Select an episode transcript:

00:00:00:12 – 00:00:04:10
HOST
Welcome to the podcast. I’m really excited to have you. So thank you so much for joining me.

00:00:04:11 – 00:00:06:03
GUEST
Thank you very much. Very pleased to be here.

00:00:06:04 – 00:00:24:01
HOST
Not at all. Well, look, I’m really excited to, find out a little bit more about your background. Before we come on to Evernote, which I know will be the focus of the conversation today. So can we rewind the clock? And can you talk to me about how and why you got into, real estate, please?

00:00:24:03 – 00:00:54:00
GUEST
So I knew this question was coming, obviously. And I’ve spent quite a lot of time rewinding that clock, thinking back the 30 odd years that I’ve been in the industry and my reflections actually were that actually it started, I think it started a little bit by accident, because of often the way in it when I was, a hyperactive 14, 15 year old, really, the things that got me going were music.

00:00:54:05 – 00:01:00:22
GUEST
And actually, to some extent, the military, those those were the sort of big influences in my life at the time. I could.

00:01:00:22 – 00:01:02:17
HOST
Just imagine you being a military drummer in.

00:01:02:17 – 00:01:24:20
GUEST
Fact, you know, it’s interesting you say that. So actually, my, father bought me a drum kit when I was 15, and I desperately wanted to be in a band. I mean, that was it was the excitement. It was, everything that came with, you know, the performance, the, was what drove me. And the other part of it actually was my grandfather, who was, a paratrooper during the second World War.

00:01:24:22 – 00:01:53:01
GUEST
And actually, having just passed the the Arnhem, 80th anniversary, he’s been uppermost in my mind. He was a big part of, you know, growing up and listening to his stories, Arnhem and so on and so forth. So that those were really, where my head was at, you know, when I was sort of 15, 16. But thankfully somebody took me to one side and said, look, as much as you’re enthusiastic about being a drummer, it’s probably never going to happen.

00:01:53:03 – 00:02:24:13
GUEST
And on the military side of things, whilst that was clearly a different kettle of fish, I was persuaded by obviously my parents at the time, that I really should focus on something a bit more sensible in terms of education and university degree before contemplating the military. So I had to put those, sort of, early visions and interests of being on stage and maybe jumping from an aeroplane, you know, to one side.

00:02:24:15 – 00:02:46:18
GUEST
And yeah, when I went off to university and, and actually, I was persuaded, to to go down the route of, of studying something that was fairly broad in its application. So the course that I ended up doing had an element of law. It was based on economics. And also it was real estate, very practical. And I figured at the time, look, that’s probably not a bad thing to do.

00:02:46:18 – 00:03:06:09
GUEST
Then I’ll, I’ll reset when I, when I graduate. But of course, graduating in 1993 wasn’t a great time. I mean, there you know, the markets had had been through the up. So when I’d been making this decision back in the late 80s and the markets were booming, seemed like a great thing to be doing at the time.

00:03:06:09 – 00:03:18:00
GUEST
But the reality hit in sort of June-July 93 that there weren’t really many jobs out there. So that was a time when I sort of immediately thought, well, maybe that drumming career probably.

00:03:18:02 – 00:03:18:17
HOST

00:03:18:19 – 00:03:40:21
GUEST
Wasn’t wasn’t such a crazy thing to think about. But thankfully I managed to to get a job locally to where I studied in, in Bristol, at a, the district values office. And that was a prelude to then getting on the what was then the Hillier Parker graduate training, regime up in London.

00:03:40:23 – 00:03:52:08
HOST
So before we before we get on to that, did you have any family or friends or connections who worked in real estate who kind of tapped on the shoulder and said, no. Fancy a career in real assets? I think you’d be really good.

00:03:52:09 – 00:04:13:04
GUEST
No, none at all. I think there was probably a family meeting. And probably the family got together. And so we’ve got to persuade him to do something a little bit more grounded. And real estate came up as a, as an option. But actually, even then, it wasn’t necessarily clear that that degree was automatically going to going to run to that.

00:04:13:04 – 00:04:19:06
GUEST
In fact, I actually was signed up to do a law conversion, after my, my sort of degree.

00:04:19:08 – 00:04:34:14
HOST
So before, before we as as a kid, you said you were quite hyperactive and, you know, dream dreaming of kind of going down the military route, all kind of potentially music. Were you particularly academically basically sporty? How would you how would you reflect on, you as an individual?

00:04:34:16 – 00:04:57:11
GUEST
That’s that’s a that’s a that’s a tricky question. I hate I hate bars passing judgement on what I was good at or, or what I wasn’t. I think overall I’d probably say my enthusiasm was actually way ahead of my ability, in most areas. But, I think academic wise, I had a pretty good grasp of what was important, and managed to scrape through with some, some pretty decent grades.

00:04:57:13 – 00:05:16:23
GUEST
The sports field was, was really where I really wanted and, and, tried to do well. Swimming was actually my ended up being my sport. So that was something I took to sort of national level. So but it was senior back then. It was sort of, you know, when you’re that age there, you’re trying so many different things.

00:05:16:23 – 00:05:43:05
GUEST
And, frankly, I wasn’t really sure what direction I was going to end up going in. And also, I think, you know, it’s worth remembering, you know, today, of course, everything is on social media. You can understand, more about the industry, the fantastic industry that we work in today, the different aspects to that. You know, when I was 16 that didn’t exist and I didn’t walk past an office building and saying, wow, I’d really love to refurbish that.

00:05:43:10 – 00:05:46:10
HOST
Yeah. I wonder how that’s financed and how we can monetise that.

00:05:46:11 – 00:05:56:04
GUEST
Mr.. Is there man’s debt on that? So, you know, that that just wasn’t wasn’t in place. So there were, for me of 15, 16, there were far more questions than, than there were answers.

00:05:56:06 – 00:06:05:08
HOST
So you you graduated torrid time in the market. And you landed at the, the VOA or the Valuation Office Agency, if I’m not mistaken. Right. Or of sorts.

00:06:05:08 – 00:06:06:10
GUEST
Absolutely right.

00:06:06:12 – 00:06:10:19
HOST
For someone listening to this who doesn’t know what that is, what what is the VOA?

00:06:10:21 – 00:06:44:01
GUEST
Well, so this was, a group that was linked in to, local taxes. So this was business rates primarily. And what was very topical back then was the council tax. So it was it was a group of primarily real estate individuals who were there, to value both commercial and domestic property, in support of appeals for business rates and, and, and also council taxes.

00:06:44:03 – 00:06:47:04
GUEST
So it was it was very different to what I’m doing today.

00:06:47:04 – 00:06:56:05
HOST
I was gonna say that wasn’t the, it probably wasn’t the, you know, welcome to, you know, heaven’s gate to the real estate world when, you know, it wasn’t it.

00:06:56:05 – 00:07:20:18
GUEST
Wasn’t it was it was a tremendous experience. And as I say at the time, you know, the weren’t a lot of opportunities in the marketplace. And this was an opportunity actually to work with some tremendous individuals who had a lot of experience in this area and to understand more about it. I mean, that was the point, you know, when we left university, frankly, you know, we didn’t really understand, you know, a fraction of the world, let alone the industry.

00:07:20:24 – 00:07:32:02
GUEST
So to come into this, this sort of role relatively soon after university and I was, you know, something I look back on, you know, fondly as an initial grounding for, what then happened.

00:07:32:04 – 00:07:40:24
HOST
So you moved to Hillier Parker what is CBRE now? Yeah. And did you do your kind of graduate rotations and get your letters coinciding with an improving market?

00:07:40:24 – 00:08:09:19
GUEST
So yeah, absolutely. So yeah, I was there for four years. In fact, there was four years to the, to the day pretty much, doing the rotation, working through, you know, investment valuations, leasing management, all that sort of stuff. And it was funny because, you know, at the end of the four years, I think, you know, again, at that stage, I was still early 20 is not really sure what the future was going to hold.

00:08:09:21 – 00:08:33:10
GUEST
It was a very ordered way of training, and I was very grateful to be getting on the scheme. But at the end of the sort of three years, four years when I got my letters, I felt a bit unfulfilled. You know, I sort of thought is, I’m not really sure this is is me. It was very British, you know, working in London for a group surrounded by Brits.

00:08:33:12 – 00:08:54:01
GUEST
It was very same, very uniform and, you know, I’m very proud to be British, but but there was very limited diversity that there was it was all a very trained way of thinking and, and I think at that point, I had again, a reflection back to those, those early thoughts in my teenage years as to what my future was going to hold.

00:08:54:03 – 00:09:17:00
GUEST
And, and I thought, actually, is this the time when, you know, maybe I look again at that law conversion, maybe I look at a slightly different career. And actually whilst I was going through those, or going through that period of thinking about the future, I saw an advert and this was again the days before, you know, LinkedIn and everything being virtual, what have you in the paper in.

00:09:17:00 – 00:09:39:22
GUEST
I think it was the Estate Gazette back then, for a European fund manager. And I thought, oh, fund management, that sounds interesting. Because I’d work through, you know, the different roles to get my letters. And I was in an investment department that was, you know, I was in investment sales, and I thought, fund manager. That sounds interesting.

00:09:39:22 – 00:10:10:03
GUEST
That sounds as if it could bring everything together that I’ve learnt in all these different, different sort of areas and in a sense make it relevant. So, I applied for the job, and it was it this was at a company that was called precursor. So what is today p m? And precursor was was a small, sort of fairly intimate European or London based, but European outfit of the press of America.

00:10:10:05 – 00:10:38:21
GUEST
So there were probably 20 people there, something like that. And it was, you know, went through a few, few interviews and, and, you know, I was thinking this morning, how I was going to explain this, I think I’d say this was the first moment where I genuinely felt inspired, and I was thinking about this from the standpoint, actually, of an employee and somebody, you know, coming in and what what they want to hear from, from, from these guys.

00:10:38:21 – 00:11:07:11
GUEST
And I think it was the fact that the job was going to take me outside of my comfort zone. I wasn’t going to be working within this huge organisation with a, a sort of wide UK mainly reputation. I was going to be working for actually a group back then that were pioneers in fund management. So actually, you know, one of the fanciers that I worked on for many, many years, my career, they set that up in 1992.

00:11:07:13 – 00:11:14:17
GUEST
And it was I think I’m right in saying the first European value add fund series ever set up in Europe.

00:11:14:17 – 00:11:19:01
HOST
So that’s really quite groundbreaking, right? It was setting up a fund with that kind of structure.

00:11:19:02 – 00:11:20:08
GUEST
100%.

00:11:20:10 – 00:11:21:13
HOST
Yeah.

00:11:21:15 – 00:11:40:10
GUEST
Absolutely. So, you know, to be part of this small organisation that had started breaking new ground was what was inspiring. As I say, I think the other aspect was it kind of connected the dots from working in the valuation team at Hillier, Parker and the management team and then the investment sales team and so on and so forth.

00:11:40:10 – 00:11:59:04
GUEST
And it sort of felt this, this is this is where it leads to. It leads to fund and investment management. But I think the most inspiring thing for me was, was the people. And this has been a constant theme during, I’d say probably the last 20 years, my career. And I’ve been very, very lucky to work with some, some fantastic people.

00:11:59:06 – 00:12:23:04
GUEST
The backgrounds that the individuals at precursor had, they were diverse. That didn’t all come from the same university, the same shop, and actually the way the business was structured, working with partners. So one of the big partnerships, that was blossoming at the time was, was one with the late John Sims. John was an incredibly inspiring individual.

00:12:23:06 – 00:12:50:10
GUEST
So, you know, I was I was getting access, relatively early in my career to, really quite inspiring set up. And I could see the opportunity for career growth. I didn’t I couldn’t see, you know, glass ceilings. And while I can do this job for six months and then I need to move because somebody else is going to be sitting above me that the, the, the position at precursor was, look, you’re part of the team.

00:12:50:10 – 00:13:10:03
GUEST
You’ve got a voice. We don’t have the time really to hold your hand. So make of it what you will. So there was that sort of edginess that there was that feeling of excitement. And I can’t tell you the, the for me, one of the most inspiring things was going into work every morning thinking, I’m not really sure what I’m doing.

00:13:10:05 – 00:13:18:06
GUEST
You know, I, I’m learning every day. I’m, you know, I’ve got a decent grounding, but this is a step ahead. This is a real challenge.

00:13:18:09 – 00:13:37:20
HOST
And also, I guess, flip flipping to the other side of the fence. You’re not an advisor, you know, the buck stops with you, you’ve got capital to deploy, and you need to be making decisions, obviously, with your colleagues, and in line with the fund or the strategy. That is set to make sure it hits those targets.

00:13:37:20 – 00:13:42:17
HOST
But yeah, you’ve got to actually live and breathe by the decisions that you make. Yeah.

00:13:42:19 – 00:14:14:08
GUEST
I think I think that’s absolutely right. And, you know, it was 98 that I moved to car. And, you know, I joined as a very junior analyst, part part of a part of a small team. And I managed to, sort of grow into more of an assistant and then a fund manager, role. But coming to the point that you’ve just made, I think whilst I describe that, job at precursor is really my first big break, the second one was when we did the management buyout, and became Rock spring.

00:14:14:10 – 00:14:37:24
GUEST
Because that point you just made, it resonated through it. That was the clear message is this is responsibility time. This is where you put the investor first. You know, when investments were being proposed, the investment community level, the question was, would you be putting your own money into this? How do you feel about this? Because you’re going to need to sit in front of those investors and explain to them.

00:14:37:24 – 00:14:58:21
GUEST
And it when things go badly and as we know in investment, not everything goes well. So, you know, there was there was as time evolved and that message grew stronger and stronger, it really imbued not just myself, but the whole team with that feeling of collective responsibility. It’s it’s up to us. We need to make this happen.

00:14:58:23 – 00:15:20:01
GUEST
And that was a tremendous source of alignment, but also inspiration, I think, to, to, to a lot of us, because you felt connected with everything. You going back to that, you know, that training ground that I had, you weren’t just in a particular division and doing a particular role, but it was the whole piece. It was thinking about what you were doing from the investor standpoint.

00:15:20:03 – 00:15:22:07
GUEST
So it was a very exciting time.

00:15:22:09 – 00:15:37:18
HOST
Can you just recall what was the the size of that, that fund initially that you may be working on? And what was the, what are the return hurdles and what type of assets were you, and countries were you deploying, that capital into?

00:15:37:20 – 00:15:58:06
GUEST
So. Okay, so, so back then in the precursor days, one of the primary roles I had was working, as I mentioned, with John Sims as team, which was obviously industrial. And it was it was UK and actually, Richard Croft, who was a big part of my early career. So that was was very trained to a particular sector.

00:15:58:08 – 00:16:26:02
GUEST
The return hurdles on that were from memory, I think, Mid-teen. And that was very much value add and it was actually mentioning Richard and his team. It was fantastic working, working with him and the team and just just seeing how they would create value through asset management and learning alongside, that that team at IEO side to that, I also worked on the Trans European fund series and there at the time, goodness, we were investing.

00:16:26:02 – 00:16:51:19
GUEST
I mean, initially I was responsible for acquiring investments in the UK. And more latterly I became involved on the fund management side. And then I was managing investments through Europe, from Spain to Germany to Sweden and right the way across Europe. In terms of return hurdles, it was early to mid teens. Yeah. And that was a constant really through, through the piece.

00:16:51:21 – 00:16:57:18
HOST
And was the offices or did retail or alternatives play into kind of the investment strategy at that time.

00:16:57:18 – 00:17:16:21
GUEST
Yeah, that’s really good question. I mean, it’s been fascinating over the last 30 years seeing how these allocations have changed according to cycles and trends. I think in the early stages, the funds series, it was it was very opportunistic insofar as it was deal that.

00:17:16:23 – 00:17:18:12
HOST
So was an allocation to real estate.

00:17:18:12 – 00:17:36:21
GUEST
So it was an asset. Yeah. It was an allocation to real estate. You know, as I mentioned by way, back when we were 20, 25 people, we didn’t have big research teams. It was all that was all externalised. So this was very much, well, this is a deal. It’s a transaction. We think we can do the following and create the following.

00:17:36:23 – 00:18:01:07
GUEST
I think as time went on and the team expanded and we we brought in more research, it became a little bit more thematic. So and indeed, that’s, that’s the sort of approach that, you know, we want to be taking today. But it was, you know, it was an evolution of thinking over, over that time sector wise. We probably initially had a tendency towards retail.

00:18:01:07 – 00:18:29:18
GUEST
I think, just trying to remember this, this was quite a long time ago, but certainly from, I would say probably 2000 to 2005, we would probably be about 50% on the retail side. And for the avoidance of doubt, this was more the, sort of retail warehouse food discount backed retail as opposed to, you know, multi-level shopping centres, which frankly, have never been in frame for us.

00:18:29:20 – 00:19:03:18
GUEST
So there was a strong focus toward retail. By that time, frankly, or at that time, logistics and industrial. You know, most people felt that really it was the developers who were making the money, not actually the investors, because there is no such thing as rental growth in Europe. Yeah. My goodness, how that’s changed. Yeah. And really from I guess, you know, just after the GFC, I think in our case it was probably 2011, maybe 12, we made a big play into, into logistics.

00:19:03:20 – 00:19:25:20
GUEST
And and we came out of retail, we felt that that’s where the Valley was, was moving. Yeah. And thankfully that was, that was the right thing to be doing. So over the period, you know, things have changed. Big time. You mentioned alternatives. And the short answer is there’s an element of alternatives to the strategies that we pursued.

00:19:26:01 – 00:19:35:01
GUEST
So, you know, over the years we had, partial ownerships in, in indoor ski slopes.

00:19:35:03 – 00:19:36:12
HOST
That way.

00:19:36:14 – 00:19:37:14
GUEST
Which is niche, that.

00:19:37:14 – 00:19:38:10
HOST
Is, which is.

00:19:38:12 – 00:20:02:24
GUEST
Which is. Yeah, absolutely. Actually, it did very well. So, you know, we always had an eye for the future and for something different. And I think we felt that, you know, the fund program we needed to be looking at, you know, of course, what is sort of sensible, safe and secure. But we also needed, you know, with the right level of support, research, so on and so forth to be making the case for, for alternatives.

00:20:03:01 – 00:20:23:21
GUEST
But, you know, there is a bit of a caution with alternatives and that is intrinsically linked with liquidity. So one of the, you know, looking back to some of the lessons that we’ve learned over the years, I’ve learnt over the years 2003 four, we went into car showrooms in, in Europe, not in a big way, but as a modest part of the portfolio.

00:20:23:23 – 00:20:41:11
GUEST
That unfortunately didn’t didn’t work out particularly well. So that was that was an important lesson. So, so yeah, the, the sort of sector exposure over the, over the period has changed. And rightly so. You know, as different market trends have changed.

00:20:41:13 – 00:20:53:19
HOST
You touched on the management buyout and the change from precursor to Rock spring and how pivotal it was. Can you, just elaborate on what you mean by that and just talk to you about that kind of story and journey?

00:20:53:21 – 00:20:55:02
GUEST
Yeah. I mean, I mean, look.

00:20:55:02 – 00:20:56:15
HOST
It was it was.

00:20:56:17 – 00:21:22:00
GUEST
You know, a time when, I think, things had run their course, with the Prudential, I think there was, you know, a sense of excitement with, with the team. And in London, what was particular then became, Rock spring that there was so much that we could accomplish going forward in terms of, growth of, of the business.

00:21:22:00 – 00:21:50:04
GUEST
You know, we had a great, grounding in terms of funds and also investors who’d been hugely supportive. But I think because the strategies of the businesses were, were moving in different directions, I think there was there was, you know, the opportunity to change course and, and to do that management buyout, and the sense of excitement, I think, is from the staff’s point of view that we felt was, was palpable.

00:21:50:04 – 00:22:13:19
GUEST
You know, it was it was a bit like today it it felt like, you know, we were going to be part of something special, this this was going to be something new. You know, this was back in 2004 for memory, when, you know, there weren’t actually that many privately owned fund management groups in Europe that there were a handful, who who’d done extremely well.

00:22:13:21 – 00:22:37:03
GUEST
But we still had, you know, that pedigree of having launched the first value out program back in 1992. But more important than that, we’d built up a team that was very, very capable. And the investors backed us. And it was, you know, it was a very small part of the, you know, the overall pace. But but nonetheless, I felt part of it.

00:22:37:05 – 00:23:01:11
GUEST
And I think everybody did, you know, it was there was, as I say, this feeling of being absolutely being, outside of your comfort zone now because this is something new. It’s something special. And, you know, the thesis then was this is about the investor. Still don’t lose that. Just because we’re changing the ownership doesn’t mean to say we we lose our philosophy.

00:23:01:13 – 00:23:27:00
GUEST
If we get that bit right and we continue to get that bit right, frankly, everything will take care of itself. And it was very shortly after the management buyout, I was lucky enough to be, involved, alongside a, a super team with the launch of a German retail warehouse program. I was also involved in the expanding Trans European series, and another joint ventures as well.

00:23:27:00 – 00:24:00:04
GUEST
And, you know, I was I was extremely lucky. And sometimes I look back on this and say, how on earth did I must manage to get get these roles? But but, you know, I was given the responsibility to, you know, to, to help build the business, be a small part of, you know, building that business. And so, again, coming back to these sort of key messages that have influenced me over the time and are now incredibly relevant to where we are going forward, feeling engaged, feeling that you’re making a difference, you’re part of something special.

00:24:00:06 – 00:24:04:15
GUEST
You know, that’s frankly the all you need is the start point.

00:24:04:17 – 00:24:22:12
HOST
And in terms of the the kind of the business model back then, were you working with the local operating partners, who would kind of source source kit but the kind of the London mothership would be responsible for the majority of the underwriting, the structuring and the capital allocation. Yeah. Or were you building kind of local, local teams as well?

00:24:22:12 – 00:24:44:03
GUEST
So it was blend. It was you know, I spent a lot of my career, as I say, you know, being heavily involved, all hands on deck, asset management, origination, the whole the whole shooting match and and the philosophy when Rock spring kicked off was exactly the same. So it was a combination of, you know, we are there to add value for our investors.

00:24:44:03 – 00:25:05:16
GUEST
So we cannot and we won’t outsource everything, but we will work with local partners where they have a particular expertise that they can add, and bring to the table. So it was a it was a blended approach. And to my mind it worked well because, you know, I think the the types of individuals we had, their fundamental their backgrounds were really real estate.

00:25:05:18 – 00:25:27:19
GUEST
It was rolling your sleeves up and getting stuck in. And that was the exciting bit as, as well to real estate just sitting there and allocating a pot of money to somebody and saying, well, you’re responsible for delivering the performance. I didn’t really sit particularly comfortably being that far removed from what was going on. So the philosophy there was, you know, of course you built your team around you.

00:25:27:19 – 00:25:46:09
GUEST
And if that involves external local groups, that’s fine. But the buck stops with you. You have to be involved. You have to be able to explain to the investors what, you know, is going right. And also they’re going to want to know what’s going wrong. So you can’t sit there and say, oh, it’s somebody else that does it.

00:25:46:11 – 00:26:02:13
HOST
You touched on your role being transactions, asset management, fund management. I’m assuming you got involved with capital raising and investor relations as well. How else did your role evolve over, over that kind of that rock spring journey?

00:26:02:15 – 00:26:08:07
GUEST
Well, I guess the, the one bit that you haven’t mentioned is to sort of management side. So it was all.

00:26:08:07 – 00:26:09:09
HOST
In terms of team management. Yeah.

00:26:09:09 – 00:26:40:05
GUEST
So it was sort of all all of the above. And you know, I think coming back to some of the things I said earlier, you know, the experience, I was very lucky at Hillier Parker with the people I work with procure. In those early days, it was the people that really made the difference. I think one of the things I tried at least to do to do at Rock spring was recognise that it’s the people, who, you know, you need to you need to keep, loyal, motivated, aligned and focussed.

00:26:40:05 – 00:27:11:15
GUEST
And so an increasing part of my role was not just saying, well, that lease renewal doesn’t work or I don’t want that investment because of the following. It was also working with an expanding team. Because the business was expanding and managing that team. And, you know, I’m very lucky that, you know, it was I mean, goodness, it was it was, you know, 20 years ago that started it was it was probably 16, 17 years ago that I started working with the team that I’m with today.

00:27:11:20 – 00:27:33:04
GUEST
So. Charles, Kevin, Hosie. Chris. Rebecca. You know, and I think I’m not saying that was all down to me that they’re here today, of course, but but I think, you know, one of the things that was very important during the rock spring days was building a team ethic, because this was a business that we we wanted to be, successful.

00:27:33:04 – 00:27:40:15
GUEST
We wanted to lead the pack. And it had to be about performance. But in order to perform, you had to have a team that was motivated.

00:27:40:17 – 00:27:42:00
HOST
Aligned.

00:27:42:02 – 00:27:51:22
GUEST
Absolutely. And aligned. So that was the the team management piece was, was the one for me at least, the one big change compared to those early precarious.

00:27:52:02 – 00:28:29:05
HOST
And was that, did that come naturally to you or was that, or was that a kind of a challenge because, you know, I talked to a lot of people about their careers and how they navigate things. It’s all about skill stacking and, and and expanding and being outside of your comfort zone and putting yourself in a position to, to kind of learn, when it comes to kind of man management, people, often people, very good operators often get put into kind of man management seats who really shouldn’t be, but if you can combine the kind of the man management skills with the, operational excellence and ability to kind

00:28:29:05 – 00:28:48:07
HOST
of do your job and then enable performance through your team, that’s, that’s an incredibly powerful, skill set to have. Did you kind of warm easily or quickly to kind of management and leadership, or did you have to kind of lean on some external career coaches and, and lots of 360 reviews and, an iterative process?

00:28:48:07 – 00:29:12:17
GUEST
It was the latter. It was the latter. I mean, you know, the the excitement, the majority, the excitement I felt was obviously about the real estate stuff. That’s what I loved doing was looking at transactions and trying to figure out how we can create value. And, I’m actually going to say going back to those early days working with, the, the IoT team on how they were actually, you know, delivering value for the investors.

00:29:12:19 – 00:29:35:22
GUEST
That was that was the attraction. That was the exciting stuff. But, but, you know, you you come to a point, I guess, in your career where you realise that you cannot grow unless you’ve got a team that you can share that with, you can mentor that you can get the best out of. So, you know, it’s it’s, it’s something that I wouldn’t say came easily.

00:29:35:24 – 00:29:37:22
GUEST
And I’m still working on it, and I have a.

00:29:37:22 – 00:29:38:07
HOST
Never.

00:29:38:07 – 00:29:56:00
GUEST
Ending. I have to be honest with you. But it’s something that, you know, I recognise this is incredibly important, and it’s important in a big business, and it’s it’s vitally important in a small business as well. And actually, in terms of without sort of wishing to jump around, you know, Rock Springs business was was sold on to Patrizia.

00:29:56:00 – 00:30:16:15
GUEST
And one of the things that I think I look back with, with a lot of fondness of in my time at Patrizia, was the focus on management, management training, talking about personal brands, how to get the best out of your team. That was invaluable, that that was something that, candidly, we didn’t do a huge amount of at Roxbury.

00:30:16:15 – 00:30:24:09
GUEST
We did some, but we didn’t we didn’t do a huge amount of and of course, it’s it’s something that, you know, continues today. So,

00:30:24:11 – 00:30:47:21
HOST
I guess it’s one of the benefits of joining a much bigger European, platform that’s got the ability and resource and structures to be able to identify and then help people on, on that, that journey. Can you just talk to me about how your role maybe changed through that kind of rock spring Patricia. Transition? Or or did it stay very much, very much the same, but just within a bigger, a bigger platform.

00:30:48:01 – 00:30:51:09
HOST
And then we’ll start talking about the evolution of of overnight as well.

00:30:51:09 – 00:31:15:06
GUEST
Yeah, sure. I think I mean, the role did change. Absolutely. It’s it’s moved much more on to the, onto the management side of things. So whereas during the rock spring days, I was I was very focussed on the value add series. So, so actually not just the Trans European account, but there were a number of other accounts as well.

00:31:15:08 – 00:31:36:23
GUEST
At the, the time that we, we, were acquired by portraits here, it moved into sort of running more of an international team, and working with colleagues, in Germany and the executive committee to, you know, update them on where we were, where we were heading, health of the, the business and so on and so forth.

00:31:37:04 – 00:31:59:23
GUEST
So in that respect, it was it was a very exciting role. And and quite a coming back to my point about being slightly frightened on day one, that sense of fear definitely had that, that in it as well. It was also a much bigger responsibility, being part of a much bigger platform that it just integration was going through the process of, of, of integrating.

00:32:00:00 – 00:32:13:08
GUEST
So, so, yeah, it was, it was, it was, it was probably more sort of management focussed necessarily compared to, you know, me getting involved in the individual deals on the ground.

00:32:13:10 – 00:32:27:04
HOST
You’re with for Cara Rock spring for about 26 years or so and one guys are another. What was the catalyst to you deciding to resign and, set up overnight?

00:32:27:06 – 00:32:52:13
GUEST
It’s a really good question. I think, where where I had got to was, I think over the last 5 or 6 years, spent a lot of time thinking about the shape of our industry and in Europe. And, you know, we’d obviously been through sitting here in London some issues with Brexit. And then of course, we had the pandemic which which, affected everybody.

00:32:52:15 – 00:33:15:12
GUEST
There were a number of challenges and I think a lot of businesses, lot of businesses across the globe level in Europe had had faced one of those challenges had been, an inability really to move forward. They were many of them were stagnating. And I, I felt, and this is an industry wide comment that, I’d grown a bit disillusioned with the industry.

00:33:15:13 – 00:33:37:10
GUEST
I’d felt that too. Too much narrative that I was reading in the press was about the how do we grow businesses, how do we grow assets under management? And going back to those, you know, those times at precursor Rock spring, which were about this is about the ambassadors, about performing. I hadn’t heard much of that. I wasn’t hearing much of that.

00:33:37:10 – 00:33:53:24
HOST
And what you were hearing was let’s grow assets under management fee streams. Then we could put a multiple on that. It’s really attractive. Sell the business and sell the business, and we can all be really happy and retire rich. But what does that mean actually, for the original investor and his or her capital, are they getting a good return?

00:33:54:01 – 00:33:58:00
HOST
It was it kind of less of less of that kind of rhetoric that you’d heard?

00:33:58:02 – 00:34:21:13
GUEST
Yeah. I mean, as I say, this is industry wide, view, but but I’d heard from a number of people that, that they, they were feeling frustrated that, that actually the primary focus on race, on what we’re here to do, which is deliver performance for investors and ultimately for, you know, pension holders, that seem to have given way to this huge drive to just grow businesses.

00:34:21:15 – 00:34:46:20
GUEST
And that was the source of disillusionment. And I just felt, you know, do I want to be getting up in the morning, reading that in the press, hearing that from colleagues, across the industry, or do I want to be getting up in the morning thinking, actually, I’m working with a group of people we have come up with, an incredible strategy, that we think is going to deliver fantastic returns, for those investors.

00:34:46:20 – 00:35:13:23
GUEST
And we should be talking to them about it. So that may sound a little bit purist, but but I think over a period of years, I think I’d grown a bit bit disillusioned with where the industry was heading. And frankly, I didn’t see it getting any easier for a whole variety of reasons. And I guess at that time or during that time, you know, I’ve obviously stayed in touch with, the other partners, the other, colleagues at a, at other night.

00:35:14:00 – 00:35:34:00
GUEST
And I realise that actually everyone shared the same view. They were at somewhere at different houses, but they’d all seen and formed the same view about the industry at large. And so I think we, we sort of felt we, we got together and thought, you know what? We’ve been working in this industry now for 25, 30 years.

00:35:34:02 – 00:35:58:22
GUEST
We can either get up every morning and complain or we can do something about it. We can challenge that status quo, because this is a time when you know the markets are at sixes and sevens. There’s volatility in pricing. Suddenly, you know, after a period where real estate had seen huge inflows, huge inflows to leverage beta, because of what had happened to interest rates.

00:35:58:24 – 00:36:21:02
GUEST
You know, suddenly, you know, that the, the foot had come off the gas, it wasn’t quite as attractive. So I think we felt as a team, investors are going to be looking at how they’ve invested and how they want to invest going forward. And with whom they’re investing going forward. And I think all of that is, is we felt all of that was going to be, up for discussion.

00:36:21:04 – 00:36:54:19
GUEST
So it was an ideal time for us to say, well, we should be putting our proposition to them. We should be challenging that status quo. We should be saying to them, that is an alternative here, because we believe it. And and I think, you know, it’s been a it’s been a fascinating time over the last sort of, you know, a few weeks, months, that, you know, we’ve got together and put our plan together, and there has been uniformity of view that this is something we wholly believe in.

00:36:54:21 – 00:37:22:15
GUEST
And I’m a I’m a I’m a great believer that, you know, fundamentally people want to do business with people. It’s, you know, this is about property. That’s the industry we’re in. But actually it’s really about the people. And if you believe in something, if you’re passionate about it and that comes across, that is authentic and authentic discussions I felt over the last 6 to 7 years, they they’ve been sidelined about.

00:37:22:17 – 00:37:47:16
HOST
My understanding is the LPs also are much more sophisticated than they used to be. And actually, it’s a point of difference, as you touched on really talking about that kind of purpose and the people and the reason and the why behind it, is essentially, a potentially noisy market. How how did it come about the five of you, is it is it a case of you ringing up each one saying, hey, do you want to join the crew?

00:37:47:21 – 00:38:01:23
HOST
You know, jump on a little WhatsApp group and, you know, come round to my house on a Sunday night? We’ll get a get an Indian takeaway and and talk strategy or or how did that kind of evolve? I’m just trying to think from, you know, maybe other people who were earlier on in the journey who’ve got aspirations to launch and set up a business.

00:38:01:23 – 00:38:09:10
HOST
How do you kind of get get 5 or 6 colleagues together to be aligned with a common, common theme?

00:38:09:12 – 00:38:33:03
GUEST
Well, as I say, I mean, we’ve kept in touch over the years. So, you know, we’d become very good professional friends. And we’d work together. You know, Charles and I have worked together for, sort of 19 years. I’d worked with Jose, Kevin, Chris and Rebecca for for 10 to 15 years. And, you know, you do build a bit of a, you know, rapport over that time, you know, when you were and also through different markets.

00:38:33:03 – 00:38:52:05
GUEST
I mean, you know, we worked through the global financial crisis together. So I felt, you know, there was ongoing discussions between us. There was, a bond. And I think there was that sense of there’s something more there’s something more. We’ve got to do this together. This is exciting. This is something that I’m convinced is going to happen.

00:38:52:07 – 00:39:19:16
GUEST
So, you know, it wasn’t a, you know, a particular speech that I gave on a Sunday evening over a river, over a curry that, that I think got got everybody thinking, wow, this is this is the shape of the future. It’s happened naturally. It was, you know, various discussions. Of course, I helped to stimulate some of those discussions, but it was it was something that has just felt very, very natural.

00:39:19:18 – 00:39:34:00
GUEST
So, it’s it’s been great. Particularly in the last couple of weeks since the full team is now together. Yeah. Out in the open, that we’re able now to, to sort of move forward from here.

00:39:34:02 – 00:39:37:16
HOST
Where did the name Evan Knight come from?

00:39:37:18 – 00:40:00:07
GUEST
Oh my goodness. There’s a long answer and a short answer to that, that, that the short answer is it is the blend of two words, evolution and ammonite. So ammonite was the symbol, the motif, the, the icon of rock spring, which was the company where we all work together on this sort of alphabet phone series. And that’s a very important part of our, our journey.

00:40:00:09 – 00:40:13:18
GUEST
But we didn’t want the business going forward to be just about the past. That’s that’s not the way to do things. And that’s where the evolution came from. So squash Evolution and Ammonite together and you get Evernote.

00:40:13:20 – 00:40:27:15
HOST
I love it. And how, can you just talk about the kind of the, the different skill sets within the partnership as well and what each partner brings to that, that, quintet, as it were?

00:40:27:17 – 00:40:47:22
GUEST
Yeah. So I when when we originally discussed this, when I originally sort of thought about the composition of the business, what was uppermost in my mind was making sure that we had a team that not only was, you know, good friends, and we’d been through some tough times together as well as some good, but we had complementary skills that we were that we would be credible with investors.

00:40:47:24 – 00:41:20:03
GUEST
I also desperately wanted us to be different. And to that extent, I had been tracking for a while a number of businesses that had started up where, by and large, it had been built around one, possibly two typically investment individuals, dealers. And I felt, given the strategy that I felt most passionately about, what we needed to have was a team where we had, yes, of course, the investment capability, but we had the asset and portfolio management nous.

00:41:20:05 – 00:41:39:24
GUEST
I was thrilled, absolutely thrilled when when Hosie joined us because he obviously is an economist, a very, very high profile economist. So an important part of that was being able to show investors demonstrate that, you know, this is a strategy we want to build for the long term. We’re not building this business because we think there’s a gap in the market.

00:41:39:24 – 00:41:58:15
GUEST
It’s cheap today and we want to sell in two years time. No, no, no, this is about the longer term. So we wanted to be able to build that conviction. And Hosie is a huge part of that. The other part of it is the operations. It’s all very well a couple of individuals getting together. But how are you going to make things make things happen?

00:41:58:17 – 00:42:26:02
GUEST
And that is is very much where, where Chris comes in. Having worked on actually during a lot of my tenure at, Rock spring, and then for the first few years at Patrizia, he was involved in every corporate transaction that we did, but he also ran the the accounting teams working with Athans, Lux and Understanding Compliance, being able to again demonstrate to the investors were credible.

00:42:26:04 – 00:42:47:02
GUEST
You know, we we know what we’re doing. We know how to make, you know, a business a business work. And then, of course, you know, I should mention, Rebecca has worked with us, obviously on the branding side, helping us to get our message out. And that, again, I felt was an incredibly important aspect to who we are, what we stand for.

00:42:47:06 – 00:43:15:01
GUEST
Because looking at some of those businesses which had launched, I had felt they typically launch with press coverage around which markets they wanted to invest in. But very rarely did I see anything that, help me understand what do they believe in? What are they passionate about, what matters to them? And so Rebecca was, instrumental in getting us to think about our brand and how we want to be perceived in the wider market.

00:43:15:03 – 00:43:29:04
HOST
You talk a lot about, purpose, alignment, point of difference, brand, the time. Now, where do you see its relevance in the market in comparison to maybe some others?

00:43:29:06 – 00:44:05:08
GUEST
I think it’s a it’s a great question. And look, as I’ve said, whilst there’s something fabulous about a group of individuals who are friends coming together, and trying to carve through and we’re going forward, clearly there’s not a lot a point unless you’re relevant. And, and unless you’ve not just got a purpose, but but actually, there’s, there’s, there’s a fit and it’s I mean, it’s really interesting, you know, talked about the start of my career where actually there weren’t many private equity, investment managers around back in the late 80s mentioned that, you know, the transcription service was one of the first, if not the first.

00:44:05:10 – 00:44:44:19
GUEST
Fast forward to the last few years, depending upon who you speak to, there are between 25 and 35 of, of, these type of managers there. And I think what we’ve been able to do over the last, nine months or most of this year has actually been to take some time out thinking. And, and I mention that because, you know, when you’re in the thick of it, when I was working at, you know, Rock spring and, Patricia, you know, there’s there’s this you’re working from deal to deal, from task to task and actually having that sinking time, it’s it’s a lot more challenging to find that, I think over the last nine

00:44:44:19 – 00:45:10:14
GUEST
months, actually, where we’ve got to as a group is, is we’ve sort of felt the market is split between the the investment management market, I should say, is split between the much larger, multi-billion, euro managers who are incredibly competent, capable and, and do what they do. And then the emerging group of specialists at the other end of the spectrum.

00:45:10:14 – 00:45:34:10
GUEST
And then if you like, there’s a, there’s more of a grey area in between. And I think we felt as a, as a group that actually, you know, to some extent we want to be followed what we do want to be following a more diversified strategy. We want to be a bridge between those two groups. The relevance, I think, from, a fund point of view is we want to be operating at the smaller end of the spectrum.

00:45:34:12 – 00:46:02:13
GUEST
And actually our observation is that over the last 5 or 6 years, because of that point, I made about business growth and the pressure to grow. We’ve observed a lot of the funds, a lot of value add funds have got bigger and bigger and bigger and bigger. And I think we feel as though they’ve left a gap at that smaller end of the spectrum, which in part has been filled by some of the specialists, but they’re specialists and they are focussed on a particular, strategy.

00:46:02:15 – 00:46:21:00
GUEST
So I think from, from our standpoint, we’re quite excited that this is a time when, you know, we should be able to offer something which bridges between those much larger programs and the much smaller ones, but still provides a degree of diversity of strategy across Europe.

00:46:21:02 – 00:46:55:07
HOST
Interesting. Because I think you’re absolutely right there. There’s, it big shops are getting bigger. There’s, there’s lots of kind of smaller single single track or geography specific type platforms. And there’s that grey areas you touched on in the middle where maybe people have really struggled to raise capital, struggle to, to become relevant in today’s market. And yeah, there’s that there’s a sweet spot there for maybe slightly smaller vintages or sizes, rather than reasonably have actually geared 2 billion and, you know, three, five year or three, 737 year kind of cycle.

00:46:55:07 – 00:46:56:21
HOST
So makes a lot of sense.

00:46:56:21 – 00:47:17:02
GUEST
Yeah, I think that’s I think that’s right. And I think, you know, particularly with Jose now involved, we’re having many, many more discussions about the market, the opportunity with Kevin on the investment side, Charles on the asset management and portfolio management side. So and actually when you’re when you’re looking at the market, there hasn’t been that many transactions coming through.

00:47:17:02 – 00:47:38:23
GUEST
Obviously, this year has been a, relative shortage. But actually that again, the the transaction volumes that are starting to happen or the that are coming through, I think are supporting, you know, the activity at the smaller end of the spectrum. So, you know, I think right sizing the fund for the time in the market is, is incredibly important.

00:47:38:23 – 00:47:57:07
GUEST
And to some extent, I wouldn’t, I wouldn’t really want to have, you know, three, four, 5 billion of equity to deploy in the in the next, next couple of years. Because I think the way the market is going to play out, it’s not going to be exactly the same as the GFC. It’s going to be slightly different.

00:47:57:07 – 00:48:19:03
GUEST
And I think some of the distress, some of the distress that people are talking about, I think it’s going to take longer to emerge. So I think coming back to the question of relevance, I think actually having a program which is, more nimble, it’s smaller, it can be agile, it can actually deploy the capital in a short space of time.

00:48:19:05 – 00:48:22:24
GUEST
I think it’s a, tremendous advantage.

00:48:23:01 – 00:48:43:06
HOST
Can you just talk to me, about the personal cost of setting up a business, but also the alignment of five partners? Well, maybe it’s three and two, but trying to get five people, you know, high profile people, with distinguished professional careers and no doubt demanding personal lives as well, to marry up at the same, the same time.

00:48:43:08 – 00:48:45:07
HOST
To actually launch the business.

00:48:45:09 – 00:49:04:05
GUEST
It was a piece of cake. No, no, there were no problems at all. No, no, it’s it’s, it’s it’s obviously taken taken us a little while to get to the point where we’re able to announce the five, but that shouldn’t be, you know, taken for meaning that it’s taken us nine months to negotiate.

00:49:04:07 – 00:49:27:06
GUEST
These reductions. Because actually, the principle behind what we wanted to do was agreed very quickly. And, to that end, it’s important for me to make the point that that is not about me. It’s about the five of us. So one of the things that we were determined to do from day one was make sure that the shareholding was split accordingly.

00:49:27:08 – 00:49:49:05
GUEST
And and that was a reference back to some of the succession planning issues that perhaps some, some other groups have had over the last sort of five to to ten years or so. It was about looking at what’s fair and equitable. It was about, again, thinking about it from an investor standpoint. If it was just me at the helm and I had, 80% dominant shareholding, how would they look at the risk within our business?

00:49:49:07 – 00:50:11:00
GUEST
Whereas actually, if it’s a more broader spread, I think they would look more favourably. And that’s, that’s the route that we’ve gone down. So I think that that that first point is it’s not about me. It’s about it’s about the collective is is a is a really important one. In terms of the cost. Yeah. I mean, it’s, it’s certainly an adventure that has a price tag on it.

00:50:11:00 – 00:50:41:18
GUEST
That’s, that’s for certain. And it’s involved a lot of sacrifices. But I come back to the point about, you know, the passion that everyone feels about this, the belief that the team having it and and actually, I think, you know, there’s financial cost, of course, but but then there’s the benefits of all of this, wherever this journey takes us, the benefits in the view of all five of us or six of us all more than outweigh the costs, more than outweigh.

00:50:41:20 – 00:51:01:02
HOST
Do you think for the last 20 years you’ve been working up to this point? Has this been the kind of a calculated career move to get to a stage where you can set up your own business, or is it a natural evolution where you get to that point and you think, there’s the opportunity, right time, right place, right people, and, and now’s the time to kind of lean into it.

00:51:01:05 – 00:51:25:15
GUEST
Yeah. Yeah, it is the latter. I mean, for a lot of my career. So I have been so lucky to work with some fabulous people over the time. And, and, you know, I look back on goodness, 30 years. And, at no point is I said at the start, you know, when I, I wanted to be a drummer, or potentially join the military, I didn’t know I, and I very much been a believer that if you surround yourself with the right people.

00:51:25:15 – 00:51:36:00
GUEST
Well, why would you change that? So. No, this has been it’s been an evolution. But it hasn’t been something that’s been brewing for 15 years or more.

00:51:36:02 – 00:51:55:07
HOST
Raising capital in this environment, has been a challenge for a lot of businesses. How how do you plan on kind of navigating and raising raising money? And, what types of individual individuals or institutions are you going to be kind of targeting or having conversations with?

00:51:55:09 – 00:52:18:16
GUEST
So, I mean, I’m very aware that it’s been a tough cattle raising environment, not just 2024, but but 2023. It’s it’s it’s been, you know, time when a lot of people are resetting what they want, from real estate and what they want from their portfolios and probably also spending a lot of time just looking at how existing investments have performed.

00:52:18:18 – 00:52:37:12
GUEST
I think I mean, the sort of anecdote I give an in terms of how we plan on tackling it, going forward. Look, first, first and foremost, we’d love to be talking to any investor. Right? So, you know, we don’t we don’t sort of say you have to fit in a certain box and and if you do, then we’ll talk to you.

00:52:37:12 – 00:53:16:10
GUEST
If you don’t, we won’t. And any investor, of course, we’ll, we’ll be happy to talk to you. But I think, you know, when I look back on my career and perhaps the early days of being involved in capital raising, during my rock spring years, we spent quite a lot of time and we had a lot of support from the smaller to maybe mid-size, pension plans, some of the groups that perhaps felt a little bit lost in the bigger funds, some of the groups that wanted a more personalised service, and connection with a fund team so they could really understand what was, what was going on.

00:53:16:12 – 00:53:45:03
GUEST
And actually, you know, as I’ve said a few times, I think this reset that we’re seeing in the market, I think we’re also going to see it amongst investors. And, you know, we want to be putting at the forefront of our offering that this is going to be a personal service. And whilst, you know, we’re very happy to talk to the large investors, of course we’ll for some of those smaller investors, we have done a lot of business with them in the past and and they have been very, very loyal.

00:53:45:05 – 00:54:12:15
GUEST
So in terms of investor type, that is that is something that the that I think we want to be that’s an area that I think we want to be focusing on. In terms of anecdote, I think the, the, the one of the conversations that springs to my mind actually was a conversation we had with, a long standing investor of ours in Houston in 2000, and nine.

00:54:12:15 – 00:54:37:09
GUEST
So just after the global financial crisis and, the investor, we were sitting in the office and the investor, the head of, investments, came in and said, look, first things first. I just want to say it’s fantastic to see you. I’ll leave you with the guys to talk about the portfolio. And I hope it’s not all bad news, but we are struggling to get hold of our managers, and you guys are here in person.

00:54:37:11 – 00:55:03:07
GUEST
And that’s something that we’ve talked about as a team. So coming back to this point about, you know, the sort of smaller to medium size investors, the, the the pitch, I think from our side is, is we want to be reintroducing that personal service. Because we think it’s a very important part of communicating transparency, making sure the investors feel they’ve got people who are getting up in the morning thinking about their investment.

00:55:03:09 – 00:55:17:02
HOST
You touched on it earlier that you think it’s going to take maybe a little while for kind of maybe distress or other opportunities to come through, in the market. Can you just talk about where you maybe see those opportunities? A little bit more specifically?

00:55:17:04 – 00:55:36:11
GUEST
Yeah. I mean, it’s it’s in some respects it’s a, it’s a funny old market because I think there’s there’s been a, a lot written about distress or lack of distress over the last few, few, months, and in fact, probably the last year or so. I think in terms of what we’re seeing at the moment, I alluded a little bit to this earlier.

00:55:36:13 – 00:55:59:22
GUEST
I think we’re seeing opportunity at the smaller end of the spectrum, perhaps the end of the spectrum where it takes that little bit more tenacity, to actually generate return, compared to some of the higher profile, much larger transactions. I think what we’re starting to see is, is actually opportunity on the income side as well.

00:55:59:22 – 00:56:22:04
GUEST
I think this is a time to for investors, managers to reflect on the risks that they’re taking. We are in this sort of bumpy part of a relatively new cycle, and I think we will start to see the emergence of mispriced income transactions. I personally don’t think it’s the right time to be doing an awful lot of development.

00:56:22:06 – 00:56:44:08
GUEST
I think the one thing though that stands out to me is, I see still or hear still a lot of music playing around alternatives. And I fully understand that. I fully get, you know, the, you know, the sort of tailwinds that the macro data that’s that supporting that. But where I get very excited is where the music is not playing.

00:56:44:10 – 00:57:09:04
GUEST
And I think that some of the sidelined traditional sectors, particularly at the smaller end of the spectrum, I think you’re going to offer tremendous opportunity if you’re prepared to asset manager, if you’re prepared to work hard, still looking at things more on a sort of aggregation, you know, basis. But I think that end to me is is a very interesting emerging part of the market.

00:57:09:06 – 00:57:28:08
GUEST
And the final point is, is the asset management side. I think at this point in the cycle, I think the way we should be looking at things in terms of how to make money for investors, of course, investing, well, of course, that’s the start point is ever so important. But you’ve also got to have the team to manage.

00:57:28:10 – 00:57:50:09
GUEST
You’ve also got to have the team that that understands how to create value, how to create brands, how to look at operations. Going back to those, you know, early formative part of my career where I was, marching around industrial estates and, and looking at, you know, how tenants were behaving, what they wanted, understanding that actually, we don’t call them tenants.

00:57:50:09 – 00:57:59:24
GUEST
They’re they’re customers. They’re partners. And, you know, that is a word that’s that’s very important in our businesses. The partnership word.

00:58:00:01 – 00:58:12:01
HOST
As we draw to a close, a question that I ask everyone who comes on the podcast is, if I gave you £500 million worth of capital, who are the people? What property? In which place would you look to deploy that capital?

00:58:12:03 – 00:58:17:20
GUEST
So, look, I mean, in terms of people, I mean, clearly I, I’m sure everyone says this, but.

00:58:17:22 – 00:58:19:15
HOST
Surprisingly, they do so.

00:58:19:15 – 00:58:40:12
GUEST
So so I won’t I won’t say it. I was thinking about it, though, in a slightly different way, and I was thinking perhaps what might be helpful is to is to answer it on the basis of the characteristics of the people and I was thinking, you know, about some of my experiences over, over my career. And I think the one, the one word that that springs to mind is curiosity.

00:58:40:14 – 00:59:10:20
GUEST
And I sincerely believe that the team that I work with, a curious and I think in terms of going forward, I would personally be placing placing money with a team that have that desire to challenge, have that desire to learn, and think about things differently, come at things from a different perspective because, you know, the to my mind, the excitement, the beauty of value add investment is rarely is there an obvious answer.

00:59:10:22 – 00:59:29:11
GUEST
It’s it’s shades of grey. And it’s only through thinking about things from different standpoints and being curious that you can get to a position where you think, actually, this is what we should be doing. So I think in terms of the the people, I think that is that is right at the top of my list of, of characteristics.

00:59:29:15 – 00:59:55:19
GUEST
And by the way, I’d be happy to meet anyone who’s a drummer as well. Obviously. I think in terms of, the property, look, I think I’ve, I’ve mentioned, a few points in terms of how we see the markets. I think at this point, you know, I don’t want to be, you know, drawn into saying it’s, it’s UK industrial, but, you know, our business is going to be pan-European, diversified.

00:59:55:19 – 01:00:20:20
GUEST
I think I think one of the things that’s tough to read at the moment is how durable some of the specialist opportunities are. And I say that with the greatest of respect for, for the, for the macro research that’s supporting a number of them. And, you know, as I said earlier, I completely understand that. But I think in terms of investment over the next 2 to 3 years, things in Europe, it’s not going to play out the same way as it happened in the GFC.

01:00:21:01 – 01:00:42:19
GUEST
And I think the ability to be able to move in and out of certain sectors according to where the opportunity is today, but also importantly knowing when to say actually the opportunity is now gone, it’s now expired. We now need to pull back. That to me is is terribly important. So that’s the people, the property.

01:00:42:21 – 01:00:44:13
HOST
And a bit of the place.

01:00:44:15 – 01:00:45:10
GUEST
And a bit in.

01:00:45:10 – 01:00:48:11
HOST
The on a bit on the place in terms of the location,

01:00:48:13 – 01:01:15:04
GUEST
I think in terms of location, I think, Europe, I’ve always had a particular continental Europe, I should say. I’ve always had a particular fondness for. But we see I see a lot of opportunity here in the UK as well. And, you know, I find it I, I think at the moment I don’t see a driving need to be going to peripheral in, in Europe.

01:01:15:06 – 01:01:23:16
GUEST
But I think the main Western European markets, including the UK is, is where we would be playing pool.

01:01:23:18 – 01:01:45:21
HOST
Fascinating career at the start of a brand new journey. I think the things that stand out for me. Yeah, purpose, people, alignment, you know, taking things back to kind of basics, and being really thoughtful and consider around how you go about building, the business. So I’m really excited to see what you and the team going to, deliver.

01:01:46:00 – 01:01:47:12
HOST
Thank you so much for joining me today. Right.

01:01:47:13 – 01:01:48:16
GUEST
Well, thank you very much for having me.

00:00:00:12 – 00:00:04:10
HOST
Welcome to the podcast. I’m really excited to have you. So thank you so much for joining me.

00:00:04:11 – 00:00:06:03
GUEST
Thank you very much. Very pleased to be here.

00:00:06:04 – 00:00:24:01
HOST
Not at all. Well, look, I’m really excited to, find out a little bit more about your background. Before we come on to Evernote, which I know will be the focus of the conversation today. So can we rewind the clock? And can you talk to me about how and why you got into, real estate, please?

00:00:24:03 – 00:00:54:00
GUEST
So I knew this question was coming, obviously. And I’ve spent quite a lot of time rewinding that clock, thinking back the 30 odd years that I’ve been in the industry and my reflections actually were that actually it started, I think it started a little bit by accident, because of often the way in it when I was, a hyperactive 14, 15 year old, really, the things that got me going were music.

00:00:54:05 – 00:01:00:22
GUEST
And actually, to some extent, the military, those those were the sort of big influences in my life at the time. I could.

00:01:00:22 – 00:01:02:17
HOST
Just imagine you being a military drummer in.

00:01:02:17 – 00:01:24:20
GUEST
Fact, you know, it’s interesting you say that. So actually, my, father bought me a drum kit when I was 15, and I desperately wanted to be in a band. I mean, that was it was the excitement. It was, everything that came with, you know, the performance, the, was what drove me. And the other part of it actually was my grandfather, who was, a paratrooper during the second World War.

00:01:24:22 – 00:01:53:01
GUEST
And actually, having just passed the the Arnhem, 80th anniversary, he’s been uppermost in my mind. He was a big part of, you know, growing up and listening to his stories, Arnhem and so on and so forth. So that those were really, where my head was at, you know, when I was sort of 15, 16. But thankfully somebody took me to one side and said, look, as much as you’re enthusiastic about being a drummer, it’s probably never going to happen.

00:01:53:03 – 00:02:24:13
GUEST
And on the military side of things, whilst that was clearly a different kettle of fish, I was persuaded by obviously my parents at the time, that I really should focus on something a bit more sensible in terms of education and university degree before contemplating the military. So I had to put those, sort of, early visions and interests of being on stage and maybe jumping from an aeroplane, you know, to one side.

00:02:24:15 – 00:02:46:18
GUEST
And yeah, when I went off to university and, and actually, I was persuaded, to to go down the route of, of studying something that was fairly broad in its application. So the course that I ended up doing had an element of law. It was based on economics. And also it was real estate, very practical. And I figured at the time, look, that’s probably not a bad thing to do.

00:02:46:18 – 00:03:06:09
GUEST
Then I’ll, I’ll reset when I, when I graduate. But of course, graduating in 1993 wasn’t a great time. I mean, there you know, the markets had had been through the up. So when I’d been making this decision back in the late 80s and the markets were booming, seemed like a great thing to be doing at the time.

00:03:06:09 – 00:03:18:00
GUEST
But the reality hit in sort of June-July 93 that there weren’t really many jobs out there. So that was a time when I sort of immediately thought, well, maybe that drumming career probably.

00:03:18:02 – 00:03:18:17
HOST

00:03:18:19 – 00:03:40:21
GUEST
Wasn’t wasn’t such a crazy thing to think about. But thankfully I managed to to get a job locally to where I studied in, in Bristol, at a, the district values office. And that was a prelude to then getting on the what was then the Hillier Parker graduate training, regime up in London.

00:03:40:23 – 00:03:52:08
HOST
So before we before we get on to that, did you have any family or friends or connections who worked in real estate who kind of tapped on the shoulder and said, no. Fancy a career in real assets? I think you’d be really good.

00:03:52:09 – 00:04:13:04
GUEST
No, none at all. I think there was probably a family meeting. And probably the family got together. And so we’ve got to persuade him to do something a little bit more grounded. And real estate came up as a, as an option. But actually, even then, it wasn’t necessarily clear that that degree was automatically going to going to run to that.

00:04:13:04 – 00:04:19:06
GUEST
In fact, I actually was signed up to do a law conversion, after my, my sort of degree.

00:04:19:08 – 00:04:34:14
HOST
So before, before we as as a kid, you said you were quite hyperactive and, you know, dream dreaming of kind of going down the military route, all kind of potentially music. Were you particularly academically basically sporty? How would you how would you reflect on, you as an individual?

00:04:34:16 – 00:04:57:11
GUEST
That’s that’s a that’s a that’s a tricky question. I hate I hate bars passing judgement on what I was good at or, or what I wasn’t. I think overall I’d probably say my enthusiasm was actually way ahead of my ability, in most areas. But, I think academic wise, I had a pretty good grasp of what was important, and managed to scrape through with some, some pretty decent grades.

00:04:57:13 – 00:05:16:23
GUEST
The sports field was, was really where I really wanted and, and, tried to do well. Swimming was actually my ended up being my sport. So that was something I took to sort of national level. So but it was senior back then. It was sort of, you know, when you’re that age there, you’re trying so many different things.

00:05:16:23 – 00:05:43:05
GUEST
And, frankly, I wasn’t really sure what direction I was going to end up going in. And also, I think, you know, it’s worth remembering, you know, today, of course, everything is on social media. You can understand, more about the industry, the fantastic industry that we work in today, the different aspects to that. You know, when I was 16 that didn’t exist and I didn’t walk past an office building and saying, wow, I’d really love to refurbish that.

00:05:43:10 – 00:05:46:10
HOST
Yeah. I wonder how that’s financed and how we can monetise that.

00:05:46:11 – 00:05:56:04
GUEST
Mr.. Is there man’s debt on that? So, you know, that that just wasn’t wasn’t in place. So there were, for me of 15, 16, there were far more questions than, than there were answers.

00:05:56:06 – 00:06:05:08
HOST
So you you graduated torrid time in the market. And you landed at the, the VOA or the Valuation Office Agency, if I’m not mistaken. Right. Or of sorts.

00:06:05:08 – 00:06:06:10
GUEST
Absolutely right.

00:06:06:12 – 00:06:10:19
HOST
For someone listening to this who doesn’t know what that is, what what is the VOA?

00:06:10:21 – 00:06:44:01
GUEST
Well, so this was, a group that was linked in to, local taxes. So this was business rates primarily. And what was very topical back then was the council tax. So it was it was a group of primarily real estate individuals who were there, to value both commercial and domestic property, in support of appeals for business rates and, and, and also council taxes.

00:06:44:03 – 00:06:47:04
GUEST
So it was it was very different to what I’m doing today.

00:06:47:04 – 00:06:56:05
HOST
I was gonna say that wasn’t the, it probably wasn’t the, you know, welcome to, you know, heaven’s gate to the real estate world when, you know, it wasn’t it.

00:06:56:05 – 00:07:20:18
GUEST
Wasn’t it was it was a tremendous experience. And as I say at the time, you know, the weren’t a lot of opportunities in the marketplace. And this was an opportunity actually to work with some tremendous individuals who had a lot of experience in this area and to understand more about it. I mean, that was the point, you know, when we left university, frankly, you know, we didn’t really understand, you know, a fraction of the world, let alone the industry.

00:07:20:24 – 00:07:32:02
GUEST
So to come into this, this sort of role relatively soon after university and I was, you know, something I look back on, you know, fondly as an initial grounding for, what then happened.

00:07:32:04 – 00:07:40:24
HOST
So you moved to Hillier Parker what is CBRE now? Yeah. And did you do your kind of graduate rotations and get your letters coinciding with an improving market?

00:07:40:24 – 00:08:09:19
GUEST
So yeah, absolutely. So yeah, I was there for four years. In fact, there was four years to the, to the day pretty much, doing the rotation, working through, you know, investment valuations, leasing management, all that sort of stuff. And it was funny because, you know, at the end of the four years, I think, you know, again, at that stage, I was still early 20 is not really sure what the future was going to hold.

00:08:09:21 – 00:08:33:10
GUEST
It was a very ordered way of training, and I was very grateful to be getting on the scheme. But at the end of the sort of three years, four years when I got my letters, I felt a bit unfulfilled. You know, I sort of thought is, I’m not really sure this is is me. It was very British, you know, working in London for a group surrounded by Brits.

00:08:33:12 – 00:08:54:01
GUEST
It was very same, very uniform and, you know, I’m very proud to be British, but but there was very limited diversity that there was it was all a very trained way of thinking and, and I think at that point, I had again, a reflection back to those, those early thoughts in my teenage years as to what my future was going to hold.

00:08:54:03 – 00:09:17:00
GUEST
And, and I thought, actually, is this the time when, you know, maybe I look again at that law conversion, maybe I look at a slightly different career. And actually whilst I was going through those, or going through that period of thinking about the future, I saw an advert and this was again the days before, you know, LinkedIn and everything being virtual, what have you in the paper in.

00:09:17:00 – 00:09:39:22
GUEST
I think it was the Estate Gazette back then, for a European fund manager. And I thought, oh, fund management, that sounds interesting. Because I’d work through, you know, the different roles to get my letters. And I was in an investment department that was, you know, I was in investment sales, and I thought, fund manager. That sounds interesting.

00:09:39:22 – 00:10:10:03
GUEST
That sounds as if it could bring everything together that I’ve learnt in all these different, different sort of areas and in a sense make it relevant. So, I applied for the job, and it was it this was at a company that was called precursor. So what is today p m? And precursor was was a small, sort of fairly intimate European or London based, but European outfit of the press of America.

00:10:10:05 – 00:10:38:21
GUEST
So there were probably 20 people there, something like that. And it was, you know, went through a few, few interviews and, and, you know, I was thinking this morning, how I was going to explain this, I think I’d say this was the first moment where I genuinely felt inspired, and I was thinking about this from the standpoint, actually, of an employee and somebody, you know, coming in and what what they want to hear from, from, from these guys.

00:10:38:21 – 00:11:07:11
GUEST
And I think it was the fact that the job was going to take me outside of my comfort zone. I wasn’t going to be working within this huge organisation with a, a sort of wide UK mainly reputation. I was going to be working for actually a group back then that were pioneers in fund management. So actually, you know, one of the fanciers that I worked on for many, many years, my career, they set that up in 1992.

00:11:07:13 – 00:11:14:17
GUEST
And it was I think I’m right in saying the first European value add fund series ever set up in Europe.

00:11:14:17 – 00:11:19:01
HOST
So that’s really quite groundbreaking, right? It was setting up a fund with that kind of structure.

00:11:19:02 – 00:11:20:08
GUEST
100%.

00:11:20:10 – 00:11:21:13
HOST
Yeah.

00:11:21:15 – 00:11:40:10
GUEST
Absolutely. So, you know, to be part of this small organisation that had started breaking new ground was what was inspiring. As I say, I think the other aspect was it kind of connected the dots from working in the valuation team at Hillier, Parker and the management team and then the investment sales team and so on and so forth.

00:11:40:10 – 00:11:59:04
GUEST
And it sort of felt this, this is this is where it leads to. It leads to fund and investment management. But I think the most inspiring thing for me was, was the people. And this has been a constant theme during, I’d say probably the last 20 years, my career. And I’ve been very, very lucky to work with some, some fantastic people.

00:11:59:06 – 00:12:23:04
GUEST
The backgrounds that the individuals at precursor had, they were diverse. That didn’t all come from the same university, the same shop, and actually the way the business was structured, working with partners. So one of the big partnerships, that was blossoming at the time was, was one with the late John Sims. John was an incredibly inspiring individual.

00:12:23:06 – 00:12:50:10
GUEST
So, you know, I was I was getting access, relatively early in my career to, really quite inspiring set up. And I could see the opportunity for career growth. I didn’t I couldn’t see, you know, glass ceilings. And while I can do this job for six months and then I need to move because somebody else is going to be sitting above me that the, the, the position at precursor was, look, you’re part of the team.

00:12:50:10 – 00:13:10:03
GUEST
You’ve got a voice. We don’t have the time really to hold your hand. So make of it what you will. So there was that sort of edginess that there was that feeling of excitement. And I can’t tell you the, the for me, one of the most inspiring things was going into work every morning thinking, I’m not really sure what I’m doing.

00:13:10:05 – 00:13:18:06
GUEST
You know, I, I’m learning every day. I’m, you know, I’ve got a decent grounding, but this is a step ahead. This is a real challenge.

00:13:18:09 – 00:13:37:20
HOST
And also, I guess, flip flipping to the other side of the fence. You’re not an advisor, you know, the buck stops with you, you’ve got capital to deploy, and you need to be making decisions, obviously, with your colleagues, and in line with the fund or the strategy. That is set to make sure it hits those targets.

00:13:37:20 – 00:13:42:17
HOST
But yeah, you’ve got to actually live and breathe by the decisions that you make. Yeah.

00:13:42:19 – 00:14:14:08
GUEST
I think I think that’s absolutely right. And, you know, it was 98 that I moved to car. And, you know, I joined as a very junior analyst, part part of a part of a small team. And I managed to, sort of grow into more of an assistant and then a fund manager, role. But coming to the point that you’ve just made, I think whilst I describe that, job at precursor is really my first big break, the second one was when we did the management buyout, and became Rock spring.

00:14:14:10 – 00:14:37:24
GUEST
Because that point you just made, it resonated through it. That was the clear message is this is responsibility time. This is where you put the investor first. You know, when investments were being proposed, the investment community level, the question was, would you be putting your own money into this? How do you feel about this? Because you’re going to need to sit in front of those investors and explain to them.

00:14:37:24 – 00:14:58:21
GUEST
And it when things go badly and as we know in investment, not everything goes well. So, you know, there was there was as time evolved and that message grew stronger and stronger, it really imbued not just myself, but the whole team with that feeling of collective responsibility. It’s it’s up to us. We need to make this happen.

00:14:58:23 – 00:15:20:01
GUEST
And that was a tremendous source of alignment, but also inspiration, I think, to, to, to a lot of us, because you felt connected with everything. You going back to that, you know, that training ground that I had, you weren’t just in a particular division and doing a particular role, but it was the whole piece. It was thinking about what you were doing from the investor standpoint.

00:15:20:03 – 00:15:22:07
GUEST
So it was a very exciting time.

00:15:22:09 – 00:15:37:18
HOST
Can you just recall what was the the size of that, that fund initially that you may be working on? And what was the, what are the return hurdles and what type of assets were you, and countries were you deploying, that capital into?

00:15:37:20 – 00:15:58:06
GUEST
So. Okay, so, so back then in the precursor days, one of the primary roles I had was working, as I mentioned, with John Sims as team, which was obviously industrial. And it was it was UK and actually, Richard Croft, who was a big part of my early career. So that was was very trained to a particular sector.

00:15:58:08 – 00:16:26:02
GUEST
The return hurdles on that were from memory, I think, Mid-teen. And that was very much value add and it was actually mentioning Richard and his team. It was fantastic working, working with him and the team and just just seeing how they would create value through asset management and learning alongside, that that team at IEO side to that, I also worked on the Trans European fund series and there at the time, goodness, we were investing.

00:16:26:02 – 00:16:51:19
GUEST
I mean, initially I was responsible for acquiring investments in the UK. And more latterly I became involved on the fund management side. And then I was managing investments through Europe, from Spain to Germany to Sweden and right the way across Europe. In terms of return hurdles, it was early to mid teens. Yeah. And that was a constant really through, through the piece.

00:16:51:21 – 00:16:57:18
HOST
And was the offices or did retail or alternatives play into kind of the investment strategy at that time.

00:16:57:18 – 00:17:16:21
GUEST
Yeah, that’s really good question. I mean, it’s been fascinating over the last 30 years seeing how these allocations have changed according to cycles and trends. I think in the early stages, the funds series, it was it was very opportunistic insofar as it was deal that.

00:17:16:23 – 00:17:18:12
HOST
So was an allocation to real estate.

00:17:18:12 – 00:17:36:21
GUEST
So it was an asset. Yeah. It was an allocation to real estate. You know, as I mentioned by way, back when we were 20, 25 people, we didn’t have big research teams. It was all that was all externalised. So this was very much, well, this is a deal. It’s a transaction. We think we can do the following and create the following.

00:17:36:23 – 00:18:01:07
GUEST
I think as time went on and the team expanded and we we brought in more research, it became a little bit more thematic. So and indeed, that’s, that’s the sort of approach that, you know, we want to be taking today. But it was, you know, it was an evolution of thinking over, over that time sector wise. We probably initially had a tendency towards retail.

00:18:01:07 – 00:18:29:18
GUEST
I think, just trying to remember this, this was quite a long time ago, but certainly from, I would say probably 2000 to 2005, we would probably be about 50% on the retail side. And for the avoidance of doubt, this was more the, sort of retail warehouse food discount backed retail as opposed to, you know, multi-level shopping centres, which frankly, have never been in frame for us.

00:18:29:20 – 00:19:03:18
GUEST
So there was a strong focus toward retail. By that time, frankly, or at that time, logistics and industrial. You know, most people felt that really it was the developers who were making the money, not actually the investors, because there is no such thing as rental growth in Europe. Yeah. My goodness, how that’s changed. Yeah. And really from I guess, you know, just after the GFC, I think in our case it was probably 2011, maybe 12, we made a big play into, into logistics.

00:19:03:20 – 00:19:25:20
GUEST
And and we came out of retail, we felt that that’s where the Valley was, was moving. Yeah. And thankfully that was, that was the right thing to be doing. So over the period, you know, things have changed. Big time. You mentioned alternatives. And the short answer is there’s an element of alternatives to the strategies that we pursued.

00:19:26:01 – 00:19:35:01
GUEST
So, you know, over the years we had, partial ownerships in, in indoor ski slopes.

00:19:35:03 – 00:19:36:12
HOST
That way.

00:19:36:14 – 00:19:37:14
GUEST
Which is niche, that.

00:19:37:14 – 00:19:38:10
HOST
Is, which is.

00:19:38:12 – 00:20:02:24
GUEST
Which is. Yeah, absolutely. Actually, it did very well. So, you know, we always had an eye for the future and for something different. And I think we felt that, you know, the fund program we needed to be looking at, you know, of course, what is sort of sensible, safe and secure. But we also needed, you know, with the right level of support, research, so on and so forth to be making the case for, for alternatives.

00:20:03:01 – 00:20:23:21
GUEST
But, you know, there is a bit of a caution with alternatives and that is intrinsically linked with liquidity. So one of the, you know, looking back to some of the lessons that we’ve learned over the years, I’ve learnt over the years 2003 four, we went into car showrooms in, in Europe, not in a big way, but as a modest part of the portfolio.

00:20:23:23 – 00:20:41:11
GUEST
That unfortunately didn’t didn’t work out particularly well. So that was that was an important lesson. So, so yeah, the, the sort of sector exposure over the, over the period has changed. And rightly so. You know, as different market trends have changed.

00:20:41:13 – 00:20:53:19
HOST
You touched on the management buyout and the change from precursor to Rock spring and how pivotal it was. Can you, just elaborate on what you mean by that and just talk to you about that kind of story and journey?

00:20:53:21 – 00:20:55:02
GUEST
Yeah. I mean, I mean, look.

00:20:55:02 – 00:20:56:15
HOST
It was it was.

00:20:56:17 – 00:21:22:00
GUEST
You know, a time when, I think, things had run their course, with the Prudential, I think there was, you know, a sense of excitement with, with the team. And in London, what was particular then became, Rock spring that there was so much that we could accomplish going forward in terms of, growth of, of the business.

00:21:22:00 – 00:21:50:04
GUEST
You know, we had a great, grounding in terms of funds and also investors who’d been hugely supportive. But I think because the strategies of the businesses were, were moving in different directions, I think there was there was, you know, the opportunity to change course and, and to do that management buyout, and the sense of excitement, I think, is from the staff’s point of view that we felt was, was palpable.

00:21:50:04 – 00:22:13:19
GUEST
You know, it was it was a bit like today it it felt like, you know, we were going to be part of something special, this this was going to be something new. You know, this was back in 2004 for memory, when, you know, there weren’t actually that many privately owned fund management groups in Europe that there were a handful, who who’d done extremely well.

00:22:13:21 – 00:22:37:03
GUEST
But we still had, you know, that pedigree of having launched the first value out program back in 1992. But more important than that, we’d built up a team that was very, very capable. And the investors backed us. And it was, you know, it was a very small part of the, you know, the overall pace. But but nonetheless, I felt part of it.

00:22:37:05 – 00:23:01:11
GUEST
And I think everybody did, you know, it was there was, as I say, this feeling of being absolutely being, outside of your comfort zone now because this is something new. It’s something special. And, you know, the thesis then was this is about the investor. Still don’t lose that. Just because we’re changing the ownership doesn’t mean to say we we lose our philosophy.

00:23:01:13 – 00:23:27:00
GUEST
If we get that bit right and we continue to get that bit right, frankly, everything will take care of itself. And it was very shortly after the management buyout, I was lucky enough to be, involved, alongside a, a super team with the launch of a German retail warehouse program. I was also involved in the expanding Trans European series, and another joint ventures as well.

00:23:27:00 – 00:24:00:04
GUEST
And, you know, I was I was extremely lucky. And sometimes I look back on this and say, how on earth did I must manage to get get these roles? But but, you know, I was given the responsibility to, you know, to, to help build the business, be a small part of, you know, building that business. And so, again, coming back to these sort of key messages that have influenced me over the time and are now incredibly relevant to where we are going forward, feeling engaged, feeling that you’re making a difference, you’re part of something special.

00:24:00:06 – 00:24:04:15
GUEST
You know, that’s frankly the all you need is the start point.

00:24:04:17 – 00:24:22:12
HOST
And in terms of the the kind of the business model back then, were you working with the local operating partners, who would kind of source source kit but the kind of the London mothership would be responsible for the majority of the underwriting, the structuring and the capital allocation. Yeah. Or were you building kind of local, local teams as well?

00:24:22:12 – 00:24:44:03
GUEST
So it was blend. It was you know, I spent a lot of my career, as I say, you know, being heavily involved, all hands on deck, asset management, origination, the whole the whole shooting match and and the philosophy when Rock spring kicked off was exactly the same. So it was a combination of, you know, we are there to add value for our investors.

00:24:44:03 – 00:25:05:16
GUEST
So we cannot and we won’t outsource everything, but we will work with local partners where they have a particular expertise that they can add, and bring to the table. So it was a it was a blended approach. And to my mind it worked well because, you know, I think the the types of individuals we had, their fundamental their backgrounds were really real estate.

00:25:05:18 – 00:25:27:19
GUEST
It was rolling your sleeves up and getting stuck in. And that was the exciting bit as, as well to real estate just sitting there and allocating a pot of money to somebody and saying, well, you’re responsible for delivering the performance. I didn’t really sit particularly comfortably being that far removed from what was going on. So the philosophy there was, you know, of course you built your team around you.

00:25:27:19 – 00:25:46:09
GUEST
And if that involves external local groups, that’s fine. But the buck stops with you. You have to be involved. You have to be able to explain to the investors what, you know, is going right. And also they’re going to want to know what’s going wrong. So you can’t sit there and say, oh, it’s somebody else that does it.

00:25:46:11 – 00:26:02:13
HOST
You touched on your role being transactions, asset management, fund management. I’m assuming you got involved with capital raising and investor relations as well. How else did your role evolve over, over that kind of that rock spring journey?

00:26:02:15 – 00:26:08:07
GUEST
Well, I guess the, the one bit that you haven’t mentioned is to sort of management side. So it was all.

00:26:08:07 – 00:26:09:09
HOST
In terms of team management. Yeah.

00:26:09:09 – 00:26:40:05
GUEST
So it was sort of all all of the above. And you know, I think coming back to some of the things I said earlier, you know, the experience, I was very lucky at Hillier Parker with the people I work with procure. In those early days, it was the people that really made the difference. I think one of the things I tried at least to do to do at Rock spring was recognise that it’s the people, who, you know, you need to you need to keep, loyal, motivated, aligned and focussed.

00:26:40:05 – 00:27:11:15
GUEST
And so an increasing part of my role was not just saying, well, that lease renewal doesn’t work or I don’t want that investment because of the following. It was also working with an expanding team. Because the business was expanding and managing that team. And, you know, I’m very lucky that, you know, it was I mean, goodness, it was it was, you know, 20 years ago that started it was it was probably 16, 17 years ago that I started working with the team that I’m with today.

00:27:11:20 – 00:27:33:04
GUEST
So. Charles, Kevin, Hosie. Chris. Rebecca. You know, and I think I’m not saying that was all down to me that they’re here today, of course, but but I think, you know, one of the things that was very important during the rock spring days was building a team ethic, because this was a business that we we wanted to be, successful.

00:27:33:04 – 00:27:40:15
GUEST
We wanted to lead the pack. And it had to be about performance. But in order to perform, you had to have a team that was motivated.

00:27:40:17 – 00:27:42:00
HOST
Aligned.

00:27:42:02 – 00:27:51:22
GUEST
Absolutely. And aligned. So that was the the team management piece was, was the one for me at least, the one big change compared to those early precarious.

00:27:52:02 – 00:28:29:05
HOST
And was that, did that come naturally to you or was that, or was that a kind of a challenge because, you know, I talked to a lot of people about their careers and how they navigate things. It’s all about skill stacking and, and and expanding and being outside of your comfort zone and putting yourself in a position to, to kind of learn, when it comes to kind of man management, people, often people, very good operators often get put into kind of man management seats who really shouldn’t be, but if you can combine the kind of the man management skills with the, operational excellence and ability to kind

00:28:29:05 – 00:28:48:07
HOST
of do your job and then enable performance through your team, that’s, that’s an incredibly powerful, skill set to have. Did you kind of warm easily or quickly to kind of management and leadership, or did you have to kind of lean on some external career coaches and, and lots of 360 reviews and, an iterative process?

00:28:48:07 – 00:29:12:17
GUEST
It was the latter. It was the latter. I mean, you know, the the excitement, the majority, the excitement I felt was obviously about the real estate stuff. That’s what I loved doing was looking at transactions and trying to figure out how we can create value. And, I’m actually going to say going back to those early days working with, the, the IoT team on how they were actually, you know, delivering value for the investors.

00:29:12:19 – 00:29:35:22
GUEST
That was that was the attraction. That was the exciting stuff. But, but, you know, you you come to a point, I guess, in your career where you realise that you cannot grow unless you’ve got a team that you can share that with, you can mentor that you can get the best out of. So, you know, it’s it’s, it’s something that I wouldn’t say came easily.

00:29:35:24 – 00:29:37:22
GUEST
And I’m still working on it, and I have a.

00:29:37:22 – 00:29:38:07
HOST
Never.

00:29:38:07 – 00:29:56:00
GUEST
Ending. I have to be honest with you. But it’s something that, you know, I recognise this is incredibly important, and it’s important in a big business, and it’s it’s vitally important in a small business as well. And actually, in terms of without sort of wishing to jump around, you know, Rock Springs business was was sold on to Patrizia.

00:29:56:00 – 00:30:16:15
GUEST
And one of the things that I think I look back with, with a lot of fondness of in my time at Patrizia, was the focus on management, management training, talking about personal brands, how to get the best out of your team. That was invaluable, that that was something that, candidly, we didn’t do a huge amount of at Roxbury.

00:30:16:15 – 00:30:24:09
GUEST
We did some, but we didn’t we didn’t do a huge amount of and of course, it’s it’s something that, you know, continues today. So,

00:30:24:11 – 00:30:47:21
HOST
I guess it’s one of the benefits of joining a much bigger European, platform that’s got the ability and resource and structures to be able to identify and then help people on, on that, that journey. Can you just talk to me about how your role maybe changed through that kind of rock spring Patricia. Transition? Or or did it stay very much, very much the same, but just within a bigger, a bigger platform.

00:30:48:01 – 00:30:51:09
HOST
And then we’ll start talking about the evolution of of overnight as well.

00:30:51:09 – 00:31:15:06
GUEST
Yeah, sure. I think I mean, the role did change. Absolutely. It’s it’s moved much more on to the, onto the management side of things. So whereas during the rock spring days, I was I was very focussed on the value add series. So, so actually not just the Trans European account, but there were a number of other accounts as well.

00:31:15:08 – 00:31:36:23
GUEST
At the, the time that we, we, were acquired by portraits here, it moved into sort of running more of an international team, and working with colleagues, in Germany and the executive committee to, you know, update them on where we were, where we were heading, health of the, the business and so on and so forth.

00:31:37:04 – 00:31:59:23
GUEST
So in that respect, it was it was a very exciting role. And and quite a coming back to my point about being slightly frightened on day one, that sense of fear definitely had that, that in it as well. It was also a much bigger responsibility, being part of a much bigger platform that it just integration was going through the process of, of, of integrating.

00:32:00:00 – 00:32:13:08
GUEST
So, so, yeah, it was, it was, it was, it was probably more sort of management focussed necessarily compared to, you know, me getting involved in the individual deals on the ground.

00:32:13:10 – 00:32:27:04
HOST
You’re with for Cara Rock spring for about 26 years or so and one guys are another. What was the catalyst to you deciding to resign and, set up overnight?

00:32:27:06 – 00:32:52:13
GUEST
It’s a really good question. I think, where where I had got to was, I think over the last 5 or 6 years, spent a lot of time thinking about the shape of our industry and in Europe. And, you know, we’d obviously been through sitting here in London some issues with Brexit. And then of course, we had the pandemic which which, affected everybody.

00:32:52:15 – 00:33:15:12
GUEST
There were a number of challenges and I think a lot of businesses, lot of businesses across the globe level in Europe had had faced one of those challenges had been, an inability really to move forward. They were many of them were stagnating. And I, I felt, and this is an industry wide comment that, I’d grown a bit disillusioned with the industry.

00:33:15:13 – 00:33:37:10
GUEST
I’d felt that too. Too much narrative that I was reading in the press was about the how do we grow businesses, how do we grow assets under management? And going back to those, you know, those times at precursor Rock spring, which were about this is about the ambassadors, about performing. I hadn’t heard much of that. I wasn’t hearing much of that.

00:33:37:10 – 00:33:53:24
HOST
And what you were hearing was let’s grow assets under management fee streams. Then we could put a multiple on that. It’s really attractive. Sell the business and sell the business, and we can all be really happy and retire rich. But what does that mean actually, for the original investor and his or her capital, are they getting a good return?

00:33:54:01 – 00:33:58:00
HOST
It was it kind of less of less of that kind of rhetoric that you’d heard?

00:33:58:02 – 00:34:21:13
GUEST
Yeah. I mean, as I say, this is industry wide, view, but but I’d heard from a number of people that, that they, they were feeling frustrated that, that actually the primary focus on race, on what we’re here to do, which is deliver performance for investors and ultimately for, you know, pension holders, that seem to have given way to this huge drive to just grow businesses.

00:34:21:15 – 00:34:46:20
GUEST
And that was the source of disillusionment. And I just felt, you know, do I want to be getting up in the morning, reading that in the press, hearing that from colleagues, across the industry, or do I want to be getting up in the morning thinking, actually, I’m working with a group of people we have come up with, an incredible strategy, that we think is going to deliver fantastic returns, for those investors.

00:34:46:20 – 00:35:13:23
GUEST
And we should be talking to them about it. So that may sound a little bit purist, but but I think over a period of years, I think I’d grown a bit bit disillusioned with where the industry was heading. And frankly, I didn’t see it getting any easier for a whole variety of reasons. And I guess at that time or during that time, you know, I’ve obviously stayed in touch with, the other partners, the other, colleagues at a, at other night.

00:35:14:00 – 00:35:34:00
GUEST
And I realise that actually everyone shared the same view. They were at somewhere at different houses, but they’d all seen and formed the same view about the industry at large. And so I think we, we sort of felt we, we got together and thought, you know what? We’ve been working in this industry now for 25, 30 years.

00:35:34:02 – 00:35:58:22
GUEST
We can either get up every morning and complain or we can do something about it. We can challenge that status quo, because this is a time when you know the markets are at sixes and sevens. There’s volatility in pricing. Suddenly, you know, after a period where real estate had seen huge inflows, huge inflows to leverage beta, because of what had happened to interest rates.

00:35:58:24 – 00:36:21:02
GUEST
You know, suddenly, you know, that the, the foot had come off the gas, it wasn’t quite as attractive. So I think we felt as a team, investors are going to be looking at how they’ve invested and how they want to invest going forward. And with whom they’re investing going forward. And I think all of that is, is we felt all of that was going to be, up for discussion.

00:36:21:04 – 00:36:54:19
GUEST
So it was an ideal time for us to say, well, we should be putting our proposition to them. We should be challenging that status quo. We should be saying to them, that is an alternative here, because we believe it. And and I think, you know, it’s been a it’s been a fascinating time over the last sort of, you know, a few weeks, months, that, you know, we’ve got together and put our plan together, and there has been uniformity of view that this is something we wholly believe in.

00:36:54:21 – 00:37:22:15
GUEST
And I’m a I’m a I’m a great believer that, you know, fundamentally people want to do business with people. It’s, you know, this is about property. That’s the industry we’re in. But actually it’s really about the people. And if you believe in something, if you’re passionate about it and that comes across, that is authentic and authentic discussions I felt over the last 6 to 7 years, they they’ve been sidelined about.

00:37:22:17 – 00:37:47:16
HOST
My understanding is the LPs also are much more sophisticated than they used to be. And actually, it’s a point of difference, as you touched on really talking about that kind of purpose and the people and the reason and the why behind it, is essentially, a potentially noisy market. How how did it come about the five of you, is it is it a case of you ringing up each one saying, hey, do you want to join the crew?

00:37:47:21 – 00:38:01:23
HOST
You know, jump on a little WhatsApp group and, you know, come round to my house on a Sunday night? We’ll get a get an Indian takeaway and and talk strategy or or how did that kind of evolve? I’m just trying to think from, you know, maybe other people who were earlier on in the journey who’ve got aspirations to launch and set up a business.

00:38:01:23 – 00:38:09:10
HOST
How do you kind of get get 5 or 6 colleagues together to be aligned with a common, common theme?

00:38:09:12 – 00:38:33:03
GUEST
Well, as I say, I mean, we’ve kept in touch over the years. So, you know, we’d become very good professional friends. And we’d work together. You know, Charles and I have worked together for, sort of 19 years. I’d worked with Jose, Kevin, Chris and Rebecca for for 10 to 15 years. And, you know, you do build a bit of a, you know, rapport over that time, you know, when you were and also through different markets.

00:38:33:03 – 00:38:52:05
GUEST
I mean, you know, we worked through the global financial crisis together. So I felt, you know, there was ongoing discussions between us. There was, a bond. And I think there was that sense of there’s something more there’s something more. We’ve got to do this together. This is exciting. This is something that I’m convinced is going to happen.

00:38:52:07 – 00:39:19:16
GUEST
So, you know, it wasn’t a, you know, a particular speech that I gave on a Sunday evening over a river, over a curry that, that I think got got everybody thinking, wow, this is this is the shape of the future. It’s happened naturally. It was, you know, various discussions. Of course, I helped to stimulate some of those discussions, but it was it was something that has just felt very, very natural.

00:39:19:18 – 00:39:34:00
GUEST
So, it’s it’s been great. Particularly in the last couple of weeks since the full team is now together. Yeah. Out in the open, that we’re able now to, to sort of move forward from here.

00:39:34:02 – 00:39:37:16
HOST
Where did the name Evan Knight come from?

00:39:37:18 – 00:40:00:07
GUEST
Oh my goodness. There’s a long answer and a short answer to that, that, that the short answer is it is the blend of two words, evolution and ammonite. So ammonite was the symbol, the motif, the, the icon of rock spring, which was the company where we all work together on this sort of alphabet phone series. And that’s a very important part of our, our journey.

00:40:00:09 – 00:40:13:18
GUEST
But we didn’t want the business going forward to be just about the past. That’s that’s not the way to do things. And that’s where the evolution came from. So squash Evolution and Ammonite together and you get Evernote.

00:40:13:20 – 00:40:27:15
HOST
I love it. And how, can you just talk about the kind of the, the different skill sets within the partnership as well and what each partner brings to that, that, quintet, as it were?

00:40:27:17 – 00:40:47:22
GUEST
Yeah. So I when when we originally discussed this, when I originally sort of thought about the composition of the business, what was uppermost in my mind was making sure that we had a team that not only was, you know, good friends, and we’d been through some tough times together as well as some good, but we had complementary skills that we were that we would be credible with investors.

00:40:47:24 – 00:41:20:03
GUEST
I also desperately wanted us to be different. And to that extent, I had been tracking for a while a number of businesses that had started up where, by and large, it had been built around one, possibly two typically investment individuals, dealers. And I felt, given the strategy that I felt most passionately about, what we needed to have was a team where we had, yes, of course, the investment capability, but we had the asset and portfolio management nous.

00:41:20:05 – 00:41:39:24
GUEST
I was thrilled, absolutely thrilled when when Hosie joined us because he obviously is an economist, a very, very high profile economist. So an important part of that was being able to show investors demonstrate that, you know, this is a strategy we want to build for the long term. We’re not building this business because we think there’s a gap in the market.

00:41:39:24 – 00:41:58:15
GUEST
It’s cheap today and we want to sell in two years time. No, no, no, this is about the longer term. So we wanted to be able to build that conviction. And Hosie is a huge part of that. The other part of it is the operations. It’s all very well a couple of individuals getting together. But how are you going to make things make things happen?

00:41:58:17 – 00:42:26:02
GUEST
And that is is very much where, where Chris comes in. Having worked on actually during a lot of my tenure at, Rock spring, and then for the first few years at Patrizia, he was involved in every corporate transaction that we did, but he also ran the the accounting teams working with Athans, Lux and Understanding Compliance, being able to again demonstrate to the investors were credible.

00:42:26:04 – 00:42:47:02
GUEST
You know, we we know what we’re doing. We know how to make, you know, a business a business work. And then, of course, you know, I should mention, Rebecca has worked with us, obviously on the branding side, helping us to get our message out. And that, again, I felt was an incredibly important aspect to who we are, what we stand for.

00:42:47:06 – 00:43:15:01
GUEST
Because looking at some of those businesses which had launched, I had felt they typically launch with press coverage around which markets they wanted to invest in. But very rarely did I see anything that, help me understand what do they believe in? What are they passionate about, what matters to them? And so Rebecca was, instrumental in getting us to think about our brand and how we want to be perceived in the wider market.

00:43:15:03 – 00:43:29:04
HOST
You talk a lot about, purpose, alignment, point of difference, brand, the time. Now, where do you see its relevance in the market in comparison to maybe some others?

00:43:29:06 – 00:44:05:08
GUEST
I think it’s a it’s a great question. And look, as I’ve said, whilst there’s something fabulous about a group of individuals who are friends coming together, and trying to carve through and we’re going forward, clearly there’s not a lot a point unless you’re relevant. And, and unless you’ve not just got a purpose, but but actually, there’s, there’s, there’s a fit and it’s I mean, it’s really interesting, you know, talked about the start of my career where actually there weren’t many private equity, investment managers around back in the late 80s mentioned that, you know, the transcription service was one of the first, if not the first.

00:44:05:10 – 00:44:44:19
GUEST
Fast forward to the last few years, depending upon who you speak to, there are between 25 and 35 of, of, these type of managers there. And I think what we’ve been able to do over the last, nine months or most of this year has actually been to take some time out thinking. And, and I mention that because, you know, when you’re in the thick of it, when I was working at, you know, Rock spring and, Patricia, you know, there’s there’s this you’re working from deal to deal, from task to task and actually having that sinking time, it’s it’s a lot more challenging to find that, I think over the last nine

00:44:44:19 – 00:45:10:14
GUEST
months, actually, where we’ve got to as a group is, is we’ve sort of felt the market is split between the the investment management market, I should say, is split between the much larger, multi-billion, euro managers who are incredibly competent, capable and, and do what they do. And then the emerging group of specialists at the other end of the spectrum.

00:45:10:14 – 00:45:34:10
GUEST
And then if you like, there’s a, there’s more of a grey area in between. And I think we felt as a, as a group that actually, you know, to some extent we want to be followed what we do want to be following a more diversified strategy. We want to be a bridge between those two groups. The relevance, I think, from, a fund point of view is we want to be operating at the smaller end of the spectrum.

00:45:34:12 – 00:46:02:13
GUEST
And actually our observation is that over the last 5 or 6 years, because of that point, I made about business growth and the pressure to grow. We’ve observed a lot of the funds, a lot of value add funds have got bigger and bigger and bigger and bigger. And I think we feel as though they’ve left a gap at that smaller end of the spectrum, which in part has been filled by some of the specialists, but they’re specialists and they are focussed on a particular, strategy.

00:46:02:15 – 00:46:21:00
GUEST
So I think from, from our standpoint, we’re quite excited that this is a time when, you know, we should be able to offer something which bridges between those much larger programs and the much smaller ones, but still provides a degree of diversity of strategy across Europe.

00:46:21:02 – 00:46:55:07
HOST
Interesting. Because I think you’re absolutely right there. There’s, it big shops are getting bigger. There’s, there’s lots of kind of smaller single single track or geography specific type platforms. And there’s that grey areas you touched on in the middle where maybe people have really struggled to raise capital, struggle to, to become relevant in today’s market. And yeah, there’s that there’s a sweet spot there for maybe slightly smaller vintages or sizes, rather than reasonably have actually geared 2 billion and, you know, three, five year or three, 737 year kind of cycle.

00:46:55:07 – 00:46:56:21
HOST
So makes a lot of sense.

00:46:56:21 – 00:47:17:02
GUEST
Yeah, I think that’s I think that’s right. And I think, you know, particularly with Jose now involved, we’re having many, many more discussions about the market, the opportunity with Kevin on the investment side, Charles on the asset management and portfolio management side. So and actually when you’re when you’re looking at the market, there hasn’t been that many transactions coming through.

00:47:17:02 – 00:47:38:23
GUEST
Obviously, this year has been a, relative shortage. But actually that again, the the transaction volumes that are starting to happen or the that are coming through, I think are supporting, you know, the activity at the smaller end of the spectrum. So, you know, I think right sizing the fund for the time in the market is, is incredibly important.

00:47:38:23 – 00:47:57:07
GUEST
And to some extent, I wouldn’t, I wouldn’t really want to have, you know, three, four, 5 billion of equity to deploy in the in the next, next couple of years. Because I think the way the market is going to play out, it’s not going to be exactly the same as the GFC. It’s going to be slightly different.

00:47:57:07 – 00:48:19:03
GUEST
And I think some of the distress, some of the distress that people are talking about, I think it’s going to take longer to emerge. So I think coming back to the question of relevance, I think actually having a program which is, more nimble, it’s smaller, it can be agile, it can actually deploy the capital in a short space of time.

00:48:19:05 – 00:48:22:24
GUEST
I think it’s a, tremendous advantage.

00:48:23:01 – 00:48:43:06
HOST
Can you just talk to me, about the personal cost of setting up a business, but also the alignment of five partners? Well, maybe it’s three and two, but trying to get five people, you know, high profile people, with distinguished professional careers and no doubt demanding personal lives as well, to marry up at the same, the same time.

00:48:43:08 – 00:48:45:07
HOST
To actually launch the business.

00:48:45:09 – 00:49:04:05
GUEST
It was a piece of cake. No, no, there were no problems at all. No, no, it’s it’s, it’s it’s obviously taken taken us a little while to get to the point where we’re able to announce the five, but that shouldn’t be, you know, taken for meaning that it’s taken us nine months to negotiate.

00:49:04:07 – 00:49:27:06
GUEST
These reductions. Because actually, the principle behind what we wanted to do was agreed very quickly. And, to that end, it’s important for me to make the point that that is not about me. It’s about the five of us. So one of the things that we were determined to do from day one was make sure that the shareholding was split accordingly.

00:49:27:08 – 00:49:49:05
GUEST
And and that was a reference back to some of the succession planning issues that perhaps some, some other groups have had over the last sort of five to to ten years or so. It was about looking at what’s fair and equitable. It was about, again, thinking about it from an investor standpoint. If it was just me at the helm and I had, 80% dominant shareholding, how would they look at the risk within our business?

00:49:49:07 – 00:50:11:00
GUEST
Whereas actually, if it’s a more broader spread, I think they would look more favourably. And that’s, that’s the route that we’ve gone down. So I think that that that first point is it’s not about me. It’s about it’s about the collective is is a is a really important one. In terms of the cost. Yeah. I mean, it’s, it’s certainly an adventure that has a price tag on it.

00:50:11:00 – 00:50:41:18
GUEST
That’s, that’s for certain. And it’s involved a lot of sacrifices. But I come back to the point about, you know, the passion that everyone feels about this, the belief that the team having it and and actually, I think, you know, there’s financial cost, of course, but but then there’s the benefits of all of this, wherever this journey takes us, the benefits in the view of all five of us or six of us all more than outweigh the costs, more than outweigh.

00:50:41:20 – 00:51:01:02
HOST
Do you think for the last 20 years you’ve been working up to this point? Has this been the kind of a calculated career move to get to a stage where you can set up your own business, or is it a natural evolution where you get to that point and you think, there’s the opportunity, right time, right place, right people, and, and now’s the time to kind of lean into it.

00:51:01:05 – 00:51:25:15
GUEST
Yeah. Yeah, it is the latter. I mean, for a lot of my career. So I have been so lucky to work with some fabulous people over the time. And, and, you know, I look back on goodness, 30 years. And, at no point is I said at the start, you know, when I, I wanted to be a drummer, or potentially join the military, I didn’t know I, and I very much been a believer that if you surround yourself with the right people.

00:51:25:15 – 00:51:36:00
GUEST
Well, why would you change that? So. No, this has been it’s been an evolution. But it hasn’t been something that’s been brewing for 15 years or more.

00:51:36:02 – 00:51:55:07
HOST
Raising capital in this environment, has been a challenge for a lot of businesses. How how do you plan on kind of navigating and raising raising money? And, what types of individual individuals or institutions are you going to be kind of targeting or having conversations with?

00:51:55:09 – 00:52:18:16
GUEST
So, I mean, I’m very aware that it’s been a tough cattle raising environment, not just 2024, but but 2023. It’s it’s it’s been, you know, time when a lot of people are resetting what they want, from real estate and what they want from their portfolios and probably also spending a lot of time just looking at how existing investments have performed.

00:52:18:18 – 00:52:37:12
GUEST
I think I mean, the sort of anecdote I give an in terms of how we plan on tackling it, going forward. Look, first, first and foremost, we’d love to be talking to any investor. Right? So, you know, we don’t we don’t sort of say you have to fit in a certain box and and if you do, then we’ll talk to you.

00:52:37:12 – 00:53:16:10
GUEST
If you don’t, we won’t. And any investor, of course, we’ll, we’ll be happy to talk to you. But I think, you know, when I look back on my career and perhaps the early days of being involved in capital raising, during my rock spring years, we spent quite a lot of time and we had a lot of support from the smaller to maybe mid-size, pension plans, some of the groups that perhaps felt a little bit lost in the bigger funds, some of the groups that wanted a more personalised service, and connection with a fund team so they could really understand what was, what was going on.

00:53:16:12 – 00:53:45:03
GUEST
And actually, you know, as I’ve said a few times, I think this reset that we’re seeing in the market, I think we’re also going to see it amongst investors. And, you know, we want to be putting at the forefront of our offering that this is going to be a personal service. And whilst, you know, we’re very happy to talk to the large investors, of course we’ll for some of those smaller investors, we have done a lot of business with them in the past and and they have been very, very loyal.

00:53:45:05 – 00:54:12:15
GUEST
So in terms of investor type, that is that is something that the that I think we want to be that’s an area that I think we want to be focusing on. In terms of anecdote, I think the, the, the one of the conversations that springs to my mind actually was a conversation we had with, a long standing investor of ours in Houston in 2000, and nine.

00:54:12:15 – 00:54:37:09
GUEST
So just after the global financial crisis and, the investor, we were sitting in the office and the investor, the head of, investments, came in and said, look, first things first. I just want to say it’s fantastic to see you. I’ll leave you with the guys to talk about the portfolio. And I hope it’s not all bad news, but we are struggling to get hold of our managers, and you guys are here in person.

00:54:37:11 – 00:55:03:07
GUEST
And that’s something that we’ve talked about as a team. So coming back to this point about, you know, the sort of smaller to medium size investors, the, the the pitch, I think from our side is, is we want to be reintroducing that personal service. Because we think it’s a very important part of communicating transparency, making sure the investors feel they’ve got people who are getting up in the morning thinking about their investment.

00:55:03:09 – 00:55:17:02
HOST
You touched on it earlier that you think it’s going to take maybe a little while for kind of maybe distress or other opportunities to come through, in the market. Can you just talk about where you maybe see those opportunities? A little bit more specifically?

00:55:17:04 – 00:55:36:11
GUEST
Yeah. I mean, it’s it’s in some respects it’s a, it’s a funny old market because I think there’s there’s been a, a lot written about distress or lack of distress over the last few, few, months, and in fact, probably the last year or so. I think in terms of what we’re seeing at the moment, I alluded a little bit to this earlier.

00:55:36:13 – 00:55:59:22
GUEST
I think we’re seeing opportunity at the smaller end of the spectrum, perhaps the end of the spectrum where it takes that little bit more tenacity, to actually generate return, compared to some of the higher profile, much larger transactions. I think what we’re starting to see is, is actually opportunity on the income side as well.

00:55:59:22 – 00:56:22:04
GUEST
I think this is a time to for investors, managers to reflect on the risks that they’re taking. We are in this sort of bumpy part of a relatively new cycle, and I think we will start to see the emergence of mispriced income transactions. I personally don’t think it’s the right time to be doing an awful lot of development.

00:56:22:06 – 00:56:44:08
GUEST
I think the one thing though that stands out to me is, I see still or hear still a lot of music playing around alternatives. And I fully understand that. I fully get, you know, the, you know, the sort of tailwinds that the macro data that’s that supporting that. But where I get very excited is where the music is not playing.

00:56:44:10 – 00:57:09:04
GUEST
And I think that some of the sidelined traditional sectors, particularly at the smaller end of the spectrum, I think you’re going to offer tremendous opportunity if you’re prepared to asset manager, if you’re prepared to work hard, still looking at things more on a sort of aggregation, you know, basis. But I think that end to me is is a very interesting emerging part of the market.

00:57:09:06 – 00:57:28:08
GUEST
And the final point is, is the asset management side. I think at this point in the cycle, I think the way we should be looking at things in terms of how to make money for investors, of course, investing, well, of course, that’s the start point is ever so important. But you’ve also got to have the team to manage.

00:57:28:10 – 00:57:50:09
GUEST
You’ve also got to have the team that that understands how to create value, how to create brands, how to look at operations. Going back to those, you know, early formative part of my career where I was, marching around industrial estates and, and looking at, you know, how tenants were behaving, what they wanted, understanding that actually, we don’t call them tenants.

00:57:50:09 – 00:57:59:24
GUEST
They’re they’re customers. They’re partners. And, you know, that is a word that’s that’s very important in our businesses. The partnership word.

00:58:00:01 – 00:58:12:01
HOST
As we draw to a close, a question that I ask everyone who comes on the podcast is, if I gave you £500 million worth of capital, who are the people? What property? In which place would you look to deploy that capital?

00:58:12:03 – 00:58:17:20
GUEST
So, look, I mean, in terms of people, I mean, clearly I, I’m sure everyone says this, but.

00:58:17:22 – 00:58:19:15
HOST
Surprisingly, they do so.

00:58:19:15 – 00:58:40:12
GUEST
So so I won’t I won’t say it. I was thinking about it, though, in a slightly different way, and I was thinking perhaps what might be helpful is to is to answer it on the basis of the characteristics of the people and I was thinking, you know, about some of my experiences over, over my career. And I think the one, the one word that that springs to mind is curiosity.

00:58:40:14 – 00:59:10:20
GUEST
And I sincerely believe that the team that I work with, a curious and I think in terms of going forward, I would personally be placing placing money with a team that have that desire to challenge, have that desire to learn, and think about things differently, come at things from a different perspective because, you know, the to my mind, the excitement, the beauty of value add investment is rarely is there an obvious answer.

00:59:10:22 – 00:59:29:11
GUEST
It’s it’s shades of grey. And it’s only through thinking about things from different standpoints and being curious that you can get to a position where you think, actually, this is what we should be doing. So I think in terms of the the people, I think that is that is right at the top of my list of, of characteristics.

00:59:29:15 – 00:59:55:19
GUEST
And by the way, I’d be happy to meet anyone who’s a drummer as well. Obviously. I think in terms of, the property, look, I think I’ve, I’ve mentioned, a few points in terms of how we see the markets. I think at this point, you know, I don’t want to be, you know, drawn into saying it’s, it’s UK industrial, but, you know, our business is going to be pan-European, diversified.

00:59:55:19 – 01:00:20:20
GUEST
I think I think one of the things that’s tough to read at the moment is how durable some of the specialist opportunities are. And I say that with the greatest of respect for, for the, for the macro research that’s supporting a number of them. And, you know, as I said earlier, I completely understand that. But I think in terms of investment over the next 2 to 3 years, things in Europe, it’s not going to play out the same way as it happened in the GFC.

01:00:21:01 – 01:00:42:19
GUEST
And I think the ability to be able to move in and out of certain sectors according to where the opportunity is today, but also importantly knowing when to say actually the opportunity is now gone, it’s now expired. We now need to pull back. That to me is is terribly important. So that’s the people, the property.

01:00:42:21 – 01:00:44:13
HOST
And a bit of the place.

01:00:44:15 – 01:00:45:10
GUEST
And a bit in.

01:00:45:10 – 01:00:48:11
HOST
The on a bit on the place in terms of the location,

01:00:48:13 – 01:01:15:04
GUEST
I think in terms of location, I think, Europe, I’ve always had a particular continental Europe, I should say. I’ve always had a particular fondness for. But we see I see a lot of opportunity here in the UK as well. And, you know, I find it I, I think at the moment I don’t see a driving need to be going to peripheral in, in Europe.

01:01:15:06 – 01:01:23:16
GUEST
But I think the main Western European markets, including the UK is, is where we would be playing pool.

01:01:23:18 – 01:01:45:21
HOST
Fascinating career at the start of a brand new journey. I think the things that stand out for me. Yeah, purpose, people, alignment, you know, taking things back to kind of basics, and being really thoughtful and consider around how you go about building, the business. So I’m really excited to see what you and the team going to, deliver.

01:01:46:00 – 01:01:47:12
HOST
Thank you so much for joining me today. Right.

01:01:47:13 – 01:01:48:16
GUEST
Well, thank you very much for having me.

00:00:00:12 – 00:00:04:10
HOST
Welcome to the podcast. I’m really excited to have you. So thank you so much for joining me.

00:00:04:11 – 00:00:06:03
GUEST
Thank you very much. Very pleased to be here.

00:00:06:04 – 00:00:24:01
HOST
Not at all. Well, look, I’m really excited to, find out a little bit more about your background. Before we come on to Evernote, which I know will be the focus of the conversation today. So can we rewind the clock? And can you talk to me about how and why you got into, real estate, please?

00:00:24:03 – 00:00:54:00
GUEST
So I knew this question was coming, obviously. And I’ve spent quite a lot of time rewinding that clock, thinking back the 30 odd years that I’ve been in the industry and my reflections actually were that actually it started, I think it started a little bit by accident, because of often the way in it when I was, a hyperactive 14, 15 year old, really, the things that got me going were music.

00:00:54:05 – 00:01:00:22
GUEST
And actually, to some extent, the military, those those were the sort of big influences in my life at the time. I could.

00:01:00:22 – 00:01:02:17
HOST
Just imagine you being a military drummer in.

00:01:02:17 – 00:01:24:20
GUEST
Fact, you know, it’s interesting you say that. So actually, my, father bought me a drum kit when I was 15, and I desperately wanted to be in a band. I mean, that was it was the excitement. It was, everything that came with, you know, the performance, the, was what drove me. And the other part of it actually was my grandfather, who was, a paratrooper during the second World War.

00:01:24:22 – 00:01:53:01
GUEST
And actually, having just passed the the Arnhem, 80th anniversary, he’s been uppermost in my mind. He was a big part of, you know, growing up and listening to his stories, Arnhem and so on and so forth. So that those were really, where my head was at, you know, when I was sort of 15, 16. But thankfully somebody took me to one side and said, look, as much as you’re enthusiastic about being a drummer, it’s probably never going to happen.

00:01:53:03 – 00:02:24:13
GUEST
And on the military side of things, whilst that was clearly a different kettle of fish, I was persuaded by obviously my parents at the time, that I really should focus on something a bit more sensible in terms of education and university degree before contemplating the military. So I had to put those, sort of, early visions and interests of being on stage and maybe jumping from an aeroplane, you know, to one side.

00:02:24:15 – 00:02:46:18
GUEST
And yeah, when I went off to university and, and actually, I was persuaded, to to go down the route of, of studying something that was fairly broad in its application. So the course that I ended up doing had an element of law. It was based on economics. And also it was real estate, very practical. And I figured at the time, look, that’s probably not a bad thing to do.

00:02:46:18 – 00:03:06:09
GUEST
Then I’ll, I’ll reset when I, when I graduate. But of course, graduating in 1993 wasn’t a great time. I mean, there you know, the markets had had been through the up. So when I’d been making this decision back in the late 80s and the markets were booming, seemed like a great thing to be doing at the time.

00:03:06:09 – 00:03:18:00
GUEST
But the reality hit in sort of June-July 93 that there weren’t really many jobs out there. So that was a time when I sort of immediately thought, well, maybe that drumming career probably.

00:03:18:02 – 00:03:18:17
HOST

00:03:18:19 – 00:03:40:21
GUEST
Wasn’t wasn’t such a crazy thing to think about. But thankfully I managed to to get a job locally to where I studied in, in Bristol, at a, the district values office. And that was a prelude to then getting on the what was then the Hillier Parker graduate training, regime up in London.

00:03:40:23 – 00:03:52:08
HOST
So before we before we get on to that, did you have any family or friends or connections who worked in real estate who kind of tapped on the shoulder and said, no. Fancy a career in real assets? I think you’d be really good.

00:03:52:09 – 00:04:13:04
GUEST
No, none at all. I think there was probably a family meeting. And probably the family got together. And so we’ve got to persuade him to do something a little bit more grounded. And real estate came up as a, as an option. But actually, even then, it wasn’t necessarily clear that that degree was automatically going to going to run to that.

00:04:13:04 – 00:04:19:06
GUEST
In fact, I actually was signed up to do a law conversion, after my, my sort of degree.

00:04:19:08 – 00:04:34:14
HOST
So before, before we as as a kid, you said you were quite hyperactive and, you know, dream dreaming of kind of going down the military route, all kind of potentially music. Were you particularly academically basically sporty? How would you how would you reflect on, you as an individual?

00:04:34:16 – 00:04:57:11
GUEST
That’s that’s a that’s a that’s a tricky question. I hate I hate bars passing judgement on what I was good at or, or what I wasn’t. I think overall I’d probably say my enthusiasm was actually way ahead of my ability, in most areas. But, I think academic wise, I had a pretty good grasp of what was important, and managed to scrape through with some, some pretty decent grades.

00:04:57:13 – 00:05:16:23
GUEST
The sports field was, was really where I really wanted and, and, tried to do well. Swimming was actually my ended up being my sport. So that was something I took to sort of national level. So but it was senior back then. It was sort of, you know, when you’re that age there, you’re trying so many different things.

00:05:16:23 – 00:05:43:05
GUEST
And, frankly, I wasn’t really sure what direction I was going to end up going in. And also, I think, you know, it’s worth remembering, you know, today, of course, everything is on social media. You can understand, more about the industry, the fantastic industry that we work in today, the different aspects to that. You know, when I was 16 that didn’t exist and I didn’t walk past an office building and saying, wow, I’d really love to refurbish that.

00:05:43:10 – 00:05:46:10
HOST
Yeah. I wonder how that’s financed and how we can monetise that.

00:05:46:11 – 00:05:56:04
GUEST
Mr.. Is there man’s debt on that? So, you know, that that just wasn’t wasn’t in place. So there were, for me of 15, 16, there were far more questions than, than there were answers.

00:05:56:06 – 00:06:05:08
HOST
So you you graduated torrid time in the market. And you landed at the, the VOA or the Valuation Office Agency, if I’m not mistaken. Right. Or of sorts.

00:06:05:08 – 00:06:06:10
GUEST
Absolutely right.

00:06:06:12 – 00:06:10:19
HOST
For someone listening to this who doesn’t know what that is, what what is the VOA?

00:06:10:21 – 00:06:44:01
GUEST
Well, so this was, a group that was linked in to, local taxes. So this was business rates primarily. And what was very topical back then was the council tax. So it was it was a group of primarily real estate individuals who were there, to value both commercial and domestic property, in support of appeals for business rates and, and, and also council taxes.

00:06:44:03 – 00:06:47:04
GUEST
So it was it was very different to what I’m doing today.

00:06:47:04 – 00:06:56:05
HOST
I was gonna say that wasn’t the, it probably wasn’t the, you know, welcome to, you know, heaven’s gate to the real estate world when, you know, it wasn’t it.

00:06:56:05 – 00:07:20:18
GUEST
Wasn’t it was it was a tremendous experience. And as I say at the time, you know, the weren’t a lot of opportunities in the marketplace. And this was an opportunity actually to work with some tremendous individuals who had a lot of experience in this area and to understand more about it. I mean, that was the point, you know, when we left university, frankly, you know, we didn’t really understand, you know, a fraction of the world, let alone the industry.

00:07:20:24 – 00:07:32:02
GUEST
So to come into this, this sort of role relatively soon after university and I was, you know, something I look back on, you know, fondly as an initial grounding for, what then happened.

00:07:32:04 – 00:07:40:24
HOST
So you moved to Hillier Parker what is CBRE now? Yeah. And did you do your kind of graduate rotations and get your letters coinciding with an improving market?

00:07:40:24 – 00:08:09:19
GUEST
So yeah, absolutely. So yeah, I was there for four years. In fact, there was four years to the, to the day pretty much, doing the rotation, working through, you know, investment valuations, leasing management, all that sort of stuff. And it was funny because, you know, at the end of the four years, I think, you know, again, at that stage, I was still early 20 is not really sure what the future was going to hold.

00:08:09:21 – 00:08:33:10
GUEST
It was a very ordered way of training, and I was very grateful to be getting on the scheme. But at the end of the sort of three years, four years when I got my letters, I felt a bit unfulfilled. You know, I sort of thought is, I’m not really sure this is is me. It was very British, you know, working in London for a group surrounded by Brits.

00:08:33:12 – 00:08:54:01
GUEST
It was very same, very uniform and, you know, I’m very proud to be British, but but there was very limited diversity that there was it was all a very trained way of thinking and, and I think at that point, I had again, a reflection back to those, those early thoughts in my teenage years as to what my future was going to hold.

00:08:54:03 – 00:09:17:00
GUEST
And, and I thought, actually, is this the time when, you know, maybe I look again at that law conversion, maybe I look at a slightly different career. And actually whilst I was going through those, or going through that period of thinking about the future, I saw an advert and this was again the days before, you know, LinkedIn and everything being virtual, what have you in the paper in.

00:09:17:00 – 00:09:39:22
GUEST
I think it was the Estate Gazette back then, for a European fund manager. And I thought, oh, fund management, that sounds interesting. Because I’d work through, you know, the different roles to get my letters. And I was in an investment department that was, you know, I was in investment sales, and I thought, fund manager. That sounds interesting.

00:09:39:22 – 00:10:10:03
GUEST
That sounds as if it could bring everything together that I’ve learnt in all these different, different sort of areas and in a sense make it relevant. So, I applied for the job, and it was it this was at a company that was called precursor. So what is today p m? And precursor was was a small, sort of fairly intimate European or London based, but European outfit of the press of America.

00:10:10:05 – 00:10:38:21
GUEST
So there were probably 20 people there, something like that. And it was, you know, went through a few, few interviews and, and, you know, I was thinking this morning, how I was going to explain this, I think I’d say this was the first moment where I genuinely felt inspired, and I was thinking about this from the standpoint, actually, of an employee and somebody, you know, coming in and what what they want to hear from, from, from these guys.

00:10:38:21 – 00:11:07:11
GUEST
And I think it was the fact that the job was going to take me outside of my comfort zone. I wasn’t going to be working within this huge organisation with a, a sort of wide UK mainly reputation. I was going to be working for actually a group back then that were pioneers in fund management. So actually, you know, one of the fanciers that I worked on for many, many years, my career, they set that up in 1992.

00:11:07:13 – 00:11:14:17
GUEST
And it was I think I’m right in saying the first European value add fund series ever set up in Europe.

00:11:14:17 – 00:11:19:01
HOST
So that’s really quite groundbreaking, right? It was setting up a fund with that kind of structure.

00:11:19:02 – 00:11:20:08
GUEST
100%.

00:11:20:10 – 00:11:21:13
HOST
Yeah.

00:11:21:15 – 00:11:40:10
GUEST
Absolutely. So, you know, to be part of this small organisation that had started breaking new ground was what was inspiring. As I say, I think the other aspect was it kind of connected the dots from working in the valuation team at Hillier, Parker and the management team and then the investment sales team and so on and so forth.

00:11:40:10 – 00:11:59:04
GUEST
And it sort of felt this, this is this is where it leads to. It leads to fund and investment management. But I think the most inspiring thing for me was, was the people. And this has been a constant theme during, I’d say probably the last 20 years, my career. And I’ve been very, very lucky to work with some, some fantastic people.

00:11:59:06 – 00:12:23:04
GUEST
The backgrounds that the individuals at precursor had, they were diverse. That didn’t all come from the same university, the same shop, and actually the way the business was structured, working with partners. So one of the big partnerships, that was blossoming at the time was, was one with the late John Sims. John was an incredibly inspiring individual.

00:12:23:06 – 00:12:50:10
GUEST
So, you know, I was I was getting access, relatively early in my career to, really quite inspiring set up. And I could see the opportunity for career growth. I didn’t I couldn’t see, you know, glass ceilings. And while I can do this job for six months and then I need to move because somebody else is going to be sitting above me that the, the, the position at precursor was, look, you’re part of the team.

00:12:50:10 – 00:13:10:03
GUEST
You’ve got a voice. We don’t have the time really to hold your hand. So make of it what you will. So there was that sort of edginess that there was that feeling of excitement. And I can’t tell you the, the for me, one of the most inspiring things was going into work every morning thinking, I’m not really sure what I’m doing.

00:13:10:05 – 00:13:18:06
GUEST
You know, I, I’m learning every day. I’m, you know, I’ve got a decent grounding, but this is a step ahead. This is a real challenge.

00:13:18:09 – 00:13:37:20
HOST
And also, I guess, flip flipping to the other side of the fence. You’re not an advisor, you know, the buck stops with you, you’ve got capital to deploy, and you need to be making decisions, obviously, with your colleagues, and in line with the fund or the strategy. That is set to make sure it hits those targets.

00:13:37:20 – 00:13:42:17
HOST
But yeah, you’ve got to actually live and breathe by the decisions that you make. Yeah.

00:13:42:19 – 00:14:14:08
GUEST
I think I think that’s absolutely right. And, you know, it was 98 that I moved to car. And, you know, I joined as a very junior analyst, part part of a part of a small team. And I managed to, sort of grow into more of an assistant and then a fund manager, role. But coming to the point that you’ve just made, I think whilst I describe that, job at precursor is really my first big break, the second one was when we did the management buyout, and became Rock spring.

00:14:14:10 – 00:14:37:24
GUEST
Because that point you just made, it resonated through it. That was the clear message is this is responsibility time. This is where you put the investor first. You know, when investments were being proposed, the investment community level, the question was, would you be putting your own money into this? How do you feel about this? Because you’re going to need to sit in front of those investors and explain to them.

00:14:37:24 – 00:14:58:21
GUEST
And it when things go badly and as we know in investment, not everything goes well. So, you know, there was there was as time evolved and that message grew stronger and stronger, it really imbued not just myself, but the whole team with that feeling of collective responsibility. It’s it’s up to us. We need to make this happen.

00:14:58:23 – 00:15:20:01
GUEST
And that was a tremendous source of alignment, but also inspiration, I think, to, to, to a lot of us, because you felt connected with everything. You going back to that, you know, that training ground that I had, you weren’t just in a particular division and doing a particular role, but it was the whole piece. It was thinking about what you were doing from the investor standpoint.

00:15:20:03 – 00:15:22:07
GUEST
So it was a very exciting time.

00:15:22:09 – 00:15:37:18
HOST
Can you just recall what was the the size of that, that fund initially that you may be working on? And what was the, what are the return hurdles and what type of assets were you, and countries were you deploying, that capital into?

00:15:37:20 – 00:15:58:06
GUEST
So. Okay, so, so back then in the precursor days, one of the primary roles I had was working, as I mentioned, with John Sims as team, which was obviously industrial. And it was it was UK and actually, Richard Croft, who was a big part of my early career. So that was was very trained to a particular sector.

00:15:58:08 – 00:16:26:02
GUEST
The return hurdles on that were from memory, I think, Mid-teen. And that was very much value add and it was actually mentioning Richard and his team. It was fantastic working, working with him and the team and just just seeing how they would create value through asset management and learning alongside, that that team at IEO side to that, I also worked on the Trans European fund series and there at the time, goodness, we were investing.

00:16:26:02 – 00:16:51:19
GUEST
I mean, initially I was responsible for acquiring investments in the UK. And more latterly I became involved on the fund management side. And then I was managing investments through Europe, from Spain to Germany to Sweden and right the way across Europe. In terms of return hurdles, it was early to mid teens. Yeah. And that was a constant really through, through the piece.

00:16:51:21 – 00:16:57:18
HOST
And was the offices or did retail or alternatives play into kind of the investment strategy at that time.

00:16:57:18 – 00:17:16:21
GUEST
Yeah, that’s really good question. I mean, it’s been fascinating over the last 30 years seeing how these allocations have changed according to cycles and trends. I think in the early stages, the funds series, it was it was very opportunistic insofar as it was deal that.

00:17:16:23 – 00:17:18:12
HOST
So was an allocation to real estate.

00:17:18:12 – 00:17:36:21
GUEST
So it was an asset. Yeah. It was an allocation to real estate. You know, as I mentioned by way, back when we were 20, 25 people, we didn’t have big research teams. It was all that was all externalised. So this was very much, well, this is a deal. It’s a transaction. We think we can do the following and create the following.

00:17:36:23 – 00:18:01:07
GUEST
I think as time went on and the team expanded and we we brought in more research, it became a little bit more thematic. So and indeed, that’s, that’s the sort of approach that, you know, we want to be taking today. But it was, you know, it was an evolution of thinking over, over that time sector wise. We probably initially had a tendency towards retail.

00:18:01:07 – 00:18:29:18
GUEST
I think, just trying to remember this, this was quite a long time ago, but certainly from, I would say probably 2000 to 2005, we would probably be about 50% on the retail side. And for the avoidance of doubt, this was more the, sort of retail warehouse food discount backed retail as opposed to, you know, multi-level shopping centres, which frankly, have never been in frame for us.

00:18:29:20 – 00:19:03:18
GUEST
So there was a strong focus toward retail. By that time, frankly, or at that time, logistics and industrial. You know, most people felt that really it was the developers who were making the money, not actually the investors, because there is no such thing as rental growth in Europe. Yeah. My goodness, how that’s changed. Yeah. And really from I guess, you know, just after the GFC, I think in our case it was probably 2011, maybe 12, we made a big play into, into logistics.

00:19:03:20 – 00:19:25:20
GUEST
And and we came out of retail, we felt that that’s where the Valley was, was moving. Yeah. And thankfully that was, that was the right thing to be doing. So over the period, you know, things have changed. Big time. You mentioned alternatives. And the short answer is there’s an element of alternatives to the strategies that we pursued.

00:19:26:01 – 00:19:35:01
GUEST
So, you know, over the years we had, partial ownerships in, in indoor ski slopes.

00:19:35:03 – 00:19:36:12
HOST
That way.

00:19:36:14 – 00:19:37:14
GUEST
Which is niche, that.

00:19:37:14 – 00:19:38:10
HOST
Is, which is.

00:19:38:12 – 00:20:02:24
GUEST
Which is. Yeah, absolutely. Actually, it did very well. So, you know, we always had an eye for the future and for something different. And I think we felt that, you know, the fund program we needed to be looking at, you know, of course, what is sort of sensible, safe and secure. But we also needed, you know, with the right level of support, research, so on and so forth to be making the case for, for alternatives.

00:20:03:01 – 00:20:23:21
GUEST
But, you know, there is a bit of a caution with alternatives and that is intrinsically linked with liquidity. So one of the, you know, looking back to some of the lessons that we’ve learned over the years, I’ve learnt over the years 2003 four, we went into car showrooms in, in Europe, not in a big way, but as a modest part of the portfolio.

00:20:23:23 – 00:20:41:11
GUEST
That unfortunately didn’t didn’t work out particularly well. So that was that was an important lesson. So, so yeah, the, the sort of sector exposure over the, over the period has changed. And rightly so. You know, as different market trends have changed.

00:20:41:13 – 00:20:53:19
HOST
You touched on the management buyout and the change from precursor to Rock spring and how pivotal it was. Can you, just elaborate on what you mean by that and just talk to you about that kind of story and journey?

00:20:53:21 – 00:20:55:02
GUEST
Yeah. I mean, I mean, look.

00:20:55:02 – 00:20:56:15
HOST
It was it was.

00:20:56:17 – 00:21:22:00
GUEST
You know, a time when, I think, things had run their course, with the Prudential, I think there was, you know, a sense of excitement with, with the team. And in London, what was particular then became, Rock spring that there was so much that we could accomplish going forward in terms of, growth of, of the business.

00:21:22:00 – 00:21:50:04
GUEST
You know, we had a great, grounding in terms of funds and also investors who’d been hugely supportive. But I think because the strategies of the businesses were, were moving in different directions, I think there was there was, you know, the opportunity to change course and, and to do that management buyout, and the sense of excitement, I think, is from the staff’s point of view that we felt was, was palpable.

00:21:50:04 – 00:22:13:19
GUEST
You know, it was it was a bit like today it it felt like, you know, we were going to be part of something special, this this was going to be something new. You know, this was back in 2004 for memory, when, you know, there weren’t actually that many privately owned fund management groups in Europe that there were a handful, who who’d done extremely well.

00:22:13:21 – 00:22:37:03
GUEST
But we still had, you know, that pedigree of having launched the first value out program back in 1992. But more important than that, we’d built up a team that was very, very capable. And the investors backed us. And it was, you know, it was a very small part of the, you know, the overall pace. But but nonetheless, I felt part of it.

00:22:37:05 – 00:23:01:11
GUEST
And I think everybody did, you know, it was there was, as I say, this feeling of being absolutely being, outside of your comfort zone now because this is something new. It’s something special. And, you know, the thesis then was this is about the investor. Still don’t lose that. Just because we’re changing the ownership doesn’t mean to say we we lose our philosophy.

00:23:01:13 – 00:23:27:00
GUEST
If we get that bit right and we continue to get that bit right, frankly, everything will take care of itself. And it was very shortly after the management buyout, I was lucky enough to be, involved, alongside a, a super team with the launch of a German retail warehouse program. I was also involved in the expanding Trans European series, and another joint ventures as well.

00:23:27:00 – 00:24:00:04
GUEST
And, you know, I was I was extremely lucky. And sometimes I look back on this and say, how on earth did I must manage to get get these roles? But but, you know, I was given the responsibility to, you know, to, to help build the business, be a small part of, you know, building that business. And so, again, coming back to these sort of key messages that have influenced me over the time and are now incredibly relevant to where we are going forward, feeling engaged, feeling that you’re making a difference, you’re part of something special.

00:24:00:06 – 00:24:04:15
GUEST
You know, that’s frankly the all you need is the start point.

00:24:04:17 – 00:24:22:12
HOST
And in terms of the the kind of the business model back then, were you working with the local operating partners, who would kind of source source kit but the kind of the London mothership would be responsible for the majority of the underwriting, the structuring and the capital allocation. Yeah. Or were you building kind of local, local teams as well?

00:24:22:12 – 00:24:44:03
GUEST
So it was blend. It was you know, I spent a lot of my career, as I say, you know, being heavily involved, all hands on deck, asset management, origination, the whole the whole shooting match and and the philosophy when Rock spring kicked off was exactly the same. So it was a combination of, you know, we are there to add value for our investors.

00:24:44:03 – 00:25:05:16
GUEST
So we cannot and we won’t outsource everything, but we will work with local partners where they have a particular expertise that they can add, and bring to the table. So it was a it was a blended approach. And to my mind it worked well because, you know, I think the the types of individuals we had, their fundamental their backgrounds were really real estate.

00:25:05:18 – 00:25:27:19
GUEST
It was rolling your sleeves up and getting stuck in. And that was the exciting bit as, as well to real estate just sitting there and allocating a pot of money to somebody and saying, well, you’re responsible for delivering the performance. I didn’t really sit particularly comfortably being that far removed from what was going on. So the philosophy there was, you know, of course you built your team around you.

00:25:27:19 – 00:25:46:09
GUEST
And if that involves external local groups, that’s fine. But the buck stops with you. You have to be involved. You have to be able to explain to the investors what, you know, is going right. And also they’re going to want to know what’s going wrong. So you can’t sit there and say, oh, it’s somebody else that does it.

00:25:46:11 – 00:26:02:13
HOST
You touched on your role being transactions, asset management, fund management. I’m assuming you got involved with capital raising and investor relations as well. How else did your role evolve over, over that kind of that rock spring journey?

00:26:02:15 – 00:26:08:07
GUEST
Well, I guess the, the one bit that you haven’t mentioned is to sort of management side. So it was all.

00:26:08:07 – 00:26:09:09
HOST
In terms of team management. Yeah.

00:26:09:09 – 00:26:40:05
GUEST
So it was sort of all all of the above. And you know, I think coming back to some of the things I said earlier, you know, the experience, I was very lucky at Hillier Parker with the people I work with procure. In those early days, it was the people that really made the difference. I think one of the things I tried at least to do to do at Rock spring was recognise that it’s the people, who, you know, you need to you need to keep, loyal, motivated, aligned and focussed.

00:26:40:05 – 00:27:11:15
GUEST
And so an increasing part of my role was not just saying, well, that lease renewal doesn’t work or I don’t want that investment because of the following. It was also working with an expanding team. Because the business was expanding and managing that team. And, you know, I’m very lucky that, you know, it was I mean, goodness, it was it was, you know, 20 years ago that started it was it was probably 16, 17 years ago that I started working with the team that I’m with today.

00:27:11:20 – 00:27:33:04
GUEST
So. Charles, Kevin, Hosie. Chris. Rebecca. You know, and I think I’m not saying that was all down to me that they’re here today, of course, but but I think, you know, one of the things that was very important during the rock spring days was building a team ethic, because this was a business that we we wanted to be, successful.

00:27:33:04 – 00:27:40:15
GUEST
We wanted to lead the pack. And it had to be about performance. But in order to perform, you had to have a team that was motivated.

00:27:40:17 – 00:27:42:00
HOST
Aligned.

00:27:42:02 – 00:27:51:22
GUEST
Absolutely. And aligned. So that was the the team management piece was, was the one for me at least, the one big change compared to those early precarious.

00:27:52:02 – 00:28:29:05
HOST
And was that, did that come naturally to you or was that, or was that a kind of a challenge because, you know, I talked to a lot of people about their careers and how they navigate things. It’s all about skill stacking and, and and expanding and being outside of your comfort zone and putting yourself in a position to, to kind of learn, when it comes to kind of man management, people, often people, very good operators often get put into kind of man management seats who really shouldn’t be, but if you can combine the kind of the man management skills with the, operational excellence and ability to kind

00:28:29:05 – 00:28:48:07
HOST
of do your job and then enable performance through your team, that’s, that’s an incredibly powerful, skill set to have. Did you kind of warm easily or quickly to kind of management and leadership, or did you have to kind of lean on some external career coaches and, and lots of 360 reviews and, an iterative process?

00:28:48:07 – 00:29:12:17
GUEST
It was the latter. It was the latter. I mean, you know, the the excitement, the majority, the excitement I felt was obviously about the real estate stuff. That’s what I loved doing was looking at transactions and trying to figure out how we can create value. And, I’m actually going to say going back to those early days working with, the, the IoT team on how they were actually, you know, delivering value for the investors.

00:29:12:19 – 00:29:35:22
GUEST
That was that was the attraction. That was the exciting stuff. But, but, you know, you you come to a point, I guess, in your career where you realise that you cannot grow unless you’ve got a team that you can share that with, you can mentor that you can get the best out of. So, you know, it’s it’s, it’s something that I wouldn’t say came easily.

00:29:35:24 – 00:29:37:22
GUEST
And I’m still working on it, and I have a.

00:29:37:22 – 00:29:38:07
HOST
Never.

00:29:38:07 – 00:29:56:00
GUEST
Ending. I have to be honest with you. But it’s something that, you know, I recognise this is incredibly important, and it’s important in a big business, and it’s it’s vitally important in a small business as well. And actually, in terms of without sort of wishing to jump around, you know, Rock Springs business was was sold on to Patrizia.

00:29:56:00 – 00:30:16:15
GUEST
And one of the things that I think I look back with, with a lot of fondness of in my time at Patrizia, was the focus on management, management training, talking about personal brands, how to get the best out of your team. That was invaluable, that that was something that, candidly, we didn’t do a huge amount of at Roxbury.

00:30:16:15 – 00:30:24:09
GUEST
We did some, but we didn’t we didn’t do a huge amount of and of course, it’s it’s something that, you know, continues today. So,

00:30:24:11 – 00:30:47:21
HOST
I guess it’s one of the benefits of joining a much bigger European, platform that’s got the ability and resource and structures to be able to identify and then help people on, on that, that journey. Can you just talk to me about how your role maybe changed through that kind of rock spring Patricia. Transition? Or or did it stay very much, very much the same, but just within a bigger, a bigger platform.

00:30:48:01 – 00:30:51:09
HOST
And then we’ll start talking about the evolution of of overnight as well.

00:30:51:09 – 00:31:15:06
GUEST
Yeah, sure. I think I mean, the role did change. Absolutely. It’s it’s moved much more on to the, onto the management side of things. So whereas during the rock spring days, I was I was very focussed on the value add series. So, so actually not just the Trans European account, but there were a number of other accounts as well.

00:31:15:08 – 00:31:36:23
GUEST
At the, the time that we, we, were acquired by portraits here, it moved into sort of running more of an international team, and working with colleagues, in Germany and the executive committee to, you know, update them on where we were, where we were heading, health of the, the business and so on and so forth.

00:31:37:04 – 00:31:59:23
GUEST
So in that respect, it was it was a very exciting role. And and quite a coming back to my point about being slightly frightened on day one, that sense of fear definitely had that, that in it as well. It was also a much bigger responsibility, being part of a much bigger platform that it just integration was going through the process of, of, of integrating.

00:32:00:00 – 00:32:13:08
GUEST
So, so, yeah, it was, it was, it was, it was probably more sort of management focussed necessarily compared to, you know, me getting involved in the individual deals on the ground.

00:32:13:10 – 00:32:27:04
HOST
You’re with for Cara Rock spring for about 26 years or so and one guys are another. What was the catalyst to you deciding to resign and, set up overnight?

00:32:27:06 – 00:32:52:13
GUEST
It’s a really good question. I think, where where I had got to was, I think over the last 5 or 6 years, spent a lot of time thinking about the shape of our industry and in Europe. And, you know, we’d obviously been through sitting here in London some issues with Brexit. And then of course, we had the pandemic which which, affected everybody.

00:32:52:15 – 00:33:15:12
GUEST
There were a number of challenges and I think a lot of businesses, lot of businesses across the globe level in Europe had had faced one of those challenges had been, an inability really to move forward. They were many of them were stagnating. And I, I felt, and this is an industry wide comment that, I’d grown a bit disillusioned with the industry.

00:33:15:13 – 00:33:37:10
GUEST
I’d felt that too. Too much narrative that I was reading in the press was about the how do we grow businesses, how do we grow assets under management? And going back to those, you know, those times at precursor Rock spring, which were about this is about the ambassadors, about performing. I hadn’t heard much of that. I wasn’t hearing much of that.

00:33:37:10 – 00:33:53:24
HOST
And what you were hearing was let’s grow assets under management fee streams. Then we could put a multiple on that. It’s really attractive. Sell the business and sell the business, and we can all be really happy and retire rich. But what does that mean actually, for the original investor and his or her capital, are they getting a good return?

00:33:54:01 – 00:33:58:00
HOST
It was it kind of less of less of that kind of rhetoric that you’d heard?

00:33:58:02 – 00:34:21:13
GUEST
Yeah. I mean, as I say, this is industry wide, view, but but I’d heard from a number of people that, that they, they were feeling frustrated that, that actually the primary focus on race, on what we’re here to do, which is deliver performance for investors and ultimately for, you know, pension holders, that seem to have given way to this huge drive to just grow businesses.

00:34:21:15 – 00:34:46:20
GUEST
And that was the source of disillusionment. And I just felt, you know, do I want to be getting up in the morning, reading that in the press, hearing that from colleagues, across the industry, or do I want to be getting up in the morning thinking, actually, I’m working with a group of people we have come up with, an incredible strategy, that we think is going to deliver fantastic returns, for those investors.

00:34:46:20 – 00:35:13:23
GUEST
And we should be talking to them about it. So that may sound a little bit purist, but but I think over a period of years, I think I’d grown a bit bit disillusioned with where the industry was heading. And frankly, I didn’t see it getting any easier for a whole variety of reasons. And I guess at that time or during that time, you know, I’ve obviously stayed in touch with, the other partners, the other, colleagues at a, at other night.

00:35:14:00 – 00:35:34:00
GUEST
And I realise that actually everyone shared the same view. They were at somewhere at different houses, but they’d all seen and formed the same view about the industry at large. And so I think we, we sort of felt we, we got together and thought, you know what? We’ve been working in this industry now for 25, 30 years.

00:35:34:02 – 00:35:58:22
GUEST
We can either get up every morning and complain or we can do something about it. We can challenge that status quo, because this is a time when you know the markets are at sixes and sevens. There’s volatility in pricing. Suddenly, you know, after a period where real estate had seen huge inflows, huge inflows to leverage beta, because of what had happened to interest rates.

00:35:58:24 – 00:36:21:02
GUEST
You know, suddenly, you know, that the, the foot had come off the gas, it wasn’t quite as attractive. So I think we felt as a team, investors are going to be looking at how they’ve invested and how they want to invest going forward. And with whom they’re investing going forward. And I think all of that is, is we felt all of that was going to be, up for discussion.

00:36:21:04 – 00:36:54:19
GUEST
So it was an ideal time for us to say, well, we should be putting our proposition to them. We should be challenging that status quo. We should be saying to them, that is an alternative here, because we believe it. And and I think, you know, it’s been a it’s been a fascinating time over the last sort of, you know, a few weeks, months, that, you know, we’ve got together and put our plan together, and there has been uniformity of view that this is something we wholly believe in.

00:36:54:21 – 00:37:22:15
GUEST
And I’m a I’m a I’m a great believer that, you know, fundamentally people want to do business with people. It’s, you know, this is about property. That’s the industry we’re in. But actually it’s really about the people. And if you believe in something, if you’re passionate about it and that comes across, that is authentic and authentic discussions I felt over the last 6 to 7 years, they they’ve been sidelined about.

00:37:22:17 – 00:37:47:16
HOST
My understanding is the LPs also are much more sophisticated than they used to be. And actually, it’s a point of difference, as you touched on really talking about that kind of purpose and the people and the reason and the why behind it, is essentially, a potentially noisy market. How how did it come about the five of you, is it is it a case of you ringing up each one saying, hey, do you want to join the crew?

00:37:47:21 – 00:38:01:23
HOST
You know, jump on a little WhatsApp group and, you know, come round to my house on a Sunday night? We’ll get a get an Indian takeaway and and talk strategy or or how did that kind of evolve? I’m just trying to think from, you know, maybe other people who were earlier on in the journey who’ve got aspirations to launch and set up a business.

00:38:01:23 – 00:38:09:10
HOST
How do you kind of get get 5 or 6 colleagues together to be aligned with a common, common theme?

00:38:09:12 – 00:38:33:03
GUEST
Well, as I say, I mean, we’ve kept in touch over the years. So, you know, we’d become very good professional friends. And we’d work together. You know, Charles and I have worked together for, sort of 19 years. I’d worked with Jose, Kevin, Chris and Rebecca for for 10 to 15 years. And, you know, you do build a bit of a, you know, rapport over that time, you know, when you were and also through different markets.

00:38:33:03 – 00:38:52:05
GUEST
I mean, you know, we worked through the global financial crisis together. So I felt, you know, there was ongoing discussions between us. There was, a bond. And I think there was that sense of there’s something more there’s something more. We’ve got to do this together. This is exciting. This is something that I’m convinced is going to happen.

00:38:52:07 – 00:39:19:16
GUEST
So, you know, it wasn’t a, you know, a particular speech that I gave on a Sunday evening over a river, over a curry that, that I think got got everybody thinking, wow, this is this is the shape of the future. It’s happened naturally. It was, you know, various discussions. Of course, I helped to stimulate some of those discussions, but it was it was something that has just felt very, very natural.

00:39:19:18 – 00:39:34:00
GUEST
So, it’s it’s been great. Particularly in the last couple of weeks since the full team is now together. Yeah. Out in the open, that we’re able now to, to sort of move forward from here.

00:39:34:02 – 00:39:37:16
HOST
Where did the name Evan Knight come from?

00:39:37:18 – 00:40:00:07
GUEST
Oh my goodness. There’s a long answer and a short answer to that, that, that the short answer is it is the blend of two words, evolution and ammonite. So ammonite was the symbol, the motif, the, the icon of rock spring, which was the company where we all work together on this sort of alphabet phone series. And that’s a very important part of our, our journey.

00:40:00:09 – 00:40:13:18
GUEST
But we didn’t want the business going forward to be just about the past. That’s that’s not the way to do things. And that’s where the evolution came from. So squash Evolution and Ammonite together and you get Evernote.

00:40:13:20 – 00:40:27:15
HOST
I love it. And how, can you just talk about the kind of the, the different skill sets within the partnership as well and what each partner brings to that, that, quintet, as it were?

00:40:27:17 – 00:40:47:22
GUEST
Yeah. So I when when we originally discussed this, when I originally sort of thought about the composition of the business, what was uppermost in my mind was making sure that we had a team that not only was, you know, good friends, and we’d been through some tough times together as well as some good, but we had complementary skills that we were that we would be credible with investors.

00:40:47:24 – 00:41:20:03
GUEST
I also desperately wanted us to be different. And to that extent, I had been tracking for a while a number of businesses that had started up where, by and large, it had been built around one, possibly two typically investment individuals, dealers. And I felt, given the strategy that I felt most passionately about, what we needed to have was a team where we had, yes, of course, the investment capability, but we had the asset and portfolio management nous.

00:41:20:05 – 00:41:39:24
GUEST
I was thrilled, absolutely thrilled when when Hosie joined us because he obviously is an economist, a very, very high profile economist. So an important part of that was being able to show investors demonstrate that, you know, this is a strategy we want to build for the long term. We’re not building this business because we think there’s a gap in the market.

00:41:39:24 – 00:41:58:15
GUEST
It’s cheap today and we want to sell in two years time. No, no, no, this is about the longer term. So we wanted to be able to build that conviction. And Hosie is a huge part of that. The other part of it is the operations. It’s all very well a couple of individuals getting together. But how are you going to make things make things happen?

00:41:58:17 – 00:42:26:02
GUEST
And that is is very much where, where Chris comes in. Having worked on actually during a lot of my tenure at, Rock spring, and then for the first few years at Patrizia, he was involved in every corporate transaction that we did, but he also ran the the accounting teams working with Athans, Lux and Understanding Compliance, being able to again demonstrate to the investors were credible.

00:42:26:04 – 00:42:47:02
GUEST
You know, we we know what we’re doing. We know how to make, you know, a business a business work. And then, of course, you know, I should mention, Rebecca has worked with us, obviously on the branding side, helping us to get our message out. And that, again, I felt was an incredibly important aspect to who we are, what we stand for.

00:42:47:06 – 00:43:15:01
GUEST
Because looking at some of those businesses which had launched, I had felt they typically launch with press coverage around which markets they wanted to invest in. But very rarely did I see anything that, help me understand what do they believe in? What are they passionate about, what matters to them? And so Rebecca was, instrumental in getting us to think about our brand and how we want to be perceived in the wider market.

00:43:15:03 – 00:43:29:04
HOST
You talk a lot about, purpose, alignment, point of difference, brand, the time. Now, where do you see its relevance in the market in comparison to maybe some others?

00:43:29:06 – 00:44:05:08
GUEST
I think it’s a it’s a great question. And look, as I’ve said, whilst there’s something fabulous about a group of individuals who are friends coming together, and trying to carve through and we’re going forward, clearly there’s not a lot a point unless you’re relevant. And, and unless you’ve not just got a purpose, but but actually, there’s, there’s, there’s a fit and it’s I mean, it’s really interesting, you know, talked about the start of my career where actually there weren’t many private equity, investment managers around back in the late 80s mentioned that, you know, the transcription service was one of the first, if not the first.

00:44:05:10 – 00:44:44:19
GUEST
Fast forward to the last few years, depending upon who you speak to, there are between 25 and 35 of, of, these type of managers there. And I think what we’ve been able to do over the last, nine months or most of this year has actually been to take some time out thinking. And, and I mention that because, you know, when you’re in the thick of it, when I was working at, you know, Rock spring and, Patricia, you know, there’s there’s this you’re working from deal to deal, from task to task and actually having that sinking time, it’s it’s a lot more challenging to find that, I think over the last nine

00:44:44:19 – 00:45:10:14
GUEST
months, actually, where we’ve got to as a group is, is we’ve sort of felt the market is split between the the investment management market, I should say, is split between the much larger, multi-billion, euro managers who are incredibly competent, capable and, and do what they do. And then the emerging group of specialists at the other end of the spectrum.

00:45:10:14 – 00:45:34:10
GUEST
And then if you like, there’s a, there’s more of a grey area in between. And I think we felt as a, as a group that actually, you know, to some extent we want to be followed what we do want to be following a more diversified strategy. We want to be a bridge between those two groups. The relevance, I think, from, a fund point of view is we want to be operating at the smaller end of the spectrum.

00:45:34:12 – 00:46:02:13
GUEST
And actually our observation is that over the last 5 or 6 years, because of that point, I made about business growth and the pressure to grow. We’ve observed a lot of the funds, a lot of value add funds have got bigger and bigger and bigger and bigger. And I think we feel as though they’ve left a gap at that smaller end of the spectrum, which in part has been filled by some of the specialists, but they’re specialists and they are focussed on a particular, strategy.

00:46:02:15 – 00:46:21:00
GUEST
So I think from, from our standpoint, we’re quite excited that this is a time when, you know, we should be able to offer something which bridges between those much larger programs and the much smaller ones, but still provides a degree of diversity of strategy across Europe.

00:46:21:02 – 00:46:55:07
HOST
Interesting. Because I think you’re absolutely right there. There’s, it big shops are getting bigger. There’s, there’s lots of kind of smaller single single track or geography specific type platforms. And there’s that grey areas you touched on in the middle where maybe people have really struggled to raise capital, struggle to, to become relevant in today’s market. And yeah, there’s that there’s a sweet spot there for maybe slightly smaller vintages or sizes, rather than reasonably have actually geared 2 billion and, you know, three, five year or three, 737 year kind of cycle.

00:46:55:07 – 00:46:56:21
HOST
So makes a lot of sense.

00:46:56:21 – 00:47:17:02
GUEST
Yeah, I think that’s I think that’s right. And I think, you know, particularly with Jose now involved, we’re having many, many more discussions about the market, the opportunity with Kevin on the investment side, Charles on the asset management and portfolio management side. So and actually when you’re when you’re looking at the market, there hasn’t been that many transactions coming through.

00:47:17:02 – 00:47:38:23
GUEST
Obviously, this year has been a, relative shortage. But actually that again, the the transaction volumes that are starting to happen or the that are coming through, I think are supporting, you know, the activity at the smaller end of the spectrum. So, you know, I think right sizing the fund for the time in the market is, is incredibly important.

00:47:38:23 – 00:47:57:07
GUEST
And to some extent, I wouldn’t, I wouldn’t really want to have, you know, three, four, 5 billion of equity to deploy in the in the next, next couple of years. Because I think the way the market is going to play out, it’s not going to be exactly the same as the GFC. It’s going to be slightly different.

00:47:57:07 – 00:48:19:03
GUEST
And I think some of the distress, some of the distress that people are talking about, I think it’s going to take longer to emerge. So I think coming back to the question of relevance, I think actually having a program which is, more nimble, it’s smaller, it can be agile, it can actually deploy the capital in a short space of time.

00:48:19:05 – 00:48:22:24
GUEST
I think it’s a, tremendous advantage.

00:48:23:01 – 00:48:43:06
HOST
Can you just talk to me, about the personal cost of setting up a business, but also the alignment of five partners? Well, maybe it’s three and two, but trying to get five people, you know, high profile people, with distinguished professional careers and no doubt demanding personal lives as well, to marry up at the same, the same time.

00:48:43:08 – 00:48:45:07
HOST
To actually launch the business.

00:48:45:09 – 00:49:04:05
GUEST
It was a piece of cake. No, no, there were no problems at all. No, no, it’s it’s, it’s it’s obviously taken taken us a little while to get to the point where we’re able to announce the five, but that shouldn’t be, you know, taken for meaning that it’s taken us nine months to negotiate.

00:49:04:07 – 00:49:27:06
GUEST
These reductions. Because actually, the principle behind what we wanted to do was agreed very quickly. And, to that end, it’s important for me to make the point that that is not about me. It’s about the five of us. So one of the things that we were determined to do from day one was make sure that the shareholding was split accordingly.

00:49:27:08 – 00:49:49:05
GUEST
And and that was a reference back to some of the succession planning issues that perhaps some, some other groups have had over the last sort of five to to ten years or so. It was about looking at what’s fair and equitable. It was about, again, thinking about it from an investor standpoint. If it was just me at the helm and I had, 80% dominant shareholding, how would they look at the risk within our business?

00:49:49:07 – 00:50:11:00
GUEST
Whereas actually, if it’s a more broader spread, I think they would look more favourably. And that’s, that’s the route that we’ve gone down. So I think that that that first point is it’s not about me. It’s about it’s about the collective is is a is a really important one. In terms of the cost. Yeah. I mean, it’s, it’s certainly an adventure that has a price tag on it.

00:50:11:00 – 00:50:41:18
GUEST
That’s, that’s for certain. And it’s involved a lot of sacrifices. But I come back to the point about, you know, the passion that everyone feels about this, the belief that the team having it and and actually, I think, you know, there’s financial cost, of course, but but then there’s the benefits of all of this, wherever this journey takes us, the benefits in the view of all five of us or six of us all more than outweigh the costs, more than outweigh.

00:50:41:20 – 00:51:01:02
HOST
Do you think for the last 20 years you’ve been working up to this point? Has this been the kind of a calculated career move to get to a stage where you can set up your own business, or is it a natural evolution where you get to that point and you think, there’s the opportunity, right time, right place, right people, and, and now’s the time to kind of lean into it.

00:51:01:05 – 00:51:25:15
GUEST
Yeah. Yeah, it is the latter. I mean, for a lot of my career. So I have been so lucky to work with some fabulous people over the time. And, and, you know, I look back on goodness, 30 years. And, at no point is I said at the start, you know, when I, I wanted to be a drummer, or potentially join the military, I didn’t know I, and I very much been a believer that if you surround yourself with the right people.

00:51:25:15 – 00:51:36:00
GUEST
Well, why would you change that? So. No, this has been it’s been an evolution. But it hasn’t been something that’s been brewing for 15 years or more.

00:51:36:02 – 00:51:55:07
HOST
Raising capital in this environment, has been a challenge for a lot of businesses. How how do you plan on kind of navigating and raising raising money? And, what types of individual individuals or institutions are you going to be kind of targeting or having conversations with?

00:51:55:09 – 00:52:18:16
GUEST
So, I mean, I’m very aware that it’s been a tough cattle raising environment, not just 2024, but but 2023. It’s it’s it’s been, you know, time when a lot of people are resetting what they want, from real estate and what they want from their portfolios and probably also spending a lot of time just looking at how existing investments have performed.

00:52:18:18 – 00:52:37:12
GUEST
I think I mean, the sort of anecdote I give an in terms of how we plan on tackling it, going forward. Look, first, first and foremost, we’d love to be talking to any investor. Right? So, you know, we don’t we don’t sort of say you have to fit in a certain box and and if you do, then we’ll talk to you.

00:52:37:12 – 00:53:16:10
GUEST
If you don’t, we won’t. And any investor, of course, we’ll, we’ll be happy to talk to you. But I think, you know, when I look back on my career and perhaps the early days of being involved in capital raising, during my rock spring years, we spent quite a lot of time and we had a lot of support from the smaller to maybe mid-size, pension plans, some of the groups that perhaps felt a little bit lost in the bigger funds, some of the groups that wanted a more personalised service, and connection with a fund team so they could really understand what was, what was going on.

00:53:16:12 – 00:53:45:03
GUEST
And actually, you know, as I’ve said a few times, I think this reset that we’re seeing in the market, I think we’re also going to see it amongst investors. And, you know, we want to be putting at the forefront of our offering that this is going to be a personal service. And whilst, you know, we’re very happy to talk to the large investors, of course we’ll for some of those smaller investors, we have done a lot of business with them in the past and and they have been very, very loyal.

00:53:45:05 – 00:54:12:15
GUEST
So in terms of investor type, that is that is something that the that I think we want to be that’s an area that I think we want to be focusing on. In terms of anecdote, I think the, the, the one of the conversations that springs to my mind actually was a conversation we had with, a long standing investor of ours in Houston in 2000, and nine.

00:54:12:15 – 00:54:37:09
GUEST
So just after the global financial crisis and, the investor, we were sitting in the office and the investor, the head of, investments, came in and said, look, first things first. I just want to say it’s fantastic to see you. I’ll leave you with the guys to talk about the portfolio. And I hope it’s not all bad news, but we are struggling to get hold of our managers, and you guys are here in person.

00:54:37:11 – 00:55:03:07
GUEST
And that’s something that we’ve talked about as a team. So coming back to this point about, you know, the sort of smaller to medium size investors, the, the the pitch, I think from our side is, is we want to be reintroducing that personal service. Because we think it’s a very important part of communicating transparency, making sure the investors feel they’ve got people who are getting up in the morning thinking about their investment.

00:55:03:09 – 00:55:17:02
HOST
You touched on it earlier that you think it’s going to take maybe a little while for kind of maybe distress or other opportunities to come through, in the market. Can you just talk about where you maybe see those opportunities? A little bit more specifically?

00:55:17:04 – 00:55:36:11
GUEST
Yeah. I mean, it’s it’s in some respects it’s a, it’s a funny old market because I think there’s there’s been a, a lot written about distress or lack of distress over the last few, few, months, and in fact, probably the last year or so. I think in terms of what we’re seeing at the moment, I alluded a little bit to this earlier.

00:55:36:13 – 00:55:59:22
GUEST
I think we’re seeing opportunity at the smaller end of the spectrum, perhaps the end of the spectrum where it takes that little bit more tenacity, to actually generate return, compared to some of the higher profile, much larger transactions. I think what we’re starting to see is, is actually opportunity on the income side as well.

00:55:59:22 – 00:56:22:04
GUEST
I think this is a time to for investors, managers to reflect on the risks that they’re taking. We are in this sort of bumpy part of a relatively new cycle, and I think we will start to see the emergence of mispriced income transactions. I personally don’t think it’s the right time to be doing an awful lot of development.

00:56:22:06 – 00:56:44:08
GUEST
I think the one thing though that stands out to me is, I see still or hear still a lot of music playing around alternatives. And I fully understand that. I fully get, you know, the, you know, the sort of tailwinds that the macro data that’s that supporting that. But where I get very excited is where the music is not playing.

00:56:44:10 – 00:57:09:04
GUEST
And I think that some of the sidelined traditional sectors, particularly at the smaller end of the spectrum, I think you’re going to offer tremendous opportunity if you’re prepared to asset manager, if you’re prepared to work hard, still looking at things more on a sort of aggregation, you know, basis. But I think that end to me is is a very interesting emerging part of the market.

00:57:09:06 – 00:57:28:08
GUEST
And the final point is, is the asset management side. I think at this point in the cycle, I think the way we should be looking at things in terms of how to make money for investors, of course, investing, well, of course, that’s the start point is ever so important. But you’ve also got to have the team to manage.

00:57:28:10 – 00:57:50:09
GUEST
You’ve also got to have the team that that understands how to create value, how to create brands, how to look at operations. Going back to those, you know, early formative part of my career where I was, marching around industrial estates and, and looking at, you know, how tenants were behaving, what they wanted, understanding that actually, we don’t call them tenants.

00:57:50:09 – 00:57:59:24
GUEST
They’re they’re customers. They’re partners. And, you know, that is a word that’s that’s very important in our businesses. The partnership word.

00:58:00:01 – 00:58:12:01
HOST
As we draw to a close, a question that I ask everyone who comes on the podcast is, if I gave you £500 million worth of capital, who are the people? What property? In which place would you look to deploy that capital?

00:58:12:03 – 00:58:17:20
GUEST
So, look, I mean, in terms of people, I mean, clearly I, I’m sure everyone says this, but.

00:58:17:22 – 00:58:19:15
HOST
Surprisingly, they do so.

00:58:19:15 – 00:58:40:12
GUEST
So so I won’t I won’t say it. I was thinking about it, though, in a slightly different way, and I was thinking perhaps what might be helpful is to is to answer it on the basis of the characteristics of the people and I was thinking, you know, about some of my experiences over, over my career. And I think the one, the one word that that springs to mind is curiosity.

00:58:40:14 – 00:59:10:20
GUEST
And I sincerely believe that the team that I work with, a curious and I think in terms of going forward, I would personally be placing placing money with a team that have that desire to challenge, have that desire to learn, and think about things differently, come at things from a different perspective because, you know, the to my mind, the excitement, the beauty of value add investment is rarely is there an obvious answer.

00:59:10:22 – 00:59:29:11
GUEST
It’s it’s shades of grey. And it’s only through thinking about things from different standpoints and being curious that you can get to a position where you think, actually, this is what we should be doing. So I think in terms of the the people, I think that is that is right at the top of my list of, of characteristics.

00:59:29:15 – 00:59:55:19
GUEST
And by the way, I’d be happy to meet anyone who’s a drummer as well. Obviously. I think in terms of, the property, look, I think I’ve, I’ve mentioned, a few points in terms of how we see the markets. I think at this point, you know, I don’t want to be, you know, drawn into saying it’s, it’s UK industrial, but, you know, our business is going to be pan-European, diversified.

00:59:55:19 – 01:00:20:20
GUEST
I think I think one of the things that’s tough to read at the moment is how durable some of the specialist opportunities are. And I say that with the greatest of respect for, for the, for the macro research that’s supporting a number of them. And, you know, as I said earlier, I completely understand that. But I think in terms of investment over the next 2 to 3 years, things in Europe, it’s not going to play out the same way as it happened in the GFC.

01:00:21:01 – 01:00:42:19
GUEST
And I think the ability to be able to move in and out of certain sectors according to where the opportunity is today, but also importantly knowing when to say actually the opportunity is now gone, it’s now expired. We now need to pull back. That to me is is terribly important. So that’s the people, the property.

01:00:42:21 – 01:00:44:13
HOST
And a bit of the place.

01:00:44:15 – 01:00:45:10
GUEST
And a bit in.

01:00:45:10 – 01:00:48:11
HOST
The on a bit on the place in terms of the location,

01:00:48:13 – 01:01:15:04
GUEST
I think in terms of location, I think, Europe, I’ve always had a particular continental Europe, I should say. I’ve always had a particular fondness for. But we see I see a lot of opportunity here in the UK as well. And, you know, I find it I, I think at the moment I don’t see a driving need to be going to peripheral in, in Europe.

01:01:15:06 – 01:01:23:16
GUEST
But I think the main Western European markets, including the UK is, is where we would be playing pool.

01:01:23:18 – 01:01:45:21
HOST
Fascinating career at the start of a brand new journey. I think the things that stand out for me. Yeah, purpose, people, alignment, you know, taking things back to kind of basics, and being really thoughtful and consider around how you go about building, the business. So I’m really excited to see what you and the team going to, deliver.

01:01:46:00 – 01:01:47:12
HOST
Thank you so much for joining me today. Right.

01:01:47:13 – 01:01:48:16
GUEST
Well, thank you very much for having me.

00:00:00:12 – 00:00:04:10
HOST
Welcome to the podcast. I’m really excited to have you. So thank you so much for joining me.

00:00:04:11 – 00:00:06:03
GUEST
Thank you very much. Very pleased to be here.

00:00:06:04 – 00:00:24:01
HOST
Not at all. Well, look, I’m really excited to, find out a little bit more about your background. Before we come on to Evernote, which I know will be the focus of the conversation today. So can we rewind the clock? And can you talk to me about how and why you got into, real estate, please?

00:00:24:03 – 00:00:54:00
GUEST
So I knew this question was coming, obviously. And I’ve spent quite a lot of time rewinding that clock, thinking back the 30 odd years that I’ve been in the industry and my reflections actually were that actually it started, I think it started a little bit by accident, because of often the way in it when I was, a hyperactive 14, 15 year old, really, the things that got me going were music.

00:00:54:05 – 00:01:00:22
GUEST
And actually, to some extent, the military, those those were the sort of big influences in my life at the time. I could.

00:01:00:22 – 00:01:02:17
HOST
Just imagine you being a military drummer in.

00:01:02:17 – 00:01:24:20
GUEST
Fact, you know, it’s interesting you say that. So actually, my, father bought me a drum kit when I was 15, and I desperately wanted to be in a band. I mean, that was it was the excitement. It was, everything that came with, you know, the performance, the, was what drove me. And the other part of it actually was my grandfather, who was, a paratrooper during the second World War.

00:01:24:22 – 00:01:53:01
GUEST
And actually, having just passed the the Arnhem, 80th anniversary, he’s been uppermost in my mind. He was a big part of, you know, growing up and listening to his stories, Arnhem and so on and so forth. So that those were really, where my head was at, you know, when I was sort of 15, 16. But thankfully somebody took me to one side and said, look, as much as you’re enthusiastic about being a drummer, it’s probably never going to happen.

00:01:53:03 – 00:02:24:13
GUEST
And on the military side of things, whilst that was clearly a different kettle of fish, I was persuaded by obviously my parents at the time, that I really should focus on something a bit more sensible in terms of education and university degree before contemplating the military. So I had to put those, sort of, early visions and interests of being on stage and maybe jumping from an aeroplane, you know, to one side.

00:02:24:15 – 00:02:46:18
GUEST
And yeah, when I went off to university and, and actually, I was persuaded, to to go down the route of, of studying something that was fairly broad in its application. So the course that I ended up doing had an element of law. It was based on economics. And also it was real estate, very practical. And I figured at the time, look, that’s probably not a bad thing to do.

00:02:46:18 – 00:03:06:09
GUEST
Then I’ll, I’ll reset when I, when I graduate. But of course, graduating in 1993 wasn’t a great time. I mean, there you know, the markets had had been through the up. So when I’d been making this decision back in the late 80s and the markets were booming, seemed like a great thing to be doing at the time.

00:03:06:09 – 00:03:18:00
GUEST
But the reality hit in sort of June-July 93 that there weren’t really many jobs out there. So that was a time when I sort of immediately thought, well, maybe that drumming career probably.

00:03:18:02 – 00:03:18:17
HOST

00:03:18:19 – 00:03:40:21
GUEST
Wasn’t wasn’t such a crazy thing to think about. But thankfully I managed to to get a job locally to where I studied in, in Bristol, at a, the district values office. And that was a prelude to then getting on the what was then the Hillier Parker graduate training, regime up in London.

00:03:40:23 – 00:03:52:08
HOST
So before we before we get on to that, did you have any family or friends or connections who worked in real estate who kind of tapped on the shoulder and said, no. Fancy a career in real assets? I think you’d be really good.

00:03:52:09 – 00:04:13:04
GUEST
No, none at all. I think there was probably a family meeting. And probably the family got together. And so we’ve got to persuade him to do something a little bit more grounded. And real estate came up as a, as an option. But actually, even then, it wasn’t necessarily clear that that degree was automatically going to going to run to that.

00:04:13:04 – 00:04:19:06
GUEST
In fact, I actually was signed up to do a law conversion, after my, my sort of degree.

00:04:19:08 – 00:04:34:14
HOST
So before, before we as as a kid, you said you were quite hyperactive and, you know, dream dreaming of kind of going down the military route, all kind of potentially music. Were you particularly academically basically sporty? How would you how would you reflect on, you as an individual?

00:04:34:16 – 00:04:57:11
GUEST
That’s that’s a that’s a that’s a tricky question. I hate I hate bars passing judgement on what I was good at or, or what I wasn’t. I think overall I’d probably say my enthusiasm was actually way ahead of my ability, in most areas. But, I think academic wise, I had a pretty good grasp of what was important, and managed to scrape through with some, some pretty decent grades.

00:04:57:13 – 00:05:16:23
GUEST
The sports field was, was really where I really wanted and, and, tried to do well. Swimming was actually my ended up being my sport. So that was something I took to sort of national level. So but it was senior back then. It was sort of, you know, when you’re that age there, you’re trying so many different things.

00:05:16:23 – 00:05:43:05
GUEST
And, frankly, I wasn’t really sure what direction I was going to end up going in. And also, I think, you know, it’s worth remembering, you know, today, of course, everything is on social media. You can understand, more about the industry, the fantastic industry that we work in today, the different aspects to that. You know, when I was 16 that didn’t exist and I didn’t walk past an office building and saying, wow, I’d really love to refurbish that.

00:05:43:10 – 00:05:46:10
HOST
Yeah. I wonder how that’s financed and how we can monetise that.

00:05:46:11 – 00:05:56:04
GUEST
Mr.. Is there man’s debt on that? So, you know, that that just wasn’t wasn’t in place. So there were, for me of 15, 16, there were far more questions than, than there were answers.

00:05:56:06 – 00:06:05:08
HOST
So you you graduated torrid time in the market. And you landed at the, the VOA or the Valuation Office Agency, if I’m not mistaken. Right. Or of sorts.

00:06:05:08 – 00:06:06:10
GUEST
Absolutely right.

00:06:06:12 – 00:06:10:19
HOST
For someone listening to this who doesn’t know what that is, what what is the VOA?

00:06:10:21 – 00:06:44:01
GUEST
Well, so this was, a group that was linked in to, local taxes. So this was business rates primarily. And what was very topical back then was the council tax. So it was it was a group of primarily real estate individuals who were there, to value both commercial and domestic property, in support of appeals for business rates and, and, and also council taxes.

00:06:44:03 – 00:06:47:04
GUEST
So it was it was very different to what I’m doing today.

00:06:47:04 – 00:06:56:05
HOST
I was gonna say that wasn’t the, it probably wasn’t the, you know, welcome to, you know, heaven’s gate to the real estate world when, you know, it wasn’t it.

00:06:56:05 – 00:07:20:18
GUEST
Wasn’t it was it was a tremendous experience. And as I say at the time, you know, the weren’t a lot of opportunities in the marketplace. And this was an opportunity actually to work with some tremendous individuals who had a lot of experience in this area and to understand more about it. I mean, that was the point, you know, when we left university, frankly, you know, we didn’t really understand, you know, a fraction of the world, let alone the industry.

00:07:20:24 – 00:07:32:02
GUEST
So to come into this, this sort of role relatively soon after university and I was, you know, something I look back on, you know, fondly as an initial grounding for, what then happened.

00:07:32:04 – 00:07:40:24
HOST
So you moved to Hillier Parker what is CBRE now? Yeah. And did you do your kind of graduate rotations and get your letters coinciding with an improving market?

00:07:40:24 – 00:08:09:19
GUEST
So yeah, absolutely. So yeah, I was there for four years. In fact, there was four years to the, to the day pretty much, doing the rotation, working through, you know, investment valuations, leasing management, all that sort of stuff. And it was funny because, you know, at the end of the four years, I think, you know, again, at that stage, I was still early 20 is not really sure what the future was going to hold.

00:08:09:21 – 00:08:33:10
GUEST
It was a very ordered way of training, and I was very grateful to be getting on the scheme. But at the end of the sort of three years, four years when I got my letters, I felt a bit unfulfilled. You know, I sort of thought is, I’m not really sure this is is me. It was very British, you know, working in London for a group surrounded by Brits.

00:08:33:12 – 00:08:54:01
GUEST
It was very same, very uniform and, you know, I’m very proud to be British, but but there was very limited diversity that there was it was all a very trained way of thinking and, and I think at that point, I had again, a reflection back to those, those early thoughts in my teenage years as to what my future was going to hold.

00:08:54:03 – 00:09:17:00
GUEST
And, and I thought, actually, is this the time when, you know, maybe I look again at that law conversion, maybe I look at a slightly different career. And actually whilst I was going through those, or going through that period of thinking about the future, I saw an advert and this was again the days before, you know, LinkedIn and everything being virtual, what have you in the paper in.

00:09:17:00 – 00:09:39:22
GUEST
I think it was the Estate Gazette back then, for a European fund manager. And I thought, oh, fund management, that sounds interesting. Because I’d work through, you know, the different roles to get my letters. And I was in an investment department that was, you know, I was in investment sales, and I thought, fund manager. That sounds interesting.

00:09:39:22 – 00:10:10:03
GUEST
That sounds as if it could bring everything together that I’ve learnt in all these different, different sort of areas and in a sense make it relevant. So, I applied for the job, and it was it this was at a company that was called precursor. So what is today p m? And precursor was was a small, sort of fairly intimate European or London based, but European outfit of the press of America.

00:10:10:05 – 00:10:38:21
GUEST
So there were probably 20 people there, something like that. And it was, you know, went through a few, few interviews and, and, you know, I was thinking this morning, how I was going to explain this, I think I’d say this was the first moment where I genuinely felt inspired, and I was thinking about this from the standpoint, actually, of an employee and somebody, you know, coming in and what what they want to hear from, from, from these guys.

00:10:38:21 – 00:11:07:11
GUEST
And I think it was the fact that the job was going to take me outside of my comfort zone. I wasn’t going to be working within this huge organisation with a, a sort of wide UK mainly reputation. I was going to be working for actually a group back then that were pioneers in fund management. So actually, you know, one of the fanciers that I worked on for many, many years, my career, they set that up in 1992.

00:11:07:13 – 00:11:14:17
GUEST
And it was I think I’m right in saying the first European value add fund series ever set up in Europe.

00:11:14:17 – 00:11:19:01
HOST
So that’s really quite groundbreaking, right? It was setting up a fund with that kind of structure.

00:11:19:02 – 00:11:20:08
GUEST
100%.

00:11:20:10 – 00:11:21:13
HOST
Yeah.

00:11:21:15 – 00:11:40:10
GUEST
Absolutely. So, you know, to be part of this small organisation that had started breaking new ground was what was inspiring. As I say, I think the other aspect was it kind of connected the dots from working in the valuation team at Hillier, Parker and the management team and then the investment sales team and so on and so forth.

00:11:40:10 – 00:11:59:04
GUEST
And it sort of felt this, this is this is where it leads to. It leads to fund and investment management. But I think the most inspiring thing for me was, was the people. And this has been a constant theme during, I’d say probably the last 20 years, my career. And I’ve been very, very lucky to work with some, some fantastic people.

00:11:59:06 – 00:12:23:04
GUEST
The backgrounds that the individuals at precursor had, they were diverse. That didn’t all come from the same university, the same shop, and actually the way the business was structured, working with partners. So one of the big partnerships, that was blossoming at the time was, was one with the late John Sims. John was an incredibly inspiring individual.

00:12:23:06 – 00:12:50:10
GUEST
So, you know, I was I was getting access, relatively early in my career to, really quite inspiring set up. And I could see the opportunity for career growth. I didn’t I couldn’t see, you know, glass ceilings. And while I can do this job for six months and then I need to move because somebody else is going to be sitting above me that the, the, the position at precursor was, look, you’re part of the team.

00:12:50:10 – 00:13:10:03
GUEST
You’ve got a voice. We don’t have the time really to hold your hand. So make of it what you will. So there was that sort of edginess that there was that feeling of excitement. And I can’t tell you the, the for me, one of the most inspiring things was going into work every morning thinking, I’m not really sure what I’m doing.

00:13:10:05 – 00:13:18:06
GUEST
You know, I, I’m learning every day. I’m, you know, I’ve got a decent grounding, but this is a step ahead. This is a real challenge.

00:13:18:09 – 00:13:37:20
HOST
And also, I guess, flip flipping to the other side of the fence. You’re not an advisor, you know, the buck stops with you, you’ve got capital to deploy, and you need to be making decisions, obviously, with your colleagues, and in line with the fund or the strategy. That is set to make sure it hits those targets.

00:13:37:20 – 00:13:42:17
HOST
But yeah, you’ve got to actually live and breathe by the decisions that you make. Yeah.

00:13:42:19 – 00:14:14:08
GUEST
I think I think that’s absolutely right. And, you know, it was 98 that I moved to car. And, you know, I joined as a very junior analyst, part part of a part of a small team. And I managed to, sort of grow into more of an assistant and then a fund manager, role. But coming to the point that you’ve just made, I think whilst I describe that, job at precursor is really my first big break, the second one was when we did the management buyout, and became Rock spring.

00:14:14:10 – 00:14:37:24
GUEST
Because that point you just made, it resonated through it. That was the clear message is this is responsibility time. This is where you put the investor first. You know, when investments were being proposed, the investment community level, the question was, would you be putting your own money into this? How do you feel about this? Because you’re going to need to sit in front of those investors and explain to them.

00:14:37:24 – 00:14:58:21
GUEST
And it when things go badly and as we know in investment, not everything goes well. So, you know, there was there was as time evolved and that message grew stronger and stronger, it really imbued not just myself, but the whole team with that feeling of collective responsibility. It’s it’s up to us. We need to make this happen.

00:14:58:23 – 00:15:20:01
GUEST
And that was a tremendous source of alignment, but also inspiration, I think, to, to, to a lot of us, because you felt connected with everything. You going back to that, you know, that training ground that I had, you weren’t just in a particular division and doing a particular role, but it was the whole piece. It was thinking about what you were doing from the investor standpoint.

00:15:20:03 – 00:15:22:07
GUEST
So it was a very exciting time.

00:15:22:09 – 00:15:37:18
HOST
Can you just recall what was the the size of that, that fund initially that you may be working on? And what was the, what are the return hurdles and what type of assets were you, and countries were you deploying, that capital into?

00:15:37:20 – 00:15:58:06
GUEST
So. Okay, so, so back then in the precursor days, one of the primary roles I had was working, as I mentioned, with John Sims as team, which was obviously industrial. And it was it was UK and actually, Richard Croft, who was a big part of my early career. So that was was very trained to a particular sector.

00:15:58:08 – 00:16:26:02
GUEST
The return hurdles on that were from memory, I think, Mid-teen. And that was very much value add and it was actually mentioning Richard and his team. It was fantastic working, working with him and the team and just just seeing how they would create value through asset management and learning alongside, that that team at IEO side to that, I also worked on the Trans European fund series and there at the time, goodness, we were investing.

00:16:26:02 – 00:16:51:19
GUEST
I mean, initially I was responsible for acquiring investments in the UK. And more latterly I became involved on the fund management side. And then I was managing investments through Europe, from Spain to Germany to Sweden and right the way across Europe. In terms of return hurdles, it was early to mid teens. Yeah. And that was a constant really through, through the piece.

00:16:51:21 – 00:16:57:18
HOST
And was the offices or did retail or alternatives play into kind of the investment strategy at that time.

00:16:57:18 – 00:17:16:21
GUEST
Yeah, that’s really good question. I mean, it’s been fascinating over the last 30 years seeing how these allocations have changed according to cycles and trends. I think in the early stages, the funds series, it was it was very opportunistic insofar as it was deal that.

00:17:16:23 – 00:17:18:12
HOST
So was an allocation to real estate.

00:17:18:12 – 00:17:36:21
GUEST
So it was an asset. Yeah. It was an allocation to real estate. You know, as I mentioned by way, back when we were 20, 25 people, we didn’t have big research teams. It was all that was all externalised. So this was very much, well, this is a deal. It’s a transaction. We think we can do the following and create the following.

00:17:36:23 – 00:18:01:07
GUEST
I think as time went on and the team expanded and we we brought in more research, it became a little bit more thematic. So and indeed, that’s, that’s the sort of approach that, you know, we want to be taking today. But it was, you know, it was an evolution of thinking over, over that time sector wise. We probably initially had a tendency towards retail.

00:18:01:07 – 00:18:29:18
GUEST
I think, just trying to remember this, this was quite a long time ago, but certainly from, I would say probably 2000 to 2005, we would probably be about 50% on the retail side. And for the avoidance of doubt, this was more the, sort of retail warehouse food discount backed retail as opposed to, you know, multi-level shopping centres, which frankly, have never been in frame for us.

00:18:29:20 – 00:19:03:18
GUEST
So there was a strong focus toward retail. By that time, frankly, or at that time, logistics and industrial. You know, most people felt that really it was the developers who were making the money, not actually the investors, because there is no such thing as rental growth in Europe. Yeah. My goodness, how that’s changed. Yeah. And really from I guess, you know, just after the GFC, I think in our case it was probably 2011, maybe 12, we made a big play into, into logistics.

00:19:03:20 – 00:19:25:20
GUEST
And and we came out of retail, we felt that that’s where the Valley was, was moving. Yeah. And thankfully that was, that was the right thing to be doing. So over the period, you know, things have changed. Big time. You mentioned alternatives. And the short answer is there’s an element of alternatives to the strategies that we pursued.

00:19:26:01 – 00:19:35:01
GUEST
So, you know, over the years we had, partial ownerships in, in indoor ski slopes.

00:19:35:03 – 00:19:36:12
HOST
That way.

00:19:36:14 – 00:19:37:14
GUEST
Which is niche, that.

00:19:37:14 – 00:19:38:10
HOST
Is, which is.

00:19:38:12 – 00:20:02:24
GUEST
Which is. Yeah, absolutely. Actually, it did very well. So, you know, we always had an eye for the future and for something different. And I think we felt that, you know, the fund program we needed to be looking at, you know, of course, what is sort of sensible, safe and secure. But we also needed, you know, with the right level of support, research, so on and so forth to be making the case for, for alternatives.

00:20:03:01 – 00:20:23:21
GUEST
But, you know, there is a bit of a caution with alternatives and that is intrinsically linked with liquidity. So one of the, you know, looking back to some of the lessons that we’ve learned over the years, I’ve learnt over the years 2003 four, we went into car showrooms in, in Europe, not in a big way, but as a modest part of the portfolio.

00:20:23:23 – 00:20:41:11
GUEST
That unfortunately didn’t didn’t work out particularly well. So that was that was an important lesson. So, so yeah, the, the sort of sector exposure over the, over the period has changed. And rightly so. You know, as different market trends have changed.

00:20:41:13 – 00:20:53:19
HOST
You touched on the management buyout and the change from precursor to Rock spring and how pivotal it was. Can you, just elaborate on what you mean by that and just talk to you about that kind of story and journey?

00:20:53:21 – 00:20:55:02
GUEST
Yeah. I mean, I mean, look.

00:20:55:02 – 00:20:56:15
HOST
It was it was.

00:20:56:17 – 00:21:22:00
GUEST
You know, a time when, I think, things had run their course, with the Prudential, I think there was, you know, a sense of excitement with, with the team. And in London, what was particular then became, Rock spring that there was so much that we could accomplish going forward in terms of, growth of, of the business.

00:21:22:00 – 00:21:50:04
GUEST
You know, we had a great, grounding in terms of funds and also investors who’d been hugely supportive. But I think because the strategies of the businesses were, were moving in different directions, I think there was there was, you know, the opportunity to change course and, and to do that management buyout, and the sense of excitement, I think, is from the staff’s point of view that we felt was, was palpable.

00:21:50:04 – 00:22:13:19
GUEST
You know, it was it was a bit like today it it felt like, you know, we were going to be part of something special, this this was going to be something new. You know, this was back in 2004 for memory, when, you know, there weren’t actually that many privately owned fund management groups in Europe that there were a handful, who who’d done extremely well.

00:22:13:21 – 00:22:37:03
GUEST
But we still had, you know, that pedigree of having launched the first value out program back in 1992. But more important than that, we’d built up a team that was very, very capable. And the investors backed us. And it was, you know, it was a very small part of the, you know, the overall pace. But but nonetheless, I felt part of it.

00:22:37:05 – 00:23:01:11
GUEST
And I think everybody did, you know, it was there was, as I say, this feeling of being absolutely being, outside of your comfort zone now because this is something new. It’s something special. And, you know, the thesis then was this is about the investor. Still don’t lose that. Just because we’re changing the ownership doesn’t mean to say we we lose our philosophy.

00:23:01:13 – 00:23:27:00
GUEST
If we get that bit right and we continue to get that bit right, frankly, everything will take care of itself. And it was very shortly after the management buyout, I was lucky enough to be, involved, alongside a, a super team with the launch of a German retail warehouse program. I was also involved in the expanding Trans European series, and another joint ventures as well.

00:23:27:00 – 00:24:00:04
GUEST
And, you know, I was I was extremely lucky. And sometimes I look back on this and say, how on earth did I must manage to get get these roles? But but, you know, I was given the responsibility to, you know, to, to help build the business, be a small part of, you know, building that business. And so, again, coming back to these sort of key messages that have influenced me over the time and are now incredibly relevant to where we are going forward, feeling engaged, feeling that you’re making a difference, you’re part of something special.

00:24:00:06 – 00:24:04:15
GUEST
You know, that’s frankly the all you need is the start point.

00:24:04:17 – 00:24:22:12
HOST
And in terms of the the kind of the business model back then, were you working with the local operating partners, who would kind of source source kit but the kind of the London mothership would be responsible for the majority of the underwriting, the structuring and the capital allocation. Yeah. Or were you building kind of local, local teams as well?

00:24:22:12 – 00:24:44:03
GUEST
So it was blend. It was you know, I spent a lot of my career, as I say, you know, being heavily involved, all hands on deck, asset management, origination, the whole the whole shooting match and and the philosophy when Rock spring kicked off was exactly the same. So it was a combination of, you know, we are there to add value for our investors.

00:24:44:03 – 00:25:05:16
GUEST
So we cannot and we won’t outsource everything, but we will work with local partners where they have a particular expertise that they can add, and bring to the table. So it was a it was a blended approach. And to my mind it worked well because, you know, I think the the types of individuals we had, their fundamental their backgrounds were really real estate.

00:25:05:18 – 00:25:27:19
GUEST
It was rolling your sleeves up and getting stuck in. And that was the exciting bit as, as well to real estate just sitting there and allocating a pot of money to somebody and saying, well, you’re responsible for delivering the performance. I didn’t really sit particularly comfortably being that far removed from what was going on. So the philosophy there was, you know, of course you built your team around you.

00:25:27:19 – 00:25:46:09
GUEST
And if that involves external local groups, that’s fine. But the buck stops with you. You have to be involved. You have to be able to explain to the investors what, you know, is going right. And also they’re going to want to know what’s going wrong. So you can’t sit there and say, oh, it’s somebody else that does it.

00:25:46:11 – 00:26:02:13
HOST
You touched on your role being transactions, asset management, fund management. I’m assuming you got involved with capital raising and investor relations as well. How else did your role evolve over, over that kind of that rock spring journey?

00:26:02:15 – 00:26:08:07
GUEST
Well, I guess the, the one bit that you haven’t mentioned is to sort of management side. So it was all.

00:26:08:07 – 00:26:09:09
HOST
In terms of team management. Yeah.

00:26:09:09 – 00:26:40:05
GUEST
So it was sort of all all of the above. And you know, I think coming back to some of the things I said earlier, you know, the experience, I was very lucky at Hillier Parker with the people I work with procure. In those early days, it was the people that really made the difference. I think one of the things I tried at least to do to do at Rock spring was recognise that it’s the people, who, you know, you need to you need to keep, loyal, motivated, aligned and focussed.

00:26:40:05 – 00:27:11:15
GUEST
And so an increasing part of my role was not just saying, well, that lease renewal doesn’t work or I don’t want that investment because of the following. It was also working with an expanding team. Because the business was expanding and managing that team. And, you know, I’m very lucky that, you know, it was I mean, goodness, it was it was, you know, 20 years ago that started it was it was probably 16, 17 years ago that I started working with the team that I’m with today.

00:27:11:20 – 00:27:33:04
GUEST
So. Charles, Kevin, Hosie. Chris. Rebecca. You know, and I think I’m not saying that was all down to me that they’re here today, of course, but but I think, you know, one of the things that was very important during the rock spring days was building a team ethic, because this was a business that we we wanted to be, successful.

00:27:33:04 – 00:27:40:15
GUEST
We wanted to lead the pack. And it had to be about performance. But in order to perform, you had to have a team that was motivated.

00:27:40:17 – 00:27:42:00
HOST
Aligned.

00:27:42:02 – 00:27:51:22
GUEST
Absolutely. And aligned. So that was the the team management piece was, was the one for me at least, the one big change compared to those early precarious.

00:27:52:02 – 00:28:29:05
HOST
And was that, did that come naturally to you or was that, or was that a kind of a challenge because, you know, I talked to a lot of people about their careers and how they navigate things. It’s all about skill stacking and, and and expanding and being outside of your comfort zone and putting yourself in a position to, to kind of learn, when it comes to kind of man management, people, often people, very good operators often get put into kind of man management seats who really shouldn’t be, but if you can combine the kind of the man management skills with the, operational excellence and ability to kind

00:28:29:05 – 00:28:48:07
HOST
of do your job and then enable performance through your team, that’s, that’s an incredibly powerful, skill set to have. Did you kind of warm easily or quickly to kind of management and leadership, or did you have to kind of lean on some external career coaches and, and lots of 360 reviews and, an iterative process?

00:28:48:07 – 00:29:12:17
GUEST
It was the latter. It was the latter. I mean, you know, the the excitement, the majority, the excitement I felt was obviously about the real estate stuff. That’s what I loved doing was looking at transactions and trying to figure out how we can create value. And, I’m actually going to say going back to those early days working with, the, the IoT team on how they were actually, you know, delivering value for the investors.

00:29:12:19 – 00:29:35:22
GUEST
That was that was the attraction. That was the exciting stuff. But, but, you know, you you come to a point, I guess, in your career where you realise that you cannot grow unless you’ve got a team that you can share that with, you can mentor that you can get the best out of. So, you know, it’s it’s, it’s something that I wouldn’t say came easily.

00:29:35:24 – 00:29:37:22
GUEST
And I’m still working on it, and I have a.

00:29:37:22 – 00:29:38:07
HOST
Never.

00:29:38:07 – 00:29:56:00
GUEST
Ending. I have to be honest with you. But it’s something that, you know, I recognise this is incredibly important, and it’s important in a big business, and it’s it’s vitally important in a small business as well. And actually, in terms of without sort of wishing to jump around, you know, Rock Springs business was was sold on to Patrizia.

00:29:56:00 – 00:30:16:15
GUEST
And one of the things that I think I look back with, with a lot of fondness of in my time at Patrizia, was the focus on management, management training, talking about personal brands, how to get the best out of your team. That was invaluable, that that was something that, candidly, we didn’t do a huge amount of at Roxbury.

00:30:16:15 – 00:30:24:09
GUEST
We did some, but we didn’t we didn’t do a huge amount of and of course, it’s it’s something that, you know, continues today. So,

00:30:24:11 – 00:30:47:21
HOST
I guess it’s one of the benefits of joining a much bigger European, platform that’s got the ability and resource and structures to be able to identify and then help people on, on that, that journey. Can you just talk to me about how your role maybe changed through that kind of rock spring Patricia. Transition? Or or did it stay very much, very much the same, but just within a bigger, a bigger platform.

00:30:48:01 – 00:30:51:09
HOST
And then we’ll start talking about the evolution of of overnight as well.

00:30:51:09 – 00:31:15:06
GUEST
Yeah, sure. I think I mean, the role did change. Absolutely. It’s it’s moved much more on to the, onto the management side of things. So whereas during the rock spring days, I was I was very focussed on the value add series. So, so actually not just the Trans European account, but there were a number of other accounts as well.

00:31:15:08 – 00:31:36:23
GUEST
At the, the time that we, we, were acquired by portraits here, it moved into sort of running more of an international team, and working with colleagues, in Germany and the executive committee to, you know, update them on where we were, where we were heading, health of the, the business and so on and so forth.

00:31:37:04 – 00:31:59:23
GUEST
So in that respect, it was it was a very exciting role. And and quite a coming back to my point about being slightly frightened on day one, that sense of fear definitely had that, that in it as well. It was also a much bigger responsibility, being part of a much bigger platform that it just integration was going through the process of, of, of integrating.

00:32:00:00 – 00:32:13:08
GUEST
So, so, yeah, it was, it was, it was, it was probably more sort of management focussed necessarily compared to, you know, me getting involved in the individual deals on the ground.

00:32:13:10 – 00:32:27:04
HOST
You’re with for Cara Rock spring for about 26 years or so and one guys are another. What was the catalyst to you deciding to resign and, set up overnight?

00:32:27:06 – 00:32:52:13
GUEST
It’s a really good question. I think, where where I had got to was, I think over the last 5 or 6 years, spent a lot of time thinking about the shape of our industry and in Europe. And, you know, we’d obviously been through sitting here in London some issues with Brexit. And then of course, we had the pandemic which which, affected everybody.

00:32:52:15 – 00:33:15:12
GUEST
There were a number of challenges and I think a lot of businesses, lot of businesses across the globe level in Europe had had faced one of those challenges had been, an inability really to move forward. They were many of them were stagnating. And I, I felt, and this is an industry wide comment that, I’d grown a bit disillusioned with the industry.

00:33:15:13 – 00:33:37:10
GUEST
I’d felt that too. Too much narrative that I was reading in the press was about the how do we grow businesses, how do we grow assets under management? And going back to those, you know, those times at precursor Rock spring, which were about this is about the ambassadors, about performing. I hadn’t heard much of that. I wasn’t hearing much of that.

00:33:37:10 – 00:33:53:24
HOST
And what you were hearing was let’s grow assets under management fee streams. Then we could put a multiple on that. It’s really attractive. Sell the business and sell the business, and we can all be really happy and retire rich. But what does that mean actually, for the original investor and his or her capital, are they getting a good return?

00:33:54:01 – 00:33:58:00
HOST
It was it kind of less of less of that kind of rhetoric that you’d heard?

00:33:58:02 – 00:34:21:13
GUEST
Yeah. I mean, as I say, this is industry wide, view, but but I’d heard from a number of people that, that they, they were feeling frustrated that, that actually the primary focus on race, on what we’re here to do, which is deliver performance for investors and ultimately for, you know, pension holders, that seem to have given way to this huge drive to just grow businesses.

00:34:21:15 – 00:34:46:20
GUEST
And that was the source of disillusionment. And I just felt, you know, do I want to be getting up in the morning, reading that in the press, hearing that from colleagues, across the industry, or do I want to be getting up in the morning thinking, actually, I’m working with a group of people we have come up with, an incredible strategy, that we think is going to deliver fantastic returns, for those investors.

00:34:46:20 – 00:35:13:23
GUEST
And we should be talking to them about it. So that may sound a little bit purist, but but I think over a period of years, I think I’d grown a bit bit disillusioned with where the industry was heading. And frankly, I didn’t see it getting any easier for a whole variety of reasons. And I guess at that time or during that time, you know, I’ve obviously stayed in touch with, the other partners, the other, colleagues at a, at other night.

00:35:14:00 – 00:35:34:00
GUEST
And I realise that actually everyone shared the same view. They were at somewhere at different houses, but they’d all seen and formed the same view about the industry at large. And so I think we, we sort of felt we, we got together and thought, you know what? We’ve been working in this industry now for 25, 30 years.

00:35:34:02 – 00:35:58:22
GUEST
We can either get up every morning and complain or we can do something about it. We can challenge that status quo, because this is a time when you know the markets are at sixes and sevens. There’s volatility in pricing. Suddenly, you know, after a period where real estate had seen huge inflows, huge inflows to leverage beta, because of what had happened to interest rates.

00:35:58:24 – 00:36:21:02
GUEST
You know, suddenly, you know, that the, the foot had come off the gas, it wasn’t quite as attractive. So I think we felt as a team, investors are going to be looking at how they’ve invested and how they want to invest going forward. And with whom they’re investing going forward. And I think all of that is, is we felt all of that was going to be, up for discussion.

00:36:21:04 – 00:36:54:19
GUEST
So it was an ideal time for us to say, well, we should be putting our proposition to them. We should be challenging that status quo. We should be saying to them, that is an alternative here, because we believe it. And and I think, you know, it’s been a it’s been a fascinating time over the last sort of, you know, a few weeks, months, that, you know, we’ve got together and put our plan together, and there has been uniformity of view that this is something we wholly believe in.

00:36:54:21 – 00:37:22:15
GUEST
And I’m a I’m a I’m a great believer that, you know, fundamentally people want to do business with people. It’s, you know, this is about property. That’s the industry we’re in. But actually it’s really about the people. And if you believe in something, if you’re passionate about it and that comes across, that is authentic and authentic discussions I felt over the last 6 to 7 years, they they’ve been sidelined about.

00:37:22:17 – 00:37:47:16
HOST
My understanding is the LPs also are much more sophisticated than they used to be. And actually, it’s a point of difference, as you touched on really talking about that kind of purpose and the people and the reason and the why behind it, is essentially, a potentially noisy market. How how did it come about the five of you, is it is it a case of you ringing up each one saying, hey, do you want to join the crew?

00:37:47:21 – 00:38:01:23
HOST
You know, jump on a little WhatsApp group and, you know, come round to my house on a Sunday night? We’ll get a get an Indian takeaway and and talk strategy or or how did that kind of evolve? I’m just trying to think from, you know, maybe other people who were earlier on in the journey who’ve got aspirations to launch and set up a business.

00:38:01:23 – 00:38:09:10
HOST
How do you kind of get get 5 or 6 colleagues together to be aligned with a common, common theme?

00:38:09:12 – 00:38:33:03
GUEST
Well, as I say, I mean, we’ve kept in touch over the years. So, you know, we’d become very good professional friends. And we’d work together. You know, Charles and I have worked together for, sort of 19 years. I’d worked with Jose, Kevin, Chris and Rebecca for for 10 to 15 years. And, you know, you do build a bit of a, you know, rapport over that time, you know, when you were and also through different markets.

00:38:33:03 – 00:38:52:05
GUEST
I mean, you know, we worked through the global financial crisis together. So I felt, you know, there was ongoing discussions between us. There was, a bond. And I think there was that sense of there’s something more there’s something more. We’ve got to do this together. This is exciting. This is something that I’m convinced is going to happen.

00:38:52:07 – 00:39:19:16
GUEST
So, you know, it wasn’t a, you know, a particular speech that I gave on a Sunday evening over a river, over a curry that, that I think got got everybody thinking, wow, this is this is the shape of the future. It’s happened naturally. It was, you know, various discussions. Of course, I helped to stimulate some of those discussions, but it was it was something that has just felt very, very natural.

00:39:19:18 – 00:39:34:00
GUEST
So, it’s it’s been great. Particularly in the last couple of weeks since the full team is now together. Yeah. Out in the open, that we’re able now to, to sort of move forward from here.

00:39:34:02 – 00:39:37:16
HOST
Where did the name Evan Knight come from?

00:39:37:18 – 00:40:00:07
GUEST
Oh my goodness. There’s a long answer and a short answer to that, that, that the short answer is it is the blend of two words, evolution and ammonite. So ammonite was the symbol, the motif, the, the icon of rock spring, which was the company where we all work together on this sort of alphabet phone series. And that’s a very important part of our, our journey.

00:40:00:09 – 00:40:13:18
GUEST
But we didn’t want the business going forward to be just about the past. That’s that’s not the way to do things. And that’s where the evolution came from. So squash Evolution and Ammonite together and you get Evernote.

00:40:13:20 – 00:40:27:15
HOST
I love it. And how, can you just talk about the kind of the, the different skill sets within the partnership as well and what each partner brings to that, that, quintet, as it were?

00:40:27:17 – 00:40:47:22
GUEST
Yeah. So I when when we originally discussed this, when I originally sort of thought about the composition of the business, what was uppermost in my mind was making sure that we had a team that not only was, you know, good friends, and we’d been through some tough times together as well as some good, but we had complementary skills that we were that we would be credible with investors.

00:40:47:24 – 00:41:20:03
GUEST
I also desperately wanted us to be different. And to that extent, I had been tracking for a while a number of businesses that had started up where, by and large, it had been built around one, possibly two typically investment individuals, dealers. And I felt, given the strategy that I felt most passionately about, what we needed to have was a team where we had, yes, of course, the investment capability, but we had the asset and portfolio management nous.

00:41:20:05 – 00:41:39:24
GUEST
I was thrilled, absolutely thrilled when when Hosie joined us because he obviously is an economist, a very, very high profile economist. So an important part of that was being able to show investors demonstrate that, you know, this is a strategy we want to build for the long term. We’re not building this business because we think there’s a gap in the market.

00:41:39:24 – 00:41:58:15
GUEST
It’s cheap today and we want to sell in two years time. No, no, no, this is about the longer term. So we wanted to be able to build that conviction. And Hosie is a huge part of that. The other part of it is the operations. It’s all very well a couple of individuals getting together. But how are you going to make things make things happen?

00:41:58:17 – 00:42:26:02
GUEST
And that is is very much where, where Chris comes in. Having worked on actually during a lot of my tenure at, Rock spring, and then for the first few years at Patrizia, he was involved in every corporate transaction that we did, but he also ran the the accounting teams working with Athans, Lux and Understanding Compliance, being able to again demonstrate to the investors were credible.

00:42:26:04 – 00:42:47:02
GUEST
You know, we we know what we’re doing. We know how to make, you know, a business a business work. And then, of course, you know, I should mention, Rebecca has worked with us, obviously on the branding side, helping us to get our message out. And that, again, I felt was an incredibly important aspect to who we are, what we stand for.

00:42:47:06 – 00:43:15:01
GUEST
Because looking at some of those businesses which had launched, I had felt they typically launch with press coverage around which markets they wanted to invest in. But very rarely did I see anything that, help me understand what do they believe in? What are they passionate about, what matters to them? And so Rebecca was, instrumental in getting us to think about our brand and how we want to be perceived in the wider market.

00:43:15:03 – 00:43:29:04
HOST
You talk a lot about, purpose, alignment, point of difference, brand, the time. Now, where do you see its relevance in the market in comparison to maybe some others?

00:43:29:06 – 00:44:05:08
GUEST
I think it’s a it’s a great question. And look, as I’ve said, whilst there’s something fabulous about a group of individuals who are friends coming together, and trying to carve through and we’re going forward, clearly there’s not a lot a point unless you’re relevant. And, and unless you’ve not just got a purpose, but but actually, there’s, there’s, there’s a fit and it’s I mean, it’s really interesting, you know, talked about the start of my career where actually there weren’t many private equity, investment managers around back in the late 80s mentioned that, you know, the transcription service was one of the first, if not the first.

00:44:05:10 – 00:44:44:19
GUEST
Fast forward to the last few years, depending upon who you speak to, there are between 25 and 35 of, of, these type of managers there. And I think what we’ve been able to do over the last, nine months or most of this year has actually been to take some time out thinking. And, and I mention that because, you know, when you’re in the thick of it, when I was working at, you know, Rock spring and, Patricia, you know, there’s there’s this you’re working from deal to deal, from task to task and actually having that sinking time, it’s it’s a lot more challenging to find that, I think over the last nine

00:44:44:19 – 00:45:10:14
GUEST
months, actually, where we’ve got to as a group is, is we’ve sort of felt the market is split between the the investment management market, I should say, is split between the much larger, multi-billion, euro managers who are incredibly competent, capable and, and do what they do. And then the emerging group of specialists at the other end of the spectrum.

00:45:10:14 – 00:45:34:10
GUEST
And then if you like, there’s a, there’s more of a grey area in between. And I think we felt as a, as a group that actually, you know, to some extent we want to be followed what we do want to be following a more diversified strategy. We want to be a bridge between those two groups. The relevance, I think, from, a fund point of view is we want to be operating at the smaller end of the spectrum.

00:45:34:12 – 00:46:02:13
GUEST
And actually our observation is that over the last 5 or 6 years, because of that point, I made about business growth and the pressure to grow. We’ve observed a lot of the funds, a lot of value add funds have got bigger and bigger and bigger and bigger. And I think we feel as though they’ve left a gap at that smaller end of the spectrum, which in part has been filled by some of the specialists, but they’re specialists and they are focussed on a particular, strategy.

00:46:02:15 – 00:46:21:00
GUEST
So I think from, from our standpoint, we’re quite excited that this is a time when, you know, we should be able to offer something which bridges between those much larger programs and the much smaller ones, but still provides a degree of diversity of strategy across Europe.

00:46:21:02 – 00:46:55:07
HOST
Interesting. Because I think you’re absolutely right there. There’s, it big shops are getting bigger. There’s, there’s lots of kind of smaller single single track or geography specific type platforms. And there’s that grey areas you touched on in the middle where maybe people have really struggled to raise capital, struggle to, to become relevant in today’s market. And yeah, there’s that there’s a sweet spot there for maybe slightly smaller vintages or sizes, rather than reasonably have actually geared 2 billion and, you know, three, five year or three, 737 year kind of cycle.

00:46:55:07 – 00:46:56:21
HOST
So makes a lot of sense.

00:46:56:21 – 00:47:17:02
GUEST
Yeah, I think that’s I think that’s right. And I think, you know, particularly with Jose now involved, we’re having many, many more discussions about the market, the opportunity with Kevin on the investment side, Charles on the asset management and portfolio management side. So and actually when you’re when you’re looking at the market, there hasn’t been that many transactions coming through.

00:47:17:02 – 00:47:38:23
GUEST
Obviously, this year has been a, relative shortage. But actually that again, the the transaction volumes that are starting to happen or the that are coming through, I think are supporting, you know, the activity at the smaller end of the spectrum. So, you know, I think right sizing the fund for the time in the market is, is incredibly important.

00:47:38:23 – 00:47:57:07
GUEST
And to some extent, I wouldn’t, I wouldn’t really want to have, you know, three, four, 5 billion of equity to deploy in the in the next, next couple of years. Because I think the way the market is going to play out, it’s not going to be exactly the same as the GFC. It’s going to be slightly different.

00:47:57:07 – 00:48:19:03
GUEST
And I think some of the distress, some of the distress that people are talking about, I think it’s going to take longer to emerge. So I think coming back to the question of relevance, I think actually having a program which is, more nimble, it’s smaller, it can be agile, it can actually deploy the capital in a short space of time.

00:48:19:05 – 00:48:22:24
GUEST
I think it’s a, tremendous advantage.

00:48:23:01 – 00:48:43:06
HOST
Can you just talk to me, about the personal cost of setting up a business, but also the alignment of five partners? Well, maybe it’s three and two, but trying to get five people, you know, high profile people, with distinguished professional careers and no doubt demanding personal lives as well, to marry up at the same, the same time.

00:48:43:08 – 00:48:45:07
HOST
To actually launch the business.

00:48:45:09 – 00:49:04:05
GUEST
It was a piece of cake. No, no, there were no problems at all. No, no, it’s it’s, it’s it’s obviously taken taken us a little while to get to the point where we’re able to announce the five, but that shouldn’t be, you know, taken for meaning that it’s taken us nine months to negotiate.

00:49:04:07 – 00:49:27:06
GUEST
These reductions. Because actually, the principle behind what we wanted to do was agreed very quickly. And, to that end, it’s important for me to make the point that that is not about me. It’s about the five of us. So one of the things that we were determined to do from day one was make sure that the shareholding was split accordingly.

00:49:27:08 – 00:49:49:05
GUEST
And and that was a reference back to some of the succession planning issues that perhaps some, some other groups have had over the last sort of five to to ten years or so. It was about looking at what’s fair and equitable. It was about, again, thinking about it from an investor standpoint. If it was just me at the helm and I had, 80% dominant shareholding, how would they look at the risk within our business?

00:49:49:07 – 00:50:11:00
GUEST
Whereas actually, if it’s a more broader spread, I think they would look more favourably. And that’s, that’s the route that we’ve gone down. So I think that that that first point is it’s not about me. It’s about it’s about the collective is is a is a really important one. In terms of the cost. Yeah. I mean, it’s, it’s certainly an adventure that has a price tag on it.

00:50:11:00 – 00:50:41:18
GUEST
That’s, that’s for certain. And it’s involved a lot of sacrifices. But I come back to the point about, you know, the passion that everyone feels about this, the belief that the team having it and and actually, I think, you know, there’s financial cost, of course, but but then there’s the benefits of all of this, wherever this journey takes us, the benefits in the view of all five of us or six of us all more than outweigh the costs, more than outweigh.

00:50:41:20 – 00:51:01:02
HOST
Do you think for the last 20 years you’ve been working up to this point? Has this been the kind of a calculated career move to get to a stage where you can set up your own business, or is it a natural evolution where you get to that point and you think, there’s the opportunity, right time, right place, right people, and, and now’s the time to kind of lean into it.

00:51:01:05 – 00:51:25:15
GUEST
Yeah. Yeah, it is the latter. I mean, for a lot of my career. So I have been so lucky to work with some fabulous people over the time. And, and, you know, I look back on goodness, 30 years. And, at no point is I said at the start, you know, when I, I wanted to be a drummer, or potentially join the military, I didn’t know I, and I very much been a believer that if you surround yourself with the right people.

00:51:25:15 – 00:51:36:00
GUEST
Well, why would you change that? So. No, this has been it’s been an evolution. But it hasn’t been something that’s been brewing for 15 years or more.

00:51:36:02 – 00:51:55:07
HOST
Raising capital in this environment, has been a challenge for a lot of businesses. How how do you plan on kind of navigating and raising raising money? And, what types of individual individuals or institutions are you going to be kind of targeting or having conversations with?

00:51:55:09 – 00:52:18:16
GUEST
So, I mean, I’m very aware that it’s been a tough cattle raising environment, not just 2024, but but 2023. It’s it’s it’s been, you know, time when a lot of people are resetting what they want, from real estate and what they want from their portfolios and probably also spending a lot of time just looking at how existing investments have performed.

00:52:18:18 – 00:52:37:12
GUEST
I think I mean, the sort of anecdote I give an in terms of how we plan on tackling it, going forward. Look, first, first and foremost, we’d love to be talking to any investor. Right? So, you know, we don’t we don’t sort of say you have to fit in a certain box and and if you do, then we’ll talk to you.

00:52:37:12 – 00:53:16:10
GUEST
If you don’t, we won’t. And any investor, of course, we’ll, we’ll be happy to talk to you. But I think, you know, when I look back on my career and perhaps the early days of being involved in capital raising, during my rock spring years, we spent quite a lot of time and we had a lot of support from the smaller to maybe mid-size, pension plans, some of the groups that perhaps felt a little bit lost in the bigger funds, some of the groups that wanted a more personalised service, and connection with a fund team so they could really understand what was, what was going on.

00:53:16:12 – 00:53:45:03
GUEST
And actually, you know, as I’ve said a few times, I think this reset that we’re seeing in the market, I think we’re also going to see it amongst investors. And, you know, we want to be putting at the forefront of our offering that this is going to be a personal service. And whilst, you know, we’re very happy to talk to the large investors, of course we’ll for some of those smaller investors, we have done a lot of business with them in the past and and they have been very, very loyal.

00:53:45:05 – 00:54:12:15
GUEST
So in terms of investor type, that is that is something that the that I think we want to be that’s an area that I think we want to be focusing on. In terms of anecdote, I think the, the, the one of the conversations that springs to my mind actually was a conversation we had with, a long standing investor of ours in Houston in 2000, and nine.

00:54:12:15 – 00:54:37:09
GUEST
So just after the global financial crisis and, the investor, we were sitting in the office and the investor, the head of, investments, came in and said, look, first things first. I just want to say it’s fantastic to see you. I’ll leave you with the guys to talk about the portfolio. And I hope it’s not all bad news, but we are struggling to get hold of our managers, and you guys are here in person.

00:54:37:11 – 00:55:03:07
GUEST
And that’s something that we’ve talked about as a team. So coming back to this point about, you know, the sort of smaller to medium size investors, the, the the pitch, I think from our side is, is we want to be reintroducing that personal service. Because we think it’s a very important part of communicating transparency, making sure the investors feel they’ve got people who are getting up in the morning thinking about their investment.

00:55:03:09 – 00:55:17:02
HOST
You touched on it earlier that you think it’s going to take maybe a little while for kind of maybe distress or other opportunities to come through, in the market. Can you just talk about where you maybe see those opportunities? A little bit more specifically?

00:55:17:04 – 00:55:36:11
GUEST
Yeah. I mean, it’s it’s in some respects it’s a, it’s a funny old market because I think there’s there’s been a, a lot written about distress or lack of distress over the last few, few, months, and in fact, probably the last year or so. I think in terms of what we’re seeing at the moment, I alluded a little bit to this earlier.

00:55:36:13 – 00:55:59:22
GUEST
I think we’re seeing opportunity at the smaller end of the spectrum, perhaps the end of the spectrum where it takes that little bit more tenacity, to actually generate return, compared to some of the higher profile, much larger transactions. I think what we’re starting to see is, is actually opportunity on the income side as well.

00:55:59:22 – 00:56:22:04
GUEST
I think this is a time to for investors, managers to reflect on the risks that they’re taking. We are in this sort of bumpy part of a relatively new cycle, and I think we will start to see the emergence of mispriced income transactions. I personally don’t think it’s the right time to be doing an awful lot of development.

00:56:22:06 – 00:56:44:08
GUEST
I think the one thing though that stands out to me is, I see still or hear still a lot of music playing around alternatives. And I fully understand that. I fully get, you know, the, you know, the sort of tailwinds that the macro data that’s that supporting that. But where I get very excited is where the music is not playing.

00:56:44:10 – 00:57:09:04
GUEST
And I think that some of the sidelined traditional sectors, particularly at the smaller end of the spectrum, I think you’re going to offer tremendous opportunity if you’re prepared to asset manager, if you’re prepared to work hard, still looking at things more on a sort of aggregation, you know, basis. But I think that end to me is is a very interesting emerging part of the market.

00:57:09:06 – 00:57:28:08
GUEST
And the final point is, is the asset management side. I think at this point in the cycle, I think the way we should be looking at things in terms of how to make money for investors, of course, investing, well, of course, that’s the start point is ever so important. But you’ve also got to have the team to manage.

00:57:28:10 – 00:57:50:09
GUEST
You’ve also got to have the team that that understands how to create value, how to create brands, how to look at operations. Going back to those, you know, early formative part of my career where I was, marching around industrial estates and, and looking at, you know, how tenants were behaving, what they wanted, understanding that actually, we don’t call them tenants.

00:57:50:09 – 00:57:59:24
GUEST
They’re they’re customers. They’re partners. And, you know, that is a word that’s that’s very important in our businesses. The partnership word.

00:58:00:01 – 00:58:12:01
HOST
As we draw to a close, a question that I ask everyone who comes on the podcast is, if I gave you £500 million worth of capital, who are the people? What property? In which place would you look to deploy that capital?

00:58:12:03 – 00:58:17:20
GUEST
So, look, I mean, in terms of people, I mean, clearly I, I’m sure everyone says this, but.

00:58:17:22 – 00:58:19:15
HOST
Surprisingly, they do so.

00:58:19:15 – 00:58:40:12
GUEST
So so I won’t I won’t say it. I was thinking about it, though, in a slightly different way, and I was thinking perhaps what might be helpful is to is to answer it on the basis of the characteristics of the people and I was thinking, you know, about some of my experiences over, over my career. And I think the one, the one word that that springs to mind is curiosity.

00:58:40:14 – 00:59:10:20
GUEST
And I sincerely believe that the team that I work with, a curious and I think in terms of going forward, I would personally be placing placing money with a team that have that desire to challenge, have that desire to learn, and think about things differently, come at things from a different perspective because, you know, the to my mind, the excitement, the beauty of value add investment is rarely is there an obvious answer.

00:59:10:22 – 00:59:29:11
GUEST
It’s it’s shades of grey. And it’s only through thinking about things from different standpoints and being curious that you can get to a position where you think, actually, this is what we should be doing. So I think in terms of the the people, I think that is that is right at the top of my list of, of characteristics.

00:59:29:15 – 00:59:55:19
GUEST
And by the way, I’d be happy to meet anyone who’s a drummer as well. Obviously. I think in terms of, the property, look, I think I’ve, I’ve mentioned, a few points in terms of how we see the markets. I think at this point, you know, I don’t want to be, you know, drawn into saying it’s, it’s UK industrial, but, you know, our business is going to be pan-European, diversified.

00:59:55:19 – 01:00:20:20
GUEST
I think I think one of the things that’s tough to read at the moment is how durable some of the specialist opportunities are. And I say that with the greatest of respect for, for the, for the macro research that’s supporting a number of them. And, you know, as I said earlier, I completely understand that. But I think in terms of investment over the next 2 to 3 years, things in Europe, it’s not going to play out the same way as it happened in the GFC.

01:00:21:01 – 01:00:42:19
GUEST
And I think the ability to be able to move in and out of certain sectors according to where the opportunity is today, but also importantly knowing when to say actually the opportunity is now gone, it’s now expired. We now need to pull back. That to me is is terribly important. So that’s the people, the property.

01:00:42:21 – 01:00:44:13
HOST
And a bit of the place.

01:00:44:15 – 01:00:45:10
GUEST
And a bit in.

01:00:45:10 – 01:00:48:11
HOST
The on a bit on the place in terms of the location,

01:00:48:13 – 01:01:15:04
GUEST
I think in terms of location, I think, Europe, I’ve always had a particular continental Europe, I should say. I’ve always had a particular fondness for. But we see I see a lot of opportunity here in the UK as well. And, you know, I find it I, I think at the moment I don’t see a driving need to be going to peripheral in, in Europe.

01:01:15:06 – 01:01:23:16
GUEST
But I think the main Western European markets, including the UK is, is where we would be playing pool.

01:01:23:18 – 01:01:45:21
HOST
Fascinating career at the start of a brand new journey. I think the things that stand out for me. Yeah, purpose, people, alignment, you know, taking things back to kind of basics, and being really thoughtful and consider around how you go about building, the business. So I’m really excited to see what you and the team going to, deliver.

01:01:46:00 – 01:01:47:12
HOST
Thank you so much for joining me today. Right.

01:01:47:13 – 01:01:48:16
GUEST
Well, thank you very much for having me.

00:00:00:00 – 00:00:30:08
HOST
Welcome to the People Property Place podcast. Today we are joined by Paddy Allen, head of operational capital Markets at Colliers. Here, Paddy and his team specialize in providing a full suite of capital services including debt and equity raising, transactional services, operational consulting and real estate technology to investors and operating platforms in various sectors where real estate investment performance is directly linked to an operational business.

00:00:30:10 – 00:01:01:17
HOST
Paddy has a deep expertise in the bill to rent student accommodation, hotels, co-living and other emerging sectors. He’s also an advisor and investor to businesses across real estate, technology and wellbeing. And he’s the chair of Pathways to Property, a not for profit, initiative to increase diversity, social mobility and inclusion within the real estate sector. Paddy holds a BSc in Land Management from the University of Reading, and has completed the Real Estate Management Program at Harvard Business School.

00:01:01:21 – 00:01:03:14
HOST
Paddy, welcome to the podcast.

00:01:03:15 – 00:01:06:00
GUEST
Thanks so much. Thanks for having me. It’s a mouthful, isn’t it?

00:01:06:02 – 00:01:29:18
HOST
Yeah, there’s a fair bit there, but you’ve had a phenomenal career. And we’re actually just talking you off, mike. And we kind of reference Catherine Webster, who I recorded. Yeah, a few weeks ago. Just in terms of the squiggly career. Absolutely. And I’m really excited to kind of get stuck into a bit about your background, how you see the market and the future for you and the team moving forward, but a place that I always like this podcast is how, how and why did you get into to real estate?

00:01:29:20 – 00:01:44:24
GUEST
I think like a lot of people, when you start these things, it was, complete accident to be honest. So I was I was at school and I did not know what I wanted to do. You know, you were kind of told that you had to go to we should go to university, you know, we should. You should think about that.

00:01:44:24 – 00:02:02:17
GUEST
But I, I didn’t know what what I, what courses I should be doing. And I’ve always enjoyed business and making money and projects. I’m not somebody who likes to sit down very much. And, my team can tell you that I’m not very often sitting down at my desk. And I probably my teachers at school were testing the same thing.

00:02:02:19 – 00:02:17:01
GUEST
And I had this geography teacher that you know, I trusted, and he knew me well. And I went to him and said, you know what my good at? What am I good at? I don’t know, you know, I don’t want to do business studies or accountancy. They look a bit boring, you know. And he said, what about real estate and property?

00:02:17:01 – 00:02:36:10
GUEST
And I was like, tell me more. And yeah, this was the year 2000, I think, and still leaflets in a cupboard at the back of the geography room were thing, and he gave me a leaflet for the University of Reading Land Management, and I thought, that looks interesting. You know, I could do economics, law, architecture, you know, all these different things.

00:02:36:10 – 00:02:54:13
GUEST
And I got to choose different modules as well. I actually ended up doing French as a, as a module, because I didn’t want to learn anything more about real estate at the time. So I just wanted to have the breadth and stuff that would keep me interested. And, so I like every good person. I didn’t hedge my bets, just apply to reading.

00:02:54:13 – 00:03:12:18
GUEST
I actually applied to reading in Cambridge, mainly because my careers advice. I had told me I’d never get into Cambridge, so I wanted to do a big ask. You to hit me. Like, you know, I just watch me, I’ll prove you wrong. So I applied for Cambridge and reading, and, you know, my parents were like, are you sure?

00:03:12:18 – 00:03:28:11
GUEST
Do you know what you’re doing here? You’re obviously meant to apply for a number of universities, and I am. Yeah, I was, you know, I didn’t get into Cambridge, but I got into reading and the rest is kind of history from, from there. And it’s been, you know, a a mad journey for the last, you know, kind of I guess.

00:03:28:11 – 00:03:35:20
GUEST
What are we, 2023. Yeah. You know, 20 years, 2024, 24 gosh. Yeah. Exactly. Right. Yeah. So exactly time is flying.

00:03:35:22 – 00:03:48:22
HOST
Yeah. Well, look, that’s, that not getting into Cambridge. That’s a really important part. Not for us to kind of just skip over. Yeah, because can you just talk to me about what you were like as a student at school, and then also that kind of the impact that not getting into Cambridge actually had?

00:03:48:24 – 00:04:07:04
GUEST
Yeah, definitely. I mean, I was I was quite a, I was quite is probably but a lot of people won’t believe this. But I was quite an insular kind of kid, you know, until I was probably until I got contact lenses, I guess when I was about 14 or 15, I, I really lacked confidence. You know, I, you know, I had, yeah.

00:04:07:04 – 00:04:22:24
GUEST
I didn’t come from a very sort of, stable sort of family background firm for a while. And that was. Yeah, my parents were fantastic people, but, you know, they went through a break up when I was a kid. And that affects, you know, young children and, you know, so I always felt like a bit of, a bit of an outsider.

00:04:22:24 – 00:04:39:15
GUEST
And, you know, I teachers kind of, wrote me off, you know, a lot of the times, you know, my parents, you know, I don’t know how this I don’t think this would happen in 2024, but, you know, certainly happened in the 90s where, you know, teachers would say to parents, don’t get your kid’s hopes up. They’re not probably not going to go anyway.

00:04:39:17 – 00:04:56:13
GUEST
And I remember hearing my primary school teachers saying that about, you know, getting into a grammar school for, you know, 11 plus. And, and I remember even at nine, 9 or 10, I was like, screw you. You know, I’m going to do this. And I did, and I worked hard and I got into, you know, a really, you know, good grammar school locally for us.

00:04:56:13 – 00:05:13:19
GUEST
And again, you know, when I got there, I wasn’t wasn’t one of the straight A’s kids. In fact, I was in the bottom set for everything. Didn’t really get any help from any of the teachers. They kind of just wrote you off, you know, they’d focus on the higher performing kids rather than the ones at the bottom, and you kind of get labeled as a bit of a troublemaker.

00:05:13:21 – 00:05:44:02
GUEST
And, and actually not just gave me this real burning desire to just prove people wrong and to really graft. And so I did. I started working when I was sort of, 1213 in our local pub and, you know, just started washing up and doing all that. And I just built my confidence from there. And really, I think, you know, I kind of, I got, I, I kind of found myself, you know, when I was sort of 15, 16 found that confidence and I was like, right, I’m going to go for it.

00:05:44:02 – 00:06:02:19
GUEST
But I didn’t fit in, you know, I was never the, I always just did things my own way. And if you can imagine this, I think a 17 year old going to the Cambridge interview and I, you know, I, I go I managed to work really hard at GCSE and got all, you know, a bunch of A’s which but my, my teachers are like really?

00:06:02:19 – 00:06:28:02
GUEST
How you know, they genuinely had to check whether I had the right, the right results. And then I was predicted all over A-level. And so I had all the grades. But then when I went to see the Cambridge interview, I, I was I guess I just didn’t fit in, you know, I went up there and I drove up there and I, I put myself into a, B and B the night before because I wanted to, you know, wanted to kind of make a good impression and not turn up tired.

00:06:28:04 – 00:06:45:13
GUEST
But, you know, I was I was me. I had, what my friends would describe as a Craig David beards. I’ve had a beard since I was about 15. So, you know, lime beard. I had an earring up here. My hair gelled, you know, probably had lines in my eyebrow, which was the done thing, which probably came from a holiday with my mates.

00:06:45:15 – 00:07:03:08
GUEST
You know, a time, but I thought was me. That’s who I am. I felt confident doing that. Anyway, I walked into the room and the the chap who was interviewing me for the college just took one look at me and was like, nah. And it was such a weird feeling. And, and I my interview was six minutes long.

00:07:03:10 – 00:07:14:00
GUEST
You know, he just he he asked me a really random question. And then said, you know, we don’t say, I don’t think you’re our kind of person. Thanks for coming. And I was it.

00:07:14:02 – 00:07:15:00
HOST
No other feedback?

00:07:15:00 – 00:07:31:14
GUEST
No other feedback. And for years I, you know, I went back to my school and I said, look, I don’t think this is fair. And I said, look, don’t don’t make a fuss. And so that got my back up as well. You know, I wasn’t even able to go against the establishment because they were like, well, we want to get other people into Oxbridge.

00:07:31:14 – 00:07:50:00
GUEST
So, you know, don’t you ruin it for us. And, you know, I told my friends about it and I said, well, I’m sure it was in that party, you know? And for years I felt like, you know, I kind of held onto this. And it was it was actually after I completed the Harvard course, at the end of last year that, you know, I suddenly realized I, did have that validation.

00:07:50:00 – 00:08:08:18
GUEST
You know, I wasn’t making this up. This actually did happen to me. I did feel this way. And, but what the realization was, is that’s given me energy for 20 years, and it was the best thing that ever happened to me. I probably wouldn’t have fitted in at the time, you know, at Cambridge. And there’s no site in Cambridge, you know, it just I wasn’t we weren’t the right fit at that time.

00:08:08:19 – 00:08:37:19
GUEST
And the guy who probably said no probably made the right decision. I don’t think it would have been for me, but it just gave me that burning desire to to really kind of and maybe a chip on my shoulder. Definitely. You know, to really kind of outperform and just keep going to come full circle. The irony of it all now is that I’m actually mentoring a young guy from, East London who’s, from Somalia, a Somali background come from a comprehensive school who’s just got into the, land economy at Cambridge.

00:08:37:21 – 00:08:52:22
GUEST
And the time right. The time is right for them both. Now he’s, you know, and it’s that’s giving me a real sense of fulfillment that I can I can do that for him and be there and you know and it’s it’s allowed me to get that chip off my shoulder a little bit. And sometimes the timing’s just not right with these things.

00:08:52:22 – 00:09:07:14
GUEST
But it definitely gave me the, the real, you know, the desire. So that’s a sign of the times. Then. And I think the fact I’m mentoring a guy now doing it who’s from a sort of similar background, you know, shows how the times have changed, really. So that’s progress for you.

00:09:07:16 – 00:09:16:14
HOST
Based. Quite, quite. Right. Yeah. So you got into reading. You did kind of three years. Did. Yeah. Did you love the course?

00:09:16:16 – 00:09:34:05
GUEST
Yeah. I mean, I’m, I’m very fortunate now to be, you know, I’m a trustee for the Reading Real Estate Foundation, which last week when I went to the Henley Business School, which is merged with Reading University last week. And I realize I’ve been involved with them since 2003, which, again, was all about my personality. So I remember the student society.

00:09:34:05 – 00:09:51:24
GUEST
There was a chap, running it and he needed help, and I was like, and I didn’t, as opposed to be like, that’s your problem. I said, I’ll help you. And I remember within a year or two I was organizing the student bowl, and whereas everyone else would go to the this the land management student board and get hammered and have a great time, I was like, no, I’m going to organize this.

00:09:51:24 – 00:10:13:19
GUEST
And so yeah, I remember taking it to we went to the Medeski Stadium for the first time, and I remember running around all night like the I might as well have been that guy had a mic on my phone like some sort of wedding planner, but I loved it. I didn’t want to be the people getting, you know, being out there getting hammered and, you know, and doing all the things I wanted to be the person who was organizing it and driving it forward and making a profit.

00:10:13:19 – 00:10:27:15
GUEST
Because the great thing about doing things for charity was that, you know, if we made money, we could make money we could and reinvest it into all the different things. So I think I really I did enjoy writing. It took me a long time to fit in, you know, I think, what do.

00:10:27:15 – 00:10:28:14
HOST
You mean by fit in?

00:10:28:17 – 00:10:48:09
GUEST
So I think, you know, the real estate industry in Redding itself has, you know, has had for years a bit of a, I guess, an image problem that, you know, it is people from more privileged background. So you go there and that certainly, you know, was the case, when I was there, you know, not so you know, everyone there was was very lovely.

00:10:48:09 – 00:11:06:04
GUEST
And, you know, I’ve made some incredible friends from a real diverse, you know, bunch of backgrounds. But, you know, I was definitely I’d come from a, you know, come from Essex where, you know, most of the I suppose I wasn’t really brought up around much privilege in that sort of sense. I had mates you done well and parents you’ve done well and stuff like that.

00:11:06:04 – 00:11:38:19
GUEST
But old, older money was really new to me, and especially private schools. I’d never been. I didn’t know anyone from a private school. I didn’t I didn’t even know that people paid for their education, to be honest with you. So I was quite naive, you know, going into it. And so, you know, there was a lot of 18, 19 year olds who that who’d just been brought up in a totally different way to me and didn’t see any barriers, didn’t, you know, didn’t you know, their their idea of how work and got off was very different from mine, you know, because they had networks, they had confidence it was this, this, this, this confidence.

00:11:38:19 – 00:11:55:04
GUEST
I think it was it was always questioning about which I don’t think you have when you kind of, you don’t have those networks. And I’m not taking anything away from any of these guys. I don’t think that’s what diversity and all that is, but it you know, it was definitely it took me a long time to understand whether I fit it in.

00:11:55:04 – 00:12:16:02
GUEST
So. But I’m glad I stuck it out because I’ve made some fantastic friends there who. And they’ve taught me a lot as well. You know, I’ve learned a lot about what diversity is and all of that through going through that experience. And I don’t begrudge anyone, you know, the worlds that they’re brought up in. I just kind of, you know, for me, it’s about sharing those those those kind of, experience races and what have you.

00:12:16:02 – 00:12:32:13
GUEST
But yeah, going back to your question, it was it was a great course because for me, it was vocational. And I was I’m not a good person. If you just put me in front of a book and say, learn that from a book, you know, I want it to fail. I wanted to do. And so from day one, you’re you’re ingrained in the industry.

00:12:32:13 – 00:12:54:19
GUEST
You start building industry contacts. They were bringing people into, to lecture you to, to review your work. That were from, from industry. So from day one, I was, I was making contacts talking to people about their businesses. And, you know, so I don’t see any other courses that, that do that. And I think writing still does that today, which I think is, you know, is is brilliant.

00:12:54:21 – 00:13:11:02
GUEST
And so for somebody like me who just wanted to get on with it and work, it was it was really good. And I was meant to do the three plus one course, which is three years undergrad, one year, master’s in planning and I can that after the second year, I was like, no, I just want to get out there and start working.

00:13:11:02 – 00:13:12:23
GUEST
I don’t want to. Yeah, I don’t want to do that.

00:13:12:23 – 00:13:18:08
HOST
So you finish uni, talk to me about how you kind of landed your first job and then, you know. Yeah. From there.

00:13:18:08 – 00:13:39:06
GUEST
So, the I it was a really, really good, careers advisor call Jane Batchelor who’s still there. She’s still there. You’re still there. And she gave me a list of email addresses. And back in 2003 for. Yeah, to go to the library and queue up for the, computer. Yeah. That was on the internet. It was a lot of a lot of computers are on the internet.

00:13:39:06 – 00:13:57:16
GUEST
I didn’t have internet in the halls, and I just sent off email addresses from my Yahoo address, which I still have today. So all of these H.R. Contact saying I’d like to do work experience, you know, how you know, tell me the process. So I was very fortunate to get offered work experience. What was that is real.

00:13:57:16 – 00:14:14:12
GUEST
Now BNP Paribas and Knight Frank as well. I, I never did the work experience at Knight Frank because I did. I was meant to do four weeks at it and then four weeks at Knight Frank and I got on really well with the, with the, with the Atlas team. And they said, oh, why don’t you just stay for the whole summer?

00:14:14:12 – 00:14:31:03
GUEST
So I thought, well, what would you rather, for rightly or wrongly, what would you rather take? Two, four week experiences which, you know, you’ve got to start again, or one three month experience where I get to go deeper into the kind of business. So, you know, I phoned up the knight, the knight Frank team the week before and said, no, I’m not coming.

00:14:31:08 – 00:14:47:08
GUEST
Which in hindsight, you know, I could say they were pretty annoyed. But I can kind of see why. But it was best for me. I felt for me, you know, I wanted to go deeper. And so I worked in the office agency team there for three months over the summer. Loved it. Really, really enjoyed it. Took so much from it.

00:14:47:08 – 00:15:06:23
GUEST
And at the end of it, about the week before I was leaving, I, I used to sit outside the CEO’s office, a guy called Greg Cook, and I think I must have said to to Greg and to Mark England, who is then that still the MD there. So damn any chance I could have a job on the on the grass King and I must have been like, who the hell is this guy asking for a job?

00:15:06:23 – 00:15:25:08
GUEST
I said, well, look, it’s a three month interview. I said, if you you know, if you like me after three months, then somebody, you know, surely you’re not going to you. What are you going to glean from doing a couple of assessment days? Right. You know, you’re either like me or you don’t like me. I’m sure it wasn’t as kind of, quickly as that, but, they came back and said, yeah, absolutely.

00:15:25:08 – 00:15:39:01
GUEST
Like, you know, we’d love to have you on board and offered me, a position. And you’ve got in those days, you’ve got a signing on bonus of 1,000 pounds. And I was like, brilliant, but I was I was paying my own uni face, which were around about 1,000 pounds and so on. So I said, that’s well, and good.

00:15:39:01 – 00:15:54:05
GUEST
Thank you very much. I appreciate that. And they were like, you’re not going to take it. I said, well, any chance you could pay my university fees as well? Because I want the grants to to pay for my living costs. I want to grind living costs and I want a grand for the fees. And I remember Greg Mark looked at me like, who is this guy kind of thing?

00:15:54:05 – 00:15:57:07
GUEST
Anyway, they came back a day later, said, yeah.

00:15:57:09 – 00:16:03:24
HOST
So nice, you know? Yeah, yeah. So you put yourself into a role. Yeah. And you’ve got a sign on bonus and you’ve got an additional bonus as well. Yeah.

00:16:03:24 – 00:16:18:13
GUEST
And so like, yeah they, they they do. Greg, Greg it’s been great. See I’ve always kept in contact with Greg and you know he’s one of my mentors and you know so for the last 20 years and you know like you say if you don’t ask you don’t get. And I’ve got a special, special place for them in, you know, my heart.

00:16:18:13 – 00:16:36:10
GUEST
And that the other days I was I never even completed my APC that I could. I got bored and and left 16 months into my APC, which they all thought I was mad, but I kept the relationships with with those guys and they’ve been, you know, it’s really I love it when I, when I say especially, you know, Greg and Mark, you know, out in the various events and stuff like that.

00:16:36:10 – 00:16:37:06
GUEST
It’s great.

00:16:37:08 – 00:16:40:22
HOST
So did you go back into the agency?

00:16:40:24 – 00:16:59:24
GUEST
No. So I, I, I was just I wasn’t very good at being one of 25 graduates, you know, and being on a two year kind of training. Just do this, do this, do this. I was really I just wanted to get going. I otherwise I’m the kind of person that’s always had three jobs, you know, I worked for Pete’s Heart for five years.

00:16:59:24 – 00:17:15:19
GUEST
I was doing marketing jobs. I was doing bar jobs. If I had a spare hour, I’ll be trying to work and work out why I could do it. And I really struggled coming into an environment where somebody said, to stay in your lane, do this, work 9 to 5 and turn up and, well, I just it was driving me crazy.

00:17:15:19 – 00:17:42:17
GUEST
I couldn’t and so I was at a Reading Real Estate Foundation bowling event, which was sponsored by a company called Calverton, which, was is Richard Croft with Richard Croft’s first iteration of his businesses back in 2005. Six and I was chatting to a guy there and he said, he and he introduced me to it was a chap called Rod Lockhart, who is now CEO at Lend Invest.

00:17:42:19 – 00:17:59:09
GUEST
And Rod, introduced me to one of his friends, and he said, oh, hey, you bought licensing. You know, I didn’t that wasn’t meant to be common knowledge and said, well, I worked for this group called Halton. You know, we’re really fast growing business, doing loads of really interesting stuff. Do you fancy coming and interviewing for a job on the acquisitions team?

00:17:59:09 – 00:18:19:04
GUEST
I was like, yeah, great, let’s do it. So I, our data went along for an interview. I knew nothing about fund management. I didn’t even know what it was or what it did. You know, back in those days as well, websites were there, but they weren’t massively informative. So I yeah, I kind of faked it a little bit.

00:18:19:04 – 00:18:38:05
GUEST
And so you made it. And so I got interviewed by a guy called Charlie Allcock, who is one of my clients now, and he remembers it, and he’s. I turned up all sweaty because I, I’d walks there and, because I didn’t want to pay the the chief fat because in those days, I walks everywhere because I didn’t have the money for the for the tube.

00:18:38:05 – 00:18:53:03
GUEST
And it was I could sort of save it. And I you said to me, how do you know how to read deed reports? And I’m like, yeah, sure. And he there was this weird silence where he sort of meant, you don’t know what D-Day stands for. You. And I was like, if you don’t ask, I’m not telling you.

00:18:53:05 – 00:18:54:11
GUEST
And I didn’t I didn’t have a clue.

00:18:54:15 – 00:18:55:11
HOST
Due diligence to be.

00:18:55:12 – 00:19:15:01
GUEST
Yeah, yeah. Due diligence. I learned that only a few years ago. Anyway, I see similar. I’ll work on. I’ll get stuck in, you know, it is what it is. And, I very fortunately got off the job. I said, look, you’re going to have to put yourself through your IPC. We don’t have a structure here, but, you know, I said, yeah, that’s fine.

00:19:15:01 – 00:19:48:15
GUEST
You know, I’ve got mates for doing it. And as long as one of the guys in the team who’s qualified can kind of be my, counselor or whatever will be fine. So I did, you know, and I put myself through the IPC and, but I ended up kind of, you know, working at an amazing time, free JFC with, you know, incredibly fast growing business, with, with Richard at the helm, which was, you know, a brilliant, brilliant experience, you know, and he probably, you know, there was lots going on, but I was this kind of 22 year old sitting outside his office just watching and glaring.

00:19:48:15 – 00:20:03:01
GUEST
Yeah. And taking everything in off of what was happening. And it was a it was a brilliant experience. So I went from being in a very corporate environment where you were one of a number to being I think I was probably employee number 60 or so in that business, but it went from 60 to 160 in the next year.

00:20:03:03 – 00:20:13:17
GUEST
Just seeing all this stuff happen around me. And it was just that was what I wanted. That fast pace growing, no fear of failure. Just get on with it. You know, that was that was that I’d found my place at that point.

00:20:13:18 – 00:20:19:17
HOST
And what I guess your your understanding of, management, it kind of expanded. What was your kind of role and how did that that didn’t.

00:20:19:17 – 00:20:37:20
GUEST
So I went in is an acquisition surveyor. So we were just buying our role was my role was part of the acquisition team was just to go around Europe and I’d buy assets, for the funds that we had. And I worked on the logistics fund. So I, I would go to, and this is it’s crazy.

00:20:37:20 – 00:20:57:16
GUEST
I never really traveled much as a kid. And you know, I think remember, I remember my first, the first week I was on a plane to Hamburg, and I remember my first trip was Hamburg. And I remember getting getting the hiring a car, and I got this brand. Brand spanking new BMW three series touring. And I was like, wow, this is what am I doing?

00:20:57:16 – 00:21:17:18
GUEST
This is brilliant. And I went to a hotel and it was a beautiful hotel, and I could expense my meals and we would, you know, it was a totally all well for me. But it came, you got these lovely things, but you had to work hard. Yeah, we were working all hours of the day. Yeah, we used to work in the office and then we’d all go off to Heathrow, Gatwick or wherever, and we get on a flight and we’d all land at 11:00 at night.

00:21:17:19 – 00:21:42:18
GUEST
And, so we were ready for the next day. It was. Yeah, you really, really sort of went through it. But it was brilliant. You know, within a year I had done deals in Germany, Netherlands, Denmark, France. We did, you know, various bits and pieces. And so all of these countries that I’d never even really been to, even as a tourist, I suddenly was doing business in.

00:21:42:18 – 00:22:04:13
GUEST
And yeah, it was, it was, it was brilliant, you know, trying to negotiate deals, get deals across the line, suddenly dealing with equity and debt, you know, having to put together business cases. You know, I love marketing business plans and the business cases are we take an asset. We’d have to write a business plan for it, have to financially model it and then make the make the case to the board to the.

00:22:04:13 – 00:22:21:22
GUEST
I say that this is what we want to do. So for a 22 year old, that was incredible sort of experience. And it was just me and my my boss on that song. So, you know, I wasn’t sheltered in any way from the stuff that sort of went on. And you had all the direct relationships, and because we were requiring so much, we had to divide and conquer as well.

00:22:21:22 – 00:22:41:11
GUEST
So it wasn’t like I was shadowing him around Europe, you know, we used to he’d go off, I’d go off, and then we might meet in Berlin or somewhere or Stuttgart where we were looking at, you know, assets, compare notes, and then we go off again and, you know, look at our, our own assets. So it was an it was a really amazing, like learning experience, an incredible time and wouldn’t have had it any other way.

00:22:41:16 – 00:22:50:07
HOST
Chalk and cheese at the 9 to 5 advisors stuff. You were probably just, as you said, bored and you wanted more or a higher, higher octane or higher intensity environment.

00:22:50:13 – 00:23:05:07
GUEST
Yeah, exactly. And it’s no slight on that at all. But it just at that time, my career in life, I just felt I had more energy and more to give. And I didn’t want to sit on a, you know, what felt like a bit of a treadmill. So I’m really I shouldn’t really say this because my, my grades in my team now look, okay.

00:23:05:09 – 00:23:22:09
GUEST
Right. You know, I’m going to do the same thing. But, you know, I’ve always tried to stay true to my values. And I think you get the best out of me when I’m in an environment where I feel like I can, you know, I can. Yeah, I can be free to to do those kind of things rather than having to tarry there the whole time.

00:23:22:10 – 00:23:29:02
GUEST
Yeah. Everyone’s done. Yeah. And just get on with it Patty, because this is what everyone’s done for the last 50 years. Well, I’m just not. I’m not.

00:23:29:02 – 00:23:42:15
HOST
That’s not, you know, you you left the business in, December 2012. Yeah. Kind of set up your own firm set, right? Yeah. Can you just talk to me about that and why you left? Yeah. That’s why you kind of came into your own business. So I.

00:23:42:15 – 00:24:05:18
GUEST
Was really. I was really fortunate. Halvorson, which subsequently became GPT Halvorson and then was taken over by a group called into in 2010. And it when, when things when the GFC sort of happened and we went from acquisition mode to management mode. Yeah. My, my job changed from being an acquisition surveyor to really being a kind of portfolio manager.

00:24:05:19 – 00:24:31:02
GUEST
Fund manager. And I really had to learn, you know, about right. What do you how do you manage these things for, for investors? I was really fortunate that I got posted to Germany, in 2009 for, best part of nine months, to go and help work out our German portfolio. You know, had kind of, we acquired it so quickly that we just there were so many management issues that we needed to sort out.

00:24:31:02 – 00:24:46:00
GUEST
So that was that was brilliant. You know, I got a real you know, experience of living abroad and doing all these things. I then, you know, I think I did quite a decent job there when I came back. And instead of taking over the business, they asked me to do the same in, in, in Amsterdam, in Holland.

00:24:46:02 – 00:25:09:07
GUEST
So I went over and spent two years in an Amsterdam with the newly formed sort of internal business, working very closely with the Dutch team, but also with Joshua and Andrew Sorensen and sort of taking over that business, and Joel Smith, who’s still there as well, really trying to sort of work out what is we’ve got what are we doing, you know, trying to build the investor relationships on the ground, but also have a hands on role.

00:25:09:09 – 00:25:30:02
GUEST
And yeah, this is where the property investment markets were really changing at the time. You know, we we bought a lot of office buildings in the Netherlands. And, you know, many people used to say the Dutch office market was overbuilt, you know, and somebody said to me once say it’s actually, the demolished, you know, and there was, there was just all these buildings and, and the market hubris at the time was such that anyone was buying anything.

00:25:30:04 – 00:26:02:01
GUEST
And so, yeah, we we ended up with a very, diverse portfolio of assets, some really good, some more challenging, the challenging assets. So I really enjoyed, you know, and and what ended up happening was I was selling a lot of these assets, to local residential developers for student housing or, you know, apartments. And there was one particular one in Utrecht, which I sold to a local student housing guy, and he just created this really cool, kind of residence.

00:26:02:01 – 00:26:21:12
GUEST
You know, from, from basically, I think he has like a team of builders that just came in and put a load of walls up, created all these spaces, and he let them out for like 3 or €400 a month. I thought, wow, this is really interesting. So after two years, in 2012, I kind of I decided that, you know, again, I sort of felt like I’d done the job and it wasn’t sort of interesting anymore.

00:26:21:12 – 00:26:36:17
GUEST
And and I feel I can say this because I think I said it to Joss at the time, hopefully, you know, and so I came back in to London and I was like, right, well, what do we do next? And we looked at internals with interest, whether we could start a student fund or reserve fund.

00:26:36:17 – 00:26:56:06
GUEST
And, you know, it was just too early. It was it wasn’t quite the time, you know, it was a good idea, but we just didn’t have the there wasn’t support for it. It was too off pace at the time. And I thought, you know what, I need to do something. You know, I’m both 28 and I didn’t have any responsibilities like kids and mortgages that I have now.

00:26:56:06 – 00:27:26:11
GUEST
And I thought, yeah, I’m going to go and do this. So I wrote a business plan one night to, basically become Phil and Kirsty. So go and start a residential consultancy. There was nobody that I could see doing residential consultancy for investors in the market. The, the beachhead I saw was to go and advise, retail clients rather than institutional investors, which proved to not probably not be the right thing for me.

00:27:26:13 – 00:27:51:17
GUEST
So I tried that for about probably 5 or 6 months, you know, trying to help people buy houses. Hated it, couldn’t deal with it, you know, realized that their very emotive decisions rather than rational, rational decisions. So I went back to kind of what my network was, which was, institutional investors, private equity people like that and started helping them put together residential strategies.

00:27:51:19 – 00:28:06:06
GUEST
There was a couple of guys we did try and start a fund, which was madness, really, when you think about it, because I was 28 and had no money. But was an incredible experience. And actually, I’m pretty sure, you know, people at the meetings I had to pay for their product. Who is this.

00:28:06:06 – 00:28:08:21
HOST
Guy? You know, that’s that’s like a recurring theme, right? Yeah.

00:28:09:00 – 00:28:12:13
GUEST
Who is this guy? Is he trying to sell me a residential university?

00:28:12:15 – 00:28:17:03
HOST
Yeah. It’s, at is, you know, you keep getting that. Who is this? Yeah.

00:28:17:05 – 00:28:38:01
GUEST
And I think people were very polite and gave me the time of day. And actually, you know, again, some of those people I met obviously didn’t invest. But I still speak to now. And, you know, we do we’ve we’ve done subsequent business together. But, yeah, I sort of, I kind of it gave me a real understanding of how to run your own business, how to do something that’s different.

00:28:38:03 – 00:28:59:17
GUEST
You know, I did it with a business partner who ended up starting it. We we started a sister business. Kuramoto Model, in Sydney, at the time. And that still runs today. So that is we’ve still got offices in Sydney and Brisbane. And runs is a very successful buyers advocacy business in for retail clients in, in Australia.

00:28:59:19 – 00:29:20:04
GUEST
I but then I got to meet all these random people and I suppose the two, the two sliding doors moments were really, one was I used to write research, because again, I thought, what I’ll do is I’ll try and sign. Sounds smart, so I’ll write, really research, and I’ll come up with loads of theories, and then I’ll write the research and I’ll put it on social media, you know, as a kind of hook.

00:29:20:04 – 00:29:54:03
GUEST
Right, to, to that, to what’s going on. I still do that now. But I realized I wasn’t that smart to do that. So I remember I paid a guy to write the research for me, and I paid my mate who designed trainers for Nike, I think at the time, to design what it looked like. And I paid them all a couple of hundred quid and bought some beers for them, and we put together some really, really pretty different kind of research because it wasn’t corporate like, you know, you see it, you still say it was kind of I remember doing one, which was an analysis of the performance of gold versus real estate, you

00:29:54:03 – 00:30:13:16
GUEST
know, and we just did this whole thing. And in fact, I know I pushed that out onto Twitter. And listen, I just got into really interesting conversations. And one was with a chap called Nick Katz who, was working at the Open Data Institute, which was funded by the government, and Tim Berners-Lee. He founded the World Wide Web.

00:30:13:18 – 00:30:40:23
GUEST
And we just got talking about technology and real estate, and we ended up sitting in a pub in Shoreditch and coming up with some business to help people manage real estate better, which, you know, there’s a long story there, but yeah, ultimately became a castle. So I found myself after about a year of after leaving internal. So running three businesses, you know, one advisory business, one tech business and then one ran the business in Australia with my mate, which I, I’ve never even been to Australia.

00:30:40:23 – 00:31:04:05
GUEST
Still, I still need to still need to go. Which was way too much and it didn’t really sort of work. You know, I was pulled in different directions. Lots of stress. Startup. One startup was stressful. You know, 2 or 3 is not actually lunacy at the same time. So this carried on for about 18 months, and then I kind of had to sit there and say, enough is enough.

00:31:04:10 – 00:31:23:10
GUEST
I wasn’t earning any money. I was stressed out. I was, you know, I was, being pulled in different directions. So I went to Nic and, you know, a castle, and we done really well, and I need to. I’m going to take a more of a part time role here for now. And he was very understanding with our other co-founder as well at time, and with the advisory business, I was like, right, what do I do?

00:31:23:12 – 00:31:44:08
GUEST
And I was very fortunate that, and now this is comes back to my, the, the real estate foundation or this, that, Robert Lockhart, who is a, he’s now at London best. He was abroad has been a great support. I’ve got a I’ve, a lot to be appreciative of for free forever and grateful for my relationship with Robert.

00:31:44:10 – 00:32:10:12
GUEST
He was my first client when I started my business. And when it wasn’t working, he was the first person I went to and said, well, I don’t think this is working, you know, what do you think I should do? And he’d introduce me to a guy called John Kennedy, who was, managed a company called Coal Portfolio, but previously that was a company, the company called Brando, which became Liberty Living, which is now part of Cppib he went into and, and then now part of unite.

00:32:10:14 – 00:32:25:20
GUEST
And John was a pioneer and he just he had these random he had a he, he had this, this, these kind of two funds that just sort of sat there really kind of, didn’t make a splash. One was student one was Rosie and said, do you want to come and help me, you know, with the strategy.

00:32:25:21 – 00:32:40:18
GUEST
So I did, helped him for a few months, realized it was enough to pay the bills, but I was never going to scale it. And, you know, is this the future? So, you know, after building a relationship with John, I said, look, you know, any chance I can, I just have it. Just have a job. Just come and work for you.

00:32:40:20 – 00:33:00:11
GUEST
And at the time, he just sold half his business to Nick Porter of, who many people will know is, obviously running GSA. You go and the previously, run United had started unite and, at the time it started over nest. And so I was like, yeah, you know, he says, we need we want to build this business.

00:33:00:11 – 00:33:15:21
GUEST
We want to drive forward. I’m now, you know, on our in this business with Nick, you know, there’s a job, job for you here. So I did I went and joined and, you know, kept my best position with the, with the casa and did all that on the side. Some people played rugby at the weekends or hockey.

00:33:15:21 – 00:33:35:01
GUEST
I decided I was going to try and run a tech business and, you know, with the, with the guys and do that, but got this job with, with coral portfolio and, and the newly formed kind of GSA that was happening in the background. And that was, again, another sliding doors moment. Didn’t plan it, but to be honest with you was the best thing.

00:33:35:01 – 00:33:49:13
GUEST
One of the best things that happened is kind of, you know, how I’ve ended up in the world of operational operational readiness, and it didn’t even know what it was at the time. I kind of been selling my way through it for two years. On my own is my own business, with a bit of no real characterization to it.

00:33:49:13 – 00:34:21:21
GUEST
Just trying to this seems interesting. Let’s do it. And then I think, you know, with with coral portfolio and with GSA actually became more of a, a thing. And meeting Nick was, you know, again, was a really. Yeah, he was he was another person who’s just like, sort of, has the same kind of characteristics and attributes of Richard Croft in that sense, just, you know, a really brilliant entrepreneur who just doesn’t accept no for an answer, just tenacious, just goes, has a vision and just, you know, is so brilliant.

00:34:21:21 – 00:34:45:13
GUEST
I kind of, you know, with the narrative and getting those forward when everyone else around you is saying, what are you doing? You know, being part of another business that was going to kind of, you know, be a first and early mover was hugely exciting. And yeah, I sat in an office in London for two months on my own with people coming in and out, but I used to have to lock the door when I went to the toilet, because, you know, there was this.

00:34:45:15 – 00:35:03:24
GUEST
I was like, what is this? What if I just joined and, you know, but it was I mean, I think we all know today what it sort of went on to become. But I think, again, for me being there in those super early days before we even had, you know, knew what we were doing was, was, was a fantastic opportunity and but I wouldn’t have got there if I hadn’t had done all that other.

00:35:04:04 – 00:35:14:19
HOST
Other stuff, all the other crap before. And it was kind of what the start of the kind of the street, what institutional world, institutional money comes of entering that space. And you were responsible for going and sourcing and finding you kit. What you.

00:35:14:20 – 00:35:38:02
GUEST
Yeah, exactly. So coral was a really interesting business because it been set up based on, you know, a lot of our investors were kind of life insurance firms and it was all they run these kind of life insurance wrappers that were very much of their day in the kind of early 2000s. And, you know, the big life insurance companies were were able to kind of, you know, they pooled money from their, policyholders and would be able to invest it.

00:35:38:04 – 00:36:08:22
GUEST
But really, you know, after the GFC, investment changed and it became a lot more regulated and, a lot more sort of transparent and, and institutional investors changed as well. So the business was at a pivotal point there where the market that we, the coral had previously kind of been, you know, known and improved and so liquid for them had kind of become a market that was becoming, you know, was now, was less was less kind of frenetic, less less liquid, but also more regulated.

00:36:08:24 – 00:36:33:15
GUEST
And that regulation meant that we needed to change. So my job really was to try and pivot the fun, to be more of an institutional product than it was than a retail type product, which, I don’t know anyone who’s ever really done that. It’s just a kind of not a done thing. You don’t really go from taking a fund from, you know, from being retail investors essentially, to being institutional investors, you know, and it happens over quite a long period of time.

00:36:33:15 – 00:36:58:16
GUEST
I’m sure there are businesses that have done that. But it’s a it’s like trying to turn a boat. You know, it’s very because institutional investors don’t want to be invested alongside retail investors, you know. And so yeah, we had to manage that. But it was a it was a it was a really, you know, incredible experience. And what that led to was, you know, merging with with next greater kind of visions to, to, to do student accommodation, you know, across the world in all these different places.

00:36:58:16 – 00:37:17:19
GUEST
So it was just the turn of where, you know, student accommodation kind of wasn’t institutional yet. It was there was private equity in it. But there was that they could sell to an institution at some point, and that’s where they were going to get their returns. And we were driving that. It was just to the point where Greystar were coming into the market as well.

00:37:17:24 – 00:37:44:24
GUEST
And if I was like, who are Greystar? What are they doing? Nobody had ever heard of them. And they came over and, you know, a couple of big portfolios and some wow, you know, so it was it was just at that kind of pivotal point. So timing wise, I think it was a fascinating time for me to, to be coming into the sector to really see that kind of evolution, you know, and how how we went from being what was quite granular, you know, investment sources to much bigger, much more institutionalized investment sources.

00:37:44:24 – 00:37:48:12
GUEST
But that needed a totally different approach to unlock.

00:37:48:14 – 00:38:08:03
HOST
We I’ve spoken a few times this in terms of other guests come on the podcasts in terms of the investable universe at that particular time. It’s kind of office, industrial and retail, family and residential. You know, it was just, you know, probably single family housing, really. And it was kind of like Granger. Yeah. Couple of others and a couple of retail, large landlords.

00:38:08:03 – 00:38:19:19
HOST
But, you know, focus on the buy of that market. So you’re kind of ahead of your curve in a sense, or at the time in terms of wanting to explore or kind of lean into that part or that subsector.

00:38:19:21 – 00:38:38:08
GUEST
Yeah. No. Absolutely. And I think, you know, I’m, I love these things because I’m curious about them all and, and I, I love about student accommodation was that interaction between, you know, people and universities and, and real estate, you know, to be able to understand the investment proposition, you have to understand people. It’s not just bricks and mortar.

00:38:38:08 – 00:39:03:19
GUEST
And that’s that was a room that I didn’t know it at the time. But that’s a real passion of mine. But yeah, I mean, look, we had to have a lot of resilience in those days because, I say those days, but I mean, nearly ten years ago, it was ten years ago. Because I often joke and I say this in meetings when I go in, you know, especially where I get prime slot, you know, if I was trying to get investor meetings before, more often than not, they would get canceled in 20 1415 because they’d be like, who are you?

00:39:03:19 – 00:39:18:17
GUEST
What are you trying to sell? Not interested. Or you be the graveyard Friday afternoon. So and, you know, over the years we’ve graduated, you know, so now being yeah, if you’ve people are coming to you saying, can we meet you, you know, whereas before you just have to kind of beg for these meetings and they’d be like, what?

00:39:18:17 – 00:39:50:16
GUEST
Understand what you’re looking for and don’t really get it. You know, nobody wanted to be an alternate lives at the time. And if they did, they there was no data for them to, you know, student housing was such a small part of it. But yeah, I mean, the growth of it just it was exponential really at that, at that sort of time and an amazing sort of, well, for the private equity guys who came in past GFC and kind of took over a number of the there’s the, I guess the boat, the seeds were sown just as the kind of GFC kind of was happening.

00:39:50:18 – 00:40:11:16
GUEST
People were saying that this might be a thing, but what ended up happening was they were over paid for land, took out too much debt on land, and so a lot of it was consumed into kind of the, the NPLs. You know, you know, non-performing loan books that kind of happened. So it kind of stole it. But the private equity guys, you know, in 20 1011 were able to take these out.

00:40:11:16 – 00:40:36:06
GUEST
And you know, these these student sites would sit amongst other portfolios. So there’d be a big office in their warehouse, shopping center or whatever, and then be these random sites that random people were going to do things on, but they were able to bring enough of them together and sort of got sold on the fundamentals. And, you know, so the likes of Carlyle, Oaktree, Blackstone, you know, where I was actually there might be on a scale and just had the conviction to be an early mover.

00:40:36:06 – 00:40:54:15
GUEST
And again, you know, they were buying probably buying it, you know yields close to eight 9%. You know time by land London property London developments like, you know, unheard of. And you probably won’t even get that now. We definitely won’t get that now. But you know, so they they really benefited from having that conviction. But there was no data, no nothing.

00:40:54:15 – 00:41:03:20
GUEST
You know, to do it. You just had to be convinced on the fundamentals and the fact that you were buying good, solid real estate. And then I think everyone just kind of learned on the learn on the job.

00:41:03:20 – 00:41:11:01
HOST
Really talk to me about your move away from GSA because you you flipped back to the principal side, right? And you went.

00:41:11:07 – 00:41:11:22
GUEST
Back to the advice.

00:41:11:22 – 00:41:35:14
HOST
Oh, sorry. Go back from the from the principal side, back to the advisory. Yeah. And you went to be a partner at Cushman Wakefield? Yeah. Talk to me about that because, so one hand, you know, as a, as a headhunter, you know, you think you’ve probably stayed more on that principal side and keep leaning in or, you know, maybe pivot into a different business, take your learnings from from maybe GSA and take it to another business and capture more of the upside there.

00:41:35:14 – 00:41:37:07
HOST
But you wouldn’t you want to be in. Yeah.

00:41:37:08 – 00:41:57:03
GUEST
So I think the I would say and then I’m in several different ways. One was I think my time at GSA, did you say come to a, it become a completely different business? Yeah. It was it was a really big business. I probably yeah. And I’ve said this to Nick before, I wasn’t working closely with Nick as I was in the early days with some of the other guys.

00:41:57:03 – 00:42:18:01
GUEST
And, you know, that’s kind of where I drew my energy from and, you know, and, and I thought, you know, what? It felt like the right time to try and do sort of something else. But I didn’t really want to go and work for any other business in that space. I really, you know, I had yeah, it was a when you build a business, I think you put a lot of emotional energy into it, not just the physical energy.

00:42:18:01 – 00:42:33:04
GUEST
And, you know, I still have a real special place for all the people there. And that and that business, you know, in my in my heart and head, you know, at the time, I didn’t I didn’t want to go in, you know, work for anyone else. But I thought, what an incredible journey I’ve been on and everything that I’ve learned.

00:42:33:06 – 00:42:58:09
GUEST
And I knew, Brian Laxton, who was the, CEO at Cushman at the time. And we were just chatting and he said, look, we’re we’re trying to start, you know, this, student accommodation business within, bigger, bolder, you know, within within. Cushman, would you, would you be interested? And I thought, you know, that’s a really interesting way to not compete with my old business, but potentially be able to still work with them.

00:42:58:09 – 00:43:32:00
GUEST
But and the way I look at things is that I always look at something is how do I build that business, you know, what is the product I’m going to be selling? How do I make that product profitable? How do I create competitive advantage? That’s everything. I oversee everything you do. How do you create competitive advantage? And my view was rightly or wrongly, was the you know, if I go into Cushman and set up this, you know, we set up the kind of, it may student accommodation team, then surely three guys, you know, two other colleagues who came out as well, three guys who’ve been there and done it, got the scars on

00:43:32:00 – 00:43:37:08
GUEST
their back are going to be much better placed to advise than people who haven’t done it before.

00:43:37:09 – 00:43:39:17
HOST
And one of those guys, George Dyer. Right. Yeah.

00:43:39:17 – 00:43:41:18
GUEST
So George and Andrew Smith as well. Yeah.

00:43:41:19 – 00:43:51:04
HOST
Because I remember seeing that as I specifically remember George time actually. So that’s an interesting. Yeah. At the time. But it was you George and Andrew. It was. Yeah. Three of you went to go and set that up.

00:43:51:05 – 00:44:09:03
GUEST
Exactly. And that was for me. It was really that was kind of compelling because I got to work with my mates, you know, and you know, we, we were and we felt that as a threesome, we would be kind of, you know, that that’s just better. That’s better than one in the sense that. So we’ve got three and Andrew.

00:44:09:03 – 00:44:28:03
GUEST
Yeah. Anyone who knows Andrew, George and I know that we’re very different people and we think really differently. And actually we we saw that as a real strength rather than, you know, rather than a weakness. And so, you know, because actually our clients will get three different perspectives from all of our different kind of, skill sets.

00:44:28:05 – 00:44:46:12
GUEST
And actually, you know, it proved to be we had a really good stable of clients there. And. Yeah, proved to be a really I think it takes a long time to get proof of concept in brokerage is what I’ve learned. And I’ve got a lot of respect for people who do, you know, advisory and brokerage businesses because it’s not easy.

00:44:46:14 – 00:45:07:17
GUEST
And, you know, we were talking before about people who sort of say, oh, agencies, you know, this, that and the other. Any anyone can do it. I would I would really disagree. Yeah. It’s a really there is a real skill to, to being able to spot opportunities and make them happen and to really get people to trust you to insert yourself into a process.

00:45:07:19 – 00:45:39:14
GUEST
And I think, you know, we were very lucky that, you know, a number of the clients we had really trusted us. And also and these things are, is is about trust. Part of the other driver for me and I think on one of your podcast with Catherine Webster, she sort of mentioned this is the I felt that was a bit missing in my CV, had never really worked for big corporate for very long, and there was probably unfinished business that I had from my artist days where I, and rightly or wrongly, I felt that people were judging me on the fact that, oh well, parties, you know, probably is a bit of a,

00:45:39:16 – 00:45:56:20
GUEST
an unknown quantity. We don’t really know. And I get this feedback a lot. We don’t really know what you do. You know, we can’t really box you in. And I think it just got to me in my head, and I think in a moment of probably a bit of a lack of self-confidence, you know, I felt the to be taken seriously in this world and career.

00:45:56:20 – 00:46:15:00
GUEST
I need to go and get a big corporate on my CV and go and do this, this job and do that, which was totally against everything that I’d kind of done in the past, really. But, you know, I was happy to do it because I was working with people who I liked and knew, you know, Andrew and George and actually in the Cushman business as well.

00:46:15:00 – 00:46:35:06
GUEST
I’ve known them for a long time. And Brian and they’re really, really lovely people. And having the opportunity to build my own business within a business, really. So, yeah, it’s amazing when you go through these sort of junctures. But, you know, I probably had a little bit of a monkey on my back where I was like, I don’t think people take me seriously enough because I’ve never worked in a big 4 or 1 of these consultancies.

00:46:35:06 – 00:46:38:08
GUEST
And I don’t know, maybe that was rightly or wrongly.

00:46:38:10 – 00:46:49:11
HOST
So you take that box. Cushman Wakefield, what was the kind of the focus of your role, like, what did you build? And he just took me out that journey. Yeah. Because I’m also looking to spend a bit of time talking about colleagues as well.

00:46:49:11 – 00:47:05:07
GUEST
Yeah. Yeah. So, so I mean, it was a it was a really interesting time. You know, we had a European remit which was great, you know, built on all the things I’ve learned from, you know, starting at kind of the habits and days really. So I was able to leverage a lot of the relationships that I’d built over the years.

00:47:05:09 – 00:47:30:07
GUEST
And again, going into, you know, really kind of nice and sectors. So I tended to focus more on the research side of things. So I wrote, European research, guide that we put together. I did a lot of stuff in Spain, you know, various things in Italy between Andrew, George and I. We were very good at kind of working out where we wanted to focus and then kind of coming together and then and then sort of going apart.

00:47:30:09 – 00:47:50:13
GUEST
So I didn’t really do too much in the UK, but I tended to focus more on kind of Iberia in those markets, which was great as well, because I was, again, you were setting a very nice and sort of business plan, but I’d done, a deal. The one of the first big transactions with GSA buying Nexo residency in Spain.

00:47:50:13 – 00:48:09:02
GUEST
So again, I thought if anyone’s going to advise on doing deals in Spain, surely it’s the guy who who did the biggest one of the last the last couple of years. And you know, we did we did. It was really interesting. We did really well. But what I think where I applied to my strengths as well was that I really enjoy the research side of things and building the business cases.

00:48:09:02 – 00:48:29:18
GUEST
So I was able to kind of do that and get really involved in that. And yeah, it wasn’t just about gathering yields and rents, it was about understanding behaviors and sizing markets and understanding sitting there and going, well, look, if these people do it like this, why don’t you do it like this? If you’re looking at trying to get competitive advantage, you know, so that was it was great.

00:48:29:18 – 00:48:49:00
GUEST
I mean, I was, you know, unfortunately probably I think just as we were getting going, Covid hit really, you know, and so our job involved at the time, a lot of travel and a lot of face time with people, you know, you had to build that trust and build those relationships with people. And, you know, going into 2020, we just we just couldn’t do that anymore.

00:48:49:00 – 00:49:08:19
GUEST
So, and that was really important because I think, you know, in agency businesses and advisory businesses, it just doesn’t happen overnight. You it takes, you know, as my, as other people I’ve spoken to in the business would say that, you know, you’re often a ten year overnight success. You know, you don’t just go in and suddenly it works.

00:49:08:22 – 00:49:30:06
GUEST
Now, if you’re lucky, it might do. But most people, it’s a three year journey. By the time you feel like you’ve kind of got some momentum and it’s five, six, seven years before you really start kind of, you know, becoming the go to in, in those markets. And I guess we were kind of stalled in year two by Covid, and doing that.

00:49:30:06 – 00:49:33:20
GUEST
So we kind of just had to tread water at that at that point, which is a real shame.

00:49:33:22 – 00:49:43:17
HOST
And did you take that as an opportunity to kind of reflect and think about your kind of career and where you were going and, and where did kind of Colliers and that next stage or step up coming to you?

00:49:43:17 – 00:50:09:08
GUEST
Yeah, yeah, I did I think, you know, again, it came back to what I knew when I was 21 and that, you know, I, I really enjoyed the job and I liked the clients, but I don’t think I enjoyed being part of a very big corporate. It wasn’t really it. And this is no slight on Cushman because, you know, some really, really lovely people who work there, but it just wasn’t me.

00:50:09:10 – 00:50:17:00
GUEST
You know, I just I’m not very good at staying in my lane, which is what you often have to do in big corporates. Yeah. You do this, I do this. You stay.

00:50:17:00 – 00:50:22:00
HOST
There. That’s my client. Yeah. And and I just politics and the other bits and pieces again.

00:50:22:02 – 00:50:44:17
GUEST
I’m just I’m not very good at that. I’ve got better. But, you know, it just it wasn’t enjoyable for me, and, and I couldn’t see myself growing in that space. And so, you know, I was coming an offering about, you know, what is what does that mean? You know, and you second guess yourself a lot because, you know, I’m sitting there going, come on, Penny, grow up.

00:50:44:19 – 00:51:06:10
GUEST
You know, you had you had those you had those thoughts when you were 21. You’re not 21 now. You’ve got, you know, mortgage kids, you know, you need to be a bit more responsible. Hey, you can’t just decide it’s not for you and you know, and kind of and do this, but actually really, you know, and I talk to my wife about this a lot, you know, you want to be happy.

00:51:06:12 – 00:51:34:14
GUEST
And I think if you’re doing something because you feel like you should do it, not because you want to do it, ultimately in the long term, you know you’re not going to be fulfilled. So I think, you know, at that point you become more open to different ideas. I know, I you know, I think one of the hardest things, from going from principle to agency side was that, yes, I even now, I still don’t think I’m a very good agent, you know, because I think there’s so many people who’ve done it much longer than I have.

00:51:34:14 – 00:51:50:16
GUEST
And, and it just really, really very good at it that you always, you know, I was always second guessing myself going, I’m just not very good at this, you know, I don’t think yes, I know how to I know strategy, I know how to underwrite buildings. I can buy buildings, sell buildings, all this stuff. But I just didn’t know.

00:51:50:16 – 00:51:52:16
GUEST
I just didn’t think I was a very good broker.

00:51:52:16 – 00:52:05:14
HOST
And is that because in it’s quite binary in agency, you kind of, you know, it resets in January or one of your financial year is and then you kind of get to the end of the year and you see what you’ve built. Yeah, it’s quite black and white and, and you need to bring yourself to you.

00:52:05:14 – 00:52:32:08
GUEST
Do need to be ruthless in a sense and not, not not sharky, but you need to be ruthless in terms of understanding what opportunities are actually going to come off and which are not, you know, and aligning yourself with deals and clients that are going to happen, you know, and that’s and that’s the ruthlessness of it is because you are your own PNL and, you know, you’re only as good as your last deal of them.

00:52:32:10 – 00:52:53:10
GUEST
And, you know, that was a real key change for me. You know, in moving, you know, switching sides. And I had to learn that very quickly and, you know, and you did you need you need to align yourself to situations that are going to manifest. And you know, become tangible results. Because if they don’t, you you end up looking like a very busy fool.

00:52:53:12 – 00:53:18:13
GUEST
And that’s just that’s one of the biggest traps, I think, of, of any kind of, you know, and our jobs, I guess, is running around with, you know, down dead ends. And so I, I learned that very, very quickly. You know, whilst I wanted to work with good people, nice people and those if they were so nice that they didn’t like getting things over the line and I kind of I had to align myself with people who were going to get stuff over the line.

00:53:18:15 – 00:53:39:04
GUEST
So, you know, that was that. I think what people don’t see is that they’re kind of, you know, the self-doubt that goes on. And yeah, I’m not good enough. Can I really do this? And there was a lot of a lot of that. And so, you know, that kind of plays into that kind of sitting there thinking, right, right, what do I actually want to do?

00:53:39:04 – 00:54:05:16
GUEST
But I think fundamentally, for me, I think taking that aside, I think I wanted to be, doing something more entrepreneurial and something more kind of, building something more embryonic and something that sort of stood for something, something else. And that could be have a creative point of difference. And that’s, you know, serendipitously, I guess, is where I kind of, you know, colleagues sort of came along really.

00:54:05:18 – 00:54:23:09
HOST
The kind of the terminology up co prop co has been probably bandied around for a number of years, but in terms of like actually defining operational real estate and it becoming a little bit more mainstay probably the last few years. Right. Yeah. You kind of went in, to what set up would be head of operational Capital Market.

00:54:23:09 – 00:54:28:18
HOST
Yeah. So can you tell me the difference between operational capital markets and capital markets? Normally as it probably would have been.

00:54:28:21 – 00:54:49:03
GUEST
Yeah. I mean, look there’s no there’s no actual answer to that that makes any sense. And we kind of made it up, you know, which I think you do with my wife says I laminated my own badge. I was like, you know, we kind of, you know, we wanted to want to set up a team that kind of did, student BTR, co-living or the kind of bed sectors and kind of beds.

00:54:49:03 – 00:55:11:16
GUEST
Capital markets didn’t quite feel right. Living capital markets I think now is caught on a bit more. But you know, operational felt like the, you know, the kind of the right term to do it. So, so yeah, I mean, your colleagues wanted to grow in that space. Colliers is had a, you know, a business plan to really grow globally in kind of the, capital market spaces.

00:55:11:18 – 00:55:35:01
GUEST
I think, you know, if you look at where capital is being allocated now and, you know, everyone does these capital allocation surveys, you know, they they’ve built a brand studio and anything that has a kind of operational business, self-storage, healthcare, senior living is all getting more focus on capital now. And so as consulting businesses, brokerage businesses, you know, you need to reflect what’s going on in the market.

00:55:35:06 – 00:56:07:02
GUEST
You know, if if the market was 100% office before, then, it makes sense that 100% of your brokers and consultants are focused on offices. If it’s suddenly 50% offices, 50% retail, then it would make sense that you’ve got 50% of your staff in retail. So the same thing was sort of happening in our space. You know, you we went from probably, I guess, to big BTR beds in general, probably went from being 5% of total market share in 1617 to being, you know, near enough kind of 15 to 20 in the last few years, you know, give or take.

00:56:07:02 – 00:56:29:07
GUEST
So really as a business, we knew it wasn’t just something that kind of had to happen in you know, in the basement, you know, somebody would moonlights there. It needed proper, proper expertise. And so, you know, that was that was really the kind of Colliers plan. And they’ve they’ve been fantastic, you know, with I think they were Tony Hurrell, the CEO of Colliers, always says, you know, I’d rather I’d rather people ask for forgiveness than permission.

00:56:29:13 – 00:57:01:10
GUEST
And so that was the kind of I think that that for me, that’s all you needed to achieve, right? Yeah. That’s what you kind of needed to say really. Because like, get in there, try something. If it’s sales, learn from it and then do something else and do something different. So I was able to really go in there and, and build a business in the way that I, I take the learnings from the last 2 or 3 years with Cushman and everything I’d learned about how, you know, easy and difficult it is to to build a business, apply that understand really what customers want my clients want and then try and be a little

00:57:01:10 – 00:57:21:18
GUEST
bit different around it. So my, my thing was that I wanted to be research led, and insight led. So I wanted to put research and insight as core as a core offering within the team. That meant that, you know, we were going out there and winning business because, you know, we were smart, but also we had tangible product and value that we could give people.

00:57:21:24 – 00:57:44:20
GUEST
So even if we didn’t end up doing a deal, at least people would end up with something, you know, physical that they could take away and say, well, actually, we did move this forward. And, you know, and again, for us, it it meant that we moved away slightly from the kind of death or glory business models that if we did put time into it and still did drive the value in people’s businesses, we were at least able to get paid for our time.

00:57:44:22 – 00:58:12:17
GUEST
So Colliers were fantastic and supported that. So my first hire was with, lay in our team who, you know, is a is our, research and insight guy, and he’s brilliant. And then it was about building the, the skill sets around that. So, you know, having good brokers, people who were able to, you know, bang doors down and find opportunities, but then having good analysts as well, you know, I view having a team of consultants and brokers really as it’s a bit like a football team.

00:58:12:17 – 00:58:29:14
GUEST
Right. You know, you’re not going to win the Champions League if you’ve got 11 goalkeepers like it. Just, you know, Paris Saint-Germain and a good, good example of that. So what I needed was people applying go people apply up front. People apply midfield people to defend. Put more simply is I needed openness and closers.

00:58:29:16 – 00:58:30:18
HOST
Punters and farmers.

00:58:30:18 – 00:58:49:24
GUEST
Correct exactly that. Rather than having a load of generalists just all spinning our wheels going round. I wanted a formation and I wanted it. I wanted everyone to feel that, you know, I felt like Pep Guardiola in that sense. Right, guys? This is who I’m hiring. This is how we’re going to hire. And this is, you know, this person is a really gregarious broker and is going to go out and be our guy.

00:58:50:03 – 00:59:10:14
GUEST
But this person here is a really thoughtful analyst and has some great, you know, some great analytical skills. And I’m not going to put the same level of expectation on each of those. But what I expect is that everyone works together. And I think one of the things that, you know, I’m trying to build and is always difficult in sales driven environments is proper collaboration.

00:59:10:16 – 00:59:26:17
GUEST
You know, whatever the environments are, you know, people have their own personal numbers on them. But, you know, I try and make it a rule within our team that every man that has two people on it, you have an opener and you have a closer. I don’t want to see two closes on the daylight. I want to see two openness on the do, because that introduces the risk.

00:59:26:23 – 00:59:32:19
GUEST
You know, if you got two closes on it, then actually what ends up happening normally is you end up, weirdly.

00:59:32:19 – 00:59:33:16
HOST
Not delivering on it.

00:59:33:16 – 00:59:49:11
GUEST
Well, they end up canceling each other out normally, which is quite interesting. And if I two open is on it, then you know it will my you, when you bring in the deal, risk that it might not happen because they don’t know how to push that last little bit. Now that’s a perfect world scenario. It doesn’t always happen like that.

00:59:49:11 – 01:00:08:11
GUEST
But the ideal scenario is that we have an opener who gets the business in it has the relationship, and then we have the closing team that that kind of, you know, they get the data across the line, but my team will tell you there’s a great deal of overlap, you know, and some of our greatest openers and really building their closing skills now and some of our greatest closers building their opening skills.

01:00:08:11 – 01:00:24:15
GUEST
So that’s kind of what I want. I like that, I like that, you know, but that’s proper collaboration, you know, and that I think I just think that that creates a better environment to work in, you know, a place where you actually want to go to work every day. And I think it sets us apart in, in the market as well.

01:00:24:19 – 01:00:47:14
GUEST
You know, going back to my point with, with Andrew George and IRA Cushman, you know, I think our clients get the benefit of two different people on a deal. Comes back to my point about diversity. You know, actually, you know, for the first part, for me to say, look, I want two people. And every day our clients get two, three points and it’s on me to try and hire a diverse team to make sure that those two points are different and complementary.

01:00:47:16 – 01:00:51:19
GUEST
So my colleagues been great. They’ve let me do it.

01:00:51:21 – 01:01:06:24
HOST
Talk to me about the kind of the clients you advise, the type of capital and, you know, maybe where the hot points are in terms of this operational real estate space. I kind of feel like it’s being niche down into lots of different subsectors on one hand, but then on the other hand, it’s kind of like merging together.

01:01:06:24 – 01:01:17:17
HOST
And suddenly the conversation I’m having. Yeah, yeah. Investor developers are looking at sites where they could put student, they can put co-living and they can put retirement living all in one particular space to kind of get your views on.

01:01:17:22 – 01:01:38:03
GUEST
But I think that’s why we set up a an operational capital markets team that isn’t siloed. So I think we’re probably one of the only teams in the market that does, you know, as, as a core team, do student co-living and BTR the same people. So you know, most of us in the team will we’ll have done deals in those in those spaces.

01:01:38:05 – 01:01:57:02
GUEST
And the reason I’ve done that is purposeful in the it gives everyone that kind of exposure across those, those different subsectors to be understood, to understand where the transferable bits are. Now, I have many an argument with people about this. You know, I say they’re all the same at the end of the day. And they go, what do you mean they’re all the same?

01:01:57:03 – 01:02:17:08
GUEST
I say, well, yeah, you are building you’re building a product for a customer, and you’re delivering that product to the best of your abilities to drive a to to drive an optimized NOI. So there was, of course, student accommodation and builds rent doesn’t look the same and the management is slightly different. But the the approach is very similar in terms of why you’re building what you’re building.

01:02:17:08 – 01:02:37:08
GUEST
You. Yeah. You want to be able to define your customer market so you won’t build you won’t build something for a customer market that doesn’t exist. So number one, you need to be able to, you know, is the product you’ve got in mind actually needed or wanted by anyone you know? Or is it just a nice thing that, you know, you’ve, that is good for you, but not for a mass market?

01:02:37:08 – 01:02:54:14
GUEST
So is defining who is your addressable market? How big is that addressable market? And then where can you do it? And so whether that is Delta rent, student co-living, healthcare, self-storage or whatever, the same principle is apply to that. And then you look at it like, well, you know, who are the people who are the competition in that market?

01:02:54:14 – 01:03:09:00
GUEST
What are, you know, am I a first mover? Am I an early mover? You know, what do I what do I want to do? What are the values? What do I want to stand for? What are the what is the current competition? Do that I think I can improve on, you know, or do I just want to do what they do?

01:03:09:02 – 01:03:28:14
GUEST
You know, take that cookie cutter approach. Let’s just do what they do. That seems to work. Let’s crack on. So we got to, you know, we answer all these questions and go through all of that. But I think having everyone in the team have asked for exposure means that you’ve got, you know, they’ve just got breadth as well as depth in terms of their their advisory capabilities, which I think is really important.

01:03:28:14 – 01:03:58:22
GUEST
And it comes back to my competitive advantage point, to the types of people we kind of we work with, it’s really varied from all the institutions, you know, likes of last year we did deals with LNG, Kane International, people like that KKR see working the other side of working with really embryonic platforms. You know guys you’ve got who are operators and have got a really great operational strategy and want to set up an operational platform but need capitalizing.

01:03:58:24 – 01:04:18:03
GUEST
So they need they need an investor, they need somebody to come along and do that. So yeah, we work with them to put that whole proposition together and make the right introductions and, and get them from kind of seed to, to, to, to kind of, you know, a plant that’s growing really. So we’re quite varied in some of that.

01:04:18:03 – 01:04:34:05
GUEST
And then, you know, again, it’s working with you do want to get into the sector, people who want to build in the sector and people who want to crystallize some of the profits in the sector as well. So we’re very and I think it gives us a real for me, I love that because I can work with some of the most dynamic private equity firms.

01:04:34:05 – 01:04:53:04
GUEST
I can work with some of the the biggest kind of institutional firms. But then I get to work with some, like really cool entrepreneurs who are just like trying to do something differently. But it comes back to my ruthlessness point about being smart, right? I’ve got to be smart about how I build the business. I need. I need to make sure we’re turning over, as well as doing all the nice stuff.

01:04:53:04 – 01:05:09:22
GUEST
I need to put a probability rating on all of it and work out, you know, so the the venture capital stuff with platforms is very low probability work, but really, really interesting. You know, the kind of transactional buy sell side is a bit more high probability work. That can often be yeah, it can be a bit more cookie cutter.

01:05:09:22 – 01:05:17:01
GUEST
But the reality is actually in in our world, no sale or purchase is exactly the same as the next one, which is quite nice.

01:05:17:03 – 01:05:31:23
HOST
What? Just go back to your opener and closer. What are you, someone listening to this who’s trying to trying to self-reflect on themselves and think, am I an open or am I closer? And even if it’s as binary as that, what? What do you say the core attributes are of a good opener and then the core attributes of a good closer?

01:05:31:24 – 01:05:46:14
GUEST
Yeah, I mean, it makes it sound like I’ve kind of, you know, it is boring. But the reality is you can play all over the pitch. But I like to I think it’s really important that people, you know, when you’re building a team that you people play to their, their strengths, right. So I’m sure many defenders could score goals up front if that’s what they were doing.

01:05:46:14 – 01:06:11:22
GUEST
But they’re better being in defense. So they’re the kind of the openers for me. Yeah. They’re people who they they often have a, a higher a thicker skin, a higher resilience. You know, they’re they’re kind of they’re the people who get said no a lot too, but are not afraid to kind of go and, you know, put their ideas out there and, you know, give their opinion and try and bring business in.

01:06:11:24 – 01:06:28:15
GUEST
You know, those are the guys that do. Yeah, they do put themselves on the line. You know, they they’re grafters. They, they get out there and just really yeah. That building the relationships they’re selling the business, that’s the kind of business development side of it, but which I always think business develop gets a bit of a bad rap.

01:06:28:17 – 01:06:46:17
GUEST
But it’s a lot deeper than that. It’s a lot, you know, it’s you going out there and trying to share knowledge with different people to try and bring them into to your world. And, and then the next part of that is, is finding the opportunity where you can add value. You know, for us in our business, we have to add value.

01:06:46:17 – 01:07:08:01
GUEST
If we don’t add value, then we never going to get paid. You know, we I, you know, we only should be getting paid when our clients make money. Really. Oh, you know, we always deliver significant value to get something done. So the skill set is about being able to put yourself in the right circumstance and then being able to spot the opportunity where you can add value.

01:07:08:03 – 01:07:22:24
GUEST
And the clever bit about that is not always going for the jugular, right? It’s not always going for the big, big sale and just doing that, you know, the kind of Edison hunting kind of approach to to life, it’s it’s saying, okay, well, I like you, I like this. We could start here and then we could grow here and we could do that.

01:07:23:01 – 01:07:40:16
GUEST
So you need to be able to listen. You need to be able to empathize. You need to be able to put yourself in your client’s shoes, which I think is one of, you know, my skill sets, having been on the other side of the table, is that I’m able to do that. I know the pressures that many of our clients are under and I see everything.

01:07:40:16 – 01:07:53:23
GUEST
Well, how can how can I help you? Let me help you do that. You know, so often real help, right? People, as I see reports, you know, because we’ve done it before and we know how to do it. We know what the kind of questions that they’re going to get asked. So we we go to that level of detail.

01:07:53:23 – 01:08:11:12
GUEST
So that’s I think, you know, getting yourself in the right place, being able to spot the opportunity and then being able to convert that opportunity is is no mean feat. And that’s really the kind of the bones of kind of what the open does. I think the closing piece of it is, okay, you’ve got the business through the door.

01:08:11:15 – 01:08:38:06
GUEST
Great. But next, you know, you need to convert that fact that actually needs to become a, a real thing. And it’s a very different skillset at that point. You become a lot deeper. You, you need it’s a lot more thought, like there’s a lot more moving parts. You need to be able to understand, you need to be a good conductor of the orchestra and understand what everyone’s playing.

01:08:38:06 – 01:09:06:12
GUEST
So lawyers, technical people, corporate advisors, debts, you know, the equity side of things, environmental side of things. You know, it’s really important that you kind of, you kind of you can bring all that together and, and manage a project and, and lead the projects. You know, I think often one of the big things that’s slightly different for us, I think, is that we try and lead these things to completion.

01:09:06:14 – 01:09:29:14
GUEST
Rather than just say, here you go, guys. We put the deal together. Off you go. Yeah, give us a call when you’ve done it and I’ll send you my invoice. We really try and support our clients through that whole, transactional process. We build the relationship with the lawyers. We build the relationship with, with all of the, the advisors along that, you know, we run the models, you know, we’ll help write the ECC paper.

01:09:29:16 – 01:09:47:24
GUEST
And again, that’s a slightly different sort of skill set, but that’s the kind of closing skill set for me. And I think, you know, we do that very, very, very well. And so we have slightly different people who who play to that. Because you, it’s a slightly different temperament at times. You know, you need to what’s the phrase you need to keep a cool head when everyone around you is losing theirs.

01:09:48:00 – 01:10:13:23
GUEST
You know, that’s you know, it’s that’s our job is, is to make transactions happen for our clients, you know, and so when everyone and I’ve never worked on a big transaction that hasn’t been off before, you know, most big deals at any point have been on the in the bin. Right. And it’s how do you how do you get that back, you know, as opposed to saying, oh well lost that one is, you know, how do you how do you how do you revive that.

01:10:13:23 – 01:10:32:11
GUEST
How do you put that back into intensive care and make that happen? How do you get the the stakeholders of the individual deals and understand what it’s not just what I do. I want if I’m acting for a seller, it’s not just about understanding what my client wants is understanding what what is the buy one? Can we give what the buyer what they want, but also get what we want?

01:10:32:13 – 01:10:52:16
GUEST
Then you only get that through empathy, listening, being where so I think that’s a real you know, that’s how we kind of end to end. We try to make it work. So you bring the business in, try and de-risk it and try and convert it. You know, that’s I look I’m talking maybe that’s all complete tosh, but that’s kind of what I’ve learned in the last five years.

01:10:52:16 – 01:11:13:18
GUEST
And I think, you know, I never had a burning desire to be an agent, but I have a a real interest in building businesses and building, you know, and I saw this space for me was was right to do something differently and build competitive advantage. And part of that was dissecting the process, you know, rather than just leaving life up to jeopardy.

01:11:13:20 – 01:11:32:11
GUEST
And if I throw enough in a wall, something will stick. Well, hold on a minute. What is my product? What’s the process? You know, in any whether you’re buying a coffee in Starbucks or, you know, buying a SAS technology product, there is a process, there is a product. And so our business should be no different from that. And so all I did was.

01:11:32:13 – 01:11:39:18
HOST
Just let it stand the odds in your favor and give yourself the opportunity to give your clients best, best, best advice. And it can be exactly.

01:11:39:20 – 01:11:42:05
GUEST
Exactly. Yeah.

01:11:42:07 – 01:11:54:22
HOST
Towards the end of January, we are sat here recording this as we kind of like look out to 2024 and beyond, like, what are you most excited about specifically within the context of operational real estate?

01:11:54:24 – 01:12:14:14
GUEST
I think I, I weirdly, sadistically sort of enjoy these more challenging markets because I think this, this is a real point where everything gets thrown up in the air and you’re like, right, where is it? We’re going to land. And that was very much 2023. I think things are starting to land now. And it gets into this world of like, right, who’s ready to go?

01:12:14:16 – 01:12:36:08
GUEST
Yeah. Who is, who who’s who’s got the most conviction it and wants to get on with things and do some good deals and, you know, and build some interesting businesses and build some interesting platforms. You know, there’s still dislocation in the market and often that’s, that’s the time to, to kind of seize on opportunity. But it’s also the most difficult time in a market.

01:12:36:08 – 01:13:00:02
GUEST
And so that’s where I think for me, what I’m excited about is actually say, you know, aligning myself with really interesting clients and being part of their teams. And, you know, if I’m very fortunate, I’ve got a number of those that, you know, actually, we we work as a family together. We work as a team together. And, you know, we’re going to help them succeed and go and get these, you know, seize these opportunities because we need to because it is a challenging environment to raise capital.

01:13:00:08 – 01:13:16:20
GUEST
It’s a challenging environment to get debts. There’s still debt to get deals. Sorry, there’s still a buyer. Big bias that has spread in certain areas. But what we’ve got to do is try and find those pockets of liquid liquidity and and make things, you know, make things happen, which is a real team approach. So I’m really excited about that.

01:13:16:20 – 01:13:39:12
GUEST
I think we’ll see more happening. I can’t I’m for me, you know, we’re I’m three years to the day nearly at Colliers and we’ve built a really I think we’ve built some demonstrable market share now, and we’ve got a proper track record that speaks to our values and what we do. And so I’m really excited about now being a recognized advisor in the market.

01:13:39:12 – 01:14:02:07
GUEST
And, you know, and going deeper with, with some of the clients on on bill helping build their businesses and, and also attracting new people to our to our business as well to help them go into. Yeah, into various different spaces. I’m, I’m eternally kind of curious, I guess, you know, I, I’m enjoying at the moment learning, you know, we’re doing some stuff in self storage, which is really interesting.

01:14:02:07 – 01:14:16:15
GUEST
Co-living. You know, I was with a client earlier and I said, what I need to answer the question, what is co-living? And I said to him, don’t bother. You’re never going to find an answer because it’s you know it. It’s what it means to you. And I really like that, you know, so there’s a bit like hotels, right?

01:14:16:20 – 01:14:32:15
GUEST
You know, a Travelodge is a hotel in the Four Seasons is a hotel, but they’re totally different, you know. And the same is true of co-living. And I’m sure we could go into that a, you know, kind of great length. But I like those more abstract side of things and helping people navigate those spaces. So I think there’s a lot to go there.

01:14:32:17 – 01:14:48:22
GUEST
I think also the student space is really interesting as well. You know, I think there’s this notion sometimes that everything stays the same forever. If you can get comfortable with the fact that changes are constant, then, you know, actually becomes really interesting. And so I think we’re going to see a lot of dynamics change in the student sector this year.

01:14:48:24 – 01:15:08:20
GUEST
We’re already seeing it with international students, you know, moving from more of a Chinese led demographic to more of an Indian led demographic and the affordability conversations that come with that and the types of product, you know, different customer segments are going to want to see. So you know, I think we’ll see an evolution of of how we build and operate.

01:15:08:22 – 01:15:28:11
GUEST
Yeah, in the student sector, which I think is super interesting, which means people are going to be taking a bit more risk and trying a few new things. And I like that, you know, I like being part of groups that are discussing that. And how do we do it? And also, you know, the, the BTR sector and single family housing sector still has a long way to go.

01:15:28:11 – 01:15:54:13
GUEST
You know, I just fundamentally from a pure kind of like social and political perspective, we just don’t have enough, you know, homes and houses in, in yeah. In the UK that are fit for purpose. And so trying to work with our clients to unlock those opportunities. And I’m, I guess I’m kind of enjoying working with clients who want to build housing en masse rather than kind of.

01:15:54:15 – 01:16:13:02
GUEST
Don’t get me wrong, I quite I enjoy the, the high spec BTR side of things. I find it really interesting, but I, I would love to see and I’d love to be part of kind of a group that manages to crack just delivering good, solid, quality housing for the masses. You know.

01:16:13:05 – 01:16:14:20
HOST
Isn’t super amenity rich.

01:16:14:20 – 01:16:34:23
GUEST
Yeah. Which isn’t super amenity rich, but just gives people great homes, with great landlords who they know that they can build their futures there. I think, you know, part of the problem with the rental market in the UK, at the rental market is that it’s really difficult to, to build your home, you know, tenants have limited sort of protections.

01:16:34:23 – 01:16:58:08
GUEST
And so, you know, whilst people are renting it, it’s very difficult for them to ever feel really settled, which is why we always say we must buy because at least we kind of own it. If you look at other European countries, you know, who have very, sophisticated and deep, resi rental markets, which are run by kind of semi-pro, private, housing associations.

01:16:58:08 – 01:17:21:09
GUEST
So France, Germany, Denmark, Holland, I think it’s, people can build their homes in these places. Yeah, they can put things on the wall, they can paint the walls. They can do that without fear of, you know, a landlord coming along, going, oh, by the way, you need to leave now. You know, I oversimplify it, but I’d love to see, you know, proper community building through that by just saying.

01:17:21:09 – 01:17:37:10
GUEST
Look, if you stay in this house for 20 years, that’s our goal. Our goal isn’t to capture the most market rent growth. And the irony is, when you run the models, actually, you probably earn more money in the long run by keeping your tenant in than you do by kicking them out every few years to get a higher rent.

01:17:37:12 – 01:17:56:17
GUEST
So I I’d love to see somebody crack that, and some capital come in with a platform and, and build that and you know that that be that’s that that is a room. That’s their goal. Which I think you hopefully as a team, we kind of, you know, we’re getting closer. But I think, you know, there’s there’s still a lot of barriers to, to that.

01:17:56:19 – 01:18:05:17
HOST
So you’re also involved with Pathways to Property. Can you just talk to me about that initiative and your involvement and what what it is? Yeah.

01:18:05:19 – 01:18:37:17
GUEST
So I’m very fortunate to kind of chair the chair of the Board of Pathways who’ve been involved in it now since inception, 11, 12 years ago. And, you know, it’s a project to really kind of drive more social diversity and general diversity across the kind of real estate sector. I think, you know, coming out of the GFC, there was definitely a, I guess, a notion that, you know, we we don’t have a or didn’t have at the time, a kind of, a diverse sector to kind of shout about.

01:18:37:19 – 01:19:01:04
GUEST
And one of the biggest risks to businesses is, is, is groupthink. You know, monoculture is is one of the biggest groups, biggest risks to, to, to, to industry, you know, and I think the, the real estate industry is so special because it kind of it’s, it’s tangible and it it shapes people’s lives at every level. And there’s so many cliches that get bandied around.

01:19:01:04 – 01:19:33:00
GUEST
But cliches are cliches because they’re often true. Right. You know, and it but real estate really does determine how we live, work, play, you know, and and I think as an industry we are guardians of that. But we’re also we also have a responsibility to make sure that we can drive that forward. And part of the challenges that I think we have and we have decision makers in the industry, you know, we as a as decision makers in the industry, we weren’t diverse enough to really understand all of the different things that we’re doing and go back years.

01:19:33:00 – 01:19:53:00
GUEST
You know, what ends up happening often is you end areas end up being like, gentrified, you know, because people are right. What we’re going to do is get all the poor people out and we’re going to get the richer people in because they can pay more. And then, you know, we’ll drive the profits for all this. And that’s great through a lens of property development.

01:19:53:02 – 01:20:19:07
GUEST
But it’s not so great in terms of the lens of placemaking, city culture and, you know, creating actually places that thrive and, welcoming you know, having that kind of career, having created somewhere that monoculture can thrive just isn’t really what city should be going for. And and it’s not what they want. I don’t think it’s what anyone really wants, but it’s kind of what can happen.

01:20:19:09 – 01:20:45:15
GUEST
So pathways kind of came together, which was a, an initiative put together by the Redding Real Estate Foundation and supported by British Land, really, where our main supporter, Chris Greg, in his time there was a real supporter of it and financially and, and other resources otherwise as well. And at the time was run by the Adam Froggatt, who used to be, aimed at CBRE really, you know, championed it and pushed it forward.

01:20:45:17 – 01:21:11:12
GUEST
And I was very fortunate to be able to take over as chair from Ireland in 2020. Right. February 2000, 20th January 2020, just before we went into Covid. So, you know, I don’t know what he knew then, he said, but you know, we’ve our view is you can’t just sit there and rot in the back of a corporate brochure and say, we’re going to employ, you know, by by 2025, we’ll have 50% of the people will be women, 50% of people will be nonwhite, you know, great.

01:21:11:12 – 01:21:35:04
GUEST
Cool. Let’s set all these targets. But where are these? Where is this talent going to come from? Like where, you know, we’ve got these targets. Fine, great. Whatever. But what are we doing about, you know, nurturing that talent and bringing that talent through? So really, our goal and our focus was on young people and trying to market real estate to them as a viable career.

01:21:35:06 – 01:21:52:20
GUEST
And not be the best kept secret out there, you know, really shout about it and show them that, you know, this could be a place for anyone and also demystify a lot of the kind of, you know, things about being a surveyor and all this stuff and that it’s not just about being a surveyor. There’s so many different, careers.

01:21:52:20 – 01:22:17:20
GUEST
And actually last year I’m very fortunate with the AG to put together a book on a careers map that we designed and put together, which, you know, it was something that lived in my head for a long time. And so it was really nice to kind of see that out there, to be able to put in front of young people and say, guys, you can do whatever within the built environment from everything from kind of, you know, customer service delivery in, in a beta building to, you know, quantity surveyor engineering, whatever it is you want to do.

01:22:17:21 – 01:22:41:04
GUEST
So, so we needed to facilitate that. So the way we thought. So it was, you know, start doing some schools. So we worked in, in partnership with the Sutton Trust to start delivering summer schools, which are hosted by the University of Redding. And every year they’ve got stronger and stronger and stronger. And actually, this year, we’re now increasing the size by 50%, because last year we had the most amount of applications.

01:22:41:04 – 01:23:05:23
GUEST
And it was it was really difficult to say no to some people just for capacity issues. So this year we’re we’re building the capacity more, you know, we’re taking that upon ourselves to kind of do that which is which is great. You know, we’ve made a road for our own back there, which is fantastic, but it’s grown from being something that was just teaching people about what real estate is to now teaching soft skills, you know, like networking, presentation, team working, all of that kind of stuff.

01:23:06:00 – 01:23:31:00
GUEST
Giving people mentoring, giving people the ability to start building their own networks, giving people work experience, opportunities, but also making sure there are no barriers. So, you know, we offer full bursaries, to any student who wants to who comes through pathways, who wants to go and study realistically at any university in the UK.

01:23:31:00 – 01:23:49:21
GUEST
And we’re very proud of that. We’ve got a great partnership with the Worshipful Company of Chartered Surveyors who help fund a great deal of that, you know, alongside our funding as well. So the whole idea is no barriers. You know, we try to be nonpolitical about it, you know, get rid of all the systems. You know, we’ve got, a very, you know, clear kind of application process.

01:23:49:21 – 01:24:08:13
GUEST
And I’m really proud of it. You know, we’ve in the last 11 years, I think we’ve done them in some schools. Now, you know, we fought through over a thousand students and have over 25% of them who are either studying or working in real estate today. So when we set out in this one of our challenges was we didn’t know what KPIs real KPIs were going to be.

01:24:08:13 – 01:24:27:22
GUEST
What are we trying to achieve? We just don’t know. We didn’t know. But I think that’s not a bad KPI to sort of shout about, you know, ten, 11, 12 years on. And I, you know, my, my goal really and, and I the only time I know this will be a success is when we see somebody who came through the pathways is on a board somewhere.

01:24:28:01 – 01:24:46:23
GUEST
That’s kind of what. That’s what I to say. I will probably I’ll probably step back at that point. So, you know, what is that 20 year journey potentially for somebody who’s really valuable, you know, who comes through us at 16 potentially could be on a board of 36, you know. So I’ve we’ve been doing it now for the first cohort.

01:24:46:23 – 01:25:08:09
GUEST
If I get somebody from the first cohort, I’ve got another ten years to do this. But the real all challenge now is to support that original cohort to to get to that level, because that’s that we’re in the danger zone now with a lot of those guys who, you know, they’ve come in, they’ve done the staff got training and then they come into the industry and they just they don’t find their home.

01:25:08:11 – 01:25:27:04
GUEST
You know, they they don’t see role models that look like them, sound like them, that they resonate with. And that’s been one of my biggest challenges over the, over the years, you know, is that, I’ve always questioned myself because I’ve never really and I’m very lucky that I’ve latched on to some of our bosses who’ve been great mentors for me.

01:25:27:04 – 01:25:45:16
GUEST
But, you know, I’ve, I’ve never I’ve never found anyone who, you know, kind of, who I think you were like me, I, you know, get that and you question yourself a lot. It’s a lonely ish kind of place, you know, in that sort of sense. And you think, oh, maybe I’m not cut out for this. And I think I’ve got a lot of resilience and I’ve always sort of snapped myself out of it.

01:25:45:16 – 01:26:04:12
GUEST
But I know other people don’t have that. And they they do end up falling out of the industry and just going and doing something else because they just don’t they don’t see anyone who can help mentor them through that. So I’ve got a real focus now on trying to find role models within the industry who, and there’s some great ones.

01:26:04:12 – 01:26:16:11
GUEST
And, you know, I’ve been doing this for a couple of years now, really trying to build that role model of just trying to get, you know, people together to say, look, this person actually went through the same as you because there’s, you know, this sounds like I’m the only one who I know.

01:26:16:11 – 01:26:21:06
HOST
I’m not. You’re definitely not. I know, and there’s a lot of people that have been on this podcast you’ve shared similar and.

01:26:21:06 – 01:26:34:05
GUEST
I love it, you know, and actually, I resonate a lot with the other guests on here. And, you know, some of the stories and, and I kind of just want people to feel like they can tell those stories. They’ve kind of been in the shadows and, you know, they’ve always the they felt like, oh, I don’t belong here, that I belong.

01:26:34:05 – 01:26:55:09
GUEST
And it’s I love it. You know, LinkedIn is great. I get a lot of people that share their stories with me or in meetings, they’ll say, oh, I’ve followed what you do. And, they say I’m from exactly the same background, you know, my parents didn’t know anything about real estate. You know, I was brought up on my mom, and, you know, I just fell into this world, and I didn’t know anyone or anything, and it’s.

01:26:55:11 – 01:27:14:16
GUEST
I don’t know, it’s really it’s great to kind of know that, to hear those stories. And what I want to do is say to these, you know, to every one of these people, like, great, can we go and let’s go and help the next generation? Yeah, let’s let’s don’t feel that you have to, hide that story and hide that, because there is a bit I think people do hide that, you know, because they want to fit in.

01:27:14:18 – 01:27:19:18
GUEST
But I’m like, I don’t do that. Let’s let’s really dwell on it and go and use that story to try and help.

01:27:19:20 – 01:27:36:22
HOST
The younger the younger you. Well, what I’ll do is I’ll, I’ll make sure there’s a link to Pathways Properties in the show notes on this, but, I know you definitely make that a, a success. As we draw to a close, Patty, a question that I ask everyone that comes on the podcast, if I gave you 500 million pounds worth of capital, who are the people?

01:27:36:22 – 01:27:41:06
HOST
What property and which place would you deploy that capital?

01:27:41:08 – 01:28:03:03
GUEST
The 500 million pound question. So my first thing would be to work out what I what do I actually want from that money? Okay. That’s one of the things I’ve learned about capital is that actually, you know, what do you want from it? Is it are we looking at wealth preservation and wealth creation? What is it? I won’t get into all of that, but I think, you know, if I was to do a bit of both, I’m a I’m a at heart.

01:28:03:03 – 01:28:28:19
GUEST
I’m a simple person, and I’m, I’m a utility driven investor. I like to invest in things that I understand and that the masses need. I tend not to go down really sort of narrow verticals. And so, you know, for me, you know, I, we touched on it before, but, you know, creating good quality, accessible housing, you know, for the for the masses around.

01:28:28:19 – 01:29:02:14
GUEST
I’d love to be able to I think, you know, I think putting money into doing that I think would be really would be, you know, a great thing to sort of do. I’d love to. One of the things I’ve always talked about is going back to the original roots of private equity and venture capital from the 80s and the 70s and 80s, and I was lucky enough where I was in America recently to meet some of the, what would I call them, the godfathers of American private equity, who were just the most fascinating people who started really private equity real estate in, in the 70s and 80s, and invest in

01:29:02:14 – 01:29:18:06
GUEST
good people and good businesses rather than assets and saying, I’m going to buy this asset and this I would love to start a fund that just, you know, we took really good people with really good ideas. And there are certain people who do it really well in the space, like Blackstone have obviously been the biggest to do that.

01:29:18:06 – 01:29:42:16
GUEST
But there are others and just say, look, we can build something around. You know, when I was doing my tech business with Nick and Vass, we, we, I met some really interesting venture capital investors and one venture capital investor I met. He said, I don’t really care about your products. I care about you. And he did a psychometric testing on all of us to work out whether we were good people, the right fit, you know, what our values were and all this.

01:29:42:18 – 01:30:15:09
GUEST
And he said, look, at the end of the day, if I invest with I’d rather invest with good people with bad products because I can change the products. But if I invest with bad people who’ve got good products, then I’m stuffed because I can’t change the people. And so I think, you know, I’d love to do a, I think a fund or business that invested in great people with good ideas and gave them license to kind of go and build their businesses, you know, whether that be in really industrial retail.

01:30:15:12 – 01:30:29:11
GUEST
You know, I think, you know, for me, it’s all about the people side of it. And I’ve got a long list of people I’d love to do that with, you know, and I’ve been, I’ve mentioned a number of them, you know, they probably don’t need me or would want to do it, but, you know, they’ve been great mentors.

01:30:29:11 – 01:30:43:13
GUEST
And I always in your head, you always think, right, if you started a business, who would you want to bring on your boards and things like that. And so, you know, people like, you know, Nick Porter and Josh short and things like that have been incredible sort of mentors and just have this ability to have the have these visions.

01:30:43:13 – 01:31:04:11
GUEST
And, and again, they’re value driven people. You know, it’s all about building businesses around people. You know, Josh has done some great things in self-storage and residential and senior living over the years and always kind of, you know, he he’s always made sure we invest with good people. Yeah, first and foremost. And that’s something that I think never comes up in real estate.

01:31:04:13 – 01:31:21:22
GUEST
You know when you when you’re looking at the I see nobody sits there and goes, do you trust these people. Yeah. Would you, would you have Sunday lunch with these people. Would you. Yeah. Would you bring your wife and kids round to to this. I think that’s really, really important. So slightly tangential answer to your question rather than saying a shopping center or a student portfolio.

01:31:21:22 – 01:31:42:10
GUEST
But I would just I think that would be I think for me, you know, starting a business that just went and really took these some embryonic some hours, but just built good, scalable ideas, that helps the, you know, that were kind of utility driven. And what they mean by users, you have these people need them and people want them.

01:31:42:12 – 01:31:52:03
GUEST
You’re not trying to convince people that they want, I don’t know, you know, really, products that just don’t add any benefit. So mainly housing, mainly storage, mainly shopping.

01:31:52:05 – 01:32:14:20
HOST
Operational real estate. Exactly. Well, Patty, you’ve had a fascinating career. Not always a straight path. We’ve got a saying in the office, which is everyone is the CEO of their own career. And I think that rings no more true. In your case, you’ve always found a way. You’ve asked this question and you’ve proven the doubters wrong. So I’m really excited to see what you and the team going to do for 2020, 24 and beyond.

01:32:14:22 – 01:32:21:20
HOST
And, yeah, really excited to see also your involvement pathways property and the impact that these future leaders are going to have to.

01:32:21:22 – 01:32:23:20
GUEST
Brilliant. Thank you so much.

00;00;00;29 – 00;00;34;07
HOST
Welcome to the People Property Place podcast. Today we are joined by Van Stoltze, founding partner of Orion Capital Managers. Privately owned, Orion is a leading European real estate private equity firm founded in 1999 by its three partners, RF Van and Bruce. With offices in London, Madrid, Milan and Paris. Orion operates across major European markets, leveraging its local presence and extensive network to identify and capitalize on outstanding investment opportunities.

00;00;34;10 – 00;00;58;29
HOST
Van has had a phenomenal career spanning more than 40 years and prior to setting up Orion, he was a member of the Board of Directors of LaSalle, a managing director, a member of the Operating committee and head of European Investment Activities. Van also established the South European offices in London and Paris in 1997. Welcome to the podcast.

00;00;58;29 – 00;01;03;01
GUEST
Thanks, Matt. I mean, good to be here. Look forward to this. Hopefully it’s hopefully it’s entertaining.

00;01;03;05 – 00;01;18;22
HOST
I’m sure it will be. I’ve got a I’ve got a good feeling about this. All right. So look at a place we always start this podcast. And we’ll get onto Orion and your career and how you see the marketing capital raising further in our conversation. But a place I always like to start is how and why did you get into real estate?

00;01;18;28 – 00;01;38;11
GUEST
Well, actually, most of the things in my life have been not necessarily by design, which I’m not sure sounds all that clever, but, you know, but when doors opened or things happened, I followed and went through them. So, I started out really as a financial guy. My father was a banker. And so, you know, I grew up in Chicago, went to Claremont McKenna, but then came back to Chicago to go to Chicago.

00;01;38;11 – 00;01;56;03
GUEST
Booth for my MBA for business school. And I did that while, working at First National Bank of Chicago. So I was just, like a banker finance guy getting my MBA at night. And then my career. I’ve always sort of. I never really like big organization. Some people are really good at big organizations, and I’m just better at smaller things.

00;01;56;03 – 00;02;13;22
GUEST
So I went and worked for a family office, in the fortunate unfortunate that my own family were wealthy family in Chicago that one day the head guy said, let’s get into hotels. And so I just started. He said, van, why don’t you start working on these? So we bought some Holiday Inns. You know, in like in Sheridan’s in Chicago, in Florida and stuff.

00;02;13;22 – 00;02;18;23
GUEST
And I said, man, I really enjoy I really enjoy the this hotel business versus the pure finance.

00;02;18;26 – 00;02;20;12
HOST
Because it was a physical asset.

00;02;20;12 – 00;02;41;14
GUEST
Oh yeah. The physical asset, the sort of, you know, you’re like a commercial tourist. You know, you’re like, okay, what’s happening in this city? What’s going on? Why is good? So you really, you know, real estate is tangible, but you do become I like what I call a commercial tourist. And I, I always like traveling around when I was, when I was like in my high school and college things, I used to lead wilderness Canoe expedition, like up in Cannes and all that.

00;02;41;14 – 00;02;57;28
GUEST
So always a guy that was sort of, I don’t know, on the move and sort of exploring new things. And so I just gravitated to real estate and really like that. So when I was working with the family office, it was great, but it was their family and their office. And so I decided I really need to get into a pure real estate business.

00;02;57;28 – 00;03;17;26
GUEST
So I went to LaSalle in 1984 because it was small and entrepreneurial real estate, and you could become potentially a partner. It was a partnership. So go from being an employee to potentially someday into ownership. So I always gravitated not just to real estate, but also places were kind of it was, you know, more small and you could maybe get into ownership.

00;03;17;29 – 00;03;20;05
GUEST
But I so purely by accident, pure and.

00;03;20;05 – 00;03;24;28
HOST
No, no, you said your dad was a banker, but you had no other family in property or real estate.

00;03;24;28 – 00;03;36;26
GUEST
I, grandfather who’s a huge guy, my father’s father was in sort of farm real estate in the Midwest, in the US and went bankrupt in the Great Depression. So that wasn’t really.

00;03;36;29 – 00;03;37;24
HOST
That didn’t have a.

00;03;37;25 – 00;03;45;14
GUEST
Very auspicious. No. And so my father was always kind of anti real estate in a way. So no, we didn’t really but he was. Yeah. Farm real estate I guess.

00;03;45;19 – 00;03;50;24
HOST
And so you started in hotels, the family office. Yeah. You expand into other sectors.

00;03;50;24 – 00;03;53;01
GUEST
Oh well I went to, I went to La Sal.

00;03;53;07 – 00;03;54;05
HOST
Yeah. But not at the.

00;03;54;07 – 00;04;12;05
GUEST
No, at the family offices called company family called Lane. No, we just, just had the hotels and we were just had these middle market Holiday Inns, Sharon’s that sort of stuff. When interest rates at that time, you know, went up to like 17, 18%, which is hard for people to imagine. Now. And we would buy preferred interests in these hotels.

00;04;12;05 – 00;04;20;02
GUEST
We had this great lawyer who said we’d buy like half the hotel. So it’s like buying half the orange, but getting all the juice. And that was a good, that was a good gig.

00;04;20;02 – 00;04;21;07
HOST
And you didn’t operate them.

00;04;21;07 – 00;04;30;25
GUEST
You know what? Well, yeah, we did. We had single lane hotels and we were operating them, and we were like a franchisee for. It was very basic, holiday and all that. So anyway, I love that. I thought it was great.

00;04;30;27 – 00;04;32;17
HOST
And so you you moved to LaSalle?

00;04;32;18 – 00;04;39;01
GUEST
I moved to the south for just to get purely in the real estate business and the chance to be in something over time where you could get into the ownership.

00;04;39;04 – 00;04;43;04
HOST
And did you expand your kind of investment horizon away from hotels at that stage? Oh yeah.

00;04;43;04 – 00;05;01;13
GUEST
Yeah, I was a deal guy. And so I was just to work in primarily Western US, just working on whatever. I mean, I bought a office, Union Bank building in Long Beach, California, and which was a great deal. And, you know, a whole variety of stuff. And so, when I was LaSalle, the the big story, good story was the.

00;05;01;13 – 00;05;18;03
GUEST
And Roger fit El Pollo. Remember this? Well, it was the best deal I never did. Which back in late 80s tried to buy the Sears Tower in Chicago, the Sears Tower, 3.6 million feet. I was as Sal we’re trying to do with Pru. And it was Sears was moving out and selling it themselves. So they were moving at a 2,000,000ft.

00;05;18;03 – 00;05;40;29
GUEST
So you had 50 floors of 40,000ft² each going empty. And so we came, and this is great. I won’t take too long a story on another self, but, and I worked with Guy Dan Cummings at the time, who went on to be at Bain, and so we actually negotiated with Kevin Maxwell. You’re too young to know who is Robert Maxwell, son to lease 2,000,000ft to Maxwell Communications.

00;05;40;29 – 00;05;52;03
GUEST
On the back of that, we bid $1 billion to buy the Sears Tower in 1980. That got lost it to awarded a convertible mortgage, and within months, real Robert Maxwell did the.

00;05;52;06 – 00;05;54;06
HOST
Glenn Maxwell yeah. It’s Glenn disappears.

00;05;54;06 – 00;06;10;09
GUEST
Thing. So we would have been wiped out. We would have been wiped out within within six months of buying that thing, we would have been blown out. So, yeah, that was one of the great stories from the 80s. And LaSalle at the time was run by a guy named Bill Sanders, who was sort of Pied Piper real estate and went on to form Security Capital.

00;06;10;09 – 00;06;12;11
GUEST
And it was a great education, was a great place.

00;06;12;13 – 00;06;15;10
HOST
And so you got to learn from some phenomenal people.

00;06;15;13 – 00;06;36;08
GUEST
I learned a huge amount working at the family office first, because the family office, Lane family before LaSalle, because the money was real. And, you know, they they said this round, Nichols you know, $0.05 like manhole covers, you know, I mean, they really and negotiated negotiated everything. And we had, you know, of course were taxable everything. So I really learned a huge amount working with that family office money was real.

00;06;36;08 – 00;06;55;05
GUEST
How to negotiate taxes, structuring everything. And then what are we going to LaSalle? I really were in the real estate other a lot as well. But I learned learned the real estate and organizational skills and sort of the real estate business in terms of institutional investment management, fund management with LaSalle. And, you know, as I said, I was just a deal guy from 84 to sort of 90 working on variety deals.

00;06;55;05 – 00;07;04;09
GUEST
And I don’t think I was exceptionally good, but I was a, you know, I was a good player. And, if you ever seen the movie Sliding Doors, I have it’s not I’ve heard.

00;07;04;09 – 00;07;04;21
HOST
I’ve heard.

00;07;04;22 – 00;07;28;08
GUEST
It’s not a great movie, but it’s a good concept. I like the concept with Gwyneth Paltrow, who does pretty well like an English woman. And, it’s about where she goes to catch the two and one life. She makes it one life. She doesn’t catch the two and has two completely different lives because of missing one thing. Well, anyway, I had the sliding doors kind of moment when the, head of LaSalle saw Stewart’s Scott on time on Friday afternoon came.

00;07;28;08 – 00;07;44;08
GUEST
ODesk said, we’re going to open an international office. Do you want to go and and be the first man to, you know, plant the LaSalle flag in Europe? At the time, I was looking to move to be Lasalle’s guy in the West Coast. I was house searching San Francisco. So it was like, so this is, you know, a huge and.

00;07;44;08 – 00;07;55;12
GUEST
Well, I said, sure, why not? Let’s go to London for a couple of years. It’ll be a jolly and, you know, kind of what the heck. And that was 89, 90. And you know, 33 years later, I’m still I’m still here.

00;07;55;12 – 00;07;56;26
HOST
So what what, did he pick you?

00;07;56;26 – 00;08;01;03
GUEST
So yeah, that wasn’t by design. Like, oh, I didn’t want to go into real estate. Oh, I want to go international.

00;08;01;10 – 00;08;03;14
HOST
But you just follow your nose and took the opportunity.

00;08;03;15 – 00;08;17;05
GUEST
Yeah. You said, well, something seems exciting and energetic and opens up doors. Life is interesting. Like I said, I used to do these canoe trips in the Canadian wilderness or whatever. So things like it was a it was an adventure, right? It wasn’t some great career design.

00;08;17;07 – 00;08;22;19
HOST
Why were you chosen? You said you’re like a good deal guy. You know, you’re probably being modest, but,

00;08;22;22 – 00;08;23;24
GUEST
No, that was accurate.

00;08;23;27 – 00;08;29;02
HOST
Why do you think you had the tap on the shoulder and given the opportunity to go and set up, an office?

00;08;29;03 – 00;08;47;19
GUEST
Well, 2 or 3 things. I mean, I’ve got maybe more perseverance than brains. And so I’m incredibly you know, I never sort of give up. I hate to lose. I’m a really bad loser. Which is something you got to get over a little bit. And, you know, I, I’m, I’m an Irish, but also an incredibly reliable.

00;08;47;19 – 00;09;06;19
GUEST
And I had the LaSalle sort of ethos and culture and everything. We’ll talk more about that later. Drove the culture. So I think they felt I was the right guy to carry the flag in terms of, you know, the LaSalle sort of image and culture and things in terms of you coming to Europe. So and again, I proved to be more perseverant, I think, than clever in the early days.

00;09;06;22 – 00;09;10;13
HOST
So talk to me about the early days in the 90s in, in London, Europe. Well, you know.

00;09;10;13 – 00;09;28;15
GUEST
First of all, I mean, Matt, you know, international real estate was a new concept. I mean, in terms of, I mean, clearly equities and other all the other financial instruments were globally investing. I mean, if you’re doing an equity portfolio, you know, global real estate at that time was pretty well real estate capital was local and not really crossing borders.

00;09;28;17 – 00;09;45;22
GUEST
And so this was 1990. JM a company called JMB had come over, done a deal called Rands Worth Trust, which cratered right away. And so that was they were out of Chicago, Neil Bloom and so and there were a group of us that sort of came over at the same time. So Roger, if at Goldman and yet Keith Breslau.

00;09;45;24 – 00;10;05;25
GUEST
Yep. Right there, you had a group of us that sort of came over all at the same time, and a lot of us still stayed here. Yeah. So and so, it was good adventure. But at the time, you were really trying to sell something that was very new. So one international sort of cross-border real estate was a new concept.

00;10;05;28 – 00;10;27;20
GUEST
And secondly, sort of the, the sort of the Sal name was known when I came, you know, who was LaSalle? Nobody ever sort of heard of it. So it was it was really trying to sort of grow, grow plants in a desert in a way. And then resource trust cratered, which made it doubly hard. But very fortunately, 2 or 3 things, I realized which has been a key.

00;10;27;27 – 00;10;51;01
GUEST
Also, the careers, you know, it’s very important to know is it’s not like Donald Rumsfeld, but to know what you don’t know. And so I arrived very sort of naive and relatively ignorant in terms of the market here. And so fortunately, Arif, showed up on my doorstep shortly thereafter and joined me, as did Bruce. So, you know, got people that knew the market.

00;10;51;03 – 00;10;52;13
HOST
And they were local.

00;10;52;16 – 00;11;10;19
GUEST
Look, Herefords had been working in the French market. You’ve been working a French shopping center, as I say, and Bruce had been working with me for a number years, and before that was Jones Lang Wootton. Never be the third name. Surname always disappears. So, so two people that, you know, knew the world, knew the market very well and great people.

00;11;10;19 – 00;11;30;27
GUEST
And obviously we’re still looking in that. But I was really fortunate. I would talk about that. And then early on, was really Arif and I drove a few different ideas, but we formed a joint venture, very fortunate with the Grosvenor Estate. And so LaSalle Grosvenor sponsored a fund to bring. And Grosvenor wanted to get into the fund management business, and we wanted to get into the UK market.

00;11;30;27 – 00;11;55;02
GUEST
So it was a sort of a mutual usage relationship. And at that time Jeremy Newsom was running Grosvenor and Mark Preston was kind of a, you know, up and coming star. And and that was a great relationship. And we had that fund and that worked very well. We’ve been great, great friends ever since. And so early on it was were about creating the relationships and working with the people in the network, to get things going versus like, oh, I’m just going to do a deal.

00;11;55;09 – 00;11;59;17
HOST
And so it was US capital, US, UK initially.

00;11;59;20 – 00;12;00;22
GUEST
Initially as us to you.

00;12;00;22 – 00;12;03;13
HOST
So you weren’t involved with the capital raising piece. It was just heads down.

00;12;03;14 – 00;12;04;12
GUEST
Five. So I was.

00;12;04;12 – 00;12;05;11
HOST
Me.

00;12;05;13 – 00;12;23;01
GUEST
Being a guy. There was a guy named Bob Underhill and then Arif. So yeah, I was doing everything right. So I mean, LaSalle had I mean, it wasn’t known here and in the US. Okay, they had a relationship, but I had to go to those relationships and try and persuade them to come to the UK. And of course, with the Grosvenor relationship that made a huge difference.

00;12;23;01 – 00;12;33;21
GUEST
And then it’s like, okay, it’s not just LaSalle, but have to sell Grosvenor and going into the UK and you’re well shepherded, right? Totally marketed to everybody. I mean, amazing marketing trips.

00;12;33;21 – 00;12;36;21
HOST
Talk to me about the first few deals that you did.

00;12;36;23 – 00;12;54;24
GUEST
Well, you know, we did some deals. Okay. We did a thing called what’s interesting we did called Friary Court in London, which was oh. Okay. Deal. But, you know, you look back then the rent I remember was like 40 pounds a foot and like 30 years later, the rent was still 40 pounds a foot. So now they’ve moved on finally in the city because of cost and all that sort of stuff.

00;12;54;24 – 00;13;11;23
GUEST
But, I mean, you learned that the city rents dropping out for a while. We did a not very good for digital called Fleet Warehouse. We did a deal. So the deals were okay and we did all right. But from then, you know, we really branched out. And you know, Arif, my partner, I’ve been super lucky that he’s a phenomenal deal guy as well.

00;13;11;23 – 00;13;30;26
GUEST
And so on the back of working with Arif, we he wanted to move to Paris, which we said, yeah, let’s do it. And so he moved to Paris and we created a thing called Franklin and Franklin was Paris office buildings which were flying back then at around 7 to 8% yield, you could borrow it, you know, for five, 6%.

00;13;30;26 – 00;13;50;23
GUEST
So you’re getting like 14, 30, 40% cash and cash. And that fund, Franklin, did like a 50 to 60% IRR. And that was quite phenomenal. Like for five investors. I also hired a guy to travel offers, in the Amsterdam, and we created a, securities business because LaSalle had that, you know, a REIT business in the US.

00;13;50;23 – 00;14;12;07
GUEST
So that did well, reasonably well. So we had a variety of things that started to really make good money. We did, we did the first NPL portfolio again headed by RF in, in Paris, or we bought Barclays Bank real estate loan book NPL. This was sort of early 90s. And so the 90s went very well. So for LaSalle we built you know, we opened in.

00;14;12;14 – 00;14;34;23
GUEST
So we were London. Then we opened a Paris open in Amsterdam. We had zero. Then we grew to about €5.5 billion under management. And it was good. We’re making, you know, good and I do a lot of life lessons at the time. You know, I was really looking at people like, Apollo, Blackstone Colony that were coming out of the SNL crisis in the US.

00;14;34;24 – 00;15;01;17
GUEST
Really, or at the naissance of the opportunistic sort of private equity business based on promote carried interest. And, you know, I thought that was the holy grail, that for me, that was the sort of top of the food chain. And so that’s remodeled our business in Europe. LaSalle as sort of the private equity, sort of model. And so I remember going to Stuart Scott, the chairman, said, well, we’ve got to get people, you know, they got to get a percentage of the promoter of their doing the deals.

00;15;01;17 – 00;15;17;24
GUEST
You got to create a promote structure. I remember Stuart, the big guys like I’m not having any of that, none of that. You could only make money through the shares. You know Sal was public at the time and so that was a real battle. But we actually did then achieve creating the sort of private equity structure, which is where we always sort of aspired to.

00;15;18;01 – 00;15;21;16
HOST
And that was right from the genesis of LaSalle. And no.

00;15;21;16 – 00;15;28;16
GUEST
That was I mean, that was sort of we came in 1990 and that was sort of 94, 95. Yeah, something like that.

00;15;28;16 – 00;15;34;25
HOST
So talk to me about did you have kind of particular funds? Is how you structured or was it separate account, how how was the.

00;15;34;27 – 00;15;52;19
GUEST
No, the first thing I mean, I always aspire to the fund business. You know, when I first joined LaSalle only named my first of all. The South part was because they’ve got an account with CalPERS, and I used to go out there and present as a non-discretionary separate account and go to persuade, deal. And like that was painful.

00;15;52;21 – 00;16;17;02
GUEST
And, so I always aspired to have discretionary fund capital. So when we did the French Celine fund of Paris, that was sort of discretion a box. In other words, you could do Paris office building worship and stuff. And so but we did do also accounts with Cargill and Lehman and others. But the idea always was to and UK Realty Partners, the one we did with Grosvenor that was it’s also discretionary fund across the UK.

00;16;17;02 – 00;16;19;07
GUEST
So discretionary funds pool of capital.

00;16;19;12 – 00;16;41;01
HOST
Pool of capital with a particular mandate return profile and horizon you would be investing across. Yeah. Talk to me about Orion and why did you want to set set the business up because, you’re clearly on to a good thing with LaSalle. You’ve, you know, expanded it just shy of 6 billion in terms of deployment.

00;16;41;03 – 00;17;00;26
GUEST
Yeah. No, I love sales. Great. I love the people. I love the organization quality of it all. But as I mentioned, when we talked earlier on, I, I don’t thrive in huge organizations. I, you know, politically. Okay. But not some people are very good at that, you know, enough of your different skills. And so when I joined LaSalle, it was 150 people, a relatively small partnership.

00;17;00;26 – 00;17;27;01
GUEST
And then, went public. And so that sort of changed things, neither good or bad, but changes things quite a bit. And then came the 1999, the strategic merger with Jones Lang Wootton, and which fine I understood the idea of come global. And I won’t go to a lot of details of that, but you know, that transformed it to becoming a large global organization.

00;17;27;04 – 00;17;45;18
GUEST
Whole changed the whole dynamic. And I’m not saying good or bad, but one that was not no longer is exciting or interesting for me personally. Great. Fine. For for JLL. And so that was the gen. So it doesn’t necessarily by design that was the catalyst. I said, okay, this is not sort of the house I wanted to live in originally.

00;17;45;18 – 00;18;03;15
GUEST
Now this is a whole different thing. So, an air of sort of felt, you know, the sort of the same way. And Bruce sort of felt the same way. And, you know, we started here is always kind of the three of us. We were always sort of the Three Musketeers or whatever. And so we start having conversations and saying, well, you know, we did it for ourselves.

00;18;03;15 – 00;18;35;24
GUEST
Initially it was LaSalle, but nobody knew. Yeah, Sal. And so let’s do it again, but this time for ourselves. So we had these conversations and, in 99 and decided to create Orion and the, the mission. The premise has remained consistent. We’ve always been the three of us, which is why I’ve been fortunate. You know, we’ve been lying all these years in that we’ve always said our goal in life was to try and be a pure private equity real estate across Europe and trying to be a leader in terms of performance and as a just a great place to hopefully work for not everybody, for the right people.

00;18;35;24 – 00;18;56;21
GUEST
So we created Orion in 99 with that objective to try and create a pure play real estate, private equity, pan-European firm. And this was also kind of at the nascent. So the euro. And so that also kind of all combine is we would be a euro denominated and we would differentiate ourselves by really being on the ground in the markets.

00;18;56;21 – 00;19;16;19
GUEST
So from day one, you know, dude, everyone knows of course, the movie The Field of Dreams. And so the idea with Comcast or the idea, you know, build it, they will come. So the idea is like we’ll create this thing. And so we opened offices in day one. And I think that’s an important thing for business. A lot of people when that came from us, didn’t really invest like, oh, we’ll come to Europe into Europe’s.

00;19;16;19 – 00;19;40;15
GUEST
I hire a couple people, but they don’t really invest in the structure and what they really need to do to really be a real presence here. So we open Matt Day one in London, Paris, Milan and in Germany and, all Regis offices at the time. And I try to make long story short, but I knew, a guy who used to work for me way back when, at the family who was at Citigroup.

00;19;40;16 – 00;20;04;18
GUEST
Travelers and Citigroup travelers committed €100 million to before Ryan even existed. For our first fund, if we raised, you know, another 100 million, they also provided working capital. They also provided bridge money to do deals to sort of get the thing going in return for getting some of the promote a fund one. And they got too much of the what actually.

00;20;04;21 – 00;20;14;17
GUEST
But but that was a good arrangement. So we owned our business. You know, we never they never had any ownership, but we had the capital right away so we could go to the world, say, listen, you know, the train has left the station you want.

00;20;14;21 – 00;20;15;05
HOST
Yeah, it’s going to.

00;20;15;09 – 00;20;15;22
GUEST
Want to get on.

00;20;15;22 – 00;20;29;29
HOST
Board. That was a question about how, how would you set up three or 4 or 5 offices. Yeah. Once. And raise capital, you know. So you had from a previous relationship they they’d seen what you’ve done with LaSalle across the UK and Europe. Yeah. He’d work wanted in.

00;20;30;00 – 00;20;46;21
GUEST
It was like you and I have worked together before and now you’re at this big institution. So we knew each other and work together. So we had years of relationships. So this is a guy who, you know, we knew each other and trust each other. And he, you know, thought he could make good money on this deal, which was a good deal for Citigroup travelers at the end.

00;20;46;23 – 00;20;49;09
GUEST
There’s a longer story behind that. I won’t get into much anyway.

00;20;49;09 – 00;20;53;02
HOST
So it’s kind of you raised a discretionary fund, 200 million, was it? And he kind of.

00;20;53;05 – 00;21;09;13
GUEST
No, no, we raised 500 million. So we we had a hard cap of 500 million. So on the back of, the traveler’s money and others, we raised the 500 million for fund one, in whenever that was 2000, you know, and, off to the races, you know.

00;21;09;16 – 00;21;19;26
HOST
So talk to me about, your role at Orion, then Bruce’s role, and then our role. How did you how did you split your roles and responsibilities? And he was I.

00;21;19;26 – 00;21;40;23
GUEST
Mean, that’s evolved a lot over time. A lot over time. You know, there’s a that’s a sort of a long, sort of complicated thing. But, we’ve always had what we’ve called overlapping circles. All right, so we’re not. It’s an organization. And again, we’re 45 people, people, you know, we’re very proud. The people have been with us a long time.

00;21;40;23 – 00;22;03;11
GUEST
We’ve been together a long, long, long time. And so I think it’s, for people in their careers all through your career. It’s very important, hopefully, to recognize your personal strengths and weaknesses and hopefully to complement those with other people rather than try and duplicate them, and then to acknowledge when those are come into play or don’t come into play and reward it when it does.

00;22;03;11 – 00;22;25;12
GUEST
And so you need to really hopefully have enough self-awareness, awareness of others, just the roles. And so early on we were overlapping quite a bit. Over time it’s evolved dramatically. You know, Bruce knows everybody in everything in the UK always has. He’s always been very strong. And asset management, I was doing a whole variety of things, including investment and the finance and investor relations era.

00;22;25;14 – 00;22;47;03
GUEST
I was revising. But over time, as it’s evolved, you know, Earth is sort of, in my opinion, one of the great dealmakers of the industry throughout. And so he and so over time, he really became the CIO and led the acquisition effort, although we all get involved in various deals depending. But that has become even more the case over the last sort of seven, eight, nine, ten years.

00;22;47;05 – 00;23;09;25
GUEST
I am, you know, Chicago MBA. I grew up as the finance guy, and so better, worse, I inherit that all the financial operations and investor relations as well as certain deals in other situations. So that’s kind of in the overlapping circles. And now you know, we’re still full on, you know, I’m not 30 years old anymore, but at my age, you can tell me I got a lot of energy.

00;23;09;25 – 00;23;27;28
GUEST
I love what we do. But we also know brought for other younger. We’re not younger. They’ve been with us on average, 15 years, into the partnership. So we still own the great majority, around 80%. But we’re we’re slowly but surely starting to shift, you know, to some version 2.0 or the next generation.

00;23;28;00 – 00;23;49;24
HOST
You know, amazing. So you raised 500 million pounds, you established euros, sorry. Euros. You established all these, you established all these international offices. Right? The idea was what to do and source deals directly yourself, or were you going to work with local operating partners or how how are we going to kind of JV with with other businesses? What was the kind of the strategy?

00;23;49;24 – 00;24;10;22
GUEST
And yeah, no, it’s again, you know, what’s your sort of culture, what’s your sort of USP or differentiation. Then you need to use your spirit and then and so we had a number of differentiating features. One is we are first kind of hands on value creation real estate people. So by being in the markets we were able to source not only at a high level from the partners but also locally.

00;24;10;22 – 00;24;30;17
GUEST
And then secondly, we were never really viewed as foreign anywhere. So we’ve been part of the fabric, you know, in Italy we’re Italian, we’re, you know, in in France we’re French. And so as a firm, O’Ryan is, you know, we’re not people say, or you’re an American company. I said, I don’t know what we are. We’re our own culture, but we tend to be local, and we tend to be part of the fabric of what we’re doing.

00;24;30;17 – 00;24;47;02
GUEST
So we can source at the high level, which has been much more since sort of the financial crisis, but also the combination of that local sourcing and then, Matt, risk control and being really on it in terms of value creation and asset management is a key part of sort of the Ryan thing. So a lot of what we’ve done over the years is value creation.

00;24;47;02 – 00;25;11;07
GUEST
We’re really a value creation machine. You know, if we could do it without having to work or make money, that’d be great. So which is more of the market we’re in now? I mean, now I think you can make a lot of money without doing as much work. But the differentiation is we’re financially sophisticated. We can do Mpls or public to private or this, but more importantly, we have real estate skills and value creation skills that maybe other firms don’t have or don’t for then.

00;25;11;07 – 00;25;15;12
GUEST
So being local enables us to really be right on top of the risk and implementing that.

00;25;15;14 – 00;25;19;23
HOST
And in terms of the the asset classes that you were deploying capital into.

00;25;19;26 – 00;25;38;07
GUEST
I mean, early on, I mean, you know, the industry was back that is mostly offices and retail. And that’s kind of what the that was were the main food groups and logistics. We were doing logistics early on. We were building logistics way back when. And so we did a lot of office, so called forward fundings where we committed by an end.

00;25;38;07 – 00;26;06;15
GUEST
But we take the leasing risk and commercialization risk. We were doing a variety of since beginning. I mean, Arif was started his life as a resident, retail developer for say, as you say. So we’ve, you know, always been quite strongly comfortable sort of retail development, reposition. So we did a whole variety things, but primarily those sectors across Europe consistently made money, and we made a ton of money in France in the early on, we were very heavy into the French market.

00;26;06;18 – 00;26;28;09
GUEST
We’ve been in Italy for 22 years and consistently made money there. We opened our office in Spain in 2009. So right at the, you know, the GFC, that was very it made some money. You got a large retail. You know, we sort of stayed in the I will say method, you know, private equity. It’s about you want to exit and you want to make money in the exit at the end of the day.

00;26;28;09 – 00;26;41;09
GUEST
So we stayed in the deeper Western European markets where you thought at the end you can if you when you’ve done your work, whatever you can realize and sell it at the premium cap rate. So we’ve stayed in the main France, Germany, Italy, Spain and.

00;26;41;09 – 00;26;43;13
HOST
You just to they’re more liquid, correct?

00;26;43;15 – 00;27;04;05
GUEST
Correct. In the 20s. Right. Because you want to sell and you want to when you done something you want to get that premium. And and so if you want to at of time maybe capture the you know what. Back then four and a half cap rate or four cap rate or whatever you want to be in those deep markets for once in a while, there’s that investor that says, I want to have a Paris office and I’m going to pay, you know, the top sort of core price.

00;27;04;08 – 00;27;13;12
HOST
Who are you competing with at the time when you set the business? So. Was it a sophisticated were there as many international investors or was it much more.

00;27;13;15 – 00;27;32;26
GUEST
Likely it was easier because it’s harder in different ways, but as much less competitive. And much less sophisticated. So, you know, early on you had I don’t know, you had people that are like, not around now, O’Connor or JB and, Blackstone has been there consistently and they were doing logistics early on. And platforms, it’s shifted around quite a bit.

00;27;33;04 – 00;27;36;14
GUEST
It’s shifted around over the years. And I should have a more succinct answer.

00;27;36;14 – 00;27;38;03
HOST
But yeah, it’s it’s it’s.

00;27;38;04 – 00;27;40;09
GUEST
Very moves and moves and grooves around.

00;27;40;17 – 00;27;47;05
HOST
What was the what was the hardest thing in terms of setting the business up at that time that you had to kind of overcome?

00;27;47;07 – 00;28;12;14
GUEST
Well, you know, in the beginning I the very one a story. When, LaSalle found out I was creating competitive business, I was style, escorted out of the office. And so the next day, I went to Regis office with my credit card and, you know, said, okay, I’ll sign up for an office. So, you know, then you’re like, you’re sitting in a taxi with a meter running on your credit card, you know, so time, becomes really intense, right?

00;28;12;16 – 00;28;38;23
GUEST
In terms of getting things done in terms of time. So the time pressures feel quite, dramatic, but but otherwise it’s all pretty exciting. And, you know, you’re super energized and you’re thinking you conquer the world. And so I wasn’t done. I yeah. You know, I think something’s really hard or really, I think there’s really important 2 or 3 things, like any enterprise is you have to say, okay, I’ve got a vision, really clear vision of what the business is going to look like.

00;28;38;25 – 00;28;51;13
GUEST
And the business end up really looking, you know, pretty well, exactly like what we envision. And then really clear, like what resources do I need to do to implement it. But we’ve done it all before. You know, we had done all this already and.

00;28;51;13 – 00;28;52;11
HOST
Someone else’s wallet.

00;28;52;12 – 00;29;13;27
GUEST
Correct. And so, you know, that template was all there. And so, it was really a matter of just really racing hard to get things done. So it’s pretty exciting. I mean, you know, you got to get the right. It’s a cliche, but you had to get the right people. And everyone on a board in the same, same path was I should make something sound harder than that?

00;29;13;27 – 00;29;14;24
GUEST
But it was, you know.

00;29;14;28 – 00;29;19;23
HOST
Was was that a real challenge, the people aspect, in terms of getting the right people in the right local markets.

00;29;19;23 – 00;29;42;26
GUEST
Shifted quite a bit over time. So no, initially, I mean, it’s you know, it’s kind of an exciting story. Said you were kind of going to come in, get a piece of the action. You can be the sort of, what what really, changed, evolved over time is initially what we set up in the various countries. Those country people sort of viewed themselves as, maybe not separate profit centers, but, you know, sort of whatever.

00;29;42;29 – 00;29;50;28
GUEST
And I think that was not over time, it evolved to say, this is much more one thing you’re not really trying to create emperors and various and.

00;29;50;28 – 00;29;52;20
HOST
Compete against, you know, yeah.

00;29;52;23 – 00;30;09;27
GUEST
It could be the right word. But I mean, they just it needs to be much more all clean, all together, which is what we for sure right now. It’s it’s very and people move around and do different things. It’s not asylum. It’s not as competing. It’s not siloed right now. It’s it’s very much one organism. People work through the different markets.

00;30;09;27 – 00;30;26;18
GUEST
I think getting that right over time and how rewards are shared and how people are comped. And all this to make sure that these are not silos. This is one organization. I mean, if you’re all sitting in one office, it’s quite easy, and we’ve gravitated to more of a certain London now than you know, proportionately than in total.

00;30;26;18 – 00;30;42;20
GUEST
But organizationally, you want to be very much all rowing together. And, you know, that’s the other great strength of Brian is that and I think it’s organization. It’s a very collegial people supporting each other that we’re all in it together, which is why one of the reasons that people have stayed, you know, a long time.

00;30;42;23 – 00;30;58;12
HOST
And I guess one of the things is, I mean, if Italy’s not hot at the moment, you deploy capital there, right? But, you know, you might be channeling it into France, but you want to keep your Italian team happy. And part of the action, as you said in the. And so when the market does come up or when the opportunities do present, you can kind of pounce and take advantage of it.

00;30;58;13 – 00;31;19;06
GUEST
Yeah, I mean, it’s if you’ve hit a, a key point about like a fund three, which was sort of 2000, was right around the financial crisis. Eight nine we didn’t do a lot in Italy, but we’ve got a great team. They’re great people. So when it comes time for like promote allocation, reward allocation, you’re going to say, okay, yeah, we’re going to reward Italy even though because they did everything right, the team is great.

00;31;19;06 – 00;31;33;14
GUEST
But just for that point in the cycle, Italy wasn’t the thing. And so over the years we’ve tried very and I think fairly successfully to make sure you’re right exists, as you said, you make you keep the players on the pitch where you need them because you never know. Now we’re doing a ton in Italy, quite successfully.

00;31;33;20 – 00;31;36;18
HOST
And and do you as a business, do you work with operating partners?

00;31;36;22 – 00;32;01;01
GUEST
Oh, yeah. We never I never really answer that, actually. Yeah, I flirted around it. We’re we’re not a sort of an operating partner model. There are firms that are saying, okay, we we’re sit here in London or wherever, and, and it’s a model that’s perfectly fine. We’re going to use operating partners. And so we’re much more of a sort of an incentivized, we have incentivized relationship that help us in different situations and sort of horses for courses.

00;32;01;08 – 00;32;28;01
GUEST
So we’re not an allocator operator model. We’re a very hands on control freak sort of business. And but having said that, we use partners and groups around Europe to help us implement whatever it may be. So it might be a construction company that’s our partner, Genoa, that they’re in for x percent, and they’re going to get a certain incentive or an influence, or it might be a project management firm in Edinburgh who again has certain incentives.

00;32;28;03 – 00;32;42;24
GUEST
And so there are different structures for different situations. So you know, one of the advantages of being around a long time is obviously, you know, people long time. And you know, those that can work with you and really support you. But it’s more of, I’d say, an incentivized relationship model.

00;32;42;27 – 00;32;44;23
HOST
Yeah. Yeah. Rather than just working with.

00;32;45;00 – 00;33;02;27
GUEST
Yeah, we don’t set okay. We have this operating partner agility. That’s what we use. Yeah. Now it’s it’s deal specific. You bring in those resources that you need and then you create a relationship with that incentivizes them. So maybe they’re making some investment, maybe have some ownership. Maybe they have no ownership, but just some kind of promoter or whatever.

00;33;02;29 – 00;33;13;10
GUEST
Yeah. You’re trying to mitigate the downside risk. And so it’s it’s a fairly complex thing, but it’s, it’s, you know, it’s this network of people that you work with for a long time that you know, can deliver.

00;33;13;12 – 00;33;17;01
HOST
How many funds have you raised over the years?

00;33;17;04 – 00;33;17;15
GUEST
Me.

00;33;17;17 – 00;33;19;05
HOST
Pro for a Ryan.

00;33;19;07 – 00;33;42;25
GUEST
Ryan. And no, we’ve Ryan we’ve had five up funds that we had this one sort of income fund. And, we’re raising fund six now. So, total deployed. We’ve investment totals below close to 11, 12 billion. Total amounts raise 5.6 billion of equity, or from around the world. It’s, it’s evolved over time.

00;33;42;25 – 00;34;04;03
GUEST
Historically, it’s been about 55% us, another 30% or whatever. Europe and then some Asian, Middle East. It’s been historically around a third foundations and endowments and other third sort of pension. And then recently it’s grown in terms of high net worth individuals and then also sovereigns, shifting around.

00;34;04;04 – 00;34;12;09
HOST
Just in terms of the allocation into real estate or working with you in terms of the type of institution that’ll back you, you. So it’s changed as that nature changed or.

00;34;12;12 – 00;34;32;06
GUEST
Yeah, I mean, it it well, we sort of expanded it quite a bit in oh 8 or 9. And so initially the foundations and endowments and a couple of sovereigns were a big portion of it. So I said the high net worth individual has increased pension is increased. Some, I expect high net worth individual to increase more going forward.

00;34;32;09 – 00;34;38;05
GUEST
I think us to Europe over the next few years will be proportionally less, than it’s been.

00;34;38;08 – 00;34;39;17
HOST
Because.

00;34;39;19 – 00;34;56;03
GUEST
Because of sort of I don’t know if you call it challenges and opportunities. I’d say first challenges in the US. So I think the US market is a bit of a, you know, it’s a bit of a train wreck. The office market is a disaster. And so a lot of us funds are sort of self absorbed into what’s going on in the US.

00;34;56;05 – 00;35;19;12
GUEST
Secondly, they’re, sort of maybe the flip side of that is I think, well, maybe there’s job opportunity in the US, maybe we don’t. We wouldn’t actually, the dollar euro hasn’t worked to their advantage the less to the extent they don’t hedge the last 7 or 8 years. That might really be you really should say maybe you should come now because of maybe the the currency is going to be more favorable towards them going forward.

00;35;19;12 – 00;35;31;20
GUEST
It’s the number of don’t like the currency noise. And then you’re going to see I think increased. And then the other side is just going to be more capital from Middle East Asia and within Europe itself. And I’m talking about for opportunistic for higher return.

00;35;31;20 – 00;35;36;22
HOST
Yeah I’m talking about the core. Yeah. Yeah. And why is that. Why more Middle Eastern and.

00;35;36;25 – 00;35;40;18
GUEST
Well Europe’s more money. So money keeps pouring in.

00;35;40;21 – 00;35;42;28
HOST
To diversify diversifying away from.

00;35;43;01 – 00;36;06;07
GUEST
A region. So I mean the US is a huge market in and of itself. And so you could make the case to say, okay, I can deploy within the US. I don’t do, you know, do I need to go so or elsewhere in the world or not? But I think Europe offers certain advantages, but I’m biased. But if you’re in the Middle East or you’re sitting in places like Malaysia, whatever, you need to invest outside your own country because you’ve got more capital than you can effectively deploy in your region.

00;36;06;10 – 00;36;11;06
GUEST
Yeah. So and then you go, oh, there’s Europe. And and it’s very you looking good.

00;36;11;09 – 00;36;18;28
HOST
And can you just talk to me about why some funds can raise capital in this current environment, why others really struggle.

00;36;19;01 – 00;36;37;24
GUEST
Well it’s we’re looking at the toughest capital raising environment. You know I’ve ever seen that I mean it’s extremely challenging now. And I think it’s because of a lot of investors are questioning how does real estate really work and how does it fit in their portfolio. Because the change now, I mean, real estate is a diversifier real estate is still critical.

00;36;38;01 – 00;37;06;09
GUEST
The consultants will still advise on it. Having said that, the fundamental shifts in how real estate are being used first, the retail shift in your firm’s e-commerce and now the office work from home has made a lot of funds saying, okay, but how? What we don’t how do I really play this? What’s going on? So I think there’s a bit of a pause right now, which has made capital raising extremely difficult in terms of people examining how to best which is an opportunity.

00;37;06;09 – 00;37;18;10
GUEST
I mean, that’s why there’s great opportunity today. And so I think right now, in my view, those that raise capital, the money is gravitating more towards larger generally.

00;37;18;12 – 00;37;21;11
HOST
The larger shops. Yes. And why is that?

00;37;21;14 – 00;37;37;29
GUEST
Because if you, one of the thing, as I say, when you go raising capital in the US, it’s a couple of fish. There’s lots of investors. So you can fill your net with fish. If you start raising capital in the Middle East or Asia, it’s more whales. And so in other words, they’re large, much larger investors, fewer of them.

00;37;38;06 – 00;38;01;18
GUEST
And those larger investors, by definition, only if you’re going to commit to 300 million, I have to commit to a, a billion, 2 billion plus fund. And so there’s a the type of investor means that there’s a great proportion of money, you know, it’s going because the fish are less active right now. And the whales are still sort of there in the whales because it’s whether it’s petrodollars or sovereign funds or whatever.

00;38;01;21 – 00;38;25;20
GUEST
And so those raising capital have to one, I think sourcing network deploying right now is more important than ever. So the you know, like our organization, the fact that we have a network for many, many years, I think you have to have incredible key strengths, whether it’s, you know, in our case, it would be the sort of value creation skills and the ability to do sort of negotiated structured transactions.

00;38;25;20 – 00;38;38;09
GUEST
So, but it’s it’s an extremely challenging time to raise money. There’s a lot of inertia, which is really which is always the way, which means it’s a great time to deploy. It’s going to be a it’s going to be a primo vintage over the next couple of years.

00;38;38;12 – 00;38;42;21
HOST
So talk to me about funds. It’s how much capital you’re looking to to raise or fund.

00;38;42;21 – 00;39;12;06
GUEST
Six. You know, our last three funds have been €1.5 billion. Fund six. We have a similar targets or the 1 or 2 billion. We’re looking for initial close in the next few months. We’ll see. But in the 600 million range it does, I say move. People move with slow and inertia. But we’re in that similar size for us to be in that one and a half to 2 billion, amount, I think it’s going to be a bit like the global financial crisis, not in terms of opportunity set, but in that there’s less debt available.

00;39;12;06 – 00;39;28;07
GUEST
I mean, that’s part of the opportunity is that obviously debt is much harder to come by. So you’re going to need more equity to do deals. Back in 0809, you know, we were doing deals all equity. And then being able to put financing on, you know, 18 months or 24 months later, which then hyped up the returns.

00;39;28;07 – 00;39;44;13
GUEST
And so I think you’re going to see how we could talk about sectors, whatever. But in the residential sectors and others, you’re going to have to do you have a lot of rescue capital or be able to negotiate deals, all equity. And so your fund size may be 2 billion, but the JV may be a bit less because you can have much lower.

00;39;44;16 – 00;40;05;26
GUEST
I mean, our fund three after financial crisis had peak LTV of only around 30%. Well we did really well. I mean the fund did great, but you know, it would just pick up, which was a lot of people say, oh, you can’t make money opportunistic, you can’t get the debt. And I’m like, no, it’s the exact opposite. I mean, if you can do deals, all equity and underwrite them to a sort of low teens IRR, that’s quite phenomenal.

00;40;05;26 – 00;40;08;06
GUEST
And if the debt comes on later, then you’re hyped up.

00;40;08;10 – 00;40;11;27
HOST
Talk to me. Opportunistic returns. What are we talking 16 well.

00;40;11;27 – 00;40;40;01
GUEST
You know it’s you know like I said I’ve been around a long time and there’s no logic to the opportunistic target returns. Because, you know, interest rates. I mean, as I said, when I started in the business, when interest rates, like 17% and then, you know, interest rates went down to negative. And for that whole time, the opportunistic, there’s always been 15 to 20% in one and a half to two times equity, multiple, regardless of sort of the risk free rate.

00;40;40;01 – 00;40;57;05
GUEST
And so that’s where, you know, we’re still in that 15 to 20%. IRR, you know, one and a half to two times equity multiple. And so that’s, that’s where we are. And then that makes, you know, does it make sense or does it make sense. It doesn’t matter. I mean, we’re an absolute in business. We’re working for the promote anyway.

00;40;57;08 – 00;41;12;03
GUEST
So kind of regardless of what targets or people put out there, that’s where we want to, you know, as a business. That’s where we want to get to. And so that’s what we’re driving for is to say, okay, we want to generate the returns and we generate, generate, promote. You know, don’t say you can’t eat IRR.

00;41;12;06 – 00;41;26;19
HOST
Yeah. Talk to me about working for the promoter. What that means. Because you’ll obviously take fees on the way for managing that capital. But I’m assuming you’ve got it take quite low fees or just kind of cover your costs. But the way you get aligned is by smashing it out of the park, right? And capturing some of the promoter and the upsell.

00;41;26;19 – 00;41;42;05
GUEST
I think it’s really I mean, again, it’s your business model and your culture and what’s your business model? And, you know, I’m not saying ours is the best model or anything like that is just saying it’s your look at your business. What is it? If you’re a private equity, pure private equity shop, you’ve got a fee stream.

00;41;42;05 – 00;42;02;00
GUEST
And the fee stream is covering your costs and making some money or whatever. But that’s not the main event. And so by that I mean we’re not necessarily in a, machine that says, alright, we’re just trying to grow assets under management year after year, and we want to be 50 people and 100 people, 150 people and grow to be exact, you know, 50 billion, which is great.

00;42;02;00 – 00;42;18;25
GUEST
I mean, that’s a you know, that was the LaSalle model and or and more the Blackstone model today, our model is one where you’re saying, oh, I want to create funds of a size where I can have the organization that’s right, size and the top level team and then deliver, promote. And that is sort of a wealth creation model.

00;42;18;27 – 00;42;22;06
GUEST
And, but it puts a lot of pressure on performance.

00;42;22;12 – 00;42;36;26
HOST
Of course, you touched on it a minute ago in terms of kind of sectors and asset classes. Where do you see the opportunity, in the opportunistic space in terms of the actual asset classes? You. Yeah, yeah.

00;42;36;29 – 00;42;56;20
GUEST
I can tell you, I, I have to kill you or what? 2 or 3 things. One, the business has changed a lot since Covid, right? And the business changed more rapidly. It’s changing more rapidly, evolving over the last ten years than the prior. You know, 30, it always evolves. You’re always trying to be at the front edge.

00;42;56;20 – 00;43;15;26
GUEST
But by that, I mean, when I mentioned the two main food groups used to be office and retail of the real estate industry for a long time. Right. And now, okay, retail became a dirty word sort of pre-COVID in terms of e-commerce. And then Covid really made it sort of the ugly girl in the bar or ugly big eye or whatever only person.

00;43;15;28 – 00;43;36;05
GUEST
And then, now, of course, office is the dirty word and the ugliest and the most. So but you’ve taken the two main areas and now you’ve got a whole swath of the institutional investor. I don’t I don’t want to play in those. And I’m not in a and so and I’m giving sort of a because this is important perspective.

00;43;36;05 – 00;43;53;00
GUEST
Like where’s the opportunity. And so I’m not saying those are the opportunity. But that’s interesting in that there’s a whole swath where a lot of people have just black listed and put off, which used to be the. So then you have all this capital, less than there has been, but a lot of this capital saying, oh, I like logistics.

00;43;53;00 – 00;44;10;29
GUEST
Although now logistics, I just came back for this gathering where logistics was sort of number three in terms of negative perception, I think primarily because of pricing, because it became so attractive. Now people are saying, you know, it’s a bit hot, hot and overcorrecting. So now you’ve got another main food group, which is a bit. And so the recourse of says, oh, what do you want?

00;44;10;29 – 00;44;32;23
GUEST
Oh, I want data centers and life sciences, which means you’ve got all this capital looking for really, frankly, very, very small, component of the overall industry. So I’ve got to the answer is that it’s much more in the current market. It’s much more situational than sectoral or thematic. And that doesn’t mean there are themes that Orion likes and themes that we’ll do.

00;44;32;23 – 00;44;59;06
GUEST
But the opportunity set now is much more about the rescue capital and the the impact of the dramatic rise in interest rates very rapidly, and how people hit the windshield and the debt problems and the pressures that are coming. Now, that might be a might be an office deal in London. It might be a residential developer in Germany, it might be shortage of capital for, it might be a retail press rescue situation in Spain.

00;44;59;08 – 00;45;24;13
GUEST
But having said that, if you’re going to go to any of these things, you’ve got to make sure you’ve got the new sustainable kind of property that will operate post-Covid world, you know, older secondary office and Canary Wharf. I mean, there isn’t a price, right. And so it’s very, very stock specific. And so rather saying, oh, I’m going to, you know, I’m an equity investor, I’d say I’m going to buy tech.

00;45;24;15 – 00;45;45;06
GUEST
You’re asking I’m really buying tech. I’m buying individual company or individual situation. And I’m really looking maybe to get myself in some kind of risk mitigated position. So that’s preferable. Whatever. Now having said that, there are certain areas that we do like in Orion, I mean residential across the world, across Europe, there’s a shortage everywhere, particularly for just the main stream.

00;45;45;14 – 00;46;15;00
GUEST
Now, the pricing, the dynamics of change across Europe quite a bit. I mean, northern Europe is getting pretty well hammered, but we’re deploying and I like deploying still in mainstream residential in southern Europe. I think there’ll be residential opportunities in Germany. And so I there’s a market which fundamentally your supply demand imbalance is compelling almost everywhere. If you can get into the right metrics, I think there’ll be a lot of, residential situations that are capital starved or deprived or can’t deploy and implement business plans, hotels.

00;46;15;00 – 00;46;33;08
GUEST
Everyone’s talked about, we’ve been successful. We did this one in Rome recently. We’ve done a couple others. We’re not a hotel expert. On the other hand, we can create it. We can do it. I think there’s real money to be made in terms of value creation and and hotels and providing capital and expertise to reposition hotels. Although the surge of pricing.

00;46;33;08 – 00;46;43;01
GUEST
Right, I think is not necessarily sustainable. And so, you know residential hotels but yet it’s much more situational, which I call the rescue capital, which is super exciting.

00;46;43;01 – 00;46;45;25
HOST
And how would you define Rescue Capital.

00;46;45;27 – 00;47;05;22
GUEST
Or rescue capital is like, okay, you’ve got, a deal or a portfolio where you’re financing is coming up or you’ve got a mess coming up. The valuations have been now come down, pick a number 20%. So you used to have 100 million. Now they’re willing to lend you 70 I’m 30 million short. And I’ve got a CapEx planned for another 20 million I’m 50 million short.

00;47;05;29 – 00;47;25;29
GUEST
And where do I get it. And so I can’t. And not everybody but you or your situation saying, I haven’t got it, I need it. And so I’ll talk and negotiate with somebody I know and trust to bring in that capital, maybe in a mare’s press preferred position with some sort of shared option where we can still say in the game.

00;47;26;05 – 00;47;33;05
HOST
So you can really take, advantage of some distressed opportunities by, by, by being quite clever.

00;47;33;07 – 00;47;35;16
GUEST
Distressed, distressed may be too strong a word.

00;47;35;21 – 00;47;37;13
HOST
Or motivated sellers or multiple.

00;47;37;17 – 00;47;56;19
GUEST
People who have capital shortfall and capital needs that are going out and trying to do something to access capital in a market that’s liquidity constrained, where bank finance is very difficult to obtain at low as it’s at low LTV and very expensive equity core capital is on the sidelines. I mean, core capital days for paralyzed because they know how to price.

00;47;56;21 – 00;48;17;07
GUEST
So there’s there’s fairly few players or years correct liquidity constrained market. And you need capital. And so is that distressed. And not necessarily the banks may not necessarily be foreclosing or whatever. But you’re you are capital. You have a capital need in a market that is capital constrained and capital is relatively expensive. So it’s a good opportunity.

00;48;17;09 – 00;48;21;26
GUEST
Yeah. And this is called rescue Capital. I wouldn’t call it, you know, not distressed necessarily.

00;48;21;26 – 00;48;55;07
HOST
Yeah, sure. You over the last few years we’ve seen quite a lot of single track shops set up, i.e. just logistics specialists or just residential specialists. You touched on as well in terms of maybe, sovereign wealth or other capital shops allocating capital to big global institutions, a to access their real estate offering, but also probably get a, get involved with the other asset classes or the other investment products that they offer as a pure play, real estate focused, platform who will not be constrained to a particular sector.

00;48;55;12 – 00;49;02;03
HOST
Have you struggled to raise capital or has that been an issue just in terms of the wider dynamics, going on in this space?

00;49;02;05 – 00;49;23;12
GUEST
I mean, as I mentioned, it’s sort of the what investors need. Who who do investors need to do what? Right. So if you’re a major sovereign, and you’ve got a big team and a lot of skills and capabilities, then you’re going to say, okay, I want to go into German logistics or whatever. And so you’re making that decision and deploying and you’ve got the skills and set everything to do that.

00;49;23;14 – 00;49;42;20
GUEST
If you’re but the majority of capital sources in the world don’t have that internal team, the skill set and the capability. And so therefore that’s where a group like Orion is saying, all right, if, you know, I’m a group in Malaysia, I’m a group in the U.S or Europe, you know, I’m going to commit 50 million or 100 million or whatever.

00;49;42;23 – 00;49;58;17
GUEST
And I’m looking for somebody, a manager, and it’s no different than I mean, you have to think of everything in terms of investments or investments. So if you personally might want to invest in the equity market, do you have the skill and capability to pick all the stocks or whatever? Or if you’re big enough, you can have your own team.

00;49;58;17 – 00;50;09;25
GUEST
If you’re if you’re not or you don’t choose to have a team in that thing, then you need to really, you know, go with a sort of Orion group. So the two sit by side by quite, quite happily.

00;50;09;27 – 00;50;14;28
HOST
Yeah. So you’re the real estate shop and you can take advantage of the opportunity.

00;50;14;28 – 00;50;41;27
GUEST
I mean, we’re looking for best relative value across Europe at any given time. We’re sector agnostic. Yeah. And we have the benefit of having been in the markets for 30 years. People have been with us on average ten, 15 years. Our senior management, you know, 15, 20 years. And so we have that perspective and the ability to say, okay, is it residential in Germany today or is it a hotel in Rome and make that kind of rather than if you’re only in a sector, of course, that’s what you like.

00;50;42;04 – 00;51;07;22
GUEST
Well, that sector isn’t always necessarily the where you should be deploying money. Yeah. And so yeah, it might be fine for the major investors as well to go there. But as a business, if I’m, you know, whatever German logistics, that may not be great for the next two years. And so I think as a business, we prefer to say we want to see where there’s the best relative opportunity, no different than an equity investor wants to go look across the whole, you know, stock market and say, where are the best, you know, money.

00;51;07;22 – 00;51;12;21
HOST
To be made? What are you most excited about now as we kind of look look forward to 2024 and beyond?

00;51;12;24 – 00;51;28;19
GUEST
Well, this is a super I mean, we’re no doubt we’re in a great vintage again. So this is you know, we’re it’s not the same as the GFC because the global financial crisis you had, you know, interest rates going down to nothing. So you could kind of pile in. And then afterwards all the tide rise. Now it’s fundamentally different.

00;51;28;19 – 00;51;52;00
GUEST
We’ve got interest rates up. It’s going to stay high relatively high. And you’ve got, as I mentioned, the shift in how real estate is used. But there’s no doubt the next couple of years this for a, promote oriented carried interest business. This is this is the time and this is one of these great vintages where because you’ve got massive value shift and changing not only because of interest rates, because also how real estate is being used.

00;51;52;00 – 00;52;11;21
GUEST
So you’ve got lots of problems out there. Same time you’re relatively liquidity constrained, not that much capital and finance being constrained. So this is I mean clearly one of those. Great. So I’m excited to say this is time we can make a lot of money. I mean we can deploy and really create promotes, you know, which is was similar to the GFC but with different dynamics right now.

00;52;11;21 – 00;52;18;26
GUEST
So I think for, you know, it’s kind of an Orion time. You know, this is kind of why we were built perfect time to take.

00;52;18;26 – 00;52;19;12
HOST
Advantage of.

00;52;19;12 – 00;52;20;23
GUEST
Our kind of time frame.

00;52;20;26 – 00;52;33;11
HOST
It would be, remiss of me not to ask you about, the deal. Panorama, Saint Paul’s with HSBC. Well, what can you tell me about that? It’s a landmark.

00;52;33;12 – 00;52;48;26
GUEST
Well, first of all, I could tell you, as I’ve said in life, I’ve been very lucky to have phenomenal partners. And that deal is Aeroflot arms deal. So I’m not going I just, you know, so I’m here, but I’m going to, you know, I gotta give credit where credit is due. And it’s it’s his, his deal. There’s a lot of them.

00;52;48;26 – 00;53;11;10
GUEST
It’s a very O’Ryan like transaction that we. It was a failed, you know, dropped out. And I’m not going to spend a long time, but I’ll say two things that the deal had fallen through from another buyer. We came in and bought it off the rebound after having done all the work. Secondly, got the planning to increase it from 350,000 like 600,000ft, which we’ve done a lot of previous work on that, during the whole bidding process.

00;53;11;13 – 00;53;34;17
GUEST
So that was huge. And that’s very Orion like in terms of value creation. But importantly, I’m going to back up a moment from the deal and just say, you know, as we talked about office, nobody likes office. Well, and I don’t say I love office by any means, but panoramic Saint Paul’s and other things Orion is doing clearly demonstrates that this trend to.

00;53;34;17 – 00;53;56;22
GUEST
And I won’t blow it. But the new state of the art green high amenity building is super real. Let me tell you about this is not. And so we are achieving this and across different buildings where we’re pre leasing super strongly at rents above pro forma because of the product, because of the soil. Obviously the occupiers want to get their employees into the management, wants their employees back in the office.

00;53;56;25 – 00;54;17;28
GUEST
And to do that means they have the best office at the best locations, offering all the all the singing and dancing. So and panoramic. Saint Paul’s is the sort of poster child for sustainability. There an a greener building and all of London 25 meter pool, roof terraces and everything. So it’s an example of these sort of corporates saying, I’m going to it’s not about rent.

00;54;17;28 – 00;54;36;16
GUEST
I mean obviously negotiate, but you know, you’re paying twice the rent per foot. You would if you’re in Canary Wharf. Now, the corporates may be downsizing some, but it’s not. It’s not about that. It’s about getting the right office to get my employees back in and make a statement. Green statement the world. So that’s panoramic. Saint Paul’s in spades.

00;54;36;19 – 00;54;40;28
GUEST
But we have it in Lisbon. We have it another in Milan. We have in other markets as well.

00;54;41;04 – 00;54;43;24
HOST
Yeah. Because you’ve got hotels and, yeah, I.

00;54;43;24 – 00;54;45;09
GUEST
Talk about offices and I.

00;54;45;09 – 00;54;48;10
HOST
Walk into offices in terms of other, other locations in.

00;54;48;12 – 00;55;13;11
GUEST
Lisbon, we’re doing office project, but they’re green, state of the art, and we’re strongly, strongly pre leasing now. So Param Saint Paul’s is a is a phenomenal example of an era should be, you know rewarded kudos every which way for a a phenomenal product value creation thing. And then the HSBC is sort of the shows this stamp of what the corporates want today.

00;55;13;13 – 00;55;16;11
GUEST
Right. Has you from the beginning they wanted that dream.

00;55;16;13 – 00;55;17;21
HOST
That green badge.

00;55;17;27 – 00;55;19;19
GUEST
Yeah. But also where the action is.

00;55;19;23 – 00;55;20;03
HOST
Yeah.

00;55;20;05 – 00;55;31;01
GUEST
I mean you see it in the West End in London as well. I mean the West End’s tight. The rents are going to do owners talking. You know, you talk to people have projects but what happens to a secondary building at Canary Wharf? I don’t know.

00;55;31;04 – 00;55;33;21
HOST
It’s going to be interesting to see how it. So there’s all.

00;55;33;23 – 00;55;50;19
GUEST
This the bifurcation of the market which we all know about right about is is huge. And so but I’m not saying a like office but selectively for the right thing, for the right product. You know, you can do extremely well because the corporate sets what they want. And we’ll pay for.

00;55;50;22 – 00;55;56;05
HOST
Has your, definition of success changed over the years?

00;55;56;07 – 00;56;15;26
GUEST
Not a lot, actually. No. I mean, I think, you know, when you’re in an environment like when I was at the Sal, you’re always influenced by where you are, and that influences your thinking and what you think. You may want to do. And then when you’re out of that and you’re on your like on your own, when that you can relate, then you really realize, okay, what is six?

00;56;15;28 – 00;56;44;25
GUEST
And it’s very different for different people. And so, you know, I think I’ve been fairly good in touch with myself as to what I want life. So one of the reasons Bruce and I have been together in so much all these years is we have very shared vision for having something that goes on beyond ourselves. And so it’s not and I’m not saying this is smart or whatever, you know, it’s never necessarily been about maximize short term wealth, you know, which we could do in different ways, you know, and but it’s always been about creating this enduring enterprise.

00;56;44;25 – 00;57;02;01
GUEST
And Ryan goes on well beyond us. And I think I think we’re very, you know, strong on that path and have done, you know, we still always things to do, but I think we’ve done pretty well on that as well as wealth creation. But, you know, wealth creation, what’s the right amount? How much? Whatever. I don’t know, but I’m clear that’s a driver.

00;57;02;01 – 00;57;07;03
GUEST
So I’ve been driven wealth creation. But I’m not a pure materialistic wealth creation. You just listen.

00;57;07;04 – 00;57;08;10
HOST
You love the game, don’t you?

00;57;08;17 – 00;57;25;12
GUEST
That was a game. And then building something, building the. So, building the organization and having that for some reason does it for us. You know, other people maybe could care less. You know, they’re, they build a house and sell it right away. You can make a difference to them. So it’s to each their own or some people need very instant short term gratification.

00;57;25;12 – 00;57;44;00
GUEST
Some you know, I’ve always had a longer view. So it depends on your. But for me it hasn’t changed too much. You know, in terms of building an organization of people, some place where people, you know, we’re you know, again, a Ryan we’re extremely proud in that the partners we brought in with us over 15 years, you know, we’re 45 people, but the average ten years, almost ten years.

00;57;44;05 – 00;58;03;09
GUEST
And so we have a great culture. And I think, success is also about have I built or created a culture that I’m proud of that I feel and, you know, within Orion, we have very, very strong culture of what we believe in, how we operate. And, you know, for that’s not for everybody. But if it fits for you, then that becomes your home.

00;58;03;09 – 00;58;05;21
GUEST
And you relate and say, this is my place.

00;58;05;21 – 00;58;11;10
HOST
What can you shared a couple of, lessons about building a high performance culture?

00;58;11;13 – 00;58;36;27
GUEST
It’s not it’s combination of high performance. But, you know, there’s high performance, which is cutthroat killer Shark Tank. That’s fine. There’s high performance, which is, you know, I was never my son was a rower where you’re all in the boat, you know, rowing together, and your individual score doesn’t even exist. And so we’re a, a culture of always been, high performance working together, but collegial and and mutually supportive.

00;58;37;00 – 00;58;44;21
GUEST
And so we’re try and I think over time, people realize that by helping you and helping each other, then the whole thing succeeds, and there’s enough for all of us.

00;58;44;21 – 00;58;46;16
HOST
And taking a very long term view with that as well.

00;58;46;16 – 00;59;06;18
GUEST
Clearly a long term view and not only yourself, but the organization doing what what’s best for the organization. I mean, obviously you have to meet your needs, need to be met, and so it has to meet your needs in terms of wealth or to achieve mentor all these. But at the at the end of the day, you believe I’m doing that by supporting the overall organization organization goals than just my own narrow agenda.

00;59;06;20 – 00;59;07;13
GUEST
Right.

00;59;07;15 – 00;59;14;01
HOST
So van, you’re obviously a global trustee of the the Ulli. Can you talk to me a little bit about who are you, ally and what is your role?

00;59;14;03 – 00;59;28;21
GUEST
Yeah, well, you like Urban Land Institute. I’m a great fan of you, ally, because it’s sort of for the people. By the people. So you ally is not for profit. You know, its mission is to really create the best practices in the real estate industry. It’s, you know, 20,000 members or more in the US and growing well in Europe.

00;59;28;24 – 00;59;51;00
GUEST
And so, you know, I recommend you ally to people become members because of the not only the networking but the skills and the sharing is quite phenomenal. And again, it’s not for profit. But importantly, also I chair what’s called the urban plan, in the UK, which is a program that introduces sort of real estate careers in schools in less advantaged areas throughout the UK.

00;59;51;00 – 01;00;18;02
GUEST
So it’s really creating diversity in the industry. And so Urban Plan does these workshops in schools, and it’s quite fantastic. And so I think for the you for all people in the industry, you ally is an extraordinary organization in terms of sharing but also skill, knowledge and the urban plan is something people get involved in that really helps diversity in our industry, bringing people in that might not have interest, real estate or property careers otherwise.

01;00;18;02 – 01;00;26;28
GUEST
And so, you know, I encourage people to get involved. You’ll have a great support. I have been all my career and, so I recommend plugging in to you all.

01;00;27;01 – 01;00;31;20
HOST
Well, I’ll, I’ll make sure that there’s a link in the description of this podcast so people can. Oh, that’d be great.

01;00;31;20 – 01;00;44;16
GUEST
Oh, that’d be super. Yeah. Both for you, ally. And then for the urban, it’s called the Urban Plan, which is again, is this program bringing workshops into disadvantaged schools throughout the UK. And now it’s spreading across Europe quite strong. Fantastic.

01;00;44;18 – 01;00;56;22
HOST
Amazing. Well, look, that a question I ask everyone on the podcast as we draw to a close, is if I gave you 500 million pounds worth of capital, who are the people? What property? In which place would you look to deploy that capital?

01;00;56;22 – 01;01;23;26
GUEST
People? I mean, that’s our business. So, you know, if you look what Orion is sort of doing without, you know, giving a way to think towards one is, I believe in residential right now. We’ve been and I would deploy across southern Europe in mid-market residential for sale, for sale residential. I mean, I think for rent is interesting, but much more difficult to do social pricing so, so for sale residential for a portion of that across southern Europe.

01;01;23;26 – 01;01;49;06
GUEST
I think Germany is going to have particular distress and also in the residential in the residential area. So I would looking for residential opportunities across Germany in the for sale side. I think there’s going to be lots of distress and pressures there. I would say, you know, whether it’s 100 million, I don’t want to think that I would look for hotel situations that are need capital to reposition.

01;01;49;09 – 01;02;19;26
GUEST
So repositioning and upbringing up hotels. And then part of it sounds is very Orion like, which is what we say to investors is I’m agnostic. And so I’m not saying, well, I’m going to go to any sector or any country. I think today I’d have that capital to say the rescue capital to go into situations and say, I can come in in a structured, negotiated transaction where I protect my downside by some sort of preferred method, and part of the upside in newer state of the art assets that are sustainable post-Covid.

01;02;19;29 – 01;02;39;22
GUEST
And we’ve been doing that, and you can do that selectively going forward. So, you know, how I split between those depends how things go along. But southern Europe, Rosie German Rosie some hotels. And you know, what do you call rescue sort of preferred method I think the preferred method that business is a good one at the moment.

01;02;39;24 – 01;02;50;16
HOST
One last question, because I think it’d be remiss if I didn’t ask you what what advice would you give someone who’s entering or kind of midway through their real estate career right now, I.

01;02;50;18 – 01;03;08;23
GUEST
I was mentoring some people through the Urban Land Institute. I should give a plug for the Elizabethan. And I said, first, you know, make sure you really it’s really generic everything, but follow your energy. Follow you know what? What motivates you rather than try and do something that you think is like CV correct. And then have the people started quitting their jobs.

01;03;08;23 – 01;03;11;25
GUEST
But I’m sorry. Like, no, no, I didn’t mean like, you know, quit. Right.

01;03;11;25 – 01;03;12;27
HOST
Have a plan. Yeah.

01;03;12;27 – 01;03;35;09
GUEST
Have a plan. I mean, don’t just say this is boring and I’ve quit. You know, I’m, you know, I’m still a great believer. Everybody’s different, but I’m a great believer and still trying to go for the equity and getting into an equity side of, of the world rather than just, something that runs only on fees or per hour or whatever.

01;03;35;09 – 01;03;37;28
HOST
See me like rather than be advisory is kind of participate.

01;03;37;28 – 01;03;54;21
GUEST
But I mean, you know, everybody’s different. So I’m so too biased. I think real estate is a great career for young people. I’m still saying to people across that I think it’s a great business. I don’t think it gets I the way or disintermediated or whatever. I think the human element becomes still very, very strong across the board.

01;03;54;24 – 01;04;10;17
GUEST
I think it’s important, Matt, to. Right. But what drives you? Do you want a short term gratification? Then maybe you’re more broke, or maybe you should be in a broker where you get it right away. And so I think it’s very individual and very specific. But you’ve got a got to work on your skills. Analytical skills more than ever.

01;04;10;20 – 01;04;32;01
GUEST
I think analytical skills are hugely, huge, hugely important in our business, that decision making. So we stress everybody to make sure analytics are super strong. And then because interpersonal skills are, you know, in this business still great. You’ve got to work on your all your interpersonal skills. Well there’s negotiating presenting all that. So don’t you know, get away from screen and really work on your.

01;04;32;03 – 01;04;47;19
GUEST
And that’s very old fashioned sounding. But I think that’s still as you want to progress and become a leader, you have to have those skills rather than just the, you know, very good on a, machine or analytics and then really look at yourself and say, what do I like? What do I you know, what? What makes me?

01;04;47;22 – 01;05;04;19
GUEST
If you don’t have the energy to put into it, then it’s gonna isn’t going to happen. So snap. Very useful general. It’s pretty generic stuff. I think, you know, specialization versus not I think there’s great I think if you want to specialize is great. I think residential specialization quite interesting if you want to do in hotels or whatever.

01;05;04;19 – 01;05;09;09
GUEST
So I mean, we’re generalists, but I think there’s a lot of opportunity and specialization as, as you mentioned.

01;05;09;09 – 01;05;14;22
HOST
Yeah, there’s a lot of opportunity across the board. Well look, van, you’ve had a phenomenal career. Exciting things.

01;05;14;25 – 01;05;18;26
GUEST
They all are still going strong. It’s still a lot to do. Oh, it’s always a lot to do it.

01;05;18;26 – 01;05;27;16
HOST
Clearly you’ve got bags and bags of energy and you’re really excited about this next vintage. And I certainly will be watching what you and, the Orion team wants to achieve.

01;05;27;17 – 01;05;30;09
GUEST
Thanks, man. It’s Orion’s time. It’s our kind of time. So appreciate it.

01;05;30;16 – 01;05;32;09
HOST
Love it. All right. All the best. Thanks.

01;05;32;16 – 01;05;33;15
GUEST
Thanks. Likewise.

00:00:01:05 – 00:00:35:15
HOST
Welcome to the People Property Place podcast. I’m delighted to say that Tim Lumsden, founder and CEO of Marchmont Investment Management, a leading operating partner to institutional capital specializing in UK real estate strategies, joins me on the show today. Tim set the business up in 2011 and is responsible for the overall business and investment strategy. He started his career with BNP Paribas Real Estate before joining SG Commercial.

00:00:35:17 – 00:00:45:18
HOST
He went on to become a fund manager at Trite Acts before setting up Marchment. And it gives me great pleasure that he joins me here today. So, Tim, welcome. Thanks so much for joining.

00:00:45:21 – 00:00:46:20
GUEST
Thank you. Thanks for having me.

00:00:47:01 – 00:01:01:09
HOST
Not at all. Well, look, as you know, we’ll get on to marchment further on in the conversation, but a question that I love to find out and ask first is, is how and why did you get into to real estate and decided to pursue a career in this space?

00:01:01:11 – 00:01:21:07
GUEST
Yeah. Well, I, I guess I had a general interest in business economics when I was at school. Albeit the predominant focus was on, sport at the time. But, when, when there was academic focus, that’s where it was. But I didn’t really have any direction as to where I felt that I could take that or where indeed.

00:01:21:08 – 00:01:43:11
GUEST
I, I thought that would sit. And I think it was actually my dad who’s an engineer, suggested that I go and do some work experience with the, company called Sanderson Town and Gilbert, who are a, chance of being practice based in Newcastle, which I did. My dad’s experience with them would be more on the quantity surveying side, and I think their rating team.

00:01:43:11 – 00:02:05:16
GUEST
But, I was a general, support to the office for, for a week or two, and, and I guess, you know, with that got some insight into the, the sector, the industry, and I guess, like many before me, you know, the attraction of it being not entirely desk based, but ultimately, you know, vested in finance and business, you know, was the, was the appeal.

00:02:05:16 – 00:02:34:14
GUEST
So I took the, I guess, quite binary decision at that point to, to apply to do an estate management degree, which I, which I did at Heriot-Watt University. So, up in Edinburgh, which was, yeah, fantastic experience, tremendous city. You know, interesting degree course, but probably a bit more, academic, or, yeah, theoretical theory based than, than perhaps I’d expected.

00:02:34:14 – 00:02:55:17
GUEST
And I guess that was what drove me to, to seek out some, some experience in the sector to establish if that really was, you know, where I wanted to, to end up, and I, I was very fortunate to get a, data inputting role with, a company called Weatherall, Green and Smith. As will probably come on to that now, BNP Paribas Real Estate.

00:02:55:19 – 00:03:15:21
GUEST
But, yeah, you know, they had a lovely office in Charlotte Square. And I, yeah, as the role suggests, it was really a support, data entry helping with the comps for the rent review guys, the valuers. And, you know, great, great team up there. A guy called Andy Cartmell was my, my boss.

00:03:15:21 – 00:03:32:15
GUEST
And, Yeah, really, they really, you know, treated me as, as a proper employee, even though I was just sort of, dropping in on a Friday, doing a few hours and then picking up a few, Scottish notes in a and a brand envelope at the end of the day. But, it was. Yeah, it was great, great experience.

00:03:32:17 – 00:03:55:02
GUEST
The role evolved a little bit into sort of summer internships, if you like, and, and allowed me to, perhaps get a bit more involved beyond just the data entry. And I think that was what really cemented my interest in the sector. And I guess also the acknowledgment that the, you know, the sector had a wide breadth of of roles that, that you could pursue, which in itself was was interesting.

00:03:55:02 – 00:04:15:24
GUEST
So, that was that was really university and I guess the, you know, Steven Herd, who ran the office there at the time, was very kindly said, look, you know, there’s a a role here for you when you graduate. But, he said having himself just come back from a stint in London. He said, you know, there’s there’s a lot of experience to be had, down in London.

00:04:15:24 – 00:04:47:16
GUEST
And, that’s what I did for, for a couple of years. That was 23 years ago, I think. Now. So, a couple of years ago, you know, a, a great grounding with, with those guys up there and, and obviously it facilitated, my joining the graduate program with, well, what was still weather recruiting Smith and went through a few different iterations of weather and at Israel and, a few t shirts along the way, but, finally became PMP, PowerBar Real Estate, which is where I trained and, and qualified.

00:04:47:20 – 00:04:55:21
HOST
So before we get on to that, you touched on kind of growing up just a love sport. Did you want to be a professional sportsperson or was that the kind of the main?

00:04:56:00 – 00:05:17:11
GUEST
I think I knew early on that that was probably unlikely, but, I think that was really my, my social outlets and, yeah, I loved it. We played a lot of golf, a lot of football, a lot of tennis. And, you know, it was, yeah, it was something that I really enjoyed. I got through, got by academically, and it did what was did what was required.

00:05:17:11 – 00:05:23:16
GUEST
But, yeah, I think from a passion perspective, it was, it was all about the sport and to an extent, still is.

00:05:23:18 – 00:05:30:00
HOST
And you touched on your dad in engineering. Did you have anyone else in the family that did property or real estate?

00:05:30:02 – 00:05:56:05
GUEST
No, I didn’t. There was no, there was no background to real estate, really. So, it was, I guess in hindsight, a slightly odd, odd, trajectory to pursue or, opportunity to pursue. But, I think in hindsight and I think particularly looking at this sort of jobs market now, I would have probably done a more general, perhaps economics or, business degree just to keep those options open.

00:05:56:07 – 00:06:12:21
GUEST
You know, I think what we do, a lot of it you learn when you, when you’re in it, as, as distinct from, in a, in a classroom, if you like. So, but, you know, fortunately, it was it was something that I enjoyed. And, you know, I guess from a vocational perspective led me to, to hopefully the right road.

00:06:12:21 – 00:06:32:16
GUEST
But, certainly at the time, there were very few non-cognitive applicants to the, you know, to the graduate program. We were almost all from from a real estate degree. You know, better than anybody else that’s, that’s changed somewhat now for to, to the benefit, I think, of, of our industry. I think people bringing different skill sets is, is a positive thing.

00:06:32:16 – 00:06:35:13
GUEST
But, back then it was, yeah, a pretty.

00:06:35:13 – 00:06:42:16
HOST
Well trodden, partly well-trodden path. So you got on the train, came down to London, did you or did he start BNP up in Newcastle or.

00:06:42:18 – 00:07:04:10
GUEST
Well, up in Edinburgh, but, yeah. Then moved down with, you know, with some friends, and that then girlfriend now, now wife and, Yeah. Had a great time, you know, and unbeknownst to me, the, Clapham was the, surveyor’s world, but, only through a recommendation of a friend. Ended up, ended up living there and pretty much have ever since.

00:07:04:10 – 00:07:26:06
GUEST
But, so, Yeah, but I had a great time, and I think, you know, very fortunate to be on a, a graduate program, which I was very well structured, but also within a business that was, you know, very encouraging of, of, you know, young, young people in the business. So, you know, I’ve got a lot of good friends and, and people have done business with who, you know, I worked with.

00:07:26:06 – 00:07:28:24
GUEST
But back then in sort of 2001 onwards.

00:07:29:01 – 00:07:33:21
HOST
So what was those rotations that that kind of initial grounding that you had? Yeah, I.

00:07:33:21 – 00:07:57:16
GUEST
Was I ended up very much in it in a sort of an investment side of things. I started off in the development funding team, we, I say the wrong way. I was, you know, putting the dots on the maps, but, the team was advising the likes of development securities, as was then, helical bar on on quite strategic, large scale, developments, predominantly offices.

00:07:57:18 – 00:08:27:23
GUEST
Which was great grounding and a real, you know, exposure to, to to that, that asset class, if you like. And, and also the financial modeling that went around it. And then I actually did my valuation rotation in the Secure Lending Team. So we were doing valuations on behalf of banks, which again, I think was a was a really interesting slot because it had an element of transactional aspect to it, because we were valuing in support of transactions that were, that were going on.

00:08:28:00 – 00:08:57:18
GUEST
So yeah, that was you know, that was really interesting and then ended up in the investment agency team, which was a national Investment Agency team across all sectors. Which was fantastic. Yeah. Some, some great people. And, you know, a great, great time in the market. You know, it was we sort of come through and beyond the dotcom bubble and, you know, the market was strong, you know, interesting to think of who made up the client base at that stage.

00:08:57:19 – 00:09:16:14
GUEST
I don’t think anybody had really heard of private equity real estate at that point. It was very institutional. And it’s, in its makeup. Certainly. And, business, you know, the likes of Aviva, Clay League in general. You know, that was the, the bedrock of the client to who we were advising.

00:09:16:16 – 00:09:18:09
HOST
CB pension scheme.

00:09:18:11 – 00:09:30:23
GUEST
Yeah. And a couple of which were actually managed in-house as well, which was which was interesting and done by a couple of, you know, really, impressive characters who, you know, I think quite a lot from, in hindsight.

00:09:31:00 – 00:09:40:18
HOST
So did you always once you went into is you always have a disposition towards investment is in terms of that’s where your interest and skill set kind of aligned.

00:09:40:20 – 00:10:02:01
GUEST
I think so. I’m not going to say it was some, you know, grand plan to, to end up there. I think it was clear that my skill set was probably well suited to that side of things. You know, I enjoyed the, the analysis and, and, you know, it also is a very people based business, you know, it necessitated that socializing.

00:10:02:01 – 00:10:23:11
GUEST
And, I’ll be honest, I wasn’t the, I wasn’t the best investment agent the world, but I, but I enjoyed it, and I enjoyed the, getting in behind. What the. You know, what the objectives of the clients were? You know, and it was, I guess that’s what triggered the ultimate desire to to be on that, the other side of the fence, along with being a, yes, relatively average investment agent.

00:10:23:13 – 00:10:35:16
HOST
So who are you? You’re a BMP for just shy of seven years or so and left in January oh six. If my dates are correct, and you went to go and join a business called SG Commercial, why? Why was that and how did that come about?

00:10:35:18 – 00:10:55:08
GUEST
I did, yeah, I think, I think one of your previous, guests, Rob West, probably articulated the, the background to SG commercial, but, it was a business set up by, James Dunlop and Colin Godfrey and Rob. James and Colin were ex, whether all’s employees as well as, who I didn’t agree with, they weren’t there when I was there.

00:10:55:08 – 00:11:22:20
GUEST
But, I knew of them through through contacts. But they still had with weather roles and, Yeah, just a I think from a personality perspective felt felt really aligned with, with what Colin James were trying to do. And yeah, I think it was a natural opportunity to, to perhaps get a little bit more responsibility. Colin, was was actually a fund manager in one of the aforementioned, in-house funds that, weather roles.

00:11:22:20 – 00:11:40:02
GUEST
And, so he was very much and obviously then became, on the tri tech side of the business. And I think there was a real attraction there to, to having that sort of dual role of advisory and also potentially sitting on, you know, the other side of the fence as, as we put it. So, yeah, it was a it was a great opportunity.

00:11:40:02 – 00:11:43:21
GUEST
And, you know, a fantastic, you know, period. Really.

00:11:43:23 – 00:11:47:02
HOST
And so what role were you doing exactly when you joined ESG?

00:11:47:07 – 00:12:14:01
GUEST
Yes. The predominant role on the sell side, was to manage the disposal of a lot of the tri tax enterprise zone investments. So pretty big box, tri tax had built the business around syndicate at high net worth money, which they were investing initially into tech space products, then enterprise zone. So, you know, they were everywhere from Greenock to, you know, you’re a central maximum on the M8 between Glasgow and Edinburgh.

00:12:14:01 – 00:12:48:15
GUEST
But also Newcastle turns back to my, back to my roots and and yeah, you know, you had a lot of I guess you would describe them as sort of cost conscious occupiers like T-Mobile, orange, big call centers, in these offices and, yeah, you know, the liquidity for those assets became more challenging. But, you know, I was fortunate at that point where I was, charged with trying to dispose of them, that, yeah, we did some, we did we did quite a lot of deals on the other side on the, I guess the, the buy side or advisory side.

00:12:48:17 – 00:13:20:04
GUEST
We were doing a lot of work with a combination of family offices, institutional capital, Chancery gate, helical bar, and, I guess the genesis of the management business was the relationship that I had with a, a family office, which, came came about in, I would say sort of 0809 the beneficiary of this, what was actually quite an institutional trust managed by Royal Bank of Canada in Jersey.

00:13:20:06 – 00:13:46:06
GUEST
The beneficiary was a high net worth individual who, I guess best described as as somebody who was seeking an exposure to real estate, didn’t want to come in via a pooled vehicle. What the autonomy and the control, but didn’t have the time or the expertise to to execute the strategy, I guess. So, so I advised him on, three office buildings, one in Victoria, one in Wimbledon and one in Croydon.

00:13:46:08 – 00:13:57:19
GUEST
And really that became the the sort of, the trigger to, effectively formalize a, an investment management business to, to grow on that capital base.

00:13:57:21 – 00:14:13:21
HOST
Because you touched on if you just rerun the conversation, high net worth, syndicated capital. Can you for someone who doesn’t know what that means, that mouthful, can you can you just explain how the mechanics of that work and, yeah, how it comes together in reality?

00:14:13:21 – 00:14:41:12
GUEST
I mean, the regulations have changed. I guess the business that Tri Tech’s had was similar to that of Merchant Place, or matrix, for example. And really it was the Ifa’s, the financial advisor network who would be advising their clients on diversified portfolios. And these businesses try to being at the forefront of that was was an opportunity to gain exposure to, to commercial property.

00:14:41:14 – 00:15:11:05
GUEST
Initially they were doing that through through sort of tax efficient wrappers. If I can put it that way. But latterly when I was in, when I moved over onto the tech side of the business, you know, we were putting together non non based products, just, syndicated investments. We bought, for example, the IHG headquarters in Denham, you know, so you might have had 200 investors putting in, you know, anything from maybe 10 to 15,000 each to up to maybe 100, 250,000.

00:15:11:05 – 00:15:36:08
GUEST
So it was true. Truly syndicated. Capital. The legislation around that has changed slightly now. But and obviously child tax evolved out of that into, into what they’re doing now. But for example, when they were in 0607, there was a desire on behalf of those supporters of tri tax who who had done very well in their partnership with them to, to, to expand.

00:15:36:08 – 00:16:02:10
GUEST
And one of those opportunities that tri tax identified was the Polish market, which was which was fascinating. I I think probably by virtue of the fact that I was the only one willing to go back and forward to Poland every other week became, very involved in that, right from the sort of embryonic stage of of assessing the opportunity from, from, from a demographic macro perspective through to the capital raising.

00:16:02:10 – 00:16:36:12
GUEST
So I was quite involved in that capital raising. Again, that was done through the RSA network. And and then I was responsible for the implementation of the strategy that Colin and, and market identified, alongside an operating or an asset manager in Walsall. Which was fantastic. I mean, you know, very grateful that they entrusted me with that, that role, which, which I really enjoyed, great partners in, in Poland led to, you know, a huge amount, about that country, you know, I can’t speak highly enough of the of the people there.

00:16:36:12 – 00:16:56:19
GUEST
And and the opportunity was interesting, I think, I guess as I reflect on it now, it’s easy and in hindsight, but, you know, the market there was clearly evolving as, as, as the country was, was, was evolving itself. And, you know, there was a big expectation that they would continue to see significant GDP growth. The likelihood was that they would join the euro.

00:16:56:21 – 00:17:14:01
GUEST
That’s that still hasn’t happened. And this was, you know, quite a while ago now. But but, you know, there was a lot of capital and I guess until we were in the market or I was in the market, certainly, you know, the realization of the origin of that capital was quite interesting. You know, there was a lot of Spanish investment that was a lot of Irish investment.

00:17:14:02 – 00:17:33:02
GUEST
There was a lot of U.S. investment. And then really, the only sort of core investment that they had was the German funds, who were very prevalent in the market. But the Polish domestic market was quite limited. There wasn’t a huge amount of institutional capital as we would have here in pension funds, etc., invested in, in commercial property.

00:17:33:02 – 00:17:57:15
GUEST
So, you know, with the team, we, you know, we we invested in some really, really good interesting value add assets, you know, really taking advantage of the of the growing, growing economy out there, different occupied types, a lot of new entrants wanting to get into this sort of burgeoning market. And, it was fascinating. Clearly, you know, we through the, through that fund came into the GFC.

00:17:57:17 – 00:18:24:03
GUEST
And I think, you know, I can say that on, on the ground, the team did a fantastic job maintaining and improving the income streams. The challenge that we had was that there was essentially a liquidity vacuum which prevailed on account of the fact that all the capital was almost all international capital, which then, you know, retrenched from from that market into their own, you know, leaving, you know, very little liquidity other than pretty much the very prime assets owned by the German institutions.

00:18:24:03 – 00:18:43:15
GUEST
So, yeah, that was challenging it, but it was, you know, we we stuck with it and worked hard with the team in Poland to, to, extract as much value as we could. But, yeah, great, great learning curve for me. And I was very grateful to, to the team there for, affording me the opportunity to, to do that.

00:18:43:17 – 00:19:00:13
HOST
You touched on, the genesis of, of Marchment being, high net worth and, individual who was an investor, probably in one of these syndicated funds who, rather than getting pulled with a load of different investors, wanted to have more direct control and access. Can you just talk to me about how and why you set up Marchment?

00:19:00:13 – 00:19:03:03
HOST
And had you always had that entrepreneurial itch?

00:19:03:05 – 00:19:30:22
GUEST
Yeah, disappointingly for the podcast. No. Yeah. Almost. On the contrary, I really enjoyed the the big corporate. I really enjoyed when when I was at BNP Paribas, I did a, when they were, when the business I worked for, which was latterly at Israel, was bought by BNP. The there was a huge amount of work and time and money invested in trying to look at cross-selling between the the European businesses that they bought, which was a very big business in Germany called Milhares.

00:19:30:24 – 00:19:53:13
GUEST
One in Paris called Augus to out. And whether it was in in the UK and, yeah, I was lucky enough to be involved in some of the, the endeavors to, to, to do that. You know, that was quite revealing in itself. I know we did it. We did a piece of work in, in Paris, which was actually for a, for a German client in who had a portfolio of Paris offices.

00:19:53:13 – 00:20:11:16
GUEST
And I went over there to try and support the sort of, financial analysis of what they were doing, which was one of the more challenging roles I’ve had, I think, my wife for last that she, she was on the other end of the phone as an actuary, trying to help me see the spreadsheets at night.

00:20:11:16 – 00:20:30:06
GUEST
I think we probably clocked up more on the mobile phone bills than, then we should have, but, but, you know, really interesting. I think, you know, at the time, the big challenge was that the broker markets around Europe and I guess the USA, etc., are very different. So in, you know, in the Paris market, for example, it’s very much eat what you kill.

00:20:30:06 – 00:20:48:22
GUEST
And, you know, the guys there weren’t even really talking to each other. Never mind, never mind us when we came over. So it is you know, I can see how challenging that integration can be for for businesses looking for pan-European, exposure. But I think, you know, it was a really interesting time to be involved in what was then a, you know, big corporate, big bank.

00:20:48:24 – 00:21:05:05
GUEST
So, you know, I mean, you know, if anything, you could have asked me then that’s the trajectory I would have tried to stay on and, and grow within a bigger organization. And I guess sort of iteratively, I ended up getting smaller and smaller when I worked back down through USD. And, you know, obviously briefly tried tax was bigger.

00:21:05:05 – 00:21:40:07
GUEST
But at the time when I was working with them, child tax was still a very small business. You know, there was only 5 or 6 US working in London. Contrast that to to now obviously. But so no, there was no sort of budding, desire to be an entrepreneur. But I think what we did, you know, along with the, the investor, who supported me initially and I think, you know, working with somebody who wasn’t in the sector was a really interesting, outlook because, you know, they were viewing real estate from a much more top down macro opportunity wasn’t, you know, inevitably, having worked in the sector from from day

00:21:40:07 – 00:22:10:03
GUEST
one, you know, you’re inclined to view it from a sort of ground up occupier investor market, etc.. But I think what was really interesting was how the, you know, the investors coming from other sectors view the opportunity. And I think, you know, the it became clear that there was a desire to try and grow the exposure for this investor and hopefully then add other like minded investors to it, principally through this relationship that that had prevailed with RBC.

00:22:10:05 – 00:22:49:23
GUEST
You know, and, you know, what we had was a very institutional counterparty in, in a, you know, and offshore, managed trust, but, you know, behind it was one and ultimately, you know, multiple beneficiaries who were, very opportunistic. And I guess the the strategy of management initially was, was largely directed by that desire of theirs really to be reactive to the, to the market opportunity rather than look at it as some sort of allocation play, you know, they were they were they were of the view which I supported that this was a you know, it was a very interesting, compelling buying opportunity through 2010, 2011, 2012 where, you know, the

00:22:49:23 – 00:23:23:13
GUEST
market was, you know, not not awash with buys. And I guess a little bit like we’ve seen in the last 12 months, you know, there were institutions who were, if not for sellers, certainly, motivated sellers. And, so really, you know, that drove what at that time was a largely sort of sector agnostic view to the market because it was really identifying the, the either imperfections in a sales process or a management process that that we were looking to, you know, to take advantage of.

00:23:23:13 – 00:23:49:01
GUEST
And, and I guess I say that very carefully, given the, many of the listeners and indeed my colleagues have come from institutional backgrounds. But I guess what we were doing then was buying the smaller assets from the bigger institutions, which, you know, practically, you know, these guys, when there’s small assets in billion pound funds, you know, the smaller, smaller deals, you know, can’t be the focus or perhaps they’ve aggregated these through different portfolio acquisitions.

00:23:49:01 – 00:24:11:14
GUEST
And so yeah, you know, I guess, put very simply, we were trying to identify imperfections in the management of what was predominately institutional, owned real estate and, and employ, you know, being a much more, you know, a smaller organization, you know, employing a sort of proactive approach to the, to the management of those, of those assets.

00:24:11:14 – 00:24:20:16
HOST
Right. And so you, as you touched on your sector agnostic. So, yeah. And in terms of the investable universe, there was that retail, office industrial mainly that you would look at. Yeah.

00:24:20:16 – 00:24:48:14
GUEST
I mean, I think, bias and I should say that at that point about, six months to a year in, I was fortunate to be able to lean on the infrastructure that the family office had in place for the strategies that they had outside of commercial real estate. So I wasn’t sitting entirely by myself in a, in an office I had I had a team around me who were doing different strategies, but also, you know, gave me this sort of framework of, of an infrastructure of the, of their business, which was which was great.

00:24:48:14 – 00:24:50:13
HOST
In terms of what, like lawyers accounts and.

00:24:50:14 – 00:24:53:10
GUEST
Yeah, accounts lawyers. Yeah. Exactly. That, you know, an.

00:24:53:10 – 00:24:55:16
HOST
Office environment, they would dress.

00:24:55:18 – 00:25:14:23
GUEST
CFO who was able to, you know, to help guide me through, you know, that set up that establishment, you know, which was, which was great. So it wasn’t a, you know, I think, you know, you think you set your own business up. I wasn’t, you know, a I had the three assets that we’d acquired and sort of converted it into sort of de one.

00:25:15:00 – 00:25:36:09
GUEST
If you like. And B, you know, we had the, the background of the, the infrastructure that the family office had. So, you know, it was a, it was really interesting opportunity, but I think, you know, my experience to date at, well, both child tax and, and BNP was largely on the investment side, financing structuring side.

00:25:36:09 – 00:26:03:08
GUEST
So I didn’t have the experience of the value extraction from, you know, asset management. And I think, you know, that really is where through to today is also the USP. And, Julian Perry, who’s one of my partners in the business, joined at that point from Castle as capital, just across the road here, where he spent more than ten years, you know, in a very, very value add, strategy, which,

00:26:03:10 – 00:26:26:18
GUEST
Yeah, had given him huge amount of exposure to everything from, you know, planning strategies, you know, leasing campaigns, rent views, you know, the whole spectrum. And again, they were, you know, largely sector agnostic as well. So he, you know, he had experience across the piece. So, so I guess what we were able to do, I think our first deal, which is always the key one that.

00:26:26:18 – 00:26:43:23
GUEST
Yeah, we were clinging on to and. Yeah, and name no names, but the people who helped me keep, keep Ahold of that deal, one of whom is a previous colleague at the fund who we were buying from, probably gave us more time than perhaps, others would have afforded us. But we were we were going to get there.

00:26:43:23 – 00:27:06:22
GUEST
It was just, you know, at that time, you’d expect we were putting structures together. We were, bringing debt side by side. So, yeah, we were fortunate to be given the time to buy a portfolio of ten, assets. From fund, everything from retail, warehouse, high street retail, offices, leisure, you know, gym and, so, yeah.

00:27:06:23 – 00:27:28:00
GUEST
And I think, you know, what that gave us was the ability to really get our teeth into, you know, we were we had high conviction that this was a good point in the cycle to be buying. But I guess, you know, our underwrite was really underpinned by being able to extract value from the, you know, the value add strategies that we were to employ from an asset management perspective.

00:27:28:00 – 00:27:56:16
GUEST
So, and yeah, I have to take my hat off to Julian for that, rather me, I was, yeah, I could, I could see them up, but I think yeah, at that point what was really important was that there was no separation between the, the investment and the asset management. And it’s something that we still today find, you know, critical to, to what we’re doing and ensuring that, you know, when we’re underwriting new deals, you know, the asset management team are intrinsically involved in that because the reality is, you know, that they’re going to be responsible for the execution of that.

00:27:56:16 – 00:28:09:22
GUEST
So, you know, we spend a lot of time as a team, you know, across the disciplines, including development, management, asset management and investment, making sure that, you know, we’re all aligned so that when that, contract gets signed with everyone’s behind the business plan.

00:28:09:22 – 00:28:15:18
HOST
So, yeah, rather than the investment guide is dropping the file to the asset manager going, look what I’ve just bought. Try and make good of that.

00:28:15:18 – 00:28:33:09
GUEST
Yeah, indeed. Yes. So, so that was great. And really, you know, along with an analyst who joined it was really the three of us for the first, 3 or 4 years. And we, you know, we grew the capital base, quite organically. I would say, you know, as people say, you’ve got your own businesses.

00:28:33:09 – 00:28:55:00
GUEST
So we’ve added a person a year and, in 12 years or 13 years, but, you know, we were we weren’t seeking scale for scale sake at that time. You know, it was really about crystallize and performance to just improve the credibility of a business to, to grow through, yeah, through the next stage. And, so, yeah, it was fairly embryonic.

00:28:55:02 – 00:29:19:13
GUEST
But we were fortunate that, you know, the market went with us as well, which, you know, clearly was, yeah, it was an added advantage rather than, something. We were, banking on, but, you know, and with that, we were able to crystallize track record. We were, you know, we became a regulated entity, which meant that the rigor of the FCA had had gone through the business and we had the right practices in place.

00:29:19:13 – 00:29:45:18
GUEST
And, and I think, but it was clear if we wanted, you know, the private capital at that stage was, you know, the market had become more normalized. So there wasn’t the there wasn’t the obvious buying opportunity for somebody looking at it at the sector from a very opportunistic, basis. So, you know, we wanted to, to grow the capital base, perhaps more into institutional with a smaller, if you like.

00:29:45:20 – 00:30:06:11
GUEST
And we realized that really we had to, you know, we had to be more thematic in our approach, in order to do that. And I guess this is sort of six, 2016, I guess we were we were we were at that point where we as a business had great crystallized track record, good platform, you know, well known in the market or relatively well known in the market.

00:30:06:11 – 00:30:35:13
GUEST
But, it was opportunistic that my, contemporary mine in the, in the industry, I guess Cam Fraser, is a well known Kiwi in the, in the industry, having held senior roles at CBRE, Jai and and latterly head of the balanced funds at Nuveen, he was seeking a platform to really pursue what, you know, at that stage was was an early mover, but into the whole urban logistics last mile logistics theme.

00:30:35:13 – 00:30:57:24
GUEST
And, you know, it was it was a very opportunistic, connection because, you know, we had the we had the platform, we had the track record. Cam had the thematic, strategic idea to, to take to the, to the next stage of, of of the business. And, it was perfect to cam became a partner of the business.

00:30:58:01 – 00:31:22:20
GUEST
And despite his institutional background, is actually probably the most entrepreneurial of all of us. And, you know, pushes themes, pushes strategies. And, you know, it’s a really good push pull in the, in the office with, you know, ideas. And so Julian, Julian, cam and I, you know, we had then that opportunity to take and try and grow a business around what then became, you know.

00:31:22:22 – 00:31:24:02
HOST
Marchment as it is today.

00:31:24:04 – 00:31:25:07
GUEST
As it is today, I guess. Yeah.

00:31:25:08 – 00:31:44:04
HOST
So when you when you set the business up, did you have a business plan and a structure? You know, was it really formulaic or was it just a case of you had a partner who was clearly family office opportunistic, looked across lots of different sectors and the investable universe wanted to allocate some capital to commercial real estate.

00:31:44:09 – 00:31:49:23
HOST
Was it a case of, yeah, Tim’s go make me some money. Okay. I’ll just go buy some mismanage.

00:31:49:23 – 00:32:26:14
GUEST
Just get to come across this. I, I neither have had a budding desire to be an entrepreneur or a plan, but I did have something of both. But I think, No, look, I think the the original business plan really was to try and grow a platform to facilitate, you know, that aggregated capital. But from a, you know, rather than the sort of granular nature of the, I’d say, money, a bit like, you know, city and Threadneedle had done so well with the select funds, you know, you, you’re utilizing the banks capital relationships, and then you get really good operating partners in, in James Drake and, Tim Baring at

00:32:26:14 – 00:32:48:09
GUEST
Citi was an ex-colleague. Mine. You know, that that that model of, of working with at that time was RBC. We had a really good track record with the RBC guys. And we got sort of derailed slightly by the fact that RBC, went very risk off on, on, on a lot of things really and effectively sort of retrenched the business back, to Canada.

00:32:48:11 – 00:33:12:11
GUEST
So we were somewhat stopped in our tracks, I guess, in, in what would have been the original business plan, however, you know, as you know, as I think you’ve got to be, you’ve got to be quite flexible to the opportunity and, you know, as, as it happened, we then I guess, got went from pursuing, having our own fund and control, which obviously has has a lot of benefits to sitting in more of an operating partner model.

00:33:12:13 – 00:33:34:19
GUEST
And really I think with that, trying to, you know, really exploit what we consider to be our, you know, real USP, which was the ability to originate through our collective networks, to execute. You know, we’ve been doing this a long time now. And and then managed, you know, and I think that, so, yeah, we, we pivoted.

00:33:34:21 – 00:33:37:20
GUEST
So yeah, I’d say where we are now is not where the better.

00:33:37:22 – 00:33:38:12
HOST
Business.

00:33:38:14 – 00:33:56:20
GUEST
Plan would have looked like when we first started. But, you know, one of the benefits of the, the sort of infrastructure that the partner had, on day 1 or 2, like, was, you know, they had an FTE and a, a business that they could help shape that, you know, and, you know, whether you stick to the business plan, it’s always good to have one.

00:33:56:22 – 00:34:15:21
HOST
Yeah. You know, I just love the fact that that was the plan initially, but then as, as it’s evolved, it’s kind of pivoted. And as you say now, you’re a UK focused operating partner to institutional capital, and you take advantage of the opportunities. You find the deal, structure the deals, manage the deals. But you go and get institutional capital to invest or have majority equity in the deals.

00:34:15:23 – 00:34:30:09
HOST
Cam, who’s obviously working at Nuveen Big Institution, he he’s the kind of guy that you would have bought deals off of. In terms of the small, mismanaged sizes. Right. And so he’s kind of moving from an allocator to, to an operating.

00:34:30:09 – 00:34:51:10
GUEST
Yeah. And I think that probably speaks to his his personality is as, as an entrepreneur, you know, he, you know, he has a great relationship with the guys at Jai and Nuveen where he was. And, you know, I think he, he just saw the market opportunity. And I think, you know, it’s not often easy for these bigger institutions to pivot to the opportunity quickly.

00:34:51:10 – 00:34:57:15
GUEST
And, you know, that’s what he wanted. And, you know, fortunately, we were able to sort of offer the platform to, to do that.

00:34:57:17 – 00:35:02:24
HOST
So he came into the business. And what was the idea and what was the theme? And I think going.

00:35:02:24 – 00:35:26:02
GUEST
Back to the basics, you know, we, over the 20 odd years that we’ve all been doing it, you know, we loved industrial for it’s old school, you know, benefits of of granular income streams and, you know, low obsolescence, you know, so we’d all done a lot of that industrial and, you know, we often found, you know, very low vacancy rates, you know, with, with active tenant management.

00:35:26:04 – 00:35:44:14
GUEST
Obviously what you then had was a huge structural shift in, you know, retailing habits and, you know, and that online penetration, you know, really cemented it as a, you know, obviously the sector that it’s that it’s become. But I think, you know, we saw an opportunity from the ground up to, to try and take advantage of that.

00:35:44:15 – 00:36:05:01
GUEST
And we would, you know, we didn’t get too restrictive in our parameters around, you know, how open it had to be or, you know, clearly, you know, we were looking for locations where the supply demand imbalance, you know, we felt would would leave us in a strong position to execute management initiatives that would, would advance income, you know, which is ultimately what we were trying to do.

00:36:05:01 – 00:36:25:10
GUEST
Clearly, what we then benefited from is a huge capital compression, you know, compression over, over the same period. But I think, you know, the thing that we probably are most proud of is the, you know, the advancement of the income, because that’s ultimately the thing that we’re in control of. Other than the timing of the, of the buying, which really speaks to the, you know, the teams on the, on the ground.

00:36:25:12 – 00:36:27:16
HOST
Rather than just buying. And it’s right in the market.

00:36:27:18 – 00:36:47:12
GUEST
It’s, you know, the reality is, you know, we for us as a business, we have to be shown to our value rather than just, you know, so buying whilst we have some singular assets within our portfolio. And we’d like to think that we can offer, you know, differentiated origination and execution positions there, a 25 year lease is a 25 year lease.

00:36:47:12 – 00:37:05:14
GUEST
So you’re at the whims of whatever the market does in the in the intervening period. But, you know, with the more granular, assets in the just six and latterly we got more into development. You know, it’s creating that, creating that product, which, yeah, is has been great.

00:37:05:16 – 00:37:13:18
HOST
So can you just talk to me at the portfolio today? And what makes. Yeah, makes up the business. And what does that look like? Yeah.

00:37:13:18 – 00:37:44:12
GUEST
So we manage about 750 million. So, and really the, I guess if you asked, somebody in the market what traditional management kit was, it would be, you know, granular value add, existing assets, which is where I guess we, we cut our teeth, and really, you know, that geographically we tend in portfolio composition to, to look at a core of southeast greater London.

00:37:44:14 – 00:38:07:02
GUEST
But then, you know, we really like the regions, you know, we the first, fund that we did with, and W1 partners. Yeah, we did eight assets in and around London, and then we bought Trafford Park and, and then asset in the Birmingham Ring Road. So, you know, when we’ve gone regional we’ve gone into the core markets where we’ve got conviction around liquidity and and supply demand balance.

00:38:07:02 – 00:38:39:22
GUEST
But so yeah we manage assets from Glasgow down to yeah. You know, a lot in southeast. Which yeah, are a combination of. Yes. More, institutional boxes, mid boxes, just broader portfolio with ICG partner of, of assets from AXA, which are very institutional boxes. However, you know, they do have a lot of lease events coming up and value to, to add.

00:38:39:24 – 00:39:01:02
GUEST
And then we have a large platform with Piketty, the Swiss private bank, which is which is a lot of value add predominantly multi layer assets, where we’re, you know, really working through quite intensive business plans, part redevelopments. And yeah, you know, that and then within, you know, we’ve done a couple of that now developments.

00:39:01:02 – 00:39:26:12
GUEST
We, we bought the Virgin Atlantic training headquarters in Crawley with picked a just post, Covid, where we did a short term leaseback to, to Virgin whilst they relocated their facility. And then they, and then we demolished that and constructed a just under a quarter million square feet, which we, which we sold to NFU, and, yeah.

00:39:26:12 – 00:39:36:09
GUEST
So, you know, quite a broad breadth of, you know, great, a slightly bigger boxes down to, you know, quite granular, thousand square foot, value add strategies.

00:39:36:11 – 00:39:48:04
HOST
How how do you go about sourcing or working out, you know, from a conviction perspective, you touched on that a couple of times, like where and how do you follow your nose or find these deals or know where to kind of look? Yeah, I mean.

00:39:48:06 – 00:40:07:10
GUEST
I think on the origination side, you know, cam and I and and James is, one of the investment directors. I spend a lot of time, you know, with the agents, you know, we we were agents, and, you know, through that, I’ve got a good network of, you know what have become, you know, a lot of friends within the industry.

00:40:07:10 – 00:40:45:08
GUEST
And, so I think from an, from an origination perspective, you know, the agency network performs a really important function in our UK market. You know, we’ve also done deals directly with vendors where we’ve had relationships that that’s been, the right thing to do. So, yeah. Origination side is, is one thing, I think on the conviction side, obviously we, we had had and continue to have very strong conviction around the, the industrial market just because of that supply demand imbalance, which we think is still permeating, you know, and should be supported by the, you know, the lack of new newbuild product, which will come through owing to the viability challenges of the

00:40:45:08 – 00:41:12:00
GUEST
of the last 12 months. But but yeah, it’s you know, it’s all about the underwriting. Yeah. So it’s all about getting local occupation advice, understanding how these markets have performed through different cycles, not just not just looking at snapshots of vacancies at any one point in time. And, yeah, you know, looking at, you know, almost always there will be multiple scenarios that that can or, or will prevail.

00:41:12:00 – 00:41:31:06
GUEST
And, you know, doing as best we can, trying to understand the implications of those, on returns. So, yeah, it’s, you know, there’s a lot of facets that come in and again, you know, that’s where the, the analysts that we have do a great job in, in being able to, to adapt to all the different assumptions that the asset management guys are feeding in on.

00:41:31:08 – 00:41:51:04
GUEST
You know, it’s not tenant goes that’s CapEx there. You know, and we’ve gone and we’ve so there’s you know it’s it’s quite multifaceted the the underwriting process and yeah, we tend to do a lot of that work early on in the process. To ensure that, you know, we don’t you know, we don’t have wasted deal time or deal costs in, in due course.

00:41:51:06 – 00:42:02:12
HOST
You touched on the, you know, ICG and picture, have you say the kind of the wider capital universe pivot over the last ten years or so in terms of the types of capital that wants to access the market?

00:42:02:14 – 00:42:30:14
GUEST
Yeah, I think so. I think as I mentioned earlier on, you know, private equity, is it that’s not it’s not a new phrase. Now I think I’m, I’m getting old established the other day that both my university halls of residence and the first office I worked at in London have now both been knocked down, seized up to, start to feel you’re getting a bit older in the industry, but certainly back then, you know, there was no Blackstone, there was no, you know, Kennedy, Wilson, KKR that you know, they are they are you know new entrants to to the market in the last ten years.

00:42:30:16 – 00:42:55:08
GUEST
And I think you know those those types of operators are attracted by, you know, all of the things that we’ve, we’ve discussed in terms of, you know, the UK market is a very mature, transparent market, and one which, you know, other than, as something of a blip of, of late politically and, you know, legally sits, sits head and shoulders above a lot of the other European and global markets.

00:42:55:08 – 00:43:24:16
GUEST
So I think for that reason, it was an attractive place for that capital. And I think, you know, the returns in real estate, particularly in the low interest rate environment that we’ve been through, have been have been very attractive. So, yeah, you know, it seems to be a fairly well trodden path now that private equity capital of that nature, you know, will will allocate money to operating partners like ourselves and others who, you know, who can access and, you know, more importantly, manage, manage the strategies on their behalf.

00:43:24:18 – 00:43:35:16
HOST
Talk to me about surface storage and and industrial open storage is it’s probably more broadly known as. Yeah. Yeah.

00:43:35:16 – 00:44:02:21
GUEST
Well, it’s an interesting, theme that, that, that we were pursuing. It was, it was probably two and a half years ago now when we, through an ownership that we had, which was actually bought as a development site, but, but was ultimately open storage. And with that and with another asset that we did a lot of due diligence on, which had a predominant open storage use on the site, we spent a lot of time diving into that market.

00:44:02:23 – 00:44:45:05
GUEST
You know, it’s a market that still has very few data points and, and it became very clear to us that actually there was a really compelling mismatch between supply and demand in, in that sector. And I think, you know, what what was often the case and still is, is that occupies in that space which increasingly are quite big corporate occupiers, you know, whether it’s the EV charging guys or building merchant guys, the it, the, the nature of the assets was that they were often either sites which were waiting to be developed into either industrial or residential, and therefore these occupiers were only being given short term licenses to, you know, to occupy, whilst the

00:44:45:05 – 00:45:05:01
GUEST
bigger picture strategy was, was being put in place. And I think, you know, with that we started to see some, some similarities to what we’d seen in the urban logistics market, where fundamentally, you know, the rents, that supply demand imbalance meant that we felt that the rents were going to grow. Clearly they they did in the, in the, in the industrial market.

00:45:05:01 – 00:45:40:23
GUEST
And here we just felt they were coming off a very low base. And there was a very, you know, the, the asset class itself, if you can even call it that in the UK, just wasn’t being characterized. It was it was sort of dirt land and, you know, really, somewhat overlooked from a capital perspective. So, you know, it was quite opportune in having identified it as a, a bit of a mismatch in, in the sector, partner in that fund and w one partners, who, who’s investors into their funds are all institutional capital, a lot of which comes from the US.

00:45:41:00 – 00:46:06:21
GUEST
Yeah. They when we were sitting around talking about what we could do after we’d executed our first strategy with them, you know, we brought this to the table as an an interestingly, they did exactly the same because they were seeing it in the US, with some of their strategies over there where the market is 2 to 3 years, probably ahead of the UK in terms of its maturity and its acceptance as a as a subsector of the industrial market from a capital perspective.

00:46:06:21 – 00:46:38:00
GUEST
So, it was a great fit. You know, we loved working with those guys, in our first fund and, yeah, that, that, that, that conviction that they had around the, the asset class becoming an institutionally acceptable one, which, you know, you’d probably argue has just happened in the last 12 months with the likes of Blackstone coming in, you know, and I think, you know, we felt really strongly that this was this, this was a scalable strategy, you know, and one which we could, you know, we could react quite quickly.

00:46:38:00 – 00:47:04:17
GUEST
So I think, you know, we were one of the first dedicated EOS funds. And, yeah, we’ve just about to close on our 12th asset. Which is, which is great, you know, so we it’s, you know, it’s a very high conviction strategy for us. And again, you know, back to basics. Obviously it does. You know, we are talking about, the asset management team don’t like me to underplay the requirements of drainage and, and, surfacing, etc..

00:47:04:17 – 00:47:33:24
GUEST
But it is a simple asset class with very low obsolescence. And I think the, the surface brand that you referred to was something that we wanted to use to, to really try and, institutionalize the, you know, the, the fairly ugly system of an urban asset class, really. It was, you know, it, so I think, you know, the the brand is intended to provide some consistency of product.

00:47:33:24 – 00:47:54:13
GUEST
So palisade fencing, you know, consistency of the, of the hardstanding that we’re putting down, both from an occupier perspective because we’re seeing that we’ve now got multiple deals in discussions with the same occupy, because we’ve got a lot of new entrants, for example, into the EV charging side. So, you know, they get to see the recognition of the brand and what that brings.

00:47:54:15 – 00:48:20:14
GUEST
But also in, in the sense of just, you know, creating a, a platform if you like, of, of, you know, consistent, at least profiles consistent specifications, etc.. So, yeah, we’re really excited. It’s, Yeah. Well, it’s not an easy sector to transact in, which I think in a way, I’d say we quite like James, who’s, heading up that strategy.

00:48:20:16 – 00:48:40:11
GUEST
Had a lot more hair when he started, but it’s, that the reality is, we see that as quite a big barrier to entry because, you know, quite often you, you’re transacting with sellers who are private sellers who perhaps owner occupied the site for 40 years, or you’re dealing with families who are selling in estate or, you know, with developers who’ve had a planning consent or an option which is expired.

00:48:40:11 – 00:48:56:14
GUEST
And so it that it’s not as straightforward as the sort of traditional industrial sector is, and nor are there the data points to, to to, to really get behind on the rents because to an extent, you know, where you’re having to, to sort of create the market.

00:48:56:16 – 00:49:03:12
HOST
Thought if you can acquire enough of the sites, package up as a portfolio brand as you are, there’s an exit of sorts further down the line. Yeah.

00:49:03:12 – 00:49:28:23
GUEST
And I think, you know, as you aggregates and you know, what we often find as well as the occupiers here are actually seeking longer term leases than obviously we’ve spent our careers, you know, trying to encourage tenants into longer leases, but actually in this sector, because of the fact that they are have moved on, have been moved on so readily in the past, so into the nature of these sites and, and, and how they’re, how they used to sort of transitional space rather than, you know, defined spaces.

00:49:28:23 – 00:49:54:21
GUEST
EOS you know, we’re doing a deal at the moment where the occupiers are looking for a 30 year lease, you know, so I think, you know, and what we feel quite strongly is that, you know, when, you know, when we hopefully get to that stabilized position of aggregated, longer dated income streams, it should become a more institutional asset class anyway because, you know, ultimately, if you’re buying long dated income streams underpinned by industrial land values, you put put simply.

00:49:54:22 – 00:50:01:05
GUEST
So, yeah, we we’re excited about what we can create really. And we think there’s a lot of scale in the sector as well, create.

00:50:01:05 – 00:50:03:13
HOST
An institutional grade product. So back to the institution.

00:50:03:13 – 00:50:04:14
GUEST
As well and say.

00:50:04:14 – 00:50:21:07
HOST
Go full circle. So talk to me about the, you know, the wider market and your views in the market as we sit here middle of January. It’s obviously 2024. It’s been a challenging 12 months. How, how and what is your take on your landscape right now?

00:50:21:09 – 00:50:42:01
GUEST
Yeah, it’s I mean, it’s been a it’s interesting when, when I was having a have a look at prepping for this, for this chat, you sort of look at where you were when in the cycle. You know, different decisions that we’ve made. And you, you know, what that does is to show you that this is, you know, the cycles, you know, they come and and they go and, you know, there are consistent themes through those cycles.

00:50:42:01 – 00:51:04:01
GUEST
But I think, yeah, it has been a challenging environment. I think, you know, we all became very used to a very low interest rate environment. And, and therefore the, you know, the the yields that were offered in, in property is as low as they became in some sectors, was still was still attractive. And, you know, I think the most important thing to remember is still offer growth through through rents.

00:51:04:02 – 00:51:25:21
GUEST
I think, you know, the, the sort of direct comparison to the risk free rates and gilts etcetera, is, is an important one, but also one that can overlook, you know, the, the rental growth, performance and income growth in real estate. But I think, you know, we’ve been very selective over the last 12 months. Certainly our deal volume has been down significantly on what we’d hoped.

00:51:25:21 – 00:51:50:06
GUEST
But I think, you know, that there are situations which prevail in these markets where unfortunately, you know, there are sellers who are, you know, somewhat forced is perhaps a to too harsh a word. But, you know, there are motivated sellers. And I think, you know, we we’ve become very selective and, you know, in the occupation of markets that were willing to, to go to.

00:51:50:06 – 00:52:18:02
GUEST
But I think, you know, we still we still believe in the fundamentals. So, you know, opportunistically, we’re still very, very active and positive. I think, you know, we’re keeping a very close eye, both on the occupational market, both anecdotally within our portfolio, but also within the, you know, the wider statistics, if you like. You know, we we’re seeing very strong tenant retention, and generally pretty low vacancy rates across the portfolio.

00:52:18:04 – 00:52:42:24
GUEST
I think tenant retention might in some part be that the cost of moving can be prohibitive. And in a, in a downturn, economic downturn, going to the FDA and asking for, you know, asking for cash to relocate is is a difficult conversation. So, you know, we’ve, we’ve the team worked very closely with the tenants to try and understand the requirements and, and what we could do.

00:52:42:24 – 00:52:56:16
GUEST
And we’ll probably come on to sort of ESG and EPC initiatives with occupy dialog. But, you know, so we’re seeing we’re seeing quite robust, results on, you know, on our existing portfolio.

00:52:56:22 – 00:53:01:14
HOST
That’s great. And are you seeing other opportunities in other asset classes present themselves, or so.

00:53:01:14 – 00:53:21:11
GUEST
I think the other, aspect of the business which which I haven’t touched on yet is, marchment development management business, not not overly, exciting names, but, but yeah, it’s, and really, we set that up, with a former colleague of mine from, BNP Paribas, Nick Hornby. Just over three years ago now.

00:53:21:11 – 00:53:44:21
GUEST
And really, that was to to do two things, but one was to try and diversify, what was quite a binary exposure to the logistics market, which, you know, had fortunately been a been a good, a good thing. But, but we were conscious that that was, you know, almost the entire portfolio that we had, and the living space was clearly, you know, an area where we felt that the capital appetite was, was there.

00:53:44:21 – 00:54:06:14
GUEST
And the and the demand supply side was it was also compelling across the different aspects of living and also really to try and bring in a bit more development capabilities so that we could do bigger and more, development projects, both in the logistics side and now in the, in the living side. So, so yeah, that’s been really interesting and a big learning curve for me.

00:54:06:14 – 00:54:42:11
GUEST
I yes, I don’t know a huge amount about BTR, but I’m, you’re learning on a steep curve. So I’m enjoying sitting in on the, on the design team meetings and things. But we’ve got, you know, we’ve got a couple of really good partners here. We do a lot with Pepperell Securities and, and, you know, looking at opportunities to take, you know, measured planning risk, but then with, you know, a good line of sight to, you know, to the execution of, of whether it’s BTR or student, you know, positioning assets into markets which have very liquid capital positions, such as the BTR market, you know, albeit it’s, you know, everybody’s

00:54:42:11 – 00:55:11:13
GUEST
been affected by the, by the last year’s interest rate changes. But so yeah, you know, that’s been it’s been really interesting. And, you know, some of the, some of the roles that we’ve been doing on that side of the business, if you like, is is supporting capital, who perhaps had investments in longer dated income strategies which, owing to tenant failure or, or the like, have have become change of use plays and, you know, working with them to help reposition and underpin, you know, value.

00:55:11:13 – 00:55:28:00
GUEST
There has been has been really interesting. So, so yeah, you know, that’s, you know, we see the living sector and logistics as being, you know, to to areas which I, you know, we feel, you know, we have, you know, real expertise and, and and conviction behind the fundamentals.

00:55:28:05 – 00:55:45:07
HOST
You got a team in place from transactional origination structuring perspective as well as the development capabilities as well partnering with institutional capital. Do you think you’ll ever go back to setting up a fund or. I’m sure you kind of co-invest in the deals yourself. Were there some sort of shenanigans or alignment? But gee, is that a is that a goal for the future?

00:55:45:12 – 00:56:07:20
GUEST
Yeah, I mean, we sort of, you know, it’s a it’s always been about sort of partnership investing, if you like, whether that’s literally investing alongside or making sure that the alignment of interests is, is such that, you know, that that’s in place. I think, we made a relatively conscious decision within the logistics market to go down the operating partner model, which I think, has been good and plays to our place, to our strengths.

00:56:07:20 – 00:56:40:00
GUEST
You know, we’ve got we’ve got desire to to scale and we think we’ve got strategies which could be scalable. So I think, you know, the great thing about the business being in the control of the three of us means that we can make those decisions, you know, really on a case by case basis. So you know, where it would be appropriate for us to, you know, actually go put our own fund together, then, you know, we’ve got the ability to do that equally, you know, we’ve got the flexibility for somebody to come to us and say, look, I’d love to use your platform to get into another sector that we don’t have expertise in, you

00:56:40:00 – 00:56:47:13
GUEST
know? So I think, you know, we’re quite excited that, you know, the different options for the, for the business.

00:56:47:13 – 00:57:10:01
HOST
I guess it’s the beauty of being independent. Right? And having, as you said, three, three entrepreneurs, two owners, you can you can pivot and take advantage of the opportunities that are presented. Well, what are some of the learnings of kind of being an accidental entrepreneur or, you know, because you must have a, tremendous amount of a patience, but also like resilience and determination as well, because setting up a business if you’re really, really keen is is a hard ask.

00:57:10:01 – 00:57:16:02
HOST
But, yeah. What what are some of those kind of learnings over the last. Yeah, 13 years I.

00:57:16:02 – 00:57:49:17
GUEST
Think probably we probably touched a little bit on it earlier on, you know, having the plan, but being willing to deviate from it. And I think, you know, there are there’s some challenging times, you know, we we went through some, you know, some pretty lean, some pretty lean moments. And I think, you know, through those moments, that’s when you’ve really got to stick to you, stick to your convictions, and, you know, it’s, you know, you do you go through periods where you wonder whether it’s the right thing to do and, yeah, you sort of remind yourself, I guess I could hopefully go and try and get a

00:57:49:17 – 00:58:13:09
GUEST
real job if I had to, but, fortunately, today date haven’t had to had to do that, but it’s, but yeah, I think, you know, being being willing to be adaptive and I think, you know, putting teams around you and being accepting of the different skill sets that others can bring. I think when you when it’s your business, you know, you want to control everything because, you know, and I was I loved working for the big organizations.

00:58:13:09 – 00:58:46:10
GUEST
You know what I do like about having your own businesses that, you know, you set a strategy and you do it with absolute belief and conviction. And, you know, if if it goes wrong, it goes wrong. But you’ve done it for the right reasons. And I think, you know, sticking, sticking to that, but also accepting that others can bring value, whether it’s value like can do it through a, through a completely, you know, a sector, theme and, and strategy and, and background or, you know, or bringing in, you know, the asset management capability which effectively underpins everything that we do, you know.

00:58:46:10 – 00:59:11:16
GUEST
So, yeah, I think it can be difficult to bring bring people in. And I think once you accept, well, you know, what the team can bring, you know, and we’ve got, you know, we’ve got a great we’ve got a great team of 12 of us who, you know, everybody’s bringing different, you know, different experience, different backgrounds, different skill sets and, you know, trying to provide the culture to, to allow that to, to grow is, it’s exciting.

00:59:11:21 – 00:59:14:16
GUEST
You know, we enjoy it. It’s good. It’s good for what?

00:59:14:16 – 00:59:19:10
HOST
What are you most excited about in terms of 2024 and beyond? I think.

00:59:19:12 – 00:59:39:10
GUEST
You know, probably no answer there. The last question of the day as well with this. But, you know, we do feel that the iOS space, has got it’s got real, you know, it’s got real scale. And I think we’re, you know, we’re we’re excited at the experience that we’ve had and the understanding that we’re gaining around the planning around the occupational demand.

00:59:39:10 – 01:00:06:01
GUEST
You know, what’s what’s driving that, you know, relationships with occupiers that can grow. So I think, yeah, that’s really exciting. I think the other thing that we’re spending a huge amount of time as, as everybody is, is, is really looking at how we can repurpose and reposition existing assets to meet the new EPC, ESG criteria. And it’s, you know, it’s something that we’ve always been, you know, passionate about.

01:00:06:01 – 01:00:26:13
GUEST
And I think that probably not, you know, that probably hasn’t led to, to to action early enough. But, you know, we’ve now got a an ESG lead in place in Kate. And, you know, as a business, you know, we’ve just signed up to planet Mark. You know, we’re really making sure that we’re sort of starts from the from the ground up, I guess.

01:00:26:13 – 01:01:02:23
GUEST
But also, you know, just, we feel quite strongly that the there’s a potential for existing assets and perhaps more functional real estate to be overlooked because the EPCs in languishing in areas that that are, they’re, they’re going to cause challenges for liquidity and the ability to lease. So a lot of what the asset management team have been doing really well is, you know, looking at how and what we can do with existing occupiers and with vacant units to try and, you know, bring those assets up to a standard that, standard and beyond where we can, which will, you know, not just satisfy the criteria set out by the government, but, you

01:01:02:23 – 01:01:20:20
GUEST
know, sort of sit within, you know, what we’re trying to do as a business. And, it’s hard, you know, you got to you’ve got to think outside the box. For example, we’ve got, we’ve got a relationship with, Action Funder, actually, which, is was set up by an old contemporary man in the industry and friend Mark Shearer.

01:01:20:22 – 01:01:41:05
GUEST
And really, what he was trying to do, which is probably the hardest of the, of the ESG to to satisfy is the s. And it’s something that we, you know, we feel quite strongly about, and he provides a platform and a great business and might be an interesting guest for you, but, he, you know, provides the ability to effectively execute the s at a local level.

01:01:41:05 – 01:02:03:11
GUEST
So when we’re doing a development, for example, in a particular location, you know, we can say to him, okay, you know, this is what we want to do. And he’ll effectively go out and, and source local already has a database of of local charities seeking support for different initiatives, whether it’s supporting children’s charities or, you know, is it a big breadth of things you can choose?

01:02:03:11 – 01:02:29:00
GUEST
And it allows us to be quite specific with our support, you know, where we’re investing or where we’re developing. And, so that’s, you know, one of the initiatives that we’re trying to do and, you know, it’s, you know, we feel quite strongly that it’s easy to overlook these older assets, but you know, there are there are things that can be done which, which will, you know, improve liquidity and underwrite returns, but also, you know, support what we’re trying to do at a, at a, at a corporate level.

01:02:29:02 – 01:02:43:08
HOST
Amazing. Well, look, as you as you touched on, as we draw to an end of this conversation, a question I ask everyone on the podcast is, if you had 500 million pounds worth of capital, who are the people? What property and which place would you look to deploy to deploy that?

01:02:43:10 – 01:03:04:24
GUEST
Yeah. Well, I think, you know, the the last one, the place I think the UK has always been the market where we’ve got the most experienced really. So in terms of our, our ability to add value and stand behind our credentials, you know, that’s really where we’re, where we are. I think people have done some fantastic jobs in some of these European markets, and maybe we’ve missed that.

01:03:05:01 – 01:03:25:22
GUEST
We you know, we’re not ruling those out. I think if we were to go into some of these European markets, we would need a partner who, like us, was embedded in that local market, such that we were we were had real conviction around their ability to, to execute. But, so I think, you know, the UK is where we would be and, and I think the reality is, you know, in terms of scale, we think that EOS sector has real scale.

01:03:25:22 – 01:03:42:03
GUEST
And I think we’ve got a we’ve got a relative early mover advantage in it. So we’re excited about about growing that platform. So I think for now, we’ll, we’ll stick to that. But opportunist, you know, we’re, we’re still seeing some great opportunity in the, in the, in the logistics market.

01:03:42:05 – 01:03:47:15
HOST
And in terms of people, is there anyone, along the journey that you would, you’d get involved with?

01:03:47:17 – 01:04:05:07
GUEST
Yeah. I mean, to be honest, the thing I like most about the the industry really is, is the people that, you know, you’re fortunate enough to meet. So, it’s, you know, I learned a huge amount from, from James and Colin try to remain good friends, you know, we last that. I just got out of that sinking ship in time before.

01:04:05:12 – 01:04:24:01
GUEST
Yeah, but, But, no, you know, I mean it that the mentors like like them, you know, are great to have. You know, it’s been great to see to see them grow and, and. Yeah, you know, I think, you know, is there anybody that we’d like to work with? I think, yeah. I mean, you know, we love people coming to us with ideas.

01:04:24:01 – 01:04:35:04
GUEST
You know, we’re we’re very open to that, you know, and hopefully that’ll be one of the ways we, we grow over the next five years with, you know, with new partners, new platforms, which, yeah, which is the exciting bit.

01:04:35:06 – 01:04:48:24
HOST
Well, Tim, you’ve you’ve had a fascinating background career, and I’d love to find out a little bit more about how you set the business up. Why is it the business up and how you’ve kind of evolved and pivoted and take advantage of the opportunities that are presented themselves. So thank you so much for joining me.

01:04:49:02 – 01:04:50:07
GUEST
Pleasure. Thanks for your time.

00:00:00:02 – 00:00:34:05
HOST
Welcome to the People Property Place podcast. Today we’re joined by holiday OBO Executive Director, associate, privately owned and a certified B Corp associate is an impactful developer with a 2.2 billion pounds development pipeline across the UK. S fastest growing cities. They partner with institutional investors, leading architects and local communities to create inspiring and sustainable places while balancing profit and purpose.

00:00:34:07 – 00:01:01:16
HOST
Associate a leader is responsible for nurturing partnerships with key stakeholders as well as growing the company’s pipeline across the UK. She started her career in marketing and communications and has had a meteoric rise up the ranks, and in 2022, she was recognized by Estates Gazette as one of the 50 most influential people in the industry. Hello, welcome to the podcast.

00:01:01:16 – 00:01:03:18
GUEST
Thank you so much for that introduction.

00:01:03:21 – 00:01:29:22
HOST
Not at all. We’ll look as an industry, as a whole. We are fantastic at boxing people into particular roles. And in order to get into the industry, we put parameters around people having to do certain courses, and then get certain certifications, in order to progress their career. You’ve kind of torn that, that route up because you’ve had a slightly interesting route into the industry through marketing and comms.

00:01:30:01 – 00:01:34:22
HOST
So can you just talk to me a little bit about how and why you got into to property in the first place?

00:01:35:01 – 00:01:59:17
GUEST
Yes of course, yes. I, had a bit of an interesting route and I’ll take a bit of a small step back, actually, from marketing and comms. So I studied sociology. And it was also because it was one of those options. I was either going to do history or sociology, but I was fascinated with sociology because I had a really good teacher who told me A-level sociology as I was about society, it was about study of society and people, and I was always fascinated by people.

00:01:59:17 – 00:02:20:07
GUEST
I’m a massive people watcher. I can spend hours sitting in a cafe, I love eavesdropping, I love trains. Just hearing people’s conversations and making up stories about people’s lives. So I’ve always loved that. So sociology for me was a natural route. It was a natural place to go. So I studied sociology at university for my first degree. And I love the whole concept of how does a society work?

00:02:20:07 – 00:02:37:09
GUEST
How do people make decisions, what influences them, what motivates them? And, you know, how do we and crucially, how do you encourage people to move in a different direction? So that’s why, you know, when Covid 19 happened, I was blown away by how you can actually motivate people to make some interesting decisions about their lives. So anyway, that’s an aside.

00:02:37:11 – 00:03:03:21
GUEST
So I’ve always been fascinated by people. So when I finished my degree in sociology, I wanted to be a journalist. I was like, oh, you know, moving on from, you know, loving, loving, working with people and being around people are going to journalism. I got a little bit waylaid by, by the civil service, because I, I ended up doing a summer internship at the home office, working in crime and policing.

00:03:03:23 – 00:03:26:20
GUEST
And I got asked to stay on a bit longer, and it was such a fascinating role because my job was to go around all police forces across the UK and discuss their crime, crime statistics with the chief constable. So you can imagine I was like 20 year old me walking up to a, you know, quite a senior person and saying, oh yeah, I’m here to talk to you about your crime stats and, you know, your murder rates are going up, your burglar rates are going down.

00:03:26:20 – 00:03:44:21
GUEST
What are you going to do about it? And it was baptism of fire because they, you know, half they wanted to murder me. Like, what are you doing here? Get out of my office. And the other half were willing to kind of engage. And I think that’s when I really learned the ability to kind of work well with people, to kind of engage with people, to listen to people, and also to kind of get on the same page.

00:03:44:23 – 00:04:07:16
GUEST
I’m saying all that to set up the fact that I had, you know, that was a really interesting part of my career. I worked in crime and policing, and I went to work at the CPS as well. So follow that crime and policing story. But it’s because I was interested at that time of how how do people get into the wrong side of the, you know, how, what happens, how what gets them into that part of, you know, into crime, into, you know, difficult circumstances?

00:04:07:16 – 00:04:28:14
GUEST
How do we then rehabilitate them into, you know, getting back into society? So that really fascinated me. So I did that for four years, and then I lived in Hackney, and I, I my local authority, Hackney Council, was advertised in a job for a communications manager, but it was to work in the council, and it’s a work in a housing department.

00:04:28:18 – 00:04:43:08
GUEST
I knew nothing about housing, but it kind of ticked a couple of boxes because it was local to my house. It was it was working for a local authority. Yeah. So that’s quite interesting, cause I work in a civil service and, I thought, well, I’ll give it a go. I have to apply for the job and then ended up getting a job.

00:04:43:08 – 00:04:50:06
GUEST
But I knew nothing about housing. I literally was completely ignorant. And that was my baptism into into the industry.

00:04:50:08 – 00:04:51:24
HOST
And that was that was your route. And that was my.

00:04:51:24 – 00:05:12:08
GUEST
First foray into real estate, you know. So Hackney Council at the time had one of the highest numbers of social housing stocks, about 35,000 or something housing stock in the borough. And they were, you know, they were also looking at building more, stock in, in, in the borough. So I came into that, you know, going, what’s this all about?

00:05:12:08 – 00:05:18:23
GUEST
You know, I was I thought I was coming to do comms, but I eventually fell into real estate and and have never looked back effectively.

00:05:18:24 – 00:05:22:04
HOST
So do you have any family in property? I really not, uncle.

00:05:22:06 – 00:05:45:19
GUEST
Nobody’s anything. Well, I knew no one who worked in real estate. None of my family knew anything. Real estate only. The only thing I knew is I lived in a house, you know, so I had. I was clueless if I’m honest. And so when I came into a job, when I. When I was blown away by the sheer scale of what councils were taking them with, you know, because they were managing properties, and that was probably a big thing for me.

00:05:45:19 – 00:06:09:04
GUEST
I walked in thinking about managing properties, but I realized quite quickly that we had to help and support people who were living in those properties. That was a bit of a big shift in mine, and that’s what that’s what what’s kept me in in this industry for many, many, many years now. Because my child, everyone I’ve kind of dealt with or worked with was focused on the physical buildings.

00:06:09:06 – 00:06:24:02
GUEST
It was about that asset. You know, we’ve got to, you know, we’ve got to be about 15 buildings. You know, they were built in this time. We’ve got to make sure that they manage and service over a period of time. I’ve got to make sure that fall down all the kind of intricacies of building management, but actually the things that I was more interested in was actually.

00:06:24:02 – 00:06:42:06
GUEST
What about these people and how do we support them to thrive? How do we support them to have a better quality of life? And how do we make sure that the the physical environment enables that to happen? So I was having really interesting different conversations to everyone else in the room, and I kept on thinking, that’s a bit odd, why am I the only one to ask these questions?

00:06:42:11 – 00:06:46:11
GUEST
And that’s that was again, was a bit of a reality check in real estate for me as well.

00:06:46:16 – 00:06:55:04
HOST
So really trying to understand, I guess, what your customer, your occupier is, what their mindset was, what they needed from the asset and the ultimate landlord or owner.

00:06:55:04 – 00:07:14:17
GUEST
Right, exactly. And also, you know, at the time in Hackney, it was also about trying to change a relationship between tenant and tenant and landlords that they it was quite combative. You know, lots of people who were living in the housing that we were providing at the time didn’t have a choice. You know, they were you know, people were sick of levels of deprivation who had no other option, didn’t choose to live in social housing.

00:07:14:17 – 00:07:32:01
GUEST
They had no choice. And as a result, the the relationship could be quite, you know, antagonistic. So I was brought on to help manage the communications, you know, how do we improve the way we communicate. But one of the big learnings for me was we also had to listen, you know, we couldn’t just. Here you go.

00:07:32:01 – 00:07:58:23
GUEST
Here’s lots of information. Actually. Let’s listen to what people’s challenges are. Let’s listen to what they need. And how do we make sure that we are addressing some of those along so we can’t just we can’t just fix the housing, doesn’t fix people. You know, it’s part of a number of things that we can have. Housing ism is is a big challenge a lot of people face, but also lots of other challenges that people are facing, you know, and we’ve got to as a landlord, we have a responsibility to make sure we not only understand it because we’ve got to make sure we know it, but figure out how do we bring people together to

00:07:58:23 – 00:08:01:03
GUEST
help address some of these. So that’s that was a big learning for me.

00:08:01:05 – 00:08:04:02
HOST
What what kind of kid were you at school and growing up?

00:08:04:07 – 00:08:24:17
GUEST
I was extremely nerdy. I loved reading, but at the same time was very sociable. So, I’m one of those people who thrives with being around people I don’t, you know, I’m not someone who can spend time alone on my own. I love being around people. I love kind of the energy of other people, which is why I was always fascinated by sociology, studying people.

00:08:24:17 – 00:08:44:10
GUEST
How do they make decisions? What motivates worksites? Them? But I was very nerdy. I loved reading and I also have a very Jo Jo, upbringing. I grew up my my early years in Nigeria, in Lagos, Nigeria. So I was born in Nigeria. I grew up there fast paced, busy, hectic, but lots of fun and lots of energy.

00:08:44:16 – 00:09:01:11
GUEST
And then I moved to London when I was ten. And that was a bit of a change of scenery because it was learning a new culture, learning a new environment, but and figuring out how I fit into it, fit into this world. And I come from quite a big family, so it was quite a nice ease into to London.

00:09:01:11 – 00:09:15:19
GUEST
But I think that Joe, upbringing was quite interesting for me. But what’s what is interesting for me is that I’ve always lived in cities, so I’ve always thrived on kind of the energy and the vibrancy and, the kind of fast pace of cities. So, yeah.

00:09:15:21 – 00:09:41:06
HOST
So you, you kind of come at this from a people perspective and really just trying to understand people’s motivation. That’s a theme so far in terms of your degree, your upbringing. You’re working for the, for the police or you’re interviewing the constables. Chief constables, through to this early stage at Hackney. How did that role evolve and how did you how did you progress your kind of career at this stage?

00:09:41:06 – 00:09:58:08
GUEST
So I came in as a as a comms manager effectively. It was very simple, you know, how do we communicate with people. So I was responsible for things like writing a copy on a website, writing newsletters, going out to, to, to, you know, it was it was very it was a desk job. But I realized that I that doesn’t that didn’t excite me at all.

00:09:58:08 – 00:10:17:04
GUEST
I wanted to speak to people. So I was always the one go if someone needed to go down to me and resident on an estate about, I’ll do it. So I. I’d always be the first one wanting to have that face to face interaction. So I ended up spending a lot of time meeting residents. And that’s a thing of listening, understanding what were the challenges and also what are the good things.

00:10:17:04 – 00:10:37:08
GUEST
What do you enjoy about living in Hackney? What motivates you? And I was working at a time when I hadn’t had been voted the worst place to live by channel four. It was by it, and it was a big campaign around, actually. That’s wrong. You know, it’s, you know, it’s a stereotype. Let’s change a stereotype. So I spent a lot of time talking to people and and I’m one of those people who I put my trainers on.

00:10:37:08 – 00:10:52:22
GUEST
And I’ll go going and, you know, I go to the cafe, I’d have chats with the, you know, the ladies who are doing knitting on a Saturday morning, or I’d pop down to an estate fun day and jump on a bouncy castles with the kids. So I love that part of my job. And I realized that that’s the bit that people missed.

00:10:52:22 – 00:11:11:18
GUEST
People are. The relationship with the land was very transactional and actually they wanted landlords also just hung out with them to have conversations, to feel like they understood their their day to day lives. And not, as I said, not just the issues, because we always get fixated issues. No. Also wanted them to celebrate the things that were good about living and working.

00:11:11:20 – 00:11:36:10
GUEST
Celebrate enjoying themselves in the borough. So I became the person who was always the oh, a leader going do it, I like it, I like they of that stuff. But because I felt I got so much out of that for my job as a comms manager and effectively I rise through the ranks. I became head of comms in Hackney and I manage a team of five people, and I embedded a culture of we are not people sit in an office trying to trying to write things and communicate people via just via newsletter.

00:11:36:15 – 00:11:49:21
GUEST
We are we are the face of, of of of an organization. We are there to go and meet with people and change a relationship and just say, you pay me around and I and I give you a service. So actually we’re partner in together. We want to make sure this place is the best place for you to live in.

00:11:50:02 – 00:12:10:05
GUEST
So how can we work together on things? So we set up things like advisory panels where we invite residents to decide, actually, we’ve got pot of money. How do we spend it? You know what’s important to you? Do you want to call it gardening club or do you want a bike repair workshop, or do you want to? Do you want us to have a just a party, you know, summer party every year and those types of things, given trust.

00:12:10:05 – 00:12:33:15
GUEST
The local people say actually is your area. I’m I’m actually a visitor here. So you make the decision. And that kind of empowerment really went a long way. And for me, you know, I saw that there was a real, there was a there was a real people. People bought into it and people genuinely gave you more time and built trust and, and credibility when you when you actually had a two way relationship.

00:12:33:19 – 00:12:35:08
HOST
So as a material shift.

00:12:35:13 – 00:12:36:07
GUEST
Completely complete.

00:12:36:10 – 00:12:43:10
HOST
In terms of that relationship, which I guess from, from a landlord’s perspective increases value, increases retention.

00:12:43:11 – 00:12:59:10
GUEST
Completely retention trust. You know, people are more likely to, you know, you know, have to sit there dealing with 500 complaints a day because actually people are more likely to come to you if they’re whorish because they’re going to be issues that get me wrong. But you’re more like to have a proper relationship and have a conversation about it, rather than being this antagonistic battle.

00:12:59:16 – 00:13:03:03
GUEST
Or if you did this, you haven’t done this, you haven’t done that. So yeah, completely.

00:13:03:05 – 00:13:10:12
HOST
And so how did your understanding of real estate evolve at this stage? Was it still very residentially orientated? Definitely. Or had it broadened out? It was.

00:13:10:12 – 00:13:28:13
GUEST
Very residential. So what I but I became head of homes in Hackney. I then went on to work on a huge estate regeneration scheme. So Hackney had sold off, a big estate in north London to a big housebuilder. And that came with some challenges similar. You know, residents were quite worried about what this meant for them.

00:13:28:19 – 00:13:44:21
GUEST
Hackney was saying, well done, but it’s gone. So I was brought in to kind of smooth some of those relationships to local people and make sure that everyone got what they wanted. Housebuilder was confident that it could deliver the scheme. Residents were confident and trusted that it had their best interests in heart, and Hackney knew that residents weren’t going to kick off.

00:13:44:21 – 00:14:06:03
GUEST
So I was brought in to do that. That was a again, a big learning opportunity for me. And then from that, I decided that actually what they wanted to do was to build their own housing, build their own social housing. So I again put my hand up, said, this is an area I’d love to do because I felt all the learnings I’ve learned from actually speaking to local, speaking to people and being right in now, understanding more what’s worked, what hasn’t worked.

00:14:06:09 – 00:14:23:18
GUEST
If we’re going to create new places, we’ve got to, we’ve got to learn from from what hasn’t worked in the past and what has worked. So I came in and sat on the team, sat with the designers, the architects, the landscapers, and start to think about when we are creating a new, you know, new buildings or new places or how do we do that properly, you know, what decisions you need to make.

00:14:23:18 – 00:14:37:14
GUEST
Now, you know, how do we make sure we’ve got the right space for young people as well as people who are older? How do we make sure that those two work well together, know all those types of things that we learn from, you know, talking to people, engaging with people. So I brought that into kind of new development.

00:14:37:14 – 00:14:51:20
GUEST
So again, that was completely new for me because I’d always been I always worked on existing stock with existing residents. Now I was working on how do we design new places and, you know, encourage people to come and live in those spaces. That was a completely new thing.

00:14:51:20 – 00:15:01:15
HOST
That’s much more development plan. Exactly. The architect is that kind of skillset. Did you know that you were getting involved with with that in terms of a career path.

00:15:01:15 – 00:15:16:17
GUEST
Or not at all? It was just an opportunity. I literally sat there almost as a voice of the people. It sounds like quite, it’s quite, it’s quite bold. But I was there as a audio it designers were in a room and I was there as well actually, you know, over and did it, it, it were we’ve got this park.

00:15:16:17 – 00:15:35:05
GUEST
It doesn’t really work because it’s a park for 2 to 4 year olds where actually the whole estate is full of teenagers. How do we make sure that the space we’re creating has more longevity and it’s suitable? Is intergenerational, suitable for all those types of things? I was bringing it to the table, you know, and with no knowledge at all of development and the complexities that it brings.

00:15:35:05 – 00:15:54:21
GUEST
I was just saying, well, you know, can we do this a bit? Can we think about this? I was going to have balconies where we make sure there’s balconies, have privacy because people want things is those types of things certainly coming from a people’s perspective. But I didn’t know that I was getting into development at all. I was like, I’m working in comms in and in a local authority and helping to, you know, help to build a relationship between tenant and landlord.

00:15:54:21 – 00:15:59:05
GUEST
That was my that was my modus operandi. And I and I really, really enjoyed it.

00:15:59:07 – 00:16:10:21
HOST
And so I think we when we first met, we kind of spoke about Top Boy. Yeah, Netflix. And you know, the it was a similar sort of situation to that suddenly from.

00:16:10:24 – 00:16:33:02
GUEST
Oh definitely. Hackney was because I lived in Hackney, I kind of understood that kind of the language of of Hackney. But Hackney had a lots of challenges and continues to then get me wrong. It was a it had a hell of a lot of deprivation. And along deprivation inevitably leads to crime. Whether we like it or not, you know, and crime was a big issue and also a big, there’s lots of social challenges that came with that.

00:16:33:04 – 00:16:54:20
GUEST
So alongside, you know, trying to that’s why I say housing isn’t a fix. You know, you’ve got other things that we’ve got to address. You’ve got to get people into proper good work. I’ve got to give people training, a lot of people confidence actually in themselves that they don’t have to go down a route that looks easy and actually they can take a route that might look harder but gives them, you know, that’s quality of life.

00:16:55:00 – 00:17:13:08
GUEST
You know, you can walk on straight and not feel worried about someone you know arresting you or being in trouble. And you know, you can hold your head up high and be proud. And I think one I also, because of my crime in policing background, I knew the consequences of some of this really small levels of small acts of issues I saw day to day.

00:17:13:14 – 00:17:30:10
GUEST
So yeah, for me Hackney was Hackney had lots of challenges, but also there was so much, so much pride in people. People were really proud of what they achieved, proud of the fact that they grew up. They brought their children there and the children have succeeded. Proud of the fact that, you know, they had won the some of the best parks in, in all of London and but no one really knew.

00:17:30:10 – 00:17:37:12
GUEST
And there’s so many things to celebrate about it. And, and for me, helping people to kind of really celebrate that was something I loved.

00:17:37:14 – 00:17:55:17
HOST
Yeah. And clearly, you know, you’re you’re a social chameleon and you can be thrown into a boardroom or design meeting or you can be on an estate, or you could be, somewhere else. And you’ve got the ability to, to engage with those individuals and really understand, what their need is and what they’re looking for, and then translate that.

00:17:55:23 – 00:18:05:18
HOST
How did you how did your career and how did your, your role in property evolve and how did you how did you work out which which way to go and how did that work?

00:18:05:20 – 00:18:30:10
GUEST
If I’m honest, I didn’t, I genuinely didn’t I? I’m definitely someone who hasn’t ever really had a path, a career path set out for me. I’ve always been very opportunistic and always been enthusiastic about something that I enjoy. So when I worked and had it for five years and, when I wasn’t even had any, it was really challenging because of effective because of government cuts.

00:18:30:12 – 00:18:52:21
GUEST
You know, we had, you know, the local authorities were faced with making significant cuts to their budget. And I got a bit frustrated at that thought. It’s impossible to do my job properly with a team of people with this level of constant. You know, I, you know, I level your consider my budget. And an opportunity came up and what happened was I live I still lived in Hackney and I went on a bus tour of the Olympic Park and, you know, it was I loved it.

00:18:52:21 – 00:19:10:00
GUEST
I love the idea of kind of the Olympics in my doorstep was just a dream come true. And I’d always said when I went on that bus, it was, I’m going to work on this. I really want to work on this. So I kind of got to my network and I spoke to everyone. I was like, anyone knows anything, I’d love to work on Olympics Day on the Olympic Park in some way, shape or form.

00:19:10:00 – 00:19:28:08
GUEST
And I was like, I’ll do anything. I just wanted to work on it. I signed up to volunteer. I was, you know, I did everything. And then, coincidentally, someone I knew was working for an RSL and housing association who were one of three partners on I’m working on the Olympic Village. And they were looking for what?

00:19:28:09 – 00:19:49:24
GUEST
They were looking for someone to come and support them. So the company was called triathlon and it was made up of two ourselves, Southern Housing and East Hams. We’re now and in Q and A company called First Base. And they basically acquired half of the homes in Olympic Park, from the government local, Oda and they were the homes were going to be obviously, homes for athletes.

00:19:49:24 – 00:20:09:07
GUEST
And then there will be long term homes at once athletes have moved out and the Olympics are finished now, like, oh, we’ve got this opportunity and I’m never going to go, so what’s the job? Right? Don’t really know. It’s basically we’ve got all these homes. We kind of have to kind of, you know, let and sell them and get them ready and create a whole platform for that.

00:20:09:09 – 00:20:24:24
GUEST
But that’s got to happen in like a year’s time. When the Olympics were finished, I like, okay, so what is my actual job? They’re like, don’t worry, just come out. You know, obviously with our interview process. And it was at the time, at the time it was sold as a sales and lettings manager, which I knew nothing about.

00:20:24:24 – 00:20:29:04
GUEST
Nobody on sales, Donovan on Lettings. So I was like, well, I don’t really, this is not my skill set. I’m a.

00:20:29:04 – 00:20:29:23
HOST
Comms person.

00:20:29:24 – 00:20:48:15
GUEST
Exactly. I’m comms person. But okay, let’s give it a go. And I knew I had I had no interest in sales. It’s just not my skill set. But I might, as I said, enthusiasm and opportunities. I was like, I’m going to go for it because I want to work on the Olympic Park. And within like three days, I was like, oh, this is an interesting role.

00:20:48:19 – 00:21:08:02
GUEST
So effectively we had 1300, I remember 1379 precisely homes and all like 1379 keys and a huge bucket. And someone was like, yeah, all of those homes, you’ve got to go and make sure that all those homes are built to the spec that we were told it built to, and you’re going to make one starts. So pick up all the issues that era.

00:21:08:07 – 00:21:26:17
GUEST
And of course they’re going to be issues. And then you’ve got 1439 homes that are owned by the and Qatar ADR. So you’ve got to build a relationship with them because we want to make sure this whole place is marketed as a place we don’t want you selling them selling. So I then you’ve got to figure out, you know, the what process is what platform are you going to develop?

00:21:26:17 – 00:21:48:15
GUEST
Taxi, rent out and occupy 1379 homes in a space about 9 to 12 months. I was like, oh, okay. That’s interesting. So that that became my journey of basically working on a Olympic village. And for me, it was probably the best thing I’ve ever done because I learned so much, I didn’t know anything, and I learned a lot.

00:21:48:17 – 00:22:20:10
GUEST
Everything from walking into, you know, figured out how to it wasn’t built to spec and having lots of arguments about it being built to it. Working with Newham, Hackney, Greenwich, Tower Hamlets, who all had nomination rights for the homes because we owned affordable homes, a shared ownership, affordable rent, social rent, you know, 1379 and I was working with the council to figure out nomination rights, see who could actually occupy the homes, then actually meeting people and having conversations about, okay, you know, you’re top of the list.

00:22:20:10 – 00:22:42:04
GUEST
You could you could occupy this home. Does it suit you? Can we work with you to make sure it suits your family, your your your your your lifestyle and then moving people in, managing the whole estate and running it. Now for the past ten years to 13 years now, completely, you know, something that I’d never done before, but it was a it was a real learning experience.

00:22:42:06 – 00:22:58:19
GUEST
And I learned a lot, made some mistakes, as you do. But I’m so proud of that project. I walk right, I get Stratford all the time. I walk around it. I’m just like. And I bump into people. I was someone I bumped into recently, when we moved, she was one of our, like, fourth or fifth residents.

00:22:58:23 – 00:23:16:20
GUEST
And her daughter was tiny, like, literally just born. And she was ecstatic at the opportunity to kind of move in to this new baby, etc.. And the child was like a teenager. And I was like, what? Like, that’s the kind of I couldn’t believe it. Not unless she was there, thriving. Had her child was walking next to school uniform, I just thought, wow.

00:23:16:20 – 00:23:18:03
GUEST
I mean, she she doesn’t know me.

00:23:18:08 – 00:23:20:09
HOST
I would say the whole impact in terms of the work.

00:23:20:09 – 00:23:38:07
GUEST
That you’ve been, but it was that’s the that’s that was the for me, it was like, wow, you’ve really that person’s life, you know, in many ways has been transformed, but actually they just look like they look like a really happy family just walking through Stratford, minding their business while I was a staring, going, wow, you know, this is a it’s been a real transformative experience.

00:23:38:09 – 00:23:58:06
GUEST
And also I walk around shop for now and it’s a real place, you know, it’s a real community. And that’s one of the things that is some of the things that we did. But very early start about how do we make sure we’re not just putting people in homes. We really got people to get to know one another because people are moving in, you know, from all parts of London into a place together at the same time.

00:23:58:08 – 00:24:08:10
GUEST
How do we and we we really got people together and creating a real community. So I’m really proud a project. So that was my real kind of next role in property and learned so much from that as well.

00:24:08:11 – 00:24:21:17
HOST
Did you have a mentor? Have you had a mentor who’s kind of helped guide you or point you in a particular direction, or have you just as you kind of maybe said earlier, just just had the energy and enthusiasm and, yeah, figure out ability for all of you just to throw yourself in the.

00:24:21:17 – 00:24:40:17
GUEST
Definitely, I think definitely. But I’m also want to say I didn’t have a mentor, but I watch a lot of people’s careers and a way to make decisions. I’m very and I people call it your squad. You know, I have lots of personal mentors who are, like, pushing me in things that I know I’m not. It’s not my strong point, but also I go and find people who are really good at it.

00:24:40:17 – 00:24:58:01
GUEST
So when I was starting into sales and lettings were which I knew nothing about, I went to find people like, you know this much better than me. Help me, please give me some guidance on how I can do this. And that’s kind of stuff I do. So I’ve been in a strict mental throughout my career. I’m always looking for people to help me in particular places that I know I’m not strongest on.

00:24:58:03 – 00:24:59:05
GUEST
So yeah.

00:24:59:07 – 00:25:11:23
HOST
So that was your your first kind of introduction to first base? Yes. How did you officially join First Base and what did that look like? And can you just again, the role, what did it look like, what were you brought on to do and how did that evolve?

00:25:11:23 – 00:25:27:00
GUEST
So I was brought in to work on the Olympics, on the Olympic Village. And that was that was probably about obviously during the Olympic Games 2012. So I did that for about a couple of years, and then I was working for first base and the two hazard associations. So when the project finished, women occupied all the homes.

00:25:27:00 – 00:25:40:18
GUEST
I was like, great. I was, you know, proud, great opportunity. And I was like, if I was going to do next because it was quite a once in a generation. They don’t come around often. Another Olympic Park. And I remember having a competitive first base and oh, well. And looking at what to do next, I don’t know.

00:25:40:18 – 00:25:59:18
GUEST
Oh no. You know, you’ve got to hang around for other things. And at the time, first weeks of working on quite a number of residential development projects in London, and one of the things I noticed at the time was, the conversation that the, the, the biggest challenge for developers is always, you know, acquisition, planning, start on site.

00:25:59:18 – 00:26:19:09
GUEST
Those are the three key milestones that we always have. We can acquire sites we’re very good at acquiring. But a planning journey became quite challenging. And I remember saying to, my, my boss at the time that why is it so difficult? And maybe because I came from a local authority background, I was like, look, why don’t they want to give you planning?

00:26:19:09 – 00:26:34:01
GUEST
I mean, that’s that’s what they want, right? They don’t. They actually want you to build this stuff because they invest in the community. And but he felt like every time we’d have a conversation, it was very combative. It was like we were on this other table, look for it and we’re fighting over everything. Like, you know, it’s got to be five.

00:26:34:03 – 00:26:56:22
GUEST
So affordable housing. No not for no not. And it was just such a horrible environment. And I remember thinking why is this so difficult? I mean surely it shouldn’t be that hard. And I remember I know very in a very naive way of like, you just can’t be that hard. But then I remember, I remember seeing some on my, my boss saying, oh, you know, give me an idea of how we can fix this if you if you think you can do it.

00:26:56:22 – 00:27:13:23
GUEST
I said, okay, I’ll go and give it some thought. And I remember saying, actually, I think the way we do, the way we approach planning, is like everyone else. We we all have already made up our minds about what we want. And when we go to that conversation with a planner, we’re basically telling him or her what is what I want?

00:27:14:04 – 00:27:21:01
GUEST
I want ten storeys. It has to be 200 units. He has to have 55% affordable housing. And no, I can’t give you this.

00:27:21:03 – 00:27:26:08
HOST
And because that’s what my spreadsheet says to to hit the returns from the capital. Exactly. So, so.

00:27:26:08 – 00:27:43:01
GUEST
The the back is already up and they just go, well, what’s the point of having a conversation or going for a process if you’re already telling me what you’re going to do? So sorry, miss or miss developer, but we’re off because actually you don’t give me what I want. You just telling me what you want. I was like, well, sure, that’s not the way round it.

00:27:43:01 – 00:27:57:15
GUEST
We’ve got to at least start the conversation with the planners, or start a conversation somewhere where we can still influence that, that they can still influence that decision. I was like, well, that’s really what I like because by the time you’re quite a site, you’ve already been made up. What? I’ve made up my mind what we’re going to do.

00:27:57:15 – 00:28:16:23
GUEST
We know what we’re going to do because we’ve got to make those returns. I said, well, maybe why don’t we just, you know, I think if we dedicate a bit more upfront time, I think you’ll we can get planning quicker. And I was like, how? Well, I think because the conversation with the planning is a stop before we’ve acquired a site, not a preamp, we need to build.

00:28:16:23 – 00:28:32:04
GUEST
And for me it was that relationship building. This wasn’t a transactional com, you know, it has to be a relationship. They need to know us and know what we stand for, and then we need to know them and what they need so that we can build that in right at the very start before we even acquire the site.

00:28:32:04 – 00:28:36:05
HOST
And we need to have a very long term vision in terms of how this is going to work.

00:28:36:06 – 00:28:55:10
GUEST
Exactly. And we need to make sure that we get a buy in from our investors because they’re poor and because they know we will get planning asset, we’ll get planning because it’ll work. And the long term, long term returns are protected. And everyone knows about that. Yeah, right. It doesn’t work. Planners are just difficult people that I really listen, that I want to talk to you.

00:28:55:15 – 00:29:15:06
GUEST
I’m doing. Get me wrong. There are lots of everyone has different personalities. And I remember I said, okay, let’s give it a go. Look what scheme in Suffolk. It was on that bridge road. It was a mixed use scheme. Beautifully. We had a wet afk, on a Fender caster. This is design, a beautiful scheme. And I said, let’s give it a go.

00:29:15:08 – 00:29:35:16
GUEST
Let’s go into Suffolk early. You know, we haven’t quite a site yet. Let’s go in and build relationship. But basically what I said is we know borrowers that we want to work in because, you know, we work in London. Let’s go and build relationships with Suffolk with Westminster. If Camden with isn’t it? Let’s go and build us relationships now with no sites.

00:29:35:16 – 00:29:51:14
GUEST
We have no sites in your borough and actually talk to them. Actually, you know what? What are the challenges? Your borough? Why do you need more affordable housing? What type of housing family housing in a single housing will build to rent, work here we’ll build to sell work here. What do you think about public realm have these types of conversations.

00:29:51:14 – 00:30:18:17
GUEST
Because actually that’s us showing that we are trying to understand what they want and what their motivations and their aspirations are, so that when we do have a site, we know that already. So I did my right show. I went out because I saw that stuff I love. I went and spoke to lots of different people. So planning directors, development director, development teams in local authorities, and because I think because of my local authority background, I knew the doors and doors to knock on and I could use a I’ve worked for me.

00:30:18:17 – 00:30:33:06
GUEST
I know what your challenges are and people were willing to talk. Well, yeah, this is this is a real issue. I’m fed up with people coming and just going to hear how it’s going to be. It’s going to be 50 homes are nothing. And they were willing to kind of give us their time to invest upfront and wait, in particular, because we didn’t have a site.

00:30:33:06 – 00:30:40:02
GUEST
I wasn’t coming and going, well, this is a site I’ve just bought and I really need you to give me planning. I was just going to have a conversation and there was.

00:30:40:02 – 00:30:42:04
HOST
No Trojan horse, or there was literally.

00:30:42:04 – 00:31:01:03
GUEST
Just and I was using it to gain knowledge, but also gain their trust and gain it, build a relationship with them. So that when I did have a site, I was like, John, we spoke six months ago. You told me some of these things about you, about Southwark or about Lambeth or about, you know, whatever. And I know that this is a big challenge for you.

00:31:01:08 – 00:31:22:11
GUEST
Now, I’m looking at this opportunity now, and I think that based on the conversations we had, we can probably deliver a signal that residential, some of it’s gonna be family housing. Affordable housing is a given. We always do it, but it might have to be shared ownership. We so we can have a conversation. And it was a John or Jay, whoever is new that I’ve had a conversation with her before, she understands my challenges on my knees.

00:31:22:12 – 00:31:42:07
GUEST
She’s already thinking about them in this site already so that when we get to planning, we’ve we’ve had those conversations already. It’s not combative. It’s much more relational. And I thought, if I’m honest, I wasn’t convinced myself, oh, well, let’s see if it worked. But I thought that had to be the right way, because the way we were doing it before wasn’t working.

00:31:42:09 – 00:32:08:13
GUEST
So this Suffolk site, we we gave it a go. We did that. We saw that. We did we put all the right ingredients into the scheme. And then it was time for planning and went to plan and plan it. Suffolk is not an easy planning route. And we went to plan, remember, was a hot summer’s day and we sat there and we looked around and thought, why is everyone, you know, we expected residents, people coming at home in a within 30 minutes we’ve got planning were out there.

00:32:08:13 – 00:32:27:12
GUEST
We thought what. So of course of that. Well let’s give it a go. We had an old scheme in Martin did the same approach, got planning. Okay, let’s give it a go. And, we had another scheme in, Newham and it worked. So I said, actually we’ve got to, we’ve got to turn around the way we’re doing plan it.

00:32:27:12 – 00:32:50:10
GUEST
So that was my route from 3000 marketing at first base hung around to see what I was going to do next. Again, actually, this is a problem that I think I think I’ve got a solution for, and that was our solution was being very upfront, you know, building relationships early. I use those relationships to help us through the the significant challenge we had in all asking, which was around planning.

00:32:50:12 – 00:33:10:05
GUEST
And then that became my role. I started to lead on our planning strategy effectively. How are we going to, you know, so and also our acquisition strategy. So I stayed at first base and I stayed at first base for a decade actually. So we had first base for over ten years. And in that time I also went out to look at, outside of London projects.

00:33:10:10 – 00:33:29:23
GUEST
So I went out to Brighton to look for opportunities in Brighton. And similarly everyone said you never get planning in Brighton. Brighton is a nightmare politically. Is is, you know, it changes, but it’s politics every other every other year. So it’s really it’s a real issue. And because, you know Brighton is low rise but it’s near, it’s got sea in the downs.

00:33:29:23 – 00:33:46:02
GUEST
Nobody wants height, but that’s the only thing you can do. So. So okay, let’s try our approach. So before we acquired the site, I went to bright because you know what it’s like. We’re looking at sites months and months in advance. So what that’s Brighton I spent time in Brighton I know Brighton back of my hand now. I was in the lanes.

00:33:46:02 – 00:34:02:22
GUEST
I was meeting with residents, with local people. I got to know everyone in Brighton, literally no exaggeration. I got to know lots of people in Brighton. But I got Brighton. I got under the skin also because it wasn’t London, New London, Sandwell, but Brighton was a completely new city. I got to know it really well again. Aspirations, motivations, ambitions.

00:34:02:22 – 00:34:08:09
GUEST
What does it need? What are the issues? What a problem. All of that got to it. So when we found a site.

00:34:08:11 – 00:34:09:13
HOST
For the London Road.

00:34:09:15 – 00:34:27:01
GUEST
London Road so we could go to the local authorities say actually we know what the challenges are. We know what your what your needs are. We know how and we are. This is how we’re going to address some of those issues. And what did we do? The council wanted, you know, at the time Brighton was you know, it’s still a it’s still a green.

00:34:27:03 – 00:34:27:22
HOST
Or is it labor.

00:34:27:22 – 00:34:48:02
GUEST
Who at the time was a labor. It’s it’s now labor again. But it was green. It’s now labor as of like six months ago. But the challenges Brighton has it’s like it doesn’t have land to build lots of stuff because it’s it’s sandwiched by the downs and the sea. So it said we need to grow it, we need to grow taller, but we know it’s it’s a challenge locally to get people behind that.

00:34:48:07 – 00:35:16:18
GUEST
So how do we get people to understand the need? The need to grow taller isn’t a profitability thing. It’s actually a need for the city. The city needs to grow to accommodate all the people who are here because there’s not enough. There’s not enough space. But we’ve got to do it with quality. We’ve got to do it, you know, you know, sensitively and also we don’t we also want to continue to deliver the types of things like economic space for people to work in, because actually, if you just build housing, Brighton will become a dormitory town.

00:35:16:18 – 00:35:48:05
GUEST
Everyone will come and live here. But jump on that very quick 45 minute train into London and there’ll be the economy of the city won’t survive. So we were like, okay, we’ll deliver some commercial space alongside some residential space on this site. And importantly, the site was across the road from, a beautiful park, you know, and the park had two trees, trees that were listed, listed in the park part where the Preston Twins elm trees are listed and the Preston Twins get thousand visitors a year.

00:35:48:05 – 00:36:05:11
GUEST
People come and see the Preston Twins because they are to the oldest elm trees, you know, and they they, they managed to survive Dutch elm disease. Now I knew nothing about trees. I learned a lot about trees. In fact, I learned so much about trees. Me and a tree expert in Brighton were besties because that was a massive issue for our site people.

00:36:05:13 – 00:36:28:08
GUEST
People were really worried that the scale of the buildings were overshadowed, would would not love light onto the trees and the trees would. We were like, no one. We’ve designed it well, but I learned I literally went to learn about trees just for that purpose. And now I could confidently have this conversation with local people and the Preston Park Users Group and say, guys, look, we’ve designed it, and we can assure you we’ve done all the modeling and we can show it.

00:36:28:08 – 00:36:42:22
GUEST
And that’s the kind of stuff that you get into because you if people are entrusting you with their space, you’ve got to make sure you understand what their issues and their needs are. So and then we did that in Brighton and in Brighton we got consent and everyone said you’d never get because I remember going to that planning committee and we should be had opposition.

00:36:42:22 – 00:36:59:05
GUEST
Don’t get me wrong. Well we’ve got consent for it. And and so going from okay we know I know London, we can do it in London and go into another city and it work in was a real light bulb. And I thought, actually, this is the bit I really enjoy because this is about it is not about gaming.

00:36:59:05 – 00:37:22:11
GUEST
The process at all is about building credible relationships with everyone. And it’s not just planners, it’s local residents, local businesses, it’s local influence, local stakeholders, all those people. Because what you’re trying to do is help get everyone behind in need for something or the Y, or to get their input into it. Like if if we all make this place, what it could be is it’s going to be a better place and get everyone behind it early.

00:37:22:15 – 00:37:46:22
GUEST
And then we go through the planning journey. And I know that by the time we get to the planning, sit in front of the planners that stop whatever we’ve got up to is a really good it’s a good scheme that is supported by many people and and the planners will support that. So that’s kind of what I ended up doing, and I really enjoy it because it gives me the pitch to continue to meet people, build relationships, engage, speak, which I love, but also as an outcome.

00:37:46:22 – 00:37:51:11
GUEST
We’re trying to get everyone behind the goal and deliver something that’s going to be really meaningful.

00:37:51:13 – 00:38:07:24
HOST
Have you, have you ever taken any formal property qualifications, and have you ever felt if the answer to that is no? Yeah. Have you ever felt that you need to to fit in or earn your place at the table in this real estate development world or not?

00:38:08:01 – 00:38:30:19
GUEST
I haven’t, I ended up doing a BA and Ma and I’ve done lots of like, you know, certificates, etc. but very early in my career, when I remember when I was working on Olympic Park, I felt really, really, I felt my confidence levels were quite low. And that’s because I think I was surrounded by I was learning new things and I didn’t know anything about it.

00:38:30:21 – 00:38:49:05
GUEST
And effectively, everyone around me had gone, had had done qualifications. There were other surveyors. They came for fun management background. They were it was just and I was completely had none of that. And I think one of the reason why I didn’t end up doing that was because my, one of my colleagues, who’s not my MD, he also didn’t have the property qualifications.

00:38:49:08 – 00:39:06:10
GUEST
Yeah, Barry. And he always and I always thought, well, actually, you know, he’s worked in the industry longer than I have. And he didn’t do that. I don’t think I’m going to do it. I’m going to stick to stick to my guns as like I am. I’m in property, but I don’t need to. I don’t need a qualification to feel like I need a need at the table.

00:39:06:12 – 00:39:12:14
GUEST
I think I could confidently do that without having that. And I’ve learned everything on a job, so I didn’t feel I needed to.

00:39:12:16 – 00:39:28:08
HOST
How? Where do external consultants fit into to this and lean on external advice? Because you take a lot of ownership personally to go and build these relationships and do the hard work needed. Where the external consultants fit in, they do.

00:39:28:13 – 00:39:37:24
GUEST
But I think one of our strengths is that it’s us. You get us. You know, I should have said so. After ten years at first base, we decided to set up associates. Yeah.

00:39:38:01 – 00:39:38:23
HOST
Oh. So I said.

00:39:39:00 – 00:40:01:13
GUEST
We’re coming to that. But I think it’s that that personal relationship for me is key. I’m not a fan of sending a consultant out to go and build a relationship with someone. If I think that relationship should be with me, because I think the that the trust is built with you as a person. And I think once that’s done, then it’s like, okay, next month or two months later, Sally might come and meet you.

00:40:01:13 – 00:40:20:23
GUEST
But actually, I think it’s important for that person to know that I am the one responsible for this project. I’m the one who’s accountable for it, and it’s me. So we are we take a very personal, hands on approach. Our work, which is very time consuming. And I and I say that to investors, to my to my colleagues, my team, the approach that we take is not it’s it’s time.

00:40:20:23 – 00:40:45:21
GUEST
It’s time heavy. You know, it means you have to spend a lot of time out the office on the road and, you know, having lots of conversations that sometimes might not, not, might not reap the rewards immediately. But you’ve got to see it as an investment, you know, because it’s an investment in long term. I, I’ve had conversations with people in Southampton and Bristol and I have no projects in Southampton, but I know that I will at some point and those conversations will be fruitful.

00:40:45:21 – 00:41:05:02
GUEST
So it’s investing and I think it is a my role. Not many organized, not many developers development companies have my role. Because we see as an investment, we see as a key USP for our business to have that personal relationship with people, rather than it being be kind of filtered through other people.

00:41:05:04 – 00:41:18:15
HOST
So you touched on the transition from first base, which is no longer trading as first base to success. Can you just talk to me about that? Yes. And then talk to me a little bit about success as a business and how you classify what type of business it is.

00:41:18:17 – 00:41:36:13
GUEST
So I did ten years at first base. And obviously, you know, it was where I learned everything that I know now. And then about just before the pandemic, first base decided that they wanted to focus on the investment side, mainly, and most of us in the business were developers we wanted to build. We wanted to see things happen.

00:41:36:15 – 00:41:54:13
GUEST
So we decided, so myself and three other directors in in first, we decided to basically take all the developments out of first base and set up a new company. So we set up associates. So associates was set up as a also as a mixed use developer. We wanted to have we started this commercial in a lot of our scheme to first base.

00:41:54:15 – 00:42:14:14
GUEST
And we, we realized that actually residential was great. But we when we are working in urban city centers, residential is not the only solution to the challenges we face. You know, as I mentioned in Brighton, Brighton needed homes, but we also needed to strengthen its economy. So and we had the similar challenges in other places of working in who are saying we really need homes, but actually we need jobs.

00:42:14:14 – 00:42:31:08
GUEST
We need people to work here and spend money locally and grow this local economy. So we decided that actually becoming a mixed use, mixed use developer was the was how we could address some of those challenges in urban city centers. We’re really lucky when we set up associates. We had we have already had existing projects that we took with us.

00:42:31:14 – 00:42:56:14
GUEST
So we had our Bristol project on Milton Keynes project with us already and our Brighton project. But since then, we’re now two and a half years in, in operation. We’ve, we acquired two projects in Cambridge which are working with Royal Penn. We just, we’ve just been, appointed to work with Aviva Capital Partners on a scheme in Sutton, which is a cancer research and, a drug facilities down, down in Sutton.

00:42:56:16 – 00:43:20:13
GUEST
So it’s great where we, you know, we’ve grown exponentially, as you mentioned, we’re now at 2.2 billion. We’ve got 2.2 of our GDP of of what we’re working on. So we’ve pivoted into, into a company that’s scale of really exciting projects. But I space a bit that I’m really, really proud of. And the way we set up the company was we always wanted to focus on the bit that we all know we all got into property for.

00:43:20:13 – 00:43:39:13
GUEST
So me and my other directors, one of my directors comes from a housing association background mentioned Barry is has a real mixed background. And one of my directors is a is an architect and but we all jointly believe that, you know, we are doing this not just because we want to build those lovely buildings, which we absolutely do.

00:43:39:15 – 00:43:56:06
GUEST
But actually, back to that starting point about the people are the most important part of what we do. So that real people centric focus is what we built the business on. So we started off saying, if we don’t have any buildings, you know, the people, let’s start with people. So we invest a lot of time in understanding that.

00:43:56:06 – 00:44:16:06
GUEST
As we talked about the ambitious is, you know, what inspires people, what motivates them, what types of spaces are people like? Why would they want to live, work, play in these types of spaces? And that’s what informs, the physical space that we create. And similarly, we don’t. But, you know, we we have a strong focus on social impact.

00:44:16:08 – 00:44:31:14
GUEST
We, you know, we talk a lot about balancing profit and purpose because we we absolutely are profit making business, but we also want to we also make a real focus on being purposeful, like we don’t just do things for the sake of what we’re thinking. How can we make this the best place? How can we make more impact?

00:44:31:14 – 00:44:55:01
GUEST
How can we encourage and support people to do more, to do things differently, or to improve their life chances? So we’re always thinking about those things and making decisions based on that. So that’s a real that’s probably my the bit I’m proudest, about the business because, you know, we can we do all our really exciting projects. But those projects are only, you know, for me that they are successful because they deliver proper social impact into those communities.

00:44:55:06 – 00:45:19:17
GUEST
And you see across all the things that we do, you know, we make decisions like, you know, we’ve got, you know, we we’ve got schemes in Cambridge of our, with rail pen and that scheme is a three acre site, but we dedicated half of that site to a public park. Now Cambridge land prices in Cambridge are not cheap, but that was a real purposeful decision because we wanted to make sure that not just things like sustainability, biodiversity, but, you know, Cambridge is a is a really unequal city.

00:45:19:17 – 00:45:44:19
GUEST
It’s one of the most unequal cities in the UK. The disparity between rich and poor is tragic. So how can we make small decisions like that that, you know, we’ve got for example, we’ve got a fruit green, plant, hubs all across the site. We’ve got, we’ve got a community kitchen. So people come and cook, pick food, food, those types of little decisions which we didn’t have to do, make a real difference in our local community and deliver proper social impact.

00:45:44:24 – 00:46:01:08
GUEST
So those types of things that we constantly think about, how do we make sure in the physical development we’re doing it, but also broadly, how do we provide jobs, training, a work experience, you know, or volunteering opportunities, charity donations, all of those for us is is part of everything that we do.

00:46:01:08 – 00:46:09:04
HOST
It’s like the product, the product market fit and where it where it all intersects with capital development and then the the user base at the end completely.

00:46:09:04 – 00:46:24:11
GUEST
I don’t want to I don’t I think we’ll say we have a real role to encourage our industry to do more. When we started talking about social impact, there was a little bit of an eye roll. I think everyone’s at, you know, a few years ago it was a bit like, oh, here we go is something else?

00:46:24:14 – 00:46:44:13
GUEST
Is it just CSR isn’t it? It’s like, no, not really. This is about making decisions, making different types of decisions. So and we, we went on the, on a B Corp journey where it was a big corp accredited. But a lot of, lot of what we do and I do, you know, is actually how do we encourage them up, everyone else to do the same thing because actually we can’t just do it on our own.

00:46:44:18 – 00:47:10:11
GUEST
So if we are banging the drum and saying, actually, it’s really important that as part of this project, we’re gonna employ 5050, you know, NEETs, people who are not in employment or training, but actually every every other person who’s, you know, architects, designers, landscapers to do that, we could exponentially grow that. And that’s really that’s part of our world champion role this year to make sure we get as many people in our industry to see social impact as not just a nice thing to do, but the right thing to do.

00:47:10:14 – 00:47:13:04
HOST
I know you published the Social Impact report as well.

00:47:13:04 – 00:47:14:02
GUEST
Yes.

00:47:14:04 – 00:47:41:07
HOST
A question I was going to ask you in terms of designing, and you obviously do a lot of work up front to find these, these opportunities and build the relationships. Has the, has the relationship for the type of capital you go and pitch the deals to have. Has that changed or. I’m just trying to think in terms of the evolution of, this cycle and awareness of capital, trying to access these types of opportunities.

00:47:41:09 – 00:47:52:12
GUEST
That’s a good question. Actually. I think we’re seeing a lot more institutional institutional investment coming in. And you see with me when I’m working for like, real pan of either Capital Partners who take a longer term view.

00:47:52:12 – 00:47:53:04
HOST
Pension fund.

00:47:53:05 – 00:48:11:22
GUEST
I’ve seen so much more patient capital actually. But we we tend to work with medium and long term capital because actually for us to deliver the types of things, the type of place that we’re talking about, it needs to be medium term. You know, we can’t build, sell, run, build so that that cycle is just to the pace of it is too quick.

00:48:11:24 – 00:48:27:23
GUEST
And actually, you know, when we talk about we’ve got to be patient with it and we’ve got to build a relationships quite a space go through planning. But we’re not talking about years. We’re just like given the time for this, for the place to kind of become a proper place. So we definitely work much more with medium and longer term capital now for sure.

00:48:28:00 – 00:48:48:19
HOST
Talk to me about, I just want to go back into a point you kind of touched on a few minutes ago. Talk to me about the diversity in your team and how you’ve gone about building a, high performing, culture with people from different backgrounds without it being kind of very linear in terms of the path or, or entry into real estate that they’ve had.

00:48:48:21 – 00:49:08:05
GUEST
Oh, that’s a very good question. And it’s something that, you know, we’re constantly talking about actually, because, some people lose lots of personality way, you know, personality metrics do do this. And I think for us, we were always thinking about, you know, the culture of the team. One of the things that is fundamental to us is this social impact, social impact approach.

00:49:08:11 – 00:49:27:08
GUEST
You know, we all genuinely believe in it. It’s not a tick box. It’s not a oh, it’s a nice thing to do. So, you know, from the offset we’re going actually it we did our every year on our anniversary or to a, a corporate volunteering day. We spent an hour, you know, six hours wrapping presents, another four hours in a pub in a park.

00:49:27:10 – 00:49:40:16
GUEST
But you have to you have to believe that there’s a reason for that. It’s not just a nice thing to do. So, so just basic, fundamental things that that is really important to us, a way, you know, when we’re coming into the biz, we’re asking what else do you do? You know, it’s not just, oh, I volunteer at my local kids school.

00:49:40:16 – 00:50:09:10
GUEST
It could be that. But we encourage people to do things outside of work. But that so for me that’s really important because it gets you it gets you to understand how how people see the importance and a value people place on social impact. It’s really important to us. But anyway, besides that, we, we take a different approach to the way we bring people into the business or when we nurture people in the business, because what we’re trying to, what we’re trying to encourage is a is diversity of thought and diversity of ideas.

00:50:09:10 – 00:50:28:23
GUEST
We don’t want everyone to think the same. We we really like challenge. And we talked earlier one about squiggly ness. We like people to be squiggly in their approach to their career. We all in a you don’t you don’t have to move them. You know, been an associate director to a director is fine if you if you’re just an associate director or if you just it doesn’t matter.

00:50:29:01 – 00:50:41:10
GUEST
We’re not fixated on job titles. We actually say, what do you want? What do you want a job title to be? If you want it to be fine, you can have it because that’s not the point. The point is what you do and a purpose that you deliver is more important. And people really buy into that purpose.

00:50:41:10 – 00:51:02:08
GUEST
So we’re really where we are. Our job is always trying to hone the idea of what does that mean for you? And we we have a big focus on continuous learning, encouraging people to learn and learning. Not in a I’ve got to go and do a CPD or I’ve got to go and to make sure I got it’s actually, you know, get on a train and go to Brussels and go and look at what’s happening there that’s learning.

00:51:02:10 – 00:51:20:10
GUEST
Or go and sit in a community hall with 50 people who have gone through, who are refugees and have challenges in terms of housing in the UK and Ireland. What does that mean? Is that is that a new area that we should be looking into supporting? That’s, that’s that’s what we call learning. So we’re always encouraging learning and taking the time out to focus on that.

00:51:20:12 – 00:51:40:05
GUEST
So we don’t have a our structure is very, it’s, it’s very squiggly intentionally because we’re not trying to put people into roles. We’re trying to get people to kind of build a role as, as as it’s needed around them. But as you can imagine, development you need, you need, you need to PMS, you need to develop devices, you need those functions.

00:51:40:08 – 00:51:48:03
GUEST
But we almost go. You will that plus all these other things are also really important to the business, but also for you to develop yourself.

00:51:48:05 – 00:52:00:04
HOST
Amazing. How would you how would you what roles and responsibilities fit under your remit in terms of what what you what you look at? If I can try and box. Yeah. Oh, then you know what.

00:52:00:09 – 00:52:18:12
GUEST
I’m one of those. I’m not. I’m a bit of a Jane of all trades. Which I always am, which actually used to make me feel sometimes I get, I used to get really uncomfortable with that because, you know, you had a a jack of all trades, master of nothing. And I used to go, should I just have a front, like, be some, like, have a niche?

00:52:18:14 – 00:52:27:05
GUEST
Exactly. I mean, really focus on something, and I realize that I just can’t do that. I don’t I don’t have an ability to do just one thing. It just just.

00:52:27:05 – 00:52:27:19
HOST
Curious.

00:52:27:19 – 00:52:45:16
GUEST
Yeah, I just, I, I get bored very easily. I like to do lots of things. So at the moment I pick up quite a lot of things across the business, but it’s by choice because I’ve really enjoyed them. So you mentioned I, I lead on on our relationship. So if there is a relationship to be built, it’s going to be me.

00:52:45:16 – 00:53:02:13
GUEST
I’m the one who’s going out and trying to figure out, you know, you know, for example, I’ll give you an example. I might say, you know, I’ve looked at the top ten cities in the UK in terms of, you know, whether it’s housing starts or economic growth. And I think we should be we should be looking at these three cities for the next year.

00:53:02:13 – 00:53:15:21
GUEST
That’s kind of stuff out. So I’ll go out and I’ll build a relationships in those cities. So I mentioned I got Southampton, I got I got Southampton, I go, right, who were the key people in Southampton, who had a key decision makers. Who are the key influences. How can I meet them? Where am I going to meet them?

00:53:15:21 – 00:53:31:02
GUEST
Where are the conversation, what conversation I have with them? What do I want to learn from them? And and I use that as my, you know, as a, as tools for me to then go, right. If I’m going to invest in Southampton, for example, where are the best? Like, well, what am I looking at and who else do I need to who I host, I need on that journey with me.

00:53:31:05 – 00:53:49:21
GUEST
So I build a relationship. That’s, that’s that’s something that I really enjoy because it’s a learning. It’s finding. You find that new things, it’s engaging with people. And I always kind of challenge myself to think, oh, there are some people just can’t build relationships. I’m like, try, try, try. You know, and you know, I there’s so many tools in a box.

00:53:49:21 – 00:54:05:19
GUEST
And I think, you know, well, I always say at the end of the day, we’re all human beings fundamentally. So whether you whatever it is, irrespective of your title, your role, your you know what it is. You’re kind of like one of many things why you just got to figure out what you like and have a conversation about it.

00:54:05:19 – 00:54:27:22
GUEST
So what you don’t like, you know, you might say, awesome. So I’m like, you can have a whole conversation about that. So I think it’s really important to find ways to connect with people, because when you relationships are key for me to everything, you know, you you don’t work with people who you just don’t want to work with, you’re more likely to work with you at least have a conversation with, so that’s that’s a big part of my job.

00:54:27:24 – 00:54:39:16
GUEST
And, and that helps unlock opportunities. So a lot of the opportunities we look at are unlocked as a result of those relationships. Or if they’re not unlocked by the relationships they are, they are they are assisted by those opportunities.

00:54:39:18 – 00:54:44:02
HOST
Whether that’s deals capital, exactly. Development opportunities, the 100%.

00:54:44:04 – 00:55:00:08
GUEST
Plus 100% I that’s you know Sutton as we I’ve been taught Sutton for best part of three years I’ve been visiting Sutton go in having conversations, having lots and I can’t say it helped, but when we, we, we had we went through a proper competitive process on it and it all work. But I knew that place really well.

00:55:00:08 – 00:55:15:20
GUEST
By the time I entered into that dialog, everyone else will be going, oh, let’s figure out this place. What what does I know? Everyone. I’ve had these conversations. I’ve been in those coffee shops. I’ve met local businesses, local. I know what the challenges are. So I was coming from an informed place and I think that’s that’s how I like to work.

00:55:15:22 – 00:55:31:12
GUEST
As I said, you can’t it doesn’t. If you’re going through a proper process, you’re not trying to influence people. You’re coming in with the knowledge that everyone else probably is going to take it takes a year to build that kind of knowledge up. So I look after that bit, I kind of because of my comms and marketing background, I still love that, you know, it’s still kind of in me.

00:55:31:17 – 00:55:49:24
GUEST
So I, one of the things that I do enjoy for the business is I, which I do for the business. I pick up all of our corporate, comms. How do we how are we perceived externally? All our external relationships. So how whenever you see associates mentioned, it’s usually me who’s obviously we support. But I look after that comes on to me.

00:55:50:01 – 00:56:08:11
GUEST
I talked about our planning journey. So everything related to planning. I have got someone working with me who’s amazing. But I, I’m setting a strategy. So when we are about to embark on a project, we’re going, what’s what’s what’s the journey? Who who are we influencing? Where’s the map? What do we need to do all of that.

00:56:08:13 – 00:56:27:12
GUEST
And then social impact as well, you know, how do we continue to push on the social impact perspective? We hope so. I run our B Corp accreditation. So how do we continue to push on that and how do we continue to do things different? And as I said, a big driver for us is how do we get other people now to do more so that we weren’t we are one of many people who are growing next real social impact focus.

00:56:27:12 – 00:56:32:00
HOST
So yeah. What does 2024 look like for you and associates business.

00:56:32:02 – 00:56:49:00
GUEST
2024? It’s going to be so exciting for us. We are. I mean, we started with a bang. We have three projects that are going to be starting on site. So which is awesome. So we are all gearing up for those. And you know, it is, you know, game changer me. You know, it’s like you acquire a site, get a free plan and now you can see it physically being built.

00:56:49:05 – 00:57:06:12
GUEST
So that’s really exciting. We are embarking on our, our first life science opportunity in Sutton. So we’ll be taking we’ll be designing that consulting with people, engage in bits I love. I’ll probably even know I’ve got team I’ll get hands on on that. Next I want to go and talk to everyone on on the stands. So we’ll get through that.

00:57:06:14 – 00:57:23:22
GUEST
So we’ll submit an application later on this year for that. We will we’ll have another social impact conference because we’re now being accredited. So we want to come out and share some interesting stories, small partners about who’s doing what. This. Yeah. So there’s there’s a it’s gonna be a busy year. It’s going to be a really busy year.

00:57:23:22 – 00:57:35:12
GUEST
And I’m really looking forward to building more relationships in, in, in places because we are at Western Aquarium where we live until quite a few more opportunities this year. So I’m looking forward to building those relationships with help. Support.

00:57:35:14 – 00:57:55:11
HOST
What advice would you give to, someone who’s early on in their career, who’s looking out in their best thinking real estate is, is a tiny market, but it’s massive at the same time. There’s so many different routes. I’m overwhelmed with the opportunity there. What advice would you give someone early on who’s trying to navigate things?

00:57:55:13 – 00:58:16:06
GUEST
One of the things I would say is don’t get fixated on a bricks and mortar because everyone else is. So, you know, be a different voice in a room, which I think is helpful. I would say don’t necessarily want it. Don’t necessarily go down a very linear route into into real estate is it’s okay to take us that squiggly route, as we talked about before.

00:58:16:08 – 00:58:34:22
GUEST
But also, understand the real purpose of it, you know, we can get very focused on, you know, the, the I’m working in if you’re in finance and it’s always a model review, I’m looking at the lines on a model. If it’s a, if it’s if you’re in surveyor, you’re talking about the asset. But you just remember that there’s a, there’s, there’s a the human side of real estate.

00:58:35:01 – 00:58:47:07
GUEST
And I think that’s what keeps you in it. That’s definitely what’s kept me in it. So try and focus on that part self, which that’s what I love. And I think that will really give you some, give you the purpose that you’re looking for in real estate.

00:58:47:09 – 00:59:00:01
HOST
Amazing. Well look, as we draw to to a close a question that I ask everyone who comes on the podcast is, if I gave you 500 million pounds worth of capital, who are the people? What property? In which place would you look to deploy that all?

00:59:00:07 – 00:59:26:22
GUEST
Good question. I think one of the one of my areas that’s really fascinated me at the moment is around it’s intermediate housing. I think we’ve we’ve had a few challenging years of, you know, cost of living crisis, lots of challenges. And I think there’s this kind of squeezed middle of people. And I have lots of friends who are teachers, nurses, doctors who are earning a good wage.

00:59:26:22 – 00:59:44:14
GUEST
But I really struggle with just getting, you know, whether it’s on the housing ladder or just being able to, you know, just know properties for them because it’s social rent or it’s, you know, high value housing and having, you know, I was having a really good chat recently was, you know, live from dolphin living about key worker housing, actually.

00:59:44:19 – 01:00:07:01
GUEST
And it’s something that we used to do many years ago, but it seems to have fallen by the wayside. So I think I’d invest in that because you’re investing in people who are service in our cities. They are, you know, and I when I work in places like Cambridge and Bristol, that people who work in hospitals, who can’t afford to live in a city in a commuting miles, unless there’s a people who are keeping us healthy, they’re keeping our streets clean and keeping our societies running.

01:00:07:01 – 01:00:17:19
GUEST
And I think having some building a good quality stock of intermediate house that supports people who are just we just want to we just want to you’re going to do good for our community. Is what I put my money into.

01:00:17:21 – 01:00:20:13
HOST
Any people that you’d bring along the journey? Oh, loads.

01:00:20:13 – 01:00:21:22
GUEST
My team. They’re awesome.

01:00:21:22 – 01:00:23:14
HOST
So on your team.

01:00:23:16 – 01:00:41:07
GUEST
Oh my. Oh, it’s too many to name to name, but I definitely I bring my team along and I bring some inspirational people along. I mentioned Dolphin living. I love Alex note from PFA. She’s always inspires me every time I speak to her, you know? So yeah, lots of really interesting people. Sophie from over the capital. Yeah.

01:00:41:07 – 01:00:46:17
GUEST
Some really good people. I just feel as I mentioned earlier ladies but yeah. And I, I love my lady squad. So we’ll do that.

01:00:46:17 – 01:00:49:17
HOST
And in terms of place across the UK, across the UK.

01:00:49:17 – 01:01:00:04
GUEST
But I think some of those I think our, our our major towns and cities need that injection because they have, they’ve seen that polarization. So I think some you know major cities will be where I put my money.

01:01:00:06 – 01:01:21:13
HOST
Well, you’ve had a phenomenal career. I think you touched on earlier the fact that you’re not good at sales. I think you’ve got that completely wrong. I think you’re phenomenal. No, I think, you know, you get right to the heart of what the issues that people face. You really, are very curious. And you try and learn, and then you create, you and the team, phenomenal product that serves those communities.

01:01:21:19 – 01:01:43:24
HOST
And, I’m really, really excited to see what you and the team go on to build. And I’m really appreciative of you coming on the podcast and no doubt inspiring other people who you haven’t had that traditional roots. The UK and, with curiosity, a lot of hard work. Sticking your hand up in uncertain situations go really, really far and have an amazing impact.

01:01:44:01 – 01:01:48:10
HOST
In this fascinating real estate landscape that we find ourselves. So thank you.

01:01:48:12 – 01:01:51:12
GUEST
Thank you, thank you so much for the opportunity. I really enjoyed our chat.

00:00:00:02 – 00:00:34:14
HOST
Welcome to the People Prophecy Place podcast today. I’m absolutely delighted, to welcome Stacy Patton, director of Multifamily Investment Management UK and Nordics at Invesco Real Estate since its inception 40 years ago in 1983, Invesco Real Estate has been investing in direct property and public traded real asset securities across the risk return spectrum, across the globe and throughout the capital stock.

00:00:34:16 – 00:01:00:23
HOST
Stacy started her real estate career in the US at Jim Real Estate before moving to Invesco. She spent three years running a pan US portfolio of multifamily assets before moving to the UK in September 2022. Stacy is a graduate of the University of California, Berkeley, and it gives me great pleasure that she joins me on the podcast today.

00:01:01:01 – 00:01:02:22
HOST
And Stacy, welcome to the podcast.

00:01:02:24 – 00:01:04:11
GUEST
Thank you. Happy to be here.

00:01:04:11 – 00:01:21:14
HOST
Not at all. Well, look, I’m fascinated to dive a little bit more into your background, career. The transition across the pond, the similarities and differences in the market and how you see things. But a place that I always like to start. These conversations, as you all know, is how and why did you get into real estate?

00:01:21:16 – 00:01:46:10
GUEST
I had a feeling this question was coming. So essentially, I’m the daughter of a contractor, so I grew up as I like to tell people, hammer in hand was on job sites from the time I was probably about 3 or 4 years old. And absolutely fascinated by how buildings are put together, how they’re constructed. My dad, as I mentioned, ran a construction company.

00:01:46:12 – 00:02:08:10
GUEST
He was kind of a one man shop, if you will. And while he was really good at the craft, he wasn’t so much good at the actual business part. So that inspired me to essentially, eventually, one day, pursue a career in real estate and kind of learn how businesses operated and one day be able to do it on my own.

00:02:08:12 – 00:02:11:15
GUEST
So that’s that’s what originally inspired me to get into the industry.

00:02:11:17 – 00:02:27:18
HOST
So your dad, worked in real estate. So that was kind of a gateway. And it was, what, like the pain of seeing your dad’s, Or, like, the area that he could be much better at or improve or scale his business and all the benefits that come off the back of doing that was a bit that he he was more of a technician rather than a business guy.

00:02:27:19 – 00:02:29:11
GUEST
Exactly.

00:02:29:13 – 00:02:43:05
HOST
And so how did that how did that kind of manifest and how did that how did you go about, you know, trying to work out how you could get the business skills and, and apply yourself, like, what did you do?

00:02:43:10 – 00:03:09:04
GUEST
So, when I was 13, the economy in the US was quite difficult. So there was the, the kind of global financial crisis was going on at that point. And I started doing the bookkeeping for my dad’s business. And so I got a firsthand view as to what things cost, where the profit margins lies. Some of the things on, managing kind of cash coming in, cash coming out, just the basic fundamental accounting skills.

00:03:09:06 – 00:03:34:15
GUEST
And was meeting with his CPA and tax person at that, you know, 15, 16, 17 years old. Well, fast forward to 17. I read the infamous Rich dad, Poor dad book that a lot of people seemed to stumble upon, and then they discover, oh my gosh, you can make this amazing career doing real estate. Which inspired me to essentially opened up a retirement account at 17.

00:03:34:17 – 00:03:52:08
GUEST
As I went into the bank, the bank, the manager of the bank basically said, when you turn 18, come back and I will get you a job working at the bank. I knew at that point that I was going to have to put myself through university. I was the oldest of three. My parents clearly didn’t have the financials to send me to school.

00:03:52:10 – 00:04:12:19
GUEST
And so at that point in time, I graduated from high school and I started working full time at the bank, where I was kind of seeing how in some capacity how loans are coming together, little bits and pieces along the way. I was a bank teller for a while, so, that was a really good skill set in.

00:04:12:19 – 00:04:41:10
GUEST
And then, I ended up going to community college for four years. So I was working full time, doing night school or a combination throughout. And ended up transferring to UC Berkeley, where I finished my degree. So as a bit of a longer track, took me six years in total. And during the summer between my junior and my senior year of university, I did an internship at Peach and Real Estate, so I didn’t even know that commercial real estate existed.

00:04:41:14 – 00:04:59:10
GUEST
I stumbled upon effectively an information session and went, wow, this is incredible. That is what I want to do. So that was the original path. And then that took me on, quite a journey in terms of an internship, a return offer, and the rest is sort of history from there.

00:04:59:10 – 00:05:04:07
HOST
Well, I guess your experience was it was your dad dealing with houses or what kind of real estate was he predominantly dealing with?

00:05:04:08 – 00:05:20:02
GUEST
Yeah, so he was doing a bit of everything, which is probably part of the issue is that if you’re going to do it, you you probably want to focus on one thing and be really good at that. But he was doing sometimes commercial properties. So like the fit out of, you know, Ferragamo space in San Francisco or things like that.

00:05:20:04 – 00:05:26:13
GUEST
But also single family houses. So he, he kind of dabbled as in when things came through.

00:05:26:15 – 00:05:37:22
HOST
And so you kind of your understanding of this, like much bigger commercial real estate world really sort of came to the frame up in is that.

00:05:37:23 – 00:05:38:14
GUEST
How it.

00:05:38:16 – 00:05:43:03
HOST
How it kind of unlocked? And were you like, wow, this is insane.

00:05:43:05 – 00:06:00:05
GUEST
Yeah. So I so as I mentioned, the summer between my junior and my senior year, I interned there. So I spent half the summer working on the acquisition side of the business underwriting all different property types, and then the other half on the asset management side for their core plus fund and love the transaction nature of the business.

00:06:00:07 – 00:06:22:20
GUEST
Got a return offer to come back for the transactions role and did that for two and a half, two and a half, three years, underwriting $3.5 billion worth of transactions across property types, because I realized if I truly wanted to succeed in this business and who knows, maybe one day have my own portfolio or, you know, TBD on what that looked like at that point in time.

00:06:22:24 – 00:06:40:06
GUEST
I knew that at the very basics, you have to understand how you make a profit, how you lose money, how you can restructure things when they don’t work well. And, and all of that was really something that I gained during that time. On the acquisitions part of the business.

00:06:40:08 – 00:06:45:07
HOST
At school or kind of like growing up to a university. What kind of kid were you?

00:06:45:09 – 00:07:05:18
GUEST
Well, probably because it’s no surprise. It’s a bit of a nerd. So I was student government president, in my community college that transitioned over when I went to UC Berkeley at the High School of Business. So I would say always pretty inquisitive. And I think I’m just naturally a curious person. So that’s served me well thus.

00:07:05:18 – 00:07:16:23
HOST
Far and like, strong with maths and finance. And so that was like you had a really good basis and a financial acumen. So when you were underwriting this kind of real estate, you picked it up relatively quickly.

00:07:17:04 – 00:07:17:20
GUEST
Yes.

00:07:17:22 – 00:07:31:23
HOST
Yeah. And so you touched on the fact can you just you said you underwrite a lot of different types of real estate. What kind of real estate? What kind of risk return profiles were it? Was it, and the structures of it as well? Can you just kind of give us a bit of a, an overview?

00:07:31:23 – 00:07:57:22
GUEST
Yeah. So I think you highlighted it. Well, we were doing all sorts of deals. Retail, mixed use developments, logistics, repurposing, big master plan schemes where you’re doing multiple phases, office repositioning. But about half of what we were doing was apartment development deals. And so that experience is what probably fascinated me the most. We started working on deals at that time.

00:07:57:22 – 00:08:15:19
GUEST
We were doing, a lot of joint ventures. That was primarily the model in the US, which I think in the UK that is or will be hopefully becoming more prevalent going forward. But a lot of those deals we bought at the peak of the cycle and then land prices started to decline and construction costs went up.

00:08:15:21 – 00:08:26:07
GUEST
And so we were then having to go back and restructure everything. So all sorts of deals, M&S preferred equity. I mean, we looked at it a lot.

00:08:26:09 – 00:08:34:12
HOST
What if someone is listening to this like what is mass? What is preferred access is obviously kind of alluding to different parts of the capital stack and how you can access real estate.

00:08:34:14 – 00:08:59:21
GUEST
Yeah. So, the easiest distinction and it hopefully holds true in the UK as well, but it’s if you, it’s effectively a higher capital stack as it relates to leverage. So typically if you take out a loan on a property, you’ll have a senior loan, which if you default the keys go back to the senior lender. In the case of mezz, typically it’s a bit more expensive and that layer is on top of it and you have further step in rights.

00:09:00:02 – 00:09:09:19
GUEST
And my understanding is preferred equity. You don’t have the same stuff. And right, see what an amazing position. But it sits even on top of that stack. So yeah, we were looking at.

00:09:09:21 – 00:09:23:21
HOST
You like different ways you could you could access. Yeah. Access real estate. And were you looking at also the port at a portfolio level in terms of the balance of, the allocation to these different structures and, and types of deals or not?

00:09:24:00 – 00:09:47:04
GUEST
Not necessarily. So in terms of the structure, we more so we had, I don’t know, 15 or so funds I think at that point in time. So we were out trying to, you know, hunt and gather for all those different capital sources, core funds, value add funds. But that was more so the fund managers discretion to figure out how do they want to comprise their portfolio and therefore change it over time, etc..

00:09:47:06 – 00:10:02:08
HOST
You would just do all sourcing and underwriting, and getting products through the door. So, at that stage you touched on it was the kind of the multifamily or the, the, the living or the residential part of the market that fascinated you. Why was that?

00:10:02:10 – 00:10:23:24
GUEST
So I think it’s going back to my experience growing up, I mean, always fascinated with how things were built, being growing up on construction sites where I’m painting or, you know, helping my dad put up drywall or whatever that was. I was always fascinated by where people live. And the impact that you have on someone’s home is so important to their overall well-being.

00:10:23:24 – 00:10:42:16
GUEST
I mean, you know, we spent so much time in Covid at home that that became such a refuge for people. But I think that was always just a passion of mine. That coupled with interior design and placemaking and building, you know, cities and places where people can occupy was just something I’ve been fixated on since I was a little kid.

00:10:42:18 – 00:11:02:14
HOST
Can you just tell me about the the differences between maybe the US living market and then the UK living market? I think it just be useful from a context perspective. Right. And I was I was going to delay that question. So maybe later. But it’s very useful to kind of get that in now just so we can kind of maybe understand, you know, the, the playing field and, you know, the institutional landscape as well.

00:11:02:16 – 00:11:35:00
GUEST
Yeah, it’s a good question. So the US market is much more established. Renting I think there has been much more prevalent for a longer period of time. And so I’m talking 20, 30, 40 years. It’s really well established. There’s lots of processes in place, there’s data available, and it’s relatively uniform. So there’s a lot more sophistication in terms of what that market looks like, compared to the UK, which is a little bit earlier on in this journey, is just kind of adopting that mentality that it’s okay to rent and you can rent by choice.

00:11:35:00 – 00:11:50:10
GUEST
And there’s a lot of reasons you might choose to rent versus buy. And so it’s really exciting to be coming in and being able to help see where it can get to as a sector and help along that journey. So hopefully that answers.

00:11:50:14 – 00:12:05:02
HOST
Yeah, very much so. This is like a much more mature institutional grade landscape over in the US. And, can you just tell me how did you like role evolve and how did you how did you progress your learnings through that early part of your career?

00:12:05:04 – 00:12:26:01
GUEST
Yeah. So after the first few years working on the investment or on the acquisition side, there was an opportunity that came up on the investment management side of the business, specifically working on residential. So Pru at the time was so large that it had a designated, team within their core funds that just did residential, which is what I was most interested in.

00:12:26:03 – 00:12:47:12
GUEST
And so, effectively raised my hand. And so that’s something I’m really interested in. Right time, right place. The opportunity was to work on East Coast assets, and I was based in San Francisco, so it was really fascinating. I got to cover, for a short amount of time before they rejigger the portfolio assets in New York, new Jersey, Chicago.

00:12:47:12 – 00:13:07:06
GUEST
I mean, I was all over the US from a geographic perspective. But really love the investment management side of the business because it, it gave me an opportunity to actually live out the life cycle of an asset, because when you’re working on acquisitions, it’s a number on a spreadsheet, but you don’t really know unless you’ve actually owned something or worked on it.

00:13:07:06 – 00:13:26:21
GUEST
What that number is actually meaning. How much payroll do you need? How much room costs do you need to allocate for? How do you actually execute on the business plan? And so that was really exciting to be able to to take that underwriting, go execute on it. And I kind of found my calling in that nature. Fast forward.

00:13:26:21 – 00:13:49:15
GUEST
So I was there for a few more years in that capacity, covering stuff all over, still all over the country. But more so on the West Coast at that point in time. And my former boss at Invesco, I met through Aranda, or someone that I had previously worked with effectively. But at a random encounter and we had a, you know, coffee shop meeting he was looking to hire.

00:13:49:15 – 00:14:14:15
GUEST
I wasn’t looking to move. 30 minutes turned into 2.5 hours. I left with a job offer. And that kind of was the catalyst to me making the transition over, to Invesco. And at that point in time, the the gentleman that I worked for was running the US residential sector based out of San Francisco. And so that for me was really incredible because I had the opportunity to learn from him day in and day out.

00:14:14:17 – 00:14:26:21
GUEST
How do you build a platform? How do you how do you make these decisions at such a high strategic level and roll out, initiatives across the business in a pan US capacity, if you will?

00:14:27:02 – 00:14:33:13
HOST
So just before we get onto that part, you just rewinding a little bit, you said you moved into an investment management role at a core fund.

00:14:33:13 – 00:14:34:05
GUEST
Yes.

00:14:34:05 – 00:14:57:23
HOST
So yeah. Was that, just into the terminology perspective, was that what we would call asset management or a portfolio management role over here? Okay. Like looking after course standing income producing that much needs some asset management work. Is that is that how and what you were looking at. So you’ve done your transactions piece and then you kind of gained experience from an asset or a portfolio management perspective.

00:14:58:00 – 00:15:30:15
GUEST
Yeah. So so very much an asset management role. But interestingly enough I mean the core fund was so big that it had a $2 billion non-core sleeve. And so most of that was occupied by apartment development deals. And so about half of what I was working on was assets from the start of you’re going through a pre entitlement process with the JV partner to assets that were currently shovel in the ground building value our deals where we’ve owned them for 30 years, but we’re now needing to re essentially reinvest into those assets.

00:15:30:15 – 00:15:38:08
GUEST
So it really touched everything in between for being a core fund. It felt in many ways like value add type work, which is really fascinating.

00:15:38:10 – 00:15:42:07
HOST
And what were the core hurdles of the return profile.

00:15:42:09 – 00:15:54:24
GUEST
So so the fund structure, I believe, and I may be misquoted on this, but somewhere between, I think a six and an 8% unlevered IRR, which is probably akin to a typical core function value.

00:15:54:24 – 00:16:12:02
HOST
I just I’m just trying to break it down to say someone listening to this is trying to get their head around a core fund and what return profile thereafter and then a value add piece, because it must have been a massive core fund. If you had 2 billion worth of, core capital allocated to like more value add or opportunistic development type deals.

00:16:12:02 – 00:16:29:06
GUEST
Yeah, big fund 22 some odd billion. So that gives you a sense 1,015% non-core weighting. For value add somewhere between a 15 to 20% levered IRR is what we were targeting. So similar to probably what you’d expect in a normal value add strategy.

00:16:29:07 – 00:16:50:02
HOST
So the fund manager would be call me up and saying like to hit our total core return based on the portfolio, the dynamics we have, we need £2 billion to be allocated just a small chunk of change to to more value added and, development type deals. And you were responsible for still underwriting, doing transactions, but also managing standing physical stock.

00:16:50:02 – 00:16:53:23
HOST
That was left and operationally running as part of your role as well.

00:16:54:00 – 00:17:13:20
GUEST
So not so much on the transactions piece, although part of the function was to look at if a new deal was going through investment committee to make sure that we could actually execute on the business plan. But a bit of a different hat. So looking at can we execute are these numbers right versus, you know, overseeing the model and the underwriting at that point?

00:17:13:22 – 00:17:22:06
HOST
How just in terms of like size and scale, how many units were you kind of talking about a lot.

00:17:22:08 – 00:17:25:23
GUEST
Thousands. So probably five, 6000.

00:17:26:04 – 00:17:27:16
HOST
And 81 deal.

00:17:27:18 – 00:17:41:11
GUEST
No. Total in aggregate. So, yeah, I mean, I think at the probably at the peak of what I was working on, probably about 15 to 20 assets and each one has several hundred. The largest had, just over a thousand.

00:17:41:13 – 00:17:48:01
HOST
And these are big tower blocks like vertical blocks mainly. Or are they kind of lateral developments as well.

00:17:48:07 – 00:18:16:05
GUEST
So both depending on the market. So in Denver garden style, which is like your typical three story wood frame build up where you enter every unit from the outside, there’s no shared corridor space, a podium product, which I don’t know what that would be equivalent to here. But concrete frame construction but more low rise is 6 or 7 story buildings, and then a lot of high rise towers because you get much more efficiency, built cost, etc. if you stack if you can.

00:18:16:11 – 00:18:31:05
HOST
So you had like the depth and breadth of experience across lots of different product types, different geographies, locations, transactions, investment management, some asset management work. So you kind of you must have been running a million miles an hour to get that much experience in only a few years.

00:18:31:08 – 00:18:38:16
GUEST
Yeah. Effectively. And it hasn’t stopped. So it’s I think I think I have a one speed operator, mode.

00:18:38:22 – 00:18:41:19
HOST
To for content. Like, what kind of hours were you? Pollock.

00:18:41:21 – 00:18:58:21
GUEST
Yeah, I mean, it varies. So the US is obviously quite different in terms of the amount of hours that by and large, people work in general. I would say during the transactions phase, it could be 60, it could be 70, it could be 80 a week, depending on how many deals you have going on. So pretty full on.

00:18:58:23 – 00:19:18:17
GUEST
So you, you get years of experience cram down because you’re working twice as much. When I pivoted over onto the asset management or investment side of the business, I would say a little bit last but not, I would say maybe average. Somewhere around 60 or so would probably pretty normal for me at that point in time.

00:19:18:19 – 00:19:32:05
HOST
And did you want and you, you wanted to seek that asset management experience. Did you what, just because you thought they didn’t make you a better investment professional, having sat on the other side of the not the other side of the table, but having seen the next part of the process. Right?

00:19:32:07 – 00:19:51:13
GUEST
Very much so. Because one day I wanted to be able to actually invest for myself. So I thought I know how to underwrite a deal, but how do you actually execute on the rest of it? And can I slowly start to build all these pieces so that if one day I wanted to do that, I could, and and that effectively proved itself out, which has been exciting.

00:19:51:14 – 00:20:07:15
HOST
So a chance meeting with your now old boss in America. Yeah. And half an hour turned into a couple of hours, which turned into a to a job offer. So why why did you decide to leave PJ? But what was the role that you were going off to go and do?

00:20:07:17 – 00:20:28:06
GUEST
Yeah, I mean, it really was a function of him. He was the reason that I moved just the ability to work for the head of a platform of that scale in the same office. I think that was one of the things I was I was thinking about my own career trajectory in wanting to one day proceed in, in a role like his at some point.

00:20:28:08 – 00:20:46:24
GUEST
The leadership in terms of that more senior positioning was in new Jersey. And so that makes it hard from a visibility perspective and just being able to learn about how they think about setting up a business, a team, all the different parts that that run an asset management platform. It’s hard when you’re doing it via teams or Zoom calls.

00:20:47:01 – 00:20:59:22
GUEST
So it really was being able to learn from him. So at that point it was a lateral move. But I thought I can’t solve for the learning that I’m going to get by just working with him. And that certainly proved itself true.

00:20:59:22 – 00:21:09:05
HOST
And so you were like one of the first in to in terms of like establishing this or what were you going on to, to like, actually do.

00:21:09:11 – 00:21:41:24
GUEST
Yeah. So definitely not the first. They, I mean, Invesco has been around for 40 years, so they, they had had a well-established operation at that point in time, but it was to essentially manage a portfolio of assets in Northern California, Portland and Seattle. So primarily the West Coast, which is really exciting and, and full autonomy to basically say, here’s the portfolio, solve all the issues, drive as much value creation as you can for our investors, and then let’s see what other broader initiatives you can roll out at a kind of platform level, which which was great.

00:21:42:00 – 00:21:46:04
HOST
And the platform level is more what operational granular level?

00:21:46:06 – 00:21:51:01
GUEST
More more, akin to pan.

00:21:51:03 – 00:21:52:00
HOST
Multi-jurisdictional.

00:21:52:06 – 00:22:17:04
GUEST
So yeah. So, so some of the things we were doing at that point in time, we were rolling out, rent insurance programs. We were rolling out, it was during Covid. So there were all sorts of things that we were doing with lease addendums as it related to if you lose your job, you know, here’s here’s what you should know, that we will basically support you and allow you to get out of your lease if you provide paperwork, etc..

00:22:17:04 – 00:22:26:08
GUEST
I mean, there were so many different things going on at that point in time. So it’s really fascinating to be able to sit there and and help, establish some of those goals is.

00:22:26:08 – 00:22:44:24
HOST
Taking them on an asset basis and then roll it out across the whole portfolio. Just to make it standardize more efficient. In terms of like the product was the actual products similar to the kind of product that you’d worked on before and did it or did it have like a different identity, or was it targeting a different segment or occupier or customer?

00:22:45:00 – 00:23:10:17
GUEST
Yeah, very similar to the one nuance. Well, two nuances, would be we started to work on some affordable products. I’d never I’d never really worked on that where the entire business model was surrounding taking an asset. Essentially essentially putting some sort of regulatory agreement in place where you’re able to, capture some tax relief. And so that was an interesting model that point in time.

00:23:10:21 – 00:23:31:05
GUEST
So that was something I hadn’t been exposed to in that capacity before. And then something else, which was really exciting, albeit I didn’t get a chance to necessarily work on it, but I learned from just osmosis and others talking about it was single family housing, so we were one of the first kind of big movers into that space back, a couple of years ago now.

00:23:31:05 – 00:23:34:02
GUEST
So that was just a great opportunity.

00:23:34:04 – 00:23:38:09
HOST
So what is the difference between multifamily housing and single family housing?

00:23:38:11 – 00:24:11:10
GUEST
So multifamily housing effectively, is more than one occupier in the space. So it’s akin to a BTR scheme in the UK. And single family is literally buying an actual individual dwelling or townhomes in some cases where they’re all right next to each other for the purpose of individual families living there. The interesting thing is that those assets are tend to be stickier, because if you’re a family and you have kids and you have all your belongings, you you tend to stay in the space a bit longer if it feels like yours than if you’re in a smaller unit.

00:24:11:10 – 00:24:28:20
GUEST
That was purpose designed to rent. So we just getting into that space in quite a big way in the US at that point in time, which was exciting. And we haven’t yet gotten into it here, but we have looked so we’ve looked at a lot of deals this year and just have gotten outpaced for one reason or another.

00:24:28:22 – 00:24:49:07
HOST
So, yeah, first kind of move or looking at single family over in the US. And is there often an evolution of people going into multifamily and then, you know, moving to single family later at a particular age or stage, or are there slightly different demographic arcs that that occupy either multifamily or single family?

00:24:49:09 – 00:25:12:12
GUEST
I wish I could answer that question with more, more data points. From what I’ve gathered, from just listening to some of the internal conversations, I think part of it is a natural life cycle. So when you start to have kids, it tends to be moving for reasons to be closer to family. So it is a little bit in some cases of an older demographic, but it’s not so old is senior living.

00:25:12:12 – 00:25:21:22
GUEST
It’s kind of the sweet spot in between being able to potentially buy something, but that that’s my understanding of broad brush strokes, how it works in the U.S.

00:25:21:22 – 00:25:36:11
HOST
So in the UK, we’re obviously a nation fixated with home ownership and getting on the property ladder. I think that’s obviously changing, given, maybe the struggle or the difficulties of being able to to do that. Is that the same over in the US?

00:25:36:13 – 00:25:57:06
GUEST
So it’s a little bit different. I would say the two kind of big things is one, it’s a bit easier to move to different states in the US. So here I would say the opportunity cost every time you move is more, it is higher effectively because you pay stamp duty. So in the US that concept doesn’t necessarily apply.

00:25:57:12 – 00:26:18:07
GUEST
You’re able to buy and transact a bit more freely and here it could be up to 5%. So I think that sentiment is quite different. And I think just the mentality, culturally people are much more open and receptive to moving different states for different job opportunities. So I think the combination of both of those makes it a little different here.

00:26:18:09 – 00:26:32:24
HOST
So, told me that because you, you would investigate for a couple of years what, you know, rising to to a director over in the US, what were you responsible for doing day to day there before you moved over to the UK?

00:26:33:01 – 00:26:59:04
GUEST
So essentially managing a portfolio of assets, totaling a couple billion in value and making sure that that we’re delivering on behalf of the the investment thesis. So managing renovation programs, managing, development deals, overseeing all the relationships with operators, restructuring deals when they needed to be, a lot of legal issues that come up with tenants or random things at at points in time, construction issues.

00:26:59:04 – 00:27:20:14
GUEST
I mean, there’s so many different hats that we wear, and also the valuations. So every quarter all of our assets are valued, which is how we generate fees as a business as part of that valuation. So trying to standardize that process. So, so many different hats on, if you will. You’re kind of like the the conductor of 20 or 30 little businesses.

00:27:20:14 – 00:27:23:07
GUEST
And each building is one of those, which is exciting.

00:27:23:13 – 00:27:36:01
HOST
Talk to me just about, the capital and how what type of capital is investing in, in this real estate. And also how how long term is that capital in terms of its mindset too?

00:27:36:03 – 00:28:00:02
GUEST
So we have lots of different buckets of capital, which should not surprise you. Everything from value add funds where the life cycles typically 5 to 7 years and higher risk, higher return 1517 IRR, so to speak. We also have core funds. So we have a big core fund that’s similar to our US core fund. But a lot of the investors are big pension funds.

00:28:00:02 – 00:28:27:01
GUEST
So if you think about a pension fund that at some point in time has to pay out a certain amount of fixed money at the end of someone’s career, well, that money has to sit and grow for 30 years. As someone, you know, projects out, to the point of retirement. And so they invest in that pie chart a certain percent into residential or, into real estate, so to speak, and then the rest stocks, bonds and all the other typical asset classes.

00:28:27:03 – 00:28:39:11
GUEST
So we take that money on behalf of big pension funds and, and other investors, so to speak, and go invest in real estate on their behalf. So depending on the structure, the life cycle really differs.

00:28:39:13 – 00:28:47:14
HOST
And why why did you move or want to move over to to the UK and how did that kind of opportunity come about?

00:28:47:16 – 00:29:09:07
GUEST
So it’s really for personal reasons. I visited London in 2016 and if you can fall in love with the place, I fell in love with London as soon as I got off and saw Big Ben and was like, oh my goodness, this place is incredible. Just the history, the culture. Being in a place that is probably, I would argue, one of the most cosmopolitan cities in the world.

00:29:09:09 – 00:29:33:01
GUEST
And and getting to expand my horizons. I lived 25mi² my entire life. And so wanting to grow as a person and really, London seemed like the perfect place because I don’t speak any other languages outside of English. So, although English, British English is a bit different than American English, as I’ve discovered this year. But it really was, was for that.

00:29:33:03 – 00:29:45:20
HOST
So how did that transition internally kind of come about? And was it relatively straightforward because, you know, I’m assuming you don’t have a British passport or, you know, there’s like visas and things to try and like navigate. How did that happen.

00:29:45:22 – 00:30:07:20
GUEST
Yeah. So it didn’t just show up on my doorstep. If that’s what you’re asking. Essentially I woke up in January of 2022 and I thought, okay, I’ve had this dream since I visited in 2016, and I thought about getting a graduate degree or trying to figure out a way to effectively get to London. And I, I thought the opportunity cost was too big at that point.

00:30:07:20 – 00:30:36:10
GUEST
I was doing the job that I wanted to be doing. I knew I was in the right industry for me and I essentially said, okay, well, let me see if there is an opportunity internally that would be the easiest place to start. And so I sat down with my boss in January and I said, hey, I know this is a bold thing to say, but I’m going to I’m putting it out there, all my cards basically saying, I want to move to London this year and I’m going to figure out how to make this happen.

00:30:36:10 – 00:30:56:02
GUEST
So I’m giving you 12 months notice. But I really hope that we can figure out if there is an option internally. And he said, hold on, we can figure something out. Don’t look, let me let’s have some conversations and see if there is an option where global company, you know, there certainly must be a case for for being able to do this.

00:30:56:04 – 00:31:23:02
GUEST
Fast forward. I ended up sitting down with our, our US CEO, our US CEO, our European CEO, and basically kind of got the green light all the way through. And what I didn’t know at that point in time is I didn’t know the, the kind of more, nascent sector, that real estate that the residential real estate sector was in the UK at that point.

00:31:23:04 – 00:31:38:10
GUEST
So my skillset was actually more valuable here than it was in the US in terms of the knowledge that I could bring, because I knew how the systems were set up and the structure, and I’d seen so much, so kind of right place, right time, to be honest.

00:31:38:12 – 00:31:42:02
HOST
Is that the same boss that you had the first half hour chat with?

00:31:42:04 – 00:31:42:23
GUEST
Yes, it was.

00:31:42:23 – 00:32:07:10
HOST
The same boss. So you had a really good relationship with this guy. I guess you’re still super nervous in terms of how how it was going to go and if it was even going to be a possibility. But you managed to move over and internally transfer and as you, as you’ve kind of touched on part of the the allure or, the why they wanted you to do that so you could take the learnings from a more mature US market and apply them to, to more nascent early stage, UK and European market.

00:32:07:12 – 00:32:10:13
HOST
So you moved over in September 22nd?

00:32:10:19 – 00:32:11:08
GUEST
Yep.

00:32:11:10 – 00:32:22:15
HOST
And what? Yeah. What were you moving to? What was the size of the market? What was the role? What was the team? You know, I’m sure you didn’t have a £22 billion fund. You plug straight, straight into the here.

00:32:22:17 – 00:32:48:07
GUEST
No. But we did. I mean, we had some significant about in terms of what we were working on. Invesco was one of the early movers in the build to rent space. I think we had our first deal in 2013, if I’m not mistaken. And so we had had a pretty good track record of, of deals. So when I stepped over, we’ve got a UK ready fund, which is, 700 million, I think, in size.

00:32:48:09 – 00:33:13:02
GUEST
We’ve got a US separate client account that has a big mandate here in the UK, so there is a pretty good chunk of assets to work on. And then there is a portfolio in the Nordics. So some of our, high returning strategies and some other funds have a series of assets there. So I want to say by order of magnitude, probably over about 2000 units, and probably over about a billion.

00:33:13:02 – 00:33:41:02
GUEST
And in value, if you add up all the assets together. Yeah. So it was a really interesting portfolio. Quite a lot to think into right away because even though some of the principles apply, so much of the strategy here hasn’t evolved in the same capacity as it has in the US. So trying to understand the lease terms and how rent growth is rolled out or not, or just all the little nuances of planning, building, safety, acting.

00:33:41:02 – 00:33:55:12
GUEST
There’s so many things here that are, specific to the UK. So it took a bit of time to really dig in and figure out what do we have, and then how do we best optimize the portfolio based on that? So.

00:33:55:14 – 00:34:05:01
HOST
And is your and is your role more kind of asset management orientated and focused, or is it more transactions in investment and getting money out of the door and finding you? You get to go by.

00:34:05:02 – 00:34:25:04
GUEST
Much more asset management related. So I will always love the transaction side of the business, but I think my skill set is is probably more so on executing at this point. So, working together with the acquisitions folks to say, yeah, this deal makes sense, we can execute on that or providing input on the business plan. But I love actually being able to deliver something.

00:34:25:04 – 00:34:33:19
GUEST
And a building doesn’t exist and now it exists. And here’s how it’s performing, hopefully better than the business plan. But that’s primarily what I’m doing today.

00:34:33:21 – 00:34:48:01
HOST
And overhead is Invesco operate the assets as well as invest in them. Or have you got separate operating companies that you oversee and manage, whether that’s you own? And they’re separately branded or is it a third party, that you work with.

00:34:48:03 – 00:35:16:06
GUEST
So it’s a third party, which is the exact same structure that we have in the US. And I realize it’s a bit atypical here to have that, but I actually think it’s a competitive advantage because if you have alignment from operators or if things don’t go well, you can change them out if you need to. But I think it gives a unique advantage in the sense that you can get the perspective of multiple operators, which is the benefit of of how we have it set up in the US where we have six, seven, eight.

00:35:16:06 – 00:35:25:24
GUEST
I don’t know, there’s probably even more than that that we partner with. But you take the best bits of all of them and then you try and roll them out across the board, which is what currently we’re working on now.

00:35:25:24 – 00:35:38:20
HOST
Rather than just having like own operate your own, business. It’s much harder to to translate out or swap in if they’re not performing or to the levels or if someone is better. Right? Is that that’s basically what you’re saying.

00:35:38:20 – 00:36:00:11
GUEST
Yeah. I think it gives it just gives more optionality, if that makes sense. So and it allows you to scale up or down as you buy or sell assets. If you if you have a platform vertically integrated and you sell assets, it becomes a little harder to make financial sense of that. Conversely, it could be the reverse if you’re buying and buying and buying.

00:36:00:12 – 00:36:20:14
HOST
Do you do you still retain the ability to get access to data and, yes, through those operating partners as well as, you know, those businesses that I talk to who might have their own operator, you know, they love the fact they can get all the data that their fingertips. I’m assuming, you know, you can still get access even though it’s not your platform, right?

00:36:20:16 – 00:36:41:13
GUEST
Yeah, it’s probably not as granular. I mean, GDPR, we can’t get all the names of, you know, individuals, etc., which we wouldn’t want anyway. But we we’re able to kind of get the basic data that we need. And what we’re doing internally is we’ve created this year our own benchmark. So we’ve said, here’s all the things that we should be looking at to operate these assets at peak performance.

00:36:41:15 – 00:36:53:04
GUEST
We can create these tools internally if we have these inputs. And so we’re still doing that, that value add piece of it without owning all the data ourselves, if that makes sense.

00:36:53:06 – 00:37:03:08
HOST
In terms of like the product itself, how what what kind of product is in super high demand right now in the UK and and across Europe.

00:37:03:10 – 00:37:24:19
GUEST
In terms of product? Well, I mean built around is very popular is, you know, I think outside of of that space, a lot of life science deals that are going on, a lot of logistics that shouldn’t come to any surprise given where we are in the market. Those are probably the the favorite food groups, if you will, of the season.

00:37:24:21 – 00:37:48:14
GUEST
I think single family rental is taking off this year. I know there’s been a lot of deals that have transacted. And in that front. Yeah. But that one’s not as far along as the build trend sector in terms of life cycle. Yeah. But I think that will change over time. As you know, people’s ability to, to afford the stamp duty declines.

00:37:48:14 – 00:37:51:17
GUEST
It becomes a much more compelling offer for people.

00:37:51:19 – 00:38:14:21
HOST
And where whereas, you know, the actual physical build to rent product that who who’s taking space in these, in these assets like is how do you segment your customer base? And are they kind of like more five star, super rich, amenity driven assets or is it more kind of affordable? Yet low amenity, driven products?

00:38:14:21 – 00:38:17:06
HOST
Like what? What’s in demand from that perspective?

00:38:17:08 – 00:38:41:14
GUEST
It’s a very good question. So it’s in the middle, some a little bit higher than others, but it really depends on the market. I think if I’ve learned anything from some of the challenges witnessed in Covid and in terms of performance across not only assets that we own, but just talking to peers, in the sector, it’s that the assets that were hit the hardest are the ones that are trying to achieve the very top of the market rents.

00:38:41:16 – 00:39:08:04
GUEST
And so strategically, I think we’re not necessarily trying to be that we’re trying to, to kind of cater to, a bit more of a broader population, if that makes sense. So the will always have some amenities. Some of our buildings have none in certain markets. You just don’t need them. And in others you definitely do because now it’s, it’s the, the amenities race has begun, if you will.

00:39:08:04 – 00:39:11:23
GUEST
Where if you don’t put it in, it’ll be antiquated in ten years time.

00:39:12:00 – 00:39:21:18
HOST
So from a country or a location, geographic perspective, what are the nuances that you’re seeing between, between the different geographies at the moment?

00:39:21:24 – 00:39:46:09
GUEST
So it’s really fascinating. So the UK in, in many ways has emulated some of the parts of the US multifamily model or build to rent model, if you will, where they’ve got amenities, you’ve got a higher level of service offering concierge security. And it’s much more you’re paying for an elevated level of service in other markets. In Europe it’s a bit different.

00:39:46:09 – 00:40:05:11
GUEST
So I’m still getting my arms around how each individual country works. And we’re not in all of them today. And, but it’s been fascinating to see in some markets, for example, in Germany, you stay in your unit for 20 years and you build your own kitchen. So when you get a unit, it comes empty shell and core.

00:40:05:13 – 00:40:25:17
GUEST
In other markets, like the Nordics, for example, you put in your own light fixtures. So all you have is a little box on the ceiling. I mean, it’s really fascinating when you start to look at how how each market operates differently and there’s almost no amenities there. Every unit broadly looks the same. And the lease terms, there’s indexation in those markets.

00:40:25:17 – 00:40:55:14
GUEST
So some markets have indexation or fixed, rent increases linked to NPI or whatever their national inflation rate is. We don’t have that necessarily here in the UK. I know we have it in, in some other places. Ireland essentially, but that has been a really interesting nuance. I’ve recently begun to work on, our, our first build to rent project in Milan, which is the first real market rate build to rent property in all of Milan.

00:40:55:14 – 00:41:16:05
GUEST
It’s 656 units. And there we are creating the market. So it’s really interesting because we’re trying to figure out, well, how much amenity should we have, and do we furnish the units or do we not furnish them. And what I’m also learning is furnished there doesn’t mean the same thing than it does here in terms of, you know, a couch, a table and chairs.

00:41:16:11 – 00:41:37:09
GUEST
It means building out the kitchen and the bathroom with the fixtures and then the layer above that. Do you actually put it in the funny? So there’s it’s really interesting to be able to, to try and make the decision of where do we want to set this? Because the rest will then follow suit. So you don’t want to set it too high and you want to make it attractive as an offering.

00:41:37:11 – 00:41:39:19
GUEST
So they’re very different.

00:41:39:21 – 00:41:47:12
HOST
But you also don’t want to get it wrong. 600 units, and 600 couches at just a very granular level like this could be a big swing in your underwrite, right?

00:41:47:13 – 00:42:14:12
GUEST
Correct. Yeah. So we’re spending a lot of time with the local team to try and partner and figure out how do we how do we create this market and targeted demographic and figure out the service charge piece of it, which is an element there that doesn’t necessarily apply in the UK. So there’s so many layers in each market, which I find a fascinating learning opportunity to see what works, what doesn’t, and then try and build off of that.

00:42:14:17 – 00:42:37:18
HOST
Who are you guys typically compete against for these sites? Is it other BTR investors? Is it student accommodation investors? Is it co-living investors or is is is the kind of the the sorry the industry in the sector or like merging in into one. And actually there’s there’s a home for each part or each niche within niche on a particular site.

00:42:37:20 – 00:42:57:07
GUEST
I think as a sector it’s still finding its footing a little bit. So there’s still there’s still very much a space for each of the niches that you described in certain markets. Co-living makes sense because you want smaller units because that’s what people can afford, and they’ll pay a premium to be in a great location, so long as they’re just able to be there and they have good amenities.

00:42:57:09 – 00:43:16:09
GUEST
But in terms of who are competing with it, it tends to be, very deal specific. So hard for me to to generalize on that. But but the I would say typically it’s, it’s the large other institutions that have capital to deploy for, for BTR product, which is very popular these days.

00:43:16:11 – 00:43:29:05
HOST
Where’s the where’s more demand. Is it the is it the capital looking to access the space, or is it the demand from users to live in these types of products, like where on the scales is it tipped right now?

00:43:29:07 – 00:43:52:14
GUEST
Definitely more tipped from the demand perspective. So it’s it’s been a tough year from a capital point of view. I think broadly as you see yields move out and what’s happening with global markets. There is so much demand. We are so undersupplied as a market to the tune of a couple hundred thousand units in the UK. And that same figure, if not doubles or triples in other markets in Europe.

00:43:52:14 – 00:44:01:17
GUEST
And so there is a huge pull to build it. The challenge is just having enough capital to deploy to meet that demand.

00:44:01:19 – 00:44:22:21
HOST
We touch a lot on like new build and new purpose built, multifamily accommodation. Is there a repurposing play or a redevelopment play of maybe old or historic assets or, buildings that were maybe before their time that maybe weren’t as amenity rich, that, you know, there’s just an angle there to, to get them up to speed.

00:44:22:23 – 00:44:51:16
GUEST
Absolutely. Yes. Inevitably there will be kind of brown to green opportunities, so to speak, where you can take an office building and you repurpose it into residential. It’s challenging because you have to deal with the light aspects and, and make sure you’re getting certain things right, because they were designed with other purposes. But absolutely, I do think that there will be, at some point, opportunity to reposition assets that may no longer have a purpose in their current configuration.

00:44:51:18 – 00:45:00:14
HOST
And would that be under the same fund structure that just depending on the market and the capital and, the return profile in the equity that’s looking to access it?

00:45:00:18 – 00:45:27:01
GUEST
Probably more of the latter. So, I mean, there’s been all sorts of opportunities that we’ve looked at this year, whether it’s single family, rentals, which we’ve looked at, a lot of PSA buildings, not so much on the co-living space, but but there are opportunities that we’re starting to see in that sector. I think it’s just a function of does the pricing make sense, and do we have the right bucket of capital at that point in time, to need it.

00:45:27:03 – 00:45:41:21
HOST
Outside of the US? Are there any other markets internationally that you look to for inspiration, or you look to kind of gain an edge on how they do things? Is Australia further ahead on the journey, or is it or is it literally just the US and that market?

00:45:41:21 – 00:46:04:22
GUEST
It’s the it’s the US. I think Australia is a little further from my understanding. I’ve never been but I think it’s further behind yet. In the, in the BTR space. And I don’t know about the rest of, of Asia in terms of how, how they’ve set up, their kind of akin asset. But I would say mainly from the US.

00:46:04:22 – 00:46:18:13
GUEST
I mean, it’s the US is massive in size and scale, hundreds of thousands of units, probably millions of units. So there’s been a lot to leverage from that, which is has started to make its way here, which is exciting.

00:46:18:15 – 00:46:34:04
HOST
So can you just tell me about the Invesco? Kind of like real estate, residential side of the business in terms of, like, the structure, the team there, and you’ve kind of touched on the fund sizes already, but just in terms of, yeah, maybe the size of that and the plans for for the future as well.

00:46:34:06 – 00:47:04:00
GUEST
Yes. So it’s ever evolving. So who knows, maybe by the time this comes out, it’ll be different. Hard, hard to say. But I would say in terms of the team structure, we are split by country. So we’ve got a team that focuses on the UK and the Nordics, which is the team that I sit in. We are structured under effectively an investment umbrella, where we have half the team that does more transactions, acquisitions work and the other half does the investment management, asset management type function.

00:47:04:02 – 00:47:31:08
GUEST
And the idea was to bring them together to actually deliver in lockstep the best results. And I think we’ve seen that work quite well. And so there’s basically versions of that all over Europe. We’ve got eight offices. So, in terms of asset managers, we probably have somewhere around 2030 or so. I’m hoping that butchering that number, but the idea is to just grow naturally as, as we’re able to raise more capital and grow our funds.

00:47:31:10 – 00:47:41:03
HOST
Yeah, that makes complete sense. And in terms of access in the market, are you forward funding or is it for commit or how how do you actually, you know, buy or access.

00:47:41:03 – 00:47:41:10
GUEST
Yeah.

00:47:41:11 – 00:47:51:09
HOST
Access the market. We can you tell me what those mean as well or tell those, people listening who might not know what those terms are like, the nuances and the difference between them and how it works.

00:47:51:09 – 00:48:11:02
GUEST
Yep. So there’s many different structures. The forward funding that you’ve referenced is basically pre agreeing upon a price upon a delivery date of the asset. So the developer who takes on all the risk of planning and delivering says when I complete it, you will buy it on this date for this price. So the risk in that is that the market moves out one way or the other.

00:48:11:02 – 00:48:29:10
GUEST
Sometimes you benefit, sometimes you don’t forward funding. In my understanding, because this was a little bit of a newer one for me based on on the way deals are structured in the US. But it has an element of a fixed profit, built in for the developer, and you’re basically helping fund that over that point in time.

00:48:29:14 – 00:48:52:22
GUEST
And then at the end of it, you buy the asset. For, for somewhat of a set price, but you’re a little bit longer in that journey with them. And then a joint venture structure, which is probably my favorite structure, which, comes as no surprise. Is when essentially one group is the developer and takes on all the execution risk of building on time, on budget.

00:48:52:24 – 00:49:19:18
GUEST
According to the specs in the plans. And then the other group is the funder. And so you share in that relationship. And because we’re doing the funding of that, there is what’s called a promote structure, where the developer gets an outsized amount of, equity out of the deal they put in, I don’t know, somewhere between five, 10% for a co-investment, and they can make 20, 30% in terms of the IRR at the end if they hit it.

00:49:19:18 – 00:49:44:07
GUEST
Right. And so it really motivates them to deliver on time under budget. You’re much more I think joined, which is great. And they they’re very much aligned to deliver the best product. So unit mix units are going to sell versus just the densification of properties where you’re building as many units as possible. But they’re going to be quite difficult.

00:49:44:08 – 00:50:05:08
GUEST
And it may not be them that’s ultimately doing the leasing at the end of the day, because they already have a price that will be gone. And then wholly owned deals where you are the developer. We have one instance of that, which, has been really interesting to work on. So we’re, we’re actually taking on all of the risk and acting in that capacity.

00:50:05:08 – 00:50:25:18
GUEST
So there’s so many different types of structures. To answer your original question, which was what are we seeing and what types of deals are we doing? I would say we’re still seeing a lot of forward funding deals, some joint venture deals. And I think broadly, the hope is that as an industry, we shift more towards that JV model.

00:50:25:18 – 00:50:34:20
GUEST
That was my hope. I know probably others would, agree with that if they’re on the other side of the table. But that’s ideally what we’re hoping to try and build out going forward.

00:50:34:23 – 00:50:39:18
HOST
How do you work out which partner from a JV perspective to get into bed? Literally.

00:50:39:18 – 00:51:13:04
GUEST
Yeah, it’s a really good question. I mean, it takes a lot of due diligence because the key risk on that is that you are married effectively on a deal for the better part of five, six, seven years, depending on that life cycle. So we very thoroughly vet the partners that we do deals with. The deal that we’ve done within our, a developer here in the UK, we went through six months of due diligence talking with past partners, operators, I mean, really understanding how are they when things go wrong because they never we always do something happens.

00:51:13:06 – 00:51:35:13
GUEST
Are they going to be there to problem solve with you, or are they going to be, a little bit more, you know, confrontational about it? So it’s quite a thorough process, but I can’t articulate how important that is enough. And and having a good contractor and a good GC is probably one of the most pieces because there.

00:51:35:15 – 00:51:37:07
HOST
Well go ahead. No no no. Go go.

00:51:37:11 – 00:51:40:08
GUEST
Go. If you get that wrong, it’s really difficult.

00:51:40:10 – 00:51:45:09
HOST
It’s they cut they cover. You having a good GC general counsel. That’s not what you mean.

00:51:45:14 – 00:51:46:15
GUEST
General contractor.

00:51:46:15 – 00:51:47:22
HOST
General contractor. Yeah.

00:51:47:22 – 00:51:49:05
GUEST
No you need good. You need to.

00:51:49:05 – 00:52:07:19
HOST
Get GC general counsel from a legal perspective over the contractor and then and then subcontractor as well. Right. Yes. So as we look to kind of draw this to a change, a close sorry, what are you like most, excited about as we kind of open the door to 24.

00:52:07:21 – 00:52:29:07
GUEST
Most excited for 24. Honestly, most excited to keep delivering on on the A6. I mean, we’ve made a lot of progress this year as it relates to, restructuring how how we operate as, as a country here in the UK, in the Nordics in terms of managing assets. But now actually getting to live out that change next year.

00:52:29:07 – 00:52:43:06
GUEST
I’m pretty excited about, and helping just the business in general try and develop, you know, solutions to being able to visualize our data and actually make meaningful insights out of it for me is exciting.

00:52:43:08 – 00:52:56:14
HOST
What, what are the biggest hurdles that, investors LPs people are wanting to access to space, have to kind of get their head around or get over to be able to be a really good investor in the living space.

00:52:56:16 – 00:53:16:17
GUEST
It’s not an overnight in and out. I think because it’s so stable, you have to have conviction that you’re going to be in an asset or a deal or a fund for 4 or 5 years, and it may take some time for that investment to to see the benefit of that. But therefore you’re going to get rewarded at the end of it.

00:53:16:17 – 00:53:33:12
GUEST
So I think it’s, it’s more so a mindset of knowing, even though in theory it’s liquid because you can buy and sell. It’s not like the stock market where you can do that at any moment’s notice. And so just having that mindset of, of wanting something that’s more durable in the long term.

00:53:33:14 – 00:53:44:24
HOST
So as we, as we kind of drew to a close, a question that I ask everyone that comes on the podcast is, if I gave you 500 million pounds worth of equity, who are the people? What property and which place would you look to deploy and capital?

00:53:45:00 – 00:53:46:11
GUEST
Is this my own capital?

00:53:46:11 – 00:53:47:16
HOST
It’s your own cash. Okay.

00:53:47:19 – 00:54:21:15
GUEST
Oh, wow. I would invest probably half of it in the UK. And I would do it. No surprise in the residential sector. So I would, I would probably put 30% in single family in some capacity in the rest in, in BTR. And then I would almost reverse that in the US. So the other 50%, I would have the majority of that in single family there because I believe long term that that will holds, more resilient in time.

00:54:21:17 – 00:54:25:15
GUEST
And then the remaining 30 or so in built rent.

00:54:25:17 – 00:54:38:08
HOST
And in terms of like the places where it’s where specifically would you invest and then in terms of people, are there anyone is there anyone in terms of your network that you’ve worked with that you’d get on the journey to help you deploy the capital?

00:54:38:10 – 00:54:51:17
GUEST
Oh, that’s so difficult. The people piece. Admittedly, I’m still getting my own footing in the market, so it’s hard for me to opine on who here I would do that with, so I will. I will plead the fifth. I don’t know if that translate in terms of no, it doesn’t.

00:54:51:17 – 00:54:55:02
HOST
Translate, but I’ll let I’ll let you off. I’ll let you please I’ll let.

00:54:55:04 – 00:55:20:12
GUEST
That one that. Well, that’ll be difficult for me to answer because I just my, my, knowledge base is more limited there. In terms of geographies, I do have kind of a greater conviction on, on kind of secondary. And hopefully I’m not offending anyone. Secondary locations like Birmingham, where you’re still close enough to London, you still have a really good amount of job and demand story.

00:55:20:14 – 00:55:45:21
GUEST
But you’re getting effectively more of a, a depth of, of individual. I think there’s a lot of exciting things happening with HS2, which will hopefully come sometime in the next decade and reduce the commute in half, which would be a game changer for that city in terms of the US, probably states that don’t have, state income tax.

00:55:45:23 – 00:56:06:05
GUEST
So I think that’s where you’ve seen the benefit of having single family rental. There. Cities like Nashville or Austin, Texas, I mean, the ones that you hear of are popular for that very reason because it saves people 10% right away off of their savings. So that would be where I’d probably invest.

00:56:06:07 – 00:56:10:09
HOST
And if you couldn’t invest in a single family.

00:56:10:11 – 00:56:33:14
GUEST
I couldn’t do either of those. I think there’s some really interesting things happening with data centers. I mean, if you think of how much data we use every day, I mean, this this is being filmed. So how much data that’s occupying that’s never going to decrease. So I think that’s really interesting. I think self storage is really fascinating in, in particular in the US and what’s happening there.

00:56:33:16 – 00:56:48:20
GUEST
A lot going on with logistics as, as we become more consumer focused and we want everything today or tomorrow. So those would probably be the three I’d look at if it wasn’t residential, which obviously I’m, I’m biased on.

00:56:48:22 – 00:57:13:19
HOST
Well, Stacey, thank you so much for joining me on the podcast today. Show you a little bit about your background of story, views, and how you kind of see the market at the moment. I, I really enjoyed the conversation, and I’m excited to see what you and the team going to do at Invesco with a long term view of seeing you, set up your own business of sorts.

00:57:13:19 – 00:57:26:04
HOST
And you know that rich, rich dad, poor dad inspired you from the first place? Yeah, I’m sure is, a constant reminder of why you turn up to work and do what you do. So thanks so much for joining me.

00:57:26:08 – 00:57:27:01
GUEST
Thank you very much.

00:00:00:01 – 00:00:26:01
HOST
Welcome to the People Property Place podcast. Today we are joined by Ashley Perry, otherwise affectionately known as Panel Perry, Investment Director at Apache Cattle. To the podcast this week, Ashley is responsible for supporting the Apache multifamily BTR platforms where he take, a key focus on the origination of new investment opportunities and driving growth across the business.

00:00:26:03 – 00:00:56:02
HOST
He takes a key lead with the development and investment partners on deals and market analysis, underwriting and transactions. Prior to this, he worked at Cortland Consult as a director in that BTR consultancy and JLL, latterly as a senior project manager as well as his day job. Ashley is the vice chair of the UK, a investor lender forum, and sits on the US like UK Residential Council leadership group.

00:00:56:04 – 00:01:07:24
HOST
And as you’ve may figured out by his nickname, he sits on several industry panels where he shares his thoughts, views and opinions on the market. Ashley podcast. Perry. Welcome to the show.

00:01:08:01 – 00:01:09:01
GUEST
Thank you very much.

00:01:09:03 – 00:01:26:15
HOST
Not at all. Look, we’ll come on, to your role at, Apache. How you see the market, where the opportunity is. But a place that I would like to start this podcast is. How did you get into real estate? I think you’re the first person in over ten years of me doing this that studied forestry.

00:01:26:17 – 00:01:27:23
HOST
The university.

00:01:27:24 – 00:01:49:20
GUEST
Yeah. That’s right. So I grew up in, west coast of Canada. Partial British background, hence the rather strange accent. But I was in the forestry program at University of British Columbia. Where in western Canada, the only place you can sort of get in as a direction into use that as a platform to get into architecture.

00:01:49:20 – 00:02:07:11
GUEST
I really wanted to be an architect and sort of saw wood science and engineered wood and timber as an area that I really wanted to focus on. About 16, 17 years ago. And I was encouraged by, sort of career advancement, person that my, at my school to get into that. Turns out it wasn’t for me.

00:02:07:11 – 00:02:24:02
GUEST
So I did a, technology diploma at, British Columbia Institute of Technology. And that was architectural building engineering. And then that led into being very applicable into my first role, which was, with a quantity of owned company in Vancouver.

00:02:24:04 – 00:02:29:10
HOST
So where did property come into the frame in terms of a career or, or a route that you wanted to?

00:02:29:13 – 00:02:50:18
GUEST
I guess I guess from, from my perspective, I always like the built environment. And when I got my first internship, which was a, a all of one week, with a company called BTI Group, based in Vancouver. I took the bull by the horns and realized that that was really interesting. And what they were doing there around actually working with some of the financiers of, residential developments.

00:02:50:20 – 00:03:09:17
GUEST
As as a project monitoring lead. So I took that took that on at the end of the first week, the turn around and said, how about moving to Saskatchewan? Which is in the middle of Canada if people don’t know their geography. It’s not a place you would necessarily choose to visit if you were, coming to Canada as a travel, as someone on their holidays.

00:03:09:19 – 00:03:30:10
GUEST
But I took the bull by the horns in that summer and went out there for three months to kind of kickstart the growth of the prairies business for, for BTI. And then I suppose how it then evolved into a more permanent role with BTI post. Post. The role in Saskatchewan in was I was asked to move to Calgary, which is in Alberta.

00:03:30:12 – 00:03:50:12
GUEST
Again at the time coming out of, the a little lesser GFC that they saw in Canada, it’s a very much an oil based economy. But the very much the white collar jobs in Calgary supported what was a very high density, and high rise residential development and a lot of suburban stuff as well I was involved in.

00:03:50:14 – 00:04:09:12
GUEST
And then, yeah, I sort of got across a lot of the major banks there, and saw that it wasn’t just about providing consultancy services. These companies, when I was, in that space, but actually there was a huge environment, and a huge growth potential with different roles across the built environment. And then, that brought me over here nearly ten years ago now.

00:04:09:14 – 00:04:15:04
HOST
So who were BTI group and what was the role that you were doing besides your first official role? Right.

00:04:15:05 – 00:04:45:19
GUEST
Yeah. So that was their cost consulting company based and started out in Canada. And then they have European operations as well. I think they actually recently had some, that a lot of work in the P3 PFI market. In places like Turkey, the US. So my role was taking me into suburban Alberta, to hospitals in Saskatchewan to I remember doing some technical advisory work on a roads project in Florida for a toll road, because that’s a similar kind of delivery of infrastructure was a huge part of their business.

00:04:45:21 – 00:05:02:12
GUEST
And, I mean, I got one particular report that springs to mind back at NAC about ten, 11 years ago was, focusing on the, technical behind the the Everglades that were adjacent to the, to the major highway that was going in. So, yeah, it’s been quite varied.

00:05:02:18 – 00:05:06:14
HOST
So what is a cost consultant? Someone listening to this who so they know.

00:05:06:19 – 00:05:22:23
GUEST
They work on behalf. It’s really it’s a good question because in the UK quantity surveyors and cost consultant so much more. Well known and widely accepted as part of a project team, but still to this day, even in your in like localized markets in North America, people still go, well, why do I need that? I’ll just go and ask a contractor.

00:05:23:00 – 00:05:46:04
GUEST
So generally their design, their role is to provide professional advice relating to the cost and feasibility of a project. But also keeping things honest through the development phase. It’s probably you can split it into pre contract and post contract. And they’re providing services to make sure someone’s not overpaying, as part of construction drawdown process or so that the bank is satisfied and you’re their eyes and ears in the role that was doing.

00:05:46:04 – 00:06:03:20
GUEST
So that was really good because across like 10 or 15 projects at one time, you’re kind of the point person. Someone goes, what’s going on with X, Y, and Z, you know, and you’re there. Is there sort of technical advisor. So, it’s yeah, the I guess, project and project finance custodian, as it were.

00:06:04:01 – 00:06:07:22
HOST
And what skills do you need to have to be a really good cost consultant?

00:06:07:24 – 00:06:30:04
GUEST
I suppose sort of similar to my kind of background in project management. You have to have, knowledge, generalist knowledge across all of what is happening on a site. So if I take some of the projects that perhaps didn’t go, weren’t going so well for the developer involved, you knowing that there might be they might be over, over claiming because they might have some cashflow issues, you know, what to look out for.

00:06:30:06 – 00:06:54:19
GUEST
And then likewise, you also need to know that, drawdowns are going to be dealt with swiftly because they need the cash flow. So you might be dealing with the bank directly and trying to sort of, smooth the process, even though it might be there might be allocating risk and looking at, the other areas that the finance you might have concerns about, you’ve got to be you’ve got to be there to, to push back and also to encourage and make things work.

00:06:54:21 – 00:07:08:05
GUEST
But I think the major scale is just a really detailed knowledge of what goes into building a building and knowing at a certain point in time you might be 45% complete. Therefore, that’s what the drawdowns need to reflect. So you really need to know your detail and actually how buildings go up.

00:07:08:07 – 00:07:14:19
HOST
How did you kind of roll evolve or what was the next stage from here because you moved into project management, right?

00:07:14:22 – 00:07:33:14
GUEST
Yeah. So when I was it was literally ten years ago, probably to the day nearly that I was of finally making the final decision on where to go. Actually, right before Christmas 2013. So, I was contemplating moving to London. The market here was in good growth mode. Had a whole host of different companies.

00:07:33:14 – 00:07:55:07
GUEST
I sort of not purposefully, but as soon as I talked to, really great, recruitment companies, like, like, like yourselves, and sort of realized that there was a number of different angles I could take. I could go into a pure kind of custom project management consultancy, or I could go to a generalist, agency that has a cost consulting and project management business, which is where I ended up.

00:07:55:11 – 00:08:12:18
GUEST
So at for options. And I went with JLL, that at that point in time, I wanted to be a bit more hands on on projects rather than being part of a project team. So I, yeah, decided to go with JLL, and I actually thought it’s probably the best decision I could have made in terms of now.

00:08:12:18 – 00:08:32:22
GUEST
I walked past on my way here, I ran into an old JLL colleague. We did a little fist bump because we’re both on the phone, which was quite funny. And it just shows, obviously, as I was based in Warwick Street for 4 or 5 years, it’s really interesting because you get such a broad experience across these businesses, as opposed to being sort of a point person for a particular skill set.

00:08:32:24 – 00:09:02:07
GUEST
I employed as a project manager for a particular project. So that was extremely helpful to my career. I mean, I deal with JLL on a sort of monthly basis or certainly maybe even more, more regular than that across agency, capital markets, land, etc.. And I got a real, broad, broad experience from being involved in projects in that because there would be might be looking, working with the planning consultancy team on a particular project if there’s not, if it’s a multi-disciplinary team from, from JLL.

00:09:02:11 – 00:09:04:09
GUEST
So that was extremely hands on.

00:09:04:11 – 00:09:10:12
HOST
And we used siloed into a particular sector at that stage where you work across lots of different sectors and lots of different projects. Yeah, it’s.

00:09:10:13 – 00:09:33:22
GUEST
It’s a good question. I did a lot of I mean, across student housing logistics. Really and a little bit of single family, but mostly in that last sort of 20 1617 is where I started working with a couple of core, residential clients, and one of them being, Alan Q and then at the time 2010 to 2016, early 2017, they wanted to get in.

00:09:33:22 – 00:09:56:19
GUEST
They could see this thing, all these headlines about build to rent, and they needed some help sort of planning applications. I was involved in securing consent with, with eventually the help of Siddiq. And finally they got on site relatively recently in a joint venture partnership. So that’s project in West London. And that was really helpful because it was a more strategic thing, because I was asking questions of, well, what do they actually want to do?

00:09:56:19 – 00:10:15:10
GUEST
How are they going to position themselves? So it was even more than managing, again, charting a program and deliverables and meeting minutes and all the kind of fundamental, fundamental points about being a project manager. But it was actually asking more about the development side as to what’s the product, how’s it going to get delivered? How does fit with your business plan?

00:10:15:12 – 00:10:31:00
GUEST
And that was something. Once I got that exposure, I was sort of saying that actually this build to rent sector is going to really kind of blossom, and, yeah. So in, in, in 2017, I sort of made the, made the move on from JLL.

00:10:31:02 – 00:10:51:02
HOST
And so you kind of got some really good project management, UK project management skills and, experience. And you about you kind of identified this BTR market as a, as a bull market and wanted to kind of go after that. Oh at that stage. Well what did you say. You’re kind of core skill set was good. Obviously had the financial piece blended with more of the color.

00:10:51:02 – 00:10:57:09
HOST
The project management and delivery aspect is that is that what your CV or is that what your strengths look like?

00:10:57:13 – 00:11:18:12
GUEST
I suppose at a point in time, yes, I suppose it was, it was, it was delivery, but also kind of acting as the kind of coordinator conductor of, of, of, of a project. I think the, the, at that point in time, I was possibly looking at when you look at your sort of people with your, your colleagues that you’re working with and going, right, I’m at a senior project manager level.

00:11:18:12 – 00:11:36:13
GUEST
There’s some very capable and successful project directors within that team, essentially doing the same function, not necessarily with the same experience, but the same function that I would be doing if I stayed in that role for 20 years. And that to me was like, I need to kind of think about whether that’s something I want to do as a project management consultant.

00:11:36:13 – 00:11:59:07
GUEST
And certainly when you’re in a consultancy, you always look favorably upon a client side role because it’s sort of perhaps the maybe a bit of a panacea that that that’s your you’re employing people like you to, to deliver the projects. And I think the reality was, I always kind of held that potential to find the right kind of client that that meets with my kind of goals as well.

00:11:59:07 – 00:12:20:07
GUEST
So that felt like it’s still a kind of maybe a medium term goal at that point in time. So, yeah, I was, I suppose, quite a generalist at that point in my career, probably quite young to have that general experience. But the international side I always thought was helpful. I mean, when you meet people and you can kind of talk credibly about your experience across three cities in Canada, really good to build and apply it to force.

00:12:20:07 – 00:12:38:04
GUEST
When you come to London, that’s sort of 4 or 5 years for care. I mean, I genuinely, before I moved on from JLL, barely did much outside the M25. So it was really immersive tech kind of can continue that growth path into a business that was then growing, and, and at the time was called Live Consult.

00:12:38:06 – 00:12:40:00
GUEST
And perhaps we can kind of get onto that.

00:12:40:00 – 00:12:46:00
HOST
Yeah. So you went from obviously JLL to live consult that Cortland consult now.

00:12:46:02 – 00:13:06:08
GUEST
Yes. That’s right. At the time it was part of the live group, which was a Leeds based, Leeds headquartered, property management company. And Live Consult was a standalone business established by Ian Murray, who remains involved in the business. Five years on from a four years on from its, acquisition by Cortland. So feels like a bit of a whirlwind not looking back on it.

00:13:06:08 – 00:13:36:06
GUEST
But I joined, again, talking through the introduction, my involvement of the UK Apartment Association. If it wasn’t for the UK Apartment Association, I wouldn’t have gentlemen joined, live back in 2017, because that’s how I met Ian at, annual annual conference. So you just never know where these sort of interactions come from. And, and we can maybe touch on exactly how we spoke because it was actually through Twitter, that I happened to be an event seeing the hashtag it was being used by, I think probably just me and Ian and the reality, and who was engaging in that conference?

00:13:36:06 – 00:13:57:08
GUEST
Met him, had a bear, and within a month we were I was off to the races, find an office. Here’s a here’s a relatively junior fresh team. Good luck. And obviously and based up and, based up with his family in Scotland, there’s some geographic challenges there. But if I go back to, to to 2018 was only a year.

00:13:57:12 – 00:14:22:15
GUEST
Maybe not. It was in that first year that the conversation with the continent were kind of beginning. And then the acquisition went through in August of 2019, but in that time went from a core 5 or 6 clients to into Ireland, with some of the leading developers there, and into Spain right before Covid. So that was a real whirlwind kind of couple of years right before Covid hit, and we were all thrust into working from home and and working in a very different way.

00:14:22:17 – 00:14:48:23
GUEST
So, yeah, it was a very much known to be the kind of, custodian of, of good market knowledge to create the optimal community. And I’m one of the clients that I was working with was, was Apache and and Moda, so Apache at the time was in, capital raising mode and, and, I mean, a lot of these sites, I was going around with my live consult hat on seeing a blank piece of land or, a site that needs to be demolished back 2018.

00:14:48:23 – 00:15:08:01
GUEST
Sorry, 2018, 2019. And the reality is now, now that I’m on the client side with with the team seeing these buildings well occupied, driving good rental growth and performing really well for investors, it’s quite nice to see that kind of full circle. And obviously now it’s, yeah, into an asset management mode for the, for the team.

00:15:08:01 – 00:15:09:24
GUEST
And and we’ve gone from there.

00:15:10:01 – 00:15:17:16
HOST
So live consult what was the headcount of that business and then Cortland and what was your like actual role that you yeah. Doing day to day.

00:15:17:16 – 00:15:39:05
GUEST
So so Cortland. So at the time this console was a standalone business. So, managing directors Murray continues to be and at the time it was myself and two, junior analysts, recent graduates, and that was it. And we had we defined a office space, which was, interesting process, sort of jumped around the city quite a bit, West End after the Cortland acquisition.

00:15:39:07 – 00:16:01:05
GUEST
But we were for people until we then grew. And I did one in Dublin and then a second person in Dublin, and then, it, it was successful in the very sort of white label standalone consultancy is, profitable from day one. And continued to be profitable through Covid and then obviously formed part of the acquisition of the Cortland made it to live group, which I might need to be corrected.

00:16:01:05 – 00:16:28:24
GUEST
But over 100 employees across different functions and at the time live was doing a lot of third party white label operations for built around investors. And obviously that has evolved as Cortland has come in than I do white label operations for, investors here. In the US, they don’t do that. They manage their own properties. But that business has kind of grown, got, 3 or 4, good quality multifamily assets that have the Cortland branding on them and then other assets where it’s a bit more silent.

00:16:28:24 – 00:16:51:19
GUEST
It might be a, a branded building, but the, the, Cortland Core kind of businesses then acquired for the businesses since then. So again, I will definitely be corrected. But I would have guessed over 200 employees across different, acquisitions over the course of the last 5 or 6 years. But it’s its core function is predominantly property management for multifamily investors.

00:16:51:21 – 00:17:00:00
HOST
Was it a massive cultural change, going from the massive beast of jail to, two, three, four man business? Yeah.

00:17:00:02 – 00:17:18:14
GUEST
It was I and I’ve said that to said that day and even early days, it was it was functionally writing reports and being part of a team, whether it’s a design team to create good, good quality designs for planning applications and ultimately on site to actually managing what does the output look like? What does the research and data look like?

00:17:18:14 – 00:17:35:01
GUEST
The I need the data analysts to kind of put together. I mean, we were we were creating and building on the platform that Ian had established when he was a sort of sole trader in that business before he then hired people in 2017 and hired me at the end of 2017. So it kind of meant mentoring was a big part of that.

00:17:35:01 – 00:17:59:16
GUEST
And I think it’s really good. I won’t call out the two members of the team specifically, but both of them have gone on to ones and, research capacity, consultancy, left relatively joined them about a year ago. Maybe bit before that actually. And another has gone to one of the large investors, as an asset manager and actually really interestingly, overseeing an asset very close to one of our prime assets and the Apache portfolio.

00:17:59:19 – 00:18:17:05
GUEST
So we exchanged data on that where whether it’s they’re just about to open, they’re open for leasing. So it’s been great because I look back and go, right, five years ago it was it was okay, this is the owns this is research other research houses. We need to pull together a report for this outcome. And that was where we were five years ago.

00:18:17:05 – 00:18:43:20
GUEST
And now it’s like they’re on off an asset managing 200 million pound projects. And there’s obviously again, for them it’s evolving their skill set on that side. But I like stay close to them catching up for pre-Christmas drinks. It’s really interesting to kind of see, I would say I’ve formed a little bit of my basis for really understanding the market, understanding the landscape, and both of them kind of, sort my opinion on where they were going for their next role.

00:18:43:20 – 00:19:06:17
GUEST
So that was, pretty gratifying to kind of see where they’ve kind of taken things. But I think they both saw the potential in the multifamily market to be forming a big part of their career. But I would say, yeah, it was big culture shock. Small business at the time. It was just, myself and one other in London, and, yeah, we were in sort of shared workspace, which was great.

00:19:06:19 – 00:19:28:04
GUEST
And I must say that Tim did a lot of more travel than I do now. So I hop in on planes too often, get these sort of reminders on Google for four years ago, Europe in Dublin, taking a picture of a pint of Guinness. I mean, I’ve haven’t been in Dublin in a good number of years, so, parts of it were, were sort of really kind of exciting and fresh and pretty cool.

00:19:28:06 – 00:19:57:15
GUEST
When that market was, I had the wind in its sails with the, with both political and, capital markets behind it to, to kind of see projects delivered. But the reality is clearly that markets are getting a bit more difficult. So I think a little bit less work is being done by the consultancy in that space. But and then likewise, I think at the end of 2019 getting into getting into the Madrid market, I mean, that was I remember sitting in the Retiro Park with, with Grant Bates, the former chief executive, of Live and we were kind of going, wow, this is pretty.

00:19:57:15 – 00:20:21:01
GUEST
I remember sitting like, this is pretty cool, right? It was about two weeks before Covid hit. And, working with a client there who’s taking a slightly different pathway from BTR to sort of more service departments. But really interesting kind of of like a really raw and brand new market. So yeah, it was great from that perspective and really kind of opened my eyes to what’s happening sort of more Europe wide.

00:20:21:03 – 00:20:31:13
HOST
So what were the kind of the core skills that you said that you picked up? Level Cortland. And so you obviously had the analytical, the project management, and then what were the skills that that you kind of developed or stacked?

00:20:31:15 – 00:20:58:19
GUEST
I suppose it’s and now seeing what what was a bit of a, I guess a dress rehearsal, in terms of presenting. So I was both tagged in to present to a number of different investors by the Apache team, and, whether that’s pitching or showing why a particular site is, is worth investing in. And we did secure, the, the, the capital of, of, KKR on this one particular transaction.

00:20:58:23 – 00:21:16:20
GUEST
But it was very much as relied upon as that sort of independent market font of knowledge, if you will, as in, why should we sort of sitting in front of, of KKR, our investment team, why should we go ahead and do this deal? And that was, it was a dress rehearsal, because then a couple of months later, I was sort of tap on the shoulder.

00:21:16:20 – 00:21:38:19
GUEST
Do you want to kind of join the team? I guess I got really quite good at understanding what the clients, what the investors wanted to hear. And not necessarily just telling them what, not necessarily what they want to hear, but how they want to hear it. So I guess that that presentation skills and, and distilling, what is the actual market, I guess, indicators that we should be focusing on.

00:21:38:19 – 00:22:05:06
GUEST
I was the quantum of supply coming forward. Where’s the affordability constraints? Why is this a target market. And actually kind of filtering that down and going right. We need to be in these top ten cities. And that confidence sort of brought, brought things, brought things forward with, with Apache and, and obviously we’ve got a huge portfolio now, which is great to see having been involved in it from the get go and seeing it actually having people enjoying living in the communities that we funded.

00:22:05:08 – 00:22:12:08
HOST
So you got a tap on the shoulder. How did that come about? Who tapped you and and what was the kind of the role that you went into?

00:22:12:10 – 00:22:32:20
GUEST
So that the two co-founders of the Apache business. I was, in for a meeting about how to support what essentially was a, a new platform with KKR. So sort of going these are the kind of reports we could deliver for you at different stages. And then it quickly reframed the conversation back in the summer of 21, obviously a different environment, lower interest rate environment.

00:22:32:22 – 00:22:57:12
GUEST
And, and sort of precursor to that was obviously, joining at the beginning of 20, 2020, was it 2022? Was things looked pretty rosy. So we were confident of a of a continued pipeline. So it was all about on ramping that pipeline. And clearly that has become a little bit more difficult. But we have managed to get a good number of deals done in the last year or two.

00:22:57:14 – 00:23:16:01
GUEST
Certainly this year has been a, a pretty fruitful one for the business. But it was it’s a really natural. Wasn’t like a sort of left field. Do you want to come join the business? Have been working with them, sort of integrated into the team, sort of relied upon, pick up the phone to see what I’ve got to say about a particular opportunity for the last lead, about four years.

00:23:16:01 – 00:23:32:22
GUEST
So, I think to that end, it was it was pretty natural transition, small again, relatively small business. Just mid mid-twenties in terms of headcount in the business. So, it wasn’t like it was from a small business into a big one. It was just slightly bigger. So that that was pretty easy.

00:23:33:03 – 00:23:45:00
HOST
And so they wanted your, your expertise in terms of understanding the market, the pockets of demand, products, location. Yeah. In-house to basically help them inform their wider investment strategy.

00:23:45:01 – 00:24:11:02
GUEST
Yeah. That’s right. I mean, the current sort of senior leadership team within within the executive actually is very, subject matter experts, development structuring, legal, investment analysis. But I’m definitely the person within the team that sort of got my eyes up. I’m in the market, I’m hearing about opportunities. I’m or a dialog in dialog with, with our peers, and also with whether it’s central or local government, and sort of getting the best of what we can.

00:24:11:04 – 00:24:33:06
GUEST
Present projects and also receive and, and distill and understand, as well as obviously, pulling things through, whether it’s disposals or acquisitions, helping that, and really understanding what we should be looking for because, obviously the business when it was growing and it was only ten, 12 people relied heavily on external expertise. So the kind of growth part of the business is to have those internal experts.

00:24:33:06 – 00:24:40:12
GUEST
So you can kind of thrust them in front of a, an investor or whether it’s a new partner. I’m kind of the point, man, on that.

00:24:40:14 – 00:24:49:09
HOST
So for someone who hasn’t heard of Apache Capital, who are Apache Capital, what is the business? What does it do? Yeah. How is it funded?

00:24:49:11 – 00:25:15:12
GUEST
So we we, we’re funded with, phenomenally family office capital. And we, we partner with global institutional investors to deliver, multifamily in single family communities. So we’ve been going for 15 years now. And the business was started by Richard Jackson and John Dunkley. Richard Jackson’s no longer with the business. Richard, I’ve known for for years and run into him at various events and and have continue to have a good rapport with him.

00:25:15:14 – 00:25:53:23
GUEST
The business has started to unlock capital into, undersupplied social infrastructure sectors. So initially care homes, student housing, and it kind of pioneered that highly amenity high student housing model, that we see from a lot of the major operators. So initially the business was a private equity led Middle Eastern capital, and deliver to develop schemes to core operate them for a period of time and then dispose of them clearly within multifamily, it’s been a bit more programmatic relationship with our development partner, and we jointly operate those assets with them taking the branded sort of customer facing piece, whereas we’re dealing with a lot with the investors.

00:25:54:00 – 00:26:12:15
GUEST
But the asset management was very hands on from those assets. So as we stand today in multifamily, we have a pipeline of 4500, multifamily units, of which, three are just over 3000 homes will have been delivered by, spring of next year. So that’s pretty significant in the grand scheme of things in the UK.

00:26:12:17 – 00:26:35:00
GUEST
I think there was some headlines recently about no one’s reached the kind of optimal 5000 homes. But we’re getting close. And it’s a steady kind of growth path to get to that kind of level. And on a single family site, which is our own. So a separate business called present made, that’s focused wholly on single family, initially with a target of, the Oxford, Milton Keynes, Cambridge arc.

00:26:35:02 – 00:26:52:15
GUEST
And that is predominantly where others haven’t funded schemes. And we’re on site with our first scheme there in, in northwest Cambridge. So we’re living sector specialists and we work with domestic and international capital to, to deliver those schemes and operate them.

00:26:52:17 – 00:27:06:18
HOST
Can you, can you just breakdown? And it is quite obvious, but someone who doesn’t know what BTR or multifamily is, what’s different between that and then? Single family and what’s the difference also between for rent and and for sale as well? Yeah.

00:27:06:18 – 00:27:30:04
GUEST
Happy to I suppose in to distill it in, in sort of physical form. Build to rent is the kind of, broad, broad term for building apartments and houses to rent. I think some of the agents are talking about build to rent apartments and build to rent houses as being the perhaps the better phraseology to use, but not necessarily a single family.

00:27:30:04 – 00:27:56:01
GUEST
Not everyone’s a family, for example. So maybe multi and single family might not resonate in the UK that well. But in the US multifamily is all apartment typologies. It’s invested in by institutions and by private individuals as well as single family being. Again, not to confuse matters, but has a slightly different phrase in the US, but single family here is single, your own front door and in a multifamily built around apartment sense, you don’t have your own front door.

00:27:56:04 – 00:27:58:03
GUEST
I think that’s the best way of describing it.

00:27:58:05 – 00:28:09:15
HOST
And practically, that is one like a massive vertical tower. And others are kind of lateral, towers with lots of different front doors. Is that kind of how you you visualize that.

00:28:09:15 – 00:28:28:01
GUEST
That that’s a good way, putting it vertical and horizontal communities. I mean, we’ve got some very tall buildings in our portfolio. And then within our single family, we’ve got some apartments within that. It’s probably a suburban built to rent community rather than potentially single family in the truest sense. It’s probably somewhere in between and our first scheme in Cambridge.

00:28:28:06 – 00:28:41:09
GUEST
But we will be delivering schemes that are and communities that are all single family with your own front door. So there’s probably some nuance in that. We’re probably one of the few that actually has a scheme that fits in a bit of a subtle nuance.

00:28:41:11 – 00:28:49:18
HOST
So talk to me about investor demand. Like why is there such an insatiable kind of appetite from investors to access the sector?

00:28:49:20 – 00:29:17:23
GUEST
It’s really interesting because I think there’s been a bit of a moment in time for single family, where sales have slowed because of the economic uncertainty that may release somewhat. We’re not targeting, sort of acquiring, communities and houses off of off of housebuilders. We want to work in partnership to deliver high quality, purpose built product, maybe take carving out a particular element of a scheme, maybe 100 to 100 and 50 to 200 homes.

00:29:18:00 – 00:29:41:08
GUEST
But it being in a very bespoke location within a past, but not the leftovers. So there are there is capital for the leftovers and there is demand for that. I think the robustness of how long people will stay, and ultimately the gross to net operating cost leakage is clearly probably a lot more controllable because you haven’t got the wider costs around energy of heating and heating a building.

00:29:41:10 – 00:30:02:21
GUEST
You don’t have quite as high insurance, and you don’t have as much staffing. So there’s some subtle nuances between the two. But the capital seems to be, in the, in suburban locations, because the, focused on that, because the, the demand from residents is so significant because actually families are probably going to stay for longer.

00:30:02:21 – 00:30:20:23
GUEST
And those data to, to to prove that sort of two three attendances as opposed to the sort of 12 to 18 months tenancies, you see in, urban multifamily. So that is helpful but also slightly counter-intuitive, because in the urban sense you get a bit more turnover. Therefore you can capture inflation linked rental growth.

00:30:21:00 – 00:30:28:24
HOST
Talk to me about the relationship with house builders and what is going on with house builders currently. Because there’s a there’s a supply piece in there as well, right?

00:30:29:05 – 00:30:51:24
GUEST
Yeah. I mean, I attended an economic briefing breakfast this morning and it’s quite interesting. I mean, that the phrase that they use, which I think needs needs to be adopted, there are few local authorities that remote and, and house builders actually. So it’s quite a good blended kind of audience. The, the sort of supply side from then to investors is quite significant.

00:30:51:24 – 00:31:23:23
GUEST
I mean, we get tapped to for 50 units here, 70 units there. And actually that’s not that interesting because it does feel a bit like the dregs. What we’re interested in is where house builders are and probably to still, Savills this phrase I think they talk about a try ten year model. So part for sale, affordable delivery and and then for a single family sort of institutional investor, I think that makes a lot of sense, because if you can’t diversify your capital, you’re only going to deliver as many homes as you can sell.

00:31:23:23 – 00:31:51:13
GUEST
And I think that’s the reality of the under model in single family. You can you can drip feed into the market or you can turn that on if you’re if you have the rocket fuel of something like Help to Buy has been for the last decade, that’s helped prop that up. But I think it’s quite clear that that, without some level of capital intervention from institutions, pension funds, etc., the housing that we’re where we’re propping up that, delivery, as far as I can see.

00:31:51:15 – 00:32:00:14
HOST
And there’s obviously like a massive shortage of new homes being built. What’s the deficit and, and what’s driving that, would you say?

00:32:00:16 – 00:32:37:12
GUEST
Well, again, it’s great that I’ve come to this. I can, I can kind of crib this particular economist’s view of things. What’s driving it? Some immigration, pent up immigration and off the back of, a depressed student market during Covid, as not as many people came here as well. There’s obviously record levels of immigration of of of people that we desperately need in this country because of obviously there was a hollowing out of, of, of foreign labor from, from Brexit, where people arguably weren’t, weren’t able to stay or didn’t want to stay because of the environment that some of us created for, for, for the, for the whole economy.

00:32:37:14 – 00:33:01:20
GUEST
So it’s, it’s it’s probably to say that the reality of where whether it’s the 300,000 target that the government have suggested, how realistically are we going to is it just a bit of a lofty goal? I think I’d argue, yes. I think the reality is there’s a great deal of supply that’s left the buy to let market again, the veracity and the accuracy of that data.

00:33:01:20 – 00:33:21:07
GUEST
I would question, because it tends to be linked to who has got a mortgage properties and not necessarily all built by buy to let investors have mortgages. So, I think there’s a, there’s a two pronged increased demand from essentially a high level of new immigration, which generally enters the private rented sector first before it then chooses to buy a property.

00:33:21:07 – 00:33:42:02
GUEST
If they do. And then the reality of, of the lack of supply or the sort of the trailing supply, that doesn’t necessarily, although the government does change its view on increasing energy efficiency targets, but doesn’t necessarily find a taxation environment that is favorable to to continuing to hold these buy to the assets around mortgage offsetting and that kind of thing.

00:33:42:02 – 00:34:04:05
GUEST
So I think the reality is it’s going to be pretty stark. I won’t repeat the numbers around rental growth that this particular economist described, but they were probably more pessimistic than us on the base rate and also more optimistic depending on which way you look at it, from an affordability standpoint, things are going to get worse for the private rental market before they get better.

00:34:04:07 – 00:34:24:18
GUEST
And from a medium term perspective, with a lot of operational communities, we look at this market and go, you know what? We can probably business plans, can probably accept a slightly higher level, higher than where inflation will trend down to level of rental growth, which is probably quite surprising to us in our modeling. So I think it’s going to be really challenging.

00:34:24:18 – 00:34:34:13
GUEST
And and that probably leads us to a conversation on how high housing is going to be on the political agenda ahead of, election manifestos, etc..

00:34:34:15 – 00:34:51:21
HOST
Talk to me about the product itself, because that’s, it’s quite interesting. You know, you’ve got like some super prime managed product and then not so super prime. Can you just talk to me about the evolution of that? And, yeah. How you rationalize that from a geographical perspective as well.

00:34:51:23 – 00:35:24:23
GUEST
Yeah. I mean, the business set out, with our development partner, Moda, to do Super prime, as it were, maybe not super prime, but prime in the regional cities. So that covered Glasgow, Edinburgh, Leeds, Liverpool, Birmingham and Manchester and Hove as well, which are about to launch, very shortly. So these are supply constrained locations, ideally some of the best accessible high density, at scale locations, 325 to 722 is is our kind of sweet spot, which is very broad and very big.

00:35:25:00 – 00:35:45:17
GUEST
And that was designed to be the highest amenity pushing the market in each of these locations. And we’ve successfully done that. Our focus outside of, the, our Apache Prime portfolio is seeing how other multifamily and build to rent operators are doing things. Clearly at our prime end, we have high level of staffing in the buildings.

00:35:45:17 – 00:36:08:08
GUEST
We put on a lot of events. The specification is better than some of our sort of mid-market peers. But the really the I guess the crux of it is around the amenity provision. So the, the the gym equipment, the gym space, the libraries, the, the I don’t think we’ve got pet sports but are probably get corrected, but things like that which are probably above and beyond anything that the local market certainly seen.

00:36:08:08 – 00:36:14:01
GUEST
So it’s designed to be the best community in each of the cities. And we’ve seen good robust demand in each, each of those.

00:36:14:06 – 00:36:19:11
HOST
And for a user who are you targeting in terms of occupying this, this type of space?

00:36:19:16 – 00:36:42:16
GUEST
Well, we have some well-known celeb names that live in, some of our buildings, which, which is obviously interesting that they’re choosing to live in a safe, secure, great environment. We do have a good chunk of, keyworkers NHS workers. We have private sector people working in finance, banking. We have some teachers, we’ve got families, we’ve got people working all kinds of sectors.

00:36:42:16 – 00:37:02:14
GUEST
It’s very broad. And even some retirees we’ve got I believe. And again, I believe it’s somebody in his late 80s that have been living in Angel Gardens in Manchester since the building opened. And, and he’s. Yeah, obviously. Yeah. Very senior, but wanting to be independent. Want to live in the city, wanted to live where the action is and wants to live around younger people.

00:37:02:16 – 00:37:25:24
GUEST
Doesn’t necessarily want to live in a where perhaps his, his, his family maybe want him to, to be keeping a close eye on him. So quite interesting. And I think that’s the beauty about the rental market, the whole, build to rent, operating platform is that is looking across the spectrum of society that goes from to an 18 to 80 plus.

00:37:25:24 – 00:37:52:17
GUEST
And I think that that obviously is generally focused on 25 to 34 year olds. That’s where you have the peak of, of, of demand. But these are prime locations in the, in the major cities that really we’re seeing people enjoying living in a highly monetized and highly service driven, building, which, again, as I said, differ slightly from some of our peers where they might only have a community manager and a handful of onsite management staff.

00:37:52:19 – 00:37:59:14
GUEST
We’re talking about probably twice as many staff in the building and therefore the the, the rents and experience are commensurate with that.

00:37:59:16 – 00:38:19:07
HOST
I guess you track data and that’s really important, whether that’s Keyfob access or cameras or what have you. Some of these, some of these schemes and, you know, you’ll know much better than me in terms of the price points. They seem extortionate in terms of being able to rent, but I guess there’s a lot of additional value you’ve got to be earning either as an individual or as a joint household.

00:38:19:09 – 00:38:22:08
HOST
A lot of money to be able to to live in one of these.

00:38:22:14 – 00:38:40:18
GUEST
Yeah. I mean, I can’t, I can’t speak for some of the London communities that you might be talking about because those are 50, 60, 70 pound a square foot rental values. We’re nowhere near that. So we’re talking sort of early 30s in the regions. Yes. It’s above median income. But we do have people that can afford to live in these properties, particularly cohabiting.

00:38:40:20 – 00:39:04:11
GUEST
You are unlocking someone who’s on a median salary as a, as a couple that potentially can afford this very comfortably. So and the proof spin in the person in the pudding on that, because we have that’s exactly the kind of demographic that we have. We have single occupancy, people that have slightly higher incomes all the way to occupancy, that actually 1 or 2 bit, want the extra space, want the work from home space and all that kind of thing.

00:39:04:11 – 00:39:40:14
GUEST
So, I think on the affordability point that’s up to each individual investor to decide whether that’s something that they think the local market and the data supports, that they can deliver something of that high quality. Yeah. But we’ve been quite comfortable. And that was obviously I’m pleased that we’ve been so comfortable because I was saying be comfortable 4 or 5 years ago with the data that’s supported from a kind of, underlying, affordability perspective in Leeds, in Manchester and Edinburgh, for example, where there’s an unbelievable level of demand, particularly domestic and also obviously international.

00:39:40:14 – 00:40:02:05
GUEST
I mean, we have the best example. I a little anecdote for when I went round to our Edinburgh asset last year when it first opened, was ran into somebody that at the time Scotland was much more I don’t actually know what she looked like. The mask on because Scotland was much more slow to unlock after, after the Covid measures were so in place there.

00:40:02:07 – 00:40:22:20
GUEST
And I met her greyhound dog super, I guess maybe slightly on the big side for the for the for the building. She just moved from Copenhagen. Literally viewed the property online, didn’t visit it and then sent all their stuff and was delighted. It was pet friendly and was delighted that the amenities look pretty good. The views look great to the average person coming in.

00:40:22:22 – 00:40:47:09
GUEST
As a consultant into the NHS from from afar, they we were delivering something that in that instance Edinburgh hadn’t seen before. And I think, I think the reality is it’s great that we’re able to do that because it’s even just fundamentally doing the basics of pet friendliness. No deposits, and, and a high level of service and amenity and security is really important to people.

00:40:47:10 – 00:40:49:18
HOST
Where does flexibility fit into it.

00:40:49:20 – 00:41:10:08
GUEST
In terms of tenancy like. Yeah. Yeah. I mean there is we we offer flexible tenancy lengths, but ideally with a minimum term. Those are probably trending slightly longer. So generally a standard 12 month tenancies. We don’t want to go just definitely shorter than that because you do have additional turnover cost plus voids. So yeah, we’re we’re conscious of that.

00:41:10:08 – 00:41:30:05
GUEST
But I mean, I think inherently the service driven bill to rent model is is flexible. And it because generally providing furnishing as well. And people can kind of walk in the room and go, here’s my couple of suitcases. You can generally come with what you need carrying yourself.

00:41:30:05 – 00:41:53:21
HOST
Yeah, I guess quite a lot of corporate. Let’s fit into that. Yep as well. Right. So you’ve got these fascinating kind of ecosystems of lots of different people with different backgrounds, different jobs, no cohabiting, a particular space together. Yep. You know, this year, you know, cost of living crisis has been bandied around. Not everyone can afford that.

00:41:53:21 – 00:42:02:24
HOST
Yeah, there must be a market for a more kind of cost efficient or, or maybe not as amenities. Yeah, offering. How do you see that? Where do you see that fits into the market?

00:42:02:24 – 00:42:22:24
GUEST
Well, if you take the US, for example, they have. And I don’t really like the word class like class A, B and C is what how they define things. A lot of what’s been delivered is class A, I think naturally those that class highly amenities city center stuff. I mean a lot of the product from some of our peers is still highly magnetized in a US context.

00:42:23:01 – 00:42:49:15
GUEST
I think where you get into sort of whole blocks owned by a housing association and maybe a bit like the private rental arm of a, of a of an airline CU, for example, is probably where it’s sort of a, the bottom end of that level of amenity. I mean, we’ve got a, a great map of the sort of competitor analysis, and we think that our Apache Prime stuff is at the top right hand corner of pricing sort of price on one axis and quality on the other.

00:42:49:17 – 00:43:15:04
GUEST
And there’s a great deal of depth of demand and, and, and more mid-market for sure. But if you’re only one of one in the city, you’ve got great demand for that Apache Prime product, for example. So we’re quite confident that there’s some significant barriers to entry. To your point about cost living crisis that’s obviously impacted the delivery of our buildings if we were to need to build them again, for example, or try to build multiple in in each city, that’s a huge barrier to entry for incoming investors.

00:43:15:04 – 00:43:19:04
GUEST
So we’ve we’re in a quite a unique position. And to that end.

00:43:19:06 – 00:43:27:12
HOST
How difficult is it to get the operations right? Because one is is investing, the other is like running. Yeah. And they’re super granular, right?

00:43:27:14 – 00:43:49:08
GUEST
Absolutely. I mean, my, my, my excellent colleague, Jamie salary is, head of, asset management operations, exact director. He’s been with the business for, I think, his ten years in the new year, and he’s been involved from the get go thinking about how the building should be operated, from 20 1617, when the first asset started on site with Angel Gardens in Manchester.

00:43:49:10 – 00:44:09:13
GUEST
That was envisaged to potentially go a slightly different route where certain functions might have been used through a third party operator. But clearly it was. We wanted to drive value for the investors rather than necessarily think about the costs, side of it. So we wanted to optimize what that resident experience was. So it was getting all the great.

00:44:09:13 – 00:44:33:14
GUEST
Obviously it didn’t exist that time. Getting all the great home views scores, getting the awards and getting really people turning around going. We really like living here because X, Y and Z, I think yeah, we’ve definitely learned a lot. But I think from, from the, from the perspective of, from our investors, we want to control the cost, operating cost per unit, but also we wanted to balance that with optimizing net operating income growth.

00:44:33:14 – 00:44:41:14
GUEST
And ultimately, singer’s pretty unique proposition where we’ve got a big portfolio, and ultimately it is there to drive value.

00:44:41:16 – 00:44:53:07
HOST
Where does data fit into this? Because, you know, operating it as well as owning it must be phenomenal in terms of the data that you can you can grab, and then inform the next investment decision. Right. And investors must love it.

00:44:53:11 – 00:45:12:24
GUEST
Yeah. I mean, we could always get more, but, the data we have around who lives in the buildings, what what amenities do they use? When do they use them, how much energy, etc., etc. we have all that. And it’s really interesting to see the patterns of usage. And actually that’s helping inform how we design some of our new buildings and ultimately how what our target market is.

00:45:12:24 – 00:45:35:16
GUEST
Because it’s your point about affordability. It may be that there’s a deeper demand for a particular medium. If we’re five, seven, ten grand above the median income in Birmingham or Manchester, it may be that for our next project might do a slightly different thing. But that that data around building patterns and building usage keyfob access and, and some of our sensors that we’ve got on the buildings.

00:45:35:16 – 00:45:55:02
GUEST
Yeah, it’s, it’s hugely powerful and and actually quite unique because, it’s only now getting in to the market about Informed Design. Because we’re only now at the end of the I would say the first, there’s all these sort of different acronyms that people use or different numbers. People sort of BTR 1.0 is all the stuff kind of built 2014 to 2017.

00:45:55:08 – 00:46:21:06
GUEST
You’re now only getting those buildings because of the situation with global capital markets. Those buildings are starting to to trade because some people have to sell and some people want to sell. But the data and I guess the, the resident feedback that we can see, from those transactions that are now happening is quite granular in the sense of you might have a particular target audience, you might have, I mean, some of some of the schemes in the market, too many students, for example.

00:46:21:06 – 00:46:31:22
GUEST
So the yield might look slightly different. But again, if you can inform what your inform your next project, because you’ve got really good data from the first one, that’s where you want to be.

00:46:31:24 – 00:46:41:05
HOST
Where, where do you and where is the UK market? Look for inspiration and who’s further ahead on the journey of the obvious? One is the US, but are there any other markets that.

00:46:41:07 – 00:47:17:04
GUEST
We have to? It’s quite interesting because, ten years ago, the what would happen way before that gets published? Ten years ago, the US light bill to rent out was launched was actually the first yearly event, the Urban Institute event. I went to, fresh off the plane, and immersing myself in Bill to rent out that at that point in time that was taking there were a lot of visits to the US to go to garden communities or suburban build to rent, and the high end luxury ones with the pools and the basketball courts, etc., etc. that was the inspiration.

00:47:17:06 – 00:47:33:14
GUEST
It’s quite interesting to bring an international audience around some stuff that we’ve delivered and funded, and they kind of go, oh, that’s really interesting. We had a Australian group over in May. They were like taking tons of pictures, going, oh, we don’t quite do I? Oh, but that’s exactly the same as what we do in this particular technical detail.

00:47:33:17 – 00:47:55:05
GUEST
It’s been quite interesting that I think the, the UK market has actually kind of set its own kind of tone and pace for things. And I think I don’t see genuinely don’t see any community that I mean, there’s some things you got, they should fix that or that looks a bit dated or whatever, but it’s all going very, very well from an operating standpoint.

00:47:55:05 – 00:48:15:23
GUEST
There’s no sort of stand out. Oh, that’s not really working. So I think we’ve kind of found our own path. Obviously the inspiration comes from, from the US, but the to, to kind of, you know, like I’d say we’re kind of in 2014 and 2016, we’re kind of the I guess the industry, industry Bibles for, for delivering projects from a design perspective.

00:48:15:23 – 00:48:38:02
GUEST
But I would say when you look at the Irish market, they definitely try to learn, having been a consultant UK consultant, going to Ireland, like what are they up to in, in, in Manchester or in Leeds or in London and they come over and go actually we can take bits of that and, and kind of deliver it, but obviously a slightly smaller market in Dublin than, than some of our two major UK cities.

00:48:38:04 – 00:48:45:13
HOST
What are the biggest challenges in the market right now that you’re having to to navigate as an individual, but also as a business?

00:48:45:15 – 00:49:05:11
GUEST
Good question. I think the, as an individual, I think talking to our peers is always really good. Hearing that there’s certain people that might be moving on from a certain role or, might be finding market really difficult. And sometimes you just like, people pick up the phone randomly or you run into them on the street.

00:49:05:13 – 00:49:22:17
GUEST
And actually just sort of talking I think is, is a is an important thing is how people navigating at what what what right did someone get on a particular investment refinancing. Who’s a good lender to deal with? You feed all this back. So you’re talking in the background and and having some really good sessions with some of our peers.

00:49:22:17 – 00:49:41:04
GUEST
I mean, I went to one, lunch recently. That was it was the by ten or so, multifamily sort of investment guys, and ladies and I think the, I think the critical thing with that is you kind of you’re, you’re hearing stuff, you’re seeing press releases, but like, what’s the detail behind that or how did that really work?

00:49:41:04 – 00:50:04:13
GUEST
And actually that has informed how people are being flexible about transaction structures, but also what the long term strategy is for a particular asset or a portfolio. And I generally find if you give a little lead, you get a little back. And then for us as a business, clearly it’s a challenging refinancing environment. And in terms of sort of headline numbers, both equity and debt, we’ve done a billion quid’s worth of capital transactions this year.

00:50:04:15 – 00:50:23:08
GUEST
We’ve just refinanced a couple of new assets. Which is which is great. Clearly it’s a lot less favorable in terms of right than it would have been. But we’re sort of seeing this is a bit of a choppy waters to hopefully things being a bit more stable into 25. So, so from that perspective, we’ve managed to, I would say navigate it really, really well.

00:50:23:10 – 00:50:43:00
GUEST
And clearly we’re take stock of what’s happened in the market. There are some pretty moat there are some motivated sellers out there. And that’s having an impact on where yields might be positioned and ultimately how the market might be seen. But we’d like to see a continued level of liquidity because that’s only beneficial to continued capital flow.

00:50:43:02 – 00:50:57:04
HOST
As we, draw to a close, what what are the kind of things you’re most excited about as you kind of take a bit of a step back, and look across this residential, this living landscape.

00:50:57:06 – 00:51:20:08
GUEST
One of my most excited about, I think, the, the natural, evolution of certain house builders to delivering suburban multifamily products of single family product, I think is probably the thing I’m most excited about. And I can feel and see that at live, sort of granular level, because we have a family friend that lives in, a prominent branded, single family platform.

00:51:20:08 – 00:51:41:24
GUEST
So one of their communities on the South Coast, and that sort of little things that they’d like to fix. But overall, compared to the wider private rental market, it’s great to hear she’s got a family of three really happy, enjoying their big garden, big house at slightly above the market rate she was paying before. But she’s really happy and it’s really nice to sort of here.

00:51:42:01 – 00:52:01:00
GUEST
That’s really tangible for me personally, because you see this who lives in Bill to rent reports from from data Loft and from the BPF. And I think the reality is when you unless you sort of know someone who lives in it, it becomes a bit more, a bit more real. So I’m really interested in the growth of that market.

00:52:01:00 – 00:52:30:14
GUEST
And obviously as a business, we’re really well positioned to be utilizing our investment capital to, to to deliver a lot of houses in our, in our target markets. I think, I think the reality of the current economic situation for the next year, probably more likely 18 plus months, will drive a lot of house builders to use in the private capital and pension fund capital that they can access, to continue to have their schemes funded.

00:52:30:18 – 00:52:42:19
GUEST
So I think that’s where we see a lot of, energy and focus for our business going forward. As well as obviously continuing to operate some, some exceptional prime communities in our portfolio.

00:52:42:21 – 00:52:53:23
HOST
Can you just talk to me, about the early and also networking as well? So I think we started at the top just in terms of, a little bit about networking, the value you place on that. Can you just expand on it further?

00:52:53:24 – 00:53:13:19
GUEST
Yeah. As I said ten years ago, the first event I went to was a July event, I think it was at the, Royal near the Royal Albert Hall, one of the adjacent kind of auditorium type things. And I was like blown away because it was a hugely, diverse audience on the panel. But really, interestingly, the only reason I heard about it is because a client of mine in Calgary said, oh, you move in to over Christmas.

00:53:13:24 – 00:53:49:06
GUEST
It was literally ten years ago, a Christmas party. And the and and he goes, are you moving to London? You should get involved. And you are it’s just starting. At the time it was, I think maybe 5 or 600 members. But Eli is generally seen, as the sort of benchmark for multi-disciplinary. So you got clients, investors, lenders, architects, planning consultants, the whole bandwidth of the built environment and even local authorities, etc. and central government coming together and having specific topics to talk about, and actually having the outputs of actual research and thought leadership.

00:53:49:06 – 00:54:23:23
GUEST
So hence what I was mentioning earlier, the Build to Rent guide, which was a collaboration across sector, launched in 2014, and then a second edition in 2018. Since then there’s been other outputs which include housing with Care Guide in 2019 and then more recently a co-living guide for For Europe which was very well received. I think the critical thing and we actually have our residential council, winter we call a winter product council day last week, at a great stars building bloom and in nine hours, which is a phenomenal multifamily high end scheme.

00:54:24:00 – 00:54:46:06
GUEST
Along with the pools and everything else. So, yeah, very impressed by that. And the point of that discussion we were talking about, the co-living demand and build to rent demand. So we had it was great. We had an operator of co-living operator built around, and we had local authority there with architects. They’re all in the panels and talking to each other and actually here hear from a local authority.

00:54:46:08 – 00:55:02:02
GUEST
These are his gripes about affordable housing and what we’re providing and build to rent on US co-living communities. And then you also hearing from a planning consultant going, well, the reason why we have to do that is because we’re subsidizing. And if we didn’t have to do that and you guys were delivering council housing directly, maybe that would be a bit of a different scenario.

00:55:02:05 – 00:55:21:00
GUEST
So what the what the point of all that is, is if you actually have a Chatham House rules discussion or keeping these things sort of within the four walls that you’re having those conversations, you drive forward the conversation. So you’re not talking about things in silos. So I think that’s the biggest thing. I mean, I’ve been involved with you allow UK for ten years.

00:55:21:01 – 00:55:38:12
GUEST
So it came in as the Young leaders, which is up to 35. And also I was heavily involved in the Europe, the growth of the European young leaders back in 20 1617 and then took a bit of a step back towards the as Covid approached. But the last five years been focused on the resource council and yeah, I want to continue to grow that.

00:55:38:17 – 00:55:40:21
HOST
How do people get involved with it?

00:55:40:23 – 00:56:01:03
GUEST
People can drop me a line. There’s a new exact director of you alive, Ben Collins. Obviously, he’s driving things forward from a senior leadership perspective at other HQ. But I’m always happy to help people out with pointing them in the right direction. And, Yeah. Keen to see you, 2024. Have a bit of a focus on some core areas, which I’m happy to talk about directly.

00:56:01:05 – 00:56:11:23
HOST
So look, as we as we draw to a closer, a question that I always get from the podcast is if I gave you 500 million pounds of capital, who are the people? What property and which place would you look to deploy it?

00:56:12:00 – 00:56:44:17
GUEST
So I thought a bit out of the box on this one. I golf, so I’ve been a golfer for, probably 30 years off since I was a little, little, little lad. So I’d love to do golf course design as a, maybe a hobby when I’m much older. So a sustainable golf course, with hotel hospitality, ideally potentially near the coast.

00:56:44:17 – 00:57:03:08
GUEST
So you could maybe harness some tidal energy, have it net zero. And I have one particular location in mind because I like North Berwick. Right in the core of it, of a have a little town, which has the lovely pubs, the B&Bs, etc. so probably just something like that by the whole thing. And I’ll pray a golf course.

00:57:03:10 – 00:57:07:18
GUEST
Purely from a selfish perspective, because I’d love to have a golf course, highly.

00:57:07:18 – 00:57:13:00
HOST
Magnetized, highly efficient, highly operational. Exactly, exactly. Season classes and.

00:57:13:00 – 00:57:40:24
GUEST
Yeah, exactly. And it’s been really interesting sort of why golf. I know that there’s been, there’s one further from an architect who I know. Well, he’s been opining on the future of golf courses. I don’t disagree because I think they’re very efficient, inefficient use of land, particularly inside the M25. But, it’s really been interesting. I live very close to the O2, and they have a they have a great facility there, which is only temporary, a driving range that pre-COVID, it was full.

00:57:41:00 – 00:58:01:06
GUEST
It was a vino teca wine bar and a certain demographic of people went there. It was pretty quiet, actually. Generally, now it’s a burger bar with good beers on tap. And you can order your table, you can interactive stuff. I think something adding that to that mix, maybe that wouldn’t go well in a, in a rural Scottish setting.

00:58:01:06 – 00:58:20:05
GUEST
But the really interesting thing there is you’ve got an incredibly young demographic that is playing golf, not necessarily going to play 18 holes, but they really like the gamified, fun that you can have on a driving range. And I it’s I, I try and if I tried to book this evening, I couldn’t do it. That’s how busy they are.

00:58:20:07 – 00:58:37:21
GUEST
And it’s a, it’s, it’s a credit to that business because they kind of turned it around from what I don’t think pre-COVID was particularly profitable, but it just they’re packed out. So I think that, it’s a great sport and, and I do enjoy the kind of, corporate side of things from a golf perspective.

00:58:37:23 – 00:58:48:07
GUEST
And, and you do meet some really good people, and some of your investors are out there as well. So that would be a really good, probably slightly selfish, but you get out of the homes and the supporting services to, to drive kind of the economy as well.

00:58:48:09 – 00:58:52:11
HOST
And the people you bring on the journey. Get Jamie Long for an operational perspective.

00:58:52:11 – 00:59:00:01
GUEST
Oh yeah. Yeah, yeah, we’ve got Jamie maybe not for his golf, but, there’s a few decent golfers in the, in the Apache team, so I pick a very select group.

00:59:00:03 – 00:59:15:06
HOST
Good stuff. Well, look, Ashley, thank you so much for joining me on the podcast. Tell me a little bit about your background story, views on the market, breaking down some of the jargon that we all come across and we all hear and, laying it straight in terms of what the future looks like and where the opportunities are.

00:59:15:08 – 00:59:22:13
HOST
Hopefully you will be named, Ashley Podcast. Very, or maybe it’s Ashley panel podcast.

00:59:22:15 – 00:59:23:00
GUEST
I don’t know.

00:59:23:00 – 00:59:24:21
HOST
I don’t know if it’s going to stay.

00:59:24:22 – 00:59:27:02
GUEST
It doesn’t quite sound great because.

00:59:27:04 – 00:59:34:24
HOST
We’ll look, Ashley, excited to see what you and the wider Apache team going to build and take advantage of the opportunities moving forward.

00:59:35:01 – 00:59:35:16
GUEST
Thank you very much.

00;00;00;28 – 00;00;37;21
HOST
Welcome to the People Property Place podcast. I’m absolutely delighted to say that we are joined by Catherine Webster, CEO of Thriving Investments, formerly known as capital. Thriving investments is a leading fund manager with a social conscience. The business already manages three living strategies totaling 700 million, and so far it has acquired and delivered 3500 private rented sector and for sale homes, and has six regeneration projects underway as it targets 20,000 homes over the next decade.

00;00;37;23 – 00;01;07;20
HOST
Prior to joining Thrive Investments, Catherine was an Executive Director, Strategy Investment at Aquitaine and has previously held roles at Hudson Advisors and Lehman Brothers, among others. She has an MBA from Insead and is a graduate of the University of Reading. And it gives me great pleasure to welcome Kathy to the podcast, so I’m really excited to unpick your career and how you’ve got into property in the first place, but also flip to the negative side.

00;01;07;21 – 00;01;14;21
HOST
Yeah, throughout your career, but can you just tell me and the listeners a little bit about how you, how and why you got into property in the first place?

00;01;14;23 – 00;01;35;29
GUEST
Yeah, serendipitous. I think, generally, I think it was sort of one of those things when I was at school that was vaguely good at maths, quite liked a bit of geography, didn’t really like sitting still, and thinking and, and being part of a sort of a job that was a process and wanted more of a sort of, I don’t know, outdoors, thinking about things.

00;01;35;29 – 00;01;54;12
GUEST
Job. Which is going to sound horrendously vague, but actually somebody came in on a, a talk to the school and said, I’m a surveyor and this is what I do. And, you know, you get out and you’re meeting people and it’s a market. So we do transactions and, you know, it’s all about thinking about the economics of markets, etc..

00;01;54;12 – 00;02;05;23
GUEST
And I thought, well, that sounds interesting. And, went entirely for things up to that. So it literally was that one person. And back in the 80s, coming into the school that sort of triggered all of that.

00;02;05;25 – 00;02;09;29
HOST
And you had no family or no kind of prior context of real estate as an industry as a whole.

00;02;10;00 – 00;02;28;07
GUEST
No, not at all. My dad’s, was he’s retired now and lost a butcher and all of his, you know, parents and predecessors were in that. And my mother was a teacher, so, like, nothing at all. I like it. So it is just that serendipitous moment of meeting somebody and sparking, you know, those ideas.

00;02;28;08 – 00;02;37;14
HOST
Wow. So how did you take that kind of chance meeting and how did that evolve in terms of how did you kind of plot out the, you know, university in the next.

00;02;37;16 – 00;03;02;03
GUEST
Year or so? At the time, there were a few, only a few universities, doing the course, but I, ended up at Redding doing the land management course there, specializing in real estate investment and finance. Again, it’s because I’ve got more of a mass type brain and sort of that felt like the, the area of interest for me and then came out and did the surveying, you know, to get my, epq.

00;03;02;04 – 00;03;23;08
GUEST
So that was cool. You pieces on the HTC, you kind of get your likes. Yeah. So I got that, and I’d worked at what was whether Walgreen and Smiths back then. It’s changed its name several times. It’s now part of BNP Paribas, but all the people who were there, and, and, you know, it did a rotation through and all all the different areas of surveying.

00;03;23;11 – 00;03;45;01
GUEST
But I think I also quickly realized that, whilst real estate was of interest to me, I moved quite quickly, actually after qualifying, and moved into a very small company looking at fund management for a big US pension fund. It’s still investing. And that was way more of interest to me than doing the agency side, which frankly, I wasn’t very good at.

00;03;45;06 – 00;03;51;05
HOST
What why was it more interesting and what what what experience of surveying had you had or the rotations that you had up to that stage?

00;03;51;08 – 00;04;18;13
GUEST
Most of my first one actually was in business rates, which I was horrified about. And I don’t know why I was horrified about it, but I think it’s not didn’t seem a very sort of sexy area, did it? Thinking about, you know, business rates. But it was an extremely good area to learn. And because it’s valuation, it’s thinking about a lot of the different points about why property is good and not so good and how that compares to other things, and negotiation, which fundamentally is a massive part of this business.

00;04;18;15 – 00;04;38;20
GUEST
And so actually, it turned out to be a really good place. And then I moved into our city office, which at the time this was the early 90s. The city was dead. Huge oversupply of offices, you know, and all rent reviews were basically coming at nil increase. But we were doing rent reviews on some of the retail there and looking at some of the alternative views going on and valuation.

00;04;38;23 – 00;04;56;08
GUEST
And I found that all very interesting. But as I say, the, you know, I did a bit of investment agency there and realized that wasn’t I wasn’t very good at the agency side of it, but I liked the investment side and why you should be doing it, and therefore probably felt that I wanted to be more client side than advisory side.

00;04;56;08 – 00;05;04;19
HOST
And at that stage, was it very much a well-trodden path? Go and get your letters. Go and tell your agency, well, yeah, it wasn’t a you can go and be a principal or go go on to the top.

00;05;04;19 – 00;05;24;07
GUEST
So it’s hard. Yeah. And and again, you know I think with all of these things, it was serendipitous that I met some people who, were setting up and coming out of Lendlease. And it was a company called Parks and Company run by Joe Parks. I happened to have met somebody who was there as one of the sort of founding people, and they wanted a junior and, you.

00;05;24;07 – 00;05;24;26
HOST
Stuck a hand up.

00;05;24;26 – 00;05;31;02
GUEST
As well? Yeah, I think that’s it. I was sort of smiling and being inquisitive at the right time. So right time my place again.

00;05;31;05 – 00;05;34;14
HOST
And so what was the role that you went in to do? That business.

00;05;34;14 – 00;05;57;04
GUEST
So I was basically working with, the fund managers, investment managers and helping them sort of, do due diligence, find properties, do the modeling, write the reports, all of that sort of stuff. But it was learning from some very experienced people. I mean, it was sort of, you know, there was it was a very small company. I mean, I think I was the second employee other than the founders.

00;05;57;07 – 00;06;14;08
GUEST
But, you know, at the time we were in an office of five of us. And so I was learning from people who had years and years and years of experience, which was that was the deciding factor for me, really. It was sort of, you know, much as I loved being whether or as I said, I wasn’t very good at it, but I really enjoyed being there.

00;06;14;10 – 00;06;33;15
GUEST
You know, you’d learn from the people above you. And it was there were hierarchies, too, that I jumped there and was learning from people who’ve been in the business for decades and, and was learning huge amounts and being taken to every single meeting. And, you know, the sort of the learning curve was very steep, basically. But we were buying properties for, TIAA-Cref.

00;06;33;15 – 00;06;46;20
GUEST
So it’s a at the time it was one of the largest, pension funds, and it was basically buying assets. In the UK at the time. It then expanded to Europe while I was still at Parks and Company. I actually moved into a different role at that point.

00;06;46;22 – 00;06;50;28
HOST
And in terms of the investable universe, office, retail and industrial at that stage.

00;06;50;28 – 00;07;14;22
GUEST
Yeah. Yeah, exactly. We’d been buying, retail parks. We had offices. And we were doing it mainly, in joint venture. So we were doing joint ventures with, the predecessor to Delancey, as a corporate. So with Jamie Ritblat and also had done stuff with British Land, etc., but, you know, that’s what I mean.

00;07;14;22 – 00;07;23;25
GUEST
You were meeting some, you know, some of the, some of the real heavyweights in property and getting to speak with them and understand that. So as far as the learning curve, it was superb.

00;07;24;00 – 00;07;41;08
HOST
Yeah. Sounds absolutely phenomenal to kind of work with people who had decades worth of experience and, and kind of sit in their pockets and learn all the tricks of the trade and how they looked at things in lots of, supercharged your, your experience compared to your peers who are still, on the advisory side.

00;07;41;11 – 00;08;11;00
GUEST
Yeah, I think it was just, it was just a completely different path. I was learning about things that were, and, and also, you know, my curiosity was being piqued in very different areas. And it was being spread across a very wide area, whereas a lot of my peers were, becoming very, you know, their experience was more and probably more than once they had come through the ranks, you know, they’d gone into a department and were learning that and becoming experts in it.

00;08;11;02 – 00;08;28;25
GUEST
I was not an expert in anything, but I was getting to learn lots of things. And actually that is way more my, my sort of personality. Yeah. My patience level and my ability to concentrate on lots of, you know, on something for a very, very long time and, and get deep into it. It’s limited.

00;08;28;27 – 00;08;34;24
HOST
And so, so what was the what was the next move after Parkes and Company and why did you decide to, to change?

00;08;34;27 – 00;08;55;24
GUEST
So actually I moved internally in Parks and Company away from the fund management side and moved into the corporate finance side. And that was an area that had been set up, to advise clients. So actually, I went back into advisory. But they needed someone who was junior who could and come in and learn it, and it was a step sideways, possibly backwards.

00;08;55;26 – 00;09;23;23
GUEST
But the general point about it was that we were buying for teachers with all cash. And a lot of the people we were buying with were putting debt against their portion of the joint venture. And when you spoke to them about why they were doing it, it was very obvious that at the time. I know things have moved since then and this is the 90s, but if you’ve, you know, you were cash flowing, something on an asset of 70% and could borrow less than that, you know, the positive leverage meant that you were getting better equity returns.

00;09;23;23 – 00;09;52;23
GUEST
And, you know, and the risk profile wasn’t massively increased. So the corporate finance side of things was sort of. And then again, another area that I hadn’t really worked in at all, and I wanted to learn. So I moved into that and started working with people who had been in, banks and advisory sites. And was learning from them, but realized that there was a lot more to learn.

00;09;52;26 – 00;10;17;01
GUEST
And probably my the gaps in my knowledge were much bigger than, they had been on the property side when I was learning that because I had more of a basis in that. And so I went. That’s when I went to do the MBA. I actually went there on a bit of the securities route as well, because I decided that I was going to go and, do, an MSC in corporate finance at London Business School because that’s what I thought was missing from my knowledge.

00;10;17;03 – 00;10;36;15
GUEST
And I went along there and went to the evening all about it. And, you know, this is how you apply and this is what it’s all about. But I’ve done a load of research and really thought that was the right one. But they sat there and said, just to be clear, if you guys want to learn about management, marketing, how to run a business, all these other things, you’re in the wrong room.

00;10;36;15 – 00;10;53;04
GUEST
You need to be next door in the MBA room. And please don’t start this course thinking that we’re going to teach you that because we’re not. I’m paraphrasing. And I sat there, so. Oh, I do want to learn about all those things as well. Why would I just limit myself to only understanding this one part if I’m going to be investing?

00;10;53;04 – 00;11;13;20
GUEST
Because it’s it was quite a big amount of money that I’d be spending to do this. And so I went next door and sat with the MBA and thought, oh, okay, this is quite interesting. It’s a much longer course. London, I think, was two years. It might not be now, but it was two years at the time and not earning for two years.

00;11;13;20 – 00;11;33;27
GUEST
And, investing all of that money basically, and having to live in London, which we all know is not cheap, felt like too much of an expense. So that’s how I ended up at Insead. Instead. Its one year it was in France, which is a lot cheaper, so the sort of the opportunity cost or lost salary or whatever it was in terms of the investment I made was less, but it’s still a prestigious you.

00;11;33;28 – 00;11;37;04
GUEST
It’s a very prestigious MBA and I figured that I would, you know.

00;11;37;06 – 00;11;44;10
HOST
Learn more quickly had you self identified that. So had you had a mentor, you know, that kind of guided or helped you? I’ve had this.

00;11;44;10 – 00;12;16;15
GUEST
Tons of mentors, but it was I think it’s always the fact that I, part of it was self identified, and part of it was that I had spoken to people who’ve done MBAs, and then ask them about it. But the MBA part was, as I say, really only came out of this MSC conversation, in corporate finance and that was me basically not feeling 100% comfortable that I knew exactly what all of these things that people were talking about and, you know, trying to learn of other people who were trying to work all the time is great.

00;12;16;15 – 00;12;25;09
GUEST
But actually, you know, having a solid basis is also, from my point of view, you know, much more, comfortable.

00;12;25;11 – 00;12;30;24
HOST
So did did the, do the MBA plug, the, the gap or the hole that you.

00;12;30;26 – 00;12;54;09
GUEST
It definitely did. And it gave me so much more. I mean, I think so the finance part. Yeah, definitely. And but it was all the other stuff around it and actually, I think quite a lot of it was just, it was, it gave me an opportunity to sit back and think, because, you know, I’d been running quite hard up until that point.

00;12;54;09 – 00;13;11;18
GUEST
I’d been learning lots, I’d been working, you know, very long hours and never really stopped and sort of tried to amalgamate everything. And actually this was a chance to sort of sit back and think and look and sort of see things from the outside, but also because I was I was pretty much the only person there who had a real estate background.

00;13;11;18 – 00;13;30;19
GUEST
There was, a person I’ve met who was a lawyer who worked on some funds with me, but other than that, there was no one else really who had that. So seeing how other people viewed what they were doing and what I did and everything just gave me way more perspective on life because I had come through a degree in property, you know, from reading.

00;13;30;19 – 00;13;51;22
GUEST
So there were tons of us who came out as graduates, gone straight into the surveying again. Everyone around us was in that, in that sort of, I don’t know, there’s tramlines. A lot of my social life was with people who were still who were from reading and all the rest of it. So being able to come out and sort of see the world from a different place, especially for real estate, because we’re serving all of those industries, right?

00;13;51;25 – 00;14;03;03
GUEST
We’re trying to find solutions and make sure that the the property and the infrastructure and everything we’ve got works for those people. It was, it was a great time to sort of sit and take stock.

00;14;03;06 – 00;14;10;13
HOST
You then landed at, Hudson Advisors, Lone Star, if I’m not wrong, how did that come about? And what did your kind of role look like there?

00;14;10;15 – 00;14;29;01
GUEST
Well, so when I did, my MBA was, early 2000, so we just had 911. So that was fun and sort of I think I’ve made a, a bit of a habit of trying to find a job coming out of university was in a, a recession and then nine over 11 cause, you know, we’d had the.com crash and then we had, 911.

00;14;29;01 – 00;14;55;10
GUEST
And I just distinctly remember everybody coming into, into the business school and saying, well, normally I’d be telling you that we would have X number of jobs, but we don’t. This year, which is coming to say, good luck. You were like, oh, this is going to be fun. But I think, again, you know, I wasn’t going to go down the sort of, the investment bank or the, management consultant who were the people who were sort of coming in for the milk rounds, had to find it by myself.

00;14;55;13 – 00;15;12;27
GUEST
I’d been in Europe. I’d learned in theory. I’d learned to foreign languages. And I wrote an email. An email I did in my, Spanish exam and an essay on shareholder value. And so I was thinking about this morning, and I couldn’t even tell you any of the words at all in that now, but there we go.

00;15;12;29 – 00;15;34;01
GUEST
But I sort of came out feeling that I had this European presence now, and it only really worked in the UK up until that point and really wanted to sort of be able to, you know, use languages, etc.. Rather naively probably. But, the the Hudson role working with Lone Star, was all about buying across Europe.

00;15;34;04 – 00;15;55;20
GUEST
The office was based in London, and that fitted me perfectly the opportunity to be, again with some very, senior people who’d been in the industry a lot. I could learn a lot from them and then take that and apply it to different things around Europe and different markets. Was was really the very interesting part of that role.

00;15;55;22 – 00;16;17;21
GUEST
Which we did. I didn’t stay there very long. There was a very strong reason for that. I loved it there. But I moved actually to Lehman, having said I wouldn’t go to an investment bank and then did, the Hudson roles actually moved everybody to Germany, and I could see this. They were moving generally people on a sort of, every month there’d be another sort of person who’d get the you and your family.

00;16;17;21 – 00;16;35;09
GUEST
And I’m moving to Germany because that was when all the non-performing loans from Germany were coming out, and they could see that as a very big growth area for them. From a personal point of view, I didn’t want to move to Germany. And so I realized that actually I needed to find something else that was sort of based in London, but could still provide that.

00;16;35;09 – 00;16;47;01
GUEST
And at the time, Lehman was absolutely doing that. So I moved in to do the, equity co-investment. And also you could do mezzanine loans as well. Within that group.

00;16;47;03 – 00;16;53;07
HOST
So, someone listening to this who doesn’t know what equity co-investment means, mezzanine loans. Oh, yes. Oh, can you just tell them, please?

00;16;53;08 – 00;17;17;23
GUEST
Yes. So, Lehman was a source of capital. And so if we were going to put equity cash into a project, alongside a partner, it would be alongside an operating partner who was bringing the expertise. So that’s the co-invest part. We would basically allow somebody to do more than they were capable of doing on their own balance sheet basis.

00;17;17;25 – 00;17;34;27
GUEST
Sometimes we did that with equity, and sometimes if they needed to plug the gap because they didn’t have enough money, we would come in with a mezzanine loan. And that basically means you normally get a loan, which we call senior, which is effectively just like a mortgage on your house. And then the rest of it is cash.

00;17;34;27 – 00;17;47;03
GUEST
The mezzanine sits in the middle, so it’s slightly more, equity like in its risk profile. And it costs more than senior, obviously, because it’s more risky.

00;17;47;05 – 00;18;08;05
HOST
And so you are you’re working across both equity investment and mezz. Yeah. Tranches as well. Still with within direct real estate. So were you doing a lot of screening of operating partners and deals at this stage, and had your role materially changed from what you’d previously done, or was it similar but with just a slightly different lens?

00;18;08;07 – 00;18;32;16
GUEST
I think it’s a different lens. It was a different risk profile as well from having worked, doing right at the very start, doing the work with the pension fund, which was very much core return. So low risk, lower returns. We were working with some amazing operating partners. I mean, at the time we did joint ventures with United Students.

00;18;32;18 – 00;18;58;25
GUEST
And this was early 2000. So maybe 2003, 2004. That’s a very mature market, you know, to obviously, you know, have have well, that one of the largest players in that market and very well established. But at the time it was, a fairly fledgling company that’s feels wrong to say. Right now, but they were trying to grow, they had, again, constraints on their balance sheet as to what they could do.

00;18;58;28 – 00;19;21;14
GUEST
Constraints really from, they were listed from the stock exchanges to the size of projects they could do. So we did two of their larger deals with them and development deals, and just meant that some of the risk that they were taking there was was lower, but it was people like that that we were doing deals with. So, amazing operators, just people who needed people to believe in that sector when that sector at the time was immature.

00;19;21;17 – 00;19;41;03
HOST
Talk to me about the GFC and, and, and Lehman because you actually went through it. I did and I’m sure we could probably do five podcasts on this. Yeah. So the, the kind of the top line, Alex, I know you left in, 2011. Yes. Talk to me about that kind of period and, the market and, and what your role looked like then.

00;19;41;06 – 00;20;03;23
GUEST
So, I mean, if we cast our minds back 2007, August 2007, I think it was we had northern Rock, issues or what went on with northern Rock and all those queues outside. You remember all of that? And that was sort of a big shock to the market. But the market then carried on a bit longer, was limping along.

00;20;03;23 – 00;20;35;09
GUEST
And then in March we had Bear Stearns. I remember we were all at Mipim when we got the announcement. The Pistons was, was in trouble and was being rescued. And we all knew that, you know, things weren’t going well. We were all in the process of trying to work, work out, positions that we had and make sure the, the risk that we were taking was lowered, etc. at the time, we had a number of positions in Lehman’s balance sheet and what we were doing, and this was subsequently done by others after Lehman went bust.

00;20;35;09 – 00;20;53;16
GUEST
We just didn’t get there quickly enough. Was we were setting up a bad bank. In good bank, there was going to be a split, and everyone who had shares in Lehman would get shares in both, and there would be liquidity of both, which would meant really that, you know, you like getting bad bank away. Good bank could then sort of be free to do what it wanted.

00;20;53;16 – 00;21;21;23
GUEST
Again. So I worked on every single position in the on the European balance sheet for real estate. Because I was going to be reporting to someone in the US who was going to be running that bank real estate. So I basically spent the entire summer, in a room going through every single position, making sure that I understood it so that we could move stuff away and know that you know, what the valuation was, etc. what that meant was we didn’t get there in time.

00;21;21;26 – 00;21;42;12
GUEST
And the, the shorting of the market of the Lehman stock meant that, you know, insolvency came about. And we tried very hard to see if we could, get some liquidity right at the last moment. I distinctly remember being in a Madonna concert, Wembley, actually, and being called into the office at 11:00 at night and thinking, this doesn’t sound very good.

00;21;42;19 – 00;21;58;26
GUEST
And I didn’t leave again until the Sunday. I think that was probably 4 or 5 days that I didn’t leave the office. And we just put my head down on the desk and sleep for a bit and carry on. But by the Sunday we knew, I mean, I came home and knew that the phone hadn’t rung. No one, no one had asked us any questions for 24 hours.

00;21;58;26 – 00;22;21;29
GUEST
It’s like no one’s no one’s out there buying us. But what it meant on the Monday when I came in and we had administrators running around trying to sort of sort everything out was when they said, okay, who knows? Most about all of these positions. It was like, okay, I’ve spent the last X number of months getting to know everything because I was going to be staying with those assets and not with the new thing.

00;22;22;02 – 00;22;49;03
GUEST
So there were three of us who stayed, and then we actually managed to get jobs for other people. Just because because of the scope of the work that we needed to do. But fundamentally, there were three of us who were working through it with WC, in the UK administration. It then became clear that a lot of the European assets actually were under the US administration, not the UK one, just because of where the company sat and where their parents were.

00;22;49;05 – 00;23;15;10
GUEST
And so in January I actually moved to the US one having sort of worked for three months with TWC and let them understand everything that was in this US administration was a lot easier to work with. The structure they’ve got there is that you have this moratorium, but you can still, trade is not the right word, but you could still you can do a lot more under the US, you know, chapter 11 than you can under UK administration.

00;23;15;12 – 00;23;37;22
GUEST
And so we actually went and invested more money by buying in other, positions around the ones we had so that we would end up with a better value. And you can do that on the basis that the money that you’re investing is safe and it’ll improve the value of the thing that you’ve already got. Yeah. So if we owned like 20% of the loan, we would go and buy the remaining loan.

00;23;37;24 – 00;23;43;01
GUEST
And that just meant that there was better liquidity. Or you could, you could actually speak,

00;23;43;03 – 00;23;43;22
HOST
More control.

00;23;43;22 – 00;23;54;00
GUEST
More control exactly with borrowers and sort things out more. When you weren’t dealing at the time, you were dealing with a lot of people who were all trying to work out what they were doing, because all of these things that, you know.

00;23;54;02 – 00;23;57;17
HOST
They’re all fragmented and actually pretty darn close together. Yeah. Control.

00;23;57;20 – 00;23;58;07
GUEST
Exactly.

00;23;58;12 – 00;23;58;27
HOST
Right.

00;23;59;00 – 00;24;19;20
GUEST
So a lot of it involved, once again, it’s all around sort of okay, what do you know. And the sort of breadth of how you can think about things, lots of pivoting to sort of think about how you can, you know, make the best out of that situation. And reading a lot of documents and every single word, which is probably make me slightly paranoid after that.

00;24;19;20 – 00;24;23;03
GUEST
But when I don’t like documents because every word counts.

00;24;23;03 – 00;24;26;05
HOST
Yeah. Especially for someone who doesn’t like sitting still, as you said, it can do.

00;24;26;07 – 00;24;40;14
GUEST
You could say if I need to, but if you ask me for work to work for a year on one thing, then I can’t then. But now I can focus on I can focus on documents and every single word counted at that point. That was that was a lot of learning.

00;24;40;16 – 00;24;54;12
HOST
Again, that period must have, you know, supercharged your experience in comparison to some of your peers at, at other shops. Just in terms of the amount of work that you’re getting through the the intensity of it, the pressure around it as well.

00;24;54;14 – 00;25;18;17
GUEST
I think I think that’s right. I mean, actually, when you look back at it, as I say, that the chapter 11 administration or insolvency, because it allowed us to do things, actually meant we were one of the only people who were able to do this. There were a lot of other people sitting in other banks who weren’t allowed to change anything because of fear of, you know, crystallizing anything, basically.

00;25;18;24 – 00;25;37;09
GUEST
And they wanted to sort of, you know, work through things over a very long time period because Lehman had gone bust. Everybody knew that, you know, there wasn’t we couldn’t get any worse. Right? We were already at the bottom. And therefore you sort of had, I think, much more scope and leeway to do stuff at a time when there was a lot of paralysis, which I think is your point.

00;25;37;10 – 00;25;40;08
GUEST
I’m totally agree.

00;25;40;11 – 00;25;58;07
HOST
You moved after a stint at Lehman. Yeah. To TIAA. Yes. For a short period before going back to Hudson. Can you just talk to me about that? Because I’m also keen to spend a bit of time in this conversation with Jane and then more on on thrive in the market as well. But just kind of trying to.

00;25;58;15 – 00;26;19;12
GUEST
You know, that’s one question. So, at the time, as we say, the market was in paralysis. Most of the banks weren’t lending at all because they were trying to sort out their loan books. And a lot of people were setting up debt funds because this was the sort of, okay, that’s where we can get liquidity from Citi.

00;26;19;12 – 00;26;37;04
GUEST
Achraf was the pension fund that I’d been working with when I first moved out of West roles and moved into fund management, and I’d always kept in contact with them, and they basically said, you guys have been in this market in Europe for so long and actually in the States, your loan book, your real estate loan book is bigger than your equity book.

00;26;37;07 – 00;26;56;18
GUEST
So you have more loans than you do, actually, properties that you own in terms of dollars. But you don’t have any loans in Europe, but you’ve been in the market for, I think at the time was something like 17 years. This is this is your market. You need to be here. And at the time, you know, people couldn’t get a loan on anything like what they had been before.

00;26;56;18 – 00;27;18;00
GUEST
And low leverage loans were, you know, had margins that were things that hadn’t been seen for years at that level. But it really was a chance of like the market has massively shifted. There’s an absolute ability for new entrants to come in and you need to come in. You know, the sort of the, the hold on the market up until then.

00;27;18;00 – 00;27;43;25
GUEST
The European market has always been the liquidity and it’s come back a little bit to that. But the liquidity has always been around five year terms and floating rate. And that was mainly the UK banks and German lenders and that sort of ilk. So in the US they have floating rate, but they also have this fixed rate debt which is coming mainly from insurance companies, which is what geographic was doing.

00;27;43;27 – 00;28;06;26
GUEST
And, and introducing that into the, into Europe when the market was basically, you know, looking inward and not able to sort of help its clients was the proposition that I went to them with and said, let’s do this. We did it. We set it up. But in the meantime, TIAA-Cref having conversations with Henderson and that merger was happening.

00;28;06;29 – 00;28;07;16
HOST
Which is now.

00;28;07;16 – 00;28;40;23
GUEST
Nuveen, which is now Nuveen. Exactly. And, and they had a debt fund that was being set up. Christine, some took that over and was running that. And so we had this sort of the balance sheet money, if you will, of to crash on the fixed rate. And then we had the debt fund. And when we both got together and sort of, you know, both businesses were put together, it was an interesting proposition, but it probably wasn’t as interesting as it was for me when I was thinking about growing the business and working back in the small company.

00;28;40;26 – 00;29;08;05
GUEST
Yeah. And that’s really the bit that I like is the sort of, is being a bit more flexible about how to think about things. And this would back into a big company, and thinking about things from, from much more of a sort of fund management perspective. And at the time, Lone Star Hudson guys had come back from Germany, were now massively in the UK and buying NPLs in the UK.

00;29;08;05 – 00;29;15;03
GUEST
And they said, we need you to come over with your holistic view and try and help us with a whole load of transactions here.

00;29;15;05 – 00;29;19;11
HOST
And then NPL, for those who don’t know what it is, is forming loan non-performing loans.

00;29;19;11 – 00;29;24;06
GUEST
So that’s what the banks were selling off to clear their balance sheet so that they could then go forward and lend again.

00;29;24;11 – 00;29;29;17
HOST
And you guys were buying them at a discount, like packaging them up, working them out. Exactly. Making a profit.

00;29;29;21 – 00;29;31;05
GUEST
Exactly.

00;29;31;07 – 00;29;38;15
HOST
So talk to me about containment and how kind of the move out of, out of that came around.

00;29;38;18 – 00;30;08;24
GUEST
Yeah. So, the non-performing loan market, exactly as you described, you buy in bulk and then you sort out and, and, and it’s actually quite a short period between the purchase and when you’ve sort of exited from, from that. The reason I came in was because I was taking a very holistic view across different markets, and they had been doing lots of different deals, and I was plucking things from different deals, putting them together as portfolios and selling them.

00;30;08;27 – 00;30;14;20
GUEST
So the if I did my job well, I would be out of a job quickly.

00;30;14;22 – 00;30;16;16
HOST
Yeah.

00;30;16;19 – 00;30;49;13
GUEST
And we did that and we, we were parceling up huge, hundreds of millions of portfolios into markets whereby as soon as the debt market basically was opening up, that allowed us to sell on, because that allowed other purchasers to come in and use the debt market there, and that’s what we’d been doing. So that, again, was sort of plucking bits of information from all of the different parts of the career that I’d had, and allowing us to sort of think, you know, again, from a sort of big strategy in a big picture strategy side of things about how we could transact.

00;30;49;16 – 00;31;14;11
GUEST
So when we were approaching the fact that actually, you know, the number of employees that were remaining on the balance sheet were getting quite low. And that was, you know, the sort of the bulk of stuff had been dealt with. The company had been looking at the Take Private of Quinn team, and that was 2015. It occurred in September 2015 and I moved in January and and contain had been, as I say, a listed company.

00;31;14;11 – 00;31;35;16
GUEST
We took it private as part of the take private. They repaid all of the company’s debt and its and its in its bonds, but it had a massive amount of development to do and the focus was to create, build to rent. Wembley and build to rent had been sort of I mean, it had been around the land.

00;31;35;16 – 00;31;54;25
GUEST
So you were doing a lot of it with the get living in the old, in Stratford in the old Olympic site. Yeah. But not a lot had occurred other than that, obviously. And, and I think Invesco were probably active all at that time. But in terms of, you know, you had to create it, you had to develop it wasn’t something that you could transact and buy in the market.

00;31;54;27 – 00;32;13;11
GUEST
And so the opportunity to get a load of land, on a good transport hub in London and create this, was very exciting. It was a different strategy to the one that the listed company had had, mainly because the listed company had constraints about the amount of development and the amount of debt it could take on.

00;32;13;14 – 00;32;41;25
GUEST
But all of those constraints were gone. Now, it was known privately. And, I came in basically to help them sort of supercharge that, get the investment in and understand and, and, and basically put the plan together. It sounds like I did it single handedly. That’s not what I’m trying to impart. We were mobilizing massive teams, you know, from a group whereby, paraphrasing slightly, they were probably doing a new development every 18 months.

00;32;41;27 – 00;33;14;03
GUEST
We were starting new developments every six months. And, and, you know, these developments were 300 units plus the largest one being almost 800 units in one go. And so the amount of money that was, that was needed and invested and the resources from people and time and sort of coordination, etc. was huge. And so we actually got a big loan, an 800 million pound loan, the largest that that anyone had ever given in development terms for years.

00;33;14;05 – 00;33;35;24
GUEST
And in a new sector, which was incredibly difficult because most people, when the lending want to know that, you know, it’s a sector that they know they can get out of and they’re comfortable because it’s in it’s trading. But it again, went back to, I suppose, were, you know, one of the things I’ve mentioned before, it’s like if it’s an immature sector, just like, you know, it was in students 20 years ago now, this was an immature sector again.

00;33;35;24 – 00;33;40;09
GUEST
But you can draw on a whole load of different things to say to people. The risk is fine and here’s why.

00;33;40;11 – 00;33;55;00
HOST
But also you must have been integral in that. Having sat on the other side of the table and sort of seen and and the, the quantum of work that you’d gone through for them to understand you and have trust in you. And I’ve, I don’t know if it’s you who kind of originated and structured that 800 million pound loan.

00;33;55;00 – 00;34;05;08
HOST
I’m sure there’s a team. And it must have been confidence in terms of the leadership team around, signing that off and the and the business plan that you needed it for.

00;34;05;09 – 00;34;31;19
GUEST
Yeah, exactly. But also the size of Lone Star and the, you know, the depth of the amount of money that they’ve got behind it and they’ve invested in it. Simon Carter was the finance director at the time, was obviously now CEO of British Land. So he and I were working on that loan together. And sort of, and also just really trying to think about how we could do this in the most efficient manner as opposed to sort of the normal way.

00;34;31;19 – 00;34;50;08
GUEST
That’s the right way of saying it would be. And what most people have done. Would you put a loan per property? But that means that you’re using, you know, the the equity goes in and then your loan. And then once you’ve got to the point that it’s up and running, you can then refinance it and refinance your loan out.

00;34;50;10 – 00;35;15;18
GUEST
What we had was this 800 million for everything. And it sort of meant that because of the fungible nature of it, you didn’t have to put in so much equity. But everyone got everything as their certificate. The whole estate is here, and therefore your risk is lower because we’re not going to let everything drop. Whereas if one property went wrong, the theory is that if it goes wrong, you could hand the keys back on that, not that you would, but that that is how it could work.

00;35;15;21 – 00;35;26;13
GUEST
So actually sort of trying to think about things on a more on, you know, again, looking at it from a different angle. And that’s always the sort of I suppose that’s the intellectual challenge I quite like about lots of different things.

00;35;26;13 – 00;35;29;27
HOST
And the value in structuring it and, and the positioning part of it.

00;35;30;00 – 00;35;54;24
GUEST
But for me, also the real interesting part about it was that, you know, it’s an operating business and lots of things in real estate have been moving away from it being the sort of the landlord collects its check. And in 25 years at the end of the lease, you know, it has a conversation with the tenant. Again, I’m being facetious, but, you know, everything was moving way more into that operating world, and I haven’t really done that much in operating businesses.

00;35;54;26 – 00;36;06;11
GUEST
So this was the first time that I could get very close and see and understand it, because I was inside, and learning when everyone else was learning. So that for me, was the major drivers to want to be to.

00;36;06;13 – 00;36;16;21
HOST
Talk to you about, how capital came around and the role of the joining as a chief exec. Yeah. If you could just tell me about that, that’d be great.

00;36;16;23 – 00;36;49;28
GUEST
Yeah. So I suppose the operating business part that I was talking about was fundamentally really different, but also very interesting. I mean, it’s actually, you know, it’s residential. We’ve all live in a home. We all understand it. We probably all think we’re experts on it. But understanding how you can manage large amounts of, homes, large amounts of customers, making sure that you are looking after your customers properly, it’s a very different model to a lot of real estate,

00;36;50;00 – 00;36;50;29
HOST
Because it’s so granular.

00;36;51;00 – 00;36;52;19
GUEST
Because it’s so granular and.

00;36;52;21 – 00;37;00;21
HOST
So emotional, emotionally charged, because that’s someone’s actual home rather than there’s not an office, it’s just a lease and a place of.

00;37;00;21 – 00;37;28;22
GUEST
Work. Exactly. And but I think also, you know, lots of customers have much more vested in it, even if it is that they’re renting and not owning. But I think it’s a fascinating it’s a fascinating market. And we all know that there’s a housing crisis. And you need lots of new houses coming on stream in all different ten years in order to even have a, you know, a, a go at trying to solve that.

00;37;28;24 – 00;37;47;17
GUEST
And just sort of and just building houses for people to buy. Okay, fine. But actually, you know, what do people do until they can’t buy? Does everybody want to buy? You know, people make lifestyle choices really about what they want elsewhere in the in the world, lots of people are in the private rented sector and very happy.

00;37;47;20 – 00;38;18;28
GUEST
It’s a very UK centralized thing that people are very focused on home ownership and having an alternative, for running a business properly where you treat your customers properly and professionally as a landlord. I just think is is absolutely the right way to go for part of that solution. And so having worked at Quentin and we got, you know, we’ve developed thousands of units, leased them up, developed the operating business within the company as well.

00;38;19;00 – 00;38;48;03
GUEST
I really wanted to learn more about how we could do more of that elsewhere. And actually part of what we were doing as well was we actually sold off the affordable units, up at Quentin and didn’t set ourselves up as, a private registered provider. But that was something that was a quite a lot of interest to me, because solving the affordable affordability issue needs, you know, is, again, a massive part of the housing crisis.

00;38;48;05 – 00;39;13;11
GUEST
And so the PSP capital role was really interesting. And it’s and for a number of reasons, I think it’s unique in the way it it sits. It is a fund manager with all of the credentials of being a fund manager. It’s, regulated by the financial Conduct Authority. So we can look after people’s money and on a discretionary basis, not all of the everything that we do is on that basis.

00;39;13;11 – 00;39;45;08
GUEST
We have joint ventures as well. It has great clients, blue chip clients. It’s been established for years, but it had not grown anything like it could have done in a period of growth for the residential market that we’ve seen over the last few years. And I know that what I can do is help people grow and think about things from a different point of view, but it also because of its ownership through places of people, group, which is, a registered provider but has a number of other businesses as well.

00;39;45;11 – 00;40;12;22
GUEST
It just means that things like all of the profits from our business go back into the registered provider business and creates more housing and the circularity of that, I thought was amazing. Really like the fact that you can and I said it before in another interview that, you know, you can you can make profits, not be ashamed about it, because making profits is the way to bring investment into that market.

00;40;12;24 – 00;40;32;13
GUEST
And all pension funds are trying to solve is, you know, I need a return on my money because I need to give all pensioners a return on the money that they vested with us. And so, you know, if we want pension funds to come in and create more homes to help us, we need to show them that there are good returns, and not be ashamed about that.

00;40;32;13 – 00;41;02;23
GUEST
But at the same time, you can create social impact. You can create things that are helping, communities that are helping your customers, etc. and that sort of purpose, comes in, you know, in bags and bags with the group that we’re part of. The amount of social impact projects that they’re working on, the social value projects we do, the focus on the customer, the focus on health and wellbeing, education, employment for all customers.

00;41;02;25 – 00;41;32;17
GUEST
And we’re rolling that out, not just to the direct customers of the group, but also the indirect ones. The people within, the fund management business. And some of our, management businesses as well. So we have this vertically integrated company where we can source, develop, manage and investment, manage and and exit as well, so we can go all the way through the whole cycle and do it extremely well.

00;41;32;21 – 00;41;39;11
GUEST
And it’s got a track record in it and create purpose. It’s sort of it’s it felt too good to be true, to be honest.

00;41;39;14 – 00;41;50;23
HOST
You mentioned a couple of things in there. One is an app. Can you someone who doesn’t know what, an app is, can you just. Yeah. Explain what what that is. And, yeah, I’ve gone a little bit in terms of.

00;41;50;26 – 00;42;22;09
GUEST
That’s fine. So I suppose the old parlance is housing association. Yeah. So, our app is registered providers, so anyone who wants to employ grants and look after a capital, a affordable housing, needs to be a registered provider, which means they’re regulated by the regulator for social housing. So, all parents and you can get in there, a not-for-profit registered provider, which means all of the, all of the money they make gets rolled back into creating more housing.

00;42;22;12 – 00;42;36;05
GUEST
You can’t get a for profit registered provider, which means that, you are regulated, but you can also dividend money back out. And that’s the ones that pension funds come into so that they can take money out.

00;42;36;07 – 00;42;43;29
HOST
And they operate a lot of the the assets that you will go and build. Is that correct or.

00;42;44;02 – 00;43;14;05
GUEST
Actually it can be operated by we have management companies that are in the group called touchstone and RMG Residential Management Group. They’re the ones to manage it for us. But in terms of, you know, understanding of, of how to run a regulated entity, we’ve done it for nearly 50 years with in places for people group. You know, there’s there’s a wealth of experience and knowledge about how to invest in and manage, affordable homes.

00;43;14;07 – 00;43;18;10
HOST
So, can you you’ve got kind of three investment strategies, don’t you?

00;43;18;15 – 00;43;19;02
GUEST
At the moment.

00;43;19;02 – 00;43;28;03
HOST
At the business. Yeah. Can you just talk to me about the the name change to thrive you investments and then talk to me about those three different strategies that you currently have?

00;43;28;03 – 00;43;50;06
GUEST
Yeah of course. So when I joined, at the beginning of the year, and as you mentioned at the beginning, we were called PCP capital. And the brand awareness was quite low. What I wanted to do was drive brand awareness, but also I wasn’t sure that that was the right brand, that we were telling people what our values were.

00;43;50;09 – 00;44;09;08
GUEST
And I really think it’s important that people try and understand the sort of things that we wanted to do. Now I’ve sort of I’m not a marketing person, and I was just basically looking at it saying, well, we do investments and we’re in the living sector, so why don’t we call ourselves living investments? And I think I probably still own the domain names for those as well.

00;44;09;08 – 00;44;21;14
GUEST
Somewhere. But the people in the group who are in brand marketing, we’re like, why don’t we just, you know, think about that a bit more and see if we can come up with something that’s, you know, not quite so utilitarian.

00;44;21;16 – 00;44;25;08
HOST
Yeah. Yeah. You’re, you’re, you’re very smooth marketing slides in your MBA.

00;44;25;10 – 00;44;25;19
GUEST
Over a.

00;44;25;22 – 00;44;28;18
HOST
Couple of years ago. Yeah.

00;44;28;21 – 00;44;49;06
GUEST
And so we did this thing called a co-create, which was fascinating. And we got a whole load of stakeholders in and people from around the business and within the business and talked about what it is we are and what we kept coming back to is we’re all about making sure we invest properly, and we invest and get the right returns for our customers and our clients.

00;44;49;09 – 00;45;11;05
GUEST
But at the same time, we’re about doing that with the social conscience, and we’re about creating social impact. And you can we get the two of those things come hand-in-hand together, and we don’t want to focus on one to the exclusion of the other, because then it doesn’t work. You want, you know, if you only focus on social impacts and you don’t take care of your returns, your pension fund investors, you know, then.

00;45;11;05 – 00;45;11;19
HOST
It will turn.

00;45;11;19 – 00;45;32;08
GUEST
Out, just not going to turn up right? But if you only focus on your returns and don’t look after social impact, well, then you’re not doing what the purpose of what we want to do in the group is. And so those things really we kept saying the whole time, it’s like, you know, I think one of the analogies was, it’s like when you crack an egg open, you get two yolks, you get both at the same time in one go.

00;45;32;11 – 00;45;51;25
GUEST
And so actually what we were trying to then say is it’s not just living, it’s thriving. It’s sort of elevated from that. And that’s not to say that anyone actually had somebody say to me, does that mean that everyone who’s got the word living in their company isn’t doing it right? It’s not at all. It’s us just trying to sort of say what we’ve got as our purpose, which is.

00;45;51;28 – 00;46;11;10
GUEST
We do the living part, but we do another bit as well, which is we try to make sure everyone is thriving when they do it. And the thriving part is about thriving communities, about that social impact that we bring. It could be direct, it can be indirect, it can be both. The direct can be about what we’re doing and creating and that we’re providing more affordable housing.

00;46;11;16 – 00;46;29;26
GUEST
And the indirect is that everything that we do and our sister companies who manage it with us, profits go back to the company and they create more social housing for those those profits. And that was it really. And just sort of having that as far as our name and then getting the brand awareness higher because, you know, we’re trying to grow the company.

00;46;29;26 – 00;46;53;29
GUEST
I want more people to know what we’re doing. It just felt like doing that through that new brand was the right way. And so we’ve got a lot of taglines that we that, you know, that we use as well. And they always come as couplets to try and show those two sides. My favorite being, community Games Capital Wins, which is a bit of a play on words, on capital gains, etc. but it sort of encapsulates really what we’re after.

00;46;54;01 – 00;46;57;22
HOST
Talking about the three strategies that you,

00;46;57;24 – 00;46;58;19
GUEST
That we currently go.

00;46;58;20 – 00;47;04;19
HOST
Yeah, that you’ve currently got. Because if I’m not wrong, they’re called picture living. Yeah. New Avenue living and then igloo development.

00;47;04;24 – 00;47;30;17
GUEST
That’s right. So picture living has been going for over five years now and it’s, I suppose old parlance pairs new permanent suburban build to rent, which effectively means single family housing and low rise, apartment blocks. So not what we were creating it contained in London. They know the sort of heavily amenities more high rise apartment, but regional spread all over the UK.

00;47;30;21 – 00;47;53;01
GUEST
It’s got around 1800 homes or something in it at the moment. And it’s continuing to grow, and we buy small amounts of homes in, in locations all around the country. That’s joint venture with US University Superannuation Scheme and then New Avenue Living is our key worker fund. That’s in Scotland. We love this concept.

00;47;53;01 – 00;48;14;16
GUEST
Totally. It’s, for us, it’s, it helps what we call the squeeze middle, which are the people who find market value renting, too spicy. It’s too expensive for them in locations they want to be, but they earn too much to be. Ever get to the top of a housing list and so they’re in this middle where they’re sort of like, I need accommodation, I need to rent, but.

00;48;14;16 – 00;48;40;15
GUEST
Or buy, I suppose. But I need it to be at a discounted level. And so that’s what it’s an intermediate really strategy. And that’s what we’ve been creating in Scotland. We have, over 1100 homes now on that. They’re all new build. They’re all EPC A or B. So low energy bills as well. So the cost of occupancy is low and they’re all at a discount to market rent.

00;48;40;18 – 00;49;00;17
GUEST
Roughly between 50 to 75% of what the market rents are. And you have to have, there’s a you have to qualify by having, salary or household income that is below a threshold. So it is aimed at key workers or people have lower salaries, but it still means they can commute easily to their place of work.

00;49;00;19 – 00;49;29;03
GUEST
And that’s something that we are looking to roll out elsewhere, basically. It’s a very interesting strategy for, for us. And it’s one that, as I say, we’re really quite focused on that sector of the market. Housing associations look after the sort of real, affordable social rent side market value. We’ve got our own strategy, but lots of people are on really to try and help the people who are in that, where affordability is, you know, the biggest issue, especially in the cost of living crisis.

00;49;29;05 – 00;49;50;24
GUEST
And then I’ll ask one is igloo. That’s a partnership that we’ve had for a number of years. And we actually bought the company in January to the now a subsidiary of us. There are redevelopment, regeneration, should I say development company for regeneration. They again a UK wide. I’m very focused on, net zero or net positive homes.

00;49;50;24 – 00;50;00;21
GUEST
So what we’re after there is zero bills effectively. And they’re creating those, in partnerships all around the country. As you said, we have got six schemes up and running right now.

00;50;00;24 – 00;50;17;06
HOST
So a portfolio of about 700 million, 3500, private rented sector and for sale homes, as well as a six region projects. Yeah. You’ve got a target of 20,000 homes now, how are you going to get there and what are the strategies.

00;50;17;08 – 00;50;49;08
GUEST
Well, in the offing. So we’ve talked about one of them, which is this for profit RPA. And we’re going down the route of it makes sense for us to be doing capital, a affordable, more regulated, tenancies as well. So we’re going we’re setting this up, and talking to different investors about that strategy. So that’s one we have the ability within the, the places for people group to access stock that that building which can come into that strategy and we can buy in the open market as well.

00;50;49;10 – 00;51;08;26
GUEST
We will continue to grow our market value as well. As we say. I think the whole point about sort of trying to deliver homes is that you do it in a number of different tenures. So, we are growing the private rented market value one. But it’s at a small, affordable level. We make sure the affordability is right for the median incomes in the area.

00;51;08;29 – 00;51;32;07
GUEST
We will be growing our key worker. And we’re also looking at student as well. And the rationale for us looking at things like student, you know, there’s been lots of stories, haven’t there, about affordability of students. And if you look at the affordability, I think the National Union of Students says the affordable should be 130 pounds per week that a student is paying for its accommodation.

00;51;32;09 – 00;51;52;11
GUEST
It’s about 20%, I think, if the stock is at that level to 80% by definition, if I’ve got my numbers right, is that it’s unaffordable. And my concern or our general concern with that is that you’re going to then have, you know, university education will become elitist and only available to those who can afford these elevated levels. And we’re not alone in that.

00;51;52;11 – 00;52;24;00
GUEST
Lots of student accommodation providers are all trying to, you know, make sure that there is, affordability across the range. But again, it just comes down to supply. And so we’re looking at how we can come into that market, but specifically around making it affordable. And at that lower level. So not maybe, you know, looking less at things like studios and studios, but looking more at cluster flats, looking at making sure it’s a discount to, you know, whether prices are for that market, etc..

00;52;24;02 – 00;52;46;06
HOST
I’ve got so many more questions I could ask you for hours and hours and hours and just mindful of time. You’ve had a fascinating career as you’ve shared. I get the real sense that relationships, and kind of trust is really important to you as you’ve kind of gone back and, and leveraged existing relationships over your career and obviously recently appointed Jamie Younger.

00;52;46;10 – 00;52;54;27
HOST
Yeah. As fund manager out of, Patricia, having worked with him back in the alert time. You’re leaving days, right?

00;52;54;27 – 00;52;55;23
GUEST
Parks and company and.

00;52;55;25 – 00;53;13;10
HOST
Parks and company. And I’m really excited to see what what you and the team go on to do some. Can you just offer up a bit of advice? So maybe someone who’s early on in their career, like what advice would you give them? Who who might be a surveyor at a surveying practice right now who might have listened to this and gone?

00;53;13;10 – 00;53;29;17
HOST
Well, she’s worked in the US banking, she’s been on the equity side, you know, corporate finance. You know, you’ve kind of been able to evolve and and drive your career forward at rapid pace. What advice would you would you give to someone?

00;53;29;21 – 00;53;33;19
GUEST
I think it’s,

00;53;33;22 – 00;54;03;14
GUEST
That sometimes when you, when you want to move forward, it’s not a direct line forward. So, there’s this book called The Squiggly Career. And actually, the line should be going all over the place because that’s when you learn and you see the breadth, and don’t be afraid to move sideways, even if it’s sideways and a little bit back, because then you might find that you’ve opened up something that you can, move much more quickly in, or it can advance your career in so many different ways.

00;54;03;16 – 00;54;26;18
GUEST
And I’ve taken that sideways step, possibly backwards, a number of times and said, okay, I’m fine with, you know, I don’t have to move and get, you know, a promotion and a different title, etc. I’m moving because I’m going to be learning something that is a gap, and it’s a skills gap that I have and that I think I need and that’s that’s really what’s governed.

00;54;26;18 – 00;54;54;04
GUEST
How I’ve tried to move in my career. And if you get too comfortable, you’re not learning, you’re not growing. And, I enjoy working with people who are fine with being uncomfortable because that means that we’re all trying to think about things and learn things and do things in a slightly different way. And that’s not in a way to be indifferent for the sake of being different, but especially in a market like we’ve got today.

00;54;54;04 – 00;55;12;21
GUEST
It’s a it’s a market whereby, you know, interest rates have suddenly rose and we’re all in this new paradigm and lots of people are still trying to work out, you know, has the market settled? Am I interested in investing at this level or whatever it might be? So, you know, if you’re sitting there and trying to do what you were doing three years ago, it’s not going to work.

00;55;12;24 – 00;55;37;17
GUEST
You have to keep pivoting, and you have to keep looking for different ways to find routes to get things to happen. And that comes from working with people who are comfortable to make that change and think flexibly. And that’s who I like to surround myself with. And as I say, I’ve worked with Jamie Street. This is the third time, I’d be very happy to work with other people I’ve worked with before, and I’ve also returned, as I said before, to other things.

00;55;37;19 – 00;55;56;09
GUEST
Worked at Leinster twice, worked with teachers, twice moving away from people and keeping those relationships strong as it is. Absolutely the number one thing to do. This market is all about the people that you can call on and talk to and understand and and move forward with. Right.

00;55;56;12 – 00;56;09;29
HOST
A question as we draw to an end that I ask everyone who comes on the podcast is if I gave you 500 million pounds worth of capital, who are the people? What property and which place would you allocate that capital?

00;56;10;01 – 00;56;17;01
GUEST
So I’m going to make the assumption saying is it’s a hypothetical 500 million that that it’s an extra 500 million and not my first.

00;56;17;01 – 00;56;19;07
HOST
Correct.

00;56;19;10 – 00;56;53;21
GUEST
I would I like the idea of doing it for things that are purposeful. So housing for me is just the biggest crisis we’ve got in the UK right now. So it has to be with that. But also I think in things like moving us forward in things like renewable energy and infrastructure, I think those markets, both of those markets, I see housing anyway with one foot in real estate, one foot in the infrastructure market, it would be in those areas and you could play in different sort of areas of the risk spectrum with them to get different types of returns.

00;56;53;21 – 00;56;56;06
GUEST
But that’s most definitely where I would put it.

00;56;56;08 – 00;56;57;08
HOST
Across the UK.

00;56;57;09 – 00;56;58;08
GUEST
Across the UK.

00;56;58;10 – 00;57;02;12
HOST
And any people that you would bring on the journey in terms of, deploying that capital.

00;57;02;18 – 00;57;03;21
GUEST
The team I’ve got right now.

00;57;03;22 – 00;57;08;20
HOST
That anyone outside of your team.

00;57;08;23 – 00;57;22;07
GUEST
Yeah, I suppose mentors I’ve had along the way. They’d blush if I mentioned that, if I mention them. But I’ve had a number of people that I’ve worked with again on numerous occasions and very happy to work with them again. They know who they are.

00;57;22;09 – 00;57;33;08
HOST
Well, Kath, you’ve, like I said, you’ve had a fascinating, background career. You know, your energy is infectious. And I’m really excited to see what you and the team go on to do. Thriving investments.

00;57;33;08 – 00;57;37;01
GUEST
Thanks, Matt.

00;57;37;04 – 00;57;42;26
GUEST
I didn’t croak out either. It’s just psychosomatic. Is.

00;00;00;28 – 00;00;37;21
HOST
Welcome to the People Property Place podcast. I’m absolutely delighted to say that we are joined by Catherine Webster, CEO of Thriving Investments, formerly known as capital. Thriving investments is a leading fund manager with a social conscience. The business already manages three living strategies totaling 700 million, and so far it has acquired and delivered 3500 private rented sector and for sale homes, and has six regeneration projects underway as it targets 20,000 homes over the next decade.

00;00;37;23 – 00;01;07;20
HOST
Prior to joining Thrive Investments, Catherine was an Executive Director, Strategy Investment at Aquitaine and has previously held roles at Hudson Advisors and Lehman Brothers, among others. She has an MBA from Insead and is a graduate of the University of Reading. And it gives me great pleasure to welcome Kathy to the podcast, so I’m really excited to unpick your career and how you’ve got into property in the first place, but also flip to the negative side.

00;01;07;21 – 00;01;14;21
HOST
Yeah, throughout your career, but can you just tell me and the listeners a little bit about how you, how and why you got into property in the first place?

00;01;14;23 – 00;01;35;29
GUEST
Yeah, serendipitous. I think, generally, I think it was sort of one of those things when I was at school that was vaguely good at maths, quite liked a bit of geography, didn’t really like sitting still, and thinking and, and being part of a sort of a job that was a process and wanted more of a sort of, I don’t know, outdoors, thinking about things.

00;01;35;29 – 00;01;54;12
GUEST
Job. Which is going to sound horrendously vague, but actually somebody came in on a, a talk to the school and said, I’m a surveyor and this is what I do. And, you know, you get out and you’re meeting people and it’s a market. So we do transactions and, you know, it’s all about thinking about the economics of markets, etc..

00;01;54;12 – 00;02;05;23
GUEST
And I thought, well, that sounds interesting. And, went entirely for things up to that. So it literally was that one person. And back in the 80s, coming into the school that sort of triggered all of that.

00;02;05;25 – 00;02;09;29
HOST
And you had no family or no kind of prior context of real estate as an industry as a whole.

00;02;10;00 – 00;02;28;07
GUEST
No, not at all. My dad’s, was he’s retired now and lost a butcher and all of his, you know, parents and predecessors were in that. And my mother was a teacher, so, like, nothing at all. I like it. So it is just that serendipitous moment of meeting somebody and sparking, you know, those ideas.

00;02;28;08 – 00;02;37;14
HOST
Wow. So how did you take that kind of chance meeting and how did that evolve in terms of how did you kind of plot out the, you know, university in the next.

00;02;37;16 – 00;03;02;03
GUEST
Year or so? At the time, there were a few, only a few universities, doing the course, but I, ended up at Redding doing the land management course there, specializing in real estate investment and finance. Again, it’s because I’ve got more of a mass type brain and sort of that felt like the, the area of interest for me and then came out and did the surveying, you know, to get my, epq.

00;03;02;04 – 00;03;23;08
GUEST
So that was cool. You pieces on the HTC, you kind of get your likes. Yeah. So I got that, and I’d worked at what was whether Walgreen and Smiths back then. It’s changed its name several times. It’s now part of BNP Paribas, but all the people who were there, and, and, you know, it did a rotation through and all all the different areas of surveying.

00;03;23;11 – 00;03;45;01
GUEST
But I think I also quickly realized that, whilst real estate was of interest to me, I moved quite quickly, actually after qualifying, and moved into a very small company looking at fund management for a big US pension fund. It’s still investing. And that was way more of interest to me than doing the agency side, which frankly, I wasn’t very good at.

00;03;45;06 – 00;03;51;05
HOST
What why was it more interesting and what what what experience of surveying had you had or the rotations that you had up to that stage?

00;03;51;08 – 00;04;18;13
GUEST
Most of my first one actually was in business rates, which I was horrified about. And I don’t know why I was horrified about it, but I think it’s not didn’t seem a very sort of sexy area, did it? Thinking about, you know, business rates. But it was an extremely good area to learn. And because it’s valuation, it’s thinking about a lot of the different points about why property is good and not so good and how that compares to other things, and negotiation, which fundamentally is a massive part of this business.

00;04;18;15 – 00;04;38;20
GUEST
And so actually, it turned out to be a really good place. And then I moved into our city office, which at the time this was the early 90s. The city was dead. Huge oversupply of offices, you know, and all rent reviews were basically coming at nil increase. But we were doing rent reviews on some of the retail there and looking at some of the alternative views going on and valuation.

00;04;38;23 – 00;04;56;08
GUEST
And I found that all very interesting. But as I say, the, you know, I did a bit of investment agency there and realized that wasn’t I wasn’t very good at the agency side of it, but I liked the investment side and why you should be doing it, and therefore probably felt that I wanted to be more client side than advisory side.

00;04;56;08 – 00;05;04;19
HOST
And at that stage, was it very much a well-trodden path? Go and get your letters. Go and tell your agency, well, yeah, it wasn’t a you can go and be a principal or go go on to the top.

00;05;04;19 – 00;05;24;07
GUEST
So it’s hard. Yeah. And and again, you know I think with all of these things, it was serendipitous that I met some people who, were setting up and coming out of Lendlease. And it was a company called Parks and Company run by Joe Parks. I happened to have met somebody who was there as one of the sort of founding people, and they wanted a junior and, you.

00;05;24;07 – 00;05;24;26
HOST
Stuck a hand up.

00;05;24;26 – 00;05;31;02
GUEST
As well? Yeah, I think that’s it. I was sort of smiling and being inquisitive at the right time. So right time my place again.

00;05;31;05 – 00;05;34;14
HOST
And so what was the role that you went in to do? That business.

00;05;34;14 – 00;05;57;04
GUEST
So I was basically working with, the fund managers, investment managers and helping them sort of, do due diligence, find properties, do the modeling, write the reports, all of that sort of stuff. But it was learning from some very experienced people. I mean, it was sort of, you know, there was it was a very small company. I mean, I think I was the second employee other than the founders.

00;05;57;07 – 00;06;14;08
GUEST
But, you know, at the time we were in an office of five of us. And so I was learning from people who had years and years and years of experience, which was that was the deciding factor for me, really. It was sort of, you know, much as I loved being whether or as I said, I wasn’t very good at it, but I really enjoyed being there.

00;06;14;10 – 00;06;33;15
GUEST
You know, you’d learn from the people above you. And it was there were hierarchies, too, that I jumped there and was learning from people who’ve been in the business for decades and, and was learning huge amounts and being taken to every single meeting. And, you know, the sort of the learning curve was very steep, basically. But we were buying properties for, TIAA-Cref.

00;06;33;15 – 00;06;46;20
GUEST
So it’s a at the time it was one of the largest, pension funds, and it was basically buying assets. In the UK at the time. It then expanded to Europe while I was still at Parks and Company. I actually moved into a different role at that point.

00;06;46;22 – 00;06;50;28
HOST
And in terms of the investable universe, office, retail and industrial at that stage.

00;06;50;28 – 00;07;14;22
GUEST
Yeah. Yeah, exactly. We’d been buying, retail parks. We had offices. And we were doing it mainly, in joint venture. So we were doing joint ventures with, the predecessor to Delancey, as a corporate. So with Jamie Ritblat and also had done stuff with British Land, etc., but, you know, that’s what I mean.

00;07;14;22 – 00;07;23;25
GUEST
You were meeting some, you know, some of the, some of the real heavyweights in property and getting to speak with them and understand that. So as far as the learning curve, it was superb.

00;07;24;00 – 00;07;41;08
HOST
Yeah. Sounds absolutely phenomenal to kind of work with people who had decades worth of experience and, and kind of sit in their pockets and learn all the tricks of the trade and how they looked at things in lots of, supercharged your, your experience compared to your peers who are still, on the advisory side.

00;07;41;11 – 00;08;11;00
GUEST
Yeah, I think it was just, it was just a completely different path. I was learning about things that were, and, and also, you know, my curiosity was being piqued in very different areas. And it was being spread across a very wide area, whereas a lot of my peers were, becoming very, you know, their experience was more and probably more than once they had come through the ranks, you know, they’d gone into a department and were learning that and becoming experts in it.

00;08;11;02 – 00;08;28;25
GUEST
I was not an expert in anything, but I was getting to learn lots of things. And actually that is way more my, my sort of personality. Yeah. My patience level and my ability to concentrate on lots of, you know, on something for a very, very long time and, and get deep into it. It’s limited.

00;08;28;27 – 00;08;34;24
HOST
And so, so what was the what was the next move after Parkes and Company and why did you decide to, to change?

00;08;34;27 – 00;08;55;24
GUEST
So actually I moved internally in Parks and Company away from the fund management side and moved into the corporate finance side. And that was an area that had been set up, to advise clients. So actually, I went back into advisory. But they needed someone who was junior who could and come in and learn it, and it was a step sideways, possibly backwards.

00;08;55;26 – 00;09;23;23
GUEST
But the general point about it was that we were buying for teachers with all cash. And a lot of the people we were buying with were putting debt against their portion of the joint venture. And when you spoke to them about why they were doing it, it was very obvious that at the time. I know things have moved since then and this is the 90s, but if you’ve, you know, you were cash flowing, something on an asset of 70% and could borrow less than that, you know, the positive leverage meant that you were getting better equity returns.

00;09;23;23 – 00;09;52;23
GUEST
And, you know, and the risk profile wasn’t massively increased. So the corporate finance side of things was sort of. And then again, another area that I hadn’t really worked in at all, and I wanted to learn. So I moved into that and started working with people who had been in, banks and advisory sites. And was learning from them, but realized that there was a lot more to learn.

00;09;52;26 – 00;10;17;01
GUEST
And probably my the gaps in my knowledge were much bigger than, they had been on the property side when I was learning that because I had more of a basis in that. And so I went. That’s when I went to do the MBA. I actually went there on a bit of the securities route as well, because I decided that I was going to go and, do, an MSC in corporate finance at London Business School because that’s what I thought was missing from my knowledge.

00;10;17;03 – 00;10;36;15
GUEST
And I went along there and went to the evening all about it. And, you know, this is how you apply and this is what it’s all about. But I’ve done a load of research and really thought that was the right one. But they sat there and said, just to be clear, if you guys want to learn about management, marketing, how to run a business, all these other things, you’re in the wrong room.

00;10;36;15 – 00;10;53;04
GUEST
You need to be next door in the MBA room. And please don’t start this course thinking that we’re going to teach you that because we’re not. I’m paraphrasing. And I sat there, so. Oh, I do want to learn about all those things as well. Why would I just limit myself to only understanding this one part if I’m going to be investing?

00;10;53;04 – 00;11;13;20
GUEST
Because it’s it was quite a big amount of money that I’d be spending to do this. And so I went next door and sat with the MBA and thought, oh, okay, this is quite interesting. It’s a much longer course. London, I think, was two years. It might not be now, but it was two years at the time and not earning for two years.

00;11;13;20 – 00;11;33;27
GUEST
And, investing all of that money basically, and having to live in London, which we all know is not cheap, felt like too much of an expense. So that’s how I ended up at Insead. Instead. Its one year it was in France, which is a lot cheaper, so the sort of the opportunity cost or lost salary or whatever it was in terms of the investment I made was less, but it’s still a prestigious you.

00;11;33;28 – 00;11;37;04
GUEST
It’s a very prestigious MBA and I figured that I would, you know.

00;11;37;06 – 00;11;44;10
HOST
Learn more quickly had you self identified that. So had you had a mentor, you know, that kind of guided or helped you? I’ve had this.

00;11;44;10 – 00;12;16;15
GUEST
Tons of mentors, but it was I think it’s always the fact that I, part of it was self identified, and part of it was that I had spoken to people who’ve done MBAs, and then ask them about it. But the MBA part was, as I say, really only came out of this MSC conversation, in corporate finance and that was me basically not feeling 100% comfortable that I knew exactly what all of these things that people were talking about and, you know, trying to learn of other people who were trying to work all the time is great.

00;12;16;15 – 00;12;25;09
GUEST
But actually, you know, having a solid basis is also, from my point of view, you know, much more, comfortable.

00;12;25;11 – 00;12;30;24
HOST
So did did the, do the MBA plug, the, the gap or the hole that you.

00;12;30;26 – 00;12;54;09
GUEST
It definitely did. And it gave me so much more. I mean, I think so the finance part. Yeah, definitely. And but it was all the other stuff around it and actually, I think quite a lot of it was just, it was, it gave me an opportunity to sit back and think, because, you know, I’d been running quite hard up until that point.

00;12;54;09 – 00;13;11;18
GUEST
I’d been learning lots, I’d been working, you know, very long hours and never really stopped and sort of tried to amalgamate everything. And actually this was a chance to sort of sit back and think and look and sort of see things from the outside, but also because I was I was pretty much the only person there who had a real estate background.

00;13;11;18 – 00;13;30;19
GUEST
There was, a person I’ve met who was a lawyer who worked on some funds with me, but other than that, there was no one else really who had that. So seeing how other people viewed what they were doing and what I did and everything just gave me way more perspective on life because I had come through a degree in property, you know, from reading.

00;13;30;19 – 00;13;51;22
GUEST
So there were tons of us who came out as graduates, gone straight into the surveying again. Everyone around us was in that, in that sort of, I don’t know, there’s tramlines. A lot of my social life was with people who were still who were from reading and all the rest of it. So being able to come out and sort of see the world from a different place, especially for real estate, because we’re serving all of those industries, right?

00;13;51;25 – 00;14;03;03
GUEST
We’re trying to find solutions and make sure that the the property and the infrastructure and everything we’ve got works for those people. It was, it was a great time to sort of sit and take stock.

00;14;03;06 – 00;14;10;13
HOST
You then landed at, Hudson Advisors, Lone Star, if I’m not wrong, how did that come about? And what did your kind of role look like there?

00;14;10;15 – 00;14;29;01
GUEST
Well, so when I did, my MBA was, early 2000, so we just had 911. So that was fun and sort of I think I’ve made a, a bit of a habit of trying to find a job coming out of university was in a, a recession and then nine over 11 cause, you know, we’d had the.com crash and then we had, 911.

00;14;29;01 – 00;14;55;10
GUEST
And I just distinctly remember everybody coming into, into the business school and saying, well, normally I’d be telling you that we would have X number of jobs, but we don’t. This year, which is coming to say, good luck. You were like, oh, this is going to be fun. But I think, again, you know, I wasn’t going to go down the sort of, the investment bank or the, management consultant who were the people who were sort of coming in for the milk rounds, had to find it by myself.

00;14;55;13 – 00;15;12;27
GUEST
I’d been in Europe. I’d learned in theory. I’d learned to foreign languages. And I wrote an email. An email I did in my, Spanish exam and an essay on shareholder value. And so I was thinking about this morning, and I couldn’t even tell you any of the words at all in that now, but there we go.

00;15;12;29 – 00;15;34;01
GUEST
But I sort of came out feeling that I had this European presence now, and it only really worked in the UK up until that point and really wanted to sort of be able to, you know, use languages, etc.. Rather naively probably. But, the the Hudson role working with Lone Star, was all about buying across Europe.

00;15;34;04 – 00;15;55;20
GUEST
The office was based in London, and that fitted me perfectly the opportunity to be, again with some very, senior people who’d been in the industry a lot. I could learn a lot from them and then take that and apply it to different things around Europe and different markets. Was was really the very interesting part of that role.

00;15;55;22 – 00;16;17;21
GUEST
Which we did. I didn’t stay there very long. There was a very strong reason for that. I loved it there. But I moved actually to Lehman, having said I wouldn’t go to an investment bank and then did, the Hudson roles actually moved everybody to Germany, and I could see this. They were moving generally people on a sort of, every month there’d be another sort of person who’d get the you and your family.

00;16;17;21 – 00;16;35;09
GUEST
And I’m moving to Germany because that was when all the non-performing loans from Germany were coming out, and they could see that as a very big growth area for them. From a personal point of view, I didn’t want to move to Germany. And so I realized that actually I needed to find something else that was sort of based in London, but could still provide that.

00;16;35;09 – 00;16;47;01
GUEST
And at the time, Lehman was absolutely doing that. So I moved in to do the, equity co-investment. And also you could do mezzanine loans as well. Within that group.

00;16;47;03 – 00;16;53;07
HOST
So, someone listening to this who doesn’t know what equity co-investment means, mezzanine loans. Oh, yes. Oh, can you just tell them, please?

00;16;53;08 – 00;17;17;23
GUEST
Yes. So, Lehman was a source of capital. And so if we were going to put equity cash into a project, alongside a partner, it would be alongside an operating partner who was bringing the expertise. So that’s the co-invest part. We would basically allow somebody to do more than they were capable of doing on their own balance sheet basis.

00;17;17;25 – 00;17;34;27
GUEST
Sometimes we did that with equity, and sometimes if they needed to plug the gap because they didn’t have enough money, we would come in with a mezzanine loan. And that basically means you normally get a loan, which we call senior, which is effectively just like a mortgage on your house. And then the rest of it is cash.

00;17;34;27 – 00;17;47;03
GUEST
The mezzanine sits in the middle, so it’s slightly more, equity like in its risk profile. And it costs more than senior, obviously, because it’s more risky.

00;17;47;05 – 00;18;08;05
HOST
And so you are you’re working across both equity investment and mezz. Yeah. Tranches as well. Still with within direct real estate. So were you doing a lot of screening of operating partners and deals at this stage, and had your role materially changed from what you’d previously done, or was it similar but with just a slightly different lens?

00;18;08;07 – 00;18;32;16
GUEST
I think it’s a different lens. It was a different risk profile as well from having worked, doing right at the very start, doing the work with the pension fund, which was very much core return. So low risk, lower returns. We were working with some amazing operating partners. I mean, at the time we did joint ventures with United Students.

00;18;32;18 – 00;18;58;25
GUEST
And this was early 2000. So maybe 2003, 2004. That’s a very mature market, you know, to obviously, you know, have have well, that one of the largest players in that market and very well established. But at the time it was, a fairly fledgling company that’s feels wrong to say. Right now, but they were trying to grow, they had, again, constraints on their balance sheet as to what they could do.

00;18;58;28 – 00;19;21;14
GUEST
Constraints really from, they were listed from the stock exchanges to the size of projects they could do. So we did two of their larger deals with them and development deals, and just meant that some of the risk that they were taking there was was lower, but it was people like that that we were doing deals with. So, amazing operators, just people who needed people to believe in that sector when that sector at the time was immature.

00;19;21;17 – 00;19;41;03
HOST
Talk to me about the GFC and, and, and Lehman because you actually went through it. I did and I’m sure we could probably do five podcasts on this. Yeah. So the, the kind of the top line, Alex, I know you left in, 2011. Yes. Talk to me about that kind of period and, the market and, and what your role looked like then.

00;19;41;06 – 00;20;03;23
GUEST
So, I mean, if we cast our minds back 2007, August 2007, I think it was we had northern Rock, issues or what went on with northern Rock and all those queues outside. You remember all of that? And that was sort of a big shock to the market. But the market then carried on a bit longer, was limping along.

00;20;03;23 – 00;20;35;09
GUEST
And then in March we had Bear Stearns. I remember we were all at Mipim when we got the announcement. The Pistons was, was in trouble and was being rescued. And we all knew that, you know, things weren’t going well. We were all in the process of trying to work, work out, positions that we had and make sure the, the risk that we were taking was lowered, etc. at the time, we had a number of positions in Lehman’s balance sheet and what we were doing, and this was subsequently done by others after Lehman went bust.

00;20;35;09 – 00;20;53;16
GUEST
We just didn’t get there quickly enough. Was we were setting up a bad bank. In good bank, there was going to be a split, and everyone who had shares in Lehman would get shares in both, and there would be liquidity of both, which would meant really that, you know, you like getting bad bank away. Good bank could then sort of be free to do what it wanted.

00;20;53;16 – 00;21;21;23
GUEST
Again. So I worked on every single position in the on the European balance sheet for real estate. Because I was going to be reporting to someone in the US who was going to be running that bank real estate. So I basically spent the entire summer, in a room going through every single position, making sure that I understood it so that we could move stuff away and know that you know, what the valuation was, etc. what that meant was we didn’t get there in time.

00;21;21;26 – 00;21;42;12
GUEST
And the, the shorting of the market of the Lehman stock meant that, you know, insolvency came about. And we tried very hard to see if we could, get some liquidity right at the last moment. I distinctly remember being in a Madonna concert, Wembley, actually, and being called into the office at 11:00 at night and thinking, this doesn’t sound very good.

00;21;42;19 – 00;21;58;26
GUEST
And I didn’t leave again until the Sunday. I think that was probably 4 or 5 days that I didn’t leave the office. And we just put my head down on the desk and sleep for a bit and carry on. But by the Sunday we knew, I mean, I came home and knew that the phone hadn’t rung. No one, no one had asked us any questions for 24 hours.

00;21;58;26 – 00;22;21;29
GUEST
It’s like no one’s no one’s out there buying us. But what it meant on the Monday when I came in and we had administrators running around trying to sort of sort everything out was when they said, okay, who knows? Most about all of these positions. It was like, okay, I’ve spent the last X number of months getting to know everything because I was going to be staying with those assets and not with the new thing.

00;22;22;02 – 00;22;49;03
GUEST
So there were three of us who stayed, and then we actually managed to get jobs for other people. Just because because of the scope of the work that we needed to do. But fundamentally, there were three of us who were working through it with WC, in the UK administration. It then became clear that a lot of the European assets actually were under the US administration, not the UK one, just because of where the company sat and where their parents were.

00;22;49;05 – 00;23;15;10
GUEST
And so in January I actually moved to the US one having sort of worked for three months with TWC and let them understand everything that was in this US administration was a lot easier to work with. The structure they’ve got there is that you have this moratorium, but you can still, trade is not the right word, but you could still you can do a lot more under the US, you know, chapter 11 than you can under UK administration.

00;23;15;12 – 00;23;37;22
GUEST
And so we actually went and invested more money by buying in other, positions around the ones we had so that we would end up with a better value. And you can do that on the basis that the money that you’re investing is safe and it’ll improve the value of the thing that you’ve already got. Yeah. So if we owned like 20% of the loan, we would go and buy the remaining loan.

00;23;37;24 – 00;23;43;01
GUEST
And that just meant that there was better liquidity. Or you could, you could actually speak,

00;23;43;03 – 00;23;43;22
HOST
More control.

00;23;43;22 – 00;23;54;00
GUEST
More control exactly with borrowers and sort things out more. When you weren’t dealing at the time, you were dealing with a lot of people who were all trying to work out what they were doing, because all of these things that, you know.

00;23;54;02 – 00;23;57;17
HOST
They’re all fragmented and actually pretty darn close together. Yeah. Control.

00;23;57;20 – 00;23;58;07
GUEST
Exactly.

00;23;58;12 – 00;23;58;27
HOST
Right.

00;23;59;00 – 00;24;19;20
GUEST
So a lot of it involved, once again, it’s all around sort of okay, what do you know. And the sort of breadth of how you can think about things, lots of pivoting to sort of think about how you can, you know, make the best out of that situation. And reading a lot of documents and every single word, which is probably make me slightly paranoid after that.

00;24;19;20 – 00;24;23;03
GUEST
But when I don’t like documents because every word counts.

00;24;23;03 – 00;24;26;05
HOST
Yeah. Especially for someone who doesn’t like sitting still, as you said, it can do.

00;24;26;07 – 00;24;40;14
GUEST
You could say if I need to, but if you ask me for work to work for a year on one thing, then I can’t then. But now I can focus on I can focus on documents and every single word counted at that point. That was that was a lot of learning.

00;24;40;16 – 00;24;54;12
HOST
Again, that period must have, you know, supercharged your experience in comparison to some of your peers at, at other shops. Just in terms of the amount of work that you’re getting through the the intensity of it, the pressure around it as well.

00;24;54;14 – 00;25;18;17
GUEST
I think I think that’s right. I mean, actually, when you look back at it, as I say, that the chapter 11 administration or insolvency, because it allowed us to do things, actually meant we were one of the only people who were able to do this. There were a lot of other people sitting in other banks who weren’t allowed to change anything because of fear of, you know, crystallizing anything, basically.

00;25;18;24 – 00;25;37;09
GUEST
And they wanted to sort of, you know, work through things over a very long time period because Lehman had gone bust. Everybody knew that, you know, there wasn’t we couldn’t get any worse. Right? We were already at the bottom. And therefore you sort of had, I think, much more scope and leeway to do stuff at a time when there was a lot of paralysis, which I think is your point.

00;25;37;10 – 00;25;40;08
GUEST
I’m totally agree.

00;25;40;11 – 00;25;58;07
HOST
You moved after a stint at Lehman. Yeah. To TIAA. Yes. For a short period before going back to Hudson. Can you just talk to me about that? Because I’m also keen to spend a bit of time in this conversation with Jane and then more on on thrive in the market as well. But just kind of trying to.

00;25;58;15 – 00;26;19;12
GUEST
You know, that’s one question. So, at the time, as we say, the market was in paralysis. Most of the banks weren’t lending at all because they were trying to sort out their loan books. And a lot of people were setting up debt funds because this was the sort of, okay, that’s where we can get liquidity from Citi.

00;26;19;12 – 00;26;37;04
GUEST
Achraf was the pension fund that I’d been working with when I first moved out of West roles and moved into fund management, and I’d always kept in contact with them, and they basically said, you guys have been in this market in Europe for so long and actually in the States, your loan book, your real estate loan book is bigger than your equity book.

00;26;37;07 – 00;26;56;18
GUEST
So you have more loans than you do, actually, properties that you own in terms of dollars. But you don’t have any loans in Europe, but you’ve been in the market for, I think at the time was something like 17 years. This is this is your market. You need to be here. And at the time, you know, people couldn’t get a loan on anything like what they had been before.

00;26;56;18 – 00;27;18;00
GUEST
And low leverage loans were, you know, had margins that were things that hadn’t been seen for years at that level. But it really was a chance of like the market has massively shifted. There’s an absolute ability for new entrants to come in and you need to come in. You know, the sort of the, the hold on the market up until then.

00;27;18;00 – 00;27;43;25
GUEST
The European market has always been the liquidity and it’s come back a little bit to that. But the liquidity has always been around five year terms and floating rate. And that was mainly the UK banks and German lenders and that sort of ilk. So in the US they have floating rate, but they also have this fixed rate debt which is coming mainly from insurance companies, which is what geographic was doing.

00;27;43;27 – 00;28;06;26
GUEST
And, and introducing that into the, into Europe when the market was basically, you know, looking inward and not able to sort of help its clients was the proposition that I went to them with and said, let’s do this. We did it. We set it up. But in the meantime, TIAA-Cref having conversations with Henderson and that merger was happening.

00;28;06;29 – 00;28;07;16
HOST
Which is now.

00;28;07;16 – 00;28;40;23
GUEST
Nuveen, which is now Nuveen. Exactly. And, and they had a debt fund that was being set up. Christine, some took that over and was running that. And so we had this sort of the balance sheet money, if you will, of to crash on the fixed rate. And then we had the debt fund. And when we both got together and sort of, you know, both businesses were put together, it was an interesting proposition, but it probably wasn’t as interesting as it was for me when I was thinking about growing the business and working back in the small company.

00;28;40;26 – 00;29;08;05
GUEST
Yeah. And that’s really the bit that I like is the sort of, is being a bit more flexible about how to think about things. And this would back into a big company, and thinking about things from, from much more of a sort of fund management perspective. And at the time, Lone Star Hudson guys had come back from Germany, were now massively in the UK and buying NPLs in the UK.

00;29;08;05 – 00;29;15;03
GUEST
And they said, we need you to come over with your holistic view and try and help us with a whole load of transactions here.

00;29;15;05 – 00;29;19;11
HOST
And then NPL, for those who don’t know what it is, is forming loan non-performing loans.

00;29;19;11 – 00;29;24;06
GUEST
So that’s what the banks were selling off to clear their balance sheet so that they could then go forward and lend again.

00;29;24;11 – 00;29;29;17
HOST
And you guys were buying them at a discount, like packaging them up, working them out. Exactly. Making a profit.

00;29;29;21 – 00;29;31;05
GUEST
Exactly.

00;29;31;07 – 00;29;38;15
HOST
So talk to me about containment and how kind of the move out of, out of that came around.

00;29;38;18 – 00;30;08;24
GUEST
Yeah. So, the non-performing loan market, exactly as you described, you buy in bulk and then you sort out and, and, and it’s actually quite a short period between the purchase and when you’ve sort of exited from, from that. The reason I came in was because I was taking a very holistic view across different markets, and they had been doing lots of different deals, and I was plucking things from different deals, putting them together as portfolios and selling them.

00;30;08;27 – 00;30;14;20
GUEST
So the if I did my job well, I would be out of a job quickly.

00;30;14;22 – 00;30;16;16
HOST
Yeah.

00;30;16;19 – 00;30;49;13
GUEST
And we did that and we, we were parceling up huge, hundreds of millions of portfolios into markets whereby as soon as the debt market basically was opening up, that allowed us to sell on, because that allowed other purchasers to come in and use the debt market there, and that’s what we’d been doing. So that, again, was sort of plucking bits of information from all of the different parts of the career that I’d had, and allowing us to sort of think, you know, again, from a sort of big strategy in a big picture strategy side of things about how we could transact.

00;30;49;16 – 00;31;14;11
GUEST
So when we were approaching the fact that actually, you know, the number of employees that were remaining on the balance sheet were getting quite low. And that was, you know, the sort of the bulk of stuff had been dealt with. The company had been looking at the Take Private of Quinn team, and that was 2015. It occurred in September 2015 and I moved in January and and contain had been, as I say, a listed company.

00;31;14;11 – 00;31;35;16
GUEST
We took it private as part of the take private. They repaid all of the company’s debt and its and its in its bonds, but it had a massive amount of development to do and the focus was to create, build to rent. Wembley and build to rent had been sort of I mean, it had been around the land.

00;31;35;16 – 00;31;54;25
GUEST
So you were doing a lot of it with the get living in the old, in Stratford in the old Olympic site. Yeah. But not a lot had occurred other than that, obviously. And, and I think Invesco were probably active all at that time. But in terms of, you know, you had to create it, you had to develop it wasn’t something that you could transact and buy in the market.

00;31;54;27 – 00;32;13;11
GUEST
And so the opportunity to get a load of land, on a good transport hub in London and create this, was very exciting. It was a different strategy to the one that the listed company had had, mainly because the listed company had constraints about the amount of development and the amount of debt it could take on.

00;32;13;14 – 00;32;41;25
GUEST
But all of those constraints were gone. Now, it was known privately. And, I came in basically to help them sort of supercharge that, get the investment in and understand and, and, and basically put the plan together. It sounds like I did it single handedly. That’s not what I’m trying to impart. We were mobilizing massive teams, you know, from a group whereby, paraphrasing slightly, they were probably doing a new development every 18 months.

00;32;41;27 – 00;33;14;03
GUEST
We were starting new developments every six months. And, and, you know, these developments were 300 units plus the largest one being almost 800 units in one go. And so the amount of money that was, that was needed and invested and the resources from people and time and sort of coordination, etc. was huge. And so we actually got a big loan, an 800 million pound loan, the largest that that anyone had ever given in development terms for years.

00;33;14;05 – 00;33;35;24
GUEST
And in a new sector, which was incredibly difficult because most people, when the lending want to know that, you know, it’s a sector that they know they can get out of and they’re comfortable because it’s in it’s trading. But it again, went back to, I suppose, were, you know, one of the things I’ve mentioned before, it’s like if it’s an immature sector, just like, you know, it was in students 20 years ago now, this was an immature sector again.

00;33;35;24 – 00;33;40;09
GUEST
But you can draw on a whole load of different things to say to people. The risk is fine and here’s why.

00;33;40;11 – 00;33;55;00
HOST
But also you must have been integral in that. Having sat on the other side of the table and sort of seen and and the, the quantum of work that you’d gone through for them to understand you and have trust in you. And I’ve, I don’t know if it’s you who kind of originated and structured that 800 million pound loan.

00;33;55;00 – 00;34;05;08
HOST
I’m sure there’s a team. And it must have been confidence in terms of the leadership team around, signing that off and the and the business plan that you needed it for.

00;34;05;09 – 00;34;31;19
GUEST
Yeah, exactly. But also the size of Lone Star and the, you know, the depth of the amount of money that they’ve got behind it and they’ve invested in it. Simon Carter was the finance director at the time, was obviously now CEO of British Land. So he and I were working on that loan together. And sort of, and also just really trying to think about how we could do this in the most efficient manner as opposed to sort of the normal way.

00;34;31;19 – 00;34;50;08
GUEST
That’s the right way of saying it would be. And what most people have done. Would you put a loan per property? But that means that you’re using, you know, the the equity goes in and then your loan. And then once you’ve got to the point that it’s up and running, you can then refinance it and refinance your loan out.

00;34;50;10 – 00;35;15;18
GUEST
What we had was this 800 million for everything. And it sort of meant that because of the fungible nature of it, you didn’t have to put in so much equity. But everyone got everything as their certificate. The whole estate is here, and therefore your risk is lower because we’re not going to let everything drop. Whereas if one property went wrong, the theory is that if it goes wrong, you could hand the keys back on that, not that you would, but that that is how it could work.

00;35;15;21 – 00;35;26;13
GUEST
So actually sort of trying to think about things on a more on, you know, again, looking at it from a different angle. And that’s always the sort of I suppose that’s the intellectual challenge I quite like about lots of different things.

00;35;26;13 – 00;35;29;27
HOST
And the value in structuring it and, and the positioning part of it.

00;35;30;00 – 00;35;54;24
GUEST
But for me, also the real interesting part about it was that, you know, it’s an operating business and lots of things in real estate have been moving away from it being the sort of the landlord collects its check. And in 25 years at the end of the lease, you know, it has a conversation with the tenant. Again, I’m being facetious, but, you know, everything was moving way more into that operating world, and I haven’t really done that much in operating businesses.

00;35;54;26 – 00;36;06;11
GUEST
So this was the first time that I could get very close and see and understand it, because I was inside, and learning when everyone else was learning. So that for me, was the major drivers to want to be to.

00;36;06;13 – 00;36;16;21
HOST
Talk to you about, how capital came around and the role of the joining as a chief exec. Yeah. If you could just tell me about that, that’d be great.

00;36;16;23 – 00;36;49;28
GUEST
Yeah. So I suppose the operating business part that I was talking about was fundamentally really different, but also very interesting. I mean, it’s actually, you know, it’s residential. We’ve all live in a home. We all understand it. We probably all think we’re experts on it. But understanding how you can manage large amounts of, homes, large amounts of customers, making sure that you are looking after your customers properly, it’s a very different model to a lot of real estate,

00;36;50;00 – 00;36;50;29
HOST
Because it’s so granular.

00;36;51;00 – 00;36;52;19
GUEST
Because it’s so granular and.

00;36;52;21 – 00;37;00;21
HOST
So emotional, emotionally charged, because that’s someone’s actual home rather than there’s not an office, it’s just a lease and a place of.

00;37;00;21 – 00;37;28;22
GUEST
Work. Exactly. And but I think also, you know, lots of customers have much more vested in it, even if it is that they’re renting and not owning. But I think it’s a fascinating it’s a fascinating market. And we all know that there’s a housing crisis. And you need lots of new houses coming on stream in all different ten years in order to even have a, you know, a, a go at trying to solve that.

00;37;28;24 – 00;37;47;17
GUEST
And just sort of and just building houses for people to buy. Okay, fine. But actually, you know, what do people do until they can’t buy? Does everybody want to buy? You know, people make lifestyle choices really about what they want elsewhere in the in the world, lots of people are in the private rented sector and very happy.

00;37;47;20 – 00;38;18;28
GUEST
It’s a very UK centralized thing that people are very focused on home ownership and having an alternative, for running a business properly where you treat your customers properly and professionally as a landlord. I just think is is absolutely the right way to go for part of that solution. And so having worked at Quentin and we got, you know, we’ve developed thousands of units, leased them up, developed the operating business within the company as well.

00;38;19;00 – 00;38;48;03
GUEST
I really wanted to learn more about how we could do more of that elsewhere. And actually part of what we were doing as well was we actually sold off the affordable units, up at Quentin and didn’t set ourselves up as, a private registered provider. But that was something that was a quite a lot of interest to me, because solving the affordable affordability issue needs, you know, is, again, a massive part of the housing crisis.

00;38;48;05 – 00;39;13;11
GUEST
And so the PSP capital role was really interesting. And it’s and for a number of reasons, I think it’s unique in the way it it sits. It is a fund manager with all of the credentials of being a fund manager. It’s, regulated by the financial Conduct Authority. So we can look after people’s money and on a discretionary basis, not all of the everything that we do is on that basis.

00;39;13;11 – 00;39;45;08
GUEST
We have joint ventures as well. It has great clients, blue chip clients. It’s been established for years, but it had not grown anything like it could have done in a period of growth for the residential market that we’ve seen over the last few years. And I know that what I can do is help people grow and think about things from a different point of view, but it also because of its ownership through places of people, group, which is, a registered provider but has a number of other businesses as well.

00;39;45;11 – 00;40;12;22
GUEST
It just means that things like all of the profits from our business go back into the registered provider business and creates more housing and the circularity of that, I thought was amazing. Really like the fact that you can and I said it before in another interview that, you know, you can you can make profits, not be ashamed about it, because making profits is the way to bring investment into that market.

00;40;12;24 – 00;40;32;13
GUEST
And all pension funds are trying to solve is, you know, I need a return on my money because I need to give all pensioners a return on the money that they vested with us. And so, you know, if we want pension funds to come in and create more homes to help us, we need to show them that there are good returns, and not be ashamed about that.

00;40;32;13 – 00;41;02;23
GUEST
But at the same time, you can create social impact. You can create things that are helping, communities that are helping your customers, etc. and that sort of purpose, comes in, you know, in bags and bags with the group that we’re part of. The amount of social impact projects that they’re working on, the social value projects we do, the focus on the customer, the focus on health and wellbeing, education, employment for all customers.

00;41;02;25 – 00;41;32;17
GUEST
And we’re rolling that out, not just to the direct customers of the group, but also the indirect ones. The people within, the fund management business. And some of our, management businesses as well. So we have this vertically integrated company where we can source, develop, manage and investment, manage and and exit as well, so we can go all the way through the whole cycle and do it extremely well.

00;41;32;21 – 00;41;39;11
GUEST
And it’s got a track record in it and create purpose. It’s sort of it’s it felt too good to be true, to be honest.

00;41;39;14 – 00;41;50;23
HOST
You mentioned a couple of things in there. One is an app. Can you someone who doesn’t know what, an app is, can you just. Yeah. Explain what what that is. And, yeah, I’ve gone a little bit in terms of.

00;41;50;26 – 00;42;22;09
GUEST
That’s fine. So I suppose the old parlance is housing association. Yeah. So, our app is registered providers, so anyone who wants to employ grants and look after a capital, a affordable housing, needs to be a registered provider, which means they’re regulated by the regulator for social housing. So, all parents and you can get in there, a not-for-profit registered provider, which means all of the, all of the money they make gets rolled back into creating more housing.

00;42;22;12 – 00;42;36;05
GUEST
You can’t get a for profit registered provider, which means that, you are regulated, but you can also dividend money back out. And that’s the ones that pension funds come into so that they can take money out.

00;42;36;07 – 00;42;43;29
HOST
And they operate a lot of the the assets that you will go and build. Is that correct or.

00;42;44;02 – 00;43;14;05
GUEST
Actually it can be operated by we have management companies that are in the group called touchstone and RMG Residential Management Group. They’re the ones to manage it for us. But in terms of, you know, understanding of, of how to run a regulated entity, we’ve done it for nearly 50 years with in places for people group. You know, there’s there’s a wealth of experience and knowledge about how to invest in and manage, affordable homes.

00;43;14;07 – 00;43;18;10
HOST
So, can you you’ve got kind of three investment strategies, don’t you?

00;43;18;15 – 00;43;19;02
GUEST
At the moment.

00;43;19;02 – 00;43;28;03
HOST
At the business. Yeah. Can you just talk to me about the the name change to thrive you investments and then talk to me about those three different strategies that you currently have?

00;43;28;03 – 00;43;50;06
GUEST
Yeah of course. So when I joined, at the beginning of the year, and as you mentioned at the beginning, we were called PCP capital. And the brand awareness was quite low. What I wanted to do was drive brand awareness, but also I wasn’t sure that that was the right brand, that we were telling people what our values were.

00;43;50;09 – 00;44;09;08
GUEST
And I really think it’s important that people try and understand the sort of things that we wanted to do. Now I’ve sort of I’m not a marketing person, and I was just basically looking at it saying, well, we do investments and we’re in the living sector, so why don’t we call ourselves living investments? And I think I probably still own the domain names for those as well.

00;44;09;08 – 00;44;21;14
GUEST
Somewhere. But the people in the group who are in brand marketing, we’re like, why don’t we just, you know, think about that a bit more and see if we can come up with something that’s, you know, not quite so utilitarian.

00;44;21;16 – 00;44;25;08
HOST
Yeah. Yeah. You’re, you’re, you’re very smooth marketing slides in your MBA.

00;44;25;10 – 00;44;25;19
GUEST
Over a.

00;44;25;22 – 00;44;28;18
HOST
Couple of years ago. Yeah.

00;44;28;21 – 00;44;49;06
GUEST
And so we did this thing called a co-create, which was fascinating. And we got a whole load of stakeholders in and people from around the business and within the business and talked about what it is we are and what we kept coming back to is we’re all about making sure we invest properly, and we invest and get the right returns for our customers and our clients.

00;44;49;09 – 00;45;11;05
GUEST
But at the same time, we’re about doing that with the social conscience, and we’re about creating social impact. And you can we get the two of those things come hand-in-hand together, and we don’t want to focus on one to the exclusion of the other, because then it doesn’t work. You want, you know, if you only focus on social impacts and you don’t take care of your returns, your pension fund investors, you know, then.

00;45;11;05 – 00;45;11;19
HOST
It will turn.

00;45;11;19 – 00;45;32;08
GUEST
Out, just not going to turn up right? But if you only focus on your returns and don’t look after social impact, well, then you’re not doing what the purpose of what we want to do in the group is. And so those things really we kept saying the whole time, it’s like, you know, I think one of the analogies was, it’s like when you crack an egg open, you get two yolks, you get both at the same time in one go.

00;45;32;11 – 00;45;51;25
GUEST
And so actually what we were trying to then say is it’s not just living, it’s thriving. It’s sort of elevated from that. And that’s not to say that anyone actually had somebody say to me, does that mean that everyone who’s got the word living in their company isn’t doing it right? It’s not at all. It’s us just trying to sort of say what we’ve got as our purpose, which is.

00;45;51;28 – 00;46;11;10
GUEST
We do the living part, but we do another bit as well, which is we try to make sure everyone is thriving when they do it. And the thriving part is about thriving communities, about that social impact that we bring. It could be direct, it can be indirect, it can be both. The direct can be about what we’re doing and creating and that we’re providing more affordable housing.

00;46;11;16 – 00;46;29;26
GUEST
And the indirect is that everything that we do and our sister companies who manage it with us, profits go back to the company and they create more social housing for those those profits. And that was it really. And just sort of having that as far as our name and then getting the brand awareness higher because, you know, we’re trying to grow the company.

00;46;29;26 – 00;46;53;29
GUEST
I want more people to know what we’re doing. It just felt like doing that through that new brand was the right way. And so we’ve got a lot of taglines that we that, you know, that we use as well. And they always come as couplets to try and show those two sides. My favorite being, community Games Capital Wins, which is a bit of a play on words, on capital gains, etc. but it sort of encapsulates really what we’re after.

00;46;54;01 – 00;46;57;22
HOST
Talking about the three strategies that you,

00;46;57;24 – 00;46;58;19
GUEST
That we currently go.

00;46;58;20 – 00;47;04;19
HOST
Yeah, that you’ve currently got. Because if I’m not wrong, they’re called picture living. Yeah. New Avenue living and then igloo development.

00;47;04;24 – 00;47;30;17
GUEST
That’s right. So picture living has been going for over five years now and it’s, I suppose old parlance pairs new permanent suburban build to rent, which effectively means single family housing and low rise, apartment blocks. So not what we were creating it contained in London. They know the sort of heavily amenities more high rise apartment, but regional spread all over the UK.

00;47;30;21 – 00;47;53;01
GUEST
It’s got around 1800 homes or something in it at the moment. And it’s continuing to grow, and we buy small amounts of homes in, in locations all around the country. That’s joint venture with US University Superannuation Scheme and then New Avenue Living is our key worker fund. That’s in Scotland. We love this concept.

00;47;53;01 – 00;48;14;16
GUEST
Totally. It’s, for us, it’s, it helps what we call the squeeze middle, which are the people who find market value renting, too spicy. It’s too expensive for them in locations they want to be, but they earn too much to be. Ever get to the top of a housing list and so they’re in this middle where they’re sort of like, I need accommodation, I need to rent, but.

00;48;14;16 – 00;48;40;15
GUEST
Or buy, I suppose. But I need it to be at a discounted level. And so that’s what it’s an intermediate really strategy. And that’s what we’ve been creating in Scotland. We have, over 1100 homes now on that. They’re all new build. They’re all EPC A or B. So low energy bills as well. So the cost of occupancy is low and they’re all at a discount to market rent.

00;48;40;18 – 00;49;00;17
GUEST
Roughly between 50 to 75% of what the market rents are. And you have to have, there’s a you have to qualify by having, salary or household income that is below a threshold. So it is aimed at key workers or people have lower salaries, but it still means they can commute easily to their place of work.

00;49;00;19 – 00;49;29;03
GUEST
And that’s something that we are looking to roll out elsewhere, basically. It’s a very interesting strategy for, for us. And it’s one that, as I say, we’re really quite focused on that sector of the market. Housing associations look after the sort of real, affordable social rent side market value. We’ve got our own strategy, but lots of people are on really to try and help the people who are in that, where affordability is, you know, the biggest issue, especially in the cost of living crisis.

00;49;29;05 – 00;49;50;24
GUEST
And then I’ll ask one is igloo. That’s a partnership that we’ve had for a number of years. And we actually bought the company in January to the now a subsidiary of us. There are redevelopment, regeneration, should I say development company for regeneration. They again a UK wide. I’m very focused on, net zero or net positive homes.

00;49;50;24 – 00;50;00;21
GUEST
So what we’re after there is zero bills effectively. And they’re creating those, in partnerships all around the country. As you said, we have got six schemes up and running right now.

00;50;00;24 – 00;50;17;06
HOST
So a portfolio of about 700 million, 3500, private rented sector and for sale homes, as well as a six region projects. Yeah. You’ve got a target of 20,000 homes now, how are you going to get there and what are the strategies.

00;50;17;08 – 00;50;49;08
GUEST
Well, in the offing. So we’ve talked about one of them, which is this for profit RPA. And we’re going down the route of it makes sense for us to be doing capital, a affordable, more regulated, tenancies as well. So we’re going we’re setting this up, and talking to different investors about that strategy. So that’s one we have the ability within the, the places for people group to access stock that that building which can come into that strategy and we can buy in the open market as well.

00;50;49;10 – 00;51;08;26
GUEST
We will continue to grow our market value as well. As we say. I think the whole point about sort of trying to deliver homes is that you do it in a number of different tenures. So, we are growing the private rented market value one. But it’s at a small, affordable level. We make sure the affordability is right for the median incomes in the area.

00;51;08;29 – 00;51;32;07
GUEST
We will be growing our key worker. And we’re also looking at student as well. And the rationale for us looking at things like student, you know, there’s been lots of stories, haven’t there, about affordability of students. And if you look at the affordability, I think the National Union of Students says the affordable should be 130 pounds per week that a student is paying for its accommodation.

00;51;32;09 – 00;51;52;11
GUEST
It’s about 20%, I think, if the stock is at that level to 80% by definition, if I’ve got my numbers right, is that it’s unaffordable. And my concern or our general concern with that is that you’re going to then have, you know, university education will become elitist and only available to those who can afford these elevated levels. And we’re not alone in that.

00;51;52;11 – 00;52;24;00
GUEST
Lots of student accommodation providers are all trying to, you know, make sure that there is, affordability across the range. But again, it just comes down to supply. And so we’re looking at how we can come into that market, but specifically around making it affordable. And at that lower level. So not maybe, you know, looking less at things like studios and studios, but looking more at cluster flats, looking at making sure it’s a discount to, you know, whether prices are for that market, etc..

00;52;24;02 – 00;52;46;06
HOST
I’ve got so many more questions I could ask you for hours and hours and hours and just mindful of time. You’ve had a fascinating career as you’ve shared. I get the real sense that relationships, and kind of trust is really important to you as you’ve kind of gone back and, and leveraged existing relationships over your career and obviously recently appointed Jamie Younger.

00;52;46;10 – 00;52;54;27
HOST
Yeah. As fund manager out of, Patricia, having worked with him back in the alert time. You’re leaving days, right?

00;52;54;27 – 00;52;55;23
GUEST
Parks and company and.

00;52;55;25 – 00;53;13;10
HOST
Parks and company. And I’m really excited to see what what you and the team go on to do some. Can you just offer up a bit of advice? So maybe someone who’s early on in their career, like what advice would you give them? Who who might be a surveyor at a surveying practice right now who might have listened to this and gone?

00;53;13;10 – 00;53;29;17
HOST
Well, she’s worked in the US banking, she’s been on the equity side, you know, corporate finance. You know, you’ve kind of been able to evolve and and drive your career forward at rapid pace. What advice would you would you give to someone?

00;53;29;21 – 00;53;33;19
GUEST
I think it’s,

00;53;33;22 – 00;54;03;14
GUEST
That sometimes when you, when you want to move forward, it’s not a direct line forward. So, there’s this book called The Squiggly Career. And actually, the line should be going all over the place because that’s when you learn and you see the breadth, and don’t be afraid to move sideways, even if it’s sideways and a little bit back, because then you might find that you’ve opened up something that you can, move much more quickly in, or it can advance your career in so many different ways.

00;54;03;16 – 00;54;26;18
GUEST
And I’ve taken that sideways step, possibly backwards, a number of times and said, okay, I’m fine with, you know, I don’t have to move and get, you know, a promotion and a different title, etc. I’m moving because I’m going to be learning something that is a gap, and it’s a skills gap that I have and that I think I need and that’s that’s really what’s governed.

00;54;26;18 – 00;54;54;04
GUEST
How I’ve tried to move in my career. And if you get too comfortable, you’re not learning, you’re not growing. And, I enjoy working with people who are fine with being uncomfortable because that means that we’re all trying to think about things and learn things and do things in a slightly different way. And that’s not in a way to be indifferent for the sake of being different, but especially in a market like we’ve got today.

00;54;54;04 – 00;55;12;21
GUEST
It’s a it’s a market whereby, you know, interest rates have suddenly rose and we’re all in this new paradigm and lots of people are still trying to work out, you know, has the market settled? Am I interested in investing at this level or whatever it might be? So, you know, if you’re sitting there and trying to do what you were doing three years ago, it’s not going to work.

00;55;12;24 – 00;55;37;17
GUEST
You have to keep pivoting, and you have to keep looking for different ways to find routes to get things to happen. And that comes from working with people who are comfortable to make that change and think flexibly. And that’s who I like to surround myself with. And as I say, I’ve worked with Jamie Street. This is the third time, I’d be very happy to work with other people I’ve worked with before, and I’ve also returned, as I said before, to other things.

00;55;37;19 – 00;55;56;09
GUEST
Worked at Leinster twice, worked with teachers, twice moving away from people and keeping those relationships strong as it is. Absolutely the number one thing to do. This market is all about the people that you can call on and talk to and understand and and move forward with. Right.

00;55;56;12 – 00;56;09;29
HOST
A question as we draw to an end that I ask everyone who comes on the podcast is if I gave you 500 million pounds worth of capital, who are the people? What property and which place would you allocate that capital?

00;56;10;01 – 00;56;17;01
GUEST
So I’m going to make the assumption saying is it’s a hypothetical 500 million that that it’s an extra 500 million and not my first.

00;56;17;01 – 00;56;19;07
HOST
Correct.

00;56;19;10 – 00;56;53;21
GUEST
I would I like the idea of doing it for things that are purposeful. So housing for me is just the biggest crisis we’ve got in the UK right now. So it has to be with that. But also I think in things like moving us forward in things like renewable energy and infrastructure, I think those markets, both of those markets, I see housing anyway with one foot in real estate, one foot in the infrastructure market, it would be in those areas and you could play in different sort of areas of the risk spectrum with them to get different types of returns.

00;56;53;21 – 00;56;56;06
GUEST
But that’s most definitely where I would put it.

00;56;56;08 – 00;56;57;08
HOST
Across the UK.

00;56;57;09 – 00;56;58;08
GUEST
Across the UK.

00;56;58;10 – 00;57;02;12
HOST
And any people that you would bring on the journey in terms of, deploying that capital.

00;57;02;18 – 00;57;03;21
GUEST
The team I’ve got right now.

00;57;03;22 – 00;57;08;20
HOST
That anyone outside of your team.

00;57;08;23 – 00;57;22;07
GUEST
Yeah, I suppose mentors I’ve had along the way. They’d blush if I mentioned that, if I mention them. But I’ve had a number of people that I’ve worked with again on numerous occasions and very happy to work with them again. They know who they are.

00;57;22;09 – 00;57;33;08
HOST
Well, Kath, you’ve, like I said, you’ve had a fascinating, background career. You know, your energy is infectious. And I’m really excited to see what you and the team go on to do. Thriving investments.

00;57;33;08 – 00;57;37;01
GUEST
Thanks, Matt.

00;57;37;04 – 00;57;42;26
GUEST
I didn’t croak out either. It’s just psychosomatic. Is.

00;00;00;28 – 00;00;37;21
HOST
Welcome to the People Property Place podcast. I’m absolutely delighted to say that we are joined by Catherine Webster, CEO of Thriving Investments, formerly known as capital. Thriving investments is a leading fund manager with a social conscience. The business already manages three living strategies totaling 700 million, and so far it has acquired and delivered 3500 private rented sector and for sale homes, and has six regeneration projects underway as it targets 20,000 homes over the next decade.

00;00;37;23 – 00;01;07;20
HOST
Prior to joining Thrive Investments, Catherine was an Executive Director, Strategy Investment at Aquitaine and has previously held roles at Hudson Advisors and Lehman Brothers, among others. She has an MBA from Insead and is a graduate of the University of Reading. And it gives me great pleasure to welcome Kathy to the podcast, so I’m really excited to unpick your career and how you’ve got into property in the first place, but also flip to the negative side.

00;01;07;21 – 00;01;14;21
HOST
Yeah, throughout your career, but can you just tell me and the listeners a little bit about how you, how and why you got into property in the first place?

00;01;14;23 – 00;01;35;29
GUEST
Yeah, serendipitous. I think, generally, I think it was sort of one of those things when I was at school that was vaguely good at maths, quite liked a bit of geography, didn’t really like sitting still, and thinking and, and being part of a sort of a job that was a process and wanted more of a sort of, I don’t know, outdoors, thinking about things.

00;01;35;29 – 00;01;54;12
GUEST
Job. Which is going to sound horrendously vague, but actually somebody came in on a, a talk to the school and said, I’m a surveyor and this is what I do. And, you know, you get out and you’re meeting people and it’s a market. So we do transactions and, you know, it’s all about thinking about the economics of markets, etc..

00;01;54;12 – 00;02;05;23
GUEST
And I thought, well, that sounds interesting. And, went entirely for things up to that. So it literally was that one person. And back in the 80s, coming into the school that sort of triggered all of that.

00;02;05;25 – 00;02;09;29
HOST
And you had no family or no kind of prior context of real estate as an industry as a whole.

00;02;10;00 – 00;02;28;07
GUEST
No, not at all. My dad’s, was he’s retired now and lost a butcher and all of his, you know, parents and predecessors were in that. And my mother was a teacher, so, like, nothing at all. I like it. So it is just that serendipitous moment of meeting somebody and sparking, you know, those ideas.

00;02;28;08 – 00;02;37;14
HOST
Wow. So how did you take that kind of chance meeting and how did that evolve in terms of how did you kind of plot out the, you know, university in the next.

00;02;37;16 – 00;03;02;03
GUEST
Year or so? At the time, there were a few, only a few universities, doing the course, but I, ended up at Redding doing the land management course there, specializing in real estate investment and finance. Again, it’s because I’ve got more of a mass type brain and sort of that felt like the, the area of interest for me and then came out and did the surveying, you know, to get my, epq.

00;03;02;04 – 00;03;23;08
GUEST
So that was cool. You pieces on the HTC, you kind of get your likes. Yeah. So I got that, and I’d worked at what was whether Walgreen and Smiths back then. It’s changed its name several times. It’s now part of BNP Paribas, but all the people who were there, and, and, you know, it did a rotation through and all all the different areas of surveying.

00;03;23;11 – 00;03;45;01
GUEST
But I think I also quickly realized that, whilst real estate was of interest to me, I moved quite quickly, actually after qualifying, and moved into a very small company looking at fund management for a big US pension fund. It’s still investing. And that was way more of interest to me than doing the agency side, which frankly, I wasn’t very good at.

00;03;45;06 – 00;03;51;05
HOST
What why was it more interesting and what what what experience of surveying had you had or the rotations that you had up to that stage?

00;03;51;08 – 00;04;18;13
GUEST
Most of my first one actually was in business rates, which I was horrified about. And I don’t know why I was horrified about it, but I think it’s not didn’t seem a very sort of sexy area, did it? Thinking about, you know, business rates. But it was an extremely good area to learn. And because it’s valuation, it’s thinking about a lot of the different points about why property is good and not so good and how that compares to other things, and negotiation, which fundamentally is a massive part of this business.

00;04;18;15 – 00;04;38;20
GUEST
And so actually, it turned out to be a really good place. And then I moved into our city office, which at the time this was the early 90s. The city was dead. Huge oversupply of offices, you know, and all rent reviews were basically coming at nil increase. But we were doing rent reviews on some of the retail there and looking at some of the alternative views going on and valuation.

00;04;38;23 – 00;04;56;08
GUEST
And I found that all very interesting. But as I say, the, you know, I did a bit of investment agency there and realized that wasn’t I wasn’t very good at the agency side of it, but I liked the investment side and why you should be doing it, and therefore probably felt that I wanted to be more client side than advisory side.

00;04;56;08 – 00;05;04;19
HOST
And at that stage, was it very much a well-trodden path? Go and get your letters. Go and tell your agency, well, yeah, it wasn’t a you can go and be a principal or go go on to the top.

00;05;04;19 – 00;05;24;07
GUEST
So it’s hard. Yeah. And and again, you know I think with all of these things, it was serendipitous that I met some people who, were setting up and coming out of Lendlease. And it was a company called Parks and Company run by Joe Parks. I happened to have met somebody who was there as one of the sort of founding people, and they wanted a junior and, you.

00;05;24;07 – 00;05;24;26
HOST
Stuck a hand up.

00;05;24;26 – 00;05;31;02
GUEST
As well? Yeah, I think that’s it. I was sort of smiling and being inquisitive at the right time. So right time my place again.

00;05;31;05 – 00;05;34;14
HOST
And so what was the role that you went in to do? That business.

00;05;34;14 – 00;05;57;04
GUEST
So I was basically working with, the fund managers, investment managers and helping them sort of, do due diligence, find properties, do the modeling, write the reports, all of that sort of stuff. But it was learning from some very experienced people. I mean, it was sort of, you know, there was it was a very small company. I mean, I think I was the second employee other than the founders.

00;05;57;07 – 00;06;14;08
GUEST
But, you know, at the time we were in an office of five of us. And so I was learning from people who had years and years and years of experience, which was that was the deciding factor for me, really. It was sort of, you know, much as I loved being whether or as I said, I wasn’t very good at it, but I really enjoyed being there.

00;06;14;10 – 00;06;33;15
GUEST
You know, you’d learn from the people above you. And it was there were hierarchies, too, that I jumped there and was learning from people who’ve been in the business for decades and, and was learning huge amounts and being taken to every single meeting. And, you know, the sort of the learning curve was very steep, basically. But we were buying properties for, TIAA-Cref.

00;06;33;15 – 00;06;46;20
GUEST
So it’s a at the time it was one of the largest, pension funds, and it was basically buying assets. In the UK at the time. It then expanded to Europe while I was still at Parks and Company. I actually moved into a different role at that point.

00;06;46;22 – 00;06;50;28
HOST
And in terms of the investable universe, office, retail and industrial at that stage.

00;06;50;28 – 00;07;14;22
GUEST
Yeah. Yeah, exactly. We’d been buying, retail parks. We had offices. And we were doing it mainly, in joint venture. So we were doing joint ventures with, the predecessor to Delancey, as a corporate. So with Jamie Ritblat and also had done stuff with British Land, etc., but, you know, that’s what I mean.

00;07;14;22 – 00;07;23;25
GUEST
You were meeting some, you know, some of the, some of the real heavyweights in property and getting to speak with them and understand that. So as far as the learning curve, it was superb.

00;07;24;00 – 00;07;41;08
HOST
Yeah. Sounds absolutely phenomenal to kind of work with people who had decades worth of experience and, and kind of sit in their pockets and learn all the tricks of the trade and how they looked at things in lots of, supercharged your, your experience compared to your peers who are still, on the advisory side.

00;07;41;11 – 00;08;11;00
GUEST
Yeah, I think it was just, it was just a completely different path. I was learning about things that were, and, and also, you know, my curiosity was being piqued in very different areas. And it was being spread across a very wide area, whereas a lot of my peers were, becoming very, you know, their experience was more and probably more than once they had come through the ranks, you know, they’d gone into a department and were learning that and becoming experts in it.

00;08;11;02 – 00;08;28;25
GUEST
I was not an expert in anything, but I was getting to learn lots of things. And actually that is way more my, my sort of personality. Yeah. My patience level and my ability to concentrate on lots of, you know, on something for a very, very long time and, and get deep into it. It’s limited.

00;08;28;27 – 00;08;34;24
HOST
And so, so what was the what was the next move after Parkes and Company and why did you decide to, to change?

00;08;34;27 – 00;08;55;24
GUEST
So actually I moved internally in Parks and Company away from the fund management side and moved into the corporate finance side. And that was an area that had been set up, to advise clients. So actually, I went back into advisory. But they needed someone who was junior who could and come in and learn it, and it was a step sideways, possibly backwards.

00;08;55;26 – 00;09;23;23
GUEST
But the general point about it was that we were buying for teachers with all cash. And a lot of the people we were buying with were putting debt against their portion of the joint venture. And when you spoke to them about why they were doing it, it was very obvious that at the time. I know things have moved since then and this is the 90s, but if you’ve, you know, you were cash flowing, something on an asset of 70% and could borrow less than that, you know, the positive leverage meant that you were getting better equity returns.

00;09;23;23 – 00;09;52;23
GUEST
And, you know, and the risk profile wasn’t massively increased. So the corporate finance side of things was sort of. And then again, another area that I hadn’t really worked in at all, and I wanted to learn. So I moved into that and started working with people who had been in, banks and advisory sites. And was learning from them, but realized that there was a lot more to learn.

00;09;52;26 – 00;10;17;01
GUEST
And probably my the gaps in my knowledge were much bigger than, they had been on the property side when I was learning that because I had more of a basis in that. And so I went. That’s when I went to do the MBA. I actually went there on a bit of the securities route as well, because I decided that I was going to go and, do, an MSC in corporate finance at London Business School because that’s what I thought was missing from my knowledge.

00;10;17;03 – 00;10;36;15
GUEST
And I went along there and went to the evening all about it. And, you know, this is how you apply and this is what it’s all about. But I’ve done a load of research and really thought that was the right one. But they sat there and said, just to be clear, if you guys want to learn about management, marketing, how to run a business, all these other things, you’re in the wrong room.

00;10;36;15 – 00;10;53;04
GUEST
You need to be next door in the MBA room. And please don’t start this course thinking that we’re going to teach you that because we’re not. I’m paraphrasing. And I sat there, so. Oh, I do want to learn about all those things as well. Why would I just limit myself to only understanding this one part if I’m going to be investing?

00;10;53;04 – 00;11;13;20
GUEST
Because it’s it was quite a big amount of money that I’d be spending to do this. And so I went next door and sat with the MBA and thought, oh, okay, this is quite interesting. It’s a much longer course. London, I think, was two years. It might not be now, but it was two years at the time and not earning for two years.

00;11;13;20 – 00;11;33;27
GUEST
And, investing all of that money basically, and having to live in London, which we all know is not cheap, felt like too much of an expense. So that’s how I ended up at Insead. Instead. Its one year it was in France, which is a lot cheaper, so the sort of the opportunity cost or lost salary or whatever it was in terms of the investment I made was less, but it’s still a prestigious you.

00;11;33;28 – 00;11;37;04
GUEST
It’s a very prestigious MBA and I figured that I would, you know.

00;11;37;06 – 00;11;44;10
HOST
Learn more quickly had you self identified that. So had you had a mentor, you know, that kind of guided or helped you? I’ve had this.

00;11;44;10 – 00;12;16;15
GUEST
Tons of mentors, but it was I think it’s always the fact that I, part of it was self identified, and part of it was that I had spoken to people who’ve done MBAs, and then ask them about it. But the MBA part was, as I say, really only came out of this MSC conversation, in corporate finance and that was me basically not feeling 100% comfortable that I knew exactly what all of these things that people were talking about and, you know, trying to learn of other people who were trying to work all the time is great.

00;12;16;15 – 00;12;25;09
GUEST
But actually, you know, having a solid basis is also, from my point of view, you know, much more, comfortable.

00;12;25;11 – 00;12;30;24
HOST
So did did the, do the MBA plug, the, the gap or the hole that you.

00;12;30;26 – 00;12;54;09
GUEST
It definitely did. And it gave me so much more. I mean, I think so the finance part. Yeah, definitely. And but it was all the other stuff around it and actually, I think quite a lot of it was just, it was, it gave me an opportunity to sit back and think, because, you know, I’d been running quite hard up until that point.

00;12;54;09 – 00;13;11;18
GUEST
I’d been learning lots, I’d been working, you know, very long hours and never really stopped and sort of tried to amalgamate everything. And actually this was a chance to sort of sit back and think and look and sort of see things from the outside, but also because I was I was pretty much the only person there who had a real estate background.

00;13;11;18 – 00;13;30;19
GUEST
There was, a person I’ve met who was a lawyer who worked on some funds with me, but other than that, there was no one else really who had that. So seeing how other people viewed what they were doing and what I did and everything just gave me way more perspective on life because I had come through a degree in property, you know, from reading.

00;13;30;19 – 00;13;51;22
GUEST
So there were tons of us who came out as graduates, gone straight into the surveying again. Everyone around us was in that, in that sort of, I don’t know, there’s tramlines. A lot of my social life was with people who were still who were from reading and all the rest of it. So being able to come out and sort of see the world from a different place, especially for real estate, because we’re serving all of those industries, right?

00;13;51;25 – 00;14;03;03
GUEST
We’re trying to find solutions and make sure that the the property and the infrastructure and everything we’ve got works for those people. It was, it was a great time to sort of sit and take stock.

00;14;03;06 – 00;14;10;13
HOST
You then landed at, Hudson Advisors, Lone Star, if I’m not wrong, how did that come about? And what did your kind of role look like there?

00;14;10;15 – 00;14;29;01
GUEST
Well, so when I did, my MBA was, early 2000, so we just had 911. So that was fun and sort of I think I’ve made a, a bit of a habit of trying to find a job coming out of university was in a, a recession and then nine over 11 cause, you know, we’d had the.com crash and then we had, 911.

00;14;29;01 – 00;14;55;10
GUEST
And I just distinctly remember everybody coming into, into the business school and saying, well, normally I’d be telling you that we would have X number of jobs, but we don’t. This year, which is coming to say, good luck. You were like, oh, this is going to be fun. But I think, again, you know, I wasn’t going to go down the sort of, the investment bank or the, management consultant who were the people who were sort of coming in for the milk rounds, had to find it by myself.

00;14;55;13 – 00;15;12;27
GUEST
I’d been in Europe. I’d learned in theory. I’d learned to foreign languages. And I wrote an email. An email I did in my, Spanish exam and an essay on shareholder value. And so I was thinking about this morning, and I couldn’t even tell you any of the words at all in that now, but there we go.

00;15;12;29 – 00;15;34;01
GUEST
But I sort of came out feeling that I had this European presence now, and it only really worked in the UK up until that point and really wanted to sort of be able to, you know, use languages, etc.. Rather naively probably. But, the the Hudson role working with Lone Star, was all about buying across Europe.

00;15;34;04 – 00;15;55;20
GUEST
The office was based in London, and that fitted me perfectly the opportunity to be, again with some very, senior people who’d been in the industry a lot. I could learn a lot from them and then take that and apply it to different things around Europe and different markets. Was was really the very interesting part of that role.

00;15;55;22 – 00;16;17;21
GUEST
Which we did. I didn’t stay there very long. There was a very strong reason for that. I loved it there. But I moved actually to Lehman, having said I wouldn’t go to an investment bank and then did, the Hudson roles actually moved everybody to Germany, and I could see this. They were moving generally people on a sort of, every month there’d be another sort of person who’d get the you and your family.

00;16;17;21 – 00;16;35;09
GUEST
And I’m moving to Germany because that was when all the non-performing loans from Germany were coming out, and they could see that as a very big growth area for them. From a personal point of view, I didn’t want to move to Germany. And so I realized that actually I needed to find something else that was sort of based in London, but could still provide that.

00;16;35;09 – 00;16;47;01
GUEST
And at the time, Lehman was absolutely doing that. So I moved in to do the, equity co-investment. And also you could do mezzanine loans as well. Within that group.

00;16;47;03 – 00;16;53;07
HOST
So, someone listening to this who doesn’t know what equity co-investment means, mezzanine loans. Oh, yes. Oh, can you just tell them, please?

00;16;53;08 – 00;17;17;23
GUEST
Yes. So, Lehman was a source of capital. And so if we were going to put equity cash into a project, alongside a partner, it would be alongside an operating partner who was bringing the expertise. So that’s the co-invest part. We would basically allow somebody to do more than they were capable of doing on their own balance sheet basis.

00;17;17;25 – 00;17;34;27
GUEST
Sometimes we did that with equity, and sometimes if they needed to plug the gap because they didn’t have enough money, we would come in with a mezzanine loan. And that basically means you normally get a loan, which we call senior, which is effectively just like a mortgage on your house. And then the rest of it is cash.

00;17;34;27 – 00;17;47;03
GUEST
The mezzanine sits in the middle, so it’s slightly more, equity like in its risk profile. And it costs more than senior, obviously, because it’s more risky.

00;17;47;05 – 00;18;08;05
HOST
And so you are you’re working across both equity investment and mezz. Yeah. Tranches as well. Still with within direct real estate. So were you doing a lot of screening of operating partners and deals at this stage, and had your role materially changed from what you’d previously done, or was it similar but with just a slightly different lens?

00;18;08;07 – 00;18;32;16
GUEST
I think it’s a different lens. It was a different risk profile as well from having worked, doing right at the very start, doing the work with the pension fund, which was very much core return. So low risk, lower returns. We were working with some amazing operating partners. I mean, at the time we did joint ventures with United Students.

00;18;32;18 – 00;18;58;25
GUEST
And this was early 2000. So maybe 2003, 2004. That’s a very mature market, you know, to obviously, you know, have have well, that one of the largest players in that market and very well established. But at the time it was, a fairly fledgling company that’s feels wrong to say. Right now, but they were trying to grow, they had, again, constraints on their balance sheet as to what they could do.

00;18;58;28 – 00;19;21;14
GUEST
Constraints really from, they were listed from the stock exchanges to the size of projects they could do. So we did two of their larger deals with them and development deals, and just meant that some of the risk that they were taking there was was lower, but it was people like that that we were doing deals with. So, amazing operators, just people who needed people to believe in that sector when that sector at the time was immature.

00;19;21;17 – 00;19;41;03
HOST
Talk to me about the GFC and, and, and Lehman because you actually went through it. I did and I’m sure we could probably do five podcasts on this. Yeah. So the, the kind of the top line, Alex, I know you left in, 2011. Yes. Talk to me about that kind of period and, the market and, and what your role looked like then.

00;19;41;06 – 00;20;03;23
GUEST
So, I mean, if we cast our minds back 2007, August 2007, I think it was we had northern Rock, issues or what went on with northern Rock and all those queues outside. You remember all of that? And that was sort of a big shock to the market. But the market then carried on a bit longer, was limping along.

00;20;03;23 – 00;20;35;09
GUEST
And then in March we had Bear Stearns. I remember we were all at Mipim when we got the announcement. The Pistons was, was in trouble and was being rescued. And we all knew that, you know, things weren’t going well. We were all in the process of trying to work, work out, positions that we had and make sure the, the risk that we were taking was lowered, etc. at the time, we had a number of positions in Lehman’s balance sheet and what we were doing, and this was subsequently done by others after Lehman went bust.

00;20;35;09 – 00;20;53;16
GUEST
We just didn’t get there quickly enough. Was we were setting up a bad bank. In good bank, there was going to be a split, and everyone who had shares in Lehman would get shares in both, and there would be liquidity of both, which would meant really that, you know, you like getting bad bank away. Good bank could then sort of be free to do what it wanted.

00;20;53;16 – 00;21;21;23
GUEST
Again. So I worked on every single position in the on the European balance sheet for real estate. Because I was going to be reporting to someone in the US who was going to be running that bank real estate. So I basically spent the entire summer, in a room going through every single position, making sure that I understood it so that we could move stuff away and know that you know, what the valuation was, etc. what that meant was we didn’t get there in time.

00;21;21;26 – 00;21;42;12
GUEST
And the, the shorting of the market of the Lehman stock meant that, you know, insolvency came about. And we tried very hard to see if we could, get some liquidity right at the last moment. I distinctly remember being in a Madonna concert, Wembley, actually, and being called into the office at 11:00 at night and thinking, this doesn’t sound very good.

00;21;42;19 – 00;21;58;26
GUEST
And I didn’t leave again until the Sunday. I think that was probably 4 or 5 days that I didn’t leave the office. And we just put my head down on the desk and sleep for a bit and carry on. But by the Sunday we knew, I mean, I came home and knew that the phone hadn’t rung. No one, no one had asked us any questions for 24 hours.

00;21;58;26 – 00;22;21;29
GUEST
It’s like no one’s no one’s out there buying us. But what it meant on the Monday when I came in and we had administrators running around trying to sort of sort everything out was when they said, okay, who knows? Most about all of these positions. It was like, okay, I’ve spent the last X number of months getting to know everything because I was going to be staying with those assets and not with the new thing.

00;22;22;02 – 00;22;49;03
GUEST
So there were three of us who stayed, and then we actually managed to get jobs for other people. Just because because of the scope of the work that we needed to do. But fundamentally, there were three of us who were working through it with WC, in the UK administration. It then became clear that a lot of the European assets actually were under the US administration, not the UK one, just because of where the company sat and where their parents were.

00;22;49;05 – 00;23;15;10
GUEST
And so in January I actually moved to the US one having sort of worked for three months with TWC and let them understand everything that was in this US administration was a lot easier to work with. The structure they’ve got there is that you have this moratorium, but you can still, trade is not the right word, but you could still you can do a lot more under the US, you know, chapter 11 than you can under UK administration.

00;23;15;12 – 00;23;37;22
GUEST
And so we actually went and invested more money by buying in other, positions around the ones we had so that we would end up with a better value. And you can do that on the basis that the money that you’re investing is safe and it’ll improve the value of the thing that you’ve already got. Yeah. So if we owned like 20% of the loan, we would go and buy the remaining loan.

00;23;37;24 – 00;23;43;01
GUEST
And that just meant that there was better liquidity. Or you could, you could actually speak,

00;23;43;03 – 00;23;43;22
HOST
More control.

00;23;43;22 – 00;23;54;00
GUEST
More control exactly with borrowers and sort things out more. When you weren’t dealing at the time, you were dealing with a lot of people who were all trying to work out what they were doing, because all of these things that, you know.

00;23;54;02 – 00;23;57;17
HOST
They’re all fragmented and actually pretty darn close together. Yeah. Control.

00;23;57;20 – 00;23;58;07
GUEST
Exactly.

00;23;58;12 – 00;23;58;27
HOST
Right.

00;23;59;00 – 00;24;19;20
GUEST
So a lot of it involved, once again, it’s all around sort of okay, what do you know. And the sort of breadth of how you can think about things, lots of pivoting to sort of think about how you can, you know, make the best out of that situation. And reading a lot of documents and every single word, which is probably make me slightly paranoid after that.

00;24;19;20 – 00;24;23;03
GUEST
But when I don’t like documents because every word counts.

00;24;23;03 – 00;24;26;05
HOST
Yeah. Especially for someone who doesn’t like sitting still, as you said, it can do.

00;24;26;07 – 00;24;40;14
GUEST
You could say if I need to, but if you ask me for work to work for a year on one thing, then I can’t then. But now I can focus on I can focus on documents and every single word counted at that point. That was that was a lot of learning.

00;24;40;16 – 00;24;54;12
HOST
Again, that period must have, you know, supercharged your experience in comparison to some of your peers at, at other shops. Just in terms of the amount of work that you’re getting through the the intensity of it, the pressure around it as well.

00;24;54;14 – 00;25;18;17
GUEST
I think I think that’s right. I mean, actually, when you look back at it, as I say, that the chapter 11 administration or insolvency, because it allowed us to do things, actually meant we were one of the only people who were able to do this. There were a lot of other people sitting in other banks who weren’t allowed to change anything because of fear of, you know, crystallizing anything, basically.

00;25;18;24 – 00;25;37;09
GUEST
And they wanted to sort of, you know, work through things over a very long time period because Lehman had gone bust. Everybody knew that, you know, there wasn’t we couldn’t get any worse. Right? We were already at the bottom. And therefore you sort of had, I think, much more scope and leeway to do stuff at a time when there was a lot of paralysis, which I think is your point.

00;25;37;10 – 00;25;40;08
GUEST
I’m totally agree.

00;25;40;11 – 00;25;58;07
HOST
You moved after a stint at Lehman. Yeah. To TIAA. Yes. For a short period before going back to Hudson. Can you just talk to me about that? Because I’m also keen to spend a bit of time in this conversation with Jane and then more on on thrive in the market as well. But just kind of trying to.

00;25;58;15 – 00;26;19;12
GUEST
You know, that’s one question. So, at the time, as we say, the market was in paralysis. Most of the banks weren’t lending at all because they were trying to sort out their loan books. And a lot of people were setting up debt funds because this was the sort of, okay, that’s where we can get liquidity from Citi.

00;26;19;12 – 00;26;37;04
GUEST
Achraf was the pension fund that I’d been working with when I first moved out of West roles and moved into fund management, and I’d always kept in contact with them, and they basically said, you guys have been in this market in Europe for so long and actually in the States, your loan book, your real estate loan book is bigger than your equity book.

00;26;37;07 – 00;26;56;18
GUEST
So you have more loans than you do, actually, properties that you own in terms of dollars. But you don’t have any loans in Europe, but you’ve been in the market for, I think at the time was something like 17 years. This is this is your market. You need to be here. And at the time, you know, people couldn’t get a loan on anything like what they had been before.

00;26;56;18 – 00;27;18;00
GUEST
And low leverage loans were, you know, had margins that were things that hadn’t been seen for years at that level. But it really was a chance of like the market has massively shifted. There’s an absolute ability for new entrants to come in and you need to come in. You know, the sort of the, the hold on the market up until then.

00;27;18;00 – 00;27;43;25
GUEST
The European market has always been the liquidity and it’s come back a little bit to that. But the liquidity has always been around five year terms and floating rate. And that was mainly the UK banks and German lenders and that sort of ilk. So in the US they have floating rate, but they also have this fixed rate debt which is coming mainly from insurance companies, which is what geographic was doing.

00;27;43;27 – 00;28;06;26
GUEST
And, and introducing that into the, into Europe when the market was basically, you know, looking inward and not able to sort of help its clients was the proposition that I went to them with and said, let’s do this. We did it. We set it up. But in the meantime, TIAA-Cref having conversations with Henderson and that merger was happening.

00;28;06;29 – 00;28;07;16
HOST
Which is now.

00;28;07;16 – 00;28;40;23
GUEST
Nuveen, which is now Nuveen. Exactly. And, and they had a debt fund that was being set up. Christine, some took that over and was running that. And so we had this sort of the balance sheet money, if you will, of to crash on the fixed rate. And then we had the debt fund. And when we both got together and sort of, you know, both businesses were put together, it was an interesting proposition, but it probably wasn’t as interesting as it was for me when I was thinking about growing the business and working back in the small company.

00;28;40;26 – 00;29;08;05
GUEST
Yeah. And that’s really the bit that I like is the sort of, is being a bit more flexible about how to think about things. And this would back into a big company, and thinking about things from, from much more of a sort of fund management perspective. And at the time, Lone Star Hudson guys had come back from Germany, were now massively in the UK and buying NPLs in the UK.

00;29;08;05 – 00;29;15;03
GUEST
And they said, we need you to come over with your holistic view and try and help us with a whole load of transactions here.

00;29;15;05 – 00;29;19;11
HOST
And then NPL, for those who don’t know what it is, is forming loan non-performing loans.

00;29;19;11 – 00;29;24;06
GUEST
So that’s what the banks were selling off to clear their balance sheet so that they could then go forward and lend again.

00;29;24;11 – 00;29;29;17
HOST
And you guys were buying them at a discount, like packaging them up, working them out. Exactly. Making a profit.

00;29;29;21 – 00;29;31;05
GUEST
Exactly.

00;29;31;07 – 00;29;38;15
HOST
So talk to me about containment and how kind of the move out of, out of that came around.

00;29;38;18 – 00;30;08;24
GUEST
Yeah. So, the non-performing loan market, exactly as you described, you buy in bulk and then you sort out and, and, and it’s actually quite a short period between the purchase and when you’ve sort of exited from, from that. The reason I came in was because I was taking a very holistic view across different markets, and they had been doing lots of different deals, and I was plucking things from different deals, putting them together as portfolios and selling them.

00;30;08;27 – 00;30;14;20
GUEST
So the if I did my job well, I would be out of a job quickly.

00;30;14;22 – 00;30;16;16
HOST
Yeah.

00;30;16;19 – 00;30;49;13
GUEST
And we did that and we, we were parceling up huge, hundreds of millions of portfolios into markets whereby as soon as the debt market basically was opening up, that allowed us to sell on, because that allowed other purchasers to come in and use the debt market there, and that’s what we’d been doing. So that, again, was sort of plucking bits of information from all of the different parts of the career that I’d had, and allowing us to sort of think, you know, again, from a sort of big strategy in a big picture strategy side of things about how we could transact.

00;30;49;16 – 00;31;14;11
GUEST
So when we were approaching the fact that actually, you know, the number of employees that were remaining on the balance sheet were getting quite low. And that was, you know, the sort of the bulk of stuff had been dealt with. The company had been looking at the Take Private of Quinn team, and that was 2015. It occurred in September 2015 and I moved in January and and contain had been, as I say, a listed company.

00;31;14;11 – 00;31;35;16
GUEST
We took it private as part of the take private. They repaid all of the company’s debt and its and its in its bonds, but it had a massive amount of development to do and the focus was to create, build to rent. Wembley and build to rent had been sort of I mean, it had been around the land.

00;31;35;16 – 00;31;54;25
GUEST
So you were doing a lot of it with the get living in the old, in Stratford in the old Olympic site. Yeah. But not a lot had occurred other than that, obviously. And, and I think Invesco were probably active all at that time. But in terms of, you know, you had to create it, you had to develop it wasn’t something that you could transact and buy in the market.

00;31;54;27 – 00;32;13;11
GUEST
And so the opportunity to get a load of land, on a good transport hub in London and create this, was very exciting. It was a different strategy to the one that the listed company had had, mainly because the listed company had constraints about the amount of development and the amount of debt it could take on.

00;32;13;14 – 00;32;41;25
GUEST
But all of those constraints were gone. Now, it was known privately. And, I came in basically to help them sort of supercharge that, get the investment in and understand and, and, and basically put the plan together. It sounds like I did it single handedly. That’s not what I’m trying to impart. We were mobilizing massive teams, you know, from a group whereby, paraphrasing slightly, they were probably doing a new development every 18 months.

00;32;41;27 – 00;33;14;03
GUEST
We were starting new developments every six months. And, and, you know, these developments were 300 units plus the largest one being almost 800 units in one go. And so the amount of money that was, that was needed and invested and the resources from people and time and sort of coordination, etc. was huge. And so we actually got a big loan, an 800 million pound loan, the largest that that anyone had ever given in development terms for years.

00;33;14;05 – 00;33;35;24
GUEST
And in a new sector, which was incredibly difficult because most people, when the lending want to know that, you know, it’s a sector that they know they can get out of and they’re comfortable because it’s in it’s trading. But it again, went back to, I suppose, were, you know, one of the things I’ve mentioned before, it’s like if it’s an immature sector, just like, you know, it was in students 20 years ago now, this was an immature sector again.

00;33;35;24 – 00;33;40;09
GUEST
But you can draw on a whole load of different things to say to people. The risk is fine and here’s why.

00;33;40;11 – 00;33;55;00
HOST
But also you must have been integral in that. Having sat on the other side of the table and sort of seen and and the, the quantum of work that you’d gone through for them to understand you and have trust in you. And I’ve, I don’t know if it’s you who kind of originated and structured that 800 million pound loan.

00;33;55;00 – 00;34;05;08
HOST
I’m sure there’s a team. And it must have been confidence in terms of the leadership team around, signing that off and the and the business plan that you needed it for.

00;34;05;09 – 00;34;31;19
GUEST
Yeah, exactly. But also the size of Lone Star and the, you know, the depth of the amount of money that they’ve got behind it and they’ve invested in it. Simon Carter was the finance director at the time, was obviously now CEO of British Land. So he and I were working on that loan together. And sort of, and also just really trying to think about how we could do this in the most efficient manner as opposed to sort of the normal way.

00;34;31;19 – 00;34;50;08
GUEST
That’s the right way of saying it would be. And what most people have done. Would you put a loan per property? But that means that you’re using, you know, the the equity goes in and then your loan. And then once you’ve got to the point that it’s up and running, you can then refinance it and refinance your loan out.

00;34;50;10 – 00;35;15;18
GUEST
What we had was this 800 million for everything. And it sort of meant that because of the fungible nature of it, you didn’t have to put in so much equity. But everyone got everything as their certificate. The whole estate is here, and therefore your risk is lower because we’re not going to let everything drop. Whereas if one property went wrong, the theory is that if it goes wrong, you could hand the keys back on that, not that you would, but that that is how it could work.

00;35;15;21 – 00;35;26;13
GUEST
So actually sort of trying to think about things on a more on, you know, again, looking at it from a different angle. And that’s always the sort of I suppose that’s the intellectual challenge I quite like about lots of different things.

00;35;26;13 – 00;35;29;27
HOST
And the value in structuring it and, and the positioning part of it.

00;35;30;00 – 00;35;54;24
GUEST
But for me, also the real interesting part about it was that, you know, it’s an operating business and lots of things in real estate have been moving away from it being the sort of the landlord collects its check. And in 25 years at the end of the lease, you know, it has a conversation with the tenant. Again, I’m being facetious, but, you know, everything was moving way more into that operating world, and I haven’t really done that much in operating businesses.

00;35;54;26 – 00;36;06;11
GUEST
So this was the first time that I could get very close and see and understand it, because I was inside, and learning when everyone else was learning. So that for me, was the major drivers to want to be to.

00;36;06;13 – 00;36;16;21
HOST
Talk to you about, how capital came around and the role of the joining as a chief exec. Yeah. If you could just tell me about that, that’d be great.

00;36;16;23 – 00;36;49;28
GUEST
Yeah. So I suppose the operating business part that I was talking about was fundamentally really different, but also very interesting. I mean, it’s actually, you know, it’s residential. We’ve all live in a home. We all understand it. We probably all think we’re experts on it. But understanding how you can manage large amounts of, homes, large amounts of customers, making sure that you are looking after your customers properly, it’s a very different model to a lot of real estate,

00;36;50;00 – 00;36;50;29
HOST
Because it’s so granular.

00;36;51;00 – 00;36;52;19
GUEST
Because it’s so granular and.

00;36;52;21 – 00;37;00;21
HOST
So emotional, emotionally charged, because that’s someone’s actual home rather than there’s not an office, it’s just a lease and a place of.

00;37;00;21 – 00;37;28;22
GUEST
Work. Exactly. And but I think also, you know, lots of customers have much more vested in it, even if it is that they’re renting and not owning. But I think it’s a fascinating it’s a fascinating market. And we all know that there’s a housing crisis. And you need lots of new houses coming on stream in all different ten years in order to even have a, you know, a, a go at trying to solve that.

00;37;28;24 – 00;37;47;17
GUEST
And just sort of and just building houses for people to buy. Okay, fine. But actually, you know, what do people do until they can’t buy? Does everybody want to buy? You know, people make lifestyle choices really about what they want elsewhere in the in the world, lots of people are in the private rented sector and very happy.

00;37;47;20 – 00;38;18;28
GUEST
It’s a very UK centralized thing that people are very focused on home ownership and having an alternative, for running a business properly where you treat your customers properly and professionally as a landlord. I just think is is absolutely the right way to go for part of that solution. And so having worked at Quentin and we got, you know, we’ve developed thousands of units, leased them up, developed the operating business within the company as well.

00;38;19;00 – 00;38;48;03
GUEST
I really wanted to learn more about how we could do more of that elsewhere. And actually part of what we were doing as well was we actually sold off the affordable units, up at Quentin and didn’t set ourselves up as, a private registered provider. But that was something that was a quite a lot of interest to me, because solving the affordable affordability issue needs, you know, is, again, a massive part of the housing crisis.

00;38;48;05 – 00;39;13;11
GUEST
And so the PSP capital role was really interesting. And it’s and for a number of reasons, I think it’s unique in the way it it sits. It is a fund manager with all of the credentials of being a fund manager. It’s, regulated by the financial Conduct Authority. So we can look after people’s money and on a discretionary basis, not all of the everything that we do is on that basis.

00;39;13;11 – 00;39;45;08
GUEST
We have joint ventures as well. It has great clients, blue chip clients. It’s been established for years, but it had not grown anything like it could have done in a period of growth for the residential market that we’ve seen over the last few years. And I know that what I can do is help people grow and think about things from a different point of view, but it also because of its ownership through places of people, group, which is, a registered provider but has a number of other businesses as well.

00;39;45;11 – 00;40;12;22
GUEST
It just means that things like all of the profits from our business go back into the registered provider business and creates more housing and the circularity of that, I thought was amazing. Really like the fact that you can and I said it before in another interview that, you know, you can you can make profits, not be ashamed about it, because making profits is the way to bring investment into that market.

00;40;12;24 – 00;40;32;13
GUEST
And all pension funds are trying to solve is, you know, I need a return on my money because I need to give all pensioners a return on the money that they vested with us. And so, you know, if we want pension funds to come in and create more homes to help us, we need to show them that there are good returns, and not be ashamed about that.

00;40;32;13 – 00;41;02;23
GUEST
But at the same time, you can create social impact. You can create things that are helping, communities that are helping your customers, etc. and that sort of purpose, comes in, you know, in bags and bags with the group that we’re part of. The amount of social impact projects that they’re working on, the social value projects we do, the focus on the customer, the focus on health and wellbeing, education, employment for all customers.

00;41;02;25 – 00;41;32;17
GUEST
And we’re rolling that out, not just to the direct customers of the group, but also the indirect ones. The people within, the fund management business. And some of our, management businesses as well. So we have this vertically integrated company where we can source, develop, manage and investment, manage and and exit as well, so we can go all the way through the whole cycle and do it extremely well.

00;41;32;21 – 00;41;39;11
GUEST
And it’s got a track record in it and create purpose. It’s sort of it’s it felt too good to be true, to be honest.

00;41;39;14 – 00;41;50;23
HOST
You mentioned a couple of things in there. One is an app. Can you someone who doesn’t know what, an app is, can you just. Yeah. Explain what what that is. And, yeah, I’ve gone a little bit in terms of.

00;41;50;26 – 00;42;22;09
GUEST
That’s fine. So I suppose the old parlance is housing association. Yeah. So, our app is registered providers, so anyone who wants to employ grants and look after a capital, a affordable housing, needs to be a registered provider, which means they’re regulated by the regulator for social housing. So, all parents and you can get in there, a not-for-profit registered provider, which means all of the, all of the money they make gets rolled back into creating more housing.

00;42;22;12 – 00;42;36;05
GUEST
You can’t get a for profit registered provider, which means that, you are regulated, but you can also dividend money back out. And that’s the ones that pension funds come into so that they can take money out.

00;42;36;07 – 00;42;43;29
HOST
And they operate a lot of the the assets that you will go and build. Is that correct or.

00;42;44;02 – 00;43;14;05
GUEST
Actually it can be operated by we have management companies that are in the group called touchstone and RMG Residential Management Group. They’re the ones to manage it for us. But in terms of, you know, understanding of, of how to run a regulated entity, we’ve done it for nearly 50 years with in places for people group. You know, there’s there’s a wealth of experience and knowledge about how to invest in and manage, affordable homes.

00;43;14;07 – 00;43;18;10
HOST
So, can you you’ve got kind of three investment strategies, don’t you?

00;43;18;15 – 00;43;19;02
GUEST
At the moment.

00;43;19;02 – 00;43;28;03
HOST
At the business. Yeah. Can you just talk to me about the the name change to thrive you investments and then talk to me about those three different strategies that you currently have?

00;43;28;03 – 00;43;50;06
GUEST
Yeah of course. So when I joined, at the beginning of the year, and as you mentioned at the beginning, we were called PCP capital. And the brand awareness was quite low. What I wanted to do was drive brand awareness, but also I wasn’t sure that that was the right brand, that we were telling people what our values were.

00;43;50;09 – 00;44;09;08
GUEST
And I really think it’s important that people try and understand the sort of things that we wanted to do. Now I’ve sort of I’m not a marketing person, and I was just basically looking at it saying, well, we do investments and we’re in the living sector, so why don’t we call ourselves living investments? And I think I probably still own the domain names for those as well.

00;44;09;08 – 00;44;21;14
GUEST
Somewhere. But the people in the group who are in brand marketing, we’re like, why don’t we just, you know, think about that a bit more and see if we can come up with something that’s, you know, not quite so utilitarian.

00;44;21;16 – 00;44;25;08
HOST
Yeah. Yeah. You’re, you’re, you’re very smooth marketing slides in your MBA.

00;44;25;10 – 00;44;25;19
GUEST
Over a.

00;44;25;22 – 00;44;28;18
HOST
Couple of years ago. Yeah.

00;44;28;21 – 00;44;49;06
GUEST
And so we did this thing called a co-create, which was fascinating. And we got a whole load of stakeholders in and people from around the business and within the business and talked about what it is we are and what we kept coming back to is we’re all about making sure we invest properly, and we invest and get the right returns for our customers and our clients.

00;44;49;09 – 00;45;11;05
GUEST
But at the same time, we’re about doing that with the social conscience, and we’re about creating social impact. And you can we get the two of those things come hand-in-hand together, and we don’t want to focus on one to the exclusion of the other, because then it doesn’t work. You want, you know, if you only focus on social impacts and you don’t take care of your returns, your pension fund investors, you know, then.

00;45;11;05 – 00;45;11;19
HOST
It will turn.

00;45;11;19 – 00;45;32;08
GUEST
Out, just not going to turn up right? But if you only focus on your returns and don’t look after social impact, well, then you’re not doing what the purpose of what we want to do in the group is. And so those things really we kept saying the whole time, it’s like, you know, I think one of the analogies was, it’s like when you crack an egg open, you get two yolks, you get both at the same time in one go.

00;45;32;11 – 00;45;51;25
GUEST
And so actually what we were trying to then say is it’s not just living, it’s thriving. It’s sort of elevated from that. And that’s not to say that anyone actually had somebody say to me, does that mean that everyone who’s got the word living in their company isn’t doing it right? It’s not at all. It’s us just trying to sort of say what we’ve got as our purpose, which is.

00;45;51;28 – 00;46;11;10
GUEST
We do the living part, but we do another bit as well, which is we try to make sure everyone is thriving when they do it. And the thriving part is about thriving communities, about that social impact that we bring. It could be direct, it can be indirect, it can be both. The direct can be about what we’re doing and creating and that we’re providing more affordable housing.

00;46;11;16 – 00;46;29;26
GUEST
And the indirect is that everything that we do and our sister companies who manage it with us, profits go back to the company and they create more social housing for those those profits. And that was it really. And just sort of having that as far as our name and then getting the brand awareness higher because, you know, we’re trying to grow the company.

00;46;29;26 – 00;46;53;29
GUEST
I want more people to know what we’re doing. It just felt like doing that through that new brand was the right way. And so we’ve got a lot of taglines that we that, you know, that we use as well. And they always come as couplets to try and show those two sides. My favorite being, community Games Capital Wins, which is a bit of a play on words, on capital gains, etc. but it sort of encapsulates really what we’re after.

00;46;54;01 – 00;46;57;22
HOST
Talking about the three strategies that you,

00;46;57;24 – 00;46;58;19
GUEST
That we currently go.

00;46;58;20 – 00;47;04;19
HOST
Yeah, that you’ve currently got. Because if I’m not wrong, they’re called picture living. Yeah. New Avenue living and then igloo development.

00;47;04;24 – 00;47;30;17
GUEST
That’s right. So picture living has been going for over five years now and it’s, I suppose old parlance pairs new permanent suburban build to rent, which effectively means single family housing and low rise, apartment blocks. So not what we were creating it contained in London. They know the sort of heavily amenities more high rise apartment, but regional spread all over the UK.

00;47;30;21 – 00;47;53;01
GUEST
It’s got around 1800 homes or something in it at the moment. And it’s continuing to grow, and we buy small amounts of homes in, in locations all around the country. That’s joint venture with US University Superannuation Scheme and then New Avenue Living is our key worker fund. That’s in Scotland. We love this concept.

00;47;53;01 – 00;48;14;16
GUEST
Totally. It’s, for us, it’s, it helps what we call the squeeze middle, which are the people who find market value renting, too spicy. It’s too expensive for them in locations they want to be, but they earn too much to be. Ever get to the top of a housing list and so they’re in this middle where they’re sort of like, I need accommodation, I need to rent, but.

00;48;14;16 – 00;48;40;15
GUEST
Or buy, I suppose. But I need it to be at a discounted level. And so that’s what it’s an intermediate really strategy. And that’s what we’ve been creating in Scotland. We have, over 1100 homes now on that. They’re all new build. They’re all EPC A or B. So low energy bills as well. So the cost of occupancy is low and they’re all at a discount to market rent.

00;48;40;18 – 00;49;00;17
GUEST
Roughly between 50 to 75% of what the market rents are. And you have to have, there’s a you have to qualify by having, salary or household income that is below a threshold. So it is aimed at key workers or people have lower salaries, but it still means they can commute easily to their place of work.

00;49;00;19 – 00;49;29;03
GUEST
And that’s something that we are looking to roll out elsewhere, basically. It’s a very interesting strategy for, for us. And it’s one that, as I say, we’re really quite focused on that sector of the market. Housing associations look after the sort of real, affordable social rent side market value. We’ve got our own strategy, but lots of people are on really to try and help the people who are in that, where affordability is, you know, the biggest issue, especially in the cost of living crisis.

00;49;29;05 – 00;49;50;24
GUEST
And then I’ll ask one is igloo. That’s a partnership that we’ve had for a number of years. And we actually bought the company in January to the now a subsidiary of us. There are redevelopment, regeneration, should I say development company for regeneration. They again a UK wide. I’m very focused on, net zero or net positive homes.

00;49;50;24 – 00;50;00;21
GUEST
So what we’re after there is zero bills effectively. And they’re creating those, in partnerships all around the country. As you said, we have got six schemes up and running right now.

00;50;00;24 – 00;50;17;06
HOST
So a portfolio of about 700 million, 3500, private rented sector and for sale homes, as well as a six region projects. Yeah. You’ve got a target of 20,000 homes now, how are you going to get there and what are the strategies.

00;50;17;08 – 00;50;49;08
GUEST
Well, in the offing. So we’ve talked about one of them, which is this for profit RPA. And we’re going down the route of it makes sense for us to be doing capital, a affordable, more regulated, tenancies as well. So we’re going we’re setting this up, and talking to different investors about that strategy. So that’s one we have the ability within the, the places for people group to access stock that that building which can come into that strategy and we can buy in the open market as well.

00;50;49;10 – 00;51;08;26
GUEST
We will continue to grow our market value as well. As we say. I think the whole point about sort of trying to deliver homes is that you do it in a number of different tenures. So, we are growing the private rented market value one. But it’s at a small, affordable level. We make sure the affordability is right for the median incomes in the area.

00;51;08;29 – 00;51;32;07
GUEST
We will be growing our key worker. And we’re also looking at student as well. And the rationale for us looking at things like student, you know, there’s been lots of stories, haven’t there, about affordability of students. And if you look at the affordability, I think the National Union of Students says the affordable should be 130 pounds per week that a student is paying for its accommodation.

00;51;32;09 – 00;51;52;11
GUEST
It’s about 20%, I think, if the stock is at that level to 80% by definition, if I’ve got my numbers right, is that it’s unaffordable. And my concern or our general concern with that is that you’re going to then have, you know, university education will become elitist and only available to those who can afford these elevated levels. And we’re not alone in that.

00;51;52;11 – 00;52;24;00
GUEST
Lots of student accommodation providers are all trying to, you know, make sure that there is, affordability across the range. But again, it just comes down to supply. And so we’re looking at how we can come into that market, but specifically around making it affordable. And at that lower level. So not maybe, you know, looking less at things like studios and studios, but looking more at cluster flats, looking at making sure it’s a discount to, you know, whether prices are for that market, etc..

00;52;24;02 – 00;52;46;06
HOST
I’ve got so many more questions I could ask you for hours and hours and hours and just mindful of time. You’ve had a fascinating career as you’ve shared. I get the real sense that relationships, and kind of trust is really important to you as you’ve kind of gone back and, and leveraged existing relationships over your career and obviously recently appointed Jamie Younger.

00;52;46;10 – 00;52;54;27
HOST
Yeah. As fund manager out of, Patricia, having worked with him back in the alert time. You’re leaving days, right?

00;52;54;27 – 00;52;55;23
GUEST
Parks and company and.

00;52;55;25 – 00;53;13;10
HOST
Parks and company. And I’m really excited to see what what you and the team go on to do some. Can you just offer up a bit of advice? So maybe someone who’s early on in their career, like what advice would you give them? Who who might be a surveyor at a surveying practice right now who might have listened to this and gone?

00;53;13;10 – 00;53;29;17
HOST
Well, she’s worked in the US banking, she’s been on the equity side, you know, corporate finance. You know, you’ve kind of been able to evolve and and drive your career forward at rapid pace. What advice would you would you give to someone?

00;53;29;21 – 00;53;33;19
GUEST
I think it’s,

00;53;33;22 – 00;54;03;14
GUEST
That sometimes when you, when you want to move forward, it’s not a direct line forward. So, there’s this book called The Squiggly Career. And actually, the line should be going all over the place because that’s when you learn and you see the breadth, and don’t be afraid to move sideways, even if it’s sideways and a little bit back, because then you might find that you’ve opened up something that you can, move much more quickly in, or it can advance your career in so many different ways.

00;54;03;16 – 00;54;26;18
GUEST
And I’ve taken that sideways step, possibly backwards, a number of times and said, okay, I’m fine with, you know, I don’t have to move and get, you know, a promotion and a different title, etc. I’m moving because I’m going to be learning something that is a gap, and it’s a skills gap that I have and that I think I need and that’s that’s really what’s governed.

00;54;26;18 – 00;54;54;04
GUEST
How I’ve tried to move in my career. And if you get too comfortable, you’re not learning, you’re not growing. And, I enjoy working with people who are fine with being uncomfortable because that means that we’re all trying to think about things and learn things and do things in a slightly different way. And that’s not in a way to be indifferent for the sake of being different, but especially in a market like we’ve got today.

00;54;54;04 – 00;55;12;21
GUEST
It’s a it’s a market whereby, you know, interest rates have suddenly rose and we’re all in this new paradigm and lots of people are still trying to work out, you know, has the market settled? Am I interested in investing at this level or whatever it might be? So, you know, if you’re sitting there and trying to do what you were doing three years ago, it’s not going to work.

00;55;12;24 – 00;55;37;17
GUEST
You have to keep pivoting, and you have to keep looking for different ways to find routes to get things to happen. And that comes from working with people who are comfortable to make that change and think flexibly. And that’s who I like to surround myself with. And as I say, I’ve worked with Jamie Street. This is the third time, I’d be very happy to work with other people I’ve worked with before, and I’ve also returned, as I said before, to other things.

00;55;37;19 – 00;55;56;09
GUEST
Worked at Leinster twice, worked with teachers, twice moving away from people and keeping those relationships strong as it is. Absolutely the number one thing to do. This market is all about the people that you can call on and talk to and understand and and move forward with. Right.

00;55;56;12 – 00;56;09;29
HOST
A question as we draw to an end that I ask everyone who comes on the podcast is if I gave you 500 million pounds worth of capital, who are the people? What property and which place would you allocate that capital?

00;56;10;01 – 00;56;17;01
GUEST
So I’m going to make the assumption saying is it’s a hypothetical 500 million that that it’s an extra 500 million and not my first.

00;56;17;01 – 00;56;19;07
HOST
Correct.

00;56;19;10 – 00;56;53;21
GUEST
I would I like the idea of doing it for things that are purposeful. So housing for me is just the biggest crisis we’ve got in the UK right now. So it has to be with that. But also I think in things like moving us forward in things like renewable energy and infrastructure, I think those markets, both of those markets, I see housing anyway with one foot in real estate, one foot in the infrastructure market, it would be in those areas and you could play in different sort of areas of the risk spectrum with them to get different types of returns.

00;56;53;21 – 00;56;56;06
GUEST
But that’s most definitely where I would put it.

00;56;56;08 – 00;56;57;08
HOST
Across the UK.

00;56;57;09 – 00;56;58;08
GUEST
Across the UK.

00;56;58;10 – 00;57;02;12
HOST
And any people that you would bring on the journey in terms of, deploying that capital.

00;57;02;18 – 00;57;03;21
GUEST
The team I’ve got right now.

00;57;03;22 – 00;57;08;20
HOST
That anyone outside of your team.

00;57;08;23 – 00;57;22;07
GUEST
Yeah, I suppose mentors I’ve had along the way. They’d blush if I mentioned that, if I mention them. But I’ve had a number of people that I’ve worked with again on numerous occasions and very happy to work with them again. They know who they are.

00;57;22;09 – 00;57;33;08
HOST
Well, Kath, you’ve, like I said, you’ve had a fascinating, background career. You know, your energy is infectious. And I’m really excited to see what you and the team go on to do. Thriving investments.

00;57;33;08 – 00;57;37;01
GUEST
Thanks, Matt.

00;57;37;04 – 00;57;42;26
GUEST
I didn’t croak out either. It’s just psychosomatic. Is.

00:00:00:05 – 00:00:31:07
HOST
Welcome to the People Property Place podcast. I’m delighted to welcome Rebecca Tobias, managing director at Family Office and private investment group Markel. To the podcast today. Rebecca at Markel is responsible for introducing new business growth initiatives, platform strategies, and investor relationships. JV and Co-Invest partners across a range of sectors in real estate, private equity and venture capital.

00:00:31:09 – 00:00:57:00
HOST
She’s also the founder of Independence Ventures, a consulting firm providing strategic advice on operational real estate platforms. Previously, she’s held senior roles at M7 Real Estate, Cushman Wakefield and CBRE in capital markets. Investor relations and capital raising. And it gives me great pleasure that she’s joining me on the podcast today. So Rebecca, welcome to the pod.

00:00:57:02 – 00:01:00:09
GUEST
Thanks, Matt. I appreciate it. I’m very delighted to be here.

00:01:00:12 – 00:01:19:10
HOST
Not at all. Well, look, who will get on to your role at Markel and Independence Ventures a little bit later, but starting, a little bit earlier in your career. Can you tell me about where you’re from, but also how how you got into real estate and and why real estate?

00:01:19:12 – 00:01:50:24
GUEST
That’s a very good question. So I’m from Pennsylvania, originally in a very rural part of Pennsylvania. My parents and mother in particular grew up on a dairy farm. So, you know, that’s the sort of humble beginnings, I suppose. I, couldn’t wait to kind of get out of the, state when I was growing up and decided to go to university in California as far away as I could possibly go without leaving the United States.

00:01:51:01 – 00:02:23:05
GUEST
So I only applied to one university in San Diego after having visited and decided, to actually take a gap year, which is a very, rare thing I’ll say in the U.S. when you grow up. That’s kind of the trajectory. As you graduate high school, you go straight to college, you’re applying a year or so before, and my parents thought, okay, this is strange, but actually I had a method to the madness, which is in California state schools, if you live there for a year and get residency, your in-state residency tuition is much lower.

00:02:23:05 – 00:02:50:00
GUEST
In fact, it’s largely subsidized by California State. Nice. I think still is the case, but back then, it certainly was. And my parents were, I don’t know, very blue collar working class. And so they didn’t have, you know, we didn’t have a huge amount of resources to, to send three kids to university. So I thought one of do them a bit of a favor and massive cost savings, by moving out there, getting a job.

00:02:50:00 – 00:03:13:20
GUEST
And actually, my first job while I was getting my residency was in real estate. And I worked as a receptionist for property management company doing coastal rentals. It was at the time owned by a family member who lived out there. So of course, you know, it was great to have a foot in the door, but I quickly sort of outgrew that role and wanted to take on more and so decided to look elsewhere.

00:03:13:20 – 00:03:38:04
GUEST
Got a job with a commercial real estate appraiser who had his own small business, and I came on board as an office manager. He allowed me to have a flexible schedule, so when I started university a year later, I was able to actually balance somehow a 40 day workweek. And my studies. I never lived on campus, so I didn’t have the whole, you know, sorority fraternity kind of party scene.

00:03:38:04 – 00:04:05:11
GUEST
Although it was I lived on the beach in San Diego, so we were doing our fair share of party. And I kind of I looking back, I have no idea how I managed to keep my grades and have the active social life that I had, but I spent in total about six years in San Diego. Even after I finished my degree, I was still working for the same real estate appraiser and, you know, he was an exceptional entrepreneur.

00:04:05:11 – 00:04:34:21
GUEST
He taught me a lot about kind of running your own kind of small niche business, and also, of course, the trade of real estate appraisal, which I then took back to the East Coast when I graduated and moved to New York, I was able to apply at several different big firms CBRE, Cushman Wakefield, a few others, and decided on while CBRE was always kind of one of the largest, of course, at the time.

00:04:34:23 – 00:04:54:03
GUEST
And I thought, this is a fantastic sort of segue, even though I did an English degree, which again, I had no idea what I wanted to do with that. But during my last year of university, I was accepted to do a special study abroad in English at Cambridge University and studied at Gonville and Key. So again, that was a great experience.

00:04:54:03 – 00:05:14:20
GUEST
Brought me to the UK, fell in love with it. And you know, I didn’t realize kind of ten years after that I’d be I’d be living there. But through the CBRE experience, I had said to them from the start, I’d love to be properly trained in appraisal with the goal to move into investment and with a goal to move abroad.

00:05:14:20 – 00:05:37:21
GUEST
And they thought, that’s quite ambitious, you know, right off the bat. And this was in 2004, 2005. So we were nearing the top of the market. And you should you know, the environment was just so crazy. And capital markets, you know, the biggest deals were transact ING. There was so much money being made by the investment banks. It was a really interesting time to be in New York in the rat race.

00:05:37:22 – 00:05:49:06
GUEST
Of course, three years of that could kill anyone, just given how fast paced it was. But I really that was the kind of foundation that kicked everything off, really was having that.

00:05:49:06 – 00:05:55:07
HOST
And you talk about real estate appraisal, is that valuation or is that underwriting appraisals from an investment perspective?

00:05:55:07 – 00:05:58:04
GUEST
So in the US we call it appraisal but it’s valuation.

00:05:58:04 – 00:06:10:06
HOST
But it’s valuation work over here in the UK. So you’re doing valuation reports or loan security reports on behalf of banks or homeowners. Or was it just any type of appraisal valuation work that came into this small business?

00:06:10:06 – 00:06:32:16
GUEST
Well, this in in San Diego, this was all commercial as well. So big commercial office buildings, industrial medical office, whatever it was. Same in New York. It was all commercial, big office box. I did a lot of regional office in new Jersey as well, and some New York residential. So it was a mix of things, mostly for loan security purposes.

00:06:32:16 – 00:06:42:03
GUEST
So our clients were a mixture of, the actual owners or the lenders. So the big banks as well as the owner operators.

00:06:42:07 – 00:07:02:18
HOST
So that was your kind of like route into this world of property and real estate. And you kind of attacked it from a valuation or an appraisal perspective. When you got into CBRE, did your kind of eyes open in terms of the different routes and different trajectories and areas of real estate that you could pursue your career, or did you kind of have an understanding before that?

00:07:02:20 – 00:07:35:22
GUEST
Yes. I knew once you’re in the bigger firms, there’s opportunities and they do advertise it as well for you to move around, get a range of experience. And especially in the UK, you have the graduate scheme, where you move between 3 or 4 different roles and different teams in different departments. And I think that’s such a great experience for a younger person to have, and then they can figure out, okay, I really love this particular area of real estate or that, so I highly encourage that because I was already in valuation and that was my background.

00:07:35:22 – 00:07:59:23
GUEST
And I was, you know, not mi mix at the time, but I did have New York State qualifications. And, I thought I’ll sort of leverage that experience. And it is a fantastic foundation because you can understand, obviously the technical aspects that go into the underlying value of an asset, which is prepares you for almost anything that you go into in real estate.

00:08:00:00 – 00:08:18:18
GUEST
I definitely wanted to do more of the of course, everyone wants to be doing the big deals as a broker. And, you know, there is all of this kind of, prestigious nature of being a broker in a way back then. Yeah. And with the large deals that were happening, that was kind of where I saw myself.

00:08:18:18 – 00:08:36:13
GUEST
Although, you know, the team was like, yeah. Whoa. Let in time, in time, you know, get your feet under the desk. And I had to stay. It was 2 or 3 years before I could move abroad. So when I kept putting my hand up to move abroad, my manager at the time kept saying, it’s not the right time.

00:08:36:15 – 00:09:01:15
GUEST
And actually, we didn’t want to lose you either. And I said, well, I’m probably going to end up going, you know, whether it’s with you or not. Unfortunately, I’d love it to still be still be with the company. So eventually, in December oh seven, he finally conceded and said, and I had some interviews with, of course, the London team and they agreed to send me in 2008, beginning of 2008.

00:09:01:15 – 00:09:06:22
GUEST
So I landed in London in January oh eight. So nine months prior to the Lehman crash.

00:09:06:24 – 00:09:21:19
HOST
Can I just interject for a moment at school and high school or university or what kind of kid were you? What? What? Yeah. What were you at that stage? You really academic? How would you reflect on that?

00:09:21:21 – 00:09:42:21
GUEST
I wasn’t terribly academic. I did okay in school. I never applied myself very much to studies. I always kind of just got by barely. But I was never. I mean, I’m sure if I spend a lot more time on homework and studying, I would have done better. But I did okay. And so actually, I’ve been working since I was 14.

00:09:42:21 – 00:10:07:20
GUEST
I begged my parents for a job at a local fire hall to bust tables to make a bit of money. I’ve always been driven in terms of having some financial freedom, which gave me independence, and we’ll get on probably to that more later. But I my parents were, you know, as I said, very working class hard working. My mother was a teacher for 35 years.

00:10:07:20 – 00:10:33:22
GUEST
My dad worked at a printing, you know, press back in the day. And they were never terribly ambitious. But I just knew I wanted to have my own money to be able to do the things that I wanted to do. So I think I did an actual article about my first job at a proper job at dairy Queen, running the, you know, the, drive thru window, which was a very funny story.

00:10:34:02 – 00:10:56:24
GUEST
And then I went on to waitressing, and this is all in high school. I was still, you know, having to show up for school and playing, you know, girls soccer and other sports and having a job. Again, I don’t really know how I managed to do that, which is why my studies were never a major focus. It was more just getting into the workforce somehow and earning money so that I didn’t have to rely on my parents.

00:10:56:24 – 00:11:07:11
GUEST
My father and I clashed quite a bit in high school, so to the thought of asking him for money to kind of go to the mall or meet my friends and, you know, go to a movie just.

00:11:07:15 – 00:11:08:21
HOST
That wasn’t in the picture.

00:11:08:22 – 00:11:09:07
GUEST
Now.

00:11:09:12 – 00:11:24:04
HOST
So you’ve always had that, like drive and, independence and like vision and trying to make stuff happen. And I guess that plays out in terms of wanting to come back to the UK. So you landed in the UK with CBRE in 2008?

00:11:24:05 – 00:11:24:18
GUEST
Yes.

00:11:24:24 – 00:11:28:08
HOST
What’s the state of the market at that stage when you got off the plane.

00:11:28:08 – 00:11:50:07
GUEST
Still considered peak of the market, there were signs of cracks in the housing market, but certainly not to the extent that we saw obviously play out in Q3, Q4, but very interestingly, the manager in New York who was sending me said, look, he sat me down and said, look, we’re in for a major, major market crash and you should just be aware of that.

00:11:50:07 – 00:12:14:24
GUEST
You’re actually a bit safer, to be honest. Moving to the London, market versus New York, partly because of the compensation structure. So, you know, I moved from a very commission model where you, you know, what you call kind of thing to a more stable salary plus bonus, which is better. And obviously through downturns, it’s a bit more safe and secure.

00:12:15:01 – 00:12:21:11
GUEST
So actually, in a weird way, he did me a massive favor. And we’re still in touch to this days and hopefully great guy.

00:12:21:12 – 00:12:24:23
HOST
So you moved over here and what team were you? Did you land in at CBRE.

00:12:24:24 – 00:12:30:03
GUEST
So is in the Central London Valuation team actually based in the city. And then I moved to the West End.

00:12:30:05 – 00:12:38:11
HOST
And so, within a couple of months, having kind of landed the market and, and, I guess you were incredibly busy.

00:12:38:13 – 00:12:39:09
GUEST
Incredibly busy.

00:12:39:09 – 00:12:42:24
HOST
Clients wanting to get, what, weekly, monthly updates in terms of their portfolio.

00:12:42:24 – 00:13:09:08
GUEST
Well, we ended up doing all the loan value revaluation for the loan books for the biggest UK and Irish banks, all, you know, massively underwater. So we were extremely busy from zero eight till about early 2010. So that exercise. So it also was a crash course into getting to know the UK market, getting to understand because evaluation techniques are very different.

00:13:09:08 – 00:13:32:05
GUEST
We were purely sort of discounted cash flow focused in the US and in the UK it was more, you know, Brett book. Yeah, yeah. We never had a red book. I had no idea what they were talking about. But yeah, it’s definitely more this kind of equivalent yields, you know, different terms that I had never heard of before.

00:13:32:05 – 00:13:44:14
GUEST
So it was getting to know that, which again, was a fantastic way to get stuck straight into the market despite what was going on around, which was obviously not good news for anyone.

00:13:44:17 – 00:13:51:11
HOST
Did you stay in in value for long at CBRE, or did you kind of pivot or change change teams?

00:13:51:13 – 00:14:17:14
GUEST
So I, I would say what actually one of my skills is networking generally. I was very good at networking internally, getting to know the right people, the lay of the land, how things work. I was never into politics myself, but I understood the politics, so I was able to kind of move around quite a bit, which was great, and was getting in front of the right people in the capital market side.

00:14:17:14 – 00:14:41:01
GUEST
On the investment teams creating those relationships for when the time was right. And in 2010, the market did come back. And a lot of my clients, previous clients in the US, the big US, private equity firms, pension funds, you know, Canadian investors were starting to set up offices in London to take advantage of the European recovery story. And I thought, fantastic.

00:14:41:01 – 00:15:05:16
GUEST
You know, I know all these my former clients, I have relationships already and I can try and carve out this sort of cross-border capital markets role, which didn’t previously exist. And it wasn’t really until 2010 and onwards that London became, you know, the international pool of capital that it’s become are attracting as much international capital as it’s ever done before.

00:15:05:16 – 00:15:13:12
GUEST
And that was a huge wave for the US investors to come in. And again look at different opportunities. So I was in a great place.

00:15:13:18 – 00:15:14:06
HOST
Because of your.

00:15:14:06 – 00:15:14:22
GUEST
Relationships.

00:15:14:22 – 00:15:33:05
HOST
In New York with your previous clients and colleagues. And they were having conversations with capital who wanted to access this market. You’re on the ground here, and you’re working in more of an investment seat at the time, or had put yourself in a position to be able to be in an investment. See, and always acting as a conduit between North American capital looking to enter into the UK and European market.

00:15:33:09 – 00:15:56:11
GUEST
Right. Exactly. And most firms were starting to set up these teams to cover the globe. So we have the guy covering Middle East, you know, Asia, PAC and then of course US, North America. So I was in a really good position once moving over to the investment side to say, look, I love to focus on this particular area, these particular clients coming in.

00:15:56:13 – 00:16:18:18
GUEST
And we were doing, you know, some of the very early deals for Blackstone when they came over, one of the first sales I was put on, in 2012, big, you know, deals in London was the Adelphi Building off the strand, which Blackstone bought actually via the sort of debt route at the time, which we were kind of dealing with in the background, even though we were contracted by the seller.

00:16:18:18 – 00:16:36:06
GUEST
But it was such an interesting time to be working with you know, those kind of clients getting their foothold into London and then of course, look, look where they are now, you know, the biggest real estate owners and operators globally. So it was, a great experience. And I love CBRE.

00:16:36:08 – 00:16:44:14
HOST
And your role was kind of a relationships with capital and understanding what the requirements were, but also market facing in terms of going out and originating and finding deals. Is that right?

00:16:44:17 – 00:16:45:01
GUEST
Yeah.

00:16:45:01 – 00:16:49:24
HOST
And which particular areas or segments of the market did you focus on at that stage?

00:16:50:01 – 00:17:17:00
GUEST
It was mainly London. Offices was the main focus. And I had a fantastic mentor at CBRE, Richard Womack, who I then later followed at Cushman Wakefield. As these things go, and he was, you know, he was on a lot of the big deals, which again, was great experience and kind of took me under his wing. And you need that in a business, especially in a large firm, you need the sponsor internally to really push you forward.

00:17:17:02 – 00:17:39:21
GUEST
And you need, you know, mentors, whether inside or outside the business, that you’re in to help you kind of navigate the difficult, you know, challenges, wherever they may be. So I had a great mixture of support around me from, you know, men and women importantly. So that’s that was a huge advantage.

00:17:40:01 – 00:17:58:15
HOST
And did you absolutely love the investment space? Was it exactly what you thought it would be, just in terms of the speed, the volume, the people that you got to meet, the types of deals you’re doing? So I guess you’d worked as a, as a value or an appraiser for a little while looking over the fence. So these people here in, in capital markets, was it, as expected.

00:17:58:17 – 00:18:18:06
GUEST
It was. It was far more, you know, exciting. I can you know, I can definitely bang out evaluation report still. But it’s, you know, it’s just a different environment. It’s a different level of energy. You’re in the market, you’re out sort of in a way creating the market by doing the deals that the valuers then rely on as comparable evidence.

00:18:18:06 – 00:18:41:17
GUEST
So, although my manager did say at the time, you know, you kind of need to switch the mindset out because investors are more kind of forward looking, not that valuations totally retrospective, but you are relying on sort of historical transactions at that point and you need to start looking forward at the vision telling the story. You know, that’s how you’re going to sell property.

00:18:41:17 – 00:19:09:04
GUEST
And I thought, yeah, that’s exactly right. So I’ve had to make that mindset shift. And I just at the time we had such a great team dynamic. We had a real mix of diversity. Strangely enough, in the team, where previously. Well, and still today, unfortunately, it’s very male dominated in investment and it doesn’t quite suit the lifestyle of working moms, if I’m honest.

00:19:09:06 – 00:19:36:11
GUEST
It is very much it’s very competitive. So I, I do like the competitive nature of it. However, I’m very much a team player. And so you do get that kind of pressure and stress of if I’m not around, you know, someone’s taking my clients, someone’s taking my deals, and you’re not you’re never going to get away from that, you know, especially as a woman going off for any period of time or even if you don’t have children.

00:19:36:11 – 00:20:05:08
GUEST
But other things kind of do come into play as you get older. As a woman, it’s not the most conducive environment and most supportive environment to deal with those things. So that’s why we still don’t see many women in investment today. And even in, you know, investment banking, private equity, any kind of competitive environment where you are up against, you know, men at the same, you know, at the same level.

00:20:05:08 – 00:20:08:13
GUEST
Yeah. But at the end of the day, you’re at you’re at a disadvantage.

00:20:08:16 – 00:20:36:19
HOST
Yeah, it’s definitely improving. Right? I had Alexa Baden-Powell on the podcast recently and she she set up when the Women’s Investment Network and she’s definitely clocked or noted that there’s definitely more interest of flexibility built in to enable ladies to, to, to thrive in more of a transactional environment. But I do take what you’re saying in terms of the challenges presented, or that need to be navigated in order to, to, to rise to the top of the food chain there.

00:20:36:21 – 00:20:43:19
HOST
Talk to me about the move away from CBRE. Why did you make the move away from CBRE?

00:20:43:21 – 00:21:18:06
GUEST
I at the time wanted more experience on the sort of actual investor side. So I joined a developer so close friend of mine, who is trying to sort of reinvent the business. So had sold most of the legacy portfolio at that stage and was kind of starting again. And I loved the challenge of that. I do attract a challenge, as I’ve seen in my entire career, and it was a very interesting.

00:21:18:10 – 00:21:40:11
GUEST
I didn’t was a stint in a way. I didn’t stay very long. It was a very interesting experience in that we had an extremely competitive, market in London and elsewhere at the time, again, with a lot of international capital coming in. And so we were just being outbid constantly, and we didn’t have the right capital sources at the time to back us up.

00:21:40:11 – 00:22:04:14
GUEST
We were globetrotting as everyone was looking for those capital sources. And so I think it was just it felt really, you know, pushing water uphill the whole time. And their focus, they were an Irish business. So the focus went back to Ireland for a bit. And at the time, my previous sponsor within CBRE was moving to Cushman Wakefield and they were creating a whole new cross-border capital markets team.

00:22:04:20 – 00:22:13:02
GUEST
So again, it was that ability to go back into advisory and, you know, kind of help them build up this, this new team and.

00:22:13:02 – 00:22:28:00
HOST
Leverage the relationship skills. Track record still North American capital right. Looking to to enter into the UK market. Had it broadened in terms of your remit in terms of the investable universe right outside of the London offices, was it still that as a focus?

00:22:28:02 – 00:22:50:00
GUEST
Yeah, I was actually doing more then, in the other gateway cities in Europe. So it was taking me into, the Netherlands, Germany, France a bit to be able to cater for those clients wherever they wanted to go. You know, I’d help them with local expertise through our teams on the ground and leverage the network of the business.

00:22:50:00 – 00:23:19:05
GUEST
So that was a quite interesting time. Unfortunately, the I say interesting. Unfortunately, the business was bought out, merged with Dtz and very difficult to manage a large transaction M&A transaction like that and maintain the culture of the business. So I think there’s quite a bit, you know, of it was probably not structured as well as it potentially could have been.

00:23:19:06 – 00:23:47:05
GUEST
Yeah. I also was pregnant when I had my first son, who’s now eight, and came back was worse and then had our second son. So if you ask someone at Crispin or people, they say they didn’t see me very much. But I have to say, you know, there’s times also, you know, I was in my mid 30s and you kind of there’s no right time to start a family for anyone and you just have to get on with it.

00:23:47:05 – 00:23:58:06
GUEST
You know, you just have to forget about kind of what else is going on and just crack on, because unfortunately, we have a limited time period to make that happen. If it does happen.

00:23:58:08 – 00:23:58:14
HOST
Yeah.

00:23:58:18 – 00:24:03:24
GUEST
Or if you want it to happen. So yeah, I kind of was.

00:24:04:01 – 00:24:19:15
HOST
Did you struggle to like, find your identity as a, as a new mum or a returning mum to work in a hard, pressurized, intense, deal orientated environment and juggle, juggle home life as well.

00:24:19:17 – 00:24:42:02
GUEST
Yeah, we, I had very good support at home and a very hands on husband. He still does a lot of the work today, so I’m very lucky it wasn’t really leaving. The kids at home that was an issue. It was just, you know, when am I going back to and am I being valued, you know, is there a a purpose?

00:24:42:04 – 00:24:58:11
GUEST
You’ll hear that a lot, I think, from women going back into the workforce, leaving my kids at home. But, like, what it what am I actually doing? You know, I am earning money for the family, which is great, but it’s there’s has to be something that I’m working towards and a bigger purpose to get me really excited about something.

00:24:58:11 – 00:25:20:22
GUEST
So I just didn’t find that anymore, really. And I didn’t see that in an agency capacity. So I had been looking when I was off on maternity leave, which it was hilarious that people say, oh, how is your holiday when you come back from mat leave? It is the exact, opposite. It is definitely not a holiday, but I did.

00:25:20:22 – 00:25:43:16
GUEST
I try to enjoy that time, but the stress and the kind of pressure of trying to figure it out probably did sort of ruin that time, which you never get back, you know. But I did find a new role with M7 Real Estate while I was still, off on maternity and and again, I pivoted and it was a very stressful time.

00:25:43:16 – 00:26:06:20
GUEST
There’s no woman that comes back into the workforce after having a child for, for any length of time being out, and feels so confident. You know, coming back. And then I had also compounded that with moving into a completely different role in capital raising and investor relations for a new strategy M7 were setting up at the time, which was, called Tunstall, and that was an alternative platform.

00:26:06:20 – 00:26:36:13
GUEST
So we were working on more typical private equity, real estate transactions, acquiring operating businesses which are asset backed, which was again in road to what I ultimately, you know, have ended up doing, which was great. And also we raised a small debt fund, that was eventually absorbed into M7 and I got involved in raising or helping to coordinate, you know, the ER team across the equity funds and the debt fund.

00:26:36:15 – 00:27:18:06
GUEST
And that was it was an advantage point. I hadn’t appreciated being in a fund management structure and everything that went along with the actual capital raising process, which was very interesting to see. I think I felt very not as excited in terms of being so far removed from the transactional side, not being able to be involved in the deals, although I was able to speak very knowledgeable about the portfolio itself, the the deals, which a lot of just pure capital raising professionals don’t have access to that or previous experience actually doing deals.

00:27:18:06 – 00:27:37:21
GUEST
So I was able to bring that to the table, which I thought was great. You know, if I can utilize both, it also got me in front of a lot of amazing investors, from family offices to high net worths. We had a few institutions as well, but it was probably mostly family office, high net worth individuals as LPs.

00:27:37:21 – 00:27:40:08
GUEST
So that also got me into this sort of family office.

00:27:40:08 – 00:27:40:22
HOST
Yeah.

00:27:40:24 – 00:27:52:22
GUEST
Well, exposure to this family office world, which most people find extremely opaque because it is it’s very difficult to understand, you know, who’s real? Who’s not real. What are they doing?

00:27:52:23 – 00:28:20:12
HOST
Who’s got money? Who doesn’t have money on what basis? And then like, lots of politics and stuff with with the family stuff. Yeah. I, my wife is a is a great lady as well, and she’s, she’s on leave presently but going back in January, so, I guess I’m kind of likely living that, in terms of, like, observing how she’s not within real estate, but in terms of that, navigation back from maternity leave, back into to the working world.

00:28:20:12 – 00:28:26:00
HOST
So, yeah, trying to support her as best as she goes about.

00:28:26:02 – 00:28:54:03
GUEST
Yeah, it’s a it’s a tough transition. And it really does take the support at home to enable you to kind of go to work and not have to worry about anything else at home, which is tough to do. You know, just because I wasn’t physically, emotionally or mentally ready until, I mean, I didn’t take that much time off for the for UK standards, but kind of even like at 3 or 4 months, it just, you know, I wouldn’t have been able to do it.

00:28:54:05 – 00:29:27:10
GUEST
Yeah. It was still very much a transition. And then when you get back to the workforce, it’s really, you know, your employer and team and how supportive they are and understanding that you do need the flexibility. Now. But I mean, my God, women coming back into the workforce are some of the strongest hires you could ever make because they will work ten times as hard for you just to, you know, come back and prove themself like I deserve to be here, I belong here, so hire new moms all day long.

00:29:27:12 – 00:29:44:06
HOST
How how did you did you find it’s struggle to move from the advisory side to the client side? M7 or kind of principle side. I appreciate you said you did that. Smooth, smooth. You didn’t tell us where, but it was that, was that a challenge to move to the other side of the table or, or is it all just wrapped up in maternity leave?

00:29:44:06 – 00:29:51:11
HOST
Got got a couple of kids back to work. The whole thing’s a kind of a challenge, but I found a way of of being able to do it.

00:29:51:13 – 00:30:12:14
GUEST
It was a complete baptism. By fire, I mean, I again had no idea how a kind of fund model fund structure works once you’re on the inside. So I found it all just, you know, sort of throwing myself back into the deep end and figuring it out. It was so fascinating. And the M7 team are just fantastic people.

00:30:12:16 – 00:30:32:00
GUEST
I’ve learned so much from them. We really and they’re very much, you know, this work hard, play hard culture, which is great. But, you know, yeah, at one point, you know, you are kind of burning the candle at both ends. But I just learned so much. And every experience I’ve had, it has been a massive learning experience.

00:30:32:02 – 00:31:02:07
GUEST
I have this kind of three year period of learning, and then once I plateau where I’m just not growing as much, I have to switch, whether that’s if the business I’m in offers the potential to move into a different role, get a different experience. I mean, every three years I’ve either moved countries, moved companies, moved roles because I have that sort of three year kind of threshold.

00:31:02:09 – 00:31:11:21
GUEST
And I just take everything as a massive learning opportunity. And if I’m not learning and if I’m not growing, I’m not interested. So I get bored very quickly.

00:31:11:23 – 00:31:13:21
HOST
So that’s a fun boundary that you’ve got.

00:31:13:23 – 00:31:39:19
GUEST
Yeah. I mean, I might end up just having to work for myself in the end because I’m probably no longer employable. But I think every organization, if you want to keep good people, you need to provide opportunities for them to grow, because especially the younger generation now, they really are one of the most ambitious, you know, very switched on, but they work very differently.

00:31:39:19 – 00:31:56:02
GUEST
And so you have to provide those opportunities internally if you want to keep them around and, you know, this whole idea of my parents generation where you went into a job after college and you’re there for 20, 30 years, we’re not going to be seeing that anymore unless you provide the trajectory.

00:31:56:04 – 00:32:22:07
HOST
Yeah. And I guess in terms of the transparency, if you’re not getting it there, it’s very easy to see others. Either that, you know, or even firms you don’t know who do provide it. And, and the barriers of switching at a much lower. So, your M7 you, you took your, the relationships with capital and North American capital, you combine that with your transactional experience in the UK and across Europe.

00:32:22:09 – 00:32:43:06
HOST
And kind of found yourself in a new role where you’re kind of capital raising for various different structures, funds, vehicles, M7 what was the, what was the biggest kind of switch you had to kind of think that you had to kind of get around in order to kind of convert that investment agency mindset to, to raising capital.

00:32:43:08 – 00:33:20:04
GUEST
It really is, you know, it’s not pure sales in the sense that I don’t really want to approach investors and them just think of me as a, as a sales person. You know, I always wanted to first and foremost create the relationship. And, you know, secondly, great, if you invest in the fund. Fantastic. Because I really did the funds performed, you know, phenomenally well, you know, with the foresight of the founder of the business and the management team and going into industrial very early in the sort of cycle.

00:33:20:06 – 00:33:45:00
GUEST
And it was a great if I can’t sell something, we’ll put it this way. If I don’t fundamentally believe in it. Yeah. I just can’t and I would never try. So it was definitely a product I really believed in with the team that I really backed and had a huge amount of credibility and hence why they were then sold to Oxford Properties and, you know, went through that transition period.

00:33:45:00 – 00:34:12:03
GUEST
And it was sort of during that period that I had the opportunity to meet the founders at Markel, which is a business I’ve known the name. I didn’t know the founders personally before, before then, but they were very active in London. Real estate for 40 odd years had done a mixture of operational real estate strategies and again, that were, you know, the asset backed, you know, the opko properties structures, which I thought were so interesting.

00:34:12:05 – 00:34:36:12
GUEST
I really wanted more experience in that. But I also positioned it, as, you know, in a business development capacity. These are the things that I can potentially bring to the business. It wasn’t a fund structure. It was very much direct with Co-Invest, whether that be family offices and institutional investors, which suits my background really well because I can bring in those larger institutional investors as JV partners.

00:34:36:12 – 00:35:09:16
GUEST
And I can also use, you know, utilize my family office network to come in to deals as well. And I didn’t probably appreciate at the time coming in that I also be creating the strategies and originating the business and there was a lot of execution I was expected to get involved in, which, again, as someone coming in in a pure BD roles, not really anticipating to have to do, but that was an enormous opportunity to come in and have a lot of autonomy that I had never had previously.

00:35:09:22 – 00:35:33:20
GUEST
Build a team internally at the time. We set up a self-storage business from scratch, which, you know, in hindsight, had we have known the challenges back then may not have ever happened, but it was in a country in Germany, well, country that we had previously been very active in, but didn’t have, and the assets remaining in those portfolios.

00:35:33:20 – 00:36:00:08
GUEST
But we were setting up a whole new strategy in Germany for self storage, building the whole management team in on the ground as well. And, you know, I don’t know how many opportunities you get like that that you can come in and actually create something that wasn’t executed perfectly because nothing is. And then in the midst of all that, we’ve had a global pandemic, a market downturn.

00:36:00:09 – 00:36:23:00
GUEST
Yeah. So you combine all two wars, two wars now. Yeah. Just adding to the complexity of everything. I would never do anything different, though, to be honest, because, you know, again, going back to that learning curve, it was so steep. But then and and in many ways very painful having to go through some of the things that we went through.

00:36:23:00 – 00:36:30:13
GUEST
But that’s where the growth is. So you don’t get you don’t get that growth without having to go through a bit of that pain.

00:36:30:15 – 00:36:43:03
HOST
For someone who hasn’t heard of Markel before, can you just tell us? Give me a bit of an overview and background of the business and the individuals behind it, and the types of kit or investments that they’ve made?

00:36:43:05 – 00:37:07:18
GUEST
Yeah. So I came in, having met the founders, I didn’t know the rest of the business particularly well, but I educated myself very quickly, and they have so many different, you know, portfolio companies and in private equity healthcare and in real estate. So I had a lot to educate myself on. But the founders set it up in the mid to late 1970s.

00:37:07:20 – 00:37:29:10
GUEST
Terence Cole and Mark Steinberg are the principals there, you know, very private, high net worth individuals. Terence was an absolute legend. We lost him last year around this time. I mean, in every sense of the word. When I joined, he was still in the office every day, lived and breathed the business. You know, there was a bit of them.

00:37:29:12 – 00:38:04:12
GUEST
There was, you know, some hilarious moments which looking back, you’re just like, wow, you know, some interesting conversations. But he was so on it. Even in his late 80s, early 90s, had such a vision, which they executed over the 45 years of their history, which spanned from an early residential business where they were actually asset managing and converting flats for Portman Estate, you know, landed estates, Eton College, other, you know, big sort of landowners.

00:38:04:12 – 00:38:42:24
GUEST
And in London, Mark always likes to tell the story of buying their first flat for 10,000 pounds in the 1970s in Marylebone. So going from a small residential bill, his business getting into commercial, getting into big industrial portfolios pre, you know, long before GFC they tied up with each boss in a big sort of billion, euro pound strategy to buy multi light industrial all over Europe, built that whole portfolio, sold it to Blackstone owned hospitals clinics in Germany with Advent International.

00:38:43:04 – 00:38:50:22
GUEST
Sold that to one of the largest health care REIT’s. So I mean, they were doing these massive deals, property projects type. Yeah.

00:38:50:22 – 00:39:02:01
HOST
Type deals. Hence why you’d met them when you were M7, because they’re the kind of shop that you would get capital from or would invest in some of the vehicles potentially, that you were setting up or structuring.

00:39:02:03 – 00:39:30:18
GUEST
Well, to be honest, they weren’t going into funds, particularly real estate funds, because that’s their knowledge and expertise. So they were really focused on strategies that they could apply their real estate background and direct many, many years directly. Many, many years of doing this themselves and then moving into pure private equity in the health care side, once you know, off the back of a few deals that they were doing, set up a team internally just to focus on that.

00:39:30:18 – 00:39:50:01
GUEST
So they really, you know, pivoted, transitioned the business into different growth areas over the years. So you have to give them a huge amount of credit for being able to, you know, reinvent yourself so many times. The focus has then been less on the real estate side. Yeah. So we focused on operating businesses where we own and operate.

00:39:50:03 – 00:40:10:23
GUEST
And then of course, we still have the underlying value of the assets to fall back on. As you know, the operator isn’t working or, or what may end up happening, but they had so much experience as well in doing that. Owning caravan parks, petrol stations, the health care assets, hotels in the past, you know, just kind of across all.

00:40:10:23 – 00:40:12:00
HOST
Really entrepreneurial.

00:40:12:00 – 00:40:12:13
GUEST
Variants.

00:40:12:13 – 00:40:36:03
HOST
And so for you, you sort you go and do some capital raising for them, you know, getting equity in the vehicles that they were going to be setting up. But you kind of found yourself going back to the early part of your career in terms of actually originating deals, but also putting a strategy and kind of being the point person for everything in terms of raising the capital for the strategy, finding the deals, putting the deals together, doing the reporting and everything else and everything in between.

00:40:36:09 – 00:41:02:07
GUEST
Yeah, basically, I mean, I, I didn’t realize, of course, going into it that that was the brief, but most family offices and all of them work very differently. There’s no two family offices alike. They, you know, again, gave me the autonomy to kind of build a business within a business. But you just you get thrown so much that is not in the job description, and you just have to get on with it.

00:41:02:07 – 00:41:08:14
GUEST
So whilst you have a title, it’s kind of meaningless because you just end up doing everything.

00:41:08:14 – 00:41:17:11
HOST
Know it’s actually you don’t have the headcount or the infrastructure or processes in place to have the different departments that maybe some bigger institutions have.

00:41:17:13 – 00:41:48:16
GUEST
Well, actually they’re very well structured for, for a family, you know, run business for that length of time. They have, you know, a full team in Luxembourg for the back office, accounting, finance, you know, sort of corporate structuring functions. They have a CFO, CTO, you know, a big operations team. So it is actually there’s quite a lot of infrastructure there that you don’t see very many other, you know, in family office context, depending on how yeah, make sure it’s out.

00:41:48:18 – 00:41:48:24
HOST
Yeah.

00:41:49:05 – 00:41:50:17
GUEST
In terms of generational.

00:41:50:19 – 00:42:03:15
HOST
Yeah. But there’s just more autonomy and entrepreneurial spirit and come up with an idea gets the backing and buying go and go and run with it. So can you just give me a bit of an overview of your self-storage portfolio in Germany as it stands today?

00:42:03:17 – 00:42:40:02
GUEST
So we have we started with 5A5 asset seed portfolio, a mixture of development and conversion and partnering with Angela Gordon. In 2021 gave us the additional equity to go and acquire. You know, we’re up to 16 assets now. One leasehold, 15 freehold. So we’ve grown quite substantially. And that allowed us to scale a lot faster. And I think, you know, still, of course, any strategy you set up in 2019, 2020, given where we are today, isn’t going to look quite right on the original underwrite.

00:42:40:02 – 00:43:06:07
GUEST
But I think in terms of the scale we did well, we didn’t have the resource on the ground to execute that quickly. So there’s been a backlog there. And, you know, the planning through Covid, it was also a huge challenge to get through. But, you know, slowly we’re getting more stores open. We now have six operating stores of the 16 with others in various stages of planning and development.

00:43:06:09 – 00:43:15:01
GUEST
Yeah. So we’re still, you know, working through the business plan and, you know, getting as far as we possibly can and make up for a bit of lost time if we can.

00:43:15:03 – 00:43:28:18
HOST
Yeah, sure. Talk to me, about Independence Ventures that we kind of touched on it a couple of times earlier on in this conversation. Can you talk to me about, in why you set it up and what the vision and mission of that platform is?

00:43:28:20 – 00:43:54:21
GUEST
Well, I definitely I’m still with Markel part time, but I wanted to start looking at different ways of helping other operators. I was getting a lot of approaches to help advise, you know, different operators in different sectors. And it didn’t, some of which, you know, didn’t really align with the the Markel investment strategy in terms of what they want to do next.

00:43:54:23 – 00:44:32:03
GUEST
So I thought if I could, you know, still maintain my role within Markel and see through the storage business, which is, you know, I’m I’m definitely incentivized to do. I also wanted a bit more flexibility to also spend time with my kids, but have the time and headspace to be thinking about kind of the future and what I want to be doing, which again, is a mixture of working with different operators in in different high growth sectors and seeing what else you know, I could apply my skills to and see, you know, where else I could be adding value.

00:44:32:05 – 00:44:53:05
GUEST
And so that’s opened up doors to join, you know, senior housing business as a senior advisor. Yeah, it’s unpaid, but, you know, I’m helping them get their business off the ground. And, you know, there may be scope down the line to get more involved. But yes, setting up my own consulting company, Independence Ventures, well, I needed a consulting entity.

00:44:53:07 – 00:45:21:15
GUEST
And the name actually, my husband came up with years ago to, he runs a restaurant, FMB Business in London, and I was kind of helping on the real estate side and sourced his, you know, first site. And so we kind of set it up as a, you know, a kind of entity if I, you know, were to be able to help out and I just use the same name, which, funnily enough, because of my fierce independence, myself kind of fit.

00:45:21:15 – 00:45:54:18
GUEST
And so I just stayed with the name. But that’s you know, enabled me to just do a few other things in, you know, my own free time. That, again, really helped me get a broader range of access and exposure to other operators. There’s going to be a lot. I think the future is extremely bright from the sense of these new operators spinning out of existing businesses or setting up their own, more entrepreneurial in their thinking and wanting to just do things differently in a different way.

00:45:54:18 – 00:46:19:13
GUEST
And I’ve seen that in senior housing, student living a lot in self-storage just because of the massive growth in the sectors. That’s, you know, not always going to be driven by the big guys, you know, the read some of big institutions, they have a great, of course, role to play. But where do you where do these businesses start off, you know, where do they get their seed capital?

00:46:19:15 – 00:46:44:19
GUEST
In Europe it’s really difficult to find for a new operator spinning off, not coming from wealth, not having that network. And the contacts to enable them to just have the capital to start, start these businesses. I mean, it just doesn’t exist in the US because it’s far more mature. A lot of these operators are getting venture capital, and a venture fund is not going to touch and be a real estate operator.

00:46:44:19 – 00:47:05:16
GUEST
I haven’t seen much venture capital coming into the real estate space. They just don’t really don’t understand it. They don’t understand. It’s, you know, it’s an operating business. At the end of the day that, yes, can own and operate its own real estate, but you have the real estate value, which again underpins the value of the platform. You can always change your operator if it’s not working out.

00:47:05:18 – 00:47:35:21
GUEST
But I love the control and there is definitely a value arbitrage between up co prop co and having exposure to both. It also gives you a niche because many investors, purely real estate investors, also do not get up co or cannot invest in the op co because of their fund structure. So there’s a great advantage. I always thought that Markel had as well as other family offices, in particular in understanding and owning operating businesses and the real estate.

00:47:35:23 – 00:47:58:01
GUEST
That really does give you an advantage in the current market. So you have a lot of prop co investment that can come in once you have the platform established. Not many other than pure real estate, private equity funds that can take the Co exposure. But once it’s at a certain scale, they never come into a, you know, fairly early stage business.

00:47:58:03 – 00:48:22:06
GUEST
Even arguably that platform we set up in Germany was too early stage to really attract institutional interest. But because it was self storage, it’s on the rise, it’s alternatives, which is where everyone’s moving towards, and away from the main food groups that aren’t looking as attractive these days. So it really just fit in terms of the sector, the country.

00:48:22:08 – 00:48:28:09
GUEST
That’s where the focus was. And we have more institutional interest than I thought we would have at that point.

00:48:28:11 – 00:48:58:09
HOST
Amazing. Well, you’re absolutely right. There’s so, so many of these kind of mid-sized businesses have been swallowed up by the Blackstone’s, and the other large, insurance institution, private equity, investors, sovereign wealth funds. And then there’s a lot of very well capitalized, very well led and really strong leadership driven, impactful, sustainability orientated firms that one might not have heard about, that have set up with some great backing behind them.

00:48:58:09 – 00:49:16:16
HOST
An interesting strategy within a niche, within a niche. And we’ve had quite a few of those people on the podcast already. And, it’s one of the reasons why I wanted to set this up is to kind of give them a platform to share a little bit and educate the market or raise awareness of what they’re doing because, as you touched on, Blackstone started somewhere.

00:49:16:21 – 00:49:18:07
GUEST
Right? Exactly.

00:49:18:07 – 00:49:32:14
HOST
And, you know, we’re at a stage in terms of the cycle where, you know, it’s a great time to go or a great time to invest. And I’m really excited to see the impact that these businesses will have on the built environment, and on the people that that work there as well.

00:49:32:16 – 00:50:11:24
GUEST
Yeah, precisely. And it is applying, you know, venture capital style investing to real estate operators. And I am a venture partner of a early stage fund called First Look, which is pre-seed seed into new technologies built by diverse teams. So given just the lack of money actually flowing to female founded businesses and minority owners, it’s another way of kind of helping to provide capital not yet on the larger stage, which it definitely should be, but even just moving the needle a tiny bit in that direction, and that’s new technology and finance, health care, future of work and real estate.

00:50:12:01 – 00:50:36:24
GUEST
So having a bit of venture exposure there. So understanding the mindset of venture early stage, which is basically you’re backing people, you’re backing teams to execute a business plan. It’s the same same principles. You’re still backing the team. You’re still looking at their individual track records. And then you are applying the kind of fundamental laws of real estate, the tangible assets that you can put a value on.

00:50:37:01 – 00:51:10:06
GUEST
And you’re combining the two and also the technology point. So interesting, because all of these will be tech driven, tech enabled platforms from the start. So the proptech world and the institutional real estate world are not yet fully, fully merged. And I would hope with these sort of the next gen operators, they will be because these people are super switched on with the tech already, and they’ll just be building their businesses the way in which, you know, you hope that they would be built today with the technology available.

00:51:10:10 – 00:51:35:06
HOST
And I guess from a VC or an investment or private actually kind of hat that you’d wear. The, the girls and guys who sit in those businesses, they’re data people, right? The numbers people. And actually, if you can build it with numbers and data, you can’t argue or it’s very difficult to argue. Yes, you can interpret in different ways, but if you can, if you can present the data in an interesting ways, it’s much more compelling.

00:51:35:06 – 00:51:41:05
HOST
Rather than a, a thesis or a story that is not backed up by or integrated with data.

00:51:41:07 – 00:52:04:16
GUEST
Absolutely. It’s data, but it’s also vision, because you’re not necessarily when you’re doing something no one’s done before, you don’t have the data to back it up. When you’re going, for example, use the senior housing platform again, which is better for 55 and older. The rental market around, you know, the older demographic and retirement living is so nascent.

00:52:04:16 – 00:52:40:22
GUEST
It’s still very much a for sale retirement in the UK. I think it will. Obviously, the future will move towards the rental end of the spectrum, which is more of the US model and what you see globally. But because of the severe lack of housing catering to this 55 and older demographic, you there’s so much room in the market to have a mixture of rental for sale, but it’s just getting people sort of again, it’s a mindset thing, you know, getting over the initial hurdle of one, you can’t benchmark it because not a lot of it exists.

00:52:40:24 – 00:53:04:07
GUEST
You don’t have just the comparable evidence and the investment transactions to, you know, back up your underwrite. So that is the biggest challenge in getting investors on board. And family offices will take more of a view, I think in some of these earlier stage risks. But you’re just not going to have all the the data that you would want at your fingertips.

00:53:04:07 – 00:53:19:19
GUEST
If you’re a real disruptor and you’re going into a market and properly disrupting it, and that’s what we’re going to see. So but their high conviction sectors anyway, so there’s still a huge amount of interest. But the expectation of having the data day one.

00:53:19:21 – 00:53:20:04
HOST
Is not.

00:53:20:04 – 00:53:20:14
GUEST
The case.

00:53:20:14 – 00:53:31:06
HOST
Now outside you know outside of work. So are you also involved with mentoring. So for those who haven’t heard of mentoring. So when you just tell me a little bit about it and, and what it is exactly that you do, there.

00:53:31:08 – 00:53:34:21
GUEST
So Mentoring circle is set up by,

00:53:34:23 – 00:53:35:13
HOST
Vanessa Murray.

00:53:35:13 – 00:54:00:20
GUEST
Yeah. Vanessa Murray and Stan Hope. And I know Vanessa through Claire Dahl. One of my wonderful friends. And actually Claire introduced me to Carrie, who’s now working with Vanessa. Carrie Moyers has her own consulting company called Clarity Consulting. Coaching company. I should say she’s been a career coach for many years. And Claire introduced me to Carrie, and then, you know, put the two together.

00:54:00:20 – 00:54:31:14
GUEST
It’s just a phenomenal platform. It’s going such a long way to supporting, of course, more women, but also men in furthering their career and again, getting over the various obstacles that we have and different circumstances depending on the type of business you’re in. They have a phenomenal list of very high quality, you know, top business leaders, women, you know, doing the mentoring, absolutely phenomenal platform.

00:54:31:16 – 00:54:53:07
GUEST
So they’re going to be doing a lot more with that platform over the years. And Carrie, anytime someone asked me for coaching a coaching contact, I always send them to Gary. She’s brilliant. She she also worked in the real estate industry, so she understands and knows some of the personalities that we’re having to deal with.

00:54:53:07 – 00:55:02:15
HOST
Yeah. And the different hurdles and stages and how to get through it. So I guess if you’re at what stage in your career can you get involved with Mentoring Circle in any stage. Any stage.

00:55:02:15 – 00:55:03:15
GUEST
Can either.

00:55:03:15 – 00:55:04:24
HOST
Be a mentor mentee.

00:55:05:02 – 00:55:27:06
GUEST
Either as a mentor mentee, there’s an annual intake, which I think I can’t remember the exact timing. But we’re just coming up on a renew. Yeah, of the next cycle, so you can. And what I also love is reverse mentoring. I love to speak to younger generations and tell them, you know, some of the issues I’m having and see what they say.

00:55:27:06 – 00:55:35:02
GUEST
It’s a very different approach, you know, but it’s great. I think, you know, all platforms should have a bit of reverse mentoring as well.

00:55:35:04 – 00:55:47:13
HOST
So look, as we, draw to a kind of a close in terms of this conversation, a question that I ask everyone that comes on the podcast is if you had 500 million pounds worth of equity, who are the people? What property? In which place would you look to deploy that capital?

00:55:47:15 – 00:56:34:10
GUEST
This is a very good question. Well, I would absolutely stick with, providing the necessary seed capital to new operators in high growth sectors. I’d start in the UK because I can name 4 or 5 different examples off the top of my head, where start up real estate operators and new sectors desperately need the startup capital and aren’t in, aren’t connected to the right people and don’t have friends and family money you know, just really, you know, your average but amazing operator who’s just not doesn’t have the right networks to get them off the ground, you know, don’t don’t have the personal wealth or the personal capital, but doesn’t mean that they’re not, you know,

00:56:34:12 – 00:56:59:24
GUEST
so qualified and have the right experience to be able to execute it. So I love to be able to, you know, put a bat team together to help support and back them, not just capital, but also all the supporting services that early stage operators need. You know, whether it’s development support, asset management support, underwriting support, coaching, a huge amount of that should go into setting up these platforms.

00:56:59:24 – 00:57:19:19
GUEST
So the capital is definitely one thing that is absolutely necessary. But then, you know, you want these businesses to succeed. If you have a stake in them, you absolutely want them to succeed. They’re bringing the pipeline of real estate that you’re also funding the first 2 or 3 deals to create the platform that becomes investable from an institutional perspective.

00:57:19:21 – 00:57:32:13
GUEST
But there’s a lot that goes into it. And having been able to build, you know, a team within a business to enable, you know, us to do the self-storage platform, I’d love to just take those same principles and apply them to other sectors.

00:57:32:17 – 00:57:34:22
HOST
And which sense would they be?

00:57:34:24 – 00:57:58:24
GUEST
So again, that’s definitely senior, but starting from 55 and older, not care I mean not necessarily acute care. Yeah. But providing housing for an older demographic to reduce the amount of care that they should need over time, which also reduces the massive burden on our health care system. That takes a bit of vision to see that through.

00:57:59:01 – 00:58:23:24
GUEST
Student housing in the UK is probably getting a little bit saturated, but there’s huge scope across Europe to really get in to student. Yeah, in a big way. There’s a lot more to do there. Self storage definitely. Again, UK’s a bit. I would never say oversupplied because there’s still further growth. But elsewhere in Europe self storage is absolutely going to, you know, be the next big sector.

00:58:24:01 – 00:58:37:01
GUEST
Micro data centers. I like life sciences. I love if you can find the right operator to kind of help the institutions in particular deploy as much capital into that sector.

00:58:37:03 – 00:58:39:09
HOST
So niches, niches within.

00:58:39:11 – 00:59:02:05
GUEST
Yes. I mean, also leisure. There’s some really interesting leisure concepts popping up, you know, what do we do with all this big retail block space that needs to be utilized? There’s so much to do with, you know, second hand space and being creative about it and bringing in operators to help you sort these issues out. So, so many opportunities UK, Europe.

00:59:02:07 – 00:59:06:08
HOST
Some yeah, micro niches but all operationally driven.

00:59:06:09 – 00:59:07:03
GUEST
Yes.

00:59:07:05 – 00:59:07:11
HOST
In.

00:59:07:11 – 00:59:08:16
GUEST
Terms and tech.

00:59:08:18 – 00:59:17:04
HOST
And tech operationally driven and tech enabled with us with a, with a vision or backing founders with a vision and an ability to storytellers is kind of what you’re after.

00:59:17:05 – 00:59:17:22
GUEST
Absolutely.

00:59:18:01 – 00:59:33:15
HOST
Well, Rebecca, you’ve had a fascinating career. You’ve been able to reinvent yourself, change geographies, change platforms. Return to work and juggle everything at home as well as, power your career ahead. So, you’ve had a fascinating.

00:59:33:15 – 00:59:39:09
GUEST
Thank you. I don’t do it. As a perfectionist, that’s for sure. You. In fact.

00:59:39:09 – 00:59:43:17
HOST
No one does. But, you know, everyone’s doing the surface level.

00:59:43:17 – 00:59:54:13
GUEST
It looks like I’m keeping keeping things together, but it’s a complete. You know, I’m the duck with, or the swan or whatever they say with their feet underneath it.

00:59:54:14 – 01:00:00:14
HOST
You clearly thrive in, in chaos. And and probably part of your personality needs that in order to get the best out of you. So you’re.

01:00:00:14 – 01:00:04:06
GUEST
Exactly right. You hit the nail on the head.

01:00:04:08 – 01:00:04:21
HOST
But.

01:00:04:23 – 01:00:06:16
GUEST
Thriving in chaos.

01:00:06:18 – 01:00:14:15
HOST
And thriving in chaos. Well, look, I’m really excited to see what, next year and the years ahead have got in store. So thanks so much for joining.

01:00:14:15 – 01:00:16:03
GUEST
Thank you so much. Thanks for having me, man.

01:00:16:03 – 01:00:20:04
HOST
Sharing me, sharing with me a little bit more about your story and background.

01:00:20:06 – 01:00:20:21
GUEST
Appreciate it.

00:00:00:11 – 00:00:28:03
HOST
So today on the People Property Place podcast, I’m delighted to welcome Alexa Baden-Powell, senior Investment Manager at GPS. GPS is a 3250 listed central London investor and developer. At the time of recording, Alexa has been with the business for just over six years. And day to day, she’s responsible for the entire cycle of deal origination, underwriting, due diligence, and transaction execution.

00:00:28:05 – 00:00:47:02
HOST
Prior to GPE, she worked at AXA Investment Management as a senior transactions manager and started her properties career at BNP Paribas. Alexa is also the co-founder of Win, the Women’s Investment Network, which she set up just over a year ago with Ulla Johnson. Alexa, welcome to the podcast.

00:00:47:06 – 00:00:47:22
GUEST
Thanks for having me.

00:00:48:06 – 00:01:04:23
HOST
Not at all. Well, look, I’m really intrigued to get stuck into your background career. Your role at GP and how you’re seeing the market at the moment to where the opportunities are. But before we go there and get into that, a place I always like to start these conversations is how how did you get into real estate?

00:01:04:23 – 00:01:07:10
HOST
Because you’re a you’re a linguist.

00:01:07:12 – 00:01:07:19
GUEST
I know.

00:01:07:22 – 00:01:11:04
HOST
I saw you studied at, at university.

00:01:11:05 – 00:01:30:12
GUEST
I did, I did, I mean, I would say I’ve actually always been interested in real estate. I mean, I grew up in London. I’ve always been interested in architecture. I was one of those really sad kids who actually looked an estate agent’s windows, you know? I was interested in it. And my parents had a construction company in Portugal.

00:01:30:14 – 00:01:50:23
GUEST
And they did sort of residential development over there. So I spent a lot of my childhood, running around sites. In Portugal, I mean, literally just houses. But I kind of loved it. I looked at all those architectural models, you know, the ones with the tiny little trees and little cars. And I just thought, this looks fun.

00:01:50:23 – 00:02:13:18
GUEST
This looks like something I want to do. So you’re right. It is definitely not my background. I did history and French at UCL. I think because I was really interested, I liked academia in general, and I wasn’t interested in doing a purely practical degree. Also wanted year abroad in Paris. So love that. So that was great.

00:02:13:20 – 00:02:33:07
GUEST
And you can do that with real estate. So, yeah, I did non-core to start with, but then I did various internships along the way, sort of during my undergraduate. And then I switched to Elysee up to my masters, and then I did a Rics accredited course. And again, that’s more internships. And I just knew this is what I want to do.

00:02:33:09 – 00:02:44:08
HOST
And doing those internships, did you try out different parts of the property world, or did you have a an idea at that stage of which part or which route you wanted to, progress your career in?

00:02:44:10 – 00:03:10:20
GUEST
I actually had no idea which part I wanted to focus my career in. I just knew that I liked architecture and I liked buildings in general. I don’t think I could have told you what investment was at that point at all. I just didn’t really know much about it. So I did. I did an internship, resolution in London, which was really interesting and gave me an idea of sort of pan-European fund management, and asset management.

00:03:10:22 – 00:03:34:14
GUEST
And that was pretty Eye-Opening. I did an internship in New York, which, which was also good. And that was more property management, actually, property management and asset management. And it was offices kind of around the greater New York area. So not Manhattan. And then I did one in Portugal, on the residential side.

00:03:34:16 – 00:03:47:04
GUEST
Residential development. So I did a whole range, and I definitely didn’t make up my mind about what I wanted to do, even commercial versus residential. I was undecided. I just thought I’d, you know, hopefully get into a grad scheme and narrow it down from there.

00:03:47:06 – 00:03:58:14
HOST
And so you went to LSA, where you did regional and urban planning studies. Did you do that full time or did you dovetail it with, with an APC or.

00:03:58:15 – 00:04:12:10
GUEST
No, I did it full time. Again, I just I still wasn’t sure what I wanted to do. And I wasn’t quite I wouldn’t say I was quite ready to start the world of work, so I wanted another year of uni. So, no, it was just by itself.

00:04:12:12 – 00:04:26:08
HOST
And then, having done that course, did that Simmental, did that give you an idea of which direction you wanted to go, or is it still relatively open book and landing on a an APC at one of the big firms? You thought could kind of open open your chances or.

00:04:26:10 – 00:04:47:08
GUEST
I think it was definitely I wanted to do my APC. I wanted a broad starting point, and I wanted quite traditional route. That course is much more academic than practical. I mean, we did a lot of microeconomics, a lot of the economics around urban planning. I wouldn’t say I had a clue how to value a building after it.

00:04:47:10 – 00:05:06:22
GUEST
But it was it was interesting. And I think it just it was more interesting in academic sense rather than practical. So that was also why I wanted to do an APC just to get a really practical, broad brush starting points. And I would say that when I start my APC, I felt I get at least a year behind all the other grads who had had a more practical degree.

00:05:06:24 – 00:05:13:13
HOST
So you landed a pimp parable? Yes. What was your first rotation and what did you achieve that?

00:05:13:15 – 00:05:36:12
GUEST
My first rotation was fund management. There, which I think they gave me because I spoke French and, because it was a French bank. We had a lot of French clients. I really, really loved it. Actually, I can’t say I knew what I was doing at all at the beginning of the fund. Management requires a pretty broad understanding of property, which I totally liked.

00:05:36:14 – 00:05:51:16
GUEST
At that point, but I loved it. And I thought, okay, it was it was interesting starting at an agency, but being on the client side almost at the very beginning, you know, we were on our own separate box. It was sort of Chinese wall between us and the rest of the company. So it was.

00:05:51:16 – 00:05:54:01
HOST
BNP Paribas Investment Management.

00:05:54:03 – 00:06:17:01
GUEST
Yeah, it was BNP. Well, I joined BNP Paribas Real Estate, but this is BNP Paribas Reme. And it was sort of separate. But I loved it. And then after that, I was in corporate real estate for a while. It’s where I learned how to do excel. Good skill set. And then I did, development consulting, so bought some land agency, really, which I loved.

00:06:17:03 – 00:06:20:23
GUEST
And then valuation, which I also really enjoyed controversially, I know.

00:06:21:00 – 00:06:31:02
HOST
So you touched on corporate real estate where you learned Excel. Can you for someone who doesn’t know what corporate real estate is, can you just paint a little bit of a picture? And then what do you mean by learned Excel as well?

00:06:31:03 – 00:06:51:22
GUEST
I well, what we were doing, as we were largely working on the occupier advisory side, so we were working with clients who had big property portfolios. Usually leased and a lot of the buildings they wanted to hand back. You know, we were looking at what, how efficiently were they occupying their space and particularly where they wanted to hand buildings back.

00:06:52:02 – 00:07:06:22
GUEST
What kind of a surrender payment? As an example, would they need to pay? So it was a lot of analysis, I’d say, around the existing liabilities and how they could minimize those and also maximize the benefits they got from their occupation.

00:07:06:24 – 00:07:11:03
HOST
And these kind of clients that you had worked on, the likes of the Glasgow, SmithKline or a Vodafone.

00:07:11:07 – 00:07:11:16
GUEST
Kind of.

00:07:11:16 – 00:07:21:23
HOST
Big international conglomerate. So they’ve got massive portfolios and big liabilities or need to make, strategic decisions on what they occupy moving forward.

00:07:21:24 – 00:07:42:23
GUEST
Yeah. Exactly that. And so the more likely it was people like Rommel, you know, who obviously, I mean, we, we we all love real estate. We’re we all care about real estate, but it’s it’s where the real estate, isn’t actually the fundamental business, but it is key to supporting that business. So we’re trying to consult and help them figure out how to improve that portfolio, as I suppose.

00:07:43:02 – 00:07:45:06
HOST
And then you moved in to a land agency?

00:07:45:08 – 00:07:45:24
GUEST
Yes.

00:07:45:24 – 00:07:48:20
HOST
So what’s the land agency if somebody doesn’t know that?

00:07:48:20 – 00:08:13:17
GUEST
Well, the team is called development housing. I think, at the time and we were I mean, I think most of our clients were public bodies. So we did a lot of work with, say, NHS England, as an example. And we and TfL and we would basically look at surplus real estate for them and we would work up development appraisals, tell them what we thought the best alternative use was for their land.

00:08:13:19 – 00:08:36:06
GUEST
And so, so, things I was working on at the time worked on hospital sites that was a sort of excess, space down in, Wimbledon, as an example, I think we sold to Barclay Homes in the end. Like, sold. A library in Limehouse, which was, I just it was just out of use.

00:08:36:06 – 00:08:50:23
GUEST
It was no longer fit for purpose. The building was totally knackered, and there was no longer need for a library in that area. So again, it was trying to think, what do you do with the library online house, which is no longer being used? And who do you sell it to? And finding that buyer.

00:08:51:00 – 00:09:14:02
HOST
Amazing. It’s amazing. Like the different opportunities and avenues you can kind of take with the project. So you can kind of work on at a very entry level, stage in one’s career and have quite a lot of responsibility for it as well. You did valuation and then you completed your ABC. Once you completed your EPC, did you have a better idea of the real estate world and which direction you wanted to take your career?

00:09:14:02 – 00:09:22:02
HOST
Or were you still, you know, tossed, you know, you had different opportunities or your head was turned based on what you’ve done in the previous four rotations?

00:09:22:02 – 00:09:42:02
GUEST
I think I the of the rotations I enjoyed the most. I it was a combination of the fund management side and development agency. I’d always been interested in the investment side. But I hadn’t managed to get the seat there. And because I’d been in Reme, I think I thought, look, this is all very interesting. I like the transactional side.

00:09:42:02 – 00:09:59:06
GUEST
I like the investment side, the kind of, I suppose, full picture, of a transaction. But I wanted to get client side, and I knew that at that time. So I knew that I didn’t want to stay agency forever. And I thought my EPC was kind of a natural point, to leave it.

00:09:59:08 – 00:10:09:08
HOST
So after, a period at Deloitte. So I, at BNP, you moved to Deloitte, right? Yes. So how did that come about and why did you make the move to, to Deloitte?

00:10:09:10 – 00:10:25:22
GUEST
A really because, I had I had friends there at the time, and they and because I wanted to I was still want to get a bit broaden my knowledge and move client side. But it’s quite hard to move client side immediately post APC because you still don’t really know much. You know, you’re still very early in your career.

00:10:25:24 – 00:10:48:18
GUEST
And I had friends there who basically said, look, this is team, and it’s sort of the wider, corporate estate piece. You also do some debt. You’ll get a better understanding of the corporate finance side. And a lot of us get poached to go client side. So I’m afraid it was an entirely strategic move to both broaden my knowledge and also in the hope of getting paid to get client side, which is what I did.

00:10:48:20 – 00:11:05:02
HOST
Yeah, it’s definitely not uncommon. I think quite a lot of other people do that, like line up roles for a relatively short period of time to to acquire skills in their early 20s or what have you, to then make them a little bit more employable, or maybe make that move over to the principal. So because that’s often quite challenging, or it can be challenging.

00:11:05:04 – 00:11:18:04
GUEST
Just to differentiate yourself because there are so many grads who do the agency side. And, it’s really hard to say that you’re different. And other than speaking French, I really wasn’t that different from anyone else.

00:11:18:06 – 00:11:29:20
HOST
So you were at Deloitte, for a couple of years, and then you landed at AXA. Can you talk to me about that move? How did it come out, come about? And why did you move to to AXA?

00:11:29:22 – 00:11:50:13
GUEST
I think AXA at that point was probably the dream job for me because I really wanted to move, to the investment side. I’d done a bit more consulting at Lloyds, and a bit more sort of on the investment side as well. But I just had managed to figure out how to make that move, and I got contacted by a recruiter, actually, who?

00:11:50:15 – 00:12:11:14
GUEST
I’m pretty sure that he did a LinkedIn search of someone who had development experience, corporate finance experience valuation, and he spoke French. And that’s how they found me. And then I came in for interview. So I really didn’t know anyone there at all. Which is rare in real estate. I don’t think that’s how you make most of your moves.

00:12:11:16 – 00:12:17:04
GUEST
And then I just really got on well with them. I loved the team. Had a few rounds, and that was that.

00:12:17:07 – 00:12:24:17
HOST
So if someone who hasn’t heard of acts who are AXA and, Yeah. What was the team and the role that you went into?

00:12:24:19 – 00:12:50:11
GUEST
Well, I mean, it’s an enormous French insurance company, really insurance on pension funds. And I was working at AXA Real Estate Investment Managers called AXA Real Assets, I think at the time, which is basically the real estate investment arm of, the pension company. So we had lots of separate clients. We had, AXA money, of course.

00:12:50:13 – 00:13:13:18
GUEST
But we also had different clients from the US, from the Far East, from Europe. And it was a combination of our own balance sheet capital on separate accounts. And the team that I went into was just the transactions team. So we did all sales and all new acquisitions for all of the different funds. If they wanted to buy anything in the UK and it was all assets, as were all asset classes, sorry.

00:13:13:24 – 00:13:36:17
GUEST
So it was logistics, hotels, bill to rent, offices, retail, the lot. I think I was more focused on London, probably because I’m London born and bred. And I knew that market best, but it was yeah. 80% UK spent 20% of the time looking in Ireland. But, I didn’t do anything pan-European when I was there.

00:13:36:19 – 00:13:51:21
HOST
So it was for active balance sheet capital. So the money that they had themselves, they wanted to invest, but also separate accounts i.e other clients that they had raised and had a mandate to go and invest on behalf of either on a single fund basis or on a co-mingled basis.

00:13:51:21 – 00:14:10:22
GUEST
Yes, exactly. We had lots of different funds that we were investing at the time for the AXA Core Fund, which grouped together, AXA money and also, other investors money in one asset fund. So at that point, we were I mean, I was always pitching to different fund managers because your job was to know all of the different requirements.

00:14:11:03 – 00:14:19:09
GUEST
And then look out in the market and basically decide who was which fund it might sit best with, and then pitch it.

00:14:19:11 – 00:14:26:23
HOST
Got it makes complete sense. And your role, were you an analyst when you joined or you an investment manager, and how was the team structured?

00:14:27:00 – 00:14:47:07
GUEST
I was trying to think. I think I joined as a, an associate, in the transactions team. So I wasn’t and unless we had a whole pool of analysts over, there were eight of them, I think typically. And they worked with us and all of the different, fund managers as well, and our development team. So lots of them.

00:14:47:07 – 00:15:04:06
GUEST
And actually quite a lot of work. So we needed a lot of them. But now I worked with two people in particular, Hugh Stevens and Martin Parrott, and it was the three of us in our transactions team. And they were great, actually. I loved working with both of them. They’re both really good fun. And I learned a lot from both of them.

00:15:04:08 – 00:15:32:10
HOST
And so your role, you’d go out and you talk to agents? Pretty much. You would go and try and originate opportunities that fitted the criteria return profile, lot size, etc., of the various different accounts or internal structures that you had. You then pass those, brochures or maybe originated deals to your analysts who would underwrite them and do some analysis just to see if it stacked, and then you would progress those opportunities through the fund manager to ICI and manage the process.

00:15:32:10 – 00:15:32:16
HOST
Is that.

00:15:32:16 – 00:16:02:16
GUEST
Right? Yeah. Exactly right. Actually, yeah. Exactly what you said. I said it probably better than I could. Yeah. No, that was it. And it was also kind of I mean, at that stage, I was still very much building my network. So it was also looking at stuff that either Martin or Hugh had sourced and again, being the bridge between them and the analysts and making sure things were looked at correctly, and often I would be processing the deals, actually doing the deed and helping with the transaction execution, even if it was nothing to their source as well, because I was very much the learning.

00:16:02:18 – 00:16:15:16
HOST
And in terms of the asset classes that you looked at, were they it was at that stage, was it mainly office industrial logistics, or was there some operational or alternative asset classes that you were looking at as well?

00:16:15:18 – 00:16:38:22
GUEST
We were largely looking at offices. I would say at the time we build, I mean, we we had just built six Bevis Marks, which we sold, while I was there, we had conflicts up as planned at 20 Gresham Street. We sold that as well. While I was there. We were buying a few as well. The assets building Victoria bought building in Kensington.

00:16:38:22 – 00:17:03:07
GUEST
We bought a couple of hotels as well. So that was operational, in, Christchurch Street. And Ludgate Circus, the Club Quarters hotel. So that was a management agreement. So that was definitely operational. We also dipped Otto into health care as well. So we bought the Retirement Villages Group, while I was there, but we did have a specialist healthcare team.

00:17:03:09 – 00:17:16:15
GUEST
Guy called Andrew over. It was very much managing that. So we looked to the real estate side, but he was the brains, when it came to the operational bit. Or at least I speak for myself. Maybe. Maybe Marshall to you on said more of it than I did. But he understood it far better than I did.

00:17:16:17 – 00:17:27:13
HOST
So you, you were at AXA for for a couple of years. What what prompted you to leave and and why? Why did you leave? And what was your your thought process at that time?

00:17:27:15 – 00:17:51:08
GUEST
I mean, I say I loved AXA, I had great experience there, and I probably would have carried on there, for a very long time. I was perfectly happy to stay there and build my career there. But, post-Brexit, that, I’d say the mood change somewhat. Working for big French pension funds. Whilst you, you’re voting to leave the EU wasn’t the best atmosphere.

00:17:51:10 – 00:18:12:05
GUEST
And even though I very much voted to stay, it wasn’t it wasn’t great. And they were basically concerned and they were saying that they can do a lot less UK work. I remember the phrase, you know, when do you catch falling knife? In the investment committee when we’re trying to buy some assets in London and it just, for someone who wanted to do a lot of transactions, it wasn’t the best atmosphere.

00:18:12:05 – 00:18:31:00
GUEST
And I still think I would have seen it out. I would have carried on. But I actually got approached at that time by GP and, kind of came through a mutual agent friend. I’d actually had a call from a recruiter, but I totally ignored them at the beginning because I was really happy at AXA. But then an agent who I knew really well said, look, you know, you should meet them.

00:18:31:02 – 00:18:45:23
GUEST
They’ve told me they’re looking for someone. I suggested you they told you. They told me that already got in contact with you. But, you know, you just spoken to them. You know what? You just meet them for coffee, see how it goes. They’re definitely interested in London, which is what you want to do. So kind of can’t hurt.

00:18:46:02 – 00:19:06:04
GUEST
So I did, and then, I was really sold, very quickly. So I think it was, it was the appeal of a central London focus. Just, understanding what it was like to work in a REIT. You know, that PLC life, and it’s a relatively small company in terms of the number of people, but it’s got a great reputation in the market.

00:19:06:04 – 00:19:20:11
GUEST
So all of that was pretty attractive. Actually, I spoke to my boss about it at the time, Hugh. And he was saying, look, you know, if I was 29 and I was given an opportunity to work, GP I’d take it. Oh.

00:19:20:11 – 00:19:32:06
HOST
Great. Portland Estates as it was before. Yes, it was where you GP in 2021. So what was the role that you were going into at GP? What was the remit? What was your focus on? What were you responsible for delivering?

00:19:32:08 – 00:20:03:00
GUEST
Investment manager so pretty I mean, very similar to now just really deal sourcing. So really understanding the market, finding deals. Underwriting and executing where appropriate. You know, we at the time when I moved, actually, we weren’t really looking to buy much, but it was always scouring the market, making sure that if there were deals that I, you know, even if we didn’t want to buy them, we wanted to know why, actually, to make sure we weren’t missing out on any opportunities.

00:20:03:00 – 00:20:17:06
GUEST
Also advising on sales. We were selling quite a lot over those years. We selling, things like 55 Wells Street, 30 Broad Street. So, I did those in the way of transactions, but it was mainly on the acquisition side.

00:20:17:08 – 00:20:27:17
HOST
Can you just give me a bit of an overview of the portfolio at that particular time, like the, or the types of assets that that the business held and were looking to acquire as well?

00:20:27:19 – 00:20:48:10
GUEST
Yeah. I mean, at the time, I think I’ll probably get the figure wrong, but I think we probably had about 2.5 billion under management, probably slightly more. This is back in 2017. And our portfolio is made up almost entirely of central London properties. So we are predominantly office again. I think back then maybe we were 25% retail now at 20%.

00:20:48:12 – 00:21:16:15
GUEST
And we develop best in class sustainable spaces for London. And at the moment, and as at the time, we’re just always reviewing our approach to make sure that we’re meeting our customer’s needs and our invested needs. At the time, we had one main strategy, which was HQ redevelopment, so that if you look at our portfolio, this would be assets like, Hanover Square redevelopment, anchored by KKR.

00:21:16:20 – 00:21:28:00
GUEST
We just delivered Rathbone Square. I could buy it at Facebook at the time. Meta. Now, and we done the,

00:21:28:02 – 00:21:29:15
HOST
Done in Soho.

00:21:29:17 – 00:21:54:03
GUEST
Done. And so that’s now, that’s that that’s today. I mean, we’ve done a few developments in Oxford Street as well. Which we sold to Norges some 329. That’s the address I’d forgotten. So we. Yeah, I mean, that was HQ redevelopment, basically taking older, tired buildings and repositioning them into best in class spaces for the customers of tomorrow.

00:21:54:05 – 00:22:14:03
GUEST
That was the idea, and we did it very well. And we had done it for a number of years. Since I’ve been there, it’s evolved. And while we still very much have that strategy, and we’re buying for it. So square you just mentioned, we also, we have another strategy call which we call fully managed, which is what we term, flexible office space.

00:22:14:03 – 00:22:36:16
GUEST
So that has evolved over the last five years or so, and that is looking for smaller and smaller buildings. When I’m looking for it, it’s smaller occupiers, and it’s very distinct from your usual co-working or serviced offices. You have your own floor or half a floor, you know, you basically have your own front door and everything is a fully fitted and fully managed by GPS.

00:22:36:18 – 00:22:47:18
GUEST
So we provide the space, we provide the service. We make it totally hassle free for you. And that was an idea that I don’t think we’d had when I first joined, which was 2017.

00:22:47:20 – 00:23:13:12
HOST
That’s what. Yeah, that’s what it says here. So it’s evolved from just doing HQ best in class sustainable development where you lease these floor plates for five, ten, 15 years, whatever the term might be. And then the tenant was responsible for fitting it out. Exactly. To being more kind of smaller, more granular, floor plates still design and creative led, but it being more of a fitted or managed solution where a tenant would literally just turn up.

00:23:13:18 – 00:23:17:11
HOST
Yes. Wi-Fi was working. There was, there was milk in the fridge. Is it.

00:23:17:14 – 00:23:39:18
GUEST
No, it’s it’s literally that granular. Yeah. Your Wi-Fi will be working. You will have, amazing coffee. And your milk will be in the fridge, and we’ll give you the milk as well. You know, everything is done for you. We do pastries and everything. And people love it. And actually, you know, I think our first building, which we developed just for this, purpose, was to first place.

00:23:39:20 – 00:24:00:09
GUEST
And I don’t know if you’ve ever been, but I strongly recommend it. I mean, it’s the kind of building that you would want to work in, that everyone would want to work, and that you’re greeted by, our customer experience manager. And she, she knows all of our customers by name. She is there. You know, it’s a lovely reception entrance experience.

00:24:00:09 – 00:24:16:09
GUEST
You know, we have a coffee bar area. We’ve got lots of soft seating. We’ve got informal meeting rooms, telephone booths, you know, a lovely terrace. It’s a it’s someone you’d really want to dwell, basically. And that’s the kind of experience we try to give for fully managed.

00:24:16:11 – 00:24:20:18
HOST
And do you have a particular occupier in mind for that or.

00:24:20:20 – 00:24:43:22
GUEST
I mean, no, honestly, we have a whole range, of different suites and it depends on the submarket. You know, we have a building, we have buildings down in London Bridge, our Wills Yard campus on Bermondsey Street, and those units range from pretty small to sub 1000ft² to maybe 4500ft². And obviously the occupier would vary, quite significantly.

00:24:43:22 – 00:25:15:05
GUEST
If you’re taking less than 1000ft² up to that four and a half floor plates. And we also, have buildings in Soho, which again, would attract a different type of customer. I think one of the things that we have done best, and which we’ve done recently, is attract the tenants and we’ll try to attract the customers in the first place, keeps them there so we retain them and also convert some of our traditional, ready to fit or cat customers into, fully managed customers.

00:25:15:05 – 00:25:34:18
GUEST
So we have moved people between buildings where the requirements have changed and said, actually, you know, we know you don’t want another 20 year lease. But how about you take a smaller space? Everything will be really easy for you. You’re staying within our portfolio. They already trust us as an owner. So that relationship just continues on a different basis.

00:25:34:18 – 00:25:41:16
GUEST
So I do think it’s really no one size fits all. We’re not looking for a particular type of customer. We adapt to you.

00:25:41:18 – 00:26:00:15
HOST
So how is your role as an investment manager changed? Is it the type of assets you look for? Is it, the relationships with agents? Can you just talk to me about how do you how do you nail down the criteria of what it is you’re looking for from an investment perspective?

00:26:00:17 – 00:26:23:17
GUEST
Well, I think, yes, it has changed. It definitely has changed. I mean, for the first, I think probably three years, we were almost exclusively looking for HQ offices, offices that we could turn into best in class, sustainable spaces. For those customers who want to take 15 or 20 year leases. Now, clearly, the criteria has changed, and I both still look for that.

00:26:23:17 – 00:26:46:05
GUEST
But I also look for smaller buildings. You know, they’re typically anywhere between 20 and 60,000ft² with floor plates, which are either five K or able to be split into smaller than five K units, because we don’t think there’s that much of a depth of demand for over. So five K at the moment, and also in different types of submarkets.

00:26:46:05 – 00:27:09:05
GUEST
So I think where we think the customer demand is strongest is places like all of the core West End actually still but also Spitalfields, Farringdon and London Bridge. So those are the hottest, flex submarkets that we are still really looking for. Whereas HQ has always been a little bit different to that. So it’s two different types of agents.

00:27:09:05 – 00:27:27:03
GUEST
It’s really making sure that that message is out there, that people know that GP is not just what it always has been. You know that we do have the strategy now. Our agents are reasonably well informed. Certainly now they are. It was a bit of a learning process at first, but I think they’ve seen what we’ve done in our own portfolio and now they get it.

00:27:27:05 – 00:27:52:09
GUEST
So it’s just making sure that that message is out there, that you are still on the hunt for these two strategies, that the buildings are pretty different. I think the central, thing that brings them together is that we only want to buy in strong, what areas? A very, very strong customer and investor demand, and also where we think we can create best in class spaces, whether that’s for a fully managed customer or ready to fit.

00:27:52:11 – 00:28:15:04
HOST
Your role as an investment manager or senior investment manager. Got lots of different parts to it. Can you just break down those different parts and, yeah, from deal origination to underwriting to the due diligence and then the transaction execution, because some of them are foreign words or jargon to to people who might not know, can you just break down the different parts and how they fit together?

00:28:15:06 – 00:28:38:11
GUEST
Yeah, sure. I mean, I think deal sourcing is, a combination of really, really knowing a strategy. So knowing what you’re looking for obviously is key. Networking I think is really critical. You have to know everyone in the market. And, have very strong relationships with them, whether there’s agents or whether those, other clients.

00:28:38:13 – 00:29:02:08
GUEST
So, you know, I will note all of, my peers at different rates, different pension funds, brokers, so that you can share ideas with each other. And often your idea you’ll deal sourcing will come through those conversations as opposed to via agents. So I think it’s about being out there, getting your message across, and bringing in the ideas so that is on the data sourcing side.

00:29:02:10 – 00:29:27:16
GUEST
And then underwriting it is, again, knowing your market, knowing, if an agent tells you that that building, should be captured 4.5% yield, you need to know why not? Especially today. Why? That’s rare. So you need to know what you have to know your own portfolio. Very well, I’d say. I mean, I underwrite with the help of all of our internal teams.

00:29:27:18 – 00:29:49:05
GUEST
So we have a project management team who really help me on the cost side and also how long things are going to take. We’ve got a development team, who are experts in planning and getting buildings through that whole process. Our leasing team obviously leasing space day to day, they know best, about, you know what, rent we’re going to get in those buildings better than me.

00:29:49:07 – 00:30:08:19
GUEST
And, portfolio management team again can advise on how realistic a business plan, is going to be. So it’s bringing in all of that internal knowledge and applying it, to a spreadsheet effectively to figuring out whether or not something is going to work. And then at that point, it’s, okay if this does work for us, it’s a bid process.

00:30:08:22 – 00:30:30:19
GUEST
Sometimes if it’s on market, otherwise it’s getting a little bit closer to the agent, you know, represents that investor or to the investor themselves sometimes. I mean, I’ve made, off market bids out of the blue almost before, which sometimes work. And other times it’s about calling up your friend on the other side and saying, look, you know, what do I need to be, on the bid process?

00:30:30:19 – 00:30:55:00
GUEST
So at that point, that’s when you get it under offer and then the process starts. So you have a whole set of assumptions which you used in your underwrite. And it’s validating those. It’s testing them really thinking, okay, now I know a little bit more about this building. I’ve done my building survey. All my costs are accurate. You know, do I really need to do I need to rethink actually, and how that filters into pricing or whether you still want to do the deal.

00:30:55:00 – 00:31:14:05
GUEST
I mean, hopefully we always certainly try to do a lot of deed upfront. So we’re not in that position where we have something under offer and we want to back out. But, you know, clearly, a lot of that happens after you’re already under. So some information you won’t get, you know, you don’t get unfettered access to a building typically before you have bid.

00:31:14:07 – 00:31:34:12
GUEST
So that is yeah, it’s it’s validating all your assumptions and asking a lot of questions, of your lawyers and also of the other side, and finger roll outs and execution. I mean, really, that’s the legals and that’s I, I really enjoy that bit. I like the negotiation. I like the bit where something unexpected comes up and it’s, you know, it’s the creativity.

00:31:34:12 – 00:31:48:15
GUEST
It’s a how do I deal with this? You know, with the shape of the deal changes halfway through, and you need to figure out a way forward. We had that, one of our deals that we did recently, Onthis square. And it was it was constantly evolving, because of various things that were going on at the time.

00:31:48:17 – 00:31:53:23
GUEST
And it’s the skill in managing that and making sure that the deal doesn’t drop.

00:31:54:00 – 00:32:03:17
HOST
Are you involved with, structuring debt financing, or any of the kind of the complex, warehousing where the deal will be?

00:32:03:19 – 00:32:23:22
GUEST
Not I mean, not much. We have a corporate finance team who are specialists in that. I should have mentioned them, actually, when it came to, internal resourcing when it comes to the underwrite. So they deal with all the debt. I used to get involved with it a bit more, AXA because we used leverage every deal, individually, whereas at GPE, leverage is at a corporate level.

00:32:23:22 – 00:32:39:09
GUEST
So it’s unsecured, almost all of our debt is unsecured. So we have an RCF, which we can draw down capital from about 500 million at the moment. So that means that I will always have cash for the deal that I’m looking at. And the, financing comes afterwards.

00:32:39:15 – 00:32:41:08
HOST
So what does an RCF mean?

00:32:41:10 – 00:32:58:12
GUEST
It’s a revolving credit facility. It is, I suppose, akin to an overdraft. You know, with bank like, this is all the money that the banks, the, our relationship banks kind of have put together for us. And we’re paying a rate on it. And we can draw down on it within 24 hours. So clearly some of that cash is already allocated.

00:32:58:14 – 00:33:13:11
GUEST
For example, we’re on site, to ultimate B square in the city at the moment, the building that we’ve pre let Clifford Chance and some of that cash will go into that development. But there’s other unallocated cash which can come to me if I, if I find something good.

00:33:13:11 – 00:33:19:03
HOST
If you find something good then you can transact in a really quick way. Exactly what happens once you’ve bought the deal.

00:33:19:05 – 00:33:36:23
GUEST
When we bought the deal, well, this is evolving. I mean, I try to travel with deals a bit longer because at least at the beginning, you have maximum knowledge, of that deal. I mean, you’re the one who has overseen the whole transaction, so you should know best if you don’t. You haven’t been doing a job very well.

00:33:37:04 – 00:34:03:03
GUEST
I’d say. But we have a hand of it process. And again, I try to involve everyone in a transaction, whilst that’s going on. So hopefully it’s not a surprise to the people who have to take it over. But, you, you should still travel with it a little bit afterwards. So for example, with Soho Square, you know, our development team were involved, our project management team were built, our customer experience team were involved, portfolio managers.

00:34:03:03 – 00:34:25:02
GUEST
You know, we were all meeting twice every week during that deal. Just to kind of update on issues, make sure everyone knew what was going on because it was a complex transaction. So our corporate finance team, actually, they were very involved. And then afterward, you know, we had a series of, initial kickoff meetings to make sure that everyone knew what they were doing, but now it is within the hands of those teams.

00:34:25:02 – 00:34:43:00
GUEST
So, I mean, it’ll be led from the development management side because that is development. But some of our other assets, if we bought as more of a standing investment, which will roll into a fully managed business plan that might go straight into our portfolio management team. So I’m no longer the owner of the asset, if you know what I mean.

00:34:43:02 – 00:35:06:03
GUEST
After it’s been bought. But it is very much a responsibility to travel with it and make sure that your business plan, is being carried out. And also, I think it’s important to check and, you know, if things haven’t gone the way you planned, if your business plan isn’t been carried out and because things have been missed during or whether costs have gone up or whatever, it’s good to know about that.

00:35:06:03 – 00:35:11:08
GUEST
So that next time you are aware, when you’re underwriting, it’s just a lessons learned thing.

00:35:11:10 – 00:35:32:02
HOST
So you pass it over to development team to deliver it to an asset management team who will be responsible for repositioning and leasing it. Do you get back involved with the the disposition or the disposal of assets, or is that left to because some firms do that. Yeah. And others the disposition part is the asset or the portfolio managers that are responsible for that.

00:35:32:04 – 00:35:48:21
GUEST
I probably would do if we were doing that. But actually all the assets that I have bought whilst being at GPA, we have still got, and none of them are imminent disposals. So at the moment, no, not yet, but I would expect to be a lot of our I mean, our portfolio managers are often responsible for sales.

00:35:48:23 – 00:36:08:05
GUEST
It does depend, our director of asset management, Hugh Morgan, he’s really responsible for all of the sales. And he will oversee everything. And I get involved in some of the larger transactions, but often on some of the other ones, the portfolio managers run them themselves, overseen by Hugh. So it does vary, I’d say.

00:36:08:07 – 00:36:21:07
HOST
What, what would you say? The attributes that make a good investment manager, like what do you have to have will be able to do, to become or be a good investment manager?

00:36:21:09 – 00:36:30:00
GUEST
It’s a good question. I think I think you have to love a deal. I mean, I would say that I do love a deal. I could tell this my.

00:36:30:00 – 00:36:30:16
HOST
Next question.

00:36:30:17 – 00:36:50:14
GUEST
I really I really enjoy it, you know, it’s it’s the adrenaline. It’s the feeling of getting something, particularly when it’s off market, you know, it’s the, the personal achievement. I think, that you feel, from bagging something which, you know, is kind of bang on strategy, and you’ve kind of taken it from under the nose of some of your competitors.

00:36:50:14 – 00:37:04:24
GUEST
You know, maybe it’s that competitive edge. You know, I think I think that helps, actually, to have a little bit of a competitive edge and to enjoy a transaction and also, if you don’t love it, you are not going to work all hours on it. Sometimes you have to it depends on the deal. It’s not always that way.

00:37:04:24 – 00:37:22:01
GUEST
But you know, everything else in your life does have to drop a little bit, whilst you are in a deal, particularly if it’s a short timeline. Otherwise, I mean, it’s a competitive market out there. This is central London, you know, otherwise people there are other people who will transact faster than you. So I think you definitely have to really enjoy it.

00:37:22:03 – 00:37:45:16
GUEST
Anyway, but I think also diligence is pretty key. I think you have to be a pretty detailed person to be really good at it. Because, I mean, there’s always something new on every deal I do. There’s always something that I’ve never seen before. And, you know, which might trip you up. And you just have to always be asking questions and really and actually wanting to find out the answer, even if it’s something you really don’t want to hear.

00:37:45:18 – 00:38:03:13
GUEST
It’s much better to be asking those questions upfront, then finding them out once you’ve already bought the asset. I also think it has to be collaborative. You’ve got to be reasonably humble. I think, like I said before, you know, if my project management team tell me, look, this is what it’s going to cost it, you know, I can challenge them on it.

00:38:03:13 – 00:38:19:06
GUEST
It’s definitely my job to challenge them on it. To make sure that there isn’t sort of excess fat baked in there, which would allow me to keep working at price, which we don’t need. But, you know, ultimately they are the experts in that area. If they can tell me, look, you know, we’re on site with three different schemes which are quite similar to this.

00:38:19:08 – 00:38:40:23
GUEST
These are the costs. Then, frankly, you know, I’ve got to take that. So it’s being able to absorb other people’s expertise and put that into your underwrite. I also think that’s pretty key. And then lastly, just relationships, you know, being I think you have to be reasonably extroverted, or at least it certainly helps you because a lot of the deals are very personal.

00:38:41:00 – 00:38:57:00
GUEST
And you’ll be dealing with the other side all the time. It’s being able to be in their face all the time without deeply irritating them, you know, enough to throw you out. And also just finding the deals to start with, you know, that that comes from your network. Like I said at the beginning, whether it’s agents or other clients, that is key.

00:38:57:00 – 00:39:01:21
GUEST
So you have to be a reasonably network type of person.

00:39:01:23 – 00:39:29:18
HOST
As we’ve touched on, you clearly absolutely love it. Yeah, I do. I can literally pick up on on. The energy is palpable. Have you ever considered not doing transactions? Has there ever been a case where you think actually it’s too intense is can be all, you know, time consuming? It’s it’s challenging to kind of balance personal life, work life, and everything else and actually a kind of a route to asset management or development or, or another avenue is more appealing,

00:39:29:20 – 00:39:48:08
GUEST
These days. No, I love it. And I, I mean, you know, long term, you know, you want to you want to get to a place where, you know, you’re managing a wider team. And I know that at that point, probably you have to let go a little bit of the day to day running of transactions. But I’m not there yet.

00:39:48:08 – 00:40:03:19
GUEST
I love it too much. I would not want to let it go at this point. You’re right, it is difficult to balance. And that’s why I said you’ve got to love it. If you don’t love it, then it’s probably not for you. I’m interested in all the other areas, but what I like about transactions is that, you know, I get to play with the development side.

00:40:03:19 – 00:40:23:15
GUEST
I get to understand quite a lot of it and apply it to what I’m looking at. But I think you have to be a very detailed person and a long and a patient person. I wouldn’t say necessarily that patience to see a project through from the very beginning, all the way through to planning permission and then actually delivering the thing, I mean, that takes years.

00:40:23:17 – 00:40:38:05
GUEST
I’m not sure I have that attention span. And our development team need that, I mean, before I was in transactions, I definitely looked at other areas, but as soon as I started really specializing in this, I just really enjoyed it. So I haven’t really looked back.

00:40:38:07 – 00:41:00:02
HOST
There’s a lot of, there’s a lot of noise in the press at the moment in terms of, a wider investment volumes, but also offices and, the future of the office space. Yes. How do you and how did GP see that and how do you navigate some of, the industry and the structural challenges that are presenting themselves?

00:41:00:04 – 00:41:23:01
GUEST
I mean, I think you hear a lot about this, you know, start a challenge with the office. Is this offices like the retail moment of a few years ago, working from home and all the challenges with that. But I think it’s overblown. I think the best offices will absolutely succeed. And we’re saying that there’s a massive bifurcation between the best and the rest.

00:41:23:01 – 00:41:41:06
GUEST
And I think what we are developing a GP and also what we’re buying is going to be the best. So I’m not worried. And I think that this is, you know, this is the type of moment in the market where we’re really seeing a return of the market cycle. I don’t think there’s been an opportunity like this since 2009, 2010.

00:41:41:10 – 00:42:01:21
GUEST
So I’m excited. You know, I think obviously, there are discounted values at the moment. You know, we’ve seen a valuation for everyone, seen a valuation fall. But I think if you believe that London offices are going to recover, then this is a fantastic moment to buy. We are seeing significant discounts, in the market at the moment.

00:42:02:02 – 00:42:34:18
GUEST
I mean, some of these buildings are trading at a discount to replacement cost. So you literally can’t build some of these buildings that are being sold, for the amount that they’re being sold for. So, I think that that shows you that it’s a good time to buy. And our investment strategy is very much focused on, areas in London with the tighter supply and strong areas so strong underlying investor and customer demand, and we will only buy buildings where we know that we can reposition them into best in class assets.

00:42:34:20 – 00:42:57:09
GUEST
So those will be very resilient. I also think that sustainability is very critical to creating a prime asset. I mean, we’ve seen it in our own portfolio. We’ve shown it already with our successful pre-lit, to ultimately square in the city with Clifford Chance. So sandwich is very important to them, and that’s one of the key reasons that they chose our building.

00:42:57:11 – 00:43:18:09
GUEST
And we also sold 50 Finsbury Square last year. This time last year at a 3.85% yields, which was which really bucked the trend. I’m pretty sure we set the market back a few months in terms of pricing readjustment, because we sell something at such a strong price. Post mini-budget, I mean, everything was already looking pretty volatile.

00:43:18:14 – 00:43:37:09
GUEST
And again, one of the reasons for that was because it was best in class. It was super sustainable. It was a freehold. It was on the square, it was an excellent refurb. I think if you’re creating that kind of product, then, you know, you have reasons to be pretty cheerful. I think, you know, all customers are increasingly interested in how sustainable that building is.

00:43:37:11 – 00:44:01:04
GUEST
Whether that’s the net zero status, the energy consumption, if they’re fossil fuel free or whether they have access to nature, and they realize that sustainable sustainability is a business imperative and so do we. And we are absolutely catering to that demand. So I think for me, you know, offices are here to stay working from home, you know, I mean, I think we’re more hybrid work at the moment than working from home.

00:44:01:04 – 00:44:15:09
GUEST
And I think that people will be encouraged to come into buildings if they are in the best locations, the best time for space. And that’s what we create. We’re creating very sustainable buildings, and we’re in central London, which is the best place to be. So I, I’m pretty positive.

00:44:15:12 – 00:44:33:08
HOST
Earning earning that commute from, from a, you know, technology and data, it is, is growing a bigger part of all of our lives. Where does that fit into kind of decision making around, which building to buy or sell? Is that a factor? The that you kind of lean on at this stage?

00:44:33:10 – 00:44:36:23
GUEST
What is the data? What do you mean, exactly?

00:44:36:23 – 00:44:51:14
HOST
So outside of just an underwrite, on an XL model, is there any particular data that you look to to help inform your decision making or any tools or, areas that are hot or.

00:44:51:16 – 00:44:52:17
GUEST
You know, you do.

00:44:52:21 – 00:44:58:18
HOST
Or technology or kind of plays that maybe you wouldn’t have been leveraging or utilizing 5 or 6 years ago.

00:44:58:20 – 00:45:25:11
GUEST
I mean, yeah, we do in the sense that I think leasing demand, is evolving and I think there’s a lot of data around that’s all in particular for retail. And also offices, you know, footfall around stations, which we do analyze. And that comes into, our picture of where demand is likely to be strongest. Our portfolio is over 90%, next to or within close proximity of an Elizabeth Line station.

00:45:25:17 – 00:45:43:09
GUEST
And that is a data driven strategy. That is because we know that’s where the footfall is. We know it’s easiest for people, to commute to Elizabeth line stations. And we also know that those are going to be the buzziest areas for retailers, for leisure providers, you know, making something, a destination where you would want to work.

00:45:43:09 – 00:46:05:01
GUEST
And so we do take that data and it informs what we’re going to do. But otherwise, I think we are fairly traditional in how we’re looking at things, and we look at all the obvious things that everyone else would, you know, what is, the supplier pipeline going to look like in particular areas? You know, if you look at the supply in the West End, for example, that’s partly why we’re so confident on it.

00:46:05:01 – 00:46:18:19
GUEST
We know that there aren’t that many new buildings, that are going to be built over the next years, and the ones that are the ones that are largely pre-lit already. So we are confident, looking at that data in delivering our pipeline.

00:46:18:21 – 00:46:25:16
HOST
Talk to me about when Women Versant Network. Can you talk to me about why you set it up?

00:46:25:18 – 00:46:47:17
GUEST
Yeah. Yeah, absolutely. I mean, I set it up, with my, colleague Ella Johnson. She works for CBRE senior director in the central London investment team there. And, you know, we’ve known each other for years. And she is one of the women I know who’s kind of as passionate about transactions, I suppose, as I am.

00:46:47:19 – 00:47:06:17
GUEST
So we are good friends, and we have, we’ve often sort of thought, okay, there are lots of women in property, but why is it that there aren’t that many in what we do? You know, in central London, investment in particular and also offices. So this has been a question that we’ve been thinking about for years at this point.

00:47:06:17 – 00:47:33:06
GUEST
And there are lots of networks for women in property. And that but they’re quite broad, you know, they they do really well. But they are broader. So if you go to a real estate balance, and networking event, for example, you’ll have architects, you’ll have consultants, you’ll have leasing agents, investment agents, people like me, you know, the whole range lawyers, and we want to do something a bit more specific because we thought that there isn’t.

00:47:33:06 – 00:48:03:04
GUEST
I mean, there is obviously a women in property issue, you know, we’re generally speaking underrepresented, but it is particularly acute, when it comes to transactions, particularly in central London offices. So it was really to address that particular issue. So we are focused on capital markets. We are a network of agents and investors. And it’s really intended to attract and retain women in this particular, field where we think we are really underrepresented.

00:48:03:06 – 00:48:24:18
GUEST
And also it’s to it’s, I mean, I guess the purpose is to network, to build. So to build your relationships with all the women who do exactly what you do as a business purpose as well, you know, we are all in the same market. We really should be doing deals with each other, or at least knowing about the deals that the other ones are, doing.

00:48:24:20 – 00:48:43:19
GUEST
And also growing people and giving role models. You know, when I was younger, I definitely didn’t know that many women in central London investment. I’m not sure I knew any. And that’s not because they didn’t exist. It’s just because I didn’t know who they were because there wasn’t a focus network for it. So it was really us trying to fill a void that we saw, at least.

00:48:44:00 – 00:48:49:18
HOST
Why do you think they’re not as many women in the investment seats as maybe other seats?

00:48:49:20 – 00:49:13:15
GUEST
I would really like to be able to answer that question. And we debate it all the time, but I don’t think we’ve really found the answer. Yeah, I think it’s partly, you know, that it isn’t that encourage. There’s definitely, and hiring in your own image issue. Certainly. You know, when I started, when I was at BNP, there were no women in the investment team, and they weren’t expected to be any.

00:49:13:17 – 00:49:29:06
GUEST
Actually, at the time, I remember I spoke to HR about getting a seat there and they sort of said, well, you know, that’s like they’re all boys. You know, actually it’s and they sort of worked well that way, you know. Are you sure? And funnily enough, there wasn’t a seat there. So I do think there is still a degree of that.

00:49:29:06 – 00:49:43:09
GUEST
You know, people hire people who they went to school with or, you know, who kind of remind them of themselves. And they’re sort of a difficult to pin down way. But it’s probably because you look quite similar and you’re also a man and went to a similar school. So I do think there is a problem on the hiring side.

00:49:43:11 – 00:50:07:18
GUEST
Clearly lack of flexibility is also, it is also a problem, at least later on when women are having children, that kind of thing. I do think that is an issue. And, I think it’s better post-pandemic, you know, with people working from home some of the time and certainly even the men as well, taking a degree of flexibility with their work when at school drop offs or pick ups, that kind of thing.

00:50:07:20 – 00:50:31:00
GUEST
It is it is there, and it’s easier now to manage your career in transactions and also have a home life, but traditionally that wasn’t there. And I definitely have friends who were who were actually quite senior on the agency side and then moved, after they had children to a different area because it was not supported by their firms.

00:50:31:02 – 00:50:48:01
GUEST
It was not, it wasn’t made easy for them, even if they had built up a really good track record in transactions that sort of, well, you know, if you want to work from home on a Friday, no one else does that. Sort of. Why should you? So for women who wanted a bit more of a balance, I think it was really challenging.

00:50:48:03 – 00:50:52:17
GUEST
And I think it’s getting less so now, but people need to talk about it more.

00:50:52:19 – 00:51:12:09
HOST
100%. And I definitely think people are. And, to your point around men being more flexible and more open minded and, picking up some of the slack, rightly so. Enables, a further conversation and enables ladies to kind of continue to step up and into, positions where maybe they’ve been, under represented before.

00:51:12:11 – 00:51:28:02
GUEST
Well, I think if you’re not the only one, you know, but now if I say I sort of, you know, I’ve got to leave at five today because I’ve got the I’ve got to pick up the kids from nursery. If I was the only one ever saying that, then it does put a spotlight on you. Whereas if the men are doing it to, then you’re all in the same boat.

00:51:28:04 – 00:51:35:00
GUEST
And actually you’re not discriminated against because, you know, it just becomes the norm, it becomes an acceptable thing to do. And it should.

00:51:35:00 – 00:51:53:12
HOST
Be. And especially when deals are on, it doesn’t matter if you have to pick up kids from nursery or school, because no doubt that you and other men, women have found themselves probably working at eight until 1:00 in the morning on deals to try and close it out so you know it does. You don’t have to be at your desk from 9 to 5 to, to close out a deal.

00:51:53:13 – 00:51:53:19
HOST
Yeah.

00:51:53:19 – 00:52:12:03
GUEST
No, I totally agree. And, certainly the summer, and we had we had three deals on we did three deals, in the space of, just a few months. And there are only two of us, in the team. So it was quite an intense period. But it’s not like I didn’t see my kids. I did, I mean, I saw them last, probably, to be fair.

00:52:12:05 – 00:52:33:03
GUEST
But I definitely did pick them up some of the time. And. Yeah, it’s just the it means you get to see them for an hour and a half in the evenings, and then you’re back to it. And that’s fine. And often I think that having an hour and a half out doing something totally different, means you’re more focused and you kind of, you see different things when you log back on later on because you haven’t been so, you know, laser focused on one particular issue.

00:52:33:03 – 00:52:40:09
GUEST
You sort of almost got a little bit more head space. You’ve been doing something totally different, and you feel a bit more refreshed when you log back on at 8 p.m..

00:52:40:11 – 00:52:49:07
HOST
So for someone listening to this who wants to get involved with, the Women Investment Network, how do they go about, becoming part of the, the crew?

00:52:49:09 – 00:53:08:01
GUEST
I’d say if you are working in central London office capital markets, then and you are interested in joining, then contact me or Ella. And we’d be happy to have a chat. We typically we make some of coffee first, make sure that what they’re doing is relevant, so that we can get the most out of them.

00:53:08:01 – 00:53:16:12
GUEST
And they said, ever get the most out of the network? It’s better to keep it focused. But really, it’s a case of contacting me. And then we’ll start inviting you along some of the events.

00:53:16:14 – 00:53:21:16
HOST
Can you just talk to me about those events? How often do you have them? Where do you have them? And you’ve got guest speakers that come along as well, right?

00:53:21:21 – 00:53:43:08
GUEST
Yeah, yeah we do. So we’ve had I think we’ve had 5 or 6 so far. So they vary. The first one we did was September 22nd. So we had just a kick off event, at our building at G-Force place, and we had our head of projects, Helen Hair have so much respect for, she was our speaker at the event.

00:53:43:10 – 00:54:03:21
GUEST
She, so had a 30 year, career in construction. So she is? Yeah, she’s on the project management side. So if you think we’re underrepresented in investment, we are 100% for us. So in construction and, you know, there are far fewer women there. So she shared her insights. And that was really great. So that was great.

00:54:03:23 – 00:54:27:00
GUEST
It was just, it was a first event, where she gave us, her thoughts, you know, on her career to date and advice to young women starting out today, which is super helpful. And then it was just network evening after that. Then we had, some Christmas lunch, which is much less, formal, really, really fun, actually, this time last year, obviously.

00:54:27:00 – 00:54:48:19
GUEST
And we’ve had a few since then. So we had another event. We had we had some smaller dinners, just with, a few different people. So the smaller groups to, if maybe a more senior group or, more mid level group, because again, we’d like to keep it quite focused. And then more recently we had Ilaria delle Beato, she’s the CEO of Frasers Property Group.

00:54:48:21 – 00:55:09:10
GUEST
And she came to speak to us, CBRE is offices. And again I mean she’s she’s amazing. She’s super inspiring. She’s had, an incredibly impressive career. She’s really done it all. So she can speak to us. And we were all kind of questioning her. It was quite good because, you know, I, I typically interview whoever it is.

00:55:09:12 – 00:55:26:07
GUEST
But with Laurier, you know, she’s written encouraging questions from the whole crowd. So everyone got involved. It was great. And it made for, like, a very open discussion. And then more recently, we had some McCleary, who’s the editor of these days because that, she came to speak to us as well and like Frank House to that.

00:55:26:07 – 00:55:46:04
GUEST
So I don’t I, I tried to get, different agents, and clients to also host because, frankly, CBRE and GPT don’t have unlimited budgets, for this initiative. And we all have a diversity budget. And both companies have been really supportive that it helps make the network more self-sustaining if others host as well. So yeah, that was hosted by Knight Frank, Kate Horton, put that on.

00:55:46:04 – 00:56:13:08
GUEST
She organized that, which is great. And then we actually have one next week. So next week Savills are hosting Chloe Newton, and the development team, she’s as she’s just putting it on and her, really good friend from school, is the CFO of Kobalt Music Group. Just go catch in trouble. So she is a slightly different, sector, but finance obviously has this very similar problems, to us.

00:56:13:08 – 00:56:23:13
GUEST
And she has managed to be a chief executive, and she has a one year old and she again is super impressive. So we are looking forward to hearing from her. So it’s a range.

00:56:23:19 – 00:56:46:17
HOST
So if you’re a lady working in central London investment either on the principle side or advisory side, yes. Get involved. Tap Ella or Alexa up on LinkedIn where you can find out a little bit more, about when. So, as we, as we draw to a closer lecture, a question that I ask everyone who comes on the podcast is, if I gave you 500 million pounds worth of capital, who are the people?

00:56:46:17 – 00:56:50:15
HOST
What property and which place would you look to deploy that cash?

00:56:50:16 – 00:57:09:22
GUEST
I love this question. I’ve actually been asking people of really similar question in an interview recently, so it’s always very revealing, where people would put their money. I think if I had, if I, if I had 5 million of equity, honestly, first of all, I would pay off my mortgage, and, put aside some school fees for my children.

00:57:09:24 – 00:57:40:14
GUEST
But I think after that I would today, I would probably put about half of it in debt, which I wouldn’t have said before. And I think that’s just because today you can make really attractive risk adjusted returns taking senior debt positions. So I would be taking the that would be picking the best office built rent on student housing developers in central London and also the best regional centers, putting my money behind them and then taking a maximum 60% LTV position and letting them do all of the work.

00:57:40:16 – 00:58:01:23
GUEST
So that would be half. That’s a cash at least. I’d probably put about a quarter in REIT shares. Just because we’re all trading at a pretty big discount to Nav today. And suffering just from a lot of negative energy or attention. And this chart from the US, you know, we are different to the etc. London in particular.

00:58:01:23 – 00:58:23:16
GUEST
It’s very different from, from New York. You know, I think we’ve been oversold. Our reality over here is not their reality over there. So I think our shares are a good long term bet. And obviously GPA would be, my top pick, for those shares. And obviously lastly, because I’m a big believer in GP strategy, I personally, be doing something quite similar.

00:58:23:16 – 00:58:40:16
GUEST
You know, I’d be buying a mixture of call plus actually which GP don’t do, but I would be doing cool plus and value add buildings with the potential to create those best in class offerings. Always. In a very focused central London location, ideally West End, although I might need more than 500 million for that.

00:58:40:18 – 00:58:49:07
HOST
Well, you certainly put your money where your mouth is. Is there already one, for people perspective that you would get on the journey to help you deploy that capital?

00:58:49:09 – 00:58:53:22
GUEST
Oh, I mean, that is a really good question for people as an actual individuals.

00:58:53:23 – 00:59:02:03
HOST
Actual individuals that you’ve worked with or mentors or, other individuals across the space that you admire that, you would have in your investment committee, your team.

00:59:02:05 – 00:59:25:13
GUEST
Oh, my. I would definitely hit up my old boss. Q Stevens, he’s a total, maverick. I really enjoyed working with him. Really, really good. Long, like, very long term central London experience. He’s also not someone to shy away from a disagreement. Those of people on the podcast, you know, who will agree with that?

00:59:25:17 – 00:59:31:17
GUEST
So, he likes a challenge, so do I. He would. He would definitely be. Probably be my, chairman.

00:59:31:19 – 00:59:57:20
HOST
Amazing. Well, look, anyone who’s interviewing with you and you ask them a similar question, well, know, how to maybe answer it and get an inside track. But you’ve had a phenomenal, background career. You do so much, for everyone in real estate investment, not just ladies. And, I’m really excited to see what you and the team go on to achieve and how you take advantage of the opportunities in the Central London investment market in the coming months and years ahead.

00:59:57:22 – 01:00:00:07
GUEST
Thanks. Thank you for having me. It’s really.

01:00:00:07 – 01:00:04:15
HOST
Fun. No, it was awesome. And like I said, really, really looking forward to seeing what you go and do.

00:00:00:01 – 00:00:33:04
HOST
Welcome to the People Property Place podcast. Today we are joined by Robert Wolstenholme, founder of Trilogy Real Estate LLP, a UK focused investment and development management business he set up in 2015. Robert is a charismatic, creative and ideas driven founder and a top thought leader in the education and innovation real estate space. He started his career at JLL before moving to Resolution Property, latterly as investment director.

00:00:33:06 – 00:01:00:07
HOST
He has a degree in architecture from the Bartlett School of Architecture, UCL and a qualification in chartered surveying, as well as a Diploma in Finance from the Securities Institute. Robert Welcome to the podcast. Thank you. Not at all. Well, look, I’m really excited to see where our conversation goes today. I know that you’re in a very exciting and growing part of the real estate industry, and I’m really keen to find out a little bit more about that space.

00:01:00:09 – 00:01:08:09
HOST
But a question that we always like start, here on the podcast is how did you get into real estate?

00:01:08:11 – 00:01:34:23
GUEST
Well, from school days, like many people not being too sure what I wanted to do. I thought maybe hotel management looked like a glamorous thing to do. Then I worked for a month in a hotel and realized it wasn’t quite as glamorous as I thought it was going to be, but was kind of taken with the real estate side of that.

00:01:35:00 – 00:02:12:04
GUEST
And I was half reasonable. That’s probably being reasonably generous to myself, maths and art and thought, well, for university, perhaps architecture will be an interesting degree. So somehow got my way in to UCL, to the Bartlett School of Architecture. Started off in that where the I would say a lot of enthusiasm for that, but then began to become a little bit disillusioned by my future life as an architect.

00:02:12:06 – 00:02:36:09
GUEST
I thought, is it the architect that really make the decisions about buildings in the built environment, or is it the people with the money? And concluded that the people who could really have creative fun and make a difference were the people who controlled the money, the clients and so decided that I would try and find a route through to becoming inverted commas.

00:02:36:12 – 00:03:01:00
GUEST
A real estate client. I didn’t know what it was. I’d never heard of chartered surveying at that time. I went to the careers library at UCL, and they pointed to a dusty shelf at the bottom of the library, which had the Chartered Surveyor weekly magazine that was very old and out of date, and the Estates Gazette. They said, we think for property you need to look at that.

00:03:01:02 – 00:03:24:09
GUEST
I looked at these magazines and just thought it was just Pandora’s box of fun. And in those days, because I was at UCL, I could cycle round Hanover Square, which seemed to be where everybody was and saw these glamorous looking businesses. There was one called Knight. Frank had a very old fashioned building, Lewis’s helium baker. There was Debenhams, Tucson, Chinooks.

00:03:24:09 – 00:03:47:13
GUEST
There’s still Bernard Thorpe, and then there was Jones Lang Wootton that had a marble lined lobby with goldfish in the lobby. And all these international signs behind the behind the reception desk. I thought, this is interesting. I just dropped a letter. Have you got any jobs? And, somehow got on to their interview program in 1988 and stayed there for 14 years.

00:03:47:13 – 00:03:49:06
GUEST
That was how I got into it.

00:03:49:08 – 00:03:50:21
HOST
So no family background?

00:03:51:00 – 00:04:17:09
GUEST
Absolutely none at all. No understanding of it at all. My dad was in industry. He started life at Eisai and then went into, I guess, loosely related industrial products like carpets and and ceiling tiles and things like that. He spent a bit of time working in America. My mum was an occupational therapist, which kind of creative?

00:04:17:11 – 00:04:38:15
GUEST
That’s kind of helping people out. I guess from my childhood, I had this sort of creative bit from mum and maybe industry and business bit from dad. And then if I go back to my grandparents, they all came from Manchester. They’re all really in the, in the textile industry. And I saw two sides of the family.

00:04:38:15 – 00:05:09:23
GUEST
One side actually did very well, very prudent, very successful. The other side. The other. The opposite end. It all went wrong. And I suppose that gives me this sort of inner chip of half optimism. But half extreme kind of worry. This is strong, worried people who know me. Which I think people who do worry in business are probably the people you don’t need to worry too much about if you know they’re worrying about things.

00:05:10:00 – 00:05:13:03
GUEST
That’s a good thing. You need to understand risk.

00:05:13:03 – 00:05:16:21
HOST
Until it gets crippling, right? So I’m telling you, it’s a proactive feeling.

00:05:16:22 – 00:05:39:19
GUEST
Sure. Of course. You need to balance the worry and the worry about risk with excitement about the thing you’re creating. And if you can get a sort of balance between those things, you would. You’re in a pretty good place. I tend to be possibly a bit extreme. I get a bit overexcited sometimes, and then maybe over worry at other times.

00:05:39:21 – 00:05:44:20
GUEST
And then finding the balance between those is is where I’d like to be.

00:05:44:22 – 00:05:55:04
HOST
So you landed at, what is now called JLL? Yeah. So in 14 years? Yeah. What, you know, did you got your letters? And what? Yes.

00:05:55:07 – 00:06:23:02
GUEST
I started off going into the valuation department thinking, oh, this isn’t quite what I thought this industry was about. Sent off with my rod and tape to measure, as I remember it, a kind of Indian, clothing sweatshop as I saw it in the in the wrong end of Croydon and just thought if I’d done a degree to go and measure sweatshops in Croydon.

00:06:23:02 – 00:06:37:23
GUEST
Is this what I’m left going to be doing for the rest of my life? And then iron rope works. Steel rope works all around the country and all sorts of weird and wonderful things. And I yeah, that first year evaluation, it wasn’t really.

00:06:37:23 – 00:06:39:03
GUEST
Me.

00:06:39:05 – 00:06:59:02
GUEST
But it was a good grounding in with the benefit of hindsight, you know, having to really work up your comparables and ring round and graft. Then I thought, I want to get an investment. Everybody always wanted to go into investment in these firms. The surveyors and Jones Lang said, no, you’re not lad, you’re going to go into management.

00:06:59:02 – 00:07:34:19
GUEST
And I thought that would be a fate worse than anything. Thinking I was absolutely going to hate it. We rather rudely called it bog roll collection and board Grove management. Actually, as it turned out, that management, it was probably one of the best jobs I ever had. I absolutely adored it because I was kind of left to get on and run buildings and could make a difference to, in a little way to office receptions and, and talking to occupiers and seeing whether we could do interesting things with invest for investors and clients.

00:07:35:00 – 00:07:57:00
GUEST
I had a lovely time. Then after that I was bit of leasing, a little bit of leasing, which then led to investment. And in those days I hit the investment department right at the bottom of the cycle. It couldn’t have been a worse time to hit it, but I guess so. I guess in some ways that’s a good thing.

00:07:57:00 – 00:08:25:13
GUEST
It meant that you were seeing people being made redundant across the industry. Was in 1990, and you just had to get your head down and graft, and you knew that, you know, any minute now, it could be your your head on the chopping block. So you just grafted, and I actually had a wonderful time. I stayed at Jones knowing probably longer than I’d intended to, because I had always thought I wanted to be a developer rather than an adviser.

00:08:25:15 – 00:08:45:24
GUEST
But I had 14 years saw through from 19 one 1988 to 2002, did some fantastic things, really specialized in those days in the office world, and also became the kind of point man between corporates and institutions.

00:08:45:24 – 00:08:48:10
GUEST
Sorry.

00:08:48:12 – 00:08:50:14
HOST
That’s right.

00:08:50:16 – 00:09:16:24
GUEST
I thought I turned it off. Became, the point man between corporates and institutions. So the likes of sort of BP, Microsoft, Cisco talk to them about in those days wanted to take properties off balance sheet. And looking for ways to do that, working with institutions who are keen to do sale in these banks and seeing how we could do things creatively for corporates.

00:09:17:01 – 00:09:46:04
GUEST
And I was fascinated by that and made many trips to the states with both institutions and corporates. So were they with BT and BP and legal in general? Worked quite a lot in those days with Stanhope, as well. And we made these trips to America, to New York and to San Francisco. And then we looked at Atlanta and other places just to see what trends were coming across from there.

00:09:46:06 – 00:10:09:17
GUEST
And that was all in the time of the.com boom in the 90s, particularly in the late 90s. We were getting quite excited by the.com boom I witnessed first hand in San Francisco this move from sort of Palo Alto, out of town. These office parks to people suddenly thinking actually had more interesting to be in a city center.

00:10:09:19 – 00:10:33:09
GUEST
And it was kind of odd. There was this area called South of Market, which had banged out a warehouse which is covered in graffiti, and you could tell that these companies were coming out of Palo Alto because they wanted to have a warehouses. We hadn’t really seen this in the UK, and those days it was Stockley Park, Thames Valley Park and all these out of town office parks with great car parking ratios.

00:10:33:09 – 00:11:03:07
GUEST
And that was the way it was. And witnessed this move for the second generation to want to be in these kind of gritty, creative neighborhoods of cities. So I sort of followed that cyclist, and got to know resolution as a they were my client, really. They had done mostly, shopping centers, secondary shopping centers, reinventing them, managing them.

00:11:03:09 – 00:11:32:05
GUEST
And they’d stumbled into this world, with a building called Gretton House up at Mornington Crescent in Camden and decided to have a go. And yeah, our lives came across each other. They had then done some industrial, and I guess I worked with them for probably three years buying for them, buying from them, selling for them.

00:11:32:07 – 00:11:59:14
GUEST
And it went incredibly well for them. And it was a sort of two times cash, multiple working with a private equity group called Bob Pincus, who are the main backer, and I, I got fascinated in what they were doing, and I could see that actually, this could be a really, really interesting place for a creative outlet. And we sold in 2001 just before the music stopped and the.com boom, a whole load of offices to Blackstone.

00:11:59:16 – 00:12:25:21
GUEST
And we looked at and Blackstone never heard of. Then that done one deal in the UK where they owned a few hotels. That was it. It was an office with two people. John Cockrell and Chad Pike. And they bought this portfolio and we began to look at their business model, which was this, you know, they bring in groups of different investors from around the world in a so limited partnership structure.

00:12:25:23 – 00:12:39:20
GUEST
And, the guys at resolutions said, well, why don’t you come out of Jones Lang and come and join us and we’ll see whether we can have a go at doing that? So that’s what they did. That was really fascinating. Loved it.

00:12:39:22 – 00:12:51:12
HOST
And so after 14 years, you kind of landed in a place that you wanted to access when you first got into real estate or when you kind of pivoted out of architecture, you like, you found where you, where you wanted to be.

00:12:51:14 – 00:13:16:04
GUEST
Yeah, absolutely. And, arrived. The brilliance about it was that Warburg Pincus was still supporting the business they supported it with, as I remember it, a commitment to $200 million. So it wasn’t a complete jump into the unknown of nothing. There was some security there. But that appealed to my risk averse chip.

00:13:16:06 – 00:13:20:10
HOST
And supporting the businesses in 200 million pounds to go and deploy and buy further assets.

00:13:20:10 – 00:14:01:20
GUEST
Yes, 100%. The idea then was UK, we’re going to do UK, opportunistic very specifically not to have any particular theme, but go and find opportunities, go and dig out diamonds in the rough, wherever it comes from, and be prepared to play the cycles. And as I was shifting from Jones Lang into, resolution, the guys had stumbled across a large portfolio of things that had nothing to do with the UK already.

00:14:01:20 – 00:14:33:01
GUEST
My sector, which was retail warehousing in Sweden, there was a very large portfolio of retail warehouse parks in Sweden, which for Bible as I remember, is an 8% yield of rents of 7 pounds a foot at a time in the UK, where yields were 5% and rents were going through 25 pounds a foot. We said that just seems cheap and they’re all next to IKEA’s, and the more we looked into it, the more we just thought maybe they’ve missed a trick.

00:14:33:03 – 00:15:14:01
GUEST
So we were able to buy it with the support of Warburg Pincus, which actually then led to us thinking about the UK post the.com crash. And where do we feel the best value was? Oddly, it wasn’t the sector that I knew best, which was offices. It was retail. And so my first deal was to buy a shopping center in Wakefield, and buying two interests from two joint owners who’d stop really talking to each other, which gave us an opportunity and the timing couldn’t be better.

00:15:14:01 – 00:15:19:16
GUEST
2002 buying a shopping center for I think it was a 7.5% blended.

00:15:19:16 – 00:15:20:22
GUEST
Yield.

00:15:20:24 – 00:15:42:04
GUEST
And within 18 months the yields had compressed to 6%. So we did a little bit of asset management, but not a huge amount. Yields had dropped, values had risen. We’d borrowed a fair amount we were able to borrow. In those days. We borrowed 75%. Think it would be very prudent. So it meant that we doubled our money in no time.

00:15:42:06 – 00:16:11:03
GUEST
And the Swedish portfolio tripled its money, and we did some other deals that just went incredibly well. And along that journey, in the first few years resolution, we went out. I, Robert Lawrence and I went to America and peddled on narrative and our story, and we found some fantastic investors in the US, endowments of the big Ivy League universities who were prepared to back US.

00:16:11:05 – 00:16:44:14
GUEST
And, again, with this opportunistic strategy, guys, just go and see what you can find. And timing’s everything. I had no idea when I left Jones Lang that the period 2002 to 2005 was a kind of golden period to be investing in real estate. It was it was a golden period, maybe up to 2006. And then we’d done incredibly well.

00:16:44:16 – 00:16:51:00
GUEST
And we were able to raise a significantly bigger fund by the end of 2007.

00:16:51:02 – 00:17:00:16
HOST
And context, you know, you’ve got retail, office and industrial that’s really their dorms and that’s what you’re focused on. Yeah, that was the investable. Yeah. We didn’t.

00:17:00:16 – 00:17:31:15
GUEST
Do beds. We didn’t do alternatives. We were really playing with the yeah retail office and industrial. Absolutely. Completely wrongly. We sort of sold out of industrial and didn’t follow on with that. There was a feeling then that the kind of tenants that we were dealing with, industrial, were always kind of start ups, and they’d just go bust and the rents never really went beyond about 4 pounds of food, always been 4 pounds a foot.

00:17:31:17 – 00:18:00:16
GUEST
And when yields went lower than 9%, we were saying it’s just so expensive. And so we focused on retail and then we moved into office from 2004. It just we just played looking really, in the city and the West End and managed I managed by a very large empty office in 2004, which then led to a string of office deals that we bought in the city.

00:18:00:18 – 00:18:34:01
GUEST
And again, we we were with the benefit of hindsight, we were lucky enough to be playing in a financial services boom and everything we were buying the yields were compressing quite quickly and we’d come up with added value angles, but we really didn’t need to have time to do add value and angles because the values were increasing. We’d borrowed quite a lot of money, and we were able to get fantastic returns from investors, and we began to smell trouble.

00:18:34:01 – 00:19:04:23
GUEST
I think in around the beginning of 2007, and the world hadn’t quite woken up to the trouble. Then there was this whole northern Rock issue, but Lehmans was still not even thought of as a problem. In fact, we were borrowing money from Lehman’s then. But we began to smell. It began to worry that the market was topping out, and so we sold out of everything and we were in the middle of some acquisitions that we didn’t want to be seen to be pulling out of.

00:19:04:23 – 00:19:15:05
GUEST
So we bought other investors and we sort of moved them on. We could just smell the risk coming and thankfully sold everything by August 2007. How do you.

00:19:15:05 – 00:19:16:21
HOST
Smell the rest?

00:19:16:23 – 00:19:46:21
GUEST
It’s a really good question. It’s I can tell you how you don’t smell. The risk is by investing in things that are a long way from home where you are, you don’t really have your ear to the ground. And we were invested in pan-European retail by that stage and we don’t our Swedish thing that had gone well. Then we went to Spain, then we went to Germany, then went to Portugal.

00:19:46:23 – 00:20:19:13
GUEST
And I concluded that, rightly or wrongly, we had not really been able to smell the risk in time. We were still kind of in love with our own brilliance in the sector, and we’d sort of not really admitted to the tidal wave that was coming against retail in the UK, kind of knowing everybody, everywhere. Every time you go out for coffee or lunch, you’re chatting to people, you’re listening to stories of what’s going on.

00:20:19:15 – 00:20:42:10
GUEST
You’re hearing things just ahead of the curve. I mean, going back to 2000 and maybe in 99. Resolution at that stage had invested a lot in the sort of Ecom office sector. And the way they smelt the risk was not by talking to real estate people who are still in love with the boom, boom boom of the sector.

00:20:42:16 – 00:21:07:02
GUEST
It was by known Warburg Pincus, who, a private equity company, invested in the very businesses who were who were supposedly fueling that spoon. And they were able to say to us, look, despite the hype, what you need to know is that we know these businesses have got maybe 1 or 2 months left in their balance sheet to survive, and they’re going to start going bust.

00:21:07:04 – 00:21:32:24
GUEST
You guys need to get out of it. It was really a really good, early warning signal. So I think that one of the lessons I learned is you have to be this is an American term, inch wide but mile deep in your subject matter as opposed to what we did at resolution, which is a perfectly decent strategy.

00:21:32:24 – 00:21:54:22
GUEST
But it tended to be mile wide, inch deep. We had to be jack of all trades across everything, which meant that we spent a lot of time sort of exploring different things, often that came to nothing and never really, really getting in deep into a topic.

00:21:54:24 – 00:21:57:20
GUEST
We we.

00:21:57:22 – 00:22:20:15
GUEST
With some exceptions. So I had expertise in the UK market expertise in offices. And so I kind of followed that and we by that stage had a colleague in who was an expert in pan-European retail and he followed that did very well out of factory outlets in France and Germany. And we did very well out of our factory outlets, more conventional retail.

00:22:20:15 – 00:23:10:21
GUEST
We did less well in, and I suppose that’s what led to me concluding sort of lessons from the, certainly the 2007 2008 problem was inch wide, mile deep knowledge in your market. For me, that was the UK at the time and it was kind of office oriented. And don’t go playing too often in different sectors. And and I felt a sort of deep sense of responsibility to the investors that were investing with us that I should not be responsible for investing their money in countries I didn’t know, in markets I didn’t really understand.

00:23:10:23 – 00:23:38:15
GUEST
And that’s what led to me deciding to set up trilogy, resolution by that time had found a very significant Chinese investor that wanted a pan-European strategy. And that just didn’t it didn’t sit well with me. I was probably having a midlife crisis as well. And I wanted to have a go at doing my thing my way.

00:23:38:17 – 00:23:40:00
GUEST
So that that I did.

00:23:40:02 – 00:23:59:09
HOST
You just before we. Come on, come on to that. You mentioned you’ve got some offices in in the east part of London. Can you just talk to me about the evolution of that journey? And, you touched on professional service firms, how it became much more creative and how maybe that’s, you know, you spotted that trend at that stage because that that feeds into trilogy as well.

00:23:59:11 – 00:24:25:00
GUEST
Yeah. The story that’s really interesting. So come 2008, after Lehman’s went down, all of our American investors would say to us, hey guys, honestly, do you really think you should be investing in London office? Because isn’t London and the UK really only about one thing, which is financial services? And as we see it, this is post Lehman going down.

00:24:25:02 – 00:24:53:15
GUEST
That industry is going to be really thwarted for for years. Why don’t you just focus across the channel on Europe? We feel much more comfortable with you doing that. So I took that as a bit of a provocation and said, well, okay, before we just completely give up on London, why don’t we just I’ll do it. I’ll work with my colleagues to write a thesis for London.

00:24:53:17 – 00:25:24:09
GUEST
And I concluded, what I wanted to do is have somebody in my little working group that was not in real estate, not a property person, but who had a big world view. And there was a guy called who sat around Professor Tim Condon. What a Maggie Thatcher’s wise men who had written report for the City Corporation about the future of the city in about 2002 and the his message then was don’t worry, the city will reinvent itself.

00:25:24:09 – 00:25:47:08
GUEST
It always has. It always does. It finds a way of reinventing itself. And this was kind of after the.com boom, which had been an existential crisis then. So I said, Tim, could you come and rerun that? I’ll pay you to do it. And, and his thesis that he he did said, well, for the first time in my career and he was he’d been around a long time a macro economist, monetarist.

00:25:47:10 – 00:26:15:22
GUEST
He said for the first time in my career, I actually am now worried about financial services. I am worried about what this is going to do to financial services. He kind of predicted banker bashing and predicted the fact that all these risk weighted assets would be, would have to be increased, which would mean that banks would find it hard to make money, they’d have to charge much higher interest rates, and they have a dump they’d ever done before to survive.

00:26:15:24 – 00:26:36:16
GUEST
He was worried about it, and he said, on top of that, I can see that all the boroughs around the city are now trying to get in on the act. And the shard was emerging out in Suffolk and you could see kind of areas around Hackney were beginning to kind of evolve. And then there was Canary Wharf competing.

00:26:36:18 – 00:27:28:00
GUEST
So we so we said, okay, so should we not invest in London anymore. And this was in 2008, and in August 2007, he was clever enough to say, well, something’s just been invented that I think will change things. And what was that? In August 2007, Steve Jobs introduced us to the world of the iPhone. The iPad hadn’t quite arrived, but he said he thinks what is going to happen over the next period is that all businesses are going to be impacted by technology, and if you can follow where technology is going to be, that is an area I would invest in and just find those areas where people who are going to be at

00:27:28:00 – 00:27:59:01
GUEST
the forefront of technology will want to be. Well, because I’ve lived the.com boom and I’ve seen south of market moves, I spent my time looking for that zeitgeisty and I concluded that the zeitgeist of the so did your parties. The technology folk was closely aligned to creativity, and you could say, okay, well, the creative economy and the and the digital economy want to be together.

00:27:59:03 – 00:28:28:17
GUEST
And so we looked for the intersections of those two places. And the first place was Soho, and started off in Soho. Top end board or street, bought a very tired building from the Crown Estate, and they were focusing on Regent Street as group of buildings, all office buildings that we started to think about how we could to reposition them for the creative economy.

00:28:28:19 – 00:28:52:19
GUEST
We were pretty early in on the idea of mixed use. So bring residential to create a sense of place as well as office. And, we bought it. We put it a little bit early March 2008. It went down in value. We were negative equity, but we, we kind of stuck with it and we came out doubled the money.

00:28:52:19 – 00:29:20:23
GUEST
In the end, it was good. So how cyclical? London could be? We had underwritten it. I think of rents expecting we get rents of 60 pounds a foot so that in the worst, darkest times they went down to sub 30 and Soho. But then as they climbed back up, we could see that there was a trend for the creatives to be priced out of Soho when rents hit 45 pounds a foot.

00:29:21:00 – 00:29:43:17
GUEST
And we asked ourselves, where are they going? And went on the search for them, talking to, talking to our leasing agents, you know, where all those post-production studios moving to. They’re being priced out. And the conclusion then was Clerkenwell. But I took a look at Clerkenwell. And so it was very I can see it’s very cool.

00:29:43:19 – 00:30:11:22
GUEST
But the rents are already 45 pounds a foot. Where next? And there was this area that was just called City Fringe. Nobody really gone. There. That was not a place that people went. You kind of. It felt a bit dangerous. And certainly the back plans. And then I had some young guys who were great friends, working with me once now at KKR, Charles Tuck.

00:30:11:24 – 00:30:32:00
GUEST
The other is Jacob Loftus, who’s now got his own business, General Projects. And they’re were the youth. They’re working with me and they would say, no, this this is Shoreditch. This is super cool. Never heard of Shoreditch. And we started looking around. We had a lot of money to deploy. And all the buildings are small. You could do 3 million pounds building.

00:30:32:00 – 00:30:40:15
GUEST
They’re a 5 million pound building in another place. So if we just can’t with we’ve got to deploy a billion. We can’t do that.

00:30:40:18 – 00:30:41:15
HOST
It’s too granular.

00:30:41:15 – 00:30:42:14
GUEST
Too granular.

00:30:42:14 – 00:30:44:08
HOST
Too intense.

00:30:44:10 – 00:31:12:19
GUEST
And then this building that was clearly in some sort of receivership situation came up, which is called Triton Court. And actually to people in the city, it was seen as a kind of edge of city thing on Finsbury Square. It was a bit edgy. And maybe the rents, you might get to 40 pounds a foot one day, but those days it was worth 35, not a penny more.

00:31:12:21 – 00:31:43:12
GUEST
I never was saying to me when my old Jones and colleagues saying, be careful, you’re in the boonies. Well, that was approaching it from Finsbury Square. If I approach the building from Worship Street, directly opposite the loading bay door was a Banksy graffiti piece on the wall of this building. And I said, there’s something about the Shoreditch area that I feel the Zeit geist is that I’m sensing that South of Market and later Meatpacking District, New York, Zeit Geist, right.

00:31:43:12 – 00:32:04:24
GUEST
That Soho House had opened up, down, down in Shoreditch, in the tea building and I started becoming a tour guide for Americans. Come over, come over, come. And when you take to this, take to this place where we go for a pizza at Pizza East and walk up Great Eastern Street and into those areas and say, yeah, we love this, this is great.

00:32:05:01 – 00:32:28:23
GUEST
Had to be patient. But we bought a couple of buildings, all cash, no debt. One was on Bond Hill Street, which became it was opposite where the Google campus was. We were in there before anybody knew Google. We’re going to be going there, which is great. And then we bought Triton Core, which we transformed into what became Alpha Beta and Freehold Building.

00:32:28:23 – 00:32:52:23
GUEST
We bought for 200 pounds of foot off receivers. And all about the timing. And that’s was great. It happened to be buying it at exactly the right time in the cycle, at exactly the right moment. I was there in the right place, at the right time, and we saw the rents rising through 45 through 55 through 65 pounds a foot.

00:32:53:00 – 00:33:15:12
GUEST
To me, that was a soul moment. Move east again to White Chapel. We could see that the, Crossrail was coming down there. A bought an old, knackered, derelict department store called the Wickham’s Department Store at one end a mile End Road. And I, I remember when we first went round it, it was there was a dead pigeon on the floor.

00:33:15:14 – 00:33:36:02
GUEST
And I said to Jacob, that’s a sign. That’s a good sign. Because when we’d bought Greater London house years ago, Mornington Crescent, we used to talk about the building being banged out and dead, pigeon being on the floor. I said, that’s it, we’ll buy this building. It was something like 250 pounds a foot. I will find a way.

00:33:36:04 – 00:33:55:00
GUEST
And everybody there was a lot of nervousness with my colleagues. Do you realize what my land road looks like? You can’t be serious. This is going to be the flagship deal in a new fund, and we’re going to be taking people out. And it’s a have an extremely multicultural area with kind of street markets out in the streets.

00:33:55:01 – 00:34:00:05
GUEST
Yeah. Let’s do it. Worked out brilliantly. And.

00:34:00:07 – 00:34:01:09
GUEST


00:34:01:11 – 00:34:26:20
GUEST
So that that’s a move from Soho to Shoreditch to White Chapel was something that I enjoyed. And looking at the global trends of what was happening in the US, how New York had gone from Midtown to Soho to meatpacking, Lower East Side and then hopped across the river to Brooklyn. What this place, Brooklyn. This looks exciting. This looks to me where the creative side guys, there’s Dumbo.

00:34:26:20 – 00:34:48:12
GUEST
Yeah, exactly. Dumbo. I was there those early days, and then in, back in San Francisco looking at it’s flicking over to Oakland. So. Okay, so what happens is people need to move to where they can afford to live. It’s looking for where the creative zeitgeisty is. It’s usually the artists are going to go to where they can afford.

00:34:48:14 – 00:34:57:16
GUEST
So that’s when I start to follow again. And that’s who was at that moment that started trilogy.

00:34:57:17 – 00:35:20:22
HOST
And so you left resolution, I mean, done a couple of very interesting deals and had a very good career there. How how did the idea for kind of trilogy come up? You know, clearly at that stage there was, you know, I don’t know from a personal perspective, but there would have been risks associated with it. Yeah. How did you fund the business and how what was your thesis at that, that particular stage in terms of the business plan?

00:35:20:24 – 00:35:34:00
GUEST
The thesis grew out of the lessons learned, which were inside mile deep. Focus on your own market UK that was you. Thesis number one. Thesis number two was.

00:35:34:02 – 00:35:34:24
GUEST
Having.

00:35:35:01 – 00:36:22:12
GUEST
Gone in for some geographical specialism. Can we mitigate risk by being a little bit, diversified amongst users? Some of the lessons I’d learned through what became the ampersand building was the the thrill of doing a bit of Oxford Street retail combined with some office combined with some residential. So mixed use felt like an interesting thing, probably with a theme around offices, which went back to my career from day one, and the theme around offices was really the war on talent, and having to try and choose those locations where the talent of the future could afford to live, and work and play.

00:36:22:14 – 00:36:55:00
GUEST
And I after we done White Chapel at Resolution, I had had some experience in Manchester. One one experience had been less great. Bought the Printworks, a leisure center, just a bit early. We managed to break even, rather than lose money, which was great. But having got to know Manchester pretty well, I realized there was this emerging area where I could see the same types of people that were hanging around in Shoreditch.

00:36:55:00 – 00:37:20:23
GUEST
You know, the classic hipsters were there with the tattoos and beards, and they were hanging around this area called Peter Street and a managed by what I considered to be a failing leisure asset called the Great Northern Warehouse, which was six acres of merchant. And, people were beginning to talk about this term, the Northern Powerhouse. And I thought, well, that feels to be to be an interesting thing.

00:37:20:23 – 00:37:56:21
GUEST
And, and again, observations from America. I was seeing people beginning to move from the New Yorks and the San Franciscos to the Austins and, and, and other areas. So there is an opportunity in these maybe second tier cities that have got some potential. And so acquired in partnership. When I was at resolution, this thing called the Great Northern Warehouse and the partner was a Hong Kong investor, I’d met, a, a company called Peterson Family called the Young Family.

00:37:56:23 – 00:38:30:01
GUEST
And what I could see was the asset may take quite a long time to sort out. We had tenants in, leisure tenants, car parking tenants who had over ten years on their lease. And maybe we’d be able to move them on and persuade them to move. Or maybe we wouldn’t add that, so we joint venture that when we’re at resolution, as I left, resolution, the guys at resolution decided that was a risk that they didn’t want to hold on to, that they might not be able to move the tenants on.

00:38:30:03 – 00:39:00:18
GUEST
And I said, well, I still think it’s a great asset. It was 600,000 square foot of space, were buying less than construction cost. Some iconic buildings, including a beautiful grade two star listed warehouse, as the planning authority, saying, look, if you do Meatpacking District here, we’ll give you consent to build Manhattan behind. So I knew there was a business plan that would be supported to effectively conjoin meatpacking and Manhattan in Manchester in the best location and matches, certainly right by spinning fields.

00:39:00:24 – 00:39:11:06
GUEST
It’s now emerged as kind of position. I, but you just need a bit of patience. So I started working with this family office who had no who the equity.

00:39:11:08 – 00:39:13:11
HOST
Who were the presentation on that particular day?

00:39:13:11 – 00:39:38:03
GUEST
Yeah. Well, I know we we went in jointly, so it was a, it was it was kind of a 5050 with resolution and Peterson. And then as I left, part of the leaving was, some support from the young family to say they would love to work with me, which is very flattering and love to do this UK only thing.

00:39:38:05 – 00:40:01:21
GUEST
And they thought maybe I had been less bold than I could be. They were big believers in the UK. And that seemed like an interesting idea. And at the same time, my old friends from JLL who’d formed LaSalle Investment Management would say, why didn’t you come over here and help us with, with LaSalle Investment Management?

00:40:01:23 – 00:40:19:12
GUEST
And then there was another family office in East London. I got to know very, very well who said, why don’t you come over here and do this? I was a bit in some way spoiled for choice, and I thought, wouldn’t it be great if I could actually create a business that could actually enable me to work with all three?

00:40:19:14 – 00:40:44:16
GUEST
Trilogy? Hence the. Yeah, the name came out of, a bit of that, a bit of the fact that it business. I, I tend to overcomplicate things and, and the way I try and simplify my everything I do is I’m always saying good, try and simplify everything to the top three points. And I drone on about that to myself and to my partners and everyone I work with.

00:40:44:16 – 00:41:07:07
GUEST
Got to try and simplify this. The top three points. So there was that, the fact that we were hoping to work with the money of the world, the money of the world was represented by the US, by Europe and by the Far East. I wanted a vehicle that could run, work with all the three parts of the world as I saw it.

00:41:07:09 – 00:41:19:20
GUEST
And I wanted a business that would be the kind of culmination of the three parts of my career. You know, I done my Jones Lang piece. I’d done my resolution piece, and this could be my third act. So I had all sorts of different, different.

00:41:19:24 – 00:41:24:01
HOST
Think heavily about this. I get the sense you think. Yeah. Long and hard, and I enjoy it.

00:41:24:03 – 00:41:50:11
GUEST
I enjoy it, yeah. And I love, I think probably that’s come from architecture school where you really do try and look for the truth and the theme behind something. And then let that guide you through. I wasn’t necessarily that good at it, which is why I’m not an architect. But I would admire enormously an architect that could have one guiding theme through a project.

00:41:50:11 – 00:42:00:02
GUEST
And then you just went all the way through, rather than flitting from here to there. It’s one of my faults. I am a flatterer. So I have to try to put boundaries around myself.

00:42:00:07 – 00:42:19:11
HOST
So it’s almost a dream ticket. You had these three different parties you wanted to back to you. You work with you on various projects, and I guess you took the the asset or development management, on for that first asset in Manchester which. Yeah. Did. Yeah. Gave you the capital to work on that sort of build.

00:42:19:12 – 00:42:40:20
GUEST
We’re able to pay that out of resolution. Yeah. And then the guys at LaSalle said, hey, we’ve been looking at this building or this group of buildings called East India Dark. And what have you looked at it? What do you think about it? I wasn’t working for them as a kind of cup, a cup of coffee, chat.

00:42:40:22 – 00:43:07:23
GUEST
And I said, yeah, it’s it’s cheap. It looks cheap. It looks less than construction cost, which is great. And I don’t really know what I think about it because it’s kind of out there. It’s kind of in the bones, but I’ll go and have a look and, I went over there and was actually impressed by how easy it was to get to East India.

00:43:07:23 – 00:43:45:10
GUEST
Doc. It far easier than I thought it would be. The buildings were incredibly dull and corporate, sort of post-modern gray buildings and soulless, and it was a bit of a challenge. But, I was able to bring my whole Alpha Beta team, the architects, the branding guys, everybody to the building, and we just spent some time then thought about whether we could breathe life into this kind of soulless part of the Docklands.

00:43:45:12 – 00:44:10:03
GUEST
And we started to develop a theme again. And the thesis was London’s getting too expensive, too expensive for people to live in and too expensive for people to work in. Hence, I’d gone to Manchester. Yet here is part of London that’s incredibly close to the West End, which is as cheap as Manchester, both to live and work.

00:44:10:05 – 00:44:39:04
GUEST
And here are some existing office buildings that the predecessor had had tried to get planning permission to demolish for residential. And I said why do that? They’re perfectly decent buildings. They’ve got good bones. Can we find a way of reusing them and attracting the talent of the future to this place? And they could live at Stratford, live at London Fields, live wherever they’re going to live safer.

00:44:39:04 – 00:45:00:04
GUEST
Had to work. And could this be a really interesting place where we might capture the Shoreditch exiles who going to get priced out when those rents go over 45 pounds a foot? And LaSalle, that led to some economic thinking around it as well. They could see it was the fastest growing bar in the whole of the UK.

00:45:00:06 – 00:45:27:21
GUEST
Because these populations huge population growth, predicted for that part of the world. We sort of set about. Trying to decide whether you have the confidence that we could reposition it. And we sort of I did a whole lot of work around what, what are the talent of the future, thinking about? That was in 2015.

00:45:27:23 – 00:45:58:20
GUEST
It wasn’t obvious then. We hadn’t heard of Greta. So, yeah. And I didn’t know the term ESG. I hadn’t even heard of impact investing. But what was clear to me that just talked to my kids and their friends that actually they were getting worried about what was going on with the planet. And they were getting obviously worried about whether they’re ever going to be able to afford to get on the housing ladder.

00:45:58:20 – 00:46:21:24
GUEST
There were there were some deep seated worries there. And also none of them really wanted to work for any banks. Banks were seen as a toxic place to work. They wanted to work somewhere opposite. And there I was next to Canary Wharf. So we said, okay, what we want to do is bring in the creative zeitgeisty to this place and be the opposite of everything.

00:46:21:24 – 00:46:53:14
GUEST
Canary Wharf is about. And we want to do something that is going to really obviously be responsible for the planet, not just greenwashing, but deep seated thinking architecturally about how you could make a difference to the planet. And we decided kind of crazily, that we would use timber for any, any impositions into the buildings. And that hadn’t been done in the corporate environment at all.

00:46:53:14 – 00:47:12:22
GUEST
Then. And the guys at the saw were very brave and they said, oh, you really think so? They said, it looks a bit like a sauna because we’d shown a CGI of this atrium being lined with timber, and we said, trust us, it won’t look like a sauna. It’s going to be great. It’s going to be beautiful, crafty material.

00:47:12:24 – 00:47:44:01
GUEST
And the best thing about it is it’s going to feel really different to Canary Wharf that you associate with steel and glass towers. And we know that the town of the future aren’t interested in banking. They want jobs, creative businesses and will attract them in here. And we will completely reposition the public realm. First time I’d actually worked with space outside of a building, as opposed to just inside the building, and really thinking deeply about how we could create a place that would feel really natural to create water gardens.

00:47:44:02 – 00:48:30:18
GUEST
Amazing planting, and places to knock into each other little pavilions. And, and we took what was a gray, godforsaken kind of bus infused, diesel infused polluted area and turned it into a beautiful water gardens with these timber lined buildings. Absolutely fabulous. Did we attract the Shoreditch exhales? No. It turned out by that stage that the Shoreditch Excise, the people in technology were making so much money by then they actually didn’t need to follow this 45 pounds a foot thing.

00:48:30:20 – 00:48:54:06
GUEST
The creatives sure did. But they were kind of going to Margate, maybe up towards London Fields and towards Walthamstow and that’s what was going on. The creatives didn’t necessarily come to where we were at. That made us really have to dig deep to try to work out how we were going to fill these buildings. There’s a lot of space.

00:48:54:06 – 00:49:32:08
GUEST
We had 600,000 square foot of space. What do we do? And, the first thing I did was went right into the neighborhood, which is Tower Hamlets. 50% of the population is Bangladeshi. Extreme amounts of poverty, the highest rates of child poverty in the whole of Britain. Right there, right in front of us. And I met the local MP runner, Ali, who had a really amazing charity she’d formed, which inspired me.

00:49:32:14 – 00:50:04:09
GUEST
I called uprising, which was essentially trying to mentor young kids from these poor and underprivileged neighborhoods to give them the confidence that actually jobs in banking or lowering or chartered surveyor were perfectly for them. They perhaps didn’t have the self-confidence that they could do them because their parents had never done them. And there’s always been a feeling amongst the Bangladeshi community that those jobs weren’t for them.

00:50:04:09 – 00:50:31:16
GUEST
Canary Wharf wasn’t for them. So why would those jobs be for them? And we engaged a lot through Russian artists charity that eventually turned to a million mentors. And that led us to a charity called City Gateway. City gateway, into further education of 16 year olds who’ve left school. The clues in the name. It was giving them a gateway to a job.

00:50:31:16 – 00:51:17:04
GUEST
They could see the city, but they didn’t think the jobs with them. They were our first tenant, a charity. We started to engage with them and what they were doing was teaching. That’s interesting. Seemed like a good thing. We’re doing something impactful. Great. It’s a tenant, which is good news. And then along those journeys went and we met another guy who had a a different type of school called the Global Banking School that was teaching people from these underprivileged backgrounds banking skills, giving them a leg up in their world, often mature students in their late 20s who would looking at those gleaming glass towers and saying, how do I get into HSBC

00:51:17:04 – 00:51:29:11
GUEST
or Barclays? And he came along and said, well, I like what you’ve done. What you’ve created to me is the best campus environment I’ve seen in London. Outcome.

00:51:29:13 – 00:51:30:08
GUEST
Oh.

00:51:30:10 – 00:51:55:05
GUEST
Great. So he came and then we had a guy with with a business called London College of Accounting who had done a deal with Anglia Ruskin University to teach accounting to students of Anglia Ruskin, and they get an Anglia Ruskin degree. And he said he loved it to. And so he took a whole big floor, 35,000 square foot.

00:51:55:05 – 00:52:17:09
GUEST
And he said, I think I’d like an option on another floor as well. I couldn’t believe it. 70,000 square foot netting to an educator. Where are these people getting their money from? A that then got me to sort of really understand what they’re about, what they’re doing. And I kind of realized this is great because actually, my mission was to find a place for the talent of the future.

00:52:17:11 – 00:52:39:01
GUEST
It’s worked. The talent, the future is coming in droves at once led to another, to another, to another, and they doubled up their sizes. They keep on coming. And I think that the public could continue to be told that the the architecture that we put in there is so inspiring. The public realm is really what sold it to them.

00:52:39:03 – 00:52:58:23
GUEST
It’s still a little bit off beam for many people. The far end of Canary Wharf in deepest, darkest Docklands. But actually isn’t that great because what those universities are doing is basically trying to give a route to jobs, to people. And Canary Wharf and the city represent jobs.

00:52:59:00 – 00:53:09:21
HOST
And so attracting and building institutions for the future, talent attraction, retention, upskilling, training to enable them to go and do their best work. Is that the kind of the the heart.

00:53:09:21 – 00:53:11:06
GUEST
Of the heart of our.

00:53:11:07 – 00:53:21:03
HOST
Energy and where where you are now and also just bringing it back earlier in terms of your capital raising days when you have in the US going and talking to a lot of these institutions in, in down businesses.

00:53:21:03 – 00:53:21:23
GUEST
100%, we’re looking.

00:53:21:23 – 00:53:34:23
HOST
To back property. So if we fast forward to today. Yeah. Can you just give me an overview of the portfolio and how that plan has evolved and how you see kind of your trilogy as well?

00:53:35:00 – 00:54:03:13
GUEST
Okay. So over the time, Republic has now become a, it’s a 500,000 square foot of teaching space. We’ve got 20,000 students enrolled there. Because of the success of that LaSalle back to us again. And we bought a building in White Chapel last year from the government that everybody else was thinking they were going to redevelop into blocks of flats or labs or offices or something.

00:54:03:15 – 00:54:22:10
GUEST
And we said, why would we do that? Let’s just say it’s an old university building, which is polish it up and we’ll make it a university building. And by that stage I got to know universities. So I had a tenant in Nottingham Trent University who I was looking for a building for, and so we preset it to Nottingham Trent.

00:54:22:12 – 00:54:50:07
GUEST
We worked with the Nafi provider, who they’re very close to, called Access Creative. They took another piece of the building. We’ve just we’re just piecing it as we speak. A year later we’ve got the building 70% Pre-Lit. So we’ve done that. We are, busy now. At Republic, we just won planning consent for 715 student rooms, for 150 apartments.

00:54:50:09 – 00:55:13:06
GUEST
And believe it or not, a data center. So now we’re working on how we’re going to pull the money together for that. Because it’s a very, very significant undertaking. We’ll be turning what started its life as a sort of 180 million pound campus into a campus that will have value of over 1 billion pounds, which is all about the alternatives.

00:55:13:08 – 00:55:40:22
GUEST
Our version of the alternatives, a bit different to others is EDS, beds and data sheds. And so that’s our pivot, led by EDS and our customer. And our customer is the educators of Britain, who are creating the tunnel to the future. And that’s what really excites us. How can we play a part in keeping Britain right at the forefront of the world’s education?

00:55:40:24 – 00:56:07:21
GUEST
And, and creating mixed use campuses? We don’t want to be just about student accommodation. Others are quite one track minded student accommodation. Other people are saying labs, we’re only about labs, live science. Well, actually we talk to our customers and they say we want all three. We want student accommodation, we want some labs, but also we want research and development space for all sorts of topics.

00:56:07:23 – 00:56:42:16
GUEST
And we want teaching space and we want people that can help us through our journey, which I put down as the sort of three E’s, the biggest E at the moment, the experience. Everybody’s worried about technological disruption in every industry. It includes education. So how do you create human experience? Experience massively important, ESG, massively important. Their customers, 18 to 20 year olds who are coming out, whose values all about ESG.

00:56:42:18 – 00:57:11:12
GUEST
So that’s hugely important. And thirdly, it’s about economics, economic efficiency. They have to, live in a world where, students are becoming more discerning if they’re going to rack up 30, 40,000 pounds worth of debt, going to university or more, they want to get a decent product. There is some that are rebelling, and say we’re going to go to university anymore.

00:57:11:14 – 00:57:39:00
GUEST
That doesn’t seem to be an awful lot of political will to increase. Rates of fee levels. And so that to me, that’s all interesting. I love challenges and to see whether we can innovate and find a way to create to keep this going, because one thing is for sure, there is no shortage of people in the world that want to do well in their lives and want to get educated.

00:57:39:02 – 00:58:03:03
HOST
A couple of questions, because you’re taking these campuses that others are underwriting for real estate, for residential highest, best use, how are you getting competitive in terms of your bids, and how are you making the economics stack against others who who might have a slight edge? And also, I’m assuming these these occupiers, signing leases for a very long period of time and they’re not government backed, but they’re very secure in terms of the income.

00:58:03:06 – 00:58:36:18
GUEST
They’re not all secure. This is secure is, you think, necessary? No, no, no. All as secure as you think. Some of them are. But they’re winners and losers in education. They are typically with us, signing. We’re getting to kind of 10 to 12 year terms. They like the old corporates. They used to do with a very nervous about the impact on their balance sheets of taking on large liabilities and the way that we can get the returns that our investors want is by actually delving into the operations.

00:58:36:18 – 00:59:02:05
GUEST
So rather than long term leases actually go into the operations. And as you mentioned, I’ve got relationships with the American universities. And we have we’re about we’ve started to work with one of the very big endowments, a very close friend of mine. They’re it’s going to is coming in person, is an investor in the business. So that we really get to the cutting edge of it.

00:59:02:07 – 00:59:29:13
GUEST
We’re working now with, people who’ve run universities, run business schools both in the UK and the US, so that we really understand the operations, and that is the way that we are able to kind of beat the competition. Because if you do it right in education, you can make really good returns. But you’ve got to know where to go.

00:59:29:14 – 00:59:39:09
GUEST
You’ve got to know where the pitfalls are. But there are good, there are good areas, and there are people who are making a huge success of themselves at it.

00:59:39:11 – 00:59:54:07
HOST
As you look forward, what are you most excited about? So we’re obviously in a very challenging, yeah environment right now. Rather than dwelling on those challenges and the downside, what what are you excited about as we look forward?

00:59:54:09 – 01:00:15:01
GUEST
I’m always excited by change. I love it. That’s where my little creative gene can get going. And so the fact that there are going to be there’s going to be a huge change, both in the owners of real estate over the next three years, as people are having to deal with the problems they’ve had to come to terms with.

01:00:15:03 – 01:00:45:10
GUEST
But also, as we know, there’s going to be some challenges to the office sector that is being challenged, not not existentially, but secondary offices are going to be less needed. So being able to find new, interesting uses for those things really excites me. Creating inspiring places and actually really making a difference to Britain, which may go global again, may go to the world, and helping people to get on their lives.

01:00:45:12 – 01:00:53:19
GUEST
So having a real estate business that’s all about the talent of the future. That’s what excites me.

01:00:53:21 – 01:01:11:05
HOST
Before I ask you a final question, can you just talk to me about your own personal strengths and weaknesses? I think we’ve touched on them a little bit during this, but in terms of, you know, turning the mirror and reflecting, where where are your strengths and what are you really, really good at? And what have you learned for yourself in terms of where your weaknesses are?

01:01:11:07 – 01:01:21:01
HOST
So I’m assuming you’ve got a very high performing team. You’ve got people who combat some of those weaknesses and enable you to double down on some of your strengths.

01:01:21:03 – 01:02:02:12
GUEST
So I would say that probably my biggest strength is my creativity, but in some ways my biggest weakness is my creativity. And I’m the sort of person that will have 20 ideas a day. Different ideas. And, and probably 10% of them are blinders. 90% of them are absolutely rubbish. And I have to spend my time trying to weed out the rubbish and get to the great ideas.

01:02:02:14 – 01:02:25:07
GUEST
So I tend to surround myself, if I possibly can, in people who are kind of different to me. So I might be a sort of creative innovator, a guy who starts something and then I’m, I get bored because I’ve got another idea. So I’ve got people with me who just love picking up the baton and then delivering it, who I could not do without.

01:02:25:09 – 01:02:49:15
GUEST
Their fantastic. I’ve got other people with me who are kind of one guy in the team is thinking about probabilities all the time. He was, he’s a he was an Oxford scientist, and he just has this natural affinity for that. Feels high risk or low risk. Funnily enough, he’s he’s got a higher propensity to risk than me.

01:02:49:15 – 01:02:52:11
GUEST
He’s done more Bitcoin than me.

01:02:52:13 – 01:02:53:13
GUEST


01:02:53:15 – 01:03:09:21
GUEST
Which is, which is odd because he’s a lawyer, but he is the guy that’s constantly just weighing up. You know, we’re right. The list of the 20 ideas of the day. And then what will which ones we’re going to bubble to the top. Which ones are we going to let go to the bottom. Where are we going to focus.

01:03:09:23 – 01:03:42:24
GUEST
So how’s that. Yeah, it’s a strength and a weakness I would say that’s where it’s at. And, and probably the old fear and greed thing, which we all have, I’m quite strong on both. And so not allowing that to become a, a kind of, a seesaw in people’s lives and trying to sort of smooth that into something that feels reasonably calm.

01:03:43:01 – 01:04:09:00
GUEST
That’s it’s sort of weakness. I think it’s probably also a strength. I’m tending to see opportunities before other others see them and like over, over the top. And then I tend to see the problems and they start to burn into me, perhaps more strongly than, than some of my other colleagues, but then working together to try and work through those things.

01:04:09:02 – 01:04:23:20
HOST
Amazing. Well, look, the question that I ask everyone who comes on the podcast as we wrap this up is, if I was to give you 500 million pounds worth of capital, who are the people? What property and which place would you look to deploy? Capital?

01:04:23:22 – 01:04:52:11
GUEST
Well, I think I’ve already given you the story, haven’t I? I would definitely start in London. It’s the place I know. It’s what I know. And I would try and get into the core, and it may not necessarily be the classic ESG, brilliant office building. It could be buildings where you just create fantastic experiences for people.

01:04:52:11 – 01:05:20:06
GUEST
So as I think about it, you know, could I buy something crazier like Buckingham Palace and turn that into an amazing experience or a place for young people to sort of, create their dreams for the future? That’s over the top. But, but, you know, finding characterful buildings, finding the correct road buildings that will appeal to internationals.

01:05:20:08 – 01:05:41:19
GUEST
I think London is always going to be a place that people want to be. And playing our part in attracting these growing middle classes from the rest of the world into our country is a good thing. So that’s that’s one thing I would definitely like to do. And over time, I would like to be able to take learn these lessons to create.

01:05:41:21 – 01:06:11:17
GUEST
I’ll call it the University of the future and look to see where it goes globally, because I think it is a global thing. So, and could that be that we end up setting up offshoots of universities in India, in China, in Nigeria, quite possibly, you know, and across Europe, why not? And in America, why not? So really understanding how the world is working in this, that’s, that’s where I’d like to be.

01:06:11:19 – 01:06:15:17
HOST
And in terms of people there, anyone outside of your team that you look to?

01:06:15:19 – 01:06:22:12
GUEST
Yeah, definitely. We’re looking to definitely. We’re looking to get more people in who’ve been in education 100%.

01:06:22:12 – 01:06:23:18
HOST
So outside of real estate.

01:06:23:19 – 01:06:50:14
GUEST
Outside of real estate. And then I often think I would like to get people who’ve got a better understanding of technology. That may not that I want technology to rule our lives. I don’t, but equally, I think you can’t fight against it. You need to be with it and try to understand what kind of technological disruptions will come to education and be ahead of the game.

01:06:50:14 – 01:06:57:04
GUEST
And be be with that. So those are the two areas I would like to get more people in.

01:06:57:06 – 01:07:19:05
HOST
Well, it all comes back to people talent, attraction, retention, building workforces. Yeah. Of the future, which I’m personally very passionate about and would be, with my rock born hat on. But Robert, you’ve got a fascinating background, perspective experience. Thank you so much for sharing a little bit about your journey and, setting up trilogy and where you see the market and the opportunity moving forward.

01:07:19:05 – 01:07:24:05
GUEST
Well, thank you very much for your time. I think your idea here is very inspiring too, which is great.

01:07:24:05 – 01:07:29:07
HOST
I hope you’ve got a number of podcast studios in the various institutions that you’re building.

01:07:29:07 – 01:07:31:23
GUEST
We definitely need more of them. Definitely need more of them.

01:07:31:23 – 01:07:36:08
HOST
We do indeed. Well, Robert, thank you so much for joining me and excited to see what you guys go on today.

01:07:36:10 – 01:07:37:09
GUEST
Great. Thanks.

00:00:00:04 – 00:00:30:22
HOST
Welcome to the People Property Place podcast. I’m absolutely delighted to welcome, Tobias Evans, founding partner and chief investment officer of Blue Noble LLP. Blue noble was founded in 2017 by a team of experienced real estate professionals from HSBC Alternative Investments. During their tenure with HSBC, the team transacted in and managed over $5 billion of real estate assets across the US, Europe and Asia.

00:00:30:24 – 00:01:04:09
HOST
Blue noble offers specialist real estate investment management through club deals, segregated accounts and funds on a global basis. Toby’s role here is focus on developing bespoke investment opportunities, strategic business development, managing existing client relations and sourcing new capital. Toby started his career at Knight Frank, having graduated from both the University of Bristol, having studied Mechanical Engineering and Cass Business School, where he picked up his Ma in property Valuation and Law.

00:01:04:13 – 00:01:06:01
HOST
Toby, welcome to the podcast.

00:01:06:02 – 00:01:07:09
GUEST
Thank you very much. Good to be here.

00:01:07:10 – 00:01:24:13
HOST
Not at all. Well, look, I’m. You’ve got a fascinating background and career, and I’m really excited to get into the weeds of setting up Blue Noble. That the challenges, but also, the good, the good parts. That a place that we always like to start these conversations is how you got into real estate and why real estate?

00:01:24:14 – 00:01:44:00
GUEST
Yeah, sure. So, I’ve always loved architecture, design, art. I did kind of art, maths and physics for kind of A-level. And I wasn’t quite sure what I wanted to do. So from kind of 16, I basically every summer I did work experience. So I spent time in advertising at Saatchi and Saatchi Architects with Gensler.

00:01:44:02 – 00:02:02:02
GUEST
And my, my father actually works in real estate, and that kind of put me off. And initially I was kind of like, I want to follow my own footsteps and make my own path. But actually, I realized that he had a great time doing doing real estate, doing property. Great bunch of mates, kind of. They all did kind of fairly well, but really enjoyed what they did.

00:02:02:04 – 00:02:18:03
GUEST
But still wasn’t quite sure what I wanted to do when I kind of got post A-levels, other than potentially be an artist, but, but my best mate, was an artist, and he was absolutely fantastic at school, and I was realizing that there was someone at school slightly better than I was then. In the real world, it might be might be tricky.

00:02:18:03 – 00:02:37:05
GUEST
So I spoke to kind of career counselors and various things, at school, and they said, look, actually, if you don’t want to kind of be pigeonholed into one area, kind of if you did architecture kind of, you’re probably on a path to be an architect. Actually engineering really, really respected kind of degree. You can go into engineering, but you can do finance.

00:02:37:05 – 00:03:07:19
GUEST
It’s a really good kind of base, degree. And so that’s kind of why I kind of followed that, that path. Being honest with you, I didn’t enjoy engineering particularly kind of deriving pages about equations from first principles or four pages was was not what I kind of necessarily found particularly fun, but I really enjoyed was kind of the problem solving element of that kind of how can we use kind of information that we’ve got, but also kind of bits that we’re missing to kind of come up and solve a problem.

00:03:07:19 – 00:03:27:00
GUEST
Ultimately, whether that’s solving a kind of an equation or, or a kind of problem. And so I think the training of kind of mindset was really, really I look back kind of going actually just instilled into you kind of that, that approach. And so I was meant to do a master’s in it, which was a four year course, but because very quickly I realized I didn’t really want to be an engineer either.

00:03:27:02 – 00:03:48:02
GUEST
I, I looked up kind of, conversion, courses, into, into real estate. My pride at that in kind of taking a back seat when actually the really say, well, there’s so many different areas within it that I don’t have to follow the exact area that my, my old man was in. So, yeah, I kind of went to kind of castleford’s in school now, Baz, I think there’s a school under the years course there.

00:03:48:04 – 00:04:08:10
GUEST
And then ultimately kind of, did they did the interview rounds of the of the kind of big, real estate advisory firms, and really like, like Frank’s approach, being honest. I like that it was a partnership. So potentially could be working with someone who heads up the team who actually is kind of an equity partner in the business and therefore get that insight of kind of the direction that they’re taking.

00:04:08:10 – 00:04:26:20
GUEST
Actually, a lot of them are very good at opening up about that. And I also like just that they kind of I get gets more detail of it. So they had four rotations over a two year program. Some companies did two, some did six. And I think two, I felt you could get stuck in one that potentially if you didn’t enjoy it, you were there for a whole year.

00:04:26:22 – 00:04:48:12
GUEST
Six probably you’re if you’re in and out in kind of four months, you maybe don’t really get a great grasp of, of it. But, six month rotations kind of felt kind of fair and right. So yeah, that kind of got a job offer, which was, was great. And join them. So, I started off a city agency, which is great, great fun to be back on it.

00:04:48:12 – 00:05:11:02
GUEST
It was 2006, so the market was really soaring kind of lots of kind of launches and networking events. And and actually in that area you’re given kind of fairly small instructions pretty much day one to manage. So it might be 1000 square foot kind of some vacant space somewhere. And organize the kind of the marketing for it, the kind of the kind of small brochure particulars.

00:05:11:04 – 00:05:28:17
GUEST
And, and kind of whether you’re going to do a launch subject to the owners kind of approval to kind of get other agents around that space. So that was really good fun. I think the only thing I slightly struggled with was the city office, and I was very small, it was basically just kind of covert, whereas the head office was over in the West End.

00:05:28:19 – 00:05:50:24
GUEST
So all the undergraduates I joined with were based in the West End. And so I was kind of the only graduate in the city. So kind of that meant I networked with a lot of other graduates from other businesses. But to kind of go back to the Knight Frank, their quarters in Hanover Square at the time kind of, I definitely felt like I’m slightly missed out for that first six months on kind of the the networking internally.

00:05:51:01 – 00:06:11:04
GUEST
And then I got lucky enough to move over to a West End, investment, which I absolutely loved. I think the city side of it. Actually, again, in hindsight, you look back, there were a few bits which I loved the social bit, a few bits which I didn’t enjoy so much. I doing a ring round every Friday to kind of to all the other agents going, well, what’s that?

00:06:11:04 – 00:06:27:23
GUEST
What’s still available? How much rent free did you get? So I could kind of present that to all the partners on the Monday morning meeting about kind of transactional stuff. But actually, in truth, it was the fastest way to get up to speed with the market. If actually, I hadn’t done that, then you’d be sitting there kind of just trying to absorb from other people.

00:06:27:23 – 00:06:50:17
GUEST
So it was a very kind of proactive way, which probably I didn’t necessarily realize was kind of being instilled into me at the time. But the Western investment side and the investment market I really, really enjoyed because it was taking kind of some of that leasing information. But ultimately, ultimately, trying to apply it to, to, to assets and value and kind of how can you drive value in performance?

00:06:50:19 – 00:07:10:02
GUEST
And I was lucky enough to work with a really, really good strong team, people with different skill sets. So I had a fantastic lady mentor there, who did this slightly more, I would say complex kind of head lease Regus buying in kind of shorter had leases for the Crown Estate particularly. And actually that was really, really interesting.

00:07:10:02 – 00:07:19:24
GUEST
Kind of used to be called marriage value. Now it’s called synergistic. Synergistic value. That how actually two interests kind of put together can potentially be worth more than the them in their separate parts.

00:07:20:01 – 00:07:22:14
HOST
Learning it outside of a monopoly board. Correct.

00:07:22:14 – 00:07:46:09
GUEST
Exactly, exactly. No. Monopoly was my favorite game as a child. So, yeah. So that was that was really, really enjoyable. And I was lucky enough, actually, to be offered a full time seat, partway through that to kind of stay, stay in that, in that team. But a friend of mine who was a graduate, like Frank, said, oh, I’m popping over to meet HR about a role abroad for six months.

00:07:46:11 – 00:08:01:13
GUEST
I said, oh, that sounds very interesting, actually. I’ll join you if you don’t mind. And so we sat there and, they both said, look, do you speak any languages? Unfortunately I don’t, so that kind of put the power’s off. It’s off the cards in the Madrid office. Off the cards where you have to speak the language.

00:08:01:15 – 00:08:22:15
GUEST
But they said, actually, we have an opportunity, in Moscow. Where they didn’t necessarily expect someone to speak Russian. And we kind of slightly negotiated and said, like, is there any possibility you could send two of us rather than one? And at the time, this was kind of early 2007, so we hadn’t quite got into the kind of GFC yet.

00:08:22:17 – 00:08:41:00
GUEST
They said, yeah, actually that’s sounds kind of a great. So we got sent out for a recce weekend just about survive that came back. And then literally within three weeks I was on a plane with three bags packed to, to live in Moscow for six months over, over winter. So that was really, really, eye opening.

00:08:41:03 – 00:08:44:07
HOST
I can imagine if you if you felt isolated in the city market.

00:08:44:13 – 00:09:01:18
GUEST
Yeah, yeah. I think the fortunate thing is I had this really great mate who actually we happen to be at Bristol together and then at Cass Business School, and then joined, like, right together. So actually we shared an apartment. So although kind of we were the two young graduates from the UK kind of in the, in the Russian kind of office actually.

00:09:01:18 – 00:09:27:18
GUEST
You had someone who you could kind of compare notes with a lot. And I was put in a real with strategic consultancy, which is basically kind of running development appraisals, actually using a lot of data to kind of ultimately advise developers whether kind of what they thought might work in a location actually actually did. So doing kind of demographics, looking at kind of population growth, income growth to work out, and then ultimately, what’s best used.

00:09:27:18 – 00:09:46:10
GUEST
Do you build an office building that you build residential? Could you build a shopping center? What what would they ultimately extract the most value? And so I was flown around kind of Russia, to go and look at these sites often with a translator. I had to do a few presentations to boards of directors, which they didn’t speak any English.

00:09:46:10 – 00:10:12:03
GUEST
I didn’t speak Russian still. So I would do my PowerPoint presentation, in English. It would get translated into Russian. I’d stand there, speak a few lines with slide that I couldn’t understand anymore because it was all Russian. The translator would speak a lot of people, kind of a lot of kind of people looking at me, but not really understanding whether they kind of were kind of interested, happy, kind of not wait for the, wait for the questions to come and then be translated.

00:10:12:03 – 00:10:31:11
GUEST
Before I knew if it was I done an okay job or not. But, it really accelerated, kind of, I guess, responsibility, but also kind of, the, the chance to kind of front a few things. So, when I came back to the kind of West End kind of team, by that stage, it would be.

00:10:31:13 – 00:10:55:05
GUEST
Yeah, kind of early 2008. Actually, I felt like I’d really kind of progressed in a pretty short period of time. So then then stayed on the Western team, did my APC became chartered, surveyor. And kind of spent the rest of my time at Knight Frank, kind of in the central London kind of, investment market, which is said really, really love, love the people love the market.

00:10:55:05 – 00:11:12:01
GUEST
I kind of could walk around my patch, every, everywhere I walk, I can try and take a slightly different route back so I could walk down, discover new streets and buy it by the end of or suddenly kind of a few years and you really knew kind of rents per street, kind of what yields were, which buildings were owned by different people.

00:11:12:03 – 00:11:30:12
GUEST
And, and advised kind of, various kind of institutions, pension funds. But what I really enjoyed actually was starting to spend a little time with the kind of the land of the state. So cool, but kind of to the Crown Estate doing a lot of stuff for them. And then we had a, one, a pitch to advise Grosvenor on their central London office portfolio.

00:11:30:14 – 00:11:50:11
GUEST
And I love that actually, because it was rather than dealing kind of asset by assets where you kind of look at it, look at a building go, right, how can we improve just this building? What is our business plan? How can we do underwriting, maybe buy it for a it, but ultimately hand it over to them and not really see if your assumptions had made made sense or translated through?

00:11:50:15 – 00:12:12:09
GUEST
Did they achieve the rent that we thought we were going to do? Was a refurbishment the same cost that we assumed was a void or letting period or rent free? The same. You kind of lost sight of that because you’re straight onto the next deal and actually being able to advise more strategically, and help kind of Grosvenor at the time, look at their office portfolio, where should they be putting kind of money into kind of buying.

00:12:12:09 – 00:12:34:14
GUEST
And some of these had leases potentially to take kind of more control and develop where maybe it made strategic sense to kind of sell buildings off on long leases, potentially. That was really, really fascinating. And seeing how people can take a bit of a longer term view of the real estate, particularly if you get kind of up money back, kind of, in bend funds, there’s often a kind of five year kind of cycle of an asset.

00:12:34:14 – 00:12:51:11
GUEST
You buy it, you try and improve it. And then potentially it’s kind of exited. Whereas these estates you were running 30, 40 year cash flows, in some instances, they can take a really long term view, kind of work up a block date that’s kind of seven, eight years away, rather than having to kind of, drive value in the, in the very short term.

00:12:51:13 – 00:13:09:24
GUEST
And I really like that. Actually, if they were doing a whole bunch of public realm work on a street, actually it makes sense to buy in some buildings before you do all that work and add value to that to those by doing the public realm, rather than do all of those works, increase the value of other people’s buildings and then start to buy them in.

00:13:09:24 – 00:13:13:02
GUEST
So that was really, really interesting.

00:13:13:04 – 00:13:29:01
HOST
You know, you a couple of things in there that people might not understand usual two things is, one thing is blocked it and then the other is like buy and head leases. Yeah. So can you just explain, like what means of why, why they might look to buy and held leases and why maybe it was easier or is.

00:13:29:06 – 00:13:30:06
HOST
Yeah relatively straightforward.

00:13:30:06 – 00:13:52:14
GUEST
Yeah. So I guess in the UK you kind of you have freehold, which effectively means that you own when you buy the building, you own the land you own. There is a sky above it to kind of, down and you own that forever into perpetuity, as it’s called. You can also have, what’s called a kind of a head lease or a long, long lease, which is basically someone that’s kind of maintains and owns the freehold.

00:13:52:15 – 00:14:12:19
GUEST
So you don’t own that, but they give you a lease often you might have a lease of an apartment for 12 months or kind of if you’re an office tenant, they might sign a ten year lease. These are typically 125 years, sometimes 250 every now and again, 999 years. The 250 and the 999 are often called virtual freeholds because they’re so long.

00:14:12:21 – 00:14:30:01
GUEST
But a lot of the kind of the reason that these estates are so valuable still is they’ve owned the freehold, and they probably sold the same building on a long leasehold, maybe 2 or 3 times now. And effective. That means I will grant you at least for 125 years. Normally, you can do broadly what you want with it.

00:14:30:01 – 00:14:58:12
GUEST
There will often be some restrictions, so it might be that you can redevelop it, but subject to coming and asking the freeholder kind of permission to develop what you want to. So actually the freehold is still retains quite a lot of control. But effectively you, you own it for 125 years now, you might have that on on this again might bore people in terms of detail, but it might be on a peppercorn lease, which effectively means historically you would go and give a single peppercorn to the freeholder each year to kind of as rent.

00:14:58:14 – 00:15:17:11
GUEST
There was a building on some James’s, which I think in the head lease it was a single white rose that in theory had to be given from the leaseholder to the freeholder each year. But effectively you anything you rent that building on, you keep entirely. You can also have what’s called gearing on rents. So I will grant you 125 year lease, but it might be on a 10% gearing.

00:15:17:11 – 00:15:38:16
GUEST
So you as long leaseholder receive the income, you keep 90% of it. But actually you have to get past 10% back to the freeholder every year. Some a five year, 5%, some a ten, some a bit higher. But in fact, it means in 125 years time, if you haven’t agreed, an extension with the freehold that you felt would give the keys back, you don’t own that anymore.

00:15:38:18 – 00:16:04:05
GUEST
And the freeholder can then do what they want with it. So, often value the difference, particularly the good market, strong markets. The difference between a 125 year lease in the freehold is quite narrow. That might be a small differential in price, slightly cheaper for a leasehold, but not that much in more challenging markets. It obviously often kind of spreads a bit, but what happens is those had leases as they were reducing the lease length.

00:16:04:08 – 00:16:30:10
GUEST
So let’s say you have only 60 years left on the lease rather than the hundred and 25 years. Suddenly that does have quite a big impact on value, because a bank’s probably unlikely to lend you so much money against that leasehold interest because it’s in a right erosion. And so it’s it’s an area where actually, let’s say a freehold building is worth 100, the freehold interest with 60 years left where your seat in terms of the income.

00:16:30:10 – 00:16:50:04
GUEST
But in 60 years time, you get that entire building back might be worth 20, let’s say. And the, the head lease, which is 60 years left in that instance, is worth 60. So you are the kind of freehold value of 20 plus the head lease of 60. That’s 80. But actually if you combine those back together you it’s worth 100.

00:16:50:04 – 00:17:12:04
GUEST
So that 20 differential it’s called marriage value or synergistic value. So there was often examples where we could go and buy that had lease back from the, the long lease holder for the 60 and either literally the next day grant a new hundred and 25 year lease and sell it. Now it does reduce. And this is where again, my book review.

00:17:12:04 – 00:17:29:20
GUEST
It’s getting a bit technical, but I love the value creation in a numbers is if the freehold are, then sell 105 for that freehold interest value actually will drop because they’ve effectively given away something for 125 years and they’re not going to get it back for that time. But you obviously you’ve sold it, so you get a lot of value back.

00:17:29:22 – 00:17:43:22
HOST
Because you get some money because of that recycle. And so these estates, because the vast holdings rent actually to kind of maintain them. Correct. Selling off, some particular assets on a long leasehold basis gives them capital to kind of.

00:17:43:24 – 00:17:46:05
GUEST
Reinvest into other into other areas, but.

00:17:46:05 – 00:17:50:16
HOST
Ultimately retain control of the wider estate for the future. They get it back.

00:17:50:16 – 00:18:08:20
GUEST
And so there was a deal, in, in kind of Mayfair, where actually it wasn’t in the kind of Grosvenor core office kind of location, but it it kind of was quite close to Park Lane. And it had offshore had leased the building was vacant. It had a restrictive covenants. So it could only be used as offices.

00:18:08:22 – 00:18:32:02
GUEST
But actually we bought in that lease for not a huge amount. Literally. Right. And you had leased which said it could be used for residential and sold it within three months. And I think kind of the they made kind of 10 million in profit in literally three months by doing nothing to the building, just changing the use class, or of that building and selling it to someone who basically developed it as a kind of rosy, rosy place.

00:18:32:02 – 00:18:42:16
GUEST
So there was a lot of ways to extract value, by actually not even having to do a huge amount. And then exactly as you say, you could then recycle that capital into, into strategies or buildings, which you did want to kind of do.

00:18:42:20 – 00:18:46:20
HOST
Yeah. And you mentioned block dates and I guess, you know, just that means. Yeah.

00:18:46:20 – 00:19:04:05
GUEST
So there’s a block. There is actually let’s say you have a building where it’s, it’s it’s potentially it’s a bit tired. The rents therefore are quite low. It might be that you actually want to get your hands on that building, because actually, if you spend a bit of money, you can really drive the rents on.

00:19:04:05 – 00:19:25:16
GUEST
So there was examples of buildings where on Grosvenor Street where they were kind of old, tired, let for 30, 40 pounds a square foot. This is kind of showing my, my age and er but and if you refurbish that and relit it, it could get 100. Now it’s probably 150 back, kind of 100 at a time. And so actually you wanted to kind of be able to do that.

00:19:25:18 – 00:19:41:04
GUEST
But potentially not on just a unit by unit or floor by floor basis, because actually you want to do a whole bunch of work to the kind of the right common parts and the arrival experience and the works and all those bits. So it makes sense not to do it kind of a floor by floor. It makes sense to do it all in one go.

00:19:41:05 – 00:19:57:15
GUEST
And potentially you might be able you might go. We’ll also going to add that square footage. So we’ll get do a couple of kind of a loft extension or kind of add a few floors on the on the top, maybe some space at the back, move around the core. So I kind of where the lift and WC are and stairs are.

00:19:57:15 – 00:20:15:13
GUEST
So that’s quite intrusive work. And so it’s very difficult to do that with occupiers in situ. So you might kind of say actually we’ve got some tenants who have a lease expiry in a couple of years time, some in three years time. So let’s pick a date. Generally kind of the latter. The latter, and go. Right.

00:20:15:13 – 00:20:30:22
GUEST
That is the date we were targeting to get vacant possession of the building so we can do our work if we can bring that forward. Fantastic. So you go and have a conversation with all the occupiers and say, look, I kind of is there any chance that actually you would be willing to leave early? Kind of for whatever reason.

00:20:31:02 – 00:20:44:03
GUEST
And sometimes you can move that, that forward, so you can get hold of the building earlier and try and drop that value. But if not, kind of, you know, that you can definitely get occupation by that kind of final estate. So you typically target what’s called a block date.

00:20:44:05 – 00:20:56:07
HOST
And so for you it was great. Rather than looking at a single asset, you could look at an estate. You’ve got a few more levers to kind of push and pull to create value. There was a little bit more strategic. And you enjoyed that part of. Yeah, really evolution of the role.

00:20:56:07 – 00:21:07:23
GUEST
Yeah, I really, really enjoyed it actually. I ended up doing two days a week congressional offices, to be really close to the investment team. I think you had Claire door who was here? She was there at the time at, at greater, which was fantastic working with her.

00:21:08:01 – 00:21:09:23
HOST
Paul O’Grady.

00:21:10:00 – 00:21:13:10
GUEST
I’m not sure of Paul O’Grady, actually, I dealt with okay some time.

00:21:13:10 – 00:21:15:17
HOST
Yeah, he’s been there for 17 years, so I’m sure you would have crossed.

00:21:15:18 – 00:21:37:17
GUEST
We probably did, but. Yeah, I worked with him. A guy called Tim Reid and Claire, who were kind of the investment function. And then then and they changed their kind of way of working, kind of sometimes they had kind of location teams and they went kind of sector teams. I think they’ve gone back to location teams. But it’s really interesting kind of speaking to that for the head of asset management, Belgravia, about kind of which buildings they might want to build by and if they could.

00:21:37:23 – 00:21:57:22
GUEST
And so we go kind of targeting kind of right. Who owns those and what can we do. So that was really interesting. So that whole kind of strategic longer term approach, and I think I kind of had a had a kind of, looked at, looked at the market and realized actually, particularly the West End, more and more money was coming in from private capital.

00:21:57:24 – 00:22:16:01
GUEST
It used to be that potentially you could have a very good relationship with a handful of kind of pension funds, and they would probably buy and sell assets every five years within the London market. And actually, if you were that trusted advisor, that was a great way to go. But more and more of this private capital was coming in buying assets, which were probably not going to get sold again.

00:22:16:03 – 00:22:44:22
GUEST
And I saw in my seven years one asset, particularly in Soho, concentrates three times. And I kind of thought, do I want to just work within this market my entire career? Kind of. I love Knight Frank as a business, and I really loved West Ham, but or actually, could I think about doing something a bit different? And I was very fortunate, actually, that I got approached in the end by HSBC private Bank to, to help grow that kind of private client real estate.

00:22:44:24 – 00:23:10:22
GUEST
Team. And I think a lot of it probably was because of my time with the Crown and Grosvenor looking kind of strategically, about coming on to kind of advising the high net worth clients, which, again, is typically on a kind of longer term strategic, asset allocation. And so, yeah, I joined joint, HSBC very lucky to work down on St James’s Street and a beautiful kind of building there.

00:23:10:24 – 00:23:29:20
GUEST
And that was, yeah, really kind of fascinating time to kind of go, I guess, from advisory to kind of more from a walk up sector principle side, although I still have other clients. Ultimately, though, I have to raise money for them in terms of the market perception, kind of where we were the money in there for kind of had requirements, and therefore we’re looking to kind of deploy capital.

00:23:29:22 – 00:23:47:12
HOST
The every day individual has an HSBC current account savings account and you know, that’s just HSBC just do retail banking for them. So it’s obviously a massive global conglomerate. And it’s got lots of different divisions and departments. Correct. Yeah. Where exactly did you sit in a where did you fit into the equation of HSBC.

00:23:47:13 – 00:24:08:13
GUEST
Sure. So very good question. So I joined at the time HSBC private Bank. And the team is called HSBC Alternative Investments Limited so shortened to hail which effectively covered private equity hedge funds and real estate. And I sat on the reset team and we were tasked effectively with coming up with really interesting kind of opportunities. But in real estate opportunities for high net worth clients of the bank.

00:24:08:14 – 00:24:16:09
GUEST
So this wasn’t your necessarily your your typical retail like unfortunately. Well like myself at the moment. But I don’t know how well you guys are doing it.

00:24:16:09 – 00:24:18:20
HOST
Yeah, that’s very much a reach out to retail.

00:24:18:20 – 00:24:37:01
GUEST
It was more kind of professional than investors effectively. So you had to be of certain wealth, a certain kind of, experience in investing to kind of have access to what we did. But we effectively did that in kind of three different ways. We did raise money for third party managers. I’ll come on two minute. We did what we call club deals.

00:24:37:03 – 00:24:58:01
GUEST
And we did called segregated accounts. So the funds effectively, we were tasked with, review in kind of lots of third party managers, their strategies, their abilities at any one time, were they capital raising and whether we thought actually their thesis kind of was interesting and that we would potentially want to put money, money into that.

00:24:58:01 – 00:25:20:02
GUEST
So as you did, quite a lot of, we did two big capture rates with Blackstone. So we did, Brett eight, which that kind of opportunistic global funds, we raised about 300 million, a dollars of private capital all the way from investors putting 250,000 up to kind of multiple millions. I think they raised 15.8 billion for that fund.

00:25:20:02 – 00:25:49:09
GUEST
So the numbers are extraordinary. And our value I really was, kind of access as much as kind of picking that. They had a phenomenal track record in terms of average. I think 17% are off since kind of they they kind of inception. So, really, really good at what they did. They would never have accepted a private client saying I could I put a few hundred thousand to their fund, but we could aggregate those, those private clients and get them access to Blackstone’s fund, that they wouldn’t normally be able to do.

00:25:49:11 – 00:26:10:24
GUEST
And Blackstone talk to us ultimately, because actually they were saying the kind of private wealth world and how could they get access to some of that rather than just kind of the institutional capital, the kind of pension funds which clearly are they have a very, very good relationship with. So actually it was a win win. And so that was really fascinating actually touring with some of them around kind of the HPC, mainly European offices.

00:26:10:24 – 00:26:35:04
GUEST
I did speaking to relationship managers, investment houses, but also kind of clients about that strategy and why we kind of thought as HPC was really interesting. We also did capture rates on on their breads three, which is kind of that debt fund strategy, and raised another close to 300 million for that. And then we did a capture rate, KKR who had actually did their first European, real estate fund.

00:26:35:06 – 00:26:56:00
GUEST
And so again, toured with them. So that was kind of interesting. But ultimately we were giving money to someone else to invest. And I like to kind of actually kind of being a bit more hands on. So kind of takes onto our Club Deal program, which I thought was where we would identify a single asset or a portfolio of assets, typically two, three, 400 million in size.

00:26:56:02 – 00:27:18:01
GUEST
And and mainly at the time it was, a strong income component. So investors really wanted that quarterly income distribution. But with the ability to add value through active asset management. So we had assets in two office buildings in New York to, in Washington, a central London office building, a student accommodation portfolio in the UK that we did a shopping center in Dublin.

00:27:18:03 – 00:27:37:13
GUEST
And so investors liked it because they could we ultimately would present them with the opportunity our thoughts are underwriting. We thought I’d make it out today. Opt in or opt out. Say yes. I want to have actually an element of, of ownership in a New York office building. But actually, I don’t want to have, ownership in, in a shopping center, for instance.

00:27:37:15 – 00:27:55:23
GUEST
And that was a really nice way of particularly the relationship managers looking at, kind of asset allocation for those clients and giving them kind of selection rather than putting money into a blind pool, which effectively is the kind of funds where you don’t you’re ultimately entrusting the manager to invest it, but you don’t know what’s actually in that or where it’s going to go.

00:27:56:00 – 00:28:15:20
GUEST
This will have the kind of visibility, and for a lot of our clients, typically that was a $5 million minimum rather than 250 for the fund. So slightly larger clients, and that work rate, that was a really, really popular, investment kind of offering for, for us and for ultimately clients. And the relationship is really, really like that.

00:28:15:22 – 00:28:40:16
GUEST
And then the third thing we did is for a very select number of clients, and this was ultimately incredibly large family offices, very, very wealthy individuals who want to dedicate $100 million plus to real estate. We would buy individual assets, and ultimately help them create a kind of a bespoke real estate portfolio where they probably would allocate some funds to a club deal program, maybe even the fund program, but they may have an element where they go.

00:28:40:16 – 00:29:07:00
GUEST
Actually, we’re starting to think about trusts, for the next generation kind of, estate planning, actually, we want to own some assets 100%, which we will own for the long term. And those are typically very long term secure income deals. So my first deal, when I joined HBC, was I bought OPEC’s headquarters in Vienna, for a private client, 25 years later, OPEC index linked.

00:29:07:02 – 00:29:26:20
GUEST
Kind of really nice income distribution ultimately, very kind of strong also actually OPEC that the it was a slightly quirky lease but OPEC ultimately the lease was actually underwritten by the Austrian government. So it was effectively kind of a government bond. And you got an arbitrage between what you would have got for that. And actually the, the yield that we were getting on the asset.

00:29:26:20 – 00:29:47:21
GUEST
So really nice. I bought Scottish Widows, headquartered in Edinburgh. Standard life cycle. What’s up in Edinburgh? Iris’s kind of control center quite recently. So typically these are very long term secure income deals ideally with indexation or kind of fixed uplifts. The world of kind of open market rent reviews, it’s, it’s is an art rather than science, as everyone always says.

00:29:47:21 – 00:29:58:24
GUEST
And you can get lucky or unlucky when the, when that kind of, event comes up. So to kind of guarantee some element of performance typically having kind of indexation, is, is a nice way to go.

00:29:59:01 – 00:30:21:06
HOST
I guess. You said you start with into the real estate part. HSBC had offerings I guess into fixed income. Correct. So hedge funds, private lots of other. And you know, you talk about asset class allocation. I guess that’s asset class allocation within office retail student accommodation. But also wider broader asset class allocation in the sense of yeah into fixed income or equity.

00:30:21:08 – 00:30:45:01
GUEST
Exactly. And so we would kind of we’d have a very close relationship with our kind of ultimately the private clients kind of relationship managers. And they always had what was called investment counselors as well. Who would kind of look at that, that clients kind of wealth and portfolio and ultimately make kind of recommendations about how much should they have in in kind of equities versus kind of gilts and bonds versus kind of alternatives.

00:30:45:03 – 00:31:10:10
GUEST
And, and then within that alternative space as. Yeah, exactly. Say it’s not just real estate. It’s kind of hedge funds, private equity. And then even within the real estate, it’s different sectors, different geographies. So you can kind of get diversification quite, quite quickly. But that was really good. Spending time seeing how these investors kind of the private clouds, some of them, how they made their money, but also then how they think about kind of life going forward and where they want to allocate allocate funds.

00:31:10:13 – 00:31:24:19
HOST
Was there a kind of a theme that you would kind of identify in the the wealth of these individuals? Was it, you know, they’d built an exit businesses family generational capsule. It’s it’s made within equities or it’s made within real estate or.

00:31:24:21 – 00:31:44:20
GUEST
It, it was a it was a real mixture. Being honest, I think a lot of our kind of wealth, when I first joined was very much Middle Eastern and that was a lot of oil, and then some self-made kind of billionaires, ultimately from kind of tech. I think as, yeah, I was a HVC for, for years.

00:31:44:20 – 00:32:07:05
GUEST
And actually over that period of time, kind of there was a lot more money being created in Asia. And I think HPC often is pivoting more and more to kind of Asia. So kind of that was that was definitely the area. But the, the relationships, particularly on the bigger side. So I did I kind of ran the segregated mandate side, pretty much all kind of Middle Eastern kind of capital O people based then in kind of in the Middle East.

00:32:07:07 – 00:32:32:12
GUEST
So, yeah, it was a really fascinating kind of to get the opportunity sometimes to sit down with principals there and kind of get their get their take on things. But ultimately, I think a lot of them. Yeah. Loved real estate as an asset class. And felt that it was a good place, particularly for the next generation, to kind of allocate funds, which kind of would hopefully grow from a capital perspective, but also pay out a nice income distribution, which kind of could fund kind of lifestyle.

00:32:32:12 – 00:32:41:02
HOST
And private jets, yachts, and the likes. Exactly. So tell me about Blue Noble and how that came about and why you set that.

00:32:41:04 – 00:33:04:24
GUEST
Yeah, sure. So kind of the opportunity that we kind of had HSBC in terms of access to capital was was absolute phenomenal. And we had a really strong relationship with ultimately the investors who very fortunately loved what we did love the offering that we did, which quite a lot of other banks kind of didn’t necessarily do. But I think we were struggling with kind of internal processes to be able to ultimately offer clients what they were asking from us.

00:33:05:01 – 00:33:32:17
GUEST
So, just having to kind of go through lots and lots of kind of internal committees before we could even speak to investors about an opportunity. And by that stage, the opportunity potentially had gone. So that kind of like kind of both personal but also kind of team frustration. And we ultimately I’d always felt at some point I like the concept of kind of doing my own thing, but it was having the experience so that you had kind of credibility ultimately.

00:33:32:19 – 00:33:50:05
GUEST
But also, potentially doing it with kind of another person or a few other people I like. I love working as part of a team. I love the ability to kind of bounce ideas off each other. I kind of, I focused, I think we could kind of individually get on with our own own bits, but actually being able to have sounding boards is was really kind of good.

00:33:50:10 – 00:34:10:02
GUEST
Good. And so I think individually I’ve been bubbling away kind of going, well, do I see myself being here longer term? The potential is huge, but are we going to be able to access that potential? And ultimately we were actually approached, by one of our clients who were, Swiss multifamily office who loved what we were doing.

00:34:10:04 – 00:34:28:03
GUEST
And I had allocated funds to pretty much all of our club to a program. And the families really wanted to massively increase the allocation into real estate and felt actually was there an opportunity to back and team, to, to help them do that? And from our perspective, it felt like a really interesting kind of opportunity.

00:34:28:03 – 00:34:50:22
GUEST
So, we, we formed Blue Snowball, with, with the backing, their backing. They had a bit of equity stake in the business in return for seeding us with assets under management day one. And so that was really I kind of, I guess our safety blanket. I think the big debate probably as a business kind of creative entrepreneur, you’re you’re obviously one of them is how do you start day one?

00:34:50:22 – 00:35:08:18
GUEST
Kind of do you have assets under management? Do you have a kind of a client or clients who are going to kind of potentially kind of give you kind of work straight away, or actually most of the time, are you starting with zero in your bank account? And you basically have to kind of try and kind of perform very, very quickly.

00:35:08:18 – 00:35:35:10
GUEST
Otherwise you might not be here in a year’s time. And I think personally, I and the team kind of didn’t necessarily want that pressure because it then puts, I guess you’re so focused on doing that first deal where you want to be in a position, where are you making the right decision? Is it the right deal? And you don’t want to be under that additional pressure just to deploy kind of funds for the sake of kind of getting stressed under management so that was really, really kind of good.

00:35:35:10 – 00:35:55:10
HOST
And, and I guess, just closing the square in a circle here so people understand if you’ve got assets under management, that means there’s, there’s typically revenue or fee income stream that funds the business. Yeah. And also there’s additional cost when you start buying properties you get. Yeah. And fees not going to ongoing agent fees that will fund salaries and office costs and everything else.

00:35:55:10 – 00:36:14:00
GUEST
Absolutely. So I guess where I was in like Frank, kind of in the kind of brokerage side or advisory side, you start that you have zero revenue and ultimately you make money through buying and selling. So if you buy something, you often get an acquisition fee. If you sell something, you’ll get a sales fee. But you’ve got to kind of build up that, that revenue.

00:36:14:00 – 00:36:36:00
GUEST
You don’t get to the end of the year done. Well, you haven’t. You start again with the zero. Having assets under management actually means your your pay to look continue to look after that asset. So you hopefully or may get an acquisition fee for buying it. Similar to the advice side, but actually you are then responsible for continuing to manage and ultimately extract value from that asset.

00:36:36:05 – 00:37:06:00
GUEST
But it means that you continue to get revenues kind of while you have that asset under under management, some of them will come into play, you know, but you might sell that asset at some point and therefore kind of hopefully recycle that capital. You’ll lose that assets under management fee then. But yeah, ultimately if you can have a good balance of assets under management, which pays your office, your, your costs, and then if you do new transactions, that ultimately kind of adds profit to the business means that you can invest in hopefully growing and future people.

00:37:06:00 – 00:37:24:17
GUEST
It’s a nice kind of balance. So being given those assets under management in return for them having a stake in the business was, was was great. They also were there ultimately to kind of capital raise, give us an allocation from the families, but also raise money from, from other families that they knew. But importantly, we weren’t exclusive.

00:37:24:17 – 00:37:46:02
GUEST
So kind of once we were outside of, kind of, restrictive covenants from, from previous employment, we were able to go and kind of speak to kind of former clients, but also grow network. So we have brought a number of clients across who, again, like to what we did while we were at the bank, and have fortunately entrusted us to kind of continue to invest in were just assets for them.

00:37:46:04 – 00:37:53:18
HOST
You touched on a Swiss multifamily office. Can you just, break down what’s different between a multifamily office and a single family or.

00:37:53:19 – 00:38:19:20
GUEST
Sure, sure. You know, very good question. So I guess the single family office is kind of one family might be made up of various individuals, but ultimately they’re all under in one family. A multifamily kind of office is where actually kind of it’s made up of a number of different families who have kind of come together. Now, they might do that because of size or scale, or they might do that just from a operational perspective, or actually they all work, in the same sector or business.

00:38:19:22 – 00:38:51:20
GUEST
So actually our, our backer, they all owned various businesses together, and therefore a lot of their revenue came from similar sources. And so it made sense rather than them having individual family offices for themselves, actually, to kind of pool resources and have a multifamily office, which ultimately looked after all of them. And so, that in theory, kind of what kind of really where we kind of went set off is Blue Snowball within three months, we had our first deal kind of under offer.

00:38:51:21 – 00:39:18:17
GUEST
So we bought, a site down in Milan, right next to the university, with the plan of doing student accommodation development. I think if you’d asked any of us what would our first deal be? It would not have been kind of speculative student development in in Italy. We hadn’t actually done kind of transact initially at a HSBC, but we had done a big UK for real estate, student accommodation portfolio, which was fortunately very successful.

00:39:18:17 – 00:39:40:08
GUEST
We got in in 2013. We forward committed to buying a portfolio, of eight assets, about 2500 beds. And ultimately saw kind of yields compress, particularly in, in that space. I think we learned a lot kind of the gross income. So the, the kind of rent that we received from students was, was pretty much in line with what we forecast.

00:39:40:10 – 00:39:57:17
GUEST
But our net operating income. So by the time you take off kind of staff costs, utilities, all those things was slightly under, to be honest. So we definitely eyes opened learned a kind of operationally kind of a takes it’s a bit more intensive. But we saw big yield compression. So kind of we got a big bump in kind of capital values on that side.

00:39:57:19 – 00:40:18:21
GUEST
And so we took that knowledge kind of into, into our first acquisition and ultimately a bit like the landed estates. It’s great if peop other people are spending money and improving the micro location because your assets likely to go up in value without you having to actually spend any money on, on those streets, as well as what you’re doing actively to the asset.

00:40:18:22 – 00:40:40:03
GUEST
So but currently we’re doing a big campus extension. They are adding an MBA program, new massive sports facilities, and ultimately in terms of kind of student purpose built student accommodation, the US is by far the leader, kind of roughly 50% of students have access to purpose built student. The UK is kind of top in Europe. It’s about third students.

00:40:40:05 – 00:41:01:08
GUEST
And then you go into Europe and it really falls. So kind of France and the Netherlands, kind of mid-teens. Poland, Denmark, I think just double digits. Spain, Germany 7%. And Italy, when we did, 3% of students had access to purpose built student accommodation. So really, really low kind of supply demand about this. And we had 14,000 students.

00:41:01:08 – 00:41:18:24
GUEST
They had 2000 beds of their own, a few on campus, but they were really, really old. There was zero amenities, and then a lot that were miles away from campus. And we had the site literally across the street, and so felt that actually, if we could build, build those, the business plan was to do that direct.

00:41:18:24 – 00:41:52:15
GUEST
Let’s but we always felt that there was going to be a natural conversation with, with Bocconi and with kind of interviewed students. And actually and Bocconi had done this as well, to be fair, and they absolutely tick the box from kind of quality of education. They tick the box, but were doing their own kind of, investment in terms of facilities with this big kind of campus extension, but where they were struggling compared to other international universities that were trying to attract kind of the international students, was was where are they going to live?

00:41:52:17 – 00:42:13:23
GUEST
And particularly if you’re moving abroad to kind of trying to find if it’s not perhaps a student kind of an apartment somewhere in a city that you’ve ever been to before. It’s quite kind of challenging and also intimidating. Whereas actually, if you can go, I know that I can get it a get a room kind of in a, in a block right opposite where my campus is going to be, that’s going to have another 600 students who are kind of like minded.

00:42:13:23 – 00:42:34:11
GUEST
So I can network very quickly, kind of, form a community. It really tick the box. So they were very, supportive of our planning application as well. To be fair, the kind of municipality Milan that realized actually we need to provide more student a bit like a lot of cities, kind of, there there’s not enough residential often.

00:42:34:11 – 00:42:53:18
GUEST
And if that residential is then being taken up by students, it’s also kind of not so. So having the purpose built student is very positive from a logic perspective. So we bought that in 2018, took it through the planning kind of, just about to start on site. The neighborhood committee then appealed the planning. Not actually to us.

00:42:53:18 – 00:43:18:12
GUEST
They paved that. The municipality shouldn’t have given us quite so much kind of area. So we had to negotiate with them. We ended up reducing kind of the top, top building of the tower, the biggest tower, by a few floors to appease them. But to be fair, the municipalities were very positive. We we ultimately had an element of capped rents so kind of couldn’t affordable, which were able to kind of slightly increase those rents to make up for losing the area.

00:43:18:12 – 00:43:39:16
GUEST
So they were still affordable, but ultimately kind of we got our performance back. So there largely everyone was kind of very like minded in terms of trying to solve a problem. And we ultimately once we brought that with investors, another opportunity on the other side of the campus came up. And we wanted to kind of ultimately control that micro location.

00:43:39:18 – 00:43:59:07
GUEST
So the first project was about 600 beds, the second one 700 beds. So kind of big critical mass, and we were fortunate we could go back to the same underlying investors and said, look, we all bought into the the kind of thesis, the supply demand balance, why this is actually kind of we would like to do the same again on the other site.

00:43:59:09 – 00:44:18:06
GUEST
And they all kind of increase our allocation to, to, our kind of vehicle, our fund to balance allows us to, to do that and control that one. So the first project actually we sold earlier this year, to a local Italian pension fund, which was, which is great kind of proving track records, kind of giving investors a kind of a great return.

00:44:18:08 – 00:44:26:17
GUEST
And the second project, and we’re just about to PC that, the final part of that. And then we’ll look to probably kind of exit that in the, in the coming months.

00:44:26:19 – 00:44:36:15
HOST
Amazing. Well, you know, it sounds like from a, from a geo location, a rising tide lifts all boats and that, you know, yeah. Plays into your hand if you can kind of get it at the right side. It’s first. Yeah.

00:44:36:15 – 00:44:52:14
GUEST
First. There’s always a balance of kind of there is risk with first mover advantage. Is it going to work kind of generally in the red state. Well kind of you you look at values, you look at comparables. So you kind of go, well what the what was the building opposite left for or kind of what did that trade out for a capital value per square foot or yield?

00:44:52:16 – 00:45:11:05
GUEST
Actually, there was almost no evidence in the student space in Italy because it just doesn’t it didn’t exist. And so that was ultimately trying to get comfortable with what rent is achievable that kind of for this, because there wasn’t any product that was kind of comparable. What exit value could we achieve? Because again, there’s no kind of comparables.

00:45:11:05 – 00:45:30:12
GUEST
So we had to look at kind of cross geography. So to other cities, what is the kind of where do student yields sit in more mature markets compared to other asset classes to work out kind of where we could benchmark it. So and then we applied a bit of a discount to our underwriting to assume that it was a kind of a first kind of new sector within that market.

00:45:30:14 – 00:45:48:13
GUEST
But actually, yeah, it performed fortunately kind of kind of very well. And I think we’ll come on to it with other other projects. We obviously are in a higher interest, higher kind of inflationary environment now. And that puts a lot of pressure on on development of just general values. But a lot of, lot of of development.

00:45:48:15 – 00:46:05:14
GUEST
But the area that has ultimately really continued to it is rental growth. Which has kind of helped, I think, in a, in multiple sectors to kind of recover, let’s say some of the value that kind of we’re seeing kind of a road via kind of yields yields moving out.

00:46:05:16 – 00:46:10:15
HOST
Can you talk to me about the other assets in your portfolio. Right. Yeah. How that sits.

00:46:10:19 – 00:46:30:10
GUEST
Yeah, sure. So the first couple of deals we did, we did in the student space, we then, bought a UK kind of office office building, which was a multi led, office, which was part of our, our kind of fund. So one of the families as part of our, our blue noble kind of see deals with some, some, some money as well as assets under management.

00:46:30:12 – 00:47:11:09
GUEST
So we could kind of go and deploy some of that. And so that that was a kind of great, multi like office building, albeit common to Covid in the and the impact that it had on the occupiers. And then we had an opportunity to buy a, a project in Florence. So Florence, really interesting market to be fair, from a student perspective, kind of there’s over 40 affiliate US universities in Florence, lots of fashion kind of colleges, art programs, but actually from a tourist perspective, we felt there was an interesting kind of, emergence of the, of the kind of Airbnb market.

00:47:11:11 – 00:47:35:20
GUEST
And within Florence, the five star hotel market was unbelievably expensive, kind of, a suite could be €1,000 a night. Whereas the forced on three star hotel market were typically very old historic buildings often listed and therefore hadn’t had any refurbishment for a long, long time, and often had no amenities. Some of them didn’t have areas where you could kind of have breakfast or anything like that.

00:47:35:22 – 00:47:52:21
GUEST
And then as a kind of the emergent Airbnb where people were enjoying kind of living as a local, having an apartment, but typically it might be an apartment in a block where half of them are already occupies. Some of them are kind of let out. And so you had no kind of arrival experience, or kind of managed area.

00:47:52:23 – 00:48:13:05
GUEST
And we felt actually the ability to kind of merge the two so have serviced apartments. So the amenities of the kind of five star hotel, but at a kind of price point of a four star or two kind of apartment where you have a bit more space. Was a really interesting kind of opportunity. And typically the stay duration on apartments is longer than hotel.

00:48:13:05 – 00:48:36:19
GUEST
So hotels average two nights, apartments often four nights, five nights. And so merging those two together. So we bought a site there actually subject to planning. And it was actually the old historic, theater in Florence, which was been vacant for a number of years. They built a brand new, theater. And so this sat within a kind of infrastructure Italian fund wasn’t going to be used again.

00:48:36:21 – 00:49:04:00
GUEST
And so, we hope, bought planning. 4 or 5, 156, serviced apartments. And then we went out to tender ultimately to find an operator to, to manage, manage those. And we’ve, we selected a company called Star Hotels who kind of our own the most hotel rooms in, in Italy that that kind of home in the Florence market, but also saw this pivot from traditional hotels into service apartments.

00:49:04:02 – 00:49:26:22
GUEST
So it’s the first new build in, Florence Historic Center for over a decade. And if you can imagine, the theater actually the we can build a factory within the massing of the old theater. So where you have the the kind of seating so the kind of circle and the upper stools and various. That’s probably about 5 or 6 stories, but actually where the stage was where you had to lift the set design is about eight stories.

00:49:26:24 – 00:49:40:20
GUEST
So we’re going to have these duplex apartments up on eight storeys, high, overlooking the whole of Florence Tuscan hills. It’s going to be pretty exceptional product. So that one that we’re really excited about, and that PC hopefully at the end of end of next year.

00:49:40:20 – 00:49:43:18
HOST
So, it’s been busy.

00:49:43:20 – 00:50:03:11
GUEST
Trying to be trying to be I think it’s look, we’re still a small businesses that we started off with, four of us. We’re now six. Brought in a PhD in, an asset manager who are absolute fantastic, I think, I guess reversing back, kind of setting up a new business. There are some bits which, you think are going to be easy in a difficult and some bits which are difficult to actually end up being easy.

00:50:03:11 – 00:50:29:19
GUEST
We because of our kind of HSBC background, we wanted to kind of be regulated by the FCA. We thought that was quite an important kind of, kind of showing of kind of being continued our kind of institutional background and kind of kind of reporting and discipline and fiduciary responsibility. And actually that getting that we were told was going to take quite a lot of time, actually, kind of because of our background, we were authorized before actually came quite quickly.

00:50:29:21 – 00:50:46:05
GUEST
But setting up a bank account was an absolute nightmare, kind of. We go and present to banks about our business and they kind of say, okay, so if you’re, your new business, so you haven’t got huge revenues. Okay, you probably sit in the retail bank and then we would say, actually, we’re kind of we’re going to be regulated by the FCA.

00:50:46:05 – 00:51:13:08
GUEST
Oh, well, then you’re more grown up business. So you should be in there kind of of investment bank. But our revenues weren’t quite big enough. So we kept on getting kind of passed between those two bit. So that took us far, far longer than it should have. And then small things like coming up with the name of the business, I’m sure it’d be interesting to hear about how you came up with yours, but much, much debate while right, like writing our business plan, it was always on the agenda, but would always be kind of, we’ll come back to that one next time.

00:51:13:08 – 00:51:15:00
HOST
How did how did you square that off?

00:51:15:02 – 00:51:31:21
GUEST
So our corporate partners, original partners not come to that, had a number of other businesses that they invested into. So the families basically want to do investment to hedge funds. So they backed it into do hedge funds. We wanted to kind of have some fixed income allocation. So back to Team Annette and all of them had a kind of tree theme.

00:51:31:23 – 00:52:00:24
GUEST
And so there’s actually what’s called a blue noble fur, which basically looks like a Christmas tree. But we quite liked that kind of continuation of kind of tree theme. And we did a recent blues, the most popular color for both men and females, and noble, if you’re noble, kind of your honorable, you’re trustworthy and trying to find a name that actually translates across multiple kind of languages and cultures is a really important kind of part.

00:52:01:01 – 00:52:22:24
GUEST
I think we came up there’s there’s a number of kind of, Greek or Nordic gods within the real estate profession. But that was 1 or 2 names that we came up with. But actually some of those translate in certain cultures into kind of not necessarily positive kind of connotation. So trying to find something that kind of worked across what we felt was potentially going to be our client base was quite important.

00:52:22:24 – 00:52:24:02
GUEST
So yeah, we came up.

00:52:24:02 – 00:52:26:04
HOST
With some sort of pick the name names, go for.

00:52:26:04 – 00:52:28:05
GUEST
It. Totally. So how about you? How did you.

00:52:28:07 – 00:52:47:18
HOST
Rock? Born was actually, the village that my grandfather lived in. And yeah, I threw loads of names around, and, my grandfather had passed by the time I set the business up, but I imagine I’m sort of going to him and, sign up all these names and he would probably be just like, just pick something.

00:52:47:18 – 00:53:00:00
HOST
Get on with it. Yeah. I don’t want to, like, focusing on it. So I kind of rock born. I, I like the name rock spring and black rock and, a couple of others, which had like black.

00:53:00:02 – 00:53:00:23
GUEST
Stone.

00:53:01:00 – 00:53:10:00
HOST
And it was just, you know, rock one recruitment, rock one real estate. It’s kind of like had a bit of clay and I was like, it’s going to pick it and, and go from there, run with that. So,

00:53:10:02 – 00:53:10:17
GUEST
Yeah, that’s great.

00:53:10:18 – 00:53:39:23
HOST
That was the kind of story that I was finding fascinating, just the identity that comes off the back of them. And why people name businesses as they do. But but tell me then. So dealing with high net worth individuals, it’s kind of bread and but and butter of your background. Yeah. How do high net worth individuals or family offices, differ compared to institutional investors from like a mindset perspective, but also the pros and the cons of dealing with this.

00:53:40:02 – 00:54:08:12
GUEST
Yeah. So I guess, institute and and look, we’re starting to try and work with some more institutional capital. Ultimately the kind of institutions have, have processes. We came from a bank. So we know those processes. Sometimes those can be fairly long. But actually there’s an element of kind of detail. And once you can get through those processes, potentially the allocation of funds can be very fast private capital.

00:54:08:14 – 00:54:29:22
GUEST
There’s some families, right, who are worth billions of billions, but there are others who are worth still incredibly wealthy, but kind of maybe less. And, they all approach things slightly differently and putting together a club, which is kind of what we do. For a lot of our Italian projects, I, a small collection of, of smaller investors or private clients to it.

00:54:29:22 – 00:54:51:00
GUEST
It’s a handful at any one time. They’ll, they’ll each be able to allocate different amounts. And they each have different processes. So it can be quite time consuming sitting down with, with all of them. Some, some are very detailed in the process. Other are slightly more kind of big, big picture kind of buy in to the theme and thesis quite a lot.

00:54:51:00 – 00:55:07:20
GUEST
And buy into our kind of track record in terms of delivering for them and therefore kind of we always co-invest into all of our kind of club deals. And so that alignment of interest kind of works very, very well. And others will interrogate every single assumption that you’ve made in your model, your share them, or you’ll go through every detail.

00:55:07:22 – 00:55:32:10
GUEST
So they do vary. I think coming back to, I guess, Blue Note being founded within about 18 months of founding blue logo without kind of corporate partner coming on to kind of some of them maybe the challenges of private capital, there was a falling out of the families within that, that kind of entity. And therefore a number of them kind of spun out and went went their separate ways.

00:55:32:10 – 00:55:55:20
GUEST
They were still they are still clients files, but it ended up actually the whole management team and a couple other change. They weren’t the ones who we created the joint venture with ultimately, and our alignment of kind of what we wanted to achieve, what they wanted to achieve, kind of pivoted. They obviously wanted to kind of go in that change the direction of, of, of that, that family office, which is absolutely fine, that rocketship.

00:55:56:01 – 00:56:16:04
GUEST
But actually they didn’t really want to allocate as much to real estate as kind of the previous management to families 1 to 2. So, actually kind of we started off with us on the management, with the cork partner and within about through well to it took a good 12 months to just work out kind of what was the right way to kind of for us to go our separate, separate ways.

00:56:16:04 – 00:56:31:17
GUEST
But ultimately we did. And the partners kind of we we took control of it, full control of the business after about three years. So we then, surrendered some of the assets under management back to them. Fortunate. We had done a number of deals as a business, so we kind of then had created our own assets under management.

00:56:31:19 – 00:56:55:03
GUEST
But I think private clients can be some sometimes emotional, and there are some things where that was totally out of our control. And so I think that decision making can be very quick, but also kind of sometimes they can change their mind, whereas institutions process can be longer. But I think once they’ve kind of decided something typically that they would they would do it.

00:56:55:03 – 00:57:22:22
GUEST
So it’s a slightly different mindset. But not all family offers to before at that at all are the same. You have some that are set up. They have their own internal investment committees. They’re almost like that. They are very kind of institutional in their focus and approach. And then others, ultimately it will be the, the, the heads of the family or kind of the parents, the family who will literally just be making the decisions and kind of that could be after an hour conversation saying, yes, actually, I want to buy this building, kind of go into it.

00:57:22:23 – 00:57:23:04
GUEST
Yeah.

00:57:23:04 – 00:57:46:21
HOST
It’s into I sat down with someone who’s head of investment, but a family office actually. And, this individual was telling me that, they can get a few hundred million quid every year to allocate into, into real estate. But and that’s all driven by investment committee and sign off and it’s all fine. But actually, the principal and the ultimate owner, will scrutinize every single, salary cost, bonus cost.

00:57:46:23 – 00:58:02:22
HOST
And, you know, you kind of look at it and you compare, like a 20 grand bonus or an uplifting. Yeah, in salary compared to a £100 million ticket or thereabouts, right, against a real estate deal. And it’s it’s kind of almost irrational, but I guess a lot of them are very entrenched. And, you have to have there are nuances of doing.

00:58:02:22 – 00:58:18:18
GUEST
Yeah, absolutely. I exactly I think kind of it’s, it’s kind of how you approach and kind of priorities and, and that’s where kind of having investment committees is useful because actually you have different people approaching things kind of often the same way, but kind of picking up on different risks and kind of how do we mitigate those risks?

00:58:18:18 – 00:58:41:19
GUEST
Because ultimately investing in whatever you want is kind of, a balance of kind of risk reward ultimately. But yeah, you’re right. But kind of I found it actually to be very HVC kind of having non real estate people on investment committees can be incredibly helpful because they can kind of look at things slightly differently and, and get asked you questions that need to be asked about, have you thought about this.

00:58:41:19 – 00:59:02:18
GUEST
And actually you might have been very focused on the real estate side and gone, actually, that’s a very relevant question. We need to spend, but often can go down tangents where you go that is just not relevant at all. So there’s always a bit of a balance on, on that side. But it’s and hence it’s, it’s from our perspective is we want to diversify, I guess our, our equity and our, our capital.

00:59:02:20 – 00:59:19:20
GUEST
So but when we first started, we were thinking about launching a fund, with our partners, assistance, but also potentially with placement agents for various things, but actually kind of the advice we got from, from the kind of capital raisings at the time was like, you need to have a proven track record as a new business.

00:59:19:20 – 00:59:36:10
GUEST
Yes. As a team, you’ve come from HSBC, you’ve got a proven track record, but as a new business you don’t. And actually raising money for a first time fund is more challenging. And to be fair, we felt like we had managers come when we were at the bank who were first time funds and a great track record historically.

00:59:36:10 – 00:59:58:00
GUEST
But literally we kind of we were just not allowed to do any kind of first time funds. So I think hopefully now on our journey, we’re starting to crystallize performance from our first projects. We can start to think about kind of that. And, and also we’ve through kind of part luck, part judgment, kind of ended up doing a lot in the kind of in the beds space.

00:59:58:02 – 01:00:21:18
GUEST
So where we’ve actually got a boutique hotel that we’re developing now in Milan as well, and we just bought another site for more student up by Polytechnic Co, which is kind of if Bocconi is a kind of top business finance school in Italy, polytechnic areas, the top kind of engineering kind of school and again, very similar dynamic kind of we’re just opposite the campus, very little student kind of provision in that location.

01:00:21:20 – 01:00:42:23
GUEST
And kind of we think that that’s a really interesting market. So we’ll continue definitely on that theme in terms of kind of beds, particularly student, I think in southern, Southern Europe, that’s kind of really, lack of of, of, of provision ultimately at the moment. And I think probably worth touching upon in terms of where we’re obviously based in London, quite a small team.

01:00:42:23 – 01:01:02:01
GUEST
So kind of naturally people say, well, how can you do developing kind of in other jurisdictions, geographies? And I think that is a very, very fair question. We kind of followed our mindset of of HSBC, which was kind of stay quite lean at our level and be kind of look at opportunities kind of across sectors and across markets.

01:01:02:03 – 01:01:20:22
GUEST
And then ultimately work with best in class kind of development managers on the ground to help deliver, what we want to achieve. So we actually worked or worked with Hinds in Italy. They’ve got a really, really strong team. When we bought our first project, I think they had seven people in Milan. They now got over 80.

01:01:20:23 – 01:01:51:07
GUEST
Well, and actually we can leverage that kind of local track record, experience, knowledge, ultimately to get the best outcome for our ultimately investors. And they co-invest alongside us in our investors too, which is really, really important for alignment of interest. But it allows us to stay fairly kind of lean, without going. And there’s absolutely advantages and disadvantages to kind of say, actually, let’s start a business and let’s recruit people in every geography that we think we might want to, want to operate in.

01:01:51:09 – 01:02:12:22
GUEST
But that’s very CapEx and heavy kind of from a kind of operational cost perspective. Day one. And if you don’t have under management or you don’t have a backer, it’s quite challenging. And so our, our model is actually let’s and then ultimately might have pressure trying to do a transaction in the market that you have someone, even if actually the timing of that market is not necessarily right.

01:02:12:24 – 01:02:34:12
GUEST
So not having that pressure, having kind of the ability to go actually Italy, that’s really interesting at the moment. And therefore we’re going to go into that then going actually there’s another market, the kind of sector or market that actually feels like there’s an opportunity to kind of go in early, is it’s quite, it’s quite nice with kind of a manager who you’ve got track good on the ground that we can kind of utilize.

01:02:34:17 – 01:02:51:09
HOST
Yeah, it makes make some sense. It’s obviously a challenging investment capital raising market at the moment. But you didn’t have time to go into all of those. But flipping that on its head, what are you excited about? In terms of kind of looking forward and, trying to navigate your way through this? Yeah, sure. Other interesting market.

01:02:51:09 – 01:03:20:06
GUEST
So, yeah. Look, the kind of the rise inflation and therefore kind of, very central kind of banks kind of putting up interest rates as is putting a huge pressure on the kind of real estate values. There’s no doubt about that. And ultimately we’re seeing that with massive drops in transactional levels and volumes. And ultimately an arbitrage between kind of where kind of sellers still think prices or owners still think price is kind of all of us is where purchasers are willing to actually transact.

01:03:20:08 – 01:03:40:12
GUEST
And we’re the same kind of we we would love to be buying in this market. We’re looking at various things, but, and often our private clients, the advantages we can buy all equity and then potentially finance kind of at some point in the future. But if you look at where kind of interest rates, finance and costs come in, I just I’m fortunate I don’t think yields have moved enough yet.

01:03:40:14 – 01:04:09:15
GUEST
And they’ve moved a fair amount in certain markets. UK quite ahead in terms of that. Europe’s probably still kind of kind of sees more movement, but still probably not to the extent that they need to be to kind of make make sense from a kind of return risk adjusted returns perspective. So I think that’s something where, we’ll have to see if more pressure is applied via refinances, particularly, kind of in the next kind of 12 months.

01:04:09:17 – 01:04:40:00
GUEST
So we’re looking at things, I think ways of structuring deals potentially is so on our club deal program, we’re still looking at developments, but again, factoring in increased kind of construction costs, increased kind of borrowing costs. And ultimately kind of going well, where are yields going to be in 3 to 5 years time? I think as kind of touched for really like the, the area that has definitely been very resilient and actually helped kind of stabilize and recover value is rental performance.

01:04:40:00 – 01:05:06:03
GUEST
And that’s kind of across the board for best in class. So if it’s offices kind of central lofts kind of prime rents are continue to grow. I think BNP Paribas came out recently saying they could see rents get to 300 pounds a square foot in London, which I’d be interested to read more about that. Exactly, exactly. But I think having from the beds perspective, actually, you generally can capture rental growth very quickly because typically leases are kind of yearly.

01:05:06:05 – 01:05:28:17
GUEST
And we’ve seen really strong kind of rental performance, I think, across the board, whether it’s kind of a bite kind of bill to rent or whether it’s kind of student accommodation, rents have really. And so that’s definitely helped kind of cushion some of the kind of outward yield shift. But we’re looking at structures whereby we potentially will say, look, we will buy kind of a building for development or a piece of land, lower price.

01:05:28:17 – 01:05:46:12
GUEST
Clearly, than we would have paid 12, 18 months ago, but maybe put some kind of overage provision in place. So once we develop it out, once we get to a level of return that we’re comfortable with, actually will share some of the upside with the original owner. So that’s potentially helping kind of people really kind of agree to sell at lower than they’d maybe want.

01:05:46:14 – 01:06:09:09
GUEST
But have I kind of aligned that actually if things go go okay and faithfully, then they might get a bit more. And so looking at how we structure deals is a really important bit, I think coming from the kind of advisory area where it’s very much asset level suddenly to where how can we structure this so that we ultimately get our investors capital in and out of the structure in the most efficient way?

01:06:09:09 – 01:06:30:02
GUEST
And that is a hugely valuable area, kind of having the right tax advisors, structuring advisors, lawyers, because that can make and break deals. You can actually kind of gain and extract a lot of value through clever financing, kind of good structuring. But on the flip side, if you don’t get it right, you can erode and destroy a lot of value.

01:06:30:02 – 01:06:50:02
GUEST
And I, I really enjoy that kind of learning curve of kind of going from I believe I understand the kind of nuts and bolts of kind of the real estate bricks and mortar real estate. But actually that’s huge about what we do at the moment is kind of structuring how can we kind of put, put equity to work in a creative kind of way, and how can we structure deals that ultimately kind of make a lot of sense?

01:06:50:04 – 01:06:53:08
HOST
So let’s bring it back full circle to your engineering play right?

01:06:53:10 – 01:07:08:02
GUEST
Yeah, I kind of problem solving a lot of kind of problem solving and approaching things in a way that, yeah, hopefully kind of comes up. It’s like, well, what are the challenges? But how what are the solutions to ultimately get the end result? Which is kind of interesting, really just that kind of, risk adjusted returns.

01:07:08:04 – 01:07:17:07
HOST
So as we, draw to close a question that I ask everyone, the podcast is if I gave you 500 million pounds worth of capital, who are the people? What property, in which place would you look at deploying that?

01:07:17:10 – 01:07:33:03
GUEST
So now you ask this question because I listened to some of your focus. So it’s a very good question. I think, the the market at the moment is, is kind of challenging. And I think it’s that it’s that debate of kind of actually, if you’ve got firepower now, do you deploy it or do you kind of wait ultimately for that to be a bit more pressure?

01:07:33:03 – 01:07:53:12
GUEST
And I think that pressure, unfortunately for some owners, is definitely coming. I think we’re seeing the, the, the days of kind of open ended real estate funds over kind of LNG kind of announcing that they’re not going to do those. And so I think there are going to be kind of opportunities where people are kind of under pressure, let’s say maybe not quite forced yet, but under pressure.

01:07:53:12 – 01:08:20:19
GUEST
So kind of that that’s a really interesting kind of area. Ultimately we’ve got these two pockets of longing comfort for our clients. And kind of more opportunistic kind of club deals. I do think there’s some interesting opportunities in the long income, but we need to see yields move a little bit more. I think not only on the real estate side from a kind of traditional debt perspective and refinancing and kind of they’re going to be kind of arbitrage between value to come down your debt refinance coming up.

01:08:20:19 – 01:08:43:08
GUEST
There is going to be a funding gap. Is that going to mean that you’re going to need to put in kind of equity or other other types of kind of credit, or are you actually going to be have to sell? But that’s also going to happen with businesses as well. I think one of your kind of speakers kind of said that she is going to share with 70 SPACs, which I totally agree with, kind of if businesses have got kind of financing against the business.

01:08:43:08 – 01:09:06:20
GUEST
And that’s coming up, actually, is there a way to kind of extract value from a real estate portfolio, to put more money back into the business to grow? So I think that’s a very interesting area. So I definitely have a focus on element of money on on that. And then I really like beds ultimately kind of operational where two states where kind of the rents you can, you can kind of capture rental growth very quickly.

01:09:06:20 – 01:09:27:13
GUEST
So that’s we’re absolutely focusing and looking at kind of, caught a lot more student deals, and ultimately beds. But in, in kind of Europe, and the other area that I really like at the moment is self storage. I think it’s an area where kind of UK is kind of in kind of behind a lot of other markets.

01:09:27:13 – 01:09:51:11
GUEST
So kind of in the UK rough. Well, actually it’s under under one square foot per person of self-storage. Around Australia it’s about two square feet per person and the US is nine square feet per person. So and often themes from the US come across the UK and then over over to Europe. So I think that’s a big, big opportunities there.

01:09:51:13 – 01:10:18:04
GUEST
It’s quite fragmented market at the moment. But I have a self-storage, kind of place opposite where I used to have a flat in, in London. You know, it’s cool. And I looked up kind of yesterday, actually. How much would it cost me to kind of go and rent a unit there? And so they have a kind of introductory offer in the various things, but broadly speaking, it was about 35 pounds a week for 16ft², which they described basically as a as a foam base, to put it in perspective to listeners.

01:10:18:06 – 01:10:38:11
GUEST
So 35 over kind of a year is about 1,800 pounds, which is pretty out to about 110 pounds a square foot for a box. And I think given even kind of leading into the kind of residential market, new builds typically are getting kind of smaller. I don’t know about you, but I lived in Newport for a while.

01:10:38:11 – 01:10:59:20
GUEST
There was almost no storage. So I think more and more people are going to if we’re going to build new houses or new or it’s going to probably be smaller kind of areas. So where people can store their stuff probably in, in kind of self storage. And I know a lot of friends who’ve moved house said, I’ll, I’ll put stuff in storage for three months, and two years later they’re still paying that.

01:10:59:22 – 01:11:01:05
HOST
We’re a nation of hoarders, right?

01:11:01:05 – 01:11:22:21
GUEST
Absolutely, absolutely. And unfortunately, kind of statistics of kind of divorce and a marriage and various things like that mean that there’s going to be more households separate and therefore kind of often that means people using it. So I think that’s a really, really interesting area. Is high typically high, high cash very diversified. You’ve got income kind of lots that you’re not subject to.

01:11:22:21 – 01:11:37:08
GUEST
One offer, one, one and two kind of may kind of perform or may not. So that’s an area that we’re spending quite a lot of time on at the moment. It’s kind of thinking about how can we access it and potentially look at the operational side as well as the property side.

01:11:37:14 – 01:11:48:20
HOST
Yeah, we had James last on the podcast, who’s, head of Operation Real Estate, A Swiss Life, who heads up a student, sorry, not student, a, self-storage fund. And also Jacob Sampson of compensation.

01:11:48:20 – 01:11:49:14
GUEST
To JP.

01:11:49:16 – 01:11:50:04
HOST
Who has a.

01:11:50:04 – 01:11:50:19
GUEST
Fascinating.

01:11:50:21 – 01:11:54:03
HOST
Self-Storage, business as well. So there’s definitely lots of noise.

01:11:54:03 – 01:11:58:17
GUEST
I think it’s really interesting kind of area for sure. So, Yeah.

01:11:58:17 – 01:12:03:19
HOST
Watch this space, people and place a UK some of these. So I.

01:12:03:21 – 01:12:36:24
GUEST
I love, I love the UK, I love because our local market. So absolutely we will, we will be looking in trying to do more more things here I really like and I still kind of like with you can find the right strategic partner. And I think there are that that’s definitely as kind of a lot of our time kind of we get approached by a lot of different kind of managers about kind of funding, but finding people who are totally lined, their assumptions and their underwriting are kind of realistic, kind of weeds out a lot of people.

01:12:36:24 – 01:13:05:09
GUEST
So I think having the right kind of people as strategic partners, I think is, is really key. So yeah, places kind of Europe, kind of across the board. And people that we’re a small team. But I think how, how I envisage hopefully our business kind of growing is continue to work strategically with, with kind of people who have got a different skill set that kind of we can we can work together ultimately kind of we hopefully have a skill set that they don’t have maybe, and vice versa.

01:13:05:09 – 01:13:14:23
GUEST
They have an expertise on, on the ground. And actually those kind of two component parts, I guess, coming on to kind of had leases and various things, kind of two component parts a stronger together than than apart.

01:13:14:24 – 01:13:30:19
HOST
So one plus one equals three. Exactly. Well, look, Toby, thank you so much for joining me on the podcast presentation. A fascinating background, outlook view and opinion on the market. And, I’ve certainly learned an awful lot. And I know that, the people checking this podcast out well as well. So thank you. So much for joining me.

01:13:30:22 – 01:13:33:03
HOST
Pleasure to see you and, the team go on today.

01:13:33:06 – 01:13:34:03
GUEST
Great. Thanks so much.

00:00:01:01 – 00:00:34:08
HOST
Welcome to the People Property Place podcast. Today we are joined by, Tyler Goodwin, founder and CEO of C4 land. He has got over 30 years of global real estate experience and has worked in property development advisory, investment banking, principal investment and investment management and has lived and worked in North America, Asia and Europe. He has held positions at firms including JP Morgan, Deutsche Bank, Urban Land, Capital Loader and Seaforth Land.

00:00:34:08 – 00:00:45:19
HOST
Up in 2015 to Revital lines, iconic buildings and realized inspiring schemes with a focus on central London commercial real estate. Tyler, welcome to the podcast.

00:00:45:21 – 00:00:47:14
GUEST
Thanks, Matt. It’s a pleasure to be here.

00:00:47:14 – 00:01:07:04
HOST
Not at all. Well, you’ve had a fascinating, very varied career, and I think we can probably, sit down for ten different podcast episodes to unpick each one. So, we’ll do our best to try and get, it into an hour. But a place that I always like to start this podcast is how how did you get into real estate and why real estate?

00:01:07:06 – 00:01:26:13
GUEST
Yeah, I think, one of the unique advantages to, going to school in North America versus here is the, is the fact that you can change your undergrad, study. So in your first year, you go in and do general studies. Mine was marketing management, and, and then suddenly, I started learning a little bit more about real estate.

00:01:26:13 – 00:01:44:14
GUEST
And I thought, okay, this is fascinating. And I changed my change. My major, and that was it. And it was just the right, the right professor. The right fellow students. And, and I was bit by the bug, and actually, I, I should touch on this because it’s something that we’ve learned from at, at Seaforth.

00:01:44:16 – 00:02:09:14
GUEST
You know, there’s a real issue of diversity, equity and inclusion in the UK, a lack thereof. And, because so many of these young kids call them, like, if they’re black, Asian, Middle Eastern kids, minority ethnic kids, from inner city youth that might look at our industry and see this lack of diversity and say, you know what, I’m going to pick something else because they need to pick in the sixth form.

00:02:09:16 – 00:02:30:09
GUEST
So we partnered with the Mayors Fund for London, and, and we do a, a quarterly teaching with these kids and then lunch and we tell them about the industry and, and, you know, I think my and my experience and, broad range of experience within the real estate industry is a great example of how broader church this is.

00:02:30:11 – 00:03:04:13
GUEST
You can be a real estate finance person, you can be a real estate marketing person, you can be construction engineering. You know, asset management, there’s such a broad range of asset, strategies within real estate. You can work on. And so getting to these six form kids early, giving them work experience and and getting them, getting them started on their, on their educational paths while they have choice, has been something that’s really fulfilling for us and, and something that I think the industry, you know, could do more of.

00:03:04:19 – 00:03:17:06
HOST
Yeah, we’re putting someone to it later. But, I know you’ve got the C4 scholarship program as a way to kind of give back, but, for you then you had no family or friends or. No, you know, no other context other than no. My, you know.

00:03:17:06 – 00:03:34:07
GUEST
My dad, my dad, was a farmer, in Ireland and immigrated to Canada in 1956 at 20 years old. And, you know, I think 20 bucks in his pocket. And my mum was, from a small town in Medicine Hat, Alberta. So no real estate background done either side of the family.

00:03:34:12 – 00:03:42:08
HOST
So you graduated, having gone, switched your course and got into real estate that way. What what was your first role and where did you land?

00:03:42:10 – 00:04:08:00
GUEST
I landed in a in a firm called Coldwell Banker Commercial, which is the precursor to see CBRE, and, in Vancouver and, cut my teeth there. In that industry, in North America, you you eat what you kill. It’s a full commission business. And, and so you have to hit the ground running, in the first year you’re working as a mentee.

00:04:08:02 – 00:04:20:05
GUEST
So there’s a, there’s a mentor that that you work under, and that, that helps you kind of get your bearings and, but, but then your, your off and, and, and making money yourself.

00:04:20:05 – 00:04:22:18
HOST
And that’s an, an investment agency capacity.

00:04:22:18 – 00:04:43:16
GUEST
Yeah. So I did both sales and leasing and and kind of work to territory. That’s the way it worked a little bit like the way the city and the, the West End and, and other markets work here. And, you know, it was fascinating very early on in my career. Is that the, the wave of immigration coming in from Hong Kong?

00:04:43:20 – 00:05:04:21
GUEST
So if you remember back in, I think it was 88, the British government made clear the handover plans in 1997. And, a lot of the Hong Kong Chinese that had been through the Cultural Revolution realized that or remembered what it had been like and said, you know what? I want to I want to spread my bets and have a safe harbor.

00:05:04:23 – 00:05:28:24
GUEST
Typically what they did is they moved their families to North America, often Vancouver or Toronto or San Francisco. But Vancouver was a big, port of entry. And, they’d set up, they might buy some buildings, make some investments, and then they’d start commuting. They were referred to as astronauts, where they would literally commute back and forth with their family in Vancouver and, and their business in Hong Kong.

00:05:29:01 – 00:05:51:20
GUEST
So I learned, I learned a lot about doing business with Asian, Asian businessmen. And they all said the same thing. They said, you know, you should be in Asia. You know, it’s where the action is. And Vancouver is great, but it’s quiet. And I kept hearing that and hearing that. And then, you know, somebody came along and actually invited me to come work there.

00:05:51:22 – 00:05:54:02
HOST
So where in Asia did you land and what was the role?

00:05:54:03 – 00:06:23:20
GUEST
Jakarta, Indonesia. Back in, I mean, they they asked me to come out in 1991, and, checked it out. It was extraordinary. Back then, it was really the wildest, I can remember getting off the airplane, onto the tarmac and getting hit with this ball of humidity and dust and smell of, you know, what was Indonesia and and just saying I was bit right away.

00:06:23:20 – 00:06:45:24
GUEST
Had to do it. I realized if I didn’t try it, you know, I’d always ask myself, you know, what if. And, so it was with a firm called Vickers, which, they had a global platform. They were expanding in, in Asia. And at 24 years old, it was fascinating because the guy was offering me roles in different offices.

00:06:45:24 – 00:07:07:18
GUEST
And then he he came to me, James King was his name and said, so I’ve got a job, a role that I can’t fill. And, I was like, okay, that was interesting. And he said, Jakarta, Indonesia. It’s to open the office. I was 24 years old. I said, well, let me think about it. And I quickly ran to the library, not knowing anything about Indonesia.

00:07:07:20 – 00:07:27:09
GUEST
I knew approximately where it was on the map, but honestly, I couldn’t have pinpointed Jakarta if I were paid. And and, you know, back then there wasn’t the internet. So Public Library did some research. Three weeks later, I was on a plane checking it out, and a few months later, I was, on the ground opening the office.

00:07:27:15 – 00:07:29:06
HOST
And what was the role that you were doing?

00:07:29:10 – 00:07:49:18
GUEST
It was to open an office. It was, basically an agency. But really our core business was valuation and consultancy and, and how we we ramped up the business quickly and, and made a success of it. I’d love to say it was just me. You know, it didn’t hurt the it was the beginning of the Asian tiger economies.

00:07:49:20 – 00:08:17:10
GUEST
But but it was really about, working for the banks and going in and telling them, look, we’ve seen an evaluation quality and feasibility study quality that you guys are getting. We can do much better. Give us a chance. And they did. And we offered a much better product and, and started stealing market share. And I think, you know, by the time, you know, I left, which is an interesting story, we were up to 16 or 20 people.

00:08:17:14 – 00:08:47:11
GUEST
It was fast. And within one year. Wow. Yeah. And, the guy that hired me told me, look, it’s a one year contract. You have to stay out the year. The, And then I suspect you’ll get double what you’re getting paid. And I thought there was no way I was getting double because I at 24, I was given a car, a driver, house staff, US dollars tax free and a, you know, airfare home.

00:08:47:13 – 00:08:58:10
GUEST
And I thought, okay, there’s no way anybody’s paying double. And that literally was the conversation. It was like, you know, hey, what are you getting paid? And, you know, we’ll pay you double.

00:08:58:12 – 00:09:00:05
HOST
And that was to move or that was all. Yeah.

00:09:00:08 – 00:09:36:01
GUEST
So then I went to the buy side. So yeah, that was my agency career. As it was, it was fantastic. It was a great experience. But going to the development side in Indonesia back in the early 1990s, we started on resident on multifamily, residential, single family residential, townhouses, office buildings. It was really, such an extraordinary time, that you could do no wrong, until, of course, the Asian financial crisis happened.

00:09:36:03 – 00:10:05:12
GUEST
So, you know, I, I landed there in 1992, by 1997, the Asian financial crisis played out. At that point, we had, development called Four Seasons Residences was the largest and actually the world’s first all residential, development with Four seasons, four towers per million square feet, luxury in the center of Jakarta. Really beautiful product, designed by RTL.

00:10:05:14 – 00:10:32:10
GUEST
We had sold off one tower. We were partially selling off the next when all hell broke loose. And, you know, if you recall, back in May 1998, there were riots in the street. There was the overthrow of Suharto. I was on the ground, you know, I actually got on the back of a motorcycle, and went up into Kota and the riots, put on a vest, two cameras, pretended I was the press.

00:10:32:10 – 00:11:05:02
GUEST
I can speak fluent Indonesian. And, and I started taking photos and video of what was going on. It was absolutely extraordinary. And, and I think, it’s it’s it’s taught me a lot. You know, I stayed on until 1999. But it’s taught me a lot about crisis management. And, you know, your attention to, you know, focusing on the work at hand, and trying to stay rational while everybody is losing rationality around you.

00:11:05:04 – 00:11:29:17
GUEST
Which was a common theme back in the Asian financial crisis. But also in terms of underwriting, it really your stress test scenario is far more extreme in my experience. My stress test scenario is far more extreme than most of my peers. It’s like, well, how bad can it get? Yeah. And I think that’s what prepared us well, really well for what’s happening in the economy that we’re seeing here today.

00:11:29:19 – 00:11:52:24
GUEST
We were risk off very quickly. We the last asset we bought was 2019. And, you know, we looked at a bunch of deals, pursued very few. And, you know, when, when our partners and clients asked us, what do you think? Or, like, we have a thesis, but I don’t think the thesis robust enough yet to make investment decisions.

00:11:52:24 – 00:12:07:01
GUEST
This this has some legs. What’s going on here? This evolution. We wrote an article back in 2019 about the the deterioration of structural demand in office space and the bifurcation of the office market. This is before Covid, I.

00:12:07:01 – 00:12:08:13
HOST
Was going to say before Covid. Yeah.

00:12:08:13 – 00:12:20:14
GUEST
And, so I which we were prescient. I mean, we we got it right. Fortunately, we couldn’t have anticipated how those dynamics accelerated through Covid.

00:12:20:16 – 00:12:41:11
HOST
So you ended up spending 20 years out in Asia. Can you just talk to me about the different roles that you had and how they came about? And my assumptions is the market is very different. So over here, you know, lack of regulation, maybe different planning laws or remits or, common goals that you had to kind of hit.

00:12:41:17 – 00:12:46:14
HOST
Can you just kind of paint a little bit of a picture of a the market, but also the different roles that you had there and how that evolved?

00:12:46:17 – 00:13:25:15
GUEST
Of course. So, so, you know, well, just rewind to that. You know, 1998 Asian financial crisis were where kind of going through healthcare. I am I’m speaking at a conference in Dallas at the Urban Land Institute fall meeting. Because they wanted to hear from a developer that was experiencing the Asian financial crisis. And one of the gentleman that came up to me, Alan Creditor, who was the founder of US’s real estate program, University of Southern California, came up to me and said, wow, what an experience.

00:13:25:15 – 00:14:00:24
GUEST
What are you going to do next? And I was like, well, I’m, I’m doing it. I was working for this alum family, a group, a company called They Wanted White Power, which was, you know, the largest conglomerate family in Indonesia, during those four seasons, development, among other things. And, and, I just was so focused on crisis management and managing through our joint venture and, and other issues that that I hadn’t really thought how long this was going to last and that Allen had experience in Indonesia, that, you know, this is going to take years to, to unwind what’s happening here.

00:14:01:05 – 00:14:26:24
GUEST
You should think about going back to school. Never thought about it. I figured that was it. I was done with school. And, next thing I know, I received an application form from the masters degree. USA masters in Real Estate Development with a yellow sticky saying, right, the GMAT let me know how it goes. And, I freshly married, and, I said to my wife, what do you think?

00:14:27:03 – 00:14:52:21
GUEST
And that was it. So I joined, I moved to Los Angeles, California, studied, USC. And, you know, one thing that I learned, during this crisis, which is a really valuable lesson as well, is, back then, they were called real estate vulture funds. All right. It was the early, early time of real estate, private equity.

00:14:52:23 – 00:15:26:23
GUEST
And, so while we’re going through crisis, people were landing in Jakarta, coming to meet us and saying, so what are you interested in selling? Give us an idea of pricing. And the light went on for me the first time. Prior to this, I’d always thought, well, I was told that, you know, real estate is cyclical, as we know, you make money at the top and you bide your time at the bottom and, and then suddenly here are people that are investing at the bottom, counter-cyclical real estate investing.

00:15:27:04 – 00:15:47:22
GUEST
First time I thought about it and I went, okay, that’s what I want to do. I want to know how I can make money at the top and at the bottom and, so on here and went back to school. I immediately started applying to Wall Street. I was like, that’s the only job I wanted. And I started interviewing there.

00:15:47:24 – 00:16:08:17
GUEST
And, I mean, the day I started at USC, I started reaching out to people saying, I’m a student at USC getting my master’s degree. Most of Wall Street hired, East Coast, not so many people from USC back then. USC’s real estate program is world class now. There are a lot more people in real estate, private equity that come out of the real estate program.

00:16:08:17 – 00:16:33:08
GUEST
There. But at the time it was very uncommon. Most people that went to USC stayed in California. Awesome place to work and live. And it was a massive, real estate economy. And the guy that interviewed me, Deutsche Bank, was a guy by the name of Kurt Rohloff, who is our chairman at Seaforth. He’s my partner in the business and has been my mentor ever since.

00:16:33:10 – 00:16:55:24
GUEST
But, you know, as Kurt would tell the story, you know, basically I kept harassing him until he decided to pick up the phone and accept my call and said, well, look, if you ever make it to New York, I’m happy to meet with you. And of course, I was. It wasn’t much longer. I jumped on a plane and went to meet him, and, and that’s where I got my start.

00:16:56:01 – 00:17:15:12
GUEST
So Deutsche Bank in New York, it was meant to be briefly, because he wanted me to move back to Asia, to Hong Kong. And, then the World Trade Center transaction came up, and, a senior banker guy by the name of Ed Carey kind of I was an associate there, so I was an old associate.

00:17:15:12 – 00:17:37:16
GUEST
I was 30 years over 30 years old. And that was part of the deal of joining Deutsche is like, look, most of these kids, they’re, you know, they started banking earlier. You’re starting much later. You gotta you gotta cut your teeth in, in the associate pool, which, you know, I’m all right. I’m happy to, you know, work my way through stuff like that, and, and, you know it.

00:17:37:18 – 00:18:03:16
GUEST
Look, we’re working on this transaction. If any of you have any ideas, this was on a Friday. Come to me on a Monday. On the Monday with your thoughts and I. It was a $3 billion transaction. It was the at that point, one of the largest real estate transactions I’d ever seen. And really, the market had ever seen, I think I worked like 30 hours over the next 48 hours to put together an analysis and proposal.

00:18:03:18 – 00:18:21:18
GUEST
I had access to the data room. So I did, did some analysis. And on Monday morning, with very little sleep, I put my proposal on his desk. And it turned out I thought everybody would do that. Turns out nobody did that. This is why you really want to work on this? I said, yeah, it’s an awesome transaction.

00:18:21:20 – 00:18:48:18
GUEST
So, that was ten months, of my life just on the World Trade Center transaction and some financing and other stuff for other guys there, but but that took up a lot of our time. We were partnering with Brookfield, and, ultimately, we were the cover bidder to Larry Silverstein, who won that asset. And, that was my the beginning of my move to, to Asia, back to Asia.

00:18:48:20 – 00:19:00:20
HOST
Back to Asia. So after a stint in New York, Deutsche, I moved back to Asia, this time with more of a private equity mindset, schooling, training, and experience. Right.

00:19:00:21 – 00:19:28:14
GUEST
Yeah. That’s right. So, so back then, you could also what it was, it was a the golden era for real estate, private equity. If you didn’t mind managing conflict of interest. A lot of the firms were both advisory as well as principal investing. So Deutsche, you know, when we started, I was invited, to work on the transaction to advise Brookfield on the purchase of with the World Trade Center after a few.

00:19:28:16 – 00:19:50:10
GUEST
I mean, I guess it was a few weeks. We were looking at the numbers. We were running and going, wow, this is a profitable business. And we realized that Brookfield were looking for some capital for the joint venture, or for the acquisition. And, so then we put on our, our principal hats said, you know, if you’re looking for capital, we can also be a co investor in this strategy.

00:19:50:12 – 00:20:09:19
GUEST
Nowadays, you really can’t do that. You’ve got to divide, you separate your investment management from your principal investment business, which is the right thing to do. Because conflicts of interest did arise, and there were a lot of firms that actually got caught on the wrong side of managing that conflict. We, I think did a great job on it.

00:20:09:21 – 00:20:37:03
GUEST
And, when I moved to Asia, that was all starting to change. When I moved with Troy to Asia, that was all starting to change. And, and we became the real estate. Private equity actually changed a few times, but at first it was real estate, private equity group, then real estate opportunities group. You know, as banks will often do, they’ll kind of as they’re refining the, the business strategy as a principal investment platform.

00:20:37:05 – 00:20:44:07
HOST
And so you landed back in Asia and your remit was to what, buy up cheap, real estate at the time?

00:20:44:11 – 00:21:09:18
GUEST
Yeah. So it was Hong Kong, and it’s it’s not quite that simple, because, you know, as a, as an investor, it’s not always about buying cheap. It’s about buying. Well, and, you know, the first job is actually to sink your teeth into the markets that you want to invest in. So I’m a big believer in planning your work and working your plan, as is, Kurt.

00:21:09:23 – 00:21:29:14
GUEST
And it’s a big part of our culture at Seaforth. So the first thing you do is write your business plan, for each of the markets that you want to invest in, understanding its risks and mitigate understanding the opportunity and the major players as a as a financial investor, you’re also mapping out who you want to be an operating partner with.

00:21:29:16 – 00:21:55:08
GUEST
That’s that’s critically important. A lot of investors make the mistake of jumping into the market and looking at deals. They may find good deals, but then they’re rushing around trying to place it with an operating partner instead of spending the time to do the due diligence and understand what operating partner you want to work with, because doing a good deal is only half the battle to make your money.

00:21:55:08 – 00:22:24:14
GUEST
You actually have to execute a business plan. You need a business partner, an operating partner with the right alignment, with commitment, transparency that understand fiduciary obligations, that understand, as an investor, I would always go in and start meetings with, right, let’s talk about Tagalong Dragon provisions in joint venture agreements. Let’s talk about reps and warranties. Let’s talk about minority shareholder provisions.

00:22:24:16 – 00:22:52:08
GUEST
These are the things if you think about operating partners, a lot of operators come from the agency brokerage side, which is about doing deals. And because they know how to do deals, they think they can be private equity investors. But when you start dragging them into these these concepts of true fiduciary duty, transparency and the threats to your business, if you do something wrong, they they start going, whoa, hold on a second.

00:22:52:10 – 00:23:25:09
GUEST
These reps and warranties are quite onerous. The the bad boy clauses are quite onerous. Instead of saying, yeah, okay, if I’m guilty of, willful, negligence or fraud, yeah, I should get the book thrown at me. And in fact, when we set up Seaforth, we we became FCA regulated almost immediately because, you know, I think that, you know, first of all, I come from a regulated background, so I understand the importance of that, but also, I think for our most important clients, they look at that and it gives them a level of confidence.

00:23:25:11 – 00:23:39:12
GUEST
And it’s a differentiating element for us that, that look, we we get it. I’ve sat on your side of the table. I understand what’s going to worry you and keep you up at night. And and we’re really on the same we’re at the same table with these partners.

00:23:39:14 – 00:23:57:09
HOST
So an operating partner is someone who’s got local expertise, and it’s got a demonstrable track record in that market. And they will partner with capital. Yes. Who has got the capital but might not necessarily have the day to day, desire or willing to do the heavy lifting in terms of acquiring and then delivering a, a business business plan.

00:23:57:10 – 00:24:02:06
HOST
Just it’s just the people listening who might not understand, like where that relationship fits and how it’s.

00:24:02:06 – 00:24:32:05
GUEST
It’s a great point. And actually the best financial partners, like if you think about my background, I was a developer, all right. I started an agency that I did development to, to understand and have empathy for. The operating partner is really important. And I think a lot of financial investors have that now. So, if you if you see back in those early years, most of the institutional investment invested by way of funds, it was less about direct investing.

00:24:32:05 – 00:24:59:24
GUEST
And then this real estate, private equity philosophy started direct investing in, in real estate, doing deal by deal alongside operating partners. The best businesses build build in-house capabilities that understand the role and understand the capabilities. And how do we evaluate the capabilities of operating partners? They may have done it themselves. Now they’re representing the financial investors.

00:24:59:24 – 00:25:25:12
GUEST
So because even financial investors often have a fiduciary duty to their stakeholders. So if you’re a pension fund, you’re a pension fund, you’re investing your pension holders capital. That’s their future. That’s their retirement. So they have a duty to their investors as well. And so, you know, our duty is to our financial partner and financial partner will have duties that are actual stakeholders.

00:25:25:14 – 00:25:32:04
HOST
How long did you spend out in Asia after this? And what kind of what year, what year are we talking in front of now?

00:25:32:06 – 00:25:58:06
GUEST
So back in 2000 and 2001, so back in Hong Kong in 2001. So it was just, just before the, the World Trade Center was knocked down. Yeah. And, and, and then, you know, I was spending, a lot of time in China, a lot of time in Hong Kong, time in Southeast Asia.

00:25:58:08 – 00:26:23:01
GUEST
You know, the firm was quite interested in investing in Indonesia. Obviously as, an institutional investor, you have to be concerned about matters like foreign corrupt practices Act. And, you know, there are markets, emerging markets in Asia where, you know, they do business differently. And so part of your job is to make sure that you’re protecting the reputation of your firm.

00:26:23:01 – 00:26:45:22
GUEST
And and I looked at business, doing business in Indonesia at that point. That would have been too challenging for, for, for, I think Deutscher, on the direct principle investing side of the business, they’ve been very successful and invest back in other elements of the business there. And but got a lot of time in China and a lot of time in, in Hong Kong.

00:26:45:24 – 00:26:50:23
HOST
You moved on from Deutsche? Yeah. What did you move to and what was that role? And why did you move?

00:26:50:23 – 00:26:58:01
GUEST
Yeah. So Deutsche Deutsche I went from a principal business to a third party funds management business.

00:26:58:03 – 00:26:59:06
HOST
So what does that mean?

00:26:59:08 – 00:27:25:11
GUEST
Yeah. So after they acquired Reif, principal businesses, when you’re investing the bank’s balance sheet. Yeah. And after 2001, there were a lot of banks that were investing the banks balance sheet and.com, and ended up getting burned. And then analysts started asking the question, should you really be exposing so much the bank’s balance sheet to alternative asset classes.

00:27:25:11 – 00:27:48:14
GUEST
Isn’t that better suited as a third party funds management business? Deutsche agreed raised first of all, acquired Reif which is the US third party funds manager primarily core but multi strategy. I think at the time they had around 17 billion in assets under management. And then they they went to raise a fund, a global fund for real estate, private equity.

00:27:48:16 – 00:28:27:22
GUEST
The capital raising went okay, but it didn’t go great for emerging markets. So because of the restrictions at the time around emerging markets, I think that there was a very small amount of money available for Asia. Eastern Europe and, and Central and South America, where we had operations. And, and so I was part of, quite a large group of people that were rationalized, which sounded terrible, but actually, thanks to, Deutsche Bank’s attractive carried interest program, it was actually quite profitable.

00:28:27:24 – 00:28:59:10
GUEST
And, and actually, that’s a really important lesson. And it’s something that for our business, when I started Seaforth, you’ll hear a lot in the market about carried interest programs that have lots of promise, but, you know, rarely deliver, often broken promises. And, and part of that is that entrepreneurs might promise a carried interest program, not documented correctly, not really deliver full transparency.

00:28:59:10 – 00:29:39:09
GUEST
And then, you know, when it comes to cash on the table, they start recutting the deal. And you hear about that a lot. So when we set up Seaforth, that was one of the pledges that, you know, Kurt and I both agreed, if we’re focused on building a legacy business, which I’d love to get get to at some point, the, the this is one really critical element to building a legacy business to make sure that you’re really creating alignment with your team and that, that the team have visual, you know, focus on how much money you can make by doing a great job in your, in your role and, and

00:29:39:09 – 00:30:00:07
GUEST
often businesses. I kind of it’s like a pyramid. A lot of these businesses, the top three guys make carry. And the rest of the people, it’s a black box. They have no idea how much money is being made. There’s often two models. There’s an asset performance model, and then there’s a joint venture model at Seaforth. There’s one model.

00:30:00:09 – 00:30:19:14
GUEST
Everybody knows how much money is made. Everybody knows how much Kerry can potentially be made. That’s proper alignment. And and it gets people like this weekend, I think we have 5 or 6 people working over the weekend on something. It’s you know, I don’t feel bad about doing it. It’s like we all have to do it. I was working as well.

00:30:19:18 – 00:30:37:24
GUEST
But it’s like when you’re when you’re focused on generating carried interest, profit, it is it’s life changing. And and for me that experience at Deutsche Bank, it, it made you know, what happened next and what happened. And, you know, it made my ability to set up C4 plan profitable.

00:30:38:02 – 00:30:46:07
HOST
So let’s talk about that journey because you came you did a stint back in North America right before you came to the UK. You know, I bought,

00:30:46:09 – 00:31:28:02
GUEST
So I bought a couple of apartment buildings in Vancouver. I stayed in, I stayed in Hong Kong. And, so when I, when I left, Deutsche, I bought one building down in of Central Vancouver, 18 units. And then I bought another, 29 unit apartment building, and, and then I joined, a firm called J.P. Morgan, which was the, it was the real estate special situations business, which that was back in, in 2006, which was a great time.

00:31:28:04 – 00:32:00:19
GUEST
It was a great time, because if you remember, there was a lot of hubris and, and we I think, you know, I was responsible for investing over four, maybe 500 million in a year at J.P. Morgan. And, we made good money on those investments. And then unfortunately, well, not unfortunately, I was offered, 100 million pounds to set up a separate account or set up a private equity business that was urban land capital, which was a really tough call.

00:32:00:21 – 00:32:23:22
GUEST
And because I was loving what I was doing at J.P. Morgan, Ralph Parks, who was the CEO at J.P. Morgan in Asia. It became a, you know, he was my boss and a mentor of mine. He’s actually on our board of advisors, today, and, and incredible, you know, had an incredible career and has been a real mentor.

00:32:23:24 – 00:32:39:24
GUEST
And Ralph, Ralph was like, don’t do it. And I, I did it anyways. And, because it’s 100 million pounds and, $100 million, and I really I wanted to own my own business. Yeah.

00:32:39:24 – 00:32:42:10
HOST
Set up your own business, man.

00:32:42:12 – 00:32:53:09
GUEST
So that was in 2007, just before the global financial crisis. Freaking terrible, terrible timing. Had set up the office, hired people.

00:32:53:12 – 00:32:55:14
HOST
Where? Where was the office? Hong Kong, Hong Kong?

00:32:55:16 – 00:33:29:02
GUEST
Yeah. And, hired people, and then all hell broke loose again. So second time, first Asian financial crisis, now global financial crisis. And, and so, you know, I worked through, 2000 and, it a nine, going into ten, J.P. Morgan Ralph had come back, said, how’s it going? And I said, well, not great.

00:33:29:04 – 00:33:51:06
GUEST
And one of the things he had said is, which is a common thing in banking, if, if you leave, if you leave, you can’t come back. Right. And, and that’s because a lot of people leave banking and they want to set up their own business, and they want to keep their people in. And you’ve got to think really hard about it.

00:33:51:08 – 00:34:25:20
GUEST
And, and that’s what Ralph had said to me. Okay. If you leave, you can’t come back. And I said, yeah, I get it. I’ve got to do this. And he said, well, look, I know. I said, if you leave, you can come back. But there’s actually a really interesting role in the global realized assets business. The, the asset management business that, you should you should look at, and and so I did I, I’d gone back I should say one of the interesting deals that I’ve done, because it ties into later, was, was with loaded developers in Mumbai.

00:34:25:22 – 00:34:57:04
GUEST
So in the JP Morgan business, we’ve done a, a direct, structured equity investment with load, in a development, Mahalaxmi, which is in, in Mumbai. And that was the first time I got to meet a gentleman by the name of Abhinandan Loader, who is still a friend. And and really unexceptionable, exceptional businessman, a young man who has just grown his business from strength to strength.

00:34:57:05 – 00:35:22:16
GUEST
And of course, during the, when I set up Urban Land Partners, they had a challenge with a, debt restructuring following the global financial crisis. They had a large, pre-IPO convertible bond. I had actually been involved in a bond restructuring in Indonesia. When I was with Salim. And he called me in and said, hey, can you help give me some advice on this?

00:35:22:18 – 00:35:47:15
GUEST
And so I kind of Mumbai, and helped them with the restructuring of their debt while I was at Urban Land Partners. And it was they were generous and paying me well for that. But it was also the, the relationship with the Lotus, without being undone, you know, grew out of that. And what I saw was, a gentleman who, integrity was really important.

00:35:47:15 – 00:36:37:11
GUEST
And even during the debt restructuring, there were, there were investors, that were offering that, I should say, investors in the bond that were saying, look, we’ll take $0.50 on the dollar, and up in London, he said, look, I don’t want the market saying that, you know, they lost money. And, so he said he refused to do the 50% payout and instead, those investors on a pre-IPO convertible debt in 2007, I believe their yield to maturity was 13.65% for that vintage for 2007 through the age of the global financial crisis, to deliver those returns to the investors, and to maintain your integrity, I you know, there were very

00:36:37:11 – 00:36:46:11
GUEST
few people like that in, in a lot of markets, let alone in, in Mumbai. And so that kind of set the stage for the the later decision with Loda.

00:36:46:15 – 00:36:48:16
HOST
Which is a move to the UK. Right.

00:36:48:18 – 00:37:13:09
GUEST
Correct. So after the global real assets business, which was a really important part of, you know, my, my career development, working with the largest. Now suddenly, you know, I’m a managing director responsible across Asia to meet with and advise the largest institutional investors on real estate investing strategy, and investing and funds investing in separate managed accounts.

00:37:13:11 – 00:37:43:05
GUEST
These are the state administration for foreign exchange. It’s the NPS is it’s it’s, you know, the Hong Kong monetary authorities. These are like massive institutional investors across Asia. You learn a really important language, the language that starts with what happens at the top of the house with allocations to understand, you know, the role of for real estate, which represents 55% of all global allocations to real estate.

00:37:43:07 – 00:38:01:11
GUEST
You know, that’s our true north. We forget that sometimes when we’re private equity guys and we’re doing value add. But actually the goal, if you’re doing value add right, it’s value add to core. Yeah. Right. If you’re doing Core Plus it’s core Plus to core. If you’re doing development, it’s development to core.

00:38:01:11 – 00:38:06:18
HOST
Because of the global allocation to real estate, 55% of it is looking for corporate.

00:38:06:20 – 00:38:26:18
GUEST
That’s that’s right. But also also if you think about it in a different way, if you’re not getting to core, it means your exit value isn’t going to be at the level that you want it to be, because the liquidity, to your point, the 55% to get to that liquidity, means you have to deliver a core product, which is not easy.

00:38:26:20 – 00:38:27:03
GUEST
Right.

00:38:27:03 – 00:38:30:18
HOST
And what is a core product for someone who who doesn’t necessarily know core me.

00:38:30:24 – 00:38:55:01
GUEST
So the definition of core cash flows is long term, reliable cash flows with inflation hedging characteristics and low correlation to fixed income in equities. That’s the definition of core real estate. The it gets blurred and people try to you know re characterize it. But that’s it. And and that that speaks to the empathy at the top of the house.

00:38:55:03 – 00:39:04:02
HOST
And that’s because the majority of that capital is what pension fund driven or it’s long term sustainable. And it needs redemption matched sustainable income.

00:39:04:02 – 00:39:41:05
GUEST
It’s it’s less about that and it’s more about if we go back to let’s say you’re a pension investor. All right. And you, you have you have to match your investments, your assets to your liabilities, which are your pension holders, so they can have a successful retirement. So, so if you think about your pension holders, the guy at allocation, the guy or girl or the allocation that’s deciding where the money goes, they’ll say, okay, a certain amount of money is going to go to fixed income, super safe, low volatility traditionally.

00:39:41:07 – 00:40:14:09
GUEST
And then the other another element will go to equities. And then another element will go to alternatives. And within alternatives there’ll be real estate. There’ll be hedge funds. They’ll be private equity. There’ll be infrastructure. There’s a broad range of asset class that go to alternatives. Real estate. Real estate sits in that bucket and has to deliver returns along with the other alternatives that are offer low correlation to the volatility of fixed income and equities.

00:40:14:09 – 00:40:37:05
GUEST
So in a perfect world, you know, your your equities portfolio may be going down but then your alternatives are going up. You have less volatility with regards to your valuations on your private assets as you do on your equities. And then your your fixed income may be doing something else. So over time you’re delivering on your entire portfolio.

00:40:37:05 – 00:40:40:21
GUEST
Stable returns to its or to your pension holders.

00:40:41:01 – 00:40:57:07
HOST
And today why it’s hard to raise money for real estate is because the headwinds in terms of interest rates and inflation, construction costs mean that that allocation towards real estate is reduced because they’d rather put it into other asset classes.

00:40:57:09 – 00:41:32:15
GUEST
Yeah, I, I mean, I think it’s it’s probably even deeper than that. I think, you know, more Machiavellian, real estate has been getting crushed because of the valuation shift, which means a lot of institutional investors, the euphemism is or is in the water, right? They’re managing their asset, managing their existing investments. It takes time when you get, you know, a a have an impact to real estate values like we’ve had over the last, you know, a couple of years or really since the beginning of covet.

00:41:32:21 – 00:41:53:11
GUEST
It takes time to really understand the health of your portfolio. These are each individual asset is very different. And so institutional capital is looking at their assets under management and saying, right, where do we really sit? Where do we stand with regards to the health of our portfolio? What do we want to sell which we want to keep?

00:41:53:13 – 00:42:28:02
GUEST
And then once they understand where that is, then they can start rebalancing, starting to add and, and and I think that’s happening slowly because it’s still dynamic. We’re still, you know, the whole question of interest rates and are they up for longer or not. Is is still up for grabs. The influence of inflation on that. And therefore what is exit value of an asset you’ve got within each of these asset classes, like for instance, offices, you’ve got this whole question of how much of this impact is cyclical, I think quite little versus structural.

00:42:28:04 – 00:42:51:00
GUEST
I think quite a lot. Right. And so the structural impact of loss of demand for offices, what does that mean for your existing portfolio? What does that mean for assets that you want to buy? And so I think that’s what institutional investors are, are struggling with today. And, and because of that, because of a balance of what they’re managing in their own portfolios.

00:42:51:02 – 00:43:02:03
GUEST
And, you know, as they evolve to understand where they need to rebalance their capital and their allocations, that’s why money is slowly returning into this space.

00:43:02:05 – 00:43:13:18
HOST
Let’s go back to the load a piece, because I’m also keen to talk about C4 and why set that up? You did a short stint at load. Can you just talk about that role and why you took it, and then and then just take the story on from there?

00:43:13:18 – 00:43:39:16
GUEST
Yeah. I was a managing director at JP Morgan. They’re just an awesome firm. I can’t say enough about, how professional they are that, you know, I always use the analogy of, you know, if you’re sprinting down a field, imagine you’ve got 280,000 employees. I think back then it was like 240,000. But you’re sprinting down the field with the ball.

00:43:39:18 – 00:44:10:20
GUEST
You can pass it left or right. And no, even a blind pass, there’s somebody there to catch it. All right. And then you keep sprinting, right. Everybody is driven. Everybody’s incredibly intelligent. Everybody knows their role and they’re working towards their their their common objectives and their individual objectives. That’s a high performance organization. It’s why if you keep looking at JP Morgan stock under Jamie Diamond’s leadership, you know, they’ve just got really great people at the top of the house.

00:44:10:20 – 00:44:37:12
GUEST
And it filters all the way down to, you know, analysts and associate. So, you know, the JP Morgan experience was phenomenal. But I had already been bitten by the bug, you know, of, of of running a business and, and, and also, you know, as I reflect, as you get older, you start reflecting on what are the elements of your career that you love the most?

00:44:37:14 – 00:45:08:05
GUEST
All right. For me, it’s the tangibility of delivering built development, high quality built developments. Making money is really important. You can do both. You can deliver high quality, beautiful developments and make money. And you know, I had the benefit of working for a a gentleman by the name of David Salim. It’s Salim group. And that guy, was so focused on development on on development quality.

00:45:08:07 – 00:45:29:04
GUEST
He, he was one of those, one of those people that. Would run the numbers on the back of an envelope and be within, you know, or 3% like he really he got it. He understood the numbers and he’d always say, okay, now, now go underwrite that. Let’s just make sure my numbers are right. But I think this makes sense.

00:45:29:06 – 00:46:01:09
GUEST
But but also working with best in class consultant teams, you know, engineers, architects, designers, landscape architects. You know that, you know, that’s a journey. When you’re developing, you own an asset, you own it for the entire time, right? When it’s built, you get to stand there and say, I was involved. You don’t see it. But there was a column right there, and we moved it and it made room for the dining room, which now sits eight instead of six.

00:46:01:11 – 00:46:26:21
GUEST
Right. You know, things like that’s an actual situation, but the that that matters a lot. And I think it hopefully it translates into kind of what we’re doing at Seaforth and the beautiful developments that we’re working on here. But but also, that passion. Yeah. It doesn’t get you can’t replace it with making money if you’re just doing real estate, private equity.

00:46:26:21 – 00:46:38:19
GUEST
I God bless all the my colleagues that are in the debt side of the business. They’re making lots of money right now. I’ve done the debt side of the business. I guess you’re making money, like. But for me.

00:46:38:19 – 00:46:40:21
HOST
You want something more, more purposeful.

00:46:40:22 – 00:47:03:12
GUEST
There’s something about the the legacy, the tangibility of, of delivering and contributing to the built environment that I think we all have a responsibility for, to do. And, and for me, I take that responsibility seriously. But it also the, the psychic, positive feedback from that, it’s irreplaceable.

00:47:03:14 – 00:47:09:18
HOST
So you were CEO of loader UK? Yeah. Can you just talk to me about that?

00:47:09:20 – 00:47:52:03
GUEST
Yeah, we bought one Grosvenor Square, and 48 Kerry Street. To two fantastic sites. One Grosvenor Square is, I think, today one of the best, you know, most luxurious residential developments in London. Amazing address. Quiet now. About to be across, directly opposite of Rosewood Hotel, which will be an incredible six star hotel. Yeah. And, and then 48 Kerry Street, which is next to the Royal Courts of Justice, which was an old building that was, replaced with, new residential, the, the Loder experience.

00:47:52:05 – 00:48:19:11
GUEST
Was great. I mean, we hit the ground running, acquired or took an office, started hiring people. The there were two brothers, and there are two brothers in Loder. They had a disagreement on the direction of the business. And, and I kind of felt I was getting caught in the middle of it, and so decided to let the brothers resolve their differences, which they’ve now done.

00:48:19:13 – 00:48:51:10
GUEST
But, but, you know, at that time, I think it was pretty remarkable. People were like, okay, you moved to London, right? Yeah. You know, you’re Canadian. You don’t have a lot of experience in doing business in London. What makes you think you can be successful in London? I believe that our skill sets are fungible. And the advice that I give to young people today, if they want to work overseas and you’ve got a foundation of good, real estate knowledge, your skill sets are fungible.

00:48:51:10 – 00:49:14:02
GUEST
And I think that’s really valuable advice. It’s important advice. If you work with integrity and you have a really strong work ethic, if you hire great people and empower them, if you’ve got a commitment to planning your work and working your plan right, don’t just wing it. It’s that you can’t wing it in this business.

00:49:14:02 – 00:49:40:12
GUEST
You’ve got to be in the weeds every single day. Right? That I think is, is a massive differentiator. There are a lot of people that are kind of coasting that are doing what they’re doing, but but not on their toes and being ready to pivot, being ready to, you know, interrogate what they’re doing. Challenge the status quo.

00:49:40:14 – 00:50:05:19
GUEST
Things that I think are second nature to us at Seaforth. And, and that’s what I think gave me the, the confidence to say I think there’s an opportunity here also, you know, I, I did a business plan. I looked at our competition, I saw the very few, if any of the operating partners out there were FCA regulated.

00:50:05:21 – 00:50:27:01
GUEST
I saw that most of them, most of the people that came out of that business were on the brokerage side of the business. It was more of a trading mentality as opposed to, you know, development. And, and, and fiduciary and investment management side of the business. And, and so I saw a niche that I thought we could, we could take advantage of.

00:50:27:05 – 00:50:45:21
HOST
So during that entrepreneurial time, entrepreneur journey for the second time led you to setting, C4 up with a, with a bank of experience across North America, Asia and lots of different guises. How did you set the business up, and what was the kind of business plan that you landed on, and what did you want to explore?

00:50:45:22 – 00:51:11:01
GUEST
It was a bootstrap culture. So really, it is a bootstrap culture, and I what I mean by that is, I think you can lean in and go take offices in Mayfair and say, I’ve got to look the part, and, and, you know, be that because I’m x JP Morgan and spend a lot of money.

00:51:11:03 – 00:51:34:03
GUEST
But really, I think for most of our peers in the industry, the proof is in how you do it. Right. And so our first, the first, you know, when I started, it was out of my office at home. And I just started underwriting deals, started looking at the market, speaking to my network of investors, saying, look, here’s what I think.

00:51:34:03 – 00:51:56:10
GUEST
Here’s how I underwrite, you know, taking out floor plans, talking to architects, speaking with planners, doing everything that you need to do if you’re going to be an operating partner. But doing it on my own, I think people started to see, well, actually, you know, you are multi-disciplinary. You’ve got real estate finance. You understand the questions that we’re going to ask.

00:51:56:10 – 00:52:30:07
GUEST
You’ve got high quality underwriting memos, you’ve got feasibility analysis and pro forma and and you understand what’s moving the market. One of those early, partners was was Goodwin called gall Capital, who is not related, although it was my last name is Goodwin. His first name is Goodwin. And a lovely guy, and, and there was a building in Clerkenwell Green that I’d identified that, was, I think, just fantastic value.

00:52:30:09 – 00:52:49:23
GUEST
And, I reached out to him, said, hey, you know, I found I found something we’d looked at a couple of other things, that he was interested in, and he said, well, keep looking, we’ll find something. And sure enough, we did. And, I hired a couple of guys. Those two guys are still with me today.

00:52:50:00 – 00:53:22:15
GUEST
John Baker and Luigi Passata. And, we moved in to the ground floor of that building, into, you know, it’s a turn of the century Victorian kind of warehouse space, exposed brick. Quite cool the way we’d done it, but. But really not overspending. Lots of long nights. There were a few nights where literally, we worked overnight, like, no sleep, and, to, to grow the business and to, to get from there.

00:53:22:17 – 00:54:07:24
GUEST
We started expanding our, our network with investors and, and started to identify more opportunities in the market. Then Brexit happened and, and this is actually a really valuable lesson, that I took from my prior experience in the global financial crisis. So during the global financial crisis, I set up this business. I didn’t have the knowledge of institutional investors, you know, when when all hell broke loose, my my backer for 100 million, his commitment evaporated, and went like, you know, I think two of his banks were underwater, and he was in trouble.

00:54:08:01 – 00:54:31:00
GUEST
And so I’d had this capital commitments facility that didn’t materialize. And I didn’t go out and speak to other investors. I was I probably should have in hindsight, but I didn’t know those investors. All right. So when I gone back to JP Morgan, that was a gap in my knowledge that I was able to fill through the role that I had.

00:54:31:02 – 00:54:58:09
GUEST
And that when the club or when the, when Brexit happened, like, we all recognize it for what it was, which was an own goal, in my opinion. It’s probably going to just trouble for, for saying that. But but but also that it was going to scare, scare investors away, which it did. We immediately one of the things that Seaforth does, really proud of is our in-house research.

00:54:58:11 – 00:55:26:07
GUEST
We spend a lot of time analyzing the market. Our research has been published in a bunch of magazines and, and, and the ft. And I’m actually writing an article right now. But but the thing we, we put together, a piece of research called bracing for opportunity, we did in about three weeks. There was a lot of sleepless nights, then analyzing what was happening.

00:55:26:09 – 00:55:54:14
GUEST
And what was likely to play out, and where were the risks and where was the opportunity and the threats, because every investor was asking the same question, okay, what next? Now? Now that research helped to to convey, because actually we got that research out before any of our peers. Of course, the big houses were publishing research, but who’s this little operating partner that’s publishing research.

00:55:54:16 – 00:56:18:15
GUEST
And we were sending it to our, you know, clients that we’re speaking with. And it again, helped to differentiate the thoughtfulness, the with which we approach the market, but also, one of the things we advised is that we shouldn’t be investing right now. So here we’re a new, new business. And, you know, you make money. You only make money when you’re investing.

00:56:18:15 – 00:56:44:14
GUEST
Quote. And I’m telling investors don’t invest. It’s the same thing that we did following 2019, right? When it’s like, okay, you know, I think on average prior to this, we were maybe bidding on 13 or 14, you know, real deals, I think through Covid we may have that on for I mean, just so selective on what we thought we could make money on.

00:56:44:16 – 00:57:05:01
GUEST
But but we actually said, look, this is not the time. This is what’s going to happen next. There’s going to be a decline. It’s going to be a decline in transactions. This is where we think the focus of, should be, but not yet. And just watch and wait and we’ll let you know. And people were like, how can you afford to do this?

00:57:05:01 – 00:57:21:15
GUEST
And it’s like, well, how can I afford not to do this? We’re building a business. But, you know, if you’re building a legacy business and you’re giving poor advice, that’s going to come back to bite you in the ass. If you lean in and do stupid deals, people are going to look back and say, why did you do that deal?

00:57:21:15 – 00:57:46:03
GUEST
That was a stupid deal. And and so, you know, there’s a difference between getting it wrong. Right. And that can happen. And and being foolish. Right. Just like because I need to get a deal done sort of mentality and, and we’re not ever going to be that side of the equation. And really we’ve been we’ve been good at not getting it wrong either.

00:57:46:05 – 00:58:23:13
GUEST
But but it is because of our, our research based, approach. Every year around this time, we do a big ideas. It’s a three, three month process where it’s a deep dive on the market. And every year it reveals massive insights that we’re like, oh, my God, I didn’t even think about that. It it’s what got us early on the importance of sustainability, identifying this green wave that was coming and and seeing it as for what it was an opportunity but also a threat.

00:58:23:15 – 00:58:54:20
GUEST
It’s how space house, our biggest asset. And Covent Garden, which was silent how we mid business plan moved it to promote standing right which is very hard to do. And in fact we were told, we were told because it had never been done before, a listed building being made into brand outstanding that it couldn’t be done. And we did it, we’re doing it, and and so I think the, you know, the, the, the big ideas research that we do is an important part of our business.

00:58:54:22 – 00:59:08:05
GUEST
And back in, back in 2016, post-Brexit, it’s really what differentiated us and helped us to build other relationships and build our, our a, to where it is today.

00:59:08:10 – 00:59:18:00
HOST
Can you just give me an overview of the assets quick one minute overview the assets in your portfolio. You’ve already touched on the space house, which is probably your kind of flagship or most or best best known. Yes.

00:59:18:00 – 00:59:50:02
GUEST
That. Yeah. I mean, we’re we’re total around, just about 600,000ft². Space house is 260,000ft² of net internal area. It’s looking incredible. I mean, that will be London’s only mid-century loft type offices, life style offices. And, just I’m so proud of it. It’s it’s honestly, everyone in the organization is so proud of it. Some people kind of look at and go, but how does it work?

00:59:50:02 – 01:00:14:04
GUEST
It’s around building. It’s 10,000 square foot floor plates in Covent Garden. Incredible views on an acre of land. It’s I mean, there’s just so much, and, and in this world where tenants need demand, employees need and demand interesting, experiential, highly amenities, locations with great connectivity. It’s a it’s a no brainer.

01:00:14:04 – 01:00:28:05
HOST
Yes. An amazing asset. I, I went around, the Kodak building which Claire Bell to develop, which is right next door, right next door. And it was great fun to go up and I could, I could see space out from a few different levels, but, I’ll have to, I’ll have to Nike for, for a visit.

01:00:28:09 – 01:00:30:02
HOST
And, when it, when it’s open.

01:00:30:02 – 01:00:58:09
GUEST
My my pleasure. The other room. So bleeding her yard. Yeah. Bleeding her yard. Which, we, that’s something that’s been getting all sorts of awards and recognition. It’s a 1971 building. All of our buildings are refurbished. I should state that, I mean, through that, I think we’ve preserved 17 million, kilograms of carbon.

01:00:58:11 – 01:01:03:06
GUEST
I might get might have got that wrong. So a fact check that for you. But.

01:01:03:09 – 01:01:05:08
HOST
A significant amount. A lot.

01:01:05:10 – 01:01:28:18
GUEST
And, but we’re, that project is a 1971 brick building that, we infilled with mass timber on the top. And, well, before people were talking about the importance of mass timber as a, as an alternative building material, the carbon sequestering nature of it, but also as a Canadian, I grew up being surrounded with mass timber.

01:01:28:24 – 01:02:05:05
GUEST
And it’s such a beautiful material. And, and as you’re probably aware, Julius Baer of the movement, that building, there was a great interview that I did with the CEO of, Julius Baer UK. His name is David Der Locher. About why he chose that building. And I think the most, most important line there for me, is, that he looked at over 32 glass box buildings before realizing that he needed something different, something experimental, something special to earn the commute of their employees.

01:02:05:07 – 01:02:24:13
GUEST
And, and he’s, I mean, he’s another great example of a visionary leader in the industry that, you know, if you go visit their offices. Last time I was there, he was in the second floor, you know, at a stand up cube working with the the team, you know, at a stand up desk. The sky is different.

01:02:24:13 – 01:03:00:10
GUEST
And, and I think it’s the direction that the industry is going. Agent, I should say tenants today, you know, this unfolds slowly, tenancies expire slowly. But we’re starting to see you’ve seen two massive, tenants leave. Canary Wharf. We’re seeing tenants leave the city to go to the West End. We’re seeing the type of buildings that people choose as being far more experiential, unique, not glass box buildings.

01:03:00:10 – 01:03:29:11
GUEST
These glass box buildings are both terrible environmental footprint, but also are, you know, emblematic of a of a bygone time when, you know, you know, like when I started working in banking, I wanted to work on a trading floor that was like, cool, right now, you know, this next generation of talent. Today, 53% of all office based employment in London is Gen-Z and millennials.

01:03:29:16 – 01:04:04:12
GUEST
It’s going to 68% in the next six years. And they don’t want to work on a factory floor. They they want different. These are the same young people that are driving vintage clothing to, you know, in the next six years, surpass fast fashion is the size of the market. These are people that want cool and interesting and, and, you know, want to have a lower carbon footprint and want to work for organizations that have values and purpose and are also concerned about their role in the environment.

01:04:04:14 – 01:04:10:21
GUEST
This refurbishment of market a product is not just good for the environment, it’s actually what tenants want.

01:04:10:23 – 01:04:31:12
HOST
Yeah, 100%. I was going to, I was going to ask, how does the wider industry, go about refitting and repurposing the kind of share quantum of real estate needed? Because surely that is a huge challenge. Yeah. And we probably don’t have enough time to get into it. Well, here’s.

01:04:31:13 – 01:04:51:23
GUEST
Here’s what I would say. It’s not, you know, I talked about the deterioration of structural demand. That the fact is there are a lot of buildings, B and C grade buildings that are sitting vacant today that are not going to get reoccupied.

01:04:52:00 – 01:04:53:05
HOST
In their current use.

01:04:53:07 – 01:05:22:11
GUEST
Yeah. Well, yeah. Exactly. Can they get adaptive reuse. That’s going to be a planning decision. Right. And right now the problem I mean we have a housing crisis probably will a bit tangential, but we have a housing crisis. Rents last year 15% growth this year could be close to that. Again, we saw new leases that rental growth in Edinburgh, which is a rent control market, rise by 13% year to date.

01:05:22:13 – 01:05:48:09
GUEST
This is not year today. It last 12 months. There’s a housing crisis and we’re failing to deliver stock. And developers can’t afford to deliver stock even at depressed pricing. The affordability requirement, which is obviously important as well. The developers are like they’re just can’t make the numbers work. And so no stock is getting built right now.

01:05:48:09 – 01:06:27:21
GUEST
And so we have a crisis. There is an opportunity with these office buildings, but it’s going to take some really hard decisions by by the government to, to accept, and to, you know, there are some planners that still think that they need to preserve, the employment generating space. Now, employment space is important, but given the extreme level of vacancy that we’re seeing, I mean, we’re seeing zone one buildings doing zero rent, just pay rates and pay service charge in zone one.

01:06:27:23 – 01:06:53:08
GUEST
This is this is bloodshed. We’re seeing lenders saying, I don’t want to lend to offices anymore. If you’re in A, B or C grade building, it’s not clear whether you’re going to have financing when it comes up. Right. And then you’ve got the the mess regulations, which to be clear, I am 100% supportive of. We need mess regulations.

01:06:53:10 – 01:07:21:06
GUEST
Our built environment is pumping out far too much carbon into the atmosphere. We need to make these buildings energy efficient. All right, so I’m not saying we should scrap the mess regulations apart from it. All right. The the the draft regulations are saying that buildings need to be EPC by 2027. All right. And potentially be by 2030. More than 50% of stock is not EPC or better right.

01:07:21:06 – 01:07:49:24
GUEST
Yeah. Or is not is EPC C or worse. If you think about B and C grade buildings, proportionately much higher share is going to be falling on B and C grade buildings. So these landlords are losing tenants, can’t find new tenants, have massively increased debt financing costs and potentially are getting phone calls from their lenders saying, look, we need a capital call.

01:07:49:24 – 01:08:18:13
GUEST
The new valuation has come in and you need to write a check for more equity, or we’re out or we’re just not lending to be great offices anymore or Brown offices anymore. And at the same time, they’re expected to write checks for CapEx. This is this is a problem. And so we can either get ahead of it. I mean, when I say we I mean really it’s the built environment, but it’s also the, the, the planners.

01:08:18:15 – 01:08:43:12
GUEST
What I would say though, we are working with, with partners and, you know, we’ve got our real estate, Seaforth Solutions business, which is not us buying buildings with partners, but actually helping people that own real estate to reposition their buildings. So the Seaforth Solutions business is there for that. And the the fact is some of these can be saved.

01:08:43:14 – 01:09:10:04
GUEST
Some of these buildings can be turned around. And some cannot. And that’s hard advice to give. Right. We we will partner with people. We can bring in fresh capital, and, and put capital into these buildings that we believe in. It’s really tough when you have to tell somebody that actually this is no longer highest and best use.

01:09:10:04 – 01:09:37:09
GUEST
And if you could pursue a, an alternative use, that might be a better route. The challenge right now, though, is in a lot of these boroughs, they’re still like, you know, preserving office space is sacrosanct. And, and that, that unfortunately is, you know, because they’re trying to preserve the rate space. I think the rate space is, is is not coming back to to where it was before.

01:09:37:11 – 01:09:51:12
HOST
Oh, I’ve got so many more questions for you. And I think we could spend so much more time on C4. Maybe round to the podcast in the future. A question as we draw to a close that I asked everyone on the podcast, is if I gave you 500 million pounds worth of capital, who are the people?

01:09:51:12 – 01:09:55:09
HOST
What property? In which place would you look to deploy that capital?

01:09:55:11 – 01:09:58:02
GUEST
Yeah, you can just write us a check.

01:09:58:04 – 01:10:01:02
HOST
But if you. But outside of that.

01:10:01:08 – 01:10:40:16
GUEST
No, I’m being facetious. Of course. Look, 500 million pounds today. It’s tough to put money to work. All right? It’s tough to put money to work. I would I, I do believe that, that buying the right buildings, in the right locations and repositioning them is still a really smart business. I think exit cap rates, if you look at the pool of institutional capital, it’s massive.

01:10:40:18 – 01:11:14:05
GUEST
If you think about the pool of institutional quality real estate, core real estate, it has shrunk considerably. So that’s a lot more capital investing in a much smaller pond. All right. Notwithstanding what’s happening today, I think inevitably when when liquidity returns to the market, there’ll be a new understanding of what qualifies as core. If you can make that or be that, you’re going to win.

01:11:14:07 – 01:11:41:22
GUEST
All right. That but also if you think about the lack of really great experiential office buildings out there today, if you can be that and create that, you’re also going to win, you’re going to be the market, you’re going to be the price maker as opposed to the price taker. So I think that’s really smart strategy. I do think residential when policy gets it right.

01:11:41:24 – 01:12:04:23
GUEST
Unfortunately, right now it’s almost like there’s a, there’s a it’s almost like the biggest developers of residential are on strike because the math just isn’t making sense. And, but but I do think, I put some of that money into residential, just into a strategy. Just you got to try to figure out what the strategy is.

01:12:05:00 – 01:12:12:23
GUEST
Because, if not for anything else, to help abate the crisis that’s evolving right now in housing.

01:12:13:00 – 01:12:28:21
HOST
Well, Tyler, you’ve you’ve had a fascinating background career and, excited to see what you and the CFL team go on to do, how you navigate the interesting market opportunity that lies ahead. And, yeah, keen to go and check out space House when you’ve picked up.

01:12:28:23 – 01:12:29:12
GUEST
Thanks, Matt.

01:12:29:16 – 01:12:33:18
HOST
Not at all. Well, look, all the best. And, Yeah, excited to see what you guys do.

00:00:00:04 – 00:00:32:00
HOST
Welcome to the People Property Place podcast. Today we are joined by Hugo Llewellyn, a serial entrepreneur and founder of B Corp business New Cool Capital Management. Nucor is a specialist investor in social infrastructure real estate in the UK, and it invests in assets that are integral to societies needs. The business was founded with the belief that capital managers can provide strong returns for investors and intentionally create a positive impact for people and the planet.

00:00:32:02 – 00:00:55:16
HOST
Hugo is answerable to all new core stakeholders for managing the business and its investment strategy, including achieving the objectives of each of its separate account and commingled fund clients. Prior to New Call, Hugo was a co-founder and head of investment for Tigo Real Estate Investors, which was set up in 2004 and sold to Cornerstone Real Estate Advisors, now bearings, in 2010.

00:00:55:18 – 00:00:57:15
HOST
Hugo, welcome to the podcast.

00:00:57:20 – 00:00:59:00
GUEST
Thank you Matt. Very good to be here.

00:00:59:03 – 00:01:22:15
HOST
Not at all. Well, you’ve got an absolutely fascinating background, and I’m really keen to understand, how you balance, good profitable real estate investment management while creating social value. And personally, what led you to to focus on that? But before we get into the new core and the journey and your story, there a question that I ask everyone on the podcast is how and why did you get into, to real estate?

00:01:22:17 – 00:01:56:04
GUEST
Great. Thank you. And a good question. Well, back in 1994, I, graduated from Oxford University, with a degree in classics. And, other than either becoming a classics teacher or perhaps going into the civil service, it was, you know, it’s I had to do something else say. And I was thinking about either investment or law as a career, and and I decided on investment and then I then I looked at where my cohort were off to, from Oxford, and it was mostly, listed equity or listed debt.

00:01:56:04 – 00:02:24:06
GUEST
So bond funds and very few were going into real estate. So I thought, well, I’ll do that. They that helped me. There that’ll be an interesting place to go. And they’re all cleverer than me, so they can go do something else. So, so that so I went and did a, MSC at reading, where actually I met my current chairman, Andrew Baum, who have been friends ever since and who is very always very bemused to tell people that he failed me on my first investment exam for at reading.

00:02:24:06 – 00:02:33:04
GUEST
But, for me for being a bit slack and, and thinking and, you know, and, but it’s, he’s now my chairman, so we’ve, we’ve recovered that.

00:02:33:05 – 00:02:33:23
HOST
We’ve gone full circle.

00:02:33:23 – 00:03:00:22
GUEST
Yeah, exactly. And, and then I went, having done my MSC in real estate, went off to Chesterton, which is now, no longer a commercial surveying firm and, breaking into its parts. And, did my RCS, and then, as soon as I could, I got out of Gestione and went to work for Legal and General and got myself into the world of investment fund management, which is where I’ve been since.

00:03:00:24 – 00:03:03:12
HOST
So did you have any family in real estate or.

00:03:03:13 – 00:03:03:24
GUEST
No.

00:03:04:02 – 00:03:10:17
HOST
No. So no real context outside of, just looking at things to do?

00:03:10:19 – 00:03:53:16
GUEST
No. My, my, I think I was I had an interest in the change process in buildings that you could take a building that had been a prison, and then it was a hotel and there was a nice sort of irony and interesting social story to, how buildings could get reused for different uses as society changed. And, that’s about the only link, thinking back to my teens and early 20s that that made me really interested in it, but then this but but it was but it’s I have never regretted, that decision and and and here we are now, 20, 25, 30 years later and, and, at New York Capital.

00:03:53:16 – 00:04:07:11
HOST
So still plugging away. Yeah. So you did the, you did the, you know, controlled the well-trodden path in terms of going getting your OPC at one of the surveying practices. Yeah. Why didn’t you stay in surveying and why did you make the move to the fund management world? I think that.

00:04:07:11 – 00:04:39:06
GUEST
The, the property, these surveyors, whatever, one, so to speak, in the, in the hub of the big wheel of capital in real estate. And obviously there’s a very important role and much needed. But you when you were doing that, you didn’t really see what happened after deal had been done or how the owner financed the deal or what happened to the tenants thereafter, or did they make any money out of the deal or what was it useful as an asset or whatever?

00:04:39:08 – 00:05:00:14
GUEST
And so I the only route really, to get into investment in those days was via the the graduate training scheme. You know, that that the big surveying firms put out there. So that was that’s what I did. But as, but as soon as I could, I went to work for a guy called Steven Mundy and Stuart Anderson, legal general, as a base.

00:05:00:16 – 00:05:24:24
GUEST
Interesting. And, intelligent man and, and and, and got given a lot of responsibility there early on working on the legal and general life fund and, I, and if we sort of advance the story a bit after a couple of years there, energy was selling off all their small assets. And, so I went to Steven and said, look, Steven, we’re mad selling off you, you know, selling off really nice sort of small assets just because they’re small.

00:05:25:02 – 00:05:48:18
GUEST
Why don’t we put them all into a pool, put some debt against them. Energy can release the money. And, I’ll run it and, you know, get a bonus based on, you know, the performance of the of the vehicle. But that was about energy life and wanted to do at the time. And so I then said, I realize I’ve got to understand about corporate finance as much as sort of direct equity investment into real estate.

00:05:48:20 – 00:06:09:13
GUEST
So I went off to work for a wonderful man, sadly no longer with us, called Chris Nicole at, Hook Point and did a couple of years, a whole point, and whole point was it was a, M&A corporate finance business. And that really taught me all about the listed real estate market. So the REIT market, I hadn’t actually, evolved at that point.

00:06:09:13 – 00:06:32:19
GUEST
So the listed property company market, about, lending and debt and all the, you know, M&A, corporate purchases, all the funny games that goes on there. And the biggest lesson, of course, it teaches you is that if you are, working with corporate finance advisors, if you if you know how to work with them, well, they can achieve your objectives very well.

00:06:32:24 – 00:06:58:21
GUEST
If you don’t know how to manage corporate finance advisors, they can cost you a lot of money. So and we’ve seen the stats of a lot of M&A transactions destroying value in companies. So it was an excellent, lesson. And I think all my early jobs and I got a few were all about learning the trade and and which now comes to a point in my current business which one has a reasonable amount of, experience in, in doing it.

00:06:58:23 – 00:07:19:03
GUEST
So I’ve Joe. So I worked with Chris for a couple of years and, and he was really a great mentor for me because he showed that you could be extremely professional at the same time as being extremely irreverent. And he had no time for the sort of puffed up, subtle city, you know, sort of bigwig, wild grandee world.

00:07:19:09 – 00:07:42:20
GUEST
But my goodness, he was a brilliant advisor and his clients really loved him. So, so he and he became a great friend as well, and actually subsequently was involved with, Nucor as well as non-executive director of 1 or 2 of our funds, before he died. So, so say one sort of on one’s journey, one picks up some great friends, great mentors and, and a lot of experience.

00:07:43:00 – 00:07:48:03
HOST
Yeah, yeah, I was gonna say you clearly, at that stage in your career, you really prioritized learning over earnings.

00:07:48:05 – 00:07:49:10
GUEST
Yes, exactly.

00:07:49:11 – 00:08:13:24
HOST
And, yeah, values of relationships and networks and. Yeah, going from surveying to fund management to looking at your skill set and going, actually, how can I add another string to my bow? And kind of moving to the corporate finance? Well, I guess, you know, given that you went to Oxford, you have a very academic income growing up, you kind of more more technically minded, or did you have to work quite hard in terms of modeling and, getting your head around that financing piece?

00:08:13:24 – 00:08:39:23
GUEST
I’ve got to get into your brain. I think I really I really like words, I like structure, I like how I like what things mean, and that’s natural. And I’ve always been good at remembering information. So in that world where exams were the primary factor, and I’ll give you an example, my, my Greek translation exam in my finals was basically all about Thucydides.

00:08:39:23 – 00:08:59:17
GUEST
He wrote, but a long set of books about the Peloponnese wars and obviously an ancient Greek. And I was useless. Agree. So I read a whole lot in English and and remembered the structure so that when I came to do the exam and I thought, right, that’s book six, chapter three, I think, what the hell happened then?

00:08:59:22 – 00:09:12:13
GUEST
And then sort of remembered and then you then they got it. So, so yeah, I think, I wasn’t, I didn’t, I was academic in the way that some very clever, classes, but one had, techniques to.

00:09:12:14 – 00:09:13:17
HOST
Craft it, use.

00:09:13:17 – 00:09:17:17
GUEST
Your, usable intellect. When did had to to get there in the right way.

00:09:17:17 – 00:09:22:18
HOST
So did you have to work quite hard when it came to modeling and mathematics and, underwriting?

00:09:22:20 – 00:09:45:08
GUEST
Yeah, I like deals. I’ve always loved masters. Okay. And I love I love pure maths, I love, I love high numbers interact and how, how beautiful and symmetrical numbers are and, and that’s okay. So I’m actually married to a maths teacher as well. So, and so, so yeah. And math is, is a very important part of, of investment, obviously.

00:09:45:14 – 00:10:18:24
GUEST
I think that it’s a combination of maths and and, and calculation, but also sort of gut feel as well as an, as we know, I mean, a lot of people just go on gut feel but actually the numbers day not. And here’s his bit of advice to anyone listening who wants it, which is that if you’re writing a if you’re doing an Excel spreadsheet to work out the expected total return of an investment, the first iteration you do of that is almost certainly the one that happens.

00:10:18:24 – 00:10:40:01
GUEST
And now you. So you put it in the numbers. You think you’re going to buy this for this price. And and then you think, oh gosh, it’s only getting a 5% total return. So that is then stop and zero. We’re not paying that price of paying a lower price. But because what people do is say, well, we’ll just tweak the rental quite a bit and then we’ll tweak the exit yield and we’ll end up with a, with a number that comes out a ten or something.

00:10:40:01 – 00:10:54:01
GUEST
So we can it and of course, that’s you’re any sort of kidding yourself. So, so that combination of good, good technique and numbers and, and and, and gut feel is, is, I think, the way to, to run money.

00:10:54:03 – 00:11:00:21
HOST
So after a little bit of time, at what point you moved back into the fund manager institutional world. Yeah. At Aberdeen.

00:11:00:21 – 00:11:23:13
GUEST
Right. Yeah. That’s right. I had a brief stint at Aberdeen with Ian Reid and Charles Weekes and a number of others and, and, then Aberdeen Property Investors was being sold by Aberdeen Asset Management. They’d got into trouble with their split capital trust situation and they needed to shore up their balance sheet. So it was agreed that we’d hive off API into a listed business on its own.

00:11:23:18 – 00:11:56:05
GUEST
But also Martin Gilbert, who ran a Aberdeen, ran a trade sale process as well. Fair enough. And actually, I came to a point where, the API was going to be sold to British Land. Our Swedish colleagues didn’t like it very much, bit of bit of, fractious ness went on and, and in the end, Ian Charles and I decided that we would leave Aberdeen and go and set up again because it was 2004 and 2003, and we thought we can we there’s plenty of capital around.

00:11:56:08 – 00:12:02:14
GUEST
We know what we’re doing. And, so, so off we went and set up to get rid of state investors in in April 2004.

00:12:02:17 – 00:12:18:15
HOST
So just before we come on to that, for those that weren’t around in the real estate world in 2003, 2004, can you just talk to me about the institutional world and fund management world and the capital management world? Yeah, yeah, just be useful to kind of context, compared to today where we get on to maybe the new call.

00:12:18:15 – 00:12:41:14
GUEST
Absolutely. No, I think is very relevant. And, and there was a lot of cash around. But as it turned out, it was the beginning of the a lot of cash that was credit driven. So the all the capital markets were lining up to lend on loans, on loans. And then so you heard about, you know, CDOs and clouds and clay Squareds and everything else.

00:12:41:19 – 00:13:08:13
GUEST
The whole market, was pushing money into real estate and assets with cash flows to then securitize to sell off different products to their investor base. So, but as a result, it meant we went with it. We went from 0 in 2000 and 4 to 2.5 billion under management by 2007. And we raised we had a Nordic retail fund that we raised in the beginning.

00:13:08:13 – 00:13:32:20
GUEST
In 2007, we raised €600 million in four months or something. I mean, just just a staggering times, obviously all unsustainable. And when you look at the capital structures behind the capital and led to some serious, problems after Lehman’s went down. But yeah, back in 2003, it was a yeah, everyone was excited. Real estate was back on form.

00:13:32:20 – 00:13:51:21
GUEST
You know, you remember there’s a sort of tech bubble. And in one so a single days in London you’d be in, you’d be at a dinner party and, and there would be someone who just set up a tech firm and we you made that first 10 million or something, and you’re sitting there and they’re getting you work for Aberdeen sort of asset management or something.

00:13:51:21 – 00:14:26:08
GUEST
You know Aberdeen property investors and and I really was, was your property was that sort of thing. Or can you kind of have a look at my train or something. Yeah. So we were really the sort of pork cousins of of all the people in the tech world. But the tech bubble burst and, and I think actually as cynic as it’s sort of indirect result of September 11th, of 911, the, the, the real estate world actually came back because people went back into more traditional value assets like sort of trade value, add value equities and traditional real estate.

00:14:26:10 – 00:14:35:15
GUEST
And so that triggered a, a real surge between 2002 and 2008, in the real estate world. So pretty Guy was born into that.

00:14:35:20 – 00:14:43:23
HOST
And, and was the capital. You obviously spoke about the capital. You know, different strategy was was predominantly defined benefit capital at that stage or.

00:14:43:24 – 00:15:16:00
GUEST
Yes, in terms of the pension schemes. Yeah. Most pension schemes were still defined benefit. I think some people were realizing that DC might be a safer way forward, given the companies as sponsors of the pension schemes were, were reliable for it. And, but the world had moved on from all the mirror group and, and the, you know, that the Maxwell, scandals and, but yeah, that shift was beginning, but it was but it was DB schemes and DB schemes, obviously very so keen on real estate as an asset class.

00:15:16:06 – 00:15:41:16
GUEST
So there was plenty of capital around, but there was. But you didn’t need plenty of equity capital because in 2004 or 5, six, you know, by about 2006, the banks and the high street lenders were there was a rule of thumb you could borrow, 90% loan to value at 90 basis points over base rate, and they would do it in nine days.

00:15:41:18 – 00:16:08:18
GUEST
So that is and in some cases, some banks were doing it almost without any documentation. So that is what the sort of high pitch that the banking sector got to it at that time. And, and of course, it drove an unbelievable gambling environment where you bought an asset. Well, hopefully not us, but a lot of people did, you know, and you bought an asset and then you thought you could turn it around in three minutes and set it on to the next people.

00:16:08:22 – 00:16:28:16
GUEST
And they were borrowing money. So when the, when the music stopped there, obviously a lot of equity was destroyed and a lot of junior debt was destroyed. Actually, a lot of senior debt was destroyed as well. So, and it was only not completely destroyed because of QE and banks being bailed out. Perhaps we can talk about that in a minute because this it’s relevant.

00:16:28:17 – 00:16:40:15
HOST
Yes. Come, come full circle. So, you said, protect. So, why why did you set it up? And what was the kind of the, the risk cost personally at that stage of doing it.

00:16:40:17 – 00:17:08:07
GUEST
So, so a potato, which means I protect in that in and there was some usefulness of my degree. And also means I put a hedge round as well. And Charles and Ian were experts at the whole property derivatives market. So we issued, with Barclays Capital, some, some, picks, property index certificates, and that was it, which is a proxy for IPG in the market, a really interesting investment.

00:17:08:09 – 00:17:41:04
GUEST
But the reason we set it up is because we were all business minded but entrepreneurial as well. And there are very few business managers in real estate investment. Very and very few people do who go about setting up a capital management businesses in real estate. A lot of people fall into those roles. Either they’re investors or surveyors who suddenly end up at the top of the tree, or they are, people who work for a bank in the bank shelves.

00:17:41:04 – 00:18:19:18
GUEST
They’re private equity businesses. And you see some good examples of that in 2006 seven, you know, HSBC, for example, you know, sold to their management all of their teams, or their businesses as well. So, so say creating a real estate asset management business is not easy. Ian was very good at it. And he and he had gone to Aberdeen City and read and he’d gone to Aberdeen and from Barclays and set about trying to put together a lot of different, sort of smaller businesses into one to build up an API platform.

00:18:19:20 – 00:18:45:22
GUEST
So when we all left in 2003, it that’s Gill was there. Charlie Weeks who you might know who he’s just recently stepped down as head of Barings Europe and Asia, is a super person. He was our head of business development, and I and I headed up the investment side and, and, and oversaw our deployment of our capital and the debt, financing it and everything else.

00:18:46:03 – 00:19:10:18
GUEST
So, so we had, we had the skills. We got very lucky with, some guys from EBS Wealth Management, who had just been, taken in by EBS to deploy about 10 billion into real estate because they had a massive wealth management fund that didn’t have any exposure. And this was 2003 four. So they appointed us as a UK separate account manager to run that.

00:19:10:20 – 00:19:35:00
GUEST
So that was just amazing. We issued quite a big tick, issuance, which paid us a very nice fee that gave us the working capital and and then and on we went and then we, we built up various funds and clients. And I think we had nine funds and clients by 2007. Wow. 2008. So it was, it was, it was pretty, pretty fast thing for sure.

00:19:35:02 – 00:19:39:15
HOST
And what was the what was the strategy from a real estate perspective at that stage?

00:19:39:18 – 00:20:09:23
GUEST
It was a generalist commercial real estate strategy. So we are in retail and industrial, which with the skills of some of the team, we recruited and a few offices, but not many. And looking back, it would that business wouldn’t work. Now because, I think cap, you know, institutional capital either wants real scale or, or specialism like a single track.

00:20:09:23 – 00:20:32:12
GUEST
Yeah. No control infrastructure for us. Exactly. And so to get to 2.5 billion of generalist assets and we started off in the UK and then we moved out into Europe, I think it was a, I think it was that sort of top of the market time in terms of there was so much money that you could earn reasonable fees from, from, from having a very general strategy, just being in real estate.

00:20:32:16 – 00:20:58:08
GUEST
And there was capital that wasn’t in real estate that liked us and wanted our skills. So, but I but that I think and as I look back at the good days, there were a lot of very good points about it, and we had a lot of fun and had made some good friends amongst our investors and our staff and, and the partners and the and there were a lot of mistakes that we made, which are for example, having of a nine funds, two were highly levered going into 2008.

00:20:58:13 – 00:21:21:17
GUEST
So all the equity was lost on those. One was open ended. So we scrabbled around and and managed to merge it with Threadneedle Street, but just right at the time of of Lehman’s, which was which was a, a big job, but we got it done and and threads took it on. So we, we resigned as the manager of it.

00:21:21:21 – 00:21:40:19
GUEST
But if you have an open ended fund and half your equity wants to go and half your equity says, don’t you dare sell it to the bottom of the market, you’ve and you’ve got. And we had 30%, 40% gearing in that fund. So the you sell your good assets to pay back your investors, then you leave the bad assets with all the debt you have.

00:21:40:19 – 00:22:03:22
GUEST
Stock and threads had a very good shape. But in those days, and they, had lots of cash in the JP, but they were unlevered, so they were able to take over our fund, which was about 100 million in size, and offer redemptions to those who wanted redemptions and, and, and offered shares to those who wanted to stay and pay down the debt.

00:22:03:24 – 00:22:35:21
GUEST
And that was go well then then we got one year’s management fee or something for resigning and we and it was the happiest lot of investors I’ve ever seen because you know and you can look now all the open ended fund redemptions that are all around us. And it’s a impossible situation unless you do something like that or and and and and it’s always comes back to this issue in fund management, you know, should there be open ended funds in real estate, you know, and it’s, you know, it’s people have different views on it.

00:22:35:23 – 00:22:42:18
GUEST
You know, I think history tells us that they’re not open ended when markets are in a poor state.

00:22:42:20 – 00:22:53:19
HOST
So you ended up, selling the business to Cornerstone Real Estate Advisors, which is now Barings, in 2010. Can you just talk to me about how that came about and why you decided to exit?

00:22:53:20 – 00:23:21:15
GUEST
Yeah, absolutely. So, the three main partners, Ian, Charles, myself, had about 60% of the business between us. Ian, 30. Charlie and I had about 15, maybe a tiny bit more. And we had a banker, Peter Smethwick. Great. Who’s who’s the Norwegian? So my favorite, style of investor. Just this, straight, toff, very nice people.

00:23:21:15 – 00:23:52:14
GUEST
And they, they get it and they, they were a great backer for us. So they had about 30 and then the rest of the management team had about ten. And, we had got through, we had the Lehman shock. And that was in the black hole in Q4 2000 and, eight. And we had so then we, had to decide what to do because, most of our capital was coming from fund the funds managers, they were running open ended models into closed ended funds like ours.

00:23:52:14 – 00:24:12:03
GUEST
So they were having redemptions out of the door of their fund of funds. And all of our time base had gone. Also our track record, it would take a had having been, you know, we went from I measured it from 2006 to 2010 to that five year period. It came out at naught all together. So we we went sort of six, seven, eight and a half way up, up above a then down.

00:24:12:03 – 00:24:31:23
GUEST
And then it seems like all that work for no return and two funds that lost all the equity. Luckily most of the funds were low or unlevered, but but it was a time of great, capital loss in, in real assets. So, we had a short term problem, which was how do you keep the business going?

00:24:32:00 – 00:24:57:19
GUEST
And we got a great staff. A clear platform, a well-run platform. And the answer to that was MassMutual. A for the fourth biggest life insurer in America, coming over, and saying right now that the markets have crashed, we want to put a billion into Europe, but rather than us appoint a separate account manager, pay them, you know, 50 bits.

00:24:57:19 – 00:25:32:18
GUEST
Yeah. We want to be buy you and then we’ll put that money through the again platform. It’ll get called Barings or Cornerstone whatever. And then but all the stuff it didn’t have any European staff didn’t have a European offices. So the whole architecture of the game, it carried on the, the other investors were really happy because it was clear that then there would be fees coming in, which meant the staff would stay and their and their money would be looked after in the funds that they were in, which obviously, in tough times, you’ve got to stick with, a fund rather than leave and do something else.

00:25:32:20 – 00:25:59:17
GUEST
And, the and they paid us, a total of about sort of 15 to £20 million for the platform, which we were very pleased with at the time. I’m about £2 million, out of it, pretax. And, and it was a happy result and I think it, it solved a lot of issues about the succession of the business, and, and all of that.

00:25:59:19 – 00:26:22:03
GUEST
And it also meant that, you know, it was in tough times, I think, you know, everyone quite likes a big investor. There might be more bureaucracy and, and, you know, paperwork and, and, and, just be able to answer to but, you know, there’s, you know, you know, that, MassMutual and Barings for management is a huge in a business that carries on.

00:26:22:03 – 00:26:47:21
GUEST
So and, and that’s worth a lot, I think, in, in those tough times when new people have young families and, you know, and all of that. So, so that was a great so there were lots of very good experiences that day ago. And the and the learnings for me were don’t go wide into Europe, into markets where there and people who are much better investing than you because as a UK manager, you’ll you’ll get a get second best.

00:26:47:21 – 00:27:09:06
GUEST
The locals know where the best deals are. And then also control your capital management side of it because we had some relationships where we weren’t in charge of capital raising. So and those where it would have been a good time to raise capital after 2008 nine chose not to sort of raise capital because they thought it’s too risky.

00:27:09:08 – 00:27:37:08
GUEST
So that’s fair enough. It’s their decision. But, and then I think, leverage as well, which is that, you know, volatility and your leverage creates a lot of volatility. It might increase very it might improve your returns in the in the short term. But if you have high leverage getting over a market cliff and let’s just say 2223 is a market cliff, you’ve got an existential problem in your business.

00:27:37:08 – 00:27:56:05
GUEST
And so as you’ll you’ll be pleased to hear, Nucor is net cash. And we’ve got almost no leverage in the business really that. Yeah. Yeah. Very much say because well let’s come onto the Nucor bit in a minute. But just to finish off ago. So amazing times. Great business did made a bit of money out of it.

00:27:56:09 – 00:28:16:19
GUEST
But made a lot of good friends and learned a huge amount. And actually the the cornerstone business was run by a guy called Dave Riley at the time and who I got on with extremely well. And he, always had a phrase, which is that, you know, property wasn’t about location, location, location. It was people, capital locations.

00:28:16:20 – 00:28:42:18
GUEST
So quite similar to what you’re getting at in your, in your podcast title and. Yeah. Property or capital. Yeah. Capital funds, property. They’re pretty much the same. So, and it’s and it’s so true. You can’t. Yeah. You might have the best location, you might have good property, but if you’ve got the wrong people running it, that’s, that’s going to come there and, and the same, you know, you can good people can get you out of holes with bad property if you’re in them.

00:28:42:21 – 00:29:15:24
GUEST
So the combination of those three is, is really key. And he was another mentor for me as well. Dave. More serious than Chris Nichol. But but running a fairly big, you know, sort of American driven fund management business. And he’s, he’s subsequently retired, as well. But I then, I then worked for about 18 months for cornerstone and then after my handcuffs were sort of, handcuffed, I was able to then resign and get new core capital again.

00:29:16:01 – 00:29:36:01
HOST
So you made you said you made a show of £2 million. Is that. Yeah. Allocated straight to a nice, nice property in the countryside. And, you know, a couple of nice holidays or. Yeah. What was, you know, a bit of a break. Does it sound like quite a quite a stressful few years. Yeah. What did you kind of do with, with the money, what was, you know, how did New Core kind of come around.

00:29:36:01 – 00:30:01:03
GUEST
So in 2011 I was 40 and, I wasn’t married, and I didn’t have any major, commitments. And so and I had this idea about NewCo capital, which was that social infrastructure and the real estate later, it was a critical part, a core part of society’s needs. It was new to the institutional mainstream, hence new core about.

00:30:01:03 – 00:30:27:01
GUEST
And not many people were doing it. And and it seemed to me that it had tailwinds. Government was stopping the need was there. You couldn’t you couldn’t do it on the internet. And, and that there were continuing headwinds for retail, offices, etc.. And so it was I was I, cornerstone didn’t want to go into these areas.

00:30:27:01 – 00:30:44:19
GUEST
They wanted to stay in offices and industrial, which they did. And, so for me, it was right, okay, that all of them can set up new core. And I had so I had the working capital get the business gang, and I had enough money to put into the first fund to get some other people to invest in as well.

00:30:44:19 – 00:30:59:01
GUEST
So a bit of co-invest. So it was actually the first year no one was interested in social infrastructure in 2007. So in 2012 when we did our first fund, it was like £2 million raised and it was 1 million of mine. So it was it was a, it was, it was it’s a.

00:30:59:01 – 00:30:59:11
HOST
Lot of hard.

00:30:59:11 – 00:31:31:14
GUEST
Money. Yeah, yeah. That’s right. So if you, if you took your 5 million into the thing and put it back and you went back to 2011, did it, then you know, you definitely be having a few nice holidays and, and, and relaxing. No. If you, if money was your key objective. So, so yeah. So there was but as a result, an absolutely brilliant asset class to be in because we set about creating a hub, a new core that what that understood all of the market dynamics of this area of real estate.

00:31:31:16 – 00:31:41:02
HOST
And just just to be clear. So social infrastructure, correct me if I’m wrong, is education, healthcare, sciences, roadside and transport, storage and waste management. Yeah. Is that right? Just in terms of.

00:31:41:04 – 00:31:41:13
GUEST
So we.

00:31:41:13 – 00:31:43:02
HOST
Know you would classify.

00:31:43:02 – 00:32:15:15
GUEST
It. Yeah. So we would define we would define social infrastructure as the the products and services that society needs to function on a daily basis. So that is things like education, health care, waste management, funeral services, pathology, some storage uses and so on. And, and, and for us, the they they’re all asset backed but essentially and we wanted to own the freehold assets leased to operators working in those areas.

00:32:15:20 – 00:32:39:12
GUEST
And that’s what we’ve done ever since. There are other ways of getting social infrastructure return risk exposure. You can own equity and you could be you could buy Southern Cross like Blackstone did. And you know, when they bought it, it was in pretty much unlevered, asset owning, care home company. When they sold it, it was a highly leveraged, system.

00:32:39:14 – 00:33:07:03
GUEST
Okay. Which got listed and, and the prop K that had a load of other debts against it as well. So and so there were investors when Blackstone sold who were taking leveraged debt, who were taking leveraged equity, taking leveraged property. So there are lots of ways that you can you can get your exposure. For us, it’s very clear we want to own the real estate that on a freehold or long leasehold basis, that we lease to operators in those areas.

00:33:07:05 – 00:33:36:23
GUEST
Motorway service operators, funeral services operators, clinical healthcare, whatever it is. And but with the underlying thread that what they do is needed by society, it’s often under provided by local authorities and the housebuilders who work with them. Because if you’ve got a massive housebuilding project of 5000 houses, the social infrastructure might be 5% of the total value of that.

00:33:37:03 – 00:33:53:00
GUEST
So the housebuilders don’t care about it, so it gets forgotten. And but that’s great for us because we come along and provide it and the demand is there. And then from, from, from service users and the and the demand is there for that from the tenants who we work with.

00:33:53:02 – 00:34:07:11
HOST
So you put your money right, you know, you raise them, you put your money into the kind of the fund you have raised, a couple of other million quid, you kind of built a team, you got your kind of your strategy and your your resource. How did the business evolve and what did those early days look like?

00:34:07:11 – 00:34:29:14
GUEST
Yeah, absolutely. Well, we’re now up to about 500 million of assets in the management. And the fifth fund we raised is 190 million of equity from institutional investors. So a long way from number one. But the what we did at the early days, we took on, a separate account, clients, that was a family property company that had some fairly traditional assets.

00:34:29:16 – 00:34:48:04
GUEST
And we and we’d sold them out of those and put them into some, some long term and, fairly core and interesting social infrastructure, real estate. And that and that client relationship continues now. And a few years later, actually, we took on another one as well. So that so that gave us enough income to sort of pay me a salary.

00:34:48:10 – 00:35:24:12
GUEST
Recruit Harry savory, who came in right at the beginning, is now a CIA and, and, and a significant partner in the business and, to, and, and to sort of keep the wheels running. But as always, if you had 500 million back then, you would you would have had the most amazing product. And then we got by the time we got to this place where bond yields were just artificially low, all core real estate was getting overpriced because it was just linked to, you know, people were taking a, you know, bonds it one and a half, take three on that.

00:35:24:12 – 00:36:04:03
GUEST
So we’ll take a 5% IRR and we’ll pay 2%. Therefore, for an industrial property in London and said that now that we’ve had the bond spike, we’re back into a dislocated market where it, where it’s really the whole core part of social infrastructure is very interesting. Again. So but so we had to manage our way through the, the, the bit between 2012 and 2022, growing the business bit by bit, smallish funds only by 2017 when we raised on 2018 when we raised from four, which was about 85 million, did we get, to any sort of scale from a commingled fund?

00:36:04:04 – 00:36:23:11
GUEST
And only really now, when we were having raised 195, has it got to a proper scale where we can really execute. And actually we’re now raising another core fund as well. So it it was a very slow process, but and it was also a slow process because I was determined that we were going to stick to social infrastructure.

00:36:23:15 – 00:36:55:03
GUEST
We could have taken on office mandates or mandates or all sorts of other, things. We could have taken on mandates and de fees and, and fund managers go wrong when they take, you know, 15, 20 basis point fees just to get scale, in my view, because you can’t service it properly. And also, I was very keen that we would manage capital for like minded investors and which has led us naturally to things look to people like so local government pension schemes.

00:36:55:03 – 00:37:21:06
GUEST
But that’s not easy to to, to get into and and I did want to get to Europe as well. So we, we put some constraints on the business that meant that we didn’t spiral like vertigo has to 2.5 billion with lots of leverage. And we got to the point at the end of last year where we were about 500 million, a lot of dry powder, more cash than debt.

00:37:21:08 – 00:37:39:24
GUEST
And I think our total debt across the whole book is about 70 million out of 500. Well, and I think and, and, and, and all of that, that other than 7 million is fixed and, and that 7 million said to me, it’s supposed to be paid off as well. So say completely different. But I said to myself how to take it out.

00:37:39:24 – 00:38:02:02
GUEST
And after that, after the financial crisis, if I don’t none from that whole five, six year experience, amazing experience, but then learn from it. I shouldn’t be running a fund manager business, so I did learn from it and I’m still running if I manage a business. But now the decade ahead has got a whole raft of new interesting challenges and constraints.

00:38:02:02 – 00:38:05:01
HOST
But it gives you focus and a thesis.

00:38:05:01 – 00:38:05:07
GUEST
Yeah.

00:38:05:10 – 00:38:12:04
HOST
And, I guess you say no an awful lot, but when something comes up, it’s pretty big. Big? Yes.

00:38:12:06 – 00:38:40:23
GUEST
It’s easy to, you know, it’s easy to just accept money from any investors, because you’re getting fees from it. And, and I think managers should look a little bit more carefully. Everyone says KYC. It’s a hackneyed phrase. No, your client, but my God, it’s the most important, thing. You know, and, and and and is your client base consistent with your ESG and impact statement, for example?

00:38:41:00 – 00:39:16:12
GUEST
You know, people everyone has to make up their own mind on these things. But for Nucor, we really firmly kept to, a, a very tight architecture in the business that I think makes it a sustainable business. And, and sustainability. Sustainability is not just about having future proofed buildings a sustainable for managing businesses, having a business that that functions through or cycles, that looks after all its stakeholders, and, and is doing something useful, managing capital in a useful way for the long term.

00:39:16:14 – 00:39:24:07
GUEST
So so yeah. So I’m, I’m pleased that the, the lessons from UK are embedded in the new core business.

00:39:24:09 – 00:39:28:14
HOST
Can you talk to me about what you mean by an asymmetric return profile?

00:39:28:16 – 00:39:59:18
GUEST
Yeah. So trying to, buying a property is essentially about buying an asset and, getting a negative free options. Okay. So if you, by an asset, it is at its market value for industrial and you get planning consent to turn it into student housing, and you double the value for it, that is, that is an asymmetrical return because you bought it for market price.

00:39:59:20 – 00:40:17:12
GUEST
Sure. If you dig get you’re planning and you sell it, you might get the same price or a bit necessarily, but pretty much what you started with and but let’s say your downside is there for a 0% return on your money. But you’re upside is two x, and over a couple of years. So sort of 50% IRR or something.

00:40:17:14 – 00:40:50:05
GUEST
And the and that is because you bought something which had an option embedded into it, the optionality of taking it through for student or for some other use. And you didn’t have to pay for that option. So the converse of that is buying an industrial property at the, at the, at the price that that the consented student scheme would have for the land and saying, oh, well, we want to do students, we’re just going to pay out for this because we know it’ll get consent for student.

00:40:50:07 – 00:41:11:04
GUEST
Now then you’ve paid twice the price that you should have paid. And guess what? It doesn’t get its consent and you’ve lost half your money when you set it for the original industrial price, and you’ve had a lot of sort of hassle on the way through. So that’s there. That’s the asymmetry of returns. And then every investment we’re looking for, we’re looking for optionality.

00:41:11:04 – 00:41:35:11
GUEST
So you might have an asset which is leased to a tenant. And and you think that if the tenant goes bust, you can get it at a higher level. That’s great because that’s not usually included in, in the price. If, if you are, expert about, you know, the levels of rent for that sort of asset, you then and again, the optionality gets carved away as you take these are listed buildings.

00:41:35:11 – 00:42:05:08
GUEST
That’s taking away optionality. The green belt, same, long leasehold properties, horizontal interests, freehold assets or least leases with covenants over them all these things take away your options in favor of someone else. So ideally for me, buying assets where you don’t have any of that, you buy the nice and clean and then you can get through to the outside through a sensible business plan over time.

00:42:05:10 – 00:42:30:21
GUEST
That’s that’s our thesis of investment. And there’s a rule of thumb in our portfolio that we wouldn’t mind any more tenants going past because they, in the case of all the funds, the the tenants have put more money into our buildings often than we do buying the buildings. We’ll buy something vacant and then release it to our tenant at a nice low rent, and they will, and they’ll put a load of money in as tenants improvements.

00:42:31:00 – 00:43:00:15
GUEST
So even if they go past, someone will then come and pay us market rent for that, that improve building. So we still make a decent return on what we’re doing. But then going back to sustainability and the rent is at a sustainable level. The building has been sorted out and looks nice and is environmentally future proofed. So you’re getting through these, the sort of the key points of what is a sustainable investment and that’s very important as well.

00:43:00:17 – 00:43:04:00
GUEST
And alongside that asymmetrical risk return.

00:43:04:02 – 00:43:12:16
HOST
What type of, you know, lot sizes and ticket sizes do you typically. Right. And where are the locations in terms of the properties that you typically buy as well?

00:43:12:16 – 00:43:36:00
GUEST
Yeah. So where of 2 to 20 million is are UK and probably sort of 5 to 15 is our sweet spot. But we would go bigger now. For the right to we just bid on something in the 20s. And main area geographically is the East London and then heading out to Bristol and Bath.

00:43:36:02 – 00:44:02:13
GUEST
And that’s because those are markets we know. Well, they’re close to our office. So if we’re dealing with architects or planners or taking tenants around or whatever, we’re we’re only an hour or two from the building. I will say have a, strong sense, which again, is lesson from the days is which is that there are much better property investors than me up in Manchester or in Leeds or in Edinburgh and who know the market backwards.

00:44:02:13 – 00:44:23:08
GUEST
So, I prefer to really get to know a local geographical area. And which, which we, the investment team has done. And then, you know, the agents, they’re, you know, the local authorities, you get really good deal. Say from what’s going on, you’ve got a good understanding of a lot of the land and that’s work for us.

00:44:23:08 – 00:44:44:14
GUEST
And, you know, we’re not trying to be, you know, you know, 50 billion or something with, natural next stage of the growth and to get up to about a billion. But you know that you can there’s 1 billion pounds worth of real estate within, you know, half a mile radius of our office easily. So. So you don’t have to go, you know, off to the Scilly Isles or something to, to find it.

00:44:44:14 – 00:44:47:00
GUEST
Yeah. Okay.

00:44:47:02 – 00:45:09:10
HOST
You you came a B core, a couple of years ago, one of the first, vessel managers to do so. And I also read that your management platform is carbon neutral. And you have a foundation as well, which is responsible for distributing at least 10% of the profits to charity. And you and your employees can volunteer up to 10% of their time.

00:45:09:12 – 00:45:27:20
HOST
And you’ve also donated 600,000 pounds, to a number of charities since 2011. Can you just talk to me a little bit about, values and principles and where that fits in and why you’re so committed to, going so far, with this as well?

00:45:27:22 – 00:46:14:05
GUEST
The beacon, certification is great. It is just that, an external certification so that the real test, I think, is, you know, when you come into our business, it is there that balance of, you know, looking after all your stakeholders and, and I hope there is an I hope, you know, think that there is as well, because we try hard, but it’s the principle is that if if you look after your different stakeholders and that is your investors, obviously your tenants in your buildings, your staff who work for you, your suppliers who are, who are doing hopefully a good job supplying you with advice, services, legal services, whatever.

00:46:14:07 – 00:46:41:06
GUEST
And, the communities that in which your buildings sit and your, an environment as well. So trying to not build lots of new buildings because there’s just more, you know, the carbon and material into the atmosphere and the environment. Try and repurpose buildings, for useful uses, futureproof them, try and get your tenants to reduce their utilities wastage.

00:46:41:08 – 00:47:08:14
GUEST
Understand what the carbon emissions are, all of these things, if you try, if you do them in a balanced way and for a long term purpose, then your shareholders will benefit much more in the long term than, than than they would. And the proof of the pudding is just absolutely there now, which is that Nico is in a strong position for the next decade because of everything we’ve done on that basis that I’ve just described.

00:47:08:16 – 00:47:32:08
GUEST
And, and we are and we’ve got an excited team, we’ve got capital to invest and we’re and we’re looking forward. So many fund managers at the moment will have significant legacy issues. You know, just look at anyone who’s got a value add office fund anywhere in Europe. I mean, they’ve lost all their equity. So how do you go and how do you go and tell us is that how do you raise your next fund?

00:47:32:10 – 00:48:00:10
GUEST
You can’t. So, it’s, it’s and I again, I don’t like it very much. It sounds really sort of holier than than is definitely not meant to be, but I, I have felt since the financial crisis unbelievably strongly that capital needs to be managed in a different way to the sort of short term plutocratic model of the 2000s and, you know, potato, everyone.

00:48:00:10 – 00:48:26:09
GUEST
We were all we were all doing that until 2009. And look what happened. The whole world blew up and governments saved fund managers and banks because, yeah, well, for whatever reason, that’s a whole separate podcast. But but but it was wrong. And and so then we had QE and then at some point QE had to be unwound.

00:48:26:11 – 00:48:54:04
GUEST
And as QE was going to unwind, it was going to be inflationary. So you could see these economic things coming through. And to keep managing capital, using lots of leverage. And and a and the most, the biggest sin, pretending that long term inflation and a liquidity premium, ie the gilt should be at 1.5% was just crazy.

00:48:54:06 – 00:49:26:10
GUEST
So and, and but but most of our managers have fallen into that trap. So we sit here in 23 with, a lot of equity capital destroyed in real estate. And, a lot of, platforms thinking what to do. And, and, and I hope that as a result, institutional investors will make their fund managers behave in a different way in the future because, oh, it’s just these on their money.

00:49:26:13 – 00:49:43:23
GUEST
When we get to the next half cycle or full cycle again. Now, ironically, obviously now is probably the time to to level up and do short term because you’re going to get into the dislocation and get out the other side. So there’ll be managers selling that story. But I think, you know, capital management is a very long term business.

00:49:44:00 – 00:50:10:00
GUEST
And, and and you talk about DC and DB pension funds, you know, they everyone wants long term exposure to sustainable assets. And I think wrap this into what into the into sustainability. For me there are four tiers of sustainability. So asset level have assets that are sensible, rents that are functional that the tenants have got, you know, lots of people to serve in the community.

00:50:10:02 – 00:50:41:14
GUEST
That’s your asset level, fund level, onshore, low gearing, long term structures, sensible fees, all the rest of it. Funds pay the tax properly. That’s number two. Sustainability. Then my third tier sustainability is the manager. How does the manager behave being a because one way of expressing it but really just courteous common sense not greedy well behaved managers.

00:50:41:16 – 00:51:02:04
GUEST
And and you know that that’s who should win capital from investors. And then my fourth tier of sustainability is what are the principals who own these private equity real estate businesses, private equity equity businesses whatever. What do they do with their money. So in answer your question, I would never buy a yacht or a third house or a second home.

00:51:02:04 – 00:51:28:03
GUEST
You got to have one house is fine, thanks. But it you know, you’ve got to use a decent chunk of your own money to help solve these twin crises. We’ve got a climate crisis, and we’ve got a social justice crisis. And, and and I don’t understand how anyone who is rich at the moment isn’t using their money to, try and help out in those two areas.

00:51:28:03 – 00:51:45:22
GUEST
And then what’s the point in saving up a load of money if the planet isn’t will net the planet over here? But humanity might not be here in 25 years time. I was just crazy, isn’t that? I mean, why it’s. And yet unbelievably intelligent people keep hoarding money for themselves and they take it offshore so they don’t pay the tax.

00:51:45:22 – 00:52:10:09
GUEST
So the governments, you know, the UK governments tax position is awful. So so that so those are my four tiers of sustainability. Principles manager fund assets put them all together. And that I think is the ecosystem that capital should be managed by. Unfortunately it it where whales or fund managers, are doing that.

00:52:10:11 – 00:52:28:04
HOST
Does that because there’s too many handicaps in place or they don’t know how to do it. Or is it, is it a point of they’re just not going to be able to raise capital if they don’t do it? And actually it plays into your hands really nicely, being very genuine in terms of the kind of the vehicle and the and the proposition that you offer.

00:52:28:06 – 00:52:52:16
GUEST
Well, it’s human nature, isn’t it? You know, that, that, that, that how people behave. It’s what people learned from the last sort of 15, 20 years of, of markets. But and, and, you know, to be fair to all people running for major businesses, governments, bail them out and said, you fucked up in seizing my language in 2009.

00:52:52:16 – 00:53:23:17
GUEST
Don’t worry, we’re going to bail you out with QE. And they did and and said, well, fine, we just carry on then. And that is absolutely going to reap a whirlwind because there’s no bailout from the current position of where UK, US governments are doing. Yeah. Hi. Gilt yields, just repricing risk assets throughout the world and also making it incredibly expensive for governments to fund their debt.

00:53:23:19 – 00:53:58:22
GUEST
And and of course, if you’re paying in the case of the UK government, 20, 30 billion a year more in interest, that’s 2030 billion a year less for schools and healthcare and social care. Looking after the poor areas of society. So, so say we’ve, we are in a very, very tough economic decade ahead and, and and of course, then that leads to, nationalism and protectionism and all of these things that we haven’t had to live through in our lifetimes really date.

00:53:58:23 – 00:54:15:00
GUEST
But of course, we’ve seen the rise of, of, of, of, of populist politicians and so on, so, so the whole thing is neat and, you know, and it all comes back to capital management in the end. And that’s why I think capital management needs to be done differently.

00:54:15:02 – 00:54:32:23
HOST
Can you talk to me a little bit about, assembling a building high performing team because you’ve had a very stable, team for a long time. And people who might not know the new core business. Can you just tell me who’s in your business and how you how you’ve gone about kind of incentivizing and retaining and, you know, hiring, frankly, as well?

00:54:33:03 – 00:54:54:12
GUEST
Well, if you’re watching this team, I don’t really mean it, but, I have got a great team. So, the first thing to say is that, new course management and, and I own about 52% of the business just under. And, and the rest of the equity, we’ve given away to, members of the team.

00:54:54:12 – 00:55:18:01
GUEST
So I’ve got my CIA. I won’t give the exact numbers they’ve got, but they’ve my CIO and my CEO have both got very material stakes out of that remaining 48. My chairman, Andrew Baum, it’s got a, 10% stake in the business. So he’s very much engaged in what we’re doing. And we have, in total nine partners in the business, who are actually employees.

00:55:18:01 – 00:55:42:17
GUEST
So we play we pay employers, employees, National Insurance on their salaries. And that’s an important point. But they have an ownership stake as well. And, by spreading the equity in the business, we’ve got a much better business in terms of alignment. And motivation and, and, and longevity of staff because you reward the people you want to keep.

00:55:42:19 – 00:56:02:10
GUEST
And obviously, if they leave to go and work for a competitor, I like you to lose that equity because it’s a sort of good leave a bad lever provision. And and, and so it does all the right things and, and as it relates to Harry savory, Misha’s been with me, he since six months after the business got going.

00:56:02:13 – 00:56:32:02
GUEST
So write me a letter. And, and you said, can you set it up? Are you looking for, an assistant on the investment side? And, and so he’s, been with the business over ten years now. Neil sako Asia has been with me about eight years, and, and again, as a material equity holder, Kate Sandal, who’s, sustainability director, is, we’re really pleased Kate joined us.

00:56:32:02 – 00:57:11:04
GUEST
She joined us about two years ago, and she had been, the director of lab, which is the, the charity behind the beacon movement. And, she actually went to work for another firm for a few months, having left being a lab and wasn’t really enjoying it. And and I was having a coffee with her. So, we got her to become, director of sustainability here, and that’s been, she’s just done so strong on policy and on the sort of common sense so that, courtesy around sustainability, she’s had to learn a lot about real estate, because a large part of that role in it, at least a third, if not

00:57:11:04 – 00:57:44:01
GUEST
more, is about environmental, you know, future proofing and about measuring your carbon. Emissions and, and all of that. So which really comes from a property and asset management side, not from a, sort of sustainability policy side, but that’s great. So, yeah. And, and, and that and that really is the but the, but the strength of the business has been in, in giving away equity, subject to people hitting targets, of course, and doing what they’re meant to be doing.

00:57:44:06 – 00:57:59:05
GUEST
But once they’ve got the equity, they’re, they’re really engaged in the business. And, you know, you’re not worrying every day that they might go off and might be someone else. Well, they might, but, I think we’re hopefully big enough now to, to, to sort of be over that sort of hump.

00:57:59:07 – 00:58:04:24
HOST
You mentioned your, in the process of raising your sick funds. How much are you looking to raise your sick fund?

00:58:05:00 – 00:58:25:17
GUEST
So this is a core fund. It’ll be a flagship core fund of 375 million of equity, from probably local government pension schemes and other corporate pension schemes. UK functional real estate leased to social infrastructure operators. So yeah, it’s, we’re going out now. It’s, it’s it’s obviously a market that not that many people are raising capital into.

00:58:25:20 – 00:59:06:14
GUEST
But there is a tailwind, which is because the sectors performed very well through the sort of, the the trashing of the capital markets in Q4 last year. And, and we’re still delivering decent returns. It’s, I think we’ve got a good chance of raising it. And because the sorts of asset you are aiming, you can when you get an opportunity at a lease event, or just by working with the tenant, you can improve those buildings for social infrastructure uses, see if you’re improving social infrastructure that I think sensibly counts as positive social impact.

00:59:06:18 – 00:59:33:07
GUEST
You know, in the it’s most obvious case, we buy a vacant building, convert it into a special educational needs school. And this it and 120 children are being taught there a year later. That’s a very easy journey to measure what you had to start with. And, and that that’s 120 new places for season. And all done in a way where, where you’re making a sense of return for the fund tenants have a sensible rent.

00:59:33:09 – 00:59:53:23
GUEST
And also if you’re refurbishing a building, hopefully you’re insulating it and putting in, you know, the sort of air source heat pumps and, and solar on the roof and all that to try and reduce the, the fossil fuel output and the cost of it. So, so it’s a good so it’s so, so I think those tailwinds are there.

00:59:54:00 – 01:00:23:11
GUEST
And also I think investors are looking at well saying if we get strong and continuing inflation, which person I think is quite likely, what do you invest in to protect your purchasing power of your capital? Because if you bought a ten year bond at just sub 5% yield, now, you, could get locked in to a scenario where inflation runs at eight 9% and you lose a lot of capital value on your bond.

01:00:23:13 – 01:00:49:11
GUEST
If you wanted to sell it in the secondary market. So, and then obviously we know the travails of traditional real estate offices in particular, going through their sort of, you know, shopping center moment, should we say, and, so, so there are limited places to own real assets, which should perform through a tough economic environment.

01:00:49:13 – 01:01:08:01
HOST
As we draw to a close, a question that I ask anyone that comes on the podcast is that you had 500 million pounds worth of capital. Who are the people? What property? In which place would you look to deploy? That capital. Take your three, seven, five, six fund out of it. How and who would you go about deploying that?

01:01:08:01 – 01:01:25:01
GUEST
Yeah. Well, absolutely. You know, you can’t say sort of motorway service areas and veterinary practices and all that, which is which one we love to. But instead of trying to do that anyway. So I, so I, I’m, I gave this thought on that and I thought, I hope you wouldn’t mind if I slightly bend your rules bad.

01:01:25:05 – 01:01:34:09
GUEST
Which is that I’m mean, if I could take your 500 million and go back to 1792, right. All right, so we have in 1792.

01:01:34:11 – 01:01:37:14
HOST
How much is it worth if we go all the way back? It was 1792.

01:01:37:15 – 01:01:38:04
GUEST
It’s 500.

01:01:38:04 – 01:01:39:20
HOST
Million. You’re hopeless. Okay, fine.

01:01:39:20 – 01:01:42:09
GUEST
Yeah. And they were. Maybe it’s time. Maybe it’s about £50.

01:01:42:09 – 01:01:44:08
HOST
Yeah. Time value of, exactly.

01:01:44:08 – 01:02:16:04
GUEST
But. So there we have, the Duke Sutherland. He is, he owns that pretty much the whole of, of Sutherland and, and he is kicking off, all his, tenants and, and, taxman, which is the name of this sort of of the, of the so licensees, doing their local farming around the Highlands and, and really letting the whole of the Highlands to, big tenant farmers who cheap got much more hardy.

01:02:16:07 – 01:02:37:15
GUEST
So, so we’re going to see the whole of Sutherland getting deforested and, and, and and turn it into a desert, basically. And, so I was thinking about this and that, which is that we would go on to do Sutherland and, who, who was doing it because he wanted the money. And I think for 500 million he would sell.

01:02:37:17 – 01:03:16:05
GUEST
And and his agent was a guy called James Locke, who, was probably the most hated man in Scotland as a result. But he was clearly an unbelievably good land manager because he managed that sort of sheer act through the Highland Clearances, all these poor people, and off they went to the coast and, and say, we’re going to use James to not do that, but to manage the Highlands in a, in a, in a much more, sensible way, keep the Scots pine, keep the biodiversity and, and it’s going to have an interesting impact as well because I heard of, you know, as looking at your previous podcast and someone else was talking about

01:03:16:05 – 01:03:44:14
GUEST
afforestation or, or stopping deforestation, which is great, but this one has because of course, what happened is when you had the Highland Clearances in 1792, on to the 1830s, you had this massive emigration of Scottish people, to America and the and one of the outputs of that is that a Scottish person which America and spawned a populist president.

01:03:44:16 – 01:04:06:16
GUEST
And I was wondering if maybe if we changed history back in 1792, that that might not have happened and maybe we would we would be in a sort of slightly different, framework now, as they say. And you tread on a butterfly back in prehistoric times and, and it changes the world, today. So, so that’s that’s my 500 million bio file.

01:04:06:17 – 01:04:17:11
GUEST
Sutherland. Keep it as a wilderness. And, and let the people who live there continue living there. And and and James Locke will be remembered as a nicer person for it.

01:04:17:13 – 01:04:25:17
HOST
And if we were to, do it in today’s context, who and how and where would you look at it?

01:04:25:20 – 01:04:59:05
GUEST
Say, then they all right, say, can we can we, can we work with the Belizean government or another sort of coral reef government to, to protect, say that actually Belize has done an interesting thing. It did a blue bond, which was that it refinanced some of its very expensive national debt through the American philanthropic Foundation that charged it a much lower interest rate on that, to ask for a portion of it in return for the Belizean government protecting and enhancing its barrier reef.

01:04:59:08 – 01:05:29:04
GUEST
So the Belize Barrier Reef is the second biggest barrier reef in the world. It’s the most healthy, it’s 40% healthy, so 60% bleached. So it’s say it’s been a poor condition, but these but deploying capital into land based initiatives that can, change our ecosystem stem for, for the better. I think that’s what we have to do with our money so that again and and guess what?

01:05:29:04 – 01:05:52:13
GUEST
You know, that is good business sense as well, because the interest rate that the foundation is getting on their money is, is about 5% instead of say, 15%. But the positive impact that that has and it makes Belize a, more choice for any country reduces that sort of social, a sort of friction in the country. And, and it’s a better investment for the investors.

01:05:52:19 – 01:06:14:02
GUEST
So I, I believe strongly that, we need to use the capital that we have in, in ways that, that, that don’t just make a financial return, but actually have long term benefit to solve either that climate crisis or that big social divide that’s been growing since 2008.

01:06:14:04 – 01:06:32:16
HOST
Well, look, if, if Harry, saver is interviewing anybody to join his investment team and ask the old, interview question that I’ve asked you, I think you’ve, you’ve shared a couple of insights in terms of maybe how people could navigate that question in terms of where they would deploy the capital to get on to the next stage of the interview process.

01:06:32:16 – 01:06:51:19
HOST
But, Hugo, you’ve had a fascinating career, very interesting background, lots of learnings that you’ve clearly taken and, thought long and hard about, but then clearly actions. And I’m really excited to see what you and the rest of the team go on to, to do in this rather challenging investment management landscape.

01:06:51:21 – 01:06:52:23
GUEST
Thanks, Matt. Thanks for having me.

01:06:53:04 – 01:06:54:22
HOST
Not at all. All the best.

01:06:54:24 – 01:06:55:06
GUEST
Thank you.

00:00:00:05 – 00:00:31:12
HOST
Welcome to the People Property Place podcast. Today I’m delighted to say that we are joined by James Lass, Head of Operational Real Estate at Swiss Life Asset Managers. Suisse Life Asset Managers has more than 125 years experience as a real estate investment manager in Europe. In the UK, they provide three principal investment services to a broad investor base UK core funds, UK separate accounts and joint ventures, and UK value add strategies.

00:00:31:14 – 00:00:47:16
HOST
Prior to joining Swiss Life, James worked at Schroders as a fund manager responsible for the Schroder UK Real Estate Fund. He started his career at Allsop before moving to SourPls and like I said, I’m delighted that James is joining me on the podcast today, so welcome to the show.

00:00:47:18 – 00:00:49:16
GUEST
Thanks, Matt. Thanks for having me. Looking forward to it.

00:00:49:19 – 00:01:06:10
HOST
Not at all. Well, look, I’m really excited to to unpick your your background and career and, dive a little bit deeper into, how you see the market at the moment. Like I said, off mike, you’re a hard man to try and pin and, do do a little bit of research on in terms of what you’ve been working on.

00:01:06:12 – 00:01:25:04
HOST
But I will do my best to try and pull it out of you and, and share some of those nuggets with, with everyone. But, where we start this podcast is, try to understand how and why you, you got into real estate because, certainly of the research that I did, you didn’t didn’t go straight into it.

00:01:25:04 – 00:01:26:05
HOST
You didn’t study it straight.

00:01:26:05 – 00:02:05:20
GUEST
Off the bat. No, it didn’t study. Did politics at university, after I left school. And so I had a passing interest in real estate, but I hadn’t really joined the dots over that. And the prospect of it as a as a career. And it wasn’t until, I got work experience, an internship in the summer holiday before my last year of my degree that the penny dropped, and I realized that, real estate as a career was, was a viable and fun, exciting option.

00:02:05:22 – 00:02:30:09
GUEST
And I’d seen some friends get similar work experience opportunities, and it looked like the right combination of being out and about and not completely deskbound that old thing about dealing with a tangible asset, and something that’s integral to, to everyday life and an industry where you can be sociable and use people’s skills. So a good mix.

00:02:30:11 – 00:02:43:15
GUEST
And that led me to doing the, the Masters at what it, what was city straight after university over to you as part time was was working.

00:02:43:17 – 00:02:50:16
HOST
So do you have any friends or family in property or where did what is kind of the a career in real estate into your psyche?

00:02:50:17 – 00:03:15:16
GUEST
Not really. I mean, there was some some family members in, in the industry, but not, not close family members that I’m in regular interaction with. So it was more through, as I say, seeing friends get get work experience them, enjoy what they were doing and looking exciting. And so following up and getting that, that experience myself.

00:03:15:16 – 00:03:17:08
GUEST
And then it sort of snowballed from there.

00:03:17:13 – 00:03:21:08
HOST
So did you, did you get the job is also you started?

00:03:21:10 – 00:03:44:23
GUEST
Well, I actually worked for a development, a startup development consultancy straight out of university where the, the owner of that business I’d met at my internship, he’d gone out on his his own, asked me to come along with him. It was a small team at the time. That business actually failed after a year, and then I moved on to all sorts.

00:03:44:23 – 00:03:54:20
GUEST
But for that year, in the first year, and also I was also doing the master’s part time in the evenings to do the conversion to allow me to do the, the RCS qualification.

00:03:54:20 – 00:04:01:11
HOST
And you’d self-funded that or did you manage? Okay, fine. So quite a big kind of commitment to at that stage. Yeah. Already done a degree.

00:04:01:11 – 00:04:24:02
GUEST
Well I think I was definitely ready to get out and start working and so wanted to do real estate. It was almost by default that if you went into the industry at the time, you got the RCS qualification. I didn’t want to do another full time year of study. And that was fine because city offered the opportunity to to get that conversion course qualification part time.

00:04:24:02 – 00:04:26:14
GUEST
So it worked really well for me.

00:04:26:16 – 00:04:37:21
HOST
So in terms of that, that first year, the kind of the business failed, but you got a little bit of experience in studying part time. How did all that come about and and what did your role look like there?

00:04:37:22 – 00:05:09:16
GUEST
It was through a connection that had met, working for this, the startup. So I was a development consultancy. It was trying to do all kinds of stuff and advising developers through the planning process, through to actually developing our buildings and then more funky stuff like football stadia development. And one of the context I knew there was, I met that was very well connected within the industry and actually taught me the importance of having a sponsor.

00:05:09:18 – 00:05:32:03
GUEST
And as someone who you can who’s experience within the industry, you can lean on for advice, but also he’s well connected, that you can that can help you when, when it’s needed. And that was very early in my, in my career. And absolutely anyone who’s looking to get into to real estate, I mean, we all know the power of of networking.

00:05:32:03 – 00:05:42:21
GUEST
But early on in my career, I’ve had the benefit of having someone who effectively sponsor me put an arm around me and, and helped me out. And it’s hugely beneficial.

00:05:42:24 – 00:05:47:23
HOST
And kind of what helped you break down or understand the different areas and different routes within property and where you’re offering to go.

00:05:47:24 – 00:06:00:20
GUEST
But more, yes, but more had connections into the various surveying practices that when I was looking for a job on a graduate scheme, effectively a year into my my training could help me get in front of those people.

00:06:00:22 – 00:06:03:12
HOST
So you got in front of also up to you get in front of any other shop.

00:06:03:12 – 00:06:38:07
GUEST
So I saw 2 or 3, I was actually applying outside of the, the normal graduate application process. So, the, all the surveying practices had had made their choices for, for that for that year. But it was UPS was, I actually knew a couple people that use UPS, already. And so got in front of the, the head of graduate recruitment there and hit it off and, just got got an offer which I snapped up.

00:06:38:09 – 00:06:55:23
HOST
So you straight into the investment team because you had, as you said, you’re off of rotation or will you, you know, sometimes that happens. You just get kind of siloed in a team where they need additional capacity. And then there’s a there’s a conduit kind of lend you to the valuation team just to kind of take that off with with your letters, or was it very much a rotational project?

00:06:55:23 – 00:07:36:11
GUEST
It was very much a rotational program. But because I was joining, and so in the middle of the year, I did exactly that got put when they, when they needed me. So my first six months was in the residential auctions team, which was awesome. That phenomenal, team ethos, which is needed to pull the whole auction process together, obviously it was still done physically, back in the day, but I remember my first day I walked in, I was handed keys to a Renault Clio and, and a road atlas and a load of addresses and, told that I have to come back in a week with a load of photos, and,

00:07:36:13 – 00:07:54:06
GUEST
I had to go and inspect properties in places around the country I’d never heard of before. So in terms of broadening my horizons and giving me a grounding in, in the UK real estate market in different areas of it, it was that a very good and very quick learning curve.

00:07:54:08 – 00:07:59:01
HOST
Where else did you rotate and, and, and did you kind of find your niche? After a few different rotations.

00:07:59:01 – 00:08:13:15
GUEST
I went straight from there to investment. And apart from doing a few months in valuation, which you needed to do to to get that box ticked and to obviously learn the skills required, I, I spent the rest of the time in investment until I qualified.

00:08:13:17 – 00:08:24:13
HOST
And and then having qualified, stayed in investment. Yep. And what was that kind of national commercial investment where you focused on offices, industrial. It was probably at the time the major asset classes.

00:08:24:18 – 00:09:11:13
GUEST
Completely cross-sector, it was UPS had both the national and central London investment team. And I was split broadly between the two in terms of how my time was was spent. So again, getting experience of all different sectors, all different markets around the, the country from a geographical perspective. And I was there a year post qualified and I was definitely leaning towards more central London theme, probably enjoying that side of the the work more and had an opportunity to move to to Savills a year post qualified to focus on central London which which I did.

00:09:11:17 – 00:09:16:06
HOST
How did that come about. That would be to new to the instructions or

00:09:16:08 – 00:09:35:23
GUEST
They picked up the phone, because you know what it’s like it’s it’s a small marketplace. Within a year of being in the market, I knew most of the the central London agents, and they were looking to, to recruit, and so literally just picked up the phone, had a coffee in it, and it went from there.

00:09:36:00 – 00:09:53:17
HOST
Why? I always find it intriguing when people move from advisory firm to advisory firm. Why did you change analyst, non-compete and, other challenges around it? And of course, you’d probably received a bit of a pay bumper as an incentive to move. But why? Why at that stage, did you did you.

00:09:53:19 – 00:10:25:01
GUEST
I wanted to focus on central London. And, as much as I love my time and I’m still very close to found that fantastic outfit, I really wanted that that specialism at at the time. And I’d always lived in London. I went to school in central London. So I knew central London really well. I was excited about what was going on in the market place, that that the changes that were going on, both in terms of the growth of, of, of London as a market, the influx of international capital.

00:10:25:01 – 00:10:46:19
GUEST
So it was an exciting place to be, to be operating. And so when the opportunity came along to focus solely on that, that market, at that point in my career, I felt that that was that was a good thing. And throughout my career, I’ve focused on lots of different areas at different times, at sometimes a lot of areas at the same time.

00:10:46:21 – 00:10:51:21
GUEST
But but then, it was the central London market that was that was most exciting to me.

00:10:51:24 – 00:11:01:03
HOST
And that’s where, you know, one of the, if not the most kind of prestigious seats, right, central London capital markets, at that, at that particular time and stage.

00:11:01:05 – 00:11:36:07
GUEST
Yeah. Yeah, probably I would say so I think everyone was very much coveting the place in it on an investment. Yeah. And on an investment desk. Savills. Just a fantastic place to, to, to learn. And very much devolved responsibility to you. You weren’t spoon fed. And so for me, early in my career, having to stand on my own two feet with my own instructions, try and do deals was was a really good thing.

00:11:36:09 – 00:11:46:02
HOST
So you, you Savills just shy of four years or so. What what changed? And why did you, why did you look to flip over to, to the principle side?

00:11:46:04 – 00:12:18:02
GUEST
I realized pretty early on that I wasn’t a brilliant agent. And, I wanted to be more involved with assets longer term, rather than just focus on the front end and the back end, the brokerage side of things. And so probably two years into my sevens career and sort of mentally got into the place that being on the other side of the fence was what I wanted to do longer term.

00:12:18:04 – 00:13:00:12
GUEST
And then it was about the right opportunity. Really enjoyed my time. That’s I was in the same way as I had done, you know, phenomenal bunch of people. A lot of the people that I work with are still there, and I left there 2006. So it just shows you the nature of the place. But when the opportunity came to move, move client side, I actually thought I’d end up, a property company, the unlisted or probably private property company, because, the sort of clients I was working with at, about all sorts and at Savills was was more of that of that ilk.

00:13:00:14 – 00:13:22:15
GUEST
But Schroders was a business that I’ve been involved in and deals with. So I knew the people there and, and actually similar to when I moved to Savills, they were looking for someone to come in and do effectively an in-house transactions role. And so I was I was approached and again, the conversation took off from there.

00:13:22:17 – 00:13:27:14
HOST
And you joined in November 2006, getting to the top of the market.

00:13:27:15 – 00:13:50:02
GUEST
Phenomenal timing. I mean. I know that they say that you make your own luck through hard work, etc., which which is true, but you definitely need a bit of luck along along the way. And whilst I made the game plan to move out of agency and gain client side, I think the timing couldn’t have worked out better. So a couple of different reasons.

00:13:50:04 – 00:14:19:23
GUEST
First, the it was an agency was a really difficult place to be within to 12 months or so of me, of me leaving, and and also because of what was going on, at Schroders around the time the market started to turn, it gave me the opportunity to, get very involved and, and, and to push myself into the spotlight, a bit, which ended up being a, a good thing.

00:14:19:23 – 00:14:21:09
GUEST
Longer, longer term for me.

00:14:21:09 – 00:14:23:19
HOST
That what do you mean by push yourself into the spotlight?

00:14:23:24 – 00:14:55:15
GUEST
So I had, a probably a year. Yeah, nine months to a year of doing the day job of buying a few buildings, getting used to how transacting from a client’s perspective, rather than than an agent’s perspective, understanding what the requirements were, the of the various funds and sourcing assets that that fitted those requirements. Then going through the transactional process, I was spending most of my time working on the main UK focused fund, which was the fund that I ended up running a few years later.

00:14:55:17 – 00:15:23:03
GUEST
That fund, early than earlier than some of its peer group was started, suffered from redemptions. As the market started to to turn, it adopted a slightly different strategy to get into its peer group, and it said it was going to pay out those redemptions rather than defer them. So we, we had some bit of pressure to realize some cash through, through sales.

00:15:23:05 – 00:15:37:18
GUEST
As we promised investors we were going to pay, not by a certain date. And with me in that transactional role, it meant that those were quite few eyes on me and what I was doing with those sounds to enable those redemptions to be paid out.

00:15:37:20 – 00:15:44:05
HOST
Was it a, a retail fund or a it was a it was an institutional great fund. So, yeah.

00:15:44:07 – 00:15:45:01
GUEST
We had a bit of time.

00:15:45:06 – 00:15:52:12
HOST
So you had a bit of time. So can you just run through to. So someone hasn’t heard about a fund or structure or how it works in terms of redemptions? Can you just.

00:15:52:14 – 00:15:52:21
GUEST
Yeah.

00:15:52:21 – 00:15:54:12
HOST
So give me a bit of an overview on that.

00:15:54:12 – 00:16:20:07
GUEST
So the fund had a redemptions requests if there were any would come in at the end of the quarter. And then the fund had up to 90 days to pay out those redemptions or if market conditions dictated that it, it couldn’t realize assets in an orderly form, it had the option to, to defer those options and pay out at a later date.

00:16:20:09 – 00:16:43:15
GUEST
As I say, it chose to take the, the former route and, and honor those redemption requests. But the fund wasn’t holding any cash, so we had to, to liquidate assets to, to do that. And so we had to go through a whole exercise around fundamentally, what assets do we not want to hold longer term? We’re in a market that’s falling quite rapidly and continuing to spiral.

00:16:43:17 – 00:17:07:06
GUEST
Can we get those assets out in time, at the right price and protect the assets that we want to hold on longer? And in the end, we sold 13 buildings over a seven month period to, to pay out those redemptions. And, and there was a lot of debate at the time about whether that was that was the right strategy, selling into a falling market.

00:17:07:06 – 00:17:17:20
GUEST
But actually the market just continued to fall for, for a period of time. So getting those sales done early actually benefited the investors that were that were staying in the fund the longer term.

00:17:17:22 – 00:17:29:13
HOST
Yeah. Because normally when these open ended funds, you hold a certain amount of cash because real estate is in a liquid asset class just to be able to front these redemptions so you don’t have to sell the price assets or, or other assets.

00:17:29:15 – 00:17:34:05
GUEST
And that’s always a debate as well, because investors are giving you cash to invest in real estate, not to invest in cash.

00:17:34:06 – 00:17:35:24
HOST
You don’t want to miss out on it. Right.

00:17:36:01 – 00:17:58:07
GUEST
And that’s one of the the difficulties that the daily traded funds do have the retail funds because they, they really do require, a cash buffer, being a more institutionally focused fund and having that extended period to, to pay out redemptions is itself can still be difficult at times when the market conditions aren’t with you.

00:17:58:07 – 00:18:07:24
GUEST
But it’s it’s more accretive to managing, cash in real estate and giving investors what they actually want from from their investment into that fund.

00:18:08:01 – 00:18:28:24
HOST
You touched on, retail. Just for people who don’t understand, I guess, a retail fund is not a retail asset class focused shopping center, high street fund. It’s more for, mum and dad or menu type investors who might put five grand into a combined, a combined fund. So that’s what a daily traded retail fund is.

00:18:29:01 – 00:18:46:02
HOST
Just for, for, for kind of context. So you’re kind of thrust into a bit of a spotlight or you got the exposure to more senior conversations and decision making at a portfolio level, and working out which assets to dispose of, which to keep, which business plans you thought were going to be viable and, and work through.

00:18:46:04 – 00:19:03:19
HOST
So what, what would you say was one of the core or key kind of differences between being an investment agent and broker compared to being an investment manager? And what is the kind of the educational, the skill gap that you have to pick up to be able to, to be, you know, to make it on the principle side.

00:19:03:21 – 00:19:32:11
GUEST
I mean, I actually think that the skill gap is probably less today than it was when I made the, the transition. Because a big part of, being an investment agent or broker these days is the, the analytical and the modeling skills, the, selling or obviously required client side, but I think become much more prevalent on the agency side because of the quality of advice that that clients expect these days.

00:19:32:11 – 00:20:02:06
GUEST
And that’s a lot been about the professionalization of the industry as a whole, as real estate become a more significant asset class since the financial crisis. But at the time, there was, a need to change the mindset, from right. I just want to demonstrate a return that the investor is, is looking for to make them view that asset.

00:20:02:06 – 00:20:40:14
GUEST
And I’ve introduced them as one that they should be buying stuff as part of their, their portfolios. When you move client side, you’re thinking about, any particular opportunity within the context of what the fund is trying to achieve by short, medium and longer term, what the other opportunities are both within your sector? And and other parts of, of the market, your, your thinking it’s a much more, by definition, a much more strategic approach to analyzing a particular investment opportunity or even a, looking at what sector you should be going into in the first place.

00:20:40:16 – 00:20:53:07
HOST
How did your role evolve from here and how, you know, after kind of selling out a few of the assets, how you picking the market up and riding the kind of the new wave and upside, how did your role evolve? What did that look like?

00:20:53:13 – 00:21:29:20
GUEST
So by 2009, the fund was it was match fit. Money was starting to, to come back in. So, the focus went very much back on to what do we want to do with this fund, how do we shape it going forward, and what investments do we need to make to achieve those those investment objectives and my role, it evolved during the financial crisis to encompass asset management and a bit of fun strategy as well.

00:21:29:20 – 00:22:07:20
GUEST
Rather than just being focused on on the buying and selling, which is effectively what I was brought in to do originally. And so we were starting to look quite closely at what is now called thematic investing. And we really started to see the, the evolution of the real estate market away from where you can buy office, industrial and retail, and you buy them all for slightly different reasons when you buy for you when you’re buying for categories and, and the and the market and the different sectors within the market performing differently because we really started to see the impact of some of the the structural changes which in which over the past 15

00:22:07:20 – 00:22:39:16
GUEST
years really formed the way our real estate market has, has evolved and is still very much doing so today. So we were seeing slightly different performances from the more traditional sectors because of those structural reasons, particularly what’s going on in the retail sector. And the more positive impact that we’re starting to have on, on the industrial market, but also the growth of new sectors like student accommodation, which was pretty embryonic back in.

00:22:39:18 – 00:23:06:19
GUEST
I. 708009 and so really starting to think at the time about we’re positioning this fund for outperformance over the medium term. What sectors do we need to be getting into now. And then really, once we’ve made those sort of decisions going in and executing and getting hold of the assets that we thought would allow us to deliver business plan and performance.

00:23:06:19 – 00:23:33:08
GUEST
So, yeah, I think whether you’re working for an investment manager approach be what it doesn’t really matter when you’re in real estate. Your focus is understanding macro trends and trying to work out how they’re going to impact on demand. So different types of of real estate, having the conviction to go and roll out those strategies within those particular sectors.

00:23:33:10 – 00:24:04:17
GUEST
And then when you develop that conviction and you’re rolling out that those strategies, then the focus turns to execution. Where can I find the right quality of stock? Can I deliver on the business plan once I’ve executed and bought that, bought those assets in? And a combination of all those three things should deliver you good investment performance. And as I say, it doesn’t matter whether you’re running a real estate fund and trying to perform better than a peer group or trying to deliver an absolute return or, or doing the same thing within a REIT environment or private property.

00:24:04:17 – 00:24:08:23
GUEST
It doesn’t really matter. The the principles are effectively the same.

00:24:09:00 – 00:24:19:03
HOST
You rose to being a fund, a fund manager. How did that role shift? And, yeah. Can you just talk to me about that?

00:24:19:05 – 00:24:47:11
GUEST
It came about because I’ve been actively working on the same fund for a number of years, and have been part of the evolution of that fund. Post financial crisis and the reshaping of what that that fund looked like. The fund was going into a growth phase. It’s shrunk quite dramatically in size, but in context it was it had reached 2 billion round about the time I joined.

00:24:47:13 – 00:25:23:15
GUEST
And by the time we came out of the financial crisis, it was down to about eight, 900 million. The market was market conditions were obviously turning and money was starting to come into to really stay well. Now the low interest rate environment was making the sector very attractive to a whole range of different types of capital and the fund was set to be a beneficiary of that performance had to stabilize and it was well set, to capture some of that capital and grow and therefore it was going to go through a period of, of investment.

00:25:23:16 – 00:25:45:20
GUEST
And so I think with my my background history working on, on the fund, but also being market facing and, and having a detailed knowledge of the transaction process, and having taken on other roles with regards to asset management and looking after assets within, within the fund. So it was a natural fit for the next phase of the fund’s evolution.

00:25:45:22 – 00:26:03:14
GUEST
And this is a fund that has been running since 1971, is still going today. It’s you know, it over time. People are sort of gatekeepers of of this fund. And it at that particular time, it just made sense for some, with my sort of experience and skill set to, to be running it.

00:26:03:16 – 00:26:17:18
HOST
And so in terms of your role, how did it change you involved for capital raising or client relationship management? I guess the less market facing team management, strategy planning, looking at these different sectors and allocations, all.

00:26:17:18 – 00:26:46:12
GUEST
All of that. And, and so I’ve whatever role I’ve had, I’ve always kept that market facing piece and, and I’ve always looked after assets. So I still was responsible for the asset management for that five, six, seven of the assets within within the fund. And that’s partly because we kept a lean team, and partly because I always had this nervousness about if you move too far away from what’s going on, on, on the ground, you sort of lose, lose touch and lose your, your perspective.

00:26:46:12 – 00:27:06:24
GUEST
So it’s always going to be a balancing act. You can’t be doing everything. But I think still, however high up you get, I think you still need to have that perspective of what’s really going on on the ground. So my role at the time was still market facing in terms of, sourcing and leading on, on transactions.

00:27:06:24 – 00:27:38:20
GUEST
Not not all of them. Clearly, I had a very capable team, around me. That that would help out with that, but also still looking after assets, particularly the, the bigger projects within within the fund. And we had some really big projects that needed to be, delivered, upon such a responsibility for the those but again, the strategy piece, looking longer term, how are we going to make sure that this fund performs over not just one year, but three and five years?

00:27:38:20 – 00:28:18:08
GUEST
And what do we need to be doing now to ensure that that happens? And then capital raising sitting in front of investors, making sure investors, both existing investors, were, brought along the journey of what we were trying to achieve with the fund and start with us, but also, pitching to new, new money, and really giving them a view as to what we would, what we would do with the fund, what we had done, where it come from, what it was doing it, and the opportunities for performance that that lay within both the market, but that the fund itself, we had a couple of very big, basically regeneration projects that sat within

00:28:18:08 – 00:28:50:04
GUEST
the fund that had been in there for 15 or 20 years. The, the, just the time was just right to, to kick them off and, and and deliver them, one in, in Brighton, which is the regeneration of Bracknell town center, which was a mixed use but retail led scheme. So we were trying to land big retail anchors at a period of time where the retailers held most of the most of the negotiating cards.

00:28:50:06 – 00:29:22:01
GUEST
And then also, Ruskin squaring in Croydon, which was a multi-phase office and residential scheme where we kickstarted the both the office and a residential three spec development there. So the role became really multifaceted, both in terms of what I was actually doing day to day, but also the different sectors that that we were in, the strategies we were, we were running, and they were really integral to the delivery, the performance and the growth in some.

00:29:22:03 – 00:29:32:05
HOST
You was Schroders just over 12 years. What was the kicker? What was the reason that you decided to leave the back end in 2018? What did you leave to, to go and do?

00:29:32:07 – 00:30:03:20
GUEST
I, I wanted to change I think I’ve been 12 years is, as you say, I’ve had an amazing time. God worked very, very, very talented people. Learned a huge amount. But I fell in the latter years. It was. I’ve got the funding to position along with the, the the team where we’d achieved, our five year plan, which was to grow it.

00:30:03:24 – 00:30:39:05
GUEST
We the assets on the manager within that fund grew substantially. The performance track record was good. So we as a team, we done what we set out to do. And, for me personally, it was just time for for a change. So I left to join a niche, an investment manager, in the opportunistic space, that was looking to raise discretionary capital, focused on office repositioning.

00:30:39:06 – 00:31:01:16
GUEST
And that was something I’ve done quite a lot of at Schroders. We’d run a strategy within the fund where we were focused on emerging London locations. So that meant really buying the South Bank and Shoreditch and those sort of locations back in, oh 7 to 12. And then that that geography expanded as London grew and occupy started to move.

00:31:01:16 – 00:31:31:03
GUEST
And I’m there in White Chapel and Stratford and Battersea and those sort of areas. But that was all about taking tired office buildings and breathing new life into them, making them places that that people actually wanted to spend time and work. And a lot of the stuff that is really on investors minds today, both in terms of the sustainability piece, but actually creating the space within the work environment that people want to occupy.

00:31:31:05 – 00:31:58:08
GUEST
And so focusing on that. So there’s a really big opportunity in that space because of the structural changes that was really going on within the world of, of work and, and what that meant for office real estate. And so I made that, that move. But it didn’t work out as, as I, as I anticipated.

00:31:58:10 – 00:32:19:02
GUEST
And I think it is a good lesson for me because I reflect quite a lot on it at the time. I stayed there a year, and then moved to my, to my current role. And reflected quite a lot about should I not taken up the opportunity. And then, did I, did I move out of it too early?

00:32:19:02 – 00:32:42:10
GUEST
But I think that the key message and the key thing I learned is when opportunities come along, you have to take them. And, if they don’t work out, you kind of need to to look yourself in the mirror and say, no, this isn’t right. This isn’t the right thing. And, and make them move on, which is maybe even a hard decision than to make it, then taking the risk in in the first place.

00:32:42:12 – 00:32:52:08
GUEST
So 12 months on, I moved and I joined, what was Mayfair Capital and is now rebranded as Suisse Life Asset Managers UK.

00:32:52:10 – 00:33:13:06
HOST
So, tell me about Mayfair chapter because it was kind of, you know, mid-cap investment management platform, lots of different funds. I know they had a separate charity fund. Those were kind of one of the flagships. Can you tell me a little bit about that and then where the Swiss life piece fits in as well?

00:33:13:08 – 00:33:45:13
GUEST
Yeah. So, Mayfair Capital have been an established name in the UK investment management real estate sphere. The Charities Fund is its flagship fund. It was independently owned, set up around 2003, 2004. And I think it saw that there were the, the investment management world was, was changing and to continue to, to grow, it needed a partner.

00:33:45:15 – 00:33:53:07
GUEST
And so Swiss Life Asset Managers acquired it in I’m going to say 2000 1616.

00:33:53:07 – 00:33:56:05
HOST
Yeah, it’s 2016.

00:33:56:07 – 00:34:19:24
GUEST
And that gave the business scope to do to do more and different things than it had done and done previously. Swiss Life, classic insurer that spawned an investment management business. So it’s investing to get a return for its its policyholders and make sure it can pay out, claims when they when they come through.

00:34:20:01 – 00:34:46:24
GUEST
But also as part of an investment management business using that capital to invest alongside, third parties as as well. Mayfair became its UK, Swiss Life’s huge platform. It’s got 100 million, 100 billion euros under management and real estate it with with AXA is the the biggest real estate investment manager in Europe but didn’t have any presence in the UK.

00:34:46:24 – 00:35:05:18
GUEST
So, that was a natural, a natural fit. And I joined the business a few years after to, help them focus, on, on on value add and, and ultimately we moved into to operational, over the last couple of years.

00:35:05:23 – 00:35:10:09
HOST
You joined as head of special special transactions or special situations?

00:35:10:11 – 00:35:13:12
GUEST
I think it was head of special transactions. Yeah, it was,

00:35:13:14 – 00:35:15:16
HOST
So what’s a special transaction?

00:35:15:17 – 00:35:19:03
GUEST
Something that is an office, industrial and retail.

00:35:19:04 – 00:35:38:10
HOST
So you joined and and I said at the top of this, I guess it’s three buckets of capital or. Yeah, UK core funds, UK separate accounts and joint ventures and then UK value and strategies. Which, which kind of bucket did you focus on or did you kind of straddle all three and you’re finding deals to match against.

00:35:38:15 – 00:36:08:15
GUEST
No I’m a more the, the, the latter. The business is really well served by great people who look after the, the, the core, the core part of the business, either from pooled, timing funds or through segregated, mandates. So my remit was to, to, to expand the offer and focus on different parts of the market, both in terms of risk profile, but also, to a certain extent, sector as well.

00:36:08:17 – 00:36:40:00
GUEST
And that role has morphed into a focus on operational real estate and I think that’s a, a really a reflection of the fact that whilst operational real estate used to be our few niche strategies over here, that real estate investment managers probably would invest in indirectly. Student, for example, the, the market, the nature of the industry is changing significantly.

00:36:40:02 – 00:37:27:22
GUEST
And what and that by definition means that the to be a a real estate investment manager at the forefront of the industry, you need to have different skills and be able to offer investors different things than you needed to, even five years ago. Yeah. And it’s not just alternatives. The, operation heavy slowly in some cases and more quickly in others than need to be hands on operational and really service LED is spilling over into the more conventional sectors and offices that don’t see the prime example of that with what customers expect these days.

00:37:27:22 – 00:37:47:08
GUEST
But, retail and industrial will increasingly head that way as, as well. So for us as an investment manager to capture client capital, we need to be able to offer those operational services for them to want to invest in us.

00:37:47:10 – 00:37:56:02
HOST
Rather than in an indirect way, you know, siphon off a small part and give it to another and, you know, get access to real estate in an indirect way rather than holding it directly. Yeah.

00:37:56:02 – 00:38:28:16
GUEST
And I think institutional capital used to access the market via an investment manager and who trust that investment manager to pull that capital and invest it. And then in a number of different sectors. But but traditionally, you know, only a handful of, of sectors in a pooled vehicle. But as those, the as those sectors have got more and more specialist and more hands on and you need more bespoke skills to unlock value from them, you need to be able to demonstrate an investment manager to that capital that you’ve got those you’ve got those skills.

00:38:28:22 – 00:38:50:03
HOST
Yeah. We’ve seen the emergence of kind of single track, logistics focused platforms with a very prominent LP that have, have built or owned part of the top Co of an operating partner, and they give them a billing with to go a long, hard and fast into a particular sector. Whereas historically, as you touched on, they might have shot that in a co-mingle fund and wouldn’t necessarily had as much control.

00:38:50:03 – 00:39:14:07
HOST
So I guess the evolution or part of your role going in is special projects. And then kind of moving to head of operational real estate is to look at, the alternative space that is becoming something more mainstream and then build, investment and operational platforms that gives capital direct access to that, whether that is self storage, student accommodation, healthcare, etc..

00:39:14:08 – 00:39:15:04
HOST
Is that right?

00:39:15:07 – 00:39:51:20
GUEST
Yeah. And it’s, it’s a it’s two things. It’s to still to identify key themes in the marketplace. So the the the technological, environmental, demographic changes that have been influencing the way that people use real estate for a considerable period of time now are continuing to impact on demand for real estate, both. And that’s spawning new sectors. It’s changing the way that existing sectors, operate and that’s creating opportunities, creating threat.

00:39:51:20 – 00:40:23:04
GUEST
And it’s creating opportunities. So it’s about identifying those sectors and then building solutions to best access those growth parts of of the market, which is exactly what we’ve been doing with with self storage. That is a sector, that has a supply demand imbalance. The demand is being driven by all those structural, demographic, technological changes that the that we all know.

00:40:23:04 – 00:40:45:07
GUEST
And I’ve talked about a lot and it’s growing quicker. The new supply is coming on on street. So it from a real estate perspective it’s got the right sort of characteristics to generate sustainable income and income growth over over time. And almost regardless of where you are and the risk from an investment perspective, those are attractive proposition.

00:40:45:07 – 00:41:25:19
GUEST
So we have invested in the sector, we’ve, we’ve built a portfolio of 12 assets. And we’ve done it in a really hands on way because we have, created a subsidiary to our business, which, is its only function is to provide operational services to the, self storage portfolio so we can offer investors a truly vertically integrated solution in the sector, which is is quite rare.

00:41:25:20 – 00:41:43:14
GUEST
But as I say, it goes back to to what I was referring to. I think for investors to want to give you their capital rather than, than a another, you’ve got to be able to demonstrate that you can deliver the, the business plan from start to finish. And so having those operational capabilities in-house effectively is a really big part of that.

00:41:43:14 – 00:41:44:13
GUEST
From my perspective.

00:41:44:15 – 00:42:00:15
HOST
How do you go about building a portfolio and you just do it by, the existing portfolio, by a platform or by a business that that has kind of got three, four, five, six assets. Or do you start picking projects off one by one and proving the concept and scaling it gradually?

00:42:00:18 – 00:42:28:09
GUEST
So we bought a small business that had two units, and we’ve added to it over time through, doing similar transactions, buying one to unit businesses, but also developing new facilities as well. The strategy we’ve been running is value. Our strategy, we’re targeting high returns. So we’re taking risk within the the real estate strategy. We are developing.

00:42:28:09 – 00:42:58:00
GUEST
We’re targeting high returns from on that basis. And and so those combination of the of the of the two buying existing trading facilities, rebranding them, seeing operational efficiencies by bringing them under a larger roof, and then creating new facilities again to tackle the, the undersupply of space within in the sector, has been a really good way of, of getting the portfolio to the size that that we’ve got it to.

00:42:58:02 – 00:43:30:04
GUEST
And the ambition is to continue to, to scale that because we think the opportunity is there. I think one of the most interesting things for me has been the it’s a such a tough fundraising environment at the moment. I mean, that the macro environment is, as we know, difficult and, partly because it’s an interesting space and investors recognize that, and partly because we can offer that, that whole solution to them.

00:43:30:06 – 00:43:56:08
GUEST
We’ve we’ve had really good interest in people coming to us and saying, how did you do this? Now we’d be interested in, in, in talking to you about it, which having tried to raise capital for a, a brown to green office strategy in the middle of pandemic, it’s it’s a welcome change to, to be in a, in a part of the market that that people actively want to get involved in.

00:43:56:10 – 00:44:18:04
HOST
There’s lots of changes in the market. Historically, it’s been quite a defensive asset class of sorts to invest in. That’s the place death, displacement, divorce. That’s that’s when typically people use it. But there’s a growing wave of new occupiers who are taking space. Can you just shed a little bit of light on that and, and how you kind of see the occupier base maybe changing?

00:44:18:06 – 00:45:00:15
GUEST
Yeah, I think that it is morphing into a service industrial for micro businesses, particularly retailers. And those businesses, spawn in overnight because they have a frictionless access to a customer base through social media. And we provide that service solution to those startups. So whether they’ve set up a business in that living room and instantly need, more space to, to, to deal with the running of their business, or they come straight out to us.

00:45:00:17 – 00:45:21:12
GUEST
We, we provide a, a single price point for them at the end of each month to be completely flexible. So if their business takes off and goes great guns, they can take permanent space elsewhere. If it doesn’t work out, they’re not they’re not on the hook. We provide an extra level of service because we’re there to take deliveries and that sort of thing.

00:45:21:12 – 00:45:54:15
GUEST
So it is becoming a service offer for that, for that sector. So the sector itself, as in self storage, sits very squarely at the heart of all those changes that we’re seeing and the changes in that in the in the living space, the rise in people renting, co-living, senior living, all is driving demand for for storage. And then from a commercial perspective, the changes in the retail world, are starting to really, really drive demand.

00:45:54:15 – 00:46:20:16
GUEST
And in our sector as a as well. So you’ve got that because you two things, it gives you a diversity to the, in the underlying income. And so you’re not predicated on one sector doing particularly well, housing market or whatever. But also a really good platform to, to, to grow. And that as I say, that demand is growing quicker than new supply can come on stream.

00:46:20:16 – 00:46:29:05
GUEST
So the, the, the ingredients of that for the sector to continue to perform. And it has been a good performer over the, the last few years.

00:46:29:07 – 00:46:42:00
HOST
To get the operational efficiencies geographically. You must be relative, you know, you must be looking at stocks relatively close together. Where where are you? You know, what are the boundaries or which geographies areas are you looking to to buy kitchen.

00:46:42:00 – 00:47:08:05
GUEST
Yeah, we do try and make sure that we’ve we sort of cluster certain drugs so we can be quite widely spread geographically as long as we’ve got more than one facility in a, in a particular place. So at the moment where around the north west, to the, to the east, and then maybe slightly further down south, the the whole strategy was deliberately not to go around London and the south east.

00:47:08:07 – 00:47:44:08
GUEST
I invest in self storage and around the fund. At Schroders. And whilst I think that the whole country is the supply side and there’s certainly opportunity in, in those, in those locations, it’s a more competitive market. And our view was there are pockets of the UK where self storage is undersupplied and if you build it they will come and we just thought that was a better risk adjusted strategy than trying to compete with a lot of the big boys in markets that aren’t necessarily oversupplied, but where there is plenty of, of supply, and that seems to have borne out so far.

00:47:44:10 – 00:48:04:07
GUEST
If you look at the take up in the new facilities that we’ve opened and we’ve opened for this year, and they are filling up quicker than than anticipated. And I think that that’s partly just because there’s not enough self storage across the UK, but partly because there’s very little in the places that where the we’re going into.

00:48:04:09 – 00:48:25:08
GUEST
So that and the fact that we’re buying both land and existing buildings at far cheaper than we would be in, in more southern locations. But our rental price point is, not as the differential between our rental price point is not as big as the differential between the the entry point of acquiring the land or the building.

00:48:25:09 – 00:48:27:11
GUEST
So there’s a good value play there as well.

00:48:27:13 – 00:48:51:05
HOST
I know it’s, you know, value is that land, buildings development angle to it. What what kind of kit are you. Are you looking to purchase? I guess converting it into self storage is one of the strategies or one of the plays, whether that’s defunct office buildings, secondary tertiary locations that have got a big enough, plot that you can adequately convert and get additional massing in.

00:48:51:07 – 00:48:56:04
HOST
What kind of kit are you looking at historically on the right to to buy?

00:48:56:08 – 00:49:32:13
GUEST
Well, today we bought, effectively obsolete industrial units. And instead of knocking them down, we’ve redeveloped them and, fitted out internally to create storage space. And that’s been really, accretive because the price point was reflected the fact that these sheds what sets of purposes sheds anymore, with what’s happened in the market over the past 12 months, we’ve seen land values come down substantially.

00:49:32:13 – 00:49:46:10
GUEST
And so we’re more focused on ground up developments for the next phase of of growth for the, that the pool characteristics is the right time to be to be doing that from, from an entry point perspective.

00:49:46:12 – 00:49:56:19
HOST
What’s the can you 12 assets, what’s the kind of capital value there? Across the assets. And what are you kind of trying to build it to be in terms of the size and scale?

00:49:56:21 – 00:50:28:10
GUEST
So it’s around 100 million at the moment. We we haven’t put a limit on how big it could get. That will literally depend on how long the market opportunity lasts. So though we do think there’s quite a big runway there. The focus at the moment is very much the UK, but there are some very interesting opportunities in Europe just looking at where some of the European markets are in their evolution.

00:50:28:12 – 00:50:37:06
GUEST
So we think at some point there’s a logical next step to, to expand onto there, onto the continent.

00:50:37:08 – 00:50:55:08
HOST
Operation really isn’t blowing up as, as you said, lots of interest in it. Where are the other subsectors that you’re looking at? Because I appreciate you. It’s not just self storage. You’d be looking at other areas and looking at kind of building platforms. And I guess the idea is to build silos of platforms that you can operate, that you can scale and exit.

00:50:55:10 – 00:50:58:04
HOST
Depending on the investor that you, you marry up with.

00:50:58:05 – 00:51:25:10
GUEST
Exactly. Yeah. I think it’s again, it’s trying to blend those, structurally led opportunities. Where is there a fundamental demand that’s growing and a supply that is struggling to take it to keep up? So by definition, that means some of the, the, the our residential sectors look, look really interesting, whether that’s single family or co-living or senior.

00:51:25:10 – 00:51:53:18
GUEST
And it’s just making sure we’ve got the right approach. And it’s the right time from that from a cyclical perspective, as well. And then very focused on the changing nature of work and the opportunity in the office sector, which is partly structural but also cyclical as, as well, based on what’s going on with, with values in that space.

00:51:53:20 – 00:52:06:12
HOST
Do you, do you have a research team that supports you and kind of gives you some data and, and numbers and. Yeah. Did you do you come up with the thesis? How does it work in terms of that, that relationship with the research team.

00:52:06:12 – 00:52:32:23
GUEST
And so it’s very much, top down meets, meets bottom up. So we work very closely in, in collaboration because it when it comes to there can be some that some, some sector and some ideas that make perfect sense from a, from a top down perspective. But if the values aren’t right, it’s not the right entry point, then that influences decision making over when to access that that sector.

00:52:32:23 – 00:53:05:19
GUEST
So multi-layer industrials analogy just it’s a great example. Clearly this the massive structural pressures over the last few years that have resulted in in rental growth, and, and good returns. But the sectors look if from a standing start a sector looked expensive to, to to access. So just getting a balance between where’s, where’s the right place to be over the medium longer term with when do we want to get into that space.

00:53:05:19 – 00:53:14:09
GUEST
Is is important. And that’s where the relationship between, the, the, the various parts of the business really come to the fore.

00:53:14:11 – 00:53:29:01
HOST
Can you just, give me a bit of an overview of, the wider Swiss Life UK funds because obviously you guys have had the operational part of it, but just for people who might not have heard of the business or, you’d give a bit of an overview of the, the platform, the teams and.

00:53:29:04 – 00:54:02:23
GUEST
Yeah, sure. So we are 30, 35 strong in, in the UK. Now pitch which is the, the Charities Fund, this is the flagship, the flagship fund and that’s going great guns. And we run, segregated accounts for, a number of, of investors. We’ve got, one for an investor, two for investment managers, other investment managers, and one for private family family office that are more income focused strategies.

00:54:02:23 – 00:54:31:15
GUEST
They’re looking to buy best in class real estate and drive value through, through asset asset management, but really with a focus on maintaining and enhancing incomes. So that’s that’s the mainstay of, of the business. We’re also running, strategies for our European funds, investing as part of their pan-European strategy into, into UK assets. And again, that’s, that’s cross, that’s cross-sector.

00:54:31:17 – 00:54:37:02
GUEST
More recently it’s been in healthcare and press.

00:54:37:04 – 00:54:59:14
HOST
Interesting. So, you know, established platform, lots of different opportunities, different funds, different capital, and and a super talented team there as well. Where do you see the biggest opportunity in this, in this market? We touched on the kind of some of the macro challenges, you know, fundraising is is difficult. But where there’s volatility, there’s also opportunity.

00:54:59:16 – 00:55:01:18
HOST
Where where do you see that right now?

00:55:01:20 – 00:55:20:21
GUEST
I think that we’ve, it’s interesting having a conversation with someone the other day who is from a third generation real estate and their family, and he was saying, you know, I’m not sure I’d encourage my kids to go into the, the sector either. The easy money’s done something and and I said, I’m completely the other way around.

00:55:20:21 – 00:56:04:08
GUEST
I think there’s probably never been a more exciting time to be in the sector, because the structural changes that we’ve talked about, changing the requirements, the skill sets, the nature of the people within the industry, it’s just it’s virtually unrecognizable from when I first got involved in it. And and that’s alongside where we are from a technical perspective and not maybe relatively short term, but brings opportunity to to marry up some of those long term, requirements with a point in the cycle where, entering is going to be a, attractive if you’re taking a more medium term view of, of value growth.

00:56:04:08 – 00:56:15:07
GUEST
So I think the next couple of years are probably as interesting a time if you’ve got dry powder to invest than there has been since past financial crisis.

00:56:15:07 – 00:56:36:01
HOST
And that’s the key thing is, is having the capital type of capital, the commitment of the capital and having a kind of a clear thesis around that as well. What advice would you give to people entering the the real estate world now or wanting to, to access it? And you might have just touched on it already with your previous answer, but is there any additional advice you give?

00:56:36:03 – 00:56:56:12
GUEST
I think it is easier to get ahead before you enter the industry these days because of social media than it was back in the day. And I think that’s one of the reasons why we’re seeing more people come into the industry that haven’t necessarily had a connection with it through family or whatever, than than we did previously.

00:56:56:14 – 00:57:28:16
GUEST
The people reaching out to me on particularly LinkedIn who, even at undergrad stays even still at school, who have an interest in the industry, who are building a network before they probably even 100% decided to go into the industry. Is is really interesting to see. And so I think if you are minded to go into real estate, then that is a brilliant way of first understanding whether you really want to do it, because reach out to people on on LinkedIn in particular, that way most the time very receptive.

00:57:28:16 – 00:57:39:24
GUEST
So you’ll get a good understanding of what it’s like to to play in the industry. Early on. And so I’d really, really encourage that if anyone’s thinking about it.

00:57:40:01 – 00:58:04:10
HOST
Yeah, it’s, it’s well-documented where, yeah, the real estate industry as a whole is, really keen to, to kind of push and get people from different backgrounds in, improve diversity, improve the image, improve the skills, and make it, fit for purpose moving forward. So there’s an absolutely massive opportunity. And certainly, in my experience, as you’ve touched on, so many people are so willing to give their time and give their connections.

00:58:04:10 – 00:58:11:13
HOST
And, as you touched on at the top of this chat, the benefit of having a sponsor or a mentor, has, is phenomenal.

00:58:11:13 – 00:58:35:12
GUEST
So I’m definitely seeing people from a more diverse background. I don’t just mean, ethnicity wise, I mean to socio economic who have this, this ability to, to reach out and connect and are doing so, is really interesting to see. And that is going to have a, a massively positive benefit in the way that this industry operates.

00:58:35:12 – 00:58:59:07
GUEST
And I think is, is already doing so and is actually is vital for its continued success, because as we accelerate rapidly away from, you know, a relatively small skill set is needed to succeed in real estate to a very, very wide one to be successful and to generate successful returns out of your your assets. We’re going to need that diversity of thought.

00:58:59:09 – 00:59:15:18
HOST
As we, draw to a close. James, the question that I ask everyone who comes on the podcast is if I gave you 500 million pounds worth of equity, although, I’ve just had Ian Marcus on the podcast and he said it shouldn’t be many actors should be only at capital. So if I gave you 500 million pounds worth of capital, who are the people?

00:59:15:18 – 00:59:20:07
HOST
What property? In which place would you look to deploy that capital? So.

00:59:20:09 – 00:59:48:01
GUEST
I think that there are there are a number of sectors at the moment that will at the same time benefit from both the structural changes that are driving the underlying demand and are an attractive entry point. So, understandably, self-storage is one that I would very much advocate both in the UK and in certain European, jurisdictions. I think there’s some incredible opportunities there.

00:59:48:03 – 01:00:19:01
GUEST
But the offer sectors as, as well, I think for a more, opportunistic value add style investor, the returns that will be available investing in the office space if they get it right, both in terms of the asset and have the set up to operate and, generate income from those assets over the medium, longer term, will will provide some of the the best risk return opportunities that I’ve seen in my whole career.

01:00:19:07 – 01:00:23:17
HOST
So where which which ones specifically and how would you allocate your 500 million?

01:00:23:19 – 01:00:59:03
GUEST
I’m splitting between the two sectors. And I might allocate some of that directly. Or I will allocate some of it directly into direct asset purchases. But I think, debt strategies as well, there will be a, a significant need for, debt to come in and, really fill up potentially a hole, especially in some of the more risk on assets that need repurposing over the coming part of the, of the cycle.

01:00:59:03 – 01:01:09:16
GUEST
So I think I would, I would allocate that, that capital and, equity and debt strategies. But in those two sectors in, in particular.

01:01:09:18 – 01:01:18:18
HOST
And I know you’re a very well-connected man who who across the industry would you, bring on the journey or, or add to your team to help you, deploy that capital?

01:01:18:21 – 01:01:41:12
GUEST
Well, alongside the existing team now, there are a number of people that I think would be excellent. But we’re talking to Nesta at the moment, so I’ll really divulge. But there are I think that there are some excellent people who have who have really spotted the trends that are out there and focused in on particular areas of the market and become best in class in those in those areas.

01:01:41:12 – 01:01:47:19
GUEST
I think working with those people, it’s going to benefit us and our capital partners, the most. And, you.

01:01:47:19 – 01:02:02:10
HOST
Know, I would say who they are not there’s a conflict. Okay. Well, look, Jason, thank you so much for joining me on the podcast today. It’s been fascinating finding out a little bit more about your background stories, views, where you see the opportunity and, excited to see what you and the team go on to achieve.

01:02:02:12 – 01:02:03:20
GUEST
Thank you very much for having me.

01:02:03:22 – 01:02:04:11
HOST
Thank you.

00:00:00:03 – 00:00:27:12
HOST
Welcome to the people of the place podcast. Today we are joined by Sarah Jones, Head of Asset Management at bright Bay Real Estate Partners. Sarah has 15 years of experience in real estate and has worked at bright Bay, formerly ODI rate, since July 2015. She specializes in creative, hands on asset management in a range of commercial real estate sectors.

00:00:27:14 – 00:00:45:03
HOST
Prior to this, she was an Exxon Mobile where she worked across EMEA looking at innovative solutions to the real estate needs of the company. Sarah started her career at GZ, completing her qualification with experience in valuations and corporate recovery. Sarah, welcome to the podcast.

00:00:45:03 – 00:00:46:11
GUEST
Thank you. Thank you for having me.

00:00:46:12 – 00:01:08:14
HOST
Not at all. Look, I’m really excited about diving into, your career in a little bit more detail and also some of the things that keep you busy outside of work as well. But a place that that I always like to start, these conversations is how do you get into real estate? But before we we get into that, why why did you go to Loughborough and and why did you study geography?

00:01:08:16 – 00:01:32:04
GUEST
So I remember being at school and I just, I have no idea how to pick a course or how to what I wanted to go and do. At that point, real estate wasn’t really on my agenda. And so I think one of my teachers just said, just pick something that you like and that you enjoy. And so geography was kind of picked by the fact that I did enjoy it.

00:01:32:06 – 00:01:52:09
GUEST
And then I started looking around universities, and none of them kind of felt right to me. And again, another teacher was like, with your sporting background, why are you not looking at Loughborough and Bath? And I’ll be honest, I’ve never even heard of Loughborough at the time. Like, I hadn’t really done that much, much research. And then I went to visit it and I was like, yeah, this feels like home.

00:01:52:11 – 00:02:16:22
GUEST
There were just sports fields everywhere. They had an indoor designated netball court, which is just unheard of. And my passion, you know, outside work has always been sport. I just love playing. So it felt really, really good. And then, decided to go there, managed to get in and, and you can, you can then go and play every single sport that you like for your halls.

00:02:17:04 – 00:02:36:21
GUEST
And because it’s Loughborough, it’s a decent level. But if you represent the university, you can’t then play for your hall. So it makes it kind of a bit more of a fair playing field. So the first year in particular, I ended up playing like you name it, I played it, I was playing hockey and netball, tag rugby. I was also doing archery, volleyball.

00:02:36:23 – 00:02:46:12
GUEST
I think we were in the pool swimming. We were doing water polo, like you name it. I was doing it and it just really made the whole experience much more enjoyable.

00:02:46:12 – 00:02:48:14
HOST
So I guess as a kid you grew up playing sport as well?

00:02:48:19 – 00:03:06:10
GUEST
Yeah. I didn’t know any different. I think as a family we’re sporty. I mean, my parents are. They won’t like me for saying this, but they’re in their 70s and they both still play. My mum was playing that moto last year, and she’s now moved across to walking that ball and my dad would still beat me on the squash court.

00:03:06:10 – 00:03:24:24
GUEST
So it’s. We’re sporty naturally. And my sister and I were just put into sport every day. We didn’t know any different. And to then, you know, that’s that’s carried on. I think a lot of people do lose it. It’s part of my life now, and it’s just the way that you finish work. You’re like, oh, God, I need to.

00:03:24:24 – 00:03:39:24
GUEST
I need to do something. Everyone distresses and trains in different ways. For me, it’s jump on a talk rugby pitch or netball courts, or a game of squash here and there and just keep fit generally. So that’s that’s the way I live my life now.

00:03:40:03 – 00:03:43:21
HOST
What were you like at school we academic or what were you like as a.

00:03:43:23 – 00:04:10:03
GUEST
So I went I went to grammar school. So I guess your answer could be yes. But equally I didn’t find school particularly easy. And, I probably didn’t apply myself. I would say, like, the person I am now, I would say I’m extremely hard working. The first four years of school and the first three years of school, I probably didn’t try that hard because I didn’t find it that easy.

00:04:10:05 – 00:04:29:20
GUEST
And people generally you try hard if you find something easy and enjoyable. But I didn’t, and the thing that changed it for me was that, we did work experience, beginning of year ten. So that was the first year of GCSEs and I didn’t bother, like arranging mine. I just let the, you know, and you could, you could let somebody else do it for you.

00:04:29:20 – 00:04:48:15
GUEST
And you just take I’m interested in catering. And my thought was, well, I want a job when I’m 16, so I’ll take catering, I’ll be a waitress. And they went down the register and I remember, I still remember so well. They read out my name, Sarah Jones. McDonald’s and the entire class just started laughing. And I was like, oh my God, I’m going to, I’m going to go work in McDonald’s.

00:04:48:15 – 00:05:07:01
GUEST
I’m not sure how I feel about this. And I went and actually, it was a great week, but it made me kind of go, this isn’t what I want for my future. Like, I it was really good. They looked after me so well and I had so many different pieces of experience. I probably could have walked away with all five stars at the time.

00:05:07:03 – 00:05:14:11
GUEST
But it just, it just made me go right. I need to work hard now. And I changed from that day on, and I’ve worked extremely hard ever since.

00:05:14:13 – 00:05:21:04
HOST
So you landed at Loughborough? I did geography, it sounds like, you actually went to LA for to do sport and didn’t do any geography.

00:05:21:07 – 00:05:23:17
GUEST
Well, I did some joke. I did enough.

00:05:23:19 – 00:05:32:21
HOST
To, to to, to get through. Where did real estate kind of come into your, your thought process and realizing that that was a career that you wanted to, to take.

00:05:33:02 – 00:05:57:15
GUEST
So I didn’t have any family in real estate, and I didn’t know anybody in real estate. And so I think my first piece of interest was like when we moved house and I was probably about 16, and we had lived in the same house all this time. And then we started going round in the command houses, and I was just so excited to go and see other people’s properties, possibly just, you know, a normal thing.

00:05:57:15 – 00:06:22:24
GUEST
But equally, I was thinking, well, I would knock this wall down here and I would create this and I make this bigger and I do this, and I just have that natural kind of interest in property and then we moved to house and I didn’t really think about it that much more. And then it was just something it at, at at university when someone mentioned it and I was like, do you know what I’d love to do what I was, like, enjoying when we moved house, but like on a much bigger scale.

00:06:23:01 – 00:06:53:01
GUEST
And so then I just started probably my second year, I started looking into the how could I get some experience, because I had no idea really what being in real estate meant. Yeah. And, I managed to get a week’s work experience at at and I really enjoyed it. So I did that. I think at the end of my second year and I think I went into a valuations team, I did a bit of property management and I did a little bit of agency, and it just gave me a flavor enough to go, yeah, I’m interested.

00:06:53:01 – 00:07:11:13
GUEST
I was engaged and I was like, this is it’s not. You know, I didn’t love the academia school of writing essays and reading something, understanding it and analyzing it, and writing an essay. I wanted to be a bit more kind of hands on creative. I like the big thinking of of property where you can go, well, how am I going to make this work?

00:07:11:15 – 00:07:29:14
GUEST
And so all kind of like naturally sort of fell into place. And then, after that week’s work experience, I was like, yeah, that’s the career I’m going to go for. Let’s see how it goes. And I applied for Z. And I mean, that was an incredible interview process. But I got the job and I was like, right, I’m done.

00:07:29:20 – 00:07:31:05
GUEST
And it just kind of went from that.

00:07:31:11 – 00:07:34:12
HOST
Challenging time in the market. September 7th when you landed.

00:07:34:14 – 00:08:08:09
GUEST
September 7th. Fine. October 3rd, seven, maybe not. It just changed so quickly. And I think I was probably, maybe on a blissfully unaware as I started on day one, decided just taking over Donaldson’s. So there were about 110 graduates. Roughly speaking. And I just didn’t know what hit me. I turned up on day one and I had a geography degree, and I reckon probably 90% of people there had gone and done a real estate degree, as well as had some experience.

00:08:08:11 – 00:08:28:07
GUEST
And I remember like my first week and I was put into evaluations team and to this day they were fantastic. But I didn’t really have a clue that first week because you can imagine geography degree. And they said, right. You remember each studied about yields. And I’m like, what’s the yield? And they must have just looked at me like, you remember when you cause the yield.

00:08:28:07 – 00:08:45:15
GUEST
And I was like, I did a geography degree, I’m actually going to go tomorrow and I’m going to study part time at South Bank University. And they’re like, right, okay. So I’m not sure how much use I was to them certainly in the first few months. But then I studied part time. I went to South Bank every Wednesday and then the following year the same.

00:08:45:17 – 00:09:14:07
GUEST
So two years I did this kind of course, and it was again very intense. And I had a week of work, basically a day off, so to speak. You still need to complete your work. And then the course was very intense as well, cause it’s a masters part time, jammed into sort of two years. So I was finishing my working day studying, getting to the weekend, playing a bit of sport and studying, and that was my life for two years.

00:09:14:11 – 00:09:20:10
GUEST
Yeah. And so yes, that that time in the market was very tricky, very, very tricky.

00:09:20:12 – 00:09:25:05
HOST
What did you learn? Because you must have seen people were getting laid off or people getting moved departments.

00:09:25:05 – 00:09:26:06
GUEST
Yeah.

00:09:26:08 – 00:09:30:07
HOST
Yeah. Usually kept your job you know, did you have to re-interview for it or.

00:09:30:09 – 00:09:50:11
GUEST
No. So so I, I went through the first year evaluations and then in the second year I went into like the insolvency team, corporate recovery. And that team was, was busy. So that I think probably protected me for a little while. And it was it was a very tricky time in the market. Like, it couldn’t have been a worse time for us to join.

00:09:50:11 – 00:10:16:23
GUEST
And if it wasn’t you getting made redundant, it was your friends and you’d meet. Basically, it felt like every Friday, and I’m sure it wasn’t quite that bad. And go for drinks with the latest so you get to get made redundant. So, I was I enjoyed corporate recovery, wasn’t really where my heart was. And I had previously applied for the asset management team, but that year they weren’t taking anyone on.

00:10:16:23 – 00:10:40:11
GUEST
So my heart was in asset management. I I’d spoken to somebody about what that kind of meant and I was like, yeah, this is for me. This is where my strengths are. And this job came up at ExxonMobil, seconded. And I was like, what a great place to go. And like, live out a tricky time in the market because it lasted for many, you know, years after that.

00:10:40:13 – 00:10:58:24
GUEST
Whereas the oil industry was completely protected, like it was just like a different market and we were just being like, I went and interviewed and got the job and I was on a plane, like every week and, you know, business class flights and, you know, it was just a different industry.

00:10:59:01 – 00:11:20:20
HOST
Before we get onto onto that. Yeah. The words corporate recovery and insolvency for someone who’s been in the industry for the last five years or so, probably has no idea what that that means or that a department even exists. Should you just, break down, like what is a corporate recovery and insolvency team? What were you doing day to day and, and why was it important at that time in the market?

00:11:20:22 – 00:11:54:09
GUEST
Okay. So essentially, let’s say the majority of property takes some form of debt from the bank. When the markets go, you often see more banks going, well, the values come down. The debt is now either a bigger proportion of the value or even above what the value is. Often you, you know, we were saying, the owners not repaying their debts and then the banks would get us involved and say, what can we do with this property?

00:11:54:11 – 00:12:16:09
GUEST
Where can we go with this? We’re not getting any the essentially the mortgage backed the debt back. What do we do next? And my job or the team’s job was to support primarily the banks. But sometimes it could be sort of a, you know, a bigger, insolvency business where the whole business is gone. And actually there’s only a small part of the, of the property.

00:12:16:11 – 00:12:32:23
GUEST
So if a whole company’s gone into liquidation or administration and they only have, you know, a bunch of property over here, but they’ve also got some, you know, other assets, we would play a part in that and we would just, try and come up with a strategy to release as much equity back to the bank as possible.

00:12:33:00 – 00:12:33:19
HOST
Yeah.

00:12:33:21 – 00:12:37:22
GUEST
Very important back then. I suspect it’s, you know, busy departments again.

00:12:37:23 – 00:12:47:16
HOST
Yeah. It’s coming. It’s probably coming back soon. Yeah. Or it will do. Right. Yeah. It’s. Banks don’t want to be holding those liabilities. So. So engage your team to put a business plan together.

00:12:47:16 – 00:12:48:03
GUEST
Exactly.

00:12:48:03 – 00:13:10:19
HOST
And work out which should we fire sell. Yeah. Which asset should we actually spend a bit of money on from a CapEx perspective and work through to create more value and then exit? So in a sense, it’s it’s quasi asset management of sorts, although I know certainly back then, a lot of people wouldn’t look at it as asset management or they’d be snobby about it, but it very much.

00:13:10:19 – 00:13:13:09
HOST
Was that the makings in the foundation, I suspect?

00:13:13:09 – 00:13:37:06
GUEST
Yeah, there’s there’s a lot of crossover. Generally, though, I would say that insolvency is a bit more. You need to get to the point a bit quicker. Because the banks, you know, it’s like catching a falling knife often with these properties because so many times they were badly looked after, in bad state of repair. But also the tenant wasn’t particularly strong or the tenant was leaving or not paying their rent or whatever it was.

00:13:37:08 – 00:13:57:24
GUEST
And the banks are just saying, well, look, we lent 10 million. It’s only worth 8 million now. We don’t want to spend any CapEx on it. And if you let it go any further, it could end up being 7 million, 6 million, 5 million. So I would say it’s probably asset management related, but asset management can also be it is often a much longer play.

00:13:57:24 – 00:14:15:00
GUEST
It’s whereas the banks were like just give us our money back because unless we’re going to make eight, ten into nine, ten into ten very quickly, we want that money back. So we can then redistribute elsewhere. Yep. So definitely similarity is just probably a more short term, more short term lending I’d say.

00:14:15:02 – 00:14:23:18
HOST
So you got you got your letters having sat in that seat. Is that right? You qualified? Yeah. Then the opportunity came up to be seconded or moved to.

00:14:23:20 – 00:14:51:13
GUEST
Yeah. So then I applied for the role, ExxonMobil and. Yeah, I got the job, and the job sounded fantastic, like to a graduate. I traveled a bit, but not a huge amount. And, the department that I was working for, it was basically the asset managers for Exxon Mobil. It’s client side, but they’re not landlord. So the difference is really that that team supported the wider business.

00:14:51:13 – 00:15:15:13
GUEST
So simply put, its oil and gas company when they think they found oil and gas. So the exploration team go they, they think they’ve they’ve struck oil. And then they go, right, we need we need a team out here. We need an office of this size, and we need it this quickly. So that team would then support that across Europe, Middle East and Africa.

00:15:15:15 – 00:15:36:20
GUEST
And, you know, not every, oil find is successful or it’s really successful. Then suddenly you need to upsize. So often you’d start in a kind of, a co-working place because you want that flexibility. So flexible offices. Yeah. And then when they go right, we found oil. We struck a deal. And we signed the contract.

00:15:36:20 – 00:15:53:12
GUEST
We now need to, have a permanent office, five year lease, ten year lease, whatever it is. And so our job was to go and just support the company’s needs as seamlessly as possible, because everything just needs to be done quickly, and we need to go in and just open a new office. Fab.

00:15:53:18 – 00:16:20:16
HOST
So it’s kind of a corporate real estate, role. Yeah. Within the, within the business, looking at exactly their real estate needs. Exactly. And is it all commercially orientated, or were you looking at the infrastructure and the rigs and the and the oil bits themselves, or were you looking at any of the residential properties that these engineers and scientists and yeah, others had to to get involved with, or was it literally just the kind of the commercial leases and the infrastructure around supporting the water?

00:16:20:22 – 00:16:45:20
GUEST
99% of what I did was commercial. So it was all about the offices. Occasionally there would be a moment of like some certain countries, certainly the Middle East would have residential because they wanted a lot of people to move out there. They just didn’t have the resource out there. So they would need to build all lease or buy or whatever it is, a residential complex, for example.

00:16:45:24 – 00:17:07:14
GUEST
So then the people that are moving out there can live and work. So you’re doing a little bit of both, but I didn’t get too involved in that. And actually I had a job move. So I taken on, Iraq and most of my properties. I would go and visit and this one because of course, it’s so such a, let’s call it challenging market.

00:17:07:16 – 00:17:27:02
GUEST
But because of, because of the security and the safety out there, it would all be on one complex and you would live in one tower of residential and you’d work in the other. And there’s a, there’s like a, essentially, a tunnel underneath to get from A to B, and, my client’s internal client just said, oh, sorry, we must get you out here.

00:17:27:02 – 00:17:45:03
GUEST
And I was like, I can’t think of anything. And there was one person in the team that just loved those opportunities, like with gates, you name it, he would go out there and he just he would just love it. And I was like, John, so I’m working on a rack at the moment. How do you have any capacity?

00:17:45:04 – 00:17:51:01
GUEST
Do I have no desire whatsoever? So I managed to, to, to bypass that one, thankfully.

00:17:51:02 – 00:17:59:10
HOST
So you must have an awful lot of traveling because can you just give me an overview of the scale of Exxon’s portfolio and size as a business?

00:17:59:12 – 00:18:22:12
GUEST
So you’re testing my memory now at the time, and I’m sure now it’s one of the biggest companies in the world now. There’s so many different parameters. I can’t quite remember which one it is, but it’s it’s vast and its headquarters are in Houston. So I was traveling a lot to Houston, because we’d have, you know, annual meetings and then there’d be other conferences and things like that, Europe, Middle East and Africa.

00:18:22:14 – 00:18:44:08
GUEST
So I actually really covered Europe and Middle East. I was at in the Middle East a lot over probably 2 or 3 years, because I had a couple of really interesting projects there. And then I covered a lot of Europe as well. And then occasionally that be an opportunity for kind of like an internal assessment. And the very controls regulated for such as a, a huge company.

00:18:44:10 – 00:19:02:10
GUEST
And so there was one trip that I did where I went across to China and Australia. So the experience that I got there was just incredible. Like, I just for the age that I was to be able to just be like, yeah, I’m getting on a flight and I’m off to Doha again. Next week was just amazing.

00:19:02:14 – 00:19:07:02
HOST
Were you the envy of your friends who were sat in evaluation or writing or.

00:19:07:04 – 00:19:08:00
GUEST
Yeah.

00:19:08:02 – 00:19:08:16
HOST
Doing?

00:19:08:18 – 00:19:40:20
GUEST
Yeah, possibly. Maybe. And especially at the time, because this was kind of 2009 and through 2015. So certainly at the beginning it was really tough in the real estate market, and I was able to just not worry about job security and I could just get this most amazing experience. So, I mean, maybe at the beginning, but with anything you’ve got to, you know, the swings and roundabouts is is it good long term.

00:19:40:20 – 00:20:00:07
GUEST
And the travel sort of wore me down. You know in at its worst. I mean, we all did it that you could be on a flight every week. And of course, working in the Middle East at the time and I Dubai has has changed slightly. But Doha would be a working week of Sunday through to Thursday.

00:20:00:07 – 00:20:01:03
HOST
Yeah, yeah.

00:20:01:05 – 00:20:16:23
GUEST
So in theory, to get everything out of it I should be flying out on Saturday staying there and then flying back on Friday. That just I mean I never did that and I was never asked to do that. But you end up, you know, you miss out on your life. And it just told you how exciting and important sport is to me.

00:20:17:04 – 00:20:35:22
GUEST
So I wasn’t doing my netball training and I wasn’t playing. I would be and I wasn’t doing that during the week. It then became so important for the weekends to really count, because I just had such limited time with friends, family and doing the stuff I loved. So by the end of it, I think I was. I was like, yeah, you know, I’m I’m ready.

00:20:35:22 – 00:20:38:01
GUEST
This this is I’m done now this.

00:20:38:03 – 00:20:41:06
HOST
Yeah, I’ve got an international experience. I visited loads of different countries.

00:20:41:07 – 00:20:41:21
GUEST
Exactly.

00:20:42:00 – 00:20:42:23
HOST
Put it out of my system.

00:20:42:23 – 00:20:43:15
GUEST
Exactly.

00:20:43:15 – 00:20:54:20
HOST
I need to do something else. And what how did you decide what to do? And how did, At that stage, what kind of jobs were you looking for? And what did you.

00:20:54:22 – 00:21:21:07
GUEST
So, I mean, look, I was I was also sort of with ax on because it’s not a real estate company to progress there. You’ve got to be flexible as to which department you go into. So, you know, I was having chats with sort of my senior managers of like progression through the company, and there was a discussion about moving to Houston and that’s the way to really progress your career.

00:21:21:09 – 00:21:44:09
GUEST
And you’ve got to make a decision at that point as to whether you are a corporate person. Is this me for life now? Because there’s a lot of people at Exxon is a job for life, and I can totally understand why. It’s an enormous company. And if you’re happy to go from department to department, there’s plenty of things to keep you busy and keep you, you know, striving to to reach your goals for me.

00:21:44:11 – 00:22:03:13
GUEST
You know, that the next opportunities it could have been in the upstream, which would have been very interesting, but I’ve got no experience of that. Or it could have been in the downstream, or the supporters. So. Oh, the sporting companies. So that would be the HR department, the IT department. And I just, I just wasn’t excited about that.

00:22:03:15 – 00:22:30:00
GUEST
My passion was property. And you know, it’s a probably I’m sure there were there were definitely different roles I could have done that. But there’s going to be a ceiling on any company that I only want to be in real estate. Okay, well, your jobs are limited now. Yeah, yeah, yeah. And so then I think we talked at the time, in fact, I just was like, I need I need to find something where I can get back into London.

00:22:30:02 – 00:22:54:06
GUEST
I’d love to do asset management client side, because I think that worked really well for me. And, I just started interviewing and that’s when I met the guys at ODI REIT, and that’s where I am now, although we’ve we’ve changed our name to bright Bay. And I think, I think sometimes with interviews you just click with people and the style of the company and everything just feels kind of like, yeah, this is right.

00:22:54:06 – 00:23:11:10
GUEST
This is what I want to do. So yeah, I interviewed, got off the job and handed in my resignation and I think at the time X or not, not many people did. It was job for life. It’s very secure. People said to me, why would you want to leave? Like there’s nothing better than this. And it’s like, it’s just not for me.

00:23:11:16 – 00:23:17:02
GUEST
It’s not. It’s not where my passion is. And so yeah, that’s that’s when I moved across to RTI.

00:23:17:04 – 00:23:28:06
HOST
So what was the role that you moved into? You obviously moved in as a senior asset manager. What was the portfolio you’re responsible for? What was the business doing? How was it structured? Yeah. Can you give me a little bit more?

00:23:28:06 – 00:23:54:11
GUEST
Yeah. So in the interview I think they taught me through the existing portfolio and it’s quite small at the time. But it was bitty as well. So I think it was it’s probably only 250, 300 million, I would say at the time. And it was lots of little leases. Predominantly they put, a portfolio that was Secretary of state.

00:23:54:11 – 00:24:16:12
GUEST
So essentially the government long income, not much, you know, in way breaks. That’s no real sort of asset management opportunity, although they were coming to the end. So that was starting, to come out. And they sort of alluded to, oh, we’ve got something else coming in as well. And I was like, okay, great. All sounds, all sounds fantastic.

00:24:16:12 – 00:24:35:11
GUEST
I’m sold on the company. All sounds great. Sign me up. Day one. They’re like, right, we’ve just bought half 1 billion pounds worth of property. We’d like you to look after it. And I was like, okay, and I, I yeah, that first, that first week, I just yeah, it was baptism of fire I think.

00:24:35:16 – 00:24:36:20
HOST
What did they buy?

00:24:36:22 – 00:25:06:03
GUEST
So we bought the Aegon portfolio at UK. And it was a mixed bag of, some retail, a little bit of retail, retail, parks, warehouses and offices and we had support from their team. They carried on sort of asset management at asset managing initially and I was sort of overall in charge of like how, you know, drive a strategy.

00:25:06:03 – 00:25:22:07
GUEST
What are you going to do? Is it, you know, how are you going to how are you going to grow rents lengthen leases, etc.? And I guess the other sort of important thing to know is that back then we were a REIT and we sort of had different it’s a different ball game to being private equity that we are now.

00:25:22:07 – 00:25:47:19
GUEST
So it was about like doing leases and growing rents. Because we paid out a dividend. And that dividend was reliant on me getting better rents. And so lengthening leases and an increasing rents was it was all it was about. And we’d probably, I would say didn’t really, didn’t really.

00:25:47:21 – 00:26:11:01
GUEST
It we didn’t really do what we’re doing now. We didn’t really look to sell too many properties at the time because, you know, if you sell it, you have to find something else as well. And a lot of the stuff that we had was, longer leases anyway. So it just, you know, my, my, my, goal was to try and increase the value by just doing those two things.

00:26:11:06 – 00:26:31:01
HOST
I guess you said the second state portfolio kind of sounds like quite core long term. Yeah. Low income. Yeah. As you said, extend the leases, create some value. Maximize the NOI, but also the appreciation to. So given the structure of the business, you could afford to pay out those monthly or quarterly. Exactly. Dividends to, to to to the shareholders.

00:26:31:03 – 00:26:43:10
HOST
So you along with half 1 billion pounds worth of kit and it’s like Sarah. Yeah. Yeah. Make good of this. How did you go about doing that. And what was your kind of mindset at the time when, when that kind of bombshell was dropped?

00:26:43:15 – 00:27:06:03
GUEST
Gosh. So to be fair, I was really well supported both by my boss and also the team that was still asset managing. And so that was to be an I wouldn’t necessarily need that. I wouldn’t need that support now at all. But like back then I definitely did. And the team that sort of asset managed it. Were just giving me feedback okay, this is where this is.

00:27:06:03 – 00:27:26:23
GUEST
And it was just like a almost like a longer handover period, which was great. I think I spent the first few months just. Yeah, it’s, it I felt very kind of out of my depth. And I think you’ve got to get comfortable with that. If you’re going to be progressing your career, you’ve got to be comfortable with being uncomfortable.

00:27:27:00 – 00:27:51:02
GUEST
And I’m not saying that needs to last or that needs to be, you know, you should feel supported in everything. But I definitely felt, oh my God, what hammer, hammer am I going to do all this? The way I went about it was I probably I like I’m quite good at finding out the detail and working out what’s important things of an end goal and working out how to kind of get from A to B.

00:27:51:04 – 00:28:11:23
GUEST
So, you know, take a big, you know, a property with say like 18 units. You always I mean I’ve heard loads of asset managers say the same thing. You look after, you look after. Right. What’s what are the key things that are going to happen. First, what do I need to kind of troubleshoot. Where are things going to go wrong if I don’t renew leases, if I don’t get agents engaged and things like that.

00:28:12:00 – 00:28:37:07
GUEST
And then you look at sort of longer term things, so you get that all those balls rolling, then you look at the kind of longer term goals, right. Well, how am I going to move the rents from this to this? And I love property where you are more in control of setting the goals and the rents. So with an 18, let’s take a, you know, an 18 unit, property.

00:28:37:09 – 00:28:45:21
GUEST
You can create your own evidence. You’re in charge of every deal that goes through. And therefore you know that you can just keep rents ticking on.

00:28:45:22 – 00:28:58:05
HOST
And you mean by that you don’t have to look for external comparables because you’ve got enough of, a base or enough of a property. If you move one on, that sets the new base rate or rent that, you can then mirror match all the other leases again.

00:28:58:08 – 00:29:23:09
GUEST
Exactly. And I think you often do need to look at the external, but it’s always going to be internal first, isn’t it. So if you’ve got four deals that you’ve just done, the one down the road that’s not actually that comparable, let’s you can’t put as much weight on it. The markets are actually a little bit trickier. Other ones where there’s lots of different landlords and they’re not all necessarily institutions.

00:29:23:13 – 00:29:47:07
GUEST
So, you know, they’re they’re not all after the same goal. So you can see when you do rent reviews in certain markets, you look at these, this great evidence that you’ve created and other landlords similar to you. And then there’s like some soft deals and yeah, well why in they’re they’re individual investors and they just don’t understand or care about sort of the, the consequences of, of doing a slightly softer deal.

00:29:47:13 – 00:29:59:10
GUEST
They just need that income coming in or, or they, you know, they just need to make sure their tenant stays. And so they don’t realize that actually doing that deal affect my deal over the.

00:29:59:12 – 00:30:00:20
HOST
And does it affect your deal?

00:30:00:20 – 00:30:24:00
GUEST
Absolutely, absolutely. Yeah. No, definitely. And I think I think there’s there’s pockets like you you can I always think you can over generalize too much. You can just say industrial is amazing. And everyone was talking about how great industrial was. It absolutely is. But within that there are pockets and nuances. So you can take and and it changes as well.

00:30:24:00 – 00:30:48:00
GUEST
So you might have a great piece of kit and you just think this is fantastic. But the wrong you know, one property comes up and it’s 20,000ft². If you’ve got three other 20,000ft² in the market, you’re competing against them. So it could be a great market, it could be a great sector, but suddenly you’re not doing the deal that you thought you could because two tenants have gone bust in.

00:30:48:02 – 00:30:55:15
GUEST
You know, it’s that kind of thing. So you’ve got to be very kind of aware of that and know what’s going on elsewhere in the market.

00:30:55:17 – 00:31:10:15
HOST
Do you feel that you’re, recovering insolvency days and then the corporate real estate experience you had gave you a really good grounding and basis to be a very competent asset manager? Or did you feel that, you’ve had to learn entirely new skills?

00:31:10:17 – 00:31:38:21
GUEST
I would say the whole of my experience at DTM, that was a good grounding, but also a lot of new skills. So I think the valuation element, I’d say anyone considering a career in this industry getting valuation experience, I just think is so key. It sets the base is everything we do is about the value of the property and understanding that is then you can then build on that.

00:31:38:21 – 00:32:13:22
GUEST
Whether you’re going to become an agent, whether you’re going to become an asset manager, developer, investor, whatever it is you need to understand how value is created and what things change in the market to give you different values, how how the market changes to to fluctuate the value. Essentially, the insolvency side, definitely. But again, when I look at what I was learning at ExxonMobil and then now it’s a I think the best asset managers are the ones that are quite creative.

00:32:13:24 – 00:32:38:17
GUEST
I always say like a good asset manager always has a plan B, and that’s not to say I’m not going off to plan 100%, but there are so many different factors that weigh on whether this, you know, the deal that you’re doing can actually go through. You can do everything and the tenant can turn around and say, I didn’t get board approval.

00:32:38:19 – 00:32:55:09
GUEST
And you might have done your due diligence. They might have been a great tenant before. You might have got a relationship with the mouse where. But I’ve seen it so many times where a deal has fallen through, not because of the asset manager. So I always try and have a sort of plan B in place, and you get used to this sort of feeling that this isn’t moving as quickly as it should.

00:32:55:11 – 00:33:22:07
GUEST
They’re called they’re delaying this. There’s just there’s just things that make you go, right, I need a plan B in place. And so with asset management you also start, you know, I visit my tenants quite a lot. They all know me. And they will call me if there’s a problem. I then give that to someone else because I’m not going to help them with, with, with fixing the roof or the toilets are blocked or whatever it is.

00:33:22:09 – 00:33:44:07
GUEST
But if that bit isn’t fixed, they then won’t talk to me about renewing their lease and their rent view and things like that. So I would say there’s. Yeah, to answer your question, there were so many, so many great skills. But the asset management that you it’s you learn every single day and you get used to so many, so many different experiences that you go, okay, right now I’m used to this.

00:33:44:07 – 00:33:54:02
GUEST
And one example of that is I meet my tenants and I go round and I see them, and I can you can start to see when a business is struggling.

00:33:54:04 – 00:34:00:19
HOST
And before you get the PNL and cash flows truly absolute. So what are those telltale signs?

00:34:00:19 – 00:34:21:22
GUEST
So I would say, you always speak to your tenants. How how’s business going? And they’ll tell you they’ve probably tell you the answer in that sentence. Actually, costs are going up. We’re really struggling. Oh we have to make a few redundancies. Oh yeah. And utility costs are going up. So there’s that kind of element. Then you walk round these places and is it full?

00:34:21:22 – 00:34:37:08
GUEST
Is the car park full of people on site. What are the in that there’s always someone lower down that that shows you around. You know, that’s not necessarily RFD. That will will give you kind of the facts and figures. It might be someone that, you know, the site manager has things going, what it would do you think.

00:34:37:08 – 00:34:58:22
GUEST
And they’ll be saying, yeah, you know what? People aren’t coming to work at the moment or like, you know, people working from home or they and you just start to build a picture of, there’s something wrong here. And then you start listening to, you know, some of our sites, like, you know, that they needed to be busier in the factory for things to be going well with that company.

00:34:58:22 – 00:35:20:13
GUEST
And you start recognizing, yeah, this, this doesn’t feel right. And of course, the the accounts that come out, they’re backward looking. So it tells you the past. And that might have been okay. But today how are things. What is what is the sense what is it feeling. And so you actually do get to see or predict. Things aren’t going to be so good this year.

00:35:20:15 – 00:35:31:21
HOST
So how did your role evolve then having joined as a senior asset manager? How did your role evolve over over the years to, you currently head of asset management at the business?

00:35:31:23 – 00:36:02:23
GUEST
So, yeah, I started as a senior asset manager and then I mean, there’s that there’s both great things and tricky things of working in a smaller company. The tricky things is there’s not natural promotions that you can then be like, okay, I’m now this level and I’m now this level. The pro of that, though, is that if you’re proactive, if you’re diligent, if you engage, if you want to learn, you will start to naturally widen your experience because you’ll start everything will be thrown at you.

00:36:03:00 – 00:36:26:03
GUEST
So I’ve never experienced just a normal kind of asset management role in the sense that I just do rent reviews and lease records and things like that. It’s always been kind of cradle to grave. I’ll be part of the underwriter and part of the investment team as and when that happens, and then it will be the business plan and then it will be going, do you know what?

00:36:26:03 – 00:36:41:10
GUEST
I don’t think we should keep this on this. This tenant isn’t feeling great. My plan is this. But actually, I think we should get out and let’s, let’s say for argument’s site, we decide we’re going to leave. We’re going to exit. Then will we be part of the team that puts it together and sells it within all that as well?

00:36:41:10 – 00:37:03:23
GUEST
Of course, that then the development angle, the joint ventures that need to be put together. So it’s been easier, I would say, to grow the job, into head of asset management because there’s no one else there to do it. And if you’re willing to just take on more and show that you’re able and keen, then it’s just easier for the company.

00:37:03:23 – 00:37:08:08
GUEST
Like if I just mop it all up. So that’s how I’ve done it.

00:37:08:10 – 00:37:16:24
HOST
The business you touched on has gone through some changes. Can you just talk to me about the recent, change and, the kind of the rebranding to bright Bay?

00:37:16:24 – 00:37:46:02
GUEST
Sure. So when I started, we were listed REIT. So it was all about paying the dividends and trying to increase our share price. Then we have been taken fully private. So we were bought out by private equity. And we’ve ended up being, you know, wholly owned by a private equity company. But the rebrand was to kind of signal to to the market.

00:37:46:02 – 00:37:50:20
GUEST
Yeah, we’re different entity now. We’re private equity rather than, are we.

00:37:50:22 – 00:38:01:07
HOST
And what’s been the mindset shift or what’s been the shift in terms of business plan and approach from being, a REIT to, kind of private equity owned and run?

00:38:01:12 – 00:38:21:09
GUEST
I would say the biggest change is kind of the speed, property can like, take quite a long time, especially things like rent reviews that drive me crazy that it it’s not like, well, we can negotiate this and do this in two weeks. It just doesn’t happen like that. And that is key for so many elements of of the property world.

00:38:21:09 – 00:38:38:19
GUEST
I think what I like about private equity is business plan. This is what we’re going to do this time frame in which we’re going to do it. And and it gets execute it and it’s done. The nuances and the changes to that would be of course, the market, the market’s then gone and you thought you were going to sell it.

00:38:38:19 – 00:38:57:18
GUEST
Now it’s not a good time. So that’s when you come up with a plan B new plan C because you thought you were selling your property for development. And in actual fact, will the leases expire quite soon. Develop development market’s not there. So then I need to sort of implement implement the plan B. But the the goals aren’t any different.

00:38:57:18 – 00:39:12:24
GUEST
The goal is how can we increase the value of this as much as possible? How can we squeeze all the pips out? And it’s it’s about kind of increasing the value more than the rental income.

00:39:13:01 – 00:39:14:14
HOST
Total return rather than just.

00:39:14:14 – 00:39:16:11
GUEST
Driving. Exactly, exactly.

00:39:16:14 – 00:39:25:06
HOST
So, in terms of the portfolio, can you give me a bit of an overview of the portfolio as it stands today, the sectors you’re invested in and, and what you’re working on.

00:39:25:08 – 00:39:50:16
GUEST
So we have got a number of hotels which are not that involved in, the rest of the portfolio. We’ve got rid of probably all our retail now. And then what remains is, industrial. So warehouses, and then we’ve also got some offices or they offices are central London. But also development angles as well.

00:39:50:16 – 00:40:00:01
GUEST
So we’re not, we’re not keen on too many offices and left there and in the right location doing the right thing. Our offices are development opportunities as well.

00:40:00:03 – 00:40:17:09
HOST
Kind of makes complete sense. Yeah. I just want to come back to a point you mentioned earlier, just in terms of creating your own role and expanding it. I know off mike, we spoke about, how you career coach, can you just talk to me a little bit about why and how a career coach came into your, sure.

00:40:17:11 – 00:40:18:02
HOST
Into the frame.

00:40:18:08 – 00:40:36:20
GUEST
So one of the. So I catch up with my CEO and, have sort of reviews with him. And I think the review I had last year, I was just doing my usual like, well, where am I going? What am I doing? How can I expand this? What’s next? And we kind of just talked about next opportunity.

00:40:36:20 – 00:40:57:04
GUEST
Well, what’s the kind of, you know, there’s a shorter term goal. There’s a longer term medium term goal, and there’s a sort of longer term goal. And he was like, well, if you’re feeling stuck, why don’t we get you a career coach? I said, sounds great. And so he put me in touch with somebody and he was absolutely brilliant.

00:40:57:06 – 00:41:14:02
GUEST
It was so that’s how it all kind of came about. And then he, he’s just really helped me sort of reframe, like, what am I trying to achieve now? What am I trying to achieve in the future? And how to kind of get from A to B? And so it’s been a nice kind of I’ve done that a little bit myself to grow the position that I’m in.

00:41:14:02 – 00:41:17:05
GUEST
And, and now it’s kind of like, how do I, how do I now go back?

00:41:17:11 – 00:41:34:14
HOST
And is that having is what’s being useful, having that external perspective rather than it just always being internal looking? You, the CEO and other kind of team members is having someone who, yeah, isn’t necessarily really state specific or like, really knows the intricacies of your day to day can offer a wider perspective.

00:41:34:20 – 00:42:03:12
GUEST
I think that helps. So much. But I also think it helps that it’s a brand new person and doesn’t know me. So they’re seeing me today for the first time, whereas I’ve been in my company now for eight years and my team will see me as the person I was when I joined. And everything that I’ve done since, but also like, it was so small, like, you know, you if you want an idea, you bounce it off one person and you keep bouncing off the same person for eight years.

00:42:03:12 – 00:42:17:03
GUEST
You’re only going to you know, have this kind of idea, whereas actually doing it to someone external non property, just someone that’s got a had a great career themselves to just go, hey, have you thought about this. And it was it was a game changer for me.

00:42:17:09 – 00:42:23:14
HOST
What what are the this is that they’ve kind of, pointed you to kind of think about just in terms of some learnings and sharing.

00:42:23:15 – 00:42:43:24
GUEST
Yeah. So, so I’d say one of the, the game changing things, that he spoke to me, that was he got me in the first meeting to just say, well, what are you strengths and what are your weaknesses? And so I kind of gave him what I thought, you know, I was good at and as I was not so good at and he was like, so how are you working on your weaknesses?

00:42:43:24 – 00:43:12:11
GUEST
I was I just I put so much time, effort and energy into them. And you know, I’m it’s I’m really trying hard was was kind of the summary. And he said to me, stop because essentially, you know, you what you’re good at will help you fly, put your time, effort and energy into that, and you will see sort of so much better growth than the stuff you’re not so good at, he said.

00:43:12:11 – 00:43:36:15
GUEST
You can put 80% of your time in and you might make a bit of a difference. You might get better at it, but it’s just not what your skill set is. So then we started talking about, well, how how can you then keep progressing knowing that you’re not going to put too much effort into this stuff and we started talking about kind of taking people on, that can do those bits for you.

00:43:36:17 – 00:44:02:02
GUEST
And so off the back of that, I employed somebody. I’d essentially say she’s strong where I am weak. And she wants to, you know, she wants to learn, she wants to grow. So she’s got all the kind of values that I really like, and she works well in the company and all those bits fit. But she’s bringing in a skill set that it just doesn’t make sense for me or for the company, for me to be doing that.

00:44:02:02 – 00:44:09:22
GUEST
And she will go and sort of execute things, that I’ve just got this great idea and I need somebody to then go and implement it. And she goes, you guys, and does that.

00:44:09:24 – 00:44:19:08
HOST
And then the piece that you’re really strong at, she’s deficient in or slightly weakened or doesn’t have the skill set or, or is not best placed to do the piece that you’re great at, right, right.

00:44:19:08 – 00:44:31:12
GUEST
So then, you know, skills kind of complement each other. But what I really liked about her and other people that I’ve worked with is that she wants to learn and grow. So she could be good at those things. She just hasn’t had that experience yet.

00:44:31:14 – 00:44:43:20
HOST
And do you apply? Do you do kind of caliper and other assessments, personality profiling assessments to try and work out where people are strong and weak or how do you go about trying to ascertain this?

00:44:43:22 – 00:45:06:16
GUEST
Yeah. Do you know, I’ve not done I’ve done personality tests before. We actually did a great one, as part of a tag rugby thing I did, and that was probably the most recent one I did in 2018. Before that, it was probably ten years ago. And I think they’re brilliant. But we, we don’t use them so much.

00:45:06:18 – 00:45:20:14
GUEST
Where we are now, I think, I think when you’re in a sort of smaller company, you. I know exactly what I need, and I need someone that’s good at this. I don’t necessarily need a personality test to tell me that they’re that kind of person. I need someone that’s got this kind of skill set.

00:45:20:19 – 00:45:26:10
HOST
And then you’re looking. You’ll test and forensically examine that through an interview process. Yeah. So make sure you’re comfortable with that.

00:45:26:12 – 00:45:27:03
GUEST
Exactly.

00:45:27:03 – 00:45:33:17
HOST
So what were the other things that your career coach mentioned or advise you to to do?

00:45:33:19 – 00:45:53:02
GUEST
So one of the things we looked up was whether I could do a course on sort of finance, and the reason for that was because it was one of the things that I just think I want to understand the business a little bit better. And so I’ve enrolled and done, half a business school, distance learning and did a finance course.

00:45:53:02 – 00:46:23:04
GUEST
And I really enjoyed it, and I learned so much from it. And then the other thing I would say is that, we sort of explored and maybe the next step that I’m going to be looking for now is, maybe going and having a position on the board. And I think there’s, there’s so many sort of opportunities to that I could benefit a board because of my real estate experience and or all the other things that I could bring to it, but also that I think something like that would really benefit me.

00:46:23:04 – 00:46:27:17
GUEST
So we sort of explored that, and that’s that’s the live update of where I am on that now.

00:46:27:17 – 00:46:31:24
HOST
So adding another skill, stack to, to your experience.

00:46:31:24 – 00:46:33:01
GUEST
So that’s the plan.

00:46:33:01 – 00:46:38:17
HOST
So if I was looking for someone to sit on a board, can you set her up on, on LinkedIn?

00:46:38:20 – 00:46:40:06
GUEST
Yeah, absolutely.

00:46:40:08 – 00:46:55:08
HOST
You touched on the touch rugby thing there, and I want to spend a bit of time doing it because, you I think you’ve underplayed how good you actually are at tag rugby. Can you just tell me a little bit about that? Because I know you’re passionate about, as you touched on sport outside of your, your day job, can you just talk?

00:46:55:08 – 00:47:15:00
GUEST
Sure. So I mean, this is a topic I could talk about for ages. It’s I’ve played since my God, I can’t I can’t even remember when I started, but when it’s when I first came to London. So probably 2009 ish, give or take, because I can’t quite remember when I started and it was just the case of like, oh, that looks like a fun sport.

00:47:15:00 – 00:47:39:01
GUEST
And I always liked rugby, but I just never thought I would cope with actually full contact rugby. And so a group of us just went and played and it’s for so many years social for me. And I just just love running around a pitch, you know, playing my sport. Then, in 2018, I’d been asked a few times, if I would go and trial for the Great Britain team.

00:47:39:03 – 00:47:59:17
GUEST
And, do you know what? I look back now, and I was a bit like, yeah, maybe I don’t really have time for netball was my passion. I was like, I can’t really commit because I’m already playing this much netball. And then I just thought, you know what? Why not? I’ll go and give it a go. And in 2018, I made it into the Great Britain Women’s Seniors team.

00:47:59:19 – 00:48:33:23
GUEST
And it was one of the most incredible experiences of my life. It was 2018, I was a surveyor and then I was a tag rugby player, and we were going to the World Cup in November and, it was it was really tricky. But yes, such a great environment because they would take on a wider squad and they’d just make cuts because it’s of injury of and also how much you can grow as a player in that in that year.

00:48:34:00 – 00:49:00:13
GUEST
And so I was just thing and I’ll never make the team. And it meant so much to me when I did. And then we were sponsored to go to Australia to play in the World Cup. So yeah, we were, we were well looked after and we just had an entire year of I was living and breathing my sport, and we would do everything from, you know, fitness and camps, camps away for the weekend.

00:49:00:15 – 00:49:21:07
GUEST
We had, you know, time in the classroom where we talk about strategy and then there would be a nutrition, up, you know, thing that we had to kind of take on board. And then there was, sports psychology, on top of the fitness training, the skills training, the bulls training, you know, all that kind of stuff.

00:49:21:09 – 00:49:30:06
GUEST
So it was it was amazing. So I’ve played since 2018. And yeah, we came back with the bronze medal, which was amazing.

00:49:30:08 – 00:49:36:18
HOST
And have you taken those learnings from the rugby pitch into the the boardroom from a real estate perspective?

00:49:36:20 – 00:50:11:18
GUEST
Yeah. So I think, one of the biggest learnings for me was how well that team worked together. Now we’ve got, you know, we’re talking to a big group of sort of very strong minded, passionate women, all with the same goal to get to Australia. And you’re having cuts at the same time. So you could say that could be a disaster where you know you’re feeling vulnerable and it could be a terrible team or a terrible environment in the team.

00:50:11:20 – 00:50:33:24
GUEST
But I would say it’s probably one of the strongest teams. And I actually went back this year. I played mixed, the 2019 through to last year for GB. And then this year I did went back to the women’s because we had we had something to prove. We didn’t want the bronze medal. We wanted to come back with something, something better, but that so that it was the same basis of the team.

00:50:33:24 – 00:50:55:11
GUEST
And obviously a few people had changed over the years, but the way we were brought together as a team by the leadership team, by the management, by the managers, by the coaches, was something I’d never really experienced before. And we did personality tests. And I think one thing that changed for us is we did this personality test, and it was probably one of the more simple ones.

00:50:55:11 – 00:51:15:05
GUEST
It was just like, what kind of communicator are you? And there were just four categories. And in that session for me, you learn about different personality types, how they want to be spoken to and how they’re likely to speak to you. And then you gave the same back and said, yeah, I’m this kind of personality. I want to hear it this way.

00:51:15:10 – 00:51:32:06
GUEST
Yeah. And I think that slightly bonded us. But I also think, the coaches were very clear on you need to turn up with this attitude and nothing else will be tolerated. It was very, very kind, but very subtle.

00:51:32:10 – 00:51:33:12
HOST
She knew your boundaries.

00:51:33:12 – 00:51:52:24
GUEST
Absolutely. And anyone sort of breaking those boundaries put aside not publicly or anything, but they were pulled aside and just say, look, I need you to turn up with this attitude. I need you to do this. That person hasn’t learned that skill yet. So you can either support them like this or whatever it was. And so that the boundaries with were very, very clear.

00:51:53:01 – 00:52:17:04
GUEST
And to have a team of 20 women that’s well drilled and looked after and looking after each other was, for me, probably one of the the best teams I’ve been a part of. And it’s an absolute privilege to go back and and play with them this year. Because we were building on that and it’s been like a five year campaign, to go back to the World Cup this year.

00:52:17:09 – 00:52:41:03
GUEST
And, I would say the positivity and the support and the, the kind of competition it was, it we had this kind of this kind of catchphrase, if you like, we should start off with, like, get on the bus, get your attitude on the bus. We’re all going for World Cup gold. We want to win that gold. We, need to therefore have accountability.

00:52:41:03 – 00:52:56:23
GUEST
We need to support the team. It’s not always going to be you on the pitch. How are you going to do how are you going to be okay with that and support the team? And it was it was all about the team. And and that’s that’s probably one of the best, teams that I’ve ever been a part of.

00:52:56:23 – 00:52:59:18
HOST
And you didn’t go one further. You went two further, right?

00:52:59:20 – 00:53:27:18
GUEST
Yeah. We were the first team in the northern hemisphere to win a gold medal. Wow. So, yeah, I mean, I just got back in August and it’s it’s still kind of neat to pinch myself to be like, yeah, we actually we actually did what we set out to do, and to be part of a team that’s playing sort of that level and that to get that much enjoyment out of something that’s so serious but also so good.

00:53:27:19 – 00:53:28:22
GUEST
It’s just incredible.

00:53:28:24 – 00:53:41:00
HOST
How did you manage training and preparation and running a team and visiting your tenants and doing your rent reviews and reggae’s and, you know, selling your strategy. How did you juggle that?

00:53:41:02 – 00:54:05:14
GUEST
I didn’t sleep, I don’t know, I’m yeah, I think so. I think, you know, it’s an amateur sport and it’s a fairly new sport as well. So, you know, we’re building up, we’re making it, you know, every year it’s, it gets more serious and it gets taken up by another team, another country around the world. I think for me, like I’ve always had a kind of work hard, play hard attitude.

00:54:05:14 – 00:54:29:03
GUEST
Well, since my since my year ten. Yeah. Experience at McDonald’s was like, right, work hard, play hard. And I just, I, I do commit and work and I’m, I’m when I’m there, I’m there and I want to get the job done as best I can. And then when I’m out, you’re there in the next moment. You’re living as a sort of this is right now, the job to be done is this.

00:54:29:05 – 00:54:49:14
GUEST
And so another one of our phrases in time where we were like, next job, but you’ve done that. Move on. Don’t you know it’s scored a try. Let’s go. Let’s go again. Next job every time. Next job. So we’ve I think that probably has been a part of the balance. Right. Not thinking about rugby now I’m thinking about whatever is in work.

00:54:49:16 – 00:55:02:07
HOST
What advice would you give to someone who wants to enter the real estate industry, or is kind of stuck in their career right now? Yeah. If however many years post qualified, what advice would you say say to someone.

00:55:02:09 – 00:55:27:10
GUEST
Okay, so if you want to get into the industry, I would say probably the best thing I did was get work experience. Not the easiest thing to get anymore, but I would say be proactive. I’ve just been contacted on LinkedIn the first time I’ve ever had it by someone who is a sixth form student just wants to understand, more about the real estate market and what a career would look like.

00:55:27:12 – 00:55:50:06
GUEST
And I’m like, absolutely, I will, of course I help you. So I’ll set up school with that person and just give them an insight and, and give them an idea. You’ve got to be proactive because it’s a competitive market and you need to be better than your peers if you want to succeed. And so being proactive, get yourself some work experience, see if you actually like it, and keep talking to people.

00:55:50:06 – 00:56:10:20
GUEST
Because there’s so many different roles in surveying. And depending on your skill set, you know you will find something that that fits quite well for you. And then the second part of your question, if you’re stuck, it just I guess it depends kind of where you are. I would do the research. I would look up, I would consider a careers coach.

00:56:10:20 – 00:56:30:07
GUEST
I would also consider talking to mentors, to friends, to your bosses. Like, what do I go next? What do I what do I want to do? How how can I expand next? But don’t go with questions. Go with answers. I would like to expand my role. This is how I see it working. How do you think that’s going to go?

00:56:30:09 – 00:56:50:00
GUEST
And then you’ve done the hard work for someone else. And if there’s any issues you can see of that, not being able to work, let’s say you’re going to take on more role. How are you going to manage that? Well, actually, you know, this element element of my job is is is on the down now. So I’m not going to be taking up so much work.

00:56:50:02 – 00:57:02:05
GUEST
You know, so much time on that piece of work. And therefore I think I’ve got the capacity for this. So I go with answers, go with solutions, and then you’ll find somebody is more engaging and will probably help you through amazing.

00:57:02:05 – 00:57:15:12
HOST
Well, look, as we as we draw to a close, a question that I ask everyone who comes on the podcast is, if I gave you 500 million pounds worth of capital for the people, what property and which place would you look to deploy it?

00:57:15:14 – 00:57:38:02
GUEST
So I think that’s I mean, I’m sure it’s tricky at any point in time, but I think right now the market hasn’t really bottomed out. It’s still has this sense of it might have to correct a little bit further. So I’m not sure I would say to you a particular sector, I can tell you the sectors wouldn’t go to, but I wouldn’t say like, yeah, industrial sounds great.

00:57:38:02 – 00:58:02:04
GUEST
We’ll go in there. I think there’s still a there’s still a correction to be done. And I think we’ve also got a tricky time with tenants as they navigate the additional costs that they’re going through. And I think, you know, I’m seeing more of my tenants going to getting struggling. And once that happens, you then start losing the rents as well as the, the the yield shift.

00:58:02:06 – 00:58:28:00
GUEST
So you then double whammy. So I’m not sure I would be looking at a particular sector. I think the smartest thing to do would be to actually go back to where I started, which would be the longer term secure income and just see where there are people that need to sell close and funds anyone distressed, things like that, and just stop targeting.

00:58:28:02 – 00:58:48:00
GUEST
Something that you know, with, let’s say government income of ten years, it might take two years for the market to correct. You know, we’re not going back to the days of, you know, 0.5in, but the market will correct and stabilize. And at that point you’ve then probably done quite well.

00:58:48:02 – 00:59:00:22
HOST
So core core money, you know, core return at the moment targeting distressed capital structures. Yeah. Across the sectors. Yeah. And in terms of the locations, the place and the people you get on the journey to do it.

00:59:00:23 – 00:59:35:00
GUEST
So location I would I have a sort of bias for southeast London and south east. And the reason for that is my experience of sort of further afield in just in what I’m just described there is that, the southeast bounces back much quicker and London bounces back even quicker. Now there are. Yeah. I mean, there’s always exceptions to the rules, but I think my, my bias right now would be that location.

00:59:35:02 – 00:59:42:06
GUEST
Just because you want to be able to buy something and see that come back quicker and then the people. Do you mean like, who would I work with?

00:59:42:09 – 00:59:43:04
HOST
Yeah.

00:59:43:06 – 00:59:44:02
GUEST
I mean, come to work.

00:59:44:07 – 00:59:50:22
HOST
You got your own company. But as anyone I can find,

00:59:50:24 – 01:00:19:10
GUEST
Yeah. I mean, look it for me as sort of the asset management side of this, you need particular agents and I won’t name them. But, yeah, I would definitely have my my mind’s eye on a particular agent because they’re the ones that are all over the market. They know exactly what’s going on in their own market. They can respond and, and, and give me all parts of information that just help me build up a clear picture of what’s going on there.

01:00:19:12 – 01:00:20:11
HOST
I won’t push you any further.

01:00:20:13 – 01:00:21:22
GUEST
Thank you.

01:00:21:24 – 01:00:39:24
HOST
Well, look, Sarah, thank you so much for joining me on the podcast today. I have absolutely loved finding out a little bit about your background, your experience, your views, the stuff you do outside of work. I have no idea how you fit it all in. And, managed to play at the highest level, both on the pitch and off the pitch and in the boardroom.

01:00:39:24 – 01:00:43:07
HOST
So thank you. And excited to see what you in the team go on today.

01:00:43:09 – 01:00:45:00
GUEST
Thank you very much. Thank you for having me.

00:00:01:06 – 00:00:32:05
HOST
Welcome to the People Property Place podcast. Today we’re joined by an absolute giant of the real estate industry. Names generally don’t get much bigger than this. And egos on the flip side are much smaller than our next guest, the absolute legend that is Ian Marcus OBE, Rogue One, sponsor of the Cambridge University Land Society, which is how I got to know Ian over the last couple of years, as he is the immediate past president.

00:00:32:07 – 00:01:03:04
HOST
He sits currently on a number of boards. 12, I’m told, in one guise or another. And that’s everyone from East ill secured, Elysian residence, town center, securities, work life, sugar, self storage, along with a number of others outside the real estate world. And as a graduate of the University of Cambridge, having studied land economy, he’s held roles at Bank of America, DBS, NatWest, Deutscher and Credit Suisse.

00:01:03:06 – 00:01:28:19
HOST
And the other day I heard Ian, affectionately named as Three Stripes because he’s got a line through his diary at breakfast, lunch and dinner every single day of the week, meeting someone across the space. Today is actually the first time I’ve met Ian. Not in black tie or, or wearing a suit. Didn’t think he thought this podcast was on video, but I’m genuine.

00:01:28:19 – 00:01:41:10
HOST
Lee really humbled that Ian is on the podcast, and I’m really excited to get stuck into hearing a little bit more about his views, opinions, career, journey, and, perspective on the market. So Ian, welcome to the podcast.

00:01:41:16 – 00:01:43:11
GUEST
Thank you very much. Great pleasure to be here.

00:01:43:12 – 00:01:56:20
HOST
Not at all. Well, look, a place that I always like to start these conversations is, is asking your guest how they got in to real estate. So if you’re able to cast your your mind back a couple of years and it’s more than.

00:01:56:20 – 00:02:22:07
GUEST
A couple, I’m afraid it’s a long, long time. And it’s a it’s a well-trodden story now, but it’s it’s it emphasizes that I’m a great believer in fate and things happen for all sorts of reasons. As you mentioned, I was a Cambridge land economist, which, I jokingly say meant I spent more time on the rugby pitch than in the library, but, enjoyed the course with some of the greats of our industry.

00:02:22:07 – 00:02:44:10
GUEST
Now, the likes of Michael Brotman, former chairman of CBRE, Robin Butler, the CEO of Urban and Civic. No man’s the founder of Europe. But we were all classmates back in late 70s, early 80s. And as each of them headed to the world of real estate or as we then knew it, property, before we were too Americanized, I had a different path.

00:02:44:10 – 00:03:08:03
GUEST
I’d spent all three summers when I was at university coaching sport in America. The camps and a lot of the kids go to loved it. Fell in love with the country, fell in love with the people, everything about it, and wanted to go and live there. My brother persuaded me to at least finish my degree. Probably the best advice he’s ever given me.

00:03:08:05 – 00:03:30:16
GUEST
But when it came to that point when we were applying for the jobs, unlike my peers who went to Jones, Lang, Wharton and Helium Baker and Richard Ellis as they were then, I applied to ten US banks. And you have to remember, put it in context. This is 1881. So before investment banks as we currently know them, existed.

00:03:30:18 – 00:03:53:16
GUEST
But there were big money center banks in America. Some names still survive, like Bank of America and Citibank. Others have been long since, amalgamated, merged, submerged like chemical Bank, Chase Manhattan, continental Illinois and many others. So I applied to ten banks. And the fortunate part was those banks only went to Oxford and Cambridge, rightly or wrongly, at that time.

00:03:53:16 – 00:04:12:21
GUEST
And I was lucky enough to be offered, a handful of roles. And the first was a call from Bank of America, then the biggest bank in the world, then headquartered in San Francisco. And the call went something like, we’d like to offer you a job. Would you only work in London? I went, no, no, no, I’m from the provinces.

00:04:12:21 – 00:04:31:17
GUEST
I was born and brought up in Bournemouth and I said, I’ll go anywhere in the world for a global organization. They said, I’m thinking California, this is it. Great. There’s a good we’d like to go and work in Birmingham. Which wasn’t how I anticipated my career would, sort of move forward. It was great for my rugby career.

00:04:31:17 – 00:04:56:21
GUEST
I was able to play, rugby at a very high level in the Midlands, and it was great in terms of the exposure it gave me, because one day I was dealing with Midlands metal bashers, and the other day, I’d be dealing with bang and all of a sudden or Avon Cosmetics and this is 80, 81 when recession was very bad, particularly in the Midlands, but when anything that was property related came up, they’d go, well, you did land the economy, you know all about this.

00:04:56:23 – 00:05:19:12
GUEST
And I’d phone Robin. Michael, no, go explain this to me. Rents and yields, you know, how does that work? And they were very generous with their time. And then after two years, I had the opportunity to move to London, and they sent me to the property lending team. And that was when I really began to both recognize and begin to foster relationships.

00:05:19:14 – 00:05:42:14
GUEST
That’s when I first met companies, some of which still exist, like Hammerson and Heron and others which have long been subsumed as well, like Mepc, London Merchant Securities and others. And I was part of the team, the very junior member of the team that funded the first phase of Broadgate, etc.. And so I enjoyed that, developing as a property lender for five years.

00:05:42:16 – 00:06:05:23
GUEST
And then Big Bang came along when we created these financial supermarkets through the deregulation of the market. And my boss was poached by UBS that had then bought a stockbroker called Phillips and Drew and said, come with me. And I went and had the honor of sitting next to, you know, over your career, you have some mentors and some guiding lights.

00:06:05:23 – 00:06:31:12
GUEST
A wonderful man called James Hislop, who was one of the senior directors. Phillips and Drew and I rode on James’s coattails for four years when we floated, a number the trade, the developers of the 80s that most of which went bust in the 90s. But great experience again. So I was learning capital markets, corporate finance, how the public equity markets really functioned.

00:06:31:14 – 00:06:58:00
GUEST
One of the gentlemen, I worked with then was a young surveyor we’d taken from a firm called Edmunds because we thought we were all going to securitize real estate, and we hired a guy called Mark Gilbert, who you may or may not know of, the founder of Moorfield now. And Mark came over as an equity analyst and we worked together for a while, and he left a few years later to go to NatWest and called me up very quickly and said, you’ve got to come here.

00:06:58:02 – 00:07:29:19
GUEST
You know, we’ve got the number one equity research team, which he was leading the most innovative, creative, structured finance team, led by people like Richard Morley, who’s now the chairman of, Great Portland, and a bunch of others doing some really interesting things. And the backdrop was, of course, that, NatWest themselves were the biggest lender on commercial real estate in the UK because of the relationships they had with the likes of British Land and, Slough Estates and many of the other big companies at the time.

00:07:29:21 – 00:07:52:18
GUEST
So I joined NatWest and I had a sort of co-ordinating role of pulling some of that stuff together and again sat in the corporate finance department. And then, you know, I sat in that seat effectively for seven years. But then NatWest sold its investment bank to Bankers Trust. And my old colleague Richard Mulley had gone there and he said, come on, join us.

00:07:52:18 – 00:08:11:00
GUEST
You know, you can run investment banking. I’m doing the principal investment. And it was an interesting lesson. And Richard and I talk about it quite often, that I went on his, you know, recommendation, encouragement. A month later, he left to go and run Bright Clover Real Estate business. So do you attach your career to a person or an individual?

00:08:11:02 – 00:08:35:07
GUEST
Or a firm is quite interesting, but it was great. Again, great learning curve. Bankers Trust, contrary to popular belief, you know, when one thinks of principal investment by banks, you think of my all at Goldman’s and Mercer, Morgan Stanley Bankers Trust were actually the first US bank to do that in Europe. And Richard was the, the sort of founding father of that.

00:08:35:09 – 00:08:53:24
GUEST
And within six weeks of us, coming together, we wrote a check for $100 million to put into a, a firm that was sort of up and coming, but no one really understood what they did could reach us. Oh, yeah. And I went on the board, for Mark Dixon’s company for several years till eventually IPO.

00:08:54:01 – 00:09:22:07
GUEST
So at each stage I’ve sort of been involved in some really interesting things. At BBVA. It was the first phase of Broadgate, at UBS, it was IPO ING, and working with these trader developers their names, which would mean nothing to your audience but real movers and shakers at the time, like Mount Lee. Then you go to NatWest and you start doing these innovative, transactions, and then Bankers Trust took it on to a new level and gave me exposure to principle.

00:09:22:09 – 00:09:45:00
GUEST
But two years later, in the world of mergers and acquisitions was happening. Bankers trust itself was bought by Deutsche Bank, a very strange period because they were trying to amalgamate five companies. This is 98, 99 now. And yeah, really fascinating. But the politics got in the way of a lot of things. And it came very frustrating.

00:09:45:00 – 00:10:10:15
GUEST
So the three of us left, Deutsche Bank or when once the deal had been done and we were asked to go and establish a real estate function, Credit Suisse and of course, Credit Suisse today, there’s there’s lots we could talk about the story of what’s happened and why it happened. And I have my own views. But I was privileged to run the real estate businesses for 13 years and coordinating across the firm.

00:10:10:15 – 00:10:35:04
GUEST
And again, we did some phenomenally innovative things, such as, the advised on the sale of 25% interest in Regent Street to Norge, which was their first ever real estate investment fast forward, I then got invited through a process to become a Crown Estate commissioner. Yep. We also financed what people remember post the millennium as the dome, which became the O2 arena.

00:10:35:09 – 00:10:56:21
GUEST
Yeah, now the most successful music venue in the world. And we, we financed that and refinanced it twice fast forward 20 years. I’m a senior advisor to Phil and Shoots and AEG. So again, it all gets back to relationships. Great time at Credit Suisse. You know had its ups and downs as as most of the investment banks did.

00:10:56:21 – 00:11:15:13
GUEST
But we did a lot of good and innovative things. And 2012 I decided I’m not going around the block again. I unfortunately it wasn’t a specific to to Credit Suisse. I found myself spending more time doing compliance H.R. Than than doing deals and meeting people.

00:11:15:15 – 00:11:17:12
HOST
Perks of being good at the day job.

00:11:17:14 – 00:11:40:06
GUEST
Yeah. I mean, and and look, it’s an investment banking trait. You promote people up who are great at doing deals and generating fees, and you turn them into managers. Yeah. And there aren’t many deal doers, our good managers. I mean, I hope my team at the time and we all do keep in contact and they’re spread around the globe now doing different things would say, you know, we did things in our own way in a very special way.

00:11:40:08 – 00:11:59:18
GUEST
But I just found it very frustrating. And, so I decided, hang up your boots. And I didn’t really know what I was going to do. I had the privilege then of, being on a Crown Estate commissioner. I’d also begun what became a 14 year career, chairing one of and now king, the then prince of Wales.

00:11:59:18 – 00:12:25:15
GUEST
His charities called the Prince’s Regeneration Trust, which was a totally different world, which we can come back to if you’d like. And more by luck than judgment found myself in this plural existence to today use, as you say, in various guises, having 12 different roles. And, as I always say, genuinely tongue in cheek, my wife doesn’t want me home and my golf isn’t good enough, so I might as well do something I enjoy.

00:12:25:17 – 00:12:46:18
HOST
So. So in terms of the career in that, you know, an amazing way to kind of summarize it very briefly, because that was our concern at the top of this of might say, have we got four hours to get through this? Yeah. Have you always wanted to be, on the kind of the debt, the debt side, rather than necessarily the equity investment piece?

00:12:46:20 – 00:13:11:10
GUEST
I’d the conscious I don’t I would look at it more as I’ve always been more comfortable as an advisor than a principal. And I think one of the and I’ve done principal investing, as I said, at Bankers Trust, and there are a number of others we can come to, but I am remarkably risk averse. Yeah. Any money I’ve got, I give it to someone else to manage or my children spend it.

00:13:11:10 – 00:13:35:04
GUEST
So that’s fine, because if I started doing something myself, I’d be looking at screens every day and worrying about it. So I’ve always felt comfortable fulfilling that role as an advisor. And even today, you know, when you’re sitting on a board, essentially the only thing you’re not there to do is run the company. You’re a, you’re a, a conduit for information.

00:13:35:10 – 00:14:01:23
GUEST
You’re a fiduciary. You are there to help with blue sky debate, but you have to recognize whether you’re a senior advisor, a non-executive, whatever you want to call the role consultant, you’re not there to run the business. And that’s where a number of people who move into this sort of non-executive type role fall foul. So, my, my rugby analogy to you would be it’s much better.

00:14:01:23 – 00:14:26:13
GUEST
I’m much more comfortable standing on the touchline shouting and screaming at the players. And if someone said, put on the boots and show me how it’s done, I’d probably run a mile. So it’s just always been, yeah, I’ve had offers to be running rates, I’ve had offers to go and raise a fund. And I think one of the strengths of anyone, unless you are overtly self-confident, is know what your strengths are, but more importantly, know what your weaknesses are amazing.

00:14:26:13 – 00:14:32:10
HOST
So a lot of a lot of advisors get frustrated that they don’t have any control and actually want to pursue the principal. Yeah.

00:14:32:10 – 00:14:56:16
GUEST
And look, I, I just had lunch today with Mark Mogul of Pine Bridge, who was an investment banker. Richard Mulley was an investment banker. Keith Bridge, patron, was an investment banker. Yeah. Most of the guys that are Mark Gilbert, Moorfield, we talked about. Yeah, most of the guys who set up their own, private equity firms, even though they now may be part of something bigger, often started on the advisory side.

00:14:56:16 – 00:15:17:08
GUEST
And maybe it’s a frustration. Maybe it’s a sense of I could do that. Maybe it’s a case of, you know, that ability not always turns out how you want the ability to make, you know, considerable capital. Yeah. But, as I say, I’ve, I do have regrets, you know, should I have turned left here rather than.

00:15:17:08 – 00:15:39:21
GUEST
Right? No, you can’t. And, the only thing that when you’re an advisor and it doesn’t matter whether you’re a banker, a lawyer, an accountant, surveyor, whatever, the only thing you have to be entirely conscious of all the time is the only thing you have to trade is your name and reputation, personally and corporately. I haven’t got a balance sheet, you know, I haven’t got, any assets.

00:15:39:21 – 00:16:04:06
GUEST
So all I really have to offer, God help them, is all is what’s between my ears and the relationships and experiences you gain over the time. And I will do anything and everything and encourage all those people that work with me, to put that top of that list whenever they’re doing. And there’s always a temptation, particularly in the markets or as volatile today is get the deal done or find a way to earn the fee or whatever.

00:16:04:08 – 00:16:10:16
GUEST
And that that old adage of you may lose the battle, but you’ll win. The war particularly holds true at times like this.

00:16:10:18 – 00:16:20:01
HOST
So you touched on the fact you’ve got you went from one role to 12 roles. Can you just talk me through your 12 different roles? And then how the hell do you fit 12 different roles? Well, you.

00:16:20:01 – 00:16:20:16
GUEST
Mentioned the.

00:16:20:16 – 00:16:21:14
HOST
Seven days of the week.

00:16:21:15 – 00:16:45:03
GUEST
Mentioned them, many of them up front. So I have two listed companies. I’m now chairman of Europe’s largest self storage business called Shergold. And maybe just stop there for a second. When I was at, Credit Suisse, we made an investment in the former Shergold. And I won’t bore you with all the corporate history. And then the parent was taken over by the the giant in America called Public Storage.

00:16:45:05 – 00:17:08:04
GUEST
And I met the then CFO who became chief exec, who became chairman of public storage and still is. And for many years we had a very good relationship. Whenever he came to Europe to look after this pimple on their backside, relatively speaking, you know, public storage today is a $60 billion. Well, and when I retired from Credit Suisse, as I say, in 2012, he called me not sorry, I apologize.

00:17:08:07 – 00:17:23:23
GUEST
I called him and said, I’m stepping back. And I remember the conversation. Remind him of it every time I say. And he said, well, I don’t care. Oh well that’s nice. After all these years of both friendship and working together, I said, why? He said, because one day I’m going to IPO this business and I know where you live.

00:17:23:23 – 00:17:35:05
GUEST
And I’m going, yeah, yeah, yeah. Five years later, virtually to the day, this gentleman, Ron Hafner, calls me and goes, remember what I said? I said, where I going? The business. I’m going to be chairman. You’re going to be the said.

00:17:35:07 – 00:17:35:16
HOST
Wow.

00:17:35:16 – 00:17:56:20
GUEST
And we IPO in 2017. It’s now the largest to say in Europe with give or take 270 stores in seven countries. And last year, Ron Ron wanted to step back and asked me if I’d step up to be chair. And, I was smart enough, I think, to say, you’re not going anywhere. You know? You want me to do the role, fine.

00:17:56:22 – 00:18:15:19
GUEST
But you’ve forgotten more about this industry than the whole board knows. So we made Ron chairman emeritus. I don’t feel everyone knows that you feel threatened by having him. That not at all. He makes me better at doing my job. So a relationship began 20 odd years ago. Today continues on. I started as a banker and investor in it.

00:18:15:24 – 00:18:40:04
GUEST
Now I chair the business, so that’s great. The, the other listed companies you mentioned is Townsend Securities, which is a regional REIT. Really with assets principally in, in Leeds and Manchester. And I’ve known the Ziff family for 30 odd years. I was their advisor, the son of the founder, Edward, is chairman and chief executive is a very close personal friend.

00:18:40:06 – 00:18:59:05
GUEST
So it’s probably an inappropriate thing to say. But I see myself more as a conciliatory to him in the family because it’s a family controlled REIT. So slightly different issues than, than some of the bigger, more liquid stocks. So, spend a lot of time with them and thinking about they’re now fourth generation as a family.

00:18:59:05 – 00:19:23:02
GUEST
And that creates interesting issues. I’ve got two big private companies. One is AEG, as I mentioned, the owners of the O2 and many hundreds of arenas they own and manage around the globe. I’m on the advisory board of Re Devco, which is the brannick my family again, seventh generation. And we sit there, there’s a group of us in a more strategic role.

00:19:23:02 – 00:19:48:00
GUEST
It’s not the governance of a board. It’s it is an advisory council sort of thing. So two large quoted, two large private, two startups that were startups five years ago. One, as you mentioned, work Life, which is a central London focused, serviced office type business, which obviously is very much back in vogue today. Two young guys who I knew personally through family and they just said, can you help?

00:19:48:00 – 00:20:21:13
GUEST
Why not? And the Lycian, which again is a is is run by a very dynamic, very passionate, guy called Gavin Stein, which focuses on senior living. And it’s the sort of 4 to 5 star build for sale type product, which, you know, that’s jokingly said about myself and the two other, senior executives sort of act as a sort of coterie of advice that actually the only reason we’ve done it is that we’re looking for a put the directors in in not too long, the way.

00:20:21:15 – 00:20:23:07
HOST
You’re shrewd enough to write that into your.

00:20:23:11 – 00:20:41:13
GUEST
Head. I wish I was that smart. So those are the six sort of day jobs that sort of take a lot of time. But then I’ve got four that I’ll describe is educational. Cambridge University. You’ve mentioned I’m still heavily involved because although succeeded by Dan Nicholson, of Great Portland, I promised Dan I would be there to help him.

00:20:41:13 – 00:21:14:13
GUEST
He’s got a proper day job, so continue to be active. I was the, chair of, Wharton’s European advisory board. Didn’t think I could do Cambridge and Wharton, so I stood down. But I’m still on the board there and do a lot. I’m going off to give a guest lecturer at, at Wharton, next month, for example, Aberdeen University, which may seem a strange one for someone, a true Southerner, but one of my lecturers from Cambridge 40 odd years ago is now the vice chancellor.

00:21:14:13 – 00:21:35:01
GUEST
Aberdeen. He’s just about to retire. And he said, would I be interested in becoming a visiting professor? So I go there twice a year and lecture and spend a lot of time with the students mentoring, telling them the sort of stories that we’re talking about today. And then last but not least, on the educational side, getting back to my real passion of rugby, I was fortunate enough to play for Saracens.

00:21:35:01 – 00:22:09:13
GUEST
Many, many years ago, long before the days of professionalism. The owners of Saracens are great friends. They have funded a new high school in, probably one of the most deprived areas of north London, in Colindale, and I’m now a trustee of that multi-academy trust. And when you see kids who, you know, come most of them from single parent families, emigres from Ukraine, Somalia, etc., and you see the life they’re leading and the achievements they’ve been able to, to do, that’s really fulfilling.

00:22:09:15 – 00:22:34:05
GUEST
So I very much enjoy that. So that takes me to ten. There are the two others. One is a local authority, regeneration body, which surprise, surprise is Bournemouth, where I was born and brought up. So you can classify it as the giving back. And then last but definitely not least, is east and east. So, a unique family.

00:22:34:07 – 00:22:58:07
GUEST
It’s only it’s less than 500 people worldwide. I was approached by the late founder ten years ago. 12 years ago, and talked about his aspirations to bring the business to Europe. Would I be interested in helping? And there’s lots of stories around how that happened. And so I joined when there were about ten people in Europe. And now we have give or take 150 across six offices in Europe.

00:22:58:07 – 00:23:25:14
GUEST
And, I don’t measure the success of distillers as one could or should by revenues, profits, mandates. I measure it by the fact that he still, I believe, now have become part of the fabric of the real estate community. It was a name which ten years ago, most people have said, who are they? And in their own way, in a very niche way, have established a role and methodologies, methodologies of doing business that many have now followed.

00:23:25:14 – 00:23:43:02
GUEST
So very proud and from a selfish perspective, it gives me somewhere to go in the morning and I’m sitting amongst some of the brightest people in the industry doing some of the most innovative deals, particularly at this time. And therefore, when I turn up to the other 11 jobs, I sound as if I know what I’m talking about.

00:23:43:08 – 00:24:07:17
GUEST
That’s all thanks to those guys at eastern. So how do you juggle 12 or ups? Balls or spin 12 plates? I can tell you, quite frankly, it’s a lot easier than you think when you haven’t got to manage people. And I don’t manage anyone. And I had give or take 120 people at Credit Suisse. You know, with all the conversations about reviews and budgets and all that.

00:24:07:19 – 00:24:34:23
GUEST
So your time is spent very, in a very worthwhile manner. It’s sitting is where I talking with old friends, talking about the industry, doing deals, attending board meetings. So the time is full, but much better utilization of that time. And yeah, you get clashes. My principles are very simple, as guided to me by someone much wiser than myself.

00:24:34:23 – 00:24:56:02
GUEST
He said, first come, first serve. If there’s a clash, you always give priority to those that pay you. And of the 12 jobs, without it turning into a rather grubby conversation, six pay me in six. Don’t. And that’s fine. That’s my choice. And I did say to him, I remember I said, that’s all great. Understand that?

00:24:56:04 – 00:25:10:14
GUEST
But what if it’s the Prince of Wales? He said, slight different change of views and rules then. So this is. Yeah you do you do get a little bit of, you know, you I’ve got the board meetings for most of my companies in the diary through 24, and I’m into 25 already.

00:25:10:15 – 00:25:27:19
HOST
I’m sure you do. How how do you go about, selecting which boards or which companies to be associated with because, to sit on the board of 12, you know, you must be getting 12 approaches every single month for people, who want to be associated. You do you.

00:25:28:00 – 00:25:49:23
GUEST
You are, I’m very fortunate. Yeah. You do get a number of approaches. It took me 40 years to work this out. And I wish I’d thought about this a lot earlier, but if you look at every one of those roles and they’re very different in scale, complexity, needs, requirements, obligations, but all 12 of those I can genuinely say have of three things in common.

00:25:50:00 – 00:26:12:05
GUEST
They’re all intellectually challenging and stimulating. So I’m learning every day. That’s important. I’m not just going to go somewhere where I’m rubber stamping or just going through the motions, so you hope you’re adding value, and similarly you’re you’re feeding off of that. The second thing is, and I’ve hinted at some of the reasons a lot of them are people I’ve known and liked for many, many years.

00:26:12:07 – 00:26:30:00
GUEST
It’s a lot easier making a decision if you’ve known someone for 20 years. It’s sort of like the difference between going for an interview somewhere for an hour and everyone puts on a mask or interning for six months. You know, you get a far better understanding of each other. And I’ve known, you know, I knew the people at the crowns.

00:26:30:00 – 00:26:50:12
GUEST
I’d work with them. I knew the people at AEG because I worked with them. I was on Leslie’s board, Secure Income REIT before we sold that business. I’d known Nick for 25 years. I’ve known Edward for 30 years. So. And if you get those two things intellectually challenging, stimulating, and people, you know, like and trust, it should equal fun.

00:26:50:14 – 00:27:13:00
GUEST
Most of the time. And if it’s not fun, why am I bothering the exception to the rule? And I broke my own rule. Was he still, in a sense, because when Ben Lambert, the late founder, first approached me, I knew of them, but I didn’t really know the people. But I took a year to get to know them before fully engaging, and they always said very kindly to me, are you took a risk on us?

00:27:13:02 – 00:27:35:04
GUEST
And I say, well, yeah. And you took a risk on me in a sense. So it’s and it’s worked out certainly from my perspective. Absolutely fabulously. But if you get those three things, yeah. Ordered, then. Yeah, it’d be lovely to be asked to be chairman of ABC plc. But you know why? You know, it’s got to have some.

00:27:35:07 – 00:28:00:10
GUEST
There’s going to be some resonance there. You could say the local authority role was. Yeah, local authority and fun don’t seem to gel very well. But I did feel, you know, having spent my first 12 years in Bournemouth, it would be nice to go back and do things and try and help. Now we’ve had two hiccups along the way in the, chairman was, Lord Bob Kerslake, who sadly passed away very suddenly.

00:28:00:12 – 00:28:24:18
GUEST
And then, there was a local authority elections and the, the ruling party changed. So one of the things you have to be very conscious of whenever you take on any of these roles, which are termed non-executive, they’re non-executive till they’re not. And that’s normally an event. And it may be more challenging, but it may be good news, it may be you’re going to IPO the business, you’re going to sell the business, you’re going to, you know, do something positive.

00:28:24:20 – 00:28:35:16
GUEST
But sometimes it’s an event which affects you. And then you realize that that monthly or quarterly board meeting turns into something a lot more frequent. And that’s when you have to earn your corn.

00:28:35:18 – 00:28:39:09
HOST
Or gives you a slot to to open up and have capacity to do something else.

00:28:39:09 – 00:29:04:08
GUEST
Yeah. I mean, I mean, as I say, I mean, I’ve yeah. Secure income rate. The Crown Estate, the Prince’s Regeneration Trust, the IPF I’ve done, the BPF, I’ve done you do these things and there is a sort of resonance, you know, these things do come off after time and then you get to a certain stage in your life when you go, do I replenish or do I just sort of enjoy a bit more free time?

00:29:04:08 – 00:29:21:07
GUEST
And, don’t get me on the subject, but of course, my pride and joy and my four grandchildren, who my wife always encourages me to spend a lot more time with them because although they’ll always love me when they’re probably ten, 11, 12, they probably won’t want to spend time with me. So I’m trying to make more use of that.

00:29:21:07 – 00:29:36:09
GUEST
You know, from the rather what may seem mundane things of picking them up from school or going to sports games with them, or taking them to the movies and engaging with them. And when I’ve had enough of them, of course, and they get a bit feisty, I just give them back to their parents.

00:29:36:11 – 00:29:45:07
HOST
Tell me, as you reflect on your career, some of the favorite deals that you’ve been involved with because, you must have an amazing deal.

00:29:45:09 – 00:30:01:09
GUEST
Yeah. Look, it’s it’s often those that get away that you are more concerned about. I was talking to someone the other day, and I was trying to estimate, but I think that all the IPOs I’ve looked at, I would say maybe at best 1 in 4 got to the finish line. So there’s always a lot of frustration.

00:30:01:11 – 00:30:28:04
GUEST
But I do look back. I mean, I talked about Regent Street. I’ve talked about the O2. There are other landmark deals I’m very proud of, I suppose one which sort of we’re going full circle is coming back to roost. I spent two years of my life at NatWest acting for the Ministry of Defense, on the sale of what was known as the Married Quarters Estate, 46,000 properties that was bought by Nomura for 1.67 billion, then the largest ever deal in in the UK.

00:30:28:04 – 00:30:50:04
GUEST
And this, of course, is what many of your listeners will know as an Indian homes and guy hands Tara Firm is the controlling shareholder that’s there. Yeah. And, you know, here we are, 25, 26 years on in the first rent reviews and, and, there’s a little bit of kerfuffle between the government and, and terrafirma on enfranchisement, etc..

00:30:50:06 – 00:31:10:17
GUEST
But that was a landmark deal because of its scale. It was the first really structured sale and leaseback, which doesn’t seem so innovative and creative now, but at the time was very special and lots of, excuse the pun, war stories about that deal that went on for for two years of, you know, trying to understand what the government really wanted, what the Ministry of Defense wanted.

00:31:10:19 – 00:31:36:11
GUEST
And I’d say in my entire career, the scariest thing I’ve ever had to do. And I’ve met some fairly feisty individuals over the my career, as you can imagine. And I’ve been in rooms where furniture has flown, and it wasn’t levitation sort of thing. I had to stand up in front of the Servicemen’s Wives Association of trying to explain why were a savior selling the homes from under them, and then, particularly when it was selling them to the Japanese.

00:31:36:11 – 00:31:59:24
GUEST
You know, it’s so yeah, that that was, quite momentous. And, and I do look around and I have a terrible habit of, driving around and saying to my wife, oh, you see that building? I’ve financed that one. Well, we sold that one. She has no interest whatsoever. But for those of your listeners that live in north London, there’s a story which always comes back to haunt me, which is literally.

00:31:59:24 – 00:32:10:20
GUEST
I’d been a banker for three years, and I was doing a financing of a residential scheme in north London, directly opposite the mosque, by Regent’s Park, to sell the tolerance cricket ground.

00:32:10:20 – 00:32:11:16
HOST
Yeah.

00:32:11:18 – 00:32:33:03
GUEST
And there is a building there which was a middle eastern developer that in my banking days we were going to finance and in those days it was 20 million pounds, which was real money sort of thing. And I remember going to a dinner and I was the junior of junior bank carriers amongst the team, and they, said the only thing we haven’t done is name the building.

00:32:33:03 – 00:32:52:23
GUEST
And they had a list of names. Now, this year I’m going to celebrate my 40th wedding anniversary. So it tells you when it was, I said, oh, Beverly House, that’s my fiancee’s name. And I said, okay, we’ll call it that. And that was great. And then three weeks later they phoned up and said, I’m terribly sorry, we’ve had better turns from Lloyds Bank.

00:32:52:23 – 00:33:03:03
GUEST
They’re going to finance it. And it just happens to be on my route home from the West End. So every time we drive past, my wife will say, oh, that’s the building that’s named after me that you didn’t finance.

00:33:03:07 – 00:33:04:06
HOST
Or didn’t buy for me.

00:33:04:10 – 00:33:33:06
GUEST
Or didn’t buy behind me. So, you know, you get their memories like that. But unfortunately, there’s also the bit which is there are a number of buildings I finance which have now been knocked down. I mean, many of the early phases of Broadgate have been replaced. I was heavily involved in the sale of the NatWest tower, as we would know, or tower 42, heavily involved with Canary Wharf in its various guises through when it was first finance to then the IPO, etc..

00:33:33:08 – 00:33:48:01
GUEST
And things like that. So there’s, there’s lots of tales along the way. And as I say, as long as you’ve tried to do what’s best by your client, that’s all you can really achieve. And, only time will dictate whether that’s the case or not.

00:33:48:03 – 00:33:52:11
HOST
Well, I grew up in marriage quarters or married quarters because my father was a helicopter pilot.

00:33:52:11 – 00:33:54:23
GUEST
Really? Which estate?

00:33:55:00 – 00:34:06:06
HOST
The main one over in Ipswich. Washington. Washington state. Washington something. Yeah, I think Washington and then, Salisbury more latterly. Yeah. And.

00:34:06:06 – 00:34:27:17
GUEST
It’s difficult to explain. These aren’t barracks, these, these are homes, some of which are behind the wire, some of which aren’t correct. And we were we were able to strike a deal with, the government, which was a guaranteed release of a certain number of properties each year and a guaranteed minimum they’d occupy and pay rent on the challenge for the the buyer was they didn’t know which those would be.

00:34:27:17 – 00:34:49:09
GUEST
And it could be deepest, darkest East Anglia. It could be Chelsea Barracks or whatever it might be. Something equivalent. Yeah. So yeah, a real landmark deal. And it would be interesting to see how the next, year evolves in terms of what government wants, what, guidance will be able to achieve for him and his other investors as well?

00:34:49:11 – 00:35:07:19
HOST
I know you do. You mentioned you do a lot of talks, universities and certainly the kind of the cohorts that come in through tourism and the other businesses, as you look at the market right now. What advice would you give to someone coming in or starting their career?

00:35:07:21 – 00:35:34:13
GUEST
Listen, everyone has to make their own decisions. I’ve. I’ve enjoyed a fantastically, varied, and inspiring, opportunity to be involved in a sector which, to be fair, you know, 40 years ago, I said there was no master plan, that this is what I would do. We we at least still alongside our friends at Tristan and, Goldman Sachs and others have joined.

00:35:34:15 – 00:36:02:22
GUEST
I’ve been working with an organization called CEO, which is an inspiring US organization, which is about bringing youngsters, particularly from deprived and minority backgrounds, into our industry. And we have a whole separate podcast about Dei and what that means and what we’re trying to do, to which the answer is still not enough, to be fair and, you know, I had to speak to, the opening lecture, each year, for some reason, I’m asked to give.

00:36:02:22 – 00:36:23:15
GUEST
So you’ve got 400 students online and some of them are just graduated from high school, some are at Universal, etc. to begin to explain to them what our industry does and the contribution it makes. And it was fascinating to me. So I spoke for about 40 minutes, all with pictures, and and then I did about half an hour of questions.

00:36:23:17 – 00:36:58:07
GUEST
All the questions from that group were about sustainability and climate change, except for some, which were about cryptocurrency, which I did, like any politician, just sort of ignored it. So it shows that that next generation of thinking in a different way. But what I’d say is one of my big messages there was that the intuitive understanding of the real estate industry is, I’m going to work on a building site, or I’m going to be an estate agent, and you and I are two testimonies to the fact that there are many different roles servicing that industry and roles within it.

00:36:58:09 – 00:37:25:01
GUEST
So a lot of the talk is this is the passage that a piece of real estate goes through. These are the various roles people can fulfill. This is the contribution we as an industry can make to the built environment, to leveling up, to, placemaking, to savings, etc. trying to give them that broad perspective. So yeah, I think that, I’d say a number of things to people that are just coming in or I’ve been in the industry for a few years.

00:37:25:01 – 00:37:48:21
GUEST
Firstly, in today’s market, don’t be too concerned. This is not the GFC, this is the normal cyclical t that I’ve seen now 4 or 5 times. There are some structural changes of course. Go alongside that, that since my day, I suppose three things have really changed. One is the definition of real estate, which we used to call property, but let’s call it real estate.

00:37:48:21 – 00:38:13:14
GUEST
Now, when I start, it was really offices, shops and industrial. And now look at some things I’m doing. I look at how the definition has changed from self-storage and senior living to leisure to data centers and cell towers and student accommodation. So the definition has changed. So that’s interesting for them. And some are much more about social impact that they can make as well as just economic returns.

00:38:13:16 – 00:38:36:00
GUEST
The second thing is it’s now a global industry through the real estate is is local. You can’t pick up this building and take it somewhere else. So we’re working in a global environment and global capital will arbitrage where those opportunities are. And that’s that’s interesting and fascinating. You know, half the the real estate in the City of London is yeah owned internationally.

00:38:36:00 – 00:38:56:00
GUEST
But it’s difficult to describe what that is. If you look at someone like British Land or Land Securities, half of their shareholders are non-British. So the lines have become very blurred. And it’s, it’s, it’s a it’s a global environment. We operate in. And the third is obviously the impact of technology, how that’s changing what we do and how we deliver it.

00:38:56:02 – 00:39:21:02
GUEST
And let’s please not get into a debate about AI, but obviously it will it will seriously impact on, how our industry evolves. But it’s that ability to obtain and analyze data, recognizing that the days of landlord and tenant have gone. We are a service provider of space, and we have customers, and we have to teach the next generation those skills.

00:39:21:04 – 00:39:43:11
GUEST
So in times like this, it’s quite interesting. Of course, we have to look at the financial capital and what we do with how we do it. We also have to look at our human capital and actually look at any business. The bulk of the people in those businesses today have never seen a rising interest rate environment. So this is a change in there.

00:39:43:11 – 00:40:02:18
GUEST
So what do we do? And you try and give them peace of mind that you need to adapt. You need to think, you need to be more strategic. But actually the fundamentals of there’ll always be a real estate market, who owns it, how it’s financed, what we do with it will change. But unless we’re moving to an entirely virtual world, God help us then.

00:40:02:20 – 00:40:28:07
GUEST
Yeah. It’s a fascinating business to be in, but the one point I’d make is go back to that basic premise of it all starts with the people. They’ll talk about location, location, location, and timing. But if you’ve got the right relationships with the right people, you know, whether that’s a joint venture partner, a service provider, an investor, a lender, whatever it might be, you won’t necessarily avoid the cyclicality of the industry.

00:40:28:09 – 00:40:52:09
GUEST
But you’ve got a better chance of seeing your way through it in a in a considered fashion and living to fight another day. So I can’t emphasize the importance of those relationships. And as you heard right at the beginning, they started for me, you know, turning up to lectures now and then building. And those people I mentioned are still good friends, you know, and and that holds you in great stead as you go through your career.

00:40:52:11 – 00:41:02:14
HOST
As you look across the real estate industry, we kind of touched on a few subsectors there. Where do you see the opportunities and what what type of sectors and what kind of plays?

00:41:02:16 – 00:41:20:06
GUEST
Well, it’s difficult to answer because I think it depends on a number of things. One, it depends on your appetite for risk. Secondly, it depends on the time frame you’re operating in. If you’re saying what can make me money the next three years, this is what could be a generational investment that changes. And it depends on the geography as well.

00:41:20:06 – 00:41:47:18
GUEST
So devote to generalize. But if you think closer to home for us, we can learn still a lot of lessons from the US where they’ve experienced the emergence of new asset classes over many years. And then we’ve sort of dragged those over to Europe and amended them as appropriate. So you see the emergence of multifamily of life sciences, of logistics, etc. those were markets that we understood ten and 20 years ago in the state.

00:41:47:18 – 00:42:15:04
GUEST
So there was a time when that was going to come here, just as in the financing market, we had rates and securitization and, CME’s were eventually going to come to Europe in some shape or form. So it really does depend. But you, if things are, can work within a politically unregulated environment, and you look at supply demand and you look at demography effects that does point you towards and more by than judgment.

00:42:15:04 – 00:42:37:21
GUEST
I found myself in some areas like self storage and senior living and student accommodation and hospitality, leisure in the broader sense, as we change what we do and how we spend our what live, play, within our lifespan. So those are the sectors I like. And I’ve been fortunate and say there was no master plan to find myself involved in a number of those businesses.

00:42:37:23 – 00:42:47:01
HOST
And so in terms of particular individuals or kind of heroes or titans of, of the industry, who who would you kind of defer to or look to a.

00:42:47:01 – 00:43:11:04
GUEST
Many, I mean, and as I said, I was brought up in a different era where, greats of the industry such as Sir John Ritblat and Elliot Bernard and Gerald Ronson and others have given me a lot of time and the they, they were very engaging, but, you know, they were very much, rulers of that, their worlds they operate in.

00:43:11:04 – 00:43:32:21
GUEST
And I don’t know whether they, they would either enjoy or relish will be able to prosper in the same way in today’s environment. You look at more modern day characters and a lot of the private equity players have become good friends. But I look at people, yeah, they’re great characters in their own way. Like, Keith Presley, patron.

00:43:32:23 – 00:43:54:24
GUEST
And, Jim Garman at Goldman Sachs and, Richard Croft in his own, a very, challenging, amusing, very amusing way. Just brilliant visionaries. And and you’ve come across other people like Mike Slade, one of the great characters of our industry. And, he hasn’t been well. So I wish him, I wish him all the best.

00:43:55:01 – 00:44:07:05
GUEST
So you come across those, Sam Zell in America, unfortunately passed away recently. Gave me a lot of time and and a great visionary in his own, in his own way. Not called the grave dancer for nothing sort of thing.

00:44:07:07 – 00:44:09:15
HOST
Well, he was, when everyone’s looking. Right, go left.

00:44:09:16 – 00:44:36:14
GUEST
Correct? Yeah. It’s a skate to where the puck’s going to be rather than where it is, would be the analogy. And I’ve got to say, Ben Lambert, the founder of Eastville, because he treated me with such grace, and such dignity, and is really was the founder of our industry. You know, here’s a man that in 1967 said there are two separate worlds of real estate and capital markets, and they don’t talk to each other.

00:44:36:16 – 00:45:02:05
GUEST
I’m going to bring them together and create a real estate investment bank, the term I’ve used my entire career. And here’s the man who invented it. So you you’re very fortunate to meet people like that. So phenomenal, experience. And, you know, I try and, ensure that the old adage is true, be nice to people on the way up, because you never know when you’re going to bump into them on the way down.

00:45:02:07 – 00:45:22:12
HOST
Outside of the the day to day in the boards. Do you still have time for, golf and rugby and, yeah, the bits that you enjoy. And do you reflect on? Yeah. Learnings I needed, like dwelling on things in the past, but do you reflect and have any learnings on maybe what you could have done differently or should have done differently, or prioritize along the way?

00:45:22:18 – 00:45:43:10
GUEST
You can you can always bemoan the fact, you know, and I won’t mention which firms job office I’d had I turned down you go. Was that smart or not? Smart and opportunities you can only deal with what’s in front of you, so I try. I love the stories of the past, as I’ve shown over the last few minutes, but you want to look to the future and what that means?

00:45:43:12 – 00:46:10:20
GUEST
Yeah. Sport has always been very important to me as a player. And now more suspect data. And I think there are lots of analogies and some will go, well, that’s typical sort of, boyish commentary, but it’s true. I was lucky enough. I was a rugby player, cricketer and a footballer. And I was I wasn’t necessarily by any means the best player on the team, but it seemed somehow ended up captaining most of the teams I played in.

00:46:10:22 – 00:46:32:11
GUEST
And I do believe you can transfer a lot of those skills from the changing room to the office. Maybe not the language, or maybe not the smells, but the art of good captaincy is how to get the best out of your team. And we all know, that there are some players that need an arm around them, metaphorically speaking, cajoling, encouraging.

00:46:32:13 – 00:46:49:18
GUEST
There others who need a kick up the backside to be told to get on with it. And every team has a maverick and they can win. You the game or lose the the game and the skill there is to give them enough room to do what they do best and not constrain them, but make sure they don’t blow up the team, the firm.

00:46:49:20 – 00:47:07:23
GUEST
And I think, as I say, a lot of those skills are readily transferable. And it’s interesting. The, the, the, the guy who runs is still in Europe. Jim McCaffrey. Mack used to play for the Boston Celtics. And, you know, a lot of what we talk about is always a sporting analogy in some shape or form.

00:47:08:02 – 00:47:32:02
GUEST
So I still love my sport. This past weekend was particularly challenging because I was home alone and had to decide between the football, the golf and the rugby. And, I managed to get all three in, which was great. So I’m still an avid, Saracens fan, as well as being involved in the club, as I said, through the high school, a marriage to encourage my two grandsons, even though they’re only four, they love it.

00:47:32:04 – 00:47:52:05
GUEST
They come, they watch, and it’s five minutes from home. So it makes life easy. And their attention span at that age and knowledge is just remarkable. And on November the 4th, they don’t even know this yet. They’re going to be the mascots at the Saracens Leicester Tigers game, which is really great. And yeah, we we are split family.

00:47:52:05 – 00:47:56:11
GUEST
Half the family are rabid Chelsea season ticket holders and half Spurs.

00:47:56:11 – 00:47:57:03
HOST
Oh, wow.

00:47:57:03 – 00:48:31:13
GUEST
So the only thing we all agree on is, dislike for Arsenal. Yeah. And, so sport still features very heavily golf. Yeah. I’m a rugby player that plays golf so I can hit the ball a long way, but, rarely in the right direction. And the reason, as you’ve commented up front, this is the first time you haven’t seen me in a, either a dinner suit or a lounge suit is, I had major shoulder surgery six months ago, and I still have to have physio once a week, intensively, and it’ll probably be another six months rehab, so that’s very frustrating.

00:48:31:15 – 00:48:47:14
GUEST
But as my wife said, you had the 25 years of fun. Now comes the pain. So sort of goes with the territory rather. But, yeah, I think, there’s a lot of crossover between, what you do as a business and what can happen in a positive way on the sports field.

00:48:47:16 – 00:49:09:03
HOST
Well, Ian, you’ve had a phenomenal career. So many learnings, that you’ve shared today that that I’ll take away and, learn and, and and look to and I know that the listeners certainly will as well. A question that I ask everyone who comes on the podcast is if, I gave you 500 million pounds worth of equity, who are the people?

00:49:09:03 – 00:49:16:06
HOST
What property and which place would you look to deploy that capital?

00:49:16:08 – 00:49:37:17
GUEST
If my wife and children and grandchildren haven’t spent it and I’ve still got some left to deploy. I mean, it’s very interesting the way you phrased that question. No, it’s deliberate. You start with who are the people? And as I said earlier, that’s where you start. I wouldn’t necessarily I’d have a view, but would I be a great stock picture to go and buy that office building or that industrial estate or that shopping center?

00:49:37:22 – 00:49:57:06
GUEST
Probably not. So what I’d probably do is identify the best of class in those sectors, which I think do have real upside, mentioned them earlier, things like senior living and self storage and 1 or 2 others. Find the best of breed and back them. It doesn’t matter to me whether it’s public or private. It’s all about getting the people decision right.

00:49:57:08 – 00:50:01:18
HOST
Let’s get the people decision right and then that’ll flow through to the property and then the place.

00:50:01:24 – 00:50:03:07
GUEST
Fingers crossed.

00:50:03:09 – 00:50:14:16
HOST
And the cynic in you, if you were to lend the money, how would you kind of approach that task if you had 500 million pounds worth of debt to lend, what would you be looking at lending that again? Well, I’m.

00:50:14:16 – 00:50:33:17
GUEST
Trying as best as I can. One of my hobby horses at the moment is to stop using words like equity and debt. It’s just capital. It’s on a continuum. You have to analyze where you think you want to be on the risk reward spectrum. And as I said earlier, the time frame you operate in. So I wouldn’t label it.

00:50:33:17 – 00:50:53:03
GUEST
I mean, funnily enough, you speak to people today and sometimes the return you can get on what people classified as debt is better than return. You can get on equity, and you might find that some really interesting places on the capital stack to make things work. That, as I say, can offer you a really interesting return, but you’re not at the high risk end of that spectrum.

00:50:53:03 – 00:51:00:12
GUEST
So yeah, stop using words like debt and equity and think about the capital and the return you want from it.

00:51:00:14 – 00:51:07:24
HOST
Amazing. Well, look, Ian, thank you so much for joining me. I’ve really appreciated this conversation. And I hope next time you’re that you’ll dress up for me.

00:51:08:01 – 00:51:10:08
GUEST
I’ll white tie and tails.

00:51:10:12 – 00:51:18:12
HOST
That’s done well. And all the best. Think the shoulder gets better, and you get out on the golf course and find time for the 12 jobs that you’ve managed day to day.

00:51:18:16 – 00:51:19:23
GUEST
And for the grandchildren.

00:51:20:00 – 00:51:20:11
HOST
And for the.

00:51:20:11 – 00:51:22:13
GUEST
Grandchildren. Thank you for your time. Appreciate it.

00:00:00:03 – 00:00:29:08
HOST
Welcome to the People Property Place podcast. Today we are joined by Stuart Mitchell, Managing Director, Group property at the Jockey Club. The Jockey Club is one of the world’s most respected sports organizations. Host to some of the UK’s most prestigious races, such as the Cheltenham Gold Cup and Epsom Derby. Stuart is responsible for all real estate, investment, asset and development management across the Jockey Club’s multi-billion pound portfolio.

00:00:29:10 – 00:00:51:12
HOST
Prior to this, Stuart was director and head of third Party Asset Management at New River REIT, and he started his career at BNP. Yeah, I know what you’re thinking. The Jockey Club. That is an odd move. Well, that was that was my first reaction when I heard that Stuart landed that. But there is, method to the move and I’m absolutely delighted that Stuart is, joining us on the podcast today.

00:00:51:12 – 00:00:52:17
HOST
So thank you so much.

00:00:52:20 – 00:00:53:13
GUEST
Thank you for having me.

00:00:53:17 – 00:01:11:02
HOST
Not at all. Well, look, I know you’ve got plans to build a billion, pound real estate business at the Jockey Club. But before we get into into that, a question that I ask everyone who comes on the podcast is, is ordinarily, how did you get into real estate? But I’m going to ask you, why not go?

00:01:11:04 – 00:01:37:12
GUEST
Well, I had a good crack at golf, as a, as a, as a youngster, and I brought a lot of energy into doing that. But I didn’t make it. Had come a time when you realize it’s just not happening, despite how many hours you put into it. And practice and determination and, yeah, I think I had a realization that, perhaps you to state was the way for me.

00:01:37:18 – 00:01:39:24
HOST
So it was a back up, back up choice, was it?

00:01:40:05 – 00:01:42:22
GUEST
It’s it’s what I do the weekends now.

00:01:42:24 – 00:01:46:12
HOST
Take over the weekends, as well as juggling kids and family life.

00:01:46:13 – 00:01:57:18
GUEST
Correct. Yeah, absolutely. You know, I’ve got three kids and wife, and we’re very busy at weekends, and, I don’t get as much golf as I might have liked to some of the past.

00:01:57:20 – 00:02:00:24
HOST
So tell me then. You, you grew up in Scotland?

00:02:01:01 – 00:02:29:04
GUEST
Yeah, like I grew up in Scotland and in Aberdeen. One of four children. My father was, a chartered surveyor. Okay. Had a very successful property company. He was a, very, very hardworking, determined, father and really taught myself and my brothers and sister that we know what hard work looks like, and and nothing in life is for free.

00:02:29:04 – 00:02:53:02
GUEST
If you want to get anything in life, you’ve got to put in the hard yards and the graft. And he he certainly showed that to, myself and my brothers and sister. But, my mother, she was, kind of an expat from, came, grew up in Africa and she came back to Scotland and was, you know, a very outgoing person, very sociable, had lots of friends.

00:02:53:02 – 00:03:10:15
GUEST
Our door was always open to lots of people when we were growing up. And I think the combination of, of my father being in property and my mother being a very sociable person, probably the two qualities lend themselves to to pursuing a career in property.

00:03:10:17 – 00:03:23:02
HOST
So you always had that, I guess, exposure or conversation around the dinner table about real estate. When did it dawned on you that that is really what you want to focus on?

00:03:23:04 – 00:04:09:21
GUEST
Well, I, I, I, I struggled at school, as a youngster academically. And my real outlet, was through sport. Something else. So not just golf, but rugby, hockey, cricket, tennis, swimming. Myself and my brothers and sisters, we did quite a few sports to quite a high level. And, I’ve always believed that sport is a great incubator for anyone getting into property or in business in general, because it teaches you, you know, teamwork teaches you how to be a leader, teaches you, determination to practice hard, how to win, how to deal with defeat, and how to get back up and and start again.

00:04:09:21 – 00:04:41:19
GUEST
And, I really, thrive through sports, in comparison to academics. When I was a youngster. And, you know, in my teenage years, sadly, you know, mum and dad divorced, and I kind of struggled a bit at school, so I got sent off to to boarding school to have another crack at the width. And, and I did manage to get, get, get some good A-levels to, to to set my, my on my, on my way to university.

00:04:41:21 – 00:05:08:08
GUEST
But, I didn’t want to do that. I wasn’t ready. And, when I finished school, having made some, some great friends, I took myself off to Africa and I had a gap here in South Africa. And when I came back from South Africa, where I was teaching in a school, but when I was out there, I was practicing golf every day.

00:05:08:10 – 00:05:38:12
GUEST
And, when I got back from Africa, I was quite good at golf. And that’s when I did pursue a career in professional golf, aged 19. And my parents, I think, made some great parental decisions to allow me to, to try to get out my system. And I did that for a year. Tried really hard, but sadly didn’t make it because probably I should have started ten years earlier.

00:05:38:16 – 00:05:40:05
HOST
Yeah.

00:05:40:07 – 00:06:01:06
GUEST
And that was a bitter pill to swallow. Swallow? Because I really want that. And then one day, my my dad can have sat me down, and, who has always been my, my mentor and the person I go to for for counsel and he said to me, look, you know, I don’t see golf going. And I said, yeah, it’s good.

00:06:01:06 – 00:06:23:01
GUEST
I’m about to, apply for my PGA. And, and he said, it says here on the form, you, you, you need three GCSEs. And I said, yeah. And I, I’ve got that dad. And he said, Stuart, if you’ve got three A-levels, I think, I think you’ve had your fun now, however, I think we should have a chat about the next stage.

00:06:23:01 – 00:06:43:12
GUEST
And the next stage was, going off to, you know, university to study land management, writing. I did a short kind of four months traveling around Australia before I went, but then I, in 2002, landed an in reading to study management.

00:06:43:14 – 00:06:56:20
HOST
That must have hit quite hard that conversation and the realization or the dawning of the fact that actually, Yeah, your kind of dream to go and be a professional golfer might not materialize.

00:06:56:22 – 00:07:23:24
GUEST
I think when you’re young, in your in your teenage years, you need some, some guidance like that. And I probably if my father didn’t have that chat to me, I probably would have, would still be bumbling around as a, as a pro golfer somewhere in the world. Not very good and wondering where I went wrong. So I, I’m forever grateful to my parents for stopping me in my tracks and and resetting and setting me up in the right way, which only parents can do.

00:07:24:01 – 00:07:33:11
HOST
So you landed it right, and you did land management, for a few years, and then. And then post that. What job did you get? And and how did that come about? So after.

00:07:33:11 – 00:07:57:08
GUEST
Reading, where, you know, I made many great friends who I still keep in touch with. As you can imagine, they all work in property, and I see many of them regularly. I, I, I remember I got 11 first round interviews and four second round interviews and my elder brother, who also works real estate, I remember him saying to me, look, I just don’t understand why you’re not getting a job.

00:07:57:10 – 00:08:22:14
GUEST
And, you know, so I done all these interviews on my CV, you know, perfectly acceptable on paper, but, I, you know, rightly or wrongly, I, I, I was wearing the wrong suit, with what I put it down to. I probably was trying to emulate my father of the 1980s. I was wearing this dreadful talk, striped suit to to interviews, which, you know, hindsight is a great thing.

00:08:22:14 – 00:08:40:05
GUEST
And, it, you know, just probably wasn’t appropriate. You know, when you go to an interview, certainly back in the 2000, that you should just, you know, be very plain and blue suit, plain tie, plain shirt. And thankfully, my older brother pulled me to one side and said, look, just put on a plain suit. Go to your interview.

00:08:40:05 – 00:08:46:16
GUEST
And my next interview was full of sponsor. And, and I got the job, on the graduate program there.

00:08:46:18 – 00:08:50:04
HOST
And. Whoo hoo hoo! Is that what company? That it’s no longer slippers.

00:08:50:07 – 00:09:20:11
GUEST
Got bought by, what is now BMP Yarrabah real estate. So the answer was, I, industrial logistics specialist, but catered for all sectors. So I joined the graduate program there, which was fantastic. I got an opportunity to do valuations. I got an opportunity to lease advisory business rates, did retail agency. And then I finished doing, capital markets, doing retail investment.

00:09:20:13 – 00:09:35:09
GUEST
And it was it was fantastic. Made lots of great friends, learned lots of things. After one year there, we got bought and I kind of finished, my APC and, and I spent five years at, BNP Paribas.

00:09:35:11 – 00:09:36:12
HOST
Doing retail investing.

00:09:36:18 – 00:10:11:22
GUEST
Yeah, I ended up specializing in, in retail investment, which was a great place to learn. And we’ve had lots of great transactions, both on the sell side on the the buying side, at that time, Indian retail warehousing, and high street and, you know, that that was kind of, what, 2005 to 2010. So, so we had the global financial crisis through that, I remember like it was yesterday, the day when, you know, basically one person from every department at every kind of level was going to be made redundant.

00:10:12:02 – 00:10:34:10
GUEST
And, I, somehow kept my job as a, in the, investment team. I was no better or any worse than the next person. It was really down to a flip of a coin, and, I kind of pinch myself. I lucky I was to, to keep, keep my job at the time because it was tough for everyone back then.

00:10:34:12 – 00:10:51:11
HOST
It. Are there any parallels to today’s market. Because, you know, there’s I’ve seen some challenges and I think, you know, so so I mean, the president said it’s the worst quarter in ten years for, for kind of raising fresh capital. It’s well-documented, some of the challenges that we’re going through as a, as an industry in a sector, and certainly investment volumes are down.

00:10:51:15 – 00:10:55:02
HOST
Are there any parallels that you can see, today to.

00:10:55:04 – 00:11:26:01
GUEST
Yeah, I mean, the definitely on parallels, I remember back then, we were instructed to offload pounds 3 or 400 Barclays banks, because they were just surplus to requirements and not needed. And that was back in 2008, 2000, seven, 2008. And, you know, similar thing is, is happening today with, you know, many retailers offloading stores or going into administration, so yes, there were certain on the retail side, I saw some similarities.

00:11:26:03 – 00:11:35:05
HOST
You moved, off to that, that stint at BNP to, to new River. How did that come about and why did you move and what was the timing of that move?

00:11:35:07 – 00:12:06:10
GUEST
Well, I moved because when I qualified, to my APC, I always wanted to do fund management, best management, and, I didn’t get a role doing doing that within BNP Paribas, even though we had an investment management arm. And I ended up doing doing the capital markets and, I, I started to get a bit disheartened about, you know, is this what I want to do going on long term, being an investment agent?

00:12:06:12 – 00:12:30:13
GUEST
You know, I remember that was probably the defining moment was when, I was working on a deal, to buy a particular asset, and, and my boss at the time kind of went off on, on holiday to, and, just as a deal had been agreed and gone into legals and told me to get on and do the purchase reports.

00:12:30:15 – 00:12:53:07
GUEST
And, you know, when he got back, the deal closed and, on the Black Friday. And I remember going to, our sector at the time and saying, you know, that deal’s just just closed. Can you get a deal celebration in the in the directors, you know, deal. Celebrating lunch. And it was always a big part of of being in the transactional world.

00:12:53:07 – 00:13:14:23
GUEST
And, especially when you’re young, you know, graduate or a young surveyor at the time. And, and she said to me, I’m really sorry to hear that. The the lunch was on Friday and I was like, whoa, okay. And not really the person at the time doesn’t know this, but that really upset me. And I just thought, this is not how you behave as a team.

00:13:15:00 – 00:13:38:08
GUEST
And, I, I don’t I just, I took quite personally and, and I actually that that experience has taught me, you know, you shouldn’t you know, how you treat people. And I was always brought up to treat others as you would like to be treated. And I vowed to myself on that day to if ever that something similar happened, I would make sure, you know, I share the success with my wider team.

00:13:38:10 – 00:14:05:07
GUEST
And so that kind of got my head up, above the parapet to start looking at other options. And, if I can reflect on what those options were, it’s, it’s quite comical looking back because perhaps some of them just were not right for me. I remember I went for a, role with a new start up from a very successful person post the global pandemic, and I thought that was perhaps a bit risky going out with a one man band.

00:14:05:09 – 00:14:39:21
GUEST
I, I went in for an analyst role at a big, Australian bank. And, I got a second round interview, and I remember the chap interviewing me said to me, you know, you we’ve interviewed 20 people, you’ve got fantastic, market knowledge, but, you know, it’s not the only skills. And I wasn’t an analyst. I think there’s a chance of er coming from a you know, surveying practice, I went for a role at one of the big pension funds with big hassle pension funds, and I wasn’t, I wasn’t quite sure if that was for me.

00:14:39:23 – 00:15:01:16
GUEST
And then in the back of the States is that that’s, you know, where we we all used to look for jobs before the days of, of LinkedIn and all the other, other channels. I saw this role with, this company called new River capital, and I had to be a retail asset manager. And I thought, that’s exactly what I want to do.

00:15:01:18 – 00:15:12:13
GUEST
I came from a retail background. Capital market experience had agency experience. I context in the market. And, I thought that that is exactly what I want to do.

00:15:12:15 – 00:15:22:24
HOST
And context wise, retail was a darling child at the time, right. There was a lot of money flowing into it. Is that fair or had it kind of been through a bit of a change post? Yes.

00:15:23:01 – 00:15:45:02
GUEST
I think retail was starting to polarize the the the best in class. The destination assets were, were doing well. And unaware of a certain asset, a certain type of property that drew the biggest footfalls and whatnot. But then there was the other side of of retail, where, you know, new River was focused on the food value and convenience side.

00:15:45:04 – 00:16:01:18
GUEST
And that that was definitely, the side that I believed in. And, that’s where you know, one, consumers are spending their, non-discretionary spend. And, that’s that was that was definitely the side retail I was wanted to at, at that time.

00:16:01:20 – 00:16:07:24
HOST
And you wanted to get out of the transactional, investment focused role into more of an asset? Yeah. We always planned.

00:16:08:01 – 00:16:33:00
GUEST
Coming from an agency environment, you can be in control of your own destiny. I think, being an agent, you know, some agents I just phenomenally good, you know, just do deal after deal after deal. I think it’s difficult to be an agent when you’re young. Because you don’t have that kind of little black book of contacts, of knowledge of the market, and, you know, it is difficult.

00:16:33:00 – 00:17:05:16
GUEST
And actually, looking back, I, I truly believe it’s better to be a good bag carrier as a youngster than trying to be the hero doing your own deals because it it takes time to develop a knowledge of your of your sector, of your market, of of of the people. And actually I learn a lot more as an agent, listening and learning to the kind of partners and directors in, in the investment team who knew a lot more than I did, than trying to do my own deals.

00:17:05:18 – 00:17:14:05
HOST
Yeah. You joined as an asset manager. Can you just talk to me about your kind of career journey within new River and what you worked on, because you were there for quite a long time?

00:17:14:09 – 00:17:35:13
GUEST
Yes. I was there for 12 years in the end. And, it took a little while just to, to, to get in. I kind of remember sending my CV off, and I didn’t hear anything back for, for quite some time. And, I, you know, chased the recruitment agent and, you know, he, you know, couldn’t give a defined answer, you know, what was happening.

00:17:35:13 – 00:18:10:05
GUEST
And I really wanted this role to start. This was absolutely right for me. New River capital, as it was at the time, was a start up, the just, IPO and listed on the, the ehm and, I really wanted the job, so I took a bold decision to phone up the office and lo and behold, who would answer the phone, but, the chief executive, David Lockhart, and I had the most lovely conversation with David, who was the most charming, man you could ever dream of.

00:18:10:05 – 00:18:26:16
GUEST
And he was so kind and nice to me on the phone and said, look, send your CV and and I’ll, I’ll have a read and we’ll, we’ll come back to you. And I remember thinking, right, this is this is my chance. This is this is my moment to to get in. So I didn’t just send my CV.

00:18:26:21 – 00:18:47:22
GUEST
I, I sent a list of all the transactions that I had been involved in, in my career. I sent a list of all my contacts, be it landlords, be agents, be it retailers, be occupiers. I literally put my my heart on a plate and this was me. This is everything. I really wanted it. And, one thing after another.

00:18:47:22 – 00:18:53:17
GUEST
I was invited in for an interview and, you know, delighted that I got the job. As an asset manager.

00:18:53:19 – 00:19:10:23
HOST
It’s a risky strategy to touch on because I guess in 50% of those cases, yeah. And so in my experience, it kind of brought you back to the through the headhunter or the recruitment. You need to kind of follow the due process. Yeah. But you know, you create your own life.

00:19:11:00 – 00:19:12:11
GUEST
So, yeah, there’s a bit of luck and do.

00:19:12:11 – 00:19:15:04
HOST
It and you position it in the right way. Yeah.

00:19:15:06 – 00:19:21:06
GUEST
The recruitment agent stood involved in the process all the way to the end. But it got it got my name on the table.

00:19:21:08 – 00:19:27:17
HOST
So you joined as an asset manager. Can you just talk to me about what you were involved with and some of the projects? And yeah, that kind of evolved.

00:19:27:17 – 00:19:44:21
GUEST
So when I joined, it was a it was a real big culture change coming from a big, you know, successful corporate like BNP Paribas and, you know, when I remember I joined, there was there’s like only six people there. I was looking a seventh person to the door. It was very quiet, you know, if you if you made a phone call.

00:19:44:22 – 00:20:13:06
GUEST
And I remember thinking, but everyone can hear exactly what I’m saying on the phone. So it was a totally different culture, but it was ultimately a start up. You know, we had just IPO and, just had our first successful capital raise and deployed some, some, of that capital. So I remember when I joined, second step in person person, the door we, we had 70 million and of assets and, and seven assets at the time.

00:20:13:08 – 00:20:39:23
GUEST
And and we just went on to grow and grow and grow into what turned out to be, you know, a fantastically successful REIT with, you know, in the end, 1.3 billion assets under management, one over 30 shopping centers and, and 36 shopping centers under management, our peak 19 retail parks and over seven pubs. So it was it was an amazing journey over the the 12 years.

00:20:40:00 – 00:21:05:09
GUEST
I, I was very fortunate to grow through the ranks. I was not only, you know, an asset manager, but I was probably like the, the original tea boy. I was the one that cleared the meeting rooms. I was the one that loaded the dishwasher. I was the one that did the modeling was one that went and did inspections and and did the bag carrying really, in the early days and, you know, that that teaches a lot.

00:21:05:09 – 00:21:29:17
GUEST
And, I, you know, in those early days, it was all about work hard. We all worked incredibly hard. We were all so determined to make a success of this, and it was such a wonderful experience to be a part of, of new River, to see us grow from a small new company, to be something quite substantial and great and and best in class.

00:21:29:19 – 00:21:35:07
HOST
How is it funded or financed or, how did you facilitate that growth?

00:21:35:09 – 00:22:09:05
GUEST
Through a series of capital raisers? And, and debt. You ever had a and still has a very successful business model. It was by buying high yielding retail assets. Generally generally anchored by food, food stores to drive footfall, securing, a low cost of debt and the up charge after operational costs was the profit that was redistributed back to our, our shareholders who enjoyed significant growth, in our dividends across over the years.

00:22:09:07 – 00:22:12:13
GUEST
And it was and continues to be a successful business model.

00:22:12:15 – 00:22:22:06
HOST
You you’re kind of your last role with the business for years or so, was head of third party asset management. Can you just talk to me about that role and where that fits into the business as well? Yeah.

00:22:22:06 – 00:22:47:08
GUEST
Well, you know, we we had this fantastic, platform, you know, where not only did we, you know, we did asset management, we did develop management, project management. We’re all used to, you know, doing valuations, business planning, forecasting accounts and finance. So we had this fantastic platform which we were able to leverage. And attract third party investors, to, to new River.

00:22:47:08 – 00:23:18:07
GUEST
And in 2018, I was, I was rewarded for my kind of eight years up to that date by joining the executive committee. And at that time, I was also asked to, spearhead our new third party asset management business, which ultimately meant that we took on board, other people’s assets, shopping centers in the main, owned, but four of them were owned by councils and one by private equity.

00:23:18:09 – 00:23:41:07
GUEST
And, we basically asset management as an asset managed and developed, manage those, retail assets for them using our platform and our skill set and our knowledge of the market. And it was it was very successful. We grew it from no assets to five assets by the time I left, from zero income to an income, you know, well over 1 million pounds.

00:23:41:13 – 00:23:44:16
GUEST
And, and it was it was really enjoyable.

00:23:44:16 – 00:23:51:12
HOST
And that was on a fee basis rather than, a co-invest in a, in a promoting an upside down pure purely.

00:23:51:12 – 00:23:54:22
GUEST
On an asset management. Yeah. And talent management piece.

00:23:54:24 – 00:24:00:24
HOST
So you left the business in April 22nd. Yeah. Right.

00:24:01:01 – 00:24:26:11
GUEST
No, I well, in in Christmas 21. Yeah. You know, post pandemic, I had been through the pandemic like, we had been thinking about, you know what I, what I want to do next, was perhaps starting to to look around and think. Think, you know, where do I fit in, in, in ever going, going, going forwards?

00:24:26:13 – 00:24:53:24
GUEST
The pandemic, you know, I found, I found a great experience, actually, I think a lot of people, you know, stressed and worried, and found it quite daunting, at new River, we rallied round together on during the pandemic. And it was a great feeling of camaraderie and teamwork. And I thrived and really enjoyed actually trying to save business, save the people, make it all work overall, locked at home during the pandemic.

00:24:54:01 – 00:25:11:16
GUEST
But of course, the pandemic gave us a lot of time to to think about what we want to do going forward. And, and we know where we fit in. And, I, I use the pandemic actually to do a, an online MBA because we’re all set at home with all the spare time. Yeah.

00:25:11:16 – 00:25:12:12
HOST
I was gonna ask you about that.

00:25:12:13 – 00:25:32:04
GUEST
Yeah. So that that was a really great thing. I’m really glad I did that. And, you know, just gave me some insight. I’m a great believer. You always continue to learn. You can never stop learning. I like learning from other people that I know how to, you know, be successful. And, And that was a great thing to do.

00:25:32:04 – 00:25:32:21
GUEST
I’m really glad I did.

00:25:32:21 – 00:25:36:07
HOST
It wasn’t really focused. It was just a what a broader and.

00:25:36:09 – 00:25:59:20
GUEST
Broad minded MBA, which, you know, took like three months to do. But it was a it was a great experience and I highly recommend it to anyone. But come Christmas 21, in the space of months, kind of three big things happened in my life. I had my my third child. My wife and I had had our third child, Iona.

00:25:59:22 – 00:26:34:09
GUEST
I turned 40, which always seems like a a milestone and for, for most of us. And, I lost my mother, on space of one month and, I was, I was perhaps a bit of a mummy’s boy, so I took it quite hard. And, you know, after Christmas, you know, after some conversations with, with Mister New River about, you know, the direction of travel, both my wife and I both quit our jobs, and we, went traveling for you.

00:26:34:11 – 00:26:36:07
HOST
So what? What was your wife doing?

00:26:36:09 – 00:26:51:24
GUEST
My wife, was a chartered surveyor as well, as service 11, chartered surveyors or people that work on property in my family. And so my wife has chartered where my brother’s wife is across the, my father in law’s across the is, you know, we all work in property.

00:26:52:01 – 00:26:56:19
HOST
I’ve met your sister. She was a she was at new River. I know she’s not a chartered surveyors.

00:26:56:21 – 00:27:01:11
GUEST
And property sisters, works in new River, and she works in real estate, so it’s. Yeah, it’s in the family.

00:27:01:11 – 00:27:04:02
HOST
And your brother? Your older brother as well. Who I’ve met.

00:27:04:07 – 00:27:29:10
GUEST
Yeah. Three of my brothers. Yeah, three. All working real estate. Yeah. So, So. Yeah. Listen, I both, quit our jobs, in, January 22nd, and, we went traveling for a year with our three kids. We have picked off, five continents, 12 countries, some them 9000 miles. Think we did in the end.

00:27:29:13 – 00:27:57:24
GUEST
Well, 29 flights. Very, not very good for my ESG credentials. I promised myself to to plant 100 trees, offset those, and offset my my my, my, cut my carbon footprint. But, no, we had a most glorious time. Just as a family, just being together. It’s a chance to to to reset and and rebalance and just spend some quality time together as a family.

00:27:58:01 – 00:28:02:05
GUEST
And, it was easily the best year of my life.

00:28:02:07 – 00:28:19:15
HOST
I guess, you know, building or being part of the build of new River, you know, sounds, it sounds like when you get involved with a project, you sort absolutely everything into it and it’s almost all consuming. It sounds like it’s so well needed that break just to, as you said, reset. Spend some time with your kids because like what, seven.

00:28:19:17 – 00:28:20:17
GUEST
One five and.

00:28:20:17 – 00:28:21:15
HOST
815.

00:28:21:15 – 00:28:47:05
GUEST
And now, you know, I had so much fun at the river. It it is full of many very bright, capable people. David and Alan, that set up the business, you know, our will forever be, great mentors to me. You know, David, certainly no longer with us, but Alan, was a great mentor to me, and I was always very grateful for all the opportunity he gave me.

00:28:47:07 – 00:29:09:03
GUEST
I was a great mentor to me, you know, taught me everything I know. But there’s lots of other great people there. Very bright people, you know, every corner of the business. So, you know, the team. I was always incredibly impressed how smart they were and how bright they were. But, you know, the asset management team, the development management team, they are all very, very capable people.

00:29:09:03 – 00:29:34:15
GUEST
People like, you know, Emma McKenzie and, people like, you know, Edith on there. Actually, the chief operations officer, the finance guys that, you know, it was a great place to be. And I really enjoyed it. But, you know, after 12 years, it was time to do something new. And, I think it’s really important when you’re taking a career move to really think about it and really not rush into it.

00:29:34:15 – 00:29:50:14
GUEST
And I got, I got, you know, had various conversations with other people that I could have jumped into another job quite quickly, but I didn’t want that. I wanted the time with my family. I wanted the time to travel. And I wanted to really think about my next move.

00:29:50:16 – 00:30:10:13
HOST
I was going to ask you, how daunting was it to kind of leave a business of 12 years? You know, big to take kids out of nursing school or whatever it might be, go traveling. Kind of coming back and reflecting on what your career looked like and where your boundaries were and what you wanted to achieve for the kind of the second part of, of your career.

00:30:10:13 – 00:30:31:19
GUEST
How did you I think I think when you get to 40 and if you if you’re fortunate to have I’ve got a wonderful wife and three children that, you know, they are the most important thing to me. I think when you’re a youngster starting out in a career, it’s it’s kind of career, career, career. But when you get older, it’s it’s career and family and I think it’s really important.

00:30:31:21 – 00:30:57:12
GUEST
And, I wanted to do something for my family as much as me. And, I think you need the breathing space to to really step back and think about what’s right for you. And, I’m glad. I’m glad I did. And throughout the course of the year. Well, once we weren’t traveling, I would come back to London and I come up to London for coffees and lunches and, you know, keep my fruits in.

00:30:57:12 – 00:31:18:22
GUEST
And and that was a very good thing to do. And, you know, I, you know, I could have ended up working for a, another business similar to new River, or another fund or another investment manager. But I’m really glad I took the time to do this, just to stop and think about it. Whether I was going to do something for myself or work for another company.

00:31:18:24 – 00:31:29:05
GUEST
You know, lots of ideas were going through my mind. And then in the kind of summer of, of late summer of 22, I got approached by the Jockey Club.

00:31:29:07 – 00:31:40:05
HOST
So who are the Jockey Club? I know I did a little bit of an intro at the top of this, but, I’d certainly naively never heard of them before. And and I’m sure some people listening to this hadn’t heard of them before. So can you just give me a bit?

00:31:40:06 – 00:32:12:09
GUEST
Absolutely. It’s. The Jockey Club are the largest, racehorse owner in the UK. So we have 15 racecourses. We have 5000 acres of land on the 15 racecourses, plus another 4500 acres of land at Newmarket, which is the kind of global headquarters of, of racing. I, like you, hadn’t heard of the Jockey Club from a real estate point of view and indeed when when I got the call from the headhunter, I kind of, jokingly said, thanks very much.

00:32:12:09 – 00:32:29:10
GUEST
But, you know, you should really have a chat to my, my wife, she’s she’s a land agent, and she, you know, was very, ad hoc, equestrian focused as a, as a, as a youngster. You know, the head honcho said, no, we’re looking for someone like you with your skill set, and that kind of pricked my ears up.

00:32:29:10 – 00:32:58:01
GUEST
And to listen more and, then having met the team, Nevin and the wider team on, on the, on the next Coe, I realized that this was a serious company with some amazing people on, on the board from a variety of different backgrounds and skill set and diversity. And I was really intrigued. And, you know, one interview after another, I got the role.

00:32:58:03 – 00:33:06:19
HOST
It’s the the core business is obviously horse racing. Can you just expand on, you know, the role and what you’ve kind of been brought in to do? Okay.

00:33:06:19 – 00:33:33:18
GUEST
So yeah, the business, you know, over 50% of our revenue comes from racing. 25% of our revenue comes from media, and the final 25% comes from a mixture of, what we call conferencing events, partnerships and gambling and, real estate is actually a very small part of, of our revenue. So last year, our revenue was 236 million.

00:33:33:20 – 00:34:00:13
GUEST
Real estate made up 1.4% of that two, three, six. So it’s like 3.175 million. We have a, an EBITDA before prize money of just over 50 million and after prize money of 20.4 million. So there’s a lot of movers, in terms of our revenue and lots of different pieces that focus into but real estate, it’s actually in terms of income is a small part of of our revenue.

00:34:00:15 – 00:34:40:11
GUEST
But we do have a huge real estate portfolio. We have a huge built environment in terms of our grandstands, our parade rings, our stables, our conference and events facilities. And, you know, that’s the opportunity. And that’s I was is explained to me that the business wanted to take an on a new direction of travel, a new strategy to, use our assets, which, you know, we owned 15 racecourses, 13 of the 15 we own freehold, to our long leasehold and this is our our biggest asset and our opportunity to to add value to the business.

00:34:40:11 – 00:35:23:21
GUEST
And, you know, my, my role at the Jockey Club, people can dress it up, to be as complicated as they want, but it’s, it’s really simple. It’s to drive income for real estate, be it, capital receipts or long term sustainable rental income. And, the way we’re we’re going to do that is by taking our built environment on real estate and developing out complementary uses that will sit nicely alongside our racecourses to complement them, to, to provide facilities, that complement the racecourses, to provide communities in a racecourses, you know, always in great locations.

00:35:23:21 – 00:35:58:12
GUEST
They’re always beautiful. They’re always, in the main, very close to great infrastructure, great, transport infrastructure. So they lend themselves to be perfect. Locations to create communities. So the obvious thing would be residential, but, you know, hotels, BTR, senior living, all sorts of health and wellbeing, uses lend themselves to be at racecourses. And indeed, we already held many health and wellbeing and sports facilities at racecourses.

00:35:58:14 – 00:36:03:21
GUEST
Ironically, we have six golf courses within the Jockey Club, only for.

00:36:03:21 – 00:36:04:21
HOST
A it’s really why is it.

00:36:04:23 – 00:36:27:04
GUEST
Yeah, that’s why I took the job. Yeah. Only four of them are operational. But you know, we have we have six golf courses. We have in Sandown, we’ve got a ski slope, we’ve got go karts, we’ve got, you know, driving ranges, we’ve got football pitches, cricket pitches, rugby pitches, you know, so, so racecourses do lend themselves pretty well to, to the sports arena, not just racing.

00:36:27:05 – 00:36:43:13
HOST
And I guess that’s the big factor that drew you to the opportunity right. Is the, the the broader interest in sport that we touched on I guess there’s there’s being a combined property piece in the skill set that you have with the interest in sport and broadly, even if you’re not a that’s absolute racing. You know, I just.

00:36:43:15 – 00:37:28:01
GUEST
I’m a, I’m a failed golfer, sitting here and but I love real estate and I think, most people that work at the Jockey Club and indeed in racing love sport. And for me to have the opportunity to, to work in sport, but also to work in real estate is a it’s a phenomenal opportunity. And, you know, we want to grow the business, create, an investment platform that we can create, rental income stream so we can reinvest that income stream, whether it’s rent or capped receipts back into our built environment to make our racecourses fantastic, to make them awesome, to make them places that people want to come to in

00:37:28:01 – 00:37:53:03
GUEST
the future to to satisfy the consumer and start tomorrow. And, you know, we know that the, the Jockey Club and our built environment has a big CapEx requirement. So how is that going to be funded? And, we believe, you know, one of the ways we can fund that, not the only way, but one of the ways to fund the CapEx requirement for our built environment is, is through our existing real estate.

00:37:53:05 – 00:38:08:23
HOST
And so is that where you kind of maybe look at disposing of non-core assets or looking at maybe repositioning or repurposing rebranding existing units? You know, yeah. Expanding on it that way or.

00:38:09:00 – 00:38:39:10
GUEST
You know, we’re looking to develop out, some of our non-core real estate. So we have lots of real estate assets around racecourses that people probably wouldn’t know that we own. So looking to build up, build those out, or sell them off or to a joint venture. So obvious things like BTR, Senior living, we’re in a hotel portfolio and create an income stream, whether it’s through capital receipts or rental income to reinvest back into the Jockey Club.

00:38:39:12 – 00:38:54:08
HOST
So obviously, real estate is a small portion of the, of the income of the Jockey Club right now. And I’m sure it’s looking at ways to kind of maximize income from its other existing activities. But why? Why specifically within real estate and why now?

00:38:54:10 – 00:39:24:12
GUEST
Well, the the Jockey Club has its own headwinds, in racing. So, you know, there are certainly three big reasons that we want to create new income streams into racing and they are one to drive prize money. So in the UK, we really want to drive prize money to retain the best horses in the UK. So it’s well-documented that many of the world’s best horses are born and bred in the UK.

00:39:24:12 – 00:39:45:16
GUEST
But what happens is they end up going racing across the globe because flat racing is a global business. So we have a real, urgency to drive our prize money. And if you drive prize money, you get the best horses, you get the best owners, trainers, jockeys and coupled onto that is the media and the gambling and everything that is associated with that.

00:39:45:18 – 00:40:08:02
GUEST
So there’s a real drive to drive prize money. And second to that is to invest in our built environment, to make our racecourses amazing, to make them modern and relevant and fantastic for the future. And to do that, that’s through developing out other use classes that can sit alongside our racecourses.

00:40:08:04 – 00:40:22:02
HOST
The portfolio is vast, but, you know, so many different use classes and subsection subsectors and niches within it. How and where do we even start to try and reconcile this project? Because it’s not like it’s just one side.

00:40:22:05 – 00:40:42:23
GUEST
It’s a great question. And, you know, having coming from a you know, a kind of investment and asset management background, I’ve really had to take quite a strategic approach to my new role, and it’s been really tempting to jump in and just get on with that project or get on with that project. But I’ve, I’ve had to be quite disciplined.

00:40:43:00 – 00:41:02:09
GUEST
Look at the whole portfolio with the team. You know, it’s not just me, you know, the whole of the executive committee who come from a variety of great backgrounds, all all inputting into what we’re doing going forward. I see one of the things that really drew me to the Jockey Club was this the quality of of the team.

00:41:02:11 – 00:41:26:08
GUEST
And in that, you know, we’re we’re headed up by Nevin, who came from Centrica. But we got, you know, people we’ve just taken on, a lady from Facebook to, to, to, to spearhead our, our digital business. We’ve got, you know, people from M&S, we’ve got, we’ve got someone from Disney, we’ve got people who have got phenomenal racing backgrounds.

00:41:26:10 – 00:41:57:04
GUEST
And we have a real strong, team sheet to, to help drive this business forward. And I think, we it’s exciting for what’s, what’s ahead of us. But we have to be strategic. We have to just take our time. So what we’re doing this year is formulating the real estate strategy. That is, I’ve been around every single race course, which is quite a miles on my car.

00:41:57:06 – 00:41:58:07
GUEST


00:41:58:09 – 00:42:02:01
HOST
Few trees in the cockpit together with those. Yeah.

00:42:02:01 – 00:42:22:09
GUEST
Yeah, yeah, exactly. Of of, you know, I’ve done kind of 12,000 miles in the first six months, and you set a tolerance. But I’ve been around all the race courses. What the boundaries been through all the buildings, met the teams, been around meeting all the councils, getting a feel for what? What what we own and what what we could do in the future.

00:42:22:11 – 00:42:44:04
GUEST
We’ve been master planning every race course, so looking at what could we do to to bring in some new, new real estate through development, but also to enhance our existing built environment? How can we really improve, our existing infrastructure to make it, you know, fantastic and relevant for racing of tomorrow? We’ve been doing a planning piece.

00:42:44:04 – 00:43:10:21
GUEST
We’ve been out speaking to JV partners, investors, potential occupiers of all different sorts of sectors. And it’s about pulling all this information together and coming up with a strategy for each asset on a case by case basis because, they are so different. There are, you know, we’ve got racecourses from as north as Carlisle all the way down to Exeter in the south.

00:43:10:23 – 00:43:27:17
GUEST
We’ve got three racecourses in London, so they all lend themselves to different use classes. And we’re going to harness all information. We’ve, we’ve gathered and then next year start to be laser focused and look to bring forward some of these projects.

00:43:27:19 – 00:43:40:08
HOST
Well it’s yeah, massive, massive job. And I guess a job that you’ve got to look at it through the lenses of what, ten, 15, 20 years or how do you what is the time frames and, and what is the lens for.

00:43:40:10 – 00:44:07:15
GUEST
The time frames will all be dependent on the success. So development planning, I think the opportunity is through development and the time frame will be based on what’s deliverable through planning. So the majority of all of our courses are in green belt. But the, the obvious place to, to focus our attention is on the PDL, the previous developed land, and what we can do to enhance that.

00:44:07:15 – 00:44:38:19
GUEST
And and build out, developments that complement our, our racing infrastructure. But, it will take time and, you know, I’m making no promises that things are just going to pop up next year because they won’t, it all requires, you know, identifying opportunities. It requires, securing joint venture partnerships or agreement for leases, securing planning consents and all that takes time.

00:44:38:21 – 00:44:49:12
GUEST
And, so, you know, I don’t think we’ll start to see things pop out of the ground for, you know, at least a year or two, with a, with a good wind.

00:44:49:14 – 00:44:55:12
HOST
You mentioned, I think, 2.5% of the revenue of the Jockey Club is driven directly from from real estate.

00:44:55:12 – 00:44:57:04
GUEST
1.4%, 1.4%.

00:44:57:06 – 00:45:03:14
HOST
How? Once you’ve done all of this, how much of that know revenue or income do you reckon it will it goes.

00:45:03:18 – 00:45:09:21
GUEST
Golden question. I think my with my, chief executive that was listening, you probably want me to say, you know.

00:45:10:00 – 00:45:12:11
HOST
50%.

00:45:12:13 – 00:45:40:13
GUEST
You know, growing up into the tens, 20s, 30 millions. But the reality is, the opportunity is huge. So we’re we’re currently in terms of pure real estate income, it’s 3.175. I see no reason why that can’t be 1020 million in the next ten years. Once these developments start to come forward. But in the short term, we also have short term opportunities to to monetize our existing portfolio through our car parks, through the existing the excess land that we own.

00:45:40:15 – 00:46:03:12
GUEST
And, you know, even in the last nine months, we’ve been able to implement some new strategies to monetize our car parks, to bring in some commercialization. We’re about to go live on an open storage portfolio on surplus land that, you know, it’s not going to affect the racing operations and know that will create, new income streams. Whilst we’re working on the on the bigger picture.

00:46:03:14 – 00:46:12:23
HOST
What skills would you say are transferable from your kind of retail days to this heavily operationally intensive, diverse portfolio that you’re playing with now?

00:46:13:00 – 00:46:38:07
GUEST
That’s a great question. I think, you know, retail is all about, consumer behavior. You know, in order to, to drive value from, from retail and leisure, it’s about driving footfall, driving dwell time and driving back and spend and if in retail leisure it’s the, it’s the retailers or making money then the the property companies will be making money.

00:46:38:07 – 00:47:01:08
GUEST
Therefore the investors will be making money. And you know, I’m a great believer in the the circle of stakeholders. They’re all linked and in in racing it’s no different. We’re we’re a consumer product. We’re a sports business. So we are trying to attract people to come racing, to come to our venues. So it’s about driving footfall. It’s about driving, dwell time.

00:47:01:08 – 00:47:29:11
GUEST
It’s about driving consumer spend. So the similarities are very similar. The product is just different. I used to work in shopping centers. Now I work in racecourses. They are real estate assets. People come come to our racecourses first and foremost to come racing. But why can’t they come for something else? And they already do. We already have a very successful conferencing and events business, where we make a substantial income of that every year.

00:47:29:13 – 00:47:54:16
GUEST
But why can people not come to our racecourses to do other things, to know, to stay in hotels, to to live, to work, to do other leisure pursuits. And, you know, that’s what we’re looking at doing. So the the similarities are very similar. I think, you know, retail has gone through a, a an enormous amount of change over the last 100 years.

00:47:54:18 – 00:48:24:19
GUEST
You know, back in the 1920s, you know, the UK was, was it’s all about the high street retail. And then the 40s came the advent of the supermarket, and then the 60s came the advent of the shopping center. And then the 80s came the advent of retail warehousing, and then the early 2000s came. The advent of online retail and online retail grew from 2001, from plus 6% to pre-pandemic to 19.6%.

00:48:24:21 – 00:48:48:13
GUEST
And of course, during the pandemic, retail shut up into that kind of high, you know, 30s, 40s and 50s. But post-pandemic has come come down and stabilize in the kind of mid 20s. And what that’s saying is, you know, even if retail online spend gets up to kind of 34%, it’s still 70, 60, 70% of of retail spend is still going to be in physical built retail.

00:48:48:15 – 00:49:22:06
GUEST
And it’s exactly the same in racing. You know, you you, you come racing, you come to see the sport, you come to see the spectacle, you come to socialize with your family and friends. It’s very difficult to do that at home. And, again, for that reason, I think there’s some great similarities that, you know, our job is to enhance and improve, our product to, to attract new audiences and retain existing audiences, which is something that, you know, we’ve been doing in retail leisure for many years.

00:49:22:08 – 00:49:42:10
HOST
Where does data fit into your decision making? Because it’s not all got failed, or that in fact, I get nowadays real estate investment development, asset management, you know, you’re running off a lot. Yeah, loads of different scenarios. And you’re, you’re pulling lots of different data into to kind of give yourself the best, best shot. Where does that fit in and how well.

00:49:42:12 – 00:50:18:00
GUEST
And you ever we were very data driven and I’m certainly taking those learnings into the Jockey Club. We just completed a data set. Through a research house where we’ve analyzed our catchments, we’ve analyzed, our demographics, looking at the supply and demand, looking at the use classes that are appropriate and, and really using that data to support our thinking, our gut feeling, and not only within that, but as a business, we have a huge amount of data on our customers.

00:50:18:02 – 00:50:25:24
GUEST
And, it’s really important to, to use that to your advantage to make some sound decisions going forward.

00:50:26:01 – 00:50:34:21
HOST
ESG is obviously a password that’s being bandied around and gets bandied around an awful, awful lot, but I’m sure that’s at the heart of what you’re trying to do.

00:50:34:23 – 00:51:06:19
GUEST
At the Jockey Club. Like any business today, ESG is enormously important to us. I am hugely impressed about the the amount of work that happens already. On on all sides of ESG. I mean, we have similar projects, EV projects, but we do a huge amount of the s of ESG, the Jockey Club in our existing communities that we, we, operate in, we do a huge amount of, of working with local schools and communities.

00:51:06:21 – 00:51:18:20
GUEST
You know, our race courses are often seen as community assets. So, yeah, I like I would like to think that we’re a big contributor to that, to ESG, particularly that the, the s of ESG, today.

00:51:18:22 – 00:51:33:16
HOST
Talk to me about your plans for the team. Because, you know, you’ve probably struggled to find hours in the day because you’ve got such a big job, but there is plan to grow the business and grow the team and the property team. What what kind of people are you going to be looking to to join the business?

00:51:33:16 – 00:51:33:22
HOST
And.

00:51:34:02 – 00:51:57:18
GUEST
Well, I’m very fortunate. I’ve got some phenomenal people in the team already that, have a far better knowledge of the Jockey Club than I do. So I lean on them quite a lot because their knowledge is fantastic. Not just in the pub scene, but in the whole lot of business, the knowledge and all the racecourses many people have worked there for many years is phenomenal, and you can only learn from these people.

00:51:57:20 – 00:52:19:01
GUEST
And, they’ve been very generous with their time to, to educate me. But also on the real estate side, we’re going to grow the property team where we’re starting with growing. On the development side. And we will, will look to build out the development team, within the business as we as we look to grow the business.

00:52:19:03 – 00:52:24:24
GUEST
And it will be baby steps as the opportunities come forward and we’ll look to grow the team, appropriately.

00:52:25:01 – 00:52:38:13
HOST
And I guess in line with using balance sheet capital to reinvest. But as you touched on for the maybe third party capital as well, to, to maybe fund projects or take risks that you will the business is not comfortable doing in its entirety.

00:52:38:13 – 00:53:19:05
GUEST
That’s at risk is a really important word for for any business and ours as well. Anything we do, we want to make sure that our existing core business is de-risked from any and in development that we might go off and do. So. It’s really important that we separate, that risk on, on the real estate side from our existing core racing business and it’s highly likely that we will set up new entities and potentially a new property company to sit at arm’s length from, from our core business to, to for, for the exact reason to de-risk it and protect our core business, which at the end of the day, we’re a sports business for

00:53:19:05 – 00:53:30:12
GUEST
a racing business. And that’s where we we, we make the majority of our income. So it’s important to protect that. And we’ve got we’ve got some, thoughts and, and, and and motion to do that.

00:53:30:12 – 00:53:38:04
HOST
I’m sure you do. And as well as operating it as well and separate opcoes or is that a, that’s, kind of an idea for further down the line?

00:53:38:05 – 00:54:03:22
GUEST
Well, we really are not to, you know, the Jockey Club is an operational business. We we have a huge hospitality, side to us already. We have a coming events side to us. We’re very comfortable being, a knockout already, as well as a prop co. And, you know, lots of the, the youth classes that we’ll be looking to invest into, you know, will be opcoes.

00:54:03:24 – 00:54:20:21
GUEST
We wouldn’t necessarily want to run them, but they’ll be opcoes. So, as I say, we’re in the Eagles on a hotel portfolio on a on a hotel management agreement. We will be looking at BTL, we’ll be looking at senior living. You know, these will be, you know, opcoes potentially that we will or will not be a part of.

00:54:21:02 – 00:54:34:03
HOST
Amazing. Well, look, a question that I ask everyone that that comes to the podcast is if if you’re given 500 million pounds of equity, who are the people? What property, in which place would you look to to deploy that that capital?

00:54:34:05 – 00:55:08:01
GUEST
Well, I had a little think about this question and, I’ll probably look to fit into two buckets, two funds. So I would probably look to put 250 million into the the obvious meds, beds and sheds, where, you know, there is real growth in the market. You know, the an aging population with over 70s, due to rise by 25% by 2030, with a growing population, with rising interest rates and inflation making it difficult for people to buy properties.

00:55:08:01 – 00:55:31:13
GUEST
So I do think BTR and Senior Living will be a will be a growth sector in the coming years. But the other 22 million, I would have to be to true to my, to my past in retail and leisure. I’m a great believer in retail leisure, particularly post, pandemic. I think we all crave experience experiences.

00:55:31:15 – 00:56:03:13
GUEST
So I do think, the best in class retail and leisure, whether it’s at the convenience side on the food value, convenience side or at the other end, whether it’s city centers or I’m a big fan of designer outlets and and obviously, you know, big destination retail, leisure offers where perhaps with hotels where people can have a longer experience because I, you know, I, I strongly believe that every part of the population creates experiences, whether it’s a struggling family or an affluent family.

00:56:03:13 – 00:56:18:02
GUEST
We all crave to spend time with our families and friends. And, I think experience, experience, experience, look, locations will be important. And, I think we could include racecourses, in that in the future as well.

00:56:18:02 – 00:56:20:09
HOST
No money allocated to golf courses?

00:56:20:11 – 00:56:20:23
GUEST
No.

00:56:20:23 – 00:56:21:13
HOST
Not yet.

00:56:21:15 – 00:56:23:10
GUEST
Fully focused on racing.

00:56:23:12 – 00:56:28:17
HOST
And who are the people? And in terms of kind of locations, where would you look at deploying that locations?

00:56:28:17 – 00:56:53:01
GUEST
UK I think it’s a safe haven for investors. It’s it’s what I know. And I would feel uncomfortable investing it outside the UK. And the people, I would look at people that have, guided me through my career, people that I trust, have been loyal to me. And I can think of many people across the last 20 years that have guided me so they would probably be right.

00:56:53:01 – 00:57:18:09
GUEST
They are my non-executive committee. Yeah. People like people like my father, people like my wife, people like, Ireland and David Lockhart, who have been phenomenally kind to me over the years and guided me. But also on the, the day to day, side. I’m a great believer in, in your existing team. I’ve got a strong team at the Jockey Club, with a fantastic skill set.

00:57:18:13 – 00:57:33:19
GUEST
And, when it comes to team, I truly believe it’s all about hard work, graft and positivity and energy. And what you don’t know if you put in the the energy and the time you can learn what you don’t know.

00:57:33:21 – 00:57:54:02
HOST
Well, Stuart, it’s been a fascinating conversation. And, it makes complete sense why you landed at the Jockey Club. And I’m really excited to see from afar what you and the team go on to build. And, like I said, I’m not a big horse racing myself, but maybe I should carve some time out and, go and see the gold couple.

00:57:54:08 – 00:57:58:11
GUEST
Well, thank you very much for having me. And we’ll we’ll have to get you racing to see what it’s all about.

00:57:58:14 – 00:58:01:24
HOST
Well, thank you. And, Yeah. Excited to see what you do.

00:58:02:01 – 00:58:02:13
GUEST
Thank you. Matt.

00:00:00:02 – 00:00:28:24
HOST
Welcome to the People Property Place podcast. I’m absolutely delighted to welcome the founder of Compound Real Estate, Jacob Sanderson, to the show. Compound is an owner operator with significant firepower raised from a prominent family office. And we’ll be targeting a trio of operational asset classes spanning consumer, industrial, self storage, open storage and multi light industrial. And I’m really, really excited to kind of unpack that in a little bit more detail.

00:00:29:01 – 00:00:58:05
HOST
But before doing so and before founding compound, Jacob was the CEO and co-founder of General People, a specialist operator of serviced offices and multi led light industrial workspace. And before this he was a principal at General Projects, where he led the acquisition, development and management of the properties that general people operate. He started his career at leading residential developer Galliard Homes, and it brings me great joy and a lot of pleasure to welcome him to the podcast.

00:00:58:06 – 00:01:08:19
HOST
I know we can have a fascinating conversation, and, I’m really excited to unpick his, his story, his views, opinions and the opportunities within this space. So, Jacob, welcome to the show.

00:01:08:21 – 00:01:10:11
GUEST
Great. Thank you so much for having me.

00:01:10:17 – 00:01:21:19
HOST
Not at all. Well, look, I guess, in short, you know the drill here. I’m really keen to kind of understand and get to the bottom of, like, why and how you got into to real estate.

00:01:21:21 – 00:01:48:09
GUEST
So, I got into real estate, really accidentally and deliberately so accidentally. I grew up with my dad, who, with very close. He worked in real estate. He was always doing innovative, I would say was on the more innovative side of real estate developers always having new ideas. And those ideas naturally dispersed within a table. So growing up, real estate was always there.

00:01:48:09 – 00:02:20:08
GUEST
And that was something that we talked about, that said, 18 year old me, if you’d have asked me, would have said I don’t want to go into real estate because the world is changing. I grew up in the kind of era of Facebook and Google, and actually everything was suddenly available online, and the digital economy. So my plan, aged 18, was I announced to my parents, who were delighted that I wasn’t going to go to university, despite having done fairly well at school, and was instead going to set up an online fashion business.

00:02:20:13 – 00:02:21:21
HOST
Okay.

00:02:21:23 – 00:02:42:24
GUEST
That was that went down really like a cup of cold sick. And we kind of debated it and they said, well, you should go to university and you should follow a more linear path. I reflected on that and affected and concluded, if I wasn’t going to go to university, which was something I was fairly determined not to do, I wanted to work.

00:02:42:24 – 00:03:03:17
GUEST
I wanted to see the world and get engaged with actually my career. And then if I decided to, I could have gone back to university. If I wasn’t going to do that, I should probably get a job and understand that actually how the corporate world worked, rather than going and setting up a digital vintage fashion business, straight out of school.

00:03:03:19 – 00:03:14:13
HOST
Because you were at Brighton College, right? Which is a premier public school. It’s very academic. Were you were you also you always very academic. What were you like at school? And I would.

00:03:14:15 – 00:03:40:09
GUEST
I wouldn’t say I’m very academic. I’d say I’m very competitive. So through school I kind of moved to what mattered. So when it was a I was fortunate to end up at Brighton. Brighton does value academic academia as a consequence. When it kind of came to my GCSEs and then subsequently my A-levels, that became the thing to do and that became the thing to focus on as I was able to really kind of focus in and I ended up doing fairly well.

00:03:40:11 – 00:04:01:14
HOST
So you probably, you know, by all accounts on track to go to university and kind of like follow that path. But as you touched on, your dad is, you know, pretty well known on a property entrepreneur and developer. You wanted a bit of an action and you kind of was split between maybe getting there, but also it was the entrepreneurial aspect rather than the real estate piece at that time that really drove you.

00:04:01:17 – 00:04:23:21
GUEST
I think I think I definitely wanted a bit of that action so far as I wanted to engage with the marketplace. I said my plan, I had five, 4 or 5 offers from different universities initially to study law. So my plan was to become a lawyer, which would have obviously been a very different route. And what occurred to me was actually, I didn’t like studying very much.

00:04:23:21 – 00:04:49:20
GUEST
I liked understanding things, but I had a bit of a aversion to mark schemes. I had an aversion to kind of really fitting in and kind of fulfilling the status quo. Real estate felt like a solid place to start. I was I was fortunate to have a friend who was 6 or 7 years older than me, and different family friends who had gone into real estate careers and were suddenly talking about different things.

00:04:49:20 – 00:05:07:01
GUEST
They were talking about film studios or medical clinics or hospitals or care homes. And so actually, it occurred to me real estate wasn’t just building flats and selling them or kind of developing office buildings. And if you want to engage with any type of commerce, it was a great place to start.

00:05:07:03 – 00:05:17:00
HOST
So you kind of what bridge that gap, that journey you had in terms of kind of being creative and entrepreneurial and gravitating towards learning and getting results?

00:05:17:01 – 00:05:43:24
GUEST
Exactly. I’d say there’s kind of two very active parts of my mind. One side of me is very logical, very detailed, obsessed with numbers and making sense of things, which naturally lends itself quite well to kind of real estate analysis. The other side of me is much more creative, architectural, entrepreneurial and that aspect of me kind of saw real estate, and this makes a lot more sense than, for instance, going and working in the bond market or the stock market.

00:05:44:01 – 00:05:59:19
HOST
What had to happen for you to kind of get to that point? Was it that conversation with that friend, or was it just having kind of been opposed to going into real estate because that’s what your old man did actually kind of taking you? Yeah. Traveling or a bit of a step back or failing at a business or kind of doing a few internships.

00:05:59:19 – 00:06:02:08
HOST
You kind of learn actually, this could be for me.

00:06:02:13 – 00:06:24:15
GUEST
So I think I was very clear beginning of that journey, but I didn’t want to go into real estate. The sole reason why I was so clear was pride driven, because that’s what members of my family did. That’s it. Having those conversations with different friends. And I was fortunate to have lots of different people to talk it through with, and I definitely annoy some of them more than that, some, that’s always you.

00:06:24:20 – 00:06:47:20
GUEST
And being able to talk that through, it became really clear that actually from real estate as a starting place, you could if I then decided I wanted to go and work in e-commerce, I’d understand that from a real estate perspective. Look at the shed market as an example, which is completely has been completely transformed by e-commerce. My fashion business was effectively e-commerce.

00:06:48:00 – 00:07:00:20
GUEST
So it’s a great starting point to be able to learn any other industry, but without the risk of complete value destruction. Whereas real estate, you obviously have a tangible asset which is much easier to value than a tech startup.

00:07:00:22 – 00:07:15:06
HOST
Yeah. So, so an 18 year old, you know, Jacob finishing Brighton College, how did you go about finding your first job or or what what what did you do? So I would.

00:07:15:06 – 00:07:47:22
GUEST
Say the key limiting factor was obviously that I hadn’t been to university. So I had this logical side of my brain, and I had good grades, and I could clearly talk commercially. I was always fortunate in that respect and won a couple of different competitions growing up around entrepreneurship and that type of thing. But if I were to have walked into the offices of Brockton or Mark or Blackstone or any of the kind of big people looking to make happen, then launch houses, which is kind of where I would have said I would have wanted to have worked and wanted to learn.

00:07:47:22 – 00:08:12:01
GUEST
They would have said, well, you don’t have a degree, so you can’t work there. So as a starting point, I really needed somewhere where I could learn the industry and what I’ve been kind of advised by a couple of these friends as well. They said, start somewhere where people know the name, because if you rock up and say, hey, I’m Jacob and I work for so-and-so business and people haven’t heard of it, then they haven’t heard of you and they haven’t heard of the business you work for.

00:08:12:02 – 00:08:14:14
GUEST
It’s much easier to carry someone’s attention.

00:08:14:16 – 00:08:15:24
HOST
So advice.

00:08:16:01 – 00:08:33:03
GUEST
So what I was able to do, I knew that you didn’t need I. So I started in sales again. Yeah, I knew that you didn’t need a degree to sell flat out, but something that was kind of evident and I was able to kind of start by doing that. I convinced David Gorman, who was my first boss, to give me a job.

00:08:33:03 – 00:08:55:03
GUEST
I sent a lot of CVS out to different people. I knew him through somebody else, and convinced him to let me start. I’d seen a couple of different people who were actually even younger than me and had less qualifications, who had gone through that route and actually done quite well out of it. So that was kind of really my first foot in the door was selling flats dotted around the M25 or Galliard.

00:08:55:05 – 00:09:17:10
HOST
And you kind of it sounds like there are few barriers in the way, but yeah, just through some hard work and trying to pull in some, yeah, relationships and knocking a lot of doors, you managed to kind of get yourself in the room and at least get one foot in the door. But then it was kind of utilizing those get salesman skills to at least get your second foot through the door and, and get a contractor to start selling something home.

00:09:17:10 – 00:09:18:07
HOST
So were you any good at it?

00:09:18:09 – 00:09:39:15
GUEST
I was terrible, so I think you have to realistic expectations. And so my starting point was great. I’m going to be doing property deals for some big private equity firm. That wasn’t going to happen. I was 18 years old. I had no experience and didn’t know the market or what I was talking about. Galliard gave me that double foot in the door.

00:09:39:15 – 00:10:00:09
GUEST
And basically my job from when I started was selling flats primarily dotted around the M25. Some more central parts of London. And I think really there were two sides, I would say, with two sides of my learning job in that first year or so. One was learning how to interact with people and learning how to be in an office and learn.

00:10:00:09 – 00:10:25:19
GUEST
Obviously, these are things that people do largely from home, but actually learning how to be professional and be somebody in the workplace. And then the other side was understanding ultimately what makes a market tick. And I was incredibly fortunate guy. They had a large portfolio of residential, so I was able to look across the market and see, okay, people want flats in Hounslow because they’re this price and this appeals to these buy to let investors.

00:10:25:19 – 00:10:47:20
GUEST
This was before, I say all the stamp duty changes and the interest relief changes and everything. So it was still that market is off plan buy to let investors. I was able to see that side of the market and see that that’s what drove that. And then equally, that was a development in Eltham, which all went for owner occupiers who wanted to live there because Eltham is a nice place to live and it was reasonably priced and that was good mortgage availability for Elton.

00:10:47:22 – 00:11:02:24
GUEST
So I’ve got to see if you kind of talk about it like an appraisal. I got to see the GDP side of an appraisal first, which most people listening to this will know this. The most important part is what something worth when it’s done.

00:11:03:01 – 00:11:09:07
HOST
Yeah, sure. And so did you. You become good at sales.

00:11:09:09 – 00:11:26:01
GUEST
So I got incredibly lucky. I wouldn’t say I was good at consumer sales, but effectively the job. And David, my first boss, said it to me. He said effectively the job is the longer you are here, as in hours in the day, the more you engage with it, the more kind of lead you follow up in kind of old leads.

00:11:26:01 – 00:11:40:11
GUEST
You try and revive and different people that you try and meet who might be interested in selling on in buying apartments, the better you will do, because it’s just conversion rates, right? It’s exactly the same as what you do, or to some extent what I do today. It’s engaging with the market.

00:11:40:11 – 00:11:46:14
HOST
Quality times, quantity. You know, you over a long period of time you’ll, you’ll you’ll do too well. Right.

00:11:46:16 – 00:12:05:05
GUEST
Exactly. So it’s hard work. And so I committed to work really hard. I would say I wasn’t especially good at sales, because that’s not my natural instinct is to sell something to someone. My natural instinct is to think, would I buy this? And obviously, if we’re trying to maximize best value or best price, that’s not necessarily what you can do.

00:12:05:07 – 00:12:39:15
GUEST
And I got incredibly lucky. I picked up the phone. So this was about a year, and this would have been 2015 16. I picked up the phone to the head of property for or the head of affordable housing for a large central London borough, who for the previous 5 or 6 years of the cycle, had been taking section one of six and affordable off site contributions or affordable payment in lieu contributions, and needed to buy significant quantum’s of housing within 40 minutes of this London borough.

00:12:39:17 – 00:12:41:15
HOST
To qualify.

00:12:41:16 – 00:13:02:05
GUEST
Call it to effectively spend all of that offsite affordable money and so it was completely through dumb luck. I picked up the phone to this guy. I said, let me send you some options. He seemed quite relieved. I think he tried a couple of times, but the problem is, when you work in a sales team, the ambition is rarely get deals done now.

00:13:02:05 – 00:13:24:04
GUEST
And he was never going to be somebody who bought an apartment or even to a free apartments in the next month and the next set of targets. They ended up buying a lot more, a lot more than 1 or 2 departments. And that was a kind of really interesting way for me to start getting into really understanding how developments work and their specification and how capital worked as well.

00:13:24:06 – 00:13:47:08
GUEST
And they couldn’t pay full price for these apartments. And at the end, sorry, I appreciate me jumping around a bit, but at the same time as doing this kind of sales learning role at Galliard, I also realized I needed to learn about financial modeling. So I’ve been doing a course and evenings doing that. And one of the things one of the first things they teach you when you do that is around time value of money.

00:13:47:10 – 00:14:17:24
GUEST
So this council couldn’t pay the full price that we wanted at the time. For these apartments, they were about ten, 12, even 12% off that set. They had all the capital sitting there now and we hadn’t started building these apartments. So the deal I propose to both my boss and the person from the council that we ended up transacting with was we’ll give them a discount, but they’ll give us significant quantum upfront capital upfront, which I now know is a forward fund.

00:14:18:01 – 00:14:36:04
GUEST
But at the time I wouldn’t have had the vocabulary to talk about that, which suddenly gave me insight into understanding about construction, understanding about legal understanding about title. I kind of because you had to go to meetings with all of those different departments to be able to get that forward fund signed off in only.

00:14:36:06 – 00:14:58:18
HOST
So what I’m hearing a few things in here is like, yeah, you’ve mentioned kind of luckily a couple of times, but it sounds like you kind of created your own luck. It was it sounds like you’re very hard working and you kind of push the bar and did things that maybe your contemporaries wouldn’t. But also outside of that, those hours that you’re kind of pulling, you also kind of kind of learn an additional skill set, kind of skill stack later on.

00:14:58:20 – 00:15:14:13
HOST
And broaden your understanding of the real estate space. And it sounds like you managed to kind of combine all of those, to kind of like pull this deal in together. And I guess as an 18, 19 year old, yeah. Did you ever feel that people weren’t going to take you seriously, or is it completely.

00:15:14:15 – 00:15:35:07
GUEST
And that was why I did this, my goals. So I think I definitely about a year into the Gan, your process had a chip on my shoulder around the university decision, which was actually if I’m going to work in investment, which is what I knew I wanted to end up doing then they were kind of core technical skills, which I needed to learn, which I didn’t have.

00:15:35:07 – 00:16:07:18
GUEST
And people with no, I didn’t have as a consequence of not going to university. So I found a, I would say he was a burnt out investment banker who was ex JP Morgan, who was in his late 20s, early 30s, who had left his corporate job and was actually, tutoring in financial modeling. So I spent a large portion of the savings I had to learn that skill set with him, which again, gave me the insight, I suppose, to be able to do the Affordable Counsel deal.

00:16:07:20 – 00:16:15:19
GUEST
But at the same time, another skill which I knew I was going to be able to use, daml I knew was a kind of prerequisite to be able to work in investment.

00:16:15:22 – 00:16:34:16
HOST
How did you know that was, advice from your family or peers or, to not everyone. Not everyone was just trying to think of someone who doesn’t have family members who were in real estate investment or development. They might not necessarily know that they need to add that skillset to their armory, you advised, or was it just kind of intuition or.

00:16:34:18 – 00:16:56:12
GUEST
I think you look through. So I did a couple of different things. I looked I was interested as to what I was missing. So if you look through a reading real estate course, for instance, you can see that a lot of real estate valuation, real estate, financial modeling, discounted cash flows, net present values, IRAs, metrics, etc. were a core part of that course, and I didn’t know what any of those abbreviations meant.

00:16:56:17 – 00:17:15:12
GUEST
So I thought that’s probably something I should learn. So that was one starting point to weave the benefit of Galliard. Whilst it’s a big business at one of the largest private residential lenders in the country is it’s also a family business and it’s relatively open. So you could talk to other people in the business and say, how do I end up doing your job?

00:17:15:12 – 00:17:34:20
GUEST
Or how do how do you spend your time? To the person who’s job looks quite interesting and they would say, I spend most of my time looking for new deals, I’d say, okay, well, what does that entail? They say, I spent most of my time on Microsoft Excel, and at the time, I kind of knew how to change the font of Microsoft Excel.

00:17:34:22 – 00:17:39:19
GUEST
And so that was kind of obvious hole, which I was then able to sell.

00:17:39:20 – 00:17:45:08
HOST
Brilliant. So you did this big forward fund deal and you managed to kind of shift.

00:17:45:10 – 00:18:02:10
GUEST
And so I was again, very fortunate. And I think it’s the benefits of being a private company. And I’ve always been fortunate that I’ve been surrounded everywhere I’ve worked, I’ve been surrounded by people who have been willing to let me have a bit of a run at it, rather than the slightest sign of a good thing happening.

00:18:02:10 – 00:18:28:10
GUEST
And suddenly your boss steps in and does everything. So, Daniel let me run with this affordable forward funding deal, and they gave me all the support I needed from their legal team, from their construction team, from third party lawyers, from the investment analyst who was running the deal at Galliard. But ultimately, they let me carry on having the kind of kind of really acting as principal with the other side and having those conversations with the buyer.

00:18:28:12 – 00:18:42:23
GUEST
So we firm about 6 or 7 months of negotiation. We took that from an idea to heads of terms to a contract that ultimately got exchanged, and 18 months later that that got completed. And Nate took possession of the flats.

00:18:43:00 – 00:18:47:12
HOST
Amazing. New York, that was your first real estate? Yeah, it was real estate deal. Just this morning.

00:18:47:14 – 00:19:03:24
GUEST
It was I remember when we were trying to sign. It was really exciting, those 19 years old. It was really exciting. I remember when we were trying to get them to sign heads of times. I didn’t appreciate most people, actually. You don’t sign that. Sometimes they just get agreed and then you send them to a lawyer like you have a big signing ceremony.

00:19:03:24 – 00:19:16:11
GUEST
But I was expecting that you would have a signing ceremony. So I kind of was messaging the person saying, can we meet to sign the heads of tongues? Which I think he was a bit miffed by. But it was an exciting moment.

00:19:16:14 – 00:19:34:22
HOST
Yeah. Just showing that you are actually 90. Yeah. The other end of the day. So, before we kind of move on to general projects and how that kind of came around for the next part of the story. Just to kind of rounded up. So I’m assuming majority of your friends went to university and you kind of earlier, do you ever feel like you’re missing out?

00:19:34:24 – 00:19:51:20
HOST
Or did you kind of feel that you could go and see them and they’re kind of indebted with student debt, and you’d been hustling and making money and, you know, with buying everyone drinks at the local bar. How how did that kind of how did you reconcile that? Because they’re off meeting new friends. You’re trying to sell flats.

00:19:51:20 – 00:20:02:03
HOST
Random 25. And, you’ve got a pretty headstrong to, to say, decide to do it, but also to, it’s not going to buckle after a year or so. And go and join them. Yeah.

00:20:02:04 – 00:20:21:07
GUEST
So I think again, I because I went to boarding school in Brighton, so I was at the benefit of going to boarding school in the middle of the city, which is also a university town. So I managed to have a fair amount of that experience in my teens. And then as you say, a lot of friends at Bristol and Oxford and Cambridge, a couple of Durham.

00:20:21:07 – 00:20:38:14
GUEST
And actually I was able to go and see them for the weekend, and it felt quite good to have a job and to have money and not have a student loan, and to be doing something a bit different, which I would say has always been the case with me. I never wanted to necessarily just go down the status quo path.

00:20:38:16 – 00:20:49:00
HOST
Amazing. I love it. General project, how did that come into that? To the frame and and why did you decide to kind of leave it at home? It sounded like you wanted a kind of a good thing. Yeah.

00:20:49:01 – 00:21:15:24
GUEST
So Garnier is an amazing business. It’s also a big business. And again, I think I would I would definitely describe myself as ambitious and I had determined that I wanted to learn, but also wanted to do lots quickly, which I recognized I needed to do for a small business or do within a small business where actually there is an entire team that deals with construction, or there isn’t an entire team that deals with development or planning or land acquisition.

00:21:15:24 – 00:21:34:20
GUEST
I kind of, for actually, the best way for me to be able to learn would be to be embedded in a small business where maybe 5 or 6 people are all doing full lifecycle development and therefore getting lots of experience across all of that. But that business need, you need to have good people running it, because ultimately the plan is for them.

00:21:34:22 – 00:22:02:12
GUEST
Yeah. So the progression from galleon to general projects was actually with a little bit of a bump in the middle leaving galley odds. I didn’t actually go straight to general projects, but I went to work for my dad initially, and that was the plan. Dad is a kind of big maverick entrepreneur. He’s incredibly good at what he does, and I saw that as really impressive and something that I wanted to be involved with.

00:22:02:14 – 00:22:19:23
GUEST
That said, I think perhaps what I underestimated was what it would be like working as a father and son. So we did that for, I think, about five working days. And we’ve always been very close. And after five days, I think we concluded that if we did another five days, we would probably be less close.

00:22:20:00 – 00:22:39:24
GUEST
So a little bit of a career hiccup two years in, which I was. Then back to talking to very similar friends about what should I do next? And this is not such a good plan. But I know that leaving big company to work for a small company is the right kind of overall objective. So I spoke to lots of different friends.

00:22:40:01 – 00:22:54:23
GUEST
One of them who is a little bit older than me, said you should meet my friend guy called Jacob Loftus, who’s just left a company called resolution, which is on the larger side, Red State private equity fund that I would have liked to work for once upon a time. And he’s actually just set up his own business.

00:22:54:23 – 00:23:09:01
GUEST
It’s called Gemini Projects. You should check it out. So I was introduced to Jacob and we met for a coffee and the co-working space. My general project started out and literally just round the corner in every wood house. And yep, I took a job there.

00:23:09:03 – 00:23:10:15
HOST
And so you were the first employee?

00:23:10:15 – 00:23:22:09
GUEST
No, I was the third employee. So not quite the first, but it was very much kind of startup phase, I would say the business was probably five months old, six months old when I joined.

00:23:22:11 – 00:23:26:13
HOST
And did they have any assets under management tool? What was what were you kind of walking into?

00:23:26:14 – 00:23:46:11
GUEST
So the starting point, the general projects was that offices and it’s a lot of what’s spoken about now and it’s everywhere today. But the starting point for GP was that actually the office experience should be much more like walking into a boutique hotel. There should it should become a website. It’s an amenity. There should be a great coffee shop in the lobby.

00:23:46:16 – 00:24:07:08
GUEST
It should be well-designed. It should be thought about from a kind of consumer perspective, rather than does it have the right air conditioning to cater for the density, which we’re going to put in the JLL leasing brochure. So, when I joined the mission statement or the ambition of general projects was let’s build best in class office HQ, use that appeal for the next generation.

00:24:07:08 – 00:24:23:10
GUEST
Is to one office tenants who value all of those amenities and value space in a very different way to the historic office market. So when I joined, there were two projects. One was a building in Clerkenwell and the other was number one, poultry, Bank junction.

00:24:23:12 – 00:24:26:18
HOST
Yeah. No, the one opposite, opposite the net. Right, exactly.

00:24:26:19 – 00:24:28:05
GUEST
And Lautenberg building.

00:24:28:05 – 00:24:39:16
HOST
Yeah. It’s quite a unique, architectural bizarre, building that, that one poultry. And so what was your what was your role and what was what were you kind of going to general projects to do?

00:24:39:17 – 00:25:14:19
GUEST
So my, my starting title was Investment endless. In terms of what I did week one, I think Jacob and I sat down and he said, what interests you? What would be what opportunities or where do you use real estate was really the starting point. So we looked at van and we looked at transport networks, and we looked at how the world was changing and how specifically London as a city had changed a lot in the kind of seven, eight, nine, ten years since digital had started to creep in to the kind of physical environment, transport connections getting better, the cost of distance going down, e-commerce use going up.

00:25:14:19 – 00:25:35:14
GUEST
And so we spent a lot of time looking at van and looking at London’s new villages. So the rise of kind of proper office buildings with proper office tenants popping up in parts of Whitechapel and then parts of Brixton, and then suddenly actually, if it’s part of Whitechapel, could it not move out that quick and look at that evolution of the way that people were working was really my first role.

00:25:35:16 – 00:25:45:10
GUEST
And then originating buildings and speaking to agents and finding market data and then running appraisals to look at, should we buy that building or should we not buy that building?

00:25:45:12 – 00:25:58:01
HOST
Did you find it a kind of a challenge moving from commercial, as I mean, from residential to commercial? Or is it just literally applying the same skills and the same things that you learned to Galliard, but just applying that in a slightly different real estate context?

00:25:58:01 – 00:26:25:11
GUEST
I think I was so green working at galleon that it was I was completely malleable enough that it didn’t really occur to me at the time that this was a change, but I definitely saw commercial as a space of having much more opportunity to do something different, and also having much more room to move from a financial perspective so far as, generally speaking, you on the right a commercial development to have a slightly bigger margin than a residential development because they’re less established markets.

00:26:25:13 – 00:26:34:01
HOST
And what you have is you didn’t have a degree. What was it you thought Jacob Loftus saw in you? They gave you the job or gave you the opportunity?

00:26:34:03 – 00:27:04:05
GUEST
Very good question. I would say that probably twofold. One, I was able to talk a little bit about what I’d done in Galliard, so I clearly didn’t know absolutely nothing. But equally, I was young enough and I was a full term from an employment perspective and now running my own business, I recognized the benefits in this. I was young enough that I was also affordable enough to hire and it was a relatively low risk hire from his perspective, because you’re not paying someone very kind of significant salary.

00:27:04:05 – 00:27:13:09
GUEST
Whereas actually, had I been working for 3 or 4 years somewhere else, and I’ve been an investment banker, private equity fund, then to bring that person in would cost that much more.

00:27:13:11 – 00:27:29:19
HOST
Yeah. No. Makes complete sense. It’s quite a low risk career. And he kind of he bet on the behaviors demonstrated. And you know I guess can teach you the functional skills or you kind of had an insatiable appetite to kind of learn them as you have with your modeling skills outside of your day job. To come. Good.

00:27:29:20 – 00:27:41:13
HOST
So you were you were with general projects all in all, for about five years. Right. And and within that, can you just talk to me about a little bit about your journey kind of projects you’re involved with and also kind of general people as well? Yeah.

00:27:41:17 – 00:28:10:06
GUEST
So the other, as I said, about moving from galleon, the benefit of joining General Projects and joining very early stages, Jacob was an incredibly small, incredibly connected, proven track record founder, but it was a small enough business where both I could learn from him and learn from him directly, but also be able to grow my sleeves up and learn about planning and learn about complex titles and look at different asset classes and kind of do research projects, which could then translate into new sectors.

00:28:10:06 – 00:28:32:16
GUEST
So that was the genesis. And the starting point was actually it was a fairly open brief of what did we as a it was a team of four at the time collectively find interesting and think this kind of going to work in a kind of changing world. So about a year into general projects, obviously the we work story was starting to take off.

00:28:32:16 – 00:28:59:05
GUEST
There was huge quantum’s of kind of venture capital, kind of pushing into the co-working space, and it was a sector we looked at and we were understanding and obviously from a tenant perspective that was popping up on any office building you were developing at the time in the city, city, fringe, West and anywhere we work, the office group, Regis Spaces, landmark, etc. were all popping up on the list of people who had set requirements in those markets.

00:28:59:07 – 00:29:23:20
GUEST
And so we kind of were kind of looking at it. We were also developing number one poultry at the time, which eventually was a building that was leased to we work and we were looking at serviced office space by extension, that and thinking this makes complete sense from a consumer perspective. So far, as if you’re a small business, as you’ll know, as I know, if you’re a small business, like finding space to run that business on flexible enough terms.

00:29:23:20 – 00:29:48:24
GUEST
If you have to grow or contract, it can be accommodated whilst providing really high quality amenities in terms of not actually really high quality amenities, fairly basic amenities in terms of sunlight to get a cup of coffee, a meeting room to rent when you’ve got clients or investors or other people coming into the office, those that offering to the economy was really small and yes, I the economy accounts for the vast majority of employment.

00:29:48:24 – 00:30:11:24
GUEST
It’s like I think circa 6 or 5, 70% of people work for small and medium sized businesses, and the opportunity to rent space was pretty poor. So we saw that they were solving a problem. All of these serviced office businesses from a consumer perspective. That said, if you looked at the numbers they were operating, they were underwriting of desk rates, which ultimately translated into pump square foot rates for small rooms.

00:30:12:01 – 00:30:31:11
GUEST
And then when you put fairly high rents in there, there wasn’t not much room to move. And the vast majority of these businesses were fairly weak covenants. You could look back 15 years, 20 years and see what had happened to Regus in the late 90s and early 2000. And actually the risks to to the landlord was fairly inherent.

00:30:31:11 – 00:30:57:13
GUEST
But the user demand for occupational demand was phenomenal. And so we saw all of that. And for actually we should be able to provide the operational needs as well as the design piece and the amenity piece to these buildings. And actually by doing so, we’ll be offering investors much better risk adjusted return than if they buy a building, rent it to we work and then hope that we work doesn’t go bust.

00:30:57:15 – 00:31:05:10
GUEST
So that was the kind of Genesis of general projects moving into the service office space and then subsequently on setting up general people.

00:31:05:12 – 00:31:31:21
HOST
Yeah, I completely get it. It’s just, it’s just a it’s a it’s a mindset shift right into operational real estate, which is a massive buzzword that’s been thrown around for the last few years. But as you kind of touched on inherently, it’s kind of that opti prop co and prop co piece wouldn’t necessarily touch the operational real estate without obviously some, some dead, because it’s a different skill set and you’ve got a different risk and liability and you’ve got to kind of get your head around it.

00:31:31:23 – 00:31:54:01
GUEST
I think it had happened a lot more in the living sector. So student accommodation had kind of come into come of age, build rent a robust words that was all kind of those huge amounts of kind of pension and insurance money moving into that. All of that is inherently operational. But and they were being valued as kind of a core assets that long term institutional investors wanted to hold.

00:31:54:03 – 00:32:18:15
GUEST
And that just hadn’t filtered through into the commercial space at the time. I think that still got quite a long way to go. But at the end of the day, it’s effectively the same principles of you’ve just got very diversified income coming in against your asset. So as long as you can put the right systems, right software, the right processes in place as you would with any actual development, it wasn’t actually that different.

00:32:18:15 – 00:32:21:01
GUEST
Or at least that’s how we looked at it.

00:32:21:03 – 00:32:28:07
HOST
And so you you co-founded General People with Jacob. Can you just talk to me about that venture? So came about so the.

00:32:28:07 – 00:32:46:03
GUEST
First asset we bought a building in the Royal Docks, which was a operate it was operational service office, but it was a what I would describe as a 1990 serviced office. So actually much more akin to the office TV show in terms of what you would get as you walked in. Everything was fairly dark, everything was quite dingy.

00:32:46:05 – 00:33:05:11
GUEST
The top rent in that building was circa 28, 29 pounds a foot gross. So this was really cheap space on the edge of town that we bought because we thought this is a small property purchase, but at the same time it was a really interesting way to test out everything that we’d been playing around from a service office long time.

00:33:05:11 – 00:33:34:10
GUEST
Can we build this portfolio and can we build this operating platform and so that was the first asset which we had acquired as general projects in October 2018. That had the benefit of having all of these tenants, which whilst they weren’t paying a huge amount of rent, it was a great starting point and it was a great way to learn a new sector without being able to mess it up too much, because you’ve already got yield and actually you’ve got a bit more room to move in terms of the capital and long term direction.

00:33:34:10 – 00:33:46:08
GUEST
And because we had 260 people in the building, 160 businesses in the building, about a thousand people in the building, we would be able to spot the trends of what we were doing right or wrong, fairly quickly, so that.

00:33:46:09 – 00:33:47:13
HOST
Rather than build a complete.

00:33:47:17 – 00:34:11:19
GUEST
Exact, rather than starting completely from scratch. So that was the first asset. That was as general projects, what became apparent to us fairly quickly from when we started running the asset was so 162 businesses in the building. You’ve now got to charge rent 162 businesses. You’ve got to charge them rent monthly. Then some of them say, can we rent a meeting room for an hour or two hours?

00:34:11:19 – 00:34:28:21
GUEST
Or can we actually for advice and meeting rooms because we’re going away. So we’re not going to get around to paying them, but some of our colleagues are going to use them over the next couple of months. Then you realize the people you’re dealing with don’t really understand real estate, and they’re small business owners who just want a bit of a break.

00:34:28:23 – 00:34:48:08
GUEST
It’s busy. They have full lives. They have families, actually. They want that side of things to be quite straightforward and easy. And so I think it came to our attention quite quickly that we needed to make sure that the processes, the infrastructure, how we were providing great service to the people working in this building got that much better.

00:34:48:10 – 00:35:04:21
GUEST
That was one side. The other side was everyone in that building when we took it over was on one of rolling breaks. So we also needed to build a proper sales infrastructure to support new people coming into that building. Whereas to business we bought it from had a central office and a team that dealt with all of that.

00:35:04:23 – 00:35:07:23
GUEST
So that was really the genesis of general people.

00:35:08:00 – 00:35:13:07
HOST
And can you talk to me about general people today and kind of size and scale and so on.

00:35:13:13 – 00:35:34:11
GUEST
So we took that building, which was space is called Express Bend. The real docs, and we fully refurbished it. We turned it into what I would say is the best quality, value driven workspace kind of east of Canary Wharf. In the kind of M25 London sphere. It’s a circa 50% discount even today from Canary Wharf in your six minutes drive away.

00:35:34:11 – 00:35:55:21
GUEST
So that became the basis for what we were doing, which was because we owned the buildings. We were able to run them at significant discounts in terms of consumer price, to what the registrar would charge you for the space. So all kind of whole model was we can make sure that our occupancy is always good across these buildings because we run that much better EBITDA margins.

00:35:55:23 – 00:36:21:03
GUEST
And so from there, we carried that through. In general, people end up expanding to a number of different locations. And, we bought that again, all these general projects, feeding assets to general people. We bought a kind of multi late industrial estate kind of studio space in north London called the Frontier Clothing Village. We started operating what started on out as 45,000 square foot in Canary Wharf, which is actually then growing.

00:36:21:03 – 00:36:49:09
GUEST
But as lots and space has been taken up and that’s worked out well, and again, also in Elephant and Castle and looking at effectively, how can we provide value driven workspace in slightly off pitch locations closer to where people work, and doing that for an owner operated model so that the quality is still exactly the same as in it’s as good as a we work or an uncommon hour tog, I would actually say better, but that was kind of the starting point of what we were trying to do.

00:36:49:14 – 00:36:51:11
HOST
And I bet your investors loved it.

00:36:51:13 – 00:37:11:17
GUEST
Yeah, it went really well for them. Again, that coming back to that thesis of you end up with 160 businesses in a building. So through Covid, whilst on the face of it having 160 people on one month rolling breaks in the first building in March 2020 doesn’t sound like the most exciting proposition. Or it actually sounds like a fairly terrifying position.

00:37:11:17 – 00:37:27:22
GUEST
And it was. Speaking from experience. What we saw quite quickly was there were far more levers we could pull from, or we could do for our users than perhaps a conventional major office landlord. You’ve just got much more diversified income, I guess.

00:37:27:24 – 00:37:33:09
HOST
Yeah, a few different levers. You can play and look after them. They’ll look after you longer term, and it sounds like that’s exactly what happened.

00:37:33:09 – 00:38:00:13
GUEST
So we ended up what was also really interesting about investing in the office space outside of core markets is by May 2020, we had we were having 600 people a day back into that building in the Roblox, which is about 60% of what it was in March 2020. But compared to the office stats that were coming out of some of the larger managing agents about core West End and city offices and 2020, 2021, that was, quite a nice piece of data to be able to see.

00:38:00:15 – 00:38:14:16
HOST
And I guess day to day that your role had shifted from being kind of acquisitions, development, management orientated in general projects to kind of running general people and kind of being all consumed with with that as kind of co-founder and CEO of that business.

00:38:14:16 – 00:38:43:04
GUEST
So it was really split across the two. And I think, again, a big part of what we were trying to do was by buying buildings, developing them, and then operating them ourselves, we were able to create benefits across the building service charge, to create benefits across how we use the building lobby. And so applying both the development mindset and still keeping one foot in that door whilst also building and investing in building a really good operational team, both in terms of people and software, infrastructure, data, Wi-Fi.

00:38:43:04 – 00:38:56:13
GUEST
How we approached all of that enabled us to operate all of these buildings really well. So it’s kind of keeping keep keeping both sides of that line, kind of staying across both sides of that line.

00:38:56:15 – 00:39:01:20
HOST
You left, General Projects in 2022.

00:39:01:23 – 00:39:02:16
GUEST
2021.

00:39:02:16 – 00:39:21:16
HOST
2021. Yeah. Why did you why did you leave? Because of business has gone on and had some phenomenal success, won lots of awards and is kind of, as you said, pioneered a lot of change in kind of commercial office, best in class, design led investment development. What why did you leave and, what did you want to do after that?

00:39:21:16 – 00:39:48:05
GUEST
So general People was an amazing experience. And operating kind of building a platform of operational real estate for institutional investors, but realizing what works and what doesn’t. So general people, the ultimate investor or the ultimate owner in most of those buildings was a pension fund. So they were looking for the kind of yield premiums that we were able to offer by running it as kind of vertically integrated operational space.

00:39:48:07 – 00:40:08:16
GUEST
That was working really well. We built a great team there, and that had interested me in lots of different sectors. So I was looking at the dark kitchen space or eventually the self-storage space. So we looked at, caravan parks and lots of different kind of, and lots of different alternative sectors where actually there was a kind of operational integration piece.

00:40:08:16 – 00:40:31:15
GUEST
And I think what I concluded was what I was really good at was combining the real estate side with the operation, with the operating side to maximize the value for both, whilst providing great experience for user good return for an investor. And so I’d always wanted to set up my own business. I think the general people story had been a really good kind of success story.

00:40:31:15 – 00:40:47:16
GUEST
We’ve taken it to a really good place. We built a great team. The assets that we were running at the time were running really well, and starting to look at what was next. I wanted to apply exactly the same model to other sectors where I thought the same opportunity existed.

00:40:47:18 – 00:41:05:13
HOST
And so talk to me about how you went about setting up your own business, because clearly you’re on to a good thing here. You know, you’ve risen up the ranks. You co-founded the business with the previous boss. You’ve made it a success of it. How do you go about setting up a business? Like, where did you start?

00:41:05:15 – 00:41:12:08
HOST
You kind of touched on wanting to apply some of the learnings within a different asset class. Can you just talk to me about how compound kind of came to be? Yeah.

00:41:12:12 – 00:41:30:22
GUEST
So, across the general people portfolio portfolio, which got to be about circa 300,000 square foot once a week, I would sit down with, appetite with different personnel. But then our head of sales at the time and we’d run through this is the these roll of inquiries that have come into the business. This is where they’re coming from.

00:41:30:22 – 00:41:50:13
GUEST
These are the people who are viewed. These are the people who are taking space. So the key thing with running these operational kind of platforms is you need to stay incredibly close to where is your demand coming from. And really seeing that, especially in fringe markets, which is what we were doing. And for 3 or 4 consecutive weeks, we’d lost businesses and different service office buildings.

00:41:50:13 – 00:42:12:04
GUEST
We were running to self, to self-storage, operators nearby. And that kind of stood out as something which I found quite interesting and had spent a bit of time googling and reading online, being a kind of passive viewer of Safe Store and Big Yellow share prices, for a few years. But that was the kind of first exposure to the self storage space.

00:42:12:06 – 00:42:33:16
GUEST
At the same time, watching other kind of industrial asset classes or kind of industrial sub asset classes becoming more and more operational. So we’d run a dark kitchen in one of our service offices where we’d had an industrial workshop unit, which we connect as we’d actually partner with a business to do that, and as a consequence had great exposure to, again, whoever uses whatever unit economics, how does it work?

00:42:33:22 – 00:43:00:10
GUEST
What can we do better than the competition? One of a competition. And again concluding that the value is all in the real estate of doing that, I concluded that I wanted to set up a portfolio similar to we built General People serviced office of primarily Self-storage. But ultimately I would describe it as consumer industrial, for kind of to cater to those businesses that we were watching, move out of all service offices.

00:43:00:12 – 00:43:05:15
HOST
And why were those businesses and what types of businesses were moving out? Because was there a theme there as well?

00:43:05:17 – 00:43:25:15
GUEST
Yeah. So I think starting with self-storage, there’s really kind of two types of users. The vast majority of a traditional user of self-storage is a domestic user. It’s somebody who lives nearby. Generally it’s because they’re moving house, or because of some type of significant life events, whether that’s death, divorce, a dislocation movement, that type of thing.

00:43:25:17 – 00:43:54:07
GUEST
And so that’s the kind of traditional reason why people have liked the space. It’s fantastic. That continues today. But what has changed over the past ten, ten or so years, 15 years, which is obviously completely changed within the entire industrial space, is e-commerce penetration. So the internet, Amazon, originally eBay, a bunch of other sites have made it that much easier for one man bands through to free or full man bands to own and operate a business which entirely sells stock online.

00:43:54:13 – 00:44:15:15
GUEST
So we had a business, one of the ones that we lost from one of our service office buildings whose sole good that they sold, they would mass import HDMI cables from China. Tens of thousands of HDMI cables would be shipped into the service office unit, and then they would sell them on on Amazon. So that’s a kind of key driver of demand is the kind of micro e-commerce business.

00:44:15:21 – 00:44:42:18
GUEST
And we were looking at that and thinking, actually that should be a service flex alternate is for those types of businesses, which is overlooked a little bit. The self-storage space was very much on to it. That overlooked a little bit in terms of actually some of these people are also going to then want to be on site more, and we need to think about talent attraction and retention, which is if you’re going to employ someone, are they going to want to sit in a kind of fairly poorly lit, kind of slightly dreary, bit echoey self storage unit?

00:44:42:18 – 00:44:48:14
GUEST
Can we build slightly nicer reception like we have with our serviced offices? So starting to look at the opportunity set for that.

00:44:48:16 – 00:45:10:05
HOST
Well, it’s fascinating because I know yeah, I’m talking to a few other people as you touched on like death, divorce, displacement. Yeah, it’s quite it’s quite a defensive investment. Right. Operational. Sorry. Self storage. But because of these people selling HDMI cables or perfume or what have you, and they’ve maxed out their space in their little one bed flat when they can’t actually get it to their office.

00:45:10:11 – 00:45:14:07
HOST
They need to be able to serve notice on a day. Right? So they need to be able to double it.

00:45:14:07 – 00:45:19:09
GUEST
Or their girlfriend has said to them they can’t keep selling HDMI cables from their flat.

00:45:19:11 – 00:45:20:12
HOST
And so they need that space.

00:45:20:13 – 00:45:21:07
GUEST
Exactly.

00:45:21:09 – 00:45:26:20
HOST
And when you kind of looking at different graphs, or what kind of data were you looking in to to kind of like try and track this.

00:45:26:20 – 00:45:47:15
GUEST
So I’ve followed the growth of the SME economy incredibly closely because that was a huge part of the general people thesis. So it was all around, I think something like 99% of businesses in the UK are SMEs suck, 70% of people who work for business work for SMEs. So we followed that incredibly closely. We then also followed e-commerce penetration rates incredibly virtually this.

00:45:47:16 – 00:46:06:17
GUEST
You couldn’t miss it if you watch Amazon share price. If you looked at our share price, for that matter, if you looked at actually where capital flows were going within the real estate space, it was evident. Which kind of brings us back to the only part of this conversation, which is big macro trends in the economy eventually end up impacting real estate.

00:46:06:17 – 00:46:31:08
GUEST
And I think that’s what we try and look at and kind of react from. So it was kind of evident on a macro level that this was happening. We were also watching it happen within our own serviced office business and thinking, okay, well, that’s actually your user. We know that they were once upon a time, a user of ours, and we can know what these people are doing, which is better, which is increased increase flexibility, slightly lower cost.

00:46:31:10 – 00:46:35:24
HOST
And so you identify that kind of trend. How do you go about your business off the back of that.

00:46:36:03 – 00:47:12:01
GUEST
So spent a lot of time reading share reports, earnings announcements from the bed. The benefit of self-storage is the vast majority of really high quality space is owned by listed businesses who obviously are quite transparent with data. So we kind of actually started by saying, should it be self storage without kitchens? That was a debate that I spent and again went back to lots of different friends and people, as we’d spoken about earlier and kind of had a conversation with and tried it out with a couple of different investors and potential investors to kind of gauge response and gauge reactions to what they thought, and really got quite detailed into, you know, what are the

00:47:12:01 – 00:47:45:01
GUEST
benefits, what are the cons, where what are the risks? What if actually, why would people not need self storage? Or what would happen if there was a very significant recession which hit kind of consumer spending and massively rising unemployment? What would then happen to self-storage rents? And so we got right into the detail of that, on a kind of very macro, quite the theoretical level before we started looking at, okay, this is then how you would go and this is the kind of site you would buy, and this is the price you would pay for it, and this is how much it cost to build, which was then the second phase of that journey.

00:47:45:03 – 00:47:50:14
HOST
You speak a lot about. We did we did this. Who who was we? It was it you.

00:47:50:16 – 00:47:52:00
GUEST
Primarily me.

00:47:52:02 – 00:47:52:20
HOST
So you did it.

00:47:53:01 – 00:48:20:12
GUEST
For primarily me? I’m incredibly fortunate to. As I said, I’ve always been surrounded by good mentors, good friends, good bosses. I spend an awful lot of time talking to the original team. I used to work with a Goliath, talking to Jacob, who is my one time boss and then co-founder at General People, speaking to different partners and potential investors, in compound who were close and people who I kind of had helped me through my career, if that made sense.

00:48:20:14 – 00:48:26:16
HOST
So I sounding it past them, more seasoned people just to see if, if I guess.

00:48:26:18 – 00:48:54:21
GUEST
There’s always so much that you can learn from other people, and there’s only so much you can get from data and quantitative analysis. And so by that I mean real estate is a people industry, hence the podcast name. And people are always having conversations and tangential conversations about actually all that things not going so well or I’ve got this building and we’ve got this vacant space and we’ve been approached by four self-storage operators or this person setting up adult kitchen business, and they’ve moved into my shopping center.

00:48:54:21 – 00:49:19:12
GUEST
I’ll see you video then getting those qualitative bits of information from other people in the market. And that’s all feeding back into eventually your decision making as to what’s your strategy going to be? How are you going to be different to the other people? What’s the retirement look like for an investor, and what problem are you ultimately solving for a user, which I think really is the key question you should be asking yourself with any type of real estate you’re developing now.

00:49:19:14 – 00:49:25:22
HOST
So you spent quite a lot of time on this thesis. Yeah. What comes first? Money, assets.

00:49:25:24 – 00:49:48:15
GUEST
It’s a key phrase. It’s a catch 22. And I would say definitely unfortunately not people. It would be great if you could have people to be working on that with. Because really setting up a business and finding but pairing both assets with capital when you’re a new business at and I was doing this in late 2021, early 2022.

00:49:48:17 – 00:50:09:01
GUEST
When you’re a new business, doing it right at the top of the market, it’s a very challenging thing to do from a, asset perspective. So as a consequence, I largely focused on the capital side. First I got the thesis working, as in, I wrote the business plan and we kind of knew this is what we’re saying, and this is the return profile that we think we can offer our investors.

00:50:09:06 – 00:50:33:11
GUEST
This is why we think it’s more defensive than investing with other people, with other people’s business plans in these alternative spaces. And this is why we think you should do it with us rather than other people, which was our background in understanding operational real estate, understanding how to make the best out of a user experience and operational real estate, but ultimately keep it as institutional as you possibly can from a equity long term investment perspective.

00:50:33:13 – 00:50:42:01
HOST
Until you quit your job and go all in on this. Or is it a case of just trying to, you know, write a business plan, raise the capital while still doing your job, and then kind of try and seamlessly exit?

00:50:42:06 – 00:51:01:15
GUEST
So I was very fortunate because I transitioned out of general projects and was really kind of running the general people business at the time. I had a bit of time to kind of really kind of make, I think a lot of people when they set up their own business. And then I noticed three months notice or six months notice, and then that’s it.

00:51:01:15 – 00:51:19:07
GUEST
You’re on your own. You’re living off savings, and it’s kind of there’s a countdown, right? Yeah. And in real estate, which is quite a lumpy sector, as in you have to do big transactions to set up a business. Your first deal is going to be many millions of pounds. And there’s a consequence to do that. First, you’re under enormous pressure to do that first deal.

00:51:19:07 – 00:51:53:09
GUEST
And I didn’t want to be under that pressure because I think actually that’s what leads to poor decision making. So I was very I was in a fairly fortunate position insofar as I was running general people. I was therefore getting amazing exposure to all of the operational real estate that I was talking about, and that ultimately, I want to compound my business today to be an expert in and as a consequence, I really kind of took my time to make sure that we built the general people team, made sure that that business carried on running in a kind of really positive way that would kind of safeguard those assets and kind of provide the soft

00:51:53:09 – 00:52:06:22
GUEST
infrastructure for those assets for the long term, whilst also planning exactly what we were going to do, but not thinking, oh, we’ve got four weeks left till we run out of money, or three weeks to go, two weeks to go. We better sign this deal because go, we’re out of money.

00:52:06:22 – 00:52:07:20
HOST
Yeah, we need to see.

00:52:07:22 – 00:52:26:14
GUEST
I never wanted that to happen. And I was acutely aware that industrial pricing, which is ultimately the type of land we needed to buy, had been going up and up and up and up and out throughout that entire period. And what I didn’t want to do was overpay for all of those asset.

00:52:26:16 – 00:52:29:19
HOST
Yeah, it makes complete sense. Easier said than done though, right?

00:52:29:21 – 00:52:44:23
GUEST
It’s true, it’s true. And again, I come back to that’s why you need to be surrounded by good people, good investors, patient investors. And you need to allow yourself to value those people. So it’s frustrating when you set up a small business, you want to get going. You want to do deals, right?

00:52:45:00 – 00:53:03:00
HOST
Oh yeah, 100%. I think, yeah. Is it a call? Is that a term that you kind of coined? Consumer industrial self-storage, open storage, modular industrial? Or is that, a kind of more widely acknowledged, segment within this kind of ever expanding industrial niche?

00:53:03:00 – 00:53:23:19
GUEST
I love to say I coined it, but I think in practice it’s been around for years, which is if you go to most industrial estates, there’s so much weird and wonderful subletting, whether it’s artist studios, whether it’s dark kitchens, whether it’s photography studios, podcast rooms, gyms who are kind of renting out by memberships, kind of break service, office and co-working spaces.

00:53:23:19 – 00:53:50:02
GUEST
There are businesses who have been providing operational iterations of industrial space for decades and decades and decades. But I think as any market comes of age and matures and more capital starts to look at it, then all of those subsectors become a bit more shiny as well, and people start to kind of think, okay, well, how do we turn this from something that’s happening on the back of an industrial estate to something that’s actually an asset class in its own right?

00:53:50:04 – 00:54:06:08
HOST
Can we just talk on the capital piece? How did you go about raising the capital? Because you’ve got your thesis. You know what you’re doing. How is it kissing a lot of different frogs? Is it using a placement agent or is it leveraging friends and family. You know, is it multiple different investors? How did you go about securing that that commitment?

00:54:06:10 – 00:54:28:03
GUEST
So I think I kind of went by what I said I’d had the benefit of being a general projects and watching Jacob grow that business and looking at how he’d approach capital and all the same challenges and different types of investor and what worked and what didn’t, and who were the easier investors to speak to for different profiles of assets and understanding how you would match for two with something?

00:54:28:03 – 00:55:05:09
GUEST
As an experience that I took completely from the time I’d spent to general projects, and in terms of how I went about it, this was for Q1, Q2, Q3, 2022. So it’s kind of really the last or the very end of is the top of the cycle and the top, top, top of the industrial boom, where there was huge amounts of capital all trying to access various iterations, and one asset class, which is sheds and so I think that definitely helped in terms of doing that, kind of having those conversations, which is you were going to people with new ideas as to how to get premium returns, an asset class where a lot of investors

00:55:05:09 – 00:55:27:17
GUEST
felt priced out. So that was a starting point. So then it was thinking about who have a different types of capital to speak to. So again, very fortunate through primarily people I’d worked with along the way had different conversations with different investors and potential investors. Those ranged from large American private equity free to family offices through to high net worth individuals.

00:55:27:17 – 00:55:51:16
GUEST
And kind of got to see, okay, well, this is how these different types of people operate. You obviously had the initial meetings. Most people after the initial meeting say it sounds really interesting. Talk to us a bit more. We’ll show us a deal. How would the terms. But there’s normally a kind of takeaway from that first meeting. So you get to experience working with somebody a little bit, in that first kind of couple of meetings.

00:55:51:18 – 00:56:27:10
GUEST
Obviously for the best part of this cycle, the dominant force in buying industrial had been American private equity. And so we ultimately came down to having like at the end of our process, I had really two people who I was really interested in working with. One was a big USP fund and the other was kind of very significant, very experienced, very strategic, selective sounding office and I think back dating 2 or 3 years, the PE guys would have been quicker to deploy for sure.

00:56:27:12 – 00:56:47:05
GUEST
But I was also and as I’ve said, it throughout this, I’m acutely aware I’m young. I’m learning. You want people who are on the ground with challenging you, who bring a lot of experience to the table as well. I’d partly done because as part of the whole of soft infrastructure setup for compound, we’d taken on that as chairman.

00:56:47:05 – 00:57:10:11
GUEST
The former head of operations and main board member from, say, stool, one of the main board members from say that also kind of providing some gray hair and some strategic oversight. But beyond I wanted somebody who had invested in the UK through cycles and cycles and cycles and actually saw the opportunities that I thought were coming in terms of some real estate downturn and reducing asset prices.

00:57:10:11 – 00:57:28:12
GUEST
That’s the buying opportunity, but also someone who’s got conviction that that remains the buying opportunity. Whereas I think obviously it’s much harder to do that if you’re allocating and you’ve got the opportunity. If you’re a US private equity fund, to go and buy sheds in Germany, if that’s a better alternative, because the UK macro doesn’t look so great.

00:57:28:18 – 00:57:47:07
HOST
Yeah, I mean, that marries so, so closely to the conversations that I’m having from a broader perspective in terms of kind of family of patient capital, can look at deals on a risk adjusted basis rather than trying to force deals or I guess, have the pressure of having to, as an operator, get just a lot of door just to kind of not lose the capital.

00:57:47:07 – 00:58:02:04
HOST
Right. And so I guess you can be better and do better deals with that type of capital in this current market. So, yeah, that makes complete, complete sense. So someone listening to this at what kind of sites and buildings are you actually looking at? You know, kind of from a criteria perspective.

00:58:02:04 – 00:58:26:02
GUEST
So I think starting with where we want to own sites is typically where we think that it’s incumbent. Well, so people who people in businesses who are going to ultimately use the spaces that we’re creating, and we think that that’s that wealth is going to hold up through cost of living crisis through any type of recession. And actually, it’s going to be a relatively small cost to our consumers versus their earnings.

00:58:26:08 – 00:58:39:23
GUEST
So as a consequence, we’ve stayed pretty southeast focus. We bought one site in Milton Keynes, but other than that we’re in Kent, we’re in Surrey. We’d love to be in London. We’re looking at a couple of things very closely at the moment in London is pricing is kind of coming to a level which we think now broadly works.

00:58:40:00 – 00:59:05:20
GUEST
So geography wise really at southeast, M25 commuter towns and London is the focus. We’ve tended to go to places with either existing self-storage supply or very, very good industrial data, because that way we can understand the markets, understand how they perform and say, okay, well, you might have two self-storage businesses working in this location and you might have several industrial estates, but they all trade really well.

00:59:05:21 – 00:59:30:01
GUEST
They’ve all been there a number of years. There’s been a fair amount of housing growth. All of the businesses work in the industrial estate. The quality of that space is a little bit secondary, but they all get pushed to the back. Can all products provide a good alternative or a follow on to a market which is proven, rather than going and putting a new signpost down in a town or city which actually doesn’t have any of the same supply currently, and kind of having to prove the whole concept.

00:59:30:01 – 00:59:48:06
GUEST
So that’s been our starting point. Aside from that, we like slightly larger sites than the self-storage people and probably slightly smaller sites than some of the industrial people. Typically there’s a degree or an aspect of visibility and road side, because that gives us the benefit of obviously people being able to see where we are. And that means assets tend to trade better.

00:59:48:08 – 01:00:08:01
GUEST
Generally we like being next to big either trade or retail occupying. So our site in Milton Keynes, we’ve got a Halfords, actually that we own and a number of other trade units that we own as well. But directly opposite us, we’ve got a Wickes and a Dunelm and a number of other reasons why someone as a consumer would come to an area and therefore know about the area.

01:00:08:05 – 01:00:17:08
GUEST
Similarly, from a DPD perspective, they all know where it is. So they’re not going to be driving around, which means from an e-commerce perspective, it’s going to perform that much better.

01:00:17:10 – 01:00:28:06
HOST
Right? Makes complete sense now, I guess once you’ve accumulated a portfolio, a particular size and scale, it’s a hell of a lot easier to operate if they’re in a of at a localized area rather than scattered all across the UK.

01:00:28:10 – 01:00:56:20
GUEST
Exactly. I also think the benefit the truth about operational real estate, especially lower cost industrial type operational real estate, is if you run your sleeves up, you can, generally speaking, make most of these buildings work as in from an operational perspective, because there’s such a shortage of good quality space for small businesses and for domestic users in the storage space in the kind of multi-layer industrial workshop studio space, you can generally make these sites work.

01:00:56:20 – 01:01:05:13
GUEST
But the ambition from all side is obviously to build scale and it’s much easier to build scale if you build sites which are going to outperform rather than just what.

01:01:05:15 – 01:01:24:10
HOST
Yeah, makes complete sense. Can you talk to me about your team at the moment and how you’ve gone about, hiring and who who those individuals are in your business and what the different roles are because it’s. Yeah, yeah, kind of a layer of challenges in there in terms of hiring and getting people in the right, right space, time to deliver on your vision forward as well.

01:01:24:14 – 01:01:45:14
GUEST
Yeah, sure. So, we’re growing team we are free full time. One part time and about to be full, full time. I oversee all of the kind of big picture strategy, but also the vast majority of kind of key decisions on individual assets. So that’s taken. We’ve been buying pre-planning. So kind of taking sites up the planning.

01:01:45:14 – 01:02:23:04
GUEST
Then we’ve got a, full time development associate who kind of leads on actually taking sites for detailed design and getting them into contract, tendering them, getting them into contract, making sure we’ve got the right builders, the right ground testing, making sure we’ve got the right insurances in place and actually really kind of making sure that we’re delivering very high quality both from a design and an ESG perspective, but also from a long term structural and MEP perspective, buildings that are going to work the ultimate plan is that we think these types of spaces should be owned by institutional by institutions as kind of really high quality, as really high quality, really self-storage led portfolio,

01:02:23:06 – 01:03:01:12
GUEST
and making sure that we’re doing everything we need to do to do that from a construction perspective is really Max’s job. Then from an acquisitions perspective, we have the former number two real estate person and zap, the delivery company, who effectively spends the vast majority of his time scouring the towns that we want to be in, identifying the sites that we want to own, and the vast majority of sites that we look at and almost all the sites to be bought have come through the canvas and kind of working to get in touch with owners rather than market processes.

01:03:01:14 – 01:03:28:03
GUEST
And so that’s where Ryan spends the majority of his time originating sites. And then the third person who is just in the process of onboarding and hiring is much more on the kind of investment finance, asset management side of things. So helping us with various kind of debt processes we need to do for development finance, for individual assets, for, future future debt processes, asset management of existing occupied spaces that we own.

01:03:28:05 – 01:03:38:04
GUEST
Part of our strategy has to be has been to buy sites which are slightly larger and then sell bits off. And dealing with that churn and those disposals is something that’s also going to sit within that job as well.

01:03:38:06 – 01:03:44:19
HOST
Fascinating. Well, look, talk to me about, yeah, the plans for the next 12 months. What does that look like?

01:03:44:24 – 01:04:16:08
GUEST
So we’re really we’re really focused on industrial and primarily we’re really focused on self-storage. And to keep scaling that so that we’ve meaningfully been deploying capital for 9 to 11 months. We bought three sites so far, it feels like the market has carried on going our way in terms of meaning that we’re able to buy land, which is a commodity that’s gone down in value, turn it into self-storage and other industrial uses, which is, generally speaking, use classes which have held up relatively well that relatively well.

01:04:16:14 – 01:04:40:18
GUEST
So we’re really focused on continuing to build a best in class, highest quality, all brand excellent. All net gain, majority net zero self-storage with ancillary service office and ancillary kind of consumer edge industrial type uses portfolio. So planning would be a good scenario. We’d like to find somewhere between 4 and 6 sites in the next 12 months.

01:04:40:20 – 01:05:02:19
HOST
Amazing. Willow. Jacob. It’s been a fascinating conversation and I think, you know, your career and the learnings and how you’ve kind of, denied the status quo and kind of reinvented yourself has been absolutely fascinating. And I’m really excited to see what you you’re the team. Go on to build a question that I ask everyone who comes on the podcast.

01:05:02:21 – 01:05:11:10
HOST
Is and I kind of feel like I’m gonna know the answer to this, but if I just give you 500 million pounds of equity, who are the people? What property? In which place would you look to to deploy that that capital.

01:05:11:12 – 01:05:40:20
GUEST
So it’s it’s a it’s a really good question. I imagine similar to a lot of people coming on your podcast, I’ve very much plant my flag, somewhere, which we believe in, like, I think we’ve got really high conviction both on a macro and micro level, which is we’re very committed to the consumer industrial space, especially committed to the self storage space, and especially committed to building really high quality within that space, which is where we think values will start to differ between legacy assets and new build best in class assets.

01:05:40:22 – 01:06:07:01
GUEST
So that’s what we would build, where we would build it. I think for the next 12 to 18 months at least, we’re really interested in carrying on within the UK. We spent a bit of time in Europe starting to look at those markets and starting to understand that there’s a longer term ambition. And I think the UK’s got quite negative sentiment around it right now, remains to be seen whether that sentiment translates into negative long term headwinds.

01:06:07:03 – 01:06:26:01
GUEST
Obviously I’ll look back. GDP data is not great. And it’s actually preparing ourselves to apply all of the macro lessons learned from the UK industrial market, which tends to be a leader compared to European countries, and see if there’s an opportunity to capitalize on some of that in Europe, in the future is definitely something that we look at and talk about.

01:06:26:03 – 01:06:28:23
GUEST
And who wins? I’d say the team that we’re building.

01:06:29:00 – 01:06:34:05
HOST
And anyone else outside of your team or anyone in your network that you bring on the journey, but say it’s.

01:06:34:05 – 01:06:56:15
GUEST
A, it’s a it’s a really good question. I think there’s a degree to which too many cooks spoil the broth. But I would definitely say that one of the things I’ve been most fortunate with is everything single person I’ve worked with and every single capital partner investor that we currently have or I’ve worked closely with, I’ve learned so much from that.

01:06:56:16 – 01:07:08:22
GUEST
So I think if I was to have one other thing I would be able to do would be to build a much broader investment committee of different people, to provide input into all the different things we do. That’s it very challenging to do if I’m super busy.

01:07:08:24 – 01:07:20:04
HOST
And if I was going to really press you and say, look, I can’t have any of you strategy, any of you people or anything, that you’re doing at the moment, which which sector would you look to kind of deploy that capital into?

01:07:20:06 – 01:07:37:00
GUEST
If we can do anything that we’re doing at the moment there, I’m not sure it’s quite there yet. It’s certainly getting there. I’ve been saying that for a little while and just kind of watching for it to bottom out, and it has various markets, but there’s just not that many transactions around. There will be an amazing opportunity in offices.

01:07:37:02 – 01:07:57:06
GUEST
That opportunity is because if you provide the right space and you provide the right provision with the users and actually the right level of service and integration at the right price point, there’s always going to be small businesses, founder led, founder, own founder, Ram who work in those buildings that want to see that stuff a few times a week, that don’t want to go through the pain of signing a 5 or 10 year lease.

01:07:57:06 – 01:08:06:11
GUEST
So our original general people thesis from seven years ago, I completely still subscribe to today. And I think the buying opportunity for that is also very good.

01:08:06:13 – 01:08:21:24
HOST
Fascinating. Well, look, like I said, I’m so excited to see what you team go on to build. And I’ve got know every confidence. You’re making an absolute roaring success. Because you found a way, and you’ve worked it out and I’m excited to see what you guys get on today.

01:08:22:05 – 01:08:23:09
GUEST
Amazing. Thanks so much.

01:08:23:13 – 01:08:25:03
HOST
No. No tour. Well, thanks so much for joining me.

00:00:01:08 – 00:00:30:07
HOST
Welcome to the People Property Place podcast today. I’m absolutely delighted to welcome, Sasha Lewin to the podcast. Sasha is the founder and CEO of W re a B Corp Best in class developer with over 20 years of commercial real estate experience, Sasha founded WRC in 2013 with a clear focus on value at investment opportunities that improve the spaces we work, play and live in.

00:00:30:09 – 00:00:46:07
HOST
Prior to establishing, Sasha was a partner at Stan in Property, a real estate PE fund where he managed value and strategies with a volume in excess of 1.5 billion across Germany, the US, Switzerland and the UK. Sasha, welcome to the podcast.

00:00:46:09 – 00:00:48:02
SPEAKER
Thank you very much. Thank you for having me.

00:00:48:04 – 00:01:05:21
HOST
Not at all. Well, look, we’ve had some really good feedback on the podcast recently and especially around, founders of businesses who’ve, shared their entrepreneurial background and story, some of the highs and some of the challenges of of setting up their own business and the root and the reasons why they went down the route of setting up their own business.

00:01:05:22 – 00:01:20:02
HOST
I’m really excited about tuck into how WRC came about. But but before that, we always start the podcast asking a question how did you get into real estate? And and and why did you get into real estate?

00:01:20:04 – 00:02:04:19
SPEAKER
My return to real estate wasn’t traditional. It was, originally, actually, I started my career in financial communications. I worked, promoting IPOs and share offerings. To institutional investors globally. And after about ten years of that, decided that it there was wasn’t a career that I was enjoying and I didn’t really see myself in the investor relations, business for too long and, retrained, went to university and started, working for real estate firm.

00:02:04:21 – 00:02:32:08
SPEAKER
And that was my beginning, into property. But I came through it through the financial side. So I became, not quite a real estate banker, but more on the investment side. So working for, private equity firm and then ended up working for a developer and then moved back into private equity, and that kept me busy for the next ten years.

00:02:32:10 – 00:02:38:05
SPEAKER
Before I set up the 15 years, probably, before I set up w real estate.

00:02:38:07 – 00:02:46:06
HOST
So how old were you when you’re retrained? Did you go to university other school? Because you grew up in Germany, right?

00:02:46:08 – 00:03:18:09
SPEAKER
I grew up in Germany, but I went to university in the UK. And I was 29 when I, retrained. Yeah. 30. So I took a postgraduate degree at, NYU, in New York. I moved out there. There was a reason I had an opening to go into real estate, but it required me to, to do that retraining.

00:03:18:09 – 00:03:27:16
SPEAKER
So I took that position, and, went back to school, for a year.

00:03:27:18 – 00:03:38:04
HOST
So as part of you land in that position or security that position, you had to do this course. And how did you pivot out of is it investor relations or PR communications, you say, into real estate?

00:03:38:07 – 00:04:01:15
SPEAKER
It was through, relationship I had as an investor relations side. And, I was really excited about that business. So I, got, so I, in the end, interviewed for a job and they said we can give it a go. We like you, but you need to invest into it with, you know, some additional training.

00:04:01:15 – 00:04:03:10
SPEAKER
So I did.

00:04:03:12 – 00:04:15:13
HOST
What was what was the kind of personal cost or personal opportunity cost at that stage? You know, 29, 30 years old. I mean, to kind of maybe restart your career over again.

00:04:15:15 – 00:04:44:24
SPEAKER
That’s a good question. I, I think at that age, the world was my oyster. And, I was super confident this is going to just be in a very easy, amazing run and, and felt it’s very little to lose. I wasn’t married yet. I didn’t have children. And I had kind of the financial means, I guess, to, to to take that risk, at least give it a try.

00:04:45:01 – 00:05:08:05
SPEAKER
And so I did, it gave me an opportunity to move to the States, which wasn’t something I had dreamt about, but really exciting time to be in, in New York. And of the 90s and, so I took it, took the chance. I that was really, really exciting to do.

00:05:08:07 – 00:05:17:10
HOST
Did you did you ever do any part of you ever think that you were kind of taking a step back in terms of your peers, or was it very much a step back to go a few steps forward?

00:05:17:12 – 00:05:40:23
SPEAKER
Fully. But I, I was really keen to make a move out of my current role. I kind of had for some time had felt this was coming to an end. And I, within that very specific niche that I was operating in, there wasn’t a lot of space to grow into. So it was either moving into banking or moving into something financial related.

00:05:40:23 – 00:06:08:05
SPEAKER
I that was my background. And real estate was, kind of the area that I knew best. I enjoyed best, actually, I wouldn’t say new best. My, my my father was in real estate, and, so I had some personal connections to that industry and, thought some place I want to spend time in. And then an opportunity came up and I.

00:06:08:05 – 00:06:13:02
SPEAKER
So it didn’t feel like a big step back. It actually felt to me like a step forward.

00:06:13:02 – 00:06:15:00
HOST
But,

00:06:15:02 – 00:06:31:11
SPEAKER
Yes, it involves going back to school, and. But that was exciting. It’s the first time that I actually really wanted to learn something. Didn’t just go through the motions of, you know, university. When? After graduating high school.

00:06:31:17 – 00:06:35:20
HOST
Yeah. What what part of real estate with your father in and how did. Yeah.

00:06:35:22 – 00:06:52:23
SPEAKER
She was, commercial real estate and but on, work in Germany, they the businesses were different than they are today, so they weren’t so specific in terms of, but I guess what would be an investment manager today? Yeah.

00:06:53:00 – 00:06:58:12
HOST
So he, he acted as a bit of a sounding board or a mentor or, or gave you a bit of advice or.

00:06:58:14 – 00:07:21:12
SPEAKER
Yeah, absolutely. Yeah. So he was definitely is a big part that I, that I took this the step. Yeah. And, yeah. So he, he was, he was part of that, that whole. And I gave you confidence as well. Yeah. I could go back and ask and to.

00:07:21:14 – 00:07:26:07
HOST
So you went to New York? You studied, New York University, is that right?

00:07:26:07 – 00:07:27:07
SPEAKER
Yeah.

00:07:27:09 – 00:07:29:05
HOST
And what was the course that you did?

00:07:29:07 – 00:07:53:20
SPEAKER
It’s a post-graduate course in real estate. It has a very specific name, which I can’t remember found on my CV somewhere on LinkedIn, probably, but, and, as a fantastic course. But it got cut short because of September 11th. And, so in the end, I never, I’ve never graduated, from it, which I didn’t mind.

00:07:53:21 – 00:08:15:13
SPEAKER
I wasn’t there to get the degree, although maybe it would have been nice, but, it was there to actually learn something. So I moved and then in September 2000 joined, NYU and in the course with modules. So it was 18 months, I think. Yeah.

00:08:15:15 – 00:08:18:11
HOST
So you did that, build a bit of a network? Got a bit did.

00:08:18:13 – 00:08:47:11
SPEAKER
I mean, it was a, it was part time. It was in the evenings. And builds a small network in New York. So great place to build networks and to network. But if you’re a new kid on the block and you’re not bringing much, it’s not that easy. But I had lots of friends, who knew people there, and it was easy to build a network of friends and, and also business contacts.

00:08:47:13 – 00:08:53:18
SPEAKER
That’s a long time ago. Now, I wouldn’t call myself a New York expert in real estate world anymore. Or ever.

00:08:53:20 – 00:09:03:08
HOST
So you landed. What was your first role within real estate? You know, once you graduated? I know I mentioned it part time, but what were you actually doing?

00:09:03:10 – 00:09:30:19
SPEAKER
I worked for a German real estate business, that had a portfolio of of assets in the US. And I was tasked with sort of overseeing the reporting of it. There was a lot of German debt that was behind it, and I kind of became the relationship person for the local guy on the ground. So there was no one there before I arrived.

00:09:30:19 – 00:09:57:16
SPEAKER
I came, I set up that, office, and really just initially just reported back. And then as I got more confident, you know, started, getting more involved in dealing, working with the local asset management partners. Yeah. Were properties all across the eastern or is the east side. So from down from Florida all the way up to Boston?

00:09:57:18 – 00:10:28:19
SPEAKER
Yeah. But mostly in Florida, strip malls, office buildings. Everything commercial, couple of hotels, all on different agreements. And it was very easy for the first year and after year, there were a couple of projects that started becoming more difficult. And that’s when I really started to learn as well. At that point, I understood better what was going on.

00:10:28:23 – 00:11:00:11
SPEAKER
And, not just from the course, but just by watching and seeing and, you know, our, our industry isn’t intellectually that complicated. So you pick things up, if given a chance. But it took me definitely a year, and I traveled back and forth to Germany a lot. So I went back to the headquarter and in Germany and, reported back, people came out probably every months.

00:11:00:13 – 00:11:02:10
SPEAKER
So that was my start.

00:11:02:15 – 00:11:03:20
HOST
That’s your grounding.

00:11:03:22 – 00:11:17:20
SPEAKER
That was my grounding. It was very interesting. Things work differently in the US, of course, than they do in the UK or in Germany. But the fundamentals are the same.

00:11:17:22 – 00:11:23:04
HOST
So how long were you in the US for before of the move back?

00:11:23:10 – 00:11:25:18
SPEAKER
Just just shy of three years.

00:11:25:20 – 00:11:31:23
HOST
Okay. And so we’re talking, what kind of 2004, 2005 when you came back?

00:11:31:23 – 00:11:32:19
SPEAKER
No, 2000 and.

00:11:32:19 – 00:11:33:19
HOST
Two, 2000 and.

00:11:33:19 – 00:11:38:20
SPEAKER
Two. I came in 1999 and I came back 2002.

00:11:38:22 – 00:11:40:12
HOST
You came back to the UK?

00:11:40:14 – 00:11:42:17
SPEAKER
I came back to the UK. Yeah.

00:11:42:19 – 00:11:47:22
HOST
And what prompted the return back to the UK and why did you why did you come back here?

00:11:47:24 – 00:12:19:09
SPEAKER
The German firm started, pulling back from the US because it.com sort of a bit of a.com bubble that had burst and suddenly banks weren’t that excited anymore. And there were some personal reasons, that made me come back and my, then girlfriend, now wife, had some hair loss in a family, and she needed to be back in Europe.

00:12:19:11 – 00:12:42:06
SPEAKER
Yeah. So the couple of reasons to, to come back. So we did, and, but when I came back to, I was hooked on property. It was kind of the career I’d wanted. And so I tried to find my way in the UK, which was very different. Suddenly there were all these risks, the credit. And I didn’t have that.

00:12:42:06 – 00:12:48:01
SPEAKER
I didn’t know what it did. It existed. Yeah. Wasn’t a thing in the US at the time. I’m not sure it is now either.

00:12:48:03 – 00:12:49:16
HOST
I’m not sure it is.

00:12:49:18 – 00:13:07:08
SPEAKER
It is in Germany. Interestingly, people recognize it that, I so but I know I had done the university, it’s kind of I didn’t feel I knew everything and far from it, but I didn’t really want to go back and started retraining. And I also now needed to make money. I needed to make money before as well.

00:13:07:08 – 00:13:32:14
SPEAKER
But I was paid quite well in New York and, and I had some savings from before and it was sort of dwindling down. I was getting married, so I and I had to be real. But through personal relationships, I found the, a small developer, called Landmark Securities grant. Grant name that was actually quite a small business.

00:13:32:16 – 00:13:52:19
SPEAKER
And I started working for them and became, I guess, a partner in a business because they didn’t want to pay me a lot of money. So they said, fine, but you can take a sort of stake in the upside on every deal that we do together. And my role really was to bring German banks into UK real estate.

00:13:52:19 – 00:14:16:18
SPEAKER
So they had I had all these relationships with German banks investing in the US. Quite a few were active already or still, you know, looking at the UK. And then it was the early days before the banking world really exploded. Said it was a reasonably, opportune time to do that. So I started doing this for this developer.

00:14:16:20 – 00:14:43:10
SPEAKER
And got involved in a couple of projects that they did. And then very quickly, we were working with a UK private equity fund, provided equity. I was bringing the German debt. And this fund was moving into investing in Germany. And because I was German, everybody assumed I know about the German property market, which I had never worked in.

00:14:43:10 – 00:15:17:11
SPEAKER
Really. So I went to Germany and met with people there to find out what goes on in the German market. And I know it sounds crazy in the world we live in today, but it was all much less transparent back then. There was a lot less data. We had the internet of already, but it wasn’t that easy to move around into different markets and speaking German with, you know, my father, having been in the business in Germany, successfully opened a lot of doors.

00:15:17:13 – 00:15:36:14
SPEAKER
So I was able to find some investment opportunities that were probably not that easy to source, for external people, that didn’t have this sort of leg up. And so we transacted on behalf of this private equity fund.

00:15:36:16 – 00:15:38:02
HOST
At landmark.

00:15:38:04 – 00:16:18:10
SPEAKER
At landmark on a fee basis and the whole complicated share and upside. But after 3 or 4 deals, they that pe fund which is Steinem said, why don’t you guys join us? You know, we are backing your UK developments. You are now helping us. You know, source assets in Germany and transact in Germany. And so they bought our business and, I became a director at Steinem and, and had some shares in the business.

00:16:18:12 – 00:16:26:07
SPEAKER
So now I was in private equity real estate in London. So it worked out until that point pretty well.

00:16:26:08 – 00:16:33:00
HOST
So the risk at the time was you needed a role at landmark, right? So you took a bit of a pay cut, but took.

00:16:33:01 – 00:17:02:14
SPEAKER
A big pay cut, that landmark. But I at that point I don’t think I was desperate, but come back from New York, it wasn’t an easy time. And it wasn’t that easy to get that job. You know, the first time I was looking to leave financial columns and having lots of conversations while still in a job, and then this opportunity came up.

00:17:02:16 – 00:17:33:19
SPEAKER
This time I was I was leaving for personal reasons, mainly, and I needed to find a job. It’s a different position to look when you don’t have anything. So in the end, when that opportunity arose, I grabbed it, and, the pay was very low. But, you know, it gave me in the end joining him, I was now I had upside shares in these deals, and it gave me a position to get some shares and spend them.

00:17:33:21 – 00:18:01:18
SPEAKER
And the timing was phenomenal. Through luck. Few years later, spinning was bought out by another bigger business, that paid a big premium. And we were now moving slowly. This was 2004, I think. So we were moving at the beginning of that great debt driven boom that led to the global financial crisis. You know, four years later.

00:18:01:20 – 00:18:22:21
SPEAKER
But when I joined Steinem, there were 150 million of, in on the real estate side. Steinem had various businesses, real estate from the hedge funds, trust business and and other bits and pieces. But the the real estate side, it was it was small and we grew to 3 billion in in the next three years. So.

00:18:22:23 – 00:18:25:24
HOST
Lots of transactions, lots of experience.

00:18:26:01 – 00:18:57:22
SPEAKER
And it was a period I think we did bought a building a week, and lots of transactions, huge amounts of debt, you know, very much part of that story of that, that time, but very entrepreneurial management team, very unique investor base and that we had private investors, over 2000 private investors who pool were pooled in to these closed ended funds.

00:18:57:22 – 00:19:29:14
SPEAKER
But there were strong personal relationships not to 2000, but to a lot of them kind of grouped together through introducer. So they were strong personal relationships. So either individuals or and kind of introduce and they investors were supportive. And management I think was incredibly focused on getting through the difficult times that that we did ultimately, you know, have to have to deal with and sustain them.

00:19:29:16 – 00:20:03:07
SPEAKER
They ended up, working its way out of the the financial crisis quite well. So I had an incredible ride there. First, I was on an absolute growth boom. And, building a big team, building a big portfolio, raising money at the same time. Not just me, of course, but as part of that story. And then I had that humbling experience of, working ourselves through really, really difficult times.

00:20:03:07 – 00:20:38:14
SPEAKER
And while, you know, definitely not every investment ended up being a good investment, overall, I think we came out pretty well. And, but the world had changed, and, I made my move in 2013, 14. Because I kind of felt I wanted to really get stuck into the, the, the bricks and mortar as, as we say in the UK after real estate.

00:20:38:16 – 00:21:05:24
SPEAKER
I wasn’t disillusioned, but the job in private equity, at least the way that I was perceiving was we had investors on one side and we had we in a lot of our strategies were, sort of, value ads. Some were even opportunistic, but certainly, you know, core plus, they needed management. And we nearly always teamed up with operating partners.

00:21:06:01 – 00:21:33:19
SPEAKER
And it felt like taking money from one side and passing it through our conduit, which I appreciate, added hopefully quite a lot of value in that we saw stand with due diligence. Then we oversaw what the partners were doing. But, we weren’t really involved in extracting the value out of the real estate. We didn’t really work with, the real estate we worked with, maybe the partners and the money.

00:21:33:24 – 00:21:53:22
SPEAKER
Yeah. Added leverage, and structured these transaction, you know, from tax or whatever was required. But I wanted to work with the real estate and, and so, yeah, in 2013, I said it’s time to, to give that a go.

00:21:53:24 – 00:22:13:03
HOST
And I guess you it’s such a crazy journey that you you’d been on did a week that kind of ten year period where you were in corporate comms or what have you in person to your peers. You probably just came right up level in terms of just the experience you’d gained through the transactions and the work that you done.

00:22:13:05 – 00:22:28:20
HOST
And kind of close that gap. What obviously, the global financial crash was a challenging period, and you touched on the fact that you came out of it relatively well. What were one of your biggest reflections or learnings? From that time?

00:22:28:22 – 00:22:59:10
SPEAKER
Open communication? It’s still very much a mantra for me. It’s the key was to speak to our investors, to be obviously honest about it, but to be very proactive in communicating with them, explaining them what is going on, explaining the what you doing about it, even if you can’t magically make it amazing. But that was by far the biggest lesson that I’ve learned.

00:22:59:10 – 00:23:25:12
SPEAKER
I mean, there were technical lessons. I think all of us underestimated or weren’t, you know, really that aware of the risk that that high leverage brings? Theoretically, it’s, seems very obvious now in retrospect. But at the time, you know, I maybe also because I was still much younger, it felt this is, you know, only going to go one way.

00:23:25:14 – 00:23:59:23
SPEAKER
We didn’t really understand a lot of the products that were underlying the global financial crisis until, until after, and, and we just saw everybody growing and running. So we decided let’s grow and run as well. You know, this is the time, and, but the real lessons learned were the more the human lessons, the way that investors react, we never had, you know, when communicating a loss to a private investor is a it’s a very difficult thing.

00:24:00:00 – 00:24:16:18
SPEAKER
People get very emotional about it. But the key was to communicate openly, and that stood us in. Good. And then they put us in a good place with investors, despite the difficulties.

00:24:16:22 – 00:24:38:01
HOST
Yeah. I guess humans inherently, especially those in the real estate industry, I’m finding I’ve got relatively short term memories, but it doesn’t sound like you do. It sounds like those kind of lessons that you’ve kind of learned stay with you now, inform or inform how you kind of do business. So moving to 2013, you decided that was the time to set up your business.

00:24:38:01 – 00:24:46:12
HOST
Can you just tell me about how and why you decided to do that? And why did you feel that that was the right time?

00:24:46:14 – 00:25:18:07
SPEAKER
I like like I said before, I, I’m a bit of a property romantic. I like buildings, I like, the process of actually building, or at least watching. It’s being involved in the creative side of it. And by 2013, I, I felt that stadium had been sold, during the period running up before into the global financial crisis.

00:25:18:09 – 00:25:47:14
SPEAKER
So I had less upside, really, to gain. I was a very well paid employee. And, it wasn’t really exciting. I didn’t feel I was building something at the business, and I wasn’t working on the to development side of the real estate. So, the actual physical bricks and mortar, and I always had this kind of dream of being my own boss, doing my own thing.

00:25:47:16 – 00:26:20:17
SPEAKER
So the timing felt right. And, Yeah, I took the plunge, and I set myself a very kind of clear strategy. I believe that, you know, I’ve got to be. I want to be really good at one thing rather than try and be, you know, do something everywhere. Which in private equity, to a degree, is what you need to do, because you’ve got to move very quickly from whatever is hot right now is the place you want to be.

00:26:20:19 – 00:26:50:02
SPEAKER
So I liked I settled on London as the place to invest in or to to work in. And I always like commercial real estate. I have the most experience with commercial, real estate assets then, and we had lots of different strategies hotels, residential, but commercial seemed the place that I was most comfortable in. To me.

00:26:50:04 – 00:27:16:14
SPEAKER
And I went out and I found an investor to back to me. So I had, a core investor on when I started a business, a family office, UK based, and that backed the business and provided equity, to start finding deals and then, you know, bring in partners. So I kind of felt I had all the bases covered.

00:27:16:14 – 00:27:46:10
SPEAKER
I knew what I was doing, had enough experience, had the money. But it wasn’t that straightforward. It was quite lonely at the beginning. I started a business by myself and so on. A one that was completely by myself. The family office that backed me provided a lot of infrastructure. So accounting and back office where I could plug into.

00:27:46:12 – 00:28:12:13
SPEAKER
But in terms of turning up, and in the morning at the office took a little serviced office because I had small children and, I was working from home, wasn’t a thing yet, so it wasn’t even a consideration for me. So I took a small serviced office and, I it, you know, quickly learned who the real friends were that supported me.

00:28:12:15 – 00:28:30:08
SPEAKER
But while I had some money behind me, the friends were there, and, Yeah, we started doing deals. And, I quickly realized that the relationship with that family office wasn’t the right one for me as well.

00:28:30:10 – 00:28:54:24
HOST
Before you get on to that, how? Because someone listening to this who sat in a business at the moment going, I really want to set up my own business now is the time a bit of a dip in the market or opportunity that they sent you left? And did you spend some time thinking about the strategy and the plan and then going to the money, or did you tip the money before you left, agree the plan and then you went with it?

00:28:54:24 – 00:29:04:08
HOST
You know, I know there’s covenants and other things you need to be mindful of, but you chicken and egg, how did you how did you genuinely do that?

00:29:04:10 – 00:29:28:16
SPEAKER
I had a a strategy a high level strategy. And when I understood what the money was looking for, when I thought sort of the money I was looking for, I made the strategy fit the money. As we probably do now as a business. It’s not that we don’t have conviction, but it’s that the money needs a certain kind of approach.

00:29:28:16 – 00:29:53:07
SPEAKER
Maybe it’s more short term than than my arrears. That that worked for me. Still, I was still focused on commercial real estate in London. And but, you know, when, if you want to set up your own business, I guess you need to roll a little bit with the punches. My, it’s my experience. I never believed in absolutely.

00:29:53:09 – 00:30:15:22
SPEAKER
You know, totally fixed plans. I think it’s really important to have a clear vision and a clear roadmap ahead. And it’s equally as important to have the flexibility to deviate from it when there are roadblocks and stones in your way, or when opportunities arise on tangents that, you can go after.

00:30:15:24 – 00:30:22:15
HOST
Did you did you do, pitch to lots of other family offices or types of capital, or was it through your you network?

00:30:22:21 – 00:30:55:24
SPEAKER
It was through my network. I you know, it’s really difficult to own pitch to external third professional when not people that you have a personal relationship with or an introduction through a personal relationship. When you starting, I think, unless you have, you know, a lot of track record with these, with these people before. So if you’ve been running, working in PE and you want to set up your own PE fund and you’ve got GP’s that have backed your funds for a long time and they trust you, that’s a different story.

00:30:55:24 – 00:31:26:02
SPEAKER
But if you kind of changing into becoming a developer, coming out of a PE background and they will back projects, but to back to you is a different story. With money or you going to work for them, that’s another story. But I didn’t want to work for someone, so I yeah, I was I knew, I knew quite a few investors and one of them said, yeah, like commercial real estate.

00:31:26:02 – 00:31:43:22
SPEAKER
What’s your business plan? And so I showed them my business plan and they said, okay, that could work. But we need these three things slightly different. So we worked it out how it how it could work for them. And for me. And off we went.

00:31:43:24 – 00:31:49:24
HOST
So you had the money, you had the plan. And then you need to go and find the find the assets and the deals. Right.

00:31:50:05 – 00:32:30:03
SPEAKER
The money you have to plan needed to find the assets, which we did, but I think my plan was ultimately probably quite different to what the family offices plan was. And, my plan was be really focused on commercial real estate. Their plan was, let’s do everything that sounds exciting. And. In the end, they had lots of other ideas that I wasn’t interested in pursuing within the space of real estate.

00:32:30:05 – 00:32:52:18
SPEAKER
And it was frustrating for them because I kept saying, this is not what I want to do. It was frustrating for me because I was spending a lot of time looking at things I didn’t want to do. So after a couple of years, I bought out their share, repaid the money. I’ve been fortunate that a few of the early deals we’ve done had been quite successful.

00:32:52:20 – 00:33:18:13
SPEAKER
So. And we could exit them and then do a couple of deals that stayed that I was managing. Now externally, that all, you know, within 18 months, I think, you know, we were able to exit and, they were all successful. We had it was quite a good period in the market. So it wasn’t, you know, I was I was lucky on that part, but I was able to buy back my shares.

00:33:18:15 – 00:33:40:21
SPEAKER
And now, you know, control the business. Alone. The team had grown a little bit by then, so from being alone, we were 4 or 5 people at this point. And we had a few projects on the go, and so we could attract other investors more easily. And that’s what we did.

00:33:40:23 – 00:33:45:07
HOST
You had a track record, a bit of a team, a bit of an infrastructure, a bit more proven.

00:33:45:09 – 00:33:46:02
SPEAKER
Exactly.

00:33:46:02 – 00:33:56:03
HOST
And so at the time, you’re kind of main investor. I’m assuming you can go and work with third party capital. That was part of the deal, working with them as an extension of the family office. Right.

00:33:56:05 – 00:34:19:04
SPEAKER
No. The idea was very much they want to leverage, and they were obsessed with leverage. They wanted a lot of leverage. That was also one of the kind of complications that we had. So they said, look, we want to put our money in. We want to take our money out really, really quickly. And, but they wanted to I guess a whole point of leverage is to get a benefit of other people’s money.

00:34:19:04 – 00:34:43:05
SPEAKER
So bringing in other investors wasn’t that difficult, but bringing in other investors and saying, I rank ahead of you in my sort of return was, more tricky. At least the way that that we were proposing it. So it was possible, but not in a way that I think we, I was able to grow the business.

00:34:43:05 – 00:35:03:20
HOST
Yeah. So at this stage it made a little bit of money, done some projects. Yeah. Gained great conviction in terms of your strategy and the direction in which you’re taking the business, was your role as kind of the founder and CEO to go and find third party capital to keep backing you at this stage or what was the.

00:35:03:21 – 00:35:36:15
SPEAKER
The role was it was still very much at that stage, was still very much to do everything to find the money, find the deal. It’s the sort of classic chicken and egg in our world. And we had a group of investors by now that we had relationships with who backed some of our early deals or who noticed us or were introduced to, and it felt like there was potential to do something with them and understood what their requirements are.

00:35:36:15 – 00:35:58:20
SPEAKER
And the ones that we felt would be a good potential fit to the kind of deal floated. We were looking at. We stayed very close to. And when we and then we looked for the really good deals, and when we found something, we thought, okay, this makes sense, we can do this. We we underwrote it. It’s still like it’s still as we do today and in many ways.

00:35:58:22 – 00:36:19:06
SPEAKER
And and hope that one of our investors would, you know, like the way we approach it and the way we think about it. And then, of course, the returns that we’re projecting and then built it project by project, deal by deal. But, you know, once you get a relationship with one investor that tends to build into a couple of deals.

00:36:19:06 – 00:36:33:20
SPEAKER
So there’s, you know, still quite a small group of investors that we work with still today. But it’s it’s a very group. It’s sort of little bit more than a handful, of investors.

00:36:33:20 – 00:36:39:12
HOST
And you, you line deals up with individual investors or do you club them together. And so they’re all syndicated or.

00:36:39:12 – 00:36:52:20
SPEAKER
You we try. Well we so we try we, we don’t club them together. There’s there are, there’s 1 or 2 that have been clubbed together. I’m not a big fan of it.

00:36:52:22 – 00:37:02:03
HOST
There’s just differences in terms of and and just challenges that you probably could do without just in terms of people wanting to exit the money.

00:37:02:05 – 00:37:27:01
SPEAKER
So, yeah. So on day one, you know, with the club on day one, everybody’s on the same page. Everybody’s excited is a clear business plan. But the reality is that the business plan will probably change along the way. The market’s change, the assumptions that are in there are based on kind of knowledge we have on day one. But you know, two years later the world’s a different place and a different needs.

00:37:27:03 – 00:38:05:19
SPEAKER
And equally, individual investors suddenly have events in their world that might require them to create liquidity or, change this sort of strategy. So there’s potential for tension and there isn’t. I is there an advantage of having club deals? I think if when is, you know, one could say that the advantages that as the investment manager, you can sort of divide and conquer, there isn’t one person who controls the money who can, you know, pull the rug out from below you.

00:38:05:19 – 00:38:31:18
SPEAKER
But everybody is dependent on you, and that gives you, you know, strength. But I don’t feel that that’s, you know, the way I want to run my business is to divide and conquer. And, and I guess if you get a very wide and very large group of investors, then that’s a very different business, you know, investment management business, but they’re also regulatory issues with it.

00:38:31:18 – 00:39:12:08
SPEAKER
Once you start to market yourself to a wide base, you are managing people some money. And we don’t manage people’s money at the moment. Yeah. So all our assets sit in space. These spaces are owned either entirely by our partner or controlled by a partner. Even if we are on the board and do the day to day administration of those companies, and we earn fees and and share and profit and upside, and we co-invest so we have shares in these SPV, but they, they usually while they’re always in terms of the size minority shares.

00:39:12:10 – 00:39:17:10
SPEAKER
And it’s a similar kind of way to structure.

00:39:17:12 – 00:39:38:11
HOST
Yeah. For someone who hasn’t come across already before we’ve spoken a little bit about product or, or real estate. Can you just tell me about the criteria of the kit that you look for? What are the assets that you hone in on? And, has that evolved over the years, or have you kind of kept that relatively fixed?

00:39:38:13 – 00:40:12:09
SPEAKER
We’re still sticking with commercial real estate and London. But I think the way we look at commercial real estate today is quite different to how we looked at it ten years ago when we started a business or, you know, coming up for a 12 years ago, nearly, in that commercial real estate being predominantly offices and offices, of course, post pandemic, are seen as very different places, which we actually believe is a really exciting time, to be in commercial real estate.

00:40:12:09 – 00:40:42:10
SPEAKER
And clearly there are challenges and I don’t think the jury’s still not clear on where we will end up with the office products. But we’re confident that the place of work as an office has, a future. So that that has tweaked and I can speak a little bit more about that, later, but, but, other than that, not so much has changed.

00:40:42:10 – 00:41:23:11
SPEAKER
You know, we are still looking for buildings that we feel have an, extractive potential. I then the way that they’re being used or designed, may we still try and find areas that we believe are underserved by good office product? So we’ve got a site in Parsons Green, for example. Right off the green. Really great opportunity for, an office development there, which is hopefully going on site in the next few months.

00:41:23:13 – 00:41:50:13
SPEAKER
Just about to appoint a contractor. And, we’ve got our adding an hops, department store, which we’re turning into a mixed use but office that scheme by Clapham Junction. So there is still opportunities to maybe find pockets of London that, aren’t, you know, clear traditional office markets that have potential. But that’s not the main strategy.

00:41:50:13 – 00:42:18:17
SPEAKER
We’re not saying we’re going out to find the next best place. If I find a great opportunity in Soho or Mayfair or borrow, equally as excited, and then often it is an opportunity where there’s a building that has come, it’s become a little bit unloved and of a certain age needs investment. And maybe and probably at this stage rethinking, about how it’s used.

00:42:18:17 – 00:42:35:07
SPEAKER
What does it stand for? Why or why would this be a great place for people to come and and spend their day? Not every building can offer that easily. But many can, with some imagination. And that’s the part I enjoy the most.

00:42:35:09 – 00:42:36:17
HOST
I can tell.

00:42:36:19 – 00:42:37:01
SPEAKER
You can tell.

00:42:37:01 – 00:42:38:18
HOST
You think a lot about that.

00:42:38:20 – 00:43:06:03
SPEAKER
I think a lot about. I think a lot about that. I think a lot about how we interact with buildings, how the buildings interact with the community that they sit in. I get excited about engineering solutions. I’m not an engineer, but I. I get most joy speaking to the engineers. The architects, then to the, the, the finance aspect of it, although that’s where I come from.

00:43:06:03 – 00:43:18:16
SPEAKER
But maybe that’s why I enjoy this new part so much. Because it’s new. For me, and still, after ten years of doing this now, it’s the parts that I that I enjoy the most.

00:43:18:18 – 00:43:30:19
HOST
Can you just give me a bit of an overview of the business at the moment? Yeah. Assets under management, number of projects, team etcetera, etcetera. People who haven’t maybe come across it before.

00:43:30:21 – 00:43:59:04
SPEAKER
Yeah, I should know these numbers better. But because we’re not a corporate fund that owns sort of track assets under management, but I think we’re about a billion, at the moment of, of assets under management, that’s gross asset value. So this is not money that we manage, but actually the value of our buildings. Although in the current market it may have come down, a lot of times when particularly when we backed up with private, we don’t value these assets on a sort of quarterly or even annual basis.

00:43:59:04 – 00:44:46:12
SPEAKER
But it’s I would say it’s around a billion. We’ve got some major schemes, developing, developed at the moment, as I mentioned, the awning and hops, department store in Clapham Junction. We’ve got a big project in Camden by King’s Cross called some Pancras Campus, which is really, really exciting. It’s a mixed use development and old industrial site that is going to deliver brand new office space, but also residential buildings, which were part of the planning, arrangement with Camden and and replacing the industrial use, but in integrating a pocket park into the site and I think it’s pushing it too far.

00:44:46:14 – 00:45:22:23
SPEAKER
You know, we’re not creating new neighborhoods, but we are really impacting this location. We’ve got a development in our high street that is completing in October. Smaller scheme, and, the Parsons Green Project. We’re looking at something more new around, on the South Bank at the moment at, hopefully we can announce soon. So so we’re busy in terms of a team, we’re I think it’s, eight, seven people.

00:45:23:00 – 00:45:52:07
SPEAKER
So we’re very compact. So, but one of the things I love about working in London is the access to really high quality professionals across every single area. Is is a phenomenal, compared to other markets that I’ve worked in, although I haven’t developed, but I’ve invested in and, and I’ve seen the quality of external, professionals.

00:45:52:07 – 00:46:26:05
SPEAKER
It’s in the UK is, is is amazing. Project management, cost consultancy. I also the way that engineering firms interact with developers is very, very user friendly and a really, really great resource. So we can staff our projects. With people that I couldn’t afford to have in the business on a full time basis. And it’s worked well so far.

00:46:26:07 – 00:46:39:07
SPEAKER
So I’m not looking to grow my business big for the sake of it, but I’m quite happy to keep it small. Business and resource every project. Well.

00:46:39:09 – 00:46:53:01
HOST
Where does data and tech fit into your decision making? A on from an investment perspective, but also, building best in class sustainable buildings as well.

00:46:53:03 – 00:47:25:08
SPEAKER
I think the industries slowly only waking up to data and tech, in various areas, that we are not driving directly, but like we talk to us about to dimensions, sustainability and sustainability. We work with sustainability consultants in order to help us understand, how we can build better. What are the, you know, what is the potential of creating a building that is going to perform in a sustainable way going forward?

00:47:25:08 – 00:47:52:02
SPEAKER
And we are seeing those consultants increasingly using a lot more data than ever before. And it’s it’s still very early days, but it’s changed massively in the last five years. And that I guess helps us then come up with a proposal to that and to underwrite, an investment on the back of that kind of data. But we don’t have that data in our business.

00:47:52:02 – 00:48:27:06
SPEAKER
So, you know, ESG credentials as a whole, but sustainability probably being the the one that is, easiest to define, although it’s still far from being easy to define. Our considerations for us are considerations for investors and, and other stakeholders and, and buildings and, we’re seeing data come becoming a big element of that. But most of the investment decisions are still done on quite traditional basis.

00:48:27:06 – 00:49:00:01
SPEAKER
You know, we get comp schedules from, from agents. Derek, you know, might be digitized now when they are digitized now, but so not very high tech. And and take views on you know, a lot of hard kind of number crunching that, that we do ourselves through using Excel mostly. So it’s not as, it’s not as exciting yet as, as I think it might become.

00:49:00:03 – 00:49:02:02
HOST
But with AI and.

00:49:02:04 – 00:49:28:00
SPEAKER
I think I is obviously going to impact everyone. And then I, I’m not an AI expert. But it’s going to be really interesting to see where where it comes strong and, and what it will deliver. And I think when I speak to some of our engineers, for example, they’re really excited about the potential that the, the technology that they’re able to use.

00:49:28:02 – 00:49:42:22
SPEAKER
To, to design, buildings and structures. But if you look at most constructions, it’s all in London. So pretty.

00:49:42:24 – 00:50:06:18
SPEAKER
Not much has been, not that much has been innovated. But it is changing. Every day we see bits and pieces, you know, some new ideas coming through. So. But it’s slow and buildings take a long time to develop it developed. They are developed hopefully for a long period. So they won’t sit there to there and to renew it and to change it.

00:50:06:18 – 00:50:20:03
SPEAKER
You know, it could be 20 years before a new building gets actually the, the once over to introduce new technology and new, ways of doing things into that building.

00:50:20:05 – 00:50:25:06
HOST
You refurb and retrofit heritage buildings as well as develop. We.

00:50:25:08 – 00:50:58:23
SPEAKER
Yeah. I mean mostly we refurb and retrofit. We’ve got two new builds, both on sites that were we didn’t see, you know, the Ex and Pancras campuses, the low rise industrial site, and, most of our projects are, refurbishments, or retrofit. Projects which has its challenges. But, you know, definitely.

00:50:59:00 – 00:51:03:22
HOST
In terms of getting increased massing or getting further floor space to, to know, you just.

00:51:03:24 – 00:51:41:18
SPEAKER
Constantly get surprised by what you find. And, you know, it doesn’t matter how much you survey a building or look into it, particularly with older buildings. And it’s it’s much harder to work with something that is half built. You have to fit everything into that existing structure. When you buy a building, you’ve. Yeah, I would say close to no idea of what this building is really all about, because very rarely can you go and knock it around and really have a look.

00:51:41:20 – 00:52:07:06
SPEAKER
And even when you do, you test one column, you test two columns, but then the third one ends up being different, you know, for reasons that are difficult to explain. So there’s always something you find on a retrofit building, but but you also get the character and you get the history and you get lots of other really exciting elements with it, and particularly with beautiful buildings.

00:52:07:08 – 00:52:15:08
SPEAKER
So there is at the end, there is something quite exciting about doing that. As well.

00:52:15:10 – 00:52:33:05
HOST
There’s a lot of chat and noise in the press. Lots of commentators are saying, you know, it’s death of the office and the challenge of the office. And a lot of North American investors, I’m hearing, don’t want to go anywhere near it. What are you most excited about from an office investment perspective at the moment?

00:52:33:07 – 00:53:04:06
SPEAKER
So many challenges are facing the office sector that, I, I, I think we’re going to come out, with quite a different product, going forward. You know, my feeling is that the office is absolutely, for the first time in since since I’m in my life, the question of what is the office for was raised and not just by professional investors or developers, by everyone during the pandemic.

00:53:04:06 – 00:53:37:19
SPEAKER
You know, everybody was saying, people are going to go back to the office. Do we need office? We’re seeing companies increasingly reverting, saying we absolutely want an office. And, and we need an office and but they need it for different, a different purpose than they did or than they thought they did. Originally it was about giving people tools to do their job, just like factory workers had to come to the physical place in order to use the machinery.

00:53:37:21 – 00:54:05:02
SPEAKER
Office workers had to come to use the computers, the fax machine, the printers, all of these items that now they can use quite easily from home. They also come to the office to speak to one another, which now through technology, they can do to a degree. But they also came to the office, and, fed off each other outside telephone calls or zoom calls.

00:54:05:04 – 00:54:41:13
SPEAKER
And this is a well discussed topic. So it’s about culture. It’s about learning. It’s about bringing people together, to innovate, and challenge each other. And those elements are really core to, company success. And so companies really want to staff back in the office. And in order to do that, they need to create places that are exciting to come to and I don’t think the staff comes to the office because of better coffee or because they’ve got showers.

00:54:41:13 – 00:55:08:08
SPEAKER
I think those are definitely making the experience sort of from a physical perspective, more attractive. Are you offering them freebies? And, you know, maybe nice arrival experiences is helpful, but it’s about finding purpose. And, and and, you know, people want to learn. They want to be part of a team that is, is growing and innovative and going somewhere.

00:55:08:10 – 00:55:34:16
SPEAKER
So getting an environment that allows that innovation, that teamwork, that collaborate is, is what I think will be the, the office of the future. And lots of people are doing it and in many cases it’s working really well. In many cases it’s it hasn’t taken off so far. But I yeah, it’s that the jury’s still out.

00:55:34:16 – 00:55:41:17
SPEAKER
We’re not through this yet and it will develop. And possibly we’ll need less offices.

00:55:41:19 – 00:55:53:05
HOST
Do you, do you build offices that you think occupiers would want, or do you talk to occupiers and build what they want?

00:55:53:07 – 00:55:55:16
HOST
I’m just thinking of your Parsons Green project, for instance.

00:55:55:16 – 00:55:56:16
SPEAKER
No. So.

00:55:56:16 – 00:56:11:11
HOST
So you kind of build what you think is going to be best in class for that particular location, or do you try and talk with potential occupiers or customers in advance and get their input into it?

00:56:11:13 – 00:56:36:09
SPEAKER
It’s kind of a circle, I think. Probably we build offices that we think people want, but not making up what we think they want because we were so committed in sort of knowing everything. We speak to lots of occupiers where this is now not our first rodeo. So we’ve got other buildings. We saw what works. We saw it didn’t work.

00:56:36:11 – 00:57:06:13
SPEAKER
But we are speculative developers mostly. So we’re not building for a specific occupier. And every occupier wants something else. So what we try and do is build offices that have this lots of flexibility built into it, and not just for the first round of letting, but also for the next hundred years. In terms of sustainability, the offices that we develop, we want them to be there for a very long time.

00:57:06:15 – 00:57:44:04
SPEAKER
And not they will change internally. But the structure, the, the sort of, core of the building should be flexible enough to accommodate lots of different types of uses. And so that’s, I guess, the way we do it. But increasingly we are working with operating partners. Where from day one we’re saying, you know what, we actually going to bring in a service provider when we’re going, who’s going to run that office for us if we I mean, in the old days it would have been a serviced office provider.

00:57:44:06 – 00:58:11:20
SPEAKER
And, you know, now they would want to do management agreements. This is all this is a service of providing a management agreement. But we actually don’t see it like that. We just see that we are adding a layer on to our building in order to let that building, but on different terms than we were letting it before. And yes, this costs for me as a landlord, but, if I can get comfortable that I get rewarded for taking for providing that service.

00:58:11:22 – 00:58:40:24
SPEAKER
And just like I’ve got an excellent project manager and in its own property manager at the moment, I now have an external, flex service provider that doesn’t just provide property management services to my tenants, but actually provides a better arrival experience, meeting rooms that can be rented. You know, the option of having a fully fitted office, on a capped basis.

00:58:41:01 – 00:59:10:18
SPEAKER
So all of these elements where we’re adding on and so when we’re working with the service providers, they have very clear idea of how they think the offices should be used. And so when we develop it, we tweak it to fit that market that we’re going to be targeting. So it is changing. And it’s an exciting time.

00:59:10:20 – 00:59:25:19
HOST
Talk to me about the decision to become a B Corp because, it seems like you’re quite early on in that process or that journey in terms of deciding or being one of the first developers to do it.

00:59:25:21 – 01:00:00:07
SPEAKER
We kind of understood as a business that we didn’t we we wanted to do something in order to challenge our whole ESG approach. And to be honest, we looked into this world that nobody could give us a clear we didn’t really know where to go. So a B Corp was an accreditation that, started becoming, you know, it was quite interesting.

01:00:00:09 – 01:00:32:22
SPEAKER
I saw some brands that I liked were associating themselves with it. So we looked into it, and it was reassuringly difficult to get it. So it felt like it was meaningful. It is meaningful. And so I went to RFG and I ask them if we can look into this. I think he didn’t read the information too well because he said, yeah, I think we can do that.

01:00:32:24 – 01:00:36:21
SPEAKER
So I said, great. So you’re going to run this project?

01:00:36:24 – 01:00:37:24
HOST
Yeah.

01:00:38:01 – 01:01:17:14
SPEAKER
It was during Corona that we went and it took about a year to get through it. But, it was actually a really interesting process because it did challenge a lot of things that we did. And, don’t ask you the details. I, I don’t remember too much, but, there were, I mean, from simple things like changing the way we dispose of our rubbish to how we procure, contracts and, and, it’s it it was an interesting journey, but we also learned that that’s probably not enough.

01:01:17:16 – 01:01:42:24
SPEAKER
So we’ve been going through our own separate ESG analysis, and we’re going through it at the moment. We’re halfway through it with, which is, a much more detailed, much more bespoke service as well. So I think being a B Corp, it’s a really interesting process and it’s an ongoing process. You got to kind of reapply or get recertified.

01:01:43:01 – 01:01:52:06
SPEAKER
I think every two years, if I remember correctly. So we can’t let our guard down. But there’s more to do.

01:01:52:08 – 01:02:08:11
HOST
Yeah, I can, I can only imagine. So, as we draw to close the question that I ask everyone that comes on the podcast is if you had 500 million pounds of equity, who are the people? What property, in which place would you like to deploy that capital?

01:02:08:13 – 01:02:31:23
SPEAKER
Yeah. So you warned me that I can’t say I would all employed into my fund, but as I know, that fund, that that’s not too difficult. I thought about it a little bit. In the run up to this recording and, when I, started working with these German banks in my first sort of real estate job, I had our first meetings at a German bank.

01:02:31:23 – 01:02:52:23
SPEAKER
And, there’s a a bank, and she told me all the real estate that you ever buy, you need, needs to be close enough that you can bicycle to it. Jotham was a bit of a funny, thing to say, because here she was sitting in, in Germany and we were investing in New York and, but there was some truth to it.

01:02:52:23 – 01:03:18:19
SPEAKER
It’s a very local game. I think if you’re if you’re a developer in particular, you really need to understand your patch. There’s so many quirks. I’m sure if I went to Coventry, I would know, you know, take me a long time to understand what’s actually going on here. Really on the ground. So if it was my money, I would probably still invested in London.

01:03:18:24 – 01:03:46:00
SPEAKER
I think right now, if I’m being from with my private equity hat on, that I don’t have anymore, but in my old hat, I would probably look if there was some interesting commercial real estate debt. To buy. The world is still really in shock of everything that has happened to commercial real estate. And, I think there’s some really probably good opportunities to buy into that space.

01:03:46:00 – 01:03:58:22
SPEAKER
But ultimately I would back, continue to back to London and, continue to back, good development opportunities. So I know that’s maybe not too exciting.

01:03:58:23 – 01:04:03:00
HOST
The people, is there anyone you bring on the journey in terms of helping you deploy the capital?

01:04:03:04 – 01:04:05:24
SPEAKER
I take my team. I mean, you guys were allowed to take my team.

01:04:05:24 – 01:04:28:16
HOST
I can take your team. So anyone else you would add into it? You can come. I can come look at that if you would like to. You spoke about best in class. Yeah, exactly. You know, external providers. You owe them. I’ll make a note. Well, look, I feel like I’ve got a lot more questions for you, but something that certainly stood out was, the honesty around, how lonely it can be.

01:04:28:16 – 01:04:56:07
HOST
As a solo, I found. I definitely kind of could relate to that being a solo found myself. So thank you for a very honest account. Of your journey, reinventing yourself. Taking risks. Backing up side, having kind a strong conviction and making difficult decisions and part. I’ve been fascinated and I’m excited to see what you and the team go on to, do and how you navigate this next part.

01:04:56:07 – 01:05:01:09
HOST
So thank you so much for sharing these insights. I really enjoyed it.

01:05:01:11 – 01:05:04:18
SPEAKER
Great. Thanks a lot. Yeah. Me too. Really enjoyed it.

01:05:04:20 – 01:05:06:03
HOST
Cheers. Thanks.

01:05:06:05 – 01:05:06:18
SPEAKER
Thank you.

00:00:00:00 – 00:00:29:24
GUEST
It was soul destroying in many ways at the time, and it also it did. I think it’s fair to say it didn’t suck energy away from the opportunity that presented itself. We were quite focused on patching up the problem assets, not focusing on. And that’s the lesson I think that’s come out of that term for today is whilst of course, and we’re very focused on looking after the stresses carried on portfolio, but but we can’t make it at the expense of new opportunities, which I can understand.

00:00:29:24 – 00:00:49:08
GUEST
Those would be say the most dangerous wise investment are it’s different this time. So I think you’re right. I think, yes, it’s it’s easy to forget, and it’s easy to be caught up in the moment. And I think most of us are in this business because we’re optimists. And, you always hope things will be different.

00:00:49:08 – 00:01:01:22
GUEST
Yeah. But and and it is a mark Twain was that I think that history doesn’t repeat itself and it does rhyme.

00:01:01:24 – 00:01:30:10
HOST
Welcome to the people property Place podcast. Today we are joined by Rob West, managing partner and co-founder of Clear Bell Capital. Rob’s specific responsibilities are for developing new business and deal origination, and he’s also a member of the investment committee and head of the ESG committee. Over his 30 years in the real estate industry. He’s been involved in the leasing, investment and asset management of approximately 2.5 billion pounds worth of UK property.

00:01:30:12 – 00:01:32:16
HOST
Rob, welcome to the podcast.

00:01:32:18 – 00:01:33:23
GUEST
Thanks, Matt. Nice to be here.

00:01:34:00 – 00:01:47:00
HOST
Not at all. Well, look, I’m really excited about unpicking your career a little bit and understanding a little bit more about the businesses that you’ve set up and views on the markets. But a place that I always like to start this conversation is how, how and why did you get into real estate?

00:01:47:02 – 00:02:05:15
GUEST
Well, as an anthropology graduate, it wasn’t an obvious connection at first sight, but I had thought about research before going to university. But I didn’t want to go necessarily read Land Economy. I tried to get into Cambridge and they decided they didn’t want me. And I’ve grown up very near Reading in Oxford. Didn’t really want to go to Oxford Brookes.

00:02:05:17 – 00:02:24:22
GUEST
So I suppose it was or reading. I want to go a bit further afield, do something else. And I was also keen rower and rugby player and Durham appealed to me quite a lot. In fact, I won’t go to university at all. And I was on holiday in Cornwall with a cousin of mine when I got my A-level results and he said if you wanna have a really good time, go to have a college.

00:02:24:22 – 00:02:34:01
GUEST
Durham read anthropology and that’s what I did and he was quite right. And in fact, ironically, he is now chief executive. The jockey Justin Young.

00:02:34:02 – 00:02:35:08
HOST
Yeah, he’s got a tough job there.

00:02:35:09 – 00:02:38:22
GUEST
He certainly has got his work cut out there. Yeah. As he as he admits.

00:02:39:01 – 00:02:46:03
HOST
So you went to Durham. Did anthropology? Yes. Did he what what did you think you would do after you did anthropology?

00:02:46:05 – 00:03:01:15
GUEST
To be honest, at that age, I wasn’t really thinking very far ahead. I didn’t really have much idea, but I had this inkling that I wanted to go into real estate. So I remember my father sitting me down in my last year at Durham and saying, now, what are you going to do? It’s it’s high time you sort of grew up a bit and acted responsibly.

00:03:01:17 – 00:03:22:23
GUEST
So I said, well, I’m interested in in property as a, as a career. Yeah. So he said, well, my father was a lawyer, did a lot of property work, and he had a few connections in the property industry. And even though this was now 1990 and we were going into at that point the early parts of a major crash, a major recession, a real estate downturn.

00:03:23:00 – 00:03:41:05
GUEST
Through his connections, I was able to get a job. So I got an interview with a firm that just happened to be looking for a graduate at that time. So I was very lucky. And I got a phone call, Danny Watney, in September 1990, which I think if you look at the charts, was when the city market went into freefall, and that was the market I was in.

00:03:41:07 – 00:03:50:19
HOST
So where did real estate factoring, where where did that kind of enter your psyche, I think, prompted you thinking kind of real estate is a kind of a viable career options that you wanted to explore?

00:03:50:21 – 00:04:08:23
GUEST
I think there is a connection between geography. That was always my strongest subjects in school and real estate. I went on to City University, to do the real estate. Well, I actually went to the premier property valuation and at the time, which is now a masters at base, and actually most of my peers, a lot of my peers had come from a geography background.

00:04:09:00 – 00:04:30:06
GUEST
So I think there is a connection between between the sort of human geography side of things and being interested in how towns work and how demographics interact into into real assets. And I also liked there was some sort of like the sort of the income producing side that you could own a building, you could collect rent and you could, you know, you can make money.

00:04:30:06 – 00:04:36:15
GUEST
It was a sort of monopoly side of things that that that appealed as well as the academic side coming from a geography background.

00:04:36:15 – 00:04:43:23
HOST
Blending, blending it all together. Yeah. So real estate is a is an interesting section because I guess through your father, you’ve probably been exposed to a few different industries.

00:04:43:24 – 00:05:07:18
GUEST
Yeah, he was involved in some quite interesting deals. Like the rod exchange. He might have a lot of city livery companies and that sort of thing. So I picked up a bit of that, and my mother’s family have a bit of a property interest as well, which is still going, although it’s pretty diluted today. But but I’ve been involved in that and that, that again gave me an interest in a couple of small buildings in the West End that I was able to see how they worked and how the tenants worked.

00:05:07:18 – 00:05:29:05
GUEST
And, and, and how the value went up, you know, and there’s money to be made and that, that is appealing when you think about what to do. Yeah. That was, you know, an attractive, you know, side of it that, that it you didn’t have to be traded at all. My friends went to the city. So a lot of my contention down qualified accountants that didn’t really appeal to me all the way to the city.

00:05:29:07 – 00:05:35:24
GUEST
And at the time, getting up at five in the morning didn’t really appeal to me. So I thought, actually, real estate is something that is is a better work life balance.

00:05:36:00 – 00:05:36:21
HOST
Yeah.

00:05:36:23 – 00:05:43:14
GUEST
And, and there’s something that interests me. So you give it a go. And I also like the fact that not many of my friends were doing it either at that time. Interesting.

00:05:43:16 – 00:05:49:20
HOST
So you landed on your money and the market was going put on as a graduate or.

00:05:49:20 – 00:06:14:11
GUEST
Well, sort of graduate. I mean, at the time, they didn’t really know what to do with that non-cognitive graduate. So I sort of came in on it on a trial basis. And after about six months, it was clear that if something I wanted to, to carry on doing. Yeah. So I then applied to City University, which at the time ran an evening class, for people who needed to convert, from non-cognitive backgrounds into a tourist type background.

00:06:14:13 – 00:06:32:17
GUEST
So I joined a financial course there, which was two nights a week for for two years. So it was pretty high level. Yeah, really. But it was it was an interesting people on that course who I’ve stayed good friends with. They’ve all, you know, done well. Okay. For people like Toby Courtauld, David Marks was on the course at Brockton.

00:06:32:17 – 00:06:48:09
GUEST
Jay Fruit and Jack Pitman from Paloma. I really, Nick Preston, tri tax. So it was it was a it was a good cohort. It’s relatively small, but we, we got what we needed, which was a diploma in property valuation and law, which got us to our qualification. And, it was good. It was, it was hard.

00:06:48:09 – 00:06:59:12
GUEST
But then because I was doing city agency by then, and you’re running around all day doing viewings, and you go and sit in a hot lecture theater and listen to a three hour long lecture. And it’s a question of how long it takes you to fall asleep.

00:06:59:15 – 00:07:00:01
HOST
Yeah, I can.

00:07:00:02 – 00:07:03:18
GUEST
Imagined, but but but as I said, it was it was a well-run course and,

00:07:03:20 – 00:07:04:14
HOST
Had some mates there.

00:07:04:19 – 00:07:09:17
GUEST
Yeah, we made some connections and we got what we needed, which was to get the qualification.

00:07:09:19 – 00:07:17:16
HOST
So you did five years or so or six years at under what ni what what prompted you to leave and why did you leave? Because you landed at Nelson Bakewell.

00:07:17:18 – 00:07:35:05
GUEST
I’d been trying to leave for some time because I was doing, by then sort of doing rent reviews, which was great. Background. And then I read City Agency, which was a really good thing to do at the time because there was a huge amount of development coming out late 80s that were sitting around empty, and every day there was another launch party or relaunch party.

00:07:35:07 – 00:07:54:24
GUEST
So it was very social. I hadn’t got to know. A lot of people got to learn about the business, but by then I’d worked out that I wanted to move into the investment side of things, and we didn’t really have an investment department. So, the I tried a few things, and actually, though, I answered an advert from the Estates Gazette for an investment about Nelson Bakewell, and I was lucky that I worked with charcoal.

00:07:54:24 – 00:08:09:19
GUEST
Simon Marriott, previously who’d buy, then moved on to Henderson. And he was at Nelson Bakewell and was good friends with Rob Noel, and it was Rob Noel that was recruiting for the role. So somebody that could work with me, and I managed to get the job with Rob to do, to join the investment team at us.

00:08:09:19 – 00:08:25:13
GUEST
Becker, which was, which was really thriving at the time. They Rob Rob was a really effective Asian. And Charlie Allison ran the buy side, and we were doing a lot of business with G capital. Yeah. And a lot of, quite a lot of public to privates going on. And it was just a, it was just a really exciting, dynamic business.

00:08:25:14 – 00:08:37:02
GUEST
It when I started there, there were 120 people. Yeah. But I left five years later there were 350. Wow. So it was it was a fun. It was a really fun, work hard, play hard environment. And I really enjoyed investment agency.

00:08:37:07 – 00:08:40:05
HOST
What? Why investment agency?

00:08:40:07 – 00:09:01:18
GUEST
I guess partly financial. It within the agency world, it’s the the highest earning part of the world. And also struck me as being the most challenging and the most interesting. And that would lead on in due course to, to move clients I, which was always from quite early in my career, something that I was keen keen to do at some point.

00:09:01:20 – 00:09:04:10
GUEST
But but agency was great fun while it lasted.

00:09:04:13 – 00:09:23:18
HOST
And what was that? The client side piece? Was that because you wanted ultimate decision making, responsibility or ownership over what happened? And actually breaking few deals was great. But you can see the business plan and the implementation. What happened post you selling the the building to a fund was that was that was a big motivation.

00:09:23:18 – 00:09:36:05
GUEST
Why that was big motivation. You write a business plan, you then you just hand it over to someone else. In fact, I have to say now living, working through a downturn as we are now, the idea of walking away the building once you’ve solved it, is quite attractive.

00:09:36:09 – 00:09:36:21
HOST
Yeah, I can.

00:09:36:21 – 00:09:55:04
GUEST
Imagine, but no, but that was that was definitely a motivating factor. And I think also it’s again, it’s the, the challenge. I think I felt that that was you know, it’s harder. There’s no there’s no question. Is it difficult to make the right choices. Yeah. And and to challenge yourself to do that regularly is is appealing.

00:09:55:06 – 00:10:02:11
HOST
So how did that client side move come about then. Because you know, some of just shy of five years I think they sold capital one day.

00:10:02:17 – 00:10:30:20
GUEST
So I left before they sold to capita. I was approached by, a couple of guys who were setting up a new agency business on the back of Smith’s Autos s SG commercial, Smith’s go commercial, but it was a standalone niche investment business. But I was only about 30. But it gave me the confidence to go and set up on my own, knowing that we had that, that wrapper, that actually, in hindsight, didn’t actually lead to too much in terms of business generation.

00:10:30:22 – 00:10:48:02
GUEST
But, but but Nelson Baker was quite an entrepreneurial culture because he’d been set up by the principals. And so there were a lot of people did leave to set up their own businesses. It was quite a sort of, a thing that other contemporaries of mine had done. So that was appealing to set up, on my own with two partners and a blank sheet of paper.

00:10:48:04 – 00:11:08:16
GUEST
And we said, we have a sheet of paper and a phone and a desk when we first started, we share the phone. We literally analog handed the headset, the handset between the two of us, just James Donovan, myself. So it was, an interesting time. And it was it was great to be, you know, three young guys, with a new business and building that up.

00:11:08:22 – 00:11:10:18
HOST
And how did you know those guys? You work with them?

00:11:10:20 – 00:11:35:07
GUEST
I’ve done a deal with James Nelson Bakewell. So he was selling a portfolio for the electricity supply nominees, ESN. And I bought it for some quite spiffy, investors backed by Indian capital. And it’s taken a long time. And it had been, an interesting process. But we got there and we got to know each other quite well through that and that, that was how, it came about, that connection.

00:11:35:09 – 00:11:36:12
HOST
And because he’s a retired.

00:11:36:12 – 00:11:47:19
GUEST
Now, he’s trying to. Yeah. But he wanted a partner to set up front, who was more agency focused as Colin Godfrey was a he didn’t like Colin as someone who really wants to work with. And that’s been borne out by what they’ve done at Trinity.

00:11:47:21 – 00:11:48:21
HOST
He’s also at tri tax.

00:11:48:21 – 00:12:05:22
GUEST
But at the time, Colin wasn’t an agency. He was a fund manager. Fine, too. And someone with more of an agency background to bring in. I think Colin spent the whole of that first, our first financial year working on a deal for tri tax. That never happened. But clearly it’s gone on to produce tremendous returns for the for them.

00:12:06:01 – 00:12:13:12
HOST
Yeah. Quite so Smith Gore, the backing or the going to kind of insulate your past business your way.

00:12:13:14 – 00:12:33:20
GUEST
And that was no doubt. So at the time, private investors were becoming more influential. High net high net worth and ultra high net worth in the real estate market. And we thought that Smith’s goal would give us access to that client base. As it turned out, you’ve got an old established land agent in Yorkshire. The last thing he wants to do is introduce three Smiths from London to his favorite client.

00:12:33:22 – 00:12:42:15
GUEST
So it was it didn’t generate the the returns that we thought it would. But but other things happened and turned out to to become a great success.

00:12:42:15 – 00:12:58:02
HOST
So what were those other things when you kind of realized, and how long did you realize that, you know, getting introduced to this landed gentry or the high net worth individuals who try to access the commercial space rather than the residential space wasn’t necessarily going to, supercharge your business plan. How did you pivot to what did you pivot to and what did that look like?

00:12:58:07 – 00:13:14:19
GUEST
Well, we didn’t that was always a sort of something that we would do it alongside working with our assisting clients. So so we’d all sat down with the people we work with before we started and said, do will you support us, in this new venture? And they were all really positive about it. So we all came in with a with a client base to a certain extent.

00:13:14:21 – 00:13:35:04
GUEST
Yeah. And we work with that client base. And that grew and new clients came along the way. Yeah. And we did it. We did try quite hard harvest Moscow, we did a roadshow. We went to all the local regional offices, and we sat down. We had some quite interesting experiences, in freezing cold houses in July in Dumfries and things like that as we went round.

00:13:35:04 – 00:13:43:01
GUEST
But it was, it was, it was a useful experience to go round and present and do the roadshow, even though it didn’t yield anything. I think it was it was a good experience.

00:13:43:03 – 00:13:48:09
HOST
And then how did that business kind of evolve and what did it evolve into? What did that look like?

00:13:48:11 – 00:14:14:11
GUEST
So that was that at that time became a general relationship business. So subsequent to my departure, it migrated to try to effectively, so that then became project. So when I was there, it was pure agency. And while I was there, my biggest client in the latter years was a business called Matt Grange. And they set up with Matt Bergman, as was, a joint venture called UK Capital Partners, which was a friends and family fund.

00:14:14:13 – 00:14:34:17
GUEST
We had investors like the McAlpine family. Another and it was the Wilson Connolly family. And, we built up a portfolio as a sort of precursor to both those businesses going on to become for management businesses. It was a sort of trial, if you like. And whilst I was a statutory commercial, I bought all the assets for them.

00:14:34:19 – 00:14:55:18
GUEST
And chuckle Robert, behind the time was at Matt Bergman and Rob left there to move on and as he left he said, why didn’t I set up my own business to take over the asset management? So that’s what I did. And it was a move to get me onside. So that’s, that’s what I felt was a was an opportunity to become an asset manager, to participate in the performance of the assets.

00:14:55:18 – 00:15:00:08
GUEST
Yeah. And and to, to develop my career in that new direction.

00:15:00:08 – 00:15:08:24
HOST
New skills could be transactional. Yes. Ability and understanding this is your opportunity to be responsible for delivering the business plan that you are you are selling or setting.

00:15:08:24 – 00:15:15:09
GUEST
Exactly. Yeah. And the market was booming at the time. It was 2005, 2006. So it was exciting times.

00:15:15:13 – 00:15:26:15
HOST
And was there a personal cost to that at this stage in terms of, you know, walking away from well established business and, you know, a skill set and something you sort of mastered and you were quite good at, clearly.

00:15:26:17 – 00:15:46:08
GUEST
No, because I didn’t stop doing that. So I did carry on doing some agency work as well. Which would, which helped to pay to pay the bills. So, so that, that that certainly didn’t made the transition relatively smooth process. Yeah. And I joined up with two guys. I used to that. Nelson Baker had an office in Brooks Mews.

00:15:46:10 – 00:15:56:14
GUEST
And we said we were co-working before people took that co-working. Yeah. So it was relatively low cost, low barrier to entry. But, but a productive process.

00:15:56:14 – 00:15:58:12
HOST
A mountain range with your kind of principle.

00:15:58:12 – 00:16:03:06
GUEST
So they were my principles around. I did work for other clients as well. But Mac Grange was. That was the key one.

00:16:03:12 – 00:16:15:01
HOST
How was it difficult to generate new business at that stage, or is it all about. I guess it is all about relationships and network, you know, how did you go about trying to build your book and build your business at that stage?

00:16:15:05 – 00:16:30:18
GUEST
Well, it was it was actually relatively easy time to generate new business because the market was booming. So people were keen to do to do deals. So, you know, at the time, I probably thought it was it was down to my, my persuasion and my skill. But I think a lot of it was to do with the market momentum.

00:16:30:24 – 00:16:45:21
GUEST
So that that was really helpful. But it clearly it’s a relationship thing too. And I had a good relationship with that Grange, which I, which I built up. Yeah. And that that’s to me in good stead. And that also takes the pressure off because, you know, you’ve got some regular income coming in to pay the bills.

00:16:46:02 – 00:17:00:17
GUEST
It and I think, it helps certainly the agency. Well to, to, to be more relaxed if you’re desperate then I think that is you can take it up. You can smell it. Exactly. You know, you know yourself if you’re if you’re desperate to sell something, it’s offputting for people.

00:17:00:17 – 00:17:01:13
HOST
Yeah.

00:17:01:15 – 00:17:16:00
GUEST
So so that was, that was certainly helpful to have that. And it gives you something to talk about. It’s very important, I think as an agent as well, in anything we do to have to have. Yeah. When you got to. Yeah. You’ve got a good story to tell. Yeah. It’s that that certainly helps your confidence and helps the process.

00:17:16:01 – 00:17:29:08
HOST
How did the fund perform at that time? Because, you know, as you mentioned, in 2005, you know, markets booming, but we all know that it didn’t go on for years and years and years. You know, it’s probably a couple more years in it before.

00:17:29:10 – 00:17:52:02
GUEST
We exit vast majority of assets pre 2007. Well we actually by the summer of 2007. So the market was still pretty. Everyone could see I remember like in March saying it’s like a restaurant, you know, went a year ago that was it was fully booked and there was a waiting list the same again. At that point it was fully booked, but there was no waiting list.

00:17:52:04 – 00:18:00:09
GUEST
And you could see very soon there would be some some gaps, the tables and things, prices would start to fall. But we got out just in time by luck.

00:18:00:11 – 00:18:01:18
HOST
Lack of judgment.

00:18:01:20 – 00:18:20:16
GUEST
More lack of judgment. Really? Yeah. I think it’s fair to say. I think you could you could tell it wouldn’t couldn’t carry on forever. And as I said, it, it was a relatively slow car crash in some ways because it started earlier in 2000. We’ve made late 2006 so you could see it gathering. And then there was a credit crunch in the summer of 2007.

00:18:20:18 – 00:18:32:10
GUEST
But it’s one thing seeing it in state, another thing being able to exit. Because if your assets aren’t ready, if you’ve got land without planning consent, then it can be very illiquid, particularly when people sense that things are a bit choppy.

00:18:32:12 – 00:18:47:10
HOST
What are the kind of indicators you look for to kind of give you a bit of an early warning, or is it. And then two other too many. It was, is it gut feel? Is it how do you kind of get a bit of a read on on the what do you mean to a couple now? Yes.

00:18:47:10 – 00:19:03:08
GUEST
I mean, I think there are two things. So, so I think that there are two key drivers obviously to it to a data. One is investor confidence, one is tenant confidence. And what is happening in those respective worlds. And you can sense certainly investor appetite. You know if you’re putting something on the market and you get ten bits then the market’s in rude health.

00:19:03:10 – 00:19:26:20
GUEST
If you get one bid then then there’s clearly a lack of capital. So in 2000 it’s just got two crazy I mean everyone did the market. And then I think people just like to work out. And then the cost of debt starts edging up. And then people start to get concerned and they start questioning. And then the whole veneer of confidence can disappear pretty quickly, as we’ve seen over the last 12 months or so.

00:19:26:20 – 00:19:47:22
GUEST
I mean, this time actually, this time last year, we had three months or so, hadn’t we have? Yeah. Of people thinking actually the party might just be over. Interest rates are going up. What’s happening? Where are we going to go? Yeah. So so I do think and I think slightly over the last ten years outside logistics, a lot of returns have been driven by interest rates falling.

00:19:47:22 – 00:20:08:16
GUEST
So we’ve become particularly sensitive to rising interest rates. We’ve also had a period of pretty anemic GDP growth. Yeah. So that’s the other key driver that will so if you see the economy side to tank then then that’s a time to worry about real estate. Whether it’s it’s a late cycle indicator. And it will respond later to, to wider economic circumstances.

00:20:08:16 – 00:20:10:04
HOST
And then occupier piece.

00:20:10:06 – 00:20:19:06
GUEST
Yeah. Well again that’s a big GDP thing that’s about growth. If companies are confident they’re going to grow yeah they will commit to space and they will make those investment decisions.

00:20:19:08 – 00:20:22:02
HOST
And that’s just what being a good asset manager a good tenants knowing what’s good.

00:20:22:02 – 00:20:40:12
GUEST
Yeah I think so. And talk to your agents I mean it’s about hearing what’s happening on the ground. Yeah. And we had an annual meeting in January this year and we were we were saying, would you look at the stats for synergistic take up in 2022? They were gangbusters. Well, yeah. Second best year ever, I think from memory, and right up there.

00:20:40:14 – 00:21:02:07
GUEST
But by even then you were saying that in Q4, new requirements had fallen significantly. And there was definitely a slowdown coming, which coincided with a development spike coming through. And it’s those sort of things that it doesn’t take a genius to know that that is going to lead to rental growth slowing significantly if not falling. And I think we’re seeing that in in many markets across the logistics, just.

00:21:02:07 – 00:21:08:19
HOST
Having a crystal. I also taking the Amazon piece out of that, that logistics report because I made up a bulk of it. Yes. You know, I mean that has.

00:21:08:19 – 00:21:30:11
GUEST
Been a factor for many years now. Look, I know I can’t go on like this, you know, and eventually the music did start with Amazon. Yeah. But we sold it to just six portfolio to Blackstone in around about 2018, I think 2019. We worried then about the proportion of take up that was Amazon. Interesting. So it was you know it’s been a factor for for a long time.

00:21:30:11 – 00:21:49:11
HOST
But as an industry and I’m certainly not not a not a fund manager. But I talk to enough people in the space seems to be kind of a short term short term memory. It is that is that would you say that’s the case? People kind of, you know, forget or quite easy at forgetting or is that, or am I incorrect with that?

00:21:49:11 – 00:21:59:05
HOST
And actually the good operators, the good fund managers and the and the good business owners actually don’t forget. And they learn the lessons and, they can kind of see it when the next one, the next slowdown comes.

00:21:59:08 – 00:22:17:16
GUEST
Yeah. What do they say the most dangerous words investment are it’s different this time. So I think you’re right. I think yes, it’s it’s easy to forget, and it’s easy to be caught up in the moment. And I think most of us are in this business because we’re optimists. And, you always hope things will be different.

00:22:17:18 – 00:22:38:05
GUEST
Yeah. But. And that is a mark 22. It wasn’t it. I think that history doesn’t repeat itself, but it does rhyme, you know, things and it’s there are differences. But overall the the slide will be repeated. I mean, this is unprecedented in many ways that we’ve had 15 years without interest rate rise. And we have effectively zero interest rates for most of that period.

00:22:38:09 – 00:23:05:13
GUEST
Yeah. So so it is different factors at play. And we’ve come off the back of a slightly muted boom to a certain extent. So if you strip out logistics in the UK because we’ve had we had Brexit, then we had Covid, then we had Liz Truss. And so there have been a lot of bumps in the road that have that has meant that not everyone, you know, as I said, if you go outside certain living sectors and logistics, a lot of people will feel this.

00:23:05:15 – 00:23:21:03
GUEST
This boom is rather past and by. Yeah, quite. But so it is, it is different. But but there are a lot of the key fundamentals of supply and demand. Yeah. And where that is going over the next few years, both from a capital perspective and a tenant perspective of the key drivers.

00:23:21:05 – 00:23:42:06
HOST
So going back to SG commercial then. Oh sorry about Mount. Great. You were kind of working. Yeah. When did that kind of. Oh sorry. It was Hawthorn West which was your asset management business. Forgive me. So you worked there principally looking after Mount Grange retail fund. Capital that you did very well. Clearly with selling it in 2006, early 2007.

00:23:42:12 – 00:23:49:10
HOST
Where, how and where did Claire Bell come about and how did that transition, happen?

00:23:49:12 – 00:24:12:03
GUEST
Yeah. Yes. Well, we talked again about the, the, the boom was clearly coming to an end in 2007. And, I’d had a good run with Hawthorn West and I had a meeting with Martin Myers one morning, and he, he called me into his office and, and and I was a bit worried. He looked a bit nervous, but it’s no good.

00:24:12:03 – 00:24:37:20
GUEST
He’s either going to fire me, or he’s going to offer me a job. And actually, luckily it was the latter. So he said, we at Mount Grange a moving from a of basically a private prop co investing our money to becoming a fund manager business, and we’ve got a great track record over the last few years. And on the back of that, we have retained Credit Suisse to do a private equity capital raise, and we need to build a team up to do that.

00:24:37:20 – 00:24:59:01
GUEST
And we need property people. So so that’s why, I came in as someone that we knew each other and I really like working with Martin. And, that’s, that’s how that came about. So I got in the early stages of that, and I remember doing a video conference call with Credit Suisse around the world from their office in Canary Wharf in 2007, when no one really understood the tech.

00:24:59:01 – 00:25:20:11
GUEST
And it was awful, like, you remember on the the latency on those sort of calls and stuff. But it was a really interesting space. So I was in at the beginning of migraines, transitioning from Mount Grange Capital, which was the private property company, to Matt Grange Investment Management Limited, or MIM, and actually became separate businesses. And I was there through the capital raise through 2007, 2008.

00:25:20:11 – 00:25:38:09
GUEST
So that was GFC. It was a it was a challenging environment, but it was a it was, you know, a great time to raise some capital. And it was good to be involved in that process, to sell it as well, because I got brought along to meetings as the sort of the sort of market man. And did some traveling.

00:25:38:09 – 00:25:39:18
GUEST
And, you know, it was really interesting.

00:25:39:21 – 00:25:48:23
HOST
So you went on the, on the, on the road involved all the Credit Suisse conversations because you’re the market man. How much money did you raise at the time and what was the strategy and what was the what was the plan?

00:25:49:00 – 00:26:09:20
GUEST
Well, first I wasn’t running all that okay. So but I got wheeled out, a fair bit, but it was really Martin Miles and management who did that, did that fundraise? So we raised just under 200 million, and some of which we deployed pre payments, which, which was obviously a challenge. In fact, we did one portfolio deal which I was involved with.

00:26:09:20 – 00:26:33:10
GUEST
We bought most of the Prudential Stuff pension fund. And we literally completed on a deal that was 75% leveraged the week before Lehmans crashed. Right. So that timing was awful. Market fell significantly afterwards. And I think by rights, we should have been totally wiped out from an equity perspective. But we worked really hard. The portfolio had a lot of asset management to do it.

00:26:33:10 – 00:26:53:16
GUEST
So actually, I spent a lot of the periods of 2009, 2010 trying to put that deal right. And we worked closely with we Christian Capital was our partner as I became Christian during the time, and we are quite proud of the fact that we never had to put any more equity into the deal. And we ended up sharing a 1.2 equity multiple.

00:26:53:20 – 00:26:58:11
GUEST
So not a stellar deal, but in the circumstances, a pretty good a pretty good result.

00:26:58:15 – 00:27:03:01
HOST
How did you avoid being in negative equity or you’re actually wiped out?

00:27:03:03 – 00:27:25:21
GUEST
We had some that early wins. So we have managed in fact, the market bounced back quite quickly for Prime. There was a bit of a dead cat bounce back soon after, and we managed, ironically, to sell a couple of the buildings back to the prove that we’d bought from them. That helped. And then we, we had a shop in Chichester where the tenant was Woolies went bust.

00:27:25:21 – 00:27:36:02
GUEST
We made it very quickly to boots, and we got a good uplift there, and we sold that, which helped stabilize the portfolio too. So we had some good asset management wins. Yeah. And that really kept the whole thing afloat and.

00:27:36:02 – 00:27:36:21
HOST
Gave confidence to the.

00:27:36:21 – 00:27:37:24
GUEST
Lenders.

00:27:38:01 – 00:27:43:19
HOST
Your partners that you could actually. Yeah. Get through this and and drive a bit of a return. Yes. And it was a multi sector.

00:27:43:21 – 00:27:45:21
GUEST
It was totally multi sector.

00:27:45:23 – 00:28:03:11
HOST
And what, what what would be multi-sector in those times is that office retail and industrial. Because I guess that’s still multi-sector now. But you know you’ve got all the alternatives becoming more and more mainstream I guess. Yeah. Just to really try and drive. What was mode sector, what were the kind of things you’re looking at? What was the return profile.

00:28:03:11 – 00:28:20:07
GUEST
Yeah, yeah, you’re quite right. It was, it was the the three main food groups as they were at the time. So it was mainly offices and retail. There had been some industrial, but it was quite a small part of the portfolio as it was in most portfolios in those days. We had some retail warehousing, which we did better than the high street.

00:28:20:07 – 00:28:43:12
GUEST
But the high street actually, in terms of occupationally held up better than it was any subsequent that we had the big retail crash in terms of rents, and that’s a thing. So we managed to get out of the retail before we got hit. By the by the problems that happened there from a rental perspective. And then, yeah, they have some offices, we do some office refurbish, some repositioning.

00:28:43:14 – 00:28:44:05
HOST
Yeah.

00:28:44:07 – 00:29:16:01
GUEST
But it was, it was, it was soul destroying in many ways at the time. And it also it did I think it’s fair to say it did suck energy away from the opportunity that presented itself. We were quite focused on patching up the problem assets, not focusing on. And that’s a lesson I think that’s come out of that in the term for today is whilst of course, and we’re very focused on looking after the stresses that occur in our portfolio, but but we can’t make it at the expense of new opportunities which are going to present themselves.

00:29:16:01 – 00:29:17:08
HOST
Balancing attack and defense.

00:29:17:08 – 00:29:19:00
GUEST
Exactly. Yeah.

00:29:19:02 – 00:29:31:24
HOST
And so was that a kind of 3 or 5 year business plan, portfolio fund duration? And then, you know, we involved we kind of raising the next one when you’re halfway through kind of the business plan or that. Yes.

00:29:32:01 – 00:29:34:21
GUEST
We could we were allowed to raise we were 75% invested.

00:29:35:00 – 00:29:37:10
HOST
Is that is that a CAC thing or.

00:29:37:12 – 00:29:49:02
GUEST
No. That’s typically in the fund documents. So that will be in the the limited partnership agreement. It will say your investors are happy for you to go on the road again. Once you’ve got to that level of, of committed capital.

00:29:49:02 – 00:29:54:06
HOST
And that’s either going back to the existing investors to, to also more comfortable going and raising from new or.

00:29:54:06 – 00:30:06:13
GUEST
Fresh life from an the the target. The ideal is to have 100% rehabs from your existing investors. Yeah. Ideally putting more money in. Yeah. And jobs done in the dream in a couple of months. And then you can move on 20% IRR.

00:30:06:13 – 00:30:09:15
HOST
Yeah exactly. Unfortunately for unfortunately.

00:30:09:15 – 00:30:25:04
GUEST
It doesn’t have to work out like that. Yeah. So but I think one of the legacies of raising capital through the GFC was that we’d had a hell of a lot of meetings that a lot of people had a great, contact base. And on the back of that, we didn’t need to retain a placement agent for our second fundraise.

00:30:25:09 – 00:30:29:09
HOST
Someone listening to this who doesn’t know what a placement agent is, can you just show them?

00:30:29:09 – 00:30:50:18
GUEST
Know a placement agent is someone who helps you. You raise the capital. So at the time, Credit Suisse had the marketing team. Yeah. And they subsequently broke up and became House file and became other other entities. Lazards leading one in the UK probably now. Yeah. So it’s very effective. Investment banker who has the relationships with the big global investors.

00:30:50:18 – 00:31:07:11
GUEST
Yeah. The limited partners LPs as we call them. Who they will say that this is a it’s a good fund. We’ve checked out. These guys are good. You should invest with them. And they run they manage the process to a certain extent to. Yeah, but they’re expensive. So if you can avoid paying management fees, then it’s better.

00:31:07:13 – 00:31:08:10
GUEST
Better for the manager.

00:31:08:14 – 00:31:24:02
HOST
So you spent a lot of time talking and building your I can see your relationships in networks with various LP is when it came to the second fund, was it a case of utilizing a placement agent for some for some capital raising, but also you had a lot of existing investors to re-up, and you could also leverage your own network as well.

00:31:24:04 – 00:31:54:00
GUEST
Not for the second fund, actually. Second fund where we did, have a break was getting support from two of the big consultants. So, rather than having presentation, we had Willis Towers Watson and Townsend or Aon actually, rather than insurance business. Well, they’re both, pension fund advisory businesses and insurance as well. So they have a big actuarial side, that advises pension funds on strategy.

00:31:54:02 – 00:32:10:00
GUEST
And we got rated by both of those entities, which meant they were comfortable advising their pension fund clients to come into our funds. So we picked up quite a lot of Australian superannuation funds off that. And also some, some quite big UK pension funds out of that process.

00:32:10:00 – 00:32:33:01
HOST
And that was for a a commingled fund vehicle. Yes. And did you have a preference for type of investors because at this stage in your work with high net worth into your investors pension fund capital, you know, you said AGW interest and were kind of active on another previous do. Did you have a preference for the the type of capital you wanted in that fund, or is it literally just when it off 3 or £400 million target?

00:32:33:01 – 00:32:36:19
HOST
And we’re not overly concerned by the make up of it.

00:32:36:21 – 00:32:59:15
GUEST
That, yes, to a certain extent it was more scale. So we wanted institutional investors with, with, you know, who could do 10 to 30 million ideally or. Yeah, 40, 50 million, ticket sizes into the fund and that that’s what we had. So we’ve always been predominantly pension fund investors. Yeah. And equally split between UK and Europe.

00:32:59:17 – 00:33:23:02
GUEST
US and Australia has been a typical make up of our mess. But it’s shifted latterly to be more European. In our most recent fundraises, and one of the changes we’ve had is with Australian investors who have both changed their template in terms of where they look to invest, because they’ve become very sensitive to feel out on their investments.

00:33:23:04 – 00:33:43:14
GUEST
So the private equity model doesn’t really fit with a lot of AustralianSuper at the moment. They’ve also consolidated. So they’ve become much bigger entities and therefore a relatively small country specific fund is not where they want to be deploying capital, because if you’re if you’re a hundred million check and you want to frame and empower Fund, you’re a third of the fund.

00:33:43:16 – 00:33:52:11
GUEST
And that is an uncomfortable place to be. So we’ve had that issue to a certain extent, which is which is why we’re looking to pivot the business at the moment away from that model.

00:33:52:11 – 00:34:08:15
HOST
But you’re not the only one who’s had that issue lot, a lot of other people have. And that’s where there’s been a demise of that kind of mid mid-cap size investment manager. Right. Because as you said, some of these super funds, you know, they want someone to go and deploy, a 100 million quick ticket sizes regularly. Yeah.

00:34:08:15 – 00:34:11:14
HOST
Because I’ve just got so much cash. Right. And that’s a bit of a challenge.

00:34:11:14 – 00:34:39:05
GUEST
It’s definitely a challenge. And there is also a limit to how big you want to be as a UK, any fund. So one is a cap and the other is, you know, you know when is too much of a floor and the other is too much of a cap. So the two things don’t quite reconcile. So we’re looking at changing to raising capital on a more thematic basis now and a more, sector specific thematic and a different, maybe make up of capital as well.

00:34:39:09 – 00:34:44:08
HOST
So is that this is under clear bell or rather Mount Granger, I don’t know.

00:34:44:09 – 00:34:45:13
GUEST
Yes. So, so yes.

00:34:45:13 – 00:34:52:00
HOST
It’s just making sure that we’ve got the distinction of whether Mount Grange pivoted into Clear Bell and what that. Yeah. Like and who is involved as well.

00:34:52:01 – 00:35:01:04
GUEST
So Martin Myers retired after our first fund. And so when we went to raise our second fund we changed from being marriage investment management to clever.

00:35:01:05 – 00:35:02:04
HOST
Got it.

00:35:02:06 – 00:35:06:19
GUEST
So funds two, three and four will be raised on the global umbrella.

00:35:06:21 – 00:35:11:18
HOST
And, and the partners are clear about who are those individuals within the business.

00:35:11:22 – 00:35:35:11
GUEST
So when, we made that change when Martin retired from the business, Nick Barry sounded on it and our finance director, Rob Mills and myself joined as partners, got it. So it became five partners in the business. Yeah. And we yeah, raise capital on that basis. And we now to today we now have four partners because Nick Barry retired from the partnership last year although he stayed on as a consultant.

00:35:35:14 – 00:35:36:16
HOST
Yeah.

00:35:36:17 – 00:35:39:01
GUEST
And with the four partners.

00:35:39:03 – 00:35:59:08
HOST
And so you touched on kind of raised four different vehicles. Have they all have they all been kind of maybe more. Yeah. Office industrial, logistics focused or have you kind of pivoted, the kind of the property type in the mix there? And how would you go about it? Because you come onto thematic investing as well, which is kind of what you’re looking at now.

00:35:59:08 – 00:36:07:10
HOST
I’m keen to see the evolution of how you got to that. Yeah. Decision to kind of maybe back certain thematics rather than kind of co-mingle type funds.

00:36:07:14 – 00:36:24:23
GUEST
I think for, for where we sit today, we have a clear advantage in terms of the business we are because even in the early Man Grange days, there was quite a big, focus on operational risk state. So Manish and Martin sort of business called Trillium in around about 98.

00:36:25:00 – 00:36:26:03
HOST
To, as Intel tell.

00:36:26:03 – 00:36:31:24
GUEST
You, as Intel chairman of Trillium. Yeah. So that was a property outsourcing business, but hugely operational.

00:36:32:01 – 00:36:34:07
HOST
They had like BT that’s.

00:36:34:09 – 00:36:36:17
GUEST
Where it’s sort of a really big government, contract.

00:36:36:17 – 00:36:38:03
HOST
That’s right. And the normal thing.

00:36:38:03 – 00:36:42:00
GUEST
Yes. And then picked up BT and actually Royal Mail I think went to meet, which was a competitor.

00:36:42:00 – 00:36:47:16
HOST
Yes. Yeah. You all right? I was thinking Duncan Jarvis. Oh yes. Yeah. Clever. Yes. He was at.

00:36:47:18 – 00:36:48:12
GUEST
Duncan. Yes. It was.

00:36:48:12 – 00:36:49:13
HOST
Amazing. Yeah. Sorry. Yeah.

00:36:49:14 – 00:37:11:07
GUEST
Yeah, exactly. So that was an operation. Businesses then and again prickly about three matters. Investor manager Manish was on the board of I think he was chairman of NCP car parks. So again another real estate operating business bought in by Sylvan got who bought that. And Trillium was backed by Goldman Sachs and manages Martin’s time.

00:37:11:07 – 00:37:31:01
GUEST
So we had that operational background. And right from fund one clear out, we invested in a hotel business, a budget hotel business. It was called Tune Hotels, which was a which was a very successful investment. We sell that to Wellcome Trust, who’ve just recently exited again, setting it as point A hotels to trust in capital. And so it’s gone on to be a really strong, really strong business.

00:37:31:03 – 00:37:46:05
GUEST
So we’ve always invested in both. That’s an operational real estate side of the business that we that we are comfortable with and we like and we’ve, you know, made good money in in the past. So I think that sets us up well for what we’re trying to do today and also where the capital is today, what the capital wants to do.

00:37:46:08 – 00:38:03:04
HOST
Yeah, I was going to say I people listening to this, you haven’t heard operational real estate is a family living under a rock. But for those who are living under a rock don’t know what operational real estate it’s it’s a key buzzword. Yes, it has been for a little while. What is operation real estate and why is that different to traditional real estate investment management?

00:38:03:06 – 00:38:24:18
GUEST
Well, I, just come off a call actually, with a investor of ours about a platform we’re looking to set up in the student housing work call Casa, which is Claire Bell. Affordable student accommodation, also home in Spanish. So. So it’s a it’s a name that we like and we’re marketing it. And one of the key issues we looked at was the operational side of it.

00:38:24:18 – 00:38:46:01
GUEST
So running student housing is a good example. So we charge students a weekly rent, which they pay on a 41 week or a 51 week term. From that income, we then have to pay a number of costs. So it’s the cost of operating that as an operational cost to produce the real estate income, I think is how I would define it.

00:38:46:02 – 00:39:09:15
GUEST
Yeah. And it applies to most of the bed sectors, most living sectors, it applies to self storage. It applies to other, other spaces that are growing fast. And it’s at one point we call it customer focused real estate, or real estate as a service. Yeah. So it is about, delivering the property assets in a way that the customers really want it to be live.

00:39:09:15 – 00:39:15:18
GUEST
And that is one price for the whole thing and how it’s run, how it’s operated. That’s someone else’s problem. That’s a landlord’s problem. That’s not our problem.

00:39:15:18 – 00:39:21:20
HOST
Yeah. But typically real estate investors would buy the real estate and then an operator would operate it, but.

00:39:21:22 – 00:39:28:20
GUEST
They would have a lease on a free terms. Yeah. Which would mean all they got was for rent checks a year. And someone else can do with all the happy with all the hassle.

00:39:28:20 – 00:39:50:19
HOST
But now increasingly so real estate traditional do they invest investors are looking to own operating businesses as well, and capture what capital and income and the upside from both sides, right. Yes. But it’s a slightly different mindset. What’s the risk element to owning operating businesses. So you I guess you have to how do you get your head around that and how do you set that up properly.

00:39:50:21 – 00:40:12:11
GUEST
Well, it’s a good question. It’s about the people really I think that’s the key is do you have the right people running it who you trust? And it’s about creating the right alignment of interest. So those people have to have skin in the game if they are going to be responsible for, for running something prudently and not letting cost get out of control and maximizing the NOI.

00:40:12:11 – 00:40:29:19
GUEST
And that’s the key word is what is your net operating income out of your operation? Going to say that you have to clearly have the right people operating it? Yeah. And I think that’s what we’ve been good at over the years, identifying the right teams and the right people to, to produce the, the, the right net returns.

00:40:29:21 – 00:40:39:21
GUEST
And point out hotels is a good example. So I said that’s gone on to, to to do really well for. Yeah subsequently. And it’s always good to see deals perform strongly for people to do something to.

00:40:39:23 – 00:40:57:16
HOST
So management C has got had a lot of experience in terms of the operational real estate piece. And you’ve obviously done done that as well. Moving on to the other themes, and you’ve obviously identified student accommodation with Casa as a as a clear interest. Now what what are the other areas, that you’re seeing? Are interesting in the market?

00:40:57:18 – 00:41:16:19
GUEST
A couple of things before I answer that question. One is it’s fair to say that Rob Mills is our it’s my partner who really focuses on running the operational businesses. Yeah. So day to day manages more for Chairman Rowe. Okay. And Mills is the guy who who’s embedded the operated businesses. Yeah. And really is the expert. He comes from an accounting background.

00:41:16:20 – 00:41:41:05
GUEST
Yeah. As well as private equity. So. So that plays to his skill set. Got it. And, before I move on to the other things. Yeah. Just want to just have a little bit of a promotion on our student housing bubble because we’re really excited about the opportunity of people looking at student and student has great, sort of features in a way, in that it’s two very important things for the moment is that it does not depend on GDP growth to perform.

00:41:41:07 – 00:42:03:11
GUEST
Yeah. In fact, there’s almost a reverse correlation in some cases in terms of student numbers. And it also is offers inflation protection because you put your rents up every year and people are customers are comfortable, well comfortable as they can be with those costs going up. Yeah. But so that’s the sort of the macro. But our real focus is on providing what we think we call affordable student accommodation.

00:42:03:13 – 00:42:20:14
GUEST
And we think that this is a really interesting space because we’re, we’re able to buy at about 35% for replacement cost. So it’s very difficult to increase the supply of that sort of space. And at that level, we can afford to give it a decent refurb. Yeah. To bring it up to standard from an ESG perspective, from an EPC perspective.

00:42:20:14 – 00:42:42:24
GUEST
Yeah. But also still that those rooms out at the bottom quartile rents in any given market. And that’s where we see the strongest growth in demand coming from is students focused on affordability. Obviously the cost of living crisis. And everyone is looking at affordability to a certain extent. But we are also seeing increasing pushes from universities for widening participation.

00:42:43:04 – 00:43:10:12
GUEST
So more and more students coming from low income households. And we’re seeing a shift in our overseas student population away from relatively prosperous EU students and Chinese students to much more budget sensitive Indian students and Nigerian students. So African students and what have you. So we see both restricted supply because you just can’t build any more space at that price point, and growing demand in this affordable space.

00:43:10:12 – 00:43:23:01
GUEST
And we also see there’s an ESG benefit to providing affordable accommodation. It’s a social there’s a social plus to what we’re doing, which we think is appealing both to us and also to investors.

00:43:23:01 – 00:43:39:14
HOST
So a, a student accommodation, investment agent listening to this. What what’s the kind of criteria, what kind of things are you looking at? And are you buying kind of old blocks that you can kind of refurbish? Bring up, bring it up to speed, you know, but save kind of knocking it down completely and saving a lot of carbon.

00:43:39:19 – 00:43:41:09
HOST
What, what kind of. So.

00:43:41:11 – 00:44:02:17
GUEST
So, so we’re looking for well-located. Yeah. A first, second generation student accommodation that needs CapEx. Got it. So that’s typically why someone will sell it, those sort of price points, because they don’t have the free capital themselves to invest in it. And everything needs investment. And EPCs a big driver to that. Yeah. We are not 100% focused on Russell Group university towns as well.

00:44:02:17 – 00:44:26:19
GUEST
We like the former polytechnics the more vocational universities because we think that’s where student demand is, is growing, because people are more likely to get a job offer than doing a a, an arts degree, for instance. Yeah. So, location agnostic. But there’s got to be a good story in terms of the local supply demand dynamic and the viability of those individual universities as well.

00:44:26:21 – 00:44:37:15
GUEST
Because some are not as strong as others. So it has to have a viable university, the right price point for us to come in and let out to the right level to, to a area where there’s demand.

00:44:37:17 – 00:45:03:07
HOST
How how does it work in terms of setting and picking these themes and strategies? Yeah. How partners and investment, not whole teams sit together and go, this, this is an idea or this is what we’re reading or this is what we’re seeing or where do you get these bits of inspiration from, and how does it evolve from some ideas to an actual strategy, that you go and talk to investors and raise capital against?

00:45:03:09 – 00:45:25:20
GUEST
That’s a good question. I think clearly we all have a view we’re very keen to hear from the younger people in the office, because I’m 50 something now and my other partners are 40 and 60. Yeah. So we’re not the ones that are determining what is going to grow in the future. So it’s about it’s about hearing what people in the office are experiencing.

00:45:25:20 – 00:45:45:23
GUEST
Also, my kids are all been through universities and are not trying to find flats in London. That’s another area. Yeah. You know where we could talk about the growth in rents. So it’s about being aware of the macro, the key secular drivers, the shifts in behavior. Yeah. But then it’s also about combining that with finding the right people.

00:45:46:00 – 00:46:10:07
GUEST
So, so we’ve sometimes gone out and if you can find the right team then to deliver that, or we see a lot of teams and we say no to ten, and then the 11th will say, actually, that is in a sector that we’re interested in. And that’s happened with student housing. That’s also another one that we’re working on at the moment, which is this is called Trade Stars, which has come out, which provides micro fulfillment in zone two London.

00:46:10:09 – 00:46:30:24
GUEST
So it’s microphone and studio space principally targeted at internet retailers. But actually these units also appeal to to others, as we’re discovering, as we’re launching our first site in Hackney at the moment. And that was partly led by the team who came to us. They’d had a very strong track record in dark kitchens. Yeah. Built up a good business at exited that and they said, this is the next idea we’d like.

00:46:30:24 – 00:46:51:07
GUEST
And we’ve been trying to get into self storage for a long time, which is huge, huge, right. We’d identify that as a real area. We’ve been through three different potential partners to try to get the right to get to try to find the right thing, the right structure, the right way of accessing the market. And we’d failed. Then this came along and this wasn’t quite self storage, but it had it had links.

00:46:51:07 – 00:47:02:13
GUEST
It was it was a sort of if Big Yellow offered a we were rapper. It it’s what you would end up with. So not that we were necessarily somebody you want to be advertising right. Yeah.

00:47:02:15 – 00:47:03:20
HOST
But but it’s, it’s that idea but.

00:47:03:20 – 00:47:21:17
GUEST
It’s that it, it’s that sort of slightly sort of, genre defining, you know, sector defined, niche define defining rather than defining and to create a, you know, an area which is a little bit of storage because we offer goods in goods out. So you don’t have to be there when you have deliveries and you can see things going out.

00:47:21:17 – 00:47:35:02
GUEST
But we also have podcasting rooms provided to people, a photographic space. So they can, take pictures and, of what they’re selling and provide, you know, when it gets too much for the spare room and you want to move out, then that’s what we’re offering.

00:47:35:04 – 00:47:58:14
HOST
Was it makes complete sense, because I sat down actually last week with the fund manager who’s, who’s doing the self self storage. And we were just talking about the broader economy as well. And so self storage is typically been a defensive asset class death displacement divorce you know people kind of need storage. But he said via Instagram and TikTok, you know these influencers selling perfume, you know, making millions of pounds a year.

00:47:58:15 – 00:48:16:06
HOST
They are the kind of people who need the space that you’ve just spoken about. They get their shipment in of product in their parents house or their own flat, and it gets too much. And actually they need somewhere where they can serve a day or weeks notice, or take up space very quickly, very flexibly. And that, that completely makes sense.

00:48:16:08 – 00:48:19:17
GUEST
Because that’s like what we’re offering. But also and I don’t want to sound too we work.

00:48:19:18 – 00:48:20:05
HOST
Yeah, yeah.

00:48:20:07 – 00:48:39:15
GUEST
But there’s also a community aspect. So there is a benefit from not only providing the right sort of space, but also being located next to other people, having, you know, a coffee space and breakout space with other people running similar businesses where you can interact and you can talk and share, you know, lessons and, and advice manufacturers.

00:48:39:18 – 00:48:40:24
HOST
Yeah. And all of that.

00:48:41:00 – 00:48:42:11
GUEST
Yes. And fascinating. Yeah.

00:48:42:15 – 00:48:51:24
HOST
So it’s like that merge of like office industrial, you know, internet, you know, piece all kind of converging exactly in one.

00:48:52:02 – 00:49:10:19
GUEST
Yeah. So it’s very interesting. We’ve, committed so amount of capital from our fourth fund into the venture. We are talking in advanced to, to to other investors coming alongside the fund capital to, to allow us to grow it, but that there is a, I think a lot of investors, as you know, a risk off at the moment.

00:49:10:24 – 00:49:28:11
GUEST
So people are saying, well, come back to us in two years time when you prove the concept or two years time and you prove the concept. So we think we can get great returns. Now at the higher risk stage. But we will look to recapitalize that as we’ve proved the concept and bring in a lower cost of capital in due course, and look to grow that as another platform going forward.

00:49:28:13 – 00:49:32:18
HOST
And are there any other kind of themes you’ve identified without giving away everything? Yeah, well, one.

00:49:32:18 – 00:49:54:06
GUEST
We’re working on and I know it’s a space that you’ve been looking at a lot, is a single family housing. Yeah. We’ve, I suppose struggled, in the, say not previous space in the BTR space. We wouldn’t we were probably too cautious in terms of the returns we underwrote and said, you know, for development risk, that’s just not enough.

00:49:54:10 – 00:50:12:09
GUEST
Yeah. I think that those returns have come through because we’ve seen quite a marked yield compression over the period of years. So, so we, we feel we slightly missed out on, on the rental space. But we think single family housing is an interesting one to look at because it’s probably the next area, less institutional.

00:50:12:14 – 00:50:36:12
GUEST
And that’s what gives us an opportunity to get in a bit earlier. We own a business called Spring Move, which is in the quick sell residential business. This is owned by our third fund. So it’s been like we buy any carcass for houses, which makes them a little bit flippant, but what it, the service it provides is typically for people moving into retirement accommodation.

00:50:36:14 – 00:50:57:11
GUEST
They will go to their retirement developer and retirement very often the part exchange deal on their family house in exchange for a new apartment and we will fulfill that the part exchange, part of that process, and we will buy it at a discount to market, often topped up by the retirement developer. So we have this business and it’s growing.

00:50:57:13 – 00:51:21:13
GUEST
Let’s it’s been a challenging market for it. It’s well positioned. We think, going forward. But more importantly, we have a platform that has residential coverage around the whole country. So we think that might be a channel for us to get into single family housing. And that’s one thing we’re exploring. Another ways as well. And the timing I think is interesting because more house builders are feeling the pinch.

00:51:21:13 – 00:51:31:10
GUEST
Yeah, clearly I wouldn’t say it’s distressed, but the stress around. Yeah. And I think that’s something we can take advantage of and why it might be interesting time to get into that market.

00:51:31:12 – 00:51:48:15
HOST
The we buy any house models interesting though. And I get get it completely. But you’re not going to be buying you know 5 million pound house and then a 200 K house. There must be a strategy there in terms of the types of yes houses and and using, you know, curating a portfolio of statements because I guess the exit for you is amalgamating it all.

00:51:48:15 – 00:51:52:21
HOST
And then at a premium selling it on someone else. Right. Where is that located and how do you manage that.

00:51:52:23 – 00:52:12:08
GUEST
So I think it’s important to, to, to separate the strategy that spring move has at the moment, which is, yeah, within that quick sell residential market and how we might use that platform going forward. And I think the focus on single family is much more on new build. Got it. And acquiring new ones at a discount because developer needs liquidity fund.

00:52:12:10 – 00:52:25:00
GUEST
And building up a portfolio that way of that that way. But we have it means we have the feet on the ground and we have the pricing expertise and we have the management capability. Yeah. In a platform which we already control.

00:52:25:02 – 00:52:43:12
HOST
How does one, become so flexible? You know, building, you know, years ago, instead of set up a business, it’s kind of an office, industrial, retail. And now it’s, as you said, the kind of thematic operational real estate in kind of sectors that you probably wouldn’t even touch years ago. Whether you had an understanding, I guess the business plans evolve.

00:52:43:12 – 00:52:55:21
HOST
How how have you been able sort of pivot and bring investors on the journey and bring the team on the journey and bring in new skills to kind of enable you to constantly evolve and be front of mind and best in class.

00:52:55:23 – 00:53:03:11
GUEST
Well, I think that there are some two parts that because we haven’t completely moved away from all the traditional food groups.

00:53:03:11 – 00:53:03:18
HOST
Yeah.

00:53:03:21 – 00:53:25:00
GUEST
So so we in fact, we in our third fund, which is the last one that’s fully deployed, is now exiting. We’re 50% logistics in that fund. So it’s always been around about a third of each fund has been on the operational side of things. So it’s about expanding that so that for the for the current circumstances. But the team are fully engaged.

00:53:25:00 – 00:53:48:21
GUEST
So I’ll head of asset management Alice Murray for instance, sits in on the asset management and the board meetings for the, the, the, the micro fulfillment business. Yeah. Because it’s useful to have someone with a property background when you’re buying up. We bought a long list from City Corporation in Islington. Yeah. To have someone who understands the real estate, because that’s what our partners don’t really have.

00:53:48:22 – 00:54:05:15
GUEST
They know how to how to run the operations side of things, but they don’t have the real estate background. So we’ve engaged the asset management department on, on that sort of and from that sort of perspective, and our analysts, which is a big part of business, are totally flexible. They just want to be involved in and deals.

00:54:05:15 – 00:54:27:12
GUEST
Yeah. And actually the complexity and the challenges that come through from operation side a very interesting from that perspective. But we’re still doing, we, we bought the logistics portfolio recently. So we’re still, we still focused on that side of things. And we’re still looking at an opportunity to come back into London offices at the right time.

00:54:27:14 – 00:54:50:01
GUEST
So so we’re not you know, walking away from that now, but it’s just at the moment. Yeah. The capital and, we think the best occupational prospects are within. Yeah. This space because. We’re in a really challenging time. And I think, you know, you go back to talk about what we learned from experience, but what, what we, what we’ve never experienced before.

00:54:50:03 – 00:55:11:07
GUEST
So that I can remember, is a period we’ve had such flat GDP growth for so long. And the prospects as far as most competitors can see going forwards look pretty grim, too. Yeah. And with that GDP growth and on top of all the structural issues that are going on, for instance, in the office world, you know, it’s quite difficult to see how you can really get performance.

00:55:11:10 – 00:55:34:21
GUEST
But then conversely, if everyone’s saying it’s never going to perform again, yeah. Then something like London offices could become an interesting cycle, particularly when we’re seeing some stress coming through from the banking sector and refinances and and a lack of capital coming in. So, so that’s I don’t think we’d want to totally write everything off, because I think that’s when you should be buying is when you think everything’s written off.

00:55:34:21 – 00:55:42:17
GUEST
So you can’t all be pro nickel. Yeah. But you’ve also got to have an eye on the, the consequent opportunities that might present themselves.

00:55:42:19 – 00:55:56:14
HOST
Well, what are some of your learnings of building high performing teams, hiring top performers? You, just in terms of insights, in terms of what, what do you kind of look for and what distinguishes maybe someone who is a high performer from someone who isn’t.

00:55:56:16 – 00:56:15:13
GUEST
It’s difficult. I’m I’m not. I defer to you to pick you on this one. I’m not a very good into you. So I, I, you obviously look at CVS and I think have a clear idea of what you’re looking for. I think it’s, I would say a good starting point. Yeah. And I tend to decide within about five minutes of meeting someone whether they’re there right or not.

00:56:15:13 – 00:56:20:18
GUEST
And you talk about Duncan Jarvis earlier. I mean, I knew instantly that he was just the person we needed within the team and.

00:56:20:18 – 00:56:25:00
HOST
How he was, what separated him from the four that came to the door before him.

00:56:25:02 – 00:56:32:05
GUEST
He was punchy, he was hungry, and it just came across so quickly. And we needed someone in that team who would bring that.

00:56:32:07 – 00:56:32:24
HOST
The energy, that.

00:56:33:00 – 00:56:54:03
GUEST
Energy and the hunger. And I think particularly on on the asset management side, but I think on all sides of the business, I think one thing you can’t teach people is that hunger. I mean, you can teach people other things, but people who, who, who get out of bed in the morning because they want to do a deal that someone come from an agency background, you know, that that is something that you either have or you don’t have.

00:56:54:08 – 00:56:55:09
HOST
So it’s the behaviors.

00:56:55:14 – 00:57:14:18
GUEST
And it’s that sort of and a lot of times when I talk to interview people for asset management jobs or analyst jobs, particularly asset managers, really I talk about I want to know about the deals they’ve done. You know, where we have crossover, where we’ve, you know, common ground. And that’s obviously a key part is finding common ground when you’re trying to connect with someone.

00:57:14:18 – 00:57:19:15
GUEST
But I want to hear how they talk about deals and things like that.

00:57:19:15 – 00:57:35:07
HOST
To check their eyes, see if they light up. Yes. The impact and everything that they did. Yeah. Interesting. So, what are you most excited about at the moment as we sit here kind of towards the end of August 2023, kind of looking ahead, I know we touched on some of these themes and strategies. You’re kind of keeping an eye on.

00:57:35:07 – 00:57:41:01
HOST
What are you most excited about? From a real estate investment management perspective right now?

00:57:41:03 – 00:58:03:04
GUEST
Well, I’m very excited tonight, and I’ve probably talk about this too much already, but I student housing, I think I think that is is where we between now and Christmas. Yeah. Where we expect to to hopefully to, to close in on investment partner. Capital partner. Yeah ideally close capital partner. And we’ve got some quite advanced discussions.

00:58:03:06 – 00:58:13:21
GUEST
Whether we go down the, the single investor route, or club deal. Yeah. I think that’s much more likely than going down the fund route at the moment. I think it would just take too long to pull a fund together.

00:58:13:23 – 00:58:23:11
HOST
And a fund would be co-mingle fund dedicate to it with the close down to do it. And a club deal is 3 or 4. Yeah. Investors all aligned similar lots let’s say about a check sizes. They would put it I think.

00:58:23:11 – 00:58:43:08
GUEST
Probably in an ideal world you know there would be balanced. But the key difference as well is that the club deal would not give us complete discretion as an investment manager. So the Co-Mingle fund has the benefit of us being in complete control. Got it. Whereas we’d be working in partnership much more with the investors. Yeah, but I think that’s just where the market is today.

00:58:43:10 – 00:58:47:12
HOST
Where does it come to when you’ve got a single investor, you know, in terms of calling those shots?

00:58:47:12 – 00:58:49:19
GUEST
Well I think then you’re you’re you’re working for them, right?

00:58:49:21 – 00:58:51:19
HOST
Yeah.

00:58:51:21 – 00:59:06:09
GUEST
Clearly. So I think that that, that, that becomes a more dominant position. Yeah. But that might be a trade off. We accept in order to raise a capital very quickly and be able to deploy it quickly and then be able to, to move on to the next phase of that deal and move on to, to other deals.

00:59:06:09 – 00:59:26:00
GUEST
So it’s a trade off, which we’ll have to consider carefully over the course of the next couple of months. But I think that’s a that’s a big focus for us. The other area where I, where I am excited is in small logistics deals. So we bought a portfolio, from Palace Capital. The. Oh yeah, the three, which is Neil Sinclair’s.

00:59:26:04 – 00:59:26:13
HOST
I’m sure it.

00:59:26:15 – 00:59:27:15
GUEST
Was Neil Sinclair.

00:59:27:15 – 00:59:29:19
HOST
Yeah. It was, yeah, it was.

00:59:29:21 – 00:59:42:21
GUEST
I mean, they are selling quite lots of them. It’s, it’s it’s in the public domain. And we managed to, to buy all their industrials, in a sort of off market transaction. I say a sort of because a couple of buildings had to be marketed, but we managed to, to, to do deal on, on the whole lot.

00:59:42:23 – 01:00:02:04
GUEST
Yeah. So it’s about 34 million. So not a huge deal. But it gives us a great platform now to, to add to it. So we’ve got debt in place from Aberdeen on a pretty competitive terms. With a it’s a, it’s an accordion facility so we can expand it as we find more deals. So we’re keen to find an equity partner to come in alongside us and to grow the provider.

01:00:02:04 – 01:00:19:22
GUEST
Because to answer your question about what I think is exciting in the next three months, we’re seeing quite a lot of smaller industrial deals. So in the 5 to 10 million pound bracket that just are not finding buyers at the moment, we’ve seen pricing without and we’re seeing deals get to a level that we haven’t seen for some time.

01:00:19:22 – 01:00:33:08
GUEST
So I mean, we’ve already obviously seen a 25% correction. Yeah. In the last 15 months in the space. But I think we’re now able to pick off individually. Now we’ve got the seed portfolio. We can bolt on some really quite interesting deals because.

01:00:33:08 – 01:00:50:11
HOST
That’s typically more operationally intensive. Right. The smaller deals, which are typically institutional investors wouldn’t touch because it’s too granular. Is it getting a little bit too toppy for high net worths or small codes that would ordinarily buy those kind of deals? Or they don’t want to go near it just because of the operational challenges.

01:00:50:11 – 01:01:07:00
GUEST
I think I was having problems with. Well, everyone is worried. About what? Well, you know, I think it’s easier to, to not buy anything than to buy something at the moment. Yeah, I think that is challenging on the smaller deals. And I think the smaller institutions that would be in that space typically as well are out of that space.

01:01:07:02 – 01:01:26:15
GUEST
So that there’s a distinct lack of buyers. And it’s something we’ve, we’ve done a number of times now, which is build up portfolios on a granular basis. And we’ve exited three historically to Blackstone Logic Core and a mile away, we’ve actually won two Threadneedle. So it’s a it’s a strategy that worked for us. But in the past.

01:01:26:15 – 01:01:46:22
GUEST
And we think we can get out the scale. And we’re confident long term in the dynamics in that in that market we’re buying below replacement cost. Yeah. So supply is not going to really run away with itself. Of that that particular price point and we think it’s attractive. There’s still some good reversions to go for. So that, that is and I’ve, I’ve left the team.

01:01:46:24 – 01:01:53:22
GUEST
Fact is fine tuning a joint venture paper at the moment, which we’re preparing to, to to work on finding the right capital partner.

01:01:54:00 – 01:02:12:02
HOST
Very interesting. So look, as we, as we draw to a close and mindful of time, a question that I ask everyone on the podcast is, and I know this might catch you off guard, is if I was to give you 500 million pounds of equity, who are the people? What property and which place would you look to deploy that?

01:02:12:04 – 01:02:27:15
GUEST
Good question. Well, and I know you gave me time and I and I did, think, well, but it’s obvious I’m going to we’ll put money in our casa student housing and put money in logistics. I do think that that London offices is a good play again is an interesting.

01:02:27:17 – 01:02:28:18
HOST
Super prime.

01:02:28:20 – 01:02:55:23
GUEST
Super super fund is held up better than than we anticipate. We, have invested in a couple of our funds, a French family office, very established traditional owner of a lots of super prime offices in Paris. Yeah. Want to buy the same in London? And we’ve looked at a couple, but they’ve they just haven’t softened that much. So there’s a building in St James’s Street, 55 going through it to be able to run about 3.5%, which okay, is off a bit, but it’s still quite a strong price.

01:02:56:00 – 01:03:11:22
GUEST
And so but I think just off super prime and I think where you have more transitional to where you have tenants coming out or, you know, tenants not renewing debt coming up, then I think we’ll see some quite big discounts. So I think I’ll go a little bit further at risk. But I think more core plus than value add.

01:03:11:23 – 01:03:33:11
GUEST
Yeah. So in terms of the pace of the final price, and I know this is a bit less so because I have absolutely no experience there at all. But I think someone like Ponant, because I mentioned earlier, I’m, I’m concerned about the low growth prospects for the UK generally. And I think over the last ten years, UK has grown half a percent per annum.

01:03:33:11 – 01:03:54:00
GUEST
GDP in Poland is growing at 3.5% per annum. So there does seem to be English builders going out and working in Warsaw. Yeah. And I think, I think there are real problems where we take liquidity or relative liquidity risk it for granted in this country. And I know that if you go to a lot of other countries, it’s much harder to sell, takes much longer.

01:03:54:02 – 01:04:04:17
GUEST
And I think if you can get comfortable liquidity, I think just to buy, invest in a time where you see growth. And I think we’ve long debated whether we should be more active, which we should look to do something in Europe.

01:04:04:20 – 01:04:06:15
HOST
I was going to say in the UK.

01:04:06:21 – 01:04:07:16
GUEST
We’re totally UK.

01:04:07:17 – 01:04:13:21
HOST
That’s the question I was going to ask you. Was that a conscious decision rather than, expanding into Europe?

01:04:13:23 – 01:04:36:21
GUEST
It has been a conscious decision, but we talked earlier about how the model is changing, or rather, our old model. Yeah, is no longer in demand to the stent. It was previously and part of that is and we’ve we’ve talked to various people over the years about potentially joint venturing or them investing in us to invest in Europe or partnering with someone who already exists.

01:04:36:23 – 01:04:45:10
GUEST
So it’s definitely something that is there under consideration. It’s not something where actually position, but we have a couple of irons in the fire.

01:04:45:12 – 01:04:52:24
HOST
The remit of a of a property entrepreneur like yourself in the world of not to look at your option is not to consider it, and not to look at where returns and potential growth could come as well.

01:04:52:24 – 01:05:00:21
GUEST
But I quite fancy, and I’ve always quite fancied Eastern Europe or Central Europe, because I think, I don’t think Germany’s got to be greater than we’ve given Ukraine.

01:05:00:21 – 01:05:01:21
HOST
And well.

01:05:02:00 – 01:05:26:16
GUEST
Yes. And I did think about that. I think even given Ukraine, maybe that’s the time. Interesting entry point. I’m certainly wouldn’t invest in Ukraine itself. Right. And I wouldn’t invest in Belarus. But I do think I as I said, I think Poland, is quite an interesting place to do. It’s growing fast. Yeah. Is, is, I think relatively strong regulatory on a relative basis.

01:05:26:16 – 01:05:39:01
GUEST
I think, yeah, the relative framework is better there than some other countries in Europe. And I think that might be a new space. I think going any further afield than that would be, would be a challenge.

01:05:39:03 – 01:05:59:02
HOST
And how about the people part? And of course, you can have your amazing team of 30 on a clear bell. Yeah. You’re clearly very well networked and very well known in developing as you’ve kind of come through the ranks with you who are doing amazing things across the industry. Would you grab any of those on the journey to, to help you kind of build a deploy this capital into those various different kind of places and, projects?

01:05:59:03 – 01:06:31:12
GUEST
I’d take all of them. I and I’m joking apart, we we’ve talked about this recently. We’ve, had a few changes in line up, personnel, and sadly, forth on response success, as we hope to we had to make a couple redundancies, which is obviously very sad because we work with people for a long time, but it does mean that we have a very lean, focused, capable team, and we’re very comfortable with where they sit at the moment and the, the prospects within that.

01:06:31:14 – 01:06:55:12
GUEST
I think the other thing that we, we are open to is we’ve got a big platform, we’ve got the capability to take on more entrepreneurs. So we’ve had a couple of conversations with people to come in and to, to, to scout to, to use what we have come in with a great idea, look great for management idea, with great capital but need the platform around them.

01:06:55:17 – 01:07:21:12
GUEST
And that’s something. So those are the people that I’m most interested really in bolting on at the moment. And it might be one of the places that I’ve already talked about in terms of deploying, but it might be something totally different. So I think that is something that is that I think one of my projects between now and the end of the year is to to work a little bit harder on that as to who is up, who are the the next generation of entrepreneurs that we can we can team up with.

01:07:21:15 – 01:07:22:02
HOST
And tap.

01:07:22:02 – 01:07:30:16
GUEST
Into, tap into. We can offer a lot in terms of experience and support. What can they offer in terms of energy and ideas?

01:07:30:18 – 01:07:42:16
HOST
Well, yeah, I’m doing it. As I said, I’m doing a search at the moment for similar business that’s been more office focused. It’s got a lot of capital behind them. And actually we’re retained on a search to find them, someone to come and head up their living platform. So, yeah, that’s on see kind of click yes find.

01:07:42:16 – 01:07:58:10
HOST
But I guess for you, you’re, you’re a little bit more open to ideas in terms of what that might kind of look like, in terms of kind of area or niche or something. Yes. And get and they can get the, the, the backing and the benefit and the resources that you and the team have been placing and deploy and, and build a business within a business, as it were.

01:07:58:12 – 01:08:00:15
GUEST
Yeah. Maybe that’s something that you can help us with.

01:08:00:17 – 01:08:22:15
HOST
We’ll say, well, look, Rob, thank you so much for, for for coming on the People Property Place podcast. I think, you know, a key thing that I’ve certainly taken away from here is just like the value of relationships, long term thinking, you know, being able to kind of reinvent and pivot and learn from, certain situations and, yeah, constantly looking to kind of improve and capitalize on the opportunities ahead of.

01:08:22:17 – 01:08:31:10
HOST
So, thank you so much for joining me. I’m sure that everyone listening is about an awful lot as well, I certainly have I’m looking forward seeing what you and the team going to do with that.

01:08:31:10 – 01:08:32:09
GUEST
Matt, thanks for having me.

01:08:32:15 – 01:08:57:24
HOST
Not at all. Cheers. Thanks. Thanks for listening to this episode of the People Property Pledge podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of guests we should get on the podcast or areas of the market.

01:08:57:24 – 01:09:25:09
HOST
We should explore further. So do drop me a message. The People Place podcast is powered by Rob for the team recruit, experience, talent for investors, owners, developers and operators. So if you’re considering your career options at the moment or looking to attract top talent to work for you. Head over to the website WW dot Rock for.com, where you can find a wealth of research to and search.

01:09:25:10 – 01:09:28:16
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:00:01 – 00:00:12:24
GUEST
We’d always think of it like you’re climbing a mountain. So I’d always think of, you know, you’re climbing a mountain, you’ve got safety ropes, and I’m kind of behind you. And I got you and you, you know, you can go off and do your tasks.

00:00:12:24 – 00:00:26:11
GUEST
This someone that works in our team or my team, and I’m always there behind you. But I want you to go first. And I always think of it is every time you take another step up the mountain, you kind of let go of the rope a bit. But it’s okay, because I’m.

00:00:26:11 – 00:00:28:18
GUEST
Always going to be behind you.

00:00:28:20 – 00:01:04:21
GUEST
What we realize now is that the kind of future of the workplace, whether it be lifesize or in our face, is that they’re very multi-generational. They are neurodiverse. They want, you know, physically, and emotionally supportive workspaces that are digitally connected. They have concerns around planetary health and sustainability. They are looking for authenticity and transparency.

00:01:04:23 – 00:01:28:07
HOST
Welcome to the people property Place podcast. I’m really excited to have Claire Dore, head of asset Management at Stanhope, on the podcast today. But before we get into this episode, I just wanted to thank each and every one of you who’s tuned in, listened to the podcast, sent me messages on LinkedIn, messages, the support and thanks and, recommendations for which guests we should have on the show.

00:01:28:08 – 00:01:49:02
HOST
It’s, it’s been really, really humbling. And, we’re early on the journey. I think we’ve released about 35 episodes as of today. But we’ve got grand plans to expand the podcast and bring further guests onto the show. So, if you haven’t already, please do, like, subscribe or send it to a colleague. It means, an awful lot.

00:01:49:04 – 00:02:12:04
HOST
So as I said today on the podcast, we are joined by Claire Dorr, head of asset management at Stanhope. Claire joined Stanhope in September 2018 from Grosvenor Britain and Ireland, where she led the asset management team for the Belgravia portfolio at Stan Hope. She leads the asset management team, which is responsible for a portfolio of just under 6,000,000 square foot and 4 billion of assets under management.

00:02:12:05 – 00:02:22:14
HOST
Absolutely massive. And as well as her day job, Claire is also a mentor for the Stan Hope backed initiative Mentoring Circle. Claire, welcome to the podcast.

00:02:22:14 – 00:02:25:02
GUEST
Thank you for having me. So real.

00:02:25:07 – 00:02:37:00
HOST
Not at all. Well, it’s, Yeah, it’s an episode that I’m actually really, really looking forward to. But I guess a place that we always start these conversations is how how did you get into real estate and why real estate?

00:02:37:02 – 00:03:05:09
GUEST
So way back when, let’s give you all of my history thoughts. I thought I wanted to be a geography teacher, actually. So property real estate was never, ever on the cards. And then, probably the moment of serendipity and probably very fortunately, I got terrible predicted. Great. Whereby my Italian teacher during my A-levels predicted me a you which, by the way, math is a is a complete fail.

00:03:05:12 – 00:03:06:08
HOST
Okay. That. Yeah. That is

00:03:06:09 – 00:03:13:20
GUEST
It’s so brutal, it’s brutal. I mean, she could have even said an Ed, which is nameless, but it was a complete flat. Yeah.

00:03:13:22 – 00:03:22:10
GUEST
Which ended up meaning that I took a year off, between A-levels and uni because I wanted to apply to university with my proper grades.

00:03:22:12 – 00:03:23:04
GUEST
For the university.

00:03:23:04 – 00:03:24:00
GUEST
I wanted to go to, which was.

00:03:24:00 – 00:03:40:18
GUEST
Birmingham, which was still do geography. And rather fortunately, I went traveling around the world with my full friends and actually met my husband at the time he gave me to. Okay. So that was, you know, meant to be obviously.

00:03:40:20 – 00:03:44:21
GUEST
But it meant that I applied to Birmingham Uni, with my grades, better grades.

00:03:44:22 – 00:03:45:21
HOST
So you’re a perfectionist.

00:03:45:24 – 00:03:54:14
GUEST
You action is usually, well, like. Yeah. It’s not, you know, you can go much further up than that.

00:03:54:16 – 00:04:17:03
GUEST
And yeah, I got, I got in into Birmingham to do geography, and one of these modules was planning and, I spent three years at Birmingham and my dissertation was around the Birmingham bullring, which was a big kind of regeneration, project. I found myself talking to surveyors, and I remember thinking, I’ve never spoken.

00:04:17:03 – 00:04:24:01
GUEST
To a surveyor. I don’t know just where hard hat sense, you know, measure stuff. And,

00:04:24:03 – 00:04:30:14
GUEST
It was amazing, really. They were, you know, regenerating increasingly places. And I found it absolutely fascinating.

00:04:30:17 – 00:04:33:00
HOST
So no family? No friends.

00:04:33:02 – 00:04:36:19
GUEST
No friends, no connections to the real estate industry whatsoever.

00:04:36:21 – 00:04:42:11
GUEST
Other than a terrible A-level grades. A slightly, you know, not purist kind of geography.

00:04:42:11 – 00:04:55:08
GUEST
Route in and, that sort of saw me do a conversion, into a masters into property valuation and law. And I decided to then start, you know, googling the RC s, which.

00:04:55:08 – 00:05:00:18
GUEST
Was a long time ago, man, for, you know, it was back in 2003.

00:05:00:18 – 00:05:01:14
HOST
Dial up internet.

00:05:01:15 – 00:05:04:10
GUEST
Absolutely pinging around two lakes.

00:05:04:12 – 00:05:13:11
GUEST
And, the celebration to promoting females in the industry. And I remember reading it and thinking, oh, this sounds great.

00:05:13:13 – 00:05:16:18
GUEST
I don’t have to, you know, sit in my.

00:05:16:20 – 00:05:22:02
GUEST
Own office all day. You get to talk to people. Check, check. I’ve just been traveling as well and just, you know.

00:05:22:02 – 00:05:22:22
GUEST
Very.

00:05:22:24 – 00:05:43:05
GUEST
At a very expansive mind and, yeah, it was just a huge call for females. And so finished the Masters, went to Colliers, got a grad scheme there, which was, brilliant. For two years they had an intake of 15, I was the only female back in the day. So that shows you how that.

00:05:43:05 – 00:05:45:24
HOST
Marketing campaign didn’t really push the dice.

00:05:46:01 – 00:05:53:13
GUEST
Ups. Actually, even worse, it’s when I did my masters out of 80 and intake of 80, there were 2UT women. Really?

00:05:53:13 – 00:05:57:05
GUEST
Yeah. Which is it’s a severe. But I don’t think I really noticed.

00:05:57:05 – 00:06:04:20
GUEST
At the time. Plus I’ve got brothers and all male cousins. I was constantly stuck in coal and, you know, stuff. But but I.

00:06:04:20 – 00:06:07:10
GUEST
Know it’s something I really noticed is it’s funny.

00:06:07:10 – 00:06:11:17
GUEST
But, not just to take you bring out the female thing, but it was, you know, it was.

00:06:11:17 – 00:06:31:00
GUEST
A it was a completely different time to how it is now. And, yeah, I would do my graduate at Colliers, which I loved, qualified into, property and asset management department. And then very quickly after being qualified, the Grosvenor Estate call came knocking.

00:06:31:02 – 00:06:35:10
HOST
So do what rotations did you do. Yeah. It is not what valuation.

00:06:35:10 – 00:06:58:24
GUEST
You sort of have a every standard six month valuation kind of placements. Yeah. But I spent about a year in the property in asset management apartment learning nuts and bolts of property, which is just brilliant because you really understand the fundamentals. Works in valuation, a bit of leasing. Yeah. Didn’t love the leasing, actually.

00:06:59:01 – 00:07:02:05
GUEST
Yeah, I know, even though I quite like it now. Yeah, yeah I didn’t.

00:07:02:05 – 00:07:02:18
HOST
But at the time.

00:07:02:19 – 00:07:13:12
GUEST
It didn’t resonate. Maybe it was just, you know, I think retail at the time was very kind of cookie cutter. And, you know, the typical mainstream brands and offices.

00:07:13:14 – 00:07:16:13
GUEST
So the clients that we were working with at the time, you know, it wasn’t like.

00:07:16:15 – 00:07:22:15
GUEST
You know, period properties or anything particularly interesting. So asset management, I just found fascinating that it had a whole.

00:07:22:15 – 00:07:24:03
GUEST
Spectrum is.

00:07:24:05 – 00:07:31:14
GUEST
Different kind of pieces to it. So yeah. Qualified qualified into that. And then Graver Estates came along.

00:07:31:15 – 00:07:34:24
HOST
So how did you choose Grosvenor and how did that come about.

00:07:35:01 – 00:07:48:04
GUEST
So I actually got I got headhunted for it. I it’s like which kind of seems a bit surreal to me. Oh have you noticed I have moments of total wintry moments where they just call me.

00:07:48:06 – 00:07:51:10
GUEST
But very but it did. And,

00:07:51:12 – 00:08:02:06
GUEST
I had quite early on in my mind, kind of created what I called the board I can’t afford. So I had.

00:08:02:08 – 00:08:13:11
GUEST
People that I would just use as a sounding board, actually, that I’d met. Really? Yeah. I, I’ve always kind of sought sort opinion. And. Yeah, yeah, it’s always been quite a thing for me.

00:08:13:11 – 00:08:18:19
GUEST
Even though some of the board members don’t actually know that they’re on the board. I might like.

00:08:18:21 – 00:08:22:07
HOST
So you’ve got this, like, mental. Yeah. Of how many people?

00:08:22:09 – 00:08:26:02
GUEST
Maybe six, actually. And then that the board. It sounds awful.

00:08:26:02 – 00:08:26:18
HOST
No, I love it.

00:08:26:18 – 00:08:35:03
GUEST
But the board gets upgraded. So once, you know, as you evolve, you know, throughout your career, there’ll be.

00:08:35:05 – 00:08:42:01
GUEST
You know, people, you seek opinion from them, and then that will change depending on, you know, where you’re kind of at in your career and.

00:08:42:03 – 00:08:48:16
HOST
Take your learnings from them. Yeah. Learn what you can and then you upgrade your board and seek someone else up to. Yeah.

00:08:48:17 – 00:08:50:07
GUEST
So but it is.

00:08:50:07 – 00:09:10:02
GUEST
That, that is actually that it’s actually what I do. Yeah. And at the time I remember some of the board members, some of my kind of good naturedly, just saying, you know, and people working in the industry saying you’re best to stay at Collier’s, you know, grow a bit more, learn a bit more, make your mistakes there.

00:09:10:03 – 00:09:17:18
GUEST
And I’m thinking mid 20s. Thanks very much of space. She goes. And I just.

00:09:17:20 – 00:09:19:08
GUEST
It was one of the best moves I made.

00:09:19:14 – 00:09:34:08
HOST
Why did I tell you to stay at Collins? I think it’s actually they were active partners in college. So. Oh well they did that in their career. So I find that fascinating. Yeah. I think almost telling someone to do what they did to self proved like justify that. Yeah, exactly.

00:09:34:08 – 00:09:58:16
GUEST
I think so I think so it was it was an uncomfortable move for me anyway because it was, you know, pure asset management. And I qualified into a department that was property management slash slash asset management. So I’d been there for six months. I was leading a very small portfolio for Smith’s Properties at the time, which doesn’t exist now, and I didn’t have much experience.

00:09:58:16 – 00:10:16:17
GUEST
But during my interview stage, just from a fit perspective, it was working on the Mayfair office portfolio. It just kind of clicked. And with that team, it just felt right. So and it was a risk, because it felt like a risk, but it felt like something that I couldn’t not do.

00:10:16:18 – 00:10:29:20
HOST
So it’s a reversible risk though, isn’t it? I often find, yeah. You know, some of the agencies are very good at telling people to stay, stay, stay, stay, stay and that their earnings increase exponentially. But actually the skills and the ability that they have.

00:10:29:22 – 00:10:30:13
GUEST
Yeah.

00:10:30:15 – 00:10:45:01
HOST
It does of course increase. But trying to get over to the principle side when you’ve done five years in property management is very, very difficult compared to to competing against people already on the principles. I actually, as you did, jumping off early. Yeah. And learning and you could always get a job.

00:10:45:03 – 00:10:46:09
GUEST
If, if you didn’t.

00:10:46:11 – 00:10:47:11
HOST
You land back in the same.

00:10:47:11 – 00:11:05:21
GUEST
Suit. And I was just so curious because you’d make recommendations to the client and then they’d go into the ether and be like, yes, it’s going to come back. You’d want to change that. And I was like, why are they doing that? What led to that decision? And I think it was that curiosity to me that that just knew it was the right, you know, role for me.

00:11:05:23 – 00:11:20:04
GUEST
And I ended up being at Grosvenor for ten years, two children in between that. But I just had the best time. And, I moved around the business there. I was fortunate enough to move around the business every two years, actually.

00:11:20:08 – 00:11:28:09
HOST
Because Grosvenor is not just, you know, Mayfair and Belgravia estate. It’s a it’s a massive it’s. Yeah, it’s international conglomerate. Yeah. Really. Right.

00:11:28:14 – 00:11:33:04
GUEST
Completely. Although I was actually on the London State, if that’s actually the.

00:11:33:04 – 00:11:34:05
GUEST
Whole time I was there, I was on the.

00:11:34:05 – 00:11:39:12
GUEST
London estate. But you’re right now it has its own development team. It’s international business. Yeah.

00:11:39:12 – 00:11:41:00
HOST
It’s in direct, indirect.

00:11:41:00 – 00:11:41:05
GUEST
Yeah, yeah.

00:11:41:05 – 00:11:42:19
HOST
The fund management stuff.

00:11:42:19 – 00:11:48:11
GUEST
Yeah. Yeah, absolutely. And actually the land estate isn’t one of their primary, kind of drivers. You know, they’ve got.

00:11:48:11 – 00:11:53:19
GUEST
A whole host of other businesses that you’ll be surprised about wants to giggle that. But,

00:11:53:21 – 00:12:14:13
GUEST
Yeah. Yeah. So, so and it was a family owned business. Same by the Duke of Westminster. Private, privately owned, very values driven. And I just met some incredible people, incredible mentors, worked on incredible projects and, yeah, I just, I just, I probably.

00:12:14:15 – 00:12:26:10
GUEST
That I get a bit bored easily. So I think, you know, sort of working, working in a ways, you know, concentrating on what I’m doing, but also sort of looking around a bit, you know, what’s next?

00:12:26:10 – 00:12:28:18
HOST
How can I challenge myself? Yeah.

00:12:28:20 – 00:12:32:14
GUEST
And, yeah, that’s probably yeah.

00:12:32:15 – 00:12:33:24
GUEST
That’s probably exactly what I do.

00:12:33:24 – 00:12:44:19
HOST
So you so you, you went to Grosvenor, you worked in the London estate and said you moved every couple of years. What were you like actually doing when you were there? What kind of assets, what kind of projects? How did your kind of like, growth in trajectory. Yeah.

00:12:44:20 – 00:13:01:08
GUEST
Look like. So initially I was working on the Mayfair portfolio, just offices. It was around kind of pre Lehman Brothers. So we had sold, 43 Grosvenor Street actually as one of my first sales there. And it was, a period.

00:13:01:08 – 00:13:08:04
GUEST
Office building and it was sold at just above 2,000 pounds. Square Foot cafe found it was like the, you know, kind of.

00:13:08:04 – 00:13:15:01
GUEST
Target to beat, which is at 77 Grosvenor Street. It’s, the highest rent in, you know, that market at the time.

00:13:15:01 – 00:13:16:08
GUEST
It was.

00:13:16:10 – 00:13:18:00
GUEST
It was just it was it felt.

00:13:18:01 – 00:13:20:24
GUEST
Fluffy enough. It felt very easy.

00:13:21:01 – 00:13:28:03
GUEST
Doing lots of mini developments and CapEx projects, purely offices. The businesses around, arranged around sectors.

00:13:28:05 – 00:13:28:17
GUEST
Rather.

00:13:28:17 – 00:13:31:13
GUEST
Than kind of locations.

00:13:31:15 – 00:13:37:04
HOST
So you worked across offices, across a broad range of geographies within our state, not just like a place.

00:13:37:04 – 00:13:44:07
GUEST
No, not just exactly, but it was there was two estates, ones. My friend was Belgravia. So looking around Mayfair, I was.

00:13:44:07 – 00:13:46:08
GUEST
Pretty, pretty easy. I mean, it was.

00:13:46:08 – 00:14:15:01
GUEST
The best train set to kind of to learn on. In fact, that whole time of my career was just, you know, utterly brilliant. And then, Lehman Brothers happens. And it was really it was difficult. And I think the business was looking at how what its future looked like. We’re looking at a restructure and I was really fortunate and I got sort of hand-picked, to work with.

00:14:15:01 – 00:14:40:05
GUEST
They had some management consultants come in at the times. It’s around 2008, 2009, and there was a small Grosvenor team that were kind of put together to work on what they thought was a change management, program. So I was taken out of property completely, for a year working with, there were about four of us in the Grosvenor business and four other management consultants and he was.

00:14:40:07 – 00:14:42:12
GUEST
Actually,

00:14:42:14 – 00:15:06:07
GUEST
I mean, looking back now, and it was so gnarly because you got to kind of look at the whole business and really understand the principles of the Grosvenor business. You know, what was working, what wasn’t, you know, where, where roles needed to be, where the commerciality needed to be. And,

00:15:06:09 – 00:15:10:24
GUEST
My role as part of that was,

00:15:11:01 – 00:15:23:08
GUEST
Kind of communications as a kind of change management piece within the business. I led a few of the Workstreams as well, but I had to report to the executive steering committee, and.

00:15:23:10 – 00:15:29:22
GUEST
It meant that I would often find myself sitting in a room not much bigger than this, actually. I was, you know, young.

00:15:30:03 – 00:15:32:06
HOST
And so what, a few years post.

00:15:32:07 – 00:15:37:11
GUEST
Qualified, probably three years folks qualified and I’m finding myself sitting.

00:15:37:11 – 00:15:40:07
GUEST
In a room with our CEO.

00:15:40:09 – 00:15:44:04
GUEST
Headed along the state, head of the development and piece, general.

00:15:44:04 – 00:15:49:06
GUEST
Counsel, you know, the whole kind of the fake legs of Grosvenor.

00:15:49:08 – 00:16:19:21
GUEST
And it was just it was really I keep saying the same thing, but it really was just fantastic. The quality of the conversation that I was exposed to, the ideas, the kind of honesty around the business, it was just brilliant. And, and it’s funny because I think as. A young surveyor, I think I was always kind of quite naively optimistic.

00:16:19:23 – 00:16:25:07
GUEST
So I always thought, you know, there’d be moments where you’d have these.

00:16:25:07 – 00:16:25:18
GUEST
Kind of great.

00:16:25:19 – 00:16:32:13
GUEST
Experiences, but also, you know, I’m sitting in the room going home, the second shift actually happening.

00:16:32:15 – 00:16:33:03
GUEST
Then I’d be, you.

00:16:33:03 – 00:16:35:03
GUEST
Know, have complete imposter syndrome.

00:16:35:03 – 00:17:00:09
GUEST
So know it was just the confidence wise. It was brilliant. You know, vulnerability wise, it was brilliant learning, growth, all of that. And, there were a few of us in the business, we ended up restructuring the business. And off the back of that I, got promoted, and then was an associate director, and we set up a new Grosvenor investment team on the London estate.

00:17:00:09 – 00:17:18:02
HOST
So it was because of 2007, 2008, it prompted a strategic review of the business. Yeah, yeah. And you could have hand-picked as long as some external management consultants to kind of audit and review the business and then put some recommendations about how you can move forward and, and improve and take the learnings from. Yeah, quite a challenging period.

00:17:18:02 – 00:17:18:14
GUEST
Yeah, totally.

00:17:18:18 – 00:17:39:10
HOST
What what like what were you doing differently to your peers to get selected to be on that project? Because, yeah. I think it’s pretty a learning for people listening to this because, they wanted to selected someone who’s doing, you know, who’s getting a you in there? As I know, you know.

00:17:39:12 – 00:17:39:21
GUEST
Yeah.

00:17:39:23 – 00:17:51:13
HOST
It’s for your time. Yeah. So it’s, you know, never be selecting someone who’s kind of operating at that level, to go on a strategic review. What what were you doing differently and what kind of behavior are you doing day to day to get kind of recognized today?

00:17:51:14 – 00:17:57:13
GUEST
It’s quite. I started to smash baby shower or not, but I,

00:17:57:14 – 00:17:58:09
GUEST
I just think.

00:17:58:09 – 00:18:12:18
GUEST
Sometimes I wasn’t as astute. Maybe. Maybe not as to, you know, in things that you say and things that you don’t say. And, I remember I was just sort of.

00:18:12:23 – 00:18:13:23
GUEST
Looking around the business.

00:18:13:23 – 00:18:15:18
GUEST
Kind of in 2000.

00:18:15:18 – 00:18:23:11
GUEST
And eight, or maybe I must be in early 2009 thinking, mistreated by this and frustrated by this. And we could do this differently.

00:18:23:13 – 00:18:23:21
GUEST
And I.

00:18:23:21 – 00:18:25:10
GUEST
Gone on holiday with some friends.

00:18:25:13 – 00:18:30:11
GUEST
And girlfriends, and I’d come back to the business a week later.

00:18:30:13 – 00:18:32:02
GUEST
And I think I was.

00:18:32:04 – 00:18:43:24
GUEST
At a party and I was quite tired. And this is probably a massive overshare. And the head of the London estate at the time, Charles Clarke, who I think is great, by the way,

00:18:44:01 – 00:18:46:00
GUEST
I had to catch up with him and he.

00:18:46:00 – 00:18:57:08
GUEST
Said, how’s it going? And I said, well, Charles, this is how I think it’s going. And I sort of told him how I kind of thought things were just.

00:18:57:09 – 00:19:14:23
GUEST
You know, could be done slightly differently. And I think just brutal honesty, actually, and truth. And I think sometimes when you’re in these very big businesses, there’s, you know, I don’t know how much people are really very.

00:19:15:00 – 00:19:17:10
HOST
Prepared to put themselves out to.

00:19:17:11 – 00:19:18:07
GUEST
Maybe.

00:19:18:09 – 00:19:19:07
HOST
What needs to be called and.

00:19:19:07 – 00:19:22:01
GUEST
Things they may be, and maybe because.

00:19:22:03 – 00:19:26:10
GUEST
I’d come off a holiday and I was safe enough, I wasn’t. Yeah, not because I was safe enough.

00:19:26:10 – 00:19:33:16
GUEST
So I wanted, you know, so invested in the business and I wanted to make a difference. And it’s funny, I remember thinking.

00:19:33:18 – 00:19:39:14
GUEST
You know, it came out the room door was brilliant, obviously, and thinking, oh, did I did speak to what?

00:19:39:15 – 00:19:42:18
HOST
I’m going to have a talk on the shoulder like, oh who out.

00:19:42:20 – 00:19:44:01
GUEST
To by.

00:19:44:03 – 00:19:45:07
HOST


00:19:45:09 – 00:19:54:21
GUEST
And, and then he did. He said to me, yeah, can we have a catch up meeting? And then, you know, he said to me, you know, how these management consultant teams and I’d love for you to join the team.

00:19:54:23 – 00:19:56:00
GUEST
And I was like, oh my.

00:19:56:01 – 00:20:25:24
GUEST
God, absolutely. And I thought it was. Yeah, it was just it was brilliant. I mean, working at a kind of three month sprint, they called it kind of really understand all parts of the business to see if there was enough in, in, you know, what we thought was improvement to kind of bring forward to the next stage. And we were working late, early mornings, late evenings, you know, the management consultants are working with a group, Oxford Consulting.

00:20:26:01 – 00:20:47:01
GUEST
They were just they just thought very differently than anything I had had kind of been exposed to before. Maybe because I’m a surveyor is always thinking about the property or the real estate, and I wasn’t thinking about the business or the commercials. I hadn’t, you know, at that point in my career, it wasn’t it wasn’t really it was consideration for somebody else.

00:20:47:02 – 00:20:53:19
HOST
Yeah. You’re looking at small cork in this part of the bigger things actually gave you an opportunity to, to zoom out and look how it all fitted together.

00:20:53:19 – 00:20:58:14
GUEST
Yeah. And then, you know, they were doing things like giving us a reading list around change.

00:20:58:14 – 00:21:06:20
GUEST
Management or, you know, great kind of, growth books like Stephen Covey is, you know, seven Habits of Highly Effective. When I was.

00:21:06:22 – 00:21:07:21
GUEST
In.

00:21:07:23 – 00:21:14:05
GUEST
It, like the life I was on, I was so it was such a difference for me. I just I.

00:21:14:05 – 00:21:17:10
GUEST
Loved every minute of it and it was utterly transformational.

00:21:17:10 – 00:21:23:17
HOST
So you took those learnings and then applied that back and you kind of came back and you got promoted. And so being an asset.

00:21:23:22 – 00:21:24:23
GUEST
Into the recently.

00:21:25:00 – 00:21:30:10
HOST
As you moved into the investment instance and I said, correct. And then you mean, yeah, that’s true. But why did you move into the investment team?

00:21:30:12 – 00:21:38:07
GUEST
I think at the time that’s just suited my kind of skill set. It was very much setting up a new investment team across the estate.

00:21:38:09 – 00:21:39:20
GUEST


00:21:39:22 – 00:22:01:04
GUEST
We had a war chest of capital. You know, you quite often in a, you know, difficult market for people that didn’t have cash. Yeah. And had some good relationships, the market working really closely with Tim Reid, actually he’s not a great new site. So he was brilliant. And we set the business up and yeah, I did that for a couple of years, bought some great assets.

00:22:01:06 – 00:22:04:08
GUEST
So some things I didn’t want to sell. We did it.

00:22:04:10 – 00:22:27:04
GUEST
And again, just kind of not really been in, in the investment world before. Because I got to learn, you know, how that world works and how to buy off market and just the freeholder and, you know, buying new long lease holds and what that means in terms of value and the strategy around that negotiation, very different to asset management, actually.

00:22:27:06 – 00:22:29:23
HOST
Do you think that still made you a better asset manager?

00:22:30:00 – 00:22:32:19
GUEST
Oh, definitely. From a valuation perspective.

00:22:32:21 – 00:22:34:02
HOST
Yeah. What do you what do you mean.

00:22:34:06 – 00:22:50:23
GUEST
Just by the way. You know, you’re always thinking about value. I think the asset an asset manager is always thinking about value. But sometimes you get so into the operations and the team that you’re running or the lease or the tenants business, you you have to come.

00:22:50:23 – 00:22:52:21
GUEST
Up helicopter view.

00:22:52:23 – 00:22:57:09
GUEST
And think about, you know, the total value. I think.

00:22:57:11 – 00:22:59:08
HOST
What’s the strategy and actually what are you going.

00:22:59:08 – 00:23:07:00
GUEST
Towards. Yeah. Yeah completely. And then I was in the efficiency for a couple of years. And I had my.

00:23:07:02 – 00:23:08:01
GUEST
Youngest.

00:23:08:03 – 00:23:19:09
GUEST
And then came back and qualified, kind of into to, lead the asset management team at Grosvenor and in Belgravia at the time. And then, as if that.

00:23:19:09 – 00:23:21:21
GUEST
Wasn’t quite enough, I got.

00:23:21:21 – 00:23:38:14
GUEST
Asked to lead a development project called Eccleston Yards. It’s in Victoria working with a brilliant, brilliant team there. The development team where we kind of converted kind of some garages and a courtyard into a kind of mixed use estate. Should go check it out if you haven’t seen it.

00:23:38:14 – 00:23:44:16
GUEST
It’s brilliant. And I let that I had my asset management team, the development project.

00:23:44:18 – 00:23:50:12
GUEST
And ended up leading the location team at the time as well, which was it was just.

00:23:50:12 – 00:23:51:22
GUEST
It was the moment. It was just a.

00:23:51:22 – 00:23:52:12
GUEST
Really busy.

00:23:52:12 – 00:24:02:07
GUEST
Moment. And there were some internal reasons why that happened. But again, just from a kind of bandwidth perspective.

00:24:02:09 – 00:24:04:14
GUEST
I just absolutely love the jungle.

00:24:04:16 – 00:24:26:07
HOST
How? Because there’s one thing going from being, you know, an asset manager and a very competent asset manager knowing your assets and, you know, getting a transaction experience and kind of piecing it all together. There’s another then being responsible for other asset managers and their business plans. And that’s like how yeah, how did how did you find that journey going from being, yeah.

00:24:26:08 – 00:24:32:01
HOST
On the tools to yeah. You had to bring up and managing other people and managing.

00:24:32:03 – 00:24:52:13
GUEST
Is very, very different. I mean, again, to upgrading a lot for the business are brilliant in terms of learning and development. I had great, coaches and mentors to help me with all of that. But I also think I knew how I liked to be managed and, you know.

00:24:52:15 – 00:24:53:14
GUEST
Certainly my kind of.

00:24:53:14 – 00:24:58:00
GUEST
Way was always.

00:24:58:02 – 00:24:58:18
GUEST
I guess it’s kind.

00:24:58:18 – 00:25:05:01
GUEST
Of we always think of it like you’re climbing a mountain. So I always think of, you know, you’re climbing mountain, you’ve got your.

00:25:05:01 – 00:25:05:11
GUEST
Safety.

00:25:05:11 – 00:25:10:23
GUEST
Ropes, and I’m kind of behind you, and I got you and you, you know, you can go.

00:25:10:23 – 00:25:25:16
GUEST
Off and do your tasks. Someone that works in our team or in my team, and I’m always there behind you, but I want you to go first. And I always think of it is every time you take another step up the mountain, you can kind of let go of the rope a bit, but it’s okay because I’m.

00:25:25:16 – 00:25:27:07
GUEST
Always going to be behind you.

00:25:27:09 – 00:25:32:19
GUEST
And that analogy has just worked so brilliantly for I.

00:25:32:19 – 00:25:35:19
GUEST
Think hopefully my team will say so now, but also.

00:25:35:21 – 00:25:54:22
GUEST
The team at the time, and I think I never liked to be, you know, managed very, you know, someone to show me the way and I’ll follow that can be really helpful. But I didn’t think I learned very quickly when that happened. So I don’t know, just intuitively, that’s always the way I’ve kind of managed my team.

00:25:54:22 – 00:25:56:13
GUEST
And I like being around people.

00:25:56:13 – 00:26:03:03
HOST
And trying to get the best out of the people. Yeah, supporting, enabling. And yeah. Yeah. Giving them the platform to go and do their best.

00:26:03:03 – 00:26:04:02
GUEST
Well, that’s much.

00:26:04:02 – 00:26:04:20
GUEST
Better way of saying it.

00:26:04:21 – 00:26:17:21
HOST
I’m not sure about so so tell me then, because you’ve obviously spoken a little bit about growth. You had you had the team X and. Yeah. What what was the the point at which you thought a change is needed or how did kind of Stan Hope come to to the frame?

00:26:17:23 – 00:26:18:15
GUEST
It was.

00:26:18:15 – 00:26:19:15
GUEST


00:26:19:17 – 00:26:50:18
GUEST
The 2018, I’ve been doing, you know, working at Grosvenor for it big period of time. They had another restructure and, really, I just started to kind of look around the bit and, it’s sort of looking back now, I think I probably got to where I could have got to at Grosvenor. And I just thought, I’m just going to start.

00:26:50:18 – 00:26:51:15
GUEST
To look around a little.

00:26:51:15 – 00:27:11:16
GUEST
Bit. The restructured happened, you know, I’ve been through a restructure before and what that meant, and I think I thought I was always going to move to another land at a state, was at the time talking to a few other people. And then the Stanhope opportunity came up and embarrassingly, I, I knew.

00:27:11:16 – 00:27:22:08
GUEST
Nothing that I’d heard of them. But I’ve been so in the estate bubble that I hadn’t totally, you know, appreciated all that they are all also.

00:27:22:08 – 00:27:23:16
GUEST
Because they’ve been so under the.

00:27:23:16 – 00:27:30:22
GUEST
Radar. Well, they’re really the best developer in London and asset manager, I’m going to say it, but the rest of us for London were.

00:27:30:22 – 00:27:38:20
GUEST
Known as that. But they were very private about, their communications and their PR, but actually starting to.

00:27:38:23 – 00:27:40:15
GUEST
Build off of London.

00:27:40:15 – 00:27:51:22
GUEST
If you actually look at the map, I mean, David Count’s an absolute genius, along with, you know, the team that were there for years. And, you know, you’ve built the Tate and Rothschild building flumes.

00:27:51:22 – 00:27:54:02
GUEST
Yeah, Bloomberg and a whole host of.

00:27:54:02 – 00:27:58:01
GUEST
Other buildings that, you know, you won’t even know about that. They felt.

00:27:58:01 – 00:28:03:08
GUEST
So embarrassing. I had to go off and do my research and realized they were who they were.

00:28:03:10 – 00:28:17:02
HOST
So for someone who doesn’t know who started, who is now. Yeah. Who are standing. You can you can you can you fill them in over above what you’ve just said in terms of the business. Yeah, yeah a little bit of history on it and, and a bit of an overview. Yeah. Because it is a, it’s a massive entity.

00:28:17:02 – 00:28:21:01
HOST
Right. It’s different. It different in terms of growth in terms of scale. But it is still it’s.

00:28:21:03 – 00:28:24:24
GUEST
Yeah, there’s 60 people. They’re a huge.

00:28:24:24 – 00:28:25:24
GUEST
Developer.

00:28:26:01 – 00:29:00:12
GUEST
Build some of the best buildings in London. Working on projects, in Oxford. Oxford North is a big innovation. Districts that we’re working on with Keller Fairview and Thomas White. Oxford, got projects like the British Library extension. Royal Street’s a huge kind of, mixed use life science site we’re working on. We’re known for Chiswick Park, which was very, very before its time, interested in an area kind of office campus in Chiswick, where the ethos, kind of operational ethos of enjoy work was kind of first coined.

00:29:00:12 – 00:29:05:18
GUEST
And it was where people, you know, 20 years ago were coming to work.

00:29:05:18 – 00:29:07:17
GUEST
To learn the guitar.

00:29:07:17 – 00:29:19:03
GUEST
And, you know, everyone was branded in yellow and it was, a, a real success of the Schroders at the time. Yeah, they’re just a big developer and now asset manager as well.

00:29:19:08 – 00:29:23:11
HOST
And they take on some chunky schemes. Right. And people that they know.

00:29:23:11 – 00:29:25:23
GUEST
Absolutely. So, what you see I think is really good.

00:29:25:23 – 00:29:28:04
GUEST
Example of that. If you were to Google.

00:29:28:04 – 00:29:31:12
GUEST
White City five years ago, you would get, you know.

00:29:31:16 – 00:29:34:14
GUEST
All of the crime that would would.

00:29:34:16 – 00:30:03:08
GUEST
Have come up. And today you get a television center, you know, 1,000,000ft², 430 homes. There’s a members club there, publicists, the home of publicists, advertising there, the BBC, ITV studios there, and White City Place, which, is a life science and kind of creative campus, which was incredibly difficult to unlock the structure, that was for sale in 2015.

00:30:03:10 – 00:30:27:09
GUEST
It’s a big refurbishment that, took place, the BBC, it was home to the whole of the BBC, public side of the BBC. And they were rationalizing their space and it was up for sale and, yes, an open lock that refurbished the spaces, added some buildings and now again, there’s 1,000,000ft². You got 35 it life science.

00:30:27:09 – 00:30:28:15
GUEST
Occupiers.

00:30:28:17 – 00:30:44:10
GUEST
Net-A-Porter there. ITV you’ve just got a headquarters there. Yeah. It’s huge. They were, you know, mixed use estates, large mixed use estate. So I think what Stanhope’s really known for and obviously much more recently life science as well.

00:30:44:10 – 00:30:55:05
HOST
Yeah. And they in terms of a developer, they will they will find a fun scheme for the site and then find the capital to buy these business plans. Typically. How long, how long are they.

00:30:55:11 – 00:31:18:20
GUEST
It depends on the investor. Say we’ve got three main investors which have come like Fairview Mitsui who Design and Inc invest in the business. And obviously there’s Stan Nathan and David Kemp as well, and there’s a management team. But, it just depends on the business plan. Sometimes they’ll be, you know, resources, opportunities, drop ins and investment teams have head of investment.

00:31:18:20 – 00:31:19:13
GUEST
It’s brilliant.

00:31:19:17 – 00:31:24:05
GUEST
You should meet him. And, you know, he will find those opportunities.

00:31:24:05 – 00:31:48:07
GUEST
Along with David and, Yeah. And then we’ll we’ll kind of pair them with the right investor. And that’s either our own investors or, you know, third party investors as well. We work with, you know, a number of others, Schroders, Mitsubishi Estates, a number of people. And yeah, sometimes that develops a whole depending on the investor’s business plan, sometimes will exit kind of post lease up.

00:31:48:07 – 00:31:49:21
GUEST
So it depends.

00:31:49:23 – 00:32:00:24
HOST
So you have brought on to the kit that I’m assuming was developed to hold. Yes. Given the ongoing asset management requirement. Yeah. So what what what did your role look like and what did you kind of get initially when you joined?

00:32:01:01 – 00:32:03:07
GUEST
It was I mean, really.

00:32:03:09 – 00:32:13:20
GUEST
Hope no one kills me for saying say it. Yeah. Oh here you go. You can see the overshare. So she says she’s not supposed to, but I think that is fair to Stan, who fits, you know.

00:32:13:20 – 00:32:33:23
GUEST
Dabbled in asset management. Had always dealt with an asset management, but there was no real function that was set up. It was. It felt very much like a startup in a much more established business. And yeah, I arrived and there was Television Center and White City plates and,

00:32:34:00 – 00:32:37:17
GUEST
It was me. And.

00:32:37:19 – 00:32:49:05
GUEST
I had to say, yeah, the whole thing I’ve set up the reporting, the whole platform, how we did things, working with the partners. I mean, obviously we worked with great partners.

00:32:49:05 – 00:32:49:24
GUEST
Before, but.

00:32:50:05 – 00:32:56:02
GUEST
Specifically how we went about you know, appointing our partners.

00:32:56:04 – 00:32:57:20
GUEST
That the whole the whole.

00:32:57:20 – 00:32:59:02
GUEST
Thing, the whole piece.

00:32:59:04 – 00:33:09:23
HOST
And so the learnings from your time at Grosvenor in terms of like a condensed. Yeah, location and how it all fitted together, I guess, is super valuable. Yeah. In terms of bringing that all into. Yeah. Just,

00:33:10:00 – 00:33:14:00
GUEST
It’s just it’s funny, when I look back now that it was probably.

00:33:14:00 – 00:33:15:24
GUEST
All just supposed to unfold like that, but.

00:33:16:02 – 00:33:32:07
GUEST
I mean, yeah, that all of that incredible 18 months of understanding how the nuts and bolts of business really works, the culture, the team, all of that. Yeah, it was it. Yeah. I thought all of that with me to Stan.

00:33:32:07 – 00:33:36:08
HOST
Hey, what were some of the challenges with setting up this function?

00:33:36:10 – 00:33:48:03
GUEST
A finding the right people to help me. The point at which, I was able to go out and recruit the team, I very quickly, found the necessary stubbornness.

00:33:48:03 – 00:34:01:17
GUEST
Murray from travels. Joe Redford would never forgive me, but he does. We work closely together now. And, Vanessa, he leads mentoring circle. Is just an absolute superstar.

00:34:01:22 – 00:34:05:21
GUEST
And, and she she came to join me for six months and.

00:34:05:23 – 00:34:11:03
GUEST
We bonded, fell in love. And and you kept her. Kept? Yeah, absolutely.

00:34:11:03 – 00:34:14:24
GUEST
And really, it was very much Vanessa and I kind of in the trenches, if you.

00:34:14:24 – 00:34:16:12
GUEST
Like.

00:34:16:14 – 00:34:27:18
GUEST
For probably 18 months. And then we just bought in, a building in Chiswick in February 2020, just before the pandemic. And.

00:34:27:20 – 00:34:28:10
GUEST


00:34:29:05 – 00:34:42:02
GUEST
I mean, the asset was great, but it was it was really hard. It was really difficult. And, it was kind of thin trying to find Vanessa, who’s the next person that I need that’s got a very different skill set to her.

00:34:42:08 – 00:34:46:03
GUEST
Yeah. And what that looks like, that took.

00:34:46:05 – 00:34:59:19
GUEST
About 18 months. And then, I found James Hutchinson. And then very quickly after James’s, Sean and Dan. Now, Michael, there’s there’s, there’s eight of us now.

00:34:59:23 – 00:35:09:10
HOST
And what were the kickers? What are the kickers that you had to go through in order to hire those people? Was it was it fee revenue or assets or projects?

00:35:09:10 – 00:35:12:13
GUEST
The tiredness fatigue? Yeah. Yeah.

00:35:12:15 – 00:35:15:04
HOST
What what what had to happen first those to get on the day.

00:35:15:04 – 00:35:18:19
GUEST
What’s really silly to say is, is that I think.

00:35:18:21 – 00:35:28:21
GUEST
Sometimes when you’re in doing the work, you’re just in it. And I think there was a point in time I so I, I’ve got to kind of come up and be like, hold on a second.

00:35:28:23 – 00:35:30:10
GUEST
I’ve got to go and recruit.

00:35:30:12 – 00:35:31:08
HOST
I’ve got to work on it.

00:35:31:08 – 00:35:35:15
GUEST
On it. Yeah, it was different. And there was, I can’t, you know, tell you remember that.

00:35:35:15 – 00:35:38:19
GUEST
Moment in a year COVID’s never a good time to recruit.

00:35:38:19 – 00:36:07:14
GUEST
But it would have been around that time. And how do we have to ride that out for a bit. But but also, you know, the business grew five. It’s growing five times since 2019. We’ve got ten mandates now. So yeah. Absolutely. You know fee and revenue breadth complex city typically Matt we took after mixed use of states live science anything to anything in the City of London.

00:36:07:16 – 00:36:20:04
GUEST
We’ve got a few assets in Cambridge because of their life license piece. But that’s typically us. So anything so kind of super complex. We do, you know, really well with so yeah, I kind of mixture of things.

00:36:20:08 – 00:36:33:20
HOST
And what do you look for when you recruit people? I appreciate you said there’s lots of different skill sets, but how what is that in an individual or a skill set or a background that you’re like, I kind of want them. I need you to come and join me.

00:36:33:20 – 00:36:37:20
GUEST
I think, we all joke internally.

00:36:37:20 – 00:36:56:24
GUEST
We say we’re like same, same, but different, that kind of Venn diagram. And I think, what do I look like? So it’s such a good question because we’re all, I’m making a team now, and they’re all very similar in terms of, you know, hard working, conscientious. I love the smash.

00:36:56:24 – 00:37:01:16
GUEST
We love to have fun. You know, we working hard, but we you know.

00:37:01:16 – 00:37:14:17
GUEST
Everyone’s very invested in it. But we’re all very different. And certainly some of us have got much more analytical minds. You know, really cool down and down and down, very financially orientated.

00:37:14:19 – 00:37:17:23
GUEST
Whereas others are just a bit broader.

00:37:18:00 – 00:37:45:22
GUEST
More market facing. So it just it depends and kind of pairing people to the right portfolio was really important as well, because the assets are really complex and the nuances between, say, Television Center and eight Bishopsgate, which we’ve just completed in the city, you know, they’re completely different. So just really like, you know, a good spread. But characteristically, you know, curious, inquisitive minds, someone that’s agile.

00:37:46:03 – 00:37:53:05
GUEST
Yeah, I think as well, you know, we’ve got a framework, but we’re really small team. And sometimes you find yourself doing things.

00:37:53:07 – 00:37:55:16
GUEST
You might not consider, you know, an asset.

00:37:55:16 – 00:38:00:09
GUEST
Manager with do, but you’re okay to reach into your okay to know.

00:38:00:11 – 00:38:02:05
GUEST
That you don’t always know what you’re doing.

00:38:02:07 – 00:38:14:14
GUEST
Or be able to go and find the answer to something, you know, be tenacious and resilient and be comfortable with being uncomfortable. I think. Yeah.

00:38:14:16 – 00:38:27:22
HOST
Can you talk to me about life sciences? Because it’s quite an interesting part of the market at the moment. Yeah, right. And there’s quite a lot of people trying to access it in one form or another, like you touched on earlier, like innovation, real estate. Yeah. Really being cool and branded up at the moment. Yeah.

00:38:27:22 – 00:38:28:22
GUEST
It has everyone’s.

00:38:28:22 – 00:38:34:00
GUEST
Life cycles develop from the moment. But we really are.

00:38:34:02 – 00:38:50:21
GUEST
And so yeah, we look after what city certificates, which, 30% of our, our lives there are life science, tenants and again, that’s been, you know, completely new. I’ve been learning all things.

00:38:51:00 – 00:38:52:19
GUEST
Science and.

00:38:52:21 – 00:39:17:11
GUEST
Working very closely with people university who are opposite us in my city, you know, across the road, and yeah, we’ve been thinking, you know, operationally, what is this place was built for offices. We’ve been able to convert these offices into laboratories. And, you know, we’ve got some big names. They have kind of artists, big pharma.

00:39:17:13 – 00:39:44:02
GUEST
We’ve got, actually, they’ve just been acquired by Takeda, who’s VC funding that, Gamma Deltas. They’re in, analytics. They’re big kind of selling gene therapy cluster. Really. We’ve got there. And, yeah, we’ve been learning all about the ecosystem, talking today’s occupiers, what they need, looking at their business plan, looking at their funding cycles, their challenges.

00:39:44:04 – 00:39:46:16
GUEST
It’s it’s been so it’s been so interesting.

00:39:46:19 – 00:39:47:16
GUEST
Completely different.

00:39:47:16 – 00:39:48:17
GUEST
Really. Yeah.

00:39:48:21 – 00:39:58:01
HOST
What does so broad or so different in terms of like what what you’re kind of what the tenant or the office occupier you thought would be occupying that space actually. Yeah. Compared to a get.

00:39:58:03 – 00:40:01:01
GUEST
Good example is and one that I frequently saw.

00:40:01:02 – 00:40:13:11
GUEST
Actually is, you know, your post stream. It’s most kind of basic kind of operational. Your post room, you know is used to receiving deliveries. But when you’ve got lifelines, tenants they’re receiving deliveries that.

00:40:13:11 – 00:40:18:05
GUEST
Are live enzymes that have to be collected, you know, within a period of time.

00:40:18:05 – 00:40:22:22
GUEST
And there’s just, you know, it’s it’s there needs a completely different to.

00:40:22:24 – 00:40:26:08
GUEST
You know, your, you know, you as an office occupiers.

00:40:26:10 – 00:40:48:11
GUEST
Needs and more than that, they’re scientists. They’re in the discovery process. They’re concentrating on the science or their fundraise. They’re not thinking about the real estate. And, you know, they grow very fast. So as an asset manager, you’re thinking about, okay, you think you understand their business plan. But there’s that pivot point.

00:40:48:11 – 00:40:50:02
GUEST
Of how fast.

00:40:50:04 – 00:41:11:11
GUEST
They’re growing. And then when, you know, when they might need to move on, what space you’ve got. And, they’re not always thinking about it, and then they’ll come knocking on the door, see you as an asset. And you’re thinking about the structural void that you might need to keep within the portfolio, because it would be a tragedy to lose any of your lifestyle occupiers within the innovation district that you know, that’s been created there.

00:41:11:13 – 00:41:36:03
GUEST
All you’re thinking about, how can I attract more life science occupiers? And they have challenges around, you know, particularly when they’re very small in that start up spin up, their spin out to the university kind of size, sharing of equipment, how you can make that really easy for them, working with the university, thinking about basic things like internships, they want, you know, interns and how they advertise that, say, the noticeboards.

00:41:36:03 – 00:41:42:14
GUEST
You know, operationally we’re thinking about how can we help them with that? A lot of the scientists.

00:41:42:16 – 00:41:48:01
GUEST
Who say something like that, I’m talking to scientists. They’re actually not my words. Actually, the scientists work to me.

00:41:48:03 – 00:41:52:05
GUEST
Very quiet people. And they’re not sort of.

00:41:52:05 – 00:41:56:06
GUEST
Naturally get it kind of serendipitous moments are asking.

00:41:56:06 – 00:41:58:10
GUEST
For help that typically happens in the pub.

00:41:58:12 – 00:41:59:20
GUEST
So,

00:41:59:22 – 00:42:02:10
GUEST
And actually the pub has to be the grumpy or the better.

00:42:02:10 – 00:42:19:12
GUEST
So, you know, portfolio. We put a, you know, a wine bar of a sophisticated kind of wine bar. And typically a scientist will set up their experiment and it will take a period of time until the end of that experiment. And they want somewhere to sit, and they want to sit in a grumpy pub where they can talk to.

00:42:19:14 – 00:42:33:00
GUEST
Their, you know, all the scientists around, you know, innovation and problems that they need to solve that you know, and then they want experiences or like sort of sharing and they want to do that somewhere kind.

00:42:33:00 – 00:42:34:19
GUEST
Of a bit dark and grubby, apparently.

00:42:34:19 – 00:42:40:24
HOST
Yeah. Not a pristine wine bar, you know, you could, you know, change the alcohol out and there. Yeah. Could be allowed. Yeah.

00:42:41:00 – 00:42:41:18
GUEST
Completely.

00:42:41:22 – 00:42:49:01
HOST
And we spoke of, of mind in a way about where talent fits in with this. Yeah. Can you just elaborate on that first. Yeah. So I think it’s a really fascinating point.

00:42:49:01 – 00:43:15:10
GUEST
Yeah. So, one of the things that we discovered talking to those occupiers is that they just one of the bigger challenges they face is around talent. You know, why would you come to London when you can go to the kind of golden triangle of Oxford or Cambridge or North America and, really, it’s very much about what’s the role for the asset manager in that?

00:43:15:12 – 00:43:37:01
GUEST
We’ve been doing quite a lot of work around what it really means to be able to attract talent. And it’s not just a kind of domestic issue. It’s very much a kind of global issue now. And I think you could very easily try and solve it kind of generically. You know, you might put a gym there, you know, in your, in your kind of in spaces that you can control.

00:43:37:03 – 00:43:50:12
GUEST
You might say, I’ll stick a gym in the, in the building, I’ll put some get food and beverage. I will, you know, have great coffee or up on some classes which everyone seem to be doing across London now.

00:43:50:12 – 00:43:53:10
GUEST
It’s kind of cookie cutter and different strategies.

00:43:53:12 – 00:44:23:14
GUEST
Like puppy therapy or whatever, but actually, I think in our own research, we think that kind of misses the point entirely. And I think what we realize now is that the kind of future of the workplace, whether it be in life science or in our face, is that they’re very multi-generational. They are neurodiverse. They want, you know, physically, and emotionally supportive workspaces that are digitally connected.

00:44:23:16 – 00:45:00:03
GUEST
They have concerns around planetary health and sustainability. They are looking for authenticity and transparency. You know this, these are the people that are using your spaces. And if you can and at a granular level, understand the different uses, then those uses. Well, you can design programs, whether it be events, alignment programs or physical space around what they need, but that they can see, you know, they will feel understood, they will feel seen, and it means that, you know, as.

00:45:00:05 – 00:45:01:20
GUEST
Office occupies a license.

00:45:01:20 – 00:45:12:22
GUEST
Or occupies their talent is happy and everyone’s looking for a productivity solution. And that means, you know, happy talent, happy workforce. And you want to become so.

00:45:12:24 – 00:45:13:11
GUEST
Good at.

00:45:13:11 – 00:45:55:01
GUEST
Understanding that and the nuances around that, that, you know, these people only want to be instantiated as they manage buildings. And then as they grow, we’ll build them their next building. So it’s, you know, something that we’re thinking about really deeply and that might be kind of flipping it on its head and taking a box of issues that someone is concerned with, an individual, you know, Gen Z, Gen Z is concerned with and thinking about what would the in life and program that might that what would the events program look like that that that would mean someone would come along, and, you know, have that sort of social experience or educational experience.

00:45:55:01 – 00:45:56:20
GUEST
So, yeah, it’s.

00:45:56:20 – 00:46:11:11
HOST
Fascinating, like really trying to serve your occupiers. Yeah. I guess is a hell of a lot of, demand for these, occupiers, but also keeping them, enabling them to do their best work. Yeah. Which is going to be like net net business paying better rents, retention and all the rest of it takes back that.

00:46:11:15 – 00:46:15:03
GUEST
And it’s changing so fast as well. I think even if I look at, you know, my.

00:46:15:03 – 00:46:16:12
GUEST
My own children.

00:46:16:14 – 00:46:27:11
GUEST
That, you know, classified as generation Alpha and 65% of the roles that they’ll do aren’t even invented yet. You know, they’re generation. So they’re ten.

00:46:27:13 – 00:46:32:04
GUEST
They’re ten. Sorry, 11 to go to kind of like rolling 11 and and nine.

00:46:32:08 – 00:46:33:16
HOST
11 or not. Yeah.

00:46:33:18 – 00:46:53:18
GUEST
But but you know, they’re the generation that all that a kid entrepreneur a kid on kid entrepreneurs I think they’re called you know, the YouTube gen, you know, generation, they’re the generation that will want to join businesses that reflect their values and therefore the workspaces have to reflect the values of their people. And yeah, it’s it’s quite it’s kind of quite complex.

00:46:53:18 – 00:47:02:12
GUEST
And you kind of gaze into the future and look at how, how different you be. And we and we, you know, ask ourselves questions like if.

00:47:02:12 – 00:47:04:05
GUEST
You were.

00:47:04:07 – 00:47:07:22
GUEST
If you paid to go to work, like you would do a private member’s.

00:47:07:22 – 00:47:08:11
GUEST
Club.

00:47:08:13 – 00:47:20:23
GUEST
Or what they need to look like and that, yeah, there’s a lot of work we’re doing from an asset management perspective. We see it’s a real opportunity, to kind of use that, you know, not to mention.

00:47:21:00 – 00:47:22:24
GUEST
Peak buildings or invest, you know.

00:47:22:24 – 00:47:34:14
GUEST
Best in class buildings, in the best locations. With these, you know, events like physical spaces that meets the generation’s demand. I think.

00:47:34:16 – 00:47:46:00
HOST
How how do you go about structuring leases? And because there’s a value, as you touched on that conversation from a transactional perspective, how do you link value? But like flexibility and enablement.

00:47:46:01 – 00:47:47:02
GUEST
Yeah. To all of that.

00:47:47:03 – 00:47:47:16
HOST
To all of.

00:47:47:16 – 00:47:50:04
GUEST
That. You know what I mean? What an opportunity for someone to figure out.

00:47:50:04 – 00:47:54:16
GUEST
Because honestly, let me know. It was actually do let me know I was we were talking about.

00:47:54:16 – 00:48:16:05
GUEST
As a team the other day, which is saying, you know, everyone’s working three days late. What it what you know, you’ve got leases now for one, you know, the whole week and and a flex providers look at that I don’t know. Yeah I don’t know what the answer is. I mean certainly on the life science side, from the kind of whole ecosystem from the spin out.

00:48:16:05 – 00:48:16:18
HOST
Yeah.

00:48:16:20 – 00:48:18:06
GUEST
You know, it’s it’s the SMEs.

00:48:18:06 – 00:48:21:18
GUEST
And speaking of not only things you already know, but, the kind.

00:48:21:18 – 00:48:23:10
GUEST
Of typical journey is you’re.

00:48:23:12 – 00:48:23:15
GUEST
In.

00:48:23:17 – 00:48:48:21
GUEST
University, your spin out to take an incubator space, become, you know, a startup, come out, take a small space, then you’ll have your first round of funding, you’ll grow into this kind of SME sector, and then you’ll get bigger and bigger and bigger. And it’s around the operating model of that because the fundraise for life sciences, you know, they want to put that into the discovery process.

00:48:48:21 – 00:49:10:12
GUEST
They want to put that into the innovation science. And yet x percent of it is operational operational costs. Well, if they’re going to grow and you’ve bet on the right occupiers, could you look at a revenue model where you fit out labs for them? You don’t take your rent, but you say, you know, when you’re at this revenue, we’ll take a percentage of that revenue.

00:49:10:12 – 00:49:16:20
GUEST
So maybe there’s flexibility more around revenue models than time based.

00:49:17:01 – 00:49:25:22
HOST
Interesting. Yeah. Or even like investing in that platform. Yeah. Right. Yeah. And you know backing off you know in a couple of some really based.

00:49:25:23 – 00:49:41:18
GUEST
Yeah. And I think that certainly does happen in the States. Certainly. I think it can be quite punitive. Yeah. For some of them. And I know a lot of university is in North America do do that. And that can be a pull or push factor for some of the businesses. But yeah.

00:49:41:20 – 00:50:00:06
HOST
Interesting. Yeah. So it’s obviously a challenging time though in the market more generally. Like what? What distinguishes like a good asset managers to someone who’s like quite average and you know, because you know, it’s value creation, but it’s also value protection as well. Right. Constantly trying to juggle a few different hats. Yeah.

00:50:00:06 – 00:50:18:01
GUEST
I think, I think it very much depends on your investors, you know, requirements and what their investment criteria is. We’re very much, you know, led by that. I think, you know, we we again, I’m.

00:50:18:03 – 00:50:20:02
GUEST
I can I look at our competitors but.

00:50:20:04 – 00:50:54:19
GUEST
We’re in that the only operational side for our assets. And we are in the granular detail with our tenants understanding what’s going on, working with the property managers. We set up the estate teams. You know, we we’re in all of the complexity. So we’re constantly assessing, you know, is this a moment to sell moment. You know, there’s just constant questions that we’re asking ourselves or thinking about what we’re going to do with retail space, or is there alternative or is there a development play here?

00:50:54:19 – 00:51:10:04
GUEST
And I think that’s been very helpful being part of the development business. You know, there are so many brilliant people and brilliant heads around the Stanhope business. I think, you know, we’re always talking, you know, every two weeks as a team.

00:51:10:06 – 00:51:13:11
GUEST
To figure out, you know, reviewing. Yeah, commercially.

00:51:13:11 – 00:51:17:03
GUEST
All of our assets. So I’m not sure. I don’t.

00:51:17:03 – 00:51:20:00
GUEST
Know, maybe I haven’t been around enough average asset.

00:51:20:02 – 00:51:54:19
HOST
It’s just high performing ones. Yeah, well, the role of an asset manager is changing, right? Yeah. Is it compared to when we, when you, when you got into it. Yeah. And you left colleagues and joined Grosvenor. Yeah. How how do you think the kind of the future of asset management looks? Is it just building on what you’ve just spoken about, about constantly pivoting, looking at alternative ways, trying to get ahead of the curve in terms of competitors, enabling you to do their best work to, to pay you the best value, or is it will it get compartmentalized because it will get to a point where it’s so varies?

00:51:54:21 – 00:52:02:00
GUEST
What I know, I think, yeah, I just think the breadth that we’re dealing with.

00:52:02:02 – 00:52:02:13
HOST
Across all the.

00:52:02:13 – 00:52:14:22
GUEST
Subscriptions, everything at the moment, it’s, you know, just feels it feels like a lot. And that’s, you know, even in terms of we’re involved with setting up apps, you know, on a digital strategy.

00:52:15:02 – 00:52:16:24
GUEST
Yeah. Now, you know, the.

00:52:16:24 – 00:52:38:19
GUEST
Whole kind of piece kind of pre-development tendering the property manager, the digital strategy, you know, move ins least out fit outs, the business plan release risk is seeking opportune I don’t know, I just think the spectrum. Yeah. I think I think the breadth that we’re involved with at the moment.

00:52:38:21 – 00:52:50:14
HOST
It’s massive. It’s huge compared to what, 15 years ago. And it’s kind of investment individual. You don’t have to fold on your desk. You go, you know we get these leases or what have you been schedule.

00:52:50:17 – 00:52:52:11
GUEST
These are the breaks. This is your comfort. Yeah.

00:52:52:11 – 00:52:57:00
HOST
So you kind of it’s complexity is completely different.

00:52:57:01 – 00:52:58:12
GUEST
Completely different. Yeah.

00:52:58:14 – 00:53:03:19
HOST
Can we we touched on that earlier. Can you talk to me a little bit about mentoring Circle what it is. Yeah.

00:53:03:19 – 00:53:04:14
GUEST
Yeah yeah.

00:53:04:20 – 00:53:06:07
HOST
Vanessa your involvement.

00:53:06:07 – 00:53:11:09
GUEST
Yeah. No. Completely. Gosh. Vanessa Murray set up.

00:53:11:11 – 00:53:33:02
GUEST
She’s brilliant. She actually had an idea that she does for young females in the, in, you know, come into world of work, kind of qualified. Wouldn’t have anyone, you know, necessarily. They didn’t have a good network. And so she, decided to change that. And, and there was a small team at stand Hope that.

00:53:33:02 – 00:53:35:05
GUEST
Helped her just with their own experiences of kind.

00:53:35:05 – 00:53:40:04
GUEST
Of setting up the business. And, now, gosh, I don’t know, the stats.

00:53:40:04 – 00:53:42:16
GUEST
Matt. Sorry, Vanessa, but,

00:53:42:18 – 00:53:55:16
GUEST
It’s actually, you know, huge. I think she takes on 100 mentees every year, say, two years based qualified, and they get paired with a mentor and there’s, it’s a free program.

00:53:55:16 – 00:53:56:05
GUEST
Yeah.

00:53:56:07 – 00:54:13:02
GUEST
So, yeah, there’s there’s there’s lots of events that take place. You have your, mentee for a year and you’re sort of meeting them once a month, and, you know, giving them a steer really early on. A two year into career is such a pivotal time. Would have been the.

00:54:13:02 – 00:54:15:16
GUEST
Time that I’d moved to Grosvenor. Yeah.

00:54:15:20 – 00:54:31:14
GUEST
And, you know, it just really connecting them. It helped this at such a, it’s such a, a malleable time. Just come, come out of the, you know, in your APC and think about what you want to do, having a good network to bounce ideas off, having the.

00:54:31:14 – 00:54:34:06
GUEST
Boards you can’t afford, you know, that kind of stuff.

00:54:34:08 – 00:54:54:06
GUEST
Knowing when to say yes, when to say no to things, being curious, knowing you always don’t have to know the answer to everything. Yeah, a typically a lot of the things that the mentees I’ve had since the third year now have struggled with, so it’s yeah, it’s, it’s a brilliant initiative and I want to check it out.

00:54:54:06 – 00:55:11:20
HOST
Sending the elevator back down. Yeah. Making it easier. Yeah. Yeah, completely. So, looking forward then. What are you most excited about? I mean, we’re sat here kind of middle of August 23rd. What are you excited about as we kind of look forward? Yeah.

00:55:11:22 – 00:55:19:08
GUEST
We’re coming into a really busy time, I think, just for me personally, it’s just continuing to grow the stand out business.

00:55:19:09 – 00:55:19:24
HOST
Yeah.

00:55:20:01 – 00:55:41:11
GUEST
And the platform set up now, the team are in place. We’re very self-sufficient. You know, there’s lots of great organic growth coming through from the development side, for instance. But we’re talking to a lot of third parties around, you know, new asset management mandates with them. So actually just if I want to it’s.

00:55:41:13 – 00:55:43:02
GUEST
Looking forward to growing.

00:55:43:05 – 00:55:49:24
GUEST
Growing the business in the platform and, you know, talking, talking to others and looking at new assets.

00:55:49:24 – 00:55:54:12
HOST
Yeah, challenging, challenging, pushing things forward and setting the bar as high as possible.

00:55:54:12 – 00:55:55:07
GUEST
Absolutely.

00:55:55:13 – 00:56:11:01
HOST
So to a question, as we kind of look to draw this to a client so that I ask him them forecast is if you had 500 million pounds worth of equity, who are the people? What property, in which place would you look to to deploy that capital. So you have to where you transactions hat. Yeah. Yeah. What what where what.

00:56:11:01 – 00:56:13:09
HOST
Because it’s an interesting time in the market.

00:56:13:09 – 00:56:29:24
GUEST
Yeah. They definitely. I was actually chatting to Jovens about this question and you know, it’s he’s he was a bit of a sounding board on that. So ship that Joe. Thanks. Thanks to you. Come tell me. And we were chatting and I was very much saying still life sides play.

00:56:30:01 – 00:56:32:00
GUEST
But I think ideally.

00:56:32:02 – 00:56:40:23
GUEST
If I could have it that would be good. So I think it would be 250. Yeah. He didn’t say yes, by the way, but I’m assuming I can do this. You can.

00:56:41:00 – 00:56:43:20
HOST
You can slice it however you like.

00:56:43:22 – 00:56:45:11
GUEST
It’s going to be 50.

00:56:45:16 – 00:57:09:18
GUEST
Into the life science story. Definitely. I think the, you know, the aging population and the health care crisis, the whole kind of, you know, we’ve got the best universities and the best hospitals here. I think, you know, it’s a solid bet. You know, every day of the week. I think, you know, there’s a little bit of risk around some of the capital from the VC funding.

00:57:09:18 – 00:57:11:01
GUEST
Slow down a bit now.

00:57:11:07 – 00:57:11:19
HOST
Interesting.

00:57:11:19 – 00:57:15:20
GUEST
But that’s definitely, you know, if I could by what city place again that’s.

00:57:15:22 – 00:57:20:17
GUEST
100%. You know what you’d be or you’d be looking at and just to qualify that slightly more.

00:57:20:19 – 00:57:26:10
GUEST
I think there’s lots of assets. Lots of people are branding assets at the moment is lab.

00:57:26:10 – 00:57:28:16
GUEST
Enabled or lives, you know, for life.

00:57:28:16 – 00:57:50:21
GUEST
Sciences. But when we’re talking about life science, we’re talking about the whole ecosystem. So these are assets that are really well placed either, you know, across the road from a great university like Imperial next to, you know, Hammersmith Hospital for clinical trials, where you have the whole ecosystem. Yeah. That’s where, you know, traditionally they do very, very well.

00:57:50:23 – 00:57:58:00
GUEST
And then the other team, if they come, I think, you know, if you don’t need it, if you’re a.

00:57:58:00 – 00:58:03:20
GUEST
Cash purchaser, particularly right now, there’s no value out the debt can add in the current market.

00:58:03:22 – 00:58:31:05
GUEST
It’s got to be, you know, something like eight Bishopsgate. Absolutely. You know, best in class quality, quality product. It’s got to be an asset like that particularly is, you know, the supply. It’s going to get more and more tricky in 25, 26 and 27. Just there’s just been less development. So I think, you know, the fundamentals of that, you know, absolutely.

00:58:31:07 – 00:58:31:24
HOST
Best in class.

00:58:31:24 – 00:58:32:20
GUEST
Offices.

00:58:32:22 – 00:58:35:01
GUEST
This is where yeah, it’s word for that.

00:58:35:01 – 00:58:35:22
HOST
So London.

00:58:36:00 – 00:58:36:17
GUEST
London.

00:58:36:17 – 00:58:38:14
HOST
For both life sciences and.

00:58:38:14 – 00:58:40:16
GUEST
Office actually lifelines could be an Oxford.

00:58:40:21 – 00:58:41:20
HOST
You look for this.

00:58:41:22 – 00:58:42:03
GUEST
Yeah.

00:58:42:09 – 00:58:48:00
HOST
Nice. And then the people. Is there anyone outside of your team that you look across the market? Yeah. I’d love to.

00:58:48:00 – 00:58:50:22
GUEST
Get. Oh, yeah. No. So I couldn’t possibly.

00:58:50:23 – 00:58:52:17
HOST
You couldn’t say.

00:58:52:19 – 00:58:56:09
GUEST
There’d be loads. My eyes.

00:58:56:11 – 00:58:56:24
HOST
Forward. You can’t.

00:58:57:01 – 00:59:01:21
GUEST
Go. Oh no but no no no definitely. Yeah.

00:59:01:21 – 00:59:24:01
GUEST
There’s, Gosh I mean, the talent is coming through now is it’s a different it’s a different league. And I think, you know, the, the how we’re so connected at the moment. It’s massively helped that. Yeah I think people are so proactive. I think it’s a completely different mindset to how it was. I think, you know, all of the initiatives around diversity, a fantastic for the property industry.

00:59:24:01 – 00:59:27:04
GUEST
So yeah, I’ve got my eyes on if you watch this space.

00:59:27:04 – 00:59:30:14
HOST
One thing we didn’t touch on is ESG and sustainability.

00:59:30:16 – 00:59:32:03
GUEST
Yes of course.

00:59:32:03 – 00:59:36:24
HOST
Where does that fit into the equation? Because that has to be a big chunk of your but also your team’s player. Yeah.

00:59:37:03 – 01:00:21:07
GUEST
No. Absolutely. So, ESG, you know, it’s a huge opportunity. We see, you know, commitments for net carbon by 2030, reducing energy consumption, aspirations about renewable energy in all of our portfolios. And it’s very much for us around data. And data is key on that. Yeah. And actually as part of that, we’ve made the decision not only to recruit within my own team as an ESG draftee who’s on their IHG side, but we actually put, ESG managers within our portfolios, within the estate teams, because what we realize around ESG and our whole ESG agenda and anyone listening, they should check out.

01:00:21:07 – 01:00:28:03
GUEST
The standard ESG reports with all of our amazing statistics and make a plug about it’s brilliant.

01:00:28:05 – 01:00:54:08
GUEST
And very detailed around all of our targets and our results actually as well. But we realized that we’ve got only a small amount of actual control. We’ve got a bigger amount of responsibility, in that ESG agenda. And then we’ve got an area of kind of where we can persuade and influence people. And, because the control is really only within the land areas.

01:00:54:08 – 01:00:57:00
GUEST
And all the senior, your, you know, tenant areas or with your investor.

01:00:57:03 – 01:00:57:20
HOST
Yeah.

01:00:57:22 – 01:01:24:10
GUEST
We just found that having an ESG manager sitting, you know, with the coalface, with our occupiers talking about the ESG agenda, with those occupiers on their, you know, monthly meets, sharing data, you know, particularly if you don’t have any real kind of ESG, lease, you know, covenants in the leases. You know, we have some but they’re typically not necessarily binding right now changing.

01:01:24:10 – 01:01:47:21
GUEST
Sure. Going forward, you know, that persuades influencing kind of role has has been working wonders. And an example of that is we have small optimization programs across our portfolios and really just understanding how the building is used and working and looking at the BMS, you know, we’ve made 20% savings, let’s be honest. Building management system.

01:01:47:23 – 01:01:51:19
GUEST
I’ll you yeah, we have it. So there’s.

01:01:51:19 – 01:02:01:14
GUEST
There’s just a number of ways that, you know, we’re kind of grappling with the but it’s hugely important. It’s yeah, hugely important part of the asset management business.

01:02:01:16 – 01:02:20:00
HOST
Well, look, thank you so much for, for coming into the people property plays television studio, to rename. Yeah. Really rebrand. Exactly. Thank you so much for sharing a little bit about your background. Root views on the market. Yeah, I’m really enjoyed it. And I’m excited to see what you and, the team going to, to deliver.

01:02:20:03 – 01:02:23:06
GUEST
Thank you so much. Good to see you.

01:02:23:08 – 01:02:50:17
HOST
Thanks for listening to this episode of the People Property Pledge podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of guests we should get on the podcast or areas of the market we should explore further so do drop me a message.

01:02:50:19 – 01:03:14:06
HOST
The People Property Claims podcast is powered by Rob for the team recruit, experience, talent for investors, owners, developers and operators. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website WW dot Rock for.com, where you can find a wealth of research to agents such.

01:03:14:08 – 01:03:17:14
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:00:00 – 00:00:19:11
GUEST
The risk boards. You know, I’ve got a good job and a good career and a great seat and a great firm is growing. And, but this is this is my shop. This is, you know, now. So I, I wrestled with that for a long time. Was, is this the right thing to do? Is it not the right thing to do, but all while all the while in the background just continuing the conversation.

00:00:19:11 – 00:00:40:06
GUEST
Because now I’m a big on the big believer in courage. Everyone who’s coming through their careers to not make decisions before decisions are makeable. It’s all about people. For us, we couldn’t do what we do. We didn’t have brilliant people. And quite frankly, brilliant people actually helped us to make it a success because I’m not sure Peter and I could make it such a success in our own.

00:00:40:08 – 00:00:54:22
GUEST
And the, in fact, I’m convinced we couldn’t. So if we didn’t have amazing people and we wouldn’t be able to, you know, sort of keep growing business and keep pushing the business forward.

00:00:54:24 – 00:01:26:14
HOST
Welcome to the people Property Plates podcast. Today we are joined by Chris Webb, who is the co-founder and executive director of Firefly Trust Father, and presently runs two strategies that logistics and industrial team is focused on developing market leading sustainable spaces across the UK. And their living team is committed to delivering high quality PDSA and BTL buildings. Chris Co leads on strategic direction and decision making and is responsible for overseeing father John’s asset and investment portfolio and its finance operations.

00:01:26:16 – 00:01:42:10
HOST
Before setting up for Thorne, Chris was head of UK and Ireland Asset and portfolio management, Buttressing Capital Partners, managing its UK portfolio of over 2 billion pounds. Chris has also worked at Rock Spring Property Investment Managers and Cushman Wakefield. Chris, welcome to the podcast.

00:01:42:12 – 00:01:44:01
GUEST
Thanks, Matt. Thank you for having me.

00:01:44:04 – 00:01:58:09
HOST
Not at all. Well, look, I’ve had an amazing career and I’m really excited to to spend a little bit more time diving into it so far. But a place that, I always start these conversations is why, why and how did you get into real estate?

00:01:58:11 – 00:02:07:18
GUEST
It’s a good question. It’s a good question. I, I didn’t, if I’m honest, have a design to get into real estate. I, I’m always home.

00:02:07:18 – 00:02:25:10
GUEST
Schooling and university career where we’re very generic. I didn’t, didn’t have, real estate background or estate in a family, so I was, I was I left the vacancies of university and, and the education process was to educate me as to what the what the career options were.

00:02:25:11 – 00:02:27:00
GUEST
So I.

00:02:27:02 – 00:02:51:24
GUEST
I finished Newcastle University with a reasonable two one in, business management, and and that was, as you know, very generic. So it didn’t really prepare me for much, but, it gave me a sort of an insight into the business world. And, and from there I, I did I undertook doing work experience. So I worked in a number of different industries.

00:02:51:24 – 00:03:31:09
GUEST
I worked in the drinks industry for a bit. I worked in the investment management industry. I worked, I did my work experience that said, I am sorry I am so sad as it was back then in the, valuation department, actually. And, and I these were, these were sort of minor work experience roles that I, but I did, for, you know, two weeks a month, and the and I did, I did a spot, in various other various other industries or to test out what was out there and, the opportunity, I think, even applied for an accountancy graduate position at one point, which would have been completely

00:03:31:09 – 00:03:38:16
GUEST
wrong for me. But, so I wasn’t I wasn’t completely set on, I think through my, the experience that I work experience that I had, I.

00:03:38:20 – 00:03:39:20
GUEST
I, I.

00:03:39:21 – 00:03:57:22
GUEST
Enjoyed the property industry, having not known a lot about it. I enjoyed the tangibility over that. I enjoyed that it wasn’t deskbound the whole time. And I, yeah, I, I sort of decided to further that, so how I got into it specifically was.

00:03:57:24 – 00:03:58:18
GUEST


00:03:58:20 – 00:04:24:03
GUEST
Well, I struggled, actually, if I’m honest, I struggled to get a job. And I, I took some advice from, from a senior individual in the banking industry, actually, who had been put in touch with, who very kindly gave half an hour of his time, to me, and he, he told me that there were endless number of undergraduates out there with generic degrees like mine.

00:04:24:03 – 00:04:35:12
GUEST
And if I wanted to, sort of get into a reasonable job and have a good opportunity or a good ability to pursue that career, then I should go into a master’s degree.

00:04:35:14 – 00:04:51:20
HOST
And when he told you that, you said, yeah, yeah, you kind of went to university, you got to one. But it wasn’t, you know, screaming to me that, you know, academia and studying is know you absolutely love it. Were you just kind of, you know, what was your thought process at that time?

00:04:51:23 – 00:05:17:19
GUEST
I’m a bit deflated. I’m honest, because I, you know, I actually say I didn’t I’ve much more enjoyed the, the pastoral and sporting, aspect of university and, and my life today rather than studying in the academia. So I, I wasn’t thrilled by the idea of going back to university and, and studying for another year. I was kind of hopeful that my studies were complete by the time I finished my first university degree.

00:05:17:19 – 00:05:31:15
GUEST
But anyway, so having not particularly good job prospects at that particular time, I decided to take him up on his advice. And and I went I sort of went back and did a, did a master’s degree in, in real estate and finance.

00:05:31:17 – 00:05:40:18
HOST
And you did that for a year, Cass Business School. And then you landed at Cushman Wakefield. How did that come to come about?

00:05:40:20 – 00:05:41:12
GUEST
Well, I think I think.

00:05:41:12 – 00:06:01:11
GUEST
Pretty much all of us who did that did that degree. And I think there was 75 of us approximately did that, did that master’s degree. And I think everyone landed a place in a, you know, in a consultancy or there were a few who managed to, land places that principals and, you know, investment funds or pension funds have.

00:06:01:13 – 00:06:06:07
GUEST
But most of us ended up on the graduate rotation at, the various big agencies.

00:06:06:09 – 00:06:18:05
HOST
And you did, a bit of work experience and valuation. What seats did you cover? And did you, did you start having a little bit more of an understanding of where you could take your career and what the different options were within commercial real estate?

00:06:18:08 – 00:06:20:23
GUEST
Yeah. So my, my so I, I got a.

00:06:20:24 – 00:06:43:17
GUEST
Rotation I got a seat in the rotation at Cushman Wakefield. And I didn’t actually so I did I was in the valuation team and I did my work experience at that, not at Cushman. So when I was, when I arrived at Cushman, I initially started in the office leasing team. And that was my first rotation. I think there were three rotations on the graduate program at Cushman.

00:06:43:19 – 00:07:02:01
GUEST
I was on the effectively started on the office leasing team and then the office agency team, and then interestingly, I, I think in order to be an agent, you learn a lot about yourself when you’re when you’re starting out in your career. And I certainly learned a lot about myself, having struggled to sort of find my direction of travel and struggled to find.

00:07:02:01 – 00:07:26:19
GUEST
But I, my first job, I, I realized that maybe I wasn’t quite as good at everything as I, as I thought I was when I left university. And, and I learned more about that, about myself when I, when I arrived at Cushman and I realized there were a lot of, you know, when when you arrive in the graduate teams or certainly when I did at the, at the agencies, the, the pro everyone’s preference was everybody wanted to work in the investment side.

00:07:26:21 – 00:07:45:02
GUEST
But so that’s where the glamor was. That’s where everyone perceived that you could have a better career and earn more money. And, you know, so everyone wanted a seat in the, in the rotation on, on one of the investment teams. And I was no different. I did as well. So I started out in the office leasing team and then and then to work very closely.

00:07:45:03 – 00:08:05:02
GUEST
Not a seat in the office agency team as well, or the office investment team. And, and it became very clear to me actually, during both those seats that you had to be it part or part of you had to be a salesman, you had to enjoy selling things, and you had to enjoy the, you know, sort of get a kick out of sales because ultimately that’s what you’re doing.

00:08:05:02 – 00:08:22:14
GUEST
You’re selling space or, you know, whether it’s leasing or whether it’s investments, you know, you’re you’re selling in your and you, you know, you’re convincing people and persuading people and advising people that these are the right deals to do and all of the rest of it, it amazingly, it didn’t. That did not turn me on. I actively did not enjoy that.

00:08:22:14 – 00:08:37:02
GUEST
And I became clear to me I was not very good at that. And I, I was struggling at that stage to really see how people and clients specifically made decisions, to invest in, in real estate.

00:08:37:04 – 00:08:44:05
HOST
Well, just because you think, you know, it was this guy or girl’s motivation for trying to flog me this, is it just kind of.

00:08:44:07 – 00:09:03:03
GUEST
I go into secondary whys. Why is, you know, for example, an office building in West End, why is 5% a good deal? Because, you know, you’d have all of the that my colleagues much more senior colleagues at that time said, you know, if I should buy this fantastic deals 5%. And I couldn’t really understand why 5% was a good deal, didn’t make any sense to me.

00:09:03:03 – 00:09:20:01
GUEST
Why? Why not 6%? Why not 3%? Why? Why did people have, you know, why these how do people make money out of it? You know, so buying in five and selling it at some point in the future, how they you know what what’s driving those investment decisions. Why are they making these decisions as opposed to just wanting to get a deal done.

00:09:20:05 – 00:09:45:16
GUEST
And, you know, it’s a great, great deal. I get my clients at this price and they should do that deal. And there was no starting from from my perspective, I had no understanding of how and why those decisions were made were taking place. And that’s that’s where I was interested. I wanted to understand that. I wanted to understand how money came into real estate, how people were making these, you know, how these fund managers got their money, how they were making decisions about buying and selling, and managing property.

00:09:45:16 – 00:10:04:17
GUEST
And I had no real visibility of that at that stage. So I you got to where I was, you got to choose your third seat. And I campaigned campaigned very hard to get a seat in the corporate finance team, because they dealt with debt raising, you know, to debt funding, equity raising and, and much more in the corporate finance side.

00:10:04:17 – 00:10:22:09
GUEST
And they sort of managed and managed advisory and advised funds, you know, sort of new managers raising capital, which was at that stage a bit of paint to me, but it made it it was very attractive. So I thought, well, this this is going to explain to me how people make money out of real estate because at the moment I don’t understand.

00:10:22:12 – 00:10:25:05
HOST
Well, you good at maths growing up or did you have an affinity to.

00:10:25:05 – 00:10:25:15
GUEST
The idea.

00:10:25:16 – 00:10:26:09
HOST
Of numbers?

00:10:26:09 – 00:10:32:15
GUEST
Yeah, so I was much more mathematical. I wasn’t good at much academically, but I was stronger at maths and I wasn’t that English.

00:10:32:17 – 00:10:37:21
HOST
So that was the kind of route to what? What did you learn during your time there? And I’m assuming you got your letters and.

00:10:37:23 – 00:10:39:10
GUEST
Yeah, I’ve got my I got my.

00:10:39:10 – 00:10:59:15
GUEST
Marks. And so I, you know, I, I did the qualifications that I needed to do, I did the IMC, certificate. As well and I, and I was taught to talk to model. Whereas again most of the industry at that point time worked on August and and the appraisals went through a sort of a blackbox machine, which I again, I didn’t really understand.

00:10:59:15 – 00:11:07:13
GUEST
And whereas the corporate finance team, everything was based on Excel and there was some very, very smart guys in that team, who I’m still in contact with.

00:11:07:13 – 00:11:08:16
GUEST
Actually,

00:11:08:18 – 00:11:24:12
GUEST
Who taught me how to model. They come from Ernst and Young as part of that of corporate finance team. And they were very capable, very mathematical, very analytical. And so one of the best skills that I learned during that, cert period and during that seat was, was how to build a financial model from scratch.

00:11:24:14 – 00:11:28:18
HOST
And who are your clients at that stage in a corporate finance team?

00:11:28:20 – 00:11:47:07
GUEST
Mostly the pension funds, and some small managers. So that was more on the on the equity raising side. And again, being a being a sort of a graduate and a junior, I was exposed to both sides of that corporate finance team, which was which was the equity raising side. And, the debt, third party debt side.

00:11:47:08 – 00:12:03:14
HOST
So you got a bit more comfort, a bit more insight in terms of like what drove some of these financial transactions and why they made sense. Yeah. You then moved to Rock spring, which, I would call it a boutique fund management investment management business. Yeah. How would you describe it at the time? Because I see this is one of them.

00:12:03:14 – 00:12:04:08
HOST
A few years ago.

00:12:04:10 – 00:12:06:06
GUEST
Yeah, they did it. Yeah. Rock.

00:12:06:06 – 00:12:17:22
GUEST
Springs a I would say sort of a boutique investment management business, with, you know, multi different so number of rock spring branded funds as well as some separate account mandates.

00:12:17:24 – 00:12:22:04
HOST
And why did you decide to make that move and what, what was the role that you were doing that.

00:12:22:06 – 00:12:25:23
GUEST
Was it was all on me. So I ended up being in that, at Cushman.

00:12:26:00 – 00:13:00:20
GUEST
I can’t remember, not maybe 5 or 5 or so years. So I stayed in that finance team, got my qualifications and, and sort of stayed there for a few years longer. So I kind of grew up in that and as I, as I learned more and more about it and became a bit more proficient about actually how these fund work had funds worked, what kind of target returns there are, what what drove their decisions, whether it’s liability matching or whether it’s, you know, sort of to make sort of opportunistic or value add returns or what the core strategies were around people raising money and, and, and investing into real estate.

00:13:00:20 – 00:13:24:23
GUEST
I became much more interested in, in, in kind of being part of that because again, again, all of those learnings that you make by yourself in your early career, I learned that I joined numbers. I didn’t really like advisory and consultancy. I much preferred being a master of my own destiny, and I was very comfortable making decisions. So I wanted to be in a position where I could, you know, implement decision making.

00:13:25:00 – 00:13:31:11
GUEST
And, you know, be in control of, of investments as opposed to advise others, how to make investments.

00:13:31:15 – 00:13:36:04
HOST
So you landed at Roxboro and did you look at a lot of other businesses or.

00:13:36:06 – 00:13:38:19
GUEST
I did, yeah. I, I,

00:13:38:21 – 00:13:58:11
GUEST
It’s, it’s it’s an interesting one. Yeah. So at that point in time, so it was a, it was very turbulent time. It was sort of 0708 and the there was, you know, I won’t go into it, but everyone knows what happened. Oh, seven and eight, a lot of people lost their jobs. And, you know, in the real estate industry and that agencies were no different.

00:13:58:11 – 00:14:31:05
GUEST
And I was fortunate in that I was junior enough to, you know, to not be super expensive. And I, you know, and I had been looking for a while to, to move from the agency side and consultancy side to principal side. So I, I was, I got it, I got a kind of a, a number of opportunities to interview, potential client seats, and two job offers that I, that I got actually were, rock spring, and magpie.

00:14:31:07 – 00:14:32:09
HOST
And black rock.

00:14:32:11 – 00:15:00:08
GUEST
Not black. Correct. So and it was interesting. I don’t know what I’m allowed to name other people, through this podcast, but there’s, there’s some, you know, people. It’s a big thing for me, you know, the whole way through my career, people have been very, very important and still are. And, you know, I believe you meet some amazing people through through your career and, and I certainly have, you know, both in a, a sort of relatively age level now that I am, but also back in the early days, you know, and and I remember one man specifically, I’m not going to name people.

00:15:00:08 – 00:15:01:08
GUEST
So I’ll spend all.

00:15:01:08 – 00:15:05:07
HOST
Day even though. So the people coffee place podcast. Yeah. Yeah. It’s a front and center.

00:15:05:09 – 00:15:23:23
GUEST
Yeah. It’s it’s an, a very important part of the industry. Right. And it’s so you know, and this, this one individual was a, was a partner of Cashman’s very, very smart guy. I’m still still in touch with him, albeit infrequently these days, but he’s, he’s a great guy. And I confided in him tonight that I had these two job offers.

00:15:24:00 – 00:15:39:15
GUEST
And I was. I wanted to make the right decision, about my future, and and I valued his advice. And I valued his perspective and his view. And I knew he would. He would give me a perspective, even irrespective of whether he thought that I should be leaving or not. He would give me his view. And he did.

00:15:39:15 – 00:16:02:22
GUEST
And his view was excellent. Actually, Mtpa had just raised a huge amount of money, and had a huge amount of firepower and capital to deploy into the market. But they, they had opportunistic return requirements. They, you know, they need 15 to 20% IRR and, and all the rest of them were leveraged and in his view, more risky, especially given where the market was at that point in time.

00:16:02:24 – 00:16:24:19
GUEST
And and Rock spring, you know, had a blend of funds from managing pension fund mandates to their own sort of segregated and to Rock spring branded funds, where they tried multi LP funds that were to a bit more value added, opportunistic in their return requirements and his his perspective for me was, I think, you know, Rock Springs safer.

00:16:24:21 – 00:16:45:09
GUEST
They have a broader range of funds. They will do better and have a less turbulent time. Will be a better place for you to learn how this works and how that side of the fence works. And, you know, men may be more exciting and there may be bigger numbers involved. And, but I think you’ll learn more, and you’ll get a better grounding at rock spring.

00:16:45:09 – 00:16:46:19
GUEST
So that was the decision I made.

00:16:46:23 – 00:17:09:04
HOST
Interesting. So I reckon the majority would have gone for, for the more opportunistic, higher octane, sexier numbers, at that, at that period. So you decided to, to go to Rock spring. What were you doing? Rock spring, and what did your role look like? And how did that three and a half years or so play out?

00:17:09:06 – 00:17:11:10
GUEST
So I, I joined as.

00:17:11:10 – 00:17:32:18
GUEST
A faculty as kind of an analyst, albeit Oxbridge didn’t call them analysts. And we there was a there was a group of us, probably about 4 or 5 of us who started in, in that role. And Rock Springs was expanding. And, they just gained, you know, raise a few more mandates and, and, expanded as a, as a business.

00:17:32:18 – 00:17:52:05
GUEST
And they needed that sort of general support. So, you know, it it wasn’t analysts in the sense of, you know, straight out of university, you know, they’re just to sit behind a screen. We were very much, you know, qualified real estate individuals. But we had a we had a sort of a numbers capability that maybe most surveyors didn’t possess at the time.

00:17:52:05 – 00:18:12:15
GUEST
I think it’s probably much more, sort of educated into young surveyors. Now to understand numbers and financials. But at that specific point in time it wasn’t a requirement. So, so I think those of us who went there, and I know you’ve interviewed one, have had or had one on the podcast already. So, yeah, we we went there and we were part of the same pool.

00:18:12:15 – 00:18:36:11
GUEST
And it was an amazing opportunity actually, to, to experience, a broad, broad range of, of of what, a kind of a fund management investment management platform does. And so we were running models both on new acquisitions. We were running models on fund at fund level, you know, portfolio level to, you know, sort of, report to investors.

00:18:36:11 – 00:18:55:18
GUEST
We were, getting involved in the acquisition to due diligence. We were we were out on site. You know, each of us got attached to a different fund, and a different mandate. So we had that was our sort of principal area, albeit we could float across sort of, you know, resource as we, as we needed or as was needed by the business.

00:18:55:20 – 00:19:16:11
GUEST
And we had a great, you know, had a great grounding. So, you know, I did I was working for a great guy, another great person in my career, actually, who’s, who I still see regularly. So I was working for a guy called Richard Baines, who is the managing director of Chancery Gate. And a, you know, great guy to learn from.

00:19:16:11 – 00:19:36:13
GUEST
Very impressive individual. And he, you know, I was involved in, you know, meeting the investors, managing them on sort of bi annual meetings. I was and, you know, running the numbers for the fund. I was supporting asset management, where needed. I was getting involved in the DAC conversations and managing the valuations on a quarterly or sort of six monthly basis as required.

00:19:36:13 – 00:19:54:12
GUEST
So, so it really was a real full picture of the fund management sort of process from start to finish. You know, we were I was helping so so I was doing everything. So it wasn’t just a acquisitions role or an asset management role. We was very much, you know, you had to get an all rounded skill set. So the learning was was very steep.

00:19:54:14 – 00:20:01:11
HOST
Yeah. I when I first started, getting into recruitment and such, I actually went to Richard and put a few people into the the fact team, as it was.

00:20:01:11 – 00:20:02:14
GUEST
Called.

00:20:02:16 – 00:20:03:11
HOST
Which was the, which.

00:20:03:11 – 00:20:04:19
GUEST
Was the most terrible name.

00:20:04:24 – 00:20:21:18
HOST
Yeah, but it was an amazing opportunity. I think I did 3 or 4 deals with Richard just in terms of putting people, falling behind you, when you were no longer with the business and a phenomenal grounding. Yeah. Some great experience. Well, you left after three and a half years or so. A move to Tristan.

00:20:21:20 – 00:20:26:22
HOST
What? Why and how and what was it that you weren’t getting a real trainee so you can get a Tristan?

00:20:26:24 – 00:20:29:18
GUEST
Yeah, I, I don’t think it was specifically that.

00:20:29:18 – 00:20:33:05
GUEST
I’ve never I’ve never looked at moves in that way.

00:20:33:07 – 00:20:35:01
GUEST
I, you know.

00:20:35:01 – 00:20:41:15
GUEST
Rock Springs was a wonderful place I got to, you know, sort of have that broad level of experience. And I think.

00:20:41:17 – 00:20:42:22
GUEST
I was I was hugely.

00:20:42:22 – 00:21:18:07
GUEST
Inspired by the work that I got to sort of, and I got to do there in terms of what I learned. But my, my learning was so big, and so steep across the board that, I, you know, I became a much more capable professional, I believe, there, and I, I much more confident in what, I was able to do and my thought process in my decision making process, and mostly because Richard bent beta into me, and I, you know, he taught me an awful lot as as in others, there’ll be lots of people, I’m sure, who may hear this from Rock spring would be disappointed, I mentioned, but, you

00:21:18:07 – 00:21:37:01
GUEST
know, Richard was, you know, it’s kind of my day to day and, and really, I think where I got to as I, as I grew and I learned was, you know, Richard was the fund manager of, of that fund, and he was, you know, he had an aspiration to raise more funds. And he was always going to be the fund manager.

00:21:37:03 – 00:21:56:16
GUEST
And I think I, I knew that I’d got to a point where I was capable of taking, spreading my wings a bit and taking more responsibility, and I was comfortable that I was ready to take more responsibility. And I wanted that challenge. And sitting in the seat that I was in in Rock spring, I was going to be unable to to do that.

00:21:56:16 – 00:22:10:12
GUEST
So an opportunity came up at Tristan. And, I was, you know, it was a it was a step up for me. And I, you know, I, I sort of embraced it, grabbed both hands and, and decided it was the time.

00:22:10:14 – 00:22:31:24
HOST
Because you had quite a broad experience and you touched on quite a few different areas, geographies and debt equity transactions, fund management, asset management, person development work as well. Yeah. You you went in in the asset and portfolio management team. Why did you decide to pursue that side of, of the business rather than the transactional side?

00:22:32:01 – 00:22:51:02
GUEST
Yes. It’s a great it’s a great question. And you know, it’s I guess it’s only when you remind sort of walk through a memory lane like this that you remember the nuances. So I actually was approached by a, headhunter or a recruitment agent for the role at, at Tristan, which was for an asset management role, as you say, asset portfolio management.

00:22:51:04 – 00:23:15:20
GUEST
I turned it down, because, again, the experience that I had and the and the breadth of the experience that I was getting wasn’t asset management. And I didn’t consider myself an outand out asset manager. I considered myself to have more capabilities in that, so I turned it down originally, and I think they went out and I might be misspent, remember misremembering this, but this is the, certainly my memory of it.

00:23:15:20 – 00:23:33:12
GUEST
But they I said, I said, you know, went saw them and I said, that sounds great, but I’m not an asset manager. I think what you need is somebody who’s, you know, very specific asset management. I’ve got a bit of a broader role than that now, and I’m looking for a broader role. And I don’t necessarily want to just, do asset management only.

00:23:33:12 – 00:24:01:09
GUEST
So, they, I think they interviewed a number of other people. And I think that the context of that trust and experience for me was that they were a small, a small business at that point in time. They’re obviously a huge business now and, and fantastic, successful business. But, at that one time they were relatively, small and not, you know, growing, but they, they’d done a huge amount of, fundraising and deal doing in Europe.

00:24:01:11 – 00:24:28:00
GUEST
But they had not done a huge amount in the UK and they just were they were just beginning to grow their UK strategy so that it was a there was not very many people in the UK team at that point in time. And I think when they, they went away and interviewed a number of other asset managers and, and I think they went round the houses and realized that actually probably what they wanted was someone who had a bit of a broader skillset than me that could add a bit more value as they grew that element of of the business.

00:24:28:00 – 00:24:46:23
GUEST
And again, I wasn’t coming in at a particularly senior level. It was coming in at a very sort of middle, sort of mid-tier level. So it wasn’t like I was coming in to run the whole place at that point in time. I certainly wasn’t, but they, I think they they came back to me after interviewing a few other candidates and, and thought that actually, you know what, they could adapt the role to suit, to suit me.

00:24:46:23 – 00:25:14:04
GUEST
And they obviously like my character for some reason then and they came back, so they so I got a second bite at it. And that’s when I, you know, we kind of agreed that this was the role that I wanted. I wanted to have a little bit more input in the acquisition side. I didn’t want to lead on acquisitions, but I was very happy to support, like, I didn’t want to just be a sort of an asset manager, pigeonholed and just sort of doing the doing the asset management work and not having the ability to, you know, to spread my wings a bit.

00:25:14:04 – 00:25:25:18
GUEST
So we kind of agreed that, you know, reformed the role, I guess, around what I, what I could do and what I wanted to get involved in. And, and I decided that it made sense after that. So I went for it.

00:25:25:23 – 00:25:44:10
HOST
Yeah. Because probably at that time it’s still a little bit business that the transactions team that didn’t really talk to the asset management team, it’s just like, oh, bought this. You know what can you what can you do with it. Yeah it’s probably the advent. You know through rock spring of actually those two teams working much more closely together and the asset management team and in with the transactional team to actually say this is where this is where the rents are going.

00:25:44:10 – 00:25:49:08
HOST
It’s the yield, etc., etc., rather than just being, an asset them. Yeah.

00:25:49:10 – 00:25:51:15
GUEST
And I think that, you know, I’m, I’m very much of.

00:25:51:15 – 00:26:15:09
GUEST
The view and I think you’re right, there are lots of businesses to work that I, I don’t think that if you want to set the principle side of, of life and in most real estate businesses, I think you need to understand, you know, as much of it as possible. And for the most part, and certainly the way Tristan did it and we did it, was that the the acquisitions team, they did the acquisition, they did the origination, but it made no sense for the acquisitions team who were the deal guys.

00:26:15:09 – 00:26:33:21
GUEST
And, you know, to do the sales was certainly in my view, it didn’t. And the way we worked in the UK side of the business, they didn’t because, you know, you you implement the five year business plan. And you know, I control that. I run that, I report the budgets, I do everything. We make all the decisions on the the leasing, the commercial, the cap backs, the the changing and the repositioning.

00:26:33:21 – 00:26:57:03
GUEST
All of those things which are all delivering the economics and the and the kind of fundamentals of the business plan. And then to hand it over to someone who hasn’t been involved for five years just to just to run a sale process that makes that makes no logical sense to me. So, so the certainly the way we did it was, you know, the acquisitions team which, which is, you know, which was effectively run by my not business partner, you know, him and I work very well together.

00:26:57:03 – 00:27:16:05
GUEST
He, I supported him where I needed support on the acquisitions. And he wasn’t threatened by my support in any way shape or form. I then took over the the business plan. He was the dreamer. He came up with the plan, and I sort of executed and implemented it. And then I managed all of the sales. So that was so is, you know, it’s a transactional role as well.

00:27:16:05 – 00:27:20:13
GUEST
And, and, you know, as well as the asset management in the commercial side. So, you know, it’s a bit of a hybrid.

00:27:20:17 – 00:27:33:01
HOST
Yeah. You get all the getting the experience that you, you really wanted or you could, you could leverage from your spring days. Yeah. The portfolio grew to over £2 billion. What what kind of assets were you dealing with in the UK?

00:27:33:03 – 00:27:37:09
GUEST
It was, quite, you know, quite a different.

00:27:37:11 – 00:28:16:08
GUEST
You know, multi-sector strategy, really, I mean, it the Tristan funds were at that stage whereby and by their nature opportunistic and sort of, you know, there were multi-sector funds that were multi-jurisdictional, multi-sector. So, so there was no pre described, sector that you needed, you needed to sort of invest in. So it was very it was opportunity led, which was super exciting because you got to, you got to learn about all of the different sectors and, and look at deals and and be you know, be exposed to lots of different, managers and tenants and, you know, and I guess some, you know, interesting people across the sector.

00:28:16:10 – 00:28:34:20
GUEST
And, so we did quite a lot of offices. We did at that point in time, quite a lot of retail as a retail warehousing, shopping centers. We did some student housing, and I think probably that was it was a time we did a little bit of industrial, but not a huge amount at that point in time.

00:28:34:20 – 00:28:50:15
HOST
So but you could you could apply your skills and a bit more of an opportunistic environment across multiple different geographies. Oh sorry UK, but multiple different asset classes. And really yeah, I guess build on the skills you had. You touched on your business partner. You now business partner. Pete. Martha.

00:28:50:17 – 00:28:50:21
GUEST
Pete.

00:28:50:22 – 00:29:02:08
HOST
Martha, Martha, how did five all come about? And had you always wanted to set up your own business and. Yeah. Can you just run me through that?

00:29:02:10 – 00:29:05:01
GUEST
Yeah, I think I think that’s,

00:29:05:03 – 00:29:12:10
GUEST
It’s an interesting because at the we we were at Tristan a long time. Pete was there longer than I was. And.

00:29:12:12 – 00:29:14:13
GUEST
And I think when you.

00:29:14:15 – 00:29:48:17
GUEST
When I certainly my take on it is when you, when you do the kind of, I guess investment management fund management role and the seat that I’ve always sat in, whether it was whether it’s rock spring or or Tristan, the if if you are minded like me and I think a lot of people would be if if you want if you do that you should have at some point you think to yourself, gosh, I wish I could do this for me rather than for somebody else, because, you know, and I’ve had a lot of people on, on your podcast say, and I totally agree with it, which is in real estate is not rocket science.

00:29:48:19 – 00:30:06:14
GUEST
You know, none of us that got into this industry, you know, if we were much smarter, we’d be lawyers or accountants or, you know, bankers. But I think you know it. It’s, it’s not rocket science, and you can get very good at it if you if you pay attention to the fundamentals as you as you grow and as you, as you sort of, grow through your career.

00:30:06:16 – 00:30:25:08
GUEST
And I think, you know, my, my attitude was by the time I, it was probably, you know, sparked by my rock spring days and it was watching the the younger guys, the fund managers, you know, the Richard Benz’s and, and and others of, of world who were at a relatively young age and that sort of young 40s or late 30s, they were fund managers.

00:30:25:08 – 00:30:45:19
GUEST
And in fact, I mean, those were their platforms. They put the strategy together. They sold them. They used the they used the kind of platforms they worked for the Rock Springs or the Tristan’s or the other fund management platforms to, to sort of raise the equity. But ultimately it’s kind of their strategy and, and, and it’s their charisma, their credibility and their track record alongside the platforms that, that allows them to raise the money.

00:30:45:19 – 00:31:05:10
GUEST
And it’s the, you know, the LP’s belief in and whether those those guys can deliver the strategy and, and, you know, if, if you can’t pitch well and you can’t convince people that you’re, you’re going to make the money, then they’re not going to invest in you no matter how good the platform is. So I think the, you know, that that was a stepping stone for me to people running their own businesses.

00:31:05:13 – 00:31:30:01
GUEST
They’re almost in charge and running businesses within businesses. And, and I always thought to myself, you know, if I get good enough and I get sort of experienced enough, I would love to do that. And the sort of order I got and the more experienced I got, I went to Rock Springs, Tristan. And there was definitely a, a spark in the back of my head, which was, you know, if I ever get the opportunity to do this myself, I would love to give it a shot.

00:31:30:03 – 00:31:44:10
GUEST
So that’s how it was. It was always there. And I think you either I think you’re you’re one of those people. You either are quite risk risk on and you’re, you’re happy to sort of think like that and take that challenge as, you know, you start your own business, but you know, you’re either you might think like that or you don’t.

00:31:44:10 – 00:32:00:23
GUEST
And there’s some people who terrify, and there’s other people who would get excited and turned on by it. And I’m just one of those people. And I guess I’m just fortunate that, you know, the opportunity arose. And, you know, I’m big believer in that these opportunities will only come around once or twice, maybe once, if that, in your lifetime.

00:32:00:23 – 00:32:21:21
GUEST
And you make you make decisions at that point in time to either pursue it or not. And, and I guess the how to fight, come about really just from that. And I was always on the, I was always on the lookout for opportunities, and I was always on the lookout for conversations. And part of what I think makes our industry great and, and inspiring is that it’s a sociable industry.

00:32:21:21 – 00:32:48:12
GUEST
It’s all about network. It’s all about interacting with people. And you meet some amazing people along the way. And, you know, I was fortunate enough with Pete that we we met some fascinating people. And, and, you know, we a conversation sparked an idea. And the idea Drew Lakes and, and we sort of found ourselves at a sort of about six months down the line of these conversations, thinking, God, if we don’t do this, we may regret it for the rest of our lives.

00:32:48:12 – 00:33:25:00
GUEST
We didn’t have a business plan, particularly. We didn’t have a it’s not like we we put a business plan together and we went out to market and we tried to raise capital. And it was it was a chance conversation that we jumped on, evolved and, and turned into something as opposed to something that just arrived. So, you know, there was an awful lot of time and effort and effectively I felt for a long time and, you know, for a long time I felt like I was running two jobs, because as, as, you know, our current shareholders and business partners, in fact, or in our US family offices and, and so

00:33:25:00 – 00:33:40:24
GUEST
they don’t work in the same time zone as us. So I would do my, my full 12 hour days at Tristan and, you know, and I loved it. And it was a great job and a great, great place to work. And and then I get home and I have dinner with my wife, and, you know, have a quick conversation with her.

00:33:40:24 – 00:33:51:04
GUEST
And then I would get the laptop open again and I would work on what is now a foghorn, but what was not anything for, you know, sort of 6 to 18 months, probably before we got it off the ground.

00:33:51:06 – 00:33:59:02
HOST
What was the personal what was the risk from a personal perspective at that? That time?

00:33:59:04 – 00:34:02:11
GUEST
Or everything really? Either I had a.

00:34:02:11 – 00:34:23:06
GUEST
Wife, a young family, a mortgage, and, you know, none of those are cheap, to run. Certainly not my children. And, you know, they’re very young, and they need, you know, you all that sort of stuff. And so I guess the risk was, you know, I’ve got to good job and a good career and and a great seat in a, in a great firm.

00:34:23:06 – 00:34:46:07
GUEST
It’s growing and, but this is this is my shot. This is, you know, and so I, I wrestled with that for a long time. Was, is this the right thing to do? Is it not the right thing to do? But of all the while in the background, just continuing the conversation because, you know, I’m a big I’m a big believer in and I would encourage everyone who’s coming through their careers to not make decisions before the decisions are makeable.

00:34:46:09 – 00:35:06:21
GUEST
You know, I’m, I’m a huge believer in that across everything that I do, personal, private, you know, lots of people stress over decisions and decide, you know, decide before. So they have a decision to make. They choose not to do it because they’re scared. And I, I don’t think that anything is decisions are never made until they’re, until they’re made until, you know, you have to sign on the dotted line ultimately.

00:35:07:01 – 00:35:09:11
HOST
And worrying is it’s not a proactive worrying.

00:35:09:11 – 00:35:26:17
GUEST
It’s not it’s not a productive emotion for sure. So so we you know, whilst I was having those thoughts and those I not, you know, questioning myself and debating it with Peter and, and and my wife and, you know, my friends about whether it was a sensible thing to be doing. You know, I still pursued I still pushed it all the way.

00:35:26:17 – 00:35:42:00
GUEST
And I said, look, we’ll make it. Let’s make the decision when the decisions that we made it are these guys, do these guys really want to do this? Are they are they are they credible? Are they 100% there to Peter and I definitely want to do this. Do we do we believe we can do it. Because you don’t believe you can do it and you’ll you’ll never make that decision.

00:35:42:02 – 00:36:04:20
GUEST
But, you know, lots of people make a decision before they’ve got to the decision to make another point. And, and that’s. Yeah, that’s that’ll be, you know, one of the biggest things that I’m proud of, of my career is I’ve always taken the time to get to that decision making point and, and made the decision at that point in time rather than rather than leave that fear or, or, you know, concern, you know, you know, stop me in my tracks.

00:36:04:22 – 00:36:25:08
HOST
You touched on the fact I’ve got two family offices behind you. You know, it’s in the public domain, believe. Yeah. Billionaire us, family offices behind. Yeah. Can you just tell me a little bit about their businesses and then, Yeah. Well, if you leave Tristan selling other business, what was the strategy? What’s the plan? What do you what do you want?

00:36:25:08 – 00:36:26:22
HOST
And how did that come up? Left?

00:36:26:24 – 00:36:33:05
GUEST
Yeah. How long have you got? Yeah. So it was. We are we are super.

00:36:33:05 – 00:36:48:07
GUEST
Privileged and lucky to to have met these guys and, and to be in business with them. And I think that’s that’s a sort of an important point for most people. I think a lot of the market doesn’t necessarily still understand, you know, who we are and, and sort of how we’re set up.

00:36:48:07 – 00:36:50:06
GUEST
But,

00:36:50:08 – 00:37:22:10
GUEST
We’re, we’re a UK limited business. We just and we have we just have to us shareholders in the business. So we’re onshore. We’re not a fund, we’re not offshore. We’re not, you know, LPs. No. None of that sort of stuff. And again, it was that was one of the very refreshing, things about the conversation coming from the private equity space in the investment management space where it’s all about structures and, you know, there’s a huge amount of and again, I know you’ve had people on talking about the, you know, all of those different structures and tax and, and offshore versus onshore and LPs being, you know, sort of either, you know, tax averse

00:37:22:10 – 00:37:40:10
GUEST
or non paying tax non taxpaying entity. So therefore, you know, structurally very important part of real estate and and other asset classes in that, you know, if you’ve got pension funds and insurance funds and investment funds that don’t pay tax in their jurisdiction, any tax that they have to pay, trip to a structure like a private equity structure is leakage for them.

00:37:40:12 – 00:37:41:22
GUEST
They don’t they don’t pay tax.

00:37:41:22 – 00:38:04:09
HOST
So those are the signs that, you know, five year cycles or three, three, five, eight year cycles. They’re beholden to that regardless of the market conditions. Yeah. And there’s pressure as well from being, an operator or, or an LP to deploy that capital, otherwise you might lose it. So, yeah, I mean, I try because yes, it’s quite simple and straightforward.

00:38:04:10 – 00:38:22:09
GUEST
Very simple and straightforward. And I think that’s the that was what really attracted Peter and I to the conversation was actually we were we were now fully involved in that private equity world and fully kind of up to speed on, on how it worked and the structuring of it and all the rest of it. And but it was complicated and it is complicated.

00:38:22:11 – 00:38:44:15
GUEST
And I guess the, the simplicity of what the conversations we were having was that the US families that we were in business with are both taxpaying families. You know, they pay full tax in the US. They’re they’re domiciled in the US and they pay tax. So it doesn’t matter whether they’re you structuring them offshore or whatever, they’re still going to pay tax in the US.

00:38:44:15 – 00:39:03:10
GUEST
So they were ambivalent about, you know, tax because we actually paid more in the US. And then they pay here at that point in time before things change. But but they pay more tax there. So they, they were kind of ambivalent as to whether, you know, if they did a good property deal, and pay tax in the UK, it offsets what they would have to pay in the US.

00:39:03:10 – 00:39:28:11
GUEST
So they’re paying tax either way so that you suddenly take that very simple fact and structuring goes out the window. And you, you know, so the only way to do it was it was a simple way to do it, which is let’s just be a UK limited company, which we are. So we have shareholders like anyone else. But to us shareholders and and you know, Peter and I are shareholders and, and that’s, that’s the nature of it and, it’s as simple as that.

00:39:28:11 – 00:39:34:16
GUEST
So, just some of the shareholders have more money than others. Which is, which is obviously helpful given what we do.

00:39:34:18 – 00:39:49:01
HOST
Yeah. So you talk to kids off at school, you go around pizza house at the kitchen table. Two of you got your shareholders set up. Limited business. What’s the strategy? What’s the plan? What are you going out? How does that look at that time.

00:39:49:03 – 00:39:50:10
GUEST
I think yeah, it was.

00:39:50:10 – 00:40:14:05
GUEST
It was a fascinating journey. And it was it was something that we we evolved and we, we sort of grew together as a, as a conversation, you know, they but, you know, you asked about who they are and what they do and, and, they one family is from a financial services background and has, has made their acts of fortune in, investment banking and financial services.

00:40:14:07 – 00:40:29:07
GUEST
They also have a, a private equity arm that does a huge amount of true private equity, you know, in terms of buying and selling companies, which is they’ve done a bit in Europe, but mostly mostly in the US. And I think they, you know, they have know a lot of companies that they are invested long term in.

00:40:29:07 – 00:40:46:13
GUEST
So they get private equity and they get long term investment and that sort of investing their family money. And then they have the family office side of the business, which we are part of. And, you know, they they didn’t have a huge amount of exposure to real estate. And they were, you know, they love the UK and they were keen to do more in the UK.

00:40:46:13 – 00:41:08:05
GUEST
And they had just set up an office in London, for their, in fact, investment banking division and an office in Europe. So they were sort of expanding into the UK and Europe. And again, we just happened to have a conversation with them at the right time. And they were, they were interested, they were, they were keen to, where they were growing their operational, business in Europe, in UK, in Europe.

00:41:08:05 – 00:41:25:17
GUEST
And they were keen to grow their capital base as well. So, you know, sort of they saw real estate as a potential diversification play for them. And, you know, for them as much as, as much of me, it was about people and it’s about the right people. And, you know, if we hadn’t liked each other, this conversation wouldn’t have gone very far.

00:41:25:17 – 00:41:51:08
GUEST
But, you know, we did, and we got on and they then they enjoyed our thought process and strategy. And, you know, like I say, from the first conversation to, actually setting up a business was probably 18 months or so. And there were many, many conversations, as you can imagine, along the way. So they, they were, you know, that’s their sort of background and they were, you know, sort of happy for us to, you know, sort of grow a strategy with them and give them our insight.

00:41:51:08 – 00:42:19:01
GUEST
And again, they they were keen to go into business with us because we had the real estate expertise on the market, the market kind of expertise in the market knowledge. And they had the money. So it was a kind of a good duo. And I guess the second interesting thing, the second, shareholder was, was a contact of theirs that they decided to bring into the picture, because they, they, they’ve got a good working relationship in the US.

00:42:19:02 – 00:42:38:08
GUEST
And, they know that the second investor had a good real estate expertise as well. And they were always keen for new business opportunities. And, and, you know, and again, Billy, are big believers in people. Yeah. So if you meet the right people. So they brought those guys into the frame, asked us if we were happy for them to do it, which we obviously were.

00:42:38:10 – 00:43:04:07
GUEST
So the second family are also a fascinating family in that they they made all of their money in automotive. So cars, car sales, car, servicing, you know, franchises, aftersales insurance, reinsurance, all of this sort of stuff. So they, they, and they through that business had, a huge amount of exposure to real estate because they would buy their own plots, develop their own plots.

00:43:04:07 – 00:43:21:19
GUEST
You know, at one point time, I think they, you know, they were 100 plus, you know, dealerships, across the US and, you know, they owned a lot of that real estate and had developed a lot of that real estate themselves and that that had got them into real estate, and sort of investment in development and on their sort of family office side.

00:43:21:19 – 00:43:24:13
GUEST
Whereas their principal business was was the car business.

00:43:24:15 – 00:43:46:05
HOST
So in terms of your strategy with pick from a real estate perspective, because at this stage you touched core property, you touched value and touched core class, opportunistic, different geographies, different asset classes, different types of clients. What what was the real estate strategy and what kind of kit were you looking for?

00:43:46:07 – 00:43:51:24
GUEST
Yeah. Good question. To answer honestly, we we.

00:43:52:01 – 00:44:14:08
GUEST
We’ve sort of wanted to do a lot more of what we had been doing at Tristan and, and Rock spring, which was a sort of a value add to opportunistic strategy, which was sort of purely opportunity led, spotting opportunities where there was a there was a there was a disconnect or an arbitrage to be made. And we, you know, we had good capital that we could, you know, we could act quickly.

00:44:14:10 – 00:44:35:05
GUEST
And so it was it was the strategy. Initial strategy was much more about sort of up and built and repositioning of, built or rebalancing of up and built, and and probably theoretically was we thought we had visions that we were doing about 70% of, of that and, you know, 30% would be towards the more risky development side.

00:44:35:07 – 00:44:59:21
GUEST
I think the reality of what we found whenever we, whenever we set up was that, we were in a very late cycle part of the market. It was it was really difficult and really challenging to underwrite deals and find upside. There was always more risk to lose on the downside than there was in the upside in that early stage of, you know, the first six months of Arthur.

00:44:59:21 – 00:45:15:05
GUEST
And when we were we were sort of putting ourselves out there and, and trying to look at everything and, you know, there’s we learned a big lesson in that as well. We were we were spreading ourselves far too thin. We were looking at everything and in all sectors. And we were we were not focusing and specializing.

00:45:15:07 – 00:45:38:13
GUEST
And, and that, you know, that was exhausting and, fruitful, if I’m honest. So there was, you know, stressful first six months, you know, we didn’t get close to anything. We we suddenly realized that we were a new brand in the market, a new name, professional track records counted for little, in that, in that sort of bid list when you’re bidding on assets.

00:45:38:13 – 00:45:54:17
GUEST
Because really, it’s performance and credibility matter. Do you have a track record in business? Are you performing? Have you performed? You pay. Do you pay the money when you say you’re gonna pay the money ultimately. And, you know, and we were we were in plenty of bid lists where, you know, we we wouldn’t have got the shot even if we had been highest number.

00:45:54:17 – 00:46:13:20
GUEST
Because because we were the least we were a new entity and we had no credibility. So, so that that was a sort of an interesting lesson. And we were also we didn’t have conviction about point in the cycle and on the opportunity to, to make good returns, from standing assets. So we, you know, we sort of changed our focus.

00:46:13:22 – 00:46:33:15
GUEST
And and, you know, sort of, I guess the, the thought process, we spent a long time on this. We actually, we actually had, sort of an off site, not just for the two of us at this stage. We were we were a few more. We were about four people and five people maybe. And we had a we off site with five of us where we we just ignored everything.

00:46:33:15 – 00:46:56:20
GUEST
And we said, this isn’t really working, we’re not really getting anywhere. And we need to rethink what we do. And we kind of we reviewed it all and everyone had homework. They went away and, and came back and we with two elements of that homework. And I remember it very clearly. And the conclusion to this is slightly embarrassing because we kind of arrived at a, at a very obvious place, but it, it took it took a reasonable amount of work and, homework from all of us.

00:46:56:20 – 00:47:17:05
GUEST
And we we went away and each of us took a, a sector or two to, you know, spend a few weeks beforehand diving into the sectors and say, look what we need, what we’ve what we’ve realized we need is we need to focus and we need to focus in on a strategy in a sector as opposed to be opportunistic and sort of sharp shooting deals in different sectors, because we just we’re not getting any traction and it’s not going to work.

00:47:17:07 – 00:47:35:06
GUEST
And we need to get we need to get moving and we need to, you know, find the deals that make sense to us. And we sort of agreed that, everyone take a sector or two and come back and we spent 50 minutes, you know, talking to the pros and cons of those sectors with each other and saying that, you know, this doesn’t work.

00:47:35:06 – 00:47:59:18
GUEST
You know, this doesn’t work. This this actually looks like it does work. And there’s there’s tailwinds, there’s headwinds. So it’s relatively basic in its or high level and in its thinking. But ultimately where we got to was, off the back of that day was, was that we, we wanted we we decided it was late cycle and we, we wanted to build and develop product into the capital that wanted to own it, because it was a huge wall of capital.

00:47:59:18 – 00:48:09:10
GUEST
And what I mean by late cyclist was huge wall of capital that wanted to own income and own on product, and then was very comfortable paying for best in class product.

00:48:09:12 – 00:48:11:11
HOST
And what, what was that product? And.

00:48:11:15 – 00:48:31:05
GUEST
Well, that’s, that’s what we’ve got here. So we came to the conclusion at the end of that day, that we should be developing sheds and beds. So not rocket science. Lots of smarter people that come up with that long for us. But it took that it took that exercise for us to sort of come to the conclusion that that’s what we needed to focus in on.

00:48:31:07 – 00:48:56:05
GUEST
So we so we then we then took those away and said, okay, well, we’ve, we’ve done a bit of both and we, we had a development manager on board as well who’s, who’s. Excellent. You know, so we had the expertise. And one of the aspirations of fortune has always been with us shareholders has always been for us to be a, a completely, I guess, you know, full service property company.

00:48:56:07 – 00:49:11:24
GUEST
So we don’t need development managers. We don’t need asset managers, external. We do all of that in-house. And that’s how we’ve grown the business. And that’s still what we what we plan on doing and, and are doing at the moment. We, you know, we obviously have external service providers, you know, architects and surveyors and all kinds of things.

00:49:11:24 – 00:49:30:22
GUEST
But in terms of the asset management, the development management, the finance acquisitions, we do all of that in-house. That’s, you know, that’s all proprietary. And and we, we, you know, we we have those skill sets where we’re comfortable with that. And that’s what we wanted to do. So so we we looked at both the, the bed space and the and the and the logistics shared space I guess.

00:49:30:22 – 00:49:53:21
GUEST
And, and the, the opportunity to break in as a new entrant into the, into the logistics market. And specifically at that point in time for us, the mid box logistics market was was it was going to be a lot easier to get a foothold in that market than the living space. Then as we as we sort of branded it now, the living the living space, the that was that was harder, a lot more players in it.

00:49:53:23 – 00:50:05:03
GUEST
And it is as a, as a sort of as a sector, there are sort of subsectors and a lot more subsectors. And, you know, that was it was just a hard which is going to be a harder task.

00:50:05:03 – 00:50:07:05
HOST
It’s more complex and more complex still.

00:50:07:05 – 00:50:08:00
GUEST
And yeah.

00:50:08:00 – 00:50:08:20
HOST
It’s still structured.

00:50:08:20 – 00:50:21:03
GUEST
I don’t set out to largely that, but a lot of people in the logistics sector would take you for that by that. But yeah, but Chaz’s sheds are more simple and their structure, you can put them up and you know, 12 months or less if you if you’re going.

00:50:21:03 – 00:50:23:00
GUEST
Well and, and I.

00:50:23:01 – 00:50:45:01
GUEST
Think the where we saw our opportunity very much was that we were effectively, an investor developer. We were we had better balance sheet. And, so we were investing our own money, not someone else’s. And we have the ability in-house and skill set in-house to, to develop and deliver. And then and we weren’t we’re not frightened of planning risk having to take planning risk.

00:50:45:03 – 00:50:51:01
GUEST
And you know, and our shareholders do that all the time. We’re comfortable with that. So, so we.

00:50:51:03 – 00:50:51:07
GUEST
I.

00:50:51:07 – 00:51:06:13
GUEST
Guess that’s where we saw opportunity because a lot of a lot of the, our competition at that, in that market was, they were expert developers have been in the game a lot longer than us, but they didn’t necessarily have access to their own capital in the way that we did. And they would, you know, they would have different capital sources.

00:51:06:13 – 00:51:25:20
GUEST
And, and different capital providers that they’ve worked very successfully with and all the rest of it. But we were we saw that as a, as a small niche for ourselves and that we could turn up, show some of our bank balance and say, well, complete in ten days and we don’t need anyone else. We don’t need an external development manager, we don’t need, you know, so you so you’re I’m with Peter and I of our shareholders.

00:51:26:01 – 00:51:35:24
GUEST
You’re talking to the the guys who were making decisions. We’re here with our, you know, with our bid. And, and we complete in ten days and, you know, we’re good for it.

00:51:36:04 – 00:51:47:02
HOST
So that focus enabled you to assemble an amazing portfolio of of of assets. It must have been a great relief to get your first one over the line.

00:51:47:04 – 00:51:47:18
GUEST
Yep.

00:51:47:20 – 00:51:49:24
HOST
Can you talk to me about that?

00:51:50:01 – 00:51:53:16
GUEST
Yeah, absolutely. I mean, we we our first our first.

00:51:53:16 – 00:52:17:20
GUEST
Logistics site was, was in Northampton. And, it had been on the market for a while, actually, and was under the control of another party. And we bid on it, but not not one, not on the bid. And, but we’ve done a lot of due diligence. And we, we sort of, we felt like we understood it as well as anyone else, if not better than anyone else.

00:52:17:20 – 00:52:33:01
GUEST
And, and a few of the risks. And I guess we price we felt we price those risks into the into the offer that we made and, you know, we made a big play for that site and we got to know the, the vendor and we we’d had interactions with the vendor in our previous lives. We sort of knew everywhere.

00:52:33:01 – 00:53:03:23
GUEST
And we’ve made, you know, a strong case for ourselves as possible. We were very disappointed not to not to get it actually. And and the, you know, it had to be the site came back to us, the, the people that had it under offer, you know, for whatever, for whatever reason, couldn’t continue with it. And, and we, we were given a shot and that was really what kickstarted it all for us, because we’d looked a lot of sites before that and had, you know, our conviction of focus and, and, you know, and credibility hadn’t quite.

00:53:04:02 – 00:53:12:24
GUEST
You’ve got to start somewhere. Right. And, you know, we’d lost out on 2 or 3 sites that we had huge conviction on. And but Northampton was the, was the one that kicked it off for us.

00:53:12:24 – 00:53:34:24
HOST
So and following a relatively short period, you assembled an amazing portfolio, as I alluded to, that you sold last year to an international conference and 50 million pounds. Yeah. Can you just talk to me about that process of. Yeah, building that up, building business as well, because, you know, you’ve got a lot of people and that that was an additional skill set that you had to learn and compete.

00:53:35:00 – 00:53:39:16
HOST
But, you know, we had to look quite closely your roles and responsibilities and how you develop as well.

00:53:39:18 – 00:53:55:22
GUEST
I think that’s it. I think that’s a a constant, sort of point of evolution for us. You know, I think what I’ve learned very I mean, we’ve been in business as far for one for just over five years now, which which sort of staggers me how quickly it’s past. It also feels like it’s the only thing I’ve ever done.

00:53:55:22 – 00:54:26:19
GUEST
So it’s kind of a a bit, a bit challenging, but it’s, it’s, you know, the growing the team takes time as, as you, as you know, and, you know, finding the right candidates and the right people is, is a challenge. And you know, that’s as much skill set as cultural for us. And, and I think, you know, definitely my way I look at life and I know the way Peter does as well is that we are we are we are huge with all of the it’s all about people.

00:54:26:19 – 00:54:43:04
GUEST
For us. We couldn’t do what we do if we didn’t have brilliant people. And quite frankly, the brilliant people actually help us make it a success because I’m not sure Peter and I could make it a success on our own. And the, in fact, I’m convinced we couldn’t. So if we didn’t have amazing people, then we wouldn’t be able to.

00:54:43:06 – 00:55:01:22
GUEST
You know, sort of keep growing business and keep pushing the business forward. So we’re very lucky. And I think we have a sort of a motto, between the two of us, which is, you know, we we, we hire for character and train for skill. So it’s very much how we, how we kind of focus on, on people and how we’re bringing people into the business.

00:55:01:22 – 00:55:20:03
GUEST
And again, the business functions well, if we’ve got the right characters in the right people in the right energy. You know, character is not just about having a personality. It’s about having, you know, it’s about having work ethic. It’s about having desire. It’s about having ambition. It’s about, you know, like enjoying being part of a team. It’s, you know, all of those character traits are super important.

00:55:20:03 – 00:55:34:14
GUEST
It’s not just about being ambitious and being able to deal with people and handle people. And you know, you can’t train. I don’t think you can train for many of those skills or many of those traits. Whereas whereas you can train someone to work a model or you can train someone to understand real estate.

00:55:34:18 – 00:56:02:05
HOST
Yeah, we split into behavioral and technical skills, and it’s how we’ve learned to go for assessing both of those pieces. And we look at, working class you’ve recently announced or not that recently, actually with Marcus Weeks has joined your business to head up your living, strategy. Can you just talk to me about the evolution of, of the business and, and, and if you identify those shared and, living as a kind of cool folks is that you want it to go.

00:56:02:07 – 00:56:15:14
HOST
Yeah. You double down in the share market. At what stage should you start? Actually, now, now is the time, to bring in an expert kind of from the living space. And, what within living are the areas you focus on? Because it can be quite fragmented.

00:56:15:18 – 00:56:18:20
GUEST
Yeah, sure. We, so I guess we, you know.

00:56:18:22 – 00:56:34:16
GUEST
The logistics side of the business, you know, helped our growth and, and we were able to, you know, once we got going on that first deal, that Northampton deal. And we did sort of started, we did another few deals quite quickly after that as we as we got a bit of reputation in the market and got a bit of credibility.

00:56:34:18 – 00:57:08:04
GUEST
You know, we have a what we’ve been able to establish ourselves is, is a is a kind of a, you know, a good a good name in that in the UK logistics space, which is fantastic. And we built a team around that. And, and I guess we, we see that very much as the, as the core part of the business and, and the when we, when we sold the portfolio to Kane last year, you know we it’s we see it’s very much a partnership with Kane and that you know they’re they’re they’re the landlord now, but they have reemployed us to develop, the rest of the portfolio and to lease an asset

00:57:08:04 – 00:57:31:01
GUEST
manager for them going forward. So we’re sort of helping them grow that which is which is help stabilize the business. And it’s given us, you know, Kane are a huge, huge operation and a fantastic business. And it’s helped us to, you know, stabilize that side of the business. And, and what that what that helped us do was have the conviction to diversify our business.

00:57:31:03 – 00:57:57:14
GUEST
And because, as I said, you know, it was back in six months in where we, where we decided that developing beds and sheds was what we wanted to do. We, we focused on shares to begin with. And, you know, we’ve definitely over the years and it’s been four years since we have that four and a half years since we had that initial sort of strategy session that that, you know, at some point in time, if we managed to stabilize the business and if we grew the business to a point, then we would love to diversify and, and effectively roll the business model into a, into a different sector.

00:57:57:14 – 00:58:20:16
GUEST
And it would it was going to be beds and it was always going to be living and and again, it was be about find the right person to do that because we would need someone with that skillset and that market expertise in order to, to help us deliver that strategy. And and so that was, you know, I feel like I was a long I wasn’t it wasn’t something that we oh, we sold to Kane and we decided to jump into living, you know, that that’s been part of the business plan, you know, for a very long time.

00:58:20:18 – 00:58:27:24
GUEST
But we just we went to the point in our growth or our, our, our, you know, story that, that, you know, we had the conviction to, to jump into it.

00:58:28:00 – 00:58:36:04
HOST
So it made sense to recycle some of that capital. So what is the plan with the living side of the business. Because Marcus Weeks is obviously come in relatively recently to hit that up.

00:58:36:06 – 00:58:40:10
GUEST
Well, the I guess the plan the plan is.

00:58:40:12 – 00:59:02:16
GUEST
To roll out the same, the same model, that we’ve sort of rolled out on the logistic side. And again, keep it super simple. We’re not a complex business. We we want to buy land, develop, you know, get planning, develop the focuses, PDSA and and build a ramp probably this land at the moment specifically on PBS.

00:59:02:19 – 00:59:24:03
GUEST
And that will probably be the case for a year. A year plus, albeit if there’s a good BTR deal when we are looking at some, you know that, then we will definitely do that as well. But the slam is definitely given the mark. And I think we have we have conviction around the growth of that market and and the undersupply of beds in, in the core UK, university town.

00:59:24:03 – 00:59:43:24
GUEST
So, so it again, it’s a simple business model. It’s exactly what we’re doing in sheds, which is buying land, getting entitlement and planning on the land, developing the right product, making sure the product is absolutely right, and then leasing it and selling it. But in the case of, of student housing, it, you know, we work with operators to and to sort of, you know, provide that platform, an operational platform.

00:59:44:04 – 00:59:58:10
GUEST
We don’t tend to grow the business, an operational platform, but we’ll work with, you know, so best in class operators to, to run the assets. And then and so we are ultimately we are a developer trader on both sides. And it’s it’s no more complicated than that.

00:59:58:12 – 01:00:01:05
HOST
So super easy brief for Marcus. So if he’s.

01:00:01:05 – 01:00:01:17
GUEST
Listening.

01:00:01:23 – 01:00:16:11
HOST
Yeah Marcus it’s a really easy job. So yeah, just just get on with it. Mark. Mindful of time. And as we draw to a close, it’s a question that I ask everyone who comes to the podcast is, if I was to give you 500 million pounds of equity here, the people what property, in which place would you look to deploy that capital?

01:00:16:11 – 01:00:28:18
HOST
Now you’ve done it in the logistics space. You’ve got the team you’re going to be doing in the living space. I guess the piece I’m going to, drop on you now is if you were to go outside of that with which sectors would you look at,

01:00:28:20 – 01:00:35:08
GUEST
Running out because that’s a challenge I’ve already thought of. So I thought my answer to the question was going to be us and the two sectors that we’re in. It’s pretty boring.

01:00:35:08 – 01:00:38:15
GUEST
But, I,

01:00:38:17 – 01:00:46:15
GUEST
I think I think the reality is that there are some excellent people in the industry. I.

01:00:46:17 – 01:00:48:15
GUEST
I, I’m.

01:00:48:15 – 01:01:13:08
GUEST
No real believer in that. The, that the kind of world is changed slightly from a real estate perspective. And, and whether that’s specifically Covid or, or just a general attitude. But I think, you know, best in class based, you know, ESG credentials, you know, great profit prime great aid kit is where you are going to make money in real estate over the over the next cycle.

01:01:13:08 – 01:01:38:02
GUEST
You know, you can’t produce secondary secondary assets or secondary quality and, and expect to expect to be profitable or to make money. So I think, you know, best in class is absolutely where it is. And I think the development of assets, you know, is, is where it’s certainly where I think you know, people will be able to, you know, ensure profitability and make money because that’s that’s where the investment world is going to want to be there.

01:01:38:02 – 01:01:56:09
GUEST
You know, all of the investment funds have changing criteria and a sort of an ever and ever sort of more discerning sort of capital pool that, you know, that wants the credentials they want best in class. They want, you know, all of these boxes to be text are ticked as part of that, you know, investment due diligence. And and I think that is that is the thing.

01:01:56:09 – 01:02:16:14
GUEST
And that’s not going to change and it’s not going away. So, you know, again it’s fairly basic. The, the, the sector wise, you know, I healthcare’s really exciting. I don’t understand it well enough, to give you a sensible comment, but I think there’ll be a lot of people who are very successful in, in the healthcare space over the next cycle.

01:02:16:14 – 01:02:42:22
GUEST
I think that’s, you know, that’s natural. Live from what the demographics are, of our population and the population in Europe, I think healthcare is a is a big one age living, I think is a is a, you know, it’s a is a big opportunity as well. So I think outside of sort of sheds outside of that sort of students and beds, you know, it’s, it’s, it’s meds, I guess, and, and healthcare and, and that’s, that’s really where I think, you know, the, the opportunities are.

01:02:42:24 – 01:03:05:10
HOST
Well, Chris. Yeah. Fascinating background. I love the simplicity and the simple approach you take to quite a complex industry. And you can phenomenally successful repeat in the wider team in terms of what you’ve done. I know you’re hugely ambitious as well. And you’ve got a lot of drive. So I’m excited to see what you guys go on to build, and, and see how you can navigate this current cycle as well.

01:03:05:12 – 01:03:05:21
HOST
Thank you.

01:03:06:02 – 01:03:10:01
GUEST
Well, thank you for having me. That’s been a pleasure.

01:03:10:03 – 01:03:37:12
HOST
Thanks for listening to this episode of the People Property Pledge podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of guests we should get on the podcast or areas of the market we should explore further so do drop me a message.

01:03:37:14 – 01:04:01:01
HOST
The People Property Claims podcast is powered by Rob for the team recruit, experience, talent for investors, owners, developers and operators. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website WW dot Rock for.com, where you can find a wealth of research to agents such.

01:04:01:03 – 01:04:04:09
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:00:15 – 00:00:29:20
HOST
Welcome to the People Property Plays podcast. Today we’re joined by Artem Korolev, the founder and CEO of Mission Street. Mission Street is a specialist investor, operator and developer focused on the delivery of creative solutions, the evolving science and innovation sector. Mission Street has a rapidly growing development portfolio, with in excess of one point 3,000,000ft² of commercial projects and strategic located locations within Oxford, Cambridge and Bristol.

00:00:29:22 – 00:00:48:19
HOST
Artem founded Mission Street in 2017 and leads the Mission Street team, with overall responsibility for the company’s investment activities and delivery of its rapidly growing portfolio. He was previously head of UK acquisitions and a member of the founding team of Greenock Real Estate. Now, until next autumn. Welcome to the podcast.

00:00:48:21 – 00:00:49:18
GUEST
Thanks for having me.

00:00:49:20 – 00:01:04:12
HOST
Not at all. Well, look, I’m, I’m fascinated to to find out a little bit more about your story and why you set Mission Street out, but a place that we always start these conversations is how you got into real estate.

00:01:04:14 – 00:01:38:08
GUEST
Okay. So I mean, I sort of had two main interests growing up. One was buildings and the built environment. It wasn’t really specifically with knowledge of the different areas of real estate, but, my parents remember, because we, you know, we emigrated from the Soviet Union into New Zealand. So I lived in New Zealand as a kid, and there was this abandoned train factory there, which when I was about 6 or 7 years old, I would drive my parents mad early on Saturday mornings, talking about how I was going to buy the factory and do something with it, and not entirely sure what.

00:01:38:10 – 00:01:58:22
GUEST
And then my other interest was, was was in science. And as I got older through high school and started thinking about what career to do and what to do in the university, I thought about both of those areas, and I think I was quite entrepreneurial through from an early age, and I like business, as well as purely academics.

00:01:58:22 – 00:02:26:22
GUEST
And so at the time, I didn’t really realize because it probably was my early days, certainly in Europe, that there was sort of this area of commercial activity around science. It was sort of either a research scientist in an academic context, or it was business where I started thinking about the built environment. And so I quite liked multidisciplinary areas where you could combine different types of thinking and different types of activity.

00:02:26:22 – 00:02:50:13
GUEST
And when thinking about real estate, you know, the combination of the design aspects, the spatial aspects, economics, financial construction, I thought was really fascinating. And so, I started looking at courses, I was living in the Netherlands at the time for, for high school, and wanted to go to the UK. It just felt like slightly bigger and more commercial and exciting at the time.

00:02:50:13 – 00:02:57:21
GUEST
And, found the land economy course in Cambridge, which is what I applied to. And that was sort of the starting point.

00:02:57:23 – 00:03:13:05
HOST
To combining the academia piece with the built environment or real estate, as you probably identified, but not really having any sort of what parental assistance from a real estate or family, friends or anyone who’d kind of gone through real estate as a no.

00:03:13:05 – 00:03:37:06
GUEST
I didn’t really know anyone in real estate in any particular field. You know, my my family generally, are all either science scientists or in advanced engineering. When we emigrated, my parents kind of initially did lots of different jobs, you know, welding Dortmund pretty much. My my mum was a waitress for a period when we left.

00:03:37:06 – 00:04:01:04
GUEST
So. So there was a whole variety of different jobs initially. And then they ended up like lots of immigrants from the former Soviet Union in it around telecoms, which was the the big boom. So they had nothing to do with real estate. But they did have a lot, you know, through their whole careers of, of large scale project delivery, where a lot of the problems and issues that you have in development, you kind of have quite similar things there as well.

00:04:01:06 – 00:04:28:11
GUEST
And my granddad, who I grew up a lot with because my parents were working and he, he moved, to help out. Really. He was he built very large scale project. So industrial projects, delivery of large metallurgical factories. He worked for a period in, in the space program. So he was doing very large scale, construction of various sorts.

00:04:28:13 – 00:04:40:05
GUEST
But but not specifically in commercial real estate. So it came more from a kind of academic interest in the built environment, in how cities are put together rather than any particular commercial example.

00:04:40:11 – 00:04:46:00
HOST
And then Cambridge was the course that he thought could actually combine all these parts, all of these interests and bring that together.

00:04:46:00 – 00:04:46:23
GUEST
Yeah.

00:04:47:00 – 00:05:01:06
HOST
And was it at Cambridge where you realized you could make a career out of this and you had a bit more clarity in terms of the route within real estate? You could go, what were you still really learning and understanding the different routes and how you could so separate? Yeah.

00:05:01:07 – 00:05:32:06
GUEST
So I didn’t really have a like a fixed preconception of exactly how it would work. I definitely knew I wanted to have my own business at some point. So that was there from the start. I sort of gravitated towards the, the, the development side of things because I like the tangible element and actually creating, buildings that impact cities, which is what fascinated me in the beginning of this, but exactly what the career path was, something that needed to evolve.

00:05:32:06 – 00:05:50:22
GUEST
I mean, I can, given given background and how things were taught to me from an early age, it was always very much, you need a trade, you need to learn how to do something. You need to know the fundamentals so that you have clarity on how you’re going to earn a living and what your career will be. I never had just purely kind of intellectual curiosity.

00:05:50:22 – 00:06:20:23
GUEST
What am I fascinated with? And I’ll figure out later. But the specific route I certainly didn’t have. And then I when I got to university, I just, from the start tried to engage with as many people as possible. So all sorts of things, you know, I remember this was quite a surprise for me. I went to this, agricultural land related event where, you know, my experience was it was, you know, nice, simple farmers in New Zealand.

00:06:21:00 – 00:06:44:16
GUEST
And I met a lot of sort of owners of landed estates, concerned about, highways and byways and rights of way through the vast properties, which is quite an interesting experience for me. And I arranged from that to I interned quite a bit at various, banks. I spent, summer and some period after with, what was then Zed in Moscow, of all places.

00:06:44:18 – 00:06:51:04
GUEST
So I sort of, I just every free bit of time I had, I wanted to try different elements of the industry.

00:06:51:06 – 00:06:56:11
HOST
And postgraduates, and it was an interesting time with the market. Was it 2008.

00:06:56:13 – 00:06:57:15
GUEST
2009, two.

00:06:57:15 – 00:06:58:02
HOST
Thousand and.

00:06:58:02 – 00:07:40:10
GUEST
Nine? So heading into the heading into the crisis? Yes. So, I kind of had a strategy there where I, what my thinking was that if my objective is to get to my own business and, I sort of knew I wanted it around something related to development at that point in time. I kind of thought that going at it through the capital side of things, was a more efficient route than starting on the, the, the developmental property side of it, because ultimately you need debt and you need equity in very large amounts to, pursue investment in the real estate sector.

00:07:40:13 – 00:08:04:14
GUEST
And so, you know, essentially, if you understand how people are on that side of things, I think what is important to them, how they communicate, how the numbers work, it’s a more efficient route to then transition and learn things about how to deliver projects, in my view. And I still think that’s the case in many cases. There’s no, you know, there are plenty of routes people get into this sector.

00:08:04:16 – 00:08:33:16
GUEST
I thought that was an interesting way to, to do that. And so I did an internship, at Morgan Stanley in the real estate division. And at the time they were, you know, one of the biggest investors, in private equity, real estate, I ended up on, actually, the banking side, and then when getting the graduate offer for it, I wanted to shift into the investing side at that point, but I ended up in the banking side again because that’s where there was a seat.

00:08:33:16 – 00:09:14:07
GUEST
And to be honest, it was a very difficult time because a lot of people were, you know, not getting their offers through. Ultimately, it was not exactly a big hiring year. A year across the whole bank in Europe was absolutely tiny compared to the other one. But it was actually a really exciting, opportunity because, you know, I first of all, some of the mid levels you normally get in real estate banking when you come in and as an analyst, because they laid off, many people were a lot thinner and I was of course cheaper coming in, which meant there was an opportunity to step up massively.

00:09:14:09 – 00:09:37:21
GUEST
And my, my direct, boss at the time, who I still keep in touch with and, you know, was it was a great mentor to me. Kind of trained me really well and, you know, gave me opportunities to step up beyond my formal title and sort of put me in an uncomfortable position and see if I, if I could swim out of it.

00:09:37:23 – 00:10:03:13
GUEST
And also, the more the sort of the managing directors at the time who ultimately we reported into was the same dynamic. So it was a really intense, environment, but a very good base, really. For several reasons. One is in that environment, very long hours, no real life balance, extreme lack of sleep. But, you learn a lot in a very tight period of time.

00:10:03:15 – 00:10:39:06
GUEST
And secondly, at the time, as you can imagine, most of what we were doing were restructurings. So, you know, of investments or financial structuring of, of businesses or deals that, were done before the crisis that were lending into in trouble for a variety of reasons. That was across the retail sector. There was some industrial in it, but it was actually quite interesting and useful now to learn about things when they go badly, hopefully to then not make those same mistakes, ultimately, and then build a really good base on the financial side.

00:10:39:08 – 00:11:09:15
GUEST
So I was only there for, for about a year. I really did want to go to a more, first of all, investing side and secondly, into a more sort of boutique type setting. Because, you know, Morgan Stanley, really good team there, but very large organization, very corporate organization. And I’ve always, struggled with it, you know, and so, I ultimately ended up, joining what was then called Alpha, which then became Green Oaks.

00:11:09:15 – 00:11:34:02
GUEST
So this was set up by, John Kerry and Sandy Kelsey and Fred Schmidt, who were John and Sonny had led Morgan Stanley real estate in various, arrangements. And, Fred was was the senior manager. And so, at the time, it was sort of I was speaking to John and then they linked their various business businesses together, and I thought this was really, really exciting.

00:11:34:02 – 00:11:53:20
GUEST
I sort of went to I was actually going to go somewhere else at the time, on the investing side. And then when I came in and saw they were sort of 3 or 4 people still in the serviced office in Saint James’s Square, with quite impressive senior people, with a lot to prove and a lot of, ambition and people I respected.

00:11:53:22 – 00:12:00:09
GUEST
But very much a startup setting. I thought it would be really, really, really exciting.

00:12:00:09 – 00:12:19:19
HOST
So an opportunity at Morgan Stanley to, given what was going on in the wider market for you to get some really great exposure. Yeah. Get get far more experience than your years. Yeah. And then you kind of leverage that and took that to a smaller, more entrepreneurial business that was just starting up. Yeah. We can really build the foundations of our business.

00:12:19:21 – 00:12:26:06
HOST
And again, I guess punch well above your weight in terms of the responsibility that you take on compared to your years worth of experience.

00:12:26:06 – 00:12:47:02
GUEST
And a lot of that is having the situation where you can do that, and a lot of that is having managers who support that. And I’ve been very lucky in that regard of having had managers who had a lot I could learn from, but also when they saw I could do something, they kind of let me do it.

00:12:47:04 – 00:13:06:21
GUEST
And what became Greenock was, was, you know, I mean, it was really exciting in my first day there was four of us. We had an investor pitch that was meant to happen. And, we didn’t really have the printing set up. It was extremely hot. It was like a peak summer day. The air conditioning.

00:13:06:21 – 00:13:31:04
GUEST
And that serviced office switched off at 730, and we were, printing the pitch deck off. The founders home printer for vast amount of quantities were. That was that was my first exciting role there was, you know, pulling an all nighter pretty much with a, with a, with another colleague trying to get that stuff out, you know, without shirts half unbuttoned because it was ridiculously hot.

00:13:31:06 – 00:13:58:21
GUEST
This is the window in the room. It was the reality of it. And so that was, you know, those were the sort of initial years. And then the first bits of advisory business were secured. So, you know, revenue started coming in and the team started, growing ultimately. But originally it was on the advisory side, sort of looking to find exactly the right strategy to fundraise.

00:13:58:23 – 00:14:20:16
GUEST
And that, you know, as often happens with this combination of going at things at a slightly, smaller scale to very big scale. So we tried to partner with other investors to secure Project Isabelle, which was, the huge, obvious portfolio sale. Blackstone ultimately ended up going full with a much smaller team than they probably could throw at it.

00:14:20:16 – 00:14:48:11
GUEST
So it was a very intense period, but again, just very compressed, learning, and build up of, of knowledge and experience with really good, people. And then as that developed, really, I, I sort of felt that, building a good base on the financial side, but I want to start now, shifting into the direction I originally wanted to go was to be the operator and developer.

00:14:48:13 – 00:15:09:13
GUEST
Of this project. So at the time, I sort of started thinking about, the next move. But what fortunately ended up happening is we started doing the first deals in London, on a, on a separate account basis because we, we, at the time there was a fund I think, for memory raised in the US, but not yet in Europe.

00:15:09:15 – 00:15:30:06
GUEST
And so obviously in that situation, you can’t really be the, you can’t really be the capital allocator because you don’t have a fund vehicle. You have to become the the operating partner, which for me was actually a phenomenal opportunity because I could then do what I wanted to do in the setting with people I really liked.

00:15:30:08 – 00:15:50:23
GUEST
And, you know, sourcing, sourcing projects and doing that in a way where you don’t have the money lined up or the debt lined up, and you kind of have to play the game with the seller, play the game with the equity that they’re convinced you’ll get the debt. With the debt, you’ll get the equity, obviously, with phenomenal capital relationships of the of the founders.

00:15:51:00 – 00:16:15:15
GUEST
But, you know, playing through these acquisition processes without the discretionary fund, and so that was quite exciting. But then what it meant is I could then stay on those projects and actually, deliver them from, you know, get planning and procure the contract, build them, lease them up and that sort of thing. And, so, so that was really a really good training ground for what came later.

00:16:15:16 – 00:16:21:19
HOST
And when you tasked with leading that or I’m sure there’s a team around you, but you took took a kind of an overarching.

00:16:21:19 – 00:16:42:03
GUEST
I kind of evolved into leading that, to be honest. I mean, this is goes back to the point it was really meritocratic and there was very good, management at various levels where where they saw you could do that, they’d hold your hand as much as they saw they needed to hold your hand, but they’d give enough leeway for people to develop.

00:16:42:05 – 00:17:04:09
GUEST
So it was it was a very good environment in that regard. And, you know, what ended up happening is because I was sourcing the deals, I could then convince people they should let me continue delivering those deals. And a few of them was, you know, myself with some senior support looking over me. And then that team grew a little bit as well in the, in the in the later years in the UK.

00:17:04:14 – 00:17:07:01
HOST
And what kind of projects were there, at least at this time.

00:17:07:01 – 00:17:47:23
GUEST
So they were they were a variety. I mean, they were, you know, one of the ones was it was an office cut and carve office refurb in the City of London. So adding several floors, and quite complex, refurbishment, which ultimately then was a, it was a forward sale deal to Mapfre, a big Spanish insurance company and then and delivering that post, post a deal, all the way through to, more asset management type, projects, which, you know, acquiring office buildings with short leases and then re gearing the leases and that sort of thing.

00:17:48:00 – 00:17:57:05
HOST
So you could really take you could be very entrepreneurial within that environment. And, you know, you’re established and respected and you have to come to reckon you proven yourself.

00:17:57:05 – 00:17:58:06
GUEST
Yes.

00:17:58:07 – 00:18:09:01
HOST
Almost. Take the risk on someone else’s wallet and kind of run around and try and arrange, yeah, the debt, the equity, find the deal and kind of put it all together and build it. Yeah. I mean, it’s tough.

00:18:09:02 – 00:18:30:09
GUEST
Yeah. I mean, to be honest, my, my big focus was on the actual projects and helping with that. I wasn’t I wasn’t just independently. I can’t claim credit for raising all of the money, raising up all of the debt, because as I mentioned, there were some big industry figures there that had very good relationships. But I was very much involved in that process, and I could learn from them how to how to do it in the right way.

00:18:30:11 – 00:18:37:06
HOST
And how how long did you do that for? What were the successes that came out of that, process?

00:18:37:08 – 00:18:59:16
GUEST
So, how long did that do that for? So, I mean, I was a driven out trying to remember whether it was 7 or 8 years or something, something like that. Exactly. It was quite a long time. I think when I left, I was one of the longest standing employees there. And it’s sort of the, the, the UK type projects that I was doing.

00:18:59:18 – 00:19:39:07
GUEST
I mainly focused on for, for pretty much all of that period because when the first European funds were starting to be raised in the more, you know, when the company started growing very successfully and they initially were focusing on Spain and continental Europe, and I was very much UK focused, at the time, towards the end of that period, there was a, there was a sort of, an activist management vehicle that I’d been pushing to set up in the UK, which, we were we were in the process of, of fundraising for which was going to, going to be the next sort of step of my way there.

00:19:39:07 – 00:20:02:24
GUEST
But, the timing of that perfectly coincided with the, referendum results and, the Brexit referendum result and most of the, institutional investors we were speaking to were from the continent. So, the subsequent UK stuff done, the net business, as further funds were raised for after after my involvement,

00:20:03:01 – 00:20:23:08
HOST
Talk to me about Mission Street. When did you start thinking I know you kind of alluded to when you were very young growing up. You kind of always wanted to, though. Yeah. And your own business went where the kind of Mission Street start, you know, coming into your psyche. And when did you start kind of planning that a little bit more proactively and really like nailing down the sector and the kind of the business plan?

00:20:23:10 – 00:20:50:04
GUEST
Yeah. So, I mean, I, I always assumed I would set up my own business. And you know, I’ve always been quite big on sort of not in crazy detail, but, every New Year’s evaluating year, setting out plans for next year, and I’ve always had that in there. I did it a bit later, even though I did it reasonably early.

00:20:50:06 – 00:21:13:03
GUEST
Then then I did, but that was always the plan, the principle of setting up a business and thinking through how do I build, track record, how do I build the reputation and sort of, achieve that the way that actually happened? I mean, I start with the business and talk about the sector in a second, but the way it actually happened was less planned in the way normally of operated in my life.

00:21:13:09 – 00:21:48:06
GUEST
It was sort of, a situation where on one hand, I really wanted to get on and, and do it. On the other hand, the so that the company was becoming much where I was working was becoming much bigger, more institutional, more structured as it should. And it’s a phenomenal business. I mean, there are there are joint venture partners in the, in the UK, but naturally, the sort of, set up I was, I was working in, was not necessarily fitting in to the, the evolution of the businesses.

00:21:48:07 – 00:22:25:18
GUEST
The premier investment manager, and so parallel to that, the deal activity in the UK was not massively high because it was in that period where people were trying to figure out what consequences will be in the UK post post-Brexit result, which a lot of international investors were not foreseeing. So it was quite slow. And I was sort of, kind of on one hand starting to think about, well, maybe this is the natural time because I’ve delivered most of the stuff that I was involved in.

00:22:25:18 – 00:22:46:23
GUEST
So I’m not leaving midway through and letting people down. And then parallel. I need to shake things up a bit, really, to get myself out of my comfort zone. And so unlike me, one weekend I was sort of sitting at home. And so, you know what? I’m. I’m going to resign next week. Again, not my normal strategic approach.

00:22:46:23 – 00:23:09:17
GUEST
And so I thought, well, I have to spend some money. So I’m committed to it. So I went and registered the website, which is why our website is Mission property.com, not Mission street.com, which ultimately the company got called. And then I then I sort of I had a general notion, I think on a couple of areas at the time I was setting it up.

00:23:09:18 – 00:23:39:03
GUEST
So I was thinking about the science and innovation area, which we can talk about in more detail. Because of looking at the fundamentals and looking at the increase in commercialization in UK science and the supply demand fundamentals. And it was sort of parallel with, I think, two things on that. So one was, a close friend of mine from university ended up as a sort of specialist agent and advisor in the Cambridge practice doing this sector.

00:23:39:05 – 00:24:10:16
GUEST
So he’d been speaking to me about that opportunity when I was still at BGA. In terms of the the sort of the, well, the dynamics that that I mentioned, I’d looked at a couple of deals we didn’t end up getting, at the last place at Green Oaks. So, the what is now och, which at the time was our LinkedIn, being sold in the previous iteration, which TPG bought and obviously that had Oxford.

00:24:10:18 – 00:24:29:08
GUEST
Well, what was Oxford Business Park now at Oxford. And starting to see some of the trends with rental growth on that. And a few other deals like that, that towards the end we kind of reviewed, but was still a very nice and sector. And the question still was, well, does this work as an office if it doesn’t work as a lab?

00:24:29:10 – 00:24:58:07
GUEST
Now, of course, it’s swung quite heavily in the other direction. Yeah. And so the sector was was intriguing. And again, given my family background and my interest in, in research from a, from a young age, I kind of felt an affinity to the end product, probably more than other real estate sectors. And I think in any business, it’s a lot easier to sell things if you, if you like the end product, that should really be the driver of, of building a business.

00:24:58:09 – 00:25:19:11
GUEST
But initially I was sort of broadly thinking, how do I keep the lights on? And so that was a thematic approach. I wanted to, look at. But in parallel to that, I kind of assumed there was lots of, overseas money coming in to invest in the UK at the time and people taking on development projects.

00:25:19:11 – 00:25:49:17
GUEST
And so we can kind of scale up the company and build out the team. I had at the time, off the back of developing the nest management, because eventually people would realize that there was a need for this type of, expertise because it’s complicated to enter another market like this. And I kind of felt because of my background on both the financial and delivery side, we could offer this hybrid approach, right?

00:25:49:17 – 00:26:06:23
GUEST
Because very often the approach was you had people who understood the bricks and mortar or the leasing, and you had people understood, you know, the financing, returns analysis and the numbers piece of it. And I kind of I could do both because of how my background played out. And I wanted to build the team out in the same way.

00:26:06:23 – 00:26:25:07
GUEST
So I thought I had an angle on winning this type of work. So I sort of I resigned, when I spoke to the, the, CEO, the founder, he was quite, you know, I always expected that in our conversation.

00:26:25:07 – 00:26:29:15
HOST
Identified. Well, in you, I guess, given your entrepreneurial flair throughout the business and.

00:26:29:15 – 00:26:57:08
GUEST
Yeah, and it did difficulty sometimes to managing in a very corporate way, probably. So it was, it was a it was a positive leaving, dynamic, which exists to this day really. And, well, what are they allowed to do? Is obviously the projects that, were not finished that I was involved in, I could then deliver as a, as a consultant, but it meant there was some income coming in.

00:26:57:08 – 00:27:06:09
GUEST
And, when we, you know, still active in the market, I wasn’t no stock, no buildings, no, no set up initially.

00:27:06:11 – 00:27:10:03
HOST
So you’re still doing projects? You finishing in a consultancy? Yeah.

00:27:10:04 – 00:27:11:20
GUEST
Yes, exactly.

00:27:11:22 – 00:27:20:12
HOST
And just make sure you’re a good leaver on that. So you still had some. Yeah. To finish sort of income. Yeah. But it gave you what a couple of days a week. Exact focus on.

00:27:20:14 – 00:28:10:21
GUEST
Building building new stuff and the building new stuff on on the PR manage side was more complicated. I think, than I envisaged, breaking into some of these obscure, international entities active in London at the time was quite challenging. Particularly, you know, getting, getting paid market levels or even discount to market levels and engaging with big institutions was also harder than I think I had envisaged because, you know, I had a lot of friends working at these places who, were talking about how they would love the kind of service that I was setting out to provide, but then actually breaking and unhappy with some of their existing partners on

00:28:10:21 – 00:28:49:06
GUEST
this. But actually breaking into that as a, as a startup with quite conservative organizations was, was quite challenging. But we picked up some work around our office and small scale residential development and that sort of thing. And that enabled me to bring the first, the first person, to help. Initially, I sort of collaborated with kind of one man band consultants to get a bit more headcount and credibility and support, and simultaneously sort of looking at the R&D sector, and but not exclusively.

00:28:49:09 – 00:29:11:16
HOST
So, yeah, it was it wasn’t, you know, the first kind of projects were not. No, like science and innovation, that was more bootstrapping to try and get some income in, well, because, so this is the second facet of three days of setting up the business and leaving, you know, head of UK acquisitions at a, at a premier that’s management business to, well, being at home working from home.

00:29:11:21 – 00:29:12:24
HOST
No I was, I was.

00:29:13:04 – 00:29:31:16
GUEST
I was renting a desk at a, at a small building surveying practice in fact. No, I first rented a desk from a friend of mine who ran, ran, a quite good retail agency business. And then when I came off, I found out that he was going to fold it and go elsewhere. And I didn’t have the desk.

00:29:31:16 – 00:29:52:23
GUEST
And so I got another desk at the small building surveying practice in Fitzrovia. So that was the first set up. And I found out after resigning about three days after resigning, I found out that my wife was pregnant with with our daughter. So the need to generate income and I really didn’t want to go back to employment, but I really needed to earn a living somehow.

00:29:52:23 – 00:30:27:03
GUEST
So it was quite a a good motivation. It wasn’t an ego motivation. It was, it was a real life, much more healthy thing to motivate oneself by. And so initially so we were, we were, we were actively studying the research direction, but we were also looking at development management. You know, I explored even doing a new kind of, development monitoring for lenders, which fortunately we didn’t get into because it’s, it’s, you know, not really set up to do that kind of, business at small scale.

00:30:27:05 – 00:30:57:21
GUEST
We kind of did, did, did lots of different things and started looking at, I mean, there were also we didn’t initially immediately focus on one thesis. So we had the thesis of the science side. But we, you know, I was exploring regeneration of retail, for example. I was exploring really complex transactions, that development projects with complicated counterparties and structured that structures that others didn’t want to touch.

00:30:57:23 – 00:31:27:00
GUEST
But where I felt that there’s an angle because if others aren’t touching in that can figure out how to unlock them, then I can raise money. I had good capital relationships given given my background previously, and try and put deals together. And then when, our initial entry into the sciences market was less developed than managers. So when dance and science partner were entering the UK market, I got introduced to them and they at the time were a much smaller business.

00:31:27:00 – 00:31:52:15
GUEST
They’re huge now, but at the time they were quite Dutch centric business starting to explore the UK and Germany and Spain. They were an Oak tree portfolio company and they were scaling out and they just had and have fantastic, people. I really like on the personal level, who were very much of the approach that, we bet on the person, we don’t necessarily need big brands.

00:31:52:17 – 00:32:14:05
GUEST
And, I think, you know, it very much resonates with my approach to, to people in this as well. And so that was that relationship clicked. And so we helped them sort of treat pre deal underwriting evaluating. They had very good expertise built up in Holland. But you know you can’t copy paste it into the UK context. You know construction world works differently out.

00:32:14:05 – 00:32:35:21
GUEST
Leasing world is different now. Our planning world particularly is entirely different. So we worked with them on the initial, stuff. And on delivery of projects end to end, which got a good track record, but it was always going to be a finite relationship because they’re not the fund, they’re an operating platform. So they would have always built out a business.

00:32:35:21 – 00:32:43:07
GUEST
And similarly, from my standpoint, I wanted to go back to my roots and be an investor developer, not purely a developer.

00:32:43:07 – 00:32:48:23
HOST
And how did you position yourself? Because you weren’t necessarily a sector specialist?

00:32:48:23 – 00:32:56:01
GUEST
No, but a but I had a really good track record in UK investment development and how to unlock and deliver projects.

00:32:56:01 – 00:33:11:13
HOST
So for you it was a great opportunity to, yeah, become third part of an operating partner to then learn their view their opinion. And you get get paid to start really understanding the life science and innovation space. Your fundamental level.

00:33:11:13 – 00:33:37:11
GUEST
Yeah, I mean, the way you describe it sounds probably a little cynical, but. Well, I mean, it wasn’t really that it was. We got on it was it was a good working relationship. I learned good lessons, learned from how they did that in the UK. They learned about project delivery and some of the complexities from, from us in terms of project delivery on the other side of it.

00:33:37:11 – 00:34:02:14
GUEST
And, you know, where sort of, our business model, when we started doing our own stuff, evolved since then. This has there’s because you learn, you come up with your own ideas, you learn best practices internationally and and adjust and develop. And it was a, it’s still an extremely friendly, relationship and dynamic with them.

00:34:02:16 – 00:34:18:16
HOST
So tell me about the next stage in the next evolution of the business, because at this stage you had some consultants. You said, you know, helping you, you’re doing some kind of project work, but was going to be finite. It gave you a little bit more bandwidth to think a bit more in. Come in. What was it?

00:34:18:16 – 00:34:22:05
HOST
Was it kind of next step in the next evolution of the business?

00:34:22:07 – 00:34:58:08
GUEST
Well, I think and it’s it’s something I’ve said to others, who have since, decided to set up businesses is and this was, by the way, even with a, with a sort of a much bigger name than I had, at the time, setting up and bring up a similar dynamic of it’s very tempting to try and cover is why the bandwidth of potential deal sources or income sources as possible, because you need to generate revenue to support the company and hire people and, achieve results.

00:34:58:10 – 00:35:27:16
GUEST
But at some point, I think it’s really important to just zoom in on specifically what it is you’re doing. And it’s quite uncomfortable because you’re suddenly upping the risk and putting all the eggs in one basket. But I think one needs to do that. It’s slightly different if you’re not bootstrapping, as I was. And essentially you’ve raised third party money and you have the, you have the equity to start hiring people before you have the revenue sources.

00:35:27:16 – 00:35:44:24
GUEST
But I didn’t have that. I was always working in the opposite direction of when my work and I can cope with and figure out how to build the team out. Less so now, but certainly in the, in the early days. And so for me, it was this thought process of, well, there are these different directions. I really like this direction.

00:35:44:24 – 00:36:25:20
GUEST
I really buy the thesis, I really like the product. I really like the customer. This makes sense. And I kind of need to start turning down development management work or asset management work and actually just bet on this. Otherwise I’ll just be running around trying to, you know, cover everything off and not actually going anywhere. And I think that’s the other point in terms of development of brand and credibility, that you can be a multi-sector asset or development management company, for example, when you’re quite large, because you’ve kind of got the brand name, then you’ve got access to get into big institutional investors.

00:36:25:22 – 00:36:45:04
GUEST
If you want to do that as a as a startup, you know, your way of building credibility is to either start very, very small and then sort of try and work your way up or get really, really good at one sector that hopefully that theme aligns with, you know, what other people’s views are on the market opportunity.

00:36:45:04 – 00:37:16:12
GUEST
And so that led to was the one that that I decided to take. And then that sort of I think as Covid happened, people got more interested in, the theme, right, in terms of how important health was, how important research was, and starting to look at the fundamentals. And so, we started getting really good interest from, institutional investors of teaming up with us.

00:37:16:14 – 00:37:31:08
HOST
Talk to me about that journey of raising capital or kind of taking your thesis, having had the time to kind of really think about it, distill it is a little bit more kind of awareness around it. Talk to me about taking that and pitching that, to to capital then and the steps.

00:37:31:10 – 00:38:12:09
GUEST
Yeah. So I mean the, the benefit that, the benefit that I had in forming that strategy was my background. And having done both, the operating partner side of things and the investment manager side of things, because then you sort of build up a good understanding of what’s important to people and how to present it and how to, you know, essentially my original business thesis, when I was thinking this would secure lots of development management mandates, so, you know, being able to, analyze and think in the way that investors think and understand what they need was really helpful.

00:38:12:11 – 00:38:50:14
GUEST
We did an awful lot of research, prior to this because, of course, the problem was, you know, you could look at research on the sector in the US. It was extremely detailed. If you looked at the sector in the UK, the analysis of supply demand, for example, the relationship between venture capital and employment growth and space requirements, all of those key parameters where, in a sector that’s very immature, you kind of need to answer because you’re not going to be able to come with five pages of leasing transactions because they don’t exist.

00:38:50:16 – 00:39:15:19
GUEST
So you need to build up that data. And at the time third party providers, agencies, etc. were not doing a very good job at it because it was a very niche sector. And so we kind of built it up selves. So we, we built up supply databases and pipelines and did an awful lot of our own analysis to, well, test the thesis for ourselves.

00:39:15:21 – 00:39:41:18
GUEST
One standpoint, because a lot of these bets you are doing on the basis of a thesis, not on the basis of actual real estate evidence at the time. And so we kind of spent quite a bit of time putting that together. And then, you know, various again, because of the investor relationships, the historic investor relationships, it could get us meetings.

00:39:41:20 – 00:39:59:14
GUEST
And that’s perhaps a bit easier if you come from that world and if you don’t, because breaking in to see sometimes people is more challenging than if they’re former colleagues or people that you collaborate with. So it sort of gets your foot in the door, but once you’ve got your foot in the door, then you need to get people comfortable.

00:39:59:14 – 00:40:34:08
GUEST
So we spoke to a number of, investors, and ultimately ended up, deciding to, to, to work with my colleagues. And the big driver of that really was trust and relationship because of course, this this world any development high return investment has challenges. Things go wrong, things can be problematic. And I think when you have a close relationship with, your, your partners, it gets rid of an awful lot of problems.

00:40:34:08 – 00:41:02:16
GUEST
And when you’re starting from a very arm’s length basis. So that was really important. And then the second thing for me was ending up doing this like, like a, like a joint venture platform rather than, doing it as a, you know, essentially becoming a portfolio company because I had and have million one ideas of how I want to grow and develop the business and that independence and, you know, owning our own destiny and responding to the way the funding of the sector ultimately evolves as it matures.

00:41:02:18 – 00:41:09:10
GUEST
Keeping that flexibility was, was really important, rather than becoming a portfolio platform. So that was a really important.

00:41:09:12 – 00:41:14:13
HOST
And the distinguished there is what not having them own slice at the top go or have.

00:41:14:15 – 00:41:35:00
GUEST
Well yeah I mean most of the earlier platforms in the sector as you’d expect were being done where it was a single single entity. And you know, you’re then the minority in this in this entity or a portfolio business of. Yeah, like, like the more corporate private equity style investment was the way there were a lot of discussions.

00:41:35:00 – 00:41:57:04
GUEST
We had a couple of sort of conversations on this joint venture basis, which was how I wanted to end up from the start, to be honest with you, because then you sort of essentially I would have left a big company, spent two years of really hard work, was earning a lot less than I would have, and then ended up essentially as an employee again, maybe with, with.

00:41:57:06 – 00:41:58:18
HOST
With your own colleagues who you left.

00:41:58:18 – 00:42:21:07
GUEST
Yeah. Who again, we, we work with very, very closely. But it’s a different it’s a different it’s a different dynamic. And you know I, I want to keep sort of building, you know, a really good premier specialist independent platform really, which is the, the further dynamics. So we ended up, agreeing a platform, which has worked really, really well.

00:42:21:09 – 00:42:57:06
GUEST
We’ve, a lot of which linked to this, this quality of relationship, between on the personal level. And so we’ve built out, quite a large portfolio very quietly, you know, circa one point 3,000,000ft² of pipeline, at the moment, in terms of committed project. And, yeah, it’s it’s been very busy, as you can imagine, because not only do we need to get planning, I mean, we have on a lot of it now, but work through planning, system construction and then lease.

00:42:57:08 – 00:43:02:00
GUEST
So it’s it’s been an intense period since the set up of the JD.

00:43:02:02 – 00:43:16:14
HOST
The golden triangle is a is a phrase is bandied around a lot. Can you just tell me what the golden triangle is? And then also just tell me about the projects, you know, the land that you’re going to get planning and develop after the existing building. So you can actually convert as well because the dynamics of the locations you’re in.

00:43:16:16 – 00:43:20:04
HOST
It’s quite interesting. And if you’re able to answer this a few different questions in there, you have to expand.

00:43:20:04 – 00:43:54:14
GUEST
On, yes, I can I can try to break that down. Hopefully. I remember the, the the elements of your question. So when people refer to the Golden Triangle, that’s the, the triangle between London Cambridge and and Oxford, and essentially driven by the, on one hand world class research institutions. You know, the universities, the associate medical, institutions, various institutes, built up around those.

00:43:54:14 – 00:44:31:16
GUEST
So it’s the, the anchors of those respective ecosystems. And then in many of those locations, it’s an existing commercial sort of spin out sector and bigger, more advanced company, companies which have clustered around there. Because I think a really important, dynamic of the sector is it does work as clusters where the proximity of anchor institutions, knowledge intensive companies at various stages, accelerators, venture capital, all of this leads to a better result than just the sum of the parts.

00:44:31:17 – 00:44:54:05
GUEST
Right. And there’s quite a lot of research on this academically. There are lots of famous clusters around silicon Valley in Boston, around how Cambridge and Oxford and and other UK cities which which have which have really emerged. And that’s in terms of benefits of co-location of the the companies, and its benefits of co-location of, of the employees.

00:44:54:05 – 00:45:18:09
GUEST
Because, again, things like risk taking, if you go and join a startup and that fails and there’s, you know, a lot do you’ll get employed because there are lots of others in the same location. If you go to a location where there is only one company that’s trying to do something in your expertise and that doesn’t succeed, you know, and you have kids in school and you’ve, you know, you’ve got roots in the location.

00:45:18:09 – 00:45:46:01
GUEST
It’s a lot more difficult to to take risk. I mean, that’s one element of it, this, this, this can be a very long conversation on that specifically. And so, there’s this sort of knowledge intensive series of clusters around the edges of that triangle of which Cambridge, in terms of the sheer volume and it’s reflected in the real estate available as well, not available to the built real estate.

00:45:46:03 – 00:46:21:19
GUEST
Has had a longer time to build up the, the sort of the commercial knowledge intensive industries around there. Oxford’s accelerated really, really rapidly, to cure with the advent of what is now OAC, Oxford Science Enterprises, and more more funding for spinout activity in and around Oxford and Oxfordshire, and, and London is sort of an emerging one where most of the capital is where you have really good universities, you know, UCL, Imperial Kings, etc..

00:46:21:21 – 00:46:45:05
GUEST
Less evidence of large scale commercial deals, which but part of that is because there’s no supply in London. So the question is quite interesting. One is when all of that gets built out, it starts getting built out. How does that work? And then you have other locations within that that are developing in particular areas. So Stevenage, for example, particularly around southern gene therapy.

00:46:45:07 – 00:47:11:17
GUEST
So that’s that’s kind of the, the, the, the big lump of critical mass in UK R&D. And also the big focus from a real estate standpoint. But there a very interesting, emerging clusters elsewhere in the UK. I mean we’re active and in Bristol there’s interesting stuff from Manchester and Birmingham and Glasgow, Edinburgh etc. so critical mass is in the triangle, but there, there are other, knowledge intensive locations.

00:47:11:19 – 00:47:17:18
HOST
In terms of the assets that you buy. Is it land or is it existing assets you’re converting or would you look at both.

00:47:17:22 – 00:47:40:24
GUEST
So we kind of work backwards. To explain what I mean by that is real estate. Very often starts with the building. And I think part of that is because historically, how real estate has worked of, you know, you deliver a building or us manage a building, you lease it up to a 15 year lease. Here are the keys.

00:47:40:24 – 00:48:10:08
GUEST
Pay me my rent. See you soon sort of thing. And I think that’s even in traditional sectors like offices has I mean that’s sort of done largely it’s become an actual customer sector, not just an investment. And so there’s a fundamental change in the structure of our industry more generally. But science is by its very nature is is a lot more hands on and has been if you look at the US where this is being gone longer.

00:48:10:10 – 00:48:35:13
GUEST
It’s a lot more of a platform type business because you’re dealing with companies at different stages in their growth cycle, which means you need to be a lot more hands on involved, and you know, you need to be very actively ingrained in the ecosystem. You know, people build relationships with people, understand what’s actually going on. Because, a it means you understand your demand and, risk profile and what’s coming in the pipeline.

00:48:35:15 – 00:49:04:00
GUEST
And B because, the speed at which real estate works, because, you know, from finding somewhere to do something to getting planning to finishing construction is is very long duration. And the speed of evolution of these businesses is extremely fast. And so because of that mismatch, you kind of having to forecast flexibility and what you’re building and what you’re spending, they want into the future or you’ll get caught out even more than you would in other sectors.

00:49:04:02 – 00:49:16:03
GUEST
So so it’s it’s kind of been a really it’s it’s a very hands on sector. By its nature. I’m trying to come back to your original question, by the way. Could you remind me?

00:49:16:05 – 00:49:19:23
HOST
Yeah, yeah, yeah. No, you’re doing a great idea. Great. In terms of.

00:49:20:00 – 00:49:22:06
GUEST
Downloading, but you had a few other elements.

00:49:22:08 – 00:49:30:01
HOST
You could you paint your picture of the sector and the dynamics of an occupier perspective and how it’s evolving and where real estate fits into that. So reverse engineering. Yes.

00:49:30:04 – 00:49:48:06
GUEST
Your question was do we buy existing buildings or the other one? So we are reverse engineering, as you say. So the way we we look at things isn’t right. Where is there a science park? Let’s try and buy it. Doesn’t mean that if we feel there’s an interesting building at the right price point, that we wouldn’t go and do that.

00:49:48:08 – 00:50:09:00
GUEST
But it’s more what’s going on in the particular ecosystem, which comes from being highly specialized and having a really good team, in place that specialize in the sector and getting under the skin of that understanding what’s going on. And once we understand what’s going on, figuring out like what is missing, how do we service that? And then saying, well, where do we build that?

00:50:09:00 – 00:50:34:14
GUEST
Where’s the logical place to happen? And then figuring out, well, okay, let’s zoom in on where we feel is the logical place for it to happen. How can we deliver the product that the customer wants at the right price point, in the right location? And how we solve that is kind of, depends on the situation. We’re very comfortable with buying an existing building and and just leasing it, refurbishing or redeveloping.

00:50:34:14 – 00:51:00:18
GUEST
So we’ve done a lot of conversions of industrial, retail, office, etc., all the way through to ground up development. And some of that is driven by where is the opportunity, some of it’s driven by speed of turnaround, and it’s kind of a bit circular because some buildings you can’t convert, to quick quality product. So then that’s an a knock down.

00:51:00:18 – 00:51:21:10
GUEST
And so how does that tie in with the timescales of when demand is, in the ecosystem. And how does that tie in with viability and rents and everything else. So it’s an iterative exercise responding to the original question, which is how do we give the client what the client wants?

00:51:21:12 – 00:51:44:05
HOST
The occupier space must be changing and evolving rapidly. Do you segment them in terms of life sciences and then innovation, or do you or how do you kind of yeah, how do you segment those occupiers and how do you target those particular businesses. And who who do you go after. He who you building space of assets for. Yeah.

00:51:44:07 – 00:52:14:23
GUEST
So, I describe what we do is innovation, real estate rather than life sciences, which has become the the buzzword. And that’s for a number of reasons. Firstly, people are using the word life sciences when discussing things which you wouldn’t classify as life sciences. They classify different areas of innovation tech, engineering, etc. secondly, there is increasing convergence between different areas of activity.

00:52:14:23 – 00:52:38:20
GUEST
Right? So, so the, you know, level of biotechs collaborating with tech companies, for example, is growing. And there are lots of surveys on that. Right. And you put you know, you put a robotics firm next to a medtech firm. People start exploring things and they develop prosthetics. I’m sort of coming up with random examples, but that’s sort of the whole point of cross-pollination of ideas.

00:52:38:22 – 00:53:10:01
GUEST
And so limiting yourself in a very defined way doesn’t make sense. It’s also not really how the UK works. If you look at, the clusters around, you know, universities here, whether they’re some of the, you know, Cambridge, Oxford, or regional ones, actually they have multi strengths. If you look at some of the interesting activity in Oxford, for example, you’ve got everything ranging from clean tech and battery technology to biotechs to autonomous vehicles.

00:53:10:03 – 00:53:35:22
GUEST
And so again, if you’re just zooming in in a particular way, you’re not capturing the ecosystem. So we don’t narrow that because we don’t think that’s actually responding to the way things actually work. What clearly one has to do is figure out when you’re building something, who that’s appropriate to, because you can’t always be all things to all people.

00:53:35:24 – 00:54:01:14
GUEST
Where very big on developing facilities and city center locations, right? But rather than purely in the traditional science park context, because your next public transport, it’s sustainability next to city amenities. It’s a nice place to work. It’s good for talent retention, and there is a very big tenant base that would prefer that to going to a science park location, but not all users work in that location.

00:54:01:14 – 00:54:35:08
GUEST
You’re not going to do, more manufacturing focused uses. You’re not going to do driverless cars in central Cambridge or Oxford because they’ll get stuck in traffic before they can be tested. So there, it’s kind of, addressing the particular design of the building to what you’re looking to achieve and then thinking about how, on a portfolio level, all of those buildings fit together, because what you want to do is actually follow the way that these ecosystems develop, and folk follow the way that the customers evolve as well.

00:54:35:10 – 00:55:00:13
GUEST
So it may be that you deliver one building, which is addressing the point when, companies come out of incubation, but they’re not yet ready for perhaps one of our bigger, more, more shiny buildings. And you create that step and hopefully if you can generate really good customer satisfaction, then, you know, you become the infrastructure provider of choice so that, you know, the client can do amazing things.

00:55:00:15 – 00:55:20:06
HOST
Who do you look to? Which countries do you look to? Because from the research that I’ve done, the UK is kind of number two behind the US, just in terms of life sciences in the chart, do you look to the US for inspiration or is it just a very different market landscape, geographical setting. And it’s very hard to translate that, to the UK.

00:55:20:08 – 00:55:55:04
GUEST
I mean, it’s very difficult to copy paste and it depends on I mean, you can learn a lot from lots of places. If you look at, say, Boston, for example, you can’t copy paste the mechanics of the way Boston works because the sheer scale of it is multiples of the entire UK market. The amount of funding available at different stages all the way from venture through to listed, maybe not so much right now, but generally is is an entirely different universe.

00:55:55:06 – 00:56:26:13
GUEST
And so trying to copy the exact mechanics of that is probably not necessarily a productive exercise because it works differently. But there are lots of things to learn in terms of, you know, how different elements of the ecosystem interconnect, how buildings, all that, the sorts of there are commercial ideas one can get from there, but you can’t copy paste it because it’s a different market from a design standpoint.

00:56:26:15 – 00:56:50:00
GUEST
I mean, to be honest, a lot of how ideas we get from looking at other things, looking at leisure, looking at more placemaking, how neighborhoods are put together rather than, well, they’ve done this type of science development in America. American copy paste it because, you know, again, just the scale of the nature of the buildings, the way cities work there is very different than what we’re working in, in reality, in the in the UK market.

00:56:50:02 – 00:56:57:15
HOST
Can you talk to me about the kind of the advisory, the board that you’ve kind of assembled because, it’s not necessarily full of pure play real estate plays.

00:56:57:15 – 00:56:58:21
GUEST
And has no real estate.

00:56:58:21 – 00:57:02:20
HOST
Plays. And there’s no obvious reason for you to kind of expand on on that.

00:57:02:22 – 00:57:30:24
GUEST
Yeah. So I mean, one of the things or maybe thing I’m most proud of, of anything I’ve ever done was put, you know, the team we currently have, the executive team at all levels and Mission Street, which continues to grow. I will answer your question. I promise. I’ll explain the thought process there. And and really, that is because it’s just this everybody is better than than certainly I am at their specific area.

00:57:31:01 – 00:57:53:22
GUEST
It’s a really collaborative, friendly can do let’s problem solve and come up with a solution, a really creative way culture and people know and understand the sector from a real estate standpoint. So how do you do leases? How do you build science buildings in a way that’s actually commercially viable, but delivers everything the customer wants that side of things.

00:57:53:22 – 00:58:25:12
GUEST
It’s really, really good. Expertise. But all of us, real estate people doing innovation, real estate, none of us are scientists by training. And so what I wanted to bring within, excess of of of the executive team, is access to really successful, knowledgeable individuals from the side of the customer and that that knowledge access, judgment. What are the trends?

00:58:25:12 – 00:58:59:07
GUEST
What’s going on with various companies? What what needs to be built from the perspective of the customer? Felt like something that was missing. And, I wanted to get on board people who, you know, I regard these absolute superstars and top of their game, who, of course, would never become executives within the business because that’s not what their core businesses, and similarly, getting people who find the built environment interesting.

00:58:59:09 – 00:59:28:03
GUEST
You know, there’s one, for example, who wanted to be an architect. It became a scientist, and all all understand the constraints put on the success of the UK by the lack of space. And so, you know, very carefully put that together, which so, it’s a mix of people, with sort of big pharma background with, companies, the background with venture background and at all stages.

00:59:28:03 – 01:00:07:17
GUEST
So we currently have, three people on there on an advisory board, one of whom is a very successful serial founder and probably starts like the earliest stage investment all the way through to secondaries, all the way through to someone who’s a venture capitalist. But there’s a very senior figure, at Novartis. So it’s it sort of gives that breadth of different stages of company growth so that we can get in the detail of it and understand what’s actually going on and how this actually works, rather than just read research reports, which, you know, research reports often have an agenda and they often look back rather than forward.

01:00:07:19 – 01:00:22:03
HOST
I feel I could talk to you about this all day. But I’m, I’m I’m mindful of time. First. The first question before we draw to a close is what what are you most excited about right now in the market?

01:00:22:05 – 01:00:48:00
GUEST
So I’m excited about the amazing rapid evolution of what our various customers are doing. And I’m excited about the fact in general that as a commercial real estate sector, this is still very new. And so the parties that are active in it, shaping, what it’s going to be like in Europe and that’s immensely creative, means you don’t have a template.

01:00:48:00 – 01:01:14:04
GUEST
You’re necessarily copying and pasting from. But, you know, I absolutely love that that opportunity, both commercially from a design standpoint, from a planning standpoint, because again, the scale of what’s going on is influencing, lots of cities, which are quite unique, globally. So again, it’s, it’s, you know, it’s like a giant Lego set that you, you can’t mess up on because you can’t take it apart and build it again.

01:01:14:06 – 01:01:17:08
GUEST
And that’s really, really exciting.

01:01:17:10 – 01:01:33:06
HOST
As we draw to a close, a question I ask everyone who comes on the podcast is, if I was to give you 500 million pounds of equity, who are the people? What property? In which place would you look to deploy that? And I’m going to put a slight twist on there. Of course you can have your team and I’m going to remove the Golden Triangle.

01:01:33:07 – 01:01:40:17
HOST
Yeah. Because that’s the obvious part. But where do you look to deploy that, that capital.

01:01:40:19 – 01:01:58:23
GUEST
Yeah. I mean the team one’s an easy one. It would be. It would be the team at Mission Street who I, you know, I think of phenomenal. And, I’d love to as the team grows, keep that same culture and bring in people who, who appreciate that culture and fit into the business ethos. So that’s for me, no question.

01:01:58:23 – 01:02:26:13
GUEST
In terms of, areas of investment, I think. So in general, what I’m a big fan of, in real estate investment is finding areas where there is a theme with the underlying user of that real estate that ties in with demographics, economic development, research, etc. because that’s that means there is growth upside with the ultimate customer, which means there’s growth upside in real estate.

01:02:26:15 – 01:02:47:21
GUEST
Obviously, if it’s a good thesis, then it gets competitive when people pick up on it. And then you have a pricing dynamic. So it’s trying to figure out how within that, at a more micro level, you can find angles where you can buy land or buildings or secure opportunities at the right bases so you can deliver your business plan.

01:02:47:21 – 01:03:13:06
GUEST
And, do it in a way that makes sense for the customer for to and in a way where you’re doing the job to your investors. Ultimately, that’s the sort of general approach, right? I would invest that money in areas which I understand because, again, real estate is a is a specialist, business very often. And I think if you spread too widely, that’s when you make mistakes.

01:03:13:06 – 01:03:42:10
GUEST
So I would continue to invest in ways in areas related to innovation. And perhaps areas related to innovation around medical, for example, or around areas which are linked within, again, that health and science area, in terms of where to do it. So I think it would be further build out to now existing locations for elements of the ecosystem which are missing.

01:03:42:10 – 01:04:08:14
GUEST
Right. So is there a gap in drone space? Is there a gap in, GMP space? Where is the actual bit to fill in? I think we’ll selectively target, other cities, in the UK as well. I mean, we haven’t secured London yet. And then I think there are interesting opportunities emerging in and cool locations in Europe, which is a bit earlier stage from a real estate standpoint, certainly.

01:04:08:14 – 01:04:28:12
GUEST
And in some ways, from a commercialization standpoint, than the UK is. But again, really exciting, anchors essentially with really exciting stuff going on there. And kind of again, similar journey, figuring out how to then deliver and unlock that space in a way that, it’s commensurate to the risk you’re taking.

01:04:28:14 – 01:04:47:14
HOST
Well, awesome. It’s been fascinating hearing a little bit about your background story view, how you’ve kind of engineered and thought very carefully about the different moves and parts of your career, but also the risks you’ve taken at very short notice and how you’ve kind of backed yourself and kind of built the plane, while it’s in the air.

01:04:47:16 – 01:05:09:13
HOST
We haven’t even talked about the kind of the risk from a personal perspective given to wife and, child as well. But yeah, I’m suddenly, you know, inspired by what you’re doing, and really excited to see what you and the team going to do and see you, can really set the pace, within innovative real estate, across the UK and Europe.

01:05:09:15 – 01:05:10:08
GUEST
Thanks for inviting.

01:05:10:08 – 01:05:11:18
HOST
Me. Not at all. Thanks.

00:00:00:01 – 00:00:20:07
GUEST
So no, it is actually the attraction of working with good people. And to be honest with you, that’s how businesses should set themselves up nowadays as well. I mean, we all know about, the well-being elements and indeed the very strong ESG credentials that businesses have to display if they want to attract the right sort of talent. But it’s it’s not only those elements.

00:00:20:07 – 00:00:21:16
HOST
That attract people to businesses.

00:00:21:16 – 00:00:42:22
GUEST
It’s the kind of people that they’re going to work for, and indeed how much they’re going to learn. Ultimately, it’s about results. At the end of the day, it’s about being able to turn on and off that top when you need that resource, but also working with good people. I mean, I, pleased that I’ve been able to hire, someone just recently, but that was quite a long and complicated process.

00:00:42:22 – 00:00:54:06
GUEST
So finding the right talent, my career had to be difficult for numerous reasons.

00:00:54:08 – 00:01:23:07
HOST
Welcome to the people of the place podcast. Today we are joined by Richard Saul, Head of Asset Management and Development in the UK at Ivanhoe Cambridge. Ivanhoe Cambridge develops and invests internationally alongside strategic partners and major real estate funds across dynamic cities around the world. So. Subsidiaries and partnerships. The company holds interests in 1500 buildings, primarily in industrial and logistics, office, residential and retail sectors.

00:01:23:09 – 00:01:43:02
HOST
As of the 31st of December 2022, Ivanhoe Cambridge held 77 billion CAD worth of real estate. Richard is responsible for driving value across Ivanhoe, Cambridge’s UK portfolio and its previously held roles at Lendlease, HB Reavis and See It, Richard. Welcome to the podcast.

00:01:43:05 – 00:01:44:04
GUEST
Thank you for having me.

00:01:44:05 – 00:01:58:13
HOST
Not at all. Well, look, we’ll we’ll come on to Ivanhoe Cambridge a little bit later. And in terms of our conversation. But yeah, the score here is how did you finally get into real estate and why did you want to pursue a career in this space?

00:01:58:15 – 00:02:20:05
GUEST
So probably not the most imaginative of answers, to be honest, with you, but, I’m quite old school. My father was a chartered surveyor, and I’ve always had an interest in design and buildings, but, I got to that sort of crossroads and thought about where I’m going to go. And, he suggested I should go to Bristol and do what it’s called, valuation and estate Management.

00:02:20:07 – 00:02:43:24
GUEST
Which was a BSc. And, at the point in time I couldn’t actually think of anything better to do. So, I knew Bristol very well. Amazing city, very lively city. It’s actually changed remarkably since I was there, which unfortunately was quite a long time ago. So, yeah, I set myself out on the path then to go off and do, a degree in real estate, which is probably less common nowadays than it was back sort of in 1992.

00:02:44:00 – 00:03:00:03
HOST
Did you, did you kind of ever grow up thinking, oh, I don’t want to do what my dad does? Or was it a case of, oh, that’s interesting. And, you know, have intellectually stimulating or creative conversations around the dinner table and you think actually, I could I could do that.

00:03:00:05 – 00:03:26:20
GUEST
Now, I’ve always had an interest in buildings, and sort of the design of buildings. My father was, he worked for the, the Valuation Office, was a relatively senior in the Valuation Office, so dealt with all matters to do with writing, which, at the time was actually quite profitable. Area to be, and still is, I’m led to believe, but it’s quite binary.

00:03:26:22 – 00:03:49:17
GUEST
So now I always sort of held an interest in sort of how buildings worked and who occupied them, but never really wanted to sort of go in and completely emulate, what my father did. But of course, that introduction, I’m going to Bristol, which, as I said, is a city that was going through enormous change and has continued to go through enormous change.

00:03:49:19 – 00:04:04:02
GUEST
Sort of introduced me to it and then sort of opened my eyes to it. Plus, I had an amazing time when I was at Bristol as well, although unfortunately, a lot of my peers from Bristol who are no longer in the real estate business, but, yeah, it was it was three amazing years.

00:04:04:05 – 00:04:12:09
HOST
So you went to Bristol, did you? Your degree. Then what happened? What was your mindset? Post-graduation?

00:04:12:11 – 00:04:36:01
GUEST
So I graduated in 95, which, if people can cast their minds back that far, was, not great for the employment market. So I think I kind of plotted around for a little while doing odd jobs. Then actually went to work, for the valuation office for a little while, which was purely just to, to sort of get a footing, and then ended up, finally landing a role at Nelson Bakewell.

00:04:36:03 – 00:04:39:24
HOST
Which at the time was one of one of the leading independent. Yeah, right.

00:04:40:01 – 00:05:00:10
GUEST
I mean, we were chatting before this, and the way I was going to describe Nelson Bakewell was very fond memories. And in fact, I suspect there’s a huge number of people in the real estate industry or probably early on there, they over 40s, who worked at Nell’s, Bakewell, and we talk a lot nowadays about attracting talent.

00:05:00:12 – 00:05:21:21
GUEST
And Nelson Bakewell had a very, an amazing skill at attracting talent. People tended to there was some people who had, you know, relatively long careers there, and I’m still friendly with some of them. Allen Dunford in particular, who I had breakfast with the other week. But they also, had quite a significant, so throughput of people.

00:05:21:21 – 00:05:47:14
GUEST
But the two years that I spent, I was enormously enjoyable with some really good people, and their ability to attract talent. It was a sort of a very much a work hard, play hard kind of atmosphere. Which is a sort of young APC. So that was quite attractive. And, as I say, some, some very interesting people who’ve gone on to do some weird and wonderful things since leaving Nelson Baker.

00:05:47:14 – 00:06:08:06
GUEST
I mean, Nelson Bakewell was, at the time, both Nelson Bakewell was still sort of there. It was transitioning away from them and transitioning more from a transactional business to a management business, both on the landlord and on the corporate side. So it became a business that I guess was driven more by reoccurring, revenue rather than the revenue generated by doing deals.

00:06:08:06 – 00:06:17:10
GUEST
But, yeah, in terms of actually attracting talent, as you would call it now, it had quite a skill set. It didn’t quite retain the talent. But, yeah.

00:06:17:10 – 00:06:34:17
HOST
I’m always interested, obviously, in the space that I have in terms of how companies go about attracting talent. And of course, the retention pace. We’ve got lots of tools at our disposal now that didn’t have back then. But can you just talk a little bit more in terms of maybe what was their secret sauce in terms of attracting.

00:06:34:19 – 00:06:56:06
GUEST
I think it was just the mentality of the business and the fact that they had some really nice people who work there, again, knew how to sort of work hard and play hard and back then the industry, perhaps was more stereotypical in terms of, the play hard elements as well. I can see smiling.

00:06:56:08 – 00:07:00:23
HOST
Yeah. Gone are those days. He. Well, yeah. Well, they’re more regular. More regular?

00:07:00:23 – 00:07:23:15
GUEST
Yeah, yeah, a little bit. Not completely gone, but yes. They’re not as frequent. So no, it’s actually the attraction of working with good people. And to be honest with you, that’s how businesses should set themselves up nowadays as well. I mean, we all know about, the wellbeing elements and indeed the very strong ESG credentials that businesses have to display if they want to attract the right sort of talent.

00:07:23:15 – 00:07:50:22
GUEST
But it’s it’s not only those elements that attract people to businesses, it’s the kind of people that they’re going to work for and indeed how much they’re going to learn. Yeah. Throughout my, career, I’ve always looked at it back and thought, right, what did I learn there? And indeed gone into, roles thinking like, what can I not only achieve, financially, both for myself and the business, but also how much can I learn in this business?

00:07:50:24 – 00:07:56:04
HOST
So you you touched on, you know, some bank for a couple of years. Did you get your letters? I did PC yeah.

00:07:56:04 – 00:08:00:01
GUEST
Passed my PC. Yeah. I shan’t tell you what I did for my celebration.

00:08:00:03 – 00:08:08:18
HOST
Well well what did you in terms of rotations, did you rotate or did you kind of just do your valuation seats or so.

00:08:08:19 – 00:08:37:19
GUEST
I mean, I didn’t even really do valuation seats then you just had to do your degree as it was then and you had to do, I think it was 60 days in valuation. And then I did professional services, which was a mixture of rent reviews and, writing. So because of my, experience with the VOA and the fact that my dad was, also a district value, I had a high degree of experience in writing, which is actually quite a, it was primarily you were negotiating writing pills.

00:08:37:19 – 00:08:59:22
GUEST
And so there was a huge amount of negotiation. And so you pick up that skill of negotiation, doing that particular discipline. As I say, it’s not a particularly sexy discipline. No disrespect to the guys who do it nowadays, but as I say, I believe it’s very profitable. Still, what it did teach me, was how to negotiate, which is something they don’t teach at university.

00:08:59:24 – 00:09:09:14
HOST
And, what were those? The skills and and how how did they train you and what what was the what some of the learnings that you extracted from those negotiation?

00:09:09:16 – 00:09:34:06
GUEST
What it’s to be able to be confident about your case, set out your case clearly, know where your strengths and weaknesses are. That that’s very obvious statement. It’s also trying to ascertain what your counterparties weaknesses are. If you’re doing it face to face, you might even try and work out their body language and see what sort of what messages you’re getting from their body language.

00:09:34:06 – 00:09:59:00
GUEST
I actually prefer, and even in this day and age, face to face meetings as opposed to teams, because I find it very difficult to read people on teams, whereas, I try and read people when I’m negotiating face to face. Bit of a skill set that’s perhaps being lost. Over the last decade or so, but negotiating lots on the telephone, doing quite a lot of business on the telephone, which I’ve got a good story about at Johnson Partners about that.

00:09:59:02 – 00:10:22:02
GUEST
So, yeah, it’s genuine or generally just, being confident in your case, knowing when to concede points as well. And there’s no point in sitting there with, an argument that just simply isn’t tenable. And trying to defend that because you won’t actually reach a resolution. So ultimately, when I think I’m trying to say it was the art of choice sound a bit like Donald Trump now?

00:10:22:04 – 00:10:24:22
GUEST
Trying to do deals.

00:10:24:24 – 00:10:29:05
HOST
Win win win win win opportunities if he does involved.

00:10:29:07 – 00:10:49:10
GUEST
At the time negotiating, writing the your fees were a success. Related. So yes. Unless you thought you had, a real point that you wanted to to take to tribunal, you’re always trying to to broker a deal and you want to broker the deal to do the best for your client, but also you broker a deal. It’s a good deal.

00:10:49:12 – 00:10:51:16
GUEST
You can benefit, move on.

00:10:51:18 – 00:10:55:02
HOST
Adam Charles and partners talk to you about to Edward, Charles and partners.

00:10:55:02 – 00:10:55:17
GUEST
So, Edward.

00:10:55:17 – 00:10:58:16
HOST
Charles, why did you. This,

00:10:58:18 – 00:11:18:01
GUEST
That’s a very good question. Why did I move there? I think I became very friendly with a guy called David Freiman, who was the head of landlord and tenant. And given the sort of experience I’d had at Nelson Bakewell, I’d developed an interest in rent reviews, lease renewals and also the wider West End office market. I used to live in, just outside of the West End.

00:11:18:03 – 00:11:37:24
GUEST
So I was offered an opportunity to go work there, primarily working with David Freiman. Very, very small team, I guess, for I’ve still going extremely strong. And in fact, some of my best friends in real estate are now equity partners in that business. But, I had a strong interest in the sort of more professional side of leases, as I say, the rent reviews and the lease videos.

00:11:37:24 – 00:11:58:05
GUEST
But Edward, Charles and partners gave me the opportunity to go out into the market and also do what now is probably more widely referred to as leasing brokerage. But in those days was just good old fashioned agency, trying to lease premises and also doing some acquisition as well. Back in the early 2000s, in fact, it was 2000 when I joined.

00:11:58:07 – 00:12:32:11
GUEST
The teams tend to be a little bit more joined up at that point. You didn’t have a separate sort of acquisition and disposal teams and indeed, Edward Charles and Partners was, a relatively small business. So you were given exposure to both sides, both in terms of acquisition and disposal, which when you’re trying to negotiate the rent review, a gives you greater access to market evidence and B gives you, sort of a more broader perspective on, on this hypothetical, transaction that you’re trying to negotiate again with, with a counterparty, whether it be for a landlord or a tenant.

00:12:32:13 – 00:12:35:04
HOST
So kind of like really knowing your market, really understanding.

00:12:35:08 – 00:12:35:13
GUEST
Yeah.

00:12:35:13 – 00:12:37:08
HOST
I mean, the, the basic stuff.

00:12:37:08 – 00:12:37:21
GUEST
Sometimes.

00:12:37:23 – 00:12:40:19
HOST
Just throw some sort of quantum of unless you’re seeing.

00:12:40:19 – 00:12:48:08
GUEST
Immersing yourself in the West End office market, which at the time was, I mean, hugely enjoyable.

00:12:48:10 – 00:13:08:19
HOST
Have you ever viewed. Yeah, that experience is like skill stacking. And you know what I mean by that. You know, the negotiation stuff you learn from a rating perspective, it directly feeds the next part of your career in terms of like leasing, letting, doing transactional deals. Yeah, that’s a skill you can apply there. And then once you’ve built that knowledge, it’s how do you apply that and use it.

00:13:08:19 – 00:13:11:22
HOST
From that kind of analogy, rent review perspective.

00:13:11:24 – 00:13:44:24
GUEST
There’s undoubtedly that element to it. I think, you know, if you move forward many years in terms of what I do now, that transaction not experience and that market facing experience, pays huge dividends in terms of what it is I’m trying to achieve now. And the goals that I set myself and the goals Ivanhoe set for me and indeed our corporate goals, because ultimately, at the end of the day, you know, we are a pension fund that invests in real estate and we generate returns for our shareholders and our pension fund holders back in, Quebec.

00:13:44:24 – 00:13:56:24
GUEST
So adding value and that can be done by different means, whether it’s development or whether it’s you know, a good old fashioned way of actually generating property return through income.

00:13:57:01 – 00:14:15:24
HOST
I guess, at the time as well. From a network perspective, you probably developed an amazing network just by the speed and quantum of transactions and deals that you kind of went through, but also the amount of people, that you met along this journey that taking a long term view in terms of your career are paying back now, and that you mentioned kind of added to that.

00:14:16:01 – 00:14:37:00
HOST
What’s chelsfield now? Bridgeman. That’s right. Yeah, that’s probably a case in point in terms of a relationship built over 20 years or so that may or may not transact in the future of an idea. At what stage did you think, actually, I want to move to the principle side. And actually asset management. So is a is it’s a part of the sector.

00:14:37:02 – 00:14:44:11
HOST
The actually suits me from a personality perspective, but also an interest skill, skillset and financially as well.

00:14:44:13 – 00:15:07:00
GUEST
So I had five, four and a half, five very enjoyable years with Charles and Partners. But we I guess primarily acted for landlords. We did quite a lot of work for occupiers as well. But as I say, those two, sort of elements of the work, sat side by side. So you were exposed to both. But we did a lot of work for Threadneedle, as they were known at the time.

00:15:07:05 – 00:15:32:07
GUEST
And I became quite close with a number of the senior guys at Threadneedle and individual Rob Flavel, who I’ve not seen actually for donkey’s years. But, he approached me, asked me whether or not I wanted to potentially go and join Threadneedle. Now, at the time, this was about 2004. The West End office market wasn’t as good as it perhaps has been.

00:15:32:09 – 00:15:52:10
GUEST
And so I was very cognizant of the fact that Charles was a small business. You know, you’re always looking for potentially what comes next, but also whether and I behind you thinking, well, it is a business. It’s based purely it’s revenues based on deals and if that deal flow dries up, then of course, you know, if they’re the one thing they may look at is cost cutting.

00:15:52:10 – 00:16:06:02
GUEST
So I was approached by, Rob Flavel at Threadneedle. Obviously had to go through a process, but, effectively tipped to join Threadneedle as a, as an asset manager, which, I sort of grasp that opportunity with both hands.

00:16:06:04 – 00:16:12:21
HOST
And at that stage was that a combination of utilizing all these skills to listen to. Yes, work the Red room view?

00:16:12:23 – 00:16:18:01
GUEST
Yeah. Threads was a very much a hands on, quite granular asset manager.

00:16:18:03 – 00:16:20:02
HOST
Even though it was fun.

00:16:20:02 – 00:16:45:15
GUEST
Is big fun. Yeah. So I was working with an individual called Danny Ward, who was a very colorful individual, and a chap called Linc Horton. Working what was, an old Eagle Star fund. So some, some fairly, dirty. Not literally, but some fairly messy assets. So could really get your hands dirty, some of a reasonable size, but, huge quantum of assets.

00:16:45:15 – 00:17:05:23
GUEST
I think I had probably a hundred or so assets under management. And it was that cross-section, of sectors as well. So threads at the time invested in, some shopping centers, quite secondary tertiary shopping centers at the time. But retail hadn’t gone through the sort of structural challenges that obviously it’s been facing for, for some time now.

00:17:06:00 – 00:17:23:23
GUEST
Industrial estates, as we used to call them then, and offices, but throughout the UK. But again, given Michael Charles’s partner’s experience, I was lucky enough to, to deal with the West End offices or the, the West End offices that the fund that I worked for had within its, within its portfolio.

00:17:24:00 – 00:17:42:12
HOST
And had you already had always had like an affinity to, to offices in it and, and an intellectual interest in, you know, the economics and the return profile and, you know, being in being in the West End, you surrounded by them as opposed to retail or residential.

00:17:42:14 – 00:18:05:13
GUEST
So threats at the time had no residential, very little. So I wasn’t really exposed to residential. And obviously it was well before this sort of multifamily and built around sort of, revolution that we’ve been witnessing in the UK. So offices were primarily my first love, having worked at Charles and Partners and built up a huge sort of knowledge base and contact base.

00:18:05:13 – 00:18:28:01
GUEST
And at that point in time you wanted to continue to grow that. So I wanted exposure to that. I guess as well. I became really interested in refurbishment and the design and how the offices, how you could actually repurpose offices. We didn’t do big scale or large scale redevelopment, but it was about repurposing, some offices in the West End and indeed sort of big seven cities.

00:18:28:01 – 00:18:50:14
GUEST
We did a bit of stuff in Bristol, Birmingham, but in Leeds. So, again, working out and looking at appraisals as to how CapEx really added value as well. So rather than just being one element of that process, which was at Apple, Charles and Partners, transacting a rent review or executing a leasing deal, which is sort of more towards the back end.

00:18:50:14 – 00:18:56:24
GUEST
It was, getting a broader perspective on, on the whole piece from inception to completion.

00:18:57:01 – 00:19:16:09
HOST
So you were Threadneedle for about five years. And so who it was city. How did that come about? And also, there’s a bit of a step change from moving from an asset manager. It’s as you said, I’ve touched on that quite, quite a wide ranging scale to being a director. You just talk to me about about that experience.

00:19:16:11 – 00:19:19:18
HOST
So.

00:19:19:20 – 00:19:47:10
GUEST
Again, it was one of those pauses, kind of a bit of a natural pause, having spent five years threads thinking, where can I potentially take this skill set and continue to grow it? I was introduced to city and which is a private equity business, had actually raised and, invested significant, sums in a UK fund primarily into offices, one big shopping center as well, which I’m pleased to say I didn’t deal with.

00:19:47:10 – 00:20:15:15
GUEST
But, it was a sort of a natural progression of my, desire to continue to grow and evolve with the office market. I wanted to deal with bigger toys. City had a number of big toys, within their portfolio that it was purely an asset management role. As I say, it was a closed ended vehicle, highly leveraged at the time as everything was in sort of 2007, eight, nine and and so on, as people know.

00:20:15:17 – 00:20:47:10
GUEST
But it was that opportunity to take that skillset and then to apply that skillset to big buildings, temporary place, which actually remains one of my most favorite buildings in the market to this date. Designed by Skidmore, which is an amazing office building, just remarkable external design and how we could continue to evolve that building, dealing with tenants, working with your customers, tenants, and how you could generate value by actually collaborating with them, whether it be recurring leases.

00:20:47:10 – 00:21:02:15
GUEST
Understand their needs, where they might need to shrink, and indeed, where you could engineer situations where tenants, where you moved them around the building. A very focused on income, primarily because of the situation that the fund found itself in. It was a closed ended vehicle.

00:21:02:15 – 00:21:08:13
HOST
So so someone listening to this who, who doesn’t know where closed ended vehicles, can you just explain so it’s a Peter.

00:21:08:13 – 00:21:31:03
GUEST
Yeah. Pete. Well, yeah, on the whole. So a closed ended vehicle is a, a fund that’s raised for a finite. That’s how you raise your capital. And then the fund has a finite life. That would be three a generally not that mostly five years. And at the end of the five years, the investors in the fund, can vote typically for an extension, 1 or 2 year extension.

00:21:31:03 – 00:21:56:02
GUEST
And if the investors don’t vote for that extension, then the fund has to divest of the assets and return the capital to the investors. Of course, the, the the principle behind that is that you make a return for your investors within that five year period. So, once the investors have actually invested into the fund for the first initial investment period, which, as I say, is generally five years, they’re unable it’s not a retail fund.

00:21:56:03 – 00:21:59:13
GUEST
So you can’t take money in and out within the within that closed ended.

00:21:59:17 – 00:22:06:09
HOST
It’s locked in for that period at the discretion of the investment manager or the private equity business.

00:22:06:13 – 00:22:13:07
GUEST
Yeah, there are different ways of doing it, whether it’s semi discretionary or discretionary. But at city it was pretty much discretionary vehicle.

00:22:13:12 – 00:22:19:14
HOST
And in terms of the the capital behind that vehicle, was it high net worth individuals.

00:22:19:16 – 00:22:20:19
GUEST
Fees from.

00:22:20:21 – 00:22:22:12
HOST
Products, other additional products.

00:22:22:12 – 00:22:28:12
GUEST
You know all over

00:22:28:14 – 00:22:51:17
GUEST
Some overseas pension funds, I think Franklin Templeton, who I don’t remain I don’t I’m not in contact with but they were investor in it, so. No, I’m sort of a a, co-mingle. Yeah, I it’s not a club as such because it was raised as a, as a, as a, a standalone fund. I think it had about two, 300 million pounds worth of equity committed to it.

00:22:51:19 – 00:23:18:14
GUEST
But no, I sort of relatively broad cross-section of investors. I think NatWest property investors might have had some money in it. So again, it was raised off the back of cities. Very successful track record of, of, executing sort of private equity style deals of buying assets, holding them, executing the business plan on a highly leveraged basis, and then, exiting and returning significant returns to the investors.

00:23:18:16 – 00:23:24:22
HOST
In terms of like a culture that compared to spreads, stock difference.

00:23:24:24 – 00:24:12:07
GUEST
So it was much smaller, both very entrepreneurial. Both run by quite big characters. So now a lot of the skills that I learned at threads were easily transferable into city. But what you had to have with city, you were dealing with, much bigger lot sizes, bigger buildings, bigger sums of money. So it’s that confidence that you’ve gained at threads in dealing with smaller lot sizes, smaller deals, smaller leasing deals, perhaps smaller CapEx, strategies, smaller refurbishments and and taking that experience and that confidence, and transferring it into something where you were doing to to a large extent the same job but with much bigger numbers.

00:24:12:09 – 00:24:52:13
HOST
Yeah. More zeros at the end have had more to to lose or gain depending on which way you looked at it. You spoke a lot previously about relationship, tenants and casting. Casting. Yeah. I back to that period oh nine 2030 was that, would you say the start of that kind of, you know, custom, relationship between landlord and tenant or was, you know, a city very much on the front foot in terms of kind of trying to drive that, that relationship rather than just be a an old landlord leased building to a to a tenant for 25 years and collect rent checks before.

00:24:52:15 – 00:24:54:02
HOST
Yeah, four times a year.

00:24:54:04 – 00:25:14:07
GUEST
Well be to some extent it had to be because it was obviously a lot of distress around the post, global financial crisis. And, yeah, I’m not ashamed to say that, you know, we, let’s sit out a number of buildings where we were not only working for our investors, but potentially for for some of the banks as well.

00:25:14:07 – 00:25:43:15
GUEST
But the key to keeping investors and banks on board was cash flow. And who generates that cash flow? For a real estate investor, it’s your clients. It’s the people who pay rent. So and clearly they were going through significant, so distress as well. So being close to them, understanding their needs was key, but also ensuring that that, that cash flow, the contractual cash flow that is due under the lease continued to flow.

00:25:43:15 – 00:26:00:04
GUEST
You know, we all had, sort of interest and amortization payments to make to the banks because of the fact that these things had, had considerable leverage on them. But, you know, ultimately it was down to the asset manager to ensure that that that cash flow continued to, to, to flow into the funds and was able to, to service the debt.

00:26:00:04 – 00:26:23:00
GUEST
So that building that relationship with your customers at that point was key. I think it was born to some degree, out of necessity because of the global financial crisis and the distress that property was suffering. You know, valuations were just catastrophic. So, but the key element to maintaining these assets and keeping them afloat was, was cash flow.

00:26:23:02 – 00:26:41:23
HOST
I guess that applies across all sectors. And, yeah, you know, at the time, probably every everything, everyone’s doing exactly the same thing to try and retain, maintain that, that income and get through the recapitalization or restructuring of that business to make sure that they could press ahead, in the best shape possible. We’ll give the keys back to the bank and move on.

00:26:41:24 – 00:27:01:12
GUEST
Yeah. At the time, it was just trying to preserve as much value as you could for your investors. And I think, you know, with valuations in the levels of distress and the lack of liquidity in the market in terms of the capital markets, no one was sort of, at least we weren’t we weren’t daft enough to think that, you know, we were going to be making a huge return for our investors.

00:27:01:12 – 00:27:04:12
GUEST
It was about returning as much equity as possible.

00:27:04:14 – 00:27:18:19
HOST
Was that the kind of the second time that you’d been to a challenging period in the property space just from a cycle, and do you kind of learn anything that set you in good stead to kind of ride through that period of, of that, that early period as well?

00:27:18:21 – 00:27:39:00
GUEST
That’s a good question. I mean, the first period of time I experienced was probably, the.com crash in 2000 when I was at Charles and Partners. But that was so sudden, and had such a fundamental impact on the sort of the office market. I don’t think anyone had seen anything like that for quite some time. And then, of course, unfortunately, September the 11th happened as well.

00:27:39:00 – 00:27:40:23
GUEST
I can actually remember where I was.

00:27:41:00 – 00:27:42:01
HOST


00:27:42:03 – 00:28:09:15
GUEST
But the the far reaching consequences of the GFC and the effectively, infected, for want of a better word, all sectors, to the extent that it did, meant that we were, all learning from each other. I was learning new skills, you know, the Threadneedle was a fund or the funds within Threadneedle at the time. The majority of them were institutional funds, so they didn’t take up debt.

00:28:09:15 – 00:28:29:10
GUEST
So again, you were learning new skills in terms of dealing with lenders, who to a large extent became your clients as well because you were working to service the debts as well as working to try and return as much capital to your investors as you could and keep the properties afloat. So there was a little bit of learning on your fee, that point.

00:28:29:10 – 00:28:57:08
GUEST
But the the core skill set of, of of actually asset managing was something that now remained sort of constant and that that piece of engaging with your customers. Of course, rightly or wrongly. Environmental standards were, perhaps nowhere near as stringent, then as they were. We weren’t talking about sort of, ESG as one of the pillars of your investment thesis.

00:28:57:10 – 00:29:27:23
GUEST
I think again, at that point in time, it was more about the, the location, and the quality of the space, which, you know, feeds into the wellbeing attributes. And, and, what makes space attractive to, to, to your clients. But, there are a lot of it was primarily down to sort of location and indeed some of it was potentially down to who the owner was and the identity of the owner, and perhaps how, clients, felt about and how easy it was to deal with some owners or not, as the case may be.

00:29:28:03 – 00:29:29:17
HOST
In terms of what letting the space.

00:29:29:17 – 00:29:42:07
GUEST
Or letting the space or perhaps how, should we say, punky some owners were, at that point in time, of course, you know, at the time of crisis, you had to be pragmatic.

00:29:42:12 – 00:30:01:17
HOST
Yeah. Talk to me. Because I know one of the reasons why you were interviewing estate was for kind of the design aspects. Did that did that ever come into to to the frame that, that city that, that interest in design or was that maybe a little bit more prevalent when it comes to HB, HB Reavis and your move to.

00:30:01:19 – 00:30:20:06
GUEST
So say it had two arms, it had an asset management and a development arm. So when I was at CRT, I was lucky enough to be that when they kicked off Southbank Tower, which was the old I think it was an IPC tower, down in SC one. So again, there was taking that sort of market facing experience.

00:30:20:08 – 00:30:46:02
GUEST
What tenants want product definition, as I sometimes call it. So feeding into the development brief was something that, myself and the development team looked up quite strongly with the leasing agents as well, because and the leasing agents and the, the leasing brokerage teams have a very important role to satisfy at the front end, as well as trying to introduce prospective clients and then helping us as a developer and a landlord close those deals.

00:30:46:02 – 00:30:54:12
GUEST
So yes, there was a lot, a lot more done at the front end in terms of what is it that our customers actually want out of these buildings?

00:30:54:14 – 00:31:17:01
HOST
Did you ever think of transitioning out of asset management and being a bit more investment focused, or. Yeah, because a lot of people do, you know, did you kind of see yourself as a your skills, your personality really lends itself to being a really excellent asset manager and actually it’s best to kind of double down and and be a subject matter expert in a particular, particular niche and own that.

00:31:17:03 – 00:31:38:19
GUEST
Yeah, I think once you start building up sort of a track record, which is something that I believe I’d started to build up, and you built up a series of market contacts and of course, everyone when I started real estate, at least it used to be the case is how I’m going to be an investment agent for probably highly unlikely.

00:31:38:19 – 00:31:54:13
GUEST
I don’t have the stats to back that up, but I’d say it’s probably highly unlikely. And what you k what I came to realize, and I think a lot of people come to realize now, is actually it’s more of a joint process now, than perhaps it was in the past, but in the past it might have been seen to be a little bit siloed.

00:31:54:15 – 00:32:20:22
GUEST
Whereas now it’s it’s certainly the way we operate in the UK. Ivanhoe is it’s a much more joined up process. I’ll give you some examples when we get on to talking about Ivanhoe, how the asset management and, investment teams have actually worked very closely together, also with our, corporate teams. And, I had of strategic partnerships in terms of closing a deal that was a multifaceted deal that required different disciplines.

00:32:20:24 – 00:32:28:06
GUEST
And but ultimately it was ultimately it was one deal, but the different disciplines had to feed into it. And work together.

00:32:28:08 – 00:32:46:19
HOST
In terms of scrutiny on a deal. When when did you see kind of like back of the fact packet analysis shift to being much more like Excel? Yeah, I know you’re laughing here, but like much more like Excel and specific, you know, analytical skillset coming into kind of real estate.

00:32:46:23 – 00:33:18:12
GUEST
That’s when I joined sit. Sit was a private equity business that had, a degree of focus on financial engineering. And they’d been very successful. More London’s probably a good example where they develop these assets and then securitize them, and sell them off as bits of paper. But that’s when I was first introduced to proper investment grade cash flows and working with analysts.

00:33:18:14 – 00:33:40:03
GUEST
You know, they had two separate analysts, a separate, team who built and then maintained cash flows with inputs from the asset management team in terms of the assumptions. And, so, yeah, it was the first time that I’ve, we’ve ever sort of knitted together financial engineering, the first time I’ve ever knitted together true financial engineering experience.

00:33:40:05 – 00:34:04:08
GUEST
From people who weren’t even necessarily, property experts, together with that sort of property background and together use working through the models. And some of them are very complex cash flows, with senior debt and mess that, put in there as well to try and generate high returns. We all know that back in the global financial crisis, that didn’t end well.

00:34:04:08 – 00:34:27:19
GUEST
But, there’s always still the opportunities that where you do put debt into deals, you can obviously, add a little bit more in terms of your returns. So that was the first time I’d seen that sort of marriage come together and say, our team were very good at bringing those two disciplines together, because I think there there was at the time some people who were very good at financial engineering and some people who were very good at asset management.

00:34:27:21 – 00:34:30:12
GUEST
And perhaps they didn’t marry those two skill sets together.

00:34:30:18 – 00:34:48:12
HOST
And yeah, actually, the benefit of coming through and being a chartered surveyor and understanding that, like the property fundamentals is one thing. And then kind of what taking something a bit more of a banking or a financial aspect to clearly very bright and intelligent, and we can learn from the estate piece quite, quite quickly, but actually.

00:34:48:15 – 00:34:50:13
GUEST
Well, you’d be surprised. Sometimes they don’t.

00:34:50:17 – 00:34:58:08
HOST
They need to like draw on your experience in terms of, you know, actually where rents and yields very much submarkets are actually going.

00:34:58:08 – 00:35:21:12
GUEST
Yeah. I mean, as you grow within a business and as you become more senior and you become more experienced, then you start to have a greater understanding and even a feel as to where the returns should be, how you can generate those returns. And then it’s working with the the analyst to ensure that the cash flows. I quite often look at cash flows and I think that’s not right.

00:35:21:14 – 00:35:38:17
GUEST
I wasn’t trained as an analyst. So I go in and I sit with our analysts and we interrogate the, the formula. But and I know that something is wrong, and we can have another look at that and, and really understand why it’s going wrong or whether or not we’ve got our assumptions wrong or whether the cash flow is wrong.

00:35:38:17 – 00:35:44:04
GUEST
And as I say, the first time I really witnessed that was was at City.

00:35:44:06 – 00:35:59:20
HOST
Talk to me about the move to HP reverse, because, you know, you’re kind of in quite an intensive asset management role, and then it’s going to be a director of leasing. And obviously leasing is a key part of asset management, but it’s only one facet of it.

00:35:59:22 – 00:36:35:05
GUEST
So HP Reavis was an extremely interesting move for many reasons. I was asked to go and talk to them as their first UK employee. At the time, the only person who really had any exposure to the UK was an individual called Thomas Sherlock, who I remained friends with today, and it was an opportunity that I felt was too good to pass up in terms of their, appetite for growth, their appetite for risk.

00:36:35:07 – 00:36:54:02
GUEST
Again, it was that continuation of being able to apply a skill set that I’ve already learned, again, dealing with bigger toys, more zeros, which isn’t an egotistical thing. It’s just as you grow in your career, obviously you want to be generating bigger value and and dealing with with with with more product.

00:36:54:04 – 00:36:56:07
HOST
Yeah, it’s very challenging yourself.

00:36:56:09 – 00:37:15:18
GUEST
But it was also the origination of deals and one of the key aspects of it, which I found, was probably the most appealing at the time, was it was almost, an ambassadorial role as well, because HB Rebus weren’t well known in the UK. We just closed on King William Street, which was going to be a knock down and rebuild.

00:37:15:18 – 00:37:37:19
GUEST
And my primary role was to obviously try and prevent that. And we were doing presentations to know we were almost trying to persuade some times brokers to to come talk to us like, sorry, who’s HB Reeves? So it wasn’t just about trying to sell the product that we were going to deliver. It’s about selling the credibility of that business as well, how we procured, how it developed.

00:37:37:21 – 00:38:14:02
GUEST
They had a track record, obviously, in Eastern Europe. And there were the strategy was to try and blend some of the best bits of how they developed in Eastern Europe, with some of the best bits of of how we develop in the UK and Western Europe. And, you know, that posed some, some significant challenges, some of which were, not easily overcome, but at the same time it was, being in the market and actually being a, as I say, a true ambassador, not only just trying to sell the building, but also selling the brand and to banks, to prospective tenants.

00:38:14:04 – 00:38:35:18
GUEST
And then, of course, as we were going out and trying to buy more sites, because the objective was to grow and develop more and more sites, it was also talking to, vendors because of course, one of the biggest elements of selling a site is execution risk. You know, who you going to sell it to? And are they actually going to follow through in the promises they’ve made to you in, and, and, heads of terms for sale?

00:38:35:20 – 00:38:53:22
HOST
You touched on the business. So it’s kind of like an integrated model. Yeah. Can you just expand on and also for someone who doesn’t know HB Reavis at the time, can you just talk on that legacy in terms of Eastern Europe and actually why they were moving to the UK and why they wanted to apply that model?

00:38:53:24 – 00:39:23:13
GUEST
Yeah, I guess it was diversification for HB revisits the Slovakian business. They had a huge appetite for growth. They were very confident in the way that they, procured and built buildings. Whether that was wholly correct for the UK, I think it’s still a work in progress. But obviously they have procured, built, left and sold, a number of buildings now in central London.

00:39:23:13 – 00:39:48:19
GUEST
So, you know, the proof has been that they’ve been able to divest and take profits from these buildings, thankfully, one of which I was intimately involved in, which was King William Street. So. As they continue to expand west, because obviously they were the business was, sort of conceived in Slovakia and then went to Czech Republic and Hungary.

00:39:48:21 – 00:39:55:09
GUEST
And then they made a bit of a leap to, to come to the UK and then post the UK. They opened up shop in Germany as well.

00:39:55:11 – 00:40:12:24
HOST
Where did you not see it? As a pretty big risk taking a bet on the Slovakian investor. Developer? Yes. They’ve kind of expanded their footprint, but ultimately, yeah, an individual controls the business, I believe or is it a family office?

00:40:12:24 – 00:40:14:18
GUEST
So,

00:40:14:20 – 00:40:20:09
HOST
Yeah, they could turn the taps off quite quickly. So there’s an inherent risk there in terms of making that move.

00:40:20:10 – 00:41:05:14
GUEST
There were to the appetite for growth and the risks, calculated risks that they were prepared to take to achieve that growth. And their track record in parts of Eastern Europe, in Slovakia. Yes. Okay. There were a privately held company. So you didn’t have sort of, the same level of, transparency. But I think given a where the market was be there, sort of very clear statement of intent, having gone in and bought King William Street when there were other, more established UK players looking at it, some of which tried to sort of Pooh Pooh Pooh was buying King William Street, and it was a site not without its challenges, primarily because

00:41:05:14 – 00:41:24:22
GUEST
they were, digging the new bank station upgrade directly below it with a shaft, that was going to be sunk, pretty much where the front door was. So there were those that were say, they’ll never make it work. And yet whilst it faced its, fair share of challenges, both in terms of construction and procurement, ultimately it was an enormous success.

00:41:24:24 – 00:41:35:17
GUEST
And now sits there on King William Street, having sold it to, to Wells Fargo. Who bought it? I’m pleased to say I think it was about four weeks after the Brexit vote. So that was a bit of a squeaky bum moment.

00:41:35:21 – 00:41:39:23
HOST
I bet. But in terms of, you know, taking that risk.

00:41:40:00 – 00:42:17:07
GUEST
If I can see having done due diligence, what I think the risks are, we all take risks every day when re-instate. So, you know, we all, look at risk adjusted returns continuously. But in order to generate returns for our investors, depending on what the cost of capital is, we’ll take risks. So, yes, there was a bit of risk in the personally, I think I actually liked the idea of being able to, mitigate some of that risk as the business grew and myself and some of the other people within the business were responsible for sort of growing the business, growing the team, and as we grew the business that we grew the

00:42:17:07 – 00:42:46:06
GUEST
team, we could see how those risks were being mitigated. You can’t mitigate all risks. And, and, indeed, there were some risks that we were unable to mitigate. And indeed, at some point, perhaps, you know, for that incumbent team at that time became unworkable. But, now I sort of if I look at and do my diligence on those risks and personal risk is something that as long as I can see that I can work through it and I can mitigate those risks.

00:42:46:06 – 00:42:48:22
GUEST
It’s something that actually I revel in.

00:42:48:24 – 00:43:00:11
HOST
The role was head of leasing. Can you just talk to me about that role and what it is that you did? Because I, I can only imagine, just based off what you’ve just said, that it’s much more than just leasing.

00:43:00:13 – 00:43:22:23
GUEST
Yeah. So again, going back to the product definition piece, because it was such a small team in the UK, I became embedded in the design team, which was led by John Roberts Architects. John is an incredible architect and King William Street is just, a triumph of the building. That’s putting it in sort of flowery language.

00:43:22:23 – 00:43:55:07
GUEST
But it’s an amazing building. And, you know, hub really should take up a huge amount of, credit for, for that as well. So was really defining the product, funnily enough, as working quite closely with core as well to begin with, who’s a party I work with very closely to this day. Being able to sort of filter into, that product definition piece, the stage two, stage three design about what it is that the UK demands, what our customers want, our clients want.

00:43:55:09 – 00:44:18:07
GUEST
How do these structures, actually, how they potentially impact how you going to procure this build on the sort of warranties and what it is that tenants and customers expect from a developer? Because signing a lease is all well and good. But of course, when you’re signing significant off plan, that’s then your customers have are placing significant degree of trust, in you as a developer.

00:44:18:07 – 00:44:38:02
GUEST
And they obviously, having to have their own risks in respect to that development, then they want to be able to have those risks, articulated to them by their own team, but also for the developer, where it’s all possible to mitigate those risks. Now, on a big seller, I’ve been lucky enough to close a deal, in the last couple of years with Travis Smith.

00:44:38:04 – 00:45:06:13
GUEST
So where a developer can work with a client to sort of mitigate and and lessen pose risks and of course, of course, we can’t deal with every risk that a tenant may face in terms of signing an off plan. Let’s. So it was spending a huge amount of time both selling because that’s what leasing is. Ultimately it is selling, selling the space, but also, really being that the sort of the UK face along with Thomas third act of, of HPR.

00:45:06:13 – 00:45:12:10
GUEST
So that’s where it was much broader. Rather than just selling office space.

00:45:12:12 – 00:45:20:08
HOST
You’re there for two shots three years. And then I see Ivanhoe Cambridge came knocking and said, you’ve got a story about how they’ve gone about.

00:45:20:08 – 00:45:48:03
GUEST
Yeah, actually, so I went to Lendlease for a couple of years post HB Reavis. And it’s interesting with HP Reavis that the team that managed the business in the UK sort of set itself a goal. I did anyway, personally, of, seeing 33 King William Street through to, an eventual sale. Both in terms of my own personal satisfaction.

00:45:48:03 – 00:46:13:06
GUEST
And obviously I was going to be remunerated on a successful outcome of that deal. So I was very pleased to say that that that was, we managed to close that down, as I say, a few weeks post the, the Brexit vote, which, yeah, that was a real squeaky bum moment. But, and then I was approached by Lendlease, to go and look at and help them with Cql, which was another new challenge.

00:46:13:06 – 00:46:34:00
GUEST
It was a campus challenge. It wasn’t quite as, as cool or should we say, or in the core, clearly it’s, it’s an East London campus. And and that again came with it, with it sort of with its own challenges. But that, again, was a, a director leasing role, but it expanded considerably into a role that was around product definition and working with Lendlease.

00:46:34:00 – 00:47:07:07
GUEST
Lendlease obviously is a big global brand and and has a lot of credibility behind that brand. But again, it’s talking to people about and it is the first time I’d ever dealt with, talking more about wellbeing and campuses and the space that binds the buildings together, not just talking about the buildings themselves. So again, when I referred back to or I was talking earlier about what you think you’re going to learn of what you have learned, I like to reflect and also look forward.

00:47:07:09 – 00:47:23:05
GUEST
Going to Lendlease was something new for me to learn about, talking about offices and real estate in a in a different way to how I potentially did HPE rebase, where it’s very focused just on the building, whereas this was focusing a lot more on on the place.

00:47:23:07 – 00:47:31:11
HOST
And the curation and the other absence of what drive overall return complete, you’ve got to incorporate whether it’s SMB or it’s.

00:47:31:11 – 00:47:35:05
GUEST
All I mean people took in own seismic experience.

00:47:35:07 – 00:47:36:04
HOST
Yeah.

00:47:36:06 – 00:47:53:14
GUEST
Amenity you know, is it’s amenity rich how much people can feel within the space. How does that contribute to their wellbeing? When I say space, I mean the indoor and the outdoor as well, because Ikea was a was a neighborhood as such, rather than just the development of a single building.

00:47:53:16 – 00:48:16:20
HOST
Do you consider yourself, restless when it comes to, to, to, to some of the moves? Because I know you’ve had a few short moves. Is that, you know, and I know people don’t have kind of 30 year careers in one particular company anymore. Do you see, you know, those moves as an opportunity to kind of go learn, have an impact, acquires certain set.

00:48:16:21 – 00:48:35:02
HOST
But you’ve just got an insatiable and insatiable appetite just for kind of like professional development and learning and, and stacking all these different skills because. You, you know, it’s very logical and it makes sense why you’ve made the moves when you have the kind of different skills and the facets you’ve kind of put into your armory at each move.

00:48:35:02 – 00:48:54:14
GUEST
So there are different elements to it. And, you know, we’re all human beings at the end of the day. So if there is some changes in personnel within organizations, and perhaps you don’t fit with those changes that happened during your, period that year within those organizations. And, you know, clearly that can lead to, matters becoming unsettled.

00:48:54:14 – 00:49:14:13
GUEST
But I’ve always looked back and thought, I’ve been able to achieve what I set out to achieve in each of the roles that I’ve had. And then, partially through, or predominantly through my own making, but to some degree, a bit of luck, and we all need a little bit of luck that that the moves have happened as well at times that have really suited my career progression.

00:49:14:13 – 00:49:38:01
GUEST
So yes. Yeah. I’ve been there for about two and a half, three years and it was a, it was a really good time to move on from HBL having just closed 33 King William Street and moving on on a high. And then with Lendlease, there was the opportunity to potentially go out and I actually looked at doing something for myself for a little while.

00:49:38:03 – 00:49:58:14
GUEST
But then a headhunter I was working with quite closely to introduce me to different sources of capital, not in terms of fundraising, but just going in and doing almost like white label asset management. Just approached me one day, who’s still a friend to this day, and said, do you fancy a job? And I thought to myself, I’m not sure I do.

00:49:58:14 – 00:50:14:11
GUEST
I quite like the idea of doing something for myself, being my own boss to, to a certain degree. And, he said, no, I really think you’re going to talk to these people. And, so I went to home and spoke to my wife at the time, and she said, no, I definitely think you should take a job.

00:50:14:13 – 00:50:40:06
GUEST
So I went off and had a chat with Ivanhoe Cambridge, which had some relatively similar, similar characteristics to Berenice insofar as, they had big exposure to, similar characteristics insofar as they already had big exposure to, the UK, whereas sprint was trying to grow their exposure. But I was going to be the first UK employee for Ivanhoe Cambridge for some time.

00:50:40:08 – 00:51:01:09
GUEST
So again, I’m quite, comfortable with turning up in an office on the first day. In first I age, Berenice, I turned up. I was the only person in the office. First I turned up overnight. Cambridge. I was literally the only person in the office for Ivanhoe Cambridge. So. And that’s something that I’m to some degree comfortable with because I’m confident in my own ability to to get on with it.

00:51:01:09 – 00:51:09:13
GUEST
And I’m very comfortable in my own ability to, where I have autonomy to do so, to make decisions and move forward.

00:51:09:15 – 00:51:16:15
HOST
What was the why were Ivanhoe Cambridge expanding here? Why did you fundamentally so what was your remit?

00:51:16:17 – 00:51:54:07
GUEST
Ivanhoe have always had exposure as well. So it was I’ve had exposure to the UK for, for some time. They perhaps have not had the same level of public, prominence as perhaps some of the other Canadian investors. But they’ve generally done, investments through partners, operating partners. There was a move to try and, just influence the direction of travel a little bit more in terms of some of the assets that we already owned and indeed have a bit more of a hand on the tiller in terms of the acquisitions that we were looking to make.

00:51:54:09 – 00:52:19:02
GUEST
So I joined, and about three months later, a colleague of mine who’s head of investment in the UK joined as well. I could I took a full, so we were there primarily to we had some a portfolio of office assets that were performing very well, but we wanted to sort of continue to grow those assets and potentially look at an ultimate, exit on those assets.

00:52:19:04 – 00:52:40:09
GUEST
We had another assets, Duncan’s court that had not quite gone to plan in terms of it was underwritten as a core plus acquisition, which effectively meant that the the underwriting at the time of acquisition was to repair and renew the lease with the tenant, which didn’t happen. So we were facing huge void exposure there. And indeed significant CapEx risk as well.

00:52:40:11 – 00:52:54:19
GUEST
Because they had they the business plan pivoted towards, regaining the lease with the tenant towards either a significant refurbishment or indeed a wholesale, developer, a knock down and redevelopment.

00:52:54:21 – 00:53:02:15
HOST
You touched on working with operating partners. Would that would they invest in assets directly with operating partners and then build platforms?

00:53:02:17 – 00:53:24:02
GUEST
There’s a many different ways to skin that care. I think the way that we tend to operate is that we, we have sort of, assets where we have, 100% and have full control. We then have assets where we have sort of, which we call semi direct, where we have control, but we work with operating partners.

00:53:24:02 – 00:53:52:15
GUEST
And then, we have obviously discretionary funds that we invest in the likes of some of the bigger, US managers. But we tend in the UK, the assets that we look after directly are either direct or semi direct investments. And yes, the operating partners, some operating partners will put some equity in 5 or 10%. But we still like to have overall control of the, the strategy and the direction that these assets go.

00:53:52:17 – 00:53:56:20
HOST
And that enables you to have quite a small lean team. Exactly. It’s about round.

00:53:56:22 – 00:54:19:16
GUEST
Ultimately it’s about resource. At the end of the day, it’s about being able to turn on and off that tap when you need that resource, but also working with good people. We I’ve, pleased that I’ve been able to hire, someone just recently, but that was quite a long and complicated process. So finding the right talent at the moment is incredibly difficult for numerous reasons.

00:54:19:18 – 00:54:27:15
GUEST
So with working with trusted partners, you can access that talent without having to go into the market and hire it yourselves next time.

00:54:27:15 – 00:54:44:24
HOST
We make it much, much more easy and much more enjoyable, to, to, to hire a top performer. So make sure you give us a call next time. So how how do you how do you go? Well, how does one go about working with Ivanhoe Cambridge? Yeah. From an operating budget. How how do you form that joint venture?

00:54:44:24 – 00:54:58:13
HOST
How do you how and what do you look at. Because I appreciate it. So I see the deals that they bring to the table. But it’s also the quality and the credibility of the, the partnership or the team behind the, the operating partner as well.

00:54:58:15 – 00:55:20:09
GUEST
Yeah. So I, I guess I can only primarily speak for the UK or that we have partners that we operate with globally. Some just within Europe, others just within Asia, and then others just within North America. But, with some of the larger partners that that relationship as a, as a global relationship, whether it with Blackstone or Hines.

00:55:20:11 – 00:55:41:06
GUEST
But in terms of the way that we’ve historically operated in the UK, that the UK team has grown since myself and AJ joined, we’re now seven as opposed to two. So we are bringing in more and more resources. The portfolio sort of matures and we we take on a little bit more in terms of, the direction of travel that we want to go in.

00:55:41:08 – 00:56:02:15
GUEST
But now we’ve tended to work with office operating partners where they have brought the deals to us. Whereas now we tend to be a little bit more standard, our own two feet in terms of originating deals. We would operate with residential partners, actually, Greystar one of our biggest residential partners, who we have a global relationship with.

00:56:02:15 – 00:56:36:16
GUEST
They would bring us deals and then put equity into the deal as well. We put it into a sort of GPL pay structure. PLP, who we do, most of our, logistics within the UK, which is a developed core fund where again, that was brought to us actually by Macquarie before I joined. And that was a platform where we actually invested into the Manco, the business, as well as actually, providing the majority of the equity funding for the, for the, for the deals themselves so we can skin that cat many different ways.

00:56:36:18 – 00:56:57:23
GUEST
I think at the moment, in terms of, because we’re quite a thematic investor, we are a pension fund as well. So whilst we, we’re not, we’re happy, to look at risk. And in the UK we tend to move a little bit higher up the risk curve than perhaps we would do in other, in other geographies.

00:56:58:00 – 00:57:28:09
GUEST
So we will work with operating partners within our existing portfolio, where we might bring an operating partner in to, fulfill our, a skill set that we can’t resource internally. So probably a good example of that is, a couple of big office developments that we’re looking at at the moment, one of which is, coming out on the ground at the moment, which is Stonecutter Court, where we’re working with, core as, as a delivery partner rather than, sort of a true operating partner.

00:57:28:13 – 00:57:46:09
GUEST
And, you know, that’s a relationship that we really value. So that’s one way where we actually go out and source the operating partners ourselves. And, you know, we pride ourselves both for the whole of the UK and European team pride ourselves in actually knowing a number of partners of who to approach it depending on the characteristics of the deal.

00:57:46:11 – 00:58:07:12
GUEST
Obviously we we have partners who bring us deals as well. And yeah, this is an evolving space where there’s always new people who are setting up. And you’ve probably had some on your, on your podcast to set up as, as operating partners, having come out from bigger shops and are now looking to, to bring deals and source new opportunities with funds like ourselves.

00:58:07:14 – 00:58:31:08
GUEST
And you know, they are they’re really quite interesting people to talk to because they whilst they might not have that sort of track record, they’ve got that track record within their previous shops, but it’s also that degree of enthusiasm and the different skill set they can bring to it. Because, you know, I think the way that we, we look at real estate is, is ever evolving in terms of how we provide that service to our clients.

00:58:31:08 – 00:58:55:07
GUEST
What are the characteristics, how do we talk about real estate nowadays? You know, what’s the key drivers of value? You know, what are our main pillars when you look at Ivanhoe Cambridge? And yes, we’re here to generate a return for our investors, but the ways that we might look to generate and the levels of those return that we might look to generate in consideration of some of the challenges that we face at the moment, may may be different.

00:58:55:09 – 00:59:05:13
GUEST
And I think some of the younger operating partners actually look at that with a slide through a slightly different lens, and perhaps some of the more, established operating partners.

00:59:05:15 – 00:59:13:20
HOST
I guess you can de-risk in a sense. It’s given your, your understanding, the house, the house is understanding and there’s different ways of structuring and rolling up the fees of this benefit for the operating partners that.

00:59:13:20 – 00:59:36:08
GUEST
You can de-risk, and then you can actually potentially end up taking a little bit more risk as well, because, you know, actually procuring and and buying, a development of, you know, several tens of millions, if not hundreds of millions of pounds is is a skill set that actually is is rarer than you might appreciate. So, you know, whilst you could find yourself working.

00:59:36:08 – 00:59:58:12
GUEST
Oh, yeah. Go and find an operating partner that perhaps looks at it through a slightly different lens. They still need that, that core skill set, if you’ll excuse the pun. I’ve actually been able to buy and and and build these buildings and building whether it be sheds, offices, built to rent, you know, it’s a very complex and quite risky thing to, to undertake.

00:59:58:14 – 01:00:20:08
HOST
How do you get comfortable personally on the individuals that maybe have been in other shops who’ve left, set up their own businesses? How did you get comfortable with, their ability without a track record to actually show you that they can take pension fund capital and deliver a return and liability match? It?

01:00:20:10 – 01:00:44:07
GUEST
That’s a very good question. I think so far we’ve probably erred on the side of caution and gone with more established operating partners just to date. Yeah. For some of our office developments and then, for our shared development, it’s been with a group of individuals who have got, a wealth of experience. So, I think it’s perhaps the way the world is, is moving towards.

01:00:44:07 – 01:01:05:03
GUEST
It’s just whether we perhaps haven’t, sort of gone in that direction just yet, but it’s certainly something that’s on my mind. I talk to again a few of these characters when I’ve been on your, on your podcast in the past, that talking to people who are new entrants into the market. But it’s not it. You’re.

01:01:05:05 – 01:01:20:15
GUEST
It bit chicken and egg, isn’t it? You can create your own track record if someone’s prepared to actually invest with you. So what you need to look at is what have they achieved elsewhere? Yeah, some of these parties, they would have been at relatively big shops. And if you look at what they achieved within those big shops, it’s considerable.

01:01:20:15 – 01:01:41:02
GUEST
So when I, if I was to go to investment committee and recommend a partner, it’s not just what would they achieve within their new shop or what have they achieved throughout their career? And indeed, what do they stand for and where can they add value here? Ultimately, not just in terms of, numerically, but what’s their stance on ESG?

01:01:41:04 – 01:01:52:11
GUEST
And the E and the S and the G, you know, have all the G doesn’t get talked about as much as perhaps it should do. But governance is is of huge importance, especially to us as a as a global pension fund.

01:01:52:11 – 01:02:05:03
HOST
Can you just expand of G because you have quite a few people on the focus? You. Yeah, I’ve c spoken about E an awful lot. So I had some a little bit more recently on the S and the impact element. Talk to me about the G.

01:02:05:05 – 01:02:35:01
GUEST
So the GS is it’s difficult to quantify it from a financial aspect, but it’s, it’s about, how they govern themselves. What do they stand for? Is that governance, of sufficiently high quality so that we can actually get comfortable with the risks that may come from that governance? I don’t think we’ve ever had a situation where we’ve had, sort of any particular, issues with the governance of a partner.

01:02:35:01 – 01:02:58:24
GUEST
But, you know, the property press does like to run some stories every now and again. And we’re very focused not only on, the financial return that we generate, for our fund holders, but also the reputational risk as well. So, you know, we don’t necessarily want to be investing with people who are going to potentially, take us in a direction that we perhaps don’t want to be in terms of the G.

01:02:59:01 – 01:03:24:14
GUEST
I do think the and the s perhaps slightly easier to quantify, especially as we evolve into these spaces. The E in particular, it’s becoming easier to quantify in terms of the financial return that we will see from the E. I think it’s more about liquidity exit rather than, sort of day one value out and whether tenants will pay more rent for a building that has these sort of exemplary ESG characteristics.

01:03:24:14 – 01:03:39:07
GUEST
I think it’s more about the the you’re going to see this brand discount emerge and whether or not you can even lease or sell buildings that are considered to be brown or stranded. So it will just be a delta between the two sets of values.

01:03:39:09 – 01:03:46:17
HOST
We spoke of my around concept for the green IRR. Can you just expand on that? Like what is a green arrow?

01:03:46:19 – 01:04:17:02
GUEST
And so I mean we we’ve been looking at as all of the big funds have in terms of what we can sort of truly add in terms of our own ESG commitments moving forward. And, you know, it’s clear that as we develop these new buildings and we move towards sort of net zero carbon, there is a considerable amount of, commitment in terms of potential CapEx.

01:04:17:04 – 01:04:52:12
GUEST
And we have a cost of capital, and we want to try and achieve and exceed that cost of capital. That’s the returns that we sort of promised our shareholders. But if we can blend some of the returns that we need from that capital expenditure with what we call a green IRR, which will be a lower IRR, to reflect the fact that it has, a greater degree of social benefits rather than just financial benefit, then perhaps we’re going to be able to blend and look at a slightly lower, this is something that’s still a work in progress, but a slightly lower cost of capital for the deal as a whole.

01:04:52:14 – 01:04:59:02
HOST
But net net is much more positive benefit. And then in terms of the ease in terms of raising capital, yeah.

01:04:59:04 – 01:05:28:14
GUEST
It’s a very binary example. If you you wouldn’t do it now anyway. But, let’s just give a binary example. If you were looking at building a new office building, it’s probably cheaper in terms of your financial commitment. Day one to buy boilers than it is air source heat pumps. But everyone would want to and even now, to comply with planning legislation and the life cycle carbon analysis that you’ll have to undertake to get your planning permission, it would still be cheaper to buy boilers, but people know that you simply wouldn’t buy boiler.

01:05:28:14 – 01:05:52:09
GUEST
In my opinion. We wouldn’t buy, boilers now, perhaps wouldn’t even buy an office building that was, serviced by gas fired boilers. But, the CapEx requirement to buy a source heat pumps as opposed to boilers is, is is higher. And therefore can you attribute a slightly lower return to that CapEx element than you would have done otherwise?

01:05:52:11 – 01:06:19:00
HOST
Ivanhoe Cambridge Pension Fund long term view index returns. You touched on the city a bit more private equity model in and out. How do you manage risk and how do you how do you allocate different pots of capital to, to maybe a bit more kind of like value deals compared to core long term secure income? Deals as well.

01:06:19:02 – 01:06:42:01
GUEST
So if we look at it on a purely UK basis, we have probably more money invested at the higher end of the risk spectrum. We do a lot of development through partners in the UK and, and that is blended with deals that we will do elsewhere and indeed existing portfolios that we have elsewhere, potentially in North America, Canada, Asia.

01:06:42:03 – 01:07:08:18
GUEST
We as a, as a business have always been quite proud of. And I think historically quite focused on development, especially in Europe and Asia and the UK. And we sort of blend that with retail portfolio that we have, we have a huge legacy which that we’ve been able to divest some of, legacy portfolio of retail within Canada, which has certain positive characteristics.

01:07:08:18 – 01:07:30:06
GUEST
And then, you know, we’re not going to be sort of too ashamed to say that it has some negative characteristics as well, given the challenges that the retail market has faced over the last, well, many years now. So, yeah, the appetite to risk is is on a risk adjusted basis. We want to find that right balance between sort of value add and opportunistic.

01:07:30:08 – 01:07:47:02
GUEST
We tend to look in the UK if we’re going to do develop its developed core. So we can then potentially recapitalize those assets and keep some equity on the table and, and clip off the, the income from those assets. Or we may look to, you know, once we’ve executed the business plan is is divest those assets completely.

01:07:47:04 – 01:08:16:04
GUEST
Probably the best example of that is Minster building that was bought with Greycoat, which is an operating partner that we, we work with quite closely over a number of years. And we worked through a business plan of repositioning and leasing and then decided to divest that asset purely because we felt it was the right time, both in terms of the market, but also the right time for us to to reinvest that capital or take that capital and and reinvest it into, elsewhere, because we felt we could generate high returns by taking that equity out of that deal.

01:08:16:06 – 01:08:28:05
HOST
As we as we sit here to that end of June, can you just give me a bit of an overview of the UK portfolio just in terms of the numbers, and in terms of where, where the capital allocated as well.

01:08:28:07 – 01:09:05:06
GUEST
So at the end of Q1 2023, we were looking, the portfolio valued at around 3.3 billion, Canadian dollars. That’s made up of actually quite a broad cross-section of assets. We, a partial owner of, easyhotel that we took private. We have quite a significant exposure to logistics office, and residential. But we’ve also been able to close throughout the, second half of last year, some fairly imaginative deals with, capital where we were, quite a significant investor into a fund that invests, into film studios.

01:09:05:06 – 01:09:27:03
GUEST
So, relatively broad cross-section. And indeed the focus looking forward were will potentially be more around as a lot of investors, the traditional sectors being bets and sheds, with sort of a, a focus to look at perhaps a branch of green strategy in terms of offices. But, definitely a focus as well on some more alternative strategies.

01:09:27:06 – 01:09:45:06
HOST
That leads us probably quite nicely as we as you draw to close this conversation, question I ask everyone on the podcast is if I was to give you 500 million pounds of equity, I know that’s a drop in the ocean. So some of the stuff that you guys are managing, who are the people? What property in which place would you look to to deploy that cash?

01:09:45:08 – 01:09:58:03
HOST
And of course, you can have your team, I’m going to push you a little bit to kind of maybe think a little bit, a little bit broader. Is it that front green strategy is, so.

01:09:58:05 – 01:10:37:18
GUEST
Oh. I’m going to be a little bit contrarian in terms of the House view. And in fact, you might expect me to say this because of the, my experience with offices. But I do think that the brown screen strategy, if you can find the right product with offices, is something that, given the acute lack of stock in the development pipeline that’s coming through in 25, 26 for, central London offices and the the laser sharp focus that clients have on, assets that do have these exemplary ESG characteristics, not just operationally.

01:10:37:20 – 01:11:12:08
GUEST
They’re also looking at the embodied carbon within the buildings as well, which again, sits with the brown screen strategy in terms of not knocking these buildings over any longer, but repurposing and, and remodeling buildings. I do think that that is the sector that I can see some, some potential returns and value. And in that sector, if I had, let’s say, stick 250 million into that, another 250 million, I quite like some of these alternative, sectors that we’re looking at, at the moment, I think build to rent.

01:11:12:08 – 01:11:37:15
GUEST
If you’re looking for income return, and you’re prepared to take development risk so you can set on your own cost is still quite attractive given the again, very acute lack of, supply. That the build to rent sector, especially in west London, where we’re developing at the moment is suffering. And again, having been round some of these film studios that we’ve just recently invested in, where I was, yeah.

01:11:37:15 – 01:11:48:08
GUEST
Lucky enough to tour some of the sound sets just from their personal experience. Hopefully they’ll make lots of money, but, the whole experience of walking around these was, was was truly incredible.

01:11:48:10 – 01:11:50:03
HOST
Content, isn’t there? You know.

01:11:50:05 – 01:11:50:19
GUEST
Context.

01:11:50:19 – 01:12:09:06
HOST
Is king, content is king as well as cash flow. And that’s, I guess, what we’re doing today. But, Richard, thank you so much for joining me on the podcast today, sharing a little bit about your backgrounds and your learnings, how you’ve kind of navigated your career, stacked a lot of different skills and how you, you’ve applied them in your existing role and also what you’re doing at Ivanhoe Cambridge.

01:12:09:08 – 01:12:12:24
HOST
I excited to see what you and your operating partners and what a business got to do.

01:12:13:03 – 01:12:15:15
GUEST
So thank you very much. Thanks.

01:12:15:17 – 01:12:39:06
HOST
Thanks for listening to this episode of the People Property Pledge podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of guests we should get on the podcast or areas of the market.

01:12:39:06 – 01:13:06:16
HOST
We should explore further. So do drop me a message. The People Proxy Place podcast is powered by Rob for the team recruit, experience, talent for investors, owners, developers and operators. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website WW dot Rock for.com, where you can find a wealth of research data such.

01:13:06:18 – 01:13:09:23
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:00:00 – 00:00:40:02
GUEST
That’s a really big first step. Is that a helmet of giving people time? Not just your own personal time, but their time to actually help move that agenda forward. For all of those businesses in our industry. It’s not just about getting people into your business. It’s about retaining people out there in the business. So once you get people in making sure that they’re more equitable, opportunities that are given to them to grow, to flourish, to network, to meet people and to have exposure to the right people as well alongside their peers so that they retain the more they are retained in that business.

00:00:40:02 – 00:00:53:02
GUEST
And then you have this pool to then be, you know, we have a more diverse leadership as well.

00:00:53:04 – 00:01:19:23
HOST
Welcome to the People Property Place podcast. Today we’re joined by Neca Agenda senior asset manager. Most recently employed at the Sal. Investment Management at the South Neck is responsible for the proactive asset management and asset transformation of business space. Primary office and industrial assets in London and the South East of England, as well as driving results across various portfolios that she managed.

00:01:20:00 – 00:01:29:15
HOST
She is passionate about diversity, equity and inclusion and it gives me great pleasure to welcome her to the podcast today. Becca, thanks so much for joining me.

00:01:29:18 – 00:01:31:01
GUEST
Thank you for having me, Matt.

00:01:31:04 – 00:01:44:13
HOST
Not at all. Well, I know you’ve listened to a couple of these podcasts before. I think you know, a place I always like to start the conversation is how, you got into real estate and why you wanted to get into real estate as well.

00:01:44:15 – 00:02:05:19
GUEST
Okay. Great question. I knew nothing about property whatsoever. And I was actually thinking about this question last night randomly. And I’ve always had a love of buildings, and I was what I was thinking about last night was, where did that come from? I think it came from going to a school that was a and a really stunning, beautiful building.

00:02:05:19 – 00:02:24:01
GUEST
It was an old palace. The Duke of San boasted that where my school was, and I was always fascinated by what it looked like, the portions of it. And so on. And I’d always looked at buildings. And then when my mum worked in a shopping center, I was fascinated by the layout and why things looked the way they did.

00:02:24:03 – 00:02:51:15
GUEST
And then when I got to my A-levels and, I had maths, chemistry and further maths and geography, I wasn’t quite sure what I could do with them, knowing that I wasn’t going to be a scientist. I then started looking into what can I do with maths and geography that is vocational and stumbled upon surveying. And, you know, no one else in my school whatsoever was even considering it or had thought about it.

00:02:51:15 – 00:03:10:09
GUEST
And no one else in my family even knew what it was. It’s not a traditional career for their child of West African parents, that’s for sure. But I investigated it and then decided that was what I was going to do. And ended up applying for Cambridge and wedding and went to wedding investing.

00:03:10:15 – 00:03:19:05
HOST
So tell me about yourself. At school, we what kind of child were you and kind of what were your, I guess, what are your giftings growing?

00:03:19:07 – 00:03:43:14
GUEST
I was a relatively academic child, but also really sporty child. I love sports, I did anything and everything I could do. I, I was the there was a running joke at my secondary school that I was a one woman athletics team. So certain Saturdays I would do the 100, the 200, the 400, the relay, the long jump and the high jump and you knock it all like that.

00:03:43:14 – 00:03:57:14
GUEST
Bad. But so chuffed that I had kind of done all of that. So I, I love sport. And you know, I was really into maths. I was a bit cheeky and I used to like writing stories as well, but I kind of fell out of that a little bit.

00:03:57:14 – 00:04:17:14
HOST
So it’s a very, very competitive. But also, yeah, intellectually gifted and, you know, passion for maths and science. And was that the expectation from a young age, from your parents in terms of kind of pursuing more of, yeah, scientific or a different kind of career or reach?

00:04:17:19 – 00:04:43:01
GUEST
Yeah. I think a lot of West African and I can speak specifically about Nigerian because that’s my heritage. I’m a, you know, from the type of Nigerian person, or of Nigerian origin. And, parents, your, their currency is their child’s intelligence and academia. That’s currency more than having financial wealth to some extent. So my mum would brag about every great pick up.

00:04:43:01 – 00:05:02:04
GUEST
You know, when she met her friends, it was about what school you went to, what university meant to, and my mum, you know, single parent bringing up four kids. So I really kind of pushed all of us to do extra curricular work outside school. So that primary school, all four kids either got scholarships or best ways to private schools.

00:05:02:04 – 00:05:21:08
GUEST
And, you know, I was lucky enough to get into one of the best schools in the country at the time. And that school was very competitive. So I had a competitive nature beforehand and that growth. But you kind of realized you understood your own things. You know, when you’re the most intelligent kid in your primary school, it’s amazing.

00:05:21:08 – 00:05:27:10
GUEST
You get to school. Everyone’s intelligent. You understand more what your particular gifts and strengths are.

00:05:27:12 – 00:05:37:24
HOST
So you went to the school and, you realize that the lots of other very gifted children as well. Yeah. And it was kind of the school. It was that school. Was it that you went to that private school?

00:05:38:01 – 00:05:58:18
GUEST
I’ll name check the school. It was called North London Collegiate School for Girls and Elks, and it was a really academic school, I think for at least 20 years until they moved to the baccalaureate. They were in the top five, top 1 or 2 of A-level and GCSE results. Yeah, in the country, despite being just a girls school.

00:05:58:20 – 00:06:21:17
GUEST
And you know, they were, you know, really, really pushed and everyone in the school was very academic. But you, you quickly realized where you thought you were great at something. I did maths and further maths. Now you realize that some people just have photographic memories and you know, they’ll be in the lesson for ten minutes, read the board, know everything that’s going on and can make it back and understand it.

00:06:21:17 – 00:06:32:24
GUEST
And other people approach things in different ways. So yeah, it gave you a good understanding of the sort of the varieties of people that there are and the different levels of intelligence. Yeah.

00:06:33:01 – 00:06:51:24
HOST
And that’s a, that’s where I kind of real estate or you kind of beautiful buildings kind of came onto the radar. You mentioned kind of brought up a single mother. Your she didn’t have an understanding and appreciation of real estate. Did you have any friends at school whose parents were in real estate or any contacts?

00:06:51:24 – 00:07:09:24
GUEST
No. I mean, it was quite funny because I remember when there were, I’m curious, as we had some amazing people come into our school who were connected to people. We had famous scientists. We had I remember Jonathan Ross came in at one point that people were connected to all these people and media or science or politics or law.

00:07:10:01 – 00:07:29:06
GUEST
And I remember connecting my friends with my mum, and they’d gone to my mum in court, prosecuting people as a, as a barrister, but no one had a connection for me in property because no one did that as their main career aside, maybe as an aside, but not as their main career. So I didn’t have any of those connections or ins.

00:07:29:07 – 00:07:46:19
GUEST
It was just something I was really curious about and thought. I know that I’m not going to be the standard sort of Nigerian doctor, lawyer, engineer, dentist, something that I will follow in my mum’s sort of footsteps into law. But it was just something I really wanted to do.

00:07:46:21 – 00:07:50:22
HOST
And at that school, there are a lot of other kids of of accepting a West African origin or not.

00:07:51:01 – 00:08:08:08
GUEST
Know, so my school, abandoned my school was a third Jewish. And actually I grew up, around an amazing Israeli family. To the extent I spoke Hebrew, up to the age of about 12.

00:08:08:09 – 00:08:11:18
HOST
I languages as well. I had that into the locker.

00:08:11:20 – 00:08:32:14
GUEST
I don’t speak any more. I know the alphabet. Say anything I remember, and, my, my older sister was the first one to go into school. She was the only person then that person in our entire school at the time. I was the only black girl in my year. And my younger sister, who was three years younger than me, was one of three.

00:08:32:16 – 00:08:36:20
GUEST
So very, very much in their in the minority for so.

00:08:37:01 – 00:09:02:02
HOST
And so when you kind of came to kind of leave school. Yeah. Had you done some further research in terms of what a career in real estate would look like? And I know we kind of spoke a little bit of Mike in terms of disappointing you. Yeah. Maybe the expectation of what you should have gone to do. Can you just tell me a little bit about how you maybe gripped up real estate and kind of thought, actually, that’s a that’s a career or, or an area that I’m focused on.

00:09:02:07 – 00:09:24:19
GUEST
I think what’s interesting is because I wanted to do something that was sort of connected to things that I learned in geography, and to sort of use the analytical side of my brain for maths. I didn’t do that much research in school because I was like, it’s going to be interesting. I’ll learn something. And as a minimum, my mum was very, very specific and vocal on the fact that I had to do a vocational degree.

00:09:24:21 – 00:09:45:02
GUEST
So you couldn’t just do maths or geography or something. She really was very keen on that and sat, you know, give you a better path to a career in the future. Even if you decided to change your mind at some point. So I thought, I’ll learn something. And, you know, if I looked at the the components of it was low economics, you know, finance, it’s like, this is great.

00:09:45:02 – 00:10:01:20
GUEST
I’m going to learn something. I’m gonna be interesting. I learn about buildings, building structure. So I was like, as a minimum, I live now at something and it push me in one direction. Maybe I want to do something more finance related otherwise. So I didn’t do that months of each year. I was just apart from into the degrees I was going to do.

00:10:01:22 – 00:10:05:17
GUEST
And I thought I kind of wing it from from there.

00:10:05:19 – 00:10:14:21
HOST
So you applied for Cambridge, you private cars. You applied for quite a few, but you landed at Redding and you did your kind of land management. How was that as an experience?

00:10:14:23 – 00:10:38:07
GUEST
It was brilliant. I mean, being a sporty kid, the way that, sort of halls of residence were sort of allocated and the whole I was, it was full of lots of sporty people. So I made lots of friends who played sport, whether it be netball, lacrosse, cricket, rugby. And I played lacrosse at school and also at university, and I did ascetics at school, at university.

00:10:38:07 – 00:10:55:05
GUEST
So, you know, it was amazing how many sports people as a percentage were in the land management degree. So I could propose to people that were my whole, but also in my classes. So it was a great sort of insight way to sort of get my group of friends.

00:10:55:07 – 00:11:11:19
HOST
So yeah, I think, historically universities have got very gifted, gifted individuals, certainly from sporting perspective, and they kind of stick them on the land or the property degree. You know, it’s kind of yeah, you could you can do the property course. Because, yeah, you might not be as academically gifted for the other courses that we have.

00:11:11:21 – 00:11:29:00
HOST
But yeah, that’s, yeah, definitely interesting that that was a good, good range of people. When you, when you qualified, I’m assuming you had a bit more of an, an understanding of the, the kind of the real estate space. But it still fascinates me. Still when I talk to people when they do qualify, there’s still so much learning to go through in the different routes.

00:11:29:00 – 00:11:31:23
HOST
How how did what was your kind of mindset at the time?

00:11:32:00 – 00:11:57:01
GUEST
I mean, you know, I realized in my first year I was very much too focused on just getting cash in. I came from a single parent family with four kids, and I was doing work at Spence, my mum at the Prime Location service. I did that for a year and a bit, and then it got to my second year and I thought, you really have to get work experience and if you have any chance of getting a job, so you need to focus not on the money you’re getting, but on the experience of getting to sort of prepare your career.

00:11:57:01 – 00:12:18:24
GUEST
So I did work experience at Helion Baker, at King’s Sturge and very, very briefly at Savills. Which kind of gave me an indication, well, in some instances an indication of what I want to do. Another sense, not much, because I think I got I won’t name the place, but one of our black athletes, we were given nothing to do.

00:12:18:24 – 00:12:39:00
GUEST
So we were there for TV, reading magazines, which was not Eastville. But you got to see the hubbub and I asked people what they were doing and so on, but I didn’t really get stuck in and that another place, you know, I was working in the investment team, and I got stuck in traffic. I think I was writing the reports, I was going out inspections with them.

00:12:39:06 – 00:12:50:04
GUEST
I was like, I really enjoyed this. So it gave me a good sense of, you know, let me use that sort of analytical side of my brain. And I’m really going to enjoy this whichever path I go down.

00:12:50:06 – 00:12:53:03
HOST
And so when you qualified, you landed at Pindar from Benjamin.

00:12:53:07 – 00:12:56:14
GUEST
Sorry. And I qualified. I landed at,

00:12:56:16 – 00:13:01:03
HOST
Oh, sorry. Left university. So, yeah, when you left university, that was your first job.

00:13:01:03 – 00:13:26:01
GUEST
Was it my first jobs at Chesterton when I left the city? Doing the graduate rotation. And amusingly enough, I remember that I really stuck out for good or bad. So I would be spoken to you on a regular basis by the board, because I was the only black graduate. And I found out subsequently that I was the only black qualified surveyor employed by the company globally, which I thought was.

00:13:26:02 – 00:13:44:21
GUEST
So I ended test thing. I was in a lot of marketing material, put it that way. But it was just it was an interesting experience. I’d worked in various teams. I met some great people that kind of steered me into realizing what I liked and didn’t or like less about.

00:13:44:23 – 00:13:50:08
HOST
And that exceeded the graduate rotation. Yeah. And you got qualified. Which seats did you sit in?

00:13:50:10 – 00:14:01:09
GUEST
I started in LNT, then I did Valuation Office Agency in Midtown and then Property Asset Management when it actually was property and asset management as opposed to.

00:14:01:11 – 00:14:03:16
HOST
Just property management badged as asset manager.

00:14:03:16 – 00:14:04:17
GUEST
Yes.

00:14:04:19 – 00:14:12:10
HOST
Makes sense. And so I’m assuming yeah I work you know for reference to the kind of listeners what time what date was that. Well yeah.

00:14:12:12 – 00:14:19:00
GUEST
Gosh that’s going to really age me Matt. Thank you. That was 95 okay.

00:14:19:02 – 00:14:23:05
HOST
And so how long did you stay with Justin’s for then?

00:14:23:07 – 00:14:49:10
GUEST
I stayed with them for about just shy of ten years. I ended up working in the property and asset management team for a client, called Botanic, as well as in their name change to residential asset management, and then Ignis. And then they were sort of blended into Standard Life. And now Aberdeen and, you know, initially when I started that team was small sort of group of three fund managers dealing with sector.

00:14:49:10 – 00:15:06:03
GUEST
And I was working with I think the head of the team, but also the retail fund manager, Gary Patterson. He was also my great person to, have a small client at the time. And, you know, I learned a lot. He just kind of gave me a lot of scope to come up with ideas to sort of improve value.

00:15:06:03 – 00:15:31:08
GUEST
And, you know, it was a really good learning curve. And also in that team, I had a really, I think, brilliant boss, one of my most influential, positively influential bosses. I would say, his background was sort of Army background, and even though he could be a little bit of a gruff person, which everyone assumes you kind of want people to be more friendly or nice to you.

00:15:31:08 – 00:15:52:14
GUEST
But what was more important, and I realized this subsequently, is that they kind of have your back, the whole followership mentality. So he always had my back. He was there to sort of push us, support us, help us grow, wasn’t the most friendly, but I prefer all of those traits rather than someone being really friendly and then not having a back or pushing you or supporting you, or helping you sort of grow your.

00:15:52:14 – 00:15:56:17
HOST
Career, pushing you to, unlock you and achieve your potential.

00:15:56:17 – 00:15:57:05
GUEST
Exactly.

00:15:57:11 – 00:16:03:10
HOST
Yeah. And it sounds like you’re the kind of individual who needed that craves that. Yeah. Actually responds really well to it.

00:16:03:12 – 00:16:28:08
GUEST
Yeah. And definitely. And I would say that, you know, having done work experience in investment, I was really keen to do that, having sort of had a investment in finance focus in my degree. And then I didn’t have any contacts or connections in investment in any way, shape or form. And, you know, I was told by a number of different people my business that and other businesses that I didn’t fit because I didn’t have any of those contacts.

00:16:28:08 – 00:16:51:21
GUEST
I couldn’t bring anything to the table. And that wasn’t an option for me. So people were offering me opportunities. And, you know, I it’s one of the things I kind of think I, I wouldn’t do again, I definitely lacked people’s nose. No. In terms of you can’t do this, implement what I did, rather than saying, sod this, I’m going to find a way to do it anyway.

00:16:52:02 – 00:17:04:11
GUEST
I didn’t want, you know, the real hard uphill battle like this is way too hard, way harder than it should be and way harder than it is to my peers who have come from meeting. But I will forge my path another another way.

00:17:04:16 – 00:17:07:16
HOST
So you didn’t put up too much of a fight. You just kind of. Yeah, Greg.

00:17:07:18 – 00:17:16:12
GUEST
That I definitely regret that. That’s one thing I would if I was ever giving him an advice, or if I was going back and speaking to my, I’d say, that’s one thing I shouldn’t have done.

00:17:16:14 – 00:17:35:03
HOST
Don’t take no for an answer. And and actually what? Follow your gut, double down on it and try and push through. Yeah. Regardless, of what you’re saying. Oh. Or what someone else is saying to you and why. Yeah. Why do you think, other than the obvious of you weren’t connected or you didn’t have, you know, a parent or what?

00:17:35:03 – 00:17:44:21
HOST
Have you start another property fund or connection was that really the reason you think at the time? Because you sound incredibly capable across all different areas.

00:17:44:24 – 00:18:16:00
GUEST
I mean, I can’t speak about the whole industry, but that was definitely, I think, from my personal experience, more nepotism then. So I, I think of all the people that were seeing in the team or all the people that they brought in, they were kids of clients or senior people in the property industry or already connected to another investment agent or an agent or someone that sort of gave them an additional bit of clout.

00:18:16:01 – 00:18:31:17
GUEST
You know, it’s, you know, to have an analogy. I was watching, maybe I shouldn’t say this, but I was watching some random reality TV, a music show, and they were saying that we’re looking for the next big star. But you have to come with your own social media, your desk that they had already done already. And it’s kind of that mentality.

00:18:31:17 – 00:18:41:08
GUEST
We want you to bring something already rather than us molding it. You have to have something so you can hit the ground running. And not having had any connection to the industry, I didn’t have any of that.

00:18:41:10 – 00:18:59:13
HOST
Yeah, be a known entity and I guess try and be fair and as quickly as possible, or at least on unlock, relationships. Yeah. So if you had the time again, you kind of told yourself not to listen to that, that voice or other people’s voices. What what did you do? And what did you go on to do after that period?

00:18:59:15 – 00:19:26:16
GUEST
So I, I realized that agency, even though I really enjoyed aspects of it, wasn’t for me, that I did really enjoy it. And then I was working in property asset management, and I realized that the asset management and the deal negotiation side of things was what really excited me. And I was more interested in the development opportunities and negotiating deals than we’ve used, but kind of coordinating that.

00:19:26:16 – 00:19:49:00
GUEST
So, you know, and I, have done sort of careers, but as I and people say, what’s an asset manager? I sort of describe it as a Jacqueline of all trades, because you do a little bit of everything, you do a bit of, you know, agency planning, development, LNT rating, property management. There’s a aspect of all of that, that whole spectrum in your job.

00:19:49:00 – 00:20:00:17
GUEST
And as someone that went into industry and all of this is really intriguing, there’s always a narrow so you can get into to be in a job that sort of touches on a lot of those areas is actually ultimately a perfect fit for me, I think.

00:20:00:21 – 00:20:08:24
HOST
So you took that experience from the advisory side and wanted to apply that on the on the client side. Yeah. Who who did you move to and what was the name of the company that you moved to?

00:20:09:05 – 00:20:32:04
GUEST
So I when I was at chats and my client sort of moved across to at Australia last whilst at the NPR, and I was there for a while until, you know, the client’s team started getting bigger. You know, that was just in the I should go up to Glasgow and I didn’t really want to go up as a single block on my own move to a city that I didn’t really know.

00:20:32:04 – 00:20:52:21
GUEST
And maybe, you know, that was a little bit I didn’t challenge myself enough, but I didn’t, you know, I was very used to being supported by my family, my friends and having that sort of network around you. And I wouldn’t have had that. So in the end, I moved to a small property company hoping to find Benjamin.

00:20:52:23 – 00:21:05:20
GUEST
And that sort of gave me my sort of first proper foray into asset clients like asset management properly sort of monikers as opposed to property and asset management advisory. Yeah. That’s I.

00:21:05:22 – 00:21:19:10
HOST
I guess the difference is advisor clients on some initiatives drive value and they could take it or leave it. And then the other side of the fence is actually curating and making the decisions and taking the advice. But actually the buck stops with you in terms of what the plan and.

00:21:19:15 – 00:21:20:13
GUEST
Exactly follow.

00:21:20:13 – 00:21:21:21
HOST
Through is going to look like.

00:21:21:23 – 00:21:50:12
GUEST
Exactly. So I work for a small company and Benjamin dealing with new office developments across the country. In partnership with, some developers, some of them were originally housing developers. And it was really interesting because the team, no one else in the team came from policy background. Apart from my first boss, who departed relatively soon after I joined.

00:21:50:14 – 00:22:32:24
GUEST
And they didn’t really have a healthy respect for people in the property industry, which surprised me, but they were all hedge fund bankers. One of them was an astrophysicist in terms of what he’d studied, and they didn’t consider property people to be that bright or intelligent. Which kind of came through and was interesting, but ironically enough, was the reason I think the company folded in the end because there was a undressed innovation of the people that they were dealing with when they dealt with their JV partnerships and how those agreements were drafted, which meant that when the, the financial crisis happened, they came a copy.

00:22:33:00 – 00:22:36:24
GUEST
And I think that and was due to underestimating property people.

00:22:37:03 – 00:22:54:24
HOST
So it was a kind of a property company they set up. But the individuals behind it were not property folk. They, they were, they said bankers or hedge fund people and I guess financiers or financial engineers trying to engineer a return out of real estate rather than people having a real fundamental understanding of property. And the drivers.

00:22:55:01 – 00:23:16:22
GUEST
Definitely. And they I mean, I think they were an investment company originally and they I think investors, retail mom and pop, you know, money into things like film projects and other interesting, quirky things and then forayed from that into real estate and then real estate people and myself to sort of move that forward.

00:23:17:03 – 00:23:37:20
HOST
So and you touched on an interesting time global financial crash kind of. Yeah. It’s very well documented what happened across the industry. And, certainly wouldn’t have been the only business that had a difficult time. You you left and you landed. LaSalle, how did that come around? And, you know, having been in the industry for a little period at this stage, did you have mentors?

00:23:37:20 – 00:23:48:15
HOST
Had you seen, people from kind of African origin come into the industry as well? And how and why did you decide to kind of choose to go to LaSalle?

00:23:48:17 – 00:24:11:14
GUEST
Okay. Quite a few things. So the, the choice was initially not a choice in that the company followed it because it was the GFC and, you know, we came a cropper when we had assets of identical sizes with our JV partner who was supposed to sell them and we were supposed to lease them. And then JSE happened and that game got ripped up and thrown in the bin.

00:24:11:14 – 00:24:41:07
GUEST
And we couldn’t compete with them because they had the large amount of assets over state. So ultimately it folded, even though we tried for, you know, 18 months to try and, you know, run up that down, escalated regular meetings with the banks and so on. But that’s what happened. And I think I was unemployed for two months. But I use my contacts then and some people that I’d worked with previously, Addison and Justin as well, just to sort of give me some advice and make some suggestions.

00:24:41:07 – 00:24:53:16
GUEST
And an opportunity, came up at LaSalle to work in offices, but ultimately mainly industrial and it’s a lot opportunity I took to then sort of go from a small prop code to a proper institution.

00:24:53:18 – 00:25:02:23
HOST
Yeah, I guess it must be a a big change and a mindset shift. Going from a smaller, smaller business to a big fund management shop.

00:25:03:00 – 00:25:27:15
GUEST
Huge. You know, going from working with a for a company for three years where it starts off with seven people, ended up with about 20 to then being on a floor of, you know, 50 to 60 odd people and another floor of more people. It was definitely, a mindset shift for sure. So understanding how things work, politics, how business is structured, you know, what you need to do to move your career forward.

00:25:27:15 – 00:25:33:05
GUEST
All of that kind of stuff was a real steep learning curve, for sure.

00:25:33:07 – 00:25:42:05
HOST
Did you? This one, one of the questions was, did you have any sort of mentors at this time advising you on which route to take?

00:25:42:07 – 00:26:28:07
GUEST
No, I didn’t actually, I didn’t because I moved through some property and asset management, as it were, to a small broker and didn’t sort of create any relationships. There. Anyone was mentoring me? I didn’t really know many people in this space to sort of guide me or direct me. So I again, I kind of forged my own path, and that’s something which I if I was giving someone advice, I would say, you know, find a mentor or sponsor as early as possible, in your career, because they can definitely help you avoid pitfalls or, you know, give you tips in terms of easier ways to go about things or open doors for you.

00:26:28:07 – 00:26:37:09
GUEST
And I didn’t have that. I didn’t really appreciate the the weight and the benefit of that in order for me to seek it out.

00:26:37:11 – 00:27:05:17
HOST
At this time, I’m really keen to kind of dive into this whole experience as well. Were there more people from African origin entering the industry or was kind of property? Was there a diversity push across the board? Was it spoken about? Or was it still did you still feel, yeah, isolated and in a kind of, nepotistic, pale male style, environment.

00:27:05:19 – 00:27:30:17
GUEST
I noticed a shift in that there were definitely more women, and more people of color, but not necessarily black people. There were definitely more Asian people in my business. But I think I was the only person of color for a while in my team until we merged with another business. And I didn’t see many other black professionals.

00:27:30:17 – 00:27:54:24
GUEST
I saw, but about people in the business, whether they be administration staff or otherwise, but not a black qualified survey. So people in the industry generally, yes, but no surveyors. Until I think I would, I think I went to my first event, it might have been the first IRS conference, and I sort of found myself in that little huddle with about 4 or 5 people.

00:27:54:24 – 00:28:22:16
GUEST
There was a, couple of agents, and then a couple of occupy as of sort of Asian and Black origin. And we were all kind of in this little huddle, about 5 or 6 of us going for 400 people, and there’s just few of us in the room. So it’s something you kind of know. So that kind of gives you a camaraderie, because you kind of know that you stand out for good and or for bad in a room.

00:28:22:18 – 00:28:42:04
HOST
You landed at the South. Talk to me about you. Expect you obviously an asset manager. You clearly kind of found your sweet spot in terms of your career. What do you enjoy doing? Like the variety of it you said you started off in offices. Can you just give me a bit of an overview of that time, and then maybe that transition to business space, which is obviously a term is kind of hasn’t been used for a few years.

00:28:42:06 – 00:28:52:06
HOST
I guess because of the different niches within real estate, but also kind of more recently you’ve been focusing on the industrial justice space. But yeah, just initially, can you just talk to me about what that that early piece looked like?

00:28:52:08 – 00:29:13:18
GUEST
Yeah. I mean, when I joined the business, because I come in from a job for the past three years that had been very much office focused, my understood that I was going to have more of an office leaning and and then when I saw my portfolio, it was 50% industrial and I was like, what is this? Because my first job for the first few years of my career was all retail focused.

00:29:13:20 – 00:29:52:15
GUEST
So I went from retail to offices and then a sector that I knew very little about or understood about until about, and what I found really exciting or interesting was it was really considered a poor relation. So we say, to retail and, you know, central London offices and so on. And I remember at the beginning having an insane amount of availability on assets, having a crazy level of tenant turnover, and just having a really low rental base, even in Greater London.

00:29:52:17 – 00:30:16:24
GUEST
But sort of knowing that there was scope to improve that. And then watching the evolution of the industrial market and being part of that and seeing my assets where I pushed and doubled rents over a period of time and where, you know, from a scarcity point of view, people were calling you up on a regular basis to get on your estate, let alone you having 50% of your estate, you know, with availability.

00:30:16:24 – 00:30:30:15
GUEST
So that was really awesome to be part of that and to watch it being, you know, that poor relation, the poor cousin to being someone that was on the, you know, the same level almost as the other sectors.

00:30:30:17 – 00:30:52:19
HOST
Someone listening to this who, might have been property or is earlier in their career in property and kind of working out a lot of different attributes to me. Can you just talk a little bit about, how the saw as a business, as an institution is set up and the different funds and the different, the different roles that you had or responsibilities.

00:30:52:20 – 00:30:58:07
HOST
Okay. Because there’s quite a lot of jargon from open ended funds to closed ended funds too. Yeah.

00:30:58:09 – 00:31:21:09
GUEST
Yeah. I mean, different, institutions are set up differently. So some people are set up on a fund by fund basis. Other people are set up on a sector basis, and that actually may be the nature of their fund being hundred percent sector focused. And I understand that when I joined the business, it had recently shifted from being you in a funds team.

00:31:21:09 – 00:31:44:20
GUEST
And you do you work across whatever sectors are within that funding to being a sector and sort of geographical focus, with the aim of us being more specialized and knowing our markets even better, which, you know, people say it’s swings and roundabouts, which is which is better. But I think that kind of really worked for our business because you really got to I really got to get my parts.

00:31:44:20 – 00:32:01:24
GUEST
I got to know my agents. I got to understand what was happening in those markets. And even the, you know, the bits you didn’t know, you kind of extrapolate back to where you knew some of that you could. And so it was a really good way to sort of understand the sector and to all the sectors. I was dealing with office and just to and to understand those markets.

00:32:02:01 – 00:32:25:13
GUEST
And, you know, our business, was mainly at the time, pension fund business. So there was something quite, gratifying about knowing that every bit of performance you got was going into, you know, a coal miner’s pension. I found that really gratifying. For some people, it may not make a difference to me. So, like, I can see there’s a real purpose, to it.

00:32:25:15 – 00:32:27:10
GUEST
And the funds were closed. Ended.

00:32:27:12 – 00:32:29:02
HOST
Which meant what.

00:32:29:04 – 00:32:41:23
GUEST
It meant that the fund had a definitive end date. And obviously there were less issues of inflows and outflows, when people required commissions and pulling money in and out of those funds, if it’s open, and.

00:32:42:00 – 00:32:53:24
HOST
I guess you have you can execute your business plan. You kind of know know what the plan is going to be, any kind of liability match the, the pension fund, or the pensioners. Yeah. Pensions. Right.

00:32:54:00 – 00:33:18:16
GUEST
Yeah. The requirements, you know, when, more cash was needed that disposal needed to happen and you would look across your portfolio and work out, you know, which was the lesser performing or which ones you wanted to keep or which ones you were focused on getting higher income from. So yeah, it was really sort of interesting and informative and sort of eye opening experience for me when I hadn’t had any dealings with that whatsoever beforehand.

00:33:18:18 – 00:33:34:15
HOST
So you touched on the fact you have some retail experience then that moved into offices and then industrial logistics, and you’ve kind of seen the transformation of that. Did you always want to go down the industrial logistics route, or did you kind of just fall upon it and across it and that kind of just workload just increased?

00:33:34:17 – 00:33:36:14
HOST
As the market picked up?

00:33:36:16 – 00:34:00:18
GUEST
I definitely fell into it because, you know, at that time and I was joining the business, if you asked anyone, which were they? Exciting and sexy, for want of a word, sectors industrial isn’t the one that would have come up forward. Been mentioned when one you wanted to be an investment irrespective of sector. You wanted to be in retail elements of an office and then industrial was kind of the the like I said earlier, the poor relation.

00:34:00:18 – 00:34:20:02
GUEST
So I fell into it in that the, the team that was hiring at the time was business space focused and all I did have a portion of my assets were offices. A good majority of them were industrial. So for me it was like I said something really new learning you, you know, the types of occupiers would be in that space.

00:34:20:03 – 00:34:27:19
GUEST
And sort of understanding those micro locations and the micro market. So yeah, it was a real learning curve.

00:34:27:21 – 00:34:34:09
HOST
Talk to me about your kind of progression. How did your role change your tenure with the business increased as well.

00:34:34:11 – 00:34:56:01
GUEST
So I think, you know, you start off with a number of assets and you’re focused on, I think, the basics. You’re focused on the rent collection, your focus on what your property managers are doing. You’re focused on your estate story. So if you’re using your least expertise, and that is the sort of foundation, the basic foundation of asset management.

00:34:56:01 – 00:35:16:21
GUEST
And then it’s when you can extrapolate that into something more interesting. So looking at sort of asset reallocation, perhaps in terms of changing from one sector to another, looking at planning regularization so that you can improve the rents in your assets, looking at improving your tenant mix or changing or tenant mix to move things around, looking at redeveloping your assets.

00:35:17:02 – 00:35:41:13
GUEST
So all of those things come into play more when you have the basics and the foundations sort of in your back pocket, as it were. But also, I guess that depends about your on your background. So people that come into asset management come from various different places. People come from valuation, they come from agency, they come from property management, and they all approach it slightly differently.

00:35:41:15 – 00:35:48:02
HOST
Did you have any responsibility for team or man management? Did that sort of factor into your role as well?

00:35:48:04 – 00:36:23:04
GUEST
An element of it in that, even though we all had our own patches and our teams are relatively small, you know, you had a massive external team that you were coordinating. So, you know, if you have, you know, at one point, I think I had the largest number of tenants, you know, in our team. So you’re coordinating all of these panels, developers, your JV partners, your lawyers, your property managers, your rating surveyors, and making sure that all of the working towards the same goal, which is improving or maximizing value on the asset.

00:36:23:06 – 00:36:50:15
HOST
Outside of your your day job. I know you sit on lots of panels, you drive lots of initiatives. Yeah, things from, skills workshop, 10,000 black interns. You kind of letting the curation, with into university as well as the DNI operating committee. Can you just talk to me a little bit about your, your interest and, some of these things that you’ve kind of been a part of and have driven.

00:36:50:17 – 00:37:25:12
GUEST
Okay. So FDI is something I’m passionate about, and I guess every moment of every day is die moment for me in terms of how people meet or interact with me. So that’s something I’m sort of aware of in a daily basis. And I think as I saw businesses starting to actually set up diversity, boards or diversity task force and seeing that initially a lot of them were purely gender focused, and I was like, well, what about all of the other areas of diversity?

00:37:25:12 – 00:37:57:08
GUEST
So that kind of really spurred me to question, you know, why are we just focusing on gender? You know, what are we doing in terms of the other areas of ethnicity or race or sexuality or neurodiversity or disability? What are we doing in all of those areas? And that kind of sort of pushed me to, you know, sit on or asked to sit on, a working group that sat underneath the board at our business to try and deal with or to tackle other areas to see how our business was approaching those other areas.

00:37:57:10 – 00:38:19:07
GUEST
And it also brought, you know, into my space, brought my attention to what our sort of sister business channel was doing. And obviously being significantly larger than we are, they had more scale ability to have groups in all these different areas. So their gender balance group, their race for change group as well. So I joined the race for change group.

00:38:19:07 – 00:38:49:14
GUEST
I became, I guess an affiliate committee member because I was in a different business. But sister business and being one of the most senior people of color that had anything to do with that, I was able to sort of help all of the people in that business help them alongside, I think at a certain point in their head of diversity, equity and inclusion, drive that committee forward and help support all of the people that were actually the main co-chairs of that committee.

00:38:49:16 – 00:38:57:02
HOST
What what year would you say that people started waking up and taking this seriously?

00:38:57:04 – 00:39:46:14
GUEST
I would say when it came to gender, I remember 2016, 2017, it it started to become more of a thing. And then I think 2018 or 2019 or so was when more things started happening from my perspective with, let’s say race or different or ethnicity led working groups. In those areas of diversity and things, again, took a little bit more of an uptick post 2020 and the whole George Floyd situation, which really had a huge impact, and maybe not in a way that people can fully understand or comprehend on every person of color, you know, particularly if they’re living in a country that is, they’re a minority.

00:39:46:16 – 00:40:14:01
GUEST
It really was like a shock to the system because it made you kind of think, you know, that could happen to anyone at any point in time. So yeah, it definitely had a big impact on me and changed the way that I wanted to have impact. And I mean, just it made me kind of focused, thinking I need to do as much as I possibly can to shift the perspective of our industry to change the pipeline.

00:40:14:03 – 00:40:38:17
GUEST
To put myself out there, even when I’m uncomfortable putting myself out there sometimes so that people have someone they can speak to and ask about it and, you know, suffice to say, I then joined the Industrial Society women and just to properly committee and have helped them organize three conferences. The last one was last week and it was brilliant.

00:40:38:19 – 00:41:03:01
GUEST
A big, congratulations to my fellow committee members for helping organize that. And then also, you know, working on Black History Month events for my company and also with which I’ll, working with charity. So I wanted to focusing on pipeline. I came into contact with a charity called Into University. Put my business, LaSalle, in contact with them in the Me.

00:41:03:01 – 00:41:34:22
GUEST
Work with them with on business and focus days and on the internship program, which is a program called Big Bright City, Big Future. And brought in some interns. And these kids met, more disadvantaged backgrounds in helping them, you know, get a perspective of understanding of all the opportunities that are out there for them. And, recently I’ve worked with them, brought them into connection with the IRS, who have now brought them in as a charity partner for the next year, which is amazing.

00:41:34:24 – 00:42:00:06
GUEST
And then more recently, I’m insisting on the Association of Real Estate Funds RFD Task Force. So, yeah, I’m, you know, I wanted to do I wanted to do things. I wanted to leave this industry all my time when I finished working and build, I’ve had a real impact to change things. And so that nobody has the experiences, plural, that I had when I was sort of beginning in the industry.

00:42:00:11 – 00:42:19:02
HOST
Amazing. Outside of the obvious, who’s been driving this? Is it. Is it investors? Is companies? Is it kind of employees? Is it, you’re looking at a better state for for the pipeline and the, the kind of the good of our industry and people coming through who’s been fundamentally behind this?

00:42:19:04 – 00:42:49:17
GUEST
I mean, I think that’s a really good question that, I think it’s driven by two small sections of our industry. It’s driven by the young people coming in who want to see change and want a business that is making change, and it’s driven by the board level. So people are board level in the main, understand the benefits of diversity of thought and diversity of perspective, throughout their business.

00:42:49:17 – 00:43:18:06
GUEST
So they are helping and sponsoring and in some instances mentoring and working alongside these working groups to try and push this agenda forward. But they are between them as probably 20% of any business or the industry, and it’s the other 80% that the young people have to work their way through, and that the board members have to persuade to want to make change or be impactful in that change, or to even care about that change.

00:43:18:06 – 00:43:46:21
GUEST
And that’s a difficult bit. And the term I coined was the frozen middle. And ultimately, I initially I was so keen for people to care because I understand empathy makes a big difference in how people deal with things and how they react to things. But at the end of the day, I’m more concerned now. Maybe that was a bit naive before, more concerned now that people want to make change, even if they see that it’s financially beneficial to them.

00:43:46:23 – 00:43:56:02
GUEST
So I’m more concerned they want to start making they changed rather than their reasons behind the change. So I really I’m keen to see changes happen or continue to happen.

00:43:56:07 – 00:43:59:18
HOST
So you skeptical of the reason why they want to change it?

00:43:59:21 – 00:44:27:03
GUEST
Yeah, I kind of skipped it because I can’t expect everyone to care about the subject as much as I do, and that was a lesson that I learned that not everyone can be passionate about something that doesn’t affect everyone. You know, I can’t expect someone who grew up and doesn’t have any friends of color, doesn’t socialize with them, doesn’t understand, or doesn’t have a disabled person, their family, or someone that’s neurodiverse or have any friends that that understand that or to care about it.

00:44:27:09 – 00:44:49:14
GUEST
People generally care more about gender topics because everyone has a mother, a sister, a daughter, you know, a niece or a cousin or something. But that isn’t the case when it comes to all these other areas of diversity. So getting people to care can potentially be a bit of an uphill battle. But making them understand why it’s important is different from this sort of empathy and the caring side of things.

00:44:49:14 – 00:44:54:15
GUEST
So I’m I want both. But I’m I’ll happily accept one.

00:44:54:17 – 00:45:08:06
HOST
So that frozen middle that you kind of talk about that each said someone listening to you who does care does want to see change and want to be part of it. But what can that frozen middle do? Or what steps can we practically take to, to help?

00:45:08:08 – 00:45:29:07
GUEST
I think one of the things that people, that come into our industry from different backgrounds need a lot of them, like I said, don’t have any connections. They stumble upon it or someone recommends it to them is to open up doorways for them, to offer them your time from, a mentorship point of view or more importantly, sponsorship.

00:45:29:09 – 00:46:00:12
GUEST
Because mentorships, great mentorships, having someone that can, you know, give you advice. Yeah, but a sponsor is someone that, you know, puts his neck on the line and puts you forward for opportunities. And I think that is equally as important as mentorship. So having someone open those doors for you, someone that gives you those connections and helps you network, you don’t necessarily have those opportunities in front of used to you at least puts you on an equitable path, with your peers, basically.

00:46:00:14 – 00:46:20:02
GUEST
And then staying with those people and, you know, making sure that if there’s a member of your team that you don’t understand out of your way to try and understand them, because maybe if you did, then you would put opportunities in front of them like you do the people that you feel more comfortable with and a lot of that that happens is not, overt and it’s not conscious.

00:46:20:02 – 00:46:22:14
GUEST
It’s subconscious.

00:46:22:16 – 00:46:31:17
HOST
What does, what does success look like within this space? Because.

00:46:31:19 – 00:46:48:15
HOST
It’s a sensitive topic. It’s one that, you know, people have challenges bringing up, partly because they don’t know how to bring it up. There’s a desire to bring it up. And they want to kind of combat about what is what is success look like, and what would you like to see?

00:46:48:17 – 00:47:25:11
GUEST
I think the first step and, a big hurdle, is everyone just getting comfortable with discussing the topic, asking awkward questions, and there being for forums for them to do so, and people being less sensitive about being asked those questions. I think one of the difficulties is when we’re talking about any area of diversity, the people at a sort of junior level that are pushing it forward are all those people in those areas of diversity that have that sort of trying to overcome those hurdles themselves and also trying to do their job.

00:47:25:11 – 00:47:54:03
GUEST
So they’re basically doing to jobs at the same time. So making sure those people are supported is a really big thing. And not all businesses do. They see that. They don’t understand at that time. It’s actually beneficial to their business and making their business more diverse to end up making their business more profitable. But they don’t give those people the time to spend on those things and realize that actually enhances their business and should be allocated as such if they’re being appraised or dealt with or otherwise.

00:47:54:03 – 00:48:16:07
GUEST
So I’d say that that’s a really big first step, is that that element of giving people time, not just your own personal time, but their time to actually help move that agenda forward for all of those businesses in our industry. And when I was talking about forums, you can’t move something forward if you’re not able to talk about it and yet have goals.

00:48:16:09 – 00:48:42:24
GUEST
So, you know, I’m not one that it’s necessarily comfortable with quotas, but you need to have a target. There is no business that is growing that hasn’t set themselves financial targets for doing so. If they want to improve any other areas, why they wouldn’t set targets doesn’t sort of make sense to me. And then for instance, creating forums where people feel comfortable talking about uncomfortable things.

00:48:43:01 – 00:49:11:05
GUEST
Angela did a great, thing. They had a, quarterly, event called Let’s Talk About Race, where 1 or 2 people would talk about a specific subject matter. They talk about, you know, what happened, with Black Lives Matter and Bristol. Bristol talks about that. What happened? Your experiences as someone who’s mixed race. So all these different topics were sort of brought up.

00:49:11:07 – 00:49:41:10
GUEST
And in it, everyone that comes it’s not it’s not videoed, it’s not recorded. And that people are encouraged to ask any question, no matter how awkward or how silly the question, something that you wouldn’t feel comfortable walking up to your colleague who sits next to you and saying, oh, I was reading this thing in the news and, you know, I just wondered what your perspective is on it because I think this and that can kind of change the way someone thinks about it, but they are so uncomfortable in even broaching it just in case they offend someone.

00:49:41:10 – 00:49:41:20
GUEST
So how do.

00:49:41:20 – 00:49:42:21
HOST
They get the terminology.

00:49:42:21 – 00:49:45:05
GUEST
Wrong? Exactly. Yeah. Well, sales.

00:49:45:06 – 00:49:49:20
HOST
People, in terms of saying it because of the fear of the repercussions of how it could be perceived.

00:49:49:21 – 00:50:09:24
GUEST
Or hugely so. For example, how you describe somebody, you know, I, you know, I would prefer to be described as a British African than someone black because my skin color is brown. I’m not actually black, but everyone, that’s my personal preference. But the person next door to me with the same skin color may have a completely different preference.

00:50:09:24 – 00:50:38:21
GUEST
So how does somebody know when they’re approaching me? And then they go, oh, let me touch other person. The person is completely offended. So I think it’s just trying to understand that whilst there are sensitivities as someone of color, you have to be more open to trying to provide explanation and direct people to resources and things where they can find out more, but also be open once people practice resources to them coming back and asking you questions.

00:50:38:23 – 00:51:01:17
GUEST
And then also people being open to asking those questions and then adapting themselves, following those questions being asked. And I mean, a really useful conduit for that, has been reverse mentoring. And that’s one of the things that I kind of helped set up and worked on with the channel. Race for Change network was a reverse mentoring program, and they did it internally but also externally.

00:51:01:17 – 00:51:24:03
GUEST
And I was lucky enough to work with, Bill Hughes, Jim. And we had some amazing conversations. And, you know, he very kindly said the other day that it was yeah, he found having that or hearing my different perspective really beneficial on topics. And we would let you talk about anything and everything to see where our different perspectives came from.

00:51:24:03 – 00:51:42:12
GUEST
After sort of having gotten to understand where we both came from. So I think that’s really useful because then you also create empathy, somebody that knows and cares about someone. And then whenever something comes up, you contextualize it with the person or the thing that you know and it means more to you.

00:51:42:18 – 00:51:55:23
HOST
I had Chloe Prince on the podcast, quite a few months ago, so I think she was involved with reverse mentorship and setting that up with someone who doesn’t know what reverse mentorship is or is hearing it for the first time. Can you just expand on that further and simplistic terms?

00:51:55:23 – 00:52:21:17
GUEST
Yes. So I think simplistically, mentorship is when someone more junior in a business, works alongside or, or has meetings with someone who’s seen you in the business and you get to talk about your career experiences and ask for advice and tips on how to move things forward. Reverse mentorship is kind of opposite from that, where someone more senior is the mentee and the more junior person is the mentor.

00:52:21:17 – 00:52:50:23
GUEST
And that person normally comes from, a diverse areas, whether it be race or LGBTQ or neurodiversity or from a gender perspective. And then that relationship, that same relationship, that when a relationship is formed. But you’re talking about a lot of subject matter that pertains to that particular of diversity and talking about issues and ways to move things forward and your backgrounds and so on.

00:52:50:23 – 00:52:59:02
GUEST
So it gives someone context. I think context and perspective is always great. The more you have, the better.

00:52:59:04 – 00:53:26:15
HOST
You spoke earlier about, quotas and financial quotas, but also quotas in terms of representation. What does success look like within that quota space? Because it’s quite easy just to look at it from a mathematical perspective. And what are you benchmarking it against? Is it UK populace in terms of the Office of National Statistics and how that’s broken down into different groups, is that the benchmark for what success looks like?

00:53:26:17 – 00:54:00:14
GUEST
Yeah. I mean, I think what I said was I don’t necessarily believe in quotas, but I believe in targets. Like there is nothing that a business, professional or successful business. But do that. If that doesn’t involve them setting a financial or a target for them to achieve or aspire to. So for me, what that would look like in a, in a business, I think a lot of people use this definition is looking like your clients looking like the population, looking like your customers, your pensioners.

00:54:00:16 – 00:54:25:15
GUEST
You know, if you are whatever the businesses or pensioners will be from every walk of life. So why shouldn’t the people in your business have some mimicking of that similar spread of diversity, whether it be age or gender or race or sexuality or your diversity or disability?

00:54:25:17 – 00:54:56:12
HOST
We could cover so much ground within this particular topic, and I know the people listening here will be listening to this and go, yeah, it’s certainly inspired. By what you’ve done, but also want to take positive action to, to help, whether that is, in the form of allyship or what have you. Where, where would you point people if they’re listening to this and they want to be proactive or intentional about an area of diversity or, of the market where where would you point them in and what advice would you give them to?

00:54:56:14 – 00:55:00:19
HOST
To. Yeah, follow or lead in, in this particular area?

00:55:00:21 – 00:55:31:05
GUEST
I would say if you’re starting your in a business or in middle management, I would seek out intentionally seek out rather than wait to be approached by younger people in your business that come from more diverse backgrounds and offer to mentor or sponsor them. If your business isn’t of the size, but you can do that and never quite a few charities that offer those converts, I’ll mention in the again, they’re one that does that, and there are other charities that do similar things.

00:55:31:07 – 00:55:58:14
GUEST
And find people that you can mentor and perhaps give them a perspective of the property industries. They’ll want to come into the property industry. I would also say if you’re in senior leadership, then definitely be setting targets for, as a minimum, matching the population of where your business is located. And then it’s not just about getting people into your business, it’s about retaining people whilst they them in your business.

00:55:58:14 – 00:56:25:21
GUEST
So once you get people in and making sure that there are equitable opportunities that are given to them to grow, to flourish, to network, to meet people, to have exposure to the right people as well alongside their peers so that they retain the more they are retained in that business. And then you have this pool to then be, you know, we have a more diverse leadership as well.

00:56:25:23 – 00:56:52:20
HOST
Which has got loads of net net benefits across the board. You left the South, last year. Yeah. Your role and your impact on so many different areas. It’s like having 2 or 3 jobs. As you kind of look across, the marketplace, who who are you in awe of and who’s doing a really good job within this space?

00:56:52:22 – 00:56:59:05
HOST
And what are you most excited about? In terms of the property industry moving forward?

00:56:59:07 – 00:57:29:08
GUEST
I am really excited about innovation, and particularly in areas of sustainability and also what people are doing when it comes to diversity and sort of changing their gender. So for men, sort of innovation and climate change front of you, you know, the businesses that are involved in, for example, the black and white building using CLT as a way to, you know, reduce embodied carbon and reduce the need for, carbon offsets really is exciting to me.

00:57:29:08 – 00:58:03:04
GUEST
And, you know, one of the things I’ve spent some time doing, is you listening to various conferences and CPD on CLT and moving that agenda forward, and you know why we’re so nervous about it? So, yeah, as well as the black and white building, the roots in the sky project, by fabrics is also something that I find really exciting, shifting that mindset from what actually a green roof is to, you know, actually an urban garden on the roof as opposed to just a green roof.

00:58:03:06 – 00:58:33:01
GUEST
And then from a diversity perspective, you know, you mentioned some of these entities earlier, but, you know, 10,000 black interns, the diversity project and the skills workshop, the founders of those and CS, I find really inspirational because, you know, not only if they had a real impact on, industry and a number of other industries in bringing more exposure of diverse candidates to those industries and helping their pipeline.

00:58:33:03 – 00:58:56:11
GUEST
But it’s also starting to change the way people in our industry think about finding more diverse candidates and transferable skills, bearing in mind it isn’t a standard career path for a person of color. From my understanding and from the numbers that we’re seeing coming into the industry and and taking the good. So yeah, I’m. Yeah. Aren’t those the people that I, I’m inspired by this.

00:58:56:12 – 00:59:12:22
HOST
So as we draw this kind of conversation to to a close, the question I ask everyone on the podcast is if you had 500 million pounds of equity, who are the people? What property, in which place would you look to deploy that capital?

00:59:12:24 – 00:59:45:17
GUEST
Being able to to pick a particular person or number of people is really difficult because I have had the pleasure of either working alongside, working for, working with, or even watching from afar as an amazingly intelligent and talented people in our industry. So I’ve really struggled to name names, the sector, and the sector would be industrial because it’s something like like I said, it’s the poor relation and it’s one where you really get to prove people wrong.

00:59:45:17 – 00:59:47:23
GUEST
It’s actually quite exciting.

00:59:48:00 – 00:59:50:24
HOST
And which, which particular part of the industrial sector?

00:59:51:03 – 01:00:18:18
GUEST
Well, I think at the moment people are doing things that are slightly more negative. So if you look at sort of ultra urban industrial, for example, you know, going back to what was 1920, stop and modernizing it. So people think of it as something new. It’s not something new. It’s been around for over a hundred years. It’s just someone, you know, evolving that and doing that now on sort of slightly more quirky industrial sites.

01:00:18:20 – 01:00:49:13
GUEST
So that kind of thing. But also being more sustainable in design, and more sustainable and social impact features in the industrial as well, sort of mimicking other sectors. And in terms of location, our places, you know, London’s where I grew up. It’s where I’ve seen the most performance of my assets over the past decade. So and that’s something I’d stick to, albeit, it would be quite exciting.

01:00:49:15 – 01:01:00:07
GUEST
Bearing in mind, you know, the post pandemic sort of near shoring trend to sort of look at sort of industrial property in North Africa so that could be really exciting.

01:01:00:09 – 01:01:29:05
HOST
When you’ve got 500 million pounds to play with, you’ll have you’ll have quite a bit of equity to deploy in different areas. So, rather than pinning you on the spot, some further kind of strategy and, and thinking, I’m sure you could, you could draw something up. Quite interesting. Well, look. Yeah, I’ve, I’ve been fascinated by by this story and your conversation and, you know, really humbled to hear about your experiences, but really pleased to hear about the positive change that’s happening across the industry.

01:01:29:07 – 01:01:45:00
HOST
I am absolutely sure, because I know I think we said it off mike that you’re like, oh, my mother’s really disappointed with the kind of the career that I decided to take. I bet she would be more than thrilled with the impact you’re having and what you’ve gone on to achieve. And I’ve learned an awful lot.

01:01:45:01 – 01:02:04:20
HOST
And I know that the people listening to this will be. And I think, you know, one of the takeaways of the learnings for me is, yeah, being comfortable asking uncomfortable questions. And kind of going into that, with an open mind, and doing it in, in, in kind of an open way, to try and kind of build that understanding that relationship.

01:02:04:20 – 01:02:21:11
HOST
So thank you so much for sharing a little bit about your experience. And, yeah, you can find that on LinkedIn. Yeah. If you want to reach out to her, I think it should be more than delighted to help. And, Yeah. Well, thanks so much coming in, joining us in the podcast studio and sharing a little bit more about your background.

01:02:21:16 – 01:02:28:18
GUEST
Thank you so much for having me. I’ve enjoyed every moment about this, even though I was very nervous coming into it really. Ethan, thank you so much.

01:02:28:21 – 01:02:51:04
HOST
Well, thanks for so, you know, getting, getting in the podcast and putting yourself out there to to share a little bit more and break down some barriers. So thank you. So much. Thanks for listening to this episode. The People Property Pledge podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment.

01:02:51:09 – 01:03:16:16
HOST
It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of guests we should get on the podcast or areas of the market we should explore further so do drop me a message. The People Place podcast is powered by Rob for the team recruit experienced talent for investors, owners, developers and operators.

01:03:16:18 – 01:03:32:21
HOST
So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website WW dot Rock for.com where you can find a wealth of research to ag search. Have a great day wherever you are and I look forward to catch you next time.

00:00:00:02 – 00:00:19:17
GUEST
But I think it was something to do. It has always had an excuse. I didn’t want to just specialize in one particular area of policing and like, I knew that actually, if I was going to be a more rounded, you know, and, and get the breadth of experience I thought would be important for my long term career, and actually getting investment experience is going to be pretty integral.

00:00:19:19 – 00:00:40:11
GUEST
To the overall picture. So I guess that was great because it gave me opportunity to look at from afar. From a valuation standpoint, I’m sorry, I sort of coalface transactional standpoint, but it gave me an opportunity to look at the relative pros and cons of each. But, I mean, bear in mind that it’s one year into the industry and trying to work out, you know, many other things.

00:00:40:13 – 00:01:00:19
GUEST
It wasn’t a definitive answer. So with every single one, there are nuances to it. But I think where we’re looking at it is what adds value both to the customer and to the investment value of an asset, or develop.

00:01:00:21 – 00:01:34:20
HOST
Welcome to the People Property Place podcast. Today we’re joined by Oliver Knight, head of workplace at Lancet. Lancet build and invest buildings, spaces and partnerships to create sustainable places, connect communities and realize potential. They’re one of the largest real estate companies in Europe, with a 10.2 billion pound portfolio spanning retail, leisure, workplace and residential hubs. All he’s responsible for the strategy, product leasing, investment management, flexible offices and marketing across that office and B2B real estate portfolio.

00:01:34:22 – 00:01:45:23
HOST
He was shortlisted for the British Council of Offices Rising Star Award in 2017, and the Property Week Young Personality of the year in 2018. Ollie, welcome to the podcast.

00:01:46:00 – 00:01:47:07
GUEST
Matt. Thanks very much for having me.

00:01:47:07 – 00:02:03:04
HOST
Not at all. Well, look, I’m really excited to kind of get into, understand a little bit more about your background, career and, what it is that you were doing at landscape. But a place I always like to start these conversations, is how how did you get into real estate?

00:02:03:06 – 00:02:23:13
GUEST
Yeah. So, about, well, 15 years ago, I guess I started the industry, but taking us right back to university, I guess. Is it the classic thing of not really knowing what I wanted to do for career? So I did a geography degree. Took three years out, and they have has some good times. But also now there’s obviously a lot of link between geography and the built environment.

00:02:23:13 – 00:02:56:23
GUEST
So, I was kind of heading in that direction, and then this very split sense of work experience. So I’ve been in my year out before university as an estate agent, you know, maybe not the place that, you know, I saw myself long, long term, but was certainly an interesting grounding. And, we sort of bombing around in the car doing viewings and trying to sell houses, which was, interesting at 18, and then sort of moving to more commercial space, through some summer work experience in my undergraduate years, and then decided to do the masters at reading, in real estate.

00:02:56:23 – 00:03:25:04
GUEST
So, you know, just saw that it was an interesting industry. Always had a connection with physical assets, and interested in the built environment. So I guess it was those links, and then some dipping my toe into various sort of opportunities that came about, you know, at a young age to get some experience. But really, you know, as an industry, it was difficult to understand exactly what property in real estate was outside of just what you see in the residential sphere.

00:03:25:06 – 00:03:26:10
GUEST
So day to day.

00:03:26:12 – 00:03:29:16
HOST
Yeah. Did you have any family or friends or.

00:03:29:18 – 00:03:33:07
GUEST
No. I mean, well, friends. Friends, old friends. Yeah.

00:03:33:07 – 00:03:41:20
HOST
I don’t have any. I’ve got no, it’s not who are in the space or like advised or kind of gave you a window into what a career marriage they would look like or not.

00:03:41:22 – 00:03:55:07
GUEST
No, to be honest. And you know, I think what was quite telling of where the industry was at the time when I was having sort of graduate interviews, someone said to me, you know, what’s your connection to the industry? And I said, I haven’t got one. And they said, that can’t be right now. You must have someone.

00:03:55:07 – 00:04:15:07
GUEST
And I said, well, no, sort of a friend of a friend of a friend type thing. Connection. But otherwise really nothing. So, you know, very much a case of just trying to explore different avenues at the time around career options. And decided that the real estate of built environment was, was where I wanted to focus my time.

00:04:15:09 – 00:04:33:00
GUEST
So then, you know, through I guess actually the, the estate agency that I work for originally, the, the guy who owned that was just a single branch, estate agents in a on the high street. He put me in touch with someone who works in the commercial sphere, who then put me in contact with someone else within a bigger business.

00:04:33:00 – 00:04:40:23
GUEST
And it was almost sort of through the network. And so getting your head down and working hard and having someone willing to refer you is what I guess led to the experience and opportunity.

00:04:41:00 – 00:04:58:04
HOST
And what was it about the the residential space that you didn’t like? Was it just the transactional nature or maybe the the types of properties you were doing? Like, there’s got to be a bigger investment, world out there. And actually the big shiny office is, more intellectually stimulating or, I mean.

00:04:58:06 – 00:05:22:08
GUEST
I think residential is fascinating, and I think there’s a whole host of, opportunities within residential as well as challenges. I think for me, it is probably, as you say, kind of moving away from more that high street, you know, individual investor. And there’s probably there’s a lot more emotion, should we say, attached in to those decisions, which means that, you know, one minute you think you’re going to be selling a house, the next minute someone’s disappeared because they’ve had a change of heart.

00:05:22:08 – 00:05:52:00
GUEST
Whereas I think that can happen in commercial and it can happen for various reasons. But I think clearly, you know, working in a bigger, more institutionalized, part of the industry means that as you’ve touched on, you know, you get to deal with bigger opportunities, and developments or products and, you know, they have a bigger influence on the macro environment, you know, of London and new shaping cities as opposed to residential, where it tends to be slightly more so smaller scale.

00:05:52:02 – 00:06:08:03
GUEST
Unless you’re dealing at the very, very top end of, of that part of the market. So, yeah. Yeah. Always was looking at thinking, well, I want to do more than just dealing with individual assets or buildings. It’s kind of how can you have a bigger picture, wider view on, on the world.

00:06:08:05 – 00:06:18:04
HOST
It’s interesting you touched on, you did you kind of built grounds of interviews and you must have some sort of relationship or connection to real estate. You know, that’s just not a question that would come up now.

00:06:18:06 – 00:06:19:13
GUEST
Absolutely not. No.

00:06:19:15 – 00:06:34:19
HOST
You know, there’s almost a preference for people who don’t have any sort of connection to real estate in terms of, you know, designing for the future. But I guess that’s just a kind of small window into the mindset of like, how how challenging it maybe has been or how small the pool is in terms of getting people into our industry.

00:06:34:21 – 00:06:49:24
GUEST
Yeah. You know, I think if I look back on it, in reflecting it, as you say, you never ask that question today. But equally, I think you might ask that question because you might think, well, how do you know about the industry? And I think that’s my reflection of now having been in the industry for quite a while, is, you know, we’re not very good at promoting ourselves.

00:06:49:24 – 00:07:16:00
GUEST
And if you go and ask the average school age leaver, what is it you might want to do? Well, they’ve all heard of the more mainstream industries, you know, for better or worse. Whereas real estate never really features property doesn’t really feature outside of that. They say residential side. And I think joining the dots between actually what the opportunity is and what the career options might be is something we’ve maybe been a bit complacent about as an industry.

00:07:16:02 – 00:07:38:11
GUEST
But I think, you know, at Landsat, there’s a big focus on diversity and inclusion and how we actually bring new people into the industry. Landsat features, which is a social value fund that’s been set up, with 20 million. So set aside specifically for that, you know, a big chunk of that is looking at how we can support, diversity into the industry, through apprentice schemes and sponsorships.

00:07:38:11 – 00:07:58:03
GUEST
So looking very much at bringing people from different socio economic backgrounds into history. And that’s I mean, you know, I feel really proud about in terms of having an ability to play my part in that. But it’s not something that we’re going to solve overnight. And, you know, we know it’s going to take some time to, to bring in that diverse pool of talent.

00:07:58:05 – 00:08:32:02
GUEST
But I do think there’s something outside of that. And they can’t all be through funded schemes and everything else. There’s actually how do we talk about the industry in a more positive light? And, you know, I think there’s a lot to be done there. Where in the world of landlords and tenants, you know, whether that’s through renting your first flats, when you first move into a city after university and your experience of a landlord is probably, in the main, quite negative, through to commercial, you know, relationships between office tenants and or retail tenants and landlords.

00:08:32:02 – 00:09:06:03
GUEST
Historically, it’s been very negative. And we’ve moved towards a world of, you know, customer and partnership. Now we really want to change that language and want to make sure it’s a partnership and a different approach as opposed to the adversarial, transaction focused approach. And that’s the way it is. But that’s what it used to be. You know, when I joined the industry, it was if it was a 25 year lease that was quite commonplace, in the office world and, you know, certainly, back in the 1980s with Big Bang, you know, lots of the big insurance companies, the banks were taking, you know, 50 year leases, 25 year leases.

00:09:06:03 – 00:09:19:09
GUEST
And a lot of these have been unwound now. But that was certainly the way it was set up, which meant that as a landlord, you were collecting a quarterly rent check and you didn’t have to do a lot else. You know, the world has really shifted quite dramatically from where we were.

00:09:19:11 – 00:09:36:03
HOST
So you did geography at Nottingham, and then you did some work experience, and then you landed at reading. Did you, did you did your masters. You then kind of touched on you, did you kind of milk grounds and you landed at CBRE. Why why did you go to CBRE to Green Machine?

00:09:36:05 – 00:09:58:22
GUEST
Yeah, it’s an interesting question. I mean, I think, you know, reading is very good at giving you exposure to different areas, but they probably direct you more towards a consultancy side. And I think the structured, sort of graduate schemes are very beneficial because you get breadth of experience. You know, there’s a tailored program around, you know, supporting the APC and getting RCS qualified.

00:09:58:24 – 00:10:17:19
GUEST
And, you know, at the time it was a case of weighing up. There are some landlord opportunities potentially to go into scratch. You but less of them and certainly less structured. And then I guess I was going out to consultancy businesses and very much this was in 2006, 2007. So it was pretty right at the top of the last peak.

00:10:17:19 – 00:10:42:12
GUEST
So quite an interesting journey insofar as a lot of them were talking about taking on massive, numbers of graduates. So actually it was, I would say graduates market to a degree, you know, you had choices of where you might want to go. So did the usual melt round in the interviews? Had a couple of different businesses, and then it was really a case of trying to weigh up what was the right one, what was going to be the right experience.

00:10:42:12 – 00:11:06:21
GUEST
And, you know, CBRE, I think is a fantastic business, but as are many of the others. And, you know, probably push came to shove in terms decision, I was lucky enough to have a couple of offers and and went for CBRE just because now having spoken to a couple of people who I’ve met sort of through, work experience or other things to get their take on it, it felt like, you know, you weren’t going to go too far wrong.

00:11:06:23 – 00:11:32:04
GUEST
And they also had a good cohort of graduates, but it wasn’t sort of so expansive that it felt unwieldy. So there was a sort of level of personalization within that experience I could see, whilst also having exposure to, you know, a market leader. So that’s a very fortunate position to be in. But then going through that process now, a lot of my peers from my reading masters, you know, ended up falling victim to what was then the global financial crisis.

00:11:32:04 – 00:11:53:17
GUEST
And, you know, a number of different firms had to make difficult decisions and reduce head counts, retract offers. It was an incredibly difficult time and I you know, I remember when I was on the graduate scheme at CBRE, my first rotation was in valuation, where I was solely notching up valuation values. And, you know, things were looking like they were heading upwards only.

00:11:53:17 – 00:12:12:18
GUEST
And then clearly, you know, some macro signs started appearing like, you know, northern Rock and run on northern Rock, you know, being bailed out. And then clearly there was Lehman Brothers that followed shortly afterwards, and Bear Stearns and various others. And you could see actually, it was a really interesting but hugely challenging time to join the industry.

00:12:12:20 – 00:12:24:21
GUEST
But I just took the view for get your head down and just work really hard and do what you need to do and just keep delivering, and take it as a learning opportunity. But it certainly, felt quite challenging and.

00:12:24:22 – 00:12:37:06
HOST
Easier said than done, I guess. Were you fortunate because you weren’t you didn’t fall victim to redundancies or attracted off. So you fortunate in a sense, looking back, that you were in a valuation seat rather than maybe an investment or leasing seat at the time?

00:12:37:08 – 00:13:01:02
GUEST
I think so, I mean, I think, you know, the one thing we say is that the graduates were treated a little bit differently, I think. So there’s almost a sort of, well, a recognition. The graduate intake is the future talent for, for the business. So, you know, there’s a separate decision to be made. I think other businesses, were in a more difficult position where they had to make more difficult decisions to make some cuts.

00:13:01:04 – 00:13:15:03
GUEST
But yeah, I mean, look, I was I was lucky, and that’s where sometimes lots on your side. And I see where I didn’t make any redundancies of any graduates. And, that certainly wasn’t the case across the board. So, you know, it was probably luck more than judgment, I would say.

00:13:15:05 – 00:13:17:10
HOST
The fact tend to be quicker either. Yeah.

00:13:17:10 – 00:13:37:01
GUEST
Well, that that probably helped. But yeah. And then, you know, fascinating times. So I started in valuation. Then my second rotation was an agency, you know, based by Saint Paul’s and again, with that, you know, it was a difficult time, and I guess I was having to straddle two different teams, but almost worked full time in both.

00:13:37:03 – 00:13:58:11
GUEST
But, you know, just took that as, again, generally my approach has been just, you know, take on what you can within reason, try and learn from the best. And, you know, is a fantastic team with lots of great peers, but also, you know, sort of experience and senior team members. And so, you know, every, every challenge was thrown at me.

00:13:58:11 – 00:14:12:21
GUEST
I was thinking, okay, well, what can I learn from this? And certainly did a bit diary surfing, if you know, which projects can I get involved in and how do I sort of continue to to build my profile more important, at that stage of my experience, and industry.

00:14:12:23 – 00:14:37:16
HOST
And had you always worked in the office market, and did you have a kind of a natural affinity to that kind of particular sector and asset class? Because probably back at that stage it was retail and offices were probably the the leading lights and then industrials like the, the ugly ugly duckling. And then yeah, obviously you had residential, but it definitely wasn’t kind of segmented or categorized as it is right now in terms of the various different niches.

00:14:37:18 – 00:14:43:11
HOST
Talk to me about why offices or did you not really have much of a choice in it. You just doubled down on the area you’re given?

00:14:43:13 – 00:15:03:02
GUEST
Yeah. So I mean, my seat in valuation was was dealing with all sectors. So I was working with the fund valuation team and I would have certain clients, I’d cover the whole portfolio, you know, working with my manager. So I’d be looking at retail warehouses, supermarkets, whatever it was they have within their funds across the whole of the UK.

00:15:03:04 – 00:15:25:16
GUEST
And then there was you had a sub geographic patch, if you like, as well. So you’d cover all funds but within that specific geographic area to make sure you’ve got that market specialism. So I guess that was great because it gave me options to, to look at from afar from a valuation standpoint, not sorry, I sort of coalface transactional standpoint, but it gave me an opportunity to look at the relative pros and cons of each.

00:15:25:16 – 00:15:45:16
GUEST
But I mean, bear in mind those one, you’re in the industry and trying to work out, you know, many other things. It wasn’t a definitive answer. And then when I was looking at my second rotation, the onus is very much on the individual to work out which seats or teams you might want to go into with an expectation, obviously, that you might want to try and then stay in that seat.

00:15:45:16 – 00:16:02:16
GUEST
So it did feel quite early that I was having to try and make a bit of a call on which way to go. And, you know, I remember having lots of conversations with shopping center investment teams and, you know, the core sectors, should we call it, within real estate. So shopping centers, you say, was a big part of the market.

00:16:02:16 – 00:16:30:18
GUEST
Offices were 40% of the market. You know, alternative investments were a sort of small team sitting in the corner of the office and thought, well, yeah, that that sounds a little bit niche. And it probably was at the time, you know, an industrial was was quite gritty. I wasn’t, I was valuing, you know, mostly that small industrial estates in south west London and thinking not sure whether this is for me or for, you know, can I can is this the stuff I want to be dealing with day to day?

00:16:30:20 – 00:16:58:09
GUEST
I can I’d say some of it was led by opportunity, you know, where are the opportunities, which teams are going to be recruiting for graduates? And then also thinking about which which sectors are going to most interest me. And I guess the office side, you know, I’d always admired, you know, big cities and evolve, you know, watch the evolution of of London, you know, in terms of skyscrapers and tower cluster and what the planning regime is and how that links back to, I guess, business and industry.

00:16:58:11 – 00:17:22:22
GUEST
So, you know, which businesses are growing, which ones are shrinking. How does that then play into the dynamics of a real estate market? So it felt like it was the right place for me to head towards. And then I guess I’ve just taken on different roles over time. And tried to sort of make the best of what I can, I guess from, from the sector, which has clearly gone through a bit of a turbulent time more recently.

00:17:22:23 – 00:17:30:06
HOST
Quite. So you qualified and then you’re in the city leasing team or office leasing team. Is that right?

00:17:30:08 – 00:17:50:22
GUEST
That’s right. Yeah. So the focus was really on the city market but also covered Canary Wharf, Stratford, some of the South Bank and across to sort of Midtown. But it’s quite a geographically focused area of London. And of course our Western colleagues, you touch base with your national colleagues you touch base with, but the focus is very much on the city.

00:17:50:24 – 00:18:15:14
GUEST
You know, I was working in Canary Wharf, on some tenant release space there back in thousand and 11, which was a particularly challenging time for that market. Stratford I was working with Westfield, who, you know, we’re looking at mixed use development, but really off the back of creating, Westfield Stratford and, they had consent for around 600,000ft² of office space down there.

00:18:15:14 – 00:18:36:07
GUEST
So we’re providing input on the office design and looking at how it could be that, that this takes us right the way back to before the Olympics. So the Olympic legacy and how that played into Stratford is a successful place. And then elements of the South Bank say, you know, to a little bit of tenant work as well, acquiring space across London.

00:18:36:09 – 00:18:57:24
GUEST
So a variety of different projects, and working with lots of different clients, which was really interesting seeing now, what is it, what’s the approach of a REIT versus private equity company versus a private landlord? Versus, you know, a pension funds? What are their drivers? What is it they’re trying to achieve as their real estate strategy in their office strategy?

00:18:58:01 – 00:19:24:00
GUEST
You know, some are more focused on capital value, others are driven by income. How does that then change your advice, your approach to these different environments, or client needs. So that in itself was was really interesting. And then I was working on the walkie talkie at 20 Fenchurch Street, which, you know, back in the day was, was a big commitment, you know, and the cheese grater went at the same time with, with British Land.

00:19:24:02 – 00:19:49:23
GUEST
But Landsat and Canary Wharf Group came together the joint venture. So as, so, you know, the side of the table was, one of the advisors or junior advisors finding my feet. So, and, that led to the opportunity to move across to Landsat. So, you know, in an end of 2013, I wasn’t looking to move, but the opportunity came up and, and lancets of knocks on the door and said, would you be interested?

00:19:49:23 – 00:20:14:04
GUEST
And I guess, you know, I wasn’t thinking I wanted to move client side at the time, but there was a it was something that I always wondered, you know, what? If something might come up and clearly New Land Cycle was, was certainly an attractive part of it. And just the scale of projects now at the time, Landsat kind of 3,000,000 square foot, development pipeline, which was committed in central London, and the remit was central London, not just the City and Canary.

00:20:14:04 – 00:20:36:01
GUEST
So I thought, well, I’m going to be learning a lot by moving into a different role in different remits across the table from advisory side into ownership or developer side. But also the geographic area of where I have responsibility for and the projects I’m working on would be broader. So I could see that the occupier markets were becoming more diverse.

00:20:36:03 – 00:20:49:08
GUEST
You know, people were starting to move from East to west and west to east, and suddenly geography was less of a barrier than perhaps it has been historically. And therefore I thought, actually, it’s quite interesting to get that broader experience.

00:20:49:10 – 00:21:07:06
HOST
Yeah. Because it’s still segmented that need geographically in this to, you know, kind of tech, legal, insurance, property hubs. I guess we can come on to that now just in terms of how the market has changed for but, the opportunity for you to kind of like expand your remit, learn a different skill set, but double down.

00:21:07:06 – 00:21:15:23
HOST
Also in terms of what you’d learned already, is that the piece that was appealing and what was that role that you moved into it? Atlantic.

00:21:16:00 – 00:21:47:17
GUEST
Yeah. So I moved into a leasing director role. And essentially I had no responsibility for for leasing out parts, half of that 3,000,000 square foot portfolio. So, myself and a guy called Matt Flood, you know, joined at the same time and essentially that development pipeline is split in terms of responsibilities, very much market facing, looking at how we were working with, you know, Land Rovers offices with design teams, internal development teams and actually making sure that the product was fit for the future.

00:21:47:19 – 00:22:11:04
GUEST
You know, is it Cat A what’s the specification? So it was I guess it was quite defined insofar as the projects run were either underway or due to be underway shortly. But very much focused on pre leasing campaigns. So securing occupiers for these buildings ahead of completion, of these buildings and those developments, but the remit was, you know, central London.

00:22:11:04 – 00:22:30:18
GUEST
So I was dealing with Thomas More Square, you know, over by some Catherine Stock. You know, it’s our hill. Right the way across to Paddington, you know, Eastbourne Terrace. We had a refurbishment underway there. Victoria landmark is invested substantially in Victoria over the last decade, and we were, you know, underway on a number of schemes there.

00:22:30:20 – 00:22:48:06
GUEST
And then the walkie talkie, you know, meeting from one side of the table to the other, which was, you know, very interesting working with the same team but with a different hat on. And also, you know, working, you know, in a joint venture. It’s great because you get experience and, exposure to different ways of thinking.

00:22:48:08 – 00:23:13:17
GUEST
So I was there as liaison director and then essentially, you know, our pipeline and our commitment, you know, a call was made around further commitment by land, second to more spec offices being, curtailed to the last scheme to be delivering was neither in Victoria, which was completing in 2017. And so I, I guess I looked at that and thought, well, you know, what’s my role going to be going forward if there’s no more spec offices?

00:23:13:17 – 00:23:33:04
GUEST
And that’s what I’m kind of being brought in today. So, covered the residential side for a while, were developing, some build to sell residential as part of mixed use schemes. In Westminster as part of the planning obligation. So, you know, was we selling some flats? I say I was, I was working with the agents who were selling the flats.

00:23:33:07 – 00:23:34:24
HOST
Going back to your original.

00:23:35:01 – 00:23:58:19
GUEST
Yeah, exactly. So I knew the value in that at some point. But yeah. So over in Victoria we had 170 units, Kingsgate, we had 100 units on Victoria Street, at the time when I sort of moved into that, George Osborne brought in his, second home tax, an additional 3% stamp duty, which certainly sort of, you know, put some breaks in the market and made it, again, you know, a challenging time.

00:23:58:21 – 00:24:31:03
GUEST
But, you know, just thought, well, I’m happy to turn my hand to it and, you know, let’s just, just crack on. And it was interesting experience dealing with, you know, lots of institutional so not institutional individuals, but a lot of international individuals who, were looking to buy in London. And alongside that, I then moved into the investment team, so was taking on a sort of investment management looking at our valuations, which it completed every six months as a listed business for financial reporting purposes and, update to the markets.

00:24:31:05 – 00:24:57:03
GUEST
And then also looking at buying and selling opportunities. But, you know, at that time the appetite for acquiring was relatively constrained. You know, and actually, I still was working on 21 Moorfields, which was at the time, you know, the former Lazard HQ going back to the 1980s was a series of buildings at various developers that had to go up trying to make work and land secured.

00:24:57:05 – 00:25:26:16
GUEST
Had acquired it on a long leasehold basis out of receivership. And, you know, a fascinating scheme that I’d say went through the whole roller coaster of ups and downs. Working with Wilkinson, er, we, we progressed the scheme and got planning permission for two buildings over 500,000ft². But clearly the challenge was building over, live tube lines and, hugely complicated big Crossrail to come as well on the new what is now open, Liverpool Street, Moorgate, Crossrail entrance, under the building.

00:25:26:18 – 00:26:03:00
GUEST
So there’s huge amounts of constraints and challenges, but as part of that, you know, we then started to look at different occupiers who might be looking for that for that type of space. And whilst I was an investment team, I was also wearing another hat, which was looking at how we might pre lease that building. And after various sort of, presentations and discussions with a number of different occupiers, Deutsche Bank, you know, started their RFP and RFP process and had actually worked with them in, in zigzag in Victoria before that, for their asset and wealth management team.

00:26:03:00 – 00:26:27:02
GUEST
So that created an opportunity to then, you know, continue to work with the DB team. Look at how we can create something that they specifically wanted, to meet their sort of UK HQ requirements, knowing that, you know, they’d be in winch to house to come out to 30 years and they were likely to be moving. So, you know, it was a, a long and it was at times challenging process.

00:26:27:04 – 00:26:34:14
GUEST
But a really fantastic way to learn, to the point where we went back and actually redesigned the scheme around their particular requirements.

00:26:34:14 – 00:26:53:09
HOST
I was going to say, you know, a couple of things to pick up on is a moving from a kind of a leasing role into an investment role. Yeah, obviously not uncommon, but a different skill set. And then the second piece is historically, and correct me if I’m wrong, landlords would build their office space and then they would lease it to the tenants.

00:26:53:09 – 00:27:14:14
HOST
There’s a bit of a shift that’s happening here in terms of you working in partnership with a tenant to create product that they want, and I guess we can come onto that to the evolution of that further. But can you just touch on those two different points in terms of the transition to investment and maybe that perhaps you had two where there and then this, this partnership approach with a, with an occupier, in terms of curating space for them too.

00:27:14:16 – 00:27:36:08
GUEST
Yeah. And I think the transition to investment, you know, certainly back to my valuation days and actually the core principles of real estate is you’ve got to understand value and risk. So very much as a case of looking at what’s an appropriate return for the rest you’re taking on. If you’re looking at core investments, then obviously your risk tolerance is going to be you’re going to accept the lower return.

00:27:36:08 – 00:27:56:01
GUEST
Whereas if you’re looking at developing more high risk activities, then you’re going to expect a higher return. And this is understanding those core principles of what it is, you know, as an investor or the investment universe is expecting. And then it’s trying to think about and there’s, there’s quite different, individuals with an investment market versus occupier market as well.

00:27:56:01 – 00:28:24:09
GUEST
So you’re sort of transitioning across and making new relationships and getting a different understanding. But I think it was something to do. It has always had an I.T was I didn’t want to just specialize in one particular area of leasing alone. I knew that actually, if I was going to be a more rounded, you know, and, and get the breadth of experience that I thought would be important for my long term career, then actually getting investment experience is going to be pretty integral, to the overall picture.

00:28:24:11 – 00:28:44:24
GUEST
And so I think, you know, the transition was land set, made it very straightforward, you know, very supportive. A give me that opportunity. And I think, you know, looking back on it, I’d love to have done a bit more, but at the time, the, the appetite from the business wasn’t necessarily to go by a loss or be really active in the capital market space.

00:28:44:24 – 00:29:10:17
GUEST
So I guess it sort of made me think, well, what else can I be doing? And then the 21 Moorfields piece came along. But, you know, that deal in itself was really an investment. Do, you know where I’m moving on to your second question, the partnership piece. You know, I think historically would be a case if you build a building speculatively and you have your underwrite, your business plan, and you’re looking at that versus the market dynamic, what is it you can achieve?

00:29:10:17 – 00:29:46:07
GUEST
Can you outperform your business plan? You know, and clearly you’re beholden to market? I think you know that the DB example is an interesting one, because I was able to use my leasing experience and my investment experience in bringing together and actually look at how we could, maybe drive a relative return for something that was effectively de-risked, with an occupier who was going to take the whole building, you know, overlaying at the time we had Brexit, at the time, DBS covenant was a little bit uncertain, you know, where are they going to get bailed out by the European Bank, all these different factors that you got to play.

00:29:46:07 – 00:30:11:09
GUEST
And so I would say, you know, having that breadth of experience was critical in terms of just understanding the different moving parts, of that particular transaction. And then coming back to the partnership piece, I think there’s a greater appreciation from office occupiers that real estate, you can’t just create a commoditized box. And I think even before Covid, this was the case where, you know, the war for talent.

00:30:11:09 – 00:30:42:04
GUEST
And I think it’s a term that we’ve been talking about for almost a decade. You know, it’s it’s quite long in the tooth. But I think the reality is that, you know, here we are post-Covid and the unemployment rate is still around 4%. You know, people are the main commodity for a lot of businesses, and particularly when we all know London and the UK is primarily an economy driven by knowledge, actually the capital and the value of most businesses is people, and therefore the real estate is actually more it’s ancillary to the people.

00:30:42:09 – 00:31:06:06
GUEST
You know, real estate costs are somewhere between 7 and 10%, depending on the industry and the business, whereas the people are probably 90% of the cost. So actually spending an extra 1 pound a square foot or 95 pounds a square foot is relatively immaterial depending on the industry. But for most occupiers who are looking at primarily buildings, they are thinking about real estate as an enabler.

00:31:06:06 – 00:31:28:03
GUEST
And I think, you know, even since I started at CBRE, you know, doing tours with potential tenants, who would you meet? It would be the facilities manager and the finance director. And that was very much a case of it’s a commodity. That’s what we want it to be. We need a home. Just tick the boxes. And now there’s much more influence where you have, you know, H.R.

00:31:28:05 – 00:31:49:05
GUEST
Central to decision making as all the technology teams, you know, thinking about what is the workplace proposition? Yes. And and often now we have tours of employees, you know, you have nearly always the case. We have, you know, a delegation of representatives from an from a business who will say, right, there’s a shortlist of three buildings.

00:31:49:05 – 00:31:56:20
GUEST
Now, you guys go out and score it. You know, what is it the employees want? So yeah, the days of the CEO making a decision because it’s based on.

00:31:57:00 – 00:31:58:16
HOST
His own, his or her commute. Yeah.

00:31:58:18 – 00:32:09:11
GUEST
It’s five minutes from home. So that’s where we’re going to go now. It’s much more about the broader ecosystem and thinking about the longevity of the business based on the people.

00:32:09:13 – 00:32:32:12
HOST
Yeah, it’s a really interesting shift. How in terms of that journey, can you expand how you’ve kind of taken that journey further into kind of segmentation, product sizing, you’re offering further and yeah, I know you set up my own. That might be a good place to start in terms of that journey, maybe how your role kind of shifted and changed.

00:32:32:14 – 00:33:02:00
GUEST
Yeah. So, in my own is land, so it’s flex office business. So, in late 2018, we were looking at, you know, what is it we want to be doing now? Clearly we work with going through substantial growth at the time, as were many of the other players in the flex market. And, you know, landscape of business was thinking, well, do we want to just be doing long term leases and Cathay space on the conventional basis?

00:33:02:02 – 00:33:37:11
GUEST
Is the market only going to be focused on that type of space for the long term? And, you know, we tend to distrust you if you’re essentially looking at if we projects ourselves forward 5 or 10 years time, you know, if we just keep doing what we’re doing, are we still going to be around as a, as a business and I think it’s a really interesting process because we were thinking about, you know, coming back to that point here as a decision makers, yes, the C-suite is able to make the decision maker, but they’re much more heavily influenced by, for a broader cohort, who are much more interested in, you know, what’s my data

00:33:37:11 – 00:34:00:16
GUEST
experience? What’s the office offering for me? And clearly, Covid has accelerated some of these trends, which will probably come on to a bit. I think in terms of, you know, why did we go into flex when we started looking at different parts of the market and we were quite clear that co-working wasn’t really where we wanted to play, because it’s hugely labor intensive and doesn’t really deliver a lot of value.

00:34:00:18 – 00:34:30:19
GUEST
I think for certain players I can see it makes sense for them because it’s a stepping stone into something bigger. But, you know, we were typically dealing with 10,000 square foot plus probably 5000 square foot plus as a minimum. So say 50 person businesses or bigger. And when we started looking at the changing sort of macro business environment, and if you look at the average longevity of an S&P 500 business, it’s it’s move from 30 to 35 years in the 1970s.

00:34:30:21 – 00:34:56:19
GUEST
So about half of that, in 2010. So the business cycle is moving much faster. And therefore real estate needs to be more agile to meet those changing business needs. Now, the business he takes a 50 year lease, you know, may well not exist in 50 years time. Not true. That’s not the ambition of that business, but that’s the realities of how fast the world is changing through technology and, various other influencing factors.

00:34:56:21 – 00:35:27:14
GUEST
So we we looked at it and thought actually, you know, how do we segment the market? How do we then look at which parts of the market we may want to address? And what’s clear is that the SME side of it so know businesses, sub 250 people are actually a really substantial part of the economy. And looking at where the growth potential is of industry, it was clear that those smaller businesses actually keep growing, at pace and weren’t necessarily that.

00:35:27:14 – 00:35:52:14
GUEST
Then when you overlay the market side, they weren’t necessarily having the market solutions to meet their needs. So that’s why we created my I was looking at how can we address a part of the market where we thought there are businesses with interesting growth potential, who we can support? Commercially, there was an opportunity, you know, to drive higher income returns, because occupiers are willing to pay more for flexibility and for service.

00:35:52:16 – 00:36:16:16
GUEST
But also this could then support our bigger, sort of more mainstream part of, our portfolio being the long lat, traditional space. And so we thought actually we can start to curate. And that point about partnership is where we’re starting now from ten people to 150 person businesses within my own, and looking at how we can work with those businesses to support their growth in the future.

00:36:16:18 – 00:36:38:04
GUEST
Now, it doesn’t mean you have to pre-qualify to say we’re a growth industry with that X projection. We think we’ll be at this size by this time. But it was trying to look at, well, actually, how can we create something which, you know, is an ecosystem in its own right, but also has the ability to grow income returns over time and from a risk perspective for the portfolio?

00:36:38:05 – 00:37:02:16
GUEST
You know, we were happy to look at that and think, well, we can take a level of risk within the portfolio, which makes sense. So it’s not 100% of the portfolio. Surely if you have macro black swan events, you don’t want to have everything, you know in that basket of very short income. But we could look at it as part of a bigger picture portfolio, allocation within a sector and then secondary to that was looking at our existing customer base.

00:37:02:16 – 00:37:25:20
GUEST
And actually, what is it that needs, work going forward, and how is that changing? A lot of them are talking about how can we optimize our real estate portfolio, how is it that we can, land sectors, that business can support us to provide flex space for when we have acquired a new business or when we need some gray space, or when we need a project team or meeting rooms on demand.

00:37:25:22 – 00:37:37:13
GUEST
And so it is really fulfilling a dual purpose, both from a sort of new customer, an occupier perspective, but also from 17 existing customer base.

00:37:37:15 – 00:37:59:07
HOST
It’s a big shift in mindset, though, right, as you’ve kind of touched on and the risk as well, valuation, obviously, there’s been a lot of chatter in the press over the years about the methodology and how they can go about supporting it. But how do you get a major landlord like land set, you know, shifting, and getting their head around this kind of concept?

00:37:59:09 – 00:38:30:09
GUEST
Yeah. And I think, you know, it’s a really interesting point and certainly something that we, we very much focus on as part of the decision to to go into this now, to create my own, to go into that part of the industry. You know, coming back to my point about operational real estate, what was operational real estate and and now it’s a much more substantial part, of the, of the industry and it did require a shift because I think that level of an, a complacency and let’s face it, no one was talking about customer service.

00:38:30:09 – 00:38:57:08
GUEST
Certainly when I was, you know, joining the industry, customer service was unheard of. And and so it requires completely different mindsets. And, you know, we’re moving much more into the hospitality world. And I think that sounds a little bit overused. But now the reality is people are getting a choice of whether they stay in your building, in your space on an annual basis, or even a monthly basis based on the experience they have every day.

00:38:57:08 – 00:39:19:04
GUEST
So, you know, there was a big focus around creating a team culture and mindset, which was, you know, about incremental improvement and making sure we can create a great day for every individual who’s coming into my workspace. But I think that actually cascades across into all of our office properties. You know, it’s something we’re already doing, but it probably accelerated what the speed of transition.

00:39:19:06 – 00:39:53:10
GUEST
And now therefore, what is the what’s the pool of talent that we want in the in the in the company and how do we want to be positioning ourselves. Know right the way down to may the service partner teams that we use, you know, for FM within our buildings. And then clearly, I think the big shift is we’re moving from more of that transactional relationship into a truly operational relationship where, you know, it used to be a case of, well, in the lease, it says that your responsibility for the air condition on your floor, therefore will help.

00:39:53:10 – 00:40:13:14
GUEST
But there’s only so much we can do. It’s really able to you know, it’s the onus is on us to deliver that. Now that is equally the opportunity because now a lot of players are not able to fulfill that level of service, or have the expertise to deliver it and, you know, you touched on the hotel model, it is similar to the hotel somewhat.

00:40:13:14 – 00:40:42:05
GUEST
And we’ve looked at that. You know, how what what’s the position. And I think what’s the brand position of different hotel, models for example, now. And how is the consumer choosing that or not choosing that. And I think that’s where I think the office sector will probably move towards is much more certainly within that smaller scale flex space will be people will be sourcing cheese brands, as opposed to just choosing a location, the building, the.

00:40:42:06 – 00:41:03:14
HOST
Brand and experience and something they can relate to and an identity that they can buy into. So as well as Mayo, you’ve also got two other products as well. You’ve got customized and blank canvas, and you’ve obviously spoken about the segmentation of the occupier. What a yeah. Who’s buying customized and who’s buying blank canvas. Who they talk to that.

00:41:03:16 – 00:41:27:20
GUEST
Yeah. So I mean blank canvas is looking you know as part of the evolution of our office products. How do we actually move the terminology into something that occupies, understand I think we talk about cat eye shadow and cool. They’re all actually quite technical terms. And, you know, we we appreciated that whilst the agency world and experience their market players understand that actually if you go and speak to any end user, they think, what is Cat?

00:41:27:22 – 00:41:47:23
GUEST
I have no idea what he’s talking about. So Blank Canvas was trying to create that sort of connotation of it is a blank canvas. You can do what you want with it. I’m really that’s moved the onus across. So I’d say that’s not what we call our traditional offering. Ready. Yeah. Customized was almost a middle ground between my own blank canvas and the stepping stone into blank canvas.

00:41:48:00 – 00:42:06:05
GUEST
It’s customized. So essentially, it’s a fitted out product. So it’s delivering a solution where an occupier can move in day one, they can set up their business and they can operate. And what we offer for that is either the ability to add on managed services or to take it as it is with the fit out, and then run it yourselves.

00:42:06:07 – 00:42:35:02
GUEST
And so I think what we’ve moved towards is creating different solutions for different businesses, depending on where they are in their business cycle and whether they want to take a hands on approach their office, or whether actually they’re very much focused on their particular, business specialism. But I guess the distinction between myo and customizes myo is part of a shared, you know, community where you’ve got central amenities, where delivering front of house teams, you know, a customer experience team.

00:42:35:04 – 00:42:49:23
GUEST
Whereas with customers we don’t get involved in the staff side of it. So now the businesses themselves, which, have the right in front of house team, there, but the managed services can, can deal with all the firm side of managing that office. For them.

00:42:50:00 – 00:43:07:21
HOST
It’s a shift. Isn’t that away from being, a, a real estate property company to creating an operational business as well? How do you go about doing that? Just in terms of the point of managing risk as well, because that’s a completely different skill set. And running a property company.

00:43:07:23 – 00:43:26:05
GUEST
No, absolutely. So I think ultimately we’re looking at, you know, an up k prop k type model, you know, where the underlying real estate really sits in the prop K side. So the more traditional real estate offering, and the Up Co is that operational platform which is then delivering services. But I think the two do cross over as well.

00:43:26:06 – 00:43:49:09
GUEST
You know, even blank canvas customers, we’re looking at how we curate the places that we’re, we’re investing in and where we need it developing. So let’s take Victoria as an example. Now, there’s a huge amount of focus on how we curate that environments and how we get the right retail mix, the right FMB and leisure mix for not just the office occupiers, but for the wider community, for the residents, the tourists.

00:43:49:11 – 00:44:10:09
GUEST
But you know, who’s responsibility is it within that? Okay, prop K side, that’s where the two kind of blurred together. Because, you know, I think we see the optimum where you have a mix of office products and you can then deliver those different services. But within one building, you know, so in Victoria, one, two, three Victoria Street, we’ve got my eye, we’ve got customized milk, blank canvas all in the same building.

00:44:10:11 – 00:44:30:12
GUEST
And what we’re doing is giving customers a choice. So if you’re ten people starting out, you’re growing substantially. Now, there might be a point where they graduate or move out of Mayo into a customized offering and then moving to a blank canvas offering if they reach a certain scale or want to take more autonomy in their real estate, delivery.

00:44:30:14 – 00:45:03:03
GUEST
So we’re very much thinking about that ecosystem, in terms of how we set ourselves up. Now we have an integrated operations team. And I think we feel that’s really a point of difference because now we understand day to day, you know, our teams are on the ground. They’re front first at the coalface with our customers understanding how the buildings are operating and what the pain points might be, where we can improve service the right way through to having, our help desk for our customers, you know, who are lodging tickets with issues, integrated within our business as well.

00:45:03:03 – 00:45:16:02
GUEST
So, yeah, we’ve always had a hands on approach. And I think that’s where the scale of Landshark as a business is beneficial. And it’s a differentiator because we can really own that end to end journey and day to day relationship with the customer.

00:45:16:04 – 00:45:35:15
HOST
Where does where does the actual physical like leasing of the space and that journey in terms of kind of tenant or customer acquisition come in because you’ve been on the the other side of it, and I’m sure it is very transactional. How how do you go about trying to nurture those leads and then get that particular occupier customer into your building?

00:45:35:15 – 00:45:52:15
HOST
So I guess once you’ve got them in, you’ve then got hopefully the products to keep them sticky and retain them. And that’s that’s where you offset the risk, I suppose, compared to kind of the longer traditional lease piece. But it’s that that first bit and that marketing element. Can you just share a little bit of insight into that.

00:45:52:17 – 00:46:17:23
GUEST
Yeah. So I guess we look at that both at the, the asset level and also at the platform level for Landsat, you know, more broadly, and clearly we take a different approach depending on which product it is. So mayo layer is much more it’s much more tailored towards the, the broker market. You know, where our customer acquisition strategy is some direct online, some a lot of it will come through the broker platforms.

00:46:18:00 – 00:46:40:18
GUEST
And therefore we have a, you know, specific leasing team who are working in that segment of the markets. And then on the more traditional side, we’ve got our portfolio team, who are looking after the asset management of those assets and working with specific, you know, agents, both landlords, advisory agents and Senate wrap agents. So we’re covering all aspects of the market.

00:46:40:18 – 00:47:05:18
GUEST
And I think what’s interesting is looking at, again, how different occupiers are using different acquiring agents or brokers to fulfill different needs. And I think where the opportunity is potentially is, is having these two bit more joined up because they’re still quite distinct. But I think, you know, you can see, you know, even with a lot of the bigger players and the agency players, they’ve created specific flex broker models, and teams to fulfill that need.

00:47:05:20 – 00:47:26:24
GUEST
And if you look at, you know, corporate real estate sentiment surveys, I mean, the expectation is flexible become a bigger part of their overall portfolio. But, you know, it’s still going to probably be 20% is the average, proportion of their overall. So yeah, we’re very much looking at how we address all parts of that market, and how we tailor our approach to different customer need.

00:47:27:01 – 00:47:55:17
GUEST
But you know, in terms of customer acquisition, I think, you know, the point for us is around brand recognition. And to people recognize landmark as a brand or, you know, other other brands that stand out ahead of that and is decision making led by brand, or is it led by location and cost? And I think at the moment it’s still very much the latter, as opposed to maybe thinking about who I want to work with, that particular, owner or landlord or operator.

00:47:55:19 – 00:48:20:23
GUEST
But we have seen some shifts around that. So we’ve been working with some of our existing customers, and they’re working on real estate solutions specifically for them. Which, you know, could be very much targeted on ESG, for example. So sustainability is, you know, a huge challenge for the industry. But, you know, for us as a, market participant and Nasdaq as a business now, we have identified our transition plan to net zero.

00:48:21:03 – 00:48:44:23
GUEST
And by 2040, we are the first listed company to have a science based target in 2016. And, you know, we’re making great headway on that, but it’s then the rest of the industry now, all of us working together, to make inroads into that. And now as an industry really states 40% of global carbon emissions. So there’s a huge issue and a huge challenge that we all face.

00:48:45:00 – 00:49:05:02
GUEST
We need to play our part in that. But equally, you know, customers and occupiers of wanting to make more of a difference themselves. And interestingly, when you speak to the decision makers, it’s led by the talents. Again, this comes back to the same theme. But the talent here are the graduates. They’re going to be recruiting, who are much more discerning about what’s the quality of their environment.

00:49:05:04 – 00:49:24:01
GUEST
What’s your name as an employer, and what’s your approach on recycling and what’s your impact on the environment? Are you in a net zero carbon building? These are the types of things that are going to become more and more important for employees going forward. And graduates coming out, looking at which employer they may choose to work.

00:49:24:03 – 00:49:45:20
HOST
I guess you touched on earlier, Or maybe you didn’t. Maybe I made this up completely. But, you know, I always think of the example to say the big four. You know, if you go and join one of the big four, how? Yes, you can. You can distinguish they might have stories, stronger teams or particular sector specialists, but the the office is all because they don’t sell a physical product.

00:49:45:20 – 00:50:02:23
HOST
The offices almost representation of their their wider culture. And I guess what you’re trying to the point you’re trying to make is, or the point you’re making very eloquently, is having that best in class office, whatever that might look like, that is representative of that brand and culture is absolutely paramount for the success of that business moving forward.

00:50:03:00 – 00:50:34:01
GUEST
Absolutely. No, you’re absolutely right. And I think, you know, that’s the point, is that they really estate is a representation of the brands. But, you know, I think what’s fascinating is when it comes to decision making, there’s all kinds of different charts and metrics now. And, you know, when we’re thinking about new developments or we’re thinking about acquiring assets now, this is the criteria of what you might need to consider, of what makes a building successful and therefore will create an investment value which will deliver the right return.

00:50:34:03 – 00:50:52:21
GUEST
It’s becoming more and more complicated and more and more challenging as a matrix to understand they because it used to simply be a case of location. Now location will I think will always be hugely important, but there’s so much more to it now. So you know, what is the leasing pattern. What are the transport links link back to location.

00:50:52:21 – 00:51:16:19
GUEST
But then it links into what are the amenity. So how much amenity is there surrounding a particular asset. You know, and what’s the breadth of choice. So if you know more junior members of team you have less disposable income, want to go and grab lunch. What are the options for them through to what is the fine dining option on my doorstep, and how far do I have to go to my clients want to come to the office?

00:51:16:19 – 00:51:37:24
GUEST
They’re impressed when they get there, but I think one of the shifts that we’re seeing is, you know, the purpose of the office and what it actually is fulfill. And clearly there’s lots of focus around earning the commute. And there’s this carrot and stick dynamic between employer and employee. I think having shifted dramatically one way to the employee, it looks like it’s shifting slightly more back towards the employer.

00:51:38:01 – 00:51:51:01
GUEST
But there’s no doubt that real estate and offices have to work a lot harder than they used to to earn the commute and to make people feel like they want to be part of, you know, a business and want to be their day to day.

00:51:51:03 – 00:52:20:00
HOST
Lunch is so close to 2 billion worth of office, real estate and diversified diversified away from your big holdings in the city. Can you just expand further just in terms of like the locations and the submarkets and maybe the move away from, particular regions or areas where you maybe classify, insurance is an obvious one, and it doesn’t look like they’re going anywhere else but the creative or tech or, yeah.

00:52:20:00 – 00:52:25:12
HOST
Are the other, other sectors in terms of maybe where they’re positioning themselves within London as a as an ecosystem?

00:52:25:14 – 00:52:41:08
GUEST
Yeah. I mean, I think in terms of our investment strategy, you know, we’re a long term investor in offices, and very much believe in that, despite the headwinds we’re seeing in the industry at the moment, in the sector, at the moment. But I think, you know, we’re very much focused on where is it we can actually add value.

00:52:41:10 – 00:53:09:09
GUEST
Where in some of the industries where we saw buildings, they’ve tended to be single, less assets. So 21 Moorfields, for example, one is true square. So more recently now they’re single, less assets where ultimately, our ability to drive additional value is quite constrained. And the return that will be, receiving for holding those assets long term is not going to be the best use of our capital going forward.

00:53:09:11 – 00:53:32:13
GUEST
You know, we’re targeting returns and we’re able to take a bit more risk than that. So we’re looking at more development activities or opportunities where there’s more asset management. Through multi lens assets, for example, through clusters and estates where we own multiple buildings and can move occupiers between different spaces to drive. You know, rents and performance of those assets.

00:53:32:15 – 00:53:53:00
GUEST
If it’s single left for us now for DBX for example with 21, what they really wanted from land as a partner was delivering a UK key which fulfilled their brief. They didn’t want us to operate the building. Its necessarily so. Essentially that means it they have control of the whole building. They operate it, they have the staff. There’s no service charge.

00:53:53:00 – 00:54:15:10
GUEST
They manage it themselves. So, you know, for us actually they we’re in a fortunate position to be able to deliver a fantastic building for them. But then our ability to add a new value for the next 25 years is very much constrained. So now we made the call that it was right to, to exit that, investment and then redeploy that capital into new opportunities.

00:54:15:12 – 00:54:37:11
GUEST
Some of that will be looking at the growth of my meio, some of that will be looking at, you know, other areas of the UK as well. So through the acquisition of you and I, there’s a focus on mixed use urban regeneration across the UK, and a number of big cities. So for example, in Manchester, you know, we bought 75% of Media City, which is where the BBC have their studios.

00:54:37:13 – 00:54:59:08
GUEST
And there’s a whole mixed use campus there. And then it may feel the 24 acre development site next to Manchester Piccadilly station, you know, there’s a hugely exciting, 1.5 million square foot mixed use masterplan where we are looking at bringing forward the first two office buildings, and starting on site shortly. So, you know, that’s just examples of where we’re looking at moving outside of.

00:54:59:08 – 00:55:19:08
GUEST
I guess, what’s been the traditional main safe landscape of London focused on the office side. We’re now looking at where we can actually diversify into, regional markets as well. And then clearly we’ll be looking at other sectors, outside of just offices. So if we’re looking at that at the moment, there’s lots of talk about life sciences.

00:55:19:08 – 00:55:44:05
GUEST
There’s talk about creative industries, innovation hubs, you know, there’s lots of different buzzwords, but actually, you know, I think there’s some interesting, different dynamics at play around sort of central government support for certain growth sectors. I’d say, you know, the challenges at the moment, the UK is not necessarily known for, for a particular specialism, and maybe the government’s not putting its money where its mouth is in the same way that, say, the US all.

00:55:44:07 – 00:55:52:06
GUEST
But I think there’s a huge amount of opportunity, and what we’re looking at is how we can adjust our approach to, to meet those changing needs.

00:55:52:08 – 00:56:11:20
HOST
Told me about why use the term workplace rather than office? And I guess if we rewind the clock further, you know, business space, you know, industrial and offices, you know, I don’t I haven’t heard the term business space standard around for a long time. He just talked about that evolution. And like what workplace or workspace sorry means means to you.

00:56:11:22 – 00:56:37:08
GUEST
Yeah. Yeah. So workplaces really like thinking that the office can no longer be the connotation of the office. And I think if you, if you Google 1980s office, you just get this picture of seas, of a sea of desks, you know, in cubicles or certainly in the US, you know, cubicles, which were pretty soulless. And I think where we’re trying to move from is the term office has relatively negative connotations at times.

00:56:37:10 – 00:56:59:13
GUEST
But also make workplaces addressing the fact that there could be creative studio space, it could be live science labs, it could be, you know, all kinds of different uses where it is B2B as opposed to just office space, which is often, you know, just standardized office space. And I think post-Covid is probably also a case of offices are not particularly sexy term.

00:56:59:13 – 00:57:20:18
GUEST
I think if you say to someone, you know, a friend, what’s your view on the office? They will have quite diversified views on the office depending on where they work, who they work for, where they can use like the commute or don’t like the commute. You know, I think there’s some challenges around that as a term because it’s not particularly, favorable to some people.

00:57:20:20 – 00:57:42:22
GUEST
And I think even if we again, come back to the customer point, most of them have workplace experience teams now where they’re looking at actually, what is the employee value proposition, i.e. how are they supporting their teams to be productive? And yes, there is an office as part of that, but there’s a whole host of different spaces where they’re enabling that seems to work.

00:57:42:24 – 00:57:52:00
GUEST
So that’s part of the shift, and I guess it’s giving us breath to look at those different industries and make sure that we’ve got the ability to scale in different growth areas.

00:57:52:02 – 00:58:10:20
HOST
You touched on earlier in our conversation, like the minefield around building certification, how do you how do you see that? You know, do you do you put particular certificates, against particular buildings or do you kind of have a house view in terms of which ones you want to badge your name against? How do you navigate that?

00:58:10:22 – 00:58:31:13
GUEST
Yeah, it’s challenging in that there’s every day there’s a new certification that comes out. It’s got to come back to what’s adding value and what’s not. And I think, you know, it’s not a badge, it’s a statutory obligation. But EPC is an example, you know, is a, a government requirement and a measure of the energy performance of a building.

00:58:31:15 – 00:58:56:03
GUEST
But even that in its own right, has its challenges around how it’s actually measured. It lasts for ten years or something that’s measured. It’s nine and a half years ago, might have an API, CB, but under the new criteria it would probably be a D or worse. So with every single one, there are nuances to it. But I think where we’re looking at it is what adds value both to the customer and to the investment value of an asset or development.

00:58:56:05 – 00:59:31:11
GUEST
So as an example, with the well portfolio, so the world building accreditation, we are actually, adopting that as part of our wider portfolio strategy. And really that’s focused on the indoor environmental, air quality. And so ten factors basically that will influence the productivity of individuals, say access to light, access to F and B. You know, what the water quality is if the, the building, and there’s a rigorous testing process for all of those now the challenges that comes at a cost and it, you know, requires resource.

00:59:31:11 – 00:59:49:15
GUEST
So is that the best thing for us to be doing? Does it stand us apart from others? We believe it does. And we believe that those factors are going to be increasingly important. But what is it that actually the office is trying to fulfill? It’s trying to create a productive and flexible environment for employees, but then you’ve got base built accreditations as well.

00:59:49:15 – 01:00:10:16
GUEST
So, you know, there’s clearly, if you’re looking at internal fit out, there’s other measures and you’ve got wider scale around connectivity, but I think you have to tailor your approach depending on the sophistication of your end user. You know, for my age, we’re we’re doing well. Accreditations of the fit out as well as the base build.

01:00:10:18 – 01:00:32:12
GUEST
And we think that business owners and decision makers will start to make decisions more influence around, oh, my team actually productive when they come in. What’s the CAC levels in meeting rooms? What’s the ability to influence temperature? These factors are really important. And if leases are getting shorter, you have to make sure you’re delivering a great experience.

01:00:32:14 – 01:00:37:05
GUEST
And so we have to measure that. It’s you know, that’s absolutely critical to the performance of the assets going forward.

01:00:37:11 – 01:00:58:03
HOST
Like it’s the astonishing article that came out this morning in react news about, grade-A office space. And and obviously the occasional publication, whatever it is, of the office market, you’ve now got like super prime offices and then great day, you know, book, but great days, you know, 60 to 75% of office space can get bandied around quite a lot.

01:00:58:05 – 01:01:27:20
GUEST
Yeah. I mean, definitions are a challenge and I would say jargon as well as a challenge intensive. We we all talk in a different language. If anyone outside the industry comes in, they think, what are you talking about a velocity? But I think, you know, the proof will be in the pudding insofar as which assets perform and which ones are going to be, you know, becoming more challenged and ultimately may become stranded assets, both from the environmental standpoint but also from a, you know, occupiers and customers will fight with their feet.

01:01:27:22 – 01:01:50:17
GUEST
You know, if you’re not delivering good service at these events, it’s much more challenging now, a big part for us in terms of how we measure the success of our buildings and our teams, is looking at what our retention rate is. So, you know, all our customers will need to stay with Landshark. Oh, they wanted to stay in our buildings, so they want to be choosing a building that we’re developing as opposed to to going somewhere else.

01:01:50:19 – 01:02:18:18
GUEST
You know, within my team we have now an insight and customer experience. Manager, he’s focused specifically on customer poll surveys and looking at what is it we’re doing. Well, one of the things we’re doing less well, actually starting to capture NPS scores, net promoter scores. Now we’ve got to change the mindset. And we’re still very much taking strides on that and making sure we’re then taking action off the back of that feedback.

01:02:18:18 – 01:02:29:02
GUEST
So they’ve very much focused around continuous improvement. How to deliver service is quite a different approach to to where we were a decade ago.

01:02:29:04 – 01:02:47:05
HOST
So Orleans we drove to a close. A question that I ask everyone who comes on the podcast is, if I was to give you 500 million pounds worth of equity, who are the people? What property? In which place would you look to deploy that capital? The kind of the twist or the plot twist, I guess, is you can’t have your existing team and it’s got to be outside of offices.

01:02:47:05 – 01:02:51:09
HOST
So where where would you look to deploy that capital?

01:02:51:11 – 01:03:24:08
GUEST
That’s a that’s a tough one. Yeah. I think ultimately operational real estate I think is really interesting. And clearly that’s a broad segment, but where there’s, a recognition that customers are willing to pay more for shorter leases or commitments. There is a really interesting income opportunity. And I think if you look at the dynamic of, say, student housing as a sector and how that’s evolved, you know, or, or rather sectors which are operationally focused, I think senior living is going to be a really interesting part of it.

01:03:24:10 – 01:03:46:20
GUEST
There’s no doubt the residential markets will be interesting depending upon government regulation and tax. But I think those sectors are very interesting. And I guess the question is also going to be, you know, retail at the moment, resale yields that look quite attractive. Now you’ve got to pick your winners and you’ve got to make sure you’re, you’re choosing the right locations and the right assets.

01:03:46:20 – 01:04:00:13
GUEST
But I think with the right operational platform, you know, I think there’s a real opportunity in retail where yields can be 10% plus, and if rental levels have got to a sustainable level, then then suddenly there’s growth potential there as well.

01:04:00:15 – 01:04:09:13
HOST
In terms of the place we’re talking UK, we can cast a net wider. Are we going to be quite niche in terms of the geographical area that we can be focusing on?

01:04:09:15 – 01:04:27:09
GUEST
I feel I became way outside my specialism to say other markets. But you know, I think the UK is a really interesting has got a really interesting dynamic. And certainly when you look at, say, senior living, you know, we’ve got an aging population, we’ve got to address that as a housing shortage. We’ve got to see, you know, an aging population.

01:04:27:09 – 01:04:52:18
GUEST
Those factors together mean that, you know, that that segment of the industry has got growth potential. I’d expect. But I guess, you know, the challenge around that will still come back to it is very operational. How do you have the right people? What’s the operating model of the operator’s actually, you know, able to be solvent and deliver a, you know, a great, stable platform for an investor?

01:04:52:20 – 01:04:59:14
GUEST
I think there’s a whole host of issues around those nascent, submarkets and subsectors within the industry.

01:04:59:16 – 01:05:20:14
HOST
Well, Ollie, thank you so much for joining me on the podcast today. I certainly learned, a tremendous amount about, the office market. And I know I’ve got a lot more questions that I could ask you. And I guess we could just chew and ruminate and go on for a long time. I’m excited to see, you and the team at Lexicon Stew in terms of the products that you continue to build and how you evolve and stay ahead of the curve.

01:05:20:16 – 01:05:22:24
HOST
But yeah, let’s go next to this today.

01:05:23:01 – 01:05:24:19
GUEST
I’m smack.

01:05:24:21 – 01:05:52:06
HOST
Thanks for listening to this episode of the People Property Pledge podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of guests we should get on the podcast or areas of the market we should explore further so do drop me a message.

01:05:52:08 – 01:06:15:19
HOST
The People Property Claims podcast is powered by Rob for the team recruit, experience, talent for investors, owners, developers and operators. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website WW dot Rock for.com where you can find a wealth of research to it, such.

01:06:15:21 – 01:06:19:02
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:00:00 – 00:00:13:08
GUEST
I remember I was on the trading floor and I asked, you know, I like I said, you know, for the first day on the trading day, I’m like, oh, what do you do? What do you do with your own money? What I’m asking to give. And it’s a catalyst. Other of the middle money index, I think index is the best thing.

00:00:13:08 – 00:00:48:01
GUEST
If you if you don’t use a specialty, skill to do what you do best, which for me is not a salesperson that is investment in an index safe. If you look again, me, along with all people who started the businesses like on this and on this and exotically, you know, he signed his empire with a small loan from his father of $1 million and people say, if you have put that million dollars on the S&P 500, you’d be wealthy and way wealthy today that nobody has.

00:00:48:03 – 00:01:17:17
HOST
Welcome to the People Property Place podcast. Today we’re joined by Carolus at Dulles International Investments, executive director at WPP. Carey listed on the New York Stock Exchange, W.P. Carey is one of the largest diversified net lease rates, specializing in the acquisition of operationally critical single tenant properties in North America and Europe. Carolus works in banking and has held roles at UBS and Jefferies, before moving to Carey in 2015.

00:01:17:19 – 00:01:30:03
HOST
He has responsibility for sale and leaseback build, swoop finance and net lease acquisitions across Europe. Carriers on the euro. Listen to the podcast yourself. But it gives me great pleasure to welcome you on today, and thanks so much for coming to our podcast studio Nomad.

00:01:30:03 – 00:01:35:07
GUEST
Thank you so much. Very, very nice to be here. I appreciate, having its opportunity to come here and share my thoughts. I appreciate.

00:01:35:07 – 00:01:52:03
HOST
That. Not at all. Well, we’ll get on to WB Carey and your views on the market. And some of the debunk, some of the technical terminology that comes with kind of net lease investment. But a place I always like to start these conversations is how did you get into to real estate. And where did that factor in terms of your your psyche?

00:01:52:05 – 00:02:11:07
GUEST
No, absolutely. So I, like you said, a big fan of your podcast, listened to quite a few episodes and it sounds like the common theme or common trend is people kind of stumble on real estate and no one really is planning from the high school years to be a real estate investor. So similar to me. Finish high school went to start in UK, originally from Lithuania.

00:02:11:07 – 00:02:32:11
GUEST
I went international school back home and decided in UK that a business degree like I thought, every young teen wants to do a business degree. Do my business related internships at UBS investment Bank on the first one was after 15 uni and the second one was after third year in uni. So the first one of 2007, when the market was still sort of in a crazy territory just before the crash.

00:02:32:11 – 00:02:47:16
GUEST
So I was like was suspense in the year it was, everyone was so excited. And the second edition was 2009. Half of my previous team were gone, half of the floor was empty. It’s quite depressing. I thought, you know what, I don’t want to do finance the want to do banking. It’s horrible what it does to people’s lives.

00:02:47:16 – 00:03:07:08
GUEST
Half my colleagues were gone and like not doing too well. And the whole column was not doing so well. So I was like a bit scary place. I’m like, okay, banking no more for me. And at that point I made a decision of what I was really about because I was always, as a typical business, a student, you either kind of want to do investment banking, I want to do a strategy consultancy, and I, you know, what I want to do strategy consultant.

00:03:07:08 – 00:03:28:15
GUEST
And I’ve spent my final year in uni really taking all the, you know, the big strategy consultancy of current firms. You know, you know, the McKinsey’s the banks to the likes of the world and eventually the what I learned is that they pretty much only hire from the intern pool. And since I didn’t have an internship with these guys to get a graduate job, there wasn’t possible.

00:03:28:17 – 00:03:48:04
GUEST
And I in my family also did exchange in Hong Kong, where somehow I’m not a native English speaking as a second language. I got offered a job to teach English in East China Normal University. Whatever that means. However, that happened with okay, fine, you know what I’m going to do? Like a gap year, teach English and kind of refocus what I’m gonna do with my career.

00:03:48:06 – 00:04:02:01
GUEST
And, I was back home chilling for the summer, getting ready to go to China and have some fun. And, I was reached out, by a, agent for a job in Jaffrey spy market was job. And I was like, I don’t.

00:04:02:01 – 00:04:03:00
HOST
Know, a market risk.

00:04:03:00 – 00:04:15:06
GUEST
A market whose job it in the investment banking side. So it’s job where you sit on the trading floor, but it’s more the technical side rather than just you, not on the business, but you’re on the supervision side of the business, you supervising others.

00:04:15:06 – 00:04:17:01
HOST
And before you were doing what at UBS.

00:04:17:04 – 00:04:42:08
GUEST
UBS, the first integer was quantitative risk control, and the second one was credit risk. So first I was like I had no clue what I was doing or what the department was doing. I was at a such a stage of my life that it was way above my understanding of the banks. It was very, very quantitative. But anyway, I thought, you know, what a grown up person would do is, of course you have to do the job rather than go and have fun in China and do the exchange and not exchange the teaching job.

00:04:42:14 – 00:05:00:06
GUEST
So eventually the interviews got offered the job. And the reason I took the job is because the risk team sits on the trading floor in Jeffries, because Jeffries is a relatively a comparatively small office in London compared to other big banks. I like to know that the Barclays, the JP Morgan, some of the like, but typically there is the pharmacies on a different floor side.

00:05:00:06 – 00:05:19:15
GUEST
Okay. I think this was job of my, kind of really rather boring training. And I did that and took me a couple of years to essentially make the move. I was, you know, trying to, network with all the traders on the floor and the message I can make getting from all my friends. And I was like, it’s impossible.

00:05:19:15 – 00:05:24:03
GUEST
No one ever moves from sort of operating side of the business into front side of the business, because.

00:05:24:03 – 00:05:31:14
HOST
Your mindset was what you didn’t want to get into banking. You didn’t enjoy the two internships. You had an opportunity to get back into banking, but within a slightly different guy.

00:05:31:14 – 00:05:51:02
GUEST
Yeah, no. So the days when I thought, I don’t want to do banking, I want to do consulting, I couldn’t get a job and consulting because they only hire from intern pool. And my interns were in banking, internships in banking. So, you know, I was offered this the gap year. Like the gap year that, the the teaching job digital position in China.

00:05:51:04 – 00:06:06:03
GUEST
Okay. That’s was kind of refocused my career. But then the when it came to for a job in banking, I thought, what a reasonable grown up man would do. Kind of. You don’t take a holiday in China for a year. You take a reasonable job at a salary. You don’t want to sit on your parent’s bank account, so they’re fine.

00:06:06:03 – 00:06:12:11
GUEST
I’ll take this job as the consulting, of course, will work out. And then the teaching job was more of a fun, fun gig.

00:06:12:11 – 00:06:29:05
HOST
But you took the job in the banking? Yeah, they didn’t want to do it, but you sat in the on the trading floor doing risk. Yeah. Did you know you didn’t want to do risk? And is that why you started networking around and trying to trying to find out other parts of the bank and a seat that actually might sit, you know, a little bit better.

00:06:29:07 – 00:06:48:00
GUEST
So I always want to I got my, my, my parents, my my father is a businessman, entrepreneur. My mother works in the Ministry of Finance back home. So I always kind of had the idea I want to be the decision maker. I want to be the I want to be part of the business. And in banking, if you are in the risk team, it’s vastly important job.

00:06:48:06 – 00:07:11:11
GUEST
But you don’t make a business decision. You’re not a profit center. And I thought if I’m whatever I’m doing, I want to be the profits and I want to be the one making profit for the company. I want to be the business decision maker. And when I join the risk team, you see that, you know, all the alpha males, all the all the all the successful guys around you, and you want to be like that guy, you know, you’re 21, 21 years old and you see all the chatter kind of it’s inspiring.

00:07:11:11 – 00:07:24:18
GUEST
And you become aspiring to that, to looking up to them. And the, half of the thinking was fine. I want to be the decision maker, and I want to get that job because of that. But the other thing, it was just being a young guy looking up to a bigger, successful people and wanting to be like them and copying them.

00:07:24:20 – 00:07:53:07
GUEST
And I remember I, I was sitting not too far from the guy who was having effect with the sales and trading, and I remember he was like, not like God. And he was right on the floor. It’s like almost like a light on the follow seem like, you know, that personal decision, like really looking up to him and like someone that you kind of have a chat with because he’s not he’s not approachable was like, you would be too shy, you know, he’s too senior 2% in the in the big investment banks like well I remember knocked on his door and I said hi.

00:07:53:07 – 00:08:08:22
GUEST
You know, you have a second to talk. I said, what’s up? I said, I’d like to work for you. It is all it’s very, very brave of you to come to my office like that. And just like the the straight face, I’m like, oh my God, I’m going to be fired. This is the last day of my job.

00:08:08:24 – 00:08:24:20
GUEST
And it’s like, well, I really like that. Come in, let’s have a have a seat in the store. And I sat in his office. I had like the biggest glass office in the whole floor, like all they call this kind of see that I’m in different teams because a guy’s office, you’re having a conversation, they’re all like, kind of peeking out, looking around.

00:08:24:22 – 00:08:39:10
GUEST
But I told him what I like, what I want. I was very direct. He like that I’m being direct and said, okay, you know, I like what I hear. Let’s, let’s, let’s keep talking. And eventually they didn’t have an opening at that time. But within six months, there was another junior guy who quit and they gave him his job.

00:08:39:11 – 00:08:40:22
GUEST
Like, yeah, yeah, of course.

00:08:40:22 – 00:08:43:22
HOST
So what? So what was that seat that you so you were in restore.

00:08:43:22 – 00:08:47:23
GUEST
Was in risk and I was offered the job as equity derivatives, junior trader.

00:08:48:00 – 00:08:49:24
HOST
And that is a job. Let’s see.

00:08:50:00 – 00:09:09:01
GUEST
I still doesn’t yet. Yeah. To be a junior trader. So it was a desk job for people, a senior trader. I would have been the junior trader and two sales guys. I was like, wow. And to be a trader, we have to pass exams. You have financial regulation, securities, derivatives. So for a period of a month or two, I did my risk job.

00:09:09:03 – 00:09:25:06
GUEST
I studied for the exams and also in the afternoons I would come and work at his desk as well, help him with all the stuff. And also learning was all there to assess. It’s mega complex stuff. I would say if anything close to rocket science, I think derivatives is as close as it gets. A rocket science. And so I was really enjoyable.

00:09:25:06 – 00:09:49:01
GUEST
What I would say in reality that job, you know, my, my pay rise essentially was me getting a job, no pay rise. So you still had no salary. And I said desk as a business, essentially, that business was set up more, to facilitate, sort of services becoming an all all service investment bank. For me. There were clients were trading cash equities and they want to trade derivatives.

00:09:49:06 – 00:10:14:24
GUEST
We have to provide that. But we were not set up as a desk, at least at the time, to to for massive growth. And having not seen that massive growth and having not seen, significant increase in my sort of reward versus the stress you endure, I started looking elsewhere. And I always had, you know, even in high school, real estate was in the back of my mind because I wanted to study architecture, but I never did any drawing classes.

00:10:14:24 – 00:10:32:01
GUEST
So that kind of door was shut from the early on. But my my father, like I said, he’s a businessman. He’s a sort of a one man band real estate investor. My brother at the time was at Cerberus, doing real estate as well. And the big, American property, the firm. So always kind of wanted to do that.

00:10:32:01 – 00:10:54:18
GUEST
And the real estate always attracted me from the childhood and just in general and an asset class that you can actually touch compared to derivatives, where you trade an option on a chance to buy something in the future or something like that. So that attracted me, but it was very, very hard to break into sort of the real estate buy side firms, because they would typically hire from investment banking, M&A guys who have years of experience and modeling cash flows.

00:10:54:18 – 00:11:11:20
GUEST
I remember the typical response I would have when I try to have a meeting with someone is like, oh, you need genuine cash flow modeling skills. And I’m like, I can model like show some show. I can do some cash flow model, no, no, no cash. Unless, you know, if we hire people with at least four years of cash flow modeling and it was very, very difficult to break that boundary.

00:11:11:22 – 00:11:25:22
GUEST
And then through, another, another agent, another headhunter who was headhunting for, a foreign investor, many positions. I said, look, I’m not interested in investing in acquisitions. I’m trying to move in to buy side.

00:11:25:24 – 00:11:42:18
HOST
By side with real estate. So I thought, well, I was going to interject and say, as you work so hard in order to get into banking, the door was closed to kind of pivot. Yeah. So the pigeon, you closed that and then you went back into banking. Yeah. You did like a risk piece and you managed to like hustle your way through to getting you like your dream job.

00:11:42:18 – 00:11:47:15
HOST
Yeah. Which you actually realize you didn’t live. Yeah, but you did that. But you did that for a couple of years, right?

00:11:47:15 – 00:11:48:10
GUEST
Yeah.

00:11:48:12 – 00:11:52:16
HOST
Yeah. And so you went to know quite a lot of scrutiny and just to get that.

00:11:52:16 – 00:12:08:06
GUEST
So the story of where I was, it’s not been easy because you kind of think what you want, then you don’t get what you want. Get something else. The thing I want something else. So let’s say I wanted to trading you work your bum off to get into trade. Did you get it? Anything. Okay. What? I thought my dream job was smart.

00:12:08:08 – 00:12:27:09
GUEST
Smart? It. You get it? And you really? It’s so tough mentally to when you worked so hard. It was really, really hard work of networking and just, you know, learning stuff to understand what to doing to get into derivatives desk and then realizing it’s not something that’s, you know, something that you not enjoying it. So mentally you have to be very strong to say, okay, fine, it’s not going to break me.

00:12:27:09 – 00:12:33:21
GUEST
I’m going to try and do something else. And that’s when I tried to build it into real estate. And then again, another wall again. Very hard to break into.

00:12:34:00 – 00:12:53:14
HOST
Before we come on to that, did you did you have an advisor or a mentor, you know, outside of family or what have you guys who who advise on this particular route, or is it, you know, did you kind of just like look and study and think, oh, that that guy or girl is doing an interesting job or they’re driving a particular car or they want a particular lifestyle?

00:12:53:14 – 00:13:09:02
HOST
Maybe that’s what I’m aspiring to be. And I think if I can get into that seat and learn from them, I’ll be able to get there. Or is it more, we give more considered and more like these are the skills that I need to get based on a long term goal. Then you reverse engineered.

00:13:09:08 – 00:13:29:23
GUEST
So both in reality, I had definitely had mentors and advisors. Because I’m a social creature, I like looking to people, and I would network with every member of the trading floor. And some of them, you get along better than others, and some of them took me into the wing and would give me advice how to approach, how to how to interview, how to ask for a job, how to network.

00:13:30:00 – 00:13:46:03
GUEST
And I had two particular people who were really looking after me and taking me out of there under the wing. And some of the advice to go through example, you go and you network and you meet someone and you see anyone you met, even though they don’t help you with the course that you want. Always ask, can you introduce me to the three people you think would be most valuable for me?

00:13:46:05 – 00:13:59:14
GUEST
And then the connection becomes three connections and another connection becomes another free connection and multiplies how to grow the network. So definitely got a lot of advice. And mentoring was a big part in my early career, and I tried to do the same where I’m now in my stage of life.

00:13:59:16 – 00:14:22:15
HOST
So before you moved into real estate? Yeah. Looking back now at that time, what what would you say you kind of your core skills were what was the, the stuff, the value of the, you know, because you touched on the cash flow modeling piece, it wasn’t necessarily right. Yeah. What was it just like drive a lot of, you know, self-belief and determination.

00:14:22:17 – 00:14:25:17
HOST
What was it like? What what were the kind of the key things you think you had at that time in.

00:14:25:23 – 00:14:43:15
GUEST
I would say persistence, acceptance of stress and thick skin and just being proactive, being proactive, never to give up. Keep trying, keep trying, keep doing. And do I have a maker? You know, I believe believer.

00:14:43:17 – 00:14:44:16
HOST
And so where.

00:14:44:18 – 00:14:46:07
GUEST
If you know that I’m sure that answers the question.

00:14:46:08 – 00:14:59:04
HOST
Yeah. No it does. I’m just trying to understand in terms of like the value that you thought you could offer in the next role. Looking back now, knowing what you know now about real estate and the skills required to be successful in real estate, going back to that time when you said it was like a.

00:14:59:10 – 00:15:12:17
GUEST
Being commercial, I guess being commercial is thinking how to turn a profit, how you know how to make money. Not that the necessary agencies are regularly like seeking to create a profit for the company, but for the desk it for whatever it is.

00:15:12:19 – 00:15:15:20
HOST
So just commercial. Commercial? No an awareness.

00:15:15:22 – 00:15:17:22
GUEST
Because I mean, real estate is not a rocket science data.

00:15:17:22 – 00:15:18:08
HOST
Structure.

00:15:18:14 – 00:15:35:04
GUEST
And I joined with my company. I remember I cannot tell you more how I managed to become the John Kerry when I remember, and I will carry on that John had a and still have very smart people and great mentors, and they taught me a lot. But I remember first day I asked my boss, you know, my background is not real estate.

00:15:35:04 – 00:15:52:17
GUEST
Do I need to go into real estate course, maybe read some real estate related book? Or did you have a you kidding? It’s not a rocket science. Select on the job. And that’s pretty much it. Real estate all the skills you need. If you have done investment banking for, you know, a couple of years and you have your technical skills and running Excel and you know, your math, it’s fine.

00:15:52:17 – 00:15:54:16
GUEST
The math was all this was my my kick.

00:15:54:18 – 00:16:00:11
HOST
So you’re strong on that side. Yeah. So you can always fall back on that and and run a spreadsheet works for 500%.

00:16:00:15 – 00:16:17:01
GUEST
Yeah I mean if you, if you did, you know, invest in making and trading especially or math and Excel I remember when I joined that would be Kerry was said first thing you do, you know, build a model from scratch. I remember I spent a couple of these build the model, I put some VBA automation everything, and I was like, no automation.

00:16:17:01 – 00:16:30:01
GUEST
We don’t need any of the air. And our models keep it simple. So I think in my skillset at the time was, more more than what you need in real estate in terms of, you know, building trading models. It’s a bit more complex than building a cashflow model.

00:16:30:03 – 00:16:54:09
HOST
So you got to say, like, actually, I don’t want to be an equity derivatives trader anymore. I want to get into real estate. Yeah. Why did you want to get into real estate? Was this kind of like a another Carroll. It’s great idea of like getting to banking and then consulting and then it were you kind of so you know you you were worldly wise enough and you took your time to kind of study and actually realize, yeah, actually you’ve got to self awareness of your skills and the sector.

00:16:54:09 – 00:16:55:14
HOST
And actually that is where you.

00:16:55:20 – 00:17:14:05
GUEST
I would be lying if I told you I would only have considered a real estate job. My thinking was, I want to go into by side something that my mentor said, a couple other guys, one that one, specifically one other trader on another desk. So tell us if you have a chance to move, to buy side, move to buy side.

00:17:14:05 – 00:17:17:08
GUEST
Let’s not forget the sales and trading and this whole South side thing.

00:17:17:10 – 00:17:18:22
HOST
Why is that?

00:17:18:24 – 00:17:25:04
GUEST
That’s the future. Because sales and trading, especially trading, being impersonal traders become extinct because of all the automation.

00:17:25:06 – 00:17:27:22
HOST
And so if you can move to the buy side and be of the decision.

00:17:27:22 – 00:17:37:22
GUEST
In the end, because you can’t you can’t automate an investment officer’s job. No. Deciding what to buy, where to buy it, private equity, buying a business or being a real estate, private equity where you’re buying an asset.

00:17:37:24 – 00:17:44:18
HOST
Yeah, I guess I know automation and other stuff can can do a lot of it, albeit cut some corners. But yeah, I understand what you’re trying to say.

00:17:44:20 – 00:17:54:19
GUEST
It seems like automation and sales and trading was way ahead. And you know, that’s for being close because you have you can automate. You can, you know, algo trading and all that stuff.

00:17:54:20 – 00:18:02:15
HOST
Much cheaper, more efficient. Yeah. And better at better returns. So you kind of identify that. Yeah. And then you wanted to get into real estate, move to the buy side after a mentor mentioned actually.

00:18:02:21 – 00:18:17:06
GUEST
And I get what helped me. Like I said, my brother was already in real estate, private equity and he had a lot of connection is kind of kind of leverage on. But again, that didn’t really pay off because he it’s in a modeling skill. So like okay, fair enough. And let’s see how that goes.

00:18:17:06 – 00:18:19:10
HOST
So what happened then how did you try and make that move.

00:18:19:11 – 00:18:39:09
GUEST
So there was a I was approached for another job in banking by a headhunter. I came to see him and I said, look, I don’t want to do any more investment banking. But if you see another role for your connections, for your personal network that, you know, a job comes up in the in know somewhere in the buy side, I’ll be happy to consider something interesting, give me a call.

00:18:39:09 – 00:18:57:03
GUEST
And then I never heard from the guy and then he calls me not two three months later. So. Hi, this is Andrew. Remember we spoke? Yeah. Yeah. Of course. Remember that someone we connected and I think I at the time I was getting ready for my marriage, we were engaged with my wife, the fiance at the time, I think she just had his first child.

00:18:57:08 – 00:19:13:16
GUEST
So we kind of somehow connected him that of course the relationship was very nice. And then he was like, is this a guy who’s looking he doesn’t want to do a full, launch? Doesn’t want to launch a full sort of, interview process. But he’s asking for some small candidates for an interview. Would you be willing to have a coffee, like.

00:19:13:21 – 00:19:31:14
GUEST
Sure. Of course. Yeah, that’s. Have a coffee, I don’t think. Yeah. Let’s go. And, had a coffee with my then future boss. Then, you know, essentially, that’s how the interview process began. That was a very, very long interview process. First we had it was a coffee sort of coffee slash breakfast, informal, just to get to know each other.

00:19:31:16 – 00:19:55:02
GUEST
Then I think they invited me for a beer just to get to know me personally. Then I think it was I was given a case study to write. I got some online test to do math, online test? Then I was invited for another, I think, beer session. Sort of meet us in the partners chat. And after every episode, every after every stage.

00:19:55:06 – 00:20:08:10
GUEST
Not much feedback into thinking, did you? Well, did not do well. I really like this. People that I’m talking to. I really would like to work with them better. Like is this, is this like two weeks quiet? Probably didn’t like and they never going to hear back. So I like I would send a chase of this and I don’t know how’s it going.

00:20:08:10 – 00:20:08:18
GUEST
Oh yeah.

00:20:08:18 – 00:20:09:10
HOST
Yeah, yeah. Finally.

00:20:09:10 – 00:20:27:00
GUEST
Let’s go for coffee then. Fine. So then, I had like a full day of interview process where I met him and all of the rest of the tier, which I was, like, very, very impressive. And it’s very nice when the interview and you inspired by the people who interview you like, oh, I really want to be part of this team, part of his.

00:20:27:00 – 00:20:38:03
HOST
Family, this part of that process. You’re just learning more and more. More business and what you could do. And you look at looking at your state as an energy drink to try it again. That’s that’s where that’s where I want to go. That’s what I wanted to be.

00:20:38:04 – 00:21:05:10
GUEST
But I’d also like not to badmouth investment banking, but like trading floor, there’s a lot of alpha male mentality where they’re the sort of the more arrogant you are, the cooler you are, the more aggressive you are, the cooler you are. Whereas what I met in our current firm, they would be caring people who were super sweet, super nice, super smart, as smart as any trader would be on the trading floor or smarter, but generally very, very nice people, very friendly.

00:21:05:12 – 00:21:21:01
GUEST
And that really I thought, yeah, I can be more myself because investment then you kind of have to build your sort of stature of like being an aggressive guy, make a do overs. Yeah. You should be naturally be a nice, good guy and do well, which really appealed to me.

00:21:21:03 – 00:21:22:10
HOST
So you ended up getting the job?

00:21:22:11 – 00:21:24:15
GUEST
I ended up getting the job. I was very, very pleased.

00:21:24:16 – 00:21:28:23
HOST
And we we are you one of a few that got a job in a cohort or you?

00:21:28:23 – 00:21:51:07
GUEST
I was the only hire. So the team was relatively small and they didn’t hire that often. The only hire they had before me, was four years ago, roughly. So they typically tend to have a small team. And we still have a small light team today. At that time, there was I was the fourth guy to join Laura Glass, and they did.

00:21:51:07 – 00:21:52:18
GUEST
They have a team of five.

00:21:52:20 – 00:21:54:18
HOST
To your team of five and. Yeah. In London.

00:21:54:21 – 00:22:07:18
GUEST
Today. Yeah, that’s seven people. Less people joined, but roughly keeping a small team with business. We are. Yeah. And you know when it’s not that busy you don’t have to lean. You know, you don’t have to do that. Difficult decisions.

00:22:07:20 – 00:22:23:07
HOST
So tell me about W.P. Carey. Like who are scary because they’re they’re a massive international business. They’re pretty better known in the US. And they are over here. But you know, someone listening to this maybe hasn’t heard it. Yeah. Can you just tell me what is it?

00:22:23:07 – 00:22:38:15
GUEST
Changing is definitely changing. I remember I called my brother, said Rocco’s, you know, I, I got a call for a coffee a for this company. That will be cake. And I assume he would know it’s real estate. I’ve ever heard of them. But, like, nope, never heard of them. Like what? Because, I mean, look at valuation, everything.

00:22:38:15 – 00:23:01:04
GUEST
It’s a big company as well. They do sell these back. So like what is that like. It’s especially I mean that was roughly almost ten years ago now. So that it wasn’t that popular. Now, I think we’re a lot better now, even in Europe as well. But what is to be carry? I say this so many times now because that’s, you know, my days from a show that calls and meeting people.

00:23:01:05 – 00:23:26:01
GUEST
And first thing you say who we are. So I mean, the whole picture is a read. We listen to New York, New York Stock Exchange. This is our 50th anniversary. So we’ve been around 50 years, 25 years investing in Europe. But as a business is the cash flow business. So it’s not a typical real estate fund where you buy an asset on a fund, you keep it for three, five years, try to change something, you know, find a new tenant, you know, some amendments and release it and sell it for more.

00:23:26:07 – 00:23:44:00
GUEST
We are cash flow business. We buy real estate and we sit on the real estate. We collect rent and pay dividend. Our stock investors. So the whole business model is I think if you rent the line, I’m not sure what kind of success that, but essentially it’s providing secure a long term inflation protected income to our stock investors.

00:23:44:02 – 00:24:04:11
GUEST
And essentially how do you do that. So for a stock investor to pay dividend in, to have real estate to collect rent. And you want to make sure that the rent you collect is going to be stable, inflation protected. So all of the rent CPI linked or have fixed indexation. And the what you want is to have tenants going to be around for the duration of the lease.

00:24:04:17 – 00:24:31:20
GUEST
So again, look, going back we want commercial real estate, any type of commercial real estate, anything except office that is single, not a single tenant, just strong covenant. So credit underwriting is a big part of the job. And, we want the real estate to be what we call mission critical operation and critical to the tenant. So essentially what we want is we want the tenant to be in the asset for the duration of the lease and beyond one tenant to survive difficult dynamic cycles.

00:24:31:22 – 00:24:52:17
GUEST
And when the lease comes to expiry, we want the tenant to renew the lease agreement to stay out beyond the initial. This term was essentially for us. We want to be there’s a finance part to the tenant, collect the rent if they need growth. We can provide financing for the growth. But all the business is cashflow models, collecting rent, paying dividends sounds great.

00:24:52:19 – 00:25:06:00
GUEST
Sounds simple. It’s relatively you would think it’s a vanilla simplified business model, but it’s been around for a very long time and the market is more business. We do that in Europe, the less so, but this low income stuff is becoming a lot more popular.

00:25:06:02 – 00:25:21:18
HOST
And so in terms of, yeah, in terms of your kind of approach to it, you’re looking for businesses that hold a lot of real estate on their balance sheet. They want to realize some capital is the kind of deals that you look for that.

00:25:21:19 – 00:25:45:19
GUEST
That naturally becomes the target sort of company that we work with. But essentially we don’t really approach that in themselves. No, we all the deals come from the broker dealer network. So whoever wants to launch deals. So the Ultron’s type of deals that we do so want to sell is that what is the selling of these? And because let’s say a manufacturing company has a manufacturing plan, they can go to a bank, they can leverage that manufacturing plant for a mortgage.

00:25:45:19 – 00:26:02:19
GUEST
And it gets, you know, 60, 70% out of your loan. You know, they pay the interest. And five years down the line, they have to refinance or repay the bullet, or they can come to a level, typically an alternative financing provider for that sell these banks and do a sale and leaseback your purchase price. Essentially as a loan money, your rent is your interest.

00:26:02:21 – 00:26:10:17
GUEST
And after the lease. So we can either give the keys back or extend the lease term. So it gives up snapshot reality. So forgot the question. But yeah.

00:26:10:17 – 00:26:11:23
HOST
That’s so that’s.

00:26:12:00 – 00:26:29:05
GUEST
That’s certainly selling is like. Yeah. The second type of transaction that we do is built asset financing. So again, it could be a manufacturing company in America. They want to expand their presence in Europe. They want to build a factory, let’s say somewhere in Poland they would approach a developer. What levels can you offer, what locations can you offer.

00:26:29:07 – 00:26:48:04
GUEST
And so you find a developer you can build for them development and find a financing partner. Let’s say yes with finance, the development of the project by invoices every month. Essentially that talent for the manufacturing company. I’d have to put a single dollar until the factory is built and on completion the lease starts. So we negotiated the lease development agreement before starting with the works.

00:26:48:06 – 00:27:01:11
GUEST
And, you know, we financed the construction development, the money, the donor’s input, with the money we finance the construction and, completion. Then they starts to begin a 20 year lease agreement with a great American company. They have a brand new asset that they didn’t have to put a dollar in.

00:27:01:13 – 00:27:03:23
HOST
And then they’ve got, like, they’ve got the certainty of the terms.

00:27:04:00 – 00:27:04:10
GUEST
Of the term.

00:27:04:10 – 00:27:12:01
HOST
And then you also have got the certainty around what your your checks are going to be on a quarterly basis. And then you mention there kind of inflation linked.

00:27:12:01 – 00:27:34:00
GUEST
Is the built in security inflation protected. And then the third type of transaction is net resistance and leases defense Award essentially for buying a deal or buying an asset that had a selling like dominant before. So that’s it already has let’s say 15 years. Let’s say we initially had a 20 year lease agreement and another party did the sale and leaseback, and they have still 15 years remaining on the lease.

00:27:34:00 – 00:27:49:06
GUEST
And they want to sell the asset. We buy that asset as an existing long term lease agreement in place already. But I would say the vast majority of transactions we do are selling these SPACs. We do some built to this. Well, I mean, some at least. But the vast majority still are the original sale and leaseback transactions.

00:27:49:10 – 00:27:58:23
HOST
I guess you got to be careful in this situation in terms of managing risk. You don’t want to be too overexposed to one particular tenant in terms of percentage of your rent roll, in case they do go bust.

00:27:58:23 – 00:28:27:05
GUEST
So that’s a fair point you make. So people say, you know, currency. So, you know, never some real estate. But you know sometimes you still do sell real estate and something else. Again my job is investment. So my job is to find new transactions, underwrite them, take them to community, provide, you know, offers on them. If you secure an offer, negotiate the documents and do all the way to closing in structuring tax and everything else, and anything that we sell is typically done while asset management.

00:28:27:07 – 00:28:51:10
GUEST
But, if I had to simplify the times when they would consider selling an asset is would be a risk management tool. So a let’s say we had a tenant and that just like happens almost now but in very rare occasions and say, hey, we have a tenant. If during the initial lease term the tenant went bankrupt, we have a vacant asset, we try to find a third tenant.

00:28:51:12 – 00:29:10:00
GUEST
If you don’t find a third tenant in the 7 or 6 months, whatever it is, it would sell the asset. The second scenario is, let’s say we had a 20 year lease lease expiring. We have conversation with the tenant. Would you like to renew? And for the reason, let’s say they choose not to release again. How do we can asset asset management try to find alternative tenant.

00:29:10:02 – 00:29:29:18
GUEST
If they can’t find the tenant we find the the list to show that doesn’t really fit our environment. So we sell the asset and a third scenario is what I would call real risk managers. Let’s say, you know, you do a portfolio review and you say, oh, we have too much. I know single name exposure, let’s say too much single company down an exposure.

00:29:29:20 – 00:29:49:01
GUEST
And I think, oh, we don’t want to have too many eggs in one basket. Let’s reduce some of that exposure, sell a couple of that tenants assets, not all, but a couple just to get exposure within the limit. Or you can say too much single country exposure or too much sector exposure. Let’s say too much. I don’t know too much automotive or too much rocket science and whatever it is to just to reduce exposure.

00:29:49:01 – 00:30:04:24
GUEST
And other than this business, to never really sell real estate, which makes it not the best friend of brokers because they make fees by people trying, buying and selling real estate and be buying them never sell. But I think we buy enough to keep people happy.

00:30:05:01 – 00:30:11:13
HOST
Talk to me about the different sectors that you operate in, because it’s not just industrial and logistics.

00:30:11:13 – 00:30:11:22
GUEST
Yes.

00:30:11:22 – 00:30:21:21
HOST
So you mentioned it’s everything other than offices. Is that is that because of the change that offices are going through at the moment, or is that just because it just doesn’t?

00:30:22:02 – 00:30:44:04
GUEST
I think it was part of it. But again, we never really liked office. So my colleague says it really well. Anything that is attached to the ground and generates income, we’re interested. So and any sort of asset that you can attach a lease agreement to we’d like to buy and why we don’t like office. So like I said what we buy is we want to buy assets that have good strong tenants.

00:30:44:04 – 00:31:15:00
GUEST
That’s one thing. Office can have a short term, but also want to have assets where it’s the asset is very important to the operation of the business and an asset from which is difficult for the tenant to relocate. Office is never difficult to relocate, it’s almost cost free, and the likelihood of the tenant staying in the same office outside of the initial term is very low, because you can move to a newer office next door versus having a manufacturing plant that was built specifically for you, where you’ve been for the last 50 years, to really get somewhere else to get zoning permission.

00:31:15:00 – 00:31:31:18
GUEST
There was a follow ESG and other parameters. It’s going to be possible. Or if you have a, let’s say, grocery retail store portfolio for you to say, you know what, I’m not going to do this on these 30 stores in whatever region you are, and I’m going to try and open new 30 stores. It’s impossible. You’re never going to get the zoning, the land and everything else.

00:31:31:18 – 00:31:34:13
GUEST
Do that to me. You can sort of, mimic that.

00:31:34:15 – 00:31:39:00
HOST
So you’re quite good with what you exist with with your existing footprint. It’s very hard for you. It’s going to change.

00:31:39:00 – 00:32:01:11
GUEST
Exactly. So. And that’s the reason why we can the office is now a mission critical. You can never call office mission critical. So that’s one of the reasons we never have when we with offices have been the very small part of our portfolio, because a very few who want to sign a lease of 20 years in an office, I think typically at the sign of like five, five, seven years or whatever that is, and, and be criticality of it.

00:32:01:13 – 00:32:33:02
GUEST
But like other stuff, the things that we buy so can be absolutely anything, you know, can be let’s, let’s go for the, let’s go for the for that for the asset class. So let’s say industrial logistics. So it could be big muscle logistics last mile logistics. You know a distribution center can be sorting center can be in terms of industrial manufacturing can be sawmill, can be bakery can be food production, can be food packaging can be, you know, clothing sort of a distributor.

00:32:33:04 – 00:32:46:18
GUEST
Then in terms of retail, we also have retail. You can do grocery retail portfolio, some grocery retail personal portfolio, some dry retail, sports equipment, retail, automotive, retail, all that kind of stuff. Then we can do R&D live scientists, all the crazy stuff.

00:32:46:20 – 00:32:56:16
HOST
Talk to me. Where does the REIT fit into this part of, the REIT structure? Why does that work in terms of setting this back in W.P. Carey.

00:32:56:22 – 00:33:00:11
GUEST
You don’t have to be a REIT attitude to do a sale and leaseback.

00:33:00:11 – 00:33:07:04
HOST
Of course you don’t. But I’m saying why why does it work at the why is there some good synergy between being doing and also being able.

00:33:07:04 – 00:33:28:06
GUEST
To reduce access to the public markets in America? And, we’ve been way for quite a few years. I think 20, 20 plus years have been listed. So and most of our competitors are as the typical trend, what you want to be if you want to be a successful company and you want to be able to raise more equity in the public markets, you want to be listed as a read, and you’re going to have pressures for private investors to go in.

00:33:28:08 – 00:33:49:23
GUEST
You know, the biggest problem what we face, especially that that’s what we saw during the pandemic as well, were funds raising money from private investors. You sit on the burning pile of cash, you start paying your return from the money you raised, which is kind of a Ponzi scheme in itself and you can’t find investments to do. Whereas being a publicly listed read, you know, you have immediate access to capital markets.

00:33:50:00 – 00:34:00:14
GUEST
You can raise money when you need to. You don’t need to raise when you don’t have to and have enough money depending on your pipeline. So I’ll give you the option out of disability. And of course, you know that the tax benefits in America.

00:34:00:16 – 00:34:15:10
HOST
Talk to me about, your approach to underwriting, checking the credit worthiness of a tenant. How how do you do that? And yeah, we’d be interested to kind of see how you kind of categorize that.

00:34:15:10 – 00:34:41:13
GUEST
So any transaction that we do, let’s say that’s the amount of time I spent on underwriting the transaction. I would say 70% is looking at the credit. And, you know, 10 to 30% is looking at the real estate, the Rams, the location, everything else. And then credit underwriting is we do everything in-house. So, you know, for balance sheets, income statements, cash flow statements, understanding the company, the competitors, the suppliers, supplier concentration, customer concentration, you know, geographical locations and strategies.

00:34:41:13 – 00:34:50:03
GUEST
Alaska pretty much a deep dive into the credit, I would say maybe not as deep as it be shop would do when they buy a business, but so pretty much gloss.

00:34:50:08 – 00:34:56:02
HOST
Because that’s what you are effectively, you know, buying it. But yeah, the risk is hedged against that.

00:34:56:03 – 00:35:12:24
GUEST
100% in buying a lease agreement. And so, you know, when we prepare for our commit, you know, we do 60 or 70 page memo. And, you know, you go through all the things, you know, the financial statements that the business model that the board of directors, the management, the change in management, then there is a sort of litigation for this ever.

00:35:13:00 – 00:35:35:10
GUEST
It’s pretty much a deep dive, a lot of things to analyze. And that’s why, for example, my background is banking, even though I didn’t have, you know, I, I my, my background is trading more or less in the credit and market risk. But most of our hires that we have come from sort of known as finance background, who did very much credit underwriting in and out of us every single day in the life.

00:35:35:10 – 00:35:41:07
HOST
So because there’s more synergy there. So there is an attention someone from a property company or an asset management.

00:35:41:07 – 00:35:44:14
GUEST
Business and understand.

00:35:44:15 – 00:36:15:10
HOST
Talk to me about ESG and sustainability within this, because I imagine if you did a deal ten years ago, probably wasn’t too high up on the agenda ten years ago. But looking at it now and you’ve got ten years left, occupiers will be looking at, yes to compliant and the most sustainable buildings. Where does that fit into, you know, at least investing, obviously sits on the, on the asset management side, but is that, is that a kind of a bit of a pinch point or a bit of a pain or a bit of a challenge at the moment?

00:36:15:12 – 00:36:22:16
HOST
Not not because it’s not the right thing to do, but just more of it. It’s a it’s a new headache or something else to get your head round. So I mean just current environment.

00:36:22:16 – 00:36:44:24
GUEST
Now I totally right. I think I’ve been to quite a few, conferences lately and policies. Similarly the hardest thing to talk about, I want to talk about it is the hardest topic, at the moment in the real estate, apart from interest rates and inflation. But, one thing is, you know, in terms of like looking at deals, you know, how much do I pay attention to if the building is CSG a friend or not?

00:36:45:05 – 00:37:04:11
GUEST
Of course, if this if the asset is friendly, that’s a benefit for me when I reject the deal because the asset is is friendly. If a mining agent or doing a sale is the form intervention plan, it’s very likely it’ll be extremely energy friendly. So that’s one thing I would loan rejected deal just because of used credentials. Because for some real estate it’s impossible to be as friendly.

00:37:04:13 – 00:37:24:11
GUEST
But, we try to have and we tend to have very strong knowledge with our tenants. If the tenant comes to us and says, you know what? Yeah. You know, we really think leasing this warehouse from you guys and have a lot of 20 years on the lease, energy costs are becoming very high for us. We’d like to install some solar panels so we’d happily provide them financing and fund installation of the solar panels, but that would be up to the tenant.

00:37:24:13 – 00:37:25:07
HOST
If they wanted to take.

00:37:25:07 – 00:37:38:16
GUEST
It. If they want to take it. Yeah, but it’s not that, you know, as much as a negative strategy to sort of continuously talk dependance and make sure that, you know, we can provide all that, all the help they need to maintain an asset situation as they want.

00:37:38:18 – 00:38:02:14
HOST
Talk to me. You just touched on prior to that, the kind of the wider inflationary environment, I think is 8.75%. And obviously interest rates have just ticked up again recently. Is is the space you’re in, protected by that? You know, do you mind so much about interest rates changing inflation rates change. Are you protected by it and what’s your view on it.

00:38:02:16 – 00:38:21:10
GUEST
So full disclosure very, very bearish on the markets. Personally, and yes, I mean, I know a lot of chat we hear is like interest rates are going to start coming down the end of the year. Everything’s stabilizing, normalized. And I don’t really believe that. I don’t see the reason why rates go down. So my personal view is a I think rates are where they are.

00:38:21:10 – 00:38:38:13
GUEST
They’re probably going to go even higher. And I think they’re going to stay there for quite a lot longer than people anticipate. And from that, I don’t think the pain of increased cost of debt has yet swept through the economy. And I think nine of the households that still have felt it. So that’s some of my view on the markets and those of the business.

00:38:38:15 – 00:38:56:17
GUEST
People say, you know, when should you sell this book? Is it good now? When rates highs are good, when the rates are low. So when rates are low good. It’s a good lesson for business because you can get most value with real estate. So the rates are low. Yields are low extract most value. But when rates are high it’s becomes a very good alternative to financing.

00:38:56:17 – 00:39:06:01
GUEST
So for example you know in the best of financing times you could do bank financing say around 1%. Let’s, let’s let’s simplify.

00:39:06:03 – 00:39:07:00
HOST
That would be good.

00:39:07:02 – 00:39:26:18
GUEST
Yeah. So around there, you could do a synthesis between those times, some, you know, 4 or 5 or 6%, let’s say that gives average let’s say 5%. So five basis points, a gap between bank financing and sales. The financing today bank financing is around. The question around this is 6% since they can, you know, seven 8%.

00:39:26:18 – 00:39:46:01
GUEST
So roughly 100 basis points difference in cost. So you went from 400 basis points difference in cost between bank financing and select financing to roughly 100 basis points. So I say Lisbon as a tool is becoming a lot more competitive, a lot more see a force contemplating, you know, my debts maturing and how what should I do? Should I go to the bank and refinance that?

00:39:46:02 – 00:39:58:17
GUEST
Should I do a sell leaseback? And a lot more companies are contemplating decent leaseback to refinance and maturing that. So high interest rate environment is actually good for our business, because it prompts a lot of business to contemplate this in Lisbon as a financing tool.

00:39:58:23 – 00:40:05:20
HOST
Which enables you to kind of expand and broaden your portfolio as well. Coming in, which which enables you to expand. So let me get some more transactions.

00:40:05:20 – 00:40:23:19
GUEST
And so and we already seeing that, and it’s not necessarily companies who are now really struggling because they need the money because they, they can solve a let’s do this by various companies will proactively look for best way to finance and keep the balance sheets clear. And they think, okay, sitting on this real estate, we have this debt maturing, refinancing debt in the bank of causes this.

00:40:23:19 – 00:40:33:10
GUEST
But why don’t we extract out of the real estate and use that money to finance debt. So definitely great opportunities. It’s it’s it’s going to be a busy year. It is a busy year.

00:40:33:12 – 00:40:42:01
HOST
In terms of the lot sizes and the sizes of tickets that you write. It’s quite a range, I think on your website was like 5 million, up to 500 million.

00:40:42:01 – 00:41:02:17
GUEST
So typically, at least in Europe, we say we look for deals €15 million pounds, you know, dollars or higher and typically anywhere below €15 million. The transaction costs make too big of an impact on the deal return. So that’s typically the threshold why we kind of sign a number. You know, you pull out of the hassle 15 million and the sky’s the limit.

00:41:02:19 – 00:41:32:11
GUEST
The largest single asset delightedly so Thomas 140 plus million pounds. The largest portfolio deal I close was €190 million. The largest fund deals deal with the, acquisition of another fund was over €2 billion. So can be really, really righteous. We have all the advice. The sky’s the limit. Today, as a company, if I remember correctly from our last, financial report that was published, we have a roughly over $2 million of cash to invest.

00:41:32:11 – 00:41:37:13
GUEST
So, a lot of money to invest, like deploying good pipeline to, to use that for.

00:41:37:17 – 00:41:42:00
HOST
And talk to me about the the assets under management in the portfolio you have right now.

00:41:42:00 – 00:42:05:03
GUEST
Okay. So today our global asset management are roughly somewhere $26 billion, roughly of which around €67 billion. And within Europe, will average least around one. The global portfolio, if I remember right, is around 11, 12 years. So and that’s, you know, the quality of what we buy comes from that. Anything we buy want to extend our global, average lease term.

00:42:05:03 – 00:42:17:05
GUEST
And that’s why I want to do deals ten years or more. And we haven’t done a ten year lease for a long time. I mean, most deals that we closed somewhere between 16 and 20 years. And that’s why you want to keep having your global wealth long.

00:42:17:07 – 00:42:22:19
HOST
Yeah, that makes sense. Yeah. Because the longer. Well, do you have a weighted unexpired discount for me?

00:42:22:19 – 00:42:44:09
GUEST
It kind of reminds like, you know, optionality option loses value over time. Every day you come into the office and the option lost more value. More value. See this building, Peter and Sam and sell is back in long, long income business. Every day you come into the office, the Irish portfolio terms become shorter and shorter. So unless you keep adding new assets a bit longer lease terms, your portfolio is going to keep going down.

00:42:44:09 – 00:42:48:21
GUEST
And that’s not great for for risk management. So the pressure’s there to keep buying, to.

00:42:48:22 – 00:43:10:18
HOST
Keep buying, keep extending, keep extend, keep having that certainty of future locked in index linked income over the long term. And I guess that’s why because day to day operationally it’s not that intensive because the tenant is occupying and looking after it. Hence why you can have a six 7 billion pound European portfolio. And there are only five of you in Europe.

00:43:10:20 – 00:43:41:16
GUEST
So five of us is for the investment side. So we’re doing investments. We have if I if I look right, I think 25 plus people on asset management side and essentially the right one on the right think so. Mozart is a triple net triple net full indexation. And that’s what we say. We are a hands off landlord as a landlord is going to be a partner to the financing partner to the tenant should they need to build new stores, to be happy, to provide financing, should they want to buy another business USA lease back out of acquisition that business.

00:43:41:21 – 00:44:00:03
GUEST
Happy to do that. But we want to be not getting in your way, running your business essentially, because you want you to run your asset as if you were running it before you did. The sale is better when you’re owning. And so Mustang in you’re here essentially. And, yeah. That’s that’s promoted. Yeah. So the question again.

00:44:00:05 – 00:44:09:17
HOST
How who else is do it. Oh that’s not who else. Yeah. Are there lots of other businesses doing this. And what types of businesses or institutions do you typically compete?

00:44:09:19 – 00:44:26:07
GUEST
People always ask me though who are your biggest competitor. So in a typical transaction, are you bidding on a and on logistics. And there can be anyone can be pension fund can be a local family office. So competitor on a single deal can be absolutely any other master. What the competitors of who else does things like us. There’s not that many.

00:44:26:07 – 00:44:44:17
GUEST
But there are a couple, you know, they’re very close, but they’re not that many. They’re not that many. It’s quite explain to me, I think that if you look ten years ago, there probably were 70% less competition. The competition is really very recent and helps us because I’ve been there for 50 years and they kind of mimic what we do, which is good.

00:44:44:17 – 00:44:49:17
GUEST
It’s a proof of concept. You know, when you see other people doing the same thing, you think, okay, we’re doing something right.

00:44:49:19 – 00:45:15:02
HOST
In terms of the space itself. Is is there enough variety in interest and challenge to keep someone of your ability, you know, increasing you? Yeah, yeah, yeah, I talked to a number of people across the space. And, you know, they want to get involved with like more complex deals and things that may be challenging or, you know, operational businesses.

00:45:15:04 – 00:45:38:23
HOST
You know, and maybe more kind of challenging transactions. And I’m not trying to say this isn’t challenging. It’s absolutely it’s a slightly different angle and into the lens of which you’re looking at a real estate, because it seems like it’s an accumulation game. Yeah. As you said, in terms of just pushing out your works, as long as you can accelerate the front or top top and then making sure that you’re, you’re re-upping when those leases expire to kick the can out further.

00:45:38:23 – 00:45:40:18
HOST
And then it’s just you sat on the income.

00:45:40:20 – 00:46:03:04
GUEST
Now 100%. So for example, if I could I always talk to, you know, my palace and industry and my brother and, you know, some business, you buy an asset that is trouble that needs new investment, finding a new tenant, changing the the purpose of the use of the asset. And it’s more like solving a puzzle. So you sort of investment manager solve a puzzle trying to extract more value out of the real estate.

00:46:03:06 – 00:46:21:24
GUEST
Whereas, whereas in our job, in my job as investment guy, my job is to deploy money and deploy the capital that we have and find the transaction. So a it’s exciting because I keep doing deals in different countries. Find them buying with someone in Sweden another than buying with someone in Spain, than someone in Poland.

00:46:21:24 – 00:46:39:23
GUEST
So a I get to this function talking to people across so many different cultural backgrounds. So that’s very enjoyable too. It’s very social job. So I get to talk to a lot of people, which for me, being a social creature, I really like that a lot. See, you know, some deals are more structured than others, but typically, you know, the structuring tax, the structuring.

00:46:39:23 – 00:46:48:19
GUEST
And, you know, if you do like a portfolio position, cross country acquisition, cost hazard less acquisition, there’s a lot of structuring to do so you can get better than the model in and in the numbers.

00:46:48:21 – 00:46:53:09
HOST
There’s there’s there’s lots of different areas. You can be challenged and learn and.

00:46:53:11 – 00:47:09:19
GUEST
Then kind of underwriting can I get comfortable with this credit. Is the sector strong enough? Is the future in this graph, especially if you look in those sectors like automotive or solar power or anything like that, like trying to figure out not only if the business is going to be there, but will the industry be there in the next more than 20 years?

00:47:09:19 – 00:47:27:04
HOST
Yeah, that’s a really interesting point. I guess I and the rates of industries and how that changing regulation and sustainability and where that fits in, you’re always betting and trying to find the next industry that is going to be making sure that the bricks and mortar is integral to the, to the operation.

00:47:27:08 – 00:47:42:08
GUEST
Yeah, I, I, I is I don’t want to speak about the I guess I’m also a little I is such a new thing that I don’t think many people even know what it is. I see a lot about it in the media, in charge of it and all that stuff. But but there really is so much going. I mean, I don’t think anyone knows.

00:47:42:10 – 00:47:52:02
HOST
What are you most excited about as, as we kind of sit here start of July 2023 and we kind of like look out across the market. Well, what are you and most excited about?

00:47:52:04 – 00:48:24:22
GUEST
I think, I think again, the one at some courtyard and what I’m excited about, I think the volume we’re going to see coming to market from the pain or the interest rates that is going to have on the businesses. And I think that’s going to create a lot of opportunity for us to sell these back. So, you know, now in the summertime, I think we’re going to have probably I expect and I’m going to be an extremely, extremely busy in the autumn and extremely busy into one, because typically, from what I read and from a guy that takes, you know, 12 to, 24 months for increased rates to filter for economy.

00:48:24:24 – 00:48:44:07
GUEST
Now, we only had a year since the it started going up in the next couple of months. We’re going to have, you know, full impact of, you know, rates where they are today. And that’s going to be felt. You know, you see the research reports I mean that’s the behind me speaking. But you’re going to see a lot of pain in business of companies where they like okay I’m going to I’m going to have to be proactive.

00:48:44:07 – 00:49:07:11
GUEST
I want to do something. And so this is probably going to be something on their mind, I hope. And that’s going to be a I call it the harvest season for us. So that that gives me exciting. I’m a bit scared about the global economic impacts, you know, and on other than the families and households that definitely hears about the possibilities of doing business, and having business as well, like showing the value from the real estate is quite excited.

00:49:07:13 – 00:49:10:02
HOST
In terms of kind of core skills.

00:49:10:22 – 00:49:17:13
HOST
It sounds like, you know, the banking piece is obviously been an integral part in terms of your skill set. I know you wanted to go down the consulting piece.

00:49:17:17 – 00:49:19:05
GUEST
Why would I have done that thing?

00:49:19:05 – 00:49:40:00
HOST
But but it seems like you’ve always got that, now, in terms of your current role from a consulting piece, what what’s skills, would you, would you advise or would you say to someone who’s in a banking seat right now who wants to maybe move out of the sell side to the buy side? What what advice would you give someone that that, was to make the move over?

00:49:40:02 – 00:50:03:00
GUEST
I would say commitment. So things I was asked. I remember when I was interviewing one of the questions, which I remember really well, my husband, my, boss, our future boss at the time was how, how put off or demotivated do you get by rejection? And I’m like, I’m not at all. Let’s just move on to the next thing you know, I said, my career speaks for me, you know, and I try one thing.

00:50:03:00 – 00:50:18:18
GUEST
It doesn’t work and I’m full of energy. I a ball of energy. Try the next thing and the next thing. And I think what he was referring to is like, you’ve been on a deal. You so many times been on many deals. And how do you not get demotivated by you bet on a deal and don’t make it and like don’t get emotional about it.

00:50:18:18 – 00:50:29:20
GUEST
You know, you move to the next thing over the next year or something. You win some, you lose some deals. But I always stay positive, stay positive and stay hungry and stay active and be proactive, not reactive.

00:50:29:22 – 00:50:35:20
HOST
And then from a technical perspective so that’s behavioral. Yeah. From a technical perspective what what kind of technical skills.

00:50:35:20 – 00:50:57:04
GUEST
Look I mean I don’t want to downplay the complexity of realism really is not a rocket science. You don’t need to be a quant to do real estate. Anyone who goes into investment banking is typically smart enough technically to get the job done. The biggest thing is commitment to the job, commitment to doing the long hours, commitment to your role to travel.

00:50:57:06 – 00:50:59:21
GUEST
I think that’s what you need. The motivation.

00:50:59:23 – 00:51:04:23
HOST
I guess those individuals might lack the kind of the network. How important is a network being for you in terms of joining?

00:51:05:01 – 00:51:24:09
GUEST
And no, not at all. Network is something that you build over time. So when I joined the company, I joined as someone called second vice president. We used to have sort of military rankings, at the time, and I was told in the Carolinas, in John, as a junior guy, sourcing deals is not on your shoulders. That weight is not on your shoulders yet.

00:51:24:15 – 00:51:43:14
GUEST
Your job is to write memos, run models, analyze everything, do whatever you told you to do. Great. But you’re not paid on sourcing yet. And that typically comes in from the time you reach vice president level. I was lucky to source before I reached that, that never lacking a source deal my first year, which was proud and cocky about.

00:51:43:20 – 00:51:59:14
GUEST
But, first year you just learn and by learning is, you know, your childhood, your boss with senior colleagues around, and you develop metaphor for your travels and for your senior colleagues. So there’s no requirement to joining industry. Do you have a network?

00:51:59:16 – 00:52:01:15
HOST
Yeah. The importance of it over time.

00:52:01:20 – 00:52:19:09
GUEST
Is massive, hundred percent. The value of me to the company is the people I know, because anyone can run a model. Most junior guy in the team can run a model as good as me, probably. But you know, the connections I have invested in the relation to have is why I’m doing what I’m doing currently.

00:52:19:14 – 00:52:39:22
HOST
Since we draw to a close question I ask everyone on the podcast is if I was to give you 500 million pounds of equity, who are the people? What property? In which place would you look to to deploy that that capital? Yes, you can have your team, but if I’m going to really push you on, where the types of assets you can, you can you give me a bit of a flavor of when you could deploy?

00:52:39:23 – 00:52:54:03
GUEST
Now, I listen to quite a few of your podcast. I don’t know, you ask everyone that. And I was thinking about like, how would be a bad investment guy if I didn’t tell you, give that money to me. I know what to do with the money. I’ll do what I do every day. I’m an investment officer, so I would do exactly what I do every single day.

00:52:54:03 – 00:53:11:02
GUEST
I would deploy for searching for some of these banks for so for good credits, for long tenant, for long leases, for strong credits, that kind of stuff. If you say you know what location, what asset class we are location agnostic. Do you care for invest in assets in Norway or in Sweden? Line it in the I in France?

00:53:11:04 – 00:53:45:15
GUEST
Not really. As long as that asset is critical to the tenant and the tenant is having, it is not as a big successful business. So I would say today, be diligent about pricing because I do expect pricing to shift out, because I do expect more pain to come through the economy. So don’t overpay. Be diligent about underwriting credit because I think while companies might be doing now, for example, very simple analysis, people say, you know what, maybe this spend for the economy, but the logistics sector is doing tremendously well.

00:53:45:21 – 00:54:10:11
GUEST
There’s rental growth and everything’s going to be, you know, peaches. But my my clients are giving us this, people are estimating that companies who use warehouses, let’s say retail companies, are going to have the same retail growth at the during the pandemic. That’s not sustainable. Pandemic was an outlier, outlier. And the whole, you know, 20 years time when people just want something they don’t need with the money they don’t have and that’s that retail go.

00:54:10:11 – 00:54:29:13
GUEST
It’s not going to go there. And these retail companies took up a housing space. I expected this growth, this, retail growth just to, to, to go in the same direction. And they took more space in the need. So what we have now in the market, we have invisible vacancy. We have retailers who have warehouse that they only use 70% off.

00:54:29:15 – 00:54:55:11
GUEST
And then all the investors are buying warehouses. Think okay, I’m buying now the cap rate. My cap rate might be seeming a bit too tight, but there’s so much rental growth that my visionary yield is going to be super fine. Well, I think people are massively overestimating the rental growth. I’m sure it is going to be there, but I think people in the rest overestimate how much revenue growth is going to be in the market because of the vacancy, because if the economy goes into recession, people are going to buy less stuff.

00:54:55:11 – 00:55:11:02
GUEST
Retailers are going to sell the stuff. You sell stuff in in my room to stock it. So everything, kind of everything is affected. To think that, you know, whatever happens somewhere, doesn’t that affect you only a little bit. Right. So be diligent in your underwriting. Be conservative, manage your risk and just do what you do best.

00:55:11:04 – 00:55:23:09
HOST
If I was to say cannabis, you can’t get any sale and leaseback deals. You can’t do any build, seek finance deals and there’s no net lease acquisitions or tenant partnerships. Where would you put the £500 million index index index?

00:55:23:14 – 00:55:38:14
GUEST
I remember I was on the trading floor. I asked, you know, like I said, you know, first Thursday on the trading day, like, oh, what do you do? What do you do with your money? What advice can you give me? Just like catalyst, I don’t get of the money. I wouldn’t do any stopping. What do not like index.

00:55:38:16 – 00:55:48:18
GUEST
Think index is the best thing. If you. If you don’t use a specialty, skill to do what you do best. Which for me is not Elizabethan. At least. Investment. Put in an index safe.

00:55:48:20 – 00:55:49:19
HOST
S&P 500.

00:55:49:19 – 00:56:14:14
GUEST
Yeah. Simple index. There was a couple of mixes, but yeah, nothing more than that. If you look again jokingly along with, you know, people who started the business, it’s like Donald Trump. They say, oh, it’s an exotically you know, he started his empire with a small loan from his father of $1 million, and people say, if you have put that million dollars on the S&P 500, you’d be wealthy and way wealthy today than what he has doing it himself.

00:56:14:14 – 00:56:15:20
HOST
Doing his own real estate deals.

00:56:15:20 – 00:56:27:07
GUEST
Yeah. So yeah, sorry to disappoint with my answer, but it’s, I, you know, I, I can’t speak to what I understand. So what? I’m just gonna sell these banks. I don’t invest in stocks.

00:56:27:07 – 00:56:42:21
HOST
That’s going to say, cut you in half, you bleed sale and leaseback and, you committed, index linked inflation, protected income, with as long at Walt as you can. I is diversified and risk management.

00:56:42:23 – 00:56:58:12
GUEST
I was I was buying a new car and I was I was being so close to being it did nothing. You should get in the in the like special number of like or not. And I still I want to get the SLB place I sold the last year Curtis an idiot but yeah leaseback is what we do.

00:56:58:14 – 00:57:16:06
HOST
You just want that consistency. And I guess liability matched right. So you’d probably liability matching you car against your index. Your index whether that’s the S&P 500 or against real estate. Well, look, Chris, thank you so much for joining me on the The Property Place podcast. Loved. Find out a little bit more about your background.

00:57:16:08 – 00:57:29:15
HOST
Some of the hurdles, that you faced in your current career, how you kind of pivoted double down, and, and really driven your career forward and excited to get to see, what? You’re the team going to do in terms of taking advantage of any sort of dislocation that’s there in the.

00:57:29:15 – 00:57:32:10
GUEST
Market for me? Absolutely, man. Thank you so much. Appreciate it.

00:57:32:15 – 00:57:59:07
HOST
Cheers. Thanks. Thanks for listening to this episode of the People Property Pledge podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of guests we should get on the podcast or areas of the market we should explore further.

00:57:59:10 – 00:58:25:18
HOST
So do drop me a message. The people. Property Claims podcast is powered by Rock ball. The team recruit experienced talent for investors, owners, developers and operators. So if you’re considering your career options at the moment or looking to attract top talent to work for you. Head over to the website w w Dot Rock form.com, where you can find a wealth of research to such.

00:58:25:20 – 00:58:40:12
HOST
Have a great day wherever you are and I look forward to catching you next time.

00:00:00:00 – 00:00:17:20
GUEST
I think I’ve been in real estate for a really long time. I’ve kind of seen all the challenges seeing everything. So I was really keen to, yeah, just kind of get a feel for other asset classes because I think real estate is really far advanced just by comparison. In comparison. Yeah. Like really far advanced from an ESG point of view.

00:00:17:22 – 00:00:43:06
GUEST
I would say your pension funds, you know, institutional investors, are definitely more hot on this. If you’re looking at a private wealth, investor, they might not be as interested, but it depends on where they come from. I think it’s mainly just more general awareness of the urgency of the situation and the last couple of years.

00:00:43:08 – 00:00:54:22
GUEST
And then from that investor pressure, mega investor pressure.

00:00:54:24 – 00:01:36:02
HOST
Welcome to the People Property Place podcast. Today we’re joined by Jess Peltz, head of sustainable investing private markets at Sierra Capital. Sierra Real Estate is wholly owned by Sierra Capital Corporation, a leading independent global asset management firm with more than 121 USD 121 billion USD of assets under management as of the 31st of March 2023. Jess is responsible for leading Sierra Capital’s global sustainable investing strategy across private markets, alongside and working closely with asset class specialists in each strategy to ensure a consistent, purpose led and proactive approach to ESG considerations.

00:01:36:02 – 00:01:38:04
HOST
Jess, welcome to the podcast.

00:01:38:05 – 00:01:40:08
GUEST
Thanks, Matt. Great to be here. Thanks for inviting.

00:01:40:08 – 00:01:56:23
HOST
Me. Not at all. Well, I feel like I’ve got so much I need to learn about this subject. So I’m really excited about delving in, to a little bit about your background and how you see the market, but but a place that I always like to start with these conversations is really trying to understand why. And how did you get into real estate?

00:01:57:00 – 00:02:19:00
GUEST
Yeah, it’s, really interesting question. So, growing up in Cape Town. So I’m from South Africa, hence the accent, growing up in Cape Town, my parents told me that I have to do a business degree, and I really wanted to do interior design, and they said, no, get a business degree first. So I was like, what is the closest thing to interior design?

00:02:19:00 – 00:02:43:01
GUEST
So I was like, oh, probably. So I went to study, property economics or real estate investment at the University of Cape Town, for four years. Got my, undergrad and then, honors, which is, I think, the equivalent of your masters. Yeah. And I was so over studying at that point that I just went straight into the industry, and yeah, in my final year.

00:02:43:01 – 00:02:50:16
GUEST
So my thesis I did on green buildings back in like 2008 or whatever, it was so really ahead of its time. And then I got sucked into the real estate industry.

00:02:50:19 – 00:02:55:23
HOST
So what prompted you to do green real estate at that time?

00:02:56:00 – 00:03:14:12
GUEST
Yeah, it’s a really interesting question. I think at the time when we’re looking at thesis topics of such an emerging theme that was coming out, and I’ve always been passionate about the environment. So I think growing up in South Africa, surrounded by beauty, surrounded by social hardship, I think I was always passionate about that sort of alternative approach.

00:03:14:14 – 00:03:36:11
GUEST
And that sort of, you know, being painfully aware of how beautiful the planet is and actually that it was, you know, risk of being hurt or damaged. And at the time, they was the UK green. Well, it was the UK Green Building Council was the UK Ireland, and we were starting a South African one, the South African Green Building Council was like made up of a couple of people.

00:03:36:11 – 00:04:02:09
GUEST
And I remember they formed part of a big part of my thesis and it was like a really neat, interesting space. I just sort of got into that and then went directly into asset management, managing a portfolio of retail shopping centers in under serviced townships across South Africa. So I used to have bodyguards escort me to these properties because they were in such, sort of, disadvantaged communities.

00:04:02:11 – 00:04:17:13
GUEST
And so that was a real eye opener from a social impact point of view. It was actually a fund that was way ahead of its time. Now, looking back. And I became sort of the green champion or the that’s what it was called at the time for the, for the fund. And that’s how I got sucked even more into sort of ESG.

00:04:17:15 – 00:04:27:10
HOST
Did the fund you said it was ahead of its time. How much emphasis did it put on being green or sustainable or impact or. Yeah. Yes. Or is it just kind of a bit of an afterthought?

00:04:27:12 – 00:04:43:18
GUEST
What’s so funny? Because I think at the time it didn’t even realize it was called the Community Property Fund. So even the name of the fund suggests that it was like an impact fund back in the time. But I don’t think it ever was intentionally, because that concept didn’t really exist then. It was just that was the fund.

00:04:43:20 – 00:04:52:23
GUEST
And I remember at the time we were signing up to DPI and things like that, and that was against, you know, 13, but more like 14 years ago.

00:04:52:23 – 00:04:53:22
HOST
And that’s what price.

00:04:54:03 – 00:05:19:05
GUEST
The principles for responsible investment. So it’s the United Nations. Backed, sort of benchmarking tool, that really allows, investment managers, what asset owners, asset managers, they sign up and it’s sort of principles and recommendations that guide them to being more sort of, responsible in the way that they investment and that in the way that they invest.

00:05:19:07 – 00:05:32:20
GUEST
And that was really long time ago that a company in South Africa was looking at price. So, yeah, I think they were quite ahead of its time, but not, not, you know, intentionally. So to have a competitive advantage, I think it was just the nature of the, the business.

00:05:32:22 – 00:05:38:15
HOST
Was was it the business or was it the nature of the capital backing the business that was driving it was well, was it a bit of.

00:05:38:15 – 00:05:54:19
GUEST
An Irish? But it was it was the company that I work for. We managed at some of the government’s largest pension schemes, so it’s probably a bit of both, but I think it was more the people working in the organization versus I think at the time the investors.

00:05:54:21 – 00:05:58:11
HOST
So you you did that for a couple of years before moving to London?

00:05:58:11 – 00:05:59:08
GUEST
Yeah.

00:05:59:10 – 00:06:08:20
HOST
It seems to be a bit of a well-trodden path going to Cape Town. University of Cape Town doing property and then moving over here. Why did you decide to make the move over here?

00:06:08:22 – 00:06:29:17
GUEST
I’ll be honest. I felt like South Africa was really far away from the rest of the world, and I really wanted to travel. So I selfishly came over because I really wanted to, be closer to, you know, get that experience. You know, it’s very far away. And South Africa, it’s a very, different lifestyle. And I wanted to experience what it was like to, to live overseas, to travel.

00:06:29:23 – 00:06:50:20
GUEST
I also, at the time, sustainability, ESG, so many different names for it was such a nascent space in South Africa. I was really keen to come over here, because I saw more opportunity. It was a much more advanced. So I actually moved over specifically for a role. Was then it was IPD Investment Property Data Bank, now MSCI Real Estate.

00:06:50:22 – 00:07:04:09
HOST
And how did that come about? Did you did you manage to secure the role before you move? Because, I talked to a number of, you know, South Africans or Australians or people from the US, and it’s always that balance between trying to take a role before you come.

00:07:04:12 – 00:07:05:03
GUEST
Yeah.

00:07:05:05 – 00:07:06:10
HOST
I come and then find the role.

00:07:06:14 – 00:07:29:13
GUEST
Totally. So I did actually tee it up before, funny story. I was meant to move to New York with my then boyfriend, now husband, and two weeks before we left, I got offered this job in London, and I was like, actually, you go to New York, I’ll. I’ll go to London. But the reason it came about was I worked really closely with, IPD in South Africa at the time, just in terms of their analytics.

00:07:29:15 – 00:07:45:23
GUEST
And I became quite good friends with the people that sort of, managed, you know, we were their client and, and, they were our service provider. And we became quite good friends. And they actually mentioned that they were looking for someone in London to do this role. And that was about sort of six months before I actually even got offered the job.

00:07:45:23 – 00:07:59:08
GUEST
And I had the interviews, and then it sort of just they weren’t sure if they were going to hire someone. So it sort of fizzled out. And then two weeks before I was meant to move to New York, they offered me the job. So I came over to London for the job. And actually that was the best decision I made.

00:07:59:08 – 00:08:10:11
GUEST
So yeah, just having those connections in the market with companies that are sort of, you know, global really helped to sort of, you know, that’s why relationship building always important.

00:08:10:13 – 00:08:18:22
HOST
So what was your actual roller MSCI what did you actually come in and do. Because it’s probably a bit of a move away from being a a real estate asset manager.

00:08:18:24 – 00:08:39:06
GUEST
It was a bit of a move, but it it was really good grounding. And what I will say is that I’m probably unique in that I am an ESG person. But with the commercial asset management background, which is sometimes quite hard to find, and that is very helpful for the people I work with, because it’s important to not just be ESG focused.

00:08:39:06 – 00:08:46:19
GUEST
You have to find the balance and you have to understand the commercials and not just be so sort of pigeonholed with with ESG, because.

00:08:46:19 – 00:09:01:10
HOST
At the moment, I’m seeing a lot of the market asset managers. You’ve got a lot of asset management experience there now. Yeah, yeah, it’s great, which is brilliant. They’re trying to get a sustainability ESG piece. Whereas I guess you have a small amount of asset management experience but significant economic sustainability.

00:09:01:15 – 00:09:24:20
GUEST
Definitely. So I suppose I had that asset management experience. And then the role that I did it, it was specifically on sustainability. So I came over to lead their sustainability initiatives, you know, products, indices. I worked really closely with then, a woman who sort of pioneered them, Christina Cudworth. She was amazing. She was a great mentor for me.

00:09:24:20 – 00:09:43:13
GUEST
And I sort of ended up taking over like that. Part of her role. And it was. Yeah, very much, working with different markets. You know, I, we set up a green French index, like a green building index. We set up one in Canada, there’s one in New Zealand. We did a lot of work with EPCs in Europe, like Netherlands and Germany.

00:09:43:15 – 00:10:07:11
GUEST
And then probably what a lot of people in the market remember me for, is a product called Eco Pass, which we worked on with Rex CBRE like the value in the valuation community, and it was intended to sort of provide asset managers with it and look at how their portfolio, compared to their peers from like an ESG point of view, looking at the financials and ESG alongside each other.

00:10:07:11 – 00:10:24:13
GUEST
So this is way ahead of its time. And so it took off, but it didn’t really take off because I think it was just too early. And actually now the irony is that everyone’s trying to do that. Yeah, I did that for for a while, which is great. So I had that sort of analytical benchmarking experience too.

00:10:24:15 – 00:10:28:01
HOST
But also setting setting some other standards and standardizing.

00:10:28:05 – 00:10:28:14
GUEST
It.

00:10:28:15 – 00:10:32:03
HOST
Yeah, build relationships across the market and really try to trailblazers.

00:10:32:04 – 00:10:57:16
GUEST
100%. So that experience was it really defined my whole career because I, I became really good friends and made really good connections with a lot of our clients. So the people that I’m still connected with today, the heads of, you know, sustainability at Beaver, Blackrock, M&G, you know, all we’re still connected because of, I suppose, that experience and that really grounded me in that space.

00:10:57:18 – 00:11:15:18
HOST
And would you say at the time that those individuals had the same altruistic drive or desire or. Yeah, I guess their values were intrinsically linked to having impact on sustainability, and that’s probably what drove them. Yeah. Well, ahead of the time to this particular space.

00:11:15:20 – 00:11:36:18
GUEST
100%. And I’d say that there’s a group of us which are almost like the original ESG people. And I think, yeah, I like to say that we did it long before it became cool. And yeah, 100%. I mean, we put in the hard yards and it paid off. But I think as in now it’s being taken seriously.

00:11:36:18 – 00:11:56:02
GUEST
But even then we’ll get onto that because even that’s taken seriously. I think there’s there’s still a lot of work to be done. But yeah, I think 100% if you, I think it’d be hard to find an ESG person that isn’t deeply passionate about, like the meaning behind it and why they got into it in the first place.

00:11:56:04 – 00:12:05:04
HOST
At that, at that stage, who who were the adopters or who was who are the clients? Who is coming to you? Is it the funds? Was it the family offices? Was it the rate?

00:12:05:04 – 00:12:05:17
GUEST
Oh, no.

00:12:05:19 – 00:12:07:17
HOST
Private equity businesses or institutional.

00:12:07:17 – 00:12:28:03
GUEST
So it was our primary clients. But you could pass at the time it was then standard life, which is now obviously Aberdeen. It was the Hermes which is now Hermes Federated. It was MSG which was pre-term at the time. So this is really going back. It was a fever. I’m forgetting a big one. Henderson, which is now Nuveen.

00:12:28:09 – 00:12:37:10
GUEST
Yeah. So it was those types of clients that were really coming. Coming forward and really paving the way. And it’s still them that, you know, they’ve they obviously had a great big head start.

00:12:37:12 – 00:12:46:23
HOST
And why would you say it’s more of the institutional grade clients that that were seeking that as opposed to maybe other types of real estate investors or developers?

00:12:46:24 – 00:13:07:08
GUEST
I think it’s a combination of one, just the resourcing that they had. So the both people resources and the financial backing, I also think they just had really good fund managers. The people that I worked with in those organizations were great people. I remember one of the guys at prep, him oh, now, he was a legend of the time, Paul McNamara.

00:13:07:08 – 00:13:27:21
GUEST
And he I mean, almost everyone in the industry knows him, but he really championed this across loads of different platforms. So I think it was really like individuals in those organizations at the time, because those organizations had the foresight to hire those people. But then it was the people that really drove this forward. And I mean, a lot of them are still there today.

00:13:27:23 – 00:13:35:11
HOST
So you are with MSCI for kind of two and a half years or so before you moved, to GVA.

00:13:35:13 – 00:13:36:02
GUEST
Yeah.

00:13:36:04 – 00:13:39:10
HOST
Why did you make that move and how did that come about and what was the.

00:13:39:12 – 00:13:59:14
GUEST
I I’m not sure if I’m allowed to say because I don’t want to, let’s just say that the culture changed at IPD, and I don’t think sustainability at the time was viewed as a primary, priority. And I really wanted to pursue that. And I didn’t feel like that was the place for me to do that.

00:13:59:16 – 00:14:20:06
GUEST
And so I left for DVA and went into consultancy. Unfortunately, quite quickly realized that I’m not a consultant. I, I’m much more of a doer, and I like to see things through. So it really pained me to tell people what I thought they should do and then not know if they were going to do it or not, and actually be a part of that delivery.

00:14:20:08 – 00:14:40:15
GUEST
And so I think it was a few months, I was only at GVA about a year now I have a son young. But before the end, so was about three months before I left Rb’s approached me. At some people that I knew was in the industry about role within the commercial real estate credit team. So going on to like the lending side.

00:14:40:16 – 00:14:54:10
HOST
Yeah, it’s interesting, you know, in terms of the different pockets of experience that you’ve had and touched on. So move, move from asset management to kind of more of the index. Space to consulting to going more on the credit side.

00:14:54:12 – 00:15:35:20
GUEST
Yeah, I’ve really covered it all. Which is great. So I went to OBS. Yeah. On the lending side. So looking at, my, my role there was to set up environment and sustainability risk processes within the lending, due diligence. So basically we would, when any loan proposition came through to us from a commercial real estate, you know, whether it’s a developer or, you know, asset or, you know, whatever it would, it was, we would look at whether, we would create a set of criteria for them to go through and sort of thresholds as to whether that projects that we were lending on, on the property met those

00:15:35:22 – 00:15:37:22
GUEST
criteria before we would land.

00:15:37:24 – 00:15:39:22
HOST
Is that from a risk perspective or from.

00:15:40:00 – 00:15:57:24
GUEST
Yeah, definitely from a risk perspective as a lender. So things like, you know, the minimum energy efficiency standards, if we were lending on a property that was going to have like an air fog EPC rated building that pose a risk for us, or if it had, you know, even environmental things at that time, like asbestos or land contamination or flood risk, things like that.

00:15:57:24 – 00:16:02:19
GUEST
So we would look at that, and consider that within the, the sort of.

00:16:02:21 – 00:16:11:16
HOST
The confines of the loan book. Exactly how how do you manage your risk exactly? And was that a relatively new role for you? It was a brand new, fresh role.

00:16:11:16 – 00:16:17:13
GUEST
I like to find those. Yeah, because fear it. I was also the first person. So I definitely am a I like.

00:16:17:13 – 00:16:18:20
HOST
To be a trailblazer.

00:16:18:20 – 00:16:26:07
GUEST
Yeah, I like to have a blank canvas and and come in and sort of create. I’m definitely like strategic like strategically focused.

00:16:26:10 – 00:16:42:01
HOST
So what was driving that new role? Was it obvious is looking to its competitors? Was it looking to actually manage manage risk. Was it best practice. And this is what we should be doing. Was it part of a broader CSR strategy. Why did they want to create that?

00:16:42:03 – 00:16:55:11
GUEST
Yeah, it’s a good question. I think at the time it was quite you know, regulations were starting to come out. So there was a lot of regulation like, you know, the minimum energy efficiency standards were coming out, which said that you couldn’t let an air fog create a property. So I think a lot of it was like a bit of stick.

00:16:55:11 – 00:17:20:03
GUEST
So a lot of, the regulatory sort of landscape was changing and that we knew that that was going to have an impact. But I think at the time it was sort of that I think that that was around 2015, 2016, things were starting to, you know, shake up a bit. And I think people were starting to be aware that this was going to become a big area, and people were starting to think about it.

00:17:20:05 – 00:17:39:00
GUEST
But now when I look back, it still wasn’t completely embedded and entrenched into what we’re doing. It was still very much a tick box exercise. It was still you need to be seen to be doing something. But whether or not people were, you know, truly backing it was a different story. And I think that that’s true across the whole of the real estate industry.

00:17:39:00 – 00:17:44:11
GUEST
I don’t feel like at that point, we had kind of made the inroads that we have now.

00:17:44:13 – 00:18:01:09
HOST
Did you veto any loans or were you involved? We part of any any deals didn’t go. I’m just trying to understand because, you know, you’re saying people weren’t necessarily taking it that seriously. Yeah. You know, was it kind of a lip service. Not greenwash was it. Lip service said, look, we’ve got this position in place. So we’re looking like we’re doing the right thing.

00:18:01:14 – 00:18:03:22
HOST
No, actually, did you create something that actually.

00:18:03:24 – 00:18:25:14
GUEST
No doubt at that time? No, I get what you’re saying. No, definitely. At that time, they were because it was it was lending. It’s a lot more, I suppose risky from that perspective. No, there were definitely loans that you wouldn’t have done based on that criteria if they came back. And there was no ways that obviously you would try to work with the borrower to say, like, if you can improve it from this to this, or if you you would always try find the solution.

00:18:25:14 – 00:18:42:01
GUEST
So you would say, okay, this land contamination, you need that needs to be remediated or, you know, flood risks are a bit harder to deal with. But we would always make sure like do you have insurance in place? So there was there was always like, if this then that. It wasn’t always just a blank. No. Yeah. And it’s the same with tenants now.

00:18:42:01 – 00:18:55:00
GUEST
So there are tenants that we would look at. Not entering into a lease was purely based on a activity, as opposed to sort of the characteristics of the building, which we feel like we could probably change.

00:18:55:02 – 00:19:14:15
HOST
Interesting. Because you, you, you were at Royal Bank of Scotland for two and a half years or so. Did you see a marked difference when you joined to when you left, in terms of how serious people took this, and were there more people coming to you for advice, or were there more individuals kind of getting into the space, or was it still too early?

00:19:14:16 – 00:19:41:01
GUEST
I’ll be honest, I say no. I would say it hadn’t really. It didn’t feel like it had changed then. It felt, you know, obviously that improved since when I first came to the UK as of 2010 or 2011, when it was. But I would say it, it hadn’t got to where it is now and actually that I fell pregnant while I was at or Bank Scotland and when I went on that leave, I didn’t think that I wouldn’t not come back to, to work.

00:19:41:01 – 00:20:00:04
GUEST
I always that was always the plan. And then a few things sort of changed the course of why I didn’t go back. And then I sort of swore I’d never go back to ESG in real estate ever again, because I was so batiks. And it felt like a constant battle. And I think I just lost a lot of my passion.

00:20:00:06 – 00:20:03:03
GUEST
I’m sitting here now, so obviously I changed my mind.

00:20:03:05 – 00:20:23:20
HOST
Yeah, I was going to say, was it that time out? Yeah. But being a mother, did that give you space for reflection? And actually a bit of time to think. Well, yeah, I’ve been trying to drive and push all these doors. Couple opening, but definitely not at the rate that I would like them to. But staying in contact with maybe that earlier cohort of.

00:20:23:22 – 00:20:27:22
HOST
Yeah. Peers, did that have any bearing or so.

00:20:27:24 – 00:20:50:15
GUEST
I mean I can give you the honest answer. Give me the honest answer. How I ended up coming back because it’s completely, random. I had really bad post-natal depression. Was my second child, and so I ended up actually having a three and a half year career break. And when she was. So I had my son, and then when my daughter was eight months, I remember calling my husband, saying, I have to go back to work.

00:20:50:15 – 00:21:08:06
GUEST
I think it’s the best phone call he’s ever got in his life. But I was like, I need to go back to work. And I literally kid, you know, a bit about two days later, got a call from a recruiter, that I’d worked with in the past, who’d actually placement GBA. And he was like, any chance that you’d be willing to do it?

00:21:08:10 – 00:21:28:09
GUEST
You know, part time ESG role, add an asset manager like. And I thought about it for a while because I had obviously promised myself I’d never go back. And actually, you know, before sort of agreeing to this, I looked at everything under the sun. I was like, how could I work for Jo Malone or Chanel or, you know, brand that I love and not go back into the space?

00:21:28:09 – 00:21:44:13
GUEST
And then I just spoke to loads of people in the market, my peers who I’d, I’d stay in touch with, and they promised me that things had changed. And obviously I’d been keeping track the whole time. While I was on that leave I’d seen, I could see that things had changed, but I sort of wanted to sense check that that was the case.

00:21:44:15 – 00:22:01:21
GUEST
And so I kind of figured, also having children and sort of that, you know, the passion that I’d had beforehand, I suppose, actually intensified after having children because I was like, I want to make sure that, you know, I want my job to have purpose if I’m going to leave them and not be at home with them.

00:22:01:23 – 00:22:06:10
GUEST
I want to know that I’m doing something purposeful and that’s meaningful for them to like.

00:22:06:15 – 00:22:07:09
HOST
For their future.

00:22:07:14 – 00:22:30:02
GUEST
Exactly. So yeah. And so I ended up going and that was very real estate. So I ended up going to work for a real estate. And this was just before Covid. So I had my interviews in like the January of 2022 and then in February and then I got offered the job. I think I had my last interview like the day before lockdown or something ridiculous.

00:22:30:04 – 00:22:36:11
GUEST
And then I started my job in the May, and I only met my colleagues like a year later.

00:22:36:13 – 00:22:40:10
HOST
So was that Palmer Capital at the time or was it Sierra?

00:22:40:10 – 00:22:42:18
GUEST
It it just sort of rebranded to Fear Real Estate.

00:22:42:20 – 00:22:56:18
HOST
So for people listening to this, can you just give me a little bit of a background about about that and that transition and then we can come on to Sierra Capital? Just so we can kind of draw the links for people who might know.

00:22:56:20 – 00:23:25:18
GUEST
Yeah. So, Palmer Capital was founded by Ray Palmer legend in the industry, and, was a very well known, sort of, real estate asset management company. We also have a unique business model and that we are a shareholder in nine different property companies. And that was really part of is, you know, I suppose USP is that, he, he, he found these amazing, young, talented developers and invested in their companies and they’ve grown substantially and done really well.

00:23:25:20 – 00:23:49:15
GUEST
And then we were bought out by for real estate. So Fairy Capital’s our parent company, and there’s both a public market side and a private market side. And on the private market side, we have exposure to real estate, agriculture, infrastructure, private credit, private equity, and soon timber and fair, Palmer capsule then formed or made up the real estate UK part of our capital.

00:23:49:17 – 00:24:14:20
GUEST
And then we also have for real estate Canada. And that’s how sort of fear capital is growing their private markets businesses that they’ve bought sort of underlying businesses to, to to sort of buy those different asset classes. So yeah, so that was I think will happen in about 2018. So it was quite new. And I came in bit sort of I came into fear real estate, but it still had that very much like family feel of Palmer capsule, which is, which is really nice.

00:24:14:20 – 00:24:17:03
GUEST
And it’s sort of held on to that to some extent.

00:24:17:05 – 00:24:21:09
HOST
So you’d move back to the principal side? Yeah.

00:24:21:11 – 00:24:22:04
GUEST
That full circle.

00:24:22:08 – 00:24:34:01
HOST
Full circle, not in an asset management role, but in a dedicated ESG, role. Can you just let me know about your role there? What was what was your mandate to what was your job and what was your kind of focus?

00:24:34:01 – 00:24:54:13
GUEST
So so I came in, there was there was no one. I was the first person that they hired from an ESG perspective. And my role was very much to grow the ESG brand within the business, to try to get us to be recognized as a leading ESG asset manager. Not necessarily to be the leader, but to be seen amongst like the top quartile.

00:24:54:15 – 00:25:10:03
GUEST
And we have two parts of our business. We have we now have three of that two. But we had initially at the time just core and value add. So my role was very much to it with the fund managers, the investment teams to build and integrate ESG and weight into the way that we managed our funds.

00:25:10:05 – 00:25:31:21
GUEST
So that was a huge part. So take going from sort of nothing to, to creating like a vision and a strategy, embedding it into everything from acquisitions to, you know, quarterly ESG risk profiling to investor reporting to data to, you know, gathering the data. We had like none. Now we have 85%. So, yeah, that was very much my role.

00:25:31:21 – 00:25:51:18
GUEST
And then a very small part of it was also to do the corporate side. So just looking at Fear Real Estates, you know, corporate emissions, things like that, which, which we’re on top of now. But yeah, the primary part of my role was very much investment focused. So how can we embed ESG truly into what we doing? And very much a massive part of my role.

00:25:51:18 – 00:26:19:20
GUEST
And I tell anyone this and it’s really important when I’m hiring anyone is relationship building communication. I’ve always seen myself as almost like an internal consultant, because as much as ESG grown, it’s still you still have to win respect, trust, approval. You have to get people on your side. I mean, the majority of time now, I work with amazing people, but there’s still a few that you do have to to sort of win over and convince.

00:26:19:24 – 00:26:21:05
GUEST
Yeah, exactly.

00:26:21:07 – 00:26:36:19
HOST
And as well as working on the value add and then the core fund, you touched on the portfolio companies, being an interesting, unique business model. Can you just expand on why is that unique and also your role with those nine different subsidiaries and how that may be varied as well?

00:26:36:21 – 00:26:58:13
GUEST
I suppose it’s unique in that we have access, direct access to deal flow. So it’s been a really fundamental part of our sort of business. And I suppose it’s success in that those property companies have, deals that they’re working on projects, and a lot of those projects form part of our sort of value add process as our, our value add funds and potentially our core side.

00:26:58:13 – 00:27:17:14
GUEST
So we have unique access to deal flow. We don’t necessarily have to go out to the market. A lot of the times it’s often more straightforward, but also just working on amazing projects. So they’ve done some of the most market leading ESG projects, some in Bristol. So, there was the Halo Halo building in Bristol, which was phenomenal.

00:27:17:16 – 00:27:39:21
GUEST
We’ve done loads of projects across the whole of the UK that have just been an exemplar from a sustainability point of view, and many of them are actually cheering us along and bringing us along because they’re just so advanced in terms of like their net zero carbon construction and what they’re doing. And then part of my role with them is to to kind of support them, you know, help them with the ESG.

00:27:39:23 – 00:27:52:21
GUEST
Policies that were sort of in the beginning. Now it’s really about like, how can we, you know, measure embodied carbon and doing lifecycle carbon analysis on the projects that we developing, offsetting and things like that. So that’s an exciting part of the role.

00:27:52:23 – 00:28:04:17
HOST
Yeah, I guess because you can you can then be parachuted into whether it’s cubics or QS or Redbridge or, or Hollywood or whichever one it is, and give your, give your advice. I know, I.

00:28:04:17 – 00:28:06:12
GUEST
Know, I’m really impressed.

00:28:06:14 – 00:28:22:11
HOST
It’s my job to know these things. Yeah. And for them, I guess I get the benefit of, not a resource like you, but with your knowledge and your track record, rather than having to necessarily hire directly themselves. But you can then, as you alluded to, pull the data, which is power, I guess.

00:28:22:13 – 00:28:24:05
GUEST
Exactly. Yeah.

00:28:24:07 – 00:28:41:13
HOST
And so you did that, for a few years. And then your role has changed further because it’s now not just UK focused. How has your role changed and evolved to become a little bit more global? And what does that actually mean?

00:28:41:13 – 00:29:04:11
GUEST
Sure. So initially when I first joined here, I was just responsible for the UK real estate team. And then as I suppose, the businesses, the business sort of grew globally and we sort of, you know, became more connected. We felt that it would be a really good opportunity because ESG so universal. If I sort of looked after the, Canadian portfolio too.

00:29:04:11 – 00:29:26:24
GUEST
So, and because as a market, Canada is a bit further behind than the UK, in Europe, it made sense for us to sort of share a lot of what we had done with them, for them to to pick it up. So I actually hired someone in Canada, sort of lead on the Canadian real estate side. And he sort of has adopted a lot of what we’ve done in the UK, but obviously also bearing in mind that the market is different there.

00:29:26:24 – 00:29:47:08
GUEST
He’s sort of trail blazed and he was the first hire from an ESG perspective in Canada. He’s great. So he’s sort of leading on on that side in Canada. And then about so that was after I’d been here about when was that beginning of last year that happened. And then I got really involved on the private market side, sort of middle of the year.

00:29:47:10 – 00:30:09:21
GUEST
And I really enjoyed that. Just sitting we we set up a private markets ESG committee last year, which pulled people from all over the business, from infrastructure, agriculture, and I really enjoyed that exposure. I think I’ve been in real estate for a really long time. I’ve kind of seen all the challenges, seen everything. So I was really keen to, yeah, just kind of get a feel for other asset classes because I think real estate’s really far advanced just by comparison.

00:30:09:23 – 00:30:38:04
GUEST
In comparison. Yeah. Like really far advanced from an ESG point of view. Infrastructure is like close behind. But I’d say yeah, it’s it’s definitely real. Estate’s leading leading the way. And so yeah, in April of this year, my role broadened to to sort of be head of sustainable investing for private markets. So that’s really overseeing, our vision from a sustainable investing point of view, across the business, across private markets.

00:30:38:04 – 00:31:02:04
GUEST
But I have underlying amazing resources in each of those asset classes who sit within those individual strategies and report to the heads of those strategies. So in real estate, we’ve got, you know, real estate, Connect Canada and a real estate UK person infrastructure. We’ve got amazing people, agriculture, timber. And then yeah. And then I’m overseeing sort of private credits and things like that.

00:31:02:04 – 00:31:26:02
GUEST
So it’s really important to have those underlying specialists, and I’m sure the need is going to grow for more people at some point. But yeah, my role is really to just bring collaborate. And because there’s so much we can learn from each other, and, and we have so many amazing resources. I mean, I’ll head of, responsible investment for fair at Q marks, which is one of the underlying businesses.

00:31:26:04 – 00:31:51:08
GUEST
She’s gotten phenomenal experience, and, and has been in the space for nearly 30 years. So, you know, I’m learning so much for her. So my role is really to bring about, you know, resource sharing, collaboration, alignment. How can we integrate? How can we, you know, use what we’re doing in agriculture to support, you know, our decarbonization pathway in real estate from an offsetting point of view, using like soil carbon sequestration or something like that.

00:31:51:08 – 00:31:56:08
GUEST
So, yeah, it’s exciting and overwhelming.

00:31:56:10 – 00:32:15:19
HOST
A couple of questions. But first, when would you say the kind of, the switch flicked in terms of mass adoption interest need? Yeah. For Asian sustainability to be like front and center from a real estate perspective.

00:32:15:21 – 00:32:45:02
GUEST
Yeah. I suppose there’s a couple things. In 2018, the IPCC, which is that into, into Governmental Panel for Climate Change released, I think it was the first assessment and it basically just highlighted how dire the situation was. I think that was quite a pivotal moment in time. Then we had, a lot of regulations starting to come out.

00:32:45:02 – 00:33:20:20
GUEST
So, you know, at the time was the minimum energy efficiency standards. Those regulations actually started kicking in from like 2020. Now, 2023. It was kind of, oh, okay, this is happening. And then I would say SFD off was a really big one. So the sustainable finance disclosures regulations in Europe, really, as much as I really don’t like them, and as much as they were not built for private markets, let alone real estate, which is one of the challenges that we face, I’d say that they were really key and pushing this dialog forward and getting everyone to start thinking about it.

00:33:20:20 – 00:33:34:18
GUEST
But I think it’s just I think it’s mainly just more general awareness of the urgency of the situation and the last couple of years. And then from that investor pressure, mega investor pressure.

00:33:34:20 – 00:33:43:16
HOST
And would you say there’s a particular type of investor that is leading it ahead of others and, and geographically where based globally?

00:33:43:20 – 00:34:16:13
GUEST
Yeah, definitely. So I would say your pension funds, you know, institutional investors are definitely more hot on this if you’re looking at a private wealth, investor, they might not be as interested, but it depends on where they come from. It also depends on geography. Someone in the US, I mean, we all know, actually all know about the, backlash that’s going on in, in the US around ESG.

00:34:16:15 – 00:34:24:11
GUEST
Partly why I will say my title change from ESG to sustainable investing just because of the political landscape around ESG in the US.

00:34:24:13 – 00:34:26:19
HOST
Can you just expand on that? So for people who don’t.

00:34:26:19 – 00:35:07:14
GUEST
Yeah, sure. So I mean, I’m no expert, but basically, there’s an anti ESG movement in the US where people believe that focusing on ESG is at the expense of financial return, or they believe that you’re prioritizing corporate ideals over financial return. And this varies amongst, varies between states. So some states and I don’t want to get into political, debate, but hopefully you can interpret for yourself which states those are, but they are actually passing bills, at the moment that sort of dictate that pension funds can’t invest in ESG focused funds and things like that.

00:35:07:14 – 00:35:28:20
GUEST
So there’s a lot going on at the moment, and it’s been really hard for anyone that has a big presence in the US trying to fight these battles. So, yeah. So I think it’s comes down to also just, another really big challenge that we have, you know, you’re talking about, you know, investors, you know, do they have a, you know, are they some more fixed on this?

00:35:28:20 – 00:35:57:06
GUEST
I think there’s a huge knowledge gap between investors and their managers, in the sense that a lot of investors ask for things. And I don’t think they realize what they’re asking for and don’t understand what they are asking for. And again, have a maybe preconceived idea of what ESG is, because at the end of the day, I mean, I’ve spent a lot of time in the space and I’ve, you know, I spent a lot of time at it, you know, searching for that green premium, the green elephant.

00:35:57:06 – 00:36:17:03
GUEST
And a lot of people are still obsessed with that to this day. And it drives me mad because I actually just think we’ve so far beyond that. Also, there’s enough evidence that speaks for itself. But we’ve we’ve moved on from that. It’s actually just about value protection now and risk protect like, you know, risk protection. I think it’s just that any property that doesn’t meet certain threshold or criteria at some point will just get a brown discount.

00:36:17:03 – 00:36:36:11
GUEST
They’ll just be sort of become stranded. And that’s our job as an asset manager. You have a fiduciary duty to to make sure that these assets are fit for the future and, and protected. And I think so. It’s quite tricky sometimes it depends, you know, trying to educate investors sometimes about why are we doing the things that we’re doing or and that’s not just specific to us.

00:36:36:13 – 00:36:51:19
GUEST
I think in the market in general, you do get different types of investors, but it is hard sometimes when you asked for things and there’s little, you know, reason as to why they are asking. And you can see that it’s not necessarily a well educated question.

00:36:51:21 – 00:37:00:13
HOST
This leads us nicely onto the challenges part. What are the challenges you seeing in the market at the moment, and maybe your peers that to deal with as well?

00:37:00:15 – 00:37:22:15
GUEST
I mean, how long do we have? So, I’ve touched on the sort of that knowledge gap. And that doesn’t just extend just to investors. There’s still a knowledge gap internally. I would say across the whole market, I think a lot of people have and I mean, I’ve been really impressed at how many people who this isn’t their main job.

00:37:22:15 – 00:37:42:11
GUEST
I mean, I, I work with amazing fund managers who completely taken it upon themselves to understand this to they are so passionate about it. They’ll integrate again and they funds. But I also, I’m aware that I’ve worked in the past with other people where there’s just this reliance on ESG people still, and I can say that wholeheartedly, even now there’s a reliance on ESG people.

00:37:42:15 – 00:38:10:18
GUEST
We’ve become compliance managers, we’ve become DNI people, we’ve become social impact people that ESG has broadened so much so quickly. It’s overwhelming. And I know a lot of my peers have actually lost a lot of the joy and passion associated with ESG, just because there’s so little time for innovation and purpose anymore. It’s just reporting and compliance and, you know, just trying to make sure that we’re not accused of greenwashing, which is another challenge.

00:38:10:20 – 00:38:20:19
GUEST
You know, fear of greenwashing. But then now there’s a new movement of green hushing where people aren’t saying, like, shouting enough about what they doing, in fear of being.

00:38:20:19 – 00:38:21:06
HOST
Being.

00:38:21:09 – 00:38:44:21
GUEST
Get used to saying. Exactly. And then there’s also squashing, which is when you overtake your social, credentials. So, yeah, the reliance on ESG people, there’s lack of data, which has been a problem for a since since the dawn of ESG. It’s still remains a problem. But I do think it’s getting better. And personally, I feel like they always to kind of build on that now.

00:38:44:21 – 00:39:05:05
GUEST
So I don’t like to focus on that too much, because I also think that it’s been talked about at length, and you can still get on and do things without data. Yeah. Regulation, regulation that hasn’t been built for real estate that we have to interpret and apply to real estate. And it’s not a one size fits all approach.

00:39:05:07 – 00:39:31:05
GUEST
And then also a lack of policy. So the government not putting in, you know, sort of meaningful levers that actually enable like more collection of data. So like us having access to tenant data, you know, that should be mandated. So there’s really like an endless list, an endless, endless, endless list of, challenges. But, you know, none that can’t be overcome in time.

00:39:31:05 – 00:39:41:22
GUEST
And I feel like you just have to keep keep going. Maybe that’s one thing that we also look, I should look for in when I’m hiring people is just really, like, stubborn, like people that persevere because you do have to be quite headstrong.

00:39:41:24 – 00:40:01:21
HOST
So you’ve got to be really passionate to be able to navigate all of those different challenges. And, push through, make the changes, innovate, drive things forward and set the boundaries is there’s a lot of headwinds that you’re going to have to have to deal with. I guess the flip side to the challenges, what are the positives and what are the good things?

00:40:01:23 – 00:40:10:20
HOST
And what are the benefits of, kind of this adoption and kind of collective interest and need to drive it forward? Like, what are you excited about right now?

00:40:10:22 – 00:40:40:14
GUEST
What am I excited about? So things I love about my job. One is I work with everyone across the business, whether they’re in finance, marketing, I work a lot with marketing, sales team, the investment teams, the debt teams, literally everybody. Which is great. I love collaborating with them. I love understanding, knowing, like, people and like how, you know, you have to sort of work with people differently.

00:40:40:14 – 00:41:02:19
GUEST
You have to figure out your own relationship with them. I love the relationship building side. I love, I love working with investors. I love speaking to them. I love understanding what it is that they are looking for. And taking that back and trying to solve the problem for them so that we can support them better. I love communicating, so I love speaking up things and sharing knowledge.

00:41:02:21 – 00:41:28:07
GUEST
Again, meeting people. I we’re working on some really exciting projects around natural capital at the moment which like nature and biodiversity. That really excites me at the minute. Side note, you know, nature and biodiversity have been living in the shadow of decarbonization for a really long time. And as I suppose a key theme this year has been that, actually, we need nature.

00:41:28:09 – 00:41:45:13
GUEST
We need to reverse the decline in nature in order to actually achieve our decarbonization goals, because you actually can’t do one without the other. They twin crises. And so, yeah, just working a lot more in that space has been really exciting and understanding that even outside real estate, there’s industries that can support real estate, like regenerative farming and like timber.

00:41:45:13 – 00:42:10:08
GUEST
And, you know, actually everything’s interlinked, like how these other asset classes are going to have to collaborate and support one another in terms of achieving these goals is really exciting. The other thing I love about ESG is that it’s not a competitive space. So I’ve always said this and and I’m sure my colleagues would disagree, but I firmly believe that ESG shouldn’t be used as like a competitive advantage.

00:42:10:08 – 00:42:33:18
GUEST
It’s something that we should do together. It’s collaborative. It’s, you know, we should be supporting one another. It’s the only way that we ever going to make progress is if we do this together, if we share experiences, if we shared what we’ve learned. And I’m part of an amazing network of people where we do that, where we support one another, you know, we share what’s worked, what hasn’t, because it’s it’s the only way we’re going to get there.

00:42:33:20 – 00:42:59:12
HOST
I guess this is a very crux and heart of the ESG. Is that collaboration and and sending the list back down and making it easier for, for someone else to, to implement and learn, especially with it being quite fragmented and relatively new as well. We touched early on in our conversation the different roles within ESG. And I know you just you just mentioned, it’s probably quite a tight job description, but suddenly it’s broadened out quite a lot.

00:42:59:14 – 00:43:10:09
HOST
Can you, can you just paint a bit of a picture of how you see the different roles and types of opportunities that fit under sustainable investing or ESG?

00:43:10:11 – 00:43:42:11
GUEST
Sure. So I think, I suppose how it’s progressed is that you would and the past, you might have always had an ESG person who looked at everything. They were all encompassing, all singing, all dancing, and now it’s broadened. I’m still part of like, a small asset manager. But what I have seen across the market is at some of the, the larger, some of our larger, asset managers is that you would have more sort of niche roles based on different themes as an ESG.

00:43:42:11 – 00:44:13:13
GUEST
So you might have like a net zero carbon lead, you might have a social or community like focused person. You would have a nature and biodiversity person. So you might be given a lane in ESG if that makes sense. That might be I suppose that’s for for organizations that are much larger and probably more advanced. I would say there’s still a big part of the market which are still looking just for the all singing, all dancing strategic ESG people, which I’m definitely, I’m definitely one of those like Jack of all trades.

00:44:13:13 – 00:44:17:05
GUEST
I, I know a lot about like lots of different things.

00:44:17:05 – 00:44:25:20
HOST
But I’ve had to write even at the dawn of, yeah, finding and building it and you’ve kind of you’ve had the, the ten year to be able to touch on all those different areas.

00:44:26:01 – 00:44:45:11
GUEST
Yes. Although I’d say now what’s so hard is that I, I know so much less about like the I can’t I don’t have capacity to get in the weeds any more on there’s just too many seems to go. So I meet these amazing people. We have an amazing natural capped partner, and he’ll talk about, like, the different types of trees and this and that.

00:44:45:11 – 00:45:06:23
GUEST
And I’m just like, wow. And I’m learning so much from him. But you realize that now people are specializing in these individual areas, which is fantastic, but I guess they still is a need, I guess, for someone like me to kind of bring that together just to have the somatic and the vision and the strategy. But it’s really hard to be in the weeds on everything.

00:45:06:23 – 00:45:26:02
GUEST
It’s just not possible anymore. And yet another area that people are also looking to hire in is just like ESG compliance and regulatory people, because that’s become so big and we’re not lawyers and actually trying to get someone to actually just own that and say, okay, we’ll do all the compliance, all the reporting. Yeah, it’s really tricky.

00:45:26:02 – 00:45:53:22
GUEST
I think. I mean, my dream is that my role doesn’t even exist anymore. And like, these roles don’t exist in, in that it’s so fully integrated and just to how everyone does their job. Because that should ultimately really be the goal is that, you know, whether you’re, you know, an asset manager and a value add fund, core fund and a debt team, whether you’re in marketing, whether you are CEO, this should just be part of your job.

00:45:53:24 – 00:46:22:09
GUEST
This would just be, you know, with your property manager, whether you’re a lawyer and you’re doing leases, you know, let’s stop talking about green nice green leases. Let’s just have a lease that’s like modern day that’s just, you know, best practice. Let’s just develop properties that don’t use certain materials that just focus on these things. So I think it’s I mean, this is probably a pipe dream, but I think that that would be the goal is that it’s so integrated that there’s no need for these like individual siloed.

00:46:22:14 – 00:46:23:04
GUEST
Yeah.

00:46:23:06 – 00:46:34:12
HOST
Talk to me about what you look for when you do hire because, you know, you’ve obviously assembled a team in the UK but also globally as well. What are some of the learnings that you’ve had on that? And what do you look for when you when you tell them?

00:46:34:14 – 00:46:56:05
GUEST
I think number one, as someone like what’s really good people skills. So being able to, build relationships because you do have to win a lot of people over. So that’s a really big one is communication. So can you not just internally but can you communicate this to investors? Could I see you sitting down having a good conversation about, you know, what’s happening.

00:46:56:05 – 00:47:15:19
GUEST
You do you have that sort of, level of present like presenting confidence. Because you do it is sometimes tough and you have to often when people have, you have to seek approval a lot. So you need to, you know, have that. You also need to be quite tough, like, you know, to be able to sort of, keep going.

00:47:15:19 – 00:47:48:00
GUEST
So someone was good. Patience like perseverance because it’s sometimes these things take a long time. You need to be patient. And. Yeah. So I guess those are like my, my fundamentals is, is good people skills. And then ultimately like a strong understanding just of the technical side of ESG. So I’ve had so many interviews and I can quite I can gather quite quickly whether someone has the expertise required just based on what they talking about.

00:47:48:00 – 00:48:10:18
GUEST
So you’d be you’d be able to tell quite quickly because a lot of the time I’ve been able to say, okay, you haven’t once mentioned Grace, for example, or you haven’t not the yeah, I’m not going to talk about that. But, you know, or just words that I know I need to hear in an interview and I’ll know if you’ve got the right sort of technical experience, and I’ll sort of push into those areas to know, like, what do you find other challenges?

00:48:10:18 – 00:48:13:03
GUEST
And if it’s sort of aligned, then I know, okay, great.

00:48:13:09 – 00:48:24:15
HOST
What are those areas just. Yeah, it just is. I kind of like soundbites almost for somebody. Oh, I haven’t heard that before, but those 4 or 5 different things I’ll go and do some research. And yeah it’s a little bit more aware of what, what do you need to hear.

00:48:24:18 – 00:48:46:05
GUEST
So I need to hear that you’ve worked with like in Tony. Like asset management teams, property management teams. I want to know I mean, it doesn’t necessarily have to be that transparent, but it depends on like the experience you’ve had if you’ve just sat in, sort of I’m trying to think on the on the corporate side, for example, you’ve done CSR and things.

00:48:46:10 – 00:49:06:02
GUEST
It doesn’t necessarily transpire to actually managing like tangible assets and working with asset managers, fund managers, things like that. And if you’ve worked at like, if you’ve had like a very energy focused background, and you’ve done a lot of that, that’s great. But I need I need the whole picture sometimes it depends what you’re hiring for.

00:49:06:02 – 00:49:25:24
GUEST
You might want an engineer that’s got, like, net zero carbon audits under their belt. That’s great. But in the roles that I’ve hired for. If you want that all singing, all dancing, like you need someone that’s going to talk about decarbonization nature, about nature and biodiversity, you know, talk about grades one, benchmarking and and data. And how have you gathered that data from your tenants?

00:49:25:24 – 00:49:43:12
GUEST
How have you engaged with them? Like, what have you done to to kind of, you know, talk with your tenants? How would you overcome, not having data? What would you do? What estimates would you use? Like where would you go to find them? What industry organizations like have you worked with in the past? Have you worked as part of Buildings Partnership, UK Green Building Council?

00:49:43:14 – 00:49:51:07
GUEST
Like what’s your network like? You know, all those things are quite important because depending on what you, you need the person to do.

00:49:51:09 – 00:50:14:02
HOST
Yeah, I was going to say because there’s a shortage, but there’s a growing there’s a, there’s a shortage that there’s a growing there’s a growing populace of of real estate, investment management and real estate professionals who are taking on more ESG and sustainability focused roles. But I’d say demand definitely outstrips the supply of them, depending on obviously, the level that you’re recruiting.

00:50:14:04 – 00:50:35:01
HOST
Their understanding of all the different topics you’ve just mentioned will will need to vary, but surely you’ve got to look at other sectors. Yeah. And, and other industries to kind of attract that talent into real estate. And they’re not going to know everything or they won’t have been an asset manager or a property manager. And I know real estate isn’t rocket science, but it can be quite complex.

00:50:35:01 – 00:50:37:20
HOST
Break it all down. How?

00:50:37:22 – 00:50:42:10
GUEST
I mean, I’m one. You has transferred from real estates. I totally agree.

00:50:42:12 – 00:50:47:23
HOST
Wow. Outside of real estate. Yeah. How do you go from outside of real estate into real estate? Yeah, if you are.

00:50:48:00 – 00:50:50:13
GUEST
If I’m looking for a real estate person. Yeah. Like, how do.

00:50:50:13 – 00:50:51:22
HOST
You how do you do that.

00:50:51:24 – 00:51:13:10
GUEST
So I mean one I think there’s a shortage not just in real estate I think everywhere. So I think that’s even hard. I’ve actually just hired an engineer in my team and she, She’s great. She didn’t necessarily come from a real estate background role. She did a little bit before she joined us. But that’s what I like about her.

00:51:13:10 – 00:51:35:21
GUEST
And also, she just shows so much potential in terms of she just gets things. She picks them up. And I knew immediately I actually mentor to before hiring her. So I think again, she got involved in that which took initiative. And that’s I would really recommend to, to anyone who’s you know, trying to get into the real estate space or just, you know, looking for jobs in real estate or trying to move asset classes.

00:51:35:21 – 00:51:55:00
GUEST
I’ve reached out even at one point I was like, I actually think I want to go work in retail. I, I reached out on LinkedIn to heads of sustainability at Chanel and luxury brands just because I’m interested to know what what what is their role like? Would it is that something I’d want to do in the future? I don’t know, I think it’s really important to take that initiative and to reach out to people.

00:51:55:00 – 00:52:09:16
GUEST
Grow your network 100%. Try find a mentor. You know, that’s hugely important because I think it’s a lot about like, who, you know, just being able to grow that understanding and educate yourself in terms of what’s happening outside of your little.

00:52:09:16 – 00:52:25:01
HOST
Bubble, I guess, is just having the the behavioral attributes, like inherently, as well as the interest in ESG and sustainability more broadly, that combining the two will enable you to excel within a real estate seat as, as well. And having the confidence when you’re hiring.

00:52:25:06 – 00:52:47:09
GUEST
Definitely 100%. I think it’s definitely a behave like a, you know, a personality thing. I think you do. And I if I look at like everyone in the ESG space, I think we’re all cut from a certain class to some extent in that we will push and we’re, you know, drivers and we’re passionate. It’s a very passionate group of people.

00:52:47:10 – 00:52:52:07
GUEST
I think we have to be. Otherwise we probably would have stopped doing it a long time ago.

00:52:52:09 – 00:53:02:06
HOST
As we kind of look ahead. What are you most excited about? And yeah, yeah, for the next six, 12, 18 months, what are you most excited about seeing?

00:53:02:08 – 00:53:24:24
GUEST
So I’ve banged on about this a lot. Sorry, but I’m really excited about nature. I’m about biodiversity at the moment. I think it’s a huge area that everyone’s looking at at the moment. Both from a sort of investment point of view. So investing in, you know, those alternative asset classes. But then also how can, nature and biodiversity support what we’re doing in real estate from a decarbonization point of view?

00:53:24:24 – 00:53:44:02
GUEST
So, you know, offsetting as much as, you know, none of a lot of people don’t want to think about it. But offsetting will play a part in our net zero carbon journeys, whether we like it or not. There’s going to be residual emissions that we have to offset. And so we want to do that in a responsible, well-thought-out way.

00:53:44:04 – 00:54:00:07
GUEST
And I think people are starting to think about that now. And I was looking at nature based solutions. And how can you know that support. So I’m really excited about that. What else Mike sites about? I’m excited about collaboration. Everyone seems to be talking about it a lot at the moment, and there’s a lot going on in the industry.

00:54:00:09 – 00:54:17:04
GUEST
And just a lot of sharing and progress is being made. I just feel like, you know, sometimes I’m like, wow, I still can’t believe that we’re dealing with these same problems. But then when I stop and look at like, how much has changed since I started and how my roles changed, I’m like, wow. Like there’s been a lot of progress.

00:54:17:04 – 00:54:21:13
GUEST
So we just need to keep going. And, you know, just keep going.

00:54:21:15 – 00:54:40:02
HOST
To two questions. Where can someone, how can someone get involved with any of those networking events or where can they find them? Or kind of throw the hat into the ring? And then secondly, what courses or studies do you think, would you recommend people doing if they’ve got an interest in they actually want to pursue it?

00:54:40:04 – 00:54:43:13
HOST
A little bit more further from an academic, but also a career perspective.

00:54:43:15 – 00:55:06:00
GUEST
So, so I mean, I personally haven’t done any. So I can’t like, personally vouch, but I know someone in my team previously had done, the Cambridge Sustainability Institute. Yeah. Course, which she did a master’s through them, I think, and raved about it. There’s also the CFA ESG certification, which I’ve heard really good things about, and it doesn’t it’s not like hugely onerous.

00:55:06:00 – 00:55:39:10
GUEST
I think you have six months to do it. And I think some of my colleagues did it in sort of 2 to 3 months. There’s I mean, there’s so many. I would also just say if it’s like internal, like corporate stuff, heel breaks, a really good organization for training. In terms of getting involved in networks and industry, I would just say start looking at, organizations like Better Buildings, Partnership UK, GVC, you know, Irish Association really set funds.

00:55:39:10 – 00:56:00:23
GUEST
I sat on that. Yes, an impact committee. They do a loads of interesting, things and sometimes it’s open to nonmembers, you know, at sometimes it’s, it’s at a you know, get onto LinkedIn, connect with people. That’s the biggest thing I would say is find people connect don’t but don’t just send a connect invite. Give a good background as to why you’re connecting.

00:56:00:23 – 00:56:27:07
GUEST
Say hi because I get bombarded with requests from people on LinkedIn. I have no idea who they are. I can see we may have one mutual connection, but I don’t know why they’re connecting and I actually just ignore them because I’m not going to include you in my network unless I know who you are. But for those people that have connected saying, I heard you speak at this event or, you know, I actually mentor a girl now because she found me on LinkedIn and she reached out to me and sort of said, look, I’m in this role.

00:56:27:09 – 00:56:45:24
GUEST
I really appreciate, like, mentorship. Could we just have like and I did and I saw mentor her and I brought her along to so many networking things. So take initiative, reach out to people. But community hate because I don’t have lots of time. My time is very precious. And so don’t you know that that cold sort of connection doesn’t doesn’t do it for me?

00:56:46:04 – 00:56:48:00
HOST
I feel like you’ve opened yourself up for an.

00:56:48:00 – 00:56:49:08
GUEST
Influx of messages.

00:56:49:08 – 00:56:50:20
HOST
On LinkedIn. So,

00:56:50:22 – 00:56:51:19
GUEST
Give the background.

00:56:51:22 – 00:57:09:01
HOST
Give the background. If you want to get in touch with Jess to talk all things sustainable investing in ESG. Just as we draw to a close, a question that I ask everyone on the podcast is if I was to give you 500 million pounds of equity, who are the people? What property? In which place would you look to to deploy that capital now?

00:57:09:03 – 00:57:17:14
HOST
Yes. Farah. Yes, your existing team and existing strategies. But if I take you out of that, what? How would you approach that question and where would you look to deploy that capital?

00:57:17:16 – 00:57:43:14
GUEST
I mean, I don’t think it’s any surprise based on what we’ve talked about, that I’m probably gonna invest in natural capital to support a real estate decarbonization pathway. Pathway. I’d invest it in afforestation or reforestation, peatland or soil carbon sequestration. So regenerative farming, agroforestry, I would do it anywhere in the UK only because locally based and I would do it.

00:57:43:16 – 00:58:06:00
GUEST
Who would I get to do it? I would definitely get Savills to do it for me. They’ve got an amazing natural gap. Same, in terms of other asset managers that are rocking it in this space. Gresham House has got really good natural capital. I just spoke on a panel with them the other day. I know that, homies Federated are doing a lot on nature and biodiversity.

00:58:06:02 – 00:58:10:10
GUEST
But yeah, there’s loads of people doing awesome stuff in the space, but I definitely guess that’ll do it for me.

00:58:10:15 – 00:58:29:20
HOST
Shout out your competitors. I think that’s the first on on the podcast, but I guess it’s it’s at the heart of, as you said, collaboration and and sharing and enabling people to, to get a foot up and lead with better best practice. Well it just yeah. Fascinating conversation. I think we can talk for hours on this.

00:58:29:22 – 00:58:35:04
HOST
I’ve learned a hell of a lot, and I’m really excited to see what what you and the team got to do. So thank you so much for joining us.

00:58:35:06 – 00:58:38:13
GUEST
No worries. Thank you so much for having me. It’s been great.

00:58:38:15 – 00:59:05:24
HOST
Thanks for listening to this episode. The People Property Pledge podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of guests we should get on the podcast or areas of the market we should explore further so do drop me a message.

00:59:06:01 – 00:59:32:20
HOST
The People Place podcast is powered by Rob for the team recruit experienced talent for investors, owners, developers and operators. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website WW dot Rock for.com where you can find a wealth of research to ag search. Have a great day wherever you are and I look forward to catch you next time.

00:00:00:08 – 00:00:17:10
GUEST
It’s imperative that you spend the right amount of money on the building. You can no longer do a lick of paint, and you can’t. You have to do a proper job and you have to create best in class product. If it’s not capable or you don’t have the budget or time to to turn that building into best in class.

00:00:17:12 – 00:00:33:06
GUEST
Forget it. It might as well go to the tertiary then. You can’t, you can’t script and save and you can’t do anything in a hurry. You need to do this and consider these buildings and just get under the skin of how nice. Are we going to get people back to the office? And your buildings need to be the ones that attracts those.

00:00:33:10 – 00:00:40:14
GUEST
Those people back.

00:00:40:16 – 00:01:10:03
HOST
Welcome to the People Property Place podcast. Today we’re joined by Chris Hunt, co-founder of V7. V7 is a creative and forward thinking asset and development management company passionate about transforming mismanaged office buildings or sites into dynamic, highly sustainable, service led workspaces. Working with partners including institutional funds, family offices, private equity and individual investors, V7 add value to buildings by repositioning them in line with the very latest workplace trends and ESG credentials.

00:01:10:06 – 00:01:30:21
HOST
Chris at the Business Up in 2015 alongside his co-founder Zach VC. Having worked at Cushman Wakefield and Legal and General Investment Management, Chris’s responsible for development, management and investment. Day to day and then V7 business strategy. New concepts, marketing and growth. Chris, I know you like to have a lot of fun at work, but you also take some things very seriously.

00:01:30:26 – 00:01:44:16
HOST
So much so when you were invited onto this podcast in order to get match fit, you went off and did a gig, a warm up gig elsewhere first. So, I appreciate you coming on. Welcome to the People Property Place podcast.

00:01:44:23 – 00:01:46:05
GUEST
Thank you. Matt. Thanks for having me.

00:01:46:06 – 00:02:00:19
HOST
So look, we’ll we’ll get on to V7, why you set the business up, some of the values and, where the business is at today and also what your plan is for growth there. But a place that I always like to start these conversations is how did you get into real estate?

00:02:00:21 – 00:02:31:11
GUEST
Well, originally, yeah, when I went to university, I, I had one of the most wooly, possibly the most un educated, degree, courses you could possibly do, which was called Recreation and Leisure Management. At Cardiff Polytechnic. So, not a massively well known, university, but nevertheless, I got a place there, the, the course recreation leisure Management was as well as it sounds.

00:02:31:14 – 00:02:57:04
GUEST
And instead of it being called recreation Leisure Management, they got shortened to Rec and Leisure Management, which in turn got shortened to Sex and Pleasure Management because there wasn’t a lot of work being done. But on the back of that, the reason for doing that course was actually he’s going to take over from my dad’s business. And he was a golf course architect, so I thought it’d be great to swan around the world, winning new, golf course architecture mandates.

00:02:57:07 – 00:03:15:12
GUEST
But after, well, three years of uni, I decided that that probably wasn’t for me. So coming fresh out of uni, super hungry, super ambitious. What do I do? Didn’t have a clue. Went to speak to a couple of careers advisers and they said oh. You were. You talk a lot. So why don’t you become a recruitment consultant?

00:03:15:14 – 00:03:17:12
HOST
You should have.

00:03:17:14 – 00:03:19:07
GUEST
Maybe I’ve wasted.

00:03:19:09 – 00:03:25:09
HOST
Wait. We’re actually looking. So, you know, if something goes down the pan, I’ll send you. Yeah, exactly.

00:03:25:11 – 00:03:41:26
GUEST
So I became a recruit because I want in the IT sector. But couldn’t that time that worse if I tried. And it was actually right at the dotcom crash. So, I think I was the only recruitment consultant in the UK ever to have never placed somebody. So pretty good. Pretty good.

00:03:42:02 – 00:03:43:11
HOST
So how long did you stick it out for?

00:03:43:14 – 00:03:45:14
GUEST
I think to, you know, a year and a half.

00:03:45:14 – 00:03:46:20
HOST
Maybe a year and a half.

00:03:46:20 – 00:03:49:15
GUEST
Of never placing someone. Yeah. Wow. Thick skin.

00:03:49:17 – 00:03:51:24
HOST
Is thick. Most people get chopped after six weeks.

00:03:51:25 – 00:04:19:15
GUEST
Yeah. I mean, I think I was just I was just like, hey, it’s nice to be around in the office. So anyway, after after a while, one of one of the key clients of this recruiting consultancy was a chemical three, the mobile phone business. And, well, I happened to find myself in a meeting where they were looking for someone very specific, and that was they were looking for to recruit somebody that would set up an online mobile phone retailer.

00:04:19:17 – 00:04:29:06
GUEST
And I sat in the in the meeting thinking, this doesn’t sound too hard. I’ll put my hand up for it. So in the meeting, with my boss and the client said, what I did.

00:04:29:08 – 00:04:30:23
HOST
Having done no placements.

00:04:30:24 – 00:04:37:09
GUEST
None of that before. So, which was it was it was great because they turned around, said, yeah, let’s go for it.

00:04:37:12 – 00:04:38:10
HOST
In front of your boss.

00:04:38:10 – 00:04:39:14
GUEST
In front of my boss with.

00:04:39:17 – 00:04:40:20
HOST
With with his client.

00:04:40:20 – 00:04:41:00
GUEST
With his.

00:04:41:00 – 00:04:48:29
HOST
Client talking about a job. And he said, oh, I’m, I’m gainfully employed, but oh, I’ll take the job. So I’ll throw my in the ring.

00:04:48:29 – 00:05:16:15
GUEST
Yes, I mean, but but what we actually did is we set up a new business, which my boss owned with me. And then we, we set up a joint venture between us. So it wasn’t as simple as me just jumping ship. Anyway, nevertheless, set up this online mobile phone retailer sold thousands of three phones back in the day when they were, you know, the size of a brick and you could video call on them, which was a novelty, and eventually sold so many.

00:05:16:15 – 00:05:37:22
GUEST
And the phones were so bad that we get. But we had so many complaints about these phones. I spent my entire time just fielding complaints for six months solid. And it was at that stage I decided maybe mobile phone retailing is not for me. My dad was a was an architect. My mum was a conveyancing lawyer, and I lived in Bristol at the time.

00:05:37:24 – 00:05:53:21
GUEST
And I thought, well, what can I do? That’ll be more interesting. So I wrote a business plan, gave it to my mum and dad and said, can you lend me some money so I can go buy a house and convert it into some flats? Having never done that before either. And they said, yeah, okay, here you go.

00:05:53:22 – 00:06:04:10
GUEST
So I was fortunate enough to better, parents, they let me some money. So I went got a huge mortgage back in those days was 100% mortgage. So I used the cash to do it up.

00:06:04:14 – 00:06:06:22
HOST
And how old were you at this stage?

00:06:06:25 – 00:06:30:22
GUEST
Going to be 21. I guess. Bought a house in Bedminster in Bristol, converted into three flats. Sold it. In those days, you couldn’t go wrong. So sold it for a profit, pay back my parents. And with the proceeds, I funded myself to go back to university. So I went and did a master’s at UW A in Bristol, in real estate management.

00:06:30:25 – 00:06:52:03
GUEST
And, so I, at that stage I didn’t really know what I was doing, but I knew I wanted to be a real estate. I thought I was going to do a really development course anyway, and I ended up doing a commercial, construction course, essentially. But I loved it and met some amazing people. And actually, one of my business partners, Matt Leach, was on the course with me.

00:06:52:04 – 00:07:15:21
GUEST
So we we forged a great friendship there. And at the time, once I finished, I was lucky enough to land a job at Cushman Wakefield. That was a pretty challenging, recruitment process. And the fact that, I applied to everybody, all of the major firms to go on that graduate training program and, only got offered one interview, which happened to be Cushman Wakefield.

00:07:15:23 – 00:07:42:22
GUEST
So did the interview that went through the, this, placement, section where we would go and get involved in a mass test and English test and, sort of a basic case study coursework, team building, sort of assessment and, finish that day. Got a call a week later from the head of HR saying, how do you think it went?

00:07:42:25 – 00:08:04:02
GUEST
I think I said, the maths and English was testing, but the rest of it was quite good fun. And he said, well, yeah, you were in the bottom fifth percentile. All of those that have taken the mass maths test. So I said, oh, I know this doesn’t bode well, but in the team building and the, the other direct interviews, you performed very well.

00:08:04:02 – 00:08:07:24
GUEST
And I would like to offer you a role, position on the graduate training program.

00:08:07:26 – 00:08:13:11
HOST
Did that did that feedback you get in that in that interview, did that ring true throughout your kind of, school career?

00:08:13:14 – 00:08:41:00
GUEST
Yeah. Useless. Absolutely useless. I mean, I was my junior season. A-levels were were pretty, suboptimal. And, I was not a huge academic. I love talking to people. I like learning by being on the job, but I I’m pretty useless at applying myself in terms of, exams and and tests. So, found myself on the graduate training program, which was fantastic.

00:08:41:00 – 00:09:01:11
GUEST
Met some amazing people. Most of the people that we’ve I trained with on the on the, on the graduate training program are now at the clients or, or pretty big hitters in the industry, which is amazing to see everyone come through the ranks. And luckily I’ve got my APC and found myself in in a leasing role.

00:09:01:14 – 00:09:21:26
GUEST
So I was part of the national, leasing team at Cushman, for, for a few years. Then I moved to, the office investment team again, met some amazing people, did some interesting deals, but all the way through, when I joined Cushman right at the beginning, I knew there was something in me that wanted to set up my own business from the start.

00:09:21:28 – 00:09:25:03
HOST
So even before Cushman. So while you were acquisitions.

00:09:25:04 – 00:09:46:04
GUEST
It was sort of in between, whilst I was doing up these houses thinking, this is great, I’m sort of self-employed and then starting the job at Cushman. So I always knew that there was something, in me that that was forcing me to go out and set up on my own. And it was really that, I suppose halfway through my graduate training program, I realized, right, this is it.

00:09:46:04 – 00:10:05:05
GUEST
I’m where I now need a a well-considered path on how to get there. So I drew this, chart, which I fell in love out of my fridge for ages, which was which was basically a time along the bottom and then position along the vertical axis. And I was like, right, okay, we’re going to work in the leasing team for two years.

00:10:05:07 – 00:10:27:06
GUEST
The investment team for two years, and I’m going to get a client side. I got an asset development management job, and then I’m going to go and set up a macro. And almost to the day it came true. And I think that’s because I just had a really clear vision of what I wanted to do and what I wanted to do by so after my Cushman spell of leasing and investment, I did.

00:10:27:06 – 00:10:39:11
HOST
You and did you, because you said you’re a good talker and, you know, clearly very gregarious and personable and enthusiastic. Yeah. Naturally, your skill set align to leasing and investment rather than management and valuation.

00:10:39:13 – 00:10:55:04
GUEST
Yeah, I should have probably done valuation because it would have helped me a lot more than just chatting to a lot of people trying to lease some office space, but I think leasing I was a natural fit because I just, I was massively enthusiastic into every building that I was in. And, and the same goes for investment.

00:10:55:04 – 00:11:20:21
GUEST
I mean, it’s it’s obviously more technical in terms of the valuation side, but, I think showing buildings to investors, explaining them the opportunity and get into the car, the journey of of how great the investment could be. That was probably my strong point. But then I knew once I covered off leasing, I know how to let a building and then I know, covered off investment because I know how to buy and sell a building.

00:11:20:23 – 00:11:44:28
GUEST
What I’m missing is the is the bit in the middle how to transform these buildings. And actually that’s the bit that I really love is that, well, it’s the full cradle to grave experience, I suppose. So leasing is only a moment in time as is as is investment. But then I went to legal in general. I became an asset manager and looked after the all the office stock in the hedge fund for Matt Jarvis, which was amazing.

00:11:45:03 – 00:12:06:20
GUEST
We saw a huge growth during that time, but also I ended up being able to deliver a lot of refurbishments through that time to a lot of Regus, with existing tenants. And the metric that I would use there is is what the valuation went from, from quarter to quarter. And if it if it started to go up, I was responsible for that value creation.

00:12:06:22 – 00:12:31:16
GUEST
So after a few years at in general, I then had had the leasing, had the investment or actually the other way around had the investment on the buy side, I could deliver the asset development management and I could sell at the end, and that just felt like a natural fit. So when a good, a good mate of mine, like Ross Taylor who runs mangrove, he, said, are you should meet this other guy called Zac.

00:12:31:18 – 00:12:54:15
GUEST
You’d be great together because we were talking in the pub about potentially me going out on my own. So he facilitated this meeting with, myself and Zac in a basement in in the middle of Mayfair. And Zac can talk more than I can. So, it was amazing. He talked at me for two hours. I talked at him for two hours for Ross and stuck in the middle.

00:12:54:15 – 00:13:14:07
GUEST
I think he probably drank about nine coffees. And after that one meeting, that was totally different to me. He’s. He’s, he’s just got a totally different mindset and different way of doing things, but actually together that’s so different that we just worked really well together. We knew that from day one.

00:13:14:08 – 00:13:15:08
HOST
One plus one equals.

00:13:15:08 – 00:13:24:05
GUEST
Three. Yeah, exactly. It was a it was a great experience. And so we, we decided pretty much there and then that we got to set up a.

00:13:24:05 – 00:13:26:27
HOST
Business and what was what was that doing at that stage.

00:13:27:04 – 00:13:46:08
GUEST
So Zac had been coming to commercial in the West End for a while doing professional work. So lots of talent, lots of landlord tenant, recurring. Lots of lots of leasing. But then he set up on his own and it was a it was a one man band asset manager, and he had a couple of private clients that he was service.

00:13:46:10 – 00:14:13:20
GUEST
And Zac found himself in a position where he was. He wasn’t big enough to grow and recruit and didn’t have enough business to to do that. But he had he had enough to sort of keeping himself afloat. So we decided he would bring that existing stuff. I would sell a bit of that property that I had in Bristol, and put some money in and, and together we thought, we’re going to grow this thing and become an asset management platform.

00:14:13:23 – 00:14:43:11
GUEST
And the reason that, that we thought it would work was we thought step one would be to go into all of these big institutions like Legal General, where I’d just been and say to them, guys, you’ve got your asset managers, you’ve got 60 or 70 assets each. Give us the hardest 3 or 4, and we’ll spend more time, more energy and drive more value out of those four, because we’ve got the time and we and the expertise, we can just we can pour over it in terms of detail.

00:14:43:14 – 00:15:07:24
GUEST
And then once they’re relaxed or rigid or refurbish, we can come back to you. So they’re dry and and your asset managers can look after them. And the less labor intensive for them, which in principle sounds like a great business plan. Sadly, we went to see everyone. We’d see a Veeva Legal general emoji. Schroders, you name all the big names, and they all tried to sell a great idea.

00:15:07:26 – 00:15:30:17
GUEST
But we tell our investors that we do this ourselves, and our and our asset managers can do this themselves. So there is no work for you here. And, Zach and I, after about six months, they all cover. Kept me in a bit of trouble here. And then then we we ended up working or or or speaking to, a guy called Robert Wolstenholme.

00:15:30:19 – 00:15:55:09
GUEST
Again. Great guy. He runs a business called trilogy, which sprung out of the way, sprang out of resolution. But exactly the same time we set up, we set. And he had gone under for a very, very large asset in East London with LaSalle. And, we got on with, with Robert really, really well. And he was looking for a team to, to help him deliver this huge project called Republic.

00:15:55:11 – 00:16:19:08
GUEST
And we put up our hands and said, why don’t, why don’t we work for you? So we worked v7, worked for his business trilogy, and we transformed this, massive campus together down in East London. Which which was, which was our first gig, I suppose. But it was 600,000ft² as your first asset. So Zach and I worked together on that, well, together for, for a number of years.

00:16:19:10 – 00:16:42:17
GUEST
But during that time, my old mate from from university, Matt Leach, joined us. There’s about three of us. And Matt’s role was to expand V7 and grow the business as quickly as we could. So he spent 100% of his time going and talking to investors, understanding their their issues that they have with their buildings and how they can and how we can help to improve their.

00:16:42:19 – 00:17:09:15
GUEST
And, after about a year, they came like busses. We had, a number of a number of projects, with, with Cames capital, which is now Aegon and CBRE Global Investors. And once we started to deliver these, these schemes and obviously delivering Republic with Robert, it started to snowball. So we did a good job. Someone would hear about it, we’d get approached by somebody else.

00:17:09:15 – 00:17:50:22
GUEST
Can you help us with our building? And over time, over the first 3 or 4 years of 87, we were completely transformed as a business. We went from what we thought was going to be an asset management platform for the institutions to, development specialist, development management specialist, delivering refurbishments and then going through with and really re letting of these spaces for a mixture of, of, of investors from private equity high net worth through to the normal institutions and then over time the asset management side started to slip away and our refurbishments got bigger, bigger.

00:17:50:24 – 00:18:18:10
GUEST
And we went from it was a sort of super organic process. We went from refurbishing 10 to 20,000ft² to suddenly finding ourselves developing 100,000ft² and over. And since then, in the last, say, four years, the business has completely morphed into a full scale developer. So we now partner with, all sorts of private equity and institutions still, but we tend to source, sourcing opportunities.

00:18:18:12 – 00:18:38:19
GUEST
We underwrite them, we write the business plan we go through on the buy side. So using the investment knowledge, we then have to deploy that business plan. So it’s incredibly important for us to, appraise these projects properly so that we can actually deliver them as we say we would. So there’s no point in pushing the numbers too hard than under-delivering.

00:18:38:21 – 00:19:06:12
GUEST
But if you don’t push them hard enough, you’re never going to buy them. It’s a really difficult balance. There. And then see, see the, the development through. So most of us I suppose our sweet spot is taking 1970s, 80s buildings ripping off the non-performing parts. So all of the M&A usually the facades and rebuilding them, putting them back to the best in class offices you can possibly produce there if they have to be flooded with amenity.

00:19:06:12 – 00:19:31:28
GUEST
So we’ve got buildings within those cinemas, outdoor cinemas, huge gyms, quiet rooms, libraries, all sorts of of interesting, great spaces for people to be and the things that people don’t have in their homes. And our reason to come back to the office, they have to look beautiful. So we focus very, very heavily on interior design and, and make sure that it’s not just how do they look nice when you walk through the front door, what do they feel like?

00:19:31:28 – 00:19:53:25
GUEST
Does it smell nice? Does it sound nice? Is the person incredibly friendly to you when you walk in, or are they a hostile security guard? What’s the first thing you touch? Does it feel good? Where are you going to sit? Is it comfortable? Yes, all sorts of very, very detailed, points that that help morph and change these buildings into spaces that people really want to be.

00:19:53:28 – 00:20:22:17
GUEST
And then lastly, but most importantly is the ESG agenda. So we focus almost entirely on reuse of existing buildings. We’ve only got one new build scheme on at the moment, and that’s because the existing building is simply, not reusable. The slab to slab heights are very, very low buildings, very small on a very large plot. But so what we tend to do is focus very heavily on the reuse of existing frames and structures, which saves a huge amount of body carbon.

00:20:22:19 – 00:20:49:15
GUEST
And then we put it back together very, very carefully. And we have a, a policy that we use at Pe7, which is called the use less waste, less policy. And what that means is that us and our team, we always challenge every stage. Can we put less into a building because if we’re putting less in there, less and body carbon being used and therefore, it’s the most efficient and greenest refurbishment we can possibly produce.

00:20:49:17 – 00:21:15:10
GUEST
So we put these building back together, as I say, focus very heavily on on amenity and interior design, really let them and then sell them at the end. And that’s the process we’re going through with 30 other projects at the moment. We have a team of 17, people from developer managers, asset managers, investment managers. I’ve also got, Irish analysts and, and all the guys doing the grunt work on reporting.

00:21:15:12 – 00:21:30:12
GUEST
And, we’re now this, this little brigade of people just loving, transforming old, tired buildings and giving them, longevity and obviously a reason to survive rather than just bulldozing them and knocking them down.

00:21:30:14 – 00:21:47:12
HOST
So at the time when you set V7 up, what was the risk personally, you’re doing that because, yeah, you’re walking away from the community investment management, you know, amazing business and amazing projects. What was the kind of the personal risk at that stage be.

00:21:47:14 – 00:22:05:09
GUEST
You know, when when I think about it, it feels more risky than it did at the time. I, I, as I said, I sold this buy to let’s I had a little bit of money behind us, but that would probably have only lasted us a year, maximum, maybe even nine months. The risk, I suppose. I didn’t have any children.

00:22:05:12 – 00:22:26:00
GUEST
I knew I had a great sort of grounding at Cushman Wakefield and leasing an investment. I had an amazing time at Legal General. The team was, were were brilliant. We left on really good terms. I hope I did a good job there. So I suppose the downside for me was if it doesn’t work, I’ve lost. I’ve lost some money, which is would kill me.

00:22:26:03 – 00:22:44:15
GUEST
But I always thought to myself, well, I could just go and either get a leasing job, an investment job, or an asset management job. And so I didn’t see it as a huge risk at the time. But but we did literally start with nothing. I mean, Zak had a couple of existing clients, but they were only bringing in a very small amount of fee.

00:22:44:18 – 00:23:06:05
GUEST
So it was a true startup. We had we had a blank piece of paper. How can we go out and win some business? So the risk, I suppose I’d have lost some money. And I’ve gone back to basics and I’ve had held low and said, go, go crawling back to one of my previous employers, I guess. But as I say at the time, it just felt exciting.

00:23:06:05 – 00:23:11:01
GUEST
But that’s probably because I’m an eternal optimist and just,

00:23:11:03 – 00:23:11:26
HOST
Naively.

00:23:11:26 – 00:23:33:20
GUEST
Just struck into it. Well, you married at the time. No, I wasn’t, no. So I had a girlfriend who’s not my wife. But she was encouraging. She’s a she’s she’s also, a businesswoman and very, very career focused. So, from her perspective, she was I think I mentioned I want to go. So I actually went go do it now.

00:23:33:22 – 00:23:46:00
GUEST
And I was having to control her. I say, well, we need to write a business club. So, yeah, I think the risk was, the downside wasn’t as scary as it seemed.

00:23:46:03 – 00:24:06:09
HOST
And how much, analysis or how much did you how much research did you do in terms of looking into the different types of business models? So it sounds like it’s just a third party asset management fee income, stroke business. Talk to you. Quite a niche group of UK institutional fund managers. You know, thinking that they’re going to, have surplus work.

00:24:06:09 – 00:24:18:19
HOST
They can give you for a fee and you can do a better job on it. Did you think about doing the co-invest and sourcing the deals, or was that literally just a natural evolution of the businesses as it grew at that stage?

00:24:18:21 – 00:24:37:07
GUEST
We only ever anticipated to become an asset management platform. We wanted to be a big asset management platform, but we wanted to be a sort of, the Hudson Hudson Lonestar kind of, operation. And the fact that we were just the asset managers delivering really good transformation of buildings and, and, and added value to those buildings.

00:24:37:09 – 00:25:02:01
GUEST
We didn’t want stink. Well, think for one moment that we may be, a fully fledged developer in a few years time, but it just took a natural course. And we still offer an asset management service. It’s just that we’ve we’ve we started to get involved in higher risk, transformations. And that seems to be where we’re where we sit best, best.

00:25:02:03 – 00:25:19:29
GUEST
So, at the time, it was always ever going to just be an asset management platform. The reason why is because we, that’s what we knew at the time. So Zach was an asset manager. I was an asset manager. We knew that that was that there were people struggling to deliver true added value because of time and, lack of resource.

00:25:19:29 – 00:25:26:21
GUEST
And we’re here. We are here. We’re here as your as your extra resource. Sadly, none of us, none of them could use us.

00:25:26:23 – 00:25:37:17
HOST
And then you stack scales on top of it to enable your business to kind of evolve and, do the whole co-invest and develop a different manager and start sourcing and delivering your own scheme with partners.

00:25:37:19 – 00:25:55:22
GUEST
Yeah. Exactly. How we describe ourselves. As, as ground up, not investment down. So we’re not, a lot of investment agents that they’re really good at buying stuff, but I can’t actually deliver the projects where the guys that can that would deliver the schemes first. So we’re ground up with the people on the ground. We’re on site.

00:25:55:24 – 00:26:18:06
GUEST
We’re in every, contractor meeting and with the guys that are actually deliver those projects for you just so happens we can also source deals. So over time, instead of being just a development manager, we’ve we’ve risen up through the ranks. And now we see all of the every last office investment that’s out there on the market. And then we take it to the right capital.

00:26:18:09 – 00:26:34:06
GUEST
And sometimes we can invest in those deals and see it through to from cradle to grave. Other times we don’t go invest. We just deliver, the redevelopment and the leasing for someone that perhaps already owns that building. So it’s nice to have a bit of both.

00:26:34:08 – 00:26:43:26
HOST
So it’s office focused predominantly, and it’s UK wide, isn’t it? So is it all major UK cities or how do you how would you segment.

00:26:43:28 – 00:27:03:09
GUEST
We’ve got a lot of lot in Bristol because Matt, Zach and I have very close links to Bristol. So bizarrely, we’ve ended up probably being Bristol’s most active developer at the moment. I would say six games in Bristol. We have a lot in London, mainly, peripheral London, but a few in central. And then otherwise.

00:27:03:09 – 00:27:20:19
GUEST
Yeah, it’s a, it’s a combination of the southeast, the sort of Thames Valley and the big six. We tend to focus mainly on town center, old, tired buildings that have good bones, that then have the ability to be transformed into, you know, a thriving town center. Great. A best in class office.

00:27:20:21 – 00:27:30:13
HOST
There’s a lot of, commentary around the of the sector at the moment. A lot of people don’t want to go anywhere near it. What are the what are the biggest challenges that you see of the sector and then also the biggest opportunities?

00:27:30:16 – 00:27:49:25
GUEST
Yeah. When you when you tell someone you’re an office developer in the pub, oh, now you’re in office and, and they want you, they need an office anymore. Well, it just turns out that that doesn’t apply to everybody. The office market is challenging. But there is one main trend that you’ll have a day in, day out in your old team.

00:27:50:00 – 00:28:06:07
GUEST
Is that, there is a flight to quality. So as long as you have the best in class product, your your product is going to let if you have a boring vanilla secondary building, you’re in trouble. So from our perspective.

00:28:06:09 – 00:28:07:02
HOST
If.

00:28:07:05 – 00:28:28:17
GUEST
If the market is getting smaller and tenants are downsizing, so huge occupiers going from 100,000ft² to 50,000ft², but they want to relocate to somewhere that’s better. We’ll take 50,000. But as long as they come to our building and therefore the building has to be best in class. So, it is absolutely our advice to everyone that we work with.

00:28:28:18 – 00:28:46:16
GUEST
It is imperative that you spend the right amount of money on the building. You can no longer do a lick of paint, a new carpet. You have to do a proper job, and you have to create best in class products. If it’s not capable or you don’t have the budget or time to to turn that building into best in class, forget it.

00:28:46:16 – 00:28:55:06
GUEST
It might as well go to the tertiary. Been you know, they used to be great A, B or B plus B, C and tertiary. Now it’s great a best in class.

00:28:55:06 – 00:28:58:13
HOST
It’s at the super prime. So I’ve heard that term I come into the market.

00:28:58:13 – 00:29:07:16
GUEST
Exactly. So super prime is what you used to call grade eight. Everything else goes in the tertiary. Better might not exist and Muslims exist.

00:29:07:18 – 00:29:10:24
HOST
And that’s that’s London, but also across the UK as well across.

00:29:10:24 – 00:29:28:07
GUEST
The UK. And there has to be a reason to get people to come back to work and to get out of their home office, you know, or sitting on their sofa with a laptop. And that’s you have to encourage people to come back by offering really great amenities. And the things that I was listing before. So just a really fun place to be where you can collaborate with your, your teams.

00:29:28:09 – 00:29:45:03
GUEST
And that doesn’t mean banks are desks, you know, hundreds of hundreds desks on one floor plate. It means, a really a really nice variation of, of different spaces that you can occupy. So you want to grab a laptop and, and sit with a friend and on some b bags in a, in a breakout space, you’re gonna have a coffee in the coffee shop.

00:29:45:03 – 00:30:08:03
GUEST
Or do you want to go outside and work in the outdoor seating working area? And all those areas need to be well considered? We need to offer those as landlords. So the, the outdoor, working area needs to be covered so that screens don’t get, reflection. These are great wi fi that’s uninterrupted so that you’ve got the confidence to wear and you can have a video call outside.

00:30:08:05 – 00:30:26:01
GUEST
And yeah, I think we just now is the time to go into super detail to, to create super prime. You can’t, you can’t scrimp and save and you can’t do anything in a hurry. You need to do you need to consider these buildings and and just get under the skin of. How on earth are we going to get people back to the office?

00:30:26:03 – 00:30:29:16
GUEST
And your buildings need to be the ones that attract those those people back?

00:30:29:19 – 00:30:37:17
HOST
And is that cross cross sector in terms of the occupiers that you’re appealing to, or is that a particular niche occupier that really this resonates with?

00:30:37:19 – 00:30:57:02
GUEST
Yeah. Good question. That that certainly used to be the case. Now it’s not it’s not the case at all anymore. And you got lawyers occupying buildings that are super quirky with exposed services. You get the creative agencies that that that take more corporate buildings. So it’s all blurred into one now. I mean, tech and media have been the the strongest.

00:30:57:06 – 00:31:24:08
GUEST
There’s been the strongest sector for a number of years now. But professional services are now still acquiring really interesting buildings. So gone are the days, I think, where you, you, you have a building that you, you, particularly target one sector that may happen maybe in the insurance district in the city or Shoreditch, for example. There’s there’s a slant towards sort of creative and media and, tech side, but I mean UK wide, it’s a free for all.

00:31:24:10 – 00:31:31:20
HOST
Talk to me about the, the evolving relationship between landlord and tenant as well and how that’s changed.

00:31:31:23 – 00:31:56:00
GUEST
Yeah, I mean, there’s a huge change there. When I was a leasing agent, it was very apparent that the landlord plan or tenant relationship was negotiate a lease through to lawyers. Never talk, collect for rent checks a year from your tenant. Maybe give them a call just before their lease event, a break or their expiry to, say, are you going to stay or are you going to go?

00:31:56:03 – 00:32:27:12
GUEST
I mean, the most hands off approach you could get. And that’s how it used to be done. Totally different ballgame. Now there’s you know, all of our buildings there are building apps. So and that building app is there to not only create a better community and host events and act as access control. It’s got a lot of technical uses, but it’s also got a direct, direct route and communication link between the end tenant, the end user, Joe Bloggs, that sits on desk number five in the office, and the landlord.

00:32:27:14 – 00:32:53:19
GUEST
So you can say, I’m happy with the building. It’s too hot. The the toilets blocked. You know, there’s been a water spillage in the lift lobby and that comes immediately to us. So it’s a really close relationship in terms of ongoing, management of those spaces. But also it’s with us. It happens from the start. So every viewing someone from V7 is at the viewing.

00:32:53:22 – 00:32:54:17
HOST
To with the agent.

00:32:54:17 – 00:33:13:15
GUEST
With the agent. Yeah. To. So we’re always there to say this is the building we’ve created. This is what it’s come from. This is what it’s going to. These, these are the build costs. This is what the ESG credentials are. This is who we were thinking of when we designed this, so that they truly understand the nitty gritty and the back the background of the building.

00:33:13:15 – 00:33:18:12
GUEST
So it’s authentic, it’s transparent. And then we negotiate leases.

00:33:18:15 – 00:33:19:29
HOST
So not the agent.

00:33:20:01 – 00:33:49:18
GUEST
The agent is there. But we we all point contact to negotiate those leases. And we will always have an open dialog with it, with the end, with the tavern. Now, if the tenant would rather go through lawyers, then clearly that can happen too. And the lawyer obviously draft the lease, but the key commercial terms, the amount of times that everyone from the 70s on a on a call negotiating principle to a principle is considerably more than it is through the noise.

00:33:49:21 – 00:33:51:03
HOST
Why is that?

00:33:51:05 – 00:34:09:15
GUEST
Just because they then get to talk to us, they get to understand. We can at least explain why we we cannot agree to a certain clause, or whether so closer to us, matter less. And I think it’s just it’s just being honest and transparent. And then they they have a great feeling. They know exactly where they stand.

00:34:09:18 – 00:34:30:16
GUEST
They don’t feel like everything’s being over lawyered. They just. They just know what’s important to the landlord and what’s not. And that’s a great start to kick off a good, you know, relationship. And the fact is, if that tenant starts happy, then through that period you maintain that communication, that contact. Then when it comes to lease event, there’s going to be a really good reason why the guy leave.

00:34:30:18 – 00:34:39:28
GUEST
And if you lose a tenant, it’s a disaster because you then have to go through every leasing campaign, potentially a new refurbishment. And that is, that’s something that no longer wants.

00:34:40:00 – 00:35:01:29
HOST
Another awful phrase that’s used in the kind of office development spaces, the hotel ification of space. Do you look to hotels, did you look to other sectors, or do you even looked at other countries and other developers for inspiration? Because a lot of what you’re talking about, it seems like you’ve been on the front foot of this for years, and a lot of people are kind of catching up to it now or have been over the last couple of years.

00:35:02:02 – 00:35:08:26
HOST
What where’d you get your inspiration from? Is it that relationship in that dialog with the tenants and really asking them what they want in their building?

00:35:08:29 – 00:35:39:26
GUEST
A bit of both. The the sounds super cheesy, but bear with me that we run a thing called the V7 formula. V7. It is, nothing more glamorous than an amazing spreadsheet with thousands of photos on it and lots of descriptions of of cool things that people have seen or inspired by. So this formula is is broken down into interior exterior air, you know, tech from the outside, what happens on roof terraces and just, etc..

00:35:39:26 – 00:36:07:27
GUEST
So lots of really fun ideas in this formula. But that formula just pumped full of ideas. And then the then when we come to spec a scheme and, drop the development brief, we, we dip into this formula and we try and take every good idea that anyone’s ever had and pump it into the brief. And the reason, the way that these ideas tend to come about is that we take exactly, to your point, inspiration from all other sectors other than offices.

00:36:07:29 – 00:36:37:07
GUEST
The last thing you can do is going to take inspiration from what’s happening in the office sector right now, because otherwise they’re all going to end up in exactly the same. The the best thing to do is take inspiration from hotel. So hotel ification, it’s it’s a bad word, but it really is important. You can take inspiration from Spa’s if you go to the spa with the with your wife for the weekend, if you go on holiday on, you know, it could be a customer service thing or it could be a physical attribute of a building.

00:36:37:09 – 00:37:04:16
GUEST
You can take inspiration from restaurants and, you know, the latest restaurants in London. What are you what are the toilets like? You know, it’s sort of it gets down into this crazy level of detail. But if you aggregate all of these little ideas and pop them all into one brief and then you make sure that you deliver that briefing to a the office building, people are wowed by, amenity and an early offer that’s actually already being done elsewhere in the world.

00:37:04:17 – 00:37:06:22
GUEST
It’s just in in different sectors.

00:37:06:25 – 00:37:28:24
HOST
You’re dealing with a lot of, buildings that need to be refurbished. There’s no doubt going to be constraints from, like a planning. Position and obviously to kind of create the additional value, you’ve got to get massing without getting too technical and, you know, for the floors or how do you navigate that with existing frames and structures and consents to, to justify get your return?

00:37:28:26 – 00:37:54:10
GUEST
So I think from our perspective, there will always be planning constraints. There will always be physical constraints. But we tend to get involved in projects where where the fundamentals, the bones of the building are of sufficient quality. So if the floor to ceiling height on the slab, the slab height is just simply too low and will never work as a best in class building, then that’s probably not a project for us, and it’s probably a project for a new build developer.

00:37:54:12 – 00:38:14:07
GUEST
But for us there will be physical constraints, but you can always work around them with some, with some really great design by using the best in class architects, there will be planning constraints. But what these because you’re typically dealing with 1970s 80s buildings that have have been unloved of a super ugly, then we’re coming off a low base.

00:38:14:07 – 00:38:37:04
GUEST
So planners tend to be very receptive to our proposals. In terms of transformation of the look and feel, then it’s just that it’s just a case of how big can you go? And before we end up, going through the planning process, we’ll always have 1 or 2, perhaps sometimes three, and will always have detailed advice way before we start the whole design process.

00:38:37:06 – 00:38:48:10
GUEST
So we’ll work with planners with bright sunlight, daylight, sunlight, consultants, structural engineers, just to make sure that the principles of what we’re looking to achieve our correct.

00:38:48:12 – 00:39:00:21
HOST
From an ESG perspective, there’s lots of different accreditations. It’s a bit of a minefield. How do you navigate that, and how do you kind of stick the V7 badge against particular credentials? Because sometimes they’re at loggerheads against each other, right?

00:39:00:23 – 00:39:21:21
GUEST
Yeah, that the credentials is a really difficult one right now. I’m probably an upset loads of people saying this, but for us the number one credential but it’s not even an accreditation is is net zero carbon. There are there are 52 billion tonnes of carbon pumped into our atmosphere every year. And I’m not saying we’re going to we’re going to have to change that hugely.

00:39:21:21 – 00:40:00:17
GUEST
But we will try and change that where we possibly can. And from our perspective, achieving a net zero carbon building is incredibly difficult. So obviously, as part of the refurbishment, you have to you have to use carbon. And that is because we’re putting new equipment into the into the, the buildings. But as I said before, if we use less and challenge where possible, we will end up using the smallest amount of carbon as possible that goes into the building and then body carbon, and then they’ll have to be offset and you’ll have to use a credible offset scheme, which I could talk about this for hours, but there aren’t very many at all.

00:40:00:19 – 00:40:27:06
GUEST
There are very, very few. And that’s that’s really difficult for us because once you’ve gone through this arduous process of refurbishing a building, you’ve used as little carbon as possible, and you’re left with this amount that you have to offset, where do you offset it? Because you want to know that every pound that goes into your offset is used constructively and doesn’t go into a chief executive’s pocket, and you end up with £0.10 in the pound going to planting trees, your £0.99 of your pounds go to plant trees.

00:40:27:09 – 00:40:52:25
GUEST
So the net zero carbon piece is really important. And this was the most important part. And then you want to have a net zero carbon building in operation. So running the building forward is it all electric. Can you require electricity from running a renewable provider. At the moment that’s incredibly challenging. But but that’s opening up as well. You using clean materials that are net zero carbon and you have to think about all of these last detail.

00:40:52:25 – 00:41:20:20
GUEST
So embodied and operational net zero is the, most important requirement at the moment for me in terms of accreditations, the only two that we think are, worth their weight in gold at the moment are brown. And that’s quite often the planning requirement now. And neighbors, which is this, which is, Australian accreditation which come over in the last few years again run by the Bre.

00:41:20:22 – 00:41:50:00
GUEST
And that is ensuring that, buildings, run efficiently in terms of, operational energy. And those two so, coupled with neighbors coupled with, net zero carbon should give you a building which is truly sustainable. The others, like, you’ve got well fit, well lead scar, or all of the other nicer meditations if you can get them and they actually add something to the development.

00:41:50:03 – 00:42:00:27
GUEST
Great. But don’t just get them because they’re badges and they’re easy to get. If they’re low hanging fruit, they probably don’t give that much to it. And you’re not really doing it for the right reason.

00:42:00:29 – 00:42:12:22
HOST
Who’s demanding these ESG credentials? Is it is it V7? Is it the capital behind you or is it the occupiers, or is it a combination of all three that I drive and moving this forward.

00:42:12:25 – 00:42:35:08
GUEST
I would love to say it’s the occupier and that is changing over time. But right now it’s not the occupiers demanding these. It tends to be it’s coming from the investors, which is a good thing. But they’re being led by by developers like us. So we we have to filter through this sort of sea of accreditations and pick out the ones that we feel that truly add value.

00:42:35:08 – 00:42:57:20
GUEST
And also, you know, force us to do things for the right reasons. Those, in turn, will filter down to the occupiers and also filter up to the investors, and the investors will end up. They have already this is happening. Industry wide. They have a set of requirements that will not label, enable them to buy a building unless it had certain credentials.

00:42:57:22 – 00:43:09:24
GUEST
So the whole the whole industry is moving together. But I think the, the developers, and the, the guys that isn’t on the ground or the professional teams, the consultants are really driving this forward.

00:43:09:27 – 00:43:33:02
HOST
As we look to kind of net 0 in 2030, you must be looking at the kind of the landscape at the moment. There’s a massive opportunity in the UK, to, to pick off buildings or work on schemes which people just don’t have the capability to be able to refurb and produce best in class assets. How excited are you about that opportunity or is it.

00:43:33:04 – 00:43:36:00
HOST
Yeah. How do you segment that down?

00:43:36:02 – 00:44:02:27
GUEST
I mean that there has never been a better time to be a developer of offices for that reason. And that’s because, there are there are hundreds of thousands of EPC, C and below buildings in the office space, and they all need to be brought up to a, B as a minimum by 2037. There is this massive wave of, refurbished buildings coming down the pipe, and I don’t think it’s really hit investors radars yet.

00:44:02:27 – 00:44:17:17
GUEST
I think they are on their way to a position where they’re saying, well, I’ve got some tenants in there till 2028, so I’ll think about it at the time. But the issue is if you start thinking about it, then you’re can have an empty building for a pretty long time. You need to be really starting now to think about where am I?

00:44:17:17 – 00:44:38:22
GUEST
Where am I pinch points in terms of VPCs? The Mes regulations are are really, really, quite stringent. And by 2030, your building will be, lettable and unsellable with, if it’s a B, a c, a website. So yeah, for us, we see it’s a massive opportunity, especially the bigger buildings that are going to really take some transformation.

00:44:38:24 – 00:44:48:09
GUEST
With older, older, many older facades, all the glazing, it’s going to be a real challenge to get, to go back up to us, to be.

00:44:48:11 – 00:45:00:21
HOST
You mentioned earlier in a conversation you’ve grown V7 Viscounts currently 17. Can you talk to me about how you’ve gone around building a high performing team and you know, some of the challenges, and some of the things that are going quite well, we’re doing that.

00:45:00:27 – 00:45:21:00
GUEST
Show the, I mean, a team of 17, we never really had any, plans to get to 17 or anywhere near that size. We just wanted to be a super profitable niche team. But this team of 17 that we work with now, that they’re amazing, they are all on the same journey. They’re all wanting to achieve the same thing.

00:45:21:00 – 00:45:47:09
GUEST
Everyone is pushing and they’re pushing us all the great agenda to make sure we’re doing things for the right reasons, which is just it just feels like such a good team to have on board at the moment to work with. We’re excited to work with them every day, the the way we work as a business. And this again sounds a little bit cheesy, but we’re a strength based organization and what we mean by that is that we don’t focus on people’s weaknesses.

00:45:47:12 – 00:46:05:04
GUEST
So the analogy I would give is, is you’ve got a rugby team, you’ve got a prop forward who sits in the scrum. He’s a big lads. He can push, push very well and is very strong. And you’ve got a winger who’s a very small guy, is very fast on the wing. You would never swap those roles, you’d never put the winger in the scrum and expect him to do a good job.

00:46:05:06 – 00:46:30:27
GUEST
So if he said when we do something we very, very consciously decide, right, what are they really good at? We test those strengths using the strengths test that tells everybody, what someone’s top 34 strengths are. We then leverage off those strengths really heavily. And if their role involves something they’re not particularly strong at, then our concept is we get someone in who’s really good at that particular thing.

00:46:30:29 – 00:46:33:04
HOST
So to support them, to sort of take that out that way.

00:46:33:05 – 00:46:58:20
GUEST
Yeah, exactly. And so ideally in an ideal world, and there’ll always be a slight, slight differences, but we think that our team all do what they’re really good at. And that is a perfect way to be as a team. Because you have everyone moving towards the same goal at things that they enjoy and they’re good at, and you’re really you’re leveraging off all those strengths.

00:46:58:23 – 00:47:16:12
GUEST
If we focused every year, got to appraisal time every year, I said, yeah, but you’re not only good at these five things, I said that to everybody. All that’s going to do is, is to motivate, disappoint. And these people will be jumping up and down saying, yes, but we’re no good at that bit. I want to do the stuff I’m good at.

00:47:16:15 – 00:47:34:02
GUEST
So a strength based approach, we think is the most proactive and empowers the team to the best of their ability. So from from a business perspective, if you’ve got everyone doing what they love and what they’re good at should smash it.

00:47:34:05 – 00:47:37:07
HOST
How do you split your roles between yourself, Zak and Ben then?

00:47:37:09 – 00:47:39:25
GUEST
Sorry, sorry, but, Zak.

00:47:39:26 – 00:47:41:09
HOST
Matt. Zak. Matt. Sorry. Yeah.

00:47:41:13 – 00:48:11:20
GUEST
So, we we tend to divide it quite nicely. From on my side, my background is leasing, and on the investment side. So I tend to focus quite heavily on, on the, on the development management side, just as, as project lead on quite a few, projects. I think it’s very heavily on the leasing side to work with our in-house leasing manager, who’s it’s her role just to sit and, ensure that we chase up every last lead and make sure every last feeling goes as well as it possibly can.

00:48:11:22 – 00:48:36:25
GUEST
Then we have, Zak, who sits. And maybe in terms of my role, I tend to focus very heavily on sort of business growth and business expansion and strategy as well. So from Zack’s point of view, it’s more of a CIA role where he, he, he’s fantastic at, some of the operations of the business or he runs, I mean, he runs the business brilliantly and is incredibly efficient in terms of processes.

00:48:36:27 – 00:49:00:25
GUEST
But he also sits us as a project lead on, on quite a few points as well. So we like to keep in, in the projects but still run the business as well. Same time and Matt again project lead on a few but but his primary focus is on the investment side. So he sits there to, he has great visibility of the markets and spots opportunity and works very closely with our developer, with our investment director.

00:49:00:27 – 00:49:02:25
GUEST
On the buy side.

00:49:02:28 – 00:49:13:10
HOST
What have been some of the learnings that, you can reflect on having set up the business? And what advice would you maybe give yourself when you set the business up, now that you’ve learned as we sit here today.

00:49:13:13 – 00:49:34:28
GUEST
I would say, it’s incredibly I’d say the biggest constraint that we have. It’s time. And we were talking offline to say how hard we both work. I mean, it’s it’s every evening, every weekday evening since I think we started eight years ago. So you have to have that grit and determination. What advice would I give myself?

00:49:34:28 – 00:49:55:28
GUEST
I think I’d say it’s going to be hard work. And you think, but it’ll also be the most rewarding thing you’ve ever done. So it’s a roller coaster. And Matt. Zach, and, and I and Ben are the director. We we describe it as a roller coaster every day, even eight years in some days, a huge highs, some days are huge lows.

00:49:55:28 – 00:50:17:06
GUEST
But if you if you’re on a in a low, you just need to pick yourself up. You know, the next day might be a high. And I think it’s it’s so rewarding. Could I ever go back and just go back to a job? I think the answer is no. You get total freedom to go and, run the business and lead the business through, on a direction that you want to go in and you believe in.

00:50:17:08 – 00:50:30:25
GUEST
And I think, what what I would say is from initial advice, I would say it’s never as easy to win new businesses, as you think it might be. But when you do, it’s the best buzz ever.

00:50:30:27 – 00:50:42:23
HOST
It sounds like you’ve built a system almost of, Yeah, it started quite slowly, but then quite a lot of businesses just come in, bounce off the back of your schemes, and I guess the product’s down there talking in terms of raising kind of capital then, and expanding the business.

00:50:42:26 – 00:51:03:27
GUEST
Yeah, exactly. I mean, that’s the it’s really difficult to as a small business if you haven’t delivered a lot, it’s hard to point at how good you are delivering. So we’ve had to be patient, I suppose. And that’s, working through these projects over time and delivering really good products to make and, you know, winning awards for them and making sure that they’re recognized.

00:51:03:27 – 00:51:25:03
GUEST
And they let quickly and they’re successful. And on the back of those, then you can point to your, you know, previous track record and say it, it works that the process works. We’ve had a lot more inbound business as we’ve got older. So we’re now eight years old and a lot of our a lot of our clients end up coming to us and asking for our opinion, which is incredibly flattering.

00:51:25:06 – 00:51:50:11
GUEST
And we still get a huge buzz from, from having those moments, as well as going out and pitching for, for new mandates. So from, from our perspective, in terms of, how we’ve grown, it’s been an organic process, which started off incredibly proactively. And now there’s a lot of, I suppose, reactive business that comes in our way as well, which is, a nice sort of nice, nice place to be.

00:51:50:13 – 00:52:02:15
HOST
We sit here towards the end of May, halfway through the year, almost as we look forward to 2023 and 2024. What are you most excited about and what are you looking forward to? Achieving?

00:52:02:18 – 00:52:35:23
GUEST
Well, well, we’re still excited to deliver these schemes. I mean, it’s the number one thing that gets me out of bed in the morning is the thought of transforming these buildings from something they that are terrible performance and, you know, they’re almost an embarrassing asset through to something that is absolute best in class. So that that still drives us, from our core, I suppose in terms of growth and expansion, we’re not looking to get a huge amount bigger into from the office side because we have just such a fantastic team of our primary focus is to work on larger assets, as we grow older.

00:52:35:29 – 00:52:56:21
GUEST
But we know that that will come in time. But a really a really exciting section of sector of, within the office sector is, is the within London. We’ve, we’ve cut our teeth in the regions. We’ve got a number of London schemes, but we just think London is a huge playground and we could have a lot of fun there.

00:52:56:23 – 00:53:19:14
GUEST
There’s a massive number of buildings in London that need transforming and a huge number that are under the EPC, OS. So there’s this, this opportunity and this, sort of mountain of, of buildings to go after in London. And then lastly, from a sort of wider helicopter view in terms of the business, we’ve cut our teeth very strongly in the office sector.

00:53:19:17 – 00:53:41:25
GUEST
We will always be office specialists, but we are at the moment, looking to expand the business, by going from, from office into residential and, and, on the residential, we would put, Bill to rent, you know, straight for residential development student and hotel. So from our side, that will be the next bolthole.

00:53:41:28 – 00:53:57:25
GUEST
But again, we’ll have to be patient. That comes over time, will grow that organically. But we see residential and offices both in specialist teams within, under the V7 umbrella as a very good marriage because resi and offices are getting close to go together.

00:53:57:27 – 00:54:08:10
HOST
A question, I ask everyone who comes on the podcast as we draw to a close is if I was to give you 500 million pounds of equity, who are the people? What property? In which place would you look to deploy that capital?

00:54:08:12 – 00:54:11:02
GUEST
Well, I hear the people.

00:54:11:04 – 00:54:12:02
HOST
You can have your V7.

00:54:12:06 – 00:54:13:10
GUEST
I think so I’d say.

00:54:13:14 – 00:54:15:14
HOST
I mean, it’s it’s a that’s a given.

00:54:15:17 – 00:54:44:27
GUEST
It’s a cop out with the V7 team. I have an utter faith in those guys. In terms of where we would deploy, I would deploy right now in London, and I think our favorite spot would be Soho. So for us, we would be old as old as you can get terms of secondary, mismanaged buildings and transform them into great product because that’s the space that’s letting quickest, and and it would be the, it would be the office sector would be best in class offices.

00:54:45:00 – 00:55:03:01
GUEST
But what I would probably might be minded to do is look into mixed use as well. So with under the same asset they used to, you used to have the your office values were always tarnished if there was residential and offices together. And I think the world is becoming closer and more mixed use in general. So I think that’s much more accepted.

00:55:03:01 – 00:55:14:04
GUEST
So I think what would my perfect investment be right now would be a vacant building in the middle of site. So I probably on wall Street, where I could produce best in class offices with the right of apartments. Got it.

00:55:14:06 – 00:55:30:03
HOST
Well, Chris, you know your energy, your enthusiasm, your vision and the business. You’re you’re building is certainly kind of infectious and very inspiring. So thank you so much for joining me on the podcast today, and sharing a little bit about your background and route into real estate, similar to the party A57 moving forward.

00:55:30:06 – 00:55:31:13
GUEST
Yeah, thanks for having me.

00:55:31:15 – 00:55:57:11
HOST
Thanks. Thanks for listening to this episode. The People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of guests we should get on the podcast or areas of the market we should explore further.

00:55:57:16 – 00:56:23:24
HOST
So do drop me a message. The People Property Claims podcast is powered by Rob on the team recruit experienced talent for investors, owners, developers and operators. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website w w Dot ROC for.com, where you can find a wealth of research to aid in search.

00:56:23:27 – 00:56:27:03
HOST
Have a great day wherever you are and I look forward to catching you next time.

00:00:03:27 – 00:00:34:19
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:34:22 – 00:01:00:00
HOST
Welcome to the People Property Place podcast. Today we’re joined by the co-founder and CEO of Roebuck, Hugh McDonald Brown. Roebuck is an institutional grade pan European real estate logistics investor to identify and create investment strategies across the risk spectrum, including core, Core Plus and Value Add. The current portfolio spans seven countries with more than 100 assets and a value in excess of €2.6 billion.

00:01:00:02 – 00:01:18:12
HOST
Hugh is a graduate of Cass Business School, now based, and started his career at BNP PowerBar. His since transacted in excess of €3.25 billion within the logistics sector and has key relationships with investors, occupiers, developers and lenders in all of Robux target market. Hugh, welcome to the podcast.

00:01:18:19 – 00:01:19:21
GUEST
Thank you very much for having me.

00:01:19:24 – 00:01:30:19
HOST
Not at all. Well, look, we’ll come on to to Roebuck and the story and the vision and the plans you have for the future. But a place I always like to, to start this podcast is. How did you get into real estate?

00:01:30:21 – 00:01:45:28
GUEST
And you can also say, I should have been better prepared but gone into real estate. You only think this is bizarre, but, when I was 16 years old and, like, all these things are at school and you’ve done your GCSEs and people start to say you need to get some work experience, put some credits on you on your CV.

00:01:46:01 – 00:02:05:11
GUEST
And it’s hard when you’re 16, you don’t have a huge amount of contacts at that stage. But very lucky that my parents, my dad in particular, an old graduate, he is a lawyer, of his was a guy called in Watson. And for those who don’t recognize. And Watson was the founder of Ashton Holdings. And then, latterly Hanson Holdings.

00:02:05:11 – 00:02:33:27
GUEST
So I wrote to in back 80, 16 no emails in those days and just said, look, as a friend of dad’s, could I have a couple of weeks work experience? And he came back straight away and that was it. And two weeks working at Ashton. And, again, for those who don’t know, secondary, industrial, 1960s brick clad estates and I was just shoved in a car with whoever’s going out on site and had like a situation where I got to spend some time with Ian as the founder, and he’s a great guy.

00:02:33:29 – 00:02:55:28
GUEST
And, we went around estates, and it’s not the most glamorous side of the property world, but learned a little bit in my two weeks and and a valuable lesson on that stage where we go around these estates and, and would talk to all the tenants and I just take the notes and, and I just remember that my last day, we got back in the car and he said, what do you lads?

00:02:55:28 – 00:03:16:11
GUEST
And I said, well, they all want new fencing and they want new lighting. And he said, that’s it. And amenities. I said, yeah, that’s it. And he said, well, look, if I could give you one lesson, he may not be here. Just get to know your tenants and if you know your tenants, you’ll deliver value on property. And bizarrely, even at 16, I took that lesson on board and that was it.

00:03:16:11 – 00:03:27:09
GUEST
I’m not going to say I was away and flying and the was that in a couple more years at school and university followed, but, yeah, started my, my, my experience started 21 years ago.

00:03:27:12 – 00:03:38:03
HOST
And did you do some internships or work experience with other businesses in other sectors, or was that literally it and you just fell in love with these gritty regional shows? I was like, this is the life.

00:03:38:07 – 00:04:08:05
GUEST
This is the beautiful stuff. And I didn’t love it for this room. But yeah, I had I did work experience at GVA Grimley. I wasn’t young now. Cushman Wakefield, actually, Simpson how Ulster retail power agency. So a bit of a broad spectrum and, yeah, I didn’t have a sector desire at that stage. That was just again, can it runs on the board and my CV so that one day, if I am applying for a job in this world, people can say he’s he’s he’s got a bit of experience.

00:04:08:08 – 00:04:12:05
HOST
So you did history at university. Yeah. Why didn’t you do real estate?

00:04:12:07 – 00:04:31:15
GUEST
View was, because, you know, you’ve got good views at 18. And, I think sensibly one sensibly, I thought, well, if I do real estate course I definitely pigeonholed to real estate. And I thought, you know what? Just do do a university degree that doesn’t necessarily put me in that space straight away, just in case I have a change of heart.

00:04:31:15 – 00:04:40:25
GUEST
And, I didn’t and, parents were delighted with another years of tuition fees. As I went to Cass Business School, a year after I finished university at Newcastle.

00:04:40:25 – 00:04:54:04
HOST
So after after Newcastle, you kind of realize actually real estate is what I want to go and do. And so you applied to do your masters get the kind of qualification, as it were, and then you did the did you do the milk rounds or did you just kind of get your first job at the pay off the back?

00:04:54:05 – 00:05:09:05
GUEST
Yeah. So I mean, at yeah, you do the milk grants and I you know, looking back now, I was woefully underprepared on some of these interviews. So you kind of I just thought it was a bit of a, hey, this is who I and this is what I can do, and the job’s yours. And I really started the first couple I.

00:05:09:06 – 00:05:31:13
GUEST
Yeah, but but broadened my knowledge a little bit bit better prepared and I got a job maybe a bit. Luckily, given my unprepared approach, with at as real as it was at the time. So not bad. And, and, yeah, took it both arms and, said, yeah, that will work for me. And off I was into the graduation scheme and, you know, was that was it.

00:05:31:14 – 00:05:53:04
GUEST
Well, it was a good job for me to start with. Did I love my experience that probably not. You know, that’s in your you’re 22, 23 at the time. You’re doing valuation, property management, corporate real estate. You know, you moving around into four different departments. I made some great mates there. And that side I loved did my APC 2007 past that.

00:05:53:06 – 00:06:15:29
GUEST
But you know you remember September 2007. It was the peak of the market and cracks were beginning to appear. And I was, in the industrial leasing team. So sort of go back to what I started at Ashton. And being in gritty industrial logistics was wasn’t no stage on the leasing occupier side, which had been really important in the evolution of robot, which we’ll touch on later.

00:06:16:01 – 00:06:38:10
GUEST
And, yeah, I was sitting there and, you know, looked at sort of where I wanted to be, but again, it’s 2007. You’re in a transactions led team. And we were 12 at the time and transactions were drying up. And I remember being in a sort of pipeline meeting without them sort of every month. And I think our target was 4 million in fees amongst the 12 US.

00:06:38:12 – 00:06:46:09
GUEST
And I didn’t know if that was realistic or not. But six months later, we’re at 12,000 pounds. And I’m not a mathematician. Which surprises you, Matt?

00:06:46:11 – 00:06:52:16
HOST
I was going to ask you ask you about your, We’ll come onto that in a minute. But you like your your schooling and like your maybe some of your strengths and how you work that.

00:06:52:16 – 00:07:13:27
GUEST
But definitely not maths. No, but I could work out the 12,000. 4 million. We had a gap. And, look, you know, it was clear things were going to happen and not in a positive way. So I was a bit disheartened with property at that stage. I just hadn’t really enjoyed the work part. But I loved meeting people.

00:07:13:27 – 00:07:31:15
GUEST
I think what that as real PMP gave me at the time, I didn’t network and you know, it gave you some core competencies, but the network of friends that I met, amazing. And some of them now I’m doing business with in different places and it’s super helpful. But yeah, I needed a change in 2008.

00:07:31:15 – 00:07:44:08
HOST
And so you didn’t like the type of work the advisory nature is actually didn’t have the control. Whereas when you did your internship within, I guess you were the principal, right? Yeah. And it could actually affect the change rather than advise on the change.

00:07:44:08 – 00:08:06:21
GUEST
Yeah. I know I think there was a massive difference there, and I prefer being on the sort of owner manager side and perhaps the advisory side. It wasn’t that I just think sometimes when I was in the wrong place at the wrong time, that’s no offense to anyone, I just, but I’m in the team of 12 people in a very tricky market.

00:08:06:21 – 00:08:30:10
GUEST
The industrial leasing in 2007 eight was very different to 20 1780. You know, if I’d been there at that time, probably would still be that now. And, you know, driving a very fast car and having a really nice time because the last five years have been amazing for people. And that’s right, back in 2007 and eight. Yeah, leasing warehouses at 3 pounds a square foot and not two, not in particularly nice places.

00:08:30:10 – 00:08:44:18
GUEST
And it was very, very slow paced. It’s a different it’s not apples of apples. I just felt, I need a change, you know, I’m young. I can make these changes if you like, if you stay somewhere too long, which isn’t working, I foresaw it’s going to give me charges later on.

00:08:44:18 – 00:08:46:28
HOST
So what did you do about that change and what was the next step?

00:08:47:04 – 00:09:05:14
GUEST
So, I probably should have mentioned this, but when I went to university, one of my great mates, Nick Rhodes, he’s not my business partner. Co-founder of Roebuck. He. I got a job at a small property company based in Chelsea called City Court. And, you know, he knew I wasn’t having a great time. I was looking to make a move.

00:09:05:17 – 00:09:28:03
GUEST
They just called me up one day. I said, listen, mate, we’ve got another portfolio. And they they had 14 different vehicles. And it’s 70 million. And we needed an extra asset. Manager. Would you be keen as well? I’m looking around at all the recruitment agents and the options. In 2008 and thinking there isn’t a lot you want around then, Matt, to, to help me.

00:09:28:06 – 00:09:34:28
GUEST
So, I just I’m a bit I’m quite a two footed jump in two feet first person, and.

00:09:35:01 – 00:09:35:20
HOST
I couldn’t tell.

00:09:35:21 – 00:09:53:17
GUEST
No turns. I just was like, you know what? Let’s let’s go. Let’s go meet these people. And this is the this is the there’s there’s a bad part to the story, but there’s also good parts of story. You know, what does the 26 year old want in life? And, you know, and I’m not having a good time.

00:09:53:20 – 00:10:10:06
GUEST
If you could get a pay increase as a big tech, that was a big motivator. It was probably the wrong way to look at things, but very shortsighted. I had my own office. I mean, that was cool. And we were very smart, sort of swanky offices in Chelsea Harbor. That should have been another red flag.

00:10:10:06 – 00:10:29:03
GUEST
But again, I was like, this is really cool. And, fourthly, and again, this is just the short sightedness. But, you know, when I met the owners, they drove me in, took me out for lunch, and one had a Bentley and one had a Rolls-Royce, I don’t know. Hey, this says, yeah, if they can do that from this, you know, who’s to say I can get to that?

00:10:29:03 – 00:10:37:00
HOST
There’s opportunity to get close to the money. Some of that’s going to trickle down into your pocket. And you can learn from from people that you aspire to be.

00:10:37:03 – 00:11:01:03
GUEST
Yeah, absolutely. I mean, you know, the aspirational side was more the oh wow, where can they be? Did I spotted these people where you’ll you’ll find out in a minute. Definitely. No, but that, that just got me away from a situation that I wasn’t really happy at, so I. I can’t remember that day, but. September, October 2008, I leave at this, and I jump in city court to be their asset manager.

00:11:01:05 – 00:11:02:09
HOST
Work alongside Nick.

00:11:02:11 – 00:11:28:24
GUEST
You can work alongside Nick, which is cool. We’re very different people you’ve met, you know, and and there we were in Chelsea Harbor. It was a team of ten people, and I was managing 400 million of, again, mainly secondary industrial. These guys basically raise money, private money and had done very, very well from buying stuff in 2002 and trading out in 2004 and 2004 and 2000.

00:11:28:27 – 00:11:59:02
GUEST
You know, now, a lot of that sort of vehicles were acquisitions from 050607. And I’m walking in the door and that latest one was July oh eight. So but there’s a lot of assets for me to sort of manage, at a very, very tertiary and secondary sort of kit, which is cool. And then things began to change and, and what changed is, I was instructing local because these weren’t big logistics assets.

00:11:59:03 – 00:12:19:08
GUEST
You know, I’m talking about 10,000, 20,000 square foot unit in Cambridge or Newcastle or wherever it might be, and it needed some light CapEx. So it was managing all these CapEx budgets. Going back to the finance team saying, look, this is going to be 50,000 to repaint, etc. it’s needed. We can’t get a tenant to come in without doing these.

00:12:19:08 – 00:12:36:26
GUEST
Well, it’s can I do it? Yes, you can, but these were contractors that, you know, one man in a van and, you know, young families. And I was instructing all these people and them that was all great. And I thought I was doing a really good job. And then my phone started to ring, you know, and it was, huge, where’s my money?

00:12:36:28 – 00:12:58:29
GUEST
And I’m thinking, that’s pretty weird. I put the invoice into the finance team. So, you know, obviously got lost in the system. Bear with me and I’d follow it up and the call would come again next week. And then that call came daily. And not just one person, I had 4 or 5 contractors calling me up crying, you know, saying, look, we’ve got to feed the family, okay?

00:12:59:00 – 00:13:19:17
GUEST
So it was that I that this was becoming too much of a hold on what was going on. So, I’m relatively confident and I’m, I’m not confrontational, but something’s on my mind. I’ll speak my mind. And I just walked into the cfo’s office, said, listen, you know, I’m not stupid. Something is happening. They got me, got me missing all my invoices.

00:13:19:19 – 00:13:27:18
GUEST
What the hell’s going on? And, he said, yeah, we don’t have any money. Right. Okay. What do we. What do you mean?

00:13:27:18 – 00:13:31:05
HOST
We got a 400 million pound portfolio. You know, you’re driving on a Bentley.

00:13:31:05 – 00:14:00:17
GUEST
So, yeah, I, and he said, well, you know, I shouldn’t tell you this, but the portfolio that we recently bought, we’re having to use surplus money from that portfolio to keep all the other portfolios alive and not being sort of take it back where the banks. And I’m thinking, oh, damn, that’s different investors with different money, different structures that that again, in my simple terms, that’s a Ponzi scheme.

00:14:00:19 – 00:14:19:03
GUEST
And it’s very quick. So it’s not a Ponzi scheme and we’re going to be paying everyone back. But I again, it’s just thinking what is happening to my life. Here I am four years into my glittering career, and I’ve ended up in a place I didn’t really want to be. And now I’ve gone somewhere else. And pipe dream of this is going to be amazing.

00:14:19:05 – 00:14:37:22
GUEST
And it’s June 2008, and I remember calling my my parents and I just said, you know what? What am I going to do? And, I remember my dad said, you need to get out. And I remember saying, I think you’re right, but there are no jobs. No, and it’s not true. So it’s June 2009. So Lehman Brothers, everything’s gone.

00:14:37:23 – 00:14:41:22
GUEST
You know, it’s, And I said to Nick, who again, I should.

00:14:41:22 – 00:14:45:19
HOST
Say that must have been a challenging phone call. Your mate, who kind of got you into the seat in the first place.

00:14:45:25 – 00:15:03:12
GUEST
Well, no, I didn’t blame. You know, you got to, you know, he was. I said, what do you think? And he said, no, no, we’ve got it. We got to get out of this. This is, you know, this ship is going to go down. We’re going to go down with it if we’re not careful. And I think that’s when we said, right, let’s you know what, we’re going to set up a business.

00:15:03:12 – 00:15:16:06
GUEST
And that’s when a robot was launched. And, you know, that’s. Yeah. July 2009. Robot was off in a way, and not quite how we, how we planned to, to find something.

00:15:16:09 – 00:15:23:29
HOST
So there’s no jobs in the market, and you just kind of looked at each other and said, we’ve got to get out of here. Let’s set out and start up a business. How what did the name robot come from?

00:15:24:01 – 00:15:48:28
GUEST
Got to be very honest on this podcast. But, you know, I if you want to see one of the, the first name that Nick and I came up with was Corona Estates and a Corona after bear is a terrible name and to given the corona crisis and 2020, that would have been a disaster. So we very quickly we actually met a mutual friend who said, you mustn’t call it Corona Estates.

00:15:49:00 – 00:16:08:12
GUEST
And we were sort of trying to come up with different names. And I called with a with an ex-girlfriend, and we were having lunch in a pub called the Roebuck Inn, and, and I just remember saying it’s a sign that if I owned a pub, you know, I the Robux a strong name. I’d love to call. You know, I’d love to I’d, I’d love to have a pub one day and I’d call it the Roebuck Inn.

00:16:08:14 – 00:16:29:05
GUEST
And she actually said, why don’t you call your business Roebuck Asset Management? Yeah. Good idea. Called next. Right now. I’ve got it. Roebuck. He said. Yeah. Brilliant. What is it? Return on equity. I was like something like that. Yeah. And that’s it. So so so no clever sort of anagram or anything like that. Just a drink in the pub.

00:16:29:11 – 00:16:51:00
HOST
So did you have a business plan? Did you kind of set your roles and responsibilities split between you and Nick? Like, did you kind of have, you know, five grand’s worth of savings that you kind of chucked into a shared bank account? Like what, you know, setting up a business or like, come out with robot. Great. But like, what tangibly did you do and how did that play out like Client Capital did?

00:16:51:01 – 00:17:08:21
GUEST
Yeah. I mean, if people are listening to this, it’s going to be part of this guy’s a joke. It’s. But, you know, let’s take a step back. Number one, we were slightly forced into the situation. You know, we we it wasn’t like we planned to launch a company. And we spent 12 months coming up with a brilliant strategy, and we could launch on day one.

00:17:08:21 – 00:17:33:23
GUEST
It was a reaction of a very unfortunate situation, which I now look back and go, it was the best thing that ever happened to me. So it was really two laptops, two phones. What’s the business? But let’s, let’s formulate the business plan whilst we’re in that, whilst we’re in the thick of it. And we call both our parents and, you know, we were lucky enough to have parents are very supportive and, you know, both of them led to 15,000 pounds each.

00:17:33:25 – 00:17:55:16
GUEST
And what we 15,000. We knew it had some operational cost. And we worked out that actually, this is for the living crisis and high energy bills that we live in today that we could survive on, you know, 800 to 1000 pounds a month. That’s what, you know, give us some food. We’ll have a couple of drinks we made on a Friday night so you can slightly de-stress from the work week.

00:17:55:18 – 00:18:13:27
GUEST
But that meant no holidays in in any clothes, no gym, what I call luxury items. But that’s cool that that is part and parcel of setting up your own business. But we had that that 15,000 wee cash register worked out that would give us maybe 15 to 18 months. And we knew we needed a period of time to try and do something.

00:18:13:29 – 00:18:41:08
GUEST
So I answered your question. That was the money we had, and we had no business plan at that stage. What we knew and thought we’d do is just become an occupier, focused business. And we can go back to in Watson, back when I was 16 and his was no, your tenant. No, your tenant. And again in Watson’s business partner, Morgan Jones, if you look at them as characters in this sort of more agency investment t market facing person.

00:18:41:08 – 00:19:03:11
GUEST
And Morgan was the sort of detailed, very methodical numbers guy. And I think, well, I look if you ask anybody knows Nick and I well we’re very complimentary skill set. So our whole point was you know what that might be the next thing you know, you’re 27 years old and you’re working from a kitchen table, but, so it’s quite, quite a lofty ambitions.

00:19:03:11 – 00:19:13:01
GUEST
But that, that was the premise of robot just be better than any other asset manager. Fund manager. Get in front of the tenants, know them, and somehow good things will happen.

00:19:13:08 – 00:19:22:11
HOST
And so you were more market facing and more trying to origination. And Nick was more kind of like making sure that he was catching everything and making sure it all stacked and you delivered.

00:19:22:17 – 00:19:40:23
GUEST
Catching all my mistakes. Yeah. Something. Yeah. No, I think yeah, probably. That’s a fair thing. You know, the nice thing about Nick and I was we actually could do each other’s jobs. But we’re we’re better placed at the different ends of each other’s jobs. So. Yeah, probably. I was more on the phone to ages trying to find deals.

00:19:40:23 – 00:20:06:21
GUEST
But, look, you know, knowing what I now know. And that’s not to put anyone off anyone listening to this today, but, you know, 227 notes let’s be really realistic. No, no real track record. Newly qualified global financial crisis. Working from a kitchen table. Our network was okay, you know, very artfully as an industry that wasn’t huge and without any institutional experience.

00:20:06:24 – 00:20:25:18
GUEST
Quite a few headwinds there to sort of get you out and about. And, you know, that was, you know, not going to lie. You know, we sort of got to December so to five months and, and one thing that can I have, you know, it’s easy to say a work ethic, I’d say is are probably a real USP.

00:20:25:18 – 00:20:45:14
GUEST
We genuinely will, I think, go beyond where most people will go. And we worked every hour, but it was so speculative. You know, we were trying to do a high street retail fund with private investors. I mean, you know, thank goodness that didn’t happen. We were trying to break London city offices. You know, we’ve never been in that sector.

00:20:45:14 – 00:20:57:07
GUEST
But you when you are starting out, you are exploring everything to try and find which door unlocks probably the fastest. And B is going to take you on a journey with some direction.

00:20:57:09 – 00:21:01:08
HOST
Got some capital to like? See you next! We got to buy you. I got to get a.

00:21:01:08 – 00:21:23:23
GUEST
Lead and that’s all we’re trying to do. We were just trying to get these in from somewhere and and look, you got to December is five months in and you’ve got zero on the clock and you know, not trying to get the violin out. But we were sitting in ski jackets, willy hats around the kitchen tables. I didn’t want to put the heating on in my house, you know, it was like, let’s trim every cost down as much as possible.

00:21:23:26 – 00:21:41:23
GUEST
And and I had a bit of a wobble. And I actually, I genuinely, I’m done many people with this, but I actually Monday afternoon I come and went in December, but I got myself into my bed fully clothed under the duvet and anyone who knows me will say, Q is is glass half full is a bit overflowing.

00:21:41:23 – 00:21:57:02
GUEST
It’s I want to see when there’s an issue. I’ll say positive to a dog. I’m I’m lucky to have that sort of mindset. But this, this is just I think we’ve had a bit of bad news on a deal that we’ve been working for. Not a bad surprise, you know, that was just seeming to be the story of our lives.

00:21:57:09 – 00:22:25:23
GUEST
And, yeah, I just got back one, one Monday afternoon. I called one of my best friends and he had recently gone out on his own, and he was doing really, really well. And I just thought, you know, it’s council time, you know, buddy, how are you finding things? How do you do it? I’m struggling thinking it, you know, getting my CV back out there and saying if there’s any jobs, it’s like Macca, you know, seriously, you’ve got this, you’ve got cash flow for another 12 months.

00:22:25:23 – 00:22:36:24
GUEST
Do not throw in the towel. And I was like, hey, it’s very easy to say that. But here we are on a Monday afternoon and I’m fully clothed in my bed. And I think I’m not sure, I don’t think I’ve got.

00:22:36:26 – 00:22:37:07
HOST
The stomach.

00:22:37:07 – 00:22:59:20
GUEST
For this. Yeah, I think I’ve got what it takes and I this is God’s honest truth. He said, you do not know what’s around that corner. You do not know. Do not give up. I know that the corners are looking pretty bleak, and I. I finish that conversation. This is the freaky part, but within five minutes, my phone goes and, it’s cool.

00:22:59:20 – 00:23:12:10
GUEST
Came in. Thank God I called Alex perhaps today, and he said, is that human tongue? And I said, yes. He said, you used to work at city court, didn’t you? Oh, God, this isn’t getting any better.

00:23:12:13 – 00:23:13:18
HOST
You know, he’s gonna ask for some money.

00:23:13:22 – 00:23:30:13
GUEST
Find me the windowsill. And I said, yeah, I did. And he said, well, you know, you left. I see you left a few months ago. Why did you leave? I said, listen, we’re 27 years old. My business partner and I, we didn’t like the way it’s being run. He said, what are you doing now? I said, well, at the time I was lying in bed.

00:23:30:16 – 00:23:49:00
GUEST
I said, we’re working from a kitchen table. We’ve set up our own business. We’re going to be an occupied lab. Best in class. What’s the investment budget? Okay. I said, what’s what? What’s the reason for the call? He said, well, do you know your boss’s expenses were crooks? I said, well, yeah, I you know, part of the reason why I left.

00:23:49:00 – 00:24:13:28
GUEST
He said, well, that’s very admirable that you left. Can you meet me at 830 tomorrow morning at the Lanesborough Hotel of Hyde Park Corner? You’ve got an opportunity. We’ve taken back the portfolio that they bought for us. And we need an asset manager. Yep. Tomorrow morning. And that was bizarre, because six minutes prior to that, I honestly was thinking about getting my CV out and trying to find a job.

00:24:14:00 – 00:24:25:06
HOST
So you turned up to the hotel? 825 you know, you were nick suited and booted, ready for this meeting. Tell me about that meeting. What was the portfolio and what was the compensation.

00:24:25:10 – 00:24:45:29
GUEST
Portfolio was secondary industrial, multi industrial states. And you know, seemed to never really got away from that. And and it was 18 asset locations all across the UK. We spent that night dusting off our notes, just making sure we had an idea of reminding ourselves, I never got to the Lanesborough Hotel, which is very nice, by the way.

00:24:45:29 – 00:25:04:17
GUEST
And so that was that was impressive. But we were super nervous. You know, this is this is your moment, you know, dope fluffy lines. And Alex was there with two of the other investors. And they just said, right, we’ve got 24 hours to go to the bank, which was Santander at the time, and we’ve got to present a business case.

00:25:04:20 – 00:25:20:26
GUEST
And we’re going to convince them not set the keys back and we will. We can’t have that happen. So you’re coming with us to the bank tomorrow. You’ve got 24 hours. Just get yourself as much fit as possible. Fine. Right. You know, go through everything, look at the rule. Saw the bank got on really well with them.

00:25:20:29 – 00:25:47:02
GUEST
And now we’re mid-December. And they said, look, we want to see a five year business plan, a cash flow with all the assets incorporated. And we want to see, you know, this was a 75 million portfolio loan, was 45 million. That is now 35. It’s a Dire Straits situation. Yeah. And so they said, we’ve got a month. And that’s Christmas New Year.

00:25:47:02 – 00:26:05:01
GUEST
God, I don’t care. This is this is you know, there’s little times in your in your life and everyone will get this. I’m a big believer that, well, when it appears, go for it. And so Christmas New Year we worked on it, presented this five year business, case. The bank said, look, this is what we would do now.

00:26:05:01 – 00:26:24:25
GUEST
And then in the interim, you’re never going to get be the only person, you know, trying to try to host the party. So we found out there’s another group, not a particularly nice group that will remain nameless. And this guy is calling me all the time trying to put me off my guard. And one day he very nicely, he called me up to say, well, not to remind me to tell me.

00:26:24:25 – 00:26:42:15
GUEST
He was a, former English schoolboy boxing champion. And he was be more than delighted to show me how good he was if I don’t back out the way. Which one of those lovely calls you get? As you’re trying to get yourself ready to pitch. But it was one of those things. I should just bet it’s a bit more light, right?

00:26:42:17 – 00:26:43:01
GUEST
We’re going to.

00:26:43:01 – 00:26:43:28
HOST
Get that between the two.

00:26:43:29 – 00:27:01:26
GUEST
Of you. And I think the worst part about the those six months of Roebuck plus the six months at the job I didn’t like, plus the three years of being a bit despondent about real estate as a, as an industry, you know, and Nick, that’s sort of followed a similar path. We’ve just built quite a lot of resilience.

00:27:01:29 – 00:27:19:06
GUEST
But I think that’s, you know, we’ve all had a book and this resilience sort of layer. I just like, let’s bring this on. So anyway, we pitched the bank and the January and then we got a call from the borrower and the bank saying we want to use Roebuck. It’s a five year business plan. You can have a five year asset management contracts.

00:27:19:09 – 00:27:38:07
GUEST
It’s 180,000 a year. There’s no assets are going to be sold for the first two years because the market wasn’t right to do so. Stabilize this portfolio and then we’ll look to do a divest program that’s pay your cash flow and look to a record for the bank’s position. And as much of the investors as possible, which over the years we did.

00:27:38:10 – 00:28:01:14
GUEST
But that is like, oh, wow, we’re getting 180,000 a year. There’s just two of us. We didn’t have an office and, yeah, really cool moment when I was able to remind the parents and say, you know, Mum and dad. Just to let you know, check your bank account because the 15,000 pounds, you know. So we spent six and half of it.

00:28:01:14 – 00:28:14:07
GUEST
I’ve returned it to your bank. I’ve just landed a five year contract. I’m now earning more than I would have hoped if I’d stayed at any of these jobs or pursued certain careers. So. Tick. I’ve achieved my mental goal of, you know.

00:28:14:09 – 00:28:15:11
HOST
Self-Sufficiency.

00:28:15:11 – 00:28:31:15
GUEST
Yeah. And and, we’re often we’re running probably the often walking. And that was cool. I was just. Yeah. Very, very thankful that I had some parents who supported this ridiculous idea of setting up a business from a kitchen table aged 27, with very limited track record of contacts.

00:28:31:15 – 00:28:34:04
HOST
High fives all round the Roebuck in with.

00:28:34:06 – 00:28:52:03
GUEST
Yeah, I don’t think we’ve ever had a beer in a pub called The Robot. Yeah, there was a do you know what? It’s one of those things. But like exams, you work so hard and then when you come out, you’re just exhausted. So there wasn’t. Right. I don’t think it was. You know, Nick in on this probably weakness in our team, but probably slag us off for this.

00:28:52:03 – 00:29:10:21
GUEST
But you know, if we do a big deal at robot where we’re sort of on to the next, you know, and actually you remind, I mean, sometimes it’s good takes step back. But I think it was more relief. But what did that do that just gave us it gave us conversations, dances, you know, coffee bars, meetings. We had a reason to go and see people.

00:29:10:21 – 00:29:36:29
GUEST
We could get agents instructed on leasing projects. We could get building surveyors instructed on dilapidation and investment agents on future sales and once you start to have a commodity to potentially trade in that wider market, people then will give you time. And that’s all we needed is, you know, time in front of people, time to meet people. And I would truly back, you know, property is not rocket science.

00:29:37:02 – 00:29:52:28
GUEST
So, you know, it’s in my mind it’s. And Watson told me. Yeah. No, you’re tenants. It’s protect your income, enhance your income. So we knew we could do things. We just made the opportunity. That was that was. That was the first break.

00:29:53:00 – 00:29:55:08
HOST
So you got the break. Did you move in to offices?

00:29:55:11 – 00:29:56:12
GUEST
Oh, yeah. Yeah.

00:29:56:14 – 00:30:06:05
HOST
Did you kind of, like, establish the brand, the website, you know, get all of the business kind of set up and then, you know, divide up your roles and responsibilities, add a little bit more formally and go.

00:30:06:05 – 00:30:24:21
GUEST
Oh, I’d love to say it was as organized and as that. Again, chaos. Chaos continued. Probably I know we we moved into an office, and yeah, we were working from home before. Working from home was the thing. So yeah, we were delighted. That was really important because it was it’s kitchen table for two people.

00:30:24:21 – 00:30:50:26
GUEST
I it’s there’s a limit, I think from, from a mental health point to be more than anything. But yeah, we’ve got an office in the West End, in Charles Street, a little, size of this room, probably smaller. Smaller. We’re sitting in today’s about 180ft², two windows that didn’t open, but nice to see, and, a shared meeting room, that had these shutters and blinds, which when I first lifted up, was just onto a wall.

00:30:50:28 – 00:30:57:27
GUEST
But, you know, it gave a nice effect that they worked slightly behind it. Pretty basic, but it was just cool to be in an office.

00:30:58:00 – 00:31:00:18
HOST
Roebuck sticker on the wall, you know, desks.

00:31:00:18 – 00:31:25:07
GUEST
Yeah, yeah. And again, you’re just being so frugal. So everything was on a shoestring, but we had an office in the West End. We had some business cards, a website with three pages. Yeah, we were sorted out. We wouldn’t. As I say, we’re in play. And that’s all we can ask for. And, you know, we then got a few lucky breaks through some in Nick’s contacts, actually some private clients.

00:31:25:09 – 00:31:43:05
GUEST
We did a bit of, What? We actually end up buying an office building, and that was huge and really good for me and and an asset under management. And suddenly it’s like, okay, we’ve got this historic 75 million portfolio plus we’ve now got a 30 million asset in London. And this was a wealth preservation. This is going to be like seven years.

00:31:43:08 – 00:32:06:07
GUEST
Okay. We still don’t need anyone else at this stage. And then and then the next second sort of biggest break. But this was this was the game changer for us. I met a guy called Portugal and that name might not mean anything to you, but he was the senior partner of, Helium Baker, which then he engineered Healing Baker to become Cushman Wakefield.

00:32:06:07 – 00:32:28:27
GUEST
So he was very, very senior operator and and property. Huge experience, massive contact book. And he was at a property event and, you know, getting to buy straight some quite good at snapping up things and people and approaching them. They’re not mean to afraid to say hello. And one of my dad’s great mates had worked with him for a long time, so I had his little link to say hi.

00:32:28:27 – 00:32:40:06
GUEST
And I know Andy Galliford, who’s the mutual contact and, we got chatting and I told him my story because. Because what we needed is people like him go. I’ve got an idea.

00:32:40:09 – 00:32:54:29
HOST
I’ll connect you to these guys who are looking for someone just like you. Correct. And at the time, you’re probably, you know, you’re thinking, let’s let’s win the mandate rather than charge the highest fee so we can get that in to maybe undercut someone else who’s going there because our cost base is a bit lower, and then it just builds that credibility.

00:32:54:29 – 00:33:12:23
GUEST
100%. And, yeah, he, he said at the end of all sort of, drink, give me a call tomorrow. I said, okay, fine. I’ll, yeah, I’ll do that now. He’s a military man. I remember my dad’s friend saying this, and this guy, he says nothing. You don’t do him at 859 and you don’t call him at nine.

00:33:12:23 – 00:33:31:03
GUEST
I want to call him at night. And I got to nine. I called him at night. I said, morning Portstewart, it’s all brown. We met. He said oh good to see you can keep the time. Not many people can. So that was good. I was in and he said right, where are your offices. Oh gosh. In Charles Street.

00:33:31:06 – 00:33:55:26
GUEST
But we don’t need you. You don’t need to come there. We can make you mutual, you know. You know what it’s like we’re starting out. You you’re sort of the illusion. You’ve got all this great stuff, and the reality is very different. Anyway, he walked in and he sat in on you know, we don’t have a table, so, like, full spending just sitting there and this hundred and 80 square foot non waiting room, and we chatted there and he just said, I love your story.

00:33:55:28 – 00:34:15:02
GUEST
Love your energy. I love this operation. You keep your costs under control. So I tell you where I’ve got an idea for you. Yeah, absolutely. He said, well, as of last week, it’ll be formally announced on the stock exchange because it’s a publicly listed company. But I am going to be the non-executive chairman of Stobart Group. Right.

00:34:15:02 – 00:34:36:03
GUEST
Okay. And they are in the process of buying a portfolio just over 100 million. And they have 100 million of other assets. And they bought me on because they want to use my network of real estate advisers and professionals to find an asset manager who manages to add value and look after their portfolio because they don’t have the expertise, the depth.

00:34:36:06 – 00:34:39:10
GUEST
Would you like to be included in the tender process?

00:34:39:13 – 00:34:41:06
HOST
Let me just think about that. Yeah.

00:34:41:08 – 00:34:44:01
GUEST
Yeah. Let us come back to you. Quite busy on this,

00:34:44:03 – 00:34:46:14
GUEST
The stretch that we want to work with us.

00:34:46:21 – 00:35:14:00
GUEST
Yeah. Join the queue. No, it was I want and and again, I don’t know why, but it was such a thing in terms of policy documents. But two days later, this leverage file came through with that whole portfolio. And we met the, well, actually, I would say that this was I thought I’d probably digressive, but, Paul said the he said, just give yourself a motto, stand out and be different.

00:35:14:07 – 00:35:33:01
GUEST
I remember saying, my dad and I said, dad, you know, I’m going to be different. My dad being a much more intelligent man, he’s actually an artist down. So an autistic boy, I say, dad, help me out. And maybe a glass of wine had been consumed or something. But he said, I’ve got it, I’ve got it. He, Roebuck, is no ordinary animal.

00:35:33:03 – 00:35:56:16
GUEST
Put that on your pitch. I like that. It’s brilliant. Excellent. So we, we, we put our like perspective of, of, of of Roebuck and who we are, but, track record on first lion Roebuck is no ordinary animal and, and we went to go and see them and that’s, square offices and, you know, the guy’s, Richard Butcher, the CEO is there.

00:35:56:16 – 00:36:14:10
GUEST
He’s got a drawer, a man from Carlisle. And, we flicked over. I paused on the page, thinking, yeah, he’s got he’s going to like this. He. Yeah. He looked I think he thought we’re complete weirdos. What the hell is that? And I’m going cool. Help me out. Because he was a next to him, and we.

00:36:14:14 – 00:36:18:19
GUEST
We’ve done. Please never, ever use that motto ever again. But anyway.

00:36:18:26 – 00:36:24:02
HOST
I was gonna say I didn’t see it on the newly branded Roebuck website. I didn’t know any of the website.

00:36:24:04 – 00:36:49:06
GUEST
It probably it’s gone into the bottom drawer, but, none were a lock and keeper. No. And then they said, listen, in four weeks time, we’d like to meet you. Missing five other asset managers. Full transparency. You know, come on. Just like to know how you tackle our portfolio and what your skills would be and your approach at, this is, again, that little moment that windows open and, neck and all that, which I said, you know, what we going to do?

00:36:49:08 – 00:37:06:21
GUEST
I said, I know what we gonna do. And what are we going to do? We want to go and see every single asset in that portfolio. We want to get in front of all their tenants and let’s find everything, everything we can do about about, you know, what the tenants want, etc.. Go back to that. That’s another A16.

00:37:06:28 – 00:37:10:11
GUEST
So we’ve got on our calls, we actually split because it was.

00:37:10:11 – 00:37:10:26
HOST
Literally.

00:37:10:26 – 00:37:33:03
GUEST
All over the country. And then we came back a few days later and notes, meeting notes, everything. We compiled it. I went on holiday actually, and I remember being away turkey and I didn’t leave my room and literally just googling everything we could about all these businesses. And we put together a DAC and I once it was about 200 pages.

00:37:33:03 – 00:37:51:28
GUEST
In the end, we had a cash flow for if you want to spend CapEx, this would be the business. But if you don’t want to spend CapEx, this is the other business plan. And Nick was frantically doing the Excel stuff and how we’re doing the photo formatting, you know, the Bali Rapid, and and then we said, look, we like to come and see you in your headquarters.

00:37:51:28 – 00:38:16:17
GUEST
You know, I know you’re coming down to London, but let’s let’s come up and see where you guys operate. And he said, well, I’m going to be in Warrington on Saturday. And again, bang, we, we took the train up and presented Richard this 200 page plus deck and did that, and went through all at that key. Probably lost interest by slide seven, but at least you could see that we put in a lot of speculative groundwork and said, well, look, I’m going to London tomorrow.

00:38:16:17 – 00:38:34:00
GUEST
And I thought I was going to be seeing you guys. I’m seeing the other five people. And look, we’ll be in touch. You know, he’s not a man. You can read anything. You know I can. I can tell if it’s going down well, badly. We completely messed it up. And then again, one of those phone calls he never forget 5:00 next day and Richard Q Nick.

00:38:34:03 – 00:38:57:04
GUEST
At Euston train station. I’ve just finished all my meetings, and I just want to let you know, I always been a big believer in giving good news when good news is is made available. And having reviewed all the other tenders, we’re going to, we’re going to appoint Roebuck as, as our asset manager. And we’re going to start you off with that 30 assets and starting off with the six main ones.

00:38:57:07 – 00:39:14:16
GUEST
No one else is being involved, but these are the more critical time ones. And if they do a good job, that will grow. By the way, within six months we were managing all 30, which is cool. And we are sitting there going, wow, we said, look out of interest feedback. You know, why us? He said, you know, I knew who the other five groups were.

00:39:14:16 – 00:39:29:20
GUEST
I would definitely bigger and more experienced than us. He said, well, firstly, you can say this. You know, I go to the markets and we really appreciate that. Secondly, you didn’t actually quote a fees. We’re going to have to work out what you’re charging for this. This might actually be the shortest call.

00:39:29:23 – 00:39:33:02
HOST
You’re too busy formatting on the photographs to go. You know, we.

00:39:33:02 – 00:39:58:12
GUEST
Did it on purpose. Then we did it because it’s like, you know what? We didn’t need it to be huge. Let’s tailor it for you. You’re giving us this opportunity. And, honestly, that was our, our rationale. And we actually take that and most of our approach, new mandates today. And thirdly, he said, you’re the only one who not only saw one, but all of our assets.

00:39:58:15 – 00:40:10:05
GUEST
We made a decision this afternoon, spoke to the board, spoke to our CEO that you guys will create more value in our portfolio, the products we want to work with. Oh my goodness, our net. We’re going to we’re gonna have to employ someone.

00:40:10:07 – 00:40:21:29
HOST
That’s going to say, what stage one of these mandates did you start going. Right. Yeah. Oh, we need to turn our attention to building a team here, because we just don’t have the resources or ability to kind of or bandwidth, frankly, to get around all of these properties.

00:40:21:29 – 00:40:51:00
GUEST
Yeah. And that, that, that, that, became evident. And so that was in 2011 and 2012, a guy used to work with Charlie. Charlie Seton loved it. Guy. He was an artist and knew things weren’t going well. We just had a newborn baby, and he’s one of those guys. He’s liked by everyone and we’d spoken to him. He was keen to get into asset management and we just needed, you know, Charlie is one of the safest pair of hands and a like that DNA character when you two to go to three, it’s key.

00:40:51:02 – 00:40:59:12
GUEST
Similar age. And so Charlie joined to sit on stage and that was it. We’re the three man band. And though I’m not going to go through this, you know, at 2011 when.

00:40:59:14 – 00:41:00:19
HOST
Run out of time.

00:41:00:21 – 00:41:24:15
GUEST
But yeah, that was that was really, really cool. And I think the the game changer is now we’re reporting to a 3250 company. That’s a great track record for us. You know, we’re going into we’re not doing it for some time dad Bank. We’re not doing it for very ultra high net worth individuals. We’re now, you know, presenting to PLC boards, reporting, managing their assets that have got to deliver value for their shareholders.

00:41:24:19 – 00:41:52:04
GUEST
So that’s great. But the real secret and all of that and that was not part of the pitch. But they owned Eddie Stobart. And we all know who my friends know Eddie Stobart. And are they all my parents friends? No, Eddie’s. They were everyone in between. So, that sort of link, which we didn’t know we didn’t appreciate in 2000 and but that exposed us to the largest operational and operational being the key word that,

00:41:52:07 – 00:42:17:02
GUEST
And a man called William Stobart. So, we started to get to know him very, very, high level because he was on the, third party logistics business. We were very much on the infrastructure real estate investment side, but there was a bit of crossover. 2014 he did a management buyout with some private equity backers and business out of the listed arena, renamed private.

00:42:17:05 – 00:42:38:12
GUEST
And I remember him saying, look, we’re going to need an advisor. We like what you’ve done. I want a new site. If you can find us a site, maybe that could lead to something. And so again, didn’t discuss fees, but we ended up, acquiring license, site for him in the corporate park, which is a phenomenal deal.

00:42:38:15 – 00:42:56:16
GUEST
For all parties, for them, for the developer who bought it ten days prior when we were coming in with a 17 year lease for the whole thing. And then London Metric bought it, but they redeveloped. It’s one of those sites, the gift that keeps on giving. And if anyone’s driving down the A13, you will see Eddie Stobart Distribution Park.

00:42:56:16 – 00:43:13:01
GUEST
And that’s the site I was talking about. And I remember sat down with William and he said, go on. Then, what fees are you going to charge? And I said, well, you know, someone will charge 10% of rent. That’s not what we do, would charge 7.5%. But we will ask for it to be paid over a three year period.

00:43:13:03 – 00:43:36:13
GUEST
What? Yeah. What we’d like to do is could we be paid over a three year period and create an asset management agreement between us and you? And therefore you might feel that we’re there and we can do look after your portfolio. We could put all your leasehold assets into a spreadsheet. We could manage it like it’s a freehold portfolio and is an asset.

00:43:36:16 – 00:43:37:23
GUEST
What’s why wouldn’t.

00:43:37:24 – 00:43:40:27
HOST
I rather than just a one off deal for a transactional.

00:43:40:28 – 00:43:42:06
GUEST
Yeah.

00:43:42:08 – 00:43:52:21
HOST
For transaction you create the additional value and basically increase your pie by reducing the fee or splitting over three years and picking up a load of other work and becoming a trusted advisor to him. Correct?

00:43:52:24 – 00:44:13:02
GUEST
Correct. And I just really like the guy. And and again, anyone who knows me, he’s he’s my best work contact work friend. He’s a genuine friend of mine. Now, you know, some days I speak to him ten times a day. And it’s weird if I don’t speak to him every day. You know, I literally, I’ve learned so much from that guy.

00:44:13:03 – 00:44:31:16
GUEST
You know, this is a guy who left school at 16 years old. Is the guy who’s, you know, reading and writing is not his strongest, assets. But what has he got? Work ethic. Which, again, is just I think is a you need if you’re ever going to be successful. It’s all everyone has had to work bloody hard.

00:44:31:18 – 00:44:49:13
GUEST
And he understands logistics, I would say better than anyone in, in the UK, he’s transporting goods from A to B in the most efficient way since he was 16 years old, living in a lorry of a business called Eddie Stobart. They started with his brother Edward, so, you know, and he goes around warehouses and he knows everyone and everyone likes him.

00:44:49:13 – 00:45:06:20
GUEST
And that is. Yeah, he’s been an invaluable sort of mentor to me. And that that was. Yeah. So what are we, you know, breaking with the bank portfolio then a break with the Stobart Group and then suddenly this, you know, is now another client. And yeah, things are going nicely.

00:45:06:23 – 00:45:14:20
HOST
You scale the business and can we just fast forward to 2020. Yeah. Well sorry 2019 when GFG come into the frame.

00:45:14:20 – 00:45:16:01
GUEST
Yeah. So so yeah.

00:45:16:05 – 00:45:22:24
HOST
Can you just talk to me about that decision because at this stage you know you’re established. Yeah. You’ve got a bit of a team infrastructure.

00:45:22:24 – 00:45:42:24
GUEST
Yeah. But to be honest we’re we’re from a team but we’re only actually four people. So David Headley joined us from NFU 2018. So just before we get into the GFP, we ended up doing some, work with Korean institutional investors off the back of being a logistics expert. So so that was the things were happening in 1617 and 18.

00:45:42:24 – 00:46:04:20
GUEST
And we actually then got into Europe and, bought some sites, Belgium, Czech Republic, managed the site in Germany, in Ireland and both bought a site in them Spain. So suddenly with that pan-European inverted commas asset investment manager. And then yeah, fast forward now we’re team A4. A website is getting better, our reputation is better, our cash flows cool.

00:46:04:22 – 00:46:26:18
GUEST
You know, we’re we’re not a grown up business, but we’ve we’ve got a hell of a journey over that last decade to get to where we’ve got to. And, still a lot to learn. And I was still very naive about how certain things worked. 2020 happens. We got a call from, iwi, and they’re saying that we’ve been, appointed by GFI Group.

00:46:26:20 – 00:46:47:03
GUEST
I haven’t heard of them. I didn’t know I Bahraini an investment bank. And we’re going to shortlist, investment managers who specialize in the genetics, ideally based in the UK with pan-European experience thinking, well, I yeah, this won’t be extensive, but they were looking at anything from 100 people to two people, and we got a call with the CIO.

00:46:47:06 – 00:47:09:05
GUEST
Guy called Nama stuff. It. And you know, this is conference calls. You know, this is just before Covid. So, you know, zoom, rage hadn’t happened at that stage. So a conference call, we’ve gotten quite well. Then Covid hits and we’re like, there you go. That will put an end to that. Oh. Well, salary, they these things happen in Kraken.

00:47:09:05 – 00:47:33:17
GUEST
But actually what Covid did is it accelerated because we suddenly realize you don’t have to travel on a plane to build a relationship. We’ll have these meetings and zooms in play. And we were zooming with no, twice a week going through things. And as I. I’ve got a business plan. Yeah, I should have had one by now, but over the last ten years, literally still hadn’t put a business plan together.

00:47:33:19 – 00:47:54:14
GUEST
He sort of said, right, this is, you know, where we see things, where do you see things? And we sort of did that. And by August 2020. So, you know, what are we talking six months and Covid ago I was settling down, but there’s six months of getting to know each other on zoom. Physically, I haven’t met the guy, but feel like I’m expecting anyone more over that period than him.

00:47:54:17 – 00:48:13:27
GUEST
He said, right mate, I’ll see you at the CEO on zoom. We got on very well for a couple of hours and talk through how we saw things and what we needed, and they said, right, we want to buy 60% of your business. So write this. Okay. You know, we hadn’t, we never put a for sale sign up.

00:48:13:28 – 00:48:17:01
HOST
I was going to say, was this part of the plan? You know.

00:48:17:04 – 00:48:21:12
GUEST
But it probably gave you not the plan. It hasn’t always been a plan.

00:48:21:19 – 00:48:47:21
HOST
No, but in terms of, you know, you clearly worked incredibly hard, hustled, sniffed out deals over, delivered quite as much value as you can, but not been hand to mouth, but, you know, chasing the next fee or the next contract. This is a big step up in terms of my fresh line of capital. Supercharge the business, you know, grow up and institutionalize the platform right, but also give up some control.

00:48:47:24 – 00:49:09:17
GUEST
Yeah. Yes. Again, that’s one of these things we they’ll remain nameless, but a big one on the top four accountancy firms as aware of this and said, hey, can I come in and advise you for a small fee of 750,000, just to get this deal over the line of thinking, do you know or we’re okay? Well, well, you know, we took no advice.

00:49:09:19 – 00:49:31:01
GUEST
We just structured to do what you were. 6% gives them control, but actually, they don’t want day to day control management decisions to stay in Nick and I hiring, etcetera. Building the team, doing what we want sits with us because they’ve got other things to go on with. Yeah, we know what we want and we know what gaps need to be filled.

00:49:31:01 – 00:49:47:05
HOST
And that’s crucial in the relationship. Right. Because otherwise you’re operating your hand behind your back. Yeah. Too many occasions you see businesses that are bought or structured like that, and the very thing that they want to buy and protect and foster and grow, they end up handicapping. Yeah. By being overly involved with it.

00:49:47:12 – 00:50:04:13
GUEST
Yeah. Absolutely. We wouldn’t have we wouldn’t have signed up in any other way. So that was that was a red line point for us. And they weren’t even asking for it. That was a nice, nice thing with Jeff. We said in the six months leading up to that, we’ve got to know them pretty well. We’re completely aligned.

00:50:04:13 – 00:50:23:19
GUEST
What do we want to do? We want to build our platform in the not on that earlier. And he said, institutionalize our platform. You know, when they bought us, we were in an institutional run business. The processes, the system because as you said, the market was just moving too fast. So we were just going to deal, to deal, to deal, to deal to the next, to the next.

00:50:23:25 – 00:50:43:09
GUEST
And, you know, as a four man band, you don’t have enough time. Yeah, it’s better to do the deal rather than spend time putting a system in place. And, you know, actually they identified, you know, we now need to bring in an analyst. We’ll bring in, you know, another analyst and finance director and rob them and take some of those hires in there.

00:50:43:11 – 00:51:02:09
GUEST
And, you know, over the next from 18 months of their ownership, we actually did a deal with them in Spain, which was brilliant. And we were in and out. Thank goodness, and peak in the market, which is great. And they delivered an amazing return for their investors. They, you know, amazing time for themselves and amazing for us.

00:51:02:09 – 00:51:20:19
GUEST
So, you know, lovely, lovely, lovely start of that relationship. And we could see how quickly they could move compared to what we’d seen with perhaps our other investors from Asia where it’s a bit more slow and it takes longer. So that was that was great. Then we put a business plan in place, which is evolving all the time, you know, which gave us the confidence to make these hires.

00:51:20:22 – 00:51:45:00
GUEST
And, you know, we’re now two people in Spain, 11 people in total, which is still it’s tiny by that, by two sets, the word. But we now can provide that full spectrum from, you know, cradle to grave. We’ve got institutional experience, people in there now. We’ve got proper systems. And that’s what Jeff actually done, you know, lifted our heads from our, you know, our keyboards.

00:51:45:03 – 00:52:12:08
HOST
That’s too much. You know, you get into the weeds. If we’ve got this big world out there, a lot of money went in a lot of different things, and they’ve just said, you know, go and go and open your eyes. And, you know, they’ve been helpful. They’ve made introductions. But really, in terms of just stabilizing, getting our business into the right place, you know, moving it into, you know, to the LinkedIn post with Jeff got on both.

00:52:12:10 – 00:52:25:26
GUEST
This is just to Roebuck and where, you know, at the stone very early stage of that chapter, but big ambitions to go and do some cool things. And yeah, that’s big part. To be fair, we wouldn’t be doing what we’re doing now if it wasn’t for them.

00:52:25:28 – 00:52:42:28
HOST
When you got that unsolicited call from E y and you saying, you know, coming in and they wanted to buy a stake or partner up with a business when you entertain that, was there any conversations around, okay, we should go and talk to other parties, you know, or we should kind of maybe look up other options or did that not really kind of cross.

00:52:42:28 – 00:53:07:04
GUEST
Yeah. Again, because we weren’t voice you know didn’t it. But you got an agent say outside, you know, they find the people to come around and view it. You’re not so good at doing that. We’d actually had an approach in two other groups and one was progressing a little bit, side by side, I won’t say is. And at the time, they were actually Benji looking like I said, that might be a more preferred route just in terms of their turbocharged plans.

00:53:07:04 – 00:53:21:14
GUEST
We would have been joining a much more established European investment manager, but turbocharging UK and that seemed cool. And I think my, cousin talks that. So to us.

00:53:21:17 – 00:53:21:27
GUEST
That’s of.

00:53:21:27 – 00:53:40:02
GUEST
The 75, that we didn’t go down that route, it would have been the wrong routes. So I think that we didn’t really test anything out massively. But we got a sense and I think I mentioned earlier, I’m sort of two feet in quite quickly. And I get I get a feeling that if you even crack on. Yeah.

00:53:40:02 – 00:54:05:09
GUEST
And you know, that’s an I just don’t overcomplicate things in life. And if something feels right that, you know, it’s got to work for both parties. I don’t want to be in a situation where go, you know why we’re going to this. This isn’t performed. So we want to structure deal where, you know, we can make the return back by doing a deal with them in Spain and hopefully hitting beyond our profit targets, which which they will benefit from.

00:54:05:11 – 00:54:22:13
GUEST
And and also we need someone who’s going to be really supportive, but allow us to do those day to day things, as we touched on earlier. So, you know, we didn’t go down a full tender process. I don’t think we needed to. And, you know, hindsight is a wonderful thing, but turn off commits three years and November time.

00:54:22:13 – 00:54:24:22
GUEST
Summertime seems to be the right call.

00:54:24:24 – 00:54:43:14
HOST
At the moment. Can you just give me a bit of an overview of your portfolio? I know it’s kind of cool to kind of value add that. You look at logistics or industrial and logistics, has got a lot of different niches within it. Yeah. Can you just break down the different parts of the niches within logistics that you look at and the strategies that you run as well?

00:54:43:15 – 00:55:07:20
GUEST
Yeah. So again, you know, the last year has been huge, huge important for us getting that structure and actually working out. You know, a lot of our AUM have been created by a warm introduction, you know, at the Stobart Group, Eddie Stobart. But the private bank portfolio, the beginning of our journey. And, you know, we’re growing a by by those introductions.

00:55:07:22 – 00:55:29:12
GUEST
And the Koreans, it was a similar process. You know, in 2020. And now you’re going to start thinking about more strategic product lines and how can you onboard? Is it one investor in a sort of JV capacity? Was it a co-mingled vehicle slash fund club deal type scenario, or can you do some form of retail or whatever it might be?

00:55:29:12 – 00:55:46:20
GUEST
So the 2021 where we really sort of got into the got to fit the market, we all know what’s happened. The market was very hot in 2021. We actually divested a lot of our AUM and you, you very kindly introduced me and started this. It made me sound like a rockstar. I actually, as I wrote that as well on my later profile.

00:55:46:20 – 00:56:05:25
GUEST
So, that’s good. It comes about, it comes across well, but yeah, it’s, you know, we don’t have 2.6 billion under management today. That was that’s a sort of cumulative AUM. So so what we’re trying to do very much today is, you know, come up with set strategy. So we’ve ended up doing a JV with ICG, in Spain.

00:56:05:28 – 00:56:29:24
GUEST
And that’s the sort of last mile of a logistics strategy. And, you know, ICG provided the money with very small co-invest alongside them. They are a great partner, really, really user friendly. Walked five assets with them. We want to do many, many more. Again, market dependent. We ended up actually doing, some work with Blackstone last year on on a UK logistics strategy analysis on their partners everywhere.

00:56:30:00 – 00:56:45:18
GUEST
But that was that was really cool for us to work with them again. You know, they’ve worked with enough operation partners that they are a great group to work with and learn from. Yeah. Listen, you know, if anyone could do anything with Blackstone, you’d be the first to do it, wouldn’t you? So, And that was that was really cool.

00:56:45:18 – 00:57:07:01
GUEST
And again, it’s a badge against Robux name that we can say that we can be a partner to these groups. And what are we doing now? You know, we’ve looked at a number of different things. What we really want to focus on now is, you know, we’ve got sort of capital that we’ve identified probably more on a separate managed account for that core.

00:57:07:01 – 00:57:12:22
GUEST
Core plus, tight return. But that’s really challenging today when, you know, sort.

00:57:12:22 – 00:57:14:09
HOST
Rates and so on is four.

00:57:14:09 – 00:57:37:15
GUEST
And a half this morning. And, you know, therefore all of cost will and cost a decent six and a half. And, you know, the core product is still five. So I live really, really, really difficult. But there are some groups that, that, that it’s, you know, we’re just analyzing pipeline. And that’s something that, you know, that they’re they’re usually long term contracts and that’s something that, you know, not set the world on for, for us.

00:57:37:20 – 00:57:39:06
GUEST
But it’s an important part of the business.

00:57:39:06 – 00:57:40:18
HOST
Keeps the cash ticking over.

00:57:40:18 – 00:58:05:12
GUEST
Absolutely. And they usually pick a ticket sizes. You know, then we’re looking at specific strategies within the logistics space. And everyone’s talking about iOS industrial open storage. And you know, it is flavor of the year in this month in particular. And you see different groups going out to race. And that we’ve been working and that space personally for, over ten years.

00:58:05:18 – 00:58:19:12
GUEST
And again, with my contact with William Stobart, he’s owned, managed, developed and operated open storage industrial sites for the last 50 years. You know, we’ve identified a really cool pipeline because it’s a fragmented market. You know.

00:58:19:14 – 00:58:27:06
HOST
What is industrial? Open storage is someone who, like who hasn’t been reading the press. Yeah, because it’s everywhere right now. Yeah. What is that?

00:58:27:06 – 00:58:50:24
GUEST
How do you define open storage? Is the storage of product outside? Usually in hard concreted or tarmacked yards. And the storage of product can vary from a truck plant, machinery for construction sites, containers you know, that haven’t been stuffed into warehouse space. To give you an example, you know, NHS have a lot of containers around the UK of PPE equipment.

00:58:50:26 – 00:59:12:15
GUEST
So why we have, you know, cars. So, I didn’t mention a client we got into again through Stobart Group, British Car Auctions, you know cars need to be stored somewhere. Lorries need to stop at night. Containers need to be stored outside plant machinery. You don’t tend to store heavy plant machinery. It’s going off to a dirty construction site and a nice shiny warehouse.

00:59:12:15 – 00:59:34:09
GUEST
It can stay in a yard. That’s where open storage, low site density, big compound yards typically and relatively accessible locations. They don’t have to be in prime locations, never going to be in lots of prime. Maybe truck depots will be, but you know, storage of equipment. You can be a bit further off the motorway, but you need to access roads that get you to the motorway and not too much troublesome journey.

00:59:34:13 – 00:59:59:20
GUEST
That’s what open storage is. Open storage is not this new sexy thing. It’s been around as long as warehouse storage product’s been around. You know that it’s just another function storing the product in what we now call the logistics industrial space and it’s just offering a higher yield than buying a shiny warehouse that’s now becoming interesting. In a high interest rate environment, there is not much data.

00:59:59:20 – 01:00:17:28
GUEST
So what is a true rent? I think, you know, we’re going to see that rents in that space got a long way to go. So you know it’s being able to capture that rental growth. It’s not hugely CapEx intensive because you know piling you tend to, you know, key sites, which it’s all about the purchase price, isn’t it?

01:00:17:28 – 01:00:37:29
GUEST
You know, if you bought the right on the right basis points, and the right, assumptions, you know, these could be sites that, you know, quarries or tips that actually piling is either impossible. It will be very expensive. Said build and construct a building is difficult, but it doesn’t mean you can’t concrete it and store loads of product outside.

01:00:37:29 – 01:00:45:06
GUEST
So, that’s the beauty of William Stobart. You know, he has access to all these different sites and it’s a fragmented ownership.

01:00:45:06 – 01:00:56:05
HOST
And they’re normally quite, you know, there’s not loads of them. Right. Because they’re quite unsightly or they’re like, you know, secondary tertiary locations. It’s not like the council planning giving you loads of options to turn this.

01:00:56:07 – 01:01:15:07
GUEST
Yeah. Well that, you know that that, that there is a lack of lack of supply which is going to drive rents, you know, because there’ll be more demand for it and less available options for the demand to go. And but there’s enough supply if you, if you, if you look hard enough and you know, it can’t be a strategy that you’re waiting for, CBRE or General South inspiration.

01:01:15:07 – 01:01:43:25
GUEST
Now that’s those guys. They do a great job. That is not the strategy we would be looking to do it. Do you know what it is? It’s a sort of replica of the Hans Dean Ashton model, higher yielding industrial assets where you can grow the income, but they are tend to be not as shiny. Now the issue you have in the secondary market in that industrial estates today, EPC regulations and ESG considerations, when it’s open storage that’s not an issue.

01:01:43:25 – 01:02:08:06
GUEST
So that again is becoming more of an interesting element for future proofing against government regulations. So, we really like space. We are going to be trying to raise some money over to, a JV partner or, you know, a type vehicle structure. Let what I’ve learned, the robot knock on every single door because you don’t know which door is going to open.

01:02:08:06 – 01:02:26:22
GUEST
So you got to have as many conversations as possible. So that’s something we’re really active on. The other thing we’d love to do set myself up for a big food web and, you know, but and you’ve got to try everything as we, we would love to try and start a race at some stage. Now I look at the red market, you know, all the share prices is significantly down.

01:02:26:27 – 01:02:47:00
GUEST
Yeah that so they’re not going to be raising money anytime soon. They’ve got legacy valuations they need to do. I’m not saying they’re in a bad shape that you know look at. Some of these guys have done an amazing job. We’ve been invested with them six seven years ago you still made a brilliant return. But you know they’ve got now portfolios that they need to work and sweat and do things that Blackstone have taken out.

01:02:47:00 – 01:03:05:29
GUEST
Hand steam, turned it into my away. AJ Mucklow was taken in by London metric industrial REITs recently was brought in by Blackstone. So you know there’s a ten year gap that I you know anyone I speak to is going to say here you mad. You haven’t got the right team size and you know there’s people there.

01:03:05:29 – 01:03:25:20
GUEST
But have a listen to all of that. I wouldn’t have said it. Roebuck wouldn’t have won the Stobart Group and I had that boxing champion guy knocked me out. So the reality is, you know, I can tell you it’s impossible, but it’s not impossible because hopefully the last few years and we’re done things that people would have said, yeah, you’ll never win that Stobart Group pitch, but you can.

01:03:25:20 – 01:03:41:28
GUEST
So comes back to going to play some hard work and see where we get to on that. So that’s something we’d like to do. We still want to expand our footprint in Europe, but we’re conscious, you know, you people will say we’re going to do this, this, this, this, and this is only a certain amount of hours in the day.

01:03:41:28 – 01:04:07:26
GUEST
And I think with Jeff, you know, we’re getting that focus. So let’s focus on the iOS strategy. Let’s keep the smart JV working with with the groups. We’re doing one at the moment for the UK and news, but I won’t name fishes that have signed up terms yet. But we’re trying to buy a couple of assets with, with a large group, sovereign wealth fund, you know, for, for a period of time in UK logistics.

01:04:07:26 – 01:04:25:28
GUEST
So that would be great. So people like that would be awesome. You know, then we can try the iOS strategy and at the same time maybe start to work on a rethink, pause, see how each things go. And you know, that’s that’s all going to go according to plan. One might happen. One might not. Both might not. Whatever happens, we’ll learn something that will then maybe lead to another duel.

01:04:25:28 – 01:04:47:21
GUEST
So that’s what we’re looking to do. Working with Jeff to establish an office in the JK region. No joke. You know that? It’s a lot of money being focused on that logistics is ten, 15 years behind where we are. And, you know, human behavior is pretty similar across the world. They’re going to be developing out a lot of logistics products.

01:04:47:24 – 01:04:59:16
GUEST
And, you know, maybe, you know, people like us can add a layer of expertise and a USB to a Jeff H. There is setting up a local fund, which they’re looking to do. So it’s exciting. Yeah.

01:04:59:19 – 01:05:24:15
HOST
You clearly like, own, you know, focus on that logistics space and then the various different niches between, within it. But also you’ve got a couple of different buckets or pots of capital or types of deals. Have you ever thought about diversifying and maybe going into another sector? I know initially when we started this conversation, when you’re looking at, setting Roebuck up is, you know, city offices or, you know, retail, have you ever thought about diversifying that or not?

01:05:24:18 – 01:05:32:00
GUEST
You know, you read every day and that’s PSA and student housing and Life Sciences. You’re thinking, you know.

01:05:32:02 – 01:05:34:12
HOST
Data centers is obviously. Yeah, right.

01:05:34:16 – 01:06:04:26
GUEST
And we’ve actually managed a data center back in 2012 and sold that in 2017. That’s one dose of not a huge track record. But I think the issue for us is I think people now money LP investors, they want to focus, they want it. They want a manager that’s focused on a specific area. And I you know, one thing we take pride on is we genuinely and I know it’s really easy to say, but we are completely obsessed by the occupy.

01:06:04:29 – 01:06:26:01
GUEST
Like, is our thing, you know, being retained by day. But that’s now part of a bigger group called cleaner Group, 22,000,000ft² across the UK. With access to that portfolio, we see different things that other managers just do not see. And, you know, that’s invaluable to us. That gives us an edge and not an edge to try and knock someone out the way.

01:06:26:01 – 01:06:46:19
GUEST
It’s just to give us a point of difference that an investor might say, I really want to tap into that DNA, and I think we don’t want to lose that obsession. You know, if you ask Charlie, say to the guy who joined back in 2012, you know, he’s been with us in over 11 years. He, he tracks the CBRE, Savills take up.

01:06:46:23 – 01:07:05:25
GUEST
Yeah, but we’ve got our own data. And so we then our schools have the likes of Kevin Moffat, Savills to say, why have you got to six point 6,000,000ft² in Q1? What am I missing? I’m at five and actually he might have something that we haven’t. And that data we are building is invaluable now because.

01:07:05:28 – 01:07:09:28
HOST
It gives you an edge or what what that means, what decision you can.

01:07:10:04 – 01:07:12:16
GUEST
Make, you can make it, you can make sensible investment decisions.

01:07:12:20 – 01:07:17:00
HOST
And how does the data precede the underwrite?

01:07:17:02 – 01:07:36:17
GUEST
The data informs the underwrite, you know, so I, you know, what rental growth are you going to assume will not what, what what rent you’re going to assume and lease expiry. What should you be scared of? Actually, you know, again, this not to in terms of school, but Charlie had a call with an agent from, you know, Sheffield, Yorkshire Region.

01:07:36:17 – 01:07:55:23
GUEST
And, they’re saying that there’s a there is no stop Charlie. So I said I just don’t I’m just not following this. You got five minutes because if there’s only 600,000ft² available, you know, this is why, you know, rents are going to grow enjoyable. I’ve got 6.4 million and went to Emma’s game and the agent said, oh yeah, yeah.

01:07:55:23 – 01:08:14:28
GUEST
If you create. Yeah. And and so that might mean, you know, be pep. The agents do a great job. There’s no no, but let’s leave them at all. But it’s you know, you have to also have your own sort of data to form your own views. And this is a really long winded response to would we diversify our logistics.

01:08:14:28 – 01:08:36:07
GUEST
But my, our whole premises, we we’re not big enough team. We’re not set up to go and have that in-depth knowledge about another sector. And I think for us right here, right now, you know, we sit in front of anyone. I feel more confident than any and anything in front of any open investor or potential partner and say that we already know what we’re doing in this space now.

01:08:36:07 – 01:09:11:26
GUEST
Key differences. We are completely led by the occupier. And I know everyone says we’ve got great occupier relationships. I challenge them that they have this deep rooted relationships as we do, because surely through that Eddie Stobart link, it’s brought in, you know, some tenants in some of that portfolio that’s given us extra things. And now there’s about 12 different operating businesses within the community group that stretches from, you know, pallets, sortation, e-commerce fulfillment, chilled operations, ambient warehouse, transport depots, fleet management, industrial support services.

01:09:11:26 – 01:09:20:11
GUEST
So, you know, you just seeing the breadth of the supply chain rail, rail freight terminal handling and, you know, that that that’s that’s really cool.

01:09:20:13 – 01:09:41:24
HOST
It’s an exciting place to be. Yeah. Are you you’re clearly unbelievably driven. Has success changed? You know, as the view of success changed as the businesses scaled? And are you doing what you always thought you would do when you and Nick, you know, left your Ponzi scheme and sell the all Ponzi scheme? So, you know. Yeah. The Ponzi scheme.

01:09:41:26 – 01:09:48:15
HOST
Yeah. Yeah. I left the Ponzi scheme, and said, RoboCop, have you have you kind of like, surpassed your ambition in terms of what you thought was about?

01:09:48:15 – 01:10:01:28
GUEST
Oh, yeah. Look, you know, fuck. If you’d said, what about okay, about 14 years views, someone said 14 years ago I’d be sitting in a podcast with someone like you. You know.

01:10:02:01 – 01:10:03:06
HOST
That’s not that’s not a high bar.

01:10:03:07 – 01:10:25:06
GUEST
No, it’s about as high as it gets. That’s, you know, it’s retirement time now. No, it’s. No, but, you know, my point is talking about a businesses bought and accumulated, you know, AUM, so to 2.6 billion, across seven different countries in Europe, a team of 11 people, you know, we’ve sold 60% to a really supportive shareholder.

01:10:25:08 – 01:10:50:07
GUEST
And, we’ve got really big ambitions to potentially go into a fund or REIT. And, we’re doing a JV with, with, ICG and we got a JV with Blackstone, with done of Apollo. We’re about to do one with only big, Asian sovereign wealth fund. And hey, we’ve also been advising Eddie Stobart for the last 12, 13 years and William Stobart.

01:10:50:07 – 01:11:10:10
GUEST
So these are things that we like. No way. Absolutely no way. Because, you know, 2009 was, a jumping. It was just a purely to get me out of a bad hole. You know, if any of my school friends in a sentence, it’s that they probably won’t be known property people. But, you know, I’m I’m not. I was not an overachiever.

01:11:10:12 – 01:11:30:11
GUEST
Well, I’m not the most academic person. I’ve always found exams really difficult. I found most things really difficult, but I’ve always worked really, really hard to to overcome those things. And I’ve overachieved in most things I’ve applied to. So, you know, it’s not surprised I’ve got to where I’ve got to, but what I. So I’ve got to here today.

01:11:30:17 – 01:11:50:00
GUEST
No way am I ready. Please. Absolutely. Am I sitting back feet up, one on the table. No. It’s anything I’ve ever worked harder. I think it’s getting more intense. The ideas are now spinning. I’ve been really lucky that the team we’ve gotten. Thanks to you here with those guys and. Yeah, exactly what I’m talking about. You know, we’ve got a really cool team.

01:11:50:02 – 01:12:16:04
GUEST
You know, it’s a young team, diverse team and different skill sets. And I now feel really comfortable, confident that everyone doing the things I used to do, from account management to analytical work to reporting to asset management to origination, you know, I can quite literally take myself out of that. And all of those functions are happening. And that’s allowing me to now think about, right, how can we get to the next thing and build the next thing here?

01:12:16:06 – 01:12:19:24
GUEST
So yeah, no, really, Chris, I think if you’re honest, Nick had said the same thing.

01:12:19:27 – 01:12:38:10
HOST
Well, Hugh, it’s been a an amazing story, an unbelievably inspiring as we kind of draw to a close a question I ask everyone who comes on the podcast is, if I was to give you 500 million pounds, who are the people? What property and which place would you look to deploy that capital? Most people, however, just before you jump into that will go my team.

01:12:38:12 – 01:12:53:19
HOST
And the strategy that I’m doing with the business that I’m building. And I guess I’m going to change the question a little bit. So if we were to go outside of logistics, because I bet your answer would be I’d love 500 million pounds to do in iOS platform, existing teams, a couple of people, you know, happy days and off we go.

01:12:53:22 – 01:13:03:08
HOST
But if I was going to say, look outside of logistics, 500 million pounds outside of your team, who would you get on the journey and what what sector would you chase?

01:13:03:10 – 01:13:24:04
GUEST
Okay, let’s think about this differently. Only I would focus on and this probably touches on open source, but I’m not trying to bring it up in storage. But it’s probably infrastructure based investments because I think, you know, the more we look at the supply chain and I know this is touching on logistics, but infrastructure is hugely important.

01:13:24:06 – 01:13:33:26
GUEST
And I think there’s probably more infrastructure, which ties in renewable energy type groups. And you’re going to say, oh, I can’t now think of any.

01:13:33:29 – 01:13:35:00
HOST
But it’s definitely going that way.

01:13:35:01 – 01:13:50:14
GUEST
It’s going that way. I mean, look, what would you what would I not do? I wouldn’t do any form of retail at the moment. I just wouldn’t, and, you know, you can buy shopping centers. I, I’m said best in class, but there’s no rental grocery. It difficult to get performance out of that and a lot of management.

01:13:50:16 – 01:14:02:08
GUEST
You know, I’m not saying it’s bad to do a lot of management but not generate growth. Offices. Listen, we just have to read the press as daily rhetoric of how bad is the office market. So I think it’d be some.

01:14:02:08 – 01:14:02:18
HOST
Form of.

01:14:02:18 – 01:14:36:02
GUEST
Infrastructure ports, rail sort of terminals, infrastructure, renewable energy plays where, you know, the one thing we’re going to struggle with, I think, is power. You know, we we’re going to have to generate, through written means and be we’re going to generate power. That’s not, you know, killing our grid. So it be finding groups that maybe do big infrastructure projects and, and backing them because, you know, if you can hold out for ten years, I think those those that’s the subsector within real estate because it is sort of it’s it’s physical.

01:14:36:06 – 01:14:36:27
GUEST
Yeah.

01:14:37:00 – 01:14:39:18
HOST
And then in terms of the people in place, UK or European.

01:14:39:26 – 01:15:01:11
GUEST
You know, I don’t think the UK be big enough. So for 500 million. So you would, you would probably target, you know, where, where Germany you go to the obvious places Germany, Italy. You’d look at Spain, you know, they’ve got big container terminals and ports and things and lots of product comes in from that way. And it’s in Spain, a lot of sun.

01:15:01:11 – 01:15:06:05
GUEST
You know, I, I am massively freestyling this as we speak because you change that question.

01:15:06:12 – 01:15:11:24
HOST
So put you on the spot and this is going to be out there forever.

01:15:11:26 – 01:15:14:28
GUEST
Investments can go up as well as down.

01:15:15:00 – 01:15:35:19
HOST
Folks, you know, in terms of, you know, your background and like like I said just a minute ago, you know, it’s a phenomenally inspiring background. And I think, you know, that that thread of hard work, outworking your peers, luck being just around the corner and, creating that yourself with an awesome team certainly is kind of like, held you through the last 14 years.

01:15:35:19 – 01:15:47:06
HOST
And I’m really excited to see what the next 14 years look like at Roebuck, and hope we can play a small part in supporting your your growth. So thanks for joining me on the podcast and excited to see what you and the team got to do.

01:15:47:10 – 01:15:53:29
GUEST
Thanks very much for having me.

01:15:54:01 – 01:16:14:04
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guest you think we should get on the podcast, or areas of the market that we should explore further.

01:16:14:10 – 01:16:46:26
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit, experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website cockburn.com, where you can find a wealth of resource to aid your search.

01:16:46:28 – 01:16:49:23
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:32:12
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:32:14 – 00:01:02:05
HOST
Welcome to the People Property Place podcast. Today we are joined by Tom loss and founder of Grow Places, who are a creative and compassionate property developer and development manager. Grow places build long term relationships to unlock complex problems as found in the built environment. Focused on future trends and design excellence. Tom’s worked in real estate since 2009, initially as an architect, before moving to Stanhope, where he spent ten years working on some incredible schemes as a development director and latterly design director.

00:01:02:08 – 00:01:11:20
HOST
He set group places up in March 23rd, along with launching his podcast People Grow Places and a foundation called the Grow Foundation. Tom. Welcome to the podcast.

00:01:11:21 – 00:01:13:03
GUEST
Thank you Matt, it’s a pleasure to be here.

00:01:13:05 – 00:01:17:19
HOST
Is this the first time you’ve been a guest on a podcast, rather than you hosting your own podcast?

00:01:17:20 – 00:01:22:26
GUEST
This is. Yeah. And I’m already very jealous and envious of your amazing intro you’ve just done there. It’s fantastic.

00:01:22:27 – 00:01:40:10
HOST
Well, we were just having a bit of a chat off, off screen or off mic here. Just about various different kit and geeking out about all the set up. So exactly. I’m sure we can continue that conversation off mike, but a place that I always like to start these conversations, Tom, is how did you get into real estate and why did you decide to make your career in this space?

00:01:40:16 – 00:02:02:18
GUEST
Yeah, so for me, I think career decisions have been quite clear for me from a young age, actually. You know, I toyed with ideas when I was much younger of going to the police or doing other things like that. But then actually it was kind of shows like Grand Designs and Location location when I was much younger, watching those having an interest in design, but also an interest in geography, those two things kind of came together for me.

00:02:02:18 – 00:02:22:21
GUEST
And so from quite a young age, I actually wanted to go into to design and architecture, and that led me to study architecture. I then worked for, for a leading architect in London, as you mentioned. So working on a range of projects, cultural projects such as the Tate extension in Saint Ives, private houses and mixed use redevelopments and reuse of existing buildings.

00:02:22:21 – 00:02:43:08
GUEST
And although I really loved design and architecture as a passion, I, I sort of I didn’t qualify fully as an architect. I didn’t go the full way through the journey, and that was through some kind of internal restlessness. I think for me about kind of not necessarily wanting to follow the linear path. And I was also became quite interested in some of the questions that go around setting the brief.

00:02:43:08 – 00:03:02:00
GUEST
So as an architect, it’s a great profession. And you you have a lot of influence and a lot of creativity, but you’re always responding to a problem that is set by someone else. So put some context around that. So a brief comes into the architect’s office, designed me a residential development. I found myself going, well, why does the client want it to be a residential development?

00:03:02:00 – 00:03:19:09
GUEST
Why haven’t they said it’s an office development? Why are they proposing it to be a new build rather than retaining some of these existing structures? So some of those kind of bigger questions about why and how design fits into a wider ecosystem of property and, and then broader than that, into society and into place. I became interested in and obviously, I didn’t really know.

00:03:19:09 – 00:03:28:08
GUEST
I couldn’t contextualize it quite as well as that at the time, but I found myself kind of wanting to, to understand the other side of things and some of the other positions in the industry really.

00:03:28:08 – 00:03:45:12
HOST
So rewinding then, have you got family or friends who are within the real estate space, or was it literally just on the ground? So, so location, location and just kind of thinking, oh, that’s interesting. You know, there’s a there’s a design aspect that catches my eye, but maybe like a commercial or a financial play there as well.

00:03:45:15 – 00:04:04:04
GUEST
Yes or no by no. I parents both worked in the NHS. My, my dad was a surgeon and then a doctor and my mum was a nurse. So they met in that very kind of Hollywood moment, I think across the operating table. And, my sister kind of picked up that kind of biological science based gene, I think, and went into veterinary.

00:04:04:04 – 00:04:23:01
GUEST
But for me, I couldn’t think of anything worse than working in hospital, you know, the amazing work that people do, and it’s fantastic. But for me, I’ve always not enjoyed being in and around hospitals or other things like that. And so it was never really in my mind to, to to go that way. But I think what I have picked up from, from that is, you know, we’ll talk about the foundation and other things.

00:04:23:01 – 00:04:48:03
GUEST
It’s this, this idea of doing something that’s about service and, and being for other people and kind of contributing to society and to to things that are greater than yourself. I think I’ve picked that up from, from, for my parents. But more than the actual kind of discipline that I’ve managed to go into and, you know, trying to kind of take some of those maybe kind of foundational values about me as a person that I’ve learned from my family and, and move that into what I do now is, is quite an interesting challenge, really.

00:04:48:03 – 00:05:13:13
HOST
We we’ve had quite a few people who’ve been on this podcast whose route into real estate has been through architecture, and they’ve started down that journey, and then they’ve pivoted. Can you just elaborate on what you need to do to become a qualified architect, and then at what stage you pivoted out and and why you pivoted. And I know you touched on a little there, I think, and then maybe your learnings having kind of started on a course or like been opened up a little bit more to this world of commercial real estate.

00:05:13:13 – 00:05:13:24
HOST
Yeah.

00:05:13:25 – 00:05:31:04
GUEST
So, so architecture is a great profession. I think it does. It does a lot for society. It does a lot for for the industry. But it is it’s an it’s an old fashioned profession in the same way you kind of, you know, doctors, solicitors. It’s so and because of that it’s a, it’s a, a sort of set route to transition through education.

00:05:31:04 – 00:05:48:10
GUEST
So it’s actually going through potentially going through reform, reform at the moment, which I think probably could be beneficial, though there’s different perspectives on that. But as it stands at the moment, you go to you do an undergraduate, typical undergraduate, then you tend to go and work in practice for minimum of a year. But a lot of people tend to go a little bit longer than that.

00:05:48:11 – 00:06:10:18
GUEST
Then you go back in for a further two years postgraduate, then you go back into the world of work, and then you do a final part three it’s called, which is to get you the full certification under the RBA, which is another year, but it’s in practice. I don’t know how much detail we go into, but there are there are other recognized bodies such as the IRB and then in Europe and elsewhere, they all have their own kind of governing body for the profession.

00:06:10:18 – 00:06:29:26
GUEST
And some of those professions only require you to do part one. And two of that process, as opposed to three parts, and still be classed as a architect under the the laws that that kind of protected title. So, so that’s the process that you go through. So it is it is quite a ladder to be honest. It’s kind of you know, you’re you’re graded in the same way depending on where you are in the process.

00:06:29:26 – 00:06:45:27
GUEST
And, and with that comes a hierarchy of kind of the role that you have. Or so the kind of the pay structure you sit in, the responsibility you have. And obviously as you get slightly more senior people branch out from that and maybe they set up their own business. But generally speaking, this, kind of that, that, that route through the profession.

00:06:46:00 – 00:07:02:05
GUEST
And as I said earlier, that didn’t really sit quite well with me. I like to maybe I’m slightly impatient, maybe you could say slightly more kind of self-initiated in how I want to kind of, live my life. So I never kind of felt maybe that I was a bit of a square peg in a round hole in terms of that professional progression.

00:07:02:11 – 00:07:32:08
GUEST
Even though I really enjoyed the, the, the aspects of, of the actual job. So, so yeah. So that’s kind of the profession. And then that led me on to questioning as I said, well, what else is maybe out there? And I guess it’s different for different people, but I think there’s a, there’s a big thing for young people maybe listening to this is, is you don’t know what you don’t know about the industries so that there’s a whole world of work, there’s a whole range of different jobs, different products or services and ways you can apply yourself within the economy.

00:07:32:08 – 00:08:01:23
GUEST
The don’t necessarily fit within the maybe, you know, the the defined job titles that that people have had historically. And, you know, I sort of felt my way into development. And, you know, I think what architecture gives you is it it teaches you how to think, which is really important skill, you know, particularly in the modern world where there’s know there’s a lot of, you know, automation of manual tasks and an administrative task that’s happening and it’s going to be a lot more jobs and other things which are kind of displaced by technology.

00:08:01:23 – 00:08:28:02
GUEST
And the value of what people can bring to to industries is slightly, slightly shifting. So in that world actually being a kind of, lateral thinker or a creative thinker, which architecture school gives you is really, really important and a really valuable trait. So you see, lots of people who study architecture go into a range of things. Some obviously continue to be an architect, some go into other aspects of design, some go into client side roles, some go into policy.

00:08:28:06 – 00:08:45:14
GUEST
Some people go work for local government, like via kind of public practice. As a, you know, an entity that’s been set up to try and strengthen the public sector. So there’s a range of different ways you can apply your skills. And obviously that’s not specific to just architecture, that’s specific to anything. So I just say to to to people out there is kind of think about, well, what what do you value in yourself?

00:08:45:14 – 00:09:03:05
GUEST
What do you think of your strengths? What are you most interested in? And then try and experiment, particularly if you’re in your 20s, you know, use that as a time to experiment and, and see where you go. But it does it does take you have to take some risk, and you have to kind of put yourself out there a little bit and feel uncomfortable from, from time to time.

00:09:03:05 – 00:09:21:27
GUEST
You know, the the transition that I made into development from architecture was a year of uncertainty, a year of discomfort for me, because I was going from a profession, as I said, was very linear. And you knew where you are on the ladder into development, which is, I’m sure you all know, like a lot of people in the industry go, well, how do you get into a developer?

00:09:21:28 – 00:09:54:28
GUEST
What what skill set does it require? You know, it’s not you don’t really see a job necessarily advertised. A lot of the time to be in a developer. They’re often quite people like organizations have quite a lot of impact within the industry. And so all I can say is from my experience, I, I spent a year emailing, approaching people, going to meet as many people as I could, you know, saying, you know, can I have a job in a subtle way or most kind of selling through not to those people and just or just asking for advice and they go, well, we haven’t got the thing, but go and talk to Joe Bloggs, or you

00:09:54:28 – 00:10:09:06
GUEST
get passed around a little bit. And through that process, I learned a lot about the industry and I learned to, when my time did come around, to actually have a formal opportunity and an opening at stand Hope, I felt ready for it, because I’d done that kind of prep over the course that year.

00:10:09:09 – 00:10:35:23
HOST
It’s interesting. I think it’s underrated. You know, people often think about, oh, I’ve got to have the technical skills or I’ve got to have this, this particular skillset. Yeah. Round peg, round hole. Whereas I guess what you’re kind of like alluding to there is the behaviors that actually, you know, if you’ve got the behaviors and you’ve got like the drive in the initiative and you can make stuff happen and you can kind of educate yourself and put yourself in a room in the right organization and environment and set up that individual will be able to learn the technical elements of the role.

00:10:35:27 – 00:10:54:13
HOST
And certainly from an employer perspective, high performers typically have the right behaviors and the technical skillset. But yeah, you’re not going to have that if you’re the junior where you’re looking to kind of transition into a new role. So, you know, I think it’s a really valid point around, the behaviors you need in order to get yourself in a room or give yourself that opportunity rather than just waiting around.

00:10:54:19 – 00:10:57:05
HOST
Yeah. Thinking you’re gonna try and get the skill set out of nowhere.

00:10:57:11 – 00:11:21:14
GUEST
Yeah, exactly. And I think that applies to all aspects of life. You know, I’m a big believer in the idea of growth and the growth mindset. And obviously that links actually to my brand great places. But even broader than that, you know, just ideas of personal growth. And some of that is quite uncomfortable. And you have to kind of push yourself and, and put yourself in sometimes slightly uncomfortable positions to, to to grow and learn from that.

00:11:21:14 – 00:11:39:29
GUEST
And I think if I look back over my life, that phase when I was transitioning from architecture development was real phase of discomfort, but inevitably a phase of growth as well. You know, I remember talk to my friends at the time who were who were all like a bit questioning, well, why am I doing this? And, you know, and I didn’t necessarily know the answer myself.

00:11:39:29 – 00:12:02:03
GUEST
I was just but I was just sort of trying to feel my way through it. And and now I look back, you know, as I say, I’ve still got a number of friends in architecture and I work with I’m very lucky to work for the amazing architects in London, in the UK, and it’s like further afield. But I now look back on it and I can kind of say, okay, well, I’m kind of glad I went through that bit of the curve to, to kind of be where I am now.

00:12:02:05 – 00:12:08:20
HOST
Talk to me about Stan Hope. Who are Stan Hope and, talk to me about the kind of, the moves that you made when you joined that business.

00:12:08:20 – 00:12:34:25
GUEST
Yeah, yeah. So, Stan Hope, one of the leading mixed use intelligent development companies in the UK, they’ve been operating for over 30 years now, and and business has gone through a few transitions in terms of its leadership. But but there’s some core values and principles that run through that business about, trust and treating people fairly and, and, excellence in everything they try to do.

00:12:34:27 – 00:12:59:18
GUEST
And that leading to kind of best in class, projects, predominantly commercial development, whether that’s kind of commercial office or commercially driven residential, but also large masterplans and place creation predominantly in the UK. So, you know, I was very fortunate and grateful to have the opportunity to join that business ten years ago or so now. And I was I was comparatively young compared to a lot of the people in that business.

00:12:59:18 – 00:13:19:11
GUEST
And, that was a big learning curve for me. And I, you know, allowed me to work with some really great people in that business and learn from them. And, you know, not only within that business but within the wider network, you know, as a company like Stan Hope or a developer, generally, you are your higher up the kind of pyramid in terms of this.

00:13:19:11 – 00:13:42:27
GUEST
There’s fewer people internally within the organization, but you have a much bigger network that you’re interfacing with. So everyone from, as I say, you know, architects, engineers, planning consultants, agents, and then down into, you know, the contractors, the trade contractors and the supply chain. So it’s the role of a developer. I class it as is a it’s a bit of a kind of a jack of all trades role.

00:13:42:27 – 00:13:58:00
GUEST
It’s kind of a middleman type role. But in it both in a really positive sense. You know, you you need to know enough about every discipline. You need to know the right people to go to for that advice. But you’re you’re in a way the, the, the orchestrator of that process.

00:13:58:03 – 00:14:03:17
HOST
So between the equity funding it and then all the other parts pulling it together and delivering it.

00:14:03:18 – 00:14:31:05
GUEST
Correct. Yeah. So the way that I like to sort of boil that down into kind of like a first principles way of thinking about things is that you’ve got almost this triangle between opportunities, which is land projects, property development sites. You’ve got money which is typically funds or private wealth, and then you’ve got a skills network, which is your architecture, your consultants, your agents, and your a perfect project comes from that triangle.

00:14:31:11 – 00:14:55:21
GUEST
So the the money is trying to find the opportunities and then the right skills network to deliver it. Whereas if you’re an architect I in the skills network, you’re looking for opportunities and the money to kind of fund it. And the developer kind of sits in the middle of that. And an axes, as I’ve said on my website, that kind of the the production company for the built environment, that was something which it was actually during my year that I spent between architecture and development.

00:14:55:21 – 00:15:15:02
GUEST
I went to see, an architect developer called Roger Segal, who his company called Solid Space, is a is an architect led developer. And that’s maybe a bit of an insight for people, actually, about the way I approach things. Obviously, my world I knew at the time was architecture. And, I then thought, well, okay, well, I’ll start with architect developers.

00:15:15:04 – 00:15:28:24
GUEST
I design led developers. So I went and met as many of them as I could. And then from there I branched out into okay, well, there’s there’s developers who come at it from a finance background, the developers who come at it from an agency background. So you kind of learn the ecosystem as you go. But that was my way in.

00:15:28:24 – 00:15:47:14
GUEST
But, but but back to what Roger said, which is it always stuck with me is is that the the developer is like the production company for, for the built environment. So in the same way that if you’re producing a movie, you have your director, you have your, your film crew, you have your location sort of teams.

00:15:47:21 – 00:16:07:25
GUEST
So the production company isn’t the director in or in the built environment case, the architect who’s the ultimate creator, but they produce the type of feel for the film that they want by the type of director they choose. So if you go and get Steven Spielberg, or if you go and get Tim Burton, you’re going to get a very different feel of film, but you’re not the one who’s actually created it.

00:16:08:00 – 00:16:33:16
GUEST
So I approach development at the same way. So if I go and get Renzo Piano or if I go and get him, you know, both excellent architects, and it’s nothing to do with the ability to deliver the scheme, but one’s going to look and feel very different to the other. So you have that element of curation, that element of production that you can still gives me a feeling of kind of creativity and influence over the, the, the look and feel of the developments without being the one who’s actually designing it.

00:16:33:19 – 00:16:35:13
GUEST
You know, I’m not claiming to design them. Yeah.

00:16:35:13 – 00:16:52:13
HOST
No, it makes sense from so you joined stanno. What were your what was your first role and then just took me through your kind of progression and the different opportunities because like you said, you’re there for a decade and your role must have evolved and changed and you must have had more say over which architect to choose and and how that design and look and feel.

00:16:52:13 – 00:16:59:12
HOST
And the curation is going to come, but you can’t have that from day one. So can you just run me through, like the early part, that some of the projects you worked on.

00:16:59:14 – 00:17:25:16
GUEST
Yeah. So, so, so I joined, as a, as a junior, you know, they started as a business because of, because the role that a developer has is, is typically a managerial or directorship role within the, the process. So it’s generally a more experienced individual who is in that role. You don’t typically have much entry level roles, although that is changing and bigger developers are better at that.

00:17:25:18 – 00:17:41:23
GUEST
And to be honest, the industry generally is getting better at kind of the idea of almost like an apprenticeship where you shadow someone. So I was very fortunate to shadow, a guy called Ron German who’s, I’ve got the utmost respect for. And he’s, he’s one of the original guys from from stand Hope. Still there today?

00:17:41:26 – 00:18:03:10
GUEST
I was fortunate enough to to shadow him. So at the time, he was the pre-development director. I guess you would, you call it. But he was effectively running the television center redevelopment in White City. And at that stage, the project was in pre-planning. So I worked alongside Ron, shadowing him during the early stages of that project.

00:18:03:13 – 00:18:20:18
GUEST
And then there was it was a really nice evolution, you know, over time with his stewardship, but also with others, you know, relatively quickly over the course of a couple of, you know, years, really, I managed to sort of find my feet and understand the process and then I was kind of leading projects with him in support.

00:18:20:21 – 00:18:40:06
GUEST
So it kind of flips the dynamic. And then over time, I was then leading projects myself. So it was that it was really in a kind of a master student kind of apprenticeship type approach, which I think for something, you know, like development and an end to end industry really is a great way to learn, you know, and I was very grateful and fortunate to have that, that kind of opportunity.

00:18:40:09 – 00:19:16:07
GUEST
So I feel that I say I’ve managed to absorb a huge amount of kind of learnings through osmosis and kind of, wisdom from people in the industry that I then took on to. Yeah, to, to my own projects as a development director. And then lastly, where I left, I was, well, for the last 3 or 4 years, I was, formerly a design director, which meant as well as running developments as development director, I had a slightly more broader role of of as, as you mentioned, kind of managing relationships with architecture and design team members and, and then looking across projects internally, you know, to, to to give a view on design and another

00:19:16:07 – 00:19:19:02
GUEST
aspect while still running my own development projects.

00:19:19:02 – 00:19:35:24
HOST
Development is is a, I guess, a career or a skill set. The rewards time in the seat is not something you can acquire straight away. For someone who doesn’t know that much about developer, can you just break down the different aspects of the development process? Yeah. And can you give me your opinion on which part of that process you enjoy?

00:19:35:24 – 00:19:41:15
HOST
Because some people prefer the front end, some people prefer the delivery aspect. So yeah, you just kind of share a bit of light on that.

00:19:41:17 – 00:20:06:22
GUEST
Yeah. So I think, the as I say, the developer, a good developers should be the, the jack of all trades. So they need to have enough knowledge of the full process. And that full process really does start very early on. So there are different maybe there are different models of development. You have you have kind of a vertically integrated model of development, which is typically like a house builder is a good example of that, where they control everything from buying the land.

00:20:06:24 – 00:20:32:23
GUEST
Typically they’ll then bank the land, they’ll then, run the design process, they’ll then build it out, typically via their own direct supply chain, and then they’ll sell and maybe have an aftercare facility. So it’s a proper kind of end to end integrated process. That’s the kind of at one end of the scale. And then at the other end of the scale, you have companies like stand Hope, like Grow Places, which is more of a kind of modulated approach to development.

00:20:32:23 – 00:20:56:13
GUEST
So what I mean by that is it’s a skill set which works with external parties. So you offer a service to a landowner, to a fund, maybe they already own the building and don’t know what to do with it. Or maybe they are looking to acquire additional assets and you fit in as a a partner. So it’s very much a kind of partnership approach.

00:20:56:13 – 00:21:23:10
GUEST
So you sit alongside that investor or landowner and in some cases they they may want to be quite involved. So they may want to be kind of quite an active part of the client team. In other cases, they may want to be totally silent and totally remote. So the developer from the the professional team’s perspective, i.e. the agents, the architects, the engineers, sometimes it may look like a almost like a partnership where there’s two entities as client.

00:21:23:16 – 00:21:45:03
GUEST
Sometimes it may look like only the development manager is the client, whereas actually behind the scenes someone else has the money. But that’s a very flexible and good way of working. But, and then that process runs all the way through from option hiring. So working out fundamentally a is this a development project? B what’s the right mix of uses that’s going to maximize value?

00:21:45:06 – 00:22:07:28
GUEST
And that definition of value now has to be very broad. It’s not just commercial value social values. You know it’s it’s a much broader assessment of of of value through to assembling the right team to go and deliver that right to the brief, making the appointments, managing the risks through the planning process to crystallize the value and then that that tending to be broadly speaking, known as kind of pre-development.

00:22:08:05 – 00:22:33:24
GUEST
And then you get beyond that. And maybe there’s a, a separate business plan that takes you through cabinet, through development and advising on the right procurement strategy to manage risk, the the right contractor partners to come in and then beyond PC, then either working with or sometimes internalizing and an operations and management function to to to deal with the operational asset.

00:22:33:24 – 00:23:06:04
GUEST
And so it’s kind of as I say, it’s a modulated approach. You can kind of turn to one or other of those services off, depending on what the client wants or what the project needs. And through that, I think it’s a really flexible, really valuable service that relies very much, as you say, on a knowledge on track record, on relationships, but but also in a particularly, I think at the moment in a market and a world that is so in flux, there’s so much opportunity, but there’s there’s a lot of risk in, you know, in, in the world at the moment, changes to how people work, how people live, etc..

00:23:06:09 – 00:23:27:25
GUEST
So having a position, being quite forward looking, being able to advise on local dynamics, but also macro trends that are affecting society and, and plot a course through that for an investor. So that fundamentally their objectives are met. And as you say, if you’re the landowner, you’re, you’re you’re a funder, an investor, broadly speaking, you have two primary objectives.

00:23:27:25 – 00:23:46:22
GUEST
One is that your your asset is worth more or is it the value is at least maintained. And two, is that it that it hits kind of your other broader objectives for a, for a lot of funds, you know, impact funds or other general property funds. You know, environmental social governance performance is is so important to that as well.

00:23:46:23 – 00:24:09:24
GUEST
Hence the kind of the global term of value. So I think it’s a really, really valuable position. And if you ask any architects or designers how do you go about getting the best project? They will always say that it relies on the client. So if you’ve got you can have the best design team in the world with the best vision, but if you’ve got a poor client, it won’t be the best project it can be, and vice versa.

00:24:09:24 – 00:24:28:27
GUEST
You could have a very good client and not a very good team. So it’s a it’s a collaborative process. It’s a relationship driven process that hopefully, if you get that right, leads to long term value leads to better outcomes. For for the asset owners, but also for the places in the local communities in which you’re, you’re building.

00:24:29:00 – 00:24:40:27
HOST
There’s a hell of a lot of different spinning plates, as you kind of alluded to from a skill set perspective, in your opinion, like what makes a great developer and what skills and attributes do they need to become a world class developer?

00:24:41:01 – 00:24:41:12
GUEST
Yeah.

00:24:41:16 – 00:24:43:12
HOST
So I think.

00:24:43:14 – 00:25:07:21
GUEST
The number one is and it’s a cliche, but it’s true. It’s a it’s people business. So I do think human skills are really important. And that that goes for anything that anyone listening to this is looking to do now or in the future, you know, working on your, your, your leadership, your empathy, your ability to listen, your ability to to have a perspective on life, but also be open minded enough to listen to others and to learn from that.

00:25:07:21 – 00:25:23:16
GUEST
So I think there’s that kind of human aspect about just being a being a good person with good values and, and passing that on to a team. There are many different roles within the development process, but if you’re talking about a development director or a project lead, you do have to be able to lead and you have to be able to take decisions.

00:25:23:21 – 00:25:58:16
GUEST
So informed decisions, as I say. But you do then have to be able to take decisions and and have the ability to kind of look forward and, and plan and, and kind of project whilst remaining flexible to, to changing dynamics. But there are there are many other roles within development that if maybe that doesn’t sound like you, you know, there are there are much more kind of analytical roles, you know, analysts coming from a very financial background to dealing with very complicated financial models and or kind of, much more experiential kind of hospitality led roles where you’re you’re coming much more from a kind of customer experience perspective, which is becoming more and more

00:25:58:16 – 00:26:07:13
GUEST
important rather than just simply a kind of process, a perspective. So, yeah, I think it’s a I think it’s a very broad role. But but being people focused, I think is really important.

00:26:07:15 – 00:26:26:14
HOST
You spoke about, Stan Hope being through a few different iterations of the business. Cadillac Fairview took a stake in, in the top Co and I know that, they’re going to be looking to kind of expand that, that business further. What was it? The prompted you to want to leave Stan Hope at the time? And why did you want to set up your own business?

00:26:26:14 – 00:26:52:16
HOST
I guess this sounds like there’s a bit of a theme of control or. Yeah, you know, being an architect, like giving over control or not having the oversight or ultimate decisions. Yeah. It sounds like you’re kind of moving up that chain of command or control or ability to kind of influence. Yeah, but what was the main reason why you left that amazing business with a great role, doing some phenomenal projects and probably rewarded really well to take a massive risk and setting up your own business.

00:26:52:22 – 00:27:12:13
GUEST
Yeah, yeah. Well, let’s say I’m not I’m not at Stanhope anymore, so I can’t really talk too much about the the business in that respect. But I, I’m as a very grateful for the time I’ve had there. And you know, I’ve always I am I’m ambitious. I’m as I’ve already said, I’m quite kind of you know, I’ve got my own values, I’ve got my own direction that I kind of want to take my life in.

00:27:12:13 – 00:27:28:06
GUEST
And I was there for ten years, and I’ve always had the itch to scratch, to try and do something on my own. So I think, you know, that was that on a professional side of things was that was the main reasons for me branching out. As I say, I’ve always I’ve always wanted to do it. It’s not an easy decision to make.

00:27:28:08 – 00:27:43:20
GUEST
You know, I’ve got a young daughter. So now, you know, you’re a young parent as well and you know that that does put a different spin on things in a different perspective on on life. So yeah, it wasn’t it wasn’t really one thing. You know, as I say, I’m very grateful for the time though. That’s a great business.

00:27:43:20 – 00:27:53:14
GUEST
And they’ve got an amazing pipeline and a really, really strong projects kind of coming through. But yet, as I say, if it if it wasn’t now, I think it would have been at some point because because I’ve always had that age to scratch.

00:27:53:20 – 00:27:59:07
HOST
Talk to me about grow places. Can we start off with the the brand and the name, like how did you come to that.

00:27:59:10 – 00:28:21:27
GUEST
Yeah. So so yeah. So so the concept behind the name, which hope hopefully it kind of is slightly emotive. Name I think growth brings a lot to, to mind. And, and it’s a very human. It’s a very natural, very organic way of talking about a process that happens in cities. But it also happens, you know, in every aspect of life.

00:28:21:27 – 00:28:41:20
GUEST
It’s it’s a regenerative process of growth and of change, but one that’s about evolution rather than revolution. And I think, you know, that that kind of is something which I’ve, I, I’ve always kind of had in me and I think actually goes back to kind of my architectural training, the, you know, the type of training I had there, which was about looking at what is found.

00:28:41:20 – 00:29:03:18
GUEST
There’s a there’s an architectural movement called The Arts Found, which is about. Yeah. You almost in a slightly like archeological way, you, you actually look at places, you look at what’s there, you look at the strengths and weaknesses of not only the physical place, but also the people who are there. And then you try to respond accordingly. And, and you use those parameters to enrich the design, to enrich the development process.

00:29:03:19 – 00:29:31:24
GUEST
So that that’s a big aspect of this for me. And I’m promoting this idea of, yeah, place growth rather than placemaking. You know, placemaking as a term is very well used in, in the industry. And, you know, there’s lots of really great examples of, of the work that goes on around that. But I do think there’s a slight nuance on that, which is the idea of place growth, which, as I say, isn’t isn’t so much this idea of kind of this sort of stamping of, of making a place that the it’s something more transient than that.

00:29:31:29 – 00:29:49:17
GUEST
And a place has a life for the project, and it has a life after the project. And, and the project is a point on that growth, that evolution journey. So, so that’s the kind of ethos behind the the name and behind the brand. And also I’m very conscious that a lot of the best brands, you kind of get them.

00:29:49:17 – 00:29:59:00
GUEST
So I think people understand grow places. Oh, it’s a development company. I kind of get that. So it’s kind of it’s kind of a one liner, but it’s also quite deep, or at least I, I think it is.

00:29:59:03 – 00:30:13:13
HOST
Yeah. No, it makes complete sense of that and also think, you know, the way that it’s been branded up as well. In terms of like that creative design element that definitely feeds into it. I yeah, I definitely get a sense you’re creating a brand, not just a business or it’s like an ethos and a way of thinking.

00:30:13:15 – 00:30:29:03
GUEST
Yeah, absolutely. And I think that that’s right. And, you know, I know as you are too, you know, we’re both we actually connected and this, this me being on this podcast is testament to us both taking action, setting up a podcast and and promoting that. And you know, so that’s how we connect. That is it is via via that.

00:30:29:03 – 00:30:46:22
GUEST
So I think, you know, yes, a brand I think is really important. I think, you know, particularly moving forward, you know, for your own purpose, for your own sense of meaning. I think having something that feels authentic to your own values is really important. And obviously this does feel like me because I’ve obviously created it, so to speak.

00:30:46:22 – 00:31:06:08
GUEST
But also, you know, as and when the business grows, as you all know, from working with talent, it’s really, really important that people feel like there is a brand. There is a there is a set of values, there is a purpose. So it’s kind of what’s going on. The difficult bit is then trying to actually make sure your actions align with your messaging.

00:31:06:08 – 00:31:23:26
GUEST
And and that’s obviously I’m on the start of that journey. That’s something I have to kind of continue to kind of monitor. But but yeah, the idea that this is, is a is a brand. And, you know, I’m very grateful. So the, the the concept for the, for the brand and for the, for the website, the feel and everything was something that sort of came from me.

00:31:23:26 – 00:31:40:19
GUEST
But I was supported and the logo was by Jen and co, who I’ve worked on a lot of work with over the past year, a fantastic branding agency. And so yeah, very grateful for them for coming up with the, the, the, the, the soft, slightly sort of human sort of take on the brand which, which I’m really, really happy with.

00:31:40:19 – 00:31:44:14
GUEST
And yeah, it’s great that you think there’s a kind of positive brand there too.

00:31:44:21 – 00:32:04:12
HOST
Yeah. I, you know, I, I look across like the landscape and I’m really encouraged about the future of development and investment. There seems to be quite a few people who’ve left some of the, the large shops or mid-size shops and who are setting up businesses where like impact sustainable t values is right at the crux of the value proposition.

00:32:04:12 – 00:32:24:11
HOST
And it’s like deeply in rooted in the DNA of the business. And I’m really excited to a support C enable, you know, do a little small thing that we can do hopefully enabling some of the growth. Can you just expand on what those values are of gro places? And then talk to me maybe about the business model and how you envisage that evolving?

00:32:24:15 – 00:32:46:16
GUEST
Yeah, sure. So, I’ve kind of summarized the values into three core values, one being impact. And that for me, you can you can talk about, you know, ESG and in a slightly abstract way. But if you boil that down, what we’re really talking about is planetary health, societal health and personal health. So I view it in those three categories.

00:32:46:16 – 00:33:05:17
GUEST
And if and if we can think about it in in terms of health, it’s a much more human way to think about things as opposed to an overly quantitative way of describing some of these processes. Don’t get me wrong, measuring and reporting is really, really important, but I think these themes are more than only an impact report that you kind of see.

00:33:05:17 – 00:33:24:14
GUEST
It’s it’s sort of something slightly more tangible than that. So trying to measure and report, but also to talk about things in a slightly human way. So that’s the the impacts pillar. Creativity. So obviously as I’ve, as I’ve expressed, my background is design and I tend to approach problems that are found in the built environment through a design lens.

00:33:24:19 – 00:33:52:12
GUEST
So trying to promote design excellence, working with with the best people that I can work with to enrich the process, but also innovation and trying to trying to do things better, trying to do things differently and push that that idea through research, through through action. And then the third pillar is the future. So, I as a person and my wife will attest to this, not always being a, a strength, but I, I project forward quite a lot.

00:33:52:13 – 00:34:11:21
GUEST
I just naturally do it. And I find it stimulating to talk about and hypothesize about the future. And sometimes I have to do a lot of work to remain more present, which for my own wellbeing and also for my relationships, is is good. But projecting, projecting forward, I think, in what I do as I described is a really good and valuable trait.

00:34:11:21 – 00:34:34:27
GUEST
And so trying to be propositional about the future. Ideally look at new models, new locations, and take a slightly longer term view on things. And particularly as, as I mentioned, a being a young company, I think it’s quite a good position to have to be kind of, you know, future facing. And as you mentioned, I think just generationally, people naturally do that.

00:34:34:27 – 00:34:56:24
GUEST
You know, when there’s a new generation of companies come forward, they tend to approach things in a slightly different way. But also, you know, as I said, the the so much uncertainty, there’s so much change and therefore so much opportunity in the world at the moment. I think to be resilient, you really have to be future facing. I think looking backwards is useful for context, but you can’t really rely on on looking backwards at the moment.

00:34:56:24 – 00:35:23:17
GUEST
I think you need to be quite forward looking, and there’s going to have to be some big decisions made about real assets and the uses of them, the the need for them and then therefore the, the kind of commercial viability of the next generation of their life. And that goes from the kind of the physical constraints of, of developing through to operational aspects about business models, about, you know, leasing structures, different models.

00:35:23:17 – 00:35:46:28
GUEST
So trying to be quite fluid, but I’m very conscious. It’s in a way it’s quite easy for me to sit here and say all of this, you know, I’ve thought about it a lot and I do really believe in what I’m saying. But, you know, proof is in the pudding and it will come through action. And so, yes, I’ve got a very strong starting position, but I just need to make sure that myself and Gro places and entity kind of lives up to what we’re, we’re saying so that it has some depth to it over time.

00:35:46:28 – 00:36:02:29
HOST
Yeah. I guess the challenge with building your business is business, isn’t you and you are in the business, but it’s imparting those values on the business and making sure that the partners and the stakeholders and the individuals that you bring into the business embody those values and drive it, drive it forward. Can you talk to me about the business model?

00:36:03:01 – 00:36:08:27
HOST
Because you’re a property developer and the development manager, and there’s this distinguishing element to both of those parts.

00:36:08:27 – 00:36:32:25
GUEST
Yeah, yeah. So as I said, development is a is a process. It’s a very complicated process. And because of that there are there are lots of entities out there who who require a service to help manage that from a professional entity who their day job is development. It’s what they live and breathe. It’s their passion. And, and, and sitting alongside someone who’s already got their own interests.

00:36:32:28 – 00:36:48:06
GUEST
I as a development manager, you provide that service to people. So crudely speaking, a development management role is one where someone else has the money and you’re the expertise. And then there’s the skills. Now, there are differences on that. But keep it simple. That’s, that’s the case.

00:36:48:06 – 00:36:49:23
HOST
And it’s and it’s, you know, a lot of feedback.

00:36:49:29 – 00:37:28:15
GUEST
There’s a fee basis maybe with some kind of promotes or, you know, a milestone payments if you secure planning or, you know, but essentially it’s a it’s a fee based relationship with a client entity. A development model is is typically where there’s some skin in the game in some form that could be sweat equity. So yeah, doing putting some of your time in for an equity share or profit share or it could be actual capital investment, either as an alignment capital of say 10% of the the cost or, or as a more of a joint venture relationship where there’s a kind of a more equitable maybe 5050 or something between entities to be more

00:37:28:15 – 00:37:46:14
GUEST
of a developer. So I don’t really like the term, but kind of downstream from that, i.e. within the professional industry, you might not know, and it won’t necessarily feel any different. As as I’ve said that it may well be that grow places or, you know, stand up as an example or or others will still appear and feel like the client.

00:37:46:14 – 00:37:48:21
GUEST
But some of this is happening behind me.

00:37:48:21 – 00:37:49:27
HOST
See, behind the scenes, the money.

00:37:49:27 – 00:38:03:13
GUEST
Is pulling in the stress in between the between the development entity. So like like any like any business, you cash flow is king, isn’t it? So you live and die on your cash flow and what’s the same? Turnover is vanity. Profit is.

00:38:03:13 – 00:38:04:12
HOST
Solidarity.

00:38:04:12 – 00:38:05:13
GUEST
And cash flows. King.

00:38:05:18 – 00:38:05:25
HOST
Yeah.

00:38:06:01 – 00:38:26:13
GUEST
So you know, in steady income streams, whether you’re a development company looking to secure development management fees or maybe asset management fees, or you’re an investment manager looking to secure investment management fees, you know, these kind of principles kind of quite consistent. So looking to work with partners who are aligned with your values. And I think that’s really important.

00:38:26:18 – 00:38:46:04
GUEST
You know, any business, particularly in a real estate project where your minimum three years, but you’re probably 5 to 8 years project cycle, you know, you’re going to be spending a lot of time with, with people you’re working with. So trying to be selective about those relationships, trying to ensure that you’ve got shared interests, shared values, and then approaching every project, whether you’ve got skin in the game, so to speak, or not.

00:38:46:04 – 00:38:53:05
GUEST
In the same way, and about trying to do the best for, for, for the project and for the places that you’re creating, really.

00:38:53:07 – 00:38:57:08
HOST
Can you tell me about the types of asset classes, the types of developments you’re going to be focused on?

00:38:57:15 – 00:39:23:04
GUEST
Yeah. So so my skill set is broad. So I’ve worked on large scale commercial, new builds, new refurbishments. So upwards of 500,000ft up to sort of 1,000,000ft². Mixed use places, large master plans, of thousand homes, plus up to kind of 25 hectares in size, but also cultural charitable projects. Is a is a big interest of mine.

00:39:23:04 – 00:39:46:10
GUEST
As I said, when I started in architecture, I worked for an architects who worked on cultural projects. Then one of the main reasons I really had a desire to go to Stanhope was their involvement in projects like the Royal Opera House, Tate Modern, Photographers Gallery alongside the more commercial projects. So for me, yeah, kind of residential, commercial, but also charitable and and cultural projects.

00:39:46:10 – 00:40:12:07
GUEST
So and I think there’s a, there’s a real value that can be added. So the way that I’m approaching at the moment, at least the, the, the model for grow places is instead of being kind of a product led business model. So for example of that would be someone like the collective, which was like, okay, we’re going to solve one problem for a specific group of people, and it’s going to result in a product which is, you know, co-living, which is fantastic project, sorry, product.

00:40:12:09 – 00:40:31:09
GUEST
But that’s kind of what they do. Whereas I’m approaching it more as development is a skill set. It’s a way of thinking about the world. It’s a way of approaching problems. And you can apply that skill set to different use classes. And it’s about relationships. It’s about working with partners, about working with clients. And I would say, I think particularly in in the world at the moment.

00:40:31:09 – 00:40:49:09
GUEST
So I’ll give you examples. So if you’ve got a, if you’ve got a, an office asset that’s in central London at the moment, you should probably are looking at, well shit, that’s there’s an office asset. Should it be a mixed use. Could it convert to other things. So users are becoming more fluid and use classes are becoming more fluid.

00:40:49:10 – 00:41:11:15
GUEST
You’ll only know that from going to places you know, like the Hoxton or, you know, a hotel or something like that, where you’ve got you’ve got people co-working downstairs, you’ve got people eating, you’ve got drinking, you’ve got rooms upstairs, you know, uses are much more fluid. And so I think that approach of, of, of being more of a skill set and a way of approaching problems is really valuable.

00:41:11:17 – 00:41:15:11
GUEST
So, so that’s how I’m trying to approach things and, and see where we go from there.

00:41:15:15 – 00:41:18:01
HOST
And knowing who to appoint on which project to be able to deliver.

00:41:18:01 – 00:41:32:06
GUEST
Yeah, absolutely. Yeah. Picking the right teams and ensuring that you, you maximize value, minimize risk and all of its senses, that’s the high level position really. And that that does rely on working with, you know, best best people in the industry really.

00:41:32:09 – 00:41:40:28
HOST
Talk to me about the foundation, because I know you set the business up, you to set the foundation and the podcast at the same time. Yeah. Talk about the foundation first and then let’s talk. Yeah, sure.

00:41:41:05 – 00:42:05:13
GUEST
So the foundation. So I set up the standard foundation while I was I was there and that foundation had a mission to help people find hope and pride through meaningful employment. So it was related to just our primary business, which was about delivering employment space and jobs, but it was also picking up on the social issue of employment, which is a broad social issue.

00:42:05:19 – 00:42:27:24
GUEST
Obviously, if you haven’t got a job, you you struggle with housing, you struggle with with food and it’s very basic human needs. But then also bigger picture stuff like, you know, AI and and machine learning and replacement of traditional roles means that employment as a social theme is really broad. So that’s what we pinned the, the foundation to.

00:42:27:26 – 00:42:59:05
GUEST
And it was set up as a separate kind of entity to Stanhope’s core business with a purpose of delivering on that mission statement. So we partnered with various charity partners. And so, for example, someone goes home homeless charity, and you might think, on the face of it, well, why is an employment focused entity focusing on homelessness? But obviously, if you are a big part of what homeless charities do, is that for the first line of defense to get people off the streets, but then once they’re off the streets, it’s then almost the everything that goes around that.

00:42:59:05 – 00:43:17:22
GUEST
So helping them with self esteem, helping them with skills, helping them with training, helping them with employment to get in so that they don’t kind of have the best chance of staying off the streets that they can. So so we focus our energy there on something called the Recovery College that’s at Mungo’s, which was a specific element of their operation that was all about training.

00:43:17:22 – 00:43:48:24
GUEST
So it was a targeted approach with with those charities. And and then the main principle behind it was, in a positive way, leveraging the amazing network that Stan has built up over 30, 35 years of consultants, contractors, agents, as I mentioned, and offering this as a platform and a way for them to engage with those charities. So the Solid Foundation raised to raise over 1 million pounds in the first two years while I was there, and some of that was Stand Hope’s money put into it.

00:43:48:24 – 00:44:07:11
GUEST
But the majority of it was from a select group of partners who support the foundation, and they got a lot out of it as well. So that was kind of our annual reports. There was monthly newsletters that the our foundation team internally that had of three people on the foundation team working on it with me, so they got value out of it as well.

00:44:07:13 – 00:44:28:29
GUEST
And then we ran a series of events, from golf days to fitness events to present wrapping at Christmas, which was a way of uniting and bringing people together. So it became a community as well. So people would meet up for static foundation events, and you’d have very senior people, very busy people from these companies, alongside people from from various levels of the company.

00:44:28:29 – 00:44:47:15
GUEST
So it became almost like a networking space as well. And yeah, so, so it’s still still they’re still going strong. And if I’m honest now the Growth Foundation, which is, you know, my version of that will hopefully be a similar thing. Now, obviously it will be appropriate to the scale of where I am, but the ideas and the concepts behind it will be similar.

00:44:47:20 – 00:45:17:24
GUEST
Hopefully it will grow with the business and particularly will transition into helping very specifically on on local issues around the developments where we’re operating. So what I described Stand Up Foundation was almost like the corporate element of it. So business to business, but there’s a real opportunity for it to be something which is an on the ground presence, around the developments in which we’re operating, engaging with local people and engaging with specific local, social needs or or charities who are operating locally.

00:45:17:24 – 00:45:20:12
GUEST
So it can kind of have two levels to it raising.

00:45:20:12 – 00:45:23:24
HOST
And that’s that impact piece right at the heart of yeah of the business and the values.

00:45:23:24 – 00:45:55:10
GUEST
Yeah. Exactly that. And then you mentioned the foundation. So the podcast. So the the idea behind the podcast, which is called People Grow Places. So it’s exploring the virtuous circle between people growth and place. So this idea that people grow places and places grow people and, and it’s kind of reinforcing one another. And, and it’s a way for in the same way you’re doing here, you know, to have a really, really open conversation, 1 to 1 to try to understand the person and try to understand what drives them and and motivates them to do what they do.

00:45:55:16 – 00:46:21:07
GUEST
So we’ve had a range of people on the podcast already, architects, people from third sector. And over time I want that to to to grow. So horizontally within the industry. It will hopefully give a good cross-section of, of, of the different people and what they do and what drives them to help connect people within the industry and create that network, but also almost like vertically, if you imagine it, between the industry and and the projects and the local people.

00:46:21:07 – 00:46:43:10
GUEST
So again, it’s it’s nothing more than a vision at this point in time. But I’d love to be able to alongside the, you know, the growth Foundation, have people grow places as, as maybe a way to give voice through consultation processes with local people. So maybe you’re going interview the shopkeeper who’s next to the development to ask him about what he thinks about the development, and he’ll have a very different viewpoint from.

00:46:43:12 – 00:46:44:05
HOST
The money behind the.

00:46:44:05 – 00:47:07:14
GUEST
Money and the aspirations of the design team. He’ll be much more worried about much more local issues and trying to use it as a platform to do that. And, you know, I think, I think the whole consultation side of, of development is, is a very difficult balance to strike because on one side you’ve got mitigating risk and trying to manage your way through a planning process to secure planning permission.

00:47:07:14 – 00:47:29:13
GUEST
That’s the ultimate objective of the investor. But there is there is much more, nuance around how communities are engaged, how communities feel part of the process. And, and there can be some real richness of value that can come from engaging with local people. But, you know, without, you know, the reality is it also can potentially increase the risk for the investor’s perspective.

00:47:29:14 – 00:47:43:16
GUEST
You’ve got to kind of stick your head above the parapet a little bit. You kind of, you know, you’ve got to kind of become a person as opposed to just an entity that’s, you know, the applicant. And, you know, as I say, there’s risk of reward that go with that. And it has to be kind of done in a careful way.

00:47:43:19 – 00:48:01:00
GUEST
And I haven’t got the answers for this. As I say, I’m just starting on that journey a little bit, but trying to trying to through these kind of three mechanisms, grow places as the company grow foundation as the charity entity. And then the People Going Places podcast use those three vehicles as a way to kind of bridge some of these gaps.

00:48:01:03 – 00:48:09:22
HOST
2023 it’s been an interesting year so far as we cast our eyes forward. What are you most excited about and where do you see the biggest opportunity in the market at the moment?

00:48:09:24 – 00:48:32:05
GUEST
Yeah. So I think there’s there’s a huge amount of opportunity. So I think obviously, you know, tackling the climate emergency and trying to reduce carbon in what we do try to reuse buildings in really innovative ways, that actually create more interesting products as well. So not just the idea that if you’re reusing a building, it becomes a secondary asset.

00:48:32:05 – 00:48:50:24
GUEST
I think there’s going to be a actually there’s going to be a value swing actually, between a really best in class reuse projects versus a new project. I think, you know, the investment piece, you know, that there’s going to be a shift in value there and that you’re kind of already seeing that, in terms of occupier demand on the commercial side.

00:48:50:24 – 00:49:12:08
GUEST
So I think the opportunity to, to reuse and to innovate and to push, push different ways of looking at development, different materials, but also through a kind of, at least in my mind, for a a growth mindset approach of of densify cities of dense flying urban areas. I think that’s a really good opportunity. As I say, we’ve we’ve already touched on the fact that with this uncertainty comes a lot of opportunity to do things slightly differently.

00:49:12:10 – 00:49:42:01
GUEST
And to be a kind of first mover or at least be towards the front of the curve on on that. So whether that is change of use, I think is really an interesting from office to something else, whether that’s to hotel to more of a kind of co-work mixed, mixed use building, whether that’s to residential, you know, there is a there’s a building in the, the press recently, around Barbican, that hub Hub residential have just purchased existing commercial asset that they’ve purchased to convert to residential.

00:49:42:05 – 00:50:01:21
GUEST
So I think you can see a lot more of that type of thing as well as obviously best in class commercial. So yeah, I think in urban areas there’s there’s a massive amount of opportunity one, one area that I’m personally interested in is, is trying to make development more affordable, which is obviously very difficult at the moment given where things are, you know, construction prices and just the economy generally.

00:50:01:21 – 00:50:14:08
GUEST
But innovative models around ownership, ideas around ownership, around around stakes in assets to try and create something that’s more, yeah, more equitable in terms of the model, I think is really interesting.

00:50:14:08 – 00:50:31:04
HOST
A question that I ask everyone as we draw to a close here, Tom, who comes on the podcast, is if I was to give you 500 million pounds of equity, who are the people? What property in which place would you look to deploy that you might have just touched on that and the answer you’ve just given, but, are you able to boil it down to the people, property and place you would look to deploy that capital.

00:50:31:06 – 00:50:57:05
GUEST
To the people? I would I would look to create a kind of a case on a kind of a customer avatar, if you will, around everyday people looking to live somewhere in a very basic sense. So housing for me, mid-market housing that’s for. Yeah. Isn’t kind of captured by the affordable housing quota that local authorities or partners deliver.

00:50:57:08 – 00:51:15:17
GUEST
But is yeah, is for kind of everyday people, maybe young families who are kind of working people but but need somewhere to live. It’s close to schools, close to amenities that improves quality of life. So that would be the brief that I would look at. And I’m actually quite interested in evolving that theme. Other people involved, and that is obviously investors impact funds.

00:51:15:17 – 00:51:35:07
GUEST
People are looking to kind of maybe take a slightly longer term view, on investment. But but actually make a real positive social impact. So that would be it. And then in terms of the places, I think there’s a real opportunity for that in outer London boroughs, but also Commutable locations and secondary tertiary cities that are walkable neighborhoods.

00:51:35:08 – 00:51:51:14
GUEST
So places that have access to a train station and to a high street within 50 minutes so that you can you can have a walkable, more sustainable lifestyle, but also the ability to move about, maybe to a large urban center like London. So that would be that would be what I’d do with it.

00:51:51:21 – 00:52:09:07
HOST
Amazing. Well, look, Tom, I’ve loved hearing a little bit more about your background, your views, opinions, the values where impact fits into like the core and the heart of your of your business. I know we’re only a couple of months into the journey, and I get a real sense that I know a lot of it has been in your head for a while.

00:52:09:07 – 00:52:24:25
HOST
You thought long and hard about it, but actually bringing this to life gives you great joy. You’re clearly very capable and very good at it, and I’m really excited to see how it evolves. And then the wider impact that you have within the real estate space and for the people right at the heart of what you’re doing for great places.

00:52:24:25 – 00:52:28:27
HOST
So thanks for joining me on the podcast today. And like I said, excited to see what you go on today.

00:52:29:00 – 00:52:32:18
GUEST
No, Matt, thanks very much for having me. And thanks for everything you’re doing. This is fantastic.

00:52:32:19 – 00:52:33:22
HOST
Cheers. Thanks, Tom.

00:52:33:22 – 00:52:39:27
GUEST
Thank you.

00:52:39:29 – 00:53:00:02
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:53:00:08 – 00:53:32:23
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit, experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website cockburn.com, where you can find a wealth of resource to aid your search.

00:53:32:26 – 00:53:35:20
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:32:14
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:32:16 – 00:01:01:23
HOST
Welcome to the People Property Place podcast. Today we’re joined by Wood Crusher, Associate Director, Cadillac Fairview Cadillac Fairview is a globally focused owner, operator, investor and developer of best in class real estate across retail, office, residential, industrial and mixed mixed use asset classes. Wholly owned by the Ontario Teachers Pension Plan, CF manages in excess of 40 billion of assets across the Americas, Europe and Asia.

00:01:01:25 – 00:01:27:18
HOST
In the past couple of years, Cadillac’s landmark European investments have included establishing a 3 billion logistics joint venture with Boral Investment Management, investing into a 1.5 billion BTR partnership led by Long Harbor, and buying into a 700 million pound life science project, Oxford North, and acquiring stake in Stanhope, which here is a graduate of both Cornell University and Harvard University, where she studied a Bachelor of Architecture and a masters in Real Estate Finance.

00:01:27:20 – 00:01:40:10
HOST
She’s worked for a number of leading real estate businesses, including Hines and GIC, and it gives me great pleasure that she’s joining me on the podcast today to share a little bit more about her career and how she sees the market presently. Would you? Welcome to the podcast.

00:01:40:11 – 00:01:41:15
GUEST
Thank you for having me.

00:01:41:16 – 00:01:52:22
HOST
Not at all. We’ll look we’ll come on to some of your career moves and talk about Cadillac Fairview a little bit later. In terms of the conversation. But a place I always like to start these conversations is how did you get into real estate?

00:01:52:25 – 00:02:12:07
GUEST
Okay, so my career path into real estate isn’t a typical career path. I actually started in architecture. When I graduated, I had a great interest in, art and physics, when I graduated high school. And so the right path for me seemed like architecture. And of course, when you’re 18, you don’t really know what you want to do.

00:02:12:09 – 00:02:28:26
GUEST
So I went to Cornell for architecture. It was a professional degree, so it was a five year degree. And I graduated with a professional qualification, so I could practice as an architect. But while I was doing the program, I actually realized I had a great interest in property and not just the design side of it.

00:02:28:27 – 00:02:55:11
GUEST
And namely, I think one of the biggest factors right after I graduated was my first job, working for an architecture firm in Pakistan. My home and my hometown, Karachi. We were doing like a big development on the seashore that was funded by a middle eastern investor and just working back and forth with the developers. I realized there’s more than just a design that goes into a master plan, and how the phases work together and the capital that goes into it, and I was quite intrigued.

00:02:55:14 – 00:03:02:20
GUEST
So I applied for, Masters in Real Estate, and basically made a career switch at that point in time.

00:03:02:26 – 00:03:06:27
HOST
So how did architecture even come onto your radar as, like a career path?

00:03:07:00 – 00:03:29:08
GUEST
When I was in high school, my uncle was having a house built by the architecture firm I ended up working for after I graduated in Karachi and, I remember going to the site and seeing the house come up. And I was just fascinated by how they design the house and how, like they had been working with the architect and they’d been influenced by not.

00:03:29:08 – 00:03:48:03
GUEST
And yeah, I, I had always had a mix of interests in high school. I had done sciences, but also art, and it felt like the right combination, especially a professional degree. You have to do structural engineering. There’s quite a bit of maths involved as well, so it felt like the right mix of both art and engineering for me.

00:03:48:05 – 00:03:50:28
GUEST
And that’s why I decided to do architecture.

00:03:51:00 – 00:04:01:24
HOST
We spoke of Mike. You grew up in Pakistan, but also in Canada. You kind of spent stints in both. How how did you choose or how you ended up finishing your high school? Right. In Pakistan.

00:04:01:25 – 00:04:23:18
GUEST
Pakistan. Yeah. So basically when I was three years old, my family immigrated to Canada. I finished, primary school there. So up until grade six and then we moved back to Pakistan, to be closer to my extended family. And I did my own A-levels in Pakistan. It was O-levels at the time because I told people, this is like, no, you can’t have done A-levels.

00:04:23:18 – 00:04:42:05
GUEST
You’re too young. And I’m like, yep, Pakistan’s like two decades behind the world. So I actually did do A-levels. And then after I graduated from my A-levels, I applied for university in the US. And yeah, I ended up going to the US for, for undergrad, did my masters there as well, spent about a decade in the US and then moved over to the UK.

00:04:42:12 – 00:04:48:07
HOST
So how did you choose Cornell University and then when at Harvard come into the frame, you just had to get both? Yeah.

00:04:48:07 – 00:05:07:12
GUEST
No, this is quite a just a really funny story. So, Cornell Cornell was like number one in architecture for like decades. It’s been number one for like 20, 30 years. It’s a long standing professional program. Most universities in the US don’t offer the professional degree anymore because it’s so long. A lot of students don’t want to do it right off the bat.

00:05:07:15 – 00:05:30:13
GUEST
Now they do a four year degree. But it’s the only one that had a fully professional qualification at undergrad. It was the top ranking university in the US, and they had a big scholarship for Canadians, actually, which was a huge plus for me and I. And this is it’s slightly embarrassing, but I watched a movie in high school called The Perfect Score.

00:05:30:16 – 00:05:53:15
GUEST
And it’s it’s supremely hard to get into Cornell architecture. It has the highest sort of applicant to space ratio more than Harvard, more than any other university. That specific program has the highest ratio. So this entire movie is about a kid trying to steal the SAT score because he needs a perfect score to get into the Cornell architecture program.

00:05:53:17 – 00:05:58:27
GUEST
So I watched this movie and I was like, I’m going to do this. I’m going to get a perfect score, and I’m going to go to Cornell Architecture.

00:05:59:00 – 00:06:07:24
HOST
And it did I and you like tot I don’t, I don’t know, like disclosing my personal information here, but like you top the rankings and you took the rankings in Pakistan.

00:06:07:24 – 00:06:35:15
GUEST
Did I. Yeah. So I, I wasn’t because my family had moved back to Pakistan. I don’t usually discuss this, but I embarrassingly did like 17 subjects in my O-levels because I knew I had to get into a certain school that was recognized abroad for my A-levels. And so I did a ton of classes privately and got like the highest number of A’s stars that year in Pakistan in my like, yeah, and in the country.

00:06:35:17 – 00:06:41:10
HOST
So that’s how you got into Cornell. And then because I very.

00:06:41:12 – 00:06:59:28
GUEST
I knew if I needed to, I wanted to get into an Ivy League. I needed to get those scores. I mean, coming from Pakistan, you have to differentiate yourself. There’s a lot of top performing students, but if you don’t differentiate yourself in some way, you’re it’s either A grades or something else that you’ve done. You your application just doesn’t get looked at.

00:07:00:00 – 00:07:08:09
HOST
But it’s a combination clearly of like immense intelligence, naturally. But then, an insatiable work ethic as well is enabled you to suddenly kind of get into those.

00:07:08:13 – 00:07:25:25
GUEST
Can I just I worked really hard. I remember I was have this discussion with my husband. He’s British and he also obviously did his A-levels. And I’m like, you didn’t work as hard as I did. There’s there’s a much harder hurdle because we’re ranked against other students in Asia and Asian students are so hard working. He said. No, no, I also got eight stars.

00:07:25:25 – 00:07:38:07
GUEST
I was like, that doesn’t mean the same thing. You are like a star. Is that 80% minus? Is that like 95%? And then I like to add to that, we didn’t have like half the time because the electricity would go out and it was burning hot.

00:07:38:13 – 00:07:42:17
HOST
So that’s how we so do it. You all right? Well did he go to Cornell as well?

00:07:42:19 – 00:07:44:17
GUEST
No. He would talks.

00:07:44:19 – 00:08:03:27
HOST
Okay, fine. Just a low achieving couple of us. So, so architecture came into the frame because your uncle is building a house in Pakistan? Yeah. I like the design and the tangible aspects of it. Was that literally your kind of view into real estate and pretty was at the start.

00:08:03:27 – 00:08:22:26
GUEST
And then my grandfather on my dad’s side is a real estate lawyer. Of course, in Pakistan, that that means something very different. It ends up being family law more than anything because of inheritance rights and stuff. So I had some exposure to it from there, like I was exposed to sort of property in him talking about property at a young age.

00:08:22:26 – 00:08:29:06
GUEST
And then I was exposed to architecture in that sense. But yeah, it was kind of always in the frame in one way or another.

00:08:29:09 – 00:08:39:00
HOST
So you went to Cornell, did your architecture arts, a professional course, and that opened your eyes to what, like the broader ecosystem of real estate and the different options?

00:08:39:02 – 00:08:39:19
GUEST
Yeah, the.

00:08:39:20 – 00:08:43:03
HOST
Career can take you. Yeah. Can you expand on.

00:08:43:03 – 00:09:02:29
GUEST
So I mean, architecture to be to be perfectly frank, when I, when I graduated from architecture, I also realized as I was a scholarship student, that working in the firms that I wanted to work wasn’t financially sustainable for me. Graduating as an architect, as a sort of junior architect, it’s not very well paid. I worked for some great firms.

00:09:02:29 – 00:09:22:17
GUEST
I worked for Shigeru Bond, who’s a Pritzker Prize winning architect. I worked for the company that did the High Line, so I worked on phase three of the High Line. Yeah. As, like a work study placement when I was at Cornell. And they were all great shops, but there’s very few people who get to, like, sort of that high profile starchitect level.

00:09:22:17 – 00:09:38:23
GUEST
And a lot of people end up working for the likes of Som and others, which are great, but it doesn’t mean you’re designing like a museum or the signature building in a city necessarily. And for me, it was also interesting to see that it wasn’t just the building I was interested in when I was working on these master plans.

00:09:38:23 – 00:10:01:18
GUEST
There’s other pieces that go into a city, and there’s other moving parts that aren’t necessarily just the design. And I was curious about that. And going back to the 17 subjects that I did, probably, I had also studied accounts and economics and all of these other things that I could rely on in the future when I did my masters, because I had that, from my O-levels.

00:10:01:18 – 00:10:03:16
HOST
So you had that background, that understanding that.

00:10:03:20 – 00:10:06:15
GUEST
I had the base level of understanding.

00:10:06:15 – 00:10:10:14
HOST
So how did Harvard come about, and how did you choose that school in that course?

00:10:10:17 – 00:10:39:09
GUEST
So there’s only there’s very few master’s programs that actually specialize in real estate. It’s Harvard, Columbia, Cornell, and maybe a few others. But I basically applied to those three. I got into all three, and then I was talking to my thesis advisor and, the person who’d written my recommendation for Harvard and all the others, and he sat in both one of the programs, in Cornell’s real estate program, but also in one of the design classes at the architecture program.

00:10:39:09 – 00:10:58:15
GUEST
As I go, where should I go? I trust your opinion. And, Henry, Professor Henry said, you should go to Harvard. A the name will carry you be. There’s a lot of connections you can make to the real estate industry there versus being in Ithaca, New York, where Cornell is, which is a bit more detached. And you already have sort of the New York, contact.

00:10:58:15 – 00:11:11:18
GUEST
So, it’ll be good for you to go to a new city and make new connections. And he valued that program. And it was interesting talking to a professor at Cornell who was actually telling me to go to a different school. So I yeah, I listened to him and I was like, all right, I’ll go to Harvard.

00:11:11:22 – 00:11:19:27
HOST
So you went to Harvard and then following Harvard, can you just run me through your first job out of Harvard, having kind of, like, realize it so much more to.

00:11:20:04 – 00:11:20:29
GUEST
Yeah.

00:11:21:02 – 00:11:22:22
HOST
And just architecture.

00:11:22:25 – 00:11:40:03
GUEST
So my friend. So my first job actually was as an in in the real estate industry properly was as an intern between my first and second year at Harvard, it was, other development partners in Manhattan. They do a lot of affordable housing. I was doing a lot of affordable housing courses as well at Harvard, and I was a Ta for one of these classes.

00:11:40:03 – 00:11:58:03
GUEST
And my professor had referred me to this organization. And their first project was a condo building in Harlem. And so I got exposed to residential at a very early stage, and it was a residential development. And I remember going around Manhattan and looking at like, property prices with Tom Metzger, who I’m still in touch with. Great guy and tell.

00:11:58:03 – 00:12:16:23
GUEST
And I would just, like, be these like, buyers. He passed me off as like a sister from another mother as a child. This doesn’t work. I’m brown. Like, I don’t think people will believe that. He’s like, no, that we’re renting a place together. Don’t worry. So that was that was sort of my first experience. Of course, I was an intern, so I didn’t do too much modeling or anything at that point.

00:12:16:26 – 00:12:37:03
GUEST
But really got to look into how the cash flows are built for a development. And then my first real job after I graduated was working for a developer in Boston who did a lot of multifamily, and student. And so that was really looking at multifamily projects around Boston, and working with, one of our major investors, Blue Vista Capital, who out of Chicago.

00:12:37:03 – 00:12:38:18
GUEST
And we’re investing in those projects.

00:12:38:25 – 00:12:54:14
HOST
So at this stage, you kind of know that there’s lots of different kind of avenues you could take your career with you really specific around the type of asset class you wanted to work on, or the type of business with a business, you know, plan to work, work within, or were you quite open minded?

00:12:54:14 – 00:13:20:07
GUEST
I was very open minded and I think actually was beneficial because at the time I don’t think I understood how much that would influence my career path. Because I think less so than other people going into real estate. I think nowadays there’s so much more information available to students and that you can easily find things online. When I was growing up, like we had dial up internet, like I barely I didn’t have the resources and information available.

00:13:20:07 – 00:13:35:17
GUEST
I didn’t know that you do an investment banking internship for two years and then or you do, finance or economics degree, and then you do banking and then you go into private equity like I did. Not I wasn’t even aware that was a career path. And so I kind of fell into real estate obliquely through this path.

00:13:35:17 – 00:13:54:23
GUEST
But and my first job when I started working for this developer, obviously, I had sort of the background of how, JVs are structured because it was taught to us at Harvard, but I really got to see that first hand. And yeah, I just kind of like fell into this career and really got to learn different, types of asset classes as well.

00:13:54:23 – 00:14:11:06
GUEST
So we started looking at life science as well, because life science is quite big in Boston. Kendall Square and er, MIT there’s a lot of development there. And there was new development in life, which is a part of Cambridge further out. And we were looking at sites there and possibly rehabilitating sites that had environmental issues.

00:14:11:08 – 00:14:27:23
GUEST
As a developer, they were quite keen on sort of, making different types of sites work and so got exposed to different asset classes that way, but really wasn’t choosing what to do. Things just kind of came up and I was really willing to do anything within the real estate industry and just sort of pull up my bootstraps and learn.

00:14:27:29 – 00:14:29:28
HOST
So you cut your teeth as an analyst?

00:14:30:00 – 00:14:58:13
GUEST
Yeah, I cut my teeth as an investment analyst looking at, different sort of acquisitions as arrows. It was all development deals. And it would literally be like, here’s a map of a site. And actually, my first job, Jay Doherty, who’s the CEO of Cabot Cabot in Forbes, where I worked, really loved that I was an architect because that me that meant that he could do a quick underwrite with me without taking it to any architecture shop, because you could just give me a site plan.

00:14:58:15 – 00:15:17:14
GUEST
I could draw out the setbacks and the massing. We could achieve post planning, and we could do a quick and dirty underwrite in-house because we were like five people. It was me as an analyst and another analyst. And we could just like, run the numbers really quickly without having to do too much of the heavy lifting and hence costs to actually submit a bid.

00:15:17:16 – 00:15:19:01
HOST
Yeah, quite. So you can be much faster.

00:15:19:02 – 00:15:22:12
GUEST
Yeah. I’m just trying to. Yeah, exactly.

00:15:22:15 – 00:15:30:00
HOST
So you’re Cabot, Cabot and Forbes for a couple of years. What prompted the move away from there and how did that come about.

00:15:30:02 – 00:15:46:13
GUEST
So I met my husband in Boston. He is British, and that really pulled me to the UK. That was the main factor, I think, for me as well. My husband always tells us he’s like you, you only do ten years in a country and then you move. He’s like, you were in Pakistan and then you were.

00:15:46:13 – 00:16:02:09
GUEST
Canada is like, you never live for like he’s like, I think when our ten years are up, we’ll leave the UK. I’m like, no, I’m stuck now. I’m staying, I’m done. I’m done moving in life. But yeah, it was it was like I was I was intrigued to move to a new place as well. I liked that the UK is more broad and open in the US.

00:16:02:09 – 00:16:17:29
GUEST
When you work on deals, you’re basically just an especially when you’re working for a local developer, you’re just working on deals in Boston, unless you’re working for a national company across the state. But I felt like it would broaden my horizons as well. And so he, was graduating from Harvard. I was still where I was working already.

00:16:18:02 – 00:16:40:20
GUEST
And he had to come back. Trump had been elected. His company said they didn’t think they could sponsor him given the current situation. And so I started looking, jobs quite early, and all of a sudden found something at very, very quickly, faster than I expected, and sort of made the move over. I think at the time, even when I was applying to me, I was it was still realistic.

00:16:40:20 – 00:16:59:13
GUEST
It I don’t think I fully understood at the time that I was making the shift fully from sort of development to investments. Carey, to me was a real estate company. I think now when I look back on it, it is more of like, sale and leaseback, credit investing shop, which really like helped round out my skill set.

00:16:59:13 – 00:17:02:14
GUEST
But I was just applying to like, real estate companies.

00:17:02:16 – 00:17:18:24
HOST
So a couple of questions for you. One is like navigating the move because you’ve got Canadian citizenship, Pakistani citizenship, and you’re working in the US. How do you make that move? Because there’s quite a lot of people who want to make the move from North America over to the UK. And there’s the sponsorship issues. So how do you do that?

00:17:18:29 – 00:17:27:05
HOST
And then the second piece is can you just like expand on what you mean about the seven days back credit play, just for people who might not understand or be able to draw the dots.

00:17:27:05 – 00:17:49:09
GUEST
To get the place? So, the first question making the move with like, different, visas and stuff, there’s actually a youth mobility visa program for Canadians and Australians. If you’re under 30, you can come to the UK and work like literally as anything. You can be a bartender, you just apply for the youth mobility visa. You get it really, really quickly and then you can move over.

00:17:49:11 – 00:18:11:20
GUEST
Having a Canadian passport really helps in several countries because you could also do that in the US. There’s several different professions where it’s called a TN visa. It’s under NAFTA and you can work in the US that way. Outside of that, yeah, you would need sponsorship. But I think it’s, it’s great if people are from Canada and Australia and want to come to the UK to work.

00:18:11:23 – 00:18:19:19
GUEST
So I kind of knew that was an option. I did eventually get sponsorship and a spouse visa. And then your second question was.

00:18:19:20 – 00:18:28:05
HOST
More about the sale leaseback credit and the investment plan, how that is different from a developer and how that kind of like rounded out your experience.

00:18:28:08 – 00:18:45:24
GUEST
Yeah. So carry what is they primarily do sell on these box and single tenant assets. And it’s a REIT in the US, which is how I got the interview initially I interviewed with them in New York and then the London office. And basically a it standing assets. It was different from the development deals I was doing.

00:18:45:24 – 00:19:04:06
GUEST
And b being single tenant, what they look for, it’s more bond like in that they want, fixed income for a longer period of time. That’s ideally tied to inflation. And so when they look at an asset rather than looking at the asset itself, they’re looking at the tenant. Because if you have a 25 year lease from one tenant, you’re relying on the corporate credit.

00:19:04:06 – 00:19:30:20
GUEST
So what it was was credit underwriting more so than real estate underwriting. And at the time, I think I didn’t realize that I was learning this new skill set. I remember I did their case study and I spent like weeks studying for it because this is completely new to me. I was looking at a corporate and I was looking at how their credit was structured, what kind of guarantees we were getting from the corporate, what their PNL and balance sheet look like, what their historical PNL look like, what we think it would look like in the future, which was not real estate.

00:19:30:20 – 00:19:54:15
GUEST
And I think when I when I started working there, I did realize I wanted to move closer to the real estate industry. So I knew that this would be a shorter stint for me. But I think at the time I didn’t value as much as I do now. What I learned in that year that I worked for W.P. Carey, because had I not done that year, I wouldn’t have been able to do part form investing today and looking at real estate corporates today.

00:19:54:19 – 00:19:59:28
HOST
Okay, so you were there for about a year. Yeah. You you’ve got you kind of have to move back over to the UK.

00:19:59:29 – 00:20:00:09
GUEST
Exactly.

00:20:00:12 – 00:20:17:00
HOST
And you learned an entirely new skill set which will build on further in this conversation because I think that that platform piece is really interesting and I’ll be keen to expand on that. You joined Hinds as an associate, which is obviously like a US developer. Yeah. Operating partner.

00:20:17:02 – 00:20:18:07
GUEST
Yeah.

00:20:18:10 – 00:20:26:02
HOST
Can you just expand on how that role came around and what you were doing? Because I think that probably opened up to kind of having a little bit more of a European flair to experience.

00:20:26:02 – 00:20:48:05
GUEST
Yeah. So high end. So I was trying to get back to what I had been doing, which was multifamily and student housing essentially build to rent, as we call it in the UK, because it’s still quite a nascent market compared to the US. And I found Alex Knapp’s name on, a real estate article. Alex Knapp is the CIO of Hines, and at the time he was head of the living team at Hines.

00:20:48:05 – 00:21:14:26
GUEST
And he was really doing sort of living sector investments, in the UK and in Europe. And I only I found his name because he’d gone to MIT real estate program and Harvard and MIT real estate program are like they they share classes. So I basically done my entire second year at MIT, and I knew professors that Alex had studied with and kind of like found him, and then tried to reach out to him through various ways because he also had made the shift from architecture to real estate.

00:21:14:28 – 00:21:33:00
GUEST
He used to be an architect. And then I basically kind of just, like, reached out through various avenues. I don’t think he was even hiring. We had a conversation. He was like, you’ve done Reggie, this is great. We need people who’ve done resi, you should join our team. And yeah, I just started a member of the living team at Hines after that.

00:21:33:05 – 00:21:37:20
HOST
Interesting time in that, like crazy market, right? Yeah, very much more institutionalized.

00:21:37:21 – 00:21:57:14
GUEST
It was becoming much more institutionalized. So I joined the way Hines is structured as they have their development, and operating team sort of across Europe. And then in London, they have sort of European headquarters, which also manages various funds. But the living team at the time kind of sat across everything. They worked with our local offices, along with the funds teams to underwrite an asset class.

00:21:57:15 – 00:22:12:14
GUEST
No one fully understood. So as helpful in that we were helping build sort of the template for how we underwrite these and how we manage these properties. So at the same time, they were building up a Pardoe, which was our student housing brand, and looking at how to build property management in BTR as.

00:22:12:14 – 00:22:24:24
HOST
Well, and then set up that, that infrastructure from local operating deal sourcing and replicating that across lots of different, lots of different countries that like uniformed out of the European HQ, where a lot of the main decisions would be made.

00:22:24:28 – 00:22:37:03
GUEST
So while I was there, we did quite a few deals within Ramsay and Student, and then we set up the JV with Quadriga, which is a pan-European living venture that was set up between Heinz and Quadrille at the time.

00:22:37:04 – 00:22:46:28
HOST
Can you talk to me about that JV? I know you were actively involved in it and what the mandate was and how you go about raising capital from LPs.

00:22:47:00 – 00:23:08:07
GUEST
Yeah, so the mandate was basically let’s deploy about a billion and and European Bell around. And it was primarily development because that’s sort of Heinz’s core skill set. And the strategy was essentially this doesn’t really exist in the markets today. And so we need to we need to build it and creating the case for both Trent in Europe, why we thought there was rent growth, which areas we wanted to target.

00:23:08:07 – 00:23:24:18
GUEST
And so actually setting up a JV was more pitching the strategy to a variety of investors. And seeing if they sort of aligned with your target returns. And then you got to sort of the term sheet stage and what kind of promote you on what sort of, expectations they have from exit and things like that.

00:23:24:20 – 00:23:30:16
HOST
Quadrants of the Canadian HQ business. Was that helpful or. No.

00:23:30:18 – 00:23:39:10
GUEST
No. No, I kind of, I guess I was involved in the, in the conversations, but I don’t think I don’t think they realized I was gonna.

00:23:39:13 – 00:23:49:11
HOST
I’m just trying to think maybe. Okay, helpful from maybe, like a cultural understanding and, like, mindset or or can you, like, push that all into, like, North America? And,

00:23:49:13 – 00:24:06:04
GUEST
I think I think it does help when the operators, North American and the investors as well, because then, you kind of understand when you’re talking to a North American I see as part of your own company what what people are coming from. Because you can’t you need to start at a sort of higher level to describe the markets.

00:24:06:07 – 00:24:07:27
GUEST
So I think that did help, actually.

00:24:08:00 – 00:24:20:11
HOST
Yeah. So did your experience in the sale and leaseback capacity, W.P. Carey help your time at Hynes, or was that just like a new skill set or building on a skill set that you had acquired? Cabot, Cabot and folks in the U.S.?

00:24:20:17 – 00:24:38:27
GUEST
I don’t I think then it didn’t for me, I was looking actually at a pop form investment when I was at Heinz in the service department space. We didn’t end up doing the deal at the time. Probably not the right timing, looking back. But, it did help with that. Because I was able to analyze sort of the corporate finances of the company for that investment.

00:24:38:27 – 00:24:48:28
GUEST
But I think more so it’s helped in my, in my career today post times when I’ve been looking at sort of platform investing at CF. Yeah, it’s it’s helped massively.

00:24:49:00 – 00:24:53:06
HOST
Talk to me about your time at GIC. Is GIC the sovereign wealth fund?

00:24:53:07 – 00:24:54:14
GUEST
Yeah.

00:24:54:17 – 00:25:09:12
HOST
On this podcast we’ve spoken a lot about various different LPs and operating partners and property companies, but we haven’t really spoken about sovereign wealth funds, what they are. So can you just like, maybe tell me what sovereign wealth fund is before we kind of get into maybe that the role and what you’re involved with.

00:25:09:12 – 00:25:31:18
GUEST
Yeah. So I, I think the best way to understand it would probably be a sovereign wealth fund would manage sort of the sovereign assets of the country, which then pay out pensions for the sort of federal pensions as a whole. So I think it’s not too dissimilar to, for example, an Ontario teachers pension who where wholly owned by which manages the pensions for a specific, group of people within Canada.

00:25:31:21 – 00:25:55:24
GUEST
But for example, Cppib, which is a Canadian pension plan investment board, would be similar to a sovereign in which they manage sort of the federal assets. And so, yeah, not not too dissimilar, but obviously a bit different when it’s I guess it’s a bit more, government related rather than just a separate pension entity. And so a bit more regulation in that sense, but, but not too dissimilar.

00:25:55:24 – 00:25:59:10
HOST
And says the Singaporean sovereign wealth fund.

00:25:59:10 – 00:25:59:20
GUEST
Yeah.

00:25:59:21 – 00:26:06:14
HOST
This is second behind Norge the Norwegian. So in terms of assets under management or it’s definitely kind of like up there.

00:26:06:14 – 00:26:29:13
GUEST
Yeah it’s it’s up there. We weren’t allowed to say that. We’re still allowed that allowed to say what the AUM is. It’s high. I think the concern was that if anyone ever reveals the total AUM because the, the currency can then be attacked, because then you can see what their total holdings are. But yeah, I think I think in public records it’s like several hundred, several hundred billions.

00:26:29:15 – 00:26:41:06
HOST
Yeah. And then that’s obviously all allocated or carved off to various different asset classes. And a portion would obviously be allocated to real estate down further in terms of risk and geographies. It is.

00:26:41:11 – 00:26:42:14
GUEST
Exactly. Yeah.

00:26:42:14 – 00:26:51:22
HOST
So your roller see you’re an assistant VP that can you just tell me about what was your job. Yeah. Why did you take it and what were you responsible for kind of doing.

00:26:51:28 – 00:27:10:20
GUEST
So I think I took it because at the time when I was at Hinds, I, I was still I was doing razzi. But then I realized I was actually getting quite restricted to just living. I wanted wider exposure. And then I realized actually when I was doing the service department platform, there’s actually a bit of corporate investing. I’m not involved in real estate as well.

00:27:10:20 – 00:27:26:28
GUEST
And I saw Jackie had done quite a few platforms, and we’d been talking to them for the JV that we were raising, so I had had some exposure to them already, and through that, I started talking to them about opportunities within the team and realized that there was an opportunity on the UK team. And so really just applied for that.

00:27:26:28 – 00:27:58:29
GUEST
And my role was covering residential again. And I was also looking at office in the UK, and I actually started right in the beginning of Covid with given the retail assets that match after, so I had stepped off of them and I was like, great. I could learn all about retail. Distressed Jesse Owens a few shopping malls in the UK or one of the biggest ones is MetroCentre, which was operated by into and part of that collapse.

00:27:58:29 – 00:28:11:02
GUEST
So it was a great learning experience during Covid. That was one of the things that I worked on. But among that, I also looked at razzi a lot of built around and a lot of, office as well. Yeah, and life sciences.

00:28:11:02 – 00:28:16:14
HOST
And life sciences, too. Yeah. Guys don’t write small tickets. Do they know? So can you just.

00:28:16:15 – 00:28:20:28
GUEST
My deal sheet went from 100 million to 1 billion.

00:28:21:01 – 00:28:35:19
HOST
And so can you just expand on like, why that is the case just from a, like a mindset and an investment perspective. Because I think some people will be listening to this and yeah, it’s just useful to know, hey like deal volume and quantum and like why that’s important for particular investors.

00:28:35:19 – 00:29:04:19
GUEST
Is just the volume of capital they have to deploy. They have certain targets. And at the time when I was there, we were seven, real estate was 7%. In terms of allocation. They wanted to increase that to 15. I don’t know how it’s changed since, but to just deploy that volume of capital and given the number of people they have on the investments team, you really need to start writing bigger checks and looking at sort of macro level strategies to be able to do that, and it just doesn’t work if you’re doing sort of smaller, smaller tickets.

00:29:04:20 – 00:29:20:22
GUEST
And that’s honestly really it. And I think it affects the way you look at the real estate market as well, really, because if you look at an asset class and you can see, okay, maybe there’s growth in it and I can get a great IRR, but I can only actually deploy maybe a couple hundred million into this, into this strategy.

00:29:20:22 – 00:29:31:05
GUEST
Then does it really make sense on a GI scale? Unless I can aggregate it and make it a larger portfolio? And then how long will creating that portfolio take? And then you have to weigh the costs and benefits and.

00:29:31:05 – 00:29:32:09
HOST
Then who you can exit it to.

00:29:32:09 – 00:29:44:09
GUEST
Yeah. Who you’re going to exit it to. And I think, I think GRC has struggled with this potentially as well because you can see that they sort of recap mile way, for example, because those large checks are really there’s only a few people who can really take those down.

00:29:44:11 – 00:30:02:11
HOST
It’s one thing like raising the capital. The next thing is deploying and finding the quantum of deals. To be able to do that gig as a business, do they just invest directly into real estate themselves? Do they kind of build and scale and then like exit platforms, or do they kind of just have a straight operating partner JV model, or do they do all three.

00:30:02:13 – 00:30:20:26
GUEST
So they they typically have an operating partner. So they don’t have sort of in-house asset management as such. And so they’ll partner with for example, British Land. They’re doing a lot of Broadgate, for example, with a variety of partners across the spectrum I mentioned in June. So they were doing retail with them, a long time ago.

00:30:20:29 – 00:30:41:14
GUEST
Who else? They have a P3, for example, in the logistics space. So a lot of, a lot of the big pensions and sovereigns do that. So at CF we have borealis, an operating partner. We have Stanhope. We just don’t have those in-house capabilities. But we, we have, a partner, a GP alongside who can who can add that to the JV.

00:30:41:17 – 00:30:46:02
HOST
So why why do you work in JV with operating partners?

00:30:46:04 – 00:31:05:19
GUEST
It’s the capabilities they bring. We don’t have that, capacity or the ability to do what they do. The property management, the asset management, the sort of direct relationship with tenants. We need that from our operating partners and really sort of being boots on the ground involved on the asset on the day to day. And then we see from a higher level how the asset is performing.

00:31:05:19 – 00:31:21:15
HOST
So you pay for the equity and the final sign off and then some of the reporting to the ultimate shareholders. But then it’s more about and making sure that your yeah, oversight of that JV partner who’s doing some of the heavy lifting and big deals at the table, that you can kind of fund and run a run a plan.

00:31:21:15 – 00:31:39:15
GUEST
On the I think the one differentiation potentially between someone like JSE and US is that where we do do more direct deals as well? Where we’ll do one off deals with a partner. So for example, what Stanhope initially, and even today we have a lot of large one off tickets. We have the large JB in Oxford North.

00:31:39:15 – 00:31:46:13
GUEST
But for example, when we did White City Place with, that wasn’t part of a wider JV, that was one ticket that we did to start off.

00:31:46:13 – 00:31:47:09
HOST
And that’s with Cadillac.

00:31:47:15 – 00:31:48:10
GUEST
Yeah, exactly.

00:31:48:16 – 00:31:57:09
HOST
So Guy city, can you talk to me about how challenging is it to do portfolio deals and what is a portfolio or kind of corporate deal that you alluded to earlier?

00:31:57:11 – 00:32:19:16
GUEST
So a platform deal, for example, perhaps this is sort of internal Cadillac Fairview speak, but a corporate deal or a platform deal would be looking at a business and investing in the, the, the operating business alongside a portfolio of assets. So the JV would be just looking at a portfolio of assets and, and, investing in the property company that owns those assets.

00:32:19:16 – 00:32:25:16
GUEST
And then alongside, we like to invest in our investors themselves and to have that alignment with management.

00:32:25:23 – 00:32:47:23
HOST
That’s yeah, that’s an interesting evolution over the last few few years. Right. Owning a stake in your operating partner as well as providing the equity to them as well. Whereas historically, you know, what do I know? But historically it was like equity. And then, you know, LP is the equity and GPC operating partner. And then you get to invest a little bit of the money just so there’s yeah, yeah.

00:32:47:24 – 00:32:52:12
HOST
But as an LP you could kind of chop and choose or you could kind of back different horses, as it were.

00:32:52:12 – 00:32:53:05
GUEST
Exactly.

00:32:53:10 – 00:33:06:14
HOST
So why why Cadillac. And I know we’ve jumped around a little bit here, but why, why do Cadillac back operating partners and then take, take a slice 50% or 25%, whatever it is, out of their, out of that business at the same time?

00:33:06:14 – 00:33:24:18
GUEST
Yeah. So with Cadillac, I think the this is what drew me to Cadillac as well. It is sort of a platform for a strategy and sort of backing a horse, so to speak. So whereas other pensions or sovereigns might look at a variety of, of capital partners and we do do the same, we look at a variety as well.

00:33:24:20 – 00:33:42:29
GUEST
But for example, where we do a lot of office in the UK with Stan Hope that’s not to say we won’t do it with someone else, but we are invested alongside Stanhope in in the corporate as well. And so we own a 25% stake in the platform to get alignment with management and to make sure everyone’s sort of on the same page.

00:33:43:02 – 00:33:45:07
HOST
And you did the same with. Right.

00:33:45:09 – 00:33:50:28
GUEST
So a GRC, they do do platforms. Yes. I was involved in a couple platforms as well.

00:33:51:05 – 00:34:00:22
HOST
And platforms as well. Like multi jurisdiction like big portfolio deals. Yeah. So how would you kind of or is that you you’d have a slightly different terminology for that.

00:34:00:25 – 00:34:18:25
GUEST
Yeah. So when I say platform I mean the corporate like the corporate business the operating partner, I think some people use it interchangeably and they mean large portfolio deals to some when some people say platform, they mean like a larger portfolio of assets. So yeah, we had both. We had large JVs, which some people say it’s a platform.

00:34:18:28 – 00:34:22:25
GUEST
So these terms are always interchangeable and context matters.

00:34:22:25 – 00:34:43:11
HOST
So that’s why I’m just keen to unpick it because, you know, I think if you don’t know it can be quite confusing all the different topics. Yeah. And so just trying to yeah. One of the, the kind of the key tenants of this podcast that I want to try and get across and debunk some of this jargon just so people maybe listening who are in a seat at the moment, but maybe want to move into the real estate space or go and work or something on the web.

00:34:43:11 – 00:34:47:06
HOST
Confusing can just maybe understand like some of the context around it and how it works.

00:34:47:06 – 00:35:09:04
GUEST
It’s used interchangeably. So sometimes when I say platform, I mean corporate, but when a lot of people say platform, they mean sort of the portfolio of assets within a certain strategy. So let’s say we have a logistics platform, and that means they have, platform of logistics assets. It’s a portfolio of logistics assets across various geographies. And that’s their sort of logistics platform, so to speak.

00:35:09:08 – 00:35:14:06
GUEST
It’s a JV that they’ve built of various assets across your jurisdictions. Yeah.

00:35:14:11 – 00:35:22:28
HOST
And you invested in that agric predominantly just because of the scale and the tickets that you. Right. Yeah. You would you would look at big large.

00:35:22:28 – 00:35:23:15
GUEST
Platform.

00:35:23:15 – 00:35:48:24
HOST
Large platform or portfolio deals and lots of different countries with different instructions, from a tax etc. perspective. And you would look at writing, yeah, billion, one half, 2 billion, exactly. One of tickets to to acquirer. And they could be like 2030 properties within that portfolio. It could be much bigger right. Yeah. And from a mindset perspective I guess GIC or these other sovereign wealth funds, you’ve got it like the liability match themselves.

00:35:48:27 – 00:36:12:12
HOST
Or not. Maybe not liability matching. So if they’ve got a if they are responsible for the pensions of the people in their country. Yeah. As well as other parts, they’ve got to make sure that they are they are honoring that. Yeah. Do they, are they bound by 3 to 5 year business plans or do they have lots of different buckets within that that they might have ten year strategies, 20 year strategies as well as maybe some smaller more kind of.

00:36:12:14 – 00:36:12:23
HOST
Yeah.

00:36:12:26 – 00:36:28:05
GUEST
Yeah. So I think the way so that’s sort of done at a higher level within the sort of the actuaries and others who are looking at sort of that. But I think real estate in general, the bucket that it falls into is longer term investing, because the idea is you’re going to hold these assets for the long term.

00:36:28:05 – 00:36:46:07
GUEST
So it’s generally even if it’s perhaps opportunistic in the beginning, if you’re doing a development, it would be, for example, developed a core because the idea is you’re going to hold these assets for the long term to pay the pensions of people back in Ontario, for example, or back in Singapore. And so you do really want assets that are high quality that you’re going to be able to hold for the long term.

00:36:46:07 – 00:36:54:03
GUEST
And so there isn’t that sort of mindset of, okay, it’s a five year business plan, and I’m going to cycle out of it. Because then you have to decide what to do with that capital.

00:36:54:05 – 00:37:15:16
HOST
So where does debt come into the frame within a business like, gee, I see, I’m sure they’re buying cash when they do these platform deals on an equity perspective. And I know they’ve got a separate debt debt strategy or there’s an exposure there. Am I right in saying that they literally just buy everything in cash because they can get sharper prices and then they’ll refinance later, or they won’t even refinance later just because of the quantum of capital that they need to deploy.

00:37:15:21 – 00:37:36:19
GUEST
Yeah, I think in AG, I see so I think AG it changes because I was there. It it was a variety of I mean they can do all cash. Obviously they change their sort of policies every year and they don’t have to take on leverage. I kind of like purview where I’ve been for the last couple years. We’ve looked at deals on an unlevered and levered basis for us.

00:37:36:24 – 00:37:45:23
GUEST
We have sort of a maximum level of LTV that will take, but as long as it meets benchmark on an unlevered basis, we don’t necessarily have to put that on the assets.

00:37:45:23 – 00:37:57:09
HOST
Talk to me about Cadillac. So if you I know I did a little bit at the top of this intro. How did that come about? Why did you want to go and work with a Cadillac? Because you were one of the early members of the team over here. Yeah, I do.

00:37:57:15 – 00:38:15:16
GUEST
I do this a lot. I look at people in the news and I get interested in this as people. And I’m like, this person sounds amazing. And I’m like, I want to go work for them. So Jenny was featured. I think of like react or something for acquiring White City Place, and she was one of the hires at Cadillac.

00:38:15:16 – 00:38:32:11
GUEST
It made and they were setting up a London office, and when they first came to London, it was it still is super exciting because they have quite a bit of capital to deploy, and they’re really at that growth stage in their journey and entering sort of different asset classes across Europe, whereas other pensions and sovereigns might be more established across Europe already.

00:38:32:11 – 00:38:45:27
GUEST
So it was quite exciting. And they were one of the first groups to actually say no, you know what? We believe in life sciences. We want to go at this. And I think at the time, as GIC and Cadillac, who were sort of in the final round for bidding for a white city place and really believed in the sector.

00:38:45:27 – 00:39:06:24
GUEST
So I thought it was interesting as a new shop to say, okay, no, this is a new asset class, but we’re really interested in it. We’re behind it and we have a platform investment strategy where we’re going to put large checks against this and also invest in the corporate. And just I was fascinated by Jenny because there’s such few women in real estate who are in the investment side, who have built a career over the long term.

00:39:06:26 – 00:39:24:10
GUEST
And I hope she’s not watching this. But I was like stalking her. I be like, this woman is amazing. And she had posted on this group, called Women in Real Estate that I’m a part of. And I found that link and literally just sent my CV to her directly, and was like, if you’re hiring, I’d be really interested in working for you.

00:39:24:10 – 00:39:29:14
GUEST
And at the time, I she didn’t have an office, and she interviewed me on a zoom call from her house.

00:39:29:16 – 00:39:30:25
HOST
She was just,

00:39:30:27 – 00:39:52:10
GUEST
She asked me, she left KKR. I think she was at HG at the time she’d left. And then, it was her and Peter Angelopoulos who’s a senior director on our team. He’d come over from Canada. It was just Jenny and Peter, and they were the only two people I spoke to. And, we had an office not too far from here where we are right now near Oxford Circus.

00:39:52:10 – 00:40:00:12
GUEST
And it was a, it was a serviced office. And we were there for about a year. And it was only like, I think for five people in the beginning.

00:40:00:15 – 00:40:01:16
HOST
Yeah. So really small.

00:40:01:19 – 00:40:02:14
GUEST
Really small.

00:40:02:14 – 00:40:14:04
HOST
But with unbelievable firepower. Yeah. So can you just talk to me about Ontario pension plan and. Yeah, that that money and and ultimately, who is the ultimate stakeholder?

00:40:14:07 – 00:40:32:24
GUEST
Yeah. So Cadillac Fairview is wholly owned by Ontario teachers. So we’re basically a subsidiary of teachers. Historically, Cadillac Fairview has been a development shop in Canada. So we have a lot of malls in Canada and a lot of office as well. They’ve built quite a bit of the downtown Toronto center, like what you would call the city in London.

00:40:32:29 – 00:40:56:19
GUEST
And have because they’ve sort of cut their teeth on development. We’re very comfortable with development and have sort of a large development and property management operation in Canada. And then there’s the international investments aspect of it. So we have an investment team in Canada who does deals across asset classes as well. There has been a strategic shift to deploy that capital outside of Canada and to various asset classes and diversify out of sort of office and retail.

00:40:56:19 – 00:41:09:18
GUEST
And so we’ve been looking at life science. We’ve also been looking at office in Europe, and the UK residential primarily, and UK with Long Harbor, as you mentioned, our JV, but also looking at it across Europe, potentially looking at student now as well.

00:41:09:19 – 00:41:26:01
HOST
So was there was there any part of you that thought it was quite a risky move to move to such a small yet very well capitalized business that’s clearly looking globally to diversify its risk and get into new markets, but could turn the taps off at any moment because I spooked by the market or actually they got a change of strategy.

00:41:26:04 – 00:41:42:26
GUEST
Yeah. I mean, to be honest, I probably should have been more worried. I do, you put it that way. And it’s funny because I spoke what I remember about speaking to those things like, yeah, that was really brave of you. You know, I spoken to people and like, everyone is not as brave. And I was like, oh, I guess I made a really good session.

00:41:42:26 – 00:41:45:13
HOST
Naively or just, yeah, rush.

00:41:45:14 – 00:42:03:08
GUEST
I was like, I know. I was like super excited. I thought it was amazing. Yeah, I know there’s always that risk. Obviously it’s safer to be with a group that’s established and has been doing, let’s say, Europe for a while, and won’t get spooked or change their mind. But it was clear to me that they were invested.

00:42:03:08 – 00:42:18:26
GUEST
I mean, they’ve done a large ticket with White City plays that we’re already looking at quite a few different things. And my I was interviewing with Jenny. She’d laid out to me that they were closing the Long Harbor JV at the time, and so they had a strategy moving forward, and they were clearly very much invested in and deploying that capital.

00:42:19:01 – 00:42:27:16
HOST
Yeah, I was going to ask what was it was the strategy defined at that stage that you come in or were you part of like that core team that was kind of defining it and working out as it was.

00:42:27:16 – 00:42:47:09
GUEST
Set at that stage that we would be we would be focusing on these asset classes with these partners. Of course, there were newer strategies to focus on as well. But given team size, you can always do everything. So we’ve expanded. We’re now 15 people and we’re starting to tackle some newer strategies, namely looking at life science and student in Europe as well.

00:42:47:12 – 00:42:54:12
GUEST
But yeah, at the time it was really sort of getting your main food groups and and deploying the strategies that you’ve already identified.

00:42:54:12 – 00:43:03:20
HOST
So logistics living of residential and then life sciences. Exactly. And you work on the living and life sciences part. Is that right. Yeah. But not logistics.

00:43:03:20 – 00:43:17:11
GUEST
I don’t but I did initially meet, when we were looking at, various JV partners, Lisa ma, who’s at borealis, and when we set up the JV with them and. Yeah, I but I mean, they cover, Long Harbor, and stand up.

00:43:17:15 – 00:43:21:17
HOST
So you’ve obviously sat on the GP side at Heinz.

00:43:21:17 – 00:43:21:29
GUEST
Yeah.

00:43:22:00 – 00:43:23:16
HOST
You’ve now flipped to.

00:43:23:17 – 00:43:23:26
GUEST
To the.

00:43:23:26 – 00:43:32:04
HOST
LP to the LP side. Is that a difficult move to make or is it more of about, is it more of like a mindset shifting from one side to the other?

00:43:32:05 – 00:43:43:14
GUEST
It is a bit of a mindset because I remember being on the GP side, and sometimes there’s frustrations with not fully understanding where they’re coming from. And now I’m on the other side. I’m like, okay, I get it now.

00:43:43:17 – 00:43:45:06
HOST
Can you expand on that? Like what kind of.

00:43:45:08 – 00:44:00:27
GUEST
You pitch deals? And you’d be like, well, but you can see that this is the IRR I’m presenting to you and it’s like 15 and we’re definitely going to get it. And you don’t fully consider like, oh, I think you do consider all the risks. But when you’re on the LP side I think you’re definitely looking at it.

00:44:00:27 – 00:44:15:25
GUEST
And the whole in terms of how this relates to other strategies, you’re seeing a lot more as well, because when you’re a GP and you’re so focused on one asset class and one geography, let’s say even if you’re on other geographies, but a singular asset class, you’re not looking at everything on a sort of macro level and seeing how the world is shifting.

00:44:16:02 – 00:44:36:22
GUEST
I think we see that, because we’re across so many things and we really try to feed that back to our partners and say, okay, guys, we can see rates are moving in the US, let’s say, and we think this is going to hit the UK. So there might be a bit of a bid ask spread, but we don’t think we should meet the seller’s ask at this stage and perhaps hold off a little bit because we can see this coming.

00:44:36:24 – 00:44:42:14
HOST
And we can allocate that capital to somewhere in the US or somewhere else where maybe the risk isn’t quite there.

00:44:42:14 – 00:44:48:20
GUEST
Or is that right? And sometimes if you’re on the other end, it can you can be like, oh, why don’t they get it? The deal is great.

00:44:48:22 – 00:44:51:18
HOST
It’s an amazing. Yeah, it’s an amazing yeah. It’s a lot of frustration. Yeah.

00:44:51:18 – 00:44:52:14
GUEST
Exactly.

00:44:52:17 – 00:45:02:09
HOST
So what advice would you give to an operating partner who wants to come and work for. Oh yeah. Or a former JV with an LP like Cadillac or one of the other bigger players?

00:45:02:14 – 00:45:20:16
GUEST
Yeah, I think having, sort of if you’re a GP and you have sort of a defined strategy and you found this opportunity that you really don’t think anyone’s doing in the market, you found an angle and you think you can deploy quite a bit of capital within that strategy and get sort of a target return that perhaps outstrips others.

00:45:20:16 – 00:45:41:01
GUEST
I think that’s like having that strategy defined and coming with a portfolio and saying, okay, I’ve done these deals in this strategy before. Here’s my track record, and I have this many more deals in my pipeline that I can provide on year one. And I know we can we can target this and we can we can deploy this much in the next year.

00:45:41:08 – 00:45:56:25
GUEST
And then you have 2 or 3 people that you’ve identified, or perhaps you’re already an existing team. And then you’re like, okay, you have the track record, you’ve shown you can run it, you have pipeline. So we know you can do it next year because you’ve already identified the assets and you have the team to do it.

00:45:56:28 – 00:45:59:01
GUEST
So you kind of ticking all those boxes and.

00:45:59:01 – 00:46:03:25
HOST
This substantial scan and there’s going to be a quantum value to someone else further down the line.

00:46:04:01 – 00:46:04:11
GUEST
Yeah.

00:46:04:17 – 00:46:11:24
HOST
So how did you come about or how did the team come about working with boreal Stanhope and Long Harbor?

00:46:11:26 – 00:46:13:12
GUEST
How did, we yeah.

00:46:13:12 – 00:46:21:26
HOST
How did Cadillac Fairview kind of select to work with them as partners, I guess. Do they follow that similar process that you just related to? Was it kind of like from relations?

00:46:22:02 – 00:46:47:25
GUEST
It was a it was a bit of relationships, just meeting people in the industry, perhaps meeting agents who brought potential JV partners to us. I wasn’t there when the Long Harbor JV was set up, but that’s what I understand happened is that, we came over from Canada and started meeting various partners. We’re kind of doing that in the life science and student space at the moment where we’re just talking to people, seeing who’s out there, who’s looking at deals, who’s looking at interesting things, and has strategies that they are that they believe in.

00:46:47:25 – 00:46:57:24
GUEST
Or perhaps we have a strategy that we have conviction and they’re aligned to that. And then just really, talking to various JV partners, really and, and seeing where we’re sort of the market is.

00:46:57:26 – 00:46:58:25
HOST
Building relationship.

00:46:58:26 – 00:46:59:06
GUEST
Building.

00:46:59:06 – 00:47:04:22
HOST
Relationships. So talk to me about the 15 heads at Cadillac, UK and how how are they split.

00:47:04:27 – 00:47:29:15
GUEST
So Cadillac. So the London office covers Europe where 15 people, which is divided up into sort of Jenny as MD and now CIO as well. We have another MD, Chris and Graham, who covers development, asset management. We have two directors, Peter, a senior director who I mentioned earlier. We have two associate directors, myself, namely, and then a few associates and analysts.

00:47:29:22 – 00:47:32:11
HOST
So Coraline, yeah, it’s quite.

00:47:32:11 – 00:47:32:24
GUEST
Lean.

00:47:32:24 – 00:47:45:05
HOST
And lean on a lot of the external JV partners. So the Paul deal, we actually had James Farmer on the podcast, who I gave his to me. Yeah, I gave insight to to that structure. But that’s really exciting in terms of the 3 billion.

00:47:45:05 – 00:47:47:26
GUEST
I should have listened to what he said to the should.

00:47:47:28 – 00:48:07:03
HOST
Well, he’s, you know, working on that deal. So, you know, you know, I could say I’d say you want to go and listen to that. If you go listen to James’s podcast where he’s kind of talking all things, Berlin, they’re they’re kind of plans to expand. Yeah. And the pan-European logistics side. But you what you work on there kind of the BTR and the life sciences JV with Stanhope and Long Harbor.

00:48:07:06 – 00:48:14:28
HOST
Can you just tell me a little bit more about those markets and the dynamics that you’re seeing because, you know, they’re very like hot and current and there’s a lot of money chasing them.

00:48:15:01 – 00:48:30:18
GUEST
Yeah. And Razzi especially I think BTR, it’s it’s calmed down a little bit and that some of those bid ask spreads I was mentioning, are there I think we need to wait for those to come in a bit more. Because cap rates have been coming up. And so we’re seeing sort of that shift in the market.

00:48:30:23 – 00:48:49:07
GUEST
I think the question is like when you actually choose to sort of start investing again, and no one wants to catch a falling knife. And so it’s a bit there’s always a bit of a hesitancy where like when do we step in again and when do we start actively deploying a capital. And we are we are still actively deploying, but we want to make sure we’re doing it at the right time.

00:48:49:09 – 00:49:05:27
GUEST
And so in in residential, for example, we are seeing deals come through. There has been a slowdown in movement at this time in the market. But there’s still deals happening and there’s still a lot of capital that’s allocated to Rosie. And in life science as well, there have been quite a few sort of more development deals that have come to the market.

00:49:05:27 – 00:49:11:27
GUEST
And so the two recent deals that I worked on were in Cambridge Science Park, where we’re looking at a lot of life science assets there.

00:49:12:03 – 00:49:16:13
HOST
And that’s mainly, as you said, development. Just because there’s not a the existing stock from an investment perspective at the moment.

00:49:16:18 – 00:49:43:16
GUEST
Yeah. So and life sciences there is the existing stock but it’s quite outdated. And so there’s been a lot of VC investment into the life science space. And there’s a huge demand demand supply gap where a lot of these pharma companies or biotech companies who need the space, who need the labs, don’t have them. So there’s a massive amount of demand looking for labs to rent, which aren’t available, because that really hasn’t been a sector that people have invested in, in sort of, let’s say, the past five years.

00:49:43:16 – 00:49:45:15
GUEST
And now the supply is coming.

00:49:45:17 – 00:49:49:01
HOST
And especially with that asset class location is so important. Right?

00:49:49:02 – 00:49:57:03
GUEST
Yeah. So you want to be around these like they call it the golden triangle in the UK specifically. And then there’s certain innovation clusters in Europe as well.

00:49:57:06 – 00:50:15:23
HOST
As an LP. You don’t have to be a specialist per se. I guess you lean quite a lot on your your operating partners, but you’ve got to know enough to be able to check, challenge, hold them to account and ultimately go to journey to to kind of get signed off on on the decisions. From a residential perspective, that’s obviously a more mature market, but there’s a hell of a lot of capital that’s been like pouring into it.

00:50:15:23 – 00:50:22:21
HOST
And there’s a lot of different products that are coming out as well. Can you just expand on how you’re seeing the residential market and where the opportunities are?

00:50:22:26 – 00:50:44:10
GUEST
Yeah, so I think there’s still quite a bit of, opportunity in build to rent with Long Harbor. We’ve managed to sort of differentiate the product in terms of and they’ve shown this and the assets they’ve delivered as well, that the level of amenity they provide and the quality of the asset they provide can achieve those sort of outsize rents, and really maintain occupancy as well.

00:50:44:13 – 00:51:07:17
GUEST
And so there’s, and there’s so much demand in the UK, especially for, rental residential, there’s a lot of changing regulations. So there’s been an effect on supply as well, because by talent has gone down. Because of tax reasons. Smaller buy to let investors aren’t able to make their return. And so when you take that off the market and a lot of those assets have sold, there’s just less property available to rent.

00:51:07:24 – 00:51:22:17
GUEST
Rates are rising. So the cost of a mortgage is now higher in the UK than renting an asset on average. And so we’re seeing that sort of demand come to the residential market. And so there is, there is quite a lot of scope in that and sort of the demand and supply fundamentals for Rosie.

00:51:22:24 – 00:51:30:20
HOST
Hence you guys are backing a long term. Yeah. Putting a lot of capital into it. Have you ever had a mentor throughout your career or.

00:51:30:23 – 00:51:51:01
GUEST
Yeah, it’s kind of I it’s kind of changed over time. So I think I mentioned briefly at the, in the beginning of the conversation, Tom Metzger, who I only interned with, for a summer between my first and second year of my Masters program. But I somehow always gotten him to be a reference because we just connected.

00:51:51:08 – 00:52:05:01
GUEST
And I’ve always asked his advice. Alex Knapp was a great mentor when I was at Hinds, and he’s always sort of given me great advice on what to do. And just guided me. And yeah, I guess mentors change over time as you sort of progress in your career so.

00:52:05:01 – 00:52:10:23
HOST
That your bosses that you’ve kind of leant on for advice and you’ve learned so, yeah, but you haven’t had anyone kind of external, as it were.

00:52:10:25 – 00:52:20:00
GUEST
No, no. I yeah, in terms of advice, I do lean on family members a lot, but yeah, it’s always been sort of people who I’ve worked with. Really.

00:52:20:03 – 00:52:26:23
HOST
What advice would you give to someone who wants to get into the real estate, investment management or private equity space?

00:52:26:25 – 00:52:57:14
GUEST
I think especially students today. I think there there is that fixed career path that I was mentioning before, like you do an economics or finance degree, for example, and then you do two years of banking. But I find that when you do do that sort of career path, you’re not really touching the asset. And what I’ve seen that people who like, understand the asset, like the fundamentals of real estate, you’re able to cut through the noise in and underwrite and really get to the bottom of why it makes a deal special or not.

00:52:57:14 – 00:53:14:13
GUEST
So I know I had a sort of odd path into real estate, but I think it really, really helps. And I think working at a development shop, working for an agency and really, really cutting your teeth and like boots on the ground, understanding the asset class is really, really important.

00:53:14:16 – 00:53:26:07
HOST
Yeah. Because in your relatively short career you’ve had a few different roles. Have you always been driven by like the money in the paycheck, or is it more about like the learning opportunity and like the exposure that you can get?

00:53:26:09 – 00:53:51:03
GUEST
It’s been the learning opportunity. There’s been times where my paycheck has gone down. But I’ve seen opportunities and sort of learning more at the next role just because it’s brought me closer to an asset class that I wanted to do or a type of investing that I wanted to do. And so I think especially early in your career, it’s important to focus on like, what am I getting out of this job in terms of my eventual, eventual growth and what am I learning?

00:53:51:05 – 00:53:52:29
GUEST
And that’s really what’s going to carry you.

00:53:53:01 – 00:54:03:27
HOST
How important is like network being and networking events, whether that’s from like a deal flow perspective or just general networking. How much emphasis do you put on that?

00:54:04:02 – 00:54:21:14
GUEST
Yeah, I think I think networking in the sense of like not just going to networking events, but also like establishing a good relationship with your counterparties when you’re working on a JV. Even if you’re a junior on a deal. So when I was at Cabot Cabin in Forbes, I was like the most junior person on the deals.

00:54:21:14 – 00:54:41:25
GUEST
When I was there, I was the analyst who was just like doing the initial underwrite. But I got really close to the founder of Blue Vista Capital when they used to visit out of Chicago, Rob, who then ended up connecting me to a bunch of Alps in London because he’d worked in London 20 years ago. So I think just making those sort of personal connections really, really matters.

00:54:41:25 – 00:55:01:07
GUEST
And it will eventually. You don’t know how there’s always like six degrees of separation and you don’t know how anyone is connected and whether that’s an LP or whether it’s an agent that you’re talking to on a deal, anyone can sort of connect you. And the property industry is so small at the end of the day, and I feel like just talking to people will help make those connections.

00:55:01:07 – 00:55:13:14
GUEST
And you don’t have to be the most senior person on the deal to be able to make those connections. I mean, Rob and I went to a softball game together and we were sitting together. I worked up the courage to have a conversation with him. And we just we we just clicked.

00:55:13:20 – 00:55:35:01
HOST
We text don’t we were in Pakistan playing this and in the cricket I forget the scores like who’s up. But yeah, it’s definitely one that’s on an eye flick. You know, text is to say I have a bit of chat and a bit of banter about that. At the moment, what are the biggest challenges in this current environment as well, like the middle of May navigating this time?

00:55:35:01 – 00:55:55:07
HOST
Is it just waiting to see what’s going to play out? As you alluded to earlier in the conversation, you don’t want to go too soon. Is it better to kind of wait and go a little bit late, rather than go a bit too early and have your kind of reputation tarnished? And ultimately, I guess, is you’ve got a fiduciary responsibility to not lose capital for your investors, especially if it’s a pension fund back home.

00:55:55:07 – 00:56:12:20
GUEST
Yeah. And it’s always a bit of, yeah, it’s it’s hard. It’s very difficult, especially at this time in the market. As you said, you don’t want to go too soon, but then you don’t want to miss the opportunity either. And sometimes the window is so small and these things are so difficult to predict. Anyone that says they can predict it, it’s impossible.

00:56:12:20 – 00:56:30:06
GUEST
You can never time the market perfectly. I mean, if you look back at 2010, there’s people who say, oh, anyone who did a deal in 2010 hit it out of the ballpark because it’s just timing. If you did it, you didn’t have to do much asset management either. You just timed it right. Cap rates moved, and by the time you exited, you were golden.

00:56:30:06 – 00:56:46:23
GUEST
And so it is a bit of working up the courage as well to do deals in a market that’s that’s moving in the wrong direction, because it might start going up again and you might have missed it. But then you also don’t know if there’s another downturn coming. So it’s it’s always tough at this time.

00:56:46:27 – 00:57:07:04
HOST
How. Talk to me about what. Because you alluded that earlier. Can you just women in real estate. It’s, I had Audrey Klein, who’s a, Oh, you did? Yeah. So I think I don’t know if she’s the chair lady or she’s one of the founding members. I had her on the podcast. Is her background and career, but more from an investor relations, capital raising perspective.

00:57:07:06 – 00:57:13:10
HOST
Can you just talk to me about that organization and how much emphasis? Yeah. Or the events and what they do and your involvement?

00:57:13:10 – 00:57:32:28
GUEST
Yeah. So I’m, I’m not on sort of the, the Committee of Women in Real Estate, I’ve been one of the members and I go to their events, but I think it’s great that they sort of promote diversity in the industry. I mean, when I was, I was the only woman in my first job, and even my program, I was one of two women in my entire real estate program.

00:57:32:28 – 00:57:54:28
GUEST
And so just having that diversity and it’s not only diversity for the sake of diversity, I always say this because at the end of the day, I think there is a different sort of investment mindset as well. There is a difference in how I think women also approach deals. Sometimes it can be more detail oriented. They can look at how the asset is managed for the long term, more so than just like doing the deal on day one.

00:57:54:28 – 00:58:12:20
GUEST
And so I think you need to sort of round out that sort of investment ideology. If you have everyone that’s the same on investments team, you’re all doing the same deals. You might end up in a bubble where you don’t really know what’s going on because it’s just an echo chamber. And so you want to bring in more diversity to get a diversity of opinion.

00:58:12:20 – 00:58:18:17
GUEST
Right. And that’s really what matters at the end of the day is a diversity of opinion, because then you can make the right investment decisions.

00:58:18:24 – 00:58:26:14
HOST
100%. And I think, you know, diverse teams you know, outperform non diverse teams. Yeah over and over and over again. And I know the results I just.

00:58:26:16 – 00:58:37:25
GUEST
Had like the yeah I wish I had like the exact sort of citation for this. But I read somewhere that if you have like 50% women on an investment team, in the long term, they perform better rather than just.

00:58:37:25 – 00:58:50:08
HOST
Having doesn’t surprise me, doesn’t surprise me one bit as we kind of draw this conversation to a close. What are you kind of most excited about as we look forward to 2023 and 2024 and beyond? Yeah, I.

00:58:50:08 – 00:59:11:12
GUEST
Think I’m excited to see how the market sort of settles and where the new opportunities lie. I think as we move into sort of a new sort of cycle. So it’ll be it’ll be interesting to see, especially like post-Covid, how that affects sort of the office environment, how that affects the way we work, live and play. I think that still a bit to play out in the market.

00:59:11:15 – 00:59:27:16
GUEST
We’ve seen it a bit and sort of rosy, for example, where it’s great to have sort of a workspace where in your living room because people work from home a bit more, or you need to change your office environment because you need to draw people back into work. So it needs to be a more vibrant office environment.

00:59:27:16 – 00:59:45:26
GUEST
But I think where we’re seeing that and I think for 23 and 24, as markets shift, I think people will need to see what is driving occupier demand and what do we need to focus on. And then different strategies as well. I’m excited about like a variety of different asset classes, which I mean, we have a specific scope.

00:59:45:26 – 00:59:49:21
GUEST
It’s yeah, but I think there’s so much scope and, and a lot of things.

00:59:49:21 – 00:59:54:22
HOST
That you really dive into the data. And what data do you dive into kind of like identify and look at those trends.

00:59:54:28 – 01:00:04:13
GUEST
So ICF we we look at a lot of different, trends in data. And so we, we look at sort of more fundamental research at like what’s driving demand of different sectors. Yeah.

01:00:04:13 – 01:00:13:16
HOST
Cool. Well, look, a question that I ask everyone who comes on the podcast is if I was to give you 500 million pounds of equity, who are the people? What property and which place would you look to to play?

01:00:13:23 – 01:00:18:22
GUEST
I, I remember we spoke about this at the beginning. You were like, do you what the CF answer or the personal answer?

01:00:18:24 – 01:00:23:22
HOST
You know, I’ll give you a billion, I’ll have you on the CFR and then. Yeah. And then, you know, so I.

01:00:23:22 – 01:00:45:15
GUEST
Think first we have we need to do like the main food groups. Right. Because we’re still sort of early stage. Yeah. So b like side Rosie Logistics. And we’re already quite invested in those but also diversifying across geographies. Potentially student we’re starting to look at that and looking across Europe. We’re also looking at credit, which I think at a time in the market right now is is is interesting.

01:00:45:15 – 01:00:49:13
GUEST
And so for CF I’d probably invest in all of those food groups.

01:00:49:18 – 01:00:54:04
HOST
500 billion isn’t actually much. Is that probably.

01:00:54:06 – 01:00:56:01
GUEST
One. So I just like us.

01:00:56:02 – 01:00:56:18
HOST
Hence why you.

01:00:56:18 – 01:01:19:24
GUEST
Ask cover a long cover. So I’ll put it all to Rosie. Good answer. But yeah, the personal sort of, I, I feel like I’ve always been a maybe, perhaps more opportunistic, but always a bit different in my like, I like the oddballs, and I always look for sort of the arbitrage and like where things are going in sort of a, more of like a cultural level as well as not just with statistics.

01:01:19:24 – 01:01:42:23
GUEST
It’s like, what is the pulse of the market? And so personally, for me, I think I would do film studios, cold storage and data centers. And the reason is because I think we are we’re spending a lot more time on our phones, and we tend to order our food online more and more. And as demographics change, that’s going to happen more.

01:01:42:25 – 01:02:04:24
GUEST
And so we’re going to need more cold storage film studios, because the amount of production, if you look what we’re doing right now, content studio content, it’s hard to word podcast I back a year but yeah. I think there’s some content. Yeah. And you just need to you need more space to keep producing that content. Creative industries are growing.

01:02:04:24 – 01:02:08:03
GUEST
And then you need, data centers to store that content.

01:02:08:06 – 01:02:16:06
HOST
So they’re the, the kind of the properties or the asset class types in which locations and then the people as well places people.

01:02:16:09 – 01:02:19:17
GUEST
And so I think people hire Long Harbor and stand up.

01:02:19:19 – 01:02:21:26
HOST
Get on the outside of that.

01:02:21:29 – 01:02:42:29
GUEST
Outside of, we yeah, we’ve been looking at a lot of JB, I think, I think when identifying people to invest with for us is really sort of the developers who have cut their teeth on the asset class. And so I think when we’re looking at new sort of strategies or asset classes, it’s really the people who have done the development or the people who have managed those assets.

01:02:42:29 – 01:02:57:12
GUEST
The PMS themselves, that that are interesting because they have the most experience of the asset class, rather than going with a PE fund who has a relationship with the LPs, but perhaps doesn’t have that sort of direct, sort of, operating or asset management experience because.

01:02:57:12 – 01:02:58:27
HOST
Before that’s normally what would happen.

01:02:59:00 – 01:02:59:19
GUEST
Exactly.

01:02:59:21 – 01:03:03:07
HOST
So you guys are kind of cutting out that kind of commingled private equity fund.

01:03:03:10 – 01:03:15:21
GUEST
Yeah. We don’t we don’t invest in and we’ll do it, we’ll do JV so for example, the Long Harbor JV, we have PSP as well. That’s like a or we’ll do club deals. But we don’t invest in sort of funds with discretion.

01:03:15:21 – 01:03:17:05
HOST
Yeah. Broad discretionary.

01:03:17:06 – 01:03:18:18
GUEST
Broad discretionary funds.

01:03:18:19 – 01:03:21:20
HOST
Because you want the control or you want oversight of the.

01:03:21:26 – 01:03:27:27
GUEST
Control or oversight. More alignment with management, more influence on strategy based.

01:03:27:27 – 01:03:30:17
HOST
Does that come into it in terms of like eating into some of the returns?

01:03:30:17 – 01:03:34:29
GUEST
No, I think the fees are it doesn’t move the needle as much. Yeah.

01:03:35:01 – 01:03:38:06
HOST
People do we answer that or that answered people.

01:03:38:06 – 01:03:41:17
GUEST
We answered property demands that we didn’t answer place.

01:03:41:19 – 01:03:44:24
HOST
In answer place. Tell me, where are you going to do that?

01:03:44:26 – 01:04:05:19
GUEST
I think the UK is still interesting. I hope we get out of this sort of recent downturn. I still quite believe in the UK as a market, across asset classes. Europe definitely. I don’t cover a park, but I think those geographies are like India is going to be massive. It’s going to I think it’s going to outstrip China.

01:04:05:24 – 01:04:11:25
GUEST
But yeah, definitely, definitely. I think UK and sort of France, Germany.

01:04:11:27 – 01:04:31:29
HOST
Good markets and certainly lots of growth will look. But yeah. Thank you so much for joining me on the podcast today. I’ve loved hearing a little bit more about your background story views. Career move so that you suddenly inspired and educated me. And no doubt you’ve done the same for people listening. So thanks so much for joining me, for having me and for to catch up soon.

01:04:32:06 – 01:04:38:25
HOST
Yeah. Cheers. That’s.

01:04:38:27 – 01:04:59:00
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe! Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

01:04:59:05 – 01:05:31:22
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit, experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to come and work for you, head over to the website Dot cockburn.com, where you can find a wealth of resource to aid your search.

01:05:31:24 – 01:05:34:19
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:34:20
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:34:22 – 00:01:00:01
HOST
Welcome to the People Property Place podcast. Today we’re joined by Ben Siegelman, global capital markets head for real estate solutions at DHL Supply Chain. Here, Ben leads a team tasked with stepping up its acquisition, disposal and development program. DHL hardly needs an introduction. It’s the largest operator of logistics space in the world, with a real estate portfolio of 30,000,000m² across 220 countries and territories.

00:01:00:08 – 00:01:10:04
HOST
Previously, Ben was managing director at Roundhill Capital, bearing logistics investment platforms. Having started his career as an investment agent. Ben, welcome to the podcast.

00:01:10:10 – 00:01:11:07
GUEST
Hi. Thanks for having me.

00:01:11:09 – 00:01:21:09
HOST
Not at all. Well, look, we’ll come on to, the DHL, part of your career a little bit later in our conversation. But a place I always like to start is, How did you get into real estate?

00:01:21:11 – 00:01:48:20
GUEST
So it’s a very familiar one. Family links. My father’s, surveyor used to playing different sides of the business, throughout the UK. And I got to the end of my degree, my first degree, which was, sort of not something that was perhaps my first choice, but something that I enjoyed. And, I just thought, you know, what do I do now?

00:01:48:21 – 00:02:11:27
GUEST
It was a human geography, degree at, Queen Mary’s. And I thought, you know, I need to, think about my profession and what to do. And at that point, I had sort of thoughts on whether or not I wanted to get into investment banking. And then real estate was also up there. I actually went for an interview at Lehmans and I got offered the job.

00:02:11:29 – 00:02:29:06
GUEST
Thankfully, I decided to not take it. I was convinced elsewhere to go and do a master’s degree, and I went to Nottingham Trent, where I also had family do, part of the teaching staff up there. And yeah, that was it. That was my sort of lead into the start of my real estate career.

00:02:29:11 – 00:02:38:13
HOST
Brave decision to turn down Lehmans probably at the time. And I had on more debts, trying to, trying to fix that. Did you have a mentor or did you take any advice at the time or.

00:02:38:16 – 00:03:06:10
GUEST
You know, I did. I had I had a few people around me, but I think probably the one the timing of the most was going into the city, into the Lehman Brothers office at the time and Liverpool Street, and it was just it, you know, it felt like walking into the Death Star a little bit. Somebody just starting out their career, it was so formal, so regimented in terms of the process that I was going through, and I just look at what I didn’t know.

00:03:06:11 – 00:03:24:28
GUEST
I’m not sure this is what I want to do for the rest of my life. And so I started speaking and said, you know, I had, a, an uncle of mine who, was the head lecturer at Nottingham Trent in real estate, and he was a huge advocate. He said, look, you know this, you can spend time out on the road looking at real estate.

00:03:24:28 – 00:03:35:28
GUEST
You know, in the office to 24 seven. You know, you you’re out and experiencing and working with, great people, like minded people. And, yeah, I gave it a go.

00:03:36:02 – 00:03:41:08
HOST
I guess you could always dial it up and go down the real estate banking site later if you wanted to. Sites, you know, that that.

00:03:41:08 – 00:03:56:13
GUEST
Was it that he, you know, he sort of mentioned there are so many different sites of this part, you know, the industry. And once you get into it, there’s any number of different ways that this can head you can head back into investment banking in the future if you want it.

00:03:56:15 – 00:04:00:24
HOST
So you started off as an investment agent. Did you get your letters at the time?

00:04:00:26 – 00:04:31:10
GUEST
I did with, Fletch King, which was they were fantastic. Bunch still are very small team. And, you know, I had some interesting mentors, within the within the group at the time. It was a period, I think, sort of 2003. You know, prior to the GFC, where there was a bit of a ride in the, real estate investment market and, you know, we we were pretty successful in that period.

00:04:31:13 – 00:05:01:10
GUEST
Invested in a lot, a number of different assets office, retail, industrial, hospitality, even looked at residential. So, you know, it gave me an all sector, experience and, yeah, I, I also, I guess I sort of funneled straight into the investment market as well because it wasn’t a rotation there. It was you’re an investment agent working within the team almost.

00:05:01:10 – 00:05:17:06
GUEST
I mean, this was kind of before analyst really became a thing within, the real estate, business. But yeah, I spent a very happy 3 or 4 years there, got my letters and, then decided to move on.

00:05:17:12 – 00:05:19:14
HOST
Doing deals, cutting your teeth.

00:05:19:17 – 00:05:40:20
GUEST
Yeah. I mean, look, it was I was part of a team. And, you know, I was the youngest in the team, but it was. Yeah. I think you get to that point as a graduate where you go up and take risks, and it’s very difficult to sort of move on from that within the, within the same, same company.

00:05:40:20 – 00:05:59:03
GUEST
So I thought, you know, like I’ve learned a lot and actually I can grow more in my career by now making a change and, and moving forward to something else. And that’s when TS and IAG came along and I started as a UK acquisitions manager.

00:05:59:07 – 00:06:04:21
HOST
TS land for people who don’t know and often include myself in that. That’s like the OG like industrial.

00:06:04:23 – 00:06:36:08
GUEST
It was I mean yeah. This was 2005. I think it was 2007. They sold to Ireland Property Group and then Valued Property Group and sold Blackstone and then Blackstone. So it’s Cromwell. Yeah. Turn on those lines. But, yeah, I joined there. And it was, you know, quite a, an established, fund manager, asset manager and I joined on the UK acquisition trail.

00:06:36:10 – 00:06:37:05
HOST
Just logistics.

00:06:37:05 – 00:06:59:02
GUEST
Just logistics logistics. And they were probably more famed for the light industrial side of the, industry. But I did about four months of that. And then they said, then we, we’re, we’re calling the top of the UK market. We’re not going to invest anything else. You know, in the UK market. And I sort of cried. So I’m four months.

00:06:59:04 – 00:07:19:26
GUEST
And what does that mean. I said, well that’s okay because that we, we actually really valued. You’ve been quite successful in your first few months. You bought real estate asset, which we didn’t expect because, you know, you would be living learning your ropes here. And they said, well, actually we we would quite like you to go out and help our Central European team on the acquisition trail.

00:07:19:27 – 00:07:44:25
GUEST
He had a joint venture tied with, a large investor, and they said, you know, we need to buy more for them. We’ve got a great management team, but not so much on the acquisition trail. So I then started sort of traveling, frequently out to Poland, Czech Republic, having a whale of time. You know, it was still at that period of time, one where in Europe acquisitions were.

00:07:44:26 – 00:08:14:17
GUEST
But we’re still, you know, live and you can still find value. And, yeah, we we were successful for about another 12 months in that process. And then we hit the GFC. And so the, the start of that with, with Lehman’s I remember actually being in expo that year, with the group that had just bought TS and IAG, and this all sort of collapsed around us.

00:08:14:19 – 00:08:37:10
GUEST
And again, with the same company now under a different name, I thought, oh, what do I do now? But thankfully, you know, I got on quite well with the management team there, and I was held in quite high regard. And they said, well, look, you know, we’d like to come back from Poland. We’re not going to be buying, now that perhaps you can help us on the asset management chart.

00:08:37:10 – 00:08:59:18
GUEST
You know, we’d like how you’ve thought about the assets we’re buying into and the business plans have been formulating. You obviously know how to work and will say, that’s it. And so I, I went back, into the UK side of the business and actually, you know, picked up quite a sizable part of the UK portfolio, mostly in the sort of southwestern Wales.

00:08:59:21 – 00:09:27:08
GUEST
And just actually for what was the start of the GFC at that point, I had a whale of a time asset, managing large corporate as well as SMEs in a sort of a 1980s light industrial park in in the darkest part of Wales and just met some really interesting characters. But I think more than anything just evolved my understanding and learning of what the real estate market is all around.

00:09:27:09 – 00:09:45:04
GUEST
You know, the investment market is one side of it, but actually managing your assets and understanding how the income, you know, is such a large part of that, investment and what that means and how you need to sort of be proactive around that is, certainly it was a great learning curve.

00:09:45:06 – 00:10:09:17
HOST
Some, some people listening to this won’t and I include myself in this again, won’t know what the landscape was like pre pre GFC. Can you just talk to like the logistics. You know, can you just explain like what was the logistics market there. Because it definitely wasn’t the darling child. It was like offices and retail. It was kind of like you know if you had gout in your head, you know, it was you know, it was it was a different kind of like subsector.

00:10:09:19 – 00:10:12:23
HOST
And it was it was almost like an ugly duckling. It was a real estate.

00:10:13:01 – 00:10:36:13
GUEST
It was an asset. When I left, Bletchley came before I went, I had a few offers to go into other sectors. You know, one of those was, retail. One of those was in, leisure. And a lot of my friends at the time sort of said, look, you know, this is this where you want to be the yields in, in leisure and retail, you know, that that pushing 4%.

00:10:36:15 – 00:10:57:24
GUEST
I was like, well, yeah, that’s great. But it’s kind of, you know, having to do with retail all the complexity around the, you know, the it’s the days and the whatever house, you know, you had to learn around it. And this really wasn’t for me. And the leisure at the time is a relatively new, I think, sector that was just kind of coming up and was very attractive.

00:10:57:24 – 00:11:17:28
GUEST
But again, you know, I think I had an affinity with the, light industrial logistics side of things, but it was it was really seen as the ugly duckling of the real estate side of things. And, you know, the yields reflected that. It was sort of 6 or 7, even 8% territory. And.

00:11:18:01 – 00:11:24:09
HOST
You know, having to trek through these parks and out of Wales. Oh yeah. Just gloomy going to be times.

00:11:24:09 – 00:11:54:10
GUEST
Oh it was there was there certainly wasn’t the institutional quality that we have today. You know, it was, it was a much gray, sea. And I think also that there wasn’t, you know, the same kind of, professionalism around the data that there was within the other sectors as well. You know, it was much harder to actually get quality, information around the sort of subsectors, subsub locations that you were looking into it.

00:11:54:10 – 00:12:15:08
GUEST
So it was a it was a tough choice. But I think it just it just had something that, you know, the other sectors didn’t, some of that was also the people, I think, you know, I enjoyed, the, the, the discussions with, with my colleagues in that sector at the time. And, yeah, it just lured me in.

00:12:15:11 – 00:12:34:18
HOST
And so it must have lured you in quite heavily because, you know, I mean, all over the UK. But then going off to Europe and doing something similar when probably my teammates, you know, trying to transit. Yeah. Letter or sell some prime central London offices or some swanky retail parks, you know, you must have had a real drive to like, really embed yourself in, in that market.

00:12:34:18 – 00:12:43:09
HOST
Was there something that you thought there’s potential in this longer term that’s currently being overlooked, or was it the people in you know, what kind restaurant?

00:12:43:11 – 00:13:00:26
GUEST
I think it was the people as well as I think the uncertainty at the time, you know, the started the sort of DFC we start to see a lot of people get made redundant and, you know, sitting there twiddling their thumbs. Okay, well, I’m okay. So you’re not going to be okay. You know, you’re not going to get carried through this.

00:13:00:26 – 00:13:28:01
GUEST
You’re going to have to be proactive. And you know, I saw certainly the move within valid at the time to the different sort of seats that they sat me in, is just a willingness to want to impress and to progress my own career. And, you know, it paid dividends. You know, those days and weeks that I spent away sitting in Warsaw or in Prague when I got sort of 2009.

00:13:28:04 – 00:13:49:23
GUEST
Ballard then asked me to, to consider becoming a fund manager on a, on a, large mixed portfolio. They were taking off of, Kenmore at the time. And I came back then to, to sit on top of that fund. And they really enjoyed period of, working on that. And that was a reward for all of the hard work that I’ve put in over that.

00:13:49:26 – 00:14:15:04
GUEST
Over that time, it wasn’t, you know, then I think at the time, Central Europe as well, people sort of looked at as well as the industry. I was going into you going, well, why are you doing logistics and light industrial? So I said, well, why are you going off to Poland then? Czech Republic, it’s kind of the Wild West that actually, you know, I think it was really exciting because it was at the start of its sort of modernization into these amazing cities and locations that they’ve become today.

00:14:15:07 – 00:14:38:11
HOST
So you got offered the opportunity to become a fund manager on a multi sector portfolio. Was that a challenge moving away from just logistics into, having a multitude of different asset classes that you had to kind of learn and get under the skin of? Or was it relatively straightforward? Because I definitely know they, they do talk about if you’re if you’re like a retail fund manager or an asset manager, you know, shopping centers, arguably it’s like the most complicated asset class.

00:14:38:11 – 00:14:44:11
HOST
It’s much easier when, it’s just logistics. But going the other way. Was that a challenge or not really.

00:14:44:14 – 00:15:20:14
GUEST
Well, I’ve done some of those assets when I was at, Dutch King, so I knew the sort of bare bones as to what we were, looking at and working with. But I think the, the exciting thing about that portfolio, it’s very value at. So if you had a real estate sort of mind and you were able to sort of conceptualize how you could improve these assets, how you could invest CapEx into them or use the funding, to help sort of, boost the returns, that these could deliver then, you know, it actually wasn’t too much of a step up.

00:15:20:14 – 00:15:51:03
GUEST
Rather, it was a, you know, an exciting sort of challenge to to really get to grips with these assets and then also work with the local teams that we had around Europe, in Germany, France, Westbury, Netherlands, to, to, to really, you know, get underneath the skin of these assets to create these business plans that then, you know, created value.

00:15:51:05 – 00:16:02:18
HOST
Was it a challenging time? It just it was just post GFC to kind of manage, you know, the drop in value and you just talk to me about that situation and the kind of the mindset maybe you had to adopt during that period too.

00:16:02:21 – 00:16:33:02
GUEST
Yeah, it was I think the main, part of that period that I recall was, was trying to sustain income rather than generate new income, because, you know, that just wasn’t the demand. And so, you know, focusing more on the customers, the tenants and how they would have how they were faring through that period themselves, understanding their issues, trying to help them with those issues.

00:16:33:04 – 00:17:03:08
GUEST
But then also, you know, remembering that this is a commercial venture and, you know, we need to still create that and maintain that revenue. So, it was an interesting period. It was tough, really tough. You know, there were a lot of tenant failures that were, there were a few, you know, successes. But, you know, it wasn’t really until sort of 2 to 3 years post the GFC that you started to see the the sort of the success of all that hard work really come through.

00:17:03:10 – 00:17:18:06
GUEST
But, yeah, it certainly wasn’t the sort of heady days of 2004, five and six that just before it. But, it sounds not too dissimilar to probably where we are today, but,

00:17:18:09 – 00:17:33:09
HOST
Talk to me about, the move to Ashmore and the kind of the global role and remit and that step up again from the UK to Europe to take on a global role. How did that come around and what was the kick off for you taking that opportunity?

00:17:33:11 – 00:18:05:25
GUEST
I think that was still a lot of concern. I think that was around 2010 when I made that move. There was a lot of concern around the state of the real estate market in UK. In Europe, it was still relatively flat. And I was approached, for the role in Ashmore. And, and, you know, I could see that the markets in the emerging markets where they focused was, a much more active location, especially from an acquisition point of view, which was where I wanted to return to.

00:18:05:28 – 00:18:32:21
GUEST
So I obviously had started out my career as acquisitions. I then went into asset management and fund management, and I always felt that, you know, I felt most comfortable, most at home in that acquisition sort of role. And, you know, this had a lot of adventure. It had at the time, you know, the opportunity to go out to Russia, to India, to China, to South America, to Africa.

00:18:32:29 – 00:19:07:16
GUEST
And I was on a plane a lot. And we were, you know, we were a team of two within a large organization, which was not real estate focused. But we came up with a lot of a lot of opportunities, a lot of opportunities. But it’s actually something that I’ve realized sort of taking that position that, you know, you’ve got to be certain that the strategy fits within the greater organization because this was a case of the idea sounded great.

00:19:07:23 – 00:19:13:05
GUEST
But actually, when I sat in that, I sort of realized almost straight away that this was going to be hard work.

00:19:13:10 – 00:19:26:04
HOST
Because it sounded like a romantic idea. So we’ll get someone into we’ll kind of run it, but in reality it was a challenge, or there wasn’t as much backing or commitment to actually follow through with it. Yeah, that was maybe initially said.

00:19:26:06 – 00:19:54:29
GUEST
They weren’t a real estate investor. You know, real estate was, a an idea or a concept that they liked, and they wanted to explore. And we certainly went out there and explored, you know, the amount of traveling that I did was huge. And I met some fantastic people in all sorts of different markets. And I guess also, you know, I looked at transactions in a completely different way than I had in the past.

00:19:54:29 – 00:20:41:27
GUEST
You know, this move from buying real estate to looking at M&A opportunities to looking at joint ventures, you know, with a whole range of different sectors and businesses globally. So the experience was huge. But the actual hit rate, success rate in terms of what we do, it was it was pretty, pretty low. And you know, from from a career perspective, also from a family perspective, I just actually had my first child, was at work there, and my wife was sort of saying, look, you know, you’re you’re coming back, jet lagged, and then you’re flying off again and say, you know, we need to consider where your, priorities are.

00:20:41:29 – 00:21:18:09
GUEST
I agree, and, you know, I think it was also the one thing that dawned on me that it was it was quite easy to move into the emerging market. Sort of world. And, and from, you know, a very comfortable base of, within the UK, within Europe, which is obviously closer to home. But once you move out into emerging markets, coming back in is often quite difficult because people don’t say, well, what experience can you bring recently that you know, somebody else might be able to see who’s been sat doing something in the UK, in Europe.

00:21:18:09 – 00:21:23:02
GUEST
So it was it was a challenge to move away from it once I jumped in and.

00:21:23:02 – 00:21:33:15
HOST
It’s actually the lack of sophistication there as well, or just the network or the amount of players playing in the emerging market or, was it just the relevance and connections and I think finger on the pulse in terms of what’s going on here.

00:21:33:19 – 00:22:02:06
GUEST
I think, you know, with any industry, once you move away from the locality and for any period of time, there’s a question mark comes to how relevant you are when you come back to it. You know, have you still got those close connections, that close network that you used to have? And of course it was there, but it was instilling that belief into, you know, the, the next career progression that, you know, was a struggle.

00:22:02:09 – 00:22:17:26
HOST
With Michael because you must have come knocking in 2014 and I guess to sit down with your wife that’s, you know, realign your priorities. In fact, you’ve got a son. How did how did that come around? And and what was the kind of rationale behind joining Roundhill?

00:22:18:00 – 00:22:58:27
GUEST
So Roundhill came along sort of fortuitously. I had a how to call, and I went straight into meet with Paul this year, who’s the CEO at the time? And, you know, we we got on very well, you know, a lot of the processes that I had been looking at when I was with Ashmore in terms of the M&A activity, the use of, real estate debt within some of the vehicles that we had, some of the asset management that I was doing, for Ashmore at the time, as well as you know, the joint ventures, we’re all the same structures, the same strategies that Roundhill had.

00:22:59:00 – 00:23:18:08
GUEST
And they were going through a sort of grace period at the time. And, and they were looking for a head of asset management and, you know, sort of raised the hand and said, look, you know, I’ve had so much experience in different parts of this industry in all sorts of different sectors. And Roundhill was very much a multi-sector group at the time.

00:23:18:08 – 00:23:51:14
GUEST
They had a large commercial portfolio, residential growing student portfolio, and, you know, it, it it clicked and I came in and, and, it was great. I mean, they had such a huge pool of talent there. Really young team, of fantastic sort of post MBA graduates and analysts and, you know, you could see the sort of ideas flowing and it was an exciting place to be.

00:23:51:16 – 00:24:01:10
GUEST
But again, you know, sort of this is one of those where I walked in through the door and immediately, you know, oh, we’re selling our residential business. We’re selling our student housing business. I mean, so.

00:24:01:13 – 00:24:04:07
HOST
I guess it’s neato at the time, wasn’t it needed? So we’re getting rid of that.

00:24:04:07 – 00:24:28:21
GUEST
Yeah. Yeah, yeah. And then just then, so the German residential business as well, Michael Bickford, the Roundhill team, they would never want to sit idly, you know, that sell something if the opportunity was right and that take the returns that generated. But then of course if I think about the next strategy, what do we do now? And that’s sort of time and said, well, look, you know, I’ve got a background in this logistics light industrial.

00:24:28:24 – 00:24:53:29
GUEST
And I think there’s a pricing disconnect here that not many have actually woken up to it yet. And I think we need to start to explore this. And they agreed. And and I went out into the market and managed to find a, quite substantial Nordics platform, that we started working on. And it took a while, about 18 months to take it down.

00:24:53:29 – 00:25:23:07
GUEST
It was a Norwegian listed, industrial platform in Norway, Sweden, Finland and Denmark. And, you know, it had all the, the relevant kind of structure to, to set up and start a platform that we could grow and expand. Except it had 400 shareholders, all sort of non-institutional investors that we had to convince to sell. And we were convincing them set it at a very good price.

00:25:23:09 – 00:25:25:27
HOST
So, you know, for them.

00:25:25:29 – 00:25:38:29
GUEST
Exactly. And you know, it, it came good. We bought it. We had a fantastic investor alongside its step. So you, you know, I learned a huge amount of it. And then we started to build the team.

00:25:39:01 – 00:25:51:17
HOST
Before we got on to the team. But the team built part. I’m really interested just of do you find the deal first or you find the capital first when you’re launching a new strategy, what was your rationale on how do you how did you go about that? So the way.

00:25:51:20 – 00:26:14:06
GUEST
Roundhill worked, or at least the way we were looking for opportunities at the time and how we built that strategy was very much around the product. You know. Well, firstly, the thesis. So, you know, as I mentioned, the pricing disconnect, how does this sit within the market relative to where pricing should be? And relative to potential of this sector?

00:26:14:08 – 00:26:37:06
GUEST
And, you know, we identified logistics lags in some way. That was interesting. You know, what can we find that actually makes sense. And you know, we can then go out to sell to a partner to finance this alongside it. And at the time there were lots of ideas. You know, there weren’t as many actors in the market looking for that light industrial logistics.

00:26:37:09 – 00:26:58:09
GUEST
This platform came along. And then we said, okay, right. Well, let’s create the business plan around the platform and then let’s sell that business plan to an investment partner. And we did. It took a while. You know, this was a new sector for Roundhill. They they’ve done commercial some industrial in the past but very small sort of lot sizes.

00:26:58:09 – 00:27:24:23
GUEST
But this was this was big and it was there was a whole process around not only making the, partner comfortable on the real estate asset, but also on our ability as a manager and a partner to take in this new geography brand who hadn’t yet been to the Nordics. But, they hadn’t yet invested in this type of scale in this sector.

00:27:24:26 – 00:27:48:03
GUEST
And this was something, you know, we spent a lot of time selling, a lot of time refining as well. Every investor that we spoke to actually came back with feedback that then we we took on board and, you know, eventually we found step. So he believed in us, believed in the sector, believed in the opportunity set. And you know, we went we went off and we went racing with it.

00:27:48:03 – 00:28:13:16
GUEST
And you know it’s it had it struggles. At the time financing was incredibly difficult to arrange in Europe in general. Up in the Nordics it was almost impossible. It complete opposite to the kind of situation they’re in today up in the Nordics. But we had to, you know, really search for a bank that would come alongside it on that portfolio.

00:28:13:19 – 00:28:35:20
GUEST
But we prevailed, you know, we had to pay for it as well. But actually, as you know, the hard work, the asset management that we started to do with this portfolio started to roll through. It all started to get a lot cheaper. It all started to make sense. And actually you could see the performance as we as we spent time on this and started investing in it.

00:28:35:22 – 00:29:03:18
GUEST
And that was the the catalyst then for the further growth of our logistics, exposure at Roundhill. It was probably sort of two years into, my tenure there. Then we started looking down into southern Europe in logistics. Michael had mixed partner who was in Italy who sort of, you know, had found, some, logistics potential in Italy.

00:29:03:20 – 00:29:26:10
GUEST
We also had some other colleagues in Spain. So saying, look, you know, down here there’s there’s some real value. And, and we started building then the same kind of business plan, the same kind of approach to to build a story show the show, the value to take that to investors. And, you know, we almost had, an initial immediate yes from KKR.

00:29:26:10 – 00:29:54:28
GUEST
And yeah, that was the next part of our, logistics growth, which was a joint venture with them in, in Italy and in Spain. Yeah. Again, not straightforward. Lots of work to get it to a point. And, you know, very much the same experience that we had in the Nordics. You know, first of all, it you know, convincing them of the locations, convincing them of the opportunity set and then also convincing them about us and our ability to manage this and perform.

00:29:55:00 – 00:30:20:13
GUEST
And then also, you know, having to go out and arrange that and do all of that again. But, it was great excitement. And we built up, quite a sizable a and a great team as well. You know, we had some fantastic asset managers that we hired locally, also some great team members that we that we brought into London and yeah, it was it was a great sort of 4 or 5 years of work, a lot of hard work.

00:30:20:15 – 00:30:43:06
GUEST
But look, Roundhill is was a dedicated residential and student student investment manager. Logistics was always going to be this piece on the side. And, you know, sort of got to a point of time with them where I said, you know, okay, look, I’ve helped you do this. You’ve now got some great people. I need to spend a bit of time away and think about what’s now.

00:30:43:07 – 00:31:02:06
HOST
And at the time, I guess it’s typical, what, A35 year business plan with KKR and step Stone. Yeah. So you’re buying this kit hoping the timing would stack. You know, do your asset management turn around and then dispose of it and give it could give you left in July 19th I guess after some period of reflection and you joined DHL.

00:31:02:11 – 00:31:23:10
HOST
How did that come around and and why DHL was that one of the top picks was that, you know, where did that rank? Because I guess in 2019, you probably seeing the emergence of some of the single track very well capitalized. You know, businesses set up and logistics certainly roaring. It was pretty far from the the ugly duckling, as I said.

00:31:23:10 – 00:31:30:26
HOST
And it was it was on the rise and definitely more institutional grade. How and why did DHL come around and why did you want to go and join that business?

00:31:30:28 – 00:31:56:21
GUEST
Well, I was talking to DHL for a fair period of time, probably six months to a month, and they were sort of explaining to me what they were doing, you know, that that just in 2018 that that launched and sold, albeit in different sort of periods of time, a global portfolio. And, you know, you can see that they were doing this really without a capital markets investment person on board with them.

00:31:56:27 – 00:32:23:13
GUEST
Instead, they were sort of relying on the advice of the agents they were working with. And, you know, it was very much trial and error. And, you know, I sort of think to myself, I can carry on very much in the same vein with Roundhill and either continue with them and push the logistics, see how far we can take this or even, you know, go to another group and or do something else in the private equity style and hopefully make that a similar success.

00:32:23:15 – 00:32:45:05
GUEST
But then also I thought, you know, look, I’ve got this group knocking at the door and I’m having a really great discussion with them. And, and they are the world’s largest people. They are the beast. They are. This is the pinnacle of the logistics, sector. And the opportunity also sort of started to look quite attractive as well.

00:32:45:07 – 00:33:08:11
GUEST
On the basis that they said, look, you know, you’re coming in, you’re going to sit alongside the country heads as their partner is their sort of advisor on the capital markets to help them, think about their strategies and, and how to deploy, their capital and also, be active within the markets. And you can be a real leader in this part of the business.

00:33:08:13 – 00:33:20:18
GUEST
And, you know, it was a, a very long thought process. You know, this was coming out of private equity, going into a very bureaucratic Germanic machine that.

00:33:20:21 – 00:33:21:28
HOST
Is man, you know, occupier, right?

00:33:22:05 – 00:33:30:02
GUEST
Oh, absolutely. Yeah. Yeah. It’s, you know, it’s a logistics business and real estate is this little bit on the side again, you know.

00:33:30:02 – 00:33:33:04
HOST
And you’ve been not burnt but you’ve kind of been there before. Right.

00:33:33:05 – 00:33:50:16
GUEST
Exactly. And there was a, there was a big contemplation and lots of discussion. And this time around, you know, learning from that experience that I had when I was at Ashmore thinking, you know, this big beast of an investment manager in the emerging markets is this. But this time it is very much more of a controlled discussion. And that’s why it took so long.

00:33:50:21 – 00:34:22:04
GUEST
You know, it was actually probably about 12 months by the time, I actually got around to joining and and being comfortable. But I could see that the individuals that were involved in, real estate solutions at DHL, which is where I am now, that not only were they well respected within the group, but they also helped, the group sort of form its direction and its strategy is they looked into future years and I thought, you know, what?

00:34:22:04 – 00:34:33:11
GUEST
Actually to be part of that group, to be part of something so large and helped define their future and then rely on this just seemed incredibly exciting.

00:34:33:14 – 00:34:41:11
HOST
So can you just talk to me about real estate solutions as a, as a vertical and how it set up in the capital and what what it is you do? Exactly. Yeah.

00:34:41:12 – 00:35:13:09
GUEST
So it was formally set up in 2016, and it was a sort of continuation of, I guess, a less regimented process that, DHL was doing from time to time. In 2004, they had bought XL, which was a large US based logistics group, and XL had prepared a time being, building its own assets for its own occupation and then selling those back into the equity, into the real estate market on a certain lease back.

00:35:13:09 – 00:35:42:04
GUEST
And it’d be doing that quite profitably. But I think as a new owner of that business and the owner of DHL Supply Chain, which is one of the platforms that that what it is the platform that I work within, they decided that we should do this formally and we should set a number of parameters around how we invest in it, what it means and how to really make this work as a, as a, as an investment strategy.

00:35:42:11 – 00:36:26:11
GUEST
And in 2016, it started off with a relatively modest, modest access to its balance sheet of probably only €50 million. Today we’ve got access to a much larger portion of the balance sheet. You know, best part of a billion, which we invest in developing real estate for our business or for our customers. And the premise here is, is that, you know, being able to define your own destiny as to where you want to be located is into the type of real estate that we as an occupier believe is the most suitable for our needs, but also for the industry as a whole for such a long period of time.

00:36:26:11 – 00:36:53:29
GUEST
Three plus and other logistics occupiers have been told by developers, this is what you put yourself into and this is why you need to be located here. Yeah. You know, we’re a business now, a DHL, with some 500,000 employees globally. You know, we’re in over 200 countries globally. And as a business, we think we know quite a bit about where we want to be and why we want to be there.

00:36:54:02 – 00:37:18:28
GUEST
And so rest real estate solutions. We we took that knowledge that, you know, data and then said, okay, fine. Well these are the locations we want to be and this is why we want to be here. Either the labor needs or transportation needs. And, you know, we we just continue to build upon that strategy. And, you know, investors have been very willing to buy into it.

00:37:19:00 – 00:38:09:04
GUEST
We’ve been more than willing to build it. We have new business. We’ve got existing business with, as you mentioned earlier, DHL Supply Chain is is operating in almost some 30,000,000ft² globally. And you know, a lot of that is quite old inefficient space. And we’ve got to think about improving that for our customers. We’ve got a ESG agenda like like most but ours is, you know, very much driven towards now everything that we build, being carbon neutral because our customers are demanding that, you know, and equally, I think we’re also building into new markets, locations where DHL hasn’t yet got a footprint for, for supply chain.

00:38:09:06 – 00:38:43:14
GUEST
We’re looking at, you know, some interesting locations in the Middle East. As we’re looking in India, we’re looking in, South America and China and beyond. And, it’s, always something different every, every day. And I think, you know, this goes back also to part of the excitement of this job that I’m in is that, you know, the business is so large, the desire to grow and meet the demands of its customers is so significant that no day is pretty much the same with everything we do.

00:38:43:17 – 00:38:55:19
GUEST
But, yeah, we’ve we’ve got a pretty good track record now. We built more than 150, assets globally in over 24 countries, and it’s still going strong.

00:38:55:22 – 00:39:15:19
HOST
Wow. I mean, it’s amazing, but there’s also an awful lot in there. Typically you can you just talk to me about. And maybe the people listening occupiers don’t normally like to take risk or tie up capital in real estate, right. Because it’s not their primary business. Why why does it make sense for DHL to to do that?

00:39:15:25 – 00:39:28:14
HOST
Or at what stage did it make sense for DHL to do that? Was it wanting to capture some of the upsides, you know, limit exposure from rent increases? Is it. Yeah. What is it and why?

00:39:28:15 – 00:39:54:18
GUEST
I mean, there’s there’s a number of reasons. And the one thing I sort to say to that, first of all, is that it’s not that unusual that, occupiers also want to develop or own their real estate. In fact, a lot of, a lot of them do because the, you know, land is a very scarce commodity. And being in the right location, having the right real estate is a very valuable asset to have on your balance sheet.

00:39:54:20 – 00:40:29:28
GUEST
And, you know, look, a lot of our competitors, even other sort of parts of our business develop their, their assets and they hold these on their balance sheet. It was just felt that, you know, for DHL Supply Chain that actually, you know, if there’s a gain we can make out of, being active in the development world as well from a real estate perspective, then, you know, we should consider that, it also, I think, helps us to, you know, the, the pure scale of what we do.

00:40:30:00 – 00:40:51:00
GUEST
You know, it’s it’s it’s just for us to hold that, balance sheet with types, a huge amount of capital to maintain 150 projects that we’ve done to date since 2016. You know, it’s a lot. These boxes aren’t cheap. So, participating in the capital markets is, is a way of making this, you know, accretive to the business.

00:40:51:07 – 00:41:13:17
GUEST
But we we do this in a way that also is very market facing, you know, we mark to market on our leases, on our rents, on the tenant incentives that we that we take when we draw a lease, because we know that the investment market won’t pay for, an over rented, asset, you know, at the same kind of level.

00:41:13:17 – 00:41:29:04
GUEST
So, you know, it is a very profitable business to be in, but it’s one where also you need to respect the institutional nature of the markets that you operate in as well. And, yeah.

00:41:29:06 – 00:41:50:00
HOST
Talk to me about, timing, because obviously we spoke about when you were around two, you know, three five year business plan to kind of in and out and fixed up the assets. Obviously you’ve spoken about third party capital coming into to work. Can you take a slightly longer term view and can you ride out some of the dips, just given the scale of DHL and the ambitions that you have, or does it present other challenges as well?

00:41:50:05 – 00:42:11:05
GUEST
Yeah, I mean, look, we we’ve got a finite access to the balance sheet. We don’t have an open checkbook that just keeps going. So we do have to transact. But I mean, look, we’re obviously well placed versus a lot of our counterparts in this particular cycle. We don’t develop speculatively. We develop with our business wanting to take the space.

00:42:11:12 – 00:42:12:12
HOST
Interesting.

00:42:12:14 – 00:42:45:18
GUEST
So, you know, there’s always a, a tenant, an income profile with that investment which, which obviously is attractive to investors. I mean, obviously the the big dilemma at the moment is where that pricing is and, and what that means relative to, you know, all of the turmoil we’ve we’ve just experienced over the last sort of six, nine months, with cost of construction going up as much as it has, is interest rates now coming in and actually being, a significant part of the real estate equation again.

00:42:45:22 – 00:43:08:04
GUEST
But, you know, look, it’s a cycle. It’s we expect this to change and for investors to adapt. And and, you know, I’m pretty sure that within a period of time, it’ll be it’ll be back to normal again. And we’ll see, you know, transactions moving at the same kind of pace. They were 12, 18 months ago.

00:43:08:07 – 00:43:29:05
HOST
You talked about data earlier in our conversation. I guess DHL as a business is probably the gatekeeper who’s got the best access to data. How important is that? Data. And also data informing your decision making process and investment process compared to maybe five, ten, 15 years ago? Where does it fit in terms of your ranking?

00:43:29:12 – 00:44:05:07
GUEST
Absolutely huge. I mean, the the, the data we have access to with the operational business and, you know, the data that, we can translate into something meaningful from a real estate investment, it’s it’s just so huge. We’ve actually just gone on it quite a considerable recruitment drive, bringing in new data analysts who are just exceptional, people with with fantastic ideas and abilities that, make me look very old, but it’s,

00:44:05:10 – 00:44:37:07
GUEST
Yeah, it’s just we don’t underestimate it. But at the same time, you know, we’re still sort of working through it all because there’s just so much of it. And time is limited in terms of how much you can achieve it anymore. Maybe. But it’s, you know, it’s and perhaps, you know, putting that as an example at the moment, you know, data of, for example, where labor is labor at the moment, from a operational perspective, is in a huge demand and there’s a huge shortage of it.

00:44:37:12 – 00:45:12:08
GUEST
You know, how do we ensure that, you know, the next plot of land that we buy is in a location where there’s going to be sufficient labor to actually resource, the operation? And when you think about it, like DHL, we have, as I mentioned, a staff of some 500,000, which means that we also have a lot of data on where people live, where they, where they work, and also a lot of, you know, CVS coming in through the door so you can look at that and say, well, actually, which locations receive the most inflow of but how do we get access to this?

00:45:12:08 – 00:45:25:01
GUEST
Because we are such a big machine. So it takes time to digest it all and to, put it through the machine. But it it’s, it’s transformative in terms of some of the decisions we’re making. And I think in the future it’s only going to get more so as well.

00:45:25:02 – 00:45:38:17
HOST
I bet also, you get ahead of others just in terms of the bidding process, just because of the the weight and the opportunity and the infrastructure and maybe employment that you can bring to a particular section. That’s one part of a country as well. Yeah.

00:45:38:19 – 00:46:00:13
GUEST
It’s one of the benefits. I mean, it’s you know, it’s not always apparent, but there are the situations where, you know, a municipality wants to increase employment. And of course, if we can turn up as a developer that, you know, with the acknowledgment that we can have, you know, 100 local jobs as well, then, you know, we’re going to get move quite close to the front of that queue.

00:46:00:16 – 00:46:22:00
HOST
That’s almost a perfect storm at the moment, whether that’s, Ukraine digital, digital like digitization, artificial intelligence, security, inflation, interest rates. We spoke about at the moment. What how do you see the market and where do you see the opportunity from a global perspective at the moment? Can you share any further light on on that at all?

00:46:22:02 – 00:46:47:15
GUEST
Yeah, I mean, look, it’s it’s turbulent. And every other week at the moment we kind of feel that perhaps we’re coming out of this, perhaps there’s a, there’s a light, you know, as it may have a few weeks ago and that year, on the first day that we got there, you know, the Silicon Valley bank, and then Credit Suisse and, you know, it’s it just almost seems like one thing after the other at the moment.

00:46:47:15 – 00:47:08:18
GUEST
But I think the important thing to, to recognize, and for people who’ve not been through these cycles is that it is a cycle, you know, that the market still has a huge amount of cash and interest in real estate in general, not just logistics. You know, there’s a lot of, negativity around the office markets and retail still.

00:47:08:18 – 00:47:41:06
GUEST
And, but, you know, industries adapt and real estate investors adapt and markets adapt. And we will come through this and, you know, it will require a new pricing, a new return structure for investors to, have to sort of understand. But, you know, it’ll be one of these situations in 12, 18 months, we’ll look back at this and not laugh, but we’ll look back at this and think, respond memories of, you know, perhaps how quiet it was because, you know, how busy will be an 18 months is.

00:47:41:06 – 00:47:42:12
GUEST
It’ll picks up traction.

00:47:42:12 – 00:48:07:09
HOST
And yet you’ve clearly reinvented or, pushed the boundaries or seeked out new markets. What what advice would you give to someone who is either, early on in their career, who’s got ambitions, to kind of really progress? What what advice would you give someone who, you know, is thinking about maybe that next career move or if they should take a role or push themselves out there,

00:48:07:12 – 00:48:31:08
GUEST
Researching, first of all, you know, make sure you do a thorough, due diligence on what the opportunity is because, as I mentioned, you know, part of my career, there were the parts where I thought, you know, like, they sounded too good to be true. And then my job, how it really was. And, you know, perhaps there was an element of, you know, just blind ambition that that drove me towards that.

00:48:31:10 – 00:49:06:10
GUEST
But do your research. But then also, you know, the other thing I’d say, don’t be afraid to open the door to new opportunities because, you know, there’s this there’s so much potential that can be driven out of one opportunity and how that can lead into the next part of your story that, you know, it’s sort of when I was working my way in valid all the different directions that they pointed me to trust that that created the, the friendships that, I was lucky to have in that business and then the career sort of growth that gave me as well.

00:49:06:12 – 00:49:18:15
GUEST
If I’d have said no at the very start when they said, you know, look, we’ve got time on the market in the UK. And I said, well, I got to go find something else. I might have found myself in a much worse position than I was, but yeah, just, just keep an open mind.

00:49:18:18 – 00:49:26:03
HOST
In terms of looking ahead. What do the 12 what do the next 12 months look like for you? And, the business at DHL?

00:49:26:05 – 00:49:55:12
GUEST
Exciting. I mean, we we’ve got a lot of opportunity. We’re riding this wave of the market to try and think about how best to, participate in it. And, you know, it’s it’s not it’s not clear at the moment how it’s going to work its way through, but, you know, look, it it’s April, we’re very early on in the year.

00:49:55:15 – 00:50:21:02
GUEST
And I’m always sort of glass half full optimistic that, we will find a way through. We’ve, we’ve got a fantastic group of people we really have at DHL and within real Estate Solutions, it really feels like a sort of close knit family, almost. And, I think, you know, we’re all driving each other forward to, to find our way through this as a team.

00:50:21:02 – 00:50:30:21
GUEST
And, I think that’s the exciting thing to be able to come out of this at the end of the year and have success is, what we’re what we’re all aiming for.

00:50:30:27 – 00:50:52:24
HOST
As we draw to to a close. But and a question that I ask everyone who comes on the podcast is, if you were given 500 million pounds of equity per the people, what property, in which place would you look to deploy that capital? And yes, you can have your team, absolutely. Maybe. Maybe other people or people you’ve worked with, throughout your career or you’ve been envious of, their ability.

00:50:52:26 – 00:51:20:28
GUEST
To, you know, that that is such a huge question. But there’s so many, so many markets where they haven’t yet had the same growth, the same modernization that we’ve experienced, and more sort of Western world. And, you know, we’re excited, real estate solutions and at DHL about our growth potential in in areas such as India down in the Middle East, even South America in various locations.

00:51:20:28 – 00:51:49:12
GUEST
And, you know, there’s there’s a great story, not only for what we can do from an investment perspective that but the value it adds to the people in those locations. Such as the employment, such as the improvement in working conditions and the lives of the individuals who you can end up working with DHL in these locations. It’s more than just the building we build, but it’s the opportunity we give to, the people who work with us.

00:51:49:15 – 00:52:08:13
HOST
So location wise, India, South America, Middle East, in terms of where you look to deploy that capital. Yeah. And, and I’m assuming in the, the, just in the light industrial or logistics market, you’d look to, oh yes. To work there. And are there any people in your career that you would love to kind of bring on that journey in terms of deploying that capital?

00:52:08:13 – 00:52:28:06
GUEST
All right. Look, I there’s been so many yeah, a lot of the team at Roundhill I still got some friendships with and and you know, some of they have gone on to great careers themselves. And, and equally, the guys at Ballard, you know, have now gone on to create a fantastic venture in arrow and are doing great business everywhere.

00:52:28:08 – 00:52:30:18
GUEST
But, yeah, too many names to mention.

00:52:30:22 – 00:52:43:22
HOST
Awesome. Well, look, Ben, thank you so much for joining me on the podcast today. I’ve loved hearing a little bit more about your background story and views on the market. So thank you. Thank you. Cheers.

00:52:43:25 – 00:53:03:28
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:53:04:04 – 00:53:36:19
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to come and work for you, head over to the website cockburn.com, where you can find a wealth of resource to aid your search.

00:53:36:22 – 00:53:39:16
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:32:22
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:32:24 – 00:00:58:00
HOST
Welcome to the People Property Place podcast. Today we’re joined by Lloyd Lead, co-founder and managing partner of Q capital. Lloyd brings over 20 years experience in real estate, private equity and principle investing and has been involved in over 12 billion pounds worth of real estate acquisitions, public and private corporate opportunities, special situations and asset management turnarounds across the UK, Europe, US and emerging markets.

00:00:58:06 – 00:01:20:29
HOST
His experience combines both Brackett private equity experience at Style Capital and Marathon Asset Management, and he has granular knowledge of all major real estate asset classes. And he’s been a fundamental value investor in real estate on behalf of major institutional, public and private investors since 1998. Lloyd, welcome to the podcast. The place I always like to start is how did you get into real estate?

00:01:21:02 – 00:01:39:28
GUEST
It’s an interesting question. I think in many respects, all of us, live in real estate one way or the other. Everyone has a house. Go someplace to work or to school. You go shopping, go eating. You stay in hotels. And I think that for me, real estate creates a way of life. And I think for me, that was always fascinating, even as a student.

00:01:40:01 – 00:01:55:24
GUEST
And as a result, I think it’s something that I just found myself very passionate about from a very, very young age. I was drawing like houses when I was like eight. I don’t know why, but that’s what I did when I was an eight year old. And I remember I remember meeting an architect at the time who came in for class.

00:01:55:27 – 00:02:07:02
GUEST
I think he was someone’s dad. And he’s like, your dad, an architect. I’m like, no. And he’s like, well, we are like drawing houses and floorplans and other kids are drawing dogs or whatever. And I just it was one of those things that always fascinated me, and it still does to this day.

00:02:07:03 – 00:02:11:11
HOST
Did you have any kind of parents or family friends who are in real estate?

00:02:11:13 – 00:02:19:21
GUEST
No I didn’t. It’s just something that was born with me. I don’t know, and I genuinely still feel that way today, which is a nice thing.

00:02:19:25 – 00:02:26:27
HOST
So how did you flip that from drawing houses at eight years old into into real estate, private equity. How did you go on a journey?

00:02:27:02 – 00:02:46:12
GUEST
So, so I think that all the way through school I did two majors. So when I was at Harvard, I did both pre-med and I also did History of Architecture, and I did them in parallel. One was because I had to be functional and the other was because it was. My passion and passion won out in the end, which is probably a good thing.

00:02:46:14 – 00:03:05:11
GUEST
And it led me really to move forward, to go to Cornell, where I studied real estate. And from there, it was quite obvious at that point that I’d picked a career path. And the question is, how is that career path going to manifest itself? And so when I when I began in New York in the 90s, it was kind of the work out days, sadly.

00:03:05:13 – 00:03:26:13
GUEST
From the standpoint of the economy, workout days, fantastically. From the standpoint of professional experience, of learning what to do and what not to do, because you’ve seen the aftermath of a remarkable fall from grace from the real estate sector. Late 80s were the go go days, and then it literally collapsed in tears in the 90s. And the workouts is really where I began my career.

00:03:26:21 – 00:03:54:20
GUEST
And we would go to we would go to empty office buildings because there were a lot of them, and there would be boxes to the ceiling, the files that were half complete on loans that had gone pop on, banks that had disappeared on whole books of portfolios where no one knew anything. And that was literally where where I began my career at a company called Kenneth Leventhal and CL eventually got bought by Ernst Young and became kind of the strategic advisory arm of that business.

00:03:54:25 – 00:03:57:01
HOST
So it’s an advisory. It’s an advisory business.

00:03:57:01 – 00:04:21:03
GUEST
That it was and one of our largest clients at the time was Starwood Capital and Starwood Capital Group, run and founded by Barry Stern. Like, to this day was the largest client to the firm at the time. And we were following in their wake doing advisory work for the firm. And three years into being at HCL, I joined Starwood Capital Group, and that became a journey of of being in real estate, private equity.

00:04:21:05 – 00:04:44:10
GUEST
I will say that the leap forward to Starwood Capital in many respects, in hindsight, was an obvious one. There’s such a remarkable firm. I’m enormous admiration for the leadership there. But I think for for a young guy in his 20s, there was still a career path jump that needed to be made as to, are you going to go into more advisory or are you going to go into principle investing?

00:04:44:16 – 00:05:04:10
GUEST
And I think for me, that’s a personal decision. You just have to take as to who you are. And for me, the idea of real estate was again deeply rooted in who I was. And I think the idea of owning, investing, taking principle decisions was very much in my mindset. And as a result, it was a natural choice for me to go into that industry.

00:05:04:10 – 00:05:10:29
GUEST
And Starwood Capital Group was for me and still is today, definitive as as the leading firm in the industry.

00:05:11:01 – 00:05:22:02
HOST
Did you have advice or did you take advice from mentors at the time, or was it just, you know, interesting, Harvard and Cornell, you know, your understanding of like, real estate as an ecosystem developed into a different career path?

00:05:22:04 – 00:05:48:07
GUEST
I’ve always taken the time to ask, experienced, smart people what they think. I think it’s just it’s the smart thing to do. And at the time, I remember where I was on, I think it was on the two and a three going downtown to Wall Street to a client. And I asked Howard Roth, I think he’s he might have just retired, but he was the senior tax partner at the time, and we were doing some tax work, for a client downtown on Wall Street.

00:05:48:11 – 00:06:02:04
GUEST
And I asked him about, you know, the kinds of things that I was interested in doing and said, yeah, it’s called private equity. And this is some of our clients who do that. And I started working on those accounts when I was a call. So yeah, actually, definitely Howard Roth.

00:06:02:06 – 00:06:11:20
HOST
So you joined Starwood Capital? I did advisor. Moved to client. Yes. What was your initial role at Star Capital and then how did that that developed?

00:06:11:25 – 00:06:37:08
GUEST
So the role was originally an asset management. And as you know, in private equity, some houses will have guys who work on investments as in new acquisitions on behalf of the firm. And then what happens is they have an in-house team that takes over from the acquisition date to actually managing those assets to fruition. And I joined on the asset management side of a team, with a young generation of new people joining the firm.

00:06:37:11 – 00:07:07:01
GUEST
And within a year, I was asked to join the acquisitions team, and actually quite rapidly from joining the firm, I was asked to look at a few new acquisitions. But I think, equally, one of the things that happened while I was there was the whole ethos of being an owner really kicked in even more than it had at CL for me, where what I realized is and I and I say to this, all of the guys in the firm, you know, there is the firm, but then there’s you incorporated.

00:07:07:08 – 00:07:27:05
GUEST
You are your own business. It’s your career, it’s your life. Then you have to take ownership of that. And so what I would do is I would basically work on all of the asset management stuff that I had to do, because that was my primary role. Of course, it was during the day and late into the evenings, and then I would work till like 3 or 4:00 in the morning on the acquisitions.

00:07:27:08 – 00:07:45:04
GUEST
And Barry’s an early morning guy and I am not. And so I would be in the office at seven, 730 because I knew Barry would be there. And it was long days, long hours, but it allowed me to have exposure to the acquisition side of the team. And within a year, I was asked to join full time, which was very exciting for me.

00:07:45:05 – 00:07:55:24
GUEST
And then about, I think maybe a year and a half, two years, something like that. It’s been a while. It’s been a long while. I was asked to start getting on a plane to go to London.

00:07:56:01 – 00:07:58:19
HOST
So you’re from the US, right? I am born and raised.

00:07:58:24 – 00:07:59:15
GUEST
Born and raised.

00:07:59:15 – 00:08:00:16
HOST
In New York.

00:08:00:18 – 00:08:01:14
GUEST
Just outside New York.

00:08:01:20 – 00:08:09:07
HOST
So that was your upbringing, your ecosystem, your world. And then what prompted you to want to jump on a plane and come over to Europe?

00:08:09:09 – 00:08:27:22
GUEST
It was interesting. I again, I remember where I was sitting, I think I think it was either Barry or Jeff or said, we’ve got this deal in London who’s got capacity? And I raise my hand. I just did I actually had capacity. It wasn’t that I had this pension for for traveling or anything. I just was like, sure, I’m interested in I’ve got capacity, I’ll do it.

00:08:27:25 – 00:08:48:17
GUEST
And and that was usually my inclination in life, which is like if you have a little bit of capacity. So yes, if you don’t have capacity, make sure you make capacity, then say yes. And as a result, I got on a plane with Jeff Turner and came over to to London and started looking at deals. And over dinner we were in South Kent at the time and he was like, you know what?

00:08:48:20 – 00:09:09:09
GUEST
Like what? It’s like you should do international. I’m like, really? He’s like, yeah. I’m like, okay. And the next thing you know, I’m living out of a suitcase for 18 to 24 months from that day and start literally spending a week in London, a week back in the office, a week in London, week back in the office, working on joint ventures and partnerships and all those kinds of things.

00:09:09:09 – 00:09:11:10
GUEST
And it was an amazing experience.

00:09:11:12 – 00:09:14:29
HOST
So you were the first guy on the ground to live here? To live here.

00:09:14:29 – 00:09:21:27
GUEST
Correct? And so I moved here in 2000 and late 2002, 2003 and moved here. And I’ve lived here ever since.

00:09:21:27 – 00:09:26:06
HOST
And started this at this at the time, did it have an international footprint or was it predominantly.

00:09:26:10 – 00:09:59:19
GUEST
Starwood? Starwood capital definitely had one on the corporate side because of the huge corporate opportunities the firm had engaged in in the hotel world. And so the fact they’d actually created two public hotel, two companies, two public companies at the time, a hotel company and then a mortgage REIT company. And so the answer is categorically yes. From a more traditional asset investment side, I think at the time they had gone out to Asia first, and this was the first foray into Europe to actually put like boots on the ground in this part of the world.

00:09:59:21 – 00:10:03:16
HOST
And so what were the kind of assets that you were looking at, and what are the kind of deals.

00:10:03:19 – 00:10:26:06
GUEST
That you were looking at? It was opportunistic. Starwood Capital, as far as I know, whenever I was there was always opportunistic. They’ve they’ve expanded quite a lot since I’ve left. But at the time it was definitely opportunistic. And we were in multiple jurisdictions looking at where we found value, untapped value, hidden value, misunderstood assets, which is what private equity guys do.

00:10:26:13 – 00:10:28:09
HOST
And was that within the hotel?

00:10:28:12 – 00:10:28:29
GUEST
No it.

00:10:28:29 – 00:10:30:16
HOST
Wasn’t across the it.

00:10:30:16 – 00:10:54:07
GUEST
Wasn’t. And I think the reason at the time was because there had been so much activity in hotels that ultimately led to the public company that we actually had a non-compete at the time with the hotel company in hotel. So in fact, we didn’t do any hotel deals at the time on the private side, because there was the public company and there could not be a conflict of interest between, you know, really the leadership of the firm, which is Barry and Jeff.

00:10:54:07 – 00:11:10:09
GUEST
And I think at the time, Jonathan, Julian and a number of others reclaiming there couldn’t be a conflict of interest where they were basically doing private deals on the private equity side and then on the public equity side, which is obviously the hotel company also doing deals. So as a result, the private side did not do hotel deals at that time.

00:11:10:16 – 00:11:15:21
HOST
And were you working when you’re trying to find operating partners to JV? Everything. Just everything.

00:11:15:22 – 00:11:28:16
GUEST
Everything. It’s funny actually. I don’t know if it’s funny or sad. I think it’s actually funny. One of our first joint venture partners that I found is just having lunch, I think later this week as he’s retiring. So there you go. Times. It’s been a little over 20 years now.

00:11:28:18 – 00:11:37:18
HOST
So you moved to London and you’ve kind of stayed since. And were you responsible for kind of building the team around from scratch? Yeah. Talk to me about how you went around doing that.

00:11:37:21 – 00:12:05:27
GUEST
So when I first landed, I was literally meeting people in a hotel lobby because we literally just started from scratch. So there’s always an always a good experience to have to do it yourself. I mean, do it myself with an enormously powerful firm, you know, supporting everything. But it started out from a granular, you know, detail business in a hotel lobby where you’re meeting, you know, PPAs and then associates and then looking for office space.

00:12:05:27 – 00:12:35:17
GUEST
And you can like look at the fax machine and all that good stuff. And I think that in many respects it starts to test whether you have an internal compass. There are some brilliant, brilliant investors in this world who I think within the within an organizational structure where there is a CIO and there’s macroeconomic views and there’s kind of like big plays that are being put through the organization, like at a major bank where there’s a lending side and an investment side and there’s like a client side.

00:12:35:19 – 00:12:56:28
GUEST
There are brilliant deal people there who kind of go ahead and just attack and deliver and execute. But what I’ve noticed is that sometimes you take those people out of those organizations and you put them literally on their own, and they need to have an entirely self-sufficient internal compass, and they don’t. And, you know, I’m not perfect by a long way.

00:12:57:00 – 00:13:16:22
GUEST
But there are certain things that you need to have if you’re going to do it yourself. And having an internal compass is definitely one of them. And a trial by fire is, is when a big firm like Starwood Capital sends you over to another country to get started. You better have one, because it’s important. You really need to know what your priorities are and how to focus on.

00:13:16:28 – 00:13:19:11
HOST
And what age were you at this stage?

00:13:19:13 – 00:13:21:12
GUEST
Good gracious. What age was I.

00:13:21:14 – 00:13:24:18
HOST
And what was your job title as well? And then you kind of landed over there.

00:13:24:20 – 00:13:32:20
GUEST
I think I was a vice president or a director at the time, or made director at the time, and it would have been I would have been 30.

00:13:32:22 – 00:13:33:11
HOST
Okay.

00:13:33:14 – 00:13:34:06
GUEST
There is someone.

00:13:34:10 – 00:13:36:21
HOST
Who’s been with the firm for a number of years at this stage before you came out.

00:13:36:22 – 00:13:38:08
GUEST
Three years, three years.

00:13:38:10 – 00:13:40:24
HOST
Three float up the ranks quite quickly.

00:13:40:27 – 00:13:51:23
GUEST
Well, Starwood, Starwood was really supportive of me. I have to say, I don’t look at as flying up any ranks quickly. I think they were very, very supportive of people who really wanted to go out there and do something interesting, and I’m grateful for that opportunity.

00:13:51:26 – 00:13:55:12
HOST
And so you build the business over here in the UK and Europe.

00:13:55:17 – 00:14:11:15
GUEST
I did, although I think me building it is probably a bit, a bit much. The Starwood Capital Group is a pretty remarkable infrastructure and their leadership is quite strong. So I wouldn’t I wouldn’t sit here and try and tell you that I’ve built some kind of a European business. I think I was definitely part of what happened in Europe.

00:14:11:17 – 00:14:14:23
GUEST
Yeah. And so in that respect, it was a great experience for me.

00:14:14:26 – 00:14:20:28
HOST
And what what prompted you with the business? Just shy of nine years. What prompted you to leave the business and what was it? Kind of.

00:14:20:28 – 00:14:41:13
GUEST
So it’s it’s interesting. When I was 20. Good gracious. Wow. When I was 24, I sat at Cafe Mozart on 71st and Broadway, which is about a year into joining Kenneth Leventhal. And I actually put down on a piece of notebook paper, which I still have three trees, three trees of what did I want to do with my career?

00:14:41:19 – 00:15:03:09
GUEST
And one of them was to stay in the consulting business, which is where I was, and just become a partner in that firm or another firm. One was to go into kind of more pure play, leisure, entertainment, hospitality assets and go work in that business. And the third was private equity. And then within those trees it was like, okay, well, what do I want to do within those trees?

00:15:03:11 – 00:15:25:25
GUEST
And so for private equity, it was either become, you know, responsible for a region, for the world, for a really, really big firm or to start my own firm. And I’ve kept that piece of paper all these years, and I updated every year. But where I’m going for the next 20 years. And so for me, I’m about I think I’m about six, 6 or 7 years off my original plan when I was 24.

00:15:25:27 – 00:15:43:13
GUEST
But it’s not far off in the sense that the the direction of travel is here. I am and now co-owner of a business, and it’s much, much smaller than the businesses I used to work for. But it’s our business and I love it that way. After I say it’s something that keeps you up at night and gets you up in the morning.

00:15:43:13 – 00:15:45:04
GUEST
So I think it’s got the best of both worlds.

00:15:45:06 – 00:15:48:00
HOST
Before you, before you set your business up. You worked at marathon, is that right?

00:15:48:01 – 00:16:10:06
GUEST
I did, I did there was a period of time when I was just kind of looking at options, as you do sometimes in your career, and it was one of those things that that kind of I think it was genuinely a godsend. I was talking to my current business partner about setting up a business in 2007, and as you do when those moments coming, you’re like, okay, well, if I’m going to look, I’m going to look properly.

00:16:10:11 – 00:16:30:19
GUEST
As we were talking about partnership terms, I got an an unsolicited, solicited offer to go interview with marathon. And I remember calling John my current business partner, and I’m like John as I go now. I’m like, I know, I know, I, you know, it’s just a big ship. It’s an interesting opportunity and I’m going to take it and he’s like, okay, well, look, let’s just stay in touch.

00:16:30:19 – 00:16:47:06
GUEST
And I’ve known John for many, many years already. And we did. And then literally a year later I think we spoke and we’re like, that’s the best thing. We never did because the world had exploded. Whatever we thought we could build in a year would probably have been dismantled, not because of anything we did. Just the world just got dismantled.

00:16:47:10 – 00:17:04:18
GUEST
And then in 2009, we sat down and it was like December and were like much better time to be talking now. It’ll be a lot harder because money is not, you know, readily available things will be difficult. But I’m like, boy, that feels like the 90s again. Here we are. You know, cardboard boxes and workouts and restructurings and all kind of messy.

00:17:04:18 – 00:17:15:17
GUEST
So I kind of know what this feels like. And certainly John did. And as a result, we got started, set up our partnership in 2010 kind of mid to late 2010. And there you go.

00:17:15:20 – 00:17:24:06
HOST
And it was you obviously London HQ, London based. Yeah. You could have never moved back to the US. I did once just consciously just fell in love with London.

00:17:24:06 – 00:17:44:11
GUEST
And I have to say there’s a lot to love about London. And so I think from, from that perspective the answer’s yes. But I think you need to understand what I mean. But when I say fell in love with London, I’ve always been focused on the business or focused on business. And so personally, I’m opportunity led by business.

00:17:44:14 – 00:18:03:26
GUEST
And so if I think that London is a great city to do business in, then that becomes right. That, and London is an amazing place to do business. And I think from a real estate perspective, it’s an amazing place to do business. And I kind of grown up, if you think about it, coming over a 30 and now was whatever it was, 38, 39.

00:18:03:28 – 00:18:24:13
GUEST
And you’re kind of like relationships at that level start to grow and you know that they’re going to advance and grow locally as well. Which is exactly what’s happening. Half our deal flow comes from people that I knew 20 years ago or 15 years ago. And I think that that for me, meant this was a logical place for me to be because it was a great market.

00:18:24:16 – 00:18:41:13
GUEST
Relationships were here, the knowledge base was here and was just kind of a natural step where again, I had been forced to have an internal compass, or certainly forced to prove that I had internal compass from a young age. And as a result, I’m like, well, my compass says this is still true. North.

00:18:41:16 – 00:18:44:10
HOST
What was the risk at the time in terms of setting up the business?

00:18:44:12 – 00:19:04:07
GUEST
You know, it’s it’s always a risk. And I think, you know, that it’s never easy. I think that the risk exists, but there’s only one reason anyone ever does it. And it’s because you look at the other side of the hump and you also have the opportunity. No one would go and start their own business if there was only one hop, which is basically the downside.

00:19:04:10 – 00:19:27:11
GUEST
It’s because it’s both. It’s control, it’s focus. And then there’s the thrill and opportunity of owning your own business and of literally being able to reap what you sow. And I think for me, that’s always been very exciting since I was 24, when I wrote it on that piece of notebook paper. And so I think for me, that risk at the time seemed well timed.

00:19:27:13 – 00:19:38:13
GUEST
I’m honest. It just seemed like the right time to get started, even though I knew it’d be ten times harder to start the accelerator button because the world is really taught, particularly for guys like us.

00:19:38:16 – 00:19:58:20
HOST
At that stage, you know, like 30 or so, you’re kind of very established in terms of your career. You’re probably used to a certain income and lifestyle, and you’ve got personal relationships and other things that you need to kind of manage. How did you how did you work through or rationalize those?

00:19:58:23 – 00:20:13:12
GUEST
I think in the end, if you’re going to do it, just do it. And that’s what it has to come down to. You can’t go in halfway. I don’t think you go in to have anything in life halfway. Some people do, I don’t, and that’s not because I’m better than anyone else. It’s just because it’s just I’m wired.

00:20:13:14 – 00:20:31:23
GUEST
But particularly if you’re going to go into this part of of the category class, you have to give everything. You have to be ready to do that. Because if you don’t, unless you’re very fortunate, which some people are or very gifted, which some people are, the number of knock backs you’re going to experience will put you off of it.

00:20:31:27 – 00:20:41:29
GUEST
It’s tough. It’s very, very tough. But if you put everything you’ve got into it and you just never stay down and you get back up again, you’ve got a very good chance.

00:20:42:02 – 00:20:45:21
HOST
Talk to me about John, your business partner, and how you met him, and then how you.

00:20:45:21 – 00:21:07:15
GUEST
So it’s actually it’s an interesting story. John is a very successful self-made entrepreneur in real estate. I think he basically started when he was 19 and then co-founded the Manhattan Loft Group, then went on to Sound You Group, the design and branding company with Steve Stark. And actually, Barry Sterling was kind enough to introduce us when I was moving over here.

00:21:07:15 – 00:21:29:04
GUEST
Barry’s like, I’m going to introduce you to few people that you get your feet wet, get to know people in London. And John was one of them. And so I kind of remember sitting with John in his office, which is brand new at the time, because he just set up the you design business with Tony. And then in 2009, we set up You Capital to basically be a standalone real estate private equity firm, which it is today.

00:21:29:06 – 00:21:41:06
GUEST
And it’s been I guess that would probably make it almost eight years of know each other personally and socially before we actually became business partners. And now we’ve been business partners for almost 12, 13 years. It’s been great.

00:21:41:08 – 00:21:47:24
HOST
And so did he provide some of the operational infrastructure in terms of getting the business off the ground, or was it some of the seed capital?

00:21:47:26 – 00:22:24:25
GUEST
So so yes, the answer is yes. And John is one of those people who does that quite a lot actually, as an entrepreneur and lots of different businesses. And over time, we have both invested very considerably into the business today whereby it now is an important and meaningful investment business for both of us. And I think that the idea, as always, of leveraging off of that infrastructure is when you have to tread on very, very carefully, because I have seen people take on too much too soon and then have to unravel all when it doesn’t work out.

00:22:24:28 – 00:22:42:28
GUEST
And so I refused to do that upfront. We kept it extremely. I mean, it was just the two of us, plus another person who joined, who’d been with John for many, many years who’s now senior partner at the firm. And that was it. Like we had we didn’t take on almost any admin. Nothing, because it just was costing the business too much until we were ready.

00:22:43:02 – 00:23:07:17
GUEST
So it was really doing everything cash flow, models, investments, memos, negotiations, running around the whole nine yards. Setting up your own schedule. There was like no admin at all on purpose. And then slowly we sort of build the business. And I think, honestly, it took us until 2010, until 2000, 14, when we actually had dedicated full time staff.

00:23:07:24 – 00:23:32:13
GUEST
It was very difficult, and at the time we had $800 million, so about 500 million sterling of assets under management at the time. So between 0 and 500 million. We didn’t hire anybody on purpose because I just didn’t want anything to go wrong and feel like we have to unravel people. We wanted to make sure that when we hired people, if they left, it was either because they didn’t want to stay or we did not want them to stay.

00:23:32:19 – 00:23:36:07
GUEST
It wasn’t because we could not stay because the firm could not sustain.

00:23:36:10 – 00:23:38:07
HOST
The foundations weren’t strong enough to correct.

00:23:38:09 – 00:23:59:00
GUEST
Correct. And so we’ve been fortunate in that we’ve been able to do that through some very, very difficult times. And now we have almost 20 people, and we have something on the order of three and a half to 4 billion under management. And it’s been an important it’s been an important kind of fundamental point of principle that we stick to, which is how we look after our team.

00:23:59:03 – 00:24:18:27
GUEST
And what we say to our people is we we put everyone in a position to be successful. We set our people up for success. Because if we get it right and if they are successful and by definition firm is that much more successful. And so there was a complete alignment in that. And we worked very, very hard to do that.

00:24:18:27 – 00:24:40:17
GUEST
So we’re not only hiring people that we think are genuinely talented and will work well within the firm. We’re also, from day one, literally trying to look forward about where that person’s going to end up or how they have opportunities to grow within the firm, and continue to advance their own personal professional careers, while at the same time advancing firm.

00:24:40:20 – 00:24:48:25
HOST
At the time when you set you capital up was it an operating partner? Did you raise a discretionary fund off the bat? What was the kind of business model? And talk to me about that.

00:24:49:01 – 00:25:11:16
GUEST
The, the, the, the ethos at the time, just do some more investments. I think that it wasn’t any more complicated than that because you don’t race. I mean, I should say you one does not readily raise discretionary capital. When you’re coming at the market like we were, we were not like the head of Goldman Sachs, you know, global principle investing.

00:25:11:16 – 00:25:44:04
GUEST
And you want to go raise like $1 billion tomorrow when you leave and set up your day for that was not us. And so effectively we started from scratch, which is good. Put some money together. Could try and do deal by deal. Proved to people that you can do it and then maybe they’ll start investing with you. And so for us, the one thing we stuck to very, very firmly, despite how tempting it was sometimes to step away from it, was we could not fall into the temptation of doing smaller, easier deals just to pay the bills.

00:25:44:07 – 00:26:06:17
GUEST
And let me tell you, it was tough sometimes not to, but we stuck to it because we realized is if you go to an institution and you’ve done a small deal, it doesn’t help them. It doesn’t help them get comfortable that you can manage complex, larger deals that institutions like to invest in. So as a result, we had to basically do a little bit of elephant hunting at the time.

00:26:06:19 – 00:26:26:13
GUEST
And so the smallest deal we’ve ever done is like 150 million sterling. We didn’t do the 20s or the tens or the 50s or 70 fives because it would be difficult, I think, at some point in the future to say, well, we’ve done like 12 deals all under 5 million, and they’re like, but that doesn’t do anything that that combined is 60 million pounds.

00:26:26:13 – 00:26:31:01
GUEST
Like that’s I don’t even get out of bed for that. As an institution. I need something twice that size to get started.

00:26:31:08 – 00:26:37:20
HOST
But isn’t the process the same though, regardless of the size of the asset? You know, maybe at the five mil, but it is.

00:26:37:22 – 00:27:00:01
GUEST
It is and it isn’t. They often say that doing a big deal and doing a small deal, but there is something about scale that starts to make things more complicated. More people, more money, more committees. You need 2 million pounds. You could probably scrap around and find it. You need 200 million pounds tougher. You need 2 billion pounds much, much tougher.

00:27:00:05 – 00:27:18:01
GUEST
And I think that the market and the industry recognize that. And as a result, we knew the market and the industry recognized that. And we knew we had to demonstrate to the market and to the industry. We could do it. And so we stuck to that very, very hard. It’s the first two we did. It was in a like a ragtag consortium of very talented people.

00:27:18:03 – 00:27:36:02
GUEST
We got involved with the group into for a first major restructuring deal, failed auction, no great story, but it was top and it was 200 some odd million gross value. So it was it was a good sign, but it was difficult. It took almost 18 months to close that first year with like seven sets of lawyers on it.

00:27:36:02 – 00:27:39:25
GUEST
And it was tough, but it was the first start.

00:27:39:27 – 00:27:49:28
HOST
So you got the first peg in the stands, proved the concept. You’ve got the capacity and ability to be able to do it. Tell me about the growth from there and the strategy, because we’re I didn’t say you’re a contrarian investor.

00:27:50:05 – 00:28:12:00
GUEST
I mean, I think a lot of people talk about being contrarian investors. And I think that I think we tend not to focus on being contrarian just for the sake. I think we try to focus on what we believe to be our own internal compass. It turns out it happens to be quite often that that means we are contrarian, because we are very fundamental value investors.

00:28:12:03 – 00:28:37:29
GUEST
And when you are fundamental value, you’re looking at the fundamentals and the world despite how often it’s supposed to look at fundamentals. It doesn’t. It gets emotional. It looks at volatility, it gets nervous or scared. It over corrects. And when you add all that up, it’s surprising how far sometimes it can deviate from the fundamentals. And as a result we find ourselves in positions where we are perceived to be contrarian.

00:28:38:01 – 00:29:02:03
GUEST
And whether we are we’re not. It doesn’t matter. We just do what we think is correct and generating good fundamental returns value for our investors. But I will say, if I look back over the last 13 years, we were busy in ten, 11, 12, we had sold everything. By 1314 we did no deals in 15. Then the specter of Brexit started to come around the corner and we started getting busy.

00:29:02:03 – 00:29:23:03
GUEST
And then Brexit actually happened and we got super busy. In fact, that’s within like 90 days or whatever it was. We’d started to look at deals and a number of months later we ended up buying Olympia. And to the point that you had about kind of like carrying the business forward. It was actually in 15 when we realized there’s not a whole lot to do in London.

00:29:23:03 – 00:29:40:20
GUEST
Lots of people are doing stuff. We think the tide is too high. We don’t think there’s fundamental value in the market very much, for what we do. And as a result, we started focusing on capital formation. But a new kind of capital formation, which is finding committed capital versus the last few years, which have been doing good idea.

00:29:40:24 – 00:30:08:27
GUEST
And in our pipeline, we identified public companies as being a great, great place to focus on. And what we saw was a significant, again, emotional volatility play discrepancy going on where private valuations were fairly stable but at risk of moving because of Brexit. But the public markets had kind of already priced the Brexit risk in. And we were seeing risk of of a a widening of that gap with public valuations were starting to drop.

00:30:08:27 – 00:30:29:13
GUEST
And so we were starting to look very, very heavily at public companies. And that was really part of a big part of our presentation to our now current partners and investors, back in 2015. And sure enough, we come back and sign the papers in February of 16 or whatever it was. And the next thing you know, Brexit happens like 90 days later and we’re off.

00:30:29:17 – 00:30:48:02
GUEST
Right? This is what we said might happen here we are. And public valuations are going to stay down for a while, which means people have liquidity crunches, pressures on their balance sheet. They need, you know, creative solutions to figure stuff out, get stuff off their balance sheet, raise liquidity. And that’s exactly what we got going dealing with Olympia.

00:30:48:08 – 00:30:51:23
HOST
So you raise the capital. You had a discretionary fund at that state to take advantage.

00:30:51:23 – 00:31:11:00
GUEST
Of this stuff. We had basically the interim step, which is basically a what they call a pledge fund, which is $200 million. It allows you to basically be real in the marketplace where you have capital that’s captive to invest into your strategy. But it’s not discretion in the sense that you legally have the right just call cap, which is what we have now.

00:31:11:02 – 00:31:36:05
GUEST
But it was a very powerful interim step because it allowed us to go to people like public companies and be serious and say, yes, we can buy this. Whereas before it would’ve been like, well, yes we can, but we have to simultaneously put the capital together, which we did do for 500 million sterling’s worth. But to engage seriously with the public company, sometimes it would do better than that, particularly if we’re going to buy something of some substantial size, which Olympia was.

00:31:36:05 – 00:31:38:28
GUEST
We bought it for 296 million back in 70.

00:31:39:03 – 00:31:45:28
HOST
Yeah. Talk to me about Olympia and that. Do it. Sure. You spoke about elephant hunting. That that is a whole herd of elephants.

00:31:46:01 – 00:32:16:13
GUEST
It is. I think that, it’s it’s a it’s a classic real estate play in our book, not in everyone’s book, because it had all the fundamental pieces that play to our strengths. First, we identified it because there was this falling public valuation discrepancy and this widening gap to private valuation. So you had a vendor who needed to do a deal for their own reasons that weren’t necessarily market related.

00:32:16:15 – 00:32:32:20
GUEST
And we kind of like those because it means we’re doing a deal with them because both parties are doing it for their own respective reasons. It’s not a volatility play. It’s like I have a balance sheet thing I want to fix. You have capital you want to deploy. It works for both of us. Do it. And that’s what happened.

00:32:32:24 – 00:33:03:12
GUEST
And so it allowed the vendor to basically take capital and receipts and deploy it into their business in a way that that suited them and allowed us to basically get our hands on an asset that we liked. So it it began with a good story. The second part of the story is what were we buying? And it’s interesting that because it was an operating business, because you had 135 employees and it was running exhibitions it had done since 1886 consecutively throughout that whole period of time.

00:33:03:15 – 00:33:25:25
GUEST
It wasn’t a traditional play for a pure real estate investor. It was like, what am I going to do with the hundred and 35 full time equivalents running an exhibition business? I kind of understand the fact that I’m buying 14 acres of freehold in West London, but then equally, what you found is that the pure corporate private equity guys look at it like like I could buy that business, but what would I do with 14 acres of freehold real estate?

00:33:25:25 – 00:33:43:13
GUEST
Like, I’m not I’m not a developer. I’m not a real estate guy. And as a result, that’s a bit too much clay for me to be molding in order to generate my returns. It literally fell between the cracks from the two key groups that should have been looking at it, and I think probably had looked at it in the past.

00:33:43:16 – 00:34:09:21
GUEST
But for us, that’s our sweet spot because we’ve done a lot of operational real estate, hotels and all kinds of stuff, and at the same time understood real estate at a relatively granular level. So for us that again played to our strengths. And then third piece is what did we actually see. And it was interesting that you could scale up or down Olympia in or underwriting from something pretty straightforward to something quite complex.

00:34:09:21 – 00:34:47:28
GUEST
And if you look at the original memo, it actually presented both cases. But what we said was the second case, the more complicated case, the bigger vision case is something we have conviction in because it’s important to feel like you’ve underpinned what you’re doing, but a longer term value play. But in the memo, it did say it’s like a 15 to 20 year play if you really want to go the distance because if you looked around the map of London at all of the kind of big Victorian arches places, the Covent Garden’s, the Camden markets, the borough markets, the Spitalfields markets, all of the big, big places that it had built over time, inevitably, they

00:34:47:28 – 00:35:11:07
GUEST
morphed into great destinations for people of all walks of life to come and visit and do things. And we’re like, we don’t have one of those in the west part of London other than this one built by the Victorians in the 19th century. And by the way, people already come here for exhibitions. So for us it was a great long term play, but it wasn’t something that was in our original plan of attack.

00:35:11:09 – 00:35:42:06
GUEST
Day one, day two. But day three, we started to test the waters about what we thought was possible there because as a as a real estate investor, your nose is always leading you a bit. There’s just instinct. And for us, the instinct was this is 14 acres of freehold. It’s such a great asset. It’s such a gem. It needs to be polished perfectly and if you’re going to do some amount of work, don’t unravel the long term opportunity.

00:35:42:06 – 00:36:05:27
GUEST
You know what that opportunity is first. Then figure out if you can do it in two phases all at once. And naturally, we decided to do it all at once. And we’re very fortunate that the investors have been very supportive of that vision. But within literally a year and a half, we were effectively up and running with delivery of the now current vision, which is something like 24 or 27 months away from completion.

00:36:05:29 – 00:36:14:07
GUEST
Well, so that takes us to about whatever that is a little less than seven and eight years from literally the day we closed on the acquisition.

00:36:14:07 – 00:36:17:21
HOST
I drive past it often. It’s called the cranes outside and of the pool.

00:36:17:24 – 00:36:44:01
GUEST
It is the largest privately placed contract in the country. Construction contract in the country. So that probably puts it pretty high up there within Europe. I would have thought, we’re very, very fortunate. We’ve got a lot of great, institutional capital behind it. BBK Dxb our partners to which finance, but our lenders, you know, NatWest, and Bank of Ireland and the lead, is Goldman Sachs.

00:36:44:03 – 00:36:45:16
GUEST
So very, very fortunate.

00:36:45:18 – 00:36:55:07
HOST
And those relationships with those different businesses, did you have relationships with them early on in your career and you’ve kind of ridden, ridden the wave and really the relationships are there new relationships? It’s a mix.

00:36:55:14 – 00:37:18:13
GUEST
It’s a mix actually. We if you look at the history of the firm, we’ve always had a mix of old and new. I think we’re always creating new relationships. It’s just part of the business. But we also found that through trust, you could build off of existing relationships to do new things. So I’ve known partners at Deutsche and Finance for ten years before we got started.

00:37:18:15 – 00:37:46:25
GUEST
We knew that IT guys at Goldman a bit. We also and some of our earlier deals, had done business with people who had come back to do more business with us and Olympia. So it was one of those things where we’re kind of all helping each other a little bit, because we just enjoy doing business together and that theme has continued where most of the major players who have done business with us over the last ten, 12 years, 13 years have come back again at various different levels and guises.

00:37:46:27 – 00:38:26:26
GUEST
And I’d like to think that speaks well for us. We think it certainly speaks well to them, because we’ve enjoyed going back and doing business with business partners. And I think that, you know, Olympia is definitely a story co-authorship where what we realized it’s given the scale of it, the idea of bringing the world’s greatest international, national and local and importantly, local names in arts, entertainment, music, culture, fashion, nonprofits and, you know, private sector we thought was a great story, which, frankly, was true to what Olympia had been since 1886, which is it’s an exhibition business.

00:38:26:26 – 00:38:47:00
GUEST
It’s a showcase for other people. And we’re like, well, why wouldn’t we do that in what Olympia is going to become by creating an operating platform where we coauthor live entertainment venues or hotels or restaurants or offices with people who are great at doing it and allow them to use Olympia as a showcase for what they do.

00:38:47:02 – 00:39:19:29
GUEST
And that is what Olympia is today. It is a showcase for the original exhibition business, for theater, live entertainment, education. We’re opening a school for the arts, which are super excited about, but also as a platform for some of the most beloved nonprofit organizations in music, where they came to Olympia because they realized that we could give them a huge platform to tell the world what they do in, in, in therapy and music therapy, which they didn’t have at the time when they were operating.

00:39:19:29 – 00:39:35:00
GUEST
And they’ve been around since like 1901. So I think for us, the story of co-authorship at Olympia has been a rewarding one, and it has built new and more relationships for us. And some of those have yet again gone on to do more business with that sense. So it’s exciting.

00:39:35:01 – 00:39:37:10
HOST
Tell me about the other assets in your portfolio.

00:39:37:11 – 00:40:19:04
GUEST
So we after Olympia, we then to the point you asked earlier then actually did raise discretionary capital. So as you capital fund two one is is kind of the pledge and that is a discretionary fund. And we again focused on the core fundamentals of having an internal compass, building on existing relationships and building new ones. And so one of the earlier relationships that we had, was with the, now former head of you and I, which before that was dev SAC Development Securities, Matthew Weiner and I’d known Matthew for probably 15 years at the time, and I called him because I was looking at a share price.

00:40:19:04 – 00:40:41:02
GUEST
I was tracking where his company was at the time, and I called him and I said, look, I it’s been a while. I don’t think the market’s been particularly kind to you. It’s nothing that you don’t already know. But I guess what I would say is I’m not convinced that they’ve got it right. Oftentimes public markets can be again volatility based emotional and overcorrecting.

00:40:41:08 – 00:40:55:28
GUEST
And perhaps that’s happened here. The question is what are you and I going to do about it. And if the answer is nothing it’s nothing. But I’m putting in the courtesy call. Because if there is something you’d like to do and we could be helpful to you, we’d love to do it. And that really began the discussion of what are we going to do?

00:40:55:28 – 00:41:27:21
GUEST
And a year later we ended up buying Shepherd’s Bush Market, taking it off their balance sheet, restructuring the debt, replacing the lender completely, and taking complete control of the market, which we now have done, and really reworking the entire storyline of Shepherd’s Bush Market from scratch, which was originally it was slated to be, unfortunately, kind of forcibly removing some of the local area occupiers, putting on luxury housing and doing some affordable because you have to under law.

00:41:27:24 – 00:41:55:24
GUEST
And we completely tore up that business plan and started from scratch, because the thing that that plan did not do not really hold in the highest regard was the market traders. It’s Shepherd’s Bush market because they were market traders. It was all about the housing. And so we said, go back to fundamentals. This market is here because the market traders are here from the 1900s, and some of them are fourth generation market traders.

00:41:55:24 – 00:42:15:16
GUEST
They have a story to tell. It’s very, very powerful. And there are generations of people who’ve gone to the market and grown up in the market and around the market, and we started creating a storyline. We’re actually it’s about the market. Let’s actually reinvest into that market and make it great again. Because it had fallen on hard times.

00:42:15:18 – 00:42:39:21
GUEST
And what happened as a result of that is as we started to look into that business with the market traders, one market trader at a time, we started to kind of find routes, to tell more stories. And one of them was in the sciences, which is that Imperial had obviously put their campus not ten minutes away. And we started speaking to Imperial about what they were doing there.

00:42:39:21 – 00:43:01:13
GUEST
And John Anderson, who’s been hugely supportive, is now acquiring bars, as on behalf of Imperial, opened the largest life sciences incubator in the country, Shepherd’s Bush Market. And so all of the luxury housing is gone, and now it’s being replaced by, sciences. And we’re very, very excited about that. And so we’re investing into the market, moving spaces for the life sciences.

00:43:01:15 – 00:43:21:13
GUEST
In keeping with what I guess you could call kind of the imperial knowledge quarter. And then because we just think it’s the right thing to do, we took the original consent of affordable housing, which at time was mandated because you’re doing a luxury housing. And we’re like, well, we’re not doing any housing. So technically we don’t have to do any, but we’re going to just make the message that we’re here to be responsible.

00:43:21:15 – 00:43:46:04
GUEST
And we’re not only going to deliver the affordable housing, we’re going to double it. And 100% of that will be affordable housing. And that is something we just felt was the right thing to do. Off the back of that, the fund was now invested, into that asset and we’ve been working on it. And we then went out and bought, the Saville Theater, which was a deal that come on hard times for its own reasons.

00:43:46:06 – 00:44:13:24
GUEST
And we saw an opportunity there to go against the grain, which is normally you just take a theater shot it put in commercial, and we thought, we can do better than that. It’s London and we made a pledge to put a proper full on theater back into the building. And that hospitality in and around building to kind of make it stack up, because theaters are very expensive to run, operate and to build.

00:44:13:28 – 00:44:35:28
GUEST
But the worth it because you’re investing into the long term fabric of London. And when you do that right, it does pay super on dividends. But you know, you’ve got to pay investors who took that risk today. And so in creating kind of a more of a mixed use environment, we discovered that actually a lot of people in theater, we do want that, eating, dining, you know, hospitality.

00:44:35:28 – 00:44:57:24
GUEST
I think the idea of doing that in the mix makes for a more interesting place, where it’s not just open from seven in the evening until 10:00 at night or 1030, and then it’s shut the rest of the day just London has to work harder than that in its real estate assets to provide stuff, experiences, places, services for people who come to London, expect best.

00:44:57:27 – 00:45:09:25
GUEST
And so in creating that vision of a mix, we’re very excited about it. It’s a long way to go, but it is in keeping, again, with kind of the complexity of assets that we find. We are polishing what we call a hidden gem.

00:45:10:00 – 00:45:30:00
HOST
Lloyd mindful of time. And I’ve got so many more questions that I could ask you from building a high performing team to having a really long term vision to, you know, underwriting and how you kind of get the financial return from these these investments to ESG to impact to high performing team. There’s so much more that I want to ask you, but respectful of your your time.

00:45:30:02 – 00:45:37:27
HOST
But a question that I ask everyone who joins me on the podcast is, if I was to give you 500 million pounds of equity, who are the people? What property? In which place would you look to deploy that capital?

00:45:37:28 – 00:46:07:08
GUEST
So, it’s interesting, timely question. The answer is we would be and are doing the deal that we’re doing next. So we have something that we’re closing, quite shortly, in a very, very creative space in London. We’re very excited about it. And I think it speaks to the potential enormous long term potential of London as a gateway city in the world, possibly the gateway city of the world.

00:46:07:11 – 00:46:34:07
GUEST
The one thing that that as fundamental value investors we look at is why do people come to London? Why do people come to London as a place if they’re coming to London as a place, it’s the real estate as well that will benefit from that. And the level of demand for talent is extraordinary in this world. And London happens to be one of the most talented workforces.

00:46:34:10 – 00:46:52:01
GUEST
And if you if you talk to really global smart macro investors in the world, they will make the observation. Because we’ve heard it, we were on a panel with our friends at Goldman and they were one of the people who made the observation, if you go to the United States and you ask someone, where is the financial center?

00:46:52:08 – 00:47:21:20
GUEST
It’s New York. If you ask where the tech sector is, it’s California, the entertainment sector, it’s also California, Los Angeles. And then sciences is kind of in a mix of different places in this part of the world. It’s all market sciences, film, television, creative industries, finance. It’s all in one city. And it’s very unusual because it means your talent base is extraordinarily concentrated largely in the city.

00:47:21:22 – 00:47:41:20
GUEST
And I think for us, 500 million into our next deal, we’re very, very excited about its central London partnership with a local council to basically bring forward stuff, land that has been on, invested in for generations. And yet it is one of the best pieces of our state in all of London. We’re super excited that.

00:47:41:22 – 00:47:45:05
HOST
London here are the people and what kind of property is that?

00:47:45:07 – 00:48:12:11
GUEST
So the answer is it is. We have found that the resilience of the creative industries has been extraordinary during Covid. At Olympia. The first thing is that went first. All the theaters, all the live entertainment, all the hotels and all the restaurants were taken during Covid. Remarkable resilience in that in those industries at at the survival which we bought, the level of demand from the hospitality and theater industry have been remarkable.

00:48:12:15 – 00:48:30:08
GUEST
And I think for us, we think a new creative corridor for London is going to be special. But where we are thinking that there are other sectors in the creative industries that probably have untapped levels of demand, and we’re very excited to be exploring those in new the best possible.

00:48:30:11 – 00:48:50:10
HOST
I won’t press you any further, Lloyd, because I know that it’s almost exclusive, but I’ve really, really enjoyed, you joining me on the podcast today, and I can there’s so many more questions that I have for you, but I really appreciate the wisdom in sharing a little bit about your story and what to do. You can’t just thank you.

00:48:50:13 – 00:49:10:15
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:49:10:21 – 00:49:43:07
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website Twitter cockburn.com, where you can find a wealth of resource to aid your search.

00:49:43:10 – 00:49:46:04
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:32:07
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:32:10 – 00:00:59:08
HOST
Welcome to the People Property Place podcast. Today we’re joined by Vanessa Davies, active partner at quadrant. Quadrant work with a variety of best in class LPs from KKR, Tristan Aimco, Blackrock and Oaktree and invest in UK real estate assets across the rich spectrum with a focus on managing, repurposing and developing offices, out-of-town retail and leisure assets. Vanessa has worked at the business since 2014, having joined from CBRE, and has had a meteoric rise up the ranks.

00:00:59:09 – 00:01:01:16
HOST
Vanessa, welcome to the podcast.

00:01:01:18 – 00:01:02:20
GUEST
Thank you for having me.

00:01:02:20 – 00:01:08:23
HOST
Not at all. When look, a place I always like to start this podcast is how how did you get into to real estate?

00:01:08:26 – 00:01:36:09
GUEST
Yes. So I think I’ve listened to your podcast and it seems like quite a few of us have kind of fallen into real estate, and I’m definitely one of these people. I was always quite an all rounder at school. I liked map, I like to kind of mix. I like biology and I like the languages. And when it came to choosing a course to study at university, I came across land economy, which I had no idea what it really meant of it, and it was described as economics, environment and law.

00:01:36:10 – 00:02:00:05
GUEST
I thought, that sounds quite interesting. Not too much focus on one, but kind of continuing my kind of well-rounded education, I suppose, and applied it. But I moved to the UK and as I went through the three years, my BA, realized that, the course was actually quite good for getting into business school start up, whether it was accounting for finance or property.

00:02:00:05 – 00:02:24:10
GUEST
And it turned out to be really accredited. And I’ve always had an interest in the built environment. I think, whilst it was quite well rounded, I wasn’t very good at physics. So some of the architecture was out of the picture. But I’d always loved buildings and I guess mixing economics and learning about what’s going on in the world and how things are interconnected together with the built environment, kind of led me to property.

00:02:24:10 – 00:02:46:25
GUEST
Sadly, though, I finished university in 2008 and it was really quite difficult to get a job, particularly in any kind of business finance kind of sectors, applied to the big grant scheme, but most of them got reduced to, very few, graduates and made it to final rounds. Didn’t, didn’t make it. I’m telling you, the graduate scheme.

00:02:46:25 – 00:03:16:20
GUEST
And part of the feedback was I was academic and not commercial enough, really. And I think this is when I kind of realized I was competing with people, had done masters at the likes of Reddings and Oxford. Brookes really started specializing in getting people into property, with a lot of interaction with, you know, senior people in the industry, the ability to get work, spirits and so on, which I’d been being was wanted for on so, I didn’t really have the, the network here, nor even things I said as I would apply to work experience.

00:03:16:20 – 00:03:26:00
GUEST
We don’t yet. Can you come next week? Well, the only thing is I don’t really have accommodation here. I live in the south of north. I can jump on the plane, but I need to figure out. And it just was very difficult.

00:03:26:06 – 00:03:45:04
HOST
I was going to ask you this. What? What prompted you to apply to okay and bridges, you know, world leading if not best top two, top ten, whatever. University. What what was it that wanted you wanted to leave the south of France and go and apply to. So of course, over in the UK, yes.

00:03:45:08 – 00:04:13:12
GUEST
As we mentioned, the French education system is brilliant in terms of up to, you know, kind of high school level. And I actually attended a, an international school that was a state sponsored school. So it’s the French curriculum with extra English. So I it’s about ten hours of English a week from the age of ten, 11 onwards. And then the last two years I, move towards the IB because the education system, after high school is very much based on the numbers of years of studies.

00:04:13:19 – 00:04:33:03
GUEST
So to get the equivalent of a kind of a Cambridge BA, you actually need to do five years of studies in France of which is two, two years of prep school where you work nonstop to then get into the equivalent of a university where they click on the card, and it just didn’t really appeal to me. And to be honest, I had quite an international background.

00:04:33:03 – 00:04:41:29
GUEST
I was friends with French, English and Spanish. And your school, actually, if I don’t want to be based in France long term, do I really want to study five years for something that’s not as recognized worldwide? Then then.

00:04:41:29 – 00:04:42:17
HOST
The top.

00:04:42:18 – 00:04:43:02
GUEST
British.

00:04:43:02 – 00:05:04:08
HOST
University? And is that just get your undergrad and then a lot of a lot of French real estate professionals that I’ve spoken to have gone on and done a masters as well. Right. And there’s a real emphasis on that further education. And whereas I guess graduates in the UK, you know, probably graduate at 21, 22, France’s 25 plus right before they even enter the enter the world.

00:05:04:10 – 00:05:21:13
GUEST
Yeah. And it’s very much based on for a number of years. So you talk about what have you and you say back which is the high school diploma plus the life. And I mean, you’ve studied for five years thereafter. And it just it just feels to me it felt like not a very commercial approach of studying, studying, but not putting anything in practice.

00:05:21:13 – 00:05:39:15
GUEST
And actually the the one thing that I think the property industry needs to rethink is the, the need to do a masters to enter into most of the graduate scheme, at least the market’s doing very well and you can join as a non cog. But everything that really sets a barrier to entry and automatically means only certain people will apply.

00:05:39:16 – 00:05:56:28
GUEST
I think I was really lucky it was an undergrad. I think if I’d been passionate about wanting to get into property, I could have probably made it work to do a masters. But yes, you learn a lot in Masters. Do I feel like, you know, I would have been any better in my job, probably in my first year, but after a year you can learn everything you need on the job is the reality.

00:05:56:28 – 00:06:17:06
GUEST
Yeah. And Michael said very little property was MRC accredited, but it was very, very really property. We did a couple of modules on valuation, which was so theoretical we had no idea what actually meant. In reality, and I don’t think it did me a disservice not having done it in terms of my career. And I think, you know, we talking about diversity of backgrounds and being more inclusive.

00:06:17:06 – 00:06:24:17
GUEST
Well, I think if if Masters wasn’t a compulsory thing to become a chartered surveyor, it would probably be a lot more inclusive.

00:06:24:19 – 00:06:38:08
HOST
Yeah. I think suddenly the big really the big kind of universities like reading Oxford Brookes, you know, a lot of a lot of them kind of get in on an undergrad at the Masters. A lot of them do from if they’ve done a business course and they want to get into real estate and they do that that year.

00:06:38:11 – 00:06:50:11
HOST
How many people would you say were in that cohort in your lambda economics? It’s quite a small group of individuals, right. And I know they’ve got like the, the MPhil, which is a master’s course that, you know, is opened up maybe a little bit bigger, but it’s still quite a small cohort.

00:06:50:14 – 00:07:01:05
GUEST
Yeah. So I think we were one of the biggest years and we were 50 odd students, of which eight went into property. Oh wow. So we only about 4 or 5 are still in property.

00:07:01:05 – 00:07:02:02
HOST
Interesting.

00:07:02:04 – 00:07:21:27
GUEST
So yes, it’s one of those strange courses, which means, you know, that the positives is it was a bit broader, so you probably had more of a global kind of awareness and awareness of other sectors. But the negatives, as you don’t have that network that you know, all my card, you skiing. And so CBRE didn’t take anyone in in 2009.

00:07:21:27 – 00:07:34:20
GUEST
And then they merged two years in 2010 when I finally got into the property industry. And so we were 40 odd people, and I would say half of that were from read in masters of two different years. So 2008 and 2009.

00:07:34:23 – 00:07:52:21
HOST
Interesting. So you, you left Cambridge in 2008. GFC was right. Tell me about tell me about that time and your kind of mindset and kind of coming out of like one of the top universities, you know, being told probably you’re going to walk into will have a load of different job offers once you kind of graduate from this school.

00:07:52:21 – 00:07:54:20
HOST
What what was going on then?

00:07:54:22 – 00:08:13:13
GUEST
Yeah. With it, let’s just say it didn’t happen like that. I say, I think a few of my friends had done internships, and long internships, particularly around a kind of accounting metrics, solvency banking at the some of the second year, I did it because I decided that I actually didn’t want to go into finance. I wanted something concrete, equitable interests.

00:08:13:15 – 00:08:28:29
GUEST
You know, and and property was the thing I wanted to do. And a lot of them got jobs secured at the end of their internship. The rest of us who applied in our third year, I a very difficult year, 2007 2008. Not the best time to be applying for a new job when and being made redundant. Left, right and center.

00:08:29:00 – 00:08:58:10
GUEST
I spent the summer of 2008 at home, applying from jobs so far, and then realized I just needed to be in the UK for interviews. So off I went in September, packed my bags. My parents paid for one month rent and deposit and were like, just go and get a job. And thinking I could work in with whatever industry I could get a job paid whilst, you know, studying a bit more, meeting people in the commercial real estate industry, I got a job very quickly in recruitment, doing recruiting accountants in the financial sectors.

00:08:58:13 – 00:09:19:21
GUEST
The only problem was I started the morning of Lehman Brothers collapse. So within six weeks, the team was dismantled and I was told that my job was no longer there. To call it a shock at 21, we’ve come has a proper top university and realize your, you’ve got no jobs. You’re in a country without any of your family, and you’ve been made redundant.

00:09:19:24 – 00:09:36:08
GUEST
It’s hard, but it also it teaches you a lot by yourself. You know, a calling. My parents on the phone, crying like a Calvin. They’ve. I’ve lost my job already. And then that afternoon, actually a kind of pull myself together and went to see recruiters a lot. Right. It’s time to get another job. I’ve only got one month with the money I need to get another job.

00:09:36:10 – 00:10:05:12
GUEST
Within a week of starting at a, in sales, at a, reset chess, doing emerging markets. What I liked about it was international. I could further my commercial skills, which apparently were lacking from what had, as feedback from my interviews with the property companies. And. Yeah, so off I went. Spent 18 months traveling around Europe selling research and research information to, European governments.

00:10:05:14 – 00:10:32:01
GUEST
It was an incredible, learning curve. Amazing to boost your confidence in your, ability to talk to people. I mean, I was in European central bankers a few times, you know, talking to the research teams. My first transaction was actually to the, Belgium central bank. I sold them, you know, a small amount of research on China and felt very proud of myself, you know, pick myself up, got on, to do it.

00:10:32:05 – 00:10:46:14
GUEST
But it was a sales job at the end of the day with, you know, a lot of monitoring of the numbers of calls during the hours on the phone business trips every other week, which sounds really glamorous at first. And then you realize actually traveling on your own is quite lonely. And really, I just wanted to get back into property.

00:10:46:14 – 00:11:03:14
GUEST
So spend my time. And then when the graduate schemes finally reopened, as I said, most of them didn’t take any 1 in 2009, when they kind of reopened, I applied to quite a few jobs, and I think I did a good sales performance for my first year and suddenly decided, okay, I’ve got enough money saved not to not work for three months.

00:11:03:14 – 00:11:28:00
GUEST
So let’s go and really get into property, do whatever I need to do, work free, do work experience. And actually, it got offered the place, on a two weeks kind of recruitment, work experience program at Cashman’s and whilst it was a cash mistake, was two weeks that got offered a place to CBRE as well. And I made quite good friends with the people who were doing the work experience I got as I’m out since one last person you’re competing with for the place, I’ll.

00:11:28:00 – 00:11:28:29
GUEST
I’ll get to CBRE.

00:11:28:29 – 00:11:31:15
HOST
So you really hustle that. I guess you had no choice, right?

00:11:31:21 – 00:11:49:03
GUEST
Yeah. I didn’t really have much of a choice. But, you know, there is those moments that feel quite tough. All the way you learn about yourself, about personality and about what you want. And I think, you know, kind of show you did see the book. I work from the first stop me so you can see growing and commercial awareness.

00:11:49:03 – 00:12:04:15
GUEST
And you clearly want this. And it just installed in me as well, a work ethic. I think that, you know, you’ve got to work for what you want. Nothing’s given to you. Or if it is, is temporary, you still ultimately, you’re still going to have to work to keep what you got.

00:12:04:17 – 00:12:05:24
HOST
Yeah.

00:12:05:27 – 00:12:28:09
GUEST
So, yeah. So, April 2010 started, my career, CBRE rotated around for two and a half years. I did some read review work in the central London office team. Then did valuation and finally landed in retail, which was what I thought I wanted to do at a long, doing central London, estates, landlord work.

00:12:28:11 – 00:12:53:03
GUEST
So I worked on some fantastic estates, such as the Covent Garden, state of the capital, the Knightsbridge estate with Chelsfield and really started understanding, kind of the piece around asset management, growing rents, squaring the tower and growing the tenant mix, making places appealing for both Branston and customers. The impact on on valuation as well.

00:12:53:05 – 00:12:56:20
GUEST
So really great experience. Yeah.

00:12:56:22 – 00:13:28:04
HOST
And so did you, did you have a preference over kind of an agency seat, kind of a valuation seat or just intrigued because clearly you’re, you know, from an intellectual perspective, you’ve got a very strong and, good understanding, but then also that kind of like sales, sales pitch, you kind of further develop. Did you have, did you have a preference over kind of vowels and, you know, more research and report based work or more kind of, you know, client and client facing and origination kind of agency and tenant rep type work.

00:13:28:06 – 00:13:59:17
GUEST
So I think when you’re a graduate, for me it’s all about lifting. And actually I didn’t want to specialize into anything at that point. I just wanted to learn as much as I could. And that’s what I loved about rotating but rotating whilst being there long enough. So one of the things I liked about CBRE is you actually meant to do only two seats in two years, but because I did, we did two and a half years to merge two years together, I managed to get three seats in and for me that was the biggest thing was learning enough to start becoming useful, but also understand enough to move on to the next seat to

00:13:59:17 – 00:14:25:09
GUEST
build on your knowledge. I really enjoyed valuation from the kind of theoretical kind of aspects, but I actually wanted to be in control and I think that’s what kind of transpired. Or the only thing you can make recommendation as an advisor, whether it’s solvency, valuation, all transactions, but ultimately don’t make the decisions. And I think I was frustrated with, you know, people have got different reasons for making decisions or not.

00:14:25:16 – 00:14:47:27
GUEST
And I think at a point I realize I’m not meant to be an advisor. I like taking responsibility for my actions. I don’t have a problem making decisions and justifying my decisions, but I actually find it very frustrating when, you know, you do kind of giving advice to someone, to something else, even if they may have some really valid reasons for me, not people to see those reasons for doing something or not, which you’re not always privy to, is it?

00:14:47:28 – 00:14:51:05
GUEST
As a consultant was quite hard, and that’s when I was like.

00:14:51:05 – 00:14:55:26
HOST
Okay, so you got qualified and did you say a couple of extra years once you got qualified?

00:14:55:26 – 00:15:13:00
GUEST
Yes, nearly five years at CBRE. Part of me, I had it in my head that to move client salary to where you have a lot more responsibility. I needed to be more senior. And then it came to a stage where I just felt like I’d learn everything I could about a state without becoming a specialist central London retail leasing agents.

00:15:13:02 – 00:15:28:19
GUEST
And actually, I was much more interested in value creation. And I kind of realized the investment piece, the writing, the business plan and putting in practice was kind of why I wanted to be involved. So I thought, let’s round up my skills with a bit of investment, as trying to move it. Tell me it is very difficult at the time.

00:15:28:19 – 00:15:47:18
GUEST
As you can imagine, a big organization like CBRE has got so many people in so many places, and it it’s just difficult to move around. And I think I got to stages said, okay, maybe it is one to to go and see what’s out there and when to see a recruiter. You hold your job and, you know, you started interviewing client side what on contact roles.

00:15:47:18 – 00:16:01:23
GUEST
Really interesting process when you’re trying to figure out where you wanted to move. And I think my background meant people were pushing me towards asset management, although also interviewed for a role saying, well, actually, you leasing people don’t know anything about asset management as well. Yeah, but I do do you know valuation as well and have to review.

00:16:01:23 – 00:16:15:04
GUEST
So actually when you combine it all together it is basically asset management. And yeah, this is when you see some of the barriers. If people say no, no I haven’t done that specifically, I can’t recruit you. Rather than recruiting individuals based on their qualities, merits and ability to learn.

00:16:15:08 – 00:16:28:07
HOST
Yeah, it’s really interesting that because also your point earlier about in your mind you thought the more senior I get, the more experience I get that’s going to help me make the move over when sometimes that’s counter-intuitive is other people were saying, well, if we’re going to take someone from the advisory side and bring them up to the principal.

00:16:28:07 – 00:16:45:17
HOST
So I actually look at my team dynamic and experience level, I’d rather take someone who’s just qualified, who’s got that like hunger and drive, and then I can mold them and I can pay them whatever I need to pay them, rather than, yeah, throw the kilter in my in my team. So it’s an interesting kind of like mindset shift as well.

00:16:45:18 – 00:17:07:11
GUEST
Yeah, absolutely. And will then build on later on to you know, how we got to know each other bit. I was there particular for our business now, but that’s on me. You know, we’ve learned over the years does impact how you react later on in life? I think so, yeah. No, I interviewed a couple places. I mean, I was honest with CBRE because we had I think she was one of our clients where a lot of person had moved and they’re about to send me on a trip.

00:17:07:11 – 00:17:19:25
GUEST
And I was like, look, guys, I got to be honest with you. I want to move. I don’t want you to lose the client. I think if I’m, you know, the next person to be on their account leaving again, I don’t think it’s going to go down well. So perhaps pull me out of this. And they appreciated my honesty.

00:17:19:25 – 00:17:38:24
GUEST
And yeah, I ended up having to decide between small firms and big firms. And I think what I learned from CBRE is you’re very much a cog in a big machine, and your ability to influence things is difficult. Yes, there’s lots of sub teams, but actually, if you want to work as a, you know, bigger collaboration between different teams, it’s quite it can be quite tricky.

00:17:38:24 – 00:17:55:05
GUEST
And I’ve just from that and the fact that my dad was a serial entrepreneurs who owned kind of started up businesses and sold them. I just always thought actually working for a small business is what I want, but it felt like a big decision. You know, I’ve lost my job as a 21 year old. I was 26 and I was trying to talk to.

00:17:55:05 – 00:18:12:09
GUEST
Do I take the job in hindsight? But it was, you know, I was with my long term partner at the time with no risk, no family. No mortgage. Frankly, it was not a risk at all. But at the time, it felt like the biggest decision to me and going really well with the team at quadrant and decided why not let let’s go to that.

00:18:12:09 – 00:18:36:14
GUEST
They offered me a role in the retail team, which wasn’t defined as anything specific, whether it was asset management or investment. I was the 10th person in the business, says 2014, and I like that. I like that small business, but with a track record as well. So they’d done some great deals. They were about to, exit three deals in the city, with the bluechip names such as, you know, Blackrock cabal.

00:18:36:14 – 00:18:56:07
GUEST
All right, City of London as partners. So did very well, as well as being a a new joint venture with KKR. All buying retail warehouse. And that’s, why join is great to help on that side both on on the asset management as well as on the the investment side. And I learned a huge amount that he founding partners are, you know, expert of what they do.

00:18:56:08 – 00:19:09:18
GUEST
Christopher Daniel and Treasury and my earlier part of my career. I work closely with Christopher Daniel. And really start to understand what it means to become onside, but more specifically, what it means to be an operating partner.

00:19:09:20 – 00:19:12:05
HOST
Yeah. In a small business where there’s nowhere to hide. Right.

00:19:12:07 – 00:19:12:26
GUEST
Exactly.

00:19:12:28 – 00:19:27:03
HOST
So did you have as well as we were you naturally, you know, from an underwriting and modeling perspective, were you actually quite gifted on that side or were you having to kind of go on courses outside of your day job or. Yeah, we kind of trained on the job there when you joined the business.

00:19:27:05 – 00:19:48:28
GUEST
So ally, joined to help both side. So I actually got gave it a modeling test. I knew and, you know, testing. You kind of bled from speaking to her as well. If you’re thinking of going into asset management slash investment, you really need to get your modeling up to scratch. So I spent quite a few weekends kind of going over building Excel models.

00:19:49:00 – 00:20:06:10
GUEST
As I said to my, my partners, the creative property as well. So I spent a lot of time with them kind of going through models. Even if you’ve done valuation, then you’ve done cash base. Actually building yourself is different to just relying on a template, which is what a lot of agents do. And yeah, I spoke of an EF modeling test, a quitter, which I passed.

00:20:06:10 – 00:20:24:21
GUEST
But then I go to this past week and I go, given the model which was built by, that kind of head of transaction at the time, and, it could not understand how it worked at all. And I spent the first two years like I’ve only ever saw myself. I’ve already said I can do something that I can’t do.

00:20:24:23 – 00:20:42:02
GUEST
And I actually spent a couple of weekends just going for every sell, trying to really understand it, and quickly got my head around. I was like, okay, you just feeling a bit overwhelmed. So much to learn, but actually you’ve got this, you can do this and quickly had to use the model and, and you know, was underwriting things, you know, learned on the job a lot of it.

00:20:42:05 – 00:20:58:18
GUEST
And the modeling part is one side. The other side of it is understanding what you put in that model. And I’ve written works and kind of analysis. We only do the term of garbage in, garbage out, but it really is that, you know, you put in some options that are ridiculous and you’ll get ridiculous returns. Whether you can then convince an investor to back you up on that or not is something else.

00:20:58:18 – 00:21:17:05
GUEST
And that was the baby. The second bit of it was learning. I didn’t know much about the retail warehouse market. I did mostly then to learn that luxury buy and kind of retailer went up to that stage. And the retail warehouse market is it’s slightly different, although it still is about tenant mix, it still is about affordability read into turnover ratios and footfall.

00:21:17:08 – 00:21:23:09
GUEST
So it’s kind of taking my knowledge from my years of CBRE and applying that to a slightly different sector with.

00:21:23:09 – 00:21:24:00
HOST
Different different.

00:21:24:00 – 00:21:42:22
GUEST
Tenants, with different tenants. Absolutely. Although there’s been over the last years call of crossover, not not so much in the adoption market, but in the mid to mass market where there’s been a lot of brands, if they’ve historically been present on the high street, started moving to retail warehouse. And, you know, we truly I this time I didn’t really know what I was walking into.

00:21:42:22 – 00:22:12:05
GUEST
But actually with all the structural changes we’ve had, I truly believe that retail warehouses is the most resilient of the retail sectors and the best place to capitalize on, on what’s happened with e-commerce and the kind of the interaction between in-store and online. You know, it’s an amazing sector for the way the units are configured. You know, you pull in big box, easy to compartmentalize, easy to change size if you need to, with big shields at the back and deliveries.

00:22:12:05 – 00:22:33:10
GUEST
Mezzanine space is a thin stool by tens of free to, you know and generally incredibly well located just off main arterial roads. So from a kind of last mile delivery, it’s it’s great locations and as well as for click and collect, you know, a lot of people order things online because they find it frustrating going into the store and not finding what they’ve seen online that they wanted.

00:22:33:10 – 00:22:49:07
GUEST
But a lot of people will just set my sizes, for example, in the fashion world and rather than having to then go to the post office and post it back, being able to give back and store is is amazing. To try it at stores and to send it back there and then maybe buy an accessorize to go with it.

00:22:49:07 – 00:23:00:08
GUEST
So yeah, it’s an amazing sector how well it’s integrated and with the, online space. And we’ve seen that really through the pandemic, it was the most resilient sector, by the way.

00:23:00:13 – 00:23:18:15
HOST
Interesting. So you brought on initially with the KKR kind of out of town retail kind of mandate. What was the what’s kind of the business plan or the view? Is it kind of like a typical three, three, five year business plan, or was it a little bit longer in terms of, yeah, amassing a portfolio and then selling it?

00:23:18:18 – 00:23:40:22
GUEST
Yeah. So the idea was always to buy more than one asset and try and get a bit of scale. They’d always been kind of five year minimum business plans. So we when I joined team, I just they bought a portfolio of three assets called Tuscany, the Tuscany portfolio. And then we were in the process of buying the last phase of for junction nine Gallagher Main Retail Park.

00:23:40:22 – 00:24:05:08
GUEST
And then within 3 or 4 months, we bought another asset in Glasgow as well, which actually was more of a high street, lot less shopping centers, but with key tenants, known to us. So Prime up to Optic Max and so on. And I actually went on to look after the assets. And so not only was I involved in the transaction from day one, but I then got to asset management, do a bit of development as well on it, which was great from a learning perspective.

00:24:05:08 – 00:24:26:22
GUEST
So yeah, the attention was to do a sizable portfolio. We were KKR best European partner and you know, it was a learning curve for for them and for us in terms of every time you work with new partner, you go understand what they really care about. To work with private equity houses, you need to be incredibly detailed and look at the data in every possible way and look at all sorts of scenarios.

00:24:26:25 – 00:24:43:16
GUEST
So you have to be very disciplined in your approach to to assets and to writing, which again, was fantastic to learn. And I think it’s very much the way portrait operates now. It’s all about the detail. It’s all about looking at things in various ways and in my writing book, the upside and the downside. So you know what you’re stepping into.

00:24:43:16 – 00:25:09:04
GUEST
So yeah, so we build, out of the retail retail warehouse portfolio with KKR between 2016 and 2018, maybe one. We sold even 1 in 2015, and it did pretty well. Unfortunately, we didn’t end up buying more with Cowen because the structural changes in retail were happening faster and faster. Particularly in the US at that time, they were still basing a lot of their decisions out of it.

00:25:09:06 – 00:25:33:05
GUEST
A US ESI committee, who just just couldn’t get a head from retail, even if it’s very different in the UK because of planning regulations, there’s a restriction on supply which doesn’t exist really in the US where seniors, you know, animal opens up the the one next door becomes, the select and everyone leaves and we don’t quite have that in, in the UK.

00:25:33:08 – 00:25:34:25
GUEST
I’ll get some you know, on retail warehouse.

00:25:35:02 – 00:25:52:27
HOST
So you worked on that kind of project. Were you working on other projects at the same time, or was it just the kind of the retail warehousing was you kind of main principle focus from a transaction underwriting, asset management, development spokesman. Is that where you kind of really cut your teeth on being a principal of what it takes to work as an operating partner, reporting into a US PE show?

00:25:53:04 – 00:26:19:14
GUEST
Yeah, until 2019, my focus was solely retail, retail, warehouse, and it’s absolutely where I learned the trade and the best way to learn are being thrown in the deep end and doing a bit of everything. If you want to be great investment, you really need to understand the fundamentals. Then that’s occupational demand. Ultimately, you know, you buy something on the basis you’re going to get an income return, and the income return is derived from from your tenants, your occupiers.

00:26:19:17 – 00:26:36:04
GUEST
So truly understanding, the occupier that needs that requirements, as well as the mechanics of leases, rent, reviews, all that technical side of it is really important to, to underwriting. Well, to. Yeah, that’s where that’s what I learned.

00:26:36:11 – 00:26:48:14
HOST
So what are the key fundamentals that you look for from a credit worthiness perspective of a tenant. So assessing a tenant a versus tenant B how how do you understand that and work that one out.

00:26:48:20 – 00:27:08:00
GUEST
Yeah. So I think looking at an investment in general, whatever the sector, I kind of look at that. The net income and likelihood of the, the ten paid to the credit worthiness of the tenant and therefore, you know, how much are you ready to pay for that income for the sessions you’re backing income in the future? I think with retail it’s a bit different because it’s about creating places.

00:27:08:00 – 00:27:31:28
GUEST
So it’s about placemaking and it’s also with retailers. It’s specifically it’s all from an asset management point of view. All of the evidence that you create, it creates it on the park. So you’ve got to really understand who all your tenants. Yes. The financial background, how likely are they to still be here. And if you start at a number of tie and we’ve had two offers from similar retailers, but actually we know that one has got a long history.

00:27:31:28 – 00:27:51:03
GUEST
We know they work, we can and they, they don’t have that much debt. And then there’s one new business with lots of debt, much more aggressive on rent. And we sometimes pick the no, the no rent tenant just because the we know the business is more likely to be their long term stay with retail. I think you’ve got to look at things slightly differently, and then you’ve got to be aware of the evidence you’re creating.

00:27:51:03 – 00:28:05:01
GUEST
So doing one, do at a the rents may mean that then you struggle to maintain the tone of the park. So you look at it slightly differently in retail. And I think retail is actually quite complicated sector. So she can do retail. You can generally work across other sectors as well.

00:28:05:02 – 00:28:13:09
HOST
You mentioned tone on the part, someone listening who might not have heard that that expression before. Can you just explain what tone on the park means and why it’s important?

00:28:13:12 – 00:28:39:12
GUEST
Yeah, absolutely. So, the landlord and tenant relationship is guided by the 1954 act, which gives tenants protection. So at the end of the new tenant has got the right to renew. And often during a ten year list, you have five year rent. The view under that is you, the tenant and an adult will argue where the rent should be, and it’s up to you based it on comparable evidence of other deals done.

00:28:39:14 – 00:29:07:25
GUEST
When you’ve got retail parks, you often use the evidence you’ve created on your in park. So the rental tone that you’ve but shift on your previous letting you just meant to do for the size of the units for the configuration of the unit. It’s relatively technical, but the general principle of asset management, I suppose, is making sure you put the right Brad isn’t going to drive, but also move on with the rent to create a longer term rental profile with growth in it.

00:29:07:25 – 00:29:30:26
HOST
So there’s lots of different pieces to the jigsaw from selecting the right tenant. To create a destination. And you’re prepared to take maybe a potential hit on the rental income from that tenant, because that tenant will maybe draw in other tenants that will create, an overall destination and collective. But you need to be super mindful in terms of like setting a particular rent level, because it could have a material impact on how you how you rent the other units.

00:29:30:26 – 00:29:34:09
HOST
But also the overall capital value of that investment. If you’re looking to add to the.

00:29:34:09 – 00:29:40:01
GUEST
Absurdity, it’s that constantly balancing the the tenant mix with the rental profiles.

00:29:40:03 – 00:29:59:23
HOST
So quadrant isn’t just an out of town and leisure specialist. It’s got a long track record in the office space. In terms of you and your move, can you just tell me a little bit more about how you might be positioned and moved into the office part of the business? And yeah, give me a bit of an overview of the kind of the deals that you can store up, done and have done on that side.

00:29:59:28 – 00:30:22:25
GUEST
Yeah, absolutely. So and as I said, that June Quadrant in 2014, from 2014 to early 2019, I did just retail. So, as we’ve discussed, KKR was one of our biggest investors, but we also did a number, transaction with other types of capital, some of call plus capital, such as Ashby Capital, with whom we bought three assets between 2015 and 2019.

00:30:22:28 – 00:30:41:21
GUEST
And we still managed the retail parks for actually, as well as being appointed as assistant manager by a number of other, investment partners such as Tristram Capital Markets. And so I’ve kind of worked on that side of the business, but I started focusing more and more on the investment side. The transaction cited both in terms of the investment analysis.

00:30:41:21 – 00:31:00:23
GUEST
So when you first get details of a potential deal, try and see quickly whether it could work or not. As well as then, the real detail of the transaction once you’ve got an asset to deal for and that covers, obviously working with our business partners to make sure all, all the due diligence is done from the property to the corporate due diligence.

00:31:00:23 – 00:31:21:08
GUEST
We do quite of corporate transactions. We’ve also bought a few distressed assets with this big debt in the mix to structuring how we’re going to hold these assets or change anything in the companies that we’re borrowing and then putting debt on as well, a little bit of structure and moving forward to, to manage it both in terms of if it’s offshore manages as well, is, the asset managers at quadrant.

00:31:21:08 – 00:31:51:11
GUEST
And so really being involved in transaction promoter that legal accounting property kind of aspects. And from that 2019 we had two assets that would be tracking for many years to start making life. And I’ve had transaction move. So I kind of moved into that role considering both retail and office transactions. And as we grew, we’ve actually got, my team, which is the, transaction analysis team, whereby we are involved in buying the projects, but then also monitoring the performance throughout.

00:31:51:11 – 00:31:56:18
GUEST
And it kind of sits between the the retail asset managers and the office development tasks.

00:31:56:21 – 00:32:12:11
HOST
Before we come on to the kind of couple of amazing schemes that you’ve bought from an office perspective. So you mentioned structuring. Can you just elaborate on that a little bit further? Because some people think you buy a property for £50 million, spend 20 on it, and then end up selling for 150 million pounds, and everyone’s happy to make a return.

00:32:12:11 – 00:32:15:24
HOST
But what is structuring and what is structuring? Why is it important?

00:32:15:28 – 00:32:37:27
GUEST
Yeah, so because we were buying property, as I said, to make a return. And whether it’s a capital return from refurbishing a building and then selling it, you know, for debt to good tenants or whether it’s managing an existing building and improving the income supplement, a drawing asset. In both cases, there’s a number of costs that come off that income and they impact the returns.

00:32:37:28 – 00:33:08:03
GUEST
And structuring is about, minimizing those cost as much as possible, particularly around the taxation. Add around administrative cost, depending on where the assets are in terms of different jurisdictions around the world. So a lot of assets will be UK, some will be Jersey or LAX. And, and then where your investors money comes from, you will have different dual tax, pretty different ways of mitigating tax, different regimes.

00:33:08:03 – 00:33:29:24
GUEST
So it is it’s very, very technical but will always rely on accounting to help you out, no matter how much of an expert you are. And all the big houses have got their own accountants and has to, they will still rely on external accountants because it’s changing constantly. So average neutral action. And nearly every year on all projects you kind of have to be up there being any new legislation which could impact us.

00:33:29:24 – 00:33:48:18
GUEST
And the main ones really that changed in the last few years is surrounding nonresident landlords. So a lot of, structuring was done by Jersey and Luxembourg historically, because there was tax benefits. You know, if you will accompany, you wouldn’t be paying stamp duty and then you could sell that company onwards not getting any capital gains tax.

00:33:48:21 – 00:34:09:06
GUEST
This has been kind of semi cut now. It’s not possible anymore. But it does mean that’s something that was giving you maybe a an 18% are all now 20% of your profits if you’re paying, capital gains at the corporation tax rate, which is when I think for landlords to understand what special tax agreements exist, losing a lot of your profit, 25% go on.

00:34:09:09 – 00:34:18:27
GUEST
So being aware of all of that from day one. So you can make sure that your assumptions include the right tax assumption and the right structure that is the most efficient is very important.

00:34:18:28 – 00:34:31:09
HOST
Interesting I guess you know, people can talk for days about different structuring the ways of doing it, but talk to me about the the office schemes that that you have 30 South colonnade and and the other one down in nine outs.

00:34:31:12 – 00:34:49:09
GUEST
Yeah. So that’s the first transaction we did when I kind of started looking in offices in 2019, was 30 staff could at aid. And that was an interesting structure. It was an asset owned by a Chinese company called H. And A. They wanted to stay involved a little bit, and we ended up structuring deal whereby they were signed into pot.

00:34:49:10 – 00:35:08:25
GUEST
Knowing the background up means they could get a bit of a slice of the upside. And we paid probably a low price at entry. It’s a fantastic project. It’s I would say that, of course, but the best building in Canary Wharf, when you get out of the Jubilee line and you bring up those people which is building that had the ticker tape on it, they have been bought it company, we restructured it.

00:35:08:25 – 00:35:31:26
GUEST
There was a lot of, different property companies involved. So it’s about making it as long as possible so that in the future someone can understand quite quickly the structure and, you know, reduce their legal costs will be counting cost less companies are involved. The easier it is for everyone to look at it into utilities. And it was a 300,000ft² whereby we’ve added at 100,000ft², going up three floors.

00:35:32:02 – 00:35:52:24
GUEST
It’s we wouldn’t necessary good care of generally because it’s controlled by the Canary Wharf group. But if you can have the best building, create a product a slightly different than what it’s known for. We thought it was an it was an interesting position at much lower rents that what is available in the city. So with Beagle I architect we were designing the building is absolutely stunning.

00:35:52:27 – 00:36:18:18
GUEST
But it’s now called when will I that due to the the arches that we’ve created back at the bottom in the top of the building, we strive for the best in class amenities and the best in class ESG performance. And that’s reflected in fact, they will be outstanding. Epica. Well, platinum ready, building and but at actually, you know, a much reduced rent to what you would have to pay in the city.

00:36:18:22 – 00:36:31:04
HOST
Interesting. And you haven’t knocked the whole building down. It’s a building, using a terminology like with good bones. Is that right? So can you just expand on how you’ve gone about redeveloping it, but also minimizing your carbon footprint?

00:36:31:07 – 00:36:54:01
GUEST
Assignees. I mean, we’re very mindful of its. And off the Canary Wharf buildings I’ve got very good structures. And looking at it, it had some good ceiling heights. The fundamentally and it had some good floor plates, although we didn’t like what the core was the key to it. So that’s kind of cool. Group both is, is the structure the physical structure of the building good enough to reuse all you need to knock it down and start again?

00:36:54:05 – 00:37:17:28
GUEST
Sometimes it’s cheaper to knock it down. It’s tough to get, in the space. We have to reinforce an awful lot of the structure, to be able to add more weight and move the core. But from a carbon perspective, it made complete sense to keep that structure rather than take everything out and rebuild it to everything steel, a concrete and have all of that, you know, cost to the environment as opposed to disposing of the waste and and using more resources.

00:37:18:00 – 00:37:43:03
GUEST
So absolutely reuse the frame. We’ve got amazing floor to ceiling. I’d on the first second thoughts because they were trading floors, that we’ve got good sitting out on the other floors and then the top floors, which are brand new. Also, incredible ceiling heights with incredible views because it portal to Platts there. So you’ve got so much natural light coming in and and it’s quite unusual I suppose in kind of the tall building areas to go to so much natural light and views over the docks as well.

00:37:43:03 – 00:38:05:15
HOST
Yeah. It’s an amazing building. And you’re right, it’s got prime location as soon as you come out of the tube. And I guess the, Elizabeth line, you know, opens it up, and makes it way more accessible. So, yeah, when I, whenever I venture down into Canary Wharf, I’m always amazed at the progress on site. And I’m excited to see the finished article told you about your nine though your Nine Elms development and that project and why that that’s interesting.

00:38:05:15 – 00:38:11:01
HOST
And also from a location as well, because it’s not a kind of typical central London west end of city place.

00:38:11:01 – 00:38:28:26
GUEST
Absolutely nothing to to the point you just made is absolutely the one of the main reasons was by my Canary Wharf building was, that the opening of Crossrail is for us, it’s all about infrastructure play. So without changing slightly an awful lot, the work is being done by Carroll with and creating more of a mixed use community with residential, retail.

00:38:28:26 – 00:38:48:23
GUEST
So a lot of the amenities are there, but the transport is super important. And actually from offices opposite Selfridges to Canary Wharf, if there’s a tree there, we can be there for 15 minutes. It’s just incredible. No one else. Kind of a similar play in terms of infrastructure. And having a big enough table next to you, doing an awful lot of work to improve the area.

00:38:48:23 – 00:39:09:16
GUEST
So, Battersea Power Station obviously is now. Well, the power station itself is now you can have two phase one, being open for quite a few years now. It’s absolutely incredible. Provides amazing amenities in terms of the restaurants, the retail there is pretty incredible. But more importantly, the there would be it has meant that the northern line extension has finally happened.

00:39:09:18 – 00:39:32:07
GUEST
And again, it’s not very quick, not to start small today, to get there and for us to get as a need for structure meant new location becoming much more accessible and interesting. And then there is a mixed use community will, you know, with breeding and lovely having offices in mixed use areas. The whole idea of the ten minute city where you can do everything from one location, you can live on site, you could walk to work if you needed to.

00:39:32:07 – 00:39:49:04
GUEST
You can walk to a restaurant at lunchtime. All of these things a a really interesting and a mix. It really for me is point of view dates. Eating is being part of a community, which will be, literally logged. And again, that we had that on the site quite a few years ago. It was part of the will.

00:39:49:04 – 00:40:05:28
GUEST
There was masterplan, it was due to be a residential building and we said to them, well, look, it’s got such a great location. It’s opposite the entrance to the tube station. We think it should be an office. And then, what we’ve been where to go planning it. We were one of a handful of parties to look at it, and we loved it because we believed in location so much.

00:40:06:00 – 00:40:29:14
GUEST
We ended up buying this with encode as at the time, as a management corporation. Following sustainability is really important. So once again, we kind of redesign the building, slightly managed to add a floor and create this really cool space with balconies on the floor, and lots of greenery around. There’s a new, media park being created, which will link Vauxhall to the back seat power station and right on the edge of it.

00:40:29:16 – 00:40:47:29
GUEST
So you’ve got that on your doorstep as a worker, which is incredible. And creating a brand really? Well, you know, to get associated with, with the best, best in class features of windows that you can open to to get some fresh air. The reception opens up in the summer, so you can create that kind of Piazza al alfresco kind of vibe to it.

00:40:47:29 – 00:41:12:14
GUEST
And again, it will be a very, outstanding and Epica building. And with Apple taking five 50,000ft² at the power station, it feels to us there will be a lot of associated companies working with Apple, whether it’s tech, whether it’s, you know, lots in that businesses actually located down. If you look at, the companies that are in the Embassy Garden building and you’ve got recruiters, you’ve got publishers.

00:41:12:14 – 00:41:26:11
GUEST
So people who like to be close to the sector that don’t necessarily need to be in the West, in the city, paying, you know, 80 pounds plus for the basic class building. They can afford to get a much lower rent for best of class building just on the edge and still very accessible.

00:41:26:11 – 00:41:49:03
HOST
Initially we spoke about to see like retail tenant mix and placemaking and curation earlier. Is it the same sort of thing when you come up when it comes to like office development and acquiring, office assets in terms of the makeup of the occupiers or tech clusters or creative clusters or, or is it too early to say what kind of cluster or space that C in that area will want to attract, occupier wise?

00:41:49:06 – 00:42:11:18
GUEST
Yes. It’s this a really interesting question. And I suppose that’s where the market has changed. Historically it was very clear if you were a legal firm or in Midtown, if you were an E media firm, you have your word. So if you’re a flooded suburb, you were in the city or Canary Wharf. I think what happened over time is, with the lack of stock of bank coin stock, there’s lots of stock out there.

00:42:11:18 – 00:42:32:06
GUEST
Vacancies had to be high at the moment, but there’s a lot of grade B stuff, which is just not really what occupies world. And particularly, since Covid, it’s been much more about the building itself. And there were accessible the building it is then particularly, you know, did the exact same markets right now don’t get me wrong, they are still perfectly lovely in the city, but it’s become a bit more fluid.

00:42:32:06 – 00:42:51:22
GUEST
And it’s seen that before Covid anyway, with lots of new submarkets, it’s just Kings Cross. A reference Paddington as well. So we’re kind of seeing new some markets coming up. We’re processing. Well actually it’s not that far I think is that right next to the tube station or the train station? It doesn’t really matter if it’s really the west end of it’s two stops away.

00:42:51:24 – 00:43:06:24
GUEST
And that’s kind of what we were thinking about, about Nine Elms at Carroll. In terms of the mix itself. Yes. You look at the likes of Silicon Valley and of course, you know, where some of the big tech brands moved. All the tech brands wanted to be depicted next to each other, I think is a bit more fragmented here.

00:43:06:24 – 00:43:22:05
GUEST
Obviously, it’s a lot in Kings Cross with Google, Facebook, Apple. They’ve got an office in the city and then they’ve got this or this and who knows where it will end up. But it’s great to have such an anchor. You know, it’s really a microcosm of firms working together, which is we’ve ended up with kind of a cluster.

00:43:22:05 – 00:43:45:01
GUEST
But it doesn’t preclude other type of, companies from joining from our point of view is that as an idea, we look at the community and the amenities more than the index of the office occupies as such. And that’s because, again, to get back to get stuff back to the office, you’ve got to have the best space, but you’ve got to have the best amenity in the building and around Euston.

00:43:45:01 – 00:44:02:11
GUEST
Obvious things are end of trip facilities and that’s what media is. A lot of people have picked up cycling during Covid. They want to be able to get to the office, have a wall tall, ready, warm. Powell ready for them, safe bike parking to really get shot. What is they able to say? Okay. Don’t mind. The floor is cycling into work.

00:44:02:11 – 00:44:19:29
GUEST
I’m getting shade. I’m out of this in two seconds. It’s all super easy. Other things, you know, we’re looking at we’re part of a the royal master race. So I’ve got a couple of buildings that go a lot of communities for their people. Can we do deals together? Can we make flats available? If you’ve got people flying from the US, can we make some of the dining rooms available?

00:44:19:29 – 00:44:37:07
GUEST
If you want to host a board meeting, as well as within our own building, have a of tin roof terraces on the top with pods of small amount of space that you could book for a board meeting, a lunch with investors, a event for your style. So I think all of these things have become really, really important.

00:44:37:07 – 00:44:53:07
GUEST
And it’s really important to keep in touch what the market wants and buildings that are seen as best in class. Three years ago, which had a excellent and I need CPD rating, are not seen as best in class anymore. You’ve got to get to the next level and it’s yes, it’s the ratings elements of the bridge outstanding. Impeccable.

00:44:53:07 – 00:45:02:27
GUEST
But also all of the amenities that you can offer to make your tenants and their works that work halls feel fuzzy and happy to be, you know, warm and happy to be at work.

00:45:02:27 – 00:45:26:24
HOST
It’s really interesting, like the role of community and probably the advancement of collaboration with other landlords or potentially competitors or people kind of genuinely placemaking so has a net positive effect. I also think it’s really interesting from a, from a talent perspective, certainly as a recruiter at the companies and occupiers go to these vast links because it’s all about people and it’s about traction, retention and making them happy and enabling them to do their best work.

00:45:26:24 – 00:45:42:24
HOST
And I think historically, and correct me if I’m wrong, the second biggest cost on a of a business after the cost base of its people is normally its office. So if you’re going to be in a great B office in the West End, and I don’t know if it’s a pounds 2 pound per square foot or a similar cost.

00:45:42:24 – 00:45:57:02
HOST
But like you said, if you can kind of go to a submarket, a couple of tube stops away, but have a best in class, awesome business in the heart community, it’s almost a bit of a no brainer, specially if you’re a service business and you don’t actually provide a product that people can fall in love with.

00:45:57:04 – 00:46:17:27
GUEST
Absolutely. That being that that’s our our thesis. And as the lack of stock, you know, there’s not many departments in the West End. A lot of them operate at, say, this. You know, if you want a significant amount of space, there’s not many options for you in the West End. There’s a bit more coming in the city. Will there get a little bit spread out and a lot of things potentially on hold.

00:46:17:27 – 00:46:35:16
GUEST
So the future pipeline looks good, but actually the costs at the moment have gone so high that it doesn’t necessarily stack up to redevelop a building. And by cost I mean both your financing cost. But, you know, your, holding to cost, which is taxation, as we talked about an administrative cost and as well as the construction cost.

00:46:35:16 – 00:46:57:00
GUEST
Susie, as we all know, between the impact of Brexit as opposed on on workforce availability and tyrell’s, as well as the war in Ukraine and general kovit post-Covid supply chain issues means it is, you know, that a lot of people are having to think really hard about whether to develop sites or not. So there’s a lot of it’s on hold up the might of of people waiting to see whether they press the button or not.

00:46:57:05 – 00:47:09:27
HOST
Talk to me about LTP relationships. And I guess trying to do more than one project with a particular LP. But also, are you seeing more LPs come to the market and maybe somebody doesn’t know what an LP is? Can you just tell us what an LP is as well?

00:47:09:28 – 00:47:29:29
GUEST
Yes. Do do we talk about should you be an LP then meet the open sell admitted partners? We actually deal the most need with. Well historically we’ve dealt with GB so a lot of a lot of the private equity firms deal with the LP directly so they could fundraise and they get a partners with limited liability to come and say, I would like beats per agency real estate.

00:47:29:29 – 00:47:46:14
GUEST
I will give you X amount of money to invest. And what we have seen, is a trend for all of those investors. Come, we need to come and speak to us. And we’ve not told Derek that when he deals directly with that. But a lot of people have approached us saying, look, we were invested in felt of you, you know, someone who worked for it in the past.

00:47:46:14 – 00:48:04:06
GUEST
We could do something with us directly. And that’s because I think people want more control. Oh, sorry. They’re saying they want more control. And what’s this directly to to what’s happening on the ground. So, you know, I think for us is more talking about investors generally in relationship with investors. And we post about ideal interest.

00:48:04:06 – 00:48:21:20
GUEST
And Geffen spend a lot of time with investors of all sorts and that’s talking to them, understanding what the money markets are doing, what the capital markets are doing, what the interest is from different perspective. So from different parts of the world, what’s happening in the US impacts quality, not how investors view the rest of the world often.

00:48:21:20 – 00:48:43:10
GUEST
But some of these investors have got their own views as well. You know, so many factors, which is why it’s fascinating. But, you know, the interest rate exchange rates in various countries, policies, governmental policies in various countries, with its fiscal monetary unit has got a real impact on that decision making for investors. And you see flows of capital from different parts of the world at different times.

00:48:43:10 – 00:49:09:27
GUEST
80 at I remember when I joined real estate, the Nordics were very, very big investors, particularly that Wall Street. There was lots of Swedish investors, and lots of Irish investors before that. So if you kind of have trends and depending on regulation waves of of investors from all over the world. So for us it’s all about understanding that is relationships, understanding what people want and staying in contact with that often deals happen because you’re in the right place at the right time.

00:49:09:27 – 00:49:23:01
GUEST
You know, if we all one of many partners and depending on what’s going wrong and you might be pressurized or not, and no matter how great the deal is, it’s got to have, it’s got to go for it. I see who’s got to be focused on on doing that transaction.

00:49:23:02 – 00:49:35:10
HOST
Talk to me about assembling a high performing team and a diverse, high performing team as well. So I know the last few years you’ve worked quite hard at that. Can you just expand on what you maybe look for in people and the qualities and the skill sets that that made people stand out?

00:49:35:10 – 00:49:58:07
GUEST
Yeah, so they said and they said at the beginning we were going to come on to how we we got to meet each other. And I guess when I started being involved in the management, which was from 2019 onwards, we were having conversations about who are investors were where they came from and what they wanted. And I think, as we say, more and more diverse investors, we also want it to be more diverse ourselves.

00:49:58:09 – 00:50:18:05
GUEST
I think you get better ideas with people coming from all sorts of backgrounds and different genders as well. And I think us being aware that, you know, until I joined. Yeah. So with it being middle class white men, that we really, realized we need to be, making more of an effort to recruit other people.

00:50:18:05 – 00:50:34:13
GUEST
And I think actually, just that change of mindset is what changed. And that changed, you know, change the brief that I gave, which was actually I want to see as very people as possible. I don’t want to see your typical surveyor who’s got into poverty because their parents were into property. I’d love to see people coming from different backgrounds.

00:50:34:13 – 00:50:58:07
GUEST
I think property’s interesting, but we’ve got a slightly different perspective. Whether it’s because they’ve got a financial background, more of an accounting background, more of a retail backgrounds. And from that, we’ve assembled a really fantastic team. We’ve got, I think, over half the offices of Foreign Origins and not born in the UK. I would include myself. That was the that which means for a very interesting cultural conversation in the office, but also from a half the the team is not a missus.

00:50:58:07 – 00:51:24:13
GUEST
Yes. So qualified to be which again means they see things slightly differently. And I think that aligns much more with what our investors are doing as well. So whether you’re dealing with the private equity guys and a lot of them or, Europeans or Americans, or even, you know, some of our partners, such as Imco Canadians, we’ve got a lot of, new partners from Asia that we do, work for in a kind of a MTM kind of basis.

00:51:24:15 – 00:51:44:28
GUEST
So, yeah, it would change the team, the time of people live recruit to this change as well. So rather than being people who trade a certain field and knew what they were doing just in that field, we’ve looked for, that people very eager to learn UN rights, who just want to devote both their kind of technical skills, their knowledge, as well as their professional network.

00:51:45:00 – 00:52:03:20
GUEST
And for us is really important. They trade business slightly to different. Every business got a slightly different culture. And it’s actually much easier to integrate slightly, younger staff still got the basics, like functional narrowing, but, eager to learn and absorb and progress in their careers rather than people who’ve maybe worked in a certain type of organization.

00:52:03:20 – 00:52:14:29
GUEST
Do things in a certain way. When when you’re small business, as you well know, all getting on is very important to know, having different opinions but concluding a way of moving forward that is cohesive.

00:52:15:00 – 00:52:24:21
HOST
Yeah. No mix makes complete sense. As we look ahead, what are what are the plans for 2023, 24 and 25 and beyond? And how do you see the market quadrant taking advantage of that?

00:52:24:24 – 00:52:48:10
GUEST
Yeah I’m sorry I think the all preferred route is always to source stock. But do feel visits planned and find the right partners for it. The difficulties probably be where the market is at the moment in terms of stock available to buying and the passing of that stock. So it’s very difficult to make returns stack up, typically only off the side at the moment there is so much stock that is not fit for purpose that needs to be repurposed.

00:52:48:10 – 00:53:03:28
GUEST
We’ve got the skills to do it, but at the moment pricing hasn’t come down enough to be able to afford to buy it for X, then Y. Yeah, make some money and sell it for Z. It needs to stock up and it just does it. And so I think there’s a bit of of way to go. Still looking at lots of options would come close to a lot of things.

00:53:03:28 – 00:53:20:26
GUEST
We’ve got a broad degree strategy which is rather than wholesale redevelopment and refurbishment, which is what we’ve been known for is doing rolling refurb school. But no, we, we did quite a lot. This is more of an advisory role, actually. And a lot of people come to us, got some of those assets in this building that are coming.

00:53:21:02 – 00:53:42:00
GUEST
They’re very known for 5 or 6 years. They’ve collected the brand. And actually it’s coming 1 or 2 years ago. They come to the end of the pieces. They need to do something, but often they don’t have the boots on the ground. They don’t have the skills to do it. So they asking us for help. Often, creating new schemes, potentially adding more space or suddenly upgrading the spec to make them as close to best in class buildings as you can.

00:53:42:00 – 00:54:02:00
GUEST
So I see us definitely, capturing that on the device management side, the asset management side as well, people in retail and offices, as I said, but quite a few mandates from people realizing retail has become so, you know, such soft sector, particularly retail, has such a niche sector where having the relationship with retail is really important.

00:54:02:02 – 00:54:18:08
GUEST
And understanding really ahead of time, what could happen to the assets to be proactive rather than reactive? And I think the reality is a lot of these people are too busy. They don’t have the staff to look into detail. It’s just one asset to be on top of everything ahead of time, and that can really make a difference on performance at the moment.

00:54:18:08 – 00:54:37:25
GUEST
So more of the same out of and more of the, the management of the we launched our repurposed build business a couple of years ago on the retail side, which was aiming to find, retail based sites that were not functioning as well as they could. We bought our first asset. Asset we, LaSalle Investment Management, a few years ago.

00:54:37:28 – 00:54:56:16
GUEST
And that’s a Waitrose in Hershey where we, the kind of doing a mix skiing with some senior living. And from that more into the senior living sector, which again, is a considering the the aging population, the cost of housing in the UK and the housing shortage is a fascinating sector in which believe it and we’d love to do more of more of that.

00:54:56:16 – 00:54:57:10
GUEST
So I’d say.

00:54:57:11 – 00:55:12:15
HOST
An interesting time, but I guess lots going on and a great from a business perspective, working on these, these mandates to to make sure the business has got fee income and interesting projects in this current until the kind of the bid and ask price comes in when you can kind of do more, more investment deals and take advantage of that as well.

00:55:12:15 – 00:55:26:21
HOST
I’m couple couple more questions for you. Before before we tie up, what are the differences? Because I know at the start of this conversation we spoke about, you know, you entering the market in 2008 and, you know, the word recession is being bandied around over the last six months or so. Yeah, it’s only for the conversations I’m having.

00:55:26:21 – 00:55:39:28
HOST
It’s not as bad or it won’t be as bad as maybe people thought it could be. But what do you think are the differences in the market between now and that time, and what do you think the skills that people need to have to be able to succeed right now?

00:55:40:02 – 00:56:01:05
GUEST
Yes, a very interesting question. And we’ve been talking about it, as you say, in the context of it’s been a bit of a downturn. Is it a it could be a downturn. Is it going to be a long downturn? Obviously the GFC was very deep, relatively long. I think the difference the main difference, well, first one to make is I admit that of things and I’m one of the last people who is going for a downturn.

00:56:01:05 – 00:56:25:16
GUEST
So I think there’s a lot of people who haven’t seen downturns in the market, particularly at the ground. They’ve never experienced it and including what happens. And suddenly I think when there is a downturn, people start looking at the detail a lot more. I think. Is greed easy for assets for well and then carried by the markets, yields felt then and actually yes, you do a bit of asset management, but have you really looked under every stone and done the best you can on every single point.

00:56:25:16 – 00:56:48:12
GUEST
Well, you know, it’s not really looked at until you get a bit more of a downturn. Suddenly people look at things much more forensically. So for me that that’s the really interesting point. It of the market itself, biggest issue of 2008 was that the balance really, as we know, the unlocked of assets where we’ve been leveraged, as soon as things started to to either struggle a bit, everything unraveled.

00:56:48:15 – 00:57:08:05
GUEST
We don’t have that issue this time for two reasons. One, the leaves are not what they were. And actually, it’s not really an LTV issue this time. It’s more, the, the issue of the covenants around the interest to rent ratio, interest worship. The second point is there’s no liquidity crisis as such because there are so many more lenders in the market.

00:57:08:05 – 00:57:29:00
GUEST
So you get a certainty really relying on quote of the banks. But now that the variety of lenders is huge and we’ve got, you know, just looking at our lenders on assets, we’ve got traditional banks, we’ve got foreign banks, we’ve got debt funds, we have got, foreign entities. We’ve got pretty a range of lenders. And they didn’t really if you were present, 2008, but not to the same scale.

00:57:29:00 – 00:57:46:12
GUEST
And a lot of people have raised debt bonds and already to, to, to to to land. The problem is the, the gap in where someone might have bought the asset is funding that now or the fact that someone, you know, the lender doesn’t want to put more more debt did and someone’s got to fund that. But you gap and finance it.

00:57:46:12 – 00:58:04:16
GUEST
But it’s not you know, it’s not what it used to be. I think in terms of the market as a whole, because of of all the traditional sectors that are no longer dominant, I think there’s a lot more operational real estate. So, you know, we’re talking about senior living but obsolete student accommodation, hotels. All these sectors are breeding become institutional.

00:58:04:22 – 00:58:23:08
GUEST
And it’s where a lot of people underweight at the moment. So a lot of people are looking to expand the new area. And obviously ESG is huge now, upon the funding, have pointed up sustainability as part of a school project down the fire. Was fascinated by it in 2092, you know, the crisis meant that students even at the bottom, you had a list.

00:58:23:11 – 00:58:30:17
GUEST
I don’t think we’ll have at this time because the the pressure both of shareholders as well as staff means that companies are having to deal.

00:58:30:19 – 00:58:31:13
HOST
And occupiers.

00:58:31:13 – 00:58:59:26
GUEST
And off price. Exactly. So I think from that, I think the stability will stay is here to stay. And I think there’s real opportunity there to to understand what it actually means. And not we’re not doing greenwashing without truly understanding what it means and what you can do, as well as the asset that a society kind of in pact with its partnership with a local school, such as we are looking to do that and, not else if we we can create a little cauldron of people going on to to educate some of the inner city school kids on growing vegetables.

00:59:00:00 – 00:59:09:25
HOST
Yeah, that that leads to quite interesting point because you you’ve been supported at the charity Reach Out for many years. I guess that pretty fits into that, that space. Can you just elaborate and tell me a little bit more about that?

00:59:10:01 – 00:59:29:09
GUEST
Yeah, absolutely. I think look, I think we all very fortunate as an industry that that most of us and decent wages don’t are not. Yes, of course the cost of living crisis is impacting us all, but we’re not having to choose between going to work and, you know, paying for transport, feeding ourselves. And I’ve been giving back is pretty simple.

00:59:29:09 – 00:59:53:20
GUEST
There’s a lot of people struggling out there, and a lot of people are born again in circumstances that they can choose and don’t need to have exposure to, to, you know, what could you do with your life and people who have gone on to, you know, set up their businesses and be very successful in our Feel quadrant, being a business that was set up by two founders and it’s done very well, meant we wanted to give back by explaining, you know, getting kids to perhaps to come and see our offices, understand what we do.

00:59:53:22 – 01:00:11:23
GUEST
They they give you those opportunities out there to do something else that you might not have thought about. So Reach Out is a charity that does mentoring. It was started as an afterschool club and it’s now absorbed into helping them with, you know, going to rest banks that used to get as well and, and kind of getting a job eventually as well.

01:00:11:23 – 01:00:27:05
GUEST
And we’ve a small that I think 6 or 7 years. And one of the things we do is actually, organize workshop in this corner Friday where all the kids come in and we make them go for an exercise of setting up a shop, show that shop to show you that we offices and they love it there. All the bit was that at the beginning.

01:00:27:05 – 01:00:41:25
GUEST
By the end they love it. And the best thing we’ve ever had is a kid come up and say that, that sounds fascinating. How do I get to this? And really trying to inspire and get back these is just so amazing. Is is the best fitting for us. And, you know, they’re getting something out of it is amazing.

01:00:41:25 – 01:00:54:14
HOST
It’s great also for getting people into real estate and seeing that as a, as a career option. Two a question I ask everyone on the podcast is, if I was to give you 500 million pounds of equity, who are the people? What property? In which place would you look to deploy that?

01:00:54:16 – 01:01:18:10
GUEST
Right, right. Obviously, I think we got a wonderful team. So, obviously gets it. Quadrant. But the trick that I think there’s a lot of amazing people out there, and depending on the sector you want to invest in, you know, you, do your research on the best people and, and go with that like that. There’s also some amazing big, big companies you get into, like the Blackstone, you know, all the pick up as, you know, what they’re doing that global scale and they give you exposure to so many different sector.

01:01:18:10 – 01:01:40:21
GUEST
So I’ve quite as this discussion, put an all rounder quite balanced in that like a mix of sectors. Obviously I’m good about power in sectors. So retail for kind of the income aspect of it, super prime office development for the product you’re creating, the long term capital value creation and rental growth. And I think as a new sector senior living, you know, the fundamentals are all there for that.

01:01:40:21 – 01:01:44:16
GUEST
It for the sector to to grow and become more and more important. So they do.

01:01:44:20 – 01:01:51:09
HOST
And location wise that’s across the UK, London. And would you go further afield or to kind of keep it in those kind of markets.

01:01:51:09 – 01:02:04:22
GUEST
You know I them can be thought about actually expanding to Europe. But the reality of it is you need to know your markets. And I think we can deal with the UK market. We’ve got, you know, the right question to ask me understand the legal system. We understand the the way to do business. We haven’t got that Europe.

01:02:04:22 – 01:02:10:04
GUEST
So I think UK is where I would, I would stay because it’s what I know when I can understand why I’m making a decision.

01:02:10:04 – 01:02:21:07
HOST
Vanessa, thank you so much for joining me on the podcast. I’ve really enjoyed hearing a little bit more about your story, what you and your business partners and colleagues at quadrant are doing, and you have a really positive impact on the market. So thank you for spending some time with me today.

01:02:21:07 – 01:02:29:05
GUEST
Thank you very much for having me.

01:02:29:07 – 01:02:49:10
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

01:02:49:16 – 01:03:22:02
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent going to work for you, head over to the website Twitter cockburn.com, where you can find a wealth of resource to aid your search.

01:03:22:05 – 01:03:24:28
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:34:19
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:34:22 – 00:01:02:06
HOST
Welcome to the People Property Place podcast. Today we’re joined by Ainsley MacLennan, managing director and head of UK balanced funds at Nuveen, and she began her career working in the investment department at Ryden Property Consultants in Edinburgh, where she qualified as a chartered surveyor before moving to PJ Leggett and Co. She joined Henderson Global Investors in 2002 and remains with the business today, having gained extensive experience running commercial property mandates, investing in the UK and European markets.

00:01:02:11 – 00:01:21:18
HOST
In 2016, Ainslie was recognized by city Am as one of the city’s 100 Most Influential Women, and a year later she was shortlisted for Investment Weeks Fund Manager of the year. A year after this, in 2018, the Yanis Henderson UK property page received a Portfolio Advisor Platinum Award. Ainsley, welcome to the podcast.

00:01:21:20 – 00:01:24:13
GUEST
God you make me Sound a lot better than I am.

00:01:24:15 – 00:01:35:08
HOST
No. Well, you’ve got and you’ve had an incredible career, so I really appreciate you coming to join me today. So a place I always like to start is how did you get into real estate? Because from a little bit of research that I’ve done, you didn’t study it?

00:01:35:11 – 00:01:52:25
GUEST
No, I didn’t start. I didn’t start there, I didn’t I mean, it wasn’t something was nowhere. My frame of reference as I went off to university, I just kind of wanted to go away to university. That was kind of the Holy Grail. And I started out of university. I went to Aberdeen and I was doing, accountancy, which I loved within ten minutes.

00:01:52:25 – 00:02:17:23
GUEST
Philosophy. And I knew, I mean, I knew within literally a couple of weeks got that done. And it took me probably another, probably another half a year to have the confidence to have a chat with my parents about the fact that this definitely wasn’t where I saw my future. But I was loving being at uni, so I really went around it in the way where you look at what courses would keep me there, so there was nowhere else I could do it.

00:02:17:25 – 00:02:33:05
GUEST
I’m from Glasgow. I’m actually. Did you have a similar course that you were running at Paisley, but the only other place you could do this kind of land economics degree was a Aberdeen, and hence I did my homework on switching to that. And that was I mean, it’s shame to say it, but that was really how it kind of kicked off for me.

00:02:33:05 – 00:02:35:28
HOST
You didn’t like your degree, but how did real estate come into the frame?

00:02:35:28 – 00:02:53:28
GUEST
Well, land economics was you could choose to do urban or agricultural or, land economics. And I picked urban. Then it really led down that route of, you know, just surveying what’s going to be the what is going to be the profession out of that, really. That was the main place people went for the money, left your neighbors to do their chartered training.

00:02:53:28 – 00:03:11:22
GUEST
But interestingly, in my honors here, actually, I did my dissertation on a on a sustainability theme. And I think actually that was, you know, in my DNA that was always of a of interest to me right at the very beginning of everything I did. And I was lucky that I managed to get a graduate position at writing in Edinburgh after I graduated.

00:03:11:22 – 00:03:18:06
GUEST
And off I went. So, you know, that was it was really sort of a tricked into it, but maybe really fortuitous that I did.

00:03:18:06 – 00:03:19:09
HOST
And you, you’re an investment.

00:03:19:09 – 00:03:42:26
GUEST
So if I did my training in the investment team at Ryden and that was great. I had a really I worked with a very lovely team and I very luckily had a very strong female ultimate boss who kind of paved the way and helped me maybe kind of create my character as a graduate because it was so I mean, you know, people get annoyed when you sort of say was still quite a it was quite a male dominated environment.

00:03:42:26 – 00:03:56:29
GUEST
It was, it absolutely was. But she was a very strong female leader, and she had a great sense of humor. And she led with strong principles and she got things done. She’s super bright, and I just try to learn as much as I could offer. The way she conducted herself in what was quite, you know, you were the graduate.

00:03:56:29 – 00:04:17:15
GUEST
So you were kind of sort of seen as the run around. Yeah. And also, you’re trying to be vegan. You’re the only kind of young girl in the team. I think she just wanted to make sure she was a really good mentor in that respect as well. And she pushed you forward in sort of, you know, if somebody messed around, if you sometimes had investors or clients, we were just like just a bit, just not necessarily speaking in the way that any of us would expect to hear that.

00:04:17:15 – 00:04:37:15
GUEST
Not you do. I’d faint if I thought that my daughter was spoken to you like that, but she always sort of, you know, said, you stick to the professional, you stick to the professional answer. You don’t get carried away or give the face down, you know, and you can use your brain to keep moving forward rather than getting caught in these tiny little moments and keep up, keep a sense of humor.

00:04:37:15 – 00:04:58:08
GUEST
And actually, I have to say, you know, that served me really, really well and everything. And I, you know, and I really enjoy what I do. And that’s changed many times over, although I started in investment and I’ve kind of always been in investment, moving to client side just completely opened the door to me on what it really meant to be in the industry, because I could really make a positive difference from inception.

00:04:58:08 – 00:05:13:16
GUEST
You could be right, you know, involved right through to when you maybe dispose of an asset or a fund or made a broad decision to do something that was going to benefit investors, and you could enjoy the journey or that or have the pitch of the journey of that, depending on how it’s going. But you own that responsibility.

00:05:13:18 – 00:05:31:14
GUEST
It is when I was on the agency side of it, you know, you do. Maybe you do for somebody. And I did find that quite I find all that quite hard to find the cold calling, quite hard kind of generating it, you know, initially when you’re learning your way as well, it’s quite a investments, quite heavy area to be in because then the margins, the numbers are bigger.

00:05:31:14 – 00:05:50:20
GUEST
You’ve got to make it all happen and it’s all millions. It’s not like you’re doing, you know, a rates review or something like that. You’re, you know, you’re really trying to kind of move the dial for people. And I definitely felt more comfortable in my own skin as soon as I moved to the client side. And I’ve, you know, tried really hard to kind of create and make that something that I can do a really good job for.

00:05:50:23 – 00:05:53:10
HOST
So how long were you in the investment agency space before you spoke to?

00:05:53:13 – 00:06:10:26
GUEST
About four and a half, five years. I did my took a couple of years to become chartered, and then I moved across and and then I worked for a lovely man called Peter Leggett for a year, but that was commuting from Edinburgh to the borders for, he was faith based in terms of the sort of investment company he ran.

00:06:10:29 – 00:06:33:20
GUEST
And I just, I just could feel that I needed to go to a bigger space. And I was lucky that I was interviewed for this position at Henderson at the time, in 2002, and I, you know, I managed to get that job. And that was really what catapulted me down into London and into a company that I got the opportunity to have, you know, such an incredible journey on.

00:06:33:23 – 00:06:38:27
HOST
So Henderson at the time, can you give me a bit of a picture about the business at the time and then also the role that you were you took out? Yeah.

00:06:38:27 – 00:07:00:22
GUEST
So I was, I was interviewed by a guy called Mike sales, who’s still business. Yeah. And who was in charge of all funds at the time. And he was recruiting for somebody to assist as a kind of a portfolio manager on a set of the funds that they were running for some Middle Eastern clients, who were invested in a number of different mandates in the UK, had bespoke mandates.

00:07:00:25 – 00:07:17:12
GUEST
And so, when I got that job, you know, I literally came in and that was that was me. It was it wasn’t, you know, the training. It was a much smaller team. It was very hands on. It was very practical learning. You didn’t so you weren’t on the sidelines at all. You were involved from day one.

00:07:17:15 – 00:07:36:07
GUEST
It was before. And you were in these sort of structures now where you have teams of asset managers, teams of investment people for different sectors and the life funds. And that kind of business did have that. But for balanced funds, it was much more, you know, you were a jack of all trades. And that’s always been my that’s resultantly been my passion because I’ve been able to be broad.

00:07:36:07 – 00:07:56:19
GUEST
So we’ve had to, you know, my, my team and myself were not beholden to one sector. We can literally move in and out of sectors as we feel it is appropriate for the investor or trend receiving or demographic changes and the diversity that you can get with that or spreads the risk. But it also means that you’re learning in all markets and geographies at all different times.

00:07:56:21 – 00:08:23:09
GUEST
And that has changed hugely in the 20 years, because before it was literally office, retail, industrial. Yeah. And that was the universe, the investable universe. And you know, no, it just probably listed 30 different things that you would consider to be real estate, sensible, you know, liquid in many respects, depending on what you go for, investments within the within the same sort of footprint of the UK, which is just amazing.

00:08:23:09 – 00:08:25:23
HOST
So your role spanned investment and asset management.

00:08:25:29 – 00:08:42:01
GUEST
So we did what we at the back in the day. We thought a lot of that asset management under us. So we had to you know it was your duty to make everything perform. It was really great. I got to cut my teeth on lots of different things, including a small residential fund at one point as well.

00:08:42:04 – 00:09:08:09
GUEST
So it was a great it was a great place to kind of really get to understand fund management and, it just kept evolving. So I was involved in a variety of different funds and then started to run the UK pension funds that we that we run. But you still run. And that was, that was really great as well, because if you really make quite a difference there and there, you know, discretionary mandates that you’re really making, you know, you can see your five year plan of what you want to do and how you’re going to execute it.

00:09:08:09 – 00:09:26:01
GUEST
And I mean, that’s so very satisfying. And I think that’s partly it’s, again, for me, from cradle to grave on the the experience of what you choose to do, justifying it not just to yourself but to a like getting pure buy in, you know, everything that can affect and make you double down on your decision to do, which is kind of what it is.

00:09:26:03 – 00:09:50:06
GUEST
You know, you could catch your breath and think it’s it’s really two zero. And you know that I’ve kind of like that part of it. I also, I found over the years with the different clients that we’ve had, I’ve really I’ve really enjoyed eyeballing the clients and being able to, be on the hook, you know, face to face and really, because there’s nothing more powerful than sitting in front of a client saying, this is what we’re doing, this is how we’re going to do it, and we will deliver this to make it.

00:09:50:06 – 00:10:08:08
GUEST
So, you know, when you’ve sat in front of someone and said it, and that’s great in good times. But actually, what I’ve learned over the years, and particularly I’m sure we’re want to talk about the open ended fund, but, you know, when things weren’t so easy and being in front of clients just as soon as anything needs to be communicated, never, ever hide from it.

00:10:08:08 – 00:10:25:05
GUEST
Just always go on and do it because everybody goes on the journey together. Then, rather than kind of creating or positions. Yeah. And I enjoy that. You know, I enjoy making sure that we have done the absolute best we can when we sit down and talk to our investors about what we’re up to.

00:10:25:05 – 00:10:34:16
HOST
So they kind of co-mingled funds at the time or where they just set separate mandates. But whether, you know, and what was the kind of the ten year or the average, you know, time for those.

00:10:34:19 – 00:10:49:00
GUEST
Oh, I mean, we have we we’ve had some of them for years and years and years, these mandates and they continue to be with us. And so they are more invested in the I mean, they really have understood the property, long term investment. Some investors in property say they understand that, but I don’t sometimes feel but they do understand that.

00:10:49:00 – 00:11:08:00
GUEST
But I think that, you know, these investors are looking for steady income, building capital over time, just with sensible investments. Of course, the pivot has been very much, for many of them. And again, I’m sure with this towards how they decarbonize a lot of these buildings as well and how they make themselves or as an entity cleaner.

00:11:08:01 – 00:11:21:20
GUEST
Yeah. And that’s great because when you’re mandated to do it, it’s actually a lot easier than trying to make it so with people who aren’t maybe quite so focused on that, you know, there are long term players in, in these markets. So it’s been it’s been great.

00:11:21:20 – 00:11:26:14
HOST
So your career is kind of evolved and, and grown as the business has as well. And the mandates evolve too.

00:11:26:14 – 00:11:43:03
GUEST
Yeah. Business. Yeah. Henderson, acquired New star, back in 2009. And I mean, I knew I did the analysis on that portfolio before, but we were wondering if we would take it on. And I just knew from the outset I was like, this, this has to be I have to do this.

00:11:43:04 – 00:11:44:25
HOST
Really? Yeah. Because I was a retail firm.

00:11:44:26 – 00:11:45:18
GUEST
There’s a retail store.

00:11:45:25 – 00:11:47:16
HOST
And you guys are very institutional.

00:11:47:23 – 00:12:09:26
GUEST
Well, yeah. Henderson or Henderson or I mean Nuveen. So what’s been borne out of Henderson is is much more institutional, especially in the UK. But but in, you know, when Penny acquired the whole platform, we were thrown into the retail world. I mean, by God, I absolutely loved it, I loved it, I loved that the man on the street could invest in a fund that we were operating.

00:12:09:26 – 00:12:31:24
GUEST
I loved it, you know, I could easily invest in a fund that we were operating that you everybody. It could make a positive difference to all layers in the investment in the investment chain. And I definitely find that really meaningful, much more meaningful than investing money. When I had at the exit for some of our, Middle Eastern clients, people who had a lot of money, who were you were investing money for?

00:12:31:24 – 00:12:45:04
GUEST
But it was never, you know, you know, a small fund. It was never going to transform their day. What does it could actually have a helpful pension contribution to somebody who had put a slug of their money into the fund.

00:12:45:04 – 00:12:58:12
HOST
And did you feel that weight of the responsibility and the expectation to manage that retail fund more greatly than, you know, a more institutional pension fund or do you just kind of take the emotion out of it? And is that what makes a good fund manager?

00:12:58:15 – 00:13:15:03
GUEST
I just I just felt, Marcus. Marcus finding this year came over from new star. Yeah. And he and I, you know, joined forces to kind of call on this fund. And, you know, we just had we we were just so into it, like, we were so into making it the best version of events that we could.

00:13:15:05 – 00:13:32:01
GUEST
It could be. And that’s partly, you know, the competitive nature of us wanting it to be a best in class product. And you’re in a peer group and you want to be, you know, cutting, making a difference and standing out because your track record and your performance helps, you know, the distribution team in terms of getting you in front of people.

00:13:32:01 – 00:13:54:13
GUEST
And we had to build a track record because we never, you know, generally with retail funds, you know, you want three years track record, you know, that you generally can deliver. And all the things that kind of you hone in your laser focus on, right, what do we need to do? And with it being a daily traded fund, which had never run a daily traded fund before, really quickly Marcus and I were, you know, we took the fund on at 550 million quite quickly.

00:13:54:13 – 00:14:14:17
GUEST
We’re back to 500 million. And so you’re seeing that daily outflow because I wasn’t used to that. You know, the midday trades to come in and be like, what’s going to happen today? Was that we stylized it very quickly away from the value add elements, which a lot of which probably wasn’t the right long term holdings for the funds and, and and into caw caw caw caw.

00:14:14:17 – 00:14:25:28
GUEST
Like we said, you on our income we can build on that that have no surprises at the tenant level so that we’re not giving you the distribution will be steady and people will feel that. And in quarterly they’ll they’ll just.

00:14:26:05 – 00:14:27:22
HOST
So there’s no, you know, managing.

00:14:27:23 – 00:14:47:06
GUEST
Rooms by any. Yeah. But they’ll know what’s coming to them. And that will help because it will build a steady kind of base upon which to gain trust and hopefully longer term track records. And so we did that. And, you know, we started that was from 2010 when we were kind of we were shaping the portfolio and we were already into some some trends.

00:14:47:06 – 00:15:08:27
GUEST
I mean, very quickly we were acquiring alternatives for that fund. And it held over the years that we ran it, everything from data centers to care homes, student leisure, you know, we went through the whole car showrooms at some points we had, you know, we had a really broad spread. I mean, we built up almost what we consider support values as well sometimes.

00:15:08:27 – 00:15:23:07
GUEST
So we need a lot of really great London pubs, which we, we kind of portfolio up so we would know there was liquidity, but we would also be enjoying some very good long term income. And we bought early into the. So the you through much higher LIBOR and then they became normalized.

00:15:23:07 – 00:15:26:12
HOST
Were you picking some stuff out of, you know, the banks or out of any sort of.

00:15:26:18 – 00:15:45:16
GUEST
I mean everywhere. Yeah. Because we were growing. But then to be that we got sick two, two and a half years, people were starting to buy the fund much more consistent. But purchases, inflows, you know, did inflows. And in 2012 we put our first sort of panels on a bank that we had in Farnborough was a huge bank here.

00:15:45:16 – 00:16:03:26
GUEST
I think it was the second biggest in the UK or something like that. So the huge roof expanse and being you regret about that, they wanted to work with us to get the benefit of that. And fairly quickly they were making savings on their energy costs. You know, retail warehouse, you know, exactly the most insulated vast it can be because doors opening, shutting all the time.

00:16:03:26 – 00:16:28:01
GUEST
So they were making savings and we started from there on. Let’s really look at this portfolio and see like we have a lot of so this is well at that time we were probably about 70, 75% Sofi’s base. We had a lot of industrial, a lot of retail warehousing, you know, was fitting the bill. And we started to really rule out to ESG thought and mainly about energy, into the portfolio.

00:16:28:01 – 00:16:31:20
HOST
And it was driving that. Was that the occupier?

00:16:31:22 – 00:16:32:20
GUEST
No, we were.

00:16:32:24 – 00:16:35:01
HOST
You were deciding and thought, this is a really good business.

00:16:35:01 – 00:16:54:07
GUEST
And yeah, because we were trying to find ways as well of being able to engage with tenants and in the very quickly we realized that often led to a renewal of a lease. It was it was goodwill with the tenants who were making savings. They could see themselves there longer. It removed some potential obsolescence if things weren’t invested in.

00:16:54:12 – 00:16:58:13
GUEST
And that was, you know, it wasn’t the right thing to do.

00:16:58:15 – 00:17:01:06
HOST
You know, it’s like as government grants and you’re taking advantage of that.

00:17:01:06 – 00:17:16:15
GUEST
It has a bit we had a little bit of that initially, but we I mean, it was sat as a line on the valuation. And we were, you know, we were doing a lot of it. So I think it just made sense. I mean, sometimes, you know, in fact, in one situation when we sold an asset, we kept sort of panels or a term was about 8% on that.

00:17:16:15 – 00:17:43:18
GUEST
And, you know, we disposed of it later, but it was, it was it was good business. You could also see that to give them devotee assets that were good assets, and they did quite often help us attract the right tenants or the tenants. We had the, the, the credentials that we really wanted in a, in a, in a fund that should have a strong backbone of income as its main delivery for an investor who didn’t want to be, they wanted all their high octane stuff elsewhere.

00:17:43:18 – 00:18:09:07
GUEST
They wanted their diversified commercial property fund to be, you know, risk averse. Yeah. Steady Eddie sitting in the corner for maybe 45% of allocation, maybe a little bit more sometimes, maybe a little bit less than others. But just to be you know, dull and steady. And this was a way of helping build the blocks that would keep that fund kind of at the front of the pack in terms of being able to deliver good things.

00:18:09:12 – 00:18:30:15
GUEST
Yeah. And we absolutely loved it. Marcus and I, I will team you, Robin, Rob, Manpreet. We were just we were really into it. It was like we were always trying to be dynamic and the fund was growing so we could really be dynamic in terms of the kinds of things that we got into, got involved with that were asset management plays, but de-risked or quite a lot of the time.

00:18:30:15 – 00:18:50:12
GUEST
So we hadn’t or we didn’t go in for any speculative. And here we did. You know, I did definitely feel the burden of that, even if we did well out of that, I would always think, cos you just got to remember what’s right for us. It might not be something, some deals might not be right for us. They might be great deals, but it might not be the deals for this particular mandate.

00:18:50:14 – 00:19:11:18
GUEST
I mean, we run that really very joyfully, continually. Right through to all literally the morning of the result on Brexit. And I had just had my second child and was just back at work. And I remember fitting him up at four in the morning. My husband saying, oh my God, it’s, it’s to go.

00:19:11:20 – 00:19:33:01
GUEST
And quickly showering and getting dressed and going into work. And it was really interesting because the main floor at Henderson was absolutely buzzing over equities and bonds. Teams were running it. And then you go onto the property floor. It was sort of I think my mike would definitely have been in. Definitely PR would have been in. I was in maybe to the team room, but it was it.

00:19:33:05 – 00:19:49:09
GUEST
You know, we really realized very quickly that ideally to the fund, it’s just a totally different experience from an institutional mandate or something where they were just there is no they just watching. No. You know, they’re not they’re not able to do anything. Whereas unduly traded fund, you know, it can be significant on a daily basis. I was going.

00:19:49:09 – 00:19:56:13
HOST
To ask you how much when you’re managing that, how much cash reserves do you hold versus how much. How do you manage that cash versus the ability to invest it?

00:19:56:20 – 00:20:17:12
GUEST
So at times when we’re we’re taking very steady, healthy daily net inflows, we would, you know, maybe abort it down to 11, 12%. Something like that average would probably have been about 15. That would be my kind of ideal. But other times we would if we could view something was coming towards us, we would raise it.

00:20:17:13 – 00:20:32:22
GUEST
And sometimes up the up in the early 20s, depending upon how we felt, things were shaping up and and that was sensible. It used to used to go one of two ways for investors because they want performance. But they want the crudity and they can’t decide sometimes which they want more.

00:20:32:29 – 00:20:36:24
HOST
And real estate in terms of an inherently illiquid assets just juxtaposed.

00:20:36:24 – 00:20:55:05
GUEST
So you could really hack someone off by being at 20% and then like, we want to work working. But you know, the next meeting you could go to, you get the vibe, be there, you know, be at that level. Yeah. And I guess because you’re competing against a peer group where, I mean, a sensible investor would usually be invested in 2 or 3 of the funds in the peer group.

00:20:55:05 – 00:21:18:21
GUEST
And I think that’s great because then they’re getting so much more diversification. They were really good with a really good peer group, but you just always wanted to have to be a bit better. You know, so you’re kind of always having a focus, like I should be measured against that. And the liquidity levels varied for the different funds at different points for different reasons, because some of them might see, you know, a bigger single outflow or something that was quirky, that happened.

00:21:18:21 – 00:21:29:15
GUEST
So, you know, no two days were the same for any of us. But again, I think that, I would argue that kept a sharp because we always had half an eye on the liquidity of the illiquid assets.

00:21:29:18 – 00:21:38:24
HOST
And do I mean, were you did you always have like a couple of jewels in the crown that like, we was trying to that if you needed to we could just exit, you know, super quick.

00:21:38:24 – 00:21:58:08
GUEST
We did. But we also, you know, my the jewels in the crown. We tried to have quite a few of them actually, because, you know, you really want to hold them back. It’s because there are some assets you we loved and you wanted them to stay as long as possible. And the only kind of barrier to that eventually in some situations was the skew they had.

00:21:58:08 – 00:22:19:03
GUEST
If they were sizable. People always worried that really big assets would be illiquid. And for us, you know, some of our biggest assets were so incredibly liquid. And they they helped to sort it out really quickly to sell one of them for liquidity and do very well with it. You know, that’s just the way it was in reality for us that I know for other people that they found it easier with smaller investments.

00:22:19:03 – 00:22:41:10
GUEST
So I think it’s just dependent on maybe what the assets were at the time and the sectors and things like to go back to those London pops, which just sticks in my mind because we actually followed the point of view. And to provide live. But it was having them portfolio load up and able to go with one chunk was incredibly attractive to some people, and sometimes we tell them individually here and there, but other times you could group them.

00:22:41:16 – 00:22:43:02
HOST
And it’s a portfolio premium attached.

00:22:43:02 – 00:23:04:20
GUEST
To it. And people want yeah, they wanted a big long list too. You know, it was, it was, it was playing and especially London and they were locations that people generally would know were like and you know, and made a positive difference. So I think we did try to think of it in a multi-layered approach to, you know, not just asset by asset, not just top down, not just bottom up, but also groupings, timings.

00:23:04:20 – 00:23:07:12
HOST
I was going to say retail. I wonder how you kind of navigated that.

00:23:07:17 – 00:23:25:03
GUEST
Well, we we always thought initially or initially there was a bit of debate about, you know, because of some of the funds in the peer group at shopping centers. Ally the huge aversion to that, because I felt I just felt it was for no other reason at the time. It wasn’t like I predicted on on shopping centers, but it just felt like a really big skew and a lot of work as a big single skewed.

00:23:25:03 – 00:23:46:18
GUEST
It didn’t really break up and I was worried about that. So we didn’t ever go into anything at that. We, we were mainly in, visa warehousing and things. So actually we were quite protected. We weren’t completely protected, but we were quite protected. And also we didn’t go into fashion parks. It was kind of a much more bulky goods style retail warehousing.

00:23:46:18 – 00:24:10:09
GUEST
So again, it wasn’t of crazy rents. So when rent started to rebase, you know, we weren’t going from 18 to 30. You know, it was they were never off those rents. So we could have had, you know, less fall. Ultimately some of that retail warehousing was disappointing. We had to sell to sell everything at the end up at the but, you know, we they were actually pretty good assets that you’d like to avoid, but you’d have done quite well on the bounce on them.

00:24:10:13 – 00:24:40:22
GUEST
But we, you know, we we had to get yourself however you have to sell and yeah, you couldn’t be emotional about how many were. We were you know, we were very businesslike about it. But it’s been you see the opportunity but you can’t hold on to it. And ultimately for the the fund, you know, that was where we got to was it was shrinking and, you know, it was more about liquidity staying in that top quartile whilst giving liquidity was becoming the main focus, as opposed to it leveling out and a seeing a growth trajectory, trajectory again.

00:24:40:29 – 00:24:52:05
GUEST
And once the FCA had come out with their kind of consultation paper for many investors, completely understandably, they, you know, felt that that was just not possible. So that’s too.

00:24:52:05 – 00:24:54:03
HOST
Uncertain. And so the fund wound down.

00:24:54:05 – 00:25:15:00
GUEST
The fund, the portfolio, we put the portfolio, quite early on to the market, and it was sold in its entirety, which was in May last year, which was a, you know, great timing was a good price. And the, you know, that was the right thing to do, really, I guess, from a business perspective. And we have kind of missed that part of where Henderson kind of I became part of Nuveen in 2014.

00:25:15:00 – 00:25:33:25
GUEST
So the mandate I was running for Jonathan Sloan was actually a sub delegated kind of mandate where we were doing the property element of of that mandate. But it was operated on that retail platform by Henderson, by Dallas Henderson. So there was also the dynamic of that, which, you know, again, was just it was great working with other teams.

00:25:33:27 – 00:25:43:19
GUEST
Inside and outside of the business. But is kept is kept that whole team really broad and really capable and you know, there you know, they were really are a fantastic team.

00:25:43:25 – 00:25:52:28
HOST
How how did you how do you manage the decision making process with someone like Marcus? If you’re kind of both in charge of it rather than one being out and out calling the shots?

00:25:52:29 – 00:26:11:12
GUEST
I mean, we we didn’t it wasn’t even just Marcus and I, we would debate it, would really debate it and we would disagree, which I think was healthy. And we would find a longer term view that we felt was right, but we would do it by detective work. Maybe we’d literally go and dig by until we felt we had enough of the right answers to come down on one side or the other of something.

00:26:11:12 – 00:26:28:08
GUEST
And I think that’s, you know, that’s a healthy way to be. And maybe if it was your. So, I don’t know, what he’d say about that. But you know, I was I think I was always very, very he, he is and he’s one of the best dealers you ever see in the market. He’s got an incredible network.

00:26:28:08 – 00:26:54:03
GUEST
He’s incredibly well thought out. He can sense a good deal. I think I’m I was always very strong on does this deal fit for this type of mandate. Is this going to be the next piece of our jigsaw? And that’s why we were probably quite good for each other, because I could never do anything like what he does in terms of his ability to really negotiate and be involved in incredible deals.

00:26:54:05 – 00:27:08:00
GUEST
But I can be absolutely there from that kind of investor perspective and the longer term strategy, and where there might be risk to other parts of the portfolio, is, is this right? No. For us, can we make this right? This is going to be the next best.

00:27:08:00 – 00:27:10:02
HOST
So together it’s like a winning combination.

00:27:10:02 – 00:27:28:05
GUEST
I felt it was. Yeah. I mean you know, it it definitely was. We had a good performance. We did a really good job for the investors. And you know we’re focused on Marcus and myself. But none of this could happen without the rest of the team that were working on this. And they’re all incredibly talented fund managers now in their own rights.

00:27:28:06 – 00:27:49:27
GUEST
And and you know, we’re growing through learning, doing a job like this, which is arguably one of the best jobs you could possibly be involved in because it’s never stopped. You were always buying or selling. So for the team, you were always at that sharp end of the market. You were never it wasn’t a closed ended mandate where you maybe bought something twice a year and worked up an asset for sale.

00:27:50:03 – 00:28:08:22
GUEST
I mean, we were we were selling and buying asset and at the Crystallize Asset Management plans, you know, we would move all in if we needed to move on. So we weren’t we didn’t hang back. And that meant everybody was on their best game all the time and trying to make it a really successful, a combination.

00:28:08:25 – 00:28:11:23
HOST
And so is that what kept you up to.

00:28:11:26 – 00:28:12:17
GUEST
Probably.

00:28:12:19 – 00:28:14:15
HOST
Just given the variety in the game as well?

00:28:14:16 – 00:28:36:09
GUEST
It probably was between that period, you know, from 2009 right up to really now because it was, you know, we were just learning all the time. So it just it’s really been that kind of 13 year period has just been in. So has allowed me to evolve so much and learn so much. And, you know, it’s it’s kind of something that I hardly anyone would get to do in a career.

00:28:36:09 – 00:28:38:25
GUEST
And, and we all absolutely thrives on it.

00:28:38:27 – 00:28:54:01
HOST
What are the traits, what are the traits that you think are really important that people possess? When building a high performing team? You touch a team. You touch on your team. I love my team fit into the building. Them and the personalities. What? What is it you know about the collective or the individual that you look for?

00:28:54:08 – 00:29:12:18
GUEST
For lots of different. You look for them all to be really different. So I think that’s great. And I think we all enjoy the differences that, you know, we all we all have different skill sets and that’s very that’s marked. And that’s really good because if you go into if we sit down for had to have a conversation, we’ll get lots of different views and opinions.

00:29:12:18 – 00:29:45:24
GUEST
You know, culturally just all really great can do team playing people. Do you want to make a positive difference? So you’re not coming up against anyone with an ego that’s dominating or thinking that somebody is purely cool, but they’re more equal doesn’t just it just doesn’t. I don’t think that would work for my personality, but I don’t think it would work for any of the people that I sit with to feel that pushing the boundaries, trying to make it different, trying to make us all a bit more, you know, not being scared to speak up if you think something should be different, if you question something, you know, there’s just such a variety of things,

00:29:45:24 – 00:29:58:29
GUEST
but, you know, it’s quite guttural. For me, it’s probably, you know, not something that I don’t know how everybody else works. But, you know, I think for me, you can feel if you do the right thing that you need in the team. And I think you’ve got a really good spread of people on their DVD are their top notch.

00:29:59:02 – 00:29:59:12
HOST
And so.

00:29:59:12 – 00:30:01:20
GUEST
They make my day. You’ve put it that way. You know, I enjoy.

00:30:01:21 – 00:30:03:06
HOST
People you like working with.

00:30:03:06 – 00:30:04:14
GUEST
I’ve really loved working with them.

00:30:04:14 – 00:30:08:06
HOST
You respect and must work for them more so than they work for you.

00:30:08:06 – 00:30:14:24
GUEST
You just feel like I just feel that you’re all people that want to do really well and in the business, because they’re really they’re really strong.

00:30:14:26 – 00:30:21:06
HOST
Now, as head of UK balance funds can you just give me an overview of what your role is now?

00:30:21:06 – 00:30:46:14
GUEST
And yeah, so I mean what we’re, what we’re doing, we’ve got a number of mandates. We just want a new mandate. At the end of last year, which is just been onboarded, and I guess diversified funds are a variety of segregated mandates. We still do some mandates for Middle Easterners. We’ve got a large pension, UK pension fund, particularly large UK pension fund that we’re in 19 as well.

00:30:46:17 – 00:31:16:07
GUEST
It’s a it’s kind of a variety pack of different mandates. And we’re continuing to look at other mandates that we might kind of work towards. But over that kind of I mean, really from the beginning of Covid, I had a born of the experience on pay, which I don’t think I mentioned, but in 2000, after all the work we were doing on Souter 2019, Dennis Henderson kindly allowed us to create a second objective on that fund, which was to be aiming to be operationally net zero carbon by 2030.

00:31:16:13 – 00:31:33:08
GUEST
And we had been working on that really since 2012. And, you know, it was a big challenge because it’s such a diverse set of assets. And, you know, you are maybe going to have to sell some of them as well. You know, it was no guarantee you could hold them all. But we we push forward with that.

00:31:33:08 – 00:31:52:12
GUEST
We push our own boundaries on that because we just felt that it also when you make that commitment, it’s incredible home you move towards it. And we weren’t doing that lightly. We knew we were. You could see the pathway. We’d worked out the CapEx. We knew that it made sense. We knew it probably would bring us and continue to hold the right tenants and longevity of lease.

00:31:52:12 – 00:31:59:02
GUEST
And, you know, things would flow from that. And we could see regulation coming. But if you weren’t ahead of the game, you were kind of filling your investors and my view.

00:31:59:03 – 00:32:07:18
HOST
So you’d spotted that we’d take you to the investors. We took this idea occupying the role that the occupiers demanded, or rather, the investors guarantee it.

00:32:07:18 – 00:32:19:10
GUEST
We took it to them. We took it to them. Yeah. I mean, have a great sustainability team and in-house as well, who helped who were massively part of the team on that to make that made up. So and borne of.

00:32:19:10 – 00:32:20:17
HOST
That,

00:32:20:20 – 00:32:43:13
GUEST
Was the fact that you could get a mandate to do things, my mind had been turning to because, you know, what is impact like in the UK? Because impact I think is different in different jurisdictions, dependent on what’s available. You’re setting out your stall to give a financial return, a carbon return effect to the in terms of goals and societal return.

00:32:43:13 – 00:33:00:29
GUEST
So you can actually see that it’s benefiting the community or that it’s making a positive difference to your location. You know, if you’re allowed that mandate and people invest on that basis, knowing that is what you’re there to do, you’re not just there to give a financial return. That’s a that’s part of it. That’s not all of it.

00:33:01:01 – 00:33:20:07
GUEST
Then, you know, that could be a bit of a game changer for the kind of your ability to act rather than, you know, think it’s nice to have but never be able to do it because not just going to focus on the best possible financial return for the investor. And so we started to work over, over kind of a lockdown project over.

00:33:20:07 – 00:33:44:09
GUEST
What does that mean? What should that mean in the UK and the UK footprint and how should we measure what would even be an appropriate investment that could be taken through that journey? And we started to do a lot of work on that. And you know, just felt like the next evolution of we should all be doing what we should be doing on carbon if we put our no, it just, you know, it takes my breath away when people are not up and up early in the morning.

00:33:44:09 – 00:33:45:28
GUEST
But that got to go on with that.

00:33:46:01 – 00:33:46:27
HOST
The carbon piece.

00:33:46:27 – 00:34:16:13
GUEST
Yeah. But the societal piece is sort of elusive because people bucket impact. They often just think housing like it just kind of sits there. Having been we come out of this diversified funds background, I just see really clearly that it’s not just housing, it’s everything you touch in the built environment, you know, has a has a role to play in terms of how you help create safe spaces that are relevant for people who can do business.

00:34:16:17 – 00:34:35:24
GUEST
Little bit can be communities in them. You can live in safe spaces. You can get the right health care and education. I mean the built environment for itself. So, you know, you can’t compartmentalize it. I don’t think I think it’s hard to it’s hard to see that through. But there’s not that many mandates that are, you know, have been set up for a long time.

00:34:35:24 – 00:34:59:11
GUEST
You have to do these projects. But it’s not. And I’ve said this before, it’s not rocket science. A lot of it is very practical. It’s how you measure what you do. And I think there weren’t obvious baselines yet in these areas of, okay, this is how you measure societal rules. You know, even in carbon. We’re having this debate last week where where some investors might be grasping it’s the most important thing for others might be Imbrium status.

00:34:59:11 – 00:35:19:03
GUEST
Some different investors have signed up to. I think the one thing is right, but if you’re managing, especially with a group of investors, they may all have different things that are important to them and conflicting. And so what’s the best thing to do with that asset? To actually decarbonize, to make it efficient and effective for you are having to use CapEx to do that?

00:35:19:05 – 00:35:31:14
GUEST
Which one is actually going to happen with meaningful difference? Does that tie up for a different you know, different investors might fancy is the score they want to give them their, you know, in their end of year update where the thing is, do.

00:35:31:14 – 00:35:37:03
HOST
You do you feel you’ve had to shuffle the pack in terms of investors who are on board with that or. Well, we’re just discussing opinions.

00:35:37:03 – 00:36:01:03
GUEST
Yeah. So with I mean, with few impact now we’re kind of we’ve come up with a structure miRNA kind of like looking for a cornerstone to be the right kind of investor to to kind of move forward with that. And that’s something that will, you know, happen as it’s ready to happen. I think we’re still quite early at the blocks in terms of delivering something that’s not, a pure housing strategy.

00:36:01:05 – 00:36:27:09
GUEST
So I think that there’s an education piece that we need to do really well on that, and we need to make sure that people actually understand the diversified benefits of mixing uses. And, and I and I think losing that, that landlord, arrogance which is is less there now but was definitely there when I first saw it in my career where the landlord was some kind of king or queen and, you know, ten years ago for years.

00:36:27:09 – 00:37:04:12
GUEST
Yeah. Deciding thing. Yeah, yeah. You know, and having a business plan that decided what that would be. And never having heard the voice of the community, and never having understood that geography well enough to know there was actually a better way of doing it, it was kind of because it was all financial terms, like, what is the quickest way to create the web, or to create a long lease or to create having understood a community, having understood the uses, things could be, you know, making sure that you’ve incorporated that into what becomes your ultimate business plan.

00:37:04:14 – 00:37:24:03
GUEST
You know, the landlord role has to be more dynamic, I think, than the inverted commas all days for, you know, it was kind of like you said, it’s a lording over what what would happen. And that’s, you know, that’s something I think is hugely exciting because I think probably it’s a better outcome. But I would say, you know, just being very realistic and honest is quite sticky as well.

00:37:24:03 – 00:37:46:12
GUEST
It’s quite hard work because for city communities all have different within that community. There’s a million different opinions. Yeah, but often deal with very loud voices as well. That may have a good opinion, but they may also there may be someone with a quadrant that actually has a better way of doing something. So you’re trying to get, you know, that can you could get bogged into something where it’s hard to make a move, which I think is not what we’re about.

00:37:46:14 – 00:38:10:13
GUEST
And also, I still think that particularly in some communities that possibly need the investment most, there’s a mistrust of a landlord and, and, that’s on us. That’s a black mark to landlords. You know, we have to do the work better on not being seen as a baddie or someone who take rent. You know, it’s it’s it needs to be, you know, a bit more a collective group.

00:38:10:15 – 00:38:30:07
GUEST
Yeah, it’s a bit more. A bit more of a team to get the right result. And I’m very interested in making improvements to the way we all invest. And I really like the idea of investing in existing footprint as well, rather than trying to build your way out of it, which we’ve done sometimes successfully. And looking at us, the house as a country.

00:38:30:08 – 00:39:01:26
GUEST
Yeah, we don’t always get that right. And even if you think about enterprise zones, you know, new new towns that were built, which is a lot of building and some of that works and some of that didn’t work, it’s all done quite quickly. There wasn’t always proper community link up with some of that as well. I think repurposing what’s already there is probably the right thing to do, where you can make it viable to even try and start there, proper reverbs or a proper repurposing or change of use, but with something that’s already standing.

00:39:01:29 – 00:39:09:17
GUEST
And if you can’t do that, you need to go through the different layers of what you can do. But I think that’s probably the right place to start, as opposed to imagining that everything should be.

00:39:09:17 – 00:39:13:19
HOST
Development is a social value portal, a place to start in terms of measuring?

00:39:13:22 – 00:39:14:24
GUEST
Yeah, it’s great.

00:39:14:26 – 00:39:17:29
HOST
And is that the kind of one of the, the premier or one of the leading.

00:39:18:03 – 00:39:41:27
GUEST
Yeah. I mean I, I try really hard to be just very open to all of it because I feel like the more information we all gather know, I’m sure food forums and groups will keep developing and having an articulate voice in how it should be in terms of measurement. And I think the measurement piece of social is just the piece that’s so it isn’t tricky in some respects because it’s very transparent.

00:39:41:27 – 00:40:01:26
GUEST
I mean, if you set out to create jobs or, you know, create safe homes, to health care to somewhere that didn’t have a that need to kind of obvious statements when you do them, you know, you’ve done them. But there’s a lot of, there’s also a lot was quite nuanced around all of that as well.

00:40:01:26 – 00:40:20:02
GUEST
Spin offs, how people get to work, you know, all the different elements of that. I think having common ways that everyone is happy to kind of information gather and which is not dissimilar to carbon, really, but it’s, I think, to a society firmly behind the carbon, you know, that still needs to be worked there.

00:40:20:05 – 00:40:28:07
HOST
Can you, can you offset social value? So if you’re doing a, you know, something in London, can you offset it again, skip in Manchester or does it not work like that.

00:40:28:10 – 00:40:43:20
GUEST
That’s all I, I think being honest to your business. Depends. I don’t think that you think it’s about transparency of asset by asset. This is part of a business. But you may find that you can do the carbon part of the impact project earlier than you can do this. Try to pieces that this might be a longer play on one building.

00:40:43:22 – 00:41:02:13
GUEST
Just call it in Manchester and you may be able to capture it quicker in Liverpool or books or on the societal piece, but not the carbon piece, because you can release back until a certain time in The Tenant, you know, whatever the thing is, and they’ll will be different. I think it’s about just being honest, because what you’re doing is still better than not doing anything.

00:41:02:17 – 00:41:15:00
GUEST
So it’s important, I think, for the investor to be able to say, yeah, no, I, I subscribe to that or no, I still see not yes, I think it’s just about us all learning as we go. And it will keep changing. Best practices will keep changing how it looks.

00:41:15:03 – 00:41:30:12
HOST
Because it’s a big business moving optically, maybe it seems like probably quite a difficult, you know, changing big businesses and getting them around to to the ideas or having impact at the heart of what they’re doing. Probably more challenging there. Maybe some smaller businesses. How do you navigate.

00:41:30:15 – 00:41:33:02
GUEST
Being in a big business?

00:41:33:05 – 00:41:33:24
HOST
What does it come down to?

00:41:33:24 – 00:42:03:13
GUEST
The culture probably does a bit, but all right, teams, you know, long standing and energy and impact in the US is huge. So I think we’re learning from the fact that they are so sort of developed as they are. That’s in real estate being about housing. So I’m probably the, you know, healthy challenge there where like can we be something other than housing as well.

00:42:03:16 – 00:42:28:05
GUEST
We do have housing in it. It could be have something that was, you know, moving struggling from to commercial to, but you know, I don’t mind I don’t mind challenging that. But, you know, I think it’s important to say it and I think we are the right house to be early to do it, because I think we have and we I mean, the maybe there’s just an incredible support network to help you deliver what you’re setting it to deliver.

00:42:28:07 – 00:42:33:05
GUEST
So we should be kind of people who can make it. So we’ll do a good job for investors.

00:42:33:08 – 00:42:39:05
HOST
Are there there are no as you look out across the market, who’s kind of who’s doing this and helping pioneer it and drive it forward.

00:42:39:05 – 00:43:17:26
GUEST
It’s just 2 or 3 places that are. So I think I mean, lots of us are are kind of trying to get these things going. And we have used outside bodies as well to help kind of give us an inverted commas that a friendly challenge, friendly feedback, critical friends to kind of make sure we’re not being insular and how we’re sitting in our office trying to work out how it should look, because I think the best thing we could all do is a few of us create, and give the investor choice and diversification within impact the way they had diversification and choice between the retail investors who wanted to be open ended.

00:43:17:26 – 00:43:41:26
GUEST
So, you know, I think that’s a really good place to be. But, you know, that that would just happen in its own good time when the market and the investable universe is ready to move just from housing. You know, for a lot of these people as well, those buckets, the bucket, you know, so the impact that, you know, housing’s already been through, that kind of stringent process is it can is it impact.

00:43:41:28 – 00:43:58:11
GUEST
Yeah. And it is. Yes. It, it, it is in that in that particular way. So it’s kind of done that work. So it’s kind of easy to to stay there. So we kind of trying to push for the next, the next bit. On what you were saying about offsetting and a lot not massive amount of offset. On the carbon side either.

00:43:58:12 – 00:44:19:11
GUEST
That’s method of last resort. But what I’m interested in doing, we’re not doing it yet, but I definitely is on my radar. You’re talking about it probably everybody with that, is that, you know, on the carbon piece where you say have a portfolio that has a huge element of the industrial or retail warehousing or any kind of roof with the right expands in space in the right way.

00:44:19:13 – 00:44:43:29
GUEST
Is that you? If you’ve got solar panels on everything, they possibly can, but you’ve got a portfolio where you might also have a parade of retail shops that you will never be able to effect. You never be able to put a solar panel anywhere near them. You should be able to upper level link what happens on carbon. I think that is actually, you know, good fund management, but we just kind of need to kind of move towards these things.

00:44:43:29 – 00:45:04:04
GUEST
But I think things like that are places we should be pretty. You can see that there is obvious wins as well for these tenants in these buildings. For us, a portfolio level where you want to have a diverse portfolio, but not every sector of the market lends itself to that kind of sort of. I know, you know, you can still be dynamic for the investor and getting the right spread of asset.

00:45:04:09 – 00:45:07:16
GUEST
But overall, you know, the carbon sort of spread around the portfolio.

00:45:07:16 – 00:45:24:17
HOST
Do you think as as people, you know, rise up or take more of an interest in impact investing? And I guess the the qualitative and quantitative aspects of how you measure it become a little bit more transparent without without minimize any sort of kind of greenwashing or, or kind of lip service that that may be.

00:45:24:18 – 00:45:49:26
GUEST
Helping or having streamlining of how we measure. Yeah, yeah, I’m sure, I’m sure. Because I’m sure there’s a lot of people who I mean, I have a personally come upon anyone who I think doing a greenwashing job. I think everyone’s really trying, but it’s always the always be somebody who’s not happy with something. I think having transparent measurement, I wouldn’t be happy doing anything in this area without just being pretty blatant with the investor of what works.

00:45:49:26 – 00:46:18:29
GUEST
What does it mean? You know, certain things don’t work. The timelines, the objectives. It might be a very broad objective on carbon and, you know, might be on the on a particular set up or that your team on the social side, but on another asset, it might be really ramped up on about communication and getting kind of going back to where we started, by building your investor with what you can and can’t do, how you’re trying to push the boundaries to make it the best we can while still giving that sort of sense of financial return.

00:46:19:01 – 00:46:44:25
GUEST
The other thing I suppose to say is that returns of different, you know, different jurisdictions as well as in the UK is, you know, you can probably get 6 to 8% return, but it’s a long term return, I think is a really sensible return from a mixed portfolio of assets in the UK whilst delivering impact. But if you’re doing, for example, housing in the US and with the variety of subsidies and the weights, just the whole weight set up there, you’ll get a bigger return than that.

00:46:44:25 – 00:47:02:22
GUEST
So you’re kind of you’re giving, you know, it’s a variety pack impact. You can’t just kind of global stamp on it and say, this is what the world is. Yeah. To create huge impact. It will be different and and be measured in a different way in different places. So it’s just it’s being alive to that, to you.

00:47:02:23 – 00:47:05:28
GUEST
I think, I think the UK is probably pretty purist.

00:47:06:04 – 00:47:17:12
HOST
Yeah. So 2023, we’re kind of towards the end of January now. What what does the rest of 2023 look like for you. Yeah. As head of UK balance funds and the wider business as well.

00:47:17:12 – 00:47:39:28
GUEST
So I’d like to I’d like to read another diversified mandate. I’d like to get a cornerstone investor or impact mandate. And just to keep pushing on what is the best in class like and keep striving to get it, in your words, very well for us in 2022. So that it can happen again in 23. But I think we’re probably the right kind of team for that kind of work.

00:47:39:28 – 00:48:02:02
GUEST
And, all the mandates impact today. But on all the mandates, really, you know, the carbon focus is very real for us. Whether we’ve got a direct mandate, which we do on some of the stuff related to deal with carbon. Yeah. Or whether it’s a lighter touch on the investor. We’re driving it anyway because, you know, I do believe the regulation we talked about regulation kind of coming out.

00:48:02:04 – 00:48:22:15
GUEST
People talk about all regulations going only one way or this kind of statement. But, you know, when it happens, it will give people a fright. That copper, you know, strange and stuff. So I just I think the more upskilling that everyone can do and the more proactive everyone can be, the better place they will be. You do not want to be reactive on that.

00:48:22:17 – 00:48:27:04
GUEST
It is. It’s just not the right thing. But it’s also about really bad business.

00:48:27:07 – 00:48:42:05
HOST
How difficult is it to win a new mandate, you know, from another, from another, yeah. Investment management or fund management business. Because, you know, I’ve certainly heard in the market, you know, there’s been a little bit of a, the card shuffle going on at the moment.

00:48:42:05 – 00:49:06:09
GUEST
But I mean, oh, you’re I guess you’ve got to get it, you know, get the, the RFP, right, for a start. But the, you know, getting in the room and pitching is, is probably one of the most joyful parts of it because I think we can demonstrate what we can do. And I think we’re we in these bags of integrity and determination to deliver for our investors that certainly sit around me and I’m just is getting the chance to do it.

00:49:06:09 – 00:49:28:13
GUEST
This is just in desperate for for me get you get something you really want to get your teeth into. But yeah, I mean, I think there’s just so many good outputs out there. So we’ve got to be, you know, on our game and making sure that we’re we’re the ones can give an edge. I think the USBs for being I mean, obviously I would argue a great team.

00:49:28:14 – 00:49:53:08
GUEST
So I argued I would actually argue it’s a USB. Is that good a team? You know, I said become incredibly, you know, overenthusiastic about them. But I’m really not putting that to strongly really are. But also I think that our ESG credentials and ability and, and backbone like really understanding, really able to quantify CapEx, what it takes to do it.

00:49:53:10 – 00:50:17:12
GUEST
It’s not just be nice to have it’s really you know, we granular as well is brilliant. The governance is upset. You people in the asset management teams are, you know, really great to work with and come up with things all the time that are things that none of us have thought of. So they’re just, you know, they’re always helping push out the industry, which is two way for us in terms of what we do, what we can spend on assets.

00:50:17:15 – 00:50:32:11
GUEST
They’re coming at us with great ideas and they really help drive that and deliver it. And you know, that all makes a big positive difference and is kind of a big reason why can enjoy great work is, you know, I feel we are also learning and hopefully continues to be the case.

00:50:32:17 – 00:50:39:11
HOST
There’s been a bit of volatility in the market. Yeah. How do you go about putting together a balanced portfolio?

00:50:39:14 – 00:51:01:29
GUEST
Well, I like to I mean, I’ve kind of been moving away from the word balance because I think balanced you was old fashioned because people we just assume it was kind of the three main sectors used to be, but I think diversified. I think, you know, it’s it’s more of a mandate by mandate. What is the best way to achieve what that investor needs.

00:51:02:02 – 00:51:21:06
GUEST
And you can get so much like great long leases on, let’s say, care homes, which before, you know, right in the day we were investing in them to pay if I remember is you want to be reputational risk if something happened to somebody in the care home and you know, it was it was it was right at the beginning of, can we really do that?

00:51:21:06 – 00:51:25:07
GUEST
It’s that kind of feeling. And then it’s such a run of the little thing.

00:51:25:09 – 00:51:27:09
HOST
You know, as I say, it’s become institutionalized.

00:51:27:10 – 00:51:44:16
GUEST
It’s just it was just yeah, it just hadn’t been done before. But now, you know, a, a mandate that is a variety pack of different kinds of assets for different reasons. I love an asset. It’s got a good plan B, so I’d like to know the plan as we go into an asset. And it’s an obvious business plan that we want to do.

00:51:44:16 – 00:52:16:01
GUEST
But I mainly like to know that if that is not going to work, it’s got great residual value on it’s, you know, it’s, you know, the patient that the business, the the planners which allows a change of use or, you know, whatever. The thing is, I think assets like that have a bit of an extra in for me because you can still see you’re not going to it to be so binary that you were in or you were I mean, you were really out when you were out because tenants surprised you by exercising or breaking your mood or whatever.

00:52:16:01 – 00:52:40:27
GUEST
The thing is. And so I kind of I like thinking about portfolios like that. We have top ten debuts and we’ll have our own opinions as well. But ultimately, I mean, ultimately, you know, I think you build a portfolio as you see the right assets come onto the market. And there’s and you can always see that that will the next thing will be, you know, a logistics unit just got to, to into darling sector or alternative.

00:52:40:29 – 00:53:00:12
GUEST
It might be that it’s actually better warehousing, but it could become industrial because it’s, you know, you know that there would be potential opportunities and you know that they need more jobs in that area. Before the bit on the 16 jobs in the retail warehouse to a new distribution, whatever that is, I think it could be that, that, but you do because that’s the right thing to do at that time.

00:53:00:12 – 00:53:06:02
GUEST
So I don’t need to get too hung up on it being, you know, specific percentages to specific areas of the market.

00:53:06:02 – 00:53:10:10
HOST
But you look much more broadly than you did a few years ago, just in terms of the time.

00:53:10:10 – 00:53:12:03
GUEST
I think we’ve been the UK for a long time.

00:53:12:03 – 00:53:14:27
HOST
And also the lot sizes that you take off as well.

00:53:15:00 – 00:53:33:11
GUEST
Yes, but also but I think this could be up to your broadly comment. I think we’ve been doing that for a long time. But no, it’s not a new thing like that is what you’d expect to do. So it’s just that that’s a normalized behavior, though, that all these sectors are potentially the next right investment. So that’s kind of nice.

00:53:33:14 – 00:53:58:13
GUEST
You know, it’s so broad and it kind of should be. And actually it would be great to link it in with, you know, with your infrastructure. We’ve got great, you know, renewables teams in-house as well. And natural capital and you know, link what you’re thinking about particularly and this is we kind of like blue sky thinking in terms of being really idealistic, but having a site where you could create using you could have small smoldering.

00:53:58:13 – 00:54:17:14
GUEST
You could have, you know, the distribution that takes that to where it needs to. You know, you could really create and use the different expertise that we have, not just in real estate, but in real asset. Yeah. To bring up a bigger project together that could be done. We refer an area and REIT investment for investment, you know, for an investor.

00:54:17:15 – 00:54:31:21
HOST
Yeah, I guess definitely get the sense that that’s maybe where the market’s moving from. A from an internal from an internal perspective. How do you manage the competition between the different funds and various different other fund managers when you know your maybe your investment remit is slightly broader?

00:54:31:23 – 00:54:54:04
GUEST
Yeah. I mean, I mean, I would say the competition is healthy. The teams all have different networks of people who will put assets to them. Sometimes early overlap before is either coming to the market. If it’s off market, maybe it’s not quite so obvious. And we have a schedule that is, you know, to the moment the introduction was made, it’s it’s sort of very stringent.

00:54:54:04 – 00:55:15:27
GUEST
And then every Monday morning everyone goes through that list. People will show up for things that maybe someone else is looking at and they want to have a look at to. And, you know, if it got to a point where two difficult managers wanted to go for the same as it is a whole priority list of. But what had they said, you know, what are they stated as they were looking for a course on a quarterly basis, which everyone has to set out?

00:55:16:00 – 00:55:36:02
GUEST
And so start with that, you know, move down of the ranks and then, you know, ultimately the investment would go to the investment committee. That had to be debated. It would be a decision to go for it. But I think that’s a nice place to get into. I think there are less at the moment. There’s probably less of that because we’re everyone’s got different size bands that they’re looking at, different styles of things.

00:55:36:02 – 00:55:44:02
GUEST
So we haven’t really come upon a time where in in the past probably 12 months, where there would be something that, you know, there was a proper shoot over,

00:55:44:05 – 00:55:49:09
HOST
So as we, as we draw to a close. What are you most excited about over the next 12 months?

00:55:49:11 – 00:56:17:05
GUEST
I think obviously, the correction in the market, I think that’s bringing and there’s already brought interesting opportunities forward that, you know, the time is now on, probably especially with maybe some day out of the market. And people who are vying for an equity can get better year round. Some stuff. So we’ll see how that plays out. I think it’s a good opportunity on impact because potentially where you would be seeing 6 to 8%, you could maybe do a bit better.

00:56:17:05 – 00:56:43:02
GUEST
If you could buy earlier in this new cycle, then later. And that might be a boost for investors who want those different types of returns and on your carbon and title. But ideally we’d like to know that you’re getting in in your profits, in the buying always, isn’t it, to kind of making sure you’re entering into these markets that the the prices that allow you to really get the job done and still give a nice return and build up that chart record, but to get the turn as well.

00:56:43:02 – 00:56:59:06
GUEST
So that would that would be great. And ultimately, you know, from my perspective trying to get another mandate that would be, you know, complimentary in terms of a different profile to what we’ve already got, but really allow us to show what we can do, which I think there’s a few times that we’re in the backyard because it’s just such a long time.

00:56:59:06 – 00:57:06:27
HOST
I heard Chris and I ask everybody who comes on the podcast is, if you’re given 500 million pounds of equity, who are the people? What property? In which place would you like to deploy that cash?

00:57:06:27 – 00:57:23:14
GUEST
So it would be one property for me, and probably unsurprising it would be a portfolio. It would be something we could really have shown what we could do, you know, showcase what we could do, particularly on inputs. I mean, if someone gave you 500 million, I’d start the impact Fund. I’d be absolutely ecstatic, especially right now in the market.

00:57:23:14 – 00:57:41:20
GUEST
You know, that would be such a gift. And there’s a, you know, cost of living crisis. What better time to be starting to invest in areas, particularly postcode deprivation, where you can meet, you know, got the experience and you know how to make a positive difference? But it would be about diversification for me. So it wouldn’t be one asset.

00:57:41:22 – 00:58:02:21
GUEST
And it would be, you know, as broad to spread those types of assets as we could get so that we can deliver different asset management plans at different times. So you can kind of get a couple of early wins. And where you do create solid income for your investors that allow you then to get much more involved in heavier project work that can help a community, but can really get that buy and a decent business.

00:58:02:21 – 00:58:22:21
GUEST
And so, you know, from my perspective, you know, I do believe that broad thinking is better than being just in one sector. I think that served us really well. It served investors really well in terms of what we’ve managed to do. And, you know, we do it with the highest level of thought going into making every asset the best we can possibly make it.

00:58:22:21 – 00:58:37:17
GUEST
So at a time like this where use of moves, I mean, it is going to be such an incredible quarter, I reduce it, you know, it’s got to be that. You’ve got to got that feeling. The time is now to spend 500 million of equity and not have to worry about taking debt, you know, till later.

00:58:37:23 – 00:58:44:21
HOST
And the place which you have a broad range of geographies as well as asset types as well.

00:58:44:21 – 00:59:13:28
GUEST
Yes I would yeah, I would I think, you know, people get worried, you know, you’d like to have at least 50% in deprived areas. I mean, we’ve had many of our biggest successes in areas that would, by postcode, be defined as deprived areas. But it’s about what you put there. It’s about, you know, if you want to own an office, clearly you’re not rushing to buy something in a very secular or regional location that doesn’t have a and just to let boards everywhere, that it doesn’t necessarily make sense.

00:59:13:28 – 00:59:38:14
GUEST
But if you’re looking to have a care home where there’s a lack of care homes and health care, where there’s a huge lack of appropriate health care, you know, if you look by postcode at the sort of spider chart of, you know, education, crime, commerce, transport, you know, becomes really obvious really quickly what’s lacking in that area. So, you know, it’s more about what’s appropriate in a geography that all that will give you the opportunity to create a business.

00:59:38:14 – 01:00:12:17
GUEST
You know, I think that could tell tells you a lot for observant. There’s a lot of it there. I mean, property is about being observant and really understanding that, you know, you’re seeing it everywhere. You’re seeing what’s working and what’s not working. You’ve got to apply a amazing thing about property. Probably one of the biggest highlights if everyone has a view, everyone goes into a building where you’re coming into an office, if you shopping, if you go into the cafe, if you have your home studio where everybody has a view on property and you can really journey, take people, you can take them through the story of what you do, and you’ll get it.

01:00:12:19 – 01:00:32:08
GUEST
It’s different from, you know, an equity or a bond in that respect. And I think that, you know, that is incredibly good for the investor because they can they have an moment. They always do when you’re explaining a case study or something you’ve done. And that’s probably one of the, you know, the nicest things about property.

01:00:32:14 – 01:00:36:05
HOST
The final part of the question is who are the people you’d have on board to help you with.

01:00:36:05 – 01:00:37:13
GUEST
That said my team.

01:00:37:14 – 01:00:40:03
HOST
Absolutely. That’s probably of the I mean, it’s like.

01:00:40:10 – 01:00:59:24
GUEST
I said, know that moment. I wouldn’t take any of my stuff. You, Yeah. I mean, there’s probably a variety pack of people I could name, but they’ve, you know, necessarily you’ve no idea of them. But from different teams, there are hugely impressive people that I really, you know, I wouldn’t be able to do the job we do.

01:00:59:24 – 01:01:25:19
GUEST
Well without being able to liaise with them. It does take it took a team. The mandate we won last year was an incredibly life affirming moment because it was a team that threw themselves. And I mean, if you so much as look to me last year, we probably asked for help. And I’m not exaggerating, people who were kind of walking past or like, not a minute, do you not work can come over here.

01:01:25:21 – 01:01:47:11
GUEST
And, you know, we saw every asset, the team, all the asset managers, investment people were all out and about looking often. Well, before we pitched, it was a very energizing experience and it just kind of doubles down the kind of amazing attributes that the team have. Or in the UK in terms of how we approach, real estate.

01:01:47:14 – 01:02:04:10
GUEST
And that was when we won it. That was a team win. Absolutely. That was not down to one person that was down to probably 40 people. That kind of can just make you culture there then, you know, like, oh, we can really do something. We put our minds to it.

01:02:04:13 – 01:02:22:06
HOST
I get a sense that I could probably, I might be able to answer the question myself, but what? Just before we closed one final question. What is it that, like really motivates you? Because we’ve touched on lots of different points here where you get really excited, but what is it that that really drives and motivates you and has kind of kept you the business?

01:02:22:08 – 01:02:40:20
GUEST
Jungle? I’ve really I mean, I get a really big buzz of the team doing. Well, I don’t really I don’t think I’ve got anything to prove. Maybe I’m maybe I get more outspoken as I have less. I feel like a need to prove that I can get my daughters tomorrow. But, you know, you know, you. I feel like there’s.

01:02:40:28 – 01:02:56:27
GUEST
And that’s only by with impact. I’m very happy to do the hard messaging on that. I don’t think all of that. It’s not for all investors because they aren’t ready. But I think it’s important for people to hear it. It’s a bit like An Inconvenient Truth. We all need to be a bit better than we are, and we can give you a financial return home.

01:02:56:28 – 01:03:13:20
GUEST
Do it. So what drives me? You know, hopefully I a mixture of the factors. I like the variety of what we do as well. So it’s not one thing all the time. And I don’t just mean in terms of the different assets, but I mean in terms of our data, in terms of the kinds of things that are involved in our day to make that happen.

01:03:13:22 – 01:03:36:28
GUEST
I love going into you as a on inspections. A couple of weeks ago and you were in a building, it was just doing you get to see, especially in industrial, you get to see the most incredible way is the way that the UK actually functions. And you see behind the scenes how things are made and how things get to people, and the kind of things that are being innovated and pushed forward there.

01:03:36:29 – 01:03:55:00
GUEST
We are helping us all just live our lives daily, kind of see the nuts and bolts of that. I think that’s really good. I find myself being home. I mean, the kids must be like, oh, so, you know, you’re like, you know, I saw somebody making duck today, you know, like, right. You know, we never think about that.

01:03:55:06 – 01:04:15:18
GUEST
We never think about how things we were so expected. If you go if you go into on the way down, you go into Ryman’s or something, you just picks them off. You never think about where that’s come from, where they’ve come together, where what who’s doing better ways of doing it are more sustainable. The aren’t using plastics are you know that that’s the the real world behind the scenes.

01:04:15:18 – 01:04:33:26
GUEST
And we get this lovely position of being able to invest in buildings that are, are they doing the best thing they could be doing in their area or their community or the ways of improving it? Are there ways of improving the efficiency of it? You know, that’s it’s such a multi-layered dole. You know, there’s probably the variety is probably the chief thing that I love.

01:04:33:29 – 01:04:40:11
HOST
Well, thank you so much for joining me and sharing a little bit about your background experience in real estate and what you and the business are doing.

01:04:40:11 – 01:04:48:20
GUEST
Easy. Thank you. Thanks for having me.

01:04:48:22 – 01:05:08:26
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

01:05:09:01 – 01:05:41:17
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website Twitter cockburn.com, where you can find a wealth of resource to aid your search.

01:05:41:19 – 01:05:44:14
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:34:17
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:34:20 – 00:00:45:09
HOST
Welcome to the People Property Place podcast. Today we’re joined by Andrew Ferguson, executive development director at LKL property. Andrew, welcome to the podcast.

00:00:45:10 – 00:00:46:13
GUEST
Thanks for having me. Thank you.

00:00:46:19 – 00:01:00:02
HOST
Not at all, but a place I always like to start. This podcast is how you got into property. But as a man who’s had a prior career before you got into property as a helicopter pilot with the RAF. Can we just touch on that first? And can you just explain to me how you got into that?

00:01:00:05 – 00:01:19:05
GUEST
Sure. Yes. That, as many people do and some people join as a as an air cadet, some people recognize that something you always want to do. I wasn’t really that person. I, through school, coming into university when the pressure was on parents and friends. And, you know, you have to choose what to do with your life at that stage.

00:01:19:05 – 00:01:35:12
GUEST
I think it was quite sort of, not a next door neighbor at the time who said he was really keen to be a pilot for the likes of BA. I remember I was, speaking to my sort of parents were my parents friends at the time, and I said, I’m keen to explore being a pilot like my friend.

00:01:35:14 – 00:01:54:28
GUEST
And then that person said, you mean for the Air Force or for or for career? And I never thought or the barely even knew the Air Force existed, but, you know, young whippersnapper from Belfast at the time, even though we were flying over heads day and night. So as that flying sort of try to explore, that might be a cool thing to try to try and, tell people it’s good I want to do.

00:01:55:00 – 00:02:09:16
GUEST
And from that, then that started the kind of process of rolling into how do I do it, what grades do I need, what I need to study, where can you do it and what that what that you know what that route is. So that’s how it started. And then into university not really knowing a bit of a lot.

00:02:09:16 – 00:02:32:16
GUEST
So what sort of because a bit of was thinking run an engineering side and it was becoming a thing. Lots of people talk about property, but that was kind of still, you know, pre noughties. So it wasn’t it was on a downward spiral. So really it was university days that I decided to pursue it. Albeit it was my first wasn’t my first love wasn’t that if I wanted to be the whole time.

00:02:32:17 – 00:02:41:10
HOST
See what a kid growing up with the the aero fix or ice or whatever they’re called, models hanging from your bedroom ceiling and staring out of the window. None of.

00:02:41:10 – 00:02:59:10
GUEST
That. None of that didn’t. No. So it’s not that I had that, that real innate interest, but it grew. And then I think, you know, people joke and it’s quite timely with Top Gun to come on that that was, you know, really coming into the mix sending that was like 86 the first one. So yeah, no it was never really something I would like to have from a kid.

00:02:59:11 – 00:03:08:19
GUEST
I missed all the cadet days and things I didn’t know much about. The military have no family history in military at all. So all very new for the Ferguson household.

00:03:08:19 – 00:03:16:06
HOST
And so how how did they or after they sponsor you through university, or did you kind of graduate and then decide to progress there?

00:03:16:06 – 00:03:39:24
GUEST
So it was a university piece where doing, didn’t do it while doing a degree. I applied and they said, look, and essentially a bursary. So I had a bursary for three of my years at university, which was was a great thing to have. So not only was it some free money to kind of get to year round and and surviving university, but it was also knowing that actually this is what you were going to do.

00:03:39:24 – 00:03:58:26
GUEST
So part of that was joining university er Scotland, where at the same time as doing your degree, you also had to fly and you do various summer camps and various pieces before you for you actually join. So you go through that, that piece difficult to get in. But you know, it was just at a time that a lot better judgment but a charm not really helped.

00:03:58:26 – 00:04:15:07
GUEST
So I’d give me a real focus throughout university because I had to get a degree in order to make sure of it. And so you, you apply as an officer? Yes, first. And then after that you get branched off. Just so happened I applied to be a pilot. Except after aptitude tests. Your brain works in a certain way, will take you on to do that.

00:04:15:08 – 00:04:35:10
HOST
And you fit the seat as well, right. Because. So I guess the context here is before people think that I’m a real geek. My, my father was actually a helicopter pilot in the Army Air Corps for his career, and my grandfather was in the tanks before moving into the Air Corps. And my dad’s older brother, my uncle, was in the tanks before moving to the Army Air Corps.

00:04:35:10 – 00:04:54:10
HOST
So I’ve got a long history of of family in the Army Air Corps and helicopters is something that I’ve kind of grown up with. So I’ve got an interest, certainly an interest in it, although I never wanted to be a pilot myself. But yeah, you’ve got to be you’ve got to fit the C as well. Right? So it’s not just about how how strong technically and intellectually gifted you are.

00:04:54:13 – 00:05:08:24
GUEST
There’s, there’s everything. I mean, if, and I was saying, if I had a pint for the time, everyone said, oh, I was going to be an olive pilot. But right at the very end of the very end, my I said, let me die in my hearing, let me down. But actually, it’s the first thing that they do.

00:05:08:27 – 00:05:22:24
GUEST
First thing they do is they put you through a pretty intense, strict medical with a do check your vision, do check your hearing. And yes, they do check the distances between your hips to your knees and output to your shoulder. And actually there’s quite a small band you’ve got to fit because it’s all to do with the ejection seat.

00:05:22:26 – 00:05:29:24
GUEST
Because you don’t you don’t get told you’re going to go fly helicopters. Up comes through this training process. Postdocs are training and perks like training, etc., etc..

00:05:29:27 – 00:05:35:15
HOST
And so they screen you and then they’ll adjust you, you know, depending on the aircraft or capacity or have you lighted on an.

00:05:35:15 – 00:05:54:27
GUEST
Auxiliary need what they need at the time when I went through, it’s kind of the early 90s and that was just pre the, the, the Iraq war was kind of bubbling up a little bit. And the Eurofighter 2000, as it was called, the Times of the typhoon, which was what the intake was for, you know, new jet coming off once maybe I we need more fast jet products.

00:05:54:29 – 00:06:13:14
GUEST
But just in that time period, I mean, everybody joined a big fast jet pilot that was late. So the instructors were having to go to the Middle East and various other countries to, to fill that backlog. So it was a gap there. So and actually at our time, quite a few, quite a lot majority certainly still, people go through the training system with helicopters.

00:06:13:20 – 00:06:22:08
HOST
And so how did you feel getting assigned to, to a helicopter squadron or a training group? Were you excited about that at the time, or was it a bit a bit of unknown?

00:06:22:12 – 00:06:38:05
GUEST
Yeah, I think it was, you have this thing at the end of initial officer training and at some say they take around 80 or 90 officers from different branches in the Air Force, and that’s a 6 to 9 month process. And so at the end of that is kind of like what they call it’s known as Fast Jet Friday.

00:06:38:10 – 00:06:57:20
GUEST
It’s quite a really important day for all budding pilots to to get to fast. Yep. Friday it’s a Friday before you graduate. And it’s kind of well timed to the end of every initial of the training squad. And I think the right sort of 16 of us. And that’s when the pilots get brought in to a special room and you get told where you’re going to be, where you’re going to fly.

00:06:57:25 – 00:07:16:15
GUEST
And at that time, I think, as everyone would say, I was absolutely gutted because my, my dream sheet was to go fast Jets first, multi-engine second, which is large to 60 airliners. But the Air Force then start was helicopters. But thinking being that helicopters would be more fun to fly, but it’s not, what a job for them.

00:07:16:15 – 00:07:40:20
GUEST
I put them third, then they’ll definitely put me fast jets first, because I actually had, was quite successful at flying training. I was I was recommended to fast jets. So you can imagine the disappointment. But when I looked around, I could see all my colleagues and chat beforehand and people’s go off looks not the worst thing. And actually going through helicopter training was a real, a real enlightening time because it’s it needs that hand-eye coordination.

00:07:40:20 – 00:08:04:16
GUEST
Your brain needs to work a certain way. So even though they are slower, your lower down, it’s a real kind of it’s a real leveler. And a lot of people who were initially thought that were excellent, that their early stage struggled and managed to scrape through, as everybody does training. So it’s quite an intense sort of couple of years for young men and women to come out of university, be thrown into the, you know, become officers pretty quickly.

00:08:04:19 – 00:08:08:22
GUEST
Then after go through quite intense grad school, pilot training and.

00:08:08:22 – 00:08:22:09
HOST
Also correct me if I’m wrong, you can’t commit to a short service career in the short service is three years, and if you’re going to go down that route, you got to commit for a minimum of eight years because they’re going to spend £1 million per person in terms of what cost. And they also want to reap a return.

00:08:22:09 – 00:08:25:03
HOST
So you’re signing up for quite a long time here as well. That’s right.

00:08:25:06 – 00:08:47:26
GUEST
You sign up I think initially the it’s the Air Force, maybe slightly different in the Army when you sign up initially for 16 years. And then there’s various option points throughout that time where you can come out from. But it’s all kind of driven by if you leave at that point, you don’t get this pension later on, and you do get stuck in a bit of a pension trap because and that was kind of a, you know, a lot of people have asked me over the years and I’m sure you’re going to ask me as well, you know, why did you leave at that particular point?

00:08:47:28 – 00:09:05:14
GUEST
Nowadays to make sure actually that, you know, you don’t want to get stuck in that pension trap, because if you are thinking of doing something different, if you do think feeling of scratch that itch and, and you do want to take your career in a different way from going up the military ranks to, you know, outside into what’s called industry, where we set nine.

00:09:05:15 – 00:09:05:27
HOST
CV.

00:09:05:27 – 00:09:24:04
GUEST
Straight, CV street bike paths, city road, all that good stuff. And the grass doesn’t mean greener and all that sort of stuff you hear, then it’s better to do it early. So I would start the, you know, down to Ferguson, you know, early 30s is better than leave, get that time industry as opposed to out before I was in my own 40s.

00:09:24:04 – 00:09:45:01
GUEST
So my colleagues would be leaving in the last 3 or 4 years who stayed in for their 16, which became 18 years. And then there are typically mostly following a ex-military path. They are leaving because of that. But to further underline the need, that bit more money, they need that bit more security. Whereas actually, you know, 13 years ago I was able to take that risk.

00:09:45:06 – 00:09:53:12
HOST
Yeah. So Prince Harry also, he moved into the Army Air Corps. And there’s a bit of rivalry between the Army Air Corps and the RAF. Do you train together or is it very separate? No.

00:09:53:12 – 00:10:15:18
GUEST
You do you train together? Yeah. That’s probably the only train service is helicopter training, which is amazing. So you start off in a in a group with the RAF Army and Navy. And then you again, once you go through that initial training, you go off to various place. So the Air Force guys do start political of Shelby, which has the next type of, helicopter army guys and go off to Middle Walton and Navy guys go down river.

00:10:15:18 – 00:10:32:02
GUEST
There’s like the old and culture old paradigm of like so the rivalry there is real. It’s but it’s in good sync. Good for it’s in good humor. You’ve got different skill sets. I mean, I think, you know, army people, typically they have a shorter service, so they join to the joint first. They don’t know they’re going to get into the Army Air Corps.

00:10:32:02 – 00:10:49:23
GUEST
They have to want to join the Army to lead man and then apply thereafter. Yeah. Navy and Air Force, slightly different where we joined to. You know, I wanted to be Air Force. I want to be a pilot. Yeah. So the Army have to go about it a more long winded, different way. And of course, they use their aircraft in their kit for different things.

00:10:49:23 – 00:11:15:15
GUEST
Yeah, they tend to fly lower for more battlefield airspace, air force, more transportation, air jets, different helicopters, Navy more seafaring machines that kind of need to be, you know, land on ships. Except except. So that’s afterwards when you get into your conversion units of what type you’re going to go to when you really get that differential. But you do see them around various courses and exercises to other bands and your French fellows.

00:11:15:17 – 00:11:31:14
HOST
And it’s obviously a popular career choice. So it’s an enviable role to go into. And then since Prince Harry joined the Air Corps and William doing what he was doing with helicopters as well, I’m right and say it became much more intensely competitive. Many more people wanted to get involved with that.

00:11:31:14 – 00:11:51:29
GUEST
Yeah, you could say and feel it. I mean, I was, I was in becoming or trained to be or either an instructor at a time. And actually you do that at the same place. And I do remember, you know, there was desk members even on, like social media was kind of coming into its own a bit and you could kind of see, you know, lots of new cameras and large black vehicles around the place.

00:11:51:29 – 00:12:14:15
GUEST
And then I think the, the, yeah, the applications for that tripled, from right things and usually about 25,000 applicants a year for 76. I think that was nearly, you know, approaching a hundred thousand or point. Well, just for people to try and get in and follow that path. It was up pretty much at a time, though, that the helicopter forces were pretty heavily deployed.

00:12:14:17 – 00:12:32:26
GUEST
So in that time, you would have expected to be around six, maybe seven, sometimes eight months a year if you were on the front. So rarely did you have any time to really get back and think about for the group, because you were in that deployment phase of your life with a lot of nights out of bed. So I’m sure you remember from sort of family oriented.

00:12:33:00 – 00:12:49:27
HOST
Yeah, quite. I do regularly. And and you touched on Middle Wallop. We lived there for a while, and I was actually born in Germany when my, when my father was posted there and spent a bit of time, I watch him up in Ipswich. So yeah, I’ve kind of trodden that path from, from a skill set perspective. What would you say reflecting back on your time with the Air Force?

00:12:49:27 – 00:12:57:14
HOST
What are the kind of core skills that you picked up that you’ve been able to transfer to your kind of second career in property? And then we can kind of come on to that, that part.

00:12:57:14 – 00:13:19:21
GUEST
Yeah, sure. I mean, it it’s, it’s a daunting move. And I remember China put CVS together back at the time and you know, so you want to talk about that. What’s the main transferable skills. And I can say I’ve been a pilot here in the, in the, an industry. You know, be it or finance or construction or how do you transfer and there’s ways and means doing.

00:13:19:21 – 00:13:45:02
GUEST
But actually the main thing that actually has stood me in good stead is really discipline of and not marching around, stomping around things. It’s actually getting stuff, you know, doing the basics well, making sure you’re on time, making sure you’ve got everything all set up, make sure you’re ready for things was always in because when you first come on or start a new job and everyone can align this to, you know, if they’ve changed industries or we can continue job and it’s a bit a bit of a step up.

00:13:45:04 – 00:14:00:02
GUEST
You spend that first period of time, but it might be, you know, you’re consciously incompetent at that role, but you have to have enough about you. You have to have enough to be able to get you to a certain point to kind of just stick in there to make sure that you’re taking it forward and actually you’re making an impact.

00:14:00:08 – 00:14:28:24
GUEST
So alongside the stuff that you expect me to say with good leadership and management skills, that I’ve had the opportunity to really see and feel and touch in real life, and only then can you really recognize what bad is, you know, so proper management of people, proper leadership of people being the one who’s happy to put their head above the parapet and team building and around it, building off teams, etc., all that mixed in together because, you know, even though, yes, I was a pilot, I was also an officer first.

00:14:29:02 – 00:14:50:21
GUEST
And then as you became more experienced as an officer, I started to go through the ranks. Then actually, you recognize the Air Force in itself. You’re on a squadron that has a mini business in itself. It needs staffed, it needs recruited, it needs six build, it needs program needs. It needs everything that we do in a normal business operations here today, it’s just there’s not that much emphasis put on the financial side of it because that’s meant somewhere else.

00:14:50:21 – 00:15:15:23
GUEST
Yeah. So but the mission and the mission in this course is to deliver for the, for the UK. So there’s lots of transferable. But the ones that I was able to kind of hang on to grab on to because, you know, bring in a bring in a program from a, from a another part of, you know, DB and building is transferable but actually not what people want to see in here in this industry per se.

00:15:15:25 – 00:15:19:12
GUEST
So I would say discipline in order to have impact.

00:15:19:15 – 00:15:33:29
HOST
And so you left the RAF in 2011. Did you have a transition into you, the civilian world, and what was going through your mind in terms of selecting a career, and how did you how did you land on property?

00:15:34:05 – 00:15:50:12
GUEST
Probably a couple of years before that, I was kind of getting that feeling. You know, that top and top of that gut feeling, you know, that you always get. And it’s true. You know, when you’re ready, you don’t want to admit it to yourself, because quite often you stick with a few colleagues internally. You’re kind of thinking about leaving the this or that’s risky.

00:15:50:13 – 00:16:02:18
GUEST
You’ve got the best job in the world you can grab at it. Why would you want to leave this? And like, I don’t know, I need to work that, but I first of finding out your why and then of course you come to what are you going to do. And that’s we’ll get into your question of well to go down.

00:16:02:18 – 00:16:17:07
GUEST
You know that’s not going to fly for a living. Yeah. To go it did or finance. He’s done that before. So good. 18 months beforehand I was doing quite a bit of networking asking its colleagues you make know. But actually that was even though it’s a well-trodden path, many of me out there.

00:16:17:12 – 00:16:23:29
HOST
Because ex-colleagues go and they go and fly commercial jets for BA or they go, they’re private helicopter pilots, or they go drinks.

00:16:23:29 – 00:16:24:12
GUEST
Or something.

00:16:24:12 – 00:16:28:22
HOST
Like, yeah, they do loads of stuff. But you didn’t want to keep doing that. No new challenge.

00:16:28:22 – 00:16:42:17
GUEST
No. So those exactly need a new challenge. And that was at that point in time where I thought, I can take that risk and, and go out. And you do you have these conversations with my, my wife and sort of say, you know, if I leave now, I think we could go for maybe a year without any go.

00:16:42:23 – 00:17:04:01
GUEST
And she’s a, you know, doctor of psychology. So, but for some reason, that’s how you think, you know, I can maybe if I go out there, I might be doing a year with like that and then we could do this now. But actually the uptake and the responsiveness from the market was really strong. So the reason why I fell into into this, I mean, it was kind of my original degree was environmental geoscience was all growing works and that sort of stuff.

00:17:04:01 – 00:17:21:23
GUEST
And I was interested in that side. Side of things. But of course I didn’t use it for a long period of time. So coming back and said, yes, I got a degree, got ability to learn. But actually one of the things that I was involved in was a squadron move somewhere. We were moving back from our squadron, particularly from Northern Ireland.

00:17:21:25 – 00:17:40:22
GUEST
Sorry, I’ve been so not quite sure. Part of that was, new hangar being built. An extension to that new squadron building are on the move on there. I was able to kind of understand that. Could see the carillon at the time read and they were and put stuff over there and we were the end user. So I got an insight into what being the client would be understanding with this.

00:17:40:24 – 00:18:12:25
GUEST
Dials work proximity and there’s some built in connection and parts are being procured. And actually the design’s not quite right. How do we do this? How the helicopters come on there. You want to be able to you know. So feeding into that was quite interesting. API instructions I think worked. So when I started to ask some questions with those guys and sort of poke and prod and, and pull a few, you know, on a, some contacts in that area, scans at the time, large multinational big global contractor have a development side of the business were kind of sent they were on a bit of a look for talent.

00:18:12:28 – 00:18:35:28
GUEST
So they were out looking for, you know, commercial, commercial people from different industry. They wanted to bring some leadership into their business. And they were looking at, you know, common outside the ownership, like mass for commercial people, harness up for them, military for leadership. How do we bring that into the business so that one person contracts. And that was an opportunity for me to join Skanska at that time and there as a project manager.

00:18:36:00 – 00:18:37:02
GUEST
And then from there.

00:18:37:04 – 00:18:50:02
HOST
And so did you join with, with a view of having to do a real estate degree or an accreditation on the side, or did they just take your kind of raw capability and skill set? And it was kind of like on the job training that they talk to you.

00:18:50:02 – 00:19:10:12
GUEST
And so they a bit of a plan. We talked about this before leaving and joining. It was, you know, do I need to go and do a year in this to get my MCI Obi or extend like, no, come in and the plan will be for us to move you around this various part of the business. And as you work out what part of the business you’re most aligned to, we’ll do that our three, 4 or 5 year period.

00:19:10:14 – 00:19:24:15
GUEST
We will then work on what you need with regards to charter ship and pay for that course. We can do that. And and through that piece. To be fair, they did stand up to that and the opportunity, which is why I was able to stay there for quite a period of time. My CV based in there was able to get some time.

00:19:24:15 – 00:19:44:20
GUEST
I’d on site, go on, deliver on that, then come back and look at the bidding, then look at how the regional structure is, and then look at the financing of it. So actually there was lots of opportunity in that whole period to kind of go in and, and almost all of their kind. But of course big companies like that, the initial agreement with, with various people, they move on, they change.

00:19:44:20 – 00:20:16:17
GUEST
So very quickly you learn that actually it’s about having your own brand. And very quickly, let’s say within a year, year and a half, I decided to not be or not try and be that ex Air Force guy, because it was cool to have the X Air Force pilot in the business, but actually it was more important for me to go, well, look, I’m now starting to build my network, my trade, my brand, and of understanding this, how things are developed are that development cycle works for the construction cycle works and almost not being that overgrown, overpaid air cadet.

00:20:16:23 – 00:20:30:22
HOST
Yeah. It’s quite nice. Yeah. Because you’ve got, you know, early 20s graduates coming through completing a rotational program and you’ll pay more than they often, you know, come in with much more life experience. Yeah. And you’re trying to define and create your own identity in the business with your own skill set and branch on and move away from that.

00:20:30:22 – 00:20:48:05
GUEST
That’s it. And you go to work hard data, because quite often, again, there’s a number of different businesses and large companies like that, or you need them to make sure that they take a risk on, especially when you’re moving up and getting more, you know, more senior roles in there, and it’s important to them. But they, of course, get the right person in.

00:20:48:07 – 00:20:54:05
GUEST
So you got to work hard at that. Then I’d say harder. The learning curve really part of it because you’re you’re learning a whole new skill set.

00:20:54:08 – 00:21:12:04
HOST
I was going to say it must be really steep because there’s a lot of expectation and you’re pretty. Is that is there an element of being frustrated because you come from an environment where you’re really competent and you know it really well, you’ve thrown into another environment where you’ve got a lot of the skills, but that learning curve is so steep and a lot of it is very foreign.

00:21:12:06 – 00:21:31:07
GUEST
Yeah, there’s a number of times, probably for a couple of years, sitting there wondering, why did I do this? What was the thing? You know, when you get a bad day and you get a bad week, you get a bad monsoon. In our industry, that happens a lot, you know, especially when projects aren’t going well. I was at quite a few projects ongoing was a program management from an early stage.

00:21:31:07 – 00:21:48:23
GUEST
And of course, I think what it is so is so long as you’re dealing with it, if you get to that point and if you’re not dealing with something, then it just becomes a bigger, bigger, bigger problem further down the line. So I was always had no other choice but to deal with it there and then or try and they will learn then and then you have to use every single skill.

00:21:48:23 – 00:22:04:26
GUEST
And I would in your body to try and pull the right people together to come up with an answer. So long as it was sensible, it was fine. At the same time, do the extra, you know, the learning for you. Maybe if you to do your X and various different courses on finance and contract and procurement and everything that fits in.

00:22:04:29 – 00:22:15:07
GUEST
So it was a a good three years as almost like another degree. While out delivering, while trying to put it all together so that that period was super, super busy and have a stopped.

00:22:15:10 – 00:22:18:03
HOST
And you’re on the main contract size where you.

00:22:18:06 – 00:22:18:24
GUEST
Yeah.

00:22:18:27 – 00:22:27:00
HOST
And your client or external parties and I’m and saying at that time there’s a bit of a race to the bottom from a fee perspective as well. And quite a lot. We’re going bust.

00:22:27:00 – 00:22:49:00
GUEST
Yeah. That’s it. Maybe some sense into that piece of the client selection or on the right one on large companies like that or contracts like that. Of course they’re going to, they’re going to weigh up risk. And, and the UK market specifically because accounts can be on a large, you know, business way. But you know, global think the UK marketplace was definitely the the highest bit budget globally.

00:22:49:02 – 00:23:07:04
GUEST
Not and about 7% of the global market. So, so particularly in the UK, we’re almost an anomaly of how much money we take the bids specifically, if you go for large public sector contracts so you can spend a million, 2 million more sometimes on a bed and then, you know, come second or third, of course, second best doesn’t get it.

00:23:07:11 – 00:23:23:05
GUEST
So making sure they get the right client selection to do that, they need you to bid because there’s only a certain, you know, a few of large contractors who are left in this company who can actually take big, large projects and and they’re starting to show around a bit as well for large HST infrastructure projects and then building slightly different.

00:23:23:12 – 00:23:47:05
GUEST
But the margins are low and the risk is high, which is why companies, large contractors like like all of them really have a different model. So you’ve got your 1 to 3% margin on construction depends upon good or bad. Not is. And they’ll always have a development side of the business with, you know, UK office or commercial option to say or residential or a another use to try and get by with larger margins.

00:23:47:05 – 00:23:55:01
GUEST
So it’s blended into something shareholders, but it’s palatable for the shareholders globally. So that’s kind of that was a more interesting space actually.

00:23:55:03 – 00:24:05:00
HOST
So you started as a as a project manager, promoted to senior project manager. Then you became a development director. How did your role change and how active were you in terms of curating that?

00:24:05:05 – 00:24:25:08
GUEST
Very. So the project manager, the senior project manager was more people in a bigger portfolio on a bigger budget to kind of pull in. And it was that many PNL, which is really interesting because the first time it was, I was really happy to see how rigorously people manage money. And actually seeing at that part high, I’ll say, what’s the terminology?

00:24:25:08 – 00:24:45:29
GUEST
You know, by tight you have to be with, with your fee. I my heart the market has to be pushed in order to get keep the client happy and and get what the they said it was going to get so the first bit from first movement was more more people, large portfolio bit more responsibility. And then the second part was moving more from kind of into the more regional space.

00:24:45:29 – 00:25:06:04
GUEST
So was part for our movement there. Our building business and at the time were bidding for quite a few defense contracts, deciding to move out of health care like a lot of schools were being built around certain parts of the country and looking to expand. So that piece was been able to move into the kind of superstructure piece, a wave.

00:25:06:07 – 00:25:28:23
GUEST
The what, you know, movement, a larger, larger sort of developments, looking how you would set up a region, making sure that it fits with the geography, fits with people, fits with client. Then I done that work in building that up. So in order for me to get from from that more park hot muddy boots on the ground internal was was a couple of years of understanding that not that then bringing it into kind of more central business.

00:25:28:23 – 00:25:48:26
GUEST
So understanding how the bid works and what I wanted to do, because that’s probably the most commercial part of any structure, any tiny bit, you know, needing a bit understanding a bit is, is a teamwork. It’s, you know, understanding the client, understanding what’s being asked, get the design right, pricing and pricing it everything. So you get as opposed to just here’s what you got.

00:25:48:26 – 00:25:54:19
GUEST
Go deliver that. I wanted to come more forward in the process to okay what what is better get in wanting work for the bike.

00:25:54:25 – 00:26:09:15
HOST
So because you’re getting fed up with bidding managers. Yeah. But you know, bidding and getting schemes, you’re going, how the hell am I going to deliver this? You know, this is I’ve been I’ve been through the pie. You kind of want to get ahead of the ahead of the curve and make sure that the business is one and structured, and it’s effectively done upfront.

00:26:09:20 – 00:26:28:20
GUEST
Sometimes it’s damage limitation, you know, second the purchase something I want something. It’s it’s a loss maker. Right. And then sticking out in the kind of development thinking, you know, some people think you buy the land the wrong price of build or you buy the building at the wrong price or wrong valuation cycle, and then you enter, you know, an absolute peak before you even start the thing off.

00:26:28:25 – 00:26:50:21
GUEST
And when the margins are so low for those contractors, you know, we think, think, you know, the five jobs, one percentage, you know, one bad job can wipe out five good jobs very, very quickly. So that risk management was really strong for my first 3 or 4 years. Yeah. And and so be well and then been able to bring that kind of mindset, move that forward in the process.

00:26:50:23 – 00:27:14:13
GUEST
So forward into the bid. Yeah. And as my career has moved on I move forward the forward. And the more of the, you know, development side for the down side. And so the inside and and speaking to the investors at the start and I’m so glad to be in such good stead because and the strategy of me being able to move under that softness has worked because the rigor and the thinking that I bring to a couple of stages earlier is probably not something that people I work with have seen before.

00:27:14:16 – 00:27:22:15
GUEST
Right? Yet so important, because if you’re buying something and doing that, you need to. They need the best chance to get built. Yeah. Otherwise lots of failures. Okay.

00:27:22:17 – 00:27:42:08
HOST
So what was the the moment or how did you get to that point in your career when you decided to leave Skanska because you left August 2021? You know, the Covid pandemic and what have you as well. And truly knowing that it’s not going to be A22 week play. What was the what was the thought process and what rationale did you get to.

00:27:42:08 – 00:28:13:24
GUEST
Before wanting to move? Yeah, I had a great run on that. I loved my final job in there was clinical booklet, which means smart or simple living in Swedish and not as a housing pricing company. That was a joint venture with Skanska and Ikea and that was, modular homes. The leverage that brought it into kind of the under start understanding the carbon neutrality of building it would up the opportunity there to be one to set up that business in the UK, which was, which was kind of a mean piece and really understand the development side of things.

00:28:13:24 – 00:28:38:22
GUEST
But some of elements of commercial development, Skanska at the time, pulled out of commercial development, were kind of looking to reemerge itself, reinvigorate itself with, bring in public, which operates in, Sweden, Finland like Norway, bring that business into the UK. So doing that was able to kind of get me out of the land buying set up company structure on that leadership team, you know, pretty much a blank canvas setting something up scratch.

00:28:38:25 – 00:28:59:01
GUEST
And at that time after, like this thing, you know, cutting my teeth, being on site, understanding contract, you know, looking at the pieces offices in London, Bristol, Birmingham, various other bits and balls with a good experience, I was becoming more consciously more competent. Never finished article. We never will be but starting understand how things work a bit more.

00:28:59:03 – 00:29:22:09
GUEST
And then that was a great experience. Been able to help set that business up and play a big part in that. Obviously we’re not pigs at that point in time, after seeing some land being built, that kind of felt a bit sort of siloed with respect to is it just houses and apartments, because every time you go out as a base builder developer and you see a and you look at a site, you kind of say, I want to know what the whole thing.

00:29:22:09 – 00:29:39:18
GUEST
I just want to build that little bit in there. Yeah. I’m quite often that’s the whole site for sale. There might be a building next door that needs to be purchased, but we don’t want to be buying that with an income. We want that someone else to buy that. So actually, you’re almost a headache for the agent of the person selling that, the properties or the area that you’d like to build.

00:29:39:23 – 00:30:06:26
GUEST
So Skanska was like any contract. The developer was very specific on those geographies, very specific. You couldn’t step outside those lines for big reason. So felt like it was getting a bit sort of siloed in not expanding my kind of views, very sort of specific to apartment sizes and everything else around. It just happened to happen. So I thought there must be more to offer that was able to get into something where I could look at the whole holistic approach of development.

00:30:06:28 – 00:30:23:25
GUEST
Then we started talking about how that would be regenerated. So regeneration became quite interesting to me. So at that time, the conversations other than the LCR thing came to remember how I looked at it and spoke to senior people, kind of a senior role, right? My sort of sell was here’s what I think I bring, here’s what I’m interested in.

00:30:23:29 – 00:30:42:20
GUEST
I’m interested in moving more forward or to the left to the more the investment. Yep. The investment were very early stage at that time. When you do have, you know, a blank canvas at the start, how do we get in, how do we get out and everything that comes around that would provide a lot more learning again. So it’s really difficult actually, because it’s not a really good place.

00:30:42:20 – 00:30:47:02
GUEST
And, and lots of good colleagues there. Been there from the start and.

00:30:47:05 – 00:30:48:18
HOST
Modulus flying as well.

00:30:48:21 – 00:31:09:24
GUEST
There’s the bigger stars still is. And it’s it’s it’s more than that. It’s definitely got its place. And and the business was, you know, at everything going for it. So can I ask myself that question why I don’t why do I feel but again, that gut feeling is strong, just felt right that my due diligence on it and actually it was on a place where, yeah, I think it was on a wall as you.

00:31:09:24 – 00:31:27:24
GUEST
Right. Sure. During Covid as well. But LCR wasn’t a really, a place where they, they were essentially growing with a ten year business plan. So that sounded really exciting. Sounded like there was quite a bit of work to do, quite a bit of, raging in to do internally. And I thought, just come from that, feel confident about doing that.

00:31:28:01 – 00:31:37:17
GUEST
And there’s some bits in there that I like that they need to give to me some learnings which, which, which, which I’m getting. So I just thought it was too good an opportunity not to take on board.

00:31:37:19 – 00:31:51:00
HOST
So LCR is London and Continental Railways. Yeah, it’s government business. Can you just give me a bit of an overview, or can you give people who don’t know the business a bit of a top line overview of LCR 30.

00:31:51:00 – 00:32:12:21
GUEST
Yeah. So LCR or I’m 35 years old or not. So they essentially owned one shareholder is DFT was part of transport, the government body, but they were a public corporation, a public corporation. Is there not many of them in the UK? There’s quite a lot of them in the US, but since they’ve set up as an arm’s length body and they do get, so we can act, we can act like a private company.

00:32:12:23 – 00:32:23:19
GUEST
We, we pay taxes and cover of pay and our own balance sheet and, yeah, like a private company, but we would operate. But we’re a public sector shareholder. So.

00:32:23:22 – 00:32:26:08
HOST
Because the ultimate beneficial owns government.

00:32:26:12 – 00:33:01:28
GUEST
Exactly, exactly. So I mean, we can go on, take that. So we have to but we can go and do that and have very uncertain commercial leniency to promote leniency. So as a, as a public corporation that would say another one of our public sector colleagues and it works quite well. And actually what I’ve really noticed is been able to wear that public sector cap with the right people, that comes with a level of trust, especially when you’re going to speak to the local authority planning authorities up and down the country, it seems to be able to get you into rooms a lot, a lot quicker than you would do any other kind of tractor.

00:33:01:28 – 00:33:22:17
GUEST
So that’s really useful. But having that fleet of foot that other larger organizations, public sector organizations would have. So I, I was, I did a lot of consideration around what it be like to go work for that. And I think moving from directly from a private sector organization in the public sector, it was really hard for public sector.

00:33:22:17 – 00:33:33:06
GUEST
I’ve struggled a bit, just my own mindset. But actually this is this has been kind of true reform. We are able to be more fleet of foot and use old lady and links to our advantage in many ways.

00:33:33:07 – 00:33:45:22
HOST
So you joined as a Regional Director, Partnerships and Property in August 2021. Can you just give me a rundown of what that looked like? And, you know, some of the projects you oversaw and team that you were developing as well?

00:33:45:22 – 00:34:03:28
GUEST
Sure. So before I joined, there’s a collaboration. So Alice LCR for ourselves, we we did a lot of stock transfer from each one day. So we got a lot of buildings property that we asset manage. Thanks. On the hundred and 40 million pounds worth of stock. And at the time there was the signings that we were still is the signings of Waterloo.

00:34:04:03 – 00:34:06:08
GUEST
So we’ve got some buildings we we developed.

00:34:06:08 – 00:34:20:09
HOST
A is that is that off the back of the, the CPO. Yeah. Buying buying stock or buying real estate with certain different parts to it to build the tracks. And then they’re kind of left with parcels and bits and pieces that that’s it.

00:34:20:09 – 00:34:38:10
GUEST
So, so there’s lots of stuff that LCR has owned for the last time in Kings Cross was the kind of catalyst piece that was land track target, LCR. I think the largest on the board, funder on board. And and that’s been a real kind of kick start of the regeneration around transport experience, transport hub experience, that LCR kind of party.

00:34:38:12 – 00:34:59:02
GUEST
Other one, you know, other large sites in Mayfield and Manchester to get involved in as well. So that’s, you know, sites actively large brownfield sites underused underutilized for the last 2030 years in Manchester, I’ve not seen the largest park in Europe, JB Land Securities previously you and I, in order to deliver what’s going to be an amazing scheme where Stratford is another one.

00:34:59:02 – 00:35:17:25
GUEST
So quite a bit of land stock transfer has come up business so and a lot of that’s been other disposed of already or is being used but still a little bit left. So the thinking around working with our, our colleagues, our sister company if you’d like and is Network Rail to have a a very extensive landholding and we talked about for being that public corporation.

00:35:17:25 – 00:35:38:11
GUEST
So there’s a with the collaborative with Network Rail, they can sell their land or develop on it. But what that what LCR bring to that collaboration is the ability to land assemble by acquisition. We got resource that we can kind of get set up. We’ve got the skill set. So been able to go and bring the stakeholders together with local authority.

00:35:38:13 – 00:35:58:02
GUEST
Other bits of land up and down the country was kind of what they’ve been trying to do. So back to your question. My job coming at first off as a regional director was to cable that we got we think these regions here, we think that kind of works. This will need to grow. You’ve shown before that you can do ahead and grow region if things moving forward build a team.

00:35:58:05 – 00:36:20:27
GUEST
We got this cool work out pace. I and as I say, you know post Covid west great resignation people moving around and and I was one of them right. The opportunity was there and the opportunity came true to kind of give it a restructuring in that region with that together. But we said, like I said, we don’t have a sudden you be an internally, but we try to make it all bubbles of excellence.

00:36:20:27 – 00:36:38:15
GUEST
And then on the next little bubble of excellence and kind of keep delivering that way, because that’s why you can have an impact. So I thought if I don’t have an impact, what is that going to be? What’s going to get but a structure that a regular around that. So sort to have a look at some, you know, the basics of, you know, programs and risk registers and, and then budgets etc., etc..

00:36:38:18 – 00:36:59:07
GUEST
And then an opportunity came and once we got that, but sort of I, I was invited onto the exact board to look after the business nationally. So I’ve reached structured not to make that set. We’ve got around 50 plus life projects about the country. Well, we signed over nearly 40, 45 MoU with local authorities and other stakeholders as it.

00:36:59:08 – 00:36:59:29
HOST
Was in libraries.

00:37:00:04 – 00:37:19:23
GUEST
So that’s a memorandum of understanding so that it’s got a non legally binding documentation to say we’re going to come in and work like this, work together. And that’s just building pipeline right of others. So quite often when you look at the regeneration piece it’s quite fragmented. There’ll be some third party land and some optical could be, you know, some that require land.

00:37:19:23 – 00:37:50:16
GUEST
So we might say something that’s been an opportunity to start doing some work on this before we start spending time, energy, money. We need to make sure that actually the other parties are in. Yeah. Otherwise that’s just spending money at risk. And we don’t get that back. So every time anywhere from, you know, from, from UK to Manchester to Sheffield to Kent, we’ve got various sites up and down country with, with other stakeholders, parties that we’re, we’re talking to, as I say, 50 something of those are live and not all of them will come to fruition, certainly not the way we think they’re going to come.

00:37:50:19 – 00:38:07:18
GUEST
So what we’re not doing is just going through this process. And when you come and look at something holistically, you really get to the depths of of it sitting on the exact board with that. It’s 3030 in the it’s about 30 people in that in the partnerships and property team, with offices in Manchester, Sheffield and London. So let’s become busy on the management front.

00:38:07:21 – 00:38:25:28
GUEST
But my job is essentially to, you know, leave manage by the people, but make sure that’s as good as, that’s the money we take and turn it around. Make sure it keeps it there. So like I mentioned before with a bit of rigor around programs, but a rigor around budgets and how we finance it and managing risk that keeps it engaged.

00:38:26:00 – 00:38:35:08
HOST
Is this part of the government’s leveling up agenda, you know, identifying areas to put money into and rejuvenate, regenerate and and bring.

00:38:35:10 – 00:39:06:07
GUEST
So we will follow that closely. And the second round has been announced. So quite often we would be there alongside a group with some signatories in place and in order to get some schemes, quite a substantial gap, you know, gap funding will be required. So in order to show what gap financial why we might be put in some kind of energy effort into the viability, maybe put the scheme together, working on what the constraints might be for a site working at senior level when it was partners and helping them with their sort of their bid that they got to go and made it big on the management because the money is going to go

00:39:06:07 – 00:39:24:04
GUEST
into that to kind of release it thereafter. So it’s separate to that. But obviously we’ll follow up closely and we work closely with, you know, what was being done that rail colleagues and other public sector colleagues here on there sometimes doing a similar thing just to make sure we’re not marking. Yeah. Each other.

00:39:24:06 – 00:39:32:16
HOST
And from a an asset class perspective, does it incorporate everything across the spectrum. And how long are these projects typically run for.

00:39:32:19 – 00:39:56:19
GUEST
So yes. Does I mean it’s an all rolls one place. No. It just so happens if we’re going to be developing in and around brownfield sites, around transport hubs, it’s mostly a mixed use. So very few, if any sort of logistical, industrial, more kind of mixed use regulated. Yeah, it’s kind of the sort of the political hot potato where we’re targeted on opposing delivery promotion.

00:39:56:22 – 00:40:19:12
GUEST
And that’s kind of the model that LCA adopted into kind of getting the volume of promotion through. So it’s not we’re not necessarily they’re going to be building it ourselves, finance. We’re building it ourselves. It’s really as per Government Green Book recognizing or identifying the opportunity land assembling as required, possibly taking it in for a pre-application, doing the consultation.

00:40:19:12 – 00:40:35:09
GUEST
You can take it the planning. Quite often we go to planning. We take it too far so that if the developer or a or a end user on board there, they would have to go back and bite off and take it back or start again. So lessons learned over the last few years. You can’t take it too far before the market lose interest.

00:40:35:13 – 00:40:54:03
GUEST
So not quite the not quite. So it’s working. That’s what we talk about. Like the crp. It’s not what’s the opportunity there on the end. It’s I thought we need to take a lot to meet the spend but not what’s our action going to be. In order to do that, let’s think like the developers going to think or some schemes are 40 units and some are two and a half, 3000.

00:40:54:08 – 00:41:16:11
GUEST
So there’s a real mix of and then those larger schemes because everything’s about Big Brother, a mix of, you know, the infrastructure. How do we get that and how do we get in and out. Those are so those ones are probably take, you know, three, four, three, four years plus something. Whereas actually if you’ve got a business plan and need some money coming in and some money coming out, the smaller schemes that you can turn in 18 months to sort of 24 months to the ones.

00:41:16:11 – 00:41:33:00
GUEST
So there’s quite a few of those. There are so important because they have an impact. They have a public value as well, which is another large thing we’re driven by. So it’s not just hard earned cash, it really is around that public value, how we can quickly deliver more of that as a really big push for, you know, from a government perspective, UK plc.

00:41:33:00 – 00:41:53:04
HOST
So LCR is normally it would require quite a land might work quite closely with Network Rail just in terms of expanding an area at work, the planning up to a particular point. But then I’ll work with third party equity and maybe operating parties to what, deliver or develop it out. And it’s a bit more of an oversight and reporting function.

00:41:53:08 – 00:42:16:21
GUEST
Yeah. That’s it. So it’s essentially it’s, de-risking the opportunity for, for the private sector to come in to various bits. And sometimes, I mean, if you’re going to be, you know, from an early stage, we have to look at the opportunity, think around what’s best for place. What does the local authority need all their what is ideally, their developers are likely to come here to the housing association.

00:42:16:21 – 00:42:36:14
GUEST
How do they think? Do yourself market test it. Where do they get the money from leveling up in the investment market. See what’s going to do it ourselves. You know, when we talk about de-risking would be, we wouldn’t be doing our job well if we could kind of put ourselves in the mindset. So all our appraisals, our role in the mindset of the who’s going to possibly purchase a promoter.

00:42:36:14 – 00:42:53:08
GUEST
So that is we’ve got to be thinking more housing association more. We’ll be able to look at five grants, absorbed into this. And for us as it’s developer size. So there would be sectorial need to be what are they going to get cash from. So all those things come into our sort of through our various governance governance steps.

00:42:53:11 – 00:43:10:03
GUEST
We take the and that’s what I kind of ask guys, just the basics of, of how they thought about the right thing. Are they kept on the line or are we based on Virgin money or is this one so unknown to me? Bring back spanner the risk of the local authority side of thing and say we’re going to we’re going to pick something here, bring it to the market.

00:43:10:03 – 00:43:35:23
GUEST
So let the market speak, because quite often it’s the best asset test. And I think that’s my sort of that was one of my recommendations before we need to go back to the market earlier. But market speak put that as a test and pretty quickly because we’ll do it. I got a lot my previous role, I was really interested in kind of getting in and, if I had an opportunity to sort market test, I still was asked to do a lot more work that point get developers like, I don’t want a bit, I want out of market, want to do this out.

00:43:35:23 – 00:43:42:16
GUEST
But over what actually, especially in the last year or two, getting things off market was almost nigh on impossible. Why would you.

00:43:42:23 – 00:43:58:06
HOST
How do you how do you go about selecting a partner to work with? Is there a standardized process or is it is it very much on a case by case basis, or is there, you know, preferential treatment for people who do repeat business and, you know, work across, you know, the 5050 schemes are kind of working across the spectrum.

00:43:58:10 – 00:44:17:26
GUEST
Yeah. So we try and we should be partial. We’re looking at parceling somewhat together. So we can then say there’s a portfolio of schemes here and here. We can maybe a housing associations like Italy can do any area like they would be keen to do that. Those 50 odd schemes are national. So many developers are kind of don’t have the same sort of national footprint.

00:44:17:26 – 00:44:36:27
GUEST
So the ones like Cornwall for example, will be quite specific SMEs. So make sure that you know, 2 or 3 get them. So market test what works here. What are your risks. Like what I’ve seen before. You know it might be supply chain. So if your build costs are up in that region or whatever, you can ask why is it so much more down here?

00:44:36:27 – 00:44:59:06
GUEST
The supply chain when I got to the two one would have one would like more risky, etc. etc.. So so we don’t mean we’ve got some JV. It’s a partnership. So we kind of we can explore and talk in. So I bring into the conversation about hi, there we go about it. But typically once they’re in that element of delivery we usually go to the market say make sure you know see who else is out there.

00:44:59:06 – 00:45:18:26
GUEST
So who’s doing BTR really hit the ground running over the last couple of years. And so understanding how that’s funded work on drum. Why are we seeing such a difference between owner occupier and BTR? Because it doesn’t feel right. Let’s go back up and ask the question to be to operators. For occupiers. It’s around that kind of capital structure.

00:45:19:00 – 00:45:21:22
HOST
Yeah, I was going to say are you involved with a lot of the structure of these deals?

00:45:21:22 – 00:45:28:20
GUEST
We will understand how it’s structured. You know, what the capital structure is because we need to assess it, make sure it’s right, make sure it feels like it’s not.

00:45:28:20 – 00:45:29:07
HOST
Too risky.

00:45:29:09 – 00:45:30:06
GUEST
Not too risk. It’s going.

00:45:30:07 – 00:45:30:21
HOST
To default.

00:45:30:26 – 00:45:49:24
GUEST
Exactly. Where’s the money come from? I like any capital structure. It’s good for a long time. And of course it’s how long is that good for? So what happens after that? Three months is that capital structure is the right thing. But and all the large kind of rates and operators and founders. Right. They’re looking for that raise on that to the most perfect capital structure that fits.

00:45:49:24 – 00:46:05:27
GUEST
And they will ask us, you know, what sort of capital structure you look for, but actually it evolves capital structure of also the business the business. Well it all depends on on stack equity ratio to enhance what’s got in there, depend on what’s delivering in the time five of projects are going. So it’s really one size fits no one.

00:46:05:29 – 00:46:27:25
GUEST
And that’s why I’m still of the impression that we get it to the market at the right time. Of course, lots of people might say no, there’s particular time with everything going on. It’s not the right time to take anything to the market. But, you know, people say, this too shall pass. We’re not going to stop. And that’s when the public sector can really come in and help keep that re going by bringing the schemes forward when lots of others aren’t able to, when the market’s up wider.

00:46:28:00 – 00:46:42:06
HOST
How do you manage like inflationary pressures and costs from a development perspective, whether that is people, materials, time frames getting pushed out, how do you manage and and de-risk that part of the development lifecycle.

00:46:42:06 – 00:47:01:27
GUEST
So so yeah, I mean we we were to we were to react to the, the kind of viability of all our you know, that’s one thing I brought into the mix. So we’ve got each region. We have viability champions. There’s quite often if I, you know, an appraisal we have or a number we have in our books or on our plan can be maybe 6 to 12 months old on the market in the last 24 months.

00:47:01:27 – 00:47:28:18
GUEST
Just move like it can move daily. So it’s actually understanding where we are or something, because that’s a figure that you think was worth, well, 18 months ago. You’re right in that procurement piece might not, but most, most definitely will not be that same number. Quite often some of these things are quite tight. By the time you bring in the constraints and difficulties working around transport hubs, and the extra risk tendency that developers need to add on to understand alongside market risk and contingencies.

00:47:28:18 – 00:47:45:01
GUEST
Got up a wall there sometimes, you know, is there enough in it for them? What can we do to kind of bring that back in? But can we defer things? Why don’t we make it easier? So with no crystal ball or no silver bullet or we can really do react, make sure that we are absolutely on point where we think each and every scheme is.

00:47:45:04 – 00:48:07:12
GUEST
So as we know that we are having conversations that we are in kind of quite borderline conversations. We say we recognize that this can’t currently here, not a reserve chip price. We recognize what you’re going through. How can we help do this? Can we predict firms, and do you want to push it further down the line. So maybe some things we could be a bit less contractual on to help the market, because we need we need built.

00:48:07:14 – 00:48:22:00
GUEST
But often when there for an overage we need a built, we need a disposed of. We need to make we need them to make a bit of money, as they all do, quite so that makes no no sense for us to be going to be super duper hard nosed commercial at a time like this.

00:48:22:02 – 00:48:25:08
HOST
And how much pressure are you under from the DFT.

00:48:25:10 – 00:48:27:23
GUEST
To make money or to deliver.

00:48:27:23 – 00:48:35:16
HOST
Or. Yeah, to make money and also to deliver these projects on time. Is it the same way that you would have the same amount of pressure in a private organization?

00:48:35:17 – 00:48:56:21
GUEST
I think, I think I think the difference is here there’s there’s more of them, there’s a bigger city, there’s lots more going on. Whereas on a private organization, yes. Will be would be a number of projects, sometimes nationally, but everybody and everything is on them. Whereas actually there’s 50 projects and probably another 40 in the pipeline. So it’s kind of volume going through.

00:48:56:22 – 00:49:12:25
GUEST
So we look at like we deliver public value. So some things might be there’s a conversation around we’ll look actually to leveling up. Remember that stakeholder here. We’ve got some money in. We might not make a great margin on this. We might break even on this. But look it’s going to deliver X amount of million of public value.

00:49:13:00 – 00:49:35:28
GUEST
We should definitely do this project. That’s that’s almost a no brainer for UK plc for lots of other benefits can you get for our job. So you know everything it does environmental, social, commercial etc. etc.. So if it’s a trade off between not making any of that profit, but actually delivering public value lowers not making a loss, then I think we can have that argument offset that with.

00:49:36:03 – 00:49:54:25
GUEST
We’ve got a good balance and a good balance sheet that gives us an opportunity to put some money in at risk. Now it’s up by much. We put it at risk. The bit that I’ve come in is really understood because I think we can do more. Want to say we do more quite often. And government bodies particularly, there can be culture of just managing the process.

00:49:54:25 – 00:50:15:10
GUEST
And I think Covid hasn’t helped people sitting behind their screens for a couple of years of managing the process, going through the governance where actually proper development, real development is getting a lot of speaking. The people understand on the ground having to think what needs to go. They’re not just picking on a map, really get your feet on the ground and doing a lot more internally.

00:50:15:10 – 00:50:33:15
GUEST
So when you are going on and so on. So you’re saying, here’s what I want you to do specifically. Here’s the gap that we don’t have. Can you fill that with data resource, skill set, whatever you’re asking for. So what I’m saying I just think we’re trying to change that culture, but internally they’re a lot more selves.

00:50:33:17 – 00:50:39:29
GUEST
What’s going to be good for us? Right. We’re more control of what I call our forecasting, reporting, keeping the best, to be sure.

00:50:40:05 – 00:50:46:25
HOST
For 2023 and 2024, as you look out across the market, what are you most excited about?

00:50:46:27 – 00:51:03:10
GUEST
Yeah, I think you said earlier on, I think this too shall pass. I think we’ve got I think wherever I think it’s probably as bad as it’s going to get. Think there’s still a really good sentiment out there are people want to do things. Companies want to do things. I think, I think, I believe the kind of the worst is behind us.

00:51:03:10 – 00:51:26:10
GUEST
And it’s not just with interest rates in economic. I think people are going to be keen to get out and get involved and, really start doing some things again. So I think it’ll be really interesting to see what happens around sort of the BTR space. I think that’s a massively growing. I think I read an article 17% that this country is, private rent, whereas other countries around Europe’s, you know, 50 plus, sometimes 60 plus.

00:51:26:15 – 00:51:48:19
GUEST
So I think that’s a real a real area can grow. But I thought getting over absorb too quickly. I’m really interested in how we bring in making a place mixed use. We’d say delivering that public public value, making some really nice research as opposed to converting some, you know, ex commercial offers into Rosie. I’m really excited and scared and interested to see what’s going to happen in that commercial space.

00:51:48:21 – 00:52:04:13
GUEST
You know, let’s talk about conversions and what that’s going to be. So in the next sort of 2023, 22 and beyond, that will be kind of almost like the I would say the tipping point will be really quite telling about how the next 5 to 10 years are going to be, you know, outside beds and sheds, which is but a throwaway comment.

00:52:04:13 – 00:52:20:24
GUEST
All the other uses around there. What are we going to do with them next year about it? Either work together, what is on it? Is it all regeneration? Is it all ready? How is that going to change? And I think it’s going to make some, some really interesting, tech, some really interesting brands are going to have to come in and help.

00:52:20:24 – 00:52:23:05
GUEST
So that and some additional mentorship.

00:52:23:07 – 00:52:33:02
HOST
Are there any skills that, that the RAF hasn’t given you that you’ve had to develop in order to be successful in your second career property?

00:52:33:04 – 00:53:07:10
GUEST
So really good question. Great question. Probably loads obviously. Obviously the technical ones, you know. So I had to come in and are technically my things were constructed destructed financial modeling to work really hard on that good under the skin of that take a genuine interest on that, you know, the commerciality of things. But I think apart from that, as I said, all of my colleagues and ex colleagues who are kind of leading that think you’re really well set up, you’re really well set up with regards to just basics of interaction, you know, learning how to stand up and, give a brief, not present, you know, discipline that comes with it.

00:53:07:12 – 00:53:27:05
GUEST
I think you’ll probably be better placed to answer that question about ten years time. But to be honest with you, but it’s like I feel we’ve been really well set up. I think I’m glad I took that risk and left what I was sort of, you know, early 30s, 30 goes to 34, export mid 40s because it has been an absolute, you know, a learning curve.

00:53:27:08 – 00:53:39:15
GUEST
I’ve probably learned as much in this career than the last one, probably seen as much of it in the last one as well. It’s been an amazing journey. But yeah, I think we’re really well set up. So I’d say the technical stuff, we’re well prepped.

00:53:39:17 – 00:53:59:20
HOST
What advice I normally ask. Question what advice would you give? People who are entering the real estate world now, but I’m going to flip the question terms and say what advice would you give someone who is unsure whether they should hire an ex-military individual? And they’re kind of weighing up the choice between maybe someone who’s got a little bit more of a traditional property CV.

00:53:59:22 – 00:54:03:08
HOST
What advice would you give someone who yes, looking to make that cool?

00:54:03:08 – 00:54:23:08
GUEST
Yeah. What you shouldn’t expect is one size fits all. So just because someone is an ex military person doesn’t mean you’re going to get the exact same. You’re looking through an arm of training, looking through an element of of life experience and skill sets doesn’t mean they’re comfortable with it, doesn’t mean they’re good at it, doesn’t mean about it.

00:54:23:08 – 00:54:41:05
GUEST
But so what I’m saying is there’s there’s people being through their heads that they’ve got life experience. Who have you understand, the importance of being part of a team. You understand the importance of marketing. So what I say is one size fits. No breaks. So take your time and speak to them about the skill sets that they have will be very much transferable.

00:54:41:05 – 00:54:53:06
GUEST
So you might need to work not harder but in a different way. You just have to think a little bit differently about what that person to do. And I will, bet that he or she makes a really, really, really, really good goal.

00:54:53:08 – 00:55:04:22
HOST
As we draw to an end of this conversation. Andrew question I ask everyone who comes on the podcast is, if I was to give you 500 million pounds, who are the people? What property? In which place would you look to deploy that capital? Five?

00:55:04:22 – 00:55:37:12
GUEST
I mean, it’s a lot of money. Well, many maps. I think I would probably I would probably go for the larger and larger and medium to one tattoos and that BTR suburban space. I think it’s, I think it’s a part of our market. We need to we need to move on from recognize that we’re in a place now where we’re an interesting we’re no longer in that, in that owner occupier must own your own home space, really start providing homes, making a place, good homes that we can kind of get in for to kind of, push through and, and keep working on that.

00:55:37:16 – 00:55:56:24
GUEST
So, you know, naming no names because there’s loads of them. But I would kind of stick to that kind of BTR suburban market. And that will get sucked up very quickly across the UK. Yeah. You know, I think yeah, London is obviously the one where there’s a big need for others, you know, Nottingham, Leeds, Sheffield, derby.

00:55:56:27 – 00:56:13:20
GUEST
I’m looking at quite a few things in Derby at the moment. The market, there is places where pre-COVID might not have been looked up before for this particular year. Now what we’re seeing is there’s, you know, lots of demand for lots of developments, developers popping up places where you might not seen before. So yeah, across the UK.

00:56:13:20 – 00:56:21:19
GUEST
But if you ask me to put the money on a tank and, Sheffield, Leeds to good areas where I think it’s really a need, a lot of people want to be awesome.

00:56:21:19 – 00:56:34:13
HOST
Well, look, thank you so much for joining me on the podcast today and sharing a little bit about your background, root views on the market and what you and the team are looking at. Some very encouraging to hear, and I’m excited to see what you guys going to achieve it.

00:56:34:17 – 00:56:35:01
GUEST
Thank you very much.

00:56:35:01 – 00:56:41:19
HOST
My thanks.

00:56:41:21 – 00:57:01:24
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:57:02:00 – 00:57:27:15
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent, it’s going to work for you.

00:57:27:18 – 00:57:37:12
HOST
Head over to the website Twitter cockburn.com, where you can find a wealth of resource to add your search. Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:33:13
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:33:16 – 00:01:00:17
HOST
Welcome to the People Property Place podcast. Today we’re joined by Michael Whitney, director at a rally living set up in 2020 by an Andrea Varney and a 5050 joint venture with Investor Real Estate. A rally living is making a push into the UK real estate market. Michael’s experience spans direct investment, asset management and development of both residential and commercial real estate, and he’s also got extensive experience across equity and debt funding covering all asset classes.

00:01:00:21 – 00:01:02:19
HOST
Michael, welcome to the podcast.

00:01:02:22 – 00:01:03:17
GUEST
Thank you for having me.

00:01:03:19 – 00:01:11:24
HOST
Not at all. Well, look, we’ll speak about really living a little bit later on in the conversation, but a place I would like to start is how did you get into real estate?

00:01:11:25 – 00:01:43:11
GUEST
So it’s quite true. I actually fell into real estate many years ago. I thought I was going to join the Marines, and that’s what I wanted to do. And I’d done eight officer Training Corps at university, and I was a reservist in the Marines, and I was getting ready to go off, and I needed a summer job and ended up getting a summer job as an estate agent in west London in Ealing, which was an interesting place to start, but enjoyed doing that and started to play more and more rugby, so ended up getting bigger offers, you know, year round.

00:01:43:14 – 00:02:08:05
GUEST
1819 at the time. And what happened was I quite enjoyed working in real estate and being an estate agent, and it’s pretty dirty work. But it was good fun and decided to carry on with that line. Moved to Chiswick to a company called sorry after about six weeks, after some holidays. And that was it. You know, we worked in Chiswick for about six months, then moved to Notting Hill Gate with the same company.

00:02:08:05 – 00:02:19:23
GUEST
And that’s where I thoroughly enjoyed myself buying and selling residential properties, mainly selling at at at lower levels and then building up to bigger houses and larger.

00:02:19:23 – 00:02:23:05
HOST
Parts and so you decided not to pursue the Marines that rugby took over?

00:02:23:07 – 00:02:39:05
GUEST
Yeah, yeah, I think I think the comment was I did my test and I got to level 13 on my beach, and I was the first one to drop out, and they got called me to one side and said, look, we think you’re really fit, you’re fine, but you’re just a bit too heavy. You need to do some timber.

00:02:39:05 – 00:02:44:06
GUEST
And I kind of, haven’t since. So I kind of answered the question.

00:02:44:07 – 00:02:53:16
HOST
So you decided to to kind of stayed on that residential estate agency. Did you feel that was it kind of like natural fit to your personality or what was motivating you to do that?

00:02:53:16 – 00:03:11:28
GUEST
Yeah, it was very easy. Yeah. It was a really easy job for me to do in terms of the fact I don’t care what people say to you. Sales isn’t about selling things. Sales is all about connecting with people. And if you’re saying you do something, you do it. You know, you’re personable. And you know, you can never force anyone to buy on a pole.

00:03:12:00 – 00:03:27:09
GUEST
They either like the point or they don’t. Your job is to find the one that fits them best, that they love and move heaven and earth to buy. Make it as easy as possible for them to buy it. That is literally what your job is. Not these kind of wolf of Wall Street type sales tactics that you see people spouting.

00:03:27:09 – 00:03:41:26
GUEST
And actually, it meant that I was very efficient in what I did. So, you know, we had a team about 7 or 8 brokers in the office, and all we were doing was churning out sales of sales and sales. And if you can do that efficiently, it becomes quite an enjoyable job. Yeah.

00:03:41:26 – 00:03:44:04
HOST
And we were a bit of a social chameleon as well. Yeah.

00:03:44:04 – 00:04:04:10
GUEST
So I think I think with that you have to learn to deal with different types of people and different from different walks of life. You know, from your landed gentry type tight buyer to your B-list pop star who’s turned up, you know, probably still enjoying themselves from the night before, but have got half £1 million to spend on a one bedroom flat.

00:04:04:10 – 00:04:11:06
GUEST
Yeah. And, you know, we’re talking 20 years ago, sorry, five years ago. That was a lot of money in those days. So yeah, it was good fun.

00:04:11:07 – 00:04:15:28
HOST
And were you inherently motivated and financially driven? Yeah. At that stage.

00:04:15:28 – 00:04:33:27
GUEST
We were at that stage because, that the first job I had and that when I worked at farmers, you worked on a purely commission basis. Your basic salary just about cover your car parking tickets, get for Kensington and Chelsea and not much else. So if you wanted to pay rent, put food on the table, you needed to start earning commission.

00:04:33:27 – 00:04:50:29
GUEST
So it was a very low base salary plus a commission structure on top, which was fine and that worked out quite well. But it motivated you to, you know, you are to do the job and you put the work in or you go find something else to do. It was quite, quite a good opportunity. I think it was a real baptism of fire, working in that environment.

00:04:50:29 – 00:05:02:22
GUEST
But I met some people there that I’ve been friends for life, some that still work in the area. So if you, you know, if you’re buying or selling in Notting Hill Gate and Kensington and Chelsea, there are some very good agents. Come and have a chat with me. I’ll put you in touch with them.

00:05:02:22 – 00:05:03:15
HOST
You still got it?

00:05:03:15 – 00:05:23:27
GUEST
Yeah. Thank you guys. And and also took some really good life lessons about how to be a self-starter because you basically managed your desk. And this was before the time when you were allowed to have a laptop or a computer or answer emails. There was email, but we were allowed to happen. So what we’d have to do is we had cards we’d write notes on for each person.

00:05:23:27 – 00:05:35:19
GUEST
And you go through your cards on a daily basis, work out who’s buying who’s, and who’s already bought. They found something understanding all that and very similar to what we did commercial property on a daily basis. And it was a good building block.

00:05:35:19 – 00:05:51:25
HOST
And so did you. What prompted you to move away from estate agency? Because, you know, surely you’re making some quite good money and, you know, probably looked across your peers and maybe out earning them, giving you commission checks and yeah, what prompted you to move away from that environment after six years or so?

00:05:51:28 – 00:06:10:10
GUEST
So I think the change came to me at a point when things changed my personal life, and I want to do something that was felt was a bit more professional. I kind of always sought a bit of kind of ratification that, yes, you’re good at something or you’re doing something in the environment I was in didn’t really play to that.

00:06:10:11 – 00:06:27:15
GUEST
That was a little bit of a hot day that went round. So I remember speaking to a surveyor who always used to look at my mother properties that I sold, who’s doing a buyer’s report, and I was chatting to him and he said to me, do you know what you need to do? Said, you should do surveying, you know, maybe do like country states or country houses.

00:06:27:15 – 00:06:50:14
GUEST
You’d really like that. Really. And I was, you know, really good, solid. But where do I go? You know, he said, well, what you need to do first is go to the Rural Agricultural College, which is now the World Agricultural University, go and do a surveying degree there, and then you can become a surveyor. And, that’s where they, you know, as with Savills and all of the big guys take their country homes teams from so that okay.

00:06:50:15 – 00:06:51:18
HOST
I was this guy so that.

00:06:51:20 – 00:07:09:13
GUEST
Yeah, I said that. So you just surveyor, you know, turned up you had a chocolate lab with him in the middle of Chelsea in his Land Rover archetype. Bob jacket. You know, green coats. Yeah. You could he would have been straight out of any need, like some type book. He was brilliant. So. Yeah. So I thought, okay, why not?

00:07:09:15 – 00:07:28:15
GUEST
I sent a letter in applied, got asked, go in for an interview. Literally. After about 20 minutes into the interview, Scotland, subject to rugby, started talking. Oh yeah. Yeah. You know the lecturer was really big rugby fan. Oh, maybe you could come and play for us, you know. And that was it. Got a place. You know, I didn’t have the grades to get in at the time.

00:07:28:15 – 00:07:45:20
GUEST
So he said to me, you know, we know you’ve already done a degree, but you know, your Ucas points technically aren’t high enough. Yeah. So I was like, yes, because I did it over ten years ago, a different benchmark. And they said, but we did. So I did a, I did a foundation year past all that and got onto my three year course, which allowed me to play rugby and enjoy myself.

00:07:45:22 – 00:07:50:17
GUEST
You know, at 25, go and enjoy the West Country for a bit and understand a different walk of life.

00:07:50:21 – 00:08:06:07
HOST
Yeah. So you’d already done a degree. Yeah. You’d be no reason. Good money. You wanted to kind of maybe come a little bit more professional or kind of, you know, move into a career that you could see yourself in longer term. How was that going back to university and maybe not earning earning any money for those three years?

00:08:06:11 – 00:08:22:07
GUEST
That wasn’t too much of a problem because I, you know, built up a good nest egg from from work I had been doing. And I tell you what, I would advise anyone who’s done a degree first time round when they were young, to go back and do it again and see how much more fun they can have, because they know exactly what they’re doing at every stage.

00:08:22:11 – 00:08:40:26
GUEST
So I had a really good time. I really enjoyed it. I enjoy playing a lot of rugby at the time, you know, met a lot of great, fantastic people who’ve gone on to do some fantastic things. You know, we’ve got restaurants, you set up our own fashion label, which I won’t name any names, but she’s doing very well, you know, we’ve got our alumni was.

00:08:40:26 – 00:08:50:17
GUEST
You wouldn’t believe how long it was. Loads of property people. Those people were Savills, Knight Frank. And so it is all very, very, very interesting stuff and a great experience.

00:08:50:19 – 00:08:52:12
HOST
They were probably, what, five years younger than you.

00:08:52:12 – 00:09:08:16
GUEST
Yeah. Yeah, yeah, yeah. Well some I’ve done a couple of gap years, you know, so there was a, there was a range, there was a range of people on our course that were from someone who was maybe a year younger than me. Yeah. To I was definitely be able to stage I didn’t act like it but I was there was on his.

00:09:08:16 – 00:09:17:21
GUEST
Yeah. Young right down to 18 year olds who literally had straight in that parents said to him, look, now you’ve got to go study. You can’t look at you and, you know, because you got to manage the farm.

00:09:17:21 – 00:09:27:26
HOST
So, yeah, you need to get a job before you’re back here. So you did three years there and then you landed that deal logic. Is that right? So how did that come about and what was the rationale. And to that role post uni.

00:09:27:28 – 00:09:45:04
GUEST
Well, that was just, you know, product. At the time, I jfc I’d worked at Hyper Real estate Bank over the summer because during my degree I got very friendly with my lecturers. I mean, because I like Excel, is a bit of an Excel geek, talked about maths and stuff and he suggested commercial property might be a benefit to me.

00:09:45:08 – 00:10:05:29
GUEST
You know, maybe don’t think about country houses, think about commercial property. So we organized that. I went to work for my real estate bank in their surveying team for the summer, and I was basically going to apply to work for them. But then the the GFC hit and they had taken over my gym government. So that’s when that all stopped and I kind of got a bit of feeling for commercial property over that summer.

00:10:06:00 – 00:10:23:05
GUEST
So when I started back, all the people that had got jobs were being made redundant over that summer period and I thought to myself, I just need to do something. So a friend of mine said, oh, I’m working at this company, would you like to come and come and work? You know, a part time job to be refining.

00:10:23:05 – 00:10:34:27
GUEST
You know, it’s in it’s in the city. We’re sorry. It’s in central London. I was living in west London at the time. I said, well, you know, I need to do something else. Not while I’m looking for a job. Yeah. Then I’ll do that.

00:10:35:02 – 00:10:37:21
HOST
Did you think at the time you could always go back to the state agency.

00:10:37:21 – 00:10:38:18
GUEST
Or do you kind of.

00:10:38:18 – 00:10:40:19
HOST
Explore the country homes? Well, I could as well.

00:10:40:22 – 00:10:48:24
GUEST
Comprehend what it was that everything literally was that all the people that got taken on myself from my peer group were, well, a lot of them were let go.

00:10:48:26 – 00:10:50:25
HOST
So that door was.

00:10:50:27 – 00:11:06:19
GUEST
Shut for a lot of people. And I didn’t really I quite kind of single minded. I’m going to do something. I’m going to focus on it and get it done. What I did was actually a friend of mine that I worked with was running an estate agents in Notting Hill Gate. I said, similar, how about I work for you on a Saturday?

00:11:06:21 – 00:11:22:20
GUEST
Doing your viewings just to keep my eye on what makes games? Yeah, sure. No problem. If you sell anything, I’ll give you a commission of, like. Don’t worry about that. I just want to kind of keep things going. So I did that at a place called to Lesley Marsh, as it was in time for, you know, 4 or 5 weeks.

00:11:22:20 – 00:11:47:10
GUEST
And then while I was working at the logic Start. So you’re quite analytical. Can you, can you do some market analysis? And I ended up moving into a team that what it did was tracks, you know, IPO’s, equity transactions, debt market transaction, bond issuing and identify trends and then sell them to people like the Ft and the Wall Street Journal with little bar charts that we pulled together and they’d write a story off the back of that data.

00:11:47:14 – 00:12:11:07
GUEST
They they’ll call us up saying, we think this is the biggest IPO to happen in 15 years. Have you got any data to grab? Essex is pretty big move. Find some kind of stats that those guys could use. So I did that for about a year, and then the market started to ease up a bit and I got a few interviews came forward and I managed to get one with with a chap who was an asset manager on Savile Row, was in a basement shop.

00:12:11:08 – 00:12:27:22
GUEST
Right. And it was the oddest interview I’ve ever had, said sits, my guy who’s going through a divorce has lots of stuff going on. I said to my my girlfriend at the time to go for it. So, said, this is really weird. So I’m going to get offered a job on Monday or he’s going to ask me out to dinner.

00:12:27:22 – 00:12:35:17
GUEST
I’m just not quite sure how this house would. And she laughed at me, you know. So everyone Monday said, look, loved to offer you a job, but there’s no salary, just commission.

00:12:35:17 – 00:12:36:18
HOST
And you’ve been there already, right?

00:12:36:21 – 00:12:53:22
GUEST
Peter, I like that. You know that other mortgage. I’ve got things to pay. You know, I’ve spent a lot of money over the university time. I’ve enjoyed myself. I didn’t live like a student. So you need to I need to start earning again properly. And I said, thank you very much. Lovely. But because of this issue, he said, look, it’s fine.

00:12:53:22 – 00:13:12:00
GUEST
I think you’re brilliant. You need to be working for one of the big guys. I was like, I appreciate it. I said, I’m going to introduce you to some people. Dinner might still be on the cards here. Let’s see what happens. And, yeah, he sent out an email to four guys who just happened to be head of central London, of CBRE, head of leasing at HS2.

00:13:12:02 – 00:13:21:11
GUEST
So as they were the time head of London Colliers, Savills and he back me on this email is glowing email about me which is fantastic.

00:13:21:11 – 00:13:22:02
HOST
Having just met you.

00:13:22:04 – 00:13:40:17
GUEST
Having just met me, which was quite bizarre. You know, someone’s got to live. But I didn’t just give them a week and then you can chase them. So I gave it a week and I literally picked up the phone, chasing people’s pace for a couple of weeks. And, the Colliers guy invite me in to have a chat and sat down.

00:13:40:17 – 00:13:56:16
GUEST
I chose to do office leasing, and didn’t quite work out. So we haven’t really got anything at the moment, but we’ll see. And then, Hetherington CPR, etc.. Let’s come in, let’s have a coffee and we’ll see what’s going on. So, because I said to him, I said, look, I just I’ve had a few not quirks.

00:13:56:16 – 00:14:09:28
GUEST
I just want some guidance on what I need to be doing, what I should be saying to people. He said, look, come in and see me. Right. It was a I went and had a coffee with him. We sat down, we talked about development. I loved that I’ve always wanted to do development. I didn’t want to be a developer.

00:14:09:28 – 00:14:33:26
GUEST
So no, I actually quite like doing deals. So, because we might have something so then Adam basically sent me in to see a guy called Adrian Parnassus, head of the city office for the development team, like like Jonathan Dick. And we sat down, had a chat, and I got offered shop and, you know, but from from having absolutely nothing, I was on a grand scale of CBRE because they needed someone to fill a specific, someone who knew excel.

00:14:33:26 – 00:14:52:17
GUEST
We could do the modeling, you know, run around. So they they seem to go through graduates a lot in that team and break them. Yeah. And the guy just didn’t want to go back to the team. So they were always struggling. They just lost someone and gone to become a developer, a client side. So yeah. And that was you know, that was it was the start of an eight year journey to read skillset.

00:14:52:17 – 00:15:12:22
HOST
I would say to have someone with, you know, quite gregarious character who’s quite hungry and deal or annotated school in a, in a, in an estate agency environment, but combined with, with the attention to detail and analytical ability and maybe patience in terms of putting these graphs together and reading markets that you did at Dealogic. So, yeah, marrying those two skills up.

00:15:12:22 – 00:15:37:21
GUEST
Yeah, I most probably oversold my analytical skills a bit when I, when I, when I first started, I quickly had to to learn because working for Adrian was a, a fantastic opportunity and a great learning curve. He was he was very good. I didn’t have a lot of time. So, you know, if you ask you something, you needed to know the answer to it and there’d be regular, conversations where he said, what was the IRR on that deal?

00:15:37:21 – 00:15:59:04
GUEST
And we talked about it three weeks previously that had to like of something. I had known what it was because he didn’t have time to look it up in these papers. And and if you took a wrong answer, he knew straight away, yeah. Yeah. It’s not said something’s not right. And then he, he kind of let me into the little secrets about, you know, how you can roughly calculate what IRR is without doing the cash flow, those kind of things.

00:15:59:04 – 00:16:02:09
GUEST
So that kind of mental maths, which he was absolutely brilliant.

00:16:02:14 – 00:16:08:24
HOST
And so this was kind of post GFC as you said, you’ve landed almost like a bag carrier for a senior individual, CBRE.

00:16:08:24 – 00:16:09:07
GUEST
100.

00:16:09:07 – 00:16:22:27
HOST
Percent. And was the mindset at that time to need to kind of knuckle down. And given this opportunity, I just want to learn as much as I can. Because you educated at that stage from a commercial real estate perspective, all that, you know, property management, valuation, development, investment.

00:16:22:27 – 00:16:53:20
GUEST
I done, I’ve done a bit of that stuff. So I did a bit of land, you know, what you normally do at university. You know, we did we did it a bit of property law. Right, which covers landlord tenant act. You know, you do a bit of taught, you know, the different types of law, you know, case laws that you need to to remember and all the rest of it, the stuff that all surveyors know when they first start, you know, call helical ballocks, Michael, you know, all that kind of stuff, all those cases, but hadn’t really, you know, understood the full, you know, hadn’t done a real estate commercial real estate job.

00:16:53:20 – 00:17:11:10
GUEST
I knew how to value things just about not competently, but to a very basic standard. And you had to read over valuation reports because I’d done it for six weeks at, high pay, which is basically what I did it high pay. You know, I’d been round an office building a couple of times. Yeah. So that’s that’s where I started out from.

00:17:11:10 – 00:17:31:23
GUEST
And these guys were, you know, the do stuff. They were working on the things like first deal I got involved in was one Blackfriars, you know, work that had been taken into receivership from the Beetham scheme wasn’t really deliverable. We had to do a lot of planning work, had to work out loads of rights. Allied had to unpick some some commercial decisions that had been made weren’t quite right.

00:17:31:23 – 00:17:50:11
GUEST
What suitable for the market because market change and then repackage it, bring it to the market and sell it which we didn’t. We sold it to BOC Group. They built out a fantastic scheme, you know, then I would do things like 80 Fenchurch Street being office building, which, yard nine have just finished part of group worked all that out.

00:17:50:15 – 00:18:06:03
GUEST
That was another receivership. So you know the things broken, we’d do a bit more work around the planning, show people what the potential is and then sell the asset. And then we did things like one Crown Place where we were selling and we we kind of convinced parties coming in. This is what the potential of the site is.

00:18:06:03 – 00:18:19:19
GUEST
Don’t worry about what you’d be planning for. This is what you could do with it. And we were so good at doing that that once the party bought it, they then turned around and said, right, can you pitch to develop it out for us? You’ve had the idea, why don’t you tell us what you think? And we did that.

00:18:19:19 – 00:18:27:24
GUEST
And then I got involved on the commercial side of that, brought in a DM who I got to watch. And that’s when I really think that, you know, that management might be the way.

00:18:27:24 – 00:18:32:04
HOST
Forward, because the term development management is so broad and, you know.

00:18:32:06 – 00:18:34:05
GUEST
Front end development managed just get rich. And if we develop.

00:18:34:05 – 00:18:48:21
HOST
Managers, you know, you get all the different project teams and Riba seven is it seven or is it, you know how many whatever it is in the different stages. Yeah. You through planning design etc.. Yeah. What part of that excited you. Was it just the whole lot just being able to take a take an asset.

00:18:48:21 – 00:18:50:00
GUEST
I think it’s I think I think.

00:18:50:00 – 00:18:52:02
HOST
Or a piece of land and creator I.

00:18:52:02 – 00:19:10:02
GUEST
Think was actually creating a legacy, like being able to go to someone. I did that. That’s why I built that building. That was my building was my idea. Right. And, manage. I didn’t do the physical building. I got someone to build it for me. But they came to me. We spoke about what needed to be done. The architect understood what the vision needed to be, and together we made this.

00:19:10:02 – 00:19:30:17
GUEST
You know, we built this fantastic thing. But I was part that, to me, is something which really excites and was part of that whole kind of push to go more into that. Well, you know, I was I was an associate director at the time at CBRE. I was quite keen on pushing to become a director, and it was about that time I was thinking to myself, you know, what do I want to do?

00:19:30:19 – 00:19:57:05
GUEST
And, guy we brought in was Guy could Henry Robinson, who now is seen as one of the magic term, and Henry, who built the Crick Institute. And I remember walking round the crick with him when he first joined to show us the top things he’d done. And I was just so excited with it. And then he started talking about some of the technical, problems that they had to overcome to, you know, in fact, they got a tube line running underneath it, but they’ve got electron microscopes which have to sit on an air cushion so they don’t vibrate because they’re so sensitive.

00:19:57:05 – 00:20:16:04
GUEST
All that of stuff. You know, I love that concept. I am a geek. I am a bit. Yeah. Like I like to find technical solutions to things. You know, I’ve always thought to myself, I’m a problem solver. That’s that’s the bit I’m good at. I might well, I might not know technically how to do something, but I will investigate lots of different ways of solving a problem.

00:20:16:04 – 00:20:33:21
GUEST
And it’s about that can do attitude. And that fitted really well. And Henry’s doing so. You know we worked I worked quite closely with Henry, started to provide some commercial input as Henry went on me saying this, but when he started out, he was very much a construction person and then starts to learn on the commercial side of things.

00:20:33:21 – 00:20:50:21
GUEST
And, you know, he did an amazing job at Mold Crown Place. Yeah, I think he was involved in selling Nepal. So, you know, overseas. He kind of really embraced that and took the whole cradle to grave commercial and technical piece and brought it together and I looked at that thought, you know, that’s that’s where I want it. That’s the type of thing I see.

00:20:50:22 – 00:21:05:19
HOST
So these buildings take the development management piece or one that one the pitch to be able to develop it out. Did it get to a stage where you actually want it to move client side and take more responsibility, or what was the what was the key driver to kind of maybe move out of CBRE? As you said, you’re chasing directorship.

00:21:05:19 – 00:21:09:08
HOST
You’re an associate director. Yeah. What was the key driver for you looking to to change.

00:21:09:08 – 00:21:26:02
GUEST
And I think I was starting to feel most probably a bit frustrated was to, you know, kind of always trying to ride onto the next thing. How are we going to do it? Where are we going to move to? I don’t like sitting still for too long, and I’d always thought I’d do that, like Creative Scribe at CBRE, because it was such a lovely family to work for.

00:21:26:03 – 00:21:41:14
GUEST
You know, we were like a family, you know, I consider they are some of my best friends in working street. Other people that I worked with, you know, we just caught up at Christmas sometimes seen each other for eight years, and they’re such a great bunch of people. And I really loved working there, but I was kind of thing.

00:21:41:14 – 00:22:01:05
GUEST
So I need to think about what I want to do. What’s the next step? How do we then, you know, someone approached me and said, look, you know, there’s a client side development role. Would you be interested in doing it? It’s something that could fit your skill set quite well. You know, they’ve already got a technical person, so they need the more commercially minded development surveyor they call it.

00:22:01:08 – 00:22:36:02
GUEST
But I’m an associate director. Would you mean like. And then I was right there for it would be. Okay. And, you know, that’s when I moved and joined CBRE. Very understanding. Was client there, so it worked out quite well. Joe Allen, who interviewed me and several about Joe ex CBRE as well. And she, she kind of had a chat, took me under her wing and had a absolutely fantastic time working there, doing some amazing projects and really good exposure, and got the opportunity to solve technical problems and learn the technical side of things from the senior development manager who I worked alongside.

00:22:36:02 – 00:22:59:27
GUEST
He was he was he was brilliant, you know, dealing contractors and understanding exactly where the costs are going to run. And what’s happening and how to manage those, those projects. And, and I took on, you know, a load load of projects straight from the bat. We had a hotel in a suburb, we had a Notting Hill gate at state, but we were we were looking at what we’re going to do with one of the buildings.

00:22:59:27 – 00:23:16:12
GUEST
We already kind of started to we were finishing out two office buildings, but do we want to do another office? Do we do residential? You know, what do we do? So I came up with the idea to do a hotel. And, you know, that was quite a long journey. Does it takes quite a bit of time and I was there, you know, four and a half years, just shy of five.

00:23:16:12 – 00:23:40:03
GUEST
And it was, it was really good, really good fun. When insecure planning for Stratford, which was a big, big mixed use scheme which had residential or hotel office retail, right in Stratford opposite the Olympic Park. Fantastic. You know, 42 storey tower, 21 story towers. And you know, it ticked every single development box you can imagine. It was it was like playing a bit monopoly, but it was fantastic.

00:23:40:03 – 00:23:53:09
HOST
And and so you joined the business? There were lots of different projects at various different stages. But someone who, you know, listening to this, who doesn’t know too much about developer, can you just break down, like, broadly speaking, what the different areas in different jobs within development are?

00:23:53:10 – 00:24:16:06
GUEST
Yeah. So it depends where you work. Because development is a bit of a murky, murky world in terms of you have consultants that have done cost management, they do project management, which is basically corralling all the different consultants together, managing what they’re doing, making sure people are on a budget, on time. That kind of thing. And then there’s then then you have what’s known as a development manager.

00:24:16:06 – 00:24:38:08
GUEST
But development manager comes from two separate worlds. So you will have development managers that have been development advisers. So basically they’ve sat at CBRE, Savills, Knight Frank and they have advised people on how to get the best out of their asset through the development process. And most of those guys might have built many, pieces, but they’ve gone on planning for a lot of stuff.

00:24:38:08 – 00:25:05:16
GUEST
They’ve got a lot of viability studies. They understand, you know, how to extract as much commercial value from that site through development process. And then they might have sold them, or they might have passed it on to someone who’s going to deliver it. And then you have the other hand, which is a development manager who has been a cost consultant or a structural engineer or, you know, something along those lines and worked his way through, gone into project management and then become a development manager.

00:25:05:16 – 00:25:25:13
GUEST
And, at the point at which you come to development management, those two worlds collide head on and you have people that call themselves development managers, and then you have people call themselves development directors. And a kind of development manager can be very, very construction focused. Right? They know how to tender things. They know exactly who the right consultants are to use.

00:25:25:13 – 00:25:46:16
GUEST
They have been dealt with technical issues before and worked around. They know exactly what warranties need to go in place, which sometimes the guys who’ve done consultancy haven’t got a clue about. Right. So they do, you know, how do they cover themselves to make sure that it’s insured is warranted. And the risk of liability is because there’s a lot of risk and development gets passed through to the right people.

00:25:46:17 – 00:26:03:24
GUEST
And then what happens is you get those, you get those two types of development manager. And then what is expected is when you get to the point in your development director, you should know both. And that’s where either the guys who have done the technical side have learned the commercial side of things and stepped up or not. Very often this happens.

00:26:03:24 – 00:26:14:18
GUEST
The guys who have done the consultancy side understand all the technical bits, the structural pieces, the warranties, you know, all that kind of stuff, and then go in and become that development director.

00:26:14:19 – 00:26:18:19
HOST
So they need to do that just so they don’t get bullshitted by the consultants or it’s.

00:26:18:19 – 00:26:35:16
GUEST
Not just that is ultimately you’ll just rent a director if something goes wrong and the project is down to you, you can look a lot of people will lose a lot of money on the development project. You can make a lot of money, but you can lose an awful lot because that asset is built. You know, you’ve got liability, you’ve got collateral warranties that needs to flow through.

00:26:35:16 – 00:26:57:02
GUEST
And, you know, if you think about most, most developers when when they ask for a warranty, they’re like asking for big price sums of, you know, 10 million each and every claim. If you’re doing a project that’s only got 15, 20 million of profit into it and it’s quite tight and something goes wrong and you haven’t got warranties in place and that falls on you yourself.

00:26:57:02 – 00:27:06:00
HOST
And so culminates in terms of this title as a development director, where do you go from there? What are the skills do you need to acquire to to progress from development?

00:27:06:00 – 00:27:28:10
GUEST
Director? Generally, most effective directors end up in their own businesses or or going to be on board doing less development. Of their development director you’re doing more, you know, more managing the piece. But in it really developed director is bound to write to an executive is top of the kind of tree when it comes to development side of things.

00:27:28:10 – 00:27:51:07
GUEST
Once you start to go to more of a more senior management position and a lot of developed directors or senior development director, you know, have some of the badge independent company structure they call out because they’re big decision makers. They’ve got to they’ve got to understand the implications of what’s being done. And they’ve got present that, you know, they’ll committee that could present a opportunity and they’ve got to identify what is a risk and what isn’t the risk.

00:27:51:07 – 00:28:07:12
GUEST
And people that aren’t development orientated will look at development. Do and think that point A is the risk and the development experience development person okay. That’s not your risk. Your risk is this thing over here that you haven’t even thought about. And that’s a bit that’s going to bite you if it goes wrong. So you need that’s what needs to be managed.

00:28:07:12 – 00:28:11:24
GUEST
Not not this bit is you know, just it’s an accepted risk. And it’s all about managing risk.

00:28:11:25 – 00:28:22:17
HOST
These development projects, they often take number of years. Yeah. There’s no shortcut to fast track in your career in this space. Is it literally just time projects is project.

00:28:22:17 – 00:28:38:03
GUEST
It’s project it’s more project specific, right. You can work on multiple projects at the same time. But if you think about it, it’s going to take you two years to get planning. If you’ve never got planning on something, how can you talk about going through the planning process? Because it’s a real dark art, so you’ve got to take two years to get planning.

00:28:38:06 – 00:28:56:10
GUEST
Most buildings take at least 18 months, two and a half years to build, no matter how big or smaller. Each room. You take around that quarter time to build and then you might face things so you, you know, you could have a 5 or 6 year project and then you’ve got to think about leasing it up. At what point can you start getting tenants or doing sales.

00:28:56:12 – 00:28:57:08
GUEST
And that’s the way it works.

00:28:57:08 – 00:29:04:04
HOST
And so for you, you were at Frogmore at the time. You had two, three, four projects you were working at various different stages.

00:29:04:04 – 00:29:26:08
GUEST
Yeah. So when I joined Frogmore, I got given a hotel project that had just been acquired and we were just starting the planning process. I then go brought into the project that Notting Hill Gate, which two buildings had already started construction and were being fitted out as prime offices, and we had a third building, which we were kind of, what are we going to do with?

00:29:26:08 – 00:29:47:06
GUEST
So we had to go through the whole planning process, get it built. You know that that’s PC February. I started that year to start that process of five years ago. Six years ago. Yeah. So you’ve got, you know, takes two years club, you know, you’ve got to work through it. You’ve got public consultation events you need to do, you need to speak to the right political figures to get support, because development is the most emotive word when it comes to the community that you can ever think about.

00:29:47:06 – 00:29:56:27
GUEST
And everyone has a view, whether it’s right or it’s wrong, everyone has a view, a lot of it is communicating actually, the reality is not the view that a lot of people have about projects you do.

00:29:56:28 – 00:30:02:19
HOST
When you talk about development, you talk about retrofit, or do you talk about kind of a knock down and rebuild, or does it cover it?

00:30:02:22 – 00:30:18:13
GUEST
It covers everything it can. So you get a little private equity guys. Right. So we do development and and what they do is they refit or refurbish a building. Now that’s a skill set within itself, because there’s a lot of things that get hidden behind those walls. When you start pulling it off, you’ve got to deal with you.

00:30:18:13 – 00:30:33:02
GUEST
Don’t get certainty about costs. You don’t get certainty about actual work needs to be done because you don’t know until you start pulling it apart. So that is, you know, I would say that is development as well, but it’s a different type of development, different type of skill set. And you hear these guys go, oh, we don’t do development, but we do heavy.

00:30:33:02 – 00:30:39:03
HOST
Refurb and they kind of patch it under an asset management badge rather than a development badge. But actually it’s incredibly intensive.

00:30:39:04 – 00:30:52:23
GUEST
Yeah hugely intensive. And and to their investors they’re saying oh it’s just you know that’s just investment. Oh why is that. Because we’ve got so encompassing and you know and we’ve I’ve done that in the past where we still keep the retail going to keep an income running on the project.

00:30:52:23 – 00:31:07:01
HOST
So development as we spoken about took a long time. And there’s lots of different stages. You were at Frogmore just under four years. Did you complete any of those projects that you you started on and then what was the kicker or what was the reason why you left Frogmore to go and move to head of development at the land?

00:31:07:04 – 00:31:24:04
GUEST
Yes, I did, finish a few of those projects. I had a retirement village at Southampton that we picked and and finished at a hotel in Suffolk, Premier Inn, which is, when you speak to the guys at football, absolutely love. It’s one of their best deals. But luckily we sold out before we even started building it today.

00:31:24:04 – 00:31:24:17
HOST
Risca.

00:31:24:20 – 00:31:40:17
GUEST
Yeah. And also to get the right kind of returns because our capital is expensive and that’s the other part of being disbanded, right? You got one step outside the capital stack work, you know, where’s cheap capital come into the equation. But you’re really expensive capital. Take the risk and get the planning and stock structures. That’s always quite so.

00:31:40:18 – 00:31:43:28
GUEST
Yeah. All right. There was a quite a few projects that we managed to up.

00:31:44:00 – 00:31:53:02
HOST
So we worked across a few different asset classes. Broadly speaking the skill set the same whether you’re dealing with a hotel later living scheme, central London office or are there kind of nuances?

00:31:53:02 – 00:32:09:21
GUEST
I think skill sets are same, but I think people might not know what skill sets are. So the skill sets, you need to be a good development manager is you need to be able to think quickly and rationally about what you’re doing. You need to be able to problem solve while moving through a project. Always have one. I want the X’s and where you’re going.

00:32:09:21 – 00:32:27:18
GUEST
Understand the market around it. So that could be applied to anything. It doesn’t matter what sector you’re in, those kind of five things or the five things that you need to be a good DM or development director. Right. And where you most important thing where you don’t know something, you need to be able to know where to go and find that information out and very quickly get yourself up to speed on it.

00:32:27:18 – 00:32:45:04
GUEST
You know, I talked about the project in Suffolk when we took that on board. There was a number of issues with that. You know, we we bought it. We had a great idea as to what we wanted to do. And then loads of things came out and woodwork, you know, the water table was too high in Suffolk to be able to put basement in.

00:32:45:04 – 00:33:07:07
GUEST
So how do we sort that out there. Right. So lights issues the local authority planners didn’t want to give us consent for typical shape hotel, so we had to fit it within a residential type kind of structure. We did all of that and we worked out solutions. And, you know, we saved money on basement by making the basement more regular shape, where it was originally designed to follow the footprint of the buildings that it connected together.

00:33:07:09 – 00:33:16:18
GUEST
You know, we raised the building slightly, reduced the floor level slightly so that we could fit within a riser like below, but also above the water table, so we can put basement rooms back in.

00:33:16:19 – 00:33:30:26
HOST
So problem solving, thinking ahead, knowing, knowing where to find something if you don’t know it. And I guess that kind of comes down to your network as well. And probably professional advice is that you appoint what was that? What was a key reason why you left Frogmore and took up the role as head of development at land?

00:33:31:01 – 00:34:09:01
GUEST
So I left Frogmore during the pandemic, things slowed down quite a bit, but also the type of assets that we were, we were taking on were less development intensive and I was kind of really keen to make a change and move on to doing more larger placemaking type developments and the guys at Langley, you know, great guys, came along and said, look, you know, we’re looking to push more into regeneration and we’d like to, you know, we’d like to kind of understand we want someone on board who can understand where Capital Stack sits in development and how to make these things happen, because a lot of the assets that they do deal with are, you

00:34:09:01 – 00:34:13:06
GUEST
know, community shopping centers. Yeah, asset values aren’t huge. That gives out.

00:34:13:06 – 00:34:14:25
HOST
Mass. Well, I’ve just been hammered home and they.

00:34:14:25 – 00:34:37:16
GUEST
Just year on year of getting pummeled with the retail stick being killed by out-of-town kind of shopping centers taking away from the town center. And it becomes a forgotten piece. Right. Still, being very high in its location means you can’t get tenants in or the tenants you do get in won’t pay rent, pay rates and service charge. So you kind of that sector’s all been hammered.

00:34:37:16 – 00:34:55:17
GUEST
So they’re trying to they were trying to find was the new solution for the new town center. You know, more progressive, more Gotham to very clever guys. Morgans, you know, Deutsche Bank. Mark is an ex retail agent who’s now chair, High Street Commission. And they are super committed guys about right. It’s about social impact and making a change.

00:34:55:17 – 00:35:13:26
GUEST
And how do we make these these things happen. So I joined them to kind of try and facilitate that happening. And you know, they’ve had a lot of success doing, doing stuff up in Blackpool. Now they’re doing stuff in Liverpool. And that was that was really, really interesting kind of chapter. But it was only a short chapter for me.

00:35:13:26 – 00:35:27:12
GUEST
But I came along to try and make that work and facilitate and make that happen. And, you know, they’re they’re they’re doing a fantastic job in that. And I’d say that they are really committed to town center regeneration for all these kind of community assets.

00:35:27:12 – 00:35:39:23
HOST
So taking those assets that were once a beating heart, but whatever reason they’ve they’ve been absolutely hammered and taking these massive sites and repurposing them, carving them up, changing the use and making them fit for purpose moving forward.

00:35:39:23 – 00:35:58:18
GUEST
Yeah. And they do. And they do that from a very asset management strong basis. Right. They’re very good asset managers. So they know how to run these town centers. So yeah. So that was really good fun doing that. It wasn’t it wasn’t quite right fit for me in terms of I enjoyed it. But you know it’s quite challenging because the GDP isn’t there.

00:35:58:18 – 00:36:17:09
GUEST
You know, you really need someone to step in and almost write down the value of the asset to nothing to starts again. And some of these assets, it’s still clinging on to some existing huge value. And, and I kind of had to think to myself about what I really wanted to do. And someone came along and said to me, look, I know you.

00:36:17:13 – 00:36:31:19
GUEST
You work at Atlanta. They’re great guys. But would you consider doing more central London stuff and doing a bit of financing in with development as well? You know, I said, well, let’s have a conversation, talk about it. And that’s how I ended up moving to really living.

00:36:31:19 – 00:36:46:27
HOST
So I’m really living, like I said, at the top of this, Andrea Varney, that he he set up a really real estate with Rob technologies X at a turn on Battersea Power Station. This is a spin off, right? And I know the name in and around when this is getting released, it’s going to be changed to something else.

00:36:46:27 – 00:37:00:26
HOST
So we’ll wait with bated breath to see what the rebrand is and are really living is slightly misleading because it’s not just a kind of a living or residential focused business. Can you tell me a little bit about already living as it is right now, and maybe what what the plans are for the future?

00:37:00:26 – 00:37:19:04
GUEST
So really living is a private equity platform really. And we do two fundamental things. We do direct development ourselves or we provide debt to developers. You know, people that require some mezzanine financing from all, you know, to achieve typical private equity percent.

00:37:19:05 – 00:37:22:00
HOST
50% plus get our chance to.

00:37:22:03 – 00:37:29:18
GUEST
Do that? Well, yeah, not that kind of level, but it all comes down to comes down to what the the different.

00:37:29:18 – 00:37:31:04
HOST
Sort of capital in return.

00:37:31:04 – 00:38:00:23
GUEST
No, it’s project specific. Right. So we will look at so many different projects. You know, we step in to provide mezzanine funding for hotels. We residential project office projects. We will cover the whole commercial sector. And generally we you know, where we come in is where there’s a cost overrun that needs to be funded, you know, and and we’ll come in and we’ll provide 30, 40, 50, 100 million of equity on a mess that, you know, for a couple of years till you can get the project finished.

00:38:00:23 – 00:38:03:22
GUEST
And the risk profile of each project will determine the pricing.

00:38:03:22 – 00:38:12:19
HOST
Yeah. Someone who doesn’t know or hasn’t isn’t familiar with the term capital stack. Can you just run through the different the different pieces of the capital stack and what what they mean.

00:38:12:19 – 00:38:31:02
GUEST
So you’ve got you’ve got two different parts of the capital stack, right? You’ve got your, your, your debt side, which is your loans that people take. And then you’ve got your equity side. And if I, if I talk about the debt side first, you have a senior loan, which is normally the lower rates that you get from a bank or a typical lender.

00:38:31:02 – 00:38:53:05
GUEST
But if you need more than that 50, 60%, you know, those are coming down. Those percentages the moment, which is why more people are going to the mezzanine piece, which is the the piece that sits above it. And that’s more expensive because it gets paid back after the senior gets paid. So what happens is once you pay people back, the first person you have to pay is HMRC.

00:38:53:05 – 00:39:11:16
GUEST
Then you pay your senior lender, then you pay your mezzanine, and then you get into the equity stack. And in the equity stack you’ve got these are the people have put their own money into a project and can have a pref equity position with your preferred equity position, which means it gets paid back first. And then once that’s paid back, you pay back the rest of the equity.

00:39:11:16 – 00:39:37:12
GUEST
And that can be, you know, as a, you know, main investor or a junior investor, and everyone gets paid back either on a different kind of basis depending on how the deal structure. And, when I talked earlier about the equity stack and where people come in, if you are a developer and you use expensive money from, say, private equity or you write equity, you put that in first, then what you can do is you can swap out your money.

00:39:37:12 – 00:39:58:10
GUEST
Once you’ve got planning and started building, you’ve got a fixed price contract to an end investor who wants to own long term at that will charge you a cheaper rate. The new one does. So then you do that mid-way through your project and you just swapping out the equity position on the project. So that’s you know, that’s kind of very high level how the equity stack works.

00:39:58:10 – 00:40:07:21
HOST
Yeah. And so you as a business, one of the streams of everyday living at the moment is providing mezzanine debt and equity. Yeah. To developers.

00:40:07:21 – 00:40:43:23
GUEST
Yeah. So depending on the project we can provide the mezz or mezzanine which we call mess. We are a mess to sponsor. Or we can provide them with an equity position which sits behind. But we need to know that there’s enough money in the project and it’s the right kind of project. So a lot of the stuff that we look at now, very high end residential projects, kind of, super ESG compliant offices, you know, five star hotels, all those things that have enough headroom in them that they can afford to take the it’s actually more creative to them, still take our money instead of putting some of their own back in.

00:40:43:24 – 00:40:51:10
HOST
And it enables them to take their money and go and get another project. But also, given how selective you are about your projects, you want to make damn sure that you can get your money back one way or.

00:40:51:10 – 00:41:06:06
GUEST
Another, right? Yeah, but but the beauty about us is, you know, we develop stuff ourselves. So like I said to you earlier, we know what a risk is. And we know if something is actually a risk or isn’t a risk. So we can look at things in a slightly different way to how maybe a traditional bank might look at something.

00:41:06:06 – 00:41:15:15
GUEST
So where a traditional bad money. Oh no, that looks really risky. We’re looking at actually, that’s not the problem. The problem’s this bit over here. If we can kind of sort this bit out, then actually we can. It’s a good project.

00:41:15:15 – 00:41:30:06
HOST
Yeah. So as a business you’ve got there’s two pots. You look at direct investment and develop yourself. And then you’ll also have lent capital to parties as well. Yes. You touched on. Yeah. Luxury hotels, living schemes. What other asset classes would you look at. And in terms of locations, what kind of projects?

00:41:30:06 – 00:42:01:14
GUEST
It’s easier to say what we wouldn’t look at because we’d look at everything apart from, you know, I think I think where we’re not going to be doing is we’re not going to be going to, you know, big housing developments in the outer parts of the UK. You know, the southeast, places like that, because it’s not really where where we are, what we are doing is we are looking predominantly at Z1, z2 you said, but we’re also looking at core Berlin core Paris core Milan, you know, we will look, we are, you know, doing a lot of stuff across Europe at the moment, but only in the best locations.

00:42:01:14 – 00:42:05:13
HOST
And is that because the capital demands that, or is that because, you see.

00:42:05:13 – 00:42:21:02
GUEST
Because when things go wrong, it’s a risk profile thing. When things go wrong, there’s always a flight back to cold. If I’m going to do an office building, I’m going to do the best office building. I’m going to fund the best office building I can in that location, because I know even if the market drops off, everyone’s going to flood back to that building.

00:42:21:02 – 00:42:32:06
HOST
And so as a business, you know, utilize ING involves capital. You I think, you know, I’ve got a slice in the top Co as well. I mean it’s 5050 JB but you’ve also got other pots of capital to do different types of deals as well.

00:42:32:06 – 00:42:49:16
GUEST
Yeah. So so we are you know we we’ve got multiple sources of capital who will come to us depending on which we can go to depending on what deal it is we’re doing. Yeah. You know in our operating partner, if they’ve got they are part of our platform but also are an option depending on the project.

00:42:49:16 – 00:42:50:25
HOST
So they’re an operating partner.

00:42:50:25 – 00:42:54:11
GUEST
Yeah. So they fund our platform. They are 50% owner in our platform five.

00:42:54:12 – 00:43:07:04
HOST
Okay. Got it. So you the operating partner there the output. Yeah. Yeah. So they’re the LP. You guys are the operating partner. You’ll find the deals, they’ll fund it and then you can go and develop it out. And at the moment it’s three of you in the business, for this.

00:43:07:04 – 00:43:20:10
GUEST
Four of you. Yeah. So we have myself, investment manager and Andrea. Yeah. Who do the UK stuff. Yeah. And and then helping us. We also have another team that sits in Milan that do all European stuff.

00:43:20:10 – 00:43:29:17
HOST
Got it. Cool. Makes sense. And so but at the moment you’re actually out in the market looking for, looking for deals. Have you, have you guys transacted on anything yet or you gearing up to.

00:43:29:18 – 00:43:45:07
GUEST
Yeah, we did something last year. Which is a very good you know, we’ve brought some profit to some people to, to close out some work. So they were doing and they needed a bit of extra equity. So that was fantastic. We’ve got where we’ve got a couple of deals at the moment that we are very close to closing out.

00:43:45:11 – 00:43:55:08
GUEST
Yeah. So we’re very busy. But we’re always looking always looking for new stuff. So, you know, people want to come and talk to us, come and have a chat with us. We are, you know, we’re we’re here to to see what we can do.

00:43:55:08 – 00:44:06:27
HOST
And in terms of the plans for the business, you’re looking at growing headcount through 2023, or is it going to be predicated on the deals that you do? What would be the kind of a kick as we kind of unlock that.

00:44:06:29 – 00:44:27:19
GUEST
We’re quite busy at the moment? It will it will come down to projects. We take on, you know, we’ve got orders and a couple of development projects that we want to do ourselves, which we’re very keen on at the moment, might come out this year if they do, if they come off and they happen. But you can see us growing headcount a bit, but I think maybe 23, 24, which is space, we will certainly be getting bigger and stronger.

00:44:27:19 – 00:44:35:19
HOST
Awesome. What from your perspective, what are the key things that you need to get right when you’re when you’re kind of assembling an external external team? It’s a.

00:44:35:19 – 00:44:54:24
GUEST
Good question. You got to be able to trust people opposite you, you know? So I think relationship with external team members is is is fundamental. You have enough to do with worrying. The consultant that you’re employing is just trying to cover it back, you know, worried. We’re all pushing the envelope slightly. And I want to work with a consultant.

00:44:54:24 – 00:45:13:12
GUEST
I know who’s going to get it right and is going to deliver what they say. They’re going to deliver it at the same time to do something. They get it done. Because that makes my life really easy. I means I don’t have to worry about what they’re doing. I know have left anything on the table because now every project in current climate, you have to stretch every bit of a project, you know, costs, massing.

00:45:13:12 – 00:45:30:28
GUEST
You got to really pull at them because projects are really tight at the moment. Funding costs are going up, which is why we’re lending money is a prime example of, you know, the more pressures that are coming on each project. So you need to make sure you haven’t left anything on the table. And you know, fully exploited every opportunity.

00:45:30:28 – 00:45:56:15
GUEST
And I rely on my consultants to do that. And if they haven’t done that or they don’t do that, then, you know, it creates extra work for me because I have to go back and question it. So that’s for me, the fundamental part about consulting. But, you know, last activity, most of the people I come across, you know, as long as you explain where you’re coming from, I think some consultants have a fear that, I’m going to get sued by the client if I get something slightly wrong.

00:45:56:17 – 00:46:10:23
GUEST
No, just just be honest and open with us about. Right. This is a bit of a stretch, but if we try it, maybe it might work, but it might not. You know, if you open nostrils and that that’s our job to make the decision whether we get to go for it or not, you know. Yeah. It’s not your job.

00:46:10:23 – 00:46:25:04
GUEST
You’re not the director. So don’t worry about it. Just give me the options. Let me know what there is. Be very clear about the ups and the downs about it, and then I can make a decision, move forward. Ultimately, that’s us. That’s why I’m there to make decisions.

00:46:25:04 – 00:46:39:03
HOST
You’ve kind of got to touch on it. But the last couple or the last year or so, there’s been a fair bit of inflation and cost inflation. How have you manage that as a development director managing the cost inflation and some of the the time lags as well on material doing more design?

00:46:39:04 – 00:46:41:22
GUEST
I’m a firm believer I do a lot of design work.

00:46:41:25 – 00:46:42:25
HOST
So what does that how.

00:46:42:25 – 00:47:00:19
GUEST
Does that you go. So you talked about rebus stages and start okay. You go from Rebus stage one which is like a sketch on a pad basically. Oh this might look good to Rebus. Stage two. Normally when you get planning then you’ve got stage three and four. By the end of stage four you’ve got enough information, so I’ll contender it properly.

00:47:00:19 – 00:47:19:16
GUEST
What I try and do. We’ve done a lot of project, and this is a more specific thing that I learned very early on, was I tried to get to at least Rebus stage three before I start speaking to attract because I want to a contractor doesn’t want to overprice something, but they’re worried about the risk of that. They want to catch a cold, so giving them as much information as possible.

00:47:19:16 – 00:47:32:06
GUEST
Getting your desired stage four is fundamental to locking down where your costs are, and then having enough lead in time to make sure that if there is a delay, it can be accompanied in the project. That’s why you have a good project manager.

00:47:32:06 – 00:47:35:12
HOST
And there’s that way you put it enough in terms of your appraisal to account for it.

00:47:35:14 – 00:47:48:04
GUEST
No, because if you put too much fat, you’ll never buy the project, right? So it’s a balance. It’s about understanding where your threads are that you can pull in that project while still keeping it competitive.

00:47:48:04 – 00:48:02:20
HOST
And how, you know, you touched on early the insurances and the protection. How do you deal with a situation where the contractor literally comes back to you and says, I know we agreed at one one and done price, but my costs are out of control. Is it just on them? And it’s there, you know, that’s their kind of issue.

00:48:02:20 – 00:48:06:07
HOST
They’ve signed the contract with you and you know, they’ve mispriced or misquoted and.

00:48:06:07 – 00:48:24:21
GUEST
Well, comes down to comes down to a conversation at the end of that. And it comes down to the issue with the delay that might be caused by having to switch contracts. I don’t think people lights switch contracts. It’s very often the delay is a lot more punitive than cost overrun might be, but there’s always discussion to be had and you just work it out.

00:48:24:22 – 00:48:26:20
GUEST
It’s like any negotiation you need to work it out.

00:48:26:21 – 00:48:52:11
HOST
I know you sit as an external examiner at the Royal Agricultural University, almost going back for full circle. And you provide guidance and support to the, to the, to the master’s students there. What’s what advice do you give them or what advice would you give someone who wants to enter into the world of real estate? Because know you’ve had a very varied and interesting route through estate agency, through data and analytics, through the kind of a development pathway that you’ve had so far.

00:48:52:17 – 00:48:55:01
HOST
What advice would you give to someone who wants to get into the space right now?

00:48:55:01 – 00:49:11:11
GUEST
So a lot of the students, when I get a chance, I don’t get speech. And very often partially, that’s because as an external examiner, I have to keep myself one step away. But whenever we get to speak to this group, the one thing I always impress on them is real estate’s a lot different now to what it was 20 years ago.

00:49:11:12 – 00:49:36:26
GUEST
It’s a lot more professional. It’s, you know, you need to be on the top of your game, your maths, your English. You know, all those factors I think about, you know, doing extra lessons so that your Excel is really competent. You know, a lot a lot of the models we’re dealing with now, you’ve got, you know, investment guys who have been to Harvard and done, you know, investment finance or something like that and are coming into the business, into the sector.

00:49:36:26 – 00:50:02:11
GUEST
So if you want to have a long career, you need to think about how the money that drives everything works in in the sector and having a really fundamental understanding about that, I think, is most probably the safest way to have a really long standing career, because I am seeing a lot of older people in the business now, you know, it’s it’s hard if you can’t work excel, if you don’t know what cash flows or you don’t have an understanding of that fundamental point.

00:50:02:11 – 00:50:23:03
GUEST
Right. Even even office leasing guys are are understanding the cash flow implications of, you know, the decisions they’re making. They’re expecting you to to be able to advise. And so you need to understand things that are there, push and pull factors. So that’s a big thing that I say to a lot of students is go and and learn how to use Excel properly.

00:50:23:03 – 00:50:27:18
GUEST
You know, read books on on finance and, and how that work because that’s what drives it.

00:50:27:20 – 00:50:31:22
HOST
Learn how to structure deal or off the back of that, you’ll learn how to structure deals together off.

00:50:31:22 – 00:50:49:05
GUEST
The back of that. No, because of the back of that, you will learn what the things that cause angst within people’s minds about the type of, you know, when they get into do every deal is going to be slightly different and you got to be a bit kind of loose about how to structure much because not you do as I say, especially in development.

00:50:49:05 – 00:51:02:02
GUEST
Well, there’s always something that’s an issue. So but understanding the worries will then lead you into structured deals. And you know, the best, best kind of learning infrastructure deals by doing and having exposure to.

00:51:02:02 – 00:51:14:04
HOST
So yeah awesome. Well look as we as we draw to to a close Michael, a question I ask everyone who joins from the podcast is if you are given 500 million pounds worth of equity, who are the people? What property, in which place would you look to deploy that cash?

00:51:14:04 – 00:51:25:10
GUEST
I’d do what I’m doing now, you know, 100%. I would. I would look to find the the best, best assets in the best locations. And I’ll be honest, 500 million is not that much anymore.

00:51:25:12 – 00:51:32:03
HOST
Well, I, I was originally going to start with £100 million, but given the way in which inflation’s biting, I was like, I’m going to move that to 500 million.

00:51:32:03 – 00:51:53:05
GUEST
500 million might be one project. You know, you’re talking one 300,000 square foot office building in central London. You could be a 500 million. It’s just crazy how the numbers have ballooned. You know, certainly in my lifetime, the I’ve worked in industry. So I’d look to diversify that 500 million into different, you know, taking pieces in different pots.

00:51:53:05 – 00:52:09:11
GUEST
So, so, so that that’s how I would do it. But either way, I’d always look at core assets I like. I like prime core assets. They’re a bit more expensive to get into, but they tend to be a bit more stable when there’s a rock to the economy or to the sector. You know, people always want to be in the best building.

00:52:09:11 – 00:52:09:26
GUEST
That doesn’t.

00:52:09:26 – 00:52:15:20
HOST
Change. And so what would you take something from, like a value add or development angle to core? And that would be your exit?

00:52:15:22 – 00:52:21:22
GUEST
Possibly. Yeah. Yeah. That’s a you know, maybe take something that that can be knocked down and doubled in size or something.

00:52:21:23 – 00:52:25:05
HOST
Would it be an office focused scheme or would it be mixed use by by nature.

00:52:25:07 – 00:52:42:15
GUEST
I like mixed use because I think because you mix with mixed use, you can make your equity work better for you. You know, if you’ve got an element of residential into your into your office scheme, you create a great environment. Firstly staff that’s the that’s the fundament. So people will want to be there because you have the right kind of retail.

00:52:42:15 – 00:53:05:16
GUEST
You have really cool kind of plazas and areas around a mixed use development. Then you can stitch in a hotel which you can be the forward fund or do some kind of management agreement in. So that will allow you to de-risk that part of your, of your, your asset. And then, you know, you can maybe you do press instead of doing, you know, a full sale product, or maybe you do a for sale product.

00:53:05:16 – 00:53:23:22
GUEST
But the way you look at it is you can start selling these things off prior to completion of the project. You know, maybe you can sell the hotel off early during construction and then that allows you to reuse, make equity more efficient in your project. And then the office makes, you know, office make make great returns. But there is lower risk at the moment.

00:53:23:23 – 00:53:40:29
GUEST
So and they take a bit longer and you can’t get funding to do which to them, you know. So and that’s so that’s how that’s why mixed use development I love because certain parts can be funded in different ways. And it becomes a bit like baking a cake. You know, different components come in. Some bits are really expensive and some bits really cheap.

00:53:40:29 – 00:53:51:12
HOST
But put it together and create an awesome and awesome project. So place Central London project or you know, property mixed use. Yeah. Who the people from your career that you would you’d want on board people.

00:53:51:12 – 00:54:15:09
GUEST
From Madrid or like. Well I think Andrea is gone. I would definitely want on board because if he can fund it, he he would definitely make that 500 million into, you know, 1.5 billion. So give us a bit more to do. Andrew Burris is most probably one of the best development people I’ve ever come across. You know, he was my mentor when I was at CBRE, so I think he’s now chairman, a great cote de.

00:54:15:12 – 00:54:25:06
GUEST
He’s doing what he’s supposed to be doing. You know, I’d have someone like Henry Robinson kind of making sure it’s delivered. Built the right way. But yeah, I think know the types of people that I’d be bringing on board.

00:54:25:07 – 00:54:36:17
HOST
Also were, look, thank you so much for joining me today and sharing a little bit about your background Brut and moves within real estate, and also what you and the team at are really living soon to be rebranded with a new name.

00:54:36:17 – 00:54:37:22
GUEST
What’s your space coming.

00:54:37:22 – 00:54:40:09
HOST
To the market soon? So thank you so much for joining me. I really appreciate.

00:54:40:09 – 00:54:47:24
GUEST
To that pleasure. Thank you for having me.

00:54:47:26 – 00:55:08:00
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:55:08:05 – 00:55:40:21
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit, experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to come to work for you, head over to the website cockburn.com, where you can find a wealth of resource to aid your search.

00:55:40:23 – 00:55:43:18
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:34:25
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:34:27 – 00:00:48:12
HOST
Welcome to the People Property Place podcast. Today we’re joined by Alex Kim, director of workplace at the Crown Estate. Welcome to Rock born HQ and our great podcast space. Thanks so much for joining me today.

00:00:48:18 – 00:00:50:12
GUEST
Thanks for having me, Matt. Very kind to be invited.

00:00:50:14 – 00:01:02:06
HOST
Not at all. Well, look, a place I always like to start on the podcast is can you give me a little bit of background to your kind of personal life and, and story before kind of maybe moving into why you decided to get into to real estate?

00:01:02:12 – 00:01:29:11
GUEST
Yeah. I’m married. I have a family. Yeah. Three children, two but older at 12 and 11, relative to my age. A young one too. So it’s quite a big range, big gap, which keeps us pretty busy at home. I live in west London. I moved just before Christmas, which was deeply stressful, but also huge. That’s why I’ve lived in London all my adult life, grew up or born in London, moved and lived as an expat when I was young, lived in Seoul in South Korea.

00:01:29:12 – 00:01:30:02
HOST
Oh well.

00:01:30:04 – 00:01:39:25
GUEST
And came back to the UK in my teens. Went to boarding school once my family was still out in Korea, and then eventually came back and settled and just sort of muddle through it.

00:01:39:27 – 00:01:51:20
HOST
Also a new, you know, through post school and you went to university and you did music. What was the choice behind that? I mean, you know, I’m interested to know that that pivot, you know, that epiphany and how real estate came around.

00:01:51:27 – 00:02:12:02
GUEST
Yeah, I, I was academically unremarkable, I think is the polite way of putting it. And I love music. It’s something I inherited from my parents. It was a passion, something that really kind of got me up and got me excited about things. I spent more time probably playing in bands and trying to be Hendrix at school, but quickly realized I wasn’t.

00:02:12:03 – 00:02:35:13
GUEST
And access got me and it wasn’t going to be my way. And my parents were quite insistent that I try and pursue university and some higher education. And so I found sound engineering as a kind of semi vocational route, kind of still pursuing my passion. And I loved it. It was great. And I can’t think of something that’s more enjoyable spending time even sitting here with my friends at Some Tickles and scratch that itch.

00:02:35:15 – 00:02:36:19
HOST
It’s a bit sad, but.

00:02:36:22 – 00:02:59:29
GUEST
And I learned at university that it was a bit of a maybe it could be a flaw or, mistake to try and pursue your passion and turn into your career. Always, because that, I think, can take something you love, particularly if it’s creative and it’s artistic and turn it into something quite laborious, quite literally. And I had these amazing lecturers, University who had Grammys, another Grammy, and they produced X, Y and Z.

00:03:00:01 – 00:03:21:28
GUEST
At the time I didn’t re reflect. So why is this person with Grammys lecturing at a polytechnic in West London? And I didn’t reflect on that until afterwards perhaps. So property in real estate was was complete accident and it was not going to real estate because I needed to pay the rent and it was getting a bit bit tough trying to try and make it sound generic.

00:03:22:00 – 00:03:31:08
GUEST
And it was through a sort of a slightly tenuous sort of family link. But I was given an opportunity to start up as a commercial estate agent.

00:03:31:08 – 00:03:37:02
HOST
Like pleasant and timing wise, it’s pretty quite a difficult time because that was what, 2007, 2008? It was early.

00:03:37:02 – 00:03:55:19
GUEST
2007 when I started the class, and so I think the music hasn’t stopped yet. So it’s still quite a buoyant time. And then sort of to come in and work in the West End of this agency mean it was quite intimidating because it was a really successful tell me that things at the time have never been better. And that was the thing that was the mood.

00:03:55:25 – 00:04:21:24
GUEST
And I knew so little. It was I’d never thought about property in a way, any shape or form really, apart from their buildings, and I was quite ill educated or uneducated in the matter. Everyone around me, you know, were excited go getters. No hungry either had property in the blood or had friends from university that they’d all come through this sort of cohort and were on on that sort of graduate programs.

00:04:21:27 – 00:04:41:10
GUEST
And I was there. So just making it up as I went along and like a complete fraud and but same time, I had a really good boss who you kind of really was patient, and also gave me the opportunity in the first place to get a bit guidance. It put a suit on where it’s I take the keys in the particulars, go open some doors and kind of pick it up as you go.

00:04:41:12 – 00:04:47:11
GUEST
Actually, I think it was a great way without coming. That was sort of expectation of what the career could be. It was just there’s a job.

00:04:47:14 – 00:05:00:19
HOST
And you were at Cotton’s for a couple of years. Was there, was there pressure to get your letters and, you know, maybe do, another degree alongside your PC, or was that question at the time.

00:05:00:19 – 00:05:23:08
GUEST
It was talked about in my, my peer group there before going on to do some great stuff, were all on the program that all graduated from various universities and pursuing that. And I wasn’t so directly in pressure because I’d gone straight into agency work, that there isn’t the same need grown as to be qualified. There many successful agents out there who haven’t ultimately been chartered.

00:05:23:10 – 00:05:41:17
GUEST
And so I think the pressure probably came from me more than anywhere else. I think I was thinking myself, gosh, you know, I’m going to fall behind or I’m falling behind or I’ve there’s a ceiling that I’ll hit because I haven’t learned this mystical knowledge, only privy to those who’ve become chartered, which ultimately I’ve never ended up pursuing that.

00:05:41:17 – 00:05:58:08
GUEST
I think after a certain amount of time, you go through kind of career thresholds, I think five years, ten years, 15 years. Yeah. In five years, electing you’ve done might come to an end or there might be a rent review or something. So you have these sorts of bits of work. It’s always things come back and either haunt you or remind you of something you did in the past in property.

00:05:58:10 – 00:06:21:11
GUEST
So that’s the nature of it. And so I think after a certain period of time, it became less and less relevant, albeit even after 10 or 11 years when I was looking to move on from agency work, it did come back and haunt me a little bit. You know, there would be people sort of questions, well, why didn’t you get chartered or you don’t have property management experience or something specific, but I think that was that speaks more of the people hiring than it does necessarily of the candidate.

00:06:21:11 – 00:06:37:24
GUEST
Don’t think that there are some extraordinary people in this world who are not chartered and they run normally successful businesses, in real estate into. So I think that’s more the insecurity of the organization hiring. If they’re so reliant on long letters to you.

00:06:37:25 – 00:06:42:02
HOST
You didn’t join it at join Clayton’s on the grad program. You joined in the agency seat.

00:06:42:02 – 00:06:44:15
GUEST
Yeah, I was a commercial estate agent get stuck in.

00:06:44:15 – 00:06:51:20
HOST
And it was, I guess, as much about the business, but probably more so about the boss that you were working with and the opportunity that he or she afforded you.

00:06:51:22 – 00:07:12:12
GUEST
Yeah. At the time, Clayton’s commercial agency team was relatively small compared to the residential business. And so we, we we turned our hand at all instructions. We did retail, industrial office, whatever that was to do. We did ten representations. So we acted on both alphabet landlords and occupiers. So it was quite a broad role and we were quite versatile in that sense.

00:07:12:12 – 00:07:22:11
GUEST
And we didn’t have a huge book of sort of developer clients bringing us in on projects. So it was quite scrappy, which I think was great actually, because it taught me to pick up the phone and.

00:07:22:18 – 00:07:23:26
HOST
Get out there and, and do do.

00:07:23:26 – 00:07:28:21
GUEST
Hustle a bit. I don’t think it’s very it’s very politically correct and able to hustle that I’ve had. That’s what we had to do.

00:07:28:24 – 00:07:36:25
HOST
And so what what prompted the move away from Clayton’s and how how did that come about? Or what was the driving force after kind of coupled to another business idea?

00:07:37:03 – 00:07:58:29
GUEST
Yeah, I well, the times changed. So yeah, Lehman’s happened. Big crash property became pretty pretty miserable. Yeah. So a lot of people who I admired in the business, you know, end up being made redundant, happy to sort of change careers. And it was quite a, sobering time. And I think I reflect at the time thinking, well, I’ve, I’ve sort of accidentally come to this and it’s not very fun.

00:07:59:02 – 00:08:19:01
GUEST
It’s quite sad and got miserable right now. Maybe I should, reflect what else I could do before I sort of, you know, commit to this for the rest of my life. Oh, yeah. So I went and, did a teacher training course in mathematics, and she wanted to see if that was something I could position. I, I enjoyed maths at school, despite my sort of lack of particularly impressive grades.

00:08:19:03 – 00:08:32:22
GUEST
It was a subject matter I enjoyed. So I went and did a catch up course, and over the course of that I realized, yes, I do enjoy mathematics is really interesting, but I wasn’t sure I was cut out for teaching. I didn’t think I had the the skills, the stomach for it. I think it’s a very tough job.

00:08:32:23 – 00:08:41:26
GUEST
It’s under rewarded, but it’s also just a really this one where you have to have a great reserve of patience, which I think, being honest, I don’t think I have, not in that environment.

00:08:41:28 – 00:08:50:19
HOST
Yeah, quite. It’s coming for a West End office agent trying to do. Yeah, trying to do lots of deals. The Genting Beijing is quite a bit and it just it’s it’s definitely a big makeshift in the.

00:08:50:19 – 00:09:10:20
GUEST
And so I gave it a go. I did a semester down in Brighton but decided it wasn’t for me. So I resigned from the course, sort of working the bike shop for a short period, time to keep things ticking over, and all of a sudden discovered that my then girlfriend, now wife, was expecting, and her mother was quite unwell.

00:09:10:23 – 00:09:24:21
GUEST
She had to kind of close her business. And so we all had a bit of a quick rejig. And I was really fortunate to find another job in real estate at the time and say, look, this is the right thing to do. It’s it was out of need as much as anything else. So let go. Got responsibility now.

00:09:24:24 – 00:09:33:20
GUEST
Yeah. Yeah, that’s greater than myself. So it’s not a very romantic. Oh I walked down the streets and fell in love with buildings. It also needs most but kind of brought me back down into it.

00:09:33:23 – 00:09:54:28
HOST
Yeah, but it’s interesting. I feel like, yeah, lots of people in the real estate space through a family member or friend, know that property and real estate is what they want to do, and they are dead cert on getting the grades to go to university to do the real estate course and then do the milk rounds, get on the grad scheme and then, you know, work their way up to being a fund manager or an investment director or, or whatever.

00:09:54:28 – 00:10:24:26
HOST
They’re the family member or friend kind of did and try and emulate that. But what I think is often overlooked is the reality of a young twentysomething, like being relatively open minded and trying to be self-aware about the skills that they have, the interest they have, and spend that early part of their 20s dabbling in a few different areas before maybe realizing, actually, this is for me, having tried or crossed off, you know, maybe other passions or other avenues.

00:10:24:27 – 00:10:25:12
HOST
Yeah, I’m.

00:10:25:12 – 00:10:46:08
GUEST
Not trying to turn into too much of a sound bite, but I think that was the moments where it went from being a job to a career, because up until that point, I was paying the rent. It was kind of what I had to do to to get on by. But then that moment in time, there’s a realization that, you know, if I really was going to take life a bit more seriously because life had gotten a lot more serious, all of a sudden had to turn it into a career that to really invest myself.

00:10:46:10 – 00:10:54:12
GUEST
And that was a huge, huge moment for me. I never focused as much as I did before when the kind of reality of having a family and needing to look after them brought it home.

00:10:54:18 – 00:10:58:23
HOST
Yeah, quite. So you did you move into another agency focused role? Yeah.

00:10:58:26 – 00:11:15:19
GUEST
It’s you know, I went back to what I knew and people that I knew, and I had a brief but really enjoyable stint working for a niche firm. But Boston Gilmore. Yeah. In West London. And then as luck would have it, a seat came up at Lambert Smith Hampton within a year and was I was sort of enjoying myself in West London.

00:11:15:19 – 00:11:26:29
GUEST
I really wanted to get back into the mainstream large firm to, to kind of keep progressing and have more exposure to the clients in a bigger market place. So I came to Lambert Hampton in 2011.

00:11:27:01 – 00:11:34:21
HOST
And did you choose to specialize in a sector at that stage? We still relatively broad in terms of the assets, maybe geographies you’re looking after. Yeah, but.

00:11:34:23 – 00:11:55:10
GUEST
In both Boston, Gilmore and Dallas, for that matter, but still quite broad in that we weren’t as specialized in any one particular discipline. What agency in itself is quite a broad space, and LSH, a bit like buttons on a slightly larger scale, didn’t have a huge central London, leasing arm. It was a commercial agency that did both leasing and acquisition work.

00:11:55:10 – 00:12:21:04
GUEST
And so it was bigger, it had more reach, it had a few more corporate clients. Well, so it did work with my BBC government clients. And that was that was really interesting because that was a side of corporate real estate hadn’t really had real exposure to. So working within that space was good. We had to do a lot of business development when new business, and we did quite a lot of, tenant representation doing that work in phones, pitching, getting, getting in front of people to again, like truly healthy.

00:12:21:04 – 00:12:42:10
GUEST
And we had the old decent sale or leasing instruction that came through. So it was quite broad. And it was the first time at that point that I’d also had contemporary and lease advisory or investments who, you know, with my friends, I got to know them and we really collaborated. It was at a stage where I first started working alongside an investment team and getting a better understanding of what it was all about.

00:12:42:10 – 00:13:05:16
GUEST
And actually one of my fondest memories, probably a career highlight, was in the last year of working at LSH, the good friend of mine and I. We managed to land this purchase that no one thought where we were going to do is sort of one of those things, like you guys do. This will be a good learning exercise, but and then we bought, bought this building in the city for a client and we didn’t really have a lot of support in the process because I think it was just seen as a bit of a pipe dream.

00:13:05:16 – 00:13:18:00
GUEST
Yeah, we did it. And one of the greatest feelings ever was sort of landing something that you had really built from nothing and really had no rights in an industry full of some reputation, etc. doing that was huge, and it’s one of the most satisfying thing.

00:13:18:01 – 00:13:27:10
HOST
I guess that’s the opportunity and agency, you know, to be able to do those types of deals with maybe in other sectors or other lines into real estate. You don’t quite have that autonomy or ability.

00:13:27:12 – 00:13:51:13
GUEST
Of sitting in bigger firms. You know, people get streamlined more quickly, the teams are more established and they we were able to we had a bit of a free rein to improvise because there wasn’t this in the book of work. So it wasn’t even like there was a West End team versus a city team. It was central London Investment, Central London Office Agency, and therefore we could go out and and there was anyone saying hand that over that spy patch or anything like that.

00:13:51:13 – 00:13:55:20
GUEST
It was just go on, make it work, be entrepreneurial. Which was actually really good.

00:13:55:23 – 00:14:18:28
HOST
So you came to property through agency. Com came back to property through agency. And I guess being at a bigger firm as invalidity, you got exposed to a lot of different departments and different areas. Did you know the agency was the right fit for you from a personality perspective and an enjoyment perspective? Or is it more like I’ve got family commitments now, like I’ve done this for a few years, I know it, I just need to double down and and make it work.

00:14:19:00 – 00:14:21:16
HOST
So I’m actually quite good as well.

00:14:21:19 – 00:14:41:09
GUEST
You know, I consider myself to be quite introverted, actually, and so that agency, I think, tends to attract quite gregarious characters. And then people are sort of comfortable in the, in the company, lots of others and strangers. I think over the course of my adult life, I’ve had to try and master that. And I’m learning. You know, I’m not saying that it completely affected test personality, but I’ve had to.

00:14:41:09 – 00:14:56:25
GUEST
In one of the school, I started work restaurants and catering bars, and that’s quite a good schooling to kind of break the ice with a client or customer and say, hi. Yeah. And, and try and get, you know, a tip at the end of the end of the night. And that’s in a way, I think I drew a lot from that.

00:14:57:00 – 00:15:15:19
GUEST
And when it came to trying to meet new people in the industry, make small talk or meet a prospective client and win their confidence over, because I think when you go out and a half in a restaurant, you don’t have a lot of time to win them over and give them a great night. So I think there’s extrapolated that idea, and I think even at that point in time, LSH may not be qualified as such.

00:15:15:19 – 00:15:25:13
GUEST
I think I still felt somewhat self-conscious that I didn’t really have the skills to kind of do something outside of agency. I wasn’t didn’t have the competence or competencies. And so I still letters.

00:15:25:13 – 00:15:27:03
HOST
Yeah. Imposter syndrome. Yeah.

00:15:27:03 – 00:15:49:15
GUEST
Yeah. Massively. Yeah. I don’t think it’s it’s not a something I carry around anymore. But it was at the time I think I just thought I’ll keep it working like this, I’ll work with other people, I’ll then I’ll try sort of through osmosis to kind of pick up, everything I guess, on actually what I did, I think when I finishing at LSH on that hive bike building, etc., I think, I certainly thought I was quite clever, you know, I thought I’d really achieved something.

00:15:49:15 – 00:16:06:24
GUEST
And then when I moved to Abbey Charles, a niche practice which had been around the best part of 40 years, was so humbling. So I thought I was quite clever and I really, really knew nothing. Or there was a whole low whole world that I knew nothing about still. And that was quite humbling, but also a great opportunity because there’s just more to that.

00:16:06:28 – 00:16:16:11
HOST
What what was the the prompt that made you leave the bigger or mid-sized practice to go niche and go super specialized? Yeah.

00:16:16:11 – 00:16:39:05
GUEST
Well, I guess I was looking for where my gaps were. And so everywhere I’d worked, I’d done different facets of agency work, but I’d never really worked on big leasing campaigns and worked through sort of development projects and taking them through to fruition and completion. And that was something I kind of aspired to. I saw, you know, a lot about my contemporaries and bigger firms who work on these great big constructions.

00:16:39:05 – 00:16:57:19
GUEST
I thought, gosh, that looks fun and really interested in the design side. And on where the how a business plan sort of emerges and comes through. And that’s one of the things that Charles had in spades, because it had been around for such a long time. It had a and still has the state book of work that’s, I think, enviable by editing by anyone standards.

00:16:57:21 – 00:17:14:25
GUEST
And so going there was the most humbling thing was realizing perhaps he knew diddly squat about, you know, design and development work. And so working there was great because couldn’t have asked for a better grounding and a better opportunity to work on a client base that otherwise I probably wouldn’t have had the opportunity.

00:17:14:25 – 00:17:17:18
HOST
LSH just because. No hiding in a small business.

00:17:17:25 – 00:17:18:12
GUEST
So you know.

00:17:18:17 – 00:17:23:06
HOST
And you know, it’s all fee driven work, right? So at the end of the year, the book reset saw and.

00:17:23:11 – 00:17:40:13
GUEST
That’s the reality, albeit one of the the funniest things I think when I was a bit Charles of it is particularly private information. But we never talked about money. It was as a young associate level person there, no partner in that business sort of was there standing over my shoulder saying, what are you building? What are you building?

00:17:40:13 – 00:18:01:24
GUEST
Who’s always quality first? So it was a belief, an I guess, a confidence built from if we are doing the very best job we can on behalf of our clients, they’re telling them what they need to and not what they want to do. And delivering that will ultimately come good and the money will follow. And I’m sure the partners, had to think about it and talk about it amongst themselves, but it wasn’t something that they put upon the employees.

00:18:01:24 – 00:18:11:04
GUEST
I don’t think I really like that because it just gave me the focus of really just thinking about quality, thinking about how do I do my job to the best of my abilities.

00:18:11:07 – 00:18:16:08
HOST
Rather than just numerous phone calls and business development? You know, the head of your head against the still.

00:18:16:08 – 00:18:33:25
GUEST
Important to win business, but it was doing so from a, I guess, a place of credibility and not trying to just race to the bottom, compete on fees or, you know, we were either the right firm, we were either the right people for you or we weren’t. And boss would be compassion and tested to an extent. That wasn’t what I wasn’t USB.

00:18:33:26 – 00:18:39:04
GUEST
Yeah, being the cheapest service provider isn’t really what we want to be when it’s not. Not the space that we worked.

00:18:39:06 – 00:18:41:07
HOST
Yeah, and certainly not the way to pick up the best instructions.

00:18:41:07 – 00:18:50:23
GUEST
And no, absolutely not. I don’t want to dilute what you do. And I was always a balance. And you can only learn so many hours in the week that you can work. You’ve got to try and spend them on the best possible.

00:18:50:25 – 00:19:01:08
HOST
So you spent four years. Edward Charles decided to leave in February at work. What was behind that decision between wanting to leave Edward? Charles?

00:19:01:10 – 00:19:21:23
GUEST
Yeah, it wasn’t because I wanted to leave a bit. Charles. Far from it. I think it’s probably one of my happiest times in my career, working at a firm that was at that kind of resolve and credibility. But I think I reflected on what’s what the partnership was able to do. I thought about my own skill sets and, if I’m honest, just didn’t think I had what it took to make that step.

00:19:21:23 – 00:19:53:22
GUEST
And, maybe time would have proved me wrong. But I think I was also just conscious of there being, you know, I’m in my 30s wanting to think about the next decade, my career. And sadly, it’ll be more than a decade if 20, 30 years of work and the rest of my life, I’m thinking if I don’t have what it takes, what will end up being, I think the theme of, you know, 2008, 2009 being made redundant at what feels like kind of the prime of your life, as I’ve carried that around all my all my career, get the need for relevance and resilience in your career was a huge driver.

00:19:53:23 – 00:20:16:24
GUEST
Yeah. And it’s probably it’s sort of a chip on my shoulder. And so I thought, well, if if I’ve perhaps done as much as I can do here or contribute as much as I can, that’s probably time to kind of move on. Try not to plateau, keep learning, find what I don’t know. And I knew all of the things I enjoyed about the Charles projects and seeing the the construction side of the industry call to me and saying like, this is quite cool, get your hands dirty, get stuck in something.

00:20:17:00 – 00:20:32:07
GUEST
And I’ve been in so many project meetings with the clients that a manager that you walk out the room and then the design team walks in and people quite like what they’re doing. Like, I’m really interested. I wish I could stick around. And so that was the, the compulsion. Yeah. But, you know, even I suppose even at that point, it wasn’t straightforward.

00:20:32:09 – 00:20:50:01
GUEST
I didn’t have letters, actually, as much as which I was very well known. And in central London, it’s not it’s not every fund as aware of every asset management presence. There’s necessarily no them unless they’re playing and kind of prime center on the market. So there are a lot of mud at the wall. And it’s spoke to a lot of people and not all at all that kind of thing.

00:20:50:04 – 00:21:08:27
HOST
It’s definitely difficult trying to move from agency, you know, advisory side to the client side because you always get typecast. I mean, I was I was in a meeting yesterday with a, you know, prop co and they’re looking at hiring an asset manager and they’re open to hiring someone from the advisory side. But even in that meeting they’re like agents, you know, just bit to one dimensional.

00:21:08:27 – 00:21:25:17
HOST
And yeah, maybe that too gregarious and, you know, wanting not wanting to see a kind of a business plan through and, and, and take responsibility for the different individual parts of that. So it’s maybe easier when you’re newly qualified or you’ve got a couple of years experience and maybe wage expectations aren’t quite as high in this. You have more of a structure to be able to train.

00:21:25:24 – 00:21:35:23
HOST
So did you find that move challenging or difficult to you did say that you kind of maybe through a lot of muddle made quite a few calls there. Yeah.

00:21:35:24 – 00:22:03:16
GUEST
I think it’s I think it’s a totally valid, observation. But I, it’s a, it’s a double edged sword. You can find someone who’s ticketless and rigorous and absolutely devoid of commerciality, and that won’t make a better asset manager. As someone who’s very process led, is sort by the book, might not see what where the opportunities lie. So it’s a yeah, there are definitely going to be some agents who are biased towards one end of that spectrum, that deal focused and gregarious and all that kind of thing.

00:22:03:16 – 00:22:27:03
GUEST
And there are going to be property managers or investment folk or whatever disciplined lease advisory you buy the letter can can deliver something very tactically but might not have the hunger, the drive for transaction. And so it’s a spectrum really. Yeah. And asset management’s are very broad church if you like an asset manager a fund versus asset manager probably that’s asset manager in a in a state of a different job really different role.

00:22:27:03 – 00:22:50:16
GUEST
So I found it I mean, maybe, maybe it then comes down to personality type. And I found the opportunity to turn my hand to things I didn’t have a lot of experience in. Wonderful. Like, I was just an it kind of it was like starting my career all over again. I joined real estate having not the skill, not skill we do about what I was doing, put on a suit, carried the keys and learned as I went and I took the same approach to to moving client side.

00:22:50:16 – 00:23:19:27
GUEST
And I wasn’t afraid to ask people questions. I think that was a really important thing. I remember landing at fabrics, those huge amount of sort of value that were going on, and I was all of a sudden responsible for that. I picked up the phone and called the various product managers cuz people I’d known in my career and said, can you give me a crash course in what I’m doing, like in construction, what I do, I read it vast amounts, just trying to understand the different JCT contracts and what, what, what different procurement strategies mean and what the pros and cons are.

00:23:20:03 – 00:23:25:16
GUEST
So for me, it was just like it was it. I revel today, I really enjoyed not knowing what I was doing, but learning.

00:23:25:16 – 00:23:28:07
HOST
And what what kind of kit were you looking after at fabrics?

00:23:28:14 – 00:23:50:15
GUEST
It was a pretty it was early days of fabrics, so it was the fund was just opening up. That was still the future of direct assets, and we had a lot of sort of warehouse conversion and quite sort of raw space, which was great esthetically really pleasing. It was in lots of sort of submarkets decentralized up markets around London, but also Manchester, Bristol, oftentimes those leisure use, retail use as well, mixed into it.

00:23:50:17 – 00:24:09:15
GUEST
So that was quite fun because it was all quite, quite cool. Yeah. And interesting. And it was sort of all pre-COVID. It’s a the old was an interesting place. Everyone was looking for kind of quirky, characterful environments. And we got to work with some really interesting designers and architects and like prospective customers in creative industries, all sorts.

00:24:09:15 – 00:24:13:02
GUEST
So I found that really, really enjoyable and just thoroughly exciting place to work.

00:24:13:10 – 00:24:33:01
HOST
I think, you know, just your point about how curious you are in terms of like, learning. I think that’s a massively underrated point, people. I still think today missed the opportunity to ask relatively basic questions just to understand the subjects. And yeah, certainly my experience when I do ask relatively straightforward questions that people might assume that I do know, they’re always really happy to give you the time of day and explain it.

00:24:33:01 – 00:24:58:10
GUEST
Oh, absolutely. I mean, actually, there’s a certain privilege if you if you all work in client side to ask people questions because there’s a certain dynamic. But we’ve talked before that I one of my biggest concerns or reservations about our industry today, and it might be moment, is that people become streamlined very early on. And I think then you find quickly, five years into a career, you are an agent, you’re at least advisory person, you’re an investment agent or whatever, and then you’re expected to progress.

00:24:58:10 – 00:25:17:28
GUEST
But in terms of seniority rather than development, I think person. So people then it’s if you’re trying to become an associate director, senior director, whatever the terminology is your firm, it doesn’t look good to ask questions. You’re meant to kind of know it all. And so there’s a certain bravado, I think, that comes with trying to elevate your seniority.

00:25:17:28 – 00:25:35:01
GUEST
You’re meant to know what you’re talking about, and that’s what you do. You go to your clients or prospective clients and tell them, you know, you’re talking about with a mandate to go to a deal. So to somehow the way we develop people or train them, bring them up, almost dissuades people from asking questions. You got to decouple from that, which is quite frightening, quite scary thing to do.

00:25:35:07 – 00:25:57:00
HOST
Yeah. So you left fabrics in 2019 and and shortly it’s joined the Crown State I guess moving from apex at the time. And you said it’s a fund, but I send it because my mind back that the family office, develop a trade a bit of both in both a bit of all of it to a very club established, geographically focused, certainly in terms of their London estate portfolio.

00:25:57:02 – 00:25:59:12
HOST
That must have been a challenge and a bit of a culture shock.

00:25:59:20 – 00:26:20:11
GUEST
And yet naturally a very different place, you know, culturally. And it’s just. Yeah, in terms of scale, funnily enough. But Cross State was one of my first clients I ever acts on behalf of when I worked at cousins, as there was a certain sort of coming home kind of sense to that, and maybe, and there were people at the Crown who I worked with when I was a classmate, so that there’s a certain familiarity there.

00:26:20:11 – 00:26:46:10
GUEST
I’d, I’d acted on behalf of, customers in The Crown and Courts offices there. So I’d sort of, over the course of my career had, involvement and that the they’re incomparable really as organizations, you know, just is just the asset class, if you like. That narrowed the two. But I think coming to the crown from place like fabrics, from being an agent for a long time, I sort of brought with it, I guess brought with me a slightly contrary approach, an unconventional view on things.

00:26:46:10 – 00:27:09:22
GUEST
And because I had always pushed to be quite broad, try and at least take an interest in and things outside of my core knowledge, I found that really helpful. I came to the Crown. I found I had a great deal more latitude than I expected. I found that the portfolio I took responsibility for, I had a great deal of autonomy around how delivered performance, how I procured work, design work.

00:27:09:22 – 00:27:27:22
GUEST
There wasn’t it wasn’t set in stone. I did things and that was usually liberating. I didn’t appreciate that before I joined. But, you know, the scale of the business means that individuals have to take a lot more responsibility for what they’re doing. So, yeah, autonomy comes with accountability. You can’t sort of just go off, do we want and have no and no recourse.

00:27:27:22 – 00:27:50:04
GUEST
But I was happy with that. I’d already absorbed accountability and liked it. So the Crown is a very different beast. But actually, if you enjoyed the subject matter, if you enjoyed spaces, you won’t find a better collection of buildings anywhere in the world. I think objectively to work with know that the history, the quantity, the scale, the geographical focus of it.

00:27:50:08 – 00:27:50:14
GUEST
Yeah.

00:27:50:21 – 00:28:07:16
HOST
It’s extraordinary. So for someone who doesn’t know who the Crown Estate is, it’s who. Maybe they’re not in real estate, because I think everyone who is in real estate would know the Crown. Can you just give me a bit of an overview of the Crown? It’s got a few different angles to the basics, and then maybe give me a bit of reflections of the view, your patch initially, and then maybe how that’s expanded as well.

00:28:07:19 – 00:28:26:17
GUEST
There could be another podcast altogether to date, but in short it’s so it’s quite everyone’s unique. But this I think, is genuinely quite unique. The 10th thing is like a parallel organization out there, because it’s sort of it has the facets of being public sector as well as being private sector in a way. But the assets, the portfolio, the estates, it’s the belonging of the monarch.

00:28:26:17 – 00:28:46:26
GUEST
But the, the revenue that we generate, it goes to the exchequer, truly. And that’s really the interesting dynamic. And I think me being a public money manager is a really not that I have a conscious that needs solving, but it gives me a great purpose around contributing to the nation’s coffers and making sure that we’re doing something that’s very positive.

00:28:46:27 – 00:29:07:14
GUEST
You know, all of our work has a good purpose because it should, we say, and it’s it’s governed through a constitution that ultimately seeks places best practice at the heart of it. So, yeah, there’s long term vision and all these sorts of phrases come around, but ultimately we just try and do things as best as we can and try to be necessary leaders.

00:29:07:14 – 00:29:23:06
GUEST
I don’t think we want to sit out and say that we know best, but I think we’ll we’re happy to kind of Pinel and pioneer and push, push for best practice and take some risks that others can follow and improve upon. Yeah, I don’t always say that we’re trying to look for the answer, but we’ll open some doors and we’ll we’ll test on that.

00:29:23:08 – 00:29:31:21
GUEST
You know, sustainability is probably one of the biggest points that been on everyone’s mind. How do you how do we do what we do with the least impacts, at least negative impact?

00:29:31:28 – 00:29:32:06
HOST
Yeah.

00:29:32:11 – 00:30:03:14
GUEST
And that’s a governance. So much about decisionmaking I think so that the business has four main facets. The central London portfolio, offices, residential and retail. So around them can identify with up down Regent Street, the BBC to the mall. We have a regional portfolio just weighted more towards retail at the moment. We care for the Windsor Great Park, Soho Gardens and we also have a marine, business that essentially cares foreign and commercializes the seabed and foreshore, which is its land.

00:30:03:16 – 00:30:15:05
GUEST
It’s very wetland. And the potential there in terms of energy generation is extraordinary. Yeah. And it’s probably part business that will really explode in terms of growth.

00:30:15:07 – 00:30:36:21
HOST
So your director of place. Yeah. Could I categorizes director of offices of the Crown. You know I know there’s some funky changes that have been there’s been a bit of a restructure at the Crown and there’s been some new job titles that have that have come through. Yeah. Which is that kind of a comparable job title to the to kind of, I guess a bit more of a traditional.

00:30:36:28 – 00:30:38:00
HOST
Yeah. Additional title.

00:30:38:03 – 00:31:02:06
GUEST
Common. Common components. Yeah. I the department that I sit in is the customer partnerships division. And you know, a big part of that is leasing, you know, new business. And also with that strategy, thinking about what our workplace strategy will look like going forward and how do we respond to trends past and present. So I’ve got a counterparts who looks after lifestyle companies will retail and leisure and be and respectively.

00:31:02:06 – 00:31:21:11
GUEST
Our teams are sort of sector specialists. We think about our kind of our patch, but also how the two react work together, how we complement each other. Most of the buildings on the portfolio in London are mixed use retail, restaurant, office. Sometimes they’ll be, busy as well. So there’s don’t stop office buildings or retail buildings.

00:31:21:13 – 00:31:26:22
HOST
So it’s hence the restructure and the reason for the rebranding. Yeah. Lifestyle of workplaces as well.

00:31:26:22 – 00:31:53:03
GUEST
So our asset managers, we think everything think a lot through our customer lens rather than an asset lens. So that helps kind of clarify that. Our asset managers know they they look after continuous geographical locations, but west of Regent Street or East Regent Street, and they focus their work around our incumbent customers. And the customer partnership team looks to new customers, new business, new opportunities as a way of helping understand who’s responsible for what we’re where we’re pushing.

00:31:53:06 – 00:31:56:02
GUEST
Yeah. So yeah, it could be leasing, could be head of offices.

00:31:56:02 – 00:32:13:19
HOST
What a head of asset management. Lots of different. Yeah. So different titles. So talk to me about the office I can call you no office portfolio. It’s it’s vast I know you tell me. Yeah. Millions of square foot across the West End. And the office market has been changing rapidly over the last few years. And you tell me more.

00:32:13:19 – 00:32:17:20
HOST
But, you know, suddenly before Covid, but Covid probably accelerated that as well. Yeah.

00:32:17:20 – 00:32:44:23
GUEST
Yeah, it’s a very well used phrase. Everything’s been accelerated over Covid and it definitely true. So the the the workplace portfolio at the Crown State that which we directly manage. Careful we have a wider and I had portfolio but the direct portfolio is about two point 6,000,000ft² of of office space. And that’s what is, is made up of both the kind of the large kind of signature developments that people might, know as four and down Regent Street and St James’s.

00:32:44:25 – 00:33:04:03
GUEST
And there’s also a really large, let’s call it granular semi a portfolio of spaces five 6000ft or less or smaller. And there is a it’s a kind of almost an invisible portfolio of people that really know that we have and that and we are one of the, I think, possibly the single biggest, you know, workplace providers in the West End.

00:33:04:05 – 00:33:20:27
GUEST
And so we have essentially a campus, that we haven’t called a campus, but we’re trying to move it forward into a space that it behaves or feels that way. A prospective customer could come and take a desk at one Edmund Street or serviced office, grow into a team of 4 or 5 people and take a private space.

00:33:20:27 – 00:33:50:08
GUEST
A team space graduates, if you like, out of service environment into a established, self-contained managed suite. And in due course, I believe their success will grow further and take a place in one of our headquarters building. So we’re trying to really develop that ecosystem. Yeah. And to sort of diversify our, our products so that that transition is actually possible because historically, irrespective of size, we’ve kind of sold offices through the same traditional lens of coté space long lease commitments, or as long as we can get out of people.

00:33:50:08 – 00:34:15:24
GUEST
And the shift is trying to embrace flexibility and create a an ecosystem that’s accretive to us because we’re always growing customers. Or if a customer needs to shrink, can still accommodate them. They never leave a prison. That stickiness. And that’s really where I think we’ll find success that is providing what a business needs, whether it’s almost an office subscription and in life we subscribe to all sorts of things.

00:34:15:26 – 00:34:29:20
GUEST
You can upgrade your subscription, you can reduce a subscription. And if you think about it in that way and that level of fluidity, at least you haven’t lost at it. The worst thing to do is lose a customer. For them to leave and never come back, and acquiring a new relationship is always much more. It takes a lot more energy.

00:34:29:21 – 00:34:41:09
GUEST
Yeah, so retention is a huge, huge thing for us to achieve and that’s important and easily overlooked. It’s very exciting about winning a new a new mandate, but keeping someone is actually harder.

00:34:41:11 – 00:34:51:21
HOST
How does a traditional property company with a long term view that doesn’t dispose of assets, typically, how how do they get their head around running an operational company as well?

00:34:51:22 – 00:35:14:20
GUEST
I wouldn’t say we have got our head around it, but we know we need to sort of it. It’s there’s a sudden inevitability that, across the sectors really workplace residential and, and lifestyle, we are asset owners are being pushed into a more operational role. And some you know, some groups can’t do that, simply can’t meet that, that they are set up to be a relatively lean outsource business.

00:35:14:23 – 00:35:38:15
GUEST
Or maybe you only own a handful of assets. And so it just it can’t doesn’t warrant building up that capacity. But for us, it’s it’s inevitable. It has to happen. And we’ll see that through the change in a lot of our suppliers. What does property management and facilities management look like in five years time? I think you’ll see this merge of agency work, management work, front of house all come together and kind of be shaken about.

00:35:38:17 – 00:35:56:03
GUEST
We’re seeing it all the time in lots of lots of the year. Large consultancies are kind of reorganizing their teams regularly to kind of offer new product lines and new additions, and they’re consolidating them. They’re going to as as they do this, as they find works, they are restructuring their service lines. And similarly, we will do the same.

00:35:56:03 – 00:36:14:28
GUEST
We’ll work out the right fit, whether it’s all of it being in-house or we can’t source everything or we find a hybrid to facilitate that. But yeah, customers expectations are changing and they’re right. And so it’s quite exciting that they’re sort of building a shell of a building and have someone else do everything. Sounds a bit boring to me.

00:36:14:28 – 00:36:38:01
HOST
But yeah, I think it’s certainly very interesting. And I guess from a, from curation perspective, you segments about your different product lines and, you know, keeping on creating a sticky campus where people can upgrade, you know, downgrade depending on that, their needs and the terminology use around customers is obviously tenants and occupiers. How do you segment those occupiers and who who’s pining for space in the West End at the moment?

00:36:38:03 – 00:36:38:24
HOST
Yeah, I mean we.

00:36:38:28 – 00:37:19:06
GUEST
We, we think about our customers and through different lenses we think about them through. Yeah through sector through strength and covenant strength. But also through what potential they have to us as an organization and developing that thinking at the moment through sort of a more progressive rounds of strategy. We’ve seen, you know, we are, I think, because we have a see, a significant number holdings in Mayfair and St James’s, particularly seeing the financial services sector continue to be really strong performer and and growing, you know, a lot of them are in financial services, such a broad, broad umbrella term but sort of contrarian financial services, hedge funds, parasols, managers or private wealth

00:37:19:06 – 00:37:48:28
GUEST
organizations, I think found the last 3 or 4 years challenging, but also they found opportunity. And we’ve seen with the likes of Blackstone doubling down on square and others following suit, that they are a huge part of that. And we’d be foolish to kind of ignore that and not participate with with those organizations. But we’re also trying to look for the next growth sector or who else might be growing, because we don’t want to sort of have all are one basket quite.

00:37:49:04 – 00:37:57:19
GUEST
And that’s one of the rationale for kind of broadening and diversifying our product base. You know, not everyone can take a 100,000 square foot on Market Square or more.

00:37:57:21 – 00:38:00:01
HOST
Give me a couple of years. Yeah, knock at the door. But we they’re.

00:38:00:01 – 00:38:21:12
GUEST
Waiting for you. But you know that affordability is an interesting concept. And it is. A hotel isn’t affordable every night of the year, you could book a hotel for a couple of nights and you’ve had that experience. And I know you think about offices in the same way. If an organization needs an office once a week, twice a week, three days a week, why shouldn’t we create a product that allows that granularity of access?

00:38:21:12 – 00:38:41:17
GUEST
And that might be how, and I hope it is how we find and discover younger, newer businesses going through growth and have enough of a sticky platform to keep them with us and grow them into the next big thing. And we’ve done that over the years, really. People like Apple, Twitter. They grew with us and they’re now behemoths, obviously.

00:38:41:17 – 00:38:49:27
GUEST
Yeah, so it can be dynamic. We’ve had some great experiences from one heading street, our serviced office where people have graduated and then moved on to the May portfolio so we know it can be done.

00:38:49:28 – 00:38:57:18
HOST
There are lots of other, yeah, co-working or operators in the West, the West End, a number of them in your buildings as well, a few.

00:38:57:20 – 00:39:17:09
GUEST
We’re not actively seeking them or trying to dissuade them. I think the nature of our relationship with a certain operator, I think, is one way of thinking about capital. I think we ultimately cherish the customer relationship, and so anything that sort of potentially pushes us further away from the customer is concerning. Noise is potentially a problem with that.

00:39:17:12 – 00:39:44:07
GUEST
So working with an operational partner has to be really carefully thought out for us because I think we anything that kind of almost facilitated customers leaving us would be a failing or in the model. But I sort of also welcome competition. Yeah, I think it raises a standard and I think for us, the more customer expectations lift, the more I think we stand out as an organization who can provide, you know, incredible experience and accountability.

00:39:44:10 – 00:39:47:12
GUEST
And so I don’t I see the competition is a good thing. The reality.

00:39:47:14 – 00:40:03:12
HOST
Yeah, this there’s lots of accreditations that you can get or batch your particular buildings from EPC to bring to wide scale. How do you go about selecting, you know, the right accreditation? Because there’s also a conflict with some of them as well. Yeah, I think.

00:40:03:16 – 00:40:06:07
GUEST
That’s probably a bear, a fair comment. I think.

00:40:06:15 – 00:40:07:12
HOST
We.

00:40:07:14 – 00:40:29:14
GUEST
We seek to, you know, pursue best practice, but we’re also not afraid to sort of challenge reputations and kind of look at them critically and say, okay, well this perhaps pursuing this accreditation five years ago taught us something we learned. But in use, we’ve learned that it’s not necessarily all it’s cracked up to be. And I think the the trend a little while ago was was rule around sort of wellness space.

00:40:29:14 – 00:40:50:05
GUEST
And it’s in an interesting way. Covid has sort of shone a light on what that means now. And what’s perceived wellness is purging. You know, systems overnight is a it requires a lot of energy. So there’s an inherent conflict of potentially spending huge amount of energy on the in the pursuit of really wellness or user wellness are the cost of potentially sustainable outcomes.

00:40:50:05 – 00:41:14:05
GUEST
Yep. And that’s where we’re seeing potentially a rub. Yeah. And trying to work out you know do we I don’t I think the honest question is do we need accreditations to persuade people that are building great. Or is this a challenge for us to articulate why taking preexisting building that we’ve refurbished thoughtfully, carefully, with energy in mind, is a better choice for a consumer than a brand new building that’s been built, built out of the ground.

00:41:14:12 – 00:41:37:12
GUEST
It’s always an appealing to have something shiny new. Yeah, and it’s upon us to persuade someone that what we have here is already. I mean, it’s fitting it. Yeah. Trust us that we’re we’re doing the best by that. But easy. It’s not easy. I think there are different levels of sophistication in the market from customer perspective. Small organization who doesn’t have the time to kind of ruminate and think about the, you know, the embodied carbon in the building and consider what that means to them.

00:41:37:16 – 00:41:55:25
GUEST
But now I think about it like a car, you know, it’s great. Sounds great. Buy an electric car that doesn’t consume petrol or diesel, but we’ll see a great deal went into building that kind of person. So if you’ve got a three, 4 or 5 year old petrol car throwing that in the bin tomorrow, getting disposing that so that you can have electric still has a cost control.

00:41:56:01 – 00:42:03:16
GUEST
Absolve yourself. Yeah. So the trying to give people information about that decision how to kind of sensitively logically make a decision.

00:42:03:18 – 00:42:16:25
HOST
Do you do you track footfall and data and analytics in terms of the West End, and are there any insights that you can share around the work from home versus, you know, office debates, or is it too early, that.

00:42:17:00 – 00:42:35:19
GUEST
When we do do record footfall down Regent Street, you know, particularly from a retail perspective, it’s important to understand what’s not happening on at street level. We we do collect data in our buildings and office buildings, but we also, you know, respect the privacy of our customers. So we’re not we’re not sort of quite yet, big brother in our buildings.

00:42:35:19 – 00:42:51:17
GUEST
Yeah. Checking when people come and go precisely is more on that goes on in that space. And it’s something we are careful to do. You know, we want to heat up wheels and to make good decisions, but we also want to, you know, encroach upon people’s privacy that if that’s they’ve taken a lease from us on that, it’s their space effectively.

00:42:51:18 – 00:43:11:00
GUEST
Yeah. But what what we are seeing ultimately is that different sectors are responding to hybrid working in different ways, and there are loads of businesses who are still experimenting with one day a week, two days a week, three days. Is it Mondays when we’ve got some customers who are bringing their teams together Monday, Tuesday, Wednesday, Thursday, Friday is still to be determined.

00:43:11:00 – 00:43:30:12
GUEST
Plenty of people doing the Tuesday, Wednesday, Thursday and we’ve got some and we still have plenty of customers to do five days a week. I know if we’ve got customers coming on the weekend, you know, it’s not a it’s not a fixed and hard rule. I think even actually looking at our own organizations are interesting. We but now inaccessible 500 people growing a lot.

00:43:30:12 – 00:43:48:19
GUEST
And I go to the office and look at how busy we are. And it used to be Monday is pretty quiet. And the Tuesday, Wednesday, Thursday was a usual peak period, but it’s quiet again. But actually this year coming back Monday, well, we were booked out Tuesday, we were booked out and they were booked out in, so it’s too early I’d call it.

00:43:48:25 – 00:43:55:01
GUEST
Yeah. The anyone’s got the answer. It would be, I think, a bit naive really, to say this is how it will be and extrapolate that forever.

00:43:55:03 – 00:44:04:23
HOST
Is is having the products in place to be able to accommodate different occupiers needs. Yeah. Which makes complete sense. Well, what are you most excited about in terms of the office space in the market right now in central London?

00:44:04:29 – 00:44:24:05
GUEST
I think the illusion of hospitality, retail and workplace, I think is really exciting. I think that allowing the different sorts of spaces and uses to bleed into each other is, is really exciting. I guess it’s it’s the kind of environment I would like to be in, you know, I guess I’m, I’m placing my, my own kind of interests in that it seems to be coming true.

00:44:24:05 – 00:44:41:18
GUEST
I don’t think I’m, I don’t think I’m bringing this about myself, but I’m witnessing it and I’m really excited about it. You know, I look to, you know, all the operators in this world, like, like target and Flora think, wow, they’ve they’ve really shown the world what an exciting environment can look like and push the boundaries. And I find that very exciting.

00:44:41:18 – 00:45:01:19
GUEST
I find the idea of trying to bring that forward in our own by a fashion. Our own guys. Something I can’t wait every, every, every new scheme, every new developer has a new opportunity, whether it’s, yeah, gym facilities or podcast studios or something else. We haven’t yet thought of that. We could experiment with and operationalize. So that that collision is really cool.

00:45:01:22 – 00:45:16:05
HOST
And do you look to like the whole hotel ification of office space or. Yeah, it’s a ghastly phrase. Yeah. I think, you know, along with the fight to quality and, you know, there’s lots of things that are being bandied around that, yeah, you’re probably absolutely sick of, but do you look to other sectors to gain inspiration?

00:45:16:10 – 00:45:32:21
GUEST
Absolutely. You look to other sectors, but to work with other sectors, we don’t want to sort of do things in a bubble. There are people who do this better than us. That’s the exciting thing, to be vulnerable, to ask questions. I don’t know how to do this now. How do I deliver a an amazing barrister experience in an office reception?

00:45:32:25 – 00:45:41:14
GUEST
How do I create a rooftop restaurant? I don’t know how to do that, but I’m happy to ask, find people and explore that and create those opportunities in the portfolio.

00:45:41:19 – 00:45:44:19
HOST
Build it in with a view that they’ll come. Yeah, people will want it.

00:45:44:19 – 00:46:08:07
GUEST
And you know, I think now London as a marketplace is just it’s one of the most expensive and most valuable marketplaces. So taking risks is risky. So yeah, London is an incredible place. But it’s so it’s such a high, high cost of entry. Everything’s really expensive. There’s so much at stake, so much at risk. It’s hard to take risks, and it’s really difficult to kind of go against normal or pioneer something different.

00:46:08:07 – 00:46:40:03
GUEST
And so I think one of the important things for us, we do we look to other submarkets and other other geographies, where, you know, the less established and therefore people are more inherently more entrepreneurial, they take a view on things. Have a go. I’ve traveled over the last year to Paris, Seoul and, you know, you know, Paris is still a very established marketplace, but we take things away from most of the places and see how the approach to a building, to a space and an astute terms of what could work in that or doesn’t necessarily hasn’t necessarily been seen before is taken.

00:46:40:03 – 00:47:01:05
GUEST
And that’s really, for me, really inspiring. I like the idea of saying, well, the top floor of a building is the most valuable office floor, so that should be an office floor. Say, well, what if it was an amazing bar restaurant? Would that drive value through the building? If you could operationally make it an amazing experience? Your office customers most, most terrace spaces are windswept, dusty boxes that look great on a brochure that don’t ever get used to their full potential.

00:47:01:05 – 00:47:14:19
GUEST
What if we attached an incredible restaurant, says raison to that, and made it so that our office customers could still go and use it? Still have great experience? To me, as a as an end user, putting myself now, that’s a building I’d love to work in. I’d love to be in a space where that’s happening all around me.

00:47:14:19 – 00:47:24:29
GUEST
And if I go to, you know, hotels or operational office buildings that I’ve kind of embraced that I’m just in awe. I really enjoy them. It’s it’s a bar, so I don’t think it’s that big. Elite.

00:47:24:29 – 00:47:45:23
HOST
Yeah. How? From a collaboration perspective, how how much do you collaborate with your nearest competitors, whether that is other big central London Brits or landholders or landed estates, you know, is there is that collaboration or is it, you know, do you look at a far from what someone’s doing anything. Oh, that’s that’s pretty impressive. Or do you lean on your agent community to kind of give you some insights?

00:47:46:00 – 00:47:46:21
HOST
Yeah.

00:47:46:24 – 00:48:10:22
GUEST
Both I guess I think, you know, our Asian community, definitely one of the greatest bounties they bring. New ideas are challenges. And so it’s something we’ve seen elsewhere, done elsewhere that’s really important. And but since I’m, I’m, I’m generally open I don’t, I don’t think we’re going to sort of find the secret sauce to, to blow place and keep to ourselves and deliver this no more product and no one else can do, because I still believe in raising the bar collectively.

00:48:10:22 – 00:48:30:29
GUEST
And that can be raising the bar in terms of service delivery. I mean, to or certainly sustainability. And so I think being collaborative is sort of imperative, really. I’m a pretty open person when it comes to talking about what we’re doing to. But I generally look out, I look for my contemporaries and reach out to them, talk to them about what they’re doing, talk about what we’re doing.

00:48:31:05 – 00:48:35:25
GUEST
Yeah. Learn from each other. I don’t think it I think we giving away, you know, state secrets.

00:48:36:00 – 00:48:51:20
HOST
Code will look as we draw to a close. Alex, a question that I ask everyone on the podcast is if you had 500 million pounds, who are the people? What property? In which place would you look to to invest that? So you’re going to assemble an awesome team or people that you’d like to work with? Who are those people that you would have on board?

00:48:51:26 – 00:49:15:18
GUEST
I don’t know how I’d specifically spend $500 million. Like you could say, I’ll take that opportunity and try and find someone else with the other 500 million and do something big, amazing together. But I think I would be I would try and address the gap that I think there there is. Which is the it’s not just about trying to sort of do a serviced office or managed office or o kind of facilitate essentially the kind of bits of operational work.

00:49:15:21 – 00:49:39:04
GUEST
I think one of the biggest gaps at the moment is building a proper hospitality platform for workplace environments and it’s sort of I guess it’s something that a lot of operational organizations are doing through management agreements, but I think there is still a space between them, whether it’s being told or others, to really delve into the front of house experience more than just a concierge.

00:49:39:05 – 00:49:56:13
GUEST
And I guess it’s a it’s like I said, it’s the collision of different services. But that still exists in kind of slightly separate spaces, whether it’s property management, services, management, front of house and B leisure events. I think there is a there’s a there’s still an amazing space that the someone’s still in March and bring it all together for.

00:49:56:14 – 00:50:15:22
GUEST
Yeah organizations across data who don’t want to lose control of that. Customers don’t want to lose those relationships. Still want to bring the most incredible service to them. I think there is a there is definitely a space that which someone either established by a hotelier or a restaurant server service office business will fill that gap. So I that’s what I probably do.

00:50:15:22 – 00:50:25:27
GUEST
I try and really find that opportunity and take a big risk on a big, big scheme partner with a developer and say we could make the most extraordinary customer.

00:50:25:29 – 00:50:30:27
HOST
And in terms of the people and then the location of that, that location, central London, West End.

00:50:30:29 – 00:50:54:13
GUEST
I I’m so biased to London. I think London has the greatest pool of organizations. We would appreciate. But I think delivering that in a small to 2 to 3 town city isn’t going to it’s not going to resonate. You need to have big a big enough and affluent enough community to kind of do it. In the first instance, I’m I’m sure it would then proliferate and then diversify, but I think London’s a great place to do that.

00:50:54:19 – 00:51:02:11
GUEST
And it could be London, could be New York, could be Paris. I know, not a I’m so biased 500 million. I could probably be quite selective about where in the world.

00:51:02:13 – 00:51:04:28
HOST
Where I normally do that. And people, people I think.

00:51:04:28 – 00:51:22:11
GUEST
People like, I think the trick there is to find people who are quite, quite versatile, having worked in restaurants and catering. That’s it. My life. You can’t just stick to your lane, not you can’t just be, oh, I’m a bartender, so I make cocktails. I’m sorry. I’m not carrying those boxes. I’m not helping you clean up. That that you.

00:51:22:11 – 00:51:40:01
GUEST
Everyone has to get together as a team. So that mentality of kind of stepping out of what your prescribed job description is. I’m working together right? It hurts as people who can see that above or above their own kind of status in an organization, it’s usually impulse. No one is bigger than the the group and the total. Yeah.

00:51:40:02 – 00:51:46:03
GUEST
And that’s a route. That’s that’s more of a it’s an attitude. A mindset doesn’t really matter. But what you bring to the table is how you let’s go.

00:51:46:07 – 00:52:03:18
HOST
Yeah. I think your your background in the story and your view, you know, there’s so many learnings that I’ve learned. But no doubt people will learn as well from. Yeah, rolling your sleeves up and trying new things and being safe out of your comfort zone and, you know, not being afraid to innovate or try something new. So I’ve really enjoyed the conversation.

00:52:03:18 – 00:52:15:25
HOST
And yeah, other than having possibly the coolest podcast voice doing, you know, you shared a hell of a lot of insights and thoughts, and I’m really excited to see what you and the team do. So thank you so much for joining me today.

00:52:16:00 – 00:52:23:02
GUEST
We can’t thank you.

00:52:23:05 – 00:52:43:08
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guest you think we should get on the podcast, or areas of the market that we should explore further.

00:52:43:13 – 00:53:15:29
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website cockburn.com, where you can find a wealth of resource to aid your search.

00:53:16:01 – 00:53:18:26
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:32:08
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:32:11 – 00:01:05:06
HOST
Welcome to the People Property Place podcast. Today we’re joined by a Catarina I’ve done in a co-founder and CEO of Mirror Style. It Catarina set the business up alongside Anthony Butler in 2019 with a vision to create a new pan-European business dedicated to the development, investment and management of logistics assets across key metropolitan areas in Europe. The team has grown rapidly to over 34 people across five European offices, and in 2018 buys now profiled a Catarina and their top 51 most influential women in UK real estate.

00:01:05:09 – 00:01:09:16
HOST
Calling her the Queen of sheds. Catarina, welcome to the podcast.

00:01:09:24 – 00:01:11:28
GUEST
Hi Matt, nice to see you. Happy New Year again.

00:01:12:02 – 00:01:22:02
HOST
Thank you so much for a look. I really appreciate you coming into our podcast studio, a place I always like to, to start these interviews is how you got into real estate.

00:01:22:05 – 00:01:41:22
GUEST
It’s a good start. It’s been, you know, over 20 years that I’ve been doing what I’m doing, not necessarily in chats, but just in real estate investing in real estate. I’m an accountant, so I’m a chartered accountant in order to buy backgrounds. And some of my early clients were real estate businesses, revolutionary funds. And I was just fascinated by the creative arts.

00:01:41:27 – 00:02:03:14
GUEST
I guess somewhere deep down I’m a frustrated architect without the drawing skills or without any necessary architect skills. But I like the creativity and the part about, you know, creating areas within city. So I believe I’m making life essentially better for all of the residents in that particular neighborhood. So that’s how I kind of I had a motivation to go into real estate.

00:02:03:15 – 00:02:23:13
GUEST
My career path started in the from fundraising backgrounds. I started in the capital markets and capital capital raising. I guess that’s where you know, you have to be good with numbers. So I was an accountant, so it was an obvious place to start. And that’s why I learned how to market products, how to market strategies, how to interact with the investors and leads.

00:02:23:13 – 00:02:54:24
GUEST
And subsequently, I did a course in real estate. I realized that I have some gaps in my understanding of real estate and the valuation part, and I guess how the respect sits, you know, versus other asset classes, which I had a better knowledge. And then understanding, which I did in 2005, 2006 and since better than sort of embark on my full time job is I’ve realized my career stretching from being a banker, lender, investor, developer, and now, I guess, operating platform for a large kind of private equity business.

00:02:54:24 – 00:02:56:29
GUEST
So I’ve been wearing many hats.

00:02:57:01 – 00:02:59:11
HOST
Did you did you have any family or connections to real estate?

00:02:59:12 – 00:03:30:09
GUEST
So my dad did some real estates at some point in his career, but he was more of an investor, so it was just investment in real estate and, you know, sort of majority investor in large development projects, which I’ve seen sort of firsthand. So how the 1015 year projects can can turn up or not. So I guess I had some family experience, but nothing from from what I do and if particularly not logistics, you know, this was more of a mixed use infrastructure real estate repositioning place.

00:03:30:09 – 00:03:37:15
HOST
So did he inspire you to go down the accountancy route or did you go down? You can’t see because you didn’t want to get into real estate because you founded it or.

00:03:37:18 – 00:04:01:11
GUEST
No, it’s an interesting story. So my family, everyone my dad saw they all scientists. So the old physics mathematician, scientist, my ex, my dad was a space engineer. Oh well, in in Baikonur, which was the, you know, where Yuri Gagarin went to space for the first time in 1960s. So I kind of have a lot of space and science backgrounds in my family.

00:04:01:11 – 00:04:20:27
GUEST
And then latterly in his career, he kind of science investments and and development. But, you know, primarily by hard everyone. My family are all scientists. So I guess I kind of grew in numbers, you know, the playtime was all, you know, crunching some numbers and, and and learning new laws of physics. This was my, sort of my, my spare time.

00:04:20:27 – 00:04:34:16
GUEST
I guess that sort of explained the nerdiness and definitive to numbers and go into accounting. But yeah, it was definitely didn’t come naturally to speak the creative parts, because I was more about everything around the house was all about the law of science.

00:04:34:19 – 00:04:40:14
HOST
Right? And so when you’re doing your accountancy, where you expose kind of quite a broad range of industries and sectors.

00:04:40:15 – 00:04:41:20
GUEST
Yes, exactly.

00:04:41:22 – 00:04:44:26
HOST
And you just gravitated towards real estate. Yeah. Tangible aspect or.

00:04:44:26 – 00:04:51:14
GUEST
The tangible, the creativity parts. I think just creating, you know, new areas, new parts. I think that was the interesting part of it.

00:04:51:19 – 00:04:59:17
HOST
And so you’re and I reckon, say your first kind of real estate role was at GVA. So yeah. Yeah. So you went in as a project manager. Yeah.

00:04:59:17 – 00:05:14:26
GUEST
So I was doing project management. I was doing capital raising for that team. We were raising funds at the time. So yeah. So I was project I mean it was a long time in my career. So I think the titles were very different back then. But yes, I was doing the mix of fundraising and also managing the portfolio of assets.

00:05:15:02 – 00:05:17:16
HOST
And then you move to the principle side. But yeah.

00:05:17:18 – 00:05:18:12
GUEST
Yeah, that’s nice.

00:05:18:12 – 00:05:21:09
HOST
And what prompted that move or how did that come about?

00:05:21:14 – 00:05:53:22
GUEST
Good question. I mean, I took my studies. I was in London at the time. I was still helping my previous firm with the fundraising. We were doing a lot of fundraising in London, so I was doing sort of part time studies and working at the time, and I guess I sort of I had a quite a big network at the time in the UK, and I just came across the IGC and they were fantastic, you know, the biggest manager investor at the time and, you know, I guess they just offered me quite an interesting broad career at the time because they had developed a very large development on the spin class, develop those, particularly shopping

00:05:53:22 – 00:06:09:16
GUEST
centers that the asset class we like to talk about these days. But back in the days it was very glamorous. So we’re doing shopping centers. We were doing, you know, offices, large towers. And also they had a very big financing arm and a very large overseas investor investing on behalf of the nine G funds, but also third party capital.

00:06:09:22 – 00:06:26:12
GUEST
Obviously, that part of the business was subsequently sold and formed. CBRE Investment Management. So yeah, so it was a really interesting team. The job was bisexual in the Netherlands, so I had to relocate for London, which was exciting. I didn’t know what I was kind of getting into when I went there. I’ve only been to Amsterdam before, took the job.

00:06:26:12 – 00:06:51:14
GUEST
The job was actually based in The Hague, in the small town which is lovely by the sea, has loads of greenery around it, but it is quite a different lifestyle for 20 plus year olds. You see, I kind of watch large cities like Paris, London and Moscow, so is an interesting adjustment, but I guess gave a lot of opportunity to think I have a lot of opportunity to travel, sort of absorb, not getting too distracted from, you know, doing a day job.

00:06:51:14 – 00:07:03:08
GUEST
So it was an interesting time, definitely a great time. And it was a fantastic business. I learned a lot. I had fantastic mentors and yeah, so only can speak very highly of that and see what you did.

00:07:03:16 – 00:07:05:03
HOST
He rotated through lots of different dimensions.

00:07:05:03 – 00:07:06:03
GUEST
Did you. Yeah I did.

00:07:06:06 – 00:07:10:27
HOST
And is that what you really cut your teeth and really built on your real estate understanding from a practical perspective.

00:07:10:27 – 00:07:29:22
GUEST
Rather. Yeah. I think, you know, a large chunk of my career around you was doing the GFC times as well. So not only we were regenerating and doing the fun bits at the beginning of my career, but also we had to manage those projects, things that went wrong. And during the GFC times and obviously the business was taking a completely different shape.

00:07:29:22 – 00:07:51:13
GUEST
During GFC, we were splitting the businesses into three distinct parts and integrating the lending, within the within the bank as one of the bank’s products. And the decision has been made to divest the real estate investment management parts. The business was called Ryan. There were few, you know, potential buyers. So we were also involved with that. So I think all parts of the business were involved with the sale.

00:07:51:13 – 00:08:10:23
GUEST
So yeah, so that’s what just gave a broader understanding of how the fund management industry works, had involvement in the city works and how lending business part of business works. I spent most part of my time around you in the lending, team and so involved with both Syndications as investors and just normal structured finance businesses covering different regions.

00:08:10:23 – 00:08:30:02
GUEST
So quite a broad range of transactional experience, which was great because not only you originating and, you know, I guess deploying capital, but you also seeing the flip side of that about how things can go wrong has been quite a bit of time. Working with the risk team and the clarity in understanding how they see business. And I think that was the most valuable part of my career.

00:08:30:04 – 00:08:49:09
GUEST
I always tell that to our younger team, that risk is the only thing that differentiates investors. Understanding the risk, the only thing that differentiates the investors, some of them, you know, are no. Two people that will see the risk in exactly the same way. So I think to understand how you price the risk, mitigate the risk in a broader sense is what makes you a very good investor.

00:08:49:11 – 00:08:53:06
HOST
And so what prompted the move from IAG?

00:08:53:08 – 00:09:10:20
GUEST
Oh, I was impatient. I was 20, whatever, seven year, 28 year olds, I wanted to conquer the world. I was I just wanted to do a lot of things. I wanted to do different things. I’ve always had it in me that I want to set up a business, and I wanted to set up a platform. So, you know, I was just itching that it’s time to do that.

00:09:10:20 – 00:09:28:10
GUEST
I felt like the, you know, sort of recovery post, you see, is the right time, the right time to set up something new. It was very bold. I literally had, you know, five, ten mentors, managers and on set and sitting me down and saying, what are you doing? You have such a fantastic career here. What are you doing?

00:09:28:10 – 00:09:44:10
GUEST
Where are you jumping? You’re jumping into? Okay, well, you have to come back in three months when it’s not going to work out. But I was very keen to start doing something on my own, working in the very small set up and create something that I would have more impact on. And that’s what we did with at the Delancey.

00:09:44:17 – 00:10:08:04
GUEST
So we met some investors, and Kristen Jameson, who was just landed there at the time, was currently, CEO. And then he and I started working on setting up a new logistics investment management business. So we didn’t really have an idea to become a specialist at the time. We were both, you know, mostly bankers, I guess most of our career and most of that experience possible fits within banking.

00:10:08:04 – 00:10:31:02
GUEST
But we did believe that there would be a substantial change with e-commerce. And, you know, the whole repositioning and the rise of logistics in the European market. We also liked the idea of the fact that, you know, this is the only asset class real estate asset class that is so homogeneous. You know, buying an industrial building in Stockholm is not that much different from buying industrial building in Spain.

00:10:31:03 – 00:10:58:16
GUEST
You know, if you ignore the legal practicalities of managing and completing that transaction. But in terms of the occupier base, in terms of the what are the key criteria for this to be a good building, they all you know, universal, whether you make an investment in LA, Stockholm, Madrid or Moscow for that matter. And we like to we’re very attracted to that because we wanted to stay quite agile, nimble as a as a business, as a platform, and so have a universalized class we could invest.

00:10:58:16 – 00:11:11:03
GUEST
It was very appealing to us. And so yeah, and that’s how it all started. We raised some capital in 2010, and we started kind of working on the on our first to first investment.

00:11:11:06 – 00:11:27:26
HOST
Well, what was it in you at the time that wanted you to go and take a risk like that? I know you said you 27 or so, but what what was what was it about your psyche or about you that was like, do you know what this, this awesome business that is? I know that I’ve got lots of really great exposure.

00:11:27:26 – 00:11:34:05
HOST
Doing some great projects is great, but it’s not. It’s not enough. Or there’s something, something extra that just you just wanted to push yourself.

00:11:34:11 – 00:11:51:23
GUEST
I guess fundamentally, I was not afraid to fail because my, my downside risks were quite low. I didn’t have a family at the time. I, you know, if it didn’t work out, I can go back to a corporate career. But I always felt like if I’m not going to try now, I’ll never try it again because my life will take a different path, you know?

00:11:51:23 – 00:12:12:16
GUEST
And I might become risk averse. So I was itching to do that quite early in my career because I was concerned that, you know, I might not I might not be such a risk taker later in my career. And yeah, I guess it paid out. But, you know, fundamentally, I also had a corporate career behind me. I could always go back to and take, you know, a different ride, different job.

00:12:12:16 – 00:12:17:00
GUEST
At the time, if things didn’t work out with setting up something of my own.

00:12:17:02 – 00:12:31:15
HOST
I guess you had ten people or so championing you and I and saying you’ll be back in three months if it fails. So I guess you had the confidence in that you met Christian. Can you talk to me about how you set up Delon and the funding part of that?

00:12:31:17 – 00:12:48:18
GUEST
Yeah, so we had some because I was already working with a few family offices and few investors at the time, and he was consulting them about the exposure in real estate and different things. And yeah, you know, the business plan was not that just investing in logistics was not there. We kind of organically came to this idea jointly.

00:12:48:22 – 00:13:09:18
GUEST
Yeah. It’s sort of all happened at the same time. It all happened really, really quickly as well. And, you know, I guess, you know, I don’t remember some of the exact specifics now, but, you know, we just realized that there would be a good opportunity to create an alternative manager. I think the world was a very different place at the time we had we didn’t have those mega funds, you know, big like some funds with big sound funds.

00:13:09:23 – 00:13:28:03
GUEST
You know, they didn’t exist back then. And so it was a time for a lot of, you know, a lot of international managers to try to make, you know, they way in, in the sector in there were not a lot of sector specialists. I mean, when we were launching the business, you know, the landscape was very thin. You know, there were not a lot of specialist players.

00:13:28:03 – 00:13:48:04
GUEST
I mean, that the super largest was Goodman with er so the bigger diversified global rates of global developers were obviously that and Antonia were there. But you know, in terms of the operating partner landscape that didn’t exist, it was quite a novice thing. And also specialist dedicated managers that was specialize in one single asset class. There was only merging then.

00:13:48:06 – 00:13:50:20
GUEST
So I guess we were the, you know, kind of the early.

00:13:50:27 – 00:13:51:25
HOST
Single track.

00:13:51:28 – 00:14:11:23
GUEST
Single track of investors. And we attracted a lot of investors who just wanted to have a dedicated exposure to a specific asset class, which was quite an interesting niche at the time. But, a lot of people compounded and GFC by being part of a very diversified funds and it didn’t have control. So I think a lot of more investors wanted to have more control in the investment themes.

00:14:11:24 – 00:14:20:23
GUEST
And the investing in specific, specific countries that they invested in the asset class. So they wanted to be more in control of the investment strategy. And we offered that product to the investors.

00:14:20:23 – 00:14:30:28
HOST
And so did you. What was the kind of the business model at the time? Was it just operating partner with kind of a couple of different, larger LPs that had dedicated funds rather than a co-mingle vehicle?

00:14:30:29 – 00:14:49:04
GUEST
Yeah, it was more of a sort of separate accountable structures at the time and sort of then latterly it forms into something more institutional. But yes, we started with a, a larger allocation from a large family office, which was very meaningful for the first time. Manager. We raised a hundred million for, you know, first time managers, first time platform.

00:14:49:04 – 00:15:08:10
GUEST
It was quite significant. We had to give away the control platform as well, just in case things do go wrong, you know? And investors understandably wanted to see some control. And yeah, we started going, you know, we deploy that capital, you know, get an upsize, get some, get refi, through that initial vehicle to five, 600 million.

00:15:08:10 – 00:15:32:11
GUEST
And and then we raised more, diversified our risk and went up the risk of so started doing some developments, some valiant investment. At that point, Christian left the business to set a fallow and sort of I, I was running investment the way we sort of split the roles. Christian was in charge of the capital, raising investments, dealing with investors, and I was in charge of all the deployment of capital and all the investment activity and our investment strategy.

00:15:32:11 – 00:15:50:07
GUEST
And my Christian left, I had to combine the two roles, but there’s only so much I could do in the combined role for a period of time. And then Anthony Butler, who is now my current co-founder in Mozart, he joins Alan. That’s how we met. Yeah. So he came to Dublin to take all the investment part of the business.

00:15:50:07 – 00:15:57:01
GUEST
And because Intellectualized processes and and help put a leadership on the platform and. Yeah. And sort of the rest is history.

00:15:57:08 – 00:15:58:22
HOST
So you kept building that out further.

00:15:58:24 – 00:16:21:20
GUEST
Yeah. We kept building it up. So I think I mean, we grew from sort of two of us in 2010 to the location left around 716 were probably 1516 of us. And then when we left selling in 2000, 18, 719, the business was 45, 44, 45 people. So and with three, three offices, it was a pan-European platform as well, three offices.

00:16:21:20 – 00:16:46:27
GUEST
And we had investments in four countries, just didn’t have an office in Germany, were managing Germany out of the Netherlands. But yeah, we grew multiple clients, multiple investors. So it was it was an interesting times. And I think, you know, logistics at the time was, sort of gaining its momentum, you know, but, you know, obviously we didn’t know what Covid is going to do to the sector and how it’s going to sort of really rise to the levels.

00:16:46:27 – 00:17:09:00
GUEST
I think no one ever anticipated. But definitely I never anticipated logistics yields or values or deployment volumes. You know, in terms of investment transactions will get to the level as we got to in 2022 when we were setting up our regional business plan in 2007. I mean, I think that surpassed any of my expectations, which is obviously fueled by, you know, the rise of economies, but also what happened during Covid pandemic.

00:17:09:00 – 00:17:32:22
GUEST
And, you know, the fact that we were all locked in our houses for, you know, nearly two years and, you know, exploring on devices and exploring how to live our life in from the comfort of our kitchens and, and studies and, and I think at that point, the adoption just, you know, went through the roof and obviously which helped our business and our strategy and the reason, frankly, why we’ve been growing so much as a as a company.

00:17:32:22 – 00:17:39:11
HOST
So you left Dylan and set up mirror star. What was the driver behind that and how did that come around?

00:17:39:13 – 00:18:04:16
GUEST
Yeah, I think, you know, for us it was it was an interesting time. So I mean, we definitely saw a possibility to push more. And you know, as I said, as I mentioned, we had to give away control of the platform, as you know, I think it was, you know, I, I guess I just wanted to control something by myself and be more in control in the operating decisions, which we could never do within the setup that we had.

00:18:04:16 – 00:18:32:02
GUEST
A Dylan and you know, I just felt like it’s time to really step out of my comfort zone. I guess, you know, when I didn’t back in 2010, I guess the striking difference between 2010 set up and 2018 set up, you know, back then it was a really easy decision because as I said, you know, the downside was really well covered in 2018, 2019 when the decision was made to set up on my own, you know, there were a lot more risks at that point.

00:18:32:02 – 00:18:52:07
GUEST
And I think that made it a lot more interesting. I guess, because one venture kind of succeeds in its own merits and in my own eyes, that gave me comfort that stepping outside of the comfort zone again will be the good thing. Ultimate. And this will work out well. But I had to massively back myself, particularly because I was five months pregnant at the time.

00:18:52:09 – 00:19:08:03
GUEST
Well, so I realized that obviously I have to combine the motherhood and setting up another business at the same time. So I always say that I have the twins experience. One was the physical and one was my mental twin, but equally both were very time consuming.

00:19:08:03 – 00:19:10:10
HOST
I was going to say, you’re not work shy, that’s for sure.

00:19:10:12 – 00:19:30:28
GUEST
Yeah. Yeah. So I think that was an interesting experience and obviously. But I guess it gave a lot of strength to be efficient about the whole set up to be to be programmatic, about all of that. And, and I guess, you know, ultimately it helped that it was my second time that I was doing that. So, you know, the sort of the rulebook of how to set up a property company.

00:19:31:05 – 00:19:33:13
GUEST
I had it somewhere in my head, I bet. Yeah.

00:19:33:13 – 00:19:42:11
HOST
So I don’t see 127 right as not an unknown, but, you know, as a first as a first venture, you could probably be a little bit stronger in terms of negotiations on those terms.

00:19:42:14 – 00:19:59:19
GUEST
Yeah, I know, I think, you know, obviously you have more confidence. I think, you know, it’s just an experience, a lot of a lot of things about experiences that you just gain confidence, users gain confidence. But when you’re saying what you think in some somewhere in the middle of the truth, you know, when you sort of be doing this for the first time, you just don’t know.

00:19:59:19 – 00:20:18:09
GUEST
And I guess that’s, you know, you know, it just doesn’t give you enough confidence when you’ve done it before. It just gives you confidence that it’s going to work out and you know you’re doing the right thing, and ultimately you do the right thing to the investors. You’ll do the right thing for, you know, your employees as well, because the striking difference between me was first setting.

00:20:18:09 – 00:20:39:07
GUEST
So Verizon talent was that we had a team. You know, I had a I had a big expensive team. They won. So you know, it’s it’s a lot of responsibility. I think it’s like, you know, when you’re just responsible for yourself, when you’re selling something on your own, it’s one thing. But when you have to pay checks of other people who step out of their comfort zone, take a risk on jobs and take a risk on you.

00:20:39:07 – 00:20:50:00
GUEST
I mean, that’s just really gets the adrenaline running through your veins. But, you know, again, you just, you know, you kind of one step at a time, one step at a time. And ultimately you get somewhere.

00:20:50:03 – 00:21:02:05
HOST
And so am I right in saying that you and I are having a beer, or maybe not, as you have five months pregnant, the time with Richard Cross and that kind of relationship came around and discussions flowed and kind of mirror style came out of the back of it all.

00:21:02:08 – 00:21:23:06
GUEST
Yeah. I mean, the if there were no beards, you know, over with the Richard. But Richard is a dear friend of mine for a very, very long time. I’m, I love him dearly and he’s always been my well same mental I’m in the, in the industry. And so obviously when I am I had some ideas around the setup of the, of the platform.

00:21:23:08 – 00:21:42:17
GUEST
Richard was one of the first few people that I called the sides there and and asking for his advice, and in classic Richard Cross manner he said, of course. And yeah, I’m 70. I’m at the time were gone for quite a bit of transformation business. They were not owned by Oxford Properties at the time, and I’m seven of them.

00:21:42:17 – 00:22:03:10
GUEST
An avid investor in smaller businesses. And, you know, they’d be a venture capitalist investor as well as background as not as well known as an investor in real estate. They also back a lot of people. And over the years, with so many successful businesses that, you know, I think it will probably take us now and just talk about all the businesses and seven one more fit.

00:22:03:10 – 00:22:24:07
GUEST
So I think that truly, when we presented them the business plan around the formation of the platform and, and what we had envisaged, you know, down line and why we believe there’s a, there’s room for in that a manager in industrial logistics in Europe. You know, I guess it’s it’s about interest and then $7 I mean this sort an interesting venture capital is investment thing.

00:22:24:07 – 00:22:44:29
GUEST
Ultimately they believe that they will definitely be room for another investor to buy that platform at some point. So they felt that the investment is safe. But yeah, it’s just sort of it went so well. I mean, I could not praise them more and I could not praise more that experience we have of working them. Seven that provided all the operational support and everything the young business needs.

00:22:44:29 – 00:23:05:26
GUEST
Because when you’re setting up a company, you know, all you think about is how you can make your investment case work. But then you sort of confronted the compliance boards and the accounting and finance board and opening a bank accounts. Oh, God, don’t even start an opening a bank account. And, you know, and then suddenly, you know, as leader, you no longer thinking about the investment strategy.

00:23:05:26 – 00:23:46:09
GUEST
All you think about is, you know, dealing with the operational challenges of running the business, you know, working when I’m seven enable us to really focus day one, on what we were meant to be doing on our core parts of the business and the infrastructure within themselves, and allowed us to kind of tap into that, you know, tap into different visions of themselves and not worry about, you know, doing it for the first time as a new business, which I guess saved us two years of operational kind of burden as a company and really enable us to set up a very well-formed, very institutional manager from day one, which is quite, quite a rarity.

00:23:46:09 – 00:24:13:19
GUEST
And most importantly, it enable us to scale quickly. And I think that was the, I guess, the key learning point. For me, setting up mirrors versus setting up talent is that it’s that ability to scale is and the foundations we need to layer in that and to be able to scale is so important for successful transition of successful growth, because I’ve seen to far too many times how, you know, fast growing businesses and fail on something trivial.

00:24:13:19 – 00:24:43:02
GUEST
And we were very keen not to do that. Then I think, you know, I think having that experience of doing it one time just enables us to go like, right, okay, this is what went wrong last time. We definitely want to do it this time. This way. And most important question that was still in front of all of us in the, and what we’re trying to solve is, you know, how do we make it a scalable platform that can manage, you know, five, 10 billion of assets in the short period of time?

00:24:43:02 – 00:25:06:08
GUEST
Because we knew that the ambitions of the investors that we’ll be working in, that we’ll be to get to that scale very quickly and and first and foremost, it was investing in the best people, I guess, our, criteria for recruitment and, and the testing and, and the process that we set up on onboarding, you people were incredibly stringent, and we didn’t want to like, sacrifice quality in the platform.

00:25:06:10 – 00:25:28:23
GUEST
And then it was all about reinvesting a lot of capital in the platform, in making sure our onboarding of the assets is going well. The the sort of the IT infrastructure is going well, the model parts and, you know, is going really well. And of course, the accounting, the the data collection is, is robust and also best in class.

00:25:28:25 – 00:25:45:13
HOST
So was there a conflict with M7 because, you know, I know they had a lot of multi that modular industrial across the UK. But they also had a couple of other mandates across Europe. Was there a was there a conflict or was there were you, you had a particular investment thesis or you were going after a particular type of asset that just wasn’t on their radar?

00:25:45:14 – 00:26:03:09
GUEST
No, we didn’t we didn’t come across any conflicts. I think we’ve shortlisted what different parts of the business were doing. And and, you know, that didn’t last too long. I mean, we set up a company in 2019 to get it. By April 2020, we sold business. So they stepped out of the businesses, investors in the company. So it was only for a year.

00:26:03:12 – 00:26:21:09
GUEST
They were investors in the platform. So we didn’t come across any conflicts. And, you know, I would imagine and even if the conflict would arise, you know, we were deluded, like, you know, in any other big institution to fund managers would deal with the conflict, you know, it would be some form of a rotation measure or just a conversation about how you deal with it.

00:26:21:09 – 00:26:45:13
GUEST
But no, we didn’t we didn’t. It was it was this. It was it worked really well. We learned a lot working with them. You know, ultimately they, you know, that the invention that the corporation enable us to set up a very good business and we are always very, very grateful to M17 for allowing us to and supporting us in making that happen.

00:26:45:15 – 00:26:55:08
HOST
And how did the relationship with KKR come about? Because they’ve got unbelievable amounts of firepower and a lot of drive that you just alluded to. How did that transition come about?

00:26:55:10 – 00:27:16:19
GUEST
Yeah, so we’ve met scout team when I guess we just popped as a real estate in this room in Europe and we were still a Delon. But there was no scope to cooperate because I think they were still evolving the themes of investments. And, you know, there was just no room for cooperation. But, you know, when you each other and Anthony was former colleagues with one of the KKR senior members of the team.

00:27:16:24 – 00:27:38:04
GUEST
So that’s how we kind of we had also sort of a personal relationship there. And yes, we’ve done a joint venture together instead of 19, but some assets in the Netherlands. And, you know, we realize it’s working really well and they enjoy the cooperation. We enjoy, you know, doing deals, analyzing and writing, traveling together. It was all very organic.

00:27:38:04 – 00:28:03:17
GUEST
And, you know, KKR very quickly mentioned to ask, you know, they have bigger ambitions in the industry. They have big ambitions in the sector. They would like to do more and then just join them and whatever would be interesting to be their partner on this European just journey, which, you know, we we gave quite a bit of consideration and we realized that the ambitions in the sector are quite big.

00:28:03:18 – 00:28:29:15
GUEST
But also I think the fundamental driver for the situation has been around the way we saw the risks I mentioned earlier, because it’s quite rare to need to size of the business, the manager and the investor who see the risks and the creation of, you know, the platform and the portfolio constructs and the very similar lives, you know, with with that said, quite a bit of different themes and some investment strategies for the team.

00:28:29:15 – 00:28:58:15
GUEST
And every time we realized that we are very aligned in the way we consider something to be a risky investments and what they consider to be risky investments, which is a very important points in the is anyone’s relationship. Because if you have a really big divergence of views and how you see the risks or how you want to mitigate the risks, you know, it’s it’s it’s pretty dawned in my experience of how things will work out, because inevitably, at some point you’re going to end up in the correct market in a recession.

00:28:58:15 – 00:29:19:22
GUEST
And and then, you know, everyone is looking at, you know, looking for shadows and everyone is looking for, you know, more risks at that point in time. And I think it’s important to have this sort of holistic, bigger picture view between both parties and, and. Yeah. And I think, you know, on the personal level, we’ve shared a lot of values for KKR to do.

00:29:19:22 – 00:29:40:12
GUEST
And you know, they they obviously very large global player. But you know they value relationships. They’re they’re value integrity and value respect. And they’re very trustful partner and all of this qualities. And there was a house and a business were very important to us. And we realized that those foundations of the corporate culture and that’s a similar Samaritan’s corporate culture.

00:29:40:12 – 00:29:57:21
GUEST
So we saw natural fits. And yeah, so we we formed this relationship in April 2020. So we finalized the relationship. So I’m 17, stepped out of the joint venture of the platform. And KKR came on board to be effective 7 to 7 shoes in the platform.

00:29:57:23 – 00:30:00:13
HOST
So we bought a stake in the platform and then provided the equity.

00:30:00:13 – 00:30:24:28
GUEST
Yes as well. Yeah, exactly. And then provided the equity for future growth. And yeah. So the rest is sort of history. We’ve we’ve sort of bound a lot together since then, mostly from our sort of, studies and kitchen tables and spare bedrooms. A lot of it was pandemic, but a lot of it was during the pandemic. So we had to grow a lot and expand internationally and set up offices during the pandemic, which was quite an interesting experience.

00:30:24:28 – 00:30:36:12
GUEST
First time closing long woodlands has never seen the asset or first time buzzing on on something where we just physically couldn’t get that, you know, it’s, it was interesting times.

00:30:36:12 – 00:30:38:27
HOST
With a daughter as well. Yes.

00:30:38:29 – 00:31:02:25
GUEST
With a chairman. She’s our chairman, with my daughter, who is obviously very adept in real estate investment by now after having so many different calls. But yeah, it’s been a it’s been an interesting time. We obviously didn’t didn’t see that coming. You know when complete acquisition completed. No. When I would do an April 2020 resume realized for the next year and a half, we’re going to be in this series of very long lockdowns.

00:31:02:25 – 00:31:30:29
GUEST
And, you know, we’re not going to be able to even see each other for a long time, even though we all based in London and, you know, we could just normally just walk to each other’s offices. So it was a really welcome boost to everyone’s morale and activity when in 2022 or late 2021, early 2022, we could finally go back to normal waiting business with normal meetings and social interaction, which as you know, is very important in our industry and a lot of it was lost during the years of pandemic.

00:31:30:29 – 00:31:37:16
HOST
So can you just give me a bit of an overview of the business at the moment, the assets under management and some of the deals that you’ve done?

00:31:37:18 – 00:32:05:28
GUEST
Yeah, so we’ve we in five offices. So we’re going to look for us in Stockholm, Milan, Madrid, Amsterdam and London. And as you mentioned, we’re about 34 people. And there’s some growth plans for this year. So we’ll probably get to 40 at some point in the next 12 to 18 months. And, well, the assets and the management of interesting points because, I can tell you the assets under management, Q1 next year at the moment, you know, I don’t think anyone really knows the true value.

00:32:06:00 – 00:32:13:19
GUEST
Fabulous portfolio. So it was as of last year, Q1, Q2 last year was in excess of two and a half growing fast.

00:32:13:19 – 00:32:15:23
HOST
So you guys have sprinted really quick.

00:32:16:01 – 00:32:34:18
GUEST
Yeah we did we scaled very quick. And you know, it’s we’ve done a lot of deals. It was in excess of 40 transactions that happened in that period of time. We also exited some assets in the first half of last year. It’s amazing how fast everything’s moving. So yeah, so we’ve done by sales. We’ve developed lots, which creates a lot of spark.

00:32:34:21 – 00:32:57:11
GUEST
And most importantly, we lease lot of space. You know, we, we do quite a bit of letting the team in the spare time. So it’s always been incredibly transactional, the business. So I think late last year, you know, what happened in the, in the markets and the sort of standstill that happened in Q3 last year, obviously wasn’t a welcome break from a very long marathon.

00:32:57:13 – 00:32:58:25
GUEST
We were all in as a business.

00:32:59:02 – 00:33:06:04
HOST
How important is it to set up local offices on the ground in Europe, rather than run everything from London?

00:33:06:07 – 00:33:30:28
GUEST
So we quite an unusual setup. So I know the two schools of thought normally in the pan investment management houses, one school of thought is to have everyone on the grounds of investment people, originators, finance, asset managers, developers, everyone on the ground and effectively you have lots of mini companies within the one large company, and then you have HQ and and both sort of running all of that.

00:33:31:00 – 00:34:01:02
GUEST
Or there’s not a school of thought where local offices just do local origination or local support function. We kind of neither one of them. So our local offices, they do. We have very senior country heads that sort of in charge of our business on the ground. So of course they originate. But, you know, their primary function is to make sure they’re carrying the flag well and they transact, they oversee, and most importantly, also manage the existing relationship with the occupiers and with the overall community.

00:34:01:08 – 00:34:32:21
GUEST
But also we have on the ground, with developments, team, technical team and also asset management leasing teams. So all of that is on the ground, our investment team, people who support the transactions and everyone on the finance team and everyone sort of in the headquarter functions, everyone is in London. So we have created sense, you know, effectively centers of excellence within the investment team as a management team, development team and finance team, all based out of London that oversee the activities on the ground.

00:34:32:21 – 00:35:00:20
GUEST
And then, of course, we have all the local supports and all the local sort of local day to day activities run out of the countries and they are essential. You know, I’ll give you a few examples. I mean, obviously development will be one of those, you know, we won’t be able to oversee officially the construction of any of our developments without the local team because, as you know, you know, nine out of ten things will go wrong particularly, and they will go wrong during the foundation phase.

00:35:00:20 – 00:35:15:18
GUEST
So early on in your development. So to have something on the ground who have this constant dialog with the contractor, with your project management team to try to solve the matter and speak in the local language and understand the local practical is is it, you know, absolutely essential.

00:35:15:22 – 00:35:24:02
HOST
Rather than having lots of different operating partners on the ground? Yeah, no different with different views and approaches and processes and try to coordinate it that way.

00:35:24:03 – 00:35:43:24
GUEST
Yeah. No. For us it’s it’s not the way we run the business. I mean we get a lot of value from, from setting up the processes and our specifications, the way we run our marketing of our buildings. You know, that it’s all coordinated across Europe and we get a lot of consistency in different markets. So of course, we do the things the local way.

00:35:43:28 – 00:36:14:23
GUEST
But there’s brands and consistency and specifications, consistency across different markets as well, which is sort of embedded with more of our company wide principles. So for example, we obviously we are high, we have very high ESG standards as a business. And for us undertaking a development project in Italy or Sweden or the Netherlands, you know, the standards of the quality of what we want to build in terms of ESG credentials, building that will not be in line with a local regulation.

00:36:14:23 – 00:36:37:29
GUEST
There will be more with the high standards possible in European regulation. So I think if you work and you have more of a localized approach and you work with series of local partners, you wouldn’t be able to have that sort of consistency across your portfolio, which we can push on because of our sort of pan European footprint, but also because we have pan-European ways of doing business.

00:36:38:01 – 00:36:47:12
HOST
And is that driven from an age perspective? Is that driven by an investor or is that driven by occupiers or both, or just an ability or a desire to kind of contribute and do your part as well?

00:36:47:19 – 00:37:06:07
GUEST
It’s a very good question. I’ll give a different answer. If we were sitting down in the summer or now, I’d say in the summertime, it was mostly driven by LPs and the funds, you know, that that sort of drive to the, you know, rationalizing networks, you know, trying to build and, and occupy the buildings at the highest quality.

00:37:06:07 – 00:37:32:06
GUEST
It was, you know, primarily driven because of the, you know, Europeans active and the requirements of a lot of large institutional investors on their, you know, investments in new locations. But there’s been such a big shift in the occupy community since last year, since the war started, because I did see an energy in electricity, costs have risen to five tenfold, depending on the nature of the, the occupiers business.

00:37:32:06 – 00:38:00:14
GUEST
And, you know, and and so this focus on these credentials in the building became really important for all the, the occupiers were dealing with. And we not only dealing with large corporate occupiers, someone dealing with a lot of smaller occupiers, because we have a quite a large industrial platform within our portfolio. And so we also have a lot of smaller businesses which, you know, ordinarily wouldn’t really care about the green credentials of the building.

00:38:00:14 – 00:38:29:18
GUEST
But because they now understand the correlation with the credentials of the building, with the rising operating cost of their property, there’s not even more theoretical to point to them. They really know the impact on the running bill, and they’re running utility costs. So you know that in you know, that’s sort of I guess our philosophy is now paying off quite dramatically because we were quite a strict investor with ourselves, you know, in 2000, you know, because when we set up the business, we wanted to do everything in the right way.

00:38:29:18 – 00:38:56:01
GUEST
And I guess that helps you when you sort of new kid on the blog, you know, you can create strategic objectives and you can create your business principles from scratch. And, you know, highest credentials was one of the most important thing in high sustainability and ensuring that we are offsetting a lot of carbon that we produce was really important for us as a business, to do good by the community and by the environments and above and beyond and what we need to do.

00:38:56:04 – 00:39:16:19
GUEST
And so since kind of last year, we’ve really seen the shift. And now I would say it’s sort of fast. And I’m seeing there’s also impacts on liquidity in the market depending on these G standards. And pricing. And that shift happened so quickly. I would say, you know, whatever liquidity there is now in the market, obviously there’s it’s a lot more scarce.

00:39:16:19 – 00:39:45:28
GUEST
I mean, the Q1 last year, but whatever liquidity that is there, one of the key criteria for any investor looking at the new acquisition would be, you know, what are these two credentials for this property? And the lenders are taking also a much stricter views around the, you know, timing of the properties not only being compliance with the minimum regulatory, local regulatory requirements and what this building is going to be with the EPC rating versus local regulation.

00:39:45:28 – 00:40:06:23
GUEST
But it’s more about, you know, how we inherit the bio or financing the building that are fundamentally not going to get standards and not going to be, you know, non operate or in from investment point of view or from, you know, very change in regulation point of view. And I think that is just such a dynamic shift in the market.

00:40:06:25 – 00:40:12:16
GUEST
And there are a lot more conversations happening about that now, which is quite an interesting development.

00:40:12:22 – 00:40:23:09
HOST
It’s great to see there’s been a lot of change in the market in the last six months or so. Can you just give me a bit of an overview of what that what has happened in the market in the shift and maybe the opportunities that have been presented?

00:40:23:16 – 00:40:47:05
GUEST
Yeah, I mean, I think by now I think we all kind of, you know, made sense of what is happening in the market. I think when everyone forming their business plans early part of last year, and we knew the interest rates in the rise last year, the writing was on the wall. It wasn’t a surprise to anyone that the interest rates will need to start rising, given the inflation figures that were coming already in Q4 last year.

00:40:47:05 – 00:41:07:24
GUEST
In some parts of the world. But obviously the world, you know, had a clear, direct impact on the rising base and rising energy costs. But I guess what took the market by surprise? And I think the reason why we’re seeing such a dramatic drop in the values is that I think no one quite anticipated how quickly the interest rate rises are going to happen.

00:41:07:24 – 00:41:43:00
GUEST
I think, like with everything in life, you, you know, you anticipating a more smoother transition. But as with everything in life, it normally comes in shockwaves. And I think that shockwaves paralyzed the market. Investors were looking at their, you know, portfolios, particularly in the midst of space, which were losing 3,040% of the value, essentially overnight. And, you know, that led to a paralysis in the market because no one quite figure out what will be the floor for for the values and, you know, some some sectors obviously have a lot more fundamentals and had strong fundamentals.

00:41:43:02 – 00:42:10:11
GUEST
And so a lot of buyers, a lot of sellers pull back the stock in you know, hoping, anticipating the will be better times to sell the assets. So we didn’t see any distress. And I’d say the other difference in the sound home compared to you know GFC downturn would be that there is liquidity in the market. There’s a lot of the courage in the market, you know, unemployed capital that could be targeted, European real estate and then particularly European industrial and logistics industry.

00:42:10:13 – 00:42:35:09
GUEST
That’s I mean, we’re talking about, you know, some agents estimate in excess of 100 billion of capital. So I do think this time around the problem is liquidity. And the problem it’s been asks Brad, for a long time since last year, we’ve had a lot of business issues between what the willing sellers were prepared to accept for their product and what the willing bodies were prepared to pay based on the curve of interest rates gone as days, negative leverage.

00:42:35:11 – 00:42:56:09
GUEST
But I think it’s sort of now starting to settle down. I think the inflation figures are coming down quite rapidly. The monetary policy implemented by most governments is working. And so I think we are looking at a curve where, you know, there’ll probably will be a few more interest rate rises this year, but, you know, it’s very likely that it’s going to come down to 2024.

00:42:56:12 – 00:43:12:27
GUEST
And that gives a lot of people a lot of optimism. And generally real estate people are very optimistic. That’s just the nature of the beast and and the nature of the in the cloud. Because you have to when you’re working on the 17 year business plan, I mean, look, if you are all doom and gloom, you don’t want to be all doom and gloom.

00:43:12:28 – 00:43:14:01
GUEST
For 17 years.

00:43:14:01 – 00:43:17:00
HOST
I’m writing big checks as well, like a combination.

00:43:17:02 – 00:43:37:08
GUEST
And waiting for whatever’s going to happen in 7 to 10 years. Well, look, it’s not for hard things with this industry. So I think generally we’re a lot more optimistic as an industry than, let’s say we had funds. So I think a lot of that is also driven by the cycle and the psychology of the industry. But I think the consensus is sort of that, you know, it’s it’s likely to be a milder recession, this one.

00:43:37:08 – 00:43:57:06
GUEST
And, you know, it’s likely we’re going to see all the decrease in interest rates quite rapidly next year, which gives a lot of confidence to some, you know, more core investors essentially come back, you know, late this year or early part of 2024, but at least it’s not any more surprises in the to as we had last year.

00:43:57:09 – 00:44:01:22
HOST
So is there is there there’s kind of room for optimism in the market right now.

00:44:01:29 – 00:44:28:25
GUEST
Yeah I definitely I feel like the air the air is changing. You know the summary was all doom and gloom I’d say anywhere in any kind of big CBDs in any European city. December pre-Christmas run was all doom and gloom. I think normally is obviously the time of the year when you just make hope, but the adrenaline from different transactions that everyone needs to close and, you know, the year end, there’s always that deadline just kind of keeps people going.

00:44:28:25 – 00:44:47:24
GUEST
This time round there were no real deals happening, so I think the adrenaline was not there and everyone was knackered and it was all doom and gloom. So the mood was definitely not great. And so did the long breaks and the long Christmas time. All of the a lot of food definitely helped the morale of most people in the industry.

00:44:47:24 – 00:45:07:05
GUEST
And they came back more joyful and more optimistic. But, you know, I’ve ever seen the most important part of all of that is at the data Q4, December, January data is looking promising from a macro point of view that it’s working the monetary policies are working, and it gives optimism that maybe we don’t have to go all the way on the interest rate rises.

00:45:07:05 – 00:45:23:15
GUEST
And most importantly, people see the the path for decline and some sense of normality. What it could look like. I think the biggest unknown nouns, everything about the occupation markets, but at least the capital markets part is a lot better understood by vast amount of investors.

00:45:23:21 – 00:45:27:27
HOST
What do the next 3 to 5 years look like for you? Mary, stop.

00:45:28:05 – 00:45:46:27
GUEST
I think it’s week. Well, this year it’s an interesting one. I mean, I think we’re going to see a lot of interesting opportunities. I think it’s going to be slower. Yeah, well, everything compared to 20 2122 will be a slower year. Just looking at the, you know, investment volumes that we’ve transacted in 21 and 22, I think those were unprecedented.

00:45:46:29 – 00:46:16:27
GUEST
We’re going to see less transactional exhibits in European markets. But it will be enough interesting stuff to do. I think it’s time to really focus on your portfolios. We spend a lot more time now trying to improve ESG or what we haven’t even thought about improving. So there’s there’s a lot of initiatives within our portfolio about, you know, what else can we do to improve to improve the credentials, the green credentials of our building, which is quite creative, innovative.

00:46:16:28 – 00:46:35:06
GUEST
And, you know, there’s a lot to do from a repositioning point of view on our portfolio, you know, expanding leases and, you know, adding some strategic asset management, which is going to keep us very busy. And, you know, I do think there will be some interesting transactions in the market as well, because obviously not everyone is very well capitalized as a seller.

00:46:35:06 – 00:46:55:23
GUEST
You know, naturally some people will have to refinance or some people will have to just sell because the investors are pulling the plug, you know? So we think there will be some special situation. I don’t expect we would stress or, you know, kind of generational opportunities coming to the market because this is still enough liquidity. And, you know, I think banks are healthy this time around.

00:46:55:24 – 00:47:27:05
GUEST
The banks healthy. These are healthy. So there’s not a lot of like catalysts for big distress opportunities unless there’s some structural factors. So it’s going to be like mostly, you know looking inwards and some transactional activity I think 24 is going to be very interesting. And and I think 25 will be even more interesting. And I do even expect some, you know, strong competitive tension because investors are not given a lot of choice of where to deploy their capital sensibly and then scale.

00:47:27:05 – 00:47:48:03
GUEST
And you know, then that, you know, offices which obviously form such a large part of anyone’s investment portfolio for a long time, you know, obviously they’re not in vogue. You know, it’s bifurcation to happen in the sectors, not to everyone. Some people do buy in the story, some people just don’t. And that’s okay. But I think most importantly, everyone is already allocated to offices.

00:47:48:10 – 00:48:07:11
GUEST
You know, we don’t have a lot of investors who go around the market and say, we I’m allocated to offices. Everyone has a decent allocation to office. What they’re not allocated to, whether enough is to alternative sectors and most importantly to residential sectors. And, you know, different shapes and forms and living sectors and of course to industrial logistics.

00:48:07:11 – 00:48:27:08
GUEST
Everyone is relegated to the sector because of the barriers to entry. So I think that will lead to some form of a competitive tension. So I think, you know, you know, we as a business that is solely focused on one sector, you know, our business plans and what we’re going to do is, is following the same path as we what is happening actually in the market.

00:48:27:10 – 00:48:28:10
HOST
The birdie on a cover.

00:48:28:15 – 00:48:29:02
GUEST
Yeah.

00:48:29:04 – 00:48:33:13
HOST
What’s, what’s the best piece of advice that you’ve been given in your career?

00:48:33:17 – 00:49:07:00
GUEST
I think it’s, you know, it’s really back to basics. Do not assume you know everything. You know, dig deeper. You know, always don’t let ego come into play with, you know, different decisions you making. I think that was always the best advice. But it’s not even advice. It was just more of a repetition of the same advice along my career, from different people to, you know, stay humble or assume you don’t know everything and just kind of kind of keep your head down, you know, in the sense of like, just just do the right thing by everyone.

00:49:07:03 – 00:49:34:08
GUEST
I think it’s very easy to get carried away in this industry with, you know, different things, you know, your performance. The media attention and everything else. And I think it can affect everything. And most importantly, it can affect you interaction with other people in the industry and also with your team. And I think staying humble is just probably the best thing anyone can do, whether it’s in work or in their private life.

00:49:34:11 – 00:49:44:08
HOST
Yeah, I really like that. What? What’s the been the biggest learning of setting up mirror star? Setting up the business second time round. What’s been the biggest learning from from that experience.

00:49:44:10 – 00:50:07:07
GUEST
That I didn’t know that I can survive with one obviously for very long periods of time. Not something that I would recommend to repeat. So anyone to be clear, the biggest learning, I think the biggest learning will be always been not underestimate how important is to get the best quality team and the people will have the same values in how they want to do the business.

00:50:07:07 – 00:50:26:01
GUEST
So what is driving them is life. You know, if you get a room of people that have that share the same views but not views about, you know, doing the job is more about their life views. You know, they are driven by the same values in life and they are driven by the same ambition in life. You can do amazing things.

00:50:26:01 – 00:50:44:13
GUEST
You can really do amazing things. You can do things that you never thought is going to be possible on paper or outside of any people. Anyone ever told you about it. But if you get this room of people and everyone is thinking in the same direction and they share the same sort of almost like wiring, you can make some amazing things.

00:50:44:13 – 00:51:04:12
GUEST
And I’ve seen the William seven team as well. You know, they are very much a very well cohort, a team of people with very similar values. And, you know, they doing amazing things. So I think just having that sort of uniquely different team, but fundamentally sharing the same values is just so, so it’s just magical.

00:51:04:15 – 00:51:05:21
HOST
That’s the secret sauce.

00:51:05:28 – 00:51:18:26
GUEST
I think it’s just magical. But it’s like with everything else in life, I don’t think you can sort of divide your private life to your work life really that much. It’s it’s all driven by the same.

00:51:19:00 – 00:51:22:22
HOST
It’s just it’s just values and life and it’s all intertwined.

00:51:22:23 – 00:51:26:04
GUEST
It’s not rocket science, as I know a lot about it based on my family.

00:51:26:05 – 00:51:38:09
HOST
Well, bring it, bring it back to that. Exactly as we draw to a close, a question that I ask everyone on the podcast is if you’re given 500 million pounds worth of equity, who are the people? What property? In which place would you like to deploy that cash?

00:51:38:11 – 00:52:10:28
GUEST
Yeah, I would, I would take up the bad of investing. You know, we would we would invest that as a team. I think European invest in logistics is still, you know, has a lot of value. And the thing the values of jobs, I think it has it will really offer a very attractive return. So I would deploy this capital carefully over the period of 20 2324 in and create that supply portfolio of quality Enfield properties or properties, big box properties closer to urban calibrations in Cornwall within European markets.

00:52:11:02 – 00:52:19:25
HOST
And who are the team or who are the people? Or is there anyone that you look out kind of old mentors, maybe from IAG that that you would have on board as well as your existing team?

00:52:19:25 – 00:52:40:00
GUEST
I think a lot of people that I work with that I g unfortunately by now retired. So they will be they will more into gardening these days than into deploying capital advising people. But I think, you know, we have a lot of, you know, a lot of growth and advice within our, our municipal relationship. So I think we’ll just keep it close to ourselves.

00:52:40:00 – 00:52:49:00
GUEST
We’re not going to kind of try to destroy the existing set up. So I think we will just continue, continue deploying capital within the existing within the existing.

00:52:49:00 – 00:53:04:27
HOST
Team, within existing infrastructure that you’ve built and worked so hard on. Well, look, thank you so much for joining me and sharing a little bit about your career journey and what you’ve done at Mirror Star. It’s been amazing to play a small part in what you and the team done. Yeah, so I see what, 20, 23, 24 and 25 and beyond that.

00:53:04:27 – 00:53:05:26
HOST
Like really.

00:53:05:28 – 00:53:06:17
GUEST
Thanks man.

00:53:06:22 – 00:53:13:05
HOST
Thanks so much.

00:53:13:08 – 00:53:33:10
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:53:33:16 – 00:53:59:01
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experienced talent for real estate, private equity firms, investment offices, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market. Investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent is going to work for you.

00:53:59:03 – 00:54:08:29
HOST
Head over to the website cockburn.com, where you can find a wealth of resource to aid your search. Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:33:10
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:33:13 – 00:01:08:08
HOST
Welcome to the People Property Place podcast. Today we’re joined by Zach Goodwin, founder of TSB. TSP is a vertically integrated real estate investment company with an award winning property management capability. Their mission is to build an investment business that remains relevant to its time and place, one that chooses rehabilitation over ruin, partnerships over rivalries. Responsibility over excuses. Combining deep operational capability with a progressive investment ethos toward wealth and security for investors and people at the 2022 Estates Gazette Award.

00:01:08:09 – 00:01:34:16
HOST
TSP scooped up three trophies Best Workplace Award and Edgy Tech Award. The 30 Lightman Kings Cross, an inclusive design award for Mis society in three part HC. Zach studied politics at university before joining Goldman Sachs as a graduate. And since leaving Goldman, he’s gone on to set up multiple real estate ventures. Zach, welcome to the podcast.

00:01:34:19 – 00:01:35:27
GUEST
Thank you very much for having me.

00:01:36:00 – 00:01:44:17
HOST
Not at all. Well, I know you’ve listened to a few of these podcasts already, and you know, a place that I always like to start these conversations is how did you get into real estate?

00:01:44:19 – 00:02:17:03
GUEST
I came into real estate in a very indirect way. So, after leaving Nottingham, I went both Goldman Sachs and I suppose as a context and a prelude to that, I was always the kid that was selling you something in school when you were younger, whether it was cheering, videos or whatever. And I’d built a small business with a couple of friends in Nottingham, but it was relatively successful, and it was my first real taste of entrepreneurial ism, working in partnership with people.

00:02:17:06 – 00:02:37:00
GUEST
And as Nottingham was coming to an end, I sort of asked around and sort of said, what’s everyone doing? I’m from Manchester, and so one of the obvious options was to go back home, find a job, and a lot of the guys and girls that I was friendly with, they’re like, well, we’re we’re going on these grad schemes and, you know, probably moving to London and what have you.

00:02:37:03 – 00:02:54:14
GUEST
And amazingly, that kind of passed me by when I was in university, sort of planning what happened afterwards. So very stupidly, I just said to one of my friends were, which grad scheme pays the, the most money? He turned around me. I still remember now. And he goes, well, Goldman Sachs does better. I wouldn’t bother applying there if I read it.

00:02:54:17 – 00:03:11:26
GUEST
After hearing that advice, I went home, pulled open the application form so Goldman Sachs didn’t have a clue what to I until that moment hadn’t intended on being a bank or anything. And it had all these boxes in the questionnaires. And so I just decided to write my story of how I got to where I was by then.

00:03:11:26 – 00:03:28:25
GUEST
And in the first box I wrote, don’t know what the question was, but what I wrote was, my friend has just told me not to bother applying, for a job at that. Here’s my story, and you can make up your own mind. A few weeks later, quite frankly, amazing that I got a phone call. I’ve been invited to an interview.

00:03:28:29 – 00:03:52:23
GUEST
22 interviews later, I’ve got a job, I graduate, I’m going to New York, my orientation, get back to work in India for years to come back and sort of go on this whirlwind for about four, nearly five years, having the most incredible experience in education and then suddenly having a crisis of conscience and realizing, I’m not a corporate guy.

00:03:52:23 – 00:04:11:03
GUEST
I’m not. This isn’t for me. It’s not right. I became unhappy and a very, very good friend who had been my partner in Nottingham, and he no serious came to me and he’s like, what are you doing? This isn’t you. And he gave me a book called He Made My Cheese, which is an allegory about change. I’ve read it.

00:04:11:04 – 00:04:31:09
GUEST
He bought it as a kind of, that was his claw hammer, to knock some sense since me basically, and I basic, I quit my job about a month later. None of my friends believed that I’d quit. My parents were in a state of shock, and I had another friend, and he was, He had been working for a property fund, which was going bust pretty badly.

00:04:31:09 – 00:04:48:04
GUEST
It was 2009. And so he was looking for something to do. And I was in this fortunate position where I didn’t quite well at the young age. So I had a little bit of, money in my pocket to kind of not, not retire or anything like that, but certainly pay the rent and think about what I wanted to do and take a breath for a second.

00:04:48:06 – 00:05:10:08
GUEST
And so he was like, look up in in property. It’s pretty good. I know very few people that that haven’t done well in perhaps in the rest of it. That being said, it was 2009 where there was blood on the streets, but I like him. My father was in property when I was younger and I loved architecture. For a while I considered, I considered it as a as a, as a university course.

00:05:10:08 – 00:05:28:01
GUEST
I considered it as a career, and I was put off it by the advent of card and computers. Made a drawing on my, my dad saying to me, you know, you’d be a draftsman. And then you get replaced by computers and all the rest of that aside, when you think about it and not truth as well. So long story short, I got into property through total serendipity.

00:05:28:01 – 00:05:41:15
GUEST
I had a friend that was already in that he was working for someone that was very soon to go bust. I was just in a space where I wanted to do anything else other than banking and so we set up together and,

00:05:41:17 – 00:05:42:29
HOST
To set up a business together with him.

00:05:42:29 – 00:06:09:13
GUEST
We set up a business together. And literally it was we bought a load of letterhead. We rented a single room in hand and yellow pages job pages on the desk phone started banging the phones, and the idea was we both wanted to get straight into an investment. I was pretty good on finance and and what have you, and he did that a lot in his time in real estate doing leasing kind of he knew what he knew and it was a lot more than I knew.

00:06:09:15 – 00:06:24:24
GUEST
But we couldn’t get anyone to back us to go into investments because it’s 2009 and we were 25. So we just decided, okay, let’s just do something clever. Let’s go and advise, can sell, restructure can make us. I was busy and we were like, what should we do? And I have to say, it wasn’t my idea. It was his idea.

00:06:24:24 – 00:06:45:11
GUEST
But he said, well, you know what? The one thing I’ve noticed is there’s a lot of charities in the UK to own property. No one set up specially to advise and we’ll do anything. It’s tough times. It’s the credit crunch, it’s that. So it’s that and we did the analysis and he was 100% right. It was 167,000 registered charities at a time in the UK, the third sector.

00:06:45:11 – 00:07:06:00
GUEST
And they were basically the biggest freeholder of a property in, in the UK. I mean, if you include all the churches and everything else, I mean by far and away and a very, very large occupier as well. This was back in the the days when, you know, the charity shop businesses were booming. You know, Oxfam had three, 400 shops around the country and a lot of people were following suit.

00:07:06:02 – 00:07:24:13
GUEST
This was 15 years after the new labor government had come in and started using charities as effectively government contractors to solve a lot of problems in society, whether it was generational employment, whether it was, you know, drug rehabilitation and so on and so forth. So there was a lot to go up. And so we signed this room in hand.

00:07:24:13 – 00:07:39:12
GUEST
Then we called every charity and we were basically ran off because we said, look, it’s a tough time in the market. We can see you’ve got the following leases with this thought. Let’s go. We structure it for you, save you some money to start. And everybody just put the phone down just and said no, we got we got some OTS and sorts of instructions.

00:07:39:12 – 00:07:58:24
GUEST
And then nine months in we got Barnardos and it was a tiny instruction. But it was Barnardos. And and the gentleman who instructed us said, I’m not going to pay you very much, but I guarantee you when you tell other people that you’re working for Barnardos, it will, it will mean something. And he was right. And then all of a sudden the floodgates opened.

00:07:58:24 – 00:08:26:02
GUEST
And, we did a considerable amount of business in a very short amount of time. And with the money that we made from that, in the early days, we started to build a small team around us. And it was small, modest, anonymous, knew what we were doing, were terrible. IRA. And then about three years in, we’d made enough money to have a bit of equity to go and say, well, let’s go do an investment deal.

00:08:26:04 – 00:08:32:20
HOST
And so the work, can you just tell me about the work that you picked up? What was what was that work that you were looking for?

00:08:32:23 – 00:08:53:27
GUEST
Oh, I mean, it was everything from your lease is coming up to expiry. So we’d go and do regas. And this was during a time where, you know, there was really high vacancy rate. The high streets were being absolutely battered, office market thrown up circa near temps and vacancy and what have you. And we were we were dealing with people inside and outside of London.

00:08:53:27 – 00:09:10:18
GUEST
So in a lease expiry scenario would basically saying would you want to stay there? And they’d be like, yeah, we do want to stay this year. Okay, we’ll go and leverage your landlord for you and we’ll do a negotiation and we’d get them, you know, in some case years of rent free because the landlords were just petrified about losing tenants.

00:09:10:18 – 00:09:33:01
GUEST
And charities are incredibly good tenants. I mean, never mind the fact that that it just ethics is in that, in that corporate structure. But they don’t typically have that. So the cash flow positive organization to pay the rent on time, they don’t behave like businesses beheaded if you like. Not their businesses on the whole behave poorly, but they certainly can do a lot more often than, say, a charity.

00:09:33:03 – 00:09:55:28
GUEST
So there was less recurring, which was a good business. There was rent reviewing, the really interesting time to do rent reviewing because so many businesses had up. But only rent reviews by the market come down by 30, 40%. So you had a lot of charities that are exposed in office buildings or retail environments where their lease basically said their rent cannot go down.

00:09:56:00 – 00:10:22:05
GUEST
We’d be in a shop paying 40 grand in the next door shop, you could rent for zero and just pay the ropes. So there was all these interesting like leverage and arbitration opportunities that existed in the market. And we were helping these organizations to effectively take advantage of them. And as we were a small business and we really had nothing to lose, we basically worked on a no win, no fee basis, and we got good at it.

00:10:22:05 – 00:10:48:02
GUEST
And so we we were able to do really well to the point where eventually charities so that when we were doing repeat business. Right, well, I think we need to have a cap somewhere. I have and what have you. It took us into dilapidation negotiation, and it was basically we became specialists in unpicking the old, wise ways of how landlords used to basically hold their tongue down on top of tenants, which was, you know, the old policy going on as we want it now.

00:10:48:02 – 00:10:51:29
HOST
And you and your business partner at the time, was he a qualified surveyor?

00:10:52:06 – 00:10:53:08
GUEST
No, neither of was.

00:10:53:11 – 00:10:58:18
HOST
The you were doing rent reviews and and and quite complex LMD by.

00:10:58:18 – 00:11:16:27
GUEST
Negotiation. So by negotiation. So you know and we’d always said to one another, if it came to the eventuality that we needed to go to a point where there was professional witnesses required or into arbitration and what have you, we’d made really good contacts in London where we’d said to them, look, this is what we’re doing. And they were like, go at it.

00:11:16:28 – 00:11:33:00
GUEST
You can do it. You know, you’re not you know, it’s not a regulated. It’s say, but at some stage you may need some help. Give us a call. And we so we’d made arrangements for those scenarios. But they they so rarely do come up because using the courts to set a property disputes is is bad for for both sides.

00:11:33:02 – 00:11:47:20
GUEST
And I think that’s probably one of the biggest lesson I learned about real estate coming into the industry is that actually so much is achieved by negotiation, and that negotiation is driven by leverage and the leverage of the position. You’re in a position that Darren.

00:11:47:22 – 00:12:06:29
HOST
Had you you just going back to to school and politics at uni, and you’d been told not to apply to go. Were you a good student at school and were you like academically gifted or were you. Yeah. It sounds like you’re selling anything you get your hands on and selling it to your mates, and you’re a bit of a wee dealer.

00:12:07:02 – 00:12:09:11
HOST
Where did you fit on that?

00:12:09:14 – 00:12:31:22
GUEST
I’m an unusual character, so straight-A student, but quite creative, quite into the arts. The liberal arts. I think that my father is from, like, a German family who were bankers and accountants, and my mum’s from a family who were basically originally Uranian peasants who came over here and were market traders, because that’s what they had to do.

00:12:31:22 – 00:13:00:05
GUEST
And so I was incredibly influenced by both sides of the family, like, you know, one side of the family, it’s this kind of very Germanic. Everyone get that early, quite serious, quite conservative, quite prudish, quite proper, and, and on the other side of the family, you know, my grandfather was basically had the reincarnation of bellboy, but taught me everything I know about how to negotiate, to trade, to see value.

00:13:00:08 – 00:13:20:20
GUEST
And so I had this, this, this odd combination because to get into Goldman job basically had to do literally I had to sit down and do like maths exams and all sorts of other things like psychological assessments and, and what have you. So I had a bit of both, I think, where my intelligence definitely hits its limitations, and it did do when I was in school is when you start getting into deep theoretical stuff.

00:13:20:20 – 00:13:39:20
GUEST
So I was always very good at, for example, you know, maths, mechanics, maths, stats, but pure facts took me a long time to get it. Once I’ve got it, I’ve got it, but it takes me a long time to get kind of into that. The deeper level stuff where I was, there was some geniuses sat next to me that could look at, you know, calculus and differentiation, do it straight away.

00:13:39:20 – 00:13:46:13
GUEST
But they couldn’t do arithmetic. And so, you know, I don’t know there’s any rule for any, any individual and how their brain works.

00:13:46:15 – 00:13:54:19
HOST
And then just before we progressed the story further, what were you doing, Goldman? What were you actually working on to which sectors or industries? So I started.

00:13:54:19 – 00:14:14:01
GUEST
In in that trade trading business. I was in a support role since I turned up on my first day and a three piece suit with my hair slicked back, and the guy that became my boss just laughed at me. And it was a lot. I’d say the way you think you are and elect me over to a I think there’s a I think it was a printer and a fax machine next to each other.

00:14:14:02 – 00:14:29:03
GUEST
It was basically the Reuters conversations of traders coming off, and he said basically, so the conversations would print off, and then I’d have to pull those off and then put them in the fax machine. And that would be our offsite data storage. There was for some, I mean, I suppose when was it 2005, 2006? There was no cloud.

00:14:29:05 – 00:14:48:26
GUEST
Let’s say things worked way more old fashioned than you might have thought. And so I was there for a while. Then this opportunity to go to India came up, just just when, like, literally with two days notice. And then I got back and I was sort of like, you know, it was getting a nod from some people and all the rest of it.

00:14:48:26 – 00:15:09:06
GUEST
I’ve got moved into the interest rate swaps business, which was a really it was a fascinating business when, you know, the credit crunch happens and, and what have you and, and hung around there until I think, I think my final day was January the 31st, 2009. You got paid your bonus, I think, the last week of January or something.

00:15:09:06 – 00:15:26:13
GUEST
And even though I’d been told by the owners beforehand, I stayed just to make sure I went in the bank before I actually walked out the door. But the truth is, we already started the business to some degree among 30 before, so there were definitely a bit of moments where I was moonlighting and slipping off to a conference room to take a call.

00:15:26:20 – 00:15:34:07
HOST
And what did you talk to your dad? He said your dad had done a couple of real estate deals. Was was that an influence in terms of you? Yeah. Wanting to get into real estate?

00:15:34:10 – 00:15:53:22
GUEST
Yeah. He’ll hate me saying this because you’ll probably listen to this podcast. But he was an influence and an inspiration in the sense that he went very big and then basically went very boom. He built up a huge portfolio towards the end of the 1980s and the beginning of the 1990s and was doing really, really well and effectively over expanded and leveraged.

00:15:53:22 – 00:16:12:13
GUEST
You know, interest rate was 15%. So he wasn’t the only one that got tapped. A lot of people did back then. So, you know, the 90s was definitely a period of time for me that was marked by hardship and adversity and watching things not go right. And so but yeah, I did speak to him at the time, but I have to say I’m.

00:16:12:13 – 00:16:14:03
HOST
Probably less of that person.

00:16:14:03 – 00:16:31:07
GUEST
Now than I was then, but I didn’t really listen to anybody. When I was young, around in my 20s, I was a bit of a bald head. Strong just went and did what I wanted to do. And so that’s definition I’ve learned in life is to just, you know, put the lid back on the pattern and think for a minute and, and listen.

00:16:31:09 – 00:16:37:14
HOST
And how did you meet your friend that you set the business up with? And what were the skill sets that he brought to the table?

00:16:37:16 – 00:16:55:13
GUEST
Well, the primary skill set was that we were both available and we were both hungry and we both needed to do some equal skills that we met run where we, got we were, we didn’t go to school together, but we were friends. And we’d both go on different directions in terms of different universities and then different career paths.

00:16:55:13 – 00:17:17:02
GUEST
And what have you had? Always stayed in touch, and I suppose it sounds childish now, but I think I think we decided to go and do this thing, having a cigaret out the back of his back one day when not. That is the beauty of your 20s. Anybody in their 20s listening here. If you’re not married and and you don’t have kids and you haven’t got responsibilities, you effectively have very, very little to, to lose.

00:17:17:02 – 00:17:35:25
GUEST
And so in terms of different skill sets, I was quite analytic. So I was financial. After being a Goldman’s, I kind of knew my way around an organization on yachts to spreadsheets. I could model, I could talk a talk a little bit, and any property he’d been it been in it for quite some time. He understood leasing.

00:17:35:25 – 00:17:52:15
GUEST
He had a really good idea about how we had these leverage opportunities and in the market. And I have to give you full credit for that. And he come up with this idea for the charities, which when, you know, you didn’t have to do much research or establish that, that this was a good idea and that it would certainly be an opportunity for why.

00:17:52:15 – 00:18:03:24
HOST
Why would CBO really gel a big advisory business? Why were they not tapping into this? Were they just to tunnel vision in terms of their their focus? I think firstly.

00:18:03:24 – 00:18:21:14
GUEST
Like the larger firms deal with larger clients on the whole. But and in certain parts of the cycle, they’ll tell you that they deal with smaller stuff. But the reality is, you know, these are global businesses wanting to look after the biggest prize players in the market, who are the private equities on the funds and some larger family offices now.

00:18:21:16 – 00:18:43:28
GUEST
And yes, if you walk along to them with one of your properties, that of their services and what have you, but they’re not geared up to deal with the more granular stuff we were dealing with. We were dealing with the trash bag of property because everything that we did was awkward, was small, demanded a huge amount of energy, and needed people who didn’t value that time properly, which was which was me and my partner at the time.

00:18:44:00 – 00:19:01:03
GUEST
And that was there were some firms that sort of put on their websites that they did charity advise pro bono, pro bono advisors, the worst advice in the world because neither side is empowered in that relationship. If someone’s giving you something for free, you can’t. You can’t really tell them to speed up with that. Well hurry up, we’ll do this.

00:19:01:03 – 00:19:19:02
GUEST
We’ll do that because you feel indebted to them. And if you’re doing something for free for someone, unless you really do have the time and resource to focus on that fully, you know I’m going to do the best job for them because you’re not incentivized to do the best job for them and to push the ball in. And so it’s just one of those moments in time where we saw this odd gap in the market.

00:19:19:02 – 00:19:37:19
GUEST
And I must tell you, people followed in it once they saw what we were doing. And so there are firms now that have very good, very strong specialist charity power, and we know them well. We competed against them back in the day and, and that world has changed now, ironically for us, we still it’s very odd for our business now because we’re an investment and management business.

00:19:37:19 – 00:20:08:19
GUEST
But we were let go about charity advisory. We still do it to this day. Admittedly, we don’t do the small, headache stuff anymore. We don’t, because we can’t offer the resource to do it. Well, so we deal with bigger problems and bigger, issues. For, for, charity. And so but I hope we will always maintain our charity advisory, however incongruous that may sit with some of the other business that we’re doing, because we like doing it.

00:20:08:19 – 00:20:21:21
GUEST
We like working with them. They’re wonderful organizations to work with. And, Yeah, it’s just that it’s the genesis is the it’s knowledge of the business. Right? It’s what’s called TSP, third sector poverty, the charity set.

00:20:21:23 – 00:20:30:28
HOST
So bringing the story back up then you’d grown a small team and you’re doing some consults and a motley crew who’s probably a for them as.

00:20:30:28 – 00:20:32:12
GUEST
Opposed to a team. Yeah.

00:20:32:12 – 00:20:35:01
HOST
So we got to like we got to.

00:20:35:01 – 00:21:05:05
GUEST
I’d say 2012. And by this time, yeah, we’ve brought on some chartered surveyors. We are now an RCS accredited surveying firm with a property management desk, with an agency desk and with a professional desk. And, you know, we’d gone through phenomenal growth, hundreds and hundreds of percent growth. Yeah. And we’re in this sort of really difficult phase. We’re probably at like 1011 headcount at that stage and growing fast because of the amount of instructions that we were bringing on.

00:21:05:06 – 00:21:33:03
GUEST
But we’ve got no organization whatsoever, you know. So one day someone sends me an email and it’s got investors and people. This rosette or something, this insignia secured about my towel around at the time to my partner who’s just to be with a party, is no longer my partner, but this investors and people. We need this, you know, look so professional and what have you and not thinking actually this investors and people this is a great framework to use to sorts out our business organization, help us with the next phase of growth.

00:21:33:03 – 00:21:56:16
GUEST
It was that immature young in business like I will not budge. And so we bring them in and we have a table, foosball table. We always have free drinks and food. We were like that from the get go. We really was that generation of so the post, Google and all the rest of it, you were cool. If you have free snacks in your office and if you had a foosball table, you were hitting a whole new level.

00:21:56:18 – 00:22:15:21
GUEST
And, we’re cool artwork. And we were we were cool. We thought we were. So the investors and people consultant comes in, we’re showing off and we’re like, yeah, you know, look at this. And our people do this and the business is growing. And I was like, that’s great. I’m going to go and talk to all your people.

00:22:15:23 – 00:22:38:09
GUEST
And then so she come and she goes into us and then she talks to us and she goes off and says, our turn, you, your report, your assessments and a couple of weeks. So a couple of weeks later, JV who’s the M&A of the business today. But back then he was I think he was our contact ING officer for the RCS and was probably he was the next most senior person that jumps back in with the rifle.

00:22:38:09 – 00:22:43:15
GUEST
And he says, you guys are not going to like that. Basically, we didn’t even get the basic required.

00:22:43:18 – 00:22:43:27
HOST
Nor.

00:22:43:27 – 00:22:46:29
GUEST
Even the basic one. And I’m like, I’ve met this thing. This is impossible. I’ve got.

00:22:46:29 – 00:22:48:05
HOST
A tape of football.

00:22:48:07 – 00:23:14:13
GUEST
And what we basically that was that none of our staff had job roles or descriptions. None of our staff knew who the direct managers were. We the partners didn’t know who our dear managers were. No one could locate a business plan. No one had reviews. No one understood the process of how a business plan was put together. And in fact, I had been quoted as saying, oh well, me and my partner just go off to a hotel for half a day.

00:23:14:16 – 00:23:16:24
HOST
To have a sausage, another.

00:23:16:27 – 00:23:35:20
GUEST
Couple of massages, and then just buying something down on the side of a black and red book and not. And then we just tell everyone in a meeting we didn’t spend anything on trading, what we what little we did spending on trading. We didn’t actually record properly anywhere. We were just a revenue machine. All we cared about was just just just, Bill, just make money.

00:23:35:20 – 00:23:53:18
GUEST
Bring you. We we’re obsessed from the get go with business development new clients. We had we had you know for for a team of ten I think we had 2 or 3 people that were full time, just cold calling and soliciting and sending emails, sending love letters, tops and tables, and what have you. We just gave no time to that.

00:23:53:18 – 00:24:14:25
GUEST
And we were starting to feel the pain of it, you know, suddenly realize, you know, we started to have stuff that we’re going to work, other places. And, we didn’t do exit interviews. Nothing. We just, you know, hired more. And, so I said, I said, I want, I want to get this invest. This is probably the best thing I’ve ever done in business up to this point.

00:24:14:25 – 00:24:30:22
GUEST
I said to J.W., I want to get this investors and people thinking, I want you to get it for it. And it was probably a laziness thing at the time that it just fell too hard for me to get it myself. But it was also brilliant because it was my first act of proper delegation. I’ve actually saying someone, look, you go do this.

00:24:30:25 – 00:24:54:01
GUEST
And he took it on and and basically, I think within two years we had it and within three years of that we got to gold or platinum or something. And we still do it to this day. But out of that came proper business planning. Personnel reviewing our attrition rate dropped, there was proper organization, and we started to experience what I would call orderly growth.

00:24:54:03 – 00:25:20:01
GUEST
And and we’re taking the business in the right direction. And this was crucial because basically we want it to be property investors, not just property managers and advisors. We never had any time to properly go at the investment side of things because something would flare up, or there was a pitch for a new client and, and what? Lee and at this stage, we were actually winning some major business in our management in an advisory, like major business.

00:25:20:04 – 00:25:40:23
GUEST
So that that that process of professionalization probably started to happen in 2012, 2013. So about 3 or 4 years into the business and it was it was really obvious to just to create some time for us to focus. We found the first property that we wanted to buy. And it’s really interesting now because I’m reflecting on that time a lot right now.

00:25:40:28 – 00:26:04:17
GUEST
And what I can tell you is the first property that we wanted to buy. It was a good number for Patrick or it was on the market with the receivers at Lambert. Smith commented, there’s 8000 square foot in the lower ground, ground with mezzanine above, and as it was basically £250 a foot and every fiber and every bone in my body knew that that was ludicrously cheap and we were still coming.

00:26:04:17 – 00:26:20:17
GUEST
Everyone was still using the phrase credit crunch. We were still, you know, there wasn’t a lot of cash around our business. Certainly we’d never had even an overdraft. You know, we’d have to sign a personal guarantee just to get a photocopier in the office. And we’d done a development management job just around the corner from this building for a charity.

00:26:20:19 – 00:26:38:27
GUEST
And part of that job had been. So we bought them the building. We project managed to refurbish the whole building. They were to occupy the first couple of floors. And then we have this balance which they wanted to lease out in order to provide them an income which would subsidize their occupation. And again, this was a typical US day a week.

00:26:38:27 – 00:26:59:02
GUEST
We’d taken them out. They’d had a portfolio of three properties. We took them out, disposed of it or ordered the property. We did the whole thing cradle to grave, and then we would manager up the band for them as well. So we leased these two floors. The only small floor was like a thousand 2000 square foot, and at the time rents in the area, you know, 20, £25.

00:26:59:04 – 00:27:19:25
GUEST
And this was 2012, we put these two floors out, brand new, shiny. And they were perfect, out to lease. And we were flabbergasted with the response. And we had night it was ask how come I was really getting going and people were offering 35, £40 a foot some. I’m sorry. They’re looking at this building thing. It’s £250 a foot.

00:27:19:25 – 00:27:45:14
GUEST
It’s really nice. Typical carpet, most stark exposed brick, big windows, industrial, the whole lot. I’m round the corner. It. I’ve got this building that’s that I can rent for £40 afoot all day long and twice in a Sunday. So 40 over 250. I mean, you could do the maths, right. It it’s does it do that. And we went around and tried to raise money for it, you know through property people that we’d met along the way and everybody turned us away and I mean, everybody turned this way.

00:27:45:14 – 00:28:04:01
GUEST
We went to a really wealthy investor that had been doing it a long time, and he actually said, someone’s going to look at it. So we got to that stage and that person came back and said, the boys don’t know what they’re talking about. And we were defectors. We were deflated and then we were both satisfied. And so I said, well, I guess we’re just going to go the friends or family route.

00:28:04:04 – 00:28:21:02
GUEST
And so that’s what we did. We went to friends and families. We said, look, we’re going to put this in it was an absolute conviction bat for us. We bought it nine months later, I think we returned. It was like 85%. IRA smashed it out of the park and we knew it like there was never a moment like when we bought it, like we were in doubt.

00:28:21:02 – 00:28:42:05
GUEST
There was never a conscious moment of thinking, oh my God, what if we done this? The rest of it, we knew it the whole way through and we did the whole thing cash as well. There was no leverage, so the IRA would have absolutely gone ballistic. Capri, but even the smallest amount of leverage into it. And so it’s really interesting, you know, from that point on, everything kind of got worse because nothing ever looked as good as that.

00:28:42:05 – 00:28:50:22
GUEST
It’s like going into a casino for the first time and winning. It’s a great feeling at the time, but it actually doesn’t necessarily serve you well the next time you kick it.

00:28:50:24 – 00:28:59:06
HOST
So you raise the money. Friends and family, were they real estate investors or, you know, did they have an understanding of the deal? Or.

00:28:59:09 – 00:29:16:16
GUEST
I think nearly everyone you meet in their life is a real estate investor. When they went back or they’ve done a deal or they bought a flat or they did this, it was a mixture. There were some real estate investors, there were people from other walks of life, and they were just good businessmen and women who knew what they were looking at.

00:29:16:22 – 00:29:38:11
GUEST
And I think one thing that we’ve been very good at, which I still retain to this day when we present stuff to clients or investors, I am obsessed with the presentation of it. It should be clear. It should be as professional as it is humanly possible, to be, because I think that invokes confidence in the person reading something that someone is really taking notes on.

00:29:38:13 – 00:29:40:05
HOST
Something you learned from Goldman.

00:29:40:07 – 00:29:42:19
GUEST
I think it was I think, I think.

00:29:42:22 – 00:29:43:15
HOST
I think it’s partly.

00:29:43:15 – 00:30:07:12
GUEST
Learned from Goldman. It’s partly my grandfather who was effectively, you know, a market man and a retailer, and he was obsessed with his shop window, you know, and some people say, like, you know, don’t judge a book by its cover or its vanity. And all the rest of it. But there was a steady in it was studious ness to him about how he would present his goods for sale, and I think the same remains true today.

00:30:07:14 – 00:30:23:00
GUEST
So we yeah, these investors, they kind of knew what they would do. So that feted two young guys. They were actually, you know, I suppose if I was to invest in me back bad, you know, you’d be thinking to yourself, well, he’s taking a big back here. He’s got everything to lose now because you make a loss on your first one.

00:30:23:00 – 00:30:40:12
GUEST
You’re not you’re not doing it again. It wasn’t a huge deal. I think the purchase price was 2.1 million. We raised 2.9 million in total. This is how stupid and green we were. We raised the sales costs, which you deduct from your completion money. I know what it’s what. It hit our bank.

00:30:40:16 – 00:30:41:08
HOST
So we’d actually.

00:30:41:08 – 00:30:59:26
GUEST
Raised the money to pay the lawyers and the agents at the end of the sales space. So we actually over raised by 34 to go on just for that. And I remember thinking, where did that get that was a bit silly. Yeah. So we raised two point not I think I think we sold it nine months later, but I don’t earn 4.7 million or something like that.

00:30:59:26 – 00:31:01:25
GUEST
It was it was remarkable.

00:31:02:01 – 00:31:11:01
HOST
And what return it. You guaranteed your investors and had you structured it like a typical GG relationship at that stage or not. It was a sponsor, set up.

00:31:11:01 – 00:31:29:17
GUEST
So we put our money in our equity and power, Casey, with all the other investors, and then we had a performance fee that was taken out of profits. You know, at the end, there was no management fee, there was no acquisition fee or anything like that. It was very basic. It was rough. Ready. We need to get some track record.

00:31:29:21 – 00:31:48:14
GUEST
And also we need to get this. Do you know this? This thing was, we were so petrified that someone else was going to realize what we’d, what we’d found her. And the irony big had been lying around the market prior to that was just forgotten. And, Yeah. So very, very simple structure. But within I think it was more than a limited company.

00:31:48:14 – 00:32:12:29
GUEST
I mean, it’s ten years ago now, struggling to remember. But needless to say, everybody was very happy. There was a lot of pats on the back that we got and we kind of we kind of we knew it smashed it within six months. We did a very quick three, four months refurbishment of that, and we were being offered by tenants to lease, and when, when we could see the value of what we could lease it for, we knew we had a winner there and it was lovely.

00:32:13:02 – 00:32:16:25
GUEST
It was a really fun and exciting time and we were learning a lot of new thing.

00:32:16:27 – 00:32:22:02
HOST
Did you split the business at that stage and you had like your management charity summit?

00:32:22:09 – 00:32:48:16
GUEST
We did. So we said we set up the investment company and a brand called Northcote, which is sort of a no longer chartered run. But with Northcote, we went on to about 4 or 500 million pounds worth of deals, and we kept TSB separate. And fast forward to today. That was one of the big things. When my partner and I were in separate ways, I decided that there’s no need for me to have two different brands like TSP is the is the original brand, so everything we do is on the TSP.

00:32:48:16 – 00:33:01:17
GUEST
And, you know, sometimes we might do an investment platform under underneath a different name, but it’s everything’s happening really three tsp. And if we’re if we’re using our balance sheets invest in this stuff. We’re doing it. We’re great. A group of companies that is

00:33:01:24 – 00:33:07:04
HOST
So can you give me a bit of an overview of TSP as it stands today? And you want to just touch on touch on some of it then.

00:33:07:04 – 00:33:27:28
GUEST
But so TSP is a group of companies owned by myself. You know on on the one hand we own Third Sector Limited, which is it’s a management business and we treat TSP, we manage and control I think is about a billion and a half pounds worth of real estate. And that goes nationwide because we still have some charity clients and we manage that.

00:33:27:28 – 00:33:53:25
GUEST
Whole portfolios for that are spread across the entire country, different levels of management. No, we just do property management for certain real estate. We do asset management on property management, for others. And then of course third sector property also manages all of my stuff. Also within the group we have a smaller sister business called Switched on Space, which is something that assessor was more a side hustle than anything else during the, during the pandemic.

00:33:53:25 – 00:34:21:25
GUEST
And that basically is a business that has relationships with a lot of the major proptech product manufacturers, in America and Asia. And in effect, it’s a reselling business. So we we will, we, we buy proptech from the partners and then resell it on either to our clients that once it into our own investment and also into third party clients as rather we got involved and some really, really interesting projects with that that that kind of took us global for the first time.

00:34:21:25 – 00:34:43:15
GUEST
We did one project. It sort of spanned six continents, which was amazing. And then as well as that, there’s our balance sheet investment. So most of what we invest in, we’re operating as a buying investments and then doing the asset management, the value add. But we do diversify a little bit. So we have we also go in as an investment part of my.

00:34:43:15 – 00:35:07:28
GUEST
So we’re currently invested in building out 15 apartments in Bromley with with Belmont property. We’re invested in a couple of small sort of enterprise businesses, which they or anything that we invest in has something to do with property, whether it’s within the supply chain policy or just into directly. And so that’s the great, great. It’s it’s kind of all singing, all dancing.

00:35:07:28 – 00:35:12:10
GUEST
I mean, it’s it’s I’m not trying to make out it’s a global conglomerate because that is definitely.

00:35:12:10 – 00:35:13:18
HOST
Not it’s not yet but.

00:35:13:19 – 00:35:37:25
GUEST
It’s something that you know, started now 14 years ago. It’s grown. It’s evolved. And our main business is investing in real estate and adding value to it, and in particular, adding value to it through the operation of EST. Yeah. And, and something that we recognized a long time ago as service offices started to come into the fore.

00:35:37:25 – 00:36:05:14
GUEST
And we’re not service office guys where we do de facto product, but you have to operate your property. And that’s becoming the differentiating factor between successful real estate businesses and unsuccessful real estate businesses, which is Latin. Forget is dead. It’s a very, very difficult business to just have a purely passive interest in today, and it’s going to become more and more difficult to just invest in it and have a passive interest tomorrow.

00:36:05:18 – 00:36:25:10
GUEST
We are trying to continually develop the products that we offer out in all sorts of, of different ways, but we really now have to think about what we do as certainly in offices in particular, which is the vast realm of what we do. As you know, treating like a hotel business. Anything else.

00:36:25:16 – 00:36:38:10
HOST
Is that a paradox? And given your management part, which is kind of third party with these charities who don’t have an in-house expertise. Yeah, that is that juxtaposed with what you’ve just said from, well, running it quite, quite the opposite.

00:36:38:10 – 00:37:05:22
GUEST
It forces them into our hands. And it’s just to be clear as well, it’s not just charities that we manage for. In fact, it’s through, through the years. We basically build relationships with a lot of banks, institutions, prop codes. We kind of saw what we were doing and we we come to it with a different flavor. Then going to say just at a standard property manager, we come to it with, a boutique and entrepreneurial flair, and we’re happy to take stuff that needs to be changed, knocked around.

00:37:05:22 – 00:37:10:11
GUEST
That is going to be time intensive and that needs some TLC with.

00:37:10:11 – 00:37:24:24
HOST
A landlord hat on as well, which is an attractive part of it. And that’s not just Bernardo’s, you know, retail, high street retail stuff. It’s not everything from the whole supply chain from logistics to office HQ to out-of-town retail.

00:37:24:24 – 00:37:42:13
GUEST
Yeah. I mean, I think at one stage I was the I managed I was basically almost the sole manager drug in needle exchanges around the country, if I’m honest with you, they’re like the, the vast rump of what of what we manage now is, is mixed use schemes and multiple offices and charities are a much smaller part of our clients.

00:37:42:13 – 00:38:08:18
GUEST
How than than they once were. But the point I made earlier is they will always be an important part of the client side. But we we started to attract a lot of prop CFOs and entrepreneurial investors and, and also non entrepreneurial investors as well, who had become dissatisfied with the style and type of service they were receiving from some of the bigger houses.

00:38:08:20 – 00:38:31:14
GUEST
They wanted a more personal, entrepreneurial, and close relationship with the people that were managing their properties day to day. And I also think in a in the larger houses, there’s a lot more churn. And I appreciate sort of the long term nature of a lot of the members of my team and have been around a long time at the same place in an industry where people seem to be moving more and more and more and more all the time.

00:38:31:14 – 00:38:48:07
GUEST
So there’s there’s some continuation to some of, you know, a lot of standard clients been with us for 12 years, a 14 year old business, and my longest standing employee has been with us for about 12 years as well. And we have a you know, we’re not a huge business, but a lot of people have been I’ve been around for a long time.

00:38:48:10 – 00:39:00:19
HOST
Yeah. That’s coming. I was going to come on to later about building a high performing team. But can you just run through. So from an investment management perspective, the type of kit that you look to buy and the angles and, and how you go about structuring those.

00:39:00:21 – 00:39:22:21
GUEST
Yeah, I mean, a real bird’s eye at the bird’s eye. We, we look to buy things that are mispriced. We look to buy things that we have a contrarian view of in a dislocated market. I know that sounds like gobbledygook, but firstly, mispricing where we real estate is in business of imperfect knowledge. And there’s a lot of things that the target price.

00:39:22:21 – 00:39:41:11
GUEST
Right. And that can be to do with poor advice. It can be to do with timing of the market. It can be to do with knowledge that we bring to a certain situation. Other people may not have Patrick or is across. For example, no one could see that. You could go rent it for 40 pounds and therefore no one wanted to buy the asset at 250 pounds a foot.

00:39:41:11 – 00:40:01:22
GUEST
So we’re constantly looking for those opportunities and not that is the business is looking for needles in haystacks. And so you have to try and get really good and looking for needles in haystacks. Contrarian view in a distracted market. I read this book by Sounds Owl. He’s one of the greatest property investors of all time books, unlike being too subtle.

00:40:01:24 – 00:40:34:07
GUEST
And he has this famous expression, which is when everybody’s, looking left. I’m looking right. And I think if you really look at some of the greats in investment, they’re actually more interested in assets that no one else wants, because there’s a greater opportunity of being able to successfully pitch these things. And if you’ve got an idea for how you can add value to and or you feel actually that the market’s wrong, that doesn’t make you a mad person as long as you do your homework and and you work it out and, you know, bring me on set.

00:40:34:10 – 00:41:09:14
GUEST
You know what we’re feeling at the moment. And you know, which is we look at offices at the moment and there’s a system wide view from everyone in the world that they’re finished and what have you. And quite frankly, we feel we’re just getting started with them. And it’s beginning to become quite an exciting place. So we look for those type of opportunities and, you know, these things do typically end up being thematic because as you get into them and as you start to develop interest for them, you start to uncover some of the drivers that the, the are really so probably at first subconsciously saying to you, there’s something here, people want this,

00:41:09:14 – 00:41:27:06
GUEST
there’s demand that why is that? And you start pulling these things apart and working out the mechanics of your investment. What is driving value in my investment? Is it my cost of finance? Is it my entry price? Is it purely just on location? Is it a market right thing where the value is being rerated, or is it the way it’s being operated?

00:41:27:06 – 00:41:47:10
GUEST
How is it being operated? How are they balancing cost with what they were? We’re receiving back in revenue. And so we get very, very analytical about these things. And once we’ve gone through that phase, we come out with sort of a criterion of what we want to go and buy and why we want to buy it. And it’s a box ticking exercise.

00:41:47:13 – 00:41:51:21
GUEST
And if we have conviction, we move extremely quickly, extremely quickly.

00:41:51:21 – 00:41:58:07
HOST
And as you know, there’s been a lot of flux in the market right now. How do you see the market and where do you see the opportunity?

00:41:58:09 – 00:42:18:18
GUEST
I think there’s been more than flux in the market. Any way we are going into a new paradigm of investment, and this is now consciously the second time that I’ve seen this happen. You know, the first time was when I was in banking and, and 2008 happened and the world changed and everyone said, funnily enough, in 2008, never going to be the same again.

00:42:18:18 – 00:42:45:05
GUEST
The world is over. You know, we’d come off this incredible high of the 5 or 6 years beforehand, which had been absolute boom and excess and craziness. And I remember one of the personal assistants, Goldman’s in 2008, and I think she had 5 or 6 flats in central London. I mean, it wasn’t a normal thing. But, you know, that was the time when everyone was running around buying houses on 100% mortgages, 125 mortgages.

00:42:45:07 – 00:43:08:09
GUEST
You know, you buy something for a hundred thousand, they give you 25 come back. So we’re coming into that time now. And that time is dictated by the cost of capital. So we’ve just been through 12 years where, you know, there was effectively zero in real terms. There was 0% interest. And that’s had a very, very peculiar effect on, on, on risk, and reward and behavior in the market.

00:43:08:10 – 00:43:33:23
GUEST
One sadly, which I don’t think I’ve taken advantage of enough, you know, being in real estate over the last ten years, it was often hard to sit there looking at your cash flows on spreadsheets and having to look at the real world and gravity of bond finance and how and how the real world works and cash flow. And then you’re sort of seeing people raising tens and tens of millions of pounds of a post-it note and an idea on a pitch deck in a room full of investors, you know?

00:43:33:23 – 00:43:53:27
GUEST
So for me, it was always paradoxical, anyway, that the last that then I sort of paradigm. But where we’re going now is now exciting for me because we’ve clearly comes the end of a cycle which is both been good and bad. You know, before, at the beginning of last cycle, we didn’t have businesses like Instagram, WhatsApp, you bought Deliveroo.

00:43:54:03 – 00:44:16:24
GUEST
I don’t think we had vaping. We didn’t. We certainly didn’t have kind of, Elon Musk space acts and all the rest of it. Like if you look at the last 12 years, I’m not sure how important everything is, but the dial has been moved the way we live has been changed. The way the next generation has come through is profoundly different to the generation, my generation, that came through the sorts of noughties.

00:44:16:27 – 00:44:31:04
GUEST
If you like. No one finds an iPhone novel anymore. No one. You know, I remember whenever I was running over to the one person that happened just to have a look at it, and we all could go over what we were seeing. And I think we’re going back into olden times. I think cash is very much king again.

00:44:31:06 – 00:44:50:08
GUEST
I think cash flow is king again. I think profit matters and that’s going to be very, very hard for a lot of businesses. And across the aisle, it’s going to be very hard for venture backed businesses who are no longer going to be able to just run into a room and say, I’ve got this wild idea, give me money, give me money, give me money.

00:44:50:13 – 00:44:53:24
HOST
And there’s loss making for years and years and years. But they keep raising, keep raising.

00:44:53:29 – 00:45:24:06
GUEST
Correct. So, you know they’ve a lot of those businesses have effectively deferred failure for quite a significant period of time. That’s not to say there won’t be the next Facebooks in the rest of the country. Of course there will. I think in real estate it’s a lot more challenging to raise money now. I mean, it was hard when I, when I started out, you know, back in the day, hard to the point where I couldn’t do it, but now even more so, I think track record and having some credibility in the marketplace I’ve known we could doing it’s going to count for a lot more.

00:45:24:10 – 00:45:40:00
GUEST
And I think in general, for every company gone from this radical change of just being able to access liquidity in cash very, very easily and not being in grained into the foundations of your business model, and that’s no longer there. And that makes it hard.

00:45:40:00 – 00:45:45:14
HOST
Is it no longer there or is it just more expensive? It’s still there. You can still access it. It’s just the cost of access.

00:45:45:14 – 00:46:15:17
GUEST
I think in many cases for many people, it’s either no longer there anymore or it’s prohibitively expensive, where it doesn’t make sense for them to transact the business. And so I suppose you could ask yourself, was it good business in the first place? I mean, one thing that we always did during the low interest days and, when we wanted to demonstrate to investors that we really were adding value, was we benchmarked the MSCI index against our returns, and we took the MSCI index as part I, if you bought the thing, did absolutely nothing to it, then spend a penny on it.

00:46:15:23 – 00:46:37:22
GUEST
You’d carry it, not market anyway. So how much did you up for that index. But because that’s really what you’ve done. What your idea is that you have the value you’ve added in and what you brought back to the table. And I think that would be interesting for many people to do a regression analysis on. Now, there’s a lot of people right now that over the last ten years made a lot of money in property and probably so very, very clever of themselves.

00:46:37:22 – 00:46:44:07
GUEST
But you have to ask yourself how much of it was a carry trade and how much of it was genuine. There, you know, buying right, picking my.

00:46:44:13 – 00:46:46:18
HOST
Right in the way I’ve come to the upside.

00:46:46:20 – 00:47:07:23
GUEST
But with this change comes massive opportunity. I wouldn’t have been able to start my business in 2008, 2009 and get a leg up. If there hadn’t had been market dislocation and arbitrage opportunities. It was a time back then when anybody could just go start a business and everybody did get install a business, by the way, you know, so many people were out of work.

00:47:07:23 – 00:47:24:23
GUEST
70 people got chucked out on their air from the big corporates. I remember, okay, this is what all my friends thought. I was mad leaving a secure job during during that time, you know, I’d walk out my offices on Fleet Street and that’d be graduates walking up and down the street with some sandwich boards over them with see saying, hire me.

00:47:24:26 – 00:47:46:13
GUEST
People desperate for jobs. People took extended years out, two years, a whole generation of, of bright graduates just missed the boat. It was it was a it was a tragedy of epic proportions at the time. And it’s changed a lot of people. It’s changed the past. Said they would have, taken so look, there’s, there’s all the, the horrible stuff and, and the shakeup.

00:47:46:13 – 00:48:04:09
GUEST
But when things do get shaken up, the world becomes ripe for disruption and barriers to entry tend to drop. People get given a chance, you know, if you if you’re a small guy running a little business with the yellow page and all the rest of it, you’ll probably squeeze yourself into a meeting with someone that you would narrowly might not have been able to get in with.

00:48:04:12 – 00:48:18:27
GUEST
Pitch them. And if they like, you know what you’ve got to say then, then, then you may well get a chance. Whereas when the market’s booming and everything’s going and all the rest of it, people tend to just want to be fast, go with who they know, go with, you know, and what have we to say? I think it’s exciting.

00:48:18:27 – 00:48:35:19
GUEST
If you’ve got an idea right now and you’re starting off a business. But what I’d say is start up a business where you’ve got a real business plan and there is some hope of driving some revenue. And, you know, it’s a sensible endeavor if you like, however disruptive or exciting it may be. And then, yeah, values are changing and there’s volatility.

00:48:35:19 – 00:48:58:19
GUEST
And volatility is a great opportunity to spot mispricing. It’s a great opportunity to spot you know a contrarian theory. It’s a great opportunity to find a dislocation in the market. I think you can see it in the financial world. It’s already happening ahead of us. What actually for the last ten years, hedge fund is sort of been shrinking and shrinking away as people invested into ETFs and algorithmic driven investment platforms.

00:48:58:19 – 00:49:23:00
GUEST
And actually you can see all the active managers, the hedge funds are sitting up with cash again, because now is the time to be jumping in that and really finding the confusion. And what you know, you need to look at the list of markets at the moment. There are some property companies there where if you take their market capital or the next asset and divide it by the number of square feet they have, you know, there’s 50, 60% discounts.

00:49:23:00 – 00:49:41:16
GUEST
And in in the markets that’s, you know, it’s a 10 pound note for a five up as, as I used to say. So there’s huge opportunity but it’s scary I think we’re in this in-between moment in the market where everybody’s peering over the edge, looking sideways at one another and waiting to see who’s going to jump in first and have a go.

00:49:41:16 – 00:49:45:11
GUEST
And then I think they’ll just be like, always happens. Everyone will follow.

00:49:45:13 – 00:49:53:20
HOST
It’s always hard to pick when that will happen. How close to that point do you think we are and what would need to change for that to accelerate?

00:49:53:25 – 00:50:08:21
GUEST
So I don’t think there is one dividing line for it. And I think in certain senses we’re past that point or anything like that. Certain areas of the market I’m looking at, I think, wow. And it’s been and there’s certain areas of the market where I’m like, whoa, stay well away. That’s that’s not correct. Can you.

00:50:08:21 – 00:50:09:06
HOST
Elaborate?

00:50:09:08 – 00:50:37:03
GUEST
Yeah. Look, I think office is a super interesting I think that the press I think the, the general investment world, I think the money management world is taking a fairly slow macro market global and of and saying, oh, it’s done. But I think if you start digging into it and looking out, looking on it, there’s a lot of sort of substratum within that where actually it’s it’s busy and it’s transactional and there is pockets of demand in places.

00:50:37:03 – 00:50:59:03
GUEST
And if you try and work out, why is there demand that, what’s driving that demand, how deep is that demand? How well-served is that demand? You will find lots of opportunities, find underserved customers in the marketplace who are yearning. Likewise, there are areas of the market where I think things have probably been overlooked and remain that way, you know?

00:50:59:03 – 00:51:22:17
GUEST
But again, within that, I want to caveat industrial is a classic example from the industrial really went absolutely parabolic earlier last year and and it had been on an upward trajectory for a long time. And, and you know, we’ve seen that cooling off a lot lately. But again, when you really speak to industrial guys, you know, you’ll find out that there’s there’s 20 different types of industrial investment.

00:51:22:19 – 00:51:47:04
GUEST
You know, there’s not one. And so I think what’s happening at the moment is when confidence tends to get low, people pull back and they start indexing. And what I mean by that is they just start treating, you know, industrial as one whole monolith of investment office, the same tech growth volume. You start hearing like that, that the more people pull back, the more people use just singular words describe and they generalize.

00:51:47:08 – 00:52:09:09
GUEST
And that’s where opportunities arise. Because actually if you don’t generalize and you get very, very specific and you really start delving into the transaction data that’s going on, why stuff being bought that, what’s the reason for this? What’s pushing it? You will start to be able to develop a view on something and you might be wrong. You might be wrong, but it will give you a sense of confidence well over another.

00:52:09:10 – 00:52:17:09
HOST
We spoke earlier about your team and how long they’ve been with you. Can you give me a little bit of insight into your learnings around building a loyal and high performing team?

00:52:17:12 – 00:52:37:07
GUEST
Yeah, I mean, the one thing I’d say is as as a precursor to everything is and it’s something that I should have done when I started the businesses. It’s really good to try and learn to be a manager before you hire people, even if it’s just reading a book or doing something and not purely thinking that your ego alone is going to to herald you and your team into into the future and success and everything.

00:52:37:07 – 00:53:01:19
GUEST
And that’s basically what we did when we started. And I’m clear about managing people and and we saw everybody worked in a very linear way, which is that just driven by their compensation and the more performance related compensation that that you can get people, the better that they’ll work. And we didn’t think about any of the glue that you need to create as a manager in order to have all of these people moving in the same direction at the same time.

00:53:01:22 – 00:53:35:22
GUEST
We didn’t really contemplate. Well, I certainly didn’t in my 20s about the fact that life happens to everybody, myself included, and how to handle that as a manager and how to build trust with the people that you work with and how to pick people up when they’re down, and also how to how to bring an environment where they’ll pick you up when you’re down and how reciprocal that relationship actually is between whether you’re manager or whether you’re colleagues and what have you that so to really understand that, it’s kind of, there’s a biology to a workforce.

00:53:35:24 – 00:54:03:20
GUEST
And it’s very, very complex and learning how to recruit, you know, and, and not just say, you know, yes to the yes man and what have you and really try and analyze for the right fit for your organization. And, and I want to say that I’m, I’m not here speaking as someone that’s succeeding, not wholly it is a constant learning that is as much joyful as it is painful any given moment.

00:54:03:20 – 00:54:24:04
GUEST
But yeah, I built a team around me, and there’s a lot of people around me that have now been with me for a significant period of time, and they’re phenomenal people. And that that I think firstly, that they’re purely on merit and the and, and and you know, they’ve worked into the positions they’re in purely on merit because they’re brilliant at what they do.

00:54:24:07 – 00:54:42:11
GUEST
But there’s also there’s a culture amongst us. And, and then that is, you know what long term think as real estate as a long term. My obsession with the with the business as a whole is it’s a long game and they’re people that yes, of course they’re focused on their compensation and, and where that will take them in life and what options they’ll give them.

00:54:42:11 – 00:54:59:06
GUEST
But they’re also focused on their life. And you know, what level of autonomy are they getting. You know, could they earn more somewhere else? Possibly. Would they have as much autonomy? Possibly not. Would they get as much experience? So there’s so that there’s so many different things to balance up to. They trust the people that they work with and who they work for.

00:54:59:12 – 00:55:20:29
GUEST
Do they believe in what they’re doing? And all of these kind of things I learned really like, like with the whole investors and people experience. I learned this as I went along and I did it backwards. And if I could go back, I would have got into it much more. Now, I think a lot of the real wisdom around me when I started the business, they all said to me, it’s all about people.

00:55:21:02 – 00:55:25:24
GUEST
And I just probably batted that off and I’m like, yeah, yeah, you know, pay.

00:55:25:25 – 00:55:29:15
HOST
Profit, you deals. So yeah, reiterating stuff all about deals night.

00:55:29:15 – 00:55:50:02
GUEST
It’s all it is, you know, and as you start to scale, you know, there’s very, very few businesses where you can scale without needing other people to help you. And by the way, that’s not just people that work directly for you or directly with you. It’s your whole ecosystem because it’s your suppliers. It’s your customers. It’s your investors.

00:55:50:07 – 00:56:12:15
GUEST
It might be your shareholders if you have them. You have these stakeholders all around you. And if you can’t get one of these people to really work with you, then you’re going to just effectively be trying to grow your business with the handbrake on, you know? And I think we really in all in our line of business, certainly in the management side of the business, you’re often in a sticky situation, there’s a leak or there’s a critical event that happens that you need to respond to.

00:56:12:15 – 00:56:35:00
GUEST
And actually you’re reliant on people outside of your business, your supply chain and and, you know, whether it’s in construction, whether it’s in maintenance, whether it’s insurance, legal, accounting, you name it. We’ve worked with some phenomenal, phenomenal people and companies in the industry that really know what they’re doing. But, you know, it’s even better because we’ve invested in the relationship with them.

00:56:35:00 – 00:56:49:28
GUEST
We take that little bit of time to go and get to know them, maybe invite them to drinks at work. Maybe we’ve been out for lunch with them and what have you. It really counts when you need help and you’re looking around like, who can I call to to get me out of this one? So yeah, management isn’t just an internal thing.

00:56:49:28 – 00:56:55:19
GUEST
It’s not just about your direct team. It’s your whole ecosystem of people that you comment on sat with.

00:56:55:21 – 00:57:11:06
HOST
You can see from LinkedIn, you’re a family man. You’ve got a picture of your kids on your LinkedIn, which I absolutely love. How do you balance work and family life and has your view of success changed since getting married and having kids?

00:57:11:08 – 00:57:33:00
GUEST
Yeah, massively. My view is definitely changed since having kids. My view changed before having kids because we we found it very difficult to have children. But you know, family first. And that’s a rule that I’m still learning to stick to properly. But I’m getting a lot better as I got older. And creating boundaries, this hustle culture, this money never sleeps, coach and all the rest of it is bullshit.

00:57:33:01 – 00:58:06:25
GUEST
You know, you really want to create harmony in your life where actually, most of us probably wake up in the morning dream that we can do just the right amount of work, that we really enjoyed our work. It’s intellectually stimulating and satisfying, and for that exchange of labor in whatever we’re doing, we get enough, you know, recompense, but that we can live a really nice life, give our families what they want, and, you know, most people close their eyes, you know, visualize that walking down the beach carefree with your family, with them looking up on you, lovely and lovingly, knowing that you, you know, you’re delivering for them.

00:58:07:01 – 00:58:21:10
GUEST
Not just financially, but as a as a parent, as an inspiration, as own or whatever it may be. You know, when I when I got married to my wife, it was a really tricky one for us because we got married in our late 20s, a lot of our friends had already got married and started having kids. We wanted to get on to.

00:58:21:10 – 00:58:40:21
GUEST
A long story short for us, it on our first child was lucky number nine. After five years of trying islands. That was the first time in my life where there was no money. Well, there was no level of energy that I could apply to the problem to fix it. It’s completely humbling. It’s completely out of our hands. It’s very, very hard.

00:58:40:21 – 00:59:15:16
GUEST
It’s very heartbreaking. And it feels and lives. And so actually, I realized before I had kids what was important because I had sat there and had to contemplate essentially not having kids. And, and, and, you know, all of those other thoughts that, that, that, that go through your mind, and I think, I don’t know if it’s from a cheesy movie or it’s someone that someone told me, but that concept of visualizing yourself lying on your deathbed and looking back over your life like you’re conscious of the fact that you might be about to go any time, and it’s sort of asking yourself, who do you want to be in the room with holding your

00:59:15:16 – 00:59:37:06
GUEST
hand? What memories are you thinking of at that time? If you look back through your life and this kind of building perspective over what we do, I’m really into that because the last few years has been stressful. You know, with pandemics and the ups and downs of the business world and stuff. And, and I think at the time, it’s all consuming.

00:59:37:09 – 00:59:54:14
GUEST
And actually, those are the times where you want to double down in your family, and those are the times where you want to think about this and say, this is just a speck in my life. This is if your phone charges to 100% this year might be, you know, 1.5% of your battery life, there’s plenty more to go.

00:59:54:14 – 01:00:10:02
GUEST
It’s a long game. Kick back, relax. So that causes me to want to create more and more boundaries between work and personal life and get it into balance and not trying where hard work has this badge of honor that I think is happening a lot on social media and other places.

01:00:10:07 – 01:00:34:21
HOST
Yeah. It’s interesting. My wife and I also found it really difficult, kids, and we’ve got a kid on the way end of March. But going through that process, it took us a couple of years and built around survival. Yeah, it’s like the first real challenge that I certainly found that you can’t outwork, outsmart, outmaneuver, out, negotiate. And my wife runs a business as well.

01:00:34:21 – 01:00:56:21
HOST
And I think it’s a very humbling experience. So almost like a suddenly I saw it as a rite of passage, and I definitely hadn’t spoken to anyone about it. So this is the first time I’m really opening up about it, and I’m really excited about how it’s going to shift my perspective from work, and that’s why I was really interested to get your take on on how you balance work and family as well.

01:00:56:23 – 01:01:21:09
GUEST
This there’s no balance required for me. It’s out of balance. My family is more important than my work. I always will be. And you know, it’s really interesting. You’re saying you haven’t spoken about it before because I couldn’t speak about it probably until a couple of years after I had letting my first daughter. You know, I took this approach of whether it was keep calm, carry on or be, you know, this image of the the northern land, everything’s all right.

01:01:21:10 – 01:01:42:14
GUEST
Crack on with it. And the rest of it, which was, you know, probably a very archaic male chauvinist way of going about dealing with it, wanting to be strong, wanting to be. Nothing’s affected me. Looking back and hammer through it probably did a lot of damage myself, with that attitude. But it was interesting. Once I had let the, I don’t know.

01:01:42:20 – 01:02:03:11
GUEST
So it’s not like I openly talk about this all the time, but there was other people within the industry that clearly had worked out or knew or heard something that I’d, you know, had a tough time of it. And this slow trickle of younger men started arriving in my office, and it was always with a text or a WhatsApp or an email of drunk catching up for a coffee or something, and you just had this sense that it wasn’t about business.

01:02:03:11 – 01:02:30:29
GUEST
And since, you know, Lily’s coming up to six years old, I must have had conversations with with 10 or 15 guys over that period of time. And I found it incredibly rewarding and a form of kind of cosmic payback to to either give these people solace, give them guidance in terms of, you know, the where I’ve gone and where I’ve found success with it, you know, whether it be a a doctor or this or that or just how to look after yourself or how to look after you or your wife as well.

01:02:31:02 – 01:02:49:28
GUEST
But, or partner, you know, going through these times. But I think we live in this mad world in London, in this bubble, and we’re basically microwaving our brains to death, you know, and working in the fast life and all the rest of it. And, in the grand scheme of things, when I work in business, it matters a lot.

01:02:50:04 – 01:02:57:03
GUEST
And for all of us, you know, I’m sure it would be one of those thoughts. What did I build? You know, when you’re on your deathbed and what have you. But yeah, perspective is required.

01:02:57:04 – 01:03:12:16
HOST
Well, thanks for sharing that because I’ve definitely struggled with that. And I’ve got friends as well going through similar things. And I know that as blokes they struggle with it as well. And I think talking about it, you know, I think really important and I think if you, if, if I heard myself say that two years ago, I’d be like, what you want about, you know, shut up.

01:03:12:18 – 01:03:29:27
HOST
You know, you’re not or not order another pint. Yeah, exactly. You’re not the emotional, you know, person to to to discuss. So thanks for for being open and honest and enabling me to, to share that as well. And I wouldn’t have done in this. You said it. And also part of me probably doesn’t want to say it just in case.

01:03:29:27 – 01:03:37:26
HOST
Yeah, I just want to wait until the arrives back in of March and is all all good and my wife’s good as well. But there you go. You’ve got to, to, to you know.

01:03:37:29 – 01:04:01:04
GUEST
To each their own is what I’d say. And if it feels right to you then, then, then. That’s great. I think, I think the key thing that I’d say to any, to any, any guys going through this is just be to somebody doesn’t necessarily need to be on a podcast listen to by thousands people. Actually, it doesn’t matter if it is because externalizing it, I think, you know, more positive things come from that, the negative things than if we put it that way.

01:04:01:04 – 01:04:28:20
GUEST
And it’s definitely something, that I should have done. And I suppose the linking back or segue back to your original question about management and people and teams. I think the biggest change that I’ve experienced over the last sort of 14 years of being, a people manager is mental health, is taking account of people’s lives and is understanding people as humans.

01:04:28:23 – 01:05:03:01
GUEST
In the workplace and what they go through. And I think this goes, you know, from everything from, you know, the MeToo movement and how that, you know, I’m a male boss. You know, I think business is probably about 70, 75% women. And I never really thought about that. And then, you know, after MeToo and think, you know, and you heard all these stories and you read all these things about how bosses can be inappropriate and say these things and, you know, even hugging someone and all this kind of stuff, you know, there’s a lot of change in how managers can interact, how business leaders interact, and the culture that they, they, they bring around

01:05:03:01 – 01:05:34:09
GUEST
them. And I genuinely think it’s been net positive. I think there have been negatives around things, around certain political correctness. I think it’s probably caused a lot of people to withdraw from what used to be the office banter, although it says some office banter was, you know, when when Bill on the line was on, it sets up. But, you know, it’s that’s been a real challenge over the last sort of ten, 12 years is moving into that new world, especially in real estate, because so many of the old guards, you know, lived up to their name.

01:05:34:09 – 01:05:48:26
GUEST
There were the old guard, right where there was a lot more of a male dominated bro culture. If you like old school bro culture that was in there. And a lot of a lot of what went on was just, you know, completely not to the unacceptable.

01:05:48:29 – 01:06:05:14
HOST
Yeah. And I’m really pleased that is changing. And you know suddenly barriers are reducing and people are being more open minded when that when they’re hiring talent into their team, which is absolutely awesome to see as we look ahead to 2023, 2024. Talk to me about your plans for TSP.

01:06:05:17 – 01:06:27:05
GUEST
So we’re quite excited. We’re where we we work in the current flexible office space, predominantly, around the sort of 2 to 3 year term certain space. So we, we effectively by will manage buildings and we let them fall by floor. But what we’re delivering is a product that looks more akin to a serviced office every single year.

01:06:27:05 – 01:06:48:14
GUEST
And we’re trying to layering services without increasing the operational costs too much so that we are providing, you know, that that sweet spot of value, to the end user. And we see this is a very popular space in the market right now. You know, work from home or hybrid work has caused a lot more people to downsize their offices.

01:06:48:16 – 01:07:09:21
GUEST
But actually what we’ve seen is the most amount of activity downsizing has come from the much larger companies who are now moving into smaller spaces, which they’ve sort of the pairing and artful folios, which is new for us. You know, we’re we’re we’re seeing tenants creep into the portfolio that were, oh, I don’t wanna say out of our league, but we didn’t provide the big floor play.

01:07:09:24 – 01:07:27:00
GUEST
So we’re building. So that’s been interesting developing the product out more. You know, that, our customer has become so sophisticated in terms of what they want, you know, from taking grade-A, you know, shelves or boxes, if you like. You know, it’s now they walk in and it’s. Do they like your furnishings more than, you know, anything else?

01:07:27:00 – 01:07:51:11
GUEST
It’s the Instagram world of things, you know, does it look like does it fit with the brand. So we’ll we’ll continue to deliver on that space. We see demand that we see there’s a there’s a very, very good sort of cohort of businesses in central London that have effectively already made the decision to say, well, we’re not going to be 100% remote, business and what have you, we are going to have a hub.

01:07:51:11 – 01:08:15:13
GUEST
We are going to have a place to learn, train, collaborate and what have you. And we want it carry over finding the right buildings, rehabilitating them and providing them to those people. And we’d like to continue winning, winning awards for it. So we’ll be we’ll be buying into 24 and 25 and we’ll continue to. We picked up a lot of management.

01:08:15:15 – 01:08:33:26
GUEST
Mandates towards the end of last year, and we’re continuing to to win some at the moment. And these are kind of set for account clients and third party clients that are coming to us basically saying, look, we don’t have the operational wherewithal to, to, to, to, to to run these buildings ourselves anymore. We don’t want to check out the market.

01:08:33:26 – 01:08:49:16
GUEST
We want to stay in. We can see what’s happening, but we need that operational expertise. We need to be looking at that, you know, helping us sort of fit out, inspect those things and then actually run them, for us and give our customers, give our tenants what they want.

01:08:49:18 – 01:08:55:07
HOST
Talk to me about your rationale behind getting up core, certification B Corp.

01:08:55:07 – 01:09:27:22
GUEST
So again, this was something after I had, taken control of the whole company in 2021. And, you know, sustainability was always interesting to us from, from, from the early days, we sort of started to see this come through. I think it was interesting for us because it just made so much sense. We were trying to think of a way of how can we really demonstrate, sustainable credentials as a business that would a bit similar to the investors and people thing.

01:09:27:22 – 01:09:44:08
GUEST
But I went about it with a bit more sort of, well, I was less of an idea about like what it’s going to do. It wasn’t just a badging exercise because it’s too much work just to do it for watching exercise. And we understood something very, very early on in our business how how well we acted on it, how much we leverage off the back of it.

01:09:44:08 – 01:09:57:01
GUEST
I’m not sure, but we understood that the the world governments were aligning to basically price sustainability into everything. And you you could see it long ago with a driven by tongs.

01:09:57:01 – 01:09:59:25
HOST
The sheep. Yes. You buy one and they give one. Yeah.

01:09:59:26 – 01:10:18:12
GUEST
Not bad. But to me that in my mind is one of the more kind of the original of this latest generation of sustainable businesses. I mean, sustainability, as my grandmother used to tell me, has been going on a long time. You know, they used to return the milk bottles, right? Deposit needs to reuse nappies and everything was about not wasting everything.

01:10:18:18 – 01:10:35:09
GUEST
But we saw this coming through and we started to understand that certain buildings were doing better because they were more sustainable, whether it was a marketing thing and the tenants were using them, paying rent for the whether it was when they were being sold to the investment world at the last sort of 4 or 5 years, it just came into the zeitgeist.

01:10:35:09 – 01:10:59:07
GUEST
I think Greta had huge amount to do with that, you know, to give her credit, because this has been around it in popular culture now, properly, since the I’ll go with Inconvenient Truth. Yeah, I think this I really hit the tarmac tarmac about five years ago, and I think it just intensified an intense Biden intensified. And so because it was something we were following, I had a friend that set up a really successful business.

01:10:59:07 – 01:11:13:19
GUEST
I’ll give coat a shout out to. Actually, Jonathan, these are all plants who I went to uni. Well, and I noticed when he sets up a little place, a vegan, I noticed when he sets up his business he did V Corp and I remember asking about at the time is our mate Bo like it’s a boy.

01:11:13:25 – 01:11:23:04
HOST
Right into your memorandum of ask us association and memorandum of whatever it is. You know the fact you’re not just a pure profit enterprise, right?

01:11:23:04 – 01:11:43:18
GUEST
Yeah. I mean, you you have to expose your business to a full audit, but it’s not like a financial audit. It’s across everything. So changing your articles, which is basically balancing profit with purpose, that’s the easy that you’ve got to ask yourself questions you’ve never asked yourself before. Like out of all the suppliers to my business, what percentage of them are black owned?

01:11:43:18 – 01:12:08:12
GUEST
What percentage of them are in general ethnic minority owned or female owned? And what I mean, you have to you analyze your business down different starts is that you never, ever, ever thought about. And what’s really interesting is that that part of the exercise of doing that comes into the whole unconscious bias thing as well, because you can, you know, if if you suddenly look at your entire supply chain and it’s just old white men, then you know, you it is.

01:12:08:12 – 01:12:25:01
GUEST
I’m not I’m not saying it’s, you know, there may be some people that do have that, but you start to realize how these things affect the way the world works and how people’s opportunities works and what have you. So it’s really important for us, to demonstrate this and be cool to us. We thought it was really cool.

01:12:25:04 – 01:12:44:25
GUEST
We thought it was incredibly thorough. And I think if you’re going to go and get accreditations, go for the go for the ones where they are super, super, super fastidious because those are the ones that are going to stick around and those are the ones that are going to be respected. And I think at the time when we got our accreditation, it came through 21, actually, July 21st, we were accredited.

01:12:44:27 – 01:13:08:06
GUEST
I think we were one of four property companies in the UK to have that. And obviously we’ve seen a wave of of them come through in the last year. We’ve actually helped by a lot of companies to and so after after we did our launch, we, we were approached by town people saying, look a what is this? So be we’re in the middle of this and it’s really hard if you’ve got any tips and it’s nice to say it’s a new community for us and we really enjoy being, a part of.

01:13:08:06 – 01:13:20:07
HOST
That. As we draw to a close, a question I ask everyone on the show is, if you were given 500 million pounds worth of equity for the people, what property, in which place would you like to deploy that capital? If I was given 500.

01:13:20:07 – 01:13:22:18
GUEST
Million pounds worth of equity, who are the people I.

01:13:22:18 – 01:13:29:15
HOST
Work with? Yeah. If you’re going to sell a team, who are the people that you know, maybe you’d assemble? Who are the people that the property would be for? Okay.

01:13:29:17 – 01:13:52:11
GUEST
The team I’ve got now is the one that I do is cliche, I know, but I don’t need anything like that. Perfect. What properties would I buy? I’d probably go on a shopping spree of beautiful landmarks around London. If I’m completely honest with you. And I’m into old and gold, you know, I’d buy some of the classics that definitely build off the Ralph Lauren building on the corner of near Bond Street.

01:13:52:14 – 01:14:15:05
GUEST
I just think it’s one of the best located. It’s clean, it’s beautiful, it’s elegant, it’s the right size. It’s it’s got oodles of curb appeal. I probably want to buy an iconic skyscraper in the city, you know, an indelible mark on the London skyline, I think the Gherkin to me, again, it’s kind of like it’s modern vintage in the city and then I actually don’t know the name of the building.

01:14:15:05 – 01:14:27:16
GUEST
There’s a building on Wigmore Street that’s nearly opposite the, the pharmacy. But then it’s beautiful and it’s almost like it’s an absolute Goliath of a building, and it’s beautiful and it’s like neo-Gothic. But I’d by.

01:14:27:16 – 01:14:32:19
HOST
That be stretching your 500 million pounds worth of actually pretty far. I think it’s not for I am known for getting a.

01:14:32:19 – 01:14:35:17
GUEST
Good deal, so I reckon I’ll make it work.

01:14:35:19 – 01:14:52:23
HOST
Awesome. Well, look, Zach, thank you so much for joining me on the podcast today. Share a little bit about your background story and what you’re doing with TSP, which is absolutely awesome.

01:14:52:26 – 01:15:12:28
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guest you think we should get on the podcast, or areas of the market that we should explore further.

01:15:13:04 – 01:15:38:19
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit, experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent, it’s going to work for you.

01:15:38:21 – 01:15:48:17
HOST
Head over to the website dot 1.com, where you can find a wealth of resource to aid your search. Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:32:25
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:32:28 – 00:00:56:14
HOST
Welcome to the People Property Place podcast. Today we’re joined by John Strang, managing director of Black Capital. Black Rock capital is a specialist real estate investment firm focused on futureproof supply chain infrastructure across Europe. The team behind black Brook has a combined real estate investment track record of deploying over €20 billion in more than 20 countries across Europe and North America.

00:00:56:16 – 00:01:15:04
HOST
Black Brook capital is a partnership between its chairman, CEO and Eldridge to provide the capital. You may have heard of them. Is that also behind other successful real estate businesses such as Kent International, Brockwell Capital and Kennedy Wilson? John, welcome to the podcast. Thanks for having me. No, not at all. Well, thanks so much for coming in here.

00:01:15:05 – 00:01:27:15
HOST
So a question I like to ask everyone is how do you get into real estate or how you got into it? But I guess before that, can you tell me how you selected the university you joined in and the rationale behind the course you selected as well?

00:01:27:18 – 00:01:47:17
GUEST
Yeah, sure. I mean, when I was younger and what interested me, I was a bit of a geek at school. You know, real estate was not even close to anything I was thinking about or interested at the time. You know, growing up on my bedside table, for example, there was a book about aeronautical engineering as a 16 year old boy.

00:01:47:23 – 00:02:06:04
GUEST
You know, I’ve been, you know, reading that before going to bed about how, you know, various turbine engines work and, you know, the theory of flight. That’s really what made me tick. So, you know, the natural at school, maths and science was just it really fascinated me. Maybe it was teachers I had at the time or the friends I was hanging out with.

00:02:06:04 – 00:02:26:06
GUEST
So the natural progression for me was, you know, looking for an education in engineering. I, you know, what really interested you is how things work, how things tick. So, yeah, I mean, I, you know, going to archive, you know, careers consulting a school and they kind of laid out all the various universities. What I knew is I want to leave Scotland.

00:02:26:12 – 00:02:45:09
GUEST
You know, obviously education in Scotland, this free higher education, which is also, you know, obviously very appealing. But we have, you know, great should available to all you know UK, you know all people living in the UK. So it felt too good an offer not to take off. And I had quite high ambitions and I wanted to go to the best of the best.

00:02:45:09 – 00:03:06:29
GUEST
And that’s why I applied to go to Oxford University. You know, never in a million years I actually think I was going to get in another. My parents went to university, you know, not knowing of my fat what my sister did. But apart from that, no one else had a history of that. So when I was like incredibly low expectations, whereas a lot of my friends who I met Oxford had very high expectations, a lot of their family members went and therefore there’s a huge amount of stress on them.

00:03:06:29 – 00:03:23:25
GUEST
But for me, everything was just kind of like a bonus. So that’s kind of where, you know how I ended up at Oxford. Very rigorous kind of selection process there. And when I got there, I just did the whole the whole interview process I find just incredibly fun. It was, you know, some finally someone I was speaking to was his interest, the things I was interested about.

00:03:23:25 – 00:03:33:22
GUEST
And we just have a normal conversation about and lo and behold, that led to an all for me. So, you know, I my parents I obviously have to take that. And there was, you know, the need to convince me.

00:03:33:28 – 00:03:36:10
HOST
And what course was that, that you landed on?

00:03:36:17 – 00:03:58:03
GUEST
Yeah. So they call it engineering science where so basically at most UK universities you want to engineering, you apply from the outset for a specific type of engineering. So be it civil, chemical, you know, electrical, so on and so forth. Whereas Oxford I think is also the same at Cambridge. Weirdly enough, the two universities seem to kind of mimic one another in a lot of ways.

00:03:58:06 – 00:04:17:23
GUEST
You apply for general engineering college in science, but especially general engineering. So the first two years you do everyone in the course, it’s the same modules. It’s a it’s a broad base approach nine years, three and four. You specialize also something that was all designed to appeal to me as well. But the courses I didn’t really know what I wanted to do was, you know, my bedside table, I mentioned the books of aeronautical engineering.

00:04:17:23 – 00:04:37:21
GUEST
I also read books, but chemical engineering and civil engineering and just generally books about how things work. So, you know, I just wasn’t going to go out of my mind. See what piqued my interest. And actually, when I came to my second year and I specializing, I did a bit of a mishmash, actually. So I did a mixture of chemical and biomedical engineering.

00:04:37:21 – 00:05:05:15
GUEST
And I think the reason why that was, which is because this who was teaching as well. And Oxford has a specialty in biomedical engineering, a lot of software rigid you. But, you know, either artificially creating organs to transport into people’s bodies, new drug delivery into the brain, all these things that you think are more kind of in the remit of biologists or maybe even a chemist, there were engineering aspects to it that meant, you know, biomedical engineering.

00:05:05:15 – 00:05:33:01
GUEST
So that that was kind of what pulled me in there and ultimately culminated in a failure thesis which collapsed. I can’t even remember what the title of it was, but it was something to do with like stem cell growth. And we were trying to basically create environments where you could get a stem cell to grow into, like a certain shape, obviously, like incredibly basic shapes, you know, can you get it into like 2D, you know, circle or whatever, you know, the ultimate goal being making into an incredibly complex shaped like a heart or a lung or whatever.

00:05:33:01 – 00:05:41:03
HOST
Yeah. So but what stage did you start thinking about your career post the post University. When did that come into?

00:05:41:08 – 00:06:06:13
GUEST
I mean, pretty late on. It’s funny because now you speak to university students and, you know, me and my job at the university, I speak to, you know, obviously applying to roles that we’re advertising for and they’ve done, you know, things whilst at school, then spring weeks and then summer internships and then, you know, a million different things and they come with like, you know, the CV is like three pages long and it’s all relevant experience, like, oh my God, and never think about what I was doing.

00:06:06:14 – 00:06:25:04
GUEST
I mean, first of all, just messing around and enjoying myself in the summers I was going on holiday. I like that tour. It was, you know, cycling, canoeing, kayaking, walking. So I was just kind of doing. And I also had a, you know, I knew that my days are numbered and do these types of things looking at my parents and, you know, you get like 4 or 5 weeks all the years I have to take advantage of that.

00:06:25:07 – 00:06:42:25
GUEST
So basically very late on, you know, coming to to in my third year was like, oh my God, I actually have to do something about it now. A lot of my friends have already banked a bunch of internships. I was still of the opinion at the time that I wanted to be some kind of an engineer, so I had applied for.

00:06:42:25 – 00:07:01:18
GUEST
I had a friend, actually, who worked at BP at the time in London as a petroleum engineer, and it seemed kind of exciting. He was, you know, working on, I think, oilfield in Iraq. You know, six weeks on, six weeks off, seemed like good money and quite interesting. And so I applied for an internship there, got it until the summer in a place called Sunbury.

00:07:01:18 – 00:07:18:26
GUEST
So it’s not quite London. It’s, I suppose it’s Surrey. I guess you take a train out of Cotton Junction half an hour. They have a big campus down there and spent 12 weeks working there interning on the petroleum. Yeah, actually India division as well, with my friend who was like two years ahead of me and I just came away from that just feeling a little bit disheartened.

00:07:18:26 – 00:07:33:22
GUEST
Had to say, you know, anyone listen to this boy think, oh, you probably had some sort of foresight. That sector is in structural decline. And the funny thing is actually, I didn’t it wasn’t what I was thinking at all, even though it’s such an obvious thing now, at the time, I just thought, this is not a particularly dynamic environment.

00:07:33:24 – 00:07:51:11
GUEST
It felt a little bit like I mean, think about why this about parents work. BP felt like a bit like a retirement home. And, you know, it just I’m a bit slow moving and, you know, everything was very procedural. And there was no, you know, the people had already figured out how to, you know, Jolie’s Wales optimizes Wales.

00:07:51:11 – 00:08:19:14
GUEST
There was software that kind of a lot of the thinking for you. So there wasn’t much room for things at the box. So I came back from that summer at the end of my third year just it’s like back to the drawing board, basically, and I have no idea what I want to do. I’d already ruled out academia because whilst I really enjoyed the topics, you know, a lot of the lab work I was doing and my, my thesis at the time, again, I just find, you know, the overall concepts are interesting and you make a breakthrough in science.

00:08:19:14 – 00:08:46:02
GUEST
That’s incredible. But like, actually if you look at what the day to day looks like, it’s, you know, designing an experiment, doing an experiment, analyzing the results of the experiment, writing up the paper. And again, just felt quite tedious and slow moving. And what I learned was what I yearn for. It’s just like fast moving environment wants to be at the coalface doing new things and working with like, really ambitious people as well.

00:08:46:04 – 00:09:02:26
GUEST
And so is it a cop out? Actually, I just thought, okay, well, what do most people seem to do when they leave Oxford and this, you know, become a lawyer, a doctor or a banker? So, okay, maybe it’ll be a banker or a politician. Yeah, or a politician. Actually, I wasn’t I wasn’t I’m not cop. Unfortunately, I don’t have the gift of the gab.

00:09:02:26 – 00:09:22:15
GUEST
And I don’t actually care for politics too much. So it was Yeah. So banking it was. And I applied it, as I mentioned earlier, you know, there’s this whole process, you know, spring and this spring week, summer internship, I’d missed all of that. So I had applied for it off cycle internship, which weirdly enough, is highly subscribed by the European schools because they seem to do things.

00:09:22:15 – 00:09:40:28
GUEST
But definitely I got it. It was after I finish Oxford, so I end up taking a bit of gap year. Went traveling, came back, did this, I think it was in spring. It was maybe said three for three months. And I worked in the investment banking division of JP Morgan specifically into either kind of product or sector coverage.

00:09:40:28 – 00:10:02:12
GUEST
So like, you know, you seemed sorry equity for mortgage debt, cash markets, M&A or like a sector conversion because of my technical background, they put me a sector coverage, which made sense. So I covered industrial companies and also metal and mining companies and natural resource oil. Gas did that and really liked to I mean, I worked like an absolute dog.

00:10:02:14 – 00:10:21:29
GUEST
You know, I think my first week of my internship, I was into like four in the morning every night. I remember saying like, this is great. Like, you know, finally, like, I’m working on something super important and like, relevant and, you know, like it’s just, yeah, was so, so important that required you to be up all day, every day.

00:10:21:29 – 00:10:24:22
GUEST
No joke. But Jesus, I think at the time, but.

00:10:24:22 – 00:10:26:21
HOST
Obsessive. Yeah, I think so.

00:10:26:24 – 00:10:42:24
GUEST
But I think just being in an environment where everyone is, like, really pushing themselves was quite inspiring to kind of be the best you can be, as corny as, as I am. So that that really got me going. Also, there was some weird kind of thinking about putting on a suit every day and going into the city and feeling important as well.

00:10:42:26 – 00:11:00:07
GUEST
I was there was definitely an element to there, and so I finished the internship there. They offered me a job to start basically immediately after, and I rolled into it and that was that was it. I was in finance and I kind of just made it like, this is where I want to be. And that’s kind of that was kind of my gateway into real estate.

00:11:00:07 – 00:11:07:19
GUEST
Obviously, I wasn’t in real estate, but that’s kind of the start of the story. It kind of goes on a bit longer if you want me to keep going, but how?

00:11:07:19 – 00:11:14:07
HOST
Okay, so how so? You spent a couple of years there and did you get exposure to real estate while you’re at JP Morgan? Is that what. No.

00:11:14:07 – 00:11:25:16
GUEST
I mean, I knew the real estate team was I couldn’t, you know, I looked across the floor and there they were. But I was sitting at my desk doing my thing, and they were over there doing their thing. And at no point did you know, did they come to our own. Oh. Maybe I want to see what they’re doing.

00:11:25:16 – 00:11:53:12
GUEST
I try that the whole real estate thing happened by chance, basically. You know, as I got further into my career, JP, I did start to get a bit disenfranchized a little thing, the culture. You know, I think what lured me at the start became it was a bit of a double edged sword and it just wasn’t sustainable. Working those hours, the shift all the new grads off to New York for like three months or I mean, they call it training, but it’s really just about the Jolie, you know, they give equal salary, a bit of a little stipend.

00:11:53:14 – 00:12:15:22
GUEST
You do like 9 to 5 training on the basics of financial modeling, markets, all that stuff. And they’re you know, we had this talk from a very senior M&A banker in the US stuck with Jimmy Lee, who funnily enough, actually died a couple of years ago. And he’s like a complete rainmaker, like very, very famous M&A banker and got up and gave it like this talk about how to be successful in banking.

00:12:15:29 – 00:12:34:01
GUEST
And then basically what it boils down to is Jimmy’s ten principles. And the first four things like work hard or never see your family, you don’t see your friends. And he like went to the effort of like maybe he did, but as assistant did like laminated a card to hand out these ten things. Then everyone gave him like a standing ovation at the end.

00:12:34:01 – 00:12:46:29
GUEST
And I was like, is going on like, this is really weird. Like, obviously we’re here to to work hard and be ambitious. Boy, there there are limits to these things, right? Like we are humans and it’s not all that money and all that kind of stuff.

00:12:46:29 – 00:12:48:21
HOST
Sacrifice my family. Yeah.

00:12:48:21 – 00:13:02:09
GUEST
So that was kind of the first thing I was like, are you wait a minute, this is weird. And then, you know, I got back from New York and go back on the desk. It was just kind of more of that. And it just, it just warming down. And I was like a hospital of a person at the end of it.

00:13:02:09 – 00:13:19:18
GUEST
And I was already interviewing with a bunch of places, you know, you know, most people who get into banking know, if I’m a lot of people go in as a stepping stone, especially a stepping stone into private equity. And so if you’re good and you raise it well from your first year, you’re going to get calls from head under saying, you know, you want to interview here and there.

00:13:19:18 – 00:13:35:12
GUEST
And, most of it was for like corporate private equity. So I started that for my first year, and I was interviewing at places like a more so mid-cap and large cap buyout funds. And even there, when I was interviewing at those places, there was a I’ll give you an example. That was this one interview I went to.

00:13:35:16 – 00:13:51:07
GUEST
I won’t name the farm, but it was a mid cap job and I went in and did the interview. I thought about it. Well, at the end of the interview the guy said to me, you know how hard you work at JP, you. And I told him, you know, on assignment, I was saying like 80 or 90 hours a week.

00:13:51:11 – 00:14:03:21
GUEST
What I was doing at the time, he was like, okay, good. Well, can you work hard? And I was like, yeah. And then he was like, because you’re going to if when you come here, I just thought I was like, oh, this is like a very weird thing to see. You kind of like bent over the table.

00:14:03:21 – 00:14:19:22
GUEST
I was like, yeah, he made like a point. Like he was like, really emphasizing. It was like, okay, maybe this isn’t for me. So separate. Like, it’s not what I thought it was going to be. And right when I was kind of thinking, what do I do next? I had this one call from this, this headhunter I’d never spoken to before.

00:14:19:22 – 00:14:42:11
GUEST
And he was like, he he introduced this opportunity, which was this real estate fund. These two guys basically who had just throw all these names on me. I didn’t know what it meant by the W.P. Carey and blah, blah, blah. I was like, okay, what does the job? So the two guys who just launched this new fund, and it’s real estate, but it’s, you know, a credit focused type of real estate investing.

00:14:42:14 – 00:14:57:27
GUEST
So. Okay, tell me more. I said it called it, they call it net lease. Basically you’re investing in quote unquote mission critical real estate. But ultimately you’re underwriting the, you know, the you know, the credit and the income stream and credit first real estate. So I was like, okay, that sounds interesting. And I went and met with the guys.

00:14:57:27 – 00:15:13:24
GUEST
And it wasn’t the real estate interest of me. It was just the people like and the guy. So the two guys, a guy called Alistair Calvert and a guy called Mike keel, Alice actually still works. The company might also win or sorry, I was, but like I just got on with them, like, you know, they felt I thought it would be cultural.

00:15:13:27 – 00:15:40:08
GUEST
It just felt like the right place to be. And literally, I think a week later they made me an offer. I was in my managing director’s office and in my resignation, like, at no point, I think, do I want to be real estate interest. Me. It just I just something just felt right about the opportunity of the people I guess there was a little bit of crossover and the credit on and because my background was more credit, no real estate, I just thought, okay, if I learn the real estate, it was a new company, very small.

00:15:40:08 – 00:15:53:05
GUEST
The just these two guys, I think it was a CFO, an assistant, an asset manager. So five of the employee number six, you know, it just seemed very entrepreneurial getting at the ground floor and roll up your sleeves and learn on the go. And that was it.

00:15:53:06 – 00:16:04:29
HOST
I’ve gone from J.P. Morgan like massive global international bank to a tiny startup. Did not even cross your mind from a cultural perspective. No. I think, you know, you.

00:16:04:29 – 00:16:22:05
GUEST
Got to try different things. You don’t, you know, you don’t know until you try. And why did know is that it wasn’t fitting at JP. You know, it is a huge organization. I think it’s like 80,000 people. That includes a retail bank as well. The what it became clear is to do well, an organization like that is incredibly political.

00:16:22:08 – 00:16:41:24
GUEST
It’s not just about like what you know. And also who you know is also like how you play the game. It really is a game. I just didn’t care for that at all. So I just I think what I thought at the time was, how can there be such politics as a small organization? That sounds good. I also hated the hierarchical structure, JP, because I was an analyst.

00:16:41:26 – 00:16:57:05
GUEST
Then there’s an associate and there’s a VP. Then there was an executive director, then an MD, and probably some sort of like chairman as well as of like the whole investment bank. And you would do like a pitch deck and it was star the two guys at the bottom that got to the VP, then back down again and up to the end, then back down again.

00:16:57:08 – 00:17:22:11
GUEST
You end up doing this like 20 times. I was like, this is just ridiculous and just not a good use of a science. I thought a flat structure with no politics, like, you know, also you get, you know, as, as a young employee, you get a lot more responsibility. I thought, this sounds like a bit of me. And I was also just willing to take a risk as well at that point in time because, you know, if I cast my mind back to where I was mentally at that time, I really was checked out.

00:17:22:12 – 00:17:41:23
GUEST
I was spent because, you know, if you’re doing 80, 90, even 100 hours a week, and we had this thing where you logged your hours, it was called intensity, which was kind of a cruel name, I guess. It’s got longer hours and say what you’re doing and catch it, download the Excel and see it. I was averaging on average like 85 hours a week.

00:17:41:23 – 00:18:00:08
GUEST
And to be as you’d sit and think and okay, how how do you actually work 85 hours in a week. Very quickly you see that that’s, you know, nine till midnight, 1:00 am it Monday to Friday and then a good like eight hour shift or something on both those hours on this. Like there’s just no time for yourself.

00:18:00:13 – 00:18:11:14
GUEST
Like no amount of money is worth that. I think in my opinion, obviously, each to their own. Like if you want to go and do that and that’s your M.O. like fair play to you. But that just wasn’t my M.O. it took, you know, it took me time to realize.

00:18:11:14 – 00:18:24:02
HOST
That journey, a very small but probably very well capitalized startup in the real estate space at that time. Was there an expectation to work some pretty chunky hours as well, with the hours more like 6070 rather than 80 to 100?

00:18:24:10 – 00:18:49:00
GUEST
You know what, we never really spoke about hours when I was doing the interview, but it was because it was just so much more an efficient organization without the layers you cut down on like that. Those 18 hours at JP are not effective hours. A lot of this bureaucracy and just kind of your associate guessing what the VP wants, getting it wrong and having to do the work twice and then three times, of course.

00:18:49:01 – 00:19:06:18
GUEST
And so I was just doubling down. Like with this organization, people have more time for you. You can just kind of sit down, get to the brief and really kind of get it right first time or second time. So, you know, obviously we worked hard like everyone in the industry does. But it was also just like much more rewarding because I was working with the founders of the company.

00:19:06:18 – 00:19:26:21
GUEST
They were also imparting huge amounts of knowledge on me. So it was like a two week thing. Like, obviously I’m giving them my time and assisting them on their deals and they’re giving me, well, first of all, enjoyment and happiness, but also huge amounts of knowledge and skills. So it was, you know, I don’t know how hard I worked.

00:19:26:21 – 00:19:40:25
GUEST
I’m sure it’s quite hard, but, you know, it just, you know, like JP, I, you know, the thing that pops up in my mind when I think about how hard I worked, I think about my, my first days. And the company was called grandma’s here at mother at the time. It’s called something else now. I don’t know, but I don’t think I worked.

00:19:40:25 – 00:19:43:19
GUEST
I probably worked quite hard, but doesn’t feel like I work that hard and.

00:19:43:19 – 00:19:51:05
HOST
Sure. So what what what deals were you working on of that at that stage? And what did your kind of career look like in kind of the early and mid part of that journey?

00:19:51:10 – 00:20:16:21
GUEST
Yeah. So, so the structure, the fund when I joined it. So basically to contextualize it all, this was 2000 and and 2014, the beginning of 2015. And you know, Europe had been a low rate environment since, you know, the end of the financial crisis. Call that 7 or 8 years, like basically yield starved. And they had, you know, basically net lease as a product.

00:20:16:24 – 00:20:38:18
GUEST
You were typically not buying the shiniest, best kit or even having, you know, taking investment or you’re taking on risk to get yield effectively. So then you were going into the boonies in the middle of nowhere, like in deepest, darkest Germany on like weird, scary real estate and with, you know, if the company has rates, it certainly wouldn’t be the best B to be a single B or a double B tight credit profile.

00:20:38:18 – 00:20:58:04
GUEST
So you had to really kind of roll your sleeves and like figure out like what the risks were and was the return commensurate for that. But the strategy was to build up all this and then ultimately list it on this off exchange because we thought, well, you know, logistics or maybe at the time, much kind of logistics wasn’t so much an asset class.

00:20:58:04 – 00:21:21:11
GUEST
I would say office was retail was, you know, various different types of properties were really, you know, asset classes in life themselves. But like, there wasn’t income, wasn’t really covered that well as an asset class, which seems really bizarre. So we thought, okay, let’s create this vehicle and list it. And you know, you know, you’re buying stuff at six, seven, 8%, you know, the lowest trim item and you could finance it at 2%.

00:21:21:13 – 00:21:42:09
GUEST
So you were doing like low double digit cash on cash returns. The market probably only wanted six, 7 or 8% cash or cash transfer like you, you know, you could do almost like double your money if you listed it. So that’s what I did. We were basically the reason why the companies programs in Europe was the cornerstone investor was a company called Gramercy Property Trust in the US.

00:21:42:12 – 00:22:00:04
GUEST
This all comes full circle later, the CEO of that company, Jacob Gordon Dugan, who used to be the CEO of Dobie Carey, my old boss, also used to be the European head WPP. Yeah, it just gets a little bit confusing. So he had basically bought out Officer Mike’s company, renamed the grams a Europe was the cornerstone.

00:22:00:04 – 00:22:31:23
GUEST
That fine brought in a bunch of hedge funds because it was kind of a special assets type play. It was kind of a building flip. And so I think we had 3 or 4 hedge funds, but €350 million. I was like, how quickly can we build this portfolio? Pan-European. You know, the really the only criteria where a single time loan that it was gonna be primarily industrial logistics, not because industrial logistics was a hot asset class back then, even though this is only eight years ago now, it was because it was the highest yielding, you know, office was 4 or 5% good.

00:22:31:23 – 00:22:55:09
GUEST
Retail was 4 or 5%, logistics was 78%. So I was like, let’s give it up. Yeah, let’s do that. And it was critical real estate. So like the the tenants needed a, you know, if you call your underwrite they wouldn’t leave. Obviously some would. But on a percentage basis 90% at the time they don’t leave. So it was usually you could still finance at 2% and it was sticky income and it was long income.

00:22:55:09 – 00:23:08:29
GUEST
So I was like this is great. A lot of what it was was a sale leaseback. Obviously that would be Kerry. People don’t really know us, but Bill Kerry actually invented the sale leaseback bill. Here’s a guy who found that, okay, it’s like the 60s of the 70s. I want to say, which is like weird to think about.

00:23:09:00 – 00:23:26:04
GUEST
So a lot of what we’re doing was like, sell these back. So we would source this deal through broker networks or whatever, because they don’t want exclusivity. The first thing you’d be doing is getting on a plane to meet management because you’re not like underwriting Siemens or like, I know at Schneider Electric there’s big, massive global companies with public accounts.

00:23:26:04 – 00:23:44:02
GUEST
Right? Just troves chosen to mention it was small initial start companies and mid-market, family owned, typically decent 100 and €200 million revenue companies. But you know, they’ve got audited accounts but there’s no notes in them. So like, you get on a plane and you spend two days with them. Just tell me about your business and really get into the detail.

00:23:44:02 – 00:23:59:18
GUEST
And a lot of the time, even though I was like the most junior person on the team, I’d go by myself, which I find like amazing. Like my boss just gave me so much of free rein just to kind of go and do it and make mistakes. And of course, I made so many mistakes. But that’s how you learn.

00:23:59:18 – 00:24:03:19
GUEST
I don’t think you learn through success. I think you learn through failure.

00:24:03:21 – 00:24:06:28
HOST
So you were on a plane regularly going out to market all these deals?

00:24:06:28 – 00:24:22:07
GUEST
Yeah, like a once a week or once every two weeks. I should the funnily enough, the first plane actually first business trip I ever had. I missed the plane so always never missed a flying. And my boss was waiting for me in that and he throughout the day he’s like, where are you? I got up super early. It’s my second week on the job.

00:24:22:07 – 00:24:39:15
GUEST
I was like, you know, when you wake up then like you have like a nightmare that you missed your plane at that I called like three. I was like, well, I’m up there. Maybe I’ll just go to the airports. So I got showered, got changed, and, when there went Heathrow Express, got to Heathrow. And as I got on, I realize I forgot my passports, but doesn’t stop.

00:24:39:15 – 00:24:54:09
GUEST
So you go all the way to Heathrow? I had to go all the way back again, back to my flight. And I missed it by, like two minutes. I was gutted I had to call my boss and say literally. I literally just started to work from there. Like a week ago. I was like, yeah. By the way, you going back to yourself?

00:24:54:11 – 00:25:10:12
GUEST
I think the next one I did, I think we flew out to the Netherlands, were doing this. We were doing a serious work with this Dutch logistics company. And was it like Utrecht or something? That, and that I was on my own. I didn’t speak very good English, just incredibly challenging, very, very challenging. But yeah, lots of travel, lots of exposure.

00:25:10:17 – 00:25:12:00
GUEST
Yeah, it was just good.

00:25:12:06 – 00:25:21:20
HOST
And so Gramercy Europe change to Clarion. Gramercy. Yeah. 2017. Yeah. So so what happened with the change there?

00:25:21:26 – 00:25:46:03
GUEST
So what had happened was we built this portfolio. It was about cell. No. It’s about €1 billion. Took us about three years at that point where we started this company about 5 or 6. We were about a company of 15 towards the end of it, the. Yeah, the fund was fully invested. We put it we we were looking to list it, but at the time we did a dual track process where we kind of were scoping out a private sales as well.

00:25:46:03 – 00:26:05:26
GUEST
It turns out the private market was buying it a lot better. So we went down that route. We sold to AXA and it was, you know, that was at the time, we’re just it was really picking up. That was 2017. And so we had bought 80% logistics industrial, 20%, kind of more obscure asset classes. We had like some car dealerships, DIY retail.

00:26:05:28 – 00:26:13:01
GUEST
And so basically they paid us a crap ton for the logistics and probably not so much for the rest. You know, everyone made good money and.

00:26:13:03 – 00:26:14:29
HOST
Through bonuses or promote.

00:26:15:01 – 00:26:20:22
GUEST
Through promote. Yeah. And that was also one of the things about joining a small company as a junior is that, you know, you.

00:26:20:24 – 00:26:21:24
HOST
Would cut you in on that. Yeah.

00:26:21:24 – 00:26:44:07
GUEST
Exactly. The they want to incentivize you. You know, there’s less of a hierarchy. Hierarchy ties up the pay structure as well. So you can kind of get them to promote pull earlier on. So ever did incredibly well from that. At the same time, our parent company, Grams Public Trust was getting bought out by Blackstone. So Grammar School Trust was a big public company there about 8 or $9 billion a time.

00:26:44:07 – 00:26:59:03
GUEST
And Blackstone was taking them private. You know, I had basically in my mind was, well, I’m about to become a black Swan employee. I’ve just made a bit of money. Don’t want to be a black swan employee. Maybe I’ll go traveling. So I actually kind of jumped ship at that point.

00:26:59:09 – 00:27:00:23
HOST
Why don’t you want to join Blackstone?

00:27:00:26 – 00:27:20:27
GUEST
I think it was I. I’d been really vindicated by the small enterprise strategy, you know, different people working very well in different organizations. But I had no we spoke about earlier, like, how did you feel about joining a small company at that point? I was like, small companies are for me like, this is where I do. Well. I finally felt like I was I was where I was meant to be.

00:27:20:27 – 00:27:45:04
GUEST
But what I knew is that nothing is there an incredible organization, what they do, I mean, they are the most prominent investor in pretty much all private asset classes worldwide. You know, biggest P show in the world. Like all but respect for them. I just knew that that was an organization I would do well. And so I kind of pull the core of that point, and also just had a bit of an itch to go traveling.

00:27:45:04 – 00:28:00:15
GUEST
And so I went did that for a year. And lo and behold, by the time I came back from my travels, the guy is a grandmaster was called grams had had assembled from black. So so they brought it back. So I come back, I came back, I was like, can I come back again? And they’re like, yeah, sure.

00:28:00:17 – 00:28:20:17
GUEST
So I rejoined. At that point we were Gramercy Europe. We never actually changed names, but actually a month later, I didn’t know this when I got back, but, they were discussions with this big Invesco, Clarion Partners in the US who are, I think, one of the certainly top five institutional real estate investors in the US, which is amazing because I’d never heard of them.

00:28:20:20 – 00:28:36:24
GUEST
Like never heard of them. So they were looking to buy basically to buy a European investment manager. They didn’t want to build a business or to buy a business, you know, track record looked pretty good at Gramercy because of what we did with the access sale and the fund. What I think went pretty well as well. And they just raised a third fund off the back of a second bond.

00:28:36:24 – 00:28:56:03
GUEST
So they bought that business. And yeah, two months into my rejoining, we became Clarion Partners of Europe, something I think we were Clarion Grahams in that they just became Clarion Partners here, and that’s what they are now. And so yeah, I worked there for another year and a half quite happily. But that’s when the Blackrock opportunity came out.

00:28:56:05 – 00:29:04:23
GUEST
I was very happy within that, that new enterprise. But it was more just the draw of the new opportunity as opposed to being pushed from where I was.

00:29:04:23 – 00:29:07:02
HOST
So what happened with Blackrock and how did that come about?

00:29:07:09 – 00:29:31:27
GUEST
Yeah, so the connection there referring back to the previous part of the conversation, is the old CEO Graham’s approach was kind of Gordon Dugan. He left, kind of the whole Gramercy system when the Blackstone buyout happened, and he was kind of hanging out, doing his own thing for a while. And then he had linked up with a guy called Ivy Lumumba, who’s the CEO of black, my boss, to start a new this new thing.

00:29:31:27 – 00:30:00:26
GUEST
Blackrock RB had been the European head of Toby Carey, as had my old boss as well. And so Gordon Ivy knew each other very, very well from their time there. And so the thinking was to set up effectively a net lease style as his style. It’s not quite what we do. Investor in Europe, you know, run by Europeans, headquartered in Europe, as opposed to being effectively a satellite office, which most of us in at least investors in Europe actually are.

00:30:00:27 – 00:30:17:13
GUEST
You don’t we carry maybe ten, $15 billion of AUM, of which, maybe it’s even more than that, like a small percentage of that is in Europe. You look at guys like LCN back in the US, headquartered in the U.S., I really have a European presence. And so annual things like guys like Angela Gordon, etc..

00:30:17:15 – 00:30:22:10
HOST
You may have touched on earlier, but for people who don’t know what net lease is, can you just explain explain that. Yeah.

00:30:22:10 – 00:30:49:04
GUEST
So net lease is effectively a a type of investing or always through real estate characterized by effectively triple net leases. So we say truffle net is net of taxes, net of insurance and net of opex and, cap it so effectively and typically they’re single lat, assets and they’re long let so from an asset perspective there’s very little to do.

00:30:49:10 – 00:31:05:10
GUEST
But what it provides you is long term incredibly predictable cash flow. That’s the real power of it is I can tell you what my cash flow is going to be in year one, year two, year 3 or 4, and so on and so forth. And obviously they’re incredibly binary assets. We buy selling a single tenant, you know, ten other stages of your life.

00:31:05:15 – 00:31:22:19
GUEST
So it’s a 0 or 1. But the it works on a diversification principle in that, you know, net lease doesn’t work particularly well if I want to buy one, 2 or 3 assets, it works really well for one of my thousand assets. Because like I said earlier, some of your underwriting won’t be correct. Like we deal in probabilities.

00:31:22:19 – 00:31:40:10
GUEST
I can’t predict the future, so I don’t know what’s going to are the circumstances that the businesses change over time. So if you know 10%, 5% leave. I’ve got, you know, 900 other properties that are fine. And you know, you know, hopefully you’re buying too much software. You can reposition them. Yeah. You know, it’s not always just handed the keys back to the bank.

00:31:40:12 – 00:31:44:12
GUEST
So that’s kind of the idea that this is pure kind of cash flow and predictability.

00:31:44:12 – 00:31:51:14
HOST
Is it inflation linked on a year to year or like a five year upward only. Yeah. Review or how does that work.

00:31:51:15 – 00:32:12:14
GUEST
Yeah. So the ideal is obviously inflation protection as well. I say probably half of our leases are fully index linked. Half are probably Captain collars UK is a very particular market where you have five yearly indexes. But in most other markets or annual in Germany you have like threshold based where when you reach 110% of the index, you index up by 70% of that.

00:32:12:14 – 00:32:21:03
GUEST
So like but most of the times as annual. So as you get like, oh, you say you know the inflation protection is a huge part of it as well. Of course depends on the lease.

00:32:21:05 – 00:32:27:16
HOST
So you wanted to join Blackrock can get involved with another triple net investment vehicle.

00:32:27:18 – 00:32:52:20
GUEST
Yeah. It was basically what I saw was an opportunity to do exactly what I had done at Gramercy, but go in more senior. And I had such a good experience at Gramercy, and I personally benefited from it and done very well. Both from, you know, career progression, you know, financially as well. I thought, this seems like a great opportunity.

00:32:52:23 – 00:33:07:18
GUEST
And, you know, the one of the thing just saying, okay, the opportunity sounds good, but actually a lot of it is also people as well. And and going back to why I chose to join Gramercy, I really connected with the people. I really respected the people, and I thought they were smart and I wanted to learn from them.

00:33:07:18 – 00:33:27:13
GUEST
It’s the same thing, a black by black perk of saying New Guard in my previous life and really enjoyed working with them, and he’s one of the most experienced net lease investors in the world. You know what he’s done? You know, building that deep carry from where it was to where it got to building up ground, as he probably chose, from zero to a $9 billion to that was, you know, great to be, you know, working with him again.

00:33:27:13 – 00:33:49:28
GUEST
But then also RB who I didn’t know but got to know just you know, very impressive individuals and you know, good rapport and just seemed like a great culture. So that’s what what drew me across as well was kind of the opportunity itself. I think there was this other element of the cap to partner, because one thing, having a great idea and having great people, but, you know, working in the investment industry, capital is everything.

00:33:49:28 – 00:34:10:29
GUEST
You know, an old boss once told me, you know, if you had to break time investing into its core and which are fundraising, underwriting and asset management, selling, you know, 80, 70, 80% of its capital raising, that’s the most important thing. And would RV and garden had done this. You know, they had this idea. They went out and tried to raise a fund, wanted to raise alone to guest.

00:34:10:29 – 00:34:30:27
GUEST
But they ended up landing with this single investor. Eldridge, if you put up all the money and they’re just an incredibly interesting organization, you mentioned that they are backers of Kansas National who are their main other real estate play and globally. But, you know, as an organization, it’s basically it’s a private investment vehicle for a very wealthy guy.

00:34:30:27 – 00:34:52:08
GUEST
I feel totally as a public information, of course, and what they invest in is just everything and anything. But, you know, everything from Fortnite video games to music rights to the sport, Chelsea Football Club, in the US, the Valley Dodgers and the Lakers and just kind of like super all over the place and and interesting.

00:34:52:08 – 00:35:10:15
GUEST
And they were able to sit in our investment committee. So getting exposure to those types of people was there’s lots of really smart people in the industry. It’s great to have that perspective. You know, these guys are like, well, why should I invest in real estate? Well, I can buy Indian government bonds or like, you know, Bruce Springsteen music rights.

00:35:10:15 – 00:35:24:01
GUEST
But these these are all yield plays at the end of the day. And so having that kind of, I guess, a universal view I saw was like, well, first of all, I thought they were a very great counterpart to have, but also would be it would give me that perspective that I probably needed and didn’t have at that point.

00:35:24:01 – 00:35:29:03
HOST
You’re not set on the board of the Chelsea transfer window or even the stuff you know is dodging you transfers.

00:35:29:05 – 00:35:37:03
GUEST
Yeah, I actually have nothing to do with that follow. You know, I did it. I did get to lose a couple of games, which was fun, but actually not football fans. So it’s kind of wasted on me.

00:35:37:05 – 00:35:45:18
HOST
So, tell me about black Brook today that what what have you got under management? Talk to me about your team and your plans as well. Yeah.

00:35:45:18 – 00:36:07:04
GUEST
So maybe the team first. So when I joined, there were four of us. We built up a team of guys I have actually candidate. So, there’s five is in the investment team. We have kind of CFO, CEO type person. We’ve got three in Luxembourg. We’ve got a property manager, like a fund manager and like a fund accountant.

00:36:07:06 – 00:36:12:04
GUEST
See you of course, chairman. And office manager. So gosh, there’s like 1011.

00:36:12:10 – 00:36:17:13
HOST
So this is the benefit, also the triple net leases, you can have a super leading. Yes.

00:36:17:15 – 00:36:36:24
GUEST
Q right, exactly. That is not a huge asset manager to do, although we’ve actually started doing some asset heavy things and it’s a really scalable business. So between us five and the investment team we could probably get out the door, you know, easily 300 mil a year, hopefully 500 million a year. And then a good year closer to maybe even a billion.

00:36:36:24 – 00:36:57:02
GUEST
Depends we depends how well deals come across your desk. Right. Know I can’t be doing 50 deals a year probably so requires a couple of chunky ones. But you can get there and once you buy them this. Yeah, it doesn’t require a huge amount of part time as an investment team. And yeah, so in terms of what we have gone on and bought, so we’re sitting around about €1 billion of AUM today.

00:36:57:02 – 00:37:28:28
GUEST
Half of that is standing asset stabilized. Half of that is double portfolio. You know, talking about the whole net lease thesis, you know, we come at it from a more real estate, you know, if net lease is a combination of credit and real estate as about the two, we’re probably more taking more of a centrist approach. So, you know, my background at Gramercy is probably more on the real estate side was when I joined it was credit it ultimately, and it was marketing’s I was an analyst fund it what it turned into is a fully fledged logistics fund.

00:37:29:05 – 00:37:44:25
GUEST
I think that was mostly capital driven, because when we came to a lot of the third fund, people just wanted to invest in logistics, and we had that experience through what we had bought. I’ll say it’s kind of by car by chance, kind of not by chance, but like following yield. And so that’s really where I built the most of my experience.

00:37:44:27 – 00:38:02:11
GUEST
And, you know, we wanted to create mission critical or by mission critical realistic. So we wanted your income continuity and stability. And so we there’s this huge tailwind in the logistics sector. And so we thought well why don’t we just build the yield rather than buy the yield. Because things have got quite steamy towards the end of 2021 and into 2022.

00:38:02:11 – 00:38:21:07
GUEST
You know, I just we just thought the market was getting too toppy and the perception policing risk was very, very low. If we could build in, you know, really good core markets, we could attract the type of tenants that we would want to, you know, buy the real estate of had they been leasing it from the start. So that’s what we’ve gone on and on.

00:38:21:07 – 00:38:38:06
GUEST
And that’s where that 500 mil bucket of development pipeline is, is, is, you know, fully spec across core European countries. And that’s what we’re doing a lot of right now. Although that’s not to say we won’t do this kind just on Netflix stuff as well as kind of, you know, we kind of just look for, you know, one or the other, really.

00:38:38:07 – 00:38:45:07
HOST
And so you joined as an investment director and then you promoted to managing director. How has your role changed? Yeah, I.

00:38:45:07 – 00:38:59:29
GUEST
Mean, when I joined as director, I was the only person in the investment team. It was very lean. So I was just kind of it’s just a title, isn’t it? You’re doing the same thing, right? You’re, you know, speaking to the brokers, doing the underwriting, writing the memos, doing the site visits, all the due diligence and then closing and then moving on.

00:39:00:00 – 00:39:20:03
GUEST
Yeah, I think it’s less of title change, more of just team growth. My role now is you know, I’m across a so across all the teams, all jurisdictions, all assets that we buy, all strategies that we implement. So I’m more of kind of a manager now than I was actually doing the deals. I call it a teacher or manager.

00:39:20:05 – 00:39:21:15
HOST
Player coach. Yeah.

00:39:21:15 – 00:39:36:28
GUEST
Exactly. Which is I think for my skill set certainly. So I don’t take naturally to you. But you know, I, I’m certainly, you know, enjoying the. Yeah I guess. Yeah. Enjoying the you could be up to speed with it and kind of improving my skill set there.

00:39:37:01 – 00:39:44:26
HOST
What’s, what’s the challenge with the market right now as we sit here in 24th of January 2023? How do you see that?

00:39:45:03 – 00:40:13:27
GUEST
Yeah, I mean, the question is what’s an appropriate yield. Ultimately it’s all macro, right. So you look at the interest rate environment we’re in right now, which is UK base rate at 4.5%. Sonia swaps at 3536. I don’t changes every day in Europe. It’s not too far off that maybe a couple hundred basis points off your LIBOR swaps at two and a half, contextualizing that you’re over short term negative for like around 1015 years.

00:40:13:29 – 00:40:31:28
GUEST
Sonja was it was probably ranging between 0 and 1 and maybe 1.5%. And if you look at where yields were in other asset classes like bonds or, you know, I guess you’d get an applied yield from by a company like yields were low. We were in a low interest rate environment. Now suddenly we’re in a high interest rate environment.

00:40:32:00 – 00:40:53:13
GUEST
So the feeling is that one must be compensated for that. Because, you know, why should I buy UK logistics at 5% when I can buy UK triple B minus or double B plus maybe, nine, 10%? Like, does that feel like where would you put your money. Like as that’s ultimately what you know is challenging right now is justify find.

00:40:53:16 – 00:41:11:26
GUEST
You know basically us from a fundamental perspective pricing these assets looking at all asset classes come up with our number. But then the sellers like 9200 basis. My side of this is there’s a bid ass spread that’s super wide. And we’re here and they’re up there and it’s kind of I don’t know. This is difficult gap to bridge.

00:41:11:26 – 00:41:26:19
GUEST
I lots of things can change. I think most people think right now the interest rate environment is transitory. I don’t mean transitory in terms of what people are telling us about inflation, which turns out not to be true, but transitory in the sense that I don’t think people believe that we’re going to remain at 4.5% base rate in the UK.

00:41:26:19 – 00:41:46:18
GUEST
It’s kind of a means to an end, which is quelling this inflation. And so the trick is, you know, rather than valuing things off of today, being the steady state is having to have a thesis about what the future looks like. What do we think the long term interest rate environment is like and investing on that basis.

00:41:46:20 – 00:42:06:16
GUEST
And, you know, best bets at a number. And it still seems like there is, you know, a gap between what sellers want. Buyers want a part of that is also just psychological, because if you put yourself in the shoes of an asset owner and, you know, 12 months ago, you own this piece of gold, right? That is super rare and everyone’s bashing your door down and saying, I want to buy it.

00:42:06:16 – 00:42:22:14
GUEST
I want to buy it on a buy. You bought the corner, you know, a hundred, and now it’s worth 200 to 250. And you’re like, okay, I’ll think about selling it. But really it’s quite illiquid, right? So takes you time to prep the data room, the time we’ve come to. And of course you have to go to your best equity and get the approval to sell it.

00:42:22:14 – 00:42:46:19
GUEST
At the time you’ve done that, people are telling you, oh yeah, I was going to pay 250 and I paid you 100 or 90 or 80. And I think that psychologically that’s very hard for people to get their heads around, like how quickly things have moved. And so there’s a bit of a barrier from that perspective. And also the feeling right now is it’s kind of pretty, you know, darkest before dawn type scenario right now.

00:42:46:19 – 00:42:59:10
GUEST
Maybe we’re kind of moving out of it now, so why sell now unless you have to? The feeling is that tomorrow will be better times. And I necessarily believe that. So most people are just sitting on things.

00:42:59:10 – 00:43:03:25
HOST
And when is tomorrow is that I guess that’s submitted to $1 million $1 billion question.

00:43:03:25 – 00:43:22:29
GUEST
Well, yeah. I mean I’m no economist, so I’m not even going to attempt to answer that question. I mean, you you can look at the forward curves or, you know, the salt rates. And it seems like things start to normalize over the course of 2 or 3 years. If you look at the US, which is always the leading, because you know, basically the US exports the interest rate and why?

00:43:23:00 – 00:43:43:18
GUEST
Because the dollar is the hegemony or whatever of the US is the prime, you know, you buy oil and dollars, you buy those qualities in dollars like the basic export inflation. Through that, and they’re talking about potentially an easing off of the interest rate hikes at the end of this year, or at least no more hikes the end of this year potentially starting to come off over the course of next year.

00:43:43:24 – 00:43:48:22
GUEST
It really just depends on when inflation stops and if a recession happens effectively.

00:43:48:24 – 00:44:09:26
HOST
Can you talk to me about how you’ve got around assembling a high performing team, because you’ve got a very diverse team in terms of gender backgrounds, no doubt urological your experience as well, but you’ve got a kind of a preference for maybe certain universities or types of degrees. Can you give me a bit of an insight into your rationale behind that?

00:44:10:03 – 00:44:35:05
GUEST
Yeah, I mean, I maybe just comes from personal experience in that, I mean, there’s smart people that do all types of degrees come from all different backgrounds. You know, a hiring decision I think is very high risk because they, you know, if you think about like the hiring process, you meet that person three, 4 or 5 times, you maybe give them like some sort of a case study, maybe a modeling test, but like, you get very, very little exposure to that person.

00:44:35:08 – 00:44:57:00
GUEST
And so you then have to start relying on other pieces of evidence that, you know, give you clues about, like, how probable is it that that person will be a good fit. So that’s why, for example, you screening for using universities. That’s why you screen using grades and and career backgrounds things of that. Because it’s not to say that if you don’t have those things, you’re not a good fit.

00:44:57:02 – 00:45:17:02
GUEST
It’s just me admitting that, you know, it’s like I say, there’s an I can do my do your full due diligence. The person will be hiring for a year and saying, how to do we can’t do that. So you have to admit there’s chance. And and so I’m trying to remove as much challenge from as possible. Select from a call that has a higher probability of people who work for my organization.

00:45:17:02 – 00:45:39:10
GUEST
And what what I found in previous organizations I’ve worked out is that I think candidates from a Stem background have been taught a certain, you know, problem solving framework because the degree is just solving problems. Right? So coming at it from like a very logical, thoughtful, step based process, and that’s always just worked quite well. I know the way that my mind works.

00:45:39:12 – 00:45:57:08
GUEST
I know the way I was educated to look at a problem. And so I trust that it’s about work. So there’s lots of different ways to skin a cat, but I think that works. And so that’s just what we’ve decided to do. And so the backgrounds of our people, our team, wanted to shoot at chemistry. What?

00:45:57:08 – 00:46:10:21
GUEST
In biochemistry, obviously I did engineering one, actually. I went to an American university to do comic business based studies. So there are exceptions to the rule. But generally speaking, that’s what we look for.

00:46:10:23 – 00:46:18:02
HOST
No. It’s great. So from, from a, it’s like you said, what what are you most excited about right now as you look out to 2023?

00:46:18:04 – 00:46:41:26
GUEST
I think, you know, with with risk also comes opportunity as well. The two come hand in hand. You know, you got to take risks to take to make return. There’s, you know, otherwise there would be no return because of our own pile into the trade. Unless you look at, you know, been to, you know, fund vintages that have done incredibly well, typically it’s because they were buying assets at distressed prices at low points, the cycle.

00:46:41:26 – 00:47:05:27
GUEST
So for me, the excitement is, for the first time in my career, living through a market that I started my career in, well, back in 2012, but really kind investing in 20 1415. I’ve only ever since the supervisors go up, and whilst I have benefited from that because I bought, you know, I, you know, half way on the way up and then sold it three quarters on the way up or whatever.

00:47:05:29 – 00:47:21:29
GUEST
Now I’m getting the opportunity to catch it on the way down. And, you know, a big part of that was kind of timing it and making sure that you are getting the right deal and investing at the appropriate time. But yeah, I think it’s a huge opportunity for people in the sector today. And people shouldn’t be scared.

00:47:22:02 – 00:47:26:00
GUEST
It was it was time be greedy when people are fearful.

00:47:26:03 – 00:47:27:18
HOST
Yeah. So for when others agreed.

00:47:27:18 – 00:47:28:22
GUEST
Yeah, exactly.

00:47:28:24 – 00:47:39:21
HOST
So someone who’s in their early 30s, who’s achieved a hell of a lot. Do you ever feel that age has been a barrier to your success? That,

00:47:39:24 – 00:47:55:07
GUEST
I don’t think is a barrier because I think, you know, I’ve kind of gone and done everything I wanted to do this point, Mark. Obviously, there’s more I want to do, but I’m very happy with where I’ve got to today. I think real estate as a sector and probably finance more broadly. As I say, it’s that rewards gray hairs on the head.

00:47:55:09 – 00:48:13:28
GUEST
So I’m very aware that when I go into meetings, it’s something I was super aware of when I was younger as well. My first days ago, I was is you going in to meet people who are 40, 50, 60 years old? If you do this the whole life and I think you have to kind of be that much better to overcome.

00:48:14:05 – 00:48:27:12
GUEST
Like if actually the way you look, which is looking young. And so. Yeah, look, I think it has been maybe I can’t complain, but it’s tough be tougher being younger. But also equally I’ve been given these amazing opportunities.

00:48:27:12 – 00:48:29:05
HOST
So you just have to outwork it.

00:48:29:05 – 00:48:46:01
GUEST
And yeah, I think so. Or maybe it’s less about at work for you, but more like a point on empathy, because oftentimes you’re going there just to have a meeting to get something out of someone like committed someone to give you a deal, or you’re interviewing management to get information on their company. And and you can you have your whole question lessened.

00:48:46:03 – 00:48:59:14
GUEST
But so, you know, getting them to like you and want to give you the information, I want to work with you. So it’s probably more the empathy side of things that has been really important to kind of overcome that age gap is or.

00:48:59:16 – 00:49:06:29
HOST
What what advice would you give someone who wants to get into the real estate space now? It’s a good question. I mean, like.

00:49:07:02 – 00:49:28:18
GUEST
My my path end has been so kind of, like I said by chance, a bit kind of random, but I think if you wanted to get into it, I think firstly you have to understand that really is and the one thing I didn’t do was understand what it really is. But I was just lucky. And you know, you can either come out, it is like you can focus on people and follow and target organizations with the right people, which works.

00:49:28:18 – 00:49:46:27
GUEST
So the strategy for me, or you can target specifically what the organization is doing and less attention to the people. And if you want to know, the organization is doing me, these companies are so opaque and they use these terms that are confusing and they’re probably purposely confusing as well. Can I buyer you? I think you’ve got to meet people.

00:49:46:27 – 00:50:02:11
GUEST
Like, first of all, Leeton is such an amazing, amazing tool and I don’t use it enough. The way I do gets people reaching out to me saying, hey, I’m a student or I mean, you know, or whatever, and I want to learn more about the industry. They’re not necessarily I want to get to real estate. It’s like, I’m thinking about what I’m doing.

00:50:02:11 – 00:50:16:27
GUEST
I don’t know what you do. And kiosk, I think you’re right. And I’m like, I never, ever say no because I think if I was in their position and think about how confused I was looking at the websites, all these companies, I would always skip half an hour. You know, I was already so grateful someone gave me half an hour of their time.

00:50:16:28 – 00:50:38:05
GUEST
So I think first of all, most I think you just have to meet people and understand what they do to understand what’s out there and what suits you. Your skill set and what piques your interest. Not being afraid to really just kind of network. And I’ll I’ll say, people say now people say no, but who cares? Like just chat through 100 darts to the wall and see what sticks and you’ll be better for it.

00:50:38:08 – 00:50:58:14
GUEST
But also when you meet those people, I think you kind of, you know, opportunities will come out of that. Like showing that initiative, I think, really stands out. You know what I see a lot of people do reach out, you know, not that many in the context of like people who are looking for jobs. So I think, yeah, I think it will all kind of work out once you just start networking and work in that peace out, the rest will follow.

00:50:58:14 – 00:51:06:15
HOST
Yeah, sure. Do you think real estate is an asset class? Is complex enough to intellectually stimulating for a long time.

00:51:06:20 – 00:51:32:05
GUEST
Yeah. I mean, there’s there’s always different aspects to it. And the great thing about the net lease aspect is it’s not always about the real estate. So oftentimes you’re you know, I’ll give you an example. We’re looking at do right now Sally spark multi jurisdiction 300 or so million euros. Some tier one automotive supplier. And so there all and the really real estate is challenging right.

00:51:32:05 – 00:52:04:08
GUEST
Like if these assets were vacant you’d be up in a creek with no paddle. So there is all but really covering it receives and doing a full kind of credit underwrite. And every business is different. So like every day, every week, I get to kind of get the bones of different businesses and understand how to take. So I think from that perspective, it can be, you know, whilst there’s no diversity in terms of real estate day in, day out, there’s diversity in the companies and the sectors and you can really get at the detail of it and speak to people who manage these companies, build these companies.

00:52:04:08 – 00:52:21:02
GUEST
And so and that was incredibly inspiring. And I don’t think that ever gets old. And also like the real element is, you know, I like buildings, you know, like is it’s very relevant to our lives. You know, we all everyone always says it like, you know, we we live in real estate. Real. This is all very physical.

00:52:21:07 – 00:52:27:08
GUEST
I’m also an engineer. Eyesight structural and lots of things like the technical element. So yeah, I think look I’m not bored yet.

00:52:27:10 – 00:52:39:22
HOST
Where where does ESG fit into real estate or Blackrock capital? So I think you touched on earlier in our conversation. Yes. And maybe a little bit more asset management come into to the in the fray as well. Can you just expand on that.

00:52:39:24 – 00:53:02:06
GUEST
Yeah, I mean the issues like becoming more and more relevant by the day. I mean obviously there’s the E, the S and the G. I think, you know, we focus on all those things a Blackrock but primarily through the real estate is the element, the environmental element. And you know, the physical footprint of real estate globally. You know, one of the biggest, you know, emitters of carbon, and other greenhouse gases.

00:53:02:09 – 00:53:22:26
GUEST
And so everything that we can do as a large scale landlord to, you know, improve the efficiency of our buildings or for our buildings building the best things we can we have doing our bit for the future. It also just so happens to be that you can make return off of that, which is fantastic. So, you know, and nothing from putting solar panels on the roof of your building.

00:53:22:26 – 00:53:40:26
GUEST
We’ve got a wind turbine on our assets, rainwater harvesting, looking at the way the builders are building is doing them in a carbon neutral way, like carbon neutral construction. All these things actually, funnily enough, result in better returns through rental premium, through yield premium, or I guess, yield discounts. But just say I just get confused with that one.

00:53:40:26 – 00:53:48:08
GUEST
But yeah, it can, it can kind of it’s like, you know, you do good and you make money. So like, as perfect.

00:53:48:11 – 00:54:00:13
HOST
As we grow. Towards the end of this conversation, I ask everyone, the question, if I were to give you 500 million pounds of equity, who are the people? What property? In which place would you look to deploy that capital?

00:54:00:16 – 00:54:17:04
GUEST
I think maybe doing property first. You know, we look at all asset classes or asset class agnostic, but I, you know, and I think about it a lot because we have to think about a lot. I keep coming back to the just it still being my highest conviction sector of all sectors and real estate. And the gas prices are starting to come off a long way.

00:54:17:06 – 00:54:42:14
GUEST
I think there’s still a lot of return to be had. That if if everything comes out, just supply and demand, effectively putting a yield and valuation to one side, you know, the from the demand perspective, the structural tailwinds remaining are as strong as ever. You have e-commerce, which, you know, massively spiked over Covid because of necessity. You know, as stepped down as a little bit as, as retail reopen again.

00:54:42:14 – 00:54:59:19
GUEST
But I think that, you know, the trend is, you know, solely going in one direction, which is, which is, you know, you’ve got a new generation of kids coming through, and you look at the way that they interact with the world, you know, the way they buy product, you know, it’s just completely different to the way the my parents interact with the world.

00:54:59:21 – 00:55:25:23
GUEST
And so I think even if you don’t get older people taking out on the internet, which I think I should, it will just too the passing of time and the changing of habits, the internet’s going to take over as the primary mode of consumption. So you have that element, but then you also have, you know, globalization kind of going a bit into reverse, you know, before we had this global free trade scheme where like, you know, the Chinas and the Russias of the world where everyone was friendly, we do business with everyone.

00:55:25:28 – 00:55:49:26
GUEST
Obviously, that’s not going to reverse. And so, you know, you have this near shoring on shoring, which requires a lot more manufacturing closer to home. So you have to come all these trends which are really underpinning demand right now, even in the face of a recession, where consumption drops, people need to take space for these reasons, and maybe not in the near-term, but over the medium to long term, I think demand will remain robust as supply is just you just can’t build these things.

00:55:49:26 – 00:56:12:23
GUEST
You know, it’s not a popular asset class with governments. I mean, spouses, they’re ugly. It’s like not in my backyard, you know, emissions noisy. And they’re typically locations in places where there’s, you know, alternative uses are competing, like housing is a massive short supply in these locations as well. And it’s not for profit for for governments to support housing, which, you know, the voting population actually cares about as opposed to logistics.

00:56:12:23 – 00:56:30:26
GUEST
So I think you have like this structural supply demand imbalance that just is not going away anytime in the near future. There’s no vacancy. And so, you know, I think it’s just going one way. Right. We’ve had a blip. But I think over the medium to long term and real long term investors as is, we’re not a five year fund or seven year fund.

00:56:30:26 – 00:56:39:02
GUEST
We are an evergreen fund. That’s the crucial bit. I think over the long term, I think it’s still a good bet. And so that’s where I’d put my money right now.

00:56:39:05 – 00:56:43:25
HOST
Exact place. And then the team will the people that you would bring on the journey or help you deploy it.

00:56:44:01 – 00:57:03:29
GUEST
Yeah. I mean, that place I mean, you know, with these logistics buildings, there are obviously logistics hot spots for various different reasons. You have the Netherlands, which is effectively the gateway into Europe because they have, you know, a couple, the largest ports in Europe, basically like a giant motorway, the country of Germany, which is the industrial heartland. But also, you know, logistics is now shifting towards consumption centers as well.

00:57:03:29 – 00:57:20:04
GUEST
It used to be, you know, more about where product was manufactured and delivered to you now is about where they’re also they consume. So so you have like last mile formats things of that. So any kind of major population centers in Europe are typically, you know, are probably going to be fine from that perspective.

00:57:20:06 – 00:57:28:01
HOST
And people obviously the black Brook team. Yeah. Is there anyone that you look out across the market you’ve worked with that you get on board to help you with that?

00:57:28:04 – 00:57:42:05
GUEST
Yeah I mean I have huge respect for the, you know, the guys I used to work with, the Gramercy Clarion, you know, like I say, it’s where I cut my teeth and it’s where I learned the majority of my trade. And you know why I went to it in the first place is because I think there. And that’s smart people.

00:57:42:05 – 00:57:47:23
GUEST
And I think they’re safe. Pair of hands. And I’m talking like, if you’re not going to pick up my competition, but, yeah.

00:57:48:00 – 00:58:00:08
HOST
I, you know, get them on board to help me. Yeah. Of course. Well, John, thank you so much for coming in today. And, imparting, a little bit about your career journey and some wisdom on the market, as you see it. So thank you so much.

00:58:00:16 – 00:58:00:29
GUEST
My pleasure.

00:58:01:03 – 00:58:09:14
HOST
Cool. Have a good one.

00:58:09:16 – 00:58:29:19
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:58:29:25 – 00:58:55:10
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experienced talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you.

00:58:55:12 – 00:59:05:08
HOST
Head over to the website cockburn.com, where you can find a wealth of resource to aid your search. Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:34:20
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:34:22 – 00:01:03:10
HOST
Welcome to the People Property Place podcast. Today we’re joined by James Farmer, co-founder of Borrow Investment Management, headquartered in London. Paul is an opportunity driven investment manager with a current focus on logistics and light industrial properties across Europe. Set up in 2022, it’s led by its founding partners, former Blackstone, TPG and Europa, who between them have a joint track record of having deployed more than €3 billion of capital across 70 deals in 17 countries since 2013.

00:01:03:12 – 00:01:18:16
HOST
The team has secured €1 billion of equity from Canadian pension giant Cadillac Fairview. We’ve also taken a stake and borrowed itself, and the plan is to build a €3 billion pan-European portfolio. James, welcome to the podcast.

00:01:18:19 – 00:01:20:08
GUEST
Thanks so much for having me, Matt.

00:01:20:11 – 00:01:38:15
HOST
Not at all. We’ll look we’ll come on to borrow a little bit later on. But a place I always like to start in this conversation is can you give me a bit of a brief background on your personal life and story? Can you tell me a little bit how you chose to study geography at uni, and then from that, how you decided to pursue a career in real estate?

00:01:38:18 – 00:02:01:29
GUEST
Yeah, sure. I mean, it’s going back quite a long way now, but I think going into university, I had no real idea at that point what I wanted to do career wise. And geography is probably the classic generalist degree where you don’t specifically move into any sort of direction from there. So following the direction towards the end of my university course, I was quite lucky to be introduced by a family friend, to someone in the, in the real estate industry.

00:02:02:00 – 00:02:21:27
GUEST
By then was offered a chance to do a sort of six month internship, working in sort of the planning and development department at Chesterton back in the day in Mayfair. So I sort of turned up there, had no idea what I was doing, completely like a fish out of water. But, you know, sort of, you know, gradually kind of got used to use the environment, really enjoyed the kind of people aspect, the variety, volunteer work.

00:02:21:27 – 00:02:37:08
GUEST
And then I had planned always to go, go traveling as you did back then. I’m not sure if people still do that these days, but disappeared around the world for a year to go find myself. Yeah, basically go diving and work around for a year. And then, came back. And so Chesterton had at that point, you know, imploded.

00:02:37:08 – 00:03:05:11
GUEST
So I was a little bit stuck. And then I took a he took a role, actually, in the residential leasing. So running a lettings business in Pimlico, I was in contact with the guys at Chesterton and he were left and one of them suggested I sort of get onto the the riding real estate course. So I applied for that and started that in 2004, and so did the MSC conversion, which is the some specialist mid estate focus crash course in a year and then went from there into the, into the usual sort of graduate program.

00:03:05:11 – 00:03:09:24
HOST
So you did the milk grounds of course, all the big agency firms and landed at Jones Lang.

00:03:10:00 – 00:03:28:09
GUEST
Yeah, I mean it was a bit of a the milk grounds were a nightmare. And I can remember there were probably, you know, 17, almost 18 years ago now. And I can still remember, I probably did I interview pretty much every consultancy I was getting rejected left for. In fact, it was a huge panic. And in the end, Gino was kind enough to take me on in the in the capital markets team.

00:03:28:11 – 00:03:32:03
HOST
So did you go straight into the Cat markets team? Was it kind of a rotational program? Yeah.

00:03:32:03 – 00:03:53:17
GUEST
So I was I went into the capital markets team doing central London office investment. Really enjoyed my time. I’d, you know, began a great variety of work, really good clients and good buildings. Incredibly steep learning curve doing sort of office, office, brokerage side and advisory. But I was kind of quite conscious. I wanted to sort of rotate into certain areas of real estate in general.

00:03:53:17 – 00:03:59:27
GUEST
Didn’t offer that to me at the time. So hence my quick move to to CBRE, who offered me a place in the national valuation team.

00:03:59:28 – 00:04:05:12
HOST
It’s quite an interesting move now, going from from investment to vowels. I guess most people would want to go the other way around.

00:04:05:12 – 00:04:21:05
GUEST
Yeah, I was, I mean, again, you know, I wanted to do the, the whole RCS route. I think achieving that would have probably been okay. Actually in the capital markets team at the time, you know, you were you were kind of fed the you need to do X, Y and Z. And I wanted to kind of follow that route.

00:04:21:07 – 00:04:37:18
GUEST
And I wanted to try and do other, other things as well within, within the industry just to kind of, you know, try it out, see what it’s about, learn, and become probably more, well rounded than just being, you know, an office investment agent. So I took this international valuation, job at CBRE, which again, was a great learning curve.

00:04:37:19 – 00:05:07:08
GUEST
I did a bit in the sort of LNT part as well. And there the whole kind of HPC and yes, training at the time at CBRE was, was fantastic, which is another kind of attractive element to it. So I did that for a couple of years, and this is when the sort of market was starting to bubble. And, you know, just before the big crash and GFC and then I think I was always conscious, having done the kind of investment side at gel and then the valuation side at CBRE, working with, you know, some, some pretty big clients that I always wanted to go client side.

00:05:07:08 – 00:05:18:11
GUEST
So I think I decided that fairly early on in the sort of career path I’d sort of set out for myself and then, made the really smart move jumping into OBS just before the naming crash to.

00:05:18:11 – 00:05:25:25
HOST
Tide the market. Sorry, coming, sort of coming for a valuation set of marking everything down. I thought I got to get out of this.

00:05:25:27 – 00:05:44:17
GUEST
Yeah. And I kind of jumped in and out of the frying pan into the into the fire. Yeah. Obs obviously hit quite badly. During the GFC, it was, it was a pretty stressful time. You know, I was kind of bought into, I guess, assist the balance sheet growth and you kind of pretty quickly learn how, how things can change overnight.

00:05:44:19 – 00:06:15:18
GUEST
In terms of the environment, I mean, this is the time when your name of brothers is folding and the world is going to end from a financial perspective at least. So it was really useful in terms of learning. It was pretty stressful and it was pretty chaotic. So you hadn’t gone joined somewhere to go and assist, I guess with your real estate expertise on the, sort of new lending side to major corporates, you were then thrown into, to basically come along and renegotiate loans that you just worked on three months prior and also some money back and, and all that.

00:06:15:18 – 00:06:34:21
GUEST
So it was it was pretty harrowing. You know, it was not it was not good environmental good times at that point. I mean, you take a lot with the learning and experience from it. And I kind of glad I did it and survived it and ride it out. But, you know, every day you were going into the office and expecting a P45 to be put on the desk, and, somehow managed to cling on to my, my job there.

00:06:34:21 – 00:06:50:19
HOST
And were they making cuts at the time? Oh. And, like. And were they keeping you on because you had a good understanding of the investment market? You’ve been doing it for a year, but then a couple of years. Vowles and yeah, you weren’t too weighty at that time in terms of your comp, and you could process quite a lot of work.

00:06:50:22 – 00:07:07:00
GUEST
Exactly, exactly. I think I think having the little bit of real estate background helped an awful lot with the restructuring, because you were given a loan and looking at that thinking, right, okay, what are we going to do with this? So it was more of a kind of work out role, to, you know, 18 months of the of the two years or so I was there.

00:07:07:00 – 00:07:15:13
GUEST
So it was a complete shift in, in terms of job spec and mentality. But, you know, you’ve got to kind of obviously ease up, especially in that kind of that sort of environment and get on with it.

00:07:15:13 – 00:07:23:05
HOST
And were you working with like Allsopp had quite a big receivership team or built that, were you working with some of the kind of the large consultancies receivership teams or.

00:07:23:07 – 00:07:34:00
GUEST
Not so much just working more on the kind of client facing role with some of the mid-cap and major corporates who had lots of loans with our and trying to work out what the way forward was going to be. Yeah.

00:07:34:02 – 00:07:35:17
HOST
And LTV at that time.

00:07:35:22 – 00:07:50:09
GUEST
Oh, I mean between us obviously not quite as bad, but I mean it depends what the V would have been. But yes, most things were in a pretty stressed place. I mean, bearing in mind they were lending, you know, 80% plus at that at that point. Yeah. And some of the Irish banks took over 100% at that point.

00:07:50:09 – 00:07:55:00
GUEST
And so it was a very, very different point in the, in the cycle, which luckily has not ever come back.

00:07:55:00 – 00:08:06:24
HOST
So has has had experience. But what have you learned from that experience that you’ve carried forward to your kind of wider career? Because that’s three years in and you’ve been kind of thrown into the fire pit there in quite a stressful, chaotic environment.

00:08:07:02 – 00:08:24:04
GUEST
Yeah. I mean, look, you’ve got to try and take whichever role you in. You’ve got to look at it in a sort of positive mentality as much as you can, and trying to learn as much as you can, and take what you can from it. So here, I think you know, is a real valuable lesson to me in terms of risk.

00:08:24:06 – 00:08:46:17
GUEST
When I say that, I mean, in terms of allowing debt into the structure, you know, unlevered versus levered is, is is a very different level of risk. And I think you become quite aware that, you know, the covenants and detail within your your loan docs can protect you to a certain element there. So there’s a real, you know, there’s a, that’s a real strong takeaway, I think, which is sort of carried out and carried with me through the rest of the career.

00:08:46:20 – 00:09:02:09
GUEST
I’ve had so far. So that that’s a big one. I think being resilient, trying to kind of focus all on your yourself and focus on your role and, you know, keeping your performance at a level despite all the, you know, the turbulence that’s going on to that point. Again, you know, sort of just approaching in a sort of determined mentality.

00:09:02:09 – 00:09:10:09
HOST
So how were you there for a couple of years and then you left to go and join your how did that come about and what was the reason behind. Yeah. At that time?

00:09:10:11 – 00:09:33:29
GUEST
I mean, look, things started to I wouldn’t say stabilize, but settle down to a point where pricing was getting so ridiculously attractive. And we were getting approached by a lot of our clients to go and buy, for example, city offices, you know, 13% gilt, and, you know, sort of fully that retail warehouses at 10%, you know, needs to sort of be in queue and mass and all that.

00:09:33:29 – 00:10:03:07
GUEST
And we were getting so much the stock bonus. I was thinking, right, you know, venues are really only going to go one way from here once things stabilize. Maybe this is probably the good time to get into this sort of equity side and try and capture some of that upside, which is going to come at some point. So, you know, I was kind of sitting there looking at all these, these projects and decided I want to try and get into one of the PE shops who have been probably best positioned to capitalize on the on the distress, and obviously having a bit of knowledge on the debt structures and how to unlock.

00:10:03:07 – 00:10:19:25
GUEST
There’s a bit of an obvious synergy that I think and I got, I got quite lucky. I heard that you, Roper, were were looking for someone in the role at that point was was non-UK. And bearing in mind my, you know, sort of four years or so of experience had been very much kind of either sort of London or Southeast centric.

00:10:19:25 – 00:10:43:06
GUEST
But you, you know, at the time there were a pretty small shop not too dissimilar to, to Bowral in terms of, in terms of personnel. There were kind of just under under 20. They were looking for a kind of associate to work with Chapman, Nick Fox. And I was you know, I actually know Nick a lot. You know, he kind of gave me a chance, took you on as a as an associate despite the fact I knew nothing about Germany, nothing about how the league structures there worked.

00:10:43:09 – 00:10:52:10
GUEST
I just kind of said, look, I want to come in or learn, work hard to you. And, and that was it. You know, that was the, you know, he kind of gave me the chance, and I never looked back, luckily.

00:10:52:12 – 00:10:53:22
HOST
So he was a partner, was he?

00:10:53:25 – 00:11:15:25
GUEST
He was. Yeah. So formerly is where he worked there for me. Westbrook. And, he’d be open for a few years. I was looking for someone who was, I guess, financially capable to assist him. Using a lot of this of sourcing execution in Germany. And you wanted someone to come in and help on the execution side, as well as a sort of as well as the, you know, this a financial modeling and everything else, which was a big step up from, you know, what we were doing, albeit.

00:11:15:27 – 00:11:18:22
HOST
At the time. Was there a lag in terms of the market across Europe?

00:11:18:24 – 00:11:42:16
GUEST
Yeah, for sure. And and coming from the Me people are probably, you know, sick of people already talking about GFC. You know, when I, when I was in the GFC but it took a long time to a lot there was a, there wasn’t like and it probably wasn’t really until sort of, you know, 2014, 1516 debt started to kind of flow properly and freely again, you know, to get back to pricing where it was, you know, been, you know, March, March last year.

00:11:42:16 – 00:12:02:25
GUEST
So, yeah, there was there definitely a bit of a like, but you know, that was in you know, I moved in 2010 and the role, you know, evolved over time that you wrote about then it was it was buying stuff cheaply with equity, or taking on underwater loans and doing kind of sort of, you know, NPL or restructure, work out, providing equity to developers who, you know, undercapitalized.

00:12:02:25 – 00:12:10:23
GUEST
So it was a slightly different mentality. And, you know, the market I’ve seen moved over time, but it was, you know, a very different role to my, you know, OBS shop.

00:12:10:25 – 00:12:16:13
HOST
And where you kind of work across all the asset classes there. Yeah. Or when you kind of quite siloed and quite focused on particular.

00:12:16:19 – 00:12:36:16
GUEST
Yeah. I mean, the good thing about working at, at Europa’s, you had exposure to it was multi-sector. The fund at the time, which was from three was a multi sector fund, investing in offices, retail and industrial in the, in the UK and Europe. My specific geography was was Germany at the time. My German is terrible by the way.

00:12:36:16 – 00:12:54:08
GUEST
It’s too is not great. I could just get around but I think, you know, the attractiveness there was, you know, you got to do with multi-sector. It was quite interesting on the, I guess on the sort of distressed side. And I’m looking distressed with your equity and getting, you know, getting that exposure to multi sector was, was a good learning, I guess good learning.

00:12:54:15 – 00:12:57:01
HOST
And with a business plan of 3 or 5 years at that time as well.

00:12:57:01 – 00:13:04:03
GUEST
Yeah I mean look the fund the fund was a value wide fund. So exactly. It was a classic kind of value adds 3 to 5 years but I think so.

00:13:04:09 – 00:13:19:23
HOST
Yeah. And so you joined Mr. Fox and then you ended up staying at Europa for 11.5 years. Work your way up to partner. Can you just give me a bit of insight in terms of your kind of career journey, Europa, and how that came around and some of the deals you to? Yeah, of course.

00:13:20:00 – 00:13:40:20
GUEST
I mean, I think the, I mean, making the transition from banking into the sort of private equity side, I mean, it is you’ve got a lot of transferable skills. I think the, you know, what I did is, is really kind of focused on the Exxon modeling. There were I mean, I think Nick was saying when I joined, but then there were multi-year into being multiple people, but they would just fail all the Exxon modeling.

00:13:40:20 – 00:13:56:13
GUEST
So this is a really simple skill that you can give yourself. And I did all that actually, you know, spare time, outside the sort of radius 9 to 5. So I think, you know, that in terms of advice, if you want to get into into one of the PE shops as an analyst or junior, that that’s definitely something to to brush up on.

00:13:56:13 – 00:13:59:07
HOST
How did you know that was a skill that you needed to kind of effect?

00:13:59:11 – 00:14:18:27
GUEST
I think speaking to people in the industry saying, look, I’m looking at I’m interviewing here or, you know, other other people I know who were in similar shops. What do I need to do? The first thing they’d say is, do not fail the XL test because you’re going to get an Excel test. You’ll be amazed at how many small people come in, think they can build a basic model, and can’t, you know, just can’t do it in the time or freeze.

00:14:18:27 – 00:14:22:00
GUEST
So I just practice it so I could pretty much do it in my sleep at that point.

00:14:22:01 – 00:14:28:05
HOST
But I guess because of the GFC, that’s probably far more scrutiny and much more of a need for that skill set at that.

00:14:28:05 – 00:14:41:23
GUEST
Time, I think. So, yeah. And especially being able to, you know, build bespoke models because, you know, the old I can see all clunky plug and play models didn’t quite capture a lot of the complex structures that were sort of needed to be model out at the time. So yes.

00:14:41:23 – 00:14:52:10
HOST
So you kind of your core skill set from an Excel and modeling perspective that that carried you through your time, you or you were able to draw or build on, build on that skill set as a base.

00:14:52:10 – 00:15:21:08
GUEST
And I think, I think there’s two things. I mean, that the one thing is being it being able to build, manipulate cash flows. And the other thing is better understand the outputs and the relevance of the outputs. And one of the things that you, I guess, going forward in your, in your career is really the sort of deep understanding of the sort of major drivers and swings in your cash flow, you know, what are the main levers to, to pull and, and also how you’re able to kind of extrapolate the outputs and articulate them, internally, externally.

00:15:21:08 – 00:15:56:03
GUEST
So but look, I mean, Europa is a very numbers driven organization. So you had to have a strong understanding of the numbers in detail. But of course, as you sort of step up in your in your career and transition from, I guess, a kind of associate role, which is quasi analyst, which is basically you’re in charge of the numbers and the due diligence is, you know, sort of stepping away from that a little bit and moving towards more of a kind of transactional role with the sort of natural path within a shop like that, which is really starting to own more of the and the transactional contracts and documentation.

00:15:56:03 – 00:16:17:01
GUEST
And then of course, as you kind of transition to more senior, it’s far more, you know, this sort of transactions and, and acquisitions and not really your day job so much is far more relationship driven, is far more relationship driven internally and externally, actually, for that matter, far more business operations that you get involved in and especially in, I guess, outfits like Europa.

00:16:17:01 – 00:16:23:09
GUEST
It’s more on the capris side. We do a lot of one sort of air recruitment and, and sort of tactical thinking.

00:16:23:12 – 00:16:39:06
HOST
Yeah. And your role would have evolved out of Germany as well. Yeah. Can you give me a bit of a picture in terms of obviously you told me it covers ops and H.R and cap ranging again, you’re working across multiple different geographies, different asset classes, being pretty flexible depending on where the market for the opportunity presented itself.

00:16:39:06 – 00:16:58:06
GUEST
Yeah, I mean, you’re right. We’re going to change as you wrote the crew. I mean, it was it went from 20 to 60 people. So it kind of changed a bit. And you got moved around in terms of geographies depending where the need was. So I did, you know, a few years in Germany, six months dumped in Paris with my even worse French than trained, but managed to put up a bit of a great deal there.

00:16:58:06 – 00:17:17:09
GUEST
And, I then moved to work for, to work with Robert Martin in Central Europe, which was great fun. Again, you know, a huge learning curve. I mean, I learned a lot from Robert and his way of thinking. And that’s a, you know, again, a very, very challenging market. But then it was, you know, they were talking probably 2014 ish, you know, quite a immature market.

00:17:17:09 – 00:17:34:06
GUEST
It’s changed a lot. But it’s a little bit like you have like the Wild West. Back then there were only really a few up funds. I think they were there. Europa Tristan books were kind of out there doing some bits and pieces, but there weren’t many. And I think, you know, being and looking back on that experience is very, very valuable.

00:17:34:11 – 00:17:49:01
GUEST
Again, you know, you’re you’re sort of doing complex transactions, different markets, different ways of thinking through things, different ways of operating different sectors. And you and you kind of learning all the time, which is something that really kind of interest me. And, and I liked about that. No.

00:17:49:03 – 00:17:58:08
HOST
And is that what you said for 11.5 years is no doubt. You’ve been on quite a few headhunters lists, you know, trying to prize you out of that business. But you stayed there for a long time.

00:17:58:10 – 00:18:20:22
GUEST
And you know what I mean? I most for most of the time that I enjoyed it because if you thought it was very weird, it was challenging. It was a great shock. No good people, you know, a lot of the kind of culture eventually got eroded, you know, sort of slowly over. So over time and, you know, actually towards the the last few years, I was actually working the core plus PayPal with, with Andy Watson, who again, you know, I learned a lot from his is a great guy.

00:18:20:24 – 00:18:39:04
GUEST
And, you build Bernard up with you. Roper’s sponsor, which was Mitsubishi actually with Georgiana, and working with them as well, which is, which is great, but it was, you know, I think I got to the point towards, you know, towards the end where, you know, I wanted to try and challenge myself. I want to try and do something a bit different.

00:18:39:04 – 00:19:05:19
GUEST
I was kind of I wouldn’t say not motivated, but I was just starting to sense that I was running out of motivation, didn’t quite have the level of get up and go that I would normally would do. Yeah, I’m pretty I’m pretty driven character. So, I, yeah, I kind of just made the conscious decision to start looking around, either doing something on my own or joining somewhere that was entrepreneurial and new and taking a little bit of a bit of a risk.

00:19:05:22 – 00:19:16:11
HOST
And was that partly induced by Cobit or, you know, in these vehicles you get promote and carry and payouts and everything else that comes when it’s character keeps people. Was that was that a factor?

00:19:16:13 – 00:19:32:20
GUEST
Yeah. I mean that was a that was a factor. I think there’s there’s two things that Covid probably was a factor, I think. I mean, Covid was a a good time to sort of sit back and reflect on, I guess, the sort of path that you on in terms of your career. You know, there’s a lot of time at home, a lot of time on zoom and, and teams.

00:19:32:20 – 00:19:50:08
GUEST
And it was, you know, a lot of time where you weren’t, you know, sort of rushing around at London. And so there was probably a bit more thinking time and a bit of that. And to be honest, I’d always wanted to I always had a kind of desire, I guess, to try and do something and set up something myself, or at least with others in a more entrepreneurial environment.

00:19:50:12 – 00:20:00:08
GUEST
And in terms of, you know, the promotion thing. Yeah, that’s always a kind of a, you know, sort of the golden kind of handcuffs. But, you know, I wouldn’t quite describe it as golden, but it was, you know, it was it definitely a factor.

00:20:00:14 – 00:20:13:23
HOST
And in terms of that entrepreneurial journey, how did you how did you come to meeting? Do we Simon Peter and for me, Boral or the idea or the. Yeah, the relationship or friendship with the before before that even case.

00:20:13:23 – 00:20:35:10
GUEST
We like to know what I mean. Nothing more than a kind of stroke of luck, actually. So I was talking to someone who was looking for funding for some logistics developer. He, was pretty well on LinkedIn with the logistics market and did a little bit of placing people there as well on the, on the site. And I just said to him, look, you know, I’m out looking, talking to a few parties.

00:20:35:10 – 00:21:02:01
GUEST
I want to try and do something a bit more general. If you hear of anything, just let me know and a week later to text Louis, this is number. And I met Louis for a beer in a grotty old pub in Soho. Immediately got on well, I mean, he had exited TPG, was looking to set up something on his own to sketched out the whole idea with with Pete and, you know, bang my Pete and Nicole stared at, you know, the fourth partner, Nichols was at Columbia Business School of Louis.

00:21:02:03 – 00:21:20:08
GUEST
So I knew Louis really well. Pete was at the, the box office platform, with vantage. So he knew Louis from those days. I was kind of the sort of fourth partner, really. And, you know, that was, Yeah. So nothing. Nothing more than the kind of stroke of luck. And then we kind of we’re going through the business plan, what we want to do.

00:21:20:08 – 00:21:42:14
GUEST
And there was obvious synergies, mini courses, very strong. And in sort of southern Europe, you know, Spain and Italy, I just I’m not sure where I guess in computer vision and northern Europe. So there’s an obvious synergy there in terms of acquisitions, contacts, and sourcing. Pete looks after a lot of that kind of financial operation. So he’s going to CFO and asset management and and financing.

00:21:42:17 – 00:21:54:25
GUEST
He’s a bit of a sort of CFO plus. And and Louis kind of oversees the the platform is as CEO. So there was a really good synergy in terms and I guess skill set. Yeah. And I think also in terms of personality, which is, which is.

00:21:55:02 – 00:22:19:07
HOST
Just as if more, more impulsive. Yeah. Massively so. I guess that the, the other pieces of the equity. Right. How it’s great having a team together with an idea. But you know, pulling that all together and leaving pretty high profile jobs to kind of form a unit when there’s a lot of money chasing logistics at that time. And there’s a lot of new businesses that it set up, how do you go about, you know, taking that idea from that, that pub?

00:22:19:07 – 00:22:29:09
HOST
And so I appreciate Louis probably like the hard work and there’s certainly some refining that went into it. But how do you take that and, and go and raise the capital while trying to do your data at the same time?

00:22:29:12 – 00:22:55:25
GUEST
Yeah, I mean, that was that was probably the biggest challenge, just getting it getting it going off the ground. And again, you know, we sort of run into, I guess, some sort of luck and timing here. I don’t, you know, at the time logistics was it was a really hot sector, as you said, there was a lot of capital looking to get into logistics the way that many available logistics managers who weren’t already part or were Georgie owned by by the equity already.

00:22:55:27 – 00:23:15:08
GUEST
So we kind of spotted a, I guess, gap in the gap in the market. The initial idea was, was to do more of the kind of fund management set up to start small, not to go out and raise, you know, a modest amount of equity, build some track record, and go from there to probably follow a more once a traditional path.

00:23:15:08 – 00:23:34:00
GUEST
But that’s typically how you would approach it. Yeah. And just take a bit of a bit of a risk in terms of your career. I mean, obviously, you know, it’s it’s a bit of a jump going from the very, very comfortable, you know, very well-paid job to, to basically having nothing. But, you know, at some point, you know, if you want to challenge yourself, you’ve got to take a bit of a bit of a sort of a bit of a pump.

00:23:34:03 – 00:23:56:05
GUEST
And, you know, we got to the point actually, in the, in the autumn where we decided to go down a kind of different path. I mean, the whole investment management world is, is changing. I think a lot of the LPs are far more educated these days. And, you know, we the second option to play is to become a kind of sector specialist with a sort of larger LTP.

00:23:56:07 – 00:24:12:23
GUEST
And that is seems to be where the kind of market is moving away from the kind of co-mingled, sort of fund world to this sort of, you know, sort of single track sector specialist. Yeah. Outfit, which is, you know, there there’s been a lot of, you know, new startups in that sort of zone. And so and some of them have been super successful.

00:24:12:23 – 00:24:34:25
GUEST
You know, it’s all for example, and Ameristar, to extent. So we kind of went down that avenue. At the same time, we very luckily got within that Cadillac Fairview, who are part of Ontario Teachers Pension Plan. We’re looking for an industrial partner and, we met with Jenny, Jenny Hammond and his had a Cadillac.

00:24:34:27 – 00:24:53:12
GUEST
You know, just to sort of fitting the fit in the puzzle. Jenny was also at Columbia Business School with, with Louis and Nichols, which probably helps a bit. But initially, you know, that was, you know, sort of the sort of final piece of the jigsaw. And we, you know, we spent a month or so looking at, and negotiating heads of terms and things really, you know, accelerated quite quickly.

00:24:53:12 – 00:25:20:09
GUEST
So this is the the back end of October, October 21st, I resigned from Europa at the end of December, just before Christmas, actually, in 2021. And also I went the same day at Blackstone and then we signed terms with Cadillac formally around the 20th of February, I believe, in 2022. So there was a, you know, of two month period where we were sitting and, and we were, you know, sort of sipping our Frappuccinos with sort of skinny jeans and, you know.

00:25:20:12 – 00:25:23:29
HOST
Trying to fit in, trying to fit in and failing miserably.

00:25:24:01 – 00:25:34:08
GUEST
Far too old for that. And but, you know, at that point, we didn’t have, you know, we had subsidy, a lot of legal bills. We had a it was a great feeling that kind of like we’re going to going to do it. But there was a there was a risk there.

00:25:34:11 – 00:25:38:17
HOST
Massive risk leaving with, you know, with it on a word.

00:25:38:19 – 00:25:54:22
GUEST
Yeah. But you know, there was you know, at the same time we spent a lot of time with, with Cadillac, there’s also the, you know, relationship with Jenny, we, we trusted. But you know, and also it’s a big step for a pension fund to basically provide some VC funding, to get into logistics. So it’s a pretty amazing creative step, you know, from, from then.

00:25:54:22 – 00:26:07:16
GUEST
So and, and I think, you know, we, we obviously appreciate that. But yeah it was a bit of a risk they could have gone wrong. I kind of figured, you know what I’ve been I’ve been e roper for coming 12 years. I you my motivation doubles. You know it was sort of changed a little bit and I wanted to try and challenge myself.

00:26:07:16 – 00:26:12:23
GUEST
And I kind of figured, you know what? If it all goes wrong, maybe I can do something else. You but myself to to get another job.

00:26:12:23 – 00:26:18:11
HOST
Elsewhere and had you and you given yourself a period of 12 months and six months or something to to find that or.

00:26:18:15 – 00:26:34:24
GUEST
Yeah, I kind of figure that, you know, what? If the market was still pretty strong and it was very strong actually in, in Q1 22, if this all went wrong, I, you know, would probably be knocking on your door and others and I’m pretty sure. But myself to get an acquisition role in, in another in a shop.

00:26:34:24 – 00:26:36:26
GUEST
So I wasn’t too stressed about that.

00:26:37:01 – 00:26:53:25
HOST
So Cadillac, as you mentioned, kind of taken a taking a piece in the top coat as well. I guess from your perspective, the benefit from that is this alignment, this commitment. You know, I have to go and raise money. I have to do my deal basis. You probably got a much larger sum or or firepower behind you to go to the market.

00:26:53:28 – 00:27:01:14
HOST
Do you think that was essential to be able to really have a dent in the market at the time and really launch yourself and build the team and everything else that comes with set up a new shop?

00:27:01:16 – 00:27:25:19
GUEST
Yeah, it’s a it’s a really good question. So I think yes, I mean having I mean what we have been able to you know, we’ve, we’ve grown from zero to basically almost 20 staff now, in the space of, you know, ten, ten months, I mean, wouldn’t have been able to do that without, I guess, some of the funding from Cadillac initially, which has enabled us to hire really high quality people into the team.

00:27:25:24 – 00:27:45:09
GUEST
I mean, people yesterday aware that joining a startup, but at least we could look them in the eye and say, your job is, you know, okay for a for a while, if we do, even if we don’t make any of you, we can pay you for the next year or so. Yeah. So naturally, you know, people joining us is probably a little bit more creative and risk takers than than others, but I think all of them are going to come from either personal relationships.

00:27:45:09 – 00:27:54:22
GUEST
Me, Will and Humphrey join me from from you, Roper, and then I’ll see you, too. Emma was at magical. I went to Blackrock. Okay, so she does, you know, a synergy there.

00:27:54:24 – 00:27:57:10
HOST
That Mark if true for Mark or maybe.

00:27:57:12 – 00:28:15:01
GUEST
Yeah. So equipment could came from Mare Bergmann. Mark as I sort of headers impacts and investor relations then the again but and the theme kind of throughout the company kind of roles most consistent I mean most people were well I’m, you know, kind of known known to us. So there’s a kind of personal thing there.

00:28:15:01 – 00:28:33:02
GUEST
We, we kind of Germany drag most people out for coffee, were variants of help and thought upcoming on it. And actually, people were kind of surprised at just how enthusiastic most of the responses were. I mean, some people want to just go to Goldman or to to be someone that big name. But, a lot of people we spoke to think, recognize the opportunity.

00:28:33:02 – 00:29:06:08
GUEST
And that was, I guess, much more prevalent with the scale and quality of partner that we had secured. I think if we had secured a small amount of money in a sort of unknown partner, I think we would have struggled to hire the quality people that we did. But, you know, having Ontario teachers pension plan money and Cadillac you behind you and backing you with, with capital to start you up is is a strong message, having, you know, €1 billion equity commitment is an incredible, I guess, vote of confidence in the in the partners to build a business sensibly alongside you and and invest in a good way alongside.

00:29:06:12 – 00:29:24:04
GUEST
So I think in terms of the the pieces of the jigsaw, there were some really strong town nations that we were able to build for, and that’s really enabled us to to get to where we are today and achieve all that be done today. And we certainly couldn’t have done it. You know, if you’re doing this on your own, it’s been a lot of heavy lifting.

00:29:24:07 – 00:29:34:18
GUEST
And we thought divide and conquer between the partners. I mean, we’ve done winning tours back in the year, but, you know, much more than we ever dreamed or thought possible. But, you know, we pushed ourselves on.

00:29:34:21 – 00:29:42:24
HOST
I can only imagine. I can only imagine. So can you talk me about if I told you about your first deal and then maybe give you a bit of an overview of current assets under management at the moment?

00:29:43:00 – 00:30:04:07
GUEST
Yeah. So on at the unofficial. So basically we were in January, we were sitting at a, we were basement in house and garden. The JV was kind of getting negotiated and signed. We somehow managed to secure, a project called Project Sphere, which is a 100,000m² warehouse estate in the port of Rotterdam, which is bizarre because there were 18 bits.

00:30:04:10 – 00:30:08:09
GUEST
Somehow we managed to you, to get in there was there’s top bidders and.

00:30:08:09 – 00:30:10:06
HOST
Unknown unfunded at that time.

00:30:10:11 – 00:30:28:17
GUEST
Unknown. Well, unfunded, but obviously, Cadillac kind of idea and kind of, you know, assisted us, on the, on the calls with the, with the seller, but we beat, you know, a lot of very well known logistics names, in that and that was a real kind of shot in the arm for us. And it took us, you know, the deal to four months to close this.

00:30:28:17 – 00:30:54:15
GUEST
And it was a, you know, the service was very slow moving and difficult. We bought from KBC Bank in Belgium to buy from Belgian bankers. They were a very different mentality and way of thinking, but they were, you know, very, very cautious over who they selected. So and I think the, you know, having the sort of OTP name behind us really enabled us to sort of present ourselves the kind of core frenemy, kind of buyer and not I kind of sort of let it all fund aggressive, you know, sort of price chipping kind of mentality.

00:30:54:19 – 00:31:14:28
GUEST
So that really goes traction in a bit of respect in the market because be kind of, you know, cottoned on the fact that we were there that enabled us to then secure a dinner party, which we bought from Aberdeen, so that together with our Park Royal deal, was was plus minus about €250 million of, of equity. So as a start up, that was a pretty significant, statement, I guess.

00:31:15:04 – 00:31:22:29
HOST
Yeah. And gearing wise, it’s been in the press till 60 and 65% gearing. You’re buying an equity then refinancing it later or.

00:31:22:29 – 00:31:43:27
GUEST
Yeah, absolutely. That’s the bus very much the strategy. And I think we’re we’re quite lucky because the the money that we have is is I would term call plus. So we’re not so sensitive and be able to do that. And I think you know a lot of the struggles and I guess opportunity for us today is you know, a lot of the kind of us, you know, debt back PE funds, posted about the market.

00:31:43:27 – 00:32:00:25
GUEST
And then because the whole model doesn’t work. Yeah. And they’re not getting 70, 75% loan to literally they’re not getting the cheap margins or the cheap bonds that we’re using to sort of, jack up their returns. We don’t need that, which is great. And it gives us a big leg up on other buyers in the market when we come across them.

00:32:00:25 – 00:32:17:08
GUEST
So, you know, we’ve got flexible capital, sensibly priced, given the kind of risks we are taking on. And absolutely, as a strategy, we by accuracy, we want to be known as a reliable buyer in the market always. So we close cash and then we will wash up the financing a bit later down the line.

00:32:17:10 – 00:32:24:22
HOST
And you can by standing existing income producing assets through to riskier more development. Yeah. And opportunities.

00:32:24:22 – 00:32:41:00
GUEST
Yeah. I mean we’ve got I mean, look, we obviously work closely with, with Cadillac on the strategy of what risks they’re comfortable taking. And what risks they aren’t, and that their mentality actually is, is, is one of it. Develop a I mean, they have, you know, they’ve done a lot of development as a as a house. So they’re not scared of development.

00:32:41:00 – 00:32:57:12
GUEST
We’ve pivoted far more towards the income side of things given whether you’re the markets you know, the markets moved to recently. But yeah, I mean we’ve got flexibility, which is, which is good and and hopefully attractive for our, you know, people who’ve joined us, they can work on kind of different risk profiles within, you know, within the logistics sector.

00:32:57:12 – 00:33:01:19
HOST
So at the moment you’ve got 250 million under management or they they’re the first to do, you.

00:33:01:19 – 00:33:22:17
GUEST
Know, they’re the first two deals. So we tell them quite a lot more. From there. So we I mean, look generally as a, as a house, we targeted short duration income in severely supply constrained markets. And I kind of glad we, we did that, given the sort of massive shift in the sort of capital market environment.

00:33:22:17 – 00:33:42:29
GUEST
I’m glad we we didn’t go on this sort of ten years of to Amazon bonds with capped RPI or whatever. So really we’ve kind of, you know, a piece of it still stands today and has enabled us to continue buying, even further turbulence. So we’ve got around 700 million now a year in terms of gross asset value.

00:33:43:02 – 00:34:05:04
GUEST
That is split between, the UK. So we have an estate in, in Port Royal, real estate in Dagenham, both of which we bought from Aberdeen. We had a large warehouse in in Wolverhampton, in the Midlands, something in the Milton Keynes area. And we’ve also got around 240,000m² in Netherlands, split into about 16 buildings.

00:34:05:10 – 00:34:28:15
GUEST
So you’ve still got the Rotterdam asset, which is the which is probably about half of that. And the rest of it is kind of in this small to mid box sector, dotted around all the usual places in the, in the Netherlands, we’ve got a small asset just north of Barcelona. And we did something as well just before Christmas in Paris, just in North Paris, which is not out at the time of recording this in the, in the press, but will be, I guess, at the time this podcast comes out.

00:34:28:15 – 00:34:44:17
GUEST
So, you know, the platform’s expanding. We’ve got a small office now in Paris as well, okay. With our asset management team and acquisition team. I mean, also setting up a office in, in Amsterdam as well. We just hired someone in people at the time of putting this podcast out. We’ll also have, will be out there as well.

00:34:44:17 – 00:35:06:00
GUEST
He’s joined us from another big logistics platform to directly manage our assets out there. So we will continue to expand throughout Europe as a we’ve done 700 million this year. We think this year offers incredible buying opportunity. I think, you know, 2023. Yes. There’s still lots of macro headwinds that should be a good vintage. And we’re very confident about the outlook medium to long term for logistics.

00:35:06:00 – 00:35:25:28
GUEST
So we will continue I guess I’m on the same path. We’ll continue to spot the signs of, you know, opportunity and weakness and pivoting to just as we, as we wish. And, you know, this year will be probably about expanding our geographies within our portfolio. We continue building in Spain. We’ve we’ve made a stop. We’ll continue going in France.

00:35:25:28 – 00:35:40:10
GUEST
Really difficult market to penetrate. But you know, having the office there and having a couple of people that. Yeah. Right was like this is super valuable. We are looking very, very closely at Germany as well. So, you know, people can expect to see us follow our active in that market. So will we, you know, we’ll continue to build out.

00:35:40:10 – 00:35:57:01
GUEST
We’re kind of like the sort of pan-European logistics portfolio. And that’s very much our focus. But this year. So, you know, having gone through all of the, I guess, business build out and all the stuff that kind of goes behind that and we can kind of focus now on, on investing in a, you know, sort of sector around and managing them.

00:35:57:01 – 00:35:57:14
GUEST
Well.

00:35:57:17 – 00:36:13:01
HOST
Yeah. What from a timing perspective seems like you kind of timed it any better. No legacy assets or kind of issues. You striking the head on a firepower at a time in the market where it has been a bit of turbulence, but you’ve been able to kind of capture that perfectly. Almost.

00:36:13:03 – 00:36:31:00
GUEST
Yeah. I mean, we you know, you’re right. I mean, we did time it really well with super, super fortunate, actually. I mean, if we’d started Boral in in 2020 and, you know, deployed a, you know, a billion between 2020 and 2021, it probably wouldn’t be looking so, so good. So you know the market the shift is changed.

00:36:31:00 – 00:36:49:11
GUEST
Absolutely in our favor. And for the favor of investors with dry powder now. And you touched on from legacy. And I think you know that is really important as a business. We have no legacy issues which suck up lots of emotional energy and lots of your team’s resource to to deal with it. So, you know, we don’t have any of that.

00:36:49:11 – 00:37:09:13
GUEST
We can kind of focus now, having built out the bulk of the team, we can really focus now on on what we do next. What is the right move, how we invest, the balance of the capital that we have in intelligent and the right way, and really focus on how we manage it to the best of our ability as well, and and really try to sort of prove our track record as a, as a new investment manager.

00:37:09:15 – 00:37:18:04
HOST
So if you come across a deal that you think is a great deal or Cadillac deadline is there, and is there an ability to go to other equity partners, or there’s just no need, no need.

00:37:18:06 – 00:37:35:10
GUEST
I mean, look, Cadillac been fantastic in terms of following us. So very ready to the ever so we don’t like it. And bearing in mind I have a team in London who we sit and talk to all the time and look in any joint venture communication for sure is is key. And we have, you know, regular touch points with with Cadillac all the time.

00:37:35:10 – 00:37:50:00
GUEST
So whenever we get anything is not going to be a shot. You know, they’re not going to suddenly going to get a, a deal in some crazy market that they never heard of before. There’s some crazy pricing. Everything’s always been been talked through whenever we bring them anything. So, I think, you know, the question is more you how you handle your, your relationship.

00:37:50:00 – 00:38:01:05
GUEST
So nothing is, a shock when you, when you get an intern, you know, so we have absolutely no ability or need to go elsewhere if we have a logistics deal that kind of I don’t like, we’ll just move on and find one that they, that they do like at the moment.

00:38:01:05 – 00:38:17:23
HOST
So yeah. No, that sounds that sounds great. But 2023, can you just run me through the what the plan is for for this year from a quote you’ve touched, you’ve touched on it in terms of a couple of different European offices and build out, but is it just more of the, say, finding better deals and deploy more capital and building the business further?

00:38:17:25 – 00:38:46:06
GUEST
Yeah, I think so. I mean, last year was was a combination of, you know, when it times would be quite chaotic combination with building up a in a considered way as possible, but as fast way as possible because the market was moving in our favor specifically and in UK in Q4, there was a real drive to, you know, deploy at the same time, we were backfilling and setting up a lot of the kind of corporate bits and pieces that go, you know, go behind, you know, sort of operating and running a business that many people don’t see.

00:38:46:06 – 00:39:07:27
GUEST
And there’s a lot of energy and time and effort that went into to all of that stuff like mobile phone contracts, computers, it, you know, leasing an office, you know, oh, that’s right, off air policies, everything. So all of that now kind of is set up. So that a bit analysis to to focus this year on, as I kind of said earlier in it, how we what is the right next move.

00:39:07:29 – 00:39:24:25
GUEST
And we’ve done a lot of analysis in terms of because we’re a lot freer to to focus now on on investing, you know, where is the macro pushing is where is the micro pushing is what is the sort of right route now for for the just in terms of our next step, which countries do we really want to, target?

00:39:24:28 – 00:39:42:19
GUEST
You know, where do we focus us at a time and energy? Do we do last mile or do we do big, big box so we can kind of drill into, you know, a lot of that kind of analysis now? Free of a lot of the kind of the business build out that was, you know, sort of on us last year, certainly as a kind of partnership.

00:39:42:22 – 00:40:02:23
GUEST
And in terms of, you know, where we go this year, I think, you know, it’s is very much kind of more of the same. I mean, look, it’s a single mandate we’ve got, like in terms of it is logistics. It is targeting markets, which are the kind of the key European geographies. Won’t surprise everyone. Is this UK, Germany, France, Netherlands, the.

00:40:02:23 – 00:40:14:23
GUEST
We’ll look at Spain, Italy and Poland, perhaps them at some point. So everyone knows geographies. Everyone knows the sectors. We’re you know, had to be narrow just picking how best to to access opportunities and where we go next.

00:40:14:25 – 00:40:35:18
HOST
What what data do you look at when making investment decisions. Because know from my very limited understanding, you know, this. You know, just look at just the, the yield or the the rent and the price and, and that it’s shifted in the last five, six, seven years. And there’s so much more data and analytics that you look at before you even kind of look at a property.

00:40:35:24 – 00:40:39:18
HOST
First up, am I right with that role and what what kind of data do you look at?

00:40:39:25 – 00:40:55:07
GUEST
But I mean, starting from the kind of top down, I mean, we do a lot of, I guess, a lot of macro thoughts. And between us, you know, that there’s a really good degree of, you know, experience and knowledge there. So we use a lot of, you know, we signed up to some of the investment banks, platforms who provide us with with data.

00:40:55:11 – 00:41:11:03
GUEST
And so we get data from, from them. We got we signed to Queen Street, agreeing to provide us with a lot of the kind of creative thinking and macro thinking we try to link that to, to real estate. So that’s a kind of good synergy between we could link between the sort of pure macro and then the sort of macro plus real estate.

00:41:11:03 – 00:41:24:23
GUEST
We’ve got a lot of kind of data and, and com platforms that we use, we use coyote as well, which is, which is quite useful. So all of our computer goes in, goes in there so that we do we do a bit of both. And there’s also the, you know, the traditional stuff like CBRE, Rics we use.

00:41:24:23 – 00:41:40:16
GUEST
That’s a really good data point to sort of traffic about past rents and yields. Yeah. And also, you know, a lot of the kind of traditional sort of property level metrics as well. So it’s a is a knitting together in terms of the macro fundamentals. And how does a micro fit. And then looking at how the asset fits within that as well.

00:41:40:16 – 00:41:40:25
GUEST
Right.

00:41:40:25 – 00:42:03:21
HOST
So yeah, how what are the what are the qualities that you look for when you’ve assembled your team when you’ve had I know a lot of them you’ve known or they’ve been known entities. But what are the what are the traits that that you’re drawn to it as a business that you gravitate to? I’m keen just to give people a bit of an insight into that, the culture, but also what what they need if they want to succeed in any kind of real estate, productive asset management environment.

00:42:03:28 – 00:42:27:15
GUEST
Yeah. I mean, it’s, again, it’s kind of been interesting looking back at the culture now, maybe we come on to that, but in terms of, you know, who we hire. Yes. We sort of really kind of, I guess, to push people who are well known to us to to come in. And in terms of qualities, I think you’d be I mean, look, we’re a small team, and if you’re a small team, and a growing team, it’s naturally quite a stressful environment.

00:42:27:18 – 00:42:43:28
GUEST
So you need people who can, I guess, a really high quality. You can give them, you know, give them work. And they would just get on with it. People who want to kind of help build a business. So I guess probably have naturally been a little bit, you know, maybe sort of either underwhelmed or bored in a sort of larger shopping one.

00:42:43:28 – 00:43:00:26
GUEST
It’s going to take a bit of a risk and be creative. But I think people who want to come in and work as part of a team know sort of major sort of egos or any nastiness or any of that you probably want fulfilled in that sort of corporate, slow moving environment. You want to go somewhere a little bit more fast paced and dynamic.

00:43:00:26 – 00:43:05:28
GUEST
And that’s really the kind of USP in terms of what we’re able to offer. Yeah, yeah.

00:43:06:00 – 00:43:10:06
HOST
And what was the best advice that you’ve been given on the journey of setting up borrow?

00:43:10:09 – 00:43:27:27
GUEST
I mean, I don’t see I mean obviously we it will happen quite quickly. So it’s not like I was talking to people and saying, hey, you know, how would you to set up a company? Yeah, I think I, we, we obviously I don’t think we could have done this without the sort of four partners initially. And, and obviously the team who’ve, who’ve been instrumental in helping us to, to get to where we were today.

00:43:27:27 – 00:43:46:05
GUEST
So I think, you know, achieving the growth that we have in the space of a year, you just cannot do on your own. It’s just absolutely no way. And it always some kind of push to, to our limits to, to an extent. So I think, you know, relying on high, you know, high quality people relying on on the team and, you know, using the team to kind of get there.

00:43:46:05 – 00:43:55:18
GUEST
And as partners, we’ve all got kind of different strengths and weaknesses. I’m the same as the rest of the team at boreal. And just learning how to leverage those those strengths and, you know, get people to go, go, go do it.

00:43:55:18 – 00:44:01:02
HOST
You know, I was going to ask you how you balance your work and and personal life, but this probably a blender.

00:44:01:05 – 00:44:15:10
GUEST
Yeah. You’re probably, you know, my sort of, me is thing was me made me to, to sort of focus a bit more on on finding a balance. I mean, it’s I but as I said, look, last year was an exceptional year. We, we set up a company and we also generated, you know, a huge amount of power.

00:44:15:13 – 00:44:31:26
GUEST
So you kind of doing your day job and then your night jobs, all this sort of establishment, the company and everything else that goes behind it this year naturally should be a little bit more balanced. Which should be a bit more, I would say slower. And we’re still going to be hard work. And there’s a long way to go and a lot of capital deploying in sort of fast changing environments.

00:44:31:26 – 00:44:59:05
GUEST
We need to stay nimble and alert to that, and we will. But I think we, you know, I think all of us are conscious that, you know, we need to find, you do to find a balance. I mean, if it was coming from shops, like, you know, the TPG or VCs or, you know, hard driving places, and I think, you know, we are very, very conscious as a company that, you know, we work hard, you know, Monday to Friday we do we do work hard, but we’re very conscious in not to disturb people at weekends such that it is possible that we’re very conscious of people’s, you know, health and wellbeing

00:44:59:05 – 00:45:03:08
GUEST
and, you know, have built a lot of our HR policy with, with that in mind as well. Right.

00:45:03:10 – 00:45:20:26
HOST
Yeah. So what you what you’ve achieved is absolutely unbelievable, given how kind of competitive the landscape is and other people chasing the product. So it’s it’s unreal to kind of sit on the sidelines and watch that. And I’m really excited to see what you and the team go on to achieve this year and and the years in the future.

00:45:21:00 – 00:45:31:03
HOST
As we draw to a close, I ask everyone a question is if you’re given 500 million pounds of equity to the people, what property and which place do you look to deploy that cash?

00:45:31:05 – 00:45:31:25
GUEST
Highly relevant.

00:45:31:25 – 00:45:48:20
HOST
Question. I kind of feel like it was a question that I dreamt up when I, when I did the podcast to be a really good kind of like question. It’s almost like an interview question. If you give an entrepreneur, where do you deploy it? But having done a few of these, I feel like by going through this, these conversations, that kind of the question gets answered anyway.

00:45:48:22 – 00:45:52:22
HOST
So that might be the same for you, but you might you might share, share something different.

00:45:52:25 – 00:46:07:21
GUEST
Yeah. I mean, look, is basically what we were given from Cadillac and is what we are doing at the moment as a business. So I think, I mean, we’re, we’re we’re fortunate we’re in a, in a sector. So in terms of sector shortages, sticks. And I think it would be possible for me to answer any other way.

00:46:07:21 – 00:46:26:14
GUEST
I mean, look, it’s is still the growing sector. The fundamentals behind it is incredibly supportive and especially given the sort of pricing changes that, you know, have kind of started to wash the most with markets in the last six months. So if you’re giving me 500 million, it’s again, it’s it’s logistics. It’s pan-European probably slanting towards urban maybe.

00:46:26:16 – 00:46:28:09
GUEST
And in terms of the what was the other part that.

00:46:28:11 – 00:46:29:03
HOST
The people, the.

00:46:29:03 – 00:46:33:21
GUEST
People I guess my, my team and the partners are borealis, I guess would be the.

00:46:33:24 – 00:46:42:16
HOST
The, the with the, the winning team, behind that £5 million. Well look, James, thank you so much for joining me. And like I said, really excited to see what you and the team contribute.

00:46:42:22 – 00:46:44:06
GUEST
Thank you very much for having me. Pleasure.

00:46:44:08 – 00:46:50:14
HOST
Thanks.

00:46:50:16 – 00:47:10:20
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe! Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:47:10:25 – 00:47:36:10
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to come and work for you.

00:47:36:12 – 00:47:46:08
HOST
Head over to the website cockburn.com, where you can find a wealth of resource to aid your search. Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:28:19
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:28:22 – 00:00:37:20
HOST
Welcome to the People Property Place podcast. Today I’m joined by Nicholas Blackburn, co-founder at Blue Current Capital. Welcome to the show, Nick.

00:00:37:22 – 00:00:39:15
GUEST
Hello. Thank you. Thanks for having me.

00:00:39:17 – 00:01:02:27
HOST
So blue Crown capital is an ESG focused real estate investor, developer and operator enabling and accelerating the electrification of commercial fleets across the UK and continental Europe. The core focus is to service the response of businesses, which are rapidly expanding and electrifying their fleets by developing and managing purpose built EV charging hubs in close proximity to their facilities.

00:01:02:29 – 00:01:14:29
HOST
We’re going to go into that a little bit later, but a place I always like to start, Nick, is how you got into property in the first place, because you haven’t had a really long career by, by lots of standards. But yeah. How did you get into the space?

00:01:15:04 – 00:01:35:18
GUEST
Yeah, definitely. So I’m originally from the lake District, born and raised, and I think it was our early days with our father, who was a built in, owned a hotel in the Lake District, and me and my brother always very much involved hands on from day one, construction related works, building parts, hotel and so on. And I guess that spot inspired us to to get into that industry.

00:01:35:20 – 00:01:57:21
GUEST
So I studied my undergraduate degree at UCL. I did project management for construction. So quite vocational. I did a sandwich as part of my degree. I worked at AC Harris. It’s now known as Arcadis. It was a project management consultancy practice at Heathrow Airport for the year. It was fun, was informative, gave me some good experience.

00:01:57:24 – 00:02:15:29
GUEST
But definitely sort of taught me something that I didn’t want to do. I wasn’t really cut out for consultancy work behind the desk and things like this, but finished a degree, and in my last year I got offered a job at BP as a construction engineer, and I think I didn’t didn’t expect to work in the oil and gas industry, to be honest.

00:02:15:29 – 00:02:46:09
GUEST
But it kind of came across my desk. The job description was excellent, was to work on major projects, hands on, boots on the ground kind of stuff, and potential to work globally as well. So that was really exciting and sort of the week before was due to start. I was in London, came back from a summer of traveling and whatnot, and then, got a nice email saying you’re relocating to Aberdeen on Monday, which was unexpected, but it was a, you know, exciting challenge was young, I thought, why not moved up to to the North Sea?

00:02:46:15 – 00:03:21:29
GUEST
Part of some really exciting projects up there and I love my time. There was really, really great experience, really making use of what I thought I wanted to do. You know, working in projects, construction industry, albeit not in the built environment, but in the energy sector. On fortunately, that period of time, about 2014 also coincided with a huge, slowdown in the price of oil, largely driven by OPEC or Saudi Arabia flooding the market with oil in an attempt to, reduce the, the cost of the oil so they could bankrupt some companies in the US and buy them.

00:03:22:01 – 00:03:42:26
GUEST
Essentially. That led to BP suffering badly, firing people and whatnot. Sort of capping opportunity to graduate some sort of call myself thinking, you know, I’m a young guy getting into a long career to industry that might not be here in 20 years time, especially in the way that it’s currently is in an oil and gas environment.

00:03:42:26 – 00:04:02:26
GUEST
So I hedged my bets and I applied to do a master’s degree at Cambridge in Real Estate finance. And that was that was, to be honest, during my time at UCL, even I had some really great lecturers in real estate and economics and so on, who previously taught at Cambridge. I was really good at those classes. I really enjoyed them.

00:04:02:29 – 00:04:21:20
GUEST
They had, strongly recommended that I one day do the master’s degree and I thought, great, but I’m going to work at BP, so what do I get? And then, as I mentioned, sort of led back to that path and I, I went for it, I got accepted, I went to Cambridge, had a fantastic time, doing the degree and just experience life at Cambridge was great.

00:04:21:20 – 00:04:41:26
GUEST
University thoroughly enjoyed it. That led me back into sort of a meandered way to real estate. If you like, after having worked and on the gas and everything. And then I found myself, after doing a short internship, East or secured in the summer, I then joined Thor Equities, which was a real estate private equity shop in London.

00:04:42:03 – 00:04:52:03
HOST
So your route, your dad was, you run the hotel and you got involved some building projects and doing it up and running at value. So that was kind of your what window into real estate. Yeah.

00:04:52:03 – 00:05:10:29
GUEST
I mean, he he didn’t just run the hotel. It was literally a cowshed which he converted into a four star spa hotel. And me and my brother growing up literally did that with him. Definitely gave us a lifeblood of, like, bricks and mortar, construction hands on kind of work. My brother followed a very similar career as well, in fact.

00:05:10:29 – 00:05:16:01
GUEST
So that was very much the foundation for us to get into development out of. So.

00:05:16:06 – 00:05:18:17
HOST
So that was your route to kind of properties for sure.

00:05:18:17 – 00:05:18:23
GUEST
Yeah.

00:05:18:24 – 00:05:29:00
HOST
And then you thought by going to UCL and doing a bit more of a project management course, you can build on those skills. And that opened your eyes up to real estate being far more than just project management and development.

00:05:29:00 – 00:06:04:19
GUEST
Absolutely, absolutely. I mean, I was always very near mature when I was a child, and I sort of university gave me that insight that I could marry together two things, which is like sort of my love or life plan for development and construction with financial sort of university side of, of that work and real estate finance or the investment side of real estate and buying and selling commercial real estate was quite clearly, obviously became the target career path for me and an occupation which I then went on to pursue for various years with different companies before before setting up the current.

00:06:04:22 – 00:06:17:22
HOST
And so you experience the consulting piece that AC Harris come okay this and then BP and then what did you do at East. Because that was back in 2016. So you haven’t been over here that long. Yeah okay. Part of the business correct. Yeah.

00:06:17:22 – 00:06:37:27
GUEST
Not very long. That was more that a few friends of mine from UCL and Cambridge had gone on to work at these companies and other companies, and prior to joining Cambridge, I reached out and said, look, is there any way I can get some, some, some summer internship experience just to cut my teeth a bit to not necessarily to even lead to a future job opportunity?

00:06:37:27 – 00:06:53:29
GUEST
It was just more experience that might help me help inform the degree. And it was eye opening. I mean, it was really high octane, really exciting stuff that they do there. If anything, it just spurred me on more to to want to work in that sort of environment. Yeah.

00:06:54:06 – 00:07:13:19
HOST
To graduate in Cambridge, that MPhil course, a lot of people have got jobs prior to graduating, and it’s quite a competitive course as well. Right. And no doubt there’s a lot of chat at the pub about who’s got what salary, and there’s a fair bit of competition. Did you learn a job up prior to graduating or did you do you do a few rounds of interviews, didn’t get anything or what did you do?

00:07:13:19 – 00:07:31:15
GUEST
No, not at all. I when I finished BP, I literally saved up some money during BP and thought, I’m going to, I’m going to leave when I go to Cambridge. I’ll use all that money to just pay for the Cambridge degree. And I just thought, let’s go for it and keep my options open for what to do after, Cambridge.

00:07:31:15 – 00:07:52:11
GUEST
I’m sure at that point, yes, it’s competitive and everything else, but I wasn’t so worried, let’s say, about finding a job. I was pretty sure that if I put my mind to it, there would be something out there for me. East Lawrence, I did just before that. That could have led to a potential opportunity afterwards. And that was definitely one of the options that I looked into.

00:07:52:14 – 00:08:13:08
GUEST
But Cambridge themselves, it’s fantastic data, to be honest. There’s a if you if you’re able to get in there and educate there and everything else getting a job afterwards, they do a good job of making sure that they give you all the opportunities during your time, to, to get access to potential employers and anything else. So that was that wasn’t so much my concern.

00:08:13:15 – 00:08:15:07
HOST
How did so how did Thor come about?

00:08:15:10 – 00:08:39:25
GUEST
So Thor, Thor came about, I think I actually got introduced because, again, a friend of mine had gone on to work there, and I was interviewing at loads of places, and they had an opening and he said, you should definitely think about a come in for a job interview, meet the team. They were really, really, entrepreneurial, high octane environments, small team, very close knit.

00:08:40:01 – 00:09:12:06
GUEST
So I definitely, you know, would never say no to anything. So I jumped in, went out. The interview went really well. Did my financial assessment and everything else came back in to meet more senior members of the team. And they said, look, we need somebody, but we need to now. And at the time that was, I think, March 2017, and I didn’t finish my degree until July, and I had these ambitions to travel the summer again and have some sort of last gasp, experience to just chill out and take some time off for proper work.

00:09:12:06 – 00:09:37:18
GUEST
But I don’t want to miss a chance. I thought it was a really good place, given that I wasn’t a spring chicken in some sense. I wasn’t 19 years old. I was now 22, maybe 23, having worked already at SARS and then BP. And I thought, well, this is exactly what I wanted. It’s available now. If it means for next few months, I’ve got to really knuckle down and study and work at the same time for a few months.

00:09:37:18 – 00:10:09:02
GUEST
So be it. Like, it’s that’s totally fine. So I accepted the job and then I started working two days a week. Thor in London. And the rest of the time, obviously studying full time for my dissertation year and exams, I think also was pretty intense. Obviously the studying is is hard work. You need to devote yourself to it fully, but also the I think I didn’t quite expect the level of work or sort of intensity of the work that those was doing.

00:10:09:05 – 00:10:37:09
GUEST
So I stretch myself then, but I look back and I think that that was a really good experience for me to to really test myself and really force yourself to learn quickly a lot of stuff and sort of advice I give to anybody who’s like, just starting out is definitely don’t necessarily shoot for a big save name that has a graduate scheme, and you’re going to learn things properly and slowly and stuff on just just choke yourself in the deep end if you can get access to it because you benefit from it later on.

00:10:37:12 – 00:11:00:19
GUEST
You know, we saw was very much that you there was no hierarchy. It was just like, go for everything we can get your hands on and work until it’s done. And if you didn’t know the answer, you don’t go home until you do sort of thing. And, you know, it’s it’s a great way. It’s just a real life experience of just putting yourself on the front line of doing transactions, like with real people, with real money and everything else.

00:11:00:19 – 00:11:02:12
GUEST
So yeah, it was it was fantastic.

00:11:02:16 – 00:11:06:13
HOST
And what kind of kit were you looking at the time? So at the time, Thor was literally.

00:11:06:13 – 00:11:28:03
GUEST
Focusing on high street luxury retail retail led schemes. So it might well be we bought they owned Burlington Arcade is a good example. Yeah. On the street house, it’s the Patek Philippe building on Bond Street. We looked at lots of those types of things also in Paris and Milan, Madrid, Rome, this kind of, key cities with luxury offerings.

00:11:28:06 – 00:11:49:13
GUEST
And it was trying to try to pick those assets which are incredibly hard to come by, revamp them, refurbish them and whatnot, and then, so sell them on. And it was. Yeah, it was exciting times. I think they’ve now pivoted quite well into other areas of other sectors of the real estate industry. So into logistics or life sciences and even datacentres and everything else.

00:11:49:13 – 00:12:03:24
GUEST
So good to see them doing well. And they recognize that retail in all respects probably wasn’t. It was definitely not the flavor of the month. A lot of occupiers or buyers or anything like this. So they pivoted away from it, but they still do a lot of it.

00:12:03:25 – 00:12:09:13
HOST
Yeah, they they own a lot of that haven’t you. Don’t you. Yeah, exactly. Yeah. I think that businesses built on luxury retailers.

00:12:09:14 – 00:12:18:20
GUEST
Yeah. Exactly. I mean the, the CEO, the founder of create the business himself was a very successful owner of retail business before he got into into real estate.

00:12:18:22 – 00:12:33:18
HOST
So you were there for just shy of 18 months, saw equities before you moved. And would you describe them as an operating partner typically in terms of their business, they might have shifted now to raising dedicated funds. But was that, you know, a typical operating partner structure when you there?

00:12:33:18 – 00:12:52:29
GUEST
Yeah, I would call them just a GP general partner where they would very much source and originate transactions, get them on their offer, get them locked up, and then we’d go out and try and find the capital for a given deal. Obviously we had framework investors that they worked a lot with, on various transactions, but then equally building up new relationships.

00:12:52:29 – 00:13:01:04
GUEST
So they’ve got a lot of relationships in the US that they brought with them over here to Europe. But yeah, very standard GP relationship.

00:13:01:07 – 00:13:06:27
HOST
Then you flipped into PSP. Am I right in saying that that was an early move from PSP to the UK market as well?

00:13:07:03 – 00:13:24:19
GUEST
Yeah, PSP, they moved over here in I think it was May 2017. They opened their headquarters in Victoria and they were right. They wrote to me on LinkedIn directly and said, look, we’re we’ve opened our headquarters here looking to build out the real estate team. I think you’d be a good fit for the team. Do you want to come in and so on.

00:13:24:19 – 00:13:44:07
GUEST
And I was happiest always working hard. So on everything else and then sort of kept getting the emails, kept getting the messages. So I thought I’d give it give it the time of day. I went down and met the team and yeah, exceptional place. A job. So I decided to have a lot of rounds of interviews and very meticulously making sure that I was a good candidate for the team.

00:13:44:07 – 00:14:16:04
GUEST
Met everybody before I joined. Made the decision to leave for and move to to PSP. And I think for me, one of the major reasons why I wanted to to join PSP was that they were able to give me the ability to look into different asset classes. So like we said, so great in the sense that I cut my teeth for sure in the in that company, I worked for 18 months really intense sort of set equity environment in one given asset class.

00:14:16:06 – 00:14:33:22
GUEST
Very deep knowledge. And then I took that to PSP and I was covering on the other side of the table now, rather than an operating partner into a traditional LP, which was one thing. But secondly, now looking at logistics, BTR or office sector, you name it, all sorts of stuff.

00:14:33:28 – 00:14:51:14
HOST
So you joined as a senior analyst, got kind of a promotion and a move at the same time. Yeah. Can you just talk to me a little bit about the three years that you had a PSP kind of deals you did? I know you went to Australia for 24 hours. Yeah, it’s probably I don’t know if I’m exaggerating that, but I definitely know you kind of got off the plane and then very quickly got back on the plane.

00:14:51:17 – 00:14:57:09
HOST
And you did that multiple times. But yeah, be brilliant and kind of give me a bit of an overview of the types of deals that you’re involved with.

00:14:57:09 – 00:15:26:11
GUEST
Yeah, definitely. So to PSP they partnered with local operators to do transactions, whether that’s through joint ventures. Not very often, but they did also do fund investments putting money into a into a closed fund. My role. So I joined I think it was June 2018, and I picked up, I was assigned to some of our existing portfolios, interested in, you know, I thought it might well be UK, maybe European based stuff, but I was put on to fund the portfolio that we had in China.

00:15:26:11 – 00:15:53:21
GUEST
Was one of them. Two of them, sorry. One of them. Oh three but a maple tree of, portfolio over the there was something with CapitaLand and also something with, huge, portfolios with GLP. So I was focusing on them. And really for me, that was previously it was mainly for example, for I was doing acquisitions, were buying things and passing them over to the asset management team that thought to to deliver the business back, to get the planning to do all those sorts of things.

00:15:53:23 – 00:16:12:29
GUEST
At PSP, my role was very much split into sort of you did both acquisitions and dispositions as well as asset management. So your files, you want the GP, but you you had to manage those files from both those perspectives. That was heavily doing a lot of asset management work, which I wasn’t used to doing, which was great.

00:16:12:29 – 00:16:15:07
GUEST
Again, learning new things and so on. So, so.

00:16:15:07 – 00:16:21:14
HOST
Holding the operating partners to account. Yeah. Making sure they delivered what they said. They deliver on time to budget and doing the second reporting, etc..

00:16:21:18 – 00:16:40:00
GUEST
Exactly that. Yeah. And they would often put through like sort of requests for major decision requests to change business plans and so on like this. So it’s really crucial that you’re heavily involved and you’ve got a good working relationship with the GP because you we were very active in managing our portfolios, which somehow pays the bigger they are.

00:16:40:00 – 00:17:02:19
GUEST
Typically they become quite passive in some respects because they’re just the scale is enormous. PSP what I really liked about them were they were large, big investors, lots of capital to deploy. But equally we were we were nimble in the way that we did our transactions. We when you granular detail about certain things which made it, you know, fulfilling, exciting to understand the assets well that you, you manage.

00:17:02:19 – 00:17:24:18
GUEST
So what that what that gave me again because of they were Montreal based company. They opened headquarters here in, in London. Everything previously ran from Montreal that brought the Asia-Pacific files to London because it was geographically a bit closer. Yeah. I don’t know everybody who was based in London running projects in China or Australia, New Zealand.

00:17:24:20 – 00:17:51:10
GUEST
So that gave me a really cool experience, to do all those things. And then, a few trips out to China in the first few months to see the assets and meet the partners and everything else was super exciting. And then the Australia Files came over to London, and I was part of those. So that was just some really cool, really well established partners in Australia and New Zealand like Charter Hall, Goodman Group, AMP capital, also big working relationship with Macquarie or Mira.

00:17:51:15 – 00:18:13:19
GUEST
So that led to then in the subsequent year in 2019, I think I traveled, I think I did 52 flights that year in the one a week on average, and they weren’t short haul flights. A lot of them were over to Australia, New Zealand and back to Asia a few times and always come across to Canada as well to come back to the mothership, if you like, twice a year to see the border team.

00:18:13:19 – 00:18:36:19
GUEST
So really excited. I couldn’t couldn’t fault it. They. Yeah. No, the travel was great, but the the things we were doing, the people that we were interacting with, the, the cold and our partners, I learned a lot just through listening, just sitting in the right meetings with these very big hitting real estate professionals who you got access to because you’re part of an organization that backed them in a meaningful way.

00:18:36:21 – 00:18:54:29
GUEST
So when you go to Australia and you sit down with Goodman Group, you sit down with Greg or you go to chat a whole and you sit down with David Harrison, CEOs of the companies, are you building up personal relationships with them? You. Yeah, you’re learning from them as the way they conduct themselves, their views and outlooks on on real estate and, you know, building that on.

00:18:54:29 – 00:19:20:23
GUEST
So I gained, I guess, a for the sort of deep skill set. I was technical skill set, BSP was more like I became more like a shape. I like to think that I’ve got this deep knowledge. And so I’ve got the breadth from PSP, whether it’s from different sectors and geographies and different types of investments. And that sort of made me into my early on, a bit of more of a rounded, I was lucky to have these experiences.

00:19:20:27 – 00:19:32:20
GUEST
Maybe I did sort of create my own look in the sense I was looking for that indirectly, to sort of get those experiences early on. And yeah, I mean, it gave me a lot of, sort of a lot of breadth of experience. Like I said, you know.

00:19:32:24 – 00:19:49:09
HOST
Internally at PSP at that time, because that sounds like a hell of a lot experience for someone who’s relatively junior and early on in their career, albeit you had 2 or 3 years experience in another sector, and surely there’s a lot of kind of transferable skills there and interpersonal skills that you could leverage. Who who are you working with internally?

00:19:49:09 – 00:20:01:11
HOST
Or, you know, when you buddying up with someone internally? Or did you literally have yeah, you given the trust and you were told to go and go to live and you kind of had to work it out yourself or what was that internal reporting. Yeah. Internally it was.

00:20:01:12 – 00:20:19:00
GUEST
It was a small team, a really like team of ESP when I was, when I joined, I think it was probably about nine of us. We had our MD, who had it, who had a team. And then there was a couple of senior directors and some, some managers. And literally I was the only I was two senior analysts to associate.

00:20:19:00 – 00:20:43:12
GUEST
So the way it worked was typically you’d have a director and an associate or a senior analyst, and then that was it to the other deal team. And then you would report to your senior director, and then that the three of you would assess an opportunity when it came in, you would do all the all the legwork, produce the papers and go over the the model and discuss everything with the GP before bring it to committee to present it.

00:20:43:19 – 00:20:59:22
GUEST
And then the three of you, once it got approval, you would crack on and actually go ahead and acquire that project. And that would be repeated time after time and worked in I worked very closely with a couple of members of the team to do lots of various things, whether it’s acquisitions, dispositions, all the asset management and whatnot.

00:20:59:22 – 00:21:18:06
GUEST
I think me, the responsibility I had in the asset management side of the tasks was I had more responsibility. And in terms of I was the one doing all of the actual work, and then it would be sent for clearance. The delegated authority member acquisition side was a huge team effort between a small team, but a huge effort.

00:21:18:08 – 00:21:33:16
GUEST
So I guess that’s how we got to, you know, got this ability to take on more. And if you were willing and able to do more that was always there for you to do that. Definitely. It was you know, it was sort of encouraged for you to keep going. And to the extent that you want to or able to this, there’s more work for you to do.

00:21:33:17 – 00:21:46:08
HOST
PSP don’t write small tickets. What tickets do they normally write, and what would you say the typical kind of hold or business plan period? Is it from about 3 to 5 year value add opportunistic type ticket or did it varied given the scale of it?

00:21:46:10 – 00:22:03:22
GUEST
Yeah, I think they they weren’t short track mind at all. I think the the ticket size was big. So it was normally probably a 100 million minimum per ticket. And it was the business was very focused on, on the partnerships that you were working with. So it wouldn’t be like if partner came and of a great one off deal.

00:22:03:23 – 00:22:21:13
GUEST
Do you want to do it? It would be less attractive if there wasn’t the ability to continue to build out a thematic business plan or portfolio with that partner in that sector and that tography kind of thing. Yeah. So that meant that, like, maybe they could do smaller tickets if they knew that there would be ten of those small tickets to aggregate something bigger.

00:22:21:15 – 00:22:42:04
GUEST
Whole period. Definitely wasn’t sure. You know, we were happily billed to call often we would say like, oh, let’s do a portfolio to build a BTR portfolio that I set up with, in the UK here with, a partner for Long Harbor. So they came we, we’ve onboarded them as a new partner. We funded the first projects, opened Tottenham Hale, and then we did far more with them.

00:22:42:05 – 00:23:07:03
GUEST
It’s gone on now to do I don’t know how many, but it’s it’s growing massively and that was very much a ten year business plan. Let’s let’s buy the land. Let’s build these building that’s lease them out. Let’s refinance them. Let’s hold them. Let’s think about the exit being an IPO or the exit being a portfolio sale. It wasn’t a isolated oh let’s, let’s let’s do an IRR on this one building and trying to flip it in three years time with PC.

00:23:07:09 – 00:23:22:06
GUEST
It was never the case. Not short term. The sort of mindset which is very much was Thor’s business plan. By sell it was more buy at aggregate scale. Either we hold it or will refinance it or sell it.

00:23:22:06 – 00:23:43:16
HOST
So you had PSP for just over three years. What what prompted you to leave that business? Because clearly you had an envy envious job by probably lots of accounts. You know, a hell of a lot of exposure, lots of responsibility. Appreciate the travel. Novelty probably wore off relatively quickly, but you’re at the top table with some seriously impressive people on a global basis.

00:23:43:21 – 00:23:58:13
HOST
What what prompted you to leave that environment where you probably had a lot of trust? That’s probably a good plan. You could probably see the MDS and senior people ahead of you earning some serious cash. What prompted you to leave that environment and and decide to that your business?

00:23:58:15 – 00:24:16:10
GUEST
Yeah. Good question. When you say like that kind of worried about the wrong choice now. Joking I think I think Covid had a big role to play in it, if I’m being honest. I had like I had the most amazing time PSP, absolutely unbelievable. People are amazing and so on and I think Covid. I moved home to Lake District.

00:24:16:10 – 00:24:32:21
GUEST
I work from home sort of back into the house with my with my mom, my brother, and I think they saw me physically working to whatever time and just devoting my whole life to the job, and they knew I was doing that anyway, because I was only taking phone calls early morning or late at night to them, to them and everything.

00:24:32:27 – 00:24:47:03
GUEST
But I think it hit home a bit and I thought, yeah, maybe, like maybe there’s more to it. Maybe I could look in to do something else where I can have a bit of a different work life balance, if you like. And I think that was a Covid thing. A lot of people reflected on on their lives and what to do.

00:24:47:03 – 00:25:06:25
GUEST
But I love the industry. I loved what we were doing a PSP and I just fell at that point. Now it’s a good time for me to break away and do something of my own, which I, you know, was it was obviously an ambition I had always to do. I think a lot of people say that. A lot of people think that, and I do.

00:25:06:27 – 00:25:27:05
GUEST
I’m not, you know, I’m not blind to the fact that Covid gave me the additional courage. If you like to take that plunge, it’s not an easy thing to give up. I’m such a good foundation that you’ve built yourself a career that you’ve always wanted to have and everything else. I had it, and I decided to to leave it, to go and pursue something on my own.

00:25:27:08 – 00:25:52:17
GUEST
So I think Covid was the catalyst. And also having this exposure to these, these sort of sectors and people in particular that we’re working with at PSP, a lot of that was in logistics. So I said GP, Goodman Group, I was on the final, but there was a massive relationship with Sega and it was very obvious not just from my time at PSP, but very obvious that logistics was the flavor of the month before Covid.

00:25:52:24 – 00:26:05:00
GUEST
During Covid, that was just rocket fuel and that was going nowhere. And so I thought looking to do something with obviously with my my business partner Max who, who I met up for.

00:26:05:01 – 00:26:08:17
HOST
So you work with him at Thor. He was another analyst kind of same time that you were.

00:26:08:23 – 00:26:28:22
GUEST
Yeah, exactly. I think I don’t want to jump around, but that’s how Max and I met. We met when I joined for. He was already there. We became really close friends, probably from working super late together every time and helping fix each other’s problems and, you know, deals. Really close. I left PSP, he stayed on, and, yeah, from then on we were just best mates.

00:26:28:24 – 00:26:53:08
GUEST
And he was in a similar position actually in Covid he left or he was working with the family office. I mean, he sort of said, look, I’m, I’m thinking about maybe like getting our heads together and doing something. And I said, you know what? Ironically, I’ve been thinking the same. So that’s how the birth child started. And then I said, look what I’ve been doing a PSP and this is my opinion of, of, what I’ve been learning from all these people, his experiences.

00:26:53:08 – 00:27:10:22
GUEST
And he, he sort of complemented that with his. These were different, very different people. I must have met Max and I would do complement each other massively. Well, we bring things differently to the table and I think that helped. We spent lots of time. I hadn’t yet left PSP. This was I’m talking now when we sort of got together.

00:27:10:22 – 00:27:17:09
GUEST
I was on his terrace in Notting Hill when barbecue, you know, April 20th, 20 or something. Middle of Covid.

00:27:17:12 – 00:27:24:11
HOST
In lockdown when you when you’re in lockdown, when you when you could see like one one friend you know have a bubble. You can see them outside.

00:27:24:11 – 00:27:45:00
GUEST
Yeah. I actually think this is when you are allowed to do that. So maybe it isn’t that naughty, but we yeah, we had this idea. We sat there, we thought, let’s do it. It’s not really like point to to get started. And then I didn’t leave PSP for another year. But I said, look, let’s in the background, quick thinking about what to do all the way through to the rest of the 2020 and then got to 21.

00:27:45:00 – 00:27:55:07
GUEST
We were like, let’s do this. And Max had started full on full time during his time into Lucre Capital, which at the time was called Black Potch Black Box. Black box. Yeah, it was because.

00:27:55:07 – 00:27:57:09
HOST
His surname is bottom. Bottom.

00:27:57:12 – 00:28:15:27
GUEST
Yeah. So we said, look, we need a name. Let’s just give some some name. So mom is Blackburn bottom black bottom. So it was really cool actually. And we still have still have it set up, but we had black box going. And at that time we were looking into many things to do. We were saying, look, you and Z zone was going to grow.

00:28:16:00 – 00:28:42:17
GUEST
We thought something creative was a do down in this, in this space. There was an idea to try and buy car parks just on the inside of the north south circular, which we believed would become redundant, or south for farmers, or less usage on them because people would no longer be just driving over the north south circular to park their car when they’ve got to pay 12.50 pounds day to do so, we thought, great, let’s buy this car parks.

00:28:42:19 – 00:29:03:14
GUEST
When the United Zone grows, we can. We’ve got a strong claim to the council to say, look, give us change of use to residential because your your mandates have made our business, irrelevant. Yep. And then ship that to a developer or something like that. So we had this idea we, we looked into lots of opportunities trying to dig away with our network and find car parks.

00:29:03:16 – 00:29:22:08
GUEST
We actually came across a class A car park, an opportunity in Stratford. Somebody renew explorer colleague, a relation of Thor and said, well, we heard you wanted to try and buy some car parks. We’ve got a great one in Stratford. It’s not actually car park, but it’s going to become one. But, that’s not what we want to do.

00:29:22:08 – 00:29:46:09
GUEST
But anyway, should be on the phone. So what is it? And I said, yeah, it’s an EV charging hub. It’s going to be electric vehicle charging hub for commercial vans. And just like that doesn’t that doesn’t make any sense. I don’t even know what you’re saying. Anyway, it’s not exciting. So we looked into it and then it ended up we really, really tried hard to buy this thing, with this sort of affordable, if you like, or this agreement to then go on to build out an electric vehicle charging hub.

00:29:46:11 – 00:30:10:17
GUEST
It didn’t go ahead because the occupy had said the site’s too small. Actually, we need more space to park vans, and that sort of blew our mind. And it sort of for everything, like a light bulb moment for us, if you like, put everything into perspective in the sense of hold on. We’ve always been like doing lots of work into like parking and vehicles, storage and everything else in the right locations.

00:30:10:17 – 00:30:37:06
GUEST
And we always had this love for logistics and recognition that there’s the tailwinds behind the movement towards becoming net zero. We’re going nowhere. And it was more than just brainwashing now. It was becoming a very relative and actually super important concept of real estate. And then there we had it for for right in front of us. If you like this sort of proof, this need for storage of vans and especially electric vans was real.

00:30:37:06 – 00:30:56:13
GUEST
So we took that away. We thought what just happened? Like, how does this what does it mean? What does it make sense? Let’s make sense of it. So yeah, lots of work and recognize that, you know, people talk about warehousing and logistics space and there’s this massive supply demand imbalance of it still huge, huge demand for warehousing. And there’s just nowhere near enough of warehousing.

00:30:56:15 – 00:31:17:11
GUEST
And a warehouse means a shed with a yard, 55% side coverage, a big shed, big yard. And that yard is for HGV used to come turn, turnaround, leave. Yeah, maybe have some trailer parks and there some open storage in the summer. But most of these warehouses are occupied by parcel delivery companies. The last model anyway. You know, three PL companies or online retail.

00:31:17:13 – 00:31:42:11
GUEST
These people have massive fleets, huge fleets that take those bulk goods dropped off during the night with the wagon, take them to the customer’s door in a van. Those vans are diesel. And whether they like it or not, you having to transition away from diesel into a decarbonized, vehicle, which is, quite frankly, just electric, the only option that’s viable at this stage and that’s driven by UK regulation in 2030.

00:31:42:18 – 00:32:03:14
GUEST
You know, there’s from that point onwards, you cannot buy a brand new diesel or petrol powered vehicle in this country. And that’s only seven years away. And even that aside, a lot of these blue chip super companies have got corporate social responsibility. They’re pledging to do the right thing sooner, way before that regulatory cut off. And thirdly, actually makes sense.

00:32:03:21 – 00:32:23:06
GUEST
It makes financial sense not to transition because it’s cheaper. Cost of filling a vehicle per day is what is it now nearly two part a liter still. So you’re talking like you’re doing a fair amount of miles a day. It can be 50 pounds a day to fuel a vehicle versus if you charge in that van during a night time on a seven kilowatt charge, it can be 7 pounds, 8 pounds.

00:32:23:08 – 00:32:29:21
HOST
That’s on a 25 liter tank. I mean, surely these tanks are 100, 100l, you know, £200 plus. Yeah.

00:32:29:24 – 00:32:52:23
GUEST
I mean, it’s astronomical. I mean, it just makes commercial sense as well. So with that in mind, I think the problem for these occupiers is not getting the vehicles they can buy, the vehicles that can make the vehicles from, from anybody. Mercedes are churning them out. Ford, you name it, they’ve got it. It’s very much that they don’t have the on site space required to retrospectively charge all of these vehicles.

00:32:52:26 – 00:33:15:25
GUEST
They only have the yard which they need for its various uses up. They’ve always had to it. They can’t rely on public infrastructure because it’s not designed for that. You know, it’s designed for private individuals with cars, lambos, chargers and so on. And they don’t have even if they have the space on site, they haven’t got the cash to develop out a charging facility that operationally driven companies, they don’t have capital to deploy.

00:33:15:27 – 00:33:42:12
GUEST
And again, the concept of getting the power connection to a site could look like it’s extremely difficult. In London in particular, like West London is zero. And in other areas, if you want it, you can probably get a you wait for it and the UK, you, KPN or whoever the relevant DNA is, they’ll give you the point of connection, but it might well be three kilometers away and you have to dig up on a road in London, three kilometers to lay the cable to bring it to your site.

00:33:42:14 – 00:34:08:11
GUEST
So it’s it’s difficult. It’s very difficult for them. And, they need a private training facility if they don’t have it, though, operationally, those vehicles, there’s a big risk that they won’t be fully charged. They will run out of charge, they won’t be able to deliver their parcel and so on. So the problem that they’re having is that they they can’t transition quick enough because they don’t have the ecosystem to charge and ensure their ability to charge is vans.

00:34:08:11 – 00:34:14:21
GUEST
That’s what our whole mission statement is, is to sort of help them accelerate and enable them to transition.

00:34:14:24 – 00:34:16:08
HOST
Remove that bottleneck for them.

00:34:16:08 – 00:34:36:10
GUEST
Exactly, exactly. And our product, it’s very similar to I know you had Phil Phil Paris on the podcast last year with the Infinium logistics. What a lot of what they do is obviously very correlated. What we do in that we what we do is we’re building EV charging hubs for commercial fleets in close proximity to where they operate.

00:34:36:14 – 00:34:55:19
GUEST
So right next door to their warehouses, Infineon are doing a very similar product. And we we today have got we bought two sites in our first year. So we, we formally set up, as I mentioned, I think I finish up in August 21st. Max and I sat down in Munich together day one his house and said, right, let’s let’s go.

00:34:55:21 – 00:35:08:23
GUEST
Got bought some laptops, put up, put an Excel tracker together with all the phone numbers of all the people we thought might be relevant, and just sort of ringing them all and saying, want to get coffee? Catch up, I’ve left PSP, I’m doing this. I’m sure you can help out, which I can help you. Let’s go.

00:35:08:27 – 00:35:15:25
HOST
So you’d kind of worked out what you were targeting, what you’re looking for. You kind of identify that bottleneck and that’s what you pinned your printer business on.

00:35:16:01 – 00:35:43:28
GUEST
Exactly. Yeah, exactly. And it’s very simple. I mean, what we’re doing is something extremely focused in that we are buying land, commercial land, employment, use land in these existing clusters of gateway cities in the UK. So we started in London. We’re based in London, biggest, biggest city, biggest demand and everything else. And we target locations like Anfield, which is like the premier last mile cluster of of London, north London.

00:35:44:06 – 00:36:11:14
GUEST
We, we bought a site, the recently in October for exactly our use. We, we bought a site in Belvedere which is the southeast London last mile cluster again in that in that void between the M25 and in north South Circular, where where the majority of the last mile clusters are, you can look at London almost like a clock, like you have Enfield, you’ve got parking area Dagenham, you’ve got Belvedere, Croydon, all the way around to Hayes, you name it.

00:36:11:14 – 00:36:35:27
GUEST
We’re looking at all these locations and the ambition is very much to we buy these pieces of land anywhere from one of two acres all the way up, 2 to 5, seven acres, and we build out, more often than not, a multistory. We’ve tried to store anywhere from sort of 500 plus leaves, like commercial vans each day would have a designated charger in it.

00:36:35:29 – 00:36:48:03
GUEST
That would typically be a slow charger, so that those vans during the daytime, they’re off doing the job of dropping parcels off at night time. They come back the drive, plugs it into charge and leave the the hub.

00:36:48:09 – 00:36:51:29
HOST
Like a 22 volt. It’s seven kilowatt. It’s a seven kilowatt.

00:36:52:00 – 00:37:09:08
GUEST
Yeah seven kilowatt. And the benefits of occupy I guess is that they during that period of time. So at the end of the shift, let’s say 8 p.m., the vans left, the last one gets dropped in the hub and then they leave that, that that 12 hour window time in the night time from 7 p.m. to 7 a.m. is is the nighttime tariff.

00:37:09:10 – 00:37:26:24
GUEST
So the actual cost of power usage during that time is cheaper because everybody is asleep and nobody’s using the grid. That’s true on the grid. So cheaper per kilowatt. So it’s also a great way in the sense of saving money, that the vehicle will charge and not put any strain on the grid because it’s charging when the grid is not in use.

00:37:26:26 – 00:37:54:19
GUEST
And we do have we have a big believe is what we’re doing huge, humongous believers in it. And we envisage having, you know, a blue current hub or EV charging hub in every one of them, in every single major industrial cluster of the UK, from London to Manchester, Birmingham, Edinburgh, you name it. And what we’re saying is some occupiers are putting charging into the existing facility, but you could only put a handful in 2 to 10 maybe, and that’s great.

00:37:54:19 – 00:38:16:19
GUEST
It’s a bit of a greenwash in some sense that it helps, but it’s no, it doesn’t touch your sides in terms of filling the entire fleet to decarbonize and existing landlords, or are a bit reluctant, if not entirely reluctant to, to retrospectively build out sheds with charging hubs because at that point they they’re hamstrung in a sense that.

00:38:16:19 – 00:38:36:11
GUEST
Right. If, if a DHL or DPD or somebody takes a lease in it, fantastic warehouse and a charging hub, the list revealed. If DPD leave a Netflix show up and say, hey, I’ll lease the warehouse, but I don’t want the hub, the, the, the curtailed the leasing ability because not all the warehouses at least, parcel delivery companies.

00:38:36:11 – 00:38:43:10
GUEST
So you can’t go around just building hubs with sheds all the time because not every shed needs the hub. You see what I mean?

00:38:43:12 – 00:38:47:21
HOST
So you and Max, in his flat in Germany, he’s from.

00:38:47:21 – 00:38:48:24
GUEST
Germany, eastern Europe.

00:38:48:24 – 00:39:03:13
HOST
You know, it’s turned around and bought a couple of laptops, chucked a bit of money, some savings into a shared bank account, put up your Excel spreadsheet and start calling through people. It was one of the first calls. How are we going to finance this? Or do you find a deal first? You know, is it the chicken or the egg?

00:39:03:13 – 00:39:04:14
HOST
How do you go about doing that?

00:39:04:16 – 00:39:26:03
GUEST
Yeah, exactly. So I think we Munich, we actually went to his family home is that we sort of went there off site. De Boer came back and it was we worked from Max’s kitchen in his house in Notting Hill for basically forever, but 18 months. And that’s exactly right. You know, day one was, okay, let’s let’s get our mission statement together.

00:39:26:03 – 00:39:45:16
GUEST
Let’s get our, our sort of narrative is what we’re trying to achieve out there and pick up the phone to a lot of investors that we’ve got to know over our careers before we found opportunities. You know, just get this warm them up to the idea. And we met with many, many a person, many from anything from farms to high net worth family offices, all spectrums of the capital stack.

00:39:45:22 – 00:40:07:11
GUEST
And everybody expressed huge support for it. They understood it was crazy tailwinds behind it. They all got it. A lot of people still look great. Come back to me when you’ve proven the concept because it’s it sounds great and everything else is fantastic, but there are obvious roadblocks to it that haven’t that other sectors are going that don’t have.

00:40:07:11 – 00:40:29:03
GUEST
For example, you need a lot of power. You need to potentially pioneer a new planning asset class, or you need to change use sometimes. So, so generous. So what we did was we had a handful of trusted, high net worth investors and family offices that we got to know extremely well from our careers all through through other networks.

00:40:29:09 – 00:40:48:00
GUEST
And we together with them, have funded our first two transactions. And we’re now on or off or on, two other transactions also here and, well, just London and just outside of London. And that’s something that early on we, we made a decision to stick with. You know, we’re playing the long game here, the current capital. We want it to be around forever.

00:40:48:00 – 00:41:11:05
GUEST
Want to grow the business organically. And that is from anything from the office and the staff headcount all the way through to the capital that supports us. So we’ve got at the moment some really innovative, really supportive backers who funded the first to do. And those two deals are effectively our, chances to prove a concept. So we’ve we’re using them.

00:41:11:05 – 00:41:35:14
GUEST
We bought them fantastic sites in Enfield Belvedere. Put the planning in there. So we get that back this month. And we’ve gone out to speak to all the various occupiers on it and everything else. And I think on the back of that, to the extent possible, we want to continue to work with these families, but we equally at one point might have a disconnect in the Senate and a sense of we want to scale and organically with scaling.

00:41:35:19 – 00:42:03:02
GUEST
Well, 2023 here we are now in January. By the end of this year, we want to do five plus deals, 5 to 10 deals and to extend that, they can continue to support us. Absolutely. We will do it with them. But equally, we are cognizant of the fact that our organic growth will kick in at one point in this year, and we’re minded to now start to reignite those discussions with the institutional capital providers.

00:42:03:04 – 00:42:21:20
GUEST
And at the same time, we’ve proving the concept more. So we’re probably more now aligned in terms of working together. We’ve we’ve kind of like improving our ability to originate transactions, to close transactions that raise financing rates, that do the planning. And we want to continue to do that and scale out quickly. So so we have come talk.

00:42:21:20 – 00:42:26:12
HOST
To me about the first couple of deals. How did they come about. Yeah. So the first to we we.

00:42:26:12 – 00:42:45:06
GUEST
Introduced them through the agency network. We know a lot. We know all the all of the right people. We’ve got the phone call. The first one was Belvedere, southeast London. It was a seven leased back to a Turkish haulage company. Great great little site with about two years of lease income on it. So we thought perfect can take us a couple of years to get the power and planning.

00:42:45:06 – 00:43:09:21
GUEST
It’s hitting them up in a fantastic location for us. We love that area right in the heart of the all the big operators that we want to be targeting located there. So we put a bid in, shortlisted right through to the to the second round with Seagrove. So Seagrove had a massive not long prior to to the opportunity, I think three months prior they bought 20 acres of land in the in the submarket, literally.

00:43:09:26 – 00:43:27:06
GUEST
We didn’t even realize at the time, but literally bordering the site. And great. We thought, well, we’re going to seagrass. That’s totally fine. Expected it. We’re gonna have to lock horns with these kind of characters at some point. So we pushed hard. We won the process. Not by like big numbers. It’s quite incredible, in fact, that they selected us.

00:43:27:06 – 00:43:34:11
GUEST
We thought even if there was a couple hundred thousand pounds delta in our bids I was setting, I probably would have still gone with Seagrove because.

00:43:34:11 – 00:43:41:03
HOST
They owned everything apart from this one small part. Right? So it’s like a final key or piece of the jigsaw for them to unlock a big scheme.

00:43:41:05 – 00:44:02:29
GUEST
Yeah, exactly. And they’re a world’s largest REIT. Very credible execution risk would be nil. But then we were new kids on the block, but we were paying a high price. So we went on we we got it locked up. We did it. They got rid some debt, bought the property and then we got a phone call from an agent who represents Seagrove saying, who are you going to end up?

00:44:02:29 – 00:44:28:27
GUEST
You spoil our lunch. So I said, oh, well, then realize. And then we did. We, we did try to buy the site next door, which came on online very shortly after. I think Segal set a record price for the period before when they bought the 20 acres we came in, we bought for a fair price, our price. The guy next door came on and we thought, perfect, we can quickly buy that amalgamate a really good ownership down here, which is only going to strengthen our case.

00:44:28:29 – 00:44:46:26
GUEST
Segal also shot up, again, it bought their site and everything else. And this time around they weren’t they weren’t playing games. So they they blew up the water. But it was such a fun experience to think, you know, six months prior I was working at PSP. We have partnerships with Sega and these kind of these kind of companies.

00:44:46:28 – 00:45:04:07
GUEST
And then here we were outbidding them, beating them on on transactions that, you know, if someone had just said, do you think you would beat Seagrove sometimes or you think you’ll be able to compete with them? And I would have thought like, oh, that’s nice to think, I’m able to do those kind of things, but amazing what you, what you can achieve.

00:45:04:07 – 00:45:26:27
GUEST
It’s, you know, it’s just that’s the whole beauty of sort of going it alone and just just putting your best foot forward and everything else. There’s so many inefficiencies that you can take advantage of by being small and nimble, that bigger corporations, just from sheer size and bureaucracy and everything else, aren’t necessarily able to be that agile. And that’s proven really valuable to us.

00:45:27:00 – 00:45:46:16
GUEST
That was obviously, well, how we were able to even get out there. We could move, you know, on a sixpence. Whenever we were asked to do anything, we could make a decision there and then go for it straight away. So that was super exciting, really amazing. And then on the back of that, we’ve got a lot of a lot more interest from the from the agency market and what we were doing our, our whole business from side to side to make sense.

00:45:46:16 – 00:46:10:04
GUEST
People thought, wow, you guys are like new kids on the block. You’ve got a really cool business plan that enables you to compete with these people. Yeah, exactly. We want to we want to keep going, to scale. We want to get the right kind of sites. And that got us off market opportunities. Again, a very similar situation. And our second one in Edenfield was a set of leased back to private individuals selling the selling their site was a scaffolding yard.

00:46:10:04 – 00:46:36:17
GUEST
And he that the person selling that just rang up the the broker in Enfield. It was very well known broker. We’ve been around Enfield for for decades. Not not a big shop is sort of a one man band style and again, were around that on some land nearby and everything else, and I don’t know exactly how it happened, but we got a phone call via one of our agents that a lot of you, a really good chance, really good odds of buying something in Enfield off market.

00:46:36:17 – 00:46:55:29
GUEST
Nobody knows about it. I thought, well, yeah, right. That sounds amazing. And that was really again, only on the back of being, you know, doing what we said we would do, executing about it quickly, being agile, being really, you know, having conviction what we’re trying to do and just proving like giving the area of confidence to the agents.

00:46:56:03 – 00:47:14:20
GUEST
The agents are very much but not licensed the industry. They find the deals, they decide who to pass on to and everything else. So we’re really focusing on treating these guys very well. Actually, the so far we’ve had the best sort of experience with everybody we’ve worked with has been they’ve been great for us and and that’s allowed us to get deals that aren’t marketed.

00:47:14:21 – 00:47:35:22
GUEST
You know, I’m not in our first year for two deal to do our second deal truly off market is something that’s you know, that as itself as a as a value add proposition to any investor is incredible to be able to get access. That’s sort of a reason why somebody should look into doing things with us. It’s because we genuinely can add alpha in that sense of because we have these formulations, because we’re on the ground every day.

00:47:35:28 – 00:47:50:28
GUEST
We can dig things up that there’s no brochure there, you know, there’s no there’s no material. It’s just do would you be keen or not? Do you want to come tomorrow and meet the owner on site? Yes. Fine. Great. That’s sign the best paper. Okay. You go for weeks. Go away. Do. You did it. So. Yeah. It’s been.

00:47:50:28 – 00:47:51:28
GUEST
It’s been fantastic.

00:47:51:28 – 00:47:59:15
HOST
So you’re not still in Notting Hill in Max’s kitchen. Where. Where’s the business now. And yeah. What are your kind of plans for 2023.

00:47:59:16 – 00:48:20:03
GUEST
Yeah exactly. We we moved out of the kitchen. I think it was November last year. So we opened up the office on Golden Square and Soho, just before the break of the year. Great move. Fantastic to have our own space. We’ve got, like, a 3 or 4 person desk office at the moment, but the ability to grow into the room next door as well, and that was pretty much exactly.

00:48:20:03 – 00:48:39:20
GUEST
We want it to be at the end of our first year sort of some transaction, about some planning permission is going to open up the office and then create a roadmap for, for the growth in 2023. This year. Ambition is very much to grow the business in terms of headcount, and that’s concurrent with growing the business in terms of assets in the management as well.

00:48:39:23 – 00:49:19:05
GUEST
So we have the two deals most likely to have three and number four before the end of the quarter, definitely needing headcount. So I think we’re in the market and we pick up the phone to yourself very soon, no doubt to discuss possibility of looking to get various roles in particular somebody with the asset management, development, management capability, skill set and also support on the transaction side, analytical role, relatively junior role, potentially sort of graduate level to support on the underwriting and, creation of the TES and the memos and so on that represent to the investors ideally want to be to, you know, again, in this whole concept of growing organically and being

00:49:19:05 – 00:49:35:28
GUEST
a relatively frugal business at the start, all of the all of the money that’s one of the business has been personal savings. So Max and I, we throw from the kitchen sink at it, quite frankly. So I think we want to grow to, let’s say, five people by the end of this year, 6 or 7 transactions under the belt.

00:49:36:05 – 00:49:39:07
GUEST
And, and take it from that, it’s.

00:49:39:09 – 00:49:58:12
HOST
Yeah, an incredibly exciting time. And like you said, there’s a lot of tailwinds behind this particular sector. You touched on Infinium earlier and there’s a few other businesses, a Roy sniffing out deals in this type of space. I think you mentioned earlier of microphones, initially, yeah. You kind of came to this realization without realizing anyone else was in the space as well.

00:49:58:14 – 00:50:03:02
HOST
But the fact that other people are playing in it has given you further conviction that what you’re doing is the right thing.

00:50:03:08 – 00:50:26:23
GUEST
Yeah, definitely. I think Infinium are a very correlated company to us doing the same thing. There’s definitely other people out there doing EV charging for commercial fleets in different ways, and we’re very cognizant of the fact that charging of electric balance isn’t just going to be in a blue current, hot, an ecosystem of charging. There will be people on rapid chargers, on driveways and depots and so on.

00:50:26:25 – 00:50:50:28
GUEST
When we came across other people doing it, it definitely gives us just added conviction in what we’re trying to do, and also confirmation that we’re not crazy, that other people are also seeing what we’re seeing and recognizing that this is a genuine asset class. It’s in its own right, and it will become one. And whether or not everybody sees that today, every day that goes by, we get closer to closer towards 2030.

00:50:50:28 – 00:51:10:20
GUEST
And, you know, if you fast forward to a position in 2029, let’s say, and you’re a and you’re a fleet operator, in the last mile and you’ve got these lands, what what will you do? Like you have to transition you you can’t go on to all new vehicles that, that are not diesel. So at that point, it’s too late.

00:51:10:21 – 00:51:29:03
GUEST
You know, we we’re getting ready for that window for the handful of years to come before it becomes extremely relevant that this asset class in this sector makes complete sense of the fact that other people are doing it. Is this music to our ears? You know, we consider them very much as peers with those first movers and what we’re trying to create here.

00:51:29:05 – 00:51:52:11
GUEST
I think if you if you think of like threats or competitors to what we’re doing, our initial outlook was people like Sigma or people like Goodman Group. You know, I’ve mentioned that I used to meet often with Greg Goodman himself in Australia. He’s a very innovative God. He has done many a EV charging hub for Amazons of the world and so on already, albeit an opportunity that they they’ve probably asked him, hey, can you build me some?

00:51:52:18 – 00:52:08:16
GUEST
The answer’s always going to be yes, but doing that on a more of a build it and they’ll come basis. They probably haven’t got to that place yet, but that’s because there’s just so much low hanging fruit for these guys to build. Continue doing sheds very well. But they’ll they’ll pivot. No doubt and start to do it recharging.

00:52:08:18 – 00:52:26:10
GUEST
And again, at that point we want to make sure that we’re ahead of these companies because they’ve got the relationships, they’ve got the land, they’ve got the skill sets and everything else. But one thing that I think the first movers in this space have got the advantage of, so that’s ourselves and potentially for some others, is that it’s hard to buy land, to buy logistics land in areas like London.

00:52:26:10 – 00:52:43:18
GUEST
It’s very hard. And we’ve we’ve managed to do it twice and it’s not been easy. It’s not a walk in the park. But what’s also equally hard is getting power. And I don’t think anybody’s really thought of that yet. But the price of a two acre site in Enfield for logistics is, what, a 10 million pounds an acre lot say.

00:52:43:20 – 00:53:01:01
GUEST
If you have that site and it has a 5 or 3 MVA connection to it on the doorstep of that site, that’s worth a lot more than the neighboring site, which is the same size but without the power and, you know, we we have, both of our sites being able to get those power connections to the sites already.

00:53:01:04 – 00:53:22:20
GUEST
It’s it’s a, you know, it can be very costly. Enfield we managed to get it relatively efficiently and it’s it’s made that business plan now so strong in the sense that we have the we own the land. We have this fixed connection of three MVA on the doorstep of the site, and it enables you to do things that if even if somebody else wanted to try and build a charging hope and until they don’t have the power.

00:53:22:26 – 00:53:25:01
GUEST
So it’s extremely hard to replicate.

00:53:25:01 – 00:53:32:29
HOST
So can you because of what you’re doing in your knowledge, you can write shopper shopper prices, then maybe what other traditional shed developers would.

00:53:33:02 – 00:53:49:14
GUEST
I think in some respects you can whether you would need to, though. I don’t think so, especially in the way the market is right now. And it’s often if you have additional ways, if you think your you have a higher and better use of that land than that, then there’s just a shared. It enables you to be able to effectively pay more for it.

00:53:49:18 – 00:54:07:03
GUEST
And you know, Q1 last year we were having to make use of that knowledge a little bit to sharpen our pencil to make sure we could beat this logistics up. Right. Today’s world is very different because it’s it’s a force of tomorrow. You can’t get the financing to support transaction purchases. Question mark, whether yields are going to go and everything else.

00:54:07:03 – 00:54:29:24
GUEST
So pricing is already soft. So for someone like us and our in-house view is very we think long term, you know I think great let’s it’s turbulent at the moment. But if we stick to our conviction of what we think we’re doing and we believe in it, and it’s recession proof to some extent, you can’t slow down the need to to hit net zero, and that means you need to decarbonize transportation.

00:54:29:24 – 00:54:48:12
GUEST
That means you need charging facilities. So and they need to be in the right location. So we’re continuing to buy the land. And if you can buy a discount to where it was there’s no need to flex this. There’s muscles around. Oh we could we could in theory pay more because we have the power. Keep that up the sleeve and actually try to buy at the best space.

00:54:48:12 – 00:54:51:18
GUEST
It’s possible, just because the competition is not.

00:54:51:20 – 00:54:55:05
HOST
What’s been your biggest learning since setting you can’t capture the.

00:54:55:06 – 00:55:32:17
GUEST
Biggest learning has definitely been how real estate is a very people driven sector, an industry in the sense that you it’s important to make sure that your personal brand is strong and that you have a good hold of the market and the right people in the right places, and so on, because opportunities that have came to us have largely been through our networks, and more often than not, a casual coffee with somebody has led to something material or the most sort of off the cuff conversation that has just snowballed into something real.

00:55:32:22 – 00:55:51:05
GUEST
And working at companies like PSP. And so when you’re an employee, you don’t you don’t recognize that, are you? You’re not in those environments where that can is a realistic thing for you because you have your you have your role to play, you have your position at the company. And that’s something I’ve, I didn’t didn’t expect to be honest with you.

00:55:51:05 – 00:56:03:25
GUEST
I thought it would be a bit less, inefficient. We’ve been able to really if you if you if you want something, you can definitely speak to people and try to get a hold of it. So it’s been a real eye opener and have been really sort of fun, to be honest. More than anything.

00:56:04:00 – 00:56:21:20
HOST
You mentioned you’ve got aspirations to grow headcount this year. Someone who’s listening to this podcast, who is captivated by what you and Max are doing and wants to be part of, part of the journey. What are the traits, values, qualities that you look for when hiring or the people that are around you that they need to possess? I think what.

00:56:21:20 – 00:56:40:01
GUEST
We’re we’re very cultural driven in the sense that we want to make sure that the team is it gets on as a friendly in family sort of environment. More so than anything. I think that’s for us is. But collaboration is very key for people to join who feel at home and are comfortable enough to challenge things and express themselves and bring something to the table.

00:56:40:05 – 00:57:05:22
GUEST
I think I mentioned earlier that Max and I are different personalities and that’s been hugely beneficial. We challenge each other constantly on everything, almost probably more me than him. I’m sure he’s sick of it, but, that’s productive, you know, and it’s enjoyable. And people who, you know, obviously have a want to be to learn detail and work hard and, and, and build technical skill sets.

00:57:05:24 – 00:57:31:14
GUEST
But equally, somebody who is passionate about what we’re trying to do, you know, we’re real estate company. We we have fiduciary duty to our investors to make them a financial return, full stop. That’s our job. But that isn’t to say that we’re doing things to compromise our overall ambition, which is we’re we’re trying to are not to sound cheesy, but like, we are trying to actually stop the temperature rising like we want to leave the world in a better place.

00:57:31:14 – 00:57:47:10
GUEST
And I’m sure everybody does. But it’s nice to know that what we’re doing actually correlates strongly to that, in the sense that we’re taking every every van, that every van facility we build and stores a vehicle. And it is another days of vehicle off the road, which is fewer missions, which is less strain on the climate and so on.

00:57:47:10 – 00:58:00:13
GUEST
So that’s always crucial on key to never forget those sort of that core principle of it. And I do feel that to this generation coming through now is far more aware of those things than you or I were or the generations prior to as well as well.

00:58:00:13 – 00:58:15:12
HOST
So as we draw to a close here, I know that you’ve got some very strong financial backers and you do have an ability to raise capital or a fund if you do want to, although you’re not choosing to do so at the moment. But if I was to give you 500 million pounds worth of equity, who are the people?

00:58:15:12 – 00:58:18:01
HOST
What property? In which place would you look to deploy that cash?

00:58:18:02 – 00:58:35:07
GUEST
500 mil, I think I would. I mean, I have some personal sort of people who I admire big time in the real estate world and everything else, and not even real estate, but just general investment environment. And they’re they’ve all got like quite a common theme of being black sheep in some sense, like going against the grain and doing things.

00:58:35:07 – 00:59:04:22
GUEST
Oh, well, I guess what I’m trying to say is I like people. I believe in people who stick to their convictions even when when times get bad. So people like Ray Dalio, obviously huge, big heavyweight who’s well known for that kind of stuff, equally like Howard Marks and so on. These people who who unlike the common herd of everybody, to be honest with you, we all get nervous when when you see that there’s a recession looming or interest rates going up, it’s your human instinct to sort of tighten up and, and, and question everything you do.

00:59:04:22 – 00:59:24:19
GUEST
But if you don’t forget the fundamentals and you just can’t continue doing what you expected, what what you were doing, and just forget that that short term sort of news, if you like, then you can do exceptionally well and you don’t have to be really smart or really anything. You just need to be quite bullish or have thick skin to, to to walk through that period.

00:59:24:26 – 00:59:44:16
GUEST
And they’ve both done that, you know, numerous times in the GFC. I think they both are incredibly well. And that for me, reading about that and learning from that is something that I would love to say that one day, you know, I can say, yeah, I had that. I took learnings from them as experience investors and, and what they did with with Oaktree, Bridgewater and so on and took those learnings.

00:59:44:16 – 01:00:09:25
GUEST
And, you know, not to sound cliche, but like again the likes of Blackstone even like reading react news just for Christmas. They were dropping 300 million pounds on logistics in Manchester. And so I’m picking things up even at whatever discount it was to to to buy amongst that. That’s fantastic outcome. And I think those are the types of people I would give the but would support with that money and the sectors.

01:00:09:25 – 01:00:37:01
GUEST
I wouldn’t deviate from the sectors that we’ve all been interested in for the last two years, but it’s predominantly logistics, predominantly residential, these very sort of protected in asset classes that have got fundamental tailwinds. Logistics, that’s pricing is came off a bit now. It’s interesting. It would be very interesting, I think, to see what happens in Q1 this year when all of the larger organizations have to file for their on your accounts and get their assets mark to market.

01:00:37:03 – 01:00:58:07
GUEST
And those Red book valuations will no doubt on paper show some losses, big losses. And that can lead to, you know, rates dropping and valuations and so on. And that’s just a buying frenzy. If you if you’ve got the backbone and the stamina to just buy through that window, inflation one day soon will come under control. And when that happens interest rates will come down again.

01:00:58:09 – 01:01:12:03
GUEST
And you know before we know it that’s available. Yields come back into line and so on. So it’s nothing special I think it’s just doing what everybody was doing. But just just back in the few people that have the ability to keep seeing it through even when times are tough.

01:01:12:06 – 01:01:30:17
HOST
Amazing. Well, look, thank you so much for joining me today. Excited to see what you and Max go on to achieve. No doubt everybody listening to this is thoroughly inspired by your mission and what you’re trying to do. Thank you very much. Thanks.

01:01:30:19 – 01:01:50:22
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guest you think we should get on the podcast, or areas of the market that we should explore further.

01:01:50:27 – 01:02:16:13
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent, it’s going to work for you.

01:02:16:15 – 01:02:26:11
HOST
Head over to the website Twat cockburn.com, where you can find a wealth of resource to aid your search. Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:24:23
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:24:26 – 00:00:49:11
HOST
Welcome to the People Property Place podcast. Today I’m joined by Audrey Klein, whose 25 years of global real estate experience Audrey, you’ve run your own business. You’ve held positions at Blackstone, Cromwell Property Group and Kennedy Wilson, and you’re currently serving the board at SFO Capital Partners and Planet Smart City. I know you’re passionate about ESG, along with supporting women in real estate, private equity.

00:00:49:18 – 00:01:04:03
HOST
And if that’s not enough, you also sit on the corporate board for great Ormond Street Hospital and have done for the last 11 years. Before we get into all of that, though, because that’s incredible. Can you give me just a little bit of background on your personal life and story?

00:01:04:10 – 00:01:28:28
GUEST
Sure. So I grew up in the States. My mother’s Spanish. My dad’s from New York, so I had a very kind of, you know, multicultural upbringing. I spent some time in South America before coming to New York and and doing an investment banking training program. I then went to Chicago to get an MBA, went to northwestern, and then I went out to San Francisco, and I did Syndications for Bank of America across a bunch of different asset classes.

00:01:28:28 – 00:01:56:29
GUEST
And that’s really where I learned how to, you know, understand the deal and salient points quickly, you know, so I did I sold down equity and debt in in transportation transactions, technology, real estate, etc. and, and I had there were a couple of guys in the real estate group that were structuring a really interesting fund. It was a tax credit fund where you got a dollar tax write off for every dollar you invested, because the underlying asset was affordable housing, right.

00:01:57:01 – 00:02:21:12
GUEST
And anyway, they were great at structuring, terrible at marketing. And so they pulled me in and they taught me everything they knew. And we sold, we sold this wonderful fund all up and down the West Coast and in the US. And, one of the groups that anyway, that kind of noticed what I was doing was group called Babcock Brown, and they were doing a bunch of deals in Germany, and nobody from their UK office wanted to go to Germany to set up that office.

00:02:21:12 – 00:02:40:09
GUEST
And so they gave me, long story short, they gave me a great offer to go to Germany. I but with the, with with with a senior partner, I set up that office. I helped them establish IP relationships across Europe. Long story short, they sold that business to a large German bank. And I went off and I started my own firm.

00:02:40:09 – 00:02:56:04
GUEST
I had a couple of groups in the States, a couple of funds that put me on retainer. I helped them raise money throughout Europe. I built built my own business, that business over five years. And, and a group that had a JV with Blackstone, Parkhill Real Estate came along and said, we want you to run Europe for us.

00:02:56:10 – 00:03:01:15
HOST
So when did you move to Europe or when did you move to London? Because you were in the US, right?

00:03:01:15 – 00:03:06:14
GUEST
Yeah. I’m well, I moved to LA, so I moved to Germany in 2000.

00:03:06:16 – 00:03:06:25
HOST
Right.

00:03:06:25 – 00:03:25:07
GUEST
And then well actually 1998, 1999 and then once Parkhill did a deal with me to incorporate my platform into what, what was what what was now Parkville Real estate. Yeah, I moved to London in 2005. Got it. And I’ve been here ever since.

00:03:25:09 – 00:03:34:29
HOST
So from the US, you moved over here because no one would come over to London or Europe. You kind of stayed set up your own business, and then your business was acquired or you merged it with Parkhill and Arthur J.

00:03:35:00 – 00:03:43:25
GUEST
Yeah. So they gave me shares and and then when Blackstone bought us it, this became Blackstone shares. And so it worked out really nicely from that standpoint.

00:03:43:28 – 00:04:03:19
HOST
And so did you have a because I appreciate when you’re in banking initially it was quite broad sector. Did you have a desire to get into real estate or was it just more around banking and and the economics and financial aspects that interest you? And then being exposed to real estate as an asset class? You thought, actually, I’m really interested in this and especially the affordable piece.

00:04:03:19 – 00:04:06:12
HOST
I really like that. So I’m going to specialize well.

00:04:06:16 – 00:04:26:17
GUEST
So yeah, it didn’t really happened exactly like that. So when I had my own firm, I was raising money for corporate private equity funds, biotech funds, venture capital funds, hedge funds, and real estate funds and, I really liked real estate because you could see it, touch it, feel it, etc.. And I actually come from a real estate family, right.

00:04:26:23 – 00:04:44:07
GUEST
So I could relate to all of that. And, and yeah, I mean, I’ve always liked, you know, different types of architecture. I’ve like so much about the real estate space that it just kind of resonated with me, you know, I was like that when I was when I was given the offer to focus on real estate. It wasn’t a tough decision.

00:04:44:14 – 00:04:56:21
GUEST
So and I took it as a real challenge, and it was also a challenge to build a business in Europe again. So I built my own business over five years, and I had the chance to build of your real estate business, which turned out to be a fairly successful business.

00:04:56:21 – 00:05:05:11
HOST
And in terms of Blackstone’s awareness and brand and prowess at the time. Can you give me a bit of insight into Blackstone as a firm in early 2000?

00:05:05:11 – 00:05:22:26
GUEST
Sure. It was. Well, it was early days, you know, it was so Blackstone had built out its in-house marketing team at all. Yet this was pre IPO. And and so you know, I was I was surrounded by some of the smartest people I’d ever met. You know. And I was very conscious of that. I said oh my God I’ll never have this opportunity again, you know.

00:05:22:26 – 00:05:41:29
GUEST
And and not only that, but it wasn’t white post IPO became very institutional, you know, and and you know, in, in, in good and bad ways, I think. But before that I, people were still kind of friendly helping each other out. It’s very entrepreneurial. And I really enjoyed that. I mean, I helped them bring in some of their, you know, first European investors.

00:05:41:29 – 00:05:50:23
GUEST
I mean, they had a couple. But, you know, I helped kind of expand that base. Yeah. And and help the help build the Blackstone brand. You know. So it was it was a really special time.

00:05:50:28 – 00:06:01:27
HOST
So you’ve joined the business and do you go in as head of fundraising or did you have, you know, a job title like that or you clearly had a remit to go and raise capital from various LPs.

00:06:02:02 – 00:06:15:24
GUEST
Yeah. So, so so I was my, my, my title was managing director. Yeah. And head of Europe for, for Parker Real Estate and basically half at that time half our business were Blackstone funds and half were through party funds.

00:06:15:26 – 00:06:16:04
HOST
Yeah.

00:06:16:05 – 00:06:30:10
GUEST
Okay. So and funds that didn’t compete with Blackstone. So there were between 300 million and 1 billion in size. And and as Blackstone built out their in-house marketing team, our Blackstone business became smaller in size. And so our third party business was was more of a focus.

00:06:30:10 – 00:06:30:18
HOST
Yeah.

00:06:30:19 – 00:06:40:14
GUEST
You know, and that third party business was in Asia and in Canada and Europe and the US, you know. So it was it was a real global experience.

00:06:40:17 – 00:06:46:23
HOST
And so are you raising money from pension funds, family offices, endowment funds. And what was the strategy behind.

00:06:46:23 – 00:06:56:03
GUEST
Yeah, I would give it to you. Yeah. I mean it was very it was the whole spectrum. It’s everything from like, yeah, family offices all the way to, you know, endowments and pension funds.

00:06:56:08 – 00:07:06:00
HOST
And in terms of your team at at the time, was it just you and were you on the road going build those relationships, or were you dealing with placement agents or did you have in-house support as well?

00:07:06:03 – 00:07:25:10
GUEST
Not I mean, most of us, the support was in the US. So we had some great project managers, you know, especially out of Chicago. The team that was was particularly good. And I ended up hiring a couple people in Europe. You know, one of them has gone on to do great things. One of them is a partner now at Sara Advisory guy named Bailey Pendry.

00:07:25:14 – 00:07:32:16
GUEST
So, yeah, so for the most part, it was very lean team. You know, we didn’t hire very many people. So I was on the road all the time. Yeah, all the time.

00:07:32:16 – 00:07:47:27
HOST
So what if on your LinkedIn you say you’ve established relationships with over 200 institutional institutions and family offices and a raise over 2 billion worth of equity, certainly at your time at Blackstone. What makes a really good LP GP relationship.

00:07:48:00 – 00:08:10:28
GUEST
Listening to what the other side has to say, you know, I mean, there are far too many people who just go out and just flog deals, just sell whatever to whoever, you know. And and one of the things that I think is really important in a role like fundraisers is to be an LPs trusted advisor. Yeah. You know, and to, to look at it is as a very much a long term game.

00:08:11:04 – 00:08:20:05
HOST
And it’s that as that relationship changed over the years since you started doing it, or is that still the core and the essence of what makes a good relationship?

00:08:20:06 – 00:08:34:21
GUEST
I think that’s the core and the essence of what makes a good fundraiser. I don’t I don’t think I mean, people have all kinds of ways to go about this. But, you know, I look at investors as my friends and people that, you know, I want them to think highly of me and the investment that they’ve made.

00:08:34:28 – 00:08:42:28
HOST
And is there is there a difference between fund raising, capital raising and then the investor relations piece, or is it one of one of the same?

00:08:43:01 – 00:09:10:15
GUEST
You know, in some shops they, they split the they split the task. Yeah. You know, but I think a good fundraiser is a good investor relations person. I mean, you know, when they split the task, the investor relations person is, you know, following up and, and finding out whether or not the investor is happy with the way things are going and, and they have any special reporting requirements and making sure that the, the, the relationship is, is seamless from a delivery standpoint.

00:09:10:18 – 00:09:14:10
GUEST
Yeah. So so sometimes there is a difference, sometimes there isn’t.

00:09:14:13 – 00:09:26:09
HOST
Yeah. It just depends on the shop and how they they split it. Sure. How so you know Blackstone for nine years. Can you paint a picture of you know, why you left at that time and what you’d accomplished before leaving.

00:09:26:09 – 00:09:37:12
GUEST
Sure. So Blackstone sold all of its advisory businesses in 2014 to Pgti. I kind of felt like I had had a good run and, wanted to do something else.

00:09:37:15 – 00:09:41:08
HOST
And so how how did the Roller Cromwell come around?

00:09:41:11 – 00:09:48:03
GUEST
Basically because I knew the, the, the then acting CEO and he asked me to come on board and be part of his management team.

00:09:48:03 – 00:10:10:19
HOST
And he liked what you done and the relationships and the equity, the rates in a previous a Blackstone. And he wanted you to kind of replicate that. Right. At Cromwell and help him turbo try and turbocharge his fundraising efforts as well. And you were there for a couple of years before moving to Kennedy. Wilson, can you tell me about, you know, hey, what you achieved at Cromwell, and then what prompted the move to, to move over to Kennedy Wilson and pick up a new challenge?

00:10:10:21 – 00:10:29:03
GUEST
Yeah. So I think I think what I the biggest contribution that I made to Cromwell was to kind of emphasize the fact that you have to keep in touch with investors in order for them to be sticky and move with you to a new product. Yeah. You know, that philosophy philosophy was not in place at the time that I was there.

00:10:29:03 – 00:10:37:21
GUEST
I think it’s gotten better over time. And I think that, you know, there have been people there that have built on, on, on what I tried to kind of espouse.

00:10:37:23 – 00:10:38:01
HOST
Yeah.

00:10:38:09 – 00:10:53:17
GUEST
So yeah. So basically they, I so I left Cromwell because they kind of changed their strategy. They put all their European assets into a Singapore REIT. And so, you know, so there was really no reason to continue to try to raise money at that time.

00:10:53:22 – 00:11:09:15
HOST
Yeah. Makes sense. And so for you, the opportunity Kennedy Wilson came up to to going to be head of fundraising and again, build on the relationships and draw. Yeah. Draw on those cross tokens and relationships with capital to bring that money into, to their various funds and properties that they were looking at that building out.

00:11:09:19 – 00:11:10:26
GUEST
It was actually one fund.

00:11:10:29 – 00:11:21:00
HOST
One fund. And is it in terms of real estate, you have you always had an affordable angle or a residential angle or is it quite broad brush within real estate asset classes?

00:11:21:02 – 00:11:44:18
GUEST
Broad brush. Yeah. I mean so right now I’m really I’m really enjoying being on the board of Planet Smart City, which has a focus on affordable housing. Right. You know, and and they’re doing it in emerging markets where demand far outstrips supply. And they’re doing it in a very creative way. You know, they’re putting they put the the the client, they put the, the, the tenant, at the center of what they do, you know, like, what does this tenant need?

00:11:44:18 – 00:11:57:18
GUEST
And they, and it’s very much of an impact play to combine with the ESG. So there’s there are all kinds of resources that are made available for the tenants in this community, you know, and they they do their best to build a community around the tenant.

00:11:57:20 – 00:12:18:03
HOST
Yeah. I hadn’t come across them before, before I done my research, just in terms of in terms of you and your background. So yeah, I’m fascinated to understand how how you landed or why you wanted to move into an Ned type role because you’re a nonexempt director and a smart city, but also SFO. And then can you just tell me a little bit more about those businesses and what your role looks like?

00:12:18:09 – 00:12:28:25
GUEST
Yeah, sure. So so at Planet Smart City, I help them. I help them start to craft their ESG platform. And they’ve done a great job with that. They’ve actually hired a head of ESG now.

00:12:28:28 – 00:12:40:20
HOST
So is it Planet Smart. It’s focused on is it emerging countries or emerging markets or how would you how would you categorize India and Brazil? Right. Among other places. Right.

00:12:40:22 – 00:12:42:18
GUEST
India, Brazil and Colombia.

00:12:42:23 – 00:12:43:10
HOST
And Colombia.

00:12:43:11 – 00:12:43:26
GUEST
Right now.

00:12:44:02 – 00:12:55:25
HOST
Yeah. And so in terms of them as a business, are they planning on expanding in those geographies or are they taking that? Are they going to take the model and kind of replicate that in in kind of Western cities as well?

00:12:55:27 – 00:13:13:28
GUEST
They’re they’re staying in emerging markets actually. And their whole aim is that, you know, the whole point is that is that the affordable housing that’s available in these countries is is dire. I mean, there’s there’s not, you know, a lot of them, a lot of what’s available looks like chicken hutches. You know what I mean? Yeah. You know, it’s pretty bad.

00:13:14:02 – 00:13:29:12
GUEST
So there’s a real opportunity to disrupt the small to medium sized developer in in affordable housing and affordable by affordable housing I don’t mean social housing. I mean workforce housing, you know, for the policemen, nurses, teachers, etc. that have been placed out of the city. But that service the city.

00:13:29:12 – 00:13:36:24
HOST
Right now and they and they modular constructed or how do they go about building this at scale.

00:13:36:24 – 00:13:55:09
GUEST
Yeah. So yeah. So they are they are modular actually there are different offerings within every community. You know, some are a little bit more expensive than others, like anywhere they go for anywhere from 20,000 to $30,000 each. And that the tenants receive financing from the state or, you know.

00:13:55:12 – 00:13:57:27
HOST
It’s taken from that their pay or or.

00:13:58:00 – 00:14:12:22
GUEST
Well, no, it’s not taken from their pay their. So you know, it’s kind of like a Sallie Mae function, you know, where the state provides a certain amount of financing, like you, they go to, to buy a $20,000 house, and the state will give them some kind of, financing option.

00:14:12:22 – 00:14:30:01
HOST
Right. Got it. Okay. Makes sense. Yeah. And so in terms of your role there, I know you’re heavily involved with the ESG aspect of it, but are you also utilizing the skills that you have from a fundraising and equity raising perspective to enable further expansion and scale of those projects? Sure.

00:14:30:08 – 00:14:40:28
GUEST
So, we’ve already raised about 176 million and looking to raise another 50 million or so. Well, before that, the whole plan is to go public.

00:14:40:29 – 00:14:45:22
HOST
And are you doing that personally or is there a team and you’re kind of overseeing it and holding them to account?

00:14:45:23 – 00:14:51:02
GUEST
Yeah, there’s a there’s a team. I mean, I as a as a board member, I provide oversight. Quite so I’m not an employee.

00:14:51:02 – 00:15:02:07
HOST
You’re not you’re okay. Fine. So you’re not you’re not actively doing that. But you’re you’re certainly leveraging your relationships with the wider industry. And the team are doing that. And then tell me about SFO Capital Partners and how did that come about.

00:15:02:07 – 00:15:20:29
GUEST
So SFO just you know that through the relationships with the relationship with the with the CEO, I think they’re a really smart, savvy group. They really just established themselves in in London about a year and a half ago. They’ve done a great job. So they’ve been doing multifamily in the US for quite some time. They’ve got a great track record there.

00:15:20:29 – 00:15:32:22
GUEST
They’re establishing a track record in Europe. I have helped them establish an ESG platform kind of checklist, you know, to to go forward with. And, I’m introducing them to some institutional investors.

00:15:32:28 – 00:15:47:15
HOST
Oh, nice. Yeah. Just to help scale again that European platform. So coming back to the the capital raising pace, in your opinion, what separates a high performer in this space compared to someone who’s quite average or okay at the job.

00:15:47:17 – 00:16:01:24
GUEST
Two things. Well, number one, I think you need a lot of energy to be a good fundraiser. And, I think, I think, I think the person who sits down and listens and tries to solve, you know, tries to provide solutions for the person sitting across from them.

00:16:02:00 – 00:16:02:08
HOST
Yeah.

00:16:02:14 – 00:16:17:14
GUEST
So and listens to what the LP is looking for. But it’s, you know, and that’s separate from, you know, the type of fundraiser that has to deal. They have to sell down or have to deal, they have to raise money for and just kind of dials for dollars, you know, and.

00:16:17:16 – 00:16:18:07
HOST
The numbers game.

00:16:18:10 – 00:16:38:17
GUEST
Yeah. Yeah. And in a certain sense it is a numbers game. Yeah. But I think it’s really important to be targeted and and keep good notes or mental notes. At least you know and know what people are looking for, what they’re kind of I also think it’s, you know, what the risk appetite is. Also, I think it’s really important to visit investors or to talk to investors when you’re not selling something.

00:16:38:20 – 00:16:44:19
HOST
To give them insights in terms of who else is raising capital or what kind of product or funds being raised, or just or just.

00:16:44:19 – 00:16:50:03
GUEST
Market or just, you know, market information. I just, you know, it’s a relationship. Yeah. At the end of the day.

00:16:50:03 – 00:17:05:24
HOST
And do you, do you find it easier or more challenging to raise capital from certain parts of the world or, you know, or is it. Yeah. Easier. Yeah. Whether in your career or your career or the US or China or the Middle East or out in Apacs.

00:17:05:27 – 00:17:13:10
GUEST
The US has a far greater number of the type of investors that invest in real estate, private equity than anywhere else in the.

00:17:13:10 – 00:17:13:28
HOST
World. Yeah.

00:17:14:03 – 00:17:25:20
GUEST
So I mean, it’s true that like over the last 15 years, Asian investors have developed into this space. Yeah. But, you know, by far the more sophisticated investors are from the U.S..

00:17:25:23 – 00:17:26:01
HOST
Yeah.

00:17:26:01 – 00:17:28:00
GUEST
So definitely an easier market.

00:17:28:00 – 00:17:47:22
HOST
Where does impact fit into the fundraising equation right now. Because there’s yeah, it’s quite a lot of talk about impact investing and ESG. And is it just a buzz word and how how important is it for you know capital allocators to you know, how much due diligence are they doing on on GPUs when they’re allocating capital from an impact and ESG perspective?

00:17:47:25 – 00:18:13:05
GUEST
I don’t think you can paint it. You know, you can paint broad brush stroke as to how investors are doing due diligence. It’s it’s a new area and I think it’s still being defined. Yeah, I’m delighted to see that. It’s actually becoming kind of an asset class because it’s greatly needed. You know, I mean, I just think that, you know, with everything that’s going on in the world right now, I think there’s a great need for impact investing.

00:18:13:07 – 00:18:16:21
GUEST
Yeah. And it’s kind of nice to see that it’s coming into its own finally.

00:18:16:23 – 00:18:34:28
HOST
And so more people or more more LPs, are looking for funds to back and they’re more they’re more ghp setting up impact investing vehicles that aren’t just washing vehicles, but generally really purpose driven and having a really positive, positive impact from both a qualitative and quantitative perspective on local industries.

00:18:35:00 – 00:18:47:05
GUEST
Yeah, I think so. I think so, I mean, I think, you know, there’s certainly, you know, GP’s that are trying to call vehicles impact that aren’t. But but you know, I guess that’s kind of, you know in the eye of the beholder really.

00:18:47:07 – 00:19:08:24
HOST
Are the LP. Yeah. Quite so it must be relatively challenging. I mean as we sit here on the 13th of December today, it must be a relatively challenging landscape for anyone trying to raise capital right now, with the bond and equity markets probably being a little bit more receptive to market moves and drop me a bit faster, it’s can we see what happens with the real estate industry and capital values being marked down right now?

00:19:08:27 – 00:19:15:25
HOST
What what advice would you give to someone who’s trying to raise money in a market that there’s a little bit of fluctuation then at the moment.

00:19:15:29 – 00:19:37:29
GUEST
Yeah, they need to have a lot of patience because I mean, you know, the markets pretty much except for credit. The market’s came to a standstill in 2009 ten and part of 11. You know I don’t think it’ll ever be that bad in our lifetime again. But it’s there. You know, we’re in a we’re an environment where interest rates have risen for the first time in a lot of people’s careers.

00:19:38:02 – 00:20:01:28
GUEST
So, so yeah, so I think there there are a lot of investors that basically haven’t done anything the past quarter. They’re just waiting, you know, waiting to see what happens next quarter. I mean, real estate has to correct, you know, I mean, still it’s it’s it’s overvalued overpriced. Yeah. Just about every asset class. So there’s a lot that has to happen to make real estate really attractive on a relative basis.

00:20:02:05 – 00:20:03:09
HOST
To other asset classes.

00:20:03:09 – 00:20:06:05
GUEST
To other asset classes in 2023.

00:20:06:12 – 00:20:11:21
HOST
So how do you see the market then at the moment, and what does need to happen for it to be attractive?

00:20:11:25 – 00:20:20:20
GUEST
Certainly for people who are raising funds or, you know, investing, I mean, they the price of assets needs to correct.

00:20:20:26 – 00:20:34:25
HOST
And is that, what, 5 to 30% or up to 20%, 20%? And what would the interest rate settling off as well? And there being a kind of a new normal base rate before people have got more clarity and conviction and in terms of deploying further capital, sure.

00:20:34:25 – 00:20:35:18
GUEST
In general.

00:20:35:18 – 00:20:48:10
HOST
So you’ve had an incredibly successful and varied career. How do you how do you balance that on a professional and personal basis, combined with the charitable aspects as well of your the activities and things that you’re interested in?

00:20:48:12 – 00:21:10:19
GUEST
I do what I enjoy, you know, and so I think that goes a long way. You know, when you ask me about balance, everybody’s got a different definition of balance. I mean, I feel balanced when I have the opportunity to travel somewhere else, go somewhere else, you know, to to be able to do what I do. So, whereas a lot of people get exhausted by travel, I don’t I get I get real energy from it.

00:21:10:19 – 00:21:11:24
GUEST
So for example.

00:21:11:27 – 00:21:36:07
HOST
Hence one of the hence one of, you know, energy being one of the key things in terms of successful capital raising that you mentioned earlier. Otherwise it’s going to burn out. Sure. So is that what gives you the the ability to get involved with women in real estate? And can you talk to me about that wire as it’s kind of coined a little a little bit more detail because, you know, suddenly optically it looks like it’s growing and there’s so many events that you’re championing and lots of people are getting involved with it.

00:21:36:07 – 00:21:54:10
GUEST
Sure. And, you know, what’s really great is like, feel like we’ve had a lot of support from a lot of the key men in the industry, you know, which I think is really, really important, you know, and, I mean, I started Wire in London 12 years ago because, I mean, I can’t tell you how many times I’d go to a conference or anywhere related to real estate.

00:21:54:10 – 00:22:01:17
GUEST
And I was the only woman in the room, you know, and, and, and there are very subtle challenges that come along with that and.

00:22:01:17 – 00:22:03:16
HOST
I’m sure not so subtle as well. Yeah.

00:22:03:18 – 00:22:28:23
GUEST
Yeah. And not so subtle. Exactly. So, Yeah. So Trish Baraga and Monica Neal and I, we, you know, started wire and, you know, it started very small and and now we have over 400 women and, and, we have some great firms that have sponsored us. You know, and various events like Orion and Eastville and Delancey and, and Deutsch Finance, you know, so just to name a few.

00:22:28:26 – 00:22:32:16
GUEST
Yeah. And, anyway, they’ve been really supportive and it’s been great.

00:22:32:19 – 00:22:40:02
HOST
So as a group, what’s its purpose? Is it networking and support for women in real estate, private equity.

00:22:40:10 – 00:23:04:14
GUEST
Sure. So it’s so it’s twofold. So it’s networking and it’s also educational, you know, so you know we try to provide kind of kind of, panels on different topics like life sciences, you know, current topics. So yeah, life sciences are is a real kind of place of growth. But, you know, as a class, it’s growing. And, we try to provide a space, a safe space for junior women to learn from senior women.

00:23:04:14 – 00:23:26:05
GUEST
You know, as far as like career path goals and stuff. So, you know, it’s it’s networking and, and education, you know, and, and people, you know, you you may wonder, you know, why do you have to have a even even today, a separate group called Women in Real Estate. Well, I’ll explain to you why. So when when you get to senior levels, only 17% of the C-suite are women.

00:23:26:05 – 00:23:44:25
GUEST
You know, at the board level, it’s even worse. It’s 4.9%. Well, you know, and these numbers come from everyone, you know, which is, has has some good data. Yeah. You know, so those numbers are too small. And, you know, you might say, you know, why do you need women in the C-suite? You know, why do you need women in real estate anyway?

00:23:44:25 – 00:23:52:07
GUEST
You know, and the reason is that, you know, funds, firms, etc. perform better when there’s a more balanced performance that are more diverse.

00:23:52:07 – 00:23:58:27
HOST
Yeah, yeah. More balanced, more equitable, more insight. I sure completely get it. Yeah.

00:23:58:27 – 00:23:59:27
GUEST
Walk walking points of view.

00:24:00:00 – 00:24:17:26
HOST
What what do you think as a headhunter? Or if you are ahead and what do you think that I could do what we could do as a business or other people listening to this could do to help promote that or make it easier? Is it try and signpost people to why is it hold clients to account for rather than just paying lip service to wanting to have diversity?

00:24:17:26 – 00:24:22:21
HOST
Or it’s like actually making sure that they’re following through with that demand. What what what can we do? Yeah.

00:24:22:21 – 00:24:43:24
GUEST
So, you know, a couple things. Maybe make make groups or make groups that are like, you know, on the cover, heavily weighted in one gender, you know, explain to them that it’s not that that’s not going to help them in the long run. You know, as far as like they could do better as far as performance goes, if they have a more mixed kind of community, you know, especially in leadership positions.

00:24:43:24 – 00:24:57:23
GUEST
Yeah. And, you know, a lot of investors are kind of frowning on, you know, any single single gender fund management team or real estate management team. You know what I mean? So just make them aware of what the data is.

00:24:57:23 – 00:25:16:22
HOST
Yeah. You know, a GC, in terms of the representation GC women being over allocated typically to capital raising or asset management, or is it more investment or within the debt space or equity space, or is there a particular area or sector that’s particularly underrepresented or weighted against the norm?

00:25:16:25 – 00:25:33:16
GUEST
I think, you know, I think that where where women are underrepresented, grossly underrepresented in general is really just at senior levels. You know, it really doesn’t matter whether you’re talking about asset management, investment, fundraising, etc. you know, it’s it’s.

00:25:33:16 – 00:25:34:01
HOST
Across the board.

00:25:34:02 – 00:25:39:28
GUEST
It’s across the board at senior levels. You know, I’m talking about the C-suite. I’m talking about board positions.

00:25:40:01 – 00:25:40:12
HOST
Yeah.

00:25:40:12 – 00:25:43:29
GUEST
You know, it’s that that’s that’s where the power is.

00:25:44:01 – 00:25:54:11
HOST
So, so for someone who wants to get involved with why, where, where should they look and where can they where can they go to, become part of the, the group for the community.

00:25:54:15 – 00:26:20:16
GUEST
So we’re we’re working on a new website which will be up and running and in Q1 of 2023, we also we’ve we’ve also established a couple of LinkedIn pages, you know, so you can find us there. And we have five board members based in London. It’s myself, Matilda Tolley Co from from Rock point, Maria Cova from Inra, Monica O’Neill from Emma Bell and Mina Curie from Harrison Street.

00:26:20:16 – 00:26:25:16
GUEST
So you know, you can get in touch with any one of us. We’re, we’re happy to, you know, to bring you in.

00:26:25:19 – 00:26:42:14
HOST
Amazing. That sounds great. I’m conscious of time and I’ve got so many more questions for you, but just a couple just before we draw to a close, what what advice would you give someone entering the world of real estate now and who maybe to be more specific, wants to get into the kind of the capital and fundraising part of it.

00:26:42:18 – 00:27:03:01
GUEST
Go somewhere where you can learn first, you know, go somewhere you can learn as, as, as much as you can. And, and a lot of times there should be bracket firms, you know, or the bigger firms, you know, like, like, you know, one of the big banks or investment banks or, you know, one of the bigger fundraising organizations like, you know, Evercore or but one of the bigger firms.

00:27:03:01 – 00:27:14:19
GUEST
Yeah. Yeah. You know, and and then, you know, you know, learn all you can first couple of years and then, you know, then the sky’s the limit really, because like, everybody needs capital. That’s the that’s the beauty of this business.

00:27:14:21 – 00:27:23:12
HOST
You know, there’s no there’s no shortage of capital looking for a good home. That’s a good return on investment. Right. So what do the 12 next 12 months look like for you personally?

00:27:23:15 – 00:27:35:20
GUEST
Wow I wish I could tell you everything, but, I have, I’ve been talking to a group and, and, I’m going to join a group as a partner and help continue to, to grow their fundraising.

00:27:35:20 – 00:27:47:10
HOST
That’s amazing. Yeah, that sounds great. And and finally, if you were given 500 million pounds worth of equity that you raised yourself, who are the people? What property? In which place would you look to deploy that cash?

00:27:47:13 – 00:28:11:29
GUEST
I think that there’s going to be a lot of opportunity in Western and in the western part of the world. So Europe and the US. So as far as like it depends, you know, what your risk appetite is affordable, Mark. Affordable housing. And in emerging markets I think that’s a place where demand far outstrips supply. Yeah I think if you’re with a good manager in that space, that’s that’s the place to to go into to emerging markets.

00:28:11:29 – 00:28:35:21
GUEST
Otherwise, as the asset classes start to become more attractive over the next 12 months, I would say diversify across as many, you know, don’t put all of your 500,000,000 in 1 place, you know, just diversify as much as you can in geographies and in the Western world. And and yeah, I think, I think credit is going to be the first stop.

00:28:35:24 – 00:28:41:08
GUEST
Yeah. So I think there’s going to be a lot of opportunity in the credit space. And, and I think it’ll just go on from there.

00:28:41:12 – 00:28:49:01
HOST
And who if you’re going to assemble a team to help you deploy that, who, who would who would be the trusted 3 or 4 people that you’d want one on board?

00:28:49:03 – 00:28:54:12
GUEST
You know what I’d have done to many people if I gave you my top 3 or 4 people. So I’m going to keep that to myself.

00:28:54:13 – 00:29:11:07
HOST
Well, I guess as as someone who is probably the most connected or one of one of the most connected people in the real estate space, I’ll let you off on that, because, I think there’s far too many people that, like you said you would upset because, you could build multiple teams of super, super high performing individuals.

00:29:11:07 – 00:29:27:11
HOST
But, look, thank you so much for coming in today and sharing a little bit of insight into your background, how you see the market, and some advice for people who are keen to get into the space. Thanks so much and thanks.

00:29:27:13 – 00:29:47:16
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:29:47:22 – 00:30:20:08
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website Twitter cockburn.com, where you can find a wealth of resource to aid your search.

00:30:20:11 – 00:30:23:05
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:24:28
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:25:00 – 00:00:47:06
HOST
Welcome to the People Property Place podcast. Today we’re joined by Bianca Crystal, co-founder and managing partner of Comfort Capital. Comfort, our owner managed UK and European real estate investment and asset management business, which was launched in 2022 with her co-founder, former head of investment management at Avignon Capital, Phil Walker. Welcome to the forecast.

00:00:47:08 – 00:00:48:03
GUEST
Thanks for having me.

00:00:48:05 – 00:01:03:04
HOST
Not at all. Well, thanks so much for coming in, to the office and to the podcast studio. So a place I always like to start these conversations is how you got into property. And I think, especially given the fact you did languages. Think French and Italian at Bristol Uni. How did you how did you choose that course?

00:01:03:07 – 00:01:05:10
HOST
Before we get onto the secondary property question.

00:01:05:11 – 00:01:26:12
GUEST
Yeah, sure. I suppose I had a bit of an an unusual start in my career. I had absolutely no idea I wanted to do property or estate at school. So from my perspective, I just followed my skillset, my interests. And I grew up bilingual, Portuguese and English, so I had a sort of a natural, naturally gravitated towards all that other languages and other cultures.

00:01:26:13 – 00:01:49:18
GUEST
So just sort of followed that towards university, but no idea what it would lead to at all. And then I suppose I got to about Sergius or two of my friends graduating and getting jobs and thinking, oh God, I really need to decide what I need to do here or what I want to do here. But I knew, I, I knew I was sort of financially minded, so I did I did consider a career in more traditional finance sectors.

00:01:49:21 – 00:02:12:12
GUEST
And, members of my family had gone down that route, so it didn’t feel completely foreign to me, but I just felt a slight disconnect with, with, you know, elements of the financial sector and, and all the other asset classes. So I was like, how can I make a link between something a bit more tangible, but also use my skillset in, in finance or basic skills at that time?

00:02:12:13 – 00:02:26:02
GUEST
So, yeah, I sort of connected the dots between between real estate and other asset classes, sort of walking through Paris and my year abroad actually, and thinking, oh, actually buildings. Yeah, that could be quite interesting. So just just went from that.

00:02:26:03 – 00:02:28:15
HOST
I didn’t have anyone in the family who was in real estate.

00:02:28:15 – 00:02:46:27
GUEST
No, not at all. Not, no, not at all. I mean, my the background for my family was quite entrepreneurial. So it’s always been a family run business for sort of four generations, which started in coffee trading. So really no link whatsoever. It’s a real estate. And I think I wanted to pave my own way, to be honest. So I quite liked that no one was in it.

00:02:46:27 – 00:03:04:17
GUEST
I mean, it’s at this like challenge when you’re entering it because it is a people industry network has a huge part to play. But ultimately, you know, you get on the phone with a few peers and friends and before you know it, you’ve been put in touch with with some interesting people and you get your work experience and then it just snowballs from there.

00:03:04:23 – 00:03:18:15
HOST
So how not having any sort of prior context, how do you choose your masters at CAS? How did you go about did you just work out that you needed to get a masters in it, or did you want to kind of test, real estate before you kind of committed a career?

00:03:18:18 – 00:03:37:12
GUEST
Actually, it’s probably more the former, although the latter seems like quite a quite a sensible approach, but I’d say it’s more the former. So I before I graduated my undergrad at Bristol. So I did a couple of work experiences and very casual, sort of informal through friends of friends and realized that actually it was an industry I liked and wanted to explore further.

00:03:37:12 – 00:03:58:05
GUEST
And some advice I got at the time, and given my sort of very basic to to know understanding of what real estate really entailed, was to go through the graduate scheme process. And through there I could sort of tap into various disciplines and find a route that, you know, I gravitated towards. So to do that, I had to do an RCS accredited course.

00:03:58:05 – 00:04:14:17
GUEST
To be honest, the master’s for me was and was a little bit of an end to mains. I would have liked to have done a master’s later on in life, but to be honest, it was the perfect route to where I ended up going and I don’t. I’ve no regrets towards that. And Cass was now. Baz was a relatively easy choice for me.

00:04:14:17 – 00:04:37:00
GUEST
I wanted to be in London. I was a Londoner, my friends were here that graduated there, working, so I wanted to be near that hustle and bustle. I also quite like the sort of international factor, I guess, by nature of my international background and speaking different languages. I liked that London attract not just your traditional sort of real estate professional style English, British professional.

00:04:37:00 – 00:04:48:05
GUEST
So? So yeah, couscous felt like a good choice. And then halfway through that just went through that process of of applying for tens of different grass games and in the larger corporates.

00:04:48:06 – 00:04:51:16
HOST
Yeah. And so you did the milk rounds and landed at Knight Frank.

00:04:51:19 – 00:05:08:18
GUEST
I did yes. Landed at Knight Frank. So got a got a couple of offers. Knight Frank was definitely my preferred at the time. Again I didn’t really know what I was getting myself into. I, you know, I’d obviously picked up the basics on what valuation and asset management meant, but I didn’t really know what any of it meant in practice.

00:05:08:18 – 00:05:22:03
GUEST
So sort of showed up at Knight Frank and all these grads around me saying, oh, I’m going to be a property developer, or I’m going to work in hotels. And I had absolutely no idea. So for me, the graduate scheme and sort of rotating it across different departments was was ideal.

00:05:22:03 – 00:05:29:04
HOST
And so you having kind of looked at your background on LinkedIn is city in European Cup markets and then hotel and leisure grounds.

00:05:29:12 – 00:05:51:06
GUEST
Exactly. Yeah. So the start in in city Leasing was fantastic because it’s such a good launching pad for the building in that work early on. And very importantly as you’re forced to see buildings which I know sounds like quite a stupid thing to say, but one piece of advice I would definitely give at anyone’s early stage their careers go inspect buildings.

00:05:51:06 – 00:06:07:22
GUEST
I think we sometimes forget, especially in this day and age, and we just sit behind emails or cash flows. But you need to you need to go see the physical context and see in front of you. So as a result, I was able to to visit and inspect quite a lot of buildings in that first rotation in that first year.

00:06:08:00 – 00:06:21:21
GUEST
And it was quite nice being quite a small insular market meant that I got to know it quite well. I felt very comfortable in my time there, and from there ended up in, as you say, European capital markets getting closer to to APEC period.

00:06:21:27 – 00:06:25:19
HOST
Did you choose that or did you get put into it because of your linguistic ability?

00:06:25:21 – 00:06:48:26
GUEST
Well, I didn’t choose it, but I also do I don’t we weren’t we didn’t really talk about the the languages element of it. It might have been a factor, but to be honest, my, my predecessors didn’t necessarily speak on the languages. So it’s not essential. But I’m sure it does help at the time. For example, we we I remember doing some inspections and in Italy and France and what have you.

00:06:48:26 – 00:07:17:22
GUEST
So you know, to some in some respects it does help a little bit. And then, you know, you have to do your evaluations rotation. And I got put into hotels which, which ended up being a pleasant surprise. I have to say, I didn’t see him for a year and a half. I didn’t see myself being in the hotel sector or qualifying into valuations, but as soon as I got there and sort of seeing the different layers to to valuing a trading asset and understanding the operations, I found it completely fascinating.

00:07:17:22 – 00:07:31:00
GUEST
So I’ve always been interested in how business businesses operate. It’s not a traditional investment valuation where it sort of rents and capital is that you’re actually looking at the operations PNL. So I really enjoyed it. And and there was a lot to learn. And in my time there.

00:07:31:06 – 00:07:34:11
HOST
And so you qualified and then did you choose to stay within valuation?

00:07:34:15 – 00:07:53:26
GUEST
I did, I did, and to be honest, when I left, I wasn’t actively looking to move. I knew I wouldn’t be there for the entirety of my career, put it that way. I knew there was an element of the glass ceiling for me personally, when that move was going to happen, I wasn’t sure, but an opportunity arose that, you know, I couldn’t I couldn’t turn my back on.

00:07:53:26 – 00:07:57:16
GUEST
So I moved quite early on, sort of a year into qualifying.

00:07:57:18 – 00:08:17:03
HOST
And did you at this stage, obviously, you’ve built up your understanding of real estate and how it works across quite a few different markets, and you pretty had a broader network. Did you take any advice around that move or were you able to did you have the clarity in terms of the future, to be able to see the type of role you wanted and then reverse engineer it and think that this next move was the right one?

00:08:17:04 – 00:08:37:26
GUEST
Yeah, that’s a really good question. Actually. I think what happened is I, I just became open to me. Right. So like I said, I wasn’t actively looking, but I think there were sort of subconscious cues that go on in your head, for example. Oh, let me just tidy up my LinkedIn, that sort of thing. Let me actually check my LinkedIn messages and see what’s going on and the activity there.

00:08:37:29 – 00:09:06:28
GUEST
And a couple of weeks or months into this happening, I received a message from my former employer. I’ve known capital. He was doing the hiring process at the time via LinkedIn, and it was it was slightly serendipitous, to be honest, because they had just started buying hotels. So I suppose they went into LinkedIn and thought, right, someone with a real estate background but understands hotels, and then I come off, you know, I had the investment aspect, I had the hotel valuation aspect, you know, graduate scheme qualified all of this.

00:09:06:28 – 00:09:27:01
GUEST
So we obviously connected in that way. And I did a bit of research. I honestly didn’t know much about them at the time. And I just thought, well, this sounds brilliant. I mean, the way they pitched it to me is that I’d be tackling different sectors, different geographies, and a whole new range of disciplines that I hadn’t, hadn’t even tested yet.

00:09:27:01 – 00:09:50:21
GUEST
So I just thought it was the perfect opportunity. Obviously, it’s hard to to seek out advice internally because you have to be quite quiet amongst your team members. I did get some. I was quite fortunate because my now husband, who’s also at Knight Frank and still is he, he was a very good sounding board for whether I should take this opportunity, because actually turning my back on on my team at Knight Frank wasn’t an easy decision.

00:09:50:22 – 00:09:55:15
GUEST
Like I said, I knew it wasn’t long term, but I didn’t take it lightly. Lightly at all.

00:09:55:16 – 00:10:18:03
HOST
Yeah, it’s a very emotional. I think people underestimate that. Changing jobs is a lot of very emotional process. And yeah, you’ve got to kind of get, get, get through all of that. So you’ve moved to Avignon in 2017. And were you did you have a kind of a clear remit or clear role when you started, like to work on a particular fund or portfolio, like you mentioned the hotels, but what are you just going to do, hotels or was it.

00:10:18:09 – 00:10:44:22
GUEST
No, it was a little bit more broad than that. I mean, my job description was coming in as an investment analyst, so I knew I would be sort of heavily on the transactional side, but having not had experience in that space before, they thought it would be interesting to give give me a few assets to asset manage, not the incredibly intensive ones, because my focus would be investment, but sort of the more single let staff and hotels they’d started amalgamating a portfolio of hotels in the Netherlands.

00:10:44:22 – 00:11:04:09
GUEST
So I did some sort of very basic asset management on that sort of stuff, you know, liaising with the tenant tenant and reporting and that sort of stuff. But ultimately my role was very much from the sourcing piece all the way through to to actually transacting and completing the deal. But there was no it wasn’t sector or geography specific.

00:11:04:09 – 00:11:19:19
GUEST
So it was just whatever. We were looking at an opportunity as we were looking at the time. So, you know, my first day was in retail UK for example. But yeah, we did transact in hotels, offices, retail, supermarkets, quite a quite a wide range.

00:11:19:21 – 00:11:41:08
HOST
You mentioned you had a kind of a natural analytical ability and no doubt in the European capital markets team that ability grew. And then in the valuation space, moving to the principal side as an analyst, was there a modeling test and how did you approach that? Did you kind of upskill, upskill yourself outside of work, or have you done a lot of training on the job at that stage to be able to pass that?

00:11:41:13 – 00:11:59:29
GUEST
So that so that’s a good question and probably answers why. And I ended up at Avignon and was able to excel there. There was a modeling test, but it was relatively basic in that they weren’t looking for anyone to. It wasn’t that sort of P style where, you know, you have two hours to build a model from scratch.

00:11:59:29 – 00:12:21:23
GUEST
They had a model and they were looking for me to sort of plug inputs into that model, but it was more a way of testing how my brain worked in terms of evaluating or underwriting a deal. So more about the assumptions that I put into it. What I did do, which I think definitely helped, is I added a layer to the model at the time, which I ended up doing wrong, because it was just a very basic sort of unlevered cash flow.

00:12:21:24 – 00:12:40:27
GUEST
And one of the questions was, could you, you know, could you pay some senior debt into this acquisition? I said, of course you can. In fact, of models day out. And I forgot to pay back the loans to that. But they obviously liked my attempt at trying that and just saw how my brain worked a little bit. So I didn’t need incredibly advanced skills, but I did.

00:12:40:27 – 00:13:04:05
GUEST
I did have a basic understanding of how Excel worked, how how you could, you know, build build a model, basically. And now, you know, we don’t start every model from scratch. I mean, we have a base model that we work with, but I think it’s incredibly important to be able to look at one and see see when something’s gone wrong or you know, how you know, is your rent review coming in properly and that sort of thing.

00:13:04:13 – 00:13:11:26
HOST
So you start as an investment analyst, and then you got promoted a year or so later to investment manager. How did your role change?

00:13:12:02 – 00:13:38:29
GUEST
Well, the the most obvious element, I guess, is the is that sort of concept of managerial role. I mean, I wasn’t necessarily managing anyone, but all of a sudden you have analysts underneath you, which was which is quite an an interesting change for me because I would say, and I still have this little bit and it’s something that I’m constantly thinking about, but sort of I like to take ownership in the work that I do, which doesn’t always lend itself well for teaching and sort of building on teams.

00:13:38:29 – 00:13:57:28
GUEST
So but I actually really enjoyed the element of working with an analyst. It feels quite sort of empowering being able to to pass on your knowledge and teach. So that was the most obvious change. But my day to day didn’t really change much. I mean, naturally, a few more responsibilities come about, you know, conversations with clients and investor meetings and that sort of thing.

00:13:57:28 – 00:14:08:08
GUEST
But to be honest, I was quite fortunate where they were sort of forcing us to do that day one anyway. So it was just taking what I was already doing as an analyst and just elevating it to another level.

00:14:08:12 – 00:14:16:02
HOST
And were you more market facing as well in terms of originating deals, was there more onus on yeah, deal origination rather than just the underwriting of them?

00:14:16:02 – 00:14:45:10
GUEST
Yeah, absolutely. Absolutely. I mean, you’re definitely forced to go out more. But again, we were encouraged to do that from analyst level. Like I said, it wasn’t a very it wasn’t sort of a traditional investment management firm where it feels hierarchical when you have your very sort of restricted roles. I mean, from analysts through to manager through to senior management, it was all collectively sourcing deals, underwriting naturally falls to to the analysts or the managers speaking to to the banks, to the investors, to the clients.

00:14:45:10 – 00:14:56:00
GUEST
But it definitely it ramped up with time. And obviously, as I said, I was fresh to it having come from Val’s background. So I definitely had to develop the skill set to to feel more confident to take it further.

00:14:56:00 – 00:15:07:29
HOST
So Avignon as a business, how would you describe the investment management platform and operating partner? Yeah. Where did where who are their clients and where does their capital come from and how is it structured?

00:15:08:02 – 00:15:47:02
GUEST
Yeah, exactly. Exactly. That is a sort of investment and asset management business. The you know, I mean it’s I’ll talk within the framework that I know. Obviously I haven’t been there for a year, but the founding partners effectively were helping private wealth get their money out of predominantly South Africa, to be honest, into the UK. So and with that, they formed a sort of portfolio of, of, of clubbing investors to get together, investing in sort of smaller retail, assets in the UK that grew and grew and grew and it became a separate account business, ranging from family offices to high net worth to, you know, medium size institutions.

00:15:47:07 – 00:16:10:19
GUEST
When I left, there was there were further discussions with other different groups, you know, entering sort of private equity and, and larger institutions and that sort of thing. But yeah, it was it wasn’t a fund per se, but rather sort of separate account mandates and building up deals and building up the portfolio on a deal by deal basis or, or thematic trends, for example.

00:16:10:19 – 00:16:19:07
HOST
Yeah, but makes sense. And so you must have worked very closely with your now business partner. So was he a mentor to you or. Yeah. What was that relationship like. Avenue.

00:16:19:09 – 00:16:37:25
GUEST
Yeah. He was I mean he was he was my line manager and he hired me in in the early days. So worked very closely with him. The sort of five, six years. And and yeah, he definitely showed me the ropes quite early on and understanding, you know, the cash flow element, the debt piece, which is all relatively new to me.

00:16:37:25 – 00:16:41:02
GUEST
So, yeah, I’d say we worked very closely on it on a daily basis.

00:16:41:08 – 00:16:52:22
HOST
So how you were on just shy of five years, you left in December 2021. How did how did you leave and then how did Coleford Capital your now business come about?

00:16:52:25 – 00:17:13:16
GUEST
So I, I left roughly this time last year. And actually, to be honest, I think sort of taking it back prior to Coleford, I was, I was I suppose a bit of a Covid cliche where, you know, for that two year period of, of pandemic and lockdown, you know, a lot of self-reflection and just thinking, you know, what’s the next step?

00:17:13:16 – 00:17:33:05
GUEST
To be honest, I was finding that my motivation was dwindling and it was, you know, nothing against my former employer. It was a great place to work, and I could have stayed there for a long, long time. I was incredibly comfortable and they treated me very well, but I just got it without sort of really realizing it. My in my subconscious, I just felt like the motivation is dwindling.

00:17:33:05 – 00:17:55:08
GUEST
You know, I was I felt like I was stagnating a little bit. And I think I just, I felt like I needed a change. So, you know, whether it was starting up a new business or I even explored other opportunities or considered, you know, interviewing elsewhere and I just came to the realization at some point that I had to sort of leave and break the tie to figure out what that next step was going to be.

00:17:55:08 – 00:18:16:14
GUEST
And again, I was quite lucky. Maybe a bit of serendipity, but a few colleagues of mine were probably going through a similar thing, and we sort of left roughly around the same time, including though, and, and that’s when we sort of got together and started considering what our next move could be. And a few months later, you know, the idea of Coleford came about and we thought, you know, why not?

00:18:16:14 – 00:18:26:15
GUEST
This is this is the time is now is great opportunity. And for me it was always about the opportunity cost being relatively low, which it did feel like it was at the time. So I had nothing to lose.

00:18:26:21 – 00:18:39:20
HOST
And so you, you’d left, you kind of gone on this journey of working out what it is you wanted to do. Did you call him up, fill up and say, look, I’ve got an idea. How about it? Or did he call you up and say, look, I know you’re left and you’re on this journey exploring what it is that you want to do.

00:18:39:21 – 00:18:41:21
HOST
Why don’t we have a further chat? How did that come about?

00:18:41:24 – 00:19:01:06
GUEST
I think it was. I think Phil was probably a bit more of the driver, but I mean, we were, you know, we were speaking quite closely anyway about ideas. I mean, I even considered at one point, you know, another avenue with, with sort of a family office that I shared with my brothers and so wanted to take some time off, but we were just chatting about what, what the future looked like.

00:19:01:06 – 00:19:08:00
GUEST
But yeah, I think there was definitely a big driving force that, that that got us to where we are now.

00:19:08:04 – 00:19:14:15
HOST
And so I’m always interested in how businesses are named. How did you come up with the name Coleford Capital? Where did that come from?

00:19:14:15 – 00:19:32:08
GUEST
Yeah, so I think this maybe even answers the previous question. But Coleford Coleford Road is the right that so lives on. So I guess it’s, it’s probably quite telling as to the driving force so to speak, but I wish it was a slightly more exciting story. Although you know, where so Lives is incredibly exciting. I’m sure. But yeah.

00:19:32:08 – 00:19:49:03
GUEST
And I mean, he tells it slightly better than me, but you know, he was put he was put under quite a bit of pressure to come up with a branding idea. And they said just, you know, come up with a name, come up with the name. So he went with Coleford. And then actually when we sat down and thought about it still actually works pretty well.

00:19:49:06 – 00:20:05:08
HOST
Yeah, I think it’s got a great ring to it. So as, as you kind of went through this journey of setting the business up, you know, branding it, creating a strategy, an identity, how? Because you’ve got three strategies that you you run at the moment. Can you just give a bit of an overview of the business as it is, and then some of the strategies that you run?

00:20:05:10 – 00:20:26:24
GUEST
Yeah, sure. I mean, our model is not too dissimilar to what I was talking about before. I mean, we’re we’re a separate account mandate where what we do want to do is ideal basis for private wealth. I mean, whether that’s dressed up as a, as a family office or a small to medium medium sized institutions, that is investing or advising private wealth or even just, you know, what’s a thing high net worth.

00:20:26:26 – 00:20:50:26
GUEST
So we we operate on a deal by deal basis. But we like to we like to have conviction in sort of what the vision and strategy looks like. Otherwise, it’s hard to get people to sort of buy into what we are and what we do. So with that, we have sort of three overarching strategies, but bearing in mind what our current business model is in, in the short term, we need to also be there’s needs to be an element of flexibility ity.

00:20:50:28 – 00:21:16:01
GUEST
And, you know, now being a positive example to sort of catalyze on, on, on shockwaves through the market. But I mean in sort of a very high level we’ve got business space. I mean, we’re still big believers in business space that would probably look more like offices and sheds. But the key for us is to focus on sort of mission critical spaces where the they’re fundamentally important for the tenants core business.

00:21:16:01 – 00:21:37:12
GUEST
There’s a really strong reasons to why they’re there. And then we’ve got sort of the infrastructure piece that we call it. I want to be like slightly clear about the infrastructure piece, because that that can be maybe a bit misleading. But the way we saw it is, we want to sort of tackle tackle strategies that are sort of directly linked to how we function and live as a society.

00:21:37:12 – 00:22:05:25
GUEST
I mean, to give you a couple of examples, you know, data centers, waste management, renewable renewable energy, that sort of stuff. There’s always, you know, you can still you can still benefit from quite long leases at a discount to, to traditional sectors because institutions haven’t necessarily been heavily, heavily involved in these particular particular sectors. So so we definitely see an opportunity there, not to mention quite attracted by the sort of longevity piece that that’s directly linked to it.

00:22:05:25 – 00:22:22:23
GUEST
And then the other one is, is alternatives. Again, we’re seeing institutions spending more time and money and resource investigating different alternatives, you know, whether it’s health care or or hotels or education. So we think we think that those are sectors that that are worth our time too.

00:22:22:27 – 00:22:32:23
HOST
Awesome. So how tell me about your first deal. Because I think that’s always a kind of a landmark moment. When you set up a business, you come up with a strategy. It’s all great until you actually do your first deal and you’re away.

00:22:32:26 – 00:22:52:24
GUEST
Yeah, absolutely. I mean, we got quite lucky. Well, maybe lucky is not not the right word. I mean, someone else might might call it something different, but we we right are actually able to do a deal sort of straight away. I should probably caveat that it wasn’t under the Covid umbrella necessarily, but as we were leaving, Avignon got a deal under offer.

00:22:52:27 – 00:23:14:12
GUEST
And and when we called up investor to let them know, they said, look, I appreciate the circumstances and what contract say, but, you know, we’d like to have you involved in, in some way or another because you understand the history behind the deal and, you know, so, so we came to really, you know, elegant, tidy solution with Avenue and where we effectively consulted to then.

00:23:14:14 – 00:23:31:23
GUEST
So like I said, it wasn’t quite a call for deal per se, but it was quite a nice ego boost. Sort of leaving your previous employer not knowing what you’re about to do and then having to say actually would quite like your help. So we transacted on a regional office around about May time for, for, for one of our private investors.

00:23:31:23 – 00:23:38:15
HOST
And that’s a bit of a catalyst for me in terms of furthering the discussions. So what was your first deal on the Kofod?

00:23:38:18 – 00:24:01:20
GUEST
Well, in terms of actual transacting, we haven’t completed on on one. We are on draft run on an on a asset, but also other areas that we’re trying to explore. Growth is not purely from transacting but just growing our rate. So we were able to bring some assets under under our management sort of a couple of months into, into sort of the launch of Covid.

00:24:01:20 – 00:24:05:07
GUEST
And then fingers crossed, if all goes well, we’ll be able to transact in the new year.

00:24:05:09 – 00:24:10:21
HOST
Amazing. So yeah, talk to me about your kind of assets under management and where do they fit in terms of the three strategies.

00:24:10:21 – 00:24:41:26
GUEST
Yeah sure. So those those assets it’s a portfolio. It’s to two supermarkets that we had bought for for a client back in 2020. And we bought them really well to be honest we it was a distressed seller at the time. So the yield was very attractive for what we were dealing with. And we were able to, to, to sort of tap into these assets because one just sort of slipped below the requirement of the institutions, the what was nine years, instead of ten years, but the blended across the two was comfortably in the double double digits.

00:24:41:26 – 00:25:06:00
GUEST
So we we brought these two under our management. I mean, this one kind of straddles, I would say probably to two of our strategies. I would go as far as saying business space because, you know, you have quite an important mission critical tenant within the real estate, but also in terms of the infrastructure piece, because it’s just how we operate and functions of society and necessity.

00:25:06:00 – 00:25:09:23
GUEST
The, you know, we’ll need as long as we live, I imagine.

00:25:09:28 – 00:25:15:16
HOST
So you’ve also hired a former IBM employee, Alice, Alessandra.

00:25:15:20 – 00:25:16:10
GUEST
Alessandra.

00:25:16:14 – 00:25:33:14
HOST
Alessandra, to kind of join as a, as a senior asset manager and I think also in the React news kind of article that went out when you launched the business, you’ve got plans to kind of hire a couple of other people and you just talk to me about your your growth plans from a, a people perspective and.

00:25:33:16 – 00:25:35:04
HOST
Yeah, and an asset manager spectacles.

00:25:35:07 – 00:26:01:20
GUEST
So in in the short term, I think we’re very conscious about sort of not stretching ourselves and growing quite organically. The sort of Alessandra joining is, is a little bit more strategic. I mean, he has other ventures that he continues to explore, but he was a former colleague at Avignon and one of the senior asset managers there, and he actually left quite a bit before us, but ultimately became self-employed and, and still wanted to keep a foot in the door in real estate.

00:26:01:20 – 00:26:25:05
GUEST
So it was just good timing to to bring him into the fold. And then we’ve got two more or two more joining. Hopefully next year. We’re just in the process of exploring that. One is more along the lines of investor relations, and the other is actually we’re looking at a specialist and that kind of sort of leads on quite nicely into how we see our sort of growth plans, which is sort of developing certain specialisms.

00:26:25:10 – 00:26:38:20
GUEST
Because, you know, a challenge for us is always going to be, you know, what’s our value add to an investor. And I think if we can just sort of develop our skill sets within certain specialisms, then, you know, that’s quite an easy take in terms of what your value at.

00:26:38:25 – 00:26:48:00
HOST
Yes, makes complete sense. How do you, in field split your roles and responsibilities at the moment is there’s quite a lot going on right. Yeah. How how do you split split that up.

00:26:48:04 – 00:27:08:16
GUEST
Yeah. It’s it’s something we’ve actually talked about quite a lot recently. I think at the moment we are, we are, you know, so much in our infancy sort of months into, into this venture is it’s a little bit of everyone getting involved and doing a bit of everything, which seems to be working hard. And it means that we both have a very good understanding of all elements of the business.

00:27:08:18 – 00:27:30:20
GUEST
And I’m just not just talking about sort of core business or the vision strategy, but also, you know, the operational side of it, the accounting structuring and, and what have you marketing. So at the moment where we’re trying to be quite efficient with our time, you know, our to do list has as four items on it. You know, we sort of divvy it, divvy it up and play to each other’s strengths.

00:27:30:27 – 00:27:51:11
GUEST
But, I think if we’re at the point where there’s just so much going on, we’ll definitely have to be a bit more sort of considered with with how we split our time. And actually, I’m even finding that in the past months that there are areas where one one of us will naturally gravitate towards, towards a certain area which which is quite fortunate, I guess.

00:27:51:18 – 00:28:00:08
HOST
Yeah. So, probably people listening. This is recorded middle of November. So, with a view to kind of launching in January. But how long has the business been going?

00:28:00:15 – 00:28:04:13
GUEST
A few months, to be honest, about six months or six months. So yeah.

00:28:04:19 – 00:28:19:09
HOST
Early, early on. Do you have a mentor or do you have a board or do you have advisors? Because I appreciate, you know, if you go back to sort of a conversation, you didn’t really know much about real estate or where to start other than your your trip, your year abroad in Paris, you’ve built up a network. Now.

00:28:19:09 – 00:28:24:07
HOST
Do you have mentors or people you lean on to help navigate your early parts of setting up a business?

00:28:24:08 – 00:28:41:00
GUEST
Absolutely. I mean, I will take advice from absolutely anyone that’s willing to give it, but absolutely. I mean, we we try to speak to the seasoned pros all the time. I think when you start setting up a business, ego just has to go out the window and you have to take advice from anyone that will give it to you.

00:28:41:02 – 00:29:02:18
GUEST
Fortunately, you know, across our careers we have sort of previous bosses or colleagues and what have you and sort of different stakeholders along the way that are more than happy to give advice. And more specifically, we are looking into the the idea of sort of a nonexempt board. That’s that’s actually some advice I got quite early on, is try it, try and build an nonexempt board.

00:29:02:18 – 00:29:30:04
GUEST
I mean, you know, again, it’s just it’s having that sort of unbiased sounding board of sort of experienced and seasoned professionals that I think you need. I think when you’re dealing with sort of founding partners, it’s you can sort of you can sometimes sort of talk yourself and convince yourself of a situation when you’re together, but actually having someone else who has the business growth and best interest in mind, but also once removed, I think is really important.

00:29:30:04 – 00:29:33:27
GUEST
So we’ll definitely be looking to to bring a non-executive.

00:29:33:29 – 00:29:51:00
HOST
And no doubt that connections to capital and everybody else that comes through come to the fray. How we’re obviously in a in a relatively turbulent or choppy market and that creates opportunity. How do you view the market today, 17th of November 2022.

00:29:51:07 – 00:30:13:02
GUEST
Yeah, it’s a really interesting one. I mean, first, sort of tackling the the challenging element is just how much it’s fluctuating. I think, for example, you know, I’ve always worked with investors that are debt backed. So you know that and that’s been all over the place. So yeah. How you how you price assets right now especially if you’re considering debt I mean swap rates that are just fluctuating.

00:30:13:02 – 00:30:33:25
GUEST
So much on a daily basis, something that we haven’t experienced for for over a decade, really. So it’s definitely been a slightly challenging market to navigate in, to be honest, that that you can sort of mitigate a little bit. For me, the biggest risk is the it that sort of leads on to uncertainty. And for me, uncertainty is then stagnation.

00:30:33:27 – 00:31:06:24
GUEST
What you really need is people to be quite bold and decisive in moments like this and just willing to take take the plunge. And people are. So it’s just tapping into those different networks. But like you said, there’s a lot opportunities. See this that’s coming out. And in the very, very, very short term, we quickly turned our attention to, for example, regional offices or even now we’re seeing it within London offices where we’re seeing institutions having to to offload some of these assets at a significant discount to, to long term averages because they’re having to reweight their portfolio.

00:31:06:24 – 00:31:25:00
GUEST
I mean, stuff that that we would have been looking at in, net net initials in the sixes or even fives, high fives and now sort of trading eight 9 to 10 starting to look incredibly compelling, especially when you’re talking about sort of quality stock and quality locations not having to compromise on on the actual quality of the really say it.

00:31:25:00 – 00:31:41:28
HOST
So how do you go about as a separate account business, raising capital, an idea about your basis? How do you go about beating cash rich buyers with a discretionary mandate? Don’t have to find a deal by the capital raise. Raise the debt? Yeah. All at the same time. How do you go about doing that?

00:31:41:28 – 00:32:01:15
GUEST
Yeah, certainly one of our biggest challenges. I mean, I guess it’s a couple of things, to be honest. I mean, if you if you were travels quite fast in the market, if you’re relatively there have been moments where we’ve been relatively honest with, with a vendor, you know, for example, the debt element, you know, we we need to get it to credit or to do this deal.

00:32:01:15 – 00:32:26:19
GUEST
And sometimes they’ve been quite sort of forthcoming to, to, to give us the time that we need and the runway that we need. I mean, the capital piece, we’ve been quite lucky is we try not to pursue deals too heavily until we’ve got the capital backing. I think in sort of today’s world, it’s become a lot easier to get investors on board, either through, you know, WhatsApp or teams calls and that sort of thing.

00:32:26:19 – 00:32:57:29
GUEST
Obviously, face to face, you can’t beat that. But getting access to them and decision making has become a lot faster, which has helped us a little bit. So it’s a big challenge that the, you know, we’re having to constantly work out. But to be honest, I think being able to get access to our money a lot faster and sort of the decision making process speeding up means that, you know, we’ll we’ll always look for we’ll always look to, to to get a deal under offer and pursue a deal when we already have the backing or the support of our investor base.

00:32:58:06 – 00:33:10:05
HOST
How how do you go about you mentioned it’s easier to get hold of clients these days. How do you go about raising money? I know there’s no shortage of capital looking for a good hire for investment, but how do you do that and that just through your own networks?

00:33:10:07 – 00:33:30:07
GUEST
Yeah, absolutely. It’s through our networks. I mean, we have, a handful of investors that we talk to on a weekly basis. So you have a really good idea of what they’re looking for. And what their appetite is like. I mean, one thing’s for sure, I would say with all sort of with our network and our investor base, not all of them are sort of specifically targeting real estate.

00:33:30:07 – 00:33:49:14
GUEST
So you have to keep that quite fresh and, and recycle a lot of your investor base. So we’re constantly looking for new sources of equity and capital. But yeah, I think if you have a good handle and understanding of what they want and just making sure that communication is incredibly regular, that just means that that you can react a lot faster to what the market saying all day.

00:33:49:19 – 00:33:57:03
HOST
Awesome. So what what has been your biggest challenge today? I know you might have touched on that already, but what would you say the biggest, biggest challenge has been?

00:33:57:05 – 00:34:25:12
GUEST
I mean, from a comfort perspective? Because obviously we just talked about the market element, but from a culture perspective, I’d say it’s definitely track record. Fortunately, like I said, we have a strong network investors who have built up many years of trust so that they’re ready to deploy with us. And the business model with that we’re operating on right now in terms of deal by do, is very much sort of our short term so that we can build that track record and grow on that.

00:34:25:12 – 00:34:38:03
GUEST
But there are definitely, you know, other sort of sophisticated equity partners that that need a strong track record. So that will definitely be a big challenge for us and trying to sort of grow that quite quickly in the short term.

00:34:38:10 – 00:34:55:11
HOST
So when you’re trying to do a couple of deals not, you know, prove your ability to execute and be flexible in terms of business plans, duration as well, in terms of the hold or the period when you try and raise your own funds, you think in the future or you just be opportunity led and take a pulse if and when in the future.

00:34:55:15 – 00:35:19:25
GUEST
Yeah, sure. Maybe in the future. I think definitely not in the short term. Maybe. Maybe in the medium to long term, we’ll start exploring, exploring those avenues. I think, you know, you have to have quite sort of a strong, robust team with very clear roles and responsibilities when you’re dealing with the fund route. I mean, there’s a lot of work that goes behind setting up a fund before you even got to to the real estate part of it.

00:35:19:25 – 00:35:40:27
GUEST
So I think in the short term, you know, we’ll stick with the model that we have now because it just allows us to be incredibly nimble and just react quite quickly to to shocks in the market. But long term we would be looking to create sort of I’d say not necessarily fund, but more efficient structures, say a prop code that you can sort of pull pull assets into in a more efficient way.

00:35:40:29 – 00:35:41:08
GUEST
Yeah.

00:35:41:11 – 00:35:52:08
HOST
How? Yeah. As a, as a business, as a new business, getting alignment in deals with investors when young businesses don’t have that much Co-Invest how do you navigate that?

00:35:52:10 – 00:36:25:02
GUEST
Yeah, it’s a it is a bit of a tricky one, but to be honest it’s it’s a relatively easy one to navigate because, you actually find that a lot of equity partners, a being quite flexible about how you deal with that. And I’m not saying that they’re sort of eradicating co-investment altogether, but they’re very understanding of the sort of start up nature of of the operating partners that they’re dealing with so that, you know, they offer solutions in terms of rolling up fees or, or even just sort of reducing the percentage amounts, but actually looking at like what that nominal value means in terms of hurt money.

00:36:25:05 – 00:36:47:06
GUEST
So, you know, for example, 2% might mean a hell of a lot more for two individuals who are putting savings into a deal rather than 5% of the group with a huge balance sheet. So it’s just contextual izing what the money really means and and what that means in terms of alignment. Fortunately, too, on the on the private side is not not all private investors do actually require co-invest.

00:36:47:06 – 00:37:00:07
GUEST
And so some of the deals we’ve done more recently, there was no requirement to co-investment. So we’ve got quite lucky in that respect. But yeah, long term will definitely be looking at building up the balance sheet that so that we can ensure that we are always aligned with our investor base.

00:37:00:14 – 00:37:06:12
HOST
Amazing. So 2023 is fast approaching. What’s what’s the plan for the next year.

00:37:06:13 – 00:37:28:08
GUEST
So the plan for next year I mean step one is is growing our team and bringing new new specialist on board. And then with that I think we’ll try to sort of roll out some more thematics strategies, try and get investors on board to to grow portfolio and just catalyze and opportunities quite quickly rather than just sort of incredibly opportunity led in terms of what’s coming out to market in the short.

00:37:28:08 – 00:37:33:08
HOST
Term and is that across the UK and and Europe, or are you going to kind of keep that quite focused?

00:37:33:12 – 00:37:51:27
GUEST
I think in the first instance we’ll be focusing a little bit more on the UK. I mean, our track record does involve a lot of Europe. I mean, the start of my investment management career, actually, I was doing a lot more in the Netherlands and then in the later part of of my time, unknown sort of tackled Iberia in Portugal.

00:37:52:02 – 00:38:15:13
GUEST
So and has done a fair bit in Germany too. So I think we’ll definitely go back to Europe. But in the short term, we’re seeing quite a bit of opportunity in the UK and not only and we’re also seeing efficiencies, which is sort of keeping us closer to home, not just on from the real estate level, but beyond that from the corporate level, which is making UK looking UK looking marginally more attractive to us.

00:38:15:18 – 00:38:21:20
HOST
Okay, nice and what what advice would you give someone who’s entering in really into the real estate space now?

00:38:21:22 – 00:38:42:24
GUEST
I think well, real estate, it’s quite a big market. So I mean I’m taking, taking my personal experience as an example is you may think you know what you want to do, but there’s actually quite a lot, quite a lot of different disciplines to, to, to, to, to get a handle of. So I would say, you know, don’t, don’t be put off by the fact that you don’t know what you want to do.

00:38:42:25 – 00:39:03:26
GUEST
And employer’s not even just in the large corporate, but from my experience, all employers more than happy to place you in areas that you end up end up fitting quite well in. So I’d say try and sort of experience different, different disciplines, whether it’s more on the transactional side or client facing side or even the technical side in the professional services side.

00:39:03:28 – 00:39:22:02
GUEST
One thing for sure is that, you know, whatever, whatever, whatever insights you pick up and skill set or base knowledge that you pick up and across any of those disciplines, it won’t go to waste because they’re all interlinked at the end today and network, I think they’ll build up a network. It’s hugely important, such a people business.

00:39:22:02 – 00:39:41:04
GUEST
So that will go very far over the whole direction of your career. And the last thing is don’t forget to inspect buildings. So early on in your career, you know, ask ask your seniors to, to to take you on site visits and meetings. If you’re an analyst, don’t get booked out with cash. But it’s too much. I mean, obviously that’s part of it.

00:39:41:04 – 00:39:42:06
GUEST
But you need go and see.

00:39:42:06 – 00:39:43:02
HOST
The properties as well.

00:39:43:06 – 00:39:44:05
GUEST
Yes, absolutely.

00:39:44:12 – 00:39:46:13
HOST
What’s the best advice you’ve been given?

00:39:46:15 – 00:40:09:23
GUEST
I’d say the best advice I’d be given. And I’ll sort of, reflect on more recent advice in terms of Kofod, a really good piece of advice I was given was in terms of, you know, find yourself a good sound founder. And to me it was slightly easier because I was dealing with someone who happened to be in a similar situation as me, and we had six years of experience of working together.

00:40:09:23 – 00:40:33:02
GUEST
But if your intention is to start up a business and it’s just sort of a siege, your planted in your own head, I think it’s definitely worthwhile looking for founding founding partner, just, just to, to use as a soundboard and, and soundboard and just sort of challenge each other. So that was definitely a good piece of advice. And also what we touched on earlier about developing a sort of non-executive board.

00:40:33:02 – 00:40:54:18
GUEST
So that’s something that we’ll definitely be looking at in the future. I would also say is, you know, be be be sort of have conviction with your with your vision and your strategy. You know, be very intentional in the direction that you want to go. But but review your business plan on a daily basis. Be prepared to to absorb shocks in the market and macroeconomics that are just so out of your control.

00:40:54:19 – 00:41:01:09
GUEST
Don’t be too disheartened and things you know don’t go your way. So you have to be a bit a bit agile and flexible. Yeah.

00:41:01:15 – 00:41:04:21
HOST
How, how would fail your business partner describe you?

00:41:04:25 – 00:41:25:24
GUEST
The the first, the first word that pops to mind, to be honest, is, is diligence. He says that quite a lot to me. I think I, I have a very specific way of how I work incredibly organized. And for me, it just all cap, all breaks back to efficiency, especially now sort of launching a business and being self-employed.

00:41:25:25 – 00:41:52:20
GUEST
Your mind can go in all sorts of directions and take you away from your whole business. So if you can create incredibly efficient processes, and just save things in incredibly organized manner, it just makes your life so much, so much easier in the long term. I mean, the number of times that we’ve been live on a project and then you have to sort of put it to bed a bit, it goes a bit dormant, and then you’re picking up months later if you have everything sort of diligently and organized, in your folders, you can pick it up straight away.

00:41:52:22 – 00:42:14:20
GUEST
So yeah, he definitely uses diligent quite a lot. Also, just my attention to detail with typos and and cash flows. I think another one I would say is is calm. I wouldn’t say I’m particularly hot headed. Hot headed, you know, it could maybe come across as not enthuse. But I just try to to not get too attached to things, having learned that things can fall away quite quickly.

00:42:14:20 – 00:42:19:09
GUEST
So yeah, try it. Try and stay calm and collected throughout the process.

00:42:19:09 – 00:42:32:01
HOST
Nice. And what? I appreciate your you’re going through a process of preparing your team. A will get going through a process of building your team. What traits do you look for in and people that you work with or partners that you work with as well?

00:42:32:03 – 00:42:51:11
GUEST
People who are smarter than me? To be honest, I think everyone, but also especially me, I just need to be. I need to be challenged. I need to be tested. I don’t need someone who, will agree with everything I say. So definitely people who feel smarter than me and are willing to challenge me. I think also someone that’s trusted.

00:42:51:13 – 00:43:11:04
GUEST
Like I said, you know, especially when you’re bringing people into the fold, your own business. I mean, you just you feel such an emotional attachment to, to to the, to the operations and all the work that goes out. So you want to make sure that everyone treats all of that with the same care and attention that, that you would.

00:43:11:07 – 00:43:26:28
GUEST
And then it just comes down to sort of personalities and making sure you gel. I mean, you don’t have to be the same type of person at all by any means, but just be a relatively interesting person to want to spend time with and, and sort of develop a relationship outside of work.

00:43:27:04 – 00:43:39:17
HOST
Yeah, cool. But look, as we, as we draw draw to a close question I ask everyone is if you’re given 500 million pounds worth of equity, who are the people? What property and which place would you look to deploy that cash?

00:43:39:19 – 00:44:07:06
GUEST
I think so, so not not treating it in the short term. I’m thinking more long term with this being more considered with my 500 million, I’d say in terms of places for me, it’s all about population density. I think at the end of the day, we’re herd animals and we want to be around people. So if there’s decent population of sort of robust population density or the opportunity for the greater population, I think that’s sort of a very key driver for me.

00:44:07:08 – 00:44:28:26
GUEST
I think in terms of property, again, it’s going back to one of the strategies that I sought to sort of looking at real estate, the that is so intrinsic with how we operate and function as a society. I just see such longevity in that sort of stuff. I mean, to give you an example, for example, we would I’d be quite keen to explore more in sort of data centers or elements of health care.

00:44:28:26 – 00:44:49:19
GUEST
And I’m not necessarily talking about sort of traditional care homes or what have you, but more sort of forward thinking health care opportunities or clinics that are linked, maybe to wellbeing or just sort of areas where I see our society needs to focus more attention on and then people. Yeah, like I said, people is smarter than me. And that can bring those elements of specialism into the fold.

00:44:49:19 – 00:44:52:11
HOST
Would you drop any names in there of people that you know off of work with?

00:44:52:14 – 00:45:13:13
GUEST
Yeah, that’s a good question. I might so the one I have in mind I think we can’t say is name yet, but yeah, I’ve definitely had sort of former colleagues and, and and supervisors the, the you know I would definitely look to try and bring long term. I can get that a lot more to learn from them also.

00:45:13:13 – 00:45:28:24
HOST
Well, thank you so much for coming in today. I’ve really, really enjoyed it. And really appreciate you coming in as well. Such, you know, so early on in terms of the, the business, but it’s certainly a very exciting time. And I think, you’re going to have a lot of success. I’m excited to see what you and, Phil go on to achieve.

00:45:28:27 – 00:45:30:00
GUEST
Oh, thanks for having me.

00:45:30:04 – 00:45:31:25
HOST
Not at all. Cheers, then.

00:45:31:27 – 00:45:41:14
GUEST
Okay.

00:45:41:17 – 00:46:01:20
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:46:01:25 – 00:46:34:12
HOST
So do drop me a message. The People Property Plays podcast is powered by Rock on the team recruit experienced talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website at cockburn.com where you can find a wealth of resource to aid your search.

00:46:34:14 – 00:46:37:08
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:25:14
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:25:16 – 00:00:39:03
HOST
Welcome to the People Property Plays podcast. Today I’m joined by Lucy Gordon, founder of Public Over, a London based real estate consultancy offering bespoke financial modeling expertise, debt advisory and transactions assistance. Welcome to the show, Lucy.

00:00:39:06 – 00:00:40:01
GUEST
Hello.

00:00:40:03 – 00:00:47:18
HOST
So I would like to start by asking people how you got into property and why you wanted to pursue a career in this space.

00:00:47:21 – 00:01:07:06
GUEST
Yeah, so I originally wanted to be an architect. So the first bit of work experience I did when I was 16 was with an architect’s office in Winchester. But my mind has always been much more mathematical and creative, so I decided to go down a slightly different path. I studied economics university and then found out about Masters in Real Estate, Oxford Brookes.

00:01:07:07 – 00:01:11:07
GUEST
I went on and did that and I absolutely loved it. And that’s where it all started.

00:01:11:09 – 00:01:15:14
HOST
And did you have a relation or were you just inspired by the built environment?

00:01:15:16 – 00:01:32:15
GUEST
Yeah, I just love buildings. I think I always just have loved architecture and that’s why architecture was the first thing. But I’d say lacking, lacking creativity to be able to actually do that as a career. But yeah, I’ve always just loved buildings and therefore working with them and working with a tangible asset as opposed to, you know, chairs the meaningless.

00:01:32:16 – 00:01:36:24
GUEST
Yeah, in the grand scheme of things. So that’s why property was the one that appealed to me.

00:01:36:29 – 00:02:01:23
HOST
Yeah. It’s interesting. I’ve had a couple of conversations recently where architecture is the gateway and, you know, you you enter in through that gateway into the world of property and realize that there are so many different routes. So for you, it was that strong mathematical brain and technical capability, combined with your interest in property, led you along a path to to find out that the finance aspect of real estate was really what you’re interested in.

00:02:01:25 – 00:02:19:02
GUEST
Yeah, well, I sort of fell into accidentally, actually, because I when I know one of my family was in real estate at all. But when I did my master’s degree and I said to my dad, do you know anyone who give me some work experience? And the person he recommended was Manish Chanda, who runs Global Capital, which was Mount Grange Investment Management at the time.

00:02:19:04 – 00:02:37:00
GUEST
And so I emailed him and asked if I could come and join for a week or two, and ended up doing an internship with them 12 weeks and then staying for 7 or 8 years. And that’s how I became an analyst initially was it’s I just went there and turns out I was actually quite good at modeling, and Excel.

00:02:37:00 – 00:02:49:05
GUEST
So that’s how that bit of it started. But one thing I always loved about property, and what I love about my friends from Oxford Brookes, is just the scope of work that there is within the property industry. Everyone does something completely different and it’s fascinating.

00:02:49:07 – 00:03:05:08
HOST
So you’ve had quite a few internships. I get the impression that you’ve worked quite hard, like on some holidays in between university. Jackson. Chris, you’ve always, it always seems that you’ve had that that flair or that drive to kind of get up and go and experience. Yeah, different cultures, companies and opportunities.

00:03:05:09 – 00:03:20:10
GUEST
I think it’s because I didn’t know exactly what I wanted to do when I was younger and therefore going and trying different things certainly would help with trying to work out what it was that I liked. Yeah. And ultimately property was the thing that I like the most and also working for small companies.

00:03:20:14 – 00:03:29:29
HOST
So when you joined Claire Bell, you know, on a 12 week analyst program, what were you doing there? And what did the early years of Claire look like as a, as an analyst?

00:03:30:03 – 00:04:02:11
GUEST
So I initially went in, say, as an intern and just doing very minor Excel tasks, putting together things and attending asset management meetings. And then progressed on to be doing a lot more cash flow modeling and investment committee paper writing and that sort of thing. And then as my career progressed, I then got into more of the transaction assistance in terms of helping do the execution of the deals when we went under offer, and also by the end of it, I was doing all of the debt financing for all of our assets.

00:04:02:16 – 00:04:13:00
HOST
And in terms of those assets. Yeah. Can you just give a bit of an overview of those different funds? Was it separate accounts, balance sheet capital? We JV it with operating partners.

00:04:13:07 – 00:04:26:21
GUEST
Yes a clear bell run. We still do run a bunch of discretionary funds. And some of the investments had joint venture partners in them sort of. They did a nice mix of asset classes working with different people. So I made a good amount of connections. That was really nice.

00:04:26:21 – 00:04:31:05
HOST
And you got a good range of. Yeah, good range of skills and over an overview of different asset types and.

00:04:31:07 – 00:04:31:17
GUEST
Yeah.

00:04:31:19 – 00:04:32:17
HOST
Buckets.

00:04:32:17 – 00:04:47:17
GUEST
And by the end I was sort of working on mostly the nuns mainstream asset. So I’d end up working on the sort of the private members club and the sort of mixed use industrial office resource sites rather than just the, the mainstream of the as an.

00:04:47:17 – 00:05:02:11
HOST
Industrial and and from like a technical perspective, was that everything from underwriting new transactions to, you know, modeling various different asset management scenarios to put together the fund model where you kind of where in lots of different analytical hats, or was it quite siloed?

00:05:02:13 – 00:05:23:17
GUEST
My role was I sort of did more of everything just because I end up being there for such long time. We did have a one analyst is more senior than me who did the fund model. But everyone. Yeah, the rest of us all just did a bit of everything. And particularly, I suppose, me the debt modeling because I was the one I was doing those negotiations with the banks and therefore being able to actually go through and check those.

00:05:23:17 – 00:05:29:15
GUEST
And that’s like those interest rate calculations and things like that and actually correctly. And it was very helpful for the negotiations for.

00:05:29:15 – 00:05:41:04
HOST
That and how, from a training perspective, was there, you know, what training was on offer. Was it, you know, on the job, just learning from someone more senior? Did you have kind of third party training as well or.

00:05:41:07 – 00:05:57:18
GUEST
No, not actually, but that was all internal. We had there was quite a big analyst team. So therefore there were lots of people to learn from. But equally I became the sort of most second most senior analyst within not a very long amount of time, just because, you know, there was there was a reasonable amount of churn. So yeah, it was all internal, internally taught.

00:05:57:18 – 00:06:02:02
GUEST
And I end up teaching people probably. Yeah. Two of being an analyst, I was teaching the the new people.

00:06:02:02 – 00:06:17:08
HOST
The next cohort that came through in 2019, you left Clare Bell. We obviously didn’t know Covid was around the corner to set up. Carlito, why did you leave Clare Bell and what was the what was the driving force behind wanting to set up your own business?

00:06:17:10 – 00:06:36:23
GUEST
So I was suffering from quite bad mental health at that point and a lot of anxiety. I’ve been going through it for maybe two years before that. And at that point, that summer in particular, I just felt like I needed to have to make a proper change that would that would help sort this out is clever. Were really, really good about it.

00:06:36:23 – 00:07:09:19
GUEST
And they let me, you know, go part time and work from home. But ultimately it didn’t really work with the business at that point in time. And so I needed to come back full time. And I just couldn’t do that. So I had to leave. And then Covid was around the corner. But I started doing fairly Covid purely because I just felt like if I could just do a little bit of time by myself and sort of work out how to get over this anxiety and this and these feelings, that I would then know what I could do afterwards.

00:07:09:19 – 00:07:17:18
GUEST
And so I started doing the business and started doing consultancy, and actually ended up with quite a lot of clients and quite a lot to do. And I loved it, so kept at it.

00:07:17:24 – 00:07:30:11
HOST
So you never kind of left and set it up with a, with an intention. You kind of left to kind of protect and look after yourself, get better. And then one thing kind of led to another and exactly a bit of inbound work, and suddenly you had a lot of work on your plate.

00:07:30:16 – 00:07:31:09
GUEST
Exactly.

00:07:31:12 – 00:07:39:05
HOST
And so as a, as a business, no doubt it’s evolved. But can you give me a bit of an overview of where the businesses are now and what it is that you do?

00:07:39:06 – 00:08:01:13
GUEST
So the majority of the work that we do is financial modeling. So for startups or people looking to do sort of mergers and acquisitions because they have a one off project that they need just extra support on, or for people who are small property investors and don’t have the amount of work required for a full time analyst, or they don’t have the financial capacity for a full time analyst.

00:08:01:13 – 00:08:20:25
GUEST
And so we come in and do the work for them. Then on that. So either yeah, the sort of one of project or the monthly retainer support for them. And then we’re now growing the business to be offering analyst training because I think some of these companies who have tried to find some of them have tried to find analysts and haven’t managed to find anyone who’s particularly good.

00:08:20:25 – 00:08:29:12
GUEST
And so that’s why we have come in and done that and taken over that role. But it’d be nice to be able to help them find someone good at the long term, because we can’t be there for everyone all the time.

00:08:29:12 – 00:08:37:25
HOST
So you help set up their infrastructure, help them with some projects that they need some additional help with, audit, you know, and make sure that they their models are fit for fit for use.

00:08:37:26 – 00:08:54:28
GUEST
Yeah, lots of model auditing and creating new models and running doing the same thing that we were doing at Clare Bell in terms of running the running the models and running scenarios, but just doing it either in their existing model or in a new model that we’ve built for them. It’s a it’s really it’s really nice working for.

00:08:54:29 – 00:09:08:27
GUEST
Again, most of them tend to be small businesses just because that’s who I like to work for, and that’s who I have sort of gravitated towards. But it’s really nice working for them and working on a whole wide range of different projects and with different people. It makes it very fun and interesting.

00:09:08:27 – 00:09:12:10
HOST
Different risk return profiles, asset classes that UK focused and.

00:09:12:11 – 00:09:13:12
GUEST
Or yes, a.

00:09:13:12 – 00:09:32:02
HOST
Role. And so in terms of, you know, analyst, there’s a number of different types of animals. And we’ve kind of maybe touched on it earlier. But you’ve got to see investment analyst, fund analyst, portfolio analysts, asset management analyst, development analyst. Do you tend to segment them that way or how how would you? Yeah, when someone comes to us and said, look, we’re looking to hire an analyst.

00:09:32:06 – 00:09:52:18
HOST
There’s quite a broad range of what an what analysts actually are. You know, you can have analyst from investment banks, private equity firms, operating companies, consultancies, ones that just put numbers into Argus, others that can build fully bespoke models from scratch, others that come from an accountancy background. How how do you kind of define an analyst. Or is it too difficult to do so?

00:09:52:23 – 00:10:15:09
GUEST
I suppose it’s quite difficult because we my background has been on doing everything. So every asset class within real estate, I’ve built models and I’ve taken models and that all exist and use them. I did do some of the fun modeling at Clare Bell when I was there, so I’m used to everyone sort of wearing multiple analyst hats, whereas I know that in some companies they tend to be very, very specific.

00:10:15:09 – 00:10:26:24
GUEST
And when you look at some job descriptions now, you think, well, that’s really very specific as to what you’re looking for. And actually perhaps looking for someone who’s broader and having more areas might be more helpful for some companies.

00:10:26:27 – 00:10:30:02
HOST
What do they actually do day to day to day?

00:10:30:04 – 00:10:51:09
GUEST
It very much depends on the company, as we just said, in terms of what they’re actually looking for. But they research, evaluate and analyze, analyze real estate and so they can fall as far down each of those categories as you sort of want in terms of what you’re looking for. So it really depends on what other support you have around you in your company and how deep you want them to go down different, different pathways, but in particular, yeah.

00:10:51:09 – 00:11:07:20
GUEST
So running the model and helping to analyze to see whether properties worth acquiring and when is the right point to sell based on your asset management initiatives. And really just assessing the viability. And then they can do, you know, further work around that in terms of the research and the investment committee preparation and things like that?

00:11:07:23 – 00:11:26:01
HOST
Okay. How do you work out if someone is a good analyst or, you know, an average analyst? Obviously, as part of an interview process, there’s kind of normally modeling tests before you even get to that stage. What kind of questions can people ask to kind of work out if someone is technically astute and capable?

00:11:26:04 – 00:11:45:06
GUEST
When I took my APC, they tried to ask a question that covered this, which I thought was quite, quite funny. They ask, what’s the difference between IRR and zero? And I at the time had absolutely no idea what the difference was, which doesn’t necessarily prove that you’re a good analyst or not. Because, you know, I’d never had I never had to understand the difference because I’ve never had to build a model.

00:11:45:06 – 00:12:05:27
GUEST
Yeah. Whereas now I build models and now I do know the difference. And I can tell you the difference, but, it’s very it’s difficult to establish whether someone is good. Just just my question, but some of the things that I look for when I’m trying to assess whether people are good, initially the main the key one is about modeling best modeling practices in terms of how do they actually layout that they’re Excel.

00:12:05:27 – 00:12:30:26
GUEST
Do they format their numbers correctly? Do they put the titles in bold, just things that make it easy to look at and understand, because if they’re going to create something that you want to use long term and be able to use that future, people once they’ve left, then it has to be easy to comprehend. So that’s the first thing you can probably tell that I don’t know whether they work in recruitment, whether you can tell that in someone’s CV, if they’ve kept it again, if they’ve, you know, laid out neatly, then you hopefully think that there.

00:12:30:26 – 00:12:56:08
HOST
Yeah, you can definitely assume certain things like attention to detail formatting and basic, basic parts, but it obviously does need some further forensic investigation. Yeah. Some other thing, you know, whether it is someone’s academic background, the confidence they talk and which around modeling, even the business that they’re at at the moment, whether that bias or not, you know, that kind of comes into trying to establish whether it’s someone it’s capable and it’s it’s got the skills before you even ask pressing questions.

00:12:56:08 – 00:12:58:07
HOST
But, yeah, I’m interested to hear from you.

00:12:58:08 – 00:13:18:02
GUEST
Well, about some of the things are really whether they understand what the financial model is useful, because I think it’s quite easy just to be following instructions and not really have understood what you’re what you’re therefore like. Do you understand that the model is to forecast investments and to assess the the viability of it? And then the last thing was just around auditing your model and making sure that your numbers are correct.

00:13:18:02 – 00:13:37:15
GUEST
Like how would how would you do that? How would you make sure all of what you’ve what you’re presenting to your investors is correct. And quite a lot of that comes down to, do you understand property? Can you, could you do it on a piece of paper. Yeah. And get roughly the same answer because you need to be able to look at that, that lease and think, you know, does that make sense that they’re going to be buying from this rent to that rent.

00:13:37:15 – 00:13:57:29
GUEST
And does the exit value therefore make sense based on this being, this being the the net operating income at the point where you sell it? So I think that’s for me, key things are, yes, making sure that it’s formatted correctly and that they can actually put other people on the same level so that they fundamentally understand real estate and what they are trying to achieve with the model.

00:13:58:06 – 00:14:16:25
HOST
And can come up with some fair assumptions to complement the brochure or what is being given to them. And we we place numerous analysts here often. And what we find is candidates go for a modeling test normally at a second stage, and it could be anywhere between like an hour and three hours normally. And they’re designed to not necessarily be completed.

00:14:16:25 – 00:14:41:17
HOST
And I think the the ones that we see that do quite well in it, they as you as you touched on, they format it, they lay it out. Well, they the formulas are clean, they’re not hard coded. But also even if they get 70% of the way through the model at the end when they sit down and they discuss it with the principal or the hiring manager, they would say, if I had an extra hour or two hours or what have you, these are the steps that I would have gone through in order to reach the desired outcome or complete it.

00:14:41:19 – 00:14:52:24
HOST
And I think having that rational mindset and attention to detail when they’re actually building it has really enabled a lot of people to to pass that, step, even if they actually can’t complete the model itself in the allotted time.

00:14:52:26 – 00:15:13:26
GUEST
Yeah, it’s very easy to to be an analyst and never have built a model. And therefore to actually be presented that as an, as a modeling test, when you first start to be presented with, go ahead and build this model, it can be quite daunting. But I think if you understand the principles of real estate and what you’re trying to achieve, then you should be able to create something which makes sense even if it’s not completed.

00:15:13:26 – 00:15:24:22
GUEST
It’s these things take time and it’s better that it’s correct and not finished, and that you can come back to it later. Then you just rush through it and create something which spews out an answer. But that answer might be completely incorrect.

00:15:24:28 – 00:15:43:22
HOST
Yeah. So as well as working with companies just in terms of helping them, yeah. Refinance underwrite you acquisitions, their wholesale analysis. You’re also doing a training program for, for analysts. And you just expand a bit further on on that and why you’ve decided to, to do that.

00:15:43:25 – 00:16:10:11
GUEST
By through Folly Cove, we have been presented with quite a few models from our clients, and some of them are questionable and very difficult to follow in particular. So they might be correct, but trying to audit them takes whatever, and trying to use them also takes forever. So we want to try and instill a better fundamental background to analysts, and then they can build on the basics much better.

00:16:10:15 – 00:16:37:03
GUEST
I think it is. I think once someone when someone teaches you bad Excel skills, you pass on those to future people and it just escalates and gets worse and worse and worse. So what we’re trying to achieve is to try and teach people fundamentals about so that they can build a cash flow and actually a portfolio model from scratch that isn’t so complicated that no one else can use it, but also that can be used in all circumstances and can be built to be made more complicated if you need it to be more complicated.

00:16:37:05 – 00:16:38:03
HOST
Yeah.

00:16:38:05 – 00:16:57:05
GUEST
So we’ve got a basic course that teaches you to build the portfolio model to an on leverage cash flow point. And then on top of that, we then have a couple of add ons where you can then do leveraged cash flows looking at CapEx loans and mezzanine loans and refinances. And then we’ve got one on waterfalls and promotes.

00:16:57:08 – 00:17:01:04
GUEST
And then a third one on doing scenarios and sensitivities.

00:17:01:09 – 00:17:13:10
HOST
And they’re set up. So depending on people’s capabilities they can come in and jump in on a course or get topped up in one area if they’re deficient in the debt financing piece, kind of modeling debt into a model.

00:17:13:11 – 00:17:31:16
GUEST
Yeah. And that’s why we did them separately, because some people already know how to do the model, already have a model that they like to use, but then they really struggle with understanding debt times, or they really struggle with trying to understand the promote and how to model the promote. So that’s why we split them out separately, because there’ll be some people who don’t need that that basically.

00:17:31:17 – 00:17:39:01
HOST
And who who is your. And it might sound like a really obvious question, but who is your kind of target avatar? Who you think would be purchasing this course?

00:17:39:02 – 00:18:14:21
GUEST
It’s targeted at sort of a wide group of people, really. We’re looking at anyone who’s studying. They’re APC and they’re doing the the financial modeling or the sort of the investment pathway. And therefore need to improve their financial model, module level, then they can do this. But equally, people who are graduates or current analysts who want to upskill or even people who are asset managers who don’t really understand what their analysts do, it’s helpful for them to be able to come in and view this course and understand more about how Excel works, because we do talk about quite a few of the property things, but also just fundamentals around functions in Excel and conditional

00:18:14:21 – 00:18:18:23
GUEST
formatting and name manager. So we cover a lot of this general Excel skills in there as well.

00:18:18:27 – 00:18:38:27
HOST
There’s there are a couple of other courses on the market that typically clients or employers have paid to put their analysts on, and certainly the the kind of the conversations we’ve been having as a team in the last six months with clients are that due to Covid, that support and training hasn’t been as good as it has in previous years.

00:18:38:27 – 00:19:12:13
HOST
And actually, there’s quite a big skill gap in the analyst cohort that is coming through at the moment. And that’s quite a sweeping statement. But we’re having a multiple conversations with different clients who are facing the same thing. What’s awesome about your course is the individual can do it in their own time, and it’s a, you know, it’s at a premium price point, but it’s also accessible for someone who, if they are looking to smash the modeling test, you know, a salary increase or a raise that comes with it more than cover the cost of it, but also fitting around a busy life at work, but also outside of work.

00:19:12:14 – 00:19:13:24
HOST
They can do it in their own time, right?

00:19:13:25 – 00:19:38:12
GUEST
Yeah. So you get it’s going to be rolled out every couple of months and you get access to it forever. But the reason why we roll it, I roll it out every couple of months is that it’s a sort of it’s a of the main course as a four week course where you get four weeks support program. And during that time we’re going to be having Q&A with industry experts so that you can build on the knowledge that you’re getting from the course, but also find out how that helps in real life and what that means in real, real life.

00:19:38:12 – 00:19:57:15
GUEST
So we’re having asset managers and commercial agents in the in the debt course. We’re going to have a lender, someone from Rotman coming on to talk about, you know, recruitment and how people can improve their their CVS and that sort of, you know, interview skills to make sure that they can show how good they are as, as analysts.

00:19:57:15 – 00:20:13:06
GUEST
Yeah. So it’s yeah, I think if we wanted to pitch it differently to other analyst courses because there are a couple of out there, but I think by having being able to have those connections and talk to real life people and try and translate your model into real life situations will help people’s understanding.

00:20:13:06 – 00:20:29:06
HOST
A lot more. So in terms of the the kind of the future your, your, your modeling training courses are going live now. What what you’ve obviously hired Angela as well, and I’d love you to tell me a little bit more about her. What are your plans for growth for Volkov and the future of the business?

00:20:29:11 – 00:21:00:06
GUEST
So, so many plans, more. More ideas keep popping up. And I had and we don’t have enough time to do them all. Now, ultimately, we want to try and get a few more employees ourselves so that we can offer more analyst support to to more companies and more businesses, but also to be able to create something that’s a bit more robust and allow people to be able to use models themselves a bit more easily, at home, which we don’t do now because they are very complicated, complicated in terms of what their functionalities, which makes them a bit harder for people to use if they aren’t that good at Excel.

00:21:00:06 – 00:21:06:24
GUEST
So that’s one of the things we’re thinking about growing. And then a couple of other business, that I thought about just. Yeah, just in case they don’t come off.

00:21:06:24 – 00:21:07:24
HOST
But you’ve got plans.

00:21:07:24 – 00:21:08:21
GUEST
We have plans.

00:21:08:21 – 00:21:33:23
HOST
To scale scale the business and build on those different areas. It’s obviously a funny time in the market at the moment, and it’s changing on a daily basis. We’re sat down today on the 4th of October and this is going to be released hopefully in the next couple of weeks or so. But you must have a lot of inbound work coming with people asking you for your opinion and your model’s opinion on the changing interest rates, inflation swap rates that that are flying around as well.

00:21:33:23 – 00:21:57:00
GUEST
Yeah. So the particular one that we’re doing a lot of modeling at the moment is around the debt because of the the base rate constantly being under review. So we’re doing lots of scenarios around how delaying debt will impact people’s returns. Equally. A lot of our clients are sort of coming back with a lot of changes to to models where they’re looking at acquisitions because who knows, one day it’s looking fine, on the next day it’s not.

00:21:57:00 – 00:22:08:03
GUEST
So we’re changing that. We’re changing yields. Lots of lots of scenarios going back and forth to try and establish what what’s the best decision to make. And I don’t think anyone really knows what the best decision to make is with investing at the moment.

00:22:08:10 – 00:22:11:27
HOST
But you’re on hand to, to help make them give them as much information that’s.

00:22:11:29 – 00:22:22:03
GUEST
Considered, give them as much information as possible and show them you know, what those various outcomes can possibly be, and then they ultimately are the ones who have to make the make with the hard choice.

00:22:22:06 – 00:22:29:20
HOST
Yeah, no, make some make sense. So what what advice would you give to people entering into the world of of real estate?

00:22:29:22 – 00:22:48:24
GUEST
It’s quite well. It’s a big industry. There are so many options around what you can do as well. Just keep your eyes open and also make connections. Very sociable industry. So make sure you you keep up with the people that you meet. Yeah, because you never know when you might come across them again or when that might be a useful connection to have.

00:22:48:24 – 00:22:50:20
GUEST
Yeah, I think I have anything more to add.

00:22:50:24 – 00:23:19:06
HOST
No, I think it’s a, yeah, I think it’s such a small but vast industry with so many different, career options and routes to go down. I think you’re wise. You never quite know when you’re going to meet someone and in what capacity. So, yeah, getting out, meeting people and building relationships is really, really important. So as we kind of drew to a close, a question that I ask everyone is if you’re given 500 million pounds of equity, who are the people?

00:23:19:06 – 00:23:22:09
HOST
What property, in which places would you look to deploy that cash?

00:23:22:09 – 00:23:43:04
GUEST
Given the turmoil around the moment? The first thought I had was, could I build a reservoir, a reservoir? Yes. I realize 500 million would only build a reservoir for half a million people, so that won’t make much of a difference. So then my next thought actually was around small businesses, because I’m very lucky. I live in an area of London that has a lot of small businesses that are thriving in the high streets, thriving, and it’s just a lovely place to live.

00:23:43:04 – 00:23:56:10
GUEST
So actually, my thought was to invest in small businesses that are going to help improve local high streets, because that makes you know everyone happy, but also increases property values and brings back to life all of those high streets that are not looking so perky at the moment.

00:23:56:17 – 00:24:19:22
HOST
Amazing. Well, Lucy, thank you so much for joining me today. Excited to thank you for having me support Polly Cove on this, very exciting entrepreneurial journey. And analysts or frankly, anyone in the real estate space who wants to upskill, check out the courses on the website. And yeah, looking forward to seeing what you and Angela achieve as you as you scale the business.

00:24:19:24 – 00:24:26:23
GUEST
Thank you. It’s been a pleasure to be.

00:24:26:25 – 00:24:46:27
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:24:47:04 – 00:25:12:18
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit, experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you.

00:25:12:21 – 00:25:22:17
HOST
Head over to the website cockburn.com, where you can find a wealth of resource to aid your search. Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:25:16
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:25:18 – 00:00:29:07
HOST
Today we welcome George Aberdeen, co-founder of Kin Rise to the podcast.

00:00:29:08 – 00:00:32:00
GUEST
Welcome, George. Thank you very much for having me. It’s great to be here.

00:00:32:04 – 00:00:40:13
HOST
Not at all. Thanks for coming in. So, a place I always like to ask guests when they come on the podcast is how did you get into property?

00:00:40:15 – 00:01:06:15
GUEST
Yeah. So it’s an interesting story, actually, I on a very simplistic level, followed my father into property. He was working as a property developer in central London who has offices in central London. They’re developing all over the country, and I really enjoyed going into his office and spending time there, and it felt like a kind of industry that worked for my type of mentality, which is kind of I wanted to have a real job, so to speak, but I didn’t want to be in the office very much.

00:01:06:18 – 00:01:27:16
GUEST
Yeah. And so going into property felt like a good place to go. And so, yeah, my father enjoyed it. I’ve always enjoyed it. And so I decided to go and do my degree in real estate at Oxford Brookes pushed by him. I didn’t actually want to do a degree. I just wanted to get started. But, he persuaded me to do the degree to to at least have some sort of credentials.

00:01:27:18 – 00:01:34:07
HOST
So he how old were you when you first realized that property could be a career that you could follow, as well as.

00:01:34:07 – 00:01:58:02
GUEST
Probably 10 or 11? The thing that’s quite interesting about this is that we as a family, we have an estate in Scotland. And so we it has now become my responsibility. And I always knew that it would become my responsibility when my father died. And so it’s always been in my mind that I need to have a job that can support that as well as my family.

00:01:58:02 – 00:02:08:03
GUEST
And, you know, making money has been central to my mindset from quite a young age, just to make sure that, you know, the real one of these things is sort of don’t lose it.

00:02:08:06 – 00:02:08:24
HOST
Yeah.

00:02:08:27 – 00:02:18:01
GUEST
And they’re not big money spinners. Despite popular belief. So that was my mindset. And I actually went into property to make money. That was the core reason had.

00:02:18:02 – 00:02:20:29
HOST
To fund the estate or to be able to make sure that.

00:02:20:29 – 00:02:50:23
GUEST
Just just to be a time to be sure it was an unhealthy. I can see your face. Oh my goodness. I’ve got someone here who’s just going to talk about him. All he cares about is making money. I’ve had an epiphany that I’ll tell you about that. The real reason that I wanted to work in a commercial real estate career was to make money to support not only my life and my family’s life, but also the whole of that estate and the community in it and everything that comes with it, which is absolutely central to me and to my family.

00:02:50:23 – 00:03:09:10
GUEST
It’s been there for a very long time, and my family has always had the mentality for generations that we look after, we steward that place and it’s on behalf of not. It’s not just holding land, and it’s not the case of being a landlord to lord over other people, but it’s actually to lead by serving all of those people there.

00:03:09:15 – 00:03:30:27
GUEST
Yeah. And he look after it for future generations, whether they be the actual owners of it or people who are living there. And it’s a very it has felt like a very heavy burden quite in the past, and it now feels like a huge blessing having worked through a few, mental issues. But, my mentality was I need to make money.

00:03:30:27 – 00:03:35:07
GUEST
And the place to do that is in commercial real estate, because I kind of get it. And I’ve seen my dad doing it.

00:03:35:12 – 00:03:41:03
HOST
So your dad had the same burden as a ten year old or like epiphany as well? Yeah. I needed to make money. Yeah.

00:03:41:03 – 00:04:08:08
GUEST
So he I mean, he really loved it. And I think whether he needed to do that or not, he would have done the same. And I think I would have done the same as well. But my, my kind of core mission going into this was I need to make as much money as possible, as quickly as possible. And, you know, there’s there’s a kind of not a small part of me that would really actually prefer to be plowing fields, chopping trees, you know, managing the waters and the, yeah, you know, woodlands, etc..

00:04:08:08 – 00:04:17:10
GUEST
And so it’s not it was a decision that I made to, to not do all of that stuff so that I could actually get into a career and hopefully do more of that stuff in the future.

00:04:17:16 – 00:04:22:20
HOST
So your dad advise you to go to university? You went to uni to get a degree in real estate?

00:04:22:23 – 00:04:39:15
GUEST
I did, yeah, I went to Oxford Brookes University, got a degree in real estate management. Just I’m very bad with academics. Find it very hard to get stuck in to all of that sort of thing. So I, I got the degree and like I said, that was kind of a large part of me that just wanted to get stuck into work.

00:04:39:15 – 00:04:53:29
GUEST
So while I was there, I had three jobs, none of them in property, but just doing various things. And so I was focused on those as well as my academics and, you know, sort of going out and film, which, you know, can sometimes distract from going to lectures.

00:04:54:01 – 00:04:59:28
HOST
But a rite of passage nonetheless. And then and then post, post degree. You landed at Knight Frank?

00:05:00:04 – 00:05:18:26
GUEST
I did, yeah, I read a stay at Oxford. Brookes is very sort of organize. So there’s the milk round and all of the big companies come round and they try and find the best people. And we interview with all of these guys. I don’t know if that’s still happens now, but when I was there, the big firms came to lots of bricks to interview some of them and others we had to get to London.

00:05:19:01 – 00:05:40:13
GUEST
And so I had loads of interviews, as in that last era where people actually got jobs after leaving universities, pretty much before leaving that real estate course, and year after year after that, it was much harder. But, yeah. Like I got a job offer from Savills and from Knight Frank. So I to go with my Frank.

00:05:40:15 – 00:05:45:13
GUEST
So I joined the graduate scheme there and, it was great. Really enjoyed it.

00:05:45:15 – 00:05:47:08
HOST
What rotations did you take off?

00:05:47:15 – 00:06:08:27
GUEST
So I started in, as a West End lettings agent, which is quite a gentle landing because it’s great fun. There’s a lot of socializing, you can get stuck in. The great thing about that job is, if you’re the partner running that department, you’re doing almost the same job as the people who have just joined. But you’re just doing a much more high, high profile, lettings.

00:06:08:27 – 00:06:18:00
GUEST
And so everybody can get stuck in straight away. And I was given responsibility for, you know, various office units that needed to be left and then ran with it. It was great, I love that.

00:06:18:02 – 00:06:23:12
HOST
And did you get did you rotate into different departments or you managed to stay there until you got your letters?

00:06:23:12 – 00:06:56:19
GUEST
So I know then I went into the property management division. Yeah. Which is a completely different thing. And great because I learned how to do lots of technical things, including reading a lease, which is actually surprisingly hard, particularly in those old fashioned ones which have written in kind of Shakespearean English. They’re much, much easier to read. Now, but it was great to kind of understand how the nuts and bolts of property work and how what goes into actually not just putting a tenant into a place or buying a building, but actually making sure that the tenant is happy when they’re in there and that the place is being run well.

00:06:56:21 – 00:07:20:22
GUEST
So I went from that. I was in there, and then I actually had a secondment to Merrill Lynch. Okay. Which is quite unusual. There’s only one other person who had done that and like Frank, the rotation before me. So I had a taste of sitting in an investment bank. Well, it was in the property services division, so running that occupied that own occupational portfolio for the bank rather than.

00:07:20:24 – 00:07:22:23
HOST
Invest you own trading making.

00:07:22:26 – 00:07:24:24
GUEST
I wasn’t trading real estate.

00:07:24:27 – 00:07:29:16
HOST
You were. You were making millions, millions a year. Yeah. Yeah. Straight away I.

00:07:29:16 – 00:07:55:27
GUEST
Sat in on the Knight Frank graduate scheme. And then then from there, as you went into the business, Knight Frank’s business took that at the time was called Ruddy Capital Partners and is now called Knight Frank Investment Management. And, that was phenomenal. But I felt like I’d kind of found what I wanted to. I found the right place for me as insofar as, you know, the right place to actually or the right way of being in property was for me to be in that fund management.

00:07:56:04 – 00:08:00:14
HOST
So moving from an advisory to a bit more fund management role, it just kind of pull those skills together.

00:08:00:14 – 00:08:26:21
GUEST
Perfect. Yeah. Yeah. And and it’s I really like it because it’s, it pretty much covers all areas of property without having to specialize in one particular thing. So to be an investment manager you’re structuring investment strategies, dealing with the accountants, the administrators, speaking to investors, finding properties, buying properties, structuring the debt. You know, finding tenants, doing the refurbishments, everything you have to do, do all of that.

00:08:26:24 – 00:08:38:03
GUEST
And of course, using incredibly talented specialists in their fields. But it’s more like a whole picture of what’s going on rather than as I’m not so interested in being a specialist in one particular area. Yeah.

00:08:38:03 – 00:08:52:16
HOST
Applying your skills to a broad range rather than just being a West End agent. Yeah, whatever. And they’re one dimensional. Not that Western agents would want to be all dimensional. Yeah, but what happened after or during Knight Frank in terms of moving, yeah.

00:08:52:16 – 00:09:19:05
GUEST
So interestingly then then it’s it’s almost where the knight where the Kenwright story starts because as a knight, Frank and I started in 2005, and then by 2009, I was sitting there in a as an asset manager, the kind of graduate asset manager of the European Fund that had invested hundreds of millions of euros, and quite a lot of people had been made redundant around me.

00:09:19:08 – 00:09:36:16
GUEST
And I think they kept me because I wasn’t getting paid very much. And then there’s one other asset manager maybe too, and it was our job to try to not lose too much money. And so it’s like, please can do that. You know, speaking with values please can the valuation not go down too much. So it’s it’s quite a depressing situation to be in.

00:09:36:16 – 00:09:56:20
GUEST
And so it was at that time that I was introduced to Sam Lawson Johnston, my now business partner at one of my business partners, and he was introduced to me by my wife, who was my girlfriend at the time, and she thought that it would be interesting for us to meet. They grown up going to church together. She wanted to introduce me to say, this is a great guy.

00:09:56:20 – 00:09:57:13
GUEST
He’s in property.

00:09:57:20 – 00:09:58:23
HOST
So who’s in property as well?

00:09:58:23 – 00:10:08:26
GUEST
He’s in property as well. Yeah. And so we met up. We had our first day in, Green Park with a sandwich and became very good friends very quickly.

00:10:08:27 – 00:10:10:11
HOST
And you 26 or so at the time.

00:10:10:12 – 00:10:29:01
GUEST
Yeah. I’m trying to work. I try and do maths in my head now, but, yeah, I think that’s about right. So we met then and, you know, met up quite frequently to have lunch and talk about how we’re getting on and our various jobs and see how things are going. And then actually, in 2008, I bought a house and, Sam needed somewhere to live.

00:10:29:01 – 00:10:43:25
GUEST
So he said to me, I’ll move in with you, but there’s only one, one part of this deal which you need to keep to, which is that you can’t get married for a year because he’d lived with three people previously who had got married in quick succession, so he’d had to be he was kicked out of the house.

00:10:43:25 – 00:11:04:19
GUEST
And so I did stick to that was one year before I got married. And, and so, we live together. And then in 2009, as Sam said, come and meet the partners, his partners at courting, where he was one of the founding partners to talk about potentially working that because there was things going on in the future sounded quite exciting.

00:11:04:19 – 00:11:19:12
GUEST
And so, yeah, I met with them, started working there. We had a little bit of time there courting, and I got married to just a few couple of weeks after starting at courting, actually in 2009. And that’s when Sam moved out of the house, which is quite nice. We had two weeks of working and living together quite internally.

00:11:19:14 – 00:11:40:11
GUEST
It’s quite intense. Yeah, definitely. And it showed up. He was working harder as well because if we didn’t go home at the same time and it was obvious someone was still stuck in the office. So yeah, Sam and I worked there together. We helped set up part of that business which called for partnership, founded by Basil Tamari to and one of the founders of eBay who the seed funder of it.

00:11:40:14 – 00:11:49:27
GUEST
Yeah. And had a few years there and then end of 2014, we decided to leave and we set up Ken Ryzen and January 2015.

00:11:50:01 – 00:11:57:04
HOST
Okay, cool. So, so at night, Frank, it was European based, and then the move to courting was more UK focused. Yeah.

00:11:57:04 – 00:12:21:15
GUEST
It’s interesting. We’ve actually we’ve gone from big geographies right the way down say at night. Frank. It was all over Europe. What a rotten night. Frank. You want to call it night? Frank. Investment management was all over Europe, so it was, you know, flying to Sweden, Netherlands, Denmark, Poland, Germany, Spain, you know, all of these places. And, and it was, you know, fun.

00:12:21:19 – 00:12:25:04
GUEST
But at the same time, I didn’t really know those places.

00:12:25:07 – 00:12:31:23
HOST
To speak any of the languages. No, no. So it’s not it’s not even like you’re bilingual or trilingual. I know that’s why you were brought into it.

00:12:31:23 – 00:12:48:23
GUEST
No, no, no, it was I was given the option. Do you want to work on a UK fund which was investing in sort of really good quality real estate, but it was like a shopping center in Slough. Yeah. Would you want to go to Europe? And I was like, yeah, obviously your you know, young I want to go traveling.

00:12:48:23 – 00:12:52:11
GUEST
And the person I was working for said just to let you know, this is not glamorous.

00:12:52:11 – 00:12:54:09
HOST
Yeah. The first two weeks actually in July.

00:12:54:09 – 00:12:55:00
GUEST
Yeah. Exactly.

00:12:55:00 – 00:12:57:06
HOST
For that 4 or 5 a.m. trek to man.

00:12:57:09 – 00:13:08:15
GUEST
Exactly. We were sitting on the bus going from the business car park and Heathrow to the main terminal at 5 a.m. and he said to me, it’s not glamorous.

00:13:08:18 – 00:13:34:13
GUEST
So that was quite a wide geography then, according we associate, well, according and for partnership, we were focused on the UK and Germany. Yeah. And again, I don’t speak German and we did some great deals in the UK, great deals in Germany. But going from kind of north of England to, you know, Cologne. Yeah. And you’re kind of working out how these two cities work and what the best investment strategy is and whatever else for me was quite hard.

00:13:34:15 – 00:13:52:17
GUEST
And then so and now Ken Rice, we are UK focused and a very select number of cities. Yeah. So now if, if you say to me which street in Manchester would you like to invest? I know and I know what side of the street I know which tenants are meant to, you know which tenants are looking for the kind of space that we go in there.

00:13:52:17 – 00:14:02:18
GUEST
Yeah. Who are contractors? Could be who our community manager might be, you know, and it’s the same for all of the other cities that we work in. And I think from our perspective, because of how we like to do, that’s the best way to invest.

00:14:02:22 – 00:14:20:27
HOST
So your best mate Sam. Yeah. Worked with him. Kicked me out of your house. Yeah. And then worked, Corian for then you set can rise up in 2015. How did that come about? And. Yeah. Can you just talk to me a little bit about the business and you know, what your your vision and plan and mission was the firm.

00:14:20:27 – 00:14:44:14
GUEST
Yeah. So this is the thing. So I started out just wanting to make money and and realize that that’s just no way to live your life. And I got really disillusioned with the whole thing. And I was really down in the dumps about it because I knew that I had this kind of fake obligation on my shoulders that had not directly or purposefully been put on there by anybody, but it just built up over years.

00:14:44:16 – 00:15:00:13
GUEST
You kind of pick up the vibe, you know, just be careful. This is going to be on your shoulders if you screw it up. So I kind of picked all of that up and that unhealthy thinking. And like I say, there was a part of me that wanted to be a farmer. There’s a part of me that wanted to be a gamekeeper and a forester.

00:15:00:20 – 00:15:18:19
GUEST
And there was also a large part of me that wanted to try and do something worthwhile, that all of that is worthwhile, but to try and do something worthwhile from a more direct kind of social justice perspective. So while we were recording, we got stuck into a piece of work with a think tank called the center for Social Justice.

00:15:18:21 – 00:15:42:29
GUEST
Who wanted to. We went to them and said, we think it would be a good idea for you to do a piece of work on the issue of human trafficking, as it was called them. And they said, yeah, of course we’d love to do that. But actually the the issue we’ve got is that we’re funded, by various very generous people, but we’re fully allocated right now and we just can’t pick up this topic unless you guys go and raise the money.

00:15:43:02 – 00:16:09:11
GUEST
So there’s a group I can’t remember how many. It is about nine people. And it was including me, Sam and Harry, and we decided to go out and raise this capital. I can’t remember exactly how much it was, but it’s about 200,000 pounds. And so to just raise that for a charitable endeavor, we didn’t run any marathons or do any bungee jumps, but we just went and asked people, yeah, because when you’re talking about something that was called human trafficking and in lots of circumstances still is, but it’s actually modern slavery.

00:16:09:11 – 00:16:30:09
GUEST
And that was part of the piece of work to actually try and change the language so people understand that we’re talking about slavery was a huge issue in the United Kingdom with British people and with foreign nationals. So it’s not this is not a kind of foreign problem. It’s not an immigration problem. Despite the government’s move over the last few days to change it back to being an immigration issue, which is very, very sad.

00:16:30:09 – 00:16:53:13
GUEST
But we have we got stuck into that piece of work. We raised the money. Sam and I sat on the working group to collect the help. Collect the evidence. Yeah. And like we say, we were kind of muggles and months with the marks wizards because there are some seriously impressive and very clever people around that table, from the police and from law and from the, legal professions and chat charities and whatever else.

00:16:53:13 – 00:17:24:09
GUEST
But we were part of it. And and actually, that work led to a piece of legislation being passed called the Modern Slavery Act. And so it was quite a journey and showed us that you can do you can actually do something worthwhile if you just put your mind to it. And so from my perspective, that was that was a problem that I had, which is I want to make money in business, but I also separately want to be doing things in the rural setting.

00:17:24:11 – 00:17:30:25
GUEST
And I also want to be doing some work on social justice. Yeah. And how on earth the immense,

00:17:30:27 – 00:17:31:15
HOST
Juggle is to.

00:17:31:17 – 00:18:00:12
GUEST
Juggle these three. And so thinking it through what we realized is that actually business done well has an amazing impact on the people and the communities that you interact with and on the whole of the United Kingdom. Which sounds very grand, but we’re playing a small part and a big machine, which is ultimately capitalism. But capitalism is the mechanism that has lifted billions of people out of poverty over the last few decades.

00:18:00:15 – 00:18:09:17
GUEST
You know, a couple hundred years. Quite. Yeah. And it is a great system which is often exploited and outworked badly.

00:18:09:17 – 00:18:10:06
HOST
But it will get.

00:18:10:11 – 00:18:36:07
GUEST
Real ill again. But that’s actually an issue of greed. It’s not an issue with capitalism. So what we realized is that you can run a profit making good quality capitalist business in a responsible and healthy way and still have a good and worthwhile impact on the environment, on society, and make a financial return and say, hey presto, we kind of integrated all of that stuff together.

00:18:36:08 – 00:18:50:07
GUEST
Sometimes people ask me, why did you set can right? And I jokingly say, I set up kin right? So I could have I could actually give myself a job that I wanted to have. And so that’s that’s a kind of long winded way of telling you how we got to the start line.

00:18:50:09 – 00:19:10:19
HOST
So your perspective really shifted in the years that you’re in London. Yeah. Opened up to 30 more than you realized was going on. And then through conversations with Sam and open your eyes to, to various different social issues, managed to create or kind of find a passion, I guess that you didn’t know was necessarily there. But you’re you’re really interested in it.

00:19:10:19 – 00:19:15:24
HOST
And then you think, how can I combine all three parts of my world right now into a business?

00:19:15:24 – 00:19:40:22
GUEST
Yeah. Yeah, exactly. And Sam, Sam up, you know, give a huge amount of credit to him because he’s incredibly thoughtful about this kind of thing. And so, you know, in large part, my eyes were open to a lot of this stuff through him. Right. And he’s very well networked in the world of people who think like this. And there’s various kind of groups and conferences and things that Sam that’s going to, he writes up a lot about it.

00:19:40:22 – 00:19:44:27
GUEST
And so it was I would be lying if I said it was my own work.

00:19:45:00 – 00:20:07:25
HOST
So you and Sam, but where does Harry and Harry’s brother? Where does that fit in? Yeah. And how do you extract yourselves? Yeah, because it sounds great, but actually, genuinely, how do you extract yourself and how do you set up a business? Because, you know, you mentioned you were married at the time and you’ve got commitments and obligations and, how do you go from creating a, you know, a vision of a business underpinned by a really strong, compelling mission to actually creating it?

00:20:07:28 – 00:20:27:04
GUEST
Yeah. So, the answer is there’s a huge amount of difficulty. And so there’s we sometimes talk about when you set up a business, you’re a naive optimist. Then you become an informed pessimist, right? And then you become an informed optimist because you’ve kind of worked your way through the, the initial sludge. But it’s a very difficult thing to do to set up a business.

00:20:27:04 – 00:20:46:05
GUEST
And it’s very rarely in this kind of world, simple and quick to find a route to success. And actually, when someone said when, when we set up, someone said to us just to let you know, this is going to take you seven years to become a really viable, strong, profitable business. And it is actually year seven this year, am I right?

00:20:46:05 – 00:21:03:15
GUEST
So and that’s not the same for all businesses because, you know, what we have in front of us is quite a sort of burdensome infrastructure with compliance and legals and accounting and offices and all that kind of stuff, which which takes longer than, you know, one man band who’s got a new business idea, which can be a lot quicker.

00:21:03:17 – 00:21:08:20
GUEST
Sam and I were going to go and sit in a serviced office, just the two of us, and kind of set up a business.

00:21:08:20 – 00:21:09:26
HOST
Yeah, money into an account?

00:21:09:29 – 00:21:31:08
GUEST
Yeah. Just, try and find people to back us or whatever we would. We just thought, you know. Yeah, we can do that. No problem. You’ll be fine. And then realized quite quickly, that it was going to be more complicated. And thank God we spoke with Harry, who was, running an incredibly successful and very interesting business called LJ partnership.

00:21:31:10 – 00:21:52:17
GUEST
And so they part of their structure as a wealth management business is was to have in-house joint venture real estate teams. So they identify a theme that they thought was interesting. Then they go find the team. Yeah, they’d form a joint venture, provide working capital offices, accounting, lots of lawyers that all the back up, all that kind of back office stuff.

00:21:52:17 – 00:22:10:15
GUEST
And then we could just go and do our jobs, which was to find great properties, invest in the cities and to deliver the business plan. And and that’s what happened. So we were there for a few years. We, we did a, management buyout at the end of 2014. But it was that was a great landing pad for us.

00:22:10:15 – 00:22:13:18
GUEST
And I’m really glad we started. And,

00:22:13:20 – 00:22:20:23
HOST
And it gave you what, the confidence or ability that you can do. Yeah. Buy or sell, improve the concept or refine your strategy.

00:22:20:28 – 00:22:48:25
GUEST
And there’s a few things that we, we probably thought we were better at than we actually were. So structuring investment vehicles, all the compliance that comes with it, accounting, you know, the legals that go and even just into a real estate deal, the legals, you know. And so to have people sitting there in house next to us who who were working with us on all of those various different things, was very empowering and made it a lot easier for us to get on with what we’re good at, which is, like we say, delivering the business plan.

00:22:48:28 – 00:22:58:11
HOST
So you kind of exited that formed Kindred’s. Talk to me about Kin Rise as a name and what you guys are doing. What, you know, seven years in, where’s the business at right now?

00:22:58:14 – 00:23:19:17
GUEST
Yeah. So well Kin rises the name is interesting one. So like like I’ve talked about a little bit. We’re very sickest on, you know, being an outward looking business that’s of benefit to the people, individuals, environment, etc.. And so Kin Rise is a name that came out of a process that we went through with a marketing team. And, we chewed over it.

00:23:19:17 – 00:23:40:24
GUEST
And we’re thinking she was particularly the one lady that really is incredible and had worked in house with Nike, Levi’s, and very, very, very clever and thoughtful and challenging course. She was asking us questions that we had never thought about, and so she was trying to dig out of us what, what we were all about. And so she came in one day and she said, right, I’ve worked it out.

00:23:40:29 – 00:24:03:25
GUEST
I’ve looked in the Bible. You were like those. And so she connects the old Testament and she found a story of Boaz, which is in the book of Ruth, who was a farmer, a big landowner, who would farm his land in a way that would be of benefit to everybody. So instead of picking up every single grain or every olive or whatever, he was farming from the ground, if it fell, he would leave it for other people to come and pick it up.

00:24:03:25 – 00:24:23:23
GUEST
So it was it. And they could glean from his farm. And so everybody there would benefit. He would take plenty of what he wanted, not the maximum. So from our perspective, where a business likes to run as a business where we take plenty of profit, not maximum profit necessarily. And so and he in the Bible is referred to as being the kinsman redeemer.

00:24:23:25 – 00:24:36:27
GUEST
And so Ken came from that. And can rise. Also on a more simplistic level, Ken is for community and family and so community and family rising. Ken writes, felt like a good name for that.

00:24:36:27 – 00:24:53:01
HOST
And so as a business, you’ve got numerous properties over the UK. Like you said earlier, you’ve doubled in your geographical focus and you’re focused on restoring existing real estate buildings. Yeah. Can you talk to me about your your strategy and what it is that you, you look for in a property?

00:24:53:06 – 00:25:32:18
GUEST
Yeah, sure. So everything that we do, we’re focused on looking at things through four different lenses or four different capitals, as we sometimes call it. And so, we look at human capital, which is to try and operate in a way that brings individual flourishing and thriving. We social capital, which is more looking at the communities of people in the buildings and outside of buildings and trying to connect the two, we look at environmental capital and finance and they all set they rank equally then in our mindset and so when we’re looking for buildings, we are very specific about which buildings are right and which buildings are wrong, because there’s thousands of buildings across

00:25:32:18 – 00:26:00:09
GUEST
the UK which are probably quite a good financial investment, but they don’t really meet the other criteria. There isn’t really the opportunity to start looking at those other three, maybe environmental, but not particularly the other two. And so what we what we do is we go into a city and look for iconic and historic buildings, and we, we work in, in the center of the city right there where the community is.

00:26:00:16 – 00:26:18:12
GUEST
And there’s lots of different reasons for that. One of the reasons that we do that is because if you knock a building down and build a new glass and steel one, then the community of people who have grown up with that building that previously suddenly feel alienated from the new building that you’ve built are not really allowed in through the front door.

00:26:18:14 – 00:26:40:11
GUEST
Whereas if it’s a building that has been there for hundreds of years or 100 years, then they fill it. There’s a kind of community ownership to it. You can’t also really create character and a new building that can, by drawing out the character of an old building with all of the history and everything that goes with it. And so that’s why we love looking for these historic and iconic buildings.

00:26:40:13 – 00:27:16:04
GUEST
The other thing to say is that by knocking a building down and chucking it and landfill and then building a new one, your new one might be absolutely second to none. From an environmental perspective. You know, carbon zero, a rainwater harvesting, solar panels, you know, living walls, all of this kind of stuff. But that because you’ve thrown the previous building in the bin, you’ve effectively got decades before you get back into a carbon credit compared to just refurbishing an old building where the where the environmental credentials might not be quite as good as they were before or they could be so not quite as good as they could be if you were to build a

00:27:16:04 – 00:27:19:24
GUEST
new building. But compared to throwing a building in the bin, it’s much, much better.

00:27:19:27 – 00:27:31:05
HOST
There’s some there must be some real technicalities because I don’t want to get into too many of the granular parts. But where do you get the increased massing or the square footage to justify the cost of the refurb and and drive the.

00:27:31:05 – 00:27:49:14
GUEST
Well, sometimes it’s not. Sometimes we just I mean, most of the time we buy buildings which are pretty much out, so we’re not paying a full price for them as if they were kind of fully up and running building. So the buildings are nearly empty or fully empty. And so we’ve got a clear run at them and we buy them at that kind of entry price.

00:27:49:18 – 00:28:05:21
GUEST
Yeah. And then we do all of the work as needed and then fill them up with tenants when we get the capital uplift. And so it’s not but but it’s hugely challenging to refurbish listed buildings and most of them are listed so we go through that process and and you know it’s labor intensive.

00:28:05:22 – 00:28:27:14
HOST
Yeah I can imagine it’s not a not a quick fix. Yeah. But it’s it’s like it’s living what you said you’re going to do at the start. Right. And I think, you know, conversations we’ve had in terms of recruitment for years is, you know, I don’t think I’ve come across a business that has been so set on its mission, vision, values, purpose, and refers back to it all the time and still lives it through every single thread, every single day.

00:28:27:14 – 00:28:38:28
HOST
And, you know, I’m sure there’s lots of people probably listening to this who would probably be looking at a building. You think that asset takes three of the four lenses and would compromise? It doesn’t sound like you guys compromise any one of those, and it’s not necessary.

00:28:38:29 – 00:28:59:03
GUEST
You don’t need to compromise on any of them. And I think that’s one of the big kind of lies that people have had to believe for decades about the way the business works. And it’s massively changing so that we can, we’re not unique in this. At all and taking this approach. But you don’t have to compromise on financial return to be doing business responsibly.

00:28:59:05 – 00:29:00:07
GUEST
It’s just not the case.

00:29:00:09 – 00:29:05:21
HOST
So how how do you finance these deals or how do you raise the capital for these deals.

00:29:05:21 – 00:29:40:29
GUEST
So we we’re funded by a group of family offices and one us institution. And so we’ve got various structures. We’ve done single investor single investment. We’ve done close on fund and last few deals we’ve done deal by deal with a single investor or a majority investor investing alongside us. And it’s, it’s one of the challenges that there has been of doing deals deal by deal is that you need to run a you make an offer and then you have to run around trying to find the money.

00:29:41:01 – 00:30:04:12
GUEST
Which doesn’t work. So one of the things that has been great for us is actually to bring a new shareholder into the business called ABS. So ABS is a US, investment company, based, that headquartered in the US, but, have a office in London where the main decision makers are based at the moment. And they, brought working capital into the business.

00:30:04:14 – 00:30:22:12
GUEST
It was in 2020 that they became a shareholder of the business. And, they’ve actually also, provided a line of capital for us to draw down on to secure a deal. Yep. And then we can bring equity investors in afterwards. Which just means our execution has been phenomenal.

00:30:22:15 – 00:30:27:12
HOST
So you can buy it in cash, move really quickly, and then you can you can syndicate it out later, recycle that.

00:30:27:13 – 00:30:50:12
GUEST
Exactly. So so we have we’ve done, I think, our best investing since being able to execute so quickly. Yeah. And to be making offers on buildings with 100% confidence that we’re going to provide the capital straight away as soon as we need to. And it’s not a case of the sellers chasing us, but us actually chasing the sellers to get the deal done quicker.

00:30:50:14 – 00:31:06:12
HOST
How much emphasis do you put on abs as a, as a partner through the four lenses? You know, how much forensic detail do you look into their business or is it. Yeah. Selecting a partner like this, do you kind of go through multiple different conversations with different people and and veto them so they don’t have the right credentials?

00:31:06:12 – 00:31:23:24
GUEST
Yeah. So it’s one of the, one of the things that we say when going into a relationship, any kind of business relationship is that you have to go through a process which is one, to get to know each other to to do something small and then three to maybe do something bigger if that works, if everything plays out and one and two correctly.

00:31:23:26 – 00:31:47:00
GUEST
And so abs and in particular, Harry have known each other for a very long time. Harry’s I can’t remember how many years, but one of his first jobs was with abs. Yeah, as in that previous business before they set up. And so he knows them incredibly well, trusts them, they trust him. We got to know them. They were looking to do things in the UK and solved some problems for us.

00:31:47:00 – 00:32:02:12
GUEST
And in bringing that line of capital. Yeah. And actually, yes, to having those conversations about what matters to us and what matters to them is absolutely fundamental. And I think it’s one of the things that people fall down on because they think the values of the capital doesn’t matter quite.

00:32:02:12 – 00:32:02:19
HOST
Yeah.

00:32:02:23 – 00:32:11:07
GUEST
Because as long as you’ve got the capital quite, you can just go and invest. Yeah. You know, who cares what they think. And that’s absolutely not case that plays through.

00:32:11:08 – 00:32:12:09
HOST
So they’re very aligned.

00:32:12:11 – 00:32:13:27
GUEST
They’re very aligned. Absolutely.

00:32:13:27 – 00:32:40:05
HOST
Can we can we talk a little bit about assembling a team and assembling a team? A from a, you know, day to day investment, asset management, development management team who are going to be responsible on the ground that can rise, but also assemble an advisory board, because you guys have got an epic advisory board and then, yeah, assembling teams outside of the core can rise team, maybe teams that you assemble to work on particular projects that you buy.

00:32:40:05 – 00:33:03:16
GUEST
Yeah. So I’ll start on the advisory board, which is we’ve got a group of people who are phenomenal, and they are much wiser and more experience than us. And lots of different areas, from investing to education and to tech and, and various other areas where they can we we have a call with them roughly quarterly to catch up.

00:33:03:18 – 00:33:22:08
GUEST
Hear their view on, you know, what’s going on in tech in the US. How are you seeing this all play out? You know, in private equity. And there’s lots of different mindsets and skill sets on that call who kind of knock us back into place. And, you know, one of the gigantic challenges that we’ve had as a business is Covid.

00:33:22:12 – 00:33:43:29
GUEST
Yeah. And particularly as an office investor getting multiple phone calls from tenants, saying that they’re never coming back to the office was quite stressful. Yeah. But actually to have an advisory board who can help us work through some of those questions and give a different perspective to the one that we’re seeing, and our very narrow view is incredibly helpful.

00:33:44:04 – 00:34:06:01
GUEST
And so those people have come out of our network and we take networking very seriously. Not on a it’s not necessarily, you know, Drax in the pub on a Friday, but it’s going to conferences, going to events with people from different walks of life. So, you know, whatever that might be. But, but we, we make it our mission to find out and get to know interesting people.

00:34:06:03 – 00:34:06:27
GUEST
And they’ve got on board.

00:34:07:04 – 00:34:11:21
HOST
Okay. Awesome. And then in terms of building or assembling a team in-house, it can rise.

00:34:11:26 – 00:34:16:10
GUEST
Yeah. So it’s just a bit where I meant to talk about. Yeah. I don’t know.

00:34:16:10 – 00:34:30:10
HOST
It was it was more about, it was more about talking about, character competency and chemistry, which I’ve always remembered. Yeah. The meetings that we’ve had when you quoted that to me through kind of a lens, not a lens, but a view of which you, you assess or you look at people.

00:34:30:10 – 00:34:55:16
GUEST
Yeah. So interestingly, that actually came from one of advisory boards. So there you go. It’s but building a team in a business is one of the biggest challenges is really difficult. And just generally building a, it’s like sitting in a room when it’s just the founders and you’re kind of taking on the world and everything’s, you know, just scrapping.

00:34:55:17 – 00:35:16:26
GUEST
Yep. That’s that’s great. And that’s interesting. But when you actually start to create a business that has people in it, then it becomes a different thing. And so building a team has to be done very carefully. And we again, we we are slow to hire and we get to know people over time. And I think we’ve hired incredibly well thanks to you.

00:35:16:28 – 00:35:39:04
GUEST
And so we, we now our team of eight and we, have a very strong emphasis going through our interview processes on, like you say, character, competency and chemistry. And where we’re not focused on some of the things that would that would be a sort of typical thing to have a look at, which I’ll come back to.

00:35:39:06 – 00:36:03:16
GUEST
So, you know, characters, things like honesty, integrity, fortitude, humility, you know, not arrogance, you know, pride, all of these things that can make someone really difficult to work with. And competency is not how good is a person at doing the job that you’re hiring them to do, but it can. They learn to do the job that you are asking them to do.

00:36:03:17 – 00:36:16:05
GUEST
It’s almost better to have somebody who needs to learn and is willing and able to learn, than it is to have somebody. He’s like, yeah, I know, I’ve got this all cracked. I know exactly how it worked, because then that person can grow into your culture.

00:36:16:05 – 00:36:17:15
HOST
Coach ability aspect.

00:36:17:23 – 00:36:35:17
GUEST
Yeah. And then chemistry is very important because you know, they need to get on with everybody and they need to be part of the team and click with everybody. And so that those are the some of the lenses that we look at and we interview probably in quite an informal style and just get to know people hear a little bit about what they’ve done.

00:36:35:17 – 00:36:58:24
GUEST
But as you know, I’ve, I don’t think I know anybody’s A-level results. I don’t I definitely don’t know their GCSE results. I know they’ve all done degrees because I just remember that. But I don’t know what grade they got in the degree and I don’t find it interesting because I don’t think traditional education necessarily is a particularly good measure of how someone’s going to do in the workplace.

00:36:58:24 – 00:37:29:14
GUEST
And that’s something that I’ve been learning a lot more about recently, but it makes a huge amount of sense to me that actually when we go to school, that means all the way up to whenever you’re at school, 16, 18, whatever it is. And even if you go on to university, so up to 2021, you’re playing a game that is measured in a very narrow and I think relatively unhelpful way, which is can you learn pretty much by rote, and can you write it down on a piece of paper at the end of the year, when you’re asked that question again?

00:37:29:15 – 00:37:49:14
GUEST
And that’s not a particularly interesting result, I don’t what’s much more interesting to me is people who are good at that sort of thing. Of course, and I’m starting to be misread here. People have good exams and sort of traditionally intelligent are fantastic, and we need those people and they the people who get great results and that’s good and we need them.

00:37:49:19 – 00:38:11:06
GUEST
But there’s a lot of people who slip through the net, and now the people who are sort of branded as with learning difficulties, that actually, if you look at it not as a difficulty but as an asset. Yeah. And it’s the neurodiverse. So you’ve got people with dyslexia, ADHD, dyspraxia, autism, they’re the people who really struggle at school for different reasons.

00:38:11:08 – 00:38:43:11
GUEST
And there’s schools and universities. I mean, universities are not so focused on any of this stuff because they kind of expect people to work at how they tick by the time they got there. But schools are very focused on the neurotypical and just make life work easily for them. But the neurodiverse and those categories that I just said really struggle and so can often come out of school feeling a bit stupid, a bit like maybe some people have to be the kind of class joker who they have to, you know, be the cool kid who’s kind of doing stuff a bit wrong, or they have to play up in order to kind of fit in

00:38:43:11 – 00:39:14:04
GUEST
or just have something. But actually what is now being realized is that those kind of mindsets, those brains are not dysfunctional, but they’re different. So that genetically different. And you can’t hear that, but you can unlock its potential. And that’s when you create a very, very interesting person. And so there’s people through our history who we talk about, like Picasso and DaVinci and Churchill and Richard Branson and Steve Jobs, and the list is endless.

00:39:14:04 – 00:39:40:03
GUEST
Edison, he who all these amazing disruptors have come out and shown us there’s a completely different way to do things, and they’re often not always the people who have not done particularly well at school. And so I just that’s why it’s a long winded way of me saying to you, that’s why I don’t know what they’ve done for their A-levels or their GCSEs, because I think as much there’s very different ways of looking at people and understanding what their competencies are.

00:39:40:03 – 00:39:47:19
GUEST
And it’s often speaking for myself as a dyslexic, I started learning when I left university and I got into the workplace and then I was.

00:39:47:19 – 00:40:01:23
HOST
Off because real estate had a you had an interest in it and a desire to pursue it, and it overrode or it took over where maybe doing maths and English and science didn’t give you the same stimulation or ability to excel.

00:40:01:25 – 00:40:24:11
GUEST
So with a dyslexic, for example, the three main challenges that they have, which is reading, remembering facts and spelling. And so that really matters at school because you have a history lesson about the Second World War, the five different dates and the lesson that you’ve just had, and six different names of famous people that have done X, Y, and Z, and you come out of it.

00:40:24:11 – 00:40:45:24
GUEST
No idea. I can’t remember, you know, you take notes and that’s okay. But, you know, people and then the notes have spelling mistakes in them and stuff. So it’s hard. But when you come out and actually now in particular and schools are much better at this now by using technology, but technology completely solves a lot of those problems because, you know, I’m a prolific note taker, so I can actually remember everything that I’ve said and heard in a meeting.

00:40:45:24 – 00:41:05:05
GUEST
Yeah, all computers have spellcheck and, I’m kind of okay at reading. It takes me a long time, but people who really can’t read very well, the computer will read to you. So there’s that’s all that’s all the challenge is solved. That’s that’s a problem gone. Forget it. It’s not a thing anymore. So you’re actually free to apply yourself properly.

00:41:05:05 – 00:41:23:23
GUEST
And you start as the confidence grows that you realize that actually you can do things and you can learn. And sitting in a meeting, having a conversation about something and a work perspective, suddenly things start clicking, wondering about that. Yes, you should have seen me during Covid when my children were learning from home and I was like, you know, how do I do long Division?

00:41:23:25 – 00:41:27:17
GUEST
I, I had never known. Yeah. No idea. Still don’t know. But you can.

00:41:27:17 – 00:41:29:17
HOST
Run a spreadsheet. Yeah, yeah. I on the right building.

00:41:29:17 – 00:41:31:12
GUEST
Yeah. Exactly. Yeah.

00:41:31:12 – 00:41:45:23
HOST
So how how do you think you should assess or include people in a, in a process? You obviously said that you take quite a long time to get to know people and you don’t look at the CVS. And yeah, even if they were littered with spelling mistakes, you probably would notice yourself anyway. But yeah. How how do you.

00:41:45:27 – 00:42:05:24
GUEST
I mean, we it’s not necessarily a kind of it’s not that intentional to sort of look, try and look for people like this. But I find that by focusing on the right things, people come through. And again, not to be misread. It’s not the case that we’re thinking, you know, a kind of high IQ, neurotypical, normal ish person is not for us.

00:42:05:24 – 00:42:26:04
GUEST
That’s not the case at all. And that’s a very worthwhile good person, good people to have in the team. But I also would normally want to meet as many people as possible for a role. And we do read, you know, reading the CV is interesting, particularly because of the work that has been done in the past and how long they stayed at various jobs, which is becoming increasingly short.

00:42:26:04 – 00:42:42:11
GUEST
But I don’t think there’s a particularly a way of sort of seeking out people. But, you know, just as one example, LinkedIn recently have added a skill to their arsenal, which is dyslexic thinking. So it’s helping as people are beginning to look at it as an asset rather than a liability.

00:42:42:11 – 00:42:54:08
HOST
How do you bring this all into interplay with the external consultants and the occupiers, or the customers or tenants that you have, I think, did I hear that you’ve run a coffee shop that’s run by day release prisoners? Oh yeah. I made or if I made that up.

00:42:54:08 – 00:43:17:15
GUEST
Yeah. No no no we do. We did. Yeah. So that was in a building which we’ve sold but it’s part of. Yeah. Playing out there’s those values and wanting to do something interesting in these cities. And ultimately, you know, one of the things that I haven’t said yet is that Kenwright gets really excited about playing its part in the renewal of UK cities, because we see culture flow from cities.

00:43:17:15 – 00:43:41:26
GUEST
So if we can create a place for people to work, that then flows back into their social life and their family life and into the city, then those cities start to have an impact on the whole way that the UK operates. And again, I don’t want to sound grand. It’s us playing our part. It’s not us doing the whole thing ourselves, but because there’s lots of interesting things that go on in these cities.

00:43:41:26 – 00:44:01:24
GUEST
But we are very intentional about who we hire to go into the buildings. We have community managers in each of those buildings, and we are very intentional about which talents go into the buildings. And so, you know, with that comes, you know, comes that focus on on the values that we’re playing up.

00:44:01:26 – 00:44:15:29
HOST
Does it get strained as you grow? Have you, have you felt the strain trying to juggle all these different balls at the same time? And has it been close to breaking, or do you think you’ve laid strong enough foundations and everyone’s on board that it won’t break because people know the lines?

00:44:15:29 – 00:44:38:13
GUEST
Yeah. So, it is strained and actually you mentioned the the cafe staffed by presidents on day release. You know, that that in some ways is one of our greatest stories because it’s a building in Manchester that has the full spectrum. So what we try and do is to create buildings where you can have people coming in for a day on a co-working day pass.

00:44:38:13 – 00:45:00:08
GUEST
Yeah, they can be there for a week or a month, or they could have a studio for five people in a company that’s, you know, a commitment for six months or a year or whatever they want all the way through to multinational corporates who are taking it to floors, you know, one floor big multiple, ten thousands of square feet office space upstairs and so there’s this whole mixture of people.

00:45:00:10 – 00:45:25:11
GUEST
And in that particular building, those we wanted to create a cafe on the ground floor. There was a place for people to come and grab a coffee, hang out, get their breakfasts, get their lunch. And so we approached a charity called The Clink. And the clink was founded by some very interesting people who wanted to create restaurants in prisons that the general public can go and visit, and the prisoners staff.

00:45:25:16 – 00:45:44:15
GUEST
So then it’s teaching them how to cook, how to serve food, how to do everything that goes with hospitality, that hospitality sector. And so we thought, well, why don’t you set up a cafe outside of prison? And in our heads we thought, people are coming out of the prison as in released, and then they can go and work in the cafe.

00:45:44:18 – 00:46:07:04
GUEST
But they actually said, no, what we’ll do is we’ll get the food prepared and the prison, and then people can come on day release to work in the cafe. So this was which was really interesting because and I didn’t know this because people who get towards the end of their prison sentence can kind of prove that they’re ready to go back into society by going on day release, getting it right, going back in the evening.

00:46:07:04 – 00:46:31:20
GUEST
There’s no one watching. They take the bus or whatever to get to their work, and then they go back in the evening. And so we had these guys coming in to work in the cafe, and, and it was such an incredible thing because you’ve got them thinking, I can’t believe I’m in a kind of mainstream office building and and seeing that it’s possible to kind of be in there and be accepted and, you know, take an order and whatever else.

00:46:31:20 – 00:46:33:11
GUEST
And they’re getting trained up and they’re getting.

00:46:33:11 – 00:46:34:08
HOST
And no one’s labeling.

00:46:34:08 – 00:46:51:04
GUEST
Them, no one’s labeling them. And then you’ve, you know, we had one of our tenants Puma. Yeah. Puma then said, this is amazing. We really love these guys. We’re going to give each of them a free t shirt and a pair of trainers when they come to work. That’s some like cool clean new kit that they can wear.

00:46:51:04 – 00:47:06:04
GUEST
Yeah. So they started getting to know each other. So you’ve got a global brand and people in prison who are engaging with each other and getting to know each other, and then people going back to prison saying, I’ve got a friend who works at Puma and people at Puma are going home and saying, I’ve got a friend who’s in prison.

00:47:06:10 – 00:47:29:14
GUEST
And it kind of blows through those barriers and boundaries between people. And so that’s an incredible thing. But it’s also, you know, financially very difficult to run a cafe sustainably, financially, sustainably. And so lots of challenges come with that, you know. So with that, it was a, you know, great dream and an amazing delivery. And then of course, Uncle Covid came and.

00:47:29:21 – 00:47:30:07
HOST
Torpedoed.

00:47:30:07 – 00:47:32:04
GUEST
It for a while. Wipe them out for a bit. Yeah.

00:47:32:11 – 00:47:42:12
HOST
So in terms of moving forward, what is the the plan for the business? What’s the vision? What else do you need or want to to achieve and build on.

00:47:42:18 – 00:47:58:04
GUEST
We feel really well set up now to do more of the same. Pretty much we keep looking at slightly bigger buildings than the ones that we looked at before. So and I think there’s a cap on that. I don’t think we want to be going much further beyond the ones that we’ve recently bought in Manchester.

00:47:58:06 – 00:48:00:10
HOST
Liverpool 50 mil. Is that the.

00:48:00:12 – 00:48:29:16
GUEST
Yeah, I say it’s not necessarily a price thing, but it’s more a size thing. To actually just have, you know, because 50 men in London get to see the kind of studio and outside of London it gets, you know, whole building. And so we’re, we’re more focused on side. So we don’t want to do anything below sort of 30 or 40,000ft², because if it’s too small, then you can’t have the ground floor activation and really create a special place for people to come see.

00:48:29:20 – 00:48:51:28
GUEST
With that community manager in there, it’s welcoming people, loving nice people. And so to to have something too small doesn’t really work for us, but we, we want to be we’re currently invested in Manchester, Leeds, Liverpool, Birmingham and London. Yeah. But we are ready to do more cities. So we’d like to invest in Edinburgh and Glasgow.

00:48:52:00 – 00:49:16:20
GUEST
Probably Bristol. And then there’s maybe a few other cities that we would go to off to that once we’ve built up enough quantum in those cities. But once we’ve once we’ve done that, we can build the portfolio. And I’ve been in those places. And one of the things that we’re trying to flip at the moment is that obviously we’ve been, investing family office capital with people who have trusted us with their money and they want it back since relatively soon.

00:49:16:20 – 00:49:19:19
GUEST
Yeah. And the more kind of private equity style.

00:49:19:21 – 00:49:20:15
HOST
Three, five, eight bits.

00:49:20:17 – 00:49:46:00
GUEST
Three five year business plan, go and refurbish the building, fill it with tenants, sell it. Yeah. And and that’s fine. What we’re now turning our minds to is actually how can we have longer term hold periods. Yeah. Because that’s when you really have the ability to do much more on this community stuff and the environmental. So we want to be building a longer term portfolio across all of those cities.

00:49:46:00 – 00:49:57:19
GUEST
And over the next, I guess over the next 5 to 10 years, we’ll find our way into that place. But we need to take longer than expected. But, we’re in a good place and we’ve got great capital, partners who are talking about doing that with us.

00:49:57:21 – 00:50:12:16
HOST
And from the three buckets we mentioned earlier in the conversation, do you feel fulfilled across all three from a financial perspective, an impact perspective, but also an ability to steward the estate back home and the responsibilities that you have there?

00:50:12:16 – 00:50:34:13
GUEST
Yeah, definitely. It’s interesting because actually, one of the things that I’ve realized is that to steward the estate well, it’s not just a case of using money, it’s all of the skills that come with being Ken Rice that applied there. And it’s all of the skills that I’ve learned there that right can rise. So they’re completely integrated. So yes, if things continue to go well, at some point we’ll start making some good money.

00:50:34:14 – 00:50:58:11
GUEST
And you know we’re doing fine. But it’s you know, the bonuses will start flowing hopefully at some point that we, you know, we have to say to integrate what I’ve learned today, which is to be amongst people from all different walks of life, everybody’s equally as important as each other, very community focused is quite interesting because when you have a place like that, you’re not even really trying to make a big profit.

00:50:58:11 – 00:51:06:11
GUEST
You obviously want to make a profit so that it all works. But but it’s kind of accepted that it’s never going to be a massive thing. Profit massively, profits.

00:51:06:11 – 00:51:07:28
HOST
Going to wash its face and sustain.

00:51:07:28 – 00:51:32:20
GUEST
It. So say it’s more focused actually on the environmental aspects and the people probably. And so there’s a huge spectrum of skills that come with that. And, you know, learning how to speak with people from all different walks of life in that context is fantastic. And then, you know, that applies to Ken Rise as we go around these different cities and we run an office building, you know, having a rural estate and having an office building is actually quite a similar situation.

00:51:32:25 – 00:51:49:19
GUEST
You’ve got the people here coming for a day, you’ve got the people here coming for a month, you’ve got people who are there for decades and you’ve got a team and you’ve got to look after it and maintain it well and refurbish things, collect your rent and all of those things are the same. It’s just that one of them is quite spread out and the other one’s more concentrated.

00:51:49:21 – 00:52:14:18
GUEST
And so I feel very well set up to look after everything that’s going on in Scotland. Having learned business. Yeah. Financing and, how to negotiate a contract and how to run a team and, you know, how to analyze whether something is worth doing or not doing. All of those things are very good. So I feel very well integrated on those things.

00:52:14:18 – 00:52:32:12
GUEST
And, and I spend lots of what I would like to spend more, but I spend plenty of time outside in the countryside enjoying the nature. And so, yeah, those three things that we started with Bill are very well integrated and I felt extremely fulfilled, which is quite awesome.

00:52:32:12 – 00:52:45:24
HOST
As we draw to a close question, I ask everyone, I feel like I’m going to know the answer before I even ask you, but if you were given 500 million pounds of equity, who are the people? What property and which place would you look to to deploy that cash?

00:52:46:01 – 00:53:04:25
GUEST
Yeah, I know that. I’m sorry to be boring, but basically that’s the business that I’m currently running. So we haven’t got 500 million yet, but we’re working towards that in the next five years or so. And so it will that our current team is pretty much set up. To do that. We would probably need 2 or 3 more people.

00:53:04:26 – 00:53:05:11
HOST


00:53:05:13 – 00:53:31:26
GUEST
Yes, actually I’ll let you know. And and so once we, we would build a team, we would invest in the same cities and we would continue on, with our efforts to play our part in the renewal of UK cities. Because we’re incredibly excited as a business, as founders about the United Kingdom. And I know that, there’s a huge amount of challenges out there, and we’ve got a lot of things to think through and things to overcome as a nation.

00:53:31:26 – 00:53:47:22
GUEST
And I don’t want to sound too kind of, over patriotic, but we’re really passionate about the United Kingdom and its potential as a, as a great place with a global standing. And the way that we play our part in that is really exciting to us.

00:53:47:29 – 00:54:04:22
HOST
Awesome. Well, George, thanks for coming in. It’s, been awesome working with you and supporting you in a very small way. And I’m incredibly encouraged to hear about all the things that you’re doing. And I’m excited to see what you and the, what you and the team going to, deliver. Thanks.

00:54:04:24 – 00:54:08:13
GUEST
Well, thank you so much for having me here. It’s been great to talk to you.

00:54:08:16 – 00:54:15:00
HOST
Thanks for.

00:54:15:03 – 00:54:35:06
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:54:35:11 – 00:55:07:27
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit, experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website dweller cockburn.com, where you can find a wealth of resource to aid your search.

00:55:08:00 – 00:55:10:24
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:24:02
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:24:04 – 00:00:32:11
HOST
Welcome to the People Property Place podcast. Today we’re joined by Chloe Prince, who’s an asset manager at KTLA. A Pam welcome to the show.

00:00:32:12 – 00:00:34:00
GUEST
Thank you. Thanks for having me.

00:00:34:04 – 00:00:43:17
HOST
No. Well, thanks so much for coming to our podcast studio. So, Chloe, a place I always like to start is how did you get into real estate?

00:00:43:19 – 00:01:04:21
GUEST
So I got into real estate in a really unconventional way, actually. I did French and Spanish at university, and as part of that I did a year abroad. So I spent six months in Paris and six months in Valencia. And during my time in Paris, I really wanted to find a job. So I was, like, desperately scrambling to find any job that I could.

00:01:04:23 – 00:01:22:26
GUEST
And then I just came across this property management internship. I had no idea what it was, had no idea what commercial property was, but I just wanted anything. So I went for it. Was found completely in the deep end within a commercial property office with loads of French speaking people, and I’ve never done that before. I had a massive culture shock.

00:01:22:27 – 00:01:44:11
GUEST
French people very different to British people as well, so there was none of that politeness or anything like that. So I got really stuck in. But I absolutely loved it. I loved looking at the architecture. I loved dealing with property in a way that I’d never seen it before. I mean, most people always think about residential property, and I just knew nothing about commercial property, and I just really enjoyed it.

00:01:44:11 – 00:02:05:17
GUEST
So that’s when I kind of decided that I wanted to go into it. So I got back to the UK, did my final year at university and started looking at graduate schemes because I was a non and I had to do a part time master’s and if I’m honest, that were kind of less opportunities to do that because only certain companies offered that.

00:02:05:17 – 00:02:22:26
GUEST
So Savills was one of them. JLL was another one. So I applied to as many as I could that offered that, I actually didn’t get in the first round. I got to the interview stage, but I didn’t get through. So I decided that I really wanted to do it anyway, and I’d go for a different sort of route.

00:02:22:26 – 00:02:39:09
GUEST
So I just applied for a residential lettings job at Savills. So I did that for about nine months, tried to network as much as I can, and then, I met some of the graduate recruitment, applied for the graduate scheme and got into the commercial graduate scheme.

00:02:39:09 – 00:02:41:12
HOST
And was that a year after I was at the intake?

00:02:41:12 – 00:02:42:29
GUEST
Yeah, year after year after.

00:02:43:01 – 00:02:55:17
HOST
So you didn’t take no for an answer? No. I just thought I’d join the business. I know that they can facilitate this. I’ll prove myself in in one way or another. Yeah. Network. And then, you managed to to position yourself where you could get on the on the scheme.

00:02:55:17 – 00:02:59:09
GUEST
Yeah. I was a woman on a mission official.

00:02:59:12 – 00:03:05:28
HOST
So having done that, what seat did you move into. And was it a rotational program getting your back.

00:03:05:28 – 00:03:33:23
GUEST
So, I decided to take a commercial valuation. See? So as part of that, I could have got most of my competencies through just valuation because it’s so multifaceted in the sense that you deal with investment, valuation development. So I got quite a lot of competencies through that. But I had to do a rotation out. So I also did a rotation in industrial agency, and I did leasing of industrial units and investment as well.

00:03:33:23 – 00:03:37:18
GUEST
So I got quite a well-rounded experience doing doing that. Yeah.

00:03:37:21 – 00:03:40:22
HOST
And which parts of that did you enjoy the most?

00:03:40:24 – 00:04:00:26
GUEST
I really liked sheds and it’s weird. I speak to my family about in there. I why do you like schedule so where it’s like, it’s just, I just again, it’s another part of property that you would just never really think about if you went in there. And I really like dealing with all the occupier occupiers, seeing how logistics work.

00:04:01:00 – 00:04:16:02
GUEST
I just found it really interesting and I got to meet so many different people as well. I got to meet sort of people in larger companies and, you know, people who just work in, in ways, but they’ve actually made so much money. And I just found that really interesting.

00:04:16:10 – 00:04:33:02
HOST
Yeah, I feel like when you drive up and down the motorway, there’s absolutely massive big boxes. Yeah. And to the uninitiated or untrained eye, despite how big they are, it’s relatively easy just to kind of drive by and, you know, not think too much of it. Yeah. But actually once you open up that that segment and that world, it is vast.

00:04:33:05 – 00:04:50:27
HOST
Yeah. So yeah. And fascinating just from a, a macro perspective in terms of, you know, themes in the way that customers are buying products so, and how they’re fulfilled. But from that, did you, do you qualified at sales, did you move into a team.

00:04:51:00 – 00:05:11:19
GUEST
So, what actually happened was during this or because I was technically on a permanent team. So I’d been employed by a team and they were going to take me on once I qualified. Yeah. But during that, one of our clients, who’s London and Oriental, emailed me and was like, we think you’d be really great for the team.

00:05:11:19 – 00:05:34:07
GUEST
Do you want to join us and go into asset management? Didn’t really know what asset management was, but I’d valued so many of their assets and they dealt primarily with, central London offices. And yeah, and I kind of thought about it and I just thought it was an amazing opportunity. So I took a massive risk. Didn’t technically qualify, I suppose, and finished my APC there.

00:05:34:09 – 00:05:44:09
GUEST
So I joined there and I entered the world of asset management and then qualified over there, and I’d literally just finished my Masters when I joined as well. So it was quite a hectic time.

00:05:44:10 – 00:05:58:15
HOST
So you’re doing your masters part time and a full time job. Yeah. And doing your APC. Yeah. So you had a lot on your plate. Yeah. And then an opportunity came up to move client side. Yeah. Did you have anyone advising you from a career perspective on that move.

00:05:58:16 – 00:06:19:09
GUEST
No I so I, I feel like I’m quite a free spirit in the sense that if I see something that I think I’m really going to enjoy and I see an opportunity, I just think go for it. Because where I are now, I would I would not be without the connections that I’ve made, the people that I’ve met and just taking a bit of risk.

00:06:19:09 – 00:06:22:20
GUEST
And it has really paid off for my career. Yeah.

00:06:22:20 – 00:06:25:10
HOST
So to tell me about London Oriental then.

00:06:25:12 – 00:06:51:13
GUEST
So they are an asset management and development company and they focus primarily on central London offices. So they have a big scheme in Victoria which is a mixed use scheme office, a bit of retail and residential. They have a couple of other offices in the city. And when I was there I was looking at acquisition of new offices, doing the development appraisals, some of the digital agents.

00:06:51:13 – 00:07:12:09
GUEST
I was also doing sort of daily asset management, so leasing of the offices and the retail and the residential. But it was a I absolutely loved it. I mean, I learned so much. I’d, I’d done a lot of the consultancy side, but I’d never really done the side of pushing deals through negotiating the best terms for a client.

00:07:12:16 – 00:07:16:27
GUEST
And I just really enjoyed I really enjoyed working on offices, actually. So.

00:07:17:01 – 00:07:20:02
HOST
So you’ve moved from industrial to central London offices?

00:07:20:02 – 00:07:21:09
GUEST
Yeah. Very different.

00:07:21:09 – 00:07:32:29
HOST
I’ve had quite a broad exposure. Yeah. From investment to asset management to development as well. Yeah. And then talk to me about the move to to iPam. Why and how did you know it’s the right time to leave London Oriental.

00:07:32:29 – 00:08:08:18
GUEST
And so London Oriental was great. But I did move when I was a graduate. There were three people in the business, including me, and I just think from going from such a large organization, such as I was to three people was just too much of a jump, especially at my career, where I was still quite junior, and I just thought that I didn’t necessarily want to go to another big company, but I didn’t want to be in a company so small wasn’t still kind of getting to learn everything and trying to increase my exposure as much as possible.

00:08:08:25 – 00:08:26:07
GUEST
So when I came across KTLA, it kind of was the sweet spot between a really big company and a small company, because it still had that small company feel of knowing everyone in the office and getting stocking and everything, but it was large enough where I feel like I could really develop my career.

00:08:26:10 – 00:08:50:05
HOST
Yeah, there was enough avenues or enough infrastructure in place. I guess the benefit of a really small businesses, there’s nowhere to hide. Yeah, and so you have to be able to turn your hand to lots of different areas. You get some really great exposure to senior decision makers and probably get thrown in the deep end. Yeah, but if you do want a bit more kind of structure and maybe more training and, you know, you know, a bit more around you, then I can understand maybe the need to make that move.

00:08:50:05 – 00:08:53:15
HOST
So you decided to to move to iPam.

00:08:53:15 – 00:08:54:04
GUEST
Yeah.

00:08:54:06 – 00:08:59:13
HOST
And tell me about what are you doing at APM. And tell me a little bit about APM as well. For those that don’t know the business.

00:08:59:21 – 00:09:27:28
GUEST
So APM is also known as cartel at any time because cartel Group took a 75% stake in APM. And they’re a European business, so they have a lot of offices and Stockholm, France, Spain, etc. so we’re kind of part of a larger group, but we still have our UK identity. So the best of both worlds, and we’re an asset management and investment management company.

00:09:27:28 – 00:09:51:07
GUEST
So there are different teams. I sit on the asset management team. So I deal primarily with retail, but we have a bit of office and residential as well. So I’m looking at two shopping centers and a mixed use scheme which has offices, retail and residential. And we have an analyst team who sort of do all the number crunching.

00:09:51:07 – 00:10:11:24
GUEST
Look at potential investments, acquisitions, disposals with the asset management team. How thing, there’s a property management team that works on property management mandates that facilities management. So we kind of like to see ourselves as a one stop shop for clients if necessary, so we can offer them as much as we can, really.

00:10:11:26 – 00:10:13:16
HOST
So vertically integrated.

00:10:13:22 – 00:10:14:04
GUEST
That.

00:10:14:07 – 00:10:22:21
HOST
Provider. Yeah. Full service. Yeah. But from an asset management perspective. So you’re responsible for implementing and execute that business plan.

00:10:22:22 – 00:10:23:14
GUEST
Exactly.

00:10:23:14 – 00:10:28:03
HOST
And so everything from leasing to rent reviews. Yeah. To refurbishment.

00:10:28:09 – 00:10:29:12
GUEST
To lease within.

00:10:29:13 – 00:10:30:07
HOST
Three years.

00:10:30:07 – 00:10:59:22
GUEST
Yeah. Yeah. It’s it’s what I love about asset management is that you can really take ownership of what you do because I mean, every asset manager will tell you that they see that property is that heavy because you oversee everything and you just you kind of have to make a decision. And I think that was the biggest jump from when I was a graduate in valuation to moving to asset management, just having the confidence to make a decision and get on with it and provide the best advice to the client based on that.

00:10:59:24 – 00:11:06:04
HOST
Amazing. So you’ve got a really broad remit that you really enjoy. What do your friends and family think about your role?

00:11:06:04 – 00:11:26:05
GUEST
If I’m honest, I still don’t think they know what I really like. My friends always mention Selling Sunset when I say I’m in property. I think I’ve got this really glamorous like real estate job, which I mean, I sold to a retail warehouse in Cork the other day, so it’s definitely not as glamorous as those lines. But they.

00:11:26:05 – 00:11:44:24
GUEST
Yeah, they think that I’m just a residential estate agent. My parents and my family think that I kind of look at roofs. They always ask me, do you like, knock on walls and see the material? And I know that’s a beautiful thing. I think that, but yeah, they don’t really they don’t really get what I do, but they know that I enjoy it.

00:11:44:25 – 00:11:52:26
HOST
So awesome. But that’s the main thing, right? Yeah. So something you’re really passionate about is diversity and inclusion and reverse mentorship.

00:11:52:26 – 00:11:53:07
GUEST
Yeah.

00:11:53:14 – 00:11:56:21
HOST
Can you just tell what is reverse mentorship?

00:11:56:23 – 00:12:27:12
GUEST
So reverse mentorship is essentially where a junior member of staff mentors a senior member of staff. So as everyone knows, traditionally it’s been the other way round. So a junior member of staff will kind of learn about the senior members of staff experiences and kind of help with their career progression, etc. but it flips the script in the sense that a junior member of staff is meant to show a senior member their experiences and entering the real estate industry.

00:12:27:12 – 00:12:58:23
GUEST
Now, how it’s changed, what we can do to improve retention, what young people are looking for. I mean, I see so many articles that say, how can we attract Gen Z? What are they looking for? And I always say the best thing to do is just to talk to them. Yeah. And that’s kind of what it is. It’s it’s bridging the gap of perspective because someone who’s been in the industry since, since the 80s is growing a really established career will have a completely different understanding of what it’s like to someone who’s joining as a graduate in a different generation.

00:12:58:23 – 00:13:10:15
GUEST
So I think it’s so important in multi-generational businesses so that people can be more on the same page, and there’s not a massive discrepancy. And sort of understanding.

00:13:10:22 – 00:13:12:09
HOST
This is it’s not a new thing.

00:13:12:09 – 00:13:40:06
GUEST
Reverse mentorship. No, I mean, I think it’s one of those things where there probably have been instances where people have done reverse mentored mentorship and not realize that it’s reverse mentorship or called it that. Yeah. Because I think just by having conversations with different people, you’re kind of, inadvertently mentoring them all the time. But it’s come to the forefront now because it’s such an easy and quick initiative for every company to implement.

00:13:40:06 – 00:13:43:13
GUEST
I mean, it’s also free, so it’s kind of a win win, really.

00:13:43:16 – 00:13:46:06
HOST
So how would a company go about doing that.

00:13:46:09 – 00:14:08:18
GUEST
So that, a number of ways. I mean, I’ve done it twice now. So I’m currently reverse mentoring the head of planning at Montagu Evans. And I also did disabled. So I was reverse mentoring a board leader. And I think that needs to be, structure in place. So with salvos, the diversity groups came up with it.

00:14:08:18 – 00:14:30:00
GUEST
We had a representative from each group. So I was in the ethnicity group. We had a representative from the gender, representative from the LGBTQ plus group, etc., and disability, and then paired them with board members. And we just had an agenda of different things to talk about. Just so that we can help steer the conversation as well.

00:14:30:00 – 00:14:55:00
GUEST
I mean, we kind of met once a month, but it’s at the discretion. So people could meet me more frequently if they wanted to. But once a month was the minimum just to keep momentum. And it was just in a coffee shop or over teams. I mean, I did it during Covid, so it was over a teams then, but now I’m doing it as in person and if I’m honest, in person is better just because you can really connect with someone in person.

00:14:55:05 – 00:15:17:28
GUEST
And yeah, we just I mean, every time I’ve done it, it’s just been really easy because you just get chatting and you learn so much about each other and the reverse mentee that I have at the moment has said that he just didn’t realize that the things still go on that I’ve experienced. So I think it’s just important to understand different people’s perspectives.

00:15:18:03 – 00:15:37:17
HOST
Yeah. Whatever your background or whatever your situation. Yeah. Being able to have these open conversations and, and open up someone’s view of what someone else is going through, what they can do to help. So there’s clearly lots of benefits for the mentee. The senior mentee. Yeah. What is the benefit for the individual who is kind of running or has been a mentor?

00:15:37:21 – 00:16:04:13
GUEST
The benefit for the mentor is just that it’s so important for confidence. So I’ve never had a relationship like that with someone so senior supports I never have a relationship with the head of planning once you Evans. And it really, really improved my confidence. And it kind of makes you realize that they’re just people, too. And in order for it to really work, you have to be transparent.

00:16:04:13 – 00:16:21:19
GUEST
It has to be a safe space, and you have to be honest. And I think there needs to be that mutual understanding between both parties, which I’ve had and everyone that’s done it has had every single time. And I’ve spoken to so many people that were initially like, oh, I’m too scared. I don’t want to be super honest.

00:16:21:21 – 00:16:32:23
GUEST
I want I want to be as respectful as possible. And by the end of it they said no. We spoke about absolutely everything. And and yeah, they really, really enjoyed it. So it’s just great for your career profile as well.

00:16:32:26 – 00:16:39:27
HOST
Yeah. I mean it sounds like an absolute no brainer frankly for everyone. And have you seen a snowball effect in it’s happening.

00:16:40:00 – 00:17:05:14
GUEST
Yeah, 100%. I mean once I did it salvos. I saw so many other companies do it. And especially in the real estate industry, it does seem like there’s there’s a push because as I said, it’s quick, it’s easy and it’s efficient, and it’s probably one of the best diversity sort of initiatives a company can do because it’s just about people.

00:17:05:14 – 00:17:27:07
GUEST
And people are learning about how other people think and their experiences and I think there probably is a bit of there, a gap of that in the industry, just because there aren’t as many diverse perspectives as there probably could be. So using that to a company’s advantage is a no brainer. Really?

00:17:27:09 – 00:17:50:09
HOST
Yeah. No, it makes complete sense. But it’s not just it shouldn’t just be constrained to diversity and inclusion. Narrow topics senior leaders can benefit tremendously from Gen Z is or people who who aren’t quite Gen Z come in with a different perspective and have an unforeseen that that conversation. Are there any industries, you know that you look to that do this really, really well, that real estate can look to and and and learn in.

00:17:50:09 – 00:17:52:02
GUEST
Terms of diversity and inclusion?

00:17:52:02 – 00:17:53:19
HOST
Yeah. And also reverse mentorship.

00:17:53:23 – 00:18:27:27
GUEST
If I’m honest, I wouldn’t say I haven’t seen I’ve seen a particular industry that does it amazingly. I think it really is down to the company. I mean, I’ve seen different companies in different industries do it really, really well. For example, Montagu Evans have been really, really forward thinking and I’ve been really, really impressed with them. And I’m basically doing it through a company called We Rise In, and it’s an initiative which is meant to elevate black professionals to senior leadership positions in the real estate industry.

00:18:27:27 – 00:18:51:14
GUEST
So I think traditionally there’s been a focus on just kind of getting everyone and getting diversity in more junior positions, more diversity in graduates, in admin staff, etcetera. But there’s still kind of a lack of focus of pushing diverse candidates into more senior roles. And we rise in basically focuses on that. So it’s it’s a niche in that aspect.

00:18:51:14 – 00:19:15:13
GUEST
And Montagu Evans have I mean, we’ve all been in a room with the mentees and the mentors speaking about these issues, having really difficult conversations, and they have been so open to listening and understanding. And, and that’s I think that’s all it is. It’s a willingness to understand and not be closed off and to be honest with each other, because these conversations aren’t always going to be comfortable.

00:19:15:21 – 00:19:28:20
GUEST
But that’s the only way that we’re going to see an improvement. We can’t pretend that this doesn’t exist. Could have because it does. But understanding different people’s perspectives just helps that. So yeah.

00:19:28:26 – 00:19:32:18
HOST
And listening and understanding is great. But actions got to follow that.

00:19:32:18 – 00:19:33:00
GUEST
Yeah.

00:19:33:04 – 00:19:35:19
HOST
What have been the actions that follow those conversations.

00:19:35:19 – 00:19:58:10
GUEST
So I got a really good example of this actually. I had a friend who was doing the reverse mentoring who was Muslim, and he was fasting during Ramadan, and he was saying, to his mentee that he feels like his bosses don’t really understand the impact that fasting is having. They haven’t really noticed. They haven’t really acknowledged the.

00:19:58:13 – 00:20:22:15
GUEST
And he’s getting really, really tired. And it’s just been really difficult. And the first thing that his mentee said was, I’m so sorry. We had no idea. We would never want anyone to mate. We would never want to make anyone feel uncomfortable, but they just didn’t realize. And as a result, they implemented a fully flexible working policy. During this time, for all Muslim staff in the company.

00:20:22:22 – 00:20:42:09
GUEST
And I think that’s just a great, a great example of how reverse mentoring can affect change, because that was just through open conversation. And, you know, I speaking to my friend and he was like, it wasn’t that the boss was a bad guy. I mean, not at all. He was lovely and compassionate. He just didn’t realize he hadn’t thought about it.

00:20:42:12 – 00:21:04:01
GUEST
He was a white, middle class man who didn’t know many, Muslim people, didn’t just hadn’t had that in his circle before. And this made him think. And then he made an action to change it. And as a result, I mean, my friend still at that company, he’s really happy there. And he said it’s made a massive difference in his productivity and how he views things.

00:21:04:01 – 00:21:17:17
HOST
So so he’d still have his kind of objectives and work task that he needs to do. Yeah, but he can take a bit more ownership in terms of when he does that, when he’s able to do that rather than just within a set. Normal working. Yeah. His fasting.

00:21:17:17 – 00:21:40:08
GUEST
Time. Yeah, exactly. I mean, he, he came in when he felt that he was strong enough to do so, but then he just he just likes knowing that he had the option where he could work from home, where he could work slightly more unconventional hours. And he did work his contracted hours in terms of the number of hours, but he just did it more unconventional times, and it really helped his productivity.

00:21:40:14 – 00:21:56:08
GUEST
And obviously, I mean, you know, we work in the real estate industry. There’s inspections as client meetings, and you do have responsibilities and you can’t get rid of those. But just facilitating the way that people work, it’s so important. And I just think that’s a really good example of that.

00:21:56:13 – 00:22:12:00
HOST
So what message would you say to someone who’s listening to this who is passionate about a particular subject, but feels like the senior leadership team does not understand the situation? What message really sent to them in terms of maybe initiating or investment conversation or scheme for the wider business.

00:22:12:05 – 00:22:32:11
GUEST
So I would say to them that that first point of call, I mean, depending on how big the business is, if they have a diversity group within a larger business, then definitely recommend reverse mentoring to them. If it’s a smaller business and there’s not those sort of structures in place just because it’s too small, then go to H.R.

00:22:32:11 – 00:22:50:15
GUEST
I mean, I’ve spoken to, the head of H.R. At a time about doing it, and they’re really keen. Cattell are also really keen in the wider European business. So I think just speak to someone who’s more senior that can implement it and just go from there. I don’t see why company wouldn’t want to do it. I’m on it.

00:22:50:16 – 00:23:12:08
HOST
So yeah. Amazing. So let’s talk about diversity and inclusion in a kind of broader sense outside of reverse mentorship. Just in terms of the real estate space. Yeah. Where do you see the bottleneck being? Is there a bottleneck? And you know, what can, what can the real estate industry do to promote diversity and inclusion on top of, what it’s doing already?

00:23:12:10 – 00:23:40:01
GUEST
So I think I always say that diversity and inclusion need to be seen as two separate things. Diversity is getting people in from different backgrounds and, having a more diverse workforce. But inclusion is about retention, and the two go hand in hand. There’s no point having a huge diversity drive the that they’re in an environment where they don’t feel comfortable and eventually they will just leave and vice versa.

00:23:40:01 – 00:24:10:10
GUEST
There’s no point having a really, really inclusive environment for a particular culture, but not for every culture. So I think the to go in hand in hand, and I think that the bottleneck, I would say, would just be focusing primarily on diversity but not focus, focusing on the retention part. Because I do think in part that is why there aren’t as many seats for example, black people in senior leadership roles as there should be because the retention is not there.

00:24:10:10 – 00:24:24:27
GUEST
So people just end up leaving, dropping out of the industry, which is just a shame because that’s such a lack there, such an opportunity to get different opinions in at the top, and I just don’t think that’s necessarily there at the moment.

00:24:24:27 – 00:24:49:05
HOST
So they need to be treated as two separate. Yeah, separate parts. One is diversity and trying to get in people from different backgrounds. Yeah. To challenge check, innovate, move things forward and create a more productive, innovative, better represented workforce. Yeah. But then it’s the inclusion part in terms of keeping them, training them. Yeah, fast tracking them, you know, and giving them the opportunities to kind of progress to senior leadership positions as well.

00:24:49:12 – 00:25:14:07
GUEST
Yeah, exactly. And I think the real estate industry is is really trying. I mean, I’ve been in the industry for about for four years now, and even in the short time that I’ve been in the industry, I’ve seen a massive difference in terms of when I started and now. And that does seem to be a genuine push to try and improve, but people just don’t know how to do it.

00:25:14:07 – 00:25:41:22
GUEST
And it’s a complicated subject, so there’s not an easy answer to it. So companies really need to evaluate what they want to achieve. I mean, I always say that the one of the best things about diversity is diversity of perspective, you know, getting people to think differently. And that’s ultimately going to help a company’s growth. I mean, there’s there’s obviously the moral side of diversity and just wanting to create equal opportunity, but it is just good for business.

00:25:41:22 – 00:25:48:03
GUEST
Having different opinions creates creativity, innovation. And that is ultimately how business is going to grow.

00:25:48:07 – 00:26:09:12
HOST
Where where does the line stop? Because I think you’re absolutely right that the intention across the real estate industry is, is nothing but positive. And I think across the board people are really keen to drive a change. And I think that there have certainly been conversations with a broad range of different disciplines, because there’s a lot of different entry points into real estate.

00:26:09:18 – 00:26:31:26
HOST
And historically, you know, if you look at it from a general practice perspective, going to university and becoming Rics qualified can be a surveyor. And then kind of your increasing increase in your career that way is one route. But increasingly the conversations that we’re having with clients could be recruiting people from banking backgrounds, accountancy and finance backgrounds, fashion, you know, in terms of retail agency.

00:26:31:26 – 00:26:48:15
HOST
Yeah. Placemaking. So, you know, suddenly widening the pool, maybe a grassroots level, but also trying to attract people from, from other industries. Yeah. But where does the line stop with diverse shortlists and representation when you’re recruiting?

00:26:48:18 – 00:27:15:27
GUEST
So historically the industry has been on diverse just because of the lack of awareness. As I mentioned before, all of my friends just think I’m a residential estate agent, and that’s all the way I kind of think I and because of the structure of how to get Rics qualified, having to do an Rics accredited degree, having to know about real estate when you’re 18, which most people from diverse backgrounds just don’t.

00:27:15:27 – 00:27:36:19
GUEST
I mean, I went to a state school in south London. I had no idea what a surveyor was, and neither does anyone. I know that’s not in the industry. And I think in order to to change this, we do need to increase the awareness. We need to go into schools. We need to go into colleges and just tell them what real estate is.

00:27:36:19 – 00:27:57:09
GUEST
I used to do this all the time where I went into schools from sort of more working class backgrounds, and the kids were so, so intrigued about it. They were really excited and passionate and they they just said they had no idea. They’d never thought about it. And I do think that will create a real drive in. The real estate industry is doing that a lot more.

00:27:57:11 – 00:28:23:08
GUEST
So basically, I don’t think it’s going to change overnight and there’s no point trying to force change overnight. And I think that’s probably where the line does stop. We can’t force change overnight. We need to see it as a gradual process that we’re all working towards, because I think it will eventually change if we do continue to push short of these initiatives and increasing awareness around the industry.

00:28:23:08 – 00:28:26:29
GUEST
But it’s just not going to change overnight, and we can’t pretend that it will.

00:28:27:00 – 00:28:44:10
HOST
Yeah, we are speaking earlier. There’s been some press recently and a slightly separate industry. So the Royal Air Force have come under fire for, making mistakes by prioritizing ethnic minority and female candidates over white men to hit impossible diversity targets. Yeah. What is your view on on that.

00:28:44:10 – 00:29:05:05
GUEST
So as I said before, I think they tried to come up with an easy solution to a really complicated problem. At the end of the day with DNI, it’s not as I just said, it’s not going to change overnight. And I think they kind of did that. They tried to to push loads of candidates in roles that just weren’t necessarily suitable.

00:29:05:05 – 00:29:27:06
GUEST
And that’s not good for the business or the individuals. And again, I’m sure I’m I’m not sure how that situation is going at the moment, but I can imagine that a lot of those individuals left and aren’t happy. And that’s again, the retention point. I mean, there’s just no point having this, this drive if you’re just going to end up with a business that’s not working and people leaving.

00:29:27:12 – 00:29:54:24
GUEST
So there needs to be a balance. But qualifications are important. But I do think that we need to not be so bound by qualifications, especially in more junior positions or more senior positions. Obviously they need the experience. They need the qualifications. The there are so many people that don’t necessarily have qualifications, but so many other skills. So if we kind of create a balance between the two, I think that’s when we can really see change.

00:29:54:27 – 00:29:59:07
HOST
Yeah. I think that’s a really interesting point, is assessing candidates in a fair and equitable way.

00:29:59:07 – 00:29:59:18
GUEST
Yeah.

00:29:59:25 – 00:30:09:09
HOST
So that you can hire the best talent regardless of their background. Yeah. But then also have the training, the infrastructure to really develop them.

00:30:09:09 – 00:30:10:00
GUEST
Yeah.

00:30:10:02 – 00:30:28:07
HOST
I was talking to a client recently who who really wants to increase but just get different types of individuals into their business. But when the push came to shove, they weren’t prepared to commit the training time effort resource into upskilling people. Yeah. And so kind of defaulted back to someone who came from a little bit more traditional backgrounds.

00:30:28:07 – 00:30:54:09
HOST
It reduced the friction. Yeah, but I do I do think that whether it’s headhunters, whether it’s hiring managers, you know, we need to be equipping people to effectively screen competencies, future skill sets for real estate, future of tomorrow because, just because someone doesn’t have the letters and Rics after their name doesn’t mean that they won’t be an absolutely fantastic investment manager or fund manager or valuer or whatever it might be.

00:30:54:13 – 00:31:20:05
GUEST
Yeah, exactly. And I mean, not as a shameless plug, but I’m I’m kind of an example of that. I mean, I, I didn’t have a traditional property background at all. And one of the things that when I was interviewing that they really liked is that I could speak other languages, and I just think that’s such a huge opportunity for getting different skill sets into the property industry.

00:31:20:05 – 00:31:35:02
GUEST
You know, having someone who maybe did history at university or having someone who did languages and, and just getting, again, a different perspective, they’ll look at things differently. And I think that’s just completely, valuable in a business.

00:31:35:02 – 00:31:54:12
HOST
So but also you, you, you forced yourself. You didn’t take no for an answer that made that non you know, you pushed it and you took a risk and you push yourself. Something else we were talking about is the idea of seeing, seeing someone in a position of seniority that you can relate to. Can you talk a little bit more about that?

00:31:54:14 – 00:32:17:27
GUEST
Yeah, sure. So when I was, looking for a new job, a Pam did really stand out to me because, I saw the head of property manager management at a Pam was a black woman, called Rose, and I’ve never really seen that before, and I, I looked through the, the team and I saw a lot of diversity given the size.

00:32:18:03 – 00:32:42:02
GUEST
And that actually made me want to join. And I think representation is so important. And, you know, I’ve done so many of these talks in schools and, and talking to young people and they they love the industry. But as soon as we start looking at the site and looking at the information in a bit more detail, they’re just like, I don’t see anyone that looks like me.

00:32:42:02 – 00:33:08:11
GUEST
I don’t see anyone that talks like me or represents me, so I just don’t want to join. And it’s such a shame because we’ve missed out on some talented people for for that reason. And I just think that, you know, I, I was very aware that when I joined Stavros that there weren’t that many black people, but I just wanted I actually saw it as an opportunity to create change.

00:33:08:13 – 00:33:35:29
GUEST
And, I got involved with as much as I can, very articles. Network for people and try to drive these initiatives and, I’ve, I’ve actually really enjoyed trying to create change and that is why I’m passionate about social mobility etc.. So I think there’s an opportunity for, for young people who maybe don’t see themselves in these companies to join and create change for the future generations going forward.

00:33:36:00 – 00:33:56:27
HOST
I think it’s such a yeah, I think you’re spot on. I talking with like with a lady recently and helping her decide career options and moving jobs and one of her reservations was, was, oh, the company that I’m looking to kind of join doesn’t have a good female representation across their business. And there’s always that balance between, yes, that’s an absolutely fair comment and they clearly need to do better.

00:33:57:04 – 00:34:12:05
HOST
And you can either decide not to progress with that opportunity, or you can make it easier for the next lady by making that move. And giving someone else a ladder to to bring that in. And I think that’s a really important factor to, to think about is to sometimes be the change you want to see.

00:34:12:05 – 00:34:30:07
GUEST
And it’s really hard because you don’t necessarily want to put that expectation on people. And ultimately it is up to the individual individuals. They’re like, you know what? I just don’t think I’m going to be happy here. That’s completely fine. But in history and in civil rights movements and how things have changed has always been the person to spur that change.

00:34:30:07 – 00:34:47:05
GUEST
Right. So, you know, Rosa Parks sitting at the front of the bus, she was the first, first woman to do that. And she just said, enough is enough. And, if you want to do that, I think that, yeah, I think it’s just a great, a great opportunity, like he said, to see the change that you want to see.

00:34:47:07 – 00:35:07:23
GUEST
And the real estate industry is a lot more receptive to it now. I think Gen Z all quite outspoken. And they will just say how it is as well. And I think, you know, maybe there’s a generational shift in the sense that people do just want to be more honest about these things. I do just feel more comfortable talking about it.

00:35:07:23 – 00:35:16:28
GUEST
And I’m hoping that as we see more of the younger generations going in, that it will just change naturally. But we’ll see. Yeah.

00:35:16:29 – 00:35:27:01
HOST
What, what is a headhunter? What can I do and what can I do to try and help or improve diversity, inclusion, or reverse mentorship in the real estate market?

00:35:27:06 – 00:35:50:08
GUEST
I think it comes down to, again, the point about not being bound by qualifications. So if you do see a really good candidate that doesn’t necessarily have marks or, I don’t know, five years experience in the real estate industry, but they tick every other book, you can just tell that they’d be really enthusiastic and bring something great to the role.

00:35:50:10 – 00:36:07:11
GUEST
Convincing your client to look past that and just, kind of have faith in them to give them a short statement and interview stage. Obviously, if if it doesn’t work out, it doesn’t work out, but at least just having more of an open mindedness about it and convincing your client to do so, I think that will really help.

00:36:07:12 – 00:36:25:12
HOST
Yeah, I think that’s a really interesting point. And we’re certainly talking about it as a business internally. It’s something that I think we can focus on. It’s like setting up a search or a recruitment process really well from the start. Yeah, I was talking to a white middle class candidate the other day and he happens to be an agent, and he’s quite keen to move to the client side as an asset manager.

00:36:25:17 – 00:36:39:17
HOST
And one of his frustrations are with recruiters is he just gets typecast as just an agent. Yeah. And he gets you know, they just think that he’s going to come in and just want to do just leasing and he’s just going to be deal orientated, and he’s not going to get involved with all the other areas of asset management.

00:36:39:17 – 00:37:00:23
HOST
That’s a real frustration for him. And I think something that we can do is Headhunters is really setting up a search at the start to ensure that we are running a fair, equitable process that is driven by quality and is driven by the best person for the job, regardless of their background. But we’ve got the the room and the time to really search that market.

00:37:00:26 – 00:37:21:18
HOST
And that marketplace might be quite a niche marketplace, but it might be that we’re able to assess and get other candidates in from a slightly more diverse background, because at the time and effort that we have got and the way that the search is set up, rather than it be just driven on a on a speed perspective and who’s available, because that’s quite easy just to churn things, but it’s not actually going to have a lasting impact and, and change.

00:37:21:20 – 00:37:37:09
HOST
So you’ve had quite a varied career to date. You’re clearly, you know, really, really passionate and you’ve done a lot of work in this space, which is absolutely awesome. But what what is your biggest challenge today that you’ve overcome?

00:37:37:12 – 00:38:00:20
GUEST
My biggest challenge today, I would say, was doing a part time master’s, a full time job, an APC. I’m moving job at the same time. It was really tricky. I mean, I knew that it would be a lot of work. I was really determined and motivated and I just I wanted to be qualified and it was completely worth it.

00:38:00:20 – 00:38:41:05
GUEST
As soon as I found out I was qualified, I was over the moon and I looked back and I was like, all of those sleepless nights and no social life was completely worth it. But it was really difficult. And just balancing everything and not getting overwhelmed was was really hard. I’ve kind of come through my career journey on my own and maybe haven’t reached out for help as much as I can, and sometimes it I did feel overwhelmed and didn’t really know who to speak to or who to ask for advice, and I think that overcoming that has just made me a much a better and well-rounded professional.

00:38:41:05 – 00:38:54:10
GUEST
So it was a challenge, but I really don’t want to put anyone off who is going to do the same thing as I do. When I was a graduate, one of my friends sadly committed suicide, and that.

00:38:54:10 – 00:38:56:06
HOST
Was really hard.

00:38:56:10 – 00:39:34:21
GUEST
Because I was doing my APC was still doing, my master’s are still going to work, and I had that on top of it and I worked with her. And if I’m honest, I just found it really sort of difficult to carry on with everything. I just wanted to stop and and just kind of withdraw. And if I’m honest, that experience is another reason why I’m so, so passionate about a passionate about diversity, inclusion and mental health and how we can create a really, inclusive and comfortable workforce because you just have no idea what people are going through.

00:39:34:23 – 00:40:05:22
GUEST
Mental health has been neglected and it’s so important, and I think we can we were all so caught up with what we’re doing day to day. I think sometimes we just need to step back and evaluate everything, realize what’s important and and just be there for each other, if you know what I mean. And I think that, again, mental health is kind of an inclusion point in the sense that people are going through things but don’t necessarily want to talk about it.

00:40:05:22 – 00:40:17:06
GUEST
And we just have to make sure that we create a work workspace, which doesn’t demonize it, and where people can be as open as, as they want to be. So yeah, that was pretty tough.

00:40:17:14 – 00:40:39:01
HOST
In terms of reverse mentorship or mentorship in general. Hopefully that is one step that will open up the dialog. So senior leaders have got more transparency on some of these issues and can then help out as appropriate. Yeah. So in terms of advice, if you have someone entering the property world now, you’ve obviously come at it from a slightly different background in the sense that you’ve come in as a non cog.

00:40:39:06 – 00:40:57:23
HOST
It doesn’t have to be that way. It doesn’t have to be, you know, doing a full time job, doing a master’s and an APC at the same time. What advice would you give to someone who stumbled across this across this podcast. Or he’s walking down Regent Street thinking, wow, this is amazing. These buildings are incredible. How how do I even get into this space?

00:40:57:23 – 00:40:59:14
HOST
What advice would you give someone?

00:40:59:16 – 00:41:20:06
GUEST
I would just say to anyone that wants to get into the industry, particularly if they don’t have experience, just don’t be afraid to go for roles that you may not think, your ideal or dream role straight away. Just try and find a way and speak to people. Get experience, free. More unconventional routes if you need to.

00:41:20:06 – 00:41:45:17
GUEST
I mean, I entered through through admin and, that’s that wasn’t what I wanted, wanted to do when when I graduated, I wanted to be a graduate surveyor straight away, but it just took me a bit longer and it was so worth it. So if you see see a job in a company where you feel like, you know, you might get experience in the field, but not necessarily the exact thing you want to do, just just go for it.

00:41:45:17 – 00:41:53:07
GUEST
Really. And shameless plug. Just talk to me if you want to. I can try and kick you out for I think.

00:41:53:09 – 00:41:59:14
HOST
And and who who else would? As well as coming to you to talk directly to you. Who else would you recommend people go and talk to?

00:41:59:16 – 00:42:21:00
GUEST
I would say talk to recruiters and recruiters. I actually got my first job through a recruiter, the Savills residential lettings job, and I told her about my sort of ambitions, and she advised that it would be a good way to sort of get my foot in the door, speak to people who are in the industry and just messaged people on LinkedIn.

00:42:21:00 – 00:42:50:18
GUEST
I mean, I message so many strangers on LinkedIn and it’s scary, but it’s so worth it. People generally are really nice and and open, and you get a few people that are too busy to reply and that’s completely fine. But, you miss every shot you don’t take, right? So if you see someone’s career journey on LinkedIn that you found really interested, that aligns to what you want to do, just message them, see if they respond, go for a coffee or teams or even just to have have an email and I’m sure they’ll give you advice.

00:42:50:18 – 00:43:02:20
GUEST
And I have people messaging me. I know a lot of my colleagues have people messaging them and they almost always respond. So LinkedIn is an amazing way to sort of get your name out there and build your profile as well.

00:43:02:22 – 00:43:18:15
HOST
Awesome. So as we draw to a close, Chloe, a question I ask everyone is if you had 500 million pounds and you don’t have to wear your investment management hat here, you had 500 million pounds to other people. What property and which place would you look to to deploy that cash?

00:43:18:22 – 00:43:44:14
GUEST
So I would always look to London as biases. That may be. I’m a born and bred Londoner. I’ve seen, how much the city has changed since when I’ve grown up, and I think there’s endless opportunities to create amazing buildings. I do think that developers have to have more of a social conscience. So I would, I, I think there’s a around sort of gentrification and development.

00:43:44:14 – 00:44:02:27
GUEST
There’s always a negative perception, especially those who live in the areas. But I just think it has to be done properly and I feel like I would be the person to do it properly. So I’d look at London and I’d look at sustainable buildings, I’d look at things we actually have this at work, a sort of brown to green strategy.

00:44:02:27 – 00:44:35:12
GUEST
And I think that is the way forward, looking at buildings that are not sustainable, distressed assets and improving them and create and creating amazing assets that aren’t just amazing in terms of sustainability and all the best credentials and that carbon zero, etc., but also have a social purpose. And for example, I’d, I’d love to create a building in the City of London which has offices, for example, when the top companies in it, but also has a social mobility charity that maybe rents the floor for free.

00:44:35:13 – 00:44:53:25
GUEST
And then in that social mobility charity, you get these companies meeting people who, from sort of more working class backgrounds and that they, they have an in with those companies and they’re all in the same building. So I would create a space like that in the City of London. That’s all. My dream is going.

00:44:53:25 – 00:44:59:24
HOST
To be a pretty big space with 500 million pounds. Who, who are some of the people that you would assemble to come on that journey with you?

00:45:00:01 – 00:45:29:01
GUEST
So I would assemble. There’s this guy called Wesley Ankrah, who is the head of social value and Community investment at dominance Group and a really good friend of mine, and he has amazing experience in the space. I don’t think I pay him 500 million pounds, but he’s definitely one of the people that I’d bring, bring along, and I’d look at people who weren’t actually in the property industry just so that they can bring a different perspective as well.

00:45:29:01 – 00:45:56:23
GUEST
So I assemble a couple of people from from work using all of their amazing investment and asset management expertise. But I’d also look at people like Akala, and I don’t know if you’ve heard about him, but he is a rapper turned intellectual turned author. Akala has written a lot of books about sort of historical, novels about colonialism.

00:45:56:25 – 00:46:15:06
GUEST
And his experiences and what he thinks the UK needs to do in order to be truly equitable. I think he’s absolutely amazing and he is one of my idols, and I’d love to see his take on my development and what he thinks that I can do to make it really interesting.

00:46:15:09 – 00:46:34:24
HOST
So yeah. Awesome. Well, look, Chloe, thank you so much for coming on the podcast today. I think that, you know, I’ve certainly learned a tremendous amount about diversity, inclusion in real estate, but also more broadly as well as robust mentorship. And no doubt a lot of people listening to this have done as well. I’m really excited to see what you go on to achieve at iPam.

00:46:34:24 – 00:46:37:29
HOST
And like I said, thank you so much for rum and the chat.

00:46:38:01 – 00:46:45:09
GUEST
No problem. Thanks for having me.

00:46:45:12 – 00:47:05:15
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:47:05:20 – 00:47:38:06
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit, experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website Twitter cockburn.com, where you can find a wealth of resource to aid your search.

00:47:38:09 – 00:47:41:03
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:26 – 00:00:27:12
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of One. This is a podcast where I share the stories, views, opinions and career journeys of the movers and shakers, innovators and leaders in the real estate industry.

00:00:27:14 – 00:00:34:22
HOST
Welcome to the People Proxy Place podcast. Today we welcome Dan Silverman, co-founder at SpaceX made to the pod.

00:00:34:24 – 00:00:36:20
GUEST
Hi, Matt, thanks very much for having me on.

00:00:36:23 – 00:01:00:19
HOST
Not at all. Well, thanks for for coming into the podcast studio. So SpaceX made you do one thing enable building owners to deliver flexible workspace directly to customers. We’ll get onto SpaceX made later in our conversation, and unpick exactly what it is that you do. But I always like to start the discussion around how you got into property and and why.

00:01:00:21 – 00:01:24:00
GUEST
Yeah, I’ve got to be honest, there wasn’t really a like a lifelong plan to be in real estate. There were no no connections in real estate, no family, no work experience, a real estate. I sort of found myself actually doing a law degree at university because, quite frankly, I didn’t know what to do at university. And I thought it sounded impressive.

00:01:24:02 – 00:01:40:13
GUEST
So I thought, oh, I’ll go and do that and, see where it takes me. So I enrolled on a law degree, and I caught up about midway. Everyone starts talking about doing, like, placements in law firms and getting contracts as train lawyers. I thought, well, I better check it out and see if it is for me.

00:01:40:15 – 00:02:02:01
GUEST
And I spent a summer putting my second year at some city law firms, and quite quickly I realized it was definitely not for me. Yeah. For me, it was sort of deathly boring. Which doesn’t mean, you know, it’s boring to lawyers. Lawyer lawyers love being lawyers. But for me, it was like, almost like doing, like, I guess, like, homework all day long and all night long.

00:02:02:03 – 00:02:22:03
GUEST
But, for, for 1 or 2 weeks during that summer, I spent time in a real estate team, one the law firms, and sat in loads of their meetings and actually all the clients were talking about. I thought, wow, that is interesting. So I came away from that. Thank you. I’m definitely not going to be a lawyer.

00:02:22:06 – 00:02:39:24
GUEST
I wouldn’t be a very good lawyer. But this real estate thing could be interesting. So that’s kind of where it started. I thought, what if if you wanna get into real estate, I do know about it. Still be quite good to be a trainee or grad scheme. Half in the closed. Yeah. Didn’t have much experience.

00:02:39:24 – 00:03:00:13
GUEST
I just sent off sort of CV’s and applications, the remaining few, and, I don’t really know why, but PMP Real Estate, which was then called at, is real. Paul BNP going through a bit of a transition and maybe once someone a bit different, the normal person they had before. Yeah, they let me in.

00:03:00:16 – 00:03:01:22
HOST
As a non cog.

00:03:01:24 – 00:03:02:11
GUEST
As I’m not.

00:03:02:11 – 00:03:06:06
HOST
Yeah. So having not done a real estate investors or an undergrad, you came in as well, right.

00:03:06:07 – 00:03:24:19
GUEST
Law degree. Yeah I remember the night before I started actually, my dad said to me, you know, don’t you know what a yield is? I’ll tell you what nonsense he talking about. You know. And I literally started with no knowledge, obviously there for like, two years on a rotation scheme. Yeah. Long call. So they sent me off and paid for quite nice.

00:03:24:19 – 00:03:37:26
GUEST
Very nice of them to pay for. I sort of postgraduate degree. So I thought what could go wrong? You know, it’s been two years that I’ve worked out things for me or not. And it was. It was great. It turned out well. I had a good time. It’s really nice people.

00:03:37:29 – 00:03:40:11
HOST
And you, you were a BNP for seven years?

00:03:40:13 – 00:03:56:24
GUEST
Yeah, I think so. Yeah, it’s quite long time. So I started in oh five. Yeah. And so 507I was on the grad scheme and of course I saw your name was top of the market, you know, and spent time in the city office with some great people. And there’s a lot of fun real estate, you know, back then, especially quite heady.

00:03:56:26 – 00:04:12:05
GUEST
And then I qualified and got a place in the city investment then team. And then the crash happened. And I thought, oh, shit, I better just really work really hard and see if I can keep my job. So that was kind of the plan really initially.

00:04:12:07 – 00:04:16:07
HOST
And you were city investment development for the remaining five years?

00:04:16:10 – 00:04:16:18
GUEST
Yeah.

00:04:16:18 – 00:04:18:29
HOST
That’s right. Before looking to.

00:04:18:29 – 00:04:38:17
GUEST
It. Yeah. So, I’ve got some really great exposure. And I think the benefit of working at a really large company strategy, adversity is that you do get early on big exposure, even just being sat in the room. So it was really was really cool. And I always advise all young people they can if they can get in, that’s great to try and do it.

00:04:38:17 – 00:04:59:02
GUEST
But what I’ve, what I was quite, I guess a little bit impatient after a few years and what I kind of realized, there’s probably similar all sorts of big companies. There is sort of really hard to like, make the really big clients your own. You kind of you can’t go away like ten, 15 years and, I thought I didn’t go and wait that long.

00:04:59:08 – 00:05:18:08
GUEST
And as a sort of transactions guy at the time, I wanted to sort of just get stuck in and, and work for those big pension funds. You we were able to. So it was partly that was getting a bit frustrating, but also I always had it in me that I wanted to do something a bit entrepreneurial, and I think I probably bit worried that if I left it really long, you can see it happen.

00:05:18:08 – 00:05:24:00
GUEST
You kind of you end up sort of staying for a lifetime in those types of roles. So I felt like I had to do something, jump off the ship.

00:05:24:00 – 00:05:28:26
HOST
As a mortgage. Kids husband, wife. You know, your risk appetite reduces.

00:05:28:26 – 00:05:47:15
GUEST
Yeah, I can do, can do. So the opportunity came up to, I was working for like a really great guy called Sean Gove. And at the time he sold his agency, business school, Morgan Pepper, with a couple other really great people to, to BNP. And he done now and, I think he was so ready to do something again.

00:05:47:15 – 00:06:07:23
GUEST
So we decided to sort of set up just a very small niche, brokerage firm, basically in a city, that was 2012. And the timing was good because we just come out for the kind of the crisis, the financial crisis. And from sort of 12, the next of three years, four years, you know, we had a we had a great time.

00:06:07:24 – 00:06:22:23
GUEST
We did deals for, you know, the likes of LJ and MJ and standard, like all the big pension funds. But it was, you know, it was probably equal measure, exhilarating and nerve wracking. You know. So you’re working on quite big transactions. If they happen you years down they don’t you don’t have a year. So yeah.

00:06:22:24 – 00:06:23:21
HOST
Yes.

00:06:23:23 – 00:06:43:15
GUEST
You know, so it was of like, you know very exciting as a young person. But actually, you know, I had a decision to make after a couple of years in which was, you know, do I want to grow. It’s become a, you know, a well known, hopefully niche agency. And then you sort of you’re hiring people and you’re committing really to them into the business for a long period of time.

00:06:43:18 – 00:07:03:28
GUEST
I think my thing was the, that I probably wanted some business where actually it was a bit more kind of long term rather than on the transactional side. So that’s when I thought, actually, I needed to finish off my experience around my experience off and probably get a bit of landlord experience, which was kind of what was next.

00:07:04:00 – 00:07:20:29
HOST
And so moving away from, being an investment agent, peddling deals, you wanted to see through a more strategic, you know, what happens once someone’s bought. Yeah. That’s right. And and where where does the business plan implementation and execution and value creation come from? And then the disposition.

00:07:21:01 – 00:07:41:14
GUEST
That’s right. So I think as an agent, you know, it’s your skills is all about, you know, finding that deal, finding the right line and and getting over the line, which is a real skill set. But then obviously that’s you that’s your job done. And, that’s really interesting about financing a real estate cap allocation and risk seeing a plan through.

00:07:41:15 – 00:07:56:01
GUEST
So, I probably always wanted to see what, what that was like and sort of get that experience. And so at the same time, I was having those thoughts, a role came up, which was in my sweet spot, really, which was central London investment for, for a property company.

00:07:56:08 – 00:08:21:08
HOST
So UK and European now Blue Coast Capital. So you’ve gone from being an a city investment development agent to setting up your own business. So demonstrating kind of quite entrepreneurial tendencies a by the line of work and then setting up your own business to moving towards a client side investment management business. Sometimes clients talk about wanting to hire entrepreneurial people, but when entrepreneurial entrepreneur people turn up, they regret it.

00:08:21:11 – 00:08:29:24
HOST
And it can also be quite a difficult jump to move from an advisory in a brokerage firm to the client side. How did how did that role come about and how how did you manage London?

00:08:29:26 – 00:08:51:04
GUEST
Yeah. Well, I think, by the way, everybody says, right. I think it is a hard I think I was employed because of that entrepreneurial spirit. And they didn’t want someone who’d been handed work and actually hadn’t won the work. I’ve done the transactions. But yeah, it really hard going, you know, in that environment if you’re coming from entrepreneurial environment.

00:08:51:06 – 00:09:11:06
GUEST
I sort of had started a conversation sort of years earlier, actually. And yeah, like a lot of these things, it’s all happened by chance. I kind of knew them. I knew some of the characters there, and I was I was scratching my head about that move. I got a call to say that they were looking for, you know, senior, investment guy and, yeah, one thing led to another and was the right timing for me.

00:09:11:12 – 00:09:17:10
HOST
Yeah. And so you joined the business in 2000, and you can have to help me out here.

00:09:17:13 – 00:09:21:23
GUEST
Oh, it would have been. It would have been, yeah. 16 I think.

00:09:21:23 – 00:09:22:10
HOST
16.

00:09:22:10 – 00:09:24:19
GUEST
Yeah, 16. I just ended 16 or 17 at.

00:09:24:19 – 00:09:36:09
HOST
Yeah. And so you ended up doing a couple of years at Blue Coast and you managed to, to run a number of transactions just from the other side of the table and utilize your agency. Yeah, I was involved in all sorts.

00:09:36:09 – 00:09:56:07
GUEST
Of really cool projects. So stuff which they already had in the portfolios and great development sites, getting planning and asset managing to all sorts of kind of transactions. It was a, you know, there were a small team but involved in deals globally. So it was it was a it was super interesting to be involved. Actually I wasn’t there for that long.

00:09:56:09 – 00:10:10:20
GUEST
And actually but it was there that I met my co-founder, Johnny Rosenblatt. And so it’s, you know, he actually came in and do some advisory work for, for, for us there on operational real estate, which is kind of what kind of from the very beginning, he’s not only new in the time space made.

00:10:10:22 – 00:10:27:25
HOST
So let’s, let’s move on to kind of space mode. So so you met Johnny, your co-founder, and he kind of came in to pitch or give some advice. And just in terms of some of the projects you’re doing, how did that first meeting then evolve to creating? Yeah, the kind of concept. And then the business of space, mate.

00:10:27:27 – 00:10:51:04
GUEST
Yeah. So I was getting more interest in operational real estate. So I’m really an office person in terms of commercial real estate, more than any other sector. And I noticed within the real estate portfolio that I was involved in a blue case that the offices were changing. You know, if you put your mind back, you know, we were kids educated, you know, the customer, the tenant in a new way, taking space.

00:10:51:06 – 00:11:14:19
GUEST
And it was getting really hard from what I could see for landlords to compete with that level of service. But at the same time, certainly there we were reluctant to sign the lease to sort of an SPV to, to an operator. So we wanted to, I guess, if we could provide these services and compete without necessarily giving up control of our asset.

00:11:14:21 – 00:11:33:22
GUEST
So I was working on a couple of transactions around operation real estate, and actually I was introduced by a mutual friend of Johnny who had actually just exit and sold his co-working business called headspace Group, which is a really cool flex business. But it was on the old way of structuring. So he took leases from landlords and then, you know, create a profit above.

00:11:33:22 – 00:11:57:19
GUEST
And, you know, he in 2017, I think he saw that that model probably was didn’t have a huge future. So he’d sold that business and was sort of scratching around for the next thing. And actually, yeah. So he came in for three months and I think they both owned in us. Not immediately, obviously, but it dawned on us that actually the issue that I was having at that company must be shared across the industry.

00:11:57:21 – 00:12:18:27
GUEST
And actually, there’s a major problem. And could we find a solution? And I think when you, you know, as said before, I kind of always felt I wanted to create something of scale rather than just a brokerage thing. And actually when you I think you come across a problem that you think you might be the right people to solve and it’s scalable, then, yeah, if it’s in you, then you want to you want to try and do you want to tackle it.

00:12:19:03 – 00:12:42:09
HOST
So at the time, yeah, typically occupiers had the option of taking a traditional lease five years plus doing all the fit up themselves or going to a we work or talk and working on a in a lounge or on a flexible basis. And those businesses were probably moving towards trying to attract more 20 or 10, 20, 30 people occupy space.

00:12:42:09 – 00:12:59:03
HOST
So you thought that there was an angle to a owner, owned the assets and manage it yourself, or provide a service for those businesses that owned their own assets but didn’t have the know how, the expertise, how to, to operate it day to day. Yeah.

00:12:59:04 – 00:13:19:18
GUEST
So it’s massively the latter. We basically we actually looked to other real estate markets and sectors. And as we looked at like the hotel world in a lot of detail, because we’ve got an hotel world, it’s you’ve got asset owners, building owners, and then you’ve got operators. And the vast majority of the hotel world are based on management agreements.

00:13:19:20 – 00:13:38:24
GUEST
They have the skills to operate and they’ve got the infrastructure. The guy that owns the building or the fund, the property company, he’s got the capital he’s buying, but he’s not in any way wanting to operate it. So we figured the you’ve got loads of landlords, they’re going to want something that’s right, their asset right for their business plan.

00:13:38:27 – 00:13:57:08
GUEST
But they know they’re capital allocators and they’re brilliant at buying assets. But are they going to build an operational business which is quite a different business it turns out. Yeah, you need scale and you need expertise and tech. So, we wanted to build something. We had to when we got together, we said, we promise each other to two things.

00:13:57:08 – 00:14:16:11
GUEST
We’re going to do this company. One is, is create a great culture, great values we felt was lacking in the real estate industry. And the other one was something very scalable. So we didn’t go down the asset route, asset heavy route. Because quite frankly, you know, there is a there’s a speed to, to, to scale.

00:14:16:13 – 00:14:19:03
HOST
So someone like foreign Brockton probably took that route. Is that fair?

00:14:19:04 – 00:14:33:25
GUEST
Yeah, I think they took that route. But they obviously wasn’t solving the problem that we were trying to solve either. Yeah. You know, if you want to solve a problem for a building owner, then, you know, obviously you’re not going to buy assets. You’ve got to help them. So yeah, but that’s right. I think those guys have got fantastic businesses owning the real estate.

00:14:33:25 – 00:14:45:13
GUEST
And actually then you get control as well. So I think that’s perfect. But for those people that weren’t going to, you know, do that. We thought we could create an asset light business based, an operating agreement. So that’s that’s kind of what we did and that’s what we do.

00:14:45:21 – 00:14:58:08
HOST
And from a, from a kind of a how did you go about having created the business idea, minimum viable product? How did you go about funding it, rolling it out and setting it up? Fundamentally?

00:14:58:10 – 00:15:18:19
GUEST
Yeah, it’s a great question. I think, you know, that day one, it was literally just joining me and and we took a very bright, person on to sort of be the third person in the room is our first employee. We took an office. We had we had a whiteboard squared the problem, and we were like, right. We kind of an idea, the solution, but how is it going to work out?

00:15:18:20 – 00:15:46:02
GUEST
So it was, you know, it was really startup startup. But we basically took the view that we had to start with entrepreneurial landlords because we felt whilst Johnny had a great track record in tech left space, I had quite a few connections into institutional real estate. Well, that actually we needed to test the product and we needed to have a case study for the big property companies, institutions.

00:15:46:02 – 00:16:08:06
GUEST
So we purposely just basically were very focused on getting our first couple of buildings operating. And actually this model, I guess the biggest challenge is getting from 0 to 1. Yeah. And I think that’s because the old model of taking a lease as an operator, you’ve got to convince the landlord you’re going to pay the rent. And actually Villanova doesn’t have many options, as we’ve seen in the last ten years.

00:16:08:09 – 00:16:28:02
GUEST
More often than not they’re going to say, yeah, go for it. Go. Yeah, I’ll give you a lease. You pay me rent. Good luck. Yeah. This model flips on their heads. Landlords are paying us operators services on and off on a profit share arrangement, but they’re taking much more of a risk. So actually to get going to get your first five spaces, get ten.

00:16:28:05 – 00:16:37:25
GUEST
We haven’t got anything. It’s really hard. So those first two years well this first year was all about kind of get going. And then of course, Covid hit.

00:16:37:28 – 00:16:42:12
HOST
So your first site was Queen’s Park, is that right?

00:16:42:14 – 00:17:09:24
GUEST
You went to a similar time, actually. So I think that actually the first, first one was a building in Leeds. So we still operate, which a a consortium of private investors, an investment company, Invest in Property was bought as an already trading serviced office building, quite tired, quite, quite, quite generic. So they put us in kind of an acquisition to rebrand it, reposition it and operate it for them.

00:17:09:26 – 00:17:29:12
GUEST
And that was in Leeds City Center Square, Park House. And and then yes, we, we had a space that we launched, in the middle of Covid June 2020. In Queen’s Park as we felt that we kind of always like the suburb markets, of course, have come roaring, because of flexible working and been working close to home.

00:17:29:14 – 00:17:31:12
GUEST
But yeah, that’s one of that was one of our first as well.

00:17:31:15 – 00:17:47:00
HOST
And and you’re probably more likely to find, yeah, a high net worth or consortium or smaller property companies owning space that isn’t been optimized effectively in those more suburban locations rather than prime central London. Initially to prove the concept.

00:17:47:00 – 00:18:10:12
GUEST
I think that’s right. Those guys often they’re the sort of people who are usually slightly ahead of the curve that will, they can see that market move and they will be the first ones to react to it. Yeah. You know, really super small, operators in the market. And yeah, that’s right. You know, they’ve got the sort of assets that they were happy for us to, and in us, you know, they knew our background.

00:18:10:12 – 00:18:27:20
GUEST
So they trust, you know, that what we do, you need a trust. Now we’ve got, you know, much growing portfolio, loads of live locations. We’ve got all the data points. People can come and look at it and see for space. So actually, it gets so much easier when you call that. But back then, of course, we didn’t have all that.

00:18:27:20 – 00:18:33:10
GUEST
It was based on reputation and believing in in us and what we were trying to achieve.

00:18:33:12 – 00:18:46:07
HOST
So you had to build the the operational infrastructure. You convinced the the landlord to allow you to operate it. Do you also have to go out and get the tenants as well as that part of you went?

00:18:46:09 – 00:19:12:01
GUEST
Yeah, we we operate absolutely end to end. So we built a full operation infrastructure that the very best operators on the leases will have set everything from we have in-house interior design, project management all the way through to finance, operations, tenant sales, marketing, fantastic team. It’s completely interwoven so the landlord doesn’t have to do anything, but it’s their, their it’s their operation.

00:19:12:01 – 00:19:34:07
GUEST
They see everything. You know, we’ve got this amazing dashboard that Nick and our team built. The landlord can log in every day and see everything the the ten year schedule as one member might join or leave full power now linked to the budget. Everything. So it’s very much transparent. It’s very much the peer now of a landlord, but absolutely all done by us.

00:19:34:07 – 00:19:44:18
HOST
So all hands off they can they can trust you to get the building fully operational as quick as possible, and then sit back and check all the data points and see how it.

00:19:44:18 – 00:20:01:09
GUEST
Yeah, absolutely. And they can be involved as well. Like you know we create we create micro brands for every location. It’s all linked to within the space. My network on the on the space Me website marketplace. But we often involve the landlords and a lot of that decision making. And also you’ve got a member, you know, we’re working with some, you know, big developers in institutions.

00:20:01:09 – 00:20:27:10
GUEST
Yeah, we signed a deal with CBRE. I am on Brindleyplace. Ten place places, 200,000ft². And it’s all about integrating the flexible space in their development, because what those developers don’t want is to then carve off a floor or two to an operator with their brand, and they and it might be on a mandatory management agreement. It might have been a profit share, but essentially is the operator’s customers and it’s their space.

00:20:27:12 – 00:20:49:02
GUEST
What we’re finding is that more and more developers and owners of assets and funds, they want to integrate flexible workspace into the, into the customer journey of all the tenants in the space. So if you’ve got a traditional floor of 20,000ft², let to a law firm, you will then be able to use that flex space. You want them to be able to use the meeting rooms.

00:20:49:04 – 00:20:53:11
GUEST
Therefore you need control, transparency on that flex space.

00:20:53:13 – 00:21:01:27
HOST
And from a pricing perspective, is it universally price across all your space? So does the landlord set the pricing for the customer coming in.

00:21:02:01 – 00:21:28:11
GUEST
So that each location has its own business plan? And that’s super important because we create like the the right space. That’s from look and feel to pricing for that location and that business plan. So we’ve got spaces as diverse as on the Strand in central London. To to Leeds, to London Fields. They have they attract a very different customer who wants a very different experience.

00:21:28:14 – 00:21:48:23
GUEST
It has to be absolutely top notch across the experience, but a different experience and therefore different price points of different location. So we work with landlords and you know, quite frankly, the landlords, they are they are signing long term agreements with us because they kind of want us to lead on all that pricing and tell them, yeah, and to service and educate them about the market.

00:21:48:23 – 00:22:07:19
GUEST
You know, they love seeing the model, the cash flow. You know, what does everything cost the coffee beans. They love seeing it because up until now they’ve been cut out of our market. It’s all been within the operator even as a tenant. So absolutely we love landlords being involved, having an okay, but ultimately living up to us in terms of, you know, how it actually operates.

00:22:07:21 – 00:22:21:29
HOST
Yeah. So you’ve just, opened your 10th location. You said you built out your teams and your infrastructure. You just give me a quick snapshot of space made right now and then what the plans are, for the future as well.

00:22:22:01 – 00:22:50:09
GUEST
Yeah. So space moved right now? Yes. We’ve we’ve we’ve signed our, 10th vacation. With another, we know that there’s of almost five that we’ll be signing in the coming weeks and months. So the growth is all about for us. We’ve got to a size now where we’ve proved the concept. And it’s about scale, you know, scale, because the bigger the network, the better it is for the customer.

00:22:50:12 – 00:23:09:27
GUEST
Yeah. Because that’s I think what some of the big global operators have, you know, at a really well scale. Now they’ve done it on this sort of cookie cutter approach, which is absolutely fine, the same way there’s a great market for Premier Inn, Travelodge, and Hilton. But actually we’re, we’re building something a little bit different, which is scale.

00:23:09:29 – 00:23:31:12
GUEST
We want to get to 60 locations, which we’re on track for in the next three years. Because it’s great for the, customers to drop in different locations. It’s great for the landlords because actually you can attract those customers that want to pay good prices because there’s the network. And as for us, as a business, if you’re growing a scale business, attract the talent.

00:23:31:12 – 00:23:43:14
GUEST
You need to be a business that’s got vision and growth. And actually now we’ve got to a point of, as you said, ten plus locations. It’s just about it’s just about scaling, attracting about the very best talent into the business.

00:23:43:17 – 00:24:03:27
HOST
So for you, you will be competing, no doubt, with the businesses like GP or Land Securities or British Land who are building their own product. You’d be going to those businesses that don’t bother building your own products, give that hassle to us, we’ll take it off your your hands and we will be able to give you full transparency and visibility over the operations.

00:24:03:28 – 00:24:21:06
HOST
You’ll be able to have full responsibility for. Why not? We’ll have full responsibility for it. So are you trying to now move away from smaller, more entrepreneurial? Buildings in peripheral locations to work with bigger, larger landlords with more footprint across the UK?

00:24:21:10 – 00:24:47:14
GUEST
Both absolutely. Based on what we’re building in our locations, close to home and city centers, we have absolutely fundamental because flexible working and our view is not going away. You know, we don’t think that the majority of people who are working 2 to 3 days in a city center are going to go back to five days and actually the demand to have choice, across both those locations is paramount.

00:24:47:16 – 00:25:11:02
GUEST
So we we’ve somehow become the largest operator of close down workspaces in London, and we’re growing the city center, portfolio rapidly as well. So we want both we want to work with both, quite frankly, and we’ve, you know, I lost, the space that we announced, recently, in Putney was with a private property company and will absolutely continue to do those deals.

00:25:11:04 – 00:25:39:25
GUEST
I think, partnering with the major institutions, adds something else to us, which is, you know, sort of the trust that if people like CBRE, IMS, the Whittington Investments, southern housing groups signing ten year management agreements, you know, it’s something that we’re really proud of and we hope to see great jobs in the multiple locations for those same, platforms.

00:25:39:27 – 00:25:59:06
HOST
So what you touched on the kind of the flexibility piece there and working working from home, working in office city centers or more suburban locations. What’s the data saying? Or what would the kind of typical customer, you know, occupier journey be? What their you know, what would their day be like? Do you have any visibility on what the data says?

00:25:59:08 – 00:26:23:07
GUEST
Yeah, I think we’re in a slightly unique position actually, because we’ve got, as I said, quite a few of these closed down workspaces in London on Queen’s Park, Cricklewood. We’ve just launched Wimbledon, we’ve launched, you know, a couple of months ago, and it’s pretty much full. And, you know, we’ve got these data points. It’s super interesting. It was telling us, I think it’s telling us the, there are a huge number of people that want to work place to home.

00:26:23:13 – 00:26:47:08
GUEST
I mean, put the data behind it. You know, that portfolio is at 90% or 92% occupancy. You know, which is staggering. And some of them are 100%. So, you know, the demand is there. I think it’s really interesting to look at the days of the week people are coming in or suburb spaces versus citizen spaces, you know, when they see center spaces, you obviously see that Monday, Friday, massive drop off.

00:26:47:10 – 00:27:12:06
GUEST
Yeah. Whereas the cyber spaces, it slightly reduces but nothing like that. So we do have some interesting data. We love talking to landlords about that. I don’t know. I think there’s data in the market, not the real estate market, but flexible, flexible working and as we know the data, 84% of workers who had to work from home during Covid say that they were always going to work and mixture now.

00:27:12:08 – 00:27:30:15
GUEST
And but, you know, quite frankly, they need that data just like your friends, your family, yourself. I mean, the the real estate world, it does make it does make me laugh because there obviously is a there’s a very vocal crowd of you got to work for the whole time. And I think when your salary depends on it, I totally get it.

00:27:30:17 – 00:27:48:27
GUEST
But that’s just not the reality. The reality is, is that there is a great there’s a great benefit to working in an office. It’s also a great benefit of not commuting all the time as well. Yeah. So what we’re trying to do as a business is provide both. And I think that’s the beauty now of this network that you can go and drop into it twice.

00:27:48:28 – 00:27:52:02
GUEST
Same workspace some days a week and a city center nowadays.

00:27:52:05 – 00:27:57:26
HOST
Just moving on to, you know, you’ve got a right to say you’ve got a team of 18 at the moment.

00:27:57:28 – 00:27:59:03
GUEST
I think I’ve lost count. Yes.

00:27:59:03 – 00:28:11:25
HOST
Lost count. So your headcount plans and projections are going to grow as you scale the platform. What would have been your learning so far? Just around recruitment and and talent attraction and getting people on board.

00:28:11:26 – 00:28:13:20
GUEST
It’s expensive.

00:28:13:22 – 00:28:15:13
HOST
Whereas a cost or is it an investment.

00:28:15:20 – 00:28:16:24
GUEST
I mean you’ve recruitment face.

00:28:16:27 – 00:28:28:17
HOST
Yeah. Recruitment face. But in terms of getting people into your business, you know, I don’t know if you’ve had mis hires or just be interested to know what your you.

00:28:28:18 – 00:28:49:05
GUEST
I’ve, it’s for us that we’re a service provider. The, the tech piece is really crucial and it’s a really big part of what we do. But the people and the operation we build is fundamental. I think we all, I think, do I think there’s two things going on. I think we are in a very active part of the market.

00:28:49:08 – 00:29:13:12
GUEST
So the flex space is doing, I think, considerably better than some other areas of the market. So I think it is, you know, is competitive. But, you know, I think one thing that Joy and I speaking on his five as well, I’m most proud of is the culture that we’re building. And I, you know, having worked in various organizations, you know, oh yeah, great businesses.

00:29:13:12 – 00:29:36:23
GUEST
But we’re trying to build a sort of culture that we think is far better than exists in the real estate industry. And they said, for example, you know, we value transparency beyond anything. And that goes with our team, with the end users, with our landlords. Like that dashboard, we completed a fundraise recently and we, closed it off.

00:29:37:00 – 00:29:56:10
GUEST
And then John and I pitched to the whole business, to every single person in the business. And, and the reason for that is transparency, because we said to them, our investors are here on this journey with us, and we want you to be in this journey. So that’s super, super important. So look, I think when we even try to track people, that does help.

00:29:56:10 – 00:30:23:25
GUEST
Having the right culture. And and then I think to get the best talent, you’ve basically got to have a great big vision that you believe in, because if you are best at what you do in anything, whether it’s marketing, you know, tenant sales, the law, actually, you want to be in the growth business. So we’ve got, you know, we could be doing those two things and at the moment we are and, you know, thankfully were hiring some great people.

00:30:23:27 – 00:30:39:00
HOST
What does the, the future of space, mate? Look, you’ve got very grand ambitions and no doubt international expansion, would have crossed your mind. Well, yeah. What does the future space might look like?

00:30:39:03 – 00:31:05:12
GUEST
Yeah, it’s a good question. So at the moment we are solely focused on the UK market, because we think is a massive opportunity. You know, we think we can get to our 5060 locations just in the UK over the next couple of years. Yeah. I, we I’ve seen plenty of businesses that have spread themselves too thinly and go global because, you know, it can be biting, you know, to think that actually there’s really other big markets out there.

00:31:05:14 – 00:31:28:06
GUEST
I think it’s a risk. I think if you can pull off brilliant things. Right. So I think for us right now, you know, we’ve established a fantastic operation platform in the UK. There is a huge amount to do. So we’re solely focused on that. And as you said, you know what we built, is scalable because we’re not taking odorous leases, that require massive CapEx.

00:31:28:12 – 00:31:34:23
GUEST
So it is scalable and it does it would translate to other locations and territories. But that’s not for right now.

00:31:34:25 – 00:31:55:03
HOST
From what what is it about the property industry that you love and keeps you, keeps you here from from starting off in a, in a law degree and not really understanding the real estate world per se. Certainly. You’ll know what a yield is now, but what is it about the the real estate industry that you love, you know?

00:31:55:03 – 00:32:14:19
GUEST
Well, I think I love it more now than I probably loved it at the beginning, if I’m honest. I think when I joined the industry, I was probably a bit surprised about in some areas, you know, it was more fun than analytical or customer focus. I thought it might be. I look, the real estate industry is vast.

00:32:14:19 – 00:32:37:18
GUEST
You know, you can be a banker, an agent, you know, design. So estate, I guess in the, in the, the er that I have specialized in, in the office world, it’s changing, I think, more now than ever has. And actually what I love about it now is the customer focus. And I think that was lacking before, I think I what I found frustrating was all about transaction.

00:32:37:21 – 00:32:56:02
GUEST
Can I buy can I, can I somehow get any reason for that? And I know, you know, there’s always going to be that market, but I think for me that wasn’t as interesting and exciting and I wanted it to be I know, I think I love probably, building a business as much as I love real estate.

00:32:56:04 – 00:33:18:25
GUEST
And I think if I fell into, I like to think I fell into, like, insurance or whatever, I’d be doing something hopefully entrepreneurial. Then I think real estate is a great opportunity for so many people now, because it is it’s changing for. Right? Yeah. That sort of valuation remedies. All that stuff’s changing. It is coming super operational. We look at like a press of what’s happening in retail.

00:33:18:25 – 00:33:30:22
GUEST
It’s become experience turnover, revenue partnerships. It’s all changing. And I think it needs a different skillset. I think it’s probably the most exciting periods to go into, but I think it’s a risk to some businesses. But the opportunities there.

00:33:30:25 – 00:33:52:11
HOST
In terms of advice, what advice would you give someone entry into the real estate world? Now, as someone who has come in and has reinvented yourself one way or another throughout your career, and certainly at the forefront of, the flexible work space, journey, what advice would you give to someone.

00:33:52:14 – 00:33:53:05
GUEST
Coming in now?

00:33:53:06 – 00:34:04:07
HOST
Coming in now? And then maybe someone who’s looking to to leave a traditional real estate, career.

00:34:04:10 – 00:34:24:23
GUEST
Yeah, I think my what I said initially still stands true. Which if you can get big broad experience upfront, I think it’s great. So I think they there’s still a vast amount of the real estate market working on the old, on the older model. So I’m gonna be pretty careful about trying to emulate what’s gone before.

00:34:24:26 – 00:34:44:16
GUEST
I think you’ve got to work with people that you think are doing something innovative, something interesting, something exciting for the future. I think the last thing that you probably want to do is work with people that are hanging on to the old, but also, I think it’s good to know yourself, and I think you need to know what you can excite you.

00:34:44:18 – 00:35:05:16
GUEST
So as I take it, you know, I, I sort of invested my time as an employee. I worked super hard, but actually, I knew deep down I had to go and do something a bit entrepreneurial. And for me, you know, it was probably scarier not to to think, oh, I’m going to be sort of sat here for 30 years, which is which is not a bad thing.

00:35:05:19 – 00:35:24:18
GUEST
Yeah. And actually, I think if you know that that’s probably best for you, then I think it’s all about finding great business that you can add value to work with great people. And if you got value, you know, you do very well. I think if you have that itch inside you to do something entrepreneurial, then I think there’s never been a better time.

00:35:24:20 – 00:35:50:18
GUEST
And, you know, what is it is the young person is always the balance between and you must say, I guess, like being super ambitious and and impatient and it’s getting the balance right, you know, I mean, I think I, I had three roles before I set up space made, you know, from, I mean an a seven year full until late all CV’s I see now, I think a year and a half is is considered a long period of time.

00:35:50:18 – 00:36:14:09
HOST
Now that’s a bit sharp. They maybe you. Yeah it’s it’s definitely that balance between patience and ambition you know and it’s that that balance between, you know putting the reps in and becoming a real master of your, your craft and but, but not settling as well and making sure you’re in the right environment.

00:36:14:11 – 00:36:14:29
GUEST
Yeah.

00:36:15:02 – 00:36:31:28
HOST
In terms of, you and Johnny’s relationship, how how do you manage the two different. Yeah. How do you manage that relationship? And have you segmented your roles and responsibilities? And g focus on one area of the business, and does he focus on another area?

00:36:32:01 – 00:36:50:24
GUEST
Yeah. Look we’ve had sales. We’ve grown I mean right, the kingdom we did everything together. You know, we were we were sort of a tiny little startup. And we’re still, you know, we’re still very much a startup as we’ve grown, especially in the last 18 months. We yeah, we absolutely do. You know, take responsibility on a day to day basis for different parts of the business.

00:36:50:24 – 00:37:26:12
GUEST
And we some leaned into, I guess, our experience and what kind of we you know, what we what we enjoy what you say. Hey, Johnny is a phenomenal operator. He is fantastic at, it’s called being customer experience, and design. And I like to think I’ve got enough experience on the landlord side to work on those partnerships, those those initial meetings, those pitches that finance the legal structures and, and on the operational side of the business as well.

00:37:26:12 – 00:37:49:02
GUEST
So yeah, we have our, we’ve, we have segmented. We are hopefully, dividing the workload. But ultimately you know what. Every day there’s another challenge. Every day brings a different set of challenges and, and growth and excitement and quite frankly, yeah, we’re we’re speaking to other teammates. You know, I’m saying a lot of it is,

00:37:49:04 – 00:38:10:07
HOST
Is shared at the moment. Well, you, you launched your business in, in Covid or during Covid. And we both know the, the news and the, the economic headwinds that are being bandied around. What are your views on the market at the moment? Given the noise.

00:38:10:10 – 00:38:29:08
GUEST
Yeah, I my sense is not to be too pessimistic on markets, the capital markets, but you know, we do see I think every decade or so a, a sort of repricing and you never quite know why and how and how it’s going to come about. But now we’re in for appear to adjustment. I if you can call it adjustment.

00:38:29:08 – 00:38:51:22
GUEST
But it could be more than that. Yeah. I think there’s a bit of a perfect storm out there for, for certain parts of the market. I mean, if you look, if you’ve take offices, for example, you’ve got more vacant space than a thing we’ve had since 89, I think in London, something like 15 million, if I remember rightly from the stats out recently.

00:38:51:24 – 00:39:22:07
GUEST
So you’ve got your structural change, you know, that’s due to ten is on the you must face any more flexible working. So that is a massive structural change happening right now when a retail’s had that, you know, five you know within five last five years. And so offices got it now. But at the same time they’ve also got a sort of a, an energy efficient kind of cliffhanger, where, you know, in the next 5 to 7 years, a lot of, buildings aren’t going to be fit for purpose and tenants won’t take them.

00:39:22:09 – 00:39:47:17
GUEST
So you’ve got a structural change of people have. Yeah. People working new, different office space. Space that’s inviting and that’s, called community events and is easy to move in and out. So not going to want a lot of the old traditional stuff. You’ve got the CSG thing, which I think renders a huge amount of the market unusable, and then you’ve got a, a looming recession with interest rates moving higher and higher, and that will clearly have a knock on effect for you.

00:39:47:18 – 00:40:05:13
GUEST
So I think there’s there’s a ton of issues for the space, but there’s a way. But that always brings opportunity for you. We saw it and I always seen it’s you know those that are, you know, well capitalized and have a sense of the future because that that will be opportunistic like always. But there’ll be some pain. Yeah.

00:40:05:16 – 00:40:30:08
HOST
So I ask everyone on on the podcast as we kind of draw to, to a close, and I appreciate you’re not a, an investment or an individual who works in an investment, private equity firm, as such. But if you were given 500 million pounds worth of equity or if you were given, you know, resource that would really compliment space made.

00:40:30:08 – 00:40:36:14
HOST
Who are the people? What property and which place? Would you be looking to deploy that? Gosh.

00:40:36:16 – 00:40:38:20
GUEST
Because there’s a lot there, that’s.

00:40:38:22 – 00:40:42:03
HOST
Dead or alive, you know, mentors.

00:40:42:07 – 00:41:02:14
GUEST
Yeah. I mean, look, I, I’m probably slightly talking my book. Kill my on my answer before I, I think it’s linked to this, which is I think the opportunity is where people are accessing. And I think, you know, we know the just thinks has been the hottest market for, you know, the last decade. And the office wall is probably unloved.

00:41:02:16 – 00:41:34:10
GUEST
I think that’s where the biggest opportunity is going to be. So if I. Yeah, if you’ve given me 500 pounds of equity, I’d be looking to be buying office buildings, city centers and suburbs, of course, that are owned by I owned by the last generation of owners. And that could be private individuals or funds who actually are saying no thanks to real estate or offices anymore, because we actually love the bond like stuff.

00:41:34:10 – 00:41:54:16
GUEST
That used to be what we bought. And it’s really either short income, it’s operational, it’s not for us anymore. Those guys, I think, are going to have to sell at some point, want to and there’s going to be people that won’t necessarily want to reinvest in the assets for the coming up. So I think it’s going to be an opportunity.

00:41:54:18 – 00:42:16:18
GUEST
I think you’ve got to operate. Who would I give the money to? So I think this is a great businesses out there. I think, I mean, look, look, take someone like a Blackstone, for example. You know, I love thematic investing. I like trying to read the big structural shifts coming into the market, you know, things like retirement, living.

00:42:16:18 – 00:42:38:29
GUEST
I think it’s got a really interesting future, press. But I think people like them. They pick a theme and then go really, really long with it and create a platform, an operating platform. So I, I think there’s probably other people out there as well. But I also need a I think if you know, now is the, the moment to have that money.

00:42:39:01 – 00:42:48:12
GUEST
But it’s harder than before. It’s harder. It’s not just going to be about buy now quickly move on. I don’t think I think it’s going to involve a whole lot more.

00:42:48:14 – 00:42:59:28
HOST
Well done. Thanks so much for coming on the podcast today. We, really enjoyed working with you and supporting you and looking forward to, watching you grow space, mate. So.

00:43:00:00 – 00:43:04:07
GUEST
Thanks very much.

00:43:04:09 – 00:43:24:12
HOST
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00:43:24:18 – 00:43:57:03
HOST
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00:43:57:06 – 00:44:00:00
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:27 – 00:00:28:05
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rockwall. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:28:07 – 00:00:42:18
HOST
Welcome to the People of New Place podcast. Today I’m joined by Dan Reese, co-founder of Kando. Dan started his career at Orion before moving to Brockton Capital, having been educated at Cass and then Cambridge. So yeah.

00:00:42:18 – 00:00:44:14
GUEST
Dan, welcome. Thanks for having us.

00:00:44:21 – 00:00:49:26
HOST
Not at all. I guess what I wanted to start today is just how you got into property right at the start.

00:00:49:27 – 00:01:13:17
GUEST
Yeah, that’s one of the sort of typical interview questions, I guess. And I wish I had, like, a brilliant answer with, like, the deep history of property people behind me, but that’s just not the case. I’m not entirely sure. I have this vague recollection of looking through the prospective magazines of a couple university and seeing one with property on, and it’s a little look good at the time, and I probably watch something to show on TV with someone who made a ton of money on a on a property deal.

00:01:13:21 – 00:01:18:08
GUEST
I thought it was a good idea. So yeah, that was a slightly stumbled into it. Like, I’m perfectly honest.

00:01:18:12 – 00:01:28:23
HOST
And so having kind of done a class, you want it a little bit more and went to Cambridge or is it just a case of timing global financial crash? Yeah, it’s quite difficult to maybe get a job at that time.

00:01:28:24 – 00:01:47:14
GUEST
Yeah, a bit of that. I think the year at Cambridge was beneficial from a networking point of view. And yeah, it was useful in the learning. I think a lot of people who have done similar sort of courses, what you learn there, what you do in the real world that really talk to each other all that well, it did allow the economy to, to improve in a year on.

00:01:47:16 – 00:01:53:08
GUEST
I was sort of looking at all sorts of careers at that point as well. It just felt felt like the right thing at the time. Yeah.

00:01:53:10 – 00:02:14:19
HOST
Yeah. And from that we place and we talked to a lot of people who were educated at like similar institutions. Finding that first job out of uni can sometimes be challenging. I know that a lot of the kind of the tier one us private equity players really try and tap out graduates from those courses, but it can be challenging if you don’t go to a Blackstone or a Brookfield or an Apollo, an area straight off the bat.

00:02:14:21 – 00:02:18:21
HOST
How did you find that first job at Orion and how did that come around?

00:02:18:29 – 00:02:48:11
GUEST
So at the time, I had a couple of corporate finance job offers out there, and then quite randomly, Orion were in touch. They were looking for an analyst at the time, and this holds a big world wide world of private equity and just investment management. I felt very naive. I didn’t really know what it was all about. So the last the year before that sort of decided that property investment or private equity was where I would like to end up anyway.

00:02:48:11 – 00:03:04:14
GUEST
So I got this job of Orion, and I had one from one of the sort of big four accountancy firms for a corporate finance role. And it’s funny, I was I played football and, there’s this young guy who is a trader. Twitcher. And so, so, you know, me being so young and impressionable was like, oh, this guy that the kind of big deal.

00:03:04:14 – 00:03:21:11
GUEST
And I sort of tapped him as a walking off the pitch. One day I said to him, I said, I got you job offers, you know, like we have. And I said, one looks quite job security because I could become a trained, have some training, get some legislation there. The other one is like this sort of proactive thing.

00:03:21:11 – 00:03:37:28
GUEST
I don’t think, you know, I don’t think you’d get any sort of accreditations from it or anything, but I think it’s kind of where I’d like to go, he said. And I remember this one. I said, fuck job security, you know, like that. At 21, 22 at the time. He goes, you’ve got loads of time to get jobs and you’ll go wrong and we’ll go right.

00:03:37:29 – 00:03:53:19
GUEST
So if that’s what you want to do eventually, just go take it now. Well, and so off the whim of that, and to be fair, I was always leading down that road. But yeah, I remember very clearly. I remember this picture. It was on. I’m walking off and I thought, yeah, I’ll call back on Monday. I’ll take that job.

00:03:53:24 – 00:03:57:02
HOST
Even though Orion, relatively unknown at that time.

00:03:57:02 – 00:04:09:09
GUEST
Or in my little world, they were. But yeah, as I quickly realized, no, not at all were you know, I do. I didn’t realize quite how significant and how lucky I had been that they’d randomly got in touch with me.

00:04:09:11 – 00:04:13:10
HOST
And you were. That was an analyst for a couple of years working on investments across the UK.

00:04:13:10 – 00:04:30:26
GUEST
UK. Yeah, with a focus on sort of City of London offices and London and residential. I worked with British Harper since left but but yeah, one of the great things about arise, you know, most of the offices we saw in London and I had, you know, exposure to RF and Bruce and then who are the partners that you are just, you know, absolute brilliant.

00:04:30:26 – 00:04:48:21
GUEST
And yeah, it was that was a great learning experience. And yeah, I was in front of small town boys and this is the big wide world. And, you know, loving it and seeing that people arrive in action negotiating. And yeah, that was I was there for the very best from the very start. I didn’t know that at the time.

00:04:48:24 – 00:04:55:29
GUEST
I mean, it was only when I look back afterwards I was like, wow, you know, I was I was in the meeting with some of the best UK real estate investors.

00:04:56:02 – 00:05:10:08
HOST
Were you kind of one of a couple of analysts, or were you kind of like a cohort or a pool of ten and just me, just you just you literally were like number two, number three brought in all. So in terms of these deals, like you got significant exposure and.

00:05:10:08 – 00:05:21:17
GUEST
Some good exposure. Had had hired two people from Lehman. Yeah, a couple years previously. So that’s a good structure in place. They were associates and directors. So I worked within that team.

00:05:21:23 – 00:05:28:08
HOST
So you got some amazing exposure for being a relatively fresh green behind the kind of analyst. Yeah. Right in the deep end.

00:05:28:13 – 00:05:29:03
GUEST
Absolutely.

00:05:29:03 – 00:05:33:03
HOST
Yeah. Awesome. And in Brockton do they come knocking or. Well so it was like.

00:05:33:03 – 00:05:53:18
GUEST
Yeah I’ve been around two years and you know life is good. And when we were doing you know it’s a really good city of cities London office developments start to sort of come out of the ground. But the team was quite small. Right. And, and I think I probably needed to learn from osmosis, maybe sort of on the ground a bit more and be part of more of a cohort, as you put it earlier.

00:05:53:22 – 00:06:12:04
GUEST
And so joining Brockton again, it just I just to go my gut at the time it it felt like the right move on paper. You could say that doesn’t you know European to UK only etc. etc. but you know when you’re sort of gut says it’s the right move and there’s almost no point asking for advice because, well, yeah, sometimes advice is pointless.

00:06:12:06 – 00:06:12:28
HOST
So you just took it.

00:06:13:05 – 00:06:13:13
GUEST
Yeah.

00:06:13:19 – 00:06:17:20
HOST
And then you moved as an associate or you went in is another novelist.

00:06:17:20 – 00:06:26:04
GUEST
Again and brought to the time at heart. It was three of us in that sort of class. Yeah, it was 2013 at that point, the start of firm.

00:06:26:09 – 00:06:38:16
HOST
And how at that time, how was the money structure with the different funds, you know, was it all value adds? You know, was did you have a range of different asset classes you were looking at? Was it literally just predicated on returns?

00:06:38:19 – 00:06:53:00
GUEST
So that point, Brockton was about halfway through the the second fund’s investment period. And so it was a case of deploying the second fund. And then that road very quickly into deploying the third fund and an opportunistic sort of cost cutting.

00:06:53:05 – 00:06:58:23
HOST
Well, amazing. Yeah. And so you kind of progressed from an analyst through the ranks to more of a lead on. Yes.

00:06:58:26 – 00:07:16:24
GUEST
And I worked very closely with Tony actually there, as I sort of mentioned earlier, you know, I’ve had a chance at Ryan. Yeah. To a parish was brilliant. And then straight into Brockton, I was working with Tony MP like David Marks. And these guys are such geniuses. And you know, you get into face to face exposure in the room.

00:07:16:24 – 00:07:33:16
GUEST
Exposure. They’re not sort of, you know, floating in some but also faces York that you see on a video camera once a month. Yeah. These are like real people in the real office doing real stuff. And so by luck with judgment, I had two jobs in a row where, yeah, I could see, yeah, I really great people doing that thing.

00:07:33:18 – 00:07:35:14
HOST
So how did candle come about?

00:07:35:19 – 00:07:58:12
GUEST
So what I failed to mention when we were talking about Orion is during my time around, we had two joint ventures in the City of London with Quadrant Estates and the eventual lead developer back, who’s relatively young like me at the time was Toby, now my co-founder of Canada. And so we met 2011, 2012. He went on to sort of climb the ranks at quadrant, and I went off to Brockton.

00:07:58:15 – 00:08:20:18
GUEST
And then we know we always stay in touch, and we should always sort of discuss business ideas and what the future may look like. And then the stars aligned as the years went on. And so 2019 we started kinda and yeah, we sort of gone full circle. So having met, you know, six, seven years ago of 6 or 7 years prior, we started candidate and Toby is a is an out and out.

00:08:20:23 – 00:08:41:17
GUEST
So developer world class developer in my mind and you tell cool down you say that but I’ve seen different developers at work and yeah, he has a complete grasp of A to Z or of what’s required to take a piece of data into a finished list up building. And that’s actually quite rare. I think, you know, a lot of developers are very good at doing that stage of the business plan.

00:08:41:17 – 00:08:46:19
HOST
Yeah, but also probably someone at that age as well. Right. To have. Yes. So you’d have that confidence.

00:08:46:19 – 00:09:06:04
GUEST
Well I mean he had had I having worked he sort of although Oren and Roger are big businesses on one level it’s quite small intimate on another level. And Toby had had that same kind of experience with quadrant I. He’d been at the various of coalface of development and proper development of scale as well. This isn’t sort of, you know, refurbishing a floor 4000 square foot suite.

00:09:06:04 – 00:09:07:09
GUEST
This is, you know, big.

00:09:07:12 – 00:09:07:29
HOST
Massive.

00:09:07:29 – 00:09:20:22
GUEST
Typekit in the city and some residential stuff as well. So you don’t get a chance to start a business with a great guy very often. Yeah. And when you do, you know, you’ve got to think long and hard about it. And so yeah, it felt right. I started a calendar. Yeah.

00:09:20:25 – 00:09:31:23
HOST
Early 19. So from your skill set, the analytical transactional piece combined with his development delivery experience was kind of the two pieces. Yeah. You could combine together.

00:09:31:23 – 00:09:43:02
GUEST
Yeah. I think that’s the I think that’s the right way to look at it. We sort of complement each other each other very well. And we know enough about what each other’s doing to sort of keep each other on our toes, you know? So it works sort of perfect like that. Yeah.

00:09:43:09 – 00:09:58:12
HOST
How does it work in terms of like lining up a deal? Is it like working in your bedroom together, like hustling your contacts or your agents? Or how do you go about, like forming the business and then trying to originate kit or how did that work? Because that must been relatively challenging.

00:09:58:12 – 00:10:19:10
GUEST
Yes. You know, we start this is early 19 and we we acquired our first sites in Q3 19 and that is the. So the big risk is that, you know, you start with these businesses. You put a bit of money in a shared account, pay the the office fees and your mobile phone subscription and, and you go out there and you just sort of hope to find a dear and a good one as well.

00:10:19:18 – 00:10:35:19
GUEST
And so that’s really how we started, you know, we knew what product we wanted to develop. We knew what sites we wanted to target. So we know we went out with the relatively focused idea of of what we wanted. And we were fortunate, I think in like I said, in Q3 19, to form a joint venture with Tristan Capital Partners.

00:10:35:22 – 00:10:39:29
GUEST
Yeah, an acquire a site in Bristol, which we’re bringing forward at the moment.

00:10:40:04 – 00:10:45:17
HOST
Amazing. So how did that come about? Just kissing lots of frogs, chasing lots of deals, doing a lot of.

00:10:45:18 – 00:11:08:13
GUEST
Yeah, not too many frogs on that one. So that was an opportunity to buy consented land at a good cost basis. It fitted really well with the strategy that Tristan had. And so actually, you know, once we found the site, did the initial underwrite, the initial analysis that we did before approaching capital, we are strong, you know, strong feeling and inclination that this would be right for Tristan.

00:11:08:18 – 00:11:18:27
HOST
Yeah. And then that was in 2019. Yeah. Like 20 1919. And so you’ve worked it through kind of planning and your through delivery folks at the moment. And it’s going to be delivered next year.

00:11:18:27 – 00:11:42:29
GUEST
So, so we’re on site at the moment. We sign a bill contract with weights around site PCAOB. And the 23. So we’re you know, and the Bristol market remains a really strong market in terms of take up supplies. The supply is sensible. Yeah. And that we’re building the right product for that market, both for the occupational market and the the eventual, you know, gas mark as well.

00:11:43:01 – 00:11:53:20
HOST
And so once you’ve kind of got that first deal, I guess your role, you probably take a little bit of a step back. So it’s time to deliver a manager. Right. Your role is kind of where’s the next project coming from.

00:11:53:25 – 00:12:15:23
GUEST
Yes. Well I don’t know that. At the same time, you know, the, you know, when you’re dealing with those sums of money, institutional investors, institutional debt providers as well, there’s a lot of reporting on a lot of, you know, monitoring, financial monitoring, accountancy monitoring. And so not entirely, you know, hands off. There’s still a lot of work asset managing that we know we’re completely transparent with the investors.

00:12:15:23 – 00:12:23:18
GUEST
What we’ve just done. And to be totally transparent, numbers are involved. This is you know, this pounds and pence in and out. So yeah no I’m not entirely hands off.

00:12:23:24 – 00:12:26:07
HOST
And then Covid obviously hit not long after that.

00:12:26:10 – 00:12:48:02
GUEST
Yeah good timing and bad timing on the fence I you look at it really great that it’s over will be you know piecing a building not into Covid. Yeah that would have been challenging I’m sure. And you sort of look back and I’ve only had a short career anything like every 2 or 3 years. It seems to be something, you know, Brexit or Covid or no war, recession, recessions.

00:12:48:02 – 00:13:03:24
GUEST
I mean, I started off the first one, but I think, you know, the fact is that is tricky. And these things happen. You know, there’s a smooth I don’t think there’s ever a smooth period of time so that we don’t get too bitter about it. It’s just the natural obstacles of, yeah, doing business. I guess the.

00:13:03:24 – 00:13:04:09
HOST
Reality.

00:13:04:09 – 00:13:05:08
GUEST
Of it. Yeah. Yeah. Exactly.

00:13:05:08 – 00:13:10:07
HOST
The reality of it. Yeah. So you’ve got a portfolio now of 3 or 4 assets.

00:13:10:10 – 00:13:37:12
GUEST
So as it stands today as we sit here, we know we have three upcoming projects. There are three benches whatever you want to call them. Bristol Bay are debut. That’s it. Of course going. We are working with Schroders on the City of London repositioning, which is heavy asset management and then a forward heavy development role. And then we’re also working with Hynes on a longer term industrial play, at just outside of London.

00:13:37:14 – 00:13:40:09
HOST
Well, so it’s going to be kind of business space driven.

00:13:40:11 – 00:14:08:05
GUEST
Exactly. Yeah. Workspace. I think the key for us, and one of the things we set out to do and we’ve managed to stay focused on is going forward, know, delivering assets at scale, as is of scale in highly connected areas, in dominant centers. So, you know, London, big six, etc.. That takes discipline. Yeah, that takes saying no to stuff which can sound on concerns of arrogant.

00:14:08:05 – 00:14:23:18
GUEST
You know, when you say, you know, you so saying no to deals are perfectly sensible and why wouldn’t you. But I think, you know, to build a business of scale and a business that’s known for doing certain types of investment developments, then you have to state you have to stay disciplined.

00:14:23:22 – 00:14:46:21
HOST
Yeah, it’s then a niche, right, to really build that expertise and that understanding. Be known for one of the go to players within that space. Yeah very strong presence there. Where does ESG fit into all of this is obviously it’s been a buzzword for a few years. I know from conversations other people investors drive it, but more recently occupiers are driving it where it’s kind of ESG fit into kind of real estate development at the moment.

00:14:46:23 – 00:15:05:18
GUEST
So it’s in you’d expect me to say this, it’s a big deal for us. And the way I put it, well, to be fair, if you’re developing anything now, you just can’t take a shortcut on ESG. And and we should focus on the E. Yeah. Okay. You know, at least when we’re building stuff you just can’t take, you can’t afford to take a shortcut.

00:15:05:19 – 00:15:22:22
GUEST
I should say it’s a risky move, you know. Yes, you could build that cheaper and you might even lease it. But then you get thing on the back end when you sell it or, you know, or you may never get to lease it. So it’s a risky move if you neglected in Bristol, we’ve taken zero shortcuts. We’ve pushed the boat out on that will be delivering a net zero all electric building.

00:15:22:26 – 00:15:42:14
GUEST
Ever since the start of the business we’ve always thought and believed in is that we’re in our early 30s. Right. So we’ve got years ahead of us. We’ve got long enough to be rewarded for going long on on ESG. Now, we don’t need to make a quick buck tomorrow. Yeah, this isn’t our last hurrah. Like just, you know, we our reputation needs to endure for a long, long time.

00:15:42:14 – 00:16:06:27
GUEST
So we can’t afford to take a shortcut on ESG. We’re completely aware all a lot of like the greenwashing and the smoke and mirrors that lots of industries currently seem to get away with when it comes to ESG. You know, the moment you start to actually read into what a companies actually doing, what developers actually delivering, you very quickly realize that it’s it’s not always quite as rosy as people say it is.

00:16:06:29 – 00:16:23:25
HOST
Yeah. I love your point. Just about that long term view as well. I think sometimes people get caught up in the short term and actually have a long term view and perspective. Yeah, it’s absolutely the right way. And and I’m excited to see that that scheme come forward and what you achieve. And I guess on the logistics side as well, there’s a big play for ESG within that space.

00:16:23:25 – 00:16:29:16
HOST
And it’s not just sticking solar panels on the roof. What what does that scheme look like in Heathrow and what are the plans?

00:16:29:19 – 00:16:46:10
GUEST
I agree with you. I mean, all real estate sectors have to take, you know, their environmental credentials seriously. It’s going to be I don’t really see a sector where they who can ignore it. Yeah. On the industrial side. But that’s very early on that business plan and what we end up building and shape the size of that.

00:16:46:17 – 00:17:09:08
GUEST
But you know, with Hynes they have the same sort of top down ESG drive that you’d expect. And you know what we’ve been lucky, you know, with so far with the businesses we’ve now we’ve got three investors on three separate things, but all three completely get and understand they’re happy to drive with us. The required ESG and environmental principles that we want as a business to be known for.

00:17:09:08 – 00:17:13:15
GUEST
So we’re not having to compromise what we want to do because of our investors.

00:17:13:18 – 00:17:22:12
HOST
Fully aligned on that side. Exactly. So in terms of moving forward, what are the kind of the plans, what are your aspirations and what do you want to be doing and taking candle for them?

00:17:22:15 – 00:17:45:29
GUEST
So we’ll remain looking for opportunities of scale. We’re looking at stuff across the big six in London. You know the markets. It’s in a tricky place at the moment. Is it. It’s an integral as a tricky ship I suppose. What interesting. But actually you know, ever since or both time I’ve reached out. So career careers generally been on an upward trajectory and, and actually a bit of volatility, a bit of repricing.

00:17:46:01 – 00:18:06:18
GUEST
That’s absolutely no bad thing for, you know, our generation. You know, I think a lot of us in my sort of our era, I should say, would do well for a bit of a rumble because it’s been yeah, it’s been a quite a long time with almost a bit too good to be true. So not that I’m hoping for a disaster, but yeah, it’s a bit of a cliche, but out of opportunity comes from these things.

00:18:06:18 – 00:18:10:17
GUEST
So bit of repricing, a bit of distress. That would be no bad thing.

00:18:10:20 – 00:18:13:10
HOST
And you’ve got capital partners. You can take advantage of that with you.

00:18:13:12 – 00:18:41:19
GUEST
Exactly. That’s where we have capital partners are well-capitalized either a start of a fund of three years to invest their capital. Lots of really fresh. Yeah. And others who are, you know, halfway through their investment period and I’m still keen to do more. So that doesn’t seem to be a lack of capital outlay in the markets. Okay. So the recent fundraising of some of the big guys and so it’s low leverage levels of others and you know, very quickly realize there’s still a lot of capital in the system.

00:18:41:19 – 00:18:49:09
GUEST
So I guess I guess just my point earlier, how much of a repricing will we see while all this capital this is still sort of waiting on the sidelines?

00:18:49:12 – 00:18:51:11
HOST
It sounds like you’re well placed to take advantage of it.

00:18:51:11 – 00:19:03:03
GUEST
I hope so, I hope so, yeah. I mean I do think we well placed and you know, it’s keeping your ear to the ground looking opportunities turning stones over and and looking to buy, you know. Well priced good opportunity kit.

00:19:03:06 – 00:19:06:29
HOST
Yeah I noticed you recently bought on Andrew High note as a Nonexempt director.

00:19:07:05 – 00:19:08:07
GUEST
Before Andrew as chairman.

00:19:08:08 – 00:19:08:27
HOST
Actually as chairman.

00:19:08:27 – 00:19:32:01
GUEST
Yeah. So and he’s always been an advisor to us or a close friend. And and so when we’ve been able to sort of get his views on, on all sorts of matters across the business, both property specific and more so general business bits and bobs, we formalize that role with Andrew early this year. It’s been already very beneficial to us as he sits in our office two days a week, so we know we get a lot of face time with him.

00:19:32:03 – 00:19:50:24
GUEST
He’s a very well-connected guy. And you know, Toby now, as I said that, it was so quite young, still green in some areas. And to have somewhat of an experience. So sit with us and next to us and helps us to calm down, calm us down, think maybe slightly a bit more, longer term or maturity about some things.

00:19:50:29 – 00:19:57:02
GUEST
So it was it’s been a really good move. I mean, I would say we made a smart move. We made a smart move bringing a model.

00:19:57:05 – 00:19:58:27
HOST
Do you regret or bring him on sooner?

00:19:59:00 – 00:20:10:18
GUEST
Oh, we could we do if we could. Yeah yeah yeah yeah. So these these things like we’ve been lucky because like I said, he’s always only been a phone call away. But we wanted to formalize it. I think he’s getting a lot of, we’re doing lots of it.

00:20:10:20 – 00:20:25:29
HOST
Yeah. So you’ve also brought on a develop director recently as well. I guess just with your your assets or your projects under management, you need a few more hands internally is a plan to build headcount or is it to kind of remain quite lean internally but lean on external parties for their expertise?

00:20:25:29 – 00:20:44:19
GUEST
Well, we’ll build I wouldn’t put it. That will build headcount and that we won’t hire for the sake of hiring a big number small business still you know, we’re very small team. I don’t know why you change that with a certainly no egos in that. And it’s not business that wants to sort of, you know, have streams of people under us to make us look good.

00:20:44:19 – 00:21:07:15
GUEST
That’s I mean, I’m, I’m not interested in that. So we’ll hire appropriately, you know, smartly at the right times and yeah, like I said, yeah, bring on the right people for the right projects. And inevitably as the business grows, that will mean a greater headcount. But for now, you know, the analyst, the, the associates, we look at new deals together.

00:21:07:15 – 00:21:13:21
GUEST
So. Yeah. So I mean, I’ve got plenty of energy. We can actually cover a lot of bases. We’re more than happy to do that.

00:21:13:23 – 00:21:17:07
HOST
Yeah. Sounds great. Tell me about the access project that you’re involved with.

00:21:17:12 – 00:21:36:02
GUEST
This is something you got involved with quite early on in the business? It’s so easy for a lot of businesses to tick the charity box by, you know, giving giving money to charity like that doesn’t cost anything. Okay? Cost money, of course. But, yeah, time has come to most guys in this industry or a lot of industries.

00:21:36:05 – 00:21:54:12
GUEST
Time is kind of most precious. And I think, you know, a lot of charity stuff is just sort of like washing your conscience or washing your gear or whatever it is to make yourself feel good. And we feel like time is kind of actually quite challenging, quite hard. Yeah. The access project is a it’s a very simple scheme.

00:21:54:14 – 00:22:14:26
GUEST
You’re matched up with a student, who you tutor and your tutor, the sort that you feel most comfortable in doing. And so that’s something that we, we got involved with from the outset. And it’s been good. It’s been good. It’s it’s challenging. And like I said, it’s it’s times when you think I don’t really got time for that.

00:22:14:26 – 00:22:18:10
GUEST
I could do something else. I think that’s why it’s probably the right thing to do.

00:22:18:16 – 00:22:22:07
HOST
Is that kind of mentorship from a real estate perspective, or is that kind of, you know.

00:22:22:11 – 00:22:23:22
GUEST
Just lives, you know.

00:22:23:22 – 00:22:25:16
HOST
It’s it’s not it’s not it’s not even a link to.

00:22:25:16 – 00:22:30:21
GUEST
Property. No, no link. It’s property at all. Yeah. Yeah. It’s completely. Yeah. Nothing to problem.

00:22:30:24 – 00:22:43:04
HOST
But it’s great to kind of give back. And I think Rick Lewis because aspiration bubble doesn’t hey you know change people’s perspective on what’s possible or what they can achieve by being paired up with someone who’s remaking some industry or can provide some value.

00:22:43:06 – 00:23:02:08
GUEST
Yeah. I think, you know, for a lot of people, their horizons aren’t aren’t that great, you know, and it doesn’t take much to just sort of lift the lid on some much wider opportunities. And I think the access project does that. It links up really good. So we’ve had young professionals with kids who want to do well.

00:23:02:08 – 00:23:21:03
GUEST
So you I mean, you are working with the set that want to look under the hood. If you lift it for them, you’re not dragging their feet to come on, do some more work. Yeah. So in that way it’s a good scheme. And yeah, like how you put it you are. Yeah. You’re showing these, these kids a much better or bigger world than they would otherwise see.

00:23:21:05 – 00:23:42:07
HOST
Amazing. So like our namesake here at the podcast people property place, ask every guest if you had 500 million pounds. Who are the people? What property, in which place would you be looking to invest? And I know that’s within candle, but if you could assemble like an all star team from the people you’ve worked with or you’ve heard of maybe a live, maybe dead, who would you bring together on this kind of project?

00:23:42:09 – 00:23:58:19
GUEST
Oh good question. I put you on the spot there, went to the sector. That’s a hard question right now. No, we’re talking to investors last week and having conviction at the moment of a particular real estate sector in the UK is quite tricky as it’s hard, you know, so you see where industrials go in the last couple of months.

00:23:58:23 – 00:24:22:04
GUEST
Rosie has its challenges built costs going up, the hybrid working out offices are used. We still believe that you know best in class office space in the right locations has a future. But that doesn’t mean we’ve got a hell of a lot of office stock that is, needed or not needed across the country. I can see the demand for the office space really focusing in on key locations.

00:24:22:10 – 00:24:40:06
GUEST
And so you want to make sure you work within that in terms of people to do that. But I think the team again, the TV cameras, we’re doing it right now. So further afield. But as I said, I’ve worked with some great people before and some quirky characters that see things in different ways, and they would tell you things about a building, you would think, how is that relevant?

00:24:40:06 – 00:24:58:11
GUEST
And then a week later you’d be like, yeah, of course that’s relevant. Yeah, yeah, it’s kind of weird that it’s relevant. So I don’t know. There’s certain locations and certain things. You know, I would love to sort of check against it. David. Mark. So arrow foot like a Tony. So yeah I think this guys see stuff through a different just yeah we all look at the same thing.

00:24:58:11 – 00:25:14:21
GUEST
But everyone’s looking at from a slightly different angle. And you want to make sure you can see that, see what everyone else is say and be challenged because yeah like I said we will see it slightly differently. But at the same time, you know, if you surround yourself by the same old people all day, every day, you have something to say.

00:25:14:24 – 00:25:26:14
HOST
Groupthink kicks in. Yeah, exactly. Well, look, thank you so much for providing that insight and background. Really appreciate you on the podcast. And excited to see what you, Toby, and the team at Condor achieve over the coming years.

00:25:26:16 – 00:25:31:10
GUEST
Thanks, Matt. Cheers.

00:25:31:13 – 00:25:51:15
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating, like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:25:51:21 – 00:26:24:07
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website cockburn.com, where you can find a wealth of resource to aid your search.

00:26:24:10 – 00:26:27:04
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:03:26 – 00:00:26:17
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of Rock one. This is a podcast where I share the stories, views, opinions and career journeys of the movers, shakers, innovators and leaders in the real estate industry.

00:00:26:20 – 00:00:48:27
HOST
Welcome to the People Property Place podcast. I’m joined today by Tom Davies, co-founder of Fluid Developments. Tom set the business up in 2020 with his co-founder, Sam, and got a commitment from Angelo Gordon to build a portfolio of ultra urban warehousing in central London. So welcome to the show, Tom.

00:00:49:00 – 00:00:51:14
GUEST
Thanks very much, Matt. Great to be here with you.

00:00:51:17 – 00:01:01:28
HOST
Not at all. Well, look. Yeah. A good place to kind of start with all these things. I’m always fascinated about how you got into property and. Yeah. Why you wanted to pursue a career in space.

00:01:02:01 – 00:01:18:25
GUEST
Sure. I mean, it’s funny, really, because I kind of fell into property by chance. So a lot of people I’ve kind of spoken to in the industry had a family member or knew someone quite closely that kind of worked in the property sector and as a result, knew about it. I didn’t have a family member. I didn’t really know about the industry at all.

00:01:18:27 – 00:01:38:17
GUEST
I never even really targeted working in the sector to charge, to be suitable or had any work experience. So I was leaving Manchester University, having done the business science degree, and initially thought I wanted to work in finance private equity. But when I got to the end my degree, I wasn’t hugely inspired about these industries and was at a bit of a whim, really didn’t really know what I wanted to do.

00:01:38:18 – 00:01:57:18
GUEST
What I did know, though, was that there were two things that were important to me in whatever the next job was. So one was to work in an exciting industry which is on the rise. And the second was to work at a corporate business where I’d be exposed to how businesses actually run with exposure to all the different departments and functions and strategies tax, finance, marketing, legal.

00:01:57:19 – 00:02:00:19
GUEST
Because this would help me in my ultimate goal, which was to find my own company.

00:02:00:20 – 00:02:20:16
HOST
So that was like the ultimate idea at some stage. As is quite far off what I find quite not rare, but what I quite like, and it’s interesting about your background, is you worked at a lot of places like in terms got experience and I know other people have. Maybe they don’t put on that on their LinkedIn, but it looks like you in lots of different sectors, you got a lot of different experience.

00:02:20:16 – 00:02:26:15
HOST
And do you find that really useful in terms of fine tuning what you liked, what you’re good at, but also what you really didn’t like as well?

00:02:26:16 – 00:02:48:26
GUEST
Yeah, no, definitely not all of LinkedIn because it’s basically got my whole life story. Yeah, I mean, my my dad was a you know, corporate guy and basically well, it’s a number of companies and it’s quite the senior manager basically. And you know, CEOs of a few companies. And he was always pressing me as well as, you know, I was always driven to go and find out through work experience exactly what I liked and what I didn’t.

00:02:48:26 – 00:03:05:27
GUEST
So what I said was, every so often we just try and look through his kind of contact list and see us who he knew, you know, to go and work with for a bit. So I did some work at IMG was sports management company. I did some work at boot, also a kind of high end jewelry company where I actually focused on logistics time.

00:03:05:29 – 00:03:19:07
GUEST
It’s quite interesting. And then I did when I left school, I did six months working at a builders merchant in New Malden and Kingston and yeah, then my first day being asked to go and got the bacon butties with white sauce and I said, what was white sauce? You’ve got laughed that.

00:03:19:09 – 00:03:20:01
HOST
You know, classic.

00:03:20:01 – 00:03:39:00
GUEST
Shows on my shelf that I’ll bring it. But it was really interesting because it kind of gave me perspective of the different types opportunity out there, which which, as I said, from, you know, my background, I didn’t really understand or know property was. But I did some other sectors. So it gave me an understanding when I was thinking about the types of property and the types of occupiers in that space.

00:03:39:07 – 00:03:52:19
GUEST
You know, builders, merchants, for example, they have sites all over London. Yeah, we would love to own. So I get how they work, I get how they operate. And it’s given us a great insight with bloom to be able to kind of process guys and have conversations in that language effectively.

00:03:52:20 – 00:04:07:04
HOST
So it kind of property was a yeah. You became aware that property was a career or route to go down. Having done a business degree, what was your mindset then? You know, you do the Masters get the real estate experience. So was it. Yeah. Try and do non-core group at a big surveying firm.

00:04:07:04 – 00:04:26:03
GUEST
So when I left Manchester, basically one of my best friends said to me that he was applying to a master’s degree at Red in Real Estate and I thought sounded quite interesting. So I just applied and surprisingly got in. At that point I was like, well, I’m going to nothing else to do. Sounds interesting. Started looking into the industry more and more and started to get super excited about it.

00:04:26:03 – 00:04:40:11
GUEST
So I went and did it. So I turned up to Redding with basically no real estate experience at all. And to be honest, I lacked experience and knowledge, and that became very clear when I started going to interview with CBRE and Sales and Knight Frank. Let’s be honest, I got laughed out of the room on a number of occasions.

00:04:40:17 – 00:04:57:29
GUEST
I then started to research heavily into industrial logistics sector, which I became really passionate about, and it was on the rise at the time I became obsessed with it. That really show you what I’d like to see grow? And I presume you know that along with the fact that, like quite an entrepreneurial mindset, I quite liked and they took me on.

00:04:58:03 – 00:05:08:15
HOST
So that was your experience of few failures and setbacks? Yeah. At the largest surveying firms. And then probably waking up a little bit and smelling the coffee and doubling down on what you’re really interested in.

00:05:08:18 – 00:05:26:18
GUEST
I think for me at least, as I said earlier, was always trying to find a sector that I thought was on the rise, and I could have gone to one of the property agencies and worked at CBRE doing investment advisory or doing development led advisory. But my view, specifically with my own goal of creating a company myself, was that I wanted to understand how the business works.

00:05:26:18 – 00:05:44:27
GUEST
And no disrespect to any of those companies. But, you know, my experience, you might not be getting quite exposure to the different areas of a business slightly with the corporate Footsie 100 business, which I was working at. So for me, it was very important to get a client side from that, given I knew that at some point I was hopefully going to be building a similar company myself.

00:05:44:29 – 00:05:58:04
HOST
And as part of landing at sea, I was at a rotational program where you kind of just like dump straight into the investment team, asset management team. Were you based in London or was it Slough? Because I know that they had a main office at the time. Wasn’t a satellite office in central? Yeah.

00:05:58:04 – 00:06:21:14
GUEST
Everyone at sea recalls the Slough office. Beatles. It’s not quite as glamorous working on industrial settings, but, you know, it was very informative for me. You know, I had an amazing time working there and I genuinely can recommend it highly enough. And I think also, I mean, from doing kind of my own thing now, I’ve really used my learnings and relationships that I’ve made at Seagrove to find opportunities to try strategy and make decisions for business.

00:06:21:16 – 00:06:42:28
GUEST
Bloom I wasn’t getting all of that in the office for mentioning people all the time, but it was formative years where I basically had my real estate education. But yeah, when I got there, I started to graduate. It was after of five years I start in the Greater London investment team that nine months. It’s exposed to various transactions and disposals, acquisitions and joint venture buyouts, which is amazing.

00:06:43:01 – 00:07:02:10
GUEST
And I wouldn’t have got that experience in many other places, I don’t think. I then worked in the Thames Valley Asset Management team, which was on the Slough Trading Estate. I was based there living in Brixham an hour and a half each way commute at least a day, which was always fun. But again, that there I learned what I think is a very undervalued skill and I’m by no means an expert in it.

00:07:02:10 – 00:07:30:02
GUEST
But I really learned about landlord and tenant relationship and the importance of that and the importance of the lease has on driving or killing property value. And then I moved into the Greater London development team, where I worked for circa three years, three and a half years, and I was focused there on basically trying to find opportunities in the M25, as well as take existing sites of Theground and redevelop and reposition them into brand new, high quality mid box or multi-layer industrial and logistics estates.

00:07:30:07 – 00:07:38:22
HOST
And were you thought of small lean team there where you got lots of exposure or we just kind of a kind of a cog in a slightly larger institutional beast.

00:07:38:27 – 00:07:55:14
GUEST
I think the thing that Sarah did really well is that they do give you accountability, responsibility quite early on. And, you know, even as a grad, I was managing a couple of development schemes, having been working for 18 months and personally from development, you know, even now, the day to day, I’ve done it for quite a while now.

00:07:55:14 – 00:08:13:02
GUEST
It’s still very complex and technical, and it does take time. It’s basically just time spent. You just need to spend time doing and you’ll get good at it. But I definitely wasn’t equipped to be doing it at the time. I did have a great kind of mentor who was the development director. That’s Sega, who was overseeing my development, as well as giving me the support I needed alongside my line manager.

00:08:13:02 – 00:08:31:23
GUEST
So yeah, I got thrown in the deep end and I think, you know, I just have to go into planning meetings, you know, have lots of grand or having just qualified and kind of lead meetings with local authorities, you know, from the very outset, lead meetings with landowners, you know, who got 20, 30 years of work experience under there, you know, on the books.

00:08:31:23 – 00:08:38:07
GUEST
And I’ve got to at this point. So yeah, there’s some good learnings. But getting thrown in the deep end meant I could learn at a real fast pace.

00:08:38:07 – 00:08:57:26
HOST
And it’s quite a big call after nearly five years, clearly doing well, enjoying it to leave and go and join handler, which I don’t know too many people, probably within the real estate space should have heard of antler. You know, I’ve got a few friends who’ve done it, but maybe from banking or kind of the tech space industry wise.

00:08:57:26 – 00:09:02:14
HOST
But what is antler and why did you leave Sega and wanted to pursue that?

00:09:02:16 – 00:09:21:17
GUEST
Sure. So I’ll start with the C Grove kind of point. I mean, yeah, firstly, you know, as I said, I’ve got nothing but good words to say about C Grove. You know, I did always have the drive to found my own business, which is why I left. But I could have happily, you know, short stayed there and another life and, and done well, you know, with the great people that were there.

00:09:21:17 – 00:09:40:16
GUEST
But when I was at Sego in the background, I was spending a fair amount of time exploring different business ideas, mostly center and centered around real estate or proptech and and so spending actually part of my weekends, just like trying to create decks for ideas, trying to go and meet people and arrange coffees and, and just trying to get stuff off the ground.

00:09:40:16 – 00:09:46:06
GUEST
And I probably had about 4 or 5 ideas I looked at. I killed some, which were lots of three months, which lasted a year.

00:09:46:12 – 00:09:47:20
HOST
Property related or.

00:09:47:20 – 00:10:09:19
GUEST
Yeah, quite a few property related. And I’ll come into kind of the one that I basically took with me to Lamda. But yeah, I mean, it sounds I’m obsessed with warehousing, logistics, proptech, e-commerce, last mile delivery. You know, they might not necessarily be most sexy industries, but, you know, I think the trends are really exciting and and for the most part of that, at their infancy stage with a lot of potential for innovation to come.

00:10:09:24 – 00:10:28:19
GUEST
When I was just for, let’s say, guys developing a business model not dissimilar to Gorillaz and guitar and Gopuff, and this is about 3 or 4 years ago when I kind of felt that quick delivery was coming into the UK. It was already in Asia. It was in the US. Yeah. It’s coming. And basically I had a pitch deck that I’ve been working on for probably about nine months a year.

00:10:28:21 – 00:10:53:23
GUEST
Business model, financial model, sort of trying to be CS for Glasgow and then probably rather naively thought like about the company. So I thought I’d be best suited to do that on a start up generator which operates and, and basically it’s quite an unusual process. But they take 70 people from different industries, either commercial or tech people, and they put you on for two months, and they just basically try and encourage you to think of ideas and come up and say, ideas, always problem first.

00:10:53:27 – 00:11:13:10
GUEST
Think about problem and then try and validate it, whilst also trying to find a co-founder that you have complementary skills over. So yeah, I spent basically two weeks in person doing the art program and then Covid hit and then I was trying to find a co-founder for a five, ten, 15 year business about maybe life over zoom, which was pretty tricky.

00:11:13:11 – 00:11:26:00
GUEST
But the idea around the last mile delivery company I had, I pitched to out there, and they’re worried about the amount of foreign investment that they require. And to be honest, they’re bang on and encouraging you to have these guys raise a lot of money, burn.

00:11:26:00 – 00:11:27:03
HOST
Through billions.

00:11:27:06 – 00:11:42:29
GUEST
And in the background and, you know, logistics. So it would have probably been hard for me, but I was advised to I need to look at other ideas. And I started building a property data analytics company instead. And I secured some good pilots with some, some quite interesting companies and kind of household names for what we’re doing, but I just wasn’t passionate about it.

00:11:43:05 – 00:11:46:10
GUEST
So yeah, that led us on to kind of the discipline.

00:11:46:14 – 00:11:50:17
HOST
So how did you come to meet your co-founder and set blew up?

00:11:50:23 – 00:12:10:08
GUEST
It’s not the most exciting story. Definitely lacks, romance. But Sam and I actually met more about 16 through mutual friends, and we used to go to school and to similar schools near Oxford, but we actually became good friends at reading, where we’re doing a glasses together. And at the time, you know, we didn’t know it. But I guess all great friendship is the best thing that has happened.

00:12:10:12 – 00:12:30:10
GUEST
You know, for both us from reading, it’s probably worth me setting the context of kind of what we do in terms of business model in the market we operate in for for those that, you know, necessarily as close to real estate and property, you know, the majority of industrial logistics property is located on the edge of towns in specific industrial style locations.

00:12:30:16 – 00:12:50:05
GUEST
And you would you’ll see these as you drive down the M4 or you drive on the M25 on the north side. But more recently, due to the advent of technology, digitalization and e-commerce, the industrial logistics sector in London has been absolutely booming for probably the last 5 to 10 years as these trends have really driven the demand for industrial space from occupiers.

00:12:50:10 – 00:13:17:04
GUEST
However, these trends have also started to impact consumer preferences and many consumers, are now demanding convenience and they’re starting to consume goods and services instantly. And this has meant that an increased demand for the nontraditional inner city warehousing, which is what we focus on today, has started to really take hold. So what we do is we try we’re targeting building a portfolio of industrial logistics sites in nontraditional locations, being the city center.

00:13:17:05 – 00:13:48:06
GUEST
So being like Ziyuan zone two. Yeah. And we’ve got a portfolio now with six assets located in Hackney, Greenwich. So Brixton, Camberwell, which were all very central zone, two locations. And we’ve also an asset in Port Royal, which is one of those more traditional locations. But we’re doing that because we see these trends at their infancy stage, and we think there are going to be more and more businesses who are driven to take space in more central areas in London where, to be honest, the vast majority of that space is being lost to high value uses like residential.

00:13:48:11 – 00:14:08:27
GUEST
Yeah. So in London, in the last circa ten years, each year it’s been 100 hectares industrial and lost in Greater London. Just at the advent of all these technology, technological changes and trends that have increased demand for space, which is why there’s been a real boom in the sector and weight of capital coming into the sector. But in terms of how we kind of came round setting up room.

00:14:08:27 – 00:14:28:25
GUEST
So when I was at C grow, they started exploring, investing in this in these more central markets, nontraditional kind of industrial logistics. Mark, if you want to call it normally where offices and retail and residential are located. Yeah, which is actually the attraction for putting industrial sites there is that you’re next to the end consumer. Basically you deliver goods and services quickly.

00:14:28:26 – 00:14:47:15
GUEST
What does it see. You go. We started exploring. They they started exploring these trends, investing in more central locations. But generally at the time. And this was turned off three years ago, it was more focused around big sites and looking to try and build new sites for the post and parts of an urban logistics sector being the DHL, DPD, cicada and the Amazons.

00:14:47:20 – 00:14:57:12
GUEST
I’d always had a suspicion that there was in fact a wider and more diverse customer pool for, say, we want sites in these types of locations.

00:14:57:17 – 00:15:00:25
HOST
So occupier occupier is what you mean by customer.

00:15:00:25 – 00:15:26:03
GUEST
So all our occupants are our customers effectively. Yeah. So so I thought there was a wider kind of diverse pool of potential sectors and occupiers that might be interested in taking or letting effectively ultra and warehousing as we, as we call it. So I basically pitched this idea to Sam. Yeah, having completely ignored all of the lessons I learned out there around being, you know, really forensic with how you select a co-founder.

00:15:26:03 – 00:15:28:17
GUEST
I’ve known Sam so long, it felt right, and we just gave it a go.

00:15:28:21 – 00:15:45:01
HOST
And so in terms of your customers, the occupiers, anything from Trade Town to occupiers to dark kitchens, last mile logistics, SMB, types of these, all of your customer profiles and, you know, ultra urban. Yeah. These are the people you’re going after.

00:15:45:02 – 00:16:08:01
GUEST
Yeah, sure. So I mean, the word ultra urban for us means basically kind of anywhere inside the North Circular and South Circular, basically. So warehousing in kind of central inner city locations. And when we started out, Sam and I, we had an inclination that there were a number of occupiers and sectors that might want to have warehouses located in those more central London markets, but we wanted to go and prove it.

00:16:08:01 – 00:16:33:18
GUEST
So we spent the first six months speaking to 100, around 100 occupiers across various sectors to understand did they actually want to be located in these central locations? And if they did, what does the space need to look like? How does it need to be designed and how does it need to operate? So we basically went and spoke to a range of customers or occupiers across the traditional and modern, what you might call modern business models, but across those two areas.

00:16:33:18 – 00:17:00:23
GUEST
So that was on what you might call the more traditional side self storage, post and parcel manufacturing, retail, food and beverage. And on the more kind of modern side, I knew a business model that spawned that. The trends I mentioned earlier, Tom kitchens on demand, grocers, e-mobility, urban farming, and there are loads more I could mention, but those are kind of all kind of core part of our core customer set that we want to occupy or, you know, warehouses.

00:17:00:28 – 00:17:10:00
HOST
In terms of selecting locations, what role does data have in steering your investment criteria?

00:17:10:00 – 00:17:28:05
GUEST
So we want to be extremely data led as a business. You know, at the same time, we are a small business with limited resource. So we completely see a future for us where we’ve got data trying to feed in as it as it can into every kind of process that we can. We can get it into you to help inform our decisions.

00:17:28:05 – 00:17:51:06
GUEST
At the moment, the kind of data that we’re using outside of what you might call more traditional property data, which is comparable evidence, looking at rental growth stats, looking at macro trends, etc. to drive decisions. We also use demographics data and location data to help us identify locations we think are going to be very suitable. We also used to look at supply and demand in certain markets.

00:17:51:06 – 00:18:08:11
GUEST
So for example, in Fulham, a big driver for we bought a site in Fulham, was it accounted for 49% of the total industrial logistics supply for them. So one of you where was which one to by sites in the most supply constrained locations, which in the markets were operating in very central London, zone one and zone two where not much of this exists.

00:18:08:15 – 00:18:29:14
GUEST
You know, it’s quite often the case, but in certain instances, like with Fulham, it was even more magnified and it was a big driver for one for that site. In terms of other products we’re using to kind of protect that we’re using to try and help drive our decision making. We use coastal, at times or have done in the past, but the main products we use a landing site, a Nimbus.

00:18:29:16 – 00:18:54:25
GUEST
Yeah, because we’re generally focused on trying to find, development land at some investment deals. But development nine particularly, it’s got really good information on the planning background of the site, as well as just puts a lot of the information you need to assess a site quickly in one place. And yeah, two of the sites that we bought today have come directly from using those sites, identifying suitable sites and then going meeting a lab, meeting a vendor, go and discuss, you know, potential pricing for the asset.

00:18:54:29 – 00:19:04:13
HOST
So you’ve kind of you kind of got the strategy, got the idea, got a co-founder. How, how do you go about raising the capital to, to put all of this together? Yeah.

00:19:04:13 – 00:19:35:10
GUEST
It’s not it wasn’t easy. And particularly because as you kind of noted earlier, Sam and I started blooming in June 2020. So right in the heart of kind of lockdown and Covid. So yeah, we weren’t able to get the coffees, we weren’t able to come coming in and pitch kind of what we’re doing was tricky to an extent, but at the same time we kind of used it as an advantage in a way, because what we found was that a lot of the people we were wanting to speak to had more time on their hands because they’re working from home, and they weren’t traveling to and from work, and it wasn’t always the case, but

00:19:35:10 – 00:19:58:08
GUEST
quite often was. So that combined with the fact that we’d spent some a lot of time networking and we also had a very good advisory board for our business, meant that we were able to arrange a lot of zoom calls and calls and quite quickly get a load of that in and get a little validation in for for our business model, but also start the conversations with funders and get agents, you know, out of the market with our equipment looking for sites.

00:19:58:08 – 00:20:26:22
GUEST
So, it was tricky time. And we effectively hosted a zoom roadshow to try and raise funding. But interestingly, Angelo Gordon funding didn’t come from that zoom roadshow in a way, we actually made a real conscious effort to go and speak to anyone and everyone about bloom to get our name out there, because we thought at the time the, you know, what’s very real estate business or in the property sector, we had quite a few connections in tech, and I’d done and learned some had been in the US, and we’re both very sociable outside of work.

00:20:26:23 – 00:20:34:23
GUEST
You never know. Owning a crucial or helpful introduction or opportunities might come from might come from right in front of you, but it might come from, you know, your granny or someone you know.

00:20:34:23 – 00:20:35:09
HOST
Yeah, yeah.

00:20:35:11 – 00:20:51:24
GUEST
You never know. So we basically went and spoke to all of our mates in any industry, and I started speaking to Fifth World again, who had worked with a seed and fifth, one of the largest proptech venture capital, some globally. I call basically that one of their partners, Miguel Amador, who coincidentally at the time was about to invest in gorillas.

00:20:52:01 – 00:21:13:10
GUEST
So if we were about to invest in gorillas and we were talking about our experience, because gorillas mainly focus in the more central markets cities, and it was basically came to market exactly at the time when we were doing well. We’re almost helping validate our business model in a way, which was helpful. But they were investing in gorillas at the time, and we kind of gave our on the ground kind of view on how they’re performing from real estate perspective.

00:21:13:10 – 00:21:37:16
GUEST
And Miguel coming in to present to all of those investors in their funds. So we were then having trying to find any mortgage adoption we could. So any potential investor or funder put basically on a, on a zoom call in front of 70 potential investors in one guy. And that was transformative, because it just so happened that the CEO of Angela Gordon, the head of Europe Real estate, were on that call and called us after.

00:21:37:20 – 00:21:49:15
GUEST
And then we basically, yeah, took the conversation from there. We were we did have another time sheet that were about sign point, and we kind of spoke with quite openly about it, and they thought they could offer better terms, and they ended up doing so.

00:21:49:19 – 00:21:53:17
HOST
Co-Founder replaced the advisory boards. An interesting one. How did you put that together?

00:21:53:17 – 00:22:13:14
GUEST
We Sam and I were 28 when we started playing a two on a side run, a kind of events business, and had done for nine, maybe ten years on the side. But nothing, you know, nothing like running it for a tech company or for a proper business, you know, with, you know, proper functions and teams and organization charts and with, you know, backing as well.

00:22:13:14 – 00:22:32:17
GUEST
So we’re very inexperienced at this point. And we were knocking on doors asking investors to part ways with a lot of money, which is never easy as it is. But having had no experience on our own track record, effectively on our own of delivering what we were saying, we could deliver a bit. We’ve done it for other people and funds, you know, we thought we really we’ve got a strong advisory board.

00:22:32:20 – 00:22:52:28
GUEST
Yeah. We basically went about trying to find someone who was very sector specific in terms of the investment markets advise on stuff we were looking to buy, and the market gave us kind of trends and kind of information, and we collaborated on that front. We found a guy that I kind of met, folk Rock Fowler, who was, the head of the Micro Hub strategy at DPD.

00:22:53:05 – 00:23:21:07
GUEST
So he was one of our potential customers and occupiers. So he’s been incredible at giving us, you know, a lot of insight into how these operators work, what the buildings need to be designed like, etc. and then we’ve got some kind of seasoned operating partner and fund manager, who’s listed companies before real estate companies specifically who has been integral in advising us, you know, on on how to launch a business, what type of opportunities to focus on how to negotiate the joint venture, etc..

00:23:21:07 – 00:23:28:10
GUEST
So that gave us a lot of credibility before we had the track record of actually delivering a product, which we’re still working. We don’t have that track record yet.

00:23:28:17 – 00:23:49:01
HOST
Yeah, from an economics perspective. So he raised or you’ve got a line to build 250 million pound portfolio with Angelo Gordon from a typical GPS structure they often require. Yeah. Co-Invest you know, I know you guys are pretty well connected, but take borrowing stealing, you know, 5% equity. To to make sure that, you know, there’s alignment in terms of the deal.

00:23:49:01 – 00:23:58:07
HOST
How do you go about navigating when you’re starting up a, you know, giving confidence your your principle LP, that there’s a alignment of interest when you’re looking at these deals?

00:23:58:10 – 00:24:19:20
GUEST
It’s a very important point and one that, you know, every funding partner we probably spoken to has been very hot on in the respect that they want to see that their operating partners, i.e. the guys that are on the ground finding the opportunities and actually delivering the opportunities, getting planning, building the buildings, letting the buildings, managing buildings. That’s what we do.

00:24:19:20 – 00:24:33:25
GUEST
That’s our responsibility. But they want to know that you’re doing that on the basis you’ve got skin in the game, and that skin in the game needs to hurt. If you lose, it needs to be hot money. So I don’t know. I 28, as I said earlier, you know, got much money. You know we got some life savings.

00:24:33:25 – 00:24:52:17
GUEST
But what we do have is just energy and drive. And that was really integral for the likes of, you know, Angelo Gordon in terms of just knowing we were going to work on this super hard in terms of getting alignment into the deals we do co-invest into the joint venture. A lot of the co-investment, to be honest, is from road up fees that we generate from the joint venture.

00:24:52:20 – 00:25:01:28
GUEST
So it means that the initial cash outlay isn’t massive. There is some initial cash outlay, but that does mean that, you know, we we basically got the equivalent of most of our life savings in the joint.

00:25:01:28 – 00:25:03:00
HOST
Venture tied up in it.

00:25:03:01 – 00:25:03:26
GUEST
Yeah, it’s a better go.

00:25:03:26 – 00:25:19:20
HOST
Well makes complete sense. So the business has grown in the last couple of years. Your team of seven. How’s it been trying to assemble a high performing team with manager, capital and partner? He’s no doubt pretty hands on sourcing stock. How’s that being from a recruitment perspective? Yeah, well, firstly.

00:25:19:20 – 00:25:37:21
GUEST
I should say the, you know, the one of the main attractions from Angelo for working with Angelo Gordon was that they’ve had, I think around 500 different operating partners. So they’ve been through this process so many times of taking, you know, guys have just left their jobs and basically helping them create a business. Yeah, that will then effectively manage the money.

00:25:37:22 – 00:25:54:27
GUEST
So Angelo Gordon have been integral in not we I’ve talked to them about you know, we’ve got our ideas and how we want to structure our team. And they’ve been very supportive of that. But knowing how their other operating partners it works and speaking some of their other operating partners has really helped guide us into kind of what our team structure an organization chart needs to look like.

00:25:54:27 – 00:26:22:28
GUEST
We started out Simon on a kitchen. We’re still in the kitchen probably 18 months ago during Covid, and we’re now a team of of seven people. Recruitment has not been easy. It’s not been easy for a number of reasons, finding people that are genuinely motivated to leave their job, as we found, has been tricky. We’ve used on networks to try and tap people up and kind of, explain to them the opportunity to join us, but often they haven’t been quite willing to leave their jobs at that time.

00:26:22:28 – 00:26:40:07
GUEST
And to be honest, our sector has been so competitive with the amount of investment capital that’s come into it. It’s been really hard to actually hire really good people for a lot of businesses, and it’s been very expensive. And where resource strapped business are, you know, still at this stage, but, you know, six, six, nine months ago, even more so.

00:26:40:07 – 00:26:56:16
GUEST
So we’ve had to be quite cute and clever with, with how we try to bring people in. And we’ve got a team structure now that, you know, we’ve got a couple of brands who we had as interns, and they worked with us for three months before a really good core investment kind of executive who helps us find deals and bring bring them over the line.

00:26:56:16 – 00:27:21:03
GUEST
We’ve got a part time financial director recently. We wanted development director as our first real senior. Highlights got a real track record himself, used to work at a called over one of our target occupiers customers, and then used to work a couple industrial who are probably the best known multi-layer industrial estate owner. So he’s got really relevant experience and just gives us, you know, a different perspective on certain decisions on certain level operating.

00:27:21:04 – 00:27:41:06
GUEST
He’s he’s kind of already coming up with ideas at the on improving and improving things and making things more efficient. But he’s also an extremely trusted pair of hands, you know, and it needs, someone I can go out and also try and focus on the next value creation opportunity driving revenue rather than focusing as much on, you know, delivering projects day in, day out.

00:27:41:08 – 00:28:00:17
HOST
Yeah. You mentioned there’s, it’s been a lot of capital that’s been raised and a lot of money that’s chasing the space. You mentioned obviously capital industrial, you know, you’ve got your old shop see grow a London metric, Prologis valor mirror star Mall. We like the list goes on. And you’ve also paid some pretty sharp prices. Couple of 2% is setting the record I think earlier this year.

00:28:00:23 – 00:28:07:28
HOST
How difficult has it been to source stock and compete with maybe some more established players?

00:28:08:02 – 00:28:35:15
GUEST
Yeah. Well firstly I find the concept of competitors in any industry can to me be a little less divisive. It’s true that we are often looking at acquiring or bidding on similar assets to a value, or a C group or capital industrial or nine properties. I mean, the list really could go on, and we’re also trying to let our buildings and maybe to some location to similar types of occupiers, where an occupy has a requirement that any one building, they either choose Rs or they choose someone else’s.

00:28:35:19 – 00:28:53:25
GUEST
There is definitely, you know, more interest from other parties. It does have an impact on it. But I feel given the market that we operate in and the vast undersupply of availability of industrial assets in London at the moment, there are enough opportunities to go around for everyone. We actually see our industry as being more collaborative and competitive.

00:28:53:25 – 00:29:11:08
GUEST
You know, we see others like evolve or see you grow a company industrial. You might be looking to execute similar strategies more as allies who have a shared vision. You know, importantly, it’s improved. Develop the asset class and seek to have a positive influence through improving our industry’s impact on the environment, sustainability and wellbeing, which is a real core driver of our business.

00:29:11:08 – 00:29:42:06
GUEST
So whilst there definitely have been sites that we bid on the others a bit on, on one, they’re also sites we bid on and one and you know, everyone has a certain amount of capital and it seems to me, you know, from our perspective, we’ve we’ve managed to deploy assets basically pretty well and efficiently. But a big part of that is by trying to find off market sites and not enterprise processes, you know, where there’s ten, 15 potential parties in states, who are you going to drive up the valley, be some of which have quite, quite significantly lower hurdle rates and return requirements.

00:29:42:06 – 00:29:45:03
GUEST
And we do, which means we can’t be competitive in some sites.

00:29:45:05 – 00:29:57:08
HOST
Yeah. Just a point on your existing portfolio. So you’ve got six assets under management. So Camberwell, Brixton, Hackney, Fulham Park Royal, you’re gonna have to help me out with six on and.

00:29:57:09 – 00:29:58:20
GUEST
Greenwich roll off its own.

00:29:58:22 – 00:30:15:24
HOST
Talk to me about those those assets. Yeah they’re multistory. Are they be configured. Are they configured I know there’s lots of you know occupiers are customers are demanding particular configurations. Are they built to suit. Have you got doing spec builds on them. Talk to me about your your portfolio at the moment.

00:30:15:24 – 00:30:58:05
GUEST
Sure. So yeah we own at the moment with Angela Golden six assets and those locations not mentioned earlier. And they’re a mixture of investment deals and ground up redevelopment deals and refurbishment or extensive refurbishment deals. So Camberwell, Brixton, Greenwich and Hackney for ground up redevelopment deals. So we pull older, underutilized industrial sites. In all these instances where they are not fit for purpose, for the modern occupier and where trends are going, and they’re also not providing enough space on their plots, i.e. they’re not providing enough jobs, they’re not providing enough square footage or or site area to be able to lead to occupiers and utilize effectively.

00:30:58:05 – 00:31:21:08
GUEST
So what we’re trying to do with those sites is intensify them as much as we can in the markets that they’re in, and they’re suitable. So for example, Camberwell, Brixton and Fulham are all what we’re kind of timing. Gen one multistory. So they are multi industrial estates but which have ground floor space and there’s floor space. Traditionally industrial areas have had first floor office space.

00:31:21:11 – 00:31:39:22
GUEST
We’re putting in first floor office space. But we’re also putting in first floor warehouse space. And that space will be accessed by the tenant who’s also in the ground floor space for goods left, which will have kind of a one and a half or two tonne loading capacity. And this hasn’t been done in the UK yet. So we are operating in the new nontraditional market.

00:31:39:22 – 00:32:01:04
GUEST
We’re calling the October market, and we’re also building buildings that have not been designed on this in the UK. So we’re effectively operating in a new market with new design and otherwise. And it’s not to say we’re the only one to say that because there are others doing it, but that does mean, you know, there are challenges. You know, we’ve basically got quite bespoke products that we’re building on those sites on our Greenwich site.

00:32:01:06 – 00:32:30:25
GUEST
We don’t think that location is quite suited to multistory. It’s not quite as much demand. And therefore we’re delivering more of a generic style industrial building. And on our whole site, this was an investment deal that we bought where it’s already got tenants. We are looking to basically help these tenants grow within our state and our portfolio, and basically grow the value of that building through adding ESG credentials initiative, which it should just say within, across every single estate or building we own, we want to be leading the way in terms of sustainability in our market.

00:32:31:02 – 00:32:40:14
HOST
Raising a lot of challenges and a lot of hurdles that you’ve overcome. What do you say the kind of the biggest challenge has been in your short two and a half year existence?

00:32:40:14 – 00:33:06:28
GUEST
I think in terms of ongoing challenges for a business, you know, you’ve got the usual stuff, like so from a business and operational perspective, there’s usually ideas on hiring top talent, being a newish business, which I didn’t actually touch on earlier, but trying to tell someone you know about potentially your business and convince them to come and join you as a new businesses, go out looking at managing cash flow versus the opportunity cost of not investing more into your business and getting the return on investment is always tricky.

00:33:07:01 – 00:33:31:05
GUEST
And I think also kind of balancing the ability to be commercial and do all the commercial stuff that comes with finding and running a business like HR, tech accounts, marketing and legal. With some I’m actually property guys. I’m meeting to be a developed manager at the same time and manage a project and manage a team, as well as manage the acquisitions, bring them in and find new opportunities.

00:33:31:07 – 00:33:42:01
GUEST
Doing all of it means basically doing the ops and the management and the strategy and everything in between. And that, you know, luckily there’s two of us. Yeah, but that is tricky.

00:33:42:06 – 00:33:45:01
HOST
How do you divide that between the two of you?

00:33:45:07 – 00:34:04:24
GUEST
I think it’s an interesting question because as I said, when I was an ant, there was very focused around signing someone with pretty complementary skills, different skills to if you were the CEO or the CTO. Sam and I ultimately both commercial people. I’ve got more experience in some areas. And him, he’s got more experience elsewhere. We’ve got slightly different characters.

00:34:04:26 – 00:34:30:00
GUEST
But you know, we’re both, you know, personable. And we and we also like meeting people and finding opportunities and doing deals. So it’s we kind of, you know, we split or we split some of the areas in the business where one of us leads that one still involved. And it seems to work quite well at the moment. But this is all, you know, knowledge of being a resource strapped young business, both kind of still doing a bit of everything, and they probably you know, not being quite as streamlined as it could be.

00:34:30:00 – 00:34:45:08
GUEST
And that’s unfortunately the nature of the beast when you’ve got so many different things going on. But it’s certainly, you know, it’s something that we’re conscious of and how we set up the organizational structure moving forward. And when we get to the point where we’re able to keep hiring and, you know, do more of that, then, you know, I’m sure it continue to.

00:34:45:08 – 00:34:55:27
HOST
Evolve, delegate to elevate. What’s your read on the market at the moment given the economic stakes, inflation, interest rates, noise generally. What’s your view?

00:34:55:29 – 00:35:13:25
GUEST
It depends. When this, podcast can be released, I think because everything is changing, but it’s on a daily basis at the moment. It’s not quite that quick, but it’s changing rapidly. I suppose for the last 4 to 5 months the market’s been in a pretty weird place. And when I say the market, I mean the industrial logistics market, property market in the UK.

00:35:13:25 – 00:35:47:27
GUEST
So first off well in property just people trading in and out of owning real estate, being in the National Register, etc.. So following Russia’s, you know, devastating invasion of Ukraine, the impact of various other areas, including rising interest rates, inflation, costs that swap rates and consumer spending confidence, has been some real uncertainty pales to awesome what we’re hearing in the market that the vast majority of investors and our sector of which there was a huge amount and a huge amount of wealth, an amount of capital coming into the market at record and record numbers until 4 or 5 months ago.

00:35:47:27 – 00:36:11:00
GUEST
But the majority of players in the market turn the tap off over kind of the last 4 to 5 months and have stopped deploying that capital due to the economic uncertainty and ultimately trying to understand the impact on property values, which isn’t clear at the moment. Rather than diving in now, potentially paying too much for an asset, the majority of investors seem to want to see where the market pricing discovery or exploration lands is difficult.

00:36:11:00 – 00:36:32:13
GUEST
At the moment, we don’t know where the market you would effectively is for property, and therefore it’s quite difficult, to value to value opportunities. However, you know, we’re still very connected and looking to find opportunities by and by now. You know, we think the fundamentals underpinning our sector on long term trends are very strong. There’s very low vacancy the occupation and market same speak forming.

00:36:32:13 – 00:36:58:21
GUEST
Well you know and this this is driving the rental growth basically that that’s creating that capital value albeit yields a little bit of an uncertainty. So yeah we perched are as income what it may be part an asset in April and June that during this period we’re still, you know looking for opportunities. And it’s important for us that if we are going to find that opportunity, you know, we’ve got to have, you know, a willing vendor who’s willing to sell right now and we’ll be committed as a willing to.

00:36:58:28 – 00:37:04:26
HOST
So in terms of the vision for the business, what is your vision for blue developments?

00:37:05:03 – 00:37:25:25
GUEST
Yeah, at the moment we’re very focused on delivering and executing on our current joint venture business plans. So kind of briefly touched on it earlier, but we are an incredibly fortunate position that we managed to secure some funds to go and manage property portfolio. And you know, we’re we’re very lucky. Sorry to be in that position. But that doesn’t give us a track record for us.

00:37:25:25 – 00:37:41:23
GUEST
What gives us track record is actually buying a side, getting your planning if that’s what you’re doing, executing it, letting it, managing it and creating value from it. And we’re not at that stage yet. We’re still at this stage, infancy stage where we’re at with midway through some of these business bands. We’re trying to keep our head down.

00:37:41:23 – 00:37:58:15
GUEST
Right now, we’re trying to basically deliver our track record, which will then put us in a stronger position as a business, you know, to enable our future growth. So right now we’ve got that focus will be a long term, you know, we want to be here is a credible investment and develop manager with a key underpinning focus on sustainability.

00:37:58:20 – 00:38:20:29
GUEST
You know, 510 1520 year kind of expansion plan is quite difficult to kind of put in place right now. It’s quite difficult to know where we’re going to move in terms of set in terms of market, in terms of funding, in terms of maybe even asset class at the moment. But as and when that evolves, you know, we will be thinking, you know, how we can best position ourselves for the long term.

00:38:20:29 – 00:38:26:21
GUEST
But at the moment we are quite a small team in a small office. Now in a very fortunate position that we need track.

00:38:26:21 – 00:38:32:27
HOST
Record, working very hard with the sounds of it. So what’s your vision for the business and future growth?

00:38:33:00 – 00:38:52:08
GUEST
It’s an interesting question, one that is constant in the back of our minds. Simonides minds. At the moment we are focused on delivering and executing our business plans and our current joint venture with Angelo Gordon. You know, we’re really fortunate position where we’ve managed to raise some funds. We’ve actually got a small office and a team have been working in a kitchen around 18 months ago, but we’re not getting ahead of ourselves.

00:38:52:08 – 00:39:08:09
GUEST
We need to get a track record in the way of getting a track record. For us, it’s by actually executing our business plans rather than just deploying capital. So that’s our kind of key kind of short term focus. Having said that, we’ve always gotten on in the future. We want to be here is a long term, credible investment and develop manager.

00:39:08:09 – 00:39:21:11
GUEST
We want to build on our current assets under management, if you want to call it that. And keep getting bigger and bigger effective and keep growing our business and, you know, organization and some team structure, you know, alongside that.

00:39:21:13 – 00:39:36:28
HOST
Amazing. So someone listening to this will be incredibly inspired by what you and Sam have done. What advice would you give someone who’s sat in a similar position to you at 26, 27, 28, who’s got a desire to set up their own business? What advice would you give someone?

00:39:36:28 – 00:39:58:06
GUEST
I think my advice, if you’re in a position or financially or where you know you don’t have as many responsibilities as you might do when you’re married or when you have kids, etc., which which was a position I where in my 28, you know, no mortgage, no kids. We’re in quite fortunate position where there wasn’t really, in my view actually, that much risk for us going out and setting up.

00:39:58:08 – 00:40:15:04
GUEST
I always thought if we went on set up and for whatever reason it didn’t work out, we would have met in an incredible people along the way. We would’ve found out a lot about ourselves, what we’re going, what we’re not good at, kind of from exploration on, on on who we are as well as well as, you know, find other opportunities along the way.

00:40:15:04 – 00:40:44:06
GUEST
So we didn’t see the I didn’t see the being that much risk with doing it, but that’s because of the fortunate position I was in without those responsibilities. But having said that, we just started our business two years ago. We’re not seasoned entrepreneurs. I think they’re definitely better people to take advice from. But if I was to share kind of any learnings, the one thing that I think was really important for us was and also important for me, having probably looked at 4 or 5 other businesses before I started bloom and try to get them off the ground, is actually to try and really focus hard on what matters.

00:40:44:06 – 00:41:05:21
GUEST
So easy to waste time in the early stages, focusing on building as an actual model. We’re looking at tax and legal structures, working at your organization chart, building a website. Ultimately, what you’re thinking beginning is probably going to change anyway. So I feel what we’ve done quite well is just really focus on the customer. We’ve really validate the problem, and we’ve worked out what needs building and how quickly we can build it and get to revenue.

00:41:05:22 – 00:41:23:11
GUEST
All the other parts need attention. You know. Of course I do. But you’ve got to focus your limited resources on the stuff that’s going to make a difference and make a difference quickly, and particularly when you don’t have revenue, because the longer you are trying to get to revenue, I’m sure there’s probably stats on this, but I imagine the more likely you are to either sale or give up.

00:41:23:15 – 00:41:41:12
GUEST
Otherwise funding a great place on that with complementary skill sets and different ways of making and thinking decisions between is being really helpful. You know, touched on earlier, well, Sam and I are both property people and we do have different experience. And so different skills in both property and life. We also have, you know, certain different characteristics.

00:41:41:12 – 00:41:49:07
GUEST
And we’re really lucky that that gives us, you know, perspective when making decisions, whether those decisions were the right ones or will be the wrong ones. I guess we’ll see.

00:41:49:14 – 00:42:11:02
HOST
Time will tell. It sounds like you’re you’re tackling a problem that needs a solution and bloom development. Since you ultra urban ethos is certainly addressing that. Just before we close, a question that I ask everyone is if you’re given 500 million pounds worth of equity, who are the people? What property and which place would you look to deploy that that cash?

00:42:11:03 – 00:42:27:19
GUEST
It’s got to be out of Neiman Ryan. He doesn’t he doesn’t need the money. He’ll be fine again. I mean, I’m not by any means really qualified to answer this question, being purely a warehouse geek. In fact, I actually remember being asked this exact question by CBRE in a graduate interview and getting rejected shortly thereafter, which kind of proves my point.

00:42:27:20 – 00:42:51:16
GUEST
Having said this, I think that’s a really exciting trend or opportunity at the moment, which is around the Opko and prop co business model, and which is effectively having an operational business that generates income from customers, but not very business that generates income, also owns a real estate. And I think that’s a very attractive position because you can benefit from the income generation and having control over that and oversight of that, as well as potentially creating capital value from that.

00:42:51:16 – 00:43:17:26
GUEST
The self-storage and builders merchant operators have been doing this for a long time. McDonald’s, McDonald’s before it even came fashionable. And I think at the moment there’s a very exciting trend there are very exciting trends where this model can potentially be replicated either in e-commerce aggregation for for small e-commerce businesses to try and basically fulfill their goods to the end consumer and do it quickly, or in the food delivery space, i.e. the dog kitchen space.

00:43:17:28 – 00:43:39:00
GUEST
And I think these trends are still kind of out of their relative infancy. Jeff Bezos would get the law, in my view. Not that he needs the money either, but he’s a guy who has basically driven the huge innovation and instant delivery sector and logistics sector for being a big driving force within that. And I back him at Amazon, to be honest, to drive the hyper local fulfillment sector and food delivery market.

00:43:39:00 – 00:43:41:09
GUEST
I’m sure they’re going to have their influence on that somehow.

00:43:41:09 – 00:43:51:17
HOST
Getting Jeff Bezos on your advisory board would be a decent scoop. And then in terms of place, would you be looking at building on what you’re doing at the moment in central London?

00:43:51:20 – 00:44:15:05
GUEST
Depends. If I’m not involved in the business, if it’s just Jeff Bezos, he can do it anyway. He can get the team in place. But now I think, you know, a big, big part of what we’re doing is business. And more excited about is the real lack of supply of warehouse space in these more central locations in cities, not just in London, but, you know, in other cities, where there are similar kind of constraints around congestion and getting products into the city quickly.

00:44:15:05 – 00:44:35:01
GUEST
And I think that exists in other markets in the US, in other markets, in Europe, Paris, Barcelona. And I think, you know, those markets creating a global company with a global brand doing exactly that, where also unlike the UK, which has a very high e-commerce penetration percentage as a percentage of total retail, some of the European markets are followers.

00:44:35:01 – 00:44:40:26
GUEST
There’s a lot more growth and potential value to be created that. So yeah, wouldn’t want to just sign ourselves in London.

00:44:41:01 – 00:44:54:23
HOST
Amazing. Well, look, thank you so much for coming in and sharing your your story. I, I look forward to watching what you and Sam do and wish you both every success make a huge impact on the ultra urban warehouse space.

00:44:55:00 – 00:45:04:18
GUEST
Thank you very much, Mark. It’s been a pleasure speaking to you today and likewise, looking forward to seeing what evolution continue.

00:45:04:21 – 00:45:24:24
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:45:24:29 – 00:45:57:15
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to work for you, head over to the website cockburn.com, where you can find a wealth of resource to aid your search.

00:45:57:18 – 00:46:00:12
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:00:00 – 00:00:23:22
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of One. This is a podcast where I share the stories, views, opinions and career journeys of the movers and shakers, innovators and leaders in the real estate industry.

00:00:23:24 – 00:00:32:26
HOST
Welcome to the podcast. Today we welcome Kovar, who’s an investment manager at and. Welcome to Rob Bourne HQ and the podcast studio here.

00:00:33:00 – 00:00:35:22
GUEST
Thank you so much for inviting me. Really. My pleasure.

00:00:35:26 – 00:00:53:27
HOST
I guess there’s so much ground to cover, and I’ve been a long admirer of you, just in terms of your career and your views and what you’ve been doing, and I think probably a good way, a good place to start is probably just your background and how you got into real estate. And then. Yeah, just be intrigued to, to understand a little bit more about that route.

00:00:54:03 – 00:01:20:00
GUEST
Of course. And it’s embarrassing how many years it’s been since we first met. Yeah. So my background I’m originally from Bulgaria, born and raised. I’m sure you can hear it by the accent. I studied in an American school in Bulgaria, and then naturally, a lot of my peers and I went abroad for university. So I ended up going to the US at Cornell, where I pursued my passion, what I thought to be my passion back in the day, which is architecture.

00:01:20:04 – 00:01:44:23
GUEST
I didn’t know what I’m getting myself into, to be honest. So it was a five year professional degree. Probably one of the hardest degrees one can sign up for, especially if it turns out it’s not the right fit for you. So I went there and pretty much first semester I kind of realized I’m a bit different than everybody around me who is a lot more designer oriented, and I was always raised by a family of engineers.

00:01:44:24 – 00:02:02:20
GUEST
So logical thinking and numbers were always my strength rather than design. But I loved doing art, so I thought architecture is the combination of the two. Turns out it’s more one than the other. So I started wondering, okay, well, given that this seems to be not the right choice, what do I do now? I have this great scholarship.

00:02:02:20 – 00:02:20:14
GUEST
I mean, this great university. I can’t just give up that opportunity. So I decided to do on the side something on the side. So in the US you can do these things called minors. So I decided to do a minor in real estate. And it was completely I didn’t know what it is. It just sounded like it’s the business side of architecture.

00:02:20:14 – 00:02:42:03
GUEST
So I said, okay, let’s try it out. So I started taking courses real estate law, real estate, finance, property development. And I really loved them. It was all in the hotel management school. I love the people. There were a lot more similar to myself, and I immediately knew that’s probably where I belong. And funny story. I mean, I didn’t know how exactly we’ll go from architecture to real estate.

00:02:42:05 – 00:03:02:04
GUEST
Fast forward five years later. I did finish my degree in architecture, and I did give it a try, actually, to work in architecture. I just always felt there is something missing. And so it was at Cornell when I went to a Women in Real Estate panel. I think it was. And there I met a girl who was also doing her Masters in architecture, but moving into real estate.

00:03:02:09 – 00:03:26:20
GUEST
So we started talking and two years later, she’s the one that invited me for an interview as an analyst in New York at JLL, a strategy consulting team. So that is really how I got my first job. Really? Yeah. So I guess a piece of advice for everybody is go to events, meet people. It might not be obvious when they will come in handy and useful, but having a network from a very early stage is super important.

00:03:26:20 – 00:03:33:04
GUEST
And knowing people and it’s the most unusual situations when someone will reach out with a hand and help you out.

00:03:33:04 – 00:03:36:24
HOST
And how how much further forward in her career was she than you at that stage?

00:03:36:24 – 00:03:39:27
GUEST
She was probably 5 or 6 years ahead of me.

00:03:39:27 – 00:03:45:11
HOST
I think she had a similar background, similar roots, similar interests. And she identified that in you as well?

00:03:45:11 – 00:04:09:18
GUEST
Yeah, a little bit. Yeah. So she started off with business, then moved into architecture and then realized again, architecture is not for her. So move back into real estate now. So more specific business. So I was doing consulting. So it was in finance. And yeah she definitely I mean being a woman, being an architect obviously struggling to move into a new field, it’s surprisingly difficult.

00:04:09:18 – 00:04:41:17
GUEST
I think it’s a bit of a mouse and cat relationship with real estate and architects, and they seem to think poorly of each other, funnily enough, not of course, when they’re client and service provider, but in general, when it comes to career real estate, people look down on architects not knowing numbers. And then the other way around, my architecture professors, I would probably flipping when they hear someone goes into real estate because they’re people that don’t appreciate design, and all they do is try to make money, which I don’t think either or is true, but that’s kind of the general concept.

00:04:41:17 – 00:04:47:07
HOST
You had a nice balance between the architecture and the design piece, but also given your family background and upbringing, the kind of finance.

00:04:47:07 – 00:05:10:23
GUEST
Yeah, but it was difficult to prove that. So in any case, someone needs to believe, of course, when you don’t have any experience, you’re fresh out of university. Someone has to see something and believe that you’re capable and you’ll be able to do the job. And it’s a lot about luck and timing as well. Who’s going to be reviewing your application and what is going to click there?

00:05:10:25 – 00:05:26:04
GUEST
So sadly, it’s probably even a numbers game. For me it was just luck. But for a lot of other people it’s a matter of just making sure they apply to many places. And again, they speak to people, so at least they’re not just a CV out of many CV. So they’re a.

00:05:26:04 – 00:05:29:22
HOST
Person. You made your own luck though. Tend to the event network met something that.

00:05:29:22 – 00:05:50:14
GUEST
Was that was just pure luck. So the genre if she ever listens to this podcast, thank you. You really were the beginning of my real estate career. So I joined the yeah deal and I really loved it. It’s a very unique team within JLL. I was in New York for a year. Oh, the other complexity was obviously in the US you have very strict immigration rules.

00:05:50:16 – 00:06:08:05
GUEST
So even if you graduate from an American university, you need to have a sponsor, sponsor your work visa. Yeah. And you go through a lottery process. And J-Lo luckily sponsored me, but I didn’t get the visa. So great company though. They offered me to move with them to Singapore, which at that time I decided, I’ve had enough.

00:06:08:05 – 00:06:16:01
GUEST
Being away from the old continent, I want to come back to Europe. So I ended up joining clients at that time. But again, that was the most straightforward.

00:06:16:07 – 00:06:17:06
HOST
How did that come about?

00:06:17:09 – 00:06:41:24
GUEST
So back in university, early European Land Institute and Hines, they have this competition. The kinds you like competition in the US now. It’s actually also in Europe and in universities. You hear about this to company and organization non profit organization. And also we had Jerry Hines was the founder, the late founder of Hines. Come and speak about his passion about design and how he’s worked with some of the greatest architects.

00:06:41:24 – 00:06:58:16
GUEST
So he actually was invited by our architecture school. So in my mind, that was the company that combines it all. Yeah. So so I had told friends, I mean, it’s actually embarrassing. I had told friends that there was this one company that I really want to work for. And then back in the day, I wasn’t big on LinkedIn.

00:06:58:16 – 00:07:14:23
GUEST
I think it was just about the beginnings of LinkedIn, so I didn’t know how to use it. So one of them said, you know, through LinkedIn you can search whether you have mutual connections with somebody who works there. I was like, I didn’t know how to do it. So, yeah, a good friend of mine showed me how to do it.

00:07:14:23 – 00:07:37:21
GUEST
And it turned out I do have a friend who knows somebody who works there. So she introduced me. I asked whether she can introduce me. Yeah. And we met up when I was in, New York. I was already in New York, and she was doing fundraising at Hines at the time in New York, and she said, I’ll put you in touch with a girl who’s in my team in London when you’re in London, because I think I was already feeling that I’m not going to get the lottery.

00:07:37:21 – 00:08:01:11
GUEST
So I always wanted to move to London as an English speaking country in Europe. And he said, I’ll introduce you to this girl, Patricia, and she’s one of my closest. And I’ll, I’m mentioning the name because that keeps reoccurring throughout my career. And next time you’re in London, you should speak to her. So I did get in touch with her, as I was flying over London all the time through London on the way to the US one time I met up with her.

00:08:01:16 – 00:08:22:11
GUEST
She also introduced me to one of her other colleagues who was an engineer moved from engineering to heights. Drake and Theo, very close friends. I would call them friends here in London, and they were super nice. And they said, yeah, we are currently not looking to hire. I was quite small at the time. Yeah, in Europe, not small, but much smaller than it is now.

00:08:22:13 – 00:08:42:23
GUEST
So nothing worked out. But I was patient and a year later when I finished with Allo and I knew I’m moving to London, I said, do you happen to have something? We met up, if you remember, nine months ago, and she said, actually, yes. Our investment team is looking for an intern, and I was approached. I have a list of one year of experience.

00:08:42:23 – 00:08:45:13
HOST
Doing consulting job. Yeah, I do consulting.

00:08:45:13 – 00:09:00:06
GUEST
How can I become an intern after this great experience that I had at dinner? But in any case, I started interviewing because I also realized that consulting, whilst it was great as a first job because if you get client exposure and it’s a front facing role from very early on.

00:09:00:06 – 00:09:03:01
HOST
And consulting specifically mean is it corporate real estate.

00:09:03:02 – 00:09:24:04
GUEST
A real estate consulting? So yeah, basically portfolio strategy, workplace strategy and all that has become very big recently with Covid and people and process was the third kind of business line, which basically was how those corporate real estate teams sit with the broader organization that was typically banks and insurance companies. And how do they make decisions based on the needs of the business?

00:09:24:07 – 00:09:44:21
GUEST
So it was very I mean, you meet people in the C-suite of banks and insurance companies because that they, let’s say, are relocating their headquarters and they’re making a decision of how much space they’re gonna take. Where are the employees based and how do you attract talent? So it was it was very interesting, but it wasn’t development. And I in my mind thought, I want to be doing development.

00:09:44:21 – 00:10:06:07
GUEST
That’s what the client of that architect is doing. So that’s where I want to go. I have always very clear thoughts about what I think I want to do, and then I do it. And sometimes I prove to be right. Sometimes I prove to be wrong, and then I move on, which is okay. I think it’s, again, having this kind of investment hypothesis in your head where you want to go.

00:10:06:09 – 00:10:22:00
GUEST
So clients obviously being a very famous developer, I didn’t really know they have an investment team, but I said, yes, I will speak to your investment team for this internship. And I met them and I even had to do a modeling test that was absolutely terrified. I remember going to their offices in New York doing this modeling test.

00:10:22:05 – 00:10:23:05
HOST
For this job in London.

00:10:23:05 – 00:10:41:05
GUEST
For the job in London. Thankfully, the New York team completely forgot about me, so they left me there for 4 or 5 hours. So I was with modeling. So this was supposed to be only two hours. I think that’s what saved me, because I don’t think I would have managed to do that modeling test, that it was with the level of financial knowledge I have at the time.

00:10:41:10 – 00:10:44:02
HOST
How do you even practice beforehand? Was that even part of my.

00:10:44:02 – 00:10:59:13
GUEST
In university, I had a real estate finance course, so I don’t think I think in universities enough to do a modeling test. That’s what a lot of times people start with the investment banking or investment roles and kind before moving to the buy side.

00:10:59:13 – 00:11:05:08
HOST
For a bit of luck, they’re tied into meetings. That’s left in the meeting room. Crack out with your model.

00:11:05:10 – 00:11:30:03
GUEST
Who knew how much they cared about the modeling test for an intern? I don’t know, but I think it was, again, one of those concerns that kept being raised. You’re an architect. But again, one of the two people that were hiring was an architect as well. So Daniel Tag is now in need of sustainability as well. So I think again, it’s luck, but it’s also you end up having the conversations progressed with people that are more similar to you.

00:11:30:06 – 00:11:35:05
GUEST
So I think it’s partially luck, but it’s partially also just fate. And the same.

00:11:35:05 – 00:11:45:26
HOST
Place, but a lot of hard work and you know your part. There was a lot of times like the networking events and showing up and the rejections and the conversations and opening as many tools as you can for yourself and things come up. Sure.

00:11:45:28 – 00:12:10:15
GUEST
I mean, I’ve knocked on a lot of doors and a lot of them have been closed. So I just kind of, I guess I’m presenting in a very positive way, but in reality it’s really not that easy. And luckily we’re human. So you end up remembering only the positive things, not so much the negative. Your mind kind of filters out the negative over the years, but for sure it requires persistence and trying to connect at a personal level.

00:12:10:20 – 00:12:33:21
GUEST
And that doesn’t mean someone makes you a favor. You still need to do the work and you still need to have the skill set. But that’s 90%. But the last 10% that’s going to make a difference between you and another candidate. Is that personal touch and personal connection with the people. So anyways, I ended up getting the job with times, but I was still not sure that having a five month internship is going to lead anywhere.

00:12:33:21 – 00:12:36:02
GUEST
So I kind of had a backup.

00:12:36:05 – 00:12:41:19
HOST
So you put your ego to side to make sure to take the intern opportunity. Got a flight to London.

00:12:41:20 – 00:13:03:02
GUEST
Manage to even negotiate a salary for an internship. I still remember Peter Epping, the way he reacted to my silly attempts to negotiate an internship salary, and we still joke about it years later. But yeah, I came here, started internship, but I felt like I have to have a backup because I it might not go in the right direction after the internship.

00:13:03:02 – 00:13:27:17
GUEST
They might not even have a role at the end of it. So that’s maybe less honorable side of me here speaking. So I definitely, for those of you listening, don’t recommend you do that. But I think it’s always good to have backups or alternative scenarios if things don’t work out the way you want it. So I had a full time job in parallel, lined up with Deloitte Real Estate Consulting.

00:13:27:17 – 00:13:32:16
GUEST
So very similar to what I was doing with Jolo in the US, but here in London with Deloitte.

00:13:32:16 – 00:13:37:14
HOST
Interesting, kind of a step back into what you want. You didn’t want to go back into that space, but let’s just say.

00:13:37:19 – 00:14:02:23
GUEST
It was a, I guess, a step forward from a seniority perspective. So I still was excited about it. But yeah, I wanted to switch fields, and I was aware that that is one thing that I was very conscious that until I find the right place, I know that I was probably moving laterally rather than upwards. And so it’s better to do it early in your career, because even if you have to make a lateral move, you’re still learning.

00:14:02:23 – 00:14:06:29
GUEST
And it’s it’s good. And in the end, the different pieces of the puzzle will come together.

00:14:06:29 – 00:14:07:16
HOST
100%.

00:14:07:19 – 00:14:35:11
GUEST
But it’s harder when you’re older. Let’s say I have some of my friends from university try to move away from architecture. Let’s say five, six years after working in architecture practices. It’s a lot more challenging. You have to probably go have a degree, do an MBA or the Masters in real estate, then start back from being either an analyst or an associate because they don’t have the right background and it’s very difficult to sort of jump into a mid-level role at that point.

00:14:35:11 – 00:14:55:02
GUEST
So I was very conscious that I want to make the moves early on until I find the right place in the real estate industry. So, yeah, in a way, it was a step sideways from where I want it to be. But it was a great opportunity, so I took it as an alternative route. But in the end, maybe it helped, you know, maybe looking desirable to somebody.

00:14:55:02 – 00:15:05:20
GUEST
And that’s a little bit like in dating life. Maybe it helped clients. When it came to the end of the internship. I told them, look, I need to make a decision because I have these other tools.

00:15:05:22 – 00:15:07:12
HOST
And they kept it open for you today.

00:15:07:18 – 00:15:26:18
GUEST
We didn’t discuss it until the end of the internship. So it was the moment at the end of it when we had that conversation and they said, yes, we have a position for you, do you want to stay on? And I said, yes, of course. I’ve always dreamt of working here. So I kind of ended up in the investment team, to be honest, by chance, just because they had the open internship position.

00:15:26:21 – 00:15:50:24
GUEST
And to be honest, at the time in London, they had the UK team and the European team and the European team was only doing investment, and the UK team was pretty heavily focused on investment at the time as well. Now they’re doing more developments. They bought a big side in South Bank and historically they were doing developments. But right when I arrived there was no one in London that was doing development really, neither in the UK team nor in the European team.

00:15:50:24 – 00:16:03:25
GUEST
So I ended up doing investment by chance. I never really thought of it. I mean, it’s always been kind of on the Irish thought. I don’t capitalize on the architectural background if I do investment, so that’s why I development was always in my head.

00:16:03:26 – 00:16:05:05
HOST
So your point of reference.

00:16:05:05 – 00:16:29:09
GUEST
Yeah, that’s going to reference the sort of in between the two fields. But by chance I ended up in investment and I actually really liked it because it’s a bit more dynamic in a way, because we can develop a new how a project you end up spending at least a few years, even as a developer. Maybe the benefit is as an architect, you work on only one project, typically as a developer, or at least as a junior architect.

00:16:29:09 – 00:16:38:10
GUEST
And as a developer, you maybe have 2 to 3 projects, but they all run for many years. You take them through planning up to completion and sale.

00:16:38:13 – 00:16:39:24
HOST
You know, different stages, right?

00:16:39:24 – 00:17:07:05
GUEST
Yeah, different stages while still an investment. You see a lot more things in it. You also don’t need to be as local. So you could be looking at pan-European investment, very difficult to look at pan-European development. And you need people on the ground to work with to do that either in-house or writing partners. So again, I think lucky chance that I discovered that and I liked it and I was actually good at it because it’s much more numbers heavy.

00:17:07:07 – 00:17:23:24
GUEST
That aside, I had no background in it. So it was a rough two years at hands. It was a steep learning curve. And thanks to all of my colleagues who paired with me whilst learning, because it’s clear that I had a passion, but I didn’t necessarily have all the right skills in terms of finance.

00:17:24:00 – 00:17:35:29
HOST
So were you part of an analyst cohort, or were you kind of assigned to a investment manager or director, and were you siloed in terms of a particular geography, asset class or so?

00:17:35:29 – 00:17:59:29
GUEST
I was a fund analyst, so I call it silo to the core fund, which was at the time the largest fund. It was running already for ten years. And yeah, I mean, I think the most that I learned was from a dear friend of mine. I moved back sadly to Germany, but yeah, he was the sort of senior analyst associate in the team that taught me a lot really day to day.

00:18:00:06 – 00:18:33:17
GUEST
And then, yeah, there was a director, you know, so I was kind of working in between asset management and investment management already. So I was working with two senior people, but they were working across different funds, so they had less time to spend day to day to explain this. How you model this is how you do so. So it was a steep learning curve and a bit painful at times, I have to say, because there were things I didn’t know, but it was really great and the reason why I ended up looking to leave, well, on one hand, I think I probably burned out a bit because it was such a steep learning curve.

00:18:33:23 – 00:18:55:21
GUEST
But on the other hand, it was a core fund. So again, that passion about development never went away. So I wanted to try at least be either, doing value add investments or to have a bit of a development component or be even more hands on and have myself touch the building and be part of the design process and the planning process.

00:18:55:25 – 00:19:12:24
GUEST
I just always felt like when I go into a building, I still didn’t have a clue, let’s say how big is it? Or what are the kind of things that I should be looking at. So I wanted to do that, and I actually had some conversations with France, Ireland, because they were pretty active on the development front at the time to move there.

00:19:12:24 – 00:19:25:26
GUEST
But I ultimately also didn’t want to switch series, so that was another consideration that I want to stay in London. So that’s how I ended up leaving, just because there was no real opportunity to do what I am interested in at the time.

00:19:26:02 – 00:19:48:03
HOST
But at the time, as a fund analyst working across investment and asset management, I’m assuming you learned how to build some models from scratch, but also models at the asset level. And so that’s probably why you’re so burnt out, right? Because you’re covering transactions and asset management and these sort of updates in terms of the business plans having to remodel update support on new transactions and what effect that would have in terms of including that into the wider fund, too.

00:19:48:03 – 00:20:11:08
GUEST
So exactly. Yeah, just pretty full on especially that and combined also a track record. And there was ten years worth of history and any new investor because it was an open ended fund. So we were always in fundraising hold. A new investor would obviously ask about different track record questions, and sometimes the people that started in the fund weren’t there or the information wasn’t there.

00:20:11:08 – 00:20:30:16
GUEST
So trying to pull information from different sources, they had the fund model. Exactly. We had many assets and the fund model. Let’s say, was on there. So a lot of times, yeah, these are quite complicated things that I think especially in the transaction world, people don’t think about. They kind of want the transaction to be done and move on.

00:20:30:16 – 00:20:59:08
GUEST
Also, at the time, I had decided to use Argus, for transactions and for investment. So we were tasked to essentially train everybody in Europe on how to use Argus. And it was a combination. The German team had created this template with combines Excel and Argus. Oh, it was a nightmare. Also dealing with people who just don’t want to use Argus and trying to sort of politically mitigate that, because to go to it in the US, you had to have everything modeled in Argus.

00:20:59:08 – 00:21:18:02
GUEST
But yeah, you’re absolutely right here updating the business plans with the local teams who are kind of the asset management team, and we’re fund level asset management. It was many different countries with many different sort of cultural nuances. Should I say there was the Italian team very different from, let’s say, the German team and how they do team.

00:21:18:04 – 00:21:37:16
GUEST
So I think and I think in general, yeah, it was fun from that perspective because I got to know everybody at Heinz in probably 90% of the people in Europe, and managed to make really good friends now that I know, across Europe. So it’s really lovely to now go to these tiny European conferences and see old friends.

00:21:37:16 – 00:22:00:25
GUEST
But yeah, it was very tough and I was learning and it was almost, I mean, the fund level financial modeling is very different from the asset level one. And it sort of taught me things about that. I know it’s very much more macro as well, like how would you create your allocations and you need to follow politics in each country and know where our elections happening.

00:22:00:25 – 00:22:28:12
GUEST
What’s the risk where should be under over allocated and be able to answer those questions. And but also fund level hedging strategies and financing strategies. And so it’s less about the real estate. It’s more about making sure that let’s say your cash flow is sort of not jumping around. So you don’t have big lettings in certain years or making sure that you it it’s more like financial investments rather than, let’s say, real estate investment.

00:22:28:12 – 00:22:44:26
GUEST
So didn’t really it really didn’t matter at my level at that time whether the building is 4000m² or 5000. In it was nice to understand what’s going on with the building and what kind of event was wrong and what the tenants think, but ultimately that was the local teams.

00:22:44:28 – 00:22:48:25
HOST
The results of the day to day piece. You had a lot on your plate at the fund level. Yeah.

00:22:48:25 – 00:22:55:07
GUEST
For me it was more like how we benchmark with other funds and, you know, fund level strategies and tax and things like that.

00:22:55:10 – 00:23:07:17
HOST
But I must wasn’t giving you a great foundation, drawing on your architect and design design to get into development, but really refining your financial skills, covering quite a broad range but relatively high level at the fund.

00:23:07:17 – 00:23:26:13
GUEST
It was my financial training by far. That’s when I learned the basics and I laid the foundation, really. And then from there on, I think I’ve added new pieces to the equation, but it was never sort of the same steep learning curve. I think it was just adding on top of the base that was already there. So it was great.

00:23:26:13 – 00:23:46:27
GUEST
And also that’s when I really started sort of shaping my profile in sustainability. I would say, well, at the time he was kind of it was a formal role, but now he’s had a formal role. So actually the two people that I work with at the time, Daniel Tank and Peter Epping, are now the European and global head of ESG, for Heinz.

00:23:46:27 – 00:24:15:20
GUEST
So, again, I think lucky coincidence that I ended up working with them specifically, but we were the first ones to start looking into grasp at the time. So front level sustainability certification and from there on implementing pan-European sustainability tools like Energy Monitor and metering and certifications and things like that. So it was the first time that I started hearing things like, oh, you don’t talk about your tenant, but you talk about your customer, and this is a big difference.

00:24:15:20 – 00:24:24:27
GUEST
And initially, I didn’t really get why people are so bothered about the wording of it. But over time, I obviously learned that there is a much rather that the word itself.

00:24:24:28 – 00:24:33:02
HOST
What was driving that kind of ESG and sustainability, sort of bet it was it investors, was it occupies, was it just, you know, the management trying to.

00:24:33:08 – 00:24:52:18
GUEST
I have to be completely honest at that time, which was I don’t know what to say how many years ago, but two years ago it was the investors. Actually, I remember having this one year long due diligence with a Dutch investor looking to invest the big ticket into the fund. So we were willing to do anything and takes.

00:24:52:18 – 00:25:13:11
GUEST
And Hutch has always had the roots of sustainability, but at a sort of development level. So development by development, the team will drive it because they believe in it. But there was nothing at a sort of governance level, overarching consistency of doing that across the board. So it was initially the investors, I have to say, but it was always in the DNA.

00:25:13:11 – 00:25:38:09
GUEST
I think the first movers always have to believe in it, and it’s just sometimes external forces that make your mind focused on it, but you need to have it inside you. So it was the investors. And then over time, I think now it’s a requirement from across the board, its tenants as well. I mean, and so especially for the corporate occupiers, they have their own net zero commitments.

00:25:38:09 – 00:26:03:18
GUEST
So they need sustainable, let’s say offices. And we’re going to see it more and more from sort of the individual customers. Because now at Rep, we don’t even do so much with corporate. We tend to sell directly to customers. By so I mean so products not to sell apartments. Yeah. So I think the consumers as well as we were getting James’s everywhere, being in more of a decision making role that’s super important to them.

00:26:03:18 – 00:26:33:12
GUEST
And it’s also actually important to attract talent. I’ve seen this firsthand when we were hiring analysts in our London team. That was one of the things that really drives people, and they want to be part of a company that’s committed to sustainability. And that was one of the reasons why, for example, I joined for partnerships. So after hindsight, I ended up in a small boutique firm called For partnership, which at the time was one of the few pioneers that were focused on sustainability ahead of everybody else.

00:26:33:16 – 00:26:54:00
GUEST
And so my sort of sustainability journey really sort of took another level when I was at four, and I’d learned a ton and it was, as I said, I think the foundation in finance happened as high as the sustainability, probably knowledge happened. And for where we were ahead of the curve, but not only on the investment side but also on the development side.

00:26:54:00 – 00:27:15:22
GUEST
So we were doing pretty hands on development. So finally I got my development role that I was looking for the boots on the ground, and I ended up spending three years there. Yeah, I learned a lot about social impact, social impact measurement, how to build sustainably is really kind of to the nitty gritty of it. So negotiating with a contractor, where are they going to procure their steel from?

00:27:15:22 – 00:27:56:16
GUEST
Is it should it be British Steel to support local jobs, or should it be European steel that has maybe higher recycling, recycled content, and what are the transport costs? And really diving into the details of it, which was great. From a learning perspective, of course, also understanding different energy systems and sustainability certifications. And in the planning process, how you integrate sustainability and how you sell that story, because it is actually quite important for getting the license to operate in the sense the local authorities, trusting that you should be the one building that building, and they might be willing to give you more, more space if you do it the right way.

00:27:56:19 – 00:28:18:10
GUEST
So in that sense, I learned a ton going back to why I came back to a more pan-European investment role, having them loop around to boots on the ground and development on the ground and investment very hands on investment. I realize I’m becoming a UK expert, and it was just strange that I spent so much time in just one market.

00:28:18:10 – 00:28:40:11
GUEST
Given the international background that I have. I used to spend time in Bristol and Birmingham and everybody’s very local there, so I just felt like I’m not the right person to be doing that, and I’m not capitalizing on everything in terms of my background. So I wanted to do pan-European, so I now knew I like Peter Pan, but I don’t like core real estate.

00:28:40:11 – 00:28:44:04
GUEST
So I want to be doing pioneer value add slash development.

00:28:44:07 – 00:28:45:26
HOST
So you kind of got all the pieces of the puzzle.

00:28:46:00 – 00:29:07:25
GUEST
I got all the pieces, but then I didn’t really know who could be doing so at Heinz. Again, they have very strong local teams. So even if it’s a very good investment, you still have the local teams sourcing and executing all the development and sort of because you have such strong boots on the ground across the organization, you are not as involved yourself.

00:29:08:02 – 00:29:29:15
GUEST
So I kind of also figured out that the one model that I haven’t properly worked out, maybe, is the pan-European with operating partners, because you need to manage them. There’s two external parties. So as much as but you have boots on the ground, you still have to be a bit more closer to the assets than, let’s say, in the case of clients where you trust your internal team a lot more.

00:29:29:18 – 00:29:53:20
GUEST
But at the same time, I knew that a lot of these European PE style companies that work with local operating partners out of London tend to be quite aggressive players, very PE style. So I was unsure, having been a bit burned out once already. I wasn’t sure whether that’s what exactly I want to do, and it was also Covid at the time.

00:29:53:20 – 00:30:16:20
GUEST
So I think a lot of us ended up having this moment during Covid where you all of a sudden started paying attention more to your lifestyle and how you are. And I guess that balance all of a sudden I realized I’m also coming to an age. So it’s time at some point to have a family. And the next move that I make, I wanted to be a bit more sustainable in long term, so I need to get those things right.

00:30:16:20 – 00:30:34:02
GUEST
So it’s not a anymore about two years. So we a great experience in a key short that I’m going to get a lot of deal flow. Right. I can sort of swallow it for two years. But that’s not all Timothy, where I was at at that point. So I was looking for two maybe things. So I figured that I might not find a job.

00:30:34:02 – 00:31:02:10
GUEST
So I might be looking for things for quite some time. And then I was the telling all this talk to my friend Patricia. I think I told you that that’s a name to remember. The one that brought me to her. And she was saying she at the time had just recently moved from Heinz to KKR, doing fundraising for leading fundraising at KKR in Europe and we were talking about it and she said, yeah, actually, you know, let me introduce you to the firm that ended up recruiting me for KKR.

00:31:02:12 – 00:31:06:19
GUEST
And, I mean, I don’t know what I’m allowed to set up because they’re obviously a competitor.

00:31:06:19 – 00:31:08:15
HOST
You’re not so good.

00:31:08:18 – 00:31:26:21
GUEST
Yeah. So she introduced me to the ladies at both partners. And they at the time told me, look, you are a bit more junior than the typical roles that we tend to recruit for. And, and I said that that’s fine. I just it’s nice to introduce to each other and you know what I’m looking for. So it might be years.

00:31:26:21 – 00:31:50:08
GUEST
I’m patient and yeah, it actually happened a month later. They said, actually, we’re looking at a very interesting mandate where we’re trying to hire a whole team in London. And it’s a pretty difficult, obviously task because hiring one person is one thing, but getting the right balance and the right fit with an organization that’s not based here and and with a team that’s non-existent yet, it’s tough.

00:31:50:08 – 00:32:09:24
GUEST
But I think if you have a think about it, because the sustainability angle is there and it is looking at Europeans and it just kept getting more and more of the checkboxes in my head that I had for the next job. And when is the right thing. It just kind of yeah, happens naturally. So I ended up probably interviewing for half a year.

00:32:09:24 – 00:32:26:28
GUEST
I would say it took a long time because they didn’t have a right, a sort of a fixed idea of how the team is going to look like. I think they changed their mind a few times based on the conversations they had with different people. And in the end, yeah, I was super happy to join. And we’re funny enough.

00:32:26:28 – 00:32:32:23
GUEST
So everybody else that they hired at the time was Old Nordic. So I feel pretty honored to be part of that.

00:32:32:25 – 00:32:34:14
HOST
So they were Nordic. They were.

00:32:34:19 – 00:32:36:12
GUEST
Nobody prepared in them.

00:32:36:15 – 00:32:37:13
HOST
But based in London.

00:32:37:13 – 00:32:48:05
GUEST
But based in London. Some of them moved actually from the Nordics as well. But I think the partner who’s based here in London, he’s also the other non Nordic person. So he wanted a bit of a pairing partner.

00:32:48:09 – 00:32:52:02
HOST
So you were one of the kind of the founding members of and rapid.

00:32:52:04 – 00:33:12:21
GUEST
Yeah, yeah. We went to the first hire, four of us were the first hires. There was a partner who ended up setting up the team and now it’s actually growing. I can’t even follow the growth anymore. We’re finally we’re moving to an office space. It was quite startup, so it was a large organization in the Nordics, but a startup in London by a mile.

00:33:12:28 – 00:33:32:05
GUEST
We are still based in a service office box, as we call it. I’m here just down the road and yeah, and there was only five of us. Now I think it’s about 20 because we also have a climate tech fund that’s co-located with us, which is it’s very closely connected to NY. It’s essentially our VC firm. It’s called 2150.

00:33:32:10 – 00:33:55:18
GUEST
And it’s a great thing to have somebody looking at climate technologies, because these are things that we could implement in our development. It’s early days, so we’ve recently just made the investment last year. So there hasn’t been too much integration yet. But I’m sure over the years this will come in. It’s a long term commitment. So it will come in super handy to be ahead of the curve when it comes to sustainability.

00:33:55:20 – 00:34:14:01
GUEST
And yeah, there more and more people are actually joining the London office. There is another partner who’s setting up an infrastructure team, infrastructure investment team. There is now our team is bigger now and there are more and more people joining. Our CFO is based in the UK. We have fundraising. We have yeah I mean it’s growing and it’s kind of cool.

00:34:14:04 – 00:34:38:16
GUEST
That was one of the reasons why I thought it’s an interesting opportunity is because it is a chance to combine what I had at for, which is a startup or it’s not a startup, but it’s a small team, a very small team and a large organization behind that can do fundraising. And ultimately we have quite large funds. We are the largest Nordic investment manager, so we have $18 billion under management.

00:34:38:18 – 00:34:42:12
HOST
And it’s like 600 people, 600 with loads of different offices across.

00:34:42:12 – 00:34:42:29
GUEST
Yes, the.

00:34:42:29 – 00:34:44:18
HOST
Nordics. So there’s real scale that.

00:34:44:20 – 00:35:03:08
GUEST
There is real scale. But in London it was very small. So it was kind of a cool opportunity to have a bit of both worlds and be part of European and the fund that we’re looking to invest with in Europe is the Opportunity Fund. So we are comfortable with development. We’ve been doing development in the Nordics, of course in new territories.

00:35:03:08 – 00:35:33:18
GUEST
Is it we don’t have the boots on the ground yet, so it’s actually the way we are looking to grow in Europe. It’s a combination of the key style operating partners and alongside that, also having boots on the ground and hiring people and building teams, which the pilot people come from management consulting. I think it’s a big, big difference in a sense, because they can build teams and they can build an organization from scratch, which I think maybe in real estate we’re not trained to do that.

00:35:33:18 – 00:35:54:12
GUEST
So it’s an interesting learning experience to work alongside such people. So there are teams actually based out of the Nordics, which are kind of like we call them new markets teams, which are responsible for building an organization in different markets that we’re interested in, which currently is Germany. And that looks for us, maybe Germany to we go into then Benelux.

00:35:54:19 – 00:36:00:25
HOST
So the business was set up in 2005. It’s got Novo is the main capital partner okay. Is that right.

00:36:00:27 – 00:36:27:26
GUEST
So it was originally set up by three founders that are still very much involved in the business. And just as an example, they have side ventures now. So one of them is the his side venture is 2150, the venture capital firm. The other one has an impact fund and called home expert. And so but very much they still sit on the I see they still at a strategic level are there and very much set the vision of the company.

00:36:27:26 – 00:36:51:02
GUEST
And are they today they’re very good at sort of letting things go. I think that’s super important for a company when it’s looking to grow is for the founders and for for people who have decision making power to be able to let that go and let somebody else decide. And it’s having that mandate is super important for in rep about every level.

00:36:51:02 – 00:37:12:08
GUEST
So a lot of junior people end up taking a lot more responsibility than other junior people and their that’s in our competitors. So that’s one thing that I think I don’t know whether it’s a Nordic value or whether it’s the consulting mindset that in order to have people motivated, we need to give them a mandate. But it’s something that I sometimes have sort of found challenging myself.

00:37:12:08 – 00:37:31:06
GUEST
I had a conversation with a partner and we’re starting to look into the UK, to new markets, into the UK. So I thought I should be involved. I didn’t really know why I thought I should be involved because I’m based here and I know the market, but I didn’t want to be just involved in that because I want to also explore new markets.

00:37:31:11 – 00:37:33:06
GUEST
That was the reason why I moved.

00:37:33:08 – 00:37:37:15
HOST
Away, moved from for the UK regional stuff to UK region.

00:37:37:18 – 00:38:03:18
GUEST
Exactly. But then so that’s when I had that conversation and they said, yeah, I mean you’re not interested in reality, so let other people have the mandate and it is something that I’m kind of learning and I’m growing and I respect that a lot actually, the fact that people are given mandates and same goes to me. I’m sure they can hire a German person covering Germany that speaks German, and there’s going to be a lot more beneficial, let’s say, than Maria in London without German.

00:38:03:18 – 00:38:21:24
GUEST
But yeah, it’s having that mandate is important, and I think it’s great. And the fact that I get to work with a lot of different teams, so I work with the living teams, with the care teams and, office team, to a certain extent, it’s super cool. And it’s nice also to translate the culture from the Nordics to other offices.

00:38:21:24 – 00:38:22:26
GUEST
So it’s great.

00:38:22:26 – 00:38:37:02
HOST
So from a, I guess the way that it’s set up, there’s different funds. Is it kind of court opportunistic or is it more the value at an opportunistic level? And then in terms of geography and asset class coverage, it’s all operational real estate sort of things. Student care.

00:38:37:04 – 00:38:51:09
GUEST
Office logistics. Yeah, yeah. So we have two types of capital, mainly setting aside the climate tech venture capital fund. So one is Corpus Evergreen open ended fund called NEP Nordic Income Plus.

00:38:51:14 – 00:38:53:26
HOST
So if somebody doesn’t know what an Evergreen Fund is.

00:38:53:26 – 00:39:15:20
GUEST
Evergreen is an open ended fund. So it doesn’t have an expiry date. So you don’t need to dispose the assets. You can, in theory, hold them forever. And it was a very conscious choice to raise that fund and to start continuously raising it. So similar to what I was doing and has. That’s an open ended until we want it to have permanent capital, because with the development funds you have to exit at some point.

00:39:15:27 – 00:39:41:20
GUEST
And as we started developing operating platforms, we thought we are the best asset manager of the assets that we developed with those operating platforms, which, as you mentioned, student housing. We have a student housing co-living platform, a care platform built around platform senior housing. We have an intergenerational living platform in the Nordics. So logistics were the largest logistics operator in the Nordics.

00:39:41:20 – 00:40:03:21
GUEST
So it’s important to have the right capital to retain management. And we think that that’s also beneficial for investors because we are the ones that know how to operate the best. So to extract most value out of it and in a more sustainable ways, and it creates that long term vision, which from a sustainability standpoint is super important, but it is not easy.

00:40:03:21 – 00:40:24:01
GUEST
So in theory, we would have wanted to, you know, develop with the development fund and then move and hold with the Core Plus fund. But everybody who’s done recaps knows that that’s just very conflicted transactions and they’re not easy. So it’s still a learning process. But that’s kind of the vision. So at the moment the Core Plus fund is only in the Nordics.

00:40:24:01 – 00:40:43:14
GUEST
So it’s not looking to grow into Europe yet. Obviously grow into new markets. It’s a slightly riskier move. So it doesn’t make sense to do that with the core fund. So we have an allocation in our opportunity funds to invest outside of the Nordics. So we entered Poland. That was the first market that we entered outside of in the Nordics.

00:40:43:14 – 00:41:09:14
GUEST
So that was done in sort of the two ways that I mentioned. One was acquisition of a company with a team to the public, to private team logistics, and the other one was more naturally an organic building up a team that does residential investment and doing forward fundings. And so now we’re bringing some of our operating platforms into the market to build to in the co-living platform.

00:41:09:17 – 00:41:32:23
GUEST
So and there is a big team now to ten, a few more than ten people. I think it’s bigger than the London Rep team in Poland. But that’s what happens when you start doing actual investments in that market. We haven’t started doing investments in the UK at all, hence why the team is kind of still small. But I’m sure that as we’re starting to look into it, the team will end up growing faster, which is super exciting to have people doing different things.

00:41:32:23 – 00:41:34:26
GUEST
So it’s not only one team based in London.

00:41:34:29 – 00:41:42:09
HOST
And then in terms of your role of progression, you’ve got you’re spearheading some of these transactions. Are you all your originating opportunities.

00:41:42:09 – 00:42:11:18
GUEST
Yeah. So my role is specifically focused on the origination and execution of living. And well initially I was living but living care an office maybe, but the office then growing less outside of the Nordics. And so corporate transaction, which is essentially anything that’s not a single asset transaction. So it might involve an option, an operating business alongside it might be looking at a developer, it might be a more complex joint venture.

00:42:11:18 – 00:42:31:26
GUEST
So it’s working with what we call the business line. So let’s say the living team in making sure that we work together so we know what kind of product we’re interested in and what we should be delivering. So yeah, currently focus on I would say we obviously then show the broader living asset classes in Germany. That’s kind of my main focus.

00:42:31:26 – 00:42:36:15
GUEST
So hopefully finally you’ll hear about some transactions in the coming months.

00:42:36:15 – 00:42:56:22
HOST
So it seems like kind of create today, you know, from the engineering background through to architecture design, financial analysis and underwriting, asset management, development transactions, you’ve kind of found a position that incorporates sustainability at the heart and something you’re kind of really passionate about, driving from a pan-European perspective without burning yourself out too much. I mean, we haven’t spoken about the hours that you’re pulling.

00:42:56:22 – 00:43:00:13
HOST
I’m sure you’ll underplay those, but no, it sounds like you’ve got a hell of a lot on your plate.

00:43:00:15 – 00:43:21:29
GUEST
I think we’re now the burning out. So I think there is a great culture in the Nordics in general. There is a lot of respect for family and for work life balance. And that’s something that and very proudly wants to translate in other geographies, because it’s the right thing to do. Look, it’s still an investment world of transactions.

00:43:21:29 – 00:43:42:16
GUEST
So sometimes you’re going to have to pull longer hours. But the fact that there is respect and if you can decide basically to a certain extent, you have a control over your hours, I think that’s a lot more important than, let’s say, having to work occasionally longer hours, because at that point you just want to do it because it’s something that you take pride in.

00:43:42:16 – 00:44:05:21
GUEST
Again, talking about the mandate. So you want to pull the hours so that the transaction happens rather than someone told you you need to stay late because XYZ it that’s the main difference. And that’s something that or same goes also with the going into the office. I think with Covid behind us, hopefully forcing somebody to be in the office just for the sake of having face time doesn’t work.

00:44:05:21 – 00:44:29:20
GUEST
I think having the flexibility to decide when to be in the office, I think people end up realizing that it is important to spend some time with your colleagues, because otherwise it doesn’t feel like a team. But having to force people to be somewhere I think just doesn’t work. So as an example, our team is currently all over whoever is from Sweden or Finland, they’re back in their home countries and there’s no one in the office.

00:44:29:21 – 00:44:55:26
GUEST
And just for the most of August, some people will be working remotely. That being said, when we’re in London, we spend a lot of time in the office together. Sometimes people travel, so it’s not always possible, but it’s the only way. And the same goes with the teams in the Nordics. I sometimes go to do spend time with the team because it’s so different when you’re there in person, but it’s ultimately the mandate and having the ability to decide for yourself what works for you.

00:44:55:28 – 00:45:10:17
GUEST
That’s kind of, I think the main part about work life balance, not necessarily the number of hours or it’s still a competitive world, so you cannot just not work enough. It’s just how you work. I think it’s more and more the question.

00:45:10:20 – 00:45:30:20
HOST
Yeah. And just from like an ESG and sustainability perspective, when you’re looking at these deals, how are you appraising them, underwriting, what kind of data are you considering? I’m sure as you kind of touched on, you’re at high end. You’re looking at right at the nitty gritty aspects of all parts of the value chain. Is that still very much embedded in the ethos in your approach?

00:45:30:22 – 00:45:31:29
HOST
And then.

00:45:32:02 – 00:45:59:25
GUEST
The need to do that at 404, sorry, it was a bit more given I was from management, I was a bit more higher level. Yeah. To be honest, because of the nature of the transactions that we look at, they tend to be more than one asset. So it’s a lot harder to go into the real details. So it’s more about making sure that you work and invest in teams that have the right motivations, and that they will go into the nitty gritties and they will buy into your vision.

00:46:00:00 – 00:46:24:11
GUEST
So it’s a bit more about asking the right questions, sort of during due diligence to just ensure that these people will follow through. So as an example, I guess, yeah, we have a pretty ambitious net zero target of 2028. So now that we’re looking to work, to be honest, everybody is kind of inspired and motivated. No one has a clue how we’re doing it or how we will do it.

00:46:24:13 – 00:46:46:20
GUEST
There is a lot of the strategy and where our carbon footprint needs to be. There is sort of a little bit of a how do you translate that into all the way down to the nitty gritty? That’s like the difficult aspect and make it still work, but it’s starting to ask the questions early on at the right time before you start to design and before you start contracting.

00:46:46:20 – 00:47:08:12
GUEST
I think that’s the main in setting those goals upfront and then I think people are smart and they will figure out the nitty gritty. So yeah, what target is 2028? We need to have 12. There is a pathway down to the 2028 to net zero. So at the moment we should have carbon footprint of no more than 12kg of CO2 per square meter per year.

00:47:08:15 – 00:47:33:14
GUEST
Six for operational, six for embodied, six for operational. It’s easier I think, to achieve just in general if you have electric buildings and we have these so-called energy machines, I think we call them here in the Nordics, where you combine essentially renewable, let’s say solar with ground source heat pumps, and you store your generated electricity for use because of the volatility, obviously, of the renewable sources.

00:47:33:14 – 00:47:51:12
GUEST
So we have those sort of many, so many super important, you know, operational carbon. But it’s also having an efficient building as well. But I think the efficiency we’ve got figured out pretty well at this point. So it’s more about the system. The big question is around embodied carbon and that is a very difficult one. And we’re trying.

00:47:51:12 – 00:48:06:22
GUEST
So this is where I know we talked earlier about our auto projects. 10% of our projects at in Rep aim to put sustainability first ahead of financials. And so it’s impact first. And those 10% of the projects we kind of have fun and experiment.

00:48:06:22 – 00:48:09:27
HOST
With you kind of right. Are you right off the financial.

00:48:10:00 – 00:48:30:23
GUEST
Cost more to to build. So be it. Only 10%. And we think ultimately we think that in the end they’re going to end up being sold for more. And so we’ll still make the returns. But it’s very hard to sort of underwrite that. The front with much higher let’s say construction period or construction costs. So we’re okay sort of upfront at least forgoing it.

00:48:30:27 – 00:48:55:02
GUEST
So we’ve tested different materials. So again that’s more focused on the embodied carbon because that’s the more difficult one to tackle. So we’ve done upcycling. So Upcycle Studios use the majority of the materials. I think 70% of the materials were upcycled from other buildings. So like bricks from a metro station and window frames and everything. And then there are other projects that we’re, for example, working with.

00:48:55:06 – 00:49:34:20
GUEST
But this cost cutting on developing wood and modular. So a lot of our residential platforms naturally lead themselves to repetition. And so modular and wooden modular and on the modular portion actually we through 2150, we invested it sort of part of the modules manufacturing that optimizes the material. So you use less material. And we’re yeah, going to be spending even more and more time with the different sort of sources of capital that we’re looking to have, whether it’s the climate fund or whether it’s the infrastructure fund or maybe even buyout, and who knows, to invest and incorporate wood and modular in the future.

00:49:34:22 – 00:50:00:21
GUEST
We believe that that is one of the best ways to have a sustainable and to neutralize embodied carbon, or of course, retrofitting of that. That’s the other one. But it depends on what market you’re in. And whether there is the right product to retrofit. So in the Nordics there is less of that. But in other markets, let’s say like London, where you have a lot of office buildings that maybe not fit for purpose, I think it makes total sense to retrofit.

00:50:00:21 – 00:50:21:10
GUEST
And same goes, I’ve heard that a lot of companies looking now to retrofit, let’s say hotels that are no longer post-Covid sustainable were they were managed by it. Let’s say it’s more freighters. So there are opportunities to do that. But I think it depends when you’re looking at a pan-European level, it really depends on what market you’re looking at and whether there is the right to retrofit.

00:50:21:10 – 00:50:38:17
GUEST
So you need to solve the embodied carbon issue for new development. In any case, because there is going to be a limited number of things that you could retrofit. And for sure the governments need to when it comes to just normal residential governments need to interfere because individual owners are not going to be able to do that on their own.

00:50:38:17 – 00:50:54:00
GUEST
So there has to be government subsidies. And actually Germany’s pretty good about having government subsidies. And they have this there are federal banks essentially distributing those money. KW it’s called. So did I hope that other countries will follow through as well? Yeah. On that front.

00:50:54:05 – 00:51:05:28
HOST
As we kind of draw to an end, what advice would you have for people coming through entry into the world of real estate now and specifically so ladies, coming into the world of real estate. Yeah. What advice would you have for people coming out through now?

00:51:06:06 – 00:51:26:16
GUEST
Well, first of all, I’d hope that we don’t have to be put in a separate bucket soon enough. And sadly, I do think that somehow, we need to tackle, I think, the grassroots first when it comes to to gender balance, I don’t think there is anything other than a numbers game from up front. So I think a lot less women study finance.

00:51:26:16 – 00:51:49:29
GUEST
That’s the issue. So somehow bringing in more girls early on to see that it’s actually not that scary and actually coming from Eastern Europe, that’s something that’s really good about Eastern European countries. Is that because of the former socialist regimes, women, there is a lot higher participation of women in the workforce and women are not scared in general in working with numbers and finance.

00:51:49:29 – 00:52:23:21
GUEST
And you see that across everything that has to do with numbers, whether it’s tech, whether it’s engineering, whether it’s finance, you just see a lot less female representation. So as a whole, I think we need to probably speak very early on with high school students, even so, that before they select their university degrees, because afterwards there will be a certain level of women, let’s say that, that fall out because let’s say during when they’re taking care of kids, it’s just natural that you will have a certain percentage, you know, when you start with a very low base as well, it’s never going to be the right balance.

00:52:23:21 – 00:52:40:19
GUEST
But as a whole, I think the industry has changed tremendously. And there are a lot of women, me, and maybe because I am a woman. So I end up going to all these women in real estate events. So I know them all. But there are quite a lot of inspiring ladies, so I don’t think anybody’s treating us differently and I don’t think we’re any different.

00:52:40:19 – 00:53:06:14
GUEST
I think it’s just to begin with, less of us. That’s all advice in general for newcomers to the industry. Yeah, I mean, as I said earlier, network is important, but don’t euros on networking. So as soon as it becomes fake it’s not going to help you. So, just make friends, connect with people at a personal level so they see you as a person rather than a CV.

00:53:06:16 – 00:53:28:21
GUEST
The worst thing is a CV that’s looking for a job or and be patient. I think that’s the other thing, that maybe I was the same as a younger professional, but that’s something that I see with people that I speak to, that a bit more junior than me, that there is a lack of patience. People want to grow fast and they especially boys, they tend to be quite thoughtful.

00:53:28:21 – 00:54:06:16
GUEST
And when De Groot is, they just want to grow, very quickly. I think it takes time and even. And anyway, if you’re good, do the right thing. You will get rewarded, is what I’m trying to say. And don’t try to follow just brands for the sake of following brands as well. I also was a keynote speaker, of course, and what I came to realize is that a lot of people just like still sadly in finance, the sound of being an investment banker or just figure out what’s right for you, it might be that this is what’s right for you and that’s what drives you.

00:54:06:16 – 00:54:30:23
GUEST
But don’t do it just because it’s sound good, let’s say, to be on the buy side and be in a private equity fund, just do it because that’s what’s right for you. So ask the questions. What is interesting for you? What are your skillsets? What are you good at? And if you end up in a place where you hit on both and capitalize on your strengths, but also you’re passionate about it, opportunities will come to you.

00:54:30:23 – 00:55:00:15
GUEST
You don’t have to chase them. So that’s kind of my advice, I guess. And don’t be afraid of change. I think if something doesn’t feel right, just look for either for opportunities internally or look for advice on how to fix things or move on. If you see that there is not the right opportunity and always, always keep a good relationship with people that you’ve worked with in the past, whether it was a positive or a negative thing, you’ve learned things on the way and these people gave you a chance and gave you an opportunity to learn from them.

00:55:00:15 – 00:55:13:23
GUEST
So yeah, be grateful and keep a good relationship because you never know when the world will turn on you. You’ll see those people either as a partner or a competitor or a future employer or employee. So yeah, just that’s just a piece of advice.

00:55:13:28 – 00:55:34:07
HOST
It’s rich advice and stuff we should all take really to heart. Because I think, yeah, it’s fantastic. I think more people should heed that to finish than just in terms of our namesake people, property, place. If you had 500 million pounds to spend, who are the people? What property and which place would you be looking to invest that money?

00:55:34:09 – 00:55:37:01
GUEST
You don’t tell me you’re going.

00:55:37:03 – 00:55:38:23
HOST
Yeah, I did it.

00:55:38:26 – 00:56:15:03
GUEST
Let me think about it now. I mean, it’s very tough. I think there is no. All right. So I’m going to be very political here. There is no no one place or one person. I believe the future is in operation or real estate. So it definitely will be in some sector that’s more operational. And I think with the current high inflation environment, you want to be in a sector where you can control your revenue and inflation, so you can capture inflation rather than be fixed with, some long term leases until you capture some market changes and supply demand more easily rather than, yeah, be active.

00:56:15:08 – 00:56:38:00
GUEST
So it’s something where I could be active and, yeah, I mean, I’m very passionate about, alternative living. So I probably if I had 500 million, I would put them in senior housing. I think the aging population. And just across Europe, it’s a problem. It’s not an easy problem to fix, but I firmly believe strongly that across Europe we need a lot more.

00:56:38:03 – 00:57:06:07
GUEST
And I don’t mean care homes, per se. I mean age appropriate housing. It’s just there is a massive lack of it. And how you do that in each country is a slightly different, I think, approach depending on the ownership structure in each country. But that’s something that I just at a very personal level, having my parents live in a different country, I know that there are not many choices where they can spend time with people who are at a similar age and with similar interests and mindsets, or age appropriate.

00:57:06:07 – 00:57:08:05
GUEST
Housing is probably where I put my money.

00:57:08:07 – 00:57:08:29
HOST
And the people.

00:57:09:06 – 00:57:11:12
GUEST
In Europe, of course.

00:57:11:15 – 00:57:33:15
HOST
Other people in general. Well, look, thank you so much for coming in and sharing that wisdom and knowledge today. I think there’s an awful lot, as I said, that we can learn from your kind of drive to your patient and to your long term vision, to your ability to flex and be open minded to new areas, but also that self-awareness to maybe move or pivot when stuff isn’t changing and have that kind of end goal in mind.

00:57:33:15 – 00:57:38:00
HOST
So thank you for sharing all of that with us and wish you all the best as well.

00:57:38:03 – 00:57:43:00
GUEST
Thank you very much for the invitation and looking forward to hearing some of the other podcasts.

00:57:43:02 – 00:57:49:10
HOST
Yeah, but it’s just the start. So thank you so much.

00:57:49:12 – 00:58:09:15
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:58:09:20 – 00:58:42:07
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit, experience, talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development, fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to come and work for you, head over to the website Guido cockburn.com, where you can find a wealth of resource to add your search.

00:58:42:09 – 00:58:54:19
HOST
Have a great day wherever you are and I look forward to catch you next time.

00:00:00:00 – 00:00:26:17
HOST
Welcome to the People Property Place podcast with me. Your host, Matthew Utz, founder and managing director of One. This is a podcast where I share the stories, views, opinions and career journeys of the movers and shakers, innovators and leaders in the real estate industry.

00:00:26:20 – 00:00:35:00
HOST
Welcome to the People Property Place podcast. Today I’m joined by Phil Bailey, CEO of Infinium Logistics. Welcome to the show, Phil.

00:00:35:04 – 00:00:36:11
GUEST
Great to be here.

00:00:36:14 – 00:00:51:25
HOST
No. Well, thanks for coming on. So. So you’ve had a very career since you entered the real estate world in 2006 as an analyst at APM Capital Investors. How how did you get into property and why did you want to pursue a career in this space? Yeah.

00:00:51:25 – 00:01:30:22
GUEST
So, I’m Australian, grew up my my my background is, I come from a family of banana growers, which doesn’t have much to do with, anything these days in my, in my career. But, I grew up in country Australia, studied, economics at university and did, I’m guessing, what a lot of listeners would have done, which is went to university, applied my trade and, applied for a lot of grad roles, and took a grad role in Sydney AMP capital is is like a legal in general or approve it’s it’s the main life insurer and investor for pension fund money in Australia.

00:01:30:25 – 00:01:50:12
GUEST
They were growing at warp speed in the bull run. Which, I must be getting older because I have less people to share the, the stories of what it was like, when, your money was doubling every other year. And it meant, things were growing fast. I joined a grad program, on rotation.

00:01:50:12 – 00:02:10:29
GUEST
I was an equities analyst for some time. That was a really helpful experience in, seeing what traded. And I think real estate people, if you haven’t had the exposure, it’s an interesting one to have is other asset classes. And having traded heavily analyzed markets wasn’t for me. I had an interesting six months doing that, but it definitely refined.

00:02:10:29 – 00:02:29:26
GUEST
I thought I wanted to be an equities analyst. Yeah. And then I did it and I so, other than meeting with the C-suite of the list of businesses, and I was an equities analyst for real estate, which is a segue into how I got involved in real estate. That was very interesting. Being part of the top table is your first is your first job.

00:02:30:02 – 00:02:54:03
GUEST
You’re meeting with these, C-suite describing their over headline strategy, then getting back to the work of trying to pick up pennies in front of the trying and outperforming a listed index. I found a particularly brutal, day to day job. And I was actually found myself more interested in the strategies that the C-suite was talking about on how they run the business, motivate the people, and build an operating business.

00:02:54:10 – 00:03:21:19
GUEST
And so that led, led me to being more and more enthusiastic to the, direct the direct acquisition business inside AMP. So this is still still in Australia 15, 15 years ago now. And then I ended up specializing more and more in, how are you getting out and doing deals is pretty interesting, especially when you’re in your early 20s at a particularly satisfying, fast paced environment.

00:03:21:19 – 00:03:59:04
GUEST
And I specialized in out of buying sites and crunching the numbers, you know, doing the numbers, running the numbers, seeing if that works for our investors. And over time ended up being, a specialist in putting structures together, to invest via and did a little bit of work in Asia. And as I traveled, I saw, country boy, Australian country boy living in Sydney, which had no particular affinity to, and I actually just packed up, resigned with, with with no plan traveled the world, ran out of money.

00:03:59:06 – 00:04:18:16
GUEST
And literally I remember I had my backpack on. Everything I owned was on my back. Kings Cross station didn’t have enough money to get to my mates house in Clapham. And that was my started my career in London and 15 years ago and, and thought I better get a job was the most urgent, pressing moment when you can’t even afford to buy a beer.

00:04:18:17 – 00:04:47:13
GUEST
That’s that is there are bars. You’ve definitely run out of money. And, I find I tell that story sometimes, and it’s playful. It was never, you know, it was never. It was out of choice that I read so close to the line. But, putting myself in the deep end, early risk taking early on in my career and, you know, informed, profession, betting on my professional, competency has paid dividends throughout my career.

00:04:47:13 – 00:05:09:28
GUEST
So that that theme ends up we will touch on it later. But that theme ended up being the thing that evolved through my career is pushing myself, putting myself in the deep end and putting myself out there. So I turned up to London. I knew one person, which is a my pal who’s, sleeping on his couch. And started, started to apply for jobs, and I and I applied for a job, at this place I’d never heard of.

00:05:10:01 – 00:05:31:25
GUEST
And it didn’t quite seem to be for me. And so I resigned, actually, three months in. And which is unlike me, I usually stick things through. And I was on to a guy called Bill Hughes. And this was legal and general, this place I’d never heard of. And, he said all the reasons you’re saying you want to leave are the things, the reasons why I wanted to join and want to change.

00:05:31:25 – 00:06:02:19
GUEST
So why don’t you stick around and help me? Help me make some positive changes? And then I had a I had a wonderful, wonderful run, with some fabulous people at Legal and General who, remained pals with, many, many, of my ex-colleagues. And that that involved being financial analysts to start with. Yeah. And which having done that is I would say is my, my real technical apprenticeship in business as being business analyst.

00:06:02:19 – 00:06:25:16
GUEST
Financial analyst. So connecting strategy, if you get rid of the fancy words what are you doing. Connecting strategy to business case. And how does it make economic sense to pursue something. And that that then started creating good connective tissue to hey, there’s a business case here, why don’t you go and implement it as well? Phil? And so the theme started to develop after that.

00:06:25:16 – 00:06:29:21
GUEST
In my careers, I’ve actually never had a job that existed before I did it.

00:06:29:23 – 00:06:32:08
HOST
You created your own path. Yeah.

00:06:32:10 – 00:06:55:13
GUEST
And, so, so I consistently started to try and address areas where I thought there was good opportunity. I also hopefully had some ability to be able to capture and create that opportunity. And, and also recognize in the firm I worked at and what is, of course, what’s their, what’s their strengths and our right to compete in that opportunity.

00:06:55:15 – 00:07:18:23
GUEST
And what does that what did that look like? It looked like property derivatives for a time. How do we better manage hedge risk by risk in a more efficient way for property funds that are legal in general? And then subsequently, we were getting more and more proactive with how we might be able to utilize the balance sheet as opposed to, third party money.

00:07:18:25 – 00:07:42:23
GUEST
So we started to do things and this is what I built up more and more fascination for is as I got close to investors, that eagerness to want to write a prospectus, lock down and invest money and then go and deliver that for many years felt like quite an outdated approach. I, I could understand the context from an investor’s point of view.

00:07:42:23 – 00:08:08:05
GUEST
They want to know what they signed up to. Yeah. But for for, dynamic capital market where often value sits just outside that cookie cutter, I was eager to make sure that, I was working in an environment where we pursue opportunity. We don’t review prospectus information around allowable investments. Yeah. And, with Bill his help, Adele and Joe got more and more of that sort of sponsorship.

00:08:08:05 – 00:08:34:25
GUEST
And what was the likes of Laura mason and Nigel Wilson, who’s remains a group CEO? They’re they’re very proactive around utilizing the capital. To pursue opportunities others can’t using patient money to build, you know, cathedral building, building really well to our business case. Not on a 4 or 5 year cycle, but really pursuing things for long term value creation.

00:08:34:28 – 00:09:11:16
GUEST
So board, house protocol. Carla homes, I was lucky enough to, serve on the board of that for a time. And then again created another area in, legal and general capital, which was, at the time, a small team dedicated to investing own money into interesting investment ideas. And so I started to if going back to that to the start, I sort of went from traded assets, homogeneous asset class, highly tradable into, direct unlisted assets.

00:09:11:18 – 00:09:36:21
GUEST
More centric and then more into private equity operating platforms with a real estate footprint. I worked with a great guy called Dumbarton women, men who, worked for, probably too long than I’d like to admit. I’m trying to establish the build to rent business in, in legal in general. And where, I was on the balance sheet, and Dan was, was been on the team building operating platform.

00:09:36:23 – 00:10:05:01
GUEST
And then as I was doing that, it was pretty obvious that LNG is the biggest, pension provider in the country. Retirement is in our DNA. And the link between building great environments for people to thrive and what we’re doing for retirees in the UK, it was quite coherent that we should have a retirement community offering. And then I was lucky enough to meet, reviewed many, many, many in the industry.

00:10:05:03 – 00:10:35:04
GUEST
And then we close the deal with a business called Inspired Villages. And I still chair that. I’m executive chairman of Inspired Villages. And the evolution, of that went to, looking at two sites. We now have a 6 billion pound portfolio that’s five years on. We’ve got a tremendous, partnership with NatWest Pension Fund, which is the UK’s largest private pension and, and legal and general, and that that business is thriving.

00:10:35:04 – 00:11:17:29
GUEST
When we when I teamed up with, Jamie in the team, with legal in general, there was, there was four main, executives and 20 in the business, and now there’s about 350 in the business. And, and that. Yeah, that’s thriving. The theme on the businesses that have done really well there is after making the tough decisions on behalf of customers, putting the customer first, to the extent you can just digitize and where there isn’t legacy, make sure you use that as an opportunity to digitize and automate and standardize so you can elevate everyone’s thinking to do higher order, higher value thinking, and then establishing making sure you establish

00:11:17:29 – 00:11:45:21
GUEST
the mandate for people to just get on and do their best work. So, yeah, not not getting caught up in the, what’s allowable is the funding mandate or, we want people thinking what is the most amount of value I can create for our customers, and how can we capture some of that? So that that was a, that was, 14 years at Legal and General, wonderful time during lockdown.

00:11:45:28 – 00:12:00:15
GUEST
I did reflect on what I want to do with my life. Like a lot of people, I had, I had a one and a three year old at home as well, which made that, the sensation of, lockdown a little bit more extreme as well.

00:12:00:19 – 00:12:01:13
HOST
Moved out.

00:12:01:15 – 00:12:26:27
GUEST
But it’s couch. Yeah, yeah. And, and, and, I was on holiday with the, with the parliament, funny enough. And, during lockdown and we were, well, just off lockdown and we were, we were talking about what each other do and, James Lee, who’s the executive chairman of Finian Just Logistics, which I’m the CEO of.

00:12:26:29 – 00:12:34:11
GUEST
At the time, he, you know, as far as I knew, you know, how you, you’re pals with someone and you just have no idea what they do.

00:12:34:11 – 00:12:35:16
HOST
Yeah.

00:12:35:18 – 00:12:54:27
GUEST
And I describe all my friends, and, and I thought I knew what he did, and he did cowpox and chickens. I didn’t know what that meant, but that’s what he did. And then as I got to know more over holiday with his family, he was he was on endless phone calls with one of the world’s biggest logistics firms.

00:12:54:28 – 00:13:11:26
GUEST
And I thought, how is this linked to what you do? Yeah. And he said, well, I when I say I do cowpox on chickens, I’m a, I’m a energy saving expert and I do, energy saving as a service is my background. Okay. And so how does that to do with logistics? And I was like, well, it turns out I know a lot of car parking.

00:13:11:26 – 00:13:33:16
GUEST
And, there’s an immediate urgency in the market during lockdown because of so much e-commerce growth. There’s so much volume that has come through that the amount of parcels that can go through warehouses now does not match the parking availability for vans to get a parcel to add all. And, and this wouldn’t be news to anyone in the logistics because it’s people.

00:13:33:16 – 00:14:04:13
GUEST
Power and parking is the three main issues facing facing a lot of a lot of operators in the logistics space. And he was well suited to address parking. So zoom forward a year and he’s got 10,000 vans on his books, parking parking vans on a temporary basis for loads of logistics providers. And we we over over many, catch ups and, visit the pub we sort of there’s a property play here and the potentially a very interesting property play.

00:14:04:15 – 00:14:28:25
GUEST
And we actually started and this is, this is, this is what dwelling on a little bit it actually started in the wrong direction. We saw it. We were going to, repurpose all the car parks in the country. Yeah. And that was the initial pitch. And what we realized is the most pressing is actually more in the middle, middle mile.

00:14:28:28 – 00:14:58:07
GUEST
And so we redesigned our business twice before we got going. And I don’t mind saying that because, it was an important change that made a huge difference to our business because what I stumbled upon, which has been the feature centric, so I joined here a year ago now. Yeah. And, we’ve got the world’s first ever fleet hub, with Fleet Hub Fund with, with with overcommitted our fund where oversubscribed.

00:14:58:10 – 00:15:15:26
GUEST
We’ve got a tremendous amount of support. I’ve been lucky enough to present so 6 or 7 of the world’s biggest investors, and they’ve all invested with us. So we’ve had a tremendous run on what what what is that? It is we’re solving the problem for, fleets transitioning to electric vehicles.

00:15:15:28 – 00:15:32:03
HOST
And there’s a mandate in the UK to get 2030. Yeah. Is that right? And Amazon is certainly driving a lot of, green green vans and no doubt DPD and DHL and all the other carriers are as well. And that’s the that’s what you’re trying to capture or get ahead of the curve or or service them.

00:15:32:06 – 00:15:57:05
GUEST
It was certainly thought number two, was thought number one was the average parcel volumes going up probably 20, 30, 40, 50% in warehouses. And you know, and the bit that cannot robotics and automation can deal with a lot of that volume. Yeah. What can’t deal with that volume is there’s only so many parcels you can get into a van with a man on a 12 hour shift.

00:15:57:07 – 00:16:26:26
GUEST
And so van volume goes up almost the straight line with parcel volume. Now there’s coincidence, right? Drop rates out of home delivery. There’s a few other nuance to that. Yeah. The logistics experts know better than I do. But that was the first or the second thought then went The far bigger trade here by by a magnitude of ten acts is the layman speak is the amount of money being spent at the petrol pump and that being transitioned into real estate value.

00:16:26:28 – 00:16:28:22
HOST
Yeah.

00:16:28:24 – 00:16:59:27
GUEST
And so the, the, the transition to electric vehicles, the willingness from logistics providers, high access to infrastructure is exceptionally low. So everyone’s going straight to the easy one, which is how many charge points can I get at my depot. Right. Turns out the answer is very few. Almost operationally use useless number. And then the really advanced players like Amazon have started to say, I’ll build multistory and get hundreds of them on my car.

00:16:59:29 – 00:17:19:28
GUEST
But often a lot of developers are saying, I’m not going to I’m not that interested in building super bespoke, super bespoke parking and charging offer. If not everyone else would want that as a residual complication. And so our plan is simple. We go to, we go to customers, go to the logistics providers and say, bring your electric vehicles to us.

00:17:19:28 – 00:17:45:28
GUEST
We’re located in all the prime industrial locations across the country and across Europe. Park and charge your vehicles. And then over time, more fleet as a service. So we’re working with some of the major manufacturers to see if we can bring van servicing, damage control. I into interaction with, damage at exit and at an, at, entry, client fleet cleaning and then the charging.

00:17:46:00 – 00:18:07:16
GUEST
I like to use a pithy little example to just put this in context. We charge, you know, roughly the market charges something like 5 to 10 pounds a day. Obviously. Depends what bit of real estate to park a van in a prime industrial location. If you look at the numbers, the average van spends is about 60 to 70 pounds a day on diesel.

00:18:07:18 – 00:18:42:25
GUEST
And, to charge that same diesel van in EV is about 15. So there’s about 45 pounds or probably ten x the value creation for a customer. The transition to heavy. Now there’s a cost to that EV van. But of course in simple operational sense and talking to real estate guys and the reason we’re, you know, we’re working with you guys, getting some fabulous talent into this business is, if done well, I see no reason that Infinium logistics won’t be of the scale of the some of the major oil players.

00:18:42:28 – 00:19:01:10
GUEST
And why is that? Because we can interact with most of the power producers. We’re finding on most of our sites. We can produce on site about a third of the power we require, the other two thirds we can produce off site or work with producers who are well-established in renewable. So it has to come for renewable. Otherwise don’t don’t bother.

00:19:01:11 – 00:19:02:25
HOST
Yeah, there’s that solar on site.

00:19:02:25 – 00:19:22:04
GUEST
Yeah yeah, yeah. And and then you start thinking about the value capture and the tonnage and miles that are done in the UK. The vast majority of tonnage on miles is fleet, but fleet is only 6 million of the 30 million vehicles on the road. Yet all the EV infrastructure focus is being quick. Let’s get a welcome break.

00:19:22:04 – 00:19:24:29
GUEST
Or a moto, charging point. Yeah.

00:19:25:03 – 00:19:27:03
HOST
Council’s in the side of the lampposts.

00:19:27:03 – 00:19:47:22
GUEST
Exactly. And it turns out you can’t get an eight meter. You can’t get that eight meter, DPD, van parked in that. It’s just not appropriate for a fleet user to turn up to a lot of these. So we think the focus has been in the wrong direction. And so that’s, that’s the problem was over.

00:19:47:26 – 00:20:11:14
GUEST
We’ve had a, we’ve had a, a fabulous, fabulous start to the business and found, the customer centric approach has done as well, the, obsession with the operation. So surprisingly, for, for a predominantly real estate business, there’s fewer in the state people here and there’s a lot of logisticians and ex amazonians ex DHL, ex DPD is here.

00:20:11:20 – 00:20:12:26
HOST
Yeah.

00:20:12:28 – 00:20:34:13
GUEST
And we dial up their voices in every meeting to make sure we’re obsessed by customer outcome. The things I’ve had to learn, I, you know, I wasn’t a logistics expert, and I certainly wasn’t an investment logistics person before we started here. And I’ve spent a lot of time sitting next to our chief operating officer, who used to run the south of Amazon Logistics.

00:20:34:16 – 00:20:55:10
GUEST
Getting up to speed. What what does cost per shipment really mean? Let’s get to the the bottom of exactly what costs, driving a a lower cost per shipment to get a parcel to your door. And that’s how we think about it. And then we zoom back and say, what is our mission? We’re here to decarbonize mobility.

00:20:55:12 – 00:21:21:20
GUEST
And the fabulous bit the extension thought three is I thought one was we’ve got a parking crisis. Yeah. Thought two was, oh. Actually, it turns out that the transition to EV is a far bigger opportunity than the parking crisis. And then, so that’s thought two and then thought three was, if we’re putting all this infrastructure in, putting a public forecourt available to others, almost owes us nothing.

00:21:21:20 – 00:21:39:03
GUEST
We’ve already put the connection issue with both the access to power and therefore we can get to market and, and, and offer a really high quality experience, charging experience to the public or semipublic, as in fleet owners who want to come in for a short term high power charge.

00:21:39:03 – 00:21:39:20
HOST
Yeah.

00:21:39:22 – 00:22:02:25
GUEST
And then the extensions to this, and the sort of as part of what Bourne’s been helping us recently is the extensions to this thought process, which is but, you know, the wonderful transition out of big business is the agility to turn strategy into action. Is we’ve we’ve now identified that that exists with trucks and to those in the market, that’s no news.

00:22:02:26 – 00:22:35:02
GUEST
You know that. So that it’s an obvious thought. But it probably sadly took me too long to get there. But now we’re doing something about that, too. So we’re about to launch the equivalent of fleet fleet hubs for trucks as well, and starting to think hard around what sustainable fuels will win energy density around payload. So starting to get quite technical and engineering around how do we create the right infrastructure footprint, that safe, secure and CO2 neutral for a transition for trucks as well as vans.

00:22:35:05 – 00:22:57:15
HOST
And does that does that. Yeah, I don’t know. The trucking space that well. But from what I’ve heard HGV g drivers are difficult to come by, difficult to to retain. But by offering this product and probably better amenities alongside the product, the hope is it’ll give a better experience for the truck drivers. There’ll be less of them leaving and so from a fleet perspective, they’ll be able to retain talent for longer.

00:22:57:17 – 00:23:01:10
HOST
Yeah. And put them in. Yeah. Take take better care of them fundamentally as well. Yeah.

00:23:01:13 – 00:23:25:00
GUEST
And that has to be at the core of the offering I think you know, there’s, there’s what I call sort of hygiene things. And the hygiene things in the truck market will be the transition to EV or hydrogen. And I haven’t met someone who factually knows which way that’s going to go yet. But the transition to a clean fuel solution, is a hygiene fact.

00:23:25:03 – 00:23:42:18
GUEST
It’s got to work. It’s got to be. Yeah, I’ve got to have, I’ve got to have access to plenty of fuel. There’s a there’s a resilience piece that the fleet manager will need to know. There’s a whole bunch of very sensible, resilient business process that needs to be designed around truck stops. They need to minimize cargo surf, which is a huge thing.

00:23:42:18 – 00:24:07:03
GUEST
You’ll point around, we was it was interesting, wasn’t it, when we came through, in the pandemic and roles that perhaps a lot of us had in the sort of key roles that keep, keep our lives moving. And what became obvious is it turns out truck drivers are very important to everything that we do. But they’re not treated that way.

00:24:07:06 – 00:24:29:23
GUEST
And if you go to any average truck stop, you see the working environment that they have. And it’s quite a punishing one. Yeah. They work long hours, heavily regulated, for the most part, can be quite lonely. Can be quite dangerous. And the physical aspect is, difficult to keep fit. Difficult. Eat well.

00:24:29:25 – 00:25:04:11
GUEST
And so, part of the and you’ll Ineos and Infinium oozes this at every point. But the part of we really my, my own personal mission is to leave this world better than I joined it. When we talk about ESG or finance, to call the point, and I’d rather talk about person centered improvement and worker welfare for trucks is a great example of that, where the little changes you can make for my from an an experience they’re beyond just the economics means that it’s always occupied, you know, and it’s full.

00:25:04:13 – 00:25:29:18
GUEST
So it makes good economic sense. You don’t just have to be the nice guy. It makes economic sense to have a gym on site, to have a healthy food offering, to have better sleeping arrangements, all sorts of of those combinations then leads to, our customers saying, hey, we’re now attracting a new sort of truck driver. We’re attracting better talent.

00:25:29:20 – 00:25:50:16
GUEST
We’re making available training facilities on our site. So, they can grow professionally. And the skills that they adapt, they can stay up to date with all the regulations through every country they drive through all that good stuff. So that opportunity, there’s 100, 150,000 trucks every day that park illegally across the UK. Wow.

00:25:50:19 – 00:25:51:11
HOST
Wow.

00:25:51:14 – 00:26:18:29
GUEST
And it doesn’t get it doesn’t get, enforced at the moment because the economy had gone to a halt, but they have no other option because nearly every decent truck stop in Europe is full. And so they, they park on the side of the road. And I don’t know if anyone’s aware, but, you know, the things you learn along the way is you’re not supposed to be parking up for overnight in labor hours on the side of roads, but drive down the A5 on any given on any given evening, and you’ll see.

00:26:18:29 – 00:26:55:29
GUEST
You’ll see what I mean. There’ll be thousands of trucks on the side. So that that, opportunity into our right to compete, and, to get out into the market has been, a thoroughly enjoyable one, backed by some terrific investors. But none of this comes together with that good talent. So I think the journey I’ve described, today, has mostly been built around nearly entirely built around, great talent joining, picking up ideas, creating ideas and turning that into, into value for customers.

00:26:55:29 – 00:26:56:29
GUEST
And,

00:26:57:01 – 00:27:07:03
HOST
So you’ve gone ideas first and then retrofitted it. So you’ve built it and then they’ll come rather than, yeah, look at the perspective, as you said, and then try and try and match it up.

00:27:07:09 – 00:27:29:14
GUEST
Yes. Yeah. Yeah. And a little bit of operational flexibility here has been helpful. So, we’ll do something with our own money for a while. And then do it in big scale. Yeah. So often the equivalent of the prototype or the, the MVP in, in, in the minimum viable product in a in a, in VC speak in property.

00:27:29:14 – 00:27:41:08
GUEST
The MVP will still cost you 5 or £10 million. But, to show people what you mean, by this is what our vision for the future is. And then use that many times over.

00:27:41:11 – 00:28:07:18
HOST
So you raised 200 million pounds from Greenpoint Partners. As you said earlier, oversubscribed. You’ve got the ability to create a 500 million pounds portfolio initially. What? Just kind of coming back to the real estate piece. What what real estate are you going after? You mentioned kind of car parks initially and then you’ve pivot. So from a property perspective and property professional listening to this, you also talk about creating a new asset class within logistics.

00:28:07:18 – 00:28:10:04
HOST
Can you just define that or explain that further.

00:28:10:06 – 00:28:34:13
GUEST
Yeah. Thinking about our pipeline, we’ve got about 1 billion pounds worth of real estate under review at the moment. And if I was to generalize, I’d say that’s 2 to 10 acres. It needs a lot of power, which, depends where it is. Can be a challenge. So we will need. Rule of thumb is we need roughly one MVA per 100 vans.

00:28:34:16 – 00:28:58:13
GUEST
Most of our customers want 100 to 200 vans, and often in locations will have several customers that will want to co-locate. And you can get roughly 60 vans an acre to just give you a scale. So. So most of our pipeline is 2 to 10 acres. What do they look like? We try not to compete head on with what would be a regular shed development.

00:28:58:15 – 00:28:59:00
HOST
Yeah.

00:28:59:02 – 00:29:26:09
GUEST
And so, unsurprisingly, the side of a railway, a quirky shaped bit of land. I don’t think we own a standard. A standard lot, in our business yet. I can’t think of one. They’re triangles. They’re long slithers. They’re the, the the odd bit, the unloved odd bits in industrial locations for the most part. And what are we going to do that way?

00:29:26:09 – 00:29:48:25
GUEST
We, we’re going to put in, significant civils and infrastructure upgrade, often have an upgrade local power station or substation. Yeah. Well, and then and then for the most part, it’s van storage. So it’ll be put, solar panels on everything we can possibly, you know, the most we can produce on site, the better will have battery storage.

00:29:48:25 – 00:30:14:21
GUEST
We have a power trading strategy. There’s a technological piece to this around fleet management that I mentioned earlier, which is around damage control on, on entry and exit and recognition, possibly even booking straight into a servicing. There’s cleaning and then charging. So there’s a whole lifecycle of fleet ownership and then everything associated with the workers in the worker welfare that need on site.

00:30:14:23 – 00:30:36:01
GUEST
Swindon was our first site as a, as a, as a little case study that was a park and ride and next park and ride. And it turns out that one thing we hadn’t contemplated, and then it came out as pretty quickly, was, all of us are working agile now. Very, very few people, commuting to London anymore in volume.

00:30:36:03 – 00:31:05:24
GUEST
And so all of the old traditional parking rides where you park off site, get a bus to a train and then train into London feels like quite a foreign, foreign thought now. Yeah. So a lot of this and that is already being used as a parking asset. So utilize that. That’s a triangular shape, not perfect for, efficient shed development and sort of a, we were the most competitive bid, and now we have a site, going in for planning next week for, several hundred, van storage and charging.

00:31:05:26 – 00:31:13:15
GUEST
And it will have 15 public high powered DC chargers to help the community, transition to EV as well.

00:31:13:17 – 00:31:16:16
HOST
What are the biggest challenges? Is power the biggest challenge?

00:31:16:18 – 00:31:25:26
GUEST
It’s a real mix. Where across Europe. So. So, doing business across several countries is a challenge.

00:31:26:00 – 00:31:27:12
HOST
Yeah.

00:31:27:14 – 00:31:53:00
GUEST
Property ultimate is a local business. And building building teams, locally to execute is probably one of the biggest challenges. Getting the right people is the biggest challenge, actually. But building, building the team, finding the right talent, that also matches. I think a lot of people want to be involved in an early start up until they’re involved in an early start.

00:31:53:02 – 00:31:55:15
HOST
And, they like the romantic idea, I think.

00:31:55:17 – 00:32:18:14
GUEST
Yeah, yeah, there isn’t anyone that doesn’t want to maximize their own personal influence and impact, you know, and I think that’s a, a good positive thought is how can I be involved in something where I really make a difference? And you absolutely can in a small business, but a bit like I’ve got young kids and it’s a bit like being a dad is you can’t then switch it off though your dad all the time.

00:32:18:14 – 00:32:50:25
GUEST
And when you’re working, you’re in a small startup, you’re working all the time. You can’t you can’t drop the ball and switch off. And so finding people with the right professional background, the right, balance of skills that enjoy the startup environment as well as, because ultimately, you know, up, up the people who back us, the funds that back us, global pension funds, some of the world’s biggest pension investors are our lucky enough to be, you know, just to support us and be the in of fun.

00:32:50:27 – 00:33:15:00
GUEST
So they expect a, you know, the institutional grade, workforce and institutional grade reporting, the way we approach and investment underwriting. But yet in a startup, you’ll be buying bus tickets one moment and then launching to fund the next. So being in that environment, that’s probably been one of the biggest challenges. The, the technical aspects of real estate, time rather than not necessarily say, power.

00:33:15:00 – 00:33:37:00
GUEST
So, you know, if you if you go to West London at the moment, you, you can’t get power for love, no money for, for the most part. And so it depends where you go, other areas and we’ve got a site in Croydon, it looks like we’ll have all our immediately available power instantly. So it differs that Swindon is the example.

00:33:37:03 – 00:33:56:21
GUEST
With with we’ve secured power of three MVA. It’s taking us 30 months to get in the queue. And that’s something I was unfamiliar with when we got going. Yeah. And being a pretty pure capitalist, I thought, how can I jump the queue? What do I have to pay? You know, how do we do it? No, no, no, you just pay a small deposit and sit there and wait.

00:33:56:24 – 00:34:23:22
GUEST
So. And I recently wrote an op ed for on this point. Exactly. Is as we decarbonize as a society and we move towards renewable energy into electricity and our use of electricity goes up, we absolutely have to find a better way to upgrade and utilize the grid and of and make those who are finding the most economically useful use of power to get to the front of the queue.

00:34:23:25 – 00:34:28:12
GUEST
It’s staggering that we all just join the same queue, even no further advance.

00:34:28:12 – 00:34:34:00
HOST
And the learnings that you’ve and the journey you’ve been on. Yeah, could sharing economy you could help give someone a leg up.

00:34:34:01 – 00:34:35:12
GUEST
Yeah, yeah.

00:34:35:15 – 00:34:36:06
HOST
We’ve learned.

00:34:36:09 – 00:35:07:11
GUEST
And so so power is certainly an issue. Planning permission. Not my time with Inspired Villages. I’m still privileged to to be the executive chairman there and a fabulous team and an incredible planning track record. But my involvement with that business, it’s been incredibly slowed down by planning bureaucracy. And the UK planning system needs a significant overhaul. I can’t I couldn’t say it would be anything other than a almost start again, but the there’s no incentive for local authorities to give you planning permission.

00:35:07:11 – 00:35:30:06
GUEST
They have to deal with the admin and the local politicians have to have the threat of, if they say yes, getting voted out at the next election. And we don’t have we haven’t found a revenue model for local authorities to say you should be incentivized, like a federated state in Australia or the US, local governments are incentivized to provide a competitive environment to encourage local investment.

00:35:30:09 – 00:35:55:17
GUEST
And in the UK, it’s more it encourages a Nimby. Don’t do it here because we don’t see any upside from it. And so it’s a long winded I’ve got quite a, quite a lot on my mind about planning at the moment, but it power would be one planning is another one, which is we really need as an industry to get together and work out how do we help industry and easily government and find a way that isn’t just self-centered, driving our own commercial interests?

00:35:55:19 – 00:36:15:15
GUEST
And how do we find a way forward where planning permission is a first and foremost a benefit for the local community in either economics, in pure revenue, so that I get more public services paid because they’ve issued a issued a planning permission. And time. So how do we make sure we get these quicker and time kills all things.

00:36:15:15 – 00:36:35:18
GUEST
And my experience with inspired is when I came out of LNG, I vowed I wouldn’t build a business around contentious planning permissions because you get locked up in time. And and here I am with lots of planning permissions again. So I suspect planning planning will be the other one that leads to time dies planning power. Yes.

00:36:35:21 – 00:37:06:28
HOST
The kind of three piece that yes, that caused that problem. Unfortunately, our industry people still get pigeonholed and they get casted as a retail specialist or a logistics specialist or a residential specialist. You’ve moved from the listed. Yeah, equity analyst space to working on a broad range of sectors to being a living or later living specialist, then probably not learned or knowing so much about the logistics space to creating a new asset class within it.

00:37:07:00 – 00:37:18:09
HOST
What advice would you give to someone who wants to move out of a a sector where they feel pigeonholed, or they’re told that they’re pigeonholed? And they want to broaden, broaden their experience.

00:37:18:12 – 00:37:36:29
GUEST
Be very purposeful about where you want to work and what you want to do. I think being an Aussie in the UK is allowed me to get away with some behavior traits that might otherwise not be allowable if I had a British accent. Those that know me would smile and know what I mean by that. Quite forceful and purposeful.

00:37:36:29 – 00:37:56:28
GUEST
So, when I set my mind to something, it surprises me how inactive or lack of proactivity a lot of people have in their career. They bumble along, things are okay. And then they get frustrated that something’s not working out and there’s not enough opportunity in front of them. And my experience, there’s two things to that.

00:37:56:28 – 00:38:17:20
GUEST
I think my experience is there’s not enough risk takers in the world. And I don’t mean blind cowboy risk taking of of things you’re not capable of managing good inform risk taking needs to be done a lot more, and the British economy needs to have more economic anxiety for risk takers. And we need to build a better culture of taking risks.

00:38:17:20 – 00:38:42:07
GUEST
So my my advice for early inquiry is take enough risk to make you quite nervous. Professional risks push yourself out there. Something that comes easy to me but not others sometimes is networking and getting to know. You know, ultimately, most of my best ideas came with my ideas. They came from a great discussion and a lively debate with someone else, and I needed that with another conversation.

00:38:42:07 – 00:39:05:07
GUEST
And nearly every problem I solve is via my network and every idea I come up with was knitting things together for my network. So have a wide, diverse network take quite a lot of risk. Really push yourself out into the deep end and you’ll find your skills, transferable across them. I find there’s very few niche specialist skills that aren’t transferable.

00:39:05:07 – 00:39:14:27
GUEST
They usually, even if it feels quite micro, it’s quite a transferable skill. And it’s, force yourself to have the exposure. Don’t wait for the invite.

00:39:15:04 – 00:39:33:19
HOST
You know, it’s really good advice. And I always say that, you know, if you’re good enough, you’ll find a way rather than being labeled. So just looking to the future, you’ve got an awful lot on your plate. And you’ve clearly achieved a hell of a lot in the year that you’ve, that you’ve been here. What what does the future look like for Infinium?

00:39:33:21 – 00:39:56:16
GUEST
Very busy year this year. I suspect will fully commit the fund, probably by the first half of next year. And will reflect on all the investors in there, looking at this fund saying, looks really interesting. Show me you can deploy, do what you say you do. And also do it in some volume.

00:39:56:16 – 00:40:20:06
GUEST
And if we can do it in volume, I expect most of the investors will be very eager to follow on. So I do expect, so long as we do do what we say we do, we will be out into the market looking to, to expand the fund. We’ll be launching a HGV focused clean fuel fund, shortly.

00:40:20:08 – 00:40:47:29
GUEST
And, we’re building a team at the moment for that. The other areas that I’m focused on is power bringing engineers into the business. So the unusual bit of this business is very few traditional property surveyors and the ones that are abroad thinkers and much more logistician and engineers and problem solvers and the power piece, we’re all as we transition and decarbonize.

00:40:48:02 – 00:41:16:23
GUEST
You won’t be able to run a business in real estate without having power experts. And so we’ll be building a power piece to our business, in pretty short order. And then and then and then in the future years, we’ve got a few, a few other ideas for, for fun launches. Yeah, sort of two and three around cargo bikes as a service, hyperlocal activity.

00:41:16:25 – 00:41:37:20
GUEST
How are you bringing not hundreds of thousands of parcels, but how you bringing tens of thousands of parcels per day, a truckload, say, to a neighborhood and distributing via CO2 neutral, possibly via cargo bikes. So we’ve got a few deals like that now that’s growing far faster than we thought it would. And I think there’s an opportunity there as well.

00:41:37:27 – 00:41:57:26
HOST
Amazing. So question that I ask at the end of every podcast is if you’re given 500 million pounds worth of equity, who are the people? What property, in which place would you like to deploy that cash? I feel like we’ve probably covered all of that in this conversation. But, you know, if if you had another check of 500 million pounds, who are the people?

00:41:57:26 – 00:42:06:25
HOST
And it could be a cross-sector of anyone that you’ve worked with previously or haven’t worked with, but have heard good things that you’d love to bring on board, the property and, and the place.

00:42:06:27 – 00:42:09:20
GUEST
The people, that are alive.

00:42:09:25 – 00:42:10:29
HOST
Yeah.

00:42:11:01 – 00:42:42:00
GUEST
Tony. Pidgey. Y. Tony. I only met him a few times. Brilliant connector of people. He was doing ESG 20 years before people talked about it. He understood how to grow a business, execute and bring people along, with you as a as you went, he really he really left a mark on me on how to be an inspirational leader.

00:42:42:02 – 00:43:02:24
GUEST
Share share the positivity of of building a great business, making a positive legacy. And then he didn’t mind a bit of detail to see it through. So I think if, Tony could come back and be my, business angel and and and show me how to execute ideas, he’d be he’d be a pretty strong partner.

00:43:02:26 – 00:43:26:06
GUEST
I couldn’t leave Bill Hughes out. He’s he’s he’s a he’s a great mentor of mine. There’s not many trends. Bill hasn’t spotted it. LNG from when he took over from that real estate platform many years ago. Now, he’s a he’s a picker of trends and, deliver value. So I’d put Bill Bill on the, on the team as well on the, on the register.

00:43:26:08 – 00:43:50:02
GUEST
And then I would actually, you know, I’d put a, a no name to this because I, I’m just extending my network into this, but I’d go engineering, so, I think the blurred lines of real estate advice will get much more towards if you want to be a high quality, high quality real estate proposition to customers, you’re going to have a deeper and deeper understanding of engineering.

00:43:50:05 – 00:44:17:13
GUEST
And, if we’re going to decarbonize and make a real difference on how we find an exciting planet that we all want to be party to rather than destroy it, I think there’s a lot of engineering solutions that need to happen in the embedded carbon, in the operational aspects of real estate and having, some engineering skills alongside me, which then probably leads you to surprise, surprise of answered the exam question, which is, where and when.

00:44:17:16 – 00:44:43:11
GUEST
It’s interesting with London, you know, I’m Aussie, living in London. I’ve always said I think it’s a great city in the world. And I couldn’t, let me, I couldn’t, I couldn’t fault why you wouldn’t, be in London over the next 2 or 3 years. Land markets softens opportunities. Looks terrific. And where would I be?

00:44:43:11 – 00:45:06:22
GUEST
I would be in the real estate and services as a service. So I would be in the space of the very difficult to replicate hyper local logistics play, with, with providing services as well. So linking in what the fleet is, linking the entirety of the service package would be very difficult to duplicate.

00:45:06:25 – 00:45:20:05
HOST
So the operational angle. Yeah. Amazing. Well, look, thank you so much for joining me today. I’ve really enjoyed this chat and look forward to seeing you absolutely smash it out of the park with, with your lofty ambitions. And, and the team exemplars are.

00:45:20:09 – 00:45:25:06
GUEST
Super things for you to.

00:45:25:08 – 00:45:45:11
HOST
Thanks for listening to this episode of the People Property Place podcast. If you found it insightful, feel free to share it with a friend or colleague. Subscribe. Give us a rating like or comment. It helps tremendously. It’d be great to hear from you on LinkedIn. I’m super open minded to recommendations of which guests you think we should get on the podcast, or areas of the market that we should explore further.

00:45:45:16 – 00:46:18:03
HOST
So do drop me a message. The People Property Plays podcast is powered by Rob on the team recruit experienced talent for real estate, private equity firms, investment managers, rates, property companies and advisory firms across the investment asset management, development fund management, ESG cap market, investor relations and general practice space. So if you’re considering your career options at the moment or looking to attract top talent to come and work for you, head over to the website cockburn.com, where you can find a wealth of resource to aid your search.

00:46:18:05 – 00:46:30:13
HOST
Have a great day wherever you are and I look forward to catch you next time.

 

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